Document:

Exhibit 10.1

 

SECURITIES PURCHASE AGREEMENT

 

This Securities Purchase Agreement
(this “Agreement”) is dated as of December 29, 2022 between Digital Brands Group, Inc., a Delaware corporation
(“Company”), and each purchaser identified on the Annex A hereto (each, including its successors and assigns,
an “Investor” and collectively, the “Investors”).

 

WHEREAS,
the Investors wish to purchase from the Company, and the Company wishes to sell and issue to the Investors, (i) 20% OID
promissory notes in the form set forth in Appendix B hereto (each, a “Note” and collectively, the “Notes”),
and (ii) warrants in the form set forth in Appendix C (each a “Warrant” and collectively, the “Warrants”),
subject to the terms and conditions therein contained;

 

WHEREAS,
Revere Securities LLC (“Placement Agent”) is acting as the exclusive placement agent for the offering of Notes and
Warrants contemplated by this Agreement (“Offering”); and

 

WHEREAS,
the Company and Investors are executing and delivering this Agreement in reliance upon an exemption from securities registration requirements
of the Securities Act afforded by the provisions of Section 4(a)(2) and/or Rule 506(b) of Regulation D promulgated
thereunder by the U.S. Securities and Exchange Commission.

 

NOW,
THEREFORE, in consideration of the mutual covenants contained in this Agreement, and for other good and valuable consideration,
the receipt and adequacy of which are hereby acknowledged, the Company and each Investor agree as follows:

 

ARTICLE I. DEFINITIONS

 

Section 1.01. Definitions.
In addition to the terms defined elsewhere in this Agreement:

 

(a)            capitalized
terms that are not otherwise defined herein have the meanings given to such terms in the Notes (as defined herein), and

 

(b)            the
following terms have the meanings set forth in this Agreement:

 

“$” or
 “USD” means United States Dollars.

 

“Action”
shall have the meaning ascribed to such term in Section 3.01(j).

 

“Affiliate” means any Person
that, directly or indirectly through one or more intermediaries, controls intermediaries, controls or is controlled by or is under common
control with a Person, as such terms are used in and construed under Rule 405 under the Securities Act.

 

“Board of Directors”
means the board of directors of the Company.

 

“Business Day”
means any day except Saturday, Sunday, any day which is a federal legal holiday in the United States or any day on which banking institutions
in the State of New York are authorized or required by law or other governmental action to close. If the last or appointed day for the
taking of any action or the expiration of any right required or granted herein shall not be a Business Day, then such action may be taken
or such right may be exercised on the next succeeding Business Day.

 

“Buy-In Price” shall have the
meaning ascribed to such term in Section 4.01(d).

 

     

     

    

 

SECURITIES PURCHASE AGREEMENT

  

“Closing”
means the closing of the purchase and sale of the Securities pursuant to section 2.01.

 

“Closing Date”
means for any Securities, the Business Day when: (i) all of the Transaction Documents for such Securities have been executed and
delivered by the applicable parties thereto, and conditions precedent to the applicable Investors’ obligations to pay the Subscription
Amount; and (ii) the Company’s obligations to deliver such Securities have been satisfied or waived.

 

“Commission”
means the United States Securities and Exchange Commission.

 

“Common Stock”
means the common stock of the Company, par value $0.0001 per share, and any other class of securities into which such securities may hereafter
be reclassified or changed.

 

“Common Stock Equivalents”
means any securities of the Company or the Subsidiaries which would entitle the holder thereof to acquire at any time Common Stock, including,
without limitation, any debt, preferred stock, right, option, warrant or other instrument that is at any time convertible into or exercisable
or exchangeable for, or otherwise entitles the holder thereof to receive, Common Stock.

 

“Confidential Investor
Questionnaire” means the Confidential Investor Questionnaire attached as Appendix A hereto.

 

“Conversion Shares”
means the shares of Common Stock issuable upon the default conversion set forth in the Notes.

 

“Disqualification Event” shall
have the meaning ascribed to such term in Section 3.01(jj).

 

“DTC” shall have the meaning
ascribed to such term in Section 3.01(w).

 

“Environmental Laws” shall have
the meaning ascribed to such term in Section 3.01(m).

 

“Exempt Issuance”
means the issuance of: (i) shares of Common Stock or options to employees, officers, or directors of the Company pursuant to any
stock or (ii) option plan duly adopted by a majority of the Board of Directors of the Company or a majority of the members of a committee
of directors established for such purpose.

 

“Exchange Act”
means the Securities Exchange Act of 1934, as amended, and the rules and regulations promulgated thereunder.

 

“Evaluation Date” shall have
the meaning ascribed to such term in Section 3.01(s).

 

“FCPA” means the Foreign Corrupt
Practices Act of 1977, as amended.

 

“Federal Reserve” shall have
the meaning ascribed to such term in Section 3.01(nn).

 

“Existing Convertible
Instruments” means the convertible instruments existing prior to the Closing Date listed in Exhibit A.

 

“FINRA”
means the Financial Industry Regulatory Authority.

 

“GAAP”
shall have the meaning ascribed to such term in Section 3.01(h).

 

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SECURITIES PURCHASE AGREEMENT

 

“Incentive Shares” shall have
the meaning ascribed to such term in Section 2.04.

   

“Incentive Shares Allocation”
means, with respect to any Investor, the product of the “Original Principal Amount” of the Notes purchased by such Investor
divided by the total “Original Principal Amount” by all the Investors hereunder multiplied by the aggregate of 60,000 Incentive
Shares rounded up by the whole share value.

 

“Incentive
Shares Delivery Deadline” shall have the meaning ascribed to such term in Section 2.04.

 

“Indebtedness” shall have the
meaning ascribed to such term in Section 3.01(aa).

 

“Intellectual Property”
mean any and all patents, patent applications, trademarks, trademark applications, service marks, trade names, trade secrets, inventions,
copyrights, licenses and other intellectual property rights and similar rights as necessary or material for use in connection with its
business and which the failure to so have could reasonably be expected to have a Material Adverse Effect.

 

“Issuer Covered Person” shall
have the meaning ascribed to such term in Section 3.01(jj).

 

“Legend Removal Date”
shall have the meaning ascribed to such term in section 4.01(c).

 

“Liens”
shall mean a lien, charge, security interest, encumbrance, right of first refusal, preemptive right or other restriction.

 

“Material Adverse
Effect” shall have the meaning ascribed to such term in Section  3.01(b).

 

“Material Permits”
shall have the meaning ascribed to such term in Section 3.01(n).

 

“Maximum Offering
Amount” means an aggregate Subscription Amount of up to USD Two Million Five Hundred Thousand U.S. Dollars ($2,500,000).

 

“Money Laundering Laws” shall
have the meaning ascribed to such term in Section 3.01(oo).

 

“Notes”
means the 20% OID promissory notes issued by the Company to the Investors hereunder, in the form of Appendix B attached hereto.

 

“OFAC” shall have the meaning
ascribed to such term in Section 3.01(ll).

 

“Person”
means an individual or corporation, partnership, trust, incorporated or unincorporated association, joint venture, limited liability company,
joint stock company, government (or an agency or subdivision thereof) or other entity of any kind.

 

“Placement Agent”
has the meaning ascribed to such term in the recitals hereof.

 

“Proceeding”
means an action, claim, suit, investigation or proceeding (including, without limitation, an informal investigation or partial proceeding,
such as a deposition), whether commenced or threatened.

 

“Public Information Failure”
shall have the meaning ascribed to such term in Section 4.11(b).

 

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SECURITIES PURCHASE AGREEMENT

 

“Public Information Failure Payments”
shall have the meaning ascribed to such term in Section 4.11(b).

  

“Required Approvals”
shall have the meaning ascribed to such term in Section 3.01(e).

 

“Required Minimum”
means, as of any date, upon the request of the holder of the Note (“Holder”), the maximum aggregate number of shares
of Conversion Shares and Warrants Shares then issued or potentially issuable in the future pursuant to this Agreement or exercise of the
Warrants, ignoring any exercise limits set forth therein.

 

“Required Minimum Failure” shall
have the meaning ascribed to such term in Section 4.07(a).

 

“Required Minimum Failure Payments”
shall have the meaning ascribed to such term in Section 4.07(a).

 

“Rule 144”
means Rule 144 promulgated by the Commission pursuant to the Securities Act, as such rule may be amended from time to time,
or any similar rule or regulation hereafter adopted by the Commission having substantially the same effect as such rule.

 

“SEC” means the U.S. Securities
and Exchange Commission.

 

“SEC Reports” shall have the
meaning ascribed to such term in Section 3.01(h).

 

“Securities”
means the Notes, the Warrants and the Incentive Shares.

 

“Securities Act”
means the Securities Act of 1933, as amended, and the rules and regulations promulgated thereunder.

 

“Standard Settlement Period”
shall have the meaning ascribed to such term in Section 4.01(c).

 

“State Securities Laws” means
the securities (or “blue sky”) rules, regulations or other similar laws of a particular state.

 

“Subscription Amount”
means, as to each Investor, the aggregate amount to be paid for the Securities purchased hereunder as specified below such Investor’s
name on Annex A of this Agreement and next to the heading “Aggregate Subscription Amount,” in United States dollars
and in immediately available funds.

 

“Subsidiary”
means any subsidiary of the Company as set forth on Schedule 3.01(a) hereto and shall, where applicable, include any direct
or indirect subsidiary of the Company formed or acquired after the date hereof.

 

“Termination Date”
means a date determined by the Company on which the offering of the Securities shall terminate.

 

“Trading Day”
means a day on which the principal Trading Market is open for trading.

 

“Trading Market”
means any of the following markets or exchanges on which the Common Stock is listed or quoted for trading on the date in question: the
NYSE, the NYSE American, the Nasdaq Capital Market, the Nasdaq Global Market, or the Nasdaq Global Select Market (or any successors to
any of the foregoing).

 

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SECURITIES PURCHASE AGREEMENT

 

“Transaction Documents”
means this Agreement, the Notes, the Warrants, the Underlying Shares and all appendices, exhibits and schedules hereto and thereto and
any other documents or agreements executed in connection with the transactions contemplated hereunder.

 

“Underlying Securities”
means the Warrant Shares and the Conversion Shares.

 

“VWAP”
means, for any date, the price determined by the first of the following clauses that applies: (a) if the Common Stock is then listed
or quoted on a Trading Market, the daily volume weighted average price of the Common Stock for such date (or the nearest preceding date)
on the Trading Market on which the Common Stock is then listed or quoted as reported by Bloomberg L.P. (based on a Trading Day from 9:30
a.m. (New York City time) to 4:02 p.m. (New York City time)), (b)  if OTCQB or OTCQX is not a Trading Market, the volume
weighted average price of the Common Stock for such date (or the nearest preceding date) on OTCQB or OTCQX as applicable, (c) if
the Common Stock is not then listed or quoted for trading on OTCQB or OTCQX and if prices for the Common Stock are then reported on the
Pink Open Market (or a similar organization or agency succeeding to its functions of reporting prices), the most recent bid price per
share of the Common Stock so reported, or (d) in all other cases, the fair market value of a share of Common Stock as determined
by an independent appraiser selected in good faith by the Investor and reasonably acceptable to the Company, the fees and expenses of
which shall be paid by the Company.

 

“Warrants”
means the warrants issued by the Company to the Investors hereunder, in the form of Appendix C attached hereto.

 

“Warrant Coverage
Number” means, with respect to any Investor, the (A) product of (i) the “Original Principal Amount” of
the Notes purchased by such Investor hereunder, and (ii) 50% divided by (B) the “Exercise Price” then in
effect (and as defined) under the Warrants.

 

“Warrant Shares”
means the shares of Common Stock issuable upon the exercise of the Warrants.

 

ARTICLE II. PURCHASE AND SALE

 

Section 2.01           Closing.
On the Closing Date, upon the terms and subject to the conditions set forth herein, substantially concurrent with the execution and delivery
of this Agreement by the parties hereto, the Company agrees to sell, and the Investors, severally and not jointly, agree to purchase,
the Securities up to the Maximum Offering Amount. At the Closing, the Investors shall deliver, via wire transfer, immediately available
funds equal to the Investors’ aggregate Subscription Amounts to the Company and the Company shall deliver to each Investor its respective
Notes, and Warrants. The Company and each Investor shall deliver the other items set forth in section 2.02 deliverable at the Closing.
Upon satisfaction of the conditions set forth in section 2.02 and section 2.03, the Closing shall occur at the offices of Placement Agent,
or such other location as the parties shall mutually agree or may be closed remotely by electronic delivery of documents. The Company
may conduct multiple closings for the sale of the Securities until it has received the Maximum Offering Amount. The Closing Date for any
Securities shall be the date indicated on the applicable Investor signature pages attached hereto and the final Closing Date shall
be no later than the Termination Date.

 

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SECURITIES PURCHASE AGREEMENT

 

Section 2.02           Closing
Deliverables.

 

(a)            On
or prior to the Closing Date, the Company shall deliver or cause to be delivered to Placement Agent the following:

  

		(i)	this Agreement executed by the Company;

 

		(ii)	a Note, registered in the name of such Investor, with an original principal amount equal to the product:
(A) such Investor’s Subscription Amount and (B) 125%;

 

		(iii)	a Warrant, registered in the name of such Investor, for the purchase of such Investor’s Warrant
Coverage Number of shares of Common Stock;

 

		(iv)	certificates, in physical or electronic form, or evidence of instruction for book entry, registered in
the name of such Investor, for such Investor’s Commitment Shares Allocation;

 

		(v)	the Registration Rights Agreement executed by the Company; and

 

		(vi)	an officer’s certificate of the Company certifying the Company’s: (A) certified charter
(or similar formation document); (B) good standing certificate in its state of incorporation (or formation); (C) bylaws (or
similar governing document); (D) resolutions of the Board of directors (or similar governing body) approving and authorizing the
execution, delivery and performance of the Transaction Documents and the transactions contemplated thereby.

 

(b)            On
or prior to the Closing Date, each Investor shall deliver or cause to be delivered to the Company the following:

 

		(i)	this Agreement executed by such Investor;

 

		(ii)	such Investor’s Subscription Amount by wire transfer to the Company pursuant to the wiring instructions
set forth in section 2.03(c); and

 

		(iii)	a duly completed and signed Confidential Investor Questionnaire along with such other duly completed and
signed questionnaires as may be requested by the Placement Agent.

 

Section 2.03           Closing
Conditions.

 

(a)            The
obligations of the Company hereunder in connection with the Closing are subject to the following conditions being met:

 

		(i)	the accuracy in all material respects on the Closing Date of the representations and warranties of the
Investors contained herein;

 

		(ii)	all obligations, covenants and agreements of each Investor required to be performed at or prior to the
Closing Date shall have been performed; and

 

		(iii)	the delivery by each Investor of the items set forth in section 2.02(b) of this Agreement.

 

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SECURITIES PURCHASE AGREEMENT

 

(b)            The
respective obligations of the Investors hereunder in connection with the Closing are subject to the following conditions being met:

 

		(i)	the accuracy in all material respects (or, to the extent representations or warranties are qualified by
materiality or Material Adverse Effect, in all respects) when made and on the Closing Date of the representations and warranties of the
Company contained herein (unless as of a specific date therein in which case they shall be accurate as of such date);

 

		(ii)	all obligations, covenants and agreements of the Company required to be performed at or prior to the Closing
Date shall have been performed;

 

		(iii)	the delivery by the Company of the items set forth in section 2.02(a) of this Agreement;
and

  

		(iv)	there shall have been no Material Adverse Effect with respect to the Company since the date hereof.

 

		(c)	The wiring instructions for the Company shall be as follows:

 

	 	Account Title:	DSTLD
	 	Account Type/Number:	Business Checking – 2051134
	 	For Domestic use ABA:	111025877
	 	For International Wires SWIFT:	TESYUS41
	 	Bank Address: 	
    1212 Turtle Creek Blvd.,

    Dallas, Texas 75207

 

Section 2.04           Incentive
Shares. As additional consideration for the Investors’ purchase of the Notes and the Warrants hereunder, the Company shall issue
to the Investors, by no later than five (5) Business Days from the date hereof (the “Incentive Shares Delivery Deadline”),
an aggregate of 60,000 shares of the Company’s Common Stock (the “Incentive Shares”). The Company shall instruct
its transfer agent to issue one (1) certificate or book entry statement, representing the Incentive Shares issuable to the Investor,
immediately upon the Company's execution of this Agreement, and shall cause its transfer agent to deliver such certificate or book entry
statement to the Investor on or before the Incentive Shares Delivery Deadline. The failure by the Company to cause its transfer agent
to deliver to the Investor the certificates or book entry representing the Incentive Shares issuable to such Investor hereunder on or
prior to the Incentive Shares Delivery Deadline shall be an immediate default under this Agreement, the Note, the Warrant and any other
documents or agreements executed in connection with the transactions contemplated under the Transaction Documents. The Incentive Shares,
when issued, shall be deemed to be validly issued, fully paid, and non-assessable shares of the Company’s Common Stock. For the
avoidance of doubt, the Incentive Shares shall be deemed fully earned by the Investor as of the date hereof and the Investor shall be
deemed to be the holder of the Incentive Shares on the Closing Date regardless of the delivery of the book entry confirmation or physical
certificate. The number of Incentive Shares to be issued to the Investor is set forth on the Investor’s signature page hereto.

