Document:

EX-10.4

 Exhibit 10.4 

REGISTRATION RIGHTS AGREEMENT 

by and among 
 BUMBLE
INC. 
 and 
 THE
OTHER PARTIES HERETO 
 Dated as of February 10, 2021 

 

 TABLE OF CONTENTS 

 

							
	 	 	 	  	Page	 
		
	 ARTICLE I DEFINITIONS
	  	 	1	 
			
	 Section 1.1
	 	Certain Definitions	  	 	1	 
			
	 Section 1.2
	 	Other Definitional Provisions; Interpretation	  	 	4	 
		
	 ARTICLE II REGISTRATION RIGHTS
	  	 	5	 
			
	 Section 2.1
	 	Right to Demand a Non-Shelf Registered Offering	  	 	5	 
			
	 Section 2.2
	 	Right to Piggyback on a Non-Shelf Registered Offering	  	 	5	 
			
	 Section 2.3
	 	Right to Demand and be Included in a Shelf Registration	  	 	5	 
			
	 Section 2.4
	 	Demand and Piggyback Rights for Shelf Takedowns	  	 	5	 
			
	 Section 2.5
	 	Effective Registration	  	 	6	 
			
	 Section 2.6
	 	Limitations on Demand and Piggyback Rights	  	 	6	 
			
	 Section 2.7
	 	Notifications Regarding Registration Statements	  	 	7	 
			
	 Section 2.8
	 	Notifications Regarding Registration Piggyback Rights	  	 	7	 
			
	 Section 2.9
	 	Notifications Regarding Demanded Underwritten Takedowns	  	 	8	 
			
	 Section 2.10
	 	Plan of Distribution, Underwriters and Counsel	  	 	8	 
			
	 Section 2.11
	 	Cutbacks	  	 	8	 
			
	 Section 2.12
	 	Withdrawals	  	 	9	 
			
	 Section 2.13
	 	Lockups	  	 	9	 
			
	 Section 2.14
	 	Expenses	  	 	9	 
			
	 Section 2.15
	 	Facilitating Registrations and Offerings	  	 	10	 
			
	 Section 2.16
	 	Rule 144	  	 	14	 
			
	 Section 2.17
	 	Underwritten Registrations	  	 	14	 
			
	 Section 2.18
	 	No Inconsistent Agreements	  	 	14	 
			
	 Section 2.19
	 	In-Kind Distributions	  	 	15	 
			
	 Section 2.20
	 	Termination of Registration Rights	  	 	15	 
		
	 ARTICLE III INDEMNIFICATION
	  	 	15	 
			
	 Section 3.1
	 	Indemnification by the Company	  	 	15	 
			
	 Section 3.2
	 	Indemnification by the Holders	  	 	16	 
			
	 Section 3.3
	 	Notices of Claims, Etc.	  	 	17	 
			
	 Section 3.4
	 	Contribution	  	 	17	 
			
	 Section 3.5
	 	Non-Exclusivity	  	 	18	 
		
	 ARTICLE IV OTHER
	  	 	18	 

  
 i 

							
	 Section 4.1
	 	Notices	  	 	18	 
			
	 Section 4.2
	 	Transfer Rights	  	 	19	 
			
	 Section 4.3
	 	Current Public Information	  	 	20	 
			
	 Section 4.4
	 	Additional Parties; Joinder Agreement	  	 	20	 
			
	 Section 4.5
	 	Amendments; Waiver	  	 	20	 
			
	 Section 4.6
	 	Third Parties	  	 	21	 
			
	 Section 4.7
	 	Governing Law	  	 	21	 
			
	 Section 4.8
	 	CONSENT TO JURISDICTION	  	 	21	 
			
	 Section 4.9
	 	MUTUAL WAIVER OF JURY TRIAL	  	 	21	 
			
	 Section 4.10
	 	Specific Performance	  	 	22	 
			
	 Section 4.11
	 	Entire Agreement	  	 	22	 
			
	 Section 4.12
	 	Severability	  	 	22	 
			
	 Section 4.13
	 	Counterparts	  	 	22	 
			
	 Section 4.14
	 	Effectiveness	  	 	22	 
			
	 Section 4.15
	 	Company	  	 	22	 

  

  
 ii 

 REGISTRATION RIGHTS AGREEMENT 

THIS REGISTRATION RIGHTS AGREEMENT (the “Agreement”) is dated as of February 10, 2021 and is by and among Bumble Inc., a
Delaware corporation (the “Company”), the Founder Investor (as defined below), the Blackstone Investor (as defined below), the Accel Investor (as defined below) and each other Person who at any time, acquires Common Stock (as
defined below) of the Company and, with the consent of the Blackstone Investor and the Founder Investor, executes a Joinder Agreement (as defined below). 

BACKGROUND 
 WHEREAS, the
Company is effecting an underwritten initial public offering (“IPO”) of shares of its Common Stock (as defined below); and 

WHEREAS, the Company desires to grant registration rights to the Founder Investor, the Blackstone Investor and the Accel Investor on the terms
and conditions set out in this Agreement. 
 NOW, THEREFORE, the parties agree as follows: 

ARTICLE I 

DEFINITIONS 

Section 1.1 Certain Definitions. 

“Accel Investor” means the entity listed on the signature page hereto under the heading “Accel Investor.” 

“Affiliate” has the meaning ascribed thereto in Rule 12b-2 promulgated under the
Exchange Act, as in effect on the date hereof. 
 “Agreement” has the meaning set forth in the preamble. 

“Blackstone Investor” means, collectively, the entities listed on the signature pages hereto under the heading
“Blackstone Investor.” 
 “Board” means the board of directors of the Company. 

“Bumble Holdings” means Buzz Holdings L.P., a Delaware limited partnership. 

“Business Day” means any day other than a Saturday, a Sunday or a day that is a statutory holiday under the laws of the
United States, the State of New York, Singapore or the United Arab Emirates. 
 “Common Stock” means shares of class A
common stock, par value $0.01 per share, of the Company, and any securities issued in respect thereof, or in substitution therefor, in connection with any stock split, dividend or combination, or any reclassification, recapitalization, merger,
consolidation or similar transaction. 

  
 1 

 “Company” has the meaning set forth in the preamble. 

“Control” (including its correlative meanings, “Controlled by” and “under common Control
with”) means possession, directly or indirectly, of the power to direct or cause the direction of management or policies (whether through ownership of securities or partnership or other ownership interests, by contract or otherwise) of a
Person. 
 “Exchange Act” means the U.S. Securities Exchange Act of 1934, as amended, and the rules and regulations
promulgated thereunder, as the same may be amended from time to time. 
 “FINRA” means the Financial Industry Regulatory
Authority, Inc. 
 “Founder Investor” means the entity listed on the signature page hereto under the heading “Founder
Investor.” 
 “Governmental Authority” means any nation or government, any state or other political subdivision
thereof, and any entity exercising executive, legislative, judicial, regulatory or administrative functions of or pertaining to government. 

“Investor” means (a) the Founder Investor, (b) the Blackstone Investor, (c) the Accel Investor, (d) each
Person that executes a Joinder Agreement pursuant to Section 4.2 as transferee of an Investor and (e) each other Person who at any time, with the consent of the Blackstone Investor and the Founder Investor, executes a
Joinder Agreement as an “Investor,” and in each case, is a holder of Registrable Securities or securities exercisable, exchangeable or convertible into Registrable Securities. 

“IPO” has the meaning set forth in the recitals. 

“Joinder Agreement” has the meaning set forth in Section 4.3. 

“Law” means any statute, law, regulation, ordinance, rule, injunction, order, decree, governmental approval, directive,
requirement, or other governmental restriction or any similar form of decision of, or determination by, or any interpretation or administration of any of the foregoing by, any Governmental Authority. 

“LP Agreement” means the Second Amended and Restated Limited Partnership Agreement of Bumble Holdings, dated as of
February 10, 2021, as amended from time to time. 
 “NewCo” has the meaning set forth in Section 4.2(e). 

“Person” means an individual, a partnership, a corporation, a limited liability company, an association, a joint stock
company, a trust, a joint venture, a cooperative, an unincorporated organization, or other form of business organization, whether or not regarded as a legal entity under applicable Law, or any Governmental Authority or any department, agency or
political subdivision thereof. 

  
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 “Public Offering” shall mean a public offering and sale of Common Stock of
the Company for cash, other than by the Company, pursuant to an effective registration statement under the Securities Act. 

“Registrable Securities” means all Shares, provided that such Shares will cease to be Registrable Securities when: 

(a) a registration statement covering such Registrable Securities has been declared effective and such Registrable Securities have been
disposed of pursuant to such registration statement; 
 (b) such Registrable Securities shall have been sold pursuant to Rule 144 or 145 (or
any similar provision then in effect) under the Securities Act; or 
 (c) such Registrable Securities cease to be outstanding. 

“Registration Expenses” means any and all expenses incurred in connection with the performance of or compliance with this
Agreement, including: 
 (a) all SEC, stock exchange, or FINRA registration and filing fees (including, if applicable, the fees and expenses
of any “qualified independent underwriter,” as such term is defined in Rule 5121 of FINRA, and of its counsel); 
 (b) all fees and
expenses of complying with securities or blue sky Laws (including fees and disbursements of counsel for the underwriters in connection with blue sky qualifications of the Registrable Securities); 

(c) all printing, duplicating, word processing, messenger, telephone, facsimile and delivery expenses (including expenses of printing
certificates for the Registrable Securities in a form eligible for deposit with The Depository Trust Company and of printing prospectuses); 

(d) all fees and expenses incurred in connection with the listing of the Registrable Securities on any securities exchange or FINRA and all
rating agency fees; 
 (e) the fees and disbursements of counsel for the Company and of its independent public accountants, including the
expenses of any special audits and/or “cold comfort” letters required by or incident to such performance and compliance; 
 (f) any
fees and disbursements of underwriters customarily paid by the issuers or sellers of Securities, including liability insurance if the Company so desires or if the underwriters so require, and the reasonable fees and expenses of any special experts
retained in connection with the requested registration, but excluding underwriting discounts and commissions and transfer taxes, if any; 

(g) any fees and disbursements of counsel (including the fees and disbursements of one separate outside counsel (and local and special counsel,
to the extent necessary) for each Investor) incurred in connection with any registration statement or registered offering covering Registrable Securities held by the Investors; 

  
 3 

 (h) all fees and expenses of one accountant selected by the Investors holding a majority of
the Registrable Securities being registered; 
 (i) the costs and expenses of the Company relating to analyst and investor presentations or
any “road show” undertaken in connection with the registration and/or marketing of the Registrable Securities (including the reasonable out-of-pocket expenses
of the Investors); and 
 (j) any other fees and disbursements customarily paid by the issuers of securities. 

“Requesting Holder” has the meaning set forth in Section 2.1. 

“SEC” means the U.S. Securities and Exchange Commission or any successor agency. 

“Securities Act” means the U.S. Securities Act of 1933, as amended, and the rules and regulations promulgated thereunder, as
the same may be amended from time to time. 
 “Shares” means (i) all shares of Common Stock of the Company held by
Investors from time to time, including any Shares held by Persons who are or become parties to this agreement by the execution and delivery of a Joinder Agreement, (ii) any Shares or other securities issued or issuable as a distribution with
respect to, or in exchange for or in replacement of any of the foregoing Shares or other securities held by such Investor, including Units and (iii) any other securities issued or transferred in exchange for or upon conversion of any of the
foregoing Shares as a result of a merger, consolidation, reorganization or otherwise and any other securities issued to any other holders of Shares in connection with any such transaction. 

“Transfer” (including its correlative meanings, “Transferor,” “Transferee” and
“Transferred”) shall mean, with respect to any security, directly or indirectly, to sell, contract to sell, give, assign, hypothecate, pledge, encumber, grant a security interest in, offer, sell any option or contract to purchase,
purchase any option or contract to sell, grant any option, right or warrant to purchase, lend or otherwise transfer or dispose of any economic, voting or other rights in or to such security. When used as a noun, “Transfer” shall
have such correlative meaning as the context may require. 
 “Units” means (i) each Class A Unit (as such term is
defined in the LP Agreement) issued as of the date hereof and (ii) each Class A Unit or other interest in Bumble Holdings that may be issued by Bumble Holdings in the future that is designated by the Company as a “Unit.” 

“WKSI” means a well-known seasoned issuer, as defined in the SEC’s Rule 405. 

Section 1.2 Other Definitional Provisions; Interpretation. 

(a) The words “hereof,” “herein,” and “hereunder” and words of similar import when used in this Agreement refer
to this Agreement as a whole and not to any particular provision of this Agreement, and references in this Agreement to a designated “Article” or “Section” refer to an Article or Section of this Agreement unless otherwise
specified. 

  
 4 

 (b) The headings in this Agreement are included for convenience of reference only and do not
limit or otherwise affect the meaning or interpretation of this Agreement. 
 (c) The meanings given to terms defined herein are equally
applicable to both the singular and plural forms of such terms. 
 ARTICLE II 

REGISTRATION RIGHTS 

Section 2.1 Right to Demand a Non-Shelf Registered Offering. Subject to
Section 2.6, upon the demand of the Blackstone Investor or the Founder Investor (each, a “Requesting Holder”) made at any time and from time to time, the Company will facilitate in the manner described
in this Article II a non-shelf registered offering of the Registrable Securities requested by a Requesting Holder to be included in such offering. Any demanded
non-shelf registered offering may, subject to Section 2.6, at the Company’s option, include Common Stock of the Company to be sold by the Company for its own account and will
also include Registrable Securities to be sold by Investors that exercise their related piggyback rights in accordance with this Article II. 

Section 2.2 Right to Piggyback on a Non-Shelf Registered Offering. In connection with any
registered offering of Registrable Securities covered by a non-shelf registration statement (whether pursuant to the exercise of demand rights or at the initiative of the Company), each of the Investors may,
in accordance with this Article II, exercise piggyback rights to have included in such offering Registrable Securities held by them. The Company will facilitate in the manner described in this Agreement any such
non-shelf registered offering. 
 Section 2.3 Right to Demand and be Included in a Shelf
Registration. Subject to Section 2.6, upon the demand of a Requesting Holder made at any time and from time to time when the Company is eligible to sell its Common Stock in a secondary offering on a delayed or
continuous basis in accordance with Rule 415, the Company will facilitate in the manner described in this Agreement a shelf registration of Registrable Securities held by such Requesting Holder. Any shelf registration statement filed by the
Company covering Common Stock (whether pursuant to a demand by a Requesting Holder or at the initiative of the Company) will cover such Registrable Securities held by each of the Investors as such Investors may request (regardless of whether they
demanded the filing of such shelf or not). If at the time of such request the Company is a WKSI, such shelf registration statement would, at the request of such Requesting Holder, cover an unspecified number of Registrable Securities to be sold by
the Investors and, if the Company so elects, the Company. 
 Section 2.4 Demand and Piggyback Rights for Shelf Takedowns.
Subject to Section 2.6, upon the demand of one or more Requesting Holders made at any time and from time to time, the Company will facilitate in the manner described in this Agreement a “takedown” of
Registrable Securities off of an effective shelf registration statement. In connection with any shelf takedown (whether pursuant to the exercise of such demand rights or at the initiative of the Company) in connection with which a “lock-up” arrangement will be imposed, the Investors may exercise piggyback rights to have included in such takedown Registrable Securities held by them that are registered on such shelf. 

