Document:

Exhibit 10.3

 

THE SECURITIES REPRESENTED HEREBY HAVE
BEEN ACQUIRED FOR INVESTMENT AND HAVE NOT BEEN REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE “SECURITIES ACT”),
OR ANY STATE SECURITIES LAWS. SUCH SECURITIES MAY NOT BE SOLD OR OFFERED FOR SALE IN THE ABSENCE OF SUCH REGISTRATION OR AN OPINION
OF COUNSEL REASONABLY SATISFACTORY TO THE COMPANY AND ITS COUNSEL THAT SUCH REGISTRATION IS NOT REQUIRED UNDER THE SECURITIES ACT.
COPIES OF THE AGREEMENTS COVERING THE PURCHASE OF THESE SECURITIES AND RESTRICTING THEIR TRANSFER MAY BE OBTAINED AT NO COST BY
WRITTEN REQUEST MADE BY THE HOLDER OF RECORD OF THIS CERTIFICATE TO THE SECRETARY OF THE CORPORATION AT THE PRINCIPAL EXECUTIVE
OFFICE OF THE CORPORATION.

 

May 18, 2012

 

WEBXU, INC.

 

WARRANT TO PURCHASE COMMON STOCK

 

Void after May 17, 2017

 

This certifies that, for
value received Breakwater Structured Growth Opportunities Fund, L.P., a Delaware limited partnership, or its permitted transferees
and assigns (the “Holder”) is entitled, subject to the terms set forth below, to purchase from Webxu, Inc.,
a Delaware corporation (the “Company”), One Million (1,000,000) shares of the common stock, $0.001 par value
("Common Stock"), of the Company (the “Warrant Shares”), as constituted on the date hereof
(the “Warrant Issue Date”), upon surrender hereof, at the principal office of the Company referred to below,
with the Notice of Exercise attached hereto duly executed, and simultaneous payment therefor in lawful money of the United States
or otherwise as hereinafter provided, at the Exercise Price as set forth in Section 2 below. The number, character and Exercise
Price of such shares of Common Stock subject to this Warrant to Purchase Common Stock (the “Warrant”) are subject
to adjustment as provided below. This Warrant is issued to the Holder in connection with certain loans being made by Holder pursuant
to the terms of a Loan Agreement between Holder and the Company and subsidiaries thereof dated March 1, 2012 (as amended on or
about the date of this Warrant).

 

1.Term
of Warrant. Subject to the terms and conditions set forth herein, this Warrant shall be exercisable, in whole or in part,
during the term (the “Term”) commencing on the Warrant Issue Date and ending at 5:00 p.m., Pacific Standard
Time, on May 17, 2017.

 

2.Exercise
Price. The price at which this Warrant may be exercised shall be U.S. $1.00 per share of Common Stock as adjusted from
time to time pursuant to Sections 8 and 12 hereof (the “Exercise Price”).

 

    	1

    	 

    

 

3.Exercise
of Warrant.

 

(a)Method of
Exercise. This Warrant is exercisable by the Holder in whole or in part, at any time, or from time to time, during the term
hereof as described in Section 1 above, by the surrender of this Warrant and the Notice of Exercise annexed hereto duly completed
and executed on behalf of the Holder, at the office of the Company (or such other office or agency of the Company as it may designate
by notice in writing to the Holder at the address of the Holder appearing on the books of the Company), upon payment of the aggregate
Exercise Price for the number of shares for which this Warrant is being exercised either (i) by cash or check, or (ii) by net exercise
pursuant to Section 3(b) below. Promptly after such exercise, the Company shall issue and deliver to the Holder a certificate or
certificates representing the number of shares of Common Stock issuable upon such exercise. Upon issuances by the Company in accordance
with the terms of this Warrant, all such shares of Common Stock shall be validly issued, fully paid and non-assessable, and free
from all taxes, liens and encumbrances with respect to the issuance thereof (except for any restrictions on sale imposed pursuant
to federal or applicable state securities laws). To the extent permitted by applicable law, this Warrant shall be deemed to have
been exercised immediately prior to the close of business on the date of its surrender for exercise as provided herein, even if
the Company's stock transfer books are at that time closed, and the Holder shall be treated for all purposes as the holder of record
of the Warrant Shares to be issued upon such exercise as of the close of business on such date. Upon any exercise of this Warrant
for fewer than all Warrant Shares purchasable pursuant to the terms of this Warrant, the Company shall cancel this Warrant and
execute and deliver a new Warrant or Warrants in substantially identical form for the remaining Warrant Shares.

