Document:

STOCK
      PLEDGE AGREEMENT

     

     

    This
      Stock Pledge Agreement (this “Agreement”),
      dated
      as of October 18, 2006, among Laurus Master Fund, Ltd. (the “Pledgee”)
      and
      Ronco Corporation, a Delaware corporation (the “Company”
or
      “Pledgor”).

     

    BACKGROUND

     

    The
      Company has entered into a Security and Purchase Agreement dated as of the
      date
      hereof (as amended, modified, restated or supplemented from time to time, the
      “Security
      Agreement”),
      pursuant to which the Pledgee provides or will provide certain financial
      accommodations to the Company and certain subsidiaries of the
      Company.

     

    In
      order
      to induce the Pledgee to provide or continue to provide the financial
      accommodations described in the Security Agreement, each Pledgor has agreed
      to
      pledge and grant a security interest in the collateral described herein to
      the
      Pledgee on the terms and conditions set forth herein.

     

    NOW,
      THEREFORE, in consideration of the premises and for other good and valuable
      consideration the receipt of which is hereby acknowledged, the parties hereto
      agree as follows:

     

    1.  Defined
      Terms.
      All
      capitalized terms used herein which are not defined shall have the meanings
      given to them in the Security Agreement.

     

    2.  Pledge
      and Grant of Security Interest.
      To
      secure the full and punctual payment and performance of (the following clauses
      (a) and (b), collectively, the “Obligations”)
      (a)
      the obligations under the Security Agreement and the Ancillary Agreements
      referred to in the Security Agreement (the Security Agreement and the Ancillary
      Agreements, as each may be amended, restated, modified and/or supplemented
      from
      time to time, collectively, the “Documents”)
      and
      (b) all other obligations and liabilities of each Pledgor to the Pledgee whether
      now existing or hereafter arising, direct or indirect, liquidated or
      unliquidated, absolute or contingent, due or not due and whether under, pursuant
      to or evidenced by a note, agreement, guaranty, instrument or otherwise (in
      each
      case, irrespective of the genuineness, validity, regularity or enforceability
      of
      such Obligations, or of any instrument evidencing any of the Obligations or
      of
      any collateral therefor or of the existence or extent of such collateral, and
      irrespective of the allowability, allowance or disallowance of any or all of
      such in any case commenced by or against any Pledgor under Title 11, United
      States Code, including, without limitation, obligations of each Pledgor for
      post-petition interest, fees, costs and charges that would have accrued or
      been
      added to the Obligations but for the commencement of such case), each Pledgor
      hereby pledges, assigns, hypothecates, transfers and grants a security interest
      to Pledgee in all of the following (the “Collateral”):

     

    (a)  the
      shares of stock or other equity interests set forth on Schedule
      A
      annexed
      hereto and expressly made a part hereof (together with any additional shares
      of
      stock or other equity interests acquired by any Pledgor, the “Pledged
      Stock”),
      the
      certificates representing the Pledged Stock and all dividends, cash, instruments
      and other property or proceeds from time to time received, receivable or
      otherwise distributed in respect of or in exchange for any or all of the Pledged
      Stock;

     

    
      
         

      

      
         

        
          

        

      

      
         

      

    

    (b)  all
      additional shares of stock or other equity interests of any issuer (each, an
      “Issuer”)
      of the
      Pledged Stock from time to time acquired by any Pledgor in any manner,
      including, without limitation, stock dividends or a distribution in connection
      with any increase or reduction of capital, reclassification, merger,
      consolidation, sale of assets, combination of shares, stock split, spin-off
      or
      split-off (which shares shall be deemed to be part of the Collateral), and
      the
      certificates representing such additional shares, and all dividends, cash,
      instruments and other property or proceeds from time to time received,
      receivable or otherwise distributed in respect of or in exchange for any or
      all
      of such shares; and

     

    (c)  all
      options and rights, whether as an addition to, in substitution of or in exchange
      for any shares of any Pledged Stock and all dividends, cash, instruments and
      other property or proceeds from time to time received, receivable or otherwise
      distributed in respect of or in exchange for any or all such options and
      rights.

     

    3.  Delivery
      of Collateral.
      All
      certificates representing or evidencing the Pledged Stock shall be delivered
      to
      and held by or on behalf of Pledgee pursuant hereto and shall be accompanied
      by
      duly executed instruments of transfer or assignments in blank, all in form
      and
      substance satisfactory to Pledgee. Each Pledgor hereby authorizes the Issuer
      upon demand by the Pledgee to deliver any certificates, instruments or other
      non-cash distributions issued in connection with the Collateral directly to
      the
      Pledgee, in each case to be held by the Pledgee, subject to the terms hereof.
      Upon the occurrence and during the continuance of an Event of Default (as
      defined below), the Pledgee shall have the right, during such time in its
      discretion and without notice to the Pledgor, to transfer to or to register
      in
      the name of the Pledgee or any of its nominees any or all of the Pledged Stock.
      In addition, the Pledgee shall have the right at such time to exchange
      certificates or instruments representing or evidencing Pledged Stock for
      certificates or instruments of smaller or larger denominations.

     

    4.  Representations
      and Warranties of each Pledgor.
      Each
      Pledgor jointly and severally represents and warrants to the Pledgee (which
      representations and warranties shall be deemed to continue to be made until
      all
      of the Obligations have been paid in full and each Document and each agreement
      and instrument entered into in connection therewith has been irrevocably
      terminated) that:

     

    (a)  the
      execution, delivery and performance by each Pledgor of this Agreement and the
      pledge of the Collateral hereunder do not and will not result in any violation
      of any agreement, indenture, instrument, license, judgment, decree, order,
      law,
      statute, ordinance or other governmental rule or regulation applicable to any
      Pledgor, which violation is reasonably likely to result in a Material Adverse
      Effect ;

     

    (b)  this
      Agreement constitutes the legal, valid, and binding obligation of each Pledgor
      enforceable against each Pledgor in accordance with its terms except as limited
      by applicable bankruptcy, insolvency, reorganization, moratorium or other laws
      of general application affecting enforcement of creditors’ rights and general
      principles of equity that restrict the availability of equitable or legal
      remedies;

     

    
      
         

      

      
        2

        
          

        

      

      
         

      

    

    (c)  (i)
      all
      Pledged Stock owned by each Pledgor is set forth on Schedule
      A
      hereto
      and (ii) each Pledgor is the direct and beneficial owner of each share of the
      Pledged Stock;

     

    (d)  all
      of
      the shares of the Pledged Stock have been duly authorized, validly issued and
      are fully paid and nonassessable;

     

    (e)  no
      consent or approval of any person, corporation, governmental body, regulatory
      authority or other entity, the absence of which is reasonably likely to result
      in a Material Adverse Effect, is or will be necessary for (i) the execution,
      delivery and performance of this Agreement, (ii) the exercise by the Pledgee
      of
      any rights with respect to the Collateral or (iii) the pledge and assignment
      of,
      and the grant of a security interest in, the Collateral hereunder ;

     

    (f)  there
      are
      no pending or, to the best of Pledgor’s knowledge, threatened actions or
      proceedings before any court, judicial body, administrative agency or arbitrator
      which may materially adversely affect the Collateral ;

     

    (g)  each
      Pledgor has the requisite power and authority to enter into this Agreement
      and
      to pledge and assign the Collateral to the Pledgee in accordance with the terms
      of this Agreement;

     

    (h)  each
      Pledgor owns each item of the Collateral and, except for the pledge and security
      interest granted to Pledgee hereunder, the Collateral shall be, immediately
      following the closing of the transactions contemplated by the Documents, free
      and clear of any other security interest, mortgage, pledge, claim, lien, charge,
      hypothecation, assignment, offset or encumbrance whatsoever (collectively,
      “Liens”)
      ;

     

    (i)  there
      are
      no restrictions on transfer of the Pledged Stock contained in the certificate
      of
      incorporation or by-laws (or equivalent organizational documents) of the Issuer,
      which have not otherwise been enforceably and legally waived by the necessary
      parties;

     

    (j)  none
      of
      the Pledged Stock has been issued or transferred in violation of the securities
      registration, securities disclosure or similar laws of any jurisdiction to
      which
      such issuance or transfer may be subject;

     

    (k)  the
      pledge and assignment of the Collateral and the grant of a security interest
      under this Agreement vest in the Pledgee all of those rights of the Pledgor
      in
      the Collateral that are contemplated by this Agreement; and

     

    (l)  to
      the
      extent not otherwise set forth on Schedule A hereto, the Pledged Stock
      constitutes one hundred percent (100%) of the issued and outstanding shares
      of
      capital stock or other equity interests of each Issuer.

