Document:

Exhibit 10.2

 

NEITHER THE ISSUANCE AND SALE OF THE
SECURITIES REPRESENTED BY THIS CERTIFICATE NOR THE SECURITIES INTO WHICH THESE SECURITIES ARE CONVERTIBLE HAVE BEEN REGISTERED
UNDER THE SECURITIES ACT OF 1933, AS AMENDED, OR APPLICABLE STATE SECURITIES LAWS. THE SECURITIES MAY NOT BE OFFERED FOR SALE,
SOLD, TRANSFERRED OR ASSIGNED (I) IN THE ABSENCE OF (A) AN EFFECTIVE REGISTRATION STATEMENT FOR THE SECURITIES UNDER THE SECURITIES
ACT OF 1933, AS AMENDED, OR (B) AN OPINION OF COUNSEL (WHICH MAY BE THE LEGAL COUNSEL OPINION (AS DEFINED IN THE PURCHASE AGREEMENT)),
IN A GENERALLY ACCEPTABLE FORM, THAT REGISTRATION IS NOT REQUIRED UNDER SAID ACT OR (II) UNLESS SOLD PURSUANT TO RULE 144, RULE
144A OR REGULATION S UNDER SAID ACT. NOTWITHSTANDING THE FOREGOING, THE SECURITIES MAY BE PLEDGED IN CONNECTION WITH A BONA FIDE
MARGIN ACCOUNT OR OTHER LOAN OR FINANCING ARRANGEMENT SECURED BY THE SECURITIES.

 

	Principal Amount: $[●]	Issue Date: May 13, 2019
	Actual Amount of Purchase Price: $[●]	 

 

SENIOR CONVERTIBLE PROMISSORY NOTE

 

FOR VALUE RECEIVED,
EDISON NATION, INC., a Nevada corporation (hereinafter called the “Borrower” or the “Company”),
hereby promises to pay to the order of [●] or its registered assigns (the “Holder”), in the form
of lawful money of the United States of America, the principal sum of $[●], which amount is the $[●]
actual amount of the purchase price (the “Consideration”) hereof plus an original issue discount in the amount
of $[●] (the “OID”) (subject to adjustment herein) (the “Principal Amount”)
and to pay interest on the unpaid Principal Amount hereof at the rate of two percent (2%) (the “Interest Rate”)
per annum (the initial twelve months of such interest shall be guaranteed) from the date hereof (the “Issue Date”)
until the same becomes due and payable, whether at maturity or upon acceleration or by prepayment or otherwise, as further provided
herein. The maturity date shall be six (6) months from the Issue Date (the “Maturity Date”), and is the date
upon which the principal sum, the OID, as well as any accrued and unpaid interest and other fees, shall be due and payable.

 

This Note shall be
a senior obligation of the Company, with priority over all future Indebtedness (as defined below) of the Company as provided for
herein.

 

Interest shall commence
accruing on the date that the Note is fully funded and shall be computed on the basis of a 365-day year and the actual number of
days elapsed. Any Principal Amount or interest on this Note which is not paid when due shall bear interest at the rate of the lesser
of (i) fifteen percent (15%) per annum, and (ii) the maximum amount permitted by law from the due date thereof until the same is
paid (“Default Interest”).

 

All payments due hereunder
(to the extent not converted into shares of common stock, $0.001 par value per share, of the Borrower (the “Common Stock”)
in accordance with the terms hereof) shall be made in lawful money of the United States of America. All payments shall be made
at such address as the Holder shall hereafter give to the Borrower by written notice made in accordance with the provisions of
this Note. Whenever any amount expressed to be due by the terms of this Note is due on any day which is not a business day, the
same shall instead be due on the next succeeding day which is a business day and, in the case of any interest payment date which
is not the date on which this Note is paid in full, the extension of the due date thereof shall not be taken into account for purposes
of determining the amount of interest due on such date.

 

     

     

    

 

Each capitalized term
used herein, and not otherwise defined, shall have the meaning ascribed thereto in that certain securities purchase agreement,
dated as of the Issue Date, pursuant to which this Note was originally issued (the “Purchase Agreement”). As
used in this Note, the term “business day” shall mean any day other than a Saturday, Sunday or a day on which commercial
banks in the city of New York, New York are authorized or required by law or executive order to remain closed. As used herein,
the term “Trading Day” means any day that shares of Common Stock are listed for trading or quotation on the
Principal Market (as defined in the Purchase Agreement), any tier of the NASDAQ Stock Market, the New York Stock Exchange or the
NYSE American.

 

This Note is free from
all taxes, liens, claims and encumbrances with respect to the issue thereof and shall not be subject to preemptive rights or other
similar rights of shareholders of the Borrower and will not impose personal liability upon the holder thereof.

 

The following terms
shall apply to this Note:

 

Article
I

CONVERSION RIGHTS

 

1.1          Conversion
Right. The Holder shall have the right, at any time on or after the date that an Event of Default (as defined in this Note)
occurs under the Note, to convert all or any portion of the then outstanding and unpaid Principal Amount and interest (including
any Default Interest) into fully paid and non-assessable shares of Common Stock, as such Common Stock exists on the Issue Date,
or any shares of capital stock or other securities of the Borrower into which such Common Stock shall hereafter be changed or reclassified,
at the Conversion Price (as defined below) determined as provided herein (a “Conversion”); provided,
however, that in no event shall the Holder be entitled to convert any portion of this Note in excess of that portion
of this Note upon conversion of which the sum of (1) the number of shares of Common Stock beneficially owned by the Holder and
its affiliates (other than shares of Common Stock which may be deemed beneficially owned through the ownership of the unconverted
portion of this Note or the unexercised or unconverted portion of any other security of the Borrower subject to a limitation on
conversion or exercise analogous to the limitations contained herein) and (2) the number of Conversion Shares issuable upon the
conversion of the portion of this Note with respect to which the determination of this proviso is being made, would result in beneficial
ownership by the Holder and its affiliates of more than 4.99% of the then outstanding shares of Common Stock. For purposes of the
proviso set forth in the immediately preceding sentence, beneficial ownership shall be determined in accordance with Section 13(d)
of the Securities Exchange Act of 1934, as amended (the “1934 Act”), and Regulations 13D-G thereunder, except
as otherwise provided in clause (1) of such proviso, provided, however, that the limitations on conversion
may be waived (up to 9.99%) by the Holder upon, at the election of the Holder, not less than 61 days’ prior notice to the
Borrower, and the provisions of the conversion limitation shall continue to apply until such 61st day (or such later date, as determined
by the Holder, as may be specified in such notice of waiver). The number of Conversion Shares to be issued upon each conversion
of this Note shall be determined by dividing the Conversion Amount (as defined below) by the applicable Conversion Price then in
effect on the date specified in the notice of conversion, in the form attached hereto as Exhibit A (the “Notice
of Conversion”), delivered to the Borrower or Borrower’s transfer agent by the Holder in accordance with Section
1.4 below; provided, that the Notice of Conversion is submitted by facsimile or e-mail (or by other means resulting
in, or reasonably expected to result in, notice) to the Borrower or Borrower’s transfer agent before 11:59 p.m., New York,
New York time on such conversion date (the “Conversion Date”). The term “Conversion Amount”
means, with respect to any conversion of this Note, the sum of (1) the Principal Amount of this Note to be converted in such conversion
plus (2) at the Holder’s option, accrued and unpaid interest, if any, on such Principal Amount at the Interest Rate
to the Conversion Date, plus (3) at the Holder’s option, Default Interest, if any, on the amounts referred to in the
immediately preceding clauses (1) and/or (2).

 

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1.2          Conversion
Price.

 

(a)       Calculation
of Conversion Price. The per share conversion price into which Principal Amount and interest (including any Default Interest)
under this Note shall be convertible into shares of Common Stock hereunder (the “Conversion Price”) shall be
equal to 80% multiplied by the lowest traded price of the Common Stock during the twenty (20) consecutive Trading Day period immediately
preceding the date of the respective conversion (the “Alternate Conversion Price”).

 

(b)       Conversion
Price During Major Announcements. Notwithstanding anything contained in Section 1.2(a) to the contrary, in the event
the Borrower (i) makes a public announcement that it intends to be acquired by, consolidate or merge with any other corporation
or entity (other than a merger in which the Borrower is the surviving or continuing corporation and its capital stock is unchanged)
or sell or transfer all or substantially all of the assets of the Borrower; or (ii) any person, group or entity (including the
Borrower) publicly announces a tender offer to purchase 50% or more of the Common Stock (or any other takeover scheme) (any such
transaction referred to in clause (i) or (ii) being referred to herein as a “Change in Control” and the date
of the announcement referred to in clause (i) or (ii) is being referred to herein as the “Announcement Date”),
then the Conversion Price shall, effective upon the Announcement Date and continuing through the Adjusted Conversion Price Termination
Date (as defined below), be equal to the lower of (x) the Conversion Price and (y) a 25% discount to the Acquisition Price (as
defined below) provided, that, the Conversion Price (as adjusted pursuant to this Section 1.2(b)) shall never
be less than a price that is the lower of (i) the closing price (as reflected on Nasdaq.com) immediately preceding the signing
of this Note; or (ii) the average closing price of the Common Stock (as reflected on Nasdaq.com) for the five trading days immediately
preceding the signing of this Note. From and after the Adjusted Conversion Price Termination Date, the Conversion Price shall be
determined as set forth in Section 1.2(a). For purposes hereof, “Adjusted Conversion Price Termination Date”
shall mean, with respect to any proposed Change in Control for which a public announcement as contemplated by this Section 1.2(b)
has been made, the date upon which the Borrower (in the case of clause (i) above) or the person, group or entity (in the case of
clause (ii) above) consummates or publicly announces the termination or abandonment of the proposed Change in Control which caused
this Section 1.2(b) to become operative. For purposes hereof, “Acquisition Price” shall mean a price
per share of Common Stock derived by dividing (x) the total consideration (in cash, equity, earn-out or similar payments or otherwise)
paid or to be paid to the Borrower or its shareholders in the Change in Control transaction by (y) the number of authorized shares
of Common Stock outstanding as of the business day prior to the Announcement Date.

 

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1.3          Authorized
and Reserved Shares. The Borrower covenants that at all times until the Note is satisfied in full, the Borrower will reserve
from its authorized and unissued Common Stock a sufficient number of shares, free from preemptive rights, to provide for the issuance
of a number of Conversion Shares equal to the greater of: (a) 250,000 shares of Common Stock, or (b) the sum of (i) the number
of Conversion Shares issuable upon the full conversion of this Note (assuming no payment of Principal Amount or interest) as of
any issue date (taking into consideration any adjustments to the Conversion Price pursuant to Section 2 hereof or otherwise)
(the “Reserved Amount”). In the event that the Borrower shall be unable to reserve the entirety of the Reserved
Amount (the “Reserve Amount Failure”), the Borrower shall promptly take all actions necessary to increase its
authorized share capital to accommodate the Reserved Amount (the “Authorized Share Increase”), including without
limitation, all board of directors actions and approvals and promptly (but no less than 60 days following the calling and holding
a special meeting of its shareholders no more than 60 days following the Reserve Amount Failure to seek approval of the Authorized
Share Increase via the solicitation of proxies. Notwithstanding the foregoing, in no event shall the Reserved Amount be lower than
the initial Reserved Amount, regardless of any prior conversions. The Borrower represents that upon issuance, the Conversion Shares
will be duly and validly issued, fully paid and non-assessable. In addition, if the Borrower shall issue any securities or make
any change to its capital structure which would change the number of Conversion Shares into which this Note shall be convertible
at the then current Conversion Price, the Borrower shall at the same time make proper provision so that thereafter there shall
be a sufficient number of shares of Common Stock authorized and reserved, free from preemptive rights, for conversion of this Note.
The Borrower (i) acknowledges that it has irrevocably instructed its transfer agent to issue certificates for the Conversion Shares
or instructions to have the Conversion Shares issued as contemplated by Section 1.4(f) hereof, and (ii) agrees that its
issuance of this Note shall constitute full authority to its officers and agents who are charged with the duty of executing stock
certificates or cause the Company to electronically issue shares of Common Stock to execute and issue the necessary certificates
for the Conversion Shares or cause the Conversion Shares to be issued as contemplated by Section 1.4(f) hereof in accordance
with the terms and conditions of this Note.

