Document:

License Agreement

 Exhibit 10.41 
  
 LICENSE AGREEMENT 
  
 This License Agreement (“Agreement”) is entered into as of March 31, 2004 (the “Effective Date”), by and between
Mamma.com Enterprises Inc., a Canadian corporation (“Partner”) and LookSmart, Ltd., a Delaware corporation (“LookSmart”). 
  
 RECITALS 
  
 The parties wish to provide for a license to Partner to distribute LookSmart’s Search Results on the Partner Network and Partner Site. 
  
 NOW, therefore, for good and adequate consideration, the receipt of which is
acknowledged, the parties agree as follows: 
  
 1. DEFINITIONS 

 
 In this Agreement, the following terms shall have the respective meanings
ascribed thereto: 
  
 1.1 “Click” means when a
bona fide Internet user (which excludes a robot, spider, software, scraper or other mechanical, artificial or fraudulent means, or a person who is not seeking to use the Partner Network for a legitimate web search, e.g., has been paid or otherwise
motivated to click) clicks on a Listing and accesses the destination site. 
  
 1.2 “Gross Revenue” means total invoices generated from Search Results on Partner Network during the applicable period, less any month-end adjustments for credit card fraud, advertising complaints or
similar items, not to exceed [***] of total Gross Revenue unless agreed in writing by both parties. 
  
 1.3 “Listing” means a profile of a website that includes the display URL, a title, text that describes the site to which the listing
links, and a tracking URL (if applicable). Listings are displayed in Search Results and: 
  
 (a) “Paid Listing” means a listing for which a third party has paid LookSmart to be included in Search Results.

  
 (b) “Unpaid Listing”
means a listing that is included in Search Results at no direct cost to any third-party. 
  
 1.4 “LookSmart Directory” means a collection of Listings that are stored in a LookSmart proprietary database after human identification and input. 
  
 1.5 “Partner Network” means the collection of web sites
which are owned or operated by third parties who are contractually part of Partner’s syndication network and have entered into a written agreement with Partner protective of the rights licensed hereunder in a manner similar to this Agreement.

  
 1.6 “Partner Site(s)” means the collection of
web sites, which are owned or operated by Partner. 

 1.7 “Reviewed Web Sites (RWS)” means a LookSmart product that contains both Paid
Listings and Unpaid Listings retrieved from the LookSmart Directory. The amount that an advertiser pays to LookSmart has no influence on the ordering of results of Reviewed Web Sites. 
  
 1.8 “Search Results” means Listings provided by LookSmart to Partner hereunder during the Term hereof. The
Search Results will include Sponsored Search and/orReviewed Web Sites as indicated in Section 5. 
  
 1.9 “Sponsored Search” means a LookSmart product that returns Search Results containing only Paid Listings. The amount that an advertiser
pays to LookSmart influences (among other factors) the position in which the advertiser’s listing appears in Sponsored Search. 
  
 2. LICENSE 
  
 2.1 License. Subject to the terms, limitations and conditions herein, LookSmart hereby grants to Partner a non-exclusive license during the Term
hereof to publicly display the Search Results in electronic form on search results pages on the Partner Network. 
  
 2.2 Limitations on License. The license granted above is limited by the following restrictions: (i) except as expressly permitted herein, Partner
will not display, use, reproduce, modify, sell, resell, rent, license, sublicense, transfer, assign or redistribute in any way the Search Results; (ii) Partner will not modify, add to, edit or delete the URLs, titles or reviews contained within any
Search Results without LookSmart’s prior written approval; (iii) Partner will not attempt to alter, reverse engineer, decompile, disassemble or otherwise attempt to derive the Search Results or any of LookSmart’s customer lists, databases,
computer programs, patents, copyrights, other proprietary rights (including the methodology related to the creation and compilation of the Search Results) or any other information furnished to Partner by LookSmart; (iv) except as expressly permitted
herein, Partner will not display, sublicense or syndicate the Search Results on or to any third party or web site outside of the Partner Network unless it first obtains LookSmart’s written consent; (v) Partner will use the tracking URLs
associated with each individual Paid Listing provided by LookSmart, if any, for all Search Results included on its search results pages (though Partner may use the display URLs for purposes of displaying the listing); (vi) Partner will not syndicate
or display any Search Results on any adult-oriented, obscene or illegal web sites; and (vii) Partner will not encourage, aid, abet, authorize or permit any employee, affiliate, contractor, agent, representative or third party to do or attempt to do
any of the foregoing. 
  
