lang-uk/recruitment-dataset-candidate-profiles-english huggingface dataset:
Position: Digital Marketing Manager, Head of Marketing
Category: Marketing
Experience: 10 years | English: upper

Consistently driven company growth through the development and implementation of effective digital marketing strategies, resulting in significant increases in customer acquisition, engagement, conversion, and sales volume.
Successfully built and led highly effective marketing teams specializing in various aspects of digital marketing.
Optimized marketing operations through the introduction of marketing automation software and data analytics, leading to improved efficiency and conversion rates.
Leveraged diverse marketing strategies, including SEO, PPC, email marketing, and social media, to achieve key company objectives.
Proactive and dynamic Digital Marketing professional with 13+ years' experience in leading diverse teams and driving company growth. Expert in developing and executing data-driven marketing strategies, optimizing operations, and leveraging analytics to maximize customer engagement. Skilled in SEO, PPC, Email Marketing, Social Media, Content Development, and Marketing Automation.

Key areas of expertise:
- Data-driven marketing strategy development and execution.
- Creating Ideal Customer Profiles (ICP), Unique Selling Propositions (USP), and compelling marketing messages.
- Thorough competitor and market research using Similarweb, Spyfu, Ahrefs, etc.
- Crafting engaging website content and user scenarios for conversions.
- Implementing on-page SEO best practices and monitoring performance with Lighthouse and Google Analytics.
- Successful advertising campaigns on Google Ads, Facebook Ads, LinkedIn Ads.
- Managing social media presence for lead generation and sales.
- Full-cycle marketing project management with tangible results.
- Proficient in no-code tools (Webflow, Zapier, Airtable, Make) for streamlined workflows.
- Skilled in Git, HTML, CSS, JS, SQL, PHP for collaboration with development teams.
- Advanced level of English for impactful communication.
- Extensive experience in boosting products on the competitive US market.
- Outstanding communication, collaboration, and leadership skills.

Committed to elevating brands and driving exceptional results in a dynamic digital landscape.
Position: Digital Marketing Manager | Head of Marketing | Chief Marketing Officer
Category: Marketing
Experience: 6 years | English: upper

Latest achievements: 

- Built from scratch and implemented marketing and sales strategies; the strategies of promoting personal brands of founders.

- Completed rebranding.

- Redesigned the website (according to our new brand book, positioning, go-to-market strategy, content marketing strategy).

- Established Content Marketing strategy for website and blog.

- Initiated the following activities: event marketing (webinars), SEO and tech optimization, link building, referral marketing, PPC.

- Significantly increased organic traffic, website CR, and behavioral metrics, as we started from the early beginning.
Digital Marketing professional with academic background and 5+ years of experience in strategic marketing, product adoption, and lead generation for B2B and some B2C companies.

Experienced in technology marketing for IT Outsourcing (cybersecurity), SaaS, and Gambling verticals.

A marketing generalist with specialties in Search Engine Optimization, product marketing, brand development and sales enablement.

A broad range of experiences in digital marketing with a passion in inbound marketing lead generation.
Looking for a good team, sustainable business with values, not an evolving or early-stage startup. 

The environment, open for new opportunities, new ideas, tests, and channels. Challenging tasks and initiatives are accepted:)

I can always find new business opportunities from the available resources and treat the company I work for as my own. This approach allows me to do the job and be proud of it!
 
I`m open for a productive discussion and can provide a partial consulting in terms of your business challenges and goals.
Position: Digital Marketing Manager / Head of Marketing / Product Marketing / PPC Strategist
Category: Marketing
Experience: 9 years | English: upper

As a digital marketer, I developed and executed a comprehensive funnel strategy that generated 15x return on ad spend and generated more than 2 million in revenue for a private school in Europe. This included building the website, search advertising, social media advertising, email marketing, end-to-end analytics, and automation.

 As a product marketing manager, I led the launch of 3 new educational products in the European market, resulting in a total revenue of over 1 million Euro within 6 months. This included conducting market research, developing a performance-based digital marketing strategy, creating websites, A/B testing, PPC, GDN, video advertising, and end-to-end analytics.