 

If, at any time the
Borrower does not maintain the Reserved Amount it will be considered an Event of Default under this Note.

 

1.4          Method
of Conversion.

 

(a)       Mechanics
of Conversion. This Note may be converted by the Holder in whole or in part, on any Trading Day, at any time on or after the
date that an Event of Default (as defined in this Note) occurs under the Note, by submitting to the Borrower or Borrower’s
transfer agent a Notice of Conversion (by facsimile, e-mail or other reasonable means of communication dispatched on the Conversion
Date prior to 11:59 p.m., New York, New York time). Any Notice of Conversion submitted after 11:59 p.m., New York, New York time,
shall be deemed to have been delivered and received on the next Trading Day.

 

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(b)       Surrender
of Note Upon Conversion. Notwithstanding anything to the contrary set forth herein, upon conversion of this Note in accordance
with the terms hereof, the Holder shall not be required to physically surrender this Note to the Borrower unless the entire unpaid
Principal Amount is so converted. The Holder and the Borrower shall maintain records showing the Principal Amount so converted
and the dates of such conversions or shall use such other method, reasonably satisfactory to the Holder and the Borrower, so as
not to require physical surrender of this Note upon each such conversion. In the event of any dispute or discrepancy, such records
of the Borrower shall, prima facie, be controlling and determinative in the absence of manifest error. Notwithstanding the
foregoing, if any portion of this Note is converted as aforesaid, the Holder may not transfer this Note unless the Holder first
physically surrenders this Note to the Borrower, whereupon the Borrower will forthwith issue and deliver upon the order of the
Holder a new Note of like tenor, registered as the Holder (upon payment by the Holder of any applicable transfer taxes) may request,
representing in the aggregate the remaining unpaid Principal Amount of this Note. The Holder and any assignee, by acceptance of
this Note, acknowledge and agree that, by reason of the provisions of this paragraph, following conversion of a portion of this
Note, the unpaid and unconverted Principal Amount of this Note represented by this Note may be less than the amount stated on the
face hereof.

 

(c)       Payment
of Taxes. The Borrower shall not be required to pay any tax which may be payable in respect of any transfer involved in the
issue and delivery of shares of Common Stock or other securities or property on conversion of this Note in a name other than that
of the Holder (or in street name), and the Borrower shall not be required to issue or deliver any such shares or other securities
or property unless and until the person or persons (other than the Holder or the custodian in whose street name such shares are
to be held for the Holder’s account) requesting the issuance thereof shall have paid to the Borrower the amount of any such
tax or shall have established to the satisfaction of the Borrower that such tax has been paid.

 

(d)       Delivery
of Common Stock Upon Conversion. Upon receipt by the Borrower from the Holder of a facsimile transmission or e-mail (or other
reasonable means of communication) of a Notice of Conversion meeting the requirements for conversion as provided in this Section
1.4, the Borrower shall issue and deliver or cause to be issued and delivered to or upon the order of the Holder certificates
for the Conversion Shares (or cause the electronic delivery of the Conversion Shares as contemplated by Section 1.4(f) hereof)
within one (1) Trading Day after such receipt (the “Deadline”) (and, solely in the case of conversion of the
entire unpaid Principal Amount and interest (including any Default Interest) under this Note, surrender of this Note). If the Company
shall fail for any reason or for no reason to issue to the Holder on or prior to the Deadline a certificate for the number of Conversion
Shares or to which the Holder is entitled hereunder and register such Conversion Shares on the Company’s share register or
to credit the Holder’s balance account with DTC (as defined below) for such number of Conversion Shares to which the Holder
is entitled upon the Holder’s conversion of this Note (a “Conversion Failure”), then, in addition to all
other remedies available to the Holder, (i) the Company shall pay in cash to the Holder on each day after the Deadline and during
such Conversion Failure an amount equal to 2.0% of the product of (A) the sum of the number of Conversion Shares not issued to
the Holder on or prior to the Deadline and to which the Holder is entitled and (B) the closing sale price of the Common Stock on
the Trading Day immediately preceding the last possible date which the Company could have issued such Conversion Shares to the
Holder without violating this Section 1.4(d); and (ii) the Holder, upon written notice to the Company, may void its Notice
of Conversion with respect to, and retain or have returned, as the case may be, any portion of this Note that has not been converted
pursuant to such Notice of Conversion; provided that the voiding of an Notice of Conversion shall not affect the Company’s
obligations to make any payments which have accrued prior to the date of such notice. In addition to the foregoing, if on or prior
to the Deadline the Company shall fail to issue and deliver a certificate to the Holder and register such Conversion Shares on
the Company’s share register or credit the Holder’s balance account with DTC for the number of Conversion Shares to
which the Holder is entitled upon the Holder’s exercise hereunder or pursuant to the Company’s obligation pursuant
to clause (ii) below, and if on or after such Trading Day the Holder purchases (in an open market transaction or otherwise) shares
of Common Stock to deliver in satisfaction of a sale by the Holder of shares of Common Stock issuable upon such exercise that the
Holder anticipated receiving from the Company, then the Company shall, within two (2) Trading Days after the Holder’s request
and in the Holder’s discretion, either (i) pay cash to the Holder in an amount equal to the Holder’s total purchase
price (including brokerage commissions and other reasonable and customary out-of-pocket expenses, if any) for the shares of Common
Stock so purchased (the “Buy-In Price”), at which point the Company’s obligation to deliver such certificate
(and to issue such Conversion Shares) or credit such Holder’s balance account with DTC for such Conversion Shares shall terminate,
or (ii) promptly honor its obligation to deliver to the Holder a certificate or certificates representing such Conversion Shares
or credit such Holder’s balance account with DTC and pay cash to the Holder in an amount equal to the excess (if any) of
the Buy-In Price over the product of (A) such number of shares of Common Stock, times (B) the closing sales price of the Common
Stock on the date of exercise. Nothing shall limit the Holder’s right to pursue any other remedies available to it hereunder,
at law or in equity, including, without limitation, a decree of specific performance and/or injunctive relief with respect to the
Company’s failure to timely deliver certificates representing the Conversion Shares (or to electronically deliver such Conversion
Shares) upon the conversion of this Note as required pursuant to the terms hereof.

 

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(e)       Obligation
of Borrower to Deliver Common Stock. At the time that the Holder submits the Notice of Conversion to the Borrower or Borrower’s
transfer agent, the Holder shall be deemed to be the holder of record of the Conversion Shares issuable upon such conversion, the
outstanding Principal Amount and the amount of accrued and unpaid interest (including any Default Interest) under this Note shall
be reduced to reflect such conversion, and, unless the Borrower defaults on its obligations under this Article I, all rights
with respect to the portion of this Note being so converted shall forthwith terminate except the right to receive the Common Stock
or other securities, cash or other assets, as herein provided, on such conversion. If the Holder shall have given a Notice of Conversion
as provided herein, the Borrower’s obligation to issue and deliver the certificates for the Conversion Shares (or cause the
electronic delivery of the Conversion Shares as contemplated by Section 1.4(f) hereof) shall be absolute and unconditional,
irrespective of the absence of any action by the Holder to enforce the same, any waiver or consent with respect to any provision
thereof, the recovery of any judgment against any person or any action to enforce the same, any failure or delay in the enforcement
of any other obligation of the Borrower to the holder of record, or any setoff, counterclaim, recoupment, limitation or termination,
or any breach or alleged breach by the Holder of any obligation to the Borrower, and irrespective of any other circumstance which
might otherwise limit such obligation of the Borrower to the Holder in connection with such conversion. The Conversion Date specified
in the Notice of Conversion shall be the Conversion Date so long as the Notice of Conversion is sent to the Borrower or Borrower’s
transfer agent before 11:59 p.m., New York, New York time, on such date.

 

(f)       Delivery
of Conversion Shares by Electronic Transfer. In lieu of delivering physical certificates representing the Conversion Shares
issuable upon conversion hereof, provided the Borrower is participating in the Depository Trust Company (“DTC”)
Fast Automated Securities Transfer or Deposit/Withdrawal at Custodian programs, upon request of the Holder and its compliance with
the provisions contained in Section 1.1 and in this Section 1.4, the Borrower shall use its best efforts to cause
its transfer agent to electronically transmit the Conversion Shares issuable upon conversion hereof to the Holder by crediting
the account of Holder’s Prime Broker with DTC through its Deposit Withdrawal Agent Commission system.

 

1.5          Concerning the Shares. The Conversion Shares issuable upon conversion of this Note may not be
sold or transferred unless (i) such shares are sold pursuant to an effective registration statement under the 1933 Act, (ii)
the Borrower or its transfer agent shall have been furnished with an opinion of counsel (which opinion shall be the Legal
Counsel Opinion (as defined in the Purchase Agreement)) to the effect that the shares to be sold or transferred may be sold
or transferred pursuant to an exemption from such registration, (iii) such shares are sold or transferred pursuant to Rule
144, Rule 144A or Regulation S, or (iv) such shares are transferred to an “affiliate” (as defined in Rule 144) of
the Borrower who agrees to sell or otherwise transfer the shares only in accordance with this Section 1.5 and who is
an Accredited Investor (as defined in the Purchase Agreement). Except as otherwise provided in the Purchase Agreement (and
subject to the removal provisions set forth below), until such time as the Conversion Shares have been registered under the
1933 Act or otherwise may be sold pursuant to Rule 144, Rule 144A or Regulation S without any restriction as to the number of
securities as of a particular date that can then be immediately sold, each certificate for the Conversion Shares that has not
been so included in an effective registration statement or that has not been sold pursuant to an effective registration
statement or an exemption that permits removal of the legend, shall bear a legend substantially in the following form, as
appropriate:

 

“NEITHER THE ISSUANCE
AND SALE OF THE SECURITIES REPRESENTED BY THIS CERTIFICATE NOR THE SECURITIES INTO WHICH THESE SECURITIES ARE EXERCISABLE HAVE
BEEN REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED, OR APPLICABLE STATE SECURITIES LAWS. THE SECURITIES MAY NOT BE OFFERED
FOR SALE, SOLD, TRANSFERRED OR ASSIGNED (I) IN THE ABSENCE OF (A) AN EFFECTIVE REGISTRATION STATEMENT FOR THE SECURITIES UNDER
THE SECURITIES ACT OF 1933, AS AMENDED, OR (B) AN OPINION OF COUNSEL (WHICH MAY BE THE LEGAL COUNSEL OPINION (AS DEFINED IN THE
PURCHASE AGREEMENT)), IN A GENERALLY ACCEPTABLE FORM, THAT REGISTRATION IS NOT REQUIRED UNDER SAID ACT OR (II) UNLESS SOLD PURSUANT
TO RULE 144, RULE 144A OR REGULATION S UNDER SAID ACT. NOTWITHSTANDING THE FOREGOING, THE SECURITIES MAY BE PLEDGED IN CONNECTION
WITH A BONA FIDE MARGIN ACCOUNT OR OTHER LOAN OR FINANCING ARRANGEMENT SECURED BY THE SECURITIES.”

