Document:

Form of McDonald's Corporation Tier I Change of Control Employment Agreement

 EXHIBIT (10)(i) 
 MCDONALD’S CORPORATION 
 TIER I 
 CHANGE OF CONTROL EMPLOYMENT AGREEMENT 

 MCDONALD’S CORPORATION 
 TIER I 
 CHANGE OF CONTROL EMPLOYMENT AGREEMENT 
 THIS AGREEMENT (“Agreement”), dated as of
                             , 2008 (the “Agreement Date”), is made by and
between McDonald’s Corporation, a Delaware corporation (the “Company”), and
                             (“Executive”). The Agreement supersedes in its entirety,
any Change of Control Employment Agreement executed between the Company and the Executive prior to the date hereof (the “Original Agreement”). 
 RECITALS 
 The Company has determined that it is in the best interests of the Company and its stockholders
to assure that the Company will have the continued service of Executive. The Company also believes it is imperative to reduce the distraction of Executive that would result from the personal uncertainties caused by a pending or threatened change of
control of the Company, to encourage Executive’s full attention and dedication to the Company, and to provide Executive with compensation and benefits arrangements upon a change of control which ensure that the expectations of Executive will be
satisfied and are competitive with those of similarly-situated corporations. This Agreement is intended to accomplish these objectives. 
 In
addition, the Company has determined that it is in the best interests of the Company and its stockholders to ensure that the compensation and benefits provided pursuant to this Agreement comply with Section 409A of the Code (“Section
409A”). To accomplish this objective, this Agreement shall supersede in its entirety any Original Agreement, if applicable. This Agreement modifies the terms of the Original Agreement solely to the extent necessary to comply with
Section 409A. The changes to any benefits provided for in the Original Agreement, if any, are not intended to enhance the benefits the Executive is entitled to receive. 
 ARTICLE I. 
 CERTAIN DEFINITIONS 
 As used in this Agreement, the terms specified below shall have the following meanings: 
 1.1.    “409A Change of Control” means a Change of Control that is also a change in the ownership or effective
control of the Company or a change in the ownership of a substantial portion of the assets of the Company within the meaning of U.S. Treasury Department Regulation Section 1.409A-3(i)(5). 
 1.2.    “Accrued Annual Bonus” means the amount of any Annual Bonus earned but not yet paid with respect to the
latest Annual Performance Period ended prior to the Termination Date. 
 1.3.    “Accrued Base Salary”
means the amount of Executive’s Base Salary that is earned but not yet paid as of the Termination Date. 
 1.4.    “Accrued Obligations” means, as of any date, the sum of Executive’s Accrued Base Salary, Accrued Annual Bonus, any accrued but unpaid vacation pay, and any other amounts and benefits which
are then due to be paid or provided to Executive by the Company, but have not yet been paid or provided (as applicable). 
 1.5.    “Agreement Date” – see the introductory paragraph of this Agreement. 
 1.6.    “Agreement Term” means the period commencing on the Original Agreement Date and ending on the third anniversary of the Original Agreement Date or, if later, the date to which the Agreement Term
is extended under the following sentence. Commencing on the first anniversary of the Original Agreement Date, the Agreement 

 Term shall automatically be extended on such date and on each day thereafter by one day until, at any time after the
first anniversary of the Original Agreement Date, the Company delivers written notice (an “Expiration Notice”) to Executive that the Agreement shall expire on a date specified in the Expiration Notice (the “Expiration
Date”); provided that such date is not prior to the last day of the Agreement Term (as extended); provided further, however, that if an Effective Date or an Imminent Change Date occurs before the Expiration Date specified in the Expiration
Notice, then such Expiration Notice shall be void and of no further effect. 
 1.7.    “Annual Bonus”
– see Section 2.2(b). 
 1.8.    “Annual Performance Period” – see Section 2.2(b).

 1.9.    “Article” means an article of this Agreement. 
 1.10.    “Base Salary” – see Section 2.2(a). 
 1.11.    “Beneficial Ownership” has the meaning specified in Rule 13d-3 of the SEC under Exchange Act for a
“Beneficial Owner.” 
 1.12.    “Beneficiary” – see Section 10.3. 
 1.13.    “Board” means the Company’s Board of Directors. 
 1.14.    “Bonus Plan” – see Section 2.2(b). 
 1.15.    “Business Combination” means a reorganization, merger, statutory share exchange or consolidation or similar
corporate transaction involving the Company and/or any entity controlled by the Company, or a sale or other disposition of all or substantially all of the assets of the Company, or the acquisition of assets or stock of another entity by the Company
or any entity controlled by the Company. 
 1.16.    “Cause” means any one or more of the following:

 (a)    Executive’s conviction of a felony or other crime involving fraud, dishonesty or moral
turpitude, excluding Limited Vicarious Liability; 
 (b)    Executive’s willful or reckless material
misconduct in the performance of Executive’s duties; 
 (c)    Executive’s willful habitual
neglect of material duties; or 
 (d)    Executive’s willful or intentional material breach of this
Agreement; 
 provided, however, that for purposes of clauses (b), (c), and (d), Cause shall not include any one or more of the following: 
 (i)    bad judgment or negligence; 
 (ii)    any act or omission believed by Executive in good faith to have been in or not opposed to the interest of the
Company (without intent of Executive to gain, directly or indirectly, a profit to which Executive was not legally entitled); 
 (iii)    any act or omission with respect to which a determination could properly have been made by the Board that Executive met the applicable standard of conduct for indemnification or reimbursement under the
Company’s by-laws, any applicable indemnification agreement, or applicable law, in each case in effect at the time of such act or omission; or 

 (iv)    any act or omission with respect to which the Company gives
Executive a Notice of Consideration more than six (6) months after the earliest date on which any member of the Board, not a party to the act or omission, knew or should have known of such act or omission; and 
 further provided that, if a breach of this Agreement involved an act, or a failure to act, which was done, or omitted to be done, by Executive in good faith and with a
reasonable belief that Executive’s act, or failure to act, was in the best interests of the Company or was required by applicable law or administrative regulation, such breach shall not constitute Cause if, within thirty (30) days after
Executive is given written notice of such breach that specifically refers to this Section, Executive cures such breach to the fullest extent that it is curable. 
 1.17.    “Change of Control” means the happening of any of the following events: 
 (a)    the acquisition by any Person of “beneficial ownership” (within the meaning of Rule 13d-3 promulgated under the 1934 Act) of 20% or more of either (A) the then-outstanding
shares of Stock (“Outstanding Company Common Stock”) or (B) the combined voting power of the then-outstanding voting securities of the Company entitled to vote generally in the election of directors (the “Outstanding Company
Voting Securities”); provided, however, that, for purposes of this
 Section 1.17(a), the following acquisitions shall not constitute a Change of Control: (1) any acquisition directly from the Company, (2) any acquisition by
the Company, (3) any acquisition by any employee benefit plan (or related trust) sponsored or maintained by the Company or any entity controlled by the Company, or (4) any acquisition by any entity pursuant to a transaction that complies
with Sections 1.17(c)(i), (ii) and (iii); or 
 (b)    individuals who, as of the date hereof,
constitute the Board (the “Incumbent Board”) cease for any reason to constitute at least a majority of the Board; provided, however, that any individual becoming a director subsequent to the date hereof whose election, or nomination for
election by the Company’s shareholders, was approved by a vote of at least a majority of the directors then comprising the Incumbent Board shall be considered as though such individual were a member of the Incumbent Board, but excluding, for
this purpose, any such individual whose initial assumption of office occurs as a result of an actual or threatened election contest with respect to the election or removal of directors or other actual or threatened solicitation of proxies or
consents by or on behalf of a Person other than the Board; or 
 (c)    consummation of a reorganization,
merger, statutory share exchange of consolidation or similar corporate transaction involving the Company and/or any entity controlled by the Company, or a sale or other disposition of all or substantially all of the assets of the Company, or the
acquisition of assets or stock of another entity by the Company or any entity controlled by the Company (each, a “Business Combination”), in each case, unless, following such Business Combination, (i) all or substantially all of the
individuals and entities that were the beneficial owners of the Outstanding Company Common Stock and Outstanding Company Voting Securities immediately prior to such Business Combination beneficially own, directly or indirectly, more than 60% of the
then-outstanding shares of common stock and the combined voting power of the then-outstanding voting securities entitled to vote generally in the election of directors, as the case may be, of the corporation resulting from such Business Combination
(including, without limitation, an entity that, as a result of such transaction, owns the Company or all or substantially all of the Company’s assets either directly or through one or more subsidiaries) in substantially the same proportions as
their ownership, immediately prior to such Business Combination of the Outstanding Company Common Stock and Outstanding Company Voting Securities, as the case may be, (ii) no Person (excluding any entity resulting from such Business Combination
or any employee benefit plan (or related trust) of the Company or such entity resulting from such Business Combination) beneficially owns, directly or indirectly, 20% or more of, respectfully, the then-outstanding shares of common stock of the
corporation resulting from such Business Combination or the combined voting power of the then-outstanding voting securities of such corporation, except to the extent that such ownership existed prior to the Business Combination, and (iii) at
least a majority of the members of the board of directors of the entity resulting from such Business Combination were members of the Incumbent Board at the time of the execution of the initial agreement, or of the action of the Board, providing for
such Business Combination; or 

 (d)    approval by the shareholders of the Company of a complete
liquidation or dissolution of the Company. 
 1.18.    “Code” means the Internal Revenue Code of 1986,
as amended. 
 1.19.    “Company” means McDonald’s Corporation. 
 1.20.    “Company Certificate” – see Section 5.1(a). 
 1.21.    “Company Counsel Opinion” – see Section 5.5. 
 1.22.    “Confidential Information” means any information not generally known in the relevant trade or industry of
the Company, which was obtained from the Company, or which was learned, discovered, developed, conceived, originated or prepared during or as a result of the performance of any services by Executive on behalf of the Company and which: 
 (a)    relates to one or more of the following: 
 (i)    trade secrets of the Company or any customer or supplier of the Company; 
 (ii)    existing or contemplated products, services, technology, designs, processes, formulae, algorithms, research or
product developments of the Company or any customer or supplier of the Company; 
 (iii)    business
plans, sales or marketing methods, methods of doing business, customer lists, customer usages and/or requirements, supplier information of the Company or any customer or supplier of the Company; or 
 (iv)    information obtained by the Company from a third party and which the Company is required to preserve as
confidential pursuant to a confidentiality agreement, applicable law or court or administrative order; 
 (b)    the Company or any customer or supplier of the Company may reasonably have the right to protect by patent, copyright or by keeping it secret and confidential; or 
 (c)    otherwise offers the Company a competitive advantage in the relevant industry or in any other business in
which the Company is engaged. 
 Confidential Information does not include any information that is or may become publicly known other than through the
improper actions of Executive. 
 1.23.    “Consummation Date” means the date upon which a Business
Combination is consummated. 
 1.24.    “Disability” means any medically determinable physical or mental
impairment that has lasted for a continuous period of not less than six (6) months and can be expected to be permanent or of indefinite duration and that renders Executive unable to perform the duties required under this Agreement. 

