Position: Conversion Rate Optimization Manager
Company: LeadsMarket
Category: Marketing
Experience required: 5y
English level: upper
Published: 2022-10-01T00:00:00+03:00

**Required Skills:**
- 5+ years of conversion optimization experience;
- Proactively initiate form test and provide test rationalization;
- Understanding of CRO best practices from latest testing strategies to new technologies;
- Experience with behavioral analytics and A/B testing tools;
- Experience with web product analytics tools (ex: Google Analytics, Amplitude);
- Experience with UX strategy and on-page SEO;
- Understanding of web design and best practices;
- Has created processes for generating, validating, and prioritizing ideas; including a “fail fast” mentality;
- Proactive, organized, curious, entrepreneurial problem solver with a “can-do” attitude and a test-and-learn mentality;
- Strong organization, project management, and time management skills, with the ability to react to shifting priorities;
- Experience thinking analytically and making data-driven decisions;
- Solid project management skills, including the ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward;
- Experience in HTML, CSS, and/or SQL.

**Responsibilities:**
- Develop and drive the web and experimentation vision, strategy, and reporting cadence for our core website and landing pages;
- Build best in class lead generation form; 
- Consistently test form based on consumer feedback, analytics, and competitive analysis;
- Create the right experiences and optimal conversion funnels for each step of their buying journeys per each vertical.
- Own our experimentation roadmap, working with Analytics teams to continuously monitor performance and identify actionable insights to improve our user experience and increase lead generation;
- Collaborate across functions – including Marketing, Product, IT, Design, and Legal – to launch campaigns and new web experiences that drive conversions while powerfully communicating our brand and product through relevant, engaging content;
- This role will report into the Product Manager under the Marketing Team.


**We propose:**
- Opportunity to gain international business experience, working for the leading USA company;
- Active and interesting Office (in city centre, Kiev);
- Flexible working hours;
- Health Insurance.