lang-uk/recruitment-dataset-candidate-profiles-english huggingface dataset:
Position: Marketing Team Lead
Category: Marketing
Experience: 11 years | English: fluent

Successfully built and lead two marketing teams for different projects:

1. Online reoutation management team of 15 peoople (remote and in office employees) for a fintech startup.

2. Content and community management team of 3 people for a marketing agecncy.

Also, learned all the marketing tools and skills myself by trying them and getting hands on experience.
I started my career in marketing back in 2011 as a copywriter for several multilingual websites. Since then I had experience in web development (Wordpress, OpenCart), e-commerce website administration, project management, team building and managing brand online reputation.

I am a firm believer that marketing revolves around content that is created in the right context. That's why my main focus as a marketer is creating tailored high quality content at scale and distributing it across the main channels to specific audiences, not generic one-size-fits-all ads.

My skill set:
- Creating written content in English, Russian, Ukrainian: articles, social media posts, ads copy.
- Creating visual content: video and photo editing with Adobe apps.
- Creating audio content: podcast episodes.
- Basic web development understanding: HTML, CSS, PHP, Wordpress, OpenCart.
- Experience in working with analytical tools: Google Analytics, IBM Watson Analytics, Microsoft Power BI.
- Experience in launching Google Ads and Facebook Ads campaigns, plus other social media ad campaigns.
- Team building and management: starting from interviewing the candidates all the way to creating an employee incentive program based on measurable KPIs.
- Building and implementing content marketing strategies for brands in different niches: CPG and retail, cryptocurrency, software-as-a-service, renewable energy.
- Online reputation and community management for company and personal brands. 

I am looking for new opportunities to implement my skills and help interesting projects and companies reach their goals.
I am looking for a team management role. Despite me having a expeirnce with a lot of marketing tools, I feel like process management and optimization is what I do best and what interest me the most.

I can cover for my team in writing articles, ad copy, filming video, setting up analytics, doing SEO, outreach marketing, etc., but these things are not what I am specialized in.

Therefore, I see myself in a team lead and management role.
Position: Marketing Team Lead
Category: Marketing
Experience: 6 years | English: upper

- Implementation of the department's KPI
- Increase the flow of orders (lead generation);
- Creating, packaging and selling a franchise
- Creation and launch of a new business unit
- Launch of the IT-product on new markets
- Increase website conversion
Marketing Team Lead. Overall 6 years of working experience (both in the agency and on the client-side).

Qualifications:
- Marketing digital strategy
- Management of a set of advertising channels
- Increases the flow of orders (lead generation)
- Marketing department management
- Work with a creative brand platform
- Experience in IT (food-tech startup) 

General responsibilities:
- Coordination of the marketing department;
- Management of a set of advertising channels: Facebook AdsManager, Google Ads, Telegram, Opinion leaders etc;
- Communication with partners and contractors;
- Periodical marketing reports

English — Upper-intermediate level
I prefer companies with a friendly environment, the ability to grow, and work-life balance
Position: Marketing Team Lead
Category: Marketing
Experience: 2.5 years | English: upper


My current position: Marketing Team Lead at international technology company focused on digital finance and emerging technologies, working with all leading blockchain providers.

Before I found my role in marketing, I was responsible for migrating an IT Company from Cyprus to Ukraine; I solely handled the entire process. There I understood that it’s very interesting to work in multinational teams all over the world and to create something from zero to working business model.
I've been working in the IT industry for more than 5 years, 3 years - managerial and operational positions and about two years in marketing. 

Now I’m responsible for executing data-driven initiatives to maximize the efficiency of marketing campaigns. I'm planning and creating production process management, data and analytics, brand compliance, and technology infrastructure.
Position: Marketing Team Lead
Category: Marketing
Experience: 10 years | English: upper

Co-founder and teacher at Wikr Marketing School. Trained over 30 people about Facebook Ads and opportunities for Business.
Did x10 scale marketing budget in Reatream with reaching KPI's.
Build a team and implement processes in Playrix UA team.
Playrix
Marketing Producer/UA Team Lead март 2021 - Present 
Develop product marketing strategies for mobile applications; Drive customer acquisition and activation growth on all stages; Create and validate hypothesis for the marketing changes; Lead the user acquisition team.

