Document:

The Bank of Kentucky, Inc. Group Insurance Endorsement Plan

 Exhibit 10.4 
  
 THE BANK OF KENTUCKY, INC. 
 FLORENCE, KENTUCKY 
  
 GROUP INSURANCE ENDORSEMENT PLAN 
  
 This Group
Insurance Endorsement Plan (the “Plan”) of The Bank of Kentucky, Inc. (the “Company”) is adopted effective September 1, 2003 (“Effective Date”). The purpose of the Plan is to supplement insurance death protection to
certain employees. It is intended to replace some or all of the coverage currently provided to these employees under a Company sponsored group term life plan. 
  

Accordingly, The Bank of Kentucky hereby adopts the Plan pursuant to the terms and provisions set forth below: 
  
 ARTICLE I 
 DEFINITIONS 
  
 Wherever used herein the following terms shall have the meanings hereinafter set forth. Words in the masculine gender shall include the feminine and the singular shall include the plural, and vice versa, unless qualified by the context. Any
headings used herein are included for the ease of reference only, and are not to be construed so as to alter the terms hereof. 
  
 1.1 BENEFICIARY means the person or persons designated by a Participant to receive benefits pursuant to Section 3.2 upon his death. 
  
 1.2 BOARD means the Board of Directors of the Company.

  
 1.3 COMMITTEE means the individuals appointed by the Board of
Directors of the Company to administer the Plan. 
  
 1.4
COMPANY means The Bank of Kentucky, a Kentucky banking company, and any successor corporation or other entity resulting from a merger or consolidation into or with the Company or a transfer or sale of substantially all of the assets
of the Company. 
  
 1.5 ELIGIBLE EMPLOYEE means, for any Plan Year
(or applicable portion thereof), a person employed by the Company who is determined by the Board to be a member of a select group of management or highly compensated employees and who is designated by the Board to be an Eligible Employee under the
Plan. 
  
 1.6 ENDORSEMENT means the designation described on
Section 3.1 by which the Company assigns Policy proceeds to a Participant. 
  
 1.7 INSURER means the legal reserve life insurance company(s) that has issued Policies identified on Exhibit A, as such Exhibit A may be amended from time to time by the Company. 
  
 1.8 PARTICIPANT means an Eligible Employee who has received an Endorsement of
the benefits of a Policy under the terms of this Plan. 
  
 1.9
POLICY or POLICIES means the policy or policies of insurance on the lives of Participants, as described in Exhibit A attached hereto and by this reference made a part hereof, and which have been issued by the Insurer. 
  

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 ARTICLE II 
  

POLICIES 
  
 2.1 Purchase of Policies. The Company has purchased the Policies from the Insurer. The parties hereto have taken all necessary action
to cause the Insurer to issue the Policies, and shall take any further action which may be necessary to cause the Policies to conform to the provisions of this Plan. The parties hereto agree that the Policies shall be subject to the terms and
conditions of this Plan and of the endorsement to the Policies filed with the Insurer. 
  
 2.2 Ownership of Policies. The Company shall be the sole and absolute owner of the Policies, and may exercise all ownership rights granted to the owner thereof by the terms of the Policies.

  
 ARTICLE III 
  
 RIGHTS OF COMPANY AND PARTICIPANT 
  
 3.1 Policy Endorsement. The Company shall execute an
Endorsement to the Policies, under the form used by the Insurer for such designations, in order to grant the Participants the portion of the Policies’ death proceeds to which they are entitled pursuant to Section 4.1 hereof. The parties hereto
agree to take all action necessary to cause such endorsement to conform to the provisions of this Plan. 
  
 3.2 Election of Beneficiary. The Participants may designate the Beneficiary or Beneficiaries to receive the portion of the Policy
proceeds to which it is entitled hereunder, by specifying the same in a written notice to the Committee. Upon receipt of such notice, the Company shall execute and deliver to the Insurer the forms necessary to designate the requested person,
persons, or entity as the Beneficiary or Beneficiaries to receive the death proceeds of the Policies. The parties hereto agree to take all action necessary to cause the beneficiary designation provisions of the Policies to conform to the provisions
hereof. The Company shall not terminate, alter, or amend such designation without the express written consent of the Participants. 
  
