Document:

AdMob, Inc. 2006 Stock Plan and UK Sub-Plan of the AdMob, Inc. 2006 Stock Plan

 Exhibit 10.17 

AdMob, Inc. 2006 Stock Plan 

SECTION 1. ESTABLISHMENT AND PURPOSE. 

The purpose of the Plan is to offer selected persons an opportunity to acquire a proprietary interest in the success of the Company, or to
increase such interest, by purchasing Shares of the Company’s Stock. The Plan provides both for the direct award or sale of Shares and for the grant of Options to purchase Shares. Options granted under the Plan may include Nonstatutory Options
as well as ISOs intended to qualify under Section 422 of the Code. 
 Capitalized terms are defined in Section 12.

 SECTION 2. ADMINISTRATION. 

(a) Committees of the Board of Directors. The Plan may be administered by one or more Committees. Each Committee shall consist of
one or more members of the Board of Directors who have been appointed by the Board of Directors. Each Committee shall have such authority and be responsible for such functions as the Board of Directors has assigned to it. If no Committee has been
appointed, the entire Board of Directors shall administer the Plan. Any reference to the Board of Directors in the Plan shall be construed as a reference to the Committee (if any) to whom the Board of Directors has assigned a particular function.

 (b) Authority of the Board of Directors. Subject to the provisions of the Plan, the Board of Directors shall have full
authority and discretion to take any actions it deems necessary or advisable for the administration of the Plan. All decisions, interpretations and other actions of the Board of Directors shall be final and binding on all Purchasers, all Optionees
and all persons deriving their rights from a Purchaser or Optionee. 
 SECTION 3. ELIGIBILITY. 

(a) General Rule. Only Employees, Outside Directors and Consultants shall be eligible for the grant of Nonstatutory Options or the
direct award or sale of Shares. Only Employees shall be eligible for the grant of ISOs. 
 (b) Ten-Percent Stockholders.
A person who owns more than 10% of the total combined voting power of all classes of outstanding stock of the Company, its Parent or any of its Subsidiaries shall not be eligible for designation as an Optionee or Purchaser unless (i) the
Exercise Price is at least 110% of the Fair Market Value of a Share on the date of grant, (ii) the Purchase Price (if any) is at least 100% of the Fair Market Value of a Share and (iii) in the case of an ISO, such ISO by its terms is not
exercisable after the expiration of five years from the date of grant. For purposes of this Subsection (b), in determining stock ownership, the attribution rules of Section 424(d) of the Code shall be applied. 

 SECTION 4. STOCK SUBJECT TO PLAN.

(a) Basic Limitation. Not more than 9,210,000 Shares may be issued under the Plan (subject to Subsection (b) below and
Section 8(a)). All of these Shares may be issued upon the exercise of ISOs. The number of Shares that are subject to Options or other rights outstanding at any time under the Plan shall not exceed the number of Shares that then remain available
for issuance under the Plan. The Company, during the term of the Plan, shall at all times reserve and keep available sufficient Shares to satisfy the requirements of the Plan. Shares offered under the Plan may be authorized but unissued Shares or
treasury Shares. 
 (b) Additional Shares. In the event that Shares previously issued under the Plan are reacquired by
the Company, such Shares shall be added to the number of Shares then available for issuance under the Plan. In the event that an outstanding Option or other right for any reason expires or is canceled, the Shares allocable to the unexercised portion
of such Option or other right shall be added to the number of Shares then available for issuance under the Plan. 
 SECTION 5. TERMS AND
CONDITIONS OF AWARDS OR SALES. 
 (a) Stock Purchase Agreement. Each award or sale of Shares under the Plan (other
than upon exercise of an Option) shall be evidenced by a Stock Purchase Agreement between the Purchaser and the Company. Such award or sale shall be subject to all applicable terms and conditions of the Plan and may be subject to any other terms and
conditions which are not inconsistent with the Plan and which the Board of Directors deems appropriate for inclusion in a Stock Purchase Agreement. The provisions of the various Stock Purchase Agreements entered into under the Plan need not be
identical. 
 (b) Duration of Offers and Nontransferability of Rights. Any right to acquire Shares under the Plan (other
than an Option) shall automatically expire if not exercised by the Purchaser within 30 days after the grant of such right was communicated to the Purchaser by the Company. Such right shall not be transferable and shall be exercisable only by the
Purchaser to whom such right was granted. 
 (c) Purchase Price. The Purchase Price of Shares to be offered under the
Plan shall not be less than 85% of the Fair Market Value of such Shares, and a higher percentage may be required by Section 3(b). Subject to the preceding sentence, the Board of Directors shall determine the Purchase Price at its sole
discretion. The Purchase Price shall be payable in a form described in Section 7. 
 (d) Withholding Taxes. As a
condition to the purchase of Shares, the Purchaser shall make such arrangements as the Board of Directors may require for the satisfaction of any federal, state, local or foreign withholding tax obligations that may arise in connection with such
purchase. 
 (e) Restrictions on Transfer of Shares and Minimum Vesting. Any Shares awarded or sold under the Plan shall
be subject to such special forfeiture conditions, rights of repurchase, rights of first refusal and other transfer restrictions as the Board of Directors may determine. Such restrictions shall be set forth in the applicable Stock Purchase Agreement
and 

 
shall apply in addition to any restrictions that may apply to holders of Shares generally. In the case of a Purchaser who is not an officer of the Company, an Outside Director or a Consultant:

 (i) Any right to repurchase the Purchaser’s Shares at the original Purchase Price (if any) upon
termination of the Purchaser’s Service shall lapse at least as rapidly as 20% per year over the five-year period commencing on the date of the award or sale of the Shares; 

(ii) Any such right may be exercised only for cash or for cancellation of indebtedness incurred in purchasing the Shares;
and 
 (iii) Any such right may be exercised only within 90 days after the termination of the Purchaser’s
Service. 
 SECTION 6. TERMS AND CONDITIONS OF OPTIONS. 

(a) Stock Option Agreement. Each grant of an Option under the Plan shall be evidenced by a Stock Option Agreement between the
Optionee and the Company. The Option shall be subject to all applicable terms and conditions of the Plan and may be subject to any other terms and conditions which are not inconsistent with the Plan and which the Board of Directors deems appropriate
for inclusion in a Stock Option Agreement. The provisions of the various Stock Option Agreements entered into under the Plan need not be identical. 

(b) Number of Shares. Each Stock Option Agreement shall specify the number of Shares that are subject to the Option and shall
provide for the adjustment of such number in accordance with Section 8. The Stock Option Agreement shall also specify whether the Option is an ISO or a Nonstatutory Option. 

(c) Exercise Price. Each Stock Option Agreement shall specify the Exercise Price. The Exercise Price of an ISO shall not be less
than 100% of the Fair Market Value of a Share on the date of grant, and a higher percentage may be required by Section 3(b). The Exercise Price of a Nonstatutory Option shall not be less than 85% of the Fair Market Value of a Share on the date
of grant, and a higher percentage may be required by Section 3(b). Subject to the preceding two sentences, the Exercise Price under any Option shall be determined by the Board of Directors at its sole discretion. The Exercise Price shall be
payable in a form described in Section 7. 
 (d) Exercisability. Each Stock Option Agreement shall specify the date
when all or any installment of the Option is to become exercisable. No Option shall be exercisable unless the Optionee has delivered an executed copy of the Stock Option Agreement to the Company. In the case of an Optionee who is not an officer of
the Company, an Outside Director or a Consultant, an Option shall become exercisable at least as rapidly as 20% per year over the five-year period commencing on the date of grant. Subject to the preceding sentence, the Board of Directors shall
determine the exercisability provisions of the Stock Option Agreement at its sole discretion. All of an Optionee’s Options shall become exercisable in full if Section 8(b)(iv) applies. 

 (e) Basic Term. The Stock Option Agreement shall specify the term of the Option. The
term shall not exceed 10 years from the date of grant, and a shorter term may be required by Section 3(b). Subject to the preceding sentence, the Board of Directors at its sole discretion shall determine when an Option is to expire. 

(f) Termination of Service (Except by Death). If an Optionee’s Service terminates for any reason other than the
Optionee’s death, then the Optionee’s Options shall expire on the earliest of the following occasions: 

(i) The expiration date determined pursuant to Subsection (e) above; 

(ii) The date three months after the termination of the Optionee’s Service for any reason other than Disability, or
such later date as the Board of Directors may determine; or 
 (iii) The date six months after the termination of
the Optionee’s Service by reason of Disability, or such later date as the Board of Directors may determine. 
 The Optionee may exercise
all or part of the Optionee’s Options at any time before the expiration of such Options under the preceding sentence, but only to the extent that such Options had become exercisable before the Optionee’s Service terminated (or became
exercisable as a result of the termination) and the underlying Shares had vested before the Optionee’s Service terminated (or vested as a result of the termination). The balance of such Options shall lapse when the Optionee’s Service
terminates. In the event that the Optionee dies after the termination of the Optionee’s Service but before the expiration of the Optionee’s Options, all or part of such Options may be exercised (prior to expiration) by the executors or
administrators of the Optionee’s estate or by any person who has acquired such Options directly from the Optionee by beneficiary designation, bequest or inheritance, but only to the extent that such Options had become exercisable before the
Optionee’s Service terminated (or became exercisable as a result of the termination) and the underlying Shares had vested before the Optionee’s Service terminated (or vested as a result of the termination). 

(g) Leaves of Absence. For purposes of Subsection (f) above, Service shall be deemed to continue while the Optionee is on a
bona fide leave of absence, if such leave was approved by the Company in writing and if continued crediting of Service for this purpose is expressly required by the terms of such leave or by applicable law (as determined by the Company). 

(h) Death of Optionee. If an Optionee dies while the Optionee is in Service, then the Optionee’s Options shall expire on the
earlier of the following dates: 
 (i) The expiration date determined pursuant to Subsection (e) above; or

 (ii) The date 12 months after the Optionee’s death, or such later date as the Board of Directors may
determine. 

 All or part of the Optionee’s Options may be exercised at any time before the expiration of such
Options under the preceding sentence by the executors or administrators of the Optionee’s estate or by any person who has acquired such Options directly from the Optionee by beneficiary designation, bequest or inheritance, but only to the
extent that such Options had become exercisable before the Optionee’s death (or became exercisable as a result of the death) and the underlying Shares had vested before the Optionee’s death (or vested as a result of the Optionee’s
death). The balance of such Options shall lapse when the Optionee dies. 
 (i) Restrictions on Transfer of Shares and Minimum
Vesting. Any Shares issued upon exercise of an Option shall be subject to such special forfeiture conditions, rights of repurchase, rights of first refusal and other transfer restrictions as the Board of Directors may determine. Such
restrictions shall be set forth in the applicable Stock Option Agreement and shall apply in addition to any restrictions that may apply to holders of Shares generally. In the case of an Optionee who is not an officer of the Company, an Outside
Director or a Consultant: 
 (i) Any right to repurchase the Optionee’s Shares at the original Exercise
Price upon termination of the Optionee’s Service shall lapse at least as rapidly as 20% per year over the five-year period commencing on the date of the option grant; 

(ii) Any such right may be exercised only for cash or for cancellation of indebtedness incurred in purchasing the Shares;
and 
 (iii) Any such right may be exercised only within 90 days after the later of (A) the termination of
the Optionee’s Service or (B) the date of the option exercise. 
 (j) Transferability of Options. An Option
shall be transferable by the Optionee only by (i) a beneficiary designation, (ii) a will or (iii) the laws of descent and distribution, except as provided in the next sentence. If the applicable Stock Option Agreement so provides, a
Nonstatutory Option shall also be transferable by gift or domestic relations order to a Family Member of the Optionee. An ISO may be exercised during the lifetime of the Optionee only by the Optionee or by the Optionee’s guardian or legal
representative. 
 (k) Withholding Taxes. As a condition to the exercise of an Option, the Optionee shall make such
arrangements as the Board of Directors may require for the satisfaction of any federal, state, local or foreign withholding tax obligations that may arise in connection with such exercise. The Optionee shall also make such arrangements as the Board
of Directors may require for the satisfaction of any federal, state, local or foreign withholding tax obligations that may arise in connection with the disposition of Shares acquired by exercising an Option. 

(l) No Rights as a Stockholder. An Optionee, or a transferee of an Optionee, shall have no rights as a stockholder with respect to
any Shares covered by the Optionee’s Option until such person becomes entitled to receive such Shares by filing a notice of exercise and paying the Exercise Price pursuant to the terms of such Option. 

(m) Modification, Extension and Assumption of Options. Within the limitations of the Plan, the Board of Directors may modify,
extend or assume outstanding Options or may accept the cancellation of outstanding Options (whether granted by the Company or another issuer) in return for the grant of new Options for the same or a different number of Shares and at 

 
the same or a different Exercise Price. The foregoing notwithstanding, no modification of an Option shall, without the consent of the Optionee, impair the Optionee’s rights or increase the
Optionee’s obligations under such Option. 
 SECTION 7. PAYMENT FOR SHARES. 

(a) General Rule. The entire Purchase Price or Exercise Price of Shares issued under the Plan shall be payable in cash or cash
equivalents at the time when such Shares are purchased, except as otherwise provided in this Section 7. 
 (b) Surrender
of Stock. At the discretion of the Board of Directors, all or any part of the Exercise Price may be paid by surrendering, or attesting to the ownership of, Shares that are already owned by the Optionee. Such Shares shall be surrendered to the
Company in good form for transfer and shall be valued at their Fair Market Value on the date when the Option is exercised. The Optionee shall not surrender, or attest to the ownership of, Shares in payment of the Exercise Price if such action would
cause the Company to recognize compensation expense (or additional compensation expense) with respect to the Option for financial reporting purposes. 

(c) Services Rendered. At the discretion of the Board of Directors, Shares may be awarded under the Plan in consideration of
services rendered to the Company, a Parent or a Subsidiary prior to the award. 
 (d) Promissory Note. At the discretion
of the Board of Directors, all or a portion of the Exercise Price or Purchase Price (as the case may be) of Shares issued under the Plan may be paid with a full-recourse promissory note. The Shares shall be pledged as security for payment of the
principal amount of the promissory note and interest thereon. The interest rate payable under the terms of the promissory note shall not be less than the minimum rate (if any) required to avoid (i) the imputation of additional interest under
the Code and (ii) the recognition of compensation expense (or additional compensation expense) with respect to the Option for financial reporting purposes. Subject to the foregoing, the Board of Directors (at its sole discretion) shall specify
the term, interest rate, amortization requirements (if any) and other provisions of such note. 
 (e) Exercise/Sale. To
the extent that a Stock Option Agreement so provides, and if Stock is publicly traded, payment may be made all or in part by the delivery (on a form prescribed by the Company) of an irrevocable direction to a securities broker approved by the
Company to sell Shares and to deliver all or part of the sales proceeds to the Company in payment of all or part of the Exercise Price and any withholding taxes. 

