Position: CMO (Marketing Director)
Company: Indigo Tech Recruiters
Category: Marketing
Experience required: 5y
English level: fluent
Published: 2022-08-01T00:00:00+03:00

We are looking for an experienced **Marketing Director** to drive our marketing strategy in both consumer and business segments. You will lead a multifunctional marketing team towards increasing revenue and growing Depositphotos brand presence in US and European markets.

**Required experience and skills:**
- 5+ years of experience managing a team of over 20 people.
- Experience overseeing 6-figure+ marketing budgets.
- Understanding the difference between B2C and B2B marketing, are able to effectively deliver the required message to a target audience.
- International experience — working with the US and European markets to build distribution for B2C product.
- Proven ability to initiate and drive cross-functional initiatives.
- Strong analytical skills and experience working with data to identify patterns and find opportunities for acquisition, retention, and LTV growth.
- Understanding tenets and approaches to creating business-to-customer communications and high-impact marketing activation campaigns.
- You are result-oriented, comfortable with autonomy, and able to make things happen.
- Leader and team player, with a high level of emotional intelligence.
- Advanced level of English

**Responsibilities:**
- Develop and execute an integrated marketing strategy, overseeing organic and paid acquisition, CRM, product, and brand marketing.
- Plan, develop and launch brand marketing projects to grow Depositphoto’s brand presence in target markets.
- Initiate and execute activation campaigns and suggest improvements to grow organic traffic, affiliate, and PPC channels, as well as improve efficiency.
- Lead Go-To-Market activities by structuring promotion, pricing, and campaign activations to introduce new products and services.
- Suggest A/B tests to improve onboarding, activation, monetization, and pricing that impact bottom-line KPIs.
- Be a thought leader for the existing marketing team and bring on-board new marketing talents to deliver world-class performance.
- Suggest new creative growth strategies based on data, customer, and market insights.
- Planning and implementing direct marketing approaches including personalization of messages, customer profiling, and segmentation.

**What we offer:**
- Remote-friendly culture
- Flexible Work Hours & Recharge Fridays in Summer
- Professional Growth
- Competitive Compensation & Regular Salary Reviews
- Paid Vacations (24 days), Statutory Holidays
- 100% paid sick leave
- Corporate English classes