Document:

exv10w25

 

Exhibit 10.25

DemandTec, Inc. 2007 Equity Incentive Plan:

Notice of Stock Unit Award

(2008/2009 Performance Stock Units)

You have been granted units representing shares of Common Stock of DemandTec, Inc. (the “Company”)
on the following terms:

	 	 	 
	Name of Recipient:

	 	«Name»
	 
	 	 
	Total Number of Units Granted:

	 	«TotalUnits»
	 
	 	 
	Date of Grant:

	 	«DateGrant»

You and the Company agree that these units are granted under and governed by the terms and
conditions of the DemandTec, Inc. 2007 Equity Incentive Plan (the “Plan”) and the Stock Unit
Agreement, both of which are attached to and made a part of this document.

You further agree that the Company may deliver by email all documents relating to the Plan or this
award (including, without limitation, prospectuses required by the Securities and Exchange
Commission) and all other documents that the Company is required to deliver to its security holders
(including, without limitation, annual reports and proxy statements). You also agree that the
Company may deliver these documents by posting them on a website maintained by the Company or by a
third party under contract with the Company. If the Company posts these documents on a website, it
will notify you by email.

You further agree to comply with the Company’s Insider Trading Policy when selling shares of the
Company’s Common Stock.

	 	 	 	 	 	 	 	 	 
	Recipient:	 	 	 	DemandTec, Inc.	 	 
	 
	 	 	 	 	 	 	 	 
	 

	 	 	 	By:	 	 	 	 
	 

	 	 	 	 	 	 

	 	 
	 

	 	 	 	Title:	 	 	 	 
	 

	 	 	 	 	 	 	 	 

 

 

DemandTec, Inc. 2007 Equity Incentive Plan:

Stock Unit Agreement

	 	 	 
	Payment for Units 

	 	No payment is required for the units that you are receiving.

	 
	 	 
	Two Tranches

	 	Your award consists of two tranches. The first tranche consists of 30%
of the total number of units awarded to you (the “First Tranche”). The
second tranche consists of 70% of the total number of units awarded to
you (the “Second Tranche”).
	 
	 	 
	Vesting—General
Rules

	 	The First Tranche will vest after both the performance-based vesting
conditions and the service-based vesting conditions applicable to the
First Tranche are satisfied, as described below. The Second Tranche will
vest after both the performance-based vesting conditions and the
service-based vesting conditions applicable to the Second Tranche are
satisfied, as described below. In addition, units will immediately vest
if any of the following events occurs after the performance-based vesting
conditions applicable to those units have been satisfied:
	 
	 	 
	 

	 	•   Your Service (as defined in the Plan) terminates because of your
Total and Permanent Disability (as defined below),

	 
	 	 
	 

	 	•   Your Service terminates because of your death, or

	 
	 	 
	 

	 	•   The Company is subject to a Change in Control (as defined in the
Plan) before your Service terminates.

	 
	 	 
	 

	 	All units will vest in full, whether or not the performance-based vesting
conditions are satisfied, if (a) the Company is subject to a Change in
Control before your Service terminates and (b) the Company’s successor
corporation does not either assume the units or replace them with
equivalent time-based awards that will vest solely on the basis of your
Service. The Committee (as defined in the Plan) will determine if the
preceding sentence applies. [Add individual acceleration provisions, as
applicable.]
	 
	 	 
	 

	 	No additional units will vest after your Service has terminated for any
reason.
	 
	 	 
	Performance-Based
Vesting Conditions 

for First Tranche

	 	50% of the units included in the First Tranche will vest on the basis of
Revenue (as defined below) for fiscal year 2008, as calculated pursuant
to the following schedule:

 

 

[Insert performance targets]

	 	 	 
	 

	 	50% of the units included in the First Tranche will vest on the basis of
Free Cash Flow (as defined below) for fiscal year 2008, as calculated
pursuant to the following schedule:

	 	 	 	 	 
	 

	 	 	 	Percentage of Total Number of
	 

	 	2008 Free Cash Flow:
	 	Units Awarded That Vests:

[Insert performance targets]

	 	 	 
	Service-Based 

Vesting Conditions 

for First Tranche

	 	The first 50% of the units included in the First Tranche for which the
performance-based vesting conditions have been satisfied will vest on
July 15, 2008, provided that your Service is continuous until that date.
The remaining 50% of the units included in the First Tranche for which
the performance-based vesting conditions have been satisfied will vest on
January 15, 2009, provided that your Service is continuous until that
date.
	 
