Position: Email Marketing Executive
Company: LoveCrafts
Category: Marketing
Experience required: 2y
English level: fluent
Published: 2020-06-01T00:00:00+03:00

**What you'll be doing:**
Managing end-to-end email campaigns in collaboration with the wider marketing team in Ometria, our email marketing platform.
Working closely with our Category Managers to tailor the offers and featured products in our emails to our different markets
Creating dynamic email content for personalisation, dynamic creative and offer variations
Writing engaging and compelling content in US and UK English for our newsletters
Proof-reading and testing all email campaigns, ensuring copy and links are correct
Ensuring accurate, consistent and timely completion of daily email builds
Establish best practices for exceptional email deliverability
Developing a testing and optimisation plan with ownership for its execution
Recognising opportunities to communicate with our customers
Analysing email campaigns against established metrics to determine what works and what doesn't with different consumers
Supporting the CRM team with weekly and monthly reporting

**Who you are:**
You're an ambitious digital marketer with 1-2 years experience in email marketing
You have an excellent ability to write engaging and effective copy in English
You have fantastic time and project management skills - you ALWAYS deliver
You're a team player and have excellent written and verbal communication skills
You are a stickler for detail and preferably have experience QAing emails or marketing material
You are naturally analytical with a strong working knowledge of Excel/Google Sheets

**Desired skills and experience:**
Experience in email marketing, perhaps as part of a broader experience within digital marketing
Experience with any Email Service Providers
Experience using analytics platforms
Some experience with HTML or CSS is a plus!
Experience of A/B testing
Fluency in the German language is a bonus

**What we're offering:**
The opportunity to join a fantastic team of really bright, motivated, and driven individuals who will support you at every stage of your journey
Competitive salary to reflect your skills and experience
Benefits package
Central Kyiv office location (Zhylianska 75)
Remote work for the quarantine period
Working environment that values excellence

**About LoveCrafts:**
At LoveCrafts we're on a mission to help everyone feel the joy of making. We're building a home for makers - LoveCrafts.com, an online home to shop, share and dream in crafts. Through a unique blend of content, commerce and community, makers can find inspiration for their next project, shop craft supplies, and connect with a like-minded people around the world.

Since launching in 2012, we've grown incredibly quickly. We're a member of the prestigious Future Fifty and 20th place on the FT's list of fastest growing European companies. All thanks to the hard work of our team of smart, kind makers based in London, Kyiv and in the USA.

We've been fuelled by investment from Europe's leading venture capital firms; Balderton Capital (LoveFilm, The Hut) funded our Series A round, followed by Highland Europe (Photobox, WeTransfer) and most recently Scottish Equity Partners (Skyscanner, Matches Fashion).

We're playing with the very best in web, mobile, social, commerce and media technology as we create the perfect digital home for crafters. Our team is filled with ambitious, curious, entrepreneurial and occasionally kooky makers. We hire and nurture inquisitive, creative minds looking to flourish in a supportive and collaborative environment.