Position: Game Development Studio Marketing Manager
Company: Innovecs
Category: Marketing
Experience required: 1y
English level: upper
Published: 2021-09-01T00:00:00+03:00

**Job Purpose **
Тogether with Practice Leads across Delivery and Sales you’ll identify the target markets, develop and deliver the Marketing Communication Plan based on the approved Marketing Strategy. This role is on the frontlines for the brand and requires deep understanding and passion for gaming industry and social media as well as understanding of the various Audiences engagement drivers.  

This opportunity lets you combine your always up-to-date knowledge of the latest platforms, tools, and trends with passion for creating social content and utilizes your strengths in writing, ideation, and channel distribution into a unique, rewarding role. 

**Key Roles & Responsibilities **  
• Closely liaise with the Game Development Studio to develop and execute integrated marketing plans to promote its services to the target market players  
• Identify value propositions and key messages to promote the Game Development Studio services discovery by the target markets (e.g. Reels, Stories, Live, etc.) 
• Prepare and implement the Content plan for the Studio social media outlets (generate post ideas, copywrite texts and brief internal designers/production) consistently across channels.   
• Enhance discovery on social media through managing promoted boosting and maximizing our influencer and ambassador executions 
• Use social media tools to publish content, monitor conversations and trending topics, and gather performance metrics 
• Stay current with digital, social and consumer trends and actively share out new trends and best practices with the team 
• Cooperate with the Employer Brand Communication team to produce relevant content to attract new talent 
• Be the Studio’s “marketing ambassador” between the marketing teams, game development and design teams 
• Drive timelines, and adhere to procedures, requirements, and deadlines 
 
**Skills & Experience **
• Deep understanding and proven experience in video game marketing, content development and management of the social media omnichannel with a track record of success 
• Understanding of game development and design as a service 
• Basic understanding of analytics and experience with content optimization 
• Experience using social publishing platforms 
• Strong organizational skills, focus, and attention to detail 
• Strong influencing skills; effective cross-functional driver 
• Excellent English writer, with top-notch editing and proofreading skills 
• Ability to be flexible on a day to day basis with task priority 

**What we love about Innovecs**
• An environment that allows you to maximize your productivity and gives you the freedom to think and collaborate beyond the next line of code or deadline;
• We like to have fun, we love what we do, we relax when we need to, we are a great team and we deliver;
• High-level compensation and regular performance based salary and career development reviews;
• Medical insurance (health), employee assistance program;
• Paid vacation, holidays and sick leaves;
• Gym 24/7, personal fitness instructor;
• Massage in the office, personal wellness consultant;
• English classes with native speakers and partially or fully reimbursed personal trainings and conferences;
• Referral program;
• Team building and a lot of fun to take a break, relax, and give you the freedom to think beyond the next line of code