Position: Ad Operations Specialist (Google Ads focus)
Company: DNA325
Category: Marketing
Experience required: 1y
English level: upper
Published: 2023-06-01T00:00:00+03:00

**JOB OVERVIEW**
Our client is a leading provider of advertising and marketing services with a special focus on LinkedIn. The company continuously innovates its approach to help its clients achieve their business goals. The client’s foundational strategy is to advertise for their customers and ensure that their brand message reaches the right audience. As a team of experts, they are committed to delivering exceptional results and driving revenue growth for the clients.

**RESPONSIBILITIES:**
- Conduct keyword research for client accounts, with a focus on Google Ads.
- Organize keywords into campaigns and ad groups, ensuring effective ad account structure.
- Set up and configure Google Ads campaigns for clients, aligning with their marketing objectives.
- Collaborate with the team to identify and execute Google Ads campaigns that drive client success.
- Work with the creative team to ensure all ad assets meet specifications and are delivered on time.
- Manage and run campaigns for multiple accounts, handling at least 25+ customers per month.
- Monitor campaign performance and provide regular reports to stakeholders, utilizing Google Ads reporting tools.
- Stay up-to-date with industry trends and changes in ad operations best practices, particularly in relation to Google Ads.

**QUALIFICATIONS:**
- Minimum of two years of experience in B2B marketing for SMBs in tier 1 and tier 2 markets.
- Strong understanding of PPC advertising, with a focus on Google Ads.
- Proficiency in Google Ads setup and configuration, with hands-on experience in optimizing campaigns.
- Familiarity with A/B testing methodology and similar techniques to optimize campaign performance will be a plus.
- Ability to create reports using Google spreadsheets and utilize built-in platform tools for campaign analysis.
- Strong analytical skills to interpret campaign data and draw actionable insights.
- Quick learner with the potential for growth within the company.
- Knowledge of the latest trends and best practices in B2B advertising and marketing, specifically in relation to Google Ads.
- Proactive approach and the ability to contribute to improving campaign results.
- Project-oriented mindset, capable of working independently while coordinating with a team.
- Excellent written and verbal communication skills to effectively collaborate with cross-functional teams.

Join the team of dedicated professionals and play a crucial role in driving the clients’ success through effective Google Ads campaigns. Apply now and take your career to new heights with us!