Document:

Exhibit 10.1

 

SOFTWARE LICENSING AND TRANSACTION
SHARING AGREEMENT

 

THIS AGREEMENT (“Agreement”),
dated as of August 22, 2022 (the “Effective Date”), is made by and between The OLB Group, Inc., a Delaware corporation (collectively,
with its subsidiaries, “OLB”), and Cuentas Inc., a Florida corporation (collectively, with its subsidiaries “Cuentas”).

 

RECITALS

 

WHEREAS, OLB, through its wholly-owned
subsidiaries, develops, designs and operates private merchant payment services, solutions and experiences;

 

WHEREAS, Cuentas and OLB will establish
a merchant services relationship whereby Cuentas and OLB will seek to sell or rent OLB’s point-of-sale (POS) devices to merchants
in the network established by Cuentas SDI, LLC (“SDI”) for the merchants in the SDI network (the “Cuentas/SDI Merchants”);

 

WHEREAS, Cuentas will use reasonable
best efforts to have [REDACTED] agree to provide its [REDACTED] reload capability to the SDI Merchants that agree to rent or purchase
the OLB POS devices in their respective merchant locations;

 

WHEREAS, Cuentas will market the
OLB-branded products under the processing platform under the Cuentas [REDACTED] processing agreement whereby a white label application
for payment processing and debit cards shall be created;

 

WHEREAS, OLB will develop for Cuentas’
Mobile App and associated products, an Application Programming Interface (API), databases and servers at no cost to Cuentas to allow for
the registration, approval and onboarding of consumers onto the Cuentas GPR/Mobile App/Mobile Wallet platform (“Cuentas Platform”)
currently hosted by CIMA Telecom Group with complete functions as currently available through the Cuentas App and associated products
and services.

 

NOW THEREFORE, in consideration
of the foregoing and the respective representations, warranties, covenants, agreements and conditions set forth herein, and for other
good and valuable consideration, the receipt and sufficiency are hereby acknowledged, the parties hereto, intending to be legally bound,
agree as follows:

 

2. DEFINITIONS.

 

As used herein, the following terms have the following meanings:

 

1.1 “Cloud
Presence” means any point of presence maintained on the Internet or on any other public data network. With respect to any Cloud
Presence maintained on the World Wide Web, such Cloud Presence includes all HTML pages (or similar unit of information presented in any
relevant data protocol) that are identified by the same second-level domain (such as OMNISOFT.com) or by the same equivalent level identifier
in any relevant address scheme.

 

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1.2 “Cuentas
Customer” means the end-users of the Cuentas digital-wallet and general purpose reloadable (GPR) prepaid cards.

 

1.3 “Cuentas
Content” means the Marks, forms, graphical and text information, and other tools and content which are supplied by Cuentas..

 

1.4 “Cuentas
Providers” means currently [REDACTED] , [REDACTED] Bank and any other such other providers as Cuentas may develop in the future.

 

1.5 “Cuentas
White Label Products/Services” means the providing of white label products, including OLB-branded pre-paid debit cards and a
Bank Identification Number (BIN) for OLB only, provided and sponsored by the Cuentas/[REDACTED] network.

 

1.6 “Fees”
means payments by Merchants directly to Cuentas for (i) annual and monthly subscription fees, and (ii) all fees or charges for additional
fee based services provided to Cuentas Merchants for any Omnicommerce services who have subscribed to such additional services from or
through Cuentas, all of which are subject to change at the discretion of OLB on not less than 30 days’ notice to Cuentas.

 

1.7 “[REDACTED]
Products” means individual [REDACTED] products that [REDACTED] has authorized Cuentas to sale through the Cuentas/[REDACTED]
product agreement, including negotiating with [REDACTED] the sale of the [REDACTED] Reload Products through a proposed broker agreement,
which Products are currently sold through a Feature or a point-of-sale (POS) device as are set forth on Schedule A attached hereto.

 

1.8 “Intellectual
Property Rights” means any patents, copyrights, Trademarks, trade secrets, database rights, know-how, moral rights and other
intellectual property or proprietary rights arising under the laws of any jurisdiction.

 

1.9 Marks”
means those Trademarks provided by Cuentas providers to Cuentas and OLB providers to OLB for use by Cuentas and OLB in connection with
the branding of a merchant solution subject to the terms and conditions of such use as imposed by the Cuentas or OLB providers.

 

1.10 “OLB
Features” means those features selected by Cuentas to be offered, from time to time, by OLB in conjunction with an Omnicommerce
for that particular Cuentas area. The complete set of available OLB Features as of the date of this Agreement can be found at http://shopfast.com/features,
or at any replacement URL established by OLB for that purpose.

 

1.11 “OLB Services For Cuentas Benefit” means
the (i) initial integration of the OLB White Label Products/Services with the Cuentas Content and all related software and hardware
implementation relating to the [REDACTED] Products and (ii) implementation of the communication between Cuentas’ developed
mobile app, mobile wallet, Cuentas Providers, issuing banks, databases and [REDACTED] processing services utilizing the API relating
to the GPR and Mobile App Products & services, including without limitation integrating into the API the various statement of
work applications transferred to Cuentas by CIMA Telecom as set forth on Schedule B attached hereto (“Cuentas
GPR-Mobile-App”) and/or support required for the Cuentas GPR-Mobile-App’s continuing operation and growth, and (iii)
..

 

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1.12 “OLB
Services For OLB Benefit” means the (i) implementation of the communication between OLB’s developed applications and [REDACTED]
processing services utilizing the [REDACTED] API relating to the [REDACTED] Products and (ii) sale or rental of OLB’s point-of-sale
(POS) devices to the Cuentas SDI Merchants. In connection therewith, Cuentas shall execute an Independent Sales Organization Processing
Agreement in the form substantially similar to the form attached as Exhibit A attached hereto.

 

1.13 “OLB
Tools” means the software, forms, graphical and text information, and other tools and content which are supplied by OLB to provide
the Services.

 

1.14 “OLB
White Label Products/Services” means the providing of the white label cloud presence allowing white label branding to Cuentas,
from time to time, provided by OLB, including the creation of an Omnicommerce, provided by OLB.

 

1.15 “Omnicommerce”
means a Cloud Presence that: (a) is linked from a Cloud Presence controlled by Cuentas via API services provided by OLB into a central
Database, (b) is designed and developed by OLB for use by Cuentas and is operated by Cuentas under the supervision of OLB (i.e., each
Cuentas and OLB shall have joint administrative access rights), (c) offers Products for sale to Cuentas Customers, and (d) features the
Marks associated with the Cuentas Providers.

 

1.16 “Omnicommerce Link” means a
hypertext link from a Cloud Presence controlled by an Cuentas Omnicommerce which is designed, developed and/or operated for Cuentas
properties.

 

1.17 “Person”
means any natural person, corporation, partnership, Limited Liability Company or other entity.

 

1.18 “Term”
means the term of this Agreement, as described in Section 9.

 

1.19 “Trademarks”
means any trademarks, service marks, trade dress, trade names, corporate names, proprietary logos or indicia and other source or business
identifiers, and any application or registration respecting the foregoing.

 

2. Services.

 

2.1 OLB Services For Cuentas Benefit. OLB agrees
to provide the OLB Services for Cuentas Benefit in exchange for the revenue sharing set forth in Section 7. OLB will utilize its developers
to create the Cuentas GPR-Mobile-App and shall bear all costs associated with said development. Cuentas shall appoint Cuentas’
Chief Technology Officer and Cuentas’ Chief Operating Officer (collectively, the “Cuentas Agents”), who shall consult,
monitor, oversee, and advise the OLB developers regarding the development of the Cuentas GPR-Mobile-App and the specifications and expected
Features to ensure the finished Cuentas GPR-Mobile-App functions as intended by Cuentas. OLB expects to complete the API code as soon
as reasonably possible after the Effective Date.

 

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2.2 Testing
of the Cuentas GPR-Mobile-App. Before the launch of the Cuentas GPR- Mobile-App, the OLB developers in consultation with the Cuentas Agents
shall as necessary test the functionality, reliability and process of the Cuentas GPR-Mobile-App in a controlled testing environment.
Upon approval by the Cuentas Agents of the results of the controlled testing environment to move the Cuentas GPR-Mobile-App into production,
the OLB developers, in consultation with the Cuentas Agents, shall perform periodic test of the Cuentas GPR-Mobile-App to ensure continued
functionality, reliability and process of the Cuentas GPR-Mobile-App and to remove and repair any bugs or malfunctions in the Cuentas
GPR-Mobile-App as soon as practicable.

 

2.3 Fees
and pass through expenses. Cuentas will directly pay for all servers, interconnections, collocation and other connectivity required. Fees
and pass through expenses associated with the operation of the Cuentas platform, including without limitation the Cuentas GPR-Mobile-App,
shall be born and paid directly by Cuentas. Cuentas will be responsible for all costs of PCI-DSS compliant.

 

2.4 Cuentas
will supply a separate BIN for OLB so it may have its own GPR program and mobile App based on the Cuentas Mobile App. All fees and costs
incurred in obtaining the BIN will be paid by Cuentas. All processor servicing fees charged by [REDACTED] will be split pro rata per BIN
between Cuentas and OLB.

 

2.5 All
improvements made by OLB to the Cuentas GPR-Mobile-App or any new or additional enhancements, functionality, or features to the Cuentas
GPR-Mobile-App, not currently in-use or contemplated (“New Feature”), that may be used by Cuentas and OLB will be developed
by OLB in consultation with the Cuentas Agents at no cost to Cuentas. With respect to a New Feature, as such is identified prior to work
being performed, that will only benefit Cuentas and not OLB, including at the request of Cuentas, OLB will provide technical services
as requested at a rate of $45 per hour to develop the New Feature.

