Position: PPC Manager
Company: Sembly AI
Category: Marketing
Experience required: 5y
English level: upper
Published: 2022-12-01T00:00:00+02:00

Sembly AI is expanding its Marketing Department with a PPC Manager
position, somebody with excellent PPC skills and experience, as well as outstanding English.

**Requirements:**
- Thorough working knowledge and proven experience in Google Ads,
Google Analytics, Google Tag, LinkedIn Ads and Facebook
- 3-5 years background in a marketing agency or IT company with the
US and UK markets
- Excellent PPC skills and experience
- Ability to think strategically and develop innovative digital marketing strategies
- Tech-savvy
- English - Upper-intermediate
- Accurate, attentive to details
- Demonstrating critical thinking skills, decision-making, and problem-solving skills.

**Will be a plus:**
- Experience in working with SaaS products
- Media Buying experience
- Degree in Marketing

**Responsibilities:**
- Initiate, implement, and manage paid campaign strategies across multiple platforms
- Launch, optimize, measure, and report on ad campaign performance across LinkedIn, Facebook, Google Ads, and other platforms
- A/B testing to determine the performance levels of ads
- Test and optimize campaigns, including audience targeting, keyword research and selection, ad group structuring, ad copy, and landing page testing
- Track KPIs to evaluate performance and pinpoint issues
- Plan budget and monitor bids to increase better ROI
- Analyze data from web-analytics platforms to improve ad campaigns
- Weekly reporting on results and further improvement of results.