lang-uk/recruitment-dataset-candidate-profiles-english huggingface dataset:
Position: Senior Marketing Manager / Head of Marketing / PR
Category: Marketing
Experience: 5 years | English: intermediate

Edtech:
- Scaled up marketing channels and the company's revenue grew from $117 000 to $430 000 per month
- Managed $120,000+ marketing budgets per month with ROMI 280%

E Commerce:
- Developed marketing positioning for Amazon's leader in eyewear ($14 million in revenues per year)
- Managed a team of 26 people
- Entered the Australian and European market with a positive CPA
Hi, I am a professional digital marketer with 4.5 years experience in  EdTech and E-Commerce:

- Formed a leadgen team (traffiс per month $150,000+,FB/Instagram/YouTube)
- Search and testing of new channels of traffic;
- Analyze the performances of marketing campaigns
- Working with the creative department (setting tasks for designers/copywriters)
- Content marketing strategy development and implementation.
- Customer journey map development
- Competitive analysis
- Introduced tripwire for customer scoring
- Managed marketing channels (online) from start to finish, from planning to performance management, identifying and prioritizing initiatives with an analytical and data-driven approach.


My main marketing expertise is leadgen team building, ROMI growth, analytics, go-to-market strategy, research and branding.

Experience with Global EU - 7 month, USA - 1.5 years
Managed marketing budgets of over $120k per month.

English —B2
Предвкушаю от работы получить новые вызовы и сложные задачи, в которых я бы максимально мог раскрыть свои профессиональные навыки. Готов брать на себя ответственность за цифры и показатели бизнеса, взамен же буду просить достойное вознаграждение и уважительно отношение.
Position: Senior Marketing Manager, Lead Generation Manager
Category: Marketing
Experience: 4 years | English: fluent

- Increased the number of relevant leads by utilizing the combination of various marketing channels. As a result, increased the company's profit. 
- Decreased the acquisition cost for paid traffic by audience and ad copies testing;
- Increased brand awareness by counting the growth of organic traffic (brand search terms);
- Organised full-day Own and Operated international conference in Kyiv - was responsible for all areas of the event marketing process, including strategic, creative, financial and tactical.
- Implemented cross-cutting analytics on every stage of marketing funnel;
- Acquisition Strategy - Led strategy and execution of SEM, Display and Social Media campaigns. Reduced CAC by optimizing paid traffic acquisition. Focused on prioritizing campaigns that maximize LTV and ensure optimal ROI. Increased Google Ads CTR over 4x through creative and audience testing and adjustment; 
- Content Strategy - Managed content strategy and development ( blog posts, podcasts, video, sales enablement, newsletters etc) along with content distribution;
- Increased organic traffic by 2.5 times by re-thinking the key points in SEO strategy, content marketing and guestposting;
- Maintained an excellent relations with industry media to keep a positive company image and drive the industry forward;
- Сurated more than 15 global brand building events through flagship industry trade shows and conferences;
- Organised full-day Own and Operated international event;
- Launched influencer marketing campaigns on Youtube;
- Was privileged to hire and lead the team of 8 talented people for comprehensive global marketing plans.

Tools: Trello, JIRA, Google Analytics, Google Adwords, Facebook Ads, Linkedin Ads, MailChimp, SimilarWeb, Ahrefs, Streak, NetHunt CRM, Woopra, Zapier, Hotjar, Buzzstream, Bizzabo (event management tool).
I would like to join the marketing team of the company that develops B2B products for global market. Passionate team that loves its product and is ready contribute to its development is crucial for me.
Position: Senior Marketing Manager | Marketing Consulting | Project Manager
Category: Marketing
Experience: 5 years | English: upper


I have over 5 years of experience in digital marketing. I am Senior Project Manager and Business People Partner at Ukraine's top digital marketing agency. 
I started my way as an assistant marketer. After that, I managed the marketing department and development+analytics department. Thanks to this, I have the qualities of a leader and mentor and practical knowledge in tools such as SMM, SEO, SEA, and Analytics. 
I am not a technical specialist, but thanks to my knowledge and skills in the abovementioned tools, I know how to create the right strategy and manage a team and budgets.

