Document:

exh10-34.htm

Exhibit 10.34

STATEMENT OF WORK

QH-004

This Statement of Work (“SOW”), by and between Touchpoint Metrics, Inc. (“the Company”) and Quadrant Homes (“Client”) effective as of the later date signed below (“Effective Date”), will serve as Client’s approval for the Company to begin work on the following project described below:

Project Name: Marketing Automation Platform Implementation

Project Description: Marketing automation platform implementation as follows:

	
1.     

	
Articulate benefits of marketing automation platform, and conduct comparative analysis of alternates for Client review and selection,

	
2.     

	
Negotiate optimal terms with selected platform provider, which are to include key staff and partner training,

	
3.     

	
Create necessary domain settings with Client IT resources to serve as landing pages and ensure high email deliverability,

	
4.     

	
Utilize JavaScript tracking codes and on-page lead forms to integrate with Client website,

	
5.     

	
Develop and test landing page and email templates customizable through familiar, point-and-click interface,

	
6.     

	
Perform required lead syncing and data sanitization administrative tasks, as needed,

	
7.     

	
Implement, test, and launch lead nurturing campaigns,

	
8.     

	
Establish lead scoring rubric and mechanisms, and

	
9.     

	
Build out notification and reporting system for landing page and email performance, lead sources, and sales pipeline.

Budget Estimate:

$20,000 (Based on 10 days).

The Company’s budget estimate is based on an estimate of the actual time and resources required to complete the SOW, based on a flat, blended rate of $250.00 per hour. While an estimate, unless any variance is greater than +/- 15 percent of estimated time, or the scope of work varies, these fees will not change.

In addition, fees will be modified only if authorized by the Client in advance, through a signed Estimated Addendum, of such fees being incurred. Estimated fees will be reviewed monthly against actual time spent and fees incurred.

Recurring monthly licensing fees (~$2,000 per month depending on vendor selected and actual lead volume) are not included, and – while coordinated by MCorp – would be contracted with the platform provider, and billed to Quadrant.

Payment Schedule:

Upon the Effective Date, an amount equal to one-half of the total amount of fees specified in the Budget Estimate (i.e., Twenty thousand U.S. Dollars ($20,000) (the “Project Fee Total”) will be invoiced and due upon receipt of such invoice ($10,000).  The second and final invoice for the remaining one-half of the Project Fee Total ($10,000) will be sent upon delivery of all deliverables specified in the Project Description.  All invoices, except the initial invoice which is due upon receipt, are due Net 15 days.

  

  

  

Out-of-Pocket Expenses:

Out-of-pocket expenses include (but are not limited to) color outputs, copies, deliveries, sample acquisition or remuneration, phone, travel, etc. All out-of-pocket expenses are billed at cost, and are estimated not to exceed 10% of Project Fee Total. If the demands of the project dictate expenses that exceed this, then written approval will be obtained from Client in advance of these expenses being incurred. Out-of-pocket expenses $5,000 and up that are agreed to in advance by Client are subject to a 50% deposit, payable to the Company prior to ordering the service.

Approvals:

The current authorized approval source for Client is Ken Krivanec.

Terms and Conditions:

This SOW is entered under and pursuant to the Services Agreement between the Company and the Client (“Agreement”) dated November 30, 2012, and is subject to all the terms and conditions of that Agreement.

	
For the Company

	  	
Accepted for Client

	
 

	  	  
	
 

	  	  
	
MICHAEL HINSHAW

	  	
KEN KRIVANEC

	
Signature

	  	
Signature

	
 

	  	  
	
Michael Hinshaw, President

	  	
Ken Krivanec, President

	
 

	  	  
	  	  	
4/8/13

	
April 2, 2013

	  	
Date

Statement of Work – QH-004                                                                                                   Page 2 of 2exh10-35.htm

Exhibit 10.35

STATEMENT OF WORK

TFO-002

This Statement of Work (“SOW”), by and between Touchpoint Metrics, Inc. (“the Company”) and Tanger Factory Outlet Centers, Inc. (“Client”) effective as of the later date signed below (“Effective Date”), will serve as Client’s approval for the Company to begin work on the following project described below:

Project Name: Introductory Webinar - Presentation Deck and Script

Project Description: Live ~90 minute webinar (“Webinar”) that provides Client’s center management with an educational and engaging introduction to the implementation of The Tanger Experience.

	
1.  

