Position: Digital Marketing Specialist
Company: Intent Solution Group
Category: Marketing
Experience required: 2y
English level: intermediate
Published: 2022-12-01T00:00:00+02:00

Intent Solution Group invites a Digital Marketing Specialist to handle developing, overseeing, and optimizing digital marketing initiatives to drive brand awareness, e-commerce sales, and lead conversion through advertising channels.

Responsibilities:

- Marketing research
- Marketing strategy development
- Creating content that contributes to the success of marketing campaigns
- Research competitors’ pricing and products
- Decide on the appropriate placement of ads
- Determine what content will reach customers
- Develop projects to create content
- Publish digital marketing content online
- Implement email marketing campaigns
- Measure digital traffic
- Monitor social media and Google Analytics
- Optimize paid advertising campaigns using SEO and other tools
- Report on the growth and analytics of campaigns
- Scale campaigns to maximize ROI
- Conduct market research to inform campaigns
- Brainstorm and implement experiments and conversion tests

Requirements:
- 2+ years of experience in developing and implementing digital marketing strategies
- Strong proficiency in Google Analytics, Google Ads, Google Tag Manager, Facebook Ads, and LinkedIn Ads
- Strong knowledge and experience of all different digital marketing channels, online marketing tools and best practices
- Critical thinker and problem-solver
- Strong analytical skills
- Excellent communication and interpersonal skills
- Highly creative yet process-driven and relies on data to make decisions
- Strong project management skills and experience working in a deadline-driven work environment
- Proven experience evaluating and negotiating media placements
- Team player​
- Level of English: B2 (at least)

Benefits:
- 18 fully paid business days of vacation
- 10 sick leaves
- Public holidays
- English courses