Position: Senior Business Analyst
Company: Fluvius
Category: Business Analyst
Experience required: 3y
English level: intermediate
Published: 2022-09-01T00:00:00+03:00

**Required Skills:**

- 1 to 3 years of experience in AdTech.
- Strong proficiency with SQL, and Python.
- Working knowledge of spreadsheets (vlookup, pivot tables).
- Familiarity with digital marketing campaign optimization.
- Exceptional analytical abilities with a high attention to detail.
- Creative problem solver with a balance of strategic thinking and detailed execution.
- Strong time-management skills.
- Excellent written and verbal communication skills.
- Self-starter mentality with drive to succeed.
- English - Intermediate+ level.

**Responsibilities:**

- Design and develop automation scripts to optimize keyword bids, targeting, and budgets.
- Collaborate with data engineering teams to rapidly prototype proof of concept AI/ML solutions to apply to our search marketing campaigns.
- Assist with creating and managing a portfolio of performance marketing campaigns across Google search and Bing search.
- Help manage monthly budgets exceeding $1,000,000+ while aiming to increase ad spend and profit.
- Optimize campaign performance by leveraging differentiating optimization strategies across all networks, including tCPA and tROAS.
- Use data visualization tools like Excel and Tableau to analyze campaign performance and report to senior leadership.
- Perform ongoing paid keyword discovery, expansion and optimization.
- Assist with optimizing copy and landing pages for paid search engine marketing campaigns.


**Project description:**
THE LEADING AI-POWERED CUSTOMER ACQUISITION PLATFORM. It is a rapidly-growing digital customer acquisition and monetization platform, fueling advertiser growth at scale across consumer verticals. We are a passionate group of growth marketers, data engineers, and product developers who excel in machine learning, data modeling, and customer acquisition. We are changing the advertising status quo by enabling smarter data-driven decisions through AI. We’re looking for a Senior Business Analyst to join our growing marketing team that will help scale our marketing efforts across Google and Bing. You will be working alongside a team of exceptional growth marketers and be accountable for meeting traffic, revenue, ad spend and ROI targets. The perfect candidate is a fast learner who is passionate about uncovering both problems and solutions. In this role, the individual will design and develop automation scripts for campaign management, conduct detailed analysis and reporting, and provide actionable insights to improve the business. If you are the type of person who "gets stuff done" and wants to learn how to apply data science to marketing, then this is the perfect opportunity.

**What we offer:**

- Healthy workplace environment
- Strong and friendly development team
- Competitive reward
- Compensation for education
- Flexible schedule
- 15 paid vacation days, 7 paid days-off