Position: SEM Specialist
Company: IDR
Category: Marketing
Experience required: 1y
English level: upper
Published: 2021-11-01T00:00:00+02:00

RESPONSIBILITIES:

• Manage campaigns from proposals through development, testing, execution, and completion against client goals
• Oversee and plan client advertising PPC budgets across vendors, time-scheduled flights, and among programs/services/offerings Set and optimize bids at the keyword, placement, ad set, device, geographic, and other levels
• Keyword, display, and social targeting portfolio development and refinement
• Develop effective plans to optimize conversion rates and maximize client ROAS
• Identify niche strategies in specific verticals and consistently incorporate developing strategies into existing campaigns
• Implement cohesive testing strategy for each element of campaigns
• Generate accurate and informative periodic internal and external reporting
• This position requires the ability to follow processes, attention to detail, awareness, and research & problem-solving skills. Candidates must be data-driven and will be administered job-specific custom Excel testing during the interview process.

QUALIFICATIONS & SKILLS:

• Knowledge of Google Ads a plus
• Advanced Excel skills including pivot tables, vlookups, and macros
• Strong communication skills
• Ability to thrive in a fast-paced environment and to manage multiple campaigns and tight deadlines
• Problem-solving and analytical skills coupled with the ability to act independently across competing priorities
• Strong acumen for applying critical thinking and analytics to formulate and test hypothesis
• Ability to manage multiple projects/campaigns across internal teams
EDUCATION & EXPERIENCE:
• Associated Degree required Bachelors degree preferred
• 0-2 years of experience in digital marketing, paid social media advertising, and user analytics
• Readiness to work in the office from 15:00 till 23:00 in order to have an optimal overlap of work hours with USA based teams.

SELECTION GUIDELINES:
Formal application, rating of education and experience; oral interviews and reference check; job-related tests may be required.

WE OFFER:

• Great office location 3 minutes from Pecherska metro station and great office conditions;
• Flexible working hours;
• Comfortable working place;
• Medical insurance after the trial period ending;
• Team-building activities;
• 24 paid vacation days per year;
• 5 paid sick leave days per year.
Про компанію IDR
IDR creates and operates dedicated teams that deliver custom software solutions, run software testing, perform in-depth analysis of your products and provide expertise in leading enterprise applications development.

Сайт компанії:
https://intdevres.com/

Сторінка компанії на DOU:
https://jobs.dou.ua/companies/international-development-resources/