(f) Exercise/Pledge. To the extent that a Stock Option Agreement so provides, and if Stock is publicly traded, payment may be made
all or in part by the delivery (on a form prescribed by the Company) of an irrevocable direction to pledge Shares to a securities broker or lender approved by the Company, as security for a loan, and to deliver all or part of the loan proceeds to
the Company in payment of all or part of the Exercise Price and any withholding taxes. 

 (g) Other Forms of Payment. At the discretion of the Board of Directors, the Purchase
Price or Exercise Price of Shares issued under the Plan may be paid in any other form permitted by the Delaware General Corporation Law, as amended. 

SECTION 8. ADJUSTMENT OF SHARES. 

(a) General. In the event of a subdivision of the outstanding Stock, a declaration of a dividend payable in Shares or a combination
or consolidation of the outstanding Stock into a lesser number of Shares, corresponding adjustments shall automatically be made in each of (i) the number of Shares available for future grants under Section 4, (ii) the number of Shares
covered by each outstanding Option and (iii) the Exercise Price under each outstanding Option. In the event of a declaration of an extraordinary dividend payable in a form other than Shares in an amount that has a material effect on the Fair
Market Value of the Stock, a recapitalization, a spin-off, a reclassification or a similar occurrence, the Board of Directors at its sole discretion may make appropriate adjustments in one or more of (i) the number of Shares available for
future grants under Section 4, (ii) the number of Shares covered by each outstanding Option or (iii) the Exercise Price under each outstanding Option. 

(b) Mergers and Consolidations. In the event that the Company is a party to a merger or consolidation, all outstanding Options
shall be subject to the agreement of merger or consolidation. Such agreement shall provide for one or more of the following: 

(i) The continuation of such outstanding Options by the Company (if the Company is the surviving corporation). 

(ii) The assumption of such outstanding Options by the surviving corporation or its parent in a manner that complies with
Section 424(a) of the Code (whether or not such Options are ISOs). 
 (iii) The substitution by the
surviving corporation or its parent of new options for such outstanding Options in a manner that complies with Section 424(a) of the Code (whether or not such Options are ISOs). 

(iv) Full exercisability of such outstanding Options and full vesting of the Shares subject to such Options, followed by
the cancellation of such Options. The full exercisability of such Options and full vesting of the Shares subject to such Options may be contingent on the closing of such merger or consolidation. The Optionees shall be able to exercise such Options
during a period of not less than five full business days preceding the closing date of such merger or consolidation, unless (A) a shorter period is required to permit a timely closing of such merger or consolidation and (B) such shorter
period still offers the Optionees a reasonable opportunity to exercise such Options. Any exercise of such Options during such period may be contingent on the closing of such merger or consolidation. 

(v) The cancellation of such outstanding Options and a payment to the Optionees equal to the excess of (A) the Fair
Market Value of the Shares subject to such Options (whether or not such Options are then exercisable or such Shares are then vested) as of the closing date of such merger or consolidation over (B) their Exercise Price. Such

 
payment shall be made in the form of cash, cash equivalents, or securities of the surviving corporation or its parent with a Fair Market Value equal to the required amount. Such payment may be
made in installments and may be deferred until the date or dates when such Options would have become exercisable or such Shares would have vested. Such payment may be subject to vesting based on the Optionee’s continuing Service, provided that
the vesting schedule shall not be less favorable to the Optionee than the schedule under which such Options would have become exercisable or such Shares would have vested. If the Exercise Price of the Shares subject to such Options exceeds the Fair
Market Value of such Shares, then such Options may be cancelled without making a payment to the Optionees. For purposes of this Paragraph (v), the Fair Market Value of any security shall be determined without regard to any vesting conditions
that may apply to such security. 
 (c) Reservation of Rights. Except as provided in this Section 8, an Optionee or
Purchaser shall have no rights by reason of (i) any subdivision or consolidation of shares of stock of any class, (ii) the payment of any dividend or (iii) any other increase or decrease in the number of shares of stock of any class.
Any issuance by the Company of shares of stock of any class, or securities convertible into shares of stock of any class, shall not affect, and no adjustment by reason thereof shall be made with respect to, the number or Exercise Price of Shares
subject to an Option. The grant of an Option pursuant to the Plan shall not affect in any way the right or power of the Company to make adjustments, reclassifications, reorganizations or changes of its capital or business structure, to merge or
consolidate or to dissolve, liquidate, sell or transfer all or any part of its business or assets. 
 SECTION 9. SECURITIES LAW REQUIREMENTS.

 (a) General. Shares shall not be issued under the Plan unless the issuance and delivery of such Shares comply with
(or are exempt from) all applicable requirements of law, including (without limitation) the Securities Act of 1933, as amended, the rules and regulations promulgated thereunder, state securities laws and regulations, and the regulations of any stock
exchange or other securities market on which the Company’s securities may then be traded. 
 (b) Financial Reports.
The Company each year shall furnish to Optionees, Purchasers and stockholders who have received Stock under the Plan its balance sheet and income statement, unless such Optionees, Purchasers or stockholders are key Employees whose duties with the
Company assure them access to equivalent information. Such balance sheet and income statement need not be audited. 
 SECTION 10. NO
RETENTION RIGHTS. 
 Nothing in the Plan or in any right or Option granted under the Plan shall confer upon the Purchaser or
Optionee any right to continue in Service for any period of specific duration or interfere with or otherwise restrict in any way the rights of the Company (or any Parent or Subsidiary employing or retaining the Purchaser or Optionee) or of the
Purchaser or Optionee, which rights are hereby expressly reserved by each, to terminate his or her Service at any time and for any reason, with or without cause. 

 SECTION 11. DURATION AND AMENDMENTS. 

(a) Term of the Plan. The Plan, as set forth herein, shall become effective on the date of its adoption by the Board of Directors,
subject to the approval of the Company’s stockholders. If the stockholders fail to approve the Plan within 12 months after its adoption by the Board of Directors, then any grants, exercises or sales that have already occurred under the Plan
shall be rescinded and no additional grants, exercises or sales shall thereafter be made under the Plan. The Plan shall terminate automatically 10 years after the later of (i) its adoption by the Board of Directors or (ii) the most recent
increase in the number of Shares reserved under Section 4 that was approved by the Company’s stockholders. The Plan may be terminated on any earlier date pursuant to Subsection (b) below. 

(b) Right to Amend or Terminate the Plan. The Board of Directors may amend, suspend or terminate the Plan at any time and for any
reason; provided, however, that any amendment of the Plan shall be subject to the approval of the Company’s stockholders if it (i) increases the number of Shares available for issuance under the Plan (except as provided in Section 8)
or (ii) materially changes the class of persons who are eligible for the grant of ISOs. Stockholder approval shall not be required for any other amendment of the Plan. If the stockholders fail to approve an increase in the number of Shares
reserved under Section 4 within 12 months after its adoption by the Board of Directors, then any grants, exercises or sales that have already occurred in reliance on such increase shall be rescinded and no additional grants, exercises or sales
shall thereafter be made in reliance on such increase. 
 (c) Effect of Amendment or Termination. No Shares shall be
issued or sold under the Plan after the termination thereof, except upon exercise of an Option granted prior to such termination. The termination of the Plan, or any amendment thereof, shall not affect any Share previously issued or any Option
previously granted under the Plan. 
 SECTION 12. DEFINITIONS. 

(a) “Board of Directors” shall mean the Board of Directors of the Company, as constituted from time to time. 

(b) “Code” shall mean the Internal Revenue Code of 1986, as amended. 

(c) “Committee” shall mean a committee of the Board of Directors, as described in Section 2(a). 

(d) “Company” shall mean AdMob, Inc., a Delaware corporation. 

(e) “Consultant” shall mean a person who performs bona fide services for the Company, a Parent or a Subsidiary as a
consultant or advisor, excluding Employees and Outside Directors. 
 (f) “Disability” shall mean that the
Optionee is unable to engage in any substantial gainful activity by reason of any medically determinable physical or mental impairment. 

 (g) “Employee” shall mean any individual who is a common-law employee of
the Company, a Parent or a Subsidiary. 
 (h) “Exercise Price” shall mean the amount for which one Share may be
purchased upon exercise of an Option, as specified by the Board of Directors in the applicable Stock Option Agreement. 
 (i)
“Fair Market Value” shall mean the fair market value of a Share, as determined by the Board of Directors in good faith. Such determination shall be conclusive and binding on all persons. 

(j) “Family Member” shall mean (i) any child, stepchild, grandchild, parent, stepparent, grandparent, spouse,
former spouse, sibling, niece, nephew, mother-in-law, father-in-law, son-in-law, daughter-in-law, brother-in-law or sister-in-law, including adoptive relationships, (ii) any person sharing the Optionee’s household (other than a tenant or
employee), (iii) a trust in which persons described in Clause (i) or (ii) have more than 50% of the beneficial interest, (iv) a foundation in which persons described in Clause (i) or (ii) or the Optionee control the
management of assets and (v) any other entity in which persons described in Clause (i) or (ii) or the Optionee own more than 50% of the voting interests. 

(k) “ISO” shall mean an employee incentive stock option described in Section 422(b) of the Code. 

(l) “Nonstatutory Option” shall mean a stock option not described in Sections 422(b) or 423(b) of the Code.

 (m) “Option” shall mean an ISO or Nonstatutory Option granted under the Plan and entitling the holder to
purchase Shares. 
 (n) “Optionee” shall mean a person who holds an Option. 

(o) “Outside Director” shall mean a member of the Board of Directors who is not an Employee. 

(p) “Parent” shall mean any corporation (other than the Company) in an unbroken chain of corporations ending with the
Company, if each of the corporations other than the Company owns stock possessing 50% or more of the total combined voting power of all classes of stock in one of the other corporations in such chain. A corporation that attains the status of a
Parent on a date after the adoption of the Plan shall be considered a Parent commencing as of such date. 
 (q)
“Plan” shall mean this AdMob, Inc. 2006 Stock Plan. 
 (r) “Purchase Price” shall mean the
consideration for which one Share may be acquired under the Plan (other than upon exercise of an Option), as specified by the Board of Directors. 

 (s) “Purchaser” shall mean a person to whom the Board of Directors has
offered the right to acquire Shares under the Plan (other than upon exercise of an Option). 
 (t) “Service”
shall mean service as an Employee, Outside Director or Consultant. 
 (u) “Share” shall mean one share of
Stock, as adjusted in accordance with Section 8 (if applicable). 
 (v) “Stock” shall mean the Common
Stock of the Company, with a par value of $0.0001 per Share. 
 (w) “Stock Option Agreement” shall mean the
agreement between the Company and an Optionee that contains the terms, conditions and restrictions pertaining to the Optionee’s Option. 

(x) “Stock Purchase Agreement” shall mean the agreement between the Company and a Purchaser who acquires Shares under
the Plan that contains the terms, conditions and restrictions pertaining to the acquisition of such Shares. 
 (y)
“Subsidiary” shall mean any corporation (other than the Company) in an unbroken chain of corporations beginning with the Company, if each of the corporations other than the last corporation in the unbroken chain owns stock
possessing 50% or more of the total combined voting power of all classes of stock in one of the other corporations in such chain. A corporation that attains the status of a Subsidiary on a date after the adoption of the Plan shall be considered a
Subsidiary commencing as of such date. 

 Neither this document, nor any stock option agreement connected with it, is an approved prospectus for
the purposes of section 85(1) of the Financial Services and Markets Act 2000 (“FSMA”) and no offer of transferable securities to the public (for the purposes of section 102B of FSMA) is being made in connection with the UK Sub-Plan of the
AdMob, Inc. 2006 Stock Plan (the “Sub-Plan”). The Sub-Plan is exclusively available to bona fide employees and former employees of AdMob, Inc. and Admob International, Inc. 

UK SUB-PLAN OF THE 

ADMOB, INC. 2006 STOCK PLAN 
  

	1.	The purpose of this Sub-Plan is to provide incentive for present and future UK tax resident employees of AdMob, Inc. (the “Company”) and AdMob International,
Inc. through the grant of incentive awards. 

  

	2.	This Sub-Plan is governed by the Company’s 2006 Stock Plan (the “Plan”) and all its provisions shall be identical to those of the Plan SAVE THAT
(i) “Sub-Plan” shall be substituted for “Plan” where applicable and (ii) the following provisions shall be as stated in this Sub-Plan in order to accommodate the specific requirements of the laws of England and Wales
and the appropriate UK tax legislation. 

  

	3.	References to Incentive Stock Options and Nonstatutory Stock Options shall not apply to Options granted under the Sub-Plan. Options granted under this Sub-Plan shall be
taxed in the UK as unapproved securities options. 

  

	4.	SECTION 1. ESTABLISHMENT AND PURPOSE. 

  

	    	The first paragraph of Section 1 shall be deleted and replaced as follows: 

“The purpose of the Sub-Plan is to offer Employees an opportunity to acquire a proprietary interest in the success of
the Company, or to increase such interest, by granting Options over Shares of the Company’s Stock.” 
  

	5.	SECTION 3. ELIGIBILITY 

  

	    	Section 3(a) shall be deleted in its entirety and replaced as follows: 

“General Rule. Only Employees shall be eligible for the grant of Options.” 

 

	6.	SECTION 5. TERMS AND CONDITIONS OF AWARDS OR SALES. 

  

	    	Section 5 shall be deleted in its entirety. 

  

	7.	SECTION 6. TERMS AND CONDITIONS OF OPTIONS. 

  

	7.1	The last sentence of Section 6(b) shall be deleted. 

  

	7.2	Section 6(c) shall be deleted in its entirety and replaced as follows: 

“(c) Exercise Price. Each Stock Option Agreement shall specify the Exercise Price which shall not be less than
85% of the Fair Market Value of a Share on the date of grant, and a higher percentage may be required by Section 3(b). Subject to the preceding sentence, the Exercise Price under any Option shall be determined by

 
the Board of Directors at its sole discretion. The Exercise Price shall be payable in a form described in Section 7.” 

 

	7.3	Section 6(d) shall be deleted in its entirety and replaced as follows: 

“(d) Exercisability. Each Stock Option Agreement shall specify the date when all or any instalment of the
Option is to become exercisable. No Option shall be exercisable unless the Optionee has delivered an executed copy of the Stock Option Agreement to the Company together with any additional documents specified in the Stock Option Agreement including,
but not limited to, a Joint Election and a Section 431 Election (as defined in the Stock Option Agreement). In the case of an Optionee who is an Employee of the Company and is not a director of the Company, an Option shall become exercisable at
least as rapidly as 20% per year over the five-year period commencing on the date of grant. Subject to the preceding sentence, the Board of Directors shall determine the exercisability provisions of the Stock Option Agreement at its sole
discretion. All of an Optionee’s Options shall become exercisable in full if Section 8(b)(iv) applies.” 
  

