Position: Data Analyst
Category: Data Analyst
Experience: 0.5 years | English: upper

One of my significant achievements was earning a promotion from ordinary sales assistant to department manager in my previous role, becoming the youngest manager in 22 . Through dedication, hard work, and consistently taking more initiatives, I demonstrated my commitment to the company's success. This recognition not only validated my efforts but also allowed me to take on higher responsibilities and contribute to the growth of the team. 

Another achievement was the clear identification of my vocation within the professional sphere. Through self-discovery, continuous learning, and exploration, I honed in on my true passion and skill set. Being a Department Manager in a retail store I used to work with different Looker studio data dashboards and I understand that finding solutions and insights is something that I really like. This realization empowered me to pursue a career path that resonates deeply with my interests and strengths. So I decided to learn more about this sphere and started a Data Analyst course.  

I consider the act of making well-informed plans for the future as a significant accomplishment. After starting a Data Analyst course I set some goals for the nearest 5 years not only in a professional direction but also in other spheres of my life such as health, hobbies and family. By setting clear goals, charting a course of action, and outlining steps toward achievement, I demonstrated foresight and determination.
While learning Data Analysis I mastered all necessary technical skills for completing projects from scratch. First of all I covered more complicated MS Excel and Google Sheets functions, learned SQL and wrote complex codes to extract useful data and create new using different aggregation functions. I also got acquainted with main product and marketing metrics for better understanding of companies' needs. Then I started to get deeper into visualization by using BI tools (Looker Studio, Tableau, Power BI) to create a story with the data.  Experience with GA4 and Big Query helped we to better understand Web and Product Analysis. 

Project Experience
1) Expenditure & Marketing Analytics
I created a Looker Studio dashboard that represents marketing expenditures and main metrics which shows results of each campaign. I used heatmap to visualize metrics such as CTR,CPC,CPM, ROMI and Total Spend by each marketing campaign using colors. On the top of a dashboard are displayed different totals. 

2) Onboarding Funnel in a Product Company
    As a data analyst I finished a project which involves creating a data visualization in Tableau that tracks and analyzes the process of users onboarding. The dashboard includes high-level metrics such as conversion rates between stages, number of user sign-ups, time-to-completion analysis and funnel visualization. 
While completing this project I used LOD expressions, date and aggregate functions, quick table calculations and parameters. 
This project will come in handy to improve the onboarding process by enhancing user retention and satisfaction.

3) Revenue Cohort Analysis in Tableau
     Using cohort analysis I showed how different groups of customers contribute to revenue over time. I also calculated New Monthly Recurring Revenue and Total Revenue Ratio to the previous month. The goal of this project is to uncover insights into customer behavior and revenue generation patterns, enabling companies to maximize revenue growth.

4) Revenue Analytics in Tableau 
Product Revenue Analysis dashboard introduces main revenue metrics in different cuts. It shows monthly Average Revenue Per Paid Users (ARPPU) and number of Unique Paid Users. You can also see there a heatmap which demonstrates Total Revenue by Products with different colors.
In my future role as a data analyst, I have several expectations that I believe will contribute to a fulfilling and successful career journey.
I look forward to continually enhancing my data analysis skills. As a passionate learner, I expect to engage with challenging projects that allow me to expand my technical proficiency, master new tools, and refine my problem-solving abilities.
I am excited about the opportunity for significant career growth. I anticipate taking on new responsibilities, progressing to more senior roles, and becoming a key contributor to the team's success.
I believe that learning is a collaborative effort, and I expect to be part of a team where mentorship and knowledge sharing are encouraged. I look forward to both receiving guidance from experienced colleagues and contributing my insights to help junior team members in the future. 
I hold company values in high regard, and I expect to join an organization that aligns with my principles. I look forward to working in an environment that emphasizes  positive workplace culture, work-life balance and diversity.