page_title: Modelzone
section_title: End of trading
hierarchical_section_title: Modelzone / History / End of trading
caption_attribution_description: English: Modelzone Newcastle upon Tyne after its closure in September 2013.
context_page_description: Modelzone is a scale model brand owned by British retailer WHSmith, under which scale models and related products are sold in selected WHSmith stores and online.
  Prior to administration and the subsequent acquisition of the brand by WHSmith in 2013, it operated as a retail company through a chain of high-street stores and a distribution arm, Amerang; when Modelzone entered administration in June 2013, the company had 47 branches and 385 employees, and was the UK's largest model retailer. On 28 August 2013, administrators announced that the company would cease independent trading during September 2013 and the remaining 18 shops would close at that point.
  In October 2013, WHSmith announced that it had acquired the ModelZone name, with plans to use the brand to sell products through existing WHSmith branches; 10 of its shops had begun to carry products under the brand name by the end of November 2013, with WHSmith also using the Modelzone name to sell online by December 2013.
context_section_description: Administrators confirmed on 28 August 2013 that "they had received no offers for the business on a going concern basis", and would be closing the last 18 stores by mid-September 2013, with the loss of the remaining 126 jobs.
  Joint administrator Richard Hawes stated:
  We sought to find a potential buyer for some or all of the stores, but unfortunately no viable offers have come in since our appointment two months ago. Modelzone has been generating losses over the past few years, largely through an increase in online competition and having taken leases on new stores that proved to be unprofitable.
  Once again, we would like to thank the company’s employees for their support and professionalism during this time.
  — Richard Hawes, Deloitte
caption: Modelzone Newcastle upon Tyne after its closure in September 2013.
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