 

At the request of Cuentas, OLB will
provide, in consultation with the Cuentas Agents, development and enhancements assistance to ensure the continuing operation and enhancements
of the Cuentas SDI portal at the rate of $45 per hour. OLB will develop in consultation with Cuentas Agents and charge

 

2.6 OLB Services
For OLB Benefit shall be performed with the necessary due diligence and ordinary standard of care to ensure functionality of the OLB Services
related to the [REDACTED] products and the OLB POS system.

 

		3.	Cuentas Products. Cuentas agrees to provide Cuentas White
Label Products to OLB and OLB’s merchants at cost that Cuentas pays [REDACTED] .

 

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		4.	Marketing of Omni Merchants by the Cuentas/SDI Merchants.
Each Cuentas/SDI Merchant for which an Omnicommerce is operated by OLB shall (i) include a Link located on the Cuentas page and (ii)
a statement thereon that it is “Powered by ShopFast a product of OMNISOFT, Inc.”

 

		5.	Trademark Usage.  Cuentas hereby grants to OLB the right
to use and display the Marks on the Omni Merchant for such Cuentas and, upon Cuentas’ approval, not to be unreasonably withheld,
in OLB’s promotional and marketing materials. OLB shall not be deemed to be in breach of this Agreement by reason of any delay
in, or failure by Cuentas to timely approve, any proposed usage or exploitation of any Client Marks by OLB.

 

		6.	Publicity. The parties shall work together to issue publicity
and general marketing communications concerning their relationship and other mutually agreed-upon matters. In addition, neither party
shall issue such publicity and general marketing communications concerning their relationship without the prior written consent of the
other party (not to be unreasonably withheld). Additionally, neither party shall disclose the terms of this Agreement to any third party
other than its outside counsel, auditors, and financial advisors, except as may otherwise be required by law including the United States
securities laws and the rules and regulations promulgated thereunder. It is the intention of the parties hereto to jointly develop and
issue a summary descriptive statement about this Agreement and the services to be provided hereunder.

 

		7.	REVENUE SHARING.

 

		7.1	OLB Sharing of Net Revenues. [REDACTED]

 

		7.2	Cuentas Sharing of Net Revenues. [REDACTED]

 

		7.3	Cuentas Fees and Charges. [REDACTED]

 

		7.4	Chargebacks. [REDACTED]

 

		7.5	Records and Audit; Late Payments; Taxes.  During the
Term, each party shall maintain records of Fees collected. Each party, at its expense, and upon at least ten (10) days advance notice
to the other party, shall have the right at any time during the Term to examine or audit such records in order to verify the figures
reported in any quarterly report. In the event that such an audit uncovers a discrepancy greater than fifteen percent (15%) with respect
to Fees collected, the party being audited shall pay the additional Fees to the other party and reimburse the other party for all out-of-pocket
expenses associated with such audit. Such audit shall be conducted during reasonable business hours.

 

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		8.	WARRANTIES, INDEMNIFICATION AND LIMITATION OF DIRECT LIABILITY.

 

		8.1	Warranties.  Each party represents and warrants to the
other that:

 

(i) it has the full corporate right, power and authority
to enter into this Agreement and to perform the acts required of it hereunder;

 

(ii) the
execution of this Agreement and performance of its obligations hereunder, do not and will not violate any agreement to which it is a party
or by which it is bound; and

 

(iii) when
executed and delivered, this Agreement will constitute the legal, valid and binding obligation of such party, enforceable against it in
accordance with its terms.

 

8.2 Indemnification.  Subject to the provisions
of Section 8.3 hereof, each party (the “Indemnifying Party”) will defend, indemnify and hold harmless the other party
(the “Indemnified Party”), and the respective directors, officers, employees, shareholders and agent of the Indemnified
Party, from and against any and all claims, costs, losses, damages, judgments and expenses (including reasonable attorneys’
fees and disbursements) arising out of or in connection with any third-party claim alleging any breach of the Indemnifying
Party’s representations or warranties set forth in this Agreement. In addition, Cuentas and OLB (as the “Indemnifying
Party”) shall each defend, indemnify and hold harmless the other party (as the “Indemnified Party”) from and
against any and all claims, costs, losses, damages, judgments and expenses (including reasonable attorneys’ fees) arising out
of or in connection with any third- party claim alleging that any materials (including without limitation the Cuentas Content, the
OMNISOFT Tools, software, technology or other content) provided by the Indemnifying Party to the Indemnified Party, contain any
material that is obscene, libelous or defamatory, or infringing of any third party Intellectual Property Rights or violates any law.
The Indemnified Party agrees that the Indemnifying Party shall have sole and exclusive control over the defense and settlement of
any such third party claim. The Indemnified Party shall promptly notify the Indemnifying Party of any such claim of which it becomes
aware and shall: (a) at the Indemnifying Party’s expense, provide reasonable cooperation to the Indemnifying Party in
connection with the defense or settlement of any such claim and (b) at the Indemnified Party’s expense, be entitled to
participate in the defense of any such claim. The Indemnifying Party shall not acquiesce to any judgment or enter into any
settlement that adversely affects the Indemnified Party’s rights or interests without prior written consent of the Indemnified
Party.

 

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8.3 Limitation
of Liability; Disclaimer.

 

8.3.1 Liability.  EXCEPT
AS REQUIRED TO COVER THIRD PARTY INDEMNIFICATION CLAIMS, UNDER NO CIRCUMSTANCES SHALL EITHER PARTY BE LIABLE TO THE OTHER PARTY FOR
INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL OR EXEMPLARY DAMAGES (EVEN IF THAT PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH
DAMAGES), ARISING FROM PERFORMANCE SERVICES OR OBLIGATIONS DESCRIBED IN THIS AGREEMENT, INCLUDING WITHOUT LIMITATION LOSS OF REVENUE
OR ANTICIPATED PROFITS OR LOST BUSINESS. EXCEPT AS REQUIRED TO COVER THIRD PARTY INDEMNIFI- CATION CLAIMS, EITHER PARTY’S
LIABILITY (WHETHER ARISING IN TORT, CONTRACT OR OTHERWISE AND NOTWITHSTANDING ANY FAULT, NEGLIGENCE (WHETHER ACTIVE, PASSIVE OR
IMPUTED), PRODUCT LIABILITY OR STRICT LIABILITY) UNDER THIS AGREEMENT OR WITH REGARD TO ANY OF THE PRODUCTS OR SERVICES RENDERED
UNDER THIS AGREEMENT, EACH PARTY’S OMNI MERCHANTS AND ANY OTHER ITEMS OR SERVICES FURNISHED UNDER THIS AGREEMENT WILL IN NO
EVENT EXCEED ONE HUNDRED THOUSAND DOLLARS.

 

8.3.2 No Additional
Warranties.  EXCEPT AS SET FORTH IN THIS AGREEMENT, NEITHER PARTY MAKES, AND EACH PARTY HEREBY SPECIFICALLY DISCLAIMS, ANY
REPRESENTATIONS OR WARRANTIES, EXPRESS OR IMPLIED (INCLUDING ANY IMPLIED WARRANTY OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR
PURPOSE AND IMPLIED WARRANTIES ARISING FROM COURSE OF DEALING OR COURSE OF PERFORMANCE), AND EACH PARTY HEREBY SPECIFICALLY
DISCLAIMS ANY CLAIM IN TORT (INCLUDING NEGLIGENCE), ANY PRODUCTS OR SERVICES DESCRIBED THEREON, OR ANY OTHER ITEMS OR SERVICES
PROVIDED UNDER THIS AGREEMENT. WITHOUT LIMITING THE GENERALITY OF THE FOREGOING, CUENTAS ACKNOWLEDGES THAT THE THE CONTENT THEREOF
(INCLUDING ANY SERVERS OR OTHER HARDWARE, SOFTWARE AND ANY OTHER ITEMS USED OR PROVIDED BY OMNISOFT OR ANY THIRD PARTIES IN
CONNECTION WITH OPERATING OR PERFORMANCE OF ANY SERVICES HEREUNDER) ARE PROVIDED “AS IS.” NEITHER PARTY MAKES ANY
WARRANTY THAT IT WILL CONTINUE TO OPERATE ITS IN THEIR CURRENT FORM, THAT ITS OMNI MERCHANTS WILL BE ACCESSIBLE WITHOUT
INTERRUPTION, THAT IT WILL MEET THE REQUIRE- MENTS OR EXPECTATIONS OF THE OTHER PARTY, OR THAT THE CONTENT OR ANY OTHER MATERIALS ON
OR THE SERVERS AND SOFTWARE THAT MAKE ITS OMNICOMMERCE AVAILABLE ARE FREE FROM ERRORS, DEFECTS, DESIGN FLAWS OR OMISSIONS.

 

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8.3.3 Sole
Remedy.  IN THE EVENT OF BREACH OF ANY WARRANTY CONTAINED IN THIS AGREEMENT, CUENTAS’ SOLE AND EXCLUSIVE REMEDY SHALL BE THAT
OLB WILL MAKE REASONABLE EFFORTS TO REMEDY SUCH BREACH AS SOON AS PRACTICABLE.

 

		9.	TERM AND TERMINATION.

 

		9.1	Term. The term of this Agreement shall commence upon
the Effective Date and shall continue for a period of five (5) years (the “Initial Term”). After the Initial Term, this Agreement
shall be automatically extended for additional one (1) year periods (such periods, together with the Initial Term, the “Term”),
unless either Party provides written notice of its intention not to extend the term of the Agreement at least one-hundred twenty (120)
days prior to the end of the Initial Term or any extension and unless this Agreement is earlier terminated as provided in Section 9.2.