  
 5 

 Section 2.5 Effective Registration. The Company shall, with respect to each
demand registration, use its reasonable best efforts to cause the registration statement to remain effective for not less than 180 consecutive days (or such shorter period as shall terminate when all Registrable Securities covered by such
registration statement have been sold or withdrawn), or if (i) such registration is a shelf registration on Form S-1 until such shelf registration is amended or replaced by a shelf registration on Form S-3 (or such shorter period as shall terminate when all Registrable Securities covered by such registration statement have been sold or withdrawn) or (ii) such registration statement relates to an underwritten
offering, such longer period as, in the opinion of counsel for the underwriter or underwriters, a prospectus is required by law to be delivered in connection with sales of Registrable Securities by an underwriter or dealer. 

Section 2.6 Limitations on Demand and Piggyback Rights. 

(a) Any demand for the filing of a registration statement or for a registered offering or takedown will be subject to the constraints of any
applicable “lock-up” arrangements, and such demand must be deferred until such “lock-up” arrangements no longer apply. If a demand has been made for
a non-shelf registered offering or for an underwritten shelf takedown, no further demands may be made so long as the related offering is still being pursued. Notwithstanding anything in this Agreement to the
contrary, the Investors will not have piggyback or other registration rights with respect to registered primary offerings by the Company (A) covered by a Form S-8 registration statement or a
successor form applicable to employee benefit-related offers and sales, (B) where the securities are not being sold for cash or (C) where the offering is a bona fide offering of securities other than
Common Stock, even if such securities are convertible into or exchangeable or exercisable for Common Stock. 
 (b) The Company may postpone
the filing of a demanded registration statement or suspend the effectiveness of any shelf registration statement, or defer initiating the process for a demanded shelf takedown, in each case for a reasonable “blackout period” not in excess
of the applicable limits specified below, if the Board of the Company determines that such registration or offering could materially interfere with a bona fide business or financing transaction of the Company or is reasonably likely to require
premature disclosure of information, the premature disclosure of which could materially and adversely affect the Company. The blackout period will end upon the earlier to occur of, (A) in the case of a bona fide business or financing
transaction, a date not later than 90 days from the date such deferral commenced, and (B) in the case of disclosure of non-public information, the earlier to occur of (x) the filing by the Company of
its next succeeding Form 10-K or Form 10-Q, or (y) the date upon which such information otherwise is or becomes public knowledge. 

(c) The Founder Investor shall not be the Requesting Holder (A) pursuant to Section 2.1 or
Section 2.4 prior to the expiration of the “lock-up” arrangements entered into with the underwriters in connection with the Blackstone Investor’s first demand
registration pursuant to Section 2.1 or Section 2.4 following the IPO, (B) for more than two (2) demands pursuant to Section 2.1 and (C) for more than
two (2) demands during any consecutive twelve (12) month period (whether pursuant to Section 2.1 or Section 2.4 or a combination). A demand by the

  
 6 

 
Founder Investor for a non-shelf registered offering or a shelf takedown for an offering that will result in the imposition of a “lock-up” on the Company or any Investor may not be made unless the Registrable Securities requested to be sold by the demanding Requesting Holder in such offering have an aggregate market value
(based on the most recent closing price of the Common Stock at the time of the demand) of at least $50 million. 
 Section 2.7
Notifications Regarding Registration Statements. In order for a Requesting Holder to exercise its right to demand that a registration statement be filed or that an underwritten shelf takedown occur, such Requesting Holder must so notify the
Company in writing indicating the number of Registrable Securities sought to be registered or taken down and the proposed plan of distribution. The Company will keep the Investors contemporaneously apprised of all pertinent aspects of its pursuit of
any Public Offering or other registration or underwritten shelf takedown of Registrable Securities, as the case may be, whether pursuant to a demand by a Requesting Holder or otherwise, with respect to which a piggyback opportunity is available in
order that they may have a reasonable opportunity to exercise their related piggyback rights. Without limiting the Company’s obligation as described in the preceding sentence, having a reasonable opportunity requires that the Investors be
notified by the Company of an anticipated filing of a registration statement (whether pursuant to a demand made by a Requesting Holder or at the Company’s own initiative or at the initiative of other holders not party to this Agreement) no
later than 5:00 pm, New York City time, on the date that is two Business Days prior to the date on which the registration statement is intended to be filed. Each Requesting Holder and the Company agrees to use its good faith efforts to provide
advance notice as soon as reasonably practicable to the Investors of such first Requesting Holder’s or the Company’s intention to file or cause the filing of a registration statement; provided, however, that none of the Requesting Holders
or the Company shall be obligated hereby to provide any such advance notice, and, if provided, such advance notice shall not be binding in any respect. Subject to any required public disclosure and subject to applicable legal requirements, the
parties hereto will maintain the confidentiality of these discussions. 
 Section 2.8 Notifications Regarding Registration Piggyback
Rights. In the event that the Company receives (i) any demand from a Requesting Holder for an underwritten shelf takedown, or (ii) if the Company files a registration statement with respect to a
non-shelf registered offering, the Company will promptly give to each of the Investors a written notice thereof no later than 5:00 p.m., New York City time, on the 10th day following receipt by the Company of such demand or the filing of such registration statement, as applicable. Any Investor wishing to exercise its piggyback rights with respect to a non-shelf registration statement or underwritten shelf takedown must notify the Company and the other Investors of the number of Registrable Securities it seeks to have included in such registration statement or
takedown, as the case may be. Such notice must be given as soon as practicable, but in no event later than 5:00 pm, New York City time, on the second trading day (in the case of a non-shelf offering) or on the
trading day (in the case of an underwritten shelf takedown) prior to (i) if applicable, the date on which the preliminary prospectus or prospectus supplement intended to be used in connection with
pre-effective marketing efforts for the relevant offering is expected to be finalized, and (ii) in any case, the date on which the pricing of the relevant offering is expected to occur. 

  
 7 

 Section 2.9 Notifications Regarding Demanded Underwritten Takedowns. 

(a) The Company will keep the Investors contemporaneously apprised of all pertinent aspects of any underwritten shelf takedown in order that
they may have a reasonable opportunity to exercise their related piggyback rights. Without limiting the Company’s obligation as described in the preceding sentence, having a reasonable opportunity requires that, upon receipt of a request that
an underwritten takedown occur, the Investors be notified by the Company of an anticipated underwritten takedown (whether pursuant to a demand made by a Requesting Holder or made at the Company’s own initiative) no later than 5:00 pm, New York
City time, on (A) if applicable, the second trading day prior to the date on which the preliminary prospectus or prospectus supplement intended to be used in connection with pre-pricing marketing efforts
for such takedown is finalized, and (B) in all cases, the second trading day prior to the date on which the pricing of the relevant takedown occurs. 

(b) Any Investor wishing to exercise its piggyback rights with respect to an underwritten shelf takedown must notify the Company and the other
Investors of the number of Registrable Securities it seeks to have included in such takedown. Such notice must be given as soon as practicable, but in no event later than 5:00 pm, New York City time, on (A) if applicable, the trading day prior
to the date on which the preliminary prospectus or prospectus supplement intended to be used in connection with marketing efforts for the relevant offering is expected to be finalized, and (B) in all cases, the trading day prior to the date on
which the pricing of the relevant takedown occurs. 
 (c) Pending any required public disclosure and subject to applicable legal
requirements, the parties hereto will maintain appropriate confidentiality of their discussions regarding a prospective underwritten takedown. 

Section 2.10 Plan of Distribution, Underwriters and Counsel. If a majority of the Shares proposed to be sold in an underwritten
offering through a non-shelf registration statement or through a shelf takedown is being sold by the Company for its own account (for clarity, excluding Shares to be sold by the Company for its own account to
the extent the proceeds from such sale will be used to purchase Units from Investors), the Company will be entitled to determine the plan of distribution and select the managing underwriters for such offering. Otherwise, the applicable Requesting
Holder will be entitled to determine the plan of distribution and select the managing underwriters, and any provider of capital markets advisory services (which may include affiliates of a Requesting Holder), and will also be entitled to select
counsel for the selling Investors (which may be the same as counsel for the Company). In the case of a shelf registration statement, the plan of distribution will provide as much flexibility as is reasonably possible, including with respect to
resales by transferee Investors. 
 Section 2.11 Cutbacks. If the managing underwriters advise the Company and the selling
Investors that, in their opinion, the number of Shares requested to be included in an underwritten offering exceeds the amount that can be sold in such offering without adversely affecting the distribution of the Shares being offered, such offering
will include only the number of Shares that the underwriters advise can be sold in such offering. Except in the case of a demand offering, if the Company is selling Shares for its own account in such offering (for clarity, excluding Shares to be
sold by the Company for its own account to the extent the proceeds from such sale will be used to purchase Units from Investors), the Company will have first priority and to the extent of any remaining capacity, the selling Investors will be subject
to 

  
 8 

 
cutback pro rata based on the number of Registrable Securities initially requested by them to be included in such offering. In a demand offering, the Requesting Holder will have first
priority and to the extent of any remaining capacity, the other selling Investors shall have priority over any other Person participating in the offering (including the Company) and shall be subject to cutback pro rata based on the number of
Registrable Securities initially requested by each other selling Investor to be included in such offering. To the extent that there is any remaining capacity after such Requesting Holder and the selling Investors have been included, any other Person
participating in the offering (including the Company) will be included and will be subject to cutback pro rata based on the number of Registrable Securities initially requested by them to be included in such offering. Subject to the last
sentence of Section 2.1, other selling equityholders will be included in an underwritten offering only with the consent of the applicable Requesting Holder (in the event of a demand offering) or the Company (in the event of
an offering initiated by the Company). 
 Section 2.12 Withdrawals. Even if Registrable Securities held by an Investor have been
part of a registered underwritten offering, such Investor may, no later than the time at which the public offering price and underwriters’ discount are determined with the managing underwriter, decline to sell all or any portion of the
Registrable Securities being offered for its account. 
 Section 2.13 Lockups. In connection with any underwritten offering of
Registrable Securities, to the extent required by the managing underwriter for such underwritten offering, the Company and each holder of Registrable Securities shall agree (in the case of any Investor, with respect to Shares held by such Investor)
to be bound by customary “lock-up” restrictions contained in the underwriting agreement that are agreed to by (i) all officers of the Company and all members of the Board and (ii) (A) the
Company, if a majority of the Shares being sold in such offering are being sold for its account or (B) the applicable Requesting Holder, if a majority of the Shares being sold in such offering are being sold by Investors, and that are not
longer than 180 days in the case of the IPO or 90 days in the case of any subsequent Public Offering (it being understood that the foregoing shall bind such Persons described in the foregoing clauses (i) and (ii) in the same manner). The
Company shall cause its executive officers and its directors to enter into lock-up agreements that contain restrictions that are no less restrictive than the restrictions contained in the lock-up agreements executed by the holders of Registrable Securities. Pending execution and delivery of the relevant underwriting agreement, upon being notified of a proposed or requested underwritten offering with
respect to which the piggyback rights described in this Agreement will apply, the Investors shall immediately be bound by, the “lock-up” provisions set forth in the underwriting agreement for
the IPO as though they were then applicable for so long as the proposed or requested offering is being pursued. 
 Section 2.14
Expenses. All Registration Expenses incurred in connection with any registration statement or registered offering covering Registrable Securities held by Investors will be borne by the Company. However, underwriters’, brokers’ and
dealers’ discounts and commissions applicable to Shares sold for the account of an Investor will be borne by such Investor. 

  
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 Section 2.15 Facilitating Registrations and Offerings. 