 

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The legend set forth
above shall be removed and the Company shall issue to the Holder a certificate for the applicable Conversion Shares without such
legend upon which it is stamped or (as requested by the Holder) issue the applicable Conversion Shares by electronic delivery by
crediting the account of such holder’s broker with DTC, if, unless otherwise required by applicable state securities laws:
(a) such Conversion Shares are registered for sale under an effective registration statement filed under the 1933 Act or otherwise
may be sold pursuant to Rule 144, Rule 144A or Regulation S without any restriction as to the number of securities as of a particular
date that can then be immediately sold, or (b) the Company or the Holder provides the Legal Counsel Opinion (as contemplated by
and in accordance with Section 5(m) of the Purchase Agreement) to the effect that a public sale or transfer of such Conversion
Shares may be made without registration under the 1933 Act, which opinion shall be accepted by the Company so that the sale or
transfer is effected. The Company shall be responsible for the fees of its transfer agent and all DTC fees associated with any
such issuance. The Holder agrees to sell all Conversion Shares, including those represented by a certificate(s) from which the
legend has been removed, in compliance with applicable prospectus delivery requirements, if any. In the event that the Company
does not accept the opinion of counsel provided by the Holder with respect to the transfer of Conversion Shares pursuant to an
exemption from registration, such as Rule 144, Rule 144A or Regulation S, at the Deadline, notwithstanding that the conditions
of Rule 144, Rule 144A or Regulation S, as applicable, have been met, it will be considered an Event of Default under this Note.

 

1.6          Effect
of Certain Events.

 

(a)       Effect
of Merger, Consolidation, Etc. At the option of the Holder, the sale, conveyance or disposition of all or substantially all
of the assets of the Borrower, or the consolidation, merger or other business combination of the Borrower with or into any other
Person (as defined below) or Persons when the Borrower is not the survivor shall either: (i) be deemed to be an Event of Default
pursuant to which the Borrower shall be required to pay to the Holder upon the consummation of and as a condition to such transaction
an amount equal to the Default Amount (defined in Section 3.25) or (ii) be treated pursuant to Section 1.6(b) hereof.
 “Person” shall mean any individual, corporation, limited liability company, partnership, association, trust
or other entity or organization.

 

(b)       Adjustment
Due to Merger, Consolidation, Etc. If, at any time when this Note is issued and outstanding and prior to conversion of all
of this Note, there shall be any merger, consolidation, exchange of shares, recapitalization, reorganization, or other similar
event, as a result of which shares of Common Stock of the Borrower shall be changed into the same or a different number of shares
of another class or classes of stock or securities of the Borrower or another entity, or in case of any sale or conveyance of all
or substantially all of the assets of the Borrower other than in connection with a plan of complete liquidation of the Borrower,
then the Holder of this Note shall thereafter have the right to receive upon conversion of this Note, upon the basis and upon the
terms and conditions specified herein and in lieu of the shares of Common Stock immediately theretofore issuable upon conversion,
such stock, securities or assets which the Holder would have been entitled to receive in such transaction had this Note been converted
in full immediately prior to such transaction (without regard to any limitations on conversion set forth herein), and in any such
case appropriate provisions shall be made with respect to the rights and interests of the Holder of this Note to the end that the
provisions hereof (including, without limitation, provisions for adjustment of the Conversion Price and of the number of shares
issuable upon conversion of the Note) shall thereafter be applicable, as nearly as may be practicable in relation to any securities
or assets thereafter deliverable upon the conversion hereof. The Borrower shall not effectuate any transaction described in this
Section 1.6(b) unless (a) it first gives, to the extent practicable, at least thirty (30) days prior written notice (but
in any event at least fifteen (15) days prior written notice) of the record date of the special meeting of shareholders to approve,
or if there is no such record date, the consummation of, such merger, consolidation, exchange of shares, recapitalization, reorganization
or other similar event or sale of assets (during which time the Holder shall be entitled to convert this Note) and (b) the resulting
successor or acquiring entity (if not the Borrower) assumes by written instrument the obligations of this Section 1.6(b).
The above provisions shall similarly apply to successive consolidations, mergers, sales, transfers or share exchanges.

 

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(c)       Adjustment
Due to Distribution. If the Borrower shall declare or make any distribution of its assets (or rights to acquire its assets)
to holders of Common Stock as a dividend, stock repurchase, by way of return of capital or otherwise (including any dividend or
distribution to the Borrower’s shareholders in cash or shares (or rights to acquire shares) of capital stock of a subsidiary
(i.e., a spin-off)) (a “Distribution”), then the Holder of this Note shall be entitled, upon any conversion
of this Note after the date of record for determining shareholders entitled to such Distribution, to receive the amount of such
assets which would have been payable to the Holder with respect to the shares of Common Stock issuable upon such conversion had
such Holder been the holder of such shares of Common Stock on the record date for the determination of shareholders entitled to
such Distribution.

 

(d)       Purchase
Rights. If, at any time when all or any portion of this Note is issued and outstanding, the Borrower issues any convertible
securities or rights to purchase stock, warrants, securities or other property (the “Purchase Rights”) pro rata
to the record holders of any class of Common Stock, then the Holder of this Note will be entitled to acquire, upon the terms applicable
to such Purchase Rights, the aggregate Purchase Rights which such Holder could have acquired if such Holder had held the number
of shares of Common Stock acquirable upon complete conversion of this Note (without regard to any limitations on conversion contained
herein) immediately before the date on which a record is taken for the grant, issuance or sale of such Purchase Rights or, if no
such record is taken, the date as of which the record holders of Common Stock are to be determined for the grant, issue or sale
of such Purchase Rights.

 

(e)       Dilutive
Issuance. If the Borrower, at any time while this Note or any amounts due hereunder are outstanding, issues, sells or grants
(or has issued, sold or granted as of the Issue Date, as the case may be) any option to purchase, or sells or grants any right
to reprice, or otherwise disposes of, or issues (or has sold or issued, as the case may be, or announces any sale, grant or any
option to purchase or other disposition), any Common Stock or other securities convertible into, exercisable for, or otherwise
entitle any person or entity the right to acquire, shares of Common Stock (including, without limitation, upon conversion of this
Note, and any convertible notes or warrants outstanding as of or following the Issue Date), in each or any case at an effective
price per share that is lower than the then Conversion Price (such lower price, the “Base Conversion Price”
and such issuances, collectively, a “Dilutive Issuance”) (it being agreed that if the holder of the Common Stock
or other securities so issued shall at any time, whether by operation of purchase price adjustments, reset provisions, floating
conversion, exercise or exchange prices or otherwise, or due to warrants, options or rights per share which are issued in connection
with such issuance, be entitled to receive shares of Common Stock at an effective price per share that is lower than the Conversion
Price, such issuance shall be deemed to have occurred for less than the Conversion Price on such date of the Dilutive Issuance),
then the Conversion Price shall be reduced, at the option of the Holder, to a price equal the Base Conversion Price. If the Company
enters into a Variable Rate Transaction, despite the prohibition set forth in the Purchase Agreement, the Company shall be deemed
to have issued Common Stock or Common Stock Equivalents at the lowest possible price per share at which such securities could be
issued in connection with such Variable Rate Transaction. Such adjustment shall be made whenever such Common Stock or other securities
are issued. Notwithstanding the foregoing, no adjustment will be made under this Section 1.6(e) in respect of an Exempt
Issuance. In the event of an issuance of securities involving multiple tranches or closings, any adjustment pursuant to this Section
1.6(e) shall be calculated as if all such securities were issued at the initial closing.

 

    	 	8	 

     

    

 

An “Exempt Issuance”
shall mean the issuance of (a) shares of Common Stock or other securities to officers or directors of the Company pursuant to any
stock or option or similar equity incentive plan duly adopted for such purpose, by a majority of the non-employee members of the
Company’s Board of Directors or a majority of the members of a committee of non-employee directors established for such purpose
in a manner which is consistent with the Company’s prior business practices; (b) securities issued pursuant to a merger,
consolidation, acquisition or similar business combination approved by a majority of the disinterested directors of the Company,
provided that any such issuance shall only be to a Person (or to the equity holders of a Person) which is, itself or through its
subsidiaries, an operating company or an owner of an asset in a business synergistic with the business of the Company and shall
provide to the Company additional benefits in addition to the investment of funds, but shall not include a transaction in which
the Company is issuing securities primarily for the purpose of raising capital or to an entity whose primary business is investing
in securities; (c) securities issued pursuant to any equipment loan or leasing arrangement, real property leasing arrangement or
debt financing from a bank or similar financial institution approved by a majority of the disinterested directors of the Company;
or (d) securities issued with respect to which the Holder waives its rights in writing under this Section 1.6(e).

 

(f)       Notice
of Adjustments. Upon the occurrence of each adjustment or readjustment of the Conversion Price as a result of the events described
in this Section 1.6, the Borrower, at its expense, shall promptly compute such adjustment or readjustment and prepare and
furnish to the Holder a certificate setting forth such adjustment or readjustment and showing in detail the facts upon which such
adjustment or readjustment is based. The Borrower shall, upon the written request at any time of the Holder, furnish to such Holder
a like certificate setting forth (i) such adjustment or readjustment, (ii) the Conversion Price at the time in effect and (iii)
the number of shares of Common Stock and the amount, if any, of other securities or property which at the time would be received
upon conversion of the Note.

 

    	 	9	 

     

    

 

1.7          Compliance
with Principal Market Rules. Notwithstanding anything in this Note to the contrary, and in addition to the beneficial ownership
limitations provided herein, the total number of shares of Common Stock that may be issued under this Note, shall be limited to
19.99% of the Borrower’s outstanding shares of Common Stock as of the date hereof (the “Exchange Cap”),
unless stockholder approval is obtained to issue more than the Exchange Cap. The Exchange Cap shall be appropriately adjusted for
any reorganization, recapitalization, non-cash dividend, stock split, reverse stock split or other similar transaction.

 

1.8          Status
as Shareholder. Upon submission of a Notice of Conversion by a Holder, (i) the Conversion Shares covered thereby (other than
the Conversion Shares, if any, which cannot be issued because their issuance would exceed such Holder’s allocated portion
of the Reserved Amount or Maximum Share Amount) shall be deemed converted into shares of Common Stock and (ii) the Holder’s
rights as a Holder of such converted portion of this Note shall cease and terminate, excepting only the right to receive certificates
for such shares of Common Stock and to any remedies provided herein or otherwise available at law or in equity to such Holder because
of a failure by the Borrower to comply with the terms of this Note. Notwithstanding the foregoing, if a Holder has not received
certificates for all shares of Common Stock prior to the tenth (10th) business day after the expiration of the Deadline with respect
to a conversion of any portion of this Note for any reason, then (unless the Holder otherwise elects to retain its status as a
holder of Common Stock by so notifying the Borrower) the Holder shall regain the rights of a Holder of this Note with respect to
such unconverted portions of this Note and the Borrower shall, as soon as practicable, return such unconverted Note to the Holder
or, if the Note has not been surrendered, adjust its records to reflect that such portion of this Note has not been converted.
In all cases, the Holder shall retain all of its rights and remedies for the Borrower’s failure to convert this Note.

