Position: Solution Marketing Manager
Company: Luxoft
Category: Marketing
Experience required: 2y
English level: fluent
Published: 2021-11-01T00:00:00+02:00

Responsibilities:
• Develop and manage the GTM strategy for the FCI solution.
• Collaborate with partners to bring the solution to market, raise the awareness and gain leads.
• Develop marketing plan for events and PR activities.
• Develop compelling stories and materials that support solution driven marketing, demand creation and campaign execution.
• Closely work and collaborate with a broad range of stakeholders.
• Ensure a comprehensive portfolio approach in order to target specific customer segments and personas (users, beneficiaries, economic buyers).
• Identify digital campaigns and run them for gaining new business opportunities.
• Working with designers and copywriters to produce TL content, press releases sales enablement content.

Mandatory Skills Description:
• Proven 5+ experience in B2B marketing
• Experience in IT/software solution marketing
• Excellent listening, oral and written communication/presentation skills
• Experience managing third party vendors, including evaluation, contracting, budgeting, scheduling and project management