lang-uk/recruitment-dataset-candidate-profiles-english huggingface dataset:
Position: Digital Marketing Manager
Category: Marketing
Experience: 5 years | English: fluent

Highly experienced and results-driven professional with 10 years of work within an international environment, catering to foreign clients. Proficient in four foreign languages, including English (C1), Polish (B2), and Ukrainian (native). A fast learner and excellent team player who thrives in collaborative settings. A marketing enthusiast with a focus on the tech industry, currently leading the development of the B2B Community, being Senior Digital Marketer for a martech startup, and also responsible for social selling. Passionate about seeking creative solutions to challenges and staying up-to-date with the latest Martech trends.
Current - Senior Marketing Manager + Community Manager in B2B (2 years and working currently) 
- Responsible for the lead generation processes in SaaS company (organization of webinars,
roundtables, PPC campaigns, media buying, SEO optimization, etc.);
- Responsible for overseeing marketing campaigns for a SaaS product (Google ads, Facebook ads, LinkedIn ads);
- Responsible for the content marketing and content plan creation;
- Creation of acquisition and outreach campaigns together with SDR team;
- Management of e-mail marketing campaigns;
- Research & Development of the CRO processes;
- A/B testing conduction and analysis;
- Inbound lead generation responsibilities;
- Outreach and community building;
- Social selling and planning of outbound campaigns.

Previous - Marketing Manager in B2C (2 years and 3 months)
- Creation of the websites and their brand identity; 
- Development of long-term marketing strategies for each of the managed brands; 
- Working as a PO with designers, content managers, front-end developers and QA team;
- Creation of promotional/retention campaigns from scratch;
- Full management of e-mail marketing campaigns;
- Participation in SEO optimization processes and strategies;
- Social selling + ABM marketing. 

Hard skills:
Hubspot, SalesForce, GA, GTM, MailChimp, SendinBlue, ZoomWebinars, Streamyard, Outreach, LinkedIn (ads included), Facebook ads, Google AdWords, Semrush, Ahrefs, Serpstat, Figma, Stripo, Unbounce, WP.
Position: Digital Marketing Manager
Category: Marketing
Experience: 0 years | English: upper

Customer Support (UKRSIBBANK BNP Paribas Group/Joint Stock Company Russian Standard Bank) 2008-2010

During the day processed about 100 calls, about 10% of them managed to sell a potential customer a service (consumer loans, credit cards). For comparison, the total conversion of such calls that turned into sales in the department was about 7%. Compiled scripts for the correct presentation of information to customers for sales of banking products. It was a success, as after using its own "choice without choice" script, it managed to increase the number of issued loans and cards by 5% in the first month compared to the previous period.

Senior Sales manager (Joint Stock Company Russian Standard Bank) 2010-2012

During the period of work created a base of potential customers (cold calls), customers who have already bought the product, and a database of repeat calls after the expansion of services (now - retargeting), for a month credit card sales increased by 35% compared to the previous period.
Adaptated already created database for work and analysis in Excel (sales analysis, type of banking products, the ratio of the type of product sold to customer income). This analysis helped to improve sales (out of 1,000 calls made, it was possible to resell about 30%, which was 10% of the bank's total in the previous period).

Journalist (Joinfo, InfoResist, KyivVlast) 2013-2022

Significantly improved the technique of writing texts in various directions (from politics to advertising texts). Increased the number of large texts on the publication's website, which allowed the publication to gain more subscribers on social networks.
Used SEO to increase traffic. Researched industry topics, which made it possible to significantly expand the content.
Customer Support (UKRSIBBANK BNP Paribas Group / Joint Stock Company Russian Standard Bank) 2008-2010

Building a strategy of dialogue with the client to solve his problem and additionally to sell a banking product. Drawing up a plan to reduce customer dissatisfaction (texts, dialogue scripts).

Senior Sales Manager (Joint Stock Company Russian Standard Bank) 2010-2012

Drawing up a marketing strategy for sales of banking products for different segments of the population. Analysis of results and collection of customer and potential customer databases.
Work closely with the advertising department of the bank.

