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                                                                   EXHIBIT 10.23

                    RESOLUTION AUTHORIZING THE ASSIGNMENT OF
                    THE "THREE TIMES SALARY" GROUP CARVE-OUT
                     LIFE INSURANCE POLICIES TO THE OFFICERS
                      IN THE EVENT OF A CHANGE OF CONTROL;
                          AUTHORIZING CERTAIN OFFICERS
                        TO PURCHASE HEALTH CARE COVERAGE
                       FROM THE CORPORATION AT COBRA RATES
                   UNTIL THE OFFICERS ARE MEDICARE ELIGIBLE OR
              RE-EMPLOYED, IN THE EVENT OF A CHANGE OF CONTROL; AND
                     AUTHORIZING THE CORPORATION TO PROVIDE
                 PROFESSIONAL OUTPLACEMENT SERVICE TO ANY OF THE
                     OFFICERS UP TO A MAXIMUM OF $5,000 PER
                OFFICER IF THE OFFICER'S EMPLOYMENT IS TERMINATED
                     WITHIN ONE YEAR OF A CHANGE OF CONTROL

                  NOW, THEREFORE, BE IT RESOLVED, that in the event of a change
         of control followed by the termination of the employment of any officer
         (whether elected or appointed) of the corporation within one (1) year
         after (or substantially concurrently with) such change of control,
         under circumstances in which such officer is entitled to receive the
         "Deferred Compensation Amount" benefit under his "Deferred Compensation
         Agreement" with the corporation (or, in the case of Mr. Lestina, the
         "Severance Benefit" under his Severance and Non-Competition Agreement,
         and in the case of Mr. Fryda, if he would have been entitled to such a
         benefit were he a party to a Deferred Compensation Agreement on the
         same terms as the other Vice Presidents of the corporation), such
         officer shall be entitled, in addition to any benefits to which he is
         entitled under his existing agreements with the corporation:

                  (1)      to have assigned to him, at no cost, the "three times
                           salary" group carve-out life insurance policy
                           insuring his life;

                  (2)      subject to the qualifications set out below, to
                           purchase health care coverage from the corporation,
                           at the prevailing COBRA rates in effect from time to
                           time, for a continuous period of time until such
                           officer is Medicare eligible or at such time as such
                           officer is re-employed and provided with health care
                           coverage from another source (provided, that this
                           provision shall not apply to Messrs. Lestina and
                           Ranus, who have other contractual arrangements with
                           the corporation); and

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                  (3)    to professional outplacement services, at the expense
                         of the corporation, at a cost up to a maximum of $5,000
                         per officer.

                  FURTHER RESOLVED, that the right to purchase health insurance
         coverage provided in paragraph (2) of the preceding resolution is
         subject to the following: (i) the coverage shall be such as is
         available from time to time under the group plan offered by the
         corporation to its employees generally; (ii) it shall be effective only
         for so long as the corporation continues to offer such coverage to its
         employees generally; and (iii) it shall be effective only if and to the
         extent that the officer remains insurable under any third party
         insurance (including any so-called "stop loss" insurance used in
         connection with a self-insured plan) the corporation has in effect in
         connection with such plan;

                  FURTHER RESOLVED, that it is intended that the rights granted
         under these resolutions be enforceable by the officers individually,
         subject to the following resolution;

                  FURTHER RESOLVED, that these resolutions may be amended,
         repealed or rescinded by the Board of Directors at any time prior to
         the occurrence of a change of control, but not thereafter;

                  FURTHER RESOLVED, that the Secretary is directed to provide
         notice of this resolution to each of the 12 officers as soon as
         practicable after this meeting.<PAGE>

                                                                   Exhibit 10.24

EXCERPT FROM ROUNDY'S, INC. BOARD OF DIRECTORS RESOLUTION ADOPTED DECEMBER 10,
1980 RELATING TO POST-RETIREMENT HEALTH CARE BENEFITS FOR CERTAIN OFFICERS,
INCLUDING MESSRS. LESTINA AND RANUS

     Effective January 1, 1981, when an Officer who is also a Director retires
     at or after age 55, Roundy's will continue to provide him at its cost and
     expense, with the family plan of V.I.P. medical and surgical insurance, or
     its equivalent, which it then provides for its officers, until the retiree
     is 65 years of age. At age 65, and for the rest of his life, the coverage
     provided will be the basic group hospitalization contract which supplements
     Medicare.

     When the retired Officer/Director dies, or a current employed
     Officer/Director dies, the surviving spouse will be insured under Roundy's
     then basic family Blue Cross plan or equivalent until her death or her
     re-marriage, whichever first occurs, at Roundy's cost and expense.

