Document:

Purchase and Sale Agreement

 Exhibit 10.1 
 Execution Copy 
 PURCHASE AND SALE AGREEMENT 

This Purchase and Sale Agreement (as amended, the “Agreement”) is made as of this 31st day of March, 2011, by and among
GENERAL ELECTRIC RAILCAR SERVICES CORPORATION, a corporation organized under the laws of the State of Delaware (“Seller”), PACER INTERNATIONAL, INC., a corporation organized under the laws of the State of Tennessee
(“Assignor”), and PACER STACKTRAIN, INC., a corporation organized under the laws of the State of Tennessee (“Buyer”). Seller is the owner of certain items of railroad rolling stock, which Buyer desires to purchase and
Seller desires to sell. 
 RECITALS 
 WHEREAS, Seller has leased certain railcars to Assignor, Buyer’s parent corporation, pursuant to 
 (a) Equipment Schedule No. 2 dated as of January 2, 2001 between Seller and Assignor (“Equipment Schedule 2”); and 

(b) Equipment Schedule No. 3 dated as of January 2, 2001 between Seller and Assignor (“Equipment Schedule 3”);

 each of which incorporates by reference that certain Railcar Lease Agreement dated as of January 2, 2001 between Seller, as successor in
interest to LaSalle National Leasing Corporation, and Assignor, which Railcar Lease Agreement includes Rider No. 1 dated as of January 2, 2001 between Seller, as successor in interest to LaSalle National Leasing Corporation, and Assignor
and Rider No. 2 dated as of January 2, 2001 between Seller, as successor in interest to LaSalle National Leasing Corporation, and Assignor (collectively, as amended, the “Leases”); 

WHEREAS, Buyer wishes to purchase from Seller, and Seller wishes to sell to Buyer, the railcars that are subject to the Leases;

 Now, therefore, for and in consideration of the premises and the mutual representations, warranties and covenants contained
herein, and other good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, Assignor, Buyer and Seller hereby agree as follows: 
  

	1.	PURCHASE AND SALE OF ASSETS 

 1.1 Assignor hereby assigns, transfers and delivers to Buyer all of Assignor’s rights under the Leases to purchase the Railcars (as defined below) from Seller and to be named as the buyer in
Seller’s bills of sale for the Railcars; provided, however, that Assignor shall remain 

  
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liable for any obligations arising under the Leases, including but not limited to rent and indemnity obligations, incurred or accrued prior to the Closing, and further provided that the
assignment in this Section 1.1. shall be null and void in the event that the transaction contemplated in Section 1.3 does not occur on the Closing Date. 
 1.2 Seller hereby consents to the assignment in Section 1.1. 
 1.3 The
Transaction. At the Closing (as hereinafter defined), subject to the terms and conditions hereof, Seller shall sell, transfer and deliver to Buyer, and Buyer shall purchase and accept from Seller, all right, title and interest of Seller, both
legal and equitable, in, to or arising from the Purchased Assets (as hereinafter defined). 
 1.4 Purchased Assets. The
“Purchased Assets” are collectively the railcars subject to any of the Leases (such railcars hereinafter collectively referred to as the “Railcars” and individually as a “Railcar”), excluding any railcars previously
subject to any of the Leases that on or prior to the date hereof (as hereinafter defined) have been destroyed, damaged beyond economic repair (in accordance with the provisions of Rule 107 of the Interchange Rules of the Association of American
Railroads), lost, stolen or requisitioned by governmental authority (hereinafter “Casualty Railcars”). Assignor, Buyer and Seller acknowledge that, to the best knowledge of each party, there are currently One-Hundred Forty-Six
(146) Railcars, which includes Eighty-Nine (89) Railcars under Equipment Schedule 2 and Fifty-Seven (57) Railcars under Equipment Schedule 3 each as listed on Schedule 1 to this Agreement. 

 

	2.	PURCHASE PRICE; PAYMENT; PURCHASE PRICE ADJUSTMENTS 

 2.1 Purchase Price. The purchase price to be paid by Buyer for the Railcars shall be an amount in immediately available United States funds equal to Thirteen Million, Two Hundred Twenty-Five
Thousand Seven Hundred Ninety-Four Dollars and Seventy-Five Cents ($13,225,794.75) (which amount is determined based on a price of $90,588.66 per Railcar under Equipment Schedule 2 and $90,586.03 per Railcar under Equipment Schedule 3 (the
“Purchase Price”). No portion of the monthly rental paid or payable by Assignor or Buyer with respect to any of the Railcars will be credited against the Purchase Price. If after the date of Closing it is determined that any Railcar
purchased by Buyer was a Casualty Railcar (and such Casualty arose prior to the Closing Date), then Seller shall refund to Buyer $90,588.66 for each such Casualty Railcar under Equipment Schedule 2 and $90,586.03 for each such Casualty Railcar under
Equipment Schedule 3. 
 2.2 Taxes. All federal, state and local sales, use, stamp, transfer, license, documentary or
other similar taxes, fees or duties (including, without limitation, any penalties, interest or expenses with respect thereto) arising out of the Transaction, including without limitation from the sale, use, payment, shipment, delivery or transfer of
title as provided hereunder but excluding any taxes, fees or duties calculated by reference to Seller’s net income (“Taxes”) shall be the responsibility of Buyer. If Seller receives a claim or other communication from any taxing
authority with respect to any Tax for which Buyer or Assignor would be liable under this Section 2.2, Seller shall give Buyer or Assignor prompt written notice thereof, and if requested by Buyer or Assignor, Seller will, at Buyer’s or
Assignor’s expense, take such action 

