Position: Junior Digital Marketing Specialist
Company: Binary Studio
Category: Marketing
Experience required: 1y
English level: fluent
Published: 2020-04-01T00:00:00+03:00

One of the most valuable and essential parts of Binary Studio’s success is its marketing strategy. In gaining new business, we are relying heavily on efficient digital sources of incoming leads which we have managed to build within the last few years. At the moment we are looking for a marketing manager who would further develop those channels as well as discover new ones, in order to ensure our future growth as a top-tier software development firm.

This position caters to ambitious and hard-working people who want to work in the marketing sphere and are ready to constantly improve their knowledge as well as master new skills as quickly and as independently as possible.

We aim to find a true self-starter, who demonstrates proactiveness in work, can take over and execute challenging tasks on his/her own initiative, without needing to be told to do so.

**Skills we are looking for:**
• At least 0.5 years of experience working in the IT industry (at Marketing, BizDev or Sales positions)
• Advanced English
• Analytical skills, experience in data analysis
• Understanding of Google Ads and SEO principles
• Enthusiasm, commitment, creativity and positive can-do attitude
• ’Get things done’ mindset

**Responsibilities include:**
**PPC:**
• Implement and manage paid search campaigns through Google Ads
• Deliver data-driven insights on campaign performance and adjust them as necessary
• Create and manage display and retargeting ads
• Identify and make use of new and emerging digital marketing tactics

**Website optimization & Content Marketing:**
• Ensure a smooth article writing process in the Company, manage the editorial calendar
• Create content for landing pages
• Optimize published articles as well as new landing pages SEO-wise
• Create marketing materials (PDFs, presentations, etc.)

**And more:**
• Manage company presence on the platforms like Clutch.co, goodfirms.co
• Manage social media efforts on LinkedIn
• Manage email marketing efforts including creative direction, copywriting, promotion and segmentation to increase open and response rates
• Identify and implement SEO optimization recommendations

**What you will get at Binary Studio:**
• Become a truly T-Shaped Marketer with hands-on experience covering all main areas of digital marketing
• Learn to generate quality leads through digital channels
• Spend up to 20% of your paid time at work on studying
• Receive the company’s full support and sponsorship for marketing education (courses, events, etc.) and certifications (Google Analytics, Google Adwords, etc.)
• Opportunity to shape and advance your career in whatever direction you choose (be it more Marketing, Business Development, HR, Sales, Software Development, etc.)

**What we offer:**
• A rewarding, long-term job that brings constant challenge and good career opportunities as you develop
• Perks of working in an IT-company (cool office, never endless supply of tasty biscuits, quality coffee, fruits days, great parties and get-togethers)
• An inspiring and friendly team who does great work and has a lot of fun together (see us on Facebook and Instagram)
• The freedom and support in developing your own ideas
• Autonomy accompanied with lots of work, experiments, and self-study

If you are ready to face the challenge, apply now and become a part of our team!

**Please mind, that for this position there is a test task.**