 3.3 Payment of Premiums. On or before the due date of each scheduled Policy premium, or within the grace period provided therein, the
Company shall pay the full amount of the scheduled premium to the Insurer. The Company shall annually furnish the Participants a statement of the amount of income reportable by the Participant for federal and state income tax purposes as a result of
the insurance protection provided by the Policies. 
  
 3.4
Company’s Rights in Policies. The Company at all times shall be the exclusive owner of the Policies and all rights therein, and may sell, assign, transfer, surrender, cancel the Policies, or change the beneficiary
designation provision thereof, without obtaining the consent of the Participants. 
  
 ARTICLE IV 
  
 DEATH OF PARTICIPANT

  
 4.1 Collection of Death Proceeds.

  
 a. Upon the death of the Participant, the Company shall take
whatever action is necessary to collect the death benefit provided under the Policies. 
  
 b. Upon the death of the Participant, the sum equal to the amount specified on Exhibit B attached hereto shall be paid from the death benefit of the Policies directly to the beneficiary or beneficiaries designated
pursuant to Section 3.2 hereof. The Company shall have the unqualified right to receive the balance of the death benefit provided under the Policies. The parties hereto agree that the beneficiary designation provision of the Policies shall conform
to the provisions hereof. 
  
 c. Notwithstanding any provision
hereof to the contrary, in the event that, for any reason whatsoever, no death benefit is payable under the Policies upon the death of the Participant and in lieu thereof the Insurer refunds all or any part of the premiums paid for the Policies, the
Company and the Participants’ beneficiary or beneficiaries shall have the unqualified right to share such premiums based on their respective cumulative contributions thereto. 
  

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 4.2 Termination of the Plan. This Plan shall terminate, without notice, upon the
occurrence of any of the following events: (a) total cessation of the Company’s business, or (b) bankruptcy, receivership, or dissolution of the Company. 
  

4.3 Insurer Not a Party. The Insurer shall be fully discharged from its obligation under the Policies by payment of the Policy
death benefit to the Beneficiary or Beneficiaries, subject to the terms and conditions of the Policies. In no event shall the Insurer be considered a sponsor of this Plan, or any modification or amendment hereof. No provision of this Plan, nor of
any modification or amendment hereof, shall in any way be construed as enlarging, changing, varying, or in any way affecting the obligations of the Insurer as expressly provided in the Policies, except insofar as the provisions hereof are made a
part of the Policies by the beneficiary designation executed by the Company and filed with the Insurer in connection herewith. 
  
 ARTICLE V 
 NAMED FIDUCIARY,
DETERMINATION OF BENEFITS, AND CLAIMS PROCEDURE. 
  
 5.1
Named Fiduciary. The Committee is hereby designated as the named fiduciary under this Plan. The named fiduciary shall have authority to control and manage the operation and administration of this Plan, and it shall be
responsible for establishing and carrying out a funding policy and method consistent with the objectives of this Plan. 
  
 5.2 Claim. A person who believes that he or she is being denied a benefit to which he or she is entitled under this Plan (hereinafter
referred to as “Claimant”) may file a written request for such benefit with the Committee, setting forth his or her claim. The request must be addressed to the attention of the Committee at the Company’s then principal place of
business. 
  
 5.3 Claim Decision. Upon
receipt of a claim, the Committee shall advise the Claimant that a reply will be forthcoming within ninety (90) days and shall, in fact, deliver such reply within such period. The Committee may, however, extend the reply period for an additional
ninety (90) days for reasonable cause. 
  
 If the claim is denied in whole or in
part, the Committee shall adopt a written opinion, using language calculated to be understood by the Claimant, setting forth: (a) the specific reason or reasons for such denial; (b) the specific reference to pertinent provisions of this Plan on
which such denial is based; (c) a description of any additional material or information necessary for the Claimant to perfect his or her claim and an explanation why such material or such information is necessary; (d) appropriate information as to
the steps to be taken if the Claimant wishes to submit the claim for review; and (e) the time limits for requesting a review under subsection (3) and for review under subsection 5.4 hereof. 
  
