Position: СМО / Head of marketing department
Company: Crypto Crew
Category: Marketing
Experience required: 3y
English level: intermediate
Published: 2023-03-01T00:00:00+02:00

To strengthen the Marketing Department, in the direction of the Ukrainian speaking audience our company is looking for **СМО / Head of marketing department**.

**Requirements:**

- Understanding and ability to influence the main metrics of modern marketing
- Building and managing a marketing team
- Understanding processes of sales department and the ability to set up effective communication
- Ability to work with the main traffic sources and understanding the process of their scaling: Meta and Instagram, YouTube, Google, Telegram, media leaders and bloggers, other traffic sources
- Tracking and marketing analytics by key metrics. Working with analytics services
- Ability to correctly set plans for the team and control their implementation
- Strategic Marketing Planning Skill for 3-6-12 months
- Ability to work with content marketing, warm up and influence the audience, interact with it
- Marketing funnels and implement them through the combined team
- Marketing launch experience with bloggers/media leaders
- Experience in building marketing funnels in social networks and instant messengers
- Understanding the mechanics of warming up and conducting sales broadcasts
- Broadcast service experience

**Responsibilities:**

- Selection of experts in the team for full time, further management of the Team
- Fulfillment of traffic plans, key metrics and tasks for the marketing department
- SMM, formation of the Content plan throughout the company
- Performing KPIs in funnels for each traffic source
- Regular meetings
- Analytics control
- Main metrics: fulfillment of plans by leads, fulfillment of plans by lead cost, ROMI/ROAS
- Drawing up and following a common unified marketing strategy, including work with all sources of traffic, PR, media and project packaging