	7.4	The last sentence of section 6(f) shall be deleted and replaced as follows: 

“In the event that the Optionee dies after the termination of the Optionee’s Service but before the expiration
of the Optionee’s Options, all or part of such Options may be exercised (prior to expiration) by the Optionee’s personal representative(s) but only to the extent that such Options had become exercisable before the Optionee’s Service
terminated (or became exercisable as a result of the termination) and the underlying shares had vested before the Optionee’s Service terminated (or vested as a result of termination).” 

 

	7.5	The penultimate sentence of section 6(h) shall be deleted and replaced as follows: 

“All or part of the Optionee’s Options may be exercised at any time before the expiration of such Options under
the preceding sentence by the Optionee’s personal representative(s) but only to the extent that such Options had become exercisable before the Optionee’s death (or become exercisable as a result of the death) and the underlying Shares had
vested before the Optionee’s death (or vested as a result of the Optionee’s death).” 
  

	7.6	The words “who is not an officer of the Company, an Outside Director or a Consultant” in the third sentence of Section 6(i) shall be deleted and replaced
with the words “who is an Employee of the Company”. 

  

	7.7	Section 6(j) shall be deleted in its entirety and replaced as follows: 

“(j) Transferability of Options. An Option shall not be transferable by the Optionee during the
Optionee’s lifetime. In the event of the Optionee’s death then an Option may be exercised by the Optionee’s personal representative(s) in accordance with Section 6(h).” 

 

	7.8	Section 6(k) shall be deleted in its entirety and replaced as follows: 

“(k) Withholding Taxes. In the event that the Company determines that it is required to account to HM
Revenue & Customs for income tax (under PAYE) or any other taxation provisions and primary class 1 National Insurance Contributions in the United Kingdom to the extent arising from the grant, exercise, assignment, release, cancellation or
any other disposal of an Option or the Secondary NIC Liability (as defined in the Stock Option Agreement) as a result of the exercise of this Option, the Optionee, as condition to the exercise of this Option, shall make arrangements

 
satisfactory to the Company to enable it to satisfy all such requirements. The Optionee shall also make arrangements satisfactory to the Company to enable it to satisfy any requirement to account
for tax, if any, that may arise in connection with the disposition of Shares purchased by exercising this option.” 
  

	8.	SECTION 7. PAYMENT FOR SHARES. 

  

	8.1	Sections 7(b), 7(c), 7(d) and 7(f) shall be deleted in their entirety. 

  

	9.	SECTION 8. ADJUSTMENTS OF OPTIONS 

  

	9.1	Section 8(b)(v) shall be deleted in its entirety. 

  

	10.	SECTION 11. DURATION AND AMENDMENTS. 

  

	10.1	Section 11(a) shall be deleted in its entirety and replaced as follows: 

“(a) Term of the Sub-Plan. The Sub-Plan shall become effective upon its adoption by the Board of Directors,
subject to the approval of the Company’s stockholders. It shall continue in effect until the earlier of the date of termination of the Plan or the date terminated under Section 11(b) of the Sub-Plan.” 

 

	10.2	Section 11(b) shall be deleted in its entirety and replaced as follows: 

“(b) Right to Amend or Terminate the Sub-Plan. The Board of Directors may amend, suspend or terminate the
Sub-Plan at any time and for any reason.” 
  

	11.	SECTION 12. DEFINITIONS. 

  

	11.1	The following definitions shall not apply to the Sub-Plan: 

“Code” 

“Consultant” 

“Family Member” 

“ISO” 

“Nonstatutory Stock Option” 

“Outside Director” 

“Purchase Price” 

“Purchaser” 

“Stock Purchase Agreement” 

 

	11.2	The following definitions shall be deleted and replaced as follows: 

“Employee” shall mean any individual who is employed by the Company, a Parent or a Subsidiary.

 “Option” shall mean an option to acquire Shares in accordance with the rules of the Sub-Plan.

 “Service” shall mean service as an Employee.Services Agreement

 Exhibit 10.11 

Confidential materials omitted and filed 

separately with the Securities and Exchange 

Commission. Asterisks denote omissions. 

SERVICES AGREEMENT 

THIS AGREEMENT (the “Agreement”) is entered into as of this 9th day of May, 2008 (“Effective Date”) by and between
The Bancorp, Inc. (“Bancorp”), a Delaware bank holding company and Higher One, Inc. (“Higher One”), a Delaware corporation. 

RECITALS 

Higher One is engaged in the business of providing customized programs (including products and services) to educational institutions
throughout the United States and to their respective students, faculty, staff, alumni, and others (“Operation”). 
 To
implement the Operation, Higher One delivers a DDA account with customized features to its customers (“Account”). Higher One customers are issued a debit card (the “Card”) to access funds in their Account, and perform other
functions including but not limited to identification, access to facilities, dining hall use, library privileges, or other uses. The Card is issued on a national network such as VISA, MasterCard or similar network and may be used at participating
merchants, automated teller machines and/or cash dispensers (“ATMs”), including those operated by Higher One. Higher One provides various payment processing services to its clients, such as refund and payroll disbursement and cashiering
solutions. 
 To offer Accounts through the Operation, Higher One desires that Bancorp, through its designated affiliate The
Bancorp Bank, serve as the depository institution for purposes of the Operation, and provide various additional banking services to Higher One and its customers as set forth herein (collectively hereinafter referred to as “Bancorp”).

 Higher One and Bancorp have performed to their satisfaction all necessary due diligence with respect to one another, have
contemplated the risks and benefits of entering into this Agreement, and desire to be bound in accordance with the terms hereof. 

NOW, THEREFORE, in consideration of the mutual covenants and representations contained herein, and for other good and valuable
consideration, the receipt and sufficiency of which is hereby acknowledged, the parties hereto agree as follows: 
 SECTION I.

 DEFINITIONS 

1.1 Certain Definitions. As used in this Agreement, the following terms have the definitions indicated. 

“Applicable Law” shall mean all applicable federal and state statutes, regulations, judicial decisions, rules orders and
requirements of any Regulatory Authority, and Association Bylaws and Operating Regulations, as such statutes, regulations, requirements, order, or bylaws may be amended or in effect from time to time during the term of this Agreement. 

“Account” shall mean a demand deposit account (as defined by Federal Reserve Regulation D), subject to FDIC insurance, and held
at Bank for the benefit of Higher One Customers. 

 “Card” shall mean a debit card or other access device issued by Bank and to a
Higher One Customer for purposes of accessing the Account. 
 “Charges” means service charges assessed against the
User Accounts, set by Higher One. 
 “Deposit” shall have the meaning set forth in Section 3(1) of the Federal
Deposit Insurance Act, 12 U.S.C. § 1813(1), including, without limitation, demand deposit accounts, certificates of deposit, savings accounts, NOW accounts, and individual retirement accounts. 

“Deposit Contract” means the deposit contract and/or related deposit disclosures, including disclosures required by state or
federal law, which will be provided to Users online in connection with the User Accounts. Deposit Contracts and related disclosures are subject to the review and approval of Bancorp. 

“Fees” means all banking revenue generated from the use of the User’s Accounts, including any card usage, interchange and
miscellaneous fees. 
 “Higher One Customer” means a customer of Higher One who has activated any Higher One Services.

 “Higher One Deposits” means the Deposits of Higher One and Higher One’s Customers held by Bancorp. A Higher
One Customer may also have other deposits at Bancorp, which are not related to the Higher One Services, and such deposits will not be included as a User Account for the purposes of this Agreement. 

“OneAccount” means a type of User Account offered by Higher One to Users. 

“Private Label Banking Program” shall refer to those services offered by Bancorp to Higher One pursuant to a Private Label
Banking and Referral Program Agreement entered into between the Parties. 
 “Regulatory Authority” shall mean any
local, state or federal agency, office or supervising entity, or any other authority having jurisdiction over Bancorp or Higher One, in such a manner as to impact the operations or activity being contemplated under this Agreement. 

“Universities” shall mean those educational institutions wherein Higher One offers its Operation. 

“User” means a customer of Higher One who has activated any Higher One Services. 

“User Account” means a deposit account at Bancorp offered to Users by Higher One, which is subject to a Deposit Contract
between the User and Bancorp and Higher One’s assignment rights under this Agreement, and which is insured by the Federal Deposit Insurance Corporation (FDIC). Higher One shall receive all Charges, Fees, and other revenue generated by Bancorp
from User Accounts. 
  

 2 

 SECTION II. 

OBLIGATIONS AND COVENANTS OF HIGHER ONE 

2.1 General Obligation. Higher One shall be responsible for the technology and operations associated with the OneAccount and Card,
and shall bear all responsibility for and pay all expenses of the Operations except as otherwise described in this Agreement. Bancorp’s role will be limited to providing the bank depository services and FDIC insurance required for the
OneAccounts, and will bear all costs associated with that role. 
 2.2 Specific Obligations. Higher One, at its own cost,
shall be solely responsible for implementing all aspects of the Operation as set forth in this Section 2.2 (“HigherOne Services”). 
  

	 	(a)	Higher One shall enter into contracts with Universities to implement the Operation and to provide services and products to them and/or their students, faculty, staff,
alumni, and/or other related parties; 

  

	 	(b)	Higher One shall directly (or pursuant to contracts with third-party providers) provide for all operational needs of the Operation. This will include the necessary
management, financial expertise, staff and software needed to conduct the Operation, including all documentation and specifications relating to such software required to implement the Operation. 

 

	 	(c)	Higher One shall provide all Operation-related software and recordkeeping necessary to implement the Operation in compliance with Applicable Law;

  

	 	(d)	Higher One shall provide full back office operations, systems and administrative support in connection with the Operation, including customer service, in accordance
with commercially reasonable standards, or as otherwise agreed in writing between Higher One and Bancorp. 

  

	 	(e)	Establishment of Accounts at Bancorp. Higher One will establish an account at Bancorp identifying the Higher One Deposits (“Master Account”) into which Higher
One will direct or coordinate all of the Higher One Deposits. Higher One will make appropriate entries to the Master Account to reflect the aggregate transactions to the User Accounts and maintain such necessary records to establish a User Account
for each individual User with sufficient detail as required by Applicable Law to qualify such User Account for FDIC insurance; 

  

	 	(f)	 Transactional Activity. Higher One will be responsible for all transactional activity through the Account, including: (i) ACH and wire transfer
transactions initiated at the direction of Users; (ii) deposits to User Accounts (via ACH, mail, wire transfers and direct credits from Universities); (iii) coordinating and providing support for payments made from User’s Accounts,
including payment by check, debit card charge and electronic payment. All such transactional activity shall be conducted in 

 

 3 

	 	
compliance with Applicable Law, applicable rules of the National Automated Clearing House Association (NACHA), and any requirements of Bancorp as may be communicated to Higher One from time to
time; 

  

	 	(g)	Card Production and Association Compliance. Higher One shall be responsible for producing all Cards and/or checks issued to Users in connection with any Account,
subject to compliance with applicable VISA, MasterCard, or other card association rules, and approval by Bancorp; 

  

	 	(h)	Card Maintenance and Card Security. Higher One shall be responsible for: 

  

	 	(i)	maintaining and managing all Cards, both prior to and after issuance, and managing all security aspects of the Cards, including allowing for Users to select and change
their password identification number (PIN) online; 

  

	 	(ii)	cooperation making available, and causing its third-party providers to make available, all information, data and personnel requested by Bancorp’s regulatory
authorities in connection with any examination by such authorities; 

  

	 	(iii)	maintaining and providing separate account information and communicating same to Bancorp as necessary or appropriate for Bancorp to identify funds ownership interests
sufficient to allow for FDIC deposit insurance as to each User Account and pass-through FDIC deposit insurance for each owner’s funds in the single account maintained at Bancorp which will act as the repository for disbursement funds from the
Universities to recipients individually identified to Higher One and identified by Higher One to Bancorp; and 

  

	 	(iv)	maintaining procedures for the identification of each new User upon the establishment of a User Account for such User or within a reasonable time thereafter as required
by Applicable Law. Such procedures are designed to comply with the requirements of the federal Bank Secrecy Act, the federal USA PATRIOT Act, any regulations adopted pursuant to such acts, and applicable regulations of the Office of Foreign Assets
Control. 

 2.3 Compliance with Applicable Law. Higher One shall ensure that all aspects of the Operation,
and the performance of its obligations hereunder are in compliance with Applicable Law, and performed in a commercially reasonable manner. 

Notwithstanding the foregoing, the parties acknowledge that Higher One shall not have liability for any actions taken by Bancorp in
connection with the Operation, and Bancorp shall indemnify Higher One for any liability inuring to Higher One as a result of Bancorp’s actions; 

 

 4 

 
such liability and/or indemnification shall be inapplicable if Bancorp’s actions are based on information or instructions from Higher One received through Higher One software, systems,
processes or instructions. 
 2.4 Restrictions. Notwithstanding Higher One’s authority and responsibilities with
respect to the Operation, Higher One shall not affect any of the following without the prior consent of Bancorp: 
  

	 	(a)	Enter into contracts on behalf of Bancorp, except for facilitating the opening of User Accounts for Users as described in this Agreement; 

 

	 	(b)	Make use of the name “Bancorp Bank” or any trademarks or tradenames of Bancorp, except in connection with the Services offered pursuant to this Agreement.

 SECTION III. 

OBLIGATIONS AND COVENANTS OF BANCORP 

3.1 General Obligation. Bancorp’s obligations hereunder shall be limited to that of providing certain depository functions
with respect to the Operation. Bancorp shall have no obligations with respect to any other aspect of the Operation except as specifically set forth in this Section III. 

3.2 Specific Obligations. In connection with the Operation, Bancorp shall perform the following services: 

 

	 	(a)	Bancorp shall provide all banking services offered to and utilized by the Users under the Operation in accordance with the provisions of this Agreement and the terms of
any Deposit Contract and Applicable Law; 

  

	 	(b)	Bancorp shall perform its functions in a commercially reasonable manner, and shall ensure that all depository services performed in connection with the Operation are
separately maintained for the benefit of Higher One, its Users and the Operation, such as maintaining a separate Routing/Transit number (including working with Frost Bank to transfer the existing routing number, and entering into any required
agreements to facilitate the continued use of existing numbers for which all related costs will be borne by Higher One), clearing accounts and BINs for the Higher One User Accounts and Cards; 

 

	 	(c)	Bancorp shall ensure that its deposit insurance remains in full force and effect so that the Account of each User qualifies for FDIC deposit insurance in the
User’s individual right and capacity, provided however, that Higher One has provided Bancorp with the necessary User information as required by Applicable Law; 

 

 5 

	 	(d)	Bancorp shall issue checks in connection with certain Accounts, to be made available to each User through Higher One, with which Users may draw against their User
Accounts, and Bancorp shall honor those checks properly drawn on the User Accounts based on funds available in the User Accounts all in accordance with any Deposit Contract and Applicable Law; 

 

	 	(e)	Facilitating the issuance of the Cards in accordance with applicable VISA, MasterCard, or similar provider rules, as applicable, and honoring the Card transactions made
by Users based on funds available in the User Accounts, and facilitating the pass-through to Higher One of all benefits from such networks (including through incentive agreements or through volume, entered into by Higher One or Bancorp) related to
Higher One cards or programs, 

  

	 	(f)	Sponsoring Higher One’s ATMs as needed, and providing the cash for those ATMs at no cost, all subject to a separate ATM Sponsorship Agreement substantially similar
to the form attached hereto as Exhibit A; and 

  

	 	(g)	Providing wire transfer services to Higher One at no cost as required for the Operations, subject to the terms of a separate Wire Transfer Agreement substantially
similar to the form attached hereto as Exhibit B 

  

	 	(h)	Making available to Higher One the opportunity to engage in Private Label Banking pursuant to a Private Label Banking Program. This shall be separately established
between the parties pursuant to a Private Label Banking Agreement substantially similar to the form attached hereto as Exhibit C. 

