Position: Head of User Acquisition
Company: United Tech
Category: Marketing
Experience required: 2y
English level: upper
Published: 2023-07-01T00:00:00+03:00

United Tech is a Ukrainian IT product company, founded in Kyiv. By bringing talented and bold minds together, we build global social networking and streaming products to connect people worldwide.

About our product: Our product connects people worldwide, offering excellent user experience and functionality. With a strong technical stack including Yii, React, PHP, Laravel, and AI & ML technology, our highly scalable platform allows us to attract and retain a growing user base without compromising performance.

And now, we are looking for a Head of User Acquisition. Join us to contribute to the development of our already successful product, benefit from mentorship by experienced experts, and have a voice in shaping our future. Also, you will help us achieve our global goal of becoming one of the top-5 web international social networking services.

It’s all about you:

- 2+ years of digital marketing and management experience
- Experience in procurement and traffic optimization (CPI / CPA) for large-scale mobile products in the foreign Tier 1 market
- Experience with Facebook, Instagram, Snapchat, Google Ads, Apple Search Ads
- High analytical skills, good math knowledge
- Deep understanding and using of key business metrics ARPU, AR PPU, LTV, ROI
- Ability to work with large amounts of data
- Ability to build work with User Acquisition processes independently
- Strong leadership and management skills, systematic thinking, and business orientation.

What you’ll help us do:

- Communication with representatives of the advertising and social networks (Facebook ads, TikTok Ads, BAU, Spark AG, Snapchat ads, Google Ads, Jet Fuel)
- Management of UA teams and UA-agencies
- The full cycle of user acquisition and user re-engagement campaign management: planning, launching, and scaling advertising campaigns
- Traffic analysis, CTR, ROI and conversions increasing, optimization of traffic purchase
- Budget management from 0.5m USD monthly or advertising campaigns in the western Tier 1 markets
- Work with designers to create think tanks: A/B testing and optimization
- Working with Social talent platforms to get selfie video content
- Market and competitors advertising activities analysis, the search for new channels for user acquisition.

What we offer:

- Comfortable working environment. You can work at our comfortable hub in Kyiv or remotely anywhere with a flexible schedule. We reimburse expenses for renting workspaces in other cities. Also, you can get financial and legal support, modern equipment, and up-to-date tools.

- Highly-skilled team. We have several independent products and cross-functional autonomous teams with Tech leads. The seniority level of the team is Middle&Senior, so you will get the option to share practical cases and knowledge with experts in the social networking niche.

- Personal impact and ambitious goals. Our products are in top positions in their categories on App Store and Google Play. We’re free to implement our ideas and directly influence products, cherishing our users. So you can make your direct impact on fast-growing products with a multi-million audience.

- Investment in the future. The growth of our teammates is boosted with performance-oriented reviews, IDPs, free English classes, reimbursement of professional development courses, constructive feedback, international projects, a corporate library, and knowledge sharing.

- Care and support. We maintain a human-to-human approach and care for our teammates' safety, health, and rest with 20 paid vacation days, 15 days of paid sick leave,100% coverage of medical insurance, reimbursement for sports and equipment, corporate events, stylish merch, and relocation options.

Hiring process:

- Intro call with a Recruiter
- Interview with the Hiring team
- Reference check
- Offer

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