     

    
      
         

      

      
        3

        
          

        

      

      
         

      

    

    5.  Covenants.
      Each
      Pledgor jointly and severally covenants that other than as contemplated by
      the
      Security Agreement, until the Obligations shall be indefeasibly satisfied in
      full and each Document and each agreement and instrument entered into in
      connection therewith is irrevocably terminated:

     

    (a)  No
      Pledgor will sell, assign, transfer, convey, or otherwise dispose of its rights
      in or to the Collateral or any interest therein; nor will any Pledgor create,
      incur or permit to exist any Lien whatsoever with respect to any of the
      Collateral or the proceeds thereof other than that created hereby .

     

    (b)  Each
      Pledgor will, at its expense, defend Pledgee’s right, title and security
      interest in and to the Collateral against the claims of any other
      party.

     

    (c)  Each
      Pledgor shall at any time, and from time to time, upon the written request
      of
      Pledgee, execute and deliver such further documents and do such further acts
      and
      things as Pledgee may reasonably request in order to effectuate the purposes
      of
      this Agreement including, but without limitation, delivering to Pledgee, upon
      the occurrence of an Event of Default, irrevocable proxies in respect of the
      Collateral in form satisfactory to Pledgee. Until receipt thereof, upon an
      Event
      of Default that has occurred and is continuing beyond any applicable grace
      period, this Agreement shall constitute Pledgor’s proxy to Pledgee or its
      nominee to vote all shares of Collateral then registered in each Pledgor’s
      name.

     

    (d)  No
      Pledgor will consent to or approve the issuance of (i) any additional shares
      of
      any class of capital stock or other equity interests of the Issuer; or (ii)
      any
      securities convertible either voluntarily by the holder thereof or automatically
      upon the occurrence or nonoccurrence of any event or condition into, or any
      securities exchangeable for, any such shares, unless, in either case, such
      shares are pledged as Collateral pursuant to this Agreement.

     

    6.  Voting
      Rights and Dividends.
      In
      addition to the Pledgee’s rights and remedies set forth in Section 8 hereof, in
      case an Event of Default shall have occurred and be continuing, beyond any
      applicable cure period, the Pledgee shall (i) be entitled to vote the
      Collateral, (ii) be entitled to give consents, waivers and ratifications in
      respect of the Collateral (each Pledgor hereby irrevocably constituting and
      appointing the Pledgee, with full power of substitution, the proxy and
      attorney-in-fact of each Pledgor for such purposes) and (iii) be entitled to
      collect and receive for its own use cash dividends paid on the Collateral.
      Following the occurrence of an Event of Default, all dividends and all other
      distributions in respect of any of the Collateral, shall be delivered to the
      Pledgee to hold as Collateral and shall, if received by any Pledgor, be received
      in trust for the benefit of the Pledgee, be segregated from the other property
      or funds of any other Pledgor, and be forthwith delivered to the Pledgee as
      Collateral in the same form as so received (with any necessary
      endorsement).

     

    7.  Event
      of Default.
      An
“Event
      of Default”
under
      this Agreement shall be deemed to have occurred when:

     

    (a)  An
“Event
      of Default” under any Document shall have occurred and be continuing beyond any
      applicable cure period;

     

    
      
         

      

      
        4

        
          

        

      

      
         

      

    

    (b)  Intentionally
      omitted.;

     

    (c)  Any
      representation or warranty of any Pledgor made herein shall be false in any
      material respect; 

     

    (d)  Any
      portion of the Collateral is subjected to a levy of execution, attachment,
      distraint or other judicial process and such levy shall not be cured, disputed
      or stayed within a period of fifteen (15) business days after the occurrence
      thereof; or

     

    (e)  Any
      Pledgor shall (i) apply for, consent to, or suffer to exist the appointment
      of,
      or the taking of possession by, a receiver, custodian, trustee, liquidator
      or
      other fiduciary of itself or of all or a substantial part of its property,
      (ii)
      make a general assignment for the benefit of creditors, (iii) commence a
      voluntary case under any state or federal bankruptcy laws (as now or hereafter
      in effect), (iv) be adjudicated a bankrupt or insolvent, (v) file a petition
      seeking to take advantage of any other law providing for the relief of debtors,
      (vi) acquiesce to, or fail to have dismissed, within thirty (30) days, any
      petition filed against it in any involuntary case under such bankruptcy laws,
      or
      (vii) take any action for the purpose of effecting any of the
      foregoing.

     

    8.  Remedies.
      In case
      an Event of Default shall have occurred and is continuing, the Pledgee may:
      

     

    (a)  Transfer
      any or all of the Collateral into its name, or into the name of its nominee
      or
      nominees;

     

    (b)  Exercise
      all corporate rights with respect to the Collateral including, without
      limitation, all rights of conversion, exchange, subscription or any other
      rights, privileges or options pertaining to any shares of the Collateral as
      if
      it were the absolute owner thereof, including, but without limitation, the
      right
      to exchange, at its discretion, any or all of the Collateral upon the merger,
      consolidation, reorganization, recapitalization or other readjustment of the
      Issuer thereof, or upon the exercise by the Issuer of any right, privilege
      or
      option pertaining to any of the Collateral, and, in connection therewith, to
      deposit and deliver any and all of the Collateral with any committee,
      depository, transfer agent, registrar or other designated agent upon such terms
      and conditions as it may determine, all without liability except to account
      for
      property actually received by it; and

     

    (c)  Subject
      to any requirement of applicable law, sell, assign and deliver the whole or,
      from time to time, any part of the Collateral at the time held by the Pledgee,
      at any private sale or at public auction, with or without demand, advertisement
      or notice of the time or place of sale or adjournment thereof or otherwise
      (all
      of which are hereby waived, except such notice as is required by applicable
      law
      and cannot be waived), for cash or credit or for other property for immediate
      or
      future delivery, and for such price or prices and on such terms as the Pledgee
      in its sole discretion may determine, or as may be required by applicable
      law.

     

    
      
         

      

      
        5

        
          

        

      

      
         

      

    

    Each
      Pledgor hereby waives and releases any and all right or equity of redemption,
      whether before or after sale hereunder. At any such sale, unless prohibited
      by
      applicable law, the Pledgee may bid for and purchase the whole or any part
      of
      the Collateral so sold free from any such right or equity of redemption. All
      moneys received by the Pledgee hereunder, whether upon sale of the Collateral
      or
      any part thereof or otherwise, shall be held by the Pledgee and applied by
      it as
      provided in Section 10 hereof. No failure or delay on the part of the Pledgee
      in
      exercising any rights hereunder shall operate as a waiver of any such rights
      nor
      shall any single or partial exercise of any such rights preclude any other
      or
      future exercise thereof or the exercise of any other rights hereunder. The
      Pledgee shall have no duty as to the collection or protection of the Collateral
      or any income thereon nor any duty as to preservation of any rights pertaining
      thereto, except to apply the funds in accordance with the requirements of
      Section 10 hereof. The Pledgee may exercise its rights with respect to property
      held hereunder without resort to other security for or sources of reimbursement
      for the Obligations. In addition to the foregoing, Pledgee shall have all of
      the
      rights, remedies and privileges of a secured party under the Uniform Commercial
      Code of New York (the “UCC”) regardless of the jurisdiction in which enforcement
      hereof is sought.

     

    9.  Private
      Sale.
      Each
      Pledgor recognizes that the Pledgee may be unable to effect (or to do so only
      after delay which would adversely affect the value that might be realized from
      the Collateral) a public sale of all or part of the Collateral by reason of
      certain prohibitions contained in the Securities Act, and may be compelled
      to
      resort to one or more private sales to a restricted group of purchasers who
      will
      be obliged to agree, among other things, to acquire such Collateral for their
      own account, for investment and not with a view to the distribution or resale
      thereof. Each Pledgor agrees that any such private sale may be at prices and
      on
      terms less favorable to the seller than if sold at public sales and that such
      private sales shall be deemed to have been made in a commercially reasonable
      manner. Each Pledgor agrees that the Pledgee has no obligation to delay sale
      of
      any Collateral for the period of time necessary to permit the Issuer to register
      the Collateral for public sale under the Securities Act.

     

    10.  Proceeds
      of Sale.
      The
      proceeds of any collection, recovery, receipt, appropriation, realization or
      sale of the Collateral shall be applied by the Pledgee as follows:

     

    (a)  First,
      to
      the payment of all costs, reasonable expenses and charges of the Pledgee and
      to
      the reimbursement of the Pledgee for the prior payment of such costs, reasonable
      expenses and charges incurred in connection with the care and safekeeping of
      the
      Collateral (including, without limitation, the reasonable expenses of any sale
      or any other disposition of any of the Collateral), attorneys’ fees and
      reasonable expenses, court costs, any other fees or expenses incurred or
      expenditures or advances made by Pledgee in the protection, enforcement or
      exercise of its rights, powers or remedies hereunder;

     

    (b)  Second,
      to the payment of the Obligations, in whole or in part, in such order as the
      Pledgee may elect, whether or not such Obligations is then due;

     

    (c)  Third,
      to
      such persons, firms, corporations or other entities as required by applicable
      law including, without limitation, Section 9-615(a)(3) of the UCC;
      and

     

    (d)  Fourth,
      to the extent of any surplus to the Pledgors or as a court of competent
      jurisdiction may direct.

