Document:

Amended and Restated Loan Agreement dated July 20, 2004

 Exhibit 10.14 
  
 Amended and Restated Loan Agreement 
  
 The Amended and Restated Loan Agreement is executed on July 20, 2004 by the following three parties. 
  

			
	 eLong, Inc (Hereinafter “Party A”)

	 Legal Address:
	  	4th Floor, Hutchence David Century Garden, George Town, Grand Cayman, Cayman
Islands.
	
	 Tang Yue (Hereinafter “Party B”)

	 Address:
	  	Room 23A No. 1 Building, Yujing Garden, No.5 Shoutudong Street, Chaoyang District, Beijing, P. R. China
	 ID No.:
	  	3201061971032121236
	
	 Qu Zhi (Hereinafter “Party C”)

	 Address:
	  	Room 2004 No.3 Building, Dushijingdian Garden, Gaobeidianbei Street, Chaoyang District, Beijing, P. R. China
	 ID No.:
	  	11010897307116344

  
 Whereas: 
  
 1.    Party A is a company registered in British Virgin Islands;
Party B and Party C are the citizens of the People’s Republic of China. Party B holds 75% equity interest in Beijing Asia Media Interactive Advertising Co., Ltd. (hereinafter the “Beijing Interactive”) and Party C holds 25% equity
interest of Beijing Interactive. The eLongNet Information Technology (Beijing) Co., Ltd. (hereinafter the “eLongNet Technology”) is a wholly foreign owned enterprise registered and validly existing under the laws of PRC. 
  
 2.    The eLongNet Technology has provided RMB 500,000 to Party B
and Party C for the investment in Beijing Interactive. 
  
 3.    Party B, Party C and the eLongNet Technology decide to terminate the mutual relation of financing arising from setting up the Beijing Interactive, and Party B as well as Party C have to refund RMB 500,000 to the
eLongNet Technology. So Party B and Party C need the financial help from Party A, and Party A agrees to provide the help. 
  
 4.    The three parties signed a loan agreement on March 5, 2004. The three parties agree to amend and restate the agreement according to the
declaration of the agreement.  
  
 NOW THEREFORE, after the
negotiation all the parties come to an agreement (the “Agreement”) as follows: 
  
 1.    Party A agree to provide a loan to Party B and Party C with the total as RMB 500,000 in accordance with the terms and conditions under the Agreement, of which there is RMB375,000 to Party B and
RMB125,000 to party C. Party B and Party C accept such loan. 
  
 2.    Party B and Party C agree such loan shall be used only to invest in Beijing Interactive. That is, when they receive the loan aforesaid they shall pay the loan to eLongNet Technology for the refund of the debt
arising from the investment in Beijing Interactive by Party B and Party C. The debt equal to RMB500,000. Party B and Party C shall use such loan in accordance with this term only. Without the prior written consent of Party A and eLongNet
Technology, Party B and Party C shall not use such loan for any other purpose. 
  

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 3.    The preconditions of the Loan provided by Party A to Party B and Party C: 
  
 (1).    Party B and Party C as well as eLongNet
Technology have formally executed a Equity Interest pledge contract (the “Equity Interest Pledge Contract”), by virtue of which Party B and Party C agrees to pledge all their equity interest in Beijing Interactive to eLongNet Technology.

  
 (2).    Party B, Party C and Party
A have executed an exclusive purchase contract (the “Exclusive Purchase Contract”) under the fifth term of The Agreement, as per which Party B and Party C grant Party A an option to purchase all or part of equity interest in Beijing
Interactive, provided that it is permitted by laws of PRC. 
  
 (3).    The above-mentioned Equity Interest Pledge Contract and Exclusive Purchase Contract are in full effectiveness, of which there is none of default event and all relevant filing procedures, approval, authorization,
registration and governmental proceedings have been obtained or completed (if needed). 
  
 (4).    The representation and warranties of Party B and Party C under Section 10 are true, integrate, correct and
un-misleading. 
  
 (5).    Party B and
Party C breaches none of its commitments under Section 11, Section 12 and no event which will affect their performance of the obligations hereunder, happens or threatens to happen. 
  
 4.    Party A agrees to remit the amount of such loan in a lump sum or in installments to the account designated
by the Borrower, provided that all of the preconditions set forth in Section 3 of the Agreement are satisfied or are waived by Party A in writing. Party B and Party C shall issue confirmation notification to Party A on the day receiving the
amount of the loan. Each party agree and confirm the commitments of loan under the Agreement by Party A are effective only to Party B and Party C themselves, but not their inheritor or transferee. 
  
 5.    Each party agree and confirm that, subject to the permission
of the law, Party A has the right to, but has no obligation to, at any time, purchase or designate the other (legal person or natural person) to purchase all or part of Party B and Party C’s equity interest in Beijing Interactive (the
“Option to Purchase”). Party A shall issue a written notification to Party B and Party C for the purchase. Once Party A issues the written notification, as per which Party B and Party C shall transfer their equity interest in Beijing
Interactive to Party A or the person designated by Party A at purchase price equals to the original price of investment or be granted by Party A. All the parties jointly agree to sign an exclusive purchase contract according to the aforesaid item.

