page_title: Gillette
section_title: Current products
hierarchical_section_title: Gillette / Product history / Current products
caption_attribution_description: English: Gillette Mach3 razor from Indonesia, 2015-08-03. Focus stack of 4 images
context_page_description: Gillette is an American brand of safety razors and other personal care products including shaving supplies, owned by the multi-national corporation Procter & Gamble.
  Based in Boston, Massachusetts, United States, it was owned by The Gillette Company, a supplier of products under various brands until that company merged into P&G in 2005. The Gillette Company was founded by King C. Gillette in 1901 as a safety razor manufacturer.
  Under the leadership of Colman M. Mockler Jr. as CEO from 1975 to 1991, the company was the target of multiple takeover attempts, from Ronald Perelman and Coniston Partners. In January 2005, Procter & Gamble announced plans to merge with the Gillette Company.
  The Gillette Company's assets were incorporated into a P&G unit known internally as "Global Gillette". In July 2007, Global Gillette was dissolved and incorporated into Procter & Gamble's other two main divisions, Procter & Gamble Beauty and Procter & Gamble Household Care. Gillette's brands and products were divided between the two accordingly.
context_section_description: Good News! is a currently produced first disposable, double-blade razor, released in 1976.
  The Good News! comes in three forms: the "Original", the "Good News! Plus", which includes a lubricating strip, and the "Good News! Pivot Plus", which features a lubricating strip and a pivoting head.
  Gillette Sensor debuted in 1990, and was the first razor to have spring-loaded blades. Gillette claimed the blades receded into the cartridge head, when they make contact with skin, helping to prevent cuts and allowing for a closer shave.
  The Sensor for Women was released around the same time and was nearly identical, but had a wider cartridge head.
  Sensor Excel was released in 1993. This featured "Microfins", a piece of rubber with slits at the bottom of the cartridge which Gillette claimed this helped to raise facial hairs, making for a closer shave.
  Sensor 3 had three blades instead of two. All Sensor handles can use all Sensor cartridges.
  Blue II is a line of disposable razors. In Latin America, it was marketed as the Prestobarba.
  Blue 3 is a line of three-blade razors, cheaper version of Sensor 3 (Sensor compatible). It's only available also in a disposable variant.
  Custom Plus is a series of disposable razors
  The Custom Plus comes in many varieties: the "Fixed Disposable razor", the "Pivot Disposable razor", the "Custom Plus 3 Sensitive Disposable", and the "Custom Plus 3 Soothing Disposable".
  Mach 3 - the first three-blade razor, introduced in 1998, which Gillette claims reduces irritation and requires fewer strokes. In 2016, P&G upgraded the Gilette Mach 3 razor.
  The Mach 3 featured five improved micro-fins and spring blades, a pivoting head with greater flexibility, and a blue lubrication strip that faded with usage to encourage users to change their blades more frequently.
  Mach 3 disposable - the Mach 3 with a plastic handle.
  Mach 3 Turbo - this razor was released in late 2001. It had ten micro-fins as opposed to the five on the original, a new grip, and claims improved lubrication and "anti-friction" blades.
  All Mach 3 blades are interchangeable between the three products in the range, so it is possible to use the Mach3 Turbo blades on a Mach3 razor.
  Mach 3 Turbo Champion has a slightly different handle design.
  Mach 3 Power is a battery-powered version of the Mach3 Turbo razor which can also be used with the power switched off. The blades differ from Mach 3 Turbo with a new coating which Gillette describes as "PowerGlide".
  Mach 3 Sensitive was awarded a 2012 Best New Product Award after being voted 'Best in Show' in the program's awards in Mexico.
  The lubrication and micro-fins are identical to Mach3Turbo. The Mach3 Power Nitro has a slightly different handle design.
  Venus is a division of razors for women.
  Venus Divine is a version of the Mach3 Turbo for women.
  Venus Vibrance is a version of the M3Power for women. Venus blades are interchangeable across the line.
  Venus Embrace is a five-bladed razor with a ribbon of moisture surrounding the blades.
  Venus Breeze is a three-blade razor with shave gel bars built into the head of the razor.
