Document:

WPP 2008 Executive Stock Option Plan

 Exhibit 4.27 
 WPP PLC 
  

	
	 THE WPP 2008 EXECUTIVE STOCK OPTION PLAN
  
 As approved by shareholders of WPP Group plc on 30 October 2008 prior to the introduction of
a new holding company by a scheme of arrangement under part 26 of the Companies Act 2006 as approved by the shareholders of WPP plc on 30 September 2008 and adopted by the Board of Directors of WPP plc on 30 September 2008
  
 HMRC reference for approved section (appendix 1): X104196

 Hammonds 

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 CONTENTS 
  

					
			
	 1
	 	 DEFINITIONS AND INTERPRETATION
	  	2
			
	 2
	 	 ELIGIBILITY
	  	3
			
	 3
	 	 GRANT OF OPTIONS
	  	3
			
	 4
	 	 LIMITS
	  	4
			
	 5
	 	 PERFORMANCE CONDITIONS
	  	5
			
	 6
	 	 EXERCISE OF OPTIONS
	  	6
			
	 7
	 	 TAKEOVER, RECONSTRUCTION AND WINDING-UP
	  	8
			
	 8
	 	 VARIATION OF CAPITAL
	  	8
			
	 9
	 	 ALTERATIONS
	  	9
			
	 10
	 	 MISCELLANEOUS
	  	9
			
	 11
	 	 WITHHOLDING
	  	10
			
		 	 APPENDIX 1: Approved Part
	  	11
			
		 	 APPENDIX 2: Incentive Stock Options
	  	15
			
		 	 APPENDIX 3: India
	  	16
			
		 	 APPENDIX 4: Belgium
	  	17
			
		 	 APPENDIX 5: Netherlands
	  	18
			
		 	 APPENDIX 6: Switzerland
	  	19
			
		 	 APPENDIX 7: Italy
	  	20
			
		 	 APPENDIX 8: Executive directors
	  	21
			
		 	 APPENDIX 9: Taxpayers Subject to Section 409A of the US Internal Revenue Code
	  	23

	1	DEFINITIONS AND INTERPRETATION 

  

	1.1	In this Plan, unless the context otherwise requires: 

  

	    	“Act” means the Companies Act 1985 as amended; 

  

	    	“Board” means the board of directors of the Company or a committee appointed by such board of directors; 

  

	    	“Depositary” means any depositary or depositaries which hold or whose nominee holds WPP ADRs; 

  

	    	“Company” means WPP plc (incorporated in Jersey under the Companies (Jersey) Law 1991 with registered number 101749); 

  

	    	“Constituent Company” means the Company or any Subsidiary; 

  

	    	“Grant Date” in relation to an Option means the date on which the Option was granted; 

  

	    	“Group Member” means: 

  

	 	(a)	a Constituent Company or a body corporate which is (within the meaning of section 736 of the Act or, as the context may require, Articles 2 and 2A of the Companies (Jersey) Law 1991) the
Company’s holding company or a subsidiary of the Company’s holding company; or 

  

	 	(b)	a body corporate which is (within the meaning of section 258 of the Act or, as the context may require, Articles 2 and 2A of the Companies (Jersey) Law 1991) a subsidiary undertaking of a
body corporate within paragraph (a) above and has been designated by the Board for this purpose; 

  

	    	“ITEPA” means the Income Tax (Earnings and Pensions) Act 2003; 

  

	    	“Key Feature” means a provision of the Plan which is necessary in order to meet the requirements of Schedule 4; 

  

	    	“Option” means a right to acquire Shares or WPP ADRs under the Plan; and a right to acquire Shares shall be known as a “Share Option” and a right to acquire WPP
ADRs shall be known as an “ADR Option”; 

  

	    	“Participant” means a person who holds an Option granted under the Plan; 

  

	    	“Plan” means the WPP 2008 Executive Stock Option Plan as herein set out but subject to any alterations or additions made under Rule 8 below; 

  

	    	“Schedule 4” means Schedule 4 to ITEPA; 

  

	    	“Schedule 9” means Schedule 9 to the Taxes Act 1988; 

  

	    	“Share” means an ordinary share in the capital of the Company and for the purposes of Rule 4 (Limits) and, if the context requires, other provisions of the Rules,
“Shares” include WPP ADRs; 

  

	    	“Specified Age” means 65 years of age; 

  

	    	“Subsidiary” means a body corporate which is a subsidiary of the Company within the meaning of section 736 of the Act or, as the context may require, Articles 2 and 2A of the
Companies (Jersey) Law 1991; 

  

	    	“Taxes Act 1988” means the Income and Corporation Taxes Act 1988; 

  

	    	“Treasury Shares” means any Shares which are purchased by the Company in accordance with Article 57 of the Companies (Jersey) Law 1991 and held by the Company as
treasury shares pursuant to Article 58A of the Companies (Jersey) Law 1991; 

  

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	    	“WPP ADR” means an American Depositary Receipt representing, for the time being, 5 Shares deposited with Citibank NA as depositary pursuant to the Deposit Agreement between
the Company and Citibank NA dated as of 19 November 2008 as amended from time to time and/or any other American depositary receipt arrangement sponsored by the Company, 

  

	    	and expressions not otherwise defined herein have the same meanings as they have in Schedule 4. 

  

	1.2	Any reference in the Plan to any enactment includes a reference to that enactment as from time to time modified, extended or re-enacted. 

  

	1.3	The Plan has been adopted in substitution for the WPP 2005 Executive Stock Option Plan, under which no further grants of options will be made. 

  

	2	ELIGIBILITY 

  

	2.1	Subject to Rule 2.2 below, a person is eligible to be granted an Option under the Plan if (and only if) he is an executive director or employee of a Constituent Company.

  

	2.2	No person is entitled, by virtue of the provisions of the Plan or any other means, to participate as of right in the Plan through the grant of an Award and consequently the receipt of an
Award shall in no circumstances give or imply any right to receive any further award and any further right that is in fact granted to the same Participant may be on the same or on different terms. 

  

	3	GRANT OF OPTIONS 

  

	3.1	Subject to Rules 3.2 and 3.5 below and Rule 4 below, the Board may grant or procure the grant to any person who is eligible to be granted an Option under the Plan a Share Option or an ADR
Option, upon the terms set out in the Plan; and for this purpose a Share Option to acquire means an option to subscribe for Shares or receive the transfer of Treasury Shares or other Shares as determined by the Board from time to time.

  

	3.2	An Option may only be granted under the Plan: 

  

	 	(a)	within the period of 6 weeks beginning with the date on which the Plan is adopted by the Board or the 6 week period beginning with the dealing day next following the date on which the Company
announces its interim or final results for any period, or at any other time when the circumstances are considered by the Board to be sufficiently exceptional to justify the grant thereof; and 

  

	 	(b)	within the period of 10 years beginning with the date on which the Plan is approved by shareholders. 

  

	3.3	The price at which Shares may be acquired by the exercise of an Option shall be determined by the Board before the grant thereof, but shall not be less than: 

  

	 	(a)	in the case of a Share Option, if Shares of the same class as those Shares are listed in the London Stock Exchange Daily Official List, the lower of the two prices shown for the Shares on
that day plus one quarter of the difference between them (as derived from that list or other reputable market source that is able to provide the relevant information at a more appropriate time, even though that source may not be able to guarantee
that the information provided will be identical to that subsequently published in that list) on the Grant Date; 

  

	 	(b)	in the case of a Share Option, if paragraph (a) above does not apply, the market value (within the meaning of Part VIII of the Taxation of Chargeable Gains Act 1992) of Shares of that
class at the relevant Grant Date, as reasonably determined by the Board; 

  

 3 

	 	(c)	in the case of an ADR Option, the fair market value of a WPP ADR as quoted on NASDAQ National Market System over a number of consecutive dealing days (being not more than five) immediately
preceding or ending on the Grant Date; or 

  

	 	(d)	except in the case of an Option to acquire Shares otherwise than by subscription, the nominal value of those Shares. 

  

	3.4	An Option granted under the Plan to any person: 

  

	 	(a)	shall not, except as provided in Rule 6.3 below, be capable of being transferred by him; and 

  

	 	(b)	shall lapse immediately if he is adjudged bankrupt. 

  

	3.5	An Option granted under the Plan to a person shall lapse if that person ceases to be a director or employee of a Group Member, other than by reason of his death, injury or disability, within
six months of the Grant Date unless the Board shall determine otherwise. 

  

	4	LIMITS 

  

	4.1	The number of Shares in respect of which Options may be granted under the Plan on any day which are to be satisfied by the issue of Shares when added to the aggregate of:

  

	 	(a)	the number of Shares which immediately prior to that day have been or are to be issued to satisfy outstanding Options under the Plan; and 

  

	 	(b)	the number of Shares which immediately prior to that day have been or are to be issued to satisfy options or awards granted or made under any other employees’ share scheme of any Group
Member in the ten years immediately before that day; 

  

	    	shall not exceed 10% of the issued ordinary share capital of the Company for the time being. 

  

	4.2	The aggregate market value of the Shares subject to an Option granted under the Plan on any day to a Participant may not, when added to the aggregate market value of the Shares (valued at the
date or dates of grant of the relevant Option or Options) which are or have been subject to options granted to him within the preceding twelve months under the Plan or any Relevant Scheme, exceed four times his Annual Remuneration. For the purposes
of this Rule 4.2 the following terms will have the following meanings: 

  

			
	 “Annual Remuneration”
	  	in relation to a Participant, the gross rate of basic annual salary (excluding any bonuses, company pension contributions and any other benefits in kind) payable to the relevant Eligible Employee by
any Group Company as at the relevant Grant Date;
		
	 “Relevant Scheme”
	  	any employees’ share scheme (within the meaning given to that term in section 743 of the Act or, as the context may require, Article 58A of the Companies (Jersey) Law 1991) established by any
Group Member (other than savings-related schemes or profit sharing schemes approved by the Inland Revenue under Schedule 9 to the Taxes Act 1988 or Schedule 3 to ITEPA or any other schemes linked to contractual savings schemes or any share incentive
plans approved by HM Revenue & Customs under Schedule 8 to the Finance Act 2000 or Schedule 2 to ITEPA);

  

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	    	and for the purposes of this Rule: 

  

	 	(a)	any Option which shall have been released to any extent shall be treated to that extent as if it were still exercisable; 

  

	 	(b)	shares in a Constituent Company shall not be regarded as benefits in kind; 

  

	 	(c)	where a payment of remuneration is made otherwise than in sterling, the payment shall be treated as being of the amount of sterling ascertained by applying such rate of exchange for that day
published in a national newspaper as the Board shall reasonably determine; and 

  

	 	(d)	a person’s remuneration shall be deemed to include fees paid to a company whose principal purpose is to provide his services being services of a nature which he would be expected to
perform as an employee of a Constituent Company, and being fees referable to those services and exclusive of VAT. 