 5.4 Request for Review. Within sixty (60) days after the
receipt by the Claimant of the written opinion described above, the Claimant may request in writing that the Board review the determination of the Committee. Such request must be addressed to the Secretary of the Board, at the Company’s then
principal place of business. The Claimant or his or her duly authorized representative may, but need not, review the pertinent documents and submit issues and comments in writing for consideration by the Board. If the Claimant does not request a
review of the Committee’s determination by the Board within such sixty (60) day period, he or she shall be barred and estopped from challenging the Committee’s determination. 
  
 5.5 Review of Decision. Within sixty (60) days after the Board’s receipt of a request for review,
it will review the Committee’s determination. After considering all materials presented by the Claimant, the Board will render a written opinion, written in a manner calculated to be understood by the Claimant, setting forth the specific
reasons for the decision and containing specific references to the pertinent provisions of this Plan on which the decision is based. If special circumstances require that the sixty (60) day time period be extended, the Secretary of the Board will so
notify the Claimant and will render the decision as soon as possible, but no later than one hundred twenty (120) days after receipt of the request for review. 
  

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 ARTICLE VI 
 MISCELLANEOUS 
  
 6.1
Amendment. This Plan may be amended, altered, modified or terminated by the Company at any time without the consent of the Participants. 
  
 6.2 Binding Effect. This Plan shall be binding upon and inure to the benefit of the Company and its successors and assigns, and the
Participants, its successors, assigns, and beneficiaries. 
  
 6.3
Notices. Any notice, consent, or demand required or permitted to be given under the provisions of this Plan shall be in writing, and shall be signed by the party giving or making the same. If such notice, consent, or demand is
mailed to a party hereto, it shall be sent by United States certified mail, postage prepaid, addressed to such party’s last known address as shown on the records of the Company. The date of such mailing shall be deemed the date of notice,
consent, or demand. 
  
 6.4 Governing Law.
This Plan, and the rights of the parties hereunder, shall be governed by and construed in accordance with the laws of the State of Kentucky. 
  
 IN WITNESS WHEREOF, the Company has formally adopted this Plan on the date and year first above written. 
  

			
	THE BANK OF KENTUCKY, INC.
		
	By:	 	 
	 	 	

	 	 	 Rodney C. Cain
 Chairman of the Board

  

 4THE CORPORATION'S 1996 EXECUTIVE INCENTIVE AWARD PLAN, AS AMENDED.

 Exhibit 10.6 
  
 THE PNC FINANCIAL SERVICES GROUP, INC. 
 1996 EXECUTIVE INCENTIVE AWARD PLAN 
 (as amended and restated effective November 20, 2003)

  
 1. General Purposes of Plan 
  
 The PNC Financial Services Group, Inc. 1996 Executive Incentive Award Plan
is designed to (i) assist The PNC Financial Services Group, Inc. and its Subsidiaries in attracting, motivating, and retaining the senior executive officers most critical to the long-term success of the Corporation and its Subsidiaries, (ii) promote
the identification of their interest with those of the Corporation’s shareholders, and (iii) enable the Corporation to pay annual bonuses which are based upon the achievement of specified levels of performance. 
  
 2. Definitions 
  
 Terms not otherwise defined herein shall have the following meanings: 
  
 2.1. “Additional Stock” means “Additional Stock”
as defined in Section 6.2 hereof. 
  
 2.2. “Award
Amount” means the amount payable to a Participant from the Compensation Pool pursuant to the terms of an Incentive Award. 
  
 2.3. “Award Period” means the Corporation’s fiscal year, except to the extent the Committee determines otherwise, provided that the
last day of an Award Period must be the last day of the Corporation’s fiscal year. 
  
 2.4. “Board” means the Board of Directors of the Corporation. 
  
 2.5. “Code” means the Internal Revenue Code of 1986, as amended. 
  
 2.6. “Common Stock” means the common stock of the Corporation. 
  