 As a digital marketing manager, I implemented a performance marketing strategy that resulted in a 45% decrease in cost per lead and an 80% increase in conversion to sales for the legal services industry in the US market. I managed a 120k+ monthly advertising budget and used platforms like Google Ads, Facebook Ads Manager.
As a seasoned marketing professional with over 8 years of experience in various industries including medical, edtech, e-commerce, legal services, and B2B, I have a proven track record of creating and executing effective digital marketing strategies.

In my most recent roles as a marketing manager for both product companies and agencies, I have successfully led teams of specialists to deliver exceptional results. I have also built teams specifically for individual projects. My responsibilities have included creating digital strategy documents, media plans, describing marketing business processes, and monitoring the effectiveness of digital advertising tools and people.

I have experience working with monthly budgets of up to $100,000 and an in-depth understanding of how to scale advertising campaigns. My knowledge of digital tools, including LinkedIn Ads, Product Feeds, Google Ads, dv360, Facebook Ads Manager, Google Search Console, Google Tag Manager, Google Data Studio and Google Analytics, as well as Adobe Analytics and Tableau, allows me to deliver measurable results.

I have a strong background in product development and market research, which has enabled me to identify and capitalize on new market opportunities for my clients.

I have a proven ability to drive business growth and am confident in my ability to contribute to the success of any organization.

P.S. I am temporarily living in Poland
Interesting and challenging projects.
Position: Digital Marketing Manager, Head/Teamlead
Category: Marketing
Experience: 5 years | English: intermediate


--- Head of digital projects

Identifying new market possibilities
Making market research
Generating new ideas that will grow business revenue
Implementationing new brand positioning and messaging, tone-of-voice.
Creating concepts and digital marketing campaigns for lead generate.
Creating visual communication
Developing site architecture, design
Combining brand strategy, platform for generation lead - landing or site and promotion like one complex solution
Collecting and manage outsource team - content manager, design, fb target manager

--- Achievements ---

Create complex project as strategy, site, promotion and achieved  results:
65 leads 5$ per one, 15 clients. Average check 200$. Promotion due to client's overwork.
24 leads, 7$ per one, 5 new clients for B2B.
Sold out all tickets for New Year Holiday and Night Celebration only for 2 weeks and total budget only 150$.

--- Chief Marketing Manager

Improved customer experience in e-commerce project. Change and update web-store.
Created web analytic system in DataStudio, visualization data. Combine data from Google Analytics, CRM.
Collected and manage outstaff team - web-dev team, SEO agency, SMM specialist.
Managed inhouse team - (marketing manager, content manager).
Managed integration process between CRM and Web-site. Create technical documentation
Improve brand strategy and position
Created and manage digital promotion campaign
Tracked brand reputation and worked with CEO personal brand
Influenced on price strategy, organized price monitoring based on SEO tool
Implemented Project system in team work.

--- Achievements ---

The Conversion rate of adding product to cart from Ads promotion increased from 1.91 to 3.99%. Total up to 4.98%
Checkout conversion rate increased  from 0.59% to 2.16% 
Transactions conversion rate increased from 0.41 to 1.56 
Organic search increased on 44%.
Quarter's ROMI of shop increased from 29%  up to 120%. (Without LTV), Rentability achieved first time.
Position: Digital Marketing Manager / Inbound Marketing Manager
Category: Marketing
Experience: 5 years | English: fluent


Experienced manager in full-cycle digital marketing. Passionated about Inbound Marketing, Content Strategy and SEO and how to boost lead generation using those tools. 

 Keywords to understand my skills: 
- Digital Marketing
- Content Marketing
- Inbound Marketing 
- Lead Generation
- PPC, SEO, SMM
- ABM
- WordPress
- UI/UX, Business Process Optimization
Position: Digital Marketing Manager (inbound), SEO Specialist
Category: Marketing
Experience: 8 years | English: intermediate

Building a SEO and content strategy that leads to the growth of website traffic and leads converted into sales for the Enterprise, B2B, Startups markets. Building digital marketing team from scratch.