 3. PAYMENT TERMS. 
  
 3.1 Revenue Share. Subject to the terms and conditions hereof, for
any given [***], LookSmart will pay Partner [***] of the Gross Revenue generated from Clicks resulting from Sponsored Search and [***] of the Gross Revenue generated from Clicks resulting from Reviewed Web Sites in that [***] for the term of this
Agreement. 
  
 3.2 Payment and Reporting. Within 30 days
after the end of each [***] during the Term, LookSmart will deliver (a) payment pursuant to Section 3.1, and (b) a report describing Clicks generated and amounts payable to Partner for such [***]. LookSmart agrees to provide a designated account
manager and to use commercially reasonable efforts to provide additional reporting on no less than a weekly basis as reasonably requested by Partner. 
  
 3.3 Audit. Each party will maintain accurate records with respect to the calculation of all payments due under this Agreement. The other party (the
“Examining Party”) may, upon no less than 15 days prior written notice to the first party (the “Audited Party”) and no more than once in any twelve 

 month period, cause an independent auditor of nationally recognized standing to inspect the appropriate records of the
Audited Party reasonably related to the calculation of such payments during the Audited Party’s normal business hours. Such examination will be undertaken in a manner reasonably calculated not to interfere with the Audited Party’s normal
business operations. The fees charged by such auditor in connection with the inspection will be paid by the Examining Party, unless the auditor discovers an underpayment of greater than 10%, in which case the Audited Party will pay the reasonable
fees of the auditor. 
  
 3.4 Invalid Clicks. LookSmart
shall have no obligation to pay for Clicks which are invalid as determined by its proprietary click tracking system. Invalid Clicks may come as a result of but are not limited to Clicks (i) generated via automated crawlers, robots or click
generating scripts, (ii) that an advertiser receives and rejects with reasonable proof of invalidity, (iii) that come as a result of auto-spawning of browsers, automated redirects, and clicks that are required for Users to navigate on the Partner
Network, or (iv) that come as a result of any incentive such as cash, credits or loyalty points. LookSmart reserves the right to require Partner to provide server log files that include, but are not limited to, the daily number of Clicks delivered
to LookSmart. In the event that LookSmart determines that Partner has delivered invalid Clicks during the term of this Agreement, LookSmart shall provide Partner with a written notice stating with reasonable specificity the problem and Partner shall
have fifteen (15) business days to rectify such problem. In the event that Partner is unable to rectify the problem within such delay or implement satisfactory prevention measures, then LookSmart may terminate this Agreement upon five business days
prior written notice to Partner. 
  
 4. PARTNER OBLIGATIONS. 
  
 4.1 Implementation of Search Results. Partner will query
LookSmart’s servers for search queries made on the Partner Network and Partner Site and will implement and display Search Results provided by LookSmart as set forth on Exhibit A. 
  
 4.2 Attribution; Look and Feel. Partner may provide attribution to
LookSmart on pages displaying Search Results. The size and location of such attribution shall be at the parties’ mutual agreement. Other than as set forth herein, Partner shall control the look and feel of its search service. 
  
 5. LOOKSMART OBLIGATIONS. 
  
 5.1 Tracking and Serving. LookSmart will provide the following types
of search results to Partner as and when requested in accordance with this Agreement[check as applicable]: 
  

			
	             X            
	  	Sponsored Search
	             X            
	  	Reviewed Site Search

  
 5.2 Service
Levels/Technical Support. LookSmart will use commercially reasonable efforts to provide the Service Levels and Technical Support in Exhibit B. 
  
 5.3 Content/Quality. LookSmart will use commercially reasonable efforts to ensure the relevancy of all Search Results based on User’s query
and shall regularly remove all irrelevant or inactive links from its Search Results. The Search Results shall not contain any links to obscene or illegal websites. LookSmart further agrees that it shall not promote its LookListings service within
the content of its data feed or the Search Results. 

 6. PUBLICITY. 
  
 Neither party will make any public statement, press release or other announcement relating to the terms or existence of this Agreement without the prior
written approval of the other, such approval not to be unreasonably withheld, conditioned or delayed, provided that either party may make such disclosures as may be, in its reasonable opinion of counsel, advisable in order to comply with a
subpoena or other legal process or with applicable laws, regulations or securities exchange rules . 
  
