Position: Marketing Manager / Growth Marketing Manager
Category: Marketing
Experience: 8 years | English: upper

- Created and posted infographics on sites such as Thenextweb, Hubspot, vc.ru, Designtaxi, and others. We got extra 10-20 link placements on other websites after such publications on well-known websites.
- I analyzed about 50 SEO ranking factors for each separate competitor and formed an SEO strategy for 1 year.
- Launched one-page calculators and services (company slogan generator) to attract more leads from related niches, for example, the company's slogan generator (# 3 Product of the Day on ProductHunt). Received 75K visitors per month and 1500 registrations. 
- Created Customer Journey Map. It helps us to understand which pages are best engaged by users, and then improve our  UX /UI of user flow.
- Created a white paper as leads magnet and attracted 3-4K emails over several years.
- Launched 65 pages with long-tail keywords. We got a new 45K visitors per month.
>Experience:

- Growth Marketing Manager (since 02.2022), Awesomic

Testing different channels of leads acquisition - PPC (Google, Twitter, Reddit Ads); posting on Indiehackers; collaborations with Twitter, Instagram, Linkedin, Substack influencers of startup niches; podcast; ProductHunt launch (product of the day #3).
Creating of ICP. Market analysis of target countries for lead acquisition.
Setting up lead tracking in Hubspot CRM. Automation and funnel reports (Zapier, Phantonbooster, Google Sheets apps). SEO support.
After 4 months, my marketing activities generated 65% of leads.


- Marketing team leader (since 2018-2022), Logaster

Goal setting for the marketing team according to Scrum. Annual marketing plan for promotion in the USA, Germany, Spain, France, Japan, Italy, Brazil, Russia, and others countries.

Creating, launching, and promoting free business tools – online slogan generator (product of the day #3 on ProductHunt), invoice generator, QR generator. 
Google Data Studio reports. Created a white paper as a leads magnet and attracted 3-4K emails.


- SEO specialist (2015-2018), Logaster

On-page optimization. Keyword research, keywords clusterization for creating website page structure; content, meta tags (title, URL, META tags) optimization, and enhancing engagement metrics. Taking care of EAT factors, conducting A/B tests for improving Bounce rate, session duration, etc. Using the best examples of internal link schemes.
Link building. 
Preparing story tasks for programmers for solving 404 pages, setting up a 301-302 redirection, Page Speed optimization. Removing page duplications, and solving issues with page indexing and pagination.
Getting 1M visitors per month!

> Tools:

Hubspot CRM (above average level)
Google Analytics (above average level)
Google Web console (above average level)
Google Data Studio (average level)
Google Tag Manager (above average level)
Google Sheets  (above average level)
Google Optimize (average level)
Ahrefs (above average level)
Serpstat (basic level)
Screaming frog (basic level)
Buzzstream (above average level)
HTML, CSS (basic level)
MySQL (basic level)
Design (UX, UI) (average level)
Automation (Zapier, Google Sheets integrations) (average level)
Figma
FileZilla
Miro
Hotjiar
Notion
Creative! Project and tasks that will drive!
Cool team!