Position: PPC Specialist (Google Ads)
Company: Kuna.io
Category: Marketing
Experience required: 2y
English level: upper
Published: 2022-11-01T00:00:00+02:00

A group of fintech projects is looking for an experienced PPC Specialist who understands the target audience of the company and knows how to set up competent search campaigns on various markets from scratch.

A group of fintech projects that builds and improves the world's infrastructure using blockchain technology. We are a new-generation cryptocurrency financial service that allows you to exchange, convert and make payments in both fiat and cryptocurrency. We have 500,000+ active users, are in the top 30 of Forbes Ukraine and have a staff of 80 people. Our products solve users' problems - we provide a simple migration between financial systems (traditional and crypto). Currently, there are 5 products in the company's portfolio.

**Company Mission**
Make cashless payments super secure, anonymous, and easy to implement.

**Our plans as a company**
To make cryptocurrency an alternative finance infrastructure.

**Tools which we use:**
Jira + ConfluenceSlack + Telegram + G Suit

**Required skills:**
- Minimum 2 years of professional experience
- Good understanding of Google Analytics and other analytical platforms
- Experience in communication with Google moderators
- Passion for digital advertising
- Be organized and self-motivated
- Strong analytical skills and ability to make data-driven decisions

**Will be a plus:**
Grey niche experience (Crypto, Gambling, Fintech)

**Responsibilities:**
- The whole responsibility for the implementation of Google paid search campaigns with large budgets on multiple countries
- Google Ads accounts creation and management (grey niche experience required)
- Results analysis, budget management, and conversion rate optimization
- Analyze competitors’ market activities, A/B testing
- Regular reports preparation

**What this job will offer you:**
- We have a socially significant project, and we want to solve universal problems with payments;
- We are ready to give you all the knowledge and training you need, and we are open to applying your knowledge and experience to succeed;
- You can be completely autonomous in your work. We’ve got a flat organizational structure as it’s possible, which allows you to be your own boss, rather than having to coordinate your actions with three supervisors;
- Medical insurance policy upon successful completion of the adaptation period.

**How is the company selected for this role?**
- Conversation with a recruiter and HR;
- Technical interview with CMO;
- Interview with a security officer.