page_title: Timex Group USA
section_title: Waterbury Watch Company
hierarchical_section_title: Timex Group USA / History / Waterbury Clock Company (1854–1944) / Waterbury Watch Company
caption_attribution_description: Čeština: Hodinky Timex T5E901 Ironman Triathlon 30 Lap FLIX
context_page_description: Timex Group USA, Inc. is an American manufacturing company founded in 1854 as the Waterbury Clock Company in Waterbury, Connecticut. In 1944, the company became insolvent but was reformed into Timex Corporation. In 2008, the company was acquired by Timex Group B.V. and was renamed Timex Group USA.
  Thomas Olsen purchased the Waterbury Clock Company in 1941 and renamed it Timex, inspired by the names of Time magazine and Kleenex.
context_section_description: In 1877, a new prototype was introduced to Benedict and Burnham for an inexpensive pocket watch made of 58 parts, mostly punched sheet brass. They immediately set aside an unused portion of their machine shop and began producing the Long Wind at a rate of 200 per day by 1878. The department quickly outgrew its space in the plant, so Benedict & Burnham incorporated Waterbury Clock's sister company Waterbury Watch Company in 1880 with a capital of $400,000 to manufacture and sell inexpensive watches and other timepieces. Waterbury Watch started out very successfully in its early days, employing hundreds of women for their "slender fingers" and "delicate manipulation", and it became the largest-volume producer of watches in the world by 1888.
  Waterbury Watch quickly fell into bankruptcy, however, due to poor sales techniques where jobbers and salesmen gave away much of the product as loss leaders with little regard to the company's future, thereby cheapening the products' perceived value. In a last attempt to salvage the company, Waterbury Watch began to produce higher-end watch models which only created more demand on a workforce unable to keep up with the complexity of the new watches using several hundred parts. The company was finally reorganized as the New England Watch Company in 1898, as its London sales office was placed into liquidation. The company continued to focus on high-priced watch models and eventually fell into receivership, discontinuing business in July 1912. Robert H. Ingersoll & Bro. bought the Waterbury plant and began manufacturing Ingersoll Watches there in 1914.
caption: A Timex Ironman watch
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