Document:

EX-10.8

 Exhibit 10.8 

SELECTQUOTE, INC. 
 2020 OMNIBUS
INCENTIVE PLAN 
 SECTION 1. Purpose; Definitions 

The purpose of this Plan is to give the Company a competitive advantage in attracting, retaining and motivating officers, employees, directors
and/or consultants and to provide the Company and its Subsidiaries and Affiliates with a stock plan providing incentives for future performance of services linked to the profitability of the Company’s businesses and increases in Company
shareholder value. For purposes of this Plan, the following terms are defined as set forth below: 
 (a) “Affiliate” means a
company or other entity controlled by, controlling or under common control with the Company. 
 (b) “Applicable Exchange”
means the New York Stock Exchange or such other securities exchange as may at the applicable time be the principal market for the Common Stock. 

(c) “Award” means a Stock Option, Stock Appreciation Right, Restricted Stock, Restricted Stock Unit, Other Stock-Based Award
or Cash Award granted pursuant to the terms of this Plan. 
 (d) “Award Agreement” means a written or electronic document or
agreement setting forth the terms and conditions of a specific Award. 
 (e) “Board” means the board of directors of the
Company. 
 (f) “Business Combination” has the meaning set forth in Section 10(e)(iii). 

(g) “Cash Award” means a cash-settled Award granted pursuant to Section 9. 

(h) “Cause” means, unless otherwise provided in an Award Agreement, (i) “Cause” as defined in any Individual
Agreement to which the Participant is a party as of the Grant Date, or (ii) if there is no such Individual Agreement or if it does not define Cause: (A) conviction of, or plea of guilty or nolo contendere by, the Participant for
committing a felony under federal law or the law of the state in which such action occurred, (B) willful and deliberate failure on the part of the Participant in the performance of his or her employment duties in any material respect,
(C) dishonesty in the course of fulfilling the Participant’s employment duties or (D) a material violation of the Company’s ethics and compliance program, code of conduct or other material policy of the Company. Notwithstanding
the general rule of Section 2(c), following a Change in Control, any determination by the Committee as to whether “Cause” exists shall be subject to de novo review. 

 (i) “Change in Control” has the meaning set forth in Section 10(e). 

(j) “Code” means the Internal Revenue Code of 1986, as amended from time to time, and any successor thereto, the Treasury
Regulations thereunder and other relevant interpretive guidance issued by the Internal Revenue Service or the Treasury Department. Reference to any specific section of the Code shall be deemed to include such regulations and guidance, as well as any
successor provision of the Code. 
 (k) “Committee” means the Committee referred to in Section 2. 

(l) “Common Stock” means common stock, $0.01 par value per share, of the Company. 

(m) “Company” means SelectQuote, Inc., a Delaware corporation, or its successor. 

(n) “Corporate Transaction” has the meaning set forth in Section 3(d). 

(o) “Disability” means, unless otherwise provided in an Award Agreement, (i) “Disability” as defined in any
Individual Agreement to which the Participant is a party as of the Grant Date, or (ii) if there is no such Individual Agreement or it does not define “Disability,” permanent and total disability as determined under the Company’s
Long-Term Disability Plan applicable to the Participant; provided, however, to the extent necessary to avoid tax penalties under Section 409A of the Code, “Disability means “disability” as defined in
Section 409(a)(2)(C) of the Code. 
 (p) “Disaffiliation” means a Subsidiary’s or an Affiliate’s ceasing to
be a Subsidiary or Affiliate for any reason (including as a result of a public offering, or a spinoff or sale by the Company, of the stock of the Subsidiary or Affiliate) or a sale of a division of the Company and its Affiliates. 

(q) “Effective Date” has the meaning set forth in Section 11(a). 

(r) “Eligible Individuals” means directors, officers, employees and consultants of the Company or any of its Subsidiaries or
Affiliates, and prospective directors, officers, employees and consultants who have accepted offers of employment or consultancy from the Company or its Subsidiaries or Affiliates. 

(s) “Exchange Act” means the Securities Exchange Act of 1934, as amended from time to time, and any successor thereto. 

(t) “Fair Market Value” means a price that is based on the opening, closing, actual, high, low, or average selling prices of a
Share reported on the NYSE or such other established stock exchange on which the Shares are principally traded on the applicable date, the preceding trading day, the next succeeding trading day, or an average of trading days, as determined by the
Committee in its discretion. Unless the Committee determines otherwise, Fair Market Value shall be deemed to be equal to the reported closing price of a Share on the date as of which such value 

  
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is being determined or, if there shall be no reported transactions for such date, on the preceding date for which transactions were reported; provided, however, that if the Shares
are not publicly traded at the time a determination of their value is required to be made hereunder, the determination of their Fair Market Value shall be made by the Committee in such manner as it deems appropriate and in accordance with
Section 409A of the Code. 
 (u) “Former Plan” means the SelectQuote, Inc. 2003 Incentive Plan, as amended on
January 26, 2012. 
 (v) “Full-Value Award” means any Award other than a Stock Option, Stock Appreciation Right or Cash
Award. 
 (w) “Grant Date” means the date on which the Committee by resolution selects an Eligible Individual to receive a
grant of an Award and determines the number of Shares, or the formula for earning a number of Shares, to be subject to such Award or the cash amount subject to such Award, or such later date as the Committee shall provide in such resolution. 

(x) “Incentive Stock Option” means any Stock Option designated in the applicable Award Agreement as an “incentive stock
option” within the meaning of Section 422 of the Code, and that in fact so qualifies. 
 (y) “Incumbent Board” has
the meaning set forth in Section 10(e)(ii). 
 (z) “Individual Agreement” means an employment, consulting, change in control
or salary continuation agreement or similar agreement between a Participant and the Company or one of its Subsidiaries or Affiliates; provided, however, if a Participant is party to both an employment agreement and a change in control or salary
continuation agreement, the employment agreement shall be the relevant “Individual Agreement” prior to a Change in Control, and, the change in control or salary continuation agreement shall be the relevant “Individual Agreement”
after a Change in Control. 
 (aa) “Nonqualified Stock Option” means any Stock Option that is not an Incentive Stock Option.

 (bb) “Other Stock-Based Award” means an Award granted pursuant to Section 8. 

(cc) “Outstanding Company Common Stock” has the meaning set forth in Section 10(e)(i). 

(dd) “Outstanding Company Voting Securities” has the meaning set forth in Section 10(e)(i). 

(ee) “Participant” means an Eligible Individual to whom an Award is or has been granted. 

  
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 (ff) “Performance Goals” means the performance goals established by the
Committee in connection with the grant of an Award. Such goals shall be based on the attainment of specified levels of one or more of the following measures or such other performance measures as are determined by the Committee: stock price, earnings
(whether based on earnings before taxes, earnings before interest and taxes or earnings before interest, taxes, depreciation and amortization), earnings per share, return on equity, return on assets or operating assets, asset quality, net interest
margin, loan portfolio growth, efficiency ratio, deposit portfolio growth, liquidity, market share, customer service measures or indices, economic value added, shareholder value added, embedded value added, combined ratio, pre- or after-tax income,
net income, cash flow (before or after dividends), cash flow per share (before or after dividends), gross margin, risk-based capital, revenues, revenue growth, return on capital (whether based on return on total capital or return on invested
capital), cash flow return on investment, cost control, gross profit, operating profit, cash generation, unit volume, sales, asset quality, cost saving levels, market-spending efficiency, core non-interest income or change in working capital, in
each case, with respect to (i) the Company or any one or more Subsidiaries, divisions, business units or business segments thereof, either in absolute terms or relative to the performance of one or more other companies (including an index
covering multiple companies) or (ii) an individual Participant. 
 (gg) “Person” has the meaning set forth in Section
10(e)(i). 
 (hh) “Plan” means the SelectQuote, Inc. 2020 Omnibus Incentive Plan, as set forth herein and as hereinafter
amended from time to time. 
 (ii) “Replaced Award” has the meaning set forth in Section 10(b). 

(jj) “Replacement Award” has the meaning set forth in Section 10(b). 

(kk) “Restricted Stock” means an Award granted under Section 6. 

(ll) “Restricted Stock Unit” has the meaning set forth in Section 7(a). 

(mm) “Section 16(b)” has the meaning set forth in Section 2(f). 

(nn) “Separation from Service” has the meaning set forth in Section 409A of the Code. 

(oo) “Share” means a share of Common Stock. 

(pp) “Stock Appreciation Right” means an Award granted under Section 5(b). 

(qq) “Stock Option” means an Award granted under Section 5(a). 

(rr) “Subsidiary” means any corporation, partnership, joint venture, limited liability company or other entity during any
period in which at least a 50% voting or profits interest is owned, directly or indirectly, by the Company or any successor to the Company. 

  
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 (ss) “Term” means the maximum period during which a Stock Option or Stock
Appreciation Right may remain outstanding, subject to earlier termination upon Termination of Service or otherwise, as specified in the applicable Award Agreement. 

