Position: Marketing Specialist
Company: Bintime
Category: Marketing
Experience required: 5y
English level: upper
Published: 2021-11-01T00:00:00+02:00

** DESCRIPTION **

Being an outsourcing company, we have proven ourselves as a reliable development partner for leading companies in Europe such as Futurumshop, Canon, Hatch, L’oreal, Philips, Samsung, Sony, Lenovo, etc. Also, Bintime has recently launched its own product startup Gepard, which is a PIM & Syndication solution.

We’re looking for a skilled and experienced person to market our services and ideas to corporate sectors of Europe and the US. The challenge is to properly reach the audience and create a stable lead generation funnel. The best fit for us will be a T-shaped specialist who has a solid expertise in B2B marketing and hands-on experience working in an outsource company. You will own a variety of marketing efforts, including inbound marketing, account-based and referral marketing, blogging, and work with influencers.
 
** RESPONSIBILITIES **

Promote our services through account based marketing and referral marketing.
Assist in building a personal brand for C-level executives.
Develop a content plan that directly generates leads and nurtures prospects through gating and marketing automation.
Review the content written by copywriters (Blog articles, eBooks, Case Studies) and collaborate with freelance copywriters, designers, and proofreaders.
Be ready to sometimes write texts on your own: press releases, expert articles, etc. which can not be easily outsourced to freelancers.
Develop marketing ideas, editorial calendar and newsworthy items.
Identify opportunities to pitch Bintime content to media and industry influencers.
Conduct market research, analyze our competitors and suggest ideas to improve website performance.
Analyse sales funnel and website traffic (monthly reports).
Work on a website structure improvement and content update (redesign is needed).
Create a backlog for website developers, set and manage tasks in Jira.

** REQUIREMENTS **

4+ years of B2B marketing experience, preferably in an outsource company.
Advanced English (written and spoken).
Strong analytical, data reporting and organizational abilities.
Exceptional writing and editing skills.
Experience in CMS and Email Automation (Marketo, HubSpot Constant Contact, Mailchimp, etc.) platforms.
Comfortable working in a fast-paced environment and ability to effectively manage multiple priorities.
Relentless commitment to success and quantifiable results.
Self-motivation and ability to build processes from the ground and up.
Experience with conducting webinars and online events is a plus.
Bachelor’s degree preferred.

** BENEFITS **

Ready to join an amazing team and work in an ambitious, fast-paced environment? Send us your resume and a cover letter and we’ll be in touch. 

** We offer: **

Challenging position and environment where you can develop your ideas.
Competitive salary & career growth opportunities, based on experience.
Fair vacation policy (18 business days) and flexible hours.
Competitive benefits (English classes, Yoga, budget on educational courses).
Pick your own equipment, laptop, monitor, etc.
Dynamic work environment where you can be part of creating a new and innovative product.

** Equal Opportunity Employer: **
Qualified applicants of any color, gender, age or with arrest and conviction records will be considered for the position in accordance with the Fair Chance Ordinance. Bintime is proud to be an Equal Opportunity Employer.