In addition, I have been a project manager for a long time. I have mainly managed large foreign e-commerce and B2B projects.

I can communicate in English, Polish and Ukrainian fluently. 

I also have skills in graphic design and can distinguish "beautiful" from "not so good") I have created and continue to develop presentations, offers, strategies, and roadmaps - using the right information and skillfully placing accents with the help of visual tools.

During my work, I was also involved in developing several websites (structure, mocap, tasking developers etc.) for the agency and also in developing a marketing strategy. 

Love and know how to lead the process and people. I am empathic enough, manifested in team management and communication with the client and project in selecting the right solutions for the business.
I’m not a technical specialist. I can do campaigns in Google Ads, Business Manager, emails etc., but not professional.
Position: Senior Marketing Manager, Marketing Director/Head/Lead
Category: Marketing
Experience: 11 years | English: fluent

- During COVID-19, I actively participated in launching and driving awareness of a new free version of a product that intended to help people be productive and keep their businesses running during the pandemic. We tested a new promo strategy that I executed, developed tactics, and recommended improvements. As a result, we achieved a 32% lift in prospect conversions, contributing to a seamless product launch.

- I also carried about the customers' adoption by developing and executing a marketing strategy for a personalized customer self-service portal in collaboration with the other departments. We went far beyond classical practices and succeeded — we achieved a 14% lift in engagement in the first quarter after the launch. 

- Website conversion optimization has been another area of focus in my career, where I achieved up to 19% of growth. 

- As a part of the team, I helped to achieve a 73% uMRR increase YoY.
SUMMARY:
Results-oriented and data-driven marketing professional with extensive expertise in conversion optimization, lifecycle marketing, digital marketing, media, and project management — 4.5 years in IT marketing (overall, almost 6 years in IT as a manager), plus 9 years in media. Currently studying for a Level 6 Diploma in Professional Marketing at the British CIM - The Chartered Institute of Marketing. Experienced in enterprise B2B environment in the tech industry, SaaS (UCaaS and CCaaS), and vendor management. Effective in developing and executing marketing programs and projects from concept to execution to enhance customer experience, drive acquisition, grow ARR, and maximize customer lifetime value. Proficient in utilizing research and analysis to identify pain points and optimization opportunities. Advocate for the customer-first approach. Strong communication and negotiation skills, with a strength in building relationships and collaborating with cross-functional teams, and leading high-performing teams of 2-20 people directly. Eager to take on new challenges and achieve targets, constantly striving to learn and adapt to various roles, combining customer-facing, operational, and technical skills.

OBTAINED ROLES: 
- Conversion Rate Optimization Manager (US & global market);
- Lifecycle Marketing Manager (US & global market) - Upsell & Cross-sell;
- Digital Marketing Manager (US & global market) - customer adoption, web experience & strategy, acquisition, ASO;
- Project Manager (US & global market);
- 9 years in TV media & PR in different roles, incl. leading roles: projects from scratch; various PR, incl. political; content creation and management, negotiation, communication with the authorities/organizations, risk management, and quality control.

More details about the roles - in CV.
Position: Senior Marketing Manager / Marketing Lead
Category: Marketing
Experience: 5 years | English: upper

- Developed from scratch and executed successful lead generation and performance marketing programs that bring 30% of all new customers per year as a result
- Led the redesign, development, ongoing CR optimisation of the product website/landing pages that increased the conversion rate of the completed signups/booked demo from xx% to xx%
- Implemented Chatbots for Lead Generation that increased CR from xx% to xx%
- Established metrics and reporting system for Marketing & SDR & Sales team 
- Developed and executed GTM strategies for 3 new products during last year for a total +22% revenue gain.
I'm a Head of Marketing with strong expertise in B2B marketing in 5+ business domains. 

During the last five years, I have been building and leading cross-functional marketing teams. Strongly believe that strong alignment between Marketing & Sales teams is fundament for success
I'm open to project-based work, as Marketing Consultant, and part-time Marketing Lead. 