     All benefits under this policy are to coordinated with any other private,
     employee or Medicare insurance plans of the retiree or spouse.<PAGE>

                                                                   EXHIBIT 10.25

                                 ROUNDY'S, INC.

                    CONFIDENTIALITY AND NONCOMPETE AGREEMENT
                    ----------------------------------------

          THIS AGREEMENT is made as of June 6, 2002 between Roundy's, Inc., a
Wisconsin corporation (the "Company"), and Gerald F. Lestina ("Shareholder").

          The Company and Shareholder desire to enter into an agreement (i)
defining the relative rights of the Company and Shareholder with respect to
Intellectual Property (as defined below) owned by the Company or its customers
or clients to which Shareholder may have had access or may have contributed as a
result of Shareholder's consulting or other employment relationship or
arrangement with the Company and (ii) setting forth the obligation of
Shareholder to refrain from competing with the Company.

          This Agreement is executed and delivered by Shareholder in conjunction
with and in consideration of the purchase of 3,106 shares of the Company's stock
from Shareholder pursuant to that certain Share Exchange Agreement dated as of
April 8, 2002 by and among the Company and Roundy's Acquisition Corp., a
Delaware corporation (the "Exchange Agreement") and is not being entered into in
connection with any employment, consulting or other similar relationship or
arrangement between the Company and Shareholder.

          NOW, THEREFORE, in consideration of the mutual covenants contained
herein and other good and valuable consideration, the receipt and sufficiency of
which are hereby acknowledged, the Company and Shareholder hereby agree as
follows:

          1. Nondisclosure and Nonuse of Confidential Information.

Shareholder shall not disclose or use at any time any Confidential Information
(as defined below) of which Shareholder is or becomes aware, whether or not such
information is developed by him, except to the extent that such disclosure or
use is authorized by the Company or, in the event the Shareholder hereafter
performs any services at the request of the Company, is directly related to and
required by Shareholder's performance of such duties. Shareholder shall take all
appropriate steps to safeguard Confidential Information and to protect it
against disclosure, misuse, espionage, loss and theft to the extent such
Confidential Information is in Shareholder's possession or subject to his
control.

          (a) As used in this Agreement, the term "Confidential Information"
means information that is not generally known to or ascertainable (through
lawful and proper means) by the public and that is used, developed or obtained
by the Company in connection with its business, including but not limited to (i)
products or services, (ii) fees, costs and pricing structures, (iii) designs,
(iv) analysis, (v) drawings, photographs and reports, (vi) computer software,
including operating systems, applications and program listings, (vii) flow
charts,

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manuals and documentation, (viii) data bases, (ix) accounting and business
methods, (x) inventions, devices, new developments, methods and processes,
whether patentable or unpatentable and whether or not reduced to practice, (xi)
customers and clients and customer or client lists, (xii) copyrightable works,
(xiii) all technology and trade secrets, and (xiv) all similar and related
information in whatever form. Confidential Information shall not include any
information (X) that is generally known to or ascertainable (through lawful and
proper means) by the public prior to the date Shareholder proposes to disclose
or use such information or (Y) that has been independently acquired or developed
by Shareholder without violating any of his obligations under this Agreement.
Information shall not be deemed to have been published or available merely
because individual portions of the information have been separately published or
available, but only if all material features comprising such information have
been published in combination.

          2. The Company's Ownership of Intellectual Property. In the event that
Shareholder, as part of any activities on behalf of the Company has generated,
authored or contributed to any invention, design, new development, device,
product, method or process (whether or not patentable or reduced to practice or
comprising Confidential Information), any copyrightable work (whether or not
comprising Confidential Information) or any other form of Confidential
Information relating directly or indirectly to the Company's business as now or
hereinafter conducted (collectively, "Intellectual Property"), Shareholder
acknowledges that such Intellectual Property is the exclusive property of the
Company and hereby assigns all right, title and interest in and to such
Intellectual Property to the Company. Any copyrightable work prepared in whole
or in part by Shareholder will be deemed "a work made for hire" under Section
201(b) of the 1976 Copyright Act, and the Company shall own all of the rights
comprised in the copyright therein. Shareholder shall promptly and fully
disclose all Intellectual Property to the Company and shall cooperate with the
Company to protect the Company's interests in and rights to such Intellectual
Property (including, without limitation, providing reasonable assistance in
securing patent protection and copyright registrations and executing all
documents as reasonably requested by the Company, including, without limitation,
such requests that occur after the date hereof).