 7. INTELLECTUAL PROPERTY OWNERSHIP. 
  
 7.1 Proprietary Rights of LookSmart. LookSmart will retain all right, title and interest in and to the Search Results, the related databases and all associated intellectual property and proprietary rights
worldwide (including, but not limited to, ownership of all copyrights, trademarks, patents, derivative works, modifications, customer lists and information, algorithms, taxonomies, trade secrets and other intellectual property rights therein).

  
 7.2 Proprietary Rights of Partner. Other than the
Search Results, Partner will retain all right, title, and interest in and to the Partner Network and Partner Sites (including, but not limited to, ownership of all copyrights, trademarks, patents, derivative works, modifications, customer lists and
information, algorithms, taxonomies, trade secrets and other intellectual property rights therein). 
  
 8. TERM AND TERMINATION. 
  
 8.1 Term. The term of this Agreement (the “Term”) will begin on the Effective Date and will end [***]. The Agreement will then automatically renew for successive 12-month periods, unless either party gives written
notice to the other party of its intention not to renew at least 60 days prior to the end of the then-current term or renewal term. 
  
 8.2 Termination. During the Term, either Party may terminate the Agreement if (i) the other Party materially breaches the Agreement and the breach
remains uncured for 30 days after receipt of written notice of the breach; (ii) the other party becomes the subject of a voluntary petition in bankruptcy or any voluntary proceeding relating to insolvency, receivership, liquidation or composition
for the benefit of creditors; or (iii) the other party becomes the subject of an involuntary petition in bankruptcy or any involuntary proceeding relating to insolvency, receivership, liquidation or composition for the benefit of creditors, if such
petition or proceeding is not dismissed within 60 days of filing. 
  
 8.3 Effect of Termination. Termination of this Agreement by either party will not act as a waiver of any breach of this Agreement and will not act as a release of either party hereto from any accrued liability (including payments as
set forth in the following section) or liability for breach of such party’s obligations under this Agreement. Within thirty (30) days following the expiration or termination of this Agreement, each party will pay to the other party all sums, if
any, due and owing as of the date of expiration or termination, net of any amounts due from the other party as of such date. Upon the expiration or termination of this Agreement for whatever reason, each party shall immediately cease to use the
other party’s trademarks, proprietary information, Search Results, intellectual property (including derivative works or modifications thereof) and confidential information in any manner whatsoever, and shall destroy or return (at the option of
the other party), any such property, or materials representing the same to the other party, and provide the other party with an officer’s certificate attesting to such return/destruction. For the avoidance of doubt, upon termination or
expiration of this Agreement, the 

 license granted hereunder shall terminate and Partner and its agents shall immediately cease all use of the Search
Results. 
  
 8.4 Survival. The provisions of sections 1 and
6-12 (inclusive) will survive any termination or expiration of this Agreement for a period of three years. 
  
 9. CONFIDENTIALITY. 
  
 9.1 “Confidential Information” means information about the disclosing party’s (or its suppliers’) business, products, technologies, strategies, customers, financial information, operations or activities that is
proprietary and confidential, including without limitation all business, financial, technical and other information disclosed by the disclosing party. Confidential Information will not include information that the receiving party can establish (i)
is in or enters the public domain without breach of this Agreement, (ii) the receiving party lawfully receives from a third party without restriction on disclosure and without breach of a nondisclosure obligation or (iii) the receiving party knew
prior to receiving such information from the disclosing party. 
  
 9.2 Use of Confidential Information. Each party agrees (i) that it will not use or disclose to any third party or use any Confidential Information disclosed to it by the other except as expressly permitted in this Agreement or as
required by a court of law or otherwise compelled to be disclosed pursuant to the legal process or existing laws or regulations, and (ii) that it will take all reasonable measures to maintain the confidentiality of all Confidential Information of
the other party in its possession or control, which will in no event be less than the measures it uses to maintain the confidentiality of its own information of similar importance. 
  