  

	4.3	For the purposes of this Rule, the market value of the Shares in relation to which an Option was granted shall be calculated: 

  

	 	(a)	in the case of an Option granted under the Plan, as of the day by reference to which the price at which Shares may be acquired by the exercise thereof was determined in accordance with Rule
3.3 above; 

  

	 	(b)	in the case of an option granted under any option scheme (other than a savings related scheme) approved by HM Revenue & Customs, as at the time when it was granted or, in a case
where an agreement relating to the Shares has been made under paragraph 29 of Schedule 9 or paragraph 22 of Schedule 4, such earlier time or times as may be provided in the agreement; and 

  

	 	(c)	in the case of any other option, as on the day or days by reference to which the price at which Shares may be acquired by the exercise thereof was determined; 

  

	    	and the Board may adopt such exchange rate as it thinks fit for the conversion of one currency to another currency. 

  

	4.4	For the purpose of this Rule 4, any Treasury Shares which are or are to be transferred for the purpose of satisfying options or other awards shall be taken as being Shares that are issued or
to be issued for that purpose. 

  

	4.5	All Options granted under the Plan shall be regarded for the purposes of this Rule 4 as Options that will involve the issue of new Shares unless and until the Board determines that the Option
will be satisfied by the transfer of Shares (or WPP ADRs which have not been created using new Shares issued for the purpose of satisfying options or awards under employee share schemes). The Board may only make such a determination in respect of an
Option that has already been issued if it has made arrangements under which the relevant Shares or WPP ADRs will be available when required. 

  

	4.6	Any Option granted under the Plan shall be limited and take effect so that the above limits are complied with (with all Options being granted on the same day being scaled back on a pro-rata
basis and rounded down to the nearest whole Share or WPP ADR). 

  

	5	PERFORMANCE CONDITIONS 

  

	5.1	An Option granted under the Plan to a director of the Company may not be exercised if the relevant condition is not satisfied; and in this Rule “the relevant condition” is the
condition in Appendix 8 or such other objective condition relating to performance as may be specified by the Board at the time of the grant of that Option. 

  

 5 

	5.2	In determining whether the relevant condition has been met where an Option is to be exercised in accordance with any of Rules 6.3, 6.4(a), 6.4(b), 6.4(c), 7.1 and 7.3, the Board may determine
that the relevant condition should be adjusted on a pro-rated basis to allow for any reduction in time between the Grant Date and the date of cessation, compared to the time between Grant Date and the end of the performance period. Where such a
determination is made, the Board shall be entitled to take into account such information relating to the performance of the Company as it considers to be appropriate and may adjust the method of assessment of the performance condition as it
considers to be appropriate to the circumstances (so that, for example, if the cessation occurs one month after the end of the accounting period in which the Option was granted, the Board may assess the satisfaction of the relevant condition from
the earnings of the Company for the accounting period in which the Option was granted without reference to the performance in the following month). 

  

	5.3	The Board may at the time of grant of any Option, impose conditions on that grant relating to performance and specify terms relating to how those conditions interact with the other provisions
of the Plan. 

  

	6	EXERCISE OF OPTIONS 

  

	6.1	The exercise of any Option granted under the Plan shall be effected in such form and manner as the Board may from time to time prescribe. 

  

	6.2	Subject to Rules 6.3 and 6.4 below and to Rules 7.1 and 7.3 below, an Option granted under the Plan may not be exercised before the third anniversary of the Grant Date.

  

	6.3	Subject to Rule 5 above, if any Participant dies before exercising an Option granted to him under the Plan and at a time when either he is a director or employee of a Group Member or he is
entitled to exercise the Option by virtue of Rule 6.4 below, the Option may (and must, if at all) be exercised by his personal representatives within 12 months after the date of his death. 

  

	6.4	If any Participant ceases to be a director or employee of a Group Member (otherwise than by reason of his death), the following provisions apply in relation to any Option granted to him under
the Plan: 

  

	 	(a)	if he so ceases by reason of injury or disability, or by reason only that his office or employment is in a company which ceases to be a Group Member, or relates to a business or part of a
business which is transferred to a person who is not a Group Member, subject to Rule 5 above, the Option may (and subject to Rule 6.3 above must, if at all) be exercised within the exercise period; 

  

	 	(b)	if he so ceases by reason of retirement on or after reaching the retirement age (if any) as specified in his contract of employment (or, if there is no such age, if he retires at all) in each
case more than six months after the Grant Date subject to Rule 5 above, the Option may (and subject to Rule 6.3 above must, if at all) be exercised within the exercise period; and 

  

	 	(c)	if he so ceases for any other reason, the Option may not be exercised at all unless the Board shall so permit, in which event, subject to Rule 5 above, it may (and subject to Rule 6.3 above
must, if at all) be exercised to the extent permitted by the Board within the exercise period; 

  

	    	and in this Rule the “exercise period” is the period which commences on the date of cessation of employment and expires 6 months after such date. 

  

	6.5	 Subject to Rule 6.6 below, a Participant shall not be treated for the purposes of Rule 6.4 above as ceasing to be a director or employee of a Group Member until such time as
he is no longer a director or employee of any Group Member and a female Participant who ceases to be such 

  

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a director or employee by reason of pregnancy or confinement and who exercises her right to return to work under the Employment Rights Act 1996 (or any equivalent
legislation in any jurisdiction) before exercising an Option under the Plan shall be treated for those purposes as not having ceased to be such a director or employee. 

  

	6.6	Other than in respect of Options granted under the Approved Part, a Participant who gives or is given notice to leave employment as a director or employee of a Group Member in any
circumstances other than death or in those circumstances referred to in Rule 6.4(a) or 6.4(b), shall, if he subsequently ceases to be in such employment, be treated for the purposes of Rule 6.4 above as ceasing to be a director or employee of a
Group Member on the date on which that notice is given (and for the avoidance of doubt any purported exercise by him of an Option during the period of notice shall be of no effect). If a Participant gives or is given notice to leave employment as a
director or employee of a Group Member and the Board subsequently uses its discretion under Rule 6.4(c) to allow his Option to be exercisable, nothing in this Rule 6.6 will make his Option lapse or cease to be exercisable. 

 

	6.7	Notwithstanding any other provision of the Plan, an Option granted under the Plan may not be exercised after the expiration of the period of 10 years (or such shorter period as the Board may
have determined before the grant thereof) beginning with the Grant Date. 

  

	6.8	Within 30 days after an Option under the Plan has been exercised by any person, the grantor of the Option shall, in the case of a Share Option, procure the allotment or transfer to him (or a
nominee for him) of the number of Shares in respect of which the Option has been exercised and, in the case of an ADR Option, procure the issue or transfer to him of WPP ADRs in respect of which the Option has been exercised (including, if
appropriate, by procuring the allotment or transfer of Shares to a Depositary) unless: 

  

	 	(a)	the Board considers that the issue or transfer thereof would not be lawful in all relevant jurisdictions; or 

  

	 	(b)	in a case where a Group Member is obliged to account for any tax (in any jurisdiction) for which the person in question is liable by virtue of the exercise of the Option, that or another
Group Member is unable to withhold the tax from his remuneration nor has received payment from him of a corresponding amount. 

  

	6.9	All Shares allotted under the Plan shall rank pari passu in all respects with the Shares of the same class for the time being in issue save as regards any rights attaching to such
Shares by reference to a record date prior to the date of the allotment. 

  

	6.10	If Shares of the same class as those allotted under the Plan are listed in the London Stock Exchange Official List, the Company shall apply to the London Stock Exchange for any Shares so
allotted to be admitted to that list. 

  

	6.11	Where any Option becomes exercisable by reason of the provisions of Rules 6.3 or 6.4, the number of Shares or WPP ADRs in respect of which the Option may be exercised shall be reduced on a
pro-rated basis to take account of the fact that the Participant ceased to be a director or employee of a Group Member before the date on which the Option would have become exercisable had the Participant not ceased to be a director or employee of a
Group Member (calculated on the basis of the number of days until the date of such cessation compared to the number of days in the whole period between the Grant Date and the date on which the Option becomes exercisable) unless the Board determines
to the contrary. 

  

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	7	TAKEOVER, RECONSTRUCTION AND WINDING-UP 

  

	7.1	If any person obtains control of the Company (within the meaning of section 719 of the Income Tax (Earnings and Pensions) Act 2003) as a result of making a general offer to acquire Shares in
the Company, or having obtained such control makes such an offer, the Board shall within 7 days of becoming aware thereof notify every Participant thereof and, subject to Rule 5 above and Rules 6.3, 6.4, 6.6 and 6.7 above, an Option granted under
the Plan may be exercised within one month (or such longer period as the Board may permit) of such notification. 

  

	7.2	For the purposes of Rule 7.1 above, a person shall be deemed to have obtained control of the Company if he and others acting in concert with him have together obtained control of it.

