page_title: 7 Up
section_title: Variations
hierarchical_section_title: 7 Up / Variations
caption_attribution_description: English: actual 7 Up bottle showing it came in 7 ounces
context_page_description: 7 Up is a brand of lemon-lime-flavored non-caffeinated soft drink. The rights to the brand are held by Keurig Dr Pepper in the United States and by 7 Up international in the rest of the world. The U.S. version of the 7 Up logo includes a red circle between the "7" and "Up"; this red circle has been animated and used as a mascot for the brand as Cool Spot. Before that, the mascot was a fictional character named Fido Dido created by Joanna Ferrone and Sue Rose. He is still used for outside the U.S. for the limited time only 7 Up retro cups.
context_section_description: 7 Up Ten: Introduced in 2013, along with "Ten" variations for most of the major Dr. Pepper/Seven-Up brands, this contains 10 calories. It is a blend using high fructose corn syrup along with aspartame and acesulfame potassium to sweeten it.
  Tropical 7 Up:  This is a pineapple/mango-flavored 7 Up, introduced in 2014 for a limited time, as well as a return in 2015 with newer branding.
  7 Up Retro: This 2011 formulation uses sugar rather than HFCS as its sweetener. Introduced on the 2011 season finale of The Apprentice, packaging in 12-oz. cans features either the 1970s disco mirrorball-themed logo or the 1980s logo. It is also available in 12-oz. glass bottles with a label inspired by 7 Up's original logo.
  Diet 7 Up: This diet soda was originally introduced in 1963 as Like (not to be confused with 7 Up's Like Cola from the 1980s). However, it was discontinued in 1969 due to the U.S. government ban of cyclamate sweetener. After reformulation, it was reintroduced as Diet 7 Up in 1970. It was renamed Sugar Free 7 Up in 1973 then back to Diet 7 Up in 1979. Diet 7 Up was reformulated and advertised as being sweetened with Splenda (sucralose); the formula has been retooled and listed these ingredients: filtered carbonated water, natural flavors, citric acid, potassium citrate, potassium benzoate, aspartame, acesulfame potassium, calcium disodium EDTA.  The ingredients for Diet 7 Up with Splenda are: filtered carbonated water, natural flavors, citric acid, potassium citrate, potassium benzoate, calcium disodium EDTA, acesulfame potassium, sucralose. The 7 Up Company claims they switched back to aspartame because they conducted a nationwide study showing that people preferred the taste with aspartame instead of with Splenda.
  Cherry 7 Up: A cherry-flavored variant, it was introduced in 1987. Cherry 7 Up flavor, with these ingredients listed for the United States version: Carbonated water, high fructose corn syrup, citric acid, natural and artificial flavors, potassium benzoate, red 40. One known ingredient among the "natural and artificial flavors" is apple juice. The version sold in the United States is colored pink and comes in a clear bottle, while the international version is colorless and currently comes in a pink bottle.  It was renamed and reformulated as Cherry 7 Up Antioxidant in January 2009. It contains 10% of U.S. daily recommended vitamin E dosage per 8 fl oz serving (4.2% per 100 ml). On November 8, 2012, Keurig Dr Pepper said they will pull 7 Up with antioxidants off the shelves to reformulate them by 2013. They also said that its decision was not related to the lawsuit, but because of consistency across the board.
  Diet Cherry 7 Up: Diet Cherry 7 Up has recently been reintroduced due to popular demand after having been missing due to the existence of 7 Up Plus Cherry flavor.  Ingredients are: filtered carbonated water and contains 2% or less of each of the following: citric acid, natural and artificial flavors, potassium benzoate (protects flavor), aspartame, potassium citrate, acesulfame potassium, red 40. Phenylketonurics: Contains phenylalanine.
  Orange 7 Up: This flavor was available for a short time in Norway during the mid-1990s. It was released at the same time as Raspberry 7 Up. It was a clear-colored lemon-, lime-, and orange-flavored soft drink. It was pulled off the market after 2–3 years. Today, Orange 7 Up can still be bought in Austria. As of 2014, it is available in the Netherlands.
  Raspberry 7 Up: This flavor was available for a short time in Norway and Denmark (and possibly other European countries) during the late '80s. It was released at the same time as Orange 7 Up. It was a clear  lemon-, lime-, and raspberry-flavoured soft drink. It was pulled off the European market after 2–3 years, but can still be found in several Southeast Asian countries such as Singapore.
  7 Up Free: 7 Up Free is sold in Iceland, UK, Ireland, Spain, Norway, Argentina,  Finland, UAE, Uruguay, Pakistan, the Netherlands, Thailand, France and Germany. It contains no caffeine, sugar, colorings, or preservatives, and is marketed as
caption: 7-ounce 7 Up bottle
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