     

    
      
         

      

      
        6

        
          

        

      

      
         

      

    

    In
      the
      event that the proceeds of any collection, recovery, receipt, appropriation,
      realization or sale are insufficient to satisfy the Obligations, each Pledgor
      shall be jointly and severally liable for the deficiency plus the costs and
      fees
      of any attorneys employed by Pledgee to collect such deficiency.

     

    11.  Waiver
      of Marshaling.
      Each
      Pledgor hereby waives any right to compel any marshaling of any of the
      Collateral.

     

    12.  No
      Waiver.
      Any and
      all of the Pledgee’s rights with respect to the Liens granted under this
      Agreement shall continue unimpaired, and Pledgor shall be and remain obligated
      in accordance with the terms hereof, notwithstanding (a) the bankruptcy,
      insolvency or reorganization of any Pledgor, (b) the release or substitution
      of
      any item of the Collateral at any time, or of any rights or interests therein,
      or (c) any delay, extension of time, renewal, compromise or other indulgence
      granted by the Pledgee in reference to any of the Obligations. Each Pledgor
      hereby waives all notice of any such delay, extension, release, substitution,
      renewal, compromise or other indulgence, and hereby consents to be bound hereby
      as fully and effectively as if such Pledgor had expressly agreed thereto in
      advance. No delay or extension of time by the Pledgee in exercising any power
      of
      sale, option or other right or remedy hereunder, and no failure by the Pledgee
      to give notice or make demand, shall constitute a waiver thereof, or limit,
      impair or prejudice the Pledgee’s right to take any action against any Pledgor
      or to exercise any other power of sale, option or any other right or
      remedy.

     

    13.  Expenses.
      The
      Collateral shall secure, and each Pledgor shall pay to Pledgee on demand, from
      time to time, all reasonable costs and expenses, (including but not limited
      to,
      reasonable attorneys’ fees and costs, taxes, and all transfer, recording, filing
      and other charges) of, or incidental to, the custody, care, transfer,
      administration of the Collateral or any other collateral, or in any way relating
      to the enforcement, protection or preservation of the rights or remedies of
      the
      Pledgee under this Agreement or with respect to any of the
      Obligations.

     

    14.  The
      Pledgee Appointed Attorney-In-Fact and Performance by the
      Pledgee.
      Upon
      the occurrence of an Event of Default, each Pledgor hereby irrevocably
      constitutes and appoints the Pledgee as such Pledgor’s true and lawful
      attorney-in-fact, with full power of substitution, to execute, acknowledge
      and
      deliver any instruments and to do in such Pledgor’s name, place and stead, all
      such acts, things and deeds for and on behalf of and in the name of such
      Pledgor, which such Pledgor could or might do or which the Pledgee may deem
      necessary, desirable or convenient to accomplish the purposes of this Agreement,
      including, without limitation, to execute such instruments of assignment or
      transfer or orders and to register, convey or otherwise transfer title to the
      Collateral into the Pledgee’s name. Each Pledgor hereby ratifies and confirms
      all that said attorney-in-fact may so do and hereby declares this power of
      attorney to be coupled with an interest and irrevocable. If any Pledgor fails
      to
      perform any agreement herein contained, the Pledgee may itself perform or cause
      performance thereof, and any costs and expenses of the Pledgee incurred in
      connection therewith shall be paid by the Pledgors as provided in Section 10
      hereof.

     

    
      
         

      

      
        7

        
          

        

      

      
         

      

    

    15.  Waivers.
      THE
      PARTIES HERETO DESIRES THAT THEIR DISPUTES BE RESOLVED BY A JUDGE APPLYING
      SUCH
      APPLICABLE LAWS. THEREFORE, TO ACHIEVE THE BEST COMBINATION OF THE BENEFITS
      OF
      THE JUDICIAL SYSTEM AND OF ARBITRATION, THE PARTIES HERETO WAIVE ALL RIGHTS
      TO
      TRIAL BY JURY IN ANY ACTION, SUIT, OR PROCEEDING BROUGHT TO RESOLVE ANY DISPUTE,
      WHETHER ARISING IN CONTRACT, TORT, OR OTHERWISE BETWEEN LAURUS, AND/OR ANY
      COMPANY ARISING OUT OF, CONNECTED WITH, RELATED OR INCIDENTAL TO THE
      RELATIONSHIP ESTABLISHED BETWEEN THEN IN CONNECTION WITH THIS AGREEMENT, ANY
      OTHER DOCUMENT OR THE TRANSACTIONS RELATED HERETO OR THERETO. 

     

    16.  Recapture.
      Notwithstanding anything to the contrary in this Agreement, if the Pledgee
      receives any payment or payments on account of the Obligations, which payment
      or
      payments or any part thereof are subsequently invalidated, declared to be
      fraudulent or preferential, set aside and/or required to be repaid to a trustee,
      receiver, or any other party under the United States Bankruptcy Code, as
      amended, or any other federal or state bankruptcy, reorganization, moratorium
      or
      insolvency law relating to or affecting the enforcement of creditors’ rights
      generally, common law or equitable doctrine, then to the extent of any sum
      not
      finally retained by the Pledgee, each Pledgor’s obligations to the Pledgee shall
      be reinstated and this Agreement shall remain in full force and effect (or
      be
      reinstated) until payment shall have been made to Pledgee, which payment shall
      be due on demand.

     

    17.  Captions.
      All
      captions in this Agreement are included herein for convenience of reference
      only
      and shall not constitute part of this Agreement for any other
      purpose.

     

    18.  Miscellaneous.

     

    (a)  This
      Agreement constitutes the entire and final agreement among the parties with
      respect to the subject matter hereof and may not be changed, terminated or
      otherwise varied except by a writing duly executed by the parties
      hereto.

     

    (b)  No
      waiver
      of any term or condition of this Agreement, whether by delay, omission or
      otherwise, shall be effective unless in writing and signed by the party sought
      to be charged, and then such waiver shall be effective only in the specific
      instance and for the purpose for which given.

     

    (c)  In
      the
      event that any provision of this Agreement or the application thereof to any
      Pledgor or any circumstance in any jurisdiction governing this Agreement shall,
      to any extent, be invalid or unenforceable under any applicable statute,
      regulation, or rule of law, such provision shall be deemed inoperative to the
      extent that it may conflict therewith and shall be deemed modified to conform
      to
      such statute, regulation or rule of law, and the remainder of this Agreement
      and
      the application of any such invalid or unenforceable provision to parties,
      jurisdictions, or circumstances other than to whom or to which it is held
      invalid or unenforceable shall not be affected thereby, nor shall same affect
      the validity or enforceability of any other provision of this
      Agreement.

     

    (d)  This
      Agreement shall be binding upon the Company and the Pledgee and their respective
      successors and assigns.

     

    
      
         

      

      
        8

        
          

        

      

      
         

      

    

    (e)  Any
      notice or other communication required or permitted pursuant to this Agreement
      shall be given in accordance with the Security Agreement. 

     

    (f)  THIS
      AGREEMENT AND THE OTHER DOCUMENTS SHALL BE GOVERNED BY AND CONSTRUED AND
      ENFORCED IN ACCORDANCE WITH THE LAWS OF THE STATE OF NEW YORK APPLICABLE TO
      CONTRACTS MADE AND PERFORMED IN SUCH STATE, WITHOUT REGARD TO PRINCIPLES OF
      CONFLICTS OF LAW.