1.25.    “Disability Effective Date” – see Section 3.1. 
 1.26.    “Effective Date” means each date on which a Change of Control first occurs during the Agreement Term.

 1.27.    “Employer Defined Contribution Plan Contribution” means the product of (i) the average
annual percentage of Executive’s annual base salary paid within the three-year period immediately preceding the Effective Date by the Company to or for the benefit of Executive as an employer contribution (including matching 

 
contributions) under the Company’s Non-Qualified Plans and Qualified Plans which are defined contribution plans on behalf of Executive, multiplied by
(ii) Executive’s Base Salary as of the Termination Date or, if greater, during the 12-month period immediately preceding the Effective Date. 
 1.28.    “Exchange Act” means the Securities Exchange Act of 1934, as amended. 
 1.29.    “Excise Taxes” – see Section 5.1(a). 
 1.30.    “Executive Counsel Opinion” – see Section 5.5. 
 1.31.    “Executive Retention Replacement Plan” means the Company’s Executive Retention Replacement Plan, as amended and restated effective as of January 1, 2008, and as further amended from
time to time. 
 1.32.    “Executive Retention Replacement Plan Benefits” means the sum of the cash
severance benefits, if any, paid or payable to Executive pursuant to Section 4.1 of the Company’s Executive Retention Replacement Plan. 
 1.33.    “Executive’s Gross-Up Determination” – see Section 5.2(a). 
 1.34.    “Good Reason” means the occurrence of any one or more of the following actions or omissions that, unless otherwise specified, occurs during a Post-Change Employment Period: 
 (a)    any failure to pay Executive’s Base Salary or Annual Bonus in violation of Section 2.2 or any failure
to increase Executive’s Base Salary to the extent, if any, required by such Section; 
 (b)    any
failure by the Company to comply with any provision of Article II; 
 (c)    any material adverse change
in Executive’s position (including offices, titles, reporting requirements or responsibilities), authority, duties or other terms and conditions of Executive’s employment; 
 (d)    requiring Executive to be based at any office or location other than the location specified in
Section 2.1(a); 
 (e)    any material breach of this Agreement by the Company; 
 (f)    any Termination of Employment by the Company that purports to be for Cause, but is not in full compliance with
all of the substantive and procedural requirements of this Agreement (any such purported termination shall be treated as a Termination of Employment without Cause for all purposes of this Agreement); or 
 (g)    the failure at any time of a successor to the Company or a Parent Corporation of a successor to the Company
explicitly to assume and agree to be bound by this Agreement. 
 Notwithstanding the foregoing, in the case of the events or circumstances constituting Good
Reason described in (a) through (e), above, Executive may terminate for Good Reason only if the Company fails to cure such events or circumstances within thirty (30) days after receiving written notice from Executive of Executive’s
intent to terminate for Good Reason. No such written notice or opportunity to cure must be provided by Executive if Executive terminates for Good Reason as provided in (f) through (g), above, or in the event that the Company has caused repeated
events or circumstances described in (a) through (e), above, or if the Company’s action(s) and/or omission(s) entitling Executive to terminate for Good Reason were either intentional or willful. 
 1.35.    “Gross-up Multiple” – see Section 5.4. 
 1.36.    “Gross-up Payment” – see Section 5.1(a). 

 1.37.    “Imminent Change Date” means any date on which one or more
of the following occurs (i) a presentation to the Company’s stockholders generally or any of the Company’s directors or executive officers of a proposal or offer which, if consummated, would be a Change of Control, (ii) the
public announcement (whether by advertisement, press release, press interview, public statement, SEC filing or otherwise) of a proposal or offer which if consummated would be a Change of Control, or (iii) such proposal or offer remains
effective and unrevoked. 
 1.38.    “Imminent Change Period” means the period commencing on the
Imminent Change Date and ending on the earlier to occur of (a) a Change of Control or (b) the date the offer or proposal for a Change of Control is no longer effective or has been revoked. 
 1.39.    “Including” means including without limitation. 
 1.40.    “Incumbent Board” means, as of any specified baseline date, individuals then serving as members of the
Board who were members of the Board as of the date immediately preceding such baseline date; provided that any subsequently-appointed or elected member of the Board whose election, or nomination for election by stockholders of the Company or the
Surviving Corporation, as applicable, was approved by a vote or written consent of at least two-thirds of the directors then comprising the Incumbent Board shall also thereafter be considered to be on the Incumbent Board, unless the initial
assumption of office of such subsequently-elected or appointed director was in connection with (i) an actual or threatened election contest, including a consent solicitation, relating to the election or removal of one or more members of the
Board, (ii) a “tender offer” (as such term is used in Section 14(d) of the Exchange Act), or (iii) a proposed Business Combination. 
 1.41.    “IRS” means the Internal Revenue Service. 
 1.42.    “Key Employee” means a “specified employee” as determined in accordance with the McDonald’s Corporation Section 409A Specified Key Employee Policy adopted as in effect on
January 1, 2008 and as amended from time to time in accordance with Treasury Regulation Section 1.409A-1(i). 
 1.43.    “Limited Vicarious Liability” means any liability which is (i) based on acts of the Company for which Executive is responsible solely as a result of his office(s) with the Company and
(ii) provided that (x) he was not directly involved in such acts and either had no prior knowledge of such intended actions or promptly acted reasonably and in good faith to attempt to prevent the acts causing such liability or (y) he
did not have a reasonable basis to believe that a law was being violated by such acts. 
 1.44.    “Maximum
Annual Bonus” means the maximum bonus amount achievable by Executive under a Bonus Plan for a given Annual Performance Period; provided that in no event shall such amount be less than the amount required to be paid pursuant to
Section 2.2(b). 
 1.45.    “Non-Competition and Release Agreement” is an agreement, in
substantially the form attached hereto in Annex A, executed by and between Executive and the Company as a condition to Executive’s receipt of the benefits described in Section 4.1. 
 1.46.    “Non-Qualified Plan” means any deferred compensation Plan that is not qualified under Section 401(a)
of the Code. 
 1.47.    “Notice of Consideration” – see Section 3.3(b)(ii). 
 1.48.    “Notice of Termination” means a written notice given in accordance with Section 10.8 which sets forth
(a) the specific termination provision in this Agreement relied upon by the party giving such notice, (b) in reasonable detail the specific facts and circumstances claimed to provide a basis for such Termination of Employment, and
(c) if the Termination Date is other than the date of receipt of such Notice of Termination, the Termination Date. 
 1.49.    “Original Agreement” – see the introductory paragraph of this Agreement. 

 1.50.    “Original Agreement Date” means
[                    ], the date as of which Executive first executed an Original Agreement, if any, or the Agreement Date if there is no
Original Agreement. 
 1.51.    “Outstanding Company Common Stock” means Shares of Stock of the Company
that are outstanding as of the Effective Date. 
 1.52.    “Outstanding Company Voting Securities” means
Voting Securities of the Company that are outstanding as of the Effective Date. 
 1.53.    “Parent
Corporation” means a corporation which owns 50% or more of the common stock or Voting Securities of any corporation and any other corporation which owns any corporation which is in an unbroken chain of corporations each of which owns
successively in an unbroken chain of corporations which includes the subject corporation. 
 1.54.    “Person” means any individual, sole proprietorship, partnership, joint venture, limited liability company, trust, unincorporated organization, association, corporation, institution, public
benefit corporation, entity or government instrumentality, division, agency, body or department. 
 1.55.    “Plans” means plans, programs, or Policies of the Company. 
 1.56.    “Policies” means policies, practices or procedures of the Company. 
 1.57.    “Post-Change Employment Period” means the period commencing on the Effective Date and ending on the earlier of (a) the third anniversary of the Effective Date or (b) Executive’s
Termination of Employment. 
 1.58.    “Post-Retirement Medical Plan” means the McDonald’s
Corporation Post-Retirement Medical Plan or any other similar plan or program hereinafter sponsored by the Company or a subsidiary thereof. 
 1.59.    “Potential Parachute Payments” – see Section 5.1. 
 1.60.    “Pro-Rata LTIP Awards” means, with respect to each award under any long-term cash incentive plan maintained by the Company that is outstanding on the Effective Date (an “LTIP Award”),
an amount equal to the product of (a) 100% of the amount to which Executive would be entitled under such LTIP Award if the performance goals established with respect to such LTIP Award were achieved at the 100% level as of the end of the
applicable performance period, multiplied by (b) a fraction, the numerator of which equals the number of full and fractional months from and including the first day of the performance period with respect to such LTIP Award through and including
the Effective Date, and the denominator of which equals the total number of months in such performance period. 
 1.61.    “Pro-Rata Performance-Based Annual Bonus” means, in respect of the Annual Performance Period during which the Effective Date (in the case of a Pro-Rata Performance-Based Annual Bonus payable
pursuant to Section 2.3(b) hereof) or the Termination Date (in the case of a Pro-Rata Performance-Based Annual Bonus payable pursuant to Article IV hereof), as applicable, occurs, an amount equal to the product of (i) Executive’s
actual Annual Bonus for the Annual Performance Period during which the Effective Date or the Termination Date, as applicable, occurs, determined in accordance with the next sentence of this Section 1.61 multiplied by (ii) a fraction, the
numerator of which equals the number of days from and including the first day of such Annual Performance Period through and including the Effective Date or the Termination Date, as applicable, and the denominator of which equals 365.
Executive’s actual Annual Bonus for the relevant Annual Performance Period shall be the actual bonus to which Executive would have been entitled had Executive continued in employment throughout the relevant Annual Performance Period determined
based on the actual performance of McDonald’s Corporation and its subsidiaries and business units during such Annual Performance Period but without regard to any discretionary individual performance factors. 

 1.62.    “Pro-Rata Target Annual Bonus” means, in respect of the
Annual Performance Period during which the Effective Date (in the case of a Pro-Rata Target Annual Bonus payable pursuant to Section 2.3(a) hereof) occurs, an amount equal to the product of Executive’s Target Annual Bonus for such Annual
Performance Period multiplied by a fraction, the numerator of which equals the number of days from and including the first day of such Annual Performance Period through and including the Effective Date, and the denominator of which equals 365.