(a) If the Company becomes obligated under this Agreement to facilitate a registration and offering of Registrable Securities on behalf of
Investors, the Company will do so with the same degree of care and dispatch as would reasonably be expected in the case of a registration and offering by the Company of Shares for its own account. Without limiting this general obligation, the
Company will fulfill its specific obligations as described in this Section 2.16. 
 (b) In connection with each
registration statement that is demanded by a Requesting Holder in accordance with this Article II or as to which piggyback rights otherwise apply, the Company will: 

(i) (A) prepare and file with the SEC a registration statement (or registration statements) covering the applicable Units,
(B) file amendments thereto as warranted, (C) seek the effectiveness thereof, and (D) file with the SEC prospectuses and prospectus supplements as may be required, all in consultation with the Investors and as reasonably necessary in
order to permit the offer and sale of the such Registrable Securities in accordance with the applicable plan of distribution; 

(ii) within a reasonable time prior to the filing of any registration statement, any prospectus, any amendment to a
registration statement, amendment or supplement to a prospectus or any free writing prospectus, provide copies of such documents to the selling Investors and to the underwriter or underwriters of an underwritten offering, if applicable, and to their
respective counsel; fairly consider such reasonable changes in any such documents prior to or after the filing thereof as the counsel to the Investors or the underwriter or the underwriters may request; and make such of the representatives of the
Company as shall be reasonably requested by the selling Investors or any underwriter available for discussion of such documents; 

(iii) within a reasonable time prior to the filing of any document which is to be incorporated by reference into a registration
statement or a prospectus, provide copies of such document to counsel for the Investors and underwriters; fairly consider such reasonable changes in such document prior to or after the filing thereof as counsel for such Investors or such underwriter
shall request; and make such of the representatives of the Company as shall be reasonably requested by such counsel available for discussion of such document; 

(iv) use all reasonable efforts to cause each registration statement and the related prospectus and any amendment or supplement
thereto, as of the effective date of such registration statement, amendment or supplement and during the distribution of the registered Shares (A) to comply in all material respects with the requirements of the Securities Act and the rules and
regulations of the SEC and (B) not to contain any untrue statement of a material fact or omit to state a material fact required to be stated therein or necessary to make the statements therein not misleading; 

  
 10 

 (v) notify each Investor promptly, its respective counsel and the sole
underwriter or managing underwriter, if any, and, if requested by such Investor, confirm such notice in writing, (A) when any registration statement, any prospectus, any amendment to a registration statement, amendment or supplement to a
prospectus or any free writing prospectus has been filed, when a registration statement has become effective and when any post-effective amendments and supplements thereto become effective if such registration
statement or post-effective amendment is not automatically effective upon filing pursuant to Rule 462, (B) of any request by the SEC or any other federal or state governmental authority for amendments or
supplements to a registration statement or related prospectus or for additional information, (C) of the issuance by the SEC or any state securities authority of any stop order, injunction or other order or requirement suspending the
effectiveness of a registration statement or the initiation of any proceedings for that purpose, (D) if, between the effective date of a registration statement and the expiration or earlier closing of any sale of securities covered thereby
pursuant to any over-allotment option under any underwriting, placement or purchase agreement to which the Company is a party, the representations and warranties of the Company contained in such agreement
cease to be true and correct in all material respects or if the Company receives any notification with respect to the suspension of the qualification of the Shares for sale in any jurisdiction or the initiation of any proceeding for such purpose,
and (E) of the happening of any event during the period a registration statement is effective as a result of which such registration statement or the related prospectus contains any untrue statement of a material fact or omits to state any
material fact required to be stated therein or necessary to make the statements therein not misleading; 
 (vi) furnish
counsel for each underwriter, if any, and counsel for the Investors copies of any correspondence with the SEC or any state securities authority relating to the registration statement or prospectus; 

(vii) otherwise use all reasonable efforts to comply with all applicable rules and regulations of the SEC, including making
available to its security holders an earnings statement covering at least 12 months which shall satisfy the provisions of Section 11(a) of the Securities Act and Rule 158 thereunder (or any similar provision then in force); 

(viii) use all reasonable efforts to obtain the withdrawal of any order suspending the effectiveness of a registration
statement at the earliest possible time; and 
 (ix) provide and cause to be maintained a transfer agent and registrar for
all Shares covered by a registration statement from and after a date not later than the effective date of such registration statement. 
 (c)
In connection with any non-shelf registered offering or shelf takedown that is demanded by a Requesting Holder or as to which piggyback rights otherwise apply, the Company will: 

(i) cooperate with the selling Investors and the sole underwriter or managing underwriter of an underwritten offering of
Shares, if any, to facilitate the timely preparation and delivery of certificates representing the Shares to be sold and not bearing any restrictive legends; and enable such Shares to be in such denominations (consistent with the provisions of the
governing documents thereof) and registered in such names as the selling Investors or the sole underwriter or managing underwriter of an underwritten offering of Shares, if any, may reasonably request at least five days prior to any sale of such
Shares; 

  
 11 

 (ii) furnish to each Investor and to each underwriter, if any, participating
in the relevant offering, without charge, as many copies of the applicable prospectus, including each preliminary prospectus, and any amendment or supplement thereto and such other documents as such Investors or underwriter may reasonably request in
order to facilitate the public sale or other disposition of the Share; the Company hereby consents to the use of the prospectus, including each preliminary prospectus, by each such Investor and underwriter in connection with the offering and sale of
the Shares covered by the prospectus or the preliminary prospectus; 
 (iii) (A) use all reasonable efforts to register
or qualify the Shares being offered and sold, no later than the time the applicable registration statement becomes effective, under all applicable state securities or “blue sky” laws of such jurisdictions as each underwriter, if any, or
any Investor holding Shares covered by a registration statement, shall reasonably request; (B) use all reasonable efforts to keep each such registration or qualification effective during the period such registration statement is required to be
kept effective; (C) do any and all other acts and things which may be reasonably necessary or advisable to enable each such underwriter, if any, and Investor to consummate the disposition in each such jurisdiction of such Registrable Securities
owned by such Investor; provided, however, that the Company shall not be obligated to qualify as a foreign corporation or as a dealer in securities in any jurisdiction in which it is not so qualified or to consent to be subject to
general service of process (other than service of process in connection with such registration or qualification or any sale of Shares in connection therewith) in any such jurisdiction; and (D) use all reasonable efforts to cause the Shares
being offered and sold, no later than the date on which the pricing of the relevant offering is expected to occur, to be registered with or approved by such other governmental agencies or authorities within the United States, except as may be
required solely as a consequence of the nature of the business of any Investor, in which case the Company will cooperate in all reasonable respects with the filing of the applicable registration statement and the granting of such approvals, as may
be necessary to enable any Investor or the underwriters, if any, to consummate the disposition of such Shares; 
 (iv) cause
all Shares being sold to be qualified for inclusion in or listed on any securities exchange on which the Shares are then so qualified or listed if so requested by the Investors, or if so requested by the underwriter or underwriters of an
underwritten offering of Shares, if any; 
 (v) cooperate and assist in any filings required to be made with FINRA and in the
performance of any due diligence investigation by any underwriter in an underwritten offering; 

  
 12 

 (vi) use all reasonable efforts to facilitate the distribution and sale of
any Registrable Securities to be offered pursuant to this Agreement, including without limitation by making road show presentations, holding meetings with and making calls to potential investors and taking such other actions as shall be requested by
the Investors or the lead managing underwriter of an underwritten offering; 
 (vii) in the case of an offering that includes
a provider of capital markets advisory services, enter into and perform its obligations under customary agreements (including an advisory services agreement and an indemnification agreement in customary form); 

(viii) prior to the date on which the pricing of the relevant offering is expected to occur, provide a CUSIP number for the
Registrable Securities; and 
 (ix) enter into customary agreements (including, in the case of an underwritten offering, one
or more underwriting agreements in customary form, and including provisions with respect to indemnification and contribution in customary form and consistent with the provisions relating to indemnification and contribution contained herein) and take
all other customary and appropriate actions in order to expedite or facilitate the disposition of such Shares and in connection therewith: 

(A) make such representations and warranties to the selling Investors and the underwriters, if any, in form, substance and
scope as are customarily made by issuers to underwriters in similar underwritten offerings; 
 (B) obtain opinions of counsel
to the Company and updates thereof (which counsel and opinions (in form, scope and substance) shall be reasonably satisfactory to the lead managing underwriter, if any) addressed to each selling Investors and the underwriters, if any, covering the
matters customarily covered in opinions requested in sales of securities or underwritten offerings and such other matters as may be reasonably requested by such Investors and underwriters; 

(C) obtain “cold comfort” letters and updates thereof from the Company’s independent certified public
accountants addressed to the selling Investors, if permissible, and the underwriters, if any, which letters shall be customary in form and shall cover matters of the type customarily covered in “cold comfort” letters to underwriters in
connection with primary underwritten offerings; 
 (D) to the extent requested and customary for the relevant transaction,
enter into a securities sales agreement with the Investors providing for, among other things, the appointment of a representative as agent for the selling Investors for the purpose of soliciting purchases of Shares, which agreement shall be
customary in form, substance and scope and shall contain customary representations, warranties and covenants; 
 (E) deliver
such documents and certificates as the sole underwriter or managing underwriter, if any, any Investor, or their respective counsel, shall reasonably request to evidence the continued validity of the representations and warranties made in accordance
with Section 2.16(c)(ix)(A) above and to evidence compliance with any customary conditions contained in the underwriting agreement or other agreement entered into by the Company; and 

  
 13 

 (F) use all reasonable efforts to facilitate the settlement of the Shares to
be sold pursuant to this Article II, including through the facilities of DTC. 
 The above shall be done at such times as customarily occur in
similar registered offerings or shelf takedowns. 
 (d) In connection with each registration and offering of Shares to be sold by Investors,
the Company will, in accordance with customary practice, make available for inspection by representatives of the Investors and underwriters and any counsel or accountant retained by such Investors or underwriters all relevant financial and other
records, pertinent corporate (or similar) documents and properties of the Company and cause appropriate officers, managers, employees, outside counsel and accountants of the Company to supply all information reasonably requested by any such
representative, underwriter, counsel or accountant in connection with their due diligence exercise, including through in-person meetings, but subject to customary privilege constraints. 

(e) Each Investor that holds Shares covered by any registration statement will furnish to the Company such information regarding itself as is
required to be included in the registration statement or prospectus, the ownership of Shares by such Investor and the proposed distribution by such Investor of such Shares as the Company may from time to time reasonably request in writing. 

Section 2.16 Rule 144. At all times, the Company shall file the reports required to be filed by it under the
Securities Act and the Exchange Act and the rules and regulations promulgated thereunder, and will take such further action as any holder of Registrable Securities may reasonably request, all to the extent required from time to time to enable such
holder to sell Registrable Securities without registration under the Securities Act within the limitation of the exemptions provided by Rule 144. Upon the request of any holder of Registrable Securities, the Company shall deliver to such holder
a written statement as to whether it has complied with such requirements. 
 Section 2.17 Underwritten Registrations. No holder
of Registrable Securities may participate in any underwritten registration or takedown hereunder unless such holder (a) agrees to sell such holder’s Registrable Securities on the basis provided in any underwriting arrangements approved by
the Persons entitled hereunder to approve such arrangements and (b) completes and executes all questionnaires, powers of attorney, indemnities, underwriting agreements and other documents required under the terms of such underwriting
arrangements. 
 Section 2.18 No Inconsistent Agreements. The Company has not and will not, enter into any agreement with
respect to the Company’s securities that is inconsistent with the rights granted to the holders of Registrable Securities in this Article II or otherwise conflicts with the provisions hereof. The Company shall not enter into any agreement with
any holder or prospective holder of any securities of the Company giving such holder or prospective holder any registration rights the terms of which are equivalent to or more favorable than the registration rights granted to the Investors
hereunder, or which would reduce the amount of Registrable Securities the Investors can include in any registration statement filed or offering effected pursuant to Article II hereof unless the Company shall have received the prior written consent
of the Blackstone Investor and Founder Investor. 

  
 14 

 Section 2.19 In-Kind Distributions. If
any Investor seeks to effectuate an in-kind distribution of all or part of its Registrable Securities to its direct or indirect equityholders, the Company shall, subject to applicable “lock-up” arrangements, work with such Investor and the Company’s transfer agent to facilitate such in-kind distribution in the manner reasonably requested by
such Investor, as well as any resales by such transferees under a shelf registration statement covering such distributed shares. 

Section 2.20 Termination of Registration Rights. The rights of any Requesting Holder or Investor to cause the Company to register
or offer securities under this Article II (and the obligations of such Requesting Holder or Investor, as applicable, in respect thereof) shall, in each case, terminate as to such Requesting Holder or Investor, as applicable, on the date such
Requesting Holder or Investor, as applicable, together with its Permitted Transferees, beneficially owns not more than one percent (1%) of the Registrable Securities that are outstanding at such time and such Investor is able to dispose of all
of its Registrable Securities pursuant to Rule 144 (or any similar or analogous rule) promulgated under the Securities Act within a three-month period without regard to volume or manner of sale limits or
public information requirements. Notwithstanding anything otherwise to the contrary, the Accel Investor will no longer be party to this agreement and the rights and obligations of the Accel Investor hereunder shall terminate upon the earlier of
first anniversary date hereof or the expiration of the underwriters’ lock-up entered into in connection with the first public offering initiated by a Requesting Holder. 

ARTICLE III 

INDEMNIFICATION 

Section 3.1 Indemnification by the Company. In the event of any registration under the Securities Act by any registration
statement pursuant to rights granted in this Agreement of Registrable Securities, the Company will indemnify and hold harmless each holder of Registrable Securities, its officers, directors and affiliates (and the officers, directors, employees,
general and limited partners, Affiliates and Controlling persons of any of the foregoing), and each underwriter of such securities and each other person, if any, who Controls any such holder or such underwriter within the meaning of the Securities
Act, against any losses, claims, damages, expenses, judgments or liabilities (including, without limitation, legal fees and costs of court), joint or several, to which such holder or such underwriter or Controlling person may become subject under
the Securities Act, common law or otherwise, including any amount paid in settlement of any litigation commenced or threatened, and shall promptly reimburse such persons, as and when incurred, for any legal or other expenses reasonably incurred by
them in connection with investigating any claims and defending any actions, insofar as such losses, claims, damages, or liabilities (or any actions in respect thereof) arise out of or are based upon any violation or alleged violation by the Company
of the Securities Act, any blue sky laws, securities laws or other applicable laws or rules of any state or country in which such Registrable 

  
 15 

 
Securities are offered and relating to action taken or action or inaction required of the Company in connection with such offering, or arise out of or are based upon any untrue statement or
alleged untrue statement of any material fact (i) contained in any registration statement under which such securities were registered under the Securities Act or any amendment or supplement to any of the foregoing, or in any document
incorporated by reference therein or related document or report, or any issuer free writing prospectus (including any “road show,” whether or not required to be filed with the SEC), or which arise out of or are based upon the omission or
alleged omission to state a material fact required to be stated therein or necessary to make the statements therein not misleading or (ii) contained in any preliminary prospectus, if used prior to the effective date of such registration
statement, or in the final prospectus (as amended or supplemented if the Company shall have filed with the SEC any amendment or supplement to the final prospectus), or which arise out of or are based upon the omission or alleged omission (if so
used) to state a material fact required to be stated in such prospectus or necessary to make the statements in such prospectus not misleading; and will reimburse each such holder and each such underwriter and each such Controlling person for any
legal or any other expenses reasonably incurred by them in connection with investigating or defending any such loss, claim, damage, or liability; provided, however, that the Company shall not be liable to any such holder or its underwriters or
Controlling persons in any such case to the extent that any such loss, claim, damage, or liability arises out of or is based upon an untrue statement or alleged untrue statement or omission or alleged omission made in such registration statement or
such amendment or supplement or other document, in reliance upon and in conformity with information furnished to the Company through a written instrument duly executed by holders of Registrable Securities or such underwriter specifically for use in
the preparation of the information with respect to such holder or such underwriter required under Items 403 and 507 of Regulation S-K under the Securities Act. 