	 	 
	Performance-Based
Vesting Conditions 

for Second Tranche

	 	50% of the units included in the Second Tranche will vest on the basis of
Revenue for fiscal year 2009, as calculated pursuant to the following
schedule:

	 	 	 	 	 
	 

	 	 	 	Percentage of Total Number of
	 

	 	2009 Revenue:
	 	Units Awarded That Vests:

3

 

[Insert performance targets]

	 	 	 
	 

	 	50% of the units included in the Second Tranche will vest on the basis of
Free Cash Flow for fiscal year 2009, as calculated pursuant to the
following schedule:

	 	 	 	 	 
	 

	 	 	 	Percentage of Total Number of
	 

	 	2009 Free Cash Flow:
	 	Units Awarded That Vests:

[Insert performance targets]

	 	 	 
	Service-Based 

Vesting Conditions 

for Second Tranche

	 	The first 50% of the units included in the Second Tranche for which the
performance-based vesting conditions have been satisfied will vest on
July 15, 2009, provided that your Service is continuous until that date.
The remaining 50% of the units included in the Second Tranche for which
the performance-based vesting conditions have been satisfied will vest on
January 15, 2010, provided that your Service is continuous until that
date.
	 
	 	 
	Overall Limit

	 	The aggregate number of units included in your award that vest will in no
event exceed the number of units originally included in your award.
	 
	 	 
	Adjustments

	 	The Committee, as its sole discretion, may make appropriate adjustments
in the performance-based vesting conditions set forth above in order to
account for extraordinary events, including (without limitation)
acquisitions and other corporate or financial events.

4

 

	 	 	 
	Leaves of Absence
and Part-Time Work

	 	For purposes of this award, your Service does not terminate when you go
on a military leave, a sick leave or another bona fide leave of absence,
if the leave was approved by the Company in writing and if continued
crediting of Service is required by applicable law, the Company’s leave
of absence policy or the terms of your leave. But your Service
terminates when the approved leave ends, unless you immediately return to
active work.
	 
	 	 
	 

	 	If you go on a leave of absence, then the vesting schedule specified
above may be adjusted in accordance with the Company’s leave of absence
policy or the terms of your leave. If you commence working on a
part-time basis, then the vesting schedule specified above may be
adjusted in accordance with the Company’s part-time work policy or the
terms of an agreement between you and the Company pertaining to your
part-time schedule.
	 
	 	 
	Settlement of Units

	 	Each unit will be settled on the first Permissible Trading Day (as
defined below) that occurs on or after the day when the unit vests.
However, each unit must be settled not later than the later of (a) the
March 15 of the calendar year after the calendar year in which the unit
vests or (b) the May 15 of the Company’s fiscal year after the fiscal
year in which the unit vests.
	 
	 	 
	 

	 	If, because of your death or because your Service terminates due to Total
and Permanent Disability, units vest after the applicable
performance-based vesting conditions have been satisfied but before the
applicable service-based vesting conditions are satisfied, then those
units will be settled on the first Permissible Trading Day after your
death or termination of Service.
	 
	 	 
	 

	 	At the time of settlement, you will receive one share of the Company’s
Common Stock for each vested unit. But the Company, at its sole
discretion, may substitute an equivalent amount of cash if the
distribution of stock is not reasonably practicable due to the
requirements of applicable law. The amount of cash will be determined on
the basis of the market value of the Company’s Common Stock at the time
of settlement.
	 
	 	 
	Nature of Units

	 	Your units are mere bookkeeping entries. They represent only the
Company’s unfunded and unsecured promise to issue shares of Common Stock
(or distribute cash) on a future date. As a holder of units, you have no
rights other than the rights of a general creditor of the Company.

5

 

	 	 	 
	No Voting Rights or
Dividends

	 	Your units carry neither voting rights nor rights to cash dividends. You
have no rights as a stockholder of the Company unless and until your
units are settled by issuing shares of the Company’s Common Stock.
	 