(tt) “Termination of Service” means the termination of the applicable Participant’s employment with, or performance of
services for, the Company and any of its Subsidiaries or Affiliates. Unless otherwise determined by the Committee, (i) if a Participant’s employment with the Company and its Affiliates terminates but such Participant continues to provide
services to the Company and its Affiliates in a non-employee capacity, such change in status shall not be deemed a Termination of Service and (ii) a Participant employed by, or performing services for, a Subsidiary or an Affiliate or a division
of the Company and its Affiliates shall be deemed to incur a Termination of Service if, as a result of a Disaffiliation, such Subsidiary, Affiliate or division ceases to be a Subsidiary, Affiliate or division, as the case may be, and the Participant
does not immediately thereafter become an employee of, or service provider for, the Company or another Subsidiary or Affiliate. The Committee shall determine, in its sole discretion, the extent to which a Participant shall be considered employed
during an approved leave of absence. Notwithstanding the foregoing provisions of this definition, with respect to any Award that constitutes a “nonqualified deferred compensation plan” subject to Section 409A of the Code, a
Participant shall not be considered to have experienced a “Termination of Service” unless the Participant has experienced a “separation from service” within the meaning of Section 409A of the Code (a “Separation from
Service”). 
 SECTION 2. Administration 

(a) Committee. This Plan shall be administered by the Board directly, or if the Board elects, by the Compensation Committee of the Board
or such other committee of the Board as the Board may from time to time designate, which committee shall be composed of not fewer than two directors, and shall be appointed by and serve at the pleasure of the Board. All references in this Plan to
the “Committee” shall refer to the Compensation Committee of the Board, unless a separate committee has been designated or authorized consistent with the foregoing, provided that, subject to law, all powers of the Committee may be
exercised by the full Board. 
 Subject to the terms and conditions of this Plan, the Committee shall have absolute authority: 

(i) To select the Eligible Individuals to whom Awards may from time to time be granted; 

(ii) To determine whether and to what extent Incentive Stock Options, Nonqualified Stock Options, Stock Appreciation Rights,
Restricted Stock, Restricted Stock Units, Other Stock-Based Awards, Cash Awards or any combination thereof are to be granted hereunder; 

(iii) To determine the number of Shares to be covered by an Award or the amount of any Cash Award; 

(iv) To approve the form of any Award Agreement and determine the terms and conditions of any Award granted hereunder,
including the exercise price and any vesting condition, restriction or limitation; 

  
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 (v) To modify, amend or adjust the terms and conditions (including any
Performance Goals) of any Award, including, without limitation, waiving any exercise or vesting conditions with respect to an Award; 

(vi) To determine to what extent and under what circumstances Shares or cash payable with respect to an Award shall be
deferred; 
 (vii) To determine under what circumstances an Award may be settled in cash, Shares, other property or a
combination of the foregoing; 
 (viii) To adopt, alter and repeal such administrative rules, guidelines and practices
governing this Plan as it shall from time to time deem advisable; 
 (ix) To establish any “blackout” period that
the Committee in its sole discretion deems necessary or advisable; 
 (x) To interpret the terms and provisions of this Plan
and any Award issued under this Plan (and any Award Agreement relating thereto); 
 (xi) To decide all other matters that
must be determined in connection with an Award; and 
 (xii) To otherwise administer this Plan. 

(b) Procedures. 

(i) The Committee may act only by a majority of its members then in office, except that the Committee may, except to the extent
prohibited by applicable law or the listing standards of the Applicable Exchange, allocate all or any portion of its responsibilities and powers to any one or more of its members and may delegate all or any part of its responsibilities and powers to
any person or persons selected by it. Any such allocation or delegation may be revoked by the Committee at any time. 
 (ii)
Any authority granted to the Committee may be exercised by the full Board. To the extent that any permitted action taken by the Board conflicts with action taken by the Committee, the Board action shall control. 

(c) Discretion of Committee. Subject to Section 1(h), any determination made by the Committee or pursuant to delegated authority
under the provisions of this Plan with respect to any Award shall be made in the sole discretion of the Committee or such delegate at the time of the grant of the Award or, unless in contravention of any express term of this Plan, at any time

  
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thereafter. All decisions made by the Committee or any appropriately delegated officer pursuant to the provisions of this Plan shall be final, binding and conclusive on all persons, including the
Company, Participants and Eligible Individuals. Any determination made by the Committee or pursuant to delegated authority under the provisions of this Plan, including conditions for grant or vesting and the adjustment of Awards pursuant to
Section 3(d) need not be the same for each Participant. 
 (d) Cancellation or Suspension. Subject to Section 5(c), the
Committee shall have full power and authority to determine whether, to what extent and under what circumstances any Award shall be canceled or suspended. 

(e) Award Agreements. The terms and conditions of each Award, as determined by the Committee, shall be set forth in a written (or
electronic) Award Agreement, which shall be delivered to the Participant receiving such Award upon, or as promptly as is reasonably practicable following, the grant of such Award. The effectiveness of an Award shall be subject to the
Participant’s acceptance of the applicable Award Agreement within the time period specified therein (if any). 
 (f)
Section 16(b). The provisions of this Plan are intended to ensure that no transaction under this Plan is subject to (and all such transactions will be exempt from) the short-swing recovery rules of Section 16(b) of the Exchange Act
(“Section 16(b)”). Accordingly, the composition of the Committee shall be subject to such limitations as the Board deems appropriate to permit transactions pursuant to this Plan to be exempt (pursuant to Rule 16b-3 promulgated under the
Exchange Act) from Section 16(b), and no delegation of authority by the Committee shall be permitted if such delegation would cause any such transaction to be subject to (and not exempt from) Section 16(b). 

SECTION 3. Common Stock Subject to Plan; Other Limits 

(a) Plan Maximums. 
 (i)
Subject to Section 3(c), the maximum number of Shares that may be granted pursuant to Awards under this Plan shall be 9,600,000 (the “Share Reserve”). The maximum number of Shares that may be granted pursuant to Stock Options intended
to be Incentive Stock Options shall be 4,000,000 Shares. Shares subject to an Award under this Plan may be authorized and unissued Shares. On and after the Effective Date, no new awards may be granted under the Company’s prior equity
compensation plans (including the Former Plan), it being understood that (i) awards outstanding under any such plans as of the Effective Date shall remain in full force and effect under such plans according to their respective terms, and
(ii) to the extent that any such award is forfeited, terminates, expires or lapses without being exercised (to the extent applicable), or is settled for cash, the Shares subject to such award not delivered as a result thereof shall again be
available for Awards under this Plan; provided, however, that dividend equivalents may continue to be issued under the Company’s existing equity compensation plans in respect of awards granted under such plans which are
outstanding as of the Effective Date. 

  
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 (ii) The Share Reserve will automatically increase on July 1st of each year, commencing
on July 1, 2021 and ending (and including) July 1, 2029, in an amount equal to 3% of the total number of Shares outstanding on June 30th of the preceding fiscal year. Notwithstanding the foregoing, the Board or the Committee may act
prior to July 1st of a given year to provide that there will be no July 1st increase in the Share Reserve for such year or that the increase in the Share Reserve for such year will be a lesser number of Shares than would otherwise occur
pursuant to the preceding sentence. 
 (b) Non-Employee Director Compensation Limits. No Participant who is a non-employee director of
the Company may receive compensation in such capacity during any calendar year with a value that exceeds $700,000 (calculating the value of any equity-based Awards based on the grant date fair value of such Awards for financial reporting purposes).
For purposes of the preceding sentence, an equity-based Award shall be deemed received upon grant (and not upon vesting or settlement) and any deferred cash compensation shall be deemed received when earned (and not when paid). 

(c) Rules for Calculating Shares Issued. To the extent that any Award is forfeited, terminates, expires or lapses instead of being
exercised, or any Award is settled for cash, the Shares subject to such Awards not delivered as a result thereof shall again be available for Awards under this Plan. To the extent Shares are subject to an award under the Former Plan that is
forfeited, terminates, expires or lapses instead of being exercised, or any such award under the Former Plan is settled for cash, the Shares subject to such awards not delivered as a result thereof shall increase the maximum number of Shares
available for grant under Section 3(a). If the exercise price of any Stock Option or Stock Appreciation Right and/or the tax withholding obligations relating to any Award are satisfied by delivering Shares (either actually or through a signed
document affirming the Participant’s ownership and delivery of such Shares) or withholding Shares relating to such Award, the gross number of Shares subject to the Award shall nonetheless be deemed to have been granted for purposes of the first
sentence of Section 3(a). 
 (d) Adjustment Provisions. 

(i) In the event of a merger, consolidation, acquisition of property or shares, stock rights offering, liquidation, disposition for
consideration of the Company’s direct or indirect ownership of a Subsidiary or Affiliate (including by reason of a Disaffiliation), or similar event affecting the Company or any of its Subsidiaries (each, a “Corporate
Transaction”), the Committee or the Board may in its discretion make such substitutions or adjustments as it deems appropriate and equitable to (A) the limits set forth in Sections 3(a) and 3(b); (B) the number and kind of Shares
or other securities subject to outstanding Awards; (C) the Performance Goals applicable to outstanding Awards; and (D) the exercise price of outstanding Awards. In the event of a Corporate Transaction, such adjustments may include
(I) the cancellation of outstanding Awards in exchange for payments of cash, property or a combination thereof having an aggregate value equal to the value of such Awards, as determined by the Committee in its sole discretion (it being
understood that in the event of a Corporate Transaction with respect to which shareholders of Common Stock receive consideration other than publicly traded equity securities of the ultimate 

  
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surviving entity, any such determination by the Committee that the value of a Stock Option or Stock Appreciation Right shall for this purpose be deemed to equal the excess, if any, of the value
of the consideration being paid for each Share pursuant to such Corporate Transaction over the exercise price of such Stock Option or Stock Appreciation Right shall be deemed conclusively valid); (II) the substitution of other property
(including cash or other securities of the Company and securities of entities other than the Company) for the Shares subject to outstanding Awards; and (III) in connection with any Disaffiliation, arranging for the assumption of Awards, or
replacement of Awards with new awards based on other property or other securities (including other securities of the Company and securities of entities other than the Company), by the affected Subsidiary, Affiliate, or division or by the entity that
controls such Subsidiary, Affiliate, or division following such Disaffiliation (as well as any corresponding adjustments to Awards that remain based upon Company securities). 