  
 6.    Party B and Party C agree that, when they
transfer their equity interest in Beijing Interactive to Party A or the person designated by Party A according to the exclusive purchase contract, any proceeds raised from the transfer shall be paid promptly to Party A as the refund of the loan
under the Agreement. 
  
 7.    All the parties jointly
agree and confirm that, the loan under the Agreement shall be deemed as the loan without interest, except there exists other stipulation hereunder. But when the equity interest transfer under Section 5 happens and if its necessary to appraise the
equity interest according to the relevant laws and if the equity interest transfer price is higher than the principle of loan according to the appraisal result, the exceed part shall be paid back to Party A as the cost occupied by the interest of
the loan or the capital burdened by Party A. 
  
 8.    Term for the loan hereunder will be ten (10) years and shall be extended upon the Agreement of all parties through negotiations. But during the term or extended term of such 

  

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loan, Party B and Party C shall refund the loan ahead of the loan term or the extended loan term, if either of the following events occurs: 
  
 (1)    Party B quits from or dismissed by Party A
or its affiliates; 
  
 (2)    Party B
and Party C become dead or becomes a person without capacity or with limited capacity for civil acts; 
  
 (3)    Party B and Party C commit a crime or involve a crime; 
  
 (4)    Any other third party claim more than RMB100, 000 against Party B and Party C; 

 
 (5)     Party A or the person designated by
Party A may invest in the telecommunications internet information service business or other business of Beijing Interactive, and according to the Exclusive Purchase Contract, Party A shall issue a written notification to the Party for the purchase
of Beijing Interactive’s equity interest and perform the right of purchase. 
  
 When the loan is due, the corresponding borrower (or transferee) shall transfer its Equity Interest in Beijing Interactive to the person designated by Party A promptly (or to Party A, provided that it is permitted under the laws of PRC).
Any proceeds raised from the transfer shall be paid to Party A as the refund of the loan and the right as well as the obligation under the Agreement shall terminate simultaneously. 
  
 9.    Party A represents and warrants to Party B and Party C that, on the execution date of the Agreement:

  
 (1)    Party A is a company
registered in Cayman Islands and validly existing under the laws of it. 
  
 (2)    Subject to its business scope, constitution and other organizational documents, Party A has full right, power and all necessary and appropriate approval and authorization to execute and perform this
Agreement; 
  
 (3)    The execution and
the performance of this Agreement shall not be against any enforceable and effective laws and regulations, governmental approval, authorization and notification, other government documents and any contracts executed with, or commitments made to, any
third party; and 
  
 (4)    This
Agreement shall constitute the legal, valid and binding obligations of Party A, which is enforceable against Party A in accordance with its terms upon its execution. 
  
 10.    Party B and Party C represents and warrants to Party A that, from the execution date of this Agreement
until the date this Agreement terminates, 
  
 (1)    Beijing Interactive is a limited liability company registered and validly existing under the laws of PRC. Party B and Party C are the shareholder of the company. 
  
 (2)    Subject to its constitution and other
organizational documents, Party B and Party C has full right, power and all necessary and appropriate approval and authorization to execute and perform this Agreement; 
  
 (3)    The execution and the performance of this Agreement shall not be against any enforceable
and effective laws and regulations, governmental approval, authorization and notification, other government documents and any contracts executed with, or commitments made to, any third party; 
  
 (4)    This Agreement shall constitute the legal
and valid obligations of Party B and Party C, which is enforceable against Party B and Party C in accordance with its terms upon its execution; 
  

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 (5)    Party B and Party C has paid contribution in full for its equity in
Beijing Interactive in accordance with applicable laws and regulations and has acquired capital contribution verification report issued by the qualified accounting firm; 
  
 (6)    Party B and Party C neither create pledge or any other security, nor make third party any
offer to transfer their equity, nor make acceptance for the offer of any third party to purchase their equity, nor execute agreement with any third party to transfer Borrower’s equity, except the terms of the Equity Pledge Contract; 

 
 (7)    There are no disputes and legal or other
proceedings pending or threatened before any court, tribunal or other regulatory authority and involving Party B and Party C or involving the equity interest in Beijing Interactive held by Party B and Party C; and (8) Beijing Interactive has
completed all governmental approval, authorization, license, and register, filing and otherwise necessary to carry out the business subject to its business license and to possess its assets. 
  
 11.    Party B and Party C agrees that it shall, during the term
of this Agreement, 
  
 (1)    Not
sell, transfer, mortgage, dispose of in any other way, or create other security interest on, any of its legal right of equity or equity interest in Beijing Interactive without Party A’s prior written consent, except the terms of the Agreement;

  
 (2)    Without Party A’s prior
written consent, not to consent, support or execute any resolution in the shareholders’ meeting of Beijing Interactive for the sale, transfer, mortgage, any other disposal of Beijing Interactive’s legal right of equity or equity interest
or to create any other security interest of Beijing Interactive’s legal right of equity or equity interest, except that the counter party is Party A or those designated by Party A; 
  
 (3)    Without Party A’s prior written consent, not to consent, support or execute any
resolution in the shareholders’ meeting of Beijing Interactive for the merge or combination with, buy or investment in, any person without Party A’s prior consent; 
  
 (4)    Promptly inform Party A of the pending or threatened suit, arbitration or regulatory
procedure concerning the equity interest of Beijing Interactive. 
  
