Document:

EXECUTIVE
      EMPLOYMENT AGREEMENT

     

    This
      Executive Employment Agreement (this "Agreement") is made and entered into
      as
of
      this
      1st day of October 2005, by and between New Motion, Inc. a Delaware corporation
      (the "Company")
      and
      Shane
      A. Maidy ("Executive").

     

    1. Engagement
      and Duties.

     

     1.1
      Upon
      the terms and subject to the conditions set forth in this Agreement,
the
      Company hereby engages and employs Executive as Senior Vice President of
      Marketing & Licensing. Executive hereby accepts such engagement and
      employment.

     

     1.2
      Executive will have access to certain confidential information and may,
during
      the course of his employment, develop certain information which will be the
      property of the
      Company. Executive will be required to sign the Company's "Proprietary
      Information and Assignment of Inventions Agreement" as a condition of his
      employment under this Agreement.

     

     1.3
      Executive's duties and responsibilities shall be as follows: responsible for
      the
      development and expansion of the Company's licensed content library and
      strategic placement
      of such content on New Motion's mobile platform, subject to the supervision,
      direction
      and control of the Board of Directors (the "Board") of the Company. In addition,
      Executive's
      duties shall include those duties and services for the Company and its
      affiliates as the Board
      shall from time to time reasonably direct. Executive shall report directly
      to
      the Chief Executive
      Officer of the Company.

     

     1.4
      Executive agrees to devote his primary business time, energies, skills,
efforts
      and attention to his duties hereunder, and will not, without the prior written
      consent of the Company, which consent will not be unreasonably withheld, render
      any material services to any other
      business concern. Executive will use his best efforts and abilities faithfully
      and diligently to
      promote the Company's business interests.

     

    (a)
      Company acknowledges and approves that Executive currently has a vested
interest
      in another Corporation that maintains and is acquiring content from
      international sources which
      is
      to be utilized in various media formats. From time to time Executive may chose
      to hold director
      and officer positions with the Corporation. Executive has made Company aware
      of
      these circumstances
      and have agreed that this will not prevent Executive from performing his
      services to Company.
      Executive will perform his services for the Corporation so not to interfere
      with
      his services
      to Company. Executive shall inform Company immediately of any potential
      conflicts of interests
      and shall resolve such potential conflicts in favor of the Company.

     

    Executive
      may perform his duties and obligations under this Agreement remotely for up
      to
      three days
      per
      week, so long as doing so does not interfere with his performance of such duties
      and obligations
      and the Executive complies with the Company's Telecommunications Policy. On
      days
Executive
      is not working remotely, he shall work from an office provided by the Company
      in
Orange
      County, California, or such other location in Los Angeles or Orange County,
      California, as the
      Board
      may from time to time determine.

     

    2. Term
      of Employment. Executive's
      employment pursuant to this Agreement shall commence
      on August 25, 2005 ("Start Date") and shall terminate on the earliest to occur
      of the following:

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (a) the
      close
      of business on the second anniversary of the Start Date;

     

    (b) the
      death
      of Executive;

     

    (c)
      delivery
      to Executive of written notice of termination by the Company if Executive
      shall suffer a "permanent disability," which for purposes of this Agreement
      shall mean a
      physical or mental disability which renders Executive, in the reasonable
      judgment of the Board, unable
      to
      perform his duties and obligations under this Agreement for 90 days in any
      12-month period;

     

    (d)
      notice to Executive of termination by the Company for Cause. For purposes
      of this Agreement, Cause means: (ii) any material breach of any of the terms
      of
      this Agreement;
      (ii) any act or omission knowingly undertaken or omitted by Executive with
      the
intent
      of
      causing damage to the Company, its properties, assets or business, goodwill,
      or
      its stockholders, officers, directors or employees; (ii) commission of any
      material act of dishonesty, fraud, misrepresentation, misappropriation,
      embezzlement, or other act of moral turpitude; (iii) Executive's consistent
      failure to perform his normal duties or any obligation under any provision
      of
      this Agreement, in either case, as directed by the Chief Executive Officer
      and/or the Board; (iv) conviction
      of, or pleading nolo
      contendere to
      (A)
      any crime or offense involving monies or other property of the Company; (B)
      any
      felony offense; or (C) any crime of moral turpitude; or (v) the
      chronic or habitual use or consumption of drugs or alcoholic beverages;
      or

     

    (e) notice
      to
      Executive of termination by the Company "without cause."

     

    After
      the
      expiration of the Employment term under Section 2(a), if Executive continues
      to
      be employed
      by the Company, such employment shall be terminable "at will" by either the
      Company
      or Executive and the terms and conditions of this Agreement shall continue
      to
      apply; provided,
      however, that if the Company terminates Executive's "at will" employment without
      Cause,
      then the severance amount set forth in Section
      3.1 payable
      to Executive as a result of such termination shall be equal to one month's
      pay
      at Executive's then-current base salary, accrued vacation
      and any Company approved holidays for which the Executive worked reimbursement
      of
      any
      approved expenses incurred up through date of termination and such amount shall
      be paid pursuant
      to California law. Additionally, Executive shall be entitled to Commissions
      as
described
      in Section 3.3 of this Agreement for a period as agreed to in Exhibit A
      Paragraph 2.f. which
      provides Executive upon termination of its relationship with Company an one
      percent (1%)
      Commission Fee of Company's Gross Revenue for any license signed, content
      secured or relationship developed where Executive introduces Company to Property
      owner, Licensor or business partner.

     

    In
      the
      event Executive is terminated for Cause pursuant to section 2(d), the
      Executive shall only receive his base salary though the termination date and
      shall not be entitled
      to any additional compensation, including salary, or bonus, excluding
      commissions. accrued
      vacation, Company approved holidays for which the Executive worked.
      Additionally, Executive shall be entitled to Commissions as described in Section
      3.3 of this Agreement for a period as agreed to in Exhibit A Paragraph 2.f.
      which provides Executive upon termination of its relationship with Company
      an
      one percent (1%) Commission Fee of Company's Gross Revenue for
      any
      license signed, content secured or relationship developed where Executive
      introduces Company
      to Property owner, Licensor or business partner. 

     

    
      
        
        

      

      
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    3.
      Compensation; Executive Benefit Plans.

     

     3.1
      Base
      Salary. Commencing
      on the Start Date, the Company shall pay Executive
      an annual base salary of $135,000.00. Executive's annual base salary will be
      increased
      to $160,000.00 on the first anniversary of the Start Date. Executive's base
      salary shall be
      payable in installments throughout the year in the same manner and at the same
      times the Company pays base salaries to other executives of the Company. In
      the
      event that Executive's employment
      is terminated, above (i.e., without cause), the Company shall continue to pay
      Executive's
      then-current base salary, Bonus described in Section 3.2, Commissions described
      in Section 3.3, as severance pay for the balance of the initial term hereof,
      and
      Executive shall retain only those Options described in Section 3.4, below,
      that
      have vested prior to the effective date of such termination.