 1.63.    “Qualified Plan” means any plan that meets the qualification requirements of Internal
Revenue Service Code Section 401(a) or 403(a). 
 1.64.    “Release Date” means the date on which
the rescission period set forth in Executive’s Non-Competition and Release Agreement expires without any revocation or rescission of such agreement by the Executive within such rescission period. 
 1.65.    “SEC” means the Securities and Exchange Commission. 
 1.66.    “Section 409A” – see the Recitals to this Agreement. 
 1.67.    “Severance Period” means a period equal to three years. 
 1.68.    “Surviving Corporation” means the corporation resulting from a Business Combination and any Parent
Corporation of such corporation. 
 1.69.    “Target Annual Bonus” as of a certain date means the amount
equal to the product of Base Salary determined as of such date multiplied by the percentage of such Base Salary to which Executive would have been entitled immediately prior to such date under any Bonus Plan for the Annual Performance Period for
which the Annual Bonus is awarded if the performance goals established pursuant to such Bonus Plan were achieved at the 100% level as of the end of the Annual Performance Period. 
 1.70.    “Taxes” means federal, state, local or other income or other taxes. 
 1.71.    “Termination Date” means the date on which Executive incurs a Termination of Employment for any reason.

 1.72.    “Termination of Employment” means the date on which Executive incurs a “separation from
service” with the Company within the meaning of Section 409A and the regulations issued thereunder. 
 1.73.    “Voting Securities” of a corporation means securities of such corporation that are entitled to vote generally in the election of directors of such corporation, but not including any other class
of securities of such corporation that may have voting power by reason of the occurrence of a contingency which contingency has not occurred. 
 ARTICLE II. 
 POST-CHANGE EMPLOYMENT PERIOD 
 2.1.    Position and Duties. 
 (a)    During the Post-Change Employment Period, Executive’s position (including offices, titles, reporting requirements and responsibilities), authority and duties shall be at least
commensurate in all material respects with the most significant of those held, exercised and assigned at any time during the 90-day period immediately before the Effective Date and Executive’s services shall be performed at the location where
Executive was employed immediately before the Effective Date or any other location no more than 30 miles from such former location. 
 (b)    During the Post-Change Employment Period (other than any periods of vacation, sick leave or disability to which Executive is entitled), Executive agrees to devote Executive’s full attention and 

 
time to the business and affairs of the Company and, to the extent necessary to discharge the duties assigned to Executive in accordance with this Agreement,
to use Executive’s best efforts to perform such duties. During the Post-Change Employment Period, Executive may (i) serve on corporate, civic or charitable boards or committees, (ii) deliver lectures, fulfill speaking engagements or
teach at educational institutions, and (iii) manage personal investments, so long as such activities are consistent with the Policies of the Company at the Effective Date and do not significantly interfere with the performance of
Executive’s duties under this Agreement. To the extent that any such activities have been conducted by Executive immediately prior to the Effective Date and were consistent with the Policies of the Company at the Effective Date, the continued
conduct of such activities (or activities similar in nature and scope) after the Effective Date shall not be deemed to interfere with the performance of Executive’s duties under this Agreement. 
 2.2.    Compensation. 
 (a)    Base Salary. During the Post-Change Employment Period, the Company shall pay or cause to be paid to Executive an annual base salary in cash, which shall be paid in a manner consistent
with the Company’s payroll practices in effect immediately before the Effective Date, at an annual rate not less than 12 times the highest monthly base salary paid or payable to Executive by the Company in respect of the 12-month period
immediately before the Effective Date (such annual rate salary, the “Base Salary”). During the Post-Change Employment Period, the Base Salary shall be reviewed at least annually and shall be increased at any time and from time to
time as shall be substantially consistent with increases in base salary awarded to other peer executives of the Company. Any increase in Base Salary shall not limit or reduce any other obligation of the Company to Executive under this Agreement.
After any such increase, the Base Salary shall not be reduced and the term “Base Salary” shall thereafter refer to the increased amount. 
 (b)    Annual Bonus. In addition to Base Salary, the Company shall pay or cause to be paid to Executive a bonus (the “Annual Bonus”) for Annual Performance Period which ends
during the Post-Change Employment Period. “Annual Performance Period” means each 12-consecutive-month period of time designated in accordance with any annual bonus arrangement (a “Bonus Plan”) which is based upon
performance and approved by the Board or any committee of the Board, or in the absence of any Bonus Plan or any such designated period of time, each calendar year; provided, however, that the Annual Bonus paid to the Executive with respect to the
Annual Performance Period in which the Effective Date occurs shall be reduced (but not below zero) by the amount of the Pro-Rata Target Annual Bonus, if any, paid to Executive pursuant to Section 2.3(a) or the Pro-Rata Performance-Based Annual
Bonus, if any, paid to Executive pursuant to Section 2.3(b). The Target Annual Bonus for any Annual Performance Period which ends during the Post-Change Employment Period shall be not less than the Target Annual Bonus determined as of the
Effective Date. In addition, the performance goals under the Bonus Plan shall not be materially more difficult to achieve than the performance goals in the Bonus Plan (or designated by the Board) in effect during the Annual Performance Period
immediately before the Effective Date and the Maximum Annual Bonus shall not be less than the maximum bonus achievable under the Bonus Plan (or designated by the Board) during the Annual Performance Period ended immediately before the Effective Date
(or if higher, the Maximum Annual Bonus for the Annual Performance Period that commenced immediately before the Effective Date). 
 (c)    Incentive, Savings and Retirement Plans. In addition to Base Salary and Annual Bonus, Executive shall be entitled to participate during the Post-Change Employment Period in all incentive (including
long-term incentives), profit sharing, ESOP, 401(k), savings and retirement Plans applicable to other peer executives of the Company, but in no event shall such Plans provide Executive with incentive (including long-term incentives), profit sharing,
ESOP, 401(k), savings and retirement benefits during the Post-Change Employment Period which, in any case, are materially less favorable, in the aggregate, than the most favorable of those provided by the Company for Executive under such Plans as in
effect at any time during the 12-month period immediately before the Effective Date. 
 (d)    Welfare
Benefit Plans. During the Post-Change Employment Period, Executive and Executive’s family shall be eligible to participate in, and receive all benefits under, welfare benefit Plans 

 
provided by the Company (including medical, prescription, dental, disability, salary continuance, individual life, group life, dependent life, accidental
death and travel accident insurance Plans) and applicable to other peer executives of the Company and their families, but in no event shall such Plans provide benefits during the Post-Change Employment Period which are materially less favorable, in
the aggregate, than the most favorable of those provided to Executive under such Plans as in effect at any time during the 12-month period immediately before the Effective Date. 
 (e)    Fringe Benefits. During the Post-Change Employment Period, Executive shall be entitled to fringe
benefits in accordance with the most favorable Plans applicable to peer executives of the Company, but in no event shall such Plans provide fringe benefits which in any case are materially less favorable, in the aggregate, than the most favorable of
those provided by the Company to Executive under such Plans in effect at any time during the 12-month period immediately before the Effective Date. 
 (f)    Expenses. During the Post-Change Employment Period, Executive shall be entitled to prompt reimbursement of all reasonable employment-related expenses incurred by Executive upon the
Company’s receipt of accountings in accordance with the most favorable Policies applicable to peer executives of the Company, but in no event shall such Policies be materially less favorable, in the aggregate, than the most favorable of those
provided by the Company for Executive under such Policies in effect at any time during the 12-month period immediately before the Effective Date. 
 (g)    Office and Support Staff. During the Post-Change Employment Period, Executive shall be entitled to an office or offices of a size and with furnishings and other appointments, and to
secretarial and other assistance in accordance with the most favorable Policies applicable to peer executives of the Company, but in no event shall such Policies be materially less favorable, in the aggregate, than the most favorable of those
provided by the Company for Executive under such Policies in effect at any time during the 12-month period immediately before the Effective Date. 
 (h)    Vacation. During the Post-Change Employment Period, Executive shall be entitled to paid vacation in accordance with the most favorable Policies applicable to peer executives of the
Company, but in no event shall such Policies be materially less favorable, in the aggregate, than the most favorable of those provided by the Company for Executive under such Policies in effect at any time during the 12-month period immediately
before the Effective Date. 
 2.3.    Pro-Rata Annual Bonus. 
 (a)    409A Change of Control. Within thirty (30) days after the Effective Date of a 409A Change of
Control, the Company shall pay Executive a lump-sum cash payment equal to the Pro-Rata Target Annual Bonus determined as of the Effective Date. 
 (b)    Change of Control Other Than a 409A Change of Control. In the event of a Change of Control that is not a 409A Change of Control, the Company shall pay Executive (or, in the event of
Executive’s death, his or her estate or Beneficiary) a lump-sum cash payment equal to the Pro-Rata Performance-Based Annual Bonus payable with respect to the Annual Performance Period during which the Effective Date occurs, determined based on
the relevant measurements of the actual performance of the Company and its subsidiaries and business units during such Annual Performance Period and payable on the date on which annual bonuses for such Annual Performance Period are paid to employees
of the Company generally (without regard to Executive’s employment status with the Company as of such date). 
 2.4.    Pro-Rata Annual LTIP Awards. 
 (a)    409A Change of
Control. Within thirty (30) days after the Effective Date of a 409A Change of Control, the Company shall pay Executive, with respect to each LTIP Award that is outstanding on the Effective Date, a lump-sum cash payment equal to the Pro-Rata
LTIP Award determined as of the Effective Date and the remaining portion of each such LTIP Award shall be cancelled. 

 (b)    Change of Control Other Than a 409A Change of Control.
In the event of a Change of Control that is not a 409A Change of Control, the Company shall pay Executive, with respect to each LTIP Award that is outstanding on the Effective Date, a lump-sum cash payment equal to the Pro-Rata LTIP Award determined
as of the Effective Date and the remaining portion of each such LTIP Award shall be cancelled. This payment will be made on the same date that LTIP Awards with respect to the applicable performance period would have been paid to eligible employees
had the Change of Control not occurred. 
 ARTICLE III. 
 TERMINATION OF EMPLOYMENT 
 3.1.    Disability. During the Post-Change
Employment Period, the Company may terminate Executive’s employment because of Executive’s Disability by giving Executive or his legal representative, as applicable, (i) written notice in accordance with Section 10.8 of the
Company’s intention to terminate Executive’s employment pursuant to this Section, and (ii) a certification of Executive’s Disability by a physician jointly selected by the Company and the Executive; provided that, if the Company
and Executive cannot reach agreement on the physician, the certification shall be by a panel of physicians consisting of one physician selected by the Company, one physician selected by the Executive and a third physician jointly selected by those
two physicians. Executive’s employment shall terminate effective on the 30th day (the “Disability Effective Date”) after Executive’s receipt of such notice unless, before the Disability Effective Date, Executive shall have
resumed the full-time performance of Executive’s duties. 
 3.2.    Death. Executive’s employment shall
terminate automatically upon Executive’s death during the Post-Change Employment Period. 
 3.3.    Cause.