 

1.9          Prepayment.
So long as an Event of Default has not occurred under this Note, the Borrower shall have the right, exercisable on not less than
three (3) Trading Days prior written notice to the Holder of the Note, to prepay the outstanding Principal Amount and interest
(including any Default Interest) then due under this Note, in whole or in part, in accordance with this Section 1.9. Any
notice of prepayment hereunder (an “Optional Prepayment Notice”) shall be delivered to the Holder of the Note
at its registered addresses and shall state: (1) that the Borrower is exercising its right to prepay the Note, and (2) the date
of prepayment which shall be not more than three (3) Trading Days from the date of the Optional Prepayment Notice. On the date
fixed for prepayment (the “Optional Prepayment Date”), the Borrower shall make payment of the amounts designated
below to or upon the order of the Holder as specified by the Holder in writing to the Borrower at least one (1) business day prior
to the Optional Prepayment Date. If the Borrower exercises its right to prepay the Note at any time within the initial 180 calendar
days following the Issue Date, the Borrower shall make payment to the Holder of an amount in cash equal to the sum of: (w) 115%
multiplied by the Principal Amount then outstanding plus (x) accrued and unpaid interest on the Principal Amount to the
Optional Prepayment Date plus (y) Default Interest, if any, on the amounts referred to in clauses (w) and (x).

 

    	 	10	 

     

    

 

Article
II

RANKING AND CERTAIN COVENANTS

 

2.1          Ranking
and Security. The obligations of the Borrower under this Note shall rank senior with respect to any and all Indebtedness incurred
as of or following the Issue Date.

 

2.2          Other
Indebtedness. So long as the Borrower shall have any obligation under this Note, the Borrower shall not (directly or indirectly
through any Subsidiary or affiliate) incur or suffer to exist or guarantee any Indebtedness that is senior to or pari passu
with (in priority of payment and performance) the Borrower’s obligations hereunder. As used in this Section 2.2, the
term “Borrower” means the Borrower and any Subsidiary of the Borrower. As used herein, the term “Indebtedness”
means (a) all indebtedness of the Borrower for borrowed money or for the deferred purchase price of property or services, including
any type of letters of credit, but not including deferred purchase price obligations in place as of the Issue Date and as disclosed
in the SEC Documents or obligations to trade creditors incurred in the ordinary course of business, (b) all obligations of the
Borrower evidenced by notes, bonds, debentures or other similar instruments, (c) purchase money indebtedness hereafter incurred
by the Borrower to finance the purchase of fixed or capital assets, including all capital lease obligations of the Borrower which
do not exceed the purchase price of the assets funded, (d) all guarantee obligations of the Borrower in respect of obligations
of the kind referred to in clauses (a) through (c) above that the Borrower would not be permitted to incur or enter into, and (e)
all obligations of the kind referred to in clauses (a) through (d) above that the Borrower is not permitted to incur or enter into
that are secured and/or unsecured by (or for which the holder of such obligation has an existing right, contingent or otherwise,
to be secured and/or unsecured by) any lien or encumbrance on property (including accounts and contract rights) owned by the Borrower,
whether or not the Borrower has assumed or become liable for the payment of such obligation.

 

2.3          Distributions
on Capital Stock. So long as the Borrower shall have any obligation under this Note, the Borrower shall not without the Holder’s
written consent pay, declare or set apart for such payment, any dividend or other distribution (whether in cash, property or other
securities) on shares of capital stock other than dividends on shares of Common Stock solely in the form of additional shares of
Common Stock.

 

2.4          Restriction
on Stock Repurchases and Debt Repayments. So long as the Borrower shall have any obligation under this Note, the Borrower shall
not without the Holder’s written consent redeem, repurchase or otherwise acquire (whether for cash or in exchange for property
or other securities or otherwise) in any one transaction or series of related transactions any shares of capital stock of the Borrower
or any warrants, rights or options to purchase or acquire any such shares, or repay any pari passu or subordinated indebtedness
of Borrower.

 

2.5          Sale
of Assets. So long as the Borrower shall have any obligation under this Note, the Borrower shall not, without the Holder’s
written consent, sell, lease or otherwise dispose of any significant portion of its assets outside the ordinary course of business.
Any consent to the disposition of any assets may be conditioned on a specified use of the proceeds of disposition.

 

    	 	11	 

     

    

 

2.6          Advances
and Loans; Affiliate Transactions. So long as the Borrower shall have any obligation under this Note, the Borrower shall not,
without the Holder’s written consent, lend money, give credit, make advances to or enter into any transaction with any person,
firm, joint venture or corporation, including, without limitation, officers, directors, employees, subsidiaries and affiliates
of the Borrower. So long as the Borrower shall have any obligation under this Note, the Borrower shall not, without the Holder’s
written consent, repay any affiliate (as defined in Rule 144) of the Borrower in connection with any indebtedness or accrued amounts
owed to any such party.

 

2.7          Section
3(a)(9) or 3(a)(10) Transaction. So long as this Note is outstanding, the Borrower shall not enter into any transaction or
arrangement structured in accordance with, based upon, or related or pursuant to, in whole or in part, either Section 3(a)(9) of
the Securities Act (a “3(a)(9) Transaction”) or Section 3(a)(l0) of the Securities Act (a “3(a)(l0)
Transaction”). In the event that the Borrower does enter into, or makes any issuance of Common Stock related to a 3(a)(9)
Transaction or a 3(a)(l0) Transaction while this note is outstanding, a liquidated damages charge of 25% of the outstanding principal
balance of this Note, but not less than Twenty Five Thousand Dollars ($25,000), will be assessed and will become immediately due
and payable to the Holder at its election in the form of a cash payment or added to the balance of this Note (under Holder’s
and Borrower’s expectation that this amount will tack back to the Issue Date).

 

2.8          Preservation
of Business and Existence, etc. So long as the Borrower shall have any obligation under this Note, the Borrower shall not,
without the Holder’s written consent, (a) change the nature of its business; (b) sell, divest, change the structure of any
material assets other than in the ordinary course of business; or (c) enter into any variable rate transactions or Merchant Cash
Advance transactions. In addition, so long as the Borrower shall have any obligation under this Note, the Borrower shall maintain
and preserve, and cause each of its Subsidiaries to maintain and preserve, its existence, rights and privileges, and become or
remain, and cause each of its Subsidiaries (other than dormant Subsidiaries that have no or minimum assets) to become or remain,
duly qualified and in good standing in each jurisdiction in which the character of the properties owned or leased by it or in which
the transaction of its business makes such qualification necessary. Furthermore, so long as the Borrower shall have any obligation
under this Note, the Borrower shall not, without the Holder’s written consent, solicit any offers for, respond to any unsolicited
offers for, or conduct any negotiations with, any other person or entity with respect to any Variable Rate Transaction.

 

2.9          Non-Circumvention.
The Company hereby covenants and agrees that the Company will not, by amendment of its Certificate or Articles of Incorporation
or Bylaws, or through any reorganization, transfer of assets, consolidation, merger, scheme of arrangement, dissolution, issue
or sale of securities, or any other voluntary action, avoid or seek to avoid the observance or performance of any of the terms
of this Note, and will at all times in good faith carry out all the provisions of this Note and take all action as may be required
to protect the rights of the Holder.

 

2.10        Lost,
Stolen or Mutilated Note. Upon receipt by the Company of evidence reasonably satisfactory to the Company of the loss, theft,
destruction or mutilation of this Note, and, in the case of loss, theft or destruction, of any indemnification undertaking by the
Holder to the Company in customary form and, in the case of mutilation, upon surrender and cancellation of this Note, the Company
shall execute and deliver to the Holder a new Note.

 

    	 	12	 

     

    

 

Article
III

EVENTS OF DEFAULT

 

It shall be considered
an event of default if any of the following events listed in this Article III (each, an “Event of Default”)
shall occur:

 

3.1          Failure
to Pay Principal or Interest. The Borrower fails to pay the Principal Amount hereof or interest thereon when due on this Note,
whether at maturity, upon acceleration or otherwise.

 

3.2          Conversion
and the Shares. The Borrower (i) fails to issue Conversion Shares to the Holder (or announces or threatens in writing that
it will not honor its obligation to do so) upon exercise by the Holder of the conversion rights of the Holder in accordance with
the terms of this Note, (ii) fails to transfer or cause its transfer agent to transfer (issue) (electronically or in certificated
form) any certificate for the Conversion Shares issuable to the Holder upon conversion of or otherwise pursuant to this Note as
and when required by this Note, (iii) reserve the Reserved Amount at all times, or (iv) the Borrower directs its transfer agent
not to transfer or delays, impairs, and/or hinders its transfer agent in transferring (or issuing) (electronically or in certificated
form) any certificate for the Conversion Shares issuable to the Holder upon conversion of or otherwise pursuant to this Note as
and when required by this Note, or fails to remove (or directs its transfer agent not to remove or impairs, delays, and/or hinders
its transfer agent from removing) any restrictive legend (or to withdraw any stop transfer instructions in respect thereof) on
any certificate for any Conversion Shares issued to the Holder upon conversion of or otherwise pursuant to this Note as and when
required by this Note (or makes any written announcement, statement or threat that it does not intend to honor the obligations
described in this paragraph) and any such failure shall continue uncured (or any written announcement, statement or threat not
to honor its obligations shall not be rescinded in writing) for two (2) Trading Days after the Holder shall have delivered a Notice
of Conversion. It is an obligation of the Borrower to remain current in its obligations to its transfer agent. It shall be an Event
of Default of this Note, if a conversion of this Note is delayed, hindered or frustrated due to a balance owed by the Borrower
to its transfer agent. If at the option of the Holder, the Holder advances any funds to the Borrower’s transfer agent in
order to process a conversion, such advanced funds shall be paid by the Borrower to the Holder within forty eight (48) hours of
a demand from the Holder.

 

3.3          Breach
of Agreements and Covenants. The Borrower breaches any material agreement, covenant or other material term or condition contained
in the Purchase Agreement, this Note, the Irrevocable Transfer Agent Instructions or in any agreement, statement or certificate
given in writing pursuant hereto or in connection herewith or therewith.

 

3.4          Breach
of Representations and Warranties. Any representation or warranty of the Borrower made in the Purchase Agreement, this Note,
the Irrevocable Transfer Agent Instructions or in any agreement, statement or certificate given in writing pursuant hereto or in
connection herewith or therewith shall be false or misleading in any material respect when made and the breach of which has (or
with the passage of time will have) a material adverse effect on the rights of the Holder with respect to this Note or the Purchase
Agreement.

 

    	 	13	 

     

    

 

3.5          Receiver
or Trustee. The Borrower or any subsidiary of the Borrower shall make an assignment for the benefit of creditors, or apply
for or consent to the appointment of a receiver or trustee for it or for a substantial part of its property or business, or such
a receiver or trustee shall otherwise be appointed.