 

		9.2	Termination.  Either party, on failure to pay consideration
due and owing or other material breach by the other party, may terminate the Agreement upon not less than thirty (30) days’ prior
written notice to the other, provided that the other party has not cured such material breach within such thirty (30) day period.

 

		9.3	Effect of Termination.  Upon termination or expiration
of the Term for any reason, all rights and obligations of the parties under this Agreement shall be extinguished, except that the rights
and obligations of the parties under Sections 2 with respect to Services rendered and Products sold prior thereto.

 

		10.	COVENANTS.

 

10.1 Non-Competition. During the Term, each party, its
partners, shareholders, employees, business interests, successors, assigns, and affiliates (as applicable), will not directly or
indirectly, engage in any commercial activity the same or substantially similar to the business as the other party and anywhere in
the world. Specifically, OLB will not conduct business in the General Purpose Reloadable (GPR), secured credit card, digital
content, international remittances, public transportation payment cards, physical card and/or reloadable card, domestic mobile
top-ups, international mobile top-ups, Mexico bill pay, MVNO/MVNE, and WI-FI 6 sharing. Cuentas will not conduct business in the
merchant services and point-of-sale devices anywhere in the world (each, a “Competitive Business”). During the Term,
each party agrees that it will not directly or indirectly own, operate, manage, employ, or be employed, in any capacity, by any
individual or entity engaged in a Competitive Business anywhere in the world.

 

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10.2 Non-Solicitation. During the term of this Agreement,
and for five (5) years after termination of this Agreement, unless otherwise agreed in writing,

 

(a) Cuentas, nor any of its
principals, employees, salespersons, agents, subsidiaries, affiliates, or entities in which such principal has any interest, will
directly or indirectly, solicit, endeavor to obtain as a customer, contract with or obtain services from or provide services to the
following entities or brands:

 

[REDACTED]

 

(b) OLB,
nor any of its principals, employees, salespersons, agents, subsidiaries, affiliates, or entities in which such principal has any interest,
will directly or indirectly, solicit, endeavor to obtain as a customer, contract with or obtain services from or provide services to
the following entities or brands:

 

[REDACTED] ;

 

10.3 Confidentiality.
 Attached as Exhibit B hereto is the Mutual Confidentiality, Non-Circumvent and Non-Disclosure Agreement dated July 27, 2022 between
Cuentas and OLB (the “NDA”). The parties acknowledge that the continuing business relationship covered by this Agreement will
be subject to, and the parties will continue to abide by, the terms and provisions of the NDA.

 

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		11.	INTELLECTUAL PROPERTY.

 

		11.1	Ownership.

 

(a) OLB
retains all rights, title and interest in and to the Omnicommerce (including, without limitation, any and all content, data, URLs, domain
names, technology, software, code, user interfaces, “look and feel”, Trademarks and other items posted thereon or used in connection
or associated therewith.

 

(b) Cuentas shall own all rights,
title and interest in and to (i) the Cuentas GPR-Mobile- App, (ii) the Cuentas Digital wallet, Cuentas digital content, E-Gift, any and
all physical gift card, and Cuentas cross border international remittances, (iii) the Marks, along with all Intellectual Property Rights
associated with any of the foregoing. All goodwill arising out of OLB’s use of any of the Marks shall inure solely to the benefit
of Cuentas.

 

(c) After termination
of this Agreement, each party shall return the property of the other party and cease any further use of said property.

 

		11.2	Intellectual Property Notices. Neither party shall have
any right to remove, obscure or alter any notices of Intellectual Property Rights appearing in or on any materials provided by the other
party.

 

		11.3	Further Assurances.  Each party shall take such action
(including, without limitation, execution of affidavits or other documents) as the other party may reasonably request to effect, perfect
or confirm such other party’s ownership interests and other rights as set forth above in this Section 10.

 

		12.	GENERAL PROVISIONS.

 

12.1 .

 

		12.2	Independent Contractors.  The Parties are independent
contractors under this Agreement, and nothing herein shall be construed to create a partnership, joint venture, franchise or agency relationship
between Cuentas and OLB. Neither party has any authority to enter into agreements of any kind on behalf of the other party.

 

		12.3	Assignment. Neither party may assign this Agreement or
any of its rights or delegate any of its duties under this Agreement without the prior written consent of the other party, not to be
unreasonably withheld; except that either party may, without the other party’s consent, assign this Agreement or any of its rights
or delegate any of its duties under this Agreement to any purchaser of all or substantially all of such party’s assets or to any
successor by way of merger, consolidation or similar transaction. Notwithstanding the foregoing, OLB shall have the right, in its sole
discretion, without the prior written consent or other consent, of any other party, to assign this Agreement to an entity which is majority
owned by OLB at the time of such assignment. Subject to the foregoing, this Agreement will be binding upon, enforceable by, and inure
to the benefit of the parties and their respective successors and assigns.

 

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		12.4	Choice of Law; Forum Selection.  This Agreement shall
be governed by, and construed in accordance with, the laws of the State of New York without reference to its choice of law rules. Each
party hereby irrevocably consents to exclusive personal jurisdiction and venue in the state and federal courts located in New York County,
New York with respect to any actions, claims or proceedings arising out of or in connection with this Agreement, and agrees not to commence
or prosecute any such action, claim or proceeding other than in the aforementioned courts.

 

		12.5	Dispute Resolution.  Except for enforcement of or disputes
arising under or relating to the Covenants contained in Section 10, any dispute relating to or arising from this Agreement shall be resolved
by binding arbitration under the Commercial Rules of the American Arbitration Association. Unless otherwise agreed by Depositor and Preferred
Beneficiary, arbitration will take place in New York, New York. Any court having jurisdiction over the matter may enter judgment on the
award of the arbitrator(s). Service of a petition to confirm the arbitration award may be made by First Class mail or by commercial express
mail, to the attorney for the party or, if unrepresented, to the party at the last known business address. Notwithstanding the above,
nothing in this Section shall prevent either Party form seeking immediate judicial intervention and injunctive relief for an alleged
breach of the Covenants in Section 10 above.

 

		12.6	Non-Waiver. No waiver of any breach of any provision
of this Agreement shall constitute a waiver of any prior, concurrent or subsequent breach of the same or any other provisions hereof,
and no waiver shall be effective unless made in writing and signed by an authorized representative of the waiving party.

 

		12.7	Force Majeure.  Neither party shall be deemed to be in
default of or to have breached any provision of this Agreement as a result of any unforeseen and unforeseeable delay, failure in performance
or interruption of service, resulting directly or indirectly from an event or series of events, including but not limited to, acts of
God, acts of civil or military authorities, civil disturbances, wars, strikes, fires, pandemics or other catastrophes (each a “Force
Majeure Event”). The party claiming a Force Majeure Event shall notify the other party within seventy- two (72) hours of the existence
of such a condition and shall similarly notify the other party within forty-eight (48) hours after such a condition is remedied.

 

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		12.8	Service Representatives.  Each of the parties agrees
to appoint a service representative (each, a “Service Representative”). All invoices, communications, documentation and materials
relating to this Agreement and sent by each of the parties shall be sent to the Service Representatives. Each party will appoint one
or more alternates to serve in the absence of the primary Service Representative. Service Representatives may be changed at any time
by written notice to the other party.

 

		12.9	Notices. Any notice or other communication required or
permitted to be given hereunder shall be given in writing and delivered (i) in person; (ii) mailed via certified mail or express mail
properly addressed, requiring a signature against delivery, and all charges and postage prepaid; (iii) delivered by a recognized courier
service, properly addressed requiring a signature against delivery and all charges prepaid; or (iv) by e-mail or facsimile transmission
which has been specifically acknowledged by the noticed party as having been received (if not acknowledged notice shall not be deemed
to have been given). In each instance such notice or other communication shall be delivered to the Service Representative.

 

	OLB:	CUENTAS:
	 	 
	The OLB Group, Inc.	Cuentas, Inc.
	 Ronny Yakov	Arik Maimon
	1120 Avenue of the Americas	235 Lincoln Rd,
	4th Floor	Suite 210
	New York, NY 10036	Miami, FL. 33139 
	ronny@olb.com	arik@cuentas.com

 

		12.10	Integration. This Agreement contains the entire understanding
of the parties hereto with respect to the transactions and matters contemplated hereby, supersedes all previous agreements or negotiations
between OLB and Cuentas concerning the subject matter hereof, and cannot be amended except by a writing signed by both parties.

 

		12.11	Severability.  In the event any provision of this Agreement
shall, for any reason, be held to be invalid, illegal or unenforceable in any respect, the remaining provisions shall remain in full
force and effect. If any provision of this Agreement shall, for any reason, be determined by a court of competent jurisdiction to be
excessively broad or unreasonable as to scope or subject, such provision shall be enforced to the extent necessary to be reasonable under
the circumstances and consistent with applicable law while reflecting as closely as possible the intent of the parties as expressed herein.

 

		12.12	Counterparts. This Agreement may be executed in counterparts,
each of which will be deemed an original, and all of which together constitute one and the same instrument. To expedite the process of
entering into this Agreement, the parties acknowledge that Transmitted Copies of the Agreement will be equivalent to original documents
until such time as original documents are completely executed and delivered. “Transmitted Copies” will mean copies that are
reproduced or transmitted via photocopy, facsimile or other process of complete and accurate reproduction and transmission.

 

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IN WITNESS WHEREOF,
the parties hereto have each duly executed and delivered this Agreement as of the Effective Date.

