Document:

Letter Agreement

 Exhibit 10.1 
 October 4, 2007 
 Curtis DeWalt 
 6 Via Liebre

 Rancho Santa Margarita, CA 92688 
 Dear Curtis: 
 It is a pleasure to offer you the position of VP, Finance at Autobytel Inc. Please be reminded that our offer of employment is contingent upon completion of board
approval, background check and your reviewing and accepting the terms of our various pre-hire and new-hire documents, including the employee handbook, the Confidentiality Agreement, the Arbitration Agreement, the Securities Trading Policy, and the
Code of Conduct and Ethics for Employees, Officers and Directors. Following is a summary of our offer: 
  

			
		
	 Position:
	 	VP, Finance
		
	 Semi-Monthly Rate:
	 	$8,333.34 ($200,000 Annually)
		
	 Hire Date:
	 	October 30, 2007
		
	 Stock Options:
	 	140,000 subject to board approval and applicable securities laws
		
	 Bonus Opportunity:
	 	Target bonus opportunity is up to 35%, on an annual basis based on achievement of specified objectives. Specific objectives and plan details to be outlined in a separate document and
incorporated herein by reference. Bonus will be prorated based upon actual time worked within the first year of employment.
		
	 Signing Bonus:
	 	$25,000 payable with the first payroll cycle
		
	 Vacation:
	 	Anuual accrual of 3 weeks per year

 As a condition of employment, you will be required to sign the standard Employee Confidentiality Agreement and the
Arbitration Agreement, which will apply during your employment with the Company and thereafter. Two originals of each of these agreements are enclosed for your review. Upon acceptance of this offer of employment, please sign and/or date in the
designated areas, and return two signed originals of each directly to me. Lorna Larson, Autobytel Inc.’s VP, Human Resources, will then sign and return one complete package to you for your records upon your hire date. 
 Enclosed you will also find information regarding our benefits package and other new hire paperwork. Please review the information, complete as much as possible, and
bring it with you on your first day of employment. If you have any questions or concerns they will be addressed during your new hire orientation or you may contact Susanna Larson at (949)862-1312. 
 This offer of employment is contingent on your ability to comply with all applicable State and Federal regulations, including without limitation requirements, relating
to the I-9 employment authorization verification process. A list of acceptable documents is enclosed. Please bring documents to verify employment eligibility on your first day of work. 
  

 1 

 The provisions of this letter are severable which means that if any part of the letter is legally unenforceable, the
other provisions shall remain fully valid and enforceable. This letter sets forth our complete understanding regarding the matters addressed herein and supersedes all previous agreements or understandings between you and the Company, whether written
or oral. 
 Curtis, while we sincerely hope your employment relationship with Autobytel Inc. will be mutually rewarding, we want to be clear that by our
policy, your employment is “at will” and there is no express or implied contract of employment for a specified period of time. This means that you may resign at any time without notice and that Autobytel Inc. may terminate your employment
or change the terms of your employment, including but not limited to your duties, position, or compensation, at any time without cause and without notice. Our at-will employment policy may not be changed except by an explicit written agreement
signed by both you and the President and CEO of Autobytel Inc. This policy supersedes any prior written or oral communications to the contrary. 
 In
addition, Autobytel requires that you comply with all terms of any employment agreement that you may have with your current or former employer, Roth Staffing Companies, Inc. Specifically, Autobytel expects that you will comply with any
notification requirements of any agreement with Roth Staffing Companies, Inc., and Autobytel will adjust your start date accordingly to accommodate any required notice period. 
 Autobytel further expects that you will comply with any confidentiality provisions of any agreement with Roth Staffing Companies, Inc. Moreover, and regardless of whether you have a written agreement with Roth
Staffing Companies, Inc., Autobytel does not want you to disclose to us or provide copies of any confidential, proprietary, or trade secret information from Roth Staffing Companies, Inc.
 This offer shall expire 3 days from date of issue. Please indicate acceptance of our offer by signing and returning the enclosed copy of this letter. By signing this offer letter you also will be acknowledging that
you are not relying on any promises or representations other than those set forth above in deciding to accept this conditional offer of employment. You may fax a signed copy, if you wish, to our confidential fax at (949) 797-0532. Feel free to
call if you have questions. We look forward to having you join the Autobytel Inc. team. 
  

	
	
	      /s/ Curtis DeWalt            
	Curtis DeWalt

 Best regards, 
 Autobytel Inc. 
  