  
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as Buyer or Assignor may reasonably request with respect to such claim, and any payment by Seller of such Tax will be made under protest, if protest is necessary and proper; provided however that
the failure to provide such notice shall not release the Buyer or Assignor from any of its obligations under this Agreement except to the extent the Buyer or Assignor is actually prejudiced by such failure. If payment of the Tax is made, Seller
will, at Buyer’s or Assignor’s expense, take such action as Buyer or Assignor may reasonably request to recover such payment and will, if reasonably requested, permit Buyer or Assignor (in Seller’s name) to file a claim or bring an
action to recover such payment. If and to the extent that Seller receives a refund or recovery of any such Tax, Seller will pay promptly to Buyer or Assignor the amount of such refund plus any interest thereon received by Seller. 

 

	3.	THE CLOSING AND TRANSFER OF RAILCARS 

 3.1 Closing. The “Closing” for the purchase and sale of the Railcars described in Section 1.1 (the “Transaction”) is defined as the time when the conditions precedent to
closing, the exchange of relevant documents, and the payment of the Purchase Price have all been completed. The date on which the Closing actually occurs shall be defined as the “Closing Date”, and will take place on April 1, 2011.
Delivery of signed agreements may occur by fax, email transmission or overnight courier. In the event the Closing does not occur on April 1, 2011, this Agreement shall become null and void. 

3.2 Conditions Precedent to Closing by Buyer. The obligation of Buyer to consummate the Transaction is subject to the satisfaction
of all of the following conditions precedent, in each case to the satisfaction of Buyer: 
  

	 	(a)	This Agreement. Seller and Assignor shall have executed and delivered this Agreement to Buyer. 

 

	 	(b)	Bill of Sale. Seller shall have executed and delivered to Buyer a Bill of Sale for the Railcars in the form of Exhibit A hereto (the “Bill of Sale”).

  

	 	(c)	Absence of Default. On the Closing Date, no Default (as such term is defined in the Leases) shall have occurred and then be continuing. 

3.3 Conditions Precedent to Closing by Seller. The obligation of Seller to consummate the Transaction is subject to the
satisfaction of all of the following conditions precedent, in each case to the satisfaction of Seller: 
  

	 	(a)	This Agreement. Buyer and Assignor shall have executed and delivered this Agreement to Seller. 

  
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	 	(b)	Purchase Price, Seller shall have received from Buyer the Purchase Price for the Railcars by wire transfer to GENERAL ELECTRIC RAILCAR SERVICES CORPORATION at
Bankers Trust Company, 4 Albany Street, New York, NY 10006. 

 3.4 Transaction Timing. The time the
Transaction occurs on the Closing Date shall be the “Effective Time.” Buyer, Assignor and Seller agree that no party shall accrue any further obligations arising under the Leases after the Effective Time; provided that nothing herein shall
constitute (a) a waiver or forgiveness of any amounts payable by Assignor under the Leases with respect to the Railcars for events or circumstances arising through the Effective Time, including without limitation rental payments owing through
the Effective Time, or (b) any waiver, reduction or forgiveness of the Leases (or any portion thereof) with respect to the railroad equipment subject thereto other than the Railcars. Notwithstanding the foregoing, indemnification claims as
provided or permitted in the Leases with respect to events or circumstances occurring to any of the Railcars prior to the Effective Time shall be governed by the indemnity provisions of the Leases, even if any such claim is brought subsequent to the
Effective Time. Nothing in this Agreement shall alter the parties’ rights or obligations under Equipment Schedule No. 4, dated January 2, 2001, between Seller and Assignor. 

3.5 Waiver. Each party hereto may waive in writing any of the conditions precedent specified for such party above; provided,
however, that such waiver shall not be deemed to constitute the relinquishment by such party of any claim against the other party hereto subsequent to the Closing for the breach of any representation, warranty or covenant with respect to which such
waiver is given. 
  

	4.	ALLOCATION OF REVENUES AND EXPENSES 

 Notwithstanding anything contained in this Agreement to the contrary, all current property taxes with respect to each of the Railcars that are due shall be prorated between the Seller and Assignor as of
the Closing Date. 
  