Journalist (Joinfo, InfoResist, KyivVlast) 2013-2022
Writing news and texts (including advertising texts). Adaptation of texts to one or another platform. Conducting investigations.
I would like to work in a non-technical field
Position: Digital Marketing Manager
Category: Marketing
Experience: 4 years | English: fluent

Mercs Group acted as a Digital Marketing Partner / Co-founder: 
Conducted marketing research and helped formulate USP which increased sales by 42%
- Designed multi-channel direct marketing campaigns to support lead generation and lead nurturing
- Set up lead generation processes for B2B customers from scratch
- Helped recruit, train and set up marketing team

ZenBit Tech acted as a B2B Digital Marketing Manager:
- Redesigned 12 landing pages
- Build lead nurturing and lead scoring system from the scratch
- Developed 29 initial versions of the website landing pages design
- Automated and optimized direct outreach processes, which reduced the time spent by 84%
- Developed inbound and outbound marketing campaigns, aimed at attracting customers to our sales funnel
- Built weekly marketing and sales report system with automated tools including, Google Data Studio and Google Sheets
- Demand Generation using multi-channel automated direct outreach
- Building and automating lead nurturing and lead scoring systems
- Developing marketing strategies, growth strategies based on data;
- Deep knowledge of web analytics tools: Google Analytics, Google Tag Manager, Google Data Studio, Yandex Metrica;
- Conducting all kinds of marketing research, quantitative and qualitative, large-scale surveys, interviews, working with focus groups;
- Launching and tracking successful paid advertising campaigns on Facebook Ads (Instagram), Google Display Ads, LinkedIn Ads, myTarget(CIS), Retargeting,
- A/B testing;
- Influence Marketing: search and analysis of opinion leaders for successful promotion;
- Conducting market analysis and testing hypotheses on the target audience;
- Teamwork, customer focus in multitasking mode;
- Preparation of reports and presentation to management;
- Planning and conducting advertising and marketing activities;
- Analysis of the effectiveness of marketing campaigns.
Position: Digital Marketing Manager
Category: Marketing
Experience: 5 years | English: fluent

Get around 5k sell from 20 followers TikTok account ;)
• Develop a marketing strategy and budgets in order to deliver on commercial objectives, reaching new and existing partners.
• Generate awareness across a wide range of B2B/B2C channels, including social, events, CRM, PR communications with partners.
• Drive all B2B/B2C marketing activities in collaboration with the business development team.
• Work with content manager to develop engaging content for website/social media/events
• Develop social media content for B2B/B2C audience.
• Identify and cultivate relationships with journalists.
• Create materials and content to support sales efforts
• Identify new audiences and event opportunities (conferences, presentations, etc.).
Position: Digital Marketing Manager
Category: Marketing
Experience: 10 years | English: upper

META Certified specialist
HTML & CSS knowledge
Developed performance and awareness marketing strategies for multinational and SMB advertisers in Ukraine and Tier 1. 
Created omnichannel marketing solutions (Digital + TV, Digital + OOH etc.)
Established strategic partnerships with vendors
Managed digital planning team of 10 (both remote and on-site)
Supported the brand's YouTube channel development raised by 100K subscribers in 4-5 months.
Worked closely with production and SMM teams to drive performance objectives.
Launched online media campaigns in Facebook Ads, TikTok Ads, Google Ads and DV360.
Position: Digital Marketing Manager
Category: Marketing
Experience: 5 years | English: intermediate

Professional Skills:
1.	Definition of marketing and advertising strategy
2.	Prepare analytical reports
3.	Marketing Strategies & Campaigns
4.	Email marketing
5.	Collect, process information about the market, consumers and competitors.
6.	Social and search optimization
7.	Social Media Platforms (Increase traffic from major social networks such as Facebook and Instagram). Social Media Analytics
8.	Knowledge about WordPress and Opencart
9.	Google Analytics and Yandex Metrika
• Developing marketing plans and strategies.
• Communicating the marketing plan.
• Developing each marketing campaign from start to finish.
• Evaluating competitors.
• Handling social media, public relation efforts, and content marketing.
• Developing and managing advertising campaigns.
• Maintains and updates company website.
• Managing on-going relationship with existing partners.
• Coordinating advertising and promotional activities.
• Developing leads and opportunities.
• Developed search engine optimization strategies for clients to help increase web traffic to their sites.
• Identifying new customers.
• Supporting sales and lead generation efforts
• Email marketing
• Advise on SEO, search engine, sosial media and marketing industry trends and developments
• Handling social media, public relation efforts, and content marketing.
• Developing and managing advertising campaigns.
• Maintains and updates company website.
Position: Digital Marketing Manager
Category: Marketing
Experience: 5 years | English: fluent