     

    3.2
      Bonuses.

     

    (a) Executive
      will also be eligible to receive a bonus, capped at $120,000 per year
(the
      "Bonus") at the times and in the amounts set forth below:

     

    The
      Bonus
      will be paid in cash pursuant to the schedule below and will accrue on each
      monthly
      anniversary of the Start Date for a period of twenty four months (the "Bonus
      Period"). At
      the
      end of each calendar month following the Start Date, Executive shall accrue
      a
      bonus of 1%
      of the
      Company's then completed month's net profits, as determined in accordance with
      generally
      accepted accounting principals ("GAAP"). The accrued bonus for each monthly
      period
      shall be payable under this paragraph within 30 days after the end of each
      calendar quarter in the Bonus Period and upon completion of the un-audited
      interim financial statements of the Company
      (or its successor) for each such calendar quarter for which a Bonus is payable
      hereunder
      (the "Bonus Payment Date"). The Bonus for any month in the Bonus Period which
      is
      less than a full month, shall be prorated for the applicable month. All bonus
      calculations shall be made by the Company, whose determination shall be final
      and binding on Executive and the Company absent manifest error.

     

    In
      the
      event of an adjustment to the financial statements used above, occasioned by
      results
      of the actual year end audit, the Executive and the Company shall make an
      adjusting payment
      (in cash, or stock if the stock election has been made) to one another, as
      necessary, to reflect
      any change to the financial information used to calculate the bonus payable
      hereunder. Any
      under
      payment of Bonuses will be paid to Executive within 30 days of the discovered
      error, however these adjustments will not effect the maximum allowable under
      Section 3.2. Any over payment
      of Bonuses to Executive will be reflected in next bonus period, however these
      adjustments
      will not effect the maximum as allowed under Section 3.2. Any overpayment of
      a
      bonus will be adjusted through the future bonus payment.

     

    (b) Executive
      will also receive a bonus equal to 1% of the net profits of the Company's
      licensing division, as determined in accordance with generally accepted
      accounting principals
      ("GAAP"). The accrued bonus for each monthly period shall be payable under
      this
      paragraph within 30 days after the end of each calendar quarter and upon
      completion of the un-audited
      interim financial statements of the Company (or its successor) for each such
      calendar quarter
      for which a bonus is payable hereunder (the "Bonus Payment Date"). The bonus
      for
      any month which is less than a full month, shall be prorated for the applicable
      month. All bonus calculations shall be made by the Company's outside accountants
      whose determination shall be final and binding on Executive and the Company
      absent manifest error.

     

    
      
        
        

      

      
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    In
      the
      event of an adjustment to the financial statements used above, occasioned by
      results
      of the actual year end audit, the Executive and the Company shall make an
      adjusting payment
      (in cash, or stock if the stock election has been made) to one another, as
      necessary, to reflect
      any change to the financial information used to calculate the bonus payable
      hereunder. Any
      under
      payment of Bonuses will be paid to Executive within 30 days of the discovered
      error, however these adjustments will not effect the maximum allowable under
      Section 3.2. Any over payment
      of Bonuses to Executive will be reflected in next bonus period, however these
      adjustments
      will not effect the maximum as allowed under Section 3.2.

     

     3.3
      Commissions.
      Attached
      as Exhibit A to this Agreement is a copy of Executive's
      Consulting Agreement with the Company, dated April 20, 2005 ("Consulting
Agreement").
      Executive will receive commissions earned as a result of services performed
      under
      the
      Consulting Agreement according to the terms and at the rates set forth in
      section 2 of the
      Consulting Agreement ("Residual Commissions"). A complete list of the
      relationships, deals and/or business opportunities for which Executive will
      receive Residual Commissions is set forth on Exhibit B to this
      Agreement.

     

     3.4
      Stock
      Options. Subject
      to approval by the Company's Board of Directors, you will be granted an option
      to purchase up to 60,000 shares of NMI's Common Stock (the "Options")
      at an exercise valued at the fair market value of the stock as of the Value
      Determination Date
      (defined below). For purposes hereof, if the Company is a private company,
      the
      fair market value of the stock as of the last day in the applicable quarterly
      period (the "Value Determination Date")
      shall be determined in good faith by the Board of Directors of the Company.
      If
      the Company
      is public at that time, the fair market value of the stock on the Value
      Determination Date shall be the average closing price of the stock on the market
      on which it is then being traded for the 20
      trading days immediately preceding the Value Determination Date. The Options
      will be governed
      by and granted pursuant to a separate Stock Option Agreement. The Options will
      be subject
      to vesting so long as you continue to be employed by the Company, according
      to
      the vesting schedule
      set forth in the Stock Option Agreement. Accelerated Vesting: Company agrees
      that all 60,000
      shares (or the remaining unvested shares at the time shall or any subsequent
      grant of shares) shall vest automatically for Executive, should one of the
      following events take place, (1) a "Change of
      Control" For purposes of this letter agreement, a "Change of Control" shall
      be
      deemed to have occurred
      in the event (i) any person (as such term is used in Sections 13(d) and 14(d)
      of
      the Securities
      Exchange Act of 1934, as amended (the "Exchange Act"), or group of such
      "persons", without
      the consent of the Company's Board of Directors, is or becomes a "beneficial
      owner" (as defined
      in Rule 13d-3 of the Exchange Act), directly or indirectly, of securities of
      the
      Company representing
      fifty-one percent (51%) or more of the combined voting power of the Company's
      then outstanding securities; (ii) of a merger, consolidation or stock sale
      which
      results in the holders of the Company's
      capital stock immediately prior to such merger, consolidation or stock sale
      owning less than
      fifty percent (50%) of the voting equity of the Company's capital stock
      immediately after such merger,
      consolidation or stock sale; or (iii) of the sale or transfer of all or
      substantially all of the assets
      of
      the Company.

     

    
      
        
        

      

      
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    3.5
      Vacation.
      You
      will
      receive two weeks paid vacation, one week will vest immediately upon the Start
      Date and you shall accrue the other week. During the second year of your
      employment, you will receive three weeks paid vacation which you shall accrue
      during that year. All vacation shall be paid and earned in accordance with
      the
      Company's vacation policy.

     

     3.6
      Laptop/Mobile
      Telephone-PDA. The
      Company will provide Executive with
      a
      laptop computer and a PDA for business use. The laptop and Mobile Telephone-PDA
      will
      remain the property of the Company and must be returned upon the termination
      of
Executive's
      employment with the Company.

     

     3.7
      Other
      Benefits. During
      the term of his employment hereunder, Executive shall
      be
      eligible to participate in all operative employee benefit and welfare plans
      of
      the Company
      then in effect from time to time and in respect of which all executives of
      the
      Company generally
      are entitled to participate ("Company Executive Benefit Plans"), including,
      to
      the extent
      then in effect, auto allowances, group life, medical, disability and other
      insurance plans, all
      on
      the same basis applicable to employees of the Company whose level of management
      and authority is comparable to that of Executive.

     

     3.8
      The
      Company reserves the right to modify, suspend, or discontinue any and
      all
      of the above-mentioned plans, practices, policies and programs at any time
      as
      long as such
      action is taken generally with respect to other similarly situated executives
      of
      the Company.

     

     3.9
      The
      Company may deduct from any compensation payable to Executive the minimum
      amounts sufficient to cover applicable federal, state and/or local income tax
      withholding,
      old-age and survivors' and other social security payments, state disability
      and
      other insurance
      premiums and payments. This shall also apply to bonus payments where Executive
      elects
      to
      receive stock instead of cash, except that Executive shall provide the funds
      necessary for the Company to comply with its withholding obligations. This
      may
      be accomplished either by
      depositing such funds with the Company or the Company is authorized to offset
      the amounts required for withholding from Executive's Base Salary.

