page_title: KTXA
section_title: Return to independence
hierarchical_section_title: KTXA / History / Launch / Return to independence
caption_attribution_description: Location of Dallas bureau and offices for TV stations KTVT and KTXA; the building now uses the name CBS Tower.
context_page_description: KTXA, virtual channel 21, is an independent television station licensed to Fort Worth, Texas, United States and serving the Dallas–Fort Worth Metroplex. The station is owned by the CBS Television Stations subsidiary of ViacomCBS, as part of a duopoly with CBS owned-and-operated station KTVT, also licensed to Fort Worth.
  The two stations share primary studio facilities on Bridge Street, east of downtown Fort Worth, and advertising sales offices at CBS Tower on North Central Expressway in Dallas; KTXA's transmitter is located on Tar Road in Cedar Hill, just south of the Dallas–Ellis county line. There is no separate website for KTXA; instead, it is integrated with that of sister station KTVT.
context_section_description: On January 24, 2006, the Warner Bros. unit of Time Warner and CBS Corporation announced that the two companies would shut down The WB and UPN and combine the networks' respective programming to create a new "fifth" network called The CW. Former WB affiliate KDAF (channel 33) was named as the market's CW affiliate by way of owner Tribune Broadcasting's multi-station deal with the network, and independent station KDFI (channel 27) was named as Dallas's MyNetworkTV station through its ownership by that network's original co-parent, Fox Television Stations. By default, CBS opted to run KTXA as an independent station.
  The station's new branding was announced in two phases, starting with the introduction of the "TXA 21" name on May 5, 2006. KTXA then launched a promotional ad campaign called "What Could it Mean?", in which a distinctive star-shaped logo appeared on buildings, sidewalks and billboards around the Metroplex. The new KTXA logo (seen above) was unveiled on July 4. The station's website also revealed that the station planned to begin carrying high school football games from North Texas area teams that fall. KTXA became an independent station on September 16, 2006, the day after UPN ceased operations; this made it the third independent station to be owned by CBS, alongside KCAL-TV in Los Angeles and another former UPN outlet, WSBK-TV in Boston (WSBK later joined MyNetworkTV in September 2011, while CBS purchased independent station WLNY-TV in Riverhead, New York in 2012).
  KTXA is the only station among the six that were originally owned by Paramount Stations Group that remains owned by CBS; the others were sold off between 1994 and 2001 and are now owned either by Fox Corporation or the Sinclair Broadcast Group. With KTXA reverting to independent status, the station had automatically gained a competitor in KFWD (channel 52), which had become an English language independent in January 2002 after losing its Telemundo affiliation to newfound O&O KXTX-TV (channel 39); this lasted until August 1, 2012 when channel 52 became an affiliate of the Spanish-language network MundoFox (later MundoMax, now a SonLife Broadcasting Network affiliate). On October 31, 2013, Greenville-licensed KTXD-TV (channel 47) became a full-time independent after dropping its secondary affiliation with classic television network MeTV. As of March 7, 2018, KTXA reverted to become the only general entertainment independent station in the Dallas–Fort Worth market after KTXD was sold to Cunningham Broadcasting, a partner company of Sinclair Broadcast Group, and switched to the affiliate Stadium.
  On August 26, 2013, KTVT/KTXA moved its Dallas business operations to a redeveloped office building at 12001 North Central Expressway (twenty blocks north of the previous Dallas facility at 10111 North Central, near Texas Health Presbyterian Hospital, between Walnut Hill and Meadow Road). The office tower that the stations began occupying—where KTVT's Dallas newsroom and the advertising sales offices for the duopoly occupy the top floor—was renamed CBS Tower. The station's primary studio facilities, and other technical and business operations remain at the Bridge Street facility in east Fort Worth; the former 24,000 square feet (2,230 m²) Dallas offices on North Central were purchased by Avial Hotels (the real estate development subsidiary of North Carolina-based Blue Star Hospitality) in November 2015, which intended to redevelop the building as a hotel.
  In the fall of 2016, the station began showing the Go Time syndicated E/I block.
  In November 2018, KTXA rebranded as "Texas 21" with a new interstate shaped logo still utilizing the 'star 21' logo as before.
  On December 4, 2019, CBS Corporation and Viacom remerged into ViacomCBS.
caption: KTXA's (as well as those of co-owned KTVT) Dallas bureau and offices are in this building, CBS Tower, in north Dallas.
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