My expertise is:
Strategic marketing as Go to Market plan, B2B lead generation, Search Engine Marketing strategy,  PPC strategy
Position: Senior Marketing Manager / Marketing Lead / Head of Marketing
Category: Marketing
Experience: 7 years | English: fluent

- Created initial product positioning, defined use cases, ICP, target user and buyer personas post Series A and B fundraising rounds
- Planned and executed successful go-to-market strategies for new product features and modules 
- Set up paid programs from scratch to ensure repeatability in demand generation and consistent lead flow; decreased CPA and CAC 
- Launched ABM motion to convert top-tier accounts (2x lead volume increase)
- Created localized campaigns for specific region (e.g. DACH)
- Increased website conversion rates (3x)
- Set up marketing attribution, reporting dashboards
About me: 
- 7 years of marketing experience (NAMER, EMEA) in both corporate and startup environment
- B2B & B2C product as well as service companies
- experience both working independently and managing a team 
- comfortable working with multiple, cross-functional, distributed teams and stakeholders 

Core areas: 

~Product Marketing~
- Positioning, messaging, value proposition, use cases development 
- Target audience: ICP, buyer and user persona research and development
- Primary and secondary research: market, industry, competitor, customer research, segmentation, insights, user interviews, surveys 
- Go-to-market & product launch: planning, cross-team collaboration, strategy, execution, iteration and optimization 
- Sales enablement: battlecards, compare sheets, reports and other content assets

~Digital Marketing~
- Marketing strategy and budget planning 
- Multichannel campaigns (including webinars, partner programs, field marketing support etc)
- Intent-driven ABM programs
- Paid media programs setup and management (paid social, display, search ads, external media buyers) with the purpose of driving leads and account engagement 
- SEO & SEM: keyword plans and research, SEO campaigns  
- Email marketing (audience segmentation, nurture flows)
- Content marketing (including interactive content, videos etc) 
- Conversion rate optimization via a/b testing and experimentation 

~Marketing Operations~
- Marketing tech stack set up and configuration (marketing automation, CRM, analytics tools)
- Tracking, reporting, attribution set up for marketing funnel visibility 
- Landing pages, blogs, emails building (Wordpress, Unbounce, Instapage, Hubspot, Pardot, Salesloft)

~Team & Project Management~
- Managing cross-functional teams (marketing, design, dev), including vendors, working in sprints to ensure tasks are properly estimated and the dependancies are accounted for 
- Preparing technical tasks and creative briefs for the internal and external teams
A transparent, fast-growing company with challenging tasks, opportunities for career growth and no red tape, no offices or doing business in/with russia.  
Less comfortable working in the environment with too much micromanagement and lack of ownership of the project/initiative.
Position: Senior Marketing Manager | Marketing Lead | Head of Marketing | Chief marketing officer
Category: Marketing
Experience: 6 years | English: intermediate


I have 6 years of marketing experience in IT, digital & AR/VR companies, of which 4+ years as Chief marketing officer.

As Chief marketing officer, I developed and executed the company's marketing strategy to drive revenue growth and increase brand awareness. I led a marketing professional team and worked closely with other departments to ensure consistency and messaging alignment across all channels. My responsibilities included:
- Developing and executing a comprehensive marketing strategy aligning with the company's goals and objectives.
- Leading and managing the marketing team to create and execute effective campaigns that generate leads, drive revenue, and increase brand awareness.
- Conducting market research to identify customer needs and preferences and using this information to inform marketing initiatives.
- Developing and managing the marketing budget and tracking ROI.
- Analyzing data and metrics to improve marketing performance and inform business decisions continuously.
- Managing relationships with external partners, such as advertising agencies, event planners, and PR firms.
- Collaborating with sales and product development teams to ensure alignment of marketing initiatives with business objectives.
- Developing and maintaining a deep understanding of the competitive landscape and industry trends.
- Communicating marketing strategies and results to senior leadership and other stakeholders.

Since 2022, I have been a marketing advisor for startups. I work with startups in the niches of low-code, AR/VR, marketplace, music. Prepared one of the startups for pitching, selection at WebSummit`22 and provided marketing support during participation in the event.