Section 3.2 Indemnification by the Holders. Each holder of Registrable Securities (as to itself, severally and not jointly) will
indemnify and hold harmless (in the same manner and to the same extent as set forth in Section 3.1) the Company, each director of the Company, each officer of the Company who shall sign the registration statement, and any
Person who Controls the Company within the meaning of the Securities Act, (i) with respect to any untrue statement or alleged untrue statement in or omission or alleged omission from such registration statement, or any amendment or supplement
to it, or any issuer free writing prospectus or other document, to the extent, but only to the extent, that such untrue statement or omission was made in reliance upon and in conformity with information furnished to the Company through a written
instrument duly executed by such holder specifically regarding such holder for use in the preparation of the information with respect to such holder required under Items 403 and 507 of Regulation S-K
under the Securities Act, and (ii) with respect to compliance by such holder with applicable laws in effecting the sale or other disposition of the securities covered by such registration statement; provided that the liability of each
holder pursuant to this Section 3.2 shall not exceed the amount by which the total price at which the Shares were offered to the public by such holder exceeds the amount of any damages which such holder has otherwise been
required to pay by reason of an untrue statement or omission. 

  
 16 

 Section 3.3 Notices of Claims, Etc. Promptly after receipt by an
indemnified party of notice of the commencement of any action involving a claim referred to in the preceding subsections of this Article III, the indemnified party will, if a resulting claim is to be made or may be made against any
indemnifying party, give written notice to the indemnifying party of the commencement of the action. The failure of any indemnified party to give notice shall not relieve the indemnifying party of its obligations in this Article III, except
to the extent that the indemnifying party is actually prejudiced by the failure to give notice. If any such action is brought against an indemnified party, the indemnifying party will be entitled to participate in and to assume the defense of the
action with counsel reasonably satisfactory to the indemnified party, and after notice from the indemnifying party to such indemnified party of its election to assume defense of the action, the indemnifying party will not be liable to such
indemnified party for any legal or other expenses incurred by the latter in connection with the action’s defense. An indemnified party shall have the right to employ separate counsel in any action or proceeding and participate in the defense
thereof, but the fees and expenses of such counsel shall be at such indemnified party’s expense unless (i) the employment of such counsel has been specifically authorized in writing by the indemnifying party, which authorization shall not
be unreasonably withheld, (ii) the indemnifying party has not assumed the defense and employed counsel reasonably satisfactory to the indemnified party within 30 days after notice of any such action or proceeding, or (iii) the named
parties to any such action or proceeding (including any impleaded parties) include the indemnified party and the indemnifying party and the indemnified party shall have been advised by such counsel that there may be one or more legal defenses
available to the indemnified party that are different from or additional to those available to the indemnifying party (in which case the indemnifying party shall not have the right to assume the defense of such action or proceeding on behalf of the
indemnified party), it being understood, however, that the indemnifying party shall not, in connection with any one such action or separate but substantially similar or related actions in the same jurisdiction arising out of the same general
allegations or circumstances, be liable for the reasonable fees and expenses of more than one separate firm of attorneys (in addition to all local counsel which is necessary, in the good faith opinion of both counsel for the indemnifying party and
counsel for the indemnified party in order to adequately represent the indemnified parties) for the indemnified party and that all such fees and expenses shall be reimbursed as they are incurred upon written request and presentation of invoices.
Whether or not a defense is assumed by the indemnifying party, the indemnifying party will not be subject to any liability for any settlement made without its consent (but such consent will not be unreasonably withheld). No indemnifying party will
consent to entry of any judgment or enter into any settlement which (A) does not include as an unconditional term the giving by the claimant or plaintiff, to the indemnified party, of a release from all liability in respect of such claim or
litigation or (B) involves the imposition of equitable remedies or the imposition of any non-financial obligations on the indemnified party. 

Section 3.4 Contribution. If the indemnification required by this Article III from the indemnifying party is unavailable to
or insufficient to hold harmless an indemnified party in respect of any indemnifiable losses, claims, damages, liabilities, or expenses, then the indemnifying party shall contribute to the amount paid or payable by the indemnified party as a result
of such losses, claims, damages, liabilities, or expenses in such proportion as is appropriate to reflect (i) the relative benefit of the indemnifying and indemnified parties and (ii) if the allocation in clause (i) is not permitted
by applicable law, in such proportion as is appropriate to reflect the relative benefit referred to in clause (i) and also the relative fault of the indemnified and indemnifying parties, in connection with the actions which resulted in such
losses, claims, damages, liabilities, or expenses, as well as any other relevant equitable considerations. The relative benefits received by a party shall be deemed to be in the same proportion as the total net

  
 17 

 
proceeds from the offering (before deducting expenses) received by it bear to the total amounts (including, in the case of any underwriter, any underwriting commissions and discounts) received by
each other party. The relative fault of the indemnifying party and the indemnified party shall be determined by reference to, among other things, whether any action in question, including any untrue or alleged untrue statement of a material fact or
omission or alleged omission to state a material fact, has been made by, or relates to information supplied by, such indemnifying party or parties, and the parties’ relative intent, knowledge, access to information, and opportunity to correct
or prevent such action. The amount paid or payable by a party as a result of the losses, claims, damage, liabilities, and expenses referred to above shall be deemed to include any legal or other fees or expenses reasonably incurred by such party in
connection with any investigation or proceeding. The parties hereto agree that it would not be just and equitable if contribution pursuant to this Section 3.4 were determined by pro rata allocation or by any other
method of allocation that does not take account of the equitable considerations referred to in this Section 3.4. Notwithstanding the provisions of this Section 3.4, no indemnifying party shall be
required to contribute any amount in excess of: (x) the amount by which the total price at which the Shares were offered to the public by such indemnifying party exceeds the amount of any damages which such indemnifying party has otherwise been
required to pay by reason of an untrue statement or omission, in the case of an indemnifying party that is not an underwriter, and (y) the amount by which the total underwriting discounts and commissions received by such indemnifying party
exceeds the amount of any damages which such indemnifying party has otherwise been required to pay by reason of an untrue statement or omission, in the case of an indemnifying party that is an underwriter. No person guilty of fraudulent
misrepresentation (within the meaning of Section 11(f) of the Securities Act) shall be entitled to contribution from any Person who was not guilty of such a fraudulent misrepresentation. 

Section 3.5 Non-Exclusivity. The obligations of the parties under this Article III will be
in addition to any liability which any party may otherwise have to any other party. 
 ARTICLE IV 

OTHER 

Section 4.1 Notices. Any notice, request, instruction or other document to be given hereunder by any party hereto to another party
hereto shall be in writing and shall be deemed given (a) when delivered personally, (b) five (5) Business Days after being sent by certified or registered mail, postage prepaid, return receipt requested, (c) one (1) Business Day after
being sent by Federal Express or other nationally recognized overnight courier, or (d) if transmitted by email, in each case, to parties at the following addresses (or at such other address for a party as shall be specified by prior written
notice from such party): 
 if to the Company: 

Bumble Inc. 
 1105 West 41st Street 
 Austin, Texas 78756 

Attention: Laura Franco, Chief Legal and Compliance Officer 

  
 18 

 if to the Blackstone Investor: 

Blackstone Buzz Holdings L.P. 

Blackstone Tactical Opportunities Fund – FD L.P. 

c/o The Blackstone Group Inc. 

345 Park Avenue 
 New York, NY
10154 

	 	Attention:	 Martin Brand 

Jon Korngold 
 Sachin Bavishi

 Vishal Amin 
  

	 	Email:	 [email address] 

[email address] 
 [email
address] 
 [email address] 

with a copy to (which shall not constitute notice): 

Simpson Thacher & Bartlett LLP 

900 G Street, N.W. 
 Washington,
D.C. 20001 

	 	Attention:	 Joshua Ford Bonnie 

Edgar J. Lewandowski 
 William
R. Golden III 
  

	 	Email:	 [email address] 

[email address] 
 [email
address] 
 Section 4.2 Transfer Rights. (a) Any Investor may transfer, in its sole discretion, all or any portion of its
rights under this Agreement to any Transferee of its Registrable Securities, whereupon such Transferees shall become a party to this Agreement. Any such Transfer of registration rights will be effective upon receipt by the Company of
(i) written notice from such Investor stating the name and address of any Transferee and identifying the number of Registrable Securities with respect to which rights under this Agreement are being transferred and the nature of the rights so
transferred, and (ii) a Joinder Agreement from such Person to be bound by the terms of this Agreement as an “Investor.” The Company and the transferring Investor will notify the other Investors as to who the Transferees are and the
nature of the rights so transferred. 
 (b) In the event the Company engages in a merger or consolidation in which the Registrable Securities
are converted into securities of another company, appropriate arrangements will be made so that the registration rights provided under this Agreement continue to be provided to Investors by the issuer of such securities. To the extent such new
issuer, or any other company acquired by the Company in a merger or consolidation, was bound by registration rights obligations that would conflict with the provisions of this Agreement, the Company will, unless Investors then holding a majority of
the Registrable Securities otherwise agree, use its reasonable best efforts to modify any such “inherited” registration rights obligations so as not to interfere in any material respects with the rights provided under this Agreement. 

  
 19 

 (c) In the case of an in-kind distribution of Shares
pursuant to Section 2.19 of this Agreement with an ability to resale Shares off of a shelf registration statement, such in-kind transferees will, as transferee Investors, be entitled
to the rights under this Agreement applicable to the Shares so transferred. In that regard, however, in-kind transferees will not be given demand or piggyback rights; rather their means of registered resale
will be limited to sales off a shelf with respect to which no special actions are required by the Company or the other Investors, and as to which no lockup will arise. 

(d) In the event that the Registrant effects the separation of any portion of its business into one or more entities (each, a
“NewCo”), whether existing or newly formed, including without limitation by way of spin-off, split-off,
carve-out, demerger, recapitalization, reorganization or similar transaction, and any Investor will receive equity interests in any such NewCo as part of such separation, the Registrant shall cause any such
NewCo to enter into a registration rights agreement with each such Investor that provides each such Investor with registration rights vis-à-vis such NewCo that
are substantially identical to those set forth in this Agreement. 
 Section 4.3 Current Public Information. At all times after
the Company has filed a registration statement with the SEC pursuant to the requirements of either the Securities Act or the Exchange Act, the Company shall file all reports required to be filed by it under the Securities Act and the Exchange Act
and shall take such further action as any Investor may reasonably request, all to the extent required to enable such Investors to sell Registrable Securities pursuant to Rule 144. Upon request, the Company shall deliver to any holder of restricted
securities under Rule 144 a written statement as to whether it has complied with such requirements. 
 Section 4.4 Additional
Parties; Joinder Agreement. Subject to the prior written consent of the Blackstone Investor and the Founder Investor, the Company may permit any Person who acquires Shares or rights to acquire Shares from the Company after the date hereof to
become a party to this Agreement and to succeed to all of the rights and obligations of an “Investor,” as specified in the Joinder Agreement, under this Agreement by obtaining an executed joinder to this Agreement from such Person
substantially in the form of Exhibit A attached hereto (a “Joinder Agreement”). Upon the execution and delivery of a Joinder Agreement by such Person, the Shares or right to acquire Shares acquired by such Person shall be
Registrable Securities and such Person shall be an “Investor,” as specified in the Joinder Agreement, under this Agreement with respect to such acquired Shares. 

Section 4.5 Amendments; Waiver. This Agreement may be amended, supplemented or otherwise modified, or any provision waived, only
by a written instrument executed by the Company and the Investors holding a majority of the Registrable Securities subject to this Agreement; provided that: (i) any amendment or waiver to the Blackstone Investor’s rights under this
Agreement that would adversely affect the Blackstone Investor relative to any other Investor, shall require the written consent of the Blackstone Investor, (ii) any amendment or waiver to the Founder Investor’s rights under this Agreement
that would adversely affect the Founder Investor 

  
 20 

 
relative to any other Investor, shall require the written consent of the Founder Investor; (iii) any amendment or waiver to the Accel Investor’s rights under this Agreement that would
adversely affect the Accel Investor relative to any other Investor, shall require the written consent of the Accel Investor; and (iv) any amendment or waiver which adversely affects the economic interests of any Investor hereunder, or increases
the obligations of any Investor, disproportionately to other Investors shall require the written consent of such Investor. No waiver by any party of any of the provisions hereof will be effective unless explicitly set forth in writing and executed
by the party so waiving. Except as provided in the preceding sentence, no action taken pursuant to this Agreement, including without limitation, any investigation by or on behalf of any party, will be deemed to constitute a waiver by the party
taking such action of compliance with any covenants or agreements contained herein. The waiver by any party hereto of a breach of any provision of this Agreement will not operate or be construed as a waiver of any subsequent breach. 

Section 4.6 Third Parties. This Agreement does not create any rights, claims or benefits inuring to any Person that is not a party
hereto nor create or establish any third party beneficiary hereto. 
 Section 4.7 Governing Law. This Agreement shall be
governed by, and construed and enforced in accordance with, the laws of the State of New York without regard to conflicts of laws principles. 

Section 4.8 CONSENT TO JURISDICTION. EACH OF THE PARTIES HERETO CONSENTS TO THE EXCLUSIVE JURISDICTION OF ANY STATE OR FEDERAL
COURT LOCATED WITHIN THE STATE OF NEW YORK AND IRREVOCABLY AGREES THAT ALL ACTIONS OR PROCEEDINGS RELATING TO THIS AGREEMENT SHALL BE LITIGATED IN SUCH COURTS. EACH OF THE PARTIES HERETO ACCEPTS FOR ITSELF AND IN CONNECTION WITH ITS RESPECTIVE
PROPERTIES, GENERALLY AND UNCONDITIONALLY, THE EXCLUSIVE JURISDICTION OF THE AFORESAID COURTS AND WAIVES ANY DEFENSE OF FORUM NON CONVENIENS, AND IRREVOCABLY AGREES TO BE BOUND BY ANY FINAL AND NONAPPEALABLE JUDGMENT RENDERED THEREBY IN CONNECTION
WITH THIS AGREEMENT. EACH OF THE PARTIES HERETO FURTHER IRREVOCABLY CONSENTS TO THE SERVICE OF PROCESS OUT OF ANY OF THE AFOREMENTIONED COURTS IN ANY SUCH ACTION OR PROCEEDING BY THE MAILING OF COPIES THEREOF VIA OVERNIGHT COURIER, TO SUCH PARTY AT
THE ADDRESS SPECIFIED IN THIS AGREEMENT, SUCH SERVICE TO BECOME EFFECTIVE FOURTEEN CALENDAR DAYS AFTER SUCH MAILING. NOTHING HEREIN SHALL IN ANY WAY BE DEEMED TO LIMIT THE ABILITY OF EITHER PARTY HERETO TO SERVE ANY SUCH LEGAL PROCESS, SUMMONS,
NOTICES AND DOCUMENTS IN ANY OTHER MANNER PERMITTED BY APPLICABLE LAW OR TO OBTAIN JURISDICTION OVER OR TO BRING ACTIONS, SUITS OR PROCEEDINGS AGAINST THE OTHER PARTY HERETO IN SUCH OTHER JURISDICTIONS, AND IN SUCH MANNER, AS MAY BE PERMITTED BY ANY
APPLICABLE LAW. 
 Section 4.9 MUTUAL WAIVER OF JURY TRIAL. THE PARTIES HERETO WAIVE ALL RIGHT TO TRIAL BY JURY IN ANY ACTION,
SUIT OR PROCEEDING BROUGHT TO ENFORCE OR DEFEND ANY RIGHTS OR REMEDIES UNDER THIS AGREEMENT. 

