Position: Head of marketing / Team Lead marketing
Category: Marketing
Experience: 5 years | English: intermediate

Main achievements:
Increase in sales by 35% among the countries of Western Europe, the USA, and the countries of Asia due to a comprehensive strategy;
Increasing market share in 2022;
Without losing sales volumes, it was possible to reduce the cost of the client by 15%, due to the distribution of the budget among the channels;
New approaches to DIGITAL marketing were introduced into the company's practice - neuromarketing, artificial intelligence, thanks to which it was possible to achieve a 13% increase in sales.
Rozetka 
Team Lead Marketing 
- Control and organization of team work, distribution of tasks among the team;
- optimization of the cost of the involved client;
- planning and optimization of the process of creating marketing activities of the team;
- setting and monitoring tasks for the marketing team;
- development of media plans of activities;
- marketing budget distribution, cost control;
- quality control of filling social. networks;
- participation in the formation of the SMM strategy for the quarter, month, week;
- analysis of the effectiveness of marketing activities, reporting (Google Analytics, Redash BI, Data Studio);
- construction of direct communications: email, viber, push, sms;
- A/B testing, audience segmentation;
- formation of the team structure, definition of areas of responsibility, development of employees.

Rozetka 
Мarketing manager
- Organization and implementation of marketing activities;
- drawing up marketing communications plans for each activity. Work with media plans;
- assignment of tasks to performers and coordination of their work;
- analysis of the effectiveness of marketing communications and their optimization;
- calculation and analysis of indicators of effectiveness of marketing activities;
- preparation of reports and recommendations based on analytics.

Digital marketing manager
Internet-makreting agency Elency

- Carrying out marketing analysis and creating a marketing strategy;
- creation of a promotion strategy, marketing plan and budget allocation, taking into account the activity of competitors;
- setting up and launching targeted advertising on Facebook (determining the target audience, setting up an advertising campaign, creating creatives, analyzing the effectiveness of advertising campaigns;
- promotion in social networks (SMM).
My little letter-message:

My dear employer!
For the last 2,5 years I have been the leader of the marketing team. I have extensive experience in organizing marketing activities, coordinating and organizing teamwork.

I really want our values ​​to coincide: you, like me, burned with marketing, but clearly separated home from work. My not very favorite word is "work", because for me, as for most of those who love what they do, it is a pleasure that is encouraged by wages.
I know exactly what I want to do. I want to build and develop companies that will be the first in their niche. I have experience in working with more than 15 completely different projects, each of which is unique in its own way. I know how to build a company from scratch, and I know how hard it is to join a company when work is in full swing and you need to "pull the blanket" over yourself.

Everything will be Ukraine.