 (a)    During the Post-Change Employment Period, the Company may terminate Executive’s employment
for Cause solely in accordance with all of the substantive and procedural provisions of this Section. 
 (b)    The Company shall strictly observe each of the following procedures in connection with any Termination of Employment for Cause: 
 (i)    The issue of determining whether Executive’s acts or omissions satisfy the definition of “Cause”
as set forth in Section 1.15 and, if so, whether to terminate Executive’s employment for Cause shall be raised and discussed at a meeting of the Board. 
 (ii)    Not less than thirty (30) days prior to the date of such meeting, the Company shall provide Executive and
each member of the Board written notice (a “Notice of Consideration”) of (x) a detailed description of the acts or omissions alleged to constitute Cause, (y) the date, time and location of such meeting of the Board, and
(z) Executive’s rights under clause (iii) below. 
 (iii)    Executive shall have the
opportunity to appear before the Board at such meeting in person and, at Executive’s option, with legal counsel, and to present to the Board a written and/or oral response to the Notice of Consideration. 
 (iv)    Executive’s employment may be terminated for Cause only if (x) the acts or omissions specified in
the Notice of Consideration did in fact occur and do constitute Cause, (y) the Board makes a specific determination to such effect and to the effect that Executive’s employment should be terminated for Cause, and (z) the Company
thereafter provides Executive with a Notice of Termination which specifies in specific detail the basis of such Termination of Employment for Cause and which Notice shall be based upon one or more of the acts or omissions set forth in the Notice of
Consideration. The Board’s determination specified in clause (y) of the preceding sentence shall require the affirmative vote of at least 75% of the members of the Board. 

 (v)    In the event that the issue of whether Executive was properly
terminated for Cause becomes a disputed issue in any action or proceeding between the Company and Executive, the Company shall, notwithstanding the determination referenced in clause (iv) of this Section 3.3(b), have the burden of
establishing by clear and convincing evidence that the actions or omissions specified in the Notice of Termination did in fact occur, do constitute Cause, were the basis for Executive’s termination and that the Company has, in each and every
respect, satisfied the procedural requirements of this Section 3.3(b). 
 3.4.    Good Reason. 
 (a)    During the Post-Change Employment Period, Executive may terminate his or her employment for Good Reason in
accordance with the substantive and procedural provisions of this Section. 
 (b)    In the event
Executive determines there is Good Reason to terminate, Executive shall notify the Company of the events constituting such Good Reason by a Notice of Termination. A delay in the delivery of such Notice of Termination or a failure by Executive to
include in the Notice of Termination any fact or circumstance which contributes to a showing of Good Reason shall not waive any right of Executive under this Agreement or preclude Executive from asserting such fact or circumstance in enforcing
rights under this Agreement; provided that no act or omission by the Company shall qualify as Good Reason if Executive’s Termination of Employment occurs more than 12 months after Executive first obtains actual knowledge of such act or
omission. 
 (c)    If the Termination Date occurs during any portion of a Post-Change Employment Period,
any reasonable determination by Executive that any of the events specified in the definition of Good Reason in Section 1.34 above, has occurred and constitutes Good Reason shall be conclusive and binding for all purposes, unless the Company
establishes by clear and convincing evidence that Executive did not have any reasonable basis for such determination. 
 (d)    In the event that the Company conceals any act or omission by the Company that occurs during the Post-Change Employment Period and qualifies as Good Reason, any subsequent Termination of Employment (whether by the
Company or by Executive and regardless of the circumstances of such termination) that occurs at any time after such act or omission shall conclusively be deemed to be a Termination of Employment by Executive for Good Reason, notwithstanding any
provision of this Agreement to the contrary. 
 3.5.    Delivery of Non-Competition and Release Agreement. In the
event the Company terminates Executive’s employment for any reason other than for Cause or Disability, the Company shall, not later than the date it delivers the Notice of Termination to Executive, present Executive with a Non-Competition and
Release Agreement for execution by Executive. In the event Executive terminates his employment for Good Reason, the Company shall, not later than ten (10) business days after the Company receives the Notice of Termination, present Executive
with a Non-Competition and Release Agreement for execution by Executive. 
 ARTICLE IV. 
 COMPANY’S OBLIGATIONS UPON A TERMINATION OF EMPLOYMENT 
 4.1.    If by Executive for Good Reason or by the Company Other Than for Cause or Disability. If, during the Post-Change Employment Period, (i) the Company terminates Executive’s
employment other than for Cause or Disability, or if Executive terminates employment for Good Reason, and (ii) Executive delivers an executed Non-Competition and Release Agreement to the Company within sixty (60) days after
Executive’s Termination Date (and does not rescind such agreement within the rescission period set forth in such agreement), the Company’s sole obligations to Executive under Articles II and IV shall be as follows: 
 (a)    The Company shall pay Executive, in addition to all vested rights arising from Executive’s employment as
specified in Article II, a cash amount equal to the sum of the following: 
 (i)    all Accrued
Obligations; 

 (ii)    Executive’s Pro-Rata Performance-Based Annual Bonus
reduced (but not below zero) by the amount of the Pro-Rata Target Annual Bonus, if any, previously paid to Executive pursuant to Section 2.3(a) with respect to the Annual Performance Period in which the Termination Date occurs or the Pro-Rata
Performance-Based Annual Bonus payable pursuant to Section 2.3(b) with respect to the Annual Performance Period in which the Termination Date occurs; 
 (iii)    an amount equal to the number of years in the Severance Period times the sum of: 
 (A)    Base Salary, 
 (B)    the Target Annual
Bonus, and 
 (C)    Employer Defined Contribution Plan Contribution; 
 each determined as of the Termination Date; provided, however, that any reduction in Executive’s Base Salary or Target Annual Bonus that would
qualify as Good Reason shall be disregarded for purposes of this clause. 
 The amount payable pursuant to clause (i) above shall be paid no more than
thirty (30) days after the Termination Date. The amount payable pursuant to clause (ii) above shall be paid on the same date that annual bonuses for the Annual Performance Period are paid to employees of the Company but not prior to the
Release Date. The amount payable pursuant to clause (iii) shall be paid at any time during the ninety (90) day period following Executive’s Termination Date as determined by the Company in its sole discretion (even if prior to the
Release Date); provided, however, that if Executive is a Key Employee as of the Termination Date, the payment of the amount specified in clause (iii) shall be delayed until and shall be paid on the date that is six (6) months after
Executive’s Termination Date or, if Executive dies before the end of such six-month period, as soon as practicable after Executive’s death. Notwithstanding the foregoing, if Executive fails to deliver an executed Non-Competition and
Release Agreement to the Company within sixty (60) days after Executive’s Termination Date (or having timely delivered an executed Non-Competition and Release Agreement, Executive rescinds such agreement during the rescission period set
forth in such agreement), the Company shall have no obligation to pay the amount specified in clause (iii) and Executive shall return to the Company the full amount, if any, previously paid to Executive pursuant to clause (iii). The
Company shall have the right to seek enforcement of this repayment right in any court of competent jurisdiction. 
 (b)    If Executive and/or Executive’s family members are entitled to file, and do timely file, an election to continue any group health benefits under a medical, dental and/or vision benefit program maintained by
the Company in accordance with the group healthcare continuation coverage provisions set forth in Part 6 of Subpart B of Title I of ERISA (“COBRA”), the Company shall pay a portion of the premiums for such coverage, as specified in the
next sentence, during the portion of the Severance Period during which such COBRA coverage remains in effect. During such period, Executive shall be required to pay a portion of the COBRA premiums in an amount equal to the amount Executive would
have paid for such group health benefits under the applicable program of the Company had Executive remained an employee of the Company during such period and the Company shall pay the balance of such COBRA premiums. 
 (c)    Until the end of the Severance Period or such later date as any Plan may specify, the Company shall continue to
provide Executive with fringe and other benefits which are at least as favorable as the most favorable Plans of the Company applicable to other peer executives as of the Termination Date, but which are in no event less favorable than the most
favorable Plans of the Company applicable to other peer executives during the 12-month period immediately before the Effective Date. To the extent that any benefits provided under this Section 4.1(c) are subject to Section 409A of the
Code, they shall be provided only to the extent that they are reimbursements or in-kind benefits that satisfy the requirements described in U.S. Treasury Department Regulation Section 1.409A-3(i)(1)(iv). For instance, any such benefits provided

 under this Section 4.1(c) in one calendar year shall not affect the amount of benefits provided in
another calendar year. Any reimbursement by the Company of an expense eligible for reimbursement pursuant to this Section 4.1(c) shall be made no later than the last day of the calendar year following the year in which the expense was incurred.
The Company may not pay Executive any cash (other than as reimbursement for an expense eligible for reimbursement) or other benefit in lieu of, or in exchange for, any right to benefits pursuant to this Section 4.1(c). 
 (d)    For purposes of determining Executive’s eligibility under the Company’s Post-Retirement Medical Plan
or any other plan or arrangement providing retiree medical benefits, Executive shall be credited with a length of service that includes both the period of Executive’s actual service and Executive’s Severance Period. Executive shall also be
treated for purposes of the Company’s Post-Retirement Medical Plan as having already attained the age that Executive will attain upon the conclusion of Executive’s Severance Period. 
 (e)    If Executive has a Termination of Employment and has completed at least eight (8) years of service towards
his entitlement to paid sabbatical leave under the Company’s policies concerning sabbatical leave (and has not yet taken such sabbatical leave), Executive shall receive an additional amount, in a lump sum payment, equal to eight (8) weeks
of Executive’s Base Salary, payable at the same time Executive receives the payment described in Section 4.1(c)(iii). 
 (f)    If Executive is a participant in the Executive Retention Replacement Plan, Executive shall receive the greater of, but not both of: (i) the aggregate benefits provided under this Agreement determined without
regard to this Section 4.1(f); or (ii) the aggregate benefits provided under the Executive Retention Replacement Plan plus the tax Gross-up Payments provided under Article V of this Agreement, to the extent that such tax Gross-up Payments
are applicable to the benefits provided to the Executive under the Executive Retention Replacement Plan. The value of such benefits shall be determined based on the present value of the benefits provided under each of this Agreement or the Executive
Retention Replacement Plan as of the Termination Date. 
 If Executive has a Termination of Employment that would entitle Executive to
benefits under this Section 4.1 but Executive fails to timely deliver an executed Non-Competition and Release Agreement to the Company (or having timely delivered an executed Non-Competition and Release Agreement, Executive rescinds such
agreement during the rescission period set forth in the Non-Competition and Release Agreement), the Company’s sole obligation to Executive under Articles II and IV shall be to pay Executive a lump-sum cash amount equal to all Accrued
Obligations determined as of the Termination Date. 
 4.2.    If by the Company for Cause. If the Company
terminates Executive’s employment for Cause during the Post-Change Employment Period, the Company’s sole obligation to Executive under Articles II and IV shall be to pay Executive a lump-sum cash amount equal to all Accrued Obligations
determined as of the Termination Date. 
 4.3.    If by Executive Other Than for Good Reason. If Executive
terminates employment during the Post-Change Employment Period other than for Good Reason, Disability or death, the Company’s sole obligation to Executive under Articles II and IV shall be to pay Executive a lump-sum cash amount equal to all
Accrued Obligations determined as of the Termination Date. 
 4.4.    If by the Company for Disability. If the
Company terminates Executive’s employment by reason of Executive’s Disability during the Post-Change Employment Period, the Company’s sole obligation to Executive under Articles II and IV shall be as follows: 
 (a)    to pay Executive a lump-sum cash amount equal to all Accrued Obligations determined as of the Termination Date;
and 
 (b)    to provide Executive disability and other benefits after the Termination Date that are not
less than the most favorable of such benefits then available under Plans of the Company to disabled peer 

 
executives of the Company or, if more favorable, those such benefits provided by the Company at any time during the 12-month period immediately preceding the
Effective Date. 
 4.5.    If Upon Death. If Executive’s employment is terminated by reason of
Executive’s death during the Post-Change Employment Period, the Company’s sole obligations to Executive under Articles II and IV shall be as follows: 
 (a)    to pay Executive’s estate or Beneficiary a lump-sum cash amount equal to all Accrued Obligations; and