     

    (g)  PLEDGEE
      AND EACH PLEDGOR HEREBY CONSENT AND AGREE THAT THE STATE OR FEDERAL COURTS
      LOCATED IN THE COUNTY OF NEW YORK, STATE OF NEW YORK SHALL HAVE EXCLUSIVE
      JURISDICTION TO HEAR AND DETERMINE ANY CLAIMS OR DISPUTES BETWEEN ANY PLEDGOR,
      ON THE ONE HAND, AND THE PLEDGEE, ON THE OTHER HAND, PERTAINING TO THIS
      AGREEMENT OR ANY OF THE OTHER DOCUMENTS OR TO ANY MATTER ARISING OUT OF OR
      RELATED TO THIS AGREEMENT OR ANY OF THE OTHER DOCUMENTS, PROVIDED,
      THAT
      PLEDGEE AND EACH PLEDGOR ACKNOWLEDGES THAT ANY APPEALS FROM THOSE COURTS MAY
      HAVE TO BE HEARD BY A COURT LOCATED OUTSIDE OF THE COUNTY OF NEW YORK, STATE
      OF
      NEW YORK; AND FURTHER PROVIDED,
      THAT
      NOTHING IN THIS AGREEMENT SHALL BE DEEMED OR OPERATE TO PRECLUDE THE PLEDGEE
      FROM BRINGING SUIT OR TAKING OTHER LEGAL ACTION IN ANY OTHER JURISDICTION TO
      COLLECT THE INDEBTEDNESS, TO REALIZE ON THE COLLATERAL OR ANY OTHER SECURITY
      FOR
      THE INDEBTEDNESS, OR TO ENFORCE A JUDGMENT OR OTHER COURT ORDER IN FAVOR OF
      THE
      PLEDGEE. PLEDGEE AND EACH PLEDGOR EXPRESSLY SUBMIT AND CONSENT IN ADVANCE TO
      SUCH JURISDICTION IN ANY ACTION OR SUIT COMMENCED IN ANY SUCH COURT, AND PLEDGEE
      AND EACH PLEDGOR HEREBY WAIVES ANY OBJECTION THAT IT MAY HAVE BASED UPON LACK
      OF
      PERSONAL JURISDICTION, IMPROPER VENUE OR FORUM
      NON CONVENIENS.
      PLEDGEE
      AND EACH PLEDGOR HEREBY WAIVE PERSONAL SERVICE OF THE SUMMONS, COMPLAINT AND
      OTHER PROCESS ISSUED IN ANY SUCH ACTION OR SUIT AND AGREE THAT SERVICE OF SUCH
      SUMMONS, COMPLAINT AND OTHER PROCESS MAY BE MADE BY REGISTERED OR CERTIFIED
      MAIL
      ADDRESSED TO SUCH PARTY AT THE ADDRESS SET FORTH IN THE SECURITY
      AGREEMENT
      AND THAT
      SERVICE SO MADE SHALL BE DEEMED COMPLETED UPON THE EARLIER OF ACTUAL RECEIPT
      THEREOF OR FIVE (5) DAYS AFTER DEPOSIT IN THE U.S. MAILS, PROPER POSTAGE
      PREPAID.

     

    (h)  It
      is
      understood and agreed that any person or entity that desires to become a Pledgor
      hereunder, or is required to execute a counterpart of this Agreement after
      the
      date hereof pursuant to the requirements of any Document, shall become a Pledgor
      hereunder by (x) executing a Joinder Agreement in form and substance
      satisfactory to the Pledgee, (y) delivering supplements to such exhibits
      and annexes to such Documents as the Pledgee shall reasonably request and/or
      set
      forth in such joinder agreement and (z) taking all actions as specified in
      this
      Agreement as would have been taken by such Pledgor had it been an original
      party
      to this Agreement, in each case with all documents required above to be
      delivered to the Pledgee and with all documents and actions required above
      to be
      taken to the reasonable satisfaction of the Pledgee.

     

    
      
         

      

      
        9

        
          

        

      

      
         

      

    

    (i)  This
      Agreement may be executed in one or more counterparts, each of which shall
      be
      deemed an original and all of which when taken together shall constitute one
      and
      the same agreement. Any signature delivered by a party by facsimile transmission
      shall be deemed an original signature hereto.

     

    [Remainder
      of Page Intentionally Left Blank]

     

     

    
 

    
      
         

      

      
        10

        
          

        

      

      
         

      

    

     

    IN
      WITNESS WHEREOF, the parties have duly executed this Agreement as of the day
      and
      year first written above.

     

    RONCO
      CORPORATION 

     

    By:
      /s/
      Paul
      Kabashima                            

    Name:
      Paul Kabashima

    Title:
      Interim President

     

    LAURUS
      MASTER FUND, LTD.

     

    By:
      unintelligible                                   
          

    Name:
      unintelligble

    Title:
      Director

     

    

    
      
         

      

      
        11

        
          

        

      

      
         

      

    

     

    SCHEDULE
      A to the Stock Pledge Agreement

     

    Pledged
      Stock

     

    
      	
              Pledgor

            	
              Issuer

            	
              Class
                of 

              Stock

            	
              Stock
                

              Certificate
                

              Number

            	
              Par
                Value

            	
              Number
                

              of
                

              Shares

            	
              %
                of 

              outstanding
                

              Shares

            
	 	 	 	 	 	 	 
	
              Ronco
                

              Corporation
                

            	
              Ronco
                

              Marketing
                

              Corporation

            	
              Common
                

              Stock

            	
              7

            	
              $.001

            	
              1

            	
              100%REGISTRATION
      RIGHTS AGREEMENT

     

    This
      Registration Rights Agreement (this “Agreement”) is made and entered into as of
      October 18 2006, by and between RONCO CORPORATION, a Delaware corporation (the
      “Company”), and Laurus Master Fund, Ltd. (the “Purchaser”). 

     

    This
      Agreement is made pursuant to the Security and Purchase Agreement, dated as
      of
      the date hereof, by and among the Purchaser, the Company and various
      subsidiaries of the Company (as amended, modified or supplemented from time
      to
      time, the “Security Agreement”), and pursuant to the Warrant referred to
      therein.

     

    The
      Company and the Purchaser hereby agree as follows: 

     

    1.            
      Definitions.
      Capitalized terms used and not otherwise defined herein that are defined in
      the
      Security Agreement shall have the meanings given such terms in the Security
      Agreement. As used in this Agreement, the following terms shall have the
      following meanings: 

     

    “Commission”
      means
      the Securities and Exchange Commission.

     

    “Common
      Stock”
      means
      shares of the Company’s common stock, par value $0.00001 per share.

     

    “Effectiveness
      Date”
      means,
      (i) with respect to the Registration Statement required to be filed in
      connection with the shares of Common Stock issuable to the Holder upon exercise
      of the Warrants issued on such initial funding date, a date no later than one
      hundred eighty (180) days following the date hereof and (ii) with respect to
      each additional Registration Statement required to be filed hereunder, a date
      no
      later than one hundred eighty (180) days following the applicable Filing Date.
      

     

    “Effectiveness
      Period”
      has the
      meaning set forth in Section 2(a). 

     

    “Exchange
      Act”
      means
      the Securities Exchange Act of 1934, as amended, and any successor
      statute.

     

    “Filing
      Date”
      means,
      with respect to (1) the Registration Statement required to be filed in
      connection with the shares of Common Stock issuable to the Holder upon exercise
      of the Warrant, the date which is sixty (60) days after the date hereof and
      (2)
      the Registration Statement required to be filed in connection with the shares
      of
      Common Stock issuable to the Holder as a result of adjustments to the Exercise
      Price, made pursuant to Section 4 of the Warrant or otherwise, sixty (60) days
      after the occurrence of such event or the date of the adjustment of the Exercise
      Price. 

     

    “Holder”
      or
“Holders”
      means
      the Purchaser or any of its affiliates or transferees to the extent any of
      them
      hold Registrable Securities, other then those purchasing Registrable Securities
      in a market transaction.

     

    “Indemnified
      Party”
      has the
      meaning set forth in Section 5(c).

     

    
      
         

      

      
         

        
          

        

      

      
         

      

    

    “Indemnifying
      Party”
      has the
      meaning set forth in Section 5(c).

     

    “Proceeding”
      means an
      action, claim, suit, investigation or proceeding (including, without limitation,
      an investigation or partial proceeding, such as a deposition), whether commenced
      or threatened. 

     

    “Prospectus”
      means
      the prospectus included in a Registration Statement (including, without
      limitation, a prospectus that includes any information previously omitted from
      a
      prospectus filed as part of an effective registration statement in reliance
      upon
      Rule 430A promulgated under the Securities Act), as amended or supplemented
      by
      any prospectus supplement, with respect to the terms of the offering of any
      portion of the Registrable Securities covered by such Registration Statement,
      and all other amendments and supplements to the Prospectus, including
      post-effective amendments, and all material incorporated by reference or deemed
      to be incorporated by reference in such Prospectus. 

     

    “Registrable
      Securities”
      means
      the shares of Common Stock issuable upon exercise, in whole or in part, of
      the
      Warrants.

     

    “Registration
      Statement”
      means
      each registration statement required to be filed hereunder, including the
      Prospectus therein, amendments and supplements to such registration statement
      or
      Prospectus, including pre- and post-effective amendments, all exhibits thereto,
      and all material incorporated by reference or deemed to be incorporated by
      reference in such registration statement. 

     

    “Rule
      144”
      means
      Rule 144 promulgated by the Commission pursuant to the Securities Act, as such
      Rule may be amended from time to time, or any similar rule or regulation
      hereafter adopted by the Commission having substantially the same effect as
      such
      Rule.

     

    “Rule
      415”
      means
      Rule 415 promulgated by the Commission pursuant to the Securities Act, as such
      Rule may be amended from time to time, or any similar rule or regulation
      hereafter adopted by the Commission having substantially the same effect as
      such
      Rule.