(ii) In the event of a stock dividend, stock split, reverse stock split, reorganization, share combination, or recapitalization or similar
event affecting the capital structure of the Company, or a Disaffiliation, separation or spinoff, in each case without consideration, or other extraordinary dividend of cash or other property to the Company’s shareholders, the Committee or the
Board shall make such substitutions or adjustments as it deems appropriate and equitable to (A) the limits set forth in Sections 3(a) and 3(b); (B) the number and kind of Shares or other securities subject to outstanding Awards;
(C) the Performance Goals applicable to outstanding Awards; and (D) the exercise price of outstanding Awards. 
 (iii) Any
adjustments made pursuant to this Section 3(d) to Awards that are considered “nonqualified deferred compensation” subject to Section 409A of the Code shall be made in compliance with the requirements of Section 409A of the
Code. Any adjustments made pursuant to this Section 3(d) to Awards that are not considered “nonqualified deferred compensation” subject to Section 409A of the Code shall be made in such a manner as to ensure that after such
adjustments, either (A) the Awards continue not to be subject to Section 409A of the Code or (B) there does not result in the imposition of any penalty taxes under Section 409A of the Code in respect of such Awards. 

SECTION 4. Eligibility 
 Awards may be
granted under this Plan to Eligible Individuals; provided, however, that Incentive Stock Options may be granted only to employees of the Company and its subsidiaries or parent corporation (within the meaning of Section 424(f) of
the Code). 
 SECTION 5. Stock Options and Stock Appreciation Rights 

(a) Stock Options. Stock Options may be granted alone or in addition to other Awards granted under this Plan and may be of two types:
Incentive Stock Options and Nonqualified Stock Options. The Award Agreement for a Stock Option shall indicate whether the Stock Option is intended to be an Incentive Stock Option or a Nonqualified Stock Option. 

  
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 (b) Stock Appreciation Rights. Upon the exercise of a Stock Appreciation Right, the
Participant shall be entitled to receive an amount in cash or Shares in value equal to the product of (i) the excess of the Fair Market Value of one Share over the exercise price of the applicable Stock Appreciation Right, multiplied by
(ii) the number of Shares in respect of which the Stock Appreciation Right has been exercised. The applicable Award Agreement shall specify whether such payment is to be made in cash or Shares, or shall reserve to the Committee or the
Participant the right to make that determination prior to or upon the exercise of the Stock Appreciation Right. 
 (c) Exercise Price;
Prohibition on Repricing. The exercise price per Share subject to a Stock Option or Stock Appreciation Right shall be determined by the Committee and set forth in the applicable Award Agreement, and shall not be less than the Fair Market Value
of a Share on the applicable Grant Date. In no event may any Stock Option or Stock Appreciation Right granted under this Plan be amended, other than pursuant to Section 3(d), to decrease the exercise price thereof, be cancelled in exchange for
cash or other Awards if the exercise price of such Stock Option or Stock Appreciation Right exceeds the Fair Market Value of a Share on the date of such cancellation, be cancelled in exchange for any new Stock Option or Stock Appreciation Right with
a lower exercise price, or otherwise be subject to any action that would be treated, under the Applicable Exchange listing standards or for accounting purposes, as a “repricing” of such Stock Option or Stock Appreciation Right, unless such
amendment, cancellation, or action is approved by the Company’s shareholders. Notwithstanding the foregoing, Stock Options issued in connection with the Company’s initial public offering shall have an exercise price per Share equal to the
initial public offering price. 
 (d) Term. The Term of each Stock Option and each Stock Appreciation Right shall be fixed by the
Committee, but no Stock Option or Stock Appreciation Right shall be exercisable more than 10 years after its Grant Date. 
 (e)
Exercisability. Except as otherwise provided herein, Stock Options and Stock Appreciation Rights shall be exercisable at such time or times and subject to such terms and conditions as shall be determined by the Committee and set forth in the
Award Agreement. 
 (f) Method of Exercise. Subject to the provisions of this Section 5, Stock Options and Stock Appreciation
Rights may be exercised, in whole or in part, at any time during the Term thereof in accordance with the methods and procedures established by the Committee in the Award Agreement or otherwise. 

(g) Delivery; Rights of Shareholders. A Participant shall not be entitled to delivery of Shares pursuant to the exercise of a Stock
Option or Stock Appreciation Right until the exercise price therefor has been fully paid and applicable taxes have been withheld. Except as otherwise provided in Section 5(k), a Participant shall have all of the rights of a shareholder of the
Company holding the number of Shares deliverable pursuant to such Stock Option or Stock Appreciation Right (including, if applicable, the right to vote the applicable Shares), when the Participant (i) has given written notice of exercise,
(ii) if requested, has given the representation described in Section 12(a), (iii) in the case of a Stock Option, has paid in full for such Shares and (iv) the applicable shares have been delivered. 

  
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 (h) Nontransferability of Stock Options and Stock Appreciation Rights. No Stock
Option or Stock Appreciation Right shall be transferable by a Participant other than, for no value or consideration, by will or by the laws of descent and distribution or as otherwise expressly permitted by the Committee. Any Stock Option or Stock
Appreciation Right shall be exercisable, subject to the terms of this Plan, only by the Participant, the guardian or legal representative of the Participant, or any person to whom such stock option is transferred pursuant to this Section 5(h),
it being understood that the term “holder” and “Participant” include such guardian, legal representative and other transferee; provided, however, that the term “Termination of Service” shall continue to refer to
the Termination of Service of the original Participant. 
 (i) Termination of Service. The effect of a Participant’s Termination
of Service on any Award of Stock Options or Stock Appreciation Rights then held by such Participant shall be set forth in the applicable Award Agreement or any other document approved by the Committee and applicable to such Award. 

(j) Additional Rules for Incentive Stock Options. Notwithstanding any other provision of this Plan to the contrary, no Stock Option that
is intended to qualify as an Incentive Stock Option may be granted to any Eligible Individual who at the time of such grant owns stock possessing more than 10% of the total combined voting power of all classes of stock of the Company or of any
Subsidiary, unless at the time such Stock Option is granted the exercise price is at least 110% of the Fair Market Value of a Share and such Stock Option by its terms is not exercisable after the expiration of five years from the date such Stock
Option is granted. In addition, the aggregate Fair Market Value of the Common Stock (determined at the time a Stock Option for the Common Stock is granted) for which Incentive Stock Options are exercisable for the first time by a Participant during
any calendar year, under all of the incentive stock option plans of the Company and of any Subsidiary, may not exceed $100,000. To the extent a Stock Option that by its terms was intended to be an Incentive Stock Option exceeds this $100,000 limit,
the portion of the Stock Option in excess of such limit shall be treated as a Nonqualified Stock Option. 
 (k) Dividends and Dividend
Equivalents. Dividends (whether paid in cash or Shares) and dividend equivalents may not be paid or accrued on Stock Options or Stock Appreciation Rights; provided that Stock Options and Stock Appreciation Rights may be adjusted under certain
circumstances in accordance with the terms of Section 3(d). 
 SECTION 6. Restricted Stock 

(a) Nature of Awards. Shares of Restricted Stock are actual Shares issued to a Participant that are subject to vesting or forfeiture
provisions and may be awarded either alone or in addition to other Awards granted under this Plan. 
 (b) Book Entry Registration or
Certificated Shares. Shares of Restricted Stock shall be evidenced in such manner as the Committee may deem appropriate, including book-entry registration or issuance of one or more stock certificates. If any certificate is issued in respect of
Shares of Restricted Stock, such certificate shall be registered in the name of the Participant and shall bear an appropriate legend indicating that the sale, transfer or other disposition thereof by the holder is prohibited except in compliance
with the Securities Act of 1933, as amended, and the rules and regulations thereunder. 

  
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The Committee may require that the certificates evidencing such Shares be held in custody by the Company until the restrictions thereon shall have lapsed and that, as a condition of any Award of
Restricted Stock, the applicable Participant shall have delivered a stock power, endorsed in blank, relating to the Common Stock covered by such Award. 

(c) Terms and Conditions. Shares of Restricted Stock shall be subject to the following terms and conditions and such other terms and
conditions as are set forth in the applicable Award Agreement (including the vesting or forfeiture provisions applicable upon a Termination of Service): 

(i) The Committee shall, prior to or at the time of grant, condition (A) the vesting of an Award of Restricted Stock upon
the continued service of the applicable Participant, or (B) the grant or vesting of an Award of Restricted Stock upon the attainment of Performance Goals or the attainment of Performance Goals and the continued service of the applicable
Participant. 
 (ii) Subject to the provisions of this Plan and the applicable Award Agreement, a Participant shall not be
permitted to sell, assign, transfer, pledge or otherwise encumber an Award of Restricted Stock prior to such time as all applicable vesting conditions are satisfied. 

(d) Rights of a Shareholder. Except as provided in this Section 6 and the applicable Award Agreement, a Participant shall have the
same rights as any other holder of Shares with respect to Shares of Restricted Stock, including, if applicable, the right to vote the Shares and the right to receive any dividends; provided, however, that, unless otherwise determined
by the Committee and subject to Section 12(e), (i) cash dividends on Shares shall be payable in cash and shall be held subject to the vesting of the underlying Restricted Stock and (ii) dividends payable in Shares shall be paid in the
form of Restricted Stock, and shall be held subject to the vesting of the underlying Restricted Stock. 
 (e) Termination of Service.
The effect of a Participant’s Termination of Service on any Award of Restricted Stock then held by such Participant shall be set forth in the applicable Award Agreement or any other document approved by the Committee and applicable to such
Award. 
 SECTION 7. Restricted Stock Units 

(a) Nature of Awards. Restricted stock units (“Restricted Stock Units”) are Awards denominated in Shares that will be
settled, subject to the terms and conditions of the applicable Award Agreement, in a specified number of Shares or an amount of cash equal to the Fair Market Value of a specified number of Shares. 

