page_title: Southernplayalisticadillacmuzik
section_title: Recording and production
hierarchical_section_title: Southernplayalisticadillacmuzik / Recording and production
caption_attribution_description: Roland TR-808 Rhythm Composer
context_page_description: Southernplayalisticadillacmuzik is the 1994 debut album of American hip hop duo OutKast. After befriending each other in 1992, rappers André 3000 and Big Boi pursued recording music as a duo and worked with production team Organized Noize, which led to their signing to LaFace Records. The album was produced by the team and recorded at the Dungeon, D.A.R.P. Studios, Purple Dragon, Bosstown, and Doppler Studios in Atlanta.
  A Southern hip hop record, Southernplayalisticadillacmuzik features live instrumentation in its hip hop production and musical elements from funk and soul genres. Wanting to make a statement about urban life as an African American in the South, OutKast wrote and recorded the album as teenagers and addressed coming of age themes with the album's songs. They also incorporated repetitive hooks and Southern slang in their lyrics.
  Southernplayalisticadillacmuzik was released by LaFace on April 26, 1994, and peaked at number 20 on the Billboard 200, eventually being certified platinum in the United States.
context_section_description: After receiving a $15,000 advance from LaFace in 1993, OutKast started recording the album at the Dungeon. The studio featured mostly secondhand recording equipment. Recording sessions also took place at Bosstown, Dallas Austin's D.A.R.P. Studios, Doppler Studios, and Purple Dragon in Atlanta. Located in midtown Atlanta, Bosstown developed a sentimental value for OutKast, who later bought the studio in 1999 and renamed it "Stankonia" after their fourth studio album. Throughout the album's recording, the duo refined their artistry and drew on ideas from funk, contemporary R&B, and soul music. André 3000 also smoked marijuana during the sessions. They recorded over 30 songs for the album.
  Southernplayalisticadillacmuzik was produced entirely by Organized Noize, which was made up of Rico Wade, Ray Murray, and Sleepy Brown. Production team Organized Noize utilized live instrumentation on the album, emphasizing musical instruments, including bass, keyboards, guitar, and organ, over conventional hip hop techniques such as DJing and sampling. They viewed that the feel of live instruments made the music sound more authentic and immediate. With their production, the team sought an organic, celebratory, "down-home" vibe, as Brown later recalled, "We wanted Atlanta brothers to be proud of where they were from". Brown also sung vocals for several tracks.
  Along with Organized Noize, other members of the Dungeon Family worked on the album, including Goodie Mob, Mr. DJ, Debra Killings, and Society of Soul. The album was mixed at Sound on Sound in New York City, Bosstown, D.A.R.P. Studios, Tree Sound, and Studio LaCoCo in Atlanta.
caption: Organized Noize used a Roland TR-808 for the album's production.[9]
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