 10. WARRANTY AND INDEMNITY. 
  
 10.1 LookSmart Warranty. LookSmart warrants that it owns, or has obtained the right to distribute and make available as specified in this
Agreement, the Search Results provided to Partner in connection with this Agreement. Except as specifically provided herein, LookSmart does not guarantee or make any representations or warranties whatsoever (i) with respect to the completeness of
any listings or links or information accessed through such links or (ii) with respect to the content of the web sites accessed through the Listings or links provided hereunder. LOOKSMART DOES NOT WARRANT, REPRESENT OR GUARANTEE THAT THE USE OF ITS
LISTINGS OR LINKS, OR ANY OTHER SERVICES PROVIDED IN CONNECTION WITH OR IN ADDITION TO THE FOREGOING WILL BE UNINTERRUPTED, UNDISRUPTED OR ERROR-FREE EXCEPT AS SET FORTH IN EXHIBIT B. 
  
 10.2 Indemnification. Each party will indemnify, defend and hold harmless Partner, its officers, directors and
employees from any and all third party claims, liability, damages and/or costs (including, but not limited to, attorneys fees) arising from the other party’s breach of any warranty, representation or covenant in this Agreement. Each
party’s obligation to indemnify is conditioned upon the other party providing prompt notification of any and all such claims, unless the failure to notify does not materially and adversely affect the defense. The indemnified party will
reasonably cooperate with the indemnifying party in the defense and/or settlement thereof; provided that if any settlement requires an affirmative obligation of, results in any ongoing liability to or prejudices or detrimentally impacts the
indemnified party in a material manner, then such settlement shall require the indemnified party’s written consent (not to be unreasonably withheld or delayed) and the indemnified party may have its own counsel in attendance at all proceedings
and substantive negotiations relating to such claim at the indemnified party’s sole cost and expense. 

 10.3 Disclaimer. EXCEPT AS SPECIFIED IN THIS AGREEMENT, NEITHER PARTY MAKES ANY WARRANTY IN
CONNECTION WITH THE SUBJECT MATTER OF THIS AGREEMENT AND EACH PARTY HEREBY DISCLAIMS ANY AND ALL IMPLIED WARRANTIES, INCLUDING ALL IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE REGARDING SUCH SUBJECT MATTER. 

 
 11. LIMITATION OF LIABILITY. 
  
 11.1 Exclusion of Damages. IN NO EVENT WILL EITHER PARTY BE LIABLE TO
THE OTHER FOR ANY SPECIAL, INCIDENTAL OR CONSEQUENTIAL DAMAGES, WHETHER BASED ON BREACH OF CONTRACT, TORT (INCLUDING NEGLIGENCE) OR OTHERWISE, WHETHER OR NOT THAT PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGE. 
  
 11.2 Total Liability. OTHER THAN PURSUANT TO THE INDEMNIFICATION
PROVISIONS HEREOF, IN NO EVENT WILL EITHER PARTY BE LIABLE TO THE OTHER FOR AN AMOUNT IN EXCESS OF THE TOTAL AMOUNT PAID TO PARTNER HEREUNDER. 
  
 12. GENERAL. 
  
 12.1 Assignment. Neither party may assign this Agreement, in whole or in part, without the other party’s written consent (which will not be
unreasonably withheld), except that no such consent will be required in connection with a merger, reorganization or sale of all, or substantially all, of such party’s assets to a third party unless such third party is a search services
provider, in which case consent is required prior to any assignment by operative of law, change of control or otherwise 
  
 12.2 Governing Law. This Agreement will be governed by and construed in accordance with the laws of the State of California, notwithstanding the
actual state or country of residence or incorporation of the parties. The parties consent to the exclusive jurisdiction of the state or federal courts in the Northern District of California for all actions arising out of or related to this
Agreement. 
  
 12.3 Notices. Any notice or other
communication to be given hereunder will be in writing and will be (as elected by the Party giving such notice): (i) personally delivered; (ii) transmitted by postage prepaid registered or certified mail, return receipt requested; (iii) deposited
prepaid with a nationally recognized overnight courier service; or (iv) sent by facsimile. Unless otherwise provided herein, all notices will be deemed to have been duly given on: (a) the date of receipt (or if delivery is refused, the date of such
refusal) if delivered personally or by courier; (b) three (3) Business Days after the date of posting if transmitted by mail; or (c) if transmitted by facsimile, the date a confirmation of transmission is received. Either Party may change its
address for purposes hereof on not less than three (3) Business Days prior notice to the other Party. Notices hereunder will be directed to, unless otherwise instructed by the receiving Party: 
  
 If to Partner: 
  
 388 St-Jacques Street, 9th Floor 
 Montreal, Quebec 
 H2Y 1S1 
 Canada 
 Attn: Patrick Hopf, VP, Business Development 
 Phone: 
 Fax:: 

 If to LookSmart: 
 625 Second Street 
 San Francisco, California 94107 
 Attn: Senior VP, Business Development 
 Fax:

  
 with a copy to: 
 625 Second Street 
 San Francisco, California
94107 
 Attn: Legal Department 
 Fax: 
  
 12.4 No Agency. The parties are
independent contractors and will have no power or authority to assume or create any obligation or responsibility on behalf of each other. This Agreement will not be construed to create or imply any partnership, agency or joint venture. 

