Position: Head of Marketing
Company: Squro
Category: Marketing
Experience required: 3y
English level: upper
Published: 2020-12-01T00:00:00+02:00

Required skills

— At least 3 years of successful experience in the digital marketing sphere that can be confirmed by certain results: audience growth, conversions increase, etc.
— Advanced English level both verbal and written;
— Experience in creating and managing successful marketing strategy in B2C;
— Having practical and theoretical knowledge of working with various digital marketing channels;
— Management experience: staff recruitment, target-setting, and monitoring, result analysis, business processes development;
— Extensive marketing and product knowledge;
— Deep understanding of reporting and analysis tools, skill to consolidate data from various sources;
— Working with the latest analytical and marketing automation software and services;
— Analytical thinking, making decisions based on the received data with a positive impact on the marketing performance of the company;
— Knowledge of the budgeting principles;
— Strong presentation skills to share personal and team results;
— Being results-oriented, responsible and creative, having a high level of self-organization.

As a plus

— Experience of working with FinTech sphere;
— Experience of working with foreign markets;
— Managing the entry into new markets;
— Experience of cooperation with remote/foreign employees;
— CPA channel development.

We offer

— Working for a dynamically growing company with a promising area;
— United and a highly skilled team and a friendly working atmosphere;
— The real opportunity for professional and self-improvement;
— Challenging but exciting tasks;
— Normalized 8-hour working day, keeping staff holiday and sickness system;
— Compensation for visiting a gym and learning English expenses;
— Opportunity to attend professional conferences and seminars financed by the company;
— Furnished and light office in the center of the city (near Pecherskaya subway station);
— For the period of quarantine — remote work from home;
— Some additional corporate pros (fruits, yogurts, juice and etc.) :)

Responsibilities

— Create and optimize marketing strategy based on the business goals of the company to promote its products;
— Manage the marketing team, organize business processes within the department and its cooperation with other departments of the company;
— Search for new channels to attract a targeted audience and develop them;
— Conduct market and competitive research, analyze customers’ demands and behavior;
— Take part in product development and improvement;
— Organize and conduct various promotional activities and events with further marketing support;
— Create the system to analyze and control the results of the marketing team activities;
— Provide periodic reports on the efficiency of different promotion channels;
— Initiate ad improve report automation;
— Perform budget planning and control its implementation;
— Search for and start efficient cooperation with external marketing vendors.

Project description

Our Company is a growth Product IT company that provides IT, financial solutions to the B2C and B2B segments clients of the company is wide, including countries of South-East Asia, Latin America, Europe, and Africa, which requires localization and understanding of the regional features.