Position: Growth Hacker / Marketer
Company: HEARTY
Category: Marketing
Experience required: 5y
English level: upper
Published: 2022-04-01T00:00:00+03:00

You will constantly be seeking our audiences and the most efficient channels and methods to approach them. In collaboration with product, content, and engineering streams you will build successful Growth Loops. Part of your daily routine will be iterating and experimenting in a cross-functional team to enable the Growth of the company and our product. This is a role for a T-shaped person willing to work in a team of alike professionals with the ambition to make a real positive impact in the everyday lives of people across the globe.

**Responsibilities:**
- Finding efficient Growth Loops with targeted CPA & Retention goals
- Exploring and utilizing efficient channels and messaging for user acquisition purposes of Hearty mobile app (from PPC to partisan marketing campaigns)
- Iterations and experiments on all phases of the marketing and product funnel from Awareness to Resurrection
- Research various segments of the target audience
- Extend target audience; iterate with our audience and create highly efficient loops for reaching the target audiences etc.
- Building Growth with a primary focus on social media (Instagram, Facebook, Pinterest, TikTok, etc.)
- Directly and indirectly, manage social media accounts and content marketing efforts
- Cross-functional work with engineer, product manager, designer, and content stream

**Requirements:**
- Proven growth experience in leading Growth campaigns
- Knowledge/experience in product marketing, product management, engineering
- Experience or skills in digital marketing (ie. launched social media campaigns, run user acquisition skills, etc.)
- Data-driven: ability to get insights from data and implement them in practice
- Attentive to details
- Proactiveness and a strong sense of ownership
- Creativity: able to think differently and reframe the problem or situation
- Good communication and listening skills
- Open-minded and embraces change: the ability to work in a fast-changing environment

**What we offer:**
- Ability to work on the product with meaning and significance, which brings a smile and positive emotions to our users (parents, children, and us)
- Opportunity to work in a startup and see how the idea is born from the beginning
- Ability to make decisions independently, if it helps achieve results and meets our practices of work. Have direct impact and ownership of everything you do and the way our product is evolving
- Work in a professional and results-oriented cross-functional team, following agile and lean start-up practices
- Substantial reward, health insurance, partial compensation for lunches, a hybrid model of work, the opportunity to visit the gym in the office, and more.