 (5)    Execute all necessary or appropriate documents, take all necessary or appropriate action and bring all necessary or appropriate lawsuit or make all necessary and appropriate defending against all claims, in order
to maintain the ownership of Beijing Interactive for all its assets; 
  
 (6)    Do nothing that may materially affect the assets, business and liabilities of Beijing Interactive without Party A’s prior written consent; 
  
 (7)    Appoint any person to be the director of
Beijing Interactive subject to Party A’s request; 
  
 (8)    Transfer promptly and unconditionally, at once, all of the Equity Interest of Party B and Party C in Beijing Interactive to Party A or representative designated by Party A and cause the other shareholder of
Beijing Interactive to waive its option to purchase such equity hereof, subject to the requesting of the then holding company of Party A, provided that such transfer is permitted under the laws of PRC; 
  
 (9)    Not require Beijing Interactive to issue
dividends or allocate its allocable profits to Party B and Party C; 
  
 (10)    Cause the other shareholder of Beijing Interactive to transfer promptly and unconditionally, at once, all equity interest of the other shareholder in Beijing Interactive to Party A or the
representative designated by Party A and Party B and Party C hereby waive 

  

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its option to purchase such equity interest hereof, subject to the requesting of the then holding company of Party A, provided that such transfer is permitted under
the laws of PRC; 
  
 (11)    Once Party
B and Party C transfer the equity interest in Beijing Interactive to Party A or the representative designated by Party A, Any proceeds raised from the transfer shall be refund to Party A promptly. 
  
 (12)    Comply strictly with the terms of this
Agreement, Equity Pledge Contract and Exclusive Purchase Contract, fully perform all obligations under such contracts and do nothing affecting the validity and enforceability of such contracts. 
  
 12.    Party B and Party C, as major shareholder of Beijing
Interactive, agrees that it shall cause Beijing Interactive, during the term of this Agreement, 
  
 (1)    Not to supply, amend or modify its articles of constitution, to increase or decrease its registered capital, or to change
its capital structure in any way without Party A’s prior written consent; 
  
 (2)    Subject to good financial and business rules and practices, to maintain and operate its business and handle matters
prudently and effectively; 
  
 (3)    Not to sell, transfer, mortgage, dispose of in any other way, or to create other security interest on, any of its assets, business or legal right to collect interests without Party A’s prior written consent;

  
 (4)    Without Party A’s prior
written consent, not to create, succeed to, guarantee or permit any debt, except (i) the debt arising in the course of the ordinary or daily business operation, but not arising from the loan, and (ii) the debt being reported to Party A or having
approved Party A in writing; 
  
 (5)    To operate persistently all the business of Beijing Interactive and to maintain the value of its assets; 
  
 (6)    Without Party A’s prior written consent, not to execute any material contracts (during this stage, a contract will
be deemed material if the value of it exceeds RMB100,000) except those executed during the ordinary operation; 
  
 (7)    To provide information concerning all of its operation and financial affairs subject to Party A’s request;

  
 (8)    Not to merger or combine
with, buy or invest in, any other person without Party A’s prior written consent; 
  
 (9)    Without Party A’s prior written consent, not to issue dividends to each shareholder in any form, however, Beijing
Interactive shall promptly allocate all its allocable profits to each of its shareholders upon Party A’s request; 
  
 (10)    To inform promptly Party A of the pending or threatened suit, arbitration or regulatory procedure concerning the assets,
business or income of Beijing Interactive; 
  
 (11)    To execute all necessary or appropriate documents, to take all necessary or appropriate action and to bring all necessary or appropriate lawsuit or to make all necessary and appropriate defending against all
claims, in order to maintain the ownership of Beijing Interactive for all its assets; 
  
 (12)    To comply strictly with the terms under the technical service Contract and other contracts, fully perform all
obligations under such contracts and do nothing affecting the validity and enforceability of such contracts. 
  

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 13.    Party B and Party C further agree that, they shall pledge all their equity interest in
Beijing Interactive to eLongNet Technologies for the warrant of the payment obligation of Beijing Interactive under the technical service Contract. Party B and Party C shall handle procedures for the registration of the pledge at the company
registration authority promptly after executes the Agreement. 
  
 14.    The Agreement are effective to all the parties and their inheritor or transferee, and executed only for the interest of them. Without the other party’s prior written consent, any party shall not transfer,
pledge or transfer in any other way the right, interest or obligation under the Agreement. 
  
 15.    The execution, validity, interpretation, performance, implementation, termination and settlement of disputes of this Agreement shall be governed by the laws of PRC. 
  
