Position: Head of Performance Marketing
Company: Flyer One Ventures
Category: Marketing
Experience required: 3y
English level: intermediate
Published: 2023-07-01T00:00:00+03:00

Currently, we are looking for an experienced and strategic **Head of Performance Marketing** to lead our acquisition efforts through Facebook Ads and Google Ads.

**All Right** is an IT company that creates the world’s best product for online education for children of school and preschool age.
Our goal is to give as many children as possible in the world the opportunity to learn English.

**About you:**
- Proven track record of success in performance marketing, with expertise in Facebook Ads and Google Ads;
- In-depth knowledge of digital advertising platforms, ad targeting strategies, and campaign optimization techniques;
- Strong analytical skills with the ability to interpret data and generate actionable insights;
- Experience with A/B testing, conversion rate optimization, and landing page optimization;
- Familiarity with tracking and attribution tools to measure campaign effectiveness.
- Excellent project management skills with the ability to manage multiple campaigns and priorities;
- Strong communication and collaboration skills to work effectively with cross-functional teams;
- Strategic mindset with a focus on driving results and achieving key performance goals.

**What will you do:**
- Develop and execute performance marketing strategies to drive user acquisition and revenue growth;
- Plan, implement, and optimize Facebook Ads and Google Ads campaigns to achieve performance goals;
- Monitor and analyze campaign performance metrics, identify areas for improvement, and make data-driven decisions to optimize performance and ROI;
- Lead and manage a team of performance marketers, providing guidance, coaching, and support to drive their professional development and maximize team performance;
- Collaborate with the creative team to develop high-converting ad creatives and landing pages. Launch the experiments and tests of landings and funnels;
- Conduct market research and stay up-to-date with industry trends, best practices, and emerging platforms to identify new growth opportunities;
- Collaborate with cross-functional teams, including content, design, and analytics, to ensure cohesive and effective marketing strategies;
- Manage the performance marketing budget, track spending, and provide regular reports on campaign performance and KPIs.

**What do we offer:**
- 100% remote: work where it suits you; 
- Flexible schedule;
- A real opportunity for career growth (we are growing rapidly and we consider our employees a priority);
- Training and development from the first day and the entire period of work;
- An excellent team of like-minded people.