 

	The OLB Group, Inc.	 	Company: Cuentas, Inc.
	 	 	 
	Signature: 	/s/ Ronny Yakov	 	Signature:	 /s/ Arik Maimon
	Name: Ronny Yakov	 	Name: Arik Maimon
	Title: CEO	 	Title: Interim CEO

 

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Schedule A – Products

 

[REDACTED]

 

 

P
a g e 14Exhibit 10.2

 

INDEPENDENT SALES ORGANIZATION
PROCESSING AGREEMENT

 

This Independent Sales
Organization Processing Agreement (“Agreement”) is entered into this 22nd day of August, 2022 (“Effective
Date”), by and between eVance, Inc., a wholly owned subsidiary of The OLB Group, Inc., with its principal place of business at
960 North Point Parkway, Suite 400, Alpharetta, Georgia, 30005 (“OLB” or “eVance”) and Cuentas, Inc., a
corporation with offices at 235 Lincoln Rd, Suite 210, Miami, Florida 33139 (“ISO”). For convenience, eVance and ISO are
from time to time referred to as the “Parties.”

 

RECITALS

 

A. WHEREAS eVance is in
the business of providing credit and debit card processing services to merchants, as described in Article II of this Agreement
(collectively, the “Services”); and

 

B. WHEREAS ISO desires to solicit
and refer merchants to eVance for those Services under the terms of this Agreement.

 

NOW THEREFORE, the Parties, in consideration of the mutual
promises set forth below, the sufficiency of which is hereby recognized, agree as follows:

 

ARTICLE I. DEFINITIONS

 

The Parties hereto agree that the definitions form an
integral part of this Agreement. The following terms when used in this Agreement will have the meanings set forth in this Section:

 

		1.1	“Agreement” shall have the meaning set forth in
the introductory paragraph above.

 

		1.2	“Authorization” means the process detailed in the
Rules whereby a Transaction for a specified amount is approved by the issuer of the Credit Card or Debit Card, or such issuer’s
agent.

 

		1.3	“Authorization” means the process detailed in the
Rules whereby a Transaction for a specified amount is approved by the issuer of the Credit Card or Debit Card, or such issuer’s
agent.

 

		1.4	“Chargeback” means a Transaction that has been returned
to the Merchant by or through the Payment Brand in accordance with the Rules.

 

		1.5	“Compensation” means ISO’s percentage of Processing
Revenue as set forth on Exhibit A attached hereto.

 

		1.6	“Confidential Information” means all proprietary,
secret or confidential information, software, or data relating to either Party and their operations, employees, products or services,
clients, customers or potential customers (including Merchants), and includes Merchant pricing and marketing plans related to the Services,
as well as the terms of this Agreement. All data and information related to Merchants and Transactions, the MAP system and the Services
(including any pricing schedules) will be deemed the Confidential
Information of eVance. Confidential Information shall not include information that (i) is known to the receiving Party at the time
it receives Confidential Information; (ii) has become publicly known through no wrongful act of the receiving Party; (iii) has been
rightfully received by the receiving Party from a third party authorized to make such communication without restriction; or (iv) has
been approved for release by written authorization of the disclosing Party.

 

     

     

    

 

		1.7	“Credit Card” means a valid and unexpired payment instrument issued by, and bearing the
symbols of, Visa, MasterCard or another Payment Brand processed by eVance.

 

		1.8	“Data Capture” means the process of capturing all necessary data relating to Transactions
and transmitting such data to Member in order to settle the Transaction.

 

		1.9	“Debit Card” means a card bearing the symbols of any debit card networks processed by eVance.

 

		1.10	“Effective Date” shall have the meaning set forth
in the introductory paragraph above.

 

		1.11	“Event of Default” means any one or more of the
events listed in Section 7.3

 

		1.12	“ISO” shall have the meaning set forth in the introductory
paragraph above.

 

		1.13	“ISO Account” means that deposit account designated by ISO at an ACH-receiving institution
into which all funds owed ISO are deposited by eVance, in accordance with this Agreement.

 

		1.14	“MasterCard” means MasterCard International, Inc.

 

		1.15	“Member” means that Visa and/or MasterCard member financial institution designated by eVance.

 

		1.16	“Merchant” means a business or other entity that has entered into a Merchant Agreement with
eVance and the Member and to which ISO provides services under this Agreement.

 

		1.17	“Merchant Agreement” means the written contracts entered into among eVance, Member, and
a Merchant, which enables the Merchant to participate in the Merchant Program.

 

		1.18	“Merchant Loss” means any loss incurred by eVance or Member for any reason attributable to
a Merchant as further clarified by Section 2.4.

 

		1.19	“Merchant Portfolio” means the group of approved
Merchants participating in the Merchant Program pursuant to this Agreement.

 

		1.20	“Merchant Program” means the operations, policies, procedures and package of services or
products as established by eVance, for the processing and settlement of Transactions for Merchants, which eVance
may determine, in its sole discretion, that ISO may offer to Merchants.

 

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		1.21	“Merchant Program Standards” are the policies and procedures that may be set forth, from
time to time, by Member and eVance to govern the operations of the Merchant Program, including credit and related standards to be used
by ISO in the solicitation of prospective Merchants and policies and procedures to ensure that relationships with Merchants are satisfactory
and that the Merchant Program is maintained in a financially safe and sound manner.

 

		1.22	“Payment Brand” means [REDACTED] and other similar payment networks and issuers.

 

		1.23	“Pass-Through Costs and Interchange” means (i) amounts charged by MasterCard, Visa, and other
networks or Payment Brands (including interchange fees, fines, dues, penalties and assessments, and debit network fees) attributable to
a Merchant, (ii) any costs that eVance is charged by its vendors and other third party providers, including gateway fees, surcharges,
customer specific setup fees, tariff line rates, data circuit charges and any other rates charged to eVance by a communications common
carrier, postage costs (at the 1st class rate), courier costs and costs of forms, (iii)
costs incurred as a result of governmental or regulatory changes, (iv) costs associated with new programs or services, and (v) third party
equipment-related charges. Pass-Through Costs and Interchange will also include increases in the fees set forth on Exhibit A to
reflect higher costs of managing or implementing services and programs then in effect.

 

		1.24	“Processing Revenue” means gross revenue actually collected by eVance from items listed
on Exhibit A for Merchants, less (i) Pass-Through Costs and Interchange, (ii) Chargebacks, returns, credits, adjustments and other
negative amounts assessed against a Merchant, (iii) all costs incurred from agents, vendors, value added resellers or other third parties
utilized by a Merchant, and (iv) new fees that do not, as of the Effective Date, appear on Exhibit A or in Merchant Agreements.

 

		1.25	“Rules” means the written regulations and procedures issued by any Payment Brand, as amended
from time to time.

 

		1.26	“Services” shall have the meaning set forth in Recital
A above.

 

		1.27	“Settlement” means the process, detailed in the Rules, of transferring the monetary value
of Transactions from a Credit Card issuer or Debit Card cardholder account to a merchant.

 

		1.28	“Third Party Authorization Network” means a company
providing Authorization and Data Capture services for merchants.

 

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		1.29	“Transaction” means the purchase by a cardholder of goods or services from a merchant, by
use of a Credit Card or Debit Card. The term includes credit transactions and adjustments, when appropriate.

 

		1.30	“MAP” means the then current merchant accounting programs, systems
                                                                                                 or software, used or operated by eVance, which programs, systems or software may change from time to time at eVance’s sole
                                                                                                 option, and all related software and system documentation, to account for the Merchant Program, and which programs, systems or
                                                                                                 software the ISO will use to interface with eVance.

 

		1.31	“Visa” means Visa U.S.A., Inc.

 

ARTICLE II. EVANCE RESPONSIBILITIES

 

2.1 Services.
eVance will provide Merchants with access to Third-Party Authorization Networks for the Authorization and Data Capture of Transactions.
eVance will provide Settlement services to Merchants. eVance will notify, or cause Member to notify, Merchants of Chargebacks, ACH rejects,
or Transaction rejects. eVance will provide access to Third Party Authorization Networks to authorize, capture and transmit data relating
to [REDACTED] and certain Debit Card transactions pursuant to agreements entered between Merchants and such card issuers. eVance will
encourage and assist ISO’s sponsorship into [REDACTED].

 

2.2 Reporting.
eVance will provide to ISO reports on Merchants, Compensation, and other matters as determined by eVance in its reasonable discretion.
Upon ISO’s request and at ISO’s cost, eVance may provide ISO with appropriate electronic reports detailing the revenues and
profitability paid by Member to eVance attributable to Merchants.

 

2.3 Retrievals and Chargebacks.
eVance has contracted with Member to provide, and will provide to Merchants, retrieval and Chargeback data processing and customer service
related to retrievals and Chargebacks.

 

2.4 Merchant
Losses. All Merchant Losses incurred by eVance or Member will be borne by eVance and by ISO based on the revenue share/splits
contained in Exhibit A. Notwithstanding the previous sentence, ISO will be 100% liable if such Merchant Losses (i) arise from or
are related to ISO’s indemnification obligations set forth herein, or (ii) are attributable in whole or part to (A) the misrepresentation,
fraud, willful or intentional acts or omissions or gross negligence of ISO or any of ISO’s sales representatives, or the failure
of any of such parties to comply with applicable laws or the Rules; (B) the breach of any provision of this Agreement by ISO or any of
ISO’s sales representatives; or (C) a misrepresentation or omission by a Merchant of which ISO knew. ISO will notify eVance immediately
in writing of any information concerning any Merchant that would indicate that eVance may incur a Merchant Loss.

