lang-uk/recruitment-dataset-candidate-profiles-english huggingface dataset:
Position: Digital Marketing Manager
Category: Marketing
Experience: 5 years | English: fluent

Established more than 20 long-term partnerships with key websites of the industry
Reduced Cost Per Acquisition by 50%
Ensured brand's ultimate web presence and positive image
Digital Marketing, PR, SMM

Currently I'm working in an internetional fin.tech company as a digital marketing manager.

KEY COMPETENCES:

- digital marketing campaigns;
- communication with partners;
- budgets and payments coordination;
- KPIs reporting; 
- brand's image and web presence;
- SMM strategy and tone of voice;
- content creation;
- reputation management.
Position: Digital Marketing Manager
Category: Marketing
Experience: 8 years | English: fluent

Latest job

SEO:
- increased organic traffic from 33k to 86k visitors monthly (B2B product niche)
- conducted tech audit for all company assets (2 per year) and additionally after website redesign/relaunch and/or accusation
- ongoing keyword research for improving website content and filling the content gap
- Reporting, and analytics for the inbound team and stakeholders
- On-page SEO optimization for existing and new pages, testing, and continuous monitoring
- working in cross-functional teams – managing link-building and web development (SEO-related) activities
- organic web leads analysis and maintenance (if missed working on semi-automatic processing in Salesforce)
- Confluence documentation 

If you have any questions regarding older jobs/projects, please reach out
Digital marketing skills: SEO optimization, Screaming frog, Ahrefs, SemRush, Google Search Console, Keyword research, on-page SEO, off-page SEO, technical SEO optimization, Salesforce, reporting, media planning, SMM, Web Analytics, Content Management, Email Marketing, Online Brand Monitoring, Keyword Research, Copywriting, Google CPC, Facebook Pixel, Facebook Ads, Inbound Marketing, Outreach, Google Tag Manager, Wordpress, Salesforce
Professional growth, interesting product, adequate team, adequate compensation, challenging tasks
Position: Digital Marketing Manager
Category: Marketing
Experience: 10 years | English: upper


Digital Marketing Specialist and Analyst at PLVision
Jan 2019 - May 2022  4 yrs 1 mos

- Managing and implementing all digital campaigns including Paid Ads (Google Ads, Bing Ads, LinkedIn, FB, Instagram, Twitter, Xing Ads) 
- Measuring the effectiveness of digital marketing campaigns using Google Analytics and other web metric systems 
- Participation in the development and implementation of digital marketing strategies;  
-Website updating and improvement 
- Working with subcontractors and managing them 
- Generating ideas and creating marketing collateral

Main tools used:  Google Ads, LinkedIn, Facebook, Instagram, Twitter, Bing Ads, Google Analytics, Google Tag Manager, Photoshop, Google Search Console, Google Trends other

Digital Marketing Specialist at Welldo Studio
Sep 2014 - Jan 2019  4 yrs 5 mos
- Manage multiple (more than 15 ) client digital advertising accounts including the planning, launching and optimization of each account across paid search, SEO, social and display channels. 
- Interact directly with clients, manage the relationship and client expectations. 
- Monitor progress of ongoing campaigns. 
- Pay Per Click (PPC) campaign setup and optimization, online media buys and optimization of Google AdWords, Yandex Direct.  
- Management, implementation and tracking return on investment of PPC campaigns.  

Search Engine Optimization Assistant at Leokom
Nov 2013 - Jul 2014  9 mos
- Developed on-site body content, meta descriptions and page titles in support of SEO strategies. 
- Designed templates for the content management system to promote SEO and efective usage of HTML tags. Setting up, editing, optimization for Google, Yandex search engine. 
- Pay Per Click (PPC) campaign setup and optimization, online media buys and optimization of Google AdWords, Yandex.

Digital Marketing Manager at Hyundai “Dniester-Service”
Sep 2012 - Nov 2013  1 yr 3 mos
Provide strategic direction and management for all Search Marketing channels including paid search / SEO  
Responsibilities include growing qualified website traffic, identifying and defining digital content to support customer needs and improving marketing and reporting processes.