I have a wide range of experiences in strategic marketing, SEO, and inbound marketing activities. During my experience, I was part of the agency and in-house marketing team.
I'm a Digital Marketing Manager well acquainted with a wide range of digital marketing activities. My key specialization is inbound marketing (focus on SEO and content marketing). 

I always keep an eye on SEO and CRO trends and up-to-date with new tools and practices, proficiency in industry tools, such as Google Analytics, Screaming Frog Spider, Ahrefs, GTM, Microsoft Clarity and others.

I can work equally effectively both independently and as part of a team in implementing comprehensive digital marketing strategies for various business verticals & GEO (B2B/B2C). 

Key competencies:
— Website analysis, recognizing prevailing problems and opportunities
— Experience in developing and implementation of digital marketing strategy for various channels
— Ideated and implemented year-wide content strategy
— Managed and implemented a website development process
— Knowledge of SEO best practices (on- and off-page optimization), SERM
— Technical SEO audits
— Local SEO, Image search
— PPC: Facebook Ads, Google Ads
— Finding and testing new marketing channels and ideas
— Performing competitive analysis
— Good business analytics and market research experience
— conversion rate analysis, site goals configuration, and analysis, CRO optimization
— managing copywriters and developers team (task creation, process control & validation).

I can work equally effectively both independently and as part of a team in implementing comprehensive digital marketing strategies for various business verticals & GEO (B2B/B2C). 

Key competencies:
— Website analysis, recognizing prevailing problems and opportunities
— Experience in developing and implementation of digital marketing strategy for various channels
— Ideated and implemented year-wide content strategy
— Managed and implemented a website development process
— Knowledge of SEO best practices (on- and off-page optimization), SERM
— Technical SEO audits
— Local SEO, Image search optimization
— PPC: Facebook Ads, Google Ads
— Finding and testing new marketing channels and ideas
— Performing competitive analysis
— Good business analytics and market research experience
— conversion rate analysis, site goals configuration, and analysis, CRO optimization
— managing copywriters and developers team (task creation, process control & validation).
— various types of linkbuilding: crowd marketing, blog posting, outreach, directories and validation of remote linkbuilders team.
— Solid logic reasoning and problem-solving skills.
Ready to join your team to work on important projects! Product companies and startups preferred but could join a good outsource team.
Position: Digital marketing manager (IT products)
Category: Marketing
Experience: 5 years | English: intermediate

- Made 15% monthly lead generation growth for SaaS B2B solution. 
- Organized conferences in online marketing up to 700 people.
- Marketing strategy and budgeting, 
- Marketing team management, 
- Lead generation process enabling,
- SEO and Landing page optimization, keywords and positions tracking,
- Web analytics and funnel tracking,
- PPC campaign managing (Google AdWords, Facebook Ads, LinkedIn Ads)
- Content marketing and blogging, SMM 
- Design skills

Experience in ICO campaign preparation.
I prefer: 
- SaaS B2C or B2B solutions 
- Blockchain-based products 
- Machine learning, AI solutions
Position: Digital Marketing Manager, Lead, Head, CMO
Category: Marketing
Experience: 4 years | English: fluent

Please feel free to text me so I can share my achievements in the form of a link to my portfolio (Djinni doesn't allow links in the description).

Thank you for your interest in my profile and have a great day :)
T-shaped marketer in IT marketing (EU & US markets) across the web design and development industries.