EFFIE UKRAINE 2021 – Best Marketing Team
Digital Manager with 5+ years of experience working in big international companies and small local businesses. Marketing generalist with background in digital marketing, new products launch, TV, OOH & PR campaigns planning, creation of content strategies. Native Ukrainian, advanced English.
Position: Digital Marketing Manager
Category: Marketing
Experience: 4 years | English: upper

While working for Museum of Science, I managed Social Medias, to grow engagement rate from 0.5 to 3.5 and attract more than 1000 goal leads with 25% conversion rate in 6 months. Additionally, I led SEO, analytics + optimization research, and web development to increase website traffic from 0 to 7K.
Digital Marketeing Manager & Head of the Marketing department with over 3 years experience.

My expertise includes all aspects of Digital Marketing: SMM, SEO, Facebook ADS, Google analytics, Google Ads, Email marketing, with deep experience and knowledge in Project & Team Management.  

On top of that, I have a creative approach to business development and always focus to hit results.
Position: Digital Marketing Manager
Category: Marketing
Experience: 4 years | English: intermediate

Together with the team, we brought quality traffic to the KdanMobile website, which allowed us to attract new investors and receive $9 million in investments.

I rapidly organized and optimized the marketing agency's workflow while overseeing a team of 17 employees.

Using a zero marketing budget, I successfully promoted the services of a public hospital and increased the number of targeted services provided fivefold.

I devised and executed a strategy to secure 1.5 million Hryvnias funding to procure essential equipment for the pediatric intensive care and rehabilitation units.
Digital Marketer
[Empact Partners]
I am covering different marketing tasks:
-SEO optimization (content optimization, keywords research, content audit)
-Team management
-Products launch strategies
-Content marketing (content writing and distribution)

CMO
[Lviv Emergency Hospital]
-Branding
-Creating a marketing strategy for the hospital union
-Coordinating work of receptions and creating customer service
-Launching marketing companies for services like transplantation department, PCR tests, computed
tomography, etc.
-Working on new website creation
-Outdoor advertising

Marketing Director
[Kovelske MTMO]
Worked on Kovelske MTMO hospital awareness. As a result, the number of targeted services increased by
several times. For example, the number of urological operations (PCNL) increased from 1 per month to 3‑4
per week.

Online Marketer
[KdanMobile]
-Part of a remote team working on the side marketing tasks
-Crowd Marketing team lead
-Content marketing (content audit, content distribution, keywords research)
-Developed Strategies for events distribution

Growth Marketer
[Linearity GmbH]
-Growth Hacking
-Content marketing on relative social and web platforms.
-Crowd Marketing team lead: organized Vectornator ProductHunt launches
Feb 2018 - Apr 2020

Online Marketing Manger
[GrowthFarm]
I organized the work of 17 marketing agency employees that worked on the next tasks:
-Content marketing
-Marketing Analytics
-Prospecting
-Marketing research
Also, my responsibilities were to hire, train, and supervise new workers.

Prospect Researcher
[Phase]
-Basics of content distribution and basics of marketing analytics.
-Prospecting
I prefer to work with friendly and open-minded people that know what they want.
Having about five years of experience, I have discovered that relationships between colleagues are a big part of success, and toxic surroundings kill all enthusiasm. That's why a good team is important to me.
Position: Digital Marketing Manager
Category: Marketing
Experience: 11 years | English: fluent


Digital marketing and communications professional with 10+ years of experience (globally across 10+ countries) in helping businesses achieve growth (i.e., through opening new opportunities, new markets, new customers etc.) through leveraging digital strategies and transformational initiatives.
Position: Digital Marketing Manager
Category: Marketing
Experience: 2 years | English: upper


Digital marketing and social media professional with a creative passion for brand awareness and strategic planning. Young but well-experienced and active specialist. Had 2-years of experience in such areas as Tech, Retail, Beauty, and EduTech.
Successfully planned and implemented short-term and long-term SMM, content, and brand strategies. More info about my experience you can found in my CV.