 

(b)Net Exercise.
If, at the date of calculation set forth below, the fair market value of one Warrant Share is greater than the Exercise Price per
share set forth in Section 2 (as adjusted to the date of such calculation), then, in lieu of paying the Exercise Price by cash
or check, Holder may elect to exercise all or a portion of the Warrant on a “net exercise” basis by so indicating in
the Notice of Exercise delivered to the Company pursuant to Section 3(a) in which case the Company shall issue to Holder that number
of Warrant Shares computed using the following formula:

 

(c)X = Y (A-B)

 

(d)A

 

(e)Where:

 

(f) X = the number
of Warrant Shares to be issued to Holder upon exercise;

 

(g)Y = the total
number of Warrant Shares purchasable under the Warrant or, if Holder elects to exercise the Warrant in part, then the number of
Warrant Shares as to which such Warrant is being exercised;

 

(h) A = the fair market
value of one Warrant Share as determined by the Board of Directors of the Company in good faith in accordance with the terms of
this Warrant;

 

(i) B = the Purchase
Price per Warrant Share (as adjusted to the date of such calculation);

 

    	2

    	 

    

 

(j)provided, however,
that (i) in the event that the Warrant is exercised pursuant to this Section 3(b) at a time during which the Company is not a Public
Company (as defined below), the fair market value per Warrant Share shall be based upon the fair market value of the Common Stock
of the Company if sold as a going concern and without regard to any discount for the lack of liquidity or on the basis that the
relevant securities do not constitute a majority or controlling interest in the Company; and (ii) in the event that the Warrant
is exercised pursuant to this Section 3(b) while the Company is a Public Company, the fair market value per Warrant Share shall
be the Market Price (as defined elsewhere herein) measured on the business day immediately prior to the date of exercise. For purposes
of this Warrant, the Company shall be a "Public Company" for so long it is a reporting company under the Securities Exchange
Act of 1934, as amended (the "Exchange Act"), and its Common Stock is traded on a national securities exchange, NASDAQ,
the OTC Bulletin Board or on another trading market on which the Common Stock is quoted on a daily basis.

 

(k)No Fractional
Shares or Scrip. No fractional shares or scrip representing fractional share shall be issued upon the exercise of this Warrant.
Any fractional shares shall be rounded to the nearest whole number.

 

(l)Replacement
of Warrant. On receipt of evidence reasonably satisfactory to the Company of the loss, theft, destruction, or mutilation of
this Warrant and, in the case of loss, theft, or destruction, on delivery of an indemnity agreement (without bond) reasonably satisfactory
in form and substance to the Company or, in the case of mutilation, on surrender and cancellation of this Warrant, the Company
at its expense shall execute and deliver, in lieu of this Warrant, a new warrant of like tenor and amount.

 

4.Rights
of Shareholders. Subject to Section 8 of this Warrant, the Holder shall not be entitled to vote or receive dividends or
be deemed the holder of Common Stock or any other securities of the Company that may at any time be issuable on the exercise hereof
for any purpose, nor shall anything contained herein be construed to confer upon the Holder, as such, any of the rights of a shareholder
of the Company or any right to vote for the election of directors or upon any matter submitted to shareholders at any meeting thereof,
or to give or withhold consent to any corporate action (whether upon any recapitalization, issuance of stock, reclassification
of stock, change of par value, or change of stock to no par value, consolidation, merger, conveyance, or otherwise) or to receive
notice of meetings, or to receive dividends or subscription rights or otherwise until the Warrant shall have been exercised and
the shares of Common Stock purchasable upon the exercise hereof shall have been issued, as provided herein.

 

5.Successors
and Assigns.

 

(a)This Warrant
and the Warrant Shares may not be transferred or assigned in whole or in part (i) unless such transfer complies with Section 11(h)
of this Warrant; (ii) a pre-transfer document is executed stating the stating the name and address of the assignee and identifying
the portion of the Warrant being assigned and (iii) if requested by the Company, an opinion of counsel (by counsel reasonably satisfactory
to Company) that no registration or qualification under federal or applicable state securities laws are required in connection
with the transfer; provided however that no such opinion of counsel shall be required for transfers to any officer or director
of Holder or any general partner of Holder, any partner of Holder, any affiliate of Holder or a partner of an affiliate or any
corporation, partnership, limited liability company or other entity or person controlling, controlled by, or under common control
with Holder. Subject to any applicable transfer restrictions, the terms and provisions of this Warrant shall inure to the benefit
of, and be binding upon, the Company and the holders hereof and their respective successors and assigns. Should the Warrant be
transferred in part such that the Warrant Shares are held by more than two transferees, the Company and the holders of a majority
of the Warrant Shares can amend the terms of the Warrant for all warrant holders.

 

    	3

    	 

    

 

(b)This Warrant
and the Warrant Shares (and the securities issuable, directly or indirectly, upon conversion of the Shares, if any) shall be imprinted
with a legend in substantially the following form:

 

THIS
WARRANT AND THE SHARES ISSUABLE HEREUNDER HAVE NOT BEEN REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE “ACT”),
OR THE SECURITIES LAWS OF ANY STATE AND MAY NOT BE OFFERED, SOLD OR OTHERWISE TRANSFERRED, PLEDGED OR HYPOTHECATED UNLESS AND
UNTIL REGISTERED UNDER SAID ACT AND APPLICABLE STATE SECURITIES LAW OR, IN THE OPINION OF LEGAL COUNSEL IN FORM AND SUBSTANCE
SATISFACTORY TO THE ISSUER OF THESE SECURITIES, SUCH OFFER, SALE OR TRANSFER, PLEDGE OR HYPOTHECATION IS EXEMPT FROM REGISTRATION.