 16.    Arbitration 
  
 1. Any dispute, tangle or claim arising from the agreement or relating
with the agreement (including any issue relating with the existence, validity or termination of the agreement) should be submitted to China International Economic and Trade Arbitration Commission (the “Arbitration Commission”). Arbitration
Commission shall conduct arbitration in accordance with the current effective rules of Arbitration application. The arbitration award shall be final and binding upon both parties. 
  
 2.    Arbitration place shall be in Beijing, PRC. 
  
 3.    Arbitration language shall be English.

  
 4.    The court of arbitration
shall compose of three arbitrators. Both parties should respectively appoint an arbitrator, the chairman of the court of arbitration shall be appointed by both parties through consultation. In case both parties do not coincide in opinion of the
person selected for the chief arbitrator within twenty days from the date of their respectively appoint a arbitrator, the director of Arbitration Commission shall have right to appoint the chief arbitrator. 
  
 5.    Both parties agreed that the court of
arbitration established according to the regulation shall have right to provide actually performed relief on the proper situation according with PRC Law (including but not being limited to Law of Contract of the People’s Republic of China). For
the avoidance of doubt, both parties further that any court having jurisdiction (including PRC Court) shall carry out the arbitral award of actual performance issued by the court of arbitration. 
  
 6.    Both parties agreed to conduct arbitration
in accordance with this regulation, and irrepealably abstain the right to appeal, reexamine or prosecute to national court or other administration of justice in any form, and the precondition shall be that the aforesaid waiver is effective. However
the waiver of both parties does not include any post-arbitration injunction, post-arbitration distress warrant or other command issued by any court having jurisdiction (including PRC Court) for terminating the arbitration procedure or carrying out
any arbitral award. 
  
 17.    This Agreement shall be
executed as of the date first set forth above and both parties agree that the Agreement become effective since January 1, 2004 and expire when all the parties has fully performed their obligations under this Agreement. 
  
 18.    Party B and Party C will not cancel or terminate this
agreement under any circumstance, except (1) Party A has gross negligence, commits fraud or other serious illegal act, or (2) Party A becomes bankrupt or insolvent; 
  

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 19.    Any amendment and supplement of this Agreement shall come into force only after all the
parties execute a written agreement. The amendment, supplement executed by all the parties and any appendix of this Agreement shall be the indispensable part of this Agreement. 
  
 20.    This Agreement is the integral agreement of the transaction stipulated in this agreement and it will
replaced all the oral negotiation or written opinion for this transaction heretofore. 
  
 21.    This Agreement is divisible and any invalid or unenforceable clause of this Agreement will not affect the effectiveness and enforceability of other clause of this Agreement. 
  
 22.    The business, operation, financial affairs and other
confidential documents concerning any party of the Agreement are confidential data. All the parties shall strictly protect and maintain the confidentiality of all such confidential data acquired from the Agreement or from the performance of the
Agreement. 
  
 23.    This Agreement is executed in
triplicate and each Party shall hold one copy. Each original has the same legal effect. 
  
 IN WITNESS WHEREOF, Parties to this Agreement or through their duly authorized representatives have executed this Agreement as of the date first written above in Beijing. 
  
 Party A:    eLong,Inc. 
 Signature of Authorized Representative:    /s/ 
 Official
Seal:    /s/ 
  
 Party
B:    Tang Yue 
 Signature:    /s/ 
  
 Party C:    Qu Zhi 
 Signature:    /s/ 
  

 7Amended and Restated Exclusive Purchase Right Agreement dated July 20, 2004

 Exhibit 10.15 
  
 Amended and Restated Exclusive Purchase Right Agreement 
  

			
	 eLong.Inc (hereinafter “Party A”)

	 Registered Address:
	  	4th Floor, Hutchence David Century Garden, George Town, Grand Cayman, Cayman
Islands.
	
	 Tang Yue (hereinafter “Party B”)

	 Residence:
	  	23A, No.1 Building, Yu Jing Yuan, 5 East Road of the Capital Library, Chaoyang District, Beijing.
	 Identity No.:
	  	320106197103121236
	
	 Beijing eLong Information Technology Co., Ltd (hereinafter “Party C”)

	Registered Address:	  	109, 1st Floor, Ji An Mansion, 68 South Xue Yuan Road, Haidian District, Beijing.
	 Legal Representative:
	  	Tang Yue
	
	 eLongNet Information Technology (Beijing) Co., Ltd. (hereinafter “Party D”)

	 Registered Address:
	  	10 Jiu Xian Qiao Road, Chaoyang District, Beijing.
	 Legal Representative:
	  	Tang Yue

  
 WHEREAS: 
  
 1.    Party A is a company registered and established in Cayman
Islands; Party B is a PRC resident; Party C is a limited liability company established and validly existing in accordance with PRC laws, and of which 75% equity interest is held by Party B; Party D is a wholly foreign owned enterprise established
and validly existing in accordance with PRC laws, and is a wholly owned company of Party A. 
  