Since 2020, I have been a teacher of marketing courses, a mentor for students, teach marketing and accompany business clients.
Position: Senior Marketing Manager / Marketing Team Lead / Head of Content
Category: Marketing
Experience: 6 years | English: fluent

I've launched the company’s website which generated over 2000 leads and over 1000 signed contracts in two years.

I have formed an in-house marketing department, hired employees and built all processes in the team including an incentive system.

I have recommendations from my managers on previous projects and I'm ready to provide them.
Senior Marketing Manager / Marketing Team Lead experienced in different niches—from B2B SaaS to sex dating app. I had run content marketing for three years. Over the last year and a half, I’ve been managing the marketing department and have been responsible for all lead generation channels: SEO, PPC, email, social media.

I’ve built the in-house marketing team and all the processes from scratch, created marketing strategy, determined and analyzed KPIs with a focus on financial results. I prefer automation and a system approach. Your project will continue working even if I suddenly die :)

I spoke at the Ukrainian Digital Conference 2019 with the report on "How to Build a Remote Content Team for a Complicated Product”. I have a background in journalism and the C1 level of English.
I would consider Team Lead or Head of Department positions.

I'd like to continue growing as an ultimate digital marketer. I have broad experience in content marketing and could lead the content department once again, but managing different digital marketing channels–not only content but also SEO, paid traffic, social media, email marketing, and so on–is preferable for me.

Speaking of niches, I've got successful case studies with different products & markets in my CV, so I don't have any special requirements. The main thing for me is challenging tasks, a valuable product or service, and a great team or willingness to create it.
Position: Senior Marketing Manager | Product Manager | Senior Media Buyer
Category: Marketing
Experience: 10 years | English: upper


Programmatic Media Buying & Selling | SEO & Marketing Manager | Product Marketing Manager 2011 - 2022 
I was pushing B2B SaaS and e-comm startups to the market from the scratch. I was responsible for on-page SEO, off-page SEO, content creation, competitor research and analyses, PPC campaigns (Google, FB), lead generation, converting leads into customers, onboarding process and customer lifetime support.
•	Competence in buying online ad inventory on CPC/CPM/CPA basis;
•	Proficient understanding of technical aspects of campaign set up and implementation;
•	On-Page and Off-Page SEO Management, Content Strategy;
•	Business Development: Negotiating and closing deals with media agencies, DSPs, SSPs and Ad Servers
Digital Marketing Manager | Product Marketing Manager
•	Assisting Product Owners in:
1.	strategic business planning and defining new projects;
2.	defining project goals and scope;
3.	improving product user experience, including user interface prototyping;
4.	data analysis of product performance monitoring.
•	Collaborating with our designers, our development and marketing teams to achieve OKR’s set for our SaaS platform
•	Conducting User Research to inform product requirements
•	Documenting requirements during the development process in a format of user stories
•	Keeping up to date product specifications for knowledge sharing between project teams and
requirements reuse
•	Participating in requirements validation, including user testing sessions
•	Supporting requirements validation, preparing information and presentations for stakeholders and team members to address questions regarding proposed product decisions
•	Assisting with communication between project teams, improving transparency, and radiating information
•	Monitoring and ensuring consistency across products
•	Advising and integrating business analysis techniques standards
•	Building strong relationships across teams to eventually become a primary contact for the platform
•	Collaborating with the team to identify areas where AI tools can be used to streamline our processes and enhance our customer engagement
•	Developing and implementing AI solutions that will help automate tasks and provide better customer service
•	Developing and testing new AI tools to improve our existing processes and come up with innovative ideas for our business
•	Staying up-to-date with the latest developments in AI technology and provide recommendations on how we can incorporate them into our business
Position: Senior Marketing Manager, Product Marketing Manager
Category: Marketing
Experience: 8 years | English: fluent