	5.	WARRANTY OF SELLER. 

 AS OF THE
CLOSING DATE, SELLER WARRANTS THAT IT IS HEREBY CONVEYING WHATEVER TITLE IN THE RAILCARS WAS ORIGINALLY CONVEYED TO SELLER, AND THAT THE RAILCARS ARE FREE AND CLEAR OF ALL CLAIMS, LIENS, ATTACHMENTS, RIGHTS OF OTHERS OR LEGAL PROCESSES CREATED BY OR
THROUGH SELLER. THIS WARRANTY SHALL SURVIVE THE DELIVERY OF THE RAILCARS AND THE BILL OF SALE. 

  
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	6.	DISCLAIMER OF WARRANTY 

 THE PURCHASED ASSETS ARE TRANSFERRED “AS IS” “WHERE IS”. EXCEPT AS SET FORTH IN SECTION 5 OF THIS AGREEMENT, SELLER DOES NOT MAKE AND SHALL NOT BE DEEMED TO HAVE MADE ANY
REPRESENTATION OR WARRANTY, EXPRESS OR IMPLIED, NOW OR HEREAFTER AS TO THE VALUE, CONDITION, DESIGN, OPERATION, TITLE TO, MERCHANTABILITY, FITNESS FOR USE OR FOR A PARTICULAR PURPOSE, MAINTENANCE OR MARKETABILITY OF ANY PURCHASED ASSET OR THE
QUALITY OF THE MATERIAL OR WORKMANSHIP IN, OR THE ABSENCE OF ANY DEFECT IN, ANY PURCHASED ASSET, OR ANY WARRANTIES ARISING FROM COURSE OF PERFORMANCE, COURSE OF DEALING OR USAGE OF TRADE. 
 7. INDEMNITY OF BUYER. Buyer shall indemnify and hold Seller harmless from and against any and all costs, claims, liabilities, loss and causes of action, including but not limited to
attorneys’ and paralegal fees (collectively, the “Seller’s Claims”) arising from events occurring on the Closing Date or at any time thereafter, with respect to the condition, repair, leasing, sale, operation, utility, use,
cleaning, destruction, scrapping, ownership or management of the Purchased Assets, including without limitation any liability arising from the transportation, storage or release from any of the Purchased Assets of any substance. Upon payment of such
indemnity, Buyer shall be subrogated to Seller’s rights against any third parties respecting such Seller’s Claims, and Seller shall cooperate with Buyer in all reasonable respects to enable Buyer to obtain the benefits of such subrogation.
Buyer’s obligations under this Section 7 shall survive any sale or other transfer of any of the Transferred Assets to any other party. 
  

	8.	FURTHER ASSURANCES AND ACTIONS 

 8.1 Acts. Seller shall make, do and execute or cause to be made, done and executed, in any case at Buyer’s expense, all such further reasonable acts, deeds and assurances as Buyer or
Buyer’s counsel may, at any time or from time to time, deem requisite for more effectively conveying the Railcars to Buyer as aforesaid and according to the intent and meaning of this Agreement. 

8.2 Execution of Documents. Without limiting the generality of the foregoing, Seller shall execute all documents for each Railcar
as may be required under the Rules of the Association of American Railroads, and as provided by Buyer, necessary to transfer the Railcars to Buyer, it being understood that the execution of any such document or certificate shall not be deemed to
constitute any warranty or representation with respect to the Railcars. 
  

	9.	COMPLIANCE WITH APPLICABLE LAW 

 The Buyer shall for so long as any of the Purchased Assets operate in interchange service, cause all such Purchased Assets to comply with all applicable provisions of applicable federal, state, provincial
and local laws, regulations, rules, orders and other requirements in any pertinent jurisdiction (“Applicable Laws”) and the AAR Interchange Rules. 

  
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	10.	DELIVERY 

 The
Railcars shall be deemed delivered to Buyer on the applicable Closing Date in such jurisdictions and places as the Railcars shall then be located. Transfer of title of the Railcars will occur upon delivery to Buyer on the Closing Date at the
location of each Railcar as determined by both parties. 
  

	11.	RECORDS 

 As soon
as practicable after the Closing Date, Seller shall furnish Buyer with those documents in the possession of Seller, if any, as Buyer may reasonably request and as are reasonably necessary for the administration of the applicable Purchased Assets,
including, without limitation, mechanical records, maintenance records and car drawings. 
  

	12.	SURVIVAL 

 The
representations and warranties herein contained shall be deemed remade as of the Closing with respect to the Purchased Assets and shall survive such Closing. Any provision that is not by its terms limited to the period prior to Closing shall survive
the Closing. 
  

	13.	SUCCESSORS AND ASSIGNS 

 This Agreement shall inure to the benefit of and be binding upon, and be enforceable by the parties hereto, and their respective successors, administrators and assigns. 

 

	14.	SEVERABILITY 

 Any
term, condition or provision of this Agreement that is, or is deemed to be, void, prohibited or unenforceable in any jurisdiction is, as to such jurisdiction, severable herefrom, and is ineffective to the extent of such avoidance, prohibition and
unenforceability without in any way invalidating the remaining terms, conditions and provisions hereof. Any such avoidance, prohibition and unenforceability in any jurisdiction does not invalidate or render unenforceable such term, condition or
provision in any other jurisdiction. 
  

