Position: SMM Specialist (Content Marketing Manager)
Company: Mobilunity
Category: Other
Experience required: 2y
English level: upper
Published: 2021-08-01T00:00:00+03:00

The client is looking for a Content Marketing Manager to drive awareness and user acquisition across their social media, email, and editorial channels. Their ideal candidate has experience in growing user acquisition channels and can quickly create a compelling piece of content that positions the brand at the forefront of any conversation that the target audience is having on social media. This position requires the ability to manage the brand’s presence across Twitter, Instagram, and Facebook, crafting creative strategies to increase engagement and grow brand love.
The product itself is is a new music platform that combines vinyl sales and digital distribution. It allows indie artists to distribute their music to the audience and get profit by releasing and selling vinyl. Also, it allows fans to support their favorite artists, enables more artists to create on their own and helps more artists put vinyl into more fans’ hands.
 
**REQUIREMENTS:**
🖌2+ years experience in social media, video editing, and/or music journalism
🖌 Strong copywriting and analytical skills
🖌 Deep knowledge in a wide variety of music genres, and vinyl record culture
🖌 Passion for finding and telling unique stories about music
🖌 Advanced English is a must (both written and spoken as the target audience of the project is EN native speakers)

**RESPONSIBILITIES:**
🖌 Maintain brand’s social media presence – primarily Twitter, Instagram, and Facebook
🖌 Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
🖌 Engage their social audience with impactful creativity that strengthens the brand position with users of the platform without compromising brand guidelines or priorities
🖌 Analyze user insights, trends, market analysis, and marketing best practices to build successful strategies
🖌 Assist with the maintenance of a calendar of significant events and anniversaries important to the audience
🖌 Execute the brand response and engagement strategy to cultural events
🖌 Monitor social media for sentiment around the brand, and craft nimble content in response
🖌 Create, maintain, and conduct ROI-based analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with proposals and recommendations on tactics
🖌 Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
🖌 Provide value-added recommendations and insight to enhance the product roadmap

**JOINING THE TEAM YOU WILL GET:**
*The friendliest community of like-minded IT-people
*Open knowledge-sharing environment – exclusive access to a rich pool of colleagues willing to share their endless insights into the broadest variety of modern technologies
*Mobilunity Medical Insurance program designed to attend our teams’ needs
*Paid vacations and sick leaves, including 5 paid days per year that don’t require a sick note
*Fair salary and 100% taxes coverage – don’t worry about possible taxes raise – we will get you covered
*Perfect office location in the city-center (900m from Lukyanivska metro station with a green and spacious neighborhood) or remote mode engagement: you can choose a convenient one for you, with a possibility to fit together both
*No open-spaces setup – separate rooms for every team’s comfort and multiple lounge and gaming zones on all of the 3 floors
*English classes in 1-to-1 & group modes with elements of gamification
*Neverending fun: sports events, tournaments, music band, multiple affinity groups

**COME ON BOARD, AND LET’S GROW TOGETHER!**