Document:

Second Amended and Restated Employment Agreement

 Exhibit 10.11 
 SECOND AMENDED AND RESTATED EMPLOYMENT AGREEMENT 
 THIS SECOND AMENDED AND RESTATED EMPLOYMENT AGREEMENT (the “Agreement”), dated as of January 1, 2008 (“Effective Date”), is made and entered into by and between MOTRICITY, INC., a Delaware corporation (the
“Company”), and RYAN WUERCH (“Executive”). 
 W I T N E S S E T H: 
 WHEREAS, the Company desires to continue to secure the services of Executive, and Executive desires to continue his employment with
the Company, on the terms and subject to the conditions set forth in this Agreement. 
 WHEREAS, the Company and the
Executive have previously entered into that certain Employment Agreement, dated April 9, 2004 (the “Original Agreement”), as amended and restated by that certain Amended and Restated Employment Agreement, dated September 29, 2004
(the “Amended Agreement”); 
 WHEREAS, the Company and the Executive desire to amend and restate the terms and
conditions of the Executive’s continued employment by the Company as hereinafter set forth. 
 WHEREAS, Executive
has executed that certain Nondisclosure, Noncompetition, and Intellectual Property Protection Agreement with the Company, dated as of April 2004 (the “NDA”). 
 NOW, THEREFORE, in consideration of the promises, the mutual agreements set forth herein and other good and valuable consideration, the receipt and adequacy of which is hereby acknowledged, the
parties hereby agree as follows: 
 1. Employment. The Company hereby agrees to continue employing Executive, and
Executive accepts such continued employment and agrees to perform services for the Company, upon the terms and conditions set forth in this Agreement. 
 2. Position and Duties. 
 (a) Service with the Company. During his
employment with the Company, Executive agrees to serve as the Chairman of the Board of Directors of the Company (the “Board”) and Chief Executive Officer of the Company and to perform such reasonable employment duties as the Board shall
assign to him from time to time and as are reasonably consistent with his position. Executive shall have all of the typical rights and duties of the Chief Executive Officer of a corporation the size and nature of the Company, including, but not
limited to, the ability to hire and terminate all employees of the Company other than (i) the President and Chief Operating Officer, who may only be hired or terminated by the Executive with the approval of the Board, (ii) the Chief
Financial Officer, who may only be hired and terminated by the Executive after consultation with the Audit Committee of the Board and (iii) other officers who report directly to the Executive, who may only be hired and terminated by the
Executive

  

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after consultation with the Executive Committee of the Board. In addition, Executive shall have the right to appoint the Company’s General Counsel and outside legal counsel with the
concurrence of the Executive Committee of the Board. Executive’s services pursuant to this Agreement shall be performed primarily in Raleigh, North Carolina, or at such other locations as the Company and Executive may agree upon from time to
time. 
 (b) Performance of Duties. Executive agrees to serve the Company faithfully and to perform Executive’s
duties and responsibilities to the best of Executive’s abilities in a reasonably diligent, trustworthy, businesslike and efficient manner. Executive further agrees to devote all of his business time, attention and efforts to the business and
affairs of the Company during his employment with the Company, except for vacations, authorized leaves of absence and holidays; provided, however, that Executive may engage in other activities, such as activities involving charitable, educational,
religious and similar types of organizations, membership on the board of directors of other organizations (as the Executive Committee of the Board may from time to time reasonably agree to), and similar type activities to the extent that such other
activities do not inhibit or prohibit the performance of his duties under this Agreement, or conflict in any material way with the business of the Company and its subsidiaries. Executive hereby confirms that he is under no contractual commitment
inconsistent with his obligations set forth in this Agreement, and that, during his employment with Company, he will not render or perform services for any other corporation, firm, entity or person that are inconsistent with the provisions of this
Agreement. 
 (c) Code of Ethics. The Company has previously adopted the Code of Ethics (the “Code”) attached
hereto as Exhibit A. Any modifications, amendments or alterations of the Code of Ethics shall require the approval of the Executive and the Board; provided, however, that such modifications, amendments or alterations may be made without the approval
of the Executive when such modifications, amendments or alterations are required by applicable law. 
 3. Compensation.

 (a) Base Compensation. During his employment with the Company, Executive’s base salary shall be paid at a rate of
$15,208.33 twice monthly, for an annualized compensation of $365,000 (as may be increased from time to time, “Base Salary”), which Base Salary shall be paid in regular installments in accordance with the Company’s general payroll
practices, including those related to withholding for taxes, insurance and similar items. Any increase to the Base Salary payable to Executive shall be established by the Board or the Compensation Committee of the Board following an annual
performance review, but such Base Salary shall not be less than $365,000. Notwithstanding the foregoing, the Base Salary may be reduced if the Board approves and implements an equal percentage reduction in the base salaries of all of the
Company’s executive officers, but in no event will such reduction be greater than Fifteen Percent (15%) of the Base Salary. 
 (b) Participation in Benefits Plans. During his employment with the Company, Executive shall be eligible to participate in all of the Company’s benefit plans or programs that have been established for executive officers of the
Company, to the extent that Executive meets the requirements for each individual plan. The Company provides no assurances

  

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as to the adoption or continuance of any particular benefit plan or program, and Executive’s participation in any such plan or program shall be subject to the terms, provisions, rules and
regulations applicable thereto as in effect from time to time. Executive shall be entitled to business class air travel (or first class air travel, if business class air travel is unavailable) on any business travel outside of North America.

 (c) Expenses. During his employment with the Company, the Company shall reimburse Executive for all reasonable and
necessary out-of-pocket expenses incurred by Executive in the performance of his duties under this Agreement in accordance with the Company’s expense reimbursement policies in effect from time to time. Company shall reimburse the Executive for
all dues of professional associations and organizations to which Executive belongs. 
 (d) Vacation and Sick Leave.
During his employment with the Company, Executive shall be entitled to such vacation and sick leave as are consistent with the Company’s vacation and sick leave policies that are in effect from time to time, but in no event shall Executive be
entitled to less than six (6) weeks paid vacation annually to be taken at such times and intervals as shall be reasonably determined by Executive, five (5) days of paid sick leave annually and ten (10) days of paid holiday leave
annually. Executive shall be entitled to accrue, carry over or be paid for such vacation and sick leave to the extent permitted by, and in accordance with, the Company’s vacation and sick leave policies in effect from time to time. 

(e) Bonuses. Executive shall be eligible for an annual cash bonus of Seventy-Five percent (75%) of his Base Salary. At the
start of each fiscal year, the Board after consultation with Executive shall determine the factors on which Executive shall be evaluated during that year. Attached hereto as Exhibit F are the factors and performance objectives on which Executive
shall be evaluated for the 2008 calendar year. The determination of the achievement of such factors shall be made by the Board in good faith. If Executive meets the factors and objectives set out in Exhibit G (as determined by the Board in good
faith), such annual cash bonus will be awarded to Executive and paid within the deadlines established in Exhibit G. 
 (f)
2007 Bonus. In consideration of the Executive’s services to the Company during 2007, the Company shall pay Executive a bonus in the amount of One Hundred Thousand Dollars ($100,000), to be paid promptly after the execution of this
Agreement. 
 (g) Health Insurance. During his employment, the Company shall provide Executive, at no cost to Executive,
full family coverage for health, vision and dental insurance, which insurance shall have coverage, deductibles and copays substantially similar to those in the health insurance polic(ies) maintained by the Company. 
 (h) Life Insurance. During his employment with the Company, Executive shall obtain a term life insurance policy, effective no later
than the date of this Agreement, with a face value of at least $6,000,000 for the benefit of beneficiary selected by Executive, and the Company shall reimburse Executive for all premiums related to such term life insurance policy. 
  

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 (i) Attorney’s Fees. The Company agrees to directly and promptly pay
Executive’s reasonable legal fees associated with entering this Agreement upon receiving invoices for the same in an amount up to $15,000. 
 4. Termination. 
 (a) Employment At Will. Notwithstanding anything
to the contrary in this Agreement, Executive understands and agrees that this Agreement does not create an obligation on the part of the Company, Executive or any other person or entity to continue Executive’s employment. Executive acknowledges
and agrees that he is an at will employee of the Company, and that either party to this Agreement may terminate Executive’s employment with or without Cause and/or with or without Good Reason, as applicable, or for any or no reason and at any
time. Except as expressly provided in Section 4(f) below, Executive shall not be entitled to any salary, bonus, benefits or other compensation with respect to any period subsequent to the termination of his employment. 
 (b) Termination. Notwithstanding the foregoing, Executive’s employment hereunder shall terminate prior to the expiration of the
Term in the event that at any time during such term: 
 (i) Executive dies; 
 (ii) Executive becomes Disabled (as hereinafter defined); 
 (iii) The Board elects to terminate this Agreement for Cause (as hereinafter defined) and notifies Executive in writing of
such election; 
 (iv) The Board elects to terminate this Agreement without Cause and notifies Executive in
writing of such election; 
 (v) Executive elects to terminate this Agreement for Good Reason (as hereinafter
defined) and notifies the Company in writing of such election; or 
 (vi) Executive elects to terminate this
Agreement without Good Reason and notifies the Company in writing of such election 60 days prior to the effective date of such termination. 
 (c) Term of Agreement. Executive’s employment with the Company pursuant to this Agreement shall commence on the Effective Date and shall continue, unless otherwise terminated earlier as
provided in this Section 4, for a term of two (2) years, and unless notice has been provided as set forth in the following sentence, shall be automatically renewed for successive two (2) year terms thereafter (the initial term and any
extensions thereof are referred to herein as the “Term”). Not later than ninety (90) days before the end of the then-current Term, either party shall have the right to provide written notice of his or its intention to have the
Agreement expire at the end of the then-pending Term without automatic renewal. 
 (d) Effect of Termination.
Notwithstanding any termination of this Agreement, the Company and Executive, in consideration of Executive’s employment hereunder to the date of such termination, shall remain bound by the provisions of this Agreement which specifically relate
to periods, activities or obligations upon or subsequent to the termination of Executive’s employment. 
  

