Position: Head of Affiliate Marketing
Company: Add Talent Solutions
Category: Other
Experience required: 2y
English level: upper
Published: 2022-01-01T00:00:00+02:00

Looking for that next challenge? Grab Your chance to join an ambitious B2B/B2C software solutions provider expanding their online brands and business lines.

Working remotely (from home) you will drive departmental and partner portfolio growth, develop new and manage the existing affiliate base and program, mentor junior team members, be accountable for design and implementation of overall Affiliate Marketing strategy, maintain efficiencies within acquisition and retention channels, as well as increase traffic and conversions across new and existing websites of our portfolio.

**As an Head of Affiliate Marketing, You will:**
Manage effective revenue growth through affiliate marketing partnerships channels, ensure solid support and transparent communication and reporting with all affiliate and partners;
Directly and together with team work proactively with new affiliates to drive fresh sources of traffic, mentoring them in all facets of the program;
Develop short-term goals and long-term objectives to define the overall program strategy to ensure the portfolio's sustainability;
Create and negotiate strategic partnerships to deliver revenue growth and ROI, outline KPI’s and provide consistent reporting for all marketing campaigns;
Organize tracking and monitor and analyse affiliate performance based on standard KPIs: LTV, ROI, Inst2Reg, Reg2Dep, Click2Reg, Click2DEP, implemment technology solutions to ensure transparency of data for datab-based decision making.
Identify and cultivate top performers and develop incentive programs to reward key and relevant betting or gambling affiliate partners as well as in-house team of direct reports.
Monitor competitor performance including evaluation of their revenue, quality of players, sources and reliability of traffic;
Develop affiliate recruitment and affiliate program marketing campaigns, develop annual affiliate campaign calendar and roll-out plans;
Design immediate and mid-range plans and create monthly promotions and communications to affiliate marketers, manage multiple campaigns across a varied client base;
Organize and ensure the availability of promotional material for affiliates, design and run stand-out promotional campaigns;
Collaborate with Global Brand Managers as well as the creative teams to ensure company brand guidelines are adhered to;
Coordinate with the internal operational and creative teams to continuously improve landing pages and overall marketing and merchandising campaigns through the affiliate network;
Participate in product development and UX exercises, as part of our test-and-learn approach, initiate new campaign ideas, incentives and bonus offers.

**You bring:**
3+ years of experience in Affiliates and online marketing with a strong network of contacts;
Solid sales and negotiation skills aimed at tangible results;
Proven achievement metrics-driven record in subscription-based entertainment, niche affiliate partnerships in high-risk industries: gambling, betting, adult, forex, blockchain, crypto currencies, micro- credits and similar.
Ability to adapt to new markets quickly, comfortable dealing with fast-paced environments and ambiguity;
Strong leadership skills and a self-starting personality;
Strong analytical skills;
Business proficient English.

**About the Add Talent Solutions company:**
We specialize in assisting retail businesses in distributing and supporting cost-effective business-to-business IT solutions and website support and maintenance.
We are devoted to helping our clients to assess their business processes, optimize, improve, automate them, and maintain them so that you can save on your operating costs while having your productivity levels boosted.

**Сайт компании: https://www.addtalentsolutions.com**