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                                                                    EXHIBIT 10.1

                              EMPLOYMENT AGREEMENT
                               TABLE OF CONTENTS

1.      Period of Employment
2.      Position and Responsibilities
3.      Compensation and Benefits
4.      Termination of Employment
5.      Proprietary Information
6.      Arbitration
7.      Notices
8.      Action by Odwalla
9.      Integration
10.     Amendments; Waivers
11.     Assignment; Successors and Assigns
12.     Severability
13.     Attorneys' Fees
14.     Injunctive Relief
15.     Governing Law
16.     Interpretation
17.     Employee Acknowledgment

        This Agreement, dated as of May 2, 2000, is between Odwalla, Inc., a
California corporation ("Odwalla"), and Douglas K. Levin ("Levin").

                                    RECITALS

Odwalla and Levin wish to enter into their employment relationship on the
following terms and conditions.

Odwalla recognizes and acknowledges that Levin has been valuable and
instrumental in developing Fresh Samantha's business and good will.

Levin acknowledges the compensation conferred upon him by this employment
agreement, consisting of additional salary, health benefits, and option vesting
provisions in the event Levin is terminated without Cause or is Involuntarily
Terminated following a Change in Control or Corporate Transaction, as provided
below.

Odwalla has spent significant time, effort, and money to develop certain
Proprietary Information (as defined below), which Odwalla considers vital to its
business and goodwill.

The Proprietary Information will necessarily be communicated to or acquired by
Levin in the course of his employment with Odwalla, and Odwalla wishes to
continue its employment relationship with Levin only if, in doing so, it can
protect its Proprietary Information and goodwill.

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ACCORDINGLY, the parties agree as follows:

1. Period of Employment.

(a) Basic Term. Odwalla shall continue to employ Levin to render services to
Odwalla in the position and with the duties and responsibilities described in
Section 2 for the period (the "Period of Employment") commencing on the date of
this Agreement and ending upon the earlier of (i) December 21, 2002, as, and to
the extent, extended under Section 1(b); or (ii) the date upon which the Period
of Employment is terminated in accordance with Section 4.

(b) Renewal. Subject to Section 4, Levin's employment will be renewed
automatically for an additional one (1) year period (without any action by
either party) on December 21, 2002 and on each anniversary thereof, unless one
party gives to the other written notice sixty (60) days in advance of the
beginning of any one-year renewal period that the Period of Employment is to be
terminated. In no event shall the Period of Employment under this Agreement
extend or be renewed beyond December 21, 2005. Either party may elect not to
renew this Agreement with or without cause, in which case this Section 1(b)
shall govern Levin's termination and not Section 4 (except for Levin's
termination obligations set forth in Section 4(h), which shall remain in
effect). Nothing stated in this Agreement or represented orally or in writing to
either party shall create an obligation to renew this Agreement.

2. Position and Responsibilities.

(a) Position. Levin accepts employment with Odwalla as President and shall
perform all services appropriate to that position, as well as such other
services as may be assigned by Odwalla. Levin shall devote his best efforts and
full-time attention to the performance of his duties. Levin shall be subject to
the direction of Odwalla, which shall retain full control of the means and
methods by which he performs the above services and of the place(s) at which all
services are rendered. Levin shall be expected to travel if necessary or
advisable in order to meet the obligations of his position.

(b) Other Activity. Except upon the prior written consent of Odwalla, Levin
(during the Period of Employment) shall not (i) accept any other employment; or
(ii) engage, directly or indirectly, in any other business, commercial, or
professional activity (whether or not pursued for pecuniary advantage) that is
or may be competitive with Odwalla, that might create a conflict of interest
with Odwalla, or that otherwise might interfere with the business of Odwalla, or
any Affiliate. An "Affiliate" shall mean any person or entity that directly or
indirectly controls, is controlled by, or is under common control with Odwalla.
So that Odwalla may be aware of the extent of any other demands upon Levin's
time and attention, Levin shall disclose in confidence to Odwalla the nature and
scope of any other business activity in which he is or becomes engaged during
the Period of Employment.

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3. Compensation and Benefits.

(a) Compensation. In consideration of the services to be rendered under this
Agreement, Odwalla shall pay Levin One Hundred Ninety Thousand Dollars
($190,000) per year, payable bi-weekly, pursuant to the procedures regularly
established, and as they may be amended, by Odwalla in its sole discretion,
during the Period of Employment. Odwalla shall review annually Levin's
compensation and shall determine, in its sole discretion, whether and how much
the existing compensation shall be adjusted, without regard to any policy or
practice Odwalla may have for adjusting salaries. All compensation and
comparable payments to be paid to Levin under this Agreement shall be less
withholdings required by law.

(b) Benefits. Pursuant to the Compensation Committee's decision of June 14,
1999, regarding Senior Executive Officer vacation policy, Levin will not accrue
vacation leave. Levin shall have the right to participate in and to receive
benefits from all present and future benefit plans specified in Odwalla's
policies and generally made available to similarly situated employees of
Odwalla. The amount and extent of benefits to which Levin is entitled shall be
governed by the specific benefit plan, as amended. Levin also shall be entitled
to any benefits or compensation tied to termination as described in Section 4.
Odwalla reserves the ability, in its sole discretion, to adjust Levin's benefits
provided under this Agreement. No statement concerning benefits or compensation
to which Levin is entitled shall alter in any way the term of this Agreement,
any renewal thereof, or its termination.

(c) Expenses. Odwalla shall reimburse Levin for reasonable travel and other
business expenses incurred by Levin in the performance of his duties, in
accordance with Odwalla's policies, as they may be amended in Odwalla's sole
discretion.

(d) Options. At the first meeting of the Board of Directors Compensation
Committee ("Compensation Committee") scheduled after the date of this Agreement,
Odwalla's Chief Executive Officer will recommend that the Compensation Committee
award Levin options to purchase one hundred thirty thousand (130,000) shares of
Odwalla common stock under the 1997 Stock Option/Stock Issuance Plan, as
amended. The terms recommended to the Compensation Committee are as follows:
vesting, forty-eight (48) months with one-forty-eighth (1/48) of the award
vesting monthly; option price, closing price quoted on NASDAQ as of the date of
the award; vesting start date, the date of this Agreement.

(e) Temporary Housing. As provided in Exhibit A to this Agreement.

4. Termination of Employment.

(a) By Death. The Period of Employment shall terminate automatically upon the
death of Levin. Odwalla shall pay to Levin's beneficiaries or estate, as
appropriate, any compensation then due and owing, if any. Thereafter, all
obligations of Odwalla under this Agreement shall cease. Any stock option
outstanding at the time of Levin's death

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shall remain exercisable by the personal representative of Levin's estate or by
the person or persons to whom the option is transferred pursuant to Levin's will
or in accordance with the laws of descent and distribution and may be exercised
as provided by the relevant Stock Option Agreement. Nothing in this Section
shall affect any entitlement of Levin's heirs to the benefits of any life
insurance plan or other applicable benefits.

(b) By Disability. If, by reason of any physical or mental incapacity, Levin
cannot perform his duties under this Agreement for six (6) consecutive months,
then, to the extent permitted by law, Levin's Period of Employment will be
automatically terminated. Odwalla shall supplement any benefits Levin receives
under Odwalla's disability plans to the extent necessary to make Levin's net
compensation whole and shall provide applicable benefits to which he is entitled
up through the last business day on which the Period of Employment was
terminated; thereafter, all obligations of Odwalla under this Agreement shall
cease. Nothing in this Section shall affect Levin's rights under any applicable
Odwalla disability plan.

(c) By Employer Not For Cause. At any time, Odwalla may terminate Levin without
Cause (as defined below) by providing Levin sixty (60) days' advance written
notice, provided Odwalla:

        (i) pays Levin all compensation due to Levin through December 21, 2002,
        or the relevant anniversary thereof, if this Agreement has been
        automatically renewed as provided by Section 1(b). The compensation due
        to Levin during this period will be based on Levin's salary as of the
        effective date of termination and will be payable on a bi-weekly basis;

        (ii) reimburses Levin for the cost of acquiring health benefits, through
        COBRA or, to the extent Levin's eligibility for COBRA ends prior to the
        fulfillment of this obligation, through the independent purchase of
        comparable health benefits, through December 21, 2002, or the relevant
        anniversary thereof, if this Agreement has been automatically renewed as
        provided by Section 1(b); and

        (iii) automatically accelerates each outstanding stock option so that
        each such option shall, at the time Levin's termination becomes
        effective, become fully exercisable with respect to the total number of
        shares of stock at the time subject to such option and may be exercised
        for any or all of those shares as fully vested shares. Any options so
        accelerated shall remain exercisable for the limited period set forth in
        the stock option agreements evidencing the option, but no such option
        shall be exercisable after the expiration of the option term.

Odwalla shall have the option, in its complete discretion, to terminate Levin at
any time prior to the end of the sixty (60) day notice period.

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(d) By Employer For Cause. At any time, and without prior notice, Odwalla may
terminate Levin for Cause. Odwalla shall pay Levin all compensation then due and
owing; thereafter, all of Odwalla's obligations under this Agreement shall
cease. Termination shall be for "Cause" if Levin: (i) acts in bad faith and to
the detriment of Odwalla; (ii) refuses or fails to act in accordance with any
specific direction or order of Odwalla; (iii) exhibits in regard to his
employment unfitness or unavailability for service, unsatisfactory performance,
misconduct, dishonesty, habitual neglect, or incompetence; (iv) is convicted of
a crime involving dishonesty, breach of trust, or physical or emotional harm to
any person; (v) is selected for layoff pursuant to a bona fide
reduction-in-force; or (vi) breaches any material term of this Agreement. If
termination is due to Levin's disability, Section 4(b) above shall control, and
not this subsection on termination for Cause.

(e) By Employee Not for Good Reason. At any time, Levin may terminate his
employment without Good Reason (as defined below) by providing Odwalla thirty
(30) days' advance written notice. Odwalla shall have the option, in its
complete discretion, to make Levin's termination effective at any time prior to
the end of such notice period, provided Odwalla pays Levin all compensation due
and owing through the last day actually worked, plus an amount equal to the base
salary Levin would have earned through the balance of the above notice period,
not to exceed thirty (30) days; thereafter, all of Odwalla's obligations under
this Agreement shall cease.

(f) By Employee for Good Reason. Levin may terminate his employment for Good
Reason by giving Odwalla thirty (30) days' advance written notice. Termination
shall be for "Good Reason" if:

        (i) the position, duties, or responsibilities assigned to Levin are
        materially and adversely changed; or

        (ii) Odwalla fails to comply in any material respect with any of its
        material covenants and agreements hereunder.

Levin's written notice of termination of his employment for Good Reason shall
specify with reasonable detail the nature of the grounds for such termination
and provide Odwalla with a period of thirty (30) days during which Odwalla shall
be given the opportunity to cure the condition constituting Good Reason. Any
such notice shall be made not more than forty-five (45) days after the
occurrence of the event that is the basis for the Good Reason. If the condition
is remedied within the thirty (30) day notice period, Levin's notice of
termination shall be rescinded automatically; if not remedied, termination shall
become effective upon the expiration of the above notice period. In the event
Levin terminates his employment for Good Reason pursuant to this section, and
Odwalla fails to cure the condition constituting Good Reason, Levin shall be
entitled to receive severance pay in an amount equal to Levin's base salary then
in effect (as specified pursuant to Section 3(a)) for a period of twelve (12)
months and reimbursement for the cost of acquiring health benefits through COBRA
for a period of twelve (12) months. Such severance pay shall be in lieu of any
damages under this Agreement for any alleged breach. Thereafter, all of
Odwalla's obligations under this Agreement shall

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cease. Odwalla shall also have the option, in its complete discretion, to make
Levin's termination effective at any time prior to the end of the notice period,
provided that Odwalla pays Levin all compensation due and owning through the
balance of the notice period (not to exceed thirty (30) days), in addition to
the payment of twelve (12) months base salary and health benefits reimbursement
described above. Such severance pay and health benefits reimbursement shall be
paid in accordance with Odwalla's normal payroll cycle.