  

	7.3	If any person becomes bound or entitled to acquire Shares in the Company under Part 18 of the Companies (Jersey) Law 1991 (provided that at the time of such event H M Revenue &
Customs accepts such provisions as equivalent to section 979 of the Companies Act 2007), or if the Court sanctions a compromise or arrangement proposed for the purposes of or in connection with a scheme for the reconstruction of the Company or its
amalgamation with any other company or companies under Part 18A of the Companies (Jersey) Law 1991 (provided that at the time of such event H M Revenue & Customs accepts such provisions as equivalent to Part 26 of the Companies Act
2007), or if the Company passes a resolution for the winding up of the Company or the assets of the Company are declared en désastre, the Board shall forthwith notify every Participant thereof and any Option granted under the Plan may,
subject to Rule 5 above and Rules 6.3, 6.4 and 6.6 above, be exercised within one month of such notification, but to the extent that it is not exercised within that period shall (notwithstanding any other provision of the Plan) lapse on the
expiration thereof. 

  

	7.4	The Board may determine (the determination to apply equally to all Options outstanding at the time) that the provisions of Rules 7.1 and 7.3 above will neither cause Options to become
exercisable nor to lapse at different times than would otherwise be the case, if the Board considers that the Options will continue to be an appropriate incentive notwithstanding the changed circumstances, or that the position of Participants can be
adequately preserved by the grant to them of some other right or rights in substitution for or addition to the existing rights. 

  

	7.5	Where any Option becomes exercisable before the end of the period referred to in Rule 6.2 by reason of the provisions of Rules 7.1 or 7.3, the number of Shares or WPP ADRs in respect of which
the Option may be exercised shall be reduced on a pro-rated basis to take account of the early date on which the Option may be exercised (calculated on the basis of the number of days until the end of the period compared to the number of days in the
whole period). 

  

	8	VARIATION OF CAPITAL 

  

	8.1	In the event of any increase or variation of the share capital of the Company (whenever effected), the Board may make such adjustments as it considers appropriate under Rule 8.2 below
provided that the auditors or other financial advisers appointed by the Board acting as experts and not as arbitrators confirm that in their opinion the variation is fair and reasonable and such confirmation shall be final and binding.

  

	8.2	An adjustment made under this Rule shall be to one or more of the following: 

  

	 	(a)	the number and description of Shares in respect of which any Option granted under the Plan may be exercised; 

  

	 	(b)	the price at which Shares may be acquired by the exercise of any such Option; and/or 

  

	 	(c)	where any such Option has been exercised, but no Shares have been allotted or transferred pursuant to such exercise, the number and description of Shares which may be so allotted or
transferred and the price at which they may be acquired. 

  

 8 

	8.3	An adjustment under Rule 8.2 above may have the effect of reducing the price at which Shares may be acquired by the exercise of an Option to less than their nominal value, but only if and to
the extent that the Board shall be authorised to capitalise from the reserves of the Company a sum equal to the amount by which the nominal value of the Shares in respect of which the Option is exercised and which are to be allotted pursuant to such
exercise exceeds the price at which the same may be subscribed for and to apply such sum in paying up such amount on such Shares; and so that on exercise of any Option in respect of which such a reduction shall have been made the Board shall
capitalise such sum (if any) and apply the same in paying up such amount as aforesaid. 

  

	8.4	As soon as reasonably practicable after making any adjustment under Rule 8.2 above, the Board shall give notice in writing thereof to any Participant affected thereby.

  

	9	ALTERATIONS 

  

	9.1	Subject to Rule 9.2 below, the Board may at any time alter or add to all or any of the provisions of the Plan, or the terms of any Option granted under it, in any respect.

  

	9.2	No alteration or addition to the advantage of Participants or potential Participants shall be made under Rule 9.1 above to any Rule of the Plan without the prior approval by ordinary
resolution of the members of the Company in general meeting other than a minor amendment to benefit the administration of the Plan, to take account of a change in legislation, or to obtain or maintain favourable tax, exchange control or regulatory
treatment for any Participant or any Group Member. 

  

	9.3	As soon as reasonably practicable after making any alteration or addition under Rule 9.1 above, the Board shall give notice in writing thereof to any Participant affected thereby.

  

	10	MISCELLANEOUS 

  

	10.1	The rights and obligations of any individual under the terms of his office or employment with any Group Member shall not be affected by his participation in the Plan or any right which he may
have to participate therein, and an individual who participates therein shall by participating be deemed to waive any and all rights to compensation or damages in consequence of the termination of his office or employment for any reason whatsoever
insofar as those rights arise or may arise from his ceasing to have rights under or be entitled to exercise any Option under the Plan as a result of such termination. Any benefit under the Plan shall not be regarded as salary or counted for pension
or any other purpose. Participation in the Plan by any individual is entirely at the discretion of the Board and in no circumstances shall the fact that an individual has received an Option or Options in the past give that individual any right to
receive a further Option or Options. 

  

	10.2	In the event of any dispute or disagreement as to the interpretation of the Plan, or as to any question or right arising from or related to the Plan, the decision of the Board shall be final
and binding upon all persons. 

  

	10.3	The Company and any Subsidiary may provide money to the trustees of any trust or any other person to enable them or him to acquire Shares to be held for the purposes of the Plan (which Shares
may be held by a Depositary on behalf of any such trustees or other person) or enter into any guarantee or indemnity for these purposes, to the extent permitted by section 153 of the Act or, as the context may require, the Companies (Jersey) Law
1991. 

  

	10.4	 Any notice or other communication under or in connection with the Plan may be given by personal delivery, delivery by email or by sending the same by post, in the case of a
company to its registered office (or to such other address and person as may be specified by that 

  

 9 

	 	 
company from time to time), and in the case of an individual to his last known address, or, where he is a director or employee of a Group Member, either to his last
known address or to the address of the place of business at which he performs the whole or substantially the whole of the duties of his office or employment. 

  

	10.5	The Board may establish further plans based on the Plan but modified to take account of local tax, exchange control or securities laws in overseas territories, provided that any Shares made
available under such further plans are treated as counting against the limits expressed in Rules 4.1 to 4.6. 

  

	10.6	The Plan and any Option shall be governed by and construed in accordance with the laws of England and Wales and the Company and the Participants (together with any eligible persons who do not
become Participants) shall submit to the exclusive jurisdiction of the Courts of England and Wales. 

  

	11	WITHHOLDING 

  

	11.1	The grant or exercise of any Option under the Plan is subject to the condition that the grant or an exercise of the Option shall not be valid unless the Participant has, in addition to
complying with the other requirements of the Plan, paid or procured the payment to the Group Member which is his employer, or otherwise provided for (in a manner satisfactory to that Group Member or, if appropriate, the trustees of any employee
benefit trust) an amount equal to the taxation for which any Group Member may be liable by reason of that grant or exercise. 

  

	11.2	Without limitation to 11.1 above, the Company or any other Group Member which is a Participant’s employer or the trustees of any employee benefit trust may withhold any amount and make
such arrangements as it considers necessary which comply with applicable law to meet any liability to taxation in respect of the grant, exercise or cancellation of Options or other event relating to Options or in respect of any benefit under the
Plan. These arrangements may include the sale of any Shares on behalf of a Participant, which the Participant is deemed to have authorised, to produce a cash sum sufficient to meet the taxation liabilities referred to in this Rule 11.

  

	11.3	The Company may in its sole discretion waive the requirements set out in this Rule 11 in respect of any part of the Participant’s employer’s liability to taxation, including in
particular, any employer’s liability to National Insurance Contributions. 

  

	11.4	In this Rule, “taxation” means all forms of taxation or levy by any state or any political subdivision of a state and includes income tax, Pay as You Earn, National Insurance or
other social security contributions, whether being the primary liability of the employer or the employee, or any other person. 

  

 10 

 APPENDIX 1 
 This Appendix
constitutes the HM Revenue & Customs approved part of the WPP 2008 Executive Stock Option Plan (the “Approved Part”). In the event of any conflict between the Plan and Appendix 1, the latter shall prevail. The terms of the
Approved Part are identical to those of the other part of the said Plan, to which this Approved Part is appended except as follows: 
  

	1	In the definition of “Subsidiary” in Rule 1.1, add to the end words “and is under the control of the Company within the meaning of Section 719 of the Income Tax (Earnings
and Pensions) Act 2003”. 

  

	2	In Rule 2.1, delete the words “an executive director or employee of a Constituent Company.” and substitute the words: 

  

	    	“a full-time director or qualifying employee of a Constituent Company. For the purposes of this Rule 2.1: 

  

	 	(a)	a person shall be treated as a full-time director of a Constituent Company if he is obliged to devote to the performance of the duties of his office or employment with that and any other
Constituent Company not less than 25 hours a week (excluding meal breaks); 

  

	 	(b)	a qualifying employee, in relation to a Constituent Company, is an employee of the Constituent Company (other than one who is a director of a Constituent Company).”

  

	3	In Rule 2.1, add the words “A person is not eligible to be granted an Option under the Plan at any time when he is not eligible to participate in the Plan by virtue of paragraph 9 of
Schedule 4 (material interest).” 

  

	4	Only Share Options, and not ADR Options, shall be granted under the Approved Part and therefore no references to WPP ADRs or ADR Options shall apply in respect of an Option granted under this
Appendix 1. No Share Option may be granted under this Appendix 1 prior to the date of approval of the Approved Part by H M Revenue & Customs. 

  

	5	In Rule 3.1, after the words “procure the grant” add the words “by deed, seal or for consideration” and after the word “Company” in the definition of
“Share”, add the words “which satisfy the requirements of paragraphs 16 – 20 of Schedule 4”. 

  

	6	In Rule 3.2, after the first mention of the word “Board” add the words “the date on which the Approved Part is approved by HM Revenue & Customs under Schedule 4”.

  

	7	In Rule 3.3(a), delete the words “or other reputable market source that is able to provide the relevant information at a more appropriate time, even though that source may not be able to
guarantee that the information provided will be identical to that subsequently published in that list”. 

  

	8	In Rule 3.3(b), delete the words “reasonably determined by the Board” and substitute the words “agreed in advance for the purposes of the Plan with Shares Valuation of HM
Revenue & Customs, on the Grant Date (or such other day as may be agreed with HM Revenue & Customs)”. 

  

	9	At the end of Rule 3.5 add the words “(provided that in the case of a cessation due to redundancy or retirement within six months of the Grant Date there shall be no such discretion and
the Option shall lapse immediately on such cessation)”, and add the words “acting fairly and reasonably” after the word “Board” where it appears in that Rule. 

