page_title: Christian Dior
section_title: The Dior fashion house
hierarchical_section_title: Christian Dior / The Dior fashion house
caption_attribution_description: English: Silk shantung and pleated wool bar suit by Christian Dior (Spring-Summer 1947) on display at the Denver Art Museum
context_page_description: Christian Dior was a French fashion designer, best known as the founder of one of the world's top fashion houses, also called Christian Dior, which is now owned by Groupe Arnault. His fashion houses are now all around the world.
context_section_description: In 1946 Marcel Boussac, a successful entrepreneur known as the richest man in France, invited Dior to design for Philippe et Gaston, a Paris fashion house launched in 1925. Dior refused, wishing to make a fresh start under his own name rather than reviving an old brand. On 8 December 1946, with Boussac's backing, Dior founded his fashion house. The actual name of the line of his first collection, presented on 12 February 1947, was Corolle (literally the botanical term corolla or circlet of flower petals in English), but the phrase New Look was coined for it by Carmel Snow, the editor-in-chief of Harper's Bazaar. Dior's designs were more voluptuous than the boxy, fabric-conserving shapes of the recent World War II styles, influenced by the rations on fabric. He was a master at creating shapes and silhouettes; Dior is quoted as saying "I have designed flower women." His look employed fabrics lined predominantly with percale, boned, bustier-style bodices, hip padding, wasp-waisted corsets and petticoats that made his dresses flare out from the waist, giving his models a very curvaceous form.
  Initially, women protested because his designs covered up their legs, which they had been unused to because of the previous limitations on fabric. There was also some backlash to Dior's designs due to the amount of fabrics used in a single dress or suit.  Of the “New Look”, Gabrielle “Coco” Chanel said the following, “Look how ridiculous these women are, wearing clothes by a man who doesn’t know women, never had one, and dreams of being one.” During one photo shoot in a Paris market, the models were attacked by female vendors over this profligacy, but opposition ceased as the wartime shortages ended. The "New Look" revolutionized women's dress and reestablished Paris as the centre of the fashion world after World War II.
  In 1955, the 19-year-old Yves Saint Laurent became Dior's design assistant. Christian Dior later met with Yves Saint Laurent's mother, Lucienne Mathieu-Saint Laurent, in 1957 to tell her that he had chosen Saint Laurent to succeed him at Dior. She said at the time she had been confused by the remark, as Dior was only 52 at the time.
caption: The famous "Bar Suit" on display at the Denver Art Museum in 2019.
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