(g) Involuntary Termination Following Change in Control/Corporate Transaction.
To the extent permitted by law, Odwalla, in its sole discretion, may terminate
the Period of Employment (in which case all of Odwalla's obligations under this
Agreement shall cease after payment of all compensation due and owing) upon any
formal action of Odwalla's management to effect a Change in Control or a
Corporate Transaction as those terms are defined in the 1997 Stock Option/Stock
Issuance Plan, as amended. In the event Levin is subjected to of an Involuntary
Termination, as the term is defined in the 1997 Stock Option/Stock Issuance
Plan, as amended, within twelve (12) months of a Change in Control or a
Corporate Transaction, Odwalla will:

        (i) pay Levin all compensation due to Levin through December 21, 2002,
        or the relevant anniversary thereof, if this Agreement has been
        automatically renewed as provided by Section 1(b). The compensation due
        to Levin during this period will be based on Levin's salary as of the
        effective date of the Involuntary Termination and will be payable on a
        bi-weekly basis;

        (ii) reimburse Levin for the cost of acquiring health benefits, through
        COBRA or, to the extent Levin's eligibility for COBRA ends prior to the
        fulfillment of this obligation, through the independent purchase of
        comparable health benefits, through December 21, 2002, or the relevant
        anniversary thereof, if this Agreement has been automatically renewed as
        provided by Section 1(b); and

        (iii) automatically accelerate each outstanding stock option so that
        each such option shall, immediately upon an Involuntary Termination of
        Levin's Service, become fully exercisable with respect to the total
        number of shares of stock at the time subject to such option and may be
        exercised for any or all of those shares as fully vested shares. Any
        options so accelerated shall remain exercisable for the limited period
        set forth in the stock option agreements evidencing the option, but no
        such option shall be exercisable after the expiration of the option
        term.

In addition, notwithstanding any provision of this Agreement to the contrary,
the total payments or benefits to be made or provided to Levin by Odwalla
(whether pursuant to this Agreement or otherwise) due to a Change of Control or
Corporate Transaction shall not exceed three times Levin's annualized includible
compensation for the base period, as defined in subsection (d) of Section 280G
of the Internal Revenue Code of 1986 ("Code"), minus one dollar ($1.00). The
intent of this portion of this Section is to prevent any payment or benefit,

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including the acceleration of vesting of any outstanding and unvested stock
options, to Levin from being subject to the excise tax imposed by Code Section
4999.

(h) Termination Obligations.

    (i) Levin agrees that all property, including, without limitation, all
equipment, tangible Proprietary Information (as defined below), documents,
books, records, reports, notes, contracts, lists, computer disks (and other
computer-generated files and data), and copies thereof, created on any medium
and furnished to, obtained by, or prepared by Levin in the course of or incident
to his employment, belongs to Odwalla and shall be returned promptly to Odwalla
upon termination of the Period of Employment.

    (ii) All benefits to which Levin is otherwise entitled shall cease upon
Levin's termination, unless explicitly continued either under this Agreement or
under any specific written policy or benefit plan of Odwalla.

    (iii) Upon termination of the Period of Employment, Levin shall be deemed to
have resigned from all offices then held with Odwalla or any Affiliate.

    (iv) The representations and warranties contained in this Agreement and
Levin's obligations under this Section 4(h) on Termination Obligations and
Section 5 on Proprietary Information shall survive the termination of the Period
of Employment and the expiration of this Agreement.

    (v) Following any termination of the Period of Employment, Levin shall fully
cooperate with Odwalla in all matters relating to the winding up of pending work
on behalf of Odwalla and the orderly transfer of work to other employees of
Odwalla. Levin shall also cooperate in the defense of any action brought by any
third party against Odwalla that relates in any way to Levin's acts or omissions
while employed by Odwalla or in the defense of any action brought by any third
party relating to litigation pending against Odwalla at the time the Period of
Employment is terminated.

5. Proprietary Information.

(a) Defined. "Proprietary Information" is all information and any idea in
whatever form, tangible or intangible, pertaining in any manner to the business
of Odwalla, or any Affiliate, or its employees, clients, consultants, or
business associates, which was produced by any employee of Odwalla in the course
of his or her employment or otherwise produced or acquired by or on behalf of
Odwalla. All Proprietary Information not generally known outside of Odwalla's
organization, and all Proprietary Information so known only through improper
means, shall be deemed "Confidential Information." Levin should consult any
Odwalla procedures instituted to identify and protect certain types of
Confidential Information, which are considered by Odwalla to be safeguards in

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addition to the protection provided by this Agreement. Nothing contained in
those procedures or in this Agreement is intended to limit the effect of the
other.

(b) General Restrictions on Use. During the Period of Employment, Levin shall
use Proprietary Information, and shall disclose Confidential Information, only
for the benefit of Odwalla and as is necessary to carry out his responsibilities
under this Agreement. Following termination, Levin shall neither, directly or
indirectly, use any Proprietary Information nor disclose any Confidential
Information, except as expressly and specifically authorized in writing by
Odwalla. The publication of any Proprietary Information through literature or
speeches must be approved in advance in writing by Odwalla.

(c) Location and Reproduction. Levin shall maintain at his work station and/or
any other place under his control only such Confidential Information as he has a
current "need to know." Levin shall return to the appropriate person or location
or otherwise properly dispose of Confidential Information once that need to know
no longer exists. Levin shall not make copies of or otherwise reproduce
Confidential Information unless there is a legitimate business need for
reproduction.

(d) Prior Actions and Knowledge. Levin represents and warrants that from the
time of his first contact with Odwalla, he has held in strict confidence all
Confidential Information and has not disclosed any Confidential Information,
directly or indirectly, to anyone outside of Odwalla, or used, copied,
published, or summarized any Confidential Information, except to the extent
otherwise permitted in this Agreement.

(e) Third-Party Information. Levin acknowledges that Odwalla has received and in
the future will receive from third parties their confidential information
subject to a duty on Odwalla's part to maintain the confidentiality of this
information and to use it only for certain limited purposes. Levin agrees that
he owes Odwalla and these third parties, during the Period of Employment and
thereafter, a duty to hold all such confidential information in the strictest
confidence and not to disclose or use it, except as necessary to perform his
obligations hereunder and as is consistent with Odwalla's agreement with third
parties.

(f) Competitive Activity. Levin acknowledges and agrees that the pursuit of the
activities forbidden by this subsection would necessarily involve the use or
disclosure of Confidential Information in breach of the preceding subsections,
but that proof of such a breach would be extremely difficult. To forestall this
disclosure, use, and breach, and in consideration of the employment under this
Agreement, Levin agrees that for a period of one (1) year following the
termination of his employment relationship with Odwalla or for any period in
which he is entitled to payments and health benefits pursuant to Sections 4(c)
and 4(f), whichever is greater, he shall not, directly or indirectly, (i) divert
or attempt to divert from Odwalla (or any Affiliate) any business of any kind in
which it is engaged; (ii) employ or recommend for employment any person employed
by Odwalla (or any Affiliate); or (iii) engage in any business activity that is
or may be competitive with Odwalla (or any Affiliate) in any state where Odwalla
conducts its business, unless

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Levin can prove that any action taken in contravention of this subsection was
done without the use in any way of Confidential Information. Additionally, in
consideration of the employment under this Agreement, Levin agrees that upon the
event that he, directly or indirectly, (i) diverts or attempts to divert from
Odwalla (or any Affiliate) any business of any kind in which it is engaged; (ii)
employs or recommends for employment any person employed by Odwalla (or any
Affiliate); or (iii) engages in any business activity that is or may be
competitive with Odwalla (or any Affiliate) in any state where Odwalla conducts
its business, during such time as that Levin is not employed by Odwalla but
receiving payments and health benefits pursuant to Sub-Sections 4(c) and 4(f),
all of Odwalla's obligations under this Agreement shall cease.

(g) Interference with Business. In order to avoid disruption of Odwalla's
business, Levin agrees that for a period of one (1) year after termination of
the Period of Employment, he shall not, directly or indirectly, (i) solicit any
customer of Odwalla (or any Affiliate) known to Levin during the Period of
Employment to have been a customer; or (ii) solicit for employment any person
employed by Odwalla (or any Affiliate). Additionally, Levin agrees that in the
event he, directly or indirectly, (i) solicits any customer of Odwalla (or any
Affiliate) known to Levin during the Period of Employment to have been a
customer; or (ii) solicits for employment any person employed by Odwalla (or any
Affiliate) during such time as that Levin is not employed by Odwalla but
receiving payments and health benefits pursuant to Sub-Sections 4(c) and 4(f),
all of Odwalla's obligations under this Agreement shall cease.

(h) Maintenance of Records. Levin agrees to keep and maintain adequate and
current written records of all sales and customer transactions, which records
shall be available to and remain the sole property of Odwalla at all times.

(i) The rights and obligations created in Section 5 of this Employment Agreement
are in addition to the rights and obligations contained the Employee Proprietary
Information Agreement executed by Levin on August 3, 1993.

6. Arbitration.

(a) Arbitrable Claims. To the fullest extent permitted by law, all contractual
disputes between Levin (and his attorneys, successors, and assigns) and Odwalla
(and its Affiliates, shareholders, directors, officers, employees, agents,
successors, attorneys, and assigns) arising under this Agreement ("Arbitrable
Claims") shall be resolved by arbitration. All persons and entities specified in
the preceding sentence (other than Odwalla and Levin) shall be considered
third-party beneficiaries of the rights and obligations created by this Section
on Arbitration.

(b) Procedure. Arbitration of Arbitrable Claims shall be in accordance with the
National Rules for the Resolution of Employment Disputes of the American
Arbitration Association, as amended ("AAA Employment Rules"), as augmented in
this Agreement. Arbitration shall be initiated as provided by the AAA Employment
Rules, although the

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written notice to the other party initiating arbitration shall also include a
statement of the claim(s) asserted and the facts upon which the claim(s) are
based. Arbitration shall be final and binding upon the parties and shall be the
exclusive remedy for all Arbitrable Claims. Either party may bring an action in
court to compel arbitration under this Agreement and to enforce an arbitration
award. Otherwise, neither party shall initiate or prosecute any lawsuit or
administrative action in any way related to any Arbitrable Claim.
Notwithstanding the foregoing, either party may, at its option, seek injunctive
relief pursuant to section 1281.8 of the California Code of Civil Procedure. All
arbitration hearings under this Agreement shall be conducted in San Francisco.
In any arbitration proceeding under this Agreement, the parties shall have the
rights to discovery provided for in the AAA Employment Rules. The interpretation
and enforcement of this agreement to arbitrate shall be governed by the
California Arbitration Act. THE PARTIES HEREBY WAIVE ANY RIGHTS THEY MAY HAVE TO
TRIAL BY JURY IN REGARD TO ARBITRABLE CLAIMS, INCLUDING WITHOUT LIMITATION ANY
RIGHT TO TRIAL BY JURY AS TO THE MAKING, EXISTENCE, VALIDITY, OR ENFORCEABILITY
OF THE AGREEMENT TO ARBITRATE.

(c) Arbitrator Selection and Authority. All disputes involving Arbitrable Claims
shall be decided by a single arbitrator. The arbitrator shall be selected by
mutual agreement of the parties within thirty (30) days of the effective date of
the notice initiating the arbitration. If the parties cannot agree on an
arbitrator, then the complaining party shall notify the AAA and request
selection of an arbitrator in accordance with the AAA Employment Rules. The
arbitrator shall have only such authority to award equitable relief, damages,
costs, and fees as a court would have for the particular claim(s) asserted. The
fees of the arbitrator shall be split between both parties equally. If the
allocation of responsibility for payment of the arbitrator's fees would render
the obligation to arbitrate unenforceable, the parties authorize the arbitrator
to modify the allocation as necessary to preserve enforceability. The arbitrator
shall have exclusive authority to resolve all Arbitrable Claims, including, but
not limited to, any claim that all or any part of this Agreement is void or
unenforceable.

(d) Confidentiality. All proceedings and all documents prepared in connection
with any Arbitrable Claim shall be confidential and, unless otherwise required
by law, the subject matter thereof shall not be disclosed to any person other
than the parties to the proceedings, their counsel, witnesses and experts, the
arbitrator, and, if involved, the court and court staff. All documents filed
with the arbitrator or with a court shall be filed under seal. The parties shall
stipulate to all arbitration and court orders necessary to effectuate fully the
provisions of this subsection concerning confidentiality.

(e) Continuing Obligations. The rights and obligations of Levin and Odwalla set
forth in this Section on Arbitration shall survive the termination of Levin's
employment and the expiration of this Agreement.