  
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 (b) Terms and Conditions. Restricted Stock Units shall be subject to the following
terms and conditions and such other terms and conditions as are set forth in the applicable Award Agreement (including the vesting or forfeiture provisions applicable upon a Termination of Service): 

(i) The Committee shall, prior to or at the time of grant, condition (A) the vesting of Restricted Stock Units upon the
continued service of the applicable Participant, or (B) the grant or vesting of Restricted Stock Units upon the attainment of Performance Goals or the attainment of Performance Goals and the continued service of the applicable Participant. An
Award of Restricted Stock Units shall be settled as and when the Restricted Stock Units vest, at a later time specified by the Committee in the applicable Award Agreement, or, if the Committee so permits, in accordance with an election of the
Participant. 
 (ii) Subject to the provisions of this Plan and the applicable Award Agreement, a Participant shall not be
permitted to sell, assign, transfer, pledge or otherwise encumber Restricted Stock Units. 
 (c) Rights of a Shareholder. A
Participant to whom Restricted Stock Units are awarded shall have no rights as a shareholder with respect to the Shares represented by the Restricted Stock Units unless and until Shares are actually delivered to the participant in settlement
thereof. Unless otherwise determined by the Committee and subject to Section 12(e), an Award of Restricted Stock Units shall be adjusted to reflect deemed reinvestment in additional Restricted Stock Units of the dividends that would be paid and
distributions that would be made with respect to the Award of Restricted Stock Units if it consisted of actual Shares. 
 (d)
Termination of Service. The effect of a Participant’s Termination of Service on any Award of Restricted Stock Units then held by such Participant shall be set forth in the applicable Award Agreement or any other document approved by
the Committee and applicable to such Award. 
 SECTION 8. Other Stock-Based Awards 

The Committee may grant Awards of Shares or related to Shares not otherwise described herein in such amounts and subject to such terms and
conditions consistent with the terms of this Plan as the Committee shall determine. Without limiting the generality of the preceding sentence, each such Other Stock-Based Award may (a) involve the transfer of actual Shares to Participants,
either at the time of grant or thereafter, or payment in cash or otherwise of amounts based on the value of Shares, (b) be subject to performance-based and/or service-based conditions, (c) be in the form of phantom stock, performance
shares, deferred share units or share-denominated performance units, or other Awards denominated in, or with a value determined by reference to, a number of Shares that is specified at the time of the grant of such Award, and (d) be designed to
comply with applicable laws of jurisdictions other than the United States. 

  
 -13- 

 SECTION 9. Cash Awards 

The Committee may grant Awards to Eligible Individuals that are denominated and payable in cash in such amounts and subject to such terms and
conditions consistent with the terms of this Plan as the Committee shall determine. With respect to a Cash Award subject to Performance Goals, the Performance Goals to be achieved during any performance period and the length of the performance
period shall be determined by the Committee upon the grant of such Cash Award. 
 SECTION 10. Change-in-Control Provisions 

(a) General. The provisions of this Section 10 shall, subject to Section 3(d), apply notwithstanding any other provision of
this Plan to the contrary, except to the extent the Committee specifically provides otherwise in an Award Agreement. 
 (b) Impact of
Change in Control. Upon the occurrence of a Change in Control, unless otherwise provided in the applicable Award Agreement: (i) all then-outstanding Stock Options and Stock Appreciation Rights shall become fully vested and exercisable, and
all Full-Value Awards (other than performance-based Full-Value Awards) and all Cash Awards (other than performance-based Cash Awards) shall vest in full, be free of restrictions, and be deemed to be earned and payable in an amount equal to the full
value of such Award, except in each case to the extent that another Award meeting the requirements of Section 10(c) (any award meeting the requirements of Section 10(c), a “Replacement Award”) is provided to the
Participant pursuant to Section 3(d) to replace such Award (any award intended to be replaced by a Replacement Award, a “Replaced Award”), and (ii) any performance-based Full-Value Award or Cash Award that is not replaced
by a Replacement Award shall be deemed to be earned and payable in an amount equal to the full value of such performance-based Award (with all applicable Performance Goals deemed achieved at the greater of (x) the applicable target level and
(y) the level of achievement as determined by the Committee not later than the date of the Change in Control, taking into account performance through the latest date preceding the Change in Control as to which performance can, as a practical
matter, be determined (but not later than the end of the applicable performance period)). 
 (c) Replacement Awards. An Award shall
meet the conditions of this Section 10(c) (and hence qualify as a Replacement Award) if: (i) it is of the same type as the Replaced Award; (ii) it has a value equal to the value of the Replaced Award as of the date of the Change in
Control, as determined by the Committee in its sole discretion consistent with Section 3(d); (iii) the underlying Replaced Award was an equity-based award, it relates to publicly traded equity securities of the Company or the entity
surviving the Company following the Change in Control; (iv) it contains terms relating to vesting (including with respect to a Termination of Service) that are substantially identical to those of the Replaced Award; and (v) its other terms
and conditions are not less favorable to the Participant than the terms and conditions of the Replaced Award (including the provisions that would apply in the event of a subsequent Change in Control) as of the date of the Change in Control. Without
limiting the generality of the foregoing, a Replacement Award may take the form of a continuation of the applicable Replaced Award if the requirements of the preceding sentence are satisfied. If a Replacement Award is granted, the Replaced Award
shall not vest upon the Change in Control. The determination whether the conditions of this Section 10(c) are satisfied shall be made by the Committee, as constituted immediately before the Change in Control, in its sole discretion. 

  
 -14- 

 (d) Termination of Service. Notwithstanding any other provision of this Plan to the
contrary and unless otherwise determined by the Committee and set forth in the applicable Award Agreement, upon a Termination of Service of a Participant by the Company other than due to death or Disability or for Cause within 24 months following a
Change in Control, (i) all Replacement Awards held by such Participant shall vest in full, be free of restrictions, and be deemed to be earned in full (with respect to Performance Goals, unless otherwise agreed in connection with the Change in
Control, at the greater of (x) the applicable target level and (y) the level of achievement of the Performance Goals for the Award as determined by the Committee taking into account performance through the latest date preceding the
Termination of Service as to which performance can, as a practical matter, be determined (but not later than the end of the applicable performance period)), and (ii) unless otherwise provided in the applicable Award Agreement, notwithstanding
any other provision of this Plan to the contrary, any Stock Option or Stock Appreciation Right held by the Participant as of the date of the Change in Control that remains outstanding as of the date of such Termination of Service may thereafter be
exercised until the expiration of the stated full Term of such Nonqualified Stock Option or Stock Appreciation Right. 
 (e) Definition of
Change in Control. For purposes of this Plan, a “Change in Control” shall mean the occurrence of any of the following events: 

(i) An acquisition by any individual, entity or group (within the meaning of Section 13(d)(3) or 14(d)(2) of the Exchange
Act) (a “Person”) of beneficial ownership (within the meaning of Rule 13d-3 promulgated under the Exchange Act) of 30% or more of either (1) the then outstanding shares of common stock of the Company (the “Outstanding
Company Common Stock”) or (2) the combined voting power of the then outstanding voting securities of the Company entitled to vote generally in the election of directors (the “Outstanding Company Voting Securities”);
provided, however, that for purposes of this subsection (i), the following acquisitions shall not constitute a Change in Control: (1) any acquisition directly from the Company; (2) any acquisition by the Company; (3) any
acquisition by any employee benefit plan (or related trust) sponsored or maintained by the Company or any entity controlled by the Company; or (4) any acquisition by any entity pursuant to a transaction that complies with clauses (1),
(2) and (3) of subsection (iii) of this Section 10(e); or 
 (ii) A change in the composition of the
Board such that the individuals who, as of the Effective Date, constitute the Board (the “Incumbent Board”) cease for any reason to constitute at least a majority of the Board; provided, however, that any individual
who becomes a member of the Board subsequent to the Effective Date whose election, or nomination for election by the Company’s shareholders, was approved by a vote of at least a majority of those individuals who are members of the Board and who
were also members of the Incumbent Board (or deemed to be such pursuant to this proviso) shall be considered 

  
 -15- 

 
as though such individual were a member of the Incumbent Board; provided further, that any such individual whose initial assumption of office occurs as a result of either an actual or
threatened election contest with respect to the election or removal of directors or other actual or threatened solicitation of proxies or consents by or on behalf of a Person other than the Board shall not be considered as a member of the Incumbent
Board; or 
 (iii) The consummation of a reorganization, merger, statutory share exchange or consolidation or similar
transaction involving the Company or any of its Subsidiaries or sale or other disposition of all or substantially all of the assets of the Company, or the acquisition of assets or securities of another entity by the Company or any of its
Subsidiaries (a “Business Combination”), in each case, unless, following such Business Combination: (1) all or substantially all of the individuals and entities who were the beneficial owners, respectively, of the Outstanding
Company Common Stock and Outstanding Company Voting Securities immediately prior to such Business Combination beneficially own, directly or indirectly, more than 50% of, respectively, the then outstanding shares of common stock (or, for a
noncorporate entity, equivalent securities) and the combined voting power of the then outstanding voting securities entitled to vote generally in the election of directors (or, for a noncorporate entity, equivalent securities), as the case may be,
of the entity resulting from such Business Combination (including an entity that, as a result of such transaction, owns the Company or all or substantially all of the Company’s assets either directly or through one or more subsidiaries) in
substantially the same proportions as their ownership, immediately prior to such Business Combination of the Outstanding Company Common Stock and Outstanding Company Voting Securities, as the case may be; (2) no Person (excluding any entity
resulting from such Business Combination or any employee benefit plan (or related trust) of the Company or such entity resulting from such Business Combination) beneficially owns, directly or indirectly, 30% or more of, respectively, the then
outstanding shares of common stock (or, for a noncorporate entity, equivalent securities) of the entity resulting from such Business Combination or the combined voting power of the then outstanding voting securities of such entity except to the
extent that such ownership existed prior to the Business Combination; and (3) at least a majority of the members of the board of directors (or, for a noncorporate entity, equivalent body or committee) of the entity resulting from such Business
Combination were members of the Board at the time of the execution of the initial agreement, or of the action of the Board, providing for such Business Combination; or 

(iv) The approval by the shareholders of the Company of a complete liquidation or dissolution of the Company. 