 

6.Reservation
of Stock; Opinions. The Company covenants that during the term this Warrant is exercisable, the Company will reserve from
its authorized and unissued Common Stock a sufficient number of shares to provide for the issuance of Common Stock upon the exercise
of this Warrant. The Company further covenants that all shares that may be issued upon the exercise of rights represented by this
Warrant and payment of the applicable Exercise Price, all as set forth herein, will be free from all taxes, liens, and charges
in respect of the issue thereof (other than taxes in respect of any transfer occurring contemporaneously or otherwise specified
herein). The Company agrees that its issuance of this Warrant shall constitute full authority to its officers who are charged with
the duty of executing stock certificates to execute and issue the necessary certificates for shares of Common Stock upon the exercise
of this Warrant. In connection with any exercise of this Warrant, the Company agrees to cause its counsel to render such customary
legal opinions regarding the issuance and validity of the Warrant Shares and compliance with applicable securities laws as may
be reasonably requested by Holder or as may be required by the Company's transfer agent or any broker of Holder.

 

7.Amendments
and Waivers. Any term of this Warrant may be amended and the observance of any term of this Warrant may be waived (either
generally or in a particular instance and either retroactively or prospectively) only with the written consent of the Company and
the Holder. No waivers of or exceptions to any term, condition or provision of this Warrant, in any one or more instances, shall
be deemed to be, or construed as, a further or continuing waiver of any such term, condition or provision. Notwithstanding the
foregoing, any provision of this Warrant may be amended or waived by written consent of both the Holder and Company.

 

    	4

    	 

    

 

8.Adjustments.
The Exercise Price and the number of shares purchasable hereunder are subject to adjustment from time to time as follows:

 

(a)Reclassification,
etc. If the Company at any time while this Warrant, or any portion thereof, remains outstanding and unexpired shall, by reclassification
of securities or otherwise, change any of the securities as to which purchase rights under this Warrant exist into the same or
a different number of securities of any other class or classes, this Warrant shall thereafter represent the right to acquire such
number and kind of securities as would have been issuable as the result of such change with respect to the securities which were
subject to the purchase rights under this Warrant immediately prior to such reclassification or other change and the Exercise Price
therefor shall be appropriately adjusted, all subject to further adjustment as provided in this Section 8.

 

(b)Split, Subdivision
or Combination of Shares. If the Company at any time while this Warrant, or any portion hereof, remains outstanding and unexpired
shall split, subdivide or combine the securities as to which purchase rights under this Warrant exist, into a different number
of securities of the same class, the Exercise Price for such securities shall be proportionately decreased and the number of securities
issuable upon exercise proportionately increased in the case of a split or subdivision or the Exercise Price of such securities
shall be proportionately increased and the number of securities issuable upon exercise proportionately decreased in the case of
a combination.

 

(c)Adjustments
for Dividends in Stock or Other Securities or Property. If, while this Warrant, or any portion hereof, remains outstanding
and unexpired the holders of the securities as to which purchase rights under this Warrant exist at the time shall have received,
or, on or after the record date fixed for the determination of eligible shareholders, shall have become entitled to receive, without
payment therefor, other or additional stock or other securities or property (other than cash) of the Company by way of dividend,
then and in each case, this Warrant shall represent the right to acquire, in addition to the number of shares of the security receivable
upon the exercise of this Warrant, and without payment of any additional consideration thereof, the amount of such other or additional
stock or other securities or property (other than cash) of the Company which such holder would hold on the date of such exercise
had it been the holder of record of the security receivable upon exercise of this Warrant on the date hereof and had thereafter,
during the period from the date hereof to and including the date of such exercise, retained such shares and/or all other additional
stock available by it as aforesaid during such period, giving effect to all adjustments called for during such period by the provisions
of this Section 8. The Company agrees that so long as any portion of this Warrant remains outstanding, it shall not pay any cash
dividends on any securities as to which purchase rights under this Warrant exist at the time without providing at least ten days
prior written notice of the record date of such dividend.

 

    	5

    	 

    

 

(d)Adjustment
for Dilutive issuances.

 

(i)Adjustment.
If the Company shall issue any Common Stock (or shall be deemed to issue any Common Stock pursuant to subdivision 8(d)(ii)(3) below)
other than Excluded Stock for a consideration per share less than the Exercise Price in effect immediately prior to the issuance
of such Common Stock (excluding stock dividends, subdivisions, split-ups, combinations, dividends or recapitalizations which are
covered by Sections (8)(a),(b) and (c)), the Exercise Price shall thereafter (except as otherwise provided in this Section 8(d))
be adjusted to a price equal to the consideration per share at which such Common Stock is issued (or deemed issued).

 

(ii)Consideration;
Common Stock Equivalents. For purposes of any adjustment of the Exercise Price(s) pursuant to clause (i) above, the following
provisions shall be applicable:

 

(1)Cash Consideration.
In the case of the issuance of Common Stock for cash, the consideration shall be deemed to be the amount of cash paid therefor.

 

(2)Non-Cash
Consideration. In the case of the issuance of Common Stock for a consideration in whole or in part other than cash, the consideration
other than cash shall be deemed to be the fair market value thereof as determined in good faith by the board of directors of the
Company, in accordance with generally accepted accounting principles; provided, however, that if, at the time of such determination,
the Common Stock is traded in the over-the-counter market or on a national or regional securities exchange, such fair market value
as determined by the board of directors of the Company shall not exceed the aggregate Market Price of that portion of the shares
of Common Stock being issued for a consideration other than cash. For purposes of this Warrant, “Market Price”
means the closing price of the Common Stock on the principal domestic securities exchange on which such security is listed or the
over-the-counter quotation system on which such security is quoted, or, if there have been no sales on any such exchange or quotation
system on any day, the average of the highest bid and lowest asked prices on all such exchange or quotation system at the end of
such day, or, if on any day such security is not so listed, the average of the highest bid and lowest asked prices on such day.

