Position: Performance Marketing Manager (pleso therapy)
Company: pleso therapy
Category: Marketing
Experience required: 3y
English level: upper
Published: 2023-03-01T00:00:00+02:00

**Company Description:**
pleso therapy is a mental health startup with a mission to provide everyone with the opportunity to start living happier and healthier life

We believe that finding the right therapist can be a challenging task, and we are dedicated to making the process anxiety-free. Our platform uses cutting-edge technology to match customers with the best-suited therapist for their unique needs, providing only verified specialists and comfortable environment that makes a real difference

We are growing fast on Ukrainian and Polish markets and aim to find new talents to join our dedicated and passionate team to launch even more markets

**Job Description:**
We are looking for a Performance Marketing Manager with expertise in paid marketing channels (Google, Meta) to join our team. In this role, you'll be responsible for driving growth through performance marketing campaigns that reach and engage our target audience. You'll work closely with our founding team to develop and execute a comprehensive performance marketing strategy that aligns with our company's strategy to become a #1 Europe’s mental health provider 

**Responsibilities:**
- Develop and execute performance marketing campaigns across Google and Meta to drive customer acquisition and engagement
- Conduct research and analysis to identify key audience segments and develop targeted campaigns to reach them
- Collaborate with our product team to optimize landing pages and conversion funnels for maximum performance
- Collaborate with our marketing team to develop ad copy and creatives that aligns with our brand voice and resonates with our target audience, with constant A/B testing for the best results
- Continuously monitor and optimize campaign performance to ensure we are meeting our KPIs and driving maximum ROI

**Requirements:**
- 3-5 years of experience in performance marketing, with a focus on Google and Meta Ads
- Proven track record of developing and executing successful performance marketing campaigns across Google and Facebook
- Strong analytical skills with the ability to analyze data and draw insights to optimize campaign performance (Google Analytics, Mixpanel)
- Excellent communication and collaboration skills, with the ability to work cross-functionally to achieve company goals
- Experience in the mental health or healthcare industry is a plus
- We are a startup and we expect a perfect candidate to thrive in flexible creative environment

**Important:**
We are a startup and we expect a perfect candidate to thrive in flexible creative environment, creating a lasting impact on our still little, but very dedicated team. We are still somewhat chaotic, but we try our best to provide all team members with a comfortable environment to work in. This is a full-time remote position with a competitive compensation and the opportunity to make a real impact on people's lives. If you are passionate about making therapy accessible to everyone and using technology to make a difference in the mental health industry, we want to hear from you! Please contact us for a chat