Position: Digital Media Buyer
Company: Livingston Research
Category: Marketing
Experience required: 3y
English level: intermediate
Published: 2021-03-01T00:00:00+02:00

You will be a valued part of the Acquisition Team and will take a lead on developing and executing a comprehensive Media Buying strategy.

You will have an impact on the product, its conversion funnel through a close cooperation with our PMs, designers and other channels’ managers. You will be given a wide room for experimenting with creatives, landing pages, targeting and ad optimization options in order to scale our Social Media ad campaigns and maximize the profit.

🧰 Skills and experience that we’re looking for 👀

✅ 3+ years of successful experience in Performance Marketing space with a proven track record
✅ At leat 1 year of in-depth Facebook Ads experience
✅ Understanding of media performance by channel and ability to provide clear success measures linked to business objectives
✅ Knowledge and understanding of user tracking and attribution tools is a must
✅ Creative spirit capable of developing result-oriented marketing campaigns & creating catchy, engaging, and selling ads
✅ Comprehensive knowledge of A/B split testing
✅ Strong analytical skills and ability to make data-driven decisions; comfort manipulating data in Excel and/or Google Sheets
✅ Basic understanding of UX, previous experience in LP optimization
✅ Self-motivated and independent, well-organized, able to do hands-on work and analysis with minimum supervision
✅ English — Intermediate and higher
✅ The most important things are your mindset, ability to generate and implement ideas, and desire to come up with solutions for the work challenges

As a plus

➕ Experience in mobile app user acquisition would be a plus


💻 What will you be responsible for?

💥 Develop and execute Social Media Ads strategy for profitable user acquisition growth
💥 Build, manage, and scale FB ad campaigns to meet or exceed designated KPIs
💥 Suggest and test other traffic sources
💥 Run ad campaigns for both product website and mobile app
💥 Produce outstanding ad creatives in collaboration with designers and copywriters
💥 Take direct ownership of daily and monthly campaign metrics, always looking to squeeze better performance out of the planned budget
💥 Generate and test hypotheses, conduct A/B tests to achieve and improve KPIs and gain valuable insights about our target audience through a data-driven approach
💥 Create high converting  landing pages with the help of Product Team
💥 Design and implement retargeting strategy in various advertising channels


⭕️ You might wonder “Why these guys?” ⭕️

💡 An opportunity to drive the process and be creative. We applaud creativity and create a suitable environment for you to implement it
💡 Freedom and challenge to own your work
💡 Bureaucracy-free work place and processes
💡 An opportunity to work directly with our CMO and founders and make a real impact
🤝 Amazing team that inspires you to bring your very best
💲 Competitive salary in USD based on your qualifications
💲 Transparent bonus system that directly depends on the performance of the social media ad campaigns
💡 Freedom to move between projects and work on several products at once
💡 Career development
💡 Regular Personal Development Sessions with the CMO and company founders
💡 Educational sponsorship (various educational opportunities, e.g. courses, conferences, meet-ups etc. are sponsored by the company)
📍 Perfect office location in the city center (7-10 mins from “Universitet” or “Zoloti Vorota” metro station)
📌 📌 📌 just FYI at the moment we adapted a hybrid kind of work mode, i.e. a combination of work from office and WFH
📌 📌 📌 just FYI during the first 3 months of the probation period we’d like you to come into the office to simplify the onboarding process for at least 50% of your work time
🌴 21 business days of paid vacation and unlimited sick leaves
💡 Opportunity to make a difference for thousands and thousands of our active users!