          3. Delivery of Materials. As requested by the Company from time to
time, Shareholder shall promptly deliver to the Company all copies and
embodiments, in whatever form, of all Confidential Information and Intellectual
Property in Shareholder's possession or within his control (including, but not
limited to, written records, notes, photographs, manuals, notebooks,
documentation, program listings, flow charts, magnetic media, disks, diskettes,
tapes and all other materials containing any Confidential Information or
Intellectual Property) irrespective of the location or form of such material
and, if requested by the Company, shall provide the Company with written
confirmation that all such materials have been delivered to the Company.

          4. Noncompetition. Shareholder acknowledges and agrees with the
Company that the services provided by the Shareholder to the Company prior to
the date hereof were unique in nature and that the Company would be irreparably
damaged if Shareholder were to provide similar services to any person or entity
competing with the Company or engaged in a similar business. Shareholder
accordingly covenants and agrees with the Company that during

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the period commencing with the date of this Agreement and ending on the third
anniversary of the date hereof (the "Noncompetition Period"), Shareholder shall
not, directly or indirectly, either for himself or for any other individual,
corporation, partnership, joint venture or other entity, participate in any
business (including, without limitation, any division, group or franchise of a
larger organization) located in the States of Illinois, Indiana, Michigan,
Minnesota, Ohio or Wisconsin (the "Protected Territory") which engages or which
proposes to engage in the business of the wholesale distribution and retail sale
of food, groceries, general merchandise and other goods and services related to
the wholesale or retail sale or distribution of food or groceries (a
"Competitive Business"); provided, that a "Competitive Business" shall not
include what is commonly referred to as a "food service" business such as those
currently conducted by Sysco Corporation and Reinhart Food Service, so long as
such business does not engage or propose to engage in a Competitive Business.
For purposes of this Agreement, the term "participate in" shall include, without
limitation, having any direct or indirect interest in any corporation,
partnership, joint venture or other entity, whether as a sole proprietor, owner,
stockholder, partner, joint venturer, creditor or otherwise, or rendering any
direct or indirect service or assistance to any individual, corporation,
partnership, joint venture and other business entity (whether as a director,
officer, manager, supervisor, employee, agent, consultant or otherwise). Nothing
herein shall prohibit Shareholder from being a passive owner of not more than 2%
of the outstanding securities of any class of a corporation which is publicly
traded, so long as Shareholder has no active participation in the business of
any such corporation.

          5. Nonsolicitation. During the Noncompetition Period, Shareholder
shall not (i) induce or attempt to induce any employee of the Company to leave
the employ of the Company, or in any way interfere with the relationship between
the Company and any employee thereof, (ii) hire directly or through another
entity any person who was an employee of the Company at any time during the
Noncompetition Period, or (iii) induce or attempt to induce any customer,
supplier, licensee or other business relation of the Company to cease doing
business with the Company, or in any way interfere with the relationship between
any such customer, supplier, licensee or business relation and the Company.

          6. Notices. Any notice provided for in this Agreement must be in
writing and must be either personally delivered, mailed by first class mail
(postage prepaid and return receipt requested) or sent by reputable overnight
courier service (charges prepaid) to the recipient at the address below
indicated:

          To the Company:   Roundy's, Inc.
                            2500 Roundy Drive
                            P.O. Box 473
                            Pewaukee, WI  53072
                            Attn:  Secretary

          With Copies to:   Willis Stein & Partners
                            One North Wacker Drive
                            Suite 4800
                            Chicago, IL  60606
                            Attn:  Mark P. Michaels

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                                   and

                            Kirkland & Ellis
                            200 East Randolph Drive
                            Chicago, IL  60601
                            Attn:  John A. Weisenbach

          To Shareholder:   Gerald F. Lestina
                            N76 W36221 Saddlebrook Lane
                            Oconomowoc, WI 53066

or such other address or to the attention of such other person as the recipient
party shall have specified by prior written notice to the sending party. Any
notice under this Agreement shall be deemed to have been given when so delivered
or sent or, if mailed, five days after deposit in the U.S. mail.

          7. General Provisions.

          (a) Company Subsidiaries. For purposes of this Agreement, the term
"Company" shall include all subsidiaries of the Company.

          (b) Not an Employment Agreement. Shareholder and the Company
acknowledge and agree that this Agreement is not intended and should not be
construed to grant Shareholder any right to employment with the Company or to
otherwise define the terms of any consulting or other relationship or
arrangement between the Company and Shareholder.

          (c) Absence of Conflicting Agreements. Shareholder hereby warrants and
covenants that (i) his execution, delivery and performance of this Agreement do
not and shall not result in a breach of the terms, conditions or provisions of
any agreement, instrument, order, judgment or decree to which Shareholder is
subject, (ii) Shareholder is not a party to or bound by any employment
agreement, noncompete agreement or confidentiality agreement with any other
person or entity and (iii) upon the execution and delivery of this Agreement by
the Company, this Agreement shall be the valid and binding obligation of
Shareholder, enforceable in accordance with its terms.

