Position: Senior Digital Marketing Manager
Company: Svitla Systems
Category: Marketing
Experience required: 3y
English level: upper
Published: 2022-01-01T00:00:00+02:00

**Requirements:**
- 3+ years of work experience in Digital Marketing, strong portfolio. 
- Fluent written and spoken English, great communication skills.
- Experience in creating campaigns with Landing Pages, social media, Google Ads.
- Experience in content and email marketing.
- Presentations’ design skills.
- Сreative approach, eagerness to learn new tools, absorb new ideas.

**Responsibilities:**
- Supervise the Marketing Team including email, content and design teams.
- Develop digital marketing strategies: i.e. inbound demand research, market trends overview, competitors research (overall business & digital marketing performance, key benefits, messages & channels), target audience research & buyer persona design (product & communication insights are in focus).
- Lead the internal brainstorming sessions to identify the opportunities for growth.
- Develop the roadmaps that will ensure we reach the goals in time and on budget.
- Digital marketing channels selection for various expertise promotion. 
- Research the latest digital tools and interactive trends to identify new opportunities and share core implications with the management & team.
- Prepare sales supporting materials: presentation, leaflets, brochures, etc.
- Build and facilitate email campaigns for existing leads.
- Measuring ROI and KPIs across all campaigns.