Position: Product Marketing Manager (CRO)
Company: Govitall
Category: Marketing
Experience required: 2y
English level: upper
Published: 2022-06-01T00:00:00+03:00

What do we expect from a candidate:

- Proven track-record in testing hypotheses and growing marketing funnel and product conversion rates
- Advanced product analytics skills
- Experience in A/B testing
- Understanding of A/B testing statistics
- Understanding of digital marketing channels
- Understanding of monetization, CRO and UX best practices
- Customer-focused
- Level of English: Upper-Intermediate or higher

Responsibilities:

- Conduct and manage qualitative and quantitative research to find the hypothesis on how to increase client’s product conversion rates or other needed metrics
- Conduct and manage mechanics to improve funnel and conversion rate
- Current landing pages improvement in collaboration with the marketing team
- Inbound marketing mechanics (email, banners, triggers, other communication to improve conversion rate);
- Current user experience improvement in collaboration with the product manager and marketing team;
- No delivery tasks (tech specs, managing developers, etc), this role is 100% focused on making product growth decisions

We offer:

-Flexible start of the day;
-Paid 20 days of sick leave;
-Paid 18 working days of vacation;
-A convenient open-plan workplace with lots of comfortable working areas;
-Free on-site bicycle and car parking with electric cars charging points;
-Free English lessons with a native speaker, corporate library;
-Сorporate events and means of entertainment (Playstation, table tennis, and football);
-A large number of team development and team-building training as well as huge and lively corporate parties, our football team, table tennis tournaments;
-Sport compensation: gym membership/ sport activities reimbursement;
-We do care about a healthy lifestyle, provide medical insurance.