page_title: Latin rock
section_title: "Latin rock" term born (1970s)
hierarchical_section_title: Latin rock / History / "Latin rock" term born (1970s)
caption_attribution_description: Trade ad for Santana's album Santana III.To better adapt it to his respective Wikipedia article, the ad was cropped and cleaned in a graphics editing program. The original can be viewed at the source below.
context_page_description: Latin rock is a term to describe a music subgenre consisting in melting traditional sounds and elements of Latin American and Caribbean folk with rock music. However, it is widely used in the English-language media to refer any kind of rock music featuring Spanish or Portuguese vocals. This fact led to controversy about the scope of the terminology.
  Latin rock should not be confused with "rock music from Latin America" or rock en español. It's also closely related to the Latin alternative scene a term often used to refer the same phenomenon.
context_section_description: In 1969, after the release of the debut album by Santana, Latin rock appeared in the US and other parts of the world. They treated to describe the band's music style as a fusion of Latin American and Caribbean rhythms, soul, jazz, funk, blues, psychedelia and rhythm and blues based on rock music.
  Following Santana, other American bands appeared like Malo, Ocho, Mandrill, El Chicano, Eddie Palmieri's Harlem River Drive, War, Sapo and Azteca at early 1970s popularizing the genre in the USA and the rest of the world since 1970-71.
  Latin American counterpart Latin rock bands appeared as it could be seen in Peru with bands like Telegraph Avenue, Traffic Sound, The Mad's, El Polen and specially Black Sugar melting rock with jazz music, Peruvian folk, progressive rock and Latin elements; in Colombia highlighted Siglo Cero, Génesis and La Columna de Fuego; in Argentina Arco Iris; and in Chile, Los Jaivas.
  The genre arrived also in Europe, with the Spaniards Barrabás, Dutch Massada and African-British Osibisa.
  Meanwhile, reggae music achieved a great success around the world. This rhythm originated in Jamaica during the 1960s, evolving from ska, rocksteady and bluebeat. Since its origins along with rock music and rhythm and blues with Jamaican folk rhythms, the Caribbean and Continental Latin America elements influenced the scene. Nevertheless, Reggae or Ska have never considered as part of the Latin Rock. On the other hand, disco also influenced Latin rock during the 1970s.
caption: American band Santana in 1971
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