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 (e) Surrender of Records and Property. Upon termination of Executive’s
employment with the Company, Executive shall deliver promptly to the Company all records, manuals, books, blank forms, emails, documents, letters, memoranda, notes, notebooks, reports, data, tables, calculations or copies thereof, whether in
tangible or electronic form, that relate in any way to the business, products, practices or techniques of the Company or any of its Affiliates (as hereinafter defined), and all other property, trade secrets and confidential information of the
Company or any of its Affiliates, including, but not limited to, all documents that in whole or in part contain any trade secrets or confidential information of the Company or any of its Affiliates, which in any of these cases are in
Executive’s possession or under Executive’s control. 
 (f) Compensation Payable to Executive on Termination.
The rights of Executive to compensation upon termination of employment are as follows: 
 (i) In the case of the
termination of the Executive’s employment at of after the expiration of the Agreement in accordance with Section 4(c), the Company shall pay to Executive his then-current Base Salary, any accrued bonus, vacation, and benefits accrued to
the date of expiration of the Agreement. 
 (ii) If Executive dies, the Company shall pay to Executive’s
beneficiary or beneficiaries designated in writing to Company, or to Executive’s estate in the absence or lapse of such designation, the Base Salary, as in effect at the date of Executive’s death, through the last day of the month in which
death occurred and any accrued bonus, vacation, and benefits as of the last day of the month in which death occurred. 
 (iii) If Executive becomes Disabled, Company shall pay to Executive the Base Salary, as in effect on the date Executive becomes Disabled, through the last day of the month in which it is determined that Executive is Disabled and any accrued
bonuses, vacation, and benefits as of the last day of the month in which Executive became Disabled. The Company is currently evaluating the establishment of a short term disability policy, and upon the Company’s implementation of any short term
disability policy for the Company’s executives, the Company agrees that such policy will include Executive. In addition, if established for other executive employees of the Company, the Company agrees that any long-term disability policy will
also include Executive. 
 (iv) If Executive’s employment is terminated for Cause, the Company’s only
obligation to Executive shall be payment of Executive’s then-current Base Salary, vacation, and any bonuses or benefits accrued on the date on which such termination occurs. 
  

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 (v) If Executive’s employment is terminated by the Company without
Cause or if Executive resigns for Good Reason, then in addition to payment of any then-current Base Salary, bonus and benefits accrued to the date of such termination, (A) Executive shall be entitled to receive Executive’s monthly Base
Salary in effect as of the date of termination for a period of eighteen (18) months (twelve (12) months if such termination occurs on or after the second anniversary of the Effective Date) following the date of termination, to be paid
monthly following his termination, (B) to the extent approved by the Board in its sole discretion, Executive shall be entitled to receive the annual cash bonus the Executive would have earned for the year of termination based on the
Company’s actual performance for such year pro-rated to the date of termination, with such pro-rated amount to be calculated by multiplying the current year’s annual cash bonus by a fraction with a numerator equal to the number of days
inclusive between the start of the current calendar year and the date of termination and a denominator equal to 365, such amount to be paid at the time the Company does or otherwise would pay bonuses to senior executives, and (C) the Company
shall continue to provide to the Executive at its cost and expense health and life insurance benefits at substantially the same level of benefits as the Executive has at the date of termination of employment for a period of eighteen (18) months
(12 months if such termination occurs on or after the second anniversary of the Effective Date) following the date of termination or if earlier such time as the Executive becomes eligible for such coverage from a subsequent employer; provided
however, that this Section 4(f)(v) shall not become effective unless and until Executive executes and delivers a general release in favor of the Company of any and all liability that the Company and its officers, directors, employees,
consultants, subsidiaries and affiliates may have to Executive in connection with this Agreement, Executive’s employment with the Company and Executive’s termination, which release shall be in substantially the form and substance attached
hereto as Exhibit H, and which release must be executed by Executive within 45 days of the date on which Executive’s termination occurs. Moreover, the payment of the compensation referenced in this subsection shall be subject to
Executive’s compliance with his obligations contained in Section 6 below. 
 (vi) In the event
Executive voluntarily terminates his employment on the last day of the Term after receipt of a notice from the Company delivered pursuant to Section 4(c) electing not to renew this Agreement, then in addition to payment of any then-current Base
Salary, bonus and benefits accrued to the date of such termination, (A) Executive shall be entitled to receive Executive’s monthly Base Salary in effect as of the date of termination for a period of three (3) months following the last
day of the Term, to be paid monthly following his termination and (B) the Company shall continue to provide to the Executive at its cost and expense health and life insurance benefits at substantially the same level of benefits as the Executive
has at the date of termination of employment for a period of three (3) months following the end of the Term; provided, however, that this Section 4(f)(vi) shall not become effective unless and until Executive executes and
delivers a general release in favor of the Company of any and all liability that the Company and its officers, directors, employees,

  

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consultants, subsidiaries and affiliates may have to Executive in connection with this Agreement, Executive’s employment with the Company and Executive’s termination, which release
shall be in substantially the form and substance attached hereto as Exhibit H, and which release must be executed by Executive within 45 days of the date on which Executive’s termination occurs. Moreover, the payment of the compensation
referenced in this subsection shall be subject to Executive’s compliance with his obligations contained in Section 6 below. Notwithstanding the foregoing, after receipt of the non-renewal notice from the Company and prior to
Executive’s date of termination, Executive may elect in writing to forego receipt of the post-termination payments referred to in clauses (A) and (B) above, in which case Section 6(a) shall cease to apply to Executive as of his
date of termination. 
 (vii) It is understood and agreed that a termination without Cause for the purposes of
this Section 4 shall not include a termination due to Executive’s death or Disability. 
 (g) Compensation Payable
to Executive on Termination after Current Term. Executive agrees that in any subsequent employment agreement executed after the Term, the severance benefits to which he will be entitled upon his termination will be limited to the continuation of
his Base Salary for a period of twelve (12) months. 
 5. Stock Compensation. 
 (a) Restricted Stock. As soon as practicable following the Effective Date, Executive shall receive 4,132,778 shares of restricted
common stock of the Company, and the issuance of such restricted stock will be made pursuant to a Restricted Stock Grant Agreement, the form of which is attached hereto as Exhibit B. Any issuance pursuant to the preceding sentence shall be subject
to the terms and conditions of Restricted Stock Grant Agreement attached as Exhibit B and the terms of the Company’s 2004 Stock Incentive Plan, as amended from time to time. As soon as practicable following the Effective Date, Executive
shall receive 1,419,325 shares of restricted common stock of the Company, and the issuance of such restricted stock will be made pursuant to a Restricted Stock Grant Agreement, the form of which is attached hereto as Exhibit C. Any issuance pursuant
to the preceding sentence shall be subject to the terms and conditions of Restricted Stock Grant Agreement attached as Exhibit C and the terms of the Company’s 2004 Stock Incentive Plan, as amended from time to time. As soon as practicable
following the Effective Date, Executive shall receive an option to purchase 5,552,103 shares of the Company’s common stock at an exercise price of eighty cents ($.80) per share, and the grant of the option will be made pursuant to a Grant of
Incentive Stock Option, the form of which is attached hereto as Exhibit D. Any issuance pursuant to the preceding sentence shall be subject to the terms and conditions of the Grant of Incentive Stock Option attached hereto as Exhibit D and the terms
of the Company’s 2004 Stock Incentive Plan, as amended from time to time.
  

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 6. Non-Competition Commitment. 
 (a) Covenant Not to Compete. Executive agrees that during the Non-Competition Period (as defined below) he shall not, directly or
indirectly, either for the benefit of himself or for the benefit of any other person, firm, corporation, governmental or private entity, without the prior written consent of the Company, which consent may be withheld by the Company, in its sole
discretion, compete with the Company in the Business in any manner or capacity through any form of ownership or as an advisor, principal, agent, consultant, partner, joint venturer, officer, director, stockholder, lender, executive, or member of any
association engaged in the Business. The Company may at any time in its sole discretion upon the vote of its Board followed by written notice to Executive elect to reduce the Non-Competition Period following the termination of Executive’s
employment with the Company. “Non-Competition Period” means the period of Executive’s employment with the Company or its subsidiaries and the following applicable period following Executive’s termination of employment with the
Company and its subsidiaries for any reason: (i) eighteen (18) months if such termination occurs before the second anniversary of the Effective Date, (ii) twelve (12) months if such termination occurs on or after the second
anniversary of the Effective Date and prior to the expiration of the Term and (iii) three (3) months following the expiration of the Term if such termination occurs on or after the expiration of the Term. 
 (b) Geographic Extent of Covenant. The obligations of Executive under Section 6(a) above shall apply to the Territory
(as hereinafter defined). Executive hereby acknowledges that the Territory, scope of prohibited activities and the time duration of the provisions of this Section 6 are reasonable and are no broader than necessary to protect the
legitimate business interests of Company, and Executive agrees and acknowledges that the Company conducts its business and provides services worldwide and internationally. 
 (c) Indirect Competition. Executive further agrees that, during the Non-Competition Period, he will not, directly or indirectly,
assist or encourage any other person in carrying out, directly or indirectly, any activity that would be prohibited by the foregoing provisions of this Section 6 if such activity were carried out by Executive either directly or
indirectly. 
 (d) Limitation on Covenant. Ownership by Executive, as a passive investment, of less than Five Percent
(5%) of the outstanding shares of capital stock, outstanding debt instruments or other securities convertible into capital stock or debt instruments of any privately held corporation listed on a national securities exchange or publicly traded
on any nationally recognized over-the-counter market shall not constitute a breach of this Section 6. 
 (e)
Agreement Not To Interfere. During the Non-Competition Period, Executive agrees that he will not take any action to interfere with the relationships between the Company or any subsidiary or Affiliate of the Company, and their respective
suppliers, vendors, clients or customers. He further agrees that he will not induce or attempt to induce any suppliers, vendors, clients, customers or other business relation of the Company or any subsidiary or Affiliate of the Company to withdraw,
curtail or cease doing business with the Company or any subsidiary or affiliate of the Company, as applicable. 
 (f)
Non-solicitation Agreement. During the Non-Competition Period, Executive further agrees that he will not, directly or indirectly, (i) induce or attempt to induce

  

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any employee, consultant or independent contractor of the Company or any subsidiary or Affiliate of the Company to leave the employ of the Company or any subsidiary or Affiliate of the Company,
as applicable or (ii) hire or attempt to hire for any person or entity engaged in the Business any person who was, within six months of such action, an employee, consultant or independent contractor of the Company any subsidiary or Affiliate of
the Company. 
 (g) Survival. The provisions of this Section 6 shall survive any termination or expiration of this
Agreement and/or any termination of Executive’s employment. 
 (h) Excise Taxes. Notwithstanding anything contained
in this Agreement to the contrary, if any payments to be made to or for the benefit of Executive are deemed to be “parachute payments” as that term is defined in Section 280G(b)(2) of the Internal Revenue Code of 1986, as amended (the
“Code”), Executive may elect to receive the full payment hereunder or to have the Company reduce such payment(s) to the minimum extent necessary to avoid imposition of any excise tax on Executive under Section 4999 of the Code or the
disallowance of a deduction to the Company under Section 280G of the Code. 
 7. Settlement of Disputes. 