 

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SECURITIES PURCHASE AGREEMENT

 

ARTICLE III.     REPRESENTATIONS
AND WARRANTIES

  

Section 3.01           Representations
and Warranties of the Company. The Company hereby makes the following representations and warranties to each Investor as of the date
hereof:

 

(a)            Subsidiaries.
All of the direct and indirect Subsidiaries of the Company are set forth in its SEC filings and/or on Schedule 3.1(a). Except as
set forth in its SEC filings and/or on Schedule 3.1(a), the Company owns, directly or indirectly, all of the capital stock or other
equity interests of each Subsidiary free and clear of any Liens, and all of the issued and outstanding shares of capital stock
of each Subsidiary are validly issued and are fully paid, non-assessable and free of preemptive and similar rights to subscribe for or
purchase securities.

 

(b)            Organization
and Qualification. Except as set forth in its SEC filings and/or on Schedule 3.1(b), the Company and each of the Subsidiaries
is an entity duly incorporated or otherwise organized, validly existing and in good standing under the laws of the jurisdiction of its
incorporation or organization, with the requisite power and authority to own and use its properties and assets and to carry on its business
as currently conducted. Neither the Company nor any Subsidiary is in violation nor default of any of the provisions of its respective
formation document, bylaws or other organizational or charter documents. Each of the Company and the Subsidiaries is duly qualified to
conduct business and is in good standing as a foreign corporation or other entity in each jurisdiction in which the nature of the business
conducted or property owned by it makes such qualification necessary, except where the failure to be so qualified or in good standing,
as the case may be, could not have or reasonably be expected to result in: (i) a Material Adverse Effect on the legality, validity
or enforceability of any Transaction Document, (ii)a material adverse effect on the results of operations, assets, business, or financial
condition of the Company and the Subsidiaries, taken as a whole, or (ii) a material adverse effect on the Company’s ability
to perform in any material respect on a timely basis its obligations under any Transaction Document (any of (i) or (ii), a “Material
Adverse Effect”; provided, however, that “Material Adverse Effect” shall not include any event, occurrence, fact,
condition or change, directly or indirectly, arising out of or attributable to: (A) general economic or political conditions, (B) conditions
generally affecting the industry in which the Company operates, (C) any changes in financial or securities markets in general, (D) acts
of war (whether or not declared), armed hostilities or terrorism, or the escalation or worsening thereof, (E) any pandemic, epidemics
or human health crises (including COVID-19), (F) any changes in applicable laws or accounting rules (including GAAP), (G) the
announcement, pendency or completion of the transactions contemplated by this Agreement, or (H) any action required or permitted
by this Agreement or any action taken (or omitted to be taken) with the written consent of or at the written request of the Investor)
and no Proceeding has been instituted in any such jurisdiction revoking, limiting or curtailing or seeking to revoke, limit or curtail
such power and authority or qualification.

 

(c)            Authorization;
Enforcement. The Company has the requisite corporate power and authority to enter into and to consummate the transactions contemplated
by this Agreement and each of the other Transaction Documents and otherwise to carry out its obligations hereunder and thereunder. The
execution and delivery of this Agreement and each of the other Transaction Documents by the Company and the consummation by it of the
transactions contemplated hereby and thereby have been duly authorized by all necessary action on the part of the Company and no further
action is required by the Company, the Board of Directors or the Company’s shareholders in connection herewith or therewith other
than in connection with the Required Approvals. Subject to obtaining the Required Approvals, this Agreement and each other Transaction
Document to which it is a party has been (or upon delivery will have been) duly executed by the Company and, when delivered in accordance
with the terms hereof and thereof, will constitute the valid and binding obligation of the Company enforceable against the Company in
accordance with its terms, except (i) as limited by general equitable principles and applicable bankruptcy, insolvency, reorganization,
moratorium and other Laws of general application affecting enforcement of creditors’ rights generally, (ii) as limited by Laws
relating to the availability of specific performance, injunctive relief or other equitable remedies and (iii) insofar as indemnification
and contribution provisions may be limited by applicable law.

 

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SECURITIES PURCHASE AGREEMENT

 

(d)            No
Conflicts. Except as set forth in its SEC filings and/or in Schedule 3.1(d), the execution, delivery and performance by the
Company of this Agreement and the other Transaction Documents to which it is a party, the issuance and sale of the Securities and the
consummation by it of the transactions contemplated hereby and thereby do not and will not, subject to the Required Approvals,
(i) conflict with or violate any provision of the Company’s or any Subsidiary’s formation documents, bylaws or other
organizational or charter documents, (ii) constitute a default (or an event that with notice or lapse of time or both would become
a default) under, result in the creation of any Lien upon any of the properties or assets of the Company or any Subsidiary, or give to
others any rights of termination, amendment, acceleration or cancellation (with or without notice, lapse of time or both) of, any agreement,
credit facility, debt or other instrument (evidencing a Company or Subsidiary debt or otherwise) or other understanding to which the Company
or any Subsidiary is a party or by which any property or asset of the Company or any Subsidiary is bound or affected, or (iii) conflict
with or result in a violation of any law, rule, regulation, order, judgment, injunction, decree or other restriction of any court or governmental
authority to which the Company or a Subsidiary is subject (including federal and state securities Laws and regulations), or by which any
property or asset of the Company or a Subsidiary is bound or affected; except in the case of each of clauses (ii) and (iii), such
as could not have or reasonably be expected to result in a Material Adverse Effect.

 

(e)            Filings,
Consents and Approvals. Except as set forth in its SEC filings and/or on Schedule 3.1(e), the Company is not required to obtain
any consent, waiver, authorization or order of, give any notice to, or make any filing or registration with, any court or other federal,
state, local or other governmental authority or other Person in connection with the execution, delivery and performance by the Company
of the Transaction Documents, other than: (i) the filings required pursuant to Section 4.4 of this Agreement, (ii) application(s) to
each applicable Trading Market for the listing of the Incentive Shares and Underlying Securities for trading thereon in the time and manner
required thereby, and (iii) such filings as are required to be made under applicable state or federal securities Laws (collectively,
the “Required Approvals”).

 

(f)            Issuance
of the Securities. The Notes, Incentive Shares and Warrant SHares are duly authorized and, when issued and paid for in accordance
with the applicable Transaction Documents, will be duly and validly issued, fully paid and nonassessable, free and clear of all Liens
imposed by the Company. The Warrant Shares, when issued upon exercise of the Warrants, will be validly issued, fully paid and nonassessable,
free and clear of all Liens imposed by the Company. The Company shall reserve from its duly authorized capital stock the Required
Minimum.

 

(g)            Capitalization.
The capitalization of the Company is as set forth in its SEC filings and/or on Schedule 3.1(g). The Company has not issued any
capital stock since its most recently filed periodic report under the Exchange Act, other than as set forth in its SEC filings and/or
on Schedule 3.1(g), pursuant to the exercise of employee stock awards under the Company’s equity incentive plans, the issuance
of shares of Common Stock to employees pursuant to the Company’s employee stock purchase plans, the issuance of shares of Common
Stock or Common Stock Equivalents pursuant to agreements outstanding as of the date of the most recently filed periodic report under the
Exchange Act and pursuant to the conversion and/or exercise of Common Stock Equivalents outstanding as of the date of the most recently
filed periodic report under the Exchange Act. No Person has any right of first refusal, preemptive right, right of participation, or any
similar right to participate in the transactions contemplated by the Transaction Documents. Except as set forth in its SEC filings and/or
on Schedule 3.1(g), there are no outstanding options, warrants, scrip rights to subscribe to, calls or commitments of any character
whatsoever relating to, or securities, rights or obligations convertible into or exercisable or exchangeable for, or giving any Person
any right to subscribe for or acquire, any shares of Common Stock or the capital stock of any Subsidiary, or contracts, commitments, understandings
or arrangements by which the Company or any Subsidiary is or may become bound to issue additional shares of Common Stock or Common Stock
Equivalents or capital stock of any Subsidiary. The issuance and sale of the Securities will not obligate the Company or any Subsidiary
to issue shares of Common Stock or other securities to any Person (other than the Investor) and will not result in a right of any holder
of Company Securities to adjust the exercise, conversion, exchange or reset price under any of such securities. There are no outstanding
securities or instruments of the Company or any Subsidiary that contain any redemption or similar provisions, and there are no contracts,
commitments, understandings or arrangements by which the Company or any Subsidiary is or may become bound to redeem a security of the
Company or such Subsidiary. The Company does not have any stock appreciation rights or “phantom stock” plans or agreements
or any similar plan or agreement. All of the outstanding shares of capital stock of the Company are duly authorized, validly issued, fully
paid and nonassessable, have been issued in compliance with all federal and state securities Laws, and none of such outstanding shares
was issued in violation of any preemptive rights or similar rights to subscribe for or purchase securities. Other than the Required Approvals,
no further approval or authorization of any stockholder, the Board of Directors or others is required for the issuance and sale of the
Securities. There are no shareholders agreements, voting agreements or other similar agreements with respect to the Company’s capital
stock to which the Company is a party or, to the knowledge of the Company, between or among any of the Company’s shareholders.

 

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(h)            SEC
Reports; Financial Statements. To the Company’s knowledge, since May 17, 2021 the Company has filed all reports,
schedules, forms, statements and other documents required to be filed by the Company under the Securities Act and the Exchange Act, including
pursuant to Section 13(a) or 15(d) thereof, (the foregoing materials, including the exhibits thereto and documents incorporated
by reference therein, being collectively referred to herein as the “SEC Reports”). As of their respective dates, the Company
believes that the SEC Reports complied in all material respects with the requirements of the Securities Act and the Exchange Act, as applicable,
and that none of the SEC Reports, when filed, contained any untrue statement of a material fact or omitted to state a material fact required
to be stated therein or necessary in order to make the statements therein, in the light of the circumstances under which they were made,
not misleading. The financial statements of the Company included in the SEC Reports comply in all material respects with applicable accounting
requirements and the rules and regulations of the SEC with respect thereto as in effect at the time of filing. Such financial statements
have been prepared in accordance with United States generally accepted accounting principles applied on a consistent basis during the
periods involved (“GAAP”), except as may be otherwise specified in such financial statements or the notes thereto and except
that unaudited financial statements may not contain all footnotes required by GAAP, and fairly present in all material respects the financial
position of the Company and its consolidated Subsidiaries as of and for the dates thereof and the results of operations and cash flows
for the periods then ended, subject, in the case of unaudited statements, to normal, immaterial, year-end audit adjustments.

 

(i)            Material
Changes; Undisclosed Events, Liabilities or Developments. Other than as set forth in its SEC filings and/or on Schedule
3.1(i) since the date of the latest audited financial statements included within the SEC Reports, except as specifically disclosed
in a subsequent SEC Report filed prior to the date hereof, to the best of the Company’s knowledge (i) there has been no event,
occurrence or development that has had or that could reasonably be expected to result in a Material Adverse Effect, (ii) the Company
has not incurred any liabilities (contingent or otherwise) other than (A) trade payables and accrued expenses incurred in the ordinary
course of business consistent with past practice, and (B) liabilities not required to be reflected in the Company’s financial
statements pursuant to GAAP or disclosed in filings made with the SEC, (iii) the Company has not altered its method of accounting,
(iv) the Company has not declared or made any dividend or distribution of cash or other property to its shareholders or purchased,
redeemed or made any agreements to purchase or redeem any shares of its capital stock and (v) the Company has not issued any equity
securities to any officer, director or Affiliate, except pursuant to existing Company equity incentive plans. The Company does not have
pending before the SEC any request for confidential treatment of information. To the knowledge of the Company, except for the issuance
of the Securities contemplated by this Agreement or as set forth in its SEC filings and/or on Schedule 3.1(i), no event, liability,
fact, circumstance, occurrence or development has occurred or exists or is reasonably expected to occur or exist with respect to the Company
or its Subsidiaries or their respective businesses, prospects, properties, operations, assets or financial condition that would be required
to be disclosed by the Company under applicable securities Laws at the time this representation is made or deemed made that has not been
publicly disclosed at least one Trading Day prior to the date that this representation is made.

 

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SECURITIES PURCHASE AGREEMENT

 

(j)            Litigation.
Except as set forth in its SEC filings and/or in Schedule 3.1(j), there is no action, suit, notice of violation, Proceeding or
investigation, inquiry or other similar Proceeding of any federal or state governmental authority pending or, to the knowledge of the
Company, threatened against or affecting the Company, any Subsidiary or any of their respective properties before or by any court, arbitrator,
governmental or administrative agency or regulatory authority (federal, state, county, local or foreign) (collectively, an “Action”)
which (i) adversely affects or challenges the legality, validity or enforceability of any of the Transaction Documents or the issuance
of the Securities or (ii) could, if there were an unfavorable decision, have or reasonably be expected to result in a Material Adverse
Effect. Neither the Company nor any Subsidiary, nor to the Company’s knowledge any director or officer thereof, is or has been the
subject of any Action involving the Company and a claim of violation of or liability under federal or state securities Laws or a claim
of breach of fiduciary duty. There has not been, and to the knowledge of the Company, there is not pending or contemplated, any investigation
by the SEC involving the Company or any current or former director or officer of the Company. To the knowledge of the Company, the SEC
has not issued any stop order or other order suspending the effectiveness of any registration statement filed by the Company or any Subsidiary
under the Exchange Act or the Securities Act.

 

(k)            Labor
Relations. No labor dispute exists or, to the knowledge of the Company, is imminent with respect to any of the employees of the Company,
which could reasonably be expected to result in a Material Adverse Effect. None of the Company’s or its Subsidiaries’ employees
is a member of a union that relates to such employee’s relationship with the Company or such Subsidiary, and neither the
Company nor any of its Subsidiaries is a party to a collective bargaining agreement, and the Company and its Subsidiaries believe that
their relationships with their employees are good. To the knowledge of the Company, no effort is underway to unionize or organize the
employees of the Company or any Subsidiary. To the knowledge of the Company, no executive officer of the Company or any Subsidiary, is
in violation of any material term of any employment contract, confidentiality, disclosure or proprietary information agreement or non-competition
agreement, or any other contract or agreement or any restrictive covenant in favor of any third party, and the continued employment of
each such executive officer does not subject the Company or any of its Subsidiaries to any liability with respect to any of the foregoing
matters. The Company and its Subsidiaries are in compliance with all U.S. federal, state, local and foreign Laws and regulations relating
to employment and employment practices, terms and conditions of employment and wages and hours, except where the failure to be in compliance
could not, individually or in the aggregate, reasonably be expected to have a Material Adverse Effect. Except as set forth in its SEC
filings and/or on Schedule 3.1(k), there is no workmen’s compensation liability matter, employment-related charge, complaint,
grievance, investigation, inquiry or obligation of any kind pending, or to the Company’s knowledge, threatened, relating to an alleged
violation or breach by the Company or its Subsidiaries of any law, regulation or contract that could, individually or in the aggregate,
reasonably be expected to have a Material Adverse Effect.

 

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(l)            Compliance.
Except as set forth in its SEC filings and/or on Schedule 3.1(l), neither the Company nor any Subsidiary: (i) is in default
under or in violation of (and no event has occurred that has not been waived that, with notice or lapse of time or both, would
result in a default by the Company or any Subsidiary under), nor has the Company or any Subsidiary received notice of a claim that it
is in default under or that it is in violation of, any indenture, loan or credit agreement or any other agreement or instrument to which
it is a party or by which it or any of its properties is bound (whether or not such default or violation has been waived), (ii) is
in violation of any judgment, decree or order of any court, arbitrator or other governmental authority or (iii) is or has been in
violation of any statute, rule, ordinance or regulation of any governmental authority, including without limitation all foreign, federal,
state and local Laws and regulations relating to taxes, securities, environmental protection, occupational health and safety, product
quality and safety, and employment and labor matters, except in each case as could not have or reasonably be expected to result in a Material
Adverse Effect.

