page_title: Oxford Street
section_title: Traffic
hierarchical_section_title: Oxford Street / Traffic
caption_attribution_description: English: Oxford Street in December 2006
context_page_description: Oxford Street is a major road in the City of Westminster in the West End of London, running from Tottenham Court Road to Marble Arch via Oxford Circus. It is Europe's busiest shopping street, with around half a million daily visitors, and as of 2012 had approximately 300 shops. It is designated as part of the A40, a major road between London and Fishguard, though it is not signed as such, and traffic is regularly restricted to buses and taxis.
  The road was originally part of the Via Trinobantina, a Roman road between Essex and Hampshire via London. It was known as Tyburn Road through the Middle Ages when it was notorious for public hangings of prisoners at Tyburn Gallows. It became known as Oxford Road and then Oxford Street in the 18th century, and began to change from residential to commercial and retail use by the late 19th century, attracting street traders, confidence tricksters and prostitution. The first department stores in the UK opened in the early 20th century, including Selfridges, John Lewis & Partners and HMV. Unlike nearby shopping streets such as Bond Street, it has retained an element of downmarket trading alongside more prestigious retail stores.
context_section_description: Oxford Street has been ranked as the most important retail location in Britain and the busiest shopping street in Europe. The pavements are congested because of shoppers and tourists, many of whom arrive at a tube station, and the roadway is regularly blocked by buses.
  There is heavy competition between foot and bus traffic on Oxford Street, which is the main east-west bus corridor through Central London. Around 175,000 people get on or off a bus on Oxford Street every day, along with 43,000 further through passengers. Taxis are popular, particularly along the stretch between Oxford Circus and Selfridges. Between 2009 and 2012, there were 71 accidents involving traffic and pedestrians. In 2016, a report suggested buses generally did not travel faster than 4.6 miles per hour (7.4 km/h), compared to a typical pedestrian speed of 3.1 miles per hour (5.0 km/h).
  There have been several proposals to reduce congestion on Oxford Street. Horse-drawn vehicles were banned in 1931, and traffic signals were installed the same year. To prevent congestion of buses, most of Oxford Street is designated a bus lane during peak hours and private vehicles are banned. This is only open to buses, taxis and two-wheeled vehicles between 7:00am and 7:00pm on all days except Sundays. The ban was introduced experimentally in June 1972 and was considered a success, with an estimated increase of £250,000 in retail sales. However, the area is popular with unregulated rickshaws, which are a major cause of congestion in the area. Their slow speed, coupled with the narrowness of the street (buses are unable to pass them, causing long traffic queues) only add to the traffic woes. In 2009, a new diagonal crossing opened at Oxford Circus, allowing pedestrians to cross from one corner of Oxford Street to the opposite without needing to cross twice or use an underpass. This doubles the pedestrian capacity at the junction.
caption: On average, half a million people visit Oxford Street every day, and foot traffic is in severe competition with buses and taxis.
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