     

    “Securities
      Act”
      means
      the Securities Act of 1933, as amended, and any successor statute.

     

    “Security
      Agreement”
      has the
      meaning given to such term in the Preamble hereto.

     

    “Trading
      Market”
      means
      any of the OTC Bulletin Board, NASDAQ Capital Market, the NASDAQ National
      Market, the American Stock Exchange or the New York Stock Exchange.

     

    “Warrants”
      means
      the Common Stock purchase warrants issued in connection with the Security
      Agreement, whether on the date thereof or thereafter.

     

    
      
         

      

      
        2

        
          

        

      

      
         

      

    

    2.           
      Registration.

     

    (a)  On
      or
      prior to the Filing Date, the Company shall prepare and file with the Commission
      a Registration Statement covering the Registrable Securities for a selling
      stockholder resale offering to be made on a continuous basis pursuant to Rule
      415. The Registration Statement shall be on Form S-1. The Company shall use
      is
      best efforts to cause the Registration Statement to become effective and remain
      effective as provided herein. The Company shall use its best efforts to cause
      the Registration Statement to be declared effective under the Securities Act
      by
      the Effectiveness Date. The Company shall use its reasonable commercial efforts
      to keep the Registration Statement continuously effective under the Securities
      Act until the date which is the earlier date of when (i) all Registrable
      Securities covered by such Registration Statement have been sold or (ii) all
      Registrable Securities covered by such Registration Statement may be sold
      immediately without registration under the Securities Act and without volume
      restrictions pursuant to Rule 144(k), as determined by the counsel to the
      Company pursuant to a written opinion letter to such effect, addressed and
      acceptable to the Company’s transfer agent and the affected Holders; provided,
      however, that the Company may suspend offers and sales of Registrable Securities
      for a period of not more than 60 trading days in any twelve month period (a
      “Blackout Period”) if, in the good faith judgment of the Company’s board of
      directors, the continued distribution of the Registrable Securities covered
      by
      such Registration Statement would be seriously detrimental to the Company and
      its stockholders because of the existence of, or in anticipation of, any
      acquisition activity or the unavailability, for reasons beyond the control
      of
      the Company, of any required financial statements, or disclosure of information
      which is in its best interest not to publicly disclose or any other event or
      condition of similar significance to the Company (each, an “Effectiveness
      Period”).

     

    (b)  
      Within
      five business days of the date on which the Registration Statement has been
      declared effective, the Company shall cause its counsel to issue a blanket
      opinion in substantially the form attached hereto as Exhibit
      A,
      to the
      transfer agent. Copies of the blanket opinion required by this Section 2(b)
      shall be delivered to the Purchaser within the time frame set forth above.
      

     

    3.  Registration
      Procedures.
      If and
      whenever the Company is required by the provisions hereof to effect the
      registration of any Registrable Securities under the Securities Act, the Company
      will, as expeditiously as possible: 

     

    (a)  prepare
      and file with the Commission a Registration Statement with respect to such
      Registrable Securities, respond as promptly as possible to any comments received
      from the Commission, and use its best efforts to cause such Registration
      Statement to become and remain effective for the Effectiveness Period with
      respect thereto, and promptly advise the Purchaser of all filings;

     

    (b)  prepare
      and file with the Commission such amendments and supplements to such
      Registration Statement and the Prospectus used in connection therewith as may
      be
      necessary to comply with the provisions of the Securities Act with respect
      to
      the disposition of all Registrable Securities covered by such Registration
      Statement and to keep such Registration Statement effective until the expiration
      of the Effectiveness Period applicable to such Registration
      Statement;

     

    (c)  furnish
      to the Purchaser such number of copies of the Registration Statement and the
      Prospectus included therein (including each preliminary Prospectus) as the
      Purchaser reasonably may request to facilitate the public sale or disposition
      of
      the Registrable Securities covered by such Registration Statement;

     

    
      
         

      

      
        3

        
          

        

      

      
         

      

    

    (d)  use
      its
      best efforts to register or qualify the Purchaser’s Registrable Securities
      covered by such Registration Statement under the securities or “blue sky” laws
      of such jurisdictions within the United States as the Purchaser may reasonably
      request, provided, however, that the Company shall not for any such purpose
      be
      required to qualify generally to transact business as a foreign corporation
      in
      any jurisdiction where it is not so qualified or to consent to general service
      of process in any such jurisdiction;

     

    (e)  list
      the
      Registrable Securities covered by such Registration Statement with any
      securities exchange on which the Common Stock of the Company is then listed;
      

     

    (f)  immediately
      notify the Purchaser of the commencement and termination of any Blackout Period
      during which the Holders may not offer Registrable Securities for sale and,
      at
      any time when a Prospectus relating thereto is required to be delivered under
      the Securities Act, immediately notify the Purchaser of the happening of any
      event of which the Company has knowledge as a result of which the Prospectus
      contained in such Registration Statement, as then in effect, includes an untrue
      statement of a material fact or omits to state a material fact required to
      be
      stated therein or necessary to make the statements therein not misleading in
      light of the circumstances then existing; and

     

    (g)  make
      available for inspection by the Purchaser and any attorney, accountant or other
      agent retained by the Purchaser, all publicly available, non-confidential
      financial and other records, pertinent corporate documents and properties of
      the
      Company, and cause the Company’s officers, directors and employees to supply all
      publicly available, non-confidential information reasonably requested by the
      attorney, accountant or agent of the Purchaser.

     

    4.           
      Registration
      Expenses.
      All
      expenses relating to the Company’s compliance with Sections 2 and 3 hereof,
      including, without limitation, all registration and filing fees, printing
      expenses, fees and disbursements of counsel and independent public accountants
      for the Company, fees and expenses (including reasonable counsel fees) incurred
      in connection with complying with state securities or “blue sky” laws, fees of
      the NASD, transfer taxes, fees of transfer agents and registrars, fees of,
      and
      disbursements incurred by, one counsel for the Holders (not to exceed $15,000)
      are called “Registration Expenses”. All selling commissions applicable to the
      sale of Registrable Securities, including any fees and disbursements of any
      special counsel to the Holders beyond those included in Registration Expenses,
      are called “Selling Expenses.” The Company shall only be responsible for all
      Registration Expenses and shall not be responsible for Selling
      Expenses.

     

    5.           
      Indemnification.

     

    (a)  In
      the
      event of a registration of any Registrable Securities under the Securities
      Act
      pursuant to this Agreement, the Company will indemnify and hold harmless each
      Holder, and its officers, directors and each other person, if any, who controls
      such Holder within the meaning of the Securities Act, against any losses,
      claims, damages or liabilities, joint or 

     

    
      
         

      

      
        4

        
          

        

      

      
         

      

    

    several,
      to which such Holder, or such persons may become subject under the Securities
      Act or otherwise, insofar as such losses, claims, damages or liabilities (or
      actions in respect thereof) arise out of or are based upon any untrue statement
      or alleged untrue statement of any material fact contained in any Registration
      Statement under which such Registrable Securities were registered under the
      Securities Act pursuant to this Agreement, any preliminary Prospectus or final
      Prospectus contained therein, or any amendment or supplement thereof, or arise
      out of or are based upon the omission or alleged omission to state therein
      a
      material fact required to be stated therein or necessary to make the statements
      therein not misleading, and will reimburse such Holder, and each such person
      for
      any reasonable legal or other expenses incurred by them in connection with
      investigating or defending any such loss, claim, damage, liability or action;
      provided,
      however,
      that
      the Company will not be liable in any such case if and to the extent that any
      such loss, claim, damage or liability arises out of or is based upon an untrue
      statement or alleged untrue statement or omission or alleged omission so made
      in
      conformity with information furnished by or on behalf of any Holder in writing
      specifically for use in any such document.

     

    (b)  In
      the
      event of a registration of the Registrable Securities under the Securities
      Act
      pursuant to this Agreement, each Holder whose Registrable Securities are
      included in such Registration Statement will indemnify and hold harmless the
      Company, and its officers, directors and each other person, if any, who controls
      the Company within the meaning of the Securities Act, against all losses,
      claims, damages or liabilities, joint or several, to which the Company or such
      persons may become subject under the Securities Act or otherwise, insofar as
      such losses, claims, damages or liabilities (or actions in respect thereof)
      arise out of or are based upon any untrue statement or alleged untrue statement
      of any material fact which was furnished in writing by or on behalf of the
      Holder to the Company expressly for use in (and such information is contained
      in) the Registration Statement under which such Registrable Securities were
      registered under the Securities Act pursuant to this Agreement, any preliminary
      Prospectus or final Prospectus contained therein, or any amendment or supplement
      thereof, or arise out of or are based upon the omission or alleged omission
      to
      state therein a material fact required to be stated therein or necessary to
      make
      the statements therein not misleading, and will reimburse the Company and each
      such person for any reasonable legal or other expenses incurred by them in
      connection with investigating or defending any such loss, claim, damage,
      liability or action, provided,
      however,
      that
      the Holder will be liable in any such case if and only to the extent that any
      such loss, claim, damage or liability arises out of or is based upon an untrue
      statement or alleged untrue statement or omission or alleged omission so made
      in
      conformity with information furnished in writing to the Company by or on behalf
      of the Holder specifically for use in any such document. Notwithstanding the
      provisions of this paragraph, each Holder shall not be required to indemnify
      any
      person or entity in excess of the amount of the aggregate net proceeds received
      by such Holder in respect of Registrable Securities in connection with any
      such
      registration under the Securities Act except in the case of fraud or willful
      misconduct by such Holder.

