page_title: Abram Games
section_title: Personal life
hierarchical_section_title: Abram Games / Personal life
caption_attribution_description: English: Blue plaque erected in 2019 by English Heritage at 41 The Vale, Golders Green, Barnet, NW11 8SE, London Borough of Barnet
context_page_description: Abram Games OBE, RDI was a British graphic designer. The style of his work – refined but vigorous compared to the work of contemporaries – has earned him a place in the pantheon of the best of 20th-century graphic designers. In acknowledging his power as a propagandist, he claimed, "I wind the spring and the public, in looking at the poster, will have that spring released in its mind." Because of the length of his career – over six decades – his work is essentially a record of the era's social history. Some of Britain's most iconic images include those by Games. An example is the "Join the ATS" poster of 1941, nicknamed the "blonde bombshell" recruitment poster. His work is recognised for its "striking colour, bold graphic ideas, and beautifully integrated typography".
context_section_description: In October 1945, Games married Marianne Salfeld, the daughter of German orthodox Jewish émigrés, and initially lived with her father in Surbiton, Surrey. In 1948, they moved to north London, and lived in the same house until their deaths. They had three children, Naomi, Daniel and Sophie.
  Marianne died in 1988; Games died in London on 27 August 1996.
caption: Blue plaque, 41 The Vale, Golders Green, London NW11
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