page_title: Lancôme
section_title: History
hierarchical_section_title: Lancôme / History
caption_attribution_description: English: Exterior shot of Lancôme Boutique on NYC's Upper West Side (201 Columbus Ave, corner of 69th Street). It's no longer there as of 2015, though the building is.
context_page_description: Lancôme is a French luxury perfumes and cosmetics house that distributes products internationally. Lancôme is part of the L'Oréal Luxury Products division, which is its parent company and offers luxury skin care, fragrances, and makeup at higher-end prices.
context_section_description: Founded in 1935 by Guillaume d'Ornano and his business partner Armand Petitjean in France, as originally a fragrance house. The name "Lancôme" was inspired by the forest of Lancosme that lies in the Indre valley in the heart of France in the region of La Brenne - the name was chosen by Guillaume's wife Elisabeth d'Ornano. The roses in the area inspired the company's symbol of the single golden rose.
  Lancôme launched its first five fragrances in 1935 at the World's Fair in Brussels: Tendre Nuit, Bocages, Conquete, Kypre and Tropiques. Petitjean entered into the luxury skincare market, launching Nutrix, his first "all-purpose repair cream" in 1936, followed by make-up, cosmetics, and skincare products. Lancôme was acquired by L'oreal in 1964, and quickly became part of its luxury products division.
caption: Lancôme Boutique on NYC's Upper West Side
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