page_title: Mitch Grassi
section_title: Superfruit
hierarchical_section_title: Mitch Grassi / Superfruit
caption_attribution_description: English: Mitch Grassi and Scott Hoying of Superfruit at a Pentatonix signing at the NBC Store in New York in November 2014 promoting the 2014 album 'That's Christmas to Me'. PHOTO BY PETER DZUBAY
context_page_description: Mitchell Coby Michael Grassi is an American countertenor singer, songwriter, arranger, and musician from Arlington, Texas, who came to international attention as the founder and performer of two groups; the quintet a cappella collective Pentatonix, and the duo Superfruit with Scott Hoying. As of May 2019, Pentatonix has released ten albums, including two number ones, have had four songs in the Billboard Hot 100, and won three Grammy awards as "the first a cappella group to achieve mainstream success in the modern market". As of February 2019, Superfruit's YouTube channel has over 2.5 million subscribers and has accumulated over 392 million views. As of 2016, Grassi lives in Hollywood, California.
  In April 2020 Grassi debuted a solo moniker, Messer, doing a DJ set of "a range of dark, techno tunes" at Paper’s Club Quarantine Zoom event during the Covid-19 pandemic.
context_section_description: Grassi and Scott Hoying, lifelong friends, vlogged skits, comedy videos, and duets to YouTube quickly gaining a following; after hundreds of videos they saw the music ones were the most liked so created Superfruit. Some of their viral videos include: Frozen medley (with more than thirteen million views as of April 2016) ; an "Evolution of Miley Cyrus" (12.8 million) and a Beyoncé album medley (with over twelve million). According to Hoying, Superfruit "came from Mitch's random mind". Hoying noted, "Our first rule with starting Superfruit was: This is for fun, ... This is to be free and do whatever we want. So, let's write stories that we want to write, let's make videos that we want to make, let's not put limitations on it. And not care so much about calculating it to where we think it might be more successful ... And I think that's why it feels so good to the fans." The first Superfruit video was released on August 13, 2013. Navigating Pentatonix versus the duo's projects and touring schedules was simplified by the quintet's rule that the larger groups' commitments come first. Grassi feels Superfruit is raunchier, "more gay-friendly and a lot more open, more sexual, more liberated".
  They started to incorporate original music into the project, starting in 2016. Superfruit's first EP, Future Friends, Part One, was released in June 2017, Part Two in September 2017, followed by a full-length album of the same name. The EP's concept is that a friendship can run even deeper than any romantic component. They wrote with songwriters and producers collaborators including Robopop, Justin Tranter, and John Hill; and produced videos for each song. The album won critical acclaim and rose to ninth place on the Billboard 200 album chart.
  Superfruit's debut video for Future Friends, "Imaginary Parties", was noted by InStyle for the bold fashions that their stylist Candice McAndrews helped them secure. McAndrews has worked with Pentatonix since the beginning as well. She used Gucci and Balenciaga to elevate with high-fashion inspiration and "a pop art approach to their look". Grassi wears ninety percent women's clothing, and is enthusiastic to express a more feminine side; he feels "clothing is genderless. It's all about expression and feeling and the art of it." McAndrews shared that a Superfruit fitting will have seven to nine racks of clothing for each, including designers "Alexander Wang, Loewe, Vetements , Haider Ackermann, Raf Simons, and Maison Margiela".
caption: Scott Hoying and Grassi, seen here in November 2014, make up Superfruit.
exif: {}