 

3.6          Judgments.
Any money judgment, writ or similar process shall be entered or filed against the Borrower or any subsidiary of the Borrower or
any of its property or other assets for more than $250,000, and shall remain unvacated, unbonded or unstayed for a period of twenty
(20) days unless otherwise consented to by the Holder, which consent will not be unreasonably withheld.

 

3.7          Bankruptcy.
Bankruptcy, insolvency, reorganization or liquidation proceedings or other proceedings, voluntary or involuntary, for relief under
any bankruptcy law or any law for the relief of debtors shall be instituted by or against the Borrower or any subsidiary of the
Borrower.

 

3.8          Delisting
of Common Stock. The Borrower shall fail to maintain the listing of the Common Stock on at least one of the Over the Counter
Bulletin Board, the OTCQB Market, any level of the OTC Markets, or any level of the Nasdaq Stock Market or the New York Stock Exchange
(including the NYSE American).

 

3.9          Failure
to Comply with the 1934 Act. At any time after the Issue Date, the Borrower shall fail to comply with the reporting requirements
of the 1934 Act and/or the Borrower shall cease to be subject to the reporting requirements of the 1934 Act. It shall be an Event
of Default under this Section 3.9 if the Borrower shall file any Notification of Late Filing on Form 12b-25 with the SEC.

 

3.10         Liquidation.
Any dissolution, liquidation, or winding up of Borrower or any substantial portion of its business.

 

3.11        Cessation
of Operations. Any cessation of operations by Borrower or Borrower admits it is otherwise generally unable to pay its debts
as such debts become due, provided, however, that any disclosure of the Borrower’s ability to continue as a “going
concern” shall not be an admission that the Borrower cannot pay its debts as they become due.

 

3.12        Maintenance
of Assets. The failure by Borrower to maintain any material intellectual property rights, personal, real property or other
assets which are necessary to conduct its business (whether now or in the future).

 

3.13        Financial
Statement Restatement. The restatement of any financial statements filed by the Borrower with the SEC for any date or period
from two years prior to the Issue Date of this Note and until this Note is no longer outstanding, if the result of such restatement
would, by comparison to the unrestated financial statement, have constituted a material adverse effect on the rights of the Holder
with respect to this Note or the Purchase Agreement.

 

    	 	14	 

     

    

 

3.14         Reverse
Splits. The Borrower effectuates a reverse split of its Common Stock without twenty (20) days prior written notice to the Holder.

 

3.15        Replacement
of Transfer Agent. In the event that the Borrower proposes to replace its transfer agent, the Borrower fails to provide, prior
to the effective date of such replacement, a fully executed Irrevocable Transfer Agent Instructions in a form as initially delivered
pursuant to the Purchase Agreement (including but not limited to the provision to irrevocably reserve shares of Common Stock in
the Reserved Amount) signed by the successor transfer agent to Borrower and the Borrower.

 

3.16        DTC
 “Chill”. The DTC places a “chill” (i.e. a restriction placed by DTC on one or more of DTC’s services,
such as limiting a DTC participant’s ability to make a deposit or withdrawal of the security at DTC) on any of the Borrower’s
securities.

 

3.17        Illegality.
Any court of competent jurisdiction issues an order declaring this Note, the Purchase Agreement or any provision hereunder or thereunder
to be illegal.

 

3.18        DWAC
Eligibility. In addition to the Event of Default in Section 3.16, the Common Stock is otherwise not eligible for trading
through the DTC’s Fast Automated Securities Transfer or Deposit/Withdrawal at Custodian programs.

 

3.19        Cross-Default.
The declaration of an event of default by any lender or other extender of credit to the Company under any notes, loans, agreements
or other instruments of the Company evidencing any Indebtedness of the Company (including those filed as exhibits to or described
in the Company’s filings with the SEC), after the passage of all applicable notice and cure or grace periods.

 

3.20        Variable
Rate Transactions. The Borrower (i) issues shares of Common Stock (or convertible securities or Purchase Rights) pursuant to
an equity line of credit of the Company or otherwise in connection with a Variable Rate Transaction (whether now existing or entered
into in the future), or (ii) adjusts downward the “floor price” at which shares of Common Stock (or convertible securities
or Purchase Rights) may be issued under an equity line of credit or otherwise in connection with a Variable Rate Transaction (whether
now existing or entered into in the future).

 

3.21        Bid
Price. The Borrower shall lose the “bid” price for its Common Stock ($0.0001 on the “Ask” with zero
market makers on the “Bid” per Level 2) and/or a market (including the OTC Pink, OTCQB or an equivalent replacement
marketplace or exchange).

 

3.22        Inside
Information. Any attempt by the Borrower or its officers, directors, and/or affiliates to transmit, convey, disclose, or any
actual transmittal, conveyance, or disclosure by the Borrower or its officers, directors, and/or affiliates of, material non-public
information concerning the Borrower, to the Holder or its successors and assigns, which is not immediately cured by Borrower’s
filing of a Form 8-K pursuant to Regulation FD on that same date.

 

3.23         Unavailability
of Rule 144. If, at any time on or after the date which is six (6) months after the Issue Date, the Holder is unable to (i)
obtain a standard “144 legal opinion letter” from an attorney reasonably acceptable to the Holder, the Holder’s
brokerage firm (and respective clearing firm), and the Borrower’s transfer agent in order to facilitate the Holder’s
conversion of any portion of the Note into free trading shares of the Borrower’s Common Stock pursuant to Rule 144, and/or
(ii) thereupon deposit such shares into the Holder’s brokerage account.

 

    	 	15	 

     

    

 

3.24        Rights
and Remedies Upon an Event of Default. Upon the occurrence and during the continuation of any Event of Default specified in
this Article III, this Note shall become immediately due and payable and the Borrower shall pay to the Holder, in full satisfaction
of its obligations hereunder, an amount (the “Default Amount”) equal to the Principal Amount then outstanding
plus accrued interest (including any Default Interest) through the date of full repayment multiplied by 150%. Holder may, in its
sole discretion, determine to accept payment part in Common Stock and part in cash. For purposes of payments in Common Stock, the
conversion formula set forth in Section 1.2 shall apply.

 

Article
IV

MISCELLANEOUS

 

4.1          Failure
or Indulgence Not Waiver. No failure or delay on the part of the Holder in the exercise of any power, right or privilege hereunder
shall operate as a waiver thereof, nor shall any single or partial exercise of any such power, right or privilege preclude other
or further exercise thereof or of any other right, power or privileges. All rights and remedies of the Holder existing hereunder
are cumulative to, and not exclusive of, any rights or remedies otherwise available.

 

4.2          Notices.
All notices, demands, requests, consents, approvals, and other communications required or permitted hereunder shall be in writing
and, unless otherwise specified herein, shall be (i) personally served, (ii) deposited in the mail, registered or certified, return
receipt requested, postage prepaid, (iii) delivered by reputable air courier service with charges prepaid, or (iv) transmitted
by hand delivery, telegram, e-mail or facsimile, addressed as set forth below or to such other address as such party shall have
specified most recently by written notice. Any notice or other communication required or permitted to be given hereunder shall
be deemed effective (a) upon hand delivery or delivery by e-mail or facsimile, with accurate confirmation generated by the transmitting
facsimile machine, at the address or number designated below (if delivered on a business day during normal business hours where
such notice is to be received), or the first business day following such delivery (if delivered other than on a business day during
normal business hours where such notice is to be received), or (b) on the second business day following the date of mailing by
express courier service, fully prepaid, addressed to such address, or upon actual receipt of such mailing, whichever shall first
occur. The addresses for such communications shall be:

 

If to the Borrower,
to:

 

EDISON NATION, INC.

909 New Brunswick Ave.

Phillipsburg, NJ 08865

Attention: Christopher Ferguson

e-mail: cferguson@edisonnation.com

 

    	 	16	 

     

    

 

If to the Holder:

 

c/o ALEXANDER CAPITAL, L.P.

17 State Street, 5th Floor

New York, NY 10004

Attn: Jonathan Gazdak

e-mail: jgazdak@alexandercapitallp.com

 

4.3          Amendments.
This Note and any provision hereof may only be amended by an instrument in writing signed by the Borrower and the Holder. The term
 “Note” and all reference thereto, as used throughout this instrument, shall mean this instrument as originally executed,
or if later amended or supplemented, then as so amended or supplemented.

 

4.4          Assignability.
This Note shall be binding upon the Borrower and its successors and assigns, and shall inure to be the benefit of the Holder and
its successors and assigns. Neither the Borrower nor the Holder shall assign this Note or any rights or obligations hereunder without
the prior written consent of the other. Notwithstanding the foregoing, the Holder may assign its rights hereunder to any “accredited
investor” (as defined in Rule 501(a) of the 1933 Act) in a private transaction from the Holder or to any of its “affiliates”,
as that term is defined under the 1934 Act, without the consent of the Borrower. Notwithstanding anything in this Note to the contrary,
this Note may be pledged as collateral in connection with a bona fide margin account or other lending arrangement. The Holder and
any assignee, by acceptance of this Note, acknowledge and agree that following conversion of a portion of this Note, the unpaid
and unconverted principal amount of this Note represented by this Note may be less than the amount stated on the face hereof..

 

4.5          Cost
of Collection. If default is made in the payment of this Note, the Borrower shall pay the Holder hereof costs of collection,
including reasonable attorneys’ fees.

 

4.6          Governing
Law; Venue; Attorney’s Fees. This Note shall be governed by and construed in accordance with the laws of the State of
New York without regard to principles of conflicts of laws. Any action brought by either party against the other concerning the
transactions contemplated by this Note or any other agreement, certificate, instrument or document contemplated hereby shall be
brought only in the state courts or federal courts located in the state and county of New York. The Borrower hereby irrevocably
waives any objection to jurisdiction and venue of any action instituted hereunder and shall not assert any defense based on lack
of jurisdiction or venue or based upon forum non conveniens. THE BORROWER HEREBY IRREVOCABLY WAIVES ANY RIGHT IT MAY
HAVE, AND AGREES NOT TO REQUEST, A JURY TRIAL FOR THE ADJUDICATION OF ANY DISPUTE HEREUNDER OR IN CONNECTION WITH OR ARISING OUT
OF THIS NOTE OR ANY TRANSACTIONS CONTEMPLATED HEREBY. Each party hereby irrevocably waives personal service of process and
consents to process being served in any suit, action or proceeding in connection with this Note or any other agreement, certificate,
instrument or document contemplated hereby or thereby by mailing a copy thereof via registered or certified mail or overnight delivery
(with evidence of delivery) to such party at the address in effect for notices to it under this Note and agrees that such service
shall constitute good and sufficient service of process and notice thereof. Nothing contained herein shall be deemed to limit in
any way any right to serve process in any other manner permitted by law. The prevailing party in any action or dispute brought
in connection with this the Note or any other agreement, certificate, instrument or document contemplated hereby or thereby shall
be entitled to recover from the other party its reasonable attorney’s fees and costs.