Notwithstanding any other provision of this Plan, any Award Agreement or any Individual Agreement, with respect to any Award that constitutes
“nonqualified deferred compensation” within the meaning of Section 409A of the Code, a Change in Control shall not constitute a settlement or distribution event with respect to such Award, or an event that otherwise changes the timing
of settlement or distribution of such Award, unless the Change in Control also constitutes an event described in Section 409A(a)(2)(v) of the Code and the regulations thereto. For the avoidance of doubt, this paragraph shall have no bearing on
whether an Award vests pursuant to the terms of this Plan or the applicable Award Agreement or Individual Agreement. 

  
 -16- 

 SECTION 11. Term, Termination and Amendment 

(a) Effectiveness. This Plan was approved by the Board on February     , 2020, subject to and contingent upon
approval by the Company’s shareholders; provided, however, that no Incentive Stock Options may be granted more than ten years following the date on which the Board approves this Plan. This Plan will be effective as of the date of such approval
by the Company’s shareholders (the “Effective Date”). 
 (b) Termination. This Plan shall terminate on the
tenth anniversary of the Effective Date. Awards outstanding as of such date shall not be affected or impaired by the termination of this Plan. 

(c) Amendments. The Committee may amend, alter, or discontinue this Plan or an Award, provided that no amendment, alteration or
discontinuation shall be made that would materially impair the rights of the Participant with respect to a previously granted Award without such Participant’s consent, except to the extent necessary to comply with applicable law, including
Section 409A of the Code, Applicable Exchange listing standards or accounting rules. In addition, no amendment shall be made without the approval of the Company’s shareholders to the extent such approval is required by applicable law or
the listing standards of the Applicable Exchange or as contemplated by Section 5(c). 
 SECTION 12. Miscellaneous Provisions 

(a) Conditions for Issuance. The Committee may require each person purchasing or receiving Shares pursuant to an Award to represent to
and agree with the Company in writing that such person is acquiring the Shares without a view to the distribution thereof. The certificates for such Shares may include any legend that the Committee deems appropriate to reflect any restrictions on
transfer. Notwithstanding any other provision of this Plan or agreements made pursuant thereto, the Company shall not be required to issue or deliver any Shares (whether in certificated or book entry form) under this Plan prior to fulfillment of all
of the following conditions: (i) listing or approval for listing upon notice of issuance, of such Shares on the Applicable Exchange; (ii) any registration or other qualification of such Shares of the Company under any state or federal law
or regulation, or the maintaining in effect of any such registration or other qualification that the Committee shall, in its absolute discretion upon the advice of counsel, deem necessary or advisable; and (iii) obtaining any other consent,
approval, or permit from any state or federal governmental agency that the Committee shall determine to be necessary or advisable. 
 (b)
Additional Compensation Arrangements. Nothing contained in this Plan shall prevent the Company or any Subsidiary or Affiliate from adopting other or additional compensation arrangements for its employees. 

  
 -17- 

 (c) No Contract of Employment. This Plan shall not constitute a contract of
employment, and adoption of this Plan shall not confer upon any employee any right to continued employment, nor shall it interfere in any way with the right of the Company or any Subsidiary or Affiliate to terminate the employment of any employee at
any time. 
 (d) Taxes. 

(i) Withholding. No later than the date as of which an amount first becomes includible in the gross income of a Participant for federal,
state, local or foreign income or employment or other tax purposes with respect to any Award under this Plan, such Participant shall pay to the Company, or make arrangements satisfactory to the Company regarding the payment of, any federal, state,
local or foreign taxes of any kind required by law to be withheld with respect to such amount. Unless otherwise determined by the Company (or, in the case of a Participant subject to Section 16 of the Exchange Act, the Committee), withholding
obligations may be settled with Common Stock, including Common Stock that is part of the Award that gives rise to the withholding requirement, having a Fair Market Value on the date of withholding equal to the amount to be withheld for tax purposes,
all in accordance with such procedures as the Committee establishes. The obligations of the Company under this Plan shall be conditional on such payment or arrangements, and the Company and its Affiliates shall, to the extent permitted by law, have
the right to deduct any such taxes from any payment otherwise due to such Participant. The Committee may establish such procedures as it deems appropriate, including making irrevocable elections, for the settlement of withholding obligations with
Common Stock. 
 (ii) Section 409A. This Plan and the Awards hereunder are intended to comply with the requirements of
Section 409A of the Code or an exemption or exclusion therefrom and, with respect to amounts that are subject to Section 409A of the Code, it is intended that this Plan be administered in all respects in accordance with Section 409A
of the Code. Each payment under any Award shall be treated as a separate payment for purposes of Section 409A of the Code. In no event may a Participant, directly or indirectly, designate the calendar year of any payment to be made under any
Award that constitutes nonqualified deferred compensation subject to Section 409A of the Code. Notwithstanding any other provision of this Plan or any Award Agreement to the contrary, if a Participant is a “specified employee” within
the meaning of Section 409A of the Code (as determined in accordance with the methodology established by the Company), amounts that constitute “nonqualified deferred compensation” within the meaning of Section 409A of the Code
that otherwise would be payable by reason of a Participant’s Separation from Service during the six-month period immediately following such Separation from Service shall instead be paid or provided on the first business day following the date
that is six months following the Participant’s Separation from Service or any earlier date permitted by Section 409A of the Code. If the Participant dies following the Separation from Service and prior to the payment of any amounts delayed
on account of Section 409A of the Code, such amounts shall be paid to the personal representative of the Participant’s estate within 30 days following the date of the Participant’s death. 

  
 -18- 

 (e) Limitation on Dividend Reinvestment and Dividend Equivalents. Reinvestment of
dividends in additional Restricted Stock at the time of any dividend payment, and the payment of Shares with respect to dividends to Participants holding Awards of Restricted Stock Units or Other Stock-Based Awards, shall only be permissible if
sufficient Shares are available under Section 3 for such reinvestment or payment (taking into account then-outstanding Awards). If sufficient Shares are not available for such reinvestment or payment, such reinvestment or payment shall be made
in the form of a grant of Restricted Stock Units or Other Stock-Based Awards equal in number to the Shares that would have been obtained by such payment or reinvestment, the terms of which Restricted Stock Units or Other Stock-Based Awards shall
provide for settlement in cash and for dividend equivalent reinvestment in further Restricted Stock Units or Other Stock-Based Awards on the terms contemplated by this Section 12(e). Unless otherwise determined by the Committee, any dividends
or dividend equivalents credited with respect to any Award shall be subject to the same time and/or performance-based vesting conditions applicable to such Award and shall, if vested, be delivered or paid at the same time as such Award. 

(f) Designation of Death Beneficiary. The Committee shall establish such procedures as it deems appropriate for a Participant to
designate a beneficiary to whom any amounts payable in the event of such Participant’s death are to be paid or by whom any rights of such eligible Individual, after such Participant’s death, may be exercised. 

(g) Subsidiary Employees. In the case of a grant of an Award to any employee of a Subsidiary, the Company may, if the Committee so
directs, issue or transfer the Shares, if any, covered by the Award to the Subsidiary, for such lawful consideration as the Committee may specify, upon the condition or understanding that the Subsidiary will transfer the Shares to the employee in
accordance with the terms of the Award specified by the Committee pursuant to the provisions of this Plan. All Shares underlying Awards that are forfeited or canceled revert to the Company. 

(h) Governing Law and Interpretation. This Plan and all Awards made and actions taken hereunder shall be governed by and construed in
accordance with the laws of the State of Delaware, without reference to principles of conflict of laws. The captions of this Plan are not part of the provisions hereof and shall have no force or effect. Whenever the words “include,”
“includes” or “including” are used in this Plan, they shall be deemed to be followed by the words “but not limited to” and the word “or” shall be understood to mean “and/or.” 

(i) Non-Transferability. Except as otherwise provided in Sections 5(h) or as determined by the Committee, Awards under this Plan
are not transferable except by will or by laws of descent and distribution. 
 (j) Unfunded Status of the Plan. It is intended that
this Plan constitute an “unfunded” plan. Neither the Company nor the Committee shall have any obligation to segregate assets or establish a trust or other arrangements to meet the obligations created under this Plan. Any liability of the
Company to any Participant with respect to an Award shall be based solely upon contractual obligation created by this Plan and the Award Agreement. No such obligation shall be deemed to be secured by any pledge or encumbrance on the property of the
Company. 

  
 -19-EX-10.9

 Exhibit 10.9 

SELECTQUOTE, INC. 
 2020
EMPLOYEE STOCK PURCHASE PLAN 
 The following constitute the provisions of the 2020 Employee Stock Purchase Plan of SelectQuote, Inc.

 Section 1 Purpose. 