	
Presentation Deck and Content. The Company will provide an ~45 to 60 minute presentation deck (“Deck”) with a focus on what The Tanger Experience is, what it means to Client’s center management, and what it means to the Client centers’ staff and customers.  The Deck will include the strategy, design and implications at the workstream and touchpoint levels.  It will include all areas of applicability to center management, as well as an overview of the upcoming staff launch and experience assessment framework which all center managers will be required to complete.  The Company will make every effort to align the Deck with Tanger Style and the Client will be responsible for finalization of the “look and feel” of the Deck.

	
2.  

	
Prezi Design and Content.  The Company will develop a ~90 minute Prezi-style “video” to appear in the early part of the Webinar to introduce The Tanger Experience promise, principles and background.  If it is determined that the video can be targeted to a broader audience, Client will provide assistance in ensuring the video appropriately represents Tanger Style.

	
3.  

	
Webinar Scripting and Script Writing.  In the notes section of each slide in the Deck, a script supporting on-page content will be provided to guide the Webinar presenter.  Methods to include Client representatives (e.g. high-performing managers in certain key areas) to share/model/lead certain parts of the Webinar will be considered.  The Company will draft a series of Frequently Asked Questions to be used to facilitate discussion in the post-webinar question and answer session.

Estimated Completion Date:     5/10/13

Time is of the essence in completing  this SOW on time and on budget. Client acknowledges that delays on its part may adversely affect schedules and costs.

Budget Estimate:

	
Presentation Deck and Content

	
$8,600

	
Prezi Design and Content

	
2,900

	
Webinar Scripting and Script Writing

	
5,900

	
Total Fees:

	
$17,400

  

  

  

The Company’s budget estimates are based on an estimate of the actual time and resources required to complete the SOW. The fees are presented as a fixed bid fee to complete the work outlined.  The fees would only change if the scope of work changes, and only if authorized by the Client in advance, through a signed Estimated Addendum, of such fees being incurred. Out-of-pocket expenses are not included, but typically do not exceed 10% of budget total for an engagement of this type.  See “Out-of-Pocket Expenses” section below.

Payment Schedule:

Upon the Effective Date, an amount equal to one-half of the total amount of fees specified in the Budget Estimate (i.e., Sixteen thousand, eight hundred U.S. Dollars ($17,400)) (the “Project Fee Total”) will be invoiced and due upon receipt of such invoice ($8,700).  The second and final invoice for the remaining one-half of the Project Fee Total ($8,700) will be sent four (4) weeks after the Effective Date.  All invoices, except the initial invoice which is due upon receipt, are due Net 15 days.

Out-of-Pocket Expenses:

Out-of-pocket expenses include (but are not limited to) color outputs, copies, deliveries, sample acquisition or remuneration, phone, travel, etc. All out-of-pocket expenses are billed at cost, and are estimated not to exceed 10% of Project Fee Total. If the demands of the project dictate expenses that exceed this, then written approval will be obtained from Client in advance of these expenses being incurred. Out-of-pocket expenses $5,000 and up that are agreed to in advance by Client are subject to a 50% deposit, payable to the Company prior to ordering the service.

Approvals:

The current authorized approval source for Client is Carrie Geldner.

Terms and Conditions:

This SOW is entered under and pursuant to the Services Agreement between the Company and the Client (“Agreement”) dated August 28, 2012, and is subject to all the terms and conditions of that Agreement.

	
For the Company

	  	
Accepted for Client

	
 

	  	  
	
 

	  	  
	
MICHAEL HINSHAW

	  	  
	
Signature

	  	
Signature

	
 

	  	  
	
Michael Hinshaw, President

	  	
Carrie Geldner, Senior Vice President,

Marketing & CMO

	  	  	  
	
April 9, 2013

	  	
Date

	  	
Statement of Work – TFO-002

	
Page 2 of 2exh10-36.htm

Exhibit 10.36

STATEMENT OF WORK

TFO-003

This Statement of Work (“SOW”), by and between Touchpoint Metrics, Inc. (“the Company”) and Tanger Factory Outlet Centers, Inc. (“Client”) effective as of the later date signed below (“Effective Date”), will serve as Client’s approval for the Company to begin work on the following project described below:

Project Name: Online Self- and Center Assessment Tool

Project Description: Enable Client to quantify and qualify consistency of delivery on the Tanger Experience at the center level as well as providing a framework for identifying areas for potential focus/improvement as follows:

	
1.  