     

    4.
      Expenses.

     

     4.1
      Generally.
      Executive
      shall be entitled to reimbursement from the Company
      for the reasonable costs and expenses which he incurs in connection with the
      performance
      of his duties and obligations under this Agreement in a manner consistent with
      the Company's practices and policies as adopted or approved from time to time
      by
      the Board for executive officers generally.

     

    4.2
      Travel.
      All
      travel requests must be approved in advance by the Chief Executive
      Officer. The Company will reimburse Executive for expenses reasonably incurred
      by him
      for
      business travel, including transportation, lodging and reasonable entertainment
      expenses, pursuant to the Company's Travel Policy.

     

    
      
        
        

      

      
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     4.3
      Vehicle.
      The
      Company will reimburse Executive for automobile expenses for
      one
      vehicle, including lease or finance payments, gasoline, insurance, maintenance,
      repairs and
      all
      other reasonable costs associated with the vehicle, up to a maximum
      reimbursement of $800
      per
      month.

     

     4.4
      Mobile
      Telephone/PDA. The
      Company will reimburse Executive for the monthly
      fees associated with a mobile telephone and Blackberry (or equivalent) service,
      up to a maximum of $300 per month.

     

    5.
      Dispute
      Resolution.

     

     5.1
      Agreement
      to Arbitrate. Executive
      and the Company agree to arbitrate before
      a
      neutral arbitrator any and all disputes or claims arising from or relating
      to
      Executive's recruitment
      to or employment with the Company, or the termination of that employment,
including
      claims against any current or former agent or employee of the Company, whether
      the disputes or claims arise in tort, contract, or pursuant to a statute,
      regulation, or ordinance now in existence or which may in the future be enacted
      or recognized, including, but not limited to, the following claims:

     

    claims
      for fraud, promissory estoppel, fraudulent inducement of contract or
breach
      of
      contract or contractual obligation, whether such alleged contract or obligation
      be oral, written, or express or implied by fact or law;

     

    
      	 	
              ·

            	
              claims
                for wrongful termination of employment, violation of public policy
                and
                constructive
                discharge, infliction of emotional distress, misrepresentation,
                interference
                with contract or prospective economic advantage, defamation, unfair
                business
                practices, and any other tort or tort-like causes of action relating
                to or
                arising
                from the employment relationship or the formation or termination
                thereof;

            

    

     

    
      	 	
              ·

            	
              claims
                of discrimination, harassment, or retaliation under any and all federal,
                state,
                or municipal statutes, regulations, or ordinances that prohibit
                discrimination, harassment,
                or retaliation in employment, as well as claims for violation of
                any other
                federal, state, or municipal statute, regulation, or ordinance, except
                as
                set forth
                herein; and

            

    

     

    
      	 	
              ·

            	
              claims
                for non-payment or incorrect payment of wages, commissions, bonuses,
                severance,
                employee fringe benefits, stock options and the like, whether such
                claims
                be pursuant to alleged express or implied contract or obligation,
                equity,
                the California Labor Code, the Fair Labor Standards Act, the Employee
                Retirement Income Securities Act, and any other federal, state, or
                municipal laws concerning wages, compensation or employee
                benefits.

            

    

     

    5.2
      Claims
      Excluded from Arbitration. The
      Company and Executive understand
      and agree that arbitration of the disputes and claims covered by this Agreement
      shall be
      the
      sole and exclusive mechanism for resolving any and all existing and future
      disputes or claims
      arising out of Executive's recruitment to or employment with the Company or
      the
termination
      thereof. The Company and Executive further understand and agree that the
following
      disputes and claims are not covered by this Agreement and shall therefore be
      resolved as permitted or required by the law then in effect:

     

    
      
        
        

      

      
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              ·

            	
              claims
                for workers' compensation benefits, unemployment insurance, or state
                or
                federal disability insurance;

            

    

     

    
      	 	
              ·

            	
              claims
                for injunctive and/or other equitable relief;
                and

            

    

     

    
      	 	
              ·

            	
              any
                other dispute or claim that has been expressly excluded from arbitration
                by law.

            

    

     

    Also,
      nothing in this section should be interpreted as restricting or prohibiting
      Executive from filing a charge or complaint with a federal, state, or local
      administrative agency charged with investigating
      and/or prosecuting complaints under any applicable federal, state or municipal
      law or
      regulation. Any dispute or claim that is not resolved through the federal,
      state, or local agency must be submitted to arbitration in accordance with
      this
      section.

     

     5.3
      Waiver
      of Court or Jury Trial. Executive
      and the Company understand and
      agree
      that the arbitration of disputes and claims under this section shall be instead
      of a trial before a court or jury or a hearing before a government agency.
      Executive and the Company understand and agree that, by signing this Agreement,
      Executive and the Company are expressly waiving
      any and all rights to a trial before a court or jury or before a government
      agency regarding
      any disputes and claims which we now have or which we may in the future have
      that are
      subject to arbitration under this section.

     

     5.4
      Arbitration
      Procedures. The
      arbitrator shall issue a written award that sets forth the essential findings
      and conclusions on which the award is based. The arbitrator shall have
      the
      authority to award any relief authorized by law in connection with the asserted
      claims or disputes.
      The arbitrator's award shall be final and binding on both the Company and
      Executive and
      it
      shall provide the exclusive remedy(ies) for resolving any and all disputes
      and
      claims subject
      to arbitration under this section. The arbitrator's award shall be subject
      to
      correction, confirmation,
      or vacation, as provided by California Code of Civil Procedure Section 1285.8
      et
seq
      and
      any applicable California case law setting forth the standard of judicial review
      of arbitration
      awards.

     

    The
      arbitration shall be conducted in accordance with the National Rules for the
      Resolution
      of Employment Disputes of the American Arbitration Association; provided,
however,
      that the Arbitrator shall allow the discovery authorized by California Code
      of
      Civil Procedure section 1283.05 or any other discovery required by California
      law. Also, to the extent that any of the National Rules for the Resolution
      of
      Employment Disputes or anything in this Agreement conflicts with any arbitration
      procedures required by California law, the arbitration procedures required
      by
      California law shall govern.

     

    
      
        
        

      

      
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    5.5
      Place
      of Arbitration. The
      arbitration shall take place in Orange County, California,
      or, at the Executive's option, the county in which the
      Executive
      resides
      at the time the arbitrable
      dispute(s) or claim(s) arose, or in any county in which venue would have been
      proper if
      Executive were free to bring the dispute(s) or claim(s) in court.

     

     5.6
      Governing
      Law. This
      Agreement and its validity, construction and performance
      shall be governed by the laws of the State of California, without reference
      to
      rules relating
      to conflicts of law. Any dispute(s) and claim(s) to be arbitrated under this
      section shall be
      governed by the laws of the State of California, without reference to rules
      relating to conflicts of law.