The purpose of the Plan is to provide employees of the Company and its Designated Companies with an opportunity to purchase Common Stock of the
Company through accumulated payroll deductions. It is the intention of the Company to have the Plan qualify as an “Employee Stock Purchase Plan” under Section 423 of the Code, although the Company makes no undertaking or
representation to maintain such qualification. In addition, this Plan document authorizes the grant of options under a non-423(b) Plan (“Non-423(b) Component”) which do not qualify under Section 423(b) of the Code. The
provisions of the Plan, accordingly, shall be construed so as to extend and limit participation in a uniform and nondiscriminatory basis consistent with the requirements of Section 423 of the Code unless the offering is made under the
Non-423(b) Component of the Plan. 
 Section 2 Definitions. 

(a) “Administrator” shall mean the Board or the Committee. 

(b) “Affiliate” shall mean any entity that, directly or indirectly, controls, is controlled by, or is under common control
with, the Company. 
 (c) “Board” shall mean the Board of Directors of the Company. 

(d) “Change in Control” shall mean any of the following events: 

(i) An acquisition by any individual, entity or group (within the meaning of Section 13(d)(3) or 14(d)(2) of the Exchange
Act) (a “Person”) of beneficial ownership (within the meaning of Rule 13d-3 promulgated under the Exchange Act) of 30% or more of either (A) the then outstanding shares of common stock of the Company (the “Outstanding
Company Common Stock”) or (B) the combined voting power of the then outstanding voting securities of the Company entitled to vote generally in the election of directors (the “Outstanding Company Voting Securities”);
provided, however, that for purposes of this subsection (i), the following acquisitions shall not constitute a Change in Control: (1) any acquisition directly from the Company; (2) any acquisition by the Company; (3) any
acquisition by any employee benefit plan (or related trust) sponsored or maintained by the Company or any entity controlled by the Company; or (4) any acquisition by any entity pursuant to a transaction that complies with clauses (A),
(B) and (C) of subsection (iii) of this Section 2(d); or 
 (ii) A change in the composition of the Board
such that the individuals who, as of the Effective Date (as defined below), constitute the Board (the “Incumbent Board”) cease for any reason to constitute at least a majority of the Board; provided, however, that any
individual who becomes a member of the Board subsequent to the Effective Date 

 
whose election, or nomination for election by the Company’s shareholders, was approved by a vote of at least a majority of those individuals who are members of the Board and who were also
members of the Incumbent Board (or deemed to be such pursuant to this proviso) shall be considered as though such individual were a member of the Incumbent Board; provided further, that any such individual whose initial assumption of office occurs
as a result of either an actual or threatened election contest with respect to the election or removal of directors or other actual or threatened solicitation of proxies or consents by or on behalf of a Person other than the Board shall not be
considered as a member of the Incumbent Board; or 
 (iii) The consummation of a reorganization, merger, statutory share
exchange or consolidation or similar transaction involving the Company or any of its Subsidiaries or sale or other disposition of all or substantially all of the assets of the Company, or the acquisition of assets or securities of another entity by
the Company or any of its Subsidiaries (a “Business Combination”), in each case, unless, following such Business Combination: (A) all or substantially all of the individuals and entities who were the beneficial owners,
respectively, of the Outstanding Company Common Stock and Outstanding Company Voting Securities immediately prior to such Business Combination beneficially own, directly or indirectly, more than 50% of, respectively, the then outstanding shares of
common stock (or, for a noncorporate entity, equivalent securities) and the combined voting power of the then outstanding voting securities entitled to vote generally in the election of directors (or, for a noncorporate entity, equivalent
securities), as the case may be, of the entity resulting from such Business Combination (including an entity that, as a result of such transaction, owns the Company or all or substantially all of the Company’s assets either directly or through
one or more subsidiaries) in substantially the same proportions as their ownership, immediately prior to such Business Combination of the Outstanding Company Common Stock and Outstanding Company Voting Securities, as the case may be; (B) no
Person (excluding any entity resulting from such Business Combination or any employee benefit plan (or related trust) of the Company or such entity resulting from such Business Combination) beneficially owns, directly or indirectly, 30% or more of,
respectively, the then outstanding shares of common stock (or, for a noncorporate entity, equivalent securities) of the entity resulting from such Business Combination or the combined voting power of the then outstanding voting securities of such
entity except to the extent that such ownership existed prior to the Business Combination; and (C) at least a majority of the members of the board of directors (or, for a noncorporate entity, equivalent body or committee) of the entity
resulting from such Business Combination were members of the Board at the time of the execution of the initial agreement, or of the action of the Board, providing for such Business Combination; or 

(iv) The approval by the shareholders of the Company of a complete liquidation or dissolution of the Company. 

(e) “Code” shall mean the Internal Revenue Code of 1986, as amended. 

  
 2 

 (f) “Code Section 423(b) Plan” shall mean an employee stock purchase
plan which is designed to meet the requirements set forth in Section 423(b) of the Code, as amended. The provisions of the Code Section 423(b) Plan should be construed, administered and enforced in accordance with Section 423(b). 

(g) “Committee” means the committee of the Board designated by the Board to administer the Plan pursuant to Section 14.

 (h) “Common Stock” shall mean the common stock, par value $0.01 per share, of the Company. 

(i) “Company” shall mean SelectQuote, Inc., a Delaware corporation. 

(j) “Compensation” shall mean all base straight time gross earnings, commissions, bonuses, overtime and shift premiums, but
exclusive of payments for any other compensation. The Administrator may establish, in its discretion and on a uniform and nondiscriminatory basis, a different definition of Compensation prior to an applicable Offering Date, which definition may vary
among participants who are participating in separate “offerings” under Section 423 or the Non-423(b) Component of the Plan. 

(k) “Designated Company” shall mean any Subsidiary or Affiliate selected by the Administrator as eligible to participate in
the Plan; provided, however, with respect to the Code Section 423(b) Plan, the Designated Company shall be a Subsidiary or Parent. 

(l) “Eligible Employee” shall mean any individual who is a common law employee of the Company or any Designated Company and
whose customary employment with the Company or Designated Company is at least 20 hours per week and more than five months in any calendar year except for certain employees of certain Designated Companies that the Administrator may, from time to
time, designate (so long as such designation is not on terms that do not comply with Section 423 of the Code) as eligible to participate in the Plan 1. For purposes of the Plan, the
employment relationship shall be treated as continuing intact while the individual is on sick leave or other leave of absence approved by the Company. Where the period of leave exceeds three months and the individual’s right to reemployment is
not guaranteed either by statute or by contract, the employment relationship shall be deemed to have terminated three months and one day following the commencement of such leave. For purposes of clarity, the term “Eligible Employee” will
not include the following (except to the extent that inclusion is required under Section 423 of the Code), regardless of any subsequent reclassification as an employee by the Company or a Designated Company, any governmental agency, or any
court: (i) any independent contractor; (ii) any consultant; (iii) any individual performing services for the Company or a Designated Company who has entered into an independent contractor or consultant agreement with the Company or a
Designated Company; (iv) any individual performing services for the Company or a Designated Company under a purchase order, a supplier agreement or any other agreement that the Company or a Designated Company enters into for services;
(v) any individual classified by the Company or a Designated Company as contract labor (such as contractors, contract employees, job shoppers), regardless of length of service; (vi) any individual whose base wage or salary is not processed
for payment by the payroll department(s) or payroll provider(s) of the Company or a Designated Company; and (vii) any leased employee. 

 

  
 3 

 (m) “Exchange Act” shall mean the Securities Exchange Act of 1934, as
amended. 
 (n) “Exercise Date” shall mean, for any Offering Period, the last day of the Offering Period. 

(o) “Fair Market Value” shall mean, as of any date, the value of Common Stock determined as follows: 

(i) If the Common Stock is listed on any established stock exchange or a national market system, including without limitation
the New York Stock Exchange, Nasdaq Global Select Market, the Nasdaq Global Market or the Nasdaq Capital Market of the Nasdaq Stock Market, its Fair Market Value shall be the closing sales price for such stock (or the closing bid, if no sales were
reported) as quoted on such exchange or system on the date of determination, as reported in The Wall Street Journal or such other source as the Board deems reliable; 

(ii) If the Common Stock is regularly quoted by a recognized securities dealer but selling prices are not reported, its Fair
Market Value shall be the mean of the closing bid and asked prices for the Common Stock on the date of determination, as reported in The Wall Street Journal or such other source as the Board deems reliable; or 

(iii) In the absence of an established market for the Common Stock, the Fair Market Value thereof shall be determined in good
faith by the Board. 
 (iv) For purposes of this Plan, if the date as of which the Fair Market Value is to be determined is
not a Trading Day, then solely for the purpose of determining Fair Market Value such date shall be: (A) in the case of the Offering Date, the first Trading Day following the Offering Date; and (B) in the case of the Exercise Date, the last
Trading Day immediately preceding the Exercise Date. 
 (p) “Offering Date” shall mean, for any Offering Period, the first
day of the Offering Period. 
 (q) “Offering Periods” shall mean the periods to be determined by the Board, and continuing
thereafter until terminated in accordance with Section 20 of this Plan. The duration and timing of Offering Periods may be changed pursuant to Section 4 of this Plan. 

(r) “Parent” shall mean a “parent corporation,” whether now or hereafter existing, as defined in Section 424(e)
of the Code. 
 (s) “Plan” shall mean this 2020 Employee Stock Purchase Plan, which includes a Code Section 423(b) Plan
and a Non-423(b) Component. 

  
 4 

 (t) “Purchase Price” shall mean, unless the Administrator determines
otherwise, 95% of the Fair Market Value of a share of Common Stock on the Exercise Date; provided however, that the Purchase Price may be adjusted by the Administrator pursuant to Section 19. In no event shall the Purchase Price be less than
the lesser of (i) 85% of the Fair Market Value of a share of Common Stock on the Offering Date commences or (ii) 85% of the Fair Market Value of the Common Stock on the Exercise Date. 

