Position: Senior Lead Generation / Outbound Marketer
Company: Light IT
Category: Lead Generation
Experience required: 3y
English level: upper
Published: 2023-05-01T00:00:00+03:00

We are looking for an experienced specialist to improve our outbound processes and performance. As a part of a small lead-gen team, you’ll have the opportunity to implement your vision into new outbound strategies. We expect you to be a proactive and result-oriented person who always strives for better results.
 
📌 Required skills:
- Experience in a similar role in an IT outsourcing company for 3+ years;
- Experience with email/LinkedIn outreach campaigns;
- Knowledge of HubSpot;
- Profound experience working with automatization tools (Expandi, Snov.io, Apollo);
- Excellent command of spoken and written English (B2+). 


👨‍💻 Responsibilities: 
- Collaborate with the team to plan and implement a strategic outreach plan;
- Participation in the development of new ICPs for B2B lead generation campaigns;
- Close cooperation with sales and marketing teams;
Process all replies, schedule calls, nurture leads and follow up with them;
- Manage contacts/leads in Hubspot;
- Come up with new and creative ideas for lead generation sequences. (Linkedin, email);
- Constant improvement of outbound efficiency (conversion rate, open rate, reply rate);
- Run A/B tests. 


What we offer:
🕐 40-hour working week with flexible working hours;
🏘 Flexible work-from-home policy (remote work during war);
💰 Competitive salary;
👩‍💻 PE accounting and support;
🌴 24 paid vacation days per year;
💊 Unlimited paid sick days per year;
👩‍💻 Affiliate programs (reduction system);
🍪 The system of bonuses (Sport/Health/Education);
🤩 Corporate events, team building and much more.