page_title: Discovery Family
section_title: Programming
hierarchical_section_title: Discovery Family / Programming
caption_attribution_description: English: 2950 Hollywood Way, Burbank, California. As of 2014, this office building is home to the Hub Network and Hasbro Studios. Photographed by user Coolcaesar on 1 June 2014.
context_page_description: Discovery Family is an American family-oriented specialty television channel owned by Discovery Inc. and Hasbro.
  The network was first launched on October 7, 1996 as Discovery Kids Channel, a spin-off of Discovery Channel that featured science, nature and adventure-themed programs aimed towards pre-teens aged 9 to 12. In April 2009, Hasbro announced a joint venture with Discovery, Inc. to relaunch Discovery Kids as The Hub on October 10, 2010; Hasbro handled programming while Discovery handled distribution and advertising sales. The Hub was intended to be a general, youth-oriented network with a diverse lineup, primarily featuring programming adapted from Hasbro franchises along with other family-oriented programs such as sitcom reruns and films.
  On September 25, 2014, following reports earlier in the year that Hub Network president Margaret Loesch would step down by the end of the year, Discovery acquired 10% of Hasbro's stake in the network, and replaced Loesch with Henry Schleiff, who leads sister networks such as Destination America and Investigation Discovery.
context_section_description: The majority of Discovery Family's daytime programs are animated and live-action series tied to media franchises owned by Hasbro itself, with newer series produced through the Hasbro Studios division, such as Pound Puppies and Transformers: Rescue Bots. As the Hub Network, it also previously aired game shows tied to Hasbro's board games, such as Family Game Night.
  One of the network's most noteworthy series has been My Little Pony: Friendship Is Magic, an animated series produced as a part of the then-recent reboot of Hasbro's My Little Pony franchise. The series not only became The Hub's highest-rated program within its target demographic of young girls, but attracted an unexpectedly significant cult following among male teens and adults. Following the conclusion of the series in 2019, it was announced that an animated spin-off series featuring its cast, My Little Pony: Pony Life, will premiere on Discovery Family in 2020.
  The Hatchery – a company co-founded by Margaret Loesch (who have served as the channel's president and CEO from 2009 until 2014) and Bruce Stein in 2003, and have its major stake acquired by American Greetings in 2004 – have supplied certain series to the channel, including Dan Vs. and R. L. Stine's The Haunting Hour. Aside from The Hatchery's productions, American Greetings have also supplied Strawberry Shortcake's Berry Bitty Adventures (part of the 2009 relaunch of Strawberry Shortcake, a property which was owned by AG until 2015), The Twisted Whiskers Show, Maryoku Yummy, and Care Bears: Welcome to Care-a-Lot to the channel, having named Hasbro as the master toy licensee of Care Bears and Strawberry Shortcake in 2008.
  The channel has also acquired new series unrelated to properties of Hasbro, The Hatchery and American Greetings, including Animal Mechanicals, The Aquabats! Super Show!, Cosmic Quantum Ray, Majors & Minors, Sabrina: Secrets of a Teenage Witch, Secret Millionaires Club, and SheZow.
  During its years as the Hub Network, the channel also aired reruns of other outside series, such as Fraggle Rock and Lois & Clark: The New Adventures of Superman, a collection of various Warner Bros. Animation series, such as Batman Beyond, Batman: The Animated Series, Superman: The Animated Series, Animaniacs, and Tiny Toon Adventures, a few former Fox Kids shows such as Goosebumps and Ninja Turtles: The Next Mutation, and various off-network sitcoms (at the end of the Hub Network's run, these included Blossom, Step by Step, and Sister, Sister); Blossom, the only sitcom on Discovery Family's schedule, returned for a time in 2016. A limited amount of original Discovery Kids programming, such as Adventure Camp and Flight 29 Down, remained on the lineup upon its launch as The Hub.
caption: Hasbro Studios (Burbank, California headquarters pictured) supplies much of the network's programming.
exif: {"Image ImageWidth": "4608", "Image ImageLength": "3456", "Image BitsPerSample": "[8, 8, 8]", "Image PhotometricInterpretation": "2", "Image Make": "Panasonic", "Image Model": "DMC-FH5", "Image Orientation": "Horizontal (normal)", "Image SamplesPerPixel": "3", "Image XResolution": "180", "Image YResolution": "180", "Image ResolutionUnit": "Pixels/Inch", "Image Software": "Adobe Photoshop CS5 Windows", "Image DateTime": "2014:06:02 01:13:27", "Image YCbCrPositioning": "Co-sited", "Image PrintIM": "[80, 114, 105, 110, 116, 73, 77, 0, 48, 50, 53, 48, 0, 0, 14, 0, 1, 0, 22, 0, ... ]", "Image Tag 0xC6D2": "[0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, ... ]", "Image Tag 0xC6D3": "[0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, ... ]", "Image ExifOffset": "720", "Thumbnail Compression": "JPEG (old-style)", "Thumbnail XResolution": "72", "Thumbnail YResolution": "72", "Thumbnail ResolutionUnit": "Pixels/Inch", "Thumbnail JPEGInterchangeFormat": "1398", "Thumbnail JPEGInterchangeFormatLength": "8293", "EXIF ExposureTime": "1/500", "EXIF FNumber": "31/10", "EXIF ExposureProgram": "Program Normal", "EXIF ISOSpeedRatings": "100", "EXIF SensitivityType": "Standard Output Sensitivity", "EXIF ExifVersion": "0230", "EXIF DateTimeOriginal": "2014:06:01 18:49:43", "EXIF DateTimeDigitized": "2014:06:01 18:49:43", "EXIF ComponentsConfiguration": "YCbCr", "EXIF CompressedBitsPerPixel": "4", "EXIF ShutterSpeedValue": "1120723/125000", "EXIF ApertureValue": "408067/125000", "EXIF ExposureBiasValue": "0", "EXIF MaxApertureValue": "209/64", "EXIF MeteringMode": "Pattern", "EXIF LightSource": "Unknown", "EXIF Flash": "Flash did not fire, compulsory flash mode", "EXIF FocalLength": "5", "EXIF FlashPixVersion": "0100", "EXIF ColorSpace": "sRGB", "EXIF ExifImageWidth": "2056", "EXIF ExifImageLength": "1094", "Interoperability InteroperabilityIndex": "R98", "Interoperability InteroperabilityVersion": "[48, 49, 48, 48]", "EXIF InteroperabilityOffset": "1272", "EXIF SensingMethod": "One-chip color area", "EXIF FileSource": "Digital Camera", "EXIF SceneType": "Directly Photographed", "EXIF CustomRendered": "Normal", "EXIF ExposureMode": "Auto Exposure", "EXIF WhiteBalance": "Auto", "EXIF DigitalZoomRatio": "0", "EXIF FocalLengthIn35mmFilm": "28", "EXIF SceneCaptureType": "Standard", "EXIF GainControl": "None", "EXIF Contrast": "Normal", "EXIF Saturation": "Normal", "EXIF Sharpness": "Normal"}