Document:

EX-10.4

 Exhibit 10.4 
 DEMANDWARE, INC. 
 Incentive Stock Option Agreement 

Granted Under 2012 Stock Incentive Plan 
  

	1.	Grant of Option. 

 This
agreement evidences the grant by Demandware, Inc., a Delaware corporation (the “Company”), on             , 20 __(the “Grant Date”) to
            , an employee of the Company (the “Participant”), of an option to purchase, in whole or in part, on the terms provided herein and in the Company’s 2012
Stock Incentive Plan (the “Plan”), a total of             shares (the “Shares”) of common stock, $0.01 par value per share, of the Company (“Common
Stock”) at $            per Share. Unless earlier terminated, this option shall expire at 5:00 p.m., Eastern time, on
            , 20__(the “Final Exercise Date”). 
 It is intended that the option evidenced by this agreement shall be an incentive stock option as defined in Section 422 of the Internal Revenue Code of 1986, as amended, and any regulations
promulgated thereunder (the “Code”). Except as otherwise indicated by the context, the term “Participant”, as used in this option, shall be deemed to include any person who acquires the right to exercise this option validly under
its terms. 
  

	2.	Vesting Schedule. 

 This
option will become exercisable (“vest”) as to         . For purposes of this Agreement, “Vesting Commencement Date” shall mean
            , 20__. 
 The right of exercise shall be
cumulative so that to the extent the option is not exercised in any period to the maximum extent permissible it shall continue to be exercisable, in whole or in part, with respect to all Shares for which it is vested until the earlier of the Final
Exercise Date or the termination of this option under Section 3 hereof or the Plan. 
  

	3.	Exercise of Option. 

 (a)
Form of Exercise. Each election to exercise this option shall be in writing, signed by the Participant, and received by the Company at its principal office, accompanied by this agreement, and payment in full in the manner provided in the
Plan. The Participant may purchase less than the number of shares covered hereby, provided that no partial exercise of this option may be for any fractional share. 
 (b) Continuous Relationship with the Company Required. Except as otherwise provided in this Section 3, this option may not be exercised unless the Participant, at the time he or she exercises
this option, is, and has been at all times since the Grant Date, an employee or officer of, or consultant or advisor to, the Company or any parent or subsidiary of the Company as defined in Section 424(e) or (f) of the Code (an
“Eligible Participant”). 
 (c) Termination of Relationship with the Company. If the Participant ceases to be
an Eligible Participant for any reason, then, except as provided in paragraphs (d) and (e) below, the right to exercise this option shall terminate three (3) months after such cessation (but in no event after the Final Exercise Date),
provided that this option shall be exercisable only to the extent that the Participant was entitled to exercise this option on the date of such cessation. Notwithstanding the foregoing, if the Participant, prior to the Final Exercise Date,
violates the non-competition or confidentiality provisions of any employment contract, confidentiality and nondisclosure agreement or other agreement between the Participant and the Company, the right to exercise this option shall terminate
immediately upon such violation. 
 (d) Exercise Period Upon Death or Disability. If the Participant dies or becomes
disabled (within the meaning of Section 22(e)(3) of the Code) prior to the Final Exercise Date while he or she is an Eligible Participant and the Company has not terminated such relationship for “cause” as specified in paragraph
(e) below, this option shall be exercisable, within the period of one (1) year following the date of death or disability of the Participant, by the Participant (or in the case of death by an authorized transferee), provided that
this option shall be exercisable only to the extent that this option was exercisable by the Participant on the date of his or her death or disability, and further provided that this option shall not be exercisable after the Final Exercise Date.

 (e) Termination for Cause. If, prior to the Final Exercise Date, the Participant’s employment is terminated by
the Company for Cause (as defined below), the right to exercise this option shall terminate immediately upon the effective date of such termination of employment. If the Participant is party to an employment or severance agreement with the Company
that contains a definition of “cause” for termination of employment, “Cause” shall have the meaning ascribed to such term in such agreement. Otherwise, “Cause” 

  
 1 

 
shall mean willful misconduct by the Participant or willful failure by the Participant to perform his or her responsibilities to the Company (including, without limitation, breach by the
Participant of any provision of any employment, consulting, advisory, nondisclosure, non-competition or other similar agreement between the Participant and the Company), as determined by the Company, which determination shall be conclusive. The
Participant’s employment shall be considered to have been terminated for Cause if the Company determines, within thirty (30) days after the Participant’s resignation, that termination for Cause was warranted. 

 

	4.	Tax Matters. 

 (a)
Withholding. No Shares will be issued pursuant to the exercise of this option unless and until the Participant pays to the Company, or makes provision satisfactory to the Company for payment of, any federal, state or local withholding taxes
required by law to be withheld in respect of this option. 
 (b) Disqualifying Disposition. If the Participant disposes
of Shares acquired upon exercise of this option within two years from the Grant Date or one year after such Shares were acquired pursuant to exercise of this option, the Participant shall notify the Company in writing of such disposition.

  

	5.	Transfer Restrictions.  

This option may not be sold, assigned, transferred, pledged or otherwise encumbered by the Participant, either voluntarily or by
operation of law, except by will or the laws of descent and distribution, and, during the lifetime of the Participant, this option shall be exercisable only by the Participant. 

 

	6.	Provisions of the Plan. 

This option is subject to the provisions of the Plan (including the provisions relating to amendments to the Plan), a copy of which is
furnished to the Participant with this option. 
 IN WITNESS WHEREOF, the Company has caused this option to be executed under
its corporate seal by its duly authorized officer. This option shall take effect as a sealed instrument. 
  

			
	DEMANDWARE, INC.
		
	By:	 	 
	Name:	 	 
	Title:	 	 

  
 2 

 PARTICIPANT’S ACCEPTANCE 

The undersigned hereby accepts the foregoing option and agrees to the terms and conditions thereof. The undersigned hereby acknowledges
receipt of a copy of the Company’s 2012 Stock Incentive Plan. 
  

			
	 PARTICIPANT:

 

		
	 Address:
	 	 
		 	 

  
 3 

 DEMANDWARE, INC. 

Nonstatutory Stock Option Agreement 
 Granted Under 2012 Stock Incentive Plan 
  

	1.	Grant of Option. 

 This
agreement evidences the grant by Demandware, Inc., a Delaware corporation (the “Company”), on             , 20__ (the “Grant Date”) to
            , an employee of the Company (the “Participant”), of an option to purchase, in whole or in part, on the terms provided herein and in the Company’s 2012
Stock Incentive Plan (the “Plan”), a total of              shares (the “Shares”) of common stock, $0.01 par value per share, of the Company (“Common
Stock”) at $        per Share. Unless earlier terminated, this option shall expire at 5:00 p.m., Eastern time, on             ,
20__ (the “Final Exercise Date”). 
 It is intended that the option evidenced by this agreement shall not be an
incentive stock option as defined in Section 422 of the Internal Revenue Code of 1986, as amended, and any regulations promulgated thereunder (the “Code”). Except as otherwise indicated by the context, the term
“Participant”, as used in this option, shall be deemed to include any person who acquires the right to exercise this option validly under its terms. 
  

	2.	Vesting Schedule. 

 This
option will become exercisable (“vest”) as to         . For purposes of this Agreement, “Vesting Commencement Date” shall mean , 20__. 

The right of exercise shall be cumulative so that to the extent the option is not exercised in any period to the maximum extent
permissible it shall continue to be exercisable, in whole or in part, with respect to all Shares for which it is vested until the earlier of the Final Exercise Date or the termination of this option under Section 3 hereof or the Plan.

  

	3.	Exercise of Option. 

 (a)
Form of Exercise. Each election to exercise this option shall be in writing, signed by the Participant, and received by the Company at its principal office, accompanied by this agreement, and payment in full in the manner provided in the
Plan. The Participant may purchase less than the number of shares covered hereby, provided that no partial exercise of this option may be for any fractional share. 
 (b) Continuous Relationship with the Company Required. Except as otherwise provided in this Section 3, this option may not be exercised unless the Participant, at the time he or she exercises
this option, is, and has been at all times since the Grant Date, an employee, officer or director of, or consultant or advisor to, the Company or any other entity the employees, officers, directors, consultants, or advisors of which are eligible to
receive option grants under the Plan (an “Eligible Participant”). 
 (c) Termination of Relationship with the
Company. If the Participant ceases to be an Eligible Participant for any reason, then, except as provided in paragraphs (d) and (e) below, the right to exercise this option shall terminate three (3) months after such cessation
(but in no event after the Final Exercise Date), provided that this option shall be exercisable only to the extent that the Participant was entitled to exercise this option on the date of such cessation. Notwithstanding the foregoing, if the
Participant, prior to the Final Exercise Date, violates the non-competition or confidentiality provisions of any employment contract, confidentiality and nondisclosure agreement or other agreement between the Participant and the Company, the right
to exercise this option shall terminate immediately upon such violation. 
 (d) Exercise Period Upon Death or Disability.
If the Participant dies or becomes disabled (within the meaning of Section 22(e)(3) of the Code) prior to the Final Exercise Date while he or she is an Eligible Participant and the Company has not terminated such relationship for
“cause” as specified in paragraph (e) below, this option shall be exercisable, within the period of one (1) year following the date of death or disability of the Participant, by the Participant (or in the case of death by an
authorized transferee), provided that this option shall be exercisable only to the extent that this option was exercisable by the Participant on the date of his or her death or disability, and further provided that this option shall not be
exercisable after the Final Exercise Date. 
 (e) Termination for Cause. If, prior to the Final Exercise Date, the
Participant’s employment or other relationship with the Company is terminated by the Company for Cause (as defined below), the right to exercise this option shall terminate immediately upon the effective date of such termination of employment
or other relationship. If the Participant is party to an employment, consulting or severance agreement with the Company that contains a definition of ?cause? for termination of employment or other relationship, ?Cause? shall have the meaning
ascribed to such term in such agreement. Otherwise, ?Cause? shall mean willful misconduct by the Participant or willful failure by the Participant to perform his or her responsibilities to the Company (including,

  
 1 

 
without limitation, breach by the Participant of any provision of any employment, consulting, advisory, nondisclosure, non-competition or other similar agreement between the Participant and the
Company), as determined by the Company, which determination shall be conclusive. The Participant’s employment or other relationship shall be considered to have been terminated for “Cause” if the Company determines, within thirty
(30) days after the Participant’s resignation, that termination for Cause was warranted. 
  

	4.	Withholding. 

 No Shares
will be issued pursuant to the exercise of this option unless and until the Participant pays to the Company, or makes provision satisfactory to the Company for payment of, any federal, state or local withholding taxes required by law to be withheld
in respect of this option. 
  

	5.	Transfer Restrictions. 

This option may not be sold, assigned, transferred, pledged or otherwise encumbered by the Participant, either voluntarily or by
operation of law, except by will or the laws of descent and distribution, and, during the lifetime of the Participant, this option shall be exercisable only by the Participant. 

 

	6.	Provisions of the Plan. 

This option is subject to the provisions of the Plan (including the provisions relating to amendments to the Plan), a copy of which is
furnished to the Participant with this option. 

  
 2 

 IN WITNESS WHEREOF, the Company has caused this option to be executed under its corporate
seal by its duly authorized officer. This option shall take effect as a sealed instrument. 
  

			
	DEMANDWARE, INC.
		
	By:	 	 
	Name:	 	 
	Title:	 	 

  
 3 

 PARTICIPANT’S ACCEPTANCE 

The undersigned hereby accepts the foregoing option and agrees to the terms and conditions thereof. The undersigned hereby acknowledges
receipt of a copy of the Company’s 2012 Stock Incentive Plan. 
  

			
	 PARTICIPANT:

 

		
	 Address:
	 	 
		 	 

  
 4 

 DEMANDWARE, INC. 