 (b)    to provide Executive’s estate or Beneficiary survivor and other benefits that are not less
than the most favorable survivor and other benefits then available under Plans of the Company to the estates or the surviving families of peer executives of the Company or, if more favorable, those such benefits provided by the Company at any time
during the 12-month period immediately preceding the Effective Date. 
 ARTICLE V. 
 CERTAIN ADDITIONAL PAYMENTS BY THE COMPANY 
 5.1.    Gross-up for Certain Taxes. 
 (a)    If it is determined (by
the reasonable computation of the Company’s independent auditors, which determinations shall be certified to by such auditors and set forth in a written certificate (“Company Certificate”) delivered to the Executive) that any
benefit received or deemed received by the Executive from the Company pursuant to this Agreement or otherwise (collectively, the “Potential Parachute Payments”) is or will become subject to any excise tax under Section 4999 of
the Code or any similar tax payable under any United States federal, state, local or other law (such excise tax and all such similar taxes collectively, “Excise Taxes”), then the Company shall, no later than the last day of the
calendar year following the calendar year in which Executive pays such Excise Taxes, pay the Executive an amount (the “Gross-up Payment”) equal to the product of: 
 (i)    the amount of such Excise Taxes 
 multiplied by 
 (ii)    the Gross-up Multiple (as defined in
Section 5.4). 
 The Gross-up Payment is intended to compensate the Executive for the Excise Taxes and any federal, state, local or other
income or excise taxes or other taxes payable by the Executive with respect to the Gross-up Payment. For all purposes of this Article V, Executive shall be deemed to be subject to the highest effective marginal rate of Taxes. 
 The Executive or the Company may at any time request the preparation and delivery to the Executive of a Company Certificate. The Company
shall, in addition to complying with Section 5.2, cause all determinations and certifications under the Article to be made as soon as reasonably possible and in adequate time to permit the Executive to prepare and file the Executive’s
individual tax returns on a timely basis. 
 (b)    Limitation on Gross-up Payment. Notwithstanding
any other provision of this Article V, if the aggregate After-Tax Amount (defined below) of the Potential Parachute Payments and Gross-up Payment that, but for this Section (b), would be payable to Executive does not exceed 110% of the After-Tax
Floor Amount (defined below), then no Gross-up Payment shall be made to Executive and the aggregate amount of Potential Parachute Payments payable to Executive shall be reduced (but not below the Floor Amount, defined below) to the largest amount
which would both (i) not cause any Excise Tax to be payable by Executive and (ii) not cause any Potential Parachute Payments to become nondeductible by the Company by reason of Section 280G of the Code (or any successor provision).

 (c)    For purposes of this Agreement: 
 (i)    “After-Tax Amount” means the portion of a specified amount that would remain after payment of
all Taxes paid or payable by Executive in respect of such specified amount; 
 (ii)    “Floor
Amount” means the greatest pre-tax amount of Potential Parachute Payments that could be paid to Executive without causing Executive to become liable for any Excise Taxes in connection therewith; and 
 (iii)    “After-Tax Floor Amount” means the After-Tax Amount of the Floor Amount. 
 5.2.    Determination by the Executive. 
 (a)    If the Company shall fail to deliver a Company Certificate to the Executive (and to pay to the Executive the
amount of the Gross-up Payment, if any) within fourteen (14) days after receipt from the Executive of a written request for a Company Certificate, or if at any time following receipt of a Company Certificate the Executive disputes the amount of
the Gross-up Payment set forth therein, the Executive may elect to demand the payment of the amount which the Executive, in accordance with an opinion of counsel to the Executive (“Executive Counsel Opinion”) (as defined in
Section 5.5, below), determines to be the Gross-up Payment. Any such demand by the Executive shall be made by delivery to the Company of a written notice which specifies the Gross-up Payment determined by the Executive and an Executive Counsel
Opinion regarding such Gross-up Payment (such written notice and opinion collectively, the “Executive’s Gross-Up Determination”). Within fourteen (14) days after delivery of the Executive’s Gross-Up Determination to
the Company, the Company shall either (1) pay the Executive the Gross-up Payment set forth in the Executive’s Gross-Up Determination (less the portion of such amount, if any, previously paid to the Executive by the Company) or
(2) deliver to the Executive a Company Certificate specifying the Gross-up Payment determined by the Company’s independent auditors, together with an opinion of the Company’s counsel (“Company Counsel Opinion” (as
defined in Section 5.5, below)), and pay the Executive the Gross-up Payment specified in such Company Certificate. If for any reason the Company fails to comply with clause (2) of the preceding sentence, the Gross-up Payment specified in
the Executive’s Gross-Up Determination shall be final, binding and controlling for all purposes. 
 (b)    If the Executive does not make a request for, and the Company does not deliver to the Executive, a Company Certificate, the Company shall be deemed to have determined that no Gross-up Payment is due; provided that
the absence of such request by Executive or the issuance of a Company Certificate shall not preclude Executive from making such request at any future date. 
 5.3.    Additional Gross-up Amounts. If, despite the initial conclusion of the Company and/or the Executive that certain payments are either not subject to Excise Taxes or not to be counted
in determining whether other payments are subject to Excise Taxes (any such item, a “Non-Parachute Item”), it is later determined (pursuant to the subsequently-enacted provisions of the Code, final regulations or published rulings
of the IRS, final judgment of a court of competent jurisdiction or the Company’s independent auditors) that any of the Non-Parachute Items are subject to Excise Taxes, or are to be counted in determining whether any payments are subject to
Excise Taxes, with the result that the amount of Excise Taxes payable by the Executive is greater or the amount of the Excise Taxes due are greater for any other reason than the amount determined by the Company or the Executive pursuant to
Section 5.1 or 5.2, as applicable, then the Company shall pay the Executive an amount (which shall also be deemed a Gross-up Payment) equal to the product of: 
 (a)    the sum of (1) such additional Excise Taxes, and (2) any interest, fines, penalties, expenses or
other costs incurred by the Executive as a result of having taken a position in accordance with a determination made pursuant to Section 5.1 
 multiplied by 
 (b)    the Gross-up Multiple. 

 5.4.    Gross-up Multiple. The Gross-up Multiple shall equal a fraction, the
numerator of which is one (1.0), and the denominator of which is one (1.0) minus the sum, expressed as a decimal fraction, of the effective marginal rates of all federal, state, local and other income and other taxes and any Excise Taxes
applicable to the Gross-up Payment; provided that, if such sum exceeds 0.8, it shall be deemed equal to 0.8 for purposes of this computation. (If different effective marginal rates of tax are applicable to various portions of a Gross-up Payment, the
weighted average of such rates shall be used.) 
 5.5.    Opinion of Counsel. “Executive Counsel
Opinion” means a legal opinion of nationally recognized executive compensation counsel that there is a reasonable basis to support a conclusion that the Gross-up Payment determined by the Executive has been calculated in accord with this
Article and applicable law. “Company Counsel Opinion” means a legal opinion of nationally recognized executive compensation counsel that (a) there is a reasonable basis to support a conclusion that the Gross-up Payment set
forth in the Company Certificate has been calculated in accord with this Article and applicable law, and (b) there is no reasonable basis for the calculation of the Gross-up Payment determined by the Executive. 
 5.6.    Amount Increased or Contested. The Executive shall notify the Company in writing of any claim by the IRS or other
taxing authority that, if successful, would require the payment by the Company of a Gross-up Payment. Such notice shall include the nature of such claim and the date on which such claim is due to be paid. The Executive shall give such notice as soon
as practicable, but no later than ten (10) business days, after the Executive first obtains actual knowledge of such claim; provided, however, that any failure to give or delay in giving such notice shall affect the Company’s obligations
under this Article only if and to the extent that such failure results in actual prejudice to the Company. The Executive shall not pay such claim less than thirty (30) days after the Executive gives such notice to the Company (or, if sooner,
the date on which payment of such claim is due). If the Company notifies the Executive in writing before the expiration of such period that it desires to contest such claim, the Executive shall: 
 (a)    give the Company any information that it reasonably requests relating to such claim; 
 (b)    take such action in connection with contesting such claim as the Company reasonably requests in writing from
time to time, including, without limitation, accepting legal representation with respect to such claim by an attorney reasonably selected by the Company; 
 (c)    cooperate with the Company in good faith to contest such claim; and 
 (d)    permit the Company to participate in any proceedings relating to such claim; 
 provided, however, that the Company shall
bear and pay directly all costs and expenses (including additional interest and penalties) incurred in connection with such contest and shall indemnify and hold the Executive harmless, on an after-tax basis, for any Excise Tax or income tax,
including related interest and penalties, imposed as a result of such representation and payment of costs and expenses. Without limiting the foregoing, the Company shall control all proceedings in connection with such contest and, at its sole
option, may pursue or forego any and all administrative appeals, proceedings, hearings and conferences with the taxing authority in respect of such claim and may, at its sole option, either direct the Executive to pay the tax claimed and sue for a
refund or contest the claim in any permissible manner. The Executive agrees to prosecute such contest to a determination before any administrative tribunal, in a court of initial jurisdiction and in one or more appellate courts, as the Company shall
determine; provided, however, that if the Company directs the Executive to pay such claim and sue for a refund, the Company shall advance the amount of such payment to the Executive, on an interest-free basis and shall indemnify the Executive, on an
after-tax basis, for any Excise Tax or Taxes, including related interest or penalties, imposed with respect to such advance; and further provided that any extension of the statute of limitations relating to payment of Taxes for the taxable year of
the Executive with respect to which such contested amount is claimed to be due is limited solely to such contested amount. The Company’s control of the contest shall be limited to issues with respect to which a Gross-up Payment would be
payable. The Executive shall in Executive’s discretion be entitled to settle or contest, as the case may be, any other issue raised by the IRS or other taxing authority. 
 5.7.    Refunds. If, after the receipt by the Executive of an amount paid or advanced by the Company pursuant to
Section 5.1, 5.3 and/or 5.6, the Executive becomes entitled to receive any refund with respect to such 