(a) Arbitration. Except as provided in Section 7(c), any claims or disputes of any nature between the Company and
Executive arising from or related to the performance, breach, termination, expiration, application or meaning of this Agreement or any matter relating to Executive’s employment and the termination of that employment by the Company, shall be
resolved exclusively by arbitration in Raleigh, North Carolina , in accordance with the Commercial Arbitration Rules then existing of the American Arbitration Association. In the event of submission of any dispute to arbitration, each party shall,
not later than thirty (30) days prior to the date set for hearing, provide to the other party and to the arbitrator(s) a copy of all exhibits upon which the party intends to rely at the hearing and a list of all persons each party intends to
call at the hearing. The fees of the arbitrator(s) and other costs incurred by Executive and the Company in connection with such arbitration shall be paid by the party who or which is unsuccessful in such arbitration. 
 (b) Binding Effect. The decision of the arbitrator(s) shall be final and binding upon both parties. Judgment of the award rendered
by the arbitrator(s) may be entered in any court having jurisdiction thereof. 
 (c) Resolution of Certain Claims-Injunctive
Relief. Section 7(a) shall have no application to claims by the Company asserting a violation of Sections 4(e) or 6 or seeking to enforce, by injunction or otherwise, the terms of Sections 4(e) or 6. Such claims may be
maintained by the Company in a lawsuit subject to the terms of Section 7(d). Executive acknowledges that it would be difficult to fully compensate the Company for damages resulting from any breach by him of the provisions of this
Agreement. Accordingly, Executive agrees that, in addition to, but not to the exclusion of any other available remedy, the Company shall have the right to enforce the provisions of Sections 4(e) or 6 by applying for and seeking temporary and
permanent restraining orders or injunctions from a court of competent jurisdiction without the necessity of proving actual damages, and, the Company shall be entitled to recover from Executive its reasonable attorneys’ fees and costs in
enforcing the provisions of Sections 4(e) or 6 if (i) the Company substantially prevails in such action or (ii) Executive asserts or claims that the provisions of Section 4(e) or 6 are unreasonable or unenforceable.

  

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 (d) Venue. Any action at law, suit in equity or judicial proceeding arising
directly, indirectly, or otherwise in connection with, out of, related to or from this Agreement, or any provision hereof, shall be litigated only in the courts of the State of North Carolina. Executive and the Company consent to the jurisdiction of
such courts over the subject matter set forth in Section 7(c). Executive waives any right Executive may have to transfer or change the venue of any litigation brought against Executive by the Company. 
 8. Representations. 
 (a) Executive’s Representations. Executive hereby represents and warrants to the Company that (i) the execution, delivery and performance of this Agreement by Executive does not and will
not conflict with, breach, violate or cause a default under any contract, agreement, instrument, order, judgment or decree to which Executive is a party or by which Executive is bound, (ii) Executive is not a party to or bound by any employment
agreement, covenant not to compete or confidentiality agreement (each, a “Prior Agreement”) with any other person or entity that would interfere with the performance of Executive’s duties hereunder, or would limit Executive’s
ability to perform this duties hereunder and (iii) upon the execution and delivery of this Agreement by the Company, this Agreement shall be the valid and binding obligation of Executive, enforceable in accordance with its terms. 
 (b) Company’s Representations. Company hereby represents and warrants to Executive that (i) the execution, delivery and
performance of this Agreement by the Company does not and will not conflict with, breach, violate or cause a default under any contract, agreement, instrument, order, judgment, or decree to which the Company is a party or by which the Company is
bound, and (ii) upon the execution and delivery of this Agreement by Executive, this Agreement shall be the valid and binding obligation of the Company, enforceable in accordance with its terms. 
 9. Inventions. Executive acknowledges that he has concurrently herewith executed and delivered to the Company the NDA. 
 10. Miscellaneous. 
 (a) Definitions. For purposes of this Agreement, the following definitions shall apply: 
 (i)
“Affiliate” means, with respect to a person or entity, any person or entity controlled by, controlling or under common control with such person or entity, or any member of the immediate family, including parents, spouse, children or
siblings, of such person. 
 (ii) “Business” means the business of distributing, or designing,
providing and operating software platforms facilitating the distribution of, software, ebooks, and other content for handhelds and other mobile devices. 
  

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 (iii) “Cause” means: (A) Executive has breached the material
provisions of this Agreement or the Company’s Nondisclosure, Noncompetition, and Intellectual Property Protection Agreement, and, if curable as determined by the Board, fails to cure such breach within ten (10) days after receiving written
notice from the Company specifying in reasonable detail the nature of such breach; (B) Executive has violated the Company’s Code of Ethics, a copy of which is attached hereto as Exhibit C, and as amended from time to time;
(C) Executive has committed fraud, misappropriation or embezzlement in connection with the Company’s business or has otherwise breached his fiduciary duty to the Company; (D) Executive has been convicted of or has pled guilty or
nolo contendere to, any act constituting a felony under the laws of any state or of the United States of America, or any crime involving moral turpitude; (E) Executive continues to fail to carry out his duties in accordance with the
reasonable directions of the Board within thirty (30) days after receiving written notice from the Company specifying in reasonable detail the nature of such failure; or (F) gross negligence or willful misconduct with respect to the
Company. 
 (iv) “Change of Control Transaction” means (A) the consummation of a merger or
consolidation of the Company with or into another entity or (B) the dissolution, liquidation or winding up of the Company. The foregoing notwithstanding, a merger or consolidation of the Company shall not constitute a “Change of Control
Transaction” if immediately after such merger or consolidation at least a majority of the voting power of the capital stock of the continuing or surviving entity, or any direct or indirect parent corporation of such continuing or surviving
entity, will be owned by the persons who were the Company’s stockholders immediately prior to such merger or consolidation in substantially the same proportions as their ownership of the voting power of the Company’s capital stock
immediately prior to such merger or consolidation. 
 (v) “Disabled” means any mental or physical
condition that renders Executive unable to perform the essential functions of his position, with or without reasonable accommodation, as is consistent with the Americans with Disabilities Act and the Family and Medical Leave Act, for a period in
excess of ninety (90) consecutive days or more than one hundred twenty (120) days during any period of any three hundred sixty-five (365) calendar days. 
 (vi) “Good Reason” shall mean Executive’s termination of employment within thirty (30) days following
the end of the Cure Period (as defined below) as a result of the occurrence of any of the following without the Executive’s consent: (A) the Company’s failure to pay Executive his Base Salary as set out in this Agreement or annual
bonus due and owing under Section 3(e) hereof and/or any involuntary reduction in Executive’s Base Salary (that does not correspond to either (x) a material change or reduction in the duties of Executive which is at the request or
consent of Executive or (y) any Board approved equal percentage reduction in the base salaries of all of the Company’s executive officers, but in no event will such reduction be greater than Fifteen Percent (15%)

  

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of the Base Salary); (B) any material reduction in benefits as provided in Section 3 hereof (that does not correspond to any material change or reduction in the duties of Executive
which is at the request or consent of Executive); (C) any required relocation of Executive’s principal place of employment within the U.S. and beyond a thirty (30) mile radius of Executive’s then principal place of employment
that is permanent or lasts for longer than ninety (90) days; (D) if at any time during his employment under this Agreement, the Board fails to elect or reelect Executive as Chief Executive Officer of the Company, or removes Executive from
such office, or if at any time Executive is not elected or reelected as the Chairman of the Board of the Company; (E) termination of, or any material change in, the Code of Ethics (other than changes required by applicable law);
(F) Executive has a material reduction in position, status, duties or responsibilities, or is assigned duties materially inconsistent with his position. 
 (vii) “Territory” means (1) the world, or (2) if a court of competent jurisdiction determines the
foregoing to be unenforceable, any country in which a customer of the Company, either directly or indirectly through a subsidiary or sublicensee, conducts Business, or (3) if a court of competent jurisdiction determines the foregoing to be
unenforceable, the countries of Europe and North America, or (4) if a court of competent jurisdiction determines the foregoing to be unenforceable, any country in which the Company has an office, or (5) if a court of competent jurisdiction
determines the foregoing to be unenforceable, the United States of America, or (6) if a court of competent jurisdiction determines the foregoing to be unenforceable, any State in the United States of America in which a customer of the Company,
either directly or indirectly through a subsidiary or sublicensee, conducts Business, or (7) if a court of competent jurisdiction determines the foregoing to be unenforceable, any State in the United States of America in which the Company has
an office, or (8) if a court of competent jurisdiction determines the foregoing to be unenforceable, the State of North Carolina, or (9) if a court of competent jurisdiction determines the foregoing to be unenforceable, the Counties of
Durham, Orange and Wake in the State of North Carolina or (10) if a court of competent jurisdiction determines the foregoing to be unenforceable, any County in the State of North Carolina in which the Company has its headquarters and principal
office. 
 (b) Entire Agreement. This Agreement (including the exhibits, schedules and other documents referred to
herein) contains the entire understanding between the parties hereto with respect to the subject matter hereof and supersedes any prior understandings, agreements or representations, written or oral, relating to the subject matter hereof, including,
but not limited to, the Original Agreement and the Amended Agreement; provided however, notwithstanding the foregoing, the NDA shall remain in full force and effect. 
 (c) Counterparts. This Agreement may be executed in separate counterparts, each of which will be an original and all of which taken together shall constitute one and the same agreement, and any
party hereto may execute this Agreement by signing any such counterpart. 
  

 12 

 (d) Severability. Whenever possible, each provision of this Agreement shall be
interpreted in such a manner as to be effective and valid under applicable law, but if any provision of this Agreement is held to be invalid, illegal or unenforceable under any applicable law or rule, the validity, legality and enforceability of the
other provision of this Agreement will not be affected or impaired thereby. 
 (e) Successors and Assigns. This
Agreement shall be binding upon and inure to the benefit of the parties hereto and their respective heirs, personal representatives and, to the extent permitted by Section 10(f), successors and assigns. 
 (f) Assignability. Neither this Agreement nor any right, remedy, obligation or liability arising hereunder or by reason hereof shall
be assignable (including by operation of law) by either party without the prior written consent of the other party to this Agreement, except that the Company may, without the consent of Executive, assign its rights and obligations under this
Agreement to any corporation, firm or other business entity with or into which the Company may merge or consolidate, or to which the Company may sell or transfer all or substantially all of its assets. After any such assignment by the Company, the
Company shall be discharged from all further liability hereunder and such assignee shall thereafter be deemed to be the Company for the purposes of all provisions of this Agreement including this Section 11. 
 (g) Modification, Amendment, Waiver or Termination. No provision of this Agreement may be modified, amended, waived or terminated
except by an instrument in writing signed by the parties to this Agreement. No course of dealing between the parties will modify, amend, waive or terminate any provision of this Agreement or any rights or obligations of any party under or by reason
of this Agreement. No delay on the part of the Company in exercising any right hereunder shall operate as a waiver of such right. No waiver, express or implied, by the Company of any right or any breach by Executive shall constitute a waiver of any
other right or breach by Executive. 
 (h) No Duty to Mitigate. Executive shall not be required to mitigate the amount
of any payment contemplated by this Agreement, nor will any earnings that Executive may receive from any other source reduce any such payment. 
 (i) Notices. All notices, consents, requests, instructions, approvals or other communications provided for herein shall be in writing and delivered by personal delivery, overnight courier, mail,
electronic facsimile or e-mail addressed to the receiving party at the address set forth herein. All such communications shall be effective when received. 
 Notices to Executive: 
 Ryan K. Wuerch 
 Notices to Company: 
 Motricity, Inc 
 210 West Pettigrew Street, 
 Durham, NC, 27701 
 Attn: Nathan Gooden 
  

