Position: Marketing Director
Company: Label Your Data
Category: Marketing
Experience required: 2y
English level: fluent
Published: 2023-08-01T00:00:00+03:00

If you live and breathe marketing and technology, we have just a place for you 💫

We’re looking for a flexible and versatile Marketing Director who will be responsible for implementing our existing marketing strategy and developing it with our creative team.
If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you 🎯


**What will you be doing:**

- Create, maintain and develop strategies for all marketing directions, including Digital, Advertising, Communications, and Creative
- Prepare and manage monthly, quarterly and annual budgets for all marketing activities and allocate the funds wisely
- Lead our marketing team
- Set, monitor, and report on team goals
- Ensure our brand message is strong and consistent across all channels and marketing efforts
- Test and deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, PPC campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and so on
- Be in charge of valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors.

**What you need:**

- Demonstrable experience as a B2B Marketing Lead/Director in IT (2+ years)
- Fluent communication skills of written and spoken English & Ukrainian
- Experience with Western markets
- Proven experience in identifying target audiences, creatively devising and leading marketing campaigns across channels that engage, educate and motivate
- Solid knowledge of website analytics tools (e.g. Google Analytics)
- Numerically literate, comfortable working with numbers, making sense of metrics, and processing figures with spreadsheets
- Up-to-date with the latest trends and best practices in online marketing and measurement, as well as in AI, ML, and technology
- Business orientation and desire to work for business indicators
- Excellent time management and problem-solving skills.

**What we offer:**

- Flexible business hours
- Competitive compensation in USD
- Great management with no bureaucracy
- Hybrid or full remote work
- Good bonuses for referring friends (referral program)
- Various sports events and team building
- Corporate library
- Occasional business trips.