PPC manager at Prom.ua
Apr 2012 - Aug 2012  5 mos
- Create, manage and optimize AdWords search campaigns for more than 150 small to medium business clients of Ukraine.  
- Extensive reporting, integration and analysis.
Position: Digital Marketing Manager
Category: Marketing
Experience: 2 years | English: upper

Certified Digital Marketing Professional by Digital Marketing Institute (DMI)

Digital skills
SEO(Search Engine Optimization)
Copywriting
SMM
Email Marketing
Graphic Design (Canva)
Content Creation
Photo editing
Ads&Targeting
MS Office Suite
Digital Marketing Specialist
Azerbaijani based hospitality company | From Sep 2020 to Feb 2022
-Planning digital marketing campaigns, including web, SEO, email, social media, and advertising for company's 5 properties
-Maintaining company's social media presence across all digital channels (Instagram, Facebook, Linkedin)
-Measuring and reporting on the performance of all digital marketing campaigns
-Creating weekly and monthly content plans
-Collaborating with social media influencers
-Creating, editing, publishing content daily (posts&stories)
-Creating simple designs and templates for campaigns on Canva(mostly)

Working freelance since March 2022, doing mostly one time projects, social media content plans or simple post designs for clients.
I am a certified Digital Marketing Specialist, currently looking for freelance or one-time project opportunities related to Digital Marketing, especially SMM.
Position: Digital Marketing Manager
Category: Marketing
Experience: 4 years | English: fluent


Digital Marketing Specialist (Home Appliance)
December 2019 - present
Responsibilities:
• Developing business cases for new product lines launching.
• Launching and maintaining the new corporate website (AEM), which involves cooperation with the international dev team.
• Concept development for digital and offline marketing campaigns.
• Google Analytics and other tracking tools to monitor and optimize the website and learn customer behavior.
• Launching online and offline marketing campaigns, which involves working with marketing and SMM agencies.
• After sales support/technical expertise.

Product Specialist (Home Appliance)
December 2018 – December 2019
Responsibilities:
• NPI process (Home Appliances – Cooking; Home Comfort category).
• Developing product plans, business cases, pricing, marketing, and maintaining the product line profitability for categories.
• Constant cooperation with Company Production Facilities (Turkey; China), determining the final product specification and feature list.
• Factory inspection (Turkey).
• Preparation of product support materials for the field sales team, including technical documentation and training materials.

Product Development Manager (Consumer Goods)
March 2013 – 2018
Responsibilities:
• Maintaining NPI process (electric power equipment)
• Developing product plans, business cases, pricing, marketing, and maintaining the product line profitability for categories.
• Product positioning and new business plans that meet current and future market needs and achieve divisional profitability and growth objectives.
• Preparation of product support materials for field sales team, including technical documentation and training materials.
• Direct overall pricing strategies for new product, models, and features.
• Lead and develop business plans and appropriation requests for major product introductions.
Position: Digital Marketing Manager
Category: Marketing
Experience: 3 years | English: upper


DIGITAL MARKETING SPECIALIST
Runner Express Delivery | 2021 - Present

- Analyze digital data to draw key recommendations around website optimization.
- Conduct social media audits to ensure best practices are being used.
- Maintain digital dashboard of several different accounts.
- Coordinate with sales team to create marketing campaigns.
- Monitor key online marketing metrics to track success.

DIGITAL MARKETING SPECIALIST
Bestcomp Group | 2021 - Present

- Writing effective SEO content for websites and social media
accounts.
- Developing link building strategies.
- Analyzing keywords and SEO techniques used by competitors.
- Identifying powerful keywords to drive the most valuable traffic.
- Running PPC campaigns.

MARKETING SPECIALIST
Panorama Towers Construction Cooperative | 2020 - 2021

- Conduct market research to find answers about consumer
requirements, habits, and trends.
- Develop ideas for the creative marketing campaign
- Plan and execute initiatives to reach the target audience through appropriate channels.
- Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies.

PR SPECIALIST
Glovo | 2018 - 2020

- Establishing and maintaining relationships with consumer,
community, employee, and public interest groups.
- Planning or directing the development of programs to
maintain favorable public and stockholder views of the
organization's agenda and accomplishments.
- Preparing and editing organizational publications,
including employee newsletters or stockholders' reports, for internal and external audiences.