	 	 
	Units 

Nontransferable

	 	You may not sell, transfer, assign, pledge or otherwise dispose of any
units. For instance, you may not use your units as security for a loan.
	 
	 	 
	Withholding Taxes

	 	No stock certificates or cash will be distributed to you unless you have
made arrangements satisfactory to the Company for the payment of any
withholding taxes that are due as a result of the settlement of this
award. These arrangements include payment in cash. With the Company’s
consent, these arrangements may also include (a) payment from the
proceeds of the sale of shares through a Company-approved broker, (b)
withholding shares of Company stock that otherwise would be issued to you
when the units are settled or (c) surrendering shares that you previously
acquired. The fair market value of these shares, determined as of the
date when taxes otherwise would have been withheld in cash, will be
applied to the withholding taxes.
	 
	 	 
	Restrictions on 

Resale

	 	You agree not to sell any shares at a time when applicable laws, Company
policies or an agreement between the Company and its underwriters
prohibit a sale. This restriction will apply as long as your Service
continues and for such period of time after the termination of your
Service as the Company may specify.
	 
	 	 
	Employment at Will

	 	Your award or this Agreement does not give you the right to be retained
by the Company or a subsidiary of the Company in any capacity. The
Company and its subsidiaries reserve the right to terminate your Service
at any time, with or without cause.
	 
	 	 
	Adjustments

	 	In the event of a stock split, a stock dividend or a similar change in
Company stock, the number of your units will be adjusted accordingly, as
the Company may determine pursuant to the Plan.
	 
	 	 
	Beneficiary 

Designation

	 	You may dispose of your units in a written beneficiary designation. A
beneficiary designation must be filed with the Company on the proper
form. It will be recognized only if it has been received at the
Company’s headquarters before your death. If you file no beneficiary
designation or if none of your designated beneficiaries survives you,
then your estate will receive any vested units that have not been settled
before your death and any units that vest as a result of your death.
	 
	 	 
	Applicable Law

	 	This Agreement will be interpreted and enforced under the laws of the
State of Delaware (without regard to their choice-of-law provisions).

6

 

	 	 	 
	The Plan and Other
Agreements

	 	The text of the Plan is
incorporated in this Agreement by reference. 

The Plan, this Agreement and the Notice of Stock Unit Award constitute
the entire understanding between you and the Company regarding this
award. Any prior agreements, commitments or negotiations concerning this
award are superseded. This Agreement may be amended only by another
written agreement between the parties.

	 
	 	 
	Definitions:
	 	 
	 
	 	 
	Free Cash Flow

	 	“Free Cash Flow” is a non-GAAP measure which means cash flow from
operations less cash invested in capital expenditures.
	 
	 	 
	Permissible 
Trading
Day

	 	“Permissible Trading Day” means a day that satisfies each of the
following requirements:
	 

	 	•   The Nasdaq Global Market is open for trading on that day,

	 
	 	 
	 

	 	•   You are permitted to sell shares of the Company’s Common Stock on
that day without incurring liability under Section 16(b) of the
Securities Exchange Act of 1934, as amended,

	 
	 	 
	 

	 	•    Either (a) you are not in possession of material non-public
information that would make it illegal for you to sell shares of the
Company’s Common Stock on that day under Rule 10b-5 of the Securities and
Exchange Commission or (b) Rule 10b5-1 of the Securities and Exchange
Commission is applicable,

	 
	 	 
	 

	 	•   Under the Company’s written Insider Trading Policy, you are
permitted to sell shares of the Company’s Common Stock on that day, and

	 
	 	 
	 

	 	•   You are not prohibited from selling shares of the Company’s
Common Stock on that day by a written agreement between you and the
Company or a third party.

	 
	 	 
	Revenue

	 	“Revenue” means revenue determined under GAAP.
	 
	 	 
	Total and Permanent
Disability

	 	“Total and Permanent Disability” means that you are unable to engage in
any substantial gainful activity by reason of any medically determinable
physical or mental impairment which can be expected to result in death or
which has lasted, or can be expected to last, for a continuous period of
not less than one year.

7

 

By signing the cover sheet of this Agreement, you agree to all of the

Terms and conditions described above and in the Plan.

