Position: Chief Marketing Officer
Company: BG Solutions
Category: Marketing
Experience required: 2y
English level: upper
Published: 2021-06-01T00:00:00+03:00

You will be responsible for handling user acquisition campaigns to provide reaching business
goals. Tasks such creating marketing strategy, acquiring new traffic sources and managing
their performance, involving in developing new marketing campaigns, as well as pushing
forward targets withing the team in line with company current priorities are part of CMO
duties.

Requirements

- Proven work experience as a CMO in gambling for foreign markets (Australian,
Canadian, Japanese is a big plus).
- Experience with CPA, RS, Hybrid, and other payout models.
- Solid knowledge of digital marketing functions among multiply channels: Facebook,
Adverting networks (native, pop under push notification, banner, etc.), Affiliates
marketing, SEO.
- Experience with Blackhat user acquisition methods is a considerable asset.
- Deep understanding of digital advertising ecosystem, key players, and metrics.
- Experience of operating monthly budgets 300K+.
- Ability to plan, optimize and scale advertising campaigns for desktop and mobile.
- A true people manager with skills and experience in building, growing, and managing
successful teams.
- Proactive and strategic mindset that allows to anticipate and solve issues before they
become problems.
- Ability to collect and analyze information, evaluate options, and make decisions.
- Great time management skills and ability to perform within short deadlines.
- Good communication, presentation, and leadership skills.
- Energetic and result-driven person.
- Advanced English.

Responsibilities:
- Development and implementation of marketing strategy to meet business goals.
- According to selected strategy, identify target sources and drive performance and
awareness marketing campaigns across different channels.
- Launch, track and optimize performance campaigns on Review sites, Facebook,
Google, and advertising networks to increase ROI.
- Delivering on marketing targets in all markets measured on CAC and FTDs. This
includes scaling of existing partner’s base, creating better deals, and/or adding new
partners.
- Constantly research the market to stay up to date and find new ways to promote
and grow the company.

 Test different mechanics and acquisition channels to find the most suitable ones for
the company.
- Search and testing of new ideas, methods, alternative channels for receiving traffic.
- Hiring, managing, growing, and developing a successful and efficient team, which
includes responsibility for performance reviews and individual targets.
- Prepare annual, quarterly, and monthly plans and report for marketing activities,
according to goals, timelines, and budgets.
- Closely cooperation with other departments to understand the exact traffic value.
- Recommend improvements to increase revenue targets.

We offer:
● Decent remuneration and we provide everything you need to invent and implement
comfortably and enjoyably.
● Opportunity to develop, deploy, and implement ideas and to see the result.
● Self-fulfillment and out-of-the-box-organized job.
● A comfortable office in the center, all the necessary equipment, and mast-have
cookies in the kitchen are not something to brag about.