 

    	 	17	 

     

    

 

4.7          Certain
Amounts. Whenever pursuant to this Note the Borrower is required to pay an amount in excess of the outstanding Principal Amount
(or the portion thereof required to be paid at that time) plus accrued and unpaid interest plus Default Interest on such interest,
the Borrower and the Holder agree that the actual damages to the Holder from the receipt of cash payment on this Note may be difficult
to determine and the amount to be so paid by the Borrower represents stipulated damages and not a penalty and is intended to compensate
the Holder in part for loss of the opportunity to convert this Note and to earn a return from the sale of shares of Common Stock
acquired upon conversion of this Note at a price in excess of the price paid for such shares pursuant to this Note. The Borrower
and the Holder hereby agree that such amount of stipulated damages is not plainly disproportionate to the possible loss to the
Holder from the receipt of a cash payment without the opportunity to convert this Note into shares of Common Stock.

 

4.8           Purchase
Agreement. The Company and the Holder shall be bound by the applicable terms of the Purchase Agreement and the documents entered
into in connection herewith and therewith.

 

4.9           Notice
of Corporate Events. Except as otherwise provided below, the Holder of this Note shall have no rights as a Holder of Common
Stock unless and only to the extent that it converts this Note into Common Stock. The Borrower shall provide the Holder with prior
notification of any meeting of the Borrower’s shareholders (and copies of proxy materials and other information sent to shareholders).
In the event of any taking by the Borrower of a record of its shareholders for the purpose of determining shareholders who are
entitled to receive payment of any dividend or other distribution, any right to subscribe for, purchase or otherwise acquire (including
by way of merger, consolidation, reclassification or recapitalization) any share of any class or any other securities or property,
or to receive any other right, or for the purpose of determining shareholders who are entitled to vote in connection with any Change
in Control or any proposed liquidation, dissolution or winding up of the Borrower, the Borrower shall mail a notice to the Holder,
at least twenty (20) days prior to the record date specified therein (or thirty (30) days prior to the consummation of the transaction
or event, whichever is earlier), of the date on which any such record is to be taken for the purpose of such dividend, distribution,
right or other event, and a brief statement regarding the amount and character of such dividend, distribution, right or other event
to the extent known at such time. The Borrower shall make a public announcement of any event requiring notification to the Holder
hereunder substantially simultaneously with the notification to the Holder in accordance with the terms of this Section 4.9.

 

4.10         Remedies.
The Borrower acknowledges that a breach by it of its obligations hereunder will cause irreparable harm to the Holder, by vitiating
the intent and purpose of the transaction contemplated hereby. Accordingly, the Borrower acknowledges that the remedy at law for
a breach of its obligations under this Note will be inadequate and agrees, in the event of a breach or threatened breach by the
Borrower of the provisions of this Note, that the Holder shall be entitled, in addition to all other available remedies at law
or in equity, and in addition to the penalties assessable herein, to an injunction or injunctions restraining, preventing or curing
any breach of this Note and to enforce specifically the terms and provisions thereof, without the necessity of showing economic
loss and without any bond or other security being required.

 

    	 	18	 

     

    

 

4.11        Construction;
Headings. This Note shall be deemed to be jointly drafted by the Company and all the Holder and shall not be construed against
any person as the drafter hereof. The headings of this Note are for convenience of reference and shall not form part of, or affect
the interpretation of, this Note.

 

4.12         Usury.
To the extent it may lawfully do so, the Company hereby agrees not to insist upon or plead or in any manner whatsoever claim, and
will resist any and all efforts to be compelled to take the benefit or advantage of, usury laws wherever enacted, now or at any
time hereafter in force, in connection with any action or proceeding that may be brought by the Holder in order to enforce any
right or remedy under this Note. Notwithstanding any provision to the contrary contained in this Note, it is expressly agreed and
provided that the total liability of the Company under this Note for payments which under the applicable law are in the nature
of interest shall not exceed the maximum lawful rate authorized under applicable law (the “Maximum Rate”), and,
without limiting the foregoing, in no event shall any rate of interest or default interest, or both of them, when aggregated with
any other sums which under the applicable law in the nature of interest that the Company may be obligated to pay under this Note
exceed such Maximum Rate. It is agreed that if the maximum contract rate of interest allowed by applicable law and applicable to
this Note is increased or decreased by statute or any official governmental action subsequent to the Issue Date, the new maximum
contract rate of interest allowed by law will be the Maximum Rate applicable to this Note from the effective date thereof forward,
unless such application is precluded by applicable law. If under any circumstances whatsoever, interest in excess of the Maximum
Rate is paid by the Company to the Holder with respect to indebtedness evidenced by this the Note, such excess shall be applied
by the Holder to the unpaid principal balance of any such indebtedness or be refunded to the Company, the manner of handling such
excess to be at the Holder’s election.

 

4.13         Severability.
In the event that any provision of this Note is invalid or unenforceable under any applicable statute or rule of law (including
any judicial ruling), then such provision shall be deemed inoperative to the extent that it may conflict therewith and shall be
deemed modified to conform with such statute or rule of law. Any such provision which may prove invalid or unenforceable under
any law shall not affect the validity or enforceability of any other provision of this Note.

 

4.14       Terms
of Future Financings. So long as this Note is outstanding, upon any issuance by the Borrower or any of its subsidiaries of
any security, or amendment to a security that was originally issued before the Issue Date, with any term that the Holder reasonably
believes is more favorable to the holder of such security or with a term in favor of the holder of such security that the Holder
reasonably believes was not similarly provided to the Holder in this Note, then (i) the Borrower shall notify the Holder of such
additional or more favorable term within one (1) business day of the issuance and/or amendment (as applicable) of the respective
security, and (ii) such term, at Holder’s option, shall become a part of the transaction documents with the Holder (regardless
of whether the Borrower complied with the notification provision of this Section 4.14). The types of terms contained in
another security that may be more favorable to the holder of such security include, but are not limited to, terms addressing conversion
discounts, prepayment rate, conversion lookback periods, interest rates, and original issue discounts.

 

    	 	19	 

     

    

 

4.15         Dispute
Resolution. In the case of a dispute as to the determination of the Conversion Price, Conversion Amount, any prepayment amount
or Default Amount, Issue, Closing or Maturity Date, the closing bid price, or fair market value (as the case may be) or the arithmetic
calculation of the Conversion Price or the applicable prepayment amount(s) (as the case may be), the Borrower or the Holder shall
submit the disputed determinations or arithmetic calculations via facsimile (i) within one (1) Trading Day after receipt of the
applicable notice giving rise to such dispute to the Borrower or the Holder or (ii) if no notice gave rise to such dispute, at
any time after the Holder learned of the circumstances giving rise to such dispute. If the Holder and the Borrower are unable to
agree upon such determination or calculation within one (1) Trading Day of such disputed determination or arithmetic calculation
(as the case may be) being submitted to the Borrower or the Holder, then the Borrower shall, within one (1) Trading Day, submit
(a) the disputed determination of the Conversion Price, the closing bid price, the or fair market value (as the case may be) to
an independent, reputable investment bank selected by the Borrower and approved by the Holder or (b) the disputed arithmetic calculation
of the Conversion Price, Conversion Amount, any prepayment amount or Default Amount, to an independent, outside accountant selected
by the Holder that is reasonably acceptable to the Borrower. The Borrower shall cause at its expense the investment bank or the
accountant to perform the determinations or calculations and notify the Borrower and the Holder of the results no later than one
(1) Trading Day from the time it receives such disputed determinations or calculations. Such investment bank’s or accountant’s
determination or calculation shall be binding upon all parties absent demonstrable error.

 

[Signature Page Follows]

 

    	 	20	 

     

    

 

IN WITNESS WHEREOF,
the Borrower has caused this Note to be signed in its name by its duly authorized officer on May 13, 2019.

 

	 	EDISON NATION, INC.
	 	 
	 	By:	 
	 	 	Christopher Ferguson
	 	 	Chief Executive Officer

 

    	 	21	 

     

    

 

EXHIBIT A — NOTICE OF CONVERSION

 

The undersigned hereby
elects to convert $_____ principal amount of the Note (defined below) into that number of shares of Common Stock to be issued pursuant
to the conversion of the Note (“Common Stock”) as set forth below, of EDISON NATION, INC., a Nevada corporation
(the “Borrower”), according to the conditions of the Senior Convertible Promissory Note of the Borrower dated
as of May 13, 2019 (the “Note”), as of the date written below. No fee will be charged to the Holder for any
conversion, except for transfer taxes, if any.

 

Box Checked as to applicable instructions:

 

	 	 ̈	The Borrower shall electronically transmit the Common Stock issuable pursuant to this Notice of Conversion to the account of the undersigned or its nominee with DTC through its Deposit Withdrawal Agent Commission system (“DWAC Transfer”).
	 	 	 
	 	 	Name of DTC Prime Broker:
	 	 	Account Number:
	 	 	 
	 	 ̈	The undersigned hereby requests that the Borrower issue a certificate or certificates for the number of shares of Common Stock set forth below (which numbers are based on the Holder’s calculation attached hereto) in the name(s) specified immediately below or, if additional space is necessary, on an attachment hereto:
	 	 	______________________________

 

	Date of Conversion:	 	 
	Applicable Conversion Price:	$	 
	Costs Incurred by the Undersigned to Convert the Note into Shares of Common Stock:	

$	 
	Number of Shares of Common Stock to be Issued Pursuant to Conversion of the Note:	 	

	Amount of Principal Balance Due remaining Under the Note after this conversion:	 	

 

	By:	 	 
	Name:	 	 
	Title:	 	 
	Date:EX-10.10

 Exhibit 10.10 

EXECUTION VERSION 

STOCKHOLDERS AGREEMENT 

of 
 CHEWY INC. 

dated as of April 17, 2019 

 TABLE OF CONTENTS 

 

									
	 	 	 	 	 	  	Page	 
		
	 ARTICLE I DEFINITIONS
	  	 	1	 
		 	 Section 1.1
	 	 Certain Defined Terms
	  	 	1	 
		 	 Section 1.2
	 	 Other Definitional Provisions
	  	 	3	 
		
	 ARTICLE II TRANSFERS
	  	 	3	 
		 	 Section 2.1
	 	 Rights and Obligations of Transferees
	  	 	3	 
	         
	 	 Section 2.2
	 	 Transfer Restrictions
	  	 	3	 
		
	 ARTICLE III REPRESENTATIONS AND WARRANTIES
	  	 	5	 
		 	 Section 3.1
	 	 Organization
	  	 	5	 
		 	 Section 3.2
	 	 Authority
	  	 	5	 
		
	 ARTICLE IV MISCELLANEOUS
	  	 	5	 
		 	 Section 4.1
	 	 Termination
	  	 	5	 
		 	 Section 4.2
	 	 Amendments and Waivers
	  	 	5	 
		 	 Section 4.3
	 	 Successors, Assigns and Transferees
	  	 	5	 
		 	 Section 4.4
	 	 Notices
	  	 	6	 
		 	 Section 4.5
	 	 Further Assurances
	  	 	6	 
		 	 Section 4.6
	 	 Entire Agreement
	  	 	6	 
		 	 Section 4.7
	 	 Administrative Agent Rights
	  	 	7	 
		 	 Section 4.8
	 	 Governing Law; Jurisdiction; Waiver of Jury Trial
	  	 	7	 
		 	 Section 4.9
	 	 Severability
	  	 	7	 
		 	 Section 4.10
	 	 Enforcement
	  	 	7	 
		 	 Section 4.11
	 	 Titles and Subtitles
	  	 	7	 
		 	 Section 4.12
	 	 No Recourse
	  	 	8	 
		 	 Section 4.13
	 	 Counterparts; Facsimile Signatures
	  	 	8	 
		