  
 21 

 Section 4.10 Specific Performance. Each of the parties hereto acknowledges and
agrees that in the event of any breach of this Agreement by any of them, the non-breaching party would be irreparably harmed and could not be made whole by monetary damages. Each party accordingly agrees to
waive the defense in any action for specific performance that a remedy at law would be adequate and that the parties, in addition to any other remedy to which they may be entitled at law or in equity, shall be entitled to compel specific performance
of this Agreement. 
 Section 4.11 Entire Agreement. This Agreement sets forth the entire understanding of the parties hereto
with respect to the subject matter hereof. There are no agreements, representations, warranties, covenants or undertakings with respect to the subject matter hereof other than those expressly set forth herein. This Agreement supersedes all other
prior agreements, including the Securityholders Agreement, dated as of January 29, 2020, among Buzz Holdings L.P. and the other parties thereto, and understandings between the parties with respect to such subject matter. 

Section 4.12 Severability. If one or more of the provisions, paragraphs, words, clauses, phrases or sentences contained herein, or
the application thereof in any circumstances, is held invalid, illegal or unenforceable in any respect for any reason, the validity, legality and enforceability of any such provision, paragraph, word, clause, phrase or sentence in every other
respect and of the remaining provisions, paragraphs, words, clauses, phrases or sentences hereof shall not be in any way impaired, it being intended that all rights, powers and privileges of the parties hereto shall be enforceable to the fullest
extent permitted by Law. 
 Section 4.13 Counterparts. This Agreement may be executed in any number of counterparts, each of
which will be deemed to be an original and all of which together will be deemed to be one and the same instrument. 
 Section 4.14
Effectiveness. This Agreement shall become effective, as to any Investor, as of the date signed by the Company and countersigned by such Investor. 

Section 4.15 Company. The Company shall take all actions required to cause the Company and its successors or assigns to
(a) become bound by and subject to the terms of this Agreement and (b) comply with all its obligations hereunder. 
 [Remainder
of Page Intentionally Left Blank] 

  
 22 

 IN WITNESS WHEREOF, the undersigned have executed this Agreement as of the date first
written above. 
  

			
	COMPANY:
	
	BUMBLE INC.
		
	By:	 	 /s/ Laura Franco

	Name:	 	Laura Franco
	Title:	 	Chief Legal and Compliance Officer

 [Signature Page to Registration Rights Agreement] 

 
			
	BLACKSTONE INVESTOR:
	
	BLACKSTONE BUZZ HOLDINGS L.P.
		
	By:	 	BTO Holdings Manager – NQ L.L.C., its general
		 	partner
		
	By:	 	Blackstone Tactical Opportunities Associates – NQ
		 	L.L.C., its managing member
		
	By:	 	BTOA – NQ L.L.C., its sole member
		
	By:	 	 /s/ Christopher J. James

	Name:	 	Christopher J. James
	Title:	 	Authorized Person
	
	BLACKSTONE TACTICAL OPPORTUNITIES
	FUND – FD L.P.
		
	By:	 	Blackstone Tactical Opportunities Associates III –
		 	NQ L.P., its general partner
		
	By:	 	BTO DE GP – NQ L.L.C., its general partner
		
	By:	 	 /s/ Christopher J. James

	Name:	 	Christopher J. James
	Title:	 	Authorized Person
	
	BLACKSTONE FAMILY INVESTMENT
	PARTNERSHIP – GROWTH ESC L.P.
		
	By:	 	BXG Side-by-Side GP L.L.C., its general partner
		
	By:	 	 /s/ Jonathan C. Korngold

	Name:	 	Jonathan C. Korngold
	Title:	 	Authorized Person

 [Signature Page to Registration Rights Agreement] 

 
			
	BCP BUZZ HOLDINGS L.P.
		
	By:	 	BCP VII Holdings Manager – NQ L.L.C., its
		 	general partner
		
	By:	 	 /s/ Robert Ramsauer

	Name:	 	Robert Ramsauer
	Title:	 	Senior Managing Director
	
	BTO BUZZ HOLDINGS II L.P.
		
	By:	 	BTO Holdings Manager L.L.C., its general partner
		
	By:	 	Blackstone Tactical Opportunities Associates
		 	L.L.C., its managing member
		
	By:	 	BTOA L.L.C., its managing member
		
	By:	 	 /s/ Christopher J. James

	Name:	 	Christopher J. James
	Title:	 	Authorized Person
	
	BXG BUZZ HOLDINGS L.P.
		
	By:	 	BXG Holdings Manager L.L.C., its general partner
		
	By:	 	 /s/ Jonathan C. Korngold

	Name:	 	Jonathan C. Korngold
	Title:	 	Authorized Person

 [Signature Page to Registration Rights Agreement] 

 
			
	BSOF BUZZ AGGREGATOR L.L.C.
		
	By:	 	Blackstone Strategic Opportunity Associates L.L.C., its sole member
		
	By:	 	 /s/ Jack Pitts

	Name:	 	Jack Pitts
	Title:	 	Authorized Person

 [Signature Page to Registration Rights Agreement] 

 
			
	FOUNDER INVESTOR:
	
	BEEHIVE HOLDINGS III, LP
		
	By:	 	Beehive Holdings Management III, LLC,
		 	its general partner
		
	By:	 	 /s/ Whitney Wolfe Herd

	Name:	 	Whitney Wolfe Herd
	Title:	 	Sole Member

 [Signature Page to Registration Rights Agreement] 

 
			
	ACCEL INVESTOR:
	
	ACCEL GROWTH FUND V L.P.
		
	By:	 	Accel Growth Fund V Associates L.L.C., its general
		 	partner
		
	By:	 	 /s/ Tracy L. Sedlock

	Name:	 	Tracy L. Sedlock
	Title:	 	Attorney in Fact
	
	ACCEL GROWTH FUND V STRATEGIC
	PARTNERS L.P.
		
	By:	 	Accel Growth Fund V Associates L.L.C., its general
		 	partner
		
	By:	 	 /s/ Tracy L. Sedlock

	Name:	 	Tracy L. Sedlock
	Title:	 	Attorney in Fact
	
	ACCEL GROWTH FUND V INVESTORS (2019)
	L.L.C.	 	
		
	By:	 	 /s/ Tracy L. Sedlock

	Name:	 	Tracy L. Sedlock
	Title:	 	Attorney in Fact
	
	ACCEL LEADERS FUND II L.P.
		
	By:	 	Accel Leaders Fund II Associates L.L.C., its
		 	general partner
		
	By:	 	 /s/ Tracy L. Sedlock

	Name:	 	Tracy L. Sedlock
	Title:	 	Attorney in Fact

 [Signature Page to Registration Rights Agreement] 

 
			
	ACCEL LEADERS FUND II STRATEGIC PARTNERS L.P.
		
	By:	 	Accel Leaders Fund II Associates L.L.C., its general partner
		
	By:	 	 /s/ Tracy L. Sedlock

	Name:	 	Tracy L. Sedlock
	Title:	 	Attorney in Fact
	
	ACCEL LEADERS FUND II INVESTORS (2019) L.L.C.
		
	By:	 	 /s/ Tracy L. Sedlock

	Name:	 	Tracy L. Sedlock
	Title:	 	Attorney in Fact

 [Signature Page to Registration Rights Agreement] 

 EXHIBIT A 

REGISTRATION RIGHTS AGREEMENT JOINDER 

The undersigned is executing and delivering this Joinder Agreement pursuant to the Registration Rights Agreement, dated as of
February 10, 2021, by and among Bumble Inc., a Delaware corporation (the “Company”), and the other parties thereto, as amended and restated, restated, amended, supplemented or otherwise modified from time to time (the
“Registration Rights Agreement”). Capitalized terms used, but not defined, in this Joinder Agreement shall have the meanings ascribed to them in the Registration Rights Agreement. 

By executing and delivering to the Company this Joinder Agreement, the undersigned hereby agrees to become a party to the Registration Rights
Agreement, to succeed to all of the rights and obligations of an “Investor” and to be fully bound by, and subject to, all of the covenants, terms and conditions of the Registration Rights Agreement as though an original party thereto. 

Accordingly, the undersigned has executed and delivered this Joinder Agreement as of the [___] day of [___________], 20[__]. 

 

			
	[NAME]
		
	By:	 	
                     
    

	Name:
	Title:	 	
	
	Address for notice purposes in accordance with Section 4.1 of the Registration Rights Agreement:
	
	  

	
	  

	Attention:	 	  

	Email:	 	  

  

			
	ACKNOWLEDGED AND AGREED TO
	
	BUMBLE INC.
		
	By:	 	
                     
                                

	Name:
	Title:EX-10.5

 Exhibit 10.5 

STOCKHOLDERS AGREEMENT 

DATED AS OF FEBRUARY 10, 2021 

AMONG 
 BUMBLE INC.

 AND 
 THE OTHER
PARTIES HERETO 

 Table of Contents 

 

							
	 	 	 	  	Page	 
		
	ARTICLE I. INTRODUCTORY MATTERS	  	 	1	 
			
	 1.1
	 	Defined Terms	  	 	1	 
			
	 1.2
	 	Construction	  	 	5	 
		
	ARTICLE II. CORPORATE GOVERNANCE MATTERS	  	 	6	 
			
	 2.1
	 	Election of Directors	  	 	6	 
			
	 2.2
	 	Compensation	  	 	8	 
			
	 2.3
	 	Other Rights of Principal Stockholder Designees	  	 	9	 
		
	ARTICLE III. INFORMATION; VCOC	  	 	9	 
			
	 3.1
	 	Books and Records; Access	  	 	9	 
			
	 3.2
	 	Certain Reports	  	 	9	 
			
	 3.3
	 	VCOC	  	 	10	 
			
	 3.4
	 	Confidentiality	  	 	12	 
			
	 3.5
	 	Information Sharing	  	 	12	 
		
	ARTICLE IV. ADDITIONAL COVENANTS	  	 	13	 
			
	 4.1
	 	Pledges or Transfers	  	 	13	 
			
	 4.2
	 	Spin-Offs or Split-Offs	  	 	13	 
		
	ARTICLE V. GENERAL PROVISIONS	  	 	13	 
			
	 5.1
	 	Termination	  	 	13	 
			
	 5.2
	 	Notices	  	 	13	 
			
	 5.3
	 	Amendment; Waiver	  	 	14	 
			
	 5.4
	 	Further Assurances	  	 	15	 
			
	 5.5
	 	Assignment	  	 	15	 
			
	 5.6
	 	Third Parties	  	 	16	 
			
	 5.7
	 	Governing Law	  	 	16	 
			
	 5.8
	 	Jurisdiction; Waiver of Jury Trial	  	 	16	 
			
	 5.9
	 	Specific Performance	  	 	16	 
			
	 5.10
	 	Entire Agreement	  	 	16	 
			
	 5.11
	 	Severability	  	 	16	 
			
	 5.12
	 	Table of Contents, Headings and Captions	  	 	17	 
			
	 5.13
	 	Grant of Consent	  	 	17	 

							
			
	 5.14
	 	Counterparts	  	 	17	 
			
	 5.15
	 	Effectiveness	  	 	17	 
			
	 5.16
	 	No Recourse	  	 	17	 

  
 ii 

 STOCKHOLDERS AGREEMENT 

This Stockholders Agreement is entered into as of February 10, 2021 by and among Bumble Inc., a Delaware corporation (the
“Company”), and each of the other parties from time to time party hereto (collectively, the “Principal Stockholders”). 

RECITALS: 
 WHEREAS, the Company
is effecting an underwritten initial public offering (“IPO”) of shares of its Class A Common Stock (as defined below); and 

WHEREAS, in connection with the IPO, the Company and the Principal Stockholders wish to set forth certain understandings between such parties,
including with respect to certain governance matters. 
 NOW, THEREFORE, the parties agree as follows: 

ARTICLE I. 
 INTRODUCTORY MATTERS

 1.1 Defined Terms. In addition to the terms defined elsewhere herein, the following terms have the following meanings when
used herein with initial capital letters: 
 “Accel Investor” means the entities affiliated with Accel Partners LP that
hold shares of Class A Common Stock as of the date hereof. 
 “Affiliate” has the meaning set forth in Rule 12b-2 promulgated under the Exchange Act, as in effect on the date hereof. 
 “Agreement”
means this Stockholders Agreement, as the same may be amended, supplemented, restated or otherwise modified from time to time in accordance with the terms hereof. 

“Beneficially Own” has the meaning set forth in Rule 13d-3 promulgated under the
Exchange Act. 
 “Blackstone Designee” has the meaning assigned to such term in Section 2.1(a).

 “Blackstone Designator” means the Blackstone Investor, or any group of Blackstone Investors collectively, then holding
of record a majority of Total Outstanding Securities held of record by all Blackstone Investors. 
 “Blackstone Investors”
means the entities listed on the signature pages hereto under the heading “Blackstone Investors” and their Permitted Transferees. 

“Board” means the board of directors of the Company. 

“Bumble Holdings” means Buzz Holdings L.P., a Delaware limited partnership. 

 “Business Day” means a day other than a Saturday, Sunday, federal or New
York State holiday or other day on which commercial banks in New York City are authorized or required by law to close. 

“Class A Common Stock” means shares of class A common stock, par value $0.01 per share, of the Company,
and any securities issued in respect thereof, or in substitution therefor, in connection with any stock split, dividend or combination, or any reclassification, recapitalization, merger, consolidation or similar transaction. 

“Class B Common Stock” means shares of class B common stock, par value $0.01 per share, of the Company,
and any securities issued in respect thereof, or in substitution therefor, in connection with any stock split, dividend or combination, or any reclassification, recapitalization, merger, consolidation or similar transaction. 

“Closing Date” means the date of the closing of the IPO. 

“Common Stock” means collectively, the shares of Class A Common Stock and Class B Common Stock. 

“Common Units” has the meaning set forth in the LP Agreement. 

“Company” has the meaning set forth in the Preamble. 