 

(3)Common Stock
Equivalents. In the case of the issuance of (i) options to purchase or rights to subscribe for Common Stock (other than Excluded
Stock), (ii) securities by their terms convertible into or exchangeable for Common Stock (other than Excluded Stock) or (iii) options
to purchase or rights to subscribe for such convertible or exchangeable securities, which, in any case, entitle any person to acquire
shares of Common Stock at an effective price per share less than the then Exercise Price as then in effect (such lower price, the
“Base Share Price”) then the Exercise Price shall be reduced (but shall never be increased) to equal the Base
Share Price. For purposes hereof, if the holder of the Common Stock Equivalents so issued shall at any time, whether by operation
of purchase price adjustments, reset provisions, floating conversion, exercise or exchange prices or otherwise, or due to warrants,
options or rights per share that are issued in connection with such issuance, be entitled to receive shares of Common Stock at
an effective price per share which is less than the Exercise Price, such issuance shall be deemed to have occurred for less than
the Exercise Price on such date of the issuance.

 

    	6

    	 

    

 

(iii)“Excluded
Stock” shall mean all shares of Common Stock issued (or pursuant to subdivision 8(d)(ii)(3) above, deemed to be issued)
by the Company:

 

(1)upon exercise
or conversion of any securities of the Company outstanding immediately prior to or on the Warrant Issue Date; or

 

(2)as a dividend
or other distribution on any capital stock or pursuant to any event for which adjustment is made pursuant to Sections 8(a), (b)
or (c) hereof.

 

(iv)All shares
of Excluded Stock shall be deemed to be outstanding for all purposes of the computations of Section 8(d)(i) above.

 

(e)Rounding.
All calculations under this Section 8 shall be made to the nearest cent or to the nearest one hundredth (1/100) of a share, as
the case may be.

 

(f)Certificate
as to Adjustments. Upon the occurrence of each adjustment or readjustment pursuant to Section 8 hereof, the Company at its
expense shall promptly compute such adjustment or readjustment in accordance with the terms hereof and furnish to each holder of
this Warrant a certificate setting forth such adjustment or readjustment and showing in detail the facts upon which such adjustment
or readjustment is based. The Company shall, upon the written request, at any time, of any such holder, furnish or cause to be
furnished to such holder a like certificate setting forth: (i) such adjustments and readjustments; (ii) the Exercise Price at the
time in effect; and (iii) the number of shares and the amount, if any, of other property which at the time would be received upon
the exercise of the Warrant.

 

9.No
Impairment. The Company will not, by any voluntary action, avoid or seek to avoid the observance or performance of any
of the terms to be observed or performed hereunder by the Company, but will at all times in good faith assist in the carrying out
of all of the provisions of Section 8 and in the taking of all such action as may be necessary or appropriate in order to protect
the rights of the holders of this Warrant against impairment.

 

10.[Intentionally
omitted]

 

11.Piggyback
Registration Rights.

 

(a)Definitions.
For purposes of this Section 11:

 

(i)Rights
Holder. The term “Rights Holder” shall mean the holder of Registrable Securities that has registration rights
pursuant to this Warrant.

 

(ii)Registration.
The terms “register,” “registered,” and “registration”
refer to a registration effected by preparing and filing a registration statement in compliance with the Securities Act, and the
declaration or ordering of effectiveness of such registration statement.

 

    	7

    	 

    

 

(iii)Registrable
Securities. The term “Registrable Securities” means: (1) all Warrant Shares that are issued or issuable
upon exercise of this Warrant, and (2) any shares of Common Stock of the Company issued or issuable, from time to time, upon any
reclassification, share combination, share subdivision, stock split, share dividend, or similar transaction or event, or otherwise
as a distribution on, in exchange for or with respect to any of the foregoing; provided, however, that the term "Registrable
Securities" shall exclude in all events (and such securities shall not constitute "Registrable Securities") (i)
any Registrable Securities sold or transferred by a person in a transaction in which the registration rights granted under this
Warrant are not assigned in accordance with the provisions of this Warrant, (ii) any Registrable Securities sold in a public offering
pursuant to a registration statement filed with the United States Securities and Exchange Commission (“Commission”)
or sold pursuant to Rule 144 promulgated under the Securities Act ("Rule 144") or (iii) as to any Rights Holder,
all of such Registrable Securities that can be publicly sold without restriction (including, without limitation, as to volume,
but by complying with the manner of sale and Form 144 filing requirements, if applicable) pursuant to Rule 144.

 

(iv)Prospectus.
The term "Prospectus" shall mean the prospectus included in any Registration Statement (including, without limitation,
a prospectus that discloses information previously omitted from a prospectus filed as part of an effective registration statement
in reliance upon Rule 430A promulgated under the Securities Act), as amended or supplemented by any prospectus supplement (including,
without limitation, any prospectus supplement with respect to the terms of the offering of any portion of the Registrable Securities
covered by such Registration Statement), and all other amendments and supplements to the Prospectus, including post-effective amendments,
and all material incorporated by reference or deemed to be incorporated by reference in such Prospectus.