  

	10	Add the following as Rule 4.3A: 

  

	    	 “No person shall be granted Options under the Approved Part which would, at the time they are granted cause the aggregate market value (determined as at the date of each
relevant grant) of the Shares which he may acquire in pursuance of Options granted to him under the 

  

 11 

	 	 
Approved Part or under any other share option scheme, not being a savings related share option scheme, approved under Schedule 9 or any option scheme approved under
Schedule 4 and established by the Company or by any associated company of the Company (and not exercised) to exceed or further exceed £30,000 or such other limit as may be prescribed in paragraph 6 of Schedule 4”.

  

	 11
	 In Rule 5.2, add the words “acting fairly and reasonably” after the word “Board” in the 3rd line. 

  

	12A	In Rule 6.4(b), add the words “or on or after the Specified Age,” after the words “retires at all),”. 

  

	12	In Rule 6(4)(c), after the words “the Board” (on both occasions where those words appear) add the words “(acting fairly and reasonably) and, at the end of the Rule, add the
words “provided that the discretions of the Board contained in this Rule 6.4(c) shall not apply in the case of a cessation by reason of redundancy (in which case the Option shall lapse immediately)”. 

  

	13	Add the following as Rule 6.7A: 

  

	    	“A Participant shall not be eligible to exercise an Option under the Plan at any time when he is not eligible to participate in the Plan by virtue of paragraph 9 of Schedule 4”.

  

	14	Delete Rule 6.8 (b) and insert the following as Rule 6.8A: 

  

	    	“In a case where a Group Member is obliged to account for any tax (in any jurisdiction) for which the person in question is liable by virtue of the exercise of the Option, the Board may
require the Participant to make a payment to the Company of an amount equal to the reasonable estimate of the Company of that tax as a condition precedent to the exercise of the Option provided that if that estimate proves to be in excess of the
actual liability then the excess will be refunded to the Participant.” 

  

	15	At the end of Rule 6.11, add the words “acting fairly and reasonably”. 

  

	16	In Rule 7.1, insert the words “not exceeding four months” after the word “period” in the penultimate line. 

  

	17	Add the following as Rules 7.6 and 7.7: 

  

	    	“7.6 If any company (the “acquiring company”): 

  

	 	(a)	obtains control of the Company as a result of making: 

  

	 	(i)	a general offer to acquire the whole of the issued ordinary share capital of the Company which is made on a condition such that if it is met the person making the offer will have control of
the Company, or 

  

	 	(ii)	a general offer to acquire all the Shares in the Company which are of the same class as the Shares which may be acquired by the exercise of Options granted under the Plan, or

  

	 	(b)	obtains control of the Company in pursuance of a compromise or arrangement sanctioned by the court under Part 18A of the Companies (Jersey) Law 1991 (provided that at the time of such
event H M Revenue & Customs accepts such provisions as equivalent to Part 26 of the Companies Act 2007), or 

  

	 	(c)	becomes bound or entitled to acquire Shares in the Company under Part 18 of the Companies (Jersey) Law 1991 (provided that at the time of such event H M Revenue & Customs
accepts such provisions as equivalent to section 979 of the Companies Act 2007); 

  

	    	 any Participant may at any time within the appropriate period (which expression shall be construed in accordance with paragraph 26 of Schedule 4), by agreement with the
acquiring company, release any Option granted under the Plan which has not lapsed (the “old option”) in 

  

 12 

	 	 
consideration of the grant to him of an option (the “new option”) which (for the purposes of that paragraph) is equivalent to the old option but relates to
shares in a different company (whether the acquiring company itself or some other company falling within paragraph 16(b) or (c) of Schedule 4). 

  

	7.7	The new option shall not be regarded for the purposes of Rule 7.6 above as equivalent to the old option unless the conditions set out in paragraph 27 of Schedule 4 are satisfied, but so that
the provisions of the Plan shall for this purpose be construed as if: 

  

	 	(i)	the new option were an option granted under the Plan at the same time as the old option; 

  

	 	(ii)	except for the purposes of the definitions of “Group Member”, “Constituent Company” and “Subsidiary” in Rule 1.1 above and the reference to “the Board”
in Rule 6.7 above, the expression “the Company” were defined as “a company whose shares may be acquired by the exercise of options granted under the Plan”; 

  

	 	(iii)	the relevant condition referred to in Rule 6.3 above had been satisfied; and 

  

	 	(iv)	Rule 9.2 below were omitted.” 

  

	18	At the start of Rule 8.1, add the words “Subject to Rule 8.2A below”. 

  

	19	In Rule 8.1, delete the words “increase or.” 

  

	20	In Rules 8.2(a) and (c), insert the words “(but not the class)” after the word “description”. 

  

	21	Add the following as Rule 8.2A: 

  

	    	“At a time when the Plan is approved by HM Revenue & Customs under Schedule 4, no adjustment under Rule 8.2 above shall be made without the prior approval of HM
Revenue & Customs.” 

  

	22	In Rule 9.1 delete the words “Rule 9.2” and substitute the words “Rules 9.2, 9.2A and 9.2B”. 

  

	23	At the end of Rule 9.1, add the words “(having regard to the fact that, if an alteration or addition which does not solely relate to a special term is made at a time when the Plan is
approved by HM Revenue & Customs under Schedule 4, the alteration or addition to any Key Feature will not thereafter have effect unless and until HM Revenue & Customs have approved the alteration or addition)”.

  

	24	Add the following as Rule 9.2A and 9.2B: 

  

	 	“9.2A	No alteration or addition to the disadvantage of any Participant, other than to a special term, shall be made under Rule 9.1 above unless: 

  

	 	(a)	the Board shall have invited every relevant Participant to give an indication as to whether or not he approves the alteration or addition, and 

  

	 	(b)	the alteration or addition is approved by a majority of those Participants who have given such an indication. 

  

	 	9.2B	No alteration or addition which solely relates to a special term subject to which an Option has been granted shall be made under Rule 9.1 above unless: 

  

	 	(a)	there shall have occurred an event which shall have caused the Board reasonably to consider that the special term would not, without the alteration or addition, achieve its original purpose;
and 

	 	(b)	the Board shall act fairly and reasonably in making the alteration or addition which must be no more difficult to satisfy than the original.” 

  

 13 

	25	At the end of Rule 9.3, add the words “and if the Plan is then approved by HM Revenue & Customs under Schedule 4, to HM Revenue & Customs.”

  

	26	Add as Rule 9.4: 

  

	    	“Any reference in this Rule to a special term is a reference to a term specified by the Board as mentioned in Rule 3.1 above or a term of the Schedule hereto”.

  

	27	Delete Rule 11 and substitute the following Rule 11: 

  

	 	“11.	Withholding 

  

	 	11.1	The exercise of any Option under the Plan is subject to the condition that the exercise of the Option shall not be valid unless the Participant has, in addition to complying with the other
requirements of the Plan, paid or procured the payment to the Group Member which is his employer, or otherwise provided for (in a manner satisfactory to that Group Member or, if appropriate, the trustees of any employee benefit trust) an amount
equal to the taxation for which any Group Member may be liable by reason of that exercise. 

  

	 	11.2	Without limitation to 11.1 above, the Company or any other Group Member which is a Participant’s employer or the trustees of any employee benefit trust may withhold any amount and make
such arrangements as it considers necessary which comply with applicable law to meet any liability to taxation in respect of the exercise of Options under the Plan. These arrangements may include the sale of any Shares on behalf of a Participant,
which the Participant is deemed to have authorised, to produce a cash sum sufficient to meet the taxation liabilities referred to in this Rule 11. 

  

	 	11.3	The Company may, acting fairly and reasonably, waive the requirements set out in this Rule 11 in respect of any part of the Participant’s employer’s liability to taxation, including
in particular, any employer’s liability to National Insurance Contributions. 

  

	 	11.4	In this Rule, “taxation” means taxation by any state or any political subdivision of a state and includes income tax, Pay as You Earn and primary National Insurance and their
equivalents in jurisdictions outside of the United Kingdom.” 

  

	28	Add the following after Rule 5.3: 

  

	 	“5.4	The Board may make such fair and reasonable adjustments to the terms of the relevant condition as in its opinion it considers appropriate to take account of any Issue or Reorganisation.

  

	 	5.5	If any accounting standard used in the relevant condition is modified, replaced or substituted or if the composition of any market index used in the relevant condition changes and/or is
replaced by another similar index, the Board may make such adjustments to the terms of the relevant condition as it in its opinion considers to be fair and reasonable. 

  

	 	5.6	Any adjustments made to the relevant condition pursuant to Rules 5.4 and 5.5 shall be in accordance with and subject to Rule 9 of the Scheme and any adjusted relevant condition will in the
reasonable opinion of the Board be materially no more difficult and no less difficult to satisfy than the relevant condition to which the exercise of the Option was originally subject.” 

  

 14 

 APPENDIX 2 
 Special Rules Applicable to Grants of Incentive Stock Options 
  

	 	1.	Options granted in accordance with the Plan (either including or excluding Appendix 1 thereto) may be designated as “Incentive Stock Options” (“ISOs”) within the meaning
of section 422 of the United States Internal Revenue Code of 1986, as amended (the “U.S. Tax Code”). 

  

	 	2.	The aggregate number of Shares (including Shares comprised in any WPP ADR) for which ISOs may be granted under Appendix 2 shall not exceed 125,665,004. 

  

	 	3.	The class of persons who may receive ISOs shall, in addition to the limitations imposed by Rule 2 of the Plan, be limited to those persons who are employees of the Company or its
“parent” or “subsidiary” corporations within the meaning of sections 424(f) and (g), respectively, of the U.S. Tax Code. 

  

	 	4.	In addition to any other restrictions contained in the Plan, ISOs shall not be transferable otherwise than by will or the laws of descent and distribution. During the lifetime of the person
to whom an ISO is granted, the ISO shall be exercisable only by such person. 