 

2.5 Ownership of
Merchant Agreements. Subject to ISO’s right to receive Compensation hereunder, ISO acknowledges and agrees that ISO
will have no equity interest, ownership, or other rights in any Merchant Agreement or in the Services provided by eVance hereunder.
Further, ISO acknowledges and agrees that all Merchant Agreements, Merchant accounts, records, documentation, and the information
contained therein are the property of and are owned by eVance and are considered eVance’s Confidential Information.

 

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2.6 Login
Access to MAP. If ISO orders such service as provided by eVance as the applicable service for ISO’s business and
abides by the terms and provisions as set forth by eVance grants to ISO login access to use for its own business the MAP system for
the term of this Agreement and under the terms and conditions determined by eVance from time to time. This login access will
terminate and ISO will cease using the MAP system upon termination of this Agreement for any reason. ISO agrees to pay to eVance all
relevant MAP fees per Exhibit A. ISO shall have no right to use, replicate, or obtain any ownership right in any business
methods or processes utilized by eVance or the MAP system. Further, ISO shall have no right to obtain source code for the MAP system
by any means. ISO shall not reverse engineer, decompile, disassemble, translate, modify, disclose to any third party, or develop any
software that is competitive with MAP, or any part of it, without the prior written consent of eVance. ISO shall have no right to
use, market, distribute, sell, sublicense, deliver or otherwise transfer MAP for or to any third party. ISO shall not copy,
duplicate, or otherwise reproduce, nor allow others to copy, duplicate, or otherwise reproduce MAP. ISO shall not remove from MAP,
or its packaging, or alter any trademarks, trade names, logos, patent or copyright notices, or other notices or markings, or add any
other notices or markings to MAP, or its packaging. ISO will not challenge eVance’s interest in MAP or do anything that would
contest or impair any of eVance’s rights in the MAP system.

 

ARTICLE III. ISO OBLIGATIONS

 

3.1 Marketing.
ISO will market the Services of eVance, and will encourage merchants that ISO believes will meet Merchant Program Standards to
become Merchants with eVance. ISO will assist potential Merchants in completing all documentation required for application to the
Merchant Program. ISO shall use only the form of Merchant Agreement that has been approved by eVance and ISO will not change any
term on any Merchant Agreement without eVance’s prior written consent, which may be withheld in eVance’s sole
discretion. ISO will not use any marketing materials without eVance’s prior written consent. When submitting a merchant
application to eVance for approval, ISO agrees to submit all such applications via facsimile or online by utilizing the then current
MAP system designated by eVance. Unless otherwise agreed to by eVance in writing, eVance must receive all hard copy documents
required by eVance’s credit underwriting policies, including but not limited to the original merchant application, a voided
check and supporting documents, within seven (7) days of the online or facsimile submission date of the merchant application to
eVance. For each merchant application that eVance does not receive all required documents within such 7-day period, ISO shall owe
eVance a late fee of $1.00 per application per day beginning on the eighth day after the submission date. ISO authorizes eVance to
set off such amounts from Compensation. If eVance does not receive all required documents within fourteen (14) days, eVance may also
restrict ISO from accessing or using the MAP online application submission module indefinitely until it has received all required
documents.

 

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3.2 Equipment
and Supplies. ISO will sell or lease to Merchants all hardware necessary to participate in the Merchant Program, including
any terminals or point of sale devices and related equipment at Merchants’ facilities. eVance will have no responsibility or
liability with regard to Merchant equipment leases or sales. ISO will indemnify eVance for any claims, losses or liabilities in
connection with such equipment leases or sales, including but not limited to costs and reasonable attorney’s fees expended by
eVance in connection with a lawsuit brought by a Merchant related to an equipment lease or sale. ISO authorizes eVance to set off
against amounts owed to ISO under this Agreement any amount owed by ISO to those equipment leasing companies with which eVance has
contracted to so reimburse, including but not limited to amounts attributable to first payment defaults and fraud. ISO or Merchant
will install and maintain such equipment. ISO will provide all supplies necessary for the Merchant to perform its duties under the
Merchant Agreement.

 

3.3 Training.
ISO will train Merchants on the operation of all equipment and the Merchant Program.

 

3.4 Information.
eVance and Member may conduct financial and procedural audits of ISO to confirm compliance with this Agreement, the Merchant Program
Standards and the Rules. ISO will supply eVance or its representatives with information requested by it for this, or any other purpose,
no later than seven (7) days from the receipt of such request.

 

3.5 Customer
Service. ISO will provide first-line customer services to Merchants, at ISO’s cost, including any terminal repair and deployment,
terminal downloads, Merchants training on terminal use, the installation, servicing and maintenance of the point-of-sale devices and related
equipment at Merchants’ facilities and will likewise be responsible for the connection of those devices to eVance’s and any
third party processor’s designated systems in compliance with eVance’s and the third party processor’s requirements.

 

3.6 Performance
of Services.  ISO will render all services in an ethical and professional manner, consistent with the standards adopted by eVance.
ISO may request above services be performed by eVance at such prices as detailed in Exhibit A.

 

3.7 Acceptance
of Merchants. eVance retains the right to: (A) review, and approve or disapprove, the acceptance of Merchant Agreements into the
Merchant Program, and (B) terminate a Merchant from the Merchant Program.

 

3.8 Compliance
with eVance/Member Agreement. ISO will conduct its business in such a way so as not to cause eVance to violate the provisions
of any agreement between eVance and Member. ISO and each salesperson of ISO will execute the ethics statement attached hereto as Exhibit
B.

 

3.9 Background
Check and Site Inspections. Each of ISO’s principals, officers and directors will submit to a background check and ISO will
submit to a site inspection as deemed appropriate by eVance. ISO will perform a background check on all salespeople and provide the results
to eVance upon its request.

 

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3.10 Cardholder
Information. ISO agrees to comply with all privacy and security requirements under the Rules, including, but not limited to, the
[REDACTED] and the PCI Security Standards Council, LLC standards with regard to use, access, and storage of cardholders’ nonpublic
personal information (“Cardholder Information”). ISO agrees to report to eVance any unauthorized access to, use or disclosure
of any Cardholder Information. Such report shall be made as soon as possible, but in no event no later than 3 business days following
the date that ISO becomes aware of such unauthorized access, use or disclosure. With respect to any Cardholder Information obtained by
ISO, ISO agrees to comply with all restrictions and conditions imposed by eVance or Member with regard to such Cardholder information.
If ISO maintains any individual’s personal information, ISO will notify the other party, as promptly as possible, of any breach
of the security of such information. ISO will take action requested by eVance, Member, PCI Security Standards Council, LLC, or the Payment
Brands, if any, to mitigate such unauthorized disclosure.

 

3.11 Sales
Representatives. ISO will report to eVance the name, signature, photo identification, sales office location, and social security
number of all salespeople that represent the Merchant Program to prospective Merchants. ISO will update such report as new salespeople
are added or as salespeople are terminated. ISO will actively and diligently monitor sales representatives to ensure compliance with applicable
laws and the Rules. ISO will take immediate action to rectify any non-compliant activity, or activity which could cause harm to eVance’s
or Member’s reputation or business. ISO will be responsible for ensuring that all salespeople comply with the terms of this Agreement
and the Rules, and ISO will be liable for their failure to comply. Any costs associated with these required services will be paid by ISO.

 

3.12 MAP.
ISO shall use the designated MAP system, as applicable, and the on-line merchant management system, for all merchant applications.

 

3.13 Merchant
Agreements. Each Merchant Agreement must be on the form provided by eVance. Neither ISO nor any of ISO’s sales representatives
shall make any changes or modifications to any Merchant Agreement without the prior written consent of eVance. eVance reserves the right
to amend or change in any manner the Merchant Agreement to be used by ISO, including changes to the discount rate, transaction fees and
all other fees due from Merchants. ISO acknowledges and agrees that all rights to and interests in the Merchant Agreements and the Services
provided by eVance will be owned by eVance and Member, free and clear of any interest, claim, lien or security interest of ISO. ISO may
not transfer, assign, sell, or exchange any Merchant Agreement. ISO will not encumber any Merchant Agreement, nor represent to any third
party that it has any right of ownership of any Merchant Agreement.

 

3.14 Merchant
Pricing and Collateral Agreements. ISO agrees to submit all pricing schedules and other exhibits, schedules, attachments,
addenda and the like included with or made a part of the Merchant Agreement (collectively, “Collateral Documents”) to
eVance for review and approval prior to use. All Merchant fees must be clearly and conspicuously disclosed to the Merchant in
writing prior to any payment or application and approved by eVance. ISO agrees to comply with all eVance pricing policies and the
Rules and applicable laws with regard to Merchant pricing and may not engage in any pricing scheme that negatively reflects on
eVance and/or results in a loss. All losses due to ISO’s pricing error will be deducted from Compensation. ISO agrees that it
will not enter into any agreement or agreements with a Merchant relating to the Services (collectively “Collateral
Agreements”) without first submitting the complete form of such Collateral Agreements to eVance for review and approval. ISO
represents and warrants to eVance that the Merchant Agreement, the Collateral Documents and the Collateral Agreements (i) comply
with all applicable laws and the Rules; (ii) to ISO’s knowledge do not contain any untrue statement or omit to state a
material fact necessary to make any statement made therein, in light of the circumstances in which it was made, not misleading; and
(iii) do not contain any statement that may materially adversely affect the relationship between eVance and the Merchant. ISO agrees
to leave signed copies of the Merchant Agreement and all Collateral Documents and Collateral Agreements with each Merchant after
such documents have been signed by the Merchant. eVance’s approval of the Merchant Agreement, the Collateral Documents and the
Collateral Agreements will not in any way relieve ISO from its responsibility for losses and liabilities that may result from
ISO’s violations of the representations and warranties contained herein.