 2.    “Agreement” was entered into by and between Party B and Party D dated as of August 22nd 2003, and according to which Party D provided to Party B funds for Party B to invest in Party C; “Subscribing Agreement” (hereinafter the “Original Subscribing Agreement”) was entered into by and between Party B
and Party D dated as of August 23rd 2003, and according to which Party B offered Party D the right to exclusively purchase Party
C’s equity interest held by Party B at a price of RMB750,000, and Party D paid RMB1 to Party A as a consideration. 
  
 3.    “Loan Agreement” (hereinafter the “Loan Agreement”) was entered into by and between Party A and Party B dated as of
March 5th 2004, and according to which Party A provided a loan to Party B to refund to Party D for the funds and investment made by
Party D. 
  
 4.    Party B is willing to grant to Party
A the subscribing right of Party C’s equity interest held by Party B, and in the meantime, Party D and Party B agree to unconditionally terminate the terms and conditions under the Original Subscribing Agreement in order for Party A to enjoy
the subscribing right of the equity interest held by Party B under the terms and conditions hereof. The parties agree to sign this agreement on March 5th 2004 and make it substitute the Original Subscribing Agreement. 
  

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 5.    The parties agree to conduct the following amendment and restatement on the agreement

  
 NOW, THEREFORE, the parties to this agreement hereby agree on July 20,
2004 as follows: 
  
 Chapter One.    Purchases and Sale of
Equity Interest 
  
 1.1    Authorizations 
  
 Party B
hereby irrevocably delivers to Party A, under the laws of the PRC, an irrevocable sole authority (“Purchase Right of Equity Interest”) of, following the steps decided by Party A, and the price specified in 1.3 of this agreement, purchasing
by Party A or by one or more persons designated by Party A (the “Designated Persons”) at any time from Party B of its all or part of the equity interest of Party C. Besides Party A and the Designated Persons, any third party does not have
such Purchase Right of Equity Interest. Party C hereby agrees the delivery of Purchase Right of Equity Interest from Party B to Party A. As specified in this and this agreement, the “person” has the meaning of a person, corporation, joint
venture, partnership, enterprise, trust or non-corporation organization. 
  
 1.2    Steps 
  
 Upon and subject to
the laws and regulations of PRC, Party A may send a written notice (the “Notice of Purchase of Equity Interest”) to Party B upon its performance of purchase to explain in detail the way of purchase. 
  
 1.3    Purchase Price 
  
 Except as requested by law to evaluate, the price of the Purchased Equity Interest
(“Purchase Price”) shall be an equivalent of the actual amount of the Purchased Equity Interest contributed by Party B. 
  
 1.4    Transfer of the Purchased Equity Interest 
  
 Every time upon Party A’s performance of the Purchase Right of Equity Interest: 
  
 (a)    Party B shall supervise and urge Party C to
convene the shareholders meeting, and during the meeting, to pass the decision or resolution to transfer the equity interest from Party B to Party A and/or the Designated Persons; 
  
 (b)    Party B shall, upon the terms and conditions of this agreement and the Notice of Purchase
of Equity Interest, enter into Equity Interest Transfer Agreement with Party A (or, in applicable situation, the Designated Persons); and 
  
 (c)    The related parties shall execute all other requisite contracts, agreements or documents, acquire all requisite approval
and consent of the government, and, without any security interest, perform all requisite action to transfer the valid ownership of the Purchased Equity Interest to Party A and/or the Designated Person, and to cause Party A and/or the Designated
Person to be the registered owner of the Purchased Equity Interest. For this and this agreement, “Security Interest” has the meaning of security, mortgage, right or interest of the third party, any purchase right of equity interest, right
of acquisition, prior purchase right, right of set-off, ownership detainment or other security arrangements. To further define the meaning, it does not include any security interest subject to this agreement or the equity interest pledge contract of
Party B. As described in this and this agreement, “the Equity Interest Pledge Agreement of Party B” has the meaning of the Equity Interest Pledge Agreement entered into by Party D and Party B dated as of the execution date of this
agreement. According to the said agreement, to secure Party C to perform the obligations subject to the Exclusive Technology Service Agreement entered into between Party C and Party D, Party B pledges all its equity interest in Party C to Party D.

  

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 1.5    Payment 
  
 Whereas contemplated in the Loan Agreement, any proceeds gained by Party B from the transfer of its equity interest in Party C shall
be used, according to the Loan Agreement, as the payment to its loan borrowed from Party A. Therefore, except otherwise other arrangement shall be applied according to the applicable law, upon the performance of the Purchase Right of Equity Interest
by Party A, the Purchase Price shall be used as the payment for the principal as well as the interests from Party B to Party A subject to the loan. Party A does not need pay the Purchase Price to Party B anymore. 
  