 2.7. “Committee” means the committee appointed by the Board
to establish and administer the Plan as provided herein; provided, that the Committee shall have two or more members and each member of the Committee shall be an “outside director” as defined for purposes of Section 162(m) of the Code.
Unless otherwise determined by the Board, the Personnel and Compensation Committee of the Board shall be the Committee. 
  
 2.8. “Compensation Pool” means, with respect to each Award Period, an amount equal to the sum of: (a) one-half of one percent of Net
Income for the Award Period, plus (b) any amounts not paid out of a Compensation Pool for the immediately preceding Award Period and added to the existing Compensation Pool, as determined in the Committee’s sole discretion; provided, that the
preceding component (b) of a Compensation Pool shall not exceed an aggregate amount of $3 million during any given 

 Award Period and shall be available for the payment of Incentive Awards only upon the achievement of one or more
Performance Conditions. 
  
 2.9. “Corporation”
means The PNC Financial Services Group, Inc. and its successors and assigns and any corporation which shall acquire substantially all of its assets. 
  
 2.10. “Fair Market Value” means an amount equal to the most recent closing price, as of the date Fair Market Value is being determined,
of a share of Common Stock on the New York Stock Exchange as reported by the Wall Street Journal. 
  
 2.11. “Incentive Award” means an award granted under the Plan that, subject to the terms hereof and such terms as may be specified by the
Committee in accordance with this Plan, provides for the payment (including in the form of shares of Common Stock) to a Participant of a percentage of the Compensation Pool and, in the discretion of the Committee, the issuance of Additional Stock.

  
 2.12. “Incentive Award Percentage” means,
with respect to each Participant, the percentage of the Compensation Pool that may be paid to the Participant pursuant to the terms of an Incentive Award and this Plan. 
  
 2.13. “Net Income” means the consolidated pre-tax net income of the Corporation as determined in accordance
with generally accepted accounting principles (“GAAP”), after adjustment to exclude or include unusual, infrequently occurring or extraordinary items or cumulative effects of changes in accounting principles, as defined under GAAP.

  
 2.14. “Participant” means a “covered
employee” within the meaning of Section 162(m) of the Code who is eligible to receive an Incentive Award, subject to the terms of the Plan. 
  
 2.15. “Performance Conditions” means any objective performance factors the Committee may deem relevant in determining the availability of
amounts carried forward from the immediately preceding Award Period as described in Sections 5.2 and 5.5 hereof, including, but not limited to, the Corporation’s return on average assets, return on average equity, earnings per share, or other
financial measure or ratio, whether on an absolute basis or in comparison to a predetermined peer group. 
  
 2.16. “Plan” means The PNC Financial Services Group, Inc. 1996 Executive Incentive Award Plan. 
  
 2.17. “Subsidiary” means a corporation of which at least 50%
of the total combined voting power of all classes of stock is owned by the Corporation either directly or through one or more other subsidiaries. 
  

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 3. Administration 
  
 Subject to the express provisions of the Plan, the Committee shall have plenary authority to interpret the Plan, to prescribe, amend and rescind rules and
regulations relating to it and to make all other determinations deemed necessary or advisable for the administration of the Plan, including but not limited to determinations regarding whether to make Incentive Awards, the terms of all Incentive
Awards, the Participants who receive Incentive Awards, the time or times at which Incentive Award grants are made, the Award Period to which each Incentive Award shall relate, the actual dollar amount of any Award Amounts, the form of payment of any
Award Amounts and the issuance of any Additional Stock. The determinations of the Committee pursuant to this authority shall be conclusive and binding. The Committee may, in its discretion, authorize the Chief Executive Officer of the Corporation to
act on its behalf except with respect to matters relating to such Chief Executive Officer or which are required to be certified by the Committee under the Plan or in order to satisfy the requirements of the performance-based compensation exception
under Section 162(m) of the Code and the regulations promulgated thereunder. 
  
 4. Eligibility 
  
 Incentive Awards may be made
only to a Participant who is not paid an incentive award pursuant to the Corporation’s 1994 Annual Incentive Award Plan or any successor plan or program, with respect to that Award Period. 
  