 

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3.15 Merchant
Reserves.  In the event eVance or Member requires a Merchant to establish reserves, holdbacks, deposits or other safeguards against
Merchant Losses, ISO will cooperate with implementation of such safeguards. ISO may not create, require, or hold any such Merchant reserves.

 

3.16 Third
Party Providers. ISO shall not employ any third party service provider to perform any of ISO’s obligations under this Agreement
or under the Merchant Agreements or otherwise permit such a third party to provide services to any Merchant without eVance’s prior
written approval. ISO shall provide financial and such other information regarding such entities as eVance or its processor may request
in connection with eVance’s determination whether to approve such entities. ISO shall be directly responsible for the actions of
such third parties and their compliance with the guidelines and requirements of eVance, its third party processor, the Rules, and applicable
law.

 

3.17 Merchant
Information. ISO will promptly notify eVance in writing of any adverse information that ISO receives relating to a Merchant,
particularly including information regarding a Merchant’s financial condition, changes in a Merchant’s method of doing
business or types of goods or services or any other information relating to Merchant that would have a material effect on
Merchant’s ability to comply with the terms of its Merchant Agreement. ISO represents that all information submitted to eVance
(including information contained on any merchant application and/or site inspection) is true, accurate, complete, and not misleading
and that all physical sites of Merchants have been visited and examined by ISO or a mutually acceptable third party in accordance
with eVance’s underwriting policy and the Rules. Any information provided by ISO to eVance that is knowingly false or
misleading will be considered a material breach of this Agreement. ISO shall request existing and prospective Merchants solicited by
ISO to furnish eVance and/or Member with such financial and other information as eVance and/or Member may from time-to-time
request.

 

ARTICLE IV. PAYMENT OF COMPENSATION

 

4.1 Compensation.
eVance will pay to ISO by ACH transfer to the ISO Account an amount equal to the Compensation based on amounts finally paid to and received
by eVance for Merchants that continue to process through eVance pursuant to this Agreement. eVance’s obligation to pay the Compensation
shall arise only at such time as eVance receives payment from its respective third-party payors relating to such Merchants. Compensation
will be calculated by eVance based on the fees set forth on Exhibit A. eVance may amend Exhibit A to reflect Pass-Through
Costs and Interchange, and any such amendments or changes shall become part of this Agreement and be fully effective 30 days after ISO
is notified thereof. If ISO disputes any Compensation paid to it, ISO must submit written notification to eVance that a dispute exists
and specify in detail the nature of the dispute no later than 30 days after the date of payment. If ISO fails to submit the required written
notification within the prescribed time period, the parties hereby agree that a dispute no longer exists, and ISO will be deemed to have
unconditionally accepted the Compensation for all services rendered during the time period for which the Compensation relates. Efforts
by eVance to assist ISO in investigating such matters will not create any obligations to continue such investigation or assist with any
investigation in response to any future notices of possible adjustments that are not timely submitted. ISO shall hold the compensation
plan set forth in Exhibit A in strict confidence.

 

4.2 Payment
of Compensation. eVance will pay to ISO by ACH transfer to the ISO Account an amount equal to the Compensation, payable in arrears
on or about [REDACTED] following the month in which processing occurred. ISO will only be paid Compensation under this Agreement if such
Compensation exceed [REDACTED]. eVance will pay Compensation to ISO with respect to a Merchant during the term of this Agreement and after
its termination so long as eVance continues to receive payments from the respective third party payors relating to such Merchant; provided,
however, that ISO’s right to receive any Compensation will immediately cease (i) upon the occurrence of any Event of Default either
during the term of this Agreement or after its termination, or (ii) if eVance is prohibited to pay Compensation by Member or a Payment
Brand.

 

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4.3 ISO
Account.  ISO will supply eVance with all information necessary for eVance to remit payment of Compensation to the ISO Account
and ISO shall promptly notify eVance of any changes to the ISO Account. ISO authorizes eVance to deposit funds directly into the ISO Account,
and eVance will automatically debit the ISO Account for all amounts owed by ISO related to or arising from its obligations under this
Agreement. All undisputed amounts that are unpaid when due under this Agreement shall bear interest at the rate of one percent (1%) per
month (but in no event more than the highest rate of interest legally allowable) on such delinquent amount from its due date until the
date of payment.

 

4.4 Recourse.
 Notwithstanding any provision set forth herein, ISO acknowledges and agrees that eVance shall have full recourse against ISO for:
(a) any Compensation previously paid on any fees which is not collected from the Merchant; (b) monies owed by ISO to eVance for any reason,
including but not limited to equipment, sales, supplies, and/or marketing materials, or (c) any errors or inaccuracies in amounts previously
paid to ISO under this Agreement. ISO further agrees such recourse shall not be limited to withholding Compensation or debiting the ISO
Account, but at eVance’s sole discretion, eVance may initiate other actions to recover such monies.

 

ARTICLE V. REPRESENTATIONS
AND WARRANTIES

 

5.1 Representations
and Warranties. Each Party represents and warrants to the other that:

 

A. Good Standing
and Enforceability. If other than a sole proprietorship, each Party is duly organized, validly existing and in good standing under
the laws of the State of its organization. Each Party

 

B. Authorization.
The person signing this Agreement on behalf of a Party has the full power and authority execute, deliver and ensure such Party’s
performance under this Agreement. This Agreement is valid, binding and enforceable against such Party in accordance with its terms.

 

C. No Violation.
Neither Party’s performance of this Agreement will violate any applicable law or regulation or any agreement to which that Party
may now be bound.

 

D. Sale of
Information. Neither Party will sell, purchase, provide or exchange Credit Card or Debit Card account numbers or Merchant information,
or any other Confidential Information, to any third party without the prior written consent of the other Party.

 

E. Compliance.
Both Parties will comply with the terms of this Agreement, with the Rules, and with all applicable state and federal laws and regulations.

 

F. No Litigation.
Neither Party nor any of either Party’s officers or directors is a party to any pending litigation that would have a material adverse
effect on such Party or would materially adversely affect the ability of such Party to perform its obligations under this Agreement. None
of ISO’s officers, directors, owners, partners, or principals, as applicable, has

been subject to a felony or a decree, injunction or judgment
in any proceeding or lawsuit alleging fraud or deceptive practices.

 

G. Change
in Ownership. ISO shall notify eVance immediately in the event that ISO undergoes a material change with respect to any of its principal
owners, operators, executive officers, or management.

 

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ARTICLE VI. COVENANTS

 

6.1 Non-Solicitation. During
the term of this Agreement, and for five (5) years after termination of this Agreement, neither ISO, nor any of its principals,
employees, salespersons, agents or entities in which such principal has any interest, will directly or indirectly (i) solicit,
endeavor to obtain as a customer, contract with or provide services to any Merchant other than in accordance with this Agreement;
(ii) solicit or otherwise cause any Merchant to terminate its participation in the Merchant Program; or (iii) solicit or market
services to any merchant that is already directly or indirectly provided services by eVance, whether or not such are provided under
the terms of this Agreement. Further, unless otherwise agreed, during the term of this Agreement and for two (2) years after
termination of this Agreement, neither ISO nor any salesperson of ISO nor any of ISO’s principal owners or affiliates will
directly or indirectly, contract with Member other than pursuant to this Agreement. Any such action shall be a material breach of
this Agreement constituting an Event of Default.

 

6.2 Confidentiality.

 

A. Information.
ISO and eVance each agree that it will not use for its own purposes, will not disclose to any third party, and will retain in strictest
confidence the Confidential Information of the other Party, and that each Party will safeguard such Confidential Information by using
the same degree of care and discretion that it uses to protect its own confidential information. Each Party may disclose such Confidential
Information to employees and agents who require such knowledge to perform services under this Agreement, provided that such employees
and agents are subject to obligations of confidentiality in regard to the protection of the Confidential Information no less binding than
those set forth herein. Confidential Information shall not include information that: (i) is or becomes within the public domain through
no act of the receiving Party in breach of this Agreement, (ii) was legitimately in the possession of the receiving Party prior to its
disclosure under this Agreement, and the receiving Party can prove that, or (iii) is received from another source that has no restriction
on use or disclosure. In the event either Party receives a subpoena or other validly issued administrative or judicial process requesting
Confidential Information, the recipient shall promptly notify the other Party of such receipt and, to the extent reasonable permit the
disclosing Party to contest such requirement, and thereafter, comply with such subpoena or process to the extent permitted by law. eVance
shall have the right to inspect ISO’s premises and the premises of all sales personnel to ensure that its Confidential Information
is properly protected from disclosure, damage or theft. Each Party agrees to destroy or return any Confidential Information of the other
Party upon the request of such Party or upon the expiration or termination of this Agreement.

 

B. Remedy.
In the event of a breach of this Section, the Parties agree that the non-breaching Party will suffer irreparable harm, and that the amount
of monetary damages would be impossible to calculate. Thus, the non-breaching Party will be entitled to injunctive relief in addition
to any other rights to which the non-breaching Party may be entitled, without the necessity of proof of actual damages.

 

6.3 Name
and Trademarks. Neither Party will use the other’s name or trademarks in any promotional or marketing materials without
prior written consent. eVance grants to ISO a limited, non-exclusive license to use the name “eVance” and to use the “eVance”
trademark when conducting business on behalf of eVance under this Agreement. ISO understands and agrees that this Agreement confers, and
ISO shall obtain, no other right to eVance’ s name or trademarks by virtue of such use. ISO shall not use the [REDACTED] trademark
on marketing materials, such as business cards or letterhead. Neither Party will use the other’s name or trademarks in any promotional
or marketing materials without prior written consent. eVance grants to ISO a limited, non-exclusive license to use the name “eVance”
and to use the “eVance” trademark when conducting business on behalf of eVance under this Agreement. ISO understands and agrees
that this Agreement confers, and ISO shall obtain, no other right to eVance’ s name or trademarks by virtue of such use. ISO shall
not use the [REDACTED] trademark on marketing materials, such as business cards or letterhead.

