Position: Email Marketing Specialist
Company: Svitla Systems
Category: Marketing
Experience required: 1y
English level: upper
Published: 2022-01-01T00:00:00+02:00

The project is a job search platform for IT professionals seeking a career change. The platform provides a free service for candidates for registering and searching for vacancies of interest. Using the platform, the user gets full discreteness of the personal data; chat with recruiters, receive offers, screen vacancies, and stay anonymous within the process. The platform provides an opportunity for both active and passive job search for candidates, utterly free of charge. The recruiter can find highly qualified professionals applying in advanced fi by subscribing to the websites.

**Requirements:**
1-3 years of experience in Email Marketing;
Experience in managing large email lists and subsequent campaigns;
Demonstrated understanding of both B2B/B2C marketing funnel and how to align email campaign strategies with customer journeys;
Experience creating sales prospecting drips and email nurture series with automated triggered campaigns;
Deep understanding of email KPIs and how to report on performance;
Bachelors or Master Degree in Marketing, Communications, or equivalent;
Fluent written and spoken English;
Сreative approach and excellent communication skills;
Eagerness to learn new tools, absorb new ideas, and grow in all things marketing;
Ability to balance multiple projects, prioritize and perform effectively under pressure.

**Responsibilities:**
Define messaging, positioning for the platform that helps increase awareness and drive consumer adoption;
Manage end-to-end campaigns from ideation, testing, performance analysis, and iteration;
Create effective awareness plans to build out solid communications, press, and influencer programs;
Run and monitor ongoing email performance, deliverability, and overall account reputation to ensure that the emails get into the Inbox;
Conduct ongoing A/B tests of all aspects of the email strategy (subject lines, copy, frequency, time of day/week, etc.) and communicate the results of these tests through reporting;
Upgrade email templates using graphics, personalization, and other advanced features (dynamic content/imagery).

**Will be a plus:**
Experience in prospecting and cold personalized outreach for B2B;
Basic knowledge of Zoho for business;
Basic understanding of design tools;
Basic knowledge of HTML and CSS.

**We Offer:**
Competitive compensation plan that takes skills and experience into consideration.
Annual performance appraisals.
Possibility to choose your workspace either remote or combination of your home and one of our development offices. 
Projects that use advanced, cutting-edge technologies.
Competitive bonuses for a personal recommendation of new employees.
Vacation time, sick-leaves, national holidays, family supplementary days off.
Comprehensive medical insurance including dental services, massages.
Support for a healthy lifestyle, compensation of sports events.
Maternity leave policy.
A personal loan budget is available for long-term personnel.
Partial compensation of conferences, courses, and English classes.
Free meetups, webinars, and conferences organized by Svitla.
Birthday and New Year presents for personnel, gifts for children.
Fun summer and winter corporate parties and memorable anniversary presents.