     

    (c)  Promptly
      after receipt by a party entitled to claim indemnification hereunder (an
“Indemnified Party”) of notice of the commencement of any action, such
      Indemnified Party shall, if a claim for indemnification in respect thereof
      is to
      be made against a party hereto obligated to indemnify such Indemnified Party
      (an
“Indemnifying Party”), notify the Indemnifying Party in writing thereof, but the
      omission so to notify the Indemnifying Party shall 

     

    
      
         

      

      
        5

        
          

        

      

      
         

      

    

    not
      relieve it from any liability which it may have to such Indemnified Party other
      than under this Section 5(c) and shall only relieve it from any liability which
      it may have to such Indemnified Party under this Section 5(c) if and to the
      extent the Indemnifying Party is prejudiced by such omission. In case any such
      action shall be brought against any Indemnified Party and it shall notify the
      Indemnifying Party of the commencement thereof, the Indemnifying Party shall
      be
      entitled to participate in and, to the extent it shall wish, to assume and
      undertake the defense thereof with counsel reasonably satisfactory to such
      Indemnified Party, and, after notice from the Indemnifying Party to such
      Indemnified Party of its election so to assume and undertake the defense
      thereof, the Indemnifying Party shall not be liable to such Indemnified Party
      under this Section 5(c) for any legal expenses subsequently incurred by such
      Indemnified Party in connection with the defense thereof; if the Indemnified
      Party retains its own counsel, then the Indemnified Party shall pay all fees,
      costs and expenses of such counsel, provided,
      however,
      that,
      if the defendants in any such action include both the Indemnified Party and
      the
      Indemnifying Party and the Indemnified Party shall have reasonably concluded
      that there may be reasonable defenses available to it which are different from
      or additional to those available to the Indemnifying Party or if the interests
      of the Indemnified Party reasonably may be deemed to conflict with the interests
      of the Indemnifying Party, the Indemnifying Party shall select one separate
      counsel reasonably acceptable to the Indemnified Party to assume such legal
      defenses and otherwise to participate in the defense of such action, with the
      reasonable expenses and fees of such separate counsel and other expenses related
      to such participation to be reimbursed by the Indemnifying Party as incurred.
      

     

    (d)  In
      order
      to provide for just and equitable contribution in the event of joint liability
      under the Securities Act in any case in which either (i) any Holder, or any
      officer, director or controlling person of any Holder, makes a claim for
      indemnification pursuant to this Section 5 but it is judicially determined
      (by
      the entry of a final judgment or decree by a court of competent jurisdiction
      and
      the expiration of time to appeal or the denial of the last right of appeal)
      that
      such indemnification may not be enforced in such case notwithstanding the fact
      that this Section 5 provides for indemnification in such case, or (ii)
      contribution under the Securities Act may be required on the part of such Holder
      or such officer, director or controlling person of such Holder in circumstances
      for which indemnification is provided under this Section 5; then, and in each
      such case, the Company and such Holder will contribute to the aggregate losses,
      claims, damages or liabilities to which they may be subject (after contribution
      from others) in such proportion so that such Holder is responsible only for
      the
      portion represented by the percentage that the public offering price of its
      securities offered by the Registration Statement bears to the public offering
      price of all securities offered by such Registration Statement, provided,
      however,
      that,
      in any such case, (A) such Holder will not be required to contribute any amount
      in excess of the public offering price of all such securities offered by it
      pursuant to such Registration Statement; and (B) no person or entity guilty
      of
      fraudulent misrepresentation (within the meaning of Section 10(f) of the Act)
      will be entitled to contribution from any person or entity who was not guilty
      of
      such fraudulent misrepresentation.

     

    6.  Representations
      and Warranties.

     

    (a)  The
      Common Stock is registered pursuant to Section 12(b) or 12(g) of the Exchange
      Act and, except with respect to certain matters which the Company has disclosed
      to the Purchaser on Schedule
      12(u)
      to the
      Security Agreement, the Company has filed all proxy 

     

    
      
         

      

      
        6

        
          

        

      

      
         

      

    

    statements,
      reports, schedules, forms, statements and other documents required to be filed
      by it under the Exchange Act. The Company has filed (i) its Annual Report on
      Form 10-K for the fiscal year ended June 30, 2005, as amended, and (ii) its
      Quarterly Reports on Form 10-Q for the fiscal quarters ended September 30,
      2005
      and December 31, 2005, as amended (collectively, the “SEC Reports”). Each SEC
      Report, as amended, was, at the time of the filing of its most recent amendment,
      in substantial compliance with the requirements of its respective form and
      none
      of the SEC Reports, as amended, nor the financial statements (and the notes
      thereto) included in the SEC Reports, as amended, as of the respective filing
      dates of the most recent amendments, contained any untrue statement of a
      material fact or omitted to state a material fact required to be stated therein
      or necessary to make the statements therein, in light of the circumstances
      under
      which they were made, not misleading. The financial statements of the Company
      included in the SEC Reports, as amended, comply as to form in all material
      respects with applicable accounting requirements and the published rules and
      regulations of the Commission or other applicable rules and regulations with
      respect thereto. Such financial statements have been prepared in accordance
      with
      generally accepted accounting principles (“GAAP”) applied on a consistent basis
      during the periods involved (except (i) as may be otherwise indicated in such
      financial statements or the notes thereto or (ii) in the case of unaudited
      interim statements, to the extent they may not include footnotes or may be
      condensed) and fairly present in all material respects the financial condition,
      the results of operations and the cash flows of the Company and its
      subsidiaries, on a consolidated basis, as of, and for, the periods presented
      in
      each such SEC Report, as amended.

     

    (b)  The
      Common Stock is quoted for trading on the OTC Bulletin Board and satisfies
      all
      requirements for the continuation of such quotation, and the Company shall
      do
      all things necessary for the continuation of such quotation. The Company has
      not
      received any notice that its Common Stock will no longer be quoted on the NASDAQ
      Over The Counter Bulletin Board (except for prior notices which have been fully
      remedied) or that the Common Stock does not meet all requirements for the
      continuation of such listing

     

    (c)  Neither
      the Company, nor any of its affiliates, nor any person acting on its or their
      behalf, has directly or indirectly made any offers or sales of any security
      or
      solicited any offers to buy any security under circumstances that would cause
      the offering of the Warrants pursuant to the Security Agreement to be integrated
      with prior offerings by the Company for purposes of the Securities Act which
      would prevent the Company from selling the Warrants pursuant to Rule 506 under
      the Securities Act, or any applicable exchange-related stockholder approval
      provisions, nor will the Company or any of its affiliates or subsidiaries take
      any action or steps that would cause the offering of the Warrants to be
      integrated with other offerings .

     

    (d)  The
      Notes
      and the Warrant are all restricted securities under the Securities Act as of
      the
      date of this Agreement. Except with respect to Blackout Periods, the Company
      will not issue any stop transfer order or other order impeding the sale and
      delivery of any of the Registrable Securities at such time as such Registrable
      Securities are registered for public sale or an exemption from registration
      is
      available, except as required by federal or state securities laws.

     

    (e)  The
      Company understands the nature of the Registrable Securities and recognizes
      that
      the issuance of such Registrable Securities may have a potential dilutive
      effect. The Company specifically acknowledges that its obligation to issue
      the
      Registrable Securities is binding upon the Company and enforceable regardless
      of
      the dilution such issuance may have on the ownership interests of other
      shareholders of the Company.

     

    
      
         

      

      
        7

        
          

        

      

      
         

      

    

    (f)  Except
      for agreements made in the ordinary course of business, there is no agreement
      that has not been filed with the Commission as an exhibit to a registration
      statement or to a form required to be filed by the Company under the Exchange
      Act, the breach of which could reasonably be expected to have a material and
      adverse effect on the Company and its subsidiaries, or would prohibit or
      otherwise interfere with the ability of the Company to enter into and perform
      any of its obligations under this Agreement in any material
      respect.

     

    (g)  The
      Company will at all times have authorized and reserved a sufficient number
      of
      shares of Common Stock for the full exercise of the Warrants.