 

(m)           Environmental
Laws.     The Company and its Subsidiaries (i) are in compliance with all federal, state, local
and foreign Laws relating to pollution or protection of human health or the environment (including ambient air, surface water, groundwater,
land surface or subsurface strata), including Laws relating to emissions, discharges, releases or threatened releases of chemicals, pollutants,
contaminants, or toxic or hazardous substances or wastes (collectively, “Hazardous Materials”) into the environment, or otherwise
relating to the manufacture, processing, distribution, use, treatment, storage, disposal, transport or handling of Hazardous Materials,
as well as all authorizations, codes, decrees, demands, or demand letters, injunctions, judgments, licenses, notices or notice letters,
orders, permits, plans or regulations, issued, entered, promulgated or approved thereunder (“Environmental Laws”); (ii) have
received all permits licenses or other approvals required of them under applicable Environmental Laws to conduct their respective businesses;
and (iii) are in compliance with all terms and conditions of any such permit, license or approval where in each clause (i), (ii) and
(iii), the failure to so comply could be reasonably expected to have, individually or in the aggregate, a Material Adverse Effect.

 

(n)            Regulatory
Permits. The Company and the Subsidiaries possess all certificates, authorizations and permits issued by the appropriate federal,
state, local or foreign regulatory authorities necessary to conduct their respective businesses as described in the SEC Reports, except
where the failure to possess such permits could not reasonably be expected to result in a Material Adverse Effect (“Material
Permits”), and neither the Company nor any Subsidiary has received any written notice of Proceedings relating to the revocation
or modification of any Material Permit.

 

(o)            Title
to Assets. Except as set forth in its SEC filings and/or on Schedule 3.1(o), the Company and the Subsidiaries have good and
marketable title in fee simple to all real property owned by them and good and marketable title in all personal property owned by them
that is material to the business of the Company and the Subsidiaries, in each case free and clear of all Liens, except for (i) Liens
as do not materially affect the value of such property and do not materially interfere with the use made and proposed to be made of such
property by the Company and the Subsidiaries, and (ii) Liens for the payment of federal, state or other taxes, for which appropriate
reserves have been made therefor in accordance with GAAP and, the payment of which is neither delinquent nor subject to penalties. To
the Company’s knowledge, any real property and facilities held under lease by the Company and the Subsidiaries are held by them
under valid, subsisting and enforceable leases with which the Company and the Subsidiaries are in material compliance.

 

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(p)            Intellectual
Property.

 

(i)            Except
as set forth in its SEC filings and/or in Schedule 3.1(p), the Company owns or possesses or has the right to use pursuant to a
valid and enforceable written license, sublicense, agreement, or permission all Intellectual Property necessary for the operation of the
business of the Company as presently conducted, except in each case as could not have or reasonably be expected to result in a Material
Adverse Effect.

 

(ii)            The
Company has no knowledge that the Intellectual Property interferes with, infringe upon, misappropriate, or otherwise come into conflict
with, any Intellectual Property rights of third parties, and the Company has no knowledge that facts exist which indicate a likelihood
of the foregoing. The Company has not received any charge, complaint, claim, demand, or notice alleging any such interference, infringement,
misappropriation, or conflict (including any claim that the Company must license or refrain from using any Intellectual Property rights
of any third party). To the knowledge of the Company, no third party has interfered with, infringed upon, misappropriated, or otherwise
come into conflict with, any Intellectual Property rights of the Company, except in each case as could not have or reasonably be expected
to result in a Material Adverse Effect.

 

(q)            Insurance.
The Company and the Subsidiaries have directors and officers insurance coverage of $2,000,000. Neither the Company nor any Subsidiary
has any reason to believe that it will not be able to renew such insurance coverage as and when such coverage expires or to obtain similar
coverage from similar insurers as may be necessary to continue its business without a significant increase in cost

 

(r)            Transactions
With Affiliates. Except as disclosed in its SEC filings, none of the current officers, directors or Affiliates of the Company or any
Subsidiary is presently a party to any transaction with the Company or any Subsidiary (other than for services as employees, officers
and directors), including any contract, agreement or other arrangement providing for the furnishing of services to or by, providing
for rental of real or personal property to or from, providing for the borrowing of money from or lending of money to or otherwise requiring
payments to or from any officer, director, Affiliate or such employee or, to the knowledge of the Company, any entity in which any officer,
director, or any such employee has a substantial interest or is an officer, director, trustee, stockholder, member or partner, in each
case in excess of $120,000 other than for (i) payment of salary or consulting fees for services rendered, (ii) reimbursement
for expenses incurred on behalf of the Company and (iii) other employee benefits, including stock award agreements under any equity
incentive plan of the Company.

 

(s)            Sarbanes-Oxley;
Internal Accounting Controls. Except as disclosed in its SEC filings and/or in Schedule 3.1(s), the Company and the Subsidiaries
are in compliance with any and all applicable requirements of the Sarbanes-Oxley Act of 2002 that are effective as of the date hereof,
and any and all applicable rules and regulations promulgated by the SEC thereunder that are effective as of the date hereof and as
of the Closing Date. The Company and the Subsidiaries maintain a system of internal accounting controls as set forth in the SEC
Reports. The Company’s certifying officers have evaluated the effectiveness of the disclosure controls and procedures of the Company
and the Subsidiaries as of the end of the period covered by the most recently filed periodic report under the Exchange Act (such date,
the “Evaluation Date”). The Company presented in its most recently filed periodic report under the Exchange Act the conclusions
of the certifying officers about the effectiveness of the disclosure controls and procedures based on their evaluations as of the Evaluation
Date. Since the Evaluation Date, there have been no changes in the internal control over financial reporting (as such term is defined
in the Exchange Act) of the Company and its Subsidiaries that have materially affected, or is reasonably likely to materially affect,
the internal control over financial reporting of the Company and its Subsidiaries.

 

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SECURITIES PURCHASE AGREEMENT

 

(t)            Certain
Fees. Other than as set forth in its SEC filings and/or on Schedule 3.1(t), no brokerage or finder’s fees or commissions
are or will be payable by the Company or any Subsidiary to any broker, financial advisor or consultant, finder, placement agent, investment
banker, bank or other Person with respect to the transactions contemplated by the Transaction Documents. The Investor shall have no obligation
with respect to any fees or with respect to any claims made by or on behalf of other Persons for fees of a type contemplated in this Section 3.1(t) that
may be due in connection with the transactions contemplated by the Transaction Documents.

 

(u)            Investment
Company. The Company is not, and is not an Affiliate of, and immediately after receipt of payment for the Securities, will not be
or be an Affiliate of, an “investment company” within the meaning of the Investment Company Act of 1940, as amended. The Company
shall conduct its business in a manner so that it will not become an “investment company” subject to registration under the
Investment Company Act of 1940, as amended.

 

(v)            Registration
Rights. Other than as set forth in its SEC filings and/or on Schedule 3.1(v), no Person has any right to cause the Company
or any Subsidiary to effect the registration under the Securities Act of any securities of the Company or any Subsidiary.

 

(w)            Listing
and Maintenance Requirements. Other than as set forth in its SEC filings, the Company has not, in the 12 months preceding the date
hereof, received notice from any Trading Market on which the Common Stock is or has been listed or quoted to the effect that the Company
is not in compliance with the listing or maintenance requirements of such Trading Market. The Company is, and has no reason to believe
that it will not in the foreseeable future continue to be, in material compliance with all such listing and maintenance requirements.
The Common Stock is currently eligible for electronic transfer through the Depository Trust Company (“DTC”) or another established
clearing corporation and the Company is current in payment of the fees to the DTC (or such other established clearing corporation) in
connection with such electronic transfer. The Company is not subject to any “chill” issued by the DTC.

 

(x)            Application
of Takeover Protections. The Company and the Board of Directors have taken all necessary action, if any, in order to render inapplicable
any control share acquisition, business combination, poison pill (including any distribution under a rights agreement) or other
similar anti-takeover provision under the Company’s formation documents (or similar charter documents) or the Laws of its state
of incorporation that is or could become applicable to the Investor as a result of the Investor and the Company fulfilling their obligations
or exercising their rights under the Transaction Documents, including without limitation as a result of the Company’s issuance of
the Securities and the Investor’s ownership of the Securities.

 

(y)            Disclosure.
Except with respect to the material terms and conditions of the transactions contemplated by the Transaction Documents, the Company confirms
that neither it nor any other Person acting on its behalf has provided the Investor or its agents or counsel with any information that
it believes constitutes or might constitute material, non-public information which is not otherwise disclosed in the SEC Reports.
The Company understands and confirms that the Investor will rely on the foregoing representation in effecting transactions in securities
of the Company. The press releases disseminated by the Company since May 17, 2021 do not contain any untrue statement of a material
fact or omit to state a material fact required to be stated therein or necessary in order to make the statements therein, in light of
the circumstances under which they were made and when made, not misleading. The Company acknowledges and agrees that no Investor makes
or has made any representations or warranties with respect to the transactions contemplated hereby other than those specifically set forth
in Section 3.2 hereof.

 

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(z)            No
Integrated Offering. Assuming the accuracy of the Investor’s representations and warranties set forth in Section 3.2, neither
the Company, nor any of its Affiliates, nor any Person acting on its or their behalf has, directly or indirectly, made any offers or sales
of any security or solicited any offers to buy any security, under circumstances that would cause this offering of the Securities to be
integrated with prior offerings by the Company for purposes of any applicable shareholder approval provisions of any Trading Market on
which any of the securities of the Company are listed or designated.

 

(aa)          Solvency.
The Company has not filed for reorganization or liquidation under the bankruptcy or reorganization Laws of any jurisdiction. Except as
set forth in its SEC filings and/or Schedule 3.1(aa) sets forth as of the time immediately following the Closing hereof all outstanding
Indebtedness of the Company or any Subsidiary. For the purposes of this Agreement, “Indebtedness” means (x) any liabilities
for borrowed money or amounts owed in excess of $50,000 (other than trade accounts payable incurred in the ordinary course of business),
(y) all guaranties, endorsements and other contingent obligations in respect of indebtedness of others, whether or not the same are
or should be reflected in the Company’s consolidated balance sheet (or the notes thereto), except guaranties by endorsement of negotiable
instruments for deposit or collection or similar transactions in the ordinary course of business; and (z) the present value of any
lease payments in excess of $50,000 due under leases required to be capitalized in accordance with GAAP. Except as set forth in its SEC
filings and/or on Schedule 3.1(aa) or as would not have a Material Adverse Effect, neither the Company nor any Subsidiary is in
default with respect to any Indebtedness.

 

(bb)          Tax
Status. Except for matters disclosed in its SEC filings and/or matters that would not, individually or in the aggregate, have or reasonably
be expected to result in a Material Adverse Effect, the Company and its Subsidiaries each (i) has made or filed all United States
federal, state and local income and all foreign income and franchise tax returns, reports and declarations required by any jurisdiction
to which it is subject, (ii) has paid all taxes and other governmental assessments and charges that are material in amount, shown
to be due on such returns, reports and declarations and (iii) has set aside on its books provision reasonably adequate for the payment
of all material taxes for periods subsequent to the periods to which such returns, reports or declarations apply. There are no unpaid
taxes in any material amount claimed to be due by the taxing authority of any jurisdiction.

 

(cc)          Foreign
Corrupt Practices. Neither the Company nor any Subsidiary, nor to the knowledge of the Company, any agent or other Person acting
on behalf of the Company or any Subsidiary, has (i) directly or indirectly, used any funds for unlawful contributions, gifts, entertainment
or other unlawful expenses related to foreign or domestic political activity, (ii) made any unlawful payment to foreign or domestic
government officials or employees or to any foreign or domestic political parties or campaigns from corporate funds, (iii) failed
to disclose fully any contribution made by the Company or any Subsidiary (or made by any Person acting on its behalf of which the Company
is aware) which is in violation of Law, or (iv) violated any provision of FCPA.

 

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(dd)         Accountants.
The Company’s accounting firm is set forth in the SEC Reports. To the knowledge and belief of the Company, such accounting firm
is a registered public accounting firm as required by the Exchange Act.

  

(ee)          Acknowledgment
Regarding each Investor’s Purchase of Securities. The Company acknowledges and agrees that each Investor is acting solely in
the capacity of an arm’s length Investor with respect to the Transaction Documents and the transactions contemplated thereby. The
Company further acknowledges that no Investor is acting as a financial advisor or fiduciary of the Company (or in any similar capacity)
with respect to the Transaction Documents and the transactions contemplated thereby and any advice given by any Investor or any of its
representatives or agents in connection with the Transaction Documents and the transactions contemplated thereby is merely incidental
to the Investor’s purchase of the Securities. The Company further represents to the Investor that the Company’s decision to
enter into this Agreement and the other Transaction Documents has been based solely on the independent evaluation of the transactions
contemplated hereby by the Company and its representatives.

 

(ff)           Acknowledgement
Regarding each Investor’s Trading Activity. Notwithstanding anything in this
Agreement or elsewhere to the contrary, it is understood and acknowledged by the Company that: (i) no Investor has been asked by
the Company to agree, nor has any Investor agreed, to desist from purchasing or selling, long and/or short, securities of the Company,
or “derivative” securities based on securities issued by the Company or to hold the Securities for any specified term; (ii) past
or future open market or other transactions by any Investor, specifically including, without limitation, Short Sales or “derivative”
transactions, before or after the Closing of this or future private placement transactions, may negatively impact the market price of
the Company’s publicly-traded securities; (iii) each Investor, and counter-parties in “derivative” transactions
to which any Investor is a party, directly or indirectly, presently may have a “short” position in the Common Stock, and (iv) the
Investor shall not be deemed to have any affiliation with or control over any arm’s length counter-party in any “derivative”
transaction. The Company further understands and acknowledges that (y) the Investor may engage in hedging activities at various times
during the period that the Securities are outstanding, and (z) such hedging activities (if any) could reduce the value of the existing
shareholders' equity interests in the Company at and after the time that the hedging activities are being conducted. The Company acknowledges
that such aforementioned hedging activities do not constitute a breach of any of the Transaction Documents.

 

(gg)          Regulation
M Compliance.  The Company has not, and to its knowledge no one acting on its behalf has, (i) taken, directly or indirectly,
any action designed to cause or to result in the stabilization or manipulation of the price of the Common Stock to facilitate the sale
of the Securities, or (ii) paid or agreed to pay to any Person any compensation for soliciting another to purchase the Securities
or any other securities of the Company.

 

(hh)         Private
Placement. Assuming the accuracy of the Investor’s representations and warranties set forth in Section 3.2, no registration
under the Securities Act is required for the offer and sale of the Securities by the Company to the Investor as contemplated hereby.

 

(ii)            No
General Solicitation. Neither the Company nor, to the Company’s knowledge, any Person acting on behalf of the Company has offered
or sold any of the Securities by any form of general solicitation or general advertising. The Company has offered the Securities for sale
only to the Investor and certain other “accredited investors” within the meaning of Rule 501 under the Securities Act.

 

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SECURITIES PURCHASE AGREEMENT

 

(jj)           No
Disqualification Events.  With respect to the Securities to be offered and sold hereunder in reliance on Rule 506(b) under
the Securities Act, none of the Company, any of its predecessors, any affiliated issuer, any director, executive officer, other officer
of the Company participating in the offering hereunder, any beneficial owner of 20% or more of the Company’s outstanding voting
equity securities, calculated on the basis of voting power, nor any promoter (as that term is defined in Rule 405 under the
Securities Act) connected with the Company in any capacity at the time of sale, nor any Person, including a placement agent, who will
receive a commission or fees for soliciting Investors (each, an “Issuer Covered Person” and, together, “Issuer Covered
Persons”) is subject to any of the “Bad Actor” disqualifications described in Rule 506(d)(1)(i) to (viii) under
the Securities Act (a “Disqualification Event”), except for a Disqualification Event covered by Rule 506(d)(2) or
(d)(3). The Company has exercised reasonable care to determine whether any Issuer Covered Person is subject to a Disqualification Event.
The Company has complied, to the extent applicable, with its disclosure obligations under Rule 506(e), and has furnished to the Investor
a copy of any disclosures provided thereunder. Notwithstanding the above, the Company has specifically advised the Investor of certain
prior disciplinary actions related to an officer/director of the Company which would not be designated a Disqualification Event.

   

(kk)          Notice
of Disqualification Events. The Company will notify the Investor in writing, prior to the Closing Date of the Company becoming aware
of (i) any Disqualification Event relating to any Issuer Covered Person and (ii) any event that would, with the passage of time,
reasonably be expected to become a Disqualification Event relating to any Issuer Covered Person, in each case of which it is aware.

