Position: Digital Marketer
Company: Squro
Category: Marketing
Experience required: 3y
English level: upper
Published: 2020-09-01T00:00:00+03:00

Requirements: 
— 3+ years of experience in digital marketing;
— 2+ years of advanced experience in Social Media Management;
— Excellent written English;
— Deep understanding of the digital ecosystem and omnichannel marketing;
— Ability to develop and execute marketing strategies (including segmentation, targeting and competitor analysis);
— Knowledge of SMM, PPC, content marketing principles and techniques;
— Experience in promotion on Facebook/Instagram/Twitter/Telegram/YouTube;
— Knowledge and experience in Google Analytics, Google Tag Manager, Adwords, Facebook Manager (other analytics and tracking systems are welcomed);
— Understanding A/B testing experience.

Soft skills:
— Highly organized and flexible with great attention to detail;
— Strong reporting analytical skills, both quantitative and qualitative;
— Creative, imaginative and able to develop ideas quickly;
— Effective organization, time management, planning and problem resolution skills;
— Self-starter who doesn’t need constant supervision or direction.

We offer:
— Interesting and challenging tasks with our own product;
— Friendly working environment;
— Flexible schedule;
— Possibility of personal and professional growth;
— Cozy office in the city center (1 minute from Pecherska metro station);
— For the period of quarantine — remote work from home;
— Competitive salary and meaningful equity.

Responsibilities:
— Analyze the performance of managed channels on an ongoing basis to ensure optimal performance;
— Manage bid strategies against budgets for Paid Search and/or Paid Social;
— A/B testing, tracking, and strategies, including test ad copy, landing pages, visual assets, audience targeting, and other variables to improve performance of ad spend;
— Procure advertising assets and modify to ad spec if necessary;
— Create relevant advertising audiences using 1st and 3rd party data;
— Creating of product reviews, placement on thematic resources and blogs;
— Referral program development;
— Analyze, report, and communicate out campaign KPIs & day to day reporting of core digital marketing analytics across the organization.