Ignited.it
Marketing Team Lead
март 2020 - март 2021 (1 год 1 месяц) 
Acquiring users worldwide for apps and digital services
Building marketing strategies and testing methods
Delivering on ROI/ROAS goals while managing significant UA budget Creating and validating hypothesis for the marketing and product changes Crafting compelling messages across marketing channels
Keeping in touch with market opportunities, competitors, and trends Owning relationships with various channels and partners
Managing Influencer agencies campaigns
Leading a team of UA Managers(Facebook, Google, Snapchat, etc.)

Apps
Senior Marketing Manager
сентябрь 2019 - март 2020 (7 месяцев)
Developed marketing strategies for: Remember App
 Daily Horoscopes App Ash App
Managed marketing acquisition team and motion designers.

Restream, Inc.
Senior Marketing Manager
март 2019 - февраль 2020 (1 год)
- Developing a growth marketing strategy;
- Run the advertising campaigns on Facebook, Google, Bing; - Develop and implement Retargeting strategy.

Wikr Group
Marketing Team Lead март 2017 - март 2019 (2 years 1 months) 
- Drive online traffic to media resources (viral content websites) and mobile apps (health&fitness, game) (US, CA, Tier 1 markets);
- Run the advertising campaigns on Facebook, Snapchat, ad networks (AppLovin, Vungle, UnityAds, etc.)
- Creation of advertising creatives from idea to implementation together with a team of motion-designers;
- Conduct tests and experiments of advertising campaigns, search for the most effective advertising creatives;
- Develop and implement ASO strategy for Play Market.
Продукт, который улучшает жизнь человека. Команда, которая горит работой и идеями, а не на работе. Культура доверия и общая поддержка. Аргументы в цифрах, споры приводящие к повышению продуктивности и перформанса.
Position: Marketing Team Lead
Category: Marketing
Experience: 5 years | English: intermediate

Marketing team leader with in-depth experience in SEO and internet marketing. I am passionate in finding solutions. 
I am a team player, reliable and adaptable.
Search Engine Optimization Consultant (SEO Consultant), Digital Marketing, Link Building, On-page Optimisation, Off-page Optimisation, Internet Marketing, SEO Audits,
Search Analysis, Content Strategy, Web 2.0, Keyword Research, Conversion Optimization, Keyword Planner, Screaming Frog SEO Spider, Netpeak Spider, Online Marketing, Web Analytics, Marketing Strategy, Data Analysis, KeyKollector, Keyword Generation, Landing Page Optimization, HTML, CSS
I'm looking for a combination of the following:
- Startup or company with an inspiring mission, vision, and values;
- Technically challenging project;
- Modern technologies;
- Chance to grow.
Position: Marketing Team Lead, Brand and Communications manager, Individual Contributor
Category: Marketing
Experience: 11 years | English: fluent

Revised business retail-concept and brand positioning, developed and executed marketing campaigns focused on driving Brand Awareness, resulting 9% TOM Brand Awareness growth in one year;
	Designed and managed CRM strategy focused on customer attraction, retention and churn management, resulting in 52% MAU growth, 7% growth of loyal average check. 
	Delivered value-based propositions and go-to-market activities for new brand in Ukraine to reach annual sales plan;
	Lead paid media campaigns and influencer marketing to grow total followers to over 40 K in the first year.
	Built multi-level personalization in loyal marketing impacting +24% active base growth, 13% retained and returned customers, $318 K of incremental gross profit;
	Launched new (upgraded) product on the market with further growth of its penetration on 3%, resulting the highest level in CEE;
	Built a strong brand team with consistent sizing-up people resulting in their promotions.
I am a seasoned marketing professionalwith 10+ of professional experience & proven track record of deliveredresults in international & local companies in Ukraine. With expertise inbuilding marketing strategies from scratch, developing marketentry/go-to-market strategies for new products and services. Blend of strongexpertise in brand marketing, business-to-customer communications andhigh-impact marketing activation campaigns, channel strategies. Proven trackrecord in developing loyalty programs, сore understanding of CRMand Marketing Automation metrics as well as financial ROI analysis.I have an entrepreneurial approach todrive sales and customer satisfaction, I am most effective in dynamic areas andI am, definitely, driven by challenges. That is why the IT sphere is extremelyinteresting for me, I am studying it carefully and finished a Product Marketingcourse recently. I have a deep systemic understanding of strategic marketing,brand management, communications and media engagement. On top I have successfulexperience in building and managing teams (up to 10 direct subordinatemanagers) and experience overseeing 6-figure+ marketing budgets.
Position: Marketing Team Lead/ Brand Strategist/ CMO
Category: Marketing
Experience: 4 years | English: upper