Sales Manager
FIXIT LLC- phone & computer repair | 2014 - 2016

- Achieve growth and hit sales targets by successfully managing the sales team.
- Present sales, revenue and expenses reports and realistic
forecasts to the management team.
- Identify emerging markets and market shifts while being fully
aware of new products and competition status.
Position: Digital Marketing Manager
Category: Project Manager
Experience: 2.5 years | English: intermediate

I have been working at MEGOGO (OTT video service with audience up to 50mln monthly users) for over 2 years.
Digital sales films (tvod/est/svod) & television to a multimillion audience worldwide, especially in the CIS (SNG) of userson platforms: - Web; - IOS / Android; - Smart TV.
-------------------------------------------
- Sense of humor, creativity;
- Good communication skills;
- Leadership and initiative;
- Analytical mind, structured thinking, attention to detail;
- Ability to work in a team and with subordinate assistants.
-------------------------------------------
- Advertising campaign.
- Communication (Viber/Push/Mail) & Media-plan.
- Tasks for many departments.
- CRM.
- Retention.
- Churn.
- Analytics.
- Landings (Web/Mobile/Smart).
- A/B-test.
- Automating & Optimizing.
- Planning & Analyzing different processes.
- Assisting tasks, control, motivation & training.
+ much more!
Digital sales films (tvod/est/svod) & television to a multimillion audience worldwide, especially in the CIS (SNG) of userson platforms: - Web; - IOS / Android; - Smart TV.

Advertising campaign: - selfpromo; - discounts; - stock; - informational;

work with: - audience segmentation; - preparation of advertising creatives & landing pages; - setup, testing, launch and maintenance of the campaign; - analytics, performance improvement and scaling.

Communication & Media-plan: - mail, digest, viber; - push, popup, startscreen; - banner, branding, overlay, slide, pause, pre-post-pause roll, checkout; - landings (Web/Mobile/Smart);

Tasks for: - designers and copywriters; - html/css coder, QA & Development; - advertising and content; - cooperation with the teams: product; - support & analyst.

Retention: - Welcome letter; - Try&Buy; - Involvement; - Upsale;b- Cross-sale; - Long rate ; - Churn rate.

OR, CTOR, CTR, Conversion Rate. - CRM. - A/B-test.
I want to develop and work on improving a "Large Digital Project".
Position: Digital Marketing Manager
Category: Marketing
Experience: 6 years | English: fluent


Digital Strategy, Digital Marketing, Performance Marketing, PPC, Google Adwords, Bing Ads, Yandex Direct, Social Media Advertising, Facebook Ads, LinkedIn Ads, RTB, Web Analytics, Google Analytics, Hotjar, Yandex Metrica, A/B testing, SEO, Email Marketing
I prefer to work with the SaaS product or e-commerce IT company.

I have been working in Digital Marketing area for 6 years.
My core skills are Digital Strategy, Web analytics, PPC and Social Advertising. But I have experience with most of digital channels - SMM, Email marketing, SEO.

Profound knowledge of paid advertising motivated me to go deeper into other related areas such as analytics, landing page optimization, A/B testing, UX design, content editing and spreading, programming fundamentals (HTML, CSS, JS basics).
I am looking  for positions that involve work with a mix of digital channels.
Position: Digital Marketing Manager
Category: Marketing
Experience: 11 years | English: upper


Ecommerce, WEB analytics, website development, lead generation, email marketing, web content, SEO, SMM, IP telephony. I’m a creative online marketing professional with 10 years of experience managing multi-channel marketing campaigns. My specialties include digital marketing and media, direct marketing with a strong emphasis on direct mail, CPC, CRM and data base testing, customer segmentation. I have an innate ability to effectively and qualitatively execute complex marketing campaigns in a fast-paced environment with tight timelines.
Position: Digital Marketing Manager
Category: Marketing
Experience: 3 years | English: upper