 

(v)Registration
Statement. “Registration Statement” has the meaning set forth in Section 11(b).

 

(b)Registration
Statement. Subject to the cutback restrictions set forth herein, if at any time after the Warrant Issue Date, the Company shall
seek to register any shares of its Common Stock under the Securities Act for sale to the public for its own account or on the account
of others on a registration statement promulgated under the Securities Act (“Registration Statement”) (except
with respect to registration statements on Form S-4, S-8 or another form not available for registering the Registrable Securities
for sale to the public) the Company will promptly give written notice thereof to the Rights Holder. If within ten (10) days after
Rights Holder’s receipt of such notice the Rights Holder requests the inclusion of all of Rights Holder’s Registrable
Securities, subject to the limitations set forth herein, in such registration, the Company will use commercially reasonable efforts
to include in the registration such Registrable Securities. Notwithstanding the foregoing, if either (i) the Registration Statement
relates to an underwritten public offering and the underwriter of such offering requests that some or all of the Registrable Securities
be excluded from the Registration Statement or (ii) the Registration Statement relates to the resale of shares Common Stock that
was issued pursuant to (or was issued upon conversion or exercise of other Company securities that were issued) a capital raising
transaction of at least $1,000,000 occurring within three months of, or after, the Company becoming a reporting company under Section
13 or 15 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), and the holders of a majority
of the shares issued in such capital raising transaction (on a fully diluted basis) request that some or all of the Registrable
Securities be excluded from the Registration Statement, the Company shall have no obligation to include the Registrable
Securities in such Registration Statement to the extent of such request or to provide notice to the Rights Holder of such Registration
Statement if all of the Registrable Securities will be excluded from such Registration Statement; provided, however, that the right
to exclude such Registrable Securities shall not apply in the event the Registration Statement includes shares other than shares
issued in such capital raising transaction.  If any or all of the Registrable Securities are allowed to be included in an
underwritten offering, the right to include any Registrable Securities in any such offering shall be subject to (i) the
rights of other shareholders of the Company who also have rights to include shares in such offering, (ii) the ability of the underwriter
for such offering to exclude some or all of the shares requested to be registered on the basis of a good faith determination that
inclusion of such securities might adversely affect the success of the offering or otherwise adversely affect the Company, and
(iii) the execution by Rights Holder of the underwriting agreement and other customary documents requested by the managing underwriter
that are executed by other holders selling securities in such offering, and the furnishing of such information and documents as
the Company or the managing underwriter may reasonably request in connection with such offering.

 

    	8

    	 

    

 

(c)Permitted
Window. This Section 11(c) only applies if the Registration Statement relates to an offering being conducted pursuant to Rule
415 promulgated under the Securities Act (“Shelf Registration Statement”).

 

(i)Rights Holder
agrees that Rights Holder will sell the Registrable Securities pursuant to such registration only during a Permitted Window (as
defined below). For the purposes of this Warrant, a "Permitted Window" with respect to Rights Holder is a period
of 30 consecutive calendar days commencing upon delivery to Rights Holder of the Company's written notification to Rights Holder
in response to a Notice of Resale that the Prospectus contained in the Registration Statement is available for resale. In order
to cause a Permitted Window to commence, Rights Holder must first give written notice to the Company of its bona fide present intention
to sell part or all of the Registrable Securities pursuant to such registration (a "Notice of Resale"). Upon delivery
of such Notice of Resale, the Company will give written notice to Rights Holder as soon as practicable, but in no event not more
than five (5) business days after such delivery, that (A) the Permitted Window will commence on the date such notice is delivered
to Rights Holder, or (B) the Company believes it is appropriate for the Company to supplement the Prospectus or make an appropriate
filing under the Exchange Act so as to cause the Prospectus to become current (unless a certificate of the President or Chief Executive
Officer is delivered as provided in subparagraph (b) below), or (C) the Company believes it is required under the Securities Act
and the Rules and Regulations thereunder to amend the Shelf Registration Statement in order to cause the Prospectus to be current
(unless a certificate of the President or Chief Executive Officer is delivered as provided in subparagraph (b) below). If the Company
determines that a supplement to the Prospectus, the filing of a report pursuant to the Exchange Act or an amendment Registration
Statement required under the Securities Act, as provided above, is necessary, it will take such actions as soon as reasonably practicable
(subject to subparagraph (b) below and Section 11(d) below), and the Company will notify Rights Holder when it has filed such supplement,
report or amendment, and, in the case of an amendment, the effectiveness thereof, and the Permitted Window will then commence.

 

    	9

    	 

    

 

(ii)If the Company
furnishes to Rights Holders a certificate signed by the President or Chief Executive Officer of the Company stating that, in the
good faith judgment of the Company, there exists (A) a material development or potential material development involving the Company
which the Company would be obligated to disclose in the Prospectus contained in the Registration Statement, which disclosure would,
in the good faith judgment of the President or Chief Executive Officer or the Board of Directors of the Company, be premature or
otherwise inadvisable at such time or (B) a concurrent public filing by the Company with the Commission of a registration statement
(other than on Form S-8) registering the offer and sale of shares by the Company, then the Company will have the right (the "Deferral
Right") to defer the commencement of a Permitted Window for a period of not more than 30 days after the date of delivery
of the Notice of Resale; provided, however, that the Company will not utilize the Deferral Right more than four (4) times in any
twelve month period, that the total number of days covered by exercise of the Deferral Rights in any twelve month period shall
not exceed 90 days, and that the Company will exercise all good faith efforts to minimize the period of such delays, consistent
with the Company's good faith business judgment, including without limitation concerning premature public disclosure of confidential
or sensitive information; and provided further, however, that the Company may defer the commencement of the Permitted Window for
up to 30 days if so requested by an underwriter in connection with an underwritten offering by the Company of the Company's securities.

