page_title: Anjaana Anjaani
section_title: Development
hierarchical_section_title: Anjaana Anjaani / Production / Development
caption_attribution_description: English: Priyanka Chopra, Ranbir Kapoor at the launch of 'Barfi!' promo
context_page_description: Anjaana Anjaani is a 2010 Indian romantic comedy drama film directed by Siddharth Anand and produced by Sajid Nadiadwala. It stars Ranbir Kapoor and Priyanka Chopra as two suicidal strangers who meet and make a pact to commit suicide in twenty days on New Year's Eve. In the interim, the couple fulfil their personal wishes and eventually fall in love. Vishal-Shekhar composed the soundtrack, with lyrics by various artists.
  Wanting to make an unusual romance film, Anand struggled to find unconventional ideas while he was writing. Then his wife Mamta came up with the core narrative of the film, which excited him and changed his perspective. Anand approached novelist Advaita Kala who developed the story into a feature-length script, and later co-wrote the screenplay with him. Principal photography was done entirely in New York City, Las Vegas and San Francisco.
  The film was released on 1 October 2010 to mixed critical reviews. Reviewers praised the lead performances, music and cinematography, but were critical of the film's screenplay and pace. Made on a production and marketing budget of ₹380 million, Anjaana Anjaani, grossed ₹685 million making it a box office success.
context_section_description: After three romantic comedies, Siddharth Anand wanted his next film to be a romance, yet different from the usual films which were being made at the time. Anand felt he had run out of plot ideas, believing he was writing just "another story". His wife Mamta then came up with the core narrative concept about "two suicidal strangers meeting and falling in the love". Anand revealed that this changed his viewpoint, saying: "It was a scene that got me completely excited and we started writing immediately. It's a scene that dictates the story."
  Anand then approached novelist Advaita Kala to develop the story into a feature-length script. Although a bit hesitant, she accepted the offer. Intrigued by the premise of the story, Kala started sketching the characters over the next few days, and began writing the script, which she found very different from writing novels. Anand helped her understand the process of writing screenplays and co-wrote with her. Kala wrote the first draft, approaching it like writing a book, and sent it as chapters to Anand, saying: "Writing a screenplay can also be a lonely process like writing a novel, but along the way when others get involved, it becomes a fun collaborative effort."
  In an interview with the Deccan Herald, Anand talked about how the American sitcom Friends influenced the film's two characters revealing he wanted viewers to respond to Akash and Kiara in a similar way. He said: "I remember when I watched Friends I wanted to meet and know every character. That's how I want audiences to feel about Ranbir and Priyanka." He also wanted the two to resonate with the audience the way the characters in Dilwale Dulhania Le Jayenge (1995) did. In another interview discussing the film, Anand revealed that he wanted to make it different from his earlier films, aiming for it to be a "subdued romance," which is not sexy. He said: "Everyone is going to be covered up in scarf's and mufflers and over coats and boots. This is a rare instance that you’ll see Indian actors dressed full up without skin show."(sic) In September 2009, it was announced that Sajid Nadiadwala would produce the film as he was highly impressed by the script.
  Ranbir Kapoor and Priyanka Chopra were the original choice for the film and their casting was confirmed by Anand in August 2009. After Chopra had starred earlier in Nadiadwala's Mujhse Shaadi Karogi in 2004, both had wanted to work together again, but nothing had materialised. Much later, Nadiadwala reached out to her to discuss a film he was developing with Anand and Kapoor. Chopra met Anand to discuss the script, but the project did not work out. Later when Nadiadwala approached her again with the script of Anjaana Anjaani, Chopra accepted the role. Manish Malhotra designed Chopra's clothes; Mamta Aanand designed Kapoor's. Salim Sulaiman composed the background score, while Rameshwar S. Bhagat edited the film.
caption: Ranbir Kapoor and Priyanka Chopra were in talks to star together in another film by Siddharth Anand and Sajid Nadiadwala, which did not happen.
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