Position: Tracking and Data Wizard for Global Real Estate Portal
Company: Rentola / Reva Media
Category: Data Analyst
Experience required: 3y
English level: upper
Published: 2023-05-01T00:00:00+03:00

We are seeking a highly skilled and experienced Tracking and Data Manager to join our global real estate company. As a specialist in this role, you will be responsible for implementing and managing tracking solutions, utilizing Google Analytics 4, data analysis, SQL, and BigQuery to provide valuable insights and optimize our digital marketing efforts. Apart from GA4, we are also storing data about our customers, their subscriptions and payments, and their behavior in paid markting activities, which all will be stored in BigQuery and made to dashboards in Looker by you.

**Responsibilities:**

**Tracking Implementation:** Collaborate with cross-functional teams to identify tracking requirements and ensure accurate implementation of tracking codes, tags, and pixels across our digital assets, including websites, landing pages, and mobile applications.

**Google Analytics 4 Management:** Leverage your expertise in Google Analytics 4 to set up and configure data streams, events, and conversions, providing comprehensive tracking and measurement capabilities. Create and maintain dashboards and reports to monitor website and campaign performance.

**Data Analysis and Insights:** Utilize your strong analytical skills to interpret data, conduct in-depth analysis, and generate actionable insights to drive marketing strategies and campaign optimization. Identify trends, patterns, and opportunities to improve user engagement and conversion rates.

**SQL and BigQuery Expertise:** Extract, transform, and analyze data using SQL queries and BigQuery, ensuring data accuracy and integrity. Collaborate with the our engineering team as neccessary to optimize data pipelines and maintain data quality. Build BI dashboard for C-level management.

**Reporting and Presentation:** Prepare regular performance reports and presentations, highlighting key findings, trends, and actionable recommendations. Communicate insights and results to stakeholders in a clear and concise manner.

**Stay Updated: **Keep up to date with industry trends, best practices, and new features related to tracking, Google Analytics, data analysis, SQL, and BigQuery. Share knowledge and provide training to the team on tracking implementation and data analysis techniques.

**Requirements:**

Bachelor's degree in a relevant field (e.g., Marketing, Business, Statistics, or Computer Science).

Proven work experience as a Tracking and Google Analytics Specialist or similar role within the real estate industry.

Strong expertise in implementing and managing tracking solutions using Google Analytics 4.

Proficiency in SQL and experience working with BigQuery or other data warehousing platforms.

Solid understanding of data analysis, data visualization, and statistical methods.

Excellent analytical and problem-solving skills, with a keen attention to detail.

Strong communication skills to effectively convey insights and recommendations to stakeholders.

Ability to work collaboratively in a cross-functional team environment.
Self-motivated and proactive with a strong sense of ownership and accountability.

Join our dynamic team and contribute to our real estate company's success by leveraging your expertise in tracking implementation, Google Analytics 4, data analysis, SQL, and BigQuery. Apply now and help drive our digital marketing strategies to new heights!