(u) “Subsidiary” shall mean a “subsidiary corporation,” whether now or hereafter existing, as defined in
Section 424(f) of the Code. 
 (v) “Trading Day” shall mean a day on which national stock exchanges and the Nasdaq
System are open for trading. 
 Section 3 Eligibility. 

(a) Offering Periods. Any Eligible Employee on a given Offering Date shall be eligible to participate in the Plan. 

(b) Limitations. Any provisions of the Plan to the contrary notwithstanding, no Eligible Employee shall be granted an option under the
Plan (other than under the Non-423(b) Component) (i) to the extent that, immediately after the grant, such Eligible Employee (or any other person whose stock would be attributed to such Eligible Employee pursuant to Section 424(d) of the
Code) would own capital stock of the Company or any Parent or Subsidiary of the Company and/or hold outstanding options to purchase such stock possessing 5% or more of the total combined voting power or value of all classes of the capital stock of
the Company or of any Parent or Subsidiary of the Company, or (ii) to the extent that his or her rights to purchase stock under all employee stock purchase plans (as defined in Section 423 of the Code) of the Company or any Parent or
Subsidiary of the Company accrues at a rate which exceeds $25,000 worth of stock (determined at the Fair Market Value of the shares at the time such option is granted) for each calendar year in which such option is outstanding at any time, as
determined in accordance with Section 423 of the Code and the regulations thereunder. 
 Section 4 Offering Periods. 

The Plan shall be implemented by consecutive Offering Periods with the date of the first Offering Period to be determined by the Board, and
continuing thereafter until terminated in accordance with Section 20 hereof. The Administrator shall have the power to change the duration of Offering Periods (including the commencement dates thereof) with respect to future Offering Periods
without shareholder approval if such change is announced prior to the scheduled beginning of the first Offering Period to be affected thereby. 

Section 5 Participation. 

An Eligible Employee may become a participant in the Plan by completing a subscription agreement authorizing payroll deductions in such form as
is designated by the Company for such purpose and filing it with the Company’s payroll office within the period specified by the Company prior to the applicable Offering Date. 

  
 5 

 Section 6 Payroll Deductions. 

(a) At the time a participant files his or her subscription agreement, he or she shall elect to have payroll deductions made on each pay day
during the Offering Period in an amount not exceeding 10% of the Compensation which he or she receives on each pay day during the Offering Period; provided, however, that should a pay day occur on an Exercise Date, a participant shall
have the payroll deductions made on such day applied to his or her account under the immediately following Offering Period. A participant’s subscription agreement shall remain in effect for successive Offering Periods unless terminated as
provided in Section 10 hereof. 
 (b) Payroll deductions for a participant shall commence on the first payday following the Offering
Date and shall end on the last payday in the Offering Period to which such authorization is applicable, unless sooner terminated by the participant as provided in Section 10 hereof. 

(c) All payroll deductions made for a participant shall be credited to his or her account under the Plan and shall be withheld in whole
percentages only. If payroll deductions for purposes of the Plan are prohibited or otherwise problematic under applicable law (as determined by the Administrator in its discretion), the Administrator may permit the participants to contribute to the
Plan by such other means as determined by the Administrator to the extent permitted by Section 423 with respect to the Code Section 423(b) Plan. Any reference to “payroll deductions” in this Section (or in any other Section of
the Plan) shall similarly cover contributions by other means made pursuant to this Section 6. 
 (d) A participant may discontinue his
or her participation in the Plan as provided in Section 10 hereof, or may increase or decrease the rate of his or her payroll deductions during the Offering Period by completing or filing with the Company a new subscription agreement
authorizing a change in payroll deduction rate. The Administrator may, in its discretion, limit the nature and/or number of participation rate changes during any Offering Period, provided that such limitations are administered on a uniform and
non-discriminatory basis. The change in rate shall be effective with the first full payroll period occurring five business days after the Company’s receipt of the new subscription agreement unless the Company elects to process a given change in
participation more quickly. 
 (e) Notwithstanding the foregoing, to the extent necessary to comply with Section 423(b)(8) of the Code
and Section 3(b) hereof, a participant’s payroll deductions may be decreased to zero percent at any time during an Offering Period. Payroll deductions shall recommence at the rate originally elected by the participant effective as of the
beginning of the first Offering Period which is scheduled to end in the following calendar year, unless terminated by the participant as provided in Section 10 hereof. 

(f) At the time the option is exercised, in whole or in part, or at the time some or all of the Company’s Common Stock issued under the
Plan is disposed of, the participant must make adequate provision for the Company’s federal, state, or other tax liability payable to any authority, national insurance, social security or other tax withholding obligations, if any, which arise
upon the exercise of the option or the disposition of the Common Stock. At any time, the 

  
 6 

 
Company or the employing Designated Company, as applicable, may, but shall not be obligated to, withhold from the participant’s compensation the amount necessary for the Company to meet
applicable withholding obligations, including any withholding required to make available to the Company or the employing Designated Company, as applicable, any tax deductions or benefits attributable to sale or early disposition of Common Stock by
the Eligible Employee. 
 Section 7 Grant of Option. 

On the Offering Date of each Offering Period, each Eligible Employee participating in such Offering Period shall be granted an option to
purchase on each Exercise Date during such Offering Period (at the applicable Purchase Price) up to a number of shares of the Company’s Common Stock determined by dividing such Eligible Employee’s payroll deductions accumulated prior to
such Exercise Date and retained in the participant’s account as of the Exercise Date by the applicable Purchase Price; provided that in no event shall an Eligible Employee be permitted to purchase during each Offering Period more than 40,000
shares of the Company’s Common Stock (subject to any adjustment pursuant to Section 19), and provided further that such purchase shall be subject to the limitations set forth in Sections 3(b) and 13 hereof. The Eligible Employee may accept
the grant of such option by turning in a completed subscription agreement in such form as is designated by the Company for such purpose to the Company within the period specified by the Company prior to an Offering Date. The Administrator may, for
future Offering Periods, increase or decrease, in its absolute discretion, the maximum number of shares of the Company’s Common Stock an Eligible Employee may purchase during each Offering Period. Exercise of the option shall occur as provided
in Section 8 hereof, unless the participant has withdrawn pursuant to Section 10 hereof. The option shall expire on the last day of the Offering Period. 

Section 8 Exercise of Option. 

(a) Unless a participant withdraws from the Plan as provided in Section 10 hereof, his or her option for the purchase of shares shall be
exercised automatically on the Exercise Date, and the maximum number of full shares subject to the option shall be purchased for such participant at the applicable Purchase Price with the accumulated payroll deductions in his or her account. No
fractional shares shall be purchased; any payroll deductions accumulated in a participant’s account that are not sufficient to purchase a full share shall be retained in the participant’s account for the subsequent Offering Period, subject
to earlier withdrawal by the participant as provided in Section 10 hereof. Any other funds left over in a participant’s account after the Exercise Date shall be returned to the participant. During a participant’s lifetime, a
participant’s option to purchase shares hereunder is exercisable only by him or her. 
 (b) If the Administrator determines that, on a
given Exercise Date, the number of shares with respect to which options are to be exercised may exceed (i) the number of shares of Common Stock that were available for sale under the Plan on the Offering Date of the applicable Offering Period,
or (ii) the number of shares available for sale under the Plan on such Exercise Date, the Administrator may in its sole discretion (x) provide that the Company shall make a pro rata allocation of the shares of Common Stock available for
purchase on such Offering Date or Exercise Date, as applicable, in as uniform a manner as shall be practicable and as it shall determine in its sole discretion to be equitable among all participants exercising options to

  
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purchase Common Stock on such Exercise Date, and continue all Offering Periods then in effect, or (y) provide that the Company shall make a pro rata allocation of the shares available for
purchase on such Offering Date or Exercise Date, as applicable, in as uniform a manner as shall be practicable and as it shall determine in its sole discretion to be equitable among all participants exercising options to purchase Common Stock on
such Exercise Date, and terminate any or all Offering Periods then in effect pursuant to Section 20 hereof. The Company may make a pro rata allocation of the shares available on the Offering Date of any applicable Offering Period pursuant to
the preceding sentence, notwithstanding any authorization of additional shares for issuance under the Plan by the Company’s shareholders subsequent to such Offering Date. 

Section 9 Delivery. 

As soon as reasonably practicable after each Exercise Date on which a purchase of shares occurs, the Company shall arrange the delivery to each
participant the shares purchased upon exercise of his or her option in a form determined by the Administrator, including by means of electronic notice. 

Section 10 Withdrawal. 

(a) A participant may withdraw all but not less than all the payroll deductions credited to his or her account and not yet used to exercise his
or her option under the Plan at any time prior to the Exercise Date for an Offering Period by giving written notice to the Company in such form and within the period designated by the Company for such purpose. All of the participant’s payroll
deductions credited to his or her account shall be paid to such participant promptly after receipt of notice of withdrawal and such participant’s option for the Offering Period shall be automatically terminated, and no further payroll
deductions for the purchase of shares shall be made for such Offering Period. If a participant withdraws from an Offering Period, payroll deductions shall not resume at the beginning of the succeeding Offering Period unless the participant delivers
to the Company a new subscription agreement. 
 (b) A participant’s withdrawal from an Offering Period shall not have any effect upon
his or her eligibility to participate in any similar plan that may hereafter be adopted by the Company or in succeeding Offering Periods which commence after the termination of the Offering Period from which the participant withdraws. 

Section 11 Termination of Employment. 

Upon a participant ceasing to be an Eligible Employee, for any reason, he or she shall be deemed to have elected to withdraw from the Plan and
the payroll deductions credited to such participant’s account during the Offering Period but not yet used to purchase shares of Common Stock under the Plan shall be returned to such participant or, in the case of his or her death, to the person
or persons entitled thereto under Section 15 hereof, and such participant’s option shall be automatically terminated. 

