page_title: Triumph Engineering
section_title: First World War and the 1920s
hierarchical_section_title: Triumph Engineering / First World War and the 1920s
caption_attribution_description: Nederlands: Triumph 1924 Ricardo
context_page_description: Triumph Engineering Co Ltd was a British motorcycle manufacturing company, based originally in Coventry and then in Meriden. A new company, Triumph Motorcycles Ltd, based in Hinckley, gained the name rights after the end of the company in the 1980s and is now one of the world's major motorcycle manufacturers.
context_section_description: The beginning of the First World War was a boost for the company as production was switched to provide for the Allied war effort. More than 30,000 motorcycles—among them the Model H Roadster also known as the "Trusty Triumph", often cited as the first modern motorcycle—were supplied to the Allies.
  After the war, Bettmann and Schulte disagreed about planning, with Schulte wishing to replace bicycle production with cars. Schulte ended his association with the company, but during the 1920s Triumph purchased the former Hillman company car factory in Coventry and produced a saloon car in 1923 under the name of the Triumph Motor Company. Harry Ricardo produced an engine for their latest motorbike.
  By the mid-1920s Triumph had become one of Britain's main motorcycle and car makers, with a 500,000 square feet (46,000 m²) plant capable of producing as many as 30,000 motorcycles and cars each year. Triumph also found its bicycles demanded overseas, and export sales became a primary source of the company's revenues, although for the United States, Triumph models were manufactured by licence. The company's first automotive success was the Super Seven model, which debuted in 1928. Soon after, the Super Eight model was developed.
caption: 1924 Triumph Ricardo
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