page_title: Trujillo, Peru
section_title: Some brands of Trujillo city
hierarchical_section_title: Trujillo, Peru / Economy / Some brands of Trujillo city
caption_attribution_description: English: Oficina de Admisión de la sede principal de la Universidad César Vallejo en el distrito de Víctor Larco de la ciudad de Trujillo (Avenida Larco cuadra 17 - distrito Víctor Larco frente al canal UCV Satelital)
context_page_description: Trujillo is a city in coastal northwestern Peru and the capital of the Department of La Libertad. It is the third most populous city and center of the third most populous metropolitan area of Peru. It is located on the banks of the Moche River, near its mouth at the Pacific Ocean, in the Moche Valley. This was a site of the great prehistoric Moche and Chimu cultures before the Inca conquest and subsequent expansion.
  The Independence of Trujillo from Spain was proclaimed in the Historic Centre of Trujillo on December 29, 1820, and the city was honored in 1822 by the Congress of the Republic of Peru with the title "Meritorious City and Faithful to the Fatherland", for its role in the fight for Peruvian independence. Trujillo is the birthplace of Peru's judiciary, and it was twice designated as the capital of the country. It was the scene of the Revolution of Trujillo in 1932. Trujillo is considered the "cradle of liberty and cradle of the judiciary in Peru".
  Trujillo is also known as the "City of Everlasting Spring", is considered the "Capital of the Marinera", a traditional dance in Peru, "Cradle of the Peruvian Paso horse", as well as the "Capital of Culture of Peru".
context_section_description: According to a study published in 2010 by the magazine Peru Económico some of the most representative brands of Trujillo and that have regional impact are:
  Trujillo, is a pilsener beer brand created in the beginnings of the 20th century. Later the company Backus and Johnston acquired the rights to this brand.
  Cassinelli, is a trademark of beverages of the company Enrique Cassinelli and Sons SAC, who also manufactures the brand Liber.
  Embutidos Razzeto, the brand is a company of meat and sausage has one of the largest industrial plants in the country.
  Caja Trujillo, is a trademark of the largest financial company locally providing financial attention mainly to small and medium entrepreneurs in the SME sector.
  Dulcería Castañeda, this is a traditional brand of candy with a product called "Alfajor Castañeda" before known as Alfajor de Trujillo.
  GN, is a brand of biscuits.
  Jano’s, is a brand of fast food in the city.
  UCV, it is the brand of the largest consortium of universities, the Cesar Vallejo University has its headquarters in Victor Larco district.
  Transportes Linea, is a brand of passenger transportation.
  Transportes Rodrigo Carranza (TRC) is a heavy load transportation company, with "TRC Express" providing passenger transportation services. Its main base is located south of the city in Moche district and has branches in different cities of the country.
caption: Admission office UCV, in Victor Larco district
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