page_title: The Simpsons (franchise)
section_title: Universal Studios
hierarchical_section_title: The Simpsons (franchise) / Theme Park attractions / Universal Studios
caption_attribution_description: The Simpsons Ride at Universal Studios Florida
context_page_description: The Simpsons is an American animated comedy franchise whose eponymous family consists of Homer, Marge, Bart, Lisa, and Maggie. The Simpsons were created by cartoonist Matt Groening for a series of animated shorts that debuted on The Tracey Ullman Show on Fox on April 19, 1987. After a three-season run, the sketch was developed into The Simpsons, a half-hour prime time show that was an early hit for Fox, becoming the first Fox series to land in the Top 30 ratings in a season. The popularity of The Simpsons has made it a billion-dollar merchandising and media franchise. Alongside the television series, the characters of the show have been featured in a variety of media, including books, comic books, a magazine, musical releases and video games.
  The Simpsons Movie, a feature-length film, was released in 2007 and was the eighth highest-grossing film of that year. A variety of merchandise, including T-shirts, DVDs, board games and action figures has been released. The Simpsons merchandise has sold well, generating $2 billion in revenue during the first 14 months of sales. In 2003, about 500 companies around the world were licensed to use The Simpsons characters in their advertising.
context_section_description: In July 2007, shortly before the release of The Simpsons Movie, it was officially announced that The Simpsons Ride, a simulator ride, would be implemented into the Universal Studios Orlando and Universal Studios Hollywood. It officially opened May 15, 2008 in Florida and May 19, 2008 in Hollywood. In the ride, patrons are introduced to a cartoon theme park called Krustyland built by Krusty the Clown. However, Sideshow Bob is loose from prison to get revenge on Krusty and the Simpson family. It features more than 24 regular characters from The Simpsons and features the voices of the regular cast members, as well as Pamela Hayden, Russi Taylor and Kelsey Grammer. Harry Shearer decided not to participate in the ride, so none of his characters have vocal parts. James L. Brooks, Matt Groening and Al Jean, collaborated with the Universal Studios creative team, Universal Creative, to help develop the ride. The six-minute ride uses 80-foot IMAX screens and Sony Projectors. There are 24 ride cars, each seating eight people, and approximately 2000 people can ride it per hour. The animation in the ride uses computer generated 3D animation rendered by Blur Studio and Reel FX, rather than the traditional 2-D animation seen on The Simpsons. The Universal Studios Florida version of the ride hosted its one millionth rider on July 14, 2008, reaching the milestone faster than any other attraction in the resort.
caption: The Simpsons Ride at Universal Studios Florida which officially opened May 15, 2008
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