     

    7.          
      Miscellaneous.

     

    (a)  Remedies.
      In the
      event of a breach by the Company or by a Holder, of any of their respective
      obligations under this Agreement, each Holder or the Company, as the case may
      be, in addition to being entitled to exercise all rights granted by law and
      under this Agreement, including recovery of damages, will be entitled to
      specific performance of its rights under this Agreement.

     

    (b)  No
      Piggyback on Registrations.
      Except
      as and to the extent set forth on Schedule
      7(b)
      hereto,
      neither the Company nor any of its security holders (other than the Holders
      in
      such capacity pursuant hereto) may include securities of the Company in any
      Registration Statement other than the Registrable Securities, and the Company
      shall not after the date hereof enter into any agreement providing any such
      right for inclusion of shares in the Registration Statement to any of its
      security holders. Except as and to the extent specified in Schedule
      7(b)
      hereto,
      the Company has not previously entered into any agreement granting any
      registration rights with respect to any of its securities to any Person that
      have not been fully satisfied. 

     

    (c)  Compliance
      and Information from Holders.
      Each
      Holder covenants and agrees that it will comply with the prospectus delivery
      requirements of the Securities Act and with Regulation M and any other
      requirements related to its sales of the Company’s securities, in all cases as
      applicable to it, in connection with sales of Registrable Securities pursuant
      to
      any Registration Statement. In addition, the Holders of Registrable Securities
      included in any Registration Statement shall furnish to the Company such
      information regarding such Holder or Holders and the plan or distribution
      proposed by such Holder or Holders as the Company may request in writing.

     

    (d)  Discontinued
      Disposition.
      Each
      Holder agrees by its acquisition of such Registrable Securities that, upon
      receipt of a notice from the Company of the occurrence of a Discontinuation
      Event (as defined below), such Holder will forthwith discontinue disposition
      of
      such Registrable Securities under the applicable Registration Statement until
      such Holder’s receipt of the copies of the supplemented Prospectus and/or
      amended Registration Statement or until it is advised in writing (the “Advice”)
      by the Company that the use of the applicable Prospectus may be resumed, and,
      in
      either case, has received copies of any additional or supplemental filings
      that
      are incorporated or deemed to be incorporated by reference in such 

     

    
      
         

      

      
        8

        
          

        

      

      
         

      

    

    Prospectus
      or Registration Statement. The Company may provide appropriate stop orders
      to
      enforce the provisions of this paragraph. For purposes of this Agreement, a
      “Discontinuation Event” shall mean (i) when the Commission notifies the Company
      whether there will be a “review” of such Registration Statement and whenever the
      Commission comments in writing on such Registration Statement (the Company
      shall
      provide true and complete copies thereof and all written responses thereto
      to
      each of the Holders); (ii) any request by the Commission or any other Federal
      or
      state governmental authority for amendments or supplements to such Registration
      Statement or Prospectus or for additional information; (iii) the issuance by
      the
      Commission of any stop order suspending the effectiveness of such Registration
      Statement covering any or all of the Registrable Securities or the initiation
      of
      any Proceedings for that purpose; (iv) the receipt by the Company of any
      notification with respect to the suspension of the qualification or exemption
      from qualification of any of the Registrable Securities for sale in any
      jurisdiction, or the initiation or threatening of any Proceeding for such
      purpose; and/or (v) the occurrence of any event or passage of time that makes
      the financial statements included in such Registration Statement ineligible
      for
      inclusion therein or any statement made in such Registration Statement or
      Prospectus or any document incorporated or deemed to be incorporated therein
      by
      reference untrue in any material respect or that requires any revisions to
      such
      Registration Statement, Prospectus or other documents so that, in the case
      of
      such Registration Statement or Prospectus, as the case may be, it will not
      contain any untrue statement of a material fact or omit to state any material
      fact required to be stated therein or necessary to make the statements therein,
      in light of the circumstances under which they were made, not
      misleading.

     

    (e)  Piggy-Back
      Registrations.
      If at
      any time during any Effectiveness Period there is not an effective Registration
      Statement covering all of the Registrable Securities required to be covered
      during such Effectiveness Period and the Company shall determine to prepare
      and
      file with the Commission a registration statement relating to an offering for
      its own account or the account of others under the Securities Act of any of
      its
      equity securities, other than on Form S-4 or Form S-8 (each as promulgated
      under the Securities Act) or their then equivalents relating to equity
      securities to be issued solely in connection with any acquisition of any entity
      or business or equity securities issuable in connection with stock option or
      other employee benefit plans, then the Company shall send to each Holder written
      notice of such determination and, if within fifteen (15) days after receipt
      of
      such notice, any such Holder shall so request in writing, the Company shall
      include in such registration statement all or any part of such Registrable
      Securities such Holder requests to be registered, to the extent the Company
      may
      do so without violating registration rights of others which exist as of the
      date
      of this Agreement, subject to customary underwriter cutbacks applicable to
      all
      holders of registration rights and subject to obtaining any required consent
      of
      any selling stockholder(s) to such inclusion under such registration
      statement.

     

    (f)  Amendments
      and Waivers.
      The
      provisions of this Agreement, including the provisions of this sentence, may
      not
      be amended, modified or supplemented, and waivers or consents to departures
      from
      the provisions hereof may not be given, unless the same shall be in writing
      and
      signed by the Company and the Holders of not less than a majority of the then
      outstanding Registrable Securities. Notwithstanding the foregoing, a waiver
      or
      consent to depart from the provisions hereof with respect to a matter that
      relates exclusively to the rights of certain Holders and that does not directly
      or indirectly affect the rights of other Holders may be given by Holders of
      at
      least a majority of the Registrable Securities to which such waiver or consent
      relates; provided,
      however,
      that
      the provisions of this sentence may not be amended, modified, or supplemented
      except in accordance with the provisions of the immediately preceding
      sentence.

     

    
      
         

      

      
        9

        
          

        

      

      
         

      

    

    (g)  Notices.
      Any
      notice or request hereunder may be given to the Company or the Purchaser at
      the
      respective addresses set forth below or as may hereafter be specified in a
      notice designated as a change of address under this Section 7(g). Any notice
      or
      request hereunder shall be given by registered or certified mail, return receipt
      requested, hand delivery, overnight mail, Federal Express or other national
      overnight next day carrier (collectively, “Courier”) or telecopy (confirmed by
      mail). Notices and requests shall be, in the case of those by hand delivery,
      deemed to have been given when delivered to any party to whom it is addressed,
      in the case of those by mail or overnight mail, deemed to have been given on
      the
      earlier of actual receipt or five (5) business days after the date when
      deposited in the mail or with the overnight mail carrier, and, in the case
      of a
      telecopy, when confirmed. The address for such notices and communications shall
      be as follows:

     

    

    
      	
              If
                to the Company:

            	
              RONCO
                CORPORATION

            
	
            	
              61-69
                W. Moreland Road 

              Simi
                Valley, CA 93065

              Attention:
                Chief Executive Officer

            
	
            	
              Facsimile:
                (805) 433-1033

            
	 	 
	 	
              with
                a copy to:

            
	 	 
	
            	
              Broad
                and Cassel

            
	 	 
	
            	
              1
                N. Clematis Street, Suite 500

            
	 	 
	
            	
              West
                Palm Beach, Florida 33401

            
	
            	
              Attention:
                Kathleen L. Deutsch, P.A.

            
	
            	
              Facsimile:
                (561) 650-1130

            
	 	 
	
              If
                to a Purchaser:

            	
              To
                the address set forth under such Purchaser name on the signature
                pages
                hereto.

            
	
              If
                to any other Person who is 

            	 
	
              then
                the registered Holder:

            	
              To
                the address of such Holder as it appears in the stock transfer books
                of
                the Company

            

    

     

    or
      such
      other address as may be designated in writing hereafter in accordance with
      this
      Section 7(g) by such Person.

     

    (h)  Successors
      and Assigns.
      This
      Agreement shall inure to the benefit of and be binding upon the successors
      and
      permitted assigns of each of the parties and shall inure to the benefit of
      each
      Holder. The Company may not assign its rights or obligations hereunder without
      the prior written consent of the Purchaser. Each Holder may assign its rights
      under this Agreement as permitted under the Security Agreement. 

     

    (i)  Execution
      and Counterparts.
      This
      Agreement may be executed in any number of counterparts, each of which when
      so
      executed shall be deemed to be an original and, all of which taken together
      shall constitute one and the same agreement. In the event that any signature
      is
      delivered by facsimile transmission, such signature shall create a valid binding
      obligation of the party executing (or on whose behalf such signature is
      executed) the same with the same force and effect as if such facsimile signature
      were the original thereof.