 5. Incentive Awards; Terms of Awards; Payment 
  
 5.1. No later than 90 days after the commencement of an Award Period, the
Committee shall, in its sole discretion, establish in writing: (a) an Incentive Award Percentage for each Participant for the Award Period; (b) the extent, if any, to which the Award Amount, if and to the extent payable to a Participant, shall be
paid in the form of Common Stock; (c) whether any shares of Additional Stock shall be issued to the Participant in respect of any shares of Common Stock issued in full or partial payment of an Award Amount pursuant to the preceding clause (b); and
(d) any other terms and conditions applicable to the Incentive Award and any shares of Common Stock (including Additional Stock) that may be issued pursuant to the terms of the Incentive Award. For purposes of this Section 5.1, each Participant may
be identified in terms of position or title held, or base salary paid, during the applicable Award Period, or by such other means at the Committee may deem appropriate. No Participant shall be assigned an Incentive Award Percentage greater than 40%
of the Compensation Pool, and the sum of all Incentive Award Percentages for an Award Period shall not exceed 100% under any circumstances. The maximum amount that a Participant may receive pursuant to the terms of any Incentive Award in respect of
any Award Period is (a) an Award Amount equal to 40% of the Compensation Pool, plus (b) if a portion of the Award Amount is paid in the form of Common Stock, shares of Additional Stock not in excess of 25% of the number of shares of Common Stock
issued to the Participant in full or partial payment of the Award Amount. 
  

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 5.2. As soon as practicable following the end of an Award Period, but in all events prior to the payment
of any Award Amounts, the Committee shall compute and certify in writing the amount of the Compensation Pool for that Award Period, and shall determine whether any Performance Conditions established for that Award Period were satisfied. In
performing such computation, the Committee may rely upon financial statements supplied by the Corporation’s officers, provided that the Committee believes such statements to have been prepared in accordance with generally accepted accounting
principles. 
  
 5.3. As soon as practicable following the
Committee’s completion of the actions specified in Section 5.2, the Committee shall (a) certify in writing the Award Amount and the number of shares of Common Stock (including Additional Stock), if any, to be paid or issued to each Participant
for that Award Period and (b) authorize the Corporation to pay the Award Amount and issue shares of Common Stock to each Participant in accordance with the terms and conditions of the Plan and the applicable Incentive Award. 
  
 5.4. Except to the extent that, pursuant to the terms of Section 5.1 hereof,
the terms of an Incentive Award require that all or a portion of an Award Amount, to the extent paid, be paid in the form of Common Stock, the Committee may, in its discretion at the time of payment of an Award Amount pay such Award Amount in the
form of cash, Common Stock (valued based on Fair Market Value) or a combination thereof. 
  
 5.5. In the event that the Committee does not exhaust the full amount of the Compensation Pool through the payment of Incentive Awards, the Committee may, in its sole discretion and no later than 90 days after the
commencement of an Award Period, certify in writing that all or a portion of the remaining Compensation Pool shall be added to the Compensation Pool for the Award Period then commenced; provided, that the Committee shall not be authorized to direct
any such carryover in an amount that exceeds $3 million; and, provided further, that the Committee establishes one or more Performance Conditions that must be achieved during the Award Period in order for such carryover amount to be available for
the payment of Incentive Awards for that Award Period. 
  
 5.6.
The Committee may, in its sole discretion, determine not to pay an Award Amount or not to issue shares of Additional Stock or to reduce an Award Amount or the number of shares of Additional Stock below the amount or number of shares payable or
issuable under the terms of the Incentive Award without the consent of a Participant. Unless otherwise determined by the Committee, no Award Amount or Additional Stock shall be paid or issued to a Participant unless the Participant is employed by
the Corporation or a Subsidiary as of the date of payment or issuance. 
  
 5.7. Award Amounts payable, and shares of Common Stock issuable, hereunder shall be subject to applicable federal, state and local withholding taxes and other applicable withholding in accordance with the Corporation’s payroll
practices as in effect from time to time. 
  