3.3 Compliance with Applicable Law. Bancorp shall perform its obligations in compliance with Applicable Law and in a commercially
reasonable manner. Notwithstanding the foregoing, the parties acknowledge that Bancorp shall have no liability for any actions taken by Higher One in connection with its providing the Operation, and Higher One shall indemnify Bancorp for any
liability inuring to Bancorp as a result of Higher One’s actions. 
 SECTION IV. 

COMPENSATION 

4.1 Bancorp Compensation. Bancorp shall not be compensated by Higher One in any way or form under this Agreement, other than
reimbursement or indemnification as described herein. Bancorp will, as its exclusive compensation, retain any revenue it may generate from the investment of the Higher One Deposits. All Higher One Deposits will be invested in accordance with the
rules and regulations applicable to Bancorp. Ancillary services required for the Operation, including wire transfers and ATM sponsorship, shall be included services and not generate additional compensation for Bancorp. 

4.2 Higher One Compensation. Higher One shall be compensated by Bancorp in form of a processing fee calculated as described below
in addition to any reimbursement or indemnification described herein. Higher One will retain all other revenue generated by or from 

 

 6 

 
the User Accounts, including but not limited to, User Charges, interchange Fees, marketing and advertising revenues, any other Fees and Charges associated with such User Accounts and the
Operation, and all other miscellaneous revenues. Higher One shall also retain all fees, charges and interchange generated by its ATMs and from its payment processing services. 

[**] 

SECTION V. 

REPRESENTATIONS OF BANCORP 

Bancorp represents and warrants as follows: 

5.1 Organization, Good-Standing and Conduct of Business. Bancorp is a banking corporation, duly organized, validly existing and in
good standing under the laws of the State of Delaware, and has full power and authority and all necessary governmental and regulatory authorization to own its properties and assets and to carry on its business as it is presently being conducted.

 5.2 Corporate Authority. The execution, delivery and performance of this Agreement have been duly authorized. No
further corporate acts or proceedings on the part of Bancorp are required or necessary to authorize this Agreement. 
 5.3
Binding Effect. When executed, this Agreement will constitute a valid and legally binding obligation of Bancorp, enforceable against Bancorp in accordance with its terms, subject to (i) applicable bankruptcy, insolvency, reorganization,
moratorium or other similar laws now or hereafter in effect relating to rights of creditors of FDIC-insured institutions or the relief of debtors generally, (ii) laws relating to the safety and soundness of depository institutions, and
(iii) general principles of equity. The Agreement, when executed and delivered by Bancorp in accordance with the provisions hereof, shall be duly authorized, executed and delivered by Bancorp and enforceable against Bancorp in accordance with
its terms, subject to the exceptions in the previous sentence. 
 5.4 Non-Contravention and Defaults; No Liens. Neither
the execution or delivery of this Agreement, nor the fulfillment of, or compliance with, the terms and provisions hereof, will (i) result in a breach of the terms, conditions or provisions of, or constitute a default under, or result in a
violation of, termination of or acceleration of the performance provided by the terms of, any agreement to which Bancorp is a party or by which it may be bound, (ii) violate any provision of any law, rule or regulation, or (iii) violate
any provisions of Bancorp’s Articles of Incorporation or Bylaws. 
 5.5 Necessary Approvals. Except for regulatory
approvals applicable solely to financial institutions (which approvals, if any are determined by Bancorp to be required, will be obtained by Bancorp prior to consummation of the transactions contemplated herein), no 

 

	**	Confidential materials omitted and filed separately with the Securities and Exchange Commission. Asterisks denote omissions. 

 

 7 

 
consent, approval, authorization, registration, or filing with or by any governmental authority, foreign or domestic, is required on the part of Bancorp in connection with the execution and
delivery of this Agreement or the consummation by Bancorp of the transactions contemplated hereby. 
 5.6 Liabilities and
Litigation. There are no claims, actions, suits or proceedings pending or, to Bancorp’s knowledge, threatened against Bancorp, or to its knowledge affecting Bancorp, at law or in equity, before or by any Federal, state, municipal,
administrative or other court, governmental department, commission, board, or agency, an adverse determination of which could have a material adverse effect on the business or operations of Bancorp, and Bancorp knows of no basis for any of the
foregoing. There is no order, writ, injunction, or decree of any court, domestic or foreign, or any Federal or state agency affecting Bancorp or to which Bancorp is subject. 

5.7 Full Disclosure. Bancorp has provided Higher One with full access to all material aspects of its banking operation and all
such information is accurate and complete as of the date provided. 
 SECTION VI. 

REPRESENTATIONS OF HIGHER ONE 

Higher One represents and warrants as follows as of the date hereof: 

6.1 Organization, Good-Standing and Conduct of Business. Higher One is a corporation, duly organized, validly existing and in good
standing under the laws of the State of Delaware, and has full power and authority and all necessary governmental and regulatory authorization to own its properties and assets and to carry on its business as it is presently being conducted.

 6.2 Corporate Authority. The execution, delivery and performance of this Agreement have been duly authorized. No
further corporate acts or proceedings on the part of Higher One are required or necessary to authorize this Agreement. 
 6.3
Binding Effect. When executed, this Agreement will constitute a valid and legally binding obligation of Higher One, enforceable against Higher One in accordance with its terms, subject to (i) applicable bankruptcy, insolvency,
reorganization, moratorium or other similar laws now or hereafter in effect relating to rights of creditors or the relief of debtors generally and (ii) general principles of equity. The Agreement, when executed and delivered by Higher One in
accordance with the provisions hereof, shall be duly authorized, executed and delivered by Higher One and enforceable against Higher One in accordance with its terms, subject to the exceptions in the previous sentence. 

6.4 Non-Contravention and Defaults; No Liens. Neither the execution or delivery of this Agreement, nor the fulfillment of, or
compliance with, the terms and provisions hereof, will (i) result in a breach of the terms, conditions or provisions of, or constitute a default under, or result in a violation of, termination of or acceleration of the performance provided by
the terms of, any agreement to which Higher One is a party or by which it may be bound, (ii) violate any provision of any law, rule or regulation, (iii) result in the creation or imposition of any lien, charge, restriction, security
interest or encumbrance of any nature whatsoever on any asset of Higher One, or (iv) violate any provisions of Higher One’s Certificate of Incorporation or Bylaws. 

 

 8 

 6.5 Necessary Approvals. No consent, approval, authorization, registration, or filing
with or by any governmental authority, foreign or domestic, is required on the part of Higher One in connection with the execution and delivery of this Agreement or the consummation by Higher One of the transactions contemplated hereby. 

6.6 Liabilities and Litigation. There are no claims, actions, suits or proceedings pending or, to Higher One’s knowledge,
threatened against Higher One, or to its knowledge affecting Higher One, at law or in equity, before or by any Federal, state, municipal, administrative or other court, governmental department, commission, board, or agency, an adverse determination
of which could have a material adverse effect on the business or operations of Higher One (including its ultimate ownership and operation of the Operation), and Higher One knows of no basis for any of the foregoing. There is no order, writ,
injunction, or decree of any court, domestic or foreign, or any Federal or state agency affecting Higher One or to which Higher One is subject. 

6.7 Software License. Higher One has the right to use the Software and any and all technology used by Higher One in connection
with the Operation, as contemplated in this Agreement. Higher One shall indemnify and hold harmless Bancorp from any and all claims, actions, suits and the like to which Bancorp may become subject concerning Bancorp’s use of the Software or any
such technology. 
 6.8 Full Disclosure. Higher One has provided Bancorp with full access to all material aspects of its
Operation and all such information is accurate and complete as of the date provided. 
 SECTION VII. 

REGULATORY APPROVALS 

7.1 Regulatory Approvals. Consummation of the transactions contemplated herein shall be subject to receipt of any necessary
regulatory approvals, and neither party shall be required to consummate any transactions contemplated herein unless all necessary or reasonably desirable regulatory approvals have been obtained. Notwithstanding anything to the contrary herein, in no
event shall this Agreement be construed to require either party to take, or impose any liability on either party as a result of its failure to take any action which is not permissible under Applicable Law. The consummation of any transaction
contemplated herein shall constitute a representation by each party to the other that all regulatory approvals necessary for that particular transaction have been received. 

7.2 Expense of Regulatory Approvals; Cooperation. Each party shall be responsible for obtaining and paying for any regulatory
approvals related to its consummation of the transactions contemplated herein. Each party shall use its respective best efforts to obtain all regulatory approvals and shall cooperate with the other party in order to facilitate the procurement of all
regulatory approvals. 
  

 9 

 SECTION VIII. 

TERM AND TERMINATION 

8.1 Term. The initial term of this Agreement shall be five years from the Effective Date and this Agreement shall renew
automatically in accordance with its terms, for additional one year terms, unless either party gives written notice of non-renewal 180 days prior to the expiration of the then current term. 

8.2 Termination. This Agreement may be terminated as follows: 

 

	 	(a)	At any time upon the mutual consent of the parties; 

  

	 	(b)	By either party, without cause, upon 270 days’ prior written notice. Higher One will use its best efforts to effect a more expedient termination if the termination
is prompted by any regulatory action or pending action against Bancorp; 

  

	 	(c)	By either party, for cause, upon thirty (30) days’ written notice, in the event the other party has breached or otherwise failed to comply with any material
obligation or requirement of this Agreement; provided, however, that terminating party must specifically describe the cause for termination in the written notice, and the breaching party shall have a 30-day period in which to cure;

  

	 	(d)	By either party, at the direction of any Regulatory Authority or upon the advice of counsel, or in the event Higher One or Bancorp are unable to mutually resolve any
material compliance issues to the satisfaction of both parties; or 

  

	 	(e)	upon 90 days’ written notice by Higher One, (i) if it obtains approvals to open or acquire a financial institution and desires to transfer Deposits to such
institution, (ii) if Higher One experiences a change of control, in which 50% or more of its capital stock changes ownership. 

8.3 Effect of Termination. In the event of termination of this Agreement by any party: 

 

	 	(a)	Section 10.1 and any agreements between the two parties as to indemnification, and any covenants contained herein which are specifically contemplated as being performed
after termination shall survive such termination and provided further, that any termination hereof shall not preclude any party hereto from recovering any legal or equitable damages or relief to which it is entitled; 

 

	 	(b)	Any amounts due and owing from one party to the other shall be promptly paid in full; 

 

 10 

	 	(c)	To the extent it has possession, Bancorp shall return to Higher One all Software and any other property of Higher One; 

 

	 	(d)	Bancorp shall comply with the requirements of Section IX; 

  

	 	(e)	Record Retention and Retrieval. Each of Bancorp and Higher One shall retain all records and documentation related to all Users and Accounts in a form that is reasonably
retrievable for a period of five (5) years after the closure of any Account, or the termination of this Agreement (whichever is earlier). The parties agree to cooperate with one another to make such records and documentation available as may be
required to comply with Applicable Law, or to respond to customer inquiries, legal requests (such as a subpoena), audits, or regulatory examination requests; and 

 

	 	(f)	Higher One Fee for Early Termination or Substantial Transfer. Higher One shall pay a termination fee (the “Termination Fee”) if, prior to the second
anniversary of the Effective Date of this Agreement, Higher One shall (i) terminate this Agreement pursuant to Section 8.2(b) or (e), or (ii) for any other reason transfer Accounts subject to this Agreement from Bancorp to any other
financial institution of any type and nature, the effect of which would be to cause the average quarterly balance of Higher One program funds on-deposit at Bancorp for any quarter to be less than fifty percent (50%) of the average quarterly
balance of Higher One program funds on-deposit at Bancorp for the same quarter of the previous calendar year. For the first year, the deposits held by Higher One during the previous year at Frost Bank will be used for this comparison. The
Termination Fee shall be calculated by first determining the average daily balance of Higher One program funds on-deposit at Bancorp during the 90-day period immediately preceding the date of transfer or termination triggering the Termination Fee
(the “Lost Funds”). The Termination Fee will be equal to the cost to replace the Lost Funds with brokered CDs, such cost to be annualized, then divided by 12, and then multiplied by the number of months remaining of the initial 2 years of
this Agreement. 

 SECTION IX. 

TRANSFER OF HIGHER ONE DEPOSITS UPON TERMINATION 

9.1 Transfer of Higher One Deposits. Upon the effective date of termination of this Agreement as provided in Section 8.1 or
8.2 of this Agreement, Bancorp shall transfer, at Higher One’s expense, the Higher One Deposits to an institution designated by Higher One (the “Transfer”), subject to Applicable Law, any Account terms and conditions and any
regulatory approvals, if required. Any such approvals will be applied for as soon as practicable following the date notice of termination is given, so that they are in place at the effective date of termination. As part of the Transfer, Bancorp
shall, subject to any required approvals, transfer any BINs, Routing Numbers and other related identifiers used by Higher One in connection with the Higher One Deposits, and deliver any and all applicable information, account opening contracts and
the like. The parties shall cooperate with each other on the issuance of necessary notices to customers and on all other matters necessary or appropriate to a legal and efficient Transfer. 

 

 11 

 The assets and liabilities transferred by Bancorp and assumed by the institution designated
by Higher One shall include all Higher One Deposits and all obligations of Bancorp to provide services incidental to those same Higher One Deposits. 

Bancorp shall use best efforts to assist with the Transfer. Until the Transfer is complete, Bancorp shall continue to provide all
services under this Agreement if requested to do so by Higher One, unless otherwise directed by a Regulatory Authority. 

9.2 Closing Deliveries and Documents. Upon the consummation of the Transfer, the parties shall deliver to each other such
documents as are typically provided in connection with the purchase and sale of deposits, including contracts, and assignment and assumption agreements, and officer’s certificates. Appropriate adjustments for returned and uncollected items
shall be made, as appropriate, on a post-closing basis. 
 9.3 Certain Transfer Matters. Upon the Transfer, Higher One or
its designee shall be responsible for completing Forms 1099 and other tax reporting forms, if applicable, for customers who were set up in connection with the Operation, and other similar customer-related matters. 

