Position: Digital Marketing Manager
Company: 8allocate
Category: Marketing
Experience required: 3y
English level: fluent
Published: 2023-07-01T00:00:00+03:00

**8allocate** is a global provider of end-to-end custom software development solutions to companies all over the globe, from North America to the EU to Israel to Australia. Headquartered in Estonia, we run offshore R&D centers in Kyiv. Our team is 50% remote and distributed. We specialize in flexible interaction exclusively with international clients (we cover industries from commercial aviation to fintech) thanks to a multinational support group of experts and management.

Are you a seasoned marketing professional looking for a new challenge? 8allocate is thrilled to announce an exciting opportunity for a **Digital Marketing Manager** within our company.

**Timezone requirements:** UA time.
**English:** Advanced.

**What skills/qualities are required:**
— 3+ years of proven experience in digital marketing for IT, with a focus on inbound marketing, content creation, and lead funnel management.
— Strong knowledge of Google Analytics, Google Search Console, Google AdWords, SMM, and social media advertising platforms.
— Deep knowledge of SEO and experience with SEO tools.
Proven results in social media advertising.
— Familiarity with content marketing, PPC campaigns, and email marketing.
— Strong analytical skills and data-driven thinking.
— Up-to-date with the latest trends and best practices in online marketing and measurement.
— Excellent communication and interpersonal skills.

**Responsibilities:**
— Develop and implement digital marketing strategies to achieve business objectives, increase brand awareness, and generate leads.
— Conduct research to identify target audience and segmentation, and set up targeted advertising campaigns.
— Create and manage a content plan, including blog posts, articles, social media updates, and email newsletters.
— Plan and execute LinkedIn ads, display ads, and email marketing campaigns.
— Maintain consistent brand messaging across all platforms.
— Design, build, and maintain the company's social media presence on LinkedIn, Facebook, Twitter, and Instagram.
— Analyze competitors and the business niche to identify market opportunities and competitive advantages.
— Optimize conversion funnels using content marketing strategies and demand-generation techniques.
— Manage and optimize PPC campaigns, SEO efforts, and email marketing initiatives.
— Collaborate with cross-functional teams to align marketing initiatives with overall business goals.

**Why choose us?**
— “Family and Friends”. We are no longer a start-up, but we still have a family atmosphere in our supportive and spirited team, all working together on the same goal.
— “Just break down all barriers and find a better way”. Every day you’ll meet with exciting and challenging (international) projects covering industries from commercial aviation to fintech (different technologies and products).
— “Hungry for learning”. You will get a lot of chances for career advancement and the development of new skills, mentorship opportunities, or learning from more experienced colleagues.

**Benefits from 8allocate:**
— You’ll work with a supportive and spirited team of professionals.
— Corporate events, holidays, and team buildings for your joy.
Training and development: we have a huge library (about 500 books!) and a budget for your professional development.
— Coverage of psychologist sessions.
— Сoverage of sports activities or massage sessions.
— People-oriented management without bureaucracy.
— Paid vacation and sick leaves.

Don't miss out on this exceptional opportunity!