“Confidential Information” means any information concerning the Company or its Subsidiaries that is furnished after the date
of this Agreement by or on behalf of the Company or its designated representatives to a Principal Stockholder or its designated representatives, together with any notes, analyses, reports, models, compilations, studies, documents, records or
extracts thereof containing, based upon or derived from such information, in whole or in part; provided, however, that Confidential Information does not include information: 

(i) that is or has become publicly available other than as a result of a disclosure by a Principal Stockholder or its designated
representatives in violation of this Agreement; 
 (ii) that was already known to a Principal Stockholder or its designated representatives
or was in the possession of a Principal Stockholder or its designated representatives prior to its being furnished by or on behalf of the Company or its designated representatives; 

(iii) that is received by a Principal Stockholder or its designated representatives from a source other than the Company or its designated
representatives, provided, that the source of such information was not actually known by such Principal Stockholder or designated representative to be bound by a confidentiality agreement with, or other contractual obligation of confidentiality to,
the Company; 
 (iv) that was independently developed or acquired by a Principal Stockholder or its designated representatives or on its or
their behalf without the violation of the terms of this Agreement; or 

  
 2 

 (v) that a Principal Stockholder or its designated representatives is required, in the good
faith determination of such Principal Stockholder or designated representative, to disclose by applicable law, regulation or legal process, provided, that such Principal Stockholder or designated representative takes reasonable steps to minimize the
extent of any such required disclosure, provided, further, that no such steps to minimize disclosure shall be required where disclosure is made (i) in response to a request by a regulatory or self-regulatory authority or (ii) in connection
with a routine audit or examination by a bank examiner or auditor and such audit or examination does not specifically reference the Company or this Agreement. 

“Control” (including its correlative meanings, “Controlled by” and “under common Control
with”) means possession, directly or indirectly, of the power to direct or cause the direction of management or policies (whether through ownership of securities or partnership or other ownership interests, by contract or otherwise) of a
Person. 
 “Director” means any director of the Company from time to time. 

“Equity Securities” means any and all shares of Common Stock of the Company, and any and all securities of the Company or
Bumble Holdings convertible into, or exchangeable or exercisable for (whether or not subject to contingencies or the passage of time, or both), such shares, and options, warrants or other rights to acquire shares of Common Stock of the Company,
including without limitation any and all Units. 
 “ERISA” means the Employee Retirement Income Security Act of 1974, as
amended from time to time, and the rules and regulations promulgated pursuant thereto. 
 “Exchange Act” means the
Securities Exchange Act of 1934, as amended, and the rules and regulations promulgated thereunder, as the same may be amended from time to time. 

“Exchange Agreement” means the Exchange Agreement, dated on or about the date hereof, by and among the Company, Bumble
Holdings and the holders of Units party thereto. 
 “Family Member” means, with respect to any individual, such
individual’s child, stepchild, grandchild, parent, stepparent, grandparent, spouse, sibling, mother-in-law, father-in-law, son-in-law, daughter-in-law, brother-in-law, or sister-in-law, and shall include adoptive relationships. 

“Founder Designee” has the meaning assigned to such term in Section 2.1(b). 

“Founder Investor” means the entities listed on the signature pages hereto under the heading “Founder Investor” and
their Permitted Transferees. 
 “Governmental Authority” means any nation or government, any state or other political
subdivision thereof, and any entity exercising executive, legislative, judicial, regulatory or administrative functions of or pertaining to government. 

“Information” has the meaning set forth in Section 3.1 hereof. 

  
 3 

 “IPO” has the meaning set forth in the Recitals. 

“Law” means any statute, law, regulation, ordinance, rule, injunction, order, decree, governmental approval, directive,
requirement, or other governmental restriction or any similar form of decision of, or determination by, or any interpretation or administration of any of the foregoing by, any Governmental Authority. 

“LP Agreement” means the Second Amended and Restated Limited Partnership Agreement of Bumble Holdings, dated on or about the
date hereof, as such agreement may be amended and/or restated from time to time. 
 “NewCo” has the meaning set forth in
Section 4.1 hereof. 
 “Non-Recourse Party” has the
meaning set forth in Section 5.16 hereof. 
 “Permitted Transferee” means, generally, with
respect to any individual Principal Stockholder: (i) that is not a natural person, any Affiliate of such Principal Stockholder or any investment fund, vehicle or similar entity of which such Principal Stockholder or an Affiliate, advisor or
manager of such Principal Stockholder serves as the general partner, manager or advisor and in which such Principal Stockholder or an Affiliate retains dispositive power (but excluding any Portfolio Company of the foregoing); or (ii) that is a
natural person or a trust for the benefit of one or more natural persons, (x) upon the death of such Person pursuant to the applicable laws of descent and distribution and (y) such natural person’s Family Members and descendants
(whether natural or adopted) and any trust, partnership, limited liability company or similar vehicle established and maintained solely for the benefit of (or the sole members or partners of which are) such natural person and/or such natural
person’s Family Members; provided that no “benefit plan investor” within the meaning of Section 3(42) of ERISA may be a Permitted Transferee; provided, further, such Permitted Transferee agrees to become party to, and be bound to
the same extent as its transferor, by the terms of this Agreement. 
 “Person” means an individual, a partnership, a
corporation, a limited liability company, an association, a joint stock company, a trust, a joint venture, an unincorporated organization, or other form of business organization, whether or not regarded as a legal entity under applicable Law, or any
Governmental Authority or any department, agency or political subdivision thereof. 
 “Plan Asset Regulation” has the
meaning set forth in Section 3.3(a) hereof. 
 “Portfolio Company” has the meaning set forth in
the LP Agreement. 
 “Principal Stockholder” has the meaning assigned to it in the preamble. 

“Principal Stockholder Designator” has the meaning set forth in Section 2.1(d). 

“Principal Stockholder Designee” means any Blackstone Designee or Founder Designee. 

  
 4 

 “Principal Stockholder Entity” means any Principal Stockholder and their
respective successors. 
 “Sponsor Acquisition” means the acquisition on January 29, 2020 by investment funds
associated with The Blackstone Group Inc. of a majority stake in Worldwide Vision Limited and certain transactions related thereto. 

“Subsidiary” means, with respect to any Person, any corporation, limited liability company, partnership, association or other
business entity of which: (i) if a corporation, a majority of the total voting power of shares of stock entitled (without regard to the occurrence of any contingency) to vote in the election of directors, representatives or trustees thereof is
at the time owned or Controlled, directly or indirectly, by that Person or one or more of the other Subsidiaries of that Person or any combination thereof; or (ii) if a limited liability company, partnership, association or other business
entity, a majority of the total voting power of stock (or equivalent ownership interest) of the limited liability company, partnership, association or other business entity is at the time owned or Controlled, directly or indirectly, by that Person
or one or more Subsidiaries of that Person or any combination thereof. For purposes hereof, a Person or Persons shall be deemed to have a majority ownership interest in a limited liability company, partnership, association or other business entity
if such Person or Persons shall (a) be allocated a majority of limited liability company, partnership, association or other business entity gains or losses or shall be or (b) Control the managing member, managing director or other
governing body or general partner of such limited liability company, partnership, association or other business entity. 
 “Total
Number of Directors” means the total number of directors comprising the Board from time to time. 
 “Total Outstanding
Securities” means, at any time, the total number of outstanding shares of Class A Common Stock, plus the number of shares of Class A Common Stock that would be outstanding assuming all holders of Common Units other than the
Company or any wholly owned subsidiary of the Company had exchanged such Common Units for shares of Class A Common Stock pursuant to the Exchange Agreement. 

“Transfer” (including its correlative meanings, “Transferor,” “Transferee” and
“Transferred”) shall mean, with respect to any security, directly or indirectly, to sell, contract to sell, give, assign, hypothecate, pledge, encumber, grant a security interest in, offer, sell any option or contract to purchase,
purchase any option or contract to sell, grant any option, right or warrant to purchase, lend or otherwise transfer or dispose of any economic, voting or other rights in or to such security. When used as a noun, “Transfer” shall
have such correlative meaning as the context may require. 
 “VCOC Investor” has the meaning set forth in
Section 3.3(a) hereof. 
 1.2 Construction. The language used in this Agreement will be deemed to be
the language chosen by the parties to express their mutual intent, and no rule of strict construction will be applied against any party. Unless the context otherwise requires: (a) “or” is disjunctive but not exclusive, (b) words in
the singular include the plural, and in the plural include the singular, and (c) the words “hereof,” “herein,” and “hereunder” and words of similar import when used in this Agreement refer to this Agreement as a
whole and not to any particular provision of this Agreement, and Section references are to this Agreement unless otherwise specified. 

  
 5 

 ARTICLE II. 

CORPORATE GOVERNANCE MATTERS 
 2.1
Election of Directors. 
 (a) Following the Closing Date, the Blackstone Designator shall have the right, but not the obligation, to
designate, and the individuals nominated for election as Directors by or at the direction of the Board or a duly-authorized committee thereof shall include, a number of individuals such that, upon the election of each such individual, and each other
individual nominated by or at the direction of the Board or a duly authorized committee of the Board, as a Director and taking into account any Director continuing to serve without the need for re-election,
the number of Blackstone Designees (as defined below) serving as Directors of the Company will be equal to: (i) if the Blackstone Investors, the Accel Investor and their Affiliates collectively Beneficially Own 50% or more of the Total
Outstanding Securities as of the record date for such meeting, the lowest whole number that is greater than 50% of the Total Number of Directors; (ii) if the Blackstone Investors, the Accel Investor and their Affiliates collectively
Beneficially Own at least 40% (but less than 50%) of the Total Outstanding Securities as of the record date for such meeting, the lowest whole number that is greater than 40% of the Total Number of Directors; (iii) if the Blackstone Investors,
the Accel Investor and their Affiliates collectively Beneficially Own at least 30% (but less than 40%) of the Total Outstanding Securities as of the record date for such meeting, the lowest whole number that is greater than 30% of the Total Number
of Directors; (iv) if the Blackstone Investors, the Accel Investor and their Affiliates collectively Beneficially Own at least 20% (but less than 30%) of the Total Outstanding Securities as of the record date for such meeting, the lowest whole
number that is greater than 20% of the Total Number of Directors; and (v) if the Blackstone Investors, the Accel Investor and their Affiliates collectively Beneficially Own at least 5% (but less than 20%) of the Total Outstanding Securities as
of the record date for such meeting, the lowest whole number (such number always being equal to or greater than one) that is greater than 10% of the Total Number of Directors (in each case, each such person a “Blackstone Designee”).
For so long as the Directors on the Board are divided into three classes, such Blackstone Designees shall be apportioned among such classes so as to maintain the number of Blackstone Designees in each class as nearly equal as possible. 

(b) The Founder Investor shall, from and after the date hereof, be entitled to designate one Director to the Board (such person, the
“Founder Designee”) for so long as the Founder Investor Beneficially Owns at least 50% of the Common Units Beneficially Owned by the Founder Investor as of the closing of the Sponsor Acquisition (as appropriately adjusted for any
stock split, stock dividend, combination, reclassification, recapitalization, merger, consolidation, exchange or the like and including for this purposes any shares of Class A Common Stock acquired by the Founder Investor in exchange for Common
Units pursuant to the Exchange Agreement). 

  
 6 

 (c) For so long as the Blackstone Investors, the Accel Investor and their Affiliates
Beneficially Own at least 5% of the Total Outstanding Securities, the Blackstone Designator may also designate one non-voting observer to attend meetings of the Board. The Blackstone Designator initially
designates Martin Brand as the non-voting observer. Except to the extent that the Board reasonably determines in good faith that the receipt of such materials would prevent the Company from asserting
attorney-client privilege, such non-voting observer shall receive at the same time and in the same manner as the Directors copies of all materials (including copies of meeting minutes) given to Directors in
connection with any meetings of the Board and if the Board proposes to act by written consent, the Board shall provide such non-voting observer at the same time and in the same manner with copies of all
notices and materials given to any Director in connection with such action. The non-voting observer may be required by the Board to temporarily leave a meeting of the Board if the presence of the non-voting observer would prevent the Company from asserting attorney-client privilege with respect to matters discussed before the Board at such time. 

(d) If at any time any of the Blackstone Designator or the Founder Investor (collectively, the “Principal Stockholder
Designators”, and each a “Principal Stockholder Designator”) has designated fewer than the total number of individuals that it is then entitled to designate pursuant to Section 2.1(a) or
2.1(b) hereof, the Blackstone Investors or the Founder Investor, as applicable, shall have the right, at any time and from time to time, to designate such additional individuals which it is entitled to so designate, in which case, any
individuals nominated by or at the direction of the Board or any duly-authorized committee thereof for election as Directors to fill any vacancy on the Board shall include such designees, and the Company shall use its best efforts to (i) effect
the election of such additional designees, whether by increasing the size of the Board or otherwise, and (ii) cause the election of such additional designees to fill any such newly-created vacancies or to fill any other existing vacancies. 

(e) Directors are subject to removal pursuant to the applicable provisions of the Amended and Restated Certificate of Incorporation of the
Company; provided, however, for as long as this Agreement remains in effect, the Blackstone Designees may only be removed with the consent of the Blackstone Designator and the Founder Designee may only be removed with the
consent of the Founder Investor, in each case delivered in accordance with Section 5.13 hereof. 
 (f) In the event
that a vacancy is created at any time by death, disability, retirement, removal (with or without cause), disqualification, resignation or otherwise with respect to the Blackstone Designees or the Founder Designee, any individual nominated by or at
the direction of the Board or any duly-authorized committee thereof to fill such vacancy shall be, and the Company shall use its best efforts to cause such vacancy to be filled, as soon as possible, by a new designee of the Blackstone Designator or
the Founder Investor, as applicable. 
 (g) The Company shall, to the fullest extent permitted by law, include in the slate of nominees
recommended by the Board at any meeting of stockholders called for the purpose of electing directors (or consent in lieu of meeting), the persons designated pursuant to this Section 2.1 and use its best efforts to cause the
election of each such designee to the Board, including nominating each such individual to be elected as a Director as provided herein, recommending such individual’s election and soliciting proxies or consents in favor thereof. In

  
 7 

 
the event that any Principal Stockholder Designee shall fail to be elected to the Board at any meeting of stockholders called for the purpose of electing directors (or consent in lieu of
meeting), the Company shall use its best efforts to cause such Principal Stockholder Designee (or a new designee of the applicable Principal Stockholder Designator) to be elected to the Board, as soon as possible, and the Company shall take or cause
to be taken, to the fullest extent permitted by law, at any time and from time to time, all actions necessary to accomplish the same, including, without limitation, actions to effect an increase in the Total Number of Directors. 