Restricted Stock Agreement 
 Granted Under 2012 Stock Incentive Plan 
  

			
	Name of Recipient:	  	  

		
	Number of shares of restricted common stock awarded:	  	  

		
	Grant Date:	  	  

 Demandware, Inc. (the “Company”) has selected you to receive the restricted stock award
described above, which is subject to the provisions of the Company’s 2012 Stock Incentive Plan (the “Plan”) and the terms and conditions contained in this Restricted Stock Agreement. Please confirm your acceptance of this restricted
stock award and of the terms and conditions of this Agreement by signing a copy of this Agreement where indicated below. 
  

			
	DEMANDWARE, INC.
		
	By:	 	 
		 	[insert name and title]

  

	
	Accepted and Agreed:
	
	  
	[insert name of Recipient]

  
 5 

 DEMANDWARE, INC. 

Restricted Stock Agreement 
 The terms and conditions of the award of shares of restricted common stock of the Company (the “Restricted Shares”) made to the Recipient, as set forth on the cover page of this Agreement, are
as follows: 
 1. Issuance of Restricted Shares. 

(a) The Restricted Shares are issued to the Recipient, effective as of the Grant Date (as set forth on the cover page of this Agreement),
in consideration of [employment services rendered and to be rendered] [acceptance of employment and employment services to be rendered by the Recipient to the Company. 
 (b) The Restricted Shares will initially be issued by the Company in book entry form only, in the name of the Recipient. Following the vesting of any Restricted Shares pursuant to Section 2 below,
the Company shall, if requested by the Recipient, issue and deliver to the Recipient a certificate representing the vested Restricted Shares. The Recipient agrees that the Restricted Shares shall be subject to the forfeiture provisions set forth in
Section 3 of this Agreement and the restrictions on transfer set forth in Section 4 of this Agreement. 
 2.
Vesting. 
 (a) Vesting Schedule. Unless otherwise provided in this Agreement or the Plan, the Restricted Shares
shall vest in accordance with the following vesting schedule:             . Any fractional number of Restricted Shares resulting from the application of the foregoing
percentages shall be rounded down to the nearest whole number of Restricted Shares. 
 (b) Acceleration of Vesting.
Notwithstanding the foregoing vesting schedule, all unvested Restricted Shares shall vest effective immediately prior to (i) a Reorganization Event involving the liquidation or dissolution of the Company (as defined in the Plan) or
(ii) the death or Disability (as defined below) of the Recipient. 
 (c) Definitions. For purposes of this
Agreement: “Disability” means: (i) if the Recipient’s employment with the Company is subject to the terms of an employment agreement between the Recipient and the Company, which employment agreement includes a definition of
“Disability”, the term “Disability” as used in this Agreement shall have the meaning set forth in such employment agreement during the period that such employment agreement remains in effect; (ii) in the absence of such an
agreement, the term “Disability” as used in the Company’s long-term disability plan, if any; or (iii) if neither clause (i) nor clause (ii) is applicable, a physical or mental infirmity which impairs the
Recipient’s ability to substantially perform his or her duties for a period of 180 consecutive days. 
 3. Forfeiture of
Unvested Restricted Shares Upon Employment Termination. 
 In the event that the Recipient ceases to be employed by, a
director of, or a consultant or advisor to the Company for any reason or no reason, with or without cause (except as provided in Section 2(b) above), all of the Restricted Shares that are unvested as of the time of such termination from the
Company, as well as any Accrued Dividends (as defined below) declared by the Company with respect to such unvested Restricted Shares) shall be forfeited immediately and automatically to the Company, without the payment of any consideration to the
Recipient, effective as of such termination of employment. The Recipient hereby authorizes the Company to take any actions necessary or appropriate to cancel any certificate(s) representing forfeited Restricted Shares and transfer ownership of such
forfeited Restricted Shares to the Company; and if the Company or its transfer agent requires an executed stock power or similar confirmatory instrument in connection with such cancellation and transfer, the Recipient shall promptly execute and
deliver the same to the Company. The Recipient shall have no further rights with respect to any Restricted Shares, or any Accrued Dividends with respect to such Restricted Shares, that are so forfeited. If the Recipient is employed by a subsidiary
of the Company, any references in this Agreement to employment with the Company shall instead be deemed to refer to employment with such subsidiary. 
 4. Restrictions on Transfer. 
 The Recipient shall not sell, assign,
transfer, pledge, hypothecate or otherwise dispose of, by operation of law or otherwise (collectively “transfer”) any Restricted Shares, or any interest therein, until such Restricted Shares have vested, except that the Recipient may
transfer such Restricted Shares: (a) to or for the benefit of any spouse, children, parents, uncles, aunts, siblings, grandchildren and any other relatives approved by the Compensation Committee (collectively, “Approved Relatives”) or to a
trust established solely for the benefit of the Recipient and/or Approved Relatives, provided that such Restricted Shares shall remain subject to this Agreement (including without limitation the forfeiture provisions set forth in Section 3
and the restrictions on transfer set forth in this Section 4) and such permitted transferee shall, as a condition to such transfer, deliver to the Company a written 

 
instrument confirming that such transferee shall be bound by all of the terms and conditions of this Agreement; or (b) as part of the sale of all or substantially all of the shares of
capital stock of the Company (including pursuant to a merger or consolidation). The Company shall not be required (i) to transfer on its books any of the Restricted Shares which have been transferred in violation of any of the provisions of
this Agreement or (ii) to treat as owner of such Restricted Shares or to pay dividends to any transferee to whom such Restricted Shares have been transferred in violation of any of the provisions of this Agreement. 

5. Restrictive Legends. 
 The book entry account reflecting the issuance of the Restricted Shares in the name of the Recipient shall bear a legend or other notation upon substantially the following terms: 

“These shares of stock are subject to forfeiture provisions and restrictions on transfer set forth in a certain Restricted Stock
Agreement between the corporation and the registered owner of these shares (or his or her predecessor in interest), and such Agreement is available for inspection without charge at the office of the Secretary of the corporation.” 

6. Rights as a Shareholder. 
 Except as otherwise provided in this Agreement, for so long as the Participant is the registered owner of the Restricted Shares, the Participant shall have all rights as a shareholder with respect to the
Restricted Shares, whether vested or unvested, including, without limitation, any rights to receive dividends and distributions with respect to the Restricted Shares and to vote the Restricted Shares and act in respect of the Restricted Shares at
any meeting of shareholders. [Notwithstanding the foregoing, any dividends, whether in cash, stock or property, declared and paid by the Company with respect to unvested Restricted Shares (“Accrued Dividends”) shall be paid to the
Participant, without interest, only if and when such Restricted Shares vest. 
 7. Provisions of the Plan. 

This Agreement is subject to the provisions of the Plan, a copy of which is furnished to the Recipient with this Agreement. As provided
in the Plan, upon the occurrence of a Reorganization Event (as defined in the Plan), the rights of the Company hereunder (including the right to receive forfeited Restricted Shares) shall inure to the benefit of the Company’s successor and,
unless the Board determines otherwise, shall apply to the cash, securities or other property which the Restricted Shares were converted into or exchanged for pursuant to such Reorganization Event in the same manner and to the same extent as they
applied to the Restricted Shares under this Agreement. 
 8. Tax Matters. 

(a) Acknowledgments; Section 83(b) Election. The Recipient acknowledges that he or she is responsible for obtaining the
advice of the Recipient’s own tax advisors with respect to the acquisition of the Restricted Shares and the Recipient is relying solely on such advisors and not on any statements or representations of the Company or any of its agents with
respect to the tax consequences relating to the Restricted Shares. The Recipient understands that the Recipient (and not the Company) shall be responsible for the Recipient’s tax liability that may arise in connection with the acquisition,
vesting and/or disposition of the Restricted Shares and any Accrued Dividends with respect to such Restricted Shares. The Recipient acknowledges that he or she has been informed of the availability of making an election under Section 83(b) of
the Internal Revenue Code, as amended, with respect to the issuance of the Restricted Shares and that the Recipient has decided not to file a Section 83(b) election. 
 (b) Withholding. The Recipient acknowledges and agrees that the Company has the right to deduct from payments of any kind otherwise due to the Recipient any federal, state, local or other taxes of
any kind required by law to be withheld with respect to the vesting of the Restricted Shares. On each date on which Restricted Shares vest, the Company shall deliver written notice to the Recipient of the amount of withholding taxes due with respect
to the vesting of the Restricted Shares that vest on such date; provided, however, that the total tax withholding cannot exceed the Company’s minimum statutory withholding obligations (based on minimum statutory withholding rates for federal
and state tax purposes, including payroll taxes, that are applicable to such supplemental taxable income). The Recipient shall satisfy such tax withholding obligations by (i) making a cash payment to the Company on the date of vesting of the
Restricted Shares, in the amount of the Company’s withholding obligation in connection with the vesting of such Restricted Shares; or (ii) by transferring to the Company, on each date on which Restricted Shares vest under this Agreement, such
number of Restricted Shares that vest on such date as have a fair market value (calculated using the last reported sale price of the common stock of the Company on the New York Stock Exchange on the trading date immediately prior to such vesting
date) equal to the amount of the Company’s tax withholding obligation in connection with the vesting of such Restricted Shares. [Alternative 1: To effect such delivery of Restricted Shares, the Recipient hereby authorizes the Company to
take any actions necessary or appropriate to cancel any certificate(s) representing such Restricted Shares and transfer ownership of such Restricted Shares to the Company; and if the Company or its transfer agent requires an executed stock power or
similar confirmatory instrument in connection with such cancellation and transfer, the Recipient shall promptly execute and deliver the same to the Company.] [Alternative 2—If the tender of shares is optional: To effect such delivery of
Restricted Shares, the Recipient shall deliver a written notice to the Company stating that a specified number of Restricted Shares registered to the Recipient in book entry form are thereby transferred to the Company.

 
Alternative 2—If the tender of shares is mandatory: Such delivery of Restricted Shares to the Company shall be deemed to happen automatically, without any action required on the part
of the Recipient, and the Company is hereby authorized to take such actions as are necessary to effect such delivery.]] 
 9.
Miscellaneous. 
 (a) Authority of Compensation Committee. In making any decisions or taking any actions with
respect to the matters covered by this Agreement, the Compensation Committee shall have all of the authority and discretion, and shall be subject to all of the protections, provided for in the Plan. All decisions and actions by the Compensation
Committee with respect to this Agreement shall be made in the Compensation Committee’s discretion and shall be final and binding on the Recipient. 
 (b) No Right to Continued Employment. The Recipient acknowledges and agrees that, notwithstanding the fact that the vesting of the Restricted Shares is contingent upon his or her continued
employment by the Company, this Agreement does not constitute an express or implied promise of continued employment or confer upon the Recipient any rights with respect to continued employment by the Company. 

(c) Governing Law. This Agreement shall be construed, interpreted and enforced in accordance with the internal laws of the State
of Delaware without regard to any applicable conflicts of laws provisions. 
 (d) Recipient’s Acknowledgments. The
Recipient acknowledges that he or she has read this Agreement, has received and read the Plan, and understands the terms and conditions of this Agreement and the Plan. 

 DEMANDWARE, INC. 

Nonstatutory Stock Option Agreement for German Participant 
 Granted Under 2012 Stock Incentive Plan 
  

	1.	Grant of Option. 

 This
agreement evidences the grant by Demandware, Inc., a Delaware corporation (the “Company”), on             , 20     (the “Grant Date”)
to             , a German resident employee, consultant or director of a subsidiary to the Company (the “Participant”), of an option to purchase, in whole or in part, on
the terms provided herein and in the Company’s 2012 Stock Incentive Plan (the “Plan”) notably Section 5 thereof, a total of              shares (the
“Shares”) of common stock, $0.01 par value per share, of the Company (“Common Stock”) at $            per Share. Unless earlier terminated, this option shall
expire at 5:00 p.m., Eastern time, on             , 20     (the “Final Exercise Date”). 

It is intended that the option evidenced by this agreement shall not be an incentive stock option as defined in Section 422 of the
Internal Revenue Code of 1986, as amended, and any regulations promulgated thereunder (the “Code”). Except as otherwise indicated by the context, the term “Participant”, as used in this option, shall be deemed to include any
person who acquires the right to exercise this option validly under its terms. 
  