7. Notices. Any notice or other communication under this Agreement must be in
writing and shall be effective upon delivery by hand, upon facsimile
transmission to Odwalla (but only upon receipt by Levin of a written
confirmation of receipt), or three (3) business

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days after deposit in the United States mail, postage prepaid, certified or
registered, and addressed to Odwalla or to Levin at the corresponding address or
fax number (if any) below. Levin shall be obligated to notify Odwalla in writing
of any change in his address. Notice of change of address shall be effective
only when done in accordance with this Section.

Odwalla's Notice Address:

     Odwalla, Inc.
     120 Stone Pine Road
     Half Moon Bay, CA  94019
     Fax Number:  650-712-5959

Levin's Notice Address:

     Douglas K. Levin
    -------------------------
     Cape Elizabeth, ME

8. Action by Odwalla. All actions required or permitted to be taken under this
Agreement by Odwalla, including, without limitation, exercise of discretion,
consents, waivers, and amendments to this Agreement, shall be made and
authorized only by the President or by his or her representative specifically
authorized in writing to fulfill these obligations under this Agreement.

9. Integration. This Agreement is intended to be the final, complete, and
exclusive statement of the terms of Levin's employment by Odwalla. This
Agreement supersedes all other prior and contemporaneous agreements and
statements, whether written or oral, express or implied, pertaining in any
manner to the employment of Levin, and it may not be contradicted by evidence of
any prior or contemporaneous statements or agreements. To the extent that the
practices, policies, or procedures of Odwalla, now or in the future, apply to
Levin and are inconsistent with the terms of this Agreement, the provisions of
this Agreement shall control.

10. Amendments; Waivers. This Agreement may not be amended except by an
instrument in writing, signed by each of the parties. No failure to exercise and
no delay in exercising any right, remedy, or power under this Agreement shall
operate as a waiver thereof, nor shall any single or partial exercise of any
right, remedy, or power under this Agreement preclude any other or further
exercise thereof, or the exercise of any other right, remedy, or power provided
herein or by law or in equity.

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11. Assignment; Successors and Assigns. Levin agrees that he will not assign,
sell, transfer, delegate, or otherwise dispose of, whether voluntarily or
involuntarily, or by operation of law, any rights or obligations under this
Agreement. Any such purported assignment, transfer, or delegation shall be null
and void. Nothing in this Agreement shall prevent the consolidation of Odwalla
with, or its merger into, any other entity, or the sale by Odwalla of all or
substantially all of its assets, or the otherwise lawful assignment by Odwalla
of any rights or obligations under this Agreement. Subject to the foregoing,
this Agreement shall be binding upon and shall inure to the benefit of the
parties and their respective heirs, legal representatives, successors, and
permitted assigns, and shall not benefit any person or entity other than those
specifically enumerated in this Agreement.

12. Severability. If any provision of this Agreement, or its application to any
person, place, or circumstance, is held by an arbitrator or a court of competent
jurisdiction to be invalid, unenforceable, or void, such provision shall be
enforced to the greatest extent permitted by law, and the remainder of this
Agreement and such provision as applied to other persons, places, and
circumstances shall remain in full force and effect.

13. Attorneys' Fees. In any legal action, arbitration, or other proceeding
brought to enforce or interpret the terms of this Agreement, the prevailing
party shall be entitled to recover reasonable attorneys' fees and costs.

14. Injunctive Relief. If Levin breaches or threatens to breach any of the
covenants in Section 5 on Proprietary Information, the parties acknowledge and
agree that the damage or imminent damage to Odwalla's business or its goodwill
would be irreparable and extremely difficult to estimate, making any remedy at
law or in damages inadequate. Accordingly, Odwalla shall be entitled to
injunctive relief against Levin in the event of any breach or threatened breach
of the above provisions by Levin, in addition to any other relief (including
damages) available to Odwalla under this Agreement or under law.

15. Governing Law. This Agreement shall be governed by and construed in
accordance with the law of the State of California.

16. Interpretation. This Agreement shall be construed as a whole, according to
its fair meaning, and not in favor of or against any party. By way of example
and not in limitation, this Agreement shall not be construed in favor of the
party receiving a benefit nor against the party responsible for any particular
language in this Agreement. Captions are used for reference purposes only and
should be ignored in the interpretation of the Agreement.

                                       12
<PAGE>   13

17. Employee Acknowledgment. Levin acknowledges that he has had the opportunity
to consult legal counsel in regard to this Agreement, that he has read and
understands this Agreement, that he is fully aware of its legal effect, and that
he has entered into it freely and voluntarily and based on his own judgment and
not on any representations or promises other than those contained in this
Agreement.

The parties have duly executed this Agreement as of the date first written
above.

--------------------------------
   Douglas K. Levin

   Odwalla, Inc.

--------------------------------
   By:  D. Stephen C. Williamson
   Its:  Chief Executive Officer

                                       13
<PAGE>   14

                                   Exhibit A

                                 [ODWALLA LOGO]

DATE:          February 1, 2000

TO:            Doug Levin

FROM:          Stephen Williamson

RE:            Temporary Housing

Odwalla has agreed to cover the following temporary housing and related costs:

        -    Reimbursement of monthly rental costs not to exceed twelve months
             (on a tax adjusted basis);

        -    Temporary housing deposits and/or advances needed to secure a
             temporary residence (deposits and/or advances will need to be
             returned in full to Odwalla);

        -    Temporary house hunting trips for you and your family not to exceed
             two trips; and

        -    Payment for moving your family (including airfare if requested by
             you) and household belongings from Maine to California.

The above referenced temporary housing and related costs will be available to
you effective as of the date of your Employment Agreement.

                                       14<PAGE>   1
                                                                    EXHIBIT 10.2

                                                                [EXECUTION COPY]

                              AMENDMENT AGREEMENT

             THIS AMENDMENT AGREEMENT is entered into as of April 28, 2000, by
and between ODWALLA, INC., a California corporation (hereinafter, together with
its successors in title and assigns, called the "BORROWER"), and IMPERIAL BANK,
a bank organized under the laws of the State of California (hereinafter,
together with its successors in title and assigns, called the "LENDER").

                                    RECITALS

             Reference is made to that certain Revolving Credit Agreement, dated
as of September 3, 1999 (as amended from time to time, the "CREDIT AGREEMENT"),
between the Borrower and the Lender.

             The Borrower has requested the Lender to amend certain of the
provisions of the Credit Agreement and other Loan Documents in order (among
other things) to increase the Commitment Amount from $5,000,000 to $10,000,000.
The Borrower has also requested the Bank to grant to the Borrower and its
Subsidiaries all such consents and waivers as may be required under the Credit
Agreement and other Loan Documents to permit (a) the execution, delivery and
performance by the Borrower and its Subsidiaries of the Agreement and Plan of
Merger, dated as of February 2, 2000, by and among (1) the Borrower, (2) Orange
Acquisition Sub, Inc., a Maine corporation and a wholly-owned Subsidiary of the
Borrower ("MERGER SUB"), (3) Fresh Samantha, Inc., a Maine corporation
(hereinafter, together with its successors in title and assigns, called "FRESH
SAMANTHA"), and (4) certain other individuals and entities (such Agreement and
Plan of Merger, as amended from time to time, being herein called the "MERGER
AGREEMENT"), (b) the execution, delivery and performance by the Borrower and its
Subsidiaries of each of the other Transactional Agreements (as defined in the
Merger Agreement), and (c) the implementation of all of the transactions
contemplated by the Merger Agreement and the other Transactional Agreements.

             The Lender has agreed to amend the Credit Agreement and other Loan
Documents and to grant the consents and waivers so requested by the Borrower,
all upon the terms and subject to the conditions contained in this Amendment
Agreement ("THIS AGREEMENT").

<PAGE>   2
                                      -2-

             Accordingly, the parties hereto hereby agree as follows:

                                    ARTICLE I

                                   DEFINITIONS

        SECTION 1.1. DEFINITIONS IN CREDIT AGREEMENT. Unless otherwise defined
herein, terms defined in the Credit Agreement (as amended hereby) are used
herein as therein defined.

                                   ARTICLE II

                             AMENDMENTS AND CONSENTS

        Effective on and as of April 28, 2000 ("EFFECTIVE DATE"), and subject
always in any event to the provisions contained in Article III hereof:

        SECTION 2.1. AMENDMENT OF DEFINED TERMS. Section 1.1 of the Credit
Agreement is amended by amending and restating the following defined terms to
read in their entirety as follows:

                    "ANCILLARY DOCUMENTS" means, collectively, the Governing
             Documents of each of the Borrower and its Subsidiaries, the
             Preferred Stock Conversion Documents, the Subordinated Debt
             Documents, the Merger Documents, the Equity Financing Documents,
             the Shareholders' Agreements, the Management Agreements, the
             Employment Agreements, the Tax Sharing Agreements, and all other
             Instruments that shall from time to time be identified by the
             Borrower and the Bank in writing as "ANCILLARY DOCUMENTS" for
             purposes of this Agreement and the other Loan Documents.

                    "CHANGE OF CONTROL" means any event or series of related
             events (including the Sale or issuance (or series of Sales or
             issuances) of Equity Interests of the Borrower or of Fresh Samantha
             by the Borrower or by any holder or holders thereof, or any merger,
             consolidation, recapitalization, reorganization or other
             transaction or arrangement) as a result of which: (a) any "person"
             or "group" (as such terms are used in Sections 13(d) and 14(d) of
             the Securities Exchange Act of 1934, as amended), other than the
             Institutional Investors, shall (whether directly or indirectly) own
             and control, legally or beneficially, with full power to

<PAGE>   3
                                      -3-

             vote, more than 20% of the Voting Interests of the Borrower
             outstanding from time to time; (b) individuals who at the beginning
             of any period of two consecutive years constituted the Borrower's
             Board of Directors (together with any new directors whose election
             by the Borrower's Board of Directors or whose nomination for
             election by the Borrower's shareholders was approved by a vote of
             not less than 66-2/3% of the directors then still in office who
             were either directors at the beginning of such period or whose
             election or nomination for election was previously so approved)
             cease for any reason to constitute a majority of the directors then
             in office; or (c) the Borrower shall cease to own and control (both
             legally and beneficially), with full power to vote, 100% of the
             Voting Interests and 100% of all of the other Equity Interests of
             Fresh Samantha.

                    "CONSOLIDATED ADJUSTED EBITDA" means, in relation to any
             Person and its Subsidiaries for any period, the Consolidated EBITDA
             of such Person and its Subsidiaries for such period, MINUS the SUM
             of (a) the aggregate amount paid or required to be paid in cash in
             respect of income taxes for such period by such Person and its
             Subsidiaries, PLUS (b) the aggregate amount of all Capital
             Expenditures by such Person and its Subsidiaries for such period
             that were reasonably necessary or appropriate to permit such Person
             and its Subsidiaries to continue to conduct business in the
             ordinary course at then present volumes or levels, all as
             determined on a consolidated basis in accordance with GAAP;
             provided, however, that, for purposes of calculating the
             Consolidated Adjusted EBITDA of the Borrower and its Subsidiaries
             for any period, the aggregate amount of all Capital Expenditures by
             the Borrower and its Subsidiaries for such period to be subtracted
             from Consolidated EBITDA for such period shall be determined in
             accordance with the provisions set forth in the letter of
             agreement, dated on or about the Merger Closing Date (as amended
             from time to time), between the Borrower and the Bank, relating to
             the calculation of Consolidated Adjusted EBITDA.

                    "DISCLOSURE SCHEDULE" means the Disclosure Schedule attached
             hereto as the Second Schedule, as such Disclosure Schedule has been
             amended, modified and supplemented by the Disclosure Schedule
             attached to Amendment No. 1.

