Position: Content Marketing Manager for a fast-growing e-commerce food company
Company: Erbology
Category: Marketing
Experience required: 3y
English level: fluent
Published: 2022-08-01T00:00:00+03:00

**About Erbology**

We are Erbology, a health food start-up based in London, Prague and Los Angeles. We combine the knowledge of traditional remedies with the latest science to create nutritious foods. Our products are 100% organic, plant-based and sustainably-sourced from small, independent farmers who share our values. It’s food to make you feel good!

We are innovation-led and customer-obsessed, whether it’s the food we make, the knowledge we pass or the experience we create. We are looking for driven individuals who want to make a difference.

**About this role**

Do you love achieving what others think is impossible? This is a unique opportunity to join a fast-growing, innovative food company where you’ll play a key role in content strategy and planning, social media strategy, and building relationships with creatives and copywriters.

Your goal will be to help us create, plan and organise all the aspects of content marketing, including the Erbology Editorial, social media, e-mail and website. This is a creative, analytical and strategic role for an ingenious and fearless quick-learner, who likes to measure everything and get things done. This role is perfect for a self-starter who is relentless in pursuit of growth and passionate about content marketing and communication.

This is a full-time role with the possibility to work remotely or in our Prague or London office.

**Key responsibilities**

Develop, plan and manage a successful content marketing strategy, including the Erbology Editorial, social media (e.g. Instagram, TikTok, YouTube), e-mail and website
Develop a strong understanding of our target audience and their online behaviour
Recruit freelance copywriters and creatives, negotiate agreements and build strong relationships
Conduct research to define appropriate subjects, topics and keywords
Create and manage an editorial, social media and newsletter calendar
Plan and manage creative projects, such as educational videos for YouTube or product pages
Manage customer surveys and product reviews, as well as communicate with the audience that engages with the content
Maintain creative excellence and a consistent brand voice – ensure that content is proofread, edited and adheres to the brand’s style guide
Create frameworks, KPIs and a rigorous measurement and testing process; constantly monitor, analyse and improve the effectiveness of the content marketing strategy

**Required skills and experience**
3+ years of full-time experience in content marketing in a fast-growing start-up or scale-up
Outstanding time management and project management skills
Strong organisational, planning, and problem solving skills
Excellent writing and editing skills, advanced English is a must
Display strategic, analytical and creative thinking alongside leadership and interpersonal skills
Broad marketing capabilities, in particular strong knowledge of content planning and SEO, e-mail marketing and social media marketing
Understand data, analytics, metrics and statistics
Action-driven approach and ability to perform in a fast-paced environment with changing requirements and minimal guidance
Proficient knowledge of Excel, Google Analytics, SEMRush or similar tools
Demonstrate samples and results of previous content marketing work