	
	
	/s/ Lorna Larson
	Lorna Larson
	VP, Human Resources

  

 2Letter Agreement

 Exhibit 10.2 
 October 30, 2007 
 Mr. Curtis DeWalt 
 6 Via Liebre 
 Rancho Santa Margarita, CA 92688 
 Dear Mr. DeWalt: 
 Autobytel Inc. (the “Company”) and Curtis DeWalt, Vice President, Finance
(“Employee”), hereby agree as follows: 
 In the event of termination of the Employee by the Company without Cause (as defined in Schedule I
attached hereto) or by the Employee for Good Reason (as defined in Schedule I attached hereto), the Employee shall be entitled to a severance payment equal to six month’s base salary at the highest rate paid to Employee while employed by the
Company and Benefits (as defined in Schedule I hereto) for six months following termination. 
 The provisions of this letter are severable which means that
if any part of this letter is legally unenforceable, the other provisions shall remain fully valid and enforceable. This letter sets forth our complete understanding regarding the matters addressed herein and supersedes all previous agreements or
understandings between Employee and the Company, whether written or oral. 
 No modification, waiver, amendment, discharge or change of this letter, shall be
valid unless the same is in writing and signed by the party against whom enforcement of such modification, waiver, amendment, discharge, or change is sought. 
 Any controversy or claim arising out of, or related to, this letter, or the breach thereof, shall be settled by binding arbitration in the City of Irvine, California, in accordance with the rules then in effect of the American Arbitration
Association, and the arbitrator’s decision shall be binding and final, and judgment upon the award rendered may be entered in any court having jurisdiction thereof. Each party hereto shall pay its or their own expenses incident to the
negotiation, preparation and resolution of any controversy or claim arising out of, or related to, this letter, or the breach thereof. 
 Employee
acknowledges and agrees that nothing in this letter shall confer upon Employee any right with respect to continuation of employment by the Company, nor shall it interfere in any way with Employee’s right or the Company’s right to terminate
Employee’s employment at any time, with or without Cause. 
 This letter shall be construed and enforced in accordance with the laws of the State of
California. 

 Please execute a copy of this letter confirming your acceptance of and agreement with the foregoing. 
  

			
	Sincerely,
	
	/s/ Lorna Larson
	Lorna Larson
	Vice President, Human Resources

  

	
	AGREED AND ACCEPTED:
	
	this 30 day of October, 2007.
	
	/s/ Curtis DeWalt
	Curtis DeWalt

 Schedule I 
 As used herein, the term “for Cause” shall refer to the termination of the Employee’s employment as a result of any one or more of the following: (i) any conviction of, or pleading of nolo contendre by, the Employee for
any crime or felony; (ii) any willful misconduct of the Employee which has a materially injurious effect on the business or reputation of the Company; (iii) the gross dishonesty of the Employee which has a materially injurious effect on
the business or reputation of the Company; or (iv) failure to consistently discharge Employee’s duties under this Agreement which failure continues for thirty (30) days following written notice from the Company detailing the area or
areas of such failure. For purposes hereof, no act or failure to act, on the part of the Employee, shall be considered “willful” if it is done, or omitted to be done, by the Employee in good faith or with reasonable belief that
Employee’s action or omission was in the best interest of the Company. The Employee shall have the opportunity to cure any such acts or omissions (other than item (i) above) within fifteen (15) days of the Employee’s receipt of
notice from the Company finding that, in the good faith opinion of the Company, the Employee is guilty of acts or omissions constituting “Cause”. 
 The term termination “without Cause” shall mean the termination of the Employee’s employment for any reason other than (i) death, (ii) disability (as determined by the Company) or (iii) those reasons expressly
set forth in the definition “for Cause” above, or no reason at all, and shall also mean the Employee’s decision to terminate Employee’s employment with the Company by reason of any act, decision or omission by the Company or the
Board that materially reduces Employee’s salary or the Employee’s authority, functions or duties, except that Employee’s appointment as Vice President and Controller in lieu of Vice President, Finance shall not constitute Good Reason
(each a “Good Reason”), provided that (x) the Employee terminates employment within 180 days of the occurrence of the condition that gives rise to the Good Reason, (y) the Employee gives the Company notice of the condition that
gives rise to the Good Reason within 60 days of the occurrence of the condition, and (z) the Company has at least 30 days to remedy the condition from the date of receipt of such notice. 
 “Benefits” shall mean participation, including eligible dependents, in any Company medical, dental or other health plans.

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