- created about 10 brand strategies and communication strategies for strong Ukrainian brands that help businesses grow
- found a high-quality strategic solution for the brand based on high-quality market analytics and market insights, on the basis of which he formed a strong brand strategy
- conducted about 100 interviews of various formats with the target audience of various brands
- formed 2 marketing teams and organized efficient operations as Marketing Director
- reduced CPL from $2 to $0.30 and CPM from $1.50 to $0.50 (Facebook Ads)
- organized the implementation of flexible project management frameworks in the marketing departments with which he worked
- completed the Marketing Leadership (CMO) course with a score of 200 out of 200
My name is Artem, I am 24 years old. I am a young but experienced marketer looking for new challenges and opportunities.

I have more than 4 years of experience in the marketing industry in various positions: Marketing Manager, Head of SMM, and Marketing/ Brand Strategist. Furthermore, I have experience in building 2 marketing teams from 0 and starting my marketing agency. More details you can find in my CV.

Now I am looking for a new professional challenge because I want to realize my ambitions
I will give preference to offers that will help me take a step forward for my career. For example, the position of Marketing Director, CMO, Marketing Team Leader or Marketing Project Manager. I will also gladly consider proposals for the position of senior marketer or brand manager.
Position: Marketing Team Lead, Digital Marketing Manager
Category: Marketing
Experience: 10 years | English: fluent

CAREER HIGHLIGHTS
* Launching 2 products from conception to the USA market (SaaS).
* Managing 100+ ads campaign launches, including B2C and B2B clients.
* Building 2 digital marketing teams from the ground up.
Goal-oriented, enthusiastic, and initiative driven in the digital marketing environment.
Passionate about digital marketing and the software industry.
10-year experience in digital marketing for international markets, both B2C and B2B.
Western markets. Software company or creative studio.
Position: Marketing Team Lead, Digital Marketing Manager, Content Strategist
Category: Marketing
Experience: 5 years | English: fluent


I help B2B SaaS products & tech startups build successful organic and paid marketing funnels.

Specialties: acquisition channels & campaigns, growth & product marketing, content marketing, community, social media, event & podcast strategy, copywriting

Senior Digital Marketing Manager
Oct 2021 – Present (1 yr 10 months)

– Executed diverse demand generation campaigns (webinars, industry reports, free tools, etc.) across multiple channels, resulting in a 250% increase in MQLs.
– Launched two epic online conferences with nearly 700 registrations and coordinated 25 online & offline events.
– Implemented winning paid and organic social media strategies, driving a 40% growth in LinkedIn followers through consistent posting and strategic experimentation.

Digital Marketing Project Manager
Dec 2020 – Sep 2021 (10 months)

– Efficiently managed multiple B2B tech client projects, achieving the highest Net Promoter Score (NPS) within the project management team.
– Oversaw a team of 10+ experts (PPC, SEO, Email, Web Development, etc.) and guided new project managers, ensuring quality work and analyzing campaigns for optimal results.

Digital Marketing Specialist
Sep 2019 – Oct 2020 (1 yr 2 months)

– Tripled monthly visitors from English-speaking GEOs within a year as part of the inbound team, implementing effective SEO marketing strategies.

Beyond work: Doing sports (hot yoga), playing table tennis, cooking
Position: Marketing Team Lead | Digital Marketing Manager | Marketing Manager
Category: Marketing
Experience: 5 years | English: upper


Marketing Team Lead with extensive Outreach marketing, linkbuilding, SEO and teamleading. Great written and verbal communication skills, organizational and tracking skills, keen attention to details. Have event planning and excellent presentation skills, the ability to produce agendas, curriculum and handouts that meet our member needs.
Works well under pressure and multitasks in order to achieve goals to tight deadlines.