 Chapter Two.    Promises Relating Equity
Interest 
  
 2.1    Promises Relating Party C 
  
 Party B and Party C hereby promise: 
  
 (a)    Without prior written consent by Party A, not, in any form, to complement, change or renew the articles of the association of Party C, to increase or decrease registered capital of the corporation, or to change
the structure of the registered capital in any other forms; 
  
 (b)    Following kind finance and business standard and tradition, to maintain the exist of the corporation, prudently and effectively operate business and process affairs; 
  
 (c)    Without prior written consent by Party A,
not, dated from the execution date of this agreement, to sale, transfer, mortgage or dispose in any other form any assets, legitimate or beneficial interest of business or income of Party C, or to approve any other security interest set on it;

  
 (d)    Without prior written notice
by Party A, no debt shall take place, be inherited, be guaranteed, or be allowed to exist, with the exception of: (i) debt from normal or daily business but not from borrowing; and (ii) debt having been disclosed to Party A or having gained written
consent from Party A; 
  
 (e)    To
normally operate all business to maintain the asset value of Party C, without doing or otherwise any action that sufficiently affects the operation and asset value; 
  
 (f)    Without prior written consent by Party A, not to enter into any material contract, with the
exception of the contract entered into during the normal business (as in this paragraph, a contract with a value more than a hundred thousand Yuan (RMB100,000) shall be deemed as a material contract); 
  
 (g)    Without prior written consent by Party A,
not to provide loan or credit loan to anyone; 
  
 (h)    Upon the request of Party A, to provide all operation and finance materials relevant to Party C; 
  
 (i)    Without prior written consent by Party A, Party C shall not to merger or associate with any person, or purchase any
Person or invest in any Person; 
  
 (j)    To notify Party A immediately the occurrence or the probable occurrence of the litigation, arbitration or administrative procedure related to the assets, business and income of Party C; 
  
 (k)    In order to keep the ownership of Party C
to all its assets, to execute all requisite or appropriate documents, do all requisite or appropriate action, and advance all requisite or appropriate accusation, or make requisite or appropriate plea for all claims; 
  
 (l)    Without prior written notice by Party A,
not to assign stock interests to shareholders in any form, but upon the request of Party A, to assign all its assignable profits to their own shareholders; 
  

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 2.2    Promises Relating Party B 
  
 Party B promises: 
  
 (a)    Without prior written consent by Party A,
dated from the execution date of this agreement, not to sale, transfer, mortgage or dispose in any other form any legitimate or beneficial interest of equity interest, or to approve any other security interest set on it, with the exception of the
pledge set on the equity interest of Party B subject to Equity Interest Pledge Agreement of Party B; 
  
 (b)    Without prior written notice by Party A, not to cause the Board of Shareholders commissioned by Party C not to approve or
execute any approving document to, sale, transfer, mortgage or dispose in any other form any legitimate or beneficial interest of equity interest, or to approve any other security interest set on it, with the exception of such actions made to Party
A or the designated person of Party A; 
  
 (c)    To cause the Board of Shareholders commissioned by it not to approve or execute any approving document for Party C to, with no prior written notice by Party A, merger or associate with any person, or purchase any
person or invest in any person; 
  
 (d)    To notify Party A the occurrence or the probable occurrence of the litigation, arbitration or administrative procedure related to the equity interest owned by it; 
  
 (e)    To cause the Board of Shareholders
commissioned by it to vote to approve the transfer of the Purchased Equity Interest subject to this agreement; 
  
 (f)    In order to keep its ownership of the equity interest, to execute all requisite or appropriate documents, do all
requisite or appropriate action, and advance all requisite or appropriate accusation, or make requisite or appropriate plea for all claims; 
  
 (g)    Upon the request of Party A, to commission any person designated Party D to be the member of the board of directors of
Party C; 
  
 (h)    Upon the request of
Party A at any time, to immediately transfer its equity interest to the representatives designated by Party A unconditionally and at any time, and abandon its prior purchase right of such equity interest transferring to another available
shareholder; 
  
 (i)    To prudently
comply with the terms and conditions of this agreement and other agreements entered into totally or respectively by Party B, Party C and Party A., to actually perform all obligations under these agreements, without doing or otherwise any action that
sufficiently affects the validity and enforceability of these agreements; 
  
 2.3    Promises Relating Party D 
  
 Considering Party B has impawned the stockholder’s right of Party C, hold by Party B, to Party D. Party D agrees that in case Party A exercises the right of purchasing stockholder’s right during the validity period of Equity
Interest Pledge Agreement, Party B shall transfer the stockholder’s right to Party A or other appointed personnel in accordance with the agreement, the aforesaid transformation shall not be bound by the regulation that the transformation of
Party B’s stockholder’s right shall be limited, in the Equity Interest Pledge Agreement. 
  