	15.	HEADINGS 

 The
article, section and paragraph headings contained in this Agreement are for reference purposes only, and shall not affect in any way the meaning or interpretation of this Agreement. 

 

	16.	WAIVERS 

 This
Agreement shall not be waived, altered, modified, amended, supplemented or terminated in any manner whatsoever except by written instrument signed by Buyer, Assignor and Seller, and such alteration, modification, amendment, supplement or termination
shall only be effective in the specific instance and for the specific purpose given. 

  
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	17.	GOVERNING LAW 

THIS AGREEMENT SHALL BE DEEMED TO HAVE BEEN MADE IN THE STATE OF ILLINOIS, SHALL BE CONSTRUED IN ACCORDANCE WITH, AND THE RIGHTS AND
LIABILITIES OF THE PARTIES HEREUNDER SHALL BE GOVERNED BY, THE INTERNAL LAWS OF SUCH STATE WITHOUT REFERENCE TO CONFLICT OF LAWS, AND THIS AGREEMENT SHALL BE DEEMED IN ALL RESPECTS TO BE A CONTRACT OF SUCH STATE. SELLER AND BUYER HEREBY CONSENT TO
THE JURISDICTION OF THE COURTS OF SUCH STATE AND THE FEDERAL COURTS SITUATED IN SUCH STATE, EXPRESSLY WAIVING TO ANY OTHER JURISDICTION THAT MAY CORRESPOND TO THEM BY REASON OF THEIR PRESENT OR THEIR FUTURE DOMICILE OR ANY OTHER REASON. 

 

	18.	NOTICES 

 All
notices, claims, requests and other communications under this Agreement shall be in writing and shall be deemed received three business days after being sent via a reputable overnight courier in a manner to cause delivery on the following day. The
addresses for notice, unless changed by notice in accordance herewith, are as follows: 
 If to Seller: 

General Electric Railcar Services Corporation 

161 North Clark Street 
 Chicago, IL 60601 
 Attn: General Counsel 

If to Buyer: 

Pacer Stacktrain, Inc. 
 6805 Perimeter Drive 
 Dublin, Ohio 43016 

Attn: Treasurer 

If to Assignor: 

Pacer International, Inc. 
 6805 Perimeter Drive 
 Dublin, Ohio 43016 

Attn: Treasurer 
  

	19.	ENTIRE AGREEMENT 

This Agreement, the Schedules and Exhibits hereto contains the entire agreement and understanding among the parties hereto with respect to
the subject matter contained herein and supersedes all prior agreements, understanding and representations, oral or written. 

  
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	20.	COUNTERPARTS 

 This
Agreement may be executed in any number of counterparts, but all of such counterparts together shall constitute one and the same agreement. 

  
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 IN WITNESS WHEREOF, Seller, Assignor and Buyer have executed this Agreement as of the day
and year first hereinabove set forth. 
  

									
	BUYER:	 		 	SELLER:
			
	PACER STACKTRAIN, INC.	 		 	GENERAL ELECTRIC RAILCAR SERVICES CORPORATION
					
	By:	 	 /s/ John J. Hafferty
	 		 	By:	 	 /s/ Michelle De Mita

	Name:	 	 John J. Hafferty
	 		 	Name:	 	 Michelle De Mita

	Title:	 	 CFO
	 		 	Title:	 	 Vice President

				
	ASSIGNOR:	 		 		 	
				
	PACER INTERNATIONAL, INC.	 		 		 	
					
	By:	 	 /s/ John J. Hafferty
	 		 		 	
	Name:	 	 John J. Hafferty
	 		 		 	
	Title:	 	 CFO
	 		 		 	

  
 9Form of Amended & Restated Severance Agreement

 Exhibit 10.1 
 AMENDED & RESTATED SEVERANCE AGREEMENT 
 THIS
AMENDED & RESTATED SEVERANCE AGREEMENT (this “Agreement”) is made as of May     , 2011, between Harte-Hanks, Inc., a Delaware corporation (the “Company”), and Peter
E. Gorman (the “Executive”). 
 WHEREAS, the Executive is currently serving as Executive Vice President
and President, Shoppers of the Company; 
 WHEREAS, the Company and the Executive entered into that certain Amended &
Restated Severance Agreement dated March 15, 2011 (the “Prior Agreement”); 
 WHEREAS, the Company
and Executive desire to amend and restate the Prior Agreement. 
 NOW, THEREFORE, in consideration of the foregoing and of the
respective covenants and agreements of the parties contained herein, this Agreement sets forth benefits which the Company will pay to Executive in the event of termination of Executive’s employment under the circumstances described herein:

  

	1.	Term. Except as otherwise provided in Section 4, which shall be effective on the date hereof and shall continue until the until the earlier of the
occurrence of one of the events specified in clauses (b) and (c), the term of this Agreement shall be effective upon a Change in Control (as defined herein) and continue until the earlier of (a) the expiration of the second anniversary of
the occurrence of a Change in Control, (b) the Executive’s death, or (c) the Executive’s earlier voluntary retirement (except as provided in Section 3(a)(ii)) (the “Term”). 