8exv10w26

 

Exhibit 10.26

DemandTec, Inc. 2007 Equity Incentive Plan:

Notice of Stock Unit Award

(2009 Performance Stock Units)

You have been granted units representing shares of Common Stock of DemandTec, Inc. (the “Company”)
on the following terms:

	 	 	 	 	 
	 

	 	Name of Recipient:
	 	«Name»
	 
	 	 	 	 
	 

	 	Total Number of Units Granted:
	 	«TotalUnits»
	 
	 	 	 	 
	 

	 	Date of Grant:
	 	«DateGrant»

You and the Company agree that these units are granted under and governed by the terms and
conditions of the DemandTec, Inc. 2007 Equity Incentive Plan (the “Plan”) and the Stock Unit
Agreement, both of which are attached to and made a part of this document.

You further agree that the Company may deliver by email all documents relating to the Plan or this
award (including, without limitation, prospectuses required by the Securities and Exchange
Commission) and all other documents that the Company is required to deliver to its security holders
(including, without limitation, annual reports and proxy statements). You also agree that the
Company may deliver these documents by posting them on a website maintained by the Company or by a
third party under contract with the Company. If the Company posts these documents on a website, it
will notify you by email.

You further agree to comply with the Company’s Insider Trading Policy when selling shares of the
Company’s Common Stock.

	 	 	 	 	 
	Recipient:	 	DemandTec, Inc.
	 
	 	 	 	 
	 

	 	By:	 	 
	 

	 	 	 	 
 
	 

	 	Title:	 	 
	 

	 	 	 	 

 

 

DemandTec, Inc. 2007 Equity Incentive Plan:

Stock Unit Agreement

	 	 	 
	Payment for Units

	 	No payment is required for the units that you are receiving.
	 
	 	 
	Vesting

	 	The units will vest after both the performance-based vesting conditions
and the service-based vesting conditions applicable to the units are
satisfied, as described below. In addition, all units will immediately
vest if either of the following events occurs after the performance-based
vesting conditions applicable to those units have been satisfied:

	 	•	 	Your Service (as defined in the Plan) terminates because of your
Total and Permanent Disability (as defined below), or
	 
	 	•	 	Your Service terminates because of your death.

	 	 	 	All units will vest in full, whether or not the performance-based vesting
conditions are satisfied, if (a) the Company is subject to a Change in
Control (as defined in the Plan) before your Service terminates and (b)
the Company’s successor corporation does not either assume the units or
replace them with equivalent time-based awards that will vest solely on
the basis of your Service. The Committee (as defined in the Plan) will
determine if the preceding sentence applies.
	 
	 	 	 	[Add if applicable]: In addition, whether or not the performance-based
vesting conditions are satisfied, [ ]% of your remaining unvested units
will immediately vest if:

	 	•	 	The Company is subject to a Change in Control before your Service
terminates, and
	 
	 	•	 	Within 12 months after the Change in Control, either (a) your
Service is terminated by the Company without Cause or (b) you resign from
your Service for Good Reason. (“Cause” and “Good Reason” are defined
below.)

	 	No additional units will vest after your Service has terminated for any
reason.

	 	 	 
	Performance-Based 

Vesting Conditions

	50% of the units will vest on the basis of Revenue for fiscal year 2009,
as calculated pursuant to the following schedule:

 

 

	 	 	 
	 

	 	Percentage of Total Number of
	2009 Revenue:

	 	Units Awarded That Vests:
	 
	 	 
	[Insert performance targets]
	 	 

	 	 	 	50% of the units will vest on the basis of Free Cash Flow for fiscal year
2009, as calculated pursuant to the following schedule:

	 	 	 
	 

	 	Percentage of Total Number of
	2009 Free Cash Flow:

	 	Units Awarded That Vests:
	 
	 	 
	[Insert performance targets]
	 	 
	 
	 	 
	 
	 	 

	 	 	 
	Committee 

Certification

	 	The performance-based vesting conditions will not be deemed to be
satisfied unless and until the Committee certifies in writing that they
are satisfied. (Minutes of a Committee meeting constitute written
certification.)
	 
