Position: Product Marketing Manager
Company: PIN-UP TECH
Category: Marketing
Experience required: 2y
English level: intermediate
Published: 2021-11-01T00:00:00+02:00

Responsibilities:
• Perform surveys, interviews, and focus groups for obtaining actionable insights about the consumer’s needs and product usage experience;
• Perform consumer research and competitive analyses to develop in-depth knowledge of buyer personas, key category trends, and competitive landscape;
• Translate data and findings into actionable insights that will have an effect on marketing efforts at the product and brand level;
• Work closely with Product Managers and User Experience designers to shape the direction of individual product components;
• Influence product roadmap, key marketing, and product decisions with relevant consumer and market insights;
• Be an expert on competitive products, trends, and technologies and share insights across the company.

Requirements:
• Experience in digital marketing with a consumer focus;
• Experience in influencing an IT product management;
• Excellent collaborative skills and ability to work with multiple cross-functional teams and departments (internally and externally);
• Excellent knowledge of web analytics tools (e.g. Google Analytics);
• Excellent market research skills and the ability to gain insight into the customers’ needs and experience;
• Excellent verbal and written communication skills;
• Ability to speak and write in English fluently and idiomatically.

Will be a plus:
Experience in gambling/betting.

We offer:
• Work in an international IT product company;
• Stay in a team of like-minded people who want to create a cool employer brand;
• Opportunity for career and professional growth;
• Ability to involve your ideas and developments;
• Decent wages;
• Training at the expense of the company;
• Paid vacation (24 days);
• Paid sick leave;
• 4 days off;
• Days of personal events;
• Medical insurance;
• Free English courses;
• Yoga and football at the expense of the company;
• Tea / coffee / fruit days.