 

(ll)            Office
of Foreign Assets Control. Neither the Company nor any Subsidiary nor, to the Company's knowledge, any director, officer, agent, employee
or Affiliate of the Company or any Subsidiary is currently subject to any U.S. sanctions administered by the Office of Foreign Assets
Control of the U.S. Treasury Department (“OFAC”).

 

(mm)        U.S.
Real Property Holding Corporation. The Company is not and has never been a U.S. real property holding corporation within the meaning
of Section 897 of the Internal Revenue Code of 1986, as amended, and the Company shall so certify upon any Investor’s request.

 

(nn)         Bank
Holding Company Act. Neither the Company nor any of its Subsidiaries or Affiliates is subject to the Bank Holding Company Act of 1956,
as amended (the “BHCA”) and to regulation by the Board of Governors of the Federal Reserve System (the “Federal Reserve”).
Neither the Company nor any of its Subsidiaries or Affiliates owns or controls, directly or indirectly, 5% or more of the outstanding
shares of any class of voting securities or twenty-five percent or more of the total equity of a bank or any entity that is subject to
the BHCA and to regulation by the Federal Reserve. Neither the Company nor any of its Subsidiaries or Affiliates exercises a controlling
influence over the management or policies of a bank or any entity that is subject to the BHCA and to regulation by the Federal Reserve.

 

(oo)         Money
Laundering. The operations of the Company and its Subsidiaries are and have been conducted at all times in material compliance with
applicable financial record-keeping and reporting requirements of the Currency and Foreign Transactions Reporting Act of 1970, as amended,
applicable money laundering statutes and applicable rules and regulations thereunder (collectively, the “Money Laundering Laws”),
and no Action by or before any court or governmental agency, authority or body or any arbitrator involving the Company or any Subsidiary
with respect to the Money Laundering Laws is pending or, to the knowledge of the Company or any Subsidiary, threatened.

 

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(pp)         The
Company acknowledges and agrees that the representations contained in Section 3.02 shall not modify, amend or affect such Investor’s
right to rely on the Company’s representations and warranties contained in this Agreement or any representations and warranties
contained in any other Transaction Document, or any other document or instrument executed and/or delivered in connection with this Agreement
or the consummation of the transaction contemplated hereby.

  

Section 3.02           Representations
and Warranties of the Investors.

 

Each Investor, for itself
and for no other Investor, hereby represents and warrants as of the date hereof and as of the Closing Date to the Company as follows (unless
as of a specific date therein, in which case they shall be accurate as of such date):

 

(a)            Authority;
Organization. Such Investor has full power and authority (and, if such Investor is an individual, the capacity) to enter into this
Agreement and to perform all obligations required to be performed by it hereunder. If an entity, Such Investor is an entity duly organized,
validly existing and in good standing under the laws of the jurisdiction of its organization with full right, corporate, limited liability
company or partnership power and authority to enter into and to consummate the transactions contemplated by the Transaction Documents
and otherwise to carry out its obligations hereunder and thereunder. The execution and delivery of the Transaction Documents and performance
by such Investor of the transactions contemplated by the Transaction Documents have been duly authorized by all necessary corporate or
similar action on the part of such Investor. Each Transaction Document to which it is a party has been duly executed by such Investor,
and when delivered by such Investor in accordance with the terms hereof, will constitute the valid and legally binding obligation of such
Investor, enforceable against it in accordance with its terms, except: (i) as limited by general equitable principles and applicable
bankruptcy, insolvency, reorganization, moratorium and other laws of general application affecting enforcement of creditors’ rights
generally; (ii) as limited by laws relating to the availability of specific performance, injunctive relief or other equitable remedies;
and (iii) insofar as indemnification and contribution provisions may be limited by applicable law.

 

(b)            Own
Account. Such Investor understands that the Securities are and Underlying Securities will be ‘restricted securities’ and
have not been registered under the Securities Act or any applicable State Securities Law and is acquiring the Securities and any Underlying
Securities as principal for its own account and not with a view to or for distributing or reselling such Securities or any part thereof
in violation of the Securities Act or any applicable State Securities Law, has no present intention of distributing any of such Securities
or Underlying Securities in violation of the Securities Act or any applicable State Securities Law and has no direct or indirect arrangement
or understandings with any other persons to distribute or regarding the distribution the same (this representation and warranty not limiting
such Investor’s right to sell the Securities and Underlying Securities in compliance with applicable federal and State Securities
Laws) in violation of the Securities Act or any applicable State Securities Law. Such Investor is acquiring the Securities and any Underlying
Securities in the ordinary course of its investment business.

 

(c)            Non-Transferrable.
Such Investor agrees: (i) that the Investor will not sell, assign, pledge, give, transfer or otherwise dispose of the Securities
or Underlying Securities or any interest therein, or make any offer or attempt to do any of the foregoing, except pursuant to a registration
of the Securities under the Securities Act and all applicable State Securities Laws, or in a transaction which is exempt from the registration
provisions of the Securities Act and all applicable State Securities Laws; (ii) that the certificates representing the Securities
and Underlying Securities will bear a legend making reference to the foregoing restrictions; and (iii) that the Company and its Affiliates
shall not be required to give effect to any purported transfer of such Securities and Underlying Securities except upon compliance with
the foregoing restrictions.

 

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SECURITIES PURCHASE AGREEMENT

 

(d)            Investor
Status. Such Investor is an “accredited investor” as defined in Rule 501(a) under the Securities Act. The undersigned
agrees to furnish any additional information requested by the Company or any of its Affiliates to assure compliance with applicable U.S.
federal and state securities laws in connection with the purchase and sale of the Securities. The undersigned has completed the Confidential
Investor Questionnaire contained in Appendix A and the information contained therein is complete and accurate as of the date thereof
and is hereby affirmed as of the Closing Date. Any information that has been furnished or that will be furnished by the undersigned to
evidence its status as an accredited investor is accurate and complete, and does not contain any misrepresentation or material omission.

 

(e)            Experience
of Such Investor. Such Investor, either alone or together with its representatives, has such knowledge, sophistication, and experience
in business and financial matters so as to be capable of evaluating the merits and risks of the prospective investment in the Securities
and Underlying Securities, and has so evaluated the merits and risks of such investment. Such Investor is able to bear the economic risk
of an investment in the Securities and Underlying Securities and, at the present time, is able to afford a complete loss of such investment.

 

(f)            No
Trading Market. Such Investor acknowledges that there is currently no Trading Market for the Securities and that none is expected
to develop for the Securities and a Trading Market may not develop for the Underlying Securities.

 

(g)            General
Solicitation. Such Investor undersigned acknowledges that neither the Company nor any other person offered to sell the Securities
to it by means of any form of general solicitation or advertising, including but not limited to: (i) any advertisement, article,
notice or other communication published in any newspaper, magazine or similar media or broadcast over television or radio; or (ii) any
seminar or meeting whose attendees were invited by any general solicitation or general advertising.

 

(h)            Confidentiality.
Other than to other Persons party to this Agreement and its advisors who have agreed to keep information confidential or have a fiduciary
obligation to keep such information confidential, such Investor has maintained the confidentiality of all disclosures made to it in connection
with the transaction (including the existence and terms of this transaction).

 

(i)            Foreign
Investor. If such Investor is not a United States person, such Investor represents that it has satisfied itself as to the full observance
of the laws of its jurisdiction in connection with any invitation to subscribe for the Securities and Underlying Securities or any use
of this Agreement, including: (i) the legal requirements within its jurisdiction for the purchase of the Securities and any Underlying
Securities; (ii) any foreign exchange restrictions applicable to such purchase; (iii) any governmental or other consents that
may need to be obtained; and (iv) the income tax and other tax consequences, if any, that may be relevant to the purchase, holding,
redemption, sale or transfer of the Securities or Underlying Securities. The Investor further represents that its payment for, and its
continued beneficial ownership of the Securities and any Underlying Securities, will not violate any applicable securities or other laws
of its jurisdiction.

 

(j)            Information
from Company. Such Investor and its Investor representatives or investment managers, if any, have been afforded the opportunity to
obtain any information necessary to verify the accuracy of any representations or information presented by the Company in this Agreement
and have had all inquiries to the Company answered, and have been furnished all requested materials, relating to the Company and the Offering
and sale of the Securities and anything set forth in the Transaction Documents. Neither the Investor nor the Investor’s representatives
or investment managers, if any, have been furnished any offering literature by the Company or any of its Affiliates, associates or agents
other than the Transaction Documents, and the agreements referenced therein.

 

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SECURITIES PURCHASE AGREEMENT

 

(k)            Matters
Concerning the Placement Agent. Such Investor acknowledges that the Placement Agent is acting as the exclusive Placement Agent for
the Offering and that the Placement Agent will receive a cash commission in the amount of ten percent (10%) of the gross proceeds raised
in the Offering. The Placement Agent is acting as placement agent for the Company, and, in that capacity, is not acting as investment
advisor to the Investor in connection with the Securities and Underlying Securities being offered in this Offering. The Investor must
make his own investment decisions. In making those decisions, the Investor should be aware that the Placement Agent will receive a placement
fee as described above.

 

(l)            Money
Laundering. If an entity, the operations of such Investor are and have been conducted at all times in compliance with applicable financial
record-keeping and reporting requirements of the Money Laundering Laws, and no Action or Proceeding by or before any court or governmental
agency, authority or body or any arbitrator involving the Company with respect to the Money Laundering Laws is pending or, to the knowledge
of the Company or any Subsidiary, threatened.

 

ARTICLE IV.         OTHER
AGREEMENTS OF THE PARTIES

 

Section 4.01           Transfer
Restrictions.

 

(a)            The
Securities may only be disposed of in compliance with state and federal securities laws. In connection with any transfer of Securities
other than pursuant to an effective registration statement or Rule 144, the Company may require the transferor thereof to provide
to the Company an opinion of counsel selected by the transferor and reasonably acceptable to the Company, the form and substance of which
opinion shall be reasonably satisfactory to the Company, to the effect that such transfer does not require registration of such transferred
Securities under the Securities Act. The Securities may not be sold or transferred by the Investor without the written consent of the
Company, which shall not be unreasonably withheld. As a condition of such sale or transfer, any such transferee shall agree in writing
to be bound by the terms of this Agreement and shall have the rights of the Investor under this Agreement.

 

(b)            The
Investor agrees to the imprinting, so long as is required by this Section 4.01, of a legend on any of the Securities in the following
form:

 

[NEITHER] THIS SECURITY [NOR
THE SECURITIES INTO WHICH THIS SECURITY IS [EXERCISABLE] [CONVERTIBLE] HAS [NOT] BEEN REGISTERED WITH THE SECURITIES AND EXCHANGE COMMISSION
OR THE SECURITIES COMMISSION OF ANY STATE IN RELIANCE UPON AN EXEMPTION FROM REGISTRATION UNDER THE SECURITIES ACT OF 1933, AS AMENDED
(THE “SECURITIES ACT”), AND, ACCORDINGLY, MAY NOT BE OFFERED OR SOLD EXCEPT PURSUANT TO AN EFFECTIVE REGISTRATION STATEMENT
UNDER THE SECURITIES ACT OR PURSUANT TO AN AVAILABLE EXEMPTION FROM, OR IN A TRANSACTION NOT SUBJECT TO, THE REGISTRATION REQUIREMENTS
OF THE SECURITIES ACT AND IN ACCORDANCE WITH APPLICABLE STATE SECURITIES LAWS. THIS SECURITY [AND THE SECURITIES ISSUABLE UPON [EXERCISE]
[CONVERSION] OF THIS SECURITY] MAY BE PLEDGED IN CONNECTION WITH A BONA FIDE MARGIN ACCOUNT WITH A REGISTERED BROKER-DEALER OR OTHER
LOAN WITH A FINANCIAL INSTITUTION THAT IS AN “ACCREDITED INVESTOR” AS DEFINED IN RULE 501(a) UNDER THE SECURITIES ACT
OR OTHER LOAN SECURED BY SUCH SECURITIES.

 

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SECURITIES PURCHASE AGREEMENT

 

The Company acknowledges
and agrees that the Investor may from time to time pledge pursuant to a bona fide margin agreement with a registered broker-dealer or
grant a security interest in some or all of the Securities to a financial institution that is an “accredited investor” as
defined in Rule 501(a) under the Securities Act and, if required under the terms of such arrangement, such Investor may transfer
pledged or secured Securities to the pledgees or secured parties. Such a pledge or transfer would not be subject to approval of the Company
and no legal counsel of the pledgee, secured party or pledgor shall be required in connection therewith. Further, no notice shall be required
of such pledge. At the Investor’s expense, the Company will execute and deliver such reasonable documentation as a pledgee or secured
party of Securities may reasonably request in connection with a pledge or transfer of the Securities, including, if the Securities have
been registered for resale pursuant to a registration statement, the preparation and filing of any required prospectus supplement under
Rule 424(b)(3) under the Securities Act or other applicable provision of the Securities Act to appropriately amend the list
of selling stockholders thereunder.

 

(c)            Certificates
evidencing the Underlying Securities shall not contain any legend (including the legend set forth in Section 4.01(b) hereof):
(i) while a registration statement covering the resale of such security is effective under the Securities Act, (ii) following
any sale of such Underlying Securities pursuant to Rule 144 (assuming cashless exercise of the Warrant), or (iii) if such legend
is not required under applicable requirements of the Securities Act (including judicial interpretations and pronouncements issued by the
staff of the SEC). The Company shall, at its expense, cause its counsel to issue a legal opinion to the transfer agent of the Company
or such Investor promptly if required by the transfer agent of the Company to effect the removal of the legend hereunder, or if requested
by the Investor, respectively subject to compliance with the holding period requirements of Rule 144 (for the avoidance of doubt,
the Company shall pay all costs associated with its counsel’s reliance opinions). If all or any portion of the Note is converted
or Warrant is exercised at a time when there is an effective registration statement to cover the resale of the Underlying Securities,
or if such Underlying Securities may be sold under Rule 144 or if such legend is not otherwise required under applicable requirements
of the Securities Act (including judicial interpretations and pronouncements issued by the staff of the SEC) then such Underlying Securities
shall be issued free of all legends. The Company agrees that at such time as such legend is no longer required under this Section 4.01(c),
it will, no later than the earlier of (i) two (2) Trading Days and (ii) the number of Trading Days comprising the Standard
Settlement Period (as defined below) following the delivery by the Investor to the Company or the transfer agent of the Company of a certificate
representing Underlying Securities, as applicable, issued with a restrictive legend (such date, the “Legend Removal Date”),
deliver or cause to be delivered to the Investor a certificate representing such shares that is free from all restrictive and other legends.
The Company may not make any notation on its records or give instructions to the transfer agent of the Company that enlarge the restrictions
on transfer set forth in this Section 4. Certificates for Underlying Securities subject to legend removal hereunder shall be transmitted
by the transfer agent of the Company to the Investor by crediting the account of such Investor’s prime broker with the Depository
Trust Company System as directed by such Investor. As used herein, “Standard Settlement Period” means the standard
settlement period, expressed in a number of Trading Days, on the Company’s primary Trading Market with respect to the Common Stock
as in effect on the date of delivery of a certificate representing Underlying Securities, as applicable, issued with a restrictive legend.
In addition to such Investor’s other available remedies, the Company shall pay to Investor, in cash, as partial liquidated damages
and not as a penalty, 2% of the total of the value of the Underlying Securities for which the removal of the legend is sought (based on
the VWAP of the Common Stock on the date such Securities are submitted to the transfer agent of the Company) for each full month that
said opinion is not delivered after the Legend Removal Date until such certificate is delivered without a legend.

 

(d)            In
addition to such Investor’s other available remedies, the Company shall pay to the Investor, in cash, (i) as partial liquidated
damages and not as a penalty, for each $1,000 of Underlying Securities (based on the VWAP of the Common Stock on the date such Securities
are submitted to the transfer agent of the Company) delivered for removal of the restrictive legend and subject to Section 4.01(c),
$10 per Trading Day (increasing to $20 per Trading Day five (5) Trading Days after such damages have begun to accrue) for each Trading
Day after the Legend Removal Date until such certificate is delivered without a legend and (ii) if the Company fails to (a) issue
and deliver (or cause to be delivered) to the Investor by the Legend Removal Date a certificate representing the Securities so delivered
to the Company by the Investor that is free from all restrictive and other legends and (b) if after the Legend Removal Date such
Investor purchases (in an open market transaction or otherwise) shares of Common Stock to deliver in satisfaction of a sale by such Investor
of all or any portion of the number of shares of Common Stock, or a sale of a number of shares of Common Stock equal to all or any portion
of the number of shares of Common Stock that such Investor anticipated receiving from the Company without any restrictive legend, then,
an amount equal to the excess of such Investor’s total purchase price (including brokerage commissions and other out-of-pocket expenses,
if any) for the shares of Common Stock so purchased (including brokerage commissions and other out-of-pocket expenses, if any) (the “Buy-In
Price”) over the product of (A) such number of Underlying Securities that the Company was required to deliver to such
Investor by the Legend Removal Date multiplied by (B) the average of the closing sale prices of the Common Stock on any Trading Day
during the period commencing on the date of the delivery by such Investor to the Company of the applicable Underlying Securities (as the
case may be) and ending on the date of such delivery and payment under this clause (ii).