As Marketing Team Lead:

- Testing new methods of link building 
- Implementation of an external SEO strategy
- A/B Testing
- Provide encouragement to team members, including communicating team goals and identifying areas for new training or skill checks
- Taking part in interviewing of candidates
- Ensuring employees onboarding process
- Creating an onboarding program for newcomers and further documentation: knowledge base, templates, manuals, etc.
- Communicates deadlines and sales goals to team members
- Generates and shares comprehensive and detailed reports about team performance, mission-related objectives, and deadlines
- Provide technical tasks for writers (Article Structure creation)
- Find ways for routine tasks automatisation

As Marketing Manager:

- Market researching
- Competitor analyzing
- Develop and maintain relationships with businesses 
- Apps promotion
- Chat Bot Creation 
- Creating cold emails and follow-ups and etc
- Applying different types of outreach activities: guest posts, free acquisition, link exchange etc
- Negotiate PR agreements with bloggers and editors

As SEO Specialist:

- OnPage Optimization
- Semantic Search
- Website Audit
Position: Marketing team lead/ Digital Marketing Specialist/ SMM
Category: Marketing
Experience: 6 years | English: upper

Google Analytics Academy - “Advanced Google Analytics”, 2021
Foundations of Project Management - "Coursera", 2022

- Increasing  organic traffic to the website;
- Increasing the number of applications through the website form;
- Increasing organic visibility through manual outreach, SEO and link building;
- Increasing reach and site engagement with Google ads, Facebook, Linkedin, Insta, and Youtube ads;
- Development and implementation of a marketing strategy for B2B IT business by all traffic channels;
- Competitive analysis and market research;
- Planning, executing, and maintaining social networks such as Facebook, Linkedin, Twitter, and Instagram;
- Improving the technical characteristics of the website by interacting with the WP developers and designers;
- Investigated the target audience and compiled a portrait of the client to improve the content;
- Increase activity and engagement by scheduling posts, analyzing and developing personal brand strategies on social media;
- Planning a budget for various online activities;
- Efficient collaboration with CEO, creative and engineering teams, designers, and copywriters; 
- PPC, SEO, SMM, and Email specialists;
- Assistance in organizing meetups to expand the recruiting base of candidates;
- Creation and publication of landing pages on the website builder (Tilde and Wix);
- Create and manage a task calendar and set due dates;
- Analysis of traffic to the site using Google Analytics;
Difficult tasks. Interesting project. Professional growth. Friendly team.
Position: Marketing team leader, Head of marketing, Product marketing manager
Category: Marketing
Experience: 5 years | English: upper

-‍‍ Building and managing a marketing team
- Personal, stable turnover of $300-400k on media buying per month with an average roi of 70% (Meta + Taboola, request proofs)
🧩 I am a very creative person with an analytical mind, have strong soft skills, as well as hard skills in my field and in areas that overlap with marketing (design, production, market analysis, web development). I have experience in building and managing a marketing team (SEO specialists, media buyers, content marketers, bloggers, designers). I also have in-depth expertise and many profitable cases in: Facebook Ads, Google ads, Taboola, Outbrain. Excellent understanding of all technical aspects of advertising and marketing. I am able to find unobvious points of growth and effectively apply custdev and bizdev. I have worked in both B2B and B2C segments, usually in the old European, Canadian, US and Latin American markets, however I started in the CIS markets. I advertised SaaS platforms, E-commerce, services. At present time I personally, steadily turning over $300K per month in advertising with ROI around 60-70%. In my spare time, I do education and painting. I love my job, and I'm looking for a strong, ambitious team to add quality to it.
🧐 Looking for interesting and challenging projects to create cool cases.
Position: Marketing Team Lead / Head of Department
Category: Marketing
Experience: 5 years | English: upper