Proficiency scale (1 - most proficient, 5 - less proficient)
1 - Digital marketing strategy
2 - SEO (Site and content analysis and optimization)
3 - Vendor/Team management (freelancers, design, development, content)
- Value proposition development
- Content & marketing materials creation (case studies, company presentation, articles, video)
- Landing Pages creation & management
- Analytics (Google Analytics, Data Studio, Hotjar, Optimization based on data & KPIs)
4 - PPC (Google Ads, Fb IG ads, Retargeting)
5 - Getting feedback and testimonials
- Email marketing

My ideology. I'm convinced that the best way of selling is - not to sell, instead - educate, provide value, build a community and clear communication around your service or product.
For best performance from my side, I need a fast laptop & additional budget for:
- Tools
- Freelancers 
- Additional expenses depending on the task
Position: Digital Marketing Manager/Marketing Assistant
Category: Marketing
Experience: 2 years | English: upper


Microfinance Organization
Digital Marketing Manager

- marketing planning (marketing programs, brand development, product promotion, external and internal PR, marketing and advertising budgets);
-development, implementaton and management of marketing campaigns;
- active participation in SEO efforts (web-site redesign, image optimization etc.);
- building and maintaining brand’s social media presence (FaceBook, Instagram);
- E-mail marketing and digital campaigns efficiency analysis (CRM, Google Adwords, Google Analytics, MailChimp, Mautik etc.);
- Creation and development of the department to work with partners through the CPA model (lead generation);

Results:
•	Optimized the structure of the department, improved the channels of communication with other departments (Gira project board implementation);
•	Signed direct contracts with mobile operators (20% reduction of the sms budget);
•	Achieved planned indicators of sales for the company’s products;
•	Launched the client support service (so the clients can reach our support team through FB, Viber and Website within a few seconds and without making calls), which helped to decrease the bounce rate in 4%

Microfinance Organization
Affiliate Manager
-Acquiring new partners to grow the affiliate scheme;
-Initiating new campaign ideas, incentives and bonuses for the affiliate scheme; 
- Tracking & analyzing metrics to evaluate and improve the effectiveness of
the program(s);
-24/7 support and problem solving;
- Implementing initiatives that enhance affiliate productivity.

Results
•	Organized and conducted the marathon for the partners and achieved 27% traffic boost;
•	Achieved the required traffic share in 3 months (80% of affiliate traffic);
•	Recruited and trained a new affiliate manager to maximize the quality and quantity of the referral traffic;
Position: Digital Marketing Manager, Marketing Lead
Category: Marketing
Experience: 4 years | English: intermediate

- managed a team of 14 marketers, conducted 1+1, and increased team efficiency by 240% in a year 
- increased the company's profit by 2x in a year in the role of Marketing Lead 
- reformed the planning process in the company, created an environment for it 
- built funnels through traffic channels to attract cold leads
- built content funnels for lead warming and sales, thereby increasing the CR rate by 20% 
- initiated and launched an educational project with Diia.Business, which later helped to get into the IT Generation program
- launched public projects that attracted cheap leads for the company (less than $1) with a ROMI of 300+% (conferences for junior IT professionals, Product Fuckup Night, Training with payment after employment, etc.
I have built a marketing team in 2 projects and organised processes within the units. I have experience in the markets of Ukraine, Poland, Latvia, and Kazakhstan.

Main projects: 
Head of Marketing in a project to develop a mobile app for the Events category; Marketing Lead in an EdTech company; Brand Marketer in a floristry shop.

Tasks performed on projects: 
- planning teamwork, setting KPIs, analysing team results
- Developed a marketing strategy across channels (traffic, email, bot, social media, partnerships, etc.) 
- organised and conducted brainstorming sessions, generated and implemented HADI hypotheses
- developed and implemented marketing funnels, conducted A/B tests
- worked with analytics services: Google Analytics, Roistat, Metabase, Amplitude, Hotjar 
- analysed marketing activities and optimised results using metrics: CPC, CPL, CR, CR, ROMI
- ASO/ASA of a mobile application 
- Facebook Ads: set up advertising campaigns, optimised budgets, developed USPs and creatives 
- conducted cohort analysis and developed communication scenarios for different cohorts
I aim to grow into a CMO in a year, so I'm looking for a company where I can have freedom of decision and work in a team of really cool experts (middle+ level).
Position: Digital Marketing Manager / Marketing Manager
Category: Marketing
Experience: 3 years | English: upper

Great work experience with complicated projects in international companies, self-development and continuous learning in order to achieve more together with my team, readiness to try new and unusual ways, 16 years of experience with German language, advanced level of English, regular business trips abroad and always - respect for people around me!