 

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SECURITIES PURCHASE AGREEMENT

 

(e)            The
Investor agrees with the Company that it will sell any Securities only pursuant to either the registration requirements of the Securities
Act, including any applicable prospectus delivery requirements, or an exemption therefrom, and that if Securities are sold pursuant to
a registration statement, they will be sold in compliance with the plan of distribution set forth therein, and acknowledges that the removal
of the restrictive legend from certificates representing Securities as set forth in this Section 4.01 is predicated upon the Company’s
reliance upon this understanding.

 

Section 4.02           Acknowledgment
of Dilution. The Company acknowledges that the issuance of the Underlying Securities may result in dilution of the outstanding shares
of Common Stock, which dilution may be substantial under certain market conditions. The Company further acknowledges that its obligations
under the Transaction Documents, including, without limitation, its obligation to issue the Underlying Securities pursuant to the Securities,
are unconditional and absolute and not subject to any right of set off, counterclaim, delay or reduction, regardless of the effect of
any such dilution or any claim the Company may have against any Investor and regardless of the dilutive effect that such issuance may
have on the ownership of the other stockholders of the Company.

 

Section 4.03            Registration
Rights. The Company shall cause the Registration Rights Agreement to remain in full force and effect and the Company shall comply
in all material respects with the terms thereof, a copy of which is annexed hereto as Appendix D.

 

Section 4.04           Integration.
The Company shall not sell, offer for sale or solicit offers to buy or otherwise negotiate in respect of any security (as defined in Section 2
of the Securities Act) that would be integrated with the offer or sale of the Securities or Underlying Securities to the Investors in
a manner that would require the registration under the Securities Act of the sale of the Securities to the Investors.

 

Section 4.05           Publicity.
The Company and each Investor shall consult with each other in issuing any other press releases with respect to the transactions contemplated
hereby, and neither the Company nor any Investor shall issue any such press release nor otherwise make any such public statement without
the prior consent of the Company with respect to any press release of any Investor, or without the prior consent of each Investor with
respect to any press release of the Company mentioning such Investor, which consent shall not unreasonably be withheld or delayed, except
if such disclosure is required by law, in which case the disclosing party shall promptly provide the other party with prior notice of
such public statement or communication.

 

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SECURITIES PURCHASE AGREEMENT

 

Section 4.06           Indemnification
of Investors. The Company shall indemnify, reimburse and hold harmless the Investors and their respective partners, members, shareholders,
officers, directors, employees and agents (and any other persons with other titles that have similar functions) (collectively, “Indemnitees”)
from and against any and all losses, claims, liabilities, damages, penalties, suits, costs and expenses, of any kind or nature, (including
fees relating to the cost of investigating and defending any of the foregoing) imposed on, incurred by or asserted against such Indemnitee
in any way related to or arising from or alleged to arise from: (i) any breach of any of the representations, warranties, covenants
or agreements made by the Company in this Agreement or in the other Transaction Documents; and (ii) any action instituted against
such Indemnitee in any capacity, or any of them or their respective Affiliates, by any stockholder of the Company who is not an Affiliate
of such Indemnitee, with respect to any of the transactions contemplated by the Transaction Documents (unless such action is based upon
a breach of such Indemnitee’s representations, warranties or covenants under the Transaction Documents or any agreements or understandings
such Indemnitee may have with any such stockholder or any violations by such Indemnitee of state or federal securities laws or any conduct
by such Indemnitee which results from the gross negligence or willful misconduct of the Indemnitee as determined by a final, nonappealable
decision of a court of competent jurisdiction).

 

Section 4.07            Reservation
of Underlying Securities.

 

(a)            The
Company shall at all times maintain a reserve of the Required Minimum from its duly authorized shares of Common Stock for issuance pursuant
to the Transaction Documents in such amounts as may then be required to fulfill its obligations in full under the Transaction Documents.
If, on any date, the number of authorized but unissued (and otherwise unreserved) shares of Common Stock is less than the Required Minimum
on such date (a “Required Minimum Failure”), then, in addition to the Investor’s other available remedies, the
Company shall pay to the Investor, in cash, as partial liquidated damages and not as a penalty, an amount in cash equal to two percent
(2.0%) of the aggregate Subscription Amount of such Investor’s Securities on the day of a Required Minimum Failure and on every
thirtieth (30th) day (pro rated for periods totaling less than thirty days) thereafter until the date such Required Minimum
Failure is cured; provided that such liquidated damages shall not exceed in the aggregate to twenty-five percent (25.0%) of such Investor’s
aggregate Subscription Amount.  The payments to which the Investor shall be entitled pursuant to this Section 4.07(a) are
referred to herein as “Required Minimum Failure Payments.”  Required Minimum Failure Payments shall be paid on
the earlier of (i) the last day of the calendar month during which such Required Minimum Failure Payments are incurred and (ii) the
third (3rd) Business Day after the event or failure giving rise to the Required Minimum Failure is cured.  In the event
the Company fails to make Required Minimum Failure Payments in a timely manner, such Required Minimum Failure Payments shall bear interest
at the rate of 1.5% per month (prorated for partial months) until paid in full. Nothing herein shall limit such Investor’s right
to pursue actual damages for the Required Minimum Failure, and such Investor shall have the right to pursue all remedies available to
it at law or in equity including, without limitation, a decree of specific performance and/or injunctive relief.

 

(b)            Upon
the occurrence of a Required Minimum Failure, the Company’s Board of Directors shall use commercially reasonable efforts to amend
the Company’s certificate or articles of incorporation to increase the number of authorized but unissued shares of Common Stock
to at least the Required Minimum at such time, as soon as possible and in any event not later than the 75th day after the first date on
which such Required Minimum Reservation Failure occurred.

 

(c)            The
Company shall, if applicable: (i) in the time and manner required by the principal Trading Market, prepare and file with such Trading
Market an additional shares listing application covering a number of shares of Common Stock at least equal to the Required Minimum on
the date of such application, (ii) take all steps necessary to cause such shares of Common Stock to be approved for listing or quotation
on such Trading Market as soon as possible thereafter, (iii) provide to the Investor evidence of such listing or quotation and (iv) maintain
the listing or quotation of such Common Stock on any date at least equal to the Required Minimum on such date on such Trading Market or
another Trading Market. The Company agrees to maintain the eligibility of the Common Stock for electronic transfer through the Depository
Trust Company or another established clearing corporation, including, without limitation, by timely payment of fees to the Depository
Trust Company or such other established clearing corporation in connection with such electronic transfer.

 

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SECURITIES PURCHASE AGREEMENT

 

Section 4.08           Equal
Treatment of Investors. No consideration (including any modification of any Transaction Document) shall be offered or paid to any
Person to amend or consent to a waiver or modification of any provision of any of the Transaction Documents unless the same consideration
is also offered to all of the parties to the Transaction Documents. Further, the Company shall not make any payment of principal or interest
on the Notes in amounts which are disproportionate to the respective principal amounts outstanding on the Notes at any applicable time.
For clarification purposes, this provision constitutes a separate right granted to each Investor by the Company and negotiated separately
by each Investor, and is intended for the Company to treat the Investors as a class and shall not in any way be construed as the Investors
acting in concert or as a group with respect to the purchase, disposition or voting of Securities or otherwise.

 

Section 4.9             Form D;
Blue Sky Filings. The Company agrees to timely file a Form D with respect to the Securities and Underlying Securities as required
under Regulation D and to provide a copy thereof, promptly upon request of any Investor. The Company shall take such action as the Company
shall reasonably determine is necessary in order to obtain an exemption for, or to qualify the Securities and Underlying Securities for,
sale to the Investors under applicable State Securities Laws of the states of the United States, and shall provide evidence of such actions
promptly upon request of any Investor.

 

Section 4.10           Use
of Proceeds. The Company shall use the net proceeds from the sale of the Securities hereunder for general working capital purposes
and shall not use such proceeds: (i) for the satisfaction of any portion of the Company’s debt (other than payment of trade
payables in the ordinary course of the Company’s business and prior practices); (ii) for the redemption of any Common Stock
or Common Stock equivalents; (iii) for the settlement of any outstanding litigation; (iv) in violation of FCPA or OFAC regulations;
or (v) to lend, give credit or make advances to any officers, directors, employees or Affiliates of the Company.

 

Section 4.11 Furnishing
of Information; Public Information.

 

(a)            Until
the time that the Investor does not own Securities, the Company covenants to maintain the registration of the Common Stock under Section 12(b) or
12(g) of the Exchange Act and to timely file (or obtain extensions in respect thereof and file within the applicable grace period)
all reports required to be filed by the Company after the date hereof pursuant to the Exchange Act even if the Company is not then subject
to the reporting requirements of the Exchange Act.

 

(b)            At
any time during the period commencing from the six (6) month anniversary of the date hereof and ending at such time that all of the
Securities may be sold without the requirement for the Company to be in compliance with Rule 144(c)(1) and otherwise without
restriction or limitation pursuant to Rule 144, if the Company (i) shall fail for any reason to satisfy the current public information
requirement under Rule 144(c) or (ii) has ever been an issuer described in Rule 144 (i)(1)(i) or becomes an issuer
in the future, and the Company shall fail to satisfy any condition set forth in Rule 144(i)(2) (a “Public Information
Failure”) then, in addition to the Investor’s other available remedies, the Company shall pay to the Investor, in cash,
as partial liquidated damages and not as a penalty, by reason of any such delay in or reduction of its ability to sell the Securities,
an amount in cash equal to two percent (2.0%) of the aggregate Subscription Amount of such Investor’s Securities on the day of a
Public Information Failure and on every thirtieth (30th) day (pro rated for periods totaling less than thirty days) thereafter
until the earlier of (a) the date such Public Information Failure is cured and (b) such time that such public information is
no longer required  for the Investor to transfer the Underlying Securities pursuant to Rule 144, provided that such liquidated
damages shall not exceed in the aggregate to twenty-five percent (25.0%) of such Investor’s aggregate Subscription Amount. 
The payments to which the Investor shall be entitled pursuant to this Section 4.11(b) are referred to herein as “Public
Information Failure Payments.”  Public Information Failure Payments shall be paid on the earlier of (i) the last day
of the calendar month during which such Public Information Failure Payments are incurred and (ii) the third (3rd) Business
Day after the event or failure giving rise to the Public Information Failure Payments is cured.  In the event the Company fails to
make Public Information Failure Payments in a timely manner, such Public Information Failure Payments shall bear interest at the rate
of 1.5% per month (prorated for partial months) until paid in full. Nothing herein shall limit such Investor’s right to pursue actual
damages for the Public Information Failure, and such Investor shall have the right to pursue all remedies available to it at law or in
equity including, without limitation, a decree of specific performance and/or injunctive relief.

 

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SECURITIES PURCHASE AGREEMENT

 

ARTICLE V. MISCELLANEOUS

 

Section 5.01            Termination.
This Agreement may be terminated by any Investor, as to such Investor’s obligations hereunder only and without any effect whatsoever
on the obligations between the Company and the other Investors, by written notice to the Company, if the Closing has not been consummated
on or before the Termination Date; provided, however, that such termination will not affect the right of any party to sue for any breach
by the other party (or parties).

 

Section 5.02            Fees
and Expenses. Each party shall pay the fees and expenses of its advisers, counsel, accountants and other experts, if any, and all
other expenses incurred by such party incident to the negotiation, preparation, execution, delivery and performance of this Agreement.
The Company shall pay all transfer agent fees, stamp taxes and other taxes and duties levied in connection with the delivery of any Securities
to the Investors. In addition, the Investor shall be entitled to an expense reimbursement from the Company of up to $10,000 for their
legal fees.

 

Section 5.03           Entire
Agreement. The Transaction Documents, together with the exhibits and schedules thereto, contain the entire understanding of the parties
with respect to the subject matter hereof and supersede all prior agreements and understandings, oral or written, with respect to such
matters, which the parties acknowledge have been merged into such documents, exhibits and schedules.

 

Section 5.04            Notices.
Any and all notices or other communications or deliveries required or permitted to be provided hereunder shall be in writing and shall
be deemed given and effective on the earliest of: (i) one Business Day after the date of transmission, if such notice or communication
is delivered via facsimile at the facsimile number set forth on the signature pages attached hereto prior to 5:30 p.m. (New
York City time) on a Business Day, with written confirmation of successful transmission; (ii) the next Business Day after the date
of transmission, if such notice or communication is delivered via facsimile at the facsimile number set forth on the signature pages attached
hereto on a day that is not a Business Day or later than 5:30 p.m. (New York City time) on any Business Day; (iii) the second
Business Day following the date of mailing, if sent by U.S. nationally recognized overnight courier service; or (iv) upon actual
receipt by the party to whom such notice is required to be given. The address for such notices and communications shall be as set forth
on the signature pages attached hereto.

 

Section 5.05           Amendments;
Waivers. No provision of this Agreement may be waived, modified, supplemented or amended except in a written instrument signed, in
the case of an amendment, by the Company and the Investors holding at least a majority in principal amount of the Notes then outstanding.
No waiver of any default with respect to any provision, condition or requirement of this Agreement shall be deemed to be a continuing
waiver in the future or a waiver of any subsequent default or a waiver of any other provision, condition or requirement hereof, nor shall
any delay or omission of any party to exercise any right hereunder in any manner impair the exercise of any such right.

 

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SECURITIES PURCHASE AGREEMENT

 

Section 5.06           Successors
and Assigns. This Agreement shall be binding upon and inure to the benefit of the parties and their successors and permitted assigns.
The Company may not assign this Agreement or any rights or obligations hereunder without the prior written consent of each Investor (other
than by merger). Any Investor may assign any or all of its rights under this Agreement to any Person to whom such Investor assigns or
transfers any Securities, provided that such transfer complies with the terms of this Agreement and all applicable federal and State Securities
Laws and that such transferee agrees in writing with the Company to be bound, with respect to the transferred Securities, by the provisions
of the Transaction Documents that apply to the ‘Investors’.

 

Section 5.07            No
Third-Party Beneficiaries. Except for the Placement Agent and the Indemnitees named herein, who are intended third-party beneficiaries
of this Agreement, including the representations and warranties made by the Company hereunder, this Agreement is intended for the benefit
of the parties hereto and their respective successors and permitted assigns and is not for the benefit of, nor may any provision hereof
be enforced by, any other Person.

 

Section 5.08           Governing
Law. All questions concerning the construction, validity, enforcement and interpretation of the Transaction Documents shall be governed
by and construed and enforced in accordance with the internal laws of the State of Arizona, without regard to the principles of conflict
of laws thereof. Each party agrees that all legal proceedings concerning the interpretation, enforcement and defense of the transactions
contemplated by any of the Transaction Documents (whether brought against a party hereto or its respective Affiliates, directors, officers,
shareholders, employees or agents) shall be commenced exclusively in the state and federal courts sitting in the City of New York, New
York (the “New York Courts”). Each party hereto hereby irrevocably submits to the exclusive jurisdiction of the New
York Courts for the adjudication of any dispute hereunder or in connection herewith or with any transaction contemplated hereby or discussed
herein (including with respect to the enforcement of any of the Transaction Documents), and hereby irrevocably waives, and agrees not
to assert in any suit, action or proceeding, any claim that it is not personally subject to the jurisdiction of such New York Courts,
or such New York Courts are improper or inconvenient venue for such proceeding. Each party hereby irrevocably waives personal service
of process and consents to process being served in any such suit, Action or Proceeding by mailing a copy thereof via registered or certified
mail or overnight delivery (with evidence of delivery) to such party at the address in effect for notices to it under this Agreement and
agrees that such service shall constitute good and sufficient service of process and notice thereof. Nothing contained herein shall be
deemed to limit in any way any right to serve process in any other manner permitted by applicable law. Each party hereto hereby irrevocably
waives, to the fullest extent permitted by applicable law, any and all right to trial by jury in any legal proceeding arising out of or
relating to the Transaction Documents or the transactions contemplated hereby. If any party shall commence an action or proceeding to
enforce any provisions of the Transaction Documents, then the prevailing party in such action or proceeding shall be reimbursed by the
other party for its attorney’s fees and other costs and expenses incurred in the investigation, preparation and prosecution of such
Action or Proceeding.