 

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ARTICLE VII. ADDITIONAL TERMS AND OBLIGATIONS

 

7.1 Disclaimer
of Warranties. EXCEPT FOR THOSE EXPRESS WARRANTIES MADE IN THIS AGREEMENT, EVANCE MAKES NO WARRANTIES, CONDITIONS, REPRESENTATIONS,
INDEMNITIES OR GUARANTEES TO ISO WITH RESPECT TO ITS PERFORMANCE OF THIS AGREEMENT OR ANY EVANCE PRODUCT OR SERVICE, WHETHER EXPRESS OR
IMPLIED, ARISING BY LAW, CUSTOM OR OTHERWISE, INCLUDING, BUT NOT LIMITED TO ANY WARRANTY OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR
PURPOSE, AND EVANCE DISCLAIMS ALL SUCH WARRANTIES AND ISO HEREBY EXPRESSLY WAIVES ALL SUCH WARRANTIES EXPRESSED AND IMPLIED. FURTHER,
EVANCE DOES NOT REPRESENT OR WARRANT THAT ITS SERVICES WILL MEET ANY PARTICULAR STANDARDS OR REQUIREMENTS OR BE UNINTERRUPTED OR ERROR
FREE.

 

7.2 Indemnification.

 

A. Indemnity.
Each Party shall indemnify and hold the other Party harmless from and against any and all claims, demands, losses (financial or otherwise),
damages, liabilities, costs, fees, increased taxes or expenses (including without limitation, court costs and reasonable attorneys’
fees) (collectively, “Indemnification Losses”), incurred by such other Party as the result of or rising from: (i) acts or
omissions of the other Party, its directors, officers, employees or agents relating to the exercise of, or the failure to exercise, its
obligations, including, but not limited to, any representation by such Party or its officers, directors, or salespeople to the other Party
or to any Merchant, and any negligence, fraud, or misrepresentation by the other Party, its officers, directors or salespeople, or (ii)
any breach of this Agreement or any other agreement between ISO and eVance.

 

B. Procedure.
Each Party will promptly notify the other of any claim, demand, suit or threat of suit of which it becomes aware which may give rise to
a right of indemnification under this Agreement. Both Parties will cooperate in the prosecution of such suit.

 

7.3 Damages.
EXCEPT FOR A PARTY’S BREACH OF ARTICLE VI OR ITS GROSS NEGLIGENCE, WILLFUL MISCONDUCT OR FRAUD, IN NO EVENT WILL A PARTY BE
LIABLE TO THE OTHER PARTY FOR ANY SPECIAL, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES OF ANY NATURE OR FOR ANY REASON WHATSOEVER
REGARDLESS OF THE FORM OR ACTION, WHETHER IN CONTRACT, TORT, OR OTHERWISE EVEN IF ADVISED OF THAT POSSIBILITY. EXCEPT FOR THE
LIABILITY ARISING FROM GROSS NEGLIGENCE, RECKLESSNESS, OR WILLFUL MISCONDUCT, THE TOTAL CUMULATIVE LIABILITY OF EVANCE IN THE
AGGREGATE FOR DAMAGES ARISING FROM ANY BREACH OF THIS AGREEMENT OR FOR ANY OTHER CLAIMS UNDER THIS AGREEMENT, SHALL NOT EXCEED AN
AMOUNT EQUAL TO THE LESSER OF (I) FEES DERIVED BY EVANCE ATTRIBUTABLE TO THIS AGREEMENT IF THIS AGREEMENT HAS BEEN IN EFFECT FOR
LESS THAN FOUR (4) MONTHS, OR (II) FEES DERIVED BY EVANCE ATTRIBUTABLE TO THIS AGREEMENT DURING THE LAST FOUR (4) MONTHS OF THIS
AGREEMENT, MEASURED AS OF THE DATE THE LIABILITY AROSE. THE PARTIES UNDERSTAND AND ACKNOWLEDGE THAT EVANCE MAY USE A THIRD PARTY
VENDOR TO PERFORM CERTAIN SERVICES OR SUPPLY CERTAIN GOODS NECESSARY TO ITS PERFORMANCE UNDER THIS AGREEMENT. EVANCE SHALL NOT BE
LIABLE FOR ANY DAMAGES SUFFERED BY ISO OR ANY THIRD PARTIES RELATED TO SUCH SERVICES OR PRODUCTS.

 

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7.4 Set-Off
Rights. eVance shall have the right, without presentation, demand, protest, notice of protest, or other notice of dishonor of
any kind, all of which are hereby expressly waived, to set-off against any amount owed from eVance to ISO for any obligation of ISO or
any amount ISO owes to eVance under this Agreement or any other agreement between ISO and eVance.

 

7.5 Tax
Liability. All expenses and tax liabilities resulting from ISO’s performance under this Agreement will be ISO’s sole
responsibility. ISO agrees to pay such taxes timely and to report the revenue derived from this Agreement in a manner consistent with
ISO’s relationship set forth in this Agreement. ISO agrees that if any government entity claims that any taxes are due on ISO’s
behalf, ISO will defend eVance against such claims and indemnify and hold eVance harmless from any Indemnification Losses sustained by
eVance because of such claims.

 

ARTICLE VIII. THIRD PARTY REQUIREMENTS

 

8.1 Visa/Mastercard
Requirements.

 

A. Informational
Requirements. Each calendar quarter ISO will report to eVance [REDACTED] Notwithstanding the foregoing, eVance can refuse to provide
services to any potential merchant, sales organization, or sales agent in its sole

discretion.

 

B. Rules.
In the event of any inconsistency between this Agreement and any Rules, the Rules will apply. ISO acknowledges that it has received and
understands, and that it agrees to comply fully with all applicable Rules and will inform its sales representatives of such Rules.

 

 C. Payment Brand Rights. ISO agrees that the Payment Brands have the right, either in law or in equity, to enforce any provision of the Rules and to prohibit ISO’s conduct that creates a risk of injury to the Payment Brands or that may adversely affect the integrity of a Payment Brand’s systems, information, or both. ISO will refrain from taking any action that would have the effect of interfering with or preventing an exercise of such right by a Payment Brand.

 

ARTICLE IX. TERM, TERMINATION, DEFAULT

 

9.1 Term.
This Agreement will become effective on the Effective Date, will remain in effect for a period of two (2) years (“Initial
Term”), and will automatically renew for additional successive one (1) year periods (“Renewal Term”) unless terminated
earlier in accordance with the provisions of this Agreement.

 

9.2 Termination.
Notwithstanding the above, the Parties will have the following rights:

 

A. Automatic
Termination. This Agreement will automatically terminate if any Payment Brand prohibits eVance from providing the Services set
forth in this Agreement.

 

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B. Termination Without
Cause. Either P arty may terminate this Agreement at the end of the Initial Term or any Renewal Term upon written notice of
termination to the other Party at least ninety (90) days prior to the end of the Initial Term or any Renewal Term.

 

C. Termination
for Cause. Any Party may terminate this Agreement upon the occurrence of an Event of Default.

 

9.3 Default.
Each of the following occurrences will constitute an Event of Default under this Agreement:

 

A. Nonpayment. Either Party
fails to pay the other when due any amount due under this Agreement and such failure continues for a period of ninety (90) business days
after written notice has been sent to the non-paying Party.

 

B. Financial
Instability. Either Party (i) becomes insolvent; (ii) fails to pay its debts or perform its obligations in the ordinary course of
business as they mature; or (iii) ceases all or substantially all business operations as they concern the subject matter of this Agreement.

 

C. Bankruptcy/Receivership.
Either Party: (i) files for bankruptcy, receivership, insolvency, reorganization, dissolution, liquidation or any similar Proceeding;
(ii) has a bankruptcy, receivership, insolvency, reorganization, dissolution, liquidation or other similar proceeding instituted against
it and such proceeding is not dismissed within 60 days; (iii) makes an assignment for the benefit of its creditors or an offer of settlement,
extension or composition to its creditors generally; or (iv) a trustee, conservator, receiver or similar fiduciary is appointed for that
Party or substantially all of that Party’s assets.

 

D. False
Representation. Any representation or warranty made by either Party or any of its employees, officers, or directors proves to have
been false or misleading in any material respect as of the date made, or becomes false or misleading in any material respect at any time.

 

E. Breach.
Either Party fails to observe any material obligation specified in this Agreement, and such failure is not cured within thirty (30) days
of receipt of written notice thereof from the non-breaching Party. Notwithstanding the previous sentence, the fourth occurrence of a breach
will automatically be deemed an Event of Default without the opportunity to cure.

 

F. Goodwill.
ISO, or any of ISO’s agents, employees, independent contractors, or other designees engages in any act or omission that may damage
the reputation, business, or goodwill of eVance.

 

9.4 Certain
Post-Termination Rights. No termination of this Agreement will affect any right of ISO or eVance with regard to the
collection of Compensation or fees owed. The Compensation to ISO as set forth in Article IV will be due to ISO in accordance with
Section 4.2. After any termination of this Agreement, ISO shall continue to bear total responsibility for all amounts then due or
which thereafter may become due to eVance under this Agreement.