 claim or amount, the Executive shall (subject to the Company’s complying with the requirements of Section 5.6)
promptly pay the Company the amount of such refund (together with any interest paid or credited thereon after taxes applicable thereto). If, after the receipt by the Executive of an amount paid or advanced by the Company pursuant to
Section 5.1, 5.3 and/or 5.6, a determination is made that the Executive shall not be entitled to any refund with respect to such claim and the Company does not notify the Executive in writing of its intent to contest such determination before
the earlier of (a) the expiration of thirty (30) days after such determination; or (b) the date such determination becomes final and non-appealable, then such advance shall be forgiven and shall not be required to be repaid and the
Company shall pay Executive an amount sufficient to provide Executive with an After-Tax Amount equal to any amount of Taxes and Excise Taxes which Executive shall incur with respect to such amount being forgiven. Any contest of a denial of refund
shall be controlled by Section 5.6. 
 ARTICLE VI. 
 EXPENSES AND INTEREST 
 6.1.    Legal Fees and Other Expenses. 

(a)    If Executive incurs legal fees or other expenses (including expert witness and accounting fees) on or after
the Effective Date, in an effort to enforce this Agreement, or to secure, preserve, establish entitlement to, or obtain benefits under this Agreement (including the fees and other expenses of Executive’s legal counsel in connection with the
delivery of an Executive Counsel Opinion), the Company shall, regardless of the outcome of such effort, reimburse Executive on a current basis (in accordance with Section 6.1(b)) for such reasonable fees and expenses, and shall also pay
Executive an additional payment such that, after payment of all Taxes and Excise Taxes on such amount, there remains a balance sufficient to pay all such fees and other expenses. 
 (b)    Reimbursement of legal fees and expenses and Gross-up Payments shall be made monthly within ten (10) days
after Executive’s written submission of a request for reimbursement together with evidence that such fees and expenses were incurred; provided, however, that the reimbursement of legal fees and expenses shall be paid no later than the last day
of the calendar year after such fees and expenses are incurred and the payment of the Gross-up Payments shall be paid no later than the last day of the calendar year following the calendar year in which the Executive pays the taxes to which the
Gross-up Payments relate. 
 (c)    If Executive does not prevail (after exhaustion of all available
judicial remedies) in respect of a claim by Executive or by the Company hereunder, and the Company establishes before a court of competent jurisdiction, by clear and convincing evidence, that Executive had no reasonable basis for his claim
hereunder, or for his response to the Company’s claim hereunder, or acted in bad faith, no further reimbursement for legal fees and expenses shall be due to Executive in respect of such claim and Executive shall refund any amounts previously
reimbursed hereunder with respect to such claim. 
 (d)    If there is a dispute between the Executive and
the Company as to Executive’s rights to reimbursement of legal or other fees and expenses under this Agreement or the amount of such reimbursement, any amount of reimbursement requested by Executive and accompanied by legal opinion of
nationally recognized executive compensation counsel that such amount should be paid under the Agreement shall be final, binding and controlling on the Company unless and to the extent the Company establishes otherwise by clear and convincing
evidence. 
 6.2.    Interest. If the Company does not pay any amount due to Executive under this Agreement within
five (5) business days after such amount first became due and owing, interest shall accrue on such amount from the date it became due and owing until the date of payment at an annual rate equal to 200 basis points above the base commercial
lending rate published in The Wall Street Journal in effect from time to time during the period of such nonpayment. 

 ARTICLE VII. 
 NO SET-OFF OR MITIGATION 
 7.1.    No Set-Off by Company. Executive’s
right to receive when due the payments and other benefits provided for under this Agreement is absolute, unconditional and not subject to set-off, counterclaim or legal or equitable defense. Time is of the essence in the performance by the Company
of its obligations under this Agreement. Any claim which the Company may have against Executive, whether for a breach of this Agreement or otherwise, shall be brought in a separate action or proceeding and not as part of any action or proceeding
brought by Executive to enforce any rights against the Company under this Agreement. 
 7.2.    No Mitigation.
Executive shall not have any duty to mitigate the amounts payable by the Company under this Agreement by seeking new employment or self-employment following termination. Except as specifically otherwise provided in this Agreement, all amounts
payable pursuant to this Agreement shall be paid without reduction regardless of any amounts of salary, compensation or other amounts which may be paid or payable to Executive as the result of Executive’s employment by another employer or
self-employment. 
 ARTICLE VIII. 
 CONFIDENTIALITY 
 8.1.    Confidential Information. 
 (a)    Executive acknowledges that it is the policy of the Company to maintain as secret and confidential all
Confidential Information, and that Confidential Information has been and will be developed at substantial cost and effort to the Company. Executive acknowledges that he will have access to Confidential Information with respect to the Company which
information is a valuable and unique asset of the Company and that disclosure of such Confidential Information would cause irreparable damage to the Company’s business and operations. 
 (b)    Executive acknowledges that (i) Confidential Information is, as between the Company and Executive, the
exclusive property of the Company, (ii) whatever Executive creates in the performance of duties in the course of Executive’s employment, including ideas, developments, writings, improvements, designs, graphic and musical works (the
“Work Product”) is the property of the Company, and (iii) to the extent that any of the Work Product is capable of protection by copyright, it is created within the scope of Executive’s employment and is work made for
hire. To the extent that any such Work Product may not be a work made for hire, Executive hereby assigns to the Company all rights in such Work Product. To the extent that any of the Work Product is an invention, Executive hereby assigns to the
Company all right, title, and interest in and to inventions, improvements, discoveries, or ideas conceived or invented by Executive during the term of Executive’s employment (the “Inventions”). The Company acknowledges that
this Agreement does not apply to an invention for which no equipment, supplies, facility, or trade secret information of the Company was used and which was developed entirely on Executive’s own time, unless the Invention (x) relates to the
business of the Company or to the Company’s actual or demonstrably anticipated research or development, or (y) results from any work performed by Executive for the Company. Executive agrees to execute any documents at any time reasonably
required by the Company in connection with the registration of copyright, the assignment or securing of patent protection for any Invention, or other perfection of the Company’s ownership of the Work Product. 
 (c)    Both during Executive’s employment by the Company and at any time after the Termination Date, Executive:

 (i)    shall not, directly or indirectly, divulge, furnish or make accessible to any Person, except:

 (A)    to the extent Executive reasonably and in good faith believes that such actions are related to,
and required by, Executive’s performance of his duties under this Agreement; or 

 (B)    as may be compelled by applicable law or administrative
regulation; provided that Executive, to the extent not prohibited from doing so by applicable law or administrative regulation, shall give the Company written notice of the information to be so disclosed pursuant to clause (B) of this sentence
as far in advance of its disclosure as is practicable, shall cooperate with the Company in its efforts to protect the information from disclosure, and shall limit Executive’s disclosure of such information to the minimum disclosure required by
law or administrative regulation (unless the Company agrees in writing to a greater level of disclosure); 
 (ii)    shall not use for his own benefit in any manner, any Confidential Information; 
 (iii)    shall not cause any such Confidential Information to become publicly known; and 
 (iv)    shall take all reasonable steps to safeguard such Confidential Information and to protect it against disclosure, misuse, loss and theft. 
 (d)    For purposes of this Agreement, Confidential Information represents trade secrets subject to protection under
the Uniform Trade Secrets Act, or to any comparable protection afforded by other applicable laws. 
 8.2.    Reasonableness of Restrictive Covenants. 
 (a)    Executive
acknowledges that the covenants contained in Section 8.1 are reasonable in the scope of the activities restricted, and that such covenants are reasonably necessary to protect the Company’s legitimate interests in its Confidential
Information. Executive further acknowledges such covenants are essential elements of this Agreement and that, but for such covenants, the Company would not have entered into this Agreement. 
 (b)    The Company and Executive have each consulted with their respective legal counsel and have been advised
concerning the reasonableness and propriety of such covenants. 
 8.3.    Right to Injunction, Survival of
Undertakings. 
 (a)    In recognition of the confidential nature of the Confidential Information, and
in recognition of the necessity of the limited restrictions imposed by Section 8.1, the parties agree that it would be impossible to measure solely in money the damages which the Company would suffer if Executive were to breach any of his
obligations under such Section. Executive acknowledges that any breach of any provision of such Section would irreparably injure the Company. Accordingly, Executive agrees that if he breaches any of the provisions of such Section, the Company shall
be entitled, in addition to any other remedies to which the Company may be entitled under this Agreement or otherwise, to an injunction to be issued by a court of competent jurisdiction, to restrain any breach, or threatened breach, of such
provisions, and Executive hereby waives any right to assert any claim or defense that the Company has an adequate remedy at law for any such breach. 
 (b)    If a court determines that any of the covenants included in this Article VIII is unenforceable in whole or in part, such court shall have the power to modify the provision, as necessary, so
as to cause such covenant as so modified to be enforceable. 
 (c)    All of the provisions of this
Article VIII shall survive any Termination of Employment without regard to (i) the reasons for such termination, or (ii) the expiration of the Agreement Term. 
 8.4.    If Executive breaches the restrictive covenants contained in this Article VIII, such violation shall be remedied as provided herein, but shall not affect the Company’s obligation to
pay benefits or otherwise fulfill its 

 obligations under this Agreement except and to the extent that such violation is the basis for Executive’s
Termination with Cause. 
 ARTICLE IX. 
 NON-EXCLUSIVITY OF RIGHTS 
 9.1.    Waiver of Certain Other Rights. To the
extent that payments are made to Executive pursuant to Section 4.1(a) or 4.1(b), Executive hereby waives the right to receive severance payments or severance benefits under any other severance Plan, agreement or Policy of the Company, including
but not limited to, any benefits to which Executive shall become entitled under an Executive retention agreement. 
 9.2.    Other Rights. Except as expressly provided in Section 9.1, this Agreement shall not prevent or limit Executive’s continuing or future participation in any benefit, bonus, incentive or other Plans
provided by the Company and for which Executive may qualify, nor shall this Agreement limit or otherwise affect such rights as Executive may have under any other agreements with the Company. Amounts which are vested benefits or which Executive is
otherwise entitled to receive under any Plan and any other payment or benefit required by law at or after the Termination Date shall be payable in accordance with such Plan or applicable law except as expressly modified by this Agreement.

