Position: CRM manager
Company: Parimatch Tech
Category: Marketing
Experience required: 3y
English level: intermediate
Published: 2022-01-01T00:00:00+02:00

**Parimatch Tech** is an international product company that develops and provides tech and marketing solutions for the gaming and entertainment industry while also promoting the Parimatch brand globally. Headquartered in Cyprus and operating globally, the company has R&D centers located in four countries, the largest of which is in Ukraine. Parimatch Tech is known for the wide range of benefits and development programs it offers its teams, which includes one-off educational and entertainment-focused projects as well as innovative policies aimed at creating a comfortable work environment.

**Our team** is building a high load and real-time transaction processing platform with over 300M transactions per day and growing. The project is written from scratch on the latest tech stacks with dynamically scalable microservices/cluster architecture in mind.

**We invite those who fired up to:**
— Develop and execute CRM campaigns for SMS, Email, Push, In-App;
— Make audience group identification and segmentation;
— Work with both sport and casino offers;
— Monitor and improve campaigns in order to bring maximum value for both the customers and the business;
— Localize the campaigns and contents within strategy in key strategic countries in order to provide customers a better experience and improve conversion, cross-sell, and re-activation;
— Develop a CRM plan for the regions including a list of campaigns, lifecycles, workflows, contents according to marketing strategies;
— Apply A/B testing approach and effective campaign measurement methodology with regular reporting of results and insights;
— Work with CRM systems (SalesForce).

**Essential professional experience:**
— At least 2 years experience in CRM marketing;
— Experience in working with email service providers, CRM systems, and campaign automation tools is a must;
— Experience with Customer.io is desired;
— Experience in creating a communication strategy and executing promotions/campaigns:
— Experience in casinos/betting and understanding of casino/betting bonus systems is a great plus.

**We care of your:**

Health
— Medical insurance/Sport compensation;
— Sport club participation (football, running, basketball or swimming clubs);
100% paid sick leaves;
— 20 working days of paid vacation.

Wealth
— Competitive salary and сonstant encouragement for your efforts and contribution;
— Bonuses according to company’s policy;
— Welfare (financial support in critical situation);
— Gifts for significant life events (marriage, childbirth).

Personal and professional growth
— Individual annual training budget with an opportunity to visit paid conferences, training sessions, workshops etc.;
— Free corporate library;
— Opportunity to visit our non-stop internal meetups: open talks, IT Pump, etc. as a participant or a speaker and exchange knowledge;
— A world-class team of T-shaped skilled professionals that share knowledge and support each other.

Leisure time
— Corporate parties and events (Pub Quiz, Carquest, etc.);
— PM Foundation activities (social responsibility events);
— Weekly events aimed at culture, arts, soft skills development.