	
Survey Design and Build. The Company will provide one customized, web-based Touchpoint Mapping survey tailored for employees, and designed to poll customers and retailers as well. The survey will include the following functionality:

 

	
a.     

	
Ability for Client’s center managers to self-assess performance against key touchpoints;

 

	
b.     

	
Ability for Client’s center staff to self-assess understanding of, and personal performance on, experience promise and principles, as well perceptions of Client’s center overall performance;

 

	
c.     

	
Ability for Client to access data in a secure online environment, comparing management versus staff perceptions, regional or center “type” comparisons, size, or other analytical breaks that would drive insights or inform decision making.

 

Estimated Completion Date:          5/10/13

 

	
2.  

	
Manage and Send. The Company will customize survey invitations and reminder emails and coordinate with Client staff for upload and send, manage overall survey process (including testing), provide access to results, and train Client staff on utilization of the Touchpoint Mapping dashboard.

 

Estimated Completion Date, Center Managers:          5/31/13

Estimated Completion Date, Center Staff:                 6/28/13

 

	
3.  

	
Hosting of Survey Platform.  The Company will provide Client with twelve-month access to the Touchpoint Mapping dashboard, including the ability to re-send surveys to the same audience over time to assess progress.

 

Estimated Completion Date: twelve (12) months commencing date of contract execution

Time is of the essence in completing  this SOW on time and on budget. Client acknowledges that delays on its part may adversely affect schedules and costs.

 

  

  

  

Budget Estimate:

	
Design and Build

	
$6,600

	
Manage and Send

	
4,200

	
Hosting of Survey Platform

	
6,000

	
  Total Fees:

	
$16,800

The Company’s budget estimates are based on an estimate of the actual time and resources required to complete the SOW. The fees are presented as a fixed bid fee to complete the work outlined.  The fees would only change if the scope of work changes, and only if authorized by the Client in advance, through a signed Estimated Addendum, of such fees being incurred. Out-of-pocket expenses are not included, but typically do not exceed 10% of budget total for an engagement of this type.  See “Out-of-Pocket Expenses” section below.

Payment Schedule:

Upon the Effective Date, an amount equal to one-half of the total amount of fees specified in the Budget Estimate (i.e., Sixteen thousand, eight hundred U.S. Dollars ($16,800)) (the “Project Fee Total”) will be invoiced and due upon receipt of such invoice ($8,400).  The second and final invoice for the remaining one-half of the Project Fee Total ($8,400) will be sent eight (8) weeks after the Effective Date.  All invoices, except the initial invoice which is due upon receipt, are due Net 15 days.

Out-of-Pocket Expenses:

Out-of-pocket expenses include (but are not limited to) color outputs, copies, deliveries, sample acquisition or remuneration, phone, travel, etc. All out-of-pocket expenses are billed at cost, and are estimated not to exceed 10% of Project Fee Total. If the demands of the project dictate expenses that exceed this, then written approval will be obtained from Client in advance of these expenses being incurred. Out-of-pocket expenses $5,000 and up that are agreed to in advance by Client are subject to a 50% deposit, payable to the Company prior to ordering the service.

Client Portal:

Client will receive secure access to the Touchpoint Mapping dashboard through the Company’s Client Portal.

User Access:

Services include 5 User Licenses to access the Client Portal. Additional User Licenses are available for an added fee.

Authorized Users:

Client will provide the Company the name, title, roles, and email address of all Users of the Services.

Terms of Use:

Client agrees to ensure all Users accept Terms of Use found at initial login to the Client Portal.  The Terms of Use are accessible at www.touchpointmetrics.com/terms-of-use,and are incorporated into this SOW in its entirety by this reference.

 

Approvals:

The current authorized approval source for Client is Carrie Geldner.

	  	
Statement of Work – TFO-003

	
Page 2 of 3

  

  

  

Terms and Conditions:

This SOW is entered under and pursuant to the Services Agreement between the Company and the Client (“Agreement”) dated August 28, 2012, and is subject to all the terms and conditions of that Agreement.

	
For the Company

	  	
Accepted for Client

	
 

	  	  
	
 

	  	  
	
MICHAEL HINSHAW

	  	  
	
Signature

	  	
Signature

	
 

	  	  
	
Michael Hinshaw, President

	  	
Carrie Geldner, Senior Vice President,

	
 

	  	
Marketing & CMO

	  	  	  
	
April 9, 2013

	  	
Date

 

 

 

	  	
Statement of Work – TFO-003

	
Page 3 of 3

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