 3.    Representations and Warranties 
  
 Representations and Warranties of Party B and Party C 
  
 Dated as of the execution date of this agreement and every transferring date, Party B and Party C hereby represents
and warrants together and respectively to Party A as follows: 
  
 (a)    It has the power and ability to enter into and deliver this agreement, and any equity interest-transferring agreement (“Transferring Agreement”, respectively) having it as 

  

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a party, for every single transfer of the purchased equity interest according to this Agreement, and to perform its obligations under this agreement and any
Transferring Agreement. upon execution, this agreement and the Transferring Agreements having it as a party constitute a legal, valid and binding obligation of it enforceable against it in accordance with its terms; 
  
 (b)    The execution, delivery of this agreement
and any Transferring Agreement and performance of the obligations under this agreement and any Transferring Agreement do not: (i) cause to violate any relevant laws of PRC; (ii) constitute a conflict with its articles of association or other
organizational documents; (iii) cause to breach any contract or instruments to which it is a party or having binding obligation on it, or cause to breach any contract or instruments to which it is a party or having binding obligation on it; (iv)
cause to violate relevant authorization of any consent or approval to it and/or any continuing valid condition; or (v) cause any consent or approval authorized to it to be suspended, removed, or into which other requests be added; 
  
 (c)    Party C bears the kind and sellable
ownership of all assets. Party C does not set any security interest on the said assets; 
  
 (d)    Party C does not have any undischarged debt, with the exception of (i) debt from its normal business; and (ii) debt
having been disclosed to Party A and having gained written consent from Party A; 
  
 (e)    Party C abides by all laws and regulations applicable to the purchase of assets; 
  
 (f)    No litigation, arbitration or
administrative procedure relating to equity interest, assets of Party C or the corporation is underway or to be decided or to probably take place; and 
  
 (g)    It bears the kind and sellable ownership of its equity interest, it does not set any security interest on the said
assets. 
  
 4.    Effective Date 
  
 This agreement shall be effectively dated from the execution date, and come into
effect from January 1, 2004 as the parties confirmed, with the term of effect as 20 years. Since the effective date, the Original Subscribing Agreement between Party B and Party D shall terminate, the rights and obligations under the Original
Subscribing Agreement shall be released and in the meantime, neither party shall be responsible for the termination of the Original Subscribing Agreement. 
  
 5.    Applicable Law and Dispute Resolution 
  
 5.1    Applicable Law 
  
 The execution, validity, construing and performance of this agreement, and resolution of the disputes under this agreement, shall be in accordance
with officially published and publicly attainable laws of PRC (“PRC laws”). Issues not regulated by the PRC laws shall apply international legal rules and conventions. 
  
 5.2    Dispute Resolution 
  
 (a)    Any dispute, tangle or claim arising from the agreement or relating with the agreement
(including any issue relating with the existence, validity or termination of the agreement) should be submitted to China International Economic and Trade Arbitration Commission (the “Arbitration Commission”). Arbitration Commission shall
conduct arbitration in accordance with the current effective rules of arbitration application. The arbitration award shall be final and binding upon both parties. 
  
 (b)    Arbitration place shall be Beijing, PRC. 
  

 5 

 (c)    Arbitration language shall be English. 
  
 (d)    The court of arbitration shall compose of
three arbitrators. Both parties should respectively appoint an arbitrator, the chairman of the court of arbitration shall be appointed by both parties through consultation. In case both parties do not coincide in opinion of the person selected for
the chief arbitrator within twenty days from the date of their respectively appoint a arbitrator, the director of Arbitration Commission shall have right to appoint the chief arbitrator. The chief arbitrator shall not be Chinese citizen or United
State citizen. 
  
 (e)    Both parties
agreed that the court of arbitration established according to the regulation shall have right to provide actually performed relief on the proper situation according with PRC Law (including but not being limited to Law of Contract of the
People’s Republic of China). For the avoidance of doubt, both parties further that any court having jurisdiction (including PRC Court) shall carry out the arbitral award of actual performance issued by the court of arbitration. 
  
 (f)    Both parties agreed to conduct arbitration
in accordance with this regulation, and irrepealably abstain the right to appeal, reexamine or prosecute to national court or other administration of justice in any form, and the precondition shall be that the aforesaid waiver is effective. However
the waiver of both parties does not include any post-arbitration injunction, post-arbitration distress warrant or other command issued by any court having jurisdiction (including PRC Court) for terminating the arbitration procedure or carrying out
any arbitral award. 
  
 6.    Taxes and Expenses

  
 Every party shall, according to laws of PRC, bear any and all
transferring and registering taxes, costs and expenses for the preparation and execution of this Agreement and all Transferring Agreements, and those arising from or imposed on the party, to complete the transactions of this Agreement and all
Transferring Agreements. 
  
 7.    Notices

  
 This agreement requests that notices or other communications sent by
any party or corporation shall be written in Chinese, and be delivered in person, by mail or telecopy to other parties at the following addresses or other specified addresses noticed by other parties to the party. The date deemed to be duly given or
made shall be confirmed as follows: (a) for notices delivered in person, the date of delivery shall be deemed as having been duly given or made; (b) for notices delivered by mail, the tenth day of the delivery date of air certified mail with postage
prepaid (as shown on stamp) or the fourth day of the delivery date to an internationally certified delivery institution shall be deemed as having been duly given or made; and (c) for notices by telecopy, the receipt date showed on the delivery
confirming paper of the relevant document shall be deemed as having been duly given or made. 
  

