Position: Head of Marketing
Company: Star
Category: Marketing
Experience required: 5y
English level: upper
Published: 2023-01-01T00:00:00+02:00

Friday PM is an early-stage start-up. We have already signed clients representing worldwide enterprises and are looking to scale our success and grow our SaaS business profitably.

**We are looking for you!**
Friday PM is an early-stage start-up. We have already signed clients representing worldwide enterprises and are looking to scale our success and grow our SaaS business profitably.
Thus we are on the hunt for an execution-oriented Head of Marketing to develop and execute marketing strategies to increase Friday PM awareness and adoption and boost sales. 
This role requires both a visionary and a master practitioner.
We are looking for someone to be a “jack of all trades” because there is so much to do.
At this stage, you need to be a doer — someone who can get things done. And along with our mutual growth, you’ll get an opportunity to build your own team of marketing professionals.
You need to be a “T-Shaped” Marketer who is proficient in most areas of Marketing while being able to go deep in Digital Marketing, Content Marketing and become our Product Evangelist. You should be able to do decent copywriting and understand how to use marketing automation tools.
The Head of Marketing is a crucial member of the leadership team, reporting to the CEO and working closely with the Head of Product and Head of Engineering to lead all marketing and demand generation efforts.

As the Head of Marketing, you’ll be focused on:
Marketing strategy;
Execution;
Relationship management; and
People management (as we grow).

**Skills and experience you can bring to this role!**
Since early-stage companies aren't the right fit for everyone, we focus on finding unique individuals with great entrepreneurial talent who will thrive in our startup environment.
Feel free to apply to this position if you match all the below personality traits:
- "Can do" attitude. You don't mind going above and beyond your job description; you roll up your sleeves and pitch in where needed.
Preference for action. You are not waiting to take action until you get all the details; you are comfortable acting with only 65% complete knowledge and discover the rest on the go.
- Natural leader. You are eager to share your knowledge and experience, directing and inspiring a team to reach milestones.
- Adaptability. You can operate in the space of ambiguity, quickly process new information and use it to influence your actions, even if it's a U-turn.
- Collaboration. You communicate clearly, actively listen to others, take responsibility for mistakes, and respect the diversity of your colleagues.
Intellectual powerhouse. You are driven to get smarter and better at what you do; you're fond of picking up new responsibilities and wearing multiple hats.

**Qualifications and experience:**

- 5+ years of experience with leading a digital marketing team, based on strong digital and data-driven inbound marketing and content management;
- Hands-on experience in building a global content-driven inbound marketing machine, generating leads into the funnel across practices and regions;
- Hands-on experience with implementing digital marketing tools and SEO;
- Experience with driving the transformation of the marketing approach into an intelligent automated discipline with data-driven activities;
- Strong program focus - capable of driving several marketing programs simultaneously with disciplined sprint planning;
- Experience in managing and driving marketing globally across Europe, the US and Asia;
- Experince in B2B SaaS product;
- Experince in demand generartion activities;
- Fluent spoken and written English. 

**Added advantage:**
- SalesForce experience;
- Experience with the entrepreneurial dynamics of a start-up; and
- Exposure to technology startups and corporate innovation ecosystems - either through direct employment, client relationships or personal network.