  

	 	5.	To the extent that the aggregate market value of Shares (including Shares comprised in any WPP ADR) with respect to which ISOs are exercisable (determined without regard to this sentence) for
the first time by a Participant during any calendar year (under all plans or schemes of the Company or its “parent” and “subsidiary” corporations within the meaning of sections 424(f) and (g), respectively, of the U.S. Tax Code)
exceeds US $100,000, such Options shall to the extent of such excess be treated as Options which are not ISOs. For the purposes of the preceding sentence, the market value of any Shares (including Shares comprised in any WPP ADR) subject to an ISO
shall be determined at the time such ISO is granted. 

  

	 	6.	This schedule shall be deemed to be included within the Plan as adopted by shareholders for the purpose of any ISO grants. 

  

 15 

 APPENDIX 3 
 India 
 The plan will apply to options granted to residents in India with the following modifications: 
  

	 	1.	Notwithstanding any other provision of the Plan, a person is eligible to be granted an option under this Appendix if (and only if) he is a full-time director or qualifying employee (as
defined in Paragraph 2 of Appendix 1) of a Constituent Company (whether or not the Company itself) resident in India. 

  

	 	2.	All or any of the terms of the Option may be altered to comply with requirements imposed under applicable exchange control regulations and other laws of India in relation to that Option and
an Option may only be exercised if and to the extent permitted by those regulations. 

  

	 	3.	Applicable regulations of the Reserve Bank of India (“RBI”) do not currently limit the amount of funds that may be transferred for the purchase of stock pursuant to the exercise of
a stock option under the Plan, but such regulations are subject to change. Any cash balances received in respect of, (i) dividends must be repatriated to India within seven days of receipt, and (ii) proceeds from sale of shares acquired
pursuant to the Plan must be repatriated to India within ninety days of receipt. 

  

 16 

 APPENDIX 4 
 Belgium 
 The Plan will apply to Options granted to residents of Belgium with the following modifications. 
  

	 	1.	In Rule 3(4), a further Rule (c) shall be added as follows: 

  

	 	  “(c)	shall be cancelled if he notifies the Company that he refuses to accept the Option or if he fails to accept the Option within 60 days of the date of the Company’s communication to him in
respect of the Option.” 

  

	 	2.	In Rule 6(2), delete the words: 

  

	 	    	“the third anniversary of the Grant Date” 

  

	 	    	and substitute the words 

  

	 	    	“the 1 January following the third anniversary of the Grant Date.” 

  

	 	3.	In Rule 6(3), delete the words: 

  

	 	    	“within 12 months after the date of his death.” 

  

	 	    	and substitute the words 

  

	 	    	“in the later of the period of 12 months commencing with the date of his death or the period of 6 months commencing on 1 January following the third anniversary of the Grant
Date.” 

  

	 	4.	In Rule 6(4), delete the words: 

  

	 	    	“and in this Rule the exercise period is the period which shall expire 6 months after his so ceasing” 

  

	 	    	and substitute the words: 

  

	 	    	“and in this Rule the exercise period is the period which shall commence on the 1 January following the third anniversary of the Grant Date (the “Third Anniversary”) and
expire 12 months after his so ceasing or 6 months after the Third Anniversary, whichever shall be the latest.” 

  

 17 

 APPENDIX 5 
 Netherlands 
 The Plan will apply to Options granted to residents of the Netherlands with the following alteration: 
 Rule 11 shall be amended by the insertion of the following Rule: 
  

	 	“10.5	Without prejudice to Rules 11.1 to 11.4 above, each Option is granted subject to the condition that, upon such Option becoming exercisable in accordance with the Rules of the Plan, the
Participant will pay or procure the payment to the Group Member which is his employer or otherwise provide for (in a manner satisfactory to that Group Member or, if appropriate, the trustees of any employee benefit trust), an amount equal to
taxation which any Group Member or the trustees of any employee benefit trust may be required to withhold on the Participant’s behalf by reason of that Option becoming exercisable. No Option in the Netherlands may be exercised, unless the
Participant has complied with his obligations under this Rule 10.5.” 

  

 18 

 APPENDIX 6 
 Switzerland 
 The Plan will apply to Options granted to the residents of Switzerland with the modification that in Rule 6.7 the words
“and six months” be inserted after the words “10 years”. 
  

 19 

 APPENDIX 7 
 Italy 
 The Plan will apply to Options granted to the residents of Italy with the following modifications: 
  

	 	1	In Rule 3.3, delete subsections (a) and (c) and replace them with the following provisions: 

  

	 	(a)	in the case of a Share Option, if Shares of the same class as those Shares are listed in the London Stock Exchange Daily Official List, the arithmetical average quotation of Shares of that
class (as derived from that list) over a period from (and including) the Grant Date to the same day of the previous month; 

  

	 	(c)	in the case of an ADR Option, the arithmetical average of the fair market value of a WPP ADR as quoted on NASDAQ over a period from (and including) the Grant Date to the same day of the
previous month; 

  

 20 

 APPENDIX 8 
 Executive directors 
  

	 	1	Pursuant and subject to Rule 5, any Option granted to a director of the Company will be subject to the relevant condition given in this Appendix 8. 

  

	 	2	The relevant condition shall be: 

  

	 	2.1	the performance period shall be the period of three calendar years commencing with the start of the accounting period including the Grant Date (or with such later period as may be specified
by the Board at the time of the grant of the Option) (the “Performance Period”). 

  

	 	2.2	that the percentage increase in earnings per share of the Company over the Performance Period shall have exceeded the growth in the RPI by 5% per annum (compounded annually); and

  

	 	2.3	in the event that, at the end of the Performance Period, it is determined that the percentage increase in earnings per share of the Company over the Performance Period has not exceeded the
growth in the RPI by 5% per annum (compounded annually), the Option shall immediately lapse; and 

  

	 	2.4	For the purposes of the relevant condition: 

  

	 	(a)	Growth in Earnings Per Share shall be calculated by dividing the Earnings Per Share in respect of the third of the three consecutive financial years by the Earnings Per Share achieved in the
financial year ending immediately prior to the first day of the first of those three consecutive financial years (commencing no earlier than the financial year in which the Grant Date occurs). 

  

	 	(b)	Growth in the Retail Prices Index shall be calculated by dividing such Retail Prices Index as is published in respect of the month containing the last day of the third of the three
consecutive financial years referred to in 2.4(a) above by such Retail Prices Index as was published in respect of the month containing the last day of the financial year of the Company ending immediately prior to the first day of the first of those
three consecutive financial years. 

  

	 	2.5	The Board may make such fair and reasonable adjustments to the terms of the relevant condition as in its opinion it considers appropriate to take account of any Issue or Reorganisation.

  

	 	2.6	If SSAP 3 and/or FRS 3 are modified, replaced or substituted or if the composition of the Retail Prices Index changes and/or the Retail Prices Index is replaced by another similar index, the
Board may make such adjustments to the terms of the relevant condition as it in its opinion considers to be fair and reasonable. 

  

	 	2.7	Any adjustments made to the Performance Target pursuant to paragraphs 2.5 and 2.6 above shall be in accordance with and subject to Rule 9 of the Scheme and that any adjusted Performance
Target will in the reasonable opinion of the Board be materially no more difficult and no less difficult to satisfy than the Performance Target to which the exercise of the Option was originally subject. 

  

	 	2.8	As soon as is reasonably practical following the end of any relevant financial year of the Company the Board shall determine whether the Performance Target has been satisfied and shall notify
the Participant in writing if it has been satisfied and once satisfied the Option may, subject as otherwise provided in the Rules, be exercised at any time during the Option Period notwithstanding that for subsequent financial years the Growth in
Earnings Per Share may not exceed the Growth in the Retail Prices Index. 

  

 21 

	 	2.9	Any calculations or determinations by the Board in accordance with the Performance Target shall not be open to question and shall be final and binding on all persons concerned. The Board may
request the Auditors to carry out any or all of the calculations and determinations of it in connection with the Performance Target. If so, the Auditors shall act as experts and not as arbitrators and their calculations and determinations shall not
be open to question and shall be final and binding on all persons concerned. 

  

	 	3	For the purposes of the relevant condition the following terms shall have the following meanings: 

  

	 	    	“Earnings Per Share” means the earnings per share (as defined in SSAP 3 paragraph 10 as amended by FRS 3) of the Company determined in accordance with such
standards and as shown in the audited financial statements of the Company after making such adjustments to the earnings per share as the Board in its opinion considers appropriate in order to ensure that the measure of earnings per share for the
relevant financial years is on a fair and consistent basis including, without limitation, the following adjustments to earnings per share for the relevant financial years: 

  

	 	(a)	a proportionate upwards or downwards amendment in a case where the relevant financial year is more than or less than a calendar year; and/or 

  

	 	(b)	ignoring all exceptional and extraordinary items as defined in paragraphs 5 and 6 of FRS 3; and/or 

  

	 	(c)	ignoring the results of discontinued operations as defined in paragraph 4 of FRS 3. 

  

	 	    	“FRS” means Financial Reporting Standard of the Accounting Standards Board Limited. 

  

	 	    	“Issue or Reorganisation” means any capitalisation issue (other than the issue of shares pursuant to the exercise of an option given to the shareholders of the
Company to receive shares in lieu of dividend) or rights offer or any other variation in the share capital of the Company including (without limitation) any consolidation, sub-division or reduction of capital of the Company.

  

	 	    	“Retail Prices Index” means the Retail Prices All Items Index Table: Indices back to 1947 (Table RP02) as published by the Office for National Statistics or any table which
replaces it. 

  

	 	    	“SSAP” means Statement of Standard Accounting Practice of the Accounting Standards Board Limited. 

  

 22 

 APPENDIX 9 
 Taxpayers Subject to Section 409A of the United States Internal Revenue Code 
 The plan will apply to participants who are taxpayers subject to
Section 409A of the United States Internal Revenue Code (“Section 409A”), with the following modifications: 
  

	 	1.	The options granted under the plan are intended to be exempt from the requirements of Section 409A by satisfying the requirements of the exemption set forth under
Section 1.409A-1(b)(5)(i)(A) of the United States Treasury Regulations or other applicable guidance (the “Exemption”). The plan shall be construed and interpreted in accordance with such intent. Any discretion afforded to any person
or entity under the plan the existence of which itself would cause an option to fail to satisfy the requirements of the Exemption is hereby removed from the plan. 