(h) Each Principal Stockholder hereby agrees to vote in favor of and to consent to the Blackstone Designees and the Founder Designee in
connection with each vote taken or written consent executed in connection with the election of Directors to the Board, and each Principal Stockholder agrees not to seek to remove or replace the Blackstone Designees or the Founder Designee and each
Principal Stockholder shall not vote in favor or consent to the removal of the Blackstone Designees or the Founder Designees unless the party entitled to designate such Blackstone Designee or Founder Designee, as applicable, requests such removal,
in which case each Principal Stockholder shall vote in favor of or consent to such removal. Each Principal Stockholder may unilaterally (i) waive its rights under and (ii) opt out of the obligations and requirements of this
Section 2.1(h) by written notice to the Company to the extent that such group is not eligible to file a Schedule 13G pursuant to the rules promulgated under Section 13(d) of the Exchange Act. 

(i) In addition to any vote or consent of the Board or the stockholders of the Company required by applicable Law or the certificate of
incorporation or bylaws of the Company, and notwithstanding anything to the contrary in this Agreement, for so long as this Agreement is in effect, any action by the Board to increase or decrease the Total Number of Directors (other than any
increase in the Total Number of Directors in connection with the election of one or more Directors elected exclusively by the holders of one or more classes or series of the Company’s shares other than Common Stock) shall require the prior
written consent of the Blackstone Designator, delivered in accordance with Section 5.13 hereof; provided, however, that in no event shall any such increase or decrease, in any instance, eliminate, abridge, or
otherwise modify the right of (i) the Blackstone Designator to designate Blackstone Designees in accordance with Section 2.1(a), without the consent of the Blackstone Investors and (ii) the Founder Investor to
designate the Founder Designee in accordance with Section 2.1(b), without the consent of the Founder Investor. 

2.2 Compensation. Except to the extent any Principal Stockholder Designator may otherwise notify the Company, the Principal Stockholder
Designees shall be entitled to compensation consistent with the compensation received by other non-employee Directors, including any fees and equity awards, provided, that (x) to the extent any Director
compensation is payable in the form of equity awards, at the election of a Principal Stockholder Designee, in lieu of any equity award, such compensation shall be paid in an amount of cash equal to the value of the equity award as of the date of the
award, with any such cash subject to the same vesting terms, if any, as the equity awarded to other Directors and (y) at the election of a Principal Stockholder Designee, any Director compensation (whether cash, equity awards and/or cash in
lieu of equity as may be designated by the electing Principal Stockholder Designee) shall be paid to a Principal Stockholder or an Affiliate thereof specified by such Principal Stockholder Designee rather than to such Principal Stockholder Designee.
If the Company adopts a policy that Directors own a minimum amount of equity in the Company, no Principal Stockholder Designee that is an Affiliate or employee of a Principal Stockholder Designator shall be subject to such policy unless otherwise
determined by such Principal Stockholder Designator in its sole discretion. 

  
 8 

 2.3 Other Rights of Principal Stockholder Designees. Except as provided in
Section 2.2, each Principal Stockholder Designee serving on the Board shall be entitled to the same rights and privileges applicable to all other members of the Board generally or to which all such members of the Board are entitled. In
furtherance of the foregoing, the Company shall indemnify, exculpate, and reimburse fees and expenses of the Principal Stockholder Designees (including by entering into an indemnification agreement in a form substantially similar to the
Company’s form director indemnification agreement) and provide the Principal Stockholder Designees with director and officer insurance to the same extent it indemnifies, exculpates, reimburses and provides insurance for the other members of the
Board pursuant to the certificate of incorporation or bylaws of the Company, applicable law or otherwise. 
 ARTICLE III. 

INFORMATION; VCOC 
 3.1 Books
and Records; Access. The Company shall, and shall cause its Subsidiaries to, keep proper books, records and accounts, in which full and correct entries shall be made of all financial transactions and the assets and business of the Company
and each of its Subsidiaries in accordance with generally accepted accounting principles. The Company shall, and shall cause its Subsidiaries to, (a) permit the Principal Stockholder Entities and their respective designated representatives (or
other designees), at reasonable times and upon reasonable prior notice to the Company, to review the books and records of the Company or any of such Subsidiaries and to discuss the affairs, finances and condition of the Company or any of such
Subsidiaries with the officers of the Company or any such Subsidiary and (b) provide the Principal Stockholder Entities all information of a type, at such times and in such manner as is consistent with the Company’s past practice or that
is otherwise reasonably requested by such Principal Stockholder Entities from time to time (all such information so furnished pursuant to this Section 3.1, the “Information”). Subject to Section 3.4, any Principal Stockholder
Entity (and any party receiving Information from a Principal Stockholder Entity) who shall receive Information shall maintain the confidentiality of such Information. Notwithstanding the foregoing, that the Company shall not be required to disclose
any privileged Information of the Company so long as the Company has used commercially reasonable efforts to enter into an arrangement pursuant to which it may provide such information to the Principal Stockholder Entities without the loss of any
such privilege. 
 3.2 Certain Reports. The Company shall deliver or cause to be delivered to the Principal Stockholder Entities,
at their request: 
 (a) to the extent otherwise prepared by the Company, operating and capital expenditure budgets and periodic information
packages relating to the operations and cash flows of the Company and its Subsidiaries; and 

  
 9 

 (b) to the extent otherwise prepared by the Company, such other reports and information as
may be reasonably requested by the Principal Stockholder Entities; provided, however, that the Company shall not be required to disclose any privileged information of the Company so long as the Company has used commercially reasonable efforts
to enter into an arrangement pursuant to which it may provide such information to the Principal Stockholder Entities without the loss of any such privilege. 

3.3 VCOC.
 (a) With respect
to each Principal Stockholder Entity that is intended to qualify its direct or indirect investment in the Company as a “venture capital investment” as defined in the Department of Labor regulations codified at 29 CFR Section 2510.3-101 (the “Plan Asset Regulation”) (each, a “VCOC Investor”), for so long as the VCOC Investor, directly or through one or more subsidiaries, continues to hold
any Common Stock (or other securities of the Company into which such Common Stock may be converted or for which such Common Stock may be exchanged), without limitation or prejudice of any of the rights provided to the Principal Stockholder Entities
hereunder, the Company shall, with respect to each such VCOC Investor: 
 (i) provide each VCOC Investor or its designated representative
with: 
 (A) upon reasonable notice and at mutually convenient times, the right to visit and inspect any of the offices and properties of
the Company and its Subsidiaries and inspect and copy the books and records of the Company and its Subsidiaries; 
 (B) as soon as available
and in any event within 45 days after the end of each of the first three quarters of each fiscal year of the Company, consolidated balance sheets of the Company and its Subsidiaries as of the end of such period, and consolidated statements of income
and cash flows of the Company and its Subsidiaries for the period then ended prepared in conformity with generally accepted accounting principles in the United States applied on a consistent basis, except as otherwise noted therein, and subject to
the absence of footnotes and to year-end adjustments; 
 (C) as soon as available and in any event
within 120 days after the end of each fiscal year of the Company, a consolidated balance sheet of the Company and its Subsidiaries as of the end of such year, and consolidated statements of income and cash flows of the Company and its Subsidiaries
for the year then ended prepared in conformity with generally accepted accounting principles in the United States applied on a consistent basis, except as otherwise noted therein, together with an auditor’s report thereon of a firm of
established national reputation; 
 (D) to the extent the Company is required by law or pursuant to the terms of any outstanding
indebtedness of the Company to prepare such reports, any annual reports, quarterly reports and other periodic reports pursuant to Section 13 or 15(d) of the Exchange Act, actually prepared by the Company as soon as available; and 

  
 10 

 (E) upon written request by the VCOC Investor, copies of all materials provided to the
Board, subject to appropriate protections with respect to confidentiality and preservation of attorney-client privilege; provided, that, in each case, if the Company makes the information described in clauses (B), (C) and
(D) of this Section 3.3(a)(i) available through public filings on the EDGAR System or any successor or replacement system of the U.S. Securities and Exchange Commission, the requirement to deliver such
information shall be deemed satisfied; 
 (ii) make appropriate officers and/or Directors of the Company available, and cause the officers
and directors of its Subsidiaries to be made available, periodically and at such times as reasonably requested by each VCOC Investor, upon reasonable notice and at mutually convenient times, for consultation with such VCOC Investor or its designated
representative with respect to matters relating to the business and affairs of the Company and its Subsidiaries; 
 (iii) to the extent that
the VCOC Investor requests to receive such information and rights, and to the extent consistent with applicable Law or listing standards (and with respect to events which require public disclosure, only following the Company’s public disclosure
thereof through applicable securities law filings or otherwise), inform each VCOC Investor or its designated representative in advance with respect to any significant corporate actions, and to provide (or cause to be provided) each VCOC Investor or
its designated representative with the right to consult with the Company and its Subsidiaries with respect to such actions should the VCOC Investor elect to do so; provided, however, that this right to consult must be exercised within five
days after the Company informs the VCOC Investor of the proposed corporate action; provided, further, that the Company shall be under no obligation to provide the VCOC Investor with any material
non-public information with respect to such corporate action; and 
 (iv) provide each VCOC Investor
or its designated representative with such other rights of consultation which the VCOC Investor’s counsel may determine in writing to be reasonably necessary under applicable legal authorities promulgated after the date hereof to qualify its
investment in the Company as a “venture capital investment” for purposes of the Plan Asset Regulation; provided that the parties agree that any such rights of consultation shall be of a nature consistent with those granted above and
nothing in this Agreement shall be deemed to require the Company to grant to the VCOC Investor any additional rights with respect to the governance or management of the Company. 

(b) The Company agrees to consider, in good faith, the recommendations of each VCOC Investor or its designated representative in connection
with the matters on which it is consulted as described above in this Section 3.3, recognizing that the ultimate discretion with respect to all such matters shall be retained by the Company. 

(c) In the event a VCOC Investor or any of its Affiliates Transfers all or any portion of their investment in the Company to an Affiliated
entity that is intended to qualify its investment in the Company as a “venture capital investment” (as defined in the Plan Asset Regulation), such Transferee shall be afforded the same rights with respect to the Company afforded to the
VCOC Investor hereunder and shall be treated, for such purposes, as a third party beneficiary hereunder. 

  
 11 

 (d) In the event that the Company ceases to qualify as an “operating company” (as
defined in the first sentence of 2510.3-101(c)(1) of the Plan Asset Regulation), or the investment in the Company by a VCOC Investor does not qualify as a “venture capital investment” as defined in
the Plan Asset Regulation, then the Company and each Principal Stockholder Entity will cooperate in good faith and take all reasonable actions necessary, subject to applicable Law, to preserve the VCOC status of each VCOC Investor or the
qualification of the investment as a “venture capital investment,” it being understood that such reasonable actions shall not require a VCOC Investor to purchase or sell any investments. 

(e) For so long as the VCOC Investor, directly or through one or more subsidiaries, continues to hold any Common Stock (or other securities of
the Company into which such Common Stock may be converted or for which such Common Stock may be exchanged) and upon the written request of such VCOC Investor, without limitation or prejudice of any of the rights provided to the Principal Stockholder
Entities hereunder, the Company shall, with respect to each such VCOC Investor, furnish and deliver a letter covering the matters set forth in Sections 3.3(a), 3.3(b), 3.3(c) and 3.3(d) hereof in a form and substance
satisfactory to such VCOC Investor. 
 (f) In the event a VCOC Investor is an Affiliate of a Principal Stockholder Entity, as described in
Section 3.3(a) above, such affiliated entity shall be afforded the same rights with respect to the Company and afforded to the Principal Stockholder Entity under this Section 3.3 and shall be
treated, for such purposes, as a third party beneficiary hereunder. 
 3.4 Confidentiality. Each Principal Stockholder agrees that it
will, and will direct its designated representatives to, keep confidential and not disclose any Confidential Information; provided, however, that such Principal Stockholder and its designated representatives may disclose Confidential
Information to the other Principal Stockholders, to the Principal Stockholder Designees and to (a) its Affiliates and its Affiliates’ attorneys, accountants, consultants, insurers, financing sources and other advisors in connection with
such Principal Stockholder’s investment in the Company, (b) any Person, including a prospective purchaser of Common Stock or Common Units, as long as such Person has agreed, in writing, to maintain the confidentiality of such Confidential
Information, (c) any of such Principal Stockholder’s or its respective Affiliates’ partners, members, stockholders, directors, officers, employees or agents in the ordinary course of business (the Persons referenced in clauses (a),
(b) and (c), a Principal Stockholder’s “designated representatives”) or (d) as the Company may otherwise consent in writing; provided, further, however, that each Principal Stockholder agrees to be
responsible for any breaches of this Section 3.4 by such Principal Stockholder’s designated representatives. 
 3.5 Information
Sharing. Each party hereto acknowledges and agrees that Principal Stockholder Designees may share any information concerning the Company and its Subsidiaries received by them from or on behalf of the Company or its designated representatives
with each Principal Stockholder and its designated representatives (subject to such Principal Stockholder’s obligation to maintain the confidentiality of Confidential Information in accordance with Section 3.4). 

  
 12 

 ARTICLE IV. 

ADDITIONAL COVENANTS 
 4.1
Pledges or Transfers. Upon the request of any Blackstone Investor that wishes to (x) pledge, hypothecate or grant security interests in any or all of the shares of Common Stock or Common Units held by it including to banks or
financial institutions as collateral or security for loans, advances or extensions of credit or (y) transfer any or all of the shares of Common Stock or Common Units held by it, including to third party investors, the Company agrees to
cooperate with such Blackstone Investor in taking any action reasonably necessary to consummate any such pledge, hypothecation, grant or transfer, including without limitation, delivery of letter agreements to lenders in form and substance
reasonably satisfactory to such lenders (which may include agreements by the Company in respect of the exercise of remedies by such lenders), instructing the transfer agent to transfer any such shares of Common Stock subject to the pledge,
hypothecation or grant into the facilities of The Depository Trust Company without restricted legends and cooperating in diligence or other matters as may reasonably requested by any Blackstone Investor in connection with a proposed transfer. 

4.2 Spin-Offs or Split-Offs. In the event that the Company effects the separation of any portion of its business into one or more
entities (each, a “NewCo”), whether existing or newly formed, including without limitation by way of spin-off, split-off,
carve-out, demerger, recapitalization, reorganization or similar transaction, and any Principal Stockholder will receive equity interests in any such NewCo as part of such separation, the Company shall cause
any such NewCo to enter into a Stockholders agreement with the Principal Stockholders that provides the Principal Stockholder Entities with rights vis-á-vis such NewCo that are substantially identical
to those set forth in this Agreement. 
 ARTICLE V. 