managed as product marketing manager the launch of the bnpl-startup from idea to alpha-release;
 developed and executed successful go-to-market strategy for nationwide energy supplier 
 Developed content distribution strategy for 14 Social Media channels for TOP-5 news media in Ukraine;
 Have more than 50 SMM cases for Ukrainian and international markets
1 year 2 months, Product Marketing Manager in buy-now-pay-later startup ATOM;
 2 years, Head of Digital Marketing in online natural gas supplier Megawatt;
 5 years, Founder and CEO of digital agency Socials Agency (targeting, PPC, planning and implementation of advertising campaigns, SMM-content);
 1 year and 7 months, Head of New Media (content marketing) NV Media House (Новое время);
 1 year and 4 months, SMM-manager at Segodnya.ua;
 6 months, Marketing Manager at educational startup Shodennyk.ua;
 1 year and 7 months, PR manager, PR company PRT;
 5 months, research assistant at MTV Ukraine.
Position: Senior Marketing Manager/Senior Content Marketing Manager
Category: Marketing
Experience: 6 years | English: upper

Managed development of the sites and online stores for at least 5 companies from Ukraine and Western Europe

Organized more than 10 successful promo actions

Wrote numerous cool texts

Built a successful image for a company both as a service provider and an employer
At least 6 years in

Research and Analysis
Marketing
Branding
Sales Support
Promo and sales materials design
Promo-actions and exhibitions
SMM (Facebook, Linkedin, Twitter, so forth)
UGC-platforms (Medium, Quora, so forth)
SEO and Targeted Ads
Content Management
Blogging, storytelling and copywriting
Coordination and project management in Marketing and e-Commerce teams
Freelancers and bloggers collaboration

Certified: Project Manager, Google Analytics user, SEO expert
I want to join a team of open-minded friendly people which are addicted to the creation of the truly cool things!
Position: (Senior) Marketing Manager/Team Lead/Head of Marketing
Category: Marketing
Experience: 6 years | English: fluent

- ROI-positive marketing scale-up(x20) in-line with P&L and OKR goals, in a year
- Development of a successful Affiliate/API buying partners pool from scratch
- Managing internal Marketing Team (PPC/Affiliate/Media Buying)
- Running ROI positive large-scale performance marketing campaigns for mobile and web  (Europe and T1);
- Working closely with Product and Business Intelligence teams to ensure the accuracy of the marketing data, product optimisation, and maintaining product competitiveness;
- Working closely with Product- and Marketing Design units to ensure the UX/UI trends compliance and stable visual marketing materials production (creatives, landings, etc.); 
- Content planning&production: managing a team of external copywriters, organisation of the video production for achieving brand awareness and product performance goals.

Industries: social discovery, mobile/web gaming, B2B SaaS
Position: Senior Marketing Maneger/ CDO / IO / Senior product manager/
Category: Marketing
Experience: 9 years | English: fluent

Achieving goals in every project
Full stack marketing manager/director 
Working in IT product developing and promoting 
Strong project management & client service skills 

Responsible for all marketing processes of the company:
Strategy 
Team management 
Funding management 
Product IT and Marketing development ( creative, design, production) 
Analyzing and developing all business processes

Working with key clients on Ukraine market 
Nestle
Rekkit Benkieser 
Lays 
Citroen
Phillip Morris 
Amnesty 
Prestigio
ACC
Snikers
Brigestone
Peugeot
Citroen
Developing new products 
Supporting and redeveloping old products 
Planning and implementing of strategies for product growths
Position: Senior marketing & PR manager
Category: Marketing
Experience: 5 years | English: fluent

MQL 10x increase after 6 months of performance
Established relations with industry thought leaders, bloggers, analysts, editors
Company brand awareness increase 
PR campaigns launch and results measurement
Proactive leadership, impressive organizational and analytical skills;
Comprehensive market research conducting;
Managing brand development activities;
PR, gaining industry recognition;
Development, planning and execution of marketing plan, new products launch campaigns management within budget, resources, and capabilities;
Demand generation through various marketing channels;
Results measurement & leads tracking through the marketing & sales funnel;
Marketing communications maintenance via company website, ads, branding pieces, company collaterals, sales materials;
Participation in various industry events and exhibitions; onsite events organization; 
E-mail marketing campaigns development.
Friendly environment
Project management
No micro-management from owners and executives