  
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 Section 12 Interest. 

No interest shall accrue on the payroll deductions of a participant in the Plan except where necessary to comply with applicable law. 

Section 13 Stock. 

(a) Subject to adjustment upon changes in capitalization of the Company as provided in Section 19 hereof, the maximum number of shares of
the Company’s Common Stock which shall be made available for sale under the Plan shall be 1,400,000 shares of Common Stock. 
 (b)
Until the shares are issued (as evidenced by the appropriate entry on the books of the Company or of a duly authorized transfer agent of the Company), a participant shall only have the rights of an unsecured creditor with respect to such shares, and
no right to vote or receive dividends or any other rights as a stockholder shall exist with respect to such shares. 
 (c) Shares of Common
Stock to be delivered to a participant under the Plan shall be registered in the name of the participant or in the name of the participant and his or her spouse. 

Section 14 Administration. 

The Administrator shall administer the Plan and shall have full and exclusive discretionary authority to construe, interpret and apply the
terms of the Plan, to determine eligibility and to adjudicate all disputed claims filed under the Plan. Every finding, decision and determination made by the Administrator shall, to the full extent permitted by law, be final and binding upon all
parties. 
 Section 15 Designation of Beneficiary. 

(a) If permitted by the Administrator, a participant may file a written designation of a beneficiary who is to receive any shares and cash, if
any, from the participant’s account under the Plan in the event of such participant’s death subsequent to an Exercise Date on which the option is exercised but prior to delivery to such participant of such shares and cash. In addition, if
permitted by the Administrator, a participant may file a written designation of a beneficiary who is to receive any cash from the participant’s account under the Plan in the event of such participant’s death prior to exercise of the
option. If a participant is married and the designated beneficiary is not the spouse, spousal consent shall be required for such designation to be effective. 

(b) Such designation of beneficiary may be changed by the participant at any time by written notice. In the event of the death of a participant
and in the absence of a beneficiary validly designated under the Plan who is living at the time of such participant’s death, the Company shall deliver such shares and/or cash to the executor or administrator of the estate of the participant, or
if no such executor or administrator has been appointed (to the knowledge of the Company), the Company, in its discretion, may deliver such shares and/or cash to the spouse or to any one or more dependents or relatives of the participant, or if no
spouse, dependent or relative is known to the Company, then to such other person as the Company may designate. 

  
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 (c) All beneficiary designations shall be in such form and manner as the Administrator may
designate from time to time. 
 Section 16 Transferability. 

Neither payroll deductions credited to a participant’s account nor any rights with regard to the exercise of an option or to receive
shares under the Plan may be assigned, transferred, pledged or otherwise disposed of in any way (other than by will, the laws of descent and distribution or as provided in Section 15 hereof) by the participant. Any such attempt at assignment,
transfer, pledge or other disposition shall be without effect, except that the Company may treat such act as an election to withdraw funds from an Offering Period in accordance with Section 10 hereof. 

Section 17 Use of Funds. 

All payroll deductions received or held by the Company under the Plan may be used by the Company for any corporate purpose, and the Company
shall not be obligated to segregate such payroll deductions except where necessary to comply with an exemption or requirement of applicable law. Until shares are issued, participants shall only have the rights of an unsecured creditor. 

Section 18 Reports. 

Individual accounts shall be maintained for each participant in the Plan. Statements of account shall be given to participating Eligible
Employees at least annually, which statements shall set forth the amounts of payroll deductions, the Purchase Price, the number of shares purchased and the remaining cash balance, if any. 

Section 19 Adjustments Upon Changes in Capitalization, Dissolution, Liquidation or Change in Control. 

(a) Changes in Capitalization. Subject to any required action by the shareholders of the Company, the maximum number of shares of the
Company’s Common Stock which shall be made available for sale under the Plan, the maximum number of shares each participant may purchase each Offering Period (pursuant to Section 7), as well as the price per share and the number of shares
of Common Stock covered by each option under the Plan which has not yet been exercised shall be proportionately adjusted for any increase or decrease in the number of issued shares of Common Stock resulting from a stock split, reverse stock split,
stock dividend, combination or reclassification of the Common Stock, or any other change in the number of shares of Common Stock effected without receipt of consideration by the Company; provided, however, that conversion of any
convertible securities of the Company shall not be deemed to have been “effected without receipt of consideration.” Such adjustment shall be made by the Administrator, whose determination in that respect shall be final, binding and
conclusive. Except as expressly provided herein, no issuance by the Company of shares of stock of any class, or securities convertible into shares of stock of any class, shall affect, and no adjustment by reason thereof shall be made with respect
to, the number or price of shares of Common Stock subject to an option. 

  
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 (b) Dissolution or Liquidation. In the event of the proposed dissolution or
liquidation of the Company, the Offering Period then in progress shall be shortened by setting a new Exercise Date (the “New Exercise Date”), and shall terminate immediately prior to the consummation of such proposed dissolution or
liquidation, unless provided otherwise by the Administrator. The New Exercise Date shall be before the date of the Company’s proposed dissolution or liquidation. The Administrator shall notify each participant in writing, at least ten business
days prior to the New Exercise Date, that the Exercise Date for the participant’s option has been changed to the New Exercise Date and that the participant’s option shall be exercised automatically on the New Exercise Date, unless prior to
such date the participant has withdrawn from the Offering Period as provided in Section 10 hereof. 
 (c) Change in Control. In the
event of a Change in Control, each outstanding option shall be assumed or an equivalent option substituted by the successor corporation or a Parent or Subsidiary of the successor corporation. In the event that the successor corporation refuses to
assume or substitute for the option, any Offering Periods then in progress shall be shortened by setting a New Exercise Date and any Offering Periods then in progress shall end on the New Exercise Date. The New Exercise Date shall occur before the
date of the Company’s proposed Change in Control. The Administrator shall notify each participant in writing, at least ten business days prior to the New Exercise Date, that the Exercise Date for the participant’s option has been changed
to the New Exercise Date and that the participant’s option shall be exercised automatically on the New Exercise Date, unless prior to such date the participant has withdrawn from the Offering Period as provided in Section 10 hereof. 

Section 20 Amendment or Termination. 

(a) The Administrator may at any time and for any reason terminate, amend or suspend the Plan. Except as otherwise provided in the Plan, no
such termination can affect options previously granted, provided that an Offering Period may be terminated by the Administrator on any Exercise Date if the Administrator determines that the termination of the Offering Period or the Plan is in the
best interests of the Company and its shareholders. Except as provided in Section 19 hereof and this Section 20, no amendment may make any change in any option theretofore granted which adversely affects the rights of any participant
without the prior written consent of such participant. To the extent necessary to comply with Section 423 of the Code (or any successor rule or provision or any other applicable law, regulation or stock exchange rule), the Company shall obtain
shareholder approval in such a manner and to such a degree as required. 
 (b) Without shareholder consent and without regard to whether any
participant rights may be considered to have been “adversely affected,” the Administrator shall be entitled to change the Offering Periods, limit the frequency and/or number of changes in the amount withheld during an Offering Period,
establish the exchange ratio applicable to amounts withheld in a currency other than U.S. dollars, permit payroll withholding in excess of the amount designated by a participant in order to adjust for delays or mistakes in the Company’s
processing of properly completed withholding elections, establish reasonable waiting and adjustment periods and/or accounting and crediting procedures to ensure that amounts applied toward the purchase of Common Stock for each participant properly
correspond with amounts withheld from the participant’s Compensation, and establish such other limitations or procedures as the Administrator determines in its sole discretion advisable which are consistent with the Plan. 

  
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 (c) In the event the Administrator determines that the ongoing operation of the Plan may
result in unfavorable financial accounting consequences, the Board may, in its discretion and, to the extent necessary or desirable, modify, amend or terminate the Plan to reduce or eliminate such accounting consequence including, but not limited
to: 
 (i) increasing the Purchase Price for any Offering Period including an Offering Period underway at the time of the
change in Purchase Price; and 
 (ii) shortening any Offering Period so that the Offering Period ends on a new Exercise Date,
including an Offering Period underway at the time of the Board action. 
 Such modifications or amendments shall not require stockholder
approval or the consent of any Plan participants. 
 Section 21 Notices. 

All notices or other communications by a participant to the Company under or in connection with the Plan shall be deemed to have been duly
given when received in the form and manner specified by the Company at the location, or by the person, designated by the Company for the receipt thereof. 

Section 22 Conditions Upon Issuance of Shares. 

Shares of Common Stock shall not be issued with respect to an option unless the exercise of such option and the issuance and delivery of such
shares pursuant thereto shall comply with all applicable provisions of law, domestic or foreign, including, without limitation, the Securities Act of 1933, as amended, the Exchange Act, the rules and regulations promulgated thereunder, and the
requirements of any stock exchange upon which the shares may then be listed or any other governmental or regulatory body, which authority, registration or rule compliance is deemed by the Company’s counsel to be necessary or advisable for the
issuance and sale of any shares hereunder. 
 As a condition to the exercise of an option, the Company may require the person exercising
such option to represent and warrant at the time of any such exercise that the shares are being purchased only for investment and without any present intention to sell or distribute such shares if, in the opinion of counsel for the Company, such a
representation is required by any of the aforementioned applicable provisions of law. 
 Section 23 Term of Plan. 

The Plan shall become effective upon approval by the shareholders of the Company, which shall occur no later than 12 months after the date the
Plan is adopted by the Board (such date, the “Effective Date”). Such stockholder approval will be obtained in the manner and to the degree required under applicable laws. It shall continue in effect for a term of ten years from the
Effective Date, unless terminated earlier under Section 20 of the Plan. 

  
 12

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