Position: Product Owner
Category: Product Manager
Experience: 7 years | English: upper

AIR Media-Tech – media company, 2020 – 2023
Product Owner, Business Analyst – air.io
The field of business: Media, Fin-tech 
Responsibilities
Implementation of the Creators Ecosystem (50+ products)
I used the performance metrics of the business to prioritise the IT backlog.
Management B2C, SaaS platform of the company with AI- prompts for Help Centre;
Assessment of tasks, prioritisation of backlog, setting deadlines and monitoring their implementation;
Forming and following the Product roadmap;
Key achievements 
Defined gross-profit-per customer as a ‘North Star’ KPI to focus all efforts of improving this metric.
Development of functions to automate company processes that improved the team's work, namely increased support by 3 times and product orders by 5 times, improvement of existing company processes and products;
Implementation of business change for the financial department, which reduced the time of processing complex business processes;
Analysis of the economic effect of implemented initiatives and business requests.
 

Vortex ICC —Industrial distribution, 2018 – 2020
Product Owner- iccvortex
The field of business: E-commerce, Industrial Distribution & Development, 
Responsibilities
Developing and managing an E-commerce site with a focus on driving revenue growth.
Manage the E-commerce, including product listings and descriptions, shipping information, and promotions.
Translating complex processes about how the business works for technical staff to development in ERP/SAP (Bootstrap, Symfony Framework) company system crm.iccvortex ; 
Remote management of a development team of 8 people: implementation planning, acceptance of results, communication, and collaborate with cross-functional teams, including development, UX/UI design, and QA; 
Integration ERP/SAP system (MS Dynamics 365, Bitrix24);
Key achievements
Coordinated the creation and launch of a new E-commerce website to improve user experience which lead to a 26% growth in online sales during the first year.
Conducted AB testing of landing and project pages to determine best practices and increased conversions by 7%
Reduced shopping cart abandonment by 29% through improved copywriting in emails and newsletters
Implementation of
Product Owner for air.io, a $250M media-tech company, SaaS B2C platform (Creators Ecosystem (50+ products) for YouTube Creators to drive business to their channel. Driving service growth by enabling account managers to support Portfolio growth up to %.  Using OKRs to deliver service growth aligned to business strategy.  Worked in such domains and directions as FinTech, EdTech, e-commerce and ERP/CRM/TreoPIM system.

Key achievements:
I achieved my goal of implementing an ecosystem of 50+ products for customers, which resulted in the automation of more product processes, user engagement with approximately 3500 clients, and a yearly sales increase of up to %. 
As a software startup co-founder for over two years, I successfully completed over two eCommerce products. 
Coordinated the creation and launch of a new E-commerce website to improve user experience which lead to a 26% growth in online sales during the first year. Conducted AB testing of landing and project pages to determine best practices and increased conversions by 7%. Reduced shopping cart abandonment by 29% through improved copywriting in emails and newsletters.
Assisted in managing SEO strategy to increase site traffic by 30%  nutracelle. Increased annual revenue by 70% through a new strategy, branding and direct-to-consumer e-commerce cyanosjay 

Key skills:
6+ years of Product Manager and 4 years of Business Analyst experience
Aligning business goals, analysing data and doing primary user research to develop service roadmaps
Using Agile and Scrum product management techniques to align development teams to deliver company goals
Software Development Life Cycle (SDLC) knowledge
I believe in products that improve the world and would like to be a part of such products.