Position: Marketing manager
Company: Solid5
Category: Marketing
Experience required: 3y
English level: fluent
Published: 2021-07-01T00:00:00+03:00

Responsibilities:
•	Conducting competitive analysis and market analysis.
•	Development and testing of hypotheses.
•	Development of the unique media plan for promotion on all channels (Digital, PR) with clear KPIs. Achieving the set goals.
•	Marketing budget planning.
•	Development of tactical digital media plans, launch of campaigns and regular optimization, support of advertising campaign at all stages (materials preparation, analytics, reporting, control of budgets of advertising campaigns and terms).
•	Drawing up and implementation of PR strategy (organization of interviews, participation in podcasts, work with online and offline media, influencers).
•	Maintaining and promoting the site (SEO, contextual advertising). Analysis of user behavior and optimization based on the obtained data.
•	Management of the outsourced marketing team (SEO, SMM, PPC, copywriters), also contractors: web developers, design and animation agencies.
•	Work closely with the product team and sales department to promote business development and overall company growth. Creation of necessary materials for sales: case studies, slide decks.
•	Analyze the behavior of users within the platform and their feedback, participate in the usability testing process.
•	Formation of actual reporting, analytics, forecasts.
•	Participation in the company development, generation of ideas and promotion strategies.

Requirements:
•	3+ years of experience in B2B marketing including work with IT products.
•	Advanced English level.
•	Excellent oral, writing and editing skills.
•	Proven experience in creating and implementing marketing strategies and achieving the set KPIs.
•	High organizational competencies, ability to set and meet deadlines.
•	Initiative in finding new ways to develop and address challenges.
•	Good knowledge of Google Analytics, Google Tag Manager. Ability to work with other web analytics tools.
•	Knowledge of the SEO basics.

Will be a plus:
•	Work with SaaS and HR Tech platforms.
•	Experience with Hubspot.

We offer:
•	Competitive salary (regularly reviewed based on your performance).
•	Great opportunity to develop in a strong professional environment.
•	Personal development and professional growth
•	Long-term employment.
•	Compensation for sick leaves and regular vacations.
•	Friendly team (we are a company with a family atmosphere).
•	Modern and comfortable office
•	Flexible working time