Position: Senior programmatic/Head of programmatic
Company: GroupM
Category: Other
Experience required: 3y
English level: upper
Published: 2023-06-01T00:00:00+03:00

RESPONSIBILITIES

The core responsibility of the Programmatic Manager is to build strong relationships with the GroupM agencies who work closely with both local and global clients. These will be the planners, buyers, and client teams within the agency networks. Building a relationship of mutual trust with the clients is key. You will be the go-to person for client contacts and will need to engage with clients both reactively and proactively.
Own relationship with your Agency client teams, developing business through excellent client servicing
Lead on the campaign performance to ensure they are pacing evenly and meeting agreed-upon KPIs
Take responsibility for reporting on the adoption of Xaxis within your assigned agency team and all revenue generated from your clients
Develop strong and effective media plans
Supervise and adhere to all processes, including insertion orders, forecasting, billing, and reconciliation processes
Coordinate communication, campaign strategy, campaign setup, and kick-off process
Conduct post-campaign analysis and deliver results to agency team and clients


QUALIFICATIONS

Proven ability to build businesses within the digital and traditional media arenas
Strong analytical skills, particularly in developing and leveraging web usage and user data to develop and expand business opportunities
Knowledge of current market trends
Experience managing digital ad campaigns
Proven ability to work within fast-paced deadline-driven environment
Strong quantitative and research skills with proven ability to demonstrate data interpretation capabilities
Excellent verbal and written communication skills, ability to prepare clear and concise client-ready documents
Experience with DV360, Trade Desk, or other DSP
Experience with third-party ad tags, conversion tracking pixels, floodlighting, piggybacking and reporting
Proficiency with Microsoft PowerPoint and Word. Advanced proficiency with Excel