 13 

 Any party may change the address set forth above by notice to each other party given as
provided herein. 
 (j) Headings. The headings contained in this Agreement are for reference purposes only and shall not
in any way affect the meaning or interpretation of this Agreement. 
 (k) Governing Law. All matters relating to the
interpretation, construction, validity and enforcement of this agreement shall be governed by the internal laws of the State of North Carolina, without giving effect to any choice of law provisions thereof. 
 11. Section 409A Compliance. Notwithstanding anything to the contrary in this Agreement, if the Company reasonably determines
that Section 409A of the Internal Revenue Code of 1986, as amended (the “Code”) will result in the imposition of interest and additional tax, Executive shall not be paid any compensation or benefits hereunder upon a separation from
service (within the meaning of Section 409A(a)(2)(A)(i) of the Code and the regulations promulgated thereunder) until the date which is six (6) months after the date of such separation from service (or, if earlier, the date of death of the
Executive). Such severance or other benefits otherwise due to Executive on or within the six (6) month period following Executive’s termination of employment will accrue during such six (6) month period and will become payable in a
lump sum payment on the date six (6) months and one (1) day following the date of Executive’s termination. All subsequent payments, if any, will be payable as provided in this Agreement. It is the intent of this Agreement to comply
with the requirements of Section 409A of the Code so that none of the severance payments and benefits to be provided hereunder will be subject to the additional tax imposed under Section 409A of the Code, and any ambiguities herein will be
interpreted to so comply. 
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 14 

 IN WITNESS WHEREOF, the parties hereto have executed this Agreement as of the date
set forth in the first paragraph. 
  

			
	COMPANY:
		
	By:	 	 /s/ Nathan A. Gooden

	Name:	 	Nathan A. Gooden
	Title:	 	 Senior Vice President
 Corporate Development

	
	EXECUTIVE:
	
	 /s/ Ryan K. Wuerch

	RYAN K. WUERCH

  

 15 

 FIRST AMENDMENT TO SECOND AMENDED AND RESTATED 
 EMPLOYMENT AGREEMENT 
 THIS FIRST AMENDMENT TO SECOND AMENDED AND RESTATED EMPLOYMENT AGREEMENT (this “First Amendment”), dated as of July 25th, 2008 (“Effective Date”), is made and entered into by and between MOTRICITY, INC., a Delaware
corporation (the “Company”), and RYAN WUERCH (“Executive”). 
 W I T N E S S E T H:

 WHEREAS, the Company and the Executive have previously entered into that certain Employment Agreement, dated
April 9, 2004 (the “Original Agreement”), as amended and restated by that certain Amended and Restated Employment Agreement, dated September 29, 2004 (the “First Amended Agreement”), as amended and restated again by
that certain Second Amended and Restated Employment Agreement, dated January 1, 2008 (the “Second Amended Agreement”). 
 WHEREAS, the Company and Executive desire to amend the terms and conditions of Executive’s continued employment by the Company as hereinafter set forth. 
 NOW, THEREFORE, in consideration of the promises, the mutual agreements set forth herein and other good and valuable consideration,
the receipt and adequacy of which is hereby acknowledged, the parties hereby agree as follows: 
 1. Term of Agreement.
The Term, as defined in Section 4(c) of the Second Amended Agreement, is hereby extended for a period of two (2) years from the Effective Date hereof, and unless notice has been provided as set forth in Section 4(c) of the Second
Amended Agreement, shall be automatically renewed for successive two (2) year terms thereafter. 
 2. Relocation
Package. 
 (a) Cost of Living Adjustment. The Company hereby agrees to pay to Executive, in addition to his Base
Salary, a monthly cost of living adjustment equal to Twenty Percent (20%) of Executive’s then-current monthly Base Salary (as that term is defined in Section 3(a) of the Second Amended Agreement) (the “Cost of Living
Adjustment”) beginning on the date Executive’s primary residence is relocated to (and when he resides on a full time basis in), and for so long as Executive’s services pursuant to the Second Amended Agreement, as amended hereby,
continue to be performed primarily in, Bellevue, Washington, or surrounding areas. The Cost of Living Adjustment shall not be included in the definition of Base Salary in the Second Amended Agreement, including, but not limited to, for the purpose
of the calculation of any bonus due under Section 3(e) of the Second Amended Agreement. For the avoidance of doubt and nothwithstanding anything to the contrary, Executive shall bear any and all tax liability related to the Cost of Living
Adjustment and no tax assistance/gross up shall be applicable thereto. 
 (b) Executive’s North Carolina Residence.
The Company hereby agrees that Executive will be allowed to participate in the Guaranteed Offer Program as set forth in the Company’s Relocation Policy as in effect on the Effective Date, a copy of which is

  

 1 

 
attached hereto and fully incorporated by reference as Exhibit A (the “Relocation Policy”) with respect to Executive’s primary residence, located at 10805 Ashland
Mill Court, Raleigh, North Carolina 27617; provided, however, that the requirement for Executive to list his home for sale for a sale price within 105% of the Appraised Value Price (as defined in Appendix B of the Relocation Policy) as set forth in
Appendix B of the Relocation Policy shall be deemed satisfied if by no later than August 15th, 2008, Executive’s primary residence is relocated to (and he resides on a full time basis in), and Executive’s services pursuant to the Second Amended Agreement, as amended hereby, are
performed primarily in, Bellevue, Washington, or surrounding areas. 
 (c) Executive’s Washington Residence. The
Company hereby agrees to pay all of the closing costs incurred with the Executive’s purchase of a new residence in Bellevue, Washington, or surrounding areas in accordance with the Home Purchase Assistance provisions set forth in the Relocation
Policy. 
 (d) Cash Moving Allowance. The Company hereby agrees to pay Executive a cash moving allowance of an aggregate
of Seventy Five Thousand Dollars ($75,000) in lieu of the Miscellaneous Relocation Allowance, including any tax assistance/gross-up to which Executive would otherwise be entitled, in each case pursuant to the Relocation Policy. 
 (e) Other Miscellaneous Expenses. In addition to any and all expenses addressed in the Relocation Policy and not otherwise addressed
in this First Amendment, the Company hereby agrees to pay the following costs and expenses of Executive: 
 (i)
transportation of an additional car of Executive (in addition to the two cars provided under the terms of the Relocation Policy) and Executive’s 24 foot boat from Raleigh, North Carolina to Executive’s new residence in Seattle, Washington;

 (ii) temporary living expenses in accordance with the Relocation Policy; 
 (iii) transportation costs of all Executive’s household items in accordance with the Relocation Policy. 
 All expenses paid by the Company pursuant to the Relocation Policy and Sections 2(b), 2(c), 2(d) and 2(e) of this First Amendment shall be
referred to herein as “Relocation Costs.” In the event of any conflict between the Relocation Policy and this First Amendment, this First Amendment will control. 
 3. Termination. Executive hereby agrees that in the event Executive resigns from the Company without Good Reason or is terminated by
the Company for Cause (as such terms are defined in the Second Amended Agreement), Executive shall promptly reimburse the Company for any and all Relocation Costs in accordance with the Relocation Policy and in connection therewith, Executive shall
execute and deliver to the Company Appendix A to the Relocation Policy simultaneously with Executive’s execution of this First Amendment; provided, however, that: (a) the term “resign” in Paragraph 1 of
Appendix A will not include any resignation by Executive for “Good Reason” as defined in Section 10(a)(v) of the Second Amended Agreement; and (b) the term “cause” in Paragraph 1 of Appendix A will have the same

  

 2 

 
meaning as in Section 10(a)(ii) of the Second Amended Agreement. For the avoidance of doubt, if Executive is employed by the Company for more than 2 years after the Effective Date, Executive
will not be required to reimburse the Company for any portion of the Relocation Costs. 
 4. Carve Out Bonus. 

(a) If, at any time during the 28 month period immediately following the Effective Date, (1) the Company enters into a legally
binding, definitive agreement for a Company Sale and (2) (A) at such time Executive is then employed by the Company or (B) Executive’s employment by the Company was terminated without Cause or the Executive resigned for Good
Reason, in each case, within 4 months prior to the date on which the Company entered into such legally binding, definitive agreement for a Company Sale, then Executive shall be entitled to receive the following cash bonus (the “Carve-Out
Bonus”) upon consummation of such Company Sale (and contingent upon such consummation): 
 (i) If the
Aggregate Value of the Company Sale is three hundred million dollars ($300,000,000) or less, the Carve-Out Bonus shall be two million dollars ($2,000,000) or, in the case of a Company Sale that is a sale (other than an initial public offering) of at
least 75% of the Company’s equity, two million dollars ($2,000,000) multiplied by the applicable percentage of the Company’s equity sold in such Company Sale; or 
 (ii) If the Aggregate Value of the Company Sale is greater than three hundred million dollars ($300,000,000), the Carve-Out
Bonus shall be equal to one percent (1%) of the Aggregate Value of the Company Sale or, in the case of a Company Sale that is a sale (other than an initial public offering) of at least 75% of the Company’s equity, one percent (1%) of
the Aggregate Value of the Company Sale multiplied by the applicable percentage of the Company’s equity sold in such Company Sale. 
 (b) Notwithstanding the foregoing, the Carve-Out Bonus shall be reduced (but not below zero) by the aggregate Equity Proceeds. For the avoidance of doubt, if the Equity Proceeds exceed the Carve-Out Bonus
payable under subsection 4(a)(i) or 4(a)(ii) above, as applicable, no Carve-Out Bonus shall be owed. 
 (c) For purposes of
this Section 4, the following terms shall have the following respective meanings: 
 (i) The term
“Company Sale” shall mean a sale (other than an initial public offering) of at least 75% of the Company’s equity or all or substantially all of the Company’s consolidated assets, through any form of transaction, including,
without limitation, merger, equity purchase, asset purchase, recapitalization, reorganization, consolidation, amalgamation, or other transaction, or any complete liquidation or dissolution of the Company; provided,

  