 

Section 5.09           Survival.
The representations and warranties contained herein shall survive the Closing and the delivery of the Securities and issuance of Underlying
Securities.

 

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Section 5.10            Execution.
This Agreement may be executed in two or more counterparts, all of which when taken together shall be considered one and the same agreement
and shall become effective when counterparts have been signed by each party and delivered to the other party, it being understood that
both parties need not sign the same counterpart. In the event that any signature is delivered by facsimile transmission or by e-mail delivery
of a ‘.pdf” format data file, such signature shall create a valid and binding obligation of the party executing (or on whose
behalf such signature is executed) with the same force and effect as if such facsimile or ‘.pdf” signature page was an
original thereof.

  

Section 5.11           Severability.
If any term, provision, covenant or restriction of this Agreement is held by a court of competent jurisdiction to be invalid, illegal,
void or unenforceable, the remainder of the terms, provisions, covenants and restrictions set forth herein shall remain in full force
and effect and shall in no way be affected, impaired or invalidated, and the parties hereto shall use their commercially reasonable efforts
to find and employ an alternative means to achieve the same or substantially the same result as that contemplated by such term, provision,
covenant or restriction. It is hereby stipulated and declared to be the intention of the parties that they would have executed the remaining
terms, provisions, covenants and restrictions without including any of such that may be hereafter declared invalid, illegal, void or unenforceable.

 

Section 5.12           Rescission
and Withdrawal Right. Notwithstanding anything to the contrary contained in (and without limiting any similar provisions of) any of
the other Transaction Documents, whenever any Investor exercises a right, election, demand or option under a Transaction Document and
the Company does not timely perform its related obligations within the periods therein provided, then such Investor may rescind or withdraw,
in its sole discretion from time to time upon written notice to the Company, any relevant notice, demand or election in whole or in part
without prejudice to its future actions and rights; provided, however, that in the case of a rescission of a conversion of a Note, the
Investor shall be required to return any shares of Common Stock subject to any such rescinded conversion or exercise notice.

 

Section 5.13            Replacement
of Securities. If any certificate or instrument evidencing any Securities or Underlying Securities is mutilated, lost, stolen or destroyed,
the Company shall issue or cause to be issued in exchange and substitution for and upon cancellation thereof (in the case of mutilation),
or in lieu of and substitution therefor, a new certificate or instrument, but only upon receipt of evidence reasonably satisfactory to
the Company of such loss, theft or destruction. The applicant for a new certificate or instrument under such circumstances shall also
pay any reasonable third-party costs (including customary indemnity) associated with the issuance of such replacement Securities or Underlying
Securities.

 

Section 5.14           Remedies.
In addition to being entitled to exercise all rights provided herein or granted by law, including recovery of damages, each of the Investors
and the Company will be entitled to seek specific performance under the Transaction Documents. The parties agree that monetary damages
may not be adequate compensation for any loss incurred by reason of any breach of obligations contained in the Transaction Documents and
hereby agree to waive and not to assert in any action for specific performance of any such obligation the defense that a remedy at law
would be adequate.

 

Section 5.15            Payment
Set Aside. To the extent that the Company makes a payment or payments to any Investor pursuant to any Transaction Document or an Investor
enforces or exercises its rights thereunder, and such payment or payments or the proceeds of such enforcement or exercise or any part
thereof are subsequently invalidated, declared to be fraudulent or preferential, set aside, recovered from, disgorged by or are required
to be refunded, repaid or otherwise restored to the Company, a trustee, receiver or any other person under any law (including, without
limitation, any bankruptcy law, state or federal law, common law or equitable cause of action), then to the extent of any such restoration
the obligation or part thereof originally intended to be satisfied shall be revived and continued in full force and effect as if such
payment had not been made or such enforcement or setoff had not occurred.

 

    27 

     

    

 

SECURITIES PURCHASE AGREEMENT

  

Section 5.16            Independent
Nature of Investors’ Obligations and Rights. The obligations of each Investor under any Transaction Document are several and
not joint with the obligations of any other Investor, and no Investor shall be responsible in any way for the performance or non-performance
of the obligations of any other Investor under any Transaction Document. Nothing contained herein or in any other Transaction Document,
and no action taken by any Investor pursuant thereto, shall be deemed to constitute the Investors as a partnership, an association, a
joint venture or any other kind of entity, or create a presumption that the Investors are in any way acting in concert or as a group with
respect to such obligations or the transactions contemplated by the Transaction Documents. Each Investor shall be entitled to independently
protect and enforce its rights, including, without limitation, the rights arising out of this Agreement or out of the other Transaction
Documents, and it shall not be necessary for any other Investor to be joined as an additional party in any proceeding for such purpose.
Each Investor has been represented by its own separate legal counsel in their review and negotiation of the Transaction Documents. The
Company has elected to provide all Investors with the same terms and Transaction Documents for the convenience of the Company and not
because it was required or requested to do so by the Investors.

 

Section 5.17           Construction.
The parties agree that each of them and/or their respective counsel has reviewed and had an opportunity to revise the Transaction Documents
and, therefore, the normal rule of construction to the effect that any ambiguities are to be resolved against the drafting party
shall not be employed in the interpretation of the Transaction Documents or any amendments hereto. In addition, each and every reference
to share prices and shares of Common Stock in any Transaction Document shall be subject to adjustment for reverse and forward stock splits,
stock dividends, stock combinations and other similar transactions of the Common Stock that occur after the date of this Agreement.

 

Section 5.18           Headings.
The headings herein are for convenience only, do not constitute a part of this Agreement and shall not be deemed to limit or affect any
of the provisions hereof.

 

Section 5.19           WAIVER
OF JURY TRIAL. IN ANY ACTION, SUIT, OR PROCEEDING IN ANY JURISDICTION BROUGHT BY ANY PARTY AGAINST ANY OTHER PARTY, THE PARTIES EACH
KNOWINGLY AND INTENTIONALLY, TO THE GREATEST EXTENT PERMITTED BY APPLICABLE LAW, HEREBY ABSOLUTELY, UNCONDITIONALLY, IRREVOCABLY
AND EXPRESSLY WAIVES FOREVER TRIAL BY JURY.

 

[SIGNATURE PAGES FOLLOW]

 

    28 

     

    

 

SECURITIES PURCHASE AGREEMENT

 

IN
WITNESS WHEREOF, the parties hereto have caused this Securities Purchase Agreement to be duly executed by their respective
authorized signatories as of the date below.

  

	 	DIGITAL BRANDS GROUP, INC.
	 	 
	 	By: 	/s/ John Hilburn Davis IV
	 	 	Name: John Hilburn Davis IV
	 	 	Title: Chief Executive Officer
	 	 
	 	INVESTORS:
	 	 
	 	The Investors executing the Signature
    Page in the form attached hereto as Annex A and delivering the same to the Company or its agents shall be deemed to have executed
    this Agreement and agreed to the terms hereof.

 

[Signature
Page to Securities Purchase Agreement]

 

    

     

    

 

SECURITIES PURCHASE AGREEMENT

 

Annex A

 

Securities Purchase
Agreement Investor Counterpart Signature Page

 

The undersigned, desiring
to: (i) enter into this Securities Purchase Agreement dated as of December 29, 2022 (“Agreement”), with the
undersigned, Digital Brands Group, Inc., a Delaware corporation (“Company”), in the form furnished to the undersigned;
and (ii) purchase the Securities as set forth below, hereby agrees to purchase such Securities from the Company as of the Closing
and further agrees to join the Agreement as a party thereto, with all the rights and privileges appertaining thereto, and to be bound
in all respects by the terms and conditions thereof. The undersigned specifically acknowledges having read the representations in the
Agreement section entitled ‘Representations and Warranties of the Investors,’ and hereby represents that the statements
contained therein are complete and accurate with respect to the undersigned as an Investor.

  

	INVESTOR (if an individual):	 	INVESTOR (if an entity):
	 	 	 
	 	 	 
	By	          	 	 

	 	 	 
	Name:	 	(Legal Name of Entity)
	 	 	 
	Date:	 	 
	 	 	By	 

	PUCHASER (if investing jointly)	 	 
	 	 	Name:
	By	                                       	 	 
	 	 	Title:
	Name:	 	 
	 	 	Date:
	Date:	 	 
	 	 	 
	Fax No. ___________________	 	Fax No.: _________________

  

Aggregate “Subscription Amount”: $
_______

 

Aggregate “Original Principal Amount”
of Notes (above dollar amount times 1.25): $ ______

 

State/Country of Domicile or Formation:

 

SS/EIN/TIN: ________________________________________________

 

Address: ________________________________________________

 

Telephone: ______________________________________________

 

E-Mail: _________________________________________________

 

[Investor
Counter Signature Page to Securities Purchase Agreement]

 

    

     

    

    

APPENDIX A

 

CONFIDENTIAL INVESTOR QUESTIONNAIRE

 

    

     

    

 

APPENDIX B

 

FORM OF 20% OID PROMISSORY NOTE

 

    

     

    

 

APPENDIX C

 

FORM OF WARRANT

 

    

     

    

 

APPENDIX D

 

REGISTRATION RIGHTS AGREEMENT

 

    

     

    

 

EXHIBIT A

 

Existing Convertible InstrumentsExhibit 10.2

 

20% OID PROMISSORY
NOTE

 

NEITHER THIS SECURITY NOR THE SECURITIES INTO
WHICH THIS SECURITY IS [CONVERTIBLE/EXERCISABLE] HAS BEEN REGISTERED WITH THE SECURITIES AND EXCHANGE COMMISSION OR THE SECURITIES COMMISSION
OF ANY STATE IN RELIANCE UPON AN EXEMPTION FROM REGISTRATION UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE “SECURITIES ACT”),
AND, ACCORDINGLY, MAY NOT BE OFFERED OR SOLD EXCEPT PURSUANT TO AN EFFECTIVE REGISTRATION STATEMENT UNDER THE SECURITIES ACT OR
PURSUANT TO AN AVAILABLE EXEMPTION FROM, OR IN A TRANSACTION NOT SUBJECT TO, THE REGISTRATION REQUIREMENTS OF THE SECURITIES ACT AND
IN ACCORDANCE WITH APPLICABLE STATE SECURITIES LAWS AS EVIDENCED BY A LEGAL OPINION OF COUNSEL TO THE TRANSFEROR TO SUCH EFFECT, THE
SUBSTANCE OF WHICH SHALL BE REASONABLY ACCEPTABLE TO THE COMPANY.

 

	Original Issue Date:
December 29, 2022	Subscription Amount:	$  
	 	 	 
	Maturity Date: February 15, 2023  	Original Issue Discount:	$
	 	 	 
	Original Interest Discount: 20%	Original Principal Amount:	$

 

DIGITAL BRANDS GROUP, INC.

 

20% OID PROMISSORY NOTE

 

THIS 20% OID PROMISSORY NOTE (this “Note”)
is one of a series of duly authorized and validly issued 20% OID Promissory Notes of Digital Brands Group, Inc., a Delaware corporation
(the “Company”), designated as such by the Company (such series of notes, collectively with this Note, the “Notes”).

 

FOR VALUE RECEIVED, the Company promises to pay
to , a company, or its registered assigns (the “Holder”), or shall have paid pursuant to the terms hereunder, the
Original Principal Amount of $__________ on February 15, 2023 (the “Maturity Date”), and to pay interest to the
Holder on the aggregate then outstanding principal amount of this Note in accordance with the provisions hereof. This Note is subject
to the following additional provisions:

 

1.            Definitions.
For the purposes hereof, in addition to the terms defined elsewhere in this Note, (a) capitalized terms not otherwise defined herein
shall have the meanings set forth in the Purchase Agreement and (b) the following terms shall have the following meanings:

 

“Bankruptcy
Event” means any of the following events: (a) the Company or any Significant Subsidiary (as such term is defined in Rule 1-02(w) of
Regulation S-X) thereof commences a case or other proceeding under any bankruptcy, reorganization, arrangement, adjustment of debt, relief
of debtors, dissolution, insolvency, or liquidation or similar law of any jurisdiction relating to the Company or any Significant Subsidiary
thereof, (b) there is commenced against the Company or any Significant Subsidiary thereof any such case or proceeding that is not
dismissed within sixty (60) days after commencement, (c) the Company or any Significant Subsidiary thereof is adjudicated insolvent
or bankrupt or any order of relief or other order approving any such case or proceeding is entered, (d) the Company or any Significant
Subsidiary thereof suffers any appointment of any custodian or the like for it or any substantial part of its property that is not discharged
or stayed within sixty (60) calendar days after such appointment, (e) the Company or any Significant Subsidiary thereof makes a
general assignment for the benefit of creditors, (f) the Company or any Significant Subsidiary thereof calls a meeting of its creditors
with a view to arranging a composition, adjustment, or restructuring of its debts, (g) the Company or any Significant Subsidiary
thereof admits in writing that it is generally unable to pay its debts as they become due, (h) the Company or any Significant Subsidiary
thereof, by any act or failure to act, expressly indicates its consent to, approval of or acquiescence in any of the foregoing or takes
any corporate or other action for the purpose of effecting any of the foregoing.

 

    

     

    

 

“Business
Day” means any day other than Saturday, Sunday, or other day on which commercial banks in the City of New York are authorized
or required by law to remain closed; provided, however, for clarification, commercial banks shall not be deemed to be authorized or required
by law to remain closed due to “stay at home”, “shelter-in-place”, “non-essential employee” or any
other similar orders or restrictions or the closure of any physical branch locations at the direction of any governmental authority so
long as the electronic funds transfer systems (including for wire transfers) of commercial banks in the City of New York are generally
are open for use by customers on such day.

 

“Change
of Control Transaction” means the occurrence after Original Issue Date of any of: (a) an acquisition after the date hereof
by an individual or legal entity or “group” (as described in Rule 13d-5(b)(1) promulgated under the Exchange Act)
of effective control (whether through legal or beneficial ownership of capital stock of the Company, by contract or otherwise) of in
excess of fifty percent (50%) of the voting securities of the Company, (b) the Company merges into or consolidates with any other
Person, or any Person merges into or consolidates with the Company and, after giving effect to such transaction, the stockholders of
the Company immediately prior to such transaction own less than fifty percent (50%) of the aggregate voting power of the Company or the
successor entity of such transaction, (c) the Company (and all of its Subsidiaries, taken as a whole) sells or transfers all or
substantially all of its assets to another Person and the stockholders of the Company immediately prior to such transaction own less
than fifty percent (50%) of the aggregate voting power of the acquiring entity immediately after the transaction, (d) a replacement
at one time or within a three (3) year period of more than one-half (1/2) of the members of the Board of Directors which is not
approved by a majority of those individuals who are members of the Board of Directors on the Original Issue Date (or by those individuals
who are serving as members of the Board of Directors on any date whose nomination to the Board of Directors was approved by a majority
of the members of the Board of Directors who are members on the date hereof), or (e) the execution by the Company of an agreement
to which the Company is a party or by which it is bound, providing for any of the events set forth in clauses (a) through (d) above.

 

“Common
Stock” means the Common Stock, par value $0.0001 per share, of the Company, and/or any other class of securities into which
such securities may hereafter be reclassified or changed subsequent to the Original Issue Date.

 

“Conversion
Price” means the Nasdaq official closing price of the Common Stock on The Nasdaq Capital Market (as reflected on Nasdaq.com)
on the Conversion Date.

 

“Conversion
Shares” shall have the meaning set forth in Section 7.

 

“Convertibility
Date” shall have the meaning set forth in Section 6.

 

“Fundamental
Transaction” means the occurrence after Original Issue Date of any of the following transactions: (i) the Company, directly
or indirectly, in one or more related transactions effects any merger or consolidation of the Company with or into another Person, (ii) the
Company (and all of its Subsidiaries, taken as a whole), directly or indirectly, effects any sale, lease, license, assignment, transfer,
conveyance, or other disposition of all or substantially all of its assets in one or a series of related transactions, (iii) any,
direct or indirect, purchase offer, tender offer, or exchange offer (whether by the Company or another Person) is completed pursuant
to which holders of common stock are permitted to sell, tender, or exchange their shares for other securities, cash, or property and
has been accepted by the holders of fifty percent (50%) or more of the outstanding common stock, (iv) the Company, directly or indirectly,
in one or more related transactions effects any reclassification, reorganization or recapitalization of the common stock or any compulsory
share exchange pursuant to which the common stock is effectively converted into or exchanged for other securities, cash, or property,
or (v) the Company, directly or indirectly, in one or more related transactions consummates a stock or share purchase agreement
or other business combination (including, without limitation, a reorganization, recapitalization, spin-off, or scheme of arrangement)
with another Person whereby such other Person acquires more than fifty percent (50%) of the outstanding shares of common stock (not including
any shares of common stock held by the other Person or other Persons making or party to, or associated or affiliated with the other Persons
making or party to, such stock or share purchase agreement or other business combination).