SECTION X. 

MISCELLANEOUS PROVISIONS 

10.1 Confidentiality and No-Use. 
  

	 	(a)	 Each party will and, will cause its employees and agents to, hold in strict confidence, unless disclosure is compelled by judicial or administrative
process, or in the opinion of its counsel, by other requirements of law, all Confidential Information of the other party and will not disclose the same to any person. Confidential Information shall be used only for the purpose of and in connection
with consummating the transaction contemplated herein. Each party will and will cause its employees and agents to hold in strict confidence all Confidential Information except for such disclosure as may be required in the ordinary course of
business, or unless disclosure is compelled by judicial or administrative process, or in the opinion of its counsel, by other requirements of law. During the pendency of this Agreement, each party agrees that it shall use Confidential Information
only in connection with the business of Higher One and Bancorp and not for any other purpose. In the event that this Agreement is terminated because of a breach hereof, the breaching party shall never be entitled to use Confidential Information. The
term “Confidential Information” shall mean all information of any kind concerning a party hereto (or an affiliate of a party) that is furnished by such party or on its behalf in connection with this Agreement, except information
(i) ascertainable or obtained from 

  

 12 

	 	
public or published information, (ii) received from a third party not known to the recipient of Confidential Information to be under an obligation to keep such information confidential,
(iii) which is or becomes known to the public (other than through a breach of this Agreement), (iv) of which the recipient was in possession prior to disclosure thereof in connection herewith, or (v) which was independently developed
by the recipient without the benefit of Confidential Information. 

  

	 	(b)	In connection with performing services under this Agreement, both parties will receive Nonpublic Personal Information, as such term is defined in the Gramm Leach Bliley
Act of 1999 (the “GLB Act”) and the applicable regulations promulgated by the federal regulators of financial institutions (the “GLB Regulations”) regarding Users. Each party hereby agrees that, in addition to, and without
limiting the generality of the confidentiality provisions contained in this Agreement, it shall keep all such Nonpublic Personal Information confidential and shall maintain and use such information only for the purposes of this Agreement, or as
otherwise permitted in accordance with all applicable laws, rules and regulations, including but not limited to the GLB Act and the applicable GLB Regulations. Without limiting the generality of the foregoing, each party agrees and acknowledges that
it is familiar with, and shall fully comply with, the Nonpublic Personal Information reuse and redisclosure limitations contained in the GLB Act and applicable GLB Regulations as they relate to the Operation. Nothing herein shall be interpreted as
preventing or impairing either party to disclose any information required by regulatory authorities in connection with an examination of such party. 

10.2 Information Security. Each party acknowledges the importance of maintaining the security and integrity of Nonpublic Personal
Information and agrees to take steps designed to prevent the unauthorized disclosure or use of the Nonpublic Personal Information and to prevent the Nonpublic Personal Information from entering the public domain. Each party hereby represents and
warrants that it is familiar with the Interagency Guidelines Establishing Standards for Safeguarding Customer Information established by the federal regulators of depository institutions (the “Security Standards”) and agrees to implement
and maintain throughout the term of the Agreement appropriate security measures designed to meet the objectives of the Security Standards. 

10.3 Obligations in the Event of Breach. Each party shall advise the other in writing of any misappropriation or misuse of
Nonpublic Personal Information as soon as it becomes aware of such misappropriation or misuse, and will provide an appropriate response in consultation with the other party, which may include notification of Users and/or law enforcement. 

10.4 Arbitration. Any dispute arising under this Agreement shall be referred to and resolved by arbitration in New Haven,
Connecticut, in accordance with the rules of the American Arbitration Association, by a panel of three arbitrators, one of whom shall be selected by Higher One, one of whom shall be selected by Bancorp and the third of whom shall be selected by the

  

 13 

 
arbitrators selected by Higher One and Bancorp. A determination made in accordance with such rules shall be delivered in writing to the parties hereto and shall be final and binding and
conclusive upon them. Each party shall pay its own legal, accounting and other fees in connection with such an arbitration; provided, however, that the arbitrators may award arbitration costs, including legal, auditing and other fees to the
prevailing party in the arbitration proceeding if the arbitrators determine that such an award is appropriate. 
 10.5
Relationship of Parties. Higher One and all of its agents and employees shall be considered independent contractors of Bancorp and the parties shall take such action as may be reasonably necessary to ensure such treatment. All work done by
Higher One in connection with the Operation shall be the property of Higher One and any Software provided or used by Higher One shall be the property of Higher One and/or any third-party contractor of Higher One that has proprietary rights in such
Software. Higher One shall enter into all contracts executed in connection with the Operation in its own name and on its own behalf (such that Higher One will be deemed to be the owner and beneficiary of such contracts). Bancorp shall at no time
have any right or interest in the agreement(s) between Higher One and the Universities, and shall have no rights with respect to Higher One Customers except those rights which derive from the Deposit Contracts or from other contracts or
relationships having no relation to the Operation. 
 10.6 Right of First Offer. This Agreement shall not preclude Higher
One from using other banks or financial institutions to support its products and services. However, Higher One shall offer Bancorp the right of first offer to support any new products or services. 

10.7 No Direct Solicitation by Bancorp. Bancorp shall not solicit Higher One Customers for any services of Bancorp unless such
customers were customers of Bancorp prior to becoming customers of Higher One. Notwithstanding the foregoing, the parties acknowledge that this Section 10.7 shall not preclude general solicitations such as mass mailing, media, and otherwise not
specifically targeted at Higher One Customers, or if the Users or their names come to Bancorp in the normal course of business. 

10.8 Cooperation and Access. The parties shall reasonably cooperate in order to effect the transactions contemplated herein. The
parties hereby agree to provide the other with full and complete access at all reasonable times to the Operation and all matters related therein. 

10.9 Entire Agreement. This Agreement contains the entire agreement of the parties with respect to the subject matter contained
herein and there are no agreements, warranties, covenants or undertakings other than those expressly set forth herein, and replaces in its entirety the Letter of Intent dated February 14, 2008 between Higher One and Bancorp. Higher One and
Bancorp may enter into additional agreement for other products through separate agreements or amendments hereto. 
 10.10
Successors and Assigns. This Agreement shall be binding upon and shall inure to the benefit of the parties hereto and their respective successors and assigns. The Agreement shall not be assigned by either party, other than to an affiliate,
without the prior written consent of the other party; and provided that any actions required or permitted to be taken herein by a party may be taken by an affiliate of such party, provided further that such substitution does not have a material
adverse affect on the attendant benefits to the other party. For the purposes of this Agreement, “affiliate” is a person who is controlled by or is under the common control of a party, “control” being presumptively shown by a
majority ownership and/or voting interest. 
  

 14 

 10.11 Governing Law. This Agreement shall be governed by and construed in accordance
with the laws of the State of Connecticut. 
 10.12 Amendment and Waiver. This Agreement may not be amended except by an
instrument in writing signed on behalf of all of the parties. Any term, provision or condition of this Agreement (other than that required by law) may be waived in writing at any time by the party which is entitled to the benefits thereof.

 10.13 Counterparts. This Agreement may be executed in one or more counterparts, each of which shall be deemed to be an
original, but all of which together shall constitute one and the same instrument. 
 10.14 Construction. The parties
acknowledge that representations, acknowledgements or covenants expressly made herein by one or more parties to this Agreement are being made only by the parties stated herein as making such representations, acknowledgements or covenants, and no
other party shall be deemed to guarantee accuracy or performance of such provisions, unless such is expressly stated. 

10.15 Notice. Any notice to be given hereunder to the other party, including any notice of a change of address, shall be in
writing and shall be deemed validly given if (a) delivered personally or (b) sent by express delivery service, registered or certified mail, postage prepaid, return receipt requested or (c) sent by facsimile or email, as follows:

  

			
	 If to Higher One:
	  	 Higher One Inc.
 25 Science
Park
 New Haven, CT 06511
 Attn:
Contract Admin.
 Email: contracts@higherone.com

Fax: 203-776-7796

		
	 If to Bancorp:
	  	 The Bancorp, Inc.
 405
Silverside Road, Suite 105
 Wilmington, DE 19809

Attn: Frank M. Mastrangelo
 Email:
fmastrangelo@thebancorp.com
 Fax: 302-385-5200

All such notices shall be deemed given on the date of actual receipt by the addressee if delivered personally, on the date of deposit with the express
delivery service or the postal authorities if sent in either such manner, on the date the facsimile or email is sent if sent in such manner, and on the date of actual receipt by the addressee if delivered in any other manner. 

END OF PAGE – NEXT PAGE IS SIGNATURE PAGE 
  

 15 

 In witness whereof, the parties have executed this Agreement as of the date first written
above. 
  

			
	THE BANCORP, INC.
		
	By:	 	

	Its:	 	President
	
	HIGHER ONE, INC.
		
	By:	 	

	Its:	 	COO

  

 16 

 EXHIBIT A 

ATM SPONSORSHIP AGREEMENT 

THIS ATM SPONSORSHIP AGREEMENT (“Agreement”) is made this 9th day of May, 2008 by and between Higher One Machines, Inc. with
its principal place of business located at 25 Science Park, New Haven CT 06511_(“Company”), and The Bancorp, Inc. organized under the laws of the State of Delaware, with its principal place of business located at 405 Silverside Road, Suite
105, Wilmington, DE 19809 (“Bancorp”). 
 RECITALS 

WHEREAS, Company desires to deploy and operate Automated Teller Machines (“ATMs”) in various locations which will be connected
to various networks (collectively, the “Networks”); 
 WHEREAS, Company warrants that it is ineligible to become a
member of, or to participate in, the Networks; 
 WHEREAS, each of the Networks permits entities which are not eligible for
membership to connect ATMs to their respective network, provided a Network member agrees to assume certain responsibilities to the Network; and 

WHEREAS, the Bancorp, through its affiliated entities, including The Bancorp Bank, (collectively referred to as “Bank”) is a
member of the Network for the purpose of enabling Company to connect ATMs to the Network; 
 WHEREAS, the Bancorp and Higher One
Inc., the Company’s parent have entered into a Services Agreement dated May 9, 2008 (“Services Agreement”) and this Agreement shall be supplemental to such Services Agreement. In the event of conflicting terms or
conditions the Services Agreement shall control. 
 NOW THEREFORE, in consideration of the mutual covenants
contained herein, and other good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the Parties agree as follows: 

ARTICLE 1 - DEFINITIONS 

SECTION 1.1 - Definitions 

Except as otherwise specifically indicated, the following terms shall have the following meanings in this Agreement (such meanings to be
applicable equally to both the singular and plural forms of the terms defined): 
 (a) Acquirer means a
Network member that sponsors and is responsible for the operational control of an ATM in accordance with the rules and regulations of each System. 

(b) Account means (i) a depository account which is maintained with an Issuer and which may be accessed by a
Cardholder, including, without limitation, a checking, savings, NOW, share, share draft or such other depository account as may be legal under applicable law or regulation, or (ii) a Credit Card account which is maintained with an Issuer and which
may be accessed by a Cardholder. 

 (c) Acquirer Processor means a Direct Acquirer Processor or an Indirect
Acquirer Processor. 
 (d) ATM Operator, or “Operator” means an individual or entity that owns, or
leases an ATM or owns the cash in the ATM. 
 (e) Automated Teller Machine or ATM means a device which satisfies
all Network requirements and technical specification applicable thereto and at which a Cardholder may initiate and perform an entire set of ATM Transactions. 

(f) ATM Transactions mean any of the following functions initiated by a Cardholder at an ATM: 

(i) “Withdrawal” means the dispensing of money by an ATM to a Cardholder from a Cardholder’s Depository
Account; 
 (ii) “Cash Advance” means the dispensing of money by an ATM to a Cardholder from the
Cardholder’s Credit Card Account; 
 (iii) “Inquiry” means an inquiry by a Cardholder as to the
balance of the Cardholder’s Account. 
 (g) By-Laws and Operating Rules mean the By-Laws and Operating Rules
of the Networks, as amended from time to time. 
 (h) Card means a credit card, charge card, bankcard or debit
card that is issued by a member of any Network Issuer with the prior express written approval of a financial institution. 
 (i)
Cardholder means (i) the person who maintains or is authorized to access an Account with an Issuer (and if such Account is maintained with an Issuer in the name of, or may be accessed by, more than one Person, all of such
Persons), and (ii) uses a Card to originate a Transaction. 
 (j) Cash Services mean the services furnished
by the Bank or other currency agent in supplying the cash for one or more of the ATMs deployed and operated under this Agreement. 

(k) Compliance Regulations mean Regulation E, and any other federal, state or local statute, law, rule or regulation
applicable to the System, any Participant or any Transaction. 
 (1) Debit Item means an Item, which causes a
reduction from a Cardholder’s Deposit Account or an extension of credit to a Cardholder. 
 (m) Debit
Transactions shall mean a transaction by which a customer pays a terminal use fee for cash received through the use of the customer’s Card. The customer authorizes payment by an electronic debit from the customer’s Account in the
amount of the cash received plus a Transaction Surcharge. 
 (n) Default shall mean any event, which is, or after
notice or passage of time would be, an Event of Default. 
 (o) Direct Acquirer Processor means a Person that is:

 (i) A Network member; 
  

 2 

 (ii) Directly connected to the Network; and 

(iii) Processes Transactions on behalf of an Acquirer and/or an Indirect Acquirer 

Processor. 
 (p)
Eligible Transaction means an authorized Transaction upon which a Surcharge may be applied. Eligible Transactions shall be limited to the following types of Transactions: 

(i) Withdrawals; 

(ii) Cash Advances; 

(iii) Purchases: 

(q) Event of Default shall have the meaning set forth in Section 5.2 of this Agreement. 

(r) Fees mean the Switch Fee and Interchange Fee as established from time to time by the Networks. 

(s) Graphics Standards mean all standards, policies and other requirements adopted by the Networks from time to time with
respect to use of their Marks. 
 (t) Indirect Acquirer Processor means a Person that is: 

(i) A Member; 

(ii) Not directly connected to the [Network]; and 

(iii) Processes Transactions on behalf of an Acquirer and/or another Indirect Acquirer Processor. 

(u) Independent Sales Organization or ISO means a non-member agent who is registered with the Network by the Bank to deploy
ATMs as provided in this Agreement. 
 (v) Interchange Fee means the fee paid to the Acquirer by the Issuer for an
ATM Transaction, as established by the Networks from time to time. 
 (w) Issuer means a Network member that
issues Cards to Cardholders for use in executing Transactions. 
 (x) Item means the electronic messages, which
communicate and effect a Transaction between an Issuer and its Cardholder through the use of a ATM. 
 (y) Mark
means the service marks and trademarks of Networks and Bank, including, but not limited to, the names and any other distinctive marks or logos which identify the Network or Bank. 