  Another version of the Breeze, the Venus Spa Breeze, is essentially the same as the Breeze, but with a white tea scent to the shave gel bars.
  Venus ProSkin Moisture Rich, launched in January 2011 in the United States, is an updated version of the Breeze, featuring Moisture Rich shave-gel bars that are enhanced with a triple blend of body butters.
  Gillette Fusion is a five-bladed razor released in 2006. The Fusion has five blades on the front and a single sixth blade on the rear for precision trimming. Its marketing campaign was fronted by the sports stars Roger Federer, Thierry Henry, and Tiger Woods.
  Gillette Fusion Power is a motorized version of the Fusion. The Fusion Power is battery-powered and emits "micropulses" that are claimed to increase razor glide.
  Fusion Power Phantom - the Fusion Power Phantom (Stealth in the UK) was released in February 2007 and features a redesigned handle with a darker color scheme than the original.
  Fusion Power Phenom was released in February 2008. It has
caption: Gillette Mach 3 razor, circa 2015
exif: {"Image ImageWidth": "5184", "Image ImageLength": "3456", "Image BitsPerSample": "[8, 8, 8]", "Image PhotometricInterpretation": "2", "Image Make": "Canon", "Image Model": "Canon EOS 60D", "Image Orientation": "Horizontal (normal)", "Image SamplesPerPixel": "3", "Image XResolution": "300", "Image YResolution": "300", "Image ResolutionUnit": "Pixels/Inch", "Image Software": "Adobe Photoshop CC (Windows)", "Image DateTime": "2015:08:06 07:13:49", "Image Artist": "Chris Woodrich", "Image Copyright": "CC-BY-SA\nREPRODUCTION W/O ATTRIBUTION IS A COPYRIGHT VIOLATION", "Image ExifOffset": "376", "Thumbnail Compression": "JPEG (old-style)", "Thumbnail XResolution": "72", "Thumbnail YResolution": "72", "Thumbnail ResolutionUnit": "Pixels/Inch", "Thumbnail JPEGInterchangeFormat": "1122", "Thumbnail JPEGInterchangeFormatLength": "2320", "EXIF ExposureTime": "1/15", "EXIF FNumber": "9", "EXIF ExposureProgram": "Manual", "EXIF ISOSpeedRatings": "200", "EXIF SensitivityType": "Recommended Exposure Index", "EXIF RecommendedExposureIndex": "200", "EXIF ExifVersion": "0230", "EXIF DateTimeOriginal": "2015:08:03 22:03:22", "EXIF DateTimeDigitized": "2015:08:03 22:03:22", "EXIF ComponentsConfiguration": "YCbCr", "EXIF ShutterSpeedValue": "3906891/1000000", "EXIF ApertureValue": "126797/20000", "EXIF ExposureBiasValue": "0", "EXIF MaxApertureValue": "3", "EXIF MeteringMode": "Pattern", "EXIF Flash": "Flash did not fire, compulsory flash mode", "EXIF FocalLength": "100", "EXIF SubSecTimeOriginal": "72", "EXIF SubSecTimeDigitized": "72", "EXIF FlashPixVersion": "0100", "EXIF ColorSpace": "sRGB", "EXIF ExifImageWidth": "4169", "EXIF ExifImageLength": "2084", "Interoperability InteroperabilityIndex": "R98", "Interoperability InteroperabilityVersion": "[48, 49, 48, 48]", "EXIF InteroperabilityOffset": "996", "EXIF FocalPlaneXResolution": "1036800/181", "EXIF FocalPlaneYResolution": "691200/119", "EXIF FocalPlaneResolutionUnit": "2", "EXIF CustomRendered": "Normal", "EXIF ExposureMode": "Manual Exposure", "EXIF WhiteBalance": "Manual", "EXIF SceneCaptureType": "Standard", "EXIF BodySerialNumber": "2931406199", "EXIF LensSpecification": "[100, 100, 1, 1]", "EXIF LensModel": "EF100mm f/2.8L Macro IS USM", "EXIF LensSerialNumber": "0000065390"}