Position: Marketing Operations Manager
Company: ExpoPlatform
Category: Marketing
Experience required: 3y
English level: fluent
Published: 2022-08-01T00:00:00+03:00

ExpoPlatform is a leading AI-powered event and 365 community platform, used by the world’s leading event organizers.

The Marketing Operations Manager will be responsible for improving the performance of our digital marketing campaigns, and increasing demand generation through various channels.

You are a data-driven digital marketing all-rounder, with a strong understanding of marketing technology, testing new approaches, and using analytics to demonstrate results.



Responsibilities we will trust you with:  

 Managing Demand Generation processes and operations. Ensuring clear processes are in place with sales and marketing teams to score and manage leads in the CRM;
 Email marketing. Segment and nurture database, working with the content team to test messages to different target audiences and create automated email workflows;
Website management. Improve website performance and conversion rate optimization of key landing pages, with necessary integrations in place;
Analyzing data trends and optimizing performance accordingly;
Provide management reports that track key performance indicators, including MQLs and SQLs. 


Skills we would like you to bring to the team:  

Interested in marketing technology and enthusiastic to pilot new approaches;
Detailed knowledge and understanding of Demand Generation, including the use of marketing automation and CRM tools to deliver marketing, and qualified leads;
Excellent critical thinking and analytical skills. Able to analyze, interpret, draw conclusions, and implement solutions to a variety of complex issues;
Skilled in Conversion Rate Optimisation (CRO);
Experience using Pipedrive CRM and WordPress CMS is preferred but not essential;
Strong written and spoken English.


We offer you more than just a new job title: 

Fast professional growth with an international team of professionals;
An interesting project, work on your product with demand;
Unlimited fun in the workflow;
Financial stability and competitive salary;
Working hours: Mon-Fri 8 hours, semi-flexible;
Working in a friendly team;
The amount of salary is specified according to the results of the interview.


To apply please send your CV with a short covering letter.