(z) Membership means the membership in Networks and licensing rights thereto obtained by Bank, 

 

 3 

 (aa) Merchant means the retail location where the ATM is located. 

(bb) Participant means an Issuer, Acquirer, Processor or ISO. 

(cc) Processing Services mean those services which are necessary to operate an ATM in accordance with the By-Laws and
Operating Rules of the Networks, including without limitation, Transaction processing, Settlement, Fees. Network access, Cardholder dispute resolution, ATM support and Transaction reporting to Networks. 

(dd) PIN Security and Encryption Keys Audit means the Self Audit Review mailed to the Company annually to determine if the
Company is following the policies and procedures established by the Systems to ensure security and control is maintained in any access device that manages cardholder PINs and encryption keys. 

(ee) Regulation E means (i) the regulation, all amendments thereto and official interpretations thereof (12 C.F.R.
Part 205) issued by the Board of Governors of the Federal Reserve System implementing Title IX (Electronic Fund Transfer Act) of the Consumer Credit Protection Act as amended (15 U.S.C. 1601 et seq.) and (ii) the Electronic Fund Transfer Act
and any amendments thereto. 
 (ff) Regulatory Authority means, as the context requires, any Network, Office of
the Comptroller of Currency, the Federal Reserve Board, the FDIC and any other federal or state agency having jurisdiction over Bank or Company. 

(gg) Rules mean the Operating Rules and Procedures of any Network or Regulatory Authority as the same may be amended or
supplemented from time to time. 
 (hh) Sales Representative and/or Independent Sales Representative and/or Third Party
Sales Representative means an individual or a company not directly employed by the Company that markets ATM hardware or the rights and privileges of Network Membership granted to the Company by the ISO Registration. 

(ii) Settlement means the movement of funds between the card issuing bank and the bank designated in the ISO processing
agreement to receive settlement funds in accordance with the Rules. 
 (jj) Settlement Bank means a financial
institution that receives funds from the issuing bank as the result of a Transaction. 
 (kk) Surcharge Fee means
a fee deducted from a Cardholders Account by an Acquirer or Acquirer Processor for an Eligible Transaction initiated at a Terminal. 

(11) Switch means the movement of a transaction through the network systems. 

(mm) System means the credit card and debit card proprietary network for transmitting items and other electronic messages
and settling Transactions between Participants and includes, but is not limited to, the Switch, Terminals, Cards, all related computer hardware and software, telecommunications facilities and equipment, Rules, Regulatory Authorities, technical
specifications, logos, and Marks. 
 (nn) Third Party means a Sales Representative, investor, or any other person
or company who places, sells, invests in, loads cash or receives income from an ATM terminal operated under this Sponsorship Agreement or the registered Independent Sales Organization (ISO). 

 

 4 

 (oo) Transaction means an ATM Transaction that is initiated at a Terminal
through the use of a Card and a Cardholder’s Personal Identification Number (“PIN”) and is routed through the Switch. 

ARTICLE 2 - DUTIES OF COMPANY 

SECTION 2.1 -Deployment of ATMs 

Company may, from time to time, install ATMs in retail and other business establishments, including university and college campuses. The
contract for the placement of any ATM(s) deployed under this Agreement must be in the name of the Company, or an affiliate of Company. The Company may not contract with any third party to process or place ATMs under any other name but the
Company’s name, or its affiliate’s name. The Company will provide or cause to provide to the Bank at the end of each quarter an electronic file containing specified data on each ATM in operation as required in section 2.5. 

SECTION 2.2 -ATM Placement 

Company represents and warrants to Bank as follows: 

(a) The owner(s), operator and cash provider for each new and existing ATMs placed under this Agreement will be recorded and reported to
Bank. The ATMs will be leased or owned by Company and the Cash shall be provided by Bank pursuant to the Services Agreement. 

(b) Company shall be responsible for security of Cardholder information and, if required, compliance with any PCI/CISP documentation
developed for ATM acquirers. 
 (c) Company will ensure that ATM complies with Network Rules and Federal Regulations concerning
ATM ownership, signage and surcharges, Bank will approve any signage before printing. 
 (d) Company will not assign obligations
and responsibilities provided for in this Agreement to another company. 
 (e) Company will complete itself or through a
third-party contractor an on-site inspection of each ATM installation to ensure the ATM is located in the type of facility as disclosed on the database report and the business has the proper signage, labeling, licenses and permits to operate the ATM
in the city, county and state, where it is located. 
 (f) Company shall use only W2 employees of the Company to sell and place
terminals unless Company provides to the Bank a Third Party Sales Representative (TPSR) Agreement executed by or about a TPSR. Third Party Sales Representatives may sell and place ATMs only as a representative of the Registered ISO, using agreements
provided by the Registered ISO and/or the Bank. The Bank’s sponsorship will extend to TPSR activities within the scope of the TPSR Agreement only. Activities of third parties, or the employment of third parties, beyond the scope of the TPSR
Agreement is a material breach of this Agreement and subjects a Company to immediate termination. Such termination could result in a listing on the Terminated Merchant File. 

SECTION 2.3 -ATM Installation, Maintenance and Repair 

Company will be solely responsible for installation, maintenance and repair of each ATM including electrical connection and communication
line hook-up in compliance with the equipment manufacturer specifications, the Rules, and Compliance Regulations. Company represents and warrants that all operational responsibilities are completed in compliance with Rules and Regulations and the

  

 5 

 
Company has Policies and Procedures in place to document compliance. If the Company contracts with third parties to perform any service related to the sponsored ATM, the Company will ensure the
same representation and warrants will be contractually guaranteed by the third party to include registration, bonding or license, if required. If requested, Company will provide Bank copies of all third party contracts with such providers within
thirty (30) business days of receipt of such request. 
 SECTION 2.4 -Network Registration 

Company shall: 

(a) Complete the ISO Application (Schedule A) and provide Bank with all such due diligence information as may be required by the Bank and
Network; and 
 (b) Notify Bank of all Networks where transactions are routed or switched in order for the Bank to properly
register the ISO. Company may not switch or caused to be switched, transactions where Membership is required and Bank is not a member or registration is required and Company is not registered. Company shall be solely responsible for all Network
registration and registration renewal costs that Bank may incur during the term of this Agreement. 
 SECTION 2.5 -Compliance Review

 Company shall remain in compliance with all By-Laws and Operating Rules of each applicable Network and the requirements of
any federal or state Regulatory Authority having jurisdiction over the Bank. Notification to the Company of any Network Rule or Federal Regulation will have the same contractual obligations, terms, and conditions as this Agreement. Company shall
provide to the Bank the following information: 
 (a) Company will provide an accurate quarterly database listing
all active ATM locations which shall encompass each networks inclusive quarterly reporting requirements due no later than five (5) days after the end of each calendar quarter. 

(b) Company will submit an application for each Third Party Sales Representative (TPSR) and agrees not to accept merchants solicited by
TPSRs until the application is reviewed and the applicant approved, Company agrees to remain in compliance with Network and Bank Rules concerning the use of TPSRs. The use of sub-ISOs is strictly prohibited. If required or warranted Company will pay
for the services of an independent third party to conduct reviews of the Company to include a review of financial records to determine if the Company complies with this Rule. 

(c) Company will provide other information as of the execution date of this Agreement and annually thereafter or as any Network or the
Bank may require, including but not limited to: 
 (i) Annual Federal Tax Returns will be sent to Bank within
fourteen (14) days after filing for Company and its parent company but no later than October 1 of each year; and 

(ii) As soon as possible or in any event within 180 days after each December 31 (or at the end of the Company’s
calendar year) during the term of the Agreement, Company will provide Bank with a copy of the Company’s balance sheet and income statement as of the end of such period. Not withstanding the above, should the Bank request financial information
concerning the Company, the Company will comply with such a request within thirty (30) business days of receipt of such request; and 
  

 6 

 (iii) Company will obtain and or retain a comprehensive insurance policy
covering; errors and omissions, commercial liability and employee dishonesty, fidelity and crime coverage for all Company employees, officers, and agents. Such policy or policies must be with insurance carriers that have an AM Best rating of A or
better, or be otherwise acceptable to Bank, and shall provide for coverage limits not less than $1,000,000 per occurrence. Company will provide Bank with evidence of insurance on an annual basis, and at the time of renewal. 

(iv) Bank will require annual due diligence on any Third Party Sales Representative used by the ISO to market, sell
or place ATM. 
 (v) intentionally omitted 

(d) If required documentation is not received within the time periods provided, the failure will be an event of default. Company will
have thirty (30) business days to provide the information in this Section 2.5, after notification by the Bank that the information was not received or is incomplete. If the failure is not cured this Agreement may be terminated per Article
V. No ATM may be activated during such period. Bank reserves the right to forego renewal of ISOs Network registration until required documentation has been received. 

SECTION 2.6 -Authority of Company 

The authority of Company shall extend no further than is expressly stated in this Agreement. It is the intent and purpose of this
Agreement that Company shall be and at all times remain only an independent contractor as that term is legally understood and construed, and nothing herein contained shall be construed or inferred to create the relationship of employer and employee,
partnership, joint venture partner, agency, consultant or any other relationship between Bank and Company. 
 SECTION 2.7 -Company
Warranties, Representations and Disclosures 
 In addition to the representations and warranties of Company elsewhere
herein, Company warrants and represents to Bank as follows: 
 (a) This Agreement is valid, binding and enforceable against
Company in accordance with its terms. 
 (b) Company operates as a sole proprietor, partnership, limited liability company or
corporation, validly existing, and in good standing under the laws of the state where licensed or registered and is authorized to do business in each state in which the nature of Company’s activities make such authorization necessary or
required. 
 (c) Company has the full power and authority to execute and deliver this Agreement and perform all of its
obligations hereunder. The provisions of this Agreement and the performance of Company of its obligations hereunder are not in conflict with Company’s Articles of Incorporation, By-Laws, or any agreement, contract, lease or obligation to which
Company is a party or by which it is bound. 
 (d) If Company or any principal of Company has been the subject of any of the
actions provided in this section, and such fact is known to Company or to an executive officer of Company, a full explanation will be provided, in a separate document and signed by the principal involved. 

(i) Criminal conviction (except minor traffic offenses and other petty offenses); 

 

 7 

 (ii) Bankruptcy filing or petition; 

(iii) Federal or state tax lien; 

(iv) Administrative or enforcement proceeding commenced by the Securities and Exchange Commission, state securities
Regulatory Authority, Federal Trade Commission, or any other state or federal regulatory agency; or 
 (v)
Restraining order, decree, injunction, or judgment in any proceeding or lawsuit alleging fraud or deceptive practice on the part of Company or any principal thereof. 

For purposes of this Section 2.7, the word “principal” shall include any person directly or indirectly owning ten percent
(10%) or more of Company, any officer or director of Company, any person actively participating in the control of Company’s business. 

(e) There is not now pending or threatened against the Company, any litigation or proceeding, judicial, tax or administrative, the
outcome of which might adversely affect the continuing operations of the Company. Attached, Exhibit A is a list and brief description of any pending litigation in which the Company or any principal is a party that may result in a judgment of more
than $250,000. 
 (f) The Company’s financial statements, subject to any limitations stated therein, which have been or
which hereafter shall be furnished to the Bank to induce it to enter into the Agreement and/or continue this Agreement do or will fairly represent the financial condition of the Company, and all other information, reports and other papers furnished
the Bank will be, at the time the same are furnished, accurate and complete in all material respects and complete insofar as completeness may be necessary to give the Bank a true and accurate knowledge of the subject matter, and said statements were
prepared in accordance with generally accepted accounting principles. 
 SECTION 2.8 -Use of Bank’s Name 

Company shall not use Bank’s name or logo for any reason or use or refer to Bank in any advertisements, sales, presentation or
marketing materials, except as provided in Section 2.10 without the written consent of Bank, which consent shall not be unreasonably withheld. Company may accurately describe its relationship with Bank in response to questions and in its
dealings with the Processor, location owners and operators, and merchants. 
 SECTION 2.9 -Covenants 

Company covenants and agrees with Bank as follows: 

(a) Company agrees that Bank has prior approval rights of any Processor which Company may choose to process ATMs sponsored under this
agreement. 
 (b) Company agrees that all ATMs activated and processed under this agreement will: 

(i) Be securely loaded with unique TDES initialization keys and use TDES for all working keys. 

(ii) Each device must contain a Visa or MasterCard-approved and lab-evaluated Encrypting PIN pad. 

 

 8 

 (c) It will promptly give written notice to Bank of any material adverse change in the
business, properties, assets, operations or conditions, financial or otherwise, of the Company, and the pending or threat of litigation involving the sum of $250,000.00 or more and of all tax deficiencies and other proceedings before governmental
bodies or officials materially affecting the Company; and 
 (d) Equipment provided under this Agreement is placed in service
with the assurance that the equipment has not been altered or subject to unauthorized modifications or tampering at the time placed into service and is in compliance and will remain in compliance with all system standards. 

(e) Scrip Terminals will be activated and operated only in compliance with the regulations of each Network with which the Company is
registered. All Networks that sponsor Scrip Terminals require proper transaction identifiers that enable the Processor/Network to properly charge interchange fees due from the Company. Incorrect activation, programming changes, or any other attempt
on the part of the Company to fraudulently identify, activate, or operate the Terminal will result in; 
 (i)
Full repayment of all fees collected from the date the Terminal was activated; 
 (ii) All fines assessed by the
Networks; and 
 (iii) Termination of the Agreement pursuant to Article 5. 

SECTION 2.10 -Advertising Material 

Bank shall have the right to approve or disapprove in its sole discretion in advance any advertising material bearing Bank’s mark or
Bank’s name before the use or distribution of any such material. TPSRs may not advertise or hold themselves out to be independent business entities while performing duties pursuant to the TPSR Agreement. This would include but is not limited to
advertisement on web sites, brochures, business cards, or ATM signage under any business name except under the exact The Bancorp Bank registered ISO name. 

SECTION 2.11 -Release of Information 

By signing this Agreement, Company hereby gives consent and authorization to all processors utilized by the Company to release any and all
ATM information that is required by any Network for the Bank to remain in compliance with Network rules, regulations, procedures or any other request made by the Network to the Bank for any information maintained by the processor. 

SECTION 2.12 -Exclusivity 

Company agrees that all ATMs owned and deployed by Company for any processor and any Network for which Bank is a member will be sponsored
by Bank. Company will notify Bank of all processors utilized by Company and will notify processors to release information to the Bank pursuant to Section 2.11. Company agrees to reimburse Bank any actual Network fees (net of any rebates or
discounts) directly related to Company’s activity, from date ISO is approved, for all processed transactions, from all Networks Bank of which Bank is a member and transactions that are switched by any Network of which Bank is a member.

