page_title: Bollinger
section_title: Modern day
hierarchical_section_title: Bollinger / History / Modern day
caption_attribution_description: Français&#160;: Maison du champagne Bollinger
context_page_description: Bollinger is a French Champagne house, a producer of sparkling wines from the Champagne region. They produce several labels of Champagne under the Bollinger name, including the vintage Vieilles Vignes Françaises, Grande Année and R.D. as well as the non-vintage Special Cuvée. Founded in 1829 in Aÿ by Hennequin de Villermont, Paul Renaudin and Jacques Bollinger the house continues to be run by members of the Bollinger family. In Britain Bollinger Champagnes are affectionately known as "Bolly".
context_section_description: Bollinger was modernized under the direction of Claude d'Hautefeuille, who acquired additional vineyards and developed the brand internationally. Following Claude, his cousin Christian Bizot took over the Bollinger house. In addition to expanding the world distribution of Bollinger, Bizot developed a Charter of Ethics and Quality in 1992. Since 1994, Ghislain de Mongolfier has managed Bollinger. A great-grandson of the founder, Mongolfier has also served as president of the Association Viticole Champenoise since 2004, after leading the Commission of Champagne for 10 years.
  The winemaker has also used the popular James Bond film series as a marketing device. In the 1973 film Live and Let Die, James Bond (played by Roger Moore) is heard asking for a bottle of Bollinger after entering his hotel. In the 1985 film A View to a Kill, James Bond recognizes the champagne served at the top of the Eiffel Tower as "Bollinger, [19]75." In the 1987 film The Living Daylights, James Bond (played by Timothy Dalton) delivers a gift basket to General Koskov who, seeing the champagne, exclaims "Bollinger R.D....The Best!" In the 2002 film Die Another Day, James Bond (played by Pierce Brosnan) escapes from a British intelligence ship by jumping into the water, and immediately after he enters a 5 star hotel, still soaking wet, Bond is heard asking for a bottle of 1961 Bollinger. In The World Is Not Enough, James Bond (Pierce Brosnan) beds the female lead alongside an iced bottle of Bollinger.  In the 2006 film Casino Royale, James Bond (played by Daniel Craig) also requests a bottle of Bollinger. There is also a bottle in his car at the end of the car chase at the start of GoldenEye.
caption: Bollinger Champagne house in Ay.
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