	2.	Vesting Schedule. 

 This
option will become exercisable (“vest”) as to         . For purposes of this Agreement, “Vesting Commencement Date” shall mean
            , 20    . 
 The right
of exercise shall be cumulative so that to the extent the option is not exercised in any period to the maximum extent permissible it shall continue to be exercisable, in whole or in part, with respect to all Shares for which it is vested until the
earlier of the Final Exercise Date or the termination of this option under Section 3 hereof or the Plan. 
  

	3.	Exercise of Option. 

 (a)
Form of Exercise. Each election to exercise this option shall be in writing, signed by the Participant, and received by the Company at its principal office, accompanied by this agreement, and payment in full in the manner provided in the
Plan. The Participant may purchase less than the number of shares covered hereby, provided that no partial exercise of this option may be for any fractional share. 
 (b) Continuous Relationship with the Participant’s Employing Entity Required. Except as otherwise provided in this Section 3, this option may not be exercised unless the Participant, at
the time he or she exercises this option, is, and has been at all times since the Grant Date, an employee, officer or director of, or consultant or advisor to, his or her employing entity or any other entity the employees, officers, directors,
consultants, or advisors of which are eligible to receive option grants under the Plan (an “Eligible Participant”). 

(c) Termination of Relationship with the Participant’s Employing Entity. If the Participant ceases to be an Eligible
Participant for any reason, then, except as provided in paragraphs (d) and (e) below, the right to exercise this option shall terminate three (3) months after such cessation (but in no event after the Final Exercise Date), provided
that this option shall be exercisable only to the extent that the Participant was entitled to exercise this option on the date of such cessation. Notwithstanding the foregoing, if the Participant, prior to the Final Exercise Date, violates the
non-competition or confidentiality provisions of any employment contract, confidentiality and nondisclosure agreement or other agreement between the Participant and his or her employing entity, the right to exercise this option shall terminate
immediately upon such violation. 
 (d) Exercise Period Upon Death or Disability. If the Participant dies or becomes
disabled (within the meaning of Section 22(e)(3) of the Code) prior to the Final Exercise Date while he or she is an Eligible Participant and his or her employing entity has not terminated such relationship for “cause” as specified in
paragraph (e) below, this option shall be exercisable, within the period of one (1) year following the date of death or disability of the Participant, by the Participant (or in the case of death by an authorized transferee), provided
that this option shall be exercisable only to the extent that this option was exercisable by the Participant on the date of his or her death or disability, and further provided that this option shall not be exercisable after the Final Exercise
Date. 
 (e) Termination for Cause. If, prior to the Final Exercise Date, the Participant’s employment or other
relationship with his or her employing entity is terminated by his or her employing entity for Cause (as defined below), the right to exercise this option shall terminate immediately upon the effective date of such termination of employment or other
relationship. If the Participant is party to an employment, consulting or severance agreement with his or her employing entity that contains a definition of “cause” for termination of employment or other relationship, “Cause”
shall have the meaning ascribed to such term in such agreement. Otherwise, “Cause” 

  
 1 

 
shall mean willful misconduct by the Participant or willful failure by the Participant to perform his or her responsibilities to his or her employing entity (including, without limitation, breach
by the Participant of any provision of any employment, consulting, advisory, nondisclosure, non-competition or other similar agreement between the Participant and his or her employing entity), as determined by his or her employing entity, which
determination shall be conclusive. The Participant’s employment or other relationship shall be considered to have been terminated for “Cause” if his or her employing entity determines, within thirty (30) days after the
Participant’s resignation, that termination for Cause was warranted. 
  

	4.	Tax Matters. 

 (a)
Withholding. No Shares will be issued pursuant to the exercise of this option unless and until the Participant pays to the Company or his or her employing entity, or makes provision satisfactory to the Company or his or her employing entity
for payment of, any federal or state taxes or pays to the employing entity, or makes provision satisfactory to the employing entity for payment of German salary income tax and social security and pension contributions of any kind required or allowed
by law to be withheld in respect of this option. The employing entity may request an advance cash payment to satisfy German salary tax and social security and pension withholding requirements. The Participant is required to immediately inform his or
her employing entity of the fact and date of any exercise of this option and, notwithstanding this requirement, the Participant consents to the Company informing his or her employing entity of the same. 

(b) Indemnity. The Participant hereby indemnifies the Company, his or her employing entity and each parent or subsidiary of the
Company against all and any Tax Liabilities (including, to the maximum extent permitted by law, employer social security and pension contributions) which arise or may arise in connection with this option and the Common Stock issued or transferred to
the Participant pursuant to the exercise of this option in whole or in part. 
 (c) The Participant has reviewed with his own
tax advisors the tax consequences of the grant, vesting and exercise of this option and the transactions contemplated by this Agreement. The Participant is relying solely on such advisors and not on any statements or representatives of the Company,
his or her employing entity of any agent thereof. 
  

	5.	Transfer Restrictions. 

This option may not be sold, assigned, transferred, pledged or otherwise encumbered by the Participant, either voluntarily or by
operation of law, except by will or the laws of descent and distribution applicable to the Participant, and, during the lifetime of the Participant, this option shall be exercisable only by the Participant. 

 

	6.	Provisions of the Plan. 

This option is subject to the provisions of the Plan (including the provisions relating to amendments to the Plan), a copy of which is
furnished to the Participant with this option. 
  

	7.	No Right to Employment etc. 

 (a) The grant of options under the Plan is made at the discretion of the Company and the Plan may be suspended or terminated by the Company at any time. The grant of an option in one year or at one time
does not in any way entitle the Participant to an option grant in the future. The Plan is wholly discretionary and is not to be considered part of the Participant’s normal or expected compensation subject to severance, resignation, redundancy
or similar compensation. The value of the option is an extraordinary item of compensation which is outside the scope of the Participant’s employment contract (if any). 
 (b) Nothing in this agreement or the Plan shall confer upon the Participant any right to continue in service for any period of specific duration or interfere with or otherwise restrict in any way the
rights of the Company or the Participant’s employing entity or of the Participant, which rights are hereby expressly reserved by each, to terminate the Participant’s service. 

(c) The rights and obligations of the Participant under the terms of his office or employment with his or her employing entity, any past
or present subsidiary, or associated or affiliate company of the Company shall not be affected by his participation in the Plan or the grant of this option or any right which he may have to participate therein, and the Participant hereby waives all
and any rights to compensation or damages in consequence of the termination of his office or employment with any such company for any reasons whatsoever (whether lawful or unlawful and including, without prejudice to the generality of the foregoing,
in circumstances giving rise to a claim for wrongful dismissal) insofar as those rights arise or may arise from his ceasing to have rights under or being entitled to exercise this option as a result of such termination, or from the loss or
diminution in value of such rights or entitlements. 
  

	8.	Data Privacy. 

 The
Participant hereby explicitly and unambiguously consents to the collection, use and transfer, in electronic or other form, of his personal data as described in this Agreement by and among, as applicable, his or her employing entity or contracting
party and the Company for the exclusive purpose of implementing, administering and managing his participation in the Plan. 

  
 2 

 The Participant understands that the Company holds certain personal information about him,
including, but not limited to, his name, home address and telephone number, work location and phone number, date of birth, hire date, details of all awards or any other entitlement to shares awarded, cancelled, exercised, vested, unvested or
outstanding in the Participant’s favor, for the purpose of implementing, administering and managing the Plan (“Personal Data”). The Participant understands that Personal Data may be transferred to any third parties assisting in the
implementation, administration and management of the Plan, that these recipients may be located in the Participant’s country or elsewhere, and that the recipient’s country may have different data privacy laws and protections than the
Participant’s country. The Participant understands that he may request a list with the names and addresses of any potential recipients of the Personal Data by contacting his local human resources representative. The Participant authorizes the
recipients to receive, possess, use, retain and transfer the Personal Data, in electronic or other form, for the purposes of implementing, administering and managing his participation in the Plan. The Participant understands that Personal Data will
be held only as long as is necessary to implement, administer and manage his participation in the Plan. The Participant understands that he may, at any time, view Personal Data, request additional information about the storage and processing of
Personal Data, require any necessary amendments to Personal Data or refuse or withdraw the consents herein, in any case without cost, by contacting in writing his local human resources representative. The Participant understands, however, that
refusing or withdrawing his consent may affect his ability to participate in the Plan. For more information on the consequences of Participant’s refusal to consent or withdrawal of consent, the Participant understands that he may contact his
local human resources representative. 
  

	9.	Governing Law. 

 This
Agreement shall be construed, interpreted and enforced in accordance with the internal laws of the State of Delaware without regard to any applicable conflicts of laws. 

  
 3 

 IN WITNESS WHEREOF, the Company has caused this option to be executed under its corporate
seal by its duly authorized officer. This option shall take effect as a sealed instrument. 
  

			
	DEMANDWARE, INC.
		
	By:	 	 
	Name:	 	 
	Title:	 	 

  
 4 

 PARTICIPANT’S ACCEPTANCE 

The undersigned hereby accepts the foregoing option and agrees to the terms and conditions thereof. The undersigned hereby acknowledges
receipt of a copy of the Company’s 2012 Stock Incentive Plan. 
  

			
	 PARTICIPANT:

 

		
	 Address:
	 	 
		 	 

  
 5 

 DEMANDWARE, INC. 

Nonstatutory Stock Option Agreement for UK Participant 
 Granted Under 2012 Stock Incentive Plan 
  

	1.	Grant of Option. 

 This
agreement evidences the grant by Demandware, Inc., a Delaware corporation (the “Company”), on             , 20     (the “Grant Date”)
to             , a UK resident employee, consultant or director of a subsidiary to the Company (the “Participant”), of an option to purchase, in whole or in part, on the
terms provided herein and in the Company’s 2012 Stock Incentive Plan (the “Plan”), a total of             shares (the “Shares”) of common stock, $0.01 par
value per share, of the Company (“Common Stock”) at $            per Share. Unless earlier terminated, this option shall expire at 5:00 p.m., Eastern time, on
            , 20     (the “Final Exercise Date”). 
 It is intended that the option evidenced by this agreement shall not be an incentive stock option as defined in Section 422 of the Internal Revenue Code of 1986, as amended, and any regulations
promulgated thereunder (the “Code”). Except as otherwise indicated by the context, the term “Participant”, as used in this option, shall be deemed to include any person who acquires the right to exercise this option validly under
its terms. 
  

	2.	Vesting Schedule. 

 This
option will become exercisable (“vest”) as to         . For purposes of this Agreement, “Vesting Commencement Date” shall mean
            , 20    . 
 The right
of exercise shall be cumulative so that to the extent the option is not exercised in any period to the maximum extent permissible it shall continue to be exercisable, in whole or in part, with respect to all Shares for which it is vested until the
earlier of the Final Exercise Date or the termination of this option under Section 3 hereof or the Plan. 
  

	3.	Exercise of Option. 

 (a)
Form of Exercise. Each election to exercise this option shall be in writing, signed by the Participant, and received by the Company at its principal office, accompanied by this agreement, and payment in full in the manner provided in the
Plan. The Participant may purchase less than the number of shares covered hereby, provided that no partial exercise of this option may be for any fractional share. 
 (b) Continuous Relationship with the Participant’s Employing Entity Required. Except as otherwise provided in this Section 3, this option may not be exercised unless the Participant, at
the time he or she exercises this option, is, and has been at all times since the Grant Date, an employee, officer or director of, or consultant or advisor to, his or her employing entity or any other entity the employees, officers, directors,
consultants, or advisors of which are eligible to receive option grants under the Plan (an “Eligible Participant”). 