Now looking for a new part-time project as a Digital marketing manager.
Position: Digital Marketing Manager
Category: Marketing
Experience: 6 years | English: upper

#
- Successfully launched the project after the russian invasion and oversaw further development;
- Managed to maintain the site ranking in Google, despite the significantly reduced number of purchased links;
- Managed to increase ROMI of the Google ads by 92%;
- Managed to increase traffic by 21% in SEO, and improve main web indicators (page speed);
- Enhanced the user experience, resulting in a five-fold decrease in the average number of complaints on the site and increasing the conversion rate;
- Managed to reduce the time for report preparation from two full business days to a couple of hours, shifting the focus from preparing reports to designing and implementing effective solutions for the business

##

- Managed to optimize the Internet marketing budget by 40% by implementing effective strategies and creating a digital marketing department;
- Achieved a 2-fold increase in return on investment for marketing in 2020;
- Ensuring a 30% increase in gross income compared to the previous year

###

- Managed to increase sales through the online store by 347%;
- Аttract over 500 leads in the B2B segment with an average cost of $0.79; 
- Create 4 profitable sales funnels for internal projects, based on the MVP model (conferences, online courses, narrow-profile seminars, online store)

####

- Successfully implemented a grant marketing project from the EBRD bank;
- Achieved a significant (+230%) increase in customer acquisition by reducing lead generation costs, attracting a sales manager, and improving the site conversion rate
Digital Marketing
- Creation of a digital marketing strategy;
- Budget planning and optimization;
- Market, competitors, and audience analysis
- Engaging contractors and/or hiring employees

PPC
- Created and managed ad campaigns in various ad systems: Google Ads, Facebook Ads, Prom, Tik Tok.
- Worked with 10k $ ad budget

Web analytics
- Installation and maintenance of Google Analytics(UA and GA4),  Facebook Pixel, Hotjar via Google Tag Manager;
- Setting up enhanced e-commerce for UA and GA4
- Conducting ad hoc reporting and analyzing to drive business decisions;
- Creation of automated dashboards and reports in Google Data Studio, Google Sheets, Power BI;
- Conducting UX/CRO projects by Hotjar, Plerdy, Google Optimize

SEO
- Development of SEO promotion strategy;
- Technical optimization of the site;
- Ranking(positions) analysis: SE Ranking, Google Search Console, Sheets

Project Management
- Overseeing various projects: implementing CRM, website development,  SEO optimization, implementing internet acquiring,  landing page development,  content creation, etc.

Direct Marketing
- develop customer bases and organize communication through E-mail, Viber, and SMS mailings
- Implementing automated massaging funnels

Niches
- E-commerce
- B2B consulting
Position: Digital Marketing Manager
Category: Marketing
Experience: 7 years | English: intermediate


Digital marketing: Google Ads, Facebook Ads Manager, LinkedIn Ads

Project Management: PlanFix, Trello, Bitrix24

Data and reporting: Google Analytics

Design: Figma, Photoshop, Illustrator, Sony Vegas

Website builders: Wix, Tilda, LPGenerator

MS Office: Excel, Powerpoint, Word, Outlook

- Develop hypotheses and launch A/B testing.
- Experience in B2B and B2C.
- Organization of work of the team.
- Good analytical skills.
I'm a creative and results-driven person with 7 years of experience in marketing. I like to achieve the set KPI and goals, system approach to tasks. I like to achieve results by generating new ideas.
Position: Digital Marketing Manager
Category: Marketing
Experience: 8 years | English: intermediate


Digital Marketing Manager
SupportYourApp
11/2021 - 03/2023, 
Achievements/Tasks 
Performing market research
Analyzing social media metrics and try to observe patterns of behavior 
Connecting user behavior with a viable marketing strategy
Evaluating and optimizing marketing and CPC strategies & analytics 
Generating new business leads
Increasing brand awareness and market share
Developing and managing the CPC budget
Overseeing advertising and promotional campaigns
Preparing and presenting quarterly and annual reports to management
Analyzing market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies

Marketing Manager
Liki24
10/2020 - 06/2021,
Achievements/Tasks
Evaluating and optimizing marketing and CPC strategies & analytics
Generating new business leads
Preparing and presenting quarterly and annual reports to management 
Developing and managing the CPC budget

Head of Media
Aimbulance
01/2019 - 01/2020,
Achievements/Tasks
Formation of strategies for working with paid channels (digital, offline) and media planning
Conducting advertising campaigns, setting up analytics (google, facebook, etc.)
Audit of advertising accounts, analysis of the competitive environment and niche
Managed budgeting and oversaw the P&L of the media department
Conducted training for junior employees of the department and workshops for the agency
Created and implemented workflow scripts within the team and in collaboration with other departments (accounts, strategists, finance, etc.)
Preparing and presenting quarterly and annual reports to management 
Connecting user behavior with a viable marketing strategy
Position: Digital Marketing Manager
Category: Marketing
Experience: 5 years | English: upper


Digital marketing manager with 5 years of experience. I managed tasks below during my career: Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
Measuring and reporting on the performance of all digital marketing campaigns. 
Identify trends and insights, and optimize spend and performance based on the insights
I have solid knowledge of website analytics tools (e.g., Google Analytics, Google Tag Manager, Data studio and etc.)
Position: Digital Marketing Manager
Category: Marketing
Experience: 6 years | English: fluent


Digital Marketing Manager with 6 years of experience in B2C/B2B. 
E-commerce projects: luxury fashion, electronics, home decor, gifts, automotive. (Ukraine and USA)
B2B project: logistics startup, USA.

I have worked both in agency and in-house for small and medium-sized companies, as well as international corporations. 

My area of expertise is: 
• Digital Marketing Strategy 
• Performance Marketing (Facebook Ads, Google Ads, LinkedIn Ads, Twitter Ads, Display, and others)
• Analytics (Google Analytics, Adobe Analytics, Tableau, SimilarWeb)
• Email marketing 
• CMS and CRM management
• SEO
Position: Digital Marketing Manager
Category: Marketing
Experience: 11 years | English: fluent


Digital Marketing Manager with a proven track record of delivering revenue growth and brand awareness across online channels. Experienced in lead generation and customer acquisition. Skilled in Paid Search Ads (PPC), Social Media Ads, Display Advertising, Youtube Video Ads, Web Analytics, Web Project Management, Search Engine Optimization (SEO), etc.


– Planning and budgeting online advertising.
– Developing strategies and executing advertising campaigns through Google Ads, Facebook Ads, Instagram, Yandex Direct, VK. Increased leads by a factor of 2x, decreased CPL by 64%,
increased conversion rate by a factor of 2x, increased CTR by 73%.
– Managing development of landing pages, banners and other ads assets.
– Research using Google Analytics and Yandex Metrika to improve effectiveness of marketing outreach.
– Optimizing websites (SEO) to drive leads. Increased organic search website traffic by a factor of
3x.
– Driving with web development to optimize usability and conversion of websites.
– Managing Digital Marketing team.


As for many Ukrainians now it is a difficult time for me and my family. I have to terminate the contract with my current [russian] employer. I am ready to start on a new place ASAP. I am also ready to relocate, as the European governments stepped up integration support for Ukraine.
Position: Digital Marketing Manager
Category: Marketing
Experience: 6 years | English: upper


Digital marketing manager with strong SEO & analytics background. I have promoted sites in the field of fashion, telecom, real estate, recruiting. It was accompanied by traffic growth. I have experience with small sites as well as big aggregators and e-shops (> 1 000 000 users per month). I am a fast learner and quickly dived into new fields such as web analytics, SMM, communications, etc.

- Supervised team of email marketer, targetologist, SMM, content managers, copywriter
- Set up Google Analytics, Google Tag Manager, Hotjar. Analyzed user behavior to improve UX and conversion rate
- Created dashboards in Google Data Studio
- Media planning. Analyzed all traffic channels and provided regular reports
- Provided market and competitor research
- Collected and analyzed customers feedback
- Created technical specifications for developers, copywriters, designers
- Created and implemented SEO strategy
- On-page SEO: technical SEO audits, semantic core, site structure, etc. Prepared sites for launching
- Off-page SEO and PR articles
- SMS and web push notifications
- SMM, launched paid ads
- Managed freelancers and contractors.