 

	2.	Definitions. 

  

	 	(a)	Cause. For “Cause” means that the Board determines in good faith that the Executive shall have: 

 

	 	(i)	committed an intentional material act of fraud or embezzlement in connection with his duties or in the course of his employment with the Company;

  

	 	(ii)	committed intentional wrongful material damage to property of the Company; 

 

	 	(iii)	committed intentional wrongful disclosure of material secret processes or material confidential information of the Company; 

 

	 	(iv)	been convicted of, or entered a guilty or no contest plea to, a felony or other crime involving dishonesty or moral turpitude; 

  
 May 2011
Amended & Restated Severance Agreement - Page 1 

	 	(v)	committed a material breach of the Company’s insider trading, corporate ethics and compliance policies, or any other board-adopted policies applicable to
management conduct; or 

  

	 	(vi)	committed substantial, willful and repeated failures to perform duties which (x) are appropriate for Executive’s position as reasonably instructed by (or on
behalf of) the Board in writing, and (y) have not been cured within 30 days of Executive’s receipt of notice of such failures. 

 For the purposes of this Agreement, no act, or failure to act, on the part of the Executive will be deemed “intentional” unless done, or omitted to be done, by the Executive not in good faith
and without reasonable belief that his action or omission was in the best interest of the Company. 
  

	 	(b)	Change in Control. A “Change in Control” of the Company shall have occurred if any of the following events shall occur:

  

	 	(i)	the Company is merged, consolidated or reorganized into or with another corporation or other legal person and as a result of such merger, consolidation or
reorganization less than 60% of the combined voting power of the then outstanding securities of the remaining corporation or legal person or its ultimate parent immediately after such transaction is received in respect of or in exchange for voting
securities of the Company pursuant to such transaction; 

  

	 	(ii)	the Company sells all or substantially all of its assets to any other corporation or other legal person and as a result of such sale less than 60% of the combined
voting power of the then outstanding securities of such corporation or legal person or its ultimate parent immediately after such transaction is received in respect of or in exchange for voting securities of the Company pursuant to such sale;

  

	 	(iii)	any person (including any “person” as such term is used in Section 13(d)(3) or Section 14(d)(2) of the Securities Exchange Act of 1934, as amended
(the “Exchange Act”)), has become the beneficial owner (as the term “beneficial owner” is defined under Rule 13d-3 or any successor rule or regulation promulgated under the Exchange Act) of securities which when
added to any securities already owned by such person would represent in the aggregate 30% or more of the combined voting power of the then outstanding securities of the Company; 

 

	 	(iv)	 individuals who, as of the date hereof, constitute the Board (the “Incumbent Board”) cease for any reason to constitute at
least a majority of the Board; provided, however, that any individual becoming a director subsequent to the date hereof whose election by the Board was approved by a vote of at least a majority of the directors then comprising the Incumbent Board
shall be considered as though such individual were a 

  
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Amended & Restated Severance Agreement - Page 2 

	 	 
member of the Incumbent Board, but excluding, for this purpose, any such individual whose initial assumption of office occurs as a result of an election contest with respect to the election or
removal of directors or other solicitation of proxies or consents by or on behalf of a person other than the Board; or 

  

	 	(v)	such other events that cause a Change in Control of the Company as determined by the Board in its sole discretion. 

 

	 	(c)	Code. The “Code” shall mean the Internal Revenue Code of 1986, as amended. 

 

	 	(d)	Disability. “Disability” shall have the meaning given to “disability” in the Company’s long-term disability insurance
plan. 

  

	 	(e)	Payment Date. “Payment Date” shall mean the earlier to occur of the date (i) 30 days following the Termination Date or
(ii) five days from the date Executive delivers an executed release in accordance with Section 7, in each case subject to Section 12 if the Executive is a specified employee. 

 

	 	(f)	Severance Compensation. “Severance Compensation” shall be: 

 

	 	(i)	if provided pursuant to Section 3, a lump sum cash amount equal to the product of 2.5 multiplied by the sum of (A) the annual base salary of the Executive in
effect immediately prior to the Change in Control or the Termination Date, whichever is larger, plus (B) the average of the bonus or incentive compensation of the Executive, received from the Company for the two fiscal years preceding the year
in which the Change in Control occurred or for the two fiscal years preceding the year in which the Termination Date occurs, whichever is larger; or 

  

	 	(ii)	if provided pursuant to Section 4, a lump sum cash amount equal to the product of 2.0 multiplied by the sum of (A) the annual base salary of the Executive in
effect immediately prior to the Termination Date, plus (B) the average of the bonus or incentive compensation of the Executive, received from the Company for the two fiscal years preceding the year in which the Termination Date occurs.

  

	 	(g)	Termination Date. The “Termination Date” shall be the date upon which the Executive or the Company terminates the employment of the
Executive and such termination constitutes a “separation from service,” as defined and applied in Section 409A of the Code. 