 

(d)Closing
of Permitted Window. This Section 11(d) only applies if the Registration Statement is a Shelf Registration Statement. During
a Permitted Window and in the event (i) of the happening of any event of the kind described in Section 11(c)(ii) hereof or (ii)
that, in the judgment of the President, Chief Executive Officer or the Company's Board of Directors, it is advisable to suspend
use of the Prospectus for a discrete period of time due to undisclosed pending corporate developments or pending public filings
with the Commission (which need not be described in detail), the Company shall deliver a certificate in writing to the Rights Holder
to the effect of the foregoing and, upon delivery of such certificate, the Permitted Window shall terminate. The Permitted Window
shall resume upon Rights Holder's receipt of copies of the supplemented or amended Prospectus, or at such time as Rights Holder
is advised in writing by the Company that the Prospectus may be used, and at such time as Rights Holder has received copies of
any additional or supplemental filings that are incorporated or deemed incorporated by reference in such Prospectus and which are
required to be delivered as part of the Prospectus. In any event, the Permitted Window shall resume no later than 30 days after
it has been terminated pursuant to this Section.

 

(e)Expenses.
The registration fees and expenses incurred by the Company in connection with the Registration Statement, including, without limitation,
all registration, qualification and filing fees, printing expenses, escrow fees, fees and disbursements of counsel for the Company,
blue sky fees and expenses, and the expense of any special audits incident to or required by any such registration, shall be borne
by the Company. The Company shall also reimburse the Rights Holder for the costs of one independent counsel to the Rights Holder.
Subject to the foregoing, the Rights Holder shall be responsible for (i) any fees and expenses of its counsel or other advisers
and (ii) any underwriting discounts associated with Rights Holder’s Registrable Securities.

 

    	10

    	 

    

 

(f)Furnish
Information. It shall be a condition precedent to the obligations of the Company to take any action pursuant to Section 11
that Rights Holder shall furnish to the Company such information regarding it, the Registrable Securities held by it, and the intended
method of disposition of such securities as shall be required to timely effect the registration of its Registrable Securities.
In addition, Rights Holder shall be required to make covenants to the Company regarding compliance with stock manipulation regulations
and other typical covenants made by someone selling securities pursuant to a registration statement. If such covenants are not
delivered or if all such information is not timely delivered to the Company (but in no event later than seven (7) calendar days
after the Company requests such information), the Company shall have no obligation to include the Registrable Securities in the
Registration Statement.

 

(g)Termination
of Company’s Obligations. The Company shall have no obligation to register, or maintain, a Registration Statement governing
Registrable Securities, (i) if all Registrable Securities have been registered and sold pursuant to registrations effected pursuant
to this Warrant, or (ii) for so long as the Company is a Public Company and all Registrable Securities held by Rights Holder may
be sold without restriction (including, without limitation, as to volume, but by complying with the manner of sale and Form 144
filing requirements, if applicable) pursuant to Rule 144, as it may be amended from time to time, including but not limited to
amendments that reduce that period of time that securities must be held before such securities may be sold pursuant to such rule.

 

(h)Assignment.
Notwithstanding anything herein to the contrary, the registration rights of Rights Holder under Section 11 hereof shall be automatically
assigned by Rights Holder to any transferee of all of Rights Holder's Registrable Securities who is a Permitted Transferee (as
defined below); provided, however, that (w) no party may be assigned any of the foregoing rights until the Company is given written
notice by the assigning party at the time of such assignment stating the name and address of the assignee and identifying the securities
of the Company as to which the rights in question are being assigned; (x) that any such assignee shall receive such assigned rights
subject to all the terms and conditions of this Warrant; (y) such arrangement is made in accordance with the terms of this Warrant;
and (z) no such assignment or assignments shall increase the obligations of the Company hereunder. For purposes of this Warrant,
a "Permitted Transferee" shall mean any person who (a) is (i) an "accredited investor" as that term
is defined in Rule 501(a) of Regulation D under the Securities Act; or (ii) a partner of Rights Holder, an affiliate of Rights
Holder or a partner of an affiliate or any corporation, partnership, limited liability company or other entity or person controlling,
controlled by, or under common control with, Rights Holder and (b) is a transferee of the Registrable Securities as permitted under
the securities laws of the United States. After a Registration Statement registering any of the Registrable Securities is filed
with the Commission, the Company shall have no obligation to file Prospectus supplements or an amendment to the Registration Statement
to include the Permitted Transferee in the “Selling Shareholder” table of the Prospectus.