 

    2

     

    

 

“Holder”
shall have the meaning set forth in the Preamble.

 

“Indebtedness”
means any liabilities of the Company for borrowed money or amounts owed and all guaranties made by the Company of borrowed money or amounts
owed by others.

 

“Maturity
Date” has the meaning set forth in the Preamble.

 

“Maximum
Rate” shall have the meaning set forth in Section 8(k).

 

“New York
County Courts” shall have the meaning set forth in Section 8(d).

 

“Note”
and “Notes” shall have the meanings set forth in the Preamble.

 

“Original
Issue Date” means the date of the first issuance of the Notes, regardless of any transfers of any Note and regardless of the
number of instruments which may be issued to evidence such Notes.

 

“Original
Principal Amount” of this Note is the amount set forth opposite such term above the Preamble.

 

“Permitted
Indebtedness” means: (a) the Indebtedness evidenced by the Notes, (b) existing Indebtedness as of the Original Issue
Date hereof, (c) Indebtedness of up to an aggregate of $50,000, inclusive of any interest, fees, penalties, or other amounts due
or payable thereunder (excluding trade debt and debt for professional services incurred in the ordinary course of business), or (d) indebtedness
under agreements or arrangements refinancing the Indebtedness permitted under the foregoing clause (a) or (d), provided that
the terms of such refinancing are more favorable to the Company and are no more favorable to the holders of such Indebtedness than the
terms of the Notes.

 

“Person”
means an individual or corporation, partnership, trust, incorporated or un-incorporated association, joint-venture, limited liability
company, joint-stock company, government (or an agency or subdivision thereof) or other entity of any kind.

 

“Prepayment
Amount” shall have the meaning set forth in Section 2.

 

“Principal
Balance” of this Note at any date: (A)(i) on or prior to the Maturity Date, the Original Principal Amount and (ii) after
the Maturity Date, the product of (x) the Original Principal Amount and (y) 120% less (B) any prior payments or
prepayments of principal hereunder.

 

    3

     

    

 

“Purchase
Agreement” means the Securities Purchase Agreement, dated as of December 29, 2022, by and among the Company and the original
Holders, as amended, modified or supplemented from time to time in accordance with its terms.

  

“Significant
Subsidiary” shall have the meaning set forth in the definition of “Bankruptcy Event.”

 

“Trading
Day” means a day on which the principal Trading Market is open for trading.

 

“Trading
Market” means any of the following markets or exchanges: the NYSE American, the Nasdaq Capital Market, the Nasdaq Global Market,
the Nasdaq Global Select Market, the New York Stock Exchange, OTCQB, or OTCQX (or any successors to any of the foregoing).

 

“Trigger
Financing” means any securities, capital raising, loan, investment or other transaction, or series of related transactions,
whether publicly offered or privately arranged, resulting in a debt and/or equity financing of the Company or any Subsidiary.

 

2.            Interest.
Interest shall accrue on the outstanding Principal Balance of this Note at an annual rate of (i) zero percent (0%) on or prior to
the Maturity Date and (ii) twenty percent (20%) thereafter, and shall be payable in cash on the first day of each calendar month
following the Maturity Date. Such interest shall be calculated on the basis of a 360-day year, consisting of twelve 30 calendar day periods,
and shall accrue daily commencing on the Original Issue Date until payment in full of the outstanding principal, together with all accrued
and unpaid interest, liquidated damages and other amounts which may become due hereunder, has been made. Interest shall cease to accrue
with respect to any principal amount converted, provided that the Company actually delivers the Conversion Shares within the time period
required by Section 7 herein. Interest hereunder will be paid to the Person in whose name this Note is registered on the records
of the Company regarding registration and transfers of this Note.

 

3.            Prepayment.

 

a.            Optional
Prepayment. The Company shall have the option to prepay this Note with no penalties at any time after the Original Issue Date and
prior to the Maturity Date in an amount equal to the sum of: (A) the then Principal Balance of this Note plus (B) accrued
and unpaid interest thereon as provided herein plus (C) all other amounts, costs, and expenses then due in respect of this
Note (such sum, the “Prepayment Amount”).

 

b.            Mandatory
Prepayment.

 

i.            Upon
the closing of any Trigger Financing below $4,000,000 at any time after the Original Issue Date and prior to the Maturity Date, the Company
shall prepay 50% of this Note with no penalties (the “Partial Repayment”). Upon the closing of a subsequent Trigger
Financing following the Partial Repayment, the Company shall prepay the remaining balance of this Note with no penalties, in full or
in part, with the net proceeds of such subsequent Trigger Financing.

 

ii.            Upon
the closing of any Trigger Financing of $4,000,000 or greater at any time after the Original Issue Date and prior to the Maturity Date,
the Company shall prepay 100% of this Note with no penalties.

 

    4

     

    

 

4.            Registration
of Transfers and Exchanges.

  

(a)            Different
Denominations. This Note is exchangeable for an equal aggregate Original Principal Amount of Notes of different authorized denominations,
as requested by the Holder surrendering the same. No service charge will be payable for such registration of transfer or exchange.

 

(b)            Reliance
on Note Register. Prior to due presentment for transfer to the Company of this Note, the Company and any agent of the Company may
treat the Person in whose name this Note is duly registered on the note register as the owner hereof for the purpose of receiving payment
as herein provided and for all other purposes, whether or not this Note is overdue, and neither the Company nor any such agent shall
be affected by notice to the contrary.

 

5.            Negative
Covenants. As long as any portion of this Note remains outstanding, unless the holders of at least sixty-seven percent (67%) in principal
amount of the then outstanding Notes shall have otherwise given prior written consent, the Company shall not, and shall not permit any
of its subsidiaries to, directly or indirectly:

 

(a)            other
than Permitted Indebtedness, enter into, create, incur, assume, guarantee, or suffer to exist any Indebtedness;

 

(b)            amend
its charter documents, including, without limitation, its certificate of incorporation and bylaws, in any manner that materially and
adversely affects any rights of the Holder unless consented to by the Holder;

 

(c)            repay,
repurchase, or offer to repay or repurchase, any Indebtedness, other than the Notes if on a pro-rata basis, other than regularly scheduled
payments as such terms are in effect as of the Original Issue Date;

 

(d)            pay
cash dividends or distributions on any equity securities of the Company;

 

(e)            enter
into any material transaction with any affiliate of the Company, unless such transaction is made on an arm’s-length basis and expressly
approved by a majority of the disinterested directors of the Company (even if less than a quorum otherwise required for board approval);
or

 

(f)            enter
into any agreement with respect to any of the foregoing.

 

6.            Events
of Default. “Event of Default” means, wherever used herein, any of the following events (whatever the reason for
such event and whether such event shall be voluntary or involuntary or effected by operation of law or pursuant to any judgment, decree,
or order of any court, or any order, rule, or regulation of any administrative or governmental body):

 

(a)            any
default in the payment of: (i) the Original Principal Amount of any Note, or (ii) interest and other amounts owing to a Holder
on any Note, as and when the same shall become due and payable, which default, solely in the case of an interest payment or other default
under clause (ii) above, is not cured within five (5) Trading Days;

 

(b)            the
Company and its Subsidiaries shall fail to maintain directors and officers insurance coverage of at least $2,000,000 which failure is
not cured, if possible to cure, within the earlier to occur of (i) five (5) Trading Days after notice of such failure sent
by the Holder or by any other Holder to the Company and (ii) seven (7) Trading Days after the Company has become or should
have become aware of such failure

 

    5

     

    

 

(c)            the
Company shall fail to observe or perform any other covenant or agreement contained in the Notes which failure is not cured, if possible
to cure, within the earlier to occur of (i) five (5) Trading Days after notice of such failure sent by the Holder or by any
other Holder to the Company and (ii) seven (7) Trading Days after the Company has become or should have become aware of such
failure;

  

(d)            any
written statement pursuant hereto or thereto or any other report, financial statement, or certificate made or delivered to the Holder
or any other Holder shall be untrue or incorrect in any material respect as of the date when made;

 

(e)            the
Company or any Significant Subsidiary shall be subject to a Bankruptcy Event;

 

(f)            the
Company shall default on any of its obligations under any mortgage, credit agreement, or other facility, indenture agreement, factoring
agreement, or other instrument under which there may be issued, or by which there may be secured or evidenced, any indebtedness for borrowed
money or money due under any long term leasing or factoring arrangement that (a) involves an obligation greater than $250,000, whether
such indebtedness now exists or shall hereafter be created, and (b) results in such indebtedness becoming or being declared due
and payable prior to the date on which it would otherwise become due and payable;

 

(g)            the
Company (and all of its subsidiaries, taken as a whole) shall be a party to any Change of Control Transaction or Fundamental Transaction
or shall agree to sell or dispose of all or in excess of thirty-three percent (33%) of its assets in one transaction or a series of related
transactions (whether or not such sale would constitute a Change of Control Transaction or Fundamental Transaction); or

 

(h)            a
final non-appealable judgment by any competent court in the United States for the payment of money in an amount of at least $250,000
is rendered against the Company, and the same remains undischarged and unpaid for a period of forty-five (45) days during which execution
of such judgment is not effectively stayed.

 

If any Event of Default occurs:
(A) the Face Value of the Note will be automatically increased to 120%; (B) interest on the Original Principal Amount of this
Note shall immediately begin to accrue at a rate equal to twenty (20%) per annum which shall be paid in cash monthly to Holder until
the default is cured’ and (C) and is continuing for fourteen (14) calendar days or more (as the may be, the “Convertibility
Date”), this Note shall immediately thereupon become convertible in accordance with the provisions of Section 7 of this
Note.

 

7.            Default
Conversion. At any time on or after the Convertibility Date (the “Conversion Date”), at the discretion of the
Holder, the Holder may elect, upon written notice to the Company as set forth in Annex A, to convert all or any portion of the Prepayment
Amount of this Note into shares of the Common Stock, par value $0.0001 per share, and/or or any other class of securities into which
such securities may be reclassified or changed after the Original Issue Date (as the case may be, “Conversion Shares”)
at the Conversion Price; provided that: (A) if on or after the Convertibility Date (in the notice of conversion, or otherwise)
the Holder (with the consent of the Lead Investor) elects a “Default Conversion Election”): (i) the Company shall
use commercially reasonable efforts to submit to its stockholders as soon as practicable in order to obtain as soon as practicable the
approval of the Company’s stockholders for the Company to issue the number of Conversion Shares necessary to complete such conversion
(inclusive of the Original Issue Discount of this Note) at the Conversion Price in accordance with Nasdaq Rule 5635(a)(1) and/or
5635(d) (as applicable, the “20% Rule”), Delaware corporate law and the Exchange Act; (ii) if such stockholder
approval is obtained, such conversion shall be effected hereunder within one Business Day of such approval at the Conversion Price (which
shall be the “Share Delivery Date” for such Conversion Shares for purposes of this Section 7), (iii) to
the extent that, prior to obtaining such stockholder approval, the Company may then issue Conversion Shares in such conversion at the
Conversion Price without violating the 20% Rule (the “Maximum Amount”), the Company shall on the Share Delivery
issue to the Holder the Maximum Amount of Conversion Shares at the Conversion Price; and (iv) if such stockholder approval is not
obtained within 14 calendar days of the Conversion Date, then the Company shall cause (1) all members of its management team to
pledge their shares of Common Stock to the Holders of the Notes to secure the repayment of amounts due under the Notes and (2) the
Chief Executive Officer to personally guarantee the repayment of all amounts due hereunder and thereunder.

 

    6

     

    

 

(i)            Delivery
of Certificate Upon Conversion; Payment of Transfer Taxes. Not later than three (3) Business Days after the Conversion Date
(the “Share Delivery Date”), the Company shall deliver, or cause to be delivered, to the Holder a certificate or certificates
representing the Conversion Shares. If Conversion Shares are to be issued in the name of a Person other than the present Holder, the
Holder will pay all transfer taxes payable with respect thereto and will deliver the Note for cancellation. No fee will be charged to
the Holder for any conversion, except for such transfer taxes, if any. In lieu of issuing fractional Conversion Shares upon conversion
of all or any portion of this Note, the Company shall pay cash in an amount equal to the product of the then applicable Conversion Price
(or Default Conversion Price, as the case may be) per Conversion Share and the number of fractional shares that would otherwise be issuable
hereunder. If less than all of the outstanding principal amount of this Note is converted pursuant to the terms of the Purchase Agreement
and this Note, the Company will additionally deliver to the Holder an amended and restated Note, containing an original principal amount
equal to that portion of the then-outstanding principal amount not converted containing the other terms and provisions of this Note and
otherwise in form and substance reasonably satisfactory to the Holder. Upon the conversion of this Note, all rights of the Holder, except
the right to receive the Conversion Shares in accordance with the Purchase Agreement and this Note, will cease as to that portion of
the Note so converted and this Note will no longer be deemed to be outstanding as to that portion of the Note so converted.

 

(ii)            Failure
to Deliver Certificates. If, upon conversion pursuant to Section 3(a), such Conversion Share certificate or certificates are
not delivered to or as directed by the applicable Holder by the Share Delivery Date, the Holder shall be entitled to elect by written
notice to the Company at any time on or before its receipt of such certificate or certificates to rescind such Conversion, in which event
the Company shall promptly return to the Holder any original Note delivered to the Company.

 

(iii)            Obligation
Absolute. The Company’s obligations to issue and deliver the Conversion Shares upon conversion of this Note in accordance with
the terms hereof are absolute and unconditional, irrespective of any action or inaction by the Holder to enforce the same, any waiver
or consent with respect to any provision hereof, the recovery of any judgment against any Person or any action to enforce the same, or
any setoff, counterclaim, recoupment, limitation or termination, or any breach or alleged breach by the Holder or any other Person of
any obligation to the Company or any violation or alleged violation of law by the Holder or any other Person, and irrespective of any
other circumstance which might otherwise limit such obligation of the Company to the Holder in connection with the issuance of such Conversion
Shares; provided, however, that such delivery shall not operate as a waiver by the Company of any such action the Company may have against
the Holder.

 

    7

     

    

 

(iv)            Adjustment.
The number of Conversion Shares issuable upon conversion of this Note or any portion thereof (or any shares of stock or other securities
or property at the time receivable or issuable upon conversion of this Note or any portion thereof) and the Conversion Price therefor
are subject to adjustment upon the occurrence of any of the following events between the Original Issue Date and the date that all obligations
hereunder are repaid or this Note is converted into Conversion Shares:

 

(a)            The
Conversion Price and Default Conversion Price of this Note will be proportionally adjusted to reflect any stock dividend, stock split,
reverse stock split, reclassification, recapitalization or other similar event affecting the number of outstanding Conversion Shares.

  

(b)            In
case of any Change of Control Transaction or Fundamental Transaction then, the Holder, upon the conversion of this Note at any time after
the consummation of such Change of Control Transaction or Fundamental Transaction (as the case may be), will be entitled to receive,
in lieu of the stock or other securities and property receivable upon the conversion of this Note prior to such consummation, the stock
or other securities or property to which the Holder would have been entitled upon the consummation of such Change of Control Transaction
or Fundamental Transaction (as the case may be) if the Holder had converted this Note immediately prior thereto, subject to further adjustment
as provided in this Note, and, in such case, appropriate adjustment (as determined in good faith by the Board of Directors of the Company)
will be made in the application of the provisions in this Section with respect to the rights and interests thereafter of the Holder,
to the end that the provisions set forth in this Section will thereafter be applicable, as nearly as reasonably may be, in relation
to any securities or other property thereafter deliverable upon the conversion of this Note. The successor or purchasing corporation
in any such reorganization, consolidation or merger (if other than the Company) will duly execute and deliver to the Holder a supplement
hereto reasonably acceptable to the Holder acknowledging such entity’s obligations under this Note and, in each such case, the
terms of the Note will be applicable to the shares of stock or other securities or property receivable upon the conversion of this Note
after the consummation of such reorganization, consolidation or merger.