     

     5.7
      Costs
      of Arbitration. The
      Company will bear the arbitrator's fee and any other
      type of expense or cost that the employee would not be required to bear if
      he or
      she were free
      to
      bring the dispute(s) or claim(s) in court as well as any other expense or cost
      that is unique to arbitration. The Company and Executive shall each bear their
      own attorneys' fees incurred in connection with the arbitration, and the
      arbitrator will not have authority to award attorneys' fees unless a statute
      or
      contract at issue in the dispute authorizes the award of attorneys' fees to
      the
prevailing
      party, in which case the arbitrator shall have the authority to make an award
      of
attorneys'
      fees as required or permitted by applicable law. If there is a dispute as to
      whether the Company
      or Executive is the prevailing party in the arbitration, the arbitrator will
      decide this issue.

     

     5.8
      Knowing
      Waiver. Executive
      has been advised to consult with an attorney of
      his
      our own choosing before signing this Agreement, and has had an opportunity
      to do
      so. Executive agrees that he has read this section carefully and understands
      that by signing this Agreement,
      he is waiving all rights to a trial or hearing before a court or jury of any
      and
      all disputes
      and claims regarding Executive's employment with the Company or the recruitment
      to or
      termination thereof (except as otherwise stated herein).

     

    6.
      Miscellaneous,

     

     6.1
      Notices.
      All
      notices, requests and other communications (collectively, "Notices")
      given pursuant to this Agreement shall be in writing, and shall be delivered
      by
      personal service or by United States first class, registered or certified mail
      (return receipt requested),
      postage prepaid, addressed to the party at the address set forth
      below:

     

    
      	
              If
                to Company:

            	 	
              New
                Motion, Inc

              42
                Corporate Park Suite 250

              Irvine
                CA 92606 

              949-777-3700
                (phone)

              949-777-3707
                (fax) 

              Attn:
                Board of Directors

            

    

     

    
      
        
        

      

      
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              If
                to Executive:

            	 	
              Shane
                A. Maidy

              11745
                Montana Avenue, #204

              Los
                Angeles, CA 90049

              Tel:
                (310) 471-1752

              Fax
                (310) 471-1759

            

    

    

    Any
      Notice shall be deemed duly given when received by the addressee thereof,
      provided that any
      Notice sent by registered or certified mail shall be deemed to have been duly
      given three days
      from
      date of deposit in the United States mails, unless sooner received. Either
      party
      may from
      time
      to time change its address for further Notices hereunder by giving notice to
      the
      other party in the manner prescribed in this section.

     

     6.2
      Entire
      Agreement. This
      Agreement contains the sole and entire Agreement
      and understanding of the parties with respect to the entire subject matter
      of
      this Agreement, and any and all prior discussions, negotiations, commitments
      and
      understandings, whether
      oral or otherwise, related to the subject matter of this Agreement are hereby
      merged herein.
      No representations, oral or otherwise, express or implied, other than those
      contained in this
      Agreement have been relied upon by any party to this Agreement.

     

     6.3
      Severability.
      The
      Company and Executive believe the covenants contained
      in this Agreement are reasonable and fair in all respects, and are necessary
      to
      protect the
      interests of the Company and Executive. However, in case any one or more of
      the
      provisions or parts of a provision contained in this Agreement shall, for any
      reason, be held to be invalid, illegal
      or unenforceable in any respect in any jurisdiction, such invalidity, illegality
      or unenforceability
      shall not affect any other provision or part of a provision of this Agreement
      or
any
      other
      jurisdiction, but this Agreement shall be reformed and construed in any such
      jurisdiction
      as if such invalid, illegal or unenforceable provision or part of a provision
      had never been
      contained herein and such provision or part shall be reformed so that it would
      be valid, legal
      and
      enforceable to the maximum extent permitted in such jurisdiction.

     

     6.4
      Neutral
      Interpretation. This
      Agreement constitutes the product of the negotiation
      of the parties hereto and the enforcement hereof shall be interpreted in a
      neutral manner,
      and not more strongly for or against either party based upon the source of
      the
draftsmanship
      hereof.

     

     6.5
      Captions.
      The
      various captions of this Agreement are for reference only and
      shall
      not be considered or referred to in resolving questions of interpretation of
      this Agreement.

     

    6.6
      Indemnification.

     

    (a)
      The
      Company shall provide indemnification for its directors and officers
(which
      shall include Executive) to the maximum extent allowed by the Company's Articles
      of Incorporation,
      by-laws or Section 145 of the Delaware General Corporation Law. Company
      shall also
      indemnify Executive for any claims relating to the executive acting within
      the
      course and scope of
      employment pursuant to California Labor Code 2802.

     

    
      
        
        

      

      
        9

        
          

        

      

      
        
        

      

    

     

     6.7
      Business
      Day. If
      the
      last day permissible for delivery of any Notice under any
      provision of this Agreement, or for the performance of any obligation under
      this
      Agreement, shall
      be
      other than a business day, such last day for such Notice or performance shall
      be
extended
      to the next following business day (provided, however, under no circumstances
      shall this
      provision be construed to extend the date of termination of this
      Agreement).

     

    6.8
      Miscellaneous
      This
      Agreement may be executed in two or more counterparts,
      each of which shall be deemed an original, but all of which together shall
      constitute one and the same instrument. The section headings contained in this
      Agreement are for reference purposes
      only and shall not affect in any way the meaning or interpretation of this
      Agreement. This
      Agreement embodies the entire Agreement and understanding of the parties hereto
      in respect
      of the subject matter contained herein and may not be modified orally, but
      only
      by a writing
      subscribed by the party charged therewith. There are no restrictions, promises,
      representations,
      warranties, covenants or undertakings, other than those expressly set forth
      or
      referred to herein. This Agreement supersedes all prior Agreements and
      understandings (whether oral or written) between the parties with respect to
      such subject matter.

     

    
      
        
        

      

      
        10

        
          

        

      

      
        
        

      

    

    

    In
      witness whereof, the parties have executed this Agreement as of the date first
      set forth above.

    
       

       

      
        	Company:	Executive:
	 	 	 
	New
                Motion, Inc.	 
	 	 	 
	 	 	 
	By:	/s/
                Scott Walker	/s/
                Shane A. Maidy
	 	Scott
                Walker, Chief Executive Officer	Shane
                A. Maidy

      

       

      
        
          
          

        

        
          11

          
            

          

        

        
          
          

        

      

    

    EXHIBIT
      A

     

    CONSULTING
      AGREEMENT

    
 

    
      
        
          	
                  Shane
                    A. Maidy

                	
                  11745
                    Montana Avenue #204

                
	 	 
	 	
                  Los
                    Angeles, CA 90049

                
	 	
                  310)
                    200-0039 tel. / 310) 471-1759 fax

                
	 	
                  smalc1062vnail.com

                   

                

        

      

    

     

    April
      20,
      2005

     

    Mr.
      Scott
      Walker 

    New
      Motion, Inc. 10
      

    Corporate
      Park Suite
      315

    Irvine,
      California 92606

     

    Re:
      CONSULTING PROJECT

     

    Dear
      Mr.
      Walker:

     

    This
      letter confirms an agreement whereby Shane A. Maidy ("Maidy") is engaged by
      New
Motion,
      Inc. ("NMI") to provide licensing, marketing and new business services to NMI.
      This confirmation is made pursuant to the following terms and
      conditions:

     

    
      	 	
              1.