(c) Termination of Relationship with the Participant’s Employing Entity. If the Participant ceases to be an Eligible
Participant for any reason, then, except as provided in paragraphs (d) and (e) below, the right to exercise this option shall terminate three (3) months after such cessation (but in no event after the Final Exercise Date), provided
that this option shall be exercisable only to the extent that the Participant was entitled to exercise this option on the date of such cessation. Notwithstanding the foregoing, if the Participant, prior to the Final Exercise Date, violates the
non-competition or confidentiality provisions of any employment contract, confidentiality and nondisclosure agreement or other agreement between the Participant and his or her employing entity, the right to exercise this option shall terminate
immediately upon such violation. 
 (d) Exercise Period Upon Death or Disability. If the Participant dies or becomes
disabled (within the meaning of Section 22(e)(3) of the Code) prior to the Final Exercise Date while he or she is an Eligible Participant and his or her employing entity has not terminated such relationship for “cause” as specified in
paragraph (e) below, this option shall be exercisable, within the period of one (1) year following the date of death or disability of the Participant, by the Participant (or in the case of death by an authorized transferee), provided
that this option shall be exercisable only to the extent that this option was exercisable by the Participant on the date of his or her death or disability, and further provided that this option shall not be exercisable after the Final Exercise
Date. 
 (e) Termination for Cause. If, prior to the Final Exercise Date, the Participant’s employment or other
relationship with his or her employing entity is terminated by his or her employing entity for Cause (as defined below), the right to exercise this option shall terminate immediately upon the effective date of such termination of employment or other
relationship. If the Participant is party to an employment, consulting or severance agreement with his or her employing entity that contains a definition of “cause” for termination of employment or other relationship, “Cause”
shall have the meaning ascribed to such term in such agreement. Otherwise, “Cause” 

  
 1 

 
shall mean willful misconduct by the Participant or willful failure by the Participant to perform his or her responsibilities to his or her employing entity (including, without limitation, breach
by the Participant of any provision of any employment, consulting, advisory, nondisclosure, non-competition or other similar agreement between the Participant and his or her employing entity), as determined by his or her employing entity, which
determination shall be conclusive. The Participant’s employment or other relationship shall be considered to have been terminated for “Cause” if his or her employing entity determines, within thirty (30) days after the
Participant’s resignation, that termination for Cause was warranted. 
  

	4.	Tax Matters. 

 (a)
Withholding. No Shares will be issued pursuant to the exercise of this option unless and until the Participant pays to the Company or his or her employing entity, or makes provision satisfactory to the Company or his or her employing entity
for payment of, any federal or state taxes, UK income tax and national insurance contributions of any kind required or allowed by law to be withheld in respect of this option or which the Participant has provided an indemnity or has agreed or
elected to bear including without limitation any employer and employee national insurance contributions (together “Tax Liabilities”). 
 (b) Indemnity. The Participant hereby indemnifies the Company, his or her employing entity and each parent or subsidiary of the Company against all and any Tax Liabilities (including, to the
maximum extent permitted by law, employer national insurance contributions) which arise or may arise in connection with this option and the Common Stock issued or transferred to the Participant pursuant to the exercise of this option in whole or in
part. 
 (c) Employer NIC Joint Election. Unless the Company permits otherwise, this option may not be exercised unless
and until the Company has received from the Participant a duly completed joint election with the Company, his or her employing entity or other company (in the form and manner prescribed by the Company from time to time) to the effect that the
Participant will become liable, so far as permissible by law, for the whole of any employer national insurance contributions which may arise in connection with this option and the Common Stock which is or may be acquired on the exercise of this
option. 
  

	5.	Transfer Restrictions. 

This option may not be sold, assigned, transferred, pledged or otherwise encumbered by the Participant, either voluntarily or by
operation of law, except by will or the laws of descent and distribution applicable to the Participant, and, during the lifetime of the Participant, this option shall be exercisable only by the Participant. 

 

	6.	Provisions of the Plan. 

This option is subject to the provisions of the Plan (including the provisions relating to amendments to the Plan), a copy of which is
furnished to the Participant with this option. 
  

	7.	No Right to Employment etc. 

 (a) The grant of options under the Plan is made at the discretion of the Company and the Plan may be suspended or terminated by the Company at any time. The grant of an option in one year or at one time
does not in any way entitle the Participant to an option grant in the future. The Plan is wholly discretionary and is not to be considered part of the Participant’s normal or expected compensation subject to severance, resignation, redundancy
or similar compensation. The value of the option is an extraordinary item of compensation which is outside the scope of the Participant’s employment contract (if any). 
 (b) Nothing in this agreement or the Plan shall confer upon the Participant any right to continue in service for any period of specific duration or interfere with or otherwise restrict in any way the
rights of the Company or the Participant’s employing entity or of the Participant, which rights are hereby expressly reserved by each, to terminate the Participant’s service. 

(c) The rights and obligations of the Participant under the terms of his office or employment with his or her employing entity, any past
or present subsidiary, or associated or affiliate company of the Company shall not be affected by his participation in the Plan or the grant of this option or any right which he may have to participate therein, and the Participant hereby waives all
and any rights to compensation or damages in consequence of the termination of his office or employment with any such company for any reasons whatsoever (whether lawful or unlawful and including, without prejudice to the generality of the foregoing,
in circumstances giving rise to a claim for wrongful dismissal) insofar as those rights arise or may arise from his ceasing to have rights under or being entitled to exercise this option as a result of such termination, or from the loss or
diminution in value of such rights or entitlements. 
  

	8.	Data Privacy. 

 The
Participant hereby explicitly and unambiguously consents to the collection, use and transfer, in electronic or other form, of his personal data as described in this Agreement by and among, as applicable, his or her employing entity or contracting
party and the Company for the exclusive purpose of implementing, administering and managing his participation in the Plan. 

  
 2 

 The Participant understands that the Company holds certain personal information about him,
including, but not limited to, his name, home address and telephone number, work location and phone number, date of birth, hire date, details of all awards or any other entitlement to shares awarded, cancelled, exercised, vested, unvested or
outstanding in the Participant’s favor, for the purpose of implementing, administering and managing the Plan (“Personal Data”). The Participant understands that Personal Data may be transferred to any third parties assisting in the
implementation, administration and management of the Plan, that these recipients may be located in the Participant’s country or elsewhere, and that the recipient’s country may have different data privacy laws and protections than the
Participant’s country. The Participant understands that he may request a list with the names and addresses of any potential recipients of the Personal Data by contacting his local human resources representative. The Participant authorizes the
recipients to receive, possess, use, retain and transfer the Personal Data, in electronic or other form, for the purposes of implementing, administering and managing his participation in the Plan. The Participant understands that Personal Data will
be held only as long as is necessary to implement, administer and manage his participation in the Plan. The Participant understands that he may, at any time, view Personal Data, request additional information about the storage and processing of
Personal Data, require any necessary amendments to Personal Data or refuse or withdraw the consents herein, in any case without cost, by contacting in writing his local human resources representative. The Participant understands, however, that
refusing or withdrawing his consent may affect his ability to participate in the Plan. For more information on the consequences of Participant’s refusal to consent or withdrawal of consent, the Participant understands that he may contact his
local human resources representative. 
  

	9.	Governing Law. 

 This
Agreement shall be construed, interpreted and enforced in accordance with the internal laws of the State of Delaware without regard to any applicable conflicts of laws. 

  
 3 

 IN WITNESS WHEREOF, the Company has caused this option to be executed under its corporate
seal by its duly authorized officer. This option shall take effect as a sealed instrument. 
  

			
	DEMANDWARE, INC.
		
	By:	 	 
	Name:	 	 
	Title:	 	 

  
 4 

 PARTICIPANT’S ACCEPTANCE 

The undersigned hereby accepts the foregoing option and agrees to the terms and conditions thereof. The undersigned hereby acknowledges
receipt of a copy of the Company’s 2012 Stock Incentive Plan. 
  

			
	 PARTICIPANT:

 

		
	 Address:
	 	 
		 	 

  
 5 

 Stock Option Agreement 

under the Demandware, Inc. 
 2012 Stock Incentive Plan and Sub-Plan for France 
 We are pleased to inform you that the
Board, acting under the authorization given by the shareholders to establish the Demandware Inc. 2012 Stock Incentive Plan and sub-plans, granted you <> stock options to purchase to DEMANDWARE, Inc.’s shares, at the price of <>
dollars per unit in the context of Article L. 225-177 of the French Commercial Code. 
  

			
	Name of Optionee:	  	________________(the “Optionee”)
		
	No. of Option Shares:	  	______ Shares of Common Stock
		
	Grant Date:	  	_______________ (the “Grant Date”)
		
	Expiration Date:	  	______________ (the “Expiration Date”)
		
	Vesting Commencement Date:	  	______________ (the “Vesting Commencement Date”)
		
	Option Exercise Price/Share:	  	______________ (the “Option Exercise Price”)

 Pursuant to the Demandware, Inc. 2012 Incentive Plan (the “Plan”), and the Sub-Plan for France
(the ‘Sub-Plan’), Demandware, Inc., a Delaware corporation (together with all successors thereto, the “Company”), hereby grants to the Optionee, who is an officer, employee, director of the Company or any of its Subsidiaries, a
French Qualified option (the “Stock Option”) to purchase on or prior to the Expiration Date, or such earlier date as is specified herein, all or any part of the number of shares of Common Stock, par value $0.01 per share (“Common
Stock”), of the Company indicated above (the “Option Shares,” and such shares once issued shall be referred to as the “Issued Shares”), at the Option Exercise Price per share, subject to the terms and conditions set forth in
this Stock Option Agreement (this “Agreement”) and in the Sub-Plan. It is intended that this Stock Option shall qualify for favorable income tax and social tax treatment under Sections L.225 – 177 to L. 225 – 186 of the French
Commercial Code. The Optionee acknowledges receipt of a copy of the Plan and the Sub-Plan and represents that he or she is familiar with the terms and provisions thereof, and accepts this Stock Option subject to all of the terms and provisions
thereof. 
 1. Definitions. For the purposes of this Agreement, the following terms shall have the following
respective meanings. All capitalized terms used herein and not otherwise defined shall have the respective meanings set forth in the Plan and the Sub-Plan. 
 An “Affiliate” of any Person means a Person that directly or indirectly, through one or more intermediaries, controls, is controlled by or is under common control with the first mentioned
Person. A Person shall be deemed to control another Person if such first Person possesses directly or indirectly the power to direct, or cause the direction of, the management and policies of the second Person, whether through the ownership of
voting securities, by contract or otherwise. 
 “Bankruptcy” shall mean (i) the filing of a voluntary
petition under any bankruptcy or insolvency law, or a petition for the appointment of a receiver or the making of an assignment for the benefit of creditors, with respect to the Optionee, or (ii) the Optionee being subjected involuntarily to
such a petition or assignment or to an attachment or other legal or equitable interest with respect to the Optionee’s assets, which involuntary petition or assignment or attachment is not discharged within 60 days after its date, and
(iii) the Optionee being subject to a transfer of the Stock Option or the Issued Shares by operation of law (including by divorce, even if not insolvent), except by reason of death. 

“Cause” shall mean a vote of the Board resolving that the Optionee should be dismissed as a result of: 

(i) dishonest acts of the Optionee with respect to the Company or any Affiliate of the Company; 

(ii) the commission by or indictment of the Optionee for (A) a felony or (B) any misdemeanor involving moral turpitude, deceit,
dishonesty or fraud (“indictment,” for these purposes, meaning an indictment, probable cause hearing or any other procedure pursuant to which an initial determination of probable or reasonable cause with respect to such offense is made);

 (iii) Optionee’s breach of his duty of loyalty to the Company or any Affiliate of the Company or any act or omission by
the Optionee constituting unethical business practices; 
 (iv) failure to perform to the reasonable judgment of the Board the
Optionee’s duties and responsibilities assigned or delegated to such Optionee; 
 (v) gross negligence of the Optionee,
including but not limited to continued absences after written notice given to the Optionee by the Board; 
 (vi) willful
misconduct or insubordination of the Optionee with respect to the Company or any Affiliate of the Company, including but not limited to repeated unwarranted threats of resignation; or 

  
 1 

 (vii) breach by the Optionee of any of the Optionee’s material obligations under any
noncompetition, nondisclosure and developments agreement executed by the Optionee in favor of the Company or any Affiliate of the Company. 
 “Person “ shall mean any individual, corporation, partnership (limited or general), limited liability company, limited liability partnership, association, trust, joint venture,
unincorporated organization or any similar entity. 
 “Sale Event” shall mean, regardless of form thereof,
consummation of (i) the sale of all or substantially all of the assets of the Company on a consolidated basis to an unrelated person or entity, (ii) a merger, reorganization or consolidation in which the outstanding shares of Stock are
converted into or exchanged for securities of the successor entity and the holders of the Company’s outstanding voting power immediately prior to such transaction do not own a majority of the outstanding voting power of the successor entity
immediately upon completion of such transaction, (iii) the sale of all or a majority of the outstanding capital stock of the Company to an unrelated person or entity or (iv) any other transaction in which the owners of the Company’s
outstanding voting power immediately prior to such transaction do not own at least a majority of the outstanding voting power of the successor entity immediately upon completion of the transaction; provided, however, that “Sale Event”
shall not include any financing transaction of the Company (whether public or private) that would otherwise be and/or trigger a “Sale Event” under (iii) and/or (iv) above. 

