page_title: Bicolored apple
section_title: Consumer preferences – studies
hierarchical_section_title: Bicolored apple / Consumer preferences – studies
caption_attribution_description: Čeština: odrůda Idared
context_page_description: Bicolored apple is a popular definition in the horticultural branch referring to apples characterized by a non-uniform skin color. Main cultivations are produced in Europe. The varieties considered to be bicolored include Gala, Champion, Idared, Ligol, Jonagored, Najdared and Gloster.
context_section_description: In June 2014, European Fruit Magazine published the results of studies conducted by Katrin Korsten from the Niederrhein University of Applied Sciences in Germany. The object of the research was to determine whether European consumers prefer a specific apple color.
  Based on that research, bicolored apples proved to be more popular than monocolored ones. However, there was shown to be no difference in preference between apples that are red and green or red and yellow. For example, a combination of red and yellow was associated with such terms as sweetness, freshness, juiciness, natural, and harmony. In contrast, they associated a full dark red color with mealiness and judged them as artificial and unnatural.
caption: Idared
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