          (d) Severability. Whenever possible, each provision of this Agreement
shall be interpreted in such manner as to be effective and valid under
applicable law, but if any provision of this Agreement is held to be invalid,
illegal or unenforceable in any respect under any applicable law or rule in any
jurisdiction, such invalidity, illegality or unenforceability shall not affect
any other provision or any other jurisdiction, and this Agreement shall be
reformed, construed and enforced in such jurisdiction as if such invalid,
illegal or unenforceable provision had never been contained herein. The parties
agree that a court of competent jurisdiction making a determination of the
invalidity or unenforceability of any term or provision of Section 4 of this
Agreement shall have the power to reduce the scope, duration or area of any such
term or provision, to delete specific words or phrases or to replace any invalid
or unenforceable term or provision in Section 4 with a term or provision that is
valid and enforceable and that comes

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closest to expressing the intention of the invalid or unenforceable term or
provision, and this Agreement shall be enforceable as so modified.

          (e) Complete Agreement. This Agreement, those documents expressly
referred to herein and other documents of even date herewith embody the complete
agreement and understanding among the parties and supersede and preempt any
prior understandings, agreements or representations by or among the parties,
written or oral, which may have related to the subject matter hereof in any way.

          (f) Counterparts. This Agreement may be executed in separate
counterparts, each of which is deemed to be an original and all of which taken
together constitute one and the same agreement.

          (g) Successors and Assigns. Except as otherwise provided herein, this
Agreement shall bind and inure to the benefit of and be enforceable by the
Company and Shareholder and their respective successors and assigns; provided
that the rights and obligations of Shareholder under this Agreement may not be
assigned or delegated without the prior written consent of the Company.

          (h) Choice of Law. ALL QUESTIONS CONCERNING THE CONSTRUCTION,
VALIDITY, ENFORCEMENT AND INTERPRETATION OF THIS AGREEMENT AND THE EXHIBITS
HERETO SHALL BE GOVERNED BY THE INTERNAL LAW, AND NOT THE LAW OF CONFLICTS, OF
THE STATE OF WISCONSIN.

          (i) Remedies. Each of the parties to this Agreement shall be entitled
to enforce its rights under this Agreement specifically, to recover damages and
costs (including reasonable attorneys fees) caused by any breach of any
provision of this Agreement and to exercise all other rights existing in its
favor. The parties hereto agree and acknowledge that Shareholder's breach of any
term or provision of this Agreement shall materially and irreparably harm the
Company, that money damages shall accordingly not be an adequate remedy for any
breach of the provisions of this Agreement by Shareholder and that the Company
in its sole discretion and in addition to any other remedies it may have at law
or in equity may apply to any court of law or equity of competent jurisdiction
(without posting any bond or deposit) for specific performance and/or other
injunctive relief in order to enforce or prevent any violations of the
provisions of this Agreement.

          (j) Amendment and Waiver. The provisions of this Agreement may be
amended and waived only with the prior written consent of the Company and
Shareholder.

          (k) Sufficiency of Consideration, Reasonableness of Restrictions and
Nonapplicability of Wisconsin Statutes Section 103.465. Shareholder acknowledges
and agrees that the consideration Shareholder is receiving pursuant to the
Exchange Agreement is adequate and sufficient for the Shareholder's agreement to
the restrictions, agreements and covenants set forth in this Agreement,
including, without limitation, those set forth in Section 4 hereof. Shareholder
further acknowledges and agrees that the restrictions set forth in this
Agreement are

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fair and reasonable to Shareholder and have been specifically negotiated by
Shareholder (who was represented by counsel of his choosing in connection
therewith). The parties agree that this Agreement is being entered into in
connection with the transactions contemplated by the Exchange Agreement and not
in connection with any employment, consulting or other similar relationship or
arrangement between the Company and Shareholder. In light of the foregoing, it
is the intent of the Company and Shareholder that the provisions of Section
103.465 of the Wisconsin Statutes, as amended, or any successor statutory
provision, shall not apply to this Agreement.

          (l) Law of Torts and Trade Secrets. Both parties agree that nothing in
this Agreement shall be construed to limit or negate the common or statutory
laws of torts or trade secrets where they provide the Company with broader
protection than that provided herein.

                                    * * * * *

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          IN WITNESS WHEREOF, the parties hereto have executed this
Confidentiality and Noncompete Agreement on the date first written above.

                                 ROUNDY'S, INC.

                                 By /s/ Robert A. Mariano
                                   ---------------------------------
                                 Its President

                                 /s/ Gerald F. Lestina
                                 -----------------------------------
                                 Gerald F. Lestina

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