            	
              
                Maidy's
                  authority shall include:

              

            

    

     

    a.
      Consultations.
      Maidy
      shall make himself available to consult and advise
      NMI on any matters of importance concerning the business affairs
      of NMI. Maidy, among other services that may be requested, will
      review, evaluate and assist NMI in the procurement of content and business
      development. A detailed listing, although not all-inclusive, is attached
      as Appendix "A" disclosing duties, responsibilities and fees of
      Maidy
      as part of this Agreement. Maidy is not considered to be an employee of NMI
      for
      the term of this engagement.

     

    
      	 	
              2.

            	
              Maidy's
                retention by NMI is effective as of May 1, 2005 and shall be in effect
                until
                July 31, 2005. As consideration for the advisory services to be performed
                by Maidy,
                NMI will pay a Consulting Fee based on fees outlined in Appendix
                "A"
                and
                a Commission Fee as outlined below in sections "2a - 2f". The first
                Consulting
                Fee payment will be due on the date of this Agreement and any other
                payments due thereafter shall be due no later than the 10" of each
                month
                during the
                Term of this Agreement. At the conclusion of the assignment as outlined
                in
                Appendix
                "A", NMI shall continue to pay Maidy any Commission Fees for as
                long
                as NMI continues to benefit and generate revenues from any relationships,
                deals
                or business opportunities that Maidy initiated on behalf of NMI.
                Should
                NMI
                wish to engage Maidy in any additional consulting assignment(s) and/or
                extend
                the Term of this Agreement, Maidy and NMI will negotiate in good
                faith.
                Maidy shall earn a Commission Fee based on the Gross Revenue generated
                from each
                relationship. Such commission shall be as follows and shall be in
                effect
                for as
                long as NMI has a relationship with the respective business
                partner(s):

            

    

     

    
      
        
        

      

      
        12

        
          

        

      

      
        
        

      

    

     

    
      	 	
              a.

            	
              Two
                percent (2%) of the first $500,000 of NMI's monthly Gross Revenue
                on any license signed, content secured or relationship developed
                where Maidy introduces NMI to property owner, Licensor or
                business partner.

            

    

    
      	 	
              b.

            	
              One
                and three quarters percent (1.75%) on the next $250,000 of NMI's
                monthly
                Gross Revenue on any license signed, content secured or relationship
                developed where Maidy introduces NMI to property owner,
                Licensor or business partner.

            

    

    
      	 	
              c.

            	
              One
                and a half percent (1.5%) on the next $250,000 of NMI's monthly Gross
                Revenue on any license signed, content secured or relationship
                developed
                where Maidy introduces NMI to property owner, Licensor or
                business partner.

            

    

    
      	 	
              d.

            	
              One
                and a quarter percent (1.25%) on the next $250,000 of NMI's monthly
                Gross Revenue on any license signed, content secured or relationship
                developed where Maidy introduces NMI to property owner,
                Licensor or business partner.

            

    

    
      	 	
              e.

            	
              One
                percent (1%) on any amount thereafter generated of NMI's monthly
                Gross Revenue on any license signed, content secured or relationship
                developed where Maidy introduces NMI to property owner,
                Licensor or business partner.

            

    

    
      	 	
              f.

            	
              In
                the event NMI and Maidy terminate their relationship, Maidy shall
                receive
                a Commission Fee of One percent (1%) of NMI's Gross Revenue
                for any license signed, content secured or relationship developed
                where Maidy introduces NMI to property owner, Licensor or
                business partner.

            

    

     

    
      	 	
              3.

            	
              In
                addition to the fees to be paid in Section 2 above, NMI agrees to
                reimburse Maidy
                for all reasonable out-of-pocket expenses incurred in connection
                with the
                engagement. Such reimbursement will be due and payable upon presentation
                of invoice.
                NMI will approve all material out-of-pocket expenses incurred by
                Maidy
                in
                advance.

            

    

     

    
      	
            	
              4.

            	
              NMI
                agrees to supply, in a timely manner, Maidy with such information
                as the
                latter requests in order for Maidy to perform his responsibilities
                with
                respect to this
                Agreement. NMI shall give Maidy discretionary authority to disclose
                to
                potential
                business partners such information about NMI as is customary in such
                endeavors.
                Said partners, where appropriate, will execute a Confidentiality
                Agreement.

            

    

     

    
      
        
        

      

      
        13

        
          

        

      

      
        
        

      

    

     

    NMI
      shall
      indemnify, defend and hold harmless Maidy from and against any and all
      damages, liabilities, costs and expenses (including reasonable attorney's fees)
      incurred in any action arising out of or in connection with negligence, willful
      misconduct, or intellectual property right infringement by NMI.

     

    
      	 	
              6.

            	
              You
                represent and warrant that you are duly authorized to enter into
                this
                Agreement on
                behalf of NMI. This Agreement shall be binding on your successors
                and
                permitted
                assigns.

            

    

     

    
      	 	
              7.

            	
              This
                Agreement shall be governed by and construed and enforced in accordance
                with
                the laws of the State of California, without regard to its choice
                of law
                provisions.
                In the event that a dispute arises out of this agreement such dispute
                shall
                be settled by binding arbitration in accordance with the rules of
                the
                American
                Arbitration Association and the prevailing party shall be awarded
                reasonable
                attorneys' fee.

            

    

     

    Please
      indicate NMI's acceptance of the terms of this Agreement by signing below and
      returning same to me.

     

    Very
      truly yours,

     

    _______________________

    Shane
      A.
      Maidy

     

    ACCEPTED
      AND ACKNOWLEDGED:

    NEW
      MOTION, INC.

     

    By:______________________ 

     

    Print
      Name: _________________________

     

    Title:______________________ 

     

    Print
      Title_________________________

     

    
      
        
        

      

      
        14

        
          

        

      

      
        
        

      

    

     

    Appendix
      A

    Duties
      and responsibilities regarding the engagement of Maidy, re: Section
      1.a:

     

    

    
      	
              Item

            	 	
              Fee

            	 
	
              Monthly
                Consulting Fee — Licensing /
                Content
                Acquisition

            	 	
              $

            	
              2,000

            	 
	
              Monthly
                Consulting Fee — Marketing (20 hrs.)

            	 	
              $

            	
              3,000

            	 
	 	 	 	 	 
	
              TOTALS:

            	 	
              $

            	
              5,000

            	 

    

     

    
      
        
        

      

      
        15

        
          

        

      

      
        
        

      

    

     

    EXHIBIT
      B

     

    RESIDUAL
      COMMISSION SCHEDULE

     

    1. Distributive
      Networks, LLC

     

    2. NASCAR

     

    3. Sony
      Pictures Entertainment / Sony Pictures Digital Entertainment

     

    4. Universal
      Music Group

     

    5. The
      Walt
      Disney Company / Walt Disney Internet Group

     

    
      
        
        

      

      
        16EXECUTIVE
      EMPLOYMENT AGREEMENT

     

    This
      Executive Employment Agreement (this "Agreement") is made and entered into
      as
of
      this
      1st day of October 2005, by and between New Motion, Inc. a Delaware corporation
      (the "Company")
      and
      Brian
      Singleton ("Executive").

     

    1. Engagement
      and Duties.

     

    1.1
      Upon
      the terms and subject to the conditions set forth in this Agreement,
the
      Company hereby engages and employs Executive as Senior Vice President of
      Operations. Executive hereby accepts such engagement and
      employment.