 3 

 
however, that, notwithstanding anything herein to the contrary, a transaction or series of transactions whose primary purpose is financing of the Company and does not involve payments or
distributions to the stockholders of the Company shall not be treated as a “Company Sale” hereunder. 
 (ii) The term “Aggregate Value” shall mean, with respect to any Company Sale transaction, the aggregate value of the consideration paid in respect of the applicable equity securities of the Company or, in the case of a sale of
assets, the consideration paid for such assets, in each case, which shall include the assumption of liabilities, plus (without duplication) the value of any debt, capital lease, and preferred stock obligations of the Company directly or indirectly
assumed, retired, or defeased in connection with the applicable transaction. The value of any securities (whether debt, equity, options or warrants) or other property included in such consideration shall be determined as follows: (A) the value
of securities that are freely tradable in an established public market shall be the last closing market price of such securities prior to the public announcement of the applicable transaction; and (B) the value of securities which are not
freely tradable or which have no established public market, or if the consideration consists of property other than securities, the value of such securities or other property shall be the fair market value thereof as reasonably determined by
unanimous vote of the Company’s Board of Directors, in consultation with its financial advisor. Consideration shall also be deemed to include the risk-adjusted present value (as reasonably determined by the Company’s Board of Directors) of
any future (whether contingent or deferred) payments receivable or to be received by the Company or its security holders in connection with the applicable transaction (including, but not limited to, consideration placed in escrow and earn-out
consideration). If the consideration to be paid is computed in any foreign currency, the value of such foreign currency shall, for purposes hereof, be converted into U.S. dollars at the prevailing exchange rate on the date or dates on which such
consideration is payable. 
 (iii) The term “Equity Proceeds” shall mean the aggregate gross value of
cash, securities and other property that Executive and his wife receive in a Company Sale as a result of their ownership of Company common stock, options or any other equity securities of the Company, convertible or otherwise, or any other
compensation or bonus paid to Executive in connection therewith less the aggregate exercise price, if any, payable by Executive and his wife in respect of stock options held by such parties in connection therewith. 
 5. Location of Services. The last sentence of Section 2(a) of the Second Amended Agreement is hereby deleted in its entirety and
replaced with the following sentence: “Executive’s services pursuant to this Agreement shall be performed primarily in Bellevue, Washington, or at such other locations as the Company and Executive may agree upon from time to time.”

 6. Settlement of Disputes. The first sentence of Section 7(a) of the Second Amended Agreement is hereby deleted
in its entirety and replaced with the following sentence:

  

 4 

 
“Except as provided in Section 7(c), any claims or disputes of any nature between the Company and Executive arising from or related to the performance, breach, termination,
expiration, application or meaning of this Agreement or any matter relating to Executive’s employment and the termination of that employment by the Company shall be resolved exclusively by arbitration in the State of Delaware, in accordance
with the Commercial Arbitration Rules then existing of the American Arbitration Association.” The first sentence of Section 7(d) of the Second Amended Agreement is hereby deleted in its entirety and replaced with the following sentence:
“Any action at law, suit in equity or judicial proceeding arising directly, indirectly, or otherwise in connection with, out of, related to or from this Agreement, or any provision hereof, shall be litigated only in the courts of the State of
Delaware.” 
 7. Definition of “Territory”. Subparagraps (8), (9) and (10) of
Section 10(a)(vii) of the Second Amended Agreement is hereby deleted in their entirety and replaced with the following subparagraphs: “(8) if a court of competent jurisdiction determines the foregoing to be unenforceable, the State of
Washington, or (9) if a court of competent jurisdiction determines the foregoing to be unenforceable, King County in the State of Washington or (10) if a court of competent jurisdiction determines the foregoing to be unenforceable, any
County in the State of Washington in which the Company has its headquarters and principal office.” 
 8. Notices.
Section 10(i) of the Second Amended Agreement is hereby deleted in its entirety and replaced with the following: “Notices. All notices, consents, requests, instructions, approvals or other communications provided for herein shall be
in writing and shall be delivered by personal delivery, overnight courier, mail, electronic facsimile or email addressed to the receiving party at the following respective addresses: 
 Notices to Executive: 
 Ryan K. Wuerch 
 Motricity, Inc. 
 601 108th Avenue NE 
 Bellevue, WA 98004 
 Notices to Company: 
 Motricity, Inc. 
 Attention: Nathan A. Gooden 
 601 108th Avenue NE 
 Bellevue, WA 98004 
 All such communications shall be effective when received. Any
party may change the address set forth above by notice to each other party given as provided herein. 
  

 5 

 9. Governing Law. Section 10(k) of the Second Amended Agreement is hereby
deleted in its entirety and replaced with the following: “Governing Law. All matters relating to the interpretation, construction, validity and enforcement of this Agreement shall be governed by the internal laws of the State of
Delaware, without giving effect to any choice of law provisions thereof.” 
 10. Second Amended Agreement. Except as
herein specifically amended, all terms and provisions of the Second Amended Agreement shall remain unaltered and in full force and effect. Except as specifically defined herein, capitalized terms in this First Amendment have the same meanings and
definitions as set forth in the Second Amended Agreement. 
 11. Counterparts. This First Amendment may be executed in
two or more counterparts, each of which shall be deemed to be an original and all of which taken together shall constitute one and the same instrument. 
 {Remainder of page intentionally left blank} 
  

 6 

 IN WITNESS WHEREOF, the parties hereto have executed this First Amendment as of the
Effective Date. 
  

			
	COMPANY:
		
	By:	 	 /s/ Nathan A. Gooden

	Name:	 	Nathan A. Gooden
	Title:	 	Senior Vice President
		 	Corporate Development
	
	EXECUTIVE:
	
	 /s/ Ryan K. Wuerch

	RYAN K. WUERCH
	Title:	 	Chief Executive Officer

  

 7Amended and Restated Executive Employment Agreement

 Exhibit 10.12 
 AMENDED AND RESTATED EXECUTIVE EMPLOYMENT AGREEMENT 
 This Amended and Restated Executive Employment Agreement (this “Agreement”) is entered into as of January 19, 2010 (the “Effective Date”) by and between Ryan Wuerch (“Executive”), an individual, and
Motricity, Inc. a Delaware corporation (the “Company”). 
 WHEREAS, the Company desires to employ Executive on a
full-time basis and Executive desires to be so employed, subject to the terms and conditions set forth in this Agreement and to supersede in their entirety the terms of that certain Second Amended and Restated Executive Employment Agreement between
the Company and Executive, dated as of January 1, 2008 and that certain First Amendment to Second Amended and Restated Executive Employment Agreement between the Company and Executive, dated as of July 25, 2008 (together, the “Prior
Employment Agreements”); 
 NOW, THEREFORE, for good and valuable consideration, the receipt and sufficiency of which is
hereby acknowledged, the Company and Executive agree as follows: 
 1. Position and Title. During the Term (as defined below),
(a) the Company will employ Executive as its Chief Executive Officer, reporting to the Company’s Board of Directors (the “Board”), and (b) Executive shall serve as a member of the Board. Executive accepts employment and
service, upon the terms and conditions set forth in this Agreement. 
 2. Duties. Executive shall have such authority, power,
duties and responsibilities as are commensurate with such positions and as are customarily exercised by a person holding such positions in a company of the size and nature of the Company and also as may be reasonably assigned to Executive by the
Board. Subject to and consistent with Section 7 below, Executive shall perform his duties faithfully and to the best of his abilities and shall devote his full business efforts and time exclusively to the Company and any of its affiliates, as
may be requested from time to time by the Board. 
 3. Term. Subject to the provisions for earlier termination set forth in
Section 5 below, the term of Executive’s employment hereunder shall commence on the Effective Date and shall continue through the twenty-fourth month anniversary of the Effective Date (the “Initial Term”). The Initial Term will
automatically renew for additional, successive one year periods (each, a “Renewal Term” and such Renewal Terms, together with the Initial Term, the “Term”) unless either party provides written notice of such party’s intent
not to continue this Agreement no less than 90 days prior to the expiration of the then-current Term. 
 4. Compensation.

  

	 	(a)	 Salary. Effective as of the Effective Date and continuing until the occurrence of a Public Offering (as defined below) (the “Pre-IPO
Period”), the Company shall pay to Executive an annualized base salary, payable in

	 	 
accordance with the Company’s payroll practices in effect from time to time, at the rate of $375,000 per year (the “Pre-IPO Base Salary”), provided that Executive shall receive a
20% increase in such Pre-IPO Base Salary (the “Temporary Adjustment”) for the period commencing with the Effective Date and ending on the earlier to occur of (a) the effective date of a Public Offering (“IPO Effective Date”)
and (b) July 25, 2010; provided, however, that the increase reflected in the Temporary Adjustment shall not be included in the calculation of Executive’s Base Salary for purposes of determining any incentive, bonus awards, severance
or change in control severance payments and including without limitation any employee benefit plan. Effective as of the IPO Effective Date and continuing until the expiration of the Term (the “Post-IPO Period”), the Company shall pay to
Executive an annualized base salary, payable in accordance with the Company’s payroll practices in effect from time to time, at the rate of $450,000 per year, provided that such salary shall be pro-rated for the year in which a Public Offering
occurs, based on the date of the Public Offering (the “Post-IPO Base Salary”) (the Pre-IPO Base Salary and the Post-IPO Base Salary shall be referred to generally herein, as applicable, as the “Base Salary”). In no event shall
Executive be entitled to any tax gross-up arising from or otherwise related to the Temporary Adjustment. 

  

	 	(b)	Annual Bonus. Executive will be eligible to receive an annual cash bonus (“Annual Bonus”) (a) during the Pre-IPO Period targeted at 75% of his
Pre-IPO Base Salary and (b) during the Post-IPO Period targeted at 100% of his Post-IPO Base Salary, provided that the Annual Bonus target percentage shall be pro-rated for the year in which a Public Offering occurs, based on the IPO Effective
Date. The Annual Bonus will be subject to the terms and conditions set forth in the Corporate Incentive Plan (as may be amended from time to time, the “Corporate Incentive Plan”) or similar plan as may be applicable from time to time. In
the event that the terms of this Agreement conflict with those of the Corporate Incentive Plan, the Corporate Incentive Plan shall control; provided, however, that in no event shall the Pre-IPO Period and Post-IPO Period target award percentages set
forth in this Section 4(b) be less than 75% of his Pre-IPO Base Salary and 100% of his Post-IPO Base Salary, respectively. 