“Subsidiary” shall mean any corporation (other than the Company) in any unbroken chain of corporations or other entities
beginning with the Company if each of the corporations (other than the last corporation in the unbroken chain) owns stock or other interests possessing 50 percent or more of the total combined voting power of all classes of stock or in one of the
other corporations in the chain. 
 2. Vesting, Exercisability and Termination. 

(a) No portion of this Stock Option may be exercised until such portion shall have vested. 

(b) Except as set forth below and in Section 6, and subject to the determination of the Board in its sole discretion to accelerate
the vesting schedule hereunder, this Stock Option shall be vested and exercisable with respect to: (i) twenty-five percent (25%) of the Option Shares on the first anniversary of the Vesting Commencement Date; and (ii) 2.0833% of the
Option Shares at the end of each successive one-month period following the first anniversary of the Vesting Commencement Date until the fourth anniversary of the Vesting Commencement Date. 

(c) Notwithstanding anything herein to the contrary, but without limitation of Section 6, in the event that this Stock Option is
assumed or continued by the Company or its successor entity in the sole discretion of the parties to a Sale Event and thereafter remains in effect following such Sale Event as contemplated by Section 6. 

(d) Termination. Except as may otherwise be provided by the Board, if the Optionee’s employment with the Company or a
Subsidiary is terminated, the period within which to exercise this Stock Option may be subject to earlier termination as set forth below: 
 (i) Termination of the employment contract or executive position by way of the Beneficiary’s retirement, the right to exercise the Options remains open for three (3) months following the date of
the termination of the employment contract or executive position, 
 (ii) Invalidity of the
2nd and 3rd category under Article L.341-4 of the French Social Security Code,
the right to exercise the Options remains open for twelve (12) months following the date of invalidity, 

(iii) On the death of the Beneficiary, the right to exercise the Options remains open to the Beneficiary’s heirs for
six (6) months following the date of death as stated in section 5. hereafter, 
 (iv) Other
Termination. If the Optionee’s employment terminates for any reason other than death, disability or retirement, and unless otherwise determined by the Board, this Stock Option may be exercised, to the extent exercisable on the date of
termination, for a period of three (3) months from the date of termination or until the Expiration Date, if earlier, provided, however, if the Optionee’s employment is terminated for Cause, this Stock Option shall terminate
immediately upon the date of such termination. 
 For purposes hereof, the Board’s determination of the reason for
termination of the Optionee’s employment shall be conclusive and binding on the Optionee and his or her representatives or legatees. Any portion of the Stock Option that is not exercisable on the date of termination of the employment shall
terminate immediately and be null and void. 
 3. Exercise of Stock Option. 

(a) The Optionee may exercise this Stock Option only in the following manner: Prior to the Expiration Date (subject to Section 2(c)
and Section 6), the Optionee may deliver a Stock Option exercise notice (an “Exercise Notice”) in the form of Appendix A hereto indicating his or her election to purchase some or all of the Option Shares with respect to
which this Stock Option is exercisable at the time of such notice. Such notice shall specify the number of Option Shares to be purchased. Payment of the purchase price may be made by one or more of the methods described below. Payment instruments
will be received subject to collection. 

  
 2 

 (i) in cash, by certified or bank check, or other instrument acceptable to
the Board in U.S. funds payable to the order of the Company in an amount equal to the purchase price of such Option Shares; or 
 (ii) as permitted by the 2012 Stock Incentive Plan, an irrevocable and unconditional undertaking by a creditworthy broker to deliver promptly to the Company sufficient funds to pay the exercise price and
any required tax withholding or delivery by the Participant to the Company of a copy of irrevocable and unconditional instructions to a creditworthy broker to deliver promptly to the Company cash or a check sufficient to pay the exercise price and
any required tax withholding. 
 (b) Certificates for the Option Shares so purchased will be issued and delivered to the
Optionee upon compliance to the satisfaction of the Board with all requirements under applicable laws or regulations in connection with such issuance. Until the Optionee shall have complied with the requirements hereof and of the Plan and the
Sub-Plan, the Company shall be under no obligation to issue the Option Shares subject to this Stock Option, and the determination of the Board as to such compliance shall be final and binding on the Optionee. The Optionee shall not be deemed to be
the holder of, or to have any of the rights of a holder with respect to, any shares of Common Stock subject to this Stock Option unless and until this Stock Option shall have been exercised pursuant to the terms hereof, the Company shall have issued
and delivered the Issued Shares to the Optionee, and the Optionee’s name shall have been entered as a stockholder of record on the books of the Company. Thereupon, the Optionee shall have full dividend and other ownership rights with respect to
such Issued Shares, subject to the terms of this Agreement. 
 (c) Notwithstanding any other provision hereof or of the Plan or
the Sub-Plan, no portion of this Stock Option shall be exercisable after the Expiration Date. 
 (d) Shares issued on exercise
of an Option are unassignable for a period of four (4) years from the Option Grant Date, although this share retention period may not exceed three (3) years from the date of exercise of the Option (hereafter, the “Holding
Period”). 
 (e) On expiry of the Holding Period, the Shares are transferable in accordance with provisions of the Company
by-laws, and any other act agreed by the Company’s shareholders. 
 4. Incorporation of Plan and the
Sub-Plan. Notwithstanding anything herein to the contrary, this Stock Option shall be subject to and governed by all the terms and conditions of the Plan and the Sub-Plan for France. 

5. Transferability of Stock Option. This Agreement is personal to the Optionee and is not transferable by the Optionee in
any manner other than by inheritance. The Stock Option may be exercised during the Optionee’s lifetime only by the Optionee subject to provisions of Section 2 and Section 3 of the Agreement. 

In the event of death of the beneficiary during the exercise period of the options, the beneficiary’s heirs will have a period of six
(6) months following the date of death, to exercise the option. Upon expiry of this period the option will be null and void. 
 6. Effect of Certain Transactions. In the case of a Sale Event, this Stock Option shall terminate upon the effective time of any such Sale Event unless provision is made in connection with
such transaction in the sole discretion of the parties thereto for the continuation or assumption of this Stock Option heretofore granted, or the substitution of this Stock Option with a new Stock Option of the successor entity or a parent thereof,
with such adjustment as to the number and kind of shares and the per share exercise prices as such parties shall agree. In the event of such termination, the Optionee shall be permitted, for a specified period of time prior to the consummation of
the Sale Event as determined by the Board, to exercise all portions of the Stock Option which are then exercisable. 
 7.
Withholding Taxes. No Shares will be issued pursuant to the exercise of this option unless and until the Optionee pays to the Company, or makes provision satisfactory to the Company for payment of, any federal, state or local withholding
taxes required by law to be withheld in respect of this option. 
 8. Miscellaneous Provisions.  

(a) Adjustments for Changes in Capital Structure. Where there is an increase or change in the Company’s share capital, and
more generally where one of the events provided for under Article L.225-181 of the French Commercial Code occurs, the Board has the discretion to determine that an adjustment may be made to the number and/or purchase price of Shares, in accordance
with the provisions of Articles R.225-137 of the French Commercial Code. Notification of said adjustment shall be made to the Beneficiaries. 
 (b) Change and Modifications. This Agreement may not be orally changed, modified or terminated, nor shall any oral waiver of any of its terms be effective. This Agreement may be changed, modified
or terminated only by an agreement in writing signed by the Company and the Optionee. 
 (c) Governing Law. This Agreement
shall be governed by and construed in accordance with the laws of Delaware without regard to conflict of law principles. 

  
 3 

 (d) Headings. The headings are intended only for convenience in finding the subject
matter and do not constitute part of the text of this Agreement and shall not be considered in the interpretation of this Agreement. 
 (e) Saving Clause. If any provision(s) of this Agreement shall be determined to be illegal or unenforceable, such determination shall in no manner affect the legality or enforceability of any other
provision hereof. 
 (f) Notices. All notices, requests, consents and other communications shall be in writing and be
deemed given when delivered personally, by telex or facsimile transmission or when received if mailed by first class registered or certified mail, postage prepaid. Notices to the Company or the Optionee shall be addressed as set forth underneath
their signatures below, or to such other address or addresses as may have been furnished by such party in writing to the other. 

(g) Benefit and Binding Effect. This Agreement shall be binding upon and shall inure to the benefit of the parties hereto and their
heirs. The Company has the right to assign this Agreement, and such assignee shall become entitled to all the rights of the Company hereunder to the extent of such assignment. 
 (h) Counterparts. For the convenience of the parties and to facilitate execution, this Agreement may be executed in two or more counterparts, each of which shall be deemed an original, but all of
which shall constitute one and the same document. 
 [SIGNATURE PAGE FOLLOWS] 

  
 4 

 The foregoing Agreement is hereby accepted and the terms and conditions thereof hereby
agreed to by the undersigned as of the date first above written. 
  

			
	DEMANDWARE, INC.
		
	By:	 	 
		 	 Name:

Title:

	
	Address:

 The foregoing Agreement is hereby accepted and the terms and conditions thereof hereby agreed to by
the undersigned as of the date first above written. 
  

	
	 OPTIONEE:
  

 

	Name:
	
	Address:
	
	 
	
	 
	
	 

  
 5 

 Appendix A 
 NOTICE OF STOCK OPTION EXERCISE 
 Date:
                    1 
 Demandware,
Inc. 
 5 Wall Street 
 Burlington, MA
01803 
 Attention: Treasurer 
 Dear
Sir or Madam: 
 I am the holder of a Nonstatutory Stock Option granted to me under the Demandware, Inc.
(the “Company”) 2012 Stock Incentive Plan and the SubPlan for France on                     2 for the purchase of
                    3 shares of Common Stock of the Company at a purchase price of
$                    4 per share. 
 I hereby exercise my option to purchase                     5 shares of Common Stock (the “Shares”), for which I have
enclosed                     6 in the amount of
                    7. Please register my stock certificate as follows: 

 

					
	Name(s):	  	_______________________8	  	
			
	Address:	  	_______________________	  	
			
		  	_______________________	  	
			
	Tax I.D. #:	  	_______________________	  	

  
  

	
	Very truly yours,
	
	  
	(Signature)

  

	1 	 Enter the date of exercise. 

	2 	 Enter the date of grant. 

	3 	 Enter the total number of shares of Common Stock for which the option was granted. 

	4 	 Enter the option exercise price per share of Common Stock. 

	5 	 Enter the number of shares of Common Stock to be purchased upon exercise of all or part of the option. 

	6 	 Enter (i) “cash”, (ii) “personal check,” or (iii) as permitted by the 2012 Stock Incentive Plan, an irrevocable and
unconditional undertaking by a creditworthy broker to deliver promptly to the Company sufficient funds to pay the exercise price and any required tax withholding or delivery by the Participant to the Company of a copy of irrevocable and
unconditional instructions to a creditworthy broker to deliver promptly to the Company cash or a check sufficient to pay the exercise price and any required tax withholding. 

	7 	 Enter the dollar amount (exercise price per share times the number of shares to be purchased). 

	8 	 Enter name to appear on stock certificate. 

  
 6 

 DEMANDWARE, INC. 

