Position: Game Development Program Strategic Marketing Leader
Company: Program-Ace
Category: Marketing
Experience required: 5y
English level: upper
Published: 2023-06-01T00:00:00+03:00

Program-Ace is looking for a Marketing Leader for the gaming direction of the company with the possibility of directly implementing its own marketing development strategy.

We will be happy for a like-minded person to become an invaluable part of our team!

Skills and Qualifications
- 5+ years of prior experience in a similar role or Team Lead\Senior Marketing Manager in successful game development outsourcing company;
- Experience in the promotion of game development outsourcing companies in the Europe and US;
- Experience with AB Marketing;
- Experience in building effective marketing strategies;
- Proficiency in optimizing and executing SEM, SEO, Facebook Ads, Twitter Ads, Google Ads, LinkedIn Ads, Quora Ads.;
- Solid knowledge of digital analytics tools (Google Analytics etc)
- Hands-on experience in building a global content-driven inbound marketing machine, generating leads into the funnel across practices and regions;
- Leadership skills with the ability to set and prioritize goals;
- High goal orientation and excellent communication skills;
- Open-mindedness, curiosity, and strong problem-solving skills;
- Upper-intermediate level of English.

Responsibilities
- Deeply engage with the sales channels and know their capabilities, limitations and current competitive issues;
- Drives production structure, process, and efficiency for outsourced content in game development;
- Analyze customer, prospect and campaign data to identify future marketing opportunities and focus for campaigns;
- Oversee the creation and management of content for publication;
- Analysis of the market, audience, and competitors;
- Development of a strategy for the development of the game direction of the company;
- Practical implementation of marketing in the gaming direction of the company;
- Identify opportunities to reach new market segments and expand market share;
- Work to increase the number of quality leads while adhering to the marketing budget;
- Develop and implement marketing plans to support sales and overall business objectives;
- Digital Marketing Management;
-Define and report on key department KPIs/metrics;
-Recommend ways of improving efficiencies across the marketing department.

We are offering
- Work with a world-leading company on horizontal markets (Global Top 100 Outsourcing company by IAOP, Top AR/VR company by Clutch) — is a good basis for your further professional and financial grow ;
- Participation in reaching the Ambitious goal to become the #1 company in selected vertical markets;
- 30+ years of history, good reputation, huge database of clients, well-established CRM system, a lot of content, good presence in social networks, strong domain, and a lot of case studies — is a dream of each marketing specialist;
- Work in EU based company;
- Strong focus on full-cycle IT consultancy and solutions (much more wide range of marketing opportunities compare with outsourcing/outstaffing companies)
- Open and truly friendly environment and support that facilitates professional freedom and growth;
- Competitive salary;
- Mature and efficient processes;
- Paid 24-day vacation;
- Sick leave compensation;
- Flexible working hours;
- Performance reviews with possible salary raise;
- Relocation opportunity to EU (Cyprus)

We will be glad to answer all questions and invite you to the first stage of the interview!

If you want to know more about us, go to the link: program-ace.com