     

    1.2
      Executive will have access to certain confidential information and may,
during
      the course of his employment, develop certain information which will be the
      property of the
      Company. Executive will be required to sign the Company's "Proprietary
      Information and Assignment of Inventions Agreement" as a condition of his
      employment under this Agreement.

     

    1.3
      Executive's duties and responsibilities shall be as follows: the efficient
      running
      of the daily marketing campaigns as well as overall identification and analysis
      of potential
      new business opportunities or technologies, subject to the supervision,
      direction and control of the Board of Directors (the "Board") of the Company.
      In
      addition, Executive's duties shall include those duties and services for the
      Company and its affiliates as the Board shall from time
      to
      time reasonably direct. Executive shall report directly to the Chief Executive
      Officer of the
      Company.

     

    1.4
      Executive agrees to devote his primary business time, energies, skills,
efforts
      and attention to his duties hereunder, and will not, without the prior written
      consent of the Company, which consent will not be unreasonably withheld, render
      any material services to any other
      business concern. Executive will use his best efforts and abilities faithfully
      and diligently to
      promote the Company's business interests.

     

    1.5
      Except for routine travel incident to the business of the Company, Executive
      shall perform his duties and obligations under this Agreement principally from
      an office
      provided by the Company in Orange County, California, or such other location
      in
      Orange County or Los Angeles County, as the Board may from time to time
      determine.

     

    2. Term
      of Employment. Executive's
      employment pursuant to this Agreement shall commence
      on June 2nd, 2005 ("Start Date") and shall terminate on the earliest to occur
      of
      the following:

     

    (a) the
      close
      of business on the second anniversary of the Start Date;

     

    (b) the
      death
      of Executive;

     

    (c) delivery
      to Executive of written notice of termination by the Company if Executive shall
      suffer a "permanent disability," which for purposes of this Agreement shall
      mean
      a physical or mental disability which renders Executive, in the reasonable
      judgment of the Board, unable to perform his duties and obligations under this
      Agreement for 90 days in any 12-month period;

    

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (d) notice
      to
      Executive of termination by the Company for Cause. For purposes
      of this Agreement, Cause means: (ii) any material breach of any of the terms
      of
      this
      Agreement; (ii)
      any
      act or omission knowingly undertaken or omitted by Executive with the
intent
      of
      causing damage to the Company, its properties, assets or business, goodwill,
      or
      its stockholders, officers, directors or employees; (ii) commission of any
      material act of dishonesty, fraud, misrepresentation, misappropriation,
      embezzlement, or other act of moral turpitude; (iii) Executive's consistent
      failure to perform his normal duties or any obligation under any provision
      of
      this Agreement, in either case, as directed by the Chief Executive Officer
      and/or the Board; (iv) conviction
      of, or pleading nolo contendere to (A) any crime or offense involving monies
      or
      other property of the Company; (B) any felony offense; or (C) any crime of
      moral
      turpitude; or (v) the
      chronic or habitual use or consumption of drugs or alcoholic beverages;
      or

     

    (e) notice
      to
      Executive of termination by the Company "without cause."

     

    After
      the
      expiration of the Employment term under Section 2(a), if Executive continues
      to
      be employed
      by the Company, such employment shall be terminable "at will" by either the
      Company
      or Executive and the terms and conditions of this Agreement shall continue
      to
      apply; provided,
      however, that if the Company terminates Executive's "at will" employment without
      Cause,
      then the severance amount set forth in Section 3.1 payable to Executive as
      a
      result of such termination shall be equal to one month's pay at Executive's
      then-current base salary and such amount
      shall be paid in a lump sum within 20 calendar days of the date of Executive's
      termination.

     

    In
      the
      event Executive is terminated for Cause pursuant to section 2(d), the Executive
      shall
      only receive his base salary though the termination date and shall not be
      entitled to any additional compensation, including salary, bonus or
      commissions.

     

    3.
      Compensation; Executive Benefit Plans.

     

    3.1
      Base
      Salary. Commencing
      on the Start Date, the Company shall pay Executive
      an annual base salary of $96,000. Executive's annual base salary will be
      increased to $120,000 on the first anniversary of the Start Date. Executive's
      base salary shall be payable in installments
      throughout the year in the same manner and at the same times the Company pays
      base
      salaries to other executives of the Company. In the event that Executive's
      employment is terminated
      pursuant to Section 2(e), above (i.e., without cause), the Company shall
      continue to pay
      Executive's then-current base salary and the Bonus described in Section 3.2
      below as severance
      pay for the balance of the initial term hereof, and Executive shall retain
      only
      those Options
      described in Section 3.3, below, that have vested prior to the effective date
      of
      such termination.

     

    3.2 Bonus.
      Executive
      will also be eligible to receive a bonus, capped at $120,000 per
      year
      (the "Bonus") at the times and in the amounts set forth below:

     

    The
      Bonus
      will be paid in cash pursuant to the schedule below and will accrue on each
      monthly
      anniversary of the Start Date for a period of twenty four months (the "Bonus
      Period"). At
      the
      end of each calendar month following the Start Date, Executive shall accrue
      a
      bonus of 1%
      of the
      Company's then completed month's net profits, as determined in accordance with
      generally
      accepted accounting principals ("GAAP"). The accrued bonus for each monthly
      period
      shall be payable under this paragraph within 30 days after the end of each
      calendar quarter in
      the
      Bonus Period and upon completion of
      the
      un-audited interim financial statements of the Company
      (or its successor) for each such calendar quarter for which a Bonus is payable
      hereunder
      (the "Bonus Payment Date"). The Bonus for any month in the Bonus Period which
      is
less
      than
      a full month, shall be prorated for the applicable month. All bonus calculations
      shall be made by the Company, whose determination shall be final and binding
      on
      Executive and the Company absent manifest error.

     

    
      
        
        

      

      
        2

        
          

        

      

      
        
        

      

    

     

    In
      the
      event of an adjustment to the financial statements used above, occasioned by
      results
      of the actual year end audit, the Executive and the Company shall make an
      adjusting payment
      (in cash, or stock if the stock election has been made) to one another, as
      necessary, to reflect any change to the financial information used to calculate
      the bonus payable hereunder.

     

     3.3
      Stock
      Options. Subject
      to approval by the Company's Board of Directors, you
      will
      be granted an option to purchase up to 75,000 shares of the Company's Common
      Stock (the
      "Options") at an exercise valued at the fair market value of the stock as of
      the
      Value Determination
      Date (defined below). For purposes hereof, if the Company is a private company,
      the fair market value of the stock as of the last day in the applicable
      quarterly period (the "Value Determination
      Date") shall be determined in good faith by the Board of Directors of the
Company.
      If the Company is public at that time, the fair market value of the stock on
      the
      Value Determination
      Date shall be the average closing price of the stock on the market on which
      it
      is then
      being traded for the 20 trading days immediately preceding the Value
      Determination Date. The
      Options will be governed by and granted pursuant to a separate Stock Option
      Agreement. The
      Options will be subject to vesting so long as you continue to be employed by
      the
      Company, according to the following schedule set
      forth
      in
      the Stock Option Agreement.

     

     3.4
      Vacation.
      You
      will
      receive two weeks paid vacation, one week will vest immediately upon the Start
      Date and you shall accrue the other week. During the second year of your
      employment, you will receive three weeks paid vacation, which shall begin to
      accrue as of the
      first
      day of your second year of employment. All vacation shall be paid and earned
      in
accordance
      with the Company's vacation policy.