  

 9 

 ARTICLE 3 - DUTIES OF BANK 

SECTION 3.1 -Membership in the Network 

Bank shall maintain its Membership in good standing and shall abide by all the rules and regulations applicable to the Bank as set forth
in the By-Laws and Operating Rules provided, however, that Bank may elect to terminate its Membership at any time by giving Company ninety (90) days notice of its intention to terminate Membership. Nothing herein shall be deemed to obligate
Bank to attempt to maintain Membership if the Networks have elected to terminate the Bank’s Membership. If the Bank terminates its Membership in any Network utilized by Company, Company shall have the option to terminate this Agreement with 60
days notice with no penalty. 
 SECTION 3.2 -Terminal Sponsorship 

Bank shall sponsor each Terminal deployed by Company in accordance with this Agreement with the applicable Network in which Bank holds a
Membership. 
 SECTION 3.3 -Other Services 

Bank shall be under no obligation to provide services beyond those services agreed to in this Agreement. 

ARTICLE 4 - COMPENSATION, RESERVES AND EXPENSES 

SECTION 4.1 -Reserve 

(a) A reserve account is not required at this time. 

SECTION 4.2 -Other Costs 

Company shall be responsible for and pay the following additional costs as assessed from time to time: 

(a) Purchase cost of any ATMs; 

(b) Deployment, installation and maintenance of ATMs; 

(c) Federal and State Registration Fees; 

(d) Network Application and Registration Fees; 

(e) Intentionally omitted 

(f) Indirect and Direct Acquirer Processor Fees and Charges; 

(g) Network Switch Fees; 

(h) Program Marketing and Advertising (including signage); 

(i) Cash Servicing; 
  

 10 

 (j) Processing Services; 

(k) Cardholder Customer Service (including transaction disputes); 

(1) Network penalties and fines assessed against Bank that are a direct cause of the Company’s action or inaction; and, 

(m) Reimbursement to Bank for any expenses it incurs on behalf of the Company, including any direct expenses for program, System, or
processor audits required by any Network. 
 SECTION 4.3 -Fee Income, Miscellaneous Fees, Surcharge Fee Notice 

Bank Interchange Fee and Surcharge Income will be the income of the Company and distributed according to each individual processor/ISO
Agreement, except if any expenses or potential expenses due the Bank pursuant to 4.1, may be off set by Interchange or Surcharge fee income. 

Bank reserves the right to recover, at a later date, amounts either not billed or not properly billed, and Company reserves the right to
recover, at a later date, amounts billed in error by Bank because of Bank’s error. Except that, Bank and Company shall have no rights pursuant to this Section 4.3 for billing errors more than twelve (12) months from the date of
discovery. 
 Upon termination or expiration of this Agreement, the Company shall have no further rights as a sponsored ISO.
Further, and subject to the Bank’s right to off set any amounts due to it under this Agreement, or otherwise, Bank shall continue to be entitled to all amounts owed to it which may have accrued prior to the termination or expiration of this
agreement. 
 The amount of any Surcharge Fees shall be prominently displayed on the screen of each ATM and shall state that
such a fee is being charged. 
 SECTION 4.4 -Compensation to Bank 

Intentionally omitted 

ARTICLE 5 - TERM OF AGREEMENT; TERMINATION 

SECTION 5.1 -Term 

This Agreement shall be co-terminus with the Services Agreement, unless terminated earlier as provided elsewhere in this Agreement.

 SECTION 5.2 -Event of Default 

An “Event of Default” under this Agreement shall mean an event that allows for termination of this Agreement as described in
Section 5.1 above. 
 SECTION 5.3 -Immediate Termination for Failure to Comply with Rules 

In the event of any material default by Company with respect to its obligations to comply with the Rules, Bank may, at its discretion,
immediately terminate this Agreement upon delivery of written notice of termination thereof to the other party. 
  

 11 

 SECTION 5.4 -Termination 

Upon notice of Termination, Bank may, at its sole discretions, implement one or more of the following actions. 

(a) Notify the Company that no new ATMs may be activated; 

(b) Provide the Company notice of a term after which sponsorship will no longer be provided. Term will be not less than 30 days nor
more than 90 days, except that if the Bank, in its sole judgment believes or has reason to believe the safety and soundness of the Bank may be at jeopardy, the Bank may terminate the Company immediately. 

(c) Notice of termination by the Bank does not release the Company of contractual obligation or loss of reserve. 

SECTION 5.5 -Liquidated Damages 

The Parties agree that this Agreement was determined by mutual agreement based upon the overall relationship of the parties, 

The Parties further agree that it would be difficult or impossible to ascertain Bank’s actual damages for a termination or other
breach of this Agreement by Company resulting in a termination of this Agreement before the end of the Term. The Parties further agree the Bank is entitled to only: 

(a) All pass-through charges incurred but not paid prior to the date of termination, 

Each Party acknowledges and agrees, after taking into account the terms of this Agreement and all relevant circumstances at the date
hereof, that the Liquidated Damages payable under this Section 5.6 represents a reasonable and genuine pre-estimate of the damages which would be suffered by Bank in the event of early termination of this Agreement and does not constitute a
penalty. 
 Nothing in this Agreement shall limit the right of any party to this Agreement to seek injunctive relief, to the
extent available, with respect to breaches of this Agreement. 
 ARTICLE 6 - GENERAL PROVISIONS 

SECTION 6.1 -Indemnification 

Company covenants and agrees to indemnify and hold harmless Bank, its parent or affiliates, and its or their respective officers,
directors, employees and permitted assigns, from and against any and all direct or contingent liabilities, claims, damages, losses or expenses, including reasonable attorneys’ fees, judgments and decrees, arising from any claim, demand or suit
against Bank as a result of any misrepresentation, breach of warranty or non-fulfillment of any covenant of this Agreement, to the extent said liabilities, claims, damages, losses and expenses there from are a result of the breach of this Agreement
or of the negligence or tortuous acts of Company. Bank covenants and agrees to indemnify and hold harmless Company and its affiliates, and its or their respective officers, directors, employees and permitted assigns, from and against any and all
direct or contingent liabilities, claims, damages, losses or expenses, including reasonable attorneys fees, arising from any claim, demand or suit against the Company as a result of any misrepresentation, breach of warranty or non-fulfillment of any
covenant of this Agreement, to the extent said liabilities, claims, damages, losses and expenses there from are a result of the intentionally tortuous acts of the Bank. 
  

 12 

 Each party shall promptly notify the other of any claim, demand, suit, threat of suit of
which that party becomes aware (except with respect to a threat of suit one party might institute against the other) which may give rise to a right of indemnification pursuant to this Agreement. 

SECTION 6.2 -Confidentiality; General 

All information and data disclosed to the other party shall be deemed to be proprietary and confidential (hereinafter referred to as
“Confidential Information”) provided that written information is clearly marked in a conspicuous place as confidential or proprietary and verbal information is immediately confirmed in writing as confidential. Each party agrees to use the
Confidential Information received from the other party only for the purpose of this Agreement. No other rights, and particularly licenses, to trademarks, inventions, copyrights, or patents are implied or granted under this Agreement. Confidential
Information supplied shall not be reproduced in any form except as required to accomplish the intent of this Agreement. 
 The
receiving party shall provide the same care to avoid disclosure or unauthorized use of the Confidential Information as it provides to protect its own confidential information. It is agreed that the receiving party in a secure place shall retain all
Confidential Information with access limited to only such of the receiving party’s employees or agents who need to know such information for purposes of this Agreement. 

All Confidential Information, unless otherwise specified in writing, shall remain the property of the disclosing party, shall be used by
the receiving party only for the purpose intended, and such Confidential Information, including all copies thereof, shall be returned to the disclosing party, and in any event, upon termination or expiration of this Agreement. 

Company warrants that it has established an information security program that contains appropriate measures designed to: 

(a) Ensure the security and confidentiality of sensitive Customer Information; 

(b) Protect against any unanticipated threats or hazards to the security or integrity of such information; and 

(c) Protect against the unauthorized access to or use of such information that could result in substantial harm or inconvenience to any
customer. In the event Company discovers any unauthorized access to any sensitive Customer Information, Company shall take appropriate actions to address such unauthorized access, including but not limited to promptly notifying Bank of any such
incident. For purposes of this paragraph, “sensitive Customer Information” shall include a customer’s name, address, or telephone number in conjunction with the customer’s social security number, driver’s license number,
account number, credit or debit card number, or a personal identification number or password that would permit access to the customer’s account, or any combination of components of customer information that would allow someone to log onto or
access a customers account, such as a username and password, or password and account number. 
 Damages, being difficult to
ascertain in the event of violation of this Agreement, the parties agree that, without limiting any other rights and remedies of each other, upon breach hereof, an injunction may be obtained by the party disclosing information to protect its rights
hereunder. Each party further agrees to indemnify and hold the other harmless from any and all direct foreseeable loss, which may result from breach of this Agreement. 
  

 13 

 Termination or expiration of this Agreement shall not relieve the recipient party of its
obligations with respect to the Confidentiality provisions contained herein. 
 SECTION 6.3 -Compliance with Laws, Rules and
Regulations 
 Bank and Company each represent and warrant to the other that each is familiar with the requirements of
all applicable consumer protection laws and regulations and covenants and agrees that it will comply in all material respects with all such laws and regulations, as well as all other applicable laws, rules, and regulations, now and in the future.

 SECTION 6.4 -Governing Law and Jurisdiction 

This Agreement shall be governed by and interpreted and construed and the rights and obligations of the parties hereto determined in
accordance with the laws of the State of Delaware. 
 SECTION 6.5 -Severability 

In the event that any part of this Agreement is ruled by the final, nonappealable order or directive of any court or Regulatory Authority
to be invalid or unenforceable, then this Agreement shall be automatically modified to eliminate that part which is affected thereby. The remainder of this Agreement shall remain in full force and effect. 

SECTION 6.6 -Survival 

All representations and warranties shall survive the expiration without renewal or earlier termination of this Agreement. 

SECTION 6.7 -Acknowledgment of Regulatory and other Constraints 

The parties hereto acknowledge that Bank and Company are subject to the rules, regulations, orders and requirements which may be imposed
by any Regulatory Authority and the Bank’s Board of Directors. In the event of any requirements imposed by those entities or agencies, the parties agree that this Agreement shall be deemed modified to conform to such requirements. 

SECTION 6.8 -Arbitration 

In the event of any dispute between Bank and Company relating to this Agreement, or their performances hereunder, Bank and Company agree
that such dispute shall be resolved by means of arbitration in accordance with the commercial arbitration rules of the American Arbitration Association (“AAA”) and judgment upon the award rendered by the arbitrator(s) may be entered in any
court of competent jurisdiction. The arbitration decision shall be binding upon the Bank and Company. The arbitrator(s) shall be limited to awarding compensatory damages and shall have no authority to award punitive, exemplary or similar type
damages. 
 SECTION 6.9 -Binding Effect 

This Agreement and the rights and obligations created hereunder shall be binding upon and inure solely to the benefit of the parties
hereto and their respective successors and permitted assigns, and no other person shall acquire or have any right under or by virtue of this Agreement. Nothing herein expressed or implied is intended or shall be construed to confer upon or give any
rights or remedies as a third party beneficiary, or otherwise, under or by reason of this Agreement to any persons, firm or corporation. 
  

 14 

 SECTION 6.10 -Notices 

All notices, requests, demands and other communications hereunder (i) shall be in writing; (ii) shall be addressed to the
parties as indicated below unless notified in writing of a change in address; and (iii) shall be deemed to have been given either when personally delivered or when sent by regular United States mail, in which event it shall be sent postage
prepaid upon delivery thereof, or, if sent by telegram, telex, or facsimile transmission, upon delivery thereof, as follows: 
  

							
	To Bank:	 	THE BANCORP INC	  	To Company:	 	Higher One Machines, Inc.
		 	405 Silverside Road	  		 	 25 Science Park

		 	Suite 105	  		 	 New Haven, CT 06511

		 	Wilmington, DE 19809	  		 	
		 	ATTN: General Counsel	  		 	ATTN: Contract Admin
		 	Facsimile: (302) 385-5200	  		 	Facsimile: (203) 776-7796

 SECTION 6.11
-FurtherAssurances 
 Each party shall, at the request of the other from time to time after the date hereof, execute
and deliver such other instruments, documents, certificates, in form and substance reasonably satisfactory to their respective counsel, as may be reasonably necessary to further evidence, perfect, maintain, effectuate, or defend any and all of the
respective rights and obligations of the parties hereunder, including performance of this Agreement. In the event that such further assurance is not forthcoming within a reasonable time of the date of any such request, the other party hereto may
take any and all appropriate action to protect its rights and obligations hereunder. 
 SECTION 6.12 -Entire Agreement 

This Agreement constitutes the entire agreement and understanding of the parties hereto with respect to the subject matter hereof,
supersedes, and terminates all other prior commitments, arrangements or understandings, both oral and written, between the parties with respect thereto. 

SECTION 6.13 -Amendment 

This Agreement may not be modified, changed, or amended except by an instrument in writing executed by each of the parties hereto.

 SECTION 6.14 -Counterparts 

This Agreement may be executed and delivered by the parties hereto in any number of counterparts, and by different parties on separate
counterparts, each of which counterparts, taken together, shall constitute but one and the same instrument. 
 SECTION 6.15 -Forum
Selection 
 Any action brought by either party hereto against the other, arising out of or related in any manner to this
Agreement shall be exclusively brought in the appropriate judicial forum located in Delaware and not in any other State Court or in any Federal Court based on diversity of citizenship. 

 

 15 

 SECTION 6.16 -Attorneys’ Fees and Right to Recover 

If any action at law, or in equity, or any arbitration is necessary to enforce the terms of this Agreement, the prevailing party shall be
entitled to reasonable attorneys’ fees, costs and expenses in addition to any other relief to which such prevailing party may be entitled. 

SECTION 6.17 -Headings 

The descriptive headings of this Agreement have been inserted for convenience only and shall not be deemed to limit or otherwise affect
the construction of any provision hereof. 
 SECTION 6.18 -Waiver 

None of the provisions of this Agreement shall be deemed to have been waived by any act or acquiescence on the part of either party, their
agents or employees, and may be waived only by instruments in writing signed by the authorized offer of respective party. No waiver of any provision or of the same provision on any occasion shall operate as a waiver on another occasion. 

SECTION 6.19 -Assignment 

Neither party may assign this Agreement without the prior written consent of the other party, which consent shall not be unreasonably
withheld; provided, however, the Bank shall be automatically permitted to assign this Agreement to an Affiliate upon written notice to Company provided that such assignee of Bank is capable of performing the duties and obligations of Bank hereunder.

 Signature page to follow 

 

 16 

 IN WITNESS WHEREOF, this Agreement is executed by the parties as of the date reflected above.

  

			
	BANK:
	
	The Bancorp Inc.
		
