Position: SEO specialist
Category: SEO
Experience: 11 years | English: intermediate

• Ability to create highly effective semantic projects for future or existing sites (for languages: English, Ukrainian, Russian).
• Creating a licorice candy niche in search results.
SEO specialist, site content manager
from 03.2013 to now
Licorice Candy, Kyiv (Retail)

Comprehensive and spot-on internet marketing for an online store of licorice sweets.

• SEO:
a) Semantic projects (site structure design). Semantic core.
b) TK for a copywriter (SEO technical task according to the created semantic project).
c) Finding new keys and related topics to create new content or improve existing content.
d) OnPage optimization. Work with content, metadata, micro-markup, linking. Work with CTR.
e) ServerSide optimization. Setting directives for search engine crawlers. Apache web server configuration (.htaccess) file. Acceleration of page loading.
f) OffPage optimization. Quality control of the link profile. White valid links, link building. Fine-tune Google My Business.
g) Fight against failure visits. Tracking and analysis of failures, identifying the causes and combating them.

• Contextual advertising:
- setting up and maintaining AC in Google Ads;
- shopping and classic ACs;
- with payment for clicks and conversion.

• Targeted advertising:
- setting up and maintaining AC in Facebook Ads.

• Adding products on CMS OpenCart.

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SEO specialist
from 02.2010 to now
arthur minasyan, Kyiv (Marketing, advertising, PR)

Comprehensive and point-to-point Internet marketing for online stores, legal and medical services, automotive and furniture topics, online services, etc.

• Customer SEO:
a) Semantic projects (site structure design). Semantic core.
b) TK for a copywriter (SEO technical task according to the created semantic project).
c) Finding new keys and related topics to create new content or improve existing content.
d) OnPage optimization. Work with content, metadata, micro-markup, linking. Work with CTR.
e) ServerSide optimization. Setting directives for search engine crawlers. Apache web server configuration (.htaccess) file. Acceleration of page loading.
f) OffPage optimization. Quality control of the link profile. White valid links, link building. Fine-tune Google My Business.
g) Fight against failure visits.

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Effective semantic projects (designing a tree-like clustered structure of sections of the future or existing site with the selection of section names, metadata and a detailed technical task for the copywriter to write text content for each section), which is the foundation of SEO-friendly sites.
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From $500 per project.
• Designing great semantic projects (designing a tree-like clustered structure of sections of the future or existing site with the selection of section names, metadata and a detailed technical task for the copywriter to write text content for each section).
• Onpage optimization.
• Server side optimization.
• Offpage optimization.
• TK for a copywriter.
• CTR optimization.

Linkbuilding are not interested.