	 	 
	Service-Based 

Vesting Conditions

	 	The first 50% of the units for which the performance-based vesting
conditions have been satisfied will vest on July 15, 2009, provided that
your Service is continuous until that date. The remaining 50% of the
units for which the performance-based vesting conditions have been
satisfied will vest on January 15, 2010, provided that your Service is
continuous until that date.

3

 

	 	 	 
	Overall Limit

	 	The aggregate number of units included in your award that vest will in no
event exceed the number of units originally included in your award.
	 
	 	 
	Adjustments

	 	The Committee, as its sole discretion, may make appropriate adjustments
in the performance-based vesting conditions set forth above in order to
account for extraordinary events, including (without limitation)
acquisitions and other corporate or financial events.
	 
	 	 
	Leaves of Absence
and Part-Time Work

	 	For purposes of this award, your Service does not terminate when you go
on a military leave, a sick leave or another bona fide leave of absence,
if the leave was approved by the Company in writing and if continued
crediting of Service is required by applicable law, the Company’s leave
of absence policy or the terms of your leave. But your Service
terminates when the approved leave ends, unless you immediately return to
active work.
	 
	 	 
	 

	 	If you go on a leave of absence, then the vesting schedule specified
above may be adjusted in accordance with the Company’s leave of absence
policy or the terms of your leave. If you commence working on a
part-time basis, then the vesting schedule specified above may be
adjusted in accordance with the Company’s part-time work policy or the
terms of an agreement between you and the Company pertaining to your
part-time schedule.
	 
	 	 
	Settlement of Units

	 	Each unit will be settled on the first Permissible Trading Day (as
defined below) that occurs on or after the day when the unit vests.
	 
	 	 
	 

	 	If, because of your death or because your Service terminates due to Total
and Permanent Disability, units vest after the applicable
performance-based vesting conditions have been satisfied but before the
applicable service-based vesting conditions are satisfied, then those
units will be settled on the first Permissible Trading Day after your
death or termination of Service.
	 
	 	 
	 

	 	However, regardless of whether or not a Permissible Trading Day has
occurred, each unit must be settled not later than the later of (a) the
March 15 of the calendar year after the calendar year in which the unit
vests or (b) the May 15 of the Company’s fiscal year after the fiscal
year in which the unit vests.

4

 

	 	 	 
	 

	 	At the time of settlement, you will receive one share of the Company’s
Common Stock for each vested unit. But the Company, at its sole
discretion, may substitute an equivalent amount of cash if the
distribution of stock is not reasonably practicable due to the
requirements of applicable law. The amount of cash will be determined on
the basis of the market value of the Company’s Common Stock at the time
of settlement.
	 
	 	 
	Nature of Units

	 	Your units are mere bookkeeping entries. They represent only the
Company’s unfunded and unsecured promise to issue shares of Common Stock
(or distribute cash) on a future date. As a holder of units, you have no
rights other than the rights of a general creditor of the Company.
	 
	 	 
	No Voting Rights or 

Dividends

	 	Your units carry neither voting rights nor rights to cash dividends. You
have no rights as a stockholder of the Company unless and until your
units are settled by issuing shares of the Company’s Common Stock.
	 
	 	 
	Units 

Nontransferable

	 	You may not sell, transfer, assign, pledge or otherwise dispose of any
units. For instance, you may not use your units as security for a loan.
	 
	 	 
	Withholding Taxes

	 	No stock certificates or cash will be distributed to you unless you have
made arrangements satisfactory to the Company for the payment of any
withholding taxes that are due as a result of the settlement of this
award. These arrangements include payment in cash. With the Company’s
consent, these arrangements may also include (a) payment from the
proceeds of the sale of shares through a Company-approved broker, (b)
withholding shares of Company stock that otherwise would be issued to you
when the units are settled or (c) surrendering shares that you previously
acquired. The fair market value of these shares, determined as of the
date when taxes otherwise would have been withheld in cash, will be
applied to the withholding taxes.
	 
	 	 
	Restrictions on 

Resale

	 	You agree not to sell any shares at a time when applicable laws, Company
policies or an agreement between the Company and its underwriters
prohibit a sale. This restriction will apply as long as your Service
continues and for such period of time after the termination of your
Service as the Company may specify.
	 