 4 

 5.8. The Committee, subject to such terms and conditions as it may determine, and a Participant pursuant
to any deferred compensation plan of the Corporation, shall have the right to defer the payment of an Award Amount or the receipt of Additional Stock, provided, in either case, that any additional amounts credited to such deferred amounts or shares
will be based either on a reasonable rate of interest or the actual rate of return of one or more predetermined investments specified by the Committee or pursuant to the terms of such deferred compensation plan. 
  
 6. Issuance of Common Stock 
  
 6.1. Common Stock issued under this Plan shall be subject to such terms and
conditions as may be established by the Committee pursuant to the terms of an Incentive Award or at the time of issuance, including but not limited to, terms and conditions that provide for the lapse of transfer restrictions or forfeiture provisions
to be contingent on continued employment. 
  
 6.2. To the extent
that, pursuant to the terms of an Incentive Award, shares of Common Stock are required to be issued to a Participant in full or partial payment of an Award Amount, the terms of an Incentive Award may provide for the issuance of additional shares of
Common Stock (“Additional Stock”) not in excess of 25% of the number of shares of Common Stock issued to the Participant in payment of the Award Amount pursuant to the terms of the Incentive Award (and not pursuant to Section 5.4 hereof).

  
 6.3 Fractional shares will not be issued pursuant to the Plan.

  
 7. Transferability 
  
 Incentive Awards and Common Stock issued hereunder (to the extent provided
by the terms on which such shares are issued hereunder) shall not be subject to the claims of creditors and may not be assigned, alternated, transferred or encumbered in any way other than by will or pursuant to the laws of descent and distribution.

  
 8. Termination or Amendment 
  
 The Board may amend, modify or terminate the Plan in any respect at any time
without the consent of the Participants. 
  
 9. Effectiveness of Plan and
Awards 
  
 The Plan shall be void ab initio unless the
Plan, is approved by a vote of the Corporation’s shareholders at the first meeting of the Corporation’s shareholders following adoption of the Plan by the Board. 
  
 10. Effective Date; Term of the Plan 
  
 Subject to shareholder approval pursuant to Section 9, the Plan shall be effective as of January 1, 1996 and the first Award Period shall be fiscal year
1996. The effective 
  

 5 

 date of any amendment to the Plan will be the date specified by the Board. The Plan shall remain in effect through April
23, 2011 unless terminated earlier by the Board pursuant to Section 8. No Incentive Awards may be made under the Plan after its termination, provided that termination of the Plan shall not affect any Incentive Awards or shares of Common Stock
granted or issued prior to termination of the Plan, and such Incentive Awards and shares of Common Stock shall continue to be subject to the terms of the Plan notwithstanding termination of the Plan. 
  
 11. Indemnification of Committee 
  
 In addition to such other rights of indemnification as they may have as
directors or as members of the Committee, each of the members of the Committee shall be indemnified by the Corporation against the reasonable expenses, including attorneys’ fees, actually and reasonably incurred in connection with the defense
of any action, suit or proceeding, or in connection with any appeal therein, to which they or any of them may be a party by reason of any action taken or failure to act under or in connection with the Plan or any Incentive Award made hereunder; and
against all amounts reasonably paid by them in settlement thereof or paid by them in satisfaction of a judgment in any such action, suit or proceeding to the maximum extent permitted by law. 
  
 12. General Provisions 
  
 12.1. The establishment of the Plan shall not confer upon any Participant any legal or equitable right against the
Corporation or any Subsidiary, except as expressly provided in the Plan. 
  
 12.2. The Plan does not constitute an inducement or consideration for the employment of any Participant, nor is it a contract between the Corporation, or any Subsidiary, and any Participant. Participation in the Plan
shall not give a Participant any right to be retained in the employ of the Corporation or any Subsidiary. 
  
 12.3. Nothing contained in this Plan shall prevent the Board or Committee from adopting other or additional compensation arrangements, subject to
shareholder approval if such approval is required, and such arrangements may be either generally applicable or applicable only in specific cases. 
  
 12.4. The Plan shall be governed, construed and administered in accordance with the laws of the Commonwealth of Pennsylvania. 
  

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