	By:	 	
 

	Its:	 	President
	Date:	 	5/9/08
	
	COMPANY:
		
	By:	 	
 

	Its:	 	COO
	Date:	 	5/12/08

  

 17 

 Exhibit A 

PLEASE LIST ANY PENDING LITIGATION PER SECTION 2.7 (e) OF THIS AGREEMENT 

NONE 
  

 18 

 Schedule A 

 

 19 

 EXHIBIT B 

[Bancorp—Form of Wire Transfer Agreement] 

[Already in possession of Higher One] 

 EXHIBIT C 

PRIVATE LABEL BANKING AGREEMENT 

This Private Label Banking Agreement (the “Agreement”) is made and entered into this
9th day of May 2008 by and between Higher One, Inc.
(“Company”) and The Bancorp, Inc. (“Bancorp”). 
 WHEREAS, Bancorp is a bank holding company
incorporated in the State of Delaware, which through its banking subsidiary The Bancorp Bank (“Bank” and collectively with Bancorp hereinafter referred to as “The Bancorp”), intends to provide banking products and services to
Company; 
 WHEREAS, Company has a large number of clients and wishes to promote itself as Higher One Bank and its
products as Higher One Bank products and The Bancorp is interested in supporting that effort through its banking products; and 

WHEREAS, the Bancorp and Company have entered into a Services Agreement dated May 9, 2008 (“Services Agreement”) and this
Agreement shall be supplemental to such Services Agreement. In the event of conflicting terms or conditions the Services Agreement shall control. 

NOW, THEREFORE, for good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, and intended to
be legally bound hereby, the parties hereby agree to the following: 
 SECTION 1. DEFINITIONS 

1.1 “Affinity Group” means Company’s customers and other business contacts of Company whose contact information Company
markets the Banking Services pursuant to this Agreement. 
 1.2 “Content” means applications, tools, text, audio,
video, photographs, graphics, links, headlines, summaries, features, stories and other information or data. 
 1.3 “Bank
Marks” shall mean the trademarks, trade names, service marks, logos, domain names and other identifiers owned, controlled or licensed by the Bank or any affiliate of the Bank. 

1.4 “Co-Branded Site” shall mean the Internet sites owned and operated by Company at various URLs in which the banking services
are accessible by users of Company. 
 1.5 “Co-Branded Site Content” shall mean materials to be included in the
Co-Branded Site including, without limitation, applications, tools, text, audio, video, photographs, graphics, links, headlines and other information or data. 

1.6 “Co-Branded Site Look and Feel” shall mean the overall appearance and presentation of the Co-Branded Site, including,
without limitation, graphics, artwork, color schemes, layout, navigation, mouseovers, organization and HTML developed specifically for the Co-Branded Site. 

 1.7 “Confidential Information” means all non-public information that a party
designates in writing as being confidential, or which, under the circumstances of disclosure reasonably ought to be treated as confidential. “Confidential Information” includes, without limitation, the terms and conditions of this
Agreement, nonpublic information relating to unreleased products or services, business policies or practices, suppliers, information regarding Affinity Group members, including email addresses and telephone numbers, or information received from
others that a party is obligated to treat as confidential. “Confidential Information” will not include information that: (i) is or becomes publicly available, by commercial use or otherwise, through no fault of the receiving party;
(ii) is known and has been reduced to tangible form by the receiving party at the time of disclosure and its disclosure is not subject to legal restriction; (iii) is independently and rightfully developed or learned by the receiving party
without reference to the other party’s information; (iv) is lawfully obtained from a third party that has the right to make such disclosure; or (v) is made generally available by the disclosing party without restriction on disclosure.

 1.8 “Intellectual Property Right” means any patent, copyright, trademark, trade secret, trade dress, mask work,
moral right, right of attribution or integrity or other intellectual property or proprietary right arising under the laws of any jurisdiction (including, without limitation, all claims and causes of action for infringement, misappropriation or
violation thereof and all rights in any registrations and renewals). 
 1.9 “Link” shall mean a hyperlink, button or
such other user interface device (together with any successor technology) designed to transport the user from one location on the Internet to a different location. 

SECTION 2. PROGRAM OVERVIEW 

2.1 It is the intention of the parties to this Agreement that the Company has the right and ability to market its banking services and
products to Users (the “Program”). Through the Program, The Bancorp will make available all the customary products and services of a full-service bank as needed to facilitate Company’s operations; The Bancorp will not market any
products or services directly to customers of Company. 
 2.2 This Agreement shall be co-terminus with the Services Agreement,
unless terminated earlier as provided elsewhere in this Agreement. 
 SECTION 3. LICENSE AGREEMENT 

3.1 Company hereby grants to The Bancorp a limited, non-exclusive, non-transferable, royalty free right to use the service marks
“Higher One”, “Higher One Bank”, and “OneAccount” (collectively, the “Marks”), telephone numbers and e-mail addresses (together with the Marks, “Company Content”) solely in connection with the
activities undertaken pursuant to this Agreement. The Bancorp will not use the Company Content in any way that might result in confusion as to the separate and distinct identities of Company and The Bancorp. The Bancorp acknowledges and agrees that
all patent, copyright, trademark and other intellectual property and proprietary rights of Company, including, but not limited to, the Marks and any goodwill which accrues because of The Bancorp’s use of the Marks, are and shall remain the

  

 2 

 
sole and exclusive property of Company. Upon the expiration or earlier termination of this Agreement, the license granted to The Bancorp in the Marks shall immediately terminate and The Bancorp
shall immediately cease and desist all use of the Marks. The Bancorp further agrees not to contest or take any action, whether during or following the Term of this Agreement, in opposition to any trademark, service mark, trade name, logo or other
commercial symbol of Company or to use, employ or attempt to register any mark or trade name which is similar to any mark or trade name of Company. 

SECTION 4. MARKETING 

4.1 The Company agrees, upon notice and approval by The Bancorp, which shall not be unreasonably withheld, to initiate appropriate
marketing campaigns to create general awareness of the Program and encourage participation by members of the Affinity Group therein. The Bancorp acknowledges and agrees that the Affinity Group listing is, and at all times shall remain, the
confidential and proprietary property of Company to be used by The Bancorp solely in connection with the performance of its obligations under this Agreement. The Bancorp agrees not to directly or indirectly use or distribute to a third party any
name, address, telephone number, e-mail address information or other information of any member of the Affinity Group without the expressed, written authorization of Company which may be withheld in the sole discretion of Company. 

4.2 The Company agrees that it will operate the Co-Branded Site that will allow Users to open and review their accounts. 

4.3 [Intentionally deleted] 

4.4 Except as otherwise be provided herein, Company agrees that there will be no license or other fee charged to The Bancorp for
development or other costs incurred on behalf of Company for the establishment and use of the internet tool and website for the purpose and term of this Agreement, 

4.5 The obligation of Company to provide information with respect to a member of the Affinity Group or Company shall be expressly subject
to the then-current privacy or other limitations imposed by law, or on or by a member of the Affinity Group, or the business practices of The Bancorp. 

SECTION 5. REPRESENTATIONS, WARRANTIES AND COVENANTS 

5.1 The Bancorp and Company each represent and warrant to the other as follows: 

(a) It is a duly organized and validly existing corporation and has full Power to enter into this Agreement and to carry
out the transactions contemplated hereby and is in good standing in the jurisdiction of its incorporation; and 

(b) The execution and delivery of this Agreement and the performance by it of the transactions contemplated hereby have
been duly authorized by all necessary corporate actions, and this Agreement constitutes a legal, valid and binding obligation enforceable in accordance with its terms. 
  

 3 

 5.2 The Company represents and warrants to The Bancorp that, with respect to each account
opened by any Affinity Group member: 
 (a) The Company and/or its affiliates and/or agents and employees thereof
will not commit any criminal or fraudulent or misleading act or activity or have not participated and will not participate in any criminal or fraudulent or misleading act or activity in connection with the execution and performance of this Agreement
or its relationship with the members of the Affinity Group. 
 (b) The conduct of the Company in soliciting or
processing any application from any Affinity Group member, including the granting or denial of credit will not violate any federal or state law, rule or regulation. 

5.3 In addition to other remedies available to The Bancorp pursuant to this Agreement or available under law or in equity, the Company
shall defend and indemnify The Bancorp from and against, and hold it harmless from all allegations, suits, claims, actions, legal proceedings, counterclaims, and demands of any kind or nature and all reasonable costs incurred by The Bancorp in
connection therewith (individually a “Claim” and collectively “Claims”) which Claims arise from or result by reason of (i) any inaccuracy in, breach or alleged breach of any of the representations or warranties
made by the Company pursuant to this Agreement; (ii) refusal or failure of the Company to fully and timely perform in accordance herewith any of its covenants, warranties, agreements, responsibilities, obligations or duties to Company or to
third parties provided for in this Agreement, including, but not limited to members of the Affinity Group; (iii) the criminal conduct, negligence or willful misconduct of the Company or any of its affiliates of any of their agents or employees
of the foregoing; (iv) any Claim asserted against or suffered by Company arising out of the Company’s misconduct or violation of any obligation herein; (v) any infringement by the Company or any patent, copyright, trademark or other
intellectual property or proprietary right, any use of which is contemplated by this Agreement, including but not limited to the Company’s internet web tool, and the Marks. 

SECTION 6. CONFIDENTIALITY 

6.1 Each party will protect the other’s Confidential Information from unauthorized dissemination and use to any third party in
accordance with all privacy laws and with the same degree of care that such party uses to protect its own like information, but in no event less than a reasonable degree of care. Neither party will use or disclose the other’s Confidential
Information to any third parties except as necessary to directly further the purposes of this Agreement. Each party may disclose the terms and conditions of this Agreement to its employees, affiliates and its legal and financial consultants on a
need to know basis as required in the ordinary course of that party’s business, provided that such employees, affiliates and/or legal and/or financial consultants agree in advance of disclosure to be bound by this Section 6, and may
disclose Confidential Information as required by government or judicial order, provided each party gives the other party prompt notice of such order and complies with any protective order (or equivalent) imposed on such disclosure. 

6.2 Each party acknowledges and agrees that, due to the unique and valuable nature of the Confidential Information and any other
proprietary information and materials of the other 
  

 4 

 
party, there can be no adequate remedy at law for any breach by such party of this Section 6, that any such breach may result in irreparable harm to the non-breaching party for which
monetary damages would be inadequate to compensate the non-breaching party, and that the non-breaching party shall have the right, in addition to any other rights available under applicable law, to seek from any court of competent jurisdiction
preliminary and/or permanent injunctive relief to restrain any breach or threatened breach of, or otherwise to specifically enforce, any covenant or obligation of such party under this Section 6, as well as to obtain damages arising from such
violation, which rights shall be cumulative. The obligations under this Section 6 shall survive termination or expiration of this Agreement. 

6.3 Except as expressly provided in this Agreement and except to the extent required by applicable law, no news releases or other public
disclosures relating to this Agreement, or its subject matter (including without limitation, photographs, public announcements or confirmation of same) shall be made by either party without the prior written consent of the other party, which consent
shall not be unreasonably withheld. 
 SECTION 7. GENERAL PROVISIONS 

7.1 This Agreement does not create an agency, partnership or joint venture between the parties. The parties hereto agree that neither has
the authority to bind the other with respect to any matter. 
 7.2 Notices under this Agreement shall be deemed to have been
given when actually delivered by hand, via overnight courier or when mailed, postage prepaid, by registered or certified mail, return receipt requested, or by courier service to the other party at the address stated below or such other addresses as
such party may have provided by written notice. 
  

			
	 In the case of The Bancorp:
	  	 In the case of Company:

	The Bancorp, Inc.	  	Higher One, Inc.
	405 Silverside Road, Suite 105	  	25 Science Park
	Wilmington, Delaware 19809	  	New Haven, CT 06511
	Attn: Frank M. Mastrangelo	  	Attn: Contracts Admin
	Facsimile: (302) 385-5200	  	Facsimile: (203) 776-7796

 Either party may from time to
time change its address for notification purposes by giving the other party written notice of the new address and the date upon which it will become effective 

7.3 Termination or expiration of this Agreement for any reason shall not release either party from liabilities or obligations set forth
in this Agreement which (i) the parties have expressly agreed shall survive any such termination or expiration, or (ii) remain to be performed or by their nature would be intended to be applicable following any such termination or
expiration. The termination or expiration of this Agreement shall not affect any of either party’s warranties, indemnification obligations or any other matters set forth in this Agreement that would survive termination or expiration in order to
carry out their intended purpose, all of which shall survive the termination or expiration of this Agreement. 
  

 5 

 7.4 This Agreement shall be binding on the parties and their respective successors and
assigns. 
 7.5 This Agreement may become executed in several counterparts, all of which taken together shall constitute one
single agreement between the parties. 
 7.6 The Section headings used in this Agreement are for reference and convenience only
and shall not affect the interpretation of this Agreement. 
 7.7 If, but only to the extent that, any provision of this
Agreement is declared or found in a final decision to be illegal, unenforceable or void by a court of competent jurisdiction, then both parties shall be relieved of all obligations arising under such provision, it being the intent and agreement of
the parties that this Agreement shall be deemed amended by modifying such provision to the extent necessary to make it legal and enforceable while preserving its intent. 

7.8 A waiver by any of the parties of any covenants, conditions or agreements to be performed by the other party or any breach thereof
shall not be construed to be a waiver of any succeeding breach thereof or of any other covenant, condition or agreement therein herein contained. 

7.9 This Agreement, including any documents referred to in the Agreement or attached hereto, constitutes the entire and exclusive
statement of Agreement between the parties with respect to its subject matter and there are no oral or written representations, understandings, or agreements relating to this Agreement, which are not fully expressed herein. 

7.10 This Agreement shall be governed by, construed and enforced in accordance with the laws of the State of Delaware without reference
to choice of law principles. 
 7.11 In any suit or action to enforce this Agreement, or any of the terms or provisions herein
contained, the prevailing party shall be entitled to recover its part of its reasonable and customary costs and legal fees, including costs and fees for paralegals and any administrative proceedings or appeals. 

7.12 The Bancorp and the Company shall keep in full effect their existence and good standing as corporations in the State of Delaware and
will obtain and preserve their qualifications to do business as a foreign corporation in each jurisdiction in which such qualification is or shall be necessary to enable The Bancorp and the Company to perform their duties under this Agreement,
except where the failure to so qualify would not have a material adverse effect on the ability of The Bancorp or the Company to perform its duties hereunder. 
  

 6 

 IN WITNESS WHEREOF, the parties have each caused this Agreement to be signed and delivered
by its duly authorized officer or representatives as of the Effective Date. 
  

									
	The Bancorp, Inc.	 		 	Higher One, Inc.
					
	By:	 	
 

	 		 	By:	 	
 

			
	Printed Name: Frank M. Mastrangelo	 		 	Printed Name: Miles Lasater
					
	Title:	 	President	 		 	Title:	 	COO
					
	Date:	 	5/9/08	 		 	Date:	 	5/12/08

  

 7

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