Position: PPC/Acquisition Lead
Company: SE Ranking
Category: Marketing
Experience required: 3y
English level: upper
Published: 2022-12-01T00:00:00+02:00

Responsibilities and duties:
Take charge of all global direct paid advertising efforts (Google Ads, Facebook and a number of smaller advertising providers)
Measure and optimize key performance metrics to achieve KPI’s and user acquisition activities to drive new product growth
Help launch, manage and optimize paid acquisition and branding campaigns in collaboration with other departments
Manage consistent hypothesis testing via all available channels and tools
Be a source of inspiration and expertise for your teammates (be experienced, patient, and constantly keep learning)

Qualifications:
Strong prior experience as a Senior PPC Manager/Acquisition Team Lead (or a similar position)
Solid knowledge of Google Ads and Facebook advertising systems
Excellent knowledge of digital marketing technologies including web analytics, search engine marketing, display marketing, social marketing, web site usability, etc.
Strong analytical skills and the ability to make data-driven decisions
Be proactive and have a product-centric mindset
Experience in successfully executing campaigns with multiple targets, geos, demographics, etc.
Proficiency in both written and spoken English (B2 as a basic minimum).
Worked at a B2B, B2SMB company (SaaS will be a plus)

What we offer:
- 20 days of vacation
- Flexible work schedule
- Full coverage of all PE tax expenses
- Full compensation of expenses on medical insurance
- 50% reimbursement of conference tickets and educational courses
- Compensation for individual English courses
- Fun corporate events and team building events
- A top-notch product that is easy to market
- Opportunity to take part in the product decision-making process
- Work with a well-motivated fast-and-furious team
- Supportive environment of marketing professionals that value quality above quantity