page_title: Riich M1
section_title: DR1 (2009–2014)
hierarchical_section_title: Riich M1 / License built version / DR1 (2009–2014)
caption_attribution_description: English: DR Motor dr1 (Riich M1)
context_page_description: The Riich M1 is a city car produced by the Chinese automaker Chery between 2009 and 2014 and sold under the marque Riich in China. The M1 was also known as the Chery M1 or Chery S18 in most of export market, and as a DR1 in Italy assembled via CKD by DR Motor in Macchia d'Isernia.
  A notchback version, called Riich M5, was introduced in 2010, but production ended in 2014 due to poor sales.
  In 2017, Chinese automobile maker Hawtai acquired the license from Chery to build the EV based M1 and production restarted in 2018. The Hawtai model was called S1 iEV360.
context_section_description: The M1 was produced in CKD by DR Motor in Italy at the Macchia d'Isernia plant and renamed DR1. Production starts at the end of 2009 with presentation at the Bologna Motor Show 2009 and compared to the Chinese version the DR1 presents a new redesigned bumper with a rectangular grille and better finished interiors, moreover all the safety devices have been re-homologated according to European standards. Also the structure had been revised to better fit the European driving, moreover the body had been reinforced for the homologation in the crash tests. Initially it was proposed with the same 1.3 16V of the Chinese Riich M1. In 2011 the 1.1 16V was added. All the engines were also available with dual power supply with LPG system. Initially in Italy it was quite successful, however, sales later fell and production stopped in 2014. In Italy a special version called DR1 Ambassador was also sold with enriched equipment and logos with the Italian flag applied on the side. The electric version (equal to the Riich M1 EV) had been exhibited at the Bologna Motor Show 2010 but has never entered production due to the low demand for electric vehicles in Italy. It has been replaced by DR Zero (rebadge of the second generation Chery QQ)
caption: DR1 in Italy (rear quarter)
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