<PAGE>   4
                                      -4-

                    "ELIGIBLE ACCOUNTS RECEIVABLE" means, with respect to any of
             the Principal Companies, the aggregate amount of the unpaid
             portions of Accounts Receivable of such Principal Company
             (determined, without duplication, net of all (if any) credits,
             rebates, offsets, holdbacks and other similar adjustments and also
             net of all (if any) commissions payable to third parties that are
             or may become adjustments to such Accounts Receivable):

                    (a) that each of the Principal Companies reasonably and in
             good faith determines to be collectible;

                    (b) that are not outstanding for more than forty-five (45)
             days past the invoice dates of the respective original invoices
             therefor;

                    (c) that are with account debtors (i) that are not
             Affiliates, Subsidiaries, directors, officers or employees of any
             of the Principal Companies or of any of their Subsidiaries, and
             (ii) that have purchased the goods or services giving rise to the
             relevant Accounts Receivable in arm's length transactions;

                    (d) that are with account debtors that are not insolvent or
             subject to Bankruptcy or Insolvency Proceedings and that have not
             made assignments for the benefit of creditors;

                    (e) but only to the extent that, with respect to Accounts
             Receivable from any particular account debtor, the aggregate amount
             of all of the Accounts Receivable then owing to the Principal
             Companies from such account debtor exceeds the aggregate amount
             (determined without duplication) of all claims, defenses, offsets,
             counterclaims, contras or other similar rights of such account
             debtor to avoid or otherwise reduce the liabilities and obligations
             represented by such Accounts Receivable;

                    (f) but only to the extent that, with respect to Accounts
             Receivable from any particular account debtor, the aggregate amount
             of all of the Accounts Receivable then owing to the Principal
             Companies from such account debtor do not exceed twenty percent
             (20%) of the aggregate amount of all of the Accounts Receivable
             that are Eligible Accounts Receivable then owing to the Principal
             Companies from all account debtors;

<PAGE>   5
                                      -5-

                    (g) that are not due from any account debtor if more than
             twenty-five percent (25%) in aggregate of all of the Accounts
             Receivable then owing to the Principal Companies from such account
             debtor does not satisfy the requirement for "ELIGIBLE ACCOUNTS
             RECEIVABLE" set forth in clause (b) of this defined term;

                    (h) in which the Bank has a valid and perfected
             first-priority security interest;

                    (i) that are not subject to any Liens other than Permitted
             Liens and other Liens permitted by this Agreement or the other Loan
             Documents;

                    (j) that are payable in Dollars or Canadian dollars;
             provided, however, that Accounts Receivable in Canadian dollars may
             be included in Eligible Accounts Receivable only to the extent that
             the Dollar equivalent of the aggregate amount of all of such
             Accounts Receivable in Canadian dollars shall not at any time
             exceed $150,000;

                    (k) that do not arise from consignment or guaranteed sales,
             that are not bill and hold accounts, collection accounts or c.o.d.
             accounts, and that are not distributor sample accounts;

                    (l) that are not Accounts Receivable from Governmental
             Authorities, unless valid and perfected first-priority security
             interests in favor of the Bank have been created in such Accounts
             Receivable in accordance with Applicable Law;

                    (m) that are not Accounts Receivable arising from
             pre-billing arrangements;

                    (n) that, except as otherwise contemplated by clause (j) of
             this defined term, are not payable from any office or by any Person
             outside of the United States, unless such Accounts Receivable are
             backed by letters of credit in amounts reasonably acceptable to the
             Bank or by other insurance or credit support in form and substance
             reasonably satisfactory to the Bank;

                    (o) that are not federal excise tax obligations on the Sale
             of products that are the subject of such Accounts Receivable;

<PAGE>   6
                                      -6-

                    (p) that are not Accounts Receivable requiring the
             performance of services by any of the Principal Companies prior to
             payment;

                    (q) that are not customer or account debtor deposits; and

                    (s) that have not otherwise been determined by the Bank, in
             its reasonable business judgment, to be excluded from Eligible
             Accounts Receivable.

                    "FINAL MATURITY DATE" means April 30, 2003.

                    "INSTITUTIONAL INVESTORS" means, collectively, (a) Bain
             Capital Fund VI, L.P., (b) Catterton-Simon Partners III, L.P., and
             (c) Affiliates of a Person identified in clause (a) or clause (b);
             provided, however, that the term "INSTITUTIONAL INVESTORS" shall
             not include any Person who is a successor in title or assignee of
             any Person identified in clause (a) or clause (b) unless such first
             Person is also an Affiliate of any Person so identified in clause
             (a) or clause (b).

                    "LOAN DOCUMENTS" means, collectively, this Agreement, the
             Amendment Agreement, the Note, the Subsidiary Guaranty, the
             Collateral Documents, the Closing Date Certificate, the Merger Date
             Certificate, and each other Instrument executed and delivered
             pursuant to or in connection with any thereof.

                    "SECURITY AGREEMENTS" means, collectively, the Pledge
             Agreement, the Security Agreement, the Subsidiary Security
             Agreement, the Trademark Security Agreement, the Subsidiary
             Trademark Security Agreement, and each of the Agency Account
             Agreements entered into from time to time.

        SECTION 2.2. NEW DEFINED TERMS. Section 1.1 of the Credit Agreement is
hereby further amended by adding thereto each of the following new defined
terms:

                    "AMENDMENT DOCUMENTS" means, collectively, the Amendment
             Agreement, the Year 2000 Note, the Subsidiary Guaranty, the Pledge
             Agreement, the Subsidiary Security Agreement, the Subsidiary
             Trademark Security Agreement, and the Merger Date Certificate.

<PAGE>   7
                                      -7-

                    "AMENDMENT NO. 1" and "AMENDMENT AGREEMENT" mean the
             Amendment Agreement, dated as of April 28, 2000, between the
             Borrower and the Bank, upon the terms of which each of the parties
             hereto has agreed to amend this Agreement.

                    "AMENDMENT NO. 1 EFFECTIVE DATE" means April 28, 2000, the
             so-called "Effective Date" of Amendment No. 1.

                    "EQUITY FINANCING" means the equity financing, in the
             aggregate amount of $6,000,000, obtained or to be obtained by the
             Borrower through the issuance of its Equity Interests upon the
             terms and subject to the conditions contained in the Equity
             Financing Documents.

                    "EQUITY FINANCING DOCUMENTS" means, collectively, (a) the
             Stock Purchase Agreement, dated as of February 11, 2000, among the
             Borrower and the several investors identified on Schedule I
             thereto, as amended, modified or supplemented from time to time,
             and (b) all agreements, Instruments and other documents executed
             and/or delivered in connection therewith or pursuant thereto,
             including Amendment No. 1 thereto, dated as of April 25, 2000.

                    "EXISTING FRESHSAM CREDIT FACILITIES" means, collectively,
             all of the credit facilities, extensions of credit and other
             financial accommodation from time to time provided to Fresh
             Samantha or to any of its Subsidiaries under or pursuant to (a) the
             Second Amended and Restated Revolving Credit and Loan Agreement,
             dated as of January 10, 2000, among the Fresh Samantha Subs and
             Citizens Bank of Massachusetts, as amended from time to time, and
             all of the agreements and Instruments from time to time executed
             and/or delivered pursuant to or in connection with such Loan
             Agreement, and (b) the Reimbursement Agreement, dated as of January
             10, 2000, by and among Fresh Samantha and certain of its former
             shareholders, relating to that certain irrevocable standby letter
             of credit in the amount of $3,000,000 issued by Brown Brothers
             Harriman & Co. in favor of Citizens Bank of Massachusetts.

                    "EXISTING INDEBTEDNESS" is defined in Section 3.7(c) of
             Amendment No. 1.

                    "FRESH SAMANTHA" is defined in the Recitals to Amendment No.
             1.

<PAGE>   8
                                      -8-

                    "FRESH SAMANTHA ACQUISITION" means the acquisition by the
             Borrower of the Fresh Samantha Subs on the terms and subject to the
             conditions contained in the Merger Documents.

                    "FRESH SAMANTHA SUBS" means, collectively, Fresh Samantha
             and FreshSam Juice.

                    "FRESHSAM JUICE" means Fresh Samantha Juice Bars, Inc., a
             Maine corporation and a wholly-owned Subsidiary of the Borrower and
             of Fresh Samantha.

                    "INDEBTEDNESS TO BE REFINANCED" is defined in Section 4.5(c)
             of Amendment No. 1.

                    "MERGER AGREEMENT" is defined in the Recitals to Amendment
             No. 1.

                    "MERGER CLOSING" and "MERGER CLOSING DATE" shall have the
             respective meanings ascribed to the terms "Closing" and "Closing
             Date" in the Merger Agreement.

                    "MERGER DATE CERTIFICATE" means a certificate, dated as of
             the Merger Closing Date, in or substantially in the form of Exhibit
             I to Amendment No. 1, duly executed and delivered to the Bank by
             the Chief Financial Officer of the Borrower.

                    "MERGER DOCUMENTS" means, collectively, the Merger Agreement
             and the other Transactional Agreements (as defined in the Merger
             Agreement).

                    "PLEDGE AGREEMENT" means the Pledge Agreement, in or
             substantially in the form of Exhibit D to Amendment No. 1, to be
             executed and delivered by the Principal Companies on or promptly
             after the Merger Closing Date.

                    "PLEDGED COLLATERAL" is defined in the Pledge Agreement.

                    "PREFERRED STOCK CONVERSION DOCUMENTS" means, collectively,
             (a) the Preferred Stock Conversion Agreement, dated as of April 24,
             2000, between the Borrower and Catterton-Simon Partners III, L.P.,
             and (b) all Instruments executed and/or delivered in connection
             therewith.

<PAGE>   9
                                      -9-

                    "PRINCIPAL COMPANIES" means, collectively, the Borrower,
             Fresh Samantha and FreshSam Juice.

                    "REFINANCING" means the repayment in full of the
             Indebtedness to be Refinanced

                    "REFINANCING DOCUMENTS" means, collectively, all agreements
             and other documents relating to the Refinancing.

                    "SHAREHOLDERS' AGREEMENTS", "MANAGEMENT AGREEMENTS",
             "EMPLOYMENT AGREEMENTS" AND "TAX SHARING AGREEMENTS" are defined in
             Section 3.5 of Amendment No. 1.

                    "SUBSIDIARY GUARANTORS" means, collectively, (a) each of the
             Fresh Samantha Subs, and (b) each of the other Subsidiaries of the
             Borrower that, at any time on or after the Merger Closing Date,
             shall execute and deliver the Subsidiary Guaranty.

                    "SUBSIDIARY GUARANTY" means the Subsidiary Guaranty
             Agreement, in or substantially in the form of Exhibit B to
             Amendment No. 1, to be executed and delivered by the Fresh Samantha
             Subs on or promptly after the Merger Closing Date.

                    "SUBSIDIARY SECURITY AGREEMENT" means the Subsidiary
             Security Agreement, in or substantially in the form of Exhibit C to
             Amendment No. 1, to be executed and delivered by the Fresh Samantha
             Subs on or promptly after the Merger Closing Date.

                    "SUBSIDIARY TRADEMARK SECURITY AGREEMENT" means the
             Trademark Security Agreement, in or substantially in the form of
             Exhibit E to Amendment No. 1, to be executed and delivered by Fresh
             Samantha on or promptly after the Merger Closing Date.

                    "TRANSACTION DOCUMENTS" means and includes, collectively,
             (a) the Amendment Documents, (b) the Merger Documents, (c) the
             Equity Financing Documents, and (d) the Refinancing Documents.

                    "TRANSACTIONS" means, collectively, (a) the execution and
             delivery of the Amendment Documents by each of the respective
             parties thereto, (b) the consummation of the Fresh

<PAGE>   10
                                      -10-

             Samantha Acquisition, (c) the consummation of the Equity Financing,
             and (d) the consummation of the Refinancing.

                    "WAREHOUSE" means, in relation to the Borrower or any of its
             Subsidiaries at any particular time, any warehouse, depot or other
             similar Person which is at such time a party to or bound by a
             Warehouse Service Agreement with the Borrower or any of its
             Subsidiaries.

                    "WAREHOUSE CONTROL AGREEMENT" means, in relation to any
             Warehouse, a Warehouse Control Agreement, in or substantially in
             the form of Exhibit G to Amendment No. 1, to be executed and
             delivered by such Warehouse, the Borrower or (as the case may be)
             its Subsidiary, and the Bank.

                    "WAREHOUSE SERVICE AGREEMENT" means any contract, agreement
             or other Instrument pursuant to which any warehouse, depot or other
             similar Person shall agree with the Borrower or any of its
             Subsidiaries to receive, inspect, repair, clean, store or ship any
             equipment or inventory or any other Property of the Borrower or any
             of its Subsidiaries.

                    "YEAR 2000 NOTE" means the Promissory Note of the Borrower,
             dated the Amendment No. 1 Effective Date, in the face amount of
             $10,000,000, and in or substantially in the form of Exhibit A to
             Amendment No. 1.

        SECTION 2.3. AMENDMENT OF CERTAIN OTHER DEFINED TERMS.