	 	 
	Employment at Will

	 	Your award or this Agreement does not give you the right to be retained
by the Company or a subsidiary of the Company in any capacity. The
Company and its subsidiaries reserve the right to terminate your Service
at any time, with or without cause.

5

 

	 	 	 
	Adjustments

	 	In the event of a stock split, a stock dividend or a similar change in
Company stock, the number of your units will be adjusted accordingly, as
the Company may determine pursuant to the Plan.
	 
	 	 
	Beneficiary 

Designation

	 	You may dispose of your units in a written beneficiary designation. A
beneficiary designation must be filed with the Company on the proper
form. It will be recognized only if it has been received at the
Company’s headquarters before your death. If you file no beneficiary
designation or if none of your designated beneficiaries survives you,
then your estate will receive any vested units that have not been settled
before your death and any units that vest as a result of your death.
	 
	 	 
	Applicable Law

	 	This Agreement will be interpreted and enforced under the laws of the
State of Delaware (without regard to their choice-of-law provisions).
	 
	 	 
	The Plan and Other
Agreements

	 	The text of the Plan is incorporated in this Agreement by reference. 

The Plan, this Agreement and the Notice of Stock Unit Award constitute
the entire understanding between you and the Company regarding this
award. Any prior agreements, commitments or negotiations concerning this
award are superseded. This Agreement may be amended only by another
written agreement between the parties.

	 
	 	 
	Definitions:
	 	 
	 
	 	 
	[Add if applicable]:

Cause

	 	“Cause” means (a) any breach of the Proprietary Information and
Inventions Agreement between you and the Company, (b) your conviction of,
or plea of “guilty” or “no contest” to, a felony under the laws of the
United States or any crime involving moral turpitude, (c) your
participation in any fraud against the Company or (d) your intentional
damage to any material property of the Company or other gross misconduct.
	 
	 	 
	Free Cash Flow

	 	“Free Cash Flow” is a non-GAAP measure which means cash flow from
operations less cash invested in capital expenditures.
	 
	 	 
	[Add if 

applicable]:

	 	“Good Reason” means that you resign from your Service after one of the
following conditions comes into existence without your consent:
	Good Reason
	 	 

	 	•	 	A material diminution of your base compensation,
	 
	 	•	 	A material diminution of your authority, duties or
responsibilities, or
	 
	 	•	 	A material change in the geographic location at which you must
perform your Service for the Company.

6

 

	 	 	 	A condition will not be considered “Good Reason” unless (a) you give the
Company written notice of the condition within 90 days after the
condition comes into existence and (b) the Company fails to remedy the
condition within 30 days after receiving your written notice.
	 
	 	 	 	In order to qualify as a resignation for “Good Reason,” your resignation
must occur within 12 months after one of the conditions listed above
comes into existence (but in any event within 12 months after the Change
in Control).

	 	 	 
	Permissible Trading 

Day

	 	“Permissible Trading Day” means a day that satisfies each of the
following requirements:

	 	•	 	The Nasdaq Global Market is open for trading on that day,
	 
	 	•	 	You are permitted to sell shares of the Company’s Common Stock on
that day without incurring liability under Section 16(b) of the
Securities Exchange Act of 1934, as amended,
	 
	 	•	 	Either (a) you are not in possession of material non-public
information that would make it illegal for you to sell shares of the
Company’s Common Stock on that day under Rule 10b-5 of the Securities and
Exchange Commission or (b) Rule 10b5-1 of the Securities and Exchange
Commission is applicable,
	 
	 	•	 	Under the Company’s written Insider Trading Policy, you are
permitted to sell shares of the Company’s Common Stock on that day, and
	 
	 	•	 	You are not prohibited from selling shares of the Company’s
Common Stock on that day by a written agreement between you and the
Company or a third party.

	 	 	 
	Revenue

	 	“Revenue” means revenue determined under GAAP.
	 
	 	 
	Total and Permanent
Disability

	 	“Total and Permanent Disability” means that you are unable to engage in
any substantial gainful activity by reason of any medically determinable
physical or mental impairment which can be expected to result in death or
which has lasted, or can be expected to last, for a continuous period of
not less than one year.

By signing the cover sheet of this Agreement, you agree to all of the

terms and conditions described above and in the Plan.

7

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