 

    	11

    	 

    

 

(i)Notice of
Registered Transfer. Upon any transfer of Registrable Securities pursuant to a Shelf Registration Statement, Rights Holder
will be required to deliver to the Company an executed notice of transfer in form reasonably acceptable to the Company, which form
shall include, among other things, a representation that (i) the transfer was made in accordance with the plan of distribution
section of the Registration Statement and (ii) the Rights Holder and the shares that were transferred were listed in the selling
shareholder table of the Prospectus or in amendments or supplements thereto. Rights Holder understands and agrees that no transfer
may be made by Rights Holder pursuant to the Registration Statement unless (i) the Registration Statement is effective and (ii)
neither the Commission nor any market on which the Company’s securities are traded has halted trading of the Common Stock.

 

12.Notices
of Record Date. In the event of any taking by the Company of a record of the holders of Common Stock for the purpose of
determining the holders thereof who are entitled to receive any dividend (other than a cash dividend) or other distribution, any
right, as a class, to subscribe for, purchase or otherwise acquire any shares of stock of any class or any other securities or
property or to receive any other right as a class, the Company shall notify Holder at least ten (10) days prior to such record
date, a notice specifying the date on which any such record is to be taken for the purpose of such dividend or distribution or
right, and the amount and character of such dividend, distribution or right.

 

13.Governing
Law. This Warrant shall be governed by the internal laws of the State of Delaware applicable to contracts made between
residents of the State of Delaware and without regard to any conflict of law principles.

 

14.Notices.
All notices required under this Warrant shall be deemed to have been given or made for all purposes (i) upon personal delivery,
(ii) upon confirmation receipt that the communication was successfully sent to the applicable number if sent by facsimile; (iii)
one day after being sent, when sent by professional overnight courier service, or (iv) five days after posting when sent by registered
or certified mail to either party hereto at the address set forth below or at such other address as either party may designate
by notice pursuant to this Section 12.

 

	If to the Company:	Webxu, Inc.
	 	11999 San Vicente Boulevard, Suite 400
	 	Los Angeles, California 90049
	 	Attention: Matt Hill, CEO
	 	Fax:  (323) 978-1211

 

	If to the Holder:	At the address provided to the Company by the Holder or such other address as the Holder may request by notifying the Company in writing.

 

15.Captions.
The Section and subsection headings of this Warrant are inserted for convenience only and shall not constitute a part of this Warrant
in construing or interpreting any provision hereof.

 

    	12

    	 

    

 

IN WITNESS HEREOF,
WEBXU, INC. has caused this Warrant to be executed by its officer thereunto duly authorized.

 

Dated: May 18, 2012

	 	WEBXU, INC., a Delaware corporation
	 	 	 
	 	By: 	/J. Aaronson/
	 	Name:  Jeffrey Aaronson
	 	Title:  CFO

 

    	13

    	 

    

 

NOTICE OF EXERCISE

(to be signed only on exercise of Warrant)

 

To:   Webxu, Inc.

 

(1)The
undersigned hereby irrevocably elects to purchase _________________* shares of common stock of WEBXU, INC. pursuant to the terms of the attached Warrant and tenders herewith payment of the purchase
price for such shares in full; or

 

Exercise
the attached Warrant with respect to _________________ shares of common stock of WEBXU, INC., pursuant to the net exercise provisions
of Section 3(b) of the attached Warrant;(2)In exercising this Warrant, the undersigned hereby confirms and acknowledges that
the shares of common stock are being acquired solely for the account of the undersigned and not as a nominee for any other party,
and for investment, and that the undersigned will not offer, sell, or otherwise dispose of any such shares of common stock except
under circumstances that will not result in a violation of any federal securities laws, including without limitation the Securities
Act of 1933, as amended, any state securities laws or any applicable securities laws of foreign jurisdictions, or any rules or
regulations promulgated thereunder.

 

	 	 	 	[NAME]
	 	 	 	 
	Date: 	 	 	By: 	 
	 	 	 	(Signature must conform in all respects to name of holder as specified on the face of the Warrant)

 

 

* Insert here the number of shares as to which the Warrant is
being exercised.

 

    	14Exhibit 10.4

 

FIRST AMENDMENT TO

PLEDGE AND GENERAL SECURITY AGREEMENT

 

THIS FIRST AMENDMENT TO PLEDGE AND GENERAL SECURITY
AGREEMENT (this “Amendment”) is made by and among BREAKWATER STRUCTURED GROWTH OPPORTUNITIES FUND, L.P., a Delaware
limited partnership (“Lender”), WEBXU, INC., a Delaware corporation (“Webxu”), and each of
the following direct or indirect subsidiaries of Webxu (individually, a “Subsidiary” and collectively, the “Subsidiaries”):
(i) Bonus Interactive Inc., a Delaware corporation and wholly owned subsidiary of Webxu formerly known as Secureaquote, Inc. (“Bonus
Interactive”), (ii) Webxu Media, Inc., a Delaware corporation and wholly owned subsidiary of Webxu formerly known as Lot6
Media, Inc. which resulted from the conversion of Lot6 Holding, LLC, a Delaware limited liability company, into a corporation (“Webxu
Media”), and (iii) Lot6 Media, LLC, a California limited liability company and wholly owned subsidiary of Webxu Media
(“Lot6 LLC”). Webxu and the Subsidiaries are sometimes collectively referred to herein as “Borrowers”
and, individually, as a “Borrower.”