     

     3.5
      Other
      Benefits. During
      the term of his employment hereunder, Executive shall
      be
      eligible to participate in all operative employee benefit and welfare plans
      of
      the Company
      then in effect from time to time and in respect of which all executives of
      the
      Company generally
      are entitled to participate ("Company Executive Benefit Plans"), including,
      to
      the extent
      then in effect, auto allowances, group life, medical, disability and other
      insurance plans, all
      on
      the same basis applicable to employees of the Company whose level of management
      and authority is comparable to that of Executive.

     

     3.6
      The
      Company reserves the right to modify, suspend, or discontinue any and
      all
      of the above-mentioned plans, practices, policies and programs at any time
      as
      long as such
      action is taken generally with respect to other similarly situated executives
      of
      the Company.

     

     3.7
      The
      Company may deduct from any compensation payable to Executive the minimum
      amounts sufficient to cover applicable federal, state and/or local income tax
      withholding,
      old-age and survivors' and other social security payments, state disability
      and
      other
      ninsurance
      premiums and payments. This shall also apply to bonus payments where Executive
      elects
      to
      receive stock instead of cash, except that Executive shall provide the funds
      necessary for the Company to comply with its withholding obligations. This
      may
      be accomplished either by
      depositing such funds with the Company or the Company is authorized to offset
      the amounts required for withholding from Executive's Base Salary.

     

    
      
        
        

      

      
        3

        
          

        

      

      
        
        

      

    

     

    4. Expenses.

     4.1
      Generally.
      Executive
      shall be entitled to reimbursement from the Company
      for the reasonable costs and expenses which he incurs in connection with the
      performance
      of his duties and obligations under this Agreement in a manner consistent with
      the Company's practices and policies as adopted or approved from time to time
      by
      the Board for executive officers generally.

     

     4.2
      Travel.
      All
      travel requests must be approved in advance by the Chief Executive
      Officer. The Company will reimburse Executive for expenses reasonably incurred
      by him for business travel, including transportation, lodging and reasonable
      entertainment expenses, pursuant to the Company's Travel Policy.

     

     4.3
      Vehicle.
      The
      Company will reimburse Executive for automobile expenses for
      one
      vehicle, including lease or finance payments, gasoline, insurance, maintenance,
      repairs and
      all
      other reasonable costs associated with the vehicle, up to a maximum
      reimbursement of $500
      per
      month.

     

     4.4
      Mobile
      Telephone/PDA. The
      Company will reimburse Executive for the monthly
      fees associated with a mobile telephone and Blackberry service, up to a maximum
      of $300
      per
      month.

     

    5. Dispute
      Resolution.

     

     5.1
      Agreement
      to Arbitrate. Executive
      and the Company agree to arbitrate before
      a
      neutral arbitrator any and all disputes or claims arising from or relating
      to
      Executive's recruitment
      to or employment with the Company, or the termination of that employment,
including
      claims against any current or former agent or employee of the Company, whether
      the disputes or claims arise in tort, contract, or pursuant to a statute,
      regulation, or ordinance now in existence or which may in the future be enacted
      or recognized, including, but not limited to, the following claims:

     

    
      	 	
              ·

            	
              claims
                for fraud, promissory estoppel, fraudulent inducement of contract
                or
                breach
                of contract or contractual obligation, whether such alleged contract
                or
                obligation be oral, written, or express or implied by fact or
                law;

            

    

     

    
      	 	
              ·

            	
              claims
                for wrongful termination of employment, violation of public policy
                and
                constructive
                discharge, infliction of emotional distress, misrepresentation,
                interference
                with contract or prospective economic advantage, defamation, unfair
                business
                practices, and any other tort or tort-like causes of action relating
                to or
                arising
                from the employment relationship or the formation or termination
                thereof;

            

    

     

    
      
        
        

      

      
        4

        
          

        

      

      
        
        

      

    

     

    
      	 	
              ·

            	
              claims
                of discrimination, harassment, or retaliation under any and all federal,
                state,
                or municipal statutes, regulations, or ordinances that prohibit
                discrimination, harassment,
                or retaliation in employment, as well as claims for violation of
                any
                other
                federal, state, or municipal statute, regulation, or ordinance, except
                as
                set forth
                herein; and

            

    

     

    
      	 	
              ·

            	
              claims
                for non-payment or incorrect payment of wages, commissions, bonuses,
                severance,
                employee fringe benefits, stock options and the like, whether such
                claims
                be pursuant to alleged express or implied contract or obligation,
                equity,
                the California Labor Code, the Fair Labor Standards Act, the Employee
                Retirement Income Securities Act, and any other federal, state, or
                municipal laws concerning wages, compensation or employee
                benefits.

            

    

     

     5.2
      Claims
      Excluded from Arbitration. The
      Company and Executive understand
      and agree that arbitration of the disputes and claims covered by this Agreement
      shall be
      the
      sole and exclusive mechanism for resolving any and all existing and future
      disputes or claims
      arising out of Executive's recruitment to or employment with the Company or
      the
termination
      thereof. The Company and Executive further understand and agree that the
following
      disputes and claims are not covered by this Agreement and shall therefore be
      resolved as
      permitted or required by the law then in effect:

     

    
      	 	
              ·

            	
              claims
                for workers' compensation benefits, unemployment insurance, or state
                or
                federal disability insurance;

            

    

     

    
      	 	
              ·

            	
              claims
                for injunctive and/or other equitable relief;
                and

            

    

     

    
      	 	
              ·

            	
              any
                other dispute or claim that has been expressly excluded from arbitration
                by law.

            

    

     

    Also,
      nothing in this section should be interpreted as restricting or prohibiting
      Executive from filing
      a
      charge or complaint with a federal, state, or local administrative agency
      charged with investigating
      and/or prosecuting complaints under any applicable federal, state or municipal
      law or
      regulation. Any dispute or claim that is not resolved through the federal,
      state, or local agency must be submitted to arbitration in accordance with
      this
      section.

     

     5.3
      Waiver
      of Court or Jury Trial. Executive
      and the Company understand and
      agree
      that the arbitration of disputes and claims under this section shall be instead
      of a trial before a court or jury or a hearing before a government agency.
      Executive and the Company understand and agree that, by signing this Agreement,
      Executive and the Company are expressly waiving
      any and all rights to a trial before a court or jury or before a government
      agency regarding
      any disputes and claims which we now have or which we may in the future have
      that are
      subject to arbitration under this section.

     

     5.4
      Arbitration
      Procedures. The
      arbitrator shall issue a written award that sets forth the essential findings
      and conclusions on which the award is based. The arbitrator shall have
      the
      authority to award any relief authorized by law in connection with the asserted
      claims or disputes. The arbitrator's award shall be final and binding on both
      the Company and Executive and
      it
      shall provide the exclusive remedy(ies) for resolving any and all disputes
      and
      claims subject
      to arbitration under this section. The arbitrator's award shall be subject
      to
      correction, confirmation,
      or vacation, as provided by California Code of Civil Procedure Section 1285.8
      et
seq
      and
      any applicable California case law setting forth the standard of judicial review
      of arbitration
      awards.

