page_title: CBS This Morning
section_title: Development and revival
hierarchical_section_title: CBS This Morning / History / Development and revival
caption_attribution_description: U.S. Secretary of State Michael R. Pompeo participates in a television interview with Gayle King from CBS news in New York, New York on August 20, 2019. [State Department photo by Ron Przysucha/Public Domain]
context_page_description: CBS This Morning is an American morning television program that is broadcast on CBS. The program, which shares its title with a more traditionally formatted morning news program which aired from 1987 to 1999, is broadcast Monday through Saturday. It airs live from 7:00 a.m. to 9:00 a.m. in the Eastern Time Zone. On weekdays, it airs on tape-delay in the Central and Mountain Time Zones; stations in the Pacific, Alaska and Hawaii Time Zones receive an updated feed with a specialized opening and updated live reports. Stations outside the Eastern Time Zone carry the Saturday broadcast at varied times. It is the tenth distinct morning news-features program format that CBS has aired since 1954, having replaced The Early Show on January 9, 2012.
  The program emphasizes general national and international news stories and in-depth reports throughout each edition, although it also includes live in-studio and pre-taped interviews.
context_section_description: On November 15, 2011, CBS News announced that The Early Show would be cancelled, and that the news division would overhaul its morning news program effective January 9, 2012. The news division's chairman Jeff Fager and president David Rhodes revealed at the official announcement that day that the revamped and retitled program would "redefine the morning television landscape" – meaning that rather than replicate the relaxed lifestyle-driven styles of Today and Good Morning America, the new format would feature a mix of "hard news" (a CBS News hallmark), analysis and discussion. On December 1, 2011, the title of the new show was revealed as CBS This Morning, marking a return of the name to the morning newscast since 1999.
  The founding executive producer of CBS This Morning was Chris Licht, who was hired by CBS in the spring of 2011 after serving as executive producer of MSNBC's morning news-discussion program Morning Joe. Licht's move to CBS led to speculation that Morning Joe hosts Joe Scarborough and Mika Brzezinski would follow Licht to CBS, as their contracts with MSNBC were set to expire; though Scarborough and Brzezinski confirmed contemplating offers from CBS and other networks, they signed a new contract with MSNBC out of a belief that their interview-intensive approach could not be duplicated on broadcast television.
  CBS instead tapped a trio of noted television veterans for the weekday edition of CBS This Morning: Early Show holdover Erica Hill, Gayle King and Charlie Rose. Licht describes Rose, who previously hosted CBS's former overnight news program CBS News Nightwatch (which was replaced by Up to the Minute and later CBS Overnight News) in the 1980s, and has also served as a part-time correspondent for occasional segments since 2008 on the long-running newsmagazine 60 Minutes, as "an incredible interviewer."
  Licht promised an "outside the box" approach to CBS This Morning, insisting that the show would not include forced anchor banter, cooking segments, "comedic weather forecasters, [or] cheering fans on an outdoor plaza."
caption: Gayle King interviews Secretary of State Mike Pompeo in 2019
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