Non-Executive Restricted Stock Agreement 
 Granted Under 2012 Stock Incentive Plan 
  

			
	Name of Recipient:	  	 
		
	 Number of shares of restricted common stock awarded:
	  	 
		
	 Grant Date:
	  	 

 Demandware, Inc. (the “Company”) has selected you to receive the restricted stock award
described above, which is subject to the provisions of the Company’s 2012 Stock Incentive Plan (the “Plan”) and the terms and conditions contained in this Restricted Stock Agreement. Please confirm your acceptance of this restricted
stock award and of the terms and conditions of this Agreement by signing a copy of this Agreement where indicated below. 
  

			
	DEMANDWARE, INC.
		
	 By:
	 	  

		 	[insert name and title]

  

	
	Accepted and Agreed:
	
	  
 [insert name of Recipient]

  
 7 

 DEMANDWARE, INC. 

Non-Executive Restricted Stock Agreement 
 The terms and conditions of the award of shares of restricted common stock of the Company (the “Restricted Shares”) made to the Recipient, as set forth on the cover page of this Agreement, are
as follows: 
 1. Issuance of Restricted Shares. 

(a) The Restricted Shares are issued to the Recipient, effective as of the Grant Date (as set forth on the cover page of this Agreement),
in consideration of [employment services rendered and to be rendered] [acceptance of employment and employment services to be rendered by the Recipient to the Company. 
 (b) The Restricted Shares will initially be issued by the Company in book entry form only, in the name of the Recipient. Following the vesting of any Restricted Shares pursuant to Section 2 below,
the Company shall, if requested by the Recipient, issue and deliver to the Recipient a certificate representing the vested Restricted Shares. The Recipient agrees that the Restricted Shares shall be subject to the forfeiture provisions set forth in
Section 3 of this Agreement and the restrictions on transfer set forth in Section 4 of this Agreement. 
 2.
Vesting. 
 (a) Vesting Schedule. Unless otherwise provided in this Agreement or the Plan, the Restricted Shares
shall vest in accordance with the following vesting schedule:                        . Any fractional number of Restricted Shares
resulting from the application of the foregoing percentages shall be rounded down to the nearest whole number of Restricted Shares. 
 (b) Acceleration of Vesting. Notwithstanding the foregoing vesting schedule, all unvested Restricted Shares shall vest effective immediately prior to (i) a Reorganization Event involving the
liquidation or dissolution of the Company (as defined in the Plan) or (ii) the death or Disability (as defined below) of the Recipient. 
 (c) Definitions. For purposes of this Agreement: “Disability” means: (i) if the Recipient’s employment with the Company is subject to the terms of an employment agreement
between the Recipient and the Company, which employment agreement includes a definition of “Disability”, the term “Disability” as used in this Agreement shall have the meaning set forth in such employment agreement during the
period that such employment agreement remains in effect; (ii) in the absence of such an agreement, the term “Disability” as used in the Company’s long-term disability plan, if any; or (iii) if neither clause (i) nor
clause (ii) is applicable, a physical or mental infirmity which impairs the Recipient’s ability to substantially perform his or her duties for a period of 180 consecutive days. 

3. Forfeiture of Unvested Restricted Shares Upon Employment Termination. 

In the event that the Recipient ceases to be employed by, a director of, or a consultant or advisor to the Company for any reason or no
reason, with or without cause (except as provided in Section’2(b) above), all of the Restricted Shares that are unvested as of the time of such termination from the Company, as well as any Accrued Dividends (as defined below) declared by the
Company with respect to such unvested Restricted 

  
 8 

 
Shares) shall be forfeited immediately and automatically to the Company, without the payment of any consideration to the Recipient, effective as of such termination of employment. The Recipient
hereby authorizes the Company to take any actions necessary or appropriate to cancel any certificate(s) representing forfeited Restricted Shares and transfer ownership of such forfeited Restricted Shares to the Company; and if the Company or its
transfer agent requires an executed stock power or similar confirmatory instrument in connection with such cancellation and transfer, the Recipient shall promptly execute and deliver the same to the Company. The Recipient shall have no further
rights with respect to any Restricted Shares, or any Accrued Dividends with respect to such Restricted Shares, that are so forfeited. If the Recipient is employed by a subsidiary of the Company, any references in this Agreement to employment with
the Company shall instead be deemed to refer to employment with such subsidiary. 
 4. Restrictions on Transfer.

 The Recipient shall not sell, assign, transfer, pledge, hypothecate or otherwise dispose of, by operation of law or otherwise
(collectively “transfer”) any Restricted Shares, or any interest therein, until such Restricted Shares have vested, except that the Recipient may transfer such Restricted Shares: (a) to or for the benefit of any spouse, children,
parents, uncles, aunts, siblings, grandchildren and any other relatives approved by the Compensation Committee (collectively, “Approved Relatives”) or to a trust established solely for the benefit of the Recipient and/or Approved
Relatives, provided that such Restricted Shares shall remain subject to this Agreement (including without limitation the forfeiture provisions set forth in Section 3 and the restrictions on transfer set forth in this Section 4) and
such permitted transferee shall, as a condition to such transfer, deliver to the Company a written instrument confirming that such transferee shall be bound by all of the terms and conditions of this Agreement; or (b) as part of the sale of all
or substantially all of the shares of capital stock of the Company (including pursuant to a merger or consolidation). The Company shall not be required (i) to transfer on its books any of the Restricted Shares which have been transferred in
violation of any of the provisions of this Agreement or (ii) to treat as owner of such Restricted Shares or to pay dividends to any transferee to whom such Restricted Shares have been transferred in violation of any of the provisions of this
Agreement. 
 5. Restrictive Legends. 
 The book entry account reflecting the issuance of the Restricted Shares in the name of the Recipient shall bear a legend or other notation upon substantially the following terms: 

“These shares of stock are subject to forfeiture provisions and restrictions on transfer set forth in a certain Restricted Stock
Agreement between the corporation and the registered owner of these shares (or his or her predecessor in interest), and such Agreement is available for inspection without charge at the office of the Secretary of the corporation.” 

6. Rights as a Shareholder. 
 Except as otherwise provided in this Agreement, for so long as the Participant is the registered owner of the Restricted Shares, the Participant shall have all rights as a shareholder with respect to the
Restricted Shares, whether vested or unvested, including, without limitation, any rights to receive dividends and distributions with respect to the Restricted Shares and to vote the Restricted Shares and act in respect of the Restricted Shares at
any meeting of shareholders. Notwithstanding the foregoing, any dividends, whether in cash, stock or property, declared and paid by the Company with respect to unvested Restricted Shares (“Accrued Dividends”) shall be paid to the
Participant, without interest, only if and when such Restricted Shares vest. 

  
 9 

 7. Provisions of the Plan. 

This Agreement is subject to the provisions of the Plan, a copy of which is furnished to the Recipient with this Agreement. As provided
in the Plan, upon the occurrence of a Reorganization Event (as defined in the Plan), the rights of the Company hereunder (including the right to receive forfeited Restricted Shares) shall inure to the benefit of the Company’s successor and,
unless the Board determines otherwise, shall apply to the cash, securities or other property which the Restricted Shares were converted into or exchanged for pursuant to such Reorganization Event in the same manner and to the same extent as they
applied to the Restricted Shares under this Agreement. 
 8. Tax Matters. 

(a) Acknowledgments; Section 83(b) Election. The Recipient acknowledges that he or she is responsible for obtaining the
advice of the Recipient’s own tax advisors with respect to the acquisition of the Restricted Shares and the Recipient is relying solely on such advisors and not on any statements or representations of the Company or any of its agents with
respect to the tax consequences relating to the Restricted Shares. The Recipient understands that the Recipient (and not the Company) shall be responsible for the Recipient’s tax liability that may arise in connection with the acquisition,
vesting and/or disposition of the Restricted Shares and any Accrued Dividends with respect to such Restricted Shares. The Recipient acknowledges that he or she has been informed of the availability of making an election under Section 83(b) of
the Internal Revenue Code, as amended, with respect to the issuance of the Restricted Shares and that the Recipient has decided not to file a Section 83(b) election. 
 (b) Withholding. The Company’s obligation to release the Restricted Shares from the forfeiture and nontransferability restrictions on the vesting date of such Restricted Shares shall be
subject to his or her satisfaction of all income tax (including federal, state and local taxes), social insurance, payroll tax, payment on account or other tax related withholding requirements (“Withholding Taxes”). The Recipient
acknowledges and agrees that the Company has the right to deduct from payments of any kind otherwise due to the Recipient any Withholding Taxes with respect to the vesting of the Restricted Shares. On each date on which Restricted Shares vest, the
Company shall deliver written notice to the Recipient of the amount of Withholding Taxes due with respect to the vesting of the Restricted Shares that vest on such date; provided, however, that the total tax withholding cannot exceed the
Company’s minimum statutory withholding obligations (based on minimum statutory withholding rates for federal and state tax purposes, including payroll taxes, that are applicable to such supplemental taxable income). The Recipient shall satisfy
such tax withholding obligations by (i) making a cash payment to the Company on the date of vesting of the Restricted Shares, in the amount of the Company’s withholding obligation in connection with the vesting of such Restricted Shares;
or (ii) arranging for the delivery of proceeds from the sale on the market of enough shares to satisfy the Withholding Taxes. The Recipient must execute Exhibit A to designate the manner in which Recipient will satisfy the Withholding Taxes.
Recipient may choose to execute Exhibit B to provide a method for satisfying the Withholding Taxes that is compliant with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. If Recipient elects not to execute Exhibit B, the Company may
require Recipient to execute other instruments establishing how Recipient will satisfy the Withholding Taxes. 
 9.
Miscellaneous. 
 (a) Authority of Compensation Committee. In making any decisions or taking any actions with
respect to the matters covered by this Agreement, the Compensation Committee shall have all of the authority and discretion, and shall be subject to all of the protections, provided for in the Plan. All decisions and actions by the Compensation
Committee with respect to this Agreement shall be made in the Compensation Committee’s discretion and shall be final and binding on the Recipient. 

  
 10 

 (b) No Right to Continued Employment. The Recipient acknowledges and agrees that,
notwithstanding the fact that the vesting of the Restricted Shares is contingent upon his or her continued employment by the Company, this Agreement does not constitute an express or implied promise of continued employment or confer upon the
Recipient any rights with respect to continued employment by the Company. 
 (c) Governing Law. This Agreement shall be
construed, interpreted and enforced in accordance with the internal laws of the State of Delaware without regard to any applicable conflicts of laws provisions. 
 (d) Recipient’s Acknowledgments. The Recipient acknowledges that he or she has read this Agreement, has received and read the Plan, and understands the terms and conditions of this Agreement
and the Plan. 

  
 11 

 Exhibit A 
 Election 

[            ] I elect to pay the Company any Withholding Taxes by cash or check (and
I acknowledge that the Company may also need to withhold some or all of the Withholding Taxes from cash due to me with respect to salary or wages). 
 [            ] I elect to use the Standing Order set forth on Exhibit B. 