  

	 	(c)	 Equity Participation. Subject to approval by the Board, Executive shall be granted, effective as of the Effective Date, a stock option to
purchase 5,000,000 shares of the Company’s common stock (the “Option”), par value $0.01 (“Company Common Stock”), which shall be subject to the terms and conditions of the Company’s Long-Term Incentive Plan, as may be
amended from time to time (the “LTIP”), pursuant to which the Option is granted and the governing stock option agreement. If both (i) a Public Offering occurs on or prior to July 25, 2010 and (ii) Executive continues to be
an employee in good standing with the Company on the applicable

  

 2 

	 	 
vesting date, the Option shall vest in equal installments of 25% on each of the four anniversaries of the IPO Effective Date. If no Public Offering occurs on or prior to July 31, 2010, the
Option shall be null and void ab initio. The exercise price applicable to the Option shall be the per share fair market value of the Company Common Stock as of the date of grant of the Option, based on the per share value of the
Company’s Common Stock as determined in accordance with a valuation to be performed by Acuitas as soon as administratively practicable following the review and acceptance by the Board of the Company’s audited financial statements for 2009.
Notwithstanding anything herein to the contrary, Executive will not be eligible for additional options or other grants of equity until the expiration of the Initial Term. In the event that the terms of this Agreement conflict with those of the LTIP,
the LTIP shall control; provided, however, that the vesting schedule of the Option set forth in this Section 4(c) shall not be subject to modification, except with respect to forfeiture or claw-back provisions set forth in the LTIP.

  

	 	(d)	Employee Benefits. As a full-time regular employee, Executive will be eligible for participation in the Company’s welfare benefits plans as in effect from
time to time. The cost of participating in the plans (if any) will depend upon the type of benefit and level of coverage Executive elects. At this time, the Company’s benefits offered include: 

  

	 	•	 	 Group health insurance 

  

	 	•	 	 Employee Assistant Program 

  

	 	•	 	 FSA: Medical Savings Account 

  

	 	•	 	 FSA: Dependent Care Reimbursement; 

  

	 	•	 	 HSA: Health Savings Account 

  

	 	•	 	 Group dental insurance 

  

	 	•	 	 Group vision insurance 

  

	 	•	 	 Life Insurance and Accidental Death and Dismemberment (3X Executive’s annual base salary not to exceed $800,000) 

  

	 	•	 	 Voluntary Life & AD&D for Employee and Dependents 

  

	 	•	 	 Long term disability – Employer paid 

  

	 	•	 	 Short term disability – Employer paid 

  

	 	•	 	 401(k) plan 

  

	 	•	 	 Eight paid holidays plus two floating holidays 

  

	 	•	 	 20 accrued Paid Time Off (“PTO”) days 

  

	 	•	 	 Five sick days 

 For the avoidance of doubt, Executive shall not be entitled to any benefits other than those typically available to employees and shall be subject to the terms and conditions of the governing plan as well as the sole discretion of the
Company to amend or terminate any such plan, policy or program at any time with or without notice. 
  

 3 

	 	(e)	Carve-Out Bonus. If, at any time during the period commencing on the Effective Date and ending on the earlier of (i) the IPO Effective Date and
(ii) July 25, 2010, (A) the Company enters into a definitive agreement for a Company Sale (as defined below) and (B) (1) at such time Executive is then employed by the Company or (2) Executive’s employment by the
Company was terminated without Cause or the Executive resigned for Good Reason, in each case, within four (4) months prior to the date on which the Company entered into such legally binding, definitive agreement for a Company Sale, then
Executive shall be entitled to receive the following cash bonus (the “Carve-Out Bonus”) upon consummation of such Company Sale (and contingent upon such consummation): 

  

	 	(i)	If the Aggregate Value of the Company Sale is three hundred million dollars ($300,000,000) or less, the Carve-Out Bonus shall be two million dollars ($2,000,000) or, in
the case of a Company Sale that is a sale (other than a Public Offering) of at least 75% of the Company’s equity, two million dollars ($2,000,000) multiplied by the applicable percentage of the Company’s equity sold in such Company Sale;
or 

  

	 	(ii)	If the Aggregate Value of the Company Sale is greater than three hundred million dollars ($300,000,000), the Carve-Out Bonus shall be equal to one percent (1%) of
the Aggregate Value of the Company Sale or, in the case of a Company Sale that is a sale (other than a Public Offering) of at least 75% of the Company’s equity, one percent (1%) of the Aggregate Value of the Company Sale multiplied by the
applicable percentage of the Company’s equity sold in such Company Sale. 

 Notwithstanding the foregoing, the
Carve-Out Bonus shall be reduced (but not below zero) by the aggregate Equity Proceeds. For the avoidance of doubt, if the Equity Proceeds exceed the Carve-Out Bonus payable under subsection 4(e)(i) or 4(e)(ii) above, as applicable, no Carve-Out
Bonus shall be owed. For purposes of this Section 4, the following terms shall have the following respective meanings: 
 The term “Company Sale” shall mean a sale (other than a Public Offering) of at least 75% of the Company’s equity or all or substantially all of the Company’s consolidated assets, through any form of transaction,
including, without limitation, merger, equity purchase, asset purchase, recapitalization, reorganization, consolidation, amalgamation, or other transaction; provided, however, that, notwithstanding anything herein to the contrary, a
transaction or series of transactions whose primary purpose is financing of the Company and does not involve payments or distributions to the stockholders of the Company shall not be treated as a “Company Sale” hereunder. 
  

 4 

 The term “Aggregate Value” shall mean, with respect to any Company Sale
transaction, the aggregate value of the consideration paid in respect of the applicable equity securities of the Company or, in the case of a sale of assets, the consideration paid for such assets, in each case, which shall include the assumption of
liabilities, plus (without duplication) the value of any debt, capital lease, and preferred stock obligations of the Company directly or indirectly assumed, retired, or defeased in connection with the applicable transaction. The value of any
securities (whether debt, equity, options or warrants) or other property included in such consideration shall be determined as follows: (A) the value of securities that are freely tradable in an established public market shall be the last
closing market price of such securities prior to the public announcement of the applicable transaction; and (B) the value of securities which are not freely tradable or which have no established public market, or if the consideration consists
of property other than securities, the value of such securities or other property shall be the fair market value thereof as reasonably determined by unanimous vote of the Board, in consultation with its financial advisor. Consideration shall also be
deemed to include the risk-adjusted present value (as reasonably determined by the Board) of any future (whether contingent or deferred) payments receivable or to be received by the Company or its security holders in connection with the applicable
transaction (including, but not limited to, consideration placed in escrow and earn-out consideration). If the consideration to be paid is computed in any foreign currency, the value of such foreign currency shall, for purposes hereof, be converted
into U.S. dollars at the prevailing exchange rate on the date or dates on which such consideration is payable. 
 The term
“Equity Proceeds” shall mean the aggregate gross value of cash, securities and other property that Executive and Shawntel Wuerch receive in a Company Sale as a result of their ownership of Company common stock, options or any other equity
securities of the Company, convertible or otherwise, or any other compensation or bonus paid to Executive in connection therewith less the aggregate exercise price, if any, payable by Executive and Shawntel Wuerch in respect of stock options held by
such parties in connection therewith. 
  

	 	(f)	Relocation. Executive shall remain subject to the Agreement to Repay Relocation Costs attached to the Relocation Policy that was executed on or about
July 25, 2008, the obligations under which shall terminate on July 25, 2010, as set forth in First Amendment to the Second Amended and Restated Employment Agreement between the Company and Executive, dated as of July 25, 2008.

  

	 	(g)	Legal Fees. The Company will pay Executive an amount of $10,000 for his legal fees incurred in negotiating and drafting this Agreement. 

 

 5 

 5. Termination of Employment. 
  

	 	(a)	Termination of Employment Not in Connection with a Change in Control. In the event Executive’s employment is terminated by the Company without Cause (as
defined below) or by Executive for Good Reason (as defined below) other than during the period commencing on (i) the earlier of (A) a public announcement by the Company of a transaction which, when consummated, will constitute a Change in
Control and (B) the execution of a definitive transaction agreement to which the Company is a party which, when consummated, will constitute a Change in Control and ending on (ii) the earlier of (X) any decision by the Company that it
is no longer pursuing the transaction contemplated by clause (A) of this Section 5(a), (Y) the termination of the executed definitive transaction agreement that would have effected a Change of Control contemplated by clause
(B) of this Section 5(a) and (Z) the 12-month anniversary of a Change in Control (as defined below), Executive shall be entitled to: (i) a severance payment in an amount equal to one times his Base Salary (if termination occurs
before the IPO Effective Date, the Pre-IPO Base Salary, or after the IPO Effective Date, the Post-IPO Base Salary), paid over the 12-month period following the termination of his employment in accordance with the Company’s payroll practices,
which payments shall commence 15 days following and shall be subject to Executive’s execution and delivery to the Company of the Company’s form of Release and Waiver of Claims Agreement as in effect on the Effective Date (the
“Release”), provided that execution and delivery of the Release shall occur no later than 45 days following the date Executive’s employment terminates and such Release has not been revoked, (ii) the Annual Bonus Executive would
have earned for the year in which Executive’s employment terminates based on the Company’s actual performance for such year and pro-rated to the date of termination, with such pro-rated amount to be calculated by multiplying the current
year’s Annual Bonus by a fraction the numerator of which is the number of days inclusive between the start of the then current calendar year and the date of termination and a denominator equal to 365, such amount to be paid at the time the
Company does or otherwise would pay annual cash bonuses to its senior executives, subject to the terms and conditions of the Corporate Incentive Plan and (iii) acceleration of vesting and/or exercisability of fifty percent (50%) of any
outstanding options issued pursuant to the Option and unvested as of the date of Executive’s termination. 

  

	 	(b)	 Termination of Employment in Connection with a Change in Control. In the event Executive’s employment is terminated by the Company without
Cause or by Executive for Good Reason during the period commencing on (i) the earlier of (A) a public announcement by the Company of a transaction which, when consummated, will constitute a Change in Control and (B) the execution of a
definitive transaction agreement to which the Company is a party which, when consummated, will constitute

  

 6 

	 	 
a Change in Control and ending on (ii) the earlier of (X) any decision by the Company that it is no longer pursuing the transaction contemplated by clause (A) of this
Section 5(b), (Y) the termination of the executed definitive transaction agreement that would have effected a Change of Control contemplated by clause (B) of this Section 5(b) and (Z) the 12-month anniversary of a
Change in Control, then in lieu of the benefits described in Subsection (a) above, Executive shall be entitled to: (i) a severance payment in an amount equal to two (2) times the sum of (A) his Base Salary (if termination occurs
before the IPO Effective Date, the Pre-IPO Base Salary, or after the IPO Effective Date, the Post-IPO Base Salary) as in effect immediately prior to the date of termination and (B) the average of the annual bonuses paid to Executive during
the three completed years preceding the date of termination, paid over the 12-month period following the termination of his employment in accordance with the Company’s payroll practices, which payments shall commence 15 days following
and shall be subject to Executive’s execution and delivery to the Company of the Release, provided that execution and delivery of the Release shall occur no later than 45 days following the date Executive’s employment terminates and such
Release has not been revoked and (ii) acceleration of vesting and/or exercisability of fifty percent (50%) of any outstanding options issued pursuant to the Option and unvested as of the date of Executive’s termination.