  

	 	2.	At the end of Rule 3.3(c) after the words “Grant Date”, add the words “provided that the price shall in no case be less than fair market value determined in accordance with
Section 409A.” 

  

	 	3.	Add the following as Rule 8.5: 

  

	 	    	“Notwithstanding the foregoing, only adjustments permitted by Section 409A shall be permitted to be made under Rule 8, including pro rata adjustments necessary to reflect a stock
split, reverse stock split, and stock dividend.” 

  

 23UK Service Agreement, effective 19 Novemeber 2008

 Exhibit 4.28 
  
  

				
	DATED                                       
                                         
                2008	 
		
	 WPP 2005 LIMITED
	  	(1	)
		
	 and
  
	  		
	 SIR MARTIN STUART SORRELL
  
	  	(2	)
		
	 and
	  		
		
	 WPP PLC
	  	(3	)
		
	
	UK SERVICE AGREEMENT	 
	effective from 19 November 2008	 
		

	 DATE OF SERVICE AGREEMENT 
	                      2008

 PARTIES 
  

	(1)	WPP 2005 LIMITED having its registered office at the Industrial Estate, Hythe, Kent CT21 6PE (the “Company”) 

  

	(2)	SIR MARTIN STUART SORRELL of 19 Wilton Row, London SW1X 7NS (the “Executive”) 

  

	(3)	WPP PLC having its registered office at 22 Grenville, Street St Helier Jersey, JE4 8PX (“WPP”). 

 INTRODUCTION 
  

	A	The Company has the benefit of the Executive’s services inter alia as Chief Executive Officer and Group Managing Director of the Group on the terms of an agreement dated 16 August
2004 (the “2004 Agreement”) within England, the European Union and all other countries save for the United States of America. 

  

	B	The Executive has been appointed a director of the Company’s ultimate holding company, WPP in accordance with the terms of an agreement (the “Appointment Letter”) of
even date between WPP plc (1) and the Executive (2) as a result of which certain modifications have been made to the 2004 Agreement as set out herein (the “Agreement”) with effect from 19 November 2008.

  

	C	WPP is a party to this agreement for the purposes of clauses 7 and 11 only. 

 IT IS AGREED:

  

	1	APPOINTMENT 

  

	1.1	From and after the Commencement Date, the Company shall continue to employ the Executive and, during the Term of Employment, the Executive: 

  

	 	(a)	shall devote such of his time and attention during normal working hours (and such other working hours as may reasonably be required) so as to enable him to carry out his duties and any
obligations on behalf of the Company and, other than with respect to the Excluded Obligations, shall use his best endeavours to promote the interests of the Company, its Affiliates and Subsidiaries and also the Group in England, the United Kingdom,
the European Union and all other jurisdictions other than the United States of America in the management, control, organisation and development of their respective businesses and trades (save for the Executive’s role as a director of WPP which
will be governed by the terms of the Appointment Letter) and in addition the Executive shall comply with all reasonable directions which the Board may give to him and the Executive shall with effect from 19 November 2008 furnish to the Board
all such explanations, information and assistance as it may reasonably require; 

  

	 	(b)	will not, without first obtaining the prior written approval of the Company, on his own behalf enter into any contract or other arrangement with any other firm, person or company whose
business is in competition with the business of any Group Company. 

  

	1.2	During the Term of Employment hereunder, the Executive shall be a member of the boards of directors of such Group Companies (other than of WPP 2005 Limited) as the parties hereto from time to
time shall agree and the Executive shall continue to be Group Managing Director and Chief Executive of the Group in which capacity he shall, except with respect to the Excluded Obligations subject to clause 1.1 (a) above, have total charge of
the businesses of the Group Companies (other than WPP) and he shall be responsible to the Board for all aspects of the conduct of such businesses. 

  

 1 
  

 040607 UK Service Agreement (v11-0 0042219467) 

	2	TERM OF EMPLOYMENT 

  

	2.1	The employment of the Executive will continue under this Agreement (the “Term of Employment”) and subject to clause 14 the Company and the Executive can terminate the Term of
Employment hereunder by written notice taking effect immediately on the date of its service on the other party. Any notice to terminate the Term of Employment given either by the Executive or the Company (other than a notice by the Company pursuant
to clause 14.1 hereof) shall be deemed to be a notice given by such party on the grounds of the Executive’s retirement and upon giving such notice the Executive shall be deemed to have retired and qualified for retirement treatment for purposes
of all plans, policies, programs, arrangements of, or other agreements with, the Company or any Group Company. In the event of any termination of the Term of Employment save as provided by clause 2.2 below, the Executive will have no entitlement to
any further payment from the Company hereunder and he hereby irrevocably waives any entitlement to notice or pay and/or benefits in lieu of any period of notice and for the avoidance of doubt the minimum periods of notice referred to in
Section 86 of the Employment Rights Act 1996. Nothing in this clause 2.1 shall prejudice the Company’s right to terminate the Term of Employment hereunder pursuant to clause 14.1 hereof. 

  

	2.2	Following termination of the Term of Employment hereunder, the Executive shall continue to be entitled to receive amounts due hereunder which are accrued up to and including the date on which
the Term of Employment terminates but not yet paid, subject to any adjustment under clause 6.2 and/or clause 11.3, if applicable. 

  

	3	DIRECTOR’S FEES 

 Save for the Director’s Fee and unless
otherwise agreed in writing between the Company and the Executive, the Executive shall not be entitled to any director’s fees from the Company or from any Group Company in addition to the remuneration payable by the Company to the Executive
hereunder or pursuant to the US Employment Agreement, provided that if the Executive is at any time removed from the office of director whether of WPP or of WPP Group USA, Inc. (other than as a consequence of the Executive being terminated in
accordance with Clauses 14.1 or 14.2 of this Agreement) the Term of Employment hereunder shall automatically terminate and such termination shall be deemed to be by the Company for a reason other than provided for in clause 14.1 or 14.2 of this
Agreement. 
  

	4	ACCOMMODATION 

 The Company undertakes to the Executive to provide
suitable offices and suitable office and secretarial facilities for his use as are compatible with the Executive’s role as Group Managing Director and Chief Executive Officer of the Group and the Executive shall carry out his duties there and
in such other places as the Executive judges appropriate. 
  

	5	HOURS OF WORK 

 The Executive shall work at such times and for such
periods as the efficient and conscientious discharge of his duties hereunder shall reasonably require. There are no normal working hours for the Executive. The Company acknowledges that the Executive has obligations under the Appointment Letter and
US Employment Agreement for the provision of his services which will affect the time during which and the times at which he can discharge his duties under this Agreement. 
  

	6	SALARY 

  

	6.1	The Company shall pay to the Executive a Base Salary less the Director’s Fee for each calendar year calculated in accordance with Schedule 1. The Base Salary shall accrue from day to
day. 

  

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 040607 UK Service Agreement (v11-0 0042219467) 

	 6.2
	 In each year during the Term of Employment hereunder, the Company will pay the Base Salary payable for that year in advance under
clause 6.1 of this Agreement on 1st January and 1st July (or such other dates
as may be agreed from time to time between the Company and the Executive). Each of the 2 instalments will be equal to one-half respectively of 60% of the Aggregate Basic Income (as defined in the Schedule 1) for the time being less one half of the
Director’s Fee and shall be payable, in accordance with the regular payroll practices of the Company. At appropriate times adjustments shall be made to reflect the Executive Time (as defined in Schedule 1) and such adjustments may be made by
adjusting the amount of Base Salary paid for future services hereunder or by adjusting the portion of the bonus earned for the year in which such Base Salary is being adjusted that is attributable to Executive Time (as defined in Schedule 1).

  

	7	BONUS 

  

	7.1	The Executive shall, subject to satisfaction of the criteria set out below and subject to any adjustment as set forth in clause 6.2 above, also be entitled to receive, within 30 days
following the finalisation of the final audited results of WPP in respect of each financial year of WPP that occurs during the Term of Employment hereunder, a bonus determined by reference to the financial performance of WPP for the period to which
such results relate payable, if in cash, in a lump sum. The amount of the bonus payable hereunder, which shall be deemed to accrue from day to day during the period to which it relates, shall be determined and based on three separate components,
each comprising one-third of the amount of the bonus, as follows: 

  

	 	(a)	One component is based on financial performance of WPP measured against budgeted operating profit and cash flow to be agreed between the Executive and WPP in consultation with the
Compensation Committee (but which shall be measured in the same way as WPP’s financial performance for the purpose of calculating bonus payments for the Company’s other senior executives). 

  

	 	(b)	One component is based on WPP’s performance relative to a peer group of major public advertising companies. The peer group will be reviewed by the Compensation Committee from time to
time as necessary and any changes to the peer group will be notified to the Executive, provided always that the Compensation Committee will act reasonably and will consult with the Executive prior to making any changes to the companies in the peer
group. 

 The performance levels and the criteria for achieving them will be agreed between the Executive and the Compensation Committee
in respect of each year and will take into account the following criteria inter alia: 
  

	 	•	 	 Total shareholder return (i.e. share price appreciation plus reinvestment of dividends in shares); 

  

	 	•	 	 Increase in operating profit; 

  

	 	•	 	 Increase in earnings per share and/or operating margins. 

 Adjustments shall be made in relation to WPP and the peer group of companies referred to above as necessary to enable an accurate comparison of performance to be made, provided always that the Compensation Committee will act reasonably and
will consult with the Executive prior to making any such adjustments. 
  

	 	(c)	One component shall be based on the achievement of key strategic initiatives which shall be agreed by the Executive and the Compensation Committee as early as practicable during the relevant
year. 

  

	 	(d)	For the purpose of determining the bonus payable to the Executive for the calendar year 2008 the term “WPP” as used in clause 7.1 shall mean WPP Group plc for the portion of such
year ending on 18 November 2008 and WPP for the remainder of such year. 