 
 12.5 Force Majeure. Any delay in or failure of performance by
either party under this Agreement will not be considered a breach of this Agreement and will be excused to the extent caused by any occurrence beyond the reasonable control of such party including, but not limited to, acts of God, power outages and
governmental restrictions. 
  
 12.6 Severability. In the
event that any of the provisions of this Agreement are held by to be unenforceable by a court or arbitrator, the remaining portions of the Agreement will remain in full force and effect. 
  
 12.7 Entire Agreement. This Agreement is the complete and exclusive agreement between the parties with respect to the
subject matter hereof, superseding and terminating any prior agreements and communications (both written and oral) regarding such subject matter. This Agreement may only be modified, or any rights under it waived, by a written document executed by
both parties. 
  
 12.8 Independent Contractors. The parties
are independent contractors and not co-venturers. Neither party shall be deemed to be an employee, agent, or legal representative of the other party hereto for any purpose and neither party hereto shall have any right, power or authority to create
any obligation or responsibility on behalf of the other party hereto nor shall this be deemed an exclusive or fiduciary relationship. 
  
 12.9 Counterparts. This Agreement may be executed in two or more counterparts, each of which shall be an original or faxed copy and all of which
together shall constitute one instrument. 
  

									
	LookSmart, Ltd.	 	 	 	Mamma.com Enterprises Inc.
					
	By:	 	 /s/    Anthony Mamone        
	 	 	 	By:	 	 /s/    Patrick Hopf        

	 	 	
	 	 	 	 	 	

	 Name:
	 	 Anthony Mamone
	 	 	 	 Name:
	 	 Patrick Hopf

	 	 	
	 	 	 	 	 	

	 Title:
	 	 SVP Sales
	 	 	 	 Title:
	 	 VP Business DevelopmentAgreement by and between the Registrant and Robert E. Cell dated March 19, 2004

 EXHIBIT 10.29 
  
 2600 Campus Drive 
 San Mateo, California 94403 
 Tel +1-650-356-4000 
 Fax +1-650-356-4001 
 San Mateo, California 94403 
 www.bluemartini.com 
  
 

 
  
 March 19, 2004 
  
 Bob Cell 
 2110 Park 
 Palo Alto, CA 94306 
  
 Dear Bob, 
  
 This letter sets forth the substance of the separation agreement (the “Agreement”) that Blue Martini Software, Inc. (“Blue Martini”) is offering to you to aid in your employment transition.

  
 1. Separation.    Your final day
of employment at Blue Martini was February 17, 2004 (the “Separation Date). If you participate in any organizations through your work with Blue Martini, you must resign from those positions unless otherwise directed by the Company in writing.

  
 2. Accrued Salary and Paid Time
Off.    On the Separation Date, Blue Martini paid you all accrued salary (including refund of your current ESPP balance if applicable), and all accrued and unused PTO earned through the Separation Date, subject to standard
payroll deductions and withholdings.  
  
 3. Separation
Payment.    If you sign and return this Agreement, Blue Martini will pay you a lump sum of $275,000, which is equivalent to six (6) months of your base salary (in effect as of the Separation Date) and target bonus, subject to
standard federal and state deductions and withholdings. This amount will be paid upon Blue Martini’s receipt of the signed Agreement. 
  
 4. Health Insurance.    If you sign this Agreement and timely elect COBRA coverage, the Company will reimburse your COBRA
payments for six (6) months. You may continue your benefits beyond such date at your own expense to the extent provided by the federal COBRA law (or, if applicable, state insurance laws) and Blue Martini’s current group health insurance
policies. Please note: You should have received the enrollment package from COBRA Management Solutions (CMS) in late-January 2004 at the latest. If you have not received the enrollment package from CMS, you must contact them at 1-866-517-7580.
Blue Martini is not responsible for enrolling you in continuation of your benefits under COBRA; this is something you must take care of yourself through CMS. Details concerning your flexible spending account and 401(k) plan account, if
applicable, have already been provided to you in your exit interview. Please refer to the Separation Overview for instructions on how to register for COBRA and information about other forms of medical coverage available to you. 
  