  

	 	(c)	Release Required. Notwithstanding anything to the contrary herein, in the event Executive fails to execute and deliver the Release within the time period
described above, Executive shall forfeit any and all rights to the severance benefits described in Subsections (a) and (b) above. 

  

	 	(d)	Termination on Death or Disability. In the event that Executive dies or becomes Disabled or is terminated for any other reason other than a reason set forth
above in Sections 5(a) and (b), the Company shall pay to Executive, or Executive’s beneficiary or beneficiaries designated in writing to the Company, or to Executive’s estate in the absence or lapse of such designation, only the Base
Salary, as in effect at the date of such occurrence, through the last day of the month in which death or Disability occurred and any accrued and unpaid bonus, vacation, and benefits as of the last day of the month in which death or Disability
occurred provided that nothing in this Section 5(d) or otherwise in this Agreement shall limit any rights or entitlements Executive may have to benefits under applicable law or the terms of any disability, life insurance or other benefit plans,
policies or programs of the Company. 

  

	 	(e)	Other Terminations. If Executive’s employment is terminated by the Company for Cause, by Executive other than for Good Reason or by reason of non-renewal of
this Agreement, Executive will be entitled to only his earned and accrued Base Salary through the date of termination and employee benefits as may be earned and/or accrued through the termination date subject to and consistent with the terms of the
relevant employee benefit plans and/or applicable law. 

  

 7 

	 	(f)	Surrender of Records and Property. Upon termination of Executive’s employment with the Company, Executive shall deliver promptly to the Company all records,
manuals, books, blank forms, emails, documents, letters, memoranda, notes, notebooks, reports, data, tables, calculations or copies thereof, whether in tangible or electronic form, that relate in any way to the business, products, practices or
techniques of the Company or any of its affiliates, and all other property, trade secrets and confidential information of the Company or any of its affiliates, including, but not limited to, all documents that in whole or in part contain any trade
secrets or confidential information of the Company or any of its affiliates, which in any of these cases are in Executive’s possession or under Executive’s control. 

  

	 	(g)	Equity Awards. Except as otherwise provided in Sections 5(a) and (b) above, in the event of the Executive’s termination by the Company, the
Executive’s rights to outstanding stock options and restricted stock shall be determined in accordance with the terms and conditions of the applicable governing plan and award agreement as then in effect. For the avoidance of doubt, Executive
shall not be entitled to any accelerated vesting of outstanding stock options and restricted stock, except as provided in Sections 5(a) and (b) above or as otherwise provided in the terms and conditions of the award agreements and applicable
governing plan(s) as then in effect. 

  

	 	(h)	Deemed Resignation. Upon termination of Executive’s employment for any reason or no reason, including with or without Cause or for Good Reason, whether by
the Company or by Executive, and unless the Board otherwise expressly determines, Executive agrees that he automatically shall have been deemed to have resigned from all positions as an officer, director and employee of the Company or any
subsidiaries or affiliates thereof without any further action on the part of the Executive. In connection therewith, simultaneously with the execution and delivery of the Release (if applicable) , the Executive shall deliver a resignation letter
effecting his resignation in a form acceptable to the Company. 

  

	 	(i)	COBRA. For the avoidance of doubt, upon termination of this Agreement in accordance with any of the provisions of this Section 5, notwithstanding that
Executive may elect continuation of benefits coverage pursuant to the Consolidated Omnibus Budget Reconciliation Act of 1985, as amended (“COBRA”), Executive shall not be entitled to payment or reimbursement from the Company with respect
to the cost of such continuation coverage under COBRA. 

  

 8 

 6. Restrictive Covenants. 
  

	 	(a)	For a period of 12 months following the date of Executive’s termination of employment with the Company for any reason, Executive covenants and agrees that he shall
not, either directly or indirectly, as principal, agent, owner, employee, partner, investor, shareholder (other than solely as a holder of not more than one percent (1%) of the issued and outstanding shares of any public corporation),
consultant, advisor or otherwise howsoever own, operate, carry on or engage in the operation of or have any financial interest in or provide, directly or indirectly, financial assistance to or lend money to or guarantee the debts or obligations of
any Person carrying on or engaged in any business that is a competitor with the business conducted by the Company or any of its subsidiaries, whether with respect to customers, sources of supply or otherwise. 

  

	 	(b)	During the Term and continuing for a period of two (2) years following the date of Executive’s termination of employment with the Company for any reason,
Executive covenants and agrees that he shall not directly, or indirectly, for himself or for any other Person: (i) solicit, interfere with or endeavor to entice away from the Company or any of its subsidiaries or affiliates, any customer or
client; (ii) attempt to direct or solicit any customer or client away from the Company or any of its subsidiaries or affiliates; or (iii) interfere with, entice away or otherwise attempt to induce any employee of the Company or any of its
affiliates to terminate his/her employment with the Company or any of its affiliates. 

  

	 	(c)	Executive represents to and agrees with the Company that the enforcement of the restrictions contained in this Agreement and in the Company’s Non-Disclosure,
Noncompetition, and Intellectual Property Protection Agreement (the “Non-Disclosure Agreement”) is necessary to protect the proprietary rights of the Company and the confidential information described in the Non-Disclosure Agreement.
Notwithstanding the foregoing, Executive further agrees that the aforementioned representations would not be unduly burdensome to Executive and that such restrictions are reasonably necessary to protect the legitimate interests of the Company.

  

	 	(d)	Executive also agrees that the remedy of damages for any breach by Executive of the provisions of either this Agreement or the Non-Disclosure Agreement shall be
inadequate and that the Company shall be entitled to injunctive relief, without posting any bond (to any and all remedies the Company may have in law and equity), and Executive agrees not to oppose granting of such relief on the grounds that the
damages would adequately compensate the Company. These Agreements constitute an independent and separable covenant which shall be enforceable notwithstanding any right or remedy that the Company may have under any other provision of this Agreement
or otherwise. 

  

 9 

 7. Full-Time Commitment. 
  

	 	(a)	Executive acknowledges, agrees and understands that the implementation and performance of the Company’s business plan is a critical and time sensitive process and
that full and complete implementation of the business plan is essential to the long-term survival, continuation and preservation of the business of the Company and that any termination by Executive of Executive’s performance of his duties
hereunder will result in substantial costs and damages to the Company. During the term of Executive’s employment, he shall devote his time, attention and efforts, on a full-time basis at the Company’s Bellevue headquarters or on Company
approved business travel for the business and affairs of the Company and shall use his best efforts to achieve the full and complete implementation of the Company’s business plan. Executive agrees to serve the Company faithfully and to perform
Executive’s duties and responsibilities to the best of Executive’s abilities in a diligent, trustworthy, businesslike and efficient matter. During Executive’s employment with the Company, he shall not serve as a member of a board,
advisory group or similar governing body without the prior approval of the Board and provided that such activities in connection with such service (i) do not conflict or interfere with the performance of Executive’s duties and
responsibilities hereunder and (ii) do not violate or potentially violate any law. Notwithstanding the foregoing, Executive agrees that, in the event that the Company determines, in its sole and exclusive judgment, but acting reasonably under
the circumstances, that he is, or will likely be, engaged in, or about to engage in, any activity or activities that could violate the aforementioned provisions, the Company may require that Executive resign, discontinue, and/or recuse himself from
such activities, notwithstanding that the Board may have previously approved Executive’s service on an outside board of directors. Executive hereby confirms that he is under no contractual commitment inconsistent with his obligations set forth
in this Agreement, and that, during his employment with the Company, he will not render or perform services for any other corporation, firm, entity or person that are inconsistent with the provisions of this Agreement. 

  

	 	(b)	Code of Ethics. The Company and the Executive have previously agreed to and adopted the Code of Ethics attached hereto as Exhibit A. 

 8. Definitions. For purposes of this Agreement, capitalized terms used herein shall have the following meanings: 
  

	 	(a)	 “Cause” shall mean Executive’s (i) willful failure to perform substantially all of the duties of the Chief Executive Officer of the
Company; (ii) commission of, or indictment for a felony or any crime involving fraud or embezzlement or dishonesty or conviction of, or plea of nolo contendere to a misdemeanor (other than a traffic violation) punishable by

  

 10 

	 	 
imprisonment under federal, state or local law; (iii) engagement in an act of fraud or of willful dishonesty toward the Company; (iv) willful misconduct or negligence resulting in a
material economic harm to the Company; (v) violation of a federal or state securities law or regulation; (vi) dishonesty detrimental to the best interests of the Company or any of its affiliates; (vii) conduct involving any immoral
acts which is reasonably likely to impair the reputation of the Company or any of its affiliates; (viii) willful disloyalty to the Company; (ix) violation, as determined by the Board based on opinion of its counsel, of any securities or
employment laws or regulations; (x) use of a controlled substance without a prescription or the use of alcohol which impairs Executive’s ability to carry out his duties and responsibilities; or (xi) material violation of the
Company’s policies and procedures or breach of any agreement between the Company and Executive. 

  

	 	(b)	“Change in Control” shall mean the occurrence of any one of the following events: 

  

	 	(i)	During any 24 month period, individuals who, as of the beginning of such period, constitute the Board (the “Incumbent Directors”) cease for any reason to
constitute at least a majority of the Board, provided that any person becoming a director subsequent to the beginning of such period whose election or nomination for election was approved by a vote of at least a majority of the Incumbent Directors
then on the Board (either by a specific vote or by approval of the proxy statement of the Company in which such person is named as a nominee for director, without written objection to such nomination) shall be an Incumbent Director;

  

	 	(ii)	Any Person is or becomes a “beneficial owner” (as defined in Rule 13d 3 under the Exchange Act), directly or indirectly, of securities of the Company
representing 50% or more of the combined voting power of the Company’s then outstanding securities eligible to vote for the election of the Board (the “Company Voting Securities”); provided, however, that the event described in this
paragraph (ii) shall not be deemed to be a Change in Control by virtue of any of the following acquisitions: (A) by the Company or any Subsidiary, (B) by any employee benefit plan (or related trust) sponsored or maintained by the
Company or any Subsidiary, (C) by any underwriter temporarily holding securities pursuant to an offering of such securities, (D) pursuant to a Non-Qualifying Transaction, as defined in paragraph (iii), or (E) any Person or Persons
acting as a group acquire Voting Securities from the Company, if immediately prior to such acquisition, such Person or Persons acting as a group owned, collectively or individually, if applicable, 30% or more of Company Voting Securities by such
person; 

  

 11 

	 	(iii)	The consummation of a merger, consolidation, statutory share exchange or similar form of corporate transaction involving the Company or any of its Subsidiaries that
requires the approval of the Company’s stockholders, whether for such transaction or the issuance of securities in the transaction (a “Business Combination”), unless immediately following such Business Combination: (A) more than
50% of the total voting power of (1) the corporation resulting from such Business Combination (the “Surviving Corporation”), or (2) if applicable, the ultimate parent corporation that directly or indirectly has beneficial
ownership of 100% of the voting securities eligible to elect directors of the Surviving Corporation (the “Parent Corporation”), is represented by Company Voting Securities that were outstanding immediately prior to such Business
Combination (or, if applicable, is represented by shares into which such Company Voting Securities were converted pursuant to such Business Combination), and such voting power among the holders thereof is in substantially the same proportion as the
voting power of such Company Voting Securities among the holders thereof immediately prior to the Business Combination, (B) no person (other than any employee benefit plan (or related trust) sponsored or maintained by the Surviving Corporation
or the Parent Corporation), is or becomes the beneficial owner, directly or indirectly, of 30% or more of the total voting power of the outstanding voting securities eligible to elect directors of the Parent Corporation (or, if there is no Parent
Corporation, the Surviving Corporation) and (C) at least a majority of the members of the board of directors of the Parent Corporation (or, if there is no Parent Corporation, the Surviving Corporation) following the consummation of the Business
Combination were Incumbent Directors at the time of the Board’s approval of the execution of the initial agreement providing for such Business Combination (any Business Combination which satisfies all of the criteria specified in (A),
(B) and (C) above shall be deemed to be a “Non-Qualifying Transaction”); or 

  

	 	(iv)	the consummation of a sale of all or substantially all of the Company’s assets other than to a Person or Persons acting as a group then owning, collectively or
individually, if applicable, 30% or more of Company Voting Securities. 

