Position: Middle Media Buyer
Company: De.Fi
Category: Marketing
Experience required: 3y
English level: upper
Published: 2023-09-01T00:00:00+03:00

We are seeking a skilled Senior  Media Buyer with experience in the crypto industry to join our team. The successful candidate will be responsible for developing and executing media buying strategies that increase our brand awareness and drive traffic to our website.

About De.Fi

De.Fi is a unique platform with many features designed to help our users access, manage and secure DeFi assets through a single user-friendly portal. We are constantly updating and improving the solutions at De.Fi. New tools are always in developing.

De.Fi has integrated 43 Blockchains, 8 Exchanges, and 370+ Protocols into its Dashboard. We have also built the Biggest Aggregator of the Historical Data of 10k+ LPs and Vaults at our APY Aggregator! De.Fi is also the inventor of Crypto's First Antivirus, that's currently used by Coingecko, Universities: of London, Montreal, Singapore, and more. The Ecosystem of Scanner and Shield is a multi-layer security solution that prevents users from interacting with malicious assets.

Responsibilities:

- Develop and execute media buying strategies that align with our marketing objectives and target audience,
- Monitor and optimize campaigns to ensure they are meeting KPIs and maximizing ROI,
- Manage the campaign structure, budgets, and billing across all ad platforms,
- Collaborate with the marketing team to create compelling ad content and landing pages that convert,
-Negotiate ad placements, media rates, and contracts with publishers and vendors,
- Stay highly organized, yet flexible, while managing a portfolio of ad campaigns,
-Stay up-to-date with crypto industry trends and new media buying technologies and techniques,

Requirements:

-3+ years of experience in media buying, with a focus on the crypto industry.
-Strong understanding of media buying platforms and technologies, including programmatic advertising, social media advertising, and search engine marketing.
-Experience negotiating contracts and rates with publishers and vendors.
-Strong analytical skills and experience using data to drive campaign optimization.
-Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
-Passion for the crypto industry and staying up-to-date with industry news and trends.

We offer a competitive salary and a dynamic work environment where you can make a real impact. If you have the skills and experience we are looking for, we encourage you to apply for this exciting opportunity.