page_title: New Holland Agriculture
section_title: History
hierarchical_section_title: New Holland Agriculture / History
caption_attribution_description: Italiano: Presentazione della trattrice FIAT 702, nel 1920, con dimostrazione di aratura nella Piazza d'Armi di Torino, oggi quartiere Crocetta. English: Presentation of tractor FIAT 702, in 1918, with demonstration of plowing in the parade ground of Turin, now Crocetta district.
context_page_description: New Holland is a global brand of agricultural machinery produced by CNH Industrial. New Holland agricultural products include tractors, combine harvesters, balers, forage harvesters, self-propelled sprayers, haying tools, seeding equipment, hobby tractors, utility vehicles and implements, and grape harvesters.
  The original New Holland Machine Company was founded in 1895 in New Holland, Pennsylvania; it was acquired by Sperry Corporation in 1947, then by Ford Motor Company in 1986, and then by FiatAgri in 1991, becoming a full-line producer. In 1999, New Holland became a brand of CNH Global, which was majority-owned by Fiat Industrial. On 29 September 2013, CNH Global N.V. and Fiat Industrial S.p.A. were merged into CNH Industrial N.V., a company incorporated in the Netherlands. Fiat Industrial shareholders received one CNH Industrial common share for every Fiat Industrial share held and CNH Global shareholders received 3.828 CNH Industrial common shares for every CNH Global common share held. CNH Industrial N.V. was subsequently listed on both the NYSE and the Milan stock exchange.
context_section_description: New Holland history is the sum and integration of four agricultural brands that converge and merged: Ford, Fiat Trattori, Claeys, and New Holland.
  New Holland was founded in 1895 by Abe Zimmerman in New Holland, Pennsylvania and was producing agricultural products, including a feed mill, to help the farming community around him (see New Holland Machine Company).  In 1947, the company changed its name into Sperry New Holland, due to a take over by the Sperry Rand Corporation.  The same year, it made a major breakthrough in hay harvesting technology with the introduction of the haybine mower-conditioner.  In 1964, Sperry New Holland bought a major interest in Claeys.
  Claeys was founded in 1906 by Leon Claeys, a Belgian mechanic.  This firm started to build threshing machines, and in 1909, built a factory in Zedelgem, Belgium, where one of New Holland's plants is still producing harvesting products today. By the 1960s, Claeys was one of the biggest combine manufacturers in Europe.
  In 1975, Sperry New Holland introduced the world's first twin-rotor combine, a successful technology that is still used today.
  In 1986, Ford bought Sperry New Holland and formed Ford New Holland Inc.
  Before this acquisition, Ford had a long history in agricultural machinery production. In 1907, Ford came out with the prototype for the world's first mass-produced, gasoline-powered tractor, named an ‘automobile plow’. Ten years later, this tractor went into actual production.
  It was renamed the Fordson Model F, and produced by a new business, Henry Ford & Son Company. In 1939, Ford introduced the three-point hitch (three-point linkage) on the 'N' tractor series, a very successful tractor family. In the 1980s, Ford was one of the major players, and its tractor division had been responsible for a number of industry innovations, including the use of power hydraulics, rubber pneumatic tires, diesel engines, and the three-point hitch (This hitch was originally developed by Harry Ferguson, but was in wide use on Ford tractors).
  In 1991, Fiat purchased an 80% interest in Ford New Holland. Also Fiat was present in the agriculture machinery industry since the beginning of the 20th century. In 1918, Fiat Model 702 tractor was launched and went into full production a year later at the car and truck plant in Turin, and won the International Ploughing Contest in Senlis (France). Model 702 was the first Fiat agricultural tractor, as well as the first Italian tractor to be built on an industrial scale. In the 1930s, Fiat's founder, Senator Giovanni Agnelli, wanted his tractor to become an integral part of Italy's agriculture, so he began an association with the Italian agricultural co-operatives. The company kept on growing, and by the end of the 1970s, Fiat Trattori had built over a million tractors.
  In the 1980s, Fiat acquired Braud, a French company founded in 1870, which introduced the stationary threshers to farmers in Western France in 1895.  In 1975, Braud launched his first grape harvester, model 1020.  This was further improved with Braud 1014, the best-selling grape harvester in the history of the vineyard, with over 2000 units sold in less than four years.
  With the purchase of Ford New Holland, New Holland became a global full-line producer and the integration process was completed at the official launch of the brand at the worldwide convention in Orlando, Florida, in 1996.
  Under the ownership of Fiat, New Holland N.V. and Case Corporation merged in 1999, giving birth to CNH. Due to antitrust policies, New Holland had to divest Laverda and the Versatile tractor plant in Winnipeg, Manitoba, Canada.
  Following the 1993 purchase, the joint venture signed between the Ford Motor Company and the Mexican Quimmco Group in 1990 was transferred to the New Holland company.  In 1999, the name of the company was changed to CNH de México.
  New Holland Fiat India Pvt. Ltd., previously New Holland Tractors India (Pvt.) Ltd., was established as a 100% subsidiary of CNH Global NV in 1996. The factory is situated in the Greater Noida area, near New Delhi.
  In 1998, New Holla
caption: FIAT produced tractors since 1918
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