 

(c)            In
case all the authorized Conversion Shares of the Company is converted, pursuant to the Company’s Certificate of Incorporation,
into other securities or property, or the Common Stock otherwise ceases to exist, then, in such case, the Holder, upon conversion of
this Note at any time after the date on which the Common Stock is so converted or ceases to exist (the “End Date”),
will receive, in lieu of the number of Conversion Shares that would have been issuable upon such exercise immediately prior to the End
Date (the “Former Number of Conversion Shares”), the stock and other securities and property which the Holder would
have been entitled to receive upon the End Date if the Holder had converted this Note with respect to the Former Number of Conversion
Shares immediately prior to the End Date (all subject to further adjustment as provided in this Note).

 

(v)            The
Company will, at its expense, cause an authorized officer promptly to prepare a written certificate showing each adjustment or readjustment
of the Conversion Price, or the number of Conversion Shares or other securities issuable upon conversion of this Note and cause such
certificate to be delivered to the Holder in accordance with the notice provisions of the Purchase Agreement. The certificate will describe
the adjustment or readjustment and include a description in reasonable detail of the facts on which the adjustment or readjustment is
based. The form of this Note need not be changed because of any adjustment in the Conversion Price, as the case may be, or in the number
of Conversion Shares issuable upon its conversion.

 

    8

     

    

 

(vi)            Holder’s
Exercise Limitations. The Company shall not effect any conversion of this Note, and a Holder shall not have the right to convert
any portion of this Note, pursuant to Section 7 or otherwise, to the extent that after giving effect to such issuance after exercise
as set forth on the applicable Notice of Exercise, the Holder (together with the Holder’s Affiliates, and any other Persons acting
as a group together with the Holder or any of the Holder’s Affiliates (such Persons, “Attribution Parties”)),
would beneficially own in excess of the Beneficial Ownership Limitation (as defined below). For purposes of the foregoing sentence, the
number of shares of Common Stock beneficially owned by the Holder and its Affiliates and Attribution Parties shall include the number
of shares of Common Stock issuable upon exercise of this Warrant with respect to which such determination is being made, but shall exclude
the number of shares of Common Stock which would be issuable upon (I) exercise of the remaining, non-exercised portion of this Note
beneficially owned by the Holder or any of its Affiliates or Attribution Parties and (ii) exercise or conversion of the unexercised
or non-converted portion of any other securities of the Company (including, without limitation, any other Common Stock Equivalents) subject
to a limitation on conversion or exercise analogous to the limitation contained herein beneficially owned by the Holder or any of its
Affiliates or Attribution Parties. Except as set forth in the preceding sentence, for purposes of this Section 7(vi), beneficial
ownership shall be calculated in accordance with Section 13(d) of the Exchange Act and the rules and regulations promulgated
thereunder, it being acknowledged by the Holder that the Company is not representing to the Holder that such calculation is in compliance
with Section 13(d) of the Exchange Act and the Holder is solely responsible for any schedules required to be filed in accordance
therewith. To the extent that the limitation contained in this Section 7(vi) applies, the determination of whether this Note
is convertible (in relation to other securities owned by the Holder together with any Affiliates and Attribution Parties) and of which
portion of this Note is convertible shall be in the sole discretion of the Holder, and the submission of a Notice of Conversion shall
be deemed to be the Holder’s determination of whether this Note is convertible (in relation to other securities owned by the Holder
together with any Affiliates and Attribution Parties) and of which portion of this Note is convertible, in each case subject to the Beneficial
Ownership Limitation, and the Company shall not have any obligation to verify or confirm the accuracy of such determination. In addition,
a determination as to any group status as contemplated above shall be determined in accordance with Section 13(d) of the Exchange
Act and the rules and regulations promulgated thereunder. For purposes of this Section 7(vi), in determining the number of
outstanding shares of Common Stock, a Holder may rely on the number of outstanding shares of Common Stock as reflected in (A) the
Company’s most recent periodic or annual report filed with the Commission, as the case may be, (B) a more recent public announcement
by the Company or (C) a more recent written notice by the Company or the Transfer Agent setting forth the number of shares of Common
Stock outstanding. Upon the written or oral request of a Holder, the Company shall within one Trading Day confirm orally and in writing
to the Holder the number of shares of Common Stock then outstanding. In any case, the number of outstanding shares of Common Stock shall
be determined after giving effect to the conversion or exercise of securities of the Company, including this Note, by the Holder or its
Affiliates or Attribution Parties since the date as of which such number of outstanding shares of Common Stock was reported. The “Beneficial
Ownership Limitation” shall be 4.99% (or, upon election by a Holder in compliance with this Section 7(vi) prior to
the issuance of any Notes, 9.99%) of the number of shares of the Common Stock outstanding immediately after giving effect to the issuance
of shares of Common Stock issuable upon exercise of this Note. The Holder, upon notice to the Company, may increase or decrease the Beneficial
Ownership Limitation provisions of this Section 7(vi), provided that the Beneficial Ownership Limitation in no event exceeds 9.99%
of the number of shares of the Common Stock outstanding immediately after giving effect to the issuance of shares of Common Stock upon
exercise of this Warrant held by the Holder and the provisions of this Section 7(vi) shall continue to apply. Any increase
in the Beneficial Ownership Limitation will not be effective until the 61st day after such notice is delivered to the
Company. The provisions of this paragraph shall be construed and implemented in a manner otherwise than in strict conformity with the
terms of this Section 7(vi) to correct this paragraph (or any portion hereof) which may be defective or inconsistent with the
intended Beneficial Ownership Limitation herein contained or to make changes or supplements necessary or desirable to properly give effect
to such limitation. The limitations contained in this paragraph shall apply to a successor holder of this Note.

  

8.            Miscellaneous.

 

(a)            Notices.
Any and all notices or other communications or deliveries to be provided by the Holder hereunder shall be in writing and delivered personally,
by email attachment, or sent by a nationally recognized overnight courier service, addressed to the Company, at the address provided
by the Company, or such other, email address, or address as the Company may specify for such purposes by notice to the Holder delivered
in accordance with this Section 7(a). Any and all notices or other communications or deliveries to be provided by the Company hereunder
shall be in writing and delivered personally, by facsimile, by email attachment, or sent by a nationally recognized overnight courier
service addressed to each Holder at the facsimile number, email address, or address of the Holder appearing on the books of the Company,
or if no such facsimile number or email attachment or address appears on the books of the Company, at the principal place of business
of such Holder, as provided by such Holder. Any notice or other communication or deliveries hereunder shall be deemed given and effective
on the earliest of: (i) the date of transmission, if such notice or communication is delivered via facsimile at the facsimile number
or email attachment to the email address set forth on the signature pages attached hereto prior to 5:30 p.m. (Pacific time)
on any date, (ii) the next Business Day after the date of transmission, if such notice or communication is delivered via facsimile
at the facsimile number or email attachment to the email address set forth on the signature pages attached hereto on a day that
is not a Business Day or later than 5:30 p.m. (Pacific time) on any Business Day, (iii) the second (2nd) Business
Day following the date of mailing, if sent by U.S. nationally recognized overnight courier service, and (iv) upon actual receipt
by the party to whom such notice is required to be given.

 

    9

     

    

  

(b)            Absolute
Obligation. Except as expressly provided herein, no provision of this Note shall alter or impair the obligation of the Company, which
is absolute and unconditional, to pay the principal of, and accrued interest, as applicable, on this Note at the time, place, and rate,
and in the coin or currency, herein prescribed. This Note is a direct debt obligation of the Company. This Note ranks pari passu
with all other Notes and all other senior Indebtedness now or hereafter issued under the terms set forth herein.

 

(c)            Lost
or Mutilated Note. If this Note shall be mutilated, lost, stolen, or destroyed, the Company shall execute and deliver, in exchange
and substitution for and upon cancellation of a mutilated Note, or in lieu of or in substitution for a lost, stolen, or destroyed Note,
a new Note for the principal amount of this Note so mutilated, lost, stolen, or destroyed, but only upon receipt of evidence of such
loss, theft, or destruction of such Note, and of the ownership hereof, reasonably satisfactory to the Company.

 

(d)            Governing
Law. All questions concerning the construction, validity, enforcement, and interpretation of this Note shall be governed by and construed
and enforced in accordance with the internal laws of the State of Arizona, without regard to the principles of conflict of laws thereof.
Each party agrees that all legal proceedings concerning the interpretation, enforcement, and defense of the transactions (whether brought
against a party hereto or its respective affiliates, directors, officers, shareholders, employees, or agents) shall be commenced exclusively
in the state and federal courts sitting in New York City (the “New York County Courts”). Each party hereto hereby
irrevocably submits to the exclusive jurisdiction of the New York County Courts for the adjudication of any dispute hereunder or in connection
herewith or with any transaction contemplated hereby or discussed herein, and hereby irrevocably waives, and agrees not to assert in
any suit, action or proceeding, any claim that it is not personally subject to the jurisdiction of such New York County Courts, or such
New York County Courts are improper or inconvenient venue for such proceeding. Each party hereby irrevocably waives personal service
of process and consents to process being served in any such suit, action, or proceeding by mailing a copy thereof via registered or certified
mail or overnight delivery (with evidence of delivery) to such party at the address in effect for notices to it under this Note and agrees
that such service shall constitute good and sufficient service of process and notice thereof. Nothing contained herein shall be deemed
to limit in any way any right to serve process in any other manner permitted by applicable law. Each party hereto hereby irrevocably
waives, to the fullest extent permitted by applicable law, any and all right to trial by jury in any legal proceeding arising out of
or relating to this Note or the transactions contemplated hereby. If any party shall commence an action or proceeding to enforce any
provisions of this Note, then the prevailing party in such action or proceeding shall be reimbursed by the other party for its attorney’s
fees and other costs and expenses incurred in the investigation, preparation, and prosecution of such action or proceeding.

 

(e)            Severability.
If any provision of this Note is invalid, illegal, or unenforceable, the balance of this Note shall remain in effect, and if any provision
is inapplicable to any Person or circumstance, it shall nevertheless remain applicable to all other Persons and circumstances.

 

(f)            Remedies,
Characterizations, Other Obligations, Breaches, and Injunctive Relief. The remedies provided in this Note shall be cumulative
and in addition to all other remedies available under this Note at law or in equity (including a decree of specific performance and/or
other injunctive relief), and nothing herein shall limit the Holder’s right to pursue actual and consequential damages for any
failure by the Company to comply with the terms of this Note. The Company covenants to the Holder that there shall be no characterization
concerning this instrument other than as expressly provided herein. Amounts set forth or provided for herein with respect to payments
and the like (and the computation thereof) shall be the amounts to be received by the Holder and shall not, except as expressly provided
herein, be subject to any other obligation of the Company (or the performance thereof). The Company acknowledges that a breach by it
of its obligations hereunder will cause irreparable harm to the Holder and that the remedy at law for any such breach may be inadequate.
The Company therefore agrees that, in the event of any such breach or threatened breach, the Holder shall be entitled, in addition to
all other available remedies, to an injunction restraining any such breach or any such threatened breach, without the necessity of showing
economic loss and without any bond or other security being required. The Company shall provide all information and documentation to the
Holder that is reasonably requested by the Holder to enable the Holder to confirm the Company’s compliance with the terms and conditions
of this Note.

 

    10

     

    

  

(g)            Next
Business Day. Whenever any payment or other obligation hereunder shall be due on a day other than a Business Day, such payment shall
be made on the next succeeding Business Day.

 

(h)            Headings.
The headings contained herein are for convenience only, do not constitute a part of this Note and shall not be deemed to limit or affect
any of the provisions hereof.

 

(i)            Amendments;
Waiver. No provision of this Purchase Agreement may be waived, modified, supplemented, or amended except in a written instrument
signed, in the case of an amendment, by the Company and the Holders holding at least a majority in principal amount of the Notes then
outstanding or, in the case of a waiver, by the party against whom enforcement of any such waived provision is sought. No waiver of any
default with respect to any provision, condition, or requirement of this Purchase Agreement shall be deemed to be a continuing waiver
in the future or a waiver of any subsequent default or a waiver of any other provision, condition, or requirement hereof, nor shall any
delay or omission of any party to exercise any right hereunder in any manner impair the exercise of any such right.

 

(j)            Equal
Treatment of Holder. No consideration (including any modification of this Note) shall be offered or paid to any Person to amend or
consent to a waiver or modification of any provision hereof. Further, the Company shall not make any payment of principal or interest
on the Notes in amounts which are disproportionate to the respective principal amounts outstanding on the Notes at any applicable time.
For clarification purposes, this provision constitutes a separate right granted to each Holder by the Company and negotiated separately
by each Holder and is intended for the Company to treat the Holders as a class and shall not in any way be construed as the Holders acting
in concert or as a group with respect to the purchase or disposition of the Notes or otherwise.

 

(k)            Usury.
To the extent it may lawfully do so, the Company hereby agrees not to insist upon or plead or in any manner whatsoever claim and will
resist any and all efforts to be compelled to take the benefit or advantage of, usury laws wherever enacted, now or at any time hereafter
in force, in connection with any action or proceeding that may be brought by any Holder in order to enforce any right or remedy, including,
without limitation, any law which would prohibit or forgive the Company from paying all or any portion of the principal of or interest
on this Note as contemplated herein, wherever enacted, now or at any time hereafter in force, or which may affect the covenants or the
performance of this Note, and the Company (to the extent it may lawfully do so) hereby expressly waives all benefits or advantage of
any such law, and covenants that it will not, by resort to any such law, hinder, delay, or impede the execution of any power herein granted
to the Holder, but will suffer and permit the execution of every such as though no such law has been enacted. It is expressly agreed
and provided that the total liability of the Company under the Notes for payments in the nature of interest shall not exceed the maximum
lawful rate authorized under applicable law (the “Maximum Rate”), and, without limiting the foregoing, in no event
shall any rate of interest or default interest, or both of them, when aggregated with any other sums in the nature of interest that the
Company may be obligated to pay exceed such Maximum Rate. It is agreed that if the maximum contract rate of interest allowed by law is
increased or decreased by statute or any official governmental action subsequent to the date hereof, the new maximum contract rate of
interest allowed by law will be the Maximum Rate applicable to the Notes from the effective date thereof forward, unless such application
is precluded by applicable law. If under any circumstances whatsoever, interest in excess of the Maximum Rate is paid by the Company
to any Holder with respect to indebtedness evidenced by the Notes, such excess shall be applied by such Holder to the unpaid principal
amount of any such indebtedness or be refunded to the Company, the manner of handling such excess to be at such Holder’s election.

  

(Signature Page Follows)

 

    11

     

    

 

IN WITNESS WHEREOF, the Company
has caused this Note to be duly executed by a duly authorized officer as of the date first above indicated.

 

	 	DIGITAL BRANDS GROUP, INC.
	 	 
	 	By:	/s/
    John Hilburn Davis IV
	 	 	Name: John Hilburn Davis IV
	 	 	Title: Chief Executive Officer

 

    12

     

    

 

ANNEX A

  

TO
20% OID PROMISSORY NOTE-- NOTICE OF CONVERSION

 

The
undersigned (the “Holder”) hereby elects to convert $               amount
of this Note (defined below) into that number of shares of Common Stock to be issued pursuant to the conversion of this Note (“Common
Stock”) as set forth below, of Digital Brands Group, Inc. (the “Company”), according
to the conditions of the 20% OID Promissory Note of the Company dated as of December 29, 2022 (the “Note”),
as of the date written below. No fee will be charged to the Holder for any conversion, except for transfer taxes, if any.

 

Box Checked as to applicable instructions:

 

		 ̈	Default
                                            Conversion Election

 

		 ̈	The
                                            Company shall electronically transmit the Common Stock issuable pursuant to this Notice of
                                            Conversion to the account of the undersigned or its nominee with DTC through its Deposit
                                            Withdrawal Agent Commission system (“DWAC Transfer”).

 

Name of DTC Prime

Broker: Account Number:

 

		 ̈	The
                                            undersigned hereby requests that the Company issue a certificate or certificates for the
                                            number of shares of Common Stock set forth below (which numbers are based on the Holder’s
                                            calculation attached hereto) in the name(s) specified immediately below or, if additional
                                            space is necessary, on an attachment hereto:

 

[______]

 

e-mail:
[______]

 

	Date
of conversion:	                
	Applicable
Conversion Price:	$                
  
	Number
of shares of Common Stock to be issued pursuant to the conversion of this Note:	                
	Amount
of Principal Balance due remaining under this Note after this conversion:  	                

 

[______]

 

	 	By:	 	 
	 	Name:	 	 
	 	Title:	 	 
	 	Date:	 	 

 

    13

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