page_title: Ele Não movement
section_title: The hashtag
hierarchical_section_title: Ele Não movement / The hashtag
caption_attribution_description: English: Demonstration against presidential candidate Jair Bolsonaro in Porto Alegre, Brazil. 29 September 2018. By Caco Argemi CPERS / Sindicato Português: Manifestação contra o candidato à presidência Jair Bolsonaro em Porto Alegre, RS, Brasil. 29 de setembro de 2018. Foto: Caco Argemi CPERS / Sindicato
context_page_description: The #EleNão movement, also known as the protests against Jair Bolsonaro, were demonstrations led by women which took place in several regions of Brazil and, with less intensity, in other countries. The main goal was to protest against Jair Bolsonaro and his presidential campaign. The protests, which occurred on September 29, 2018, were the most numerous protests by women in Brazil and the largest popular concentration during the 2018 Brazilian general election.
  The protests began to be organized in the Social networking services, mainly in the Facebook group "Mulheres contra Bolsonaro". They were motivated by the sexist declarations of the candidate and his threats to democracy. Social movements, feminist groups and political parties also supported and took part in the demonstrations.
  Cities in other countries, such as New York City, Barcelona, Berlin and Paris also held some smaller protests.
context_section_description: The hashtag #EleNão was created in Brazil on 12 September, 2018, by the facebook group "Mulheres Unidas Contra Bolsonaro" (women united against Bolsonaro). Within only 12 days, the hashtag was used more than 1.2 million times in tweets pro and against Bolsonaro. It was being used even among national and international celebrities. On September 16th, the usage of the hashtag reached its peak soon after a hacker attack against the "Mulheres Unidas Contra Bolsonaro" facebook group.
  Madonna was one of the international celebrities who endorsed the movement. She posted in her Instagram, where she has more than 12.1 million followers, a picture in which she appears with her mouth sealed by a tape with the saying "freedom". Above, it reads in Portuguese "Ele não vai nos desvalorizar, ele não vai nos calar, ele não vai nos oprimir” (He won't devalue us, he won't silence us, he won't oppress us)”.
caption: Protester in Porto Alegre with the hashtag
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