page_title: Vibram
section_title: History
hierarchical_section_title: Vibram / History
caption_attribution_description: English: Enhanced photo showing Vibram original "Carrarmato" lug sole pattern
context_page_description: Vibram S.p.A. is an Italian company based in Albizzate that both manufactures and licenses the production of Vibram branded rubber outsoles for footwear. The company is named after its founder, Vitale Bramani, who is credited with inventing the first rubber lug. Vibram soles were first used on mountaineering boots, replacing leather soles fitted with hobnails or steel cleats, commonly used up until then.
  The soles produced by Vibram are called Vibram soles, Vibram rubber, or simply Vibram.
context_section_description: In 1935, the deaths of six of Bramani's mountaineering friends in the Italian Alps was partly blamed on inadequate footwear. The tragedy drove Bramani to develop a new climbing sole. Two years later, he patented his invention and launched the first rubber lug soles on the market with a tread design called the "Carrarmato" (i.e. "tank tread"), with the financial backing of Leopoldo Pirelli of Pirelli tires.
  The sole was designed to provide excellent traction on the widest range of surfaces, have a high degree of abrasion resistance, and was made using the latest vulcanized rubber of the time. In 1954, the first successful ascent to the summit of K2 was made by an Italian expedition, wearing Vibram rubber on their soles.
caption: Detail of original Vibram "Carrarmato" lug sole design with yellow Vibram emblem
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