     

    
      
        
        

      

      
        5

        
          

        

      

      
        
        

      

    

     

    The
      arbitration shall be conducted in accordance with the National Rules for the
      Resolution
      of Employment Disputes of the American Arbitration Association; provided,
however,
      that the Arbitrator shall allow the discovery authorized by California Code
      of
      Civil Procedure section 1283.05 or any other discovery required by California
      law. Also, to the extent that any of the National Rules for the Resolution
      of
      Employment Disputes or anything in this Agreement conflicts with any arbitration
      procedures required by California law, the arbitration procedures required
      by
      California law shall govern.

     

     5.5
      Place
      of Arbitration. The
      arbitration shall take place in Orange County, California,
      or, at the Executive's option, the county in which the Executive resides at
      the
      time the arbitrable
      dispute(s) or claim(s) arose, or in any county in which venue would have been
      proper if
      Executive were free to bring the dispute(s) or claim(s) in court.

     

     5.6
      Governing
      Law. This
      Agreement and its validity, construction and performance
      shall be governed by the laws of the State of California, without reference
      to
      rules relating
      to conflicts of law. Any dispute(s) and claim(s) to be arbitrated under this
      section shall be
      governed by the laws of the State of California, without reference to rules
      relating to conflicts of law.

     

     5.7
      Costs
      of Arbitration. The
      Company will bear the arbitrator's fee and any other
      type of expense or cost that the employee would not be required to bear if
      he or
      she were free
      to
      bring the dispute(s) or claim(s) in court as well as any other expense or cost
      that is unique to arbitration. The Company and Executive shall each bear their
      own attorneys' fees incurred in connection with the arbitration, and the
      arbitrator will not have authority to award attorneys' fees unless a statute
      or
      contract at issue in the dispute authorizes the award of attorneys' fees to
      the
prevailing
      party, in which case the arbitrator shall have the authority to make an award
      of
attorneys'
      fees as required or permitted by applicable law. If there is a dispute as to
      whether the Company
      or Executive is the prevailing party in the arbitration, the arbitrator will
      decide this issue.

     

     5.8
      Knowing
      Waiver. Executive
      has been advised to consult with an attorney of
      his
      our own choosing before signing this Agreement, and has had an opportunity
      to do
      so. Executive agrees that he has read this section carefully and understands
      that by signing this Agreement,
      he is waiving all rights to a trial or hearing before a court or jury of any
      and
      all disputes
      and claims regarding Executive's employment with the Company or the recruitment
      to or
      termination thereof (except as otherwise stated herein).

     

    6.
      Miscellaneous.

     

    
      
        
        

      

      
        6

        
          

        

      

      
        
        

      

    

     

    6.1
      Notices.
      All
      notices, requests and other communications (collectively, "Notices")
      given pursuant to this Agreement shall be in writing, and shall be delivered
      by
      personal service or by United States first class, registered or certified mail
      (return receipt requested),
      postage prepaid, addressed to the party at the address set forth
      below:

    

    
      	
              If
                to Company:

            	 	
              New
                Motion, Inc

              42
                Corporate Park Suite 250

              Irvine
                CA 92606

              949-777-3700
                (phone)

              949-777-3707
                (phone)

              Attention
                Board of Directors & Legal

            
	 	 	 
	
              If
                to Executive: 

            	 	Brian
              Singleton
              1202
                Hazel Place, Orange CA

            

    

    

    Any
      Notice shall be deemed duly given when received by the addressee thereof,
      provided that any
      Notice sent by registered or certified mail shall be deemed to have been duly
      given three days
      from
      date of deposit in the United States mails, unless sooner received. Either
      party
      may from
      time
      to time change its address for further Notices hereunder by giving notice to
      the
      other party in the manner prescribed in this section.

     

     6.2
      Entire
      Agreement. This
      Agreement contains the sole and entire Agreement
      and understanding of the parties with respect to the entire subject matter
      of
      this Agreement, and any and all prior discussions, negotiations, commitments
      and
      understandings, whether
      oral or otherwise, related to the subject matter of this Agreement are hereby
      merged herein.
      No representations, oral or otherwise, express or implied, other than those
      contained in this
      Agreement have been relied upon by any party to this Agreement.

     

     6.3
      Severability.
      The
      Company and Executive believe the covenants contained
      in this Agreement are reasonable and fair in all respects, and are necessary
      to
      protect the
      interests of the Company and Executive. However, in case any one or more of
      the
      provisions or parts of a provision contained in this Agreement shall, for any
      reason, be held to be invalid, illegal
      or unenforceable in any respect in any jurisdiction, such invalidity, illegality
      or unenforceability
      shall not affect any other provision or part of a provision of this Agreement
      or
any
      other
      jurisdiction, but this Agreement shall be reformed and construed in any such
      jurisdiction
      as if such invalid, illegal or unenforceable provision or part of a provision
      had never been
      contained herein and such provision or part shall be reformed so that it would
      be valid, legal
      and
      enforceable to the maximum extent permitted in such jurisdiction.

     

     6.4
      Neutral
      Interpretation. This
      Agreement constitutes the product of the negotiation
      of the parties hereto and the enforcement hereof shall be interpreted in a
      neutral manner,
      and not more strongly for or against either party based upon the source of
      the
draftsmanship
      hereof.

     

    
      
        
        

      

      
        7

        
          

        

      

      
        
        

      

    

     

     6.5
      Captions.
      The
      various captions of this Agreement are for reference only and
      shall
      not be considered or referred to in resolving questions of interpretation of
      this Agreement.

     

     6.6
      Indemnification.
      The
      Company shall provide indemnification for its directors
      and officers (which shall include Executive) to the maximum extent allowed
      by
      the Company's
      Articles of Incorporation, by-laws or Section 145 of the Delaware General
Corporation
      Law.

     

     6.7
      Business
      Day. If
      the
      last day permissible for delivery of any Notice under any
      provision of this Agreement, or for the performance of any obligation under
      this
      Agreement, shall
      be
      other than a business day, such last day for such Notice or performance shall
      be
extended
      to the next following business day (provided, however, under no circumstances
      shall this
      provision be construed to extend the date of termination of this
      Agreement).

     

     6.8
      Miscellaneous
      This
      Agreement may be executed in two or more counterparts,
      each of which shall be deemed an original, but all of which together shall
      constitute one and the same instrument. The section headings contained in this
      Agreement are for reference purposes
      only and shall not affect in any way the meaning or interpretation of this
      Agreement. This
      Agreement embodies the entire Agreement and understanding of the parties hereto
      in respect
      of the subject matter contained herein and may not be modified orally, but
      only
      by a writing
      subscribed by the party charged therewith. There are no restrictions, promises,
      representations,
      warranties, covenants or undertakings, other than those expressly set forth
      or
      referred to herein. This Agreement supersedes all prior Agreements and
      understandings (whether oral or written) between the parties with respect to
      such subject matter.

     

    In
      witness whereof, the parties have executed this Agreement as of the date first
      set forth above.

     

    
      	 	Company: 	Executive: 
	 	 	 
	 	New
              Motion, Inc.	 
	 	 	 
	By:	/s/ Scott Walker	
              /s/
                Brian Singleton

            
	 	
              Scott
                Walker, Chief Executive Officer

            	
              Brian
                Singleton

            

    

     

    
      
        
        

      

      
        8

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