 6 

			
	Party A:	  	eLong.Inc
	Address:	  	4th Floor, Hutchence David Century Garden, George Town, Grand Cayman, Cayman
Islands.
		
	Party B:	  	Tang Yue
	Address:	  	23A, No.1 Building, Yu Jing Yuan, 5 East Road of the Capital Library, Chaoyang District, Beijing.
	Fax:	  	64312801
	Tel:	  	58602288
		
	Party C:	  	Beijing eLong Information Technology Co., Ltd
	Address:	  	10 Jiu Xian Qiao Road, Chaoyang District, Beijing
	Fax:	  	64312801
	Tel:	  	58602288
	Addressee:	  	Tang Yue
		
	Party D:	  	eLongNet Information Technology (Beijing) Co., Ltd.
	Address:	  	10 Jiu Xian Qiao Road, Chaoyang District, Beijing
	Fax:	  	64312801
	Tel:	  	58602288
	Addressee:	  	Tang Yue

  
 8.    Confidentiality 
  
 Both the
parties admit and confirm any oral or written materials exchanged by the parties relating to this agreement are confidential. Both parties shall maintain the secrecy and confidentiality of all such materials. Without written approval by the other
party, the party shall not disclose to ay third party any relevant materials, but with the exception of the following: (a) the public know or may know such materials (but not disclosed by the party accepting the materials); (b) materials needed to
be disclosed subject to ordinance or listing rules or precedents of stock exchange; or (c) any party necessarily discloses materials to its legal or financial consultant relating the transaction of this agreement, and this legal or financial
consultant shall have the obligation of confidentiality similar to that set forth in this. The breach of the obligation of confidentiality by staff or employed institution of any party shall be deemed as the breach of such obligation by that party,
and by whom the liabilities for breach shall be bored. No matter this agreement may terminate by any reason, this shall continue in force and effect. 
  
 9.    Further Warranties 
  
 The Parties to the agreement agree to promptly execute documents reasonably requisite to the performance of the provisions and the aim of this agreement or
documents beneficial to it, and to take actions reasonably requisite to the performance of the provisions and the aim of this agreement or actions beneficial to it. 
  
 10.    Miscellaneous 
  
 10.1    Amendment, Modification and Supplement 
  
 Upon amendment, modification and supplement of this agreement shall be
subject to the written agreement executed by each party. 
  

 7 

 10.2    Observance of Laws and Regulations 
  
 The parties of the contract shall observe and make sure the operation
of each party fully observe all laws and regulations of PRC officially published and publicly gainable. 
  
 10.3    Entire Contract 
  
 Except the written amendment, supplement and modification of this agreement following the date of execution, this agreement and attachments 1
constitute the entire contract of the parties hereto with respect to the object hereof and supersedes all prior oral or written agreements, representation and contracts with respect to the object hereof. 
  
 10.4    Headings 
  
 The headings contained in this agreement are for convenience of
reference only and shall not affect the interpretation, explanation or in any other way the meaning of the provisions of this agreement. 
  
 10.5    Language 
  
 This agreement is executed in Chinese in four copies. 
  
 10.6    Severability 
  
 If any one or more provisions of this agreement are judged as invalid, illegal or nonenforceable in any way according to any laws or regulations,
the validity, legality and enforceability of other provisions hereof shall not be affected or impaired in any way. All parties shall, through sincere consultation, urge to replace those invalid, illegal or non-enforceable provisions with valid ones,
and from such valid provisions, similar economic effects shall be tried to reach as from those invalid, illegal or non-enforceable provisions. 
  
 10.7    Successor 
  
 This Contract shall bind and benefit the successor of each party and the transferee allowed by each party. 
  
 10.8    Survival 
  
 (a)    Any obligation taking place or at term
hereof prior to the end or termination ahead of the end of this agreement shall continue in force and effect notwithstanding the occurrence of the end or termination ahead of the end of the agreement. 
  
 (b)    Item 5, Item 7 and Item 10.8 hereof shall
continue in force and effect after the termination of this agreement. 
  
 10.9    Waiver 
  
 Any party to this agreement may waive the terms and conditions of this agreement. Such waiver shall be valid only if set forth in an instrument in writing signed by the party or parties to be bound thereby. Any waiver by a party to the
breach hereof by other parties in certain situation shall not be construed as a waiver to any similar breach by other parties in other situation. 
  

 8 

 IN WITNESS THEREFORE, the parties hereof have caused this agreement to be executed by their duly authorized
representatives as of the date first written above. 
  
 Party
A:    eLong, Inc. 
 Signature of Authorized Representative:    /s/ 
  
 Party B:    Tang Yue 
 Signature:    /s/ 
  
 Party C:    Beijing eLong Information Technology Co., Ltd 
 Signature of Authorized Representative:  
 Official
Seal:    /s/                                  
                      /s/ 
  
 Party D:    eLongNet Information Technology (Beijing) Co., Ltd. 
 Signature of Authorized Representative:  
 Official
Seal:    /s/                                  
                      /s/ 
  

 9

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