Email Marketing & CRM HubSpot Management:
•	Lead Generation Forms in HubSpot CMS: creating, managing, and testing all lead generation forms used in various marketing channels including the corporate website.
•	Setting up and managing workflows in HubSpot CMS: creating, managing, tracking, and updating the workflow journeys.
•	Setting up mailing campaigns + analyzing their performance and preparing reports.
•	Managing all marketing materials, files and templates within the system.
•	Managing the contact base within the system: setting up an automated gathering of the necessary lists of contacts enabling to launch more precise targeted campaigns.
•	Developing improved mailing templates along with footers and headers (close cooperation with the design team).
Web Pages Management:
•	Managing the process of landing pages creation for different marketing activities (events, webinars, marketing promo campaigns) along with the lead generation forms and all other important requisites – close cooperation with designers and developers.
•	Providing briefs for web-development, Landing Pages development to web-developers and setting a task (manage, review).
Corporate website:
- Lead generation forms placement on our corporate website (close cooperation with copywriters and developers).
- Double-checking CTAs, corresponding links, and forms themselves.
- Contributing to the new website functionality testing, content review, proofreading, and gathering fixes to be made.
Managing webinars preparation processes:
•	Creating and setting up new webinar events in the system (registration forms, setting up visual part, managing engagement section, registration confirmation emails, reminder emails, and follow-up emails).
•	Helping to manage live sessions with speakers.
•	Extracting and preparing reports (containing info about registrants, attendees, and the overall detailed info on the webinar performance).
Reports & Analysis:
•	Analyzing marketing campaigns results, review the marketing plan on a quarterly basis. Provide feedback to the CMO and take further action. 
•	Analyzing ROMI (return on marketing investment) and conversion rate. Gather data and feedback from the Head of Digital Marketing, Frontline Sales Head and Digital Media Buyer.
•	Analyzing annual results.
Continuous research & analysis. 
•	A solid contribution to the marketing campaigns execution activities.
•	Taking part in developing, coordinating, and executing the overall marketing strategy.
Position: Digital Marketing Manager
Category: Marketing
Experience: 6 years | English: fluent


Experience

Digital Marketer (Global)
Development, testing, and launching of advertising campaigns on LinkedIn, analyzing the results of advertising campaigns, and optimizing their effectiveness. Audience: Tier-1 Europe, USA, MENA region. Formation and approval of the budget, analysis of the target audience, creation and description of target segments, collection, and calculation of KPIs, and generation of reports.
Achievements: Growth of lead generation, engagement and sales.

Digital Marketer
Researching and implementing analytical solutions to generate leads and Targeting on Facebook and Instagram, keyword optimization, writing ads to get organic and paid traffic, launching and creation of landing pages, managing ad campaigns on Google AdWords.
Achievements: Growth of lead generation and sales increase  through social networks. Creating a landing page.

PR-Manager
Developing a content plan for all social media and creating marketing strategy in Ukrainian and English, technical site supporting as administrator, targeting in FB and Instagram, writing content and creating photo and video content, working with opinion leaders, support organization of events.
Achievements: Creating an annual marketing plan and budget, growing subscribers and sales through social networks.

Targetologist 
Targeting in FB and creating an educational YouTube channel for B2B clients, site support in help desk for the American company Tax Dome.
Achievements: Educational YouTube channel was created, events were held in the USA for B2B clients.

SEO Linkbuilder&Outreach Specialist
Experience in SEO and Internet Marketing, direct off-page optimization projects, working with webmasters, copywriting, rewriting, and posting guest posts in English.
Achievements: Guest posts were agreed and placed on a variety of target English-language sites and forums, which improved the SEO performance of customers.
Position: Digital Marketing Manager
Category: Marketing
Experience: 5 years | English: intermediate


Experienced marketing and advertising manager. Strong strategic, operational, and professional skills in brand marketing, social media, digital advertising, outside-home advertising, SEM, digital strategy, and team building.
Position: Digital Marketing Manager
Category: Marketing
Experience: 8 years | English: upper

Worked with monthly budgets of $ 900k, promoted apps with an audience of 13 million on Tier 1.
Developed and launched ad campaigns on different platforms.
Worked with the email database of an extensive cryptocurrency exchange, with over 1 million users 
Attracted a payment-promising client base (over 30 thousand) for an ICO project in 4 months 
Created an extensive base of influencers on YouTube for doing reviews, etc. 
Created more than 20 Tilda landing pages for individual businesses and promotions 
Has tripled the number of subscribers on the YouTube channel through a barter program through influencers 
Extensive experience in SEO, ASO, SMM, Content marketing, PR, PPC and CPA networks.
Experience with different email services - Iterable, Unisender, MailChimp, GetResponse.
Using all ASO tools, the taxi ordering application reached the TOP 3 in mobile markets.
Experience in digital marketing for over 7 years. Worked in different areas - IT product companies, SaaS business, FinTech, web products and mobile apps. Experienced with Marketing and Social Media Strategy, PPC, Media Buying, Email Marketing, SEO, ASO, Mobile Marketing, and Data Analytics.

