Position: B2B Marketing Manager (Outbound Marketing Manager, Lead Generation) for Agtech Scale-Up
Company: FieldBee
Category: Marketing
Experience required: 3y
English level: upper
Published: 2022-01-01T00:00:00+02:00

**What do we expect from you:**

Be responsible for the "top-end" of the sales funnel.

Drive the demand through marketing automation and digital marketing activities. 

In this role, you understand how to execute marketing campaigns to engage target audiences and generate MQLs. This role will have an immediate and visible impact on increasing pipeline.

**Responsibilities:**

● Develop and execute short and long-term multi-channel campaigns to drive leads and sales pipeline
● Grow new leads, including marketing-qualified leads by lead generation content
● Generate leads using tools like LinkedIn Sales Navigator, social media, snov.io, lemlist, etc.
● Create and manage all marketing communications to target account audiences (e-blasts, newsletters, webinars, etc.)
● Work with the Product Marketing and Sales teams to support go-to-market initiatives
● Monitor and optimize campaigns and programs
● Assist in content development to target audience throughout the customer lifecycle
● Prepare marketing materials for potential clients

**Requirements:**

●  3+ years of business to business marketing experience
● Experience with marketing automation and digital marketing systems
● Experience in using tools for outreach automation such as: Linked Helper, snov.io, lemlist, etc.
● Proven data-driven approach in building and increasing sales pipeline
● We have an international team, so a good command of written and oral English is crucial

**Would be a plus:**

● Knowledge of agriculture technology industry will be a big plus
● Experience with Google Suite applications is a plus.

**Personal skills:**

● Proven ability to build and maintain positive working relationships with all internal teams, channel partners, customers, and industry leaders.
● Excellent written and verbal communication skills. 
●  Well-organized, self-directed team player. Remains open to others’ ideas, and exhibits willingness to try new things.
● Interest to work in a product company

**What's in it for you:**

● Working on products that have a real impact on global society
● A challenging function, with a lot of responsibility in a unique business environment
● A lot of opportunities for both professional and career growth
● Competitive salary
● Little bureaucracy and good team spirit
● Medical insurance after 1 year in the company
● Gym membership reimbursement. 50% after probation period and 100% after first year
● Healthy snacks, coffee, fruits
● Free English classes
● 20 working days paid leave