 5. Stock Options.    As set forth in the stock
option Closing Statement previously provided to you with the Separation Agreement dated January 29, 2004, you were granted an option to purchase shares of Blue Martini’s common stock pursuant to Blue Martini’s 2000 Equity Incentive Plan
(the “Plan”). Under the terms of the Plan and your stock option grant, vesting ceased as of the Separation Date. If you sign this Agreement, the Company will accelerate the vesting of your stock option grant number 003546, dated October
17, 2002 (the “Option”), 

 
such that 171,328 of the shares subject to the Option will be fully vested as of the Separation Date (with 32,500 shares remaining unvested). Your grant(s)
and your vesting to date are summarized in the Closing Statement. If you sign and return this Agreement, you will have twenty-four (24) months from the Separation Date in which to exercise the vested shares subject to the Option, after which they
will expire; if you do not sign this Agreement, you will have three (3) months from the Separation Date in which to exercise the vested shares subject to the Option, after which they will expire. If you purchased early-exercised shares, Blue Martini
has the option to buy back any unvested shares within 90 days of the Separation Date, and will notify you of its decision before the end of that 90-day period. Please contact Marlene Manzanares at (650) 356-7889 if you have any questions regarding
stock options. 
  
 6. Employee Stock Purchase
Plan.    Blue Martini’s 2000 Employee Stock Purchase Plan governs the terms and conditions of your participation in and entitlement to benefits under Blue Martini’s Employee Stock Purchase Plan. 

 
 7. Outplacement.    To help you in your search
for new employment, Blue Martini will pay up to $5,000 for executive career services rendered to you, to be provided through Canal Street Talent Management, telephone 650 654 3913.  
  
 8. Other Compensation or Benefits.    You
acknowledge and agree that, except as expressly provided in this Agreement, you will not receive any additional compensation, severance or benefits after the Separation Date. 
  
 9. Expense Reimbursements.    You acknowledge and agree that you have submitted your final
documented expense reimbursement statement reflecting all business expenses you incurred through the Separation Date. Blue Martini will reimburse you for these expenses pursuant to its regular business practice. 
  
 10. Return of Blue Martini Property.    You must
return (in good condition) all Blue Martini equipment, information, and other property in your possession on your Separation Date. This includes, for example: computers, peripherals, disks, zip drives, files (electronic and hard-copy), email, sales
presentations, notes, records, business plans and forecasts, financial information, specifications, credit cards, identification badges, keys, and key-cards. If you have electronic copies of any Blue Martini proprietary or confidential information
stored on your own personal computer or storage media, you must return those files (which may include email, documents, spreadsheets, PowerPoint presentations, etc.) to Blue Martini and destroy any copies left in your possession. 
  
 11. Proprietary Information Obligations.    You
acknowledge your continuing obligations (both during and after your employment) under your Proprietary Information and Inventions Agreement, including your obligations not to solicit Company employees or contractors and not to use or disclose any
confidential or proprietary information of Blue Martini without prior written authorization from a duly authorized representative of Blue Martini. A copy of your Proprietary Information and Inventions Agreement is attached hereto as Exhibit A.

  
 12. Reference Checks.    In
accordance with Blue Martini company policy, Blue Martini will confirm title and dates of employment only. Requests for verification of salary must be accompanied by written authorization from you. All requests for reference checks must be forwarded
to HR Operations. 
  
 13.
Confidentiality.    You and Blue Martini agree to hold the provisions of this Agreement in strictest confidence and not to publicize or disclose them in any manner whatsoever; provided, however, that: (a) you may
disclose this Agreement in confidence to your immediate family; (b) the parties may disclose this Agreement in confidence to their respective attorneys, accountants, auditors, tax preparers, and financial advisors; (c) Blue Martini may disclose this
Agreement as necessary to fulfill standard or legally required corporate reporting or disclosure requirements; and (d) the parties may disclose this Agreement insofar as such disclosure may be necessary to enforce its terms or as otherwise required
by law. In particular, and without limitation, you agree not to disclose the terms of this Agreement to any current or former Blue Martini employee. 