 

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ARTICLE X. GENERAL

 

10.1 Assignability.
 ISO shall not have any right to assign this Agreement without the prior written consent of eVance and any unauthorized attempted
assignment will be null and void. If ISO enters into a purchase or stock exchange agreement with a third party which would effectuate
a sale or merger of ISO’s business without eVance’s written consent, eVance will have the right to terminate this Agreement
immediately. ISO may assign or sell its rights to Compensation to a third party upon eVance’s prior written consent; provided however,
eVance shall first have the right to purchase such Compensation rights from ISO. ISO shall provide written notice to eVance of a bona
fide offer by a third party. The notice shall contain the material terms of the deal upon which the third party has agreed to, including
but not limited to: potential third party buyer, assets/stock/revenue purchased, price, form of consideration, payment terms and processing
service agreements. eVance shall inform ISO within fifteen (15) days whether eVance desires to match such offer. If eVance matches the
third party’s offer, ISO shall sell the Merchant Agreements to eVance. If eVance indicates that it will not match the bona fide
third party offer, ISO may sell Compensation in accordance with the terms of the bona fide offer submitted to eVance. Should any terms
change, then ISO shall provide eVance written notice of the amended offer. eVance shall have the same right of first refusal to match
and/or beat the offer in accordance with the terms of this Section 10.1.

 

10.2 Notice.
All communications under this Agreement will be in writing and will be delivered when deposited in the United States mail, by
registered or certified mail, return receipt requested, postage prepaid or with a nationally recognized overnight courier serviced
and addressed if to the ISO to the addresses specified in the opening paragraph of this Agreement and to the attention of that
Party’s President, and if to eVance to: 950 North Point Parkway, Suite 400, Alpharetta, Georgia, 30005, Attention: Legal
Counsel. The Parties may, from time to time, designate different persons or addresses to which subsequent communications will be
sent by sending a notice of such designations in accordance with this Section.

 

10.3 Entire
Understanding, Amendment. This Agreement, including the Exhibits which are incorporated by reference, sets forth the entire
understanding of the Parties relating to its subject matter, and all other understandings, written or oral, are superseded. The
definitions form an integral part of this Agreement. Except as otherwise provided in this Agreement, this Agreement may not be
amended except in a writing executed by all Parties. Facsimile and electronic writings shall be deemed sufficient for all purposes
under this Agreement.

 

10.4 Severability.
If any provision of this Agreement is illegal or unenforceable, the invalidity of such provision will not affect any of the remaining
provisions, and this Agreement will be construed as if the illegal provision is not contained in the Agreement. This Agreement will be
deemed modified to the extent necessary to render enforceable the remaining provisions.

 

10.5 No Waiver of Rights.
No failure or delay on the part of any Party in exercising any right under this Agreement will operate as a waiver of that right, nor
will any single or partial exercise of any right preclude any further exercise of that right.

 

10.6 Successors
and Assigns. Subject to Section 10.1, this Agreement will inure to the benefit of and will be binding upon the Parties and
their respective permitted successors and assigns. This Agreement confers no rights or remedies on any third party and will not be
deemed to be for the benefit of any third party.

 

10.7 Applicable
Law and Venue. This Agreement shall be governed by and construed in accordance with the laws of New York without giving
effect to any choice or conflict of law rule (whether of New York or any other jurisdiction) that would cause the application of the
laws of any jurisdiction other than New York. The Parties agree to be subject to the exclusive jurisdiction of the state and federal
courts of New York. Any action arising out of this Agreement shall be filed in, and only filed in, the courts of New York County,
New York. This choice of forum clause will be enforceable regardless of the choice of law provisions of any other state. THE PARTIES
SPECIFICALLY WAIVE THE RIGHT TO A JURY TRIAL IN CONNECTION WITH ANY DISPUTE ARISING OUT OF THIS AGREEMENT, OR BETWEEN OR AMONG THE
PARTIES FOR ANY REASON.

 

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8.8 Dispute
Resolution. Except for disputes arising under Articles VI or VIII of this Agreement, if any dispute between eVance and ISO
arising under this Agreement cannot reasonably be resolved by the Parties through mutual negotiation, the Parties hereto agree that
the claim or dispute will be resolved by mediation and/or arbitration as set forth in this Paragraph. Any dispute under this
Agreement will first be submitted to informed and non- binding mediation in the greater New York, New York area, before an
impartial, trained, mediator acceptable to both Parties, who will hear the issues and attempt to guide the Parties to a fair and
equitable resolution. If the dispute or claim cannot be resolved through mediation, the Parties agree that the matter will then be
submitted to and decided by arbitration to be conducted in the greater New York, New York area under the Commercial Arbitration
Rules of the American Arbitration Association, in front of a sole arbitrator selected by the Parties (who does not have to be an
American Arbitration Association arbitrator). Judgment upon the award rendered by the arbitrator shall be final and binding and may
be entered in any court having jurisdiction thereof. Each Party shall bear its own expenses and attorneys’ fee incurred in
connection with these dispute resolution procedures and will share equally the fees and expenses of the mediator or arbitrator,
regardless of the outcome of the mediation or arbitration unless otherwise ordered by the arbitrator. Should a Party not participate
in the arbitration, the non- participating Party shall have a default judgment for the amount in dispute entered against it, plus
costs of the participating Party’s fees and expenses for the arbitration proceeding. This agreement to mediate or arbitrate
waives any right to trial by jury. Nothing in this Section shall prevent either Party from seeking immediate judicial intervention
and injunctive relief for an alleged breach of Articles VI or VIII of this Agreement.

 

8.9 Independent
Contractors. eVance and ISO will be deemed to be independent contractors and will not be considered to be agent, servant, joint
venture or partner of the other. ISO acknowledges and agrees that neither itself, or its officers, employees, sales representatives, or
other agents, are employees or officers of eVance and shall not represent itself/themselves as such.

 

8.10 Construction.
 The headings used in this Agreement are inserted for convenience only and will not affect the interpretation of any provision.
All sections mentioned in the Agreement refer to section numbers of this Agreement. The language used will be deemed to be the language
chosen by the Parties to express their mutual intent, and no rule of strict construction will be applied against any Party.

 

8.11 Force Majeure.
Neither Party will be liable to the other Party for any failure or delay in its performance of this Agreement if such failure or delay
arises out of causes beyond the control and without the fault or negligence of such Party.

 

8.12 Survival.
All provisions, terms, representations, warranties and other agreements within this Agreement that by their context are intended to survive
the termination of this Agreement including, but not limited to Sections 2.4, 2.5, 3.10, and Articles IV, VI, VII and this Article VIII,
will survive termination of this Agreement.

 

8.13 Counterparts/Signatures.
This Agreement may be executed in one or more counterparts, each of which shall be deemed to be an original, and such counterpart shall
together constitute one and the same instrument. The signatures to this Agreement may be evidenced by facsimile copies or PDF copies reflecting
the Party’s signature, and any such facsimile copy or PDF copy shall be sufficient to evidence the signature of such Party as if
it were an original signature.

 

[Signature page follows]

 

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IN WITNESS WHEREOF, the Parties hereto have executed and delivered
this Agreement effective as of the Effective Date first set forth above.

 

	The OLB Group, Inc.	 	Company: Cuentas, Inc.
	 	 	 
	Signature:	 /s/ Ronny Yakov	 	Signature: 	/s/ Arik Maimon
	Name: Ronny Yakov	 	Name: Arik Maimon
	Title: CEO	 	Title: Interim CEO

 

     

     

    

 

EXHIBIT A

 

Revenue Share Program

 

[REDACTED]

 

     

     

    

 

EXHIBIT B

 

ETHICS STATEMENT

 

As a sales professional under the registration of eVance,
you are required to maintain the highest ethical standards professional conduct at all times. We recognize the need to provide you with
consistent guidelines to achieve this goal; therefore, the following Ethics Statement has been formulated. The Ethics Statement is a condition
of participation in the program and must be strictly adhered to all times.

 

1. I will maintain the highest standards
of professionalism and will comply with eVance’ s policy and Merchant Program Standards at all times and acknowledges that eVance
or its Member may at any time, and from time to time, amend or otherwise change Merchant Program Standards to ensure the financial safety
and soundness of the Merchant Program. Agent hereby agrees to accept and thereafter abide by all such amendments and changes.

 

2. I will not broker or sell any
other product or service that is not offered by eVance, without their written consent.

 

3. I understand and agree that all
advertising and marketing materials must be received prior to approval according to the card plan, bank and company policy.

 

4. I will adhere to simple truth
and integrity and will not engage in any misleading or deceptive sales practices.

 

5. I will maintain sound business practices
and provide sound professional advice in all sales presentations and sales calls and will remain knowledgeable of industry services.

 

6. I will conduct due
diligence and complete all site inspections truthfully. I will accurately report the nature of any business in which a prospective customer
in engaged. I will promptly report to my appropriate manager or to the appropriate person at the corporate office, any notice which I
may receive of any change in any customer’s business which might expose the company to financial risk or if said business would
be out of compliance with state policies.

 

7. I will quote all rates and charges
consistent with eVance’ s rate guidelines and I will not quote rates for other card types that I am not specifically registered
to market.

 

8. I will assure that all checks
and/or payments are properly made out to the company and not to me personally.

 

9. I will conduct all sales presentations
in a positive manner, relying upon my ability and the value of eVance to obtain customers. I will not, in any way, demean or speak negatively
of my competition.

 

10. I
will maintain the confidentiality of information provided to me by any prospective customer or company and will not reveal any such
information without the proper consent or except to the company and its agents.

 

Cuentas, Inc.

 

Signature:  ___________________________________________

 

Name:
_________________________________________                         
Date: _________________________

             (Printed)

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