     

    
      
         

      

      
        10

        
          

        

      

      
         

      

    

    (j)  Governing
      Law, Jurisdiction and Waiver of Jury Trial.
      THIS
      AGREEMENT SHALL BE GOVERNED BY AND CONSTRUED AND ENFORCED IN ACCORDANCE WITH
      THE
      LAWS OF THE STATE OF NEW YORK APPLICABLE TO CONTRACTS MADE AND PERFORMED IN
      SUCH
      STATE, WITHOUT REGARD TO PRINCIPLES OF CONFLICTS OF LAW. The Company and the
      Holders hereby consent and agree that the state or federal courts located in
      the
      County of New York, State of New York shall have exclusion jurisdiction to
      hear
      and determine any Proceeding between the Company, on the one hand, and the
      Holders, on the other hand, pertaining to this Agreement or to any matter
      arising out of or related to this Agreement; provided,
      that
      the Holders and the Company acknowledge that any appeals from those courts
      may
      have to be heard by a court located outside of the County of New York, State
      of
      New York, and further provided,
      that
      nothing in this Agreement shall be deemed or operate to preclude the Purchaser
      from bringing a Proceeding in any other jurisdiction to collect the obligations,
      to realize on the Collateral or any other security for the obligations, or
      to
      enforce a judgment or other court order in favor of the Purchaser. The Company
      and the Holders expressly submit and consent in advance to such jurisdiction
      in
      any Proceeding commenced in any such court, and the Company and the Holders
      hereby waive any objection which it may have based upon lack of personal
      jurisdiction, improper venue or forum
      non conveniens.
      The
      Company and the Holders hereby waive personal service of the summons, complaint
      and other process issued in any such Proceeding and agrees that service of
      such
      summons, complaint and other process may be made by registered or certified
      mail
      addressed to the Company at the address set forth in Section 7(g) and to the
      Holders at their respective addresses as shown in the Company’s records and that
      service so made shall be deemed completed upon the earlier of the actual receipt
      thereof or five (5) days after deposit in the U.S. mails, proper postage
      prepaid. The parties hereto desire that their disputes be resolved by a judge
      applying such applicable laws. Therefore, to achieve the best combination of
      the
      benefits of the judicial system and of arbitration, the parties hereto waive
      all
      rights to trial by jury in any Proceeding brought to resolve any dispute,
      whether arising in contract, tort, or otherwise between the Holders and/or
      the
      Company arising out of, connected with, related or incidental to the
      relationship established between then in connection with this Agreement. If
      either party hereto shall commence a Proceeding to enforce any provisions of
      this Agreement, the Security Agreement or any other Ancillary Agreement, then
      the prevailing party in such Proceeding shall be reimbursed by the other party
      for its reasonable attorneys’ fees and other costs and expenses incurred with
      the investigation, preparation and prosecution of such Proceeding.

     

    (k)  Cumulative
      Remedies.
      The
      remedies provided herein are cumulative and not exclusive of any remedies
      provided by law.

     

    (l)  Severability.
      If any
      term, provision, covenant or restriction of this Agreement is held by a court
      of
      competent jurisdiction to be invalid, illegal, void or unenforceable, the
      remainder of the terms, provisions, covenants and restrictions set forth herein
      

     

    
      
         

      

      
        11

        
          

        

      

      
         

      

    

     

    shall
      remain in full force and effect and shall in no way be affected, impaired or
      invalidated, and the parties hereto shall use their reasonable efforts to find
      and employ an alternative means to achieve the same or substantially the same
      result as that contemplated by such term, provision, covenant or restriction.
      It
      is hereby stipulated and declared to be the intention of the parties that they
      would have executed the remaining terms, provisions, covenants and restrictions
      without including any of such that may be hereafter declared invalid, illegal,
      void or unenforceable.

     

    (m)  Headings.
      The
      headings in this Agreement are for convenience of reference only and shall
      not
      limit or otherwise affect the meaning hereof.

     

     

    [Balance
      of page intentionally left blank; signature page follows]

     

     

    
      
         

      

      
        12

        
          

        

      

      
         

      

    

     

    IN
      WITNESS WHEREOF, the parties have executed this Registration Rights Agreement
      as
      of the date first written above.

     

    RONCO
      CORPORATION

     

    By:
      /s/
      Paul
      Kabashima                              

    Name:
      Paul
      Kabashima                               

    Title:
      Interim
      President                               

     

    LAURUS
      MASTER FUND, LTD. 

     

    By:
      unintelligible                                         
      

    Name:
      unintelligible                                    
      

    Title:
      Director                                              
      

     

    Address
      for Notices:

     

    825
      Third
      Avenue, 14th Floor

    New
      York,
      New York 10022

    Attention:
      David Grin

    Facsimile:
      212-541-4434

     

    

     

    
      
         

      

      
        13

        
          

        

      

      
         

      

    

     

    EXHIBIT
      A

     

    ____________,
      200___

     

    [Ronco
      transfer agent]

    _________________

    _________________

    _________________

    Attn:
      _____________

     

    
      	 	
              Re:

            	
              RONCO
                CORPORATION, a Delaware corporation (the
                “Company”)

            

    

     

    Ladies
      and Gentlemen:

     

    We
      have
      been requested to render this opinion in connection with the transfer from
      time
      to time of up to an aggregate of ___________ shares (the “Shares”) of the
      Company’s common stock, par value $.00001, by the persons and entities named as
      a selling stockholder in the Registration Statement (as hereafter defined)
      (individually, a “Holder,” and collectively, the “Holders”) in the amounts set
      forth next to each Holder’s name. Schedule
      A
      attached
      hereto sets forth the name of each Holder to whom this opinion relates and
      the
      number of Shares offered for sale by such Holder.

    

    We
      have
      been advised by the Company that it has heretofore issued the Shares (or plans
      to issue the Shares just prior to the sale or transfer described herein in
      accordance with issuance instructions the Company provides to you (the “Issuance
      Instructions”)) to the Holders pursuant to the exemption from registration
      afforded by Section 4(2) of the Securities Act of 1933, as amended (the “Act”),
      and the rules and regulations promulgated thereunder, and that the certificates
      evidencing the Shares bear (or would bear, if they had not already been issued)
      a restrictive legend. We have been further advised by the Holders that they
      wish
      to sell the Shares from time to time.

    

    The
      sale
      of the Shares has been registered in a registration statement on Form S-1 (File
      No. ______________________) (the “Registration Statement”), filed under the Act,
      which Registration Statement was declared effective by the Securities and
      Exchange Commission (the “SEC”) on __________ (the “Effective Date”). We have no
      knowledge as of the date hereof as to the issuance of any stop order suspending
      the effectiveness of the Registration Statement. We have also been advised
      by
      the Company that there have been no material changes in the information
      contained in the Registration Statement since the Effective Date that would
      require the filing of an amendment or supplement thereto, which amendment or
      supplement has not been filed with the SEC, and in the case of an amendment,
      declared effective by the SEC. Pursuant to the Registration Rights Agreement
      dated as of _________ among the Company and Laurus Master Fund, Ltd., the
      Holders have agreed to deliver a copy of the definitive prospectus constituting
      a portion of the Registration Statement to each buyer or transferee of the
      Shares. 

    

    
      
         

      

      
        14

        
          

        

      

      
         

      

    

    In
      rendering the opinions set forth herein, we have relied as to the factual
      matters that affect our opinions solely on our examination of the foregoing
      documents and have made no independent verification of the facts contained
      in
      those documents. Furthermore, we have not undertaken any independent
      investigation as to the accuracy or completeness of any factual representation
      or other information made or furnished in connection with the Registration
      Statement.

    

    Based
      solely upon the foregoing and in reliance thereon, we are of the opinion that
      the sale or transfer of the Shares may be effected in accordance with
      instructions of each Holder, provided that all of the following conditions
      have
      been met: (i) if the Shares being transferred have not yet been issued, you
      have
      received Issuance Instructions from the Company with respect to such Shares;
      (ii) you have not received a notice from the Company that the Registration
      Statement is no longer materially accurate and must be amended or supplemented
      by the Company; and (iii) all endorsement requirements for the transfer of
      the
      Shares have been complied with and are satisfied. Newly issued certificates
      evidencing the Shares sold need not be legended and no stop order need be
      maintained against them because the sale of Shares to our knowledge will comply
      with the registration provisions of the Act.

    

    We
      are
      licensed to practice law only in the State of Florida and do not hold ourselves
      out to be experts on the laws of any jurisdiction other than the State of
      Florida, the General Corporation Law or the State of Delaware, and the United
      States federal securities laws.

    

    This
      opinion letter is being furnished to you solely in connection with the transfer
      of the Shares by you as transfer agent for the Company. This opinion letter
      is
      not to be relied on by any other party for any other purpose.

    

     

    Very
      truly yours,

     

    [Company
      Counsel]

     

    

     

    
      
         

      

      
        15

Source: [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00111-of-00352.parquet"}, [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00111-of-00352.parquet"}]]