Ready to tell you more about the projects and achievements.
More than 6 years of work experience in international companies, last 3 years - in sphere of marketing communications and PR. 

Among responsibilities:
Full marketing support of sales, national marketing strategy preparation
Annual and quarterly budgeting, activity related document management and reporting to the manufacturer in Europe
Media planning
Implementation of digital strategy, briefing and daily monitoring of all digital activities (SEO, SMM, Google Ads, Display and Video 360, E-mail etc.)
Expertise in digital activities, targeting, lead management
Coordination of POS materials production
Event organization and support on every stage
Cooperation with media buying, digital and event agencies, designers
Brand web-resources management (website CMS, Configurator, Facebook and YouTube accounts, internal platforms)
Web-analytics and monitoring, digital campaigns optimisation
External PR strategy development and implementation, cooperation with journalists and opinion leaders
Internal PR (development of monthly digital digests and annual video digests), preparation of articles for internal employee magazine, management of brand account in internal social network
Strong team with clear targets and strategy, well organized cooperation inside of the company, adequate estimation of workload, respect for work-life balance, compliance with legislation and conscience, regular and transparent compensation, social package.
Position: Digital Marketing Manager, Marketing Manager
Category: Marketing
Experience: 5 years | English: fluent

+ 60% growth in SQLs in a few months
+ managed a team of 3 full-time team members + 3 subcontractors (PPC agency, freelancers)
+ built marketing processes in a SaaS startup, crafted positioning
+ trial conversion rate growth by 20%
+ growing audience engagement & reducing cost-per-acquisition
+ new product successful positioning & generating demand
I'm an open-minded marketer with 5+ years' experience in IT & software sector (both product and service companies). I have a passion for customer-centric activities that bring measurable value to business. 

What I can help you with?
- defining company/product positioning and personas, planning marketing strategy;
- demand generation via content marketing & SEO;
- website analytics & funnel conversion optimisation;
- managing inbound marketing campaigns & PR activities;
- go to market strategy for SaaS, onboarding & re-engagement campaigns management
- creating a pricing strategy
- launch of a referral program & event promo
- managing designers & copywriters to improve team performance;
- promoting content through social and external channels;
- team management & KPIs overseeling.

Key skills: B2B marketing, content marketing, SEO, product marketing.
I would love to engage in a goal-oriented team and collaborate with other product, marketing & salespeople. 

I enjoy a remote-friendly culture and data-driven planning.
Position: Digital Marketing Manager/Marketing Manager
Category: Marketing
Experience: 8 years | English: fluent

1) + 43% conversion of users in chat bot into real participants in trade promo with check registration. 

2) optimization of the purchase of inventory from bloggers, profitability for the company + 35%

3) +15% Productivity according to sufficient media strategy
•	Develop and implement the Local Digital Strategy including social medias, media campaigns, influencer marketing, CRM, Clienteling programs, Brand website content;
•	Lead disruptive 360 programs with a focus on digital (CRM, eBusiness) that supports the Global Marketing calendar;
•	Drive Digital Marketing Campaigns with an emphasis on social Medias (medias plan, cooperation with media agencies) with managing ROI/Effectiveness to pilot local initiatives which reflect customer demand and market trends;
•	Innovate and highlight new launches and campaigns on digital channels of our e-retailers through tailormade customer activations;
•	Optimize all digital channels including SEM/ SEO, Display, affiliate, and programmatic media and set action plans based on channel performance and insights
•	Collaborate regularly with global and regional functions across multiple departments (Retail Marketing, PR/Communication. Trade Marketing, Sales) to ensure alignment and perfect execution & implementation of every single digital activation
•	Plan and operate the budget for all digital marketing activities in Spain, including planning future spend
•	Monitor KPIs, Data Management, Digital Performance, and consumer engagement
•	Maintain understanding of the latest digital opportunity and trends in consumer interaction and inspire the teams with those possibilities