        (a) Clause (ii) of the last sentence of the defined term "AFFILIATE"
appearing in Section 1.1 of the Credit Agreement is hereby amended and restated
to read in its entirety as follows:

                    (ii) the Borrower shall not be or be deemed to be an
             Affiliate of any of the Subsidiary Guarantors, and none of the
             Subsidiary Guarantors shall be or be deemed to be an Affiliate of
             the Borrower or of any of the other Subsidiary Guarantors,

        (b) The defined term "PERMITTED DISPOSITION" appearing in Section 1.1 of
the Credit Agreement is amended by deleting the Dollar amount "$250,000"
appearing in each of clauses (d) and (g) of that defined term, and by
substituting in place thereof the dollar amount "$400,000".

<PAGE>   11
                                      -11-

        (c) The defined term "PERMITTED INDEBTEDNESS" appearing in Section 1.1
of the Credit Agreement is amended as follows:

             (i) by deleting the Dollar amount "$250,000" appearing in each of
        clauses (c) and (f) of that defined term, and by substituting in place
        thereof the Dollar amount "$400,000";

             (ii) by deleting the Dollar amount "$250,000" appearing in clause
        (h) of that defined term, and by substituting in place thereof the
        Dollar amount "$400,000"; and

             (iii) by amending and restating clause (g) of that defined term to
        read in its entirety as follows:

                    (g) Indebtedness of the Borrower or of any of its
             Subsidiaries that (i) is existing immediately after the Merger
             Closing Date, and (ii) is specifically identified in Section 4.5(a)
             of the Disclosure Schedule to Amendment No. 1.

        (d) The defined term "PERMITTED INVESTMENTS" appearing in Section 1.1 of
the Credit Agreement is amended as follows:

             (i) by amending and restating clause (a) of that defined term to
        read in its entirety as follows:

                    (a) Investments that (i) are owned or held by the Borrower
             or by any of its Subsidiaries or are outstanding or are in effect
             immediately after the Merger Closing Date, and (ii) are identified,
             unless immaterial and insubstantial, in Section 4.5(d) of the
             Disclosure Schedule to Amendment No. 1.

             (ii) by amending and restating clause (b) and clause (c) of that
        defined term to read in their entirety as follows:

                    (b) Investments in cash or in Cash Equivalents, and
             Investments in the form of Accounts Receivable;

                    (c) Investments by the Borrower in Subsidiary Guarantors,
             and Investments by Subsidiary Guarantors in the Borrower or in any
             of the other Subsidiary Guarantors;

             (iii) by deleting the Dollar amount "$500,000" appearing in clause
        (h) of that defined term, and by substituting in place thereof the
        Dollar amount "$800,000".

<PAGE>   12
                                      -12-

        (e) The defined term "PERMITTED LIENS" appearing in Section 1.1 of the
Credit Agreement is amended as follows:

             (i) by amending and restating clause (f) of that defined term to
        read in its entirety as follows:

                    (f) Liens (i) that are in existence immediately after the
             Merger Closing Date, and (ii) that secure Indebtedness of the
             Borrower or of any of its Subsidiaries that constitutes Permitted
             Indebtedness hereunder or that are specifically identified in
             Section 4.5(b) of the Disclosure Schedule to Amendment No. 1;

             (ii) by deleting the Dollar amount "$250,000" appearing in clause
        (g)(iii) of that defined term, and by substituting in place thereof the
        Dollar amount "$400,000".

        SECTION 2.4. AMENDMENT OF FINANCIAL COVENANT SCHEDULE. The Financial
Covenant Schedule attached as the First Schedule to the Credit Agreement is
hereby amended and restated in its entirety and replaced with a new First
Schedule to the Credit Agreement in the form of the Financial Covenant Schedule
annexed to this Agreement (i.e., Amendment No. 1) as the First Schedule.

        SECTION 2.5. COMMITMENT AMOUNT; BORROWING BASE.

        (a) Section 2.2 of the Credit Agreement is hereby amended by deleting
the first sentence of Section 2.2 in its entirety and by substituting in place
thereof the following new sentence:

             The aggregate principal amount ("COMMITMENT AMOUNT") of the
             Commitment of the Bank (i) shall be $5,000,000 on any date falling
             prior to the Amendment No. 1 Effective Date, and (ii) shall be
             $10,000,000 on any date falling on or after the Amendment No. 1
             Effective Date and on or prior to the Commitment Termination Date.

        (b) The Borrower understands that the Lender will be conducting a
commercial finance exam with respect to the Accounts Receivable created from
time to time by Fresh Samantha. Anything in the definitions of the defined terms
"BORROWING BASE" and "ELIGIBLE ACCOUNTS RECEIVABLE" to the contrary
notwithstanding, the Borrower understands and agrees with the Lender that, for
purposes of calculating the Borrowing Base from time to time pursuant to Section
2.3, Section 3.3.2, Section 5.2.4, Section 7.1.1(c) or any other provisions of
the Credit Agreement, the "ELIGIBLE ACCOUNTS RECEIVABLE" shall include ONLY the

<PAGE>   13
                                      -13-

Eligible Accounts Receivable of the Borrower and shall NOT include any of the
Eligible Accounts Receivable of Fresh Samantha or of any other Subsidiaries of
the Borrower until (i) the Lender shall have completed a commercial finance exam
satisfactory to the Lender with respect to the Accounts Receivable of Fresh
Samantha or (as the case may be) any such other Subsidiary, and (ii) the Lender
shall have approved in writing the terms and conditions which shall, under the
Credit Agreement, govern the definition of the defined term "ELIGIBLE ACCOUNTS
RECEIVABLE" to be applicable to the Accounts Receivable of Fresh Samantha or (as
the case may be) any such other Subsidiary.

        SECTION 2.6. NOTE, ETC. Section 3.2 of the Credit Agreement is hereby
amended by deleting the first sentence of Section 3.2 in its entirety and by
substituting in place thereof the following new sentence:

             From and after the Amendment No. 1 Effective Date, all Loans made
             by the Bank from time to time, whether directly to the Borrower or,
             as the case may be, indirectly for the account of the Borrower to
             any of the Borrower's Subsidiaries, shall be evidenced by a
             Promissory Note of the Borrower, dated as of the Amendment No. 1
             Effective Date, and in or substantially in the form of Exhibit A to
             Amendment No. 1 (such Promissory Note, as amended, endorsed,
             replaced or otherwise modified from time to time, being herein
             called the "Note"), payable to the order of the Bank in a face
             amount equal to the Commitment Amount in effect on the Amendment
             No. 1 Effective Date.

        SECTION 2.7. EURODOLLAR LOANS. Paragraph (b) of Section 4.4.3 of the
Credit Agreement is hereby amended and restated in its entirety as follows:

                    (b) the total number of Eurodollar Loans in effect at any
             time shall not exceed six (6).

        SECTION 2.8. AGENCY ACCOUNTS. Section 7.1.12 of the Credit Agreement is
hereby amended and restated in its entirety as follows:

                    SECTION 7.1.12. Banking Arrangements. By June 16, 2000 and
             at all times thereafter, the Borrower will, and the Borrower will
             cause each of the other Principal Companies to, except (in each
             case) as and to the extent otherwise expressly permitted by the
             Bank from time to time, make subject to an agency account
             agreement, in or substantially in the form of Exhibit H hereto or
             in the form of

<PAGE>   14
                                      -14-

             Exhibit F to Amendment No. 1, as applicable, or otherwise in form
             and substance reasonably satisfactory to the Bank (each, an "AGENCY
             ACCOUNT AGREEMENT"), each bank, securities or other investment
             account held or maintained by any Principal Company or by any of
             its Subsidiaries with any bank, investment bank or other financial
             institution (other than the Bank) and in which any cash, Cash
             Equivalents or any other Property owned by any Principal Company or
             any of its Subsidiaries are at any time held or maintained;
             provided, however, that none of the Principal Companies or their
             Subsidiaries shall be required to make subject to an Agency Account
             Agreement any account (a) the cash balances or the fair market
             value of the Cash Equivalents or other Property of which at no time
             exceed $5,000, and (b) the aggregate amount of all sums and the
             fair market value all Cash Equivalents and other Property credited
             to which in any calendar month do not exceed $10,000; and provided,
             further, that none of the Borrower or any of the other Principal
             Companies or their Subsidiaries shall at any time on or after June
             16, 2000 cause or permit (i) the aggregate amount of all cash
             balances and the fair market value of all Cash Equivalents and
             other Property credited to all accounts held or maintained by the
             Principal Companies or their Subsidiaries that are not Agency
             Accounts (in this Section 7.1.12 called "EXCLUDED ACCOUNTS") to
             exceed $75,000 in the aggregate, or (ii) the aggregate amount of
             all sums and the fair market value of all Cash Equivalents and
             other Property credited to Excluded Accounts in any calendar month
             to exceed $125,000.

        SECTION 2.9. REPRESENTATIONS AND WARRANTIES. Article VI of the Credit
Agreement is hereby amended as follows:

                    (a) Each of the representations and warranties of the
             Borrower set forth in Article VI, in the Collateral Documents or in
             any of the other Loan Documents shall, when made or repeated or
             when deemed to be made or repeated, for all purposes (i) be treated
             as amended and supplemented by, and to the limited extent of, the
             information set forth in the Disclosure Schedule to Amendment No.
             1, and (ii) be treated as subject to each of the specific
             exceptions to such representations and warranties contained in the
             Disclosure Schedule to Amendment No. 1.

<PAGE>   15
                                      -15-

                    (b) The last sentence of Section 6.7 of the Credit Agreement
             is hereby amended by deleting the Dollar amount "$250,000" in each
             of the three places it appears in such sentence, and by
             substituting in place thereof the Dollar amount "$400,000"

        SECTION 2.10. MINIMUM CONSOLIDATED TANGIBLE NET WORTH. Paragraph (c) of
Section 7.2.4 of the Credit Agreement is hereby amended to read in its entirety
as follows:

                    (c) MINIMUM CONSOLIDATED TANGIBLE NET WORTH. Permit the
             Consolidated Tangible Net Worth as at any Test Date to be less than
             the sum of:

                         (i) $28,000,000; PLUS

                         (ii) fifty percent (50%) of the Consolidated Net Income
                    (if and to the extent positive) of the Borrower and its
                    Subsidiaries for the Test Quarter ending on the most recent
                    Test Date for which the Bank shall have received financial
                    statements required by Section 7.1.1(a) or by Section
                    7.1.1(b); PLUS

                         (iii) fifty percent (50%) of the sum of the
                    Consolidated Net Income (if and to the extent positive) of
                    the Borrower and its Subsidiaries for each Test Quarter
                    ended prior to the Test Date referred to in clause (ii);
                    provided, however, that, in calculating such sum, only the
                    Consolidated Net Income for Test Quarters for which
                    Consolidated Net Income was positive shall be included; PLUS

                         (iv) the aggregate amount of all of the Net Proceeds
                    received by the Borrower or any of its Subsidiaries from
                    time to time after the Merger Closing Date from the issue
                    and sale by the Borrower or by any of its Subsidiaries to
                    any Person or Persons (other than the Borrower or any of its
                    Subsidiaries) of any Equity Interests of the Borrower or of
                    any of its Subsidiaries.

                    For purposes of this paragraph (c), (A) the term "TEST
             QUARTER" means any fiscal quarter of the Borrower ending after
             April 30, 2000, and (B) the term "TEST DATE" means the last day of
             any Test Quarter.

<PAGE>   16
        SECTION 2.11. COVENANTS AND EVENTS OF DEFAULT. Sections 7.2.5, 7.2.6,
7.2.13, 8.1.5 and 8.1.7 are hereby amended by:

             (i) deleting the Dollar Amount "$250,000" whenever it appears in:

                    (A) clause (b) and clause (b)(i) of Section 7.2.5;

                    (B) clause (c) and clause (d) of Section 7.2.6;

                    (C) clause (b) and clause (c) of Section 7.2.13;

                    (D) clauses (a), (b) and (c) of Section 8.1.5; and

                    (E) Section 8.1.7; and

             (ii) by substituting in place of the Dollar amount "$250,000",
        wherever so deleted, the Dollar amount "$400,000".

        SECTION 2.12. CONSENTS. In reliance on the agreements, representations,
warranties and covenants of the Borrower contained in this Agreement, and
subject always to the satisfaction of the conditions precedent contained in
Article III, the Lender hereby grants to the Borrower and its Subsidiaries all
such consents and waivers as are required under the Credit Agreement and other
Loan Documents for the execution, delivery and performance by the Borrower and
its Subsidiaries of the Merger Documents and for the implementation of all of
the transactions contemplated by the Merger Documents. Upon satisfaction of the
conditions precedent contained in Article III of this Agreement, all of such
consents and waivers of the Lender shall be deemed effective immediately prior
to consummation of the transactions contemplated by the Merger Documents.