Skills:
Media planning strategies
PPC (Google Ads, Facebook Ads, Tik-Tok Ads, Bing Ads, Apple Search Ads)
A/B testing to maximize marketing campaign performance
CPA networks
AppsFlyer, Tableau
Email Marketing (MailChimp, GetResponse) and Push notification strategy
ASA and ASO
Launching ICO
Looking for an interesting project related to the mobile apps promotion
Position: Digital Marketing Manager
Category: Marketing
Experience: 3 years | English: fluent

As a content creator for social media, I have achieved significant success by consistently producing high-quality text and visual content. In order to expand my skillset, I took it upon myself to learn Photoshop, iMovie, Wordpress, and the Divi Layout in just a few days. Additionally, I obtained the skills necessary to work with HTML-embeds in Wordpress, which has allowed me to create more dynamic and engaging content for my projects.

One of my core values is to constantly seek out new opportunities for growth and improvement, which is why I regularly collect statistics on the projects I work on using Google Analytics for website data and Game Analytics for active users and user funnels. This has allowed me to gain valuable insights into user behavior and tailor my content accordingly to maximize engagement and drive results.

Throughout my career, I have embraced challenges with enthusiasm and a willingness to learn, resulting in the acquisition of valuable skills that have allowed me to consistently deliver exceptional results. Whether it's mastering a new tool or technique, or analyzing data to optimize performance, I am committed to constantly pushing myself to be the best I can be.
Experiences and skills:

- Managed multiple client accounts across various industries, including tech, crypto, gaming and travel.

- Created engaging organic content for Instagram, TikTok, and Youtube, including reels, videos, stories, and posts.

- Developed and executed social media campaigns that increased brand awareness and drove website traffic.

- Created and launched ads on Meta and TikTok, resulting in a significant increase in conversions and sales.

- Monitored and analyzed social media metrics to optimize content and improve performance for clients.
Expecting to work and keep working and improving my skills in:
- Instagram, TikTok, and Youtube account management
- Organic content creation (reels, videos, stories, posts)
- Ads creation and launching (Meta, TikTok)
- Social media strategy development and execution
- Analytics and reporting
- Project management
Position: Digital Marketing Manager
Category: Marketing
Experience: 5 years | English: intermediate

Achievements:

-	Supervised the development and launch of a new website: bentley-kyiv.com
(At the Design Awards 2017 the website received "Honorable Mention") https://goo.gl/FrpASc 
-	Updated a subdomain of Ford  ford.winnerauto.ua
-	Updated a website www.room8studio.com   
-	Provided  web site development: www.leroymerlin.ua 
-	Introduced new channels of promotion;
-	Engaged in the process of promoting web-shop. 
Subsequently it took a place at TOP-10 advertisers in Ukraine e-commerce projects (2013) https://goo.gl/yCCzMF
Expertise:
Content Marketing, B2B & B2C Marketing,  SMM & SEO,  Direct Marketing, Marketing Research & Benchmarking

Additional Skills: 
- Google analytics, Semrush, AppsFlyer, App Annie, Flurry (web & mobile analytics tools);
- MailChimp, Unisender, Esputnik and MailerLite, Viber (direct marketing tools); 
- Joomla, Modx, Delta CMS, WIKEO (CMS), knowledge of HTML; 
- Jira, Сonfluence, Asana, Worksection, Slack (project & team collaboration tools).

Career Statement:
Digital Marketing Specialist with 5+ years experience across multinational retail & IT, automotive companies. Profound knowledge and proven experience in digital marketing. 
Goal-oriented, team player with high responsibility.