Position: B2B Marketing Specialist (Onsite - Netherlands)
Company: fizor.
Category: Marketing
Experience required: 3y
English level: fluent
Published: 2023-06-01T00:00:00+03:00

**ABOUT US:**

**SCANMAN**, an independent entity of the **Forza IT Group**, is a software company based in the **Netherlands and Bulgaria**, specialized in optimizing the performance of Oracle JD Edwards EnterpriseOne financial processes. We assist clients in their digital transformation of their manual and paper-based processes through expert financial consultancy services and enterprise grade financial automation applications.

**ABOUT THE JOB:**

Due to the increasing demand and the number of new customers, we will expand the organization. The new colleagues we are looking for, not only bring relevant experience but have also the ambition to grow within the company.
At the moment we are looking for an enthusiastic colleague for the position of **B2B Marketing Specialist (parttime, 24 hours p/w)** to execute on - and lead- our inbound and outbound marketing activities.
You’ll be responsible for presenting our product SCANMAN and its modules in ways that will strengthen our brand and boost sales. We’re looking for a flexible and versatile marketer, who will own the positioning, messaging, and branding of our product – SCANMAN, with the help of social media, online marketing and other resources - a creative pro-active doer.

**RESPONSIBILITIES:**

You will be responsible for the following activities:

- Create, implement and execute on successful organic marketing strategies (advertising, social media, trade fairs, customer events), marketing content including sales presentations, use cases, factsheets, success stories, product demo scripts, website content, videos and other assets. Own their implementation from ideation to execution;
- Produce valuable and engaging content for our blog that attracts and converts;
- Take ownership of the organization of external tradeshows and inhouse customer events like online webinars;
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals;
- Analyze consumer behavior and adjust email and advertising campaigns accordingly.

**SKILLS AND COMPETENCIES:**

Required:

- **3+ years** of demonstrable experience in a B2B marketing role, preferably in a(n) (international) financial/ business SW or SaaS solution environment.
- A BSc/MSc grade, preferable in marketing or a related field.
- Experience in setting up and optimizing social media campaigns, events (webinars and trade shows) and other marketing campaigns.
- Experience with WordPress (website) and creating/designing content in Adobe InDesign.
- Experience with SEO/SEA is considered being a plus.
- Experience with commercially successful marketing campaigns is considered being a plus.
- Excellent communication skills, written and verbal.
- Positive, self-starter attitude and team player skills.
- A sense of aesthetics and a love for great copy and witty communication.
- Up-to-date with the latest trends and best practices in online marketing.
- Business Proficiency in English.
- Keen eye for detail.

**WHAT YOU’LL GET:**

- Ability to do a meaningful and impactful job in a dynamic, multinational company.
- Competitive salary package.
- Great work-life balance.
- Future growth possibilities within the group of companies.
- Ability to work remotely **(hybrid)** or in our office Soest (NL).
- Informal but empowering working environment.
- Talented and experienced peers that know what they are doing.