                                   ARTICLE III

                              CONDITIONS PRECEDENT

        Each of the amendments to the Credit Agreement and other Loan Documents,
and each of the consents, set forth in Article II of this Agreement shall be
effective and in full force and effect on and as of and from and after the
Effective Date; provided, however, that each of the following conditions
precedent shall first be satisfied:

        SECTION 3.1. EXECUTION AND DELIVERY OF THIS AGREEMENT AND YEAR 2000
NOTE. The Lender shall have received (a) counterparts of this Agreement, dated
as of the Effective Date, duly executed and delivered by

<PAGE>   17
                                      -17-

the Borrower (or, if executed counterparts shall not have been received from the
Borrower, the Lender shall have received, in form reasonably satisfactory to the
Lender, a facsimile or other written confirmation from the Borrower of the
execution and delivery of a counterpart hereof by the Borrower), and (b) the
Year 2000 Note, dated as of the Effective Date, duly executed and delivered by
the Borrower.

        SECTION 3.2. PLEDGE AGREEMENT. The Lender shall have received
counterparts of the Pledge Agreement, duly executed and delivered by each of the
Principal Companies, together with:

        (a) all stock certificates and other Instruments representing Pledged
Collateral then to be pledged thereunder;

        (b) an undated stock power for each such stock certificate or other such
Instrument duly executed in blank by an authorized officer of the pledgor
thereof;

        (c) with respect to Pledged Collateral, if any, consisting of book-entry
shares, evidence that all actions which are necessary to create and perfect the
security interests and Liens therein pursuant to the Pledge Agreement in
accordance with Article 8 of the Uniform Commercial Code have been taken;

        (d) evidence that all such actions have been taken as may be necessary
or, in the reasonable opinion of the Lender, desirable to perfect the security
interests and Liens purported to be created by the Pledge Agreement in
partnerships or limited liability companies (including evidence that security
interests and Liens created by the Pledge Agreement in partnerships or limited
liability companies have been duly recorded in the books and records of such
Persons); and

        (e) each of the promissory notes or other Instruments required to be
pledged thereunder, endorsed (without recourse) in blank (or accompanied by an
executed transfer form in blank reasonably satisfactory to the Lender) by the
pledgor thereof.

        SECTION 3.3. SUBSIDIARY SECURITY AGREEMENT; UCC FILINGS; ETC. The Lender
shall have received counterparts of the Subsidiary Security Agreement, duly
executed and delivered by each of the Fresh Samantha Subs and the Lender,
together with:

        (a) executed copies of financing statements (Form UCC-1) in appropriate
form for filing under the Uniform Commercial Code of each jurisdiction as may be
reasonably necessary to perfect the security
<PAGE>   18
                                      -18-

interests and Liens purported to be created by the Subsidiary Security
Agreement; and

        (b) copies of requests for information (Form UCC-11), or equivalent
reports, each of recent date, listing all effective financing statements that
name each Fresh Samantha Sub as debtor and that are filed in the jurisdictions
referred to in clause (a), together with copies of such financing statements
(none of which shall cover the Collateral, EXCEPT (i) those with respect to
which the secured party thereunder shall have executed appropriate termination
statements or a written commitment to execute and deliver the same, and (ii) to
the extent evidencing Liens permitted by the Credit Agreement and other Loan
Documents).

Any other action, including the taking of possession of specific Collateral by
the Lender, reasonably required by the Lender to create a perfected security
interest and Lien in the Collateral described in the Collateral Documents and
other Security Instruments referred to in Section 3.2 or in this Section 3.3
shall have been properly taken in order to create such a perfected security
interest and Lien.

        SECTION 3.4. OTHER AMENDMENT DOCUMENTS. Each of the other Amendment
Documents shall have been duly and properly authorized, executed and delivered
by the respective party or parties thereto and shall be in full force and
effect. The Lender shall have received original counterparts of each of such
other Amendment Documents. Each such other Amendment Document shall, where
applicable, be substantially in the form of an Exhibit attached hereto, and all
of such other Amendment Documents shall be in form and substance reasonably
satisfactory to the Lender. All exhibits, schedules or other attachments to any
of the Collateral Documents or other Amendment Documents shall be in form and
substance reasonably satisfactory to the Lender.

        SECTION 3.5. SHAREHOLDERS' AGREEMENT; ETC. On, prior to or promptly
after the Effective Date, there shall have been delivered to the Lender true,
correct and complete copies of: (a) all material agreements entered into by the
Borrower or any of its Subsidiaries governing the terms and relative rights of
its Equity Interests and, to the extent known to the Borrower or any of its
Subsidiaries, any agreements entered into by shareholders or other equity
holders relating to any such entity with respect to its Equity Interests
(collectively, the "SHAREHOLDERS' AGREEMENTS"); (b) all (if any) material
agreements with senior members of, or with respect to, the management of the
Borrower or any of its Subsidiaries (collectively, the "MANAGEMENT AGREEMENTS");
(c) any
<PAGE>   19
                                      -19-

material employment contracts entered into by the Borrower or any of its
Subsidiaries (collectively, the "EMPLOYMENT AGREEMENTS"); and (d) all (if any)
agreements relating to the sharing of tax liabilities and benefits among the
Borrower and/or its Subsidiaries (collectively, the "TAX SHARING AGREEMENTS");
all of which Shareholders' Agreements, Management Agreements, Employment
Agreements and Tax Sharing Agreements shall be in form and substance reasonably
satisfactory to the Lender and shall be in full force and effect on or as of the
Effective Date.

        SECTION 3.6. CONSUMMATION OF CERTAIN TRANSACTIONS.

        (a) On, prior to or promptly after the Effective Date (and, in any
event, by May 5, 2000), BOTH (i) the Equity Financing shall have been
consummated, AND (ii) the Fresh Samantha Acquisition shall have been
consummated.

        (b) Each of the following conditions precedent shall have been satisfied
with respect to the Equity Financing:

             (i) the Borrower shall have received, for its own account, an
        aggregate gross amount of not less than $6,000,000 from the Equity
        Financing; and

             (ii) on, prior to or promptly after the Effective Date (and, in any
        event, by May 5, 2000), there shall have been delivered to the Lender
        true, correct and complete copies of the Equity Financing Documents, and
        all of the material terms and conditions of the Equity Financing
        Documents shall be reasonably satisfactory in form and substance to the
        Lender; all material conditions precedent to the consummation of the
        Equity Financing, as set forth in the Equity Financing Documents, shall
        have been satisfied, and not waived in any material respect unless
        consented to by the Lender (which consent shall not be unreasonably
        withheld or delayed), to the reasonable satisfaction of the Lender; and
        the Equity Financing shall have been consummated in all material
        respects in accordance with the material terms and conditions of the
        applicable Equity Financing Documents and all Applicable Law.

        (c) on, prior to or promptly after the Effective Date (and, in any
event, by May 5, 2000), each of the following conditions precedent shall have
been satisfied with respect to the Fresh Samantha Acquisition:

             (i) there shall have been delivered to the Lender true, correct and
        complete copies of the Merger Documents, and all of the materials terms
        and conditions of such Merger Documents

<PAGE>   20
                                      -20-

        shall be reasonably satisfactory in form and substance to the Lender;

             (ii) the Fresh Samantha Acquisition shall have been consummated in
        all material respects in accordance with the Merger Documents and all
        Applicable Law; and all material conditions precedent to the
        consummation of the Fresh Samantha Acquisition, as set forth in the
        Merger Documents, shall have been satisfied, and not waived in any
        material respect, except with the prior consent of the Lender (which
        consent shall not be unreasonably withheld or delayed), to the
        reasonable satisfaction of the Lender, EXCEPT, in each case, as could
        not reasonably be expected to have any Materially Adverse Effect; and

             (iii) the material terms and conditions of each Merger Document
        shall be in all material respects the same as and consistent with the
        terms and conditions contained in the form of such Merger Document
        previously delivered to the Lender and shall continue to be in full
        force and effect on and as of the Merger Closing Date, and no material
        provision of any such Merger Document shall have been modified or waived
        in any respect reasonably determined by the Lender to be material, in
        each case, without the prior written consent of the Lender (which
        consent shall not be unreasonably withheld or delayed), EXCEPT, in each
        case, as could not reasonably be expected to have any Materially Adverse
        Effect.

        SECTION 3.7. REFINANCINGS.

        (a) On or prior to the Merger Closing Date, all of the commitments in
respect of the Indebtedness to be Refinanced shall have been terminated, and all
loans and notes with respect thereto shall have been repaid in full, together
with interest thereon, all letters of credit issued thereunder shall have been
terminated, and all other amounts (including premiums) owing pursuant to the
Indebtedness to be Refinanced shall have been repaid in full, and all
Instruments in respect of the Indebtedness to be Refinanced and all guarantees
with respect thereto shall have been terminated (except as to indemnification
provisions which may survive to the extent provided therein) and shall be of no
further force and effect.

        (b) On or prior to the Merger Closing Date, the creditors in respect of
the Indebtedness to be Refinanced shall have terminated and released, or (as the
case may be) shall have made binding commitments in writing to terminate and
release, any and all security interests and

<PAGE>   21
                                      -21-

Liens on the Property owned by the Fresh Samantha Subs. The Lender shall have
received all such releases of security interests in and Liens on the Property
owned by the Fresh Samantha Subs as may have been reasonably requested by the
Lender (or, as the case may be, binding commitments in writing with respect to
such releases), which releases (or, as the case may be, such commitments) shall
be in form and substance reasonably satisfactory to the Lender. Without limiting
the foregoing, there shall have been delivered (or, as the case may be, binding
commitments to deliver) (i) proper termination statements (Form UCC-3 or the
appropriate equivalent) for filing under the Uniform Commercial Code of each
jurisdiction where a financing statement (Form UCC-1 or the appropriate
equivalent) was filed with respect to the Indebtedness to be Refinanced and the
documentation related thereto, (ii) termination or reassignment of any security
interest in, or Lien on, any patents, trademarks, copyrights or similar
interests of any of the Fresh Samantha Subs on which filings have been made,
(iii) terminations of, or (as the case may be) binding commitments in writing to
terminate, all mortgages, leasehold mortgages, deeds of trust and leasehold
deeds of trust created with respect to Property of any of the Fresh Samantha
Subs, in each case, to secure the obligations in respect of the Indebtedness to
be Refinanced, all of which shall be in form and substance reasonably
satisfactory to the Lender, and (iv) all collateral owned by any of the Fresh
Samantha Subs in the possession of any of the creditors in respect of the
Indebtedness to be Refinanced or any collateral agent or trustee under any
related security document shall have been returned to the Fresh Samantha Subs.

        (c) On the Merger Closing Date and after giving effect to the
Transactions completed on or prior to the Merger Closing Date, the Borrower and
its Subsidiaries shall have no Indebtedness outstanding other than (i) the
Loans, and (ii) the Indebtedness identified in Section 4.5(a) of the Disclosure
Schedule (with the Indebtedness described in this clause (ii) being herein
called the "EXISTING INDEBTEDNESS"). On and as of the Merger Closing Date, all
of the Existing Indebtedness shall remain outstanding after giving effect to the
Transactions and the other transactions contemplated hereby without any default
or event of default existing thereunder or arising as a result of the
Transactions and the other transactions contemplated hereby (except to the
extent amended or waived by the parties thereto on terms and conditions
reasonably satisfactory to the Lender).

        SECTION 3.8. FINANCIAL STATEMENTS. The Borrower shall have furnished to
the Lender (a) the unaudited consolidated financial statements of the Borrower
and its Subsidiaries for the

<PAGE>   22
                                      -22-

period ending February 26, 2000 together with internally generated estimates for
the third and fourth quarters of the 2000 fiscal year, which shall have been
prepared in accordance with GAAP (except for the absence of footnotes and
subject to normal year-end adjustments), and (b) the pro forma consolidated
balance sheet of the Borrower and its Subsidiaries as at the Merger Closing
Date, together with the related pro forma consolidated statements of operations
and of cash flows for the six (6) fiscal months ended February 26, 2000, all of
such financial statements to be prepared on a pro forma basis to reflect the
consummation of each of the Transactions completed or to be completed on or
prior to the Merger Closing Date, and to be in form and substance reasonably
satisfactory to the Lender.

        SECTION 3.9. MERGER DATE CERTIFICATE. The Lender shall have received a
duly executed and completed Merger Date Certificate, dated as of the Merger
Closing Date, in or substantially in the form of Exhibit I, duly executed on
behalf of the Borrower by its Chief Financial Officer.