 

									
	Date:	 	 	 		 	By:	 	 
		 		 		 		 	[insert name of Recipient]

  
 12 

 Exhibit B  

Standing
Order1  
 [    ] I elect to pay the Company by cash or check up to $             in Withholding Taxes in connection with
each and every vesting date for the Restricted Shares and to have the remainder, if any, of the Withholding Taxes (the “Remaining Withholding”) satisfied by applying proceeds from a market sale of Company securities issuable
as a result of such vesting date as set forth below. 
 or 
 [    ] I elect to satisfy any Withholding Taxes in connection with each and every vesting date for the Restricted Shares satisfied by applying proceeds from a market sale of Company
securities issuable as a result of such Vesting Date as set forth below. 
 I acknowledge that if the Standing Order (as defined
below) cannot satisfy the Withholding Taxes or the Remaining Withholding, the Company will be able to require me to satisfy the taxes in some other manner. 
 To satisfy the Withholding Taxes or the Remaining Withholding, as elected above, due at the vesting date of the Restricted Shares, I agree to the following: 

1. I am executing this Irrevocable Standing Order to Sell Shares (the “Standing Order”), to authorize the Company
and Morgan Stanley Smith Barney (or such other broker the Company designates) (the “Broker”) to take the actions described in this Paragraph 1. I authorize the Company to transfer the shares to the Broker to an account for my
benefit (the “Brokerage Account”), and I irrevocably authorize the Broker to sell, at the market price and on the vesting date for such shares (or, if all or a portion of the sale cannot be completed on such date because of
insufficient demand or a market disruption, then on the next following business day on which the sale can be made) the number of shares necessary to obtain proceeds sufficient to satisfy the amount of the Withholding Taxes or the Remaining
Withholding indicated by the Company to the Broker. I understand and agree that the number of shares that the Broker will sell will be based on the Company’s estimate (or Broker’s estimate if it provides such service) of the shares
required to satisfy the Withholding Taxes or the Remaining Withholding, using the closing price of the Common Stock on the trading day immediately prior to vesting date. I agree to execute and deliver such documents, instruments and certificates as
may reasonably be required in connection with the sale of the shares pursuant to this Standing Order. 
 2. I agree that the
proceeds received from the sale of shares pursuant to Paragraph 1 will be used to satisfy the Withholding Taxes or Remaining Withholding and, accordingly, I hereby authorize the Broker to pay such proceeds to the Company for such purpose. I
understand that, to the extent that the proceeds obtained by such sale exceed the amount necessary to satisfy the Withholding Taxes or Remaining Withholding, such excess proceeds shall be deposited into the Brokerage Account and, if a shortfall
occurs, the Broker may sell additional shares or the Company may require cash from me for withholdings. I further understand that any remaining shares will be deposited into the Brokerage Account. 

3. I have reviewed with my own tax advisors the federal, state, local and foreign tax consequences of this grant and the actions
contemplated by the Agreement and this Standing Order. I am relying solely on such advisors and not on any statements or representations of the Company or any of its agents. I understand that I (and not the Company) will be responsible for my own
tax liability that may arise as a result of this grant or the actions contemplated by this Agreement. 
  

	1 	IMPORTANT NOTE: Recipients may not enter into the Standing Order if the Recipient has material non-public information. If a Recipient does have material
non-public information at the time that he or she is completing his or her Agreement, the Recipient should wait to complete the Agreement until such time that he or she does not have material non-public information. 

  
 13 

 4. I represent to the Company that, as of the date hereof, (i) I am not aware of any
material nonpublic information about the Company or the Common Stock, (ii) the Company is not in a black out period (as defined in the Company’s Insider Trading Policy), (iii) the Company is not in a “pension plan blackout
period” (as defined in Regulation BTR) and I am not aware of the actual or approximate beginning or ending dates of a “pension plan blackout period,” (iv) sales will not be commenced within 30 calendar days of adoption of this
Standing Order, (v) I am not subject to any legal, regulatory or contractual restriction or undertaking that would prevent the sales of shares contemplated by this Standing Order, and (vi) I am entering into this Standing Order in good
faith and not as part of a plan or scheme to evade the prohibitions of Rule 10b5-1. The Company and I have structured this Agreement to comply with the affirmative defense to liability under Section 10(b) of the Securities Exchange Act of 1934,
as amended, under Rule 10b5-1(c)(1) issued under such Act, and this Agreement shall be interpreted to comply with such requirements. 
 IN WITNESS WHEREOF, the parties hereto have executed this Standing Order as of the last date indicated below. 
  

							
	 	 	 	 	DEMANDWARE, INC.
				
	 Date:
	 		 	By:	 	  

		 		 		 	Name:
		 		 		 	Title:
				
	 Date:
	 		 	By:	 	  

		 		 	[name of Recipient]

  
 14EX-10.7

 Exhibit 10.7 
 Confidential 
 February 10, 2014 

By Hand 
 Scott J. Dussault 

 

	Re:	Transition and Separation Letter 

 Dear
Scott: 
 As we have discussed, your employment with Demandware, Inc. (the “Company”) will end as of June 6, 2014
(the “termination date”). In connection with your employment termination, you will be eligible to receive the severance benefits described in Section 3 of this letter agreement if you timely sign and return this letter
agreement to Sheila Flaherty at 5 Wall Street, Burlington, MA 01803 no later than February 18, 2014 and you timely sign and return the release of claims (the “Release”) in Annex A immediately following, and not before,
the close of business on the termination date. By timely signing and returning this letter agreement, you will be entering into a binding agreement with the Company and will be agreeing to the terms and conditions set forth in the numbered sections
below. The Release will also be a binding agreement with the Company seven days after you sign it, except as provided in the Release under Acknowledgement and Revocation. Therefore, you are advised to consult with an attorney of your own choosing
before signing this letter agreement and you are being given at least five days to sign this letter agreement and at least 21 days to sign the Release. 
 If you choose not to timely sign and return this letter agreement pursuant to the timeframe described above or do not timely sign and return the Release, you will still receive payment on the next regular
payday (or such earlier date as the law requires) following your termination date for any wages and unused vacation through the termination date. You will also be eligible to continue receiving group health insurance pursuant to the federal
“COBRA” law, 29 U.S.C. § 1161 et seq., from the Company. Please consult the health coverage materials provided by the Company under separate cover for details regarding these benefits. 

The following numbered sections set forth the terms and conditions that will apply if you timely sign and return this letter agreement: 

 

	1.	Transition Period - During the period from the date of this letter through the termination date (the “Transition Period”), you
agree to continue to perform your employment duties, assist with transitioning the position and duties of Chief Financial Officer and perform any other task reasonably requested by the Company (consistent with your position). Your compensation and
benefits will remain the same during the Transition Period, except as the Company’s benefit plans may change for other senior executives. 

  Page |
 2
 
  

	2.	Termination Date - Both the Company and you will have the right to terminate your employment on an at-will basis during the Transition Period;
provided, however, that should you be terminated for Cause or should you end your employment for any reason before the termination date determined above, you will not be eligible to receive the severance benefits or other compensation
described on Schedule I hereto. “Cause” for purposes of this letter agreement has the definition provided in your Change in Control/Severance Agreement with the Company made as of August 6, 2011 (the “Change
in Control Agreement”). As of the termination date, all salary payments from the Company will cease and any benefits you had as of the termination date under the Company-provided benefit plans, programs or practices will terminate in
accordance with their terms (i.e., immediately for the 401(k) plan and as of the end of the month in which your employment ends or you otherwise cease to be eligible, for the other benefits), except as required by federal or state law. Your
restricted stock grant dated January 28, 2013, to the extent not vested before the termination date, will be forfeited on such date. 

  

	3.	Description of Benefits - If you timely sign and return this letter agreement and comply with its terms and also timely sign and return the Release and
comply with its terms, the Company will provide you with the severance and COBRA Benefits, the partial acceleration of restricted stock, the grant of Restricted Stock Units, and the extension of stock options described on Schedule I hereto.

  

	4.	Non-Disclosure; Continuing Obligations; Effect on Employment Agreement and Change in Control Agreement - 

You acknowledge and reaffirm your obligation to keep confidential and not disclose any and all non-public information concerning the
Company that you acquired during the course of your employment with the Company, including any non-public information concerning the Company’s business affairs, business prospects and financial condition, as is stated more fully in your
Nondisclosure and Developments Agreement with the Company dated as of September 19, 2008 (the “NDA”), which remains in full force and effect during and after your employment (in accordance with its terms). You further
acknowledge and reaffirm your obligations under the NDA and your obligations under your Employee Non-Solicitation and Non-Competition Agreement with the Company (the “Noncompete Agreement,” and, with the NDA, the
“Restrictive Covenants Agreements”), both of which also remain in full force and effect. 
 This letter
agreement supersedes both your offer letter from the Company dated September 19, 2008 and the Change in Control Agreement. 
  

	5.	 Mutual Non-Disparagement - You understand and agree that you shall not make any false, disparaging or derogatory statements to any person
or entity, including any media outlet, industry group or financial institution, regarding the Company or any of the other “Released Parties” (as defined in Annex A) or about the Company’s business affairs and financial condition;
provided, however, that nothing herein prevents you from making truthful disclosures to any governmental entity or to enforce this letter agreement. The 

  Page |
 3
 
  

	 	
Company agrees that the members of its Board of Directors and its executive and senior officers will not make any false, disparaging or derogatory statements to any person or entity, including
any media outlet, industry group or financial institution, regarding you, your employment with the Company, or your departure from the Company. 

  

	6.	Amendment - This letter agreement and the Release shall be binding upon the parties and may not be supplemented, changed or modified in any manner, except
by an instrument in writing of concurrent or subsequent date signed by duly authorized representatives of the parties hereto. This letter agreement shall inure to the benefit of the parties and their respective agents, assigns, heirs, executors,
successors and administrators. 

  

	7.	Waiver of Rights - No delay or omission by the Company in exercising any right under this letter agreement shall operate as a waiver of that or any other
right. A waiver or consent given by the Company on any one occasion shall be effective only in that instance and shall not be construed as a bar to or waiver of any right on any other occasion. 

 

	8.	Validity - Should any provision of this letter agreement be declared or be determined by any court of competent jurisdiction to be illegal or invalid, the
validity of the remaining parts, terms or provisions shall not be affected thereby and said illegal or invalid part, term or provision shall be deemed not to be a part of this letter agreement. 

 

	9.	Post-Employment Assistance; Cooperation - You agree to cooperate with the Company in providing reasonable assistance as requested by the Company with
respect to the transitioning of your work, and that you will be available to the Company for these purposes or any other purposes reasonably requested by the Company. This assistance (the “Post-Employment Assistance”) is
expected to include availability to answer questions regarding the operation of the Company and your department and, if necessary, to attend meetings. The time commitment for this purpose will be limited to thirty-two hours per month, with no extra
compensation, through the first anniversary of the date your employment ends (the “Assistance and Compliance Period”). The Company does not intend for the Post-Employment Assistance to interfere with your obtaining new
employment on a part- or full-time basis provided that such new employment permits this assistance and is not in violation of the Restrictive Covenants Agreements. The Company shall, to the extent practicable, provide you with advance (via email
and/or phone) notice of any assistance it requires from you during the Assistance and Compliance Period and shall endeavor to reasonably accommodate your personal and potential new employment schedule in requesting such assistance. In addition, if
practical, you may offer your assistance during non-business hours (evenings and weekends) and doing so would not be a violation of this Section 9. 

 In addition, you agree to cooperate fully with the Company in the investigation, defense or prosecution of any claims or actions now in existence or that may be brought in the future against or on behalf
of the Company by any third party against the Company or by the Company against any third party. You also agree that your full cooperation in connection with such claims or actions will include being available to meet with the Company’s counsel
to prepare for discovery, any mediation, arbitration, trial, 

  Page |
 4
 
  

	 	
administrative hearing or other proceeding, and to act as a witness when requested by the Company at reasonable times and locations designated by the Company. Moreover, unless otherwise
prohibited by law, you agree to notify the General Counsel of the Company at 5 Wall Street, Burlington, MA 01803, if you are asked by any person, entity or agency to assist, testify or provide information in any such proceeding or investigation.
Such notice shall be in writing and sent by overnight mail to the General Counsel within two business days of the time you receive the request for assistance, testimony or information. If you are not legally permitted to provide such notice, you
agree that you will request that the person, entity or agency seeking assistance, testimony or information provide notice consistent with this Section 9. 

 

	10.	Tax Provision - You acknowledge that you are not relying upon advice or representation of the Company with respect to the tax treatment of any of the
compensation set forth or described herein. The benefits provided under Schedule I are intended to be exempt from or compliant with Section 409A of the Internal Revenue Code of 1986 (“Section 409A” of the
“Code”). The Company makes no representation or warranty and shall have no liability to you or to any other person if any of the provisions of this letter agreement, including Schedule I, are determined to constitute deferred
compensation subject to Section 409A but not to satisfy an exemption for, or the conditions of, that section. 

  

	11.	Acknowledgments - You acknowledge that you have been given at least five days to consider this letter agreement and that the Company advised you to
consult with an attorney of your own choosing prior to signing this letter agreement. 