GENERAL PROVISIONS 
 5.1
Termination. Subject to the early termination of any provision as a result of an amendment to this Agreement agreed to by the Board and the Principal Stockholders, as provided under Section 5.3, and except for Section 3.3
hereof, this Agreement, excluding Article V hereof, shall terminate upon the delivery of written notice by all the Principal Stockholder Designators to the Company requesting that this Agreement terminate. The VCOC Investors shall advise the Company
when they collectively first cease to beneficially own any Common Stock (or other securities of the Company into which such Common Stock may be converted or for which such Common Stock may be exchanged), whereupon Section 3.3 hereof shall
terminate. 
 5.2 Notices. Any notice, designation, request, request for consent or consent provided for in this Agreement shall
be in writing and shall be either personally delivered, sent by facsimile or sent by reputable overnight courier service (charges prepaid) to the Company at the address set forth below and to any other recipient at the address indicated on the
Company’s records, or at such address or to the attention of such other Person as the recipient party has specified by prior written notice to the sending party. Notices and other such documents will be deemed to have been given or made
hereunder when delivered personally or sent by facsimile (receipt confirmed) and one (1) Business Day after deposit with a reputable overnight courier service. 

  
 13 

 The Company’s address is: 

Bumble Inc. 
 1105 West 41st Street 
 Austin, Texas 78756 

	 	Attention:	 Laura Franco 

	 	Email:	 [email address] 

Each Principal Stockholder address is: 

The Blackstone Group Inc. 
 345
Park Avenue 
 New York, New York 10154 

	 	Attention:	 Martin Brand 

Jon Korngold 

Sachin Bavishi 

Vishal Amin 

	 	Facsimile:	 [facsimile number] 

	 	Email:	 [email address] 

[email address] 

[email address] 

[email address] 

Beehive Holdings III, LP 
 Beehive
Holdings II, LP 
 c/o Bumble Inc. 

1105 West 41st Street 

Austin, Texas 78756 

	 	Attention:	 Whitney Wolfe Herd 

	 	Email:	 [email address] 

5.3 Amendment; Waiver.

(a) The terms and provisions of this Agreement may be modified or amended only with the written approval of the Company and Principal
Stockholders holding a majority of the Total Outstanding Securities then held by the Principal Stockholders in the aggregate; provided, however, that any modification or amendment (i) to Section 2.1,
Section 5.1 or this Section 5.3, or any other provision of this Agreement that would have the effect of modifying or amending such sections, shall also require the approval of the Blackstone
Investors and the Founder Investor, (ii) that would adversely affect the rights of (A) any Blackstone Investor in a manner different from any other Principal Stockholder, shall also require the approval of such Blackstone Investor or
(B) the Founder Investor in a manner different from any other Principal Stockholder, shall also require the approval of the Founder Investor and (iii) to Section 2.1(c) shall require only the consent of the
Company and the Blackstone Investors with respect to the Blackstone Designator’s right to designate a non-voting observer to the Board. 

  
 14 

 (b) Except as expressly set forth in this Agreement, neither the failure nor delay on the
part of any party hereto to exercise any right, remedy, power or privilege under this Agreement shall operate as a waiver thereof, nor shall any single or partial exercise of any right, remedy power or privilege preclude any other or further
exercise of the same or of any other right, remedy, power or privilege, nor shall any waiver of any right, remedy, power or privilege with respect to any occurrence be construed as a waiver of such right, remedy, power or privilege with respect to
any other occurrence. 
 (c) No party shall be deemed to have waived any claim arising out of this Agreement, or any right, remedy, power or
privilege under this Agreement, unless the waiver of such claim, right, remedy, power or privilege is expressly set forth in a written instrument duly executed and delivered on behalf of such party; and any such waiver shall not be applicable or
have any effect except in in the specific instance in which it is given. 
 (d) Each Principal Stockholder, in such Principal
Stockholder’s sole discretion, may withdraw from this Agreement at any time by written notice to the Company. Thereafter, such Principal Stockholder shall cease to be a party to this Agreement, shall have no further rights or obligations
hereunder and none of the terms or provisions hereof shall have any continuing force and effect with respect to such Principal Stockholder. 

(e) Any party hereto may unilaterally waive any of its rights hereunder in a signed writing delivered to the Company. 

5.4 Further Assurances. The parties hereto will sign such further documents, cause such meetings to be held, resolutions passed,
exercise their votes and do and perform and cause to be done such further acts and things necessary, proper or advisable in order to give full effect to this Agreement and every provision hereof. To the fullest extent permitted by law, the Company
shall not directly or indirectly take any action that is intended to, or would reasonably be expected to result in, the Principal Stockholder or any Principal Stockholder Entity being deprived of the rights contemplated by this Agreement. 

5.5 Assignment. This Agreement may not be assigned without the express prior written consent of the other parties hereto, and any
attempted assignment, without such consents, will be null and void; provided, however, that, without the prior written consent of any other party hereto, a Blackstone Investor may assign its rights and obligations under this Agreement,
in whole or in part, to any Transferee of Common Stock and/or Common Units so long as such Transferee, if not already a party to this Agreement, executes and delivers to the Company a joinder to this Agreement evidencing its agreement to become a
party to and to be bound by certain or all, as applicable, of the provisions of this Agreement as a Blackstone Investor hereunder, whereupon such Transferee shall be deemed a “Blackstone Investor” hereunder. This Agreement will inure to
the benefit of and be binding on the parties hereto and their respective successors and permitted assigns. 

  
 15 

 5.6 Third Parties. Except as provided for in Article II, Article III and Article
IV with respect to any Principal Stockholder Entity, this Agreement does not create any rights, claims or benefits inuring to any person that is not a party hereto nor create or establish any third party beneficiary hereto. 

5.7 Governing Law. THIS AGREEMENT AND ITS ENFORCEMENT AND ANY CONTROVERSY ARISING OUT OF OR RELATING TO THE MAKING OR PERFORMANCE
OF THIS AGREEMENT SHALL BE GOVERNED BY AND CONSTRUED IN ACCORDANCE WITH THE LAWS OF THE STATE OF NEW YORK. 
 5.8 Jurisdiction; Waiver of
Jury Trial. Each party hereto hereby (i) agrees that any action, directly or indirectly, arising out of, under or relating to this Agreement shall exclusively be brought in and shall exclusively be heard and determined by either the
Supreme Court of the State of New York sitting in Manhattan or the United States District Court for the Southern District of New York, and (ii) solely in connection with the action(s) contemplated by subsection (i) hereof, (A) irrevocably
and unconditionally consents and submits to the exclusive jurisdiction of the courts identified in subsection (i) hereof, (B) irrevocably and unconditionally waives any objection to the laying of venue in any of the courts identified in clause
(i) of this Section 5.8, (C) irrevocably and unconditionally waives and agrees not to plead or claim that any of the courts identified in such clause (i) is an inconvenient forum or does not have personal jurisdiction over any party
hereto, and (D) agrees that mailing of process or other papers in connection with any such action in the manner provided herein or in such other manner as may be permitted by applicable law shall be valid and sufficient service thereof. EACH
PARTY HERETO HEREBY IRREVOCABLY WAIVES, TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, ANY RIGHT IT MAY HAVE TO A TRIAL BY JURY IN RESPECT OF ANY CLAIM OR ACTION DIRECTLY OR INDIRECTLY ARISING OUT OF, UNDER OR IN CONNECTION WITH THIS AGREEMENT
OR THE SERVICES CONTEMPLATED HEREBY. 
 5.9 Specific Performance. Each party hereto acknowledges and agrees that in the event of
any breach of this Agreement by any of them, the other parties hereto would be irreparably harmed and could not be made whole by monetary damages. Each party accordingly agrees to waive the defense in any action for specific performance that a
remedy at law would be adequate and agrees that the parties, in addition to any other remedy to which they may be entitled at law or in equity, shall be entitled to specific performance of this Agreement without the posting of a bond. 

5.10 Entire Agreement. This Agreement sets forth the entire understanding of the parties hereto with respect to the subject matter
hereof. There are no agreements, representations, warranties, covenants or understandings with respect to the subject matter hereof or thereof. This Agreement supersedes all other prior agreements and understandings between the parties with respect
to such subject matter. 
 5.11 Severability. If any provision of this Agreement, or the application of such provision to any Person
or circumstance or in any jurisdiction, shall be held to be invalid or unenforceable to any extent, (i) the remainder of this Agreement shall not be affected thereby, and each other provision hereof shall be valid and enforceable to the fullest
extent permitted by law, (ii) as to such Person or circumstance or in such jurisdiction such provision shall be reformed to be valid and enforceable to the fullest extent permitted by law, and (iii) the application of such provision to
other Persons or circumstances or in other jurisdictions shall not be affected thereby. 

  
 16 

 5.12 Table of Contents, Headings and Captions. The table of contents, headings,
subheadings and captions contained in this Agreement are included for convenience of reference only, and in no way define, limit or describe the scope of this Agreement or the intent of any provision hereof. 

5.13 Grant of Consent. Any vote, consent or approval of, or designation by, or other action of, the Principal Stockholder
Designator hereunder shall be effective if notice of such vote, consent, approval, designation or action is provided in accordance with Section 5.2 hereof by the Principal Stockholder Designator as of the latest date any such notice is so
provided to the Company. 
 5.14 Counterparts. This Agreement and any amendment hereto may be signed in any number of separate
counterparts, each of which shall be deemed an original, but all of which taken together shall constitute one Agreement (or amendment, as applicable). 

5.15 Effectiveness. This Agreement shall become effective at the effective time prescribed in the Master Reorganization Agreement,
dated on or about the date hereof, among the Company, Bumble Holdings and the other parties thereto. 
 5.16 No Recourse. This
Agreement may only be enforced against, and any claims or cause of action that may be based upon, arise out of or relate to this Agreement, or the negotiation, execution or performance of this Agreement, the transactions contemplated hereby or the
subject matter hereof may only be made against the parties hereto and no past, present or future Affiliate, director, officer, employee, incorporator, member, manager, partner, stockholder, agent, attorney or representative of any party hereto or
any past, present or future Affiliate, director, officer, employee, incorporator, member, manager, partner, stockholder, agent, attorney or representative of any of the foregoing (each, a “Non-Recourse
Party”) shall have any liability for any obligations or liabilities of the parties to this Agreement or for any claim based on, in respect of, or by reason of, the transactions contemplated hereby. Without limiting the rights of any party
against the other parties hereto, in no event shall any party or any of its Affiliates seek to enforce this Agreement against, make any claims for breach of this Agreement against, or seek to recover monetary damages from, any Non-Recourse Party. 
 [Remainder of Page Intentionally Left Blank] 

 

  
 17 

 IN WITNESS WHEREOF, the parties hereto have executed this Agreement on the day and year
first above written. 
  

			
	COMPANY:
	
	BUMBLE INC.
		
	By:	 	 /s/ Laura Franco

	Name:	 	Laura Franco
	Title:	 	Chief Legal and Compliance Officer

 [Signature Page to Bumble Inc. Stockholders Agreement] 

 
			
	BLACKSTONE INVESTORS:
	
	BLACKSTONE BUZZ HOLDINGS L.P.
		
	By:	 	BTO Holdings Manager – NQ L.L.C., its general partner
		
	By:	 	Blackstone Tactical Opportunities Associates – NQ L.L.C., its managing member
		
	By:	 	BTOA – NQ L.L.C., its sole member
		
	By:	 	 /s/ Christopher J. James

		 	 Name: Christopher J. James
 Title:
  Authorized Person

	
	BLACKSTONE TACTICAL OPPORTUNITIES FUND – FD L.P.
		
	By:	 	Blackstone Tactical Opportunities Associates III – NQ L.P., its general partner
		
	By:	 	BTO DE GP – NQ L.L.C., its general partner
		
	By:	 	 /s/ Christopher J. James

		 	 Name: Christopher J. James
 Title:
  Authorized Person

 [Signature Page to Bumble Inc. Stockholders Agreement] 

 
			
	BLACKSTONE FAMILY INVESTMENT PARTNERSHIP – GROWTH ESC L.P.
		
	By:	 	BXG Side-by-Side GP L.L.C., its general partner
		
	By:	 	 /s/ Jonathan C. Korngold

		 	 Name: Jonathan C. Korngold
 Title:
  Authorized Person

	
	BCP BUZZ HOLDINGS L.P.
		
	By:	 	BCP VII Holdings Manager – NQ L.L.C., its general partner
		
	By:	 	 /s/ Robert Ramsauer

		 	 Name: Robert Ramsauer
 Title:   Senior
Managing Director

	
	BTO BUZZ HOLDINGS II L.P.
		
	By:	 	BTO Holdings Manager L.L.C., its general partner
		
	By:	 	Blackstone Tactical Opportunities Associates L.L.C., its managing member
		
	By:	 	BTOA L.L.C, its managing member
		
	By:	 	 /s/ Christopher J. James

		 	 Name: Christopher J. James
 Title:
  Authorized Person

 [Signature Page to Bumble Inc. Stockholders Agreement] 

 
			
	BXG BUZZ HOLDINGS L.P.
		
	By:	 	BXG Holdings Manager L.L.C., its general partner
		
	By:	 	 /s/ Jonathan C. Korngold

		 	 Name: Jonathan C. Korngold
 Title:
  Authorized Person

	
	BSOF BUZZ AGGREGATOR L.L.C.
		
	By:	 	Blackstone Strategic Opportunity Associates L.L.C., its managing member
		
	By:	 	 /s/ Jack Pitts

		 	 Name: Jack Pitts
 Title:   Authorized
Signatory

 [Signature Page to Bumble Inc. Stockholders Agreement] 

 
			
	FOUNDER INVESTOR:
	
	BEEHIVE HOLDINGS III, LP
		
	By:	 	 Beehive Holdings Management III, LLC,
 its
general partner

		
	By:	 	 /s/ Whitney Wolfe Herd

		 	 Name: Whitney Wolfe Herd
 Title:
  Sole Member

	
	BEEHIVE HOLDINGS II, LP
		
	By:	 	Beehive Holdings Management II, LLC, its general partner
		
	By:	 	 /s/ Whitney Wolfe Herd

		 	 Name: Whitney Wolfe Herd
 Title:
  Sole Member

 [Signature Page to Bumble Inc. Stockholders Agreement]

Source: [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00321-of-00352.parquet"}, [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00321-of-00352.parquet"}]]