 The total bonus comprising each of the three components
shall be targeted so as to equal 100 per cent of the Base Salary under clause 6.1 as at 31 December of the relevant year (calculated in accordance with Schedule 1) and the maximum bonus shall be 200 per cent of that Base Salary.

  

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 040607 UK Service Agreement (v11-0 0042219467) 

 The Executive and the Compensation Committee may agree from time to time an alternative structure for determining
the bonus payable under this clause, including the target and maximum amounts of that bonus. 
  

	7.2	If, either the Executive or the Company terminates the Term of Employment under this Agreement, for whatever reason (and in the Company’s case other than pursuant to clause 14.1 hereof)
after the end of the performance period to which the bonus period refers but prior to the payment date of any such bonus, the Executive will continue to be treated on the same basis as if he were employed on the relevant payment date. For the
avoidance of doubt, if the Executive or Company terminate the Term of Employment at any time before the end of the performance period referred to then the Executive loses all and any rights under this clause and the Executive has no rights against
the Company in respect of the same except as otherwise provided pursuant to the applicable annual incentive plan. 

  

	8	OTHER INCENTIVE AWARDS 

 The Executive shall have no entitlement to
participate in any incentive arrangements for executives, except as expressly provided herein, or as agreed in writing in advance by the Company. The Executive, at the discretion of the Compensation Committee of WPP and in respect of his services
under this Agreement, shall be entitled to participate in the WPP Group 2004 Leadership Equity Acquisition Plan and the WPP Performance Share Plan (or to receive the equivalent cash value) in accordance with the provisions of such plans and such
other plans and arrangements which at the discretion of the Compensation Committee shall be made available for the most senior executives of the Company and any member of the Group, subject always to the rules of the applicable plan or scheme.

  

	9	EXPENSES 

 The Executive is authorised to incur reasonable expenses in
carrying out his duties and responsibilities under this Agreement and the Company shall promptly reimburse him for all business expenses incurred in connection with carrying out the business of the Company and the Group, except those incurred in
carrying out his duties under the Appointment Letter, subject to documentation in accordance with the Company’s policy. 
  

	10	CAR 

 The Company shall make available to the Executive for use in
performing the obligations and duties of the Executive hereunder and shall replace from time to time as necessary a car of a type which it deems suitable. The Company shall maintain, service, tax and comprehensively insure the car as appropriate and
shall arrange for the supply to the Executive of petrol for his use in such car. 
  

	11	INSURANCES AND PENSION 

  

	11.1	The Company shall provide for the benefit of the Executive and his dependants life and accident assurance and health insurance and any other benefits as may be agreed between the Company and
the Executive and to the extent not agreed at the date the Scheme has become effective ratified by the Compensation Committee. 

  

	11.2	The Company shall reimburse to the Executive 50% of the reasonable cost of providing for the benefit of the Executive and his dependants insurance cover, on such basis and for such amounts as
shall from time to time be agreed between the Company and the Executive and to the extent not agreed at the date the Scheme has become effective ratified by the Compensation Committee, provided that such cover is available, which provides a payment
in the event that the Term of Employment is terminated because of the Executive’s death, ill-health or disability. 

  

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 040607 UK Service Agreement (v11-0 0042219467) 

	11.3	Unless otherwise agreed between the parties, the Executive shall be entitled to an annual supplemental pension determined in accordance with paragraph 4 of Schedule 1 to be funded by or on
behalf of the Company by an appropriate funding mechanism for payment of such supplemental pension or payment or provision in lieu thereof (the “Pension Contribution”). The Pensions Contribution will be funded in four equal
instalments in arrears on 31 March, 30 June, 30 September and 31 December of each year during the Term of Employment under this Agreement in respect of the year for which it is paid equal to 60% of the Aggregate Pensions
Provision (as defined in Schedule 1) at that time. All necessary adjustments to reflect the Executive Time (as defined in Schedule 1) in the manner described in clause 6.2 above for adjusting the Base Salary shall be made at regular times during the
year. 

  

	12	HOLIDAYS 

  

	12.1	In addition to bank and other public holidays in the United Kingdom, the Executive shall be entitled to six weeks paid holiday per calendar year. 

  

	12.2	The holiday shall be taken at such time or times as the Executive shall decide but in any event it shall be taken at the same time as the Executive’s holiday entitlement under the US
Employment Agreement. 

  

	13	SICKNESS ABSENCE 

 Subject to clause 2.1, the Company shall continue to
pay to the Executive all sums due to him (without deduction) during any period of absence from work due to his illness or disability. 
  

	14	TERMINATION OF THE TERM OF EMPLOYMENT 

  

	14.1	In any of the following cases, but without prejudice to clause 2.1, the Company may terminate the Term of Employment by written notice taking effect immediately on the date of its service on
the Executive in which case the Executive shall not be entitled to any further payment from the Company hereunder except such sums as shall then have accrued or become due: 

  

	 	(a)	If the Executive engages in conduct that constitutes wilful gross neglect or wilful gross misconduct in carrying out his duties under this Agreement, resulting, in either case, in material
economic harm to the Company. 

  

	 	(b)	If the Executive is convicted and is guilty of a criminal offence and sentenced (except in a case not involving dishonesty) to a term of imprisonment. 

  

	 	(c)	If the Executive be adjudicated bankrupt. 

  

	 	(d)	If WPP Group USA Inc terminates the US Employment Agreement pursuant to clause 15.1 thereof. 

  

	14.2	The Company may terminate the Term of Employment by reason of the Executive’s illness or disability in any of the following cases by giving written notice to the Executive such notice
being effective immediately without any further payment being made hereunder other than such sums as may have accrued or become due. 

  

	 	(a)	the Executive is substantially unable properly to perform the duties required under this Agreement by reason of illness or physical or mental incapacity or disability (irrespective of the
cause or causes) for a period of 180 consecutive working days or for a period or periods aggregating at least 261 working days in any period of 18 months. 

  

	 	(b)	 the Executive is permanently prevented as a result of any deterioration of his health from providing the services to the Company which he is required to provide under this
Agreement and in particular to act as Group Managing Director and Chief Executive of the Group. Whether or not the Executive is 

  

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permanently incapacitated shall be determined by a medical doctor selected by the parties hereto, and in default of agreement by such medical doctor appointed by the
President of the British Medical Association. 

  

					
		  	(c)	  	An Order is made by any competent Court under the Mental Health Act 1983 for the Director’s detention or for the appointment of a receiver, curator bonis or other person to exercise powers with
regard to his property or affairs.
			
	14.3	  	(a)	  	If the Term of Employment under the US Employment Agreement terminates for any reason whatsoever apart from in the circumstances provided for in clause (b) below, the Company or the Executive (as
the case may be) may terminate the Term of Employment hereunder, provided that any such termination of the Term of Employment hereunder shall be deemed to be on the same basis as the Term of Employment under the US Employment Agreement was so
terminated and in which case the notice given by such party (other than a notice by the Company pursuant to clause 14.1 hereof) shall be deemed to be on the grounds of the Executive’s retirement as provided for in clause 2.1.
			
		  	(b)	  	If the Term of Employment under the US Employment Agreement terminates as a result of a US Divestment (as defined in the US Employment Agreement) and the Company offers or procures that another Group
Company offers the Executive employment or an agreement, which employment or agreement shall be on the same terms as the US Employment Agreement, including, but not limited to, the same Term of Employment under the US Employment Agreement, within 28
days of the US Divestment becoming effective for the remainder of the appointment, the Term of Employment under this Agreement shall not automatically terminate and the Executive shall have no claim against the Company.

  

	15	CONFIDENTIAL INFORMATION 

  

	15.1	The Executive shall not (except in the proper performance of his duties hereunder or the proper performance of his duties and obligations as an executive of the Company or a Group Company)
either during the Term of Employment or at any time after the termination thereof divulge to any person whomsoever or otherwise make use of and shall use his reasonable endeavours at the cost of the Company to prevent the publication or disclosure
of any trade secret or other confidential information concerning the business, finances, dealings, transactions or affairs of the Company or any Group Company or of any of their respective customers or clients (which information belongs to the
Company or a Group Company) entrusted to the Executive or arising or coming to the Executive’s knowledge during the course of the Term of Employment under this Agreement. 

  

	15.2	The Executive shall upon the termination of the Term of Employment under this Agreement immediately deliver to the Company all price lists of customers’ correspondence and other
documents papers and property belonging to the Company or any Group Company which may have been prepared by him or have come into his possession during the Term of Employment and shall not retain any copies thereof. Anything herein to the contrary
notwithstanding, and subject always to the Executive providing full details to the Company in writing beforehand, the Executive shall be entitled to retain: 

  

	 	(a)	papers and other materials of a personal nature, including, but not limited to, photographs, correspondence, personal diaries, calendars and Rolodexes, personal files and personal phone
books; 

  

	 	(b)	information regarding the Executive’s compensation and/or benefits or relating to reimbursement of expenses; 

  

	 	(c)	information that the Executive needs for personal tax purposes; and 

  

	 	(d)	copies of plans, programs and agreements relating to the Executive’s provision of services to the Company (or the termination of such services) having made a written request to the
Company detailing what is required beforehand. 

  

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	15.3	The Executive shall not have any liability under the provisions of this Agreement by reason of: 

  

	 	(a)	using or divulging knowledge or information, by reason of legal or accounting requirements or, after the termination of the Term of Employment under this Agreement, which would not at the
time of use or divulging be considered confidential or proprietary to, or capable of protection by, the Company in accordance with customary business practices in England; 

  

	 	(b)	any act or statement done or made by the Executive at the request of the Company or any Group Company or required to be done or made for the proper performance of duties under this Agreement;

  

	 	(c)	use or disclosure of information which at the time is in public domain; 

  

	 	(d)	by reason of such disclosure being required by law or by any Court, mediator, arbitrator or legislative or regulatory body (including any committee thereof) either in the United Kingdom or
the USA with actual or apparent jurisdiction to order disclosure or the making accessible of such information; or 

  

	 	(e)	in connection with any litigation, mediation or arbitration involving this Agreement, the UK Service Agreement, the Appointment Letter and/or the US Employment Agreement, including any
enforcement of such agreements, 

  

	15.4	The Executive shall not knowingly at any time make any untrue statement in relation to the Company or any Group Company and in particular shall not after the termination of the Term of
Employment wrongfully represent himself as being employed by or connected with any such company. 