	 Exhibits
	  			
			
		 	 Exhibit A — Assignment and Assumption Agreement
	  			

  
 i 

 THIS STOCKHOLDERS AGREEMENT (this “Agreement”) is entered as of
April 17, 2019, by and among Chewy, Inc., a Delaware corporation (the “Company”), Argos Intermediate Holdco III Inc., a Delaware corporation (“Argos Holdco”), Buddy Holdings Corp., a Delaware corporation
(“Buddy Holdings” and, together with Argo Holdco, “Argos”), PetSmart, Inc., a Delaware corporation (“PetSmart”), Buddy Chester Corp, a Delaware corporation, Buddy Chester Sub Corp, a Delaware
corporation (“Chester Sub”), and any Person who becomes a party hereto pursuant to Section 2.1(b). 
 RECITALS

 WHEREAS, PetSmart, Argos Holdings Inc., a Delaware corporation (“Holdings”), the other loan parties from time to
time party thereto, the lenders from time to time party thereto (in such capacity, the “Lenders”) and Wilmington Trust, National Association, as administrative agent (in such capacity, as successor to Citibank, N.A. pursuant to
Article VIII thereof, the “Administrative Agent”), are party to that certain Credit Agreement, dated as of March 11, 2015 (as amended, restated, amended and restated, supplemented or otherwise modified and in effect prior to
the date hereof (including as amended by Amendment No. 1 (dated May 15, 2015) and Amendment No. 2 (dated October 14, 2016)), the “Existing Credit Agreement”); 

WHEREAS, PetSmart, Holdings, certain Lenders representing Required Lenders (as defined in the Existing Credit Agreement) and the
Administrative Agent are party to Amendment No. 3 to the Existing Credit Agreement (“Amendment No. 3”), which provides that it is a condition to the effectiveness of certain provisions of Amendment No. 3 that the
parties hereto enter into this Agreement; and 
 WHEREAS, each of the parties hereto desires to promote the interests of the Company and the
mutual interests of the parties hereto by establishing herein certain terms and conditions upon which Argos Equity Interests (as defined below) may be transferred and providing for certain other matters. 

NOW, THEREFORE, in consideration of the foregoing recitals and of the mutual promises hereinafter set forth, the parties hereby agree as
follows: 
 ARTICLE I 

DEFINITIONS 

Section 1.1 Certain Defined Terms. As used herein, the following terms shall have the following meanings:

 “Affiliate” means, with respect to any Person, any other Person directly or indirectly controlling, controlled by or
under common control with, such Person. 
 “Argos Equity Securities” means the twenty (20) shares of common stock, par
value $0.01 per share, of the Company beneficially owned as of the date hereof by Argos and held of record as of the date hereof by Buddy Holdings, and any securities issued in respect thereof; or in substitution therefor, in connection with any
stock split, dividend or combination, or any reclassification, recapitalization, merger, consolidation, exchange or other similar reorganization. 

 
For the avoidance of doubt, Argos hereby represents and warrants to the other parties hereto that, as of the date hereof, it beneficially owns, together with its Affiliates, twenty
(20) shares of Common Stock in the aggregate (excluding any shares of Common Stock held of record by PetSmart or its Subsidiaries). 

“beneficial owner” or “beneficially own” has the meaning given such term in Rule 13d-3 under the Exchange Act. 
 “Business Day” means any day that is not a Saturday, a
Sunday or other day on which banks are required or authorized by law to be closed in the City of New York. 
 “Common
Stock” means the common stock, par value $0.01 per share, of the Company and any securities issued in respect thereof; or in substitution therefor, in connection with any stock split, dividend or combination, or any reclassification,
recapitalization, merger, consolidation, exchange or other similar reorganization. 
 “control” (including the terms
“controlling”, “controlled by” and “under common control with”), with respect to the relationship between or among two or more Persons, means the possession, directly or indirectly, of the power to
direct or cause the direction of the affairs or management of a Person, whether through the ownership of voting securities, as trustee or executor, by contract or otherwise. 

“Credit Agreement” means the Existing Credit Agreement, as amended by Amendment No. 3 and as subsequently amended,
restated, amended and restated, supplemented or otherwise modified from time to time. “Permitted Transferee” means an Affiliate of Argos; provided, however, such Transferee shall agree in a writing in the form attached
as Exhibit A hereto to be bound by and to comply with all applicable provisions of this Agreement; provided, further, however, that in no event shall the Company or any of its Subsidiaries constitute a “Permitted
Transferee”. 
 “Person” means any individual, corporation, limited liability company, limited or general partnership,
joint venture, association, joint-stock company, trust, unincorporated organization, government or any agency or political subdivisions thereof or any Group comprised of two or more of the foregoing. 

“PetSmart Stockholder” means PetSmart and any Subsidiary of PetSmart (other than the Company with respect to any unissued or
treasury stock) which is the registered holder of shares of Common Stock. For the avoidance of doubt, as of the date hereof, the sole PetSmart Stockholders are PetSmart and Chester Sub. 

“Pro Rata Portion” means, for the purposes of Section 2.2(b), with respect to Argos or any Co-Sale Participant and any proposed Transfer of Transferred Securities, on the applicable Transfer date, the number or amount of Transferred Securities equal to the product of (i) the total number or amount of
Transferred Securities to be Transferred and (ii) the fraction determined by dividing (A) the number of shares of Common Stock held of record by Argos or the applicable Co-Sale Participant, as
applicable, by (B) without duplication, the total number of shares of Common Stock beneficially owned by Argos and all PetSmart Stockholders as of such date. 

  
 2 

 “Subsidiary” means (i) any corporation of which a majority of the
securities entitled to vote generally in the election of directors thereof, at the time as of which any determination is being made, are owned by another entity, either directly or indirectly, and (ii) any joint venture, general or limited
partnership, limited liability company or other legal entity in which an entity is the record or beneficial owner, directly or indirectly, of a majority of the voting interests or the general partner. 

“Transfer” means, directly or indirectly, to sell, transfer, assign or similarly dispose of any Argos Equity Securities
beneficially owned by a Person or any interest in any Argos Equity Securities beneficially owned by a Person, in each case, in exchange for cash or Cash Equivalents (as defined in the Credit Agreement). 

“Transferee” means any Person to whom Argos or any Permitted Transferee thereof Transfers Argos Equity Securities in
accordance with the terms hereof. 
 “Termination Date” means the first date on which the Borrower has repaid Term Loans in
an aggregate principal amount equal to (x) in the event that Term Loans are repaid in an aggregate principal amount of $500,000,000 with the Net Proceeds of a Public Subsidiary Equity Sale and/or Chewy Net Proceeds of a Chewy Monetization
Transaction during the 12 months following the Amendment No. 3 Effective Date, $1,500,000,000, and (y) otherwise, $1,750,000,000. Terms used in this definition but not defined herein have the meaning given to them in the Credit Agreement.

 Section 1.2 Other Definitional Provisions. 

(a) The words “hereof,” “herein” and “hereunder” and words of similar import when used in this Agreement shall
refer to this Agreement as a whole and not to any particular provision of this Agreement, and Article and Section references are to this Agreement unless otherwise specified. 

(b) The meanings given to terms defined herein shall be equally applicable to both the singular and plural forms of such terms. 

ARTICLE II 
 TRANSFERS

 Section 2.1 Rights and Obligations of Transferees. Prior to the consummation of a Transfer by Argos,
directly or indirectly, of any of the Argos Equity Securities then beneficially owned by Argos to a Permitted Transferee, as a condition thereto, the applicable Permitted Transferee shall agree in writing in the form attached as Exhibit A
hereto to assume all of the obligations in this Agreement applicable to Argos with respect to such Transferred Argos Equity Securities. 

Section 2.2 Transfer Restrictions. 

(a) Argos hereby agrees that it shall not, and shall not permit any Affiliate (other than PetSmart and its Subsidiaries) to, Transfer,
directly or indirectly, any of the Argos Equity Securities other than Transfers (i) to a Permitted Transferee or (ii) made in compliance with the provisions of Section 2.2(b). 

  
 3 

 (b) In the event of a proposed Transfer by Argos, directly or indirectly, of Argos Equity
Securities (other than to a Permitted Transferee), each PetSmart Stockholder shall participate in such Transfer in the manner set forth in this Section 2.2(b). 

(i) Prior to any such Transfer, Argos shall deliver to the Company, the Administration Agent and PetSmart written notice (the
“Transfer Notice”) at least one (1) Business Day prior to consummation of such Transfer, which PetSmart will forward to each PetSmart Stockholder (the “Co-Sale Participants”),
which notice shall state (i) the name of the proposed Transferee (which Transferee may be an underwriter or broker), (ii) the number of shares of Common Stock proposed to be Transferred (the “Transferred Securities”), (iii) the
proposed purchase price therefor and the terms and conditions of payment that Argos plans to accept and (iv) the other material terms and conditions of the proposed Transfer, including the proposed Transfer date and shall indicate that the
proposed Transferee has been informed of the rights of the Co-Sale Participants provided for in this Section 2.2(b). 

(ii) Each Co-Sale Participant shall Transfer, at the same price per share of Common
Stock proposed to be paid to Argos and otherwise on substantially the same terms and conditions set forth in the Transfer Notice, to the proposed Transferee identified in the Transfer Notice its Pro Rata Portion of such Co-Sale Participant’s shares of Common Stock, as a condition to the Transfer of any Argos Equity Securities by Argos. The proposed Transferee of Transferred Securities will not be obligated to purchase a number
of shares of Common Stock exceeding that set forth in the Transfer Notice and in the event of any Transfer in accordance with this Section 2.2(b), the number of shares of Common Stock to be Transferred by Argos and each Co-Sale Participant shall be equal to their respective Pro Rata Portion. 
 (iii) Each Co-Sale Participant shall participate in the Transfer by delivering to the Transferee certificates representing the Transferred Securities to be Transferred by such Co-Sale
Participant, duly endorsed for transfer or accompanied by stock powers duly executed, in either case executed in blank or in favor of the applicable purchaser against payment of the aggregate purchase price therefor by wire transfer of immediately
available funds. 
 (iv) PetSmart agrees to cause each other PetSmart Stockholder to participate in any applicable Transfer
in the manner and to the extent provided by this Section 2.2(b). 
 (v) Argos agrees to cause each of its Affiliates
(other than PetSmart and its Subsidiaries) to comply with this Section 2.2(b) in the manner and to the extent provided hereby. 
 (c)
Any Transfer of Argos Equity Securities (other than to a Permitted Transferee) in violation of the terms of Section 2.2(b) shall be null and void ab initio and the Company shall not give any effect in the Company’s records to such
attempted Transfer. 

  
 4 

 (d) Argos hereby agrees that it shall not, and shall not permit any Affiliate (other than
PetSmart and its Subsidiaries) to, except as permitted pursuant to this Article II, Transfer or otherwise encumber, or enter into any contract, option or other arrangement or understanding with respect to the direct or indirect Transfer or other
encumbrance of, any Argos Equity Securities. 
 ARTICLE III 

REPRESENTATIONS AND WARRANTIES 

Section 3.1 Organization. Each party hereto hereby represents and warrants to the other parties hereto that
it is an entity duly formed, validly existing, and in good standing under the laws of the jurisdiction of its creation, formation or organization and there is no pending or, to the knowledge of such party, threatened action for the dissolution,
liquidation or insolvency of such party. 
 Section 3.2 Authority. Each party hereto hereby represents and
warrants to the other parties hereto has the power and authority to execute and deliver this Agreement and to perform its obligations hereunder. The execution, delivery, and performance by such party of this Agreement has been duly authorized by all
necessary action of such party; and this Agreement has been duly executed and delivered by such party and is the legal, valid and binding obligation of such party enforceable against such party in accordance with its terms, except as such
enforceability may be limited by bankruptcy, insolvency, receivership, conservatorship, reorganization, liquidation, moratorium, or similar events affecting such party or its assets, or by general principles of equity. 