 9.3.    Executive Employment Contract. It is not the intent of this Agreement to supersede the Company’s
Executive Retention Replacement Plan. Upon a Termination of Employment that causes Executive to be entitled to severance benefits under this Agreement and under the Executive Retention Replacement Plan, the provisions of Section 4.1(f) shall
control. 
 ARTICLE X. 
 MISCELLANEOUS 
 10.1.    No Assignability. This Agreement is personal to Executive and, without
the prior written consent of the Company, shall not be assignable by Executive otherwise than by will or the laws of descent and distribution. This Agreement shall inure to the benefit of and be enforceable by Executive’s legal representatives.

 10.2.    Successors. This Agreement shall inure to the benefit of and be binding upon the Company and its
successors and assigns. The Company will require any successor (whether direct or indirect, by purchase, merger, consolidation or otherwise) to all or substantially all of the business or assets of the Company or any Parent Corporation of any
successor (whether direct or indirect) by purchase, merger, consolidation or otherwise to all or substantially all of the business assets of the Company, to assume expressly and agree to perform this Agreement in the same manner and to the same
extent that the Company would be required to perform it if no such succession had taken place. Any successor to the business or assets of the Company which assumes or agrees to perform this Agreement by operation of law, contract, or otherwise shall
be jointly and severally liable with the Company under this Agreement as if such successor were the Company. 
 10.3.    Payments to Beneficiary. If Executive dies before receiving amounts to which Executive is entitled under this Agreement, such amounts shall be paid in a lump sum to one or more beneficiaries designated in
writing by Executive (each, a “Beneficiary”), or if none is so designated, to Executive’s estate. 
 10.4.    Non-Alienation of Benefits. Benefits payable under this Agreement shall not be subject in any manner to anticipation, alienation, sale, transfer, assignment, pledge, encumbrance, charge, garnishment,
execution or levy of any kind, either voluntary or involuntary, before actually being received by Executive, and any such attempt to dispose of any right to benefits payable under this Agreement shall be void. 
 10.5.    No Deference. Unless otherwise expressly provided in this Agreement, no determination pursuant to, or interpretation
of, this Agreement made by the board of directors (or any committee thereof) of the Company or any Successor Corporation following a Change of Control or Imminent Change Date shall be entitled to any 

 presumptive validity or other deference in connection with any judicial or administrative proceeding relating to or
arising under this Agreement. 
 10.6.    Severability. If any one or more Articles, Sections or other portions of
this Agreement are declared by any court or governmental authority to be unlawful or invalid, such unlawfulness or invalidity shall not serve to invalidate any Article, Section or other portion not so declared to be unlawful or invalid. Any Article,
Section or other portion so declared to be unlawful or invalid shall be construed so as to effectuate the terms of such Article, Section or other portion to the fullest extent possible while remaining lawful and valid. 
 10.7.    Amendments. This Agreement shall not be amended or modified at any time except by written instrument executed by the
Company and Executive. The Company shall not amend or terminate this Agreement in any manner following the Effective Date or during any Imminent Change Period without the prior written consent of the Executive. 
 10.8.    Notices. All notices and other communications under this Agreement shall be in writing and delivered by hand, by
nationally-recognized delivery service that promises overnight delivery, or by first-class registered or certified mail, return receipt requested, postage prepaid, addressed as follows: 
 If to Executive: 
 at Executive’s most recent home address on file with the Company. 
 If to the Company: 
 McDonald’s Corporation 
 One McDonald’s Plaza 
 Oak Brook, IL 60523 
 Attention: General Counsel 
 or to such
other address as either party shall have furnished to the other in writing. Notice and communications shall be effective when actually received by the addressee. 
 10.9.    Counterparts. This Agreement may be executed in two or more counterparts, each of which shall be deemed an original, but all of which together constitute one and the same
instrument. 
 10.10.    Governing Law. This Agreement shall be interpreted and construed in accordance with the
laws of the State of Illinois without regard to its choice of law principles. 
 10.11.    Captions. The captions
of this Agreement are not a part of the provisions hereof and shall have no force or effect. 
 10.12.    Number and
Gender. Wherever appropriate, the singular shall include the plural, the plural shall include the singular, and the masculine shall include the feminine. 
 10.13.    Tax Withholding. The Company may withhold from any amounts payable under this Agreement any Taxes that are required to be withheld pursuant to any applicable law or regulation.

 10.14.    No Waiver. Executive’s failure to insist upon strict compliance with any provision of this
Agreement shall not be deemed a waiver of such provision or any other provision of this Agreement. A waiver of any provision of this Agreement shall not be deemed a waiver of any other provision, and any waiver of any default in any such provision
shall not be deemed a waiver of any later default thereof or of any other provision. 
 10.15.    Entire Agreement;
Waiver of Consent. This Agreement contains the entire understanding of the Company and Executive with respect to its subject matter set forth herein and Executive acknowledges and agrees that this Agreement supersedes the Original Agreement with
respect to any Change of Control occurring on or after the Agreement Date. 

 10.16.    Company Subsidiaries and Successors. References in the Agreement to
employment by “the Company” shall be deemed to include employment by (1) any entity in which the Company directly or through intervening subsidiaries owns 100% of the total combined voting power or value of all classes of stock, or,
in the case of an unincorporated entity, 100% interest in the capital and profits and (2) any successor or assign of the Company pursuant to Section 10.2, and any obligation of the Company hereunder shall be deemed satisfied if and to the
extent an entity described in clause (1) or (2) of this sentence performs such obligation. 
 IN WITNESS WHEREOF, Executive and the
Company have executed this Change of Control Employment Agreement as of the date first above written. 
  

			
	EXECUTIVE
	
	  

	
	 McDONALD’S CORPORATION

		 	
	 By:
	 	  

		 	
	 Title:
	 	  

		 	

 ANNEX A 
 FORM OF 
 NON-COMPETITION AND RELEASE AGREEMENT 
 This agreement, release and waiver (the “Agreement”), made as of the          day of
                    ,             , is made by and between McDonald’s
Corporation and (together with all successors thereto, the “Company”) and                     
(“Executive”). 
 WHEREAS, the Company and the Executive have previously entered into a Change of Control Employment
Agreement, dated as of                     , 2008 (“Change of Control Agreement”); 
 NOW THEREFORE, in consideration for receiving benefits and severance under Section 4.1 of the Change of Control Agreement and in consideration of
the representations, covenants and mutual promises set forth in this Agreement, the parties agree as follows: 
  

	1.	Defined Terms. When used herein, unless otherwise specified, terms shall have the same definitions as provided in the Change of Control Agreement. 

 

	2.	Release. Except with respect to the Company’s obligations under the Change of Control Agreement, the Executive, and Executive’s heirs, executors, assigns,
representatives, agents, legal representatives, and personal representatives, hereby releases, acquits and forever discharges the Company, its Subsidiaries, the Surviving Corporation and their respective directors, officers, agents, servants,
employees, attorneys, shareholders, successors, assigns and affiliates, of and from any and all claims, liabilities, demands, causes of action, costs, expenses, attorneys’ fees, damages and obligations of every kind and nature, in law, equity,
or otherwise, known and unknown, suspected and unsuspected, disclosed and undisclosed, arising out of or in any way related to agreements, events, acts or conduct at any time prior to the day prior to execution of this Agreement, including but not
limited to: any and all such claims and demands directly or indirectly arising out of or in any way connected with the Executive’s employment with the Company; the Executive’s termination of employment with the Company; claims or demands
related to salary, bonuses, commissions, stock, stock options, or any other ownership interests in the Company, vacation pay, fringe benefits, expense reimbursements, sabbatical benefits, severance benefits, or any other form of compensation or
equity; claims pursuant to any federal, state, local law, statute, ordinance or cause of action including, but not limited to, the federal Civil Rights Act of 1964, as amended; the federal Age Discrimination in Employment Act of 1967, as amended;
the federal Americans with Disabilities Act of 1990; tort law; contract law; wrongful discharge; discrimination; fraud; defamation; harassment; emotional distress; or breach of the implied covenant of good faith and fair dealing. This Release does
not apply to any compensation or benefits to which the Executive may be entitled under this Agreement or the Change of Control Agreement or to any rights to indemnification under by-laws or other agreements of the Company or any other Employer.

  

	3.	No Inducement. Executive agrees that no promise or inducement to enter into this Agreement has been offered or made except as set forth in this Agreement, that the Executive
is entering into this Agreement without any threat or coercion and without reliance on any statement or representation made on behalf of the Company or by any person employed by or representing the Company, except for the written provisions and
promises contained in this Agreement. 

  

	4.	Confidential Information. 

 (a)    Executive acknowledges that it is the policy of the Company to maintain as secret and confidential all Confidential Information, and that Confidential Information has been and will be developed at substantial cost
and effort to the Company. Executive acknowledges that he will have access to Confidential Information with respect to the Company which information is a valuable and unique asset of the Company and that disclosure of such Confidential Information
would cause irreparable damage to the Company’s business and operations. 

 (b)    Executive acknowledges that (i) Confidential Information
is, as between the Company and Executive, the exclusive property of the Company, (ii) whatever Executive creates in the performance of duties in the course of Executive’s employment, including ideas, developments, writings, improvements,
designs, graphic and musical works (the “Work Product”) is the property of the Company, and (iii) to the extent that any of the Work Product is capable of protection by copyright, it is created within the scope of
Executive’s employment and is work made for hire. To the extent that any such Work Product may not be a work made for hire, Executive hereby assigns to the Company all rights in such Work Product. To the extent that any of the Work Product is
an invention, Executive hereby assigns to the Company all right, title, and interest in and to inventions, improvements, discoveries, or ideas conceived or invented by Executive during the term of Executive’s employment (the
“Inventions”). The Company acknowledges that this Agreement does not apply to an invention for which no equipment, supplies, facility, or trade secret information of the Company was used and which was developed entirely on
Executive’s own time, unless the Invention (x) relates to the business of the Company or to the Company’s actual or demonstrably anticipated research or development, or (y) results from any work performed by Executive for the
Company. Executive agrees to execute any documents at any time reasonably required by the Company in connection with the registration of copyright, the assignment or securing of patent protection for any Invention, or other perfection of the
Company’s ownership of the Work Product. 
 (c)    Both during Executive’s employment by the
Company and at any time after the Termination Date, Executive: 
 (i)    shall not, directly or
indirectly, divulge, furnish or make accessible to any Person confidential information, except: 
 (A)    to the extent Executive reasonably and in good faith believes that such actions are related to, and required by, Executive’s performance of his duties under this Agreement; or 
 (B)    as may be compelled by applicable law or administrative regulation; provided that Executive, to the extent not
prohibited from doing so by applicable law or administrative regulation, shall give the Company written notice of the information to be so disclosed pursuant to clause (B) of this sentence as far in advance of its disclosure as is practicable,
shall cooperate with the Company in its efforts to protect the information from disclosure, and shall limit Executive’s disclosure of such information to the minimum disclosure required by law or administrative regulation (unless the Company
agrees in writing to a greater level of disclosure); 
 (ii)    shall not use for his own benefit in any
manner, any Confidential Information; 
 (iii)    shall not cause any such Confidential Information to
become publicly known; and 
 (iv)    shall take all reasonable steps to safeguard such Confidential
Information and to protect it against disclosure, misuse, loss and theft. 
 (d)    For purposes of this
Agreement, Confidential Information represents trade secrets subject to protection under the Uniform Trade Secrets Act, or to any comparable protection afforded by other applicable laws. 
  

