Position: Lead Marketing Specialist
Company: Anaxyn
Category: Marketing
Experience required: 3y
English level: upper
Published: 2023-05-01T00:00:00+03:00

Cryptocore (Anaxyn Team) is looking for a Lead Marketing Specialist to join our growing team. The ideal candidate will have a strong track record of creating and executing successful marketing campaigns and strategies for tech products, including blockchain and cryptocurrency products. In this role, you will lead the development and execution of marketing campaigns to drive user acquisition, engagement, and retention for the Cryptocore wallet project.
Responsibilities:
•	Develop and execute multi-channel marketing campaigns to drive user acquisition, engagement, and retention for the Cryptocore wallet project.
•	Work with cross-functional teams, including product management, development, and design, to develop compelling marketing messaging and assets.
•	Develop and maintain marketing metrics and KPIs to measure the effectiveness of marketing campaigns and activities.
•	Develop and maintain a deep understanding of the cryptocurrency industry and market trends to inform marketing strategies and activities.
•	Collaborate with external partners, including influencers, media outlets, and industry associations, to amplify marketing efforts and reach new audiences.
•	Manage the Cryptocore wallet project's social media presence, including developing content, managing the content calendar, and engaging with the community.
•	Plan and execute events and conferences to raise awareness and drive adoption of the Cryptocore wallet project.
•	Participate in the development of product positioning and messaging to ensure alignment with the company's overall brand and marketing strategies.
Requirements:
•	We pay in crypto and use crypto every day, so ask a question – do you use cryptoassets in a daily life?
•	Minimum of 3 years of experience in marketing, with a focus on tech products and/or the cryptocurrency industry.
•	Strong understanding of marketing principles and practices, including user acquisition, engagement, and retention.
•	Strong project management skills, with the ability to manage multiple projects and priorities simultaneously.
•	Excellent communication and interpersonal skills, with the ability to work collaboratively with cross-functional teams and external partners.
•	Strong understanding of social media platforms and strategies for engaging with online communities.
•	Knowledge of blockchain technology and the cryptocurrency industry is a plus.
•	Ability to thrive in a fast-paced, dynamic, and constantly evolving startup environment.
If you are a seasoned marketer with a passion for the cryptocurrency industry, and you are looking for an opportunity to lead marketing efforts for an innovative and growing project like Cryptocore, we would love to hear from you. Please submit your application and resume for consideration.
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Web site - https://cryptocore.app/
Whitepaper - https://cryptocore.gitbook.io/