 Notwithstanding the foregoing, a Change
in Control shall not be deemed to occur (A) solely because any person acquires beneficial ownership of more than 30% of the Company Voting Securities as a result of the acquisition of Company Voting Securities by the Company which reduces the
number of Company Voting Securities outstanding; provided, that if

  

 12 

	 	 
after such acquisition by the Company such person becomes the beneficial owner of additional Company Voting Securities that increases the percentage of outstanding Company Voting Securities
beneficially owned by such person, a Change in Control of the Company shall then occur or as (B) as the result of either the acquisition of more than 30% of the Company Voting Securities or of all or substantially all of the Company’s
assets by any of the following or their affiliates: Advanced Equities, Inc., Carl C. Icahn, New Enterprise Associates or Technology Crossover Ventures. 

  

	 	(c)	“Disability” shall mean any mental or physical condition that renders Executive unable to perform the essential functions of his position, with or without
reasonable accommodation, as is consistent with the Americans with Disabilities Act and the Family and Medical Leave Act, for a period in excess of ninety (90) consecutive days or more than one hundred twenty (120) days during any period
of any three hundred sixty-five (365) calendar days. 

  

	 	(d)	“Exchange Act” shall mean the Securities Exchange Act of 1934, as amended from time to time. 

  

	 	(e)	“Good Reason” shall mean: (i) a material diminution in Executive’s authority, duties, annual base salary or responsibilities (in no event shall
Executive ceasing to serve as Chairman of the Board or on any committee of the Board at any time after April 15, 2010 be deemed to be a material diminution in authority, duties or responsibilities that would otherwise constitute “Good
Reason”); (ii) any action or inaction that constitutes a material breach by the Company of this Agreement; or (iii) a material change in the geographic location at which Executive performs his services; provided, however, that Good
Reason shall not exist unless and until Executive has satisfied the notice and cure period provisions set forth below. Executive must provide a notice of termination to the Company within 90 days of the initial existence of the condition, event or
circumstance that constitutes Good Reason. Upon receipt of such notice, the Company shall have 30 days during which it may remedy the condition, event or circumstance that constitutes Good Reason. If the Company remedies such condition, event or
circumstance, then Executive shall not be entitled to terminate employment with the Company for Good Reason. 

  

	 	(f)	“Person” shall have the meaning given in Section 3(a)(9) of the Exchange Act, as modified and used in Sections 13(d) and 14(d) thereof, except that such
term shall not include (i) the Company or any of its Subsidiaries, (ii) a trustee or other fiduciary holding securities under an employee benefit plan of the Company or any of its affiliates, (iii) an underwriter temporarily holding
securities pursuant to an offering of such securities, or (iv) a corporation owned, directly or indirectly, by the stockholders of the Company in substantially the same proportions as their ownership of stock of the Company.

  

 13 

	 	(g)	“Public Offering” shall mean the sale of shares of the Company’s Common Stock to the public in a firm-commitment underwritten public offering pursuant to
an effective registration statement under the Securities Act of 1933, as amended and where the Common Stock is listed for trading on a national securities exchange. 

 9. General Provisions. 
  

	 	(a)	Governing Law and Venue. This Agreement and any disputes or claims arising hereunder shall be construed in accordance with, governed by and enforced under the
laws of the State of Delaware without regard for any rules of conflicts of law. Any action at law, suit in equity or judicial proceeding arising directly, indirectly or otherwise in connection with, out of, related to, or from this Agreement, or any
provision hereof, shall be litigated only in the courts of the State of Delaware and the parties each hereby waive the right to a trial by jury of any claim, demand, action or causes of action under this Agreement. Executive and the Company consent
to the jurisdiction of such courts over the subject matter of this Agreement. Executive waives any right Executive might have to transfer or change the venue of any litigation brought against Executive by the Company. In no event shall any dispute
arising out of, or in connection with, this Agreement be submitted to arbitration or mediation. 

  

	 	(b)	Withholding/Taxes. 

  

	 	(i)	The Company will withhold from any amounts payable under this Agreement such Federal, state, local or foreign taxes as shall be required to be withheld pursuant to any
applicable law or regulation. 

  

	 	(ii)	Executive may satisfy tax withholding obligations by surrendering to the Company shares of Company Common Stock subject to Executive’s restricted stock
grants made to him prior to a Public Offering that become vested upon the effective date of a Public Offering and which have a value on the effective date of the Public Offering equal to the statutory minimum withholding obligation in
respect of such restricted stock grants. 

  

	 	(iii)	The Company will not pay or otherwise gross-up the Executive for any Federal, state, local or foreign taxes related to or arising with respect to any benefit provided
or payment made under this Agreement. 

  

 14 

	 	(c)	Section 409A. To the extent applicable, it is intended that this Agreement comply with the provisions of Section 409A. This Agreement will be
administered and interpreted in a manner consistent with this intent, Executive and the Company agree to work together in good faith in an effort to comply with Section 409A and any provision that would cause this Agreement to fail to satisfy
Section 409A will have no force and effect until amended to comply therewith (which amendment may be retroactive to the extent permitted by Section 409A). Notwithstanding anything contained herein to the contrary, to the extent required in
order to avoid accelerated taxation and/or tax penalties under Section 409A, Executive shall not be considered to have terminated employment with the Company for purposes of this Agreement, and no payments shall be due to Executive under this
Agreement which are payable upon termination of Executive’s employment, until Executive would be considered to have incurred a “separation from service” from the Company within the meaning of Section 409A. To the extent required
in order to avoid accelerated taxation and/or tax penalties under Section 409A, amounts that would otherwise be payable and benefits that would otherwise be provided pursuant to this Agreement during the six-month period immediately following
Executive’s termination of employment shall instead be paid within 30 days following the first business day after the date that is six months following Executive’s termination of employment (or upon Executive’s death, if earlier). In
addition, for purposes of this Agreement, each amount to be paid or benefit to be provided to Executive pursuant to this Agreement shall be construed as a separate identified payment for purposes of Section 409A. Notwithstanding anything in
this Section 9(c), the Company shall not be responsible for any additional taxes or interest imposed on Executive pursuant to Section 409A. 

  

	 	(d)	No Waivers. The failure of either party to enforce any provision of this Agreement shall not be construed as a waiver of any such provision, nor prevent such
party thereafter from enforcing such provision or any other provision of this Agreement. Rights granted the parties hereto herein are cumulative and the election of one shall not constitute a waiver of such party’s right to assert all other
legal remedies available under the circumstances. 

  

	 	(e)	Notices. All notices or other communications hereunder shall be in writing and shall be deemed to have been duly given (i) when delivered personally or by
local courier, (ii) upon confirmation of receipt when such notice or other communication is sent by facsimile, or (iii) one day after timely delivery to an overnight delivery courier. The addresses for such notices shall be as follows:

 TO THE COMPANY: 
 Motricity 
 601 108th Avenue NE 
 Suite 900 
 Bellevue, WA 98004 
 Attn: General Counsel 
  

 15 

 TO EXECUTIVE: 
 At the most recent address on file with the Company. 
  

	 	(f)	Severability. The provisions of this Agreement are severable and if any provision of this Agreement shall be held to be invalid or otherwise unenforceable, in
whole or in part, the remainder of the provisions, or enforceable parts thereof, shall not be affected thereby unless as a result of such severing the remaining provisions or enforceable parts do not substantially reflect the intention of the
parties in entering into this Agreement. 

  

	 	(g)	Successors and Assigns. This is an agreement for personal services and may not be assigned by Executive. The rights and obligations of the parties under this
Agreement shall inure to the benefit of and be binding upon their successors, heirs and assigns, including the survivor upon any merger, consolidation or combination of the Company with any other entity. 

  

	 	(h)	Entire Agreement and Amendments. This Agreement sets forth the entire agreement of the parties hereto and supersedes all prior agreements, including without
limitation the Prior Employment Agreements, negotiations, understandings and covenants with respect to the subject matter hereof. This Agreement may be amended, modified or canceled only by mutual agreement of the parties and only in writing.
Notwithstanding the foregoing, the invention assignment and non-disclosure agreement Executive previously executed in favor of the Company and all outstanding stock option and restricted stock agreements between the Company and Executive shall
remain in full force and effect and subject to the terms therein. 

  

	 	(i)	No Third-Party Beneficiaries. This Agreement shall be solely for the benefit of the parties hereto and no other person shall be a third-party beneficiary hereof.

  

	 	(j)	Headings. The headings of the sections, paragraphs, subsections and subparagraphs of this Agreement are inserted for convenience only and shall not affect the
interpretation hereof. 

  

	 	(k)	Counterparts. This Agreement may be executed in two counterparts, each of which shall be deemed an original and all of which together shall constitute but one
and the same instrument. 

 [Signature pages follow.] 
  

 16 

 IN WITNESS WHEREOF, the parties have executed this Agreement as of the Effective Date.

  

			
	MOTRICITY, INC.
		
	By:	 	 /s/ Richard E. Leigh, Jr.

	Name:	 	RICHARD E. LEIGH, JR.
	Title:	 	SENIOR VP, GENERAL COUNSEL
	
	RYAN WUERCH
		
	By:	 	 /s/ Ryan Wuerch

 SIGNATURE PAGE – RYAN WUERCH AMENDED AND RESTATED EXECUTIVE EMPLOYMENT
AGREEMENT

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