  

	3.	Rights of Executive Upon Change in Control and Termination. 

  

	 	(a)	Provided the Executive (or his legal representative in the case of death or Disability) has executed and delivered the release described in Section 7 below, the
Company shall provide Severance Compensation to the Executive on the Payment Date in lieu of compensation to the Executive for periods subsequent to the Termination Date, if, following the occurrence of a Change in Control, any of the following
events shall occur: 

  

	 	(i)	the Company terminates the Executive’s employment (i.e., the Executive separates from service) during the Term other than for any of the following reasons:

  

	 	(1)	the Executive dies; 

  
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Amended & Restated Severance Agreement - Page 3 

	 	(2)	the Executive suffers a Disability and is unable to work (with or without reasonable accommodation); or 

 

	 	(3)	for Cause; or 

  

	 	(ii)	the Executive terminates his employment (i.e., separates from service) after such Change in Control during the Term and a material adverse change in the
employment relationship without the Executive’s consent, which shall include the occurrence of at least one of the following events: 

  

	 	(1)	a material adverse change in the nature or scope of the authorities, functions or duties attached to the position with the Company that the Executive had immediately
prior to the Change in Control; 

  

	 	(2)	a reduction in the Executive’s salary, bonus or incentive compensation or a significant reduction in scope or value of other monetary or non-monetary benefits
(other than benefits pursuant to a broad based employee benefit plan) to which the Executive was entitled from the Company immediately prior to the Change in Control; 

 

	 	(3)	a determination by the Executive made in good faith that as a result of a Change in Control and a change in circumstances thereafter, he has been rendered substantially
unable to carry out, or has been substantially hindered in the performance of, the authorities, functions or duties attached to his position immediately prior to the Change in Control; 

 

	 	(4)	the Company shall require the Executive to materially relocate his principal location of work from the location thereof immediately prior to the Change in Control, or
to travel away from his office in the course of discharging his responsibilities or duties significantly more than required of him prior to the Change in Control; or 

 

	 	(5)	the Company commits any material breach of this Agreement; 

 provided, however, that with regard to each change described above, the Executive must provide written notice to the Company within 90 days of the occurrence of such change, and the Company shall
have 30 days in which to cure. 

  
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Amended & Restated Severance Agreement - Page 4 

	 	(b)	Severance Compensation pursuant to this Section 3 will not be subject to set-off or mitigation. 

 

	 	(c)	Upon a Change in Control, or in the event the Company becomes obligated to pay the Executive Severance Compensation pursuant to Section 4(a), all equity-based
awards previously granted by the Company to the Executive and not yet exercised will become vested and fully exercisable by the Executive. Such equity-based awards shall remain exercisable for their original term; provided, however, that the
Company has the right to require the Executive to exercise such equity-based awards that are subject to exercise within 90 days after receipt of written notice to the Executive. If the Executive fails to exercise his equity-based awards within such
90-day period, the Company has the right to cancel such equity-based awards. Awards that have been structured to vest on a performance basis shall accelerate and vest at the 100% level established for such awards regardless of whether the 100%
performance level has been or will be achieved. 

  

	 	(d)	In the event the Company becomes obligated hereunder to pay the Executive Severance Compensation, the Company shall also pay the Executive on the Payment Date a lump
sum cash payment in the amount equivalent to continuation coverage (COBRA) payments under the Company’s group health insurance plan for a period of 24 months (but 18 months if pursuant to Section 4), provided the Executive has executed the
release described in Section 7 below. 

  

	 	(e)	In the event that any payments to which Executive becomes entitled in accordance with this Agreement would constitute a parachute payment under Section 280G of the
Code, then such payments, when added to any other payments made to Executive that would constitute parachute payments under Section 280G of the Code will be subject to reduction to the extent necessary to assure that Executive receives only the
greater of (i) the amount of those payments which would not exceed 2.99 times Executive’s “base amount” within the meaning of Section 280G of the Code or (ii) the amount which yields Executive the greatest
after-tax amount after taking into account any excise tax imposed under Section 4999 of the Code on and “excess parachute payments” provided to Executive under this Agreement and on any other benefits or payments to which Executive
may be entitled in connection with the Change in Control or the subsequent termination of Executive’s employment. Any reduction in Severance Compensation pursuant to this Section 3(e) shall be accomplished in the following manner: first,
by reducing the payment required pursuant to Section 2(f); if necessary, second by reducing the payment required by Section 3(d); if necessary, third, by reducing the vesting of equity-based awards pursuant to Section 3(c) (in an
order among such equity-based awards as is reasonably acceptable to Executive). 

  
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Amended & Restated Severance Agreement - Page 5 

	4.	Additional Rights of Executive Prior to Change in Control. 

  

	 	(a)	In the event the employment of the Executive with the Company is terminated prior to a Change in Control, the Company shall provide the Executive, within ten days
following the Termination Date (subject to Section 12 if the Executive is a specified employee), and provided the Executive has executed and delivered the release described in Section 7 below, Severance Compensation in lieu of compensation
to the Executive for periods subsequent to the Termination Date, if, and only if: 

  

	 	(i)	the Company terminates the Executive’s employment without “Justification” (as defined herein); or 

 

	 	(ii)	the Executive terminates his employment with “Good Reason” (as defined herein). 