  

	16	ENFORCEMENT OF RIGHT 

  

	16.1	No failure to exercise or delay in exercising or enforcing any right or remedy under this Agreement shall constitute a waiver thereof and no single or partial exercise or enforcement of any
right or remedy under this Agreement shall preclude or restrict the further exercise or enforcement of any such right or remedy. The rights and remedies of the parties hereto are cumulative and not exclusive of any rights and remedies provided by
law. 

  

	16.2	Time shall not be of the essence in this Agreement, but may be made so on the giving of not less than two clear days’ (other than a Saturday, Sunday or public holiday in England and
Wales) notice to that effect after any failure to comply with any provision of this Agreement. 

  

	17	REPRESENTATION 

 The Company represents and warrants that it is fully
authorised and empowered to enter into this Agreement and that the performance of its obligations under this Agreement will not violate any agreement between it or any other person, firm or organisation. The Executive represents that he knows of no
agreement between him and any other person, firm or organisation (other than the US Employment Agreement and the Appointment Letter) that would be violated by the performance of his obligations under this Agreement. 
  

	18	ENTIRE AGREEMENT 

 This Agreement contains the entire understanding and
agreement between the parties concerning the subject matter hereof and, as of the Commencement Date supersedes all prior agreements, undertakings, whether written or oral, between the parties with respect thereto (other than any agreements with
respect to any outstanding equity awards, including equity agreements providing for settlement in cash or non-equity assets). 
  

	19	AMENDMENT OR WAIVER 

 No provision in this Agreement may be amended
unless such amendment is agreed to in writing and signed by the Executive and an authorised officer of the Company (other than the Executive). No waiver by either 

  

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Party of any breach by the other Party of any condition or provision contained in this Agreement to be performed by such other party shall be deemed a waiver of a
similar or dissimilar condition or provision at the same or any prior or subsequent time. Any waiver must be in writing and signed by the Executive or an authorised officer of the Company (other than the Executive), as the case may be. 

 

	20	SEVERABILITY 

 In the event that any provision or portion of this
Agreement shall be determined to be invalid or unenforceable for any reason, in whole or in part, the remaining provisions of this Agreement shall be unaffected thereby and shall remain in full force and effect to the fullest extent permitted by
law. 
  

	21	GOVERNING LAW 

  

	21.1	This Agreement shall be governed by and construed in accordance with the laws of England. 

  

	21.2	The parties hereto hereby submit to the exclusive jurisdiction of the High Court of Justice in England in relation to any claim, dispute or difference which may arise hereunder and hereby
agree for the purpose of Order 10 Rule 3 of the Rules of the Supreme Court of England (or any modification or re-enactment thereof), and in any legal proceeding in any other jurisdiction, that any process may be served on either of them by leaving a
copy thereof or by posting a copy thereof addressed to the Executive or to the Company (as the case may be) at the address as provided in clause 22. 

  

	22	NOTICES 

  

	22.1	Any notice required or permitted to be given hereunder shall be given in writing delivered personally or sent by first class post prepaid recorded delivery or by telefax to the Company at its
registered office from time to time (or such address as it may have notified to the Executive in accordance with this clause) or to the Executive at the last address notified, to the Company. 

  

	22.2	Any notice delivered personally shall be deemed to be received when delivered to the address referred to in clause 22.1 and any notice sent by pre-paid recorded delivery post shall be deemed
(in the absence of evidence of earlier receipt) to be received two days after posting and in proving the time of dispatch it shall be sufficient to show that the envelope containing such notice was properly addressed, stamped and posted. A notice
sent by telefax shall be deemed to have been received on receipt by the sender of the correct “answerback”. 

  

	23	SURVIVORSHIP 

 The respective rights and obligations of the parties
shall survive any termination of the Term of Employment to the extent necessary to the intended preservation of such rights and obligations. 
  

	24	HEADINGS 

 The headings of the sections contained in this Agreement are
for convenience only and shall not be deemed to control or affect the meaning or construction of any provision of this Agreement. 
  

	25	COUNTERPARTS 

 This Agreement may be executed in two or more
counterparts. 
  

	26	DEFINITIONS 

 “Affiliate” of a person or other entity
shall mean a person or other entity that directly or indirectly controls, is controlled by, or is under common control with the person or other entity specified. 
  

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 “Appointment Letter” shall mean the Agreement of the date hereof and made between WPP plc
(1) and Sir Martin Stuart Sorrell (2) which is effective from 19 November 2008 
 “Base Salary” shall mean the salary
provided for in clause 6.1 or any increased salary granted to the Executive pursuant to clause 6.1 in each case as determined before reduction for the Director’s Fee. 
 “Board” shall mean the Board of Directors of WPP. 
 “Commencement Date” shall mean
19 November 2008. 
 “Company” shall mean WPP 2005 Limited. 
 “Compensation Committee” shall mean the Compensation Committee of the Board. 
 “Director’s Fee” means the fee from time to time payable to the Executive for his services as a director of WPP under the terms of the
Appointment Letter. 
 “Excluded Obligations” means the duties and obligations of the Executive pursuant to the Appointment Letter.

 “Group” shall mean WPP plc and its Subsidiaries and Associated Companies and Affiliates for the time being and “Group
Company” shall be anyone of them. References to a Group Company include the successors in business where the succession occurs after the Termination Date. 
 “Person” includes any company, firm, organisation or other entity. 
 “Recognised Investment
Exchange” has the same meaning as given in Section 285 Financial Services and Markets Act 2000. 
 “Scheme” means the
scheme of arrangement under Part 6 of the Companies Act 2006 which became effective on 19 November 2008. 
 “Services” means the
services performed by the Executive under this Agreement. 
 “Subsidiary and Associated Companies” means any company which is
from time to time: 
  

	 	(a)	a holding company (as defined by section 1159 of the Companies Act 2006) of WPP; or 

  

	 	(b)	a subsidiary (as defined by section 1159 of the Companies Act 2006) of WPP or a subsidiary (as so defined) of a holding company of WPP; or 

  

	 	(c)	a subsidiary undertaking (as defined by section 1162 of the Companies Act 2006) of WPP or subsidiary undertaking (as defined) of a holding company. 

 “Termination Date” means the effective date on which the Term of Employment hereunder terminates. 
 “US Employment Agreement” shall mean the Agreement of the date hereof and made between WPP Group USA Inc (1) and Sir Martin Stuart Sorrell
(2). 
  

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 IN WITNESS of which the parties have executed this deed on the date set out above. 
 SIGNED and delivered as a deed by WPP 2005 LIMITED acting by a duly authorised director: 
  

					
	 Director
 Signature
 Name
	 	 :
 :
	    	

 In the presence of: 
  

					
	 Witness
 Signature
 Name
 Occupation
 Address
	 	 :
 :
 :
 :
	    	

 SIGNED and delivered as a deed by SIR MARTIN STUART SORRELL in the presence of: 
  

					
	 Witness
 Signature
 Name
 Occupation
 Address
	 	 :
 :
 :
 :
	  	

 SIGNED and delivered as a deed by WPP PLC acting by a duly authorised director: 
  

					
	 Director
 Signature
 Name
	 	 :
 :
	    	

 In the presence of: 
  

					
	 Witness
 Signature
 Name
 Occupation
 Address
	 	 :
 :
 :
 :
	    	

  

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 040607 UK Service Agreement (v11-0 0042219467) 

 SCHEDULE 1 
 Calculation of Base Salary, Bonus and Pension Contributions 
  

	1	In addition to the definitions above in this Agreement, the following words and expressions shall have the following meanings except where inconsistent with the context

 “Aggregate Time” the aggregate of the Executive Time and US Time in respect of a calendar year. 
 “Aggregate Basic Income” means, as at the date of this Agreement the sum of £1,000,000 per annum as that sum may be adjusted pursuant to
Paragraph 3 of Schedule 1. 
 “Aggregate Pensions Provision” the aggregate of the Pensions Contribution payable in respect of a
calendar year under clause 11.3 of this Agreement and the Pensions Fee payable under clause 12.3 of the US Employment Agreement (exclusive of VAT), being at the date of this Agreement £400,000 and subsequently such higher sum as may be agreed
between the Company and the Executive for any year before the first day of January of that year, which in no event shall be less than 40% of Aggregate Basic Income. 
 “Executive Time” the aggregate of the amount of time (computed in working days) which the Executive has spent during a calendar year in the provision of services pursuant to this Agreement.

 “US Time” the aggregate of the amount of time (computed in working days) which the Executive has spent during a calendar
year in performing the duties of his employment pursuant to the US Employment Agreement. 
  

	2	The annual Base Salary payable under clause 6.1 of the Agreement before reduction for the Director’s Fee shall be calculated by applying the following formula: 

 

			
	Amount of annual Base Salary = Aggregate Basic Income x	 	    Executive Time    
	 	   Aggregate Time   

  

	3	The annual base salary payable under clause 6.1 shall be reviewed (but not downwards) from time to time in accordance with the practices adopted by the Board on the recommendations from time
to time of its Compensation Committee and, in reviewing the Base Salary before reduction for the Director’s Fee, regard shall be had to how those practices and recommendations apply to the directors of the Company and the Group’s senior
executives and due regard shall also be had to the practices of the Company’s peer group in relation to their chief executive officers. 

  

	4	The Pensions Contribution payable under clause 11.3 of this Agreement shall be calculated by applying the following formula: 

  

			
	Pensions Contribution = Aggregate Pensions Provision x	 	    Executive Time    
	 	   Aggregate Time   

  

	5	At all times and immediately after the end of each calendar year, the Executive will provide to the Company full details of the Aggregate Time, including US Time, which the Executive has
spent in that calendar year. The Company is entitled to rely without enquiry on any notice of the amount of Aggregate Time and US Time which the Executive has provided to the Company for any calendar year. 

  

 11

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