Position: Marketing Specialist (potential Lead)
Company: Telesens
Category: Marketing
Experience required: 3y
English level: intermediate
Published: 2023-03-01T00:00:00+02:00

The **Telesens company** is looking for **a talented Marketing specialist** to work on the Company's product solutions.

**Requirements:**
- 3-4+ years of experience in the IT marketing sphere (preferred, in a technical domain);
- the ability to form a marketing strategy for development;
- demonstrated experience in campaign development/execution across various mediums or/and in content development and shaping content strategy (publications, articles, presentations, etc.);
- general understanding of lead generation process, increasing brand awareness, creating various types of content, organizing events, and other B2B marketing processes;
- good level of advertising cabinets (Google Ads / Facebook Ads / Instagram / Linkedin Ads / Twitter Ads) and Google Analytics knowledge;
- the ability to research, analyze, and structure information;
- Upper-Intermediate English.

**Responsibilities:**
- development and implementation of a marketing strategy to attract users at all stages of the funnel, including the development and launch of campaigns;
- analyze campaign performance (regularly review the competitors in the marketplace and report on the state of the market), test hypotheses, and work with the product sales team to improve performance to achieve business objectives;
- find new channels, platforms, and tools for communication with the target audience; generate and nurture the need for the company’s products at each stage of the funnel;
- supporting launches of new product features and conversion optimization of existing ones;
- work with vendors and clients on joint promotional activities: events, success stories, videos, etc.

**Will be a plus:**
- understanding of the Telecom area;
- strong writing skills and experience in the technology/software space;
- portfolio/examples of work;
- profile marketing education.