 

	 	(b)	“Justification” means that the Board determines in good faith that the Executive shall have (i) committed an act of fraud, dishonesty,
gross misconduct or other unethical practices, or (ii) materially failed to perform his duties to the satisfaction of the chief executive officer of the Company, which failure has not been cured within 60 days after receipt of written notice
from the chief executive officer. 

  

	 	(c)	With “Good Reason” means that the Executive shall have terminated his employment following a material adverse reduction (which is instituted
without his consent and which is not cured within 30 days after the Executive delivers written notice of objection to the chief executive officer within 90 days of the occurrence of the reduction) in his functions, duties or responsibilities
(i) to a level that is not commensurate with those of an executive in the position of the Executive prior to such reduction (it being understood that the reassignment of any of the Executive’s functions, duties or responsibilities to one
or more persons who report directly or indirectly to the Executive is not such a reduction), or (ii) which causes the Executive’s position with the Company to become one of lesser importance or scope, as evidenced by (1) a material
diminution in authority, duties, or responsibilities, or (2) a material change in the authority, duties or responsibilities of the Executive’s supervisor. 

 

	5.	Successors, Binding Agreement. This Agreement will be binding upon the Company, its successors and assigns, and all rights of the Executive hereunder shall inure
to the benefit of and be enforceable by the Executive’s personal or legal representatives, executors, administrators, successors, heirs, distributes, devisees and legatees. 

 

	6.	 Notice. The Company shall give written notice to Executive within ten days after any Change in Control. Failure to give such notice shall
constitute a material breach of this Agreement. For purposes of this Agreement, notices and all other communications provided for in the Agreement shall be in writing and shall be deemed to have been duly given only if (i) delivered personally
or by overnight courier, (ii) delivered by facsimile transmission with answer back confirmation, (iii) mailed (postage prepaid by certified or 

  
 May 2011
Amended & Restated Severance Agreement - Page 6 

	 	 
registered mail, return receipt requested) (effective upon actual receipt), or (iv) delivered by electronic communication to the address below. An electronic communication
(“Electronic Notice”) shall be deemed written notice for purposes of this letter if sent with return receipt requested to the electronic mail address specified by the receiving party. Electronic Notice shall be deemed
received at the time the party sending Electronic Notice receives verification of receipt by the receiving party. Any party receiving Electronic Notice may request and shall be entitled to receive the notice on paper, in a non-electronic form
(“Non-electronic Notice”) which shall be sent to the requesting party within five days after receipt of the written request for Non-electronic Notice. Any party from time to time may change its address, facsimile number,
electronic mail address, or other information for the purpose of notices to that party by giving written notice specifying such change to the other party hereto. 

If to the Executive: 
 or 
 at the address of his then-current principal office at the
Company 
 If to the Company: 

Harte-Hanks, Inc. 
 9601 McAllister Freeway 
 Suite 610 

San Antonio, Texas 78216 
 Attention: General Counsel 
 or to such other address as any party may have furnished to the other
in writing in accordance herewith, except that notices of change of address shall be effective only upon receipt. 
  

	7.	Release. In consideration for the benefits and payments provided for under Sections 3 or 4 of this Agreement, unless such requirement is waived by the Board in
its sole discretion, the Executive agrees to execute (or in the case Executive has suffered death or a Disability, his legal representative) a release and covenant not to sue acceptable to the Company releasing the Company, its subsidiaries,
affiliates, stockholders, partners, officers, directors, employees, agents and the like from any and all claims and from any and all causes of action of any kind, including but not limited to all claims or causes of action arising out of the
Executive’s employment with the Company or the termination of such employment. The Executive shall execute such release prior to or as soon as practicable after his Termination Date. 

 

	8.	 Miscellaneous. No provisions of this Agreement may be modified, waived or discharged unless such waiver, modification or discharge is agreed to
in writing signed by the Executive and such officer as may be specifically designated by the Board. No waiver by either party hereto of, or compliance with, any condition or provision of this Agreement to be performed by such other party shall be
deemed a waiver of similar or dissimilar 

  
 May 2011
Amended & Restated Severance Agreement - Page 7 

	 	 
provisions or conditions at the same or at any prior or subsequent time. No agreements or representations, oral or otherwise, express or implied, unless specifically referred to herein, with
respect to the subject matter hereof have been made by either party which are not set forth expressly in this Agreement. The validity, interpretation, construction and performance of this Agreement shall be governed by the substantive laws of the
State of Texas (to the extent not preempted by federal law), without regard to principles of conflicts of law. This Agreement replaces the Prior Agreement and any other prior agreement between the Company and the Executive providing for benefits
upon separation, severance or change in control. 