        SECTION 3.10. CERTIFICATES OF INSURANCE. The Lender shall have received
certificates of insurance from the insurance brokers for the Principal
Companies, or other evidence reasonably satisfactory to the Lender, dated as of
a recent date, identifying insurers, types of insurance, insurance limits and
policy terms, and otherwise describing all of the insurance required to be
maintained by the Principal Companies and their Subsidiaries in accordance with
the terms the Loan Documents, and certifying that the Lender has been named as
additional insured or (as the case may be) loss payee under all of such
insurance.

        SECTION 3.11. RESOLUTIONS, ETC. The Lender shall have received:

        (a) from each of the Principal Companies, a certificate of its Secretary
or any Assistant Secretary as to:

             (i) resolutions of its board of directors or (as the case may be)
        managers or general partners then in full force and effect authorizing
        the execution, delivery and performance of, in each case, to the extent
        such Principal Company is a party thereto, this Agreement and each of
        the other Amendment Documents;

             (ii) the incumbency and signatures of the authorized officers of
        each such Principal Company authorized to act with respect to (in each
        case, to the extent such Principal Company is a party thereto) this
        Agreement and each of the other Amendment Documents, (upon which
        certificate the Lender may conclusively rely until the Lender shall have
        received a further certificate of such Principal Company canceling or
        amending such prior

<PAGE>   23
                                      -23-

        certificate, which further certificate shall be reasonably satisfactory
        to the Lender); and

             (iii) each Governing Document of such Principal Company; and

        (b) such other similar documents as the Lender may reasonably request
with respect to any matter relevant to this Agreement, the other Amendment
Documents, the Transaction Documents or the transactions contemplated hereby or
thereby.

Each of such documents shall be in form and substance reasonably satisfactory to
the Lenders.

        SECTION 3.12. CERTIFICATES OF GOOD STANDING, ETC. The Lender shall have
received a good standing certificate as of a recent date for each Principal
Company from the Secretary of State of the jurisdiction of incorporation or
organization of such Principal Company and each State or other jurisdiction
where the failure of such Principal Company to be qualified to do business as a
foreign corporation or other entity could reasonably be expected to have a
Materially Adverse Effect.

        SECTION 3.13. NO MATERIALLY ADVERSE EFFECT; ETC.

        (a) No events or developments shall have occurred since August 30, 1999
which, individually or in the aggregate, have had or could reasonably be
expected to have a Materially Adverse Effect.

        (b) On or prior to the Merger Closing Date, all necessary governmental
and third party approvals and/or consents in connection with the Transactions
completed or to be completed on or prior to the Merger Closing Date and the
other transactions contemplated by the Transaction Documents relating to such
Transactions and otherwise referred to therein shall have been obtained and
remain in effect, and all applicable waiting periods with respect thereto shall
have expired without any action being taken by any competent Governmental
Authority which restrains, prevents or imposes materially adverse conditions
upon the consummation of such Transactions or the other transactions
contemplated by such Transaction Documents or otherwise referred to therein.
Additionally, there shall not exist any judgment, order, injunction or other
restraint issued or filed or a hearing seeking injunction or other restraint
pending or notified prohibiting or imposing materially adverse conditions upon,
or materially delaying or making economically unfeasible the consummation of,
such Transactions or the other transactions contemplated by such Transaction
Documents or otherwise required to be consummated thereby.

<PAGE>   24
                                      -24-

        SECTION 3.14. AFFILIATE TRANSACTIONS; OTHER CORPORATE TRANSACTIONS.

        (a) AFFILIATE TRANSACTIONS. Since September 3, 1999, the Borrower shall
not have made any Restricted Payments or entered into, performed or completed
any Affiliate Transactions, EXCEPT the payments and transactions described in
Section 4.12 of the Disclosure Schedule.

        (b) OTHER CORPORATE TRANSACTIONS. Since September 3, 1999, the Borrower
shall not have (i) merged or consolidated with any other Person, or (ii) sold,
transferred or otherwise disposed of all or any substantial part of its Property
otherwise than in the ordinary course of business, EXCEPT the mergers, Sales and
other dispositions described in and contemplated by the Transaction Documents.

        (c) CHANGE OF CONTROL. No Change of Control shall have occurred since
September 3, 1999, EXCEPT in connection with an as a result of the consummation
of the Transactions.

        SECTION 3.15. OPINIONS OF COUNSEL. The Lender shall have received a
written opinion, dated the Merger Closing Date addressed to the Lender, from
special counsel to the Principal Companies, in or substantially in the form of
Exhibit J, and otherwise in form and substance reasonably satisfactory to the
Lender.

        SECTION 3.16. COMPLIANCE WITH WARRANTIES; NO DEFAULT; ETC. The
representations and warranties of the Borrower set forth in Article IV shall
have been true and correct in all material respects on and as of the date made;
and, immediately after giving effect to the consummation of the Transactions:

        (a) such representations and warranties shall be true and correct in all
material respects with the same full force and effect as if then made (except
for any such representation or warranty that relates solely to a prior date);
and

        (b) no Default shall then be continuing.

        SECTION 3.17. FEES, COSTS AND EXPENSES. The Borrower shall have paid in
full (a) to the Lender, for the account of the Lender, an amendment fee in the
total amount of $75,000, and (b) to special counsel for the Lender, all of the
reasonable out-of-pocket costs and expenses of special counsel to the Lender
incurred from September 3, 1999 through the Merger Closing Date and that are
payable by the Borrower pursuant to Section 9.3 of the Credit Agreement and for
which an invoice shall

<PAGE>   25
                                      -25-

have been submitted to the Borrower on or prior to the Merger Closing Date.

                                   ARTICLE IV

                         REPRESENTATIONS, AND WARRANTIES

        The Borrower represents and warrants to the Lender that, on and as of
the Merger Closing Date, immediately after giving effect to the implementation
of the Fresh Samantha Acquisition:

        SECTION 4.1. REPRESENTATIONS IN LOAN DOCUMENTS. Each of the
representations and warranties made by or on behalf of the Borrower to the
Lender in the Loan Documents prior to the Merger Closing Date was true and
correct in all material respects when made and is true and correct in all
material respects on and as of the Merger Closing Date; EXCEPT (a) as affected
by the consummation of the transactions contemplated by this Agreement and the
other Loan Documents; (b) to the extent that any such representation or warranty
relates by its express terms solely to a prior date; and (c) to the extent that
any such representation or warranty is affected or otherwise qualified by
information referred to in the Disclosure Schedule attached hereto.

        SECTION 4.2. ORGANIZATION; ETC. Each Principal Company is a corporation
duly organized, validly existing and in good standing under the laws of the
jurisdiction of its organization, is duly qualified to do business and is in
good standing as a foreign organization in each jurisdiction where the nature of
its business makes such qualification necessary or appropriate, and has full
power and authority and holds all requisite material governmental licenses,
permits and other Approvals to own or hold under lease its material Properties
and to conduct its business substantially as currently conducted by it, and to
execute, deliver and perform each of the Amendment Documents executed or to be
executed by it.

        SECTION 4.3. POWER, AUTHORITY. Each Principal Company has taken all
necessary organizational action to authorize the execution, delivery and
performance by it of each of the Amendment Documents executed or to be executed
by it. The execution, delivery and performance by each Principal Company of each
of the Amendment Documents to which such Principal Company is or is to become a
party do not and will not (except for Approvals which have been already given or
obtained) require any Approvals, will not result in any violation of, or
constitute any default under, (a) any provisions of any Governing

<PAGE>   26
                                      -26-

Documents of any Principal Company or any other Ancillary Documents, (b) any
other material Contractual Obligations of any Principal Company, or (c) any
Applicable Laws, and do not and will not result in or require the creation or
imposition of any Liens on any of the Property of any Principal Company pursuant
to the provisions of any Instruments binding upon or applicable to any Principal
Company or to any of its Property.

        SECTION 4.4. VALIDITY; ETC. Each of this Agreement and the Year 2000
Note has been duly executed and delivered by the Borrower and constitutes the
legal, valid, and binding Obligation of the Borrower, enforceable in accordance
with its terms. Each of the other Amendment Documents to which any Principal
Company is or is to become a party has been, or, upon execution and delivery
thereof will be, duly executed and delivered by such Principal Company, and does
or will constitute the legal, valid and binding Obligation of such Principal
Company, enforceable in accordance with its terms. The enforceability of this
Agreement and the other Amendment Documents against each Principal Company which
is or is to become a party thereto shall be subject to bankruptcy, insolvency,
reorganization, moratorium or other similar laws at the time in effect affecting
the enforceability of the rights of creditors generally and to general equitable
principles.

        SECTION 4.5. EXISTING INDEBTEDNESS; ABSENCE OF DEFAULTS; ETC.

        (a) The Existing Indebtedness of each of the Borrower and its
Subsidiaries as of the Merger Closing Date is identified in Section 4.5(a) of
the Disclosure Schedule attached hereto. With respect to each item of Existing
Indebtedness identified in Section 4.5(a) of the Disclosure Schedule, the
outstanding principal amount of which is $3,000,000 or more on or as of the
Merger Closing Date, the Borrower has delivered or otherwise made available to
the Lender a true and complete copy of each Instrument evidencing such Existing
Indebtedness or pursuant to which such Existing Indebtedness was issued or
secured (including each amendment, consent, waiver or other Instrument executed
and/or delivered in respect thereof), as the same is in effect on or as of the
Merger Closing Date. Except as otherwise disclosed in Section 4.5(a) of the
Disclosure Schedule, neither the Borrower nor any of its Subsidiaries is in
default in the payment of any Existing Indebtedness, which payments, in the
aggregate, exceed $500,000, or in default or breach, in any material respect, in
the performance of any other material obligation under any Instrument evidencing
or governing any Existing Indebtedness (in an aggregate amount exceeding
$500,000) or pursuant to which any

<PAGE>   27
                                      -27-

such Existing Indebtedness (in an aggregate amount exceeding $500,000) was
issued or secured.

        (b) Section 4.5(b) of the Disclosure Schedule identifies all of the
Liens upon Property of the Borrower or of any of its Subsidiaries that secure
Existing Indebtedness of the Borrower or of any of its Subsidiaries and that are
in existence on or as of the Merger Closing Date and either (i) are known to the
Borrower or to any of its Subsidiaries on or as of the Merger Closing Date, or
(ii) are of record on and as of the Merger Closing Date.

        (c) Section 4.5(c) of the Disclosure Schedule sets forth a true and
complete list of all Indebtedness of the Borrower or of any of its Subsidiaries
which is to be repaid in full on or prior to the Merger Closing Date (including,
in any event, the Existing FreshSam Credit Facilities) (the "INDEBTEDNESS TO BE
REFINANCED"), in each case, showing the aggregate principal amount thereof, the
name of the respective borrower and any other Person which directly or
indirectly guaranteed such Indebtedness.

        (d) Section 4.5(d) of the Disclosure Schedule identifies each Investment
of the Borrower or of any of its Subsidiaries that is owned or held or is
outstanding or in effect on or as of the Merger Closing Date, other than
insubstantial and immaterial Investments and other than Investments of the kind
described in any of clauses (b) through (e) or in clause (g) of the definition
of the term "PERMITTED INVESTMENTS".

        SECTION 4.6. LITIGATION; ANCILLARY DOCUMENTS; ETC.

        (a) Except as to matters identified in Section 4.6 of the Disclosure
Schedule, there is no pending or, to the best knowledge of the Borrower,
threatened litigation, arbitration or governmental investigation or proceeding
against the Borrower or any of its Subsidiaries or to which any of the
Properties of any thereof is subject which:

             (i) has had and continues to have, or (as the case may be) could
        reasonably be expected to have, any Materially Adverse Effect;

             (ii) relates to this Agreement, any of the other Loan Documents or
        any of the Ancillary Documents; or

             (iii) seeks to enjoin or otherwise prevent the consummation of, or
        to recover any damages or obtain relief as a result of, any of the
        transactions contemplated by or in connection

<PAGE>   28
                                      -28-

        with this Agreement, any of the other Loan Documents or any of the
        Ancillary Documents.

None of such pending or threatened proceedings has had and continues to have, or
could reasonably be expected to have, any Materially Adverse Effect.

        (b) Each of the Ancillary Documents to which any Principal Company is a
party or by which any Principal Company is bound on or as of the Merger Closing
Date is identified in Section 4.6 of the Disclosure Schedule.