  

	12.	Voluntary Assent - You affirm that no other promises or agreements of any kind have been made to or with you by any person or entity whatsoever to cause
you to sign this letter agreement and that you fully understand the meaning and intent of this letter agreement. You state and represent that you have had an opportunity to discuss fully and review the terms of this letter agreement with an
attorney. You further state and represent that you have carefully read this letter agreement, understand the contents herein, freely and voluntarily assent to all of the terms and conditions hereof, and sign your name of your own free act.

  

	13.	Applicable Law - This letter agreement shall be interpreted and construed by the laws of the Commonwealth of Massachusetts, without regard to conflict of
laws provisions. You hereby irrevocably submit to and acknowledge and recognize the jurisdiction of the courts of the Commonwealth of Massachusetts, or if appropriate, a federal court located in the Commonwealth of Massachusetts (which courts, for
purposes of this letter agreement, are the only courts of competent jurisdiction), over any suit, action or other proceeding arising out of, under or in connection with this letter agreement, or the subject matter hereof. 

 

	14.	Beneficiaries - If you die on or after the scheduled termination date, severance then due or other post-employment amounts due hereunder will be paid to
your designated beneficiary or beneficiaries or, if none are designated or none survive you, your estate. In addition, your options will have any longer period their terms provide for post-death exercise and the Restricted Stock Units will fully
vest. 

  Page |
 5
 
  

	15.	Interpretation. References in this letter agreement and Annex A to “include” or “including” should be read as though they said
“without limitation” or equivalent forms. 

  

	16.	Entire Agreement - This letter agreement and its schedule and annex contain and constitute the entire understanding and agreement between the parties
hereto with respect to payments to you in connection with your departure from the Company and the settlement of claims against the Company and the matters covered by the respective agreements and cancel all previous oral and written negotiations,
agreements and commitments in connection therewith. Nothing in this letter agreement or the Release supersede the Restrictive Covenants Agreements or, as modified herein, your stock option grants dated November 11, 2008, September 29,
2009, and June 3, 2010 and your restricted stock grants dated March 28, 2012 and January 28, 2013. 

 We wish you
the best of luck in your future endeavors. 
  

			
	Very truly yours,
	
	Demandware, Inc.
		
	By:	 	 /s/ Thomas D. Ebling

	Name:	 	Thomas D. Ebling
	Title:	 	CEO

 I hereby agree to the terms and conditions set forth above. 

Signed under seal: 
  

					
	 /s/ Scott J. Dussault
	 		 	 2/10/14

	Scott J. Dussault	 		 	        Date

 To be returned immediately following, and not before, the close of business on February 18, 2014. 

  Page |
 6
 
  

 Schedule I to the Transition and Separation Letter 

 

			
	Severance	  	12 months’ base salary at the salary rate in effect on the date of this letter agreement, payable in installments in accordance with the Company’s standard payroll
procedures, beginning in the first payroll whose cutoff date follows the eighth day after the execution and nonrevocation of Annex A. Each installment of the severance is intended to be a separate “payment” for purposes of
Section 409A of the Code.
		
	Bonus	  	Pro rata portion of 2014 bonus (calculated at 100% of target 2013 bonus) to be paid when the Company pays 2014 bonuses to other participating executives, but in any event, no later
than March 15, 2015.
		
	COBRA Benefits	  	Provided that you are eligible for and elect COBRA coverage and subject to the Release requirement, the Company will pay the amount it pays for active employees with similar
coverage for you and your covered beneficiaries until the earlier of the first anniversary of the date your employment ends or the date you (or, as applicable, your beneficiaries) cease to be eligible for COBRA coverage, provided that if the
Company’s paying such premiums violates nondiscrimination laws (not currently in effect), the payments will cease.
		
	Restricted Stock	  	Effective upon the date your employment ends, any unvested portions of the restricted stock grant dated March 28, 2012 will conditionally vest, but with any transferability of
such shares (other than as permitted by the Company to comply with tax withholding requirements) will be subject to your satisfaction of the Release requirement. If you do not timely execute and return or you do revoke the Release, the conditionally
vested shares of restricted stock will be forfeited on the 12th day after the date your employment ends. If you do timely execute, return and do not revoke the Release, such shares shall be deemed fully and unconditionally vested.
		
	Restricted Stock Units	  	Effective upon the date your employment ends, the Company will grant to you restricted stock units with respect to 16,875 shares of the Company’s common stock. The
restricted stock units will be paid out in shares to you on or as soon as practicable following the end of the Assistance and Compliance Period, provided that, as reasonably determined by the Company’s Board of

  Page |
 7
 
  

			
		 	Directors, you substantially comply through such date with the Post-Employment Assistance undertakings and comply with the Restrictive Covenants Agreements. If you do not so
comply, the restricted stock units will be forfeited as of the date of noncompliance. You acknowledge that you (and the Company) will owe Medicare taxes and (if not then above the taxable wage base), Social Security taxes on the date of grant. If
you do not timely execute and return or you do revoke the Release, the restricted stock units will expire on the
12th day after the date your employment ends. The
restricted stock units will be subject to the terms of the 2012 Incentive Compensation Plan and the award agreement evidencing their grant.
		
	Treatment of Stock Options	 	The Company will amend all of your outstanding stock options to provide that you may exercise any such options until 180 days after your employment ends, and any then unexercised
options will thereafter expire.

  Page |
 8
 
  

 Annex A 
 Release - In exchange for the severance benefits and the grant of the Restricted Stock Units and other compensation described in Schedule I to the letter agreement to which this Annex A is
attached, which benefits you acknowledge you would not otherwise be entitled to receive, on behalf of yourself and your heirs, executors, administrators, successors and assigns, you hereby fully, forever, irrevocably and unconditionally release,
remise and discharge the Company and its affiliates, subsidiaries, parent companies, predecessors and successors, and all of their respective past and present officers, directors, direct and indirect investors, stockholders, partners, members,
employees, agents, representatives, plan administrators, attorneys, insurers and fiduciaries (each in their individual and corporate capacities) (collectively, the “Released Parties”) from any and all claims, charges,
complaints, demands, actions, causes of action, suits, rights, debts, sums of money, costs, accounts, reckonings, covenants, contracts, agreements, promises, doings, omissions, damages, executions, obligations, liabilities and expenses (including
attorneys’ fees and costs), of every kind and nature that you ever had or now have against any or all of the Released Parties, including any and all claims arising out of or relating to your employment with and/or separation from the Company,
including all claims under Title VII of the Civil Rights Act of 1964, 42 U.S.C. § 2000e et seq., the Genetic Information Nondiscrimination Act of 2008, 42 U.S.C. § 2000ff et seq., the Americans with Disabilities Act of 1990, 42 U.S.C.
§ 12101 et seq., the Family and Medical Leave Act, 29 U.S.C. § 2601 et seq., 29 U.S.C. § 2101 et seq., the Rehabilitation Act of 1973, 29 U.S.C. § 701 et seq., Executive Order 11246, Executive Order 11141, the Fair Credit
Reporting Act, 15 U.S.C. § 1681 et seq., and the Employee Retirement Income Security Act of 1974, 29 U.S.C. § 1001 et seq., all as amended; the Massachusetts Fair Employment Practices Act., Mass. Gen. Laws ch. 151B, § 1 et seq., the
Massachusetts Civil Rights Act, Mass. Gen. Laws ch. 12, §§ 11H and 11I, the Massachusetts Equal Rights Act, Mass. Gen. Laws. ch. 93, § 102 and Mass. Gen. Laws ch. 214, § 1C, the Massachusetts Labor and Industries Act, Mass. Gen.
Laws ch. 149, § 1 et seq., the Massachusetts Wage Act, Mass. Gen. Laws ch. 149, § 148 et seq. (Massachusetts law regarding payment of wages and overtime), Mass. Gen. Laws ch. 214, § 1B (Massachusetts right of privacy law), the
Massachusetts Maternity Leave Act, Mass. Gen. Laws ch. 149, § 105D, the Massachusetts Small Necessities Leave Act, Mass. Gen. Laws ch. 149, § 52D, all as amended; all common law claims including actions in defamation, intentional
infliction of emotional distress, misrepresentation, fraud, wrongful discharge, and breach of contract, and all claims to any ungranted or to-be-forfeited equity compensation from the Company, contractual or otherwise; and any claim or damage
arising out of your employment with and/or separation from the Company (including a claim for retaliation) under any common law theory or any federal, state or local statute or ordinance not expressly referenced above; provided,
however, that nothing in this letter agreement releases any claim to the compensation or payments referenced in Section 3 of the letter agreement or prevents you from filing a charge with, cooperating with, or participating in any
proceeding before the Equal Employment Opportunity Commission or a state fair employment practices agency (except that you acknowledge that you may not recover any monetary benefits in connection with any such claim, charge or proceeding).

  Page |
 9
 
  

 You understand and agree that the claims released in this section include not only
claims presently known to you, but also all unknown or unanticipated claims, rights, demands, actions, obligations, liabilities and causes of action of every kind and character that would otherwise come within the scope of the released claims as
described in this section. You understand that you may hereafter discover facts different from what you now believe to be true, which if known, could have materially affected this letter agreement, but you nevertheless waive and release any claims
or rights based on different or additional facts. 
 The Company agrees that you are not releasing any claims or rights you may
have for indemnification under state or other law or the charter, articles, or by-laws of the Company and its affiliated companies, or under any indemnification agreement with the Company or under any insurance policy providing directors’ and
officers’ coverage for any lawsuit or claim relating to the period when you were a director or officer of the Company or any affiliated company; provided, however, that (i) the Company’s execution of this letter
agreement is not a concession, acknowledgment, or guaranty that you have any such rights to indemnification or coverage, (ii) this letter agreement does not create any additional rights for you to indemnification or coverage, and (iii) the
Company retains any defenses it may have to such indemnification or coverage. 
 Return of Company Property - You
confirm that you have returned to the Company in good working order all keys, files, records (and copies thereof), equipment (including, computer hardware, software and printers, wireless handheld devices, cellular phones, pagers, etc.), Company
identification, Company vehicles, Company confidential and proprietary information, and any other Company-owned property in your possession or control and have left intact with, or delivered intact to, the Company all electronic Company documents,
including those that you developed or helped to develop during your employment, none of which you will retain in any form or medium. You further confirm that you have cancelled all accounts for your benefit, if any, in the Company’s name,
including to, credit cards, telephone charge cards, cellular phone and/or pager accounts and computer accounts. 
 Business
Expenses and Final Compensation - You acknowledge that the Company has reimbursed you for all business expenses incurred in conjunction with the performance of your employment and that no other reimbursements are owed to you. You also
acknowledge that you have received payment in full for all services rendered in conjunction with your employment by the Company, including payment for all wages, bonuses, equity, and accrued unused vacation time other than amounts due in the
ordinary course in a final paycheck, and that no other compensation is owed to you, except as provided in Section 3 of the letter agreement. 
 Acknowledgments and Revocation - You acknowledge that you have been given at least 21 days to consider this Release and that the Company advised you to consult with an attorney of your own
choosing prior to signing this Release. You understand that you may revoke this Release for a period of seven days after you sign and return it by sending a notice of revocation to Sheila M. Flaherty, SVP & General Counsel at 5 Wall Street,
Burlington, MA 01803. This Release shall not be effective or enforceable until the date of expiration of this seven day revocation period. You understand and agree that by 

  Page |
 10
 
  

 
entering into this Release you are waiving any and all rights or claims you might have under the Age Discrimination in Employment Act, as amended by the Older Workers Benefit Protection Act,
and that you have received consideration beyond that to which you were entitled without providing this Release. 
 I hereby agree to the
Release and other terms and conditions set forth above. 
 Signed under seal: 

 

					
	 /s/ Scott J. Dussault
	 		 	 2/10/14

	Scott J. Dussault	 		 	Date

 To be returned no later than the first business day following, and not before, the close of business on the
termination date.

Source: [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00227-of-00352.parquet"}, [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00227-of-00352.parquet"}]]