page_title: Kylie Jenner
section_title: 2015–2018: Rise of Kylie Cosmetics
hierarchical_section_title: Kylie Jenner / Career / 2015–2018: Rise of Kylie Cosmetics
caption_attribution_description: English: Kylie Jenner
context_page_description: Kylie Kristen Jenner is an American media personality, socialite, model, and businesswoman. She has starred in the E! reality television series Keeping Up with the Kardashians since 2007 and is the founder and owner of cosmetic company Kylie Cosmetics.
  At age 14 in 2012, she collaborated with the clothing brand PacSun, along with her sister Kendall, and created a line of clothing, "Kendall & Kylie". In 2015, Jenner launched her own cosmetics line called Kylie Lip Kits, which was renamed to Kylie Cosmetics the following year. She also released a mobile app that reached number one on the iTunes App Store.
  In 2014 and 2015, Time magazine listed the Jenner sisters on their list of the most influential teens in the world, citing their considerable influence among youth on social media. As of November 2019, with over 150 million followers, she is one of the most followed people on Instagram. In 2017, Jenner was placed on the Forbes Celebrity 100 list, making her the youngest person to be featured on the list. Jenner starred on her own spin-off series, Life of Kylie, which premiered on E! on August 6, 2017.
context_section_description: Jenner became skincare brand Nip + Fab's second-ever ambassador in March 2015.
  The Jenner sisters were booed while introducing brother-in-law Kanye West's performance at the Billboard Music Awards in May 2015. In May 2015, an episode of Keeping Up with the Kardashians premiered in which Jenner admitted to getting a lip augmentation. Her enhanced lips from lip fillers created speculation and gained her publicity. Prior to the episode's debut, Jenner stated that she merely used lip liner and over lined her lips. As a result, the practice of suctioning one's lips into a small glass in order to induce greater blood flow to swell the lips was called the "Kylie Jenner Challenge" (though there was no indication that Jenner herself employed this method). Jenner responded to this by stating, "I'm not here to try & encourage people/young girls to look like me or to think this is the way they should look." In June 2015, the Jenner sisters launched their clothing line Kendall + Kylie with British fashion retailer Topshop. This Topshop clothing line also featured swimsuits. In August 2015, Jenner announced that she would be launching her first lipstick line as a part of her self-titled lip kit under the name Kylie Lip Kit. In September 2015, Jenner launched her new personalized website and mobile app. In October 2015, Jenner starred in Tyga's music video for his song "Dope'd Up". In December 2015, Jenner made a donation of Christmas gifts to the Los Angeles LGBT Teen Center.
  In February 2016, Jenner's cosmetic company was renamed to Kylie Cosmetics and the number of kits produced rose from an initial 15,000 to 500,000. Jenner released a three-minute-long promotional video for a series of lip glosses in March 2016, directed by Colin Tilley and starring fellow models Karin Jinsui, Mara Teigen, and Jasmine Sanders. The song in the video was revealed to be "Three Strikes" by Terror Jr, a band created on the same day as the release of the video; however, the lead singer, who was later revealed to be singer Lisa Vatale, was heavily speculated to be Jenner herself. However, Jenner subsequently denied any involvement with the band. In May 2016, she made her musical debut rapping on producer Burberry Perry's song "Beautiful Day", with Lil Yachty, model Jordyn Woods, and Justine Skye. In fall of 2016, Jenner was announced to be the new face of PUMA along with Rae Sremmurd. In April 2017, she made a surprise appearance at the Rio Americano High School prom in Sacramento alongside junior Albert Ochoa after hearing that his date had turned him down.
  In June 2017, Jenner announced two new cosmetics sets in collaboration with her sister Khloe Kardashian and the Kylie Cosmetics KoKo collection. Later that month, Jenner was accused of stealing designs for a series of camouflage items released on her online store from independent design label PluggedNYC, whose creative director supported the claims. Later that June, Jenner was placed at number 59 on the Forbes Celebrity 100, which calculates the 100 highest-paid celebrities of the previous 12 months, after earning approximately US$41,000,000, making her the youngest person on the list at 19 years old. Jenner collaborated with Melbourne-based sunglasses brand Quay Australia to release a line of sunglasses, Quay x Kylie. In 2018, the company Kylie Cosmetics has reportedly sold about $630 million worth of makeup.
  Jenner stars in a reality show revolving around her life, Life of Kylie, which premiered in August 2017.
caption: Jenner being interviewed by Hayu. in 2017
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