Position: Lead Generation Specialist
Company: Global Mediator
Category: Marketing
Experience required: 5y
English level: fluent
Published: 2021-10-01T00:00:00+03:00

**General requirements:**

Higher degree in Management, Economics or other related qualification
5+ years successful experience in IT or other companies in B2B industry with international exposure and understanding of complex services
Entrepreneurial drive and ability to navigate in unknown, to act in international company with different stakeholders
Strong ability to think strategic and make things happen
Highly self-motivated and forward-thinking person who is always asking questions to challenge convention
Strong ability to identify development opportunities contributing to innovative and profitable B2B business
Advanced user of CRM systems (CRM Dynamics is a plus)
Great networker, easily building trustful relationships
Team player but with ability to work autonomously without direct supervision
Experience with breaking down a strategy and creating sales roadmap deliveries, with clear indicators of bottlenecks and stakeholders.
Able to execute, organise, coordinate and follow-up on project plans
Excellent communication, interpersonal and presentation skills
Ability to learn fast and be responsive to new ideas/trends/best practices
Initiative and proactive approach with dedication, passion for details
Fluent/Advanced level of written and spoken English

**We offer**

Medical insurance
Payments in EUR
Office in the center of Kyiv
International management and clients
Direct communication with clients
20 days in PTO
Modern workstations
Combination of remote/in-office work possible

**General responsibilities:**

Together with the Marketing team LGS designs and implements a content and activities plan that expands company’s customer base, ensure a stronger market presence in all respective professional channels.
Lead generation of potential clients in LinkedIn, Twitter, Xing etc.
Be the Key user for CRM: make sure the data base is active and updated. Develop sales KPI for CRM and reach them on monthly basis.
Design digital media campaigns aligned with business goals to develop a new business area (especially LinkedIn and Xing, YouTube).
Support creation and online placement of various Global Mediator content formats such as blogposts, case studies, videos.
Plan, execute and follow up on all activities within the areas of sales of Global Mediator products and services, defining and setting up right channels of placement. Specifically.
Research MVP(Microsoft Most Valuable Professional) channel — scan network, read MVP’s blogs and share knowledge with the Marketing team.
Research LinkedIn groups — on technologies focus. Getting info about business values, customer`s pain, issues, type of requests etc.
Work closely with Marketing and Delivery team on building valuable service and products description.
Supporting all digital campaigns and company visibility to maximise customer retention. Handling outbound messaging, inbound leads, enquiries and generating additional revenue via direct messaging via LinkedIn and email.
Build and promote strong, long-lasting relationships by partnering with sales affiliates as well as customers and understanding their needs.
Actively participate in defining the strategy for digital sales, as well as tools for implementation, to build out and maintain Global Mediator’s sales online presence, this includes networking with potential customers in target LinkedIn groups and pre-sales activities on LinkedIn, company’s presence on all professional web directories etc.
Together with Marketing Manager and internal operational team help develop a set of materials to communicate with potential and existing (for upsell purposes) customers.
Support the work of executive managers directed at maximizing company profits through carrying out market research, competitive analysis and coming up with product/service improvement suggestions