ARTICLE IV 

MISCELLANEOUS 

Section 4.1 Termination. This Agreement shall terminate on the Termination Date. Nothing herein shall relieve
any party from any liability for the breach of any of the agreements set forth in this Agreement. 
 Section 4.2
Amendments and Waivers. Except as otherwise provided herein, no modification, amendment or waiver of any provision of this Agreement shall be effective without the approval of the Company, PetSmart and each other party hereto; provided,
that this Agreement may not be modified, amended or waived in a manner materially adverse to the rights of the Lenders, in their capacity as such, without the consent of the Administrative Agent (acting at the direction or with the consent of the
Required Lenders (as defined in the Credit Agreement)). For the avoidance of doubt, any modification or amendment to Article II of this Agreement or the definitions of “Permitted Transferee” or “Pro Rata Portion” in a manner
adverse to any PetSmart Stockholder shall be deemed materially adverse to the rights of the Lenders, in their capacity as such, and shall require the consent of the Administrative Agent (acting at the direction or with the consent of the Required
Lenders (as defined in the Credit Agreement)). 
 Section 4.3 Successors, Assigns and Transferees. This
Agreement shall bind and inure to the benefit of and be enforceable by the parties hereto and their respective successors and permitted assigns. Parties may assign their respective rights and obligations hereunder to any Transferees only to the
extent expressly provided herein. 

  
 5 

 Section 4.4 Notices. All notices and other communications
required or permitted hereunder shall be in writing and shall be deemed effectively given: (a) upon personal delivery to the party to be notified; (b) when sent by confirmed facsimile or other electronic communication if sent during normal
business hours of the recipient, if not, then on the next Business Day; (c) five days after having been sent by registered or certified mail, return receipt requested, postage prepaid; or (d) one Business Day after deposit with a
nationally recognized overnight courier, specifying next day delivery, with written verification of receipt. All communications shall be sent to such party’s address as set forth below or at such other address as the party shall have furnished
to each other party in writing in accordance with this provision: 
 if to the Company, to: 

Chewy, Inc. 
 1855 Griffin Road,
Suite B-428 
 Dania Beach, Florida 33004 

Attention: General Counsel 
 if
to Argos, to: 
 Argos Intermediate Holdco III Inc. 

c/o BC Partners Inc. 
 650 Madison
Avenue 
 New York, New York 10065 

Attention: General Counsel 
 if
to PetSmart, to: 
 PetSmart, Inc. 

19601 N. 27th Ave. 
 Phoenix,
Arizona 85027 
 Attention: General Counsel 

Section 4.5 Further Assurances. At any time or from time to time after the date hereof, the parties agree to
cooperate with each other, and at the request of any other party, to execute and deliver any further instruments or documents and to take all such further action as the other party may reasonably request in order to evidence or effectuate the
consummation of the transactions contemplated hereby and to otherwise carry out the intent of the parties hereunder. 

Section 4.6 Entire Agreement. Except as otherwise expressly set forth herein, this Agreement together with
the Registration Rights Agreement and the Subscription Agreements embody the complete agreement and understanding among the parties hereto with respect to the subject matter hereof and supersedes and preempts any prior understandings, agreements or
representations by or among the parties, written or oral, that may have related to the subject matter hereof in any way. 

  
 6 

 Section 4.7 Administrative Agent Rights. This Agreement is
not intended to confer any rights, benefits, remedies or liabilities on any Person other than the parties hereto and their respective successors and permitted assigns, except the Administrative Agent is an intended third-party beneficiary of this
Agreement and such provisions shall be enforceable by the Administrative Agent (acting at the direction or with the consent of the Required Lenders (as defined in the Credit Agreement)). 

Section 4.8 Governing Law; Jurisdiction; Waiver of Jury Trial. This Agreement shall be governed in all
respects by the laws of the State of New York regardless of the law that might be applied under principles of conflict of laws to the extent such principles would require or permit the application of the laws of another jurisdiction. No suit, action
or proceeding with respect to this Agreement may be brought in any court or before any similar authority other than in a court of competent jurisdiction in the State of New York, and the parties hereto hereby submit to the exclusive jurisdiction of
such courts for the purpose of such suit, proceeding or judgment. Each party hereto hereby irrevocably waives any right it may have had to bring such an action in any other court, domestic or foreign, or before any similar domestic or foreign
authority. EACH OF THE PARTIES HERETO HEREBY IRREVOCABLY AND UNCONDITIONALLY WAIVES TRIAL BY JURY IN ANY LEGAL ACTION OR PROCEEDING IN RELATION TO THIS AGREEMENT AND FOR ANY COUNTERCLAIM THEREIN. 

Section 4.9 Severability. Whenever possible, each provision of this Agreement shall be interpreted in such
manners as to be effective and valid under applicable law, but if any provision of this Agreement is held to be invalid, illegal or unenforceable in any respect under any applicable law or rule in any jurisdiction, such invalidity, illegality or
unenforceability shall not affect any other provision or any other jurisdiction, but this Agreement shall be reformed, construed and enforced in such jurisdiction as if such invalid, illegal or unenforceable provision had never been contained
herein. 
 Section 4.10 Enforcement. Each party hereto acknowledges that money damages would not be an
adequate remedy in the event that any of the covenants or agreements in this Agreement are not performed in accordance with its terms, and it is therefore agreed that in addition to and without limiting any other remedy or right it may have, the non-breaching party will have the right to seek an injunction, temporary restraining order or other equitable relief in any court of competent jurisdiction enjoining any such breach or threatened breach and
enforcing specifically the terms and provisions hereof. Each party hereto hereby agrees not to raise any objections to the availability of the equitable remedy of specific performance to prevent or restrain breaches or threatened breaches of this
Agreement by such party, and to specifically enforce the terms and provisions of this Agreement to prevent breaches or threatened breaches of, or to enforce compliance with, the covenants and obligations of such party under this Agreement; provided,
however, that nothing in this Agreement shall prevent a party from raising equitable defenses in any such proceeding. Each party agrees to waive any bonding requirement under any applicable law in the case any other party seeks to enforce the
terms of this Agreement by way of equitable relief. 
 Section 4.11 Titles and Subtitles. The titles of the
sections and subsections of this Agreement are for convenience of reference only and are not to be considered in construing this Agreement. 

  
 7 

 Section 4.12 No Recourse. Notwithstanding anything that may be expressed
or implied in this Agreement, each party hereto covenants, agrees and acknowledges that no recourse under this Agreement or any documents or instruments delivered in connection with this Agreement shall be had against any current or future director,
officer, employee, general or limited partner or member of any party hereto or of any Affiliate or assignee thereof, whether by the enforcement of any assessment or by any legal or equitable proceeding, or by virtue of any statute, regulation or
other applicable law, it being expressly agreed and acknowledged that no personal liability whatsoever shall attach to, be imposed on or otherwise be incurred by any current or future director, officer, employee, general or limited partner or member
of any party or of any Affiliate or assignee thereof, as such for any obligation of any party under this Agreement or any documents or instruments delivered in connection with this Agreement for any claim based on in respect of or by reason of such
obligations or their creation. 
 Section 4.13 Counterparts; Facsimile Signatures. This Agreement may be executed in any
number of counterparts, each of which shall be an original, but all of which together shall constitute one instrument. This Agreement may be executed by facsimile signature(s). 

[Rest of page intentionally left blank] 

  
 8 

 IN WITNESS WHERE OF, the parties hereto have executed this Stockholders Agreement as of the
date set forth in the first paragraph hereof. 
  

			
	CHEWY, INC.
		
	By:	 	/s/ Alan Schnaid
	Name:	 	Alan Schnaid
	Title:	 	Director
	
	ARGOS INTERMEDIATE HOLDINGS III INC.
		
	By:	 	/s/ Alan Schnaid
	Name:	 	Alan Schnaid
	Title:	 	Vice President and Treasurer
	
	BUDDY HOLDINGS CORP.
		
	By:	 	/s/ Alan Schnaid
	Name:	 	Alan Schnaid
	Title:	 	Vice President and Treasurer
	
	PETSMART, INC.
		
	By:	 	/s/ Alan Schnaid
	Name:	 	Alan Schnaid
	Title:	 	Executive Vice President, Finance, IT, Strategy, and Chief Financial Officer

 [Signature Page to Stockholders Agreement] 

			
	BUDDY CHESTER CORP.
		
	By:	 	/s/ Alan Schnaid
	Name:	 	Alan Schnaid
	Title:	 	Vice President and Treasurer
	
	BUDDY CHESTER SUB CORP.
		
	By:	 	/s/ Alan Schnaid
	Name:	 	Alan Schnaid
	Title:	 	Vice President and Treasurer

 [Signature Page to Stockholders Agreement] 

 Exhibit A 

Assignment and Assumption Agreement 

Pursuant to the Stockholders Agreement, dated as of April 17, 2019 (the “Stockholders Agreement”), by and among Chewy,
Inc., a Delaware corporation (the “Company”), Argos Intermediate Holdco III Inc., a Delaware corporation (“Argos Holdco”), Buddy Holdings Corp., a Delaware corporation (“Buddy Holdings” and,
together with Argo Holdco, “Argos”), PetSmart, Inc., a Delaware corporation (“PetSmart”), Buddy Chester Corp, a Delaware corporation, Buddy Chester Sub Corp, a Delaware corporation (“Chester Sub”),
and any Person who becomes a party hereto pursuant to Section 2.1(b),
                                 (the “Transferor”) hereby
assigns to the undersigned the rights that may be assigned thereunder, and the undersigned hereby acknowledges and agrees that, having acquired Argos Equity Securities as permitted by the terms of the Stockholders Agreement, (i) the Argos
Equity Securities shall be bound by, and subject to the terms of, the Stockholders Agreement and (ii) the undersigned hereby assumes the obligations of the Transferor under the Stockholders Agreement and adopts the Stockholders Agreement with
the same force and effect as if it were originally a party thereto. Capitalized terms used but not defined herein shall have the meanings assigned to them in the Stockholders Agreement. 

Listed below is information regarding the Argos Equity Securities: 

Number of Shares of 
 Common Stock

  
  

[Rest of page intentionally left blank] 

 IN WITNESS WHEREOF, the undersigned has executed this Assumption Agreement as of
                                 

 

	
	[NAME OF TRANSFEREE]
	
	   

	 Name:
 Title:

 Acknowledged by: 
  

			
	CHEWY, INC.
		
	By:	 	 
	 Name:
 Title:
	 	

  

			
	PETSMART, INC.
		
	By:	 	 
	 Name:
 Title:
	 	

  

			
	BUDDY CHESTER CORP.
		
	By:	 	 
	 Name:
 Title:
	 	

			
	BUDDY CHESTER SUB CORP.
		
	By:	 	 
	Name:	 	
	Title:	 	

  
 13

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