Position: Head of Marketing
Company: Relevant Software
Category: Marketing
Experience required: 2y
English level: fluent
Published: 2022-08-01T00:00:00+03:00

**Relevant Software** is the name you might have heard about, an international software development company with HQ in Lviv, Ukraine. We have 60 000+ monthly traffic on our website, a constant stream of leads, a YouTube channel, a podcast, TikTok, and lots of cool stuff.

We are looking for a new leader for our marketing team that will bring the company to new heights. Relevant is a place where you can express your creativity, try new approaches and tactics and achieve amazing professional and personal results.

**Responsibilities:**
Continue current marketing strategy and generate new ideas based on the business goals of the company;
Manage the marketing team of 5 people, SEO agency, external writers, designers, and other vendors;
Manage the processes within the department and its cooperation with other departments of the company;
Improve company SEO results;
Develop podcasts and YouTube channel;
Increase the number of leads from quarter to quarter;
Work closely with the Sales department on outreach campaigns and overall processes;
Conduct constant market and competitive research, collect customer insights and behavior;
Take part in company services development;
Organize and conduct various promotional activities like outreach warmups;
Analyze and control the results of the marketing team activities;
Create and analyze marketing reports;
Report to CEO about the results across channels;
Plan and control budget spending;

**Requirements:**
At least 2 years in the marketing leadership role **in the IT outsourcing company**;
Experience with a $10K+ monthly marketing budget;
Experience in managing a team of at least 5 people.
SEO and content marketing skills;
**Advanced English** level both verbal and written;
Experience in creating and managing successful marketing strategies;
Management experience: recruitment, KPIs setting, and monitoring, budgeting, results analysis;
Understanding of company finances. Work with PNL, calculating ROI, LTV, CAC, and profitability;
Deep understanding of reporting and analysis tools, skill to consolidate data from various sources. Google Analytics, Google Optimize, Google Tag Manager;
Analytical thinking, making decisions based on the received data with a positive impact on the marketing performance of the company;
Strong soft skills;
Be results-oriented, responsible, and creative with a high level of self-organization.

**Will be a plus:**
Experience in working in the FinTech or IoT industries;
Experience in working with video content;
Web development skills to make quick fixes on the WordPress website and assign tasks to a developer;
Knowledge of demand generation;
Experience in branding and website redesign;

**We offer:**
Competitive compensation based on your skills, experience, and performance;
20 working days of annual paid vacation and 5 sick leaves;
3 additional days off for special occasions;
Opportunity for career growth, mentorship, and personal development plan;
Experienced colleagues with 85% of middle and senior engineers;
Individual English lessons on-site (for all);
Possibility to work from anywhere in the world;
Exciting projects involving the newest technologies;
Friendly, positive, fun atmosphere;
Accounting as a service;
Flexible working approach.