  

	9.	Validity. The invalidity or unenforceability of any provision or provisions of this Agreement shall not affect the validity or enforceability of any other
provision of this Agreement, which shall remain in full force and effect. 

  

	10.	Employment Rights. Nothing expressed or implied in this Agreement shall create any right or duty on the part of the Company or the Executive to have the
Executive remain in the employment of the Company prior to any Change in Control; provided, however, that any termination of employment of the Executive or removal of the Executive as an executive officer of the Company following the commencement of
any discussion authorized by the Board of Directors of the Company with a third person that ultimately results in a Change in Control shall be deemed to be a termination or removal of the Executive without Cause immediately upon the consummation of
a Change in Control for purposes of this Agreement and shall entitle the Executive to all Severance Compensation. Notwithstanding any other provision hereof to the contrary, the Executive may, at any time during his employment with the Company upon
the giving of 30 days prior written notice, terminate his employment hereunder. If this Agreement or the employment of the Executive is terminated under circumstances in which the Executive is not entitled to any Severance Compensation, neither the
Executive nor the Company shall have any further obligation or liability hereunder. 

  

	11.	Withholding of Taxes. The Company may withhold from any amounts payable under this Agreement all federal, state, city or other taxes as shall be required
pursuant to any law or government regulation or ruling; provided, however, that no withholding pursuant to Section 4999 of the Code shall be made unless, in the opinion of tax counsel selected by the Company and acceptable to the Executive,
such withholding relates to payments which result in the imposition of an excise tax pursuant to Section 4999 of the Code. 

  

	12.	 Section 409A. Notwithstanding anything to the contrary in this Agreement, if the Executive is a “specified employee” (as defined
and applied in Section 409A of the Code) as of the Termination Date, to the extent any payment under this Agreement constitutes deferred compensation (after taking into account any applicable exemptions under Section 409A of the Code) and
to the extent required by Section 409A of the Code, the Executive shall not be entitled to any payments under this Agreement until the earlier of (a) the first day following the six-month anniversary of the Termination Date, or
(b) the Executive’s date of death. For purposes of Section 409A of the Code, each “payment” (as defined by Section 409A of the Code) made under this Agreement shall be considered a “separate payment.” In
addition, for purposes of Section 409A of the Code, 

  
 May 2011
Amended & Restated Severance Agreement - Page 8 

	 	 
payments shall be deemed exempt from Section 409A of the Code to the full extent possible under the “short-term deferral” exemption of Treasury Regulation § 1.409A-1(b)(4) and
(with respect to amounts paid no later than the second calendar year following the calendar year containing the Termination Date) the “two-years/two-times” separation pay exemption of Treasury Regulation § 1.409A-1(b)(9)(iii), which
are hereby incorporated by reference. 

  

	13.	Extension of Restrictive Covenants. Executive agrees that if Executive receives Severance Compensation, the time periods for the non-competition and
non-solicitation covenants contained in Executive’s Employment Restrictions Agreement dated on or about March 15, 2011 (the “ERA”) shall be extended to be a period of years equal to the multiple specified in 2(f)
for calculation of Severance Compensation, in each case (i) only to the extent such period is longer than that the one already established for such covenant under the ERA, and (ii) subject to Article Six of the ERA. Executive agrees that
the ERA is necessary to protect the Company’s confidential and proprietary information and business goodwill. Executive further acknowledges that the time, geographic and scope limitations of the restrictive covenants in the ERA, as extended
hereby in the event that Executive is to receive Severance Compensation, are reasonable, especially in light of the Company’s desire to protect its confidential and proprietary information, and that Executive will not be precluded from gainful
employment pursuant to his non-competition and other obligations as provided in ERA, as extended hereby in the event that Executive is to receive Severance Compensation. 

 

	14.	Compensation Recoupment. Pursuant to the Dodd-Frank Wall Street Reform and Consumer Protection Act (the “Act”), the Severance
Compensation shall not be deemed fully earned or vested, even if paid or distributed to Executive, if the Severance Compensation or any portion thereof is deemed incentive compensation and subject to recovery, or “clawback”
by the Company pursuant to the provisions of the Act and any rules or regulations promulgated thereunder or by any stock exchange on which the Company’s securities are listed (the “Rules”). In
addition, Executive hereby acknowledges that this Agreement may be amended as necessary and/or shall be subject to any recoupment policies adopted by the Company to comply with the requirements and/or limitations under the Act and the
Rules, or any other federal or stock ex-change requirements, including by expressly permitting (or, if applicable, requiring) the Company to revoke, recover and/or clawback the Severance Compensation.

 [signature page follows] 

  
 May 2011
Amended & Restated Severance Agreement - Page 9 

 IN WITNESS WHEREOF, the parties have executed this Amended & Restated Severance
Agreement effective on the date and year first above written. 
  

			
	HARTE-HANKS, INC.
		
	By:	 	  

			
	Name:	 	  

			
	Title:	 	  

	
	EXECUTIVE
	
	  
 Peter E.
Gorman

  
 May 2011
Amended & Restated Severance Agreement - Page 10

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