 

RECITALS

 

A.     Borrowers and
Lender have previously entered into a Loan Agreement, dated as of March 1, 2012 (the “Original Loan Agreement”),
pursuant to which (i) Lender made an initial loan in the face amount of $1,200,000 (subject to original issue discount) (the “First
Term Loan”) which loan is evidenced by a Senior Secured Promissory Note in favor of Lender, dated March 1, 2012, in the
face amount of $1,200,000 (the “First Note”), and (ii) Lender agreed to make an additional loan in the face amount
of $1,200,000 (subject to original issue discount) upon request of Borrowers and subject to satisfaction of certain conditions
(the “Second Term Loan”).

 

B.     The First Note
and related obligations are secured by certain collateral pursuant to the terms of a Pledge and General Security Agreement, dated
as of March 1, 2012, among the Borrowers and Lender (the “Original Security Agreement”).

 

C.     Borrowers and
Lender have entered into Amendment No. 1 to Loan Agreement, dated of even date herewith (the “Amendment to Loan Agreement”),
pursuant to which, among other things, the amount of the Second Term Loan has been increased to a loan in the face amount of $1,800,000
(subject to original issue discount) and which increased Second Term Loan is evidenced by a Senior Secured Promissory Note in favor
of Lender, of even date herewith, in the face amount of $1,800,000 (subject to original issue discount) (the “Second Note”
and, collectively, with the First Note, the “Notes”)), which Second Note will be secured along with the First
Note by certain collateral pursuant to the terms of the Original Security Agreement, as amended by this Amendment.

 

D.     To induce Lender to enter into the Amendment to Loan Agreement
and to make the Second Term Loan, Borrowers have agreed to amend the Original Security Agreement as set forth herein with the intent
that the security interests granted in the Original Security Agreement will secure all of the Obligations as such term is defined
in the Original Loan Agreement, as amended by the Amendment to Loan Agreement (collectively, the “Amended Loan Agreement”).

 

FIRST AMENDMENT TO

PLEDGE AND GENERAL SECURITY AGREEMENT

 

    	 

    	 

    

 

NOW, THEREFORE, for valuable consideration, the
amount and sufficiency which is hereby acknowledged, the parties agree as follows:

 

agreement

 

1.     Recitals. The Recitals are true and
correct and are incorporated herein by reference.

 

2.     Loan Agreement. All references in
the Original Security Agreement to the “Loan Agreement” shall be deemed to refer to the Amended Loan Agreement.

 

3.     Amended Definition of “Indebtedness”.
Section 2 of the Original Security Agreement (Indebtedness Defined) is hereby amended to read in its entirety as follows:

 

“2.Indebtedness
Defined. “Indebtedness” means all indebtedness and other obligations of Borrowers to Lender under the Loan Agreement,
the First Note and the Second Note (each as defined in the Loan Agreement, as amended), and all other instruments, agreements
and documents executed by Borrowers pursuant to the Loan Agreement, as amended (the “Credit Documents”).”

 

4.     Reaffirmation of Security Interest.
Borrowers hereby reaffirm each and every duty and obligation set forth in the Original Security Agreement, as amended by this Amendment,
and Borrowers hereby reaffirm the grant of security interest in and to the Collateral and acknowledges and agrees that the security
interest created thereby is intended to remain as a continuing security interest and not to be interrupted by the making of this
Amendment, the making of the Amendment to Loan Agreement, the repayment of the First Note, or the issuance of the Second Note or
any other Indebtedness under the Amended Loan Agreement. Without limiting the foregoing, Borrowers acknowledge and agree that the
provisions of Section 2 of the Original Security Agreement shall continue to apply with respect to the repayment of the Second
Note.

 

5.     Full Force and Effect. Except as
specifically set forth in this Amendment, all of the terms of the Notes and the Original Security Agreement remain unchanged and
in full force and effect.

 

6.     Governing Law. The laws of the State
of California shall govern the construction and interpretation of this Amendment.

 

[Signatures follow on Page
3]

 

FIRST AMENDMENT TO

PLEDGE AND GENERAL SECURITY AGREEMENT

 

    	2

    	 

    

 

IN WITNESS WHEREOF, the parties executed this
Amendment and made it effective as of the day and year set forth above.

 

“BORROWERS”

 

WEBXU, Inc., a Delaware corporation

 

	By: 	/J. Aaronson/	 

Name: Jeffrey Aaronson

Title: CFO

 

BONUS INTERACTIVE INC., a Delaware corporation

 

	By: 	/J. Aaronson/	 

Name: Jeffrey Aaronson

Title: CFO

 

WEBXU MEDIA, INC., a Delaware corporation

 

	By: 	/J. Aaronson/	 

Name: Jeffrey Aaronson

Title: CFO

 

LOT6 MEDIA, LLC, a California limited liability
company

 

	By: 	/J. Aaronson/	 

Name: Jeffrey Aaronson

Title: CFO

 

“LENDER”

 

BREAKWATER STRUCTURED GROWTH OPPORTUNITIES FUND, L.P.

 

	By:	Breakwater Investment Management, LLC, its General Partner
	 	 
	 	By: 	/S. Mansour/	 
	 	 	Saif Mansour, Managing Partner

 

FIRST AMENDMENT TO

PLEDGE AND GENERAL SECURITY AGREEMENT

 

    	3

Source: [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00204-of-00352.parquet"}, [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00204-of-00352.parquet"}]]