page_title: Kit Kat
section_title: Flavours
hierarchical_section_title: Kit Kat / Varieties / Flavours
caption_attribution_description: English: Kit Kat Matcha
context_page_description: Kit Kat is a chocolate-covered wafer bar confection created by Rowntree's of York, United Kingdom, and is now produced globally by Nestlé, which acquired Rowntree in 1988, with the exception of the United States, where it is made under license by the H. B. Reese Candy Company, a division of The Hershey Company. The standard bars consist of two or four pieces composed of three layers of wafer, separated and covered by an outer layer of chocolate. Each finger can be snapped from the bar separately. There are many different flavours of Kit Kat, including milk, white, and dark chocolate.
  The original four-finger version of the bar was developed after a worker at Rowntree's York factory put a suggestion in the recommendation box for 'a chocolate bar that a man could take to work in his pack up'. It was launched in September 1935 in the UK as Rowntree's Chocolate Crisp, and the later two-finger version was launched in 1936. It was renamed Kit Kat Chocolate Crisp in 1937, and just Kit Kat after World War II. Since 1957, the slogan for the Kit Kat in the UK and elsewhere has been "Have a break... have a Kit Kat".
context_section_description: Many varieties of Kit Kat have existed, either permanently or as limited editions, such as those sold to commemorate festivals such as Valentine's Day. In Japan, Nestlé has introduced over 200 different flavours since 2000, including ginger ale, soy sauce, creme brulee, green tea, sake, and banana. The flavours are designed to appeal to younger buyers, and are often bought as good-luck gifts as the brand name echoes the Japanese phrase "Kitto Katsu", roughly translating as "surely win."
  The Kit Kat Orange was the first flavour variant to be introduced in the United Kingdom, in 1996 and 1998 in Ireland. It was followed in 1997 by the Kit Kat Dark and Kit Kat Mint. All three were available as permanent editions of the two-finger multipack in the United Kingdom, along with the Kit Kat Original, the Kit Kat White, and from 2012 the Kit Kat Cookies & Cream.
  A wide variety of promotional items exist, ranging from traditional merchandise (such as mugs, pens, oven gloves and tea-towels) to less common items such as coats for small dogs. Recently in Japan, Kit Kats have come packaged with CD singles, and a special limited edition double pack of Kit Kat Crispy Monogatari came bundled with a mini book featuring six short stories, one of which was written by Koji Suzuki, author of the Ring cycle series. In Japan, Kit Kats are also available in jars that are dispensed from vending machines.
  Kit Kat introduced two new flavors to the United States in 2020: Lemon Crisp and Rasberry Creme. The new flavours are available in regular sized bars or miniature bars.
caption: Kit Kat Matcha
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