page_title: Milky Way (chocolate bar)
section_title: Global version
hierarchical_section_title: Milky Way (chocolate bar) / Global version
caption_attribution_description: English: An American (left) and a British (right) Milky Way candy bar. Note the difference in size, color and patterning.
context_page_description: Milky Way is a brand of chocolate-covered confectionery bar manufactured and marketed by the Mars confectionery company. There are two variants: the global Milky Way bar, which is sold as 3 Musketeers in the US; and the US version, which is sold as the Mars bar worldwide.
context_section_description: The version of the bar sold outside the United States has no caramel topping, and consists of a nougat center that is considerably lighter than that of the Mars bar. Due to this low density (0.88 g/cm³), it floats in milk, an attribute highlighted in an advertising campaign in Germany, France, Russia, Belgium, Ireland, Poland, the Netherlands, and the UK.
  Originally available within Europe only in chocolate flavor, the center was revised to vanilla flavor around 1993, though the chocolate flavor still remains available in Australia. The bar is also available in banana, mango, and strawberry flavors.
  In the UK, Mars introduced the Flyte bar which was identical to the old-style chocolate flavored Milky Way, was marketed in twin packs and discontinued in 2015. Also available in Europe are Milky Way Crispy Rolls, chocolate-covered wafer rolls with milk-cream fillings.
  A variant of the Milky Way bar branded 'Milky Way Magic Stars' is marketed in the UK, with small aerated chocolate star shapes. Each star is engraved with a different smiley face, representing one of the magic star characters portrayed on the packaging and referenced in the advertising: Pop Star, Jess Star, Bright Star, Super Star, Twinkle Star, Falling Star, Happy Star, Sport Star, Clever Star and Baby Star. Subsequently, reference to the characters was dropped, the packaging since depicting blank stars, although the faces remain in the chocolates themselves.
  Calorie count varies. The British version of the Milky Way bar has 96 calories.
caption: The US version (left) and global version (right) of Milky Way
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