 14. Nondisparagement.    Both you and Blue Martini agree not to disparage the
other party, and the other party’s officers, directors, employees, shareholders and agents, in any manner likely to be harmful to them or their business, business reputation or personal reputation; provided that both you and Blue Martini will
respond accurately and fully to any question, inquiry or request for information when required by legal process. 
  
 15. Release.    In exchange for the payments and other consideration under this Agreement to which you would not otherwise be
entitled, you hereby release, acquit and forever discharge Blue Martini, its parents and subsidiaries, and its and their officers, directors, agents, servants, employees, attorneys, shareholders, successors, assigns and affiliates, of and from any
and all claims, liabilities, demands, causes of action, costs, expenses, attorneys’ fees, damages, indemnities and obligations of every kind and nature, in law, equity, or otherwise, known and unknown, suspected and unsuspected, disclosed and
undisclosed, arising out of or in any way related to agreements, events, acts or conduct at any time prior to and including the execution date of this Agreement, including but not limited to: all such claims and demands directly or indirectly
arising out of or in any way connected with your employment with Blue Martini or the termination of that employment; claims or demands related to salary, bonuses, commissions, stock, stock options, or any other ownership interests in Blue Martini,
vacation pay, fringe benefits, expense reimbursements, severance pay, or any other form of compensation; claims pursuant to any federal, state or local law, statute, or cause of action including, but not limited to, the federal Civil Rights Act of
1964, as amended; the federal Americans with Disabilities Act of 1990; the federal Age Discrimination in Employment Act of 1967, as amended; the California Fair Employment and Housing Act, as amended; tort law; contract law; wrongful discharge;
discrimination; harassment; fraud; defamation; emotional distress; and breach of the implied covenant of good faith and fair dealing. 
  
 16. Section 1542 Waiver.    YOU UNDERSTAND THAT THIS AGREEMENT INCLUDES A RELEASE OF ALL KNOWN AND UNKNOWN CLAIMS. In giving
this release, which includes claims which may be unknown to you at present, you acknowledge that you have read and understand Section 1542 of the California Civil Code which reads as follows: “A general release does not extend to claims
which the creditor does not know or suspect to exist in his favor at the time of executing the release, which if known by him must have materially affected his settlement with the debtor.” You hereby expressly waive and relinquish all
rights and benefits under that section and any law of any jurisdiction of similar effect with respect to your release of any unknown or unsuspected claims you may have against Blue Martini. 
  
 17. Miscellaneous.    This Agreement, including
Exhibit A, constitutes the complete, final and exclusive embodiment of the entire agreement between you and Blue Martini with regard to this subject matter. It is entered into without reliance on any promise or representation, written or oral, other
than those expressly contained herein, and it supersedes any other such promises, warranties or representations, including (without limitation) the Separation Agreement between you and the Company dated January 29, 2004. This Agreement may not be
modified or amended except in writing signed by both you and a duly authorized Blue Martini representative. This Agreement will bind the heirs, personal representatives, successors and assigns of both you and Blue Martini, and inure to the benefit
of both you and Blue Martini, and your respective heirs, successors and assigns. If any provision of this Agreement is determined to be invalid or unenforceable, in whole or in part, this determination will not affect any other provision of this
Agreement and the provision in question will be modified by the court so as to be rendered enforceable. This Agreement will be deemed to have been entered into and will be construed and enforced in accordance with the laws of the State of California
as applied to contracts made and to be performed entirely within California. 

 If this Agreement is acceptable to you, please sign below and return the original signed letter to me;
this Agreement will be effective as of the day I receive the signed original (the “Effective Date”). 
  
 I wish you good luck in your future endeavors. 
  
 Sincerely, 
  
 BLUE MARTINI
SOFTWARE, INC. 
  

			
	 By:
	 	 /s/    ERAN PILOVSKY

	 	 	 Eran Pilovsky

	 	 	 Chief Financial Officer

  
 Exhibit A—Proprietary
Information and Inventions Agreement 
  
 AGREED:

  

					
	 /s/    ROBERT E. CELL

	 	 	 	March 23, 2004
	 Robert E. Cell
	 	 	 	Date

 EXHIBIT A 
  
 PROPRIETARY INFORMATION AND INVENTIONS AGREEMENT

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