Team lead of mediabuy team with experience in:
- managing and motivation mediabuy team, hiring and mentoring people;
- creating plans for team development;
- control team's results according to company's KPIs;
- analyzing big data and stats;
- creating reports and presentations for top management and partners;
- communication skills with partners;
- good market knowledge (dating, adult industry, cams, etc);
- bizdev skills, searching for new partners and new types of traffic;
- working with Binom.
I'm looking for position where I can develop my manager and leadership skills. Vertical is not important for now, it's okay for me to work in fintech, crypto (have some experience with crypto/NFT/blockchain), betting, casino, gambling and other verticals. Also it would be great experience for me to create a team from 0.
Position: Marketing Team Lead | Head of Marketing
Category: Marketing
Experience: 7 years | English: upper

As marketing team lead I built a team with people, who had no experience in marketing before and achieved 107% of the plan in the first quarter. 

Initiated a campaign that brought 40+ Ukrainian clients since the start of the full-scale war

Launched a referral program: received more than 500 new registrations; fulfilled the sales plan by 120% in 6 months in the channel; deal closing time is three times faster compared to other channels.

Developed a content strategy. Increased page traffic by 280% and session duration by 165%. Our articles are highly ranked in Google.
Have 7 years of expertise in marketing and communications, 4+ years in b2b 


— interviewing, onboarding, mentoring, and managing a marketing team
— establishing business processes within the department
— planning and implementing promotional campaigns
— planning and implementing co-marketing activities with partners
— launching new channels (content marketing, partner marketing, outreach, ABM marketing, etc)
— launching referral program
— launching new products
— monitoring and reporting on the effectiveness of marketing communications
— solving problems with a hypothesis-driven approach
— organizing digital and on-site events from 20 to 8000+ visitors
I would be happy to join a startup or small/middle business with a cool technology product.
Position: Marketing Team Lead, Head of Traffic Acquisition, Senior Media Buyer/User Acquisition
Category: Marketing
Experience: 7 years | English: fluent


Marketing Team Lead
2020-2022
Creating marketing team from scratch 
Team teaching and mentoring (user acquisition, tools, remote work)
Marketing budgeting (planning, forecasing, setting CPA Goals, ROI tracking)
Team knowledge base development
Weekly team meetings (tracking and setting goals, reviews, motivation)
User Acquisition/Media Buying (GoogleAds, Facebook, 

Team Lead/Senior Media Buyer
2020-2021
Developing   and implementation   of marketing strategies
Operational negotiations with partners
Starting all marketing activities from scratch 
Budget forecasting and planning 
Full-cycle media buying (GoogleAds, Taboola, Outbrain)

Senior Media Buyer/ User acquisition manger
2019 - 2020
Strategic and operational negotiations with different partners
Analysis and development of company products (gambling niche)
New platforms and channels elaboration
Budget planning, costs monitoring and forecasting
Marketing analysis and research
Full-cycle media buying (Facebook cloaking, adult/mainstream)
Launching and testing Gambling Apps (app2app networks, Facebook)
Mentoring and teaching

Senior Media Buyer 2017 - 2019
Full-cycle media buying: launching, forecasting, optimization, analytics for Gambling products
Achieving goals for traffic volume and ROI
Leading a team of up to 5 people (teaching and mentoring, reviews, setting goals, interviews)
Partnerships development and negotiations with webmasters and CPA networks (discount, refund, informational transparency)
Business travels (LAC, AW, iGB Amsterdam, MAC)

Co-Founder&CMO (startup) 2016 - 2017
Implementation of operational policies, and strategic plan
Go-to-market strategy development of Gaming/ Gambling platform
Project development, supervision of outsourced developers
Media Buying (Facebook, Adwords, YDirect, Ad Networks)
Participating in industry-leading events Revision of financial reports


Senior Marketing Manager
2016 - 2017
Go-to-market strategy creation
Researching narrowing niche marketing channels (Education, E-learning)
Handling negotiations with webmasters and niche influencers
Media Buying (Facebook, Adwords, YDirect, Ad Networks)
Forecasting & business results analysis (ROI, CPA, CTR)
 
Media Buyer 2015 - 2016
Launching and managing marketing campaigns (Adult)
Analysis of competitors and trends, analytic statistics
Sustainable growth of monthly spends with target ROI
Traffic re-sale (Data analysis, development of methods and sales channel)