page_title: CNBC
section_title: Personalities and coverage
hierarchical_section_title: CNBC / Personalities and coverage
caption_attribution_description: CNBC
context_page_description: CNBC is an American pay television business news channel that is owned by NBCUniversal News Group, a division of NBCUniversal, with both being ultimately owned by Comcast. Headquartered in Englewood Cliffs, New Jersey, the network primarily carries business day coverage of U.S. and international financial markets; following the end of the business day and on non-trading days, CNBC primarily carries financial and business-themed documentaries and reality shows.
  CNBC was originally established on April 17, 1989 as a joint venture between NBC and Cablevision as the Consumer News and Business Channel. Two years later, in 1991, the network acquired its main competitor, the Financial News Network, a move which expanded both its distribution and its workforce. Cablevision subsequently sold its stake to NBC, giving NBC sole ownership. As of February 2015, CNBC is available to approximately 93,623,000 pay television households in the United States. In 2007, the network was ranked as the 19th most valuable cable channel in the United States, worth roughly $4 billion.
context_section_description: Much of CNBC's on-air talent has been with the network for some time: Sue Herera and Scott Cohn joined CNBC at its inception, and remain on the air co-hosting Power Lunch and as senior correspondent respectively. Some personalities who joined CNBC from FNN in 1991, such as Bill Griffeth and Joe Kernen, are also still with the channel. The network has of late sought to increase the profile of its on-air team with the launch of rival business channel Fox Business Network – although CNBC's best known personality, Closing Bell host Maria Bartiromo, made regular appearances on other NBC News broadcasts such as The Today Show and anchored the syndicated Wall Street Journal Report before she left for Fox Business Network. Other CNBC hosts such as Jim Cramer have also been used increasingly across NBC's output.
caption: An inside look of CNBC New Jersey headquarters
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