page_title: Jade Goody
section_title: Death
hierarchical_section_title: Jade Goody / Death
caption_attribution_description: English: Vehicle in Jade Goody's funeral cortege showing a catchphrase "East Angular"
context_page_description: Jade Cerisa Lorraine Tweed was an English television personality. She rose to prominence when she appeared in the third series of the then-Channel 4 reality show Big Brother in 2002. She subsequently went on to star in her own television programmes after her eviction from the show, which in turn lead to her launching a variety of products under her own name.
  Immediately criticised by the British press for her perceived lack of decorum and intelligence, Goody was dubbed by multiple outlets as "the most hated woman in Britain". The country's celebrity magazines were less derisive, publishing reports of her affable nature and competent school performance from those who knew her. Public opinion of Goody reached its most negative in January 2007, however, when she was the perpetrator of racial bullying towards Indian actress Shilpa Shetty while appearing as a housemate on Celebrity Big Brother 5. Following her eviction, Goody made a number of apologies, but continued to garner negative public reactions.
  In August 2008, Goody appeared on the Indian version of Big Brother, Bigg Boss, but left the show early and returned to the UK after learning that she had cervical cancer.
context_section_description: Goody died in her sleep in the early hours of 22 March 2009, aged 27; her reported time of death varies by source. Her mother, husband and family friend Kevin Adams were at her bedside when she died. Goody's death was widely covered by the British media, and the BBC was criticised for its extensive coverage of her illness.
  Goody received tributes from all strata of society. British Prime Minister Gordon Brown said, "She was a courageous woman both in life and death and the whole country has admired her determination to provide a bright future for her children." Her funeral service took place at noon on 4 April at St John's Anglican Church, Buckhurst Hill, Essex, and later that day she was buried near her home in Epping Forest. The funeral cortège included a Bentley. Goody was buried in her wedding dress. Her sons did not attend the funeral.
  Thousands of mourners followed the funeral service on large screens outside the church. It was broadcast live on Sky News, which followed the service from outside since Goody had wanted a private ceremony for friends and family.
caption: A car in Goody's funeral procession in The Blue market, Bermondsey, with East Angula [sic] spelt out in flowers
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