        (c) Each of the Ancillary Documents is in full force and effect. No
material default on the part of any Person bound by any Ancillary Document, and
no material breach by any such Person in the payment, performance or observance
of any of its material obligations thereunder, is continuing. No Person bound by
any of the Ancillary Documents has exercised or attempted to exercise any right
of termination, cancellation or rescission thereunder; and no event or condition
is continuing which permits any Person bound by any of the Ancillary Documents
to exercise any right of termination, cancellation or rescission thereunder.

        (d) No Change of Control has occurred, EXCEPT in connection with and as
a result of the consummation of the Transactions.

        SECTION 4.7. CORPORATE STRUCTURE, ETC. Section 4.7 of the Disclosure
Schedule identifies, as of the Merger Closing Date, each Subsidiary of the
Borrower, each Subsidiary Guarantor and each Inactive Subsidiary. Section 4.7 of
the Disclosure Schedule identifies, with respect to each of the Principal
Companies and its Subsidiaries identified in Section 4.7 of the Disclosure
Schedule, as of the Merger Closing Date, (a) the State or other jurisdiction of
organization of each such Person, (b) the number of authorized and outstanding
shares of each class of Capital Stock and all other Equity Interests of each
such Person, and (c) with respect to each Subsidiary of the Borrower, (i) each
Person which owns or controls (whether legally or beneficially) any of the
Capital Stock or other Equity Interests of each such Subsidiary, and (ii) the
number of shares or units of each class or kind of Capital Stock or other Equity
Interests so owned or controlled by each such Person.

        SECTION 4.8. TITLE TO PROPERTIES. All Real Estate owned or leased by the
Borrower or by any of its Subsidiaries as of the Merger Closing Date, and the
nature of the interest therein, is identified in Section 4.8 of the Disclosure
Schedule. Each of the Borrower and its Subsidiaries has good record and
marketable title in fee simple to, or valid leasehold interests in, all Real
Estate used in the ordinary conduct

<PAGE>   29
                                      -29-

of its businesses, including all Real Estate identified in Section 4.8 of the
Disclosure Schedule. None of such Real Estate is subject to any Liens, EXCEPT
for Permitted Liens, other Liens permitted by Section 7.2.3, and such defects in
title as, individually or in the aggregate, have not had and could not
reasonably be expected to have a Materially Adverse Effect.

        SECTION 4.9. WAREHOUSES AND WAREHOUSE SERVICE AGREEMENTS.

        Section 4.9 of the Disclosure Schedule identifies (a) each Warehouse
which, on a regular basis, warehouses equipment or inventory of the Borrower or
of any of its Subsidiaries with a fair market value in excess of $100,000 at any
time, (b) the location of each such Warehouse, and (c) the Warehouse Service
Agreement between the Borrower or any of its Subsidiaries, on the one hand, and
each such Warehouse, on the other hand, in each case, as of the Merger Closing
Date.

        SECTION 4.10. AGENCY ACCOUNTS; ETC. Section 4.10 of the Disclosure
Schedule identifies, as of the Merger Closing Date, each bank, securities or
other investment account held or maintained by the Borrower or any of its
Subsidiaries on or as of the Merger Closing Date with any bank, investment bank
or other financial institution (other than the Lender) and in which any cash,
Cash Equivalents or other Property owned by the Borrower or any of its
Subsidiaries are at any time held or maintained.

        SECTION 4.11. TRADEMARKS, ETC. All trademarks and patents owned by the
Borrower on the Merger Closing Date which have been registered with the U.S.
Patent and Trademark Office or for which applications for registration have been
made with the U.S. Patent and Trademark Office are identified in Section 4.11 of
the Disclosure Schedule. All trademarks owned by any Subsidiary of the Borrower
on the Merger Closing Date which have been registered with the U.S. Patent and
Trademark Office or for which applications for registration have been made with
the U.S. Patent and Trademark Office are identified in Attachment 1 of the
Subsidiary Trademark Security Agreement. Except as otherwise described in
Section 4.11 of the Disclosure Schedule, none of the Borrower or any of its
Subsidiaries owns, on or as of the Merger Closing Date, any patents or
copyrights which have been registered or otherwise recorded with the U.S. Patent
and Trademark Office or the U.S. Copyright Office or for any which any
applications for registration or recording have been made with the U.S. Patent
and Trademark Office or the U.S. Copyright Office.

        SECTION 4.12. TRANSACTIONS WITH AFFILIATES. Section 4.12 of the
Disclosure Schedule identifies (a) all (if any) Indebtedness of the

<PAGE>   30
                                      -30-

Borrower or of any of its Subsidiaries to any Affiliate of the Borrower on or as
of the Merger Closing Date, material Contractual Obligations of the Borrower or
of any of its Subsidiaries to any Affiliate of the Borrower on or as of the
Merger Closing Date, and Investments in the Borrower or in any of its
Subsidiaries owned, held or controlled by any Affiliate of the Borrower on or as
of the Merger Closing Date, and (b) all (if any) Indebtedness of any Affiliate
of the Borrower to the Borrower or to any of its Subsidiaries on or as of the
Merger Closing Date, material Contractual Obligations of any Affiliate of the
Borrower to the Borrower or to any of its Subsidiaries on or as of the Merger
Closing Date, and Investments in any Affiliate of the Borrower owned, held or
controlled by the Borrower or by any of its Subsidiaries on or as of the Merger
Closing Date.

        SECTION 4.13. FINANCIAL STATEMENTS, ETC.

        (a) All balance sheets, statements of operations and other financial
statements which have been furnished by the Borrower or any of its Subsidiaries
to the Lender on or prior to the Merger Closing Date for the purposes of or in
connection with this Agreement or any of the transactions contemplated hereby do
present fairly, in all material respects, the financial condition of the Persons
involved as of the dates thereof and the results of their operations for the
periods covered thereby.

        (b) The projected consolidated statements of operations and of cash
flows of the Borrower and its Subsidiaries for each of fiscal years 2000 through
2002, all of which have been delivered to the Lender prior to the date of this
Agreement, have been prepared on the basis of the reasonable assumptions
accompanying them and reflect, as of the date of preparation, the good faith
estimates made on a reasonable basis by the Borrower of the performance of the
Borrower and its Subsidiaries for the periods covered thereby based on such
assumptions. Nothing in this paragraph (b) shall be deemed a representation or
assurance that such projections will, in fact, be achieved.

        SECTION 4.14. MATERIALLY ADVERSE EFFECT. No events or developments have
occurred since August 30, 1999 which, individually or in the aggregate, have had
or could reasonably be expected to have any Materially Adverse Effect.

        SECTION 4.15. NO DEFAULTS. After giving effect to this Agreement, no
Defaults or Events of Default are continuing under the Credit Agreement or any
of the other Loan Documents.

<PAGE>   31
                                      -31-

                                    ARTICLE V

                                    COVENANTS

        The Borrower agrees with the Lender and warrants that, from and after
the date of this Agreement and until the Commitment shall have terminated in
full and all of the Obligations shall have been paid in full, the Borrower will,
and will (as applicable) cause each of its Subsidiaries to:

        SECTION 5.1. EXCESS CASH INVESTMENT ARRANGEMENTS. The Borrower agrees
with the Lender that the Borrower will, and will cause each of its Subsidiaries
to, comply at all times with the terms and conditions applicable to the Borrower
and its Subsidiaries contained in that certain letter of agreement, dated on or
about the Merger Closing Date, between the Borrower and the Lender, relating to
the investment by the Borrower and its Subsidiaries with the Lender from time to
time of the excess cash available to the Borrower and its Subsidiaries from time
to time.

        SECTION 5.2. COLLATERAL AUDITS. The Borrower acknowledges and agrees
that the Lender shall have the right to perform a collateral audit at the
offices and at the business and Property locations of the Borrower and each of
its Subsidiaries twice during each fiscal year of the Borrower so long as no
Events of Default shall be continuing, and, if any Events of Default shall be
continuing, at such additional time or times during each fiscal year of the
Borrower as the Lender shall in its sole discretion determine to be necessary or
appropriate. All of the reasonable out-of-pocket costs and expenses incurred or
sustained by the Lender in connection with the conduct of each of such
collateral audits shall be for the account of the Borrower.

        SECTION 5.3. WAREHOUSE CONTROL AGREEMENTS, ETC.

        (a) The Borrower agrees to use, and to cause each of its Subsidiaries to
use, (i) all commercially reasonable efforts, including making written requests
and follow-up telephone calls, to cause a Warehouse Control Agreement in or
substantially in the form of Exhibit G hereto or otherwise reasonably
satisfactory to the Lender in form and substance to be executed and delivered to
the Lender by each Warehouse which (A) is not a party to or bound by a Warehouse
Control Agreement, and (B) on a regular basis, warehouses equipment or inventory
of the Borrower or any of its Subsidiaries having a fair market value in excess
of $100,000 at any time, and (ii) all commercially reasonable efforts, in
connection with the negotiation, completion, renewal or extension after the date
hereof of any Warehouse Service Agreement, to cause the

<PAGE>   32
                                      -32-

Warehouse which is a party thereto (if such Warehouse, on a regular basis,
warehouses equipment or inventory of the Borrower or any of its Subsidiaries
having a fair market value in excess of $100,000 at any time) to execute and
deliver to the Lender a Warehouse Control Agreement reasonably satisfactory to
the Lender in form and substance.

        (b) The Borrower also agrees to use, and to cause each of its
Subsidiaries to use, all commercially reasonable efforts, including making
written requests and follow-up telephone calls, to obtain a Landlord Lien Waiver
in or substantially in the form of Exhibit D to the Credit Agreement or in the
form of Exhibit H hereto, as the case may be, or otherwise reasonably
satisfactory to the Lender in form and substance with respect to each Real
Estate Lease (i) which is outstanding on the Merger Closing Date or which is
negotiated, completed, renewed or extended by the Borrower or by any of its
Subsidiaries at any time or from time to time after the Merger Closing Date, and
(ii) the aggregate amount of all of the rental payments required by the terms of
which shall exceed $200,000 during any fiscal year of the Borrower.

                                   ARTICLE VI

                        PROVISIONS OF GENERAL APPLICATION

        SECTION 6.1. NO OTHER CHANGES. Except as otherwise expressly provided by
this Agreement, all of the terms, conditions and provisions of the Credit
Agreement and each of the other Loan Documents, and all rights and remedies of
the Lender thereunder, shall remain unaltered.

        SECTION 6.2. OTHER PROVISIONS. Each of this Agreement and the other
Amendment Documents is a Loan Document for all purposes of the Credit Agreement
and each of the other Loan Documents. This Agreement and the rights and
obligations hereunder of each of the parties hereto shall in all respects be
construed in accordance with and governed by the laws of the State of
California. This Agreement may be executed in any number of counterparts and by
different parties hereto in separate counterparts, but all of such counterparts
shall together constitute but one and the same agreement. In making proof of
this Agreement, it shall not be necessary to produce or account for more than
one counterpart hereof signed by each of the parties hereto.

        SECTION 6.3. TIMELY SATISFACTION OF CONDITIONS PRECEDENT. Except as and
to the extent that the Lender shall otherwise from time to time agree in writing
with the Borrower, this Agreement shall terminate, and shall have no force or
effect whatsoever, unless the

<PAGE>   33
                                      -33-

conditions precedent set forth in Article III hereof shall have been (a)
satisfied in all material respects by the Borrower's close of business on May 5,
2000, or (b) otherwise waived by the Lender in writing. The Obligations of the
Borrower under Section 3.17 shall survive termination pursuant to the foregoing
sentence, and upon termination of this Agreement in accordance with the
foregoing sentence, the Borrower shall pay in full the unpaid balance of the
fees and other costs and expenses specified in clause (a) and clause (b) of
Section 3.17.

              [REMAINDER OF THIS PAGE IS INTENTIONALLY LEFT BLANK]

<PAGE>   34
                                      -34-

             IN WITNESS WHEREOF, the parties hereto have caused this AMENDMENT
AGREEMENT to be executed and delivered by their respective authorized officers
as of the date first above written.

                                       THE BORROWER:

                                       ODWALLA, INC.

                                       By:
                                          ------------------------------------
                                            Name:    James R. Steichen
                                            Title:   Chief Financial Officer

                                       THE LENDER:

                                       IMPERIAL BANK

                                       By:
                                          ------------------------------------
                                            Name: Paula J. Barysauskas
                                            Title:  First Vice President

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