Position: Performance Marketing Manager
Company: ITSUA
Category: Marketing
Experience required: 1y
English level: upper
Published: 2022-08-01T00:00:00+03:00

We are dynamic team of 20 people with two offices in Kharkiv and in Munich (Germany) doing agency client work and build own products which we are promoting in multiple regions. You will work remotelly and support clients mostly in the German market with performance marketing activities. As we have an editorial team as well as experienced developers, you will be able to focus on running performance marketing campaigns and reporting back to the internal team.

Responsibilities:
- Drive campaigns on Google Ads, Facebook Ads and other performance channels from planning to execution to meet key performance metrics
- Constantly optimise performance marketing activities to improve return on investment
- Allocate budgets and analyse and recommend modifications to ad spends 
- Collaborate with account management to guide tests on campaigns to identify what works best
- Optimise marketing budgets to maximise Cost per Acquisition (CPA) and efficiently scale new customers
- Measure and monitor results of performance marketing campaigns and give recommendations on budget shifts or Keyword gaps 
- Create monthly or campaign reportings for client or internal work via Google Data Studio or other reporting platforms 

Skills:
- Should have an understanding of tracking pixels and events and should be able to communicate requirements to dev-team
- Setting up Google Ads and connecting to Google Analytics
- Should have understanding and the ability of setting up Google Analytics Accounts with detailed settings, plus Facebook Business Manager and Pixel
- Should be able to work with Excel or Google Sheets on an at least mediocre level
- Proficient English language skills are a must
- German language is a plus