Position: Product Marketing Manager
Company: Paymentop
Category: Marketing
Experience required: 3y
English level: pre
Published: 2023-02-01T00:00:00+02:00

To achieve our goals of attracting customers and increasing revenues, we need real pros with honed skills and serious ambitions.
If is about you, then read the conditions

The Marketing Manager will work closely within Marketing and cross-functionally to provide content and direction in support of campaigns and customer experience initiatives, as well as create and deliver collateral, assets, and sales tools.

**Duties**:

— Develop and implement marketing strategy;
— Build and follow the budget;
— Work with various traffic channels, set KPI / ROI for these channels;
— Manage E-mail marketing, database marketing, SMM, SEO strategies;
— Manage marketing analytics tools;
— Prepare professional events — marketing materials, advertising campaigns, newsletters;
— Provide periodic reports on the efficiency of different marketing channels and overall marketing team performance;
— Establish efficient cooperation with external marketing vendors
— Work with opinion leaders, media resources.
— Work with sites and landing pages — updates, improvements, tracking results using analytics;
— Conduct market and competitive research, analyze customers’ demands and behavior;
— Organize and conduct various promotional activities and events;
— Organization and management of the marketing team;
— Creation and launch of projects on international markets;
— Product packaging and improvement.

**Requirements:**

— 4+ years of experience in digital marketing;
— Experience with the Western market (Europe, North America) and USA;
— Skills of building and managing a team and department processes, knowledge of basic digital marketing tools; — Experience in developing and implementing a marketing strategy, building a budget;
— Extensive strategic and product marketing knowledge;
— Deep understanding and experience with all major traffic channels;
— Working with tech startups.

🧠 We know that work requires a lot of effort. Every employee has to put himself or herself through a lot of mental stress 💪. That's why we try to provide the most comfortable conditions for quality work and proper rest.