	5.	Non-Solicitation. During the period beginning on the Agreement Date and ending on the first anniversary of the Termination Date, Executive shall not, directly or indirectly:

 (a)    other than in connection with the good-faith performance of his duties as an
officer of the Company, encourage any employee of the Company and/or its Subsidiaries to terminate his or her relationship with the Company and/or its Subsidiaries; 

 (b)    solicit the employment or engagement as a consultant or
adviser of any employee of the Company and/or its Subsidiaries (other than by the Company or its Subsidiaries) or cause or encourage any Person to do any of the foregoing; 
 (c)    establish (or take preliminary steps to establish) a business with, or encourage others to establish (or take
preliminary steps to establish) a business with, any employee of the Company and/or its Subsidiaries; or 
 (d)    interfere with the relationship of the Company and/or its Subsidiaries with, or endeavor to entice away from the Company and/or its Subsidiaries, any Person who or which at any time (whether before or after
Executive’s Termination Date) was or is an employee, customer, vendor or supplier of, or maintained a business relationship (whether as a franchisee or otherwise) with, the Company and/or its Subsidiaries. 
  

	6.	Non-Competition Covenant. Executive covenants that during the period beginning on the Termination Date and ending on the first anniversary of the Termination Date, Executive
shall not: 

 (i)    directly or indirectly, in any capacity, engage or participate in, or
become employed by or render advisory or consulting services in connection with any Prohibited Business, provided that nothing in this clause (i) shall preclude Executive from performing services on behalf of an investment banking or commercial
banking, auditing or consulting firm so long as he or she is not engaged in rendering services to or soliciting business of a Prohibited Business; or 
 (ii)    make any financial investment, whether in the form of equity or debt, or own any interest, directly or indirectly, in any Prohibited Business, provided that nothing in this clause
(ii) shall restrict Executive from making any investment not in excess of 5% of the Common Stock in any company whose stock is listed on a national securities exchange or actively traded in the over-the-counter market if such investment does
not give Executive the right or ability to control or influence the policy decisions of any Prohibited Business. 
 For purposes of this
Section, “Prohibited Business” shall mean any Person and any branches, offices or operations thereof, which is a direct and material competitor of the Company or any of its Subsidiaries in any country of the world or in any state of the
United States, which is one of the ten (10) or fewer Persons designated as a Prohibited Business on Exhibit 1 to this Agreement at the time this Agreement is executed. 
  

	7.	Reasonableness of Restrictive Covenants. 

 (a)    Executive acknowledges that the covenants contained in Sections 4, 5 and 6 are reasonable in the scope of the activities restricted, the geographic area covered by the restrictions, and the duration of the
restrictions, and that such covenants are reasonably necessary to protect the Company’s legitimate interests in its Confidential Information and in its relationships with its employees, customers and suppliers. Executive further acknowledges
such covenants are essential elements of this Agreement and that, but for such covenants, the Company would not have entered into this Agreement. 
 (b)    The Company and Executive have each consulted with their respective legal counsel and have been advised concerning the reasonableness and propriety of such covenants. 
  

	8.	Right to Injunction, Survival of Undertakings. 

 (a)    In recognition of the confidential nature of the Confidential Information, and in recognition of the necessity of the limited restrictions imposed by Sections 4, 5 and 6, the parties agree
that it would be impossible to measure solely in money the damages which the Company would suffer if Executive were to breach any of his obligations under such Sections. Executive acknowledges that any breach of any provision of such Sections would
irreparably injure the Company. Accordingly, Executive agrees that if he breaches any of the provisions of such Sections, the Company shall be entitled, in addition 

 to any other remedies to which the Company may be entitled under this Agreement or otherwise, to an
injunction to be issued by a court of competent jurisdiction, to restrain any breach, or threatened breach, of such provisions, and Executive hereby waives any right to assert any claim or defense that the Company has an adequate remedy at law for
any such breach. 
 (b)    If a court determines that any of the covenants included in Sections 4, 5 and 6
is unenforceable in whole or in part because of such covenant’s duration or geographical or other scope, such court shall have the power to modify the duration or scope of such provision, as the case may be, so as to cause such covenant as so
modified to be enforceable. 
 (c)    All of the provisions of Sections 4, 5 and 6 shall survive any
Termination of Employment without regard to (i) the reasons for such termination or (ii) the expiration of the Agreement Term. 
 (d)    If Executive breaches the restrictive covenants contained in Sections 4, 5 and 6, such violation shall be remedied as provided herein, but shall not affect the Company’s obligation to
pay benefits or otherwise fulfill its obligations under this Agreement except and to the extent that such violation is the basis for Executive’s Termination with Cause. 
  

	9.	Compliance to Date. Executive hereby covenants and promises that he has not taken or caused to be taken, during a period of at least ninety (90) days prior to the
Effective Date, any action that would violate the covenants contained in Sections 4, 5 and 6 of this Agreement. 

  

	10.	Advice of Counsel; Time to Consider; Revocation. Executive acknowledges the following: 

 (i)    Executive received a copy of this Agreement on
                    , 200    . 
 (ii)    Executive has read this Agreement and understands its legal and binding effect. Executive is acting
voluntarily and of Executive’s own free will in executing this Agreement. 
 (iii)    Executive has
been advised to seek and has had the opportunity to seek legal counsel in connection with this Agreement. 
 (iv)    Executive was given [21/45] days (the “Consideration Period”) to consider the terms of this Agreement before signing it. 
 (v)    If Executive does not deliver a signed copy of this Agreement to the Company on or before the last day of the
Consideration Period, this Agreement shall be void and Executive will not receive the benefits described in Section 4.1 of the Change of Control Agreement. 
 Executive understands that, if Executive timely signs this Agreement and delivers it to the Company, Executive may rescind this Agreement at any time within seven (7) days after signing it by delivering a written
notice to the Company. Executive understands that this Agreement will not be effective until after the seven-day rescission period has expired. 
  

	11.	Severability. If all or any part of this Agreement is declared by any court or governmental authority to be unlawful or invalid, such unlawfulness or invalidity shall not
invalidate any other portion of this Agreement. Any section or a part of a section declared to be unlawful or invalid shall, if possible, be construed in a manner which will give effect to the terms of the section to the fullest extent possible
while remaining lawful and valid. 

  

	12.	Amendment. This Agreement shall not be altered, amended, or modified except by written instrument executed by the Company and the Executive. A waiver of any portion of this
Agreement shall not be deemed a waiver of any other portion of this Agreement. 

  

	13.	Counterparts. This Agreement may be executed in several counterparts, each of which shall be deemed to be an original, but all of which together will constitute one and the
same instrument. 

	14.	Headings. The headings of this Agreement are not part of the provisions hereof and shall not have any force or effect. 

  

	15.	Applicable Law. The provisions of this Agreement shall be interpreted and construed in accordance with the laws of the State of Illinois without regard to its choice of law
principles. 

 IN WITNESS WHEREOF, the parties have executed this Agreement as of the dates specified below. 
  

			
	 EXECUTIVE

	
	  

		
	 Date:
	 	  

		 	
	
	 McDONALD’S CORPORATION

		 	
		
	 By:
	 	  

		 	
	 Title:
	 	  

		 	
	 Date:
	 	  

		 	

 ANNEX B 
 FORM OF 
 EXHIBIT 1 TO NON-COMPETITION AND RELEASE AGREEMENT 
 PROHIBITED BUSINESSESFirst Amendment of McDonald's Corporation Severance Plan

 EXHIBIT (10)(m)(i) 
 First Amendment of 
 McDonald’s Corporation Severance Plan 
 The McDonald’s Corporation Severance Plan (the “Plan”) is hereby amended effective as of October 1, 2008 by adding the attached Schedule I to the
Plan. 
 Except for this addition of Schedule I, the Plan shall remain in full force and effect. 
 Executed in multiple originals this 21st day of October, 2008. 
  

			
	 McDONALD’S CORPORATION

		
	 By
	 	 /s/ Richard Floersch

	 Its Corporate Executive Vice President and
 Chief Human Resources Officer

 Schedule I: 
 Severance Benefits for 
 Qualifying McOpCo Restaurant Managers & Shared Restaurant Support Employees

 This Schedule sets forth the Severance Benefits under the Plan for each Qualifying Employee (1) who is salaried Restaurant Manager (including a
salaried assistant manager) or a full time salaried or hourly Shared Restaurant Support Employee (as determined by the Plan Administrator) before his or her Termination Date, (2) whose Covered Termination occurs as a result of the elimination
of his or her job because of the sale of one or more restaurants, and (3) who is either (i) not offered employment with the purchasing Operator of the restaurant or (ii) offered employment (x) with a level of responsibility not
comparable to his or her job that was eliminated (as determined by the Plan Administrator in his or her sole discretion), (y) at a rate of monthly Base Pay less than 80% of his or her rate of monthly Base Pay immediately before the Termination
Date, or (z) at a location more than 35 miles from the location of his or her eliminated job. 
 Weeks of Severance: Each Qualifying Employee
covered by this Schedule shall be credited with four (4) Weeks of Severance. 
 Severance Pay: Each Qualifying Employee shall receive
Severance Pay in a lump sum in an amount equal to his or her Weekly Base Pay multiplied by his or her Weeks of Severance. 
 Medical/Dental Coverage:
The Employers shall make the payments for COBRA Premiums provided for in Section 4.2 of the Plan during the Qualifying Employee’s Severance Period (4 weeks). 
 Company Vehicle: Section 4.7 of the Plan shall apply to each Qualifying Employee who has a company-provided vehicle. 
 Other Severance Benefits: A Qualifying Employee shall also receive, if otherwise eligible, the Severance Benefits provided for in Section 4.4 (equity awards) and Section 4.5 (sabbatical), but shall not receive the Severance
Benefits provided for in Section 4.3 (outplacement) of the Plan.

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