Document:

<PAGE>

                                                                   EXHIBIT 10.11

                         MERCHANDISE LICENSING AGREEMENT

      AGREEMENT made as of April 1, 2003 between NBC Enterprises, Inc. ("NBC"),
whose address is 3400 West Olive Avenue, Sixth Floor, Burbank, California 91505,
and Playinteractive, LLP. ("Licensee") whose address is 12070 N. 134th Way
Scottsdale, Arizona 85259 Attention: Larry Meyers, General Partner.

      NBC and Licensee agree as follows:

                                BASIC PROVISIONS

      1. Grant or Rights: NBC grants to Licensee a license to use and exploit
the "Property" and "Trademarks" in connection with the manufacture and
distribution of the "Products" throughout the "Territory" during the "term" as
provided in this agreement ("Agreement").

      2. Exclusivity: The rights granted to Licensee herein are granted on
Exclusive basis and are granted in accordance with Paragraph 7(c) of the
Standard Terms and Conditions, attached hereto.

      3. Property and Trademarks: The title, names, logos, trademarks, art work,
photographs, of and associated with the Fear Factor Program and the related
marks and design.

      4. Products: Video Games, Console, PC handheld games, and Gaming Guide
Books for instructional and strategy usage with games based upon the "Fear
Factor" Television Show.

      5. Territory:

            (a) Country(ies): United States, its territories and possessions and
English Speaking Canada.

            (b) Distribution Channel(s): Products are to be sold through the
following channels only: Web Sales, Direct Sales, Game Retailers, Mass Market
Retailers Including Best Buy, Target, CompUSA, Walmart and others.

            "Territory" means the Country(ies) and the Distribution Channel(s).

            (c) Approval Required for Export: Licensee shall not export the
Products from the Territory or sell the Products to any entity or customer which
it knows or has reason to believe intends to export the Products from the
Territory without obtaining NBC's prior written approval. NBC/Endemol recognizes
that Licensee may contact foreign entitles/customers regarding the sale of the
product in other Endemol territories. Licensee recognizes that those rights with
such entities must be secured as part of a separate agreement and are not
subject to the terms and conditions of this agreement.

            (d) Internet Rights: Licensee may sell Products via the Internet
pursuant to Paragraph 5(b) and will pay the royalties set forth in Paragraph
7(b) below. Licensee shall require its customers and their site operators to
inform potential purchasers that the Products may be delivered only within
Territory and Licensee will refrain from making sales or shipments to customers
outside the Territory. NBC may terminate this agreement in the event Licensee
falls to comply with the terms of this Paragraph 5(d).

            (e) Reserved Rights: Notwithstanding anything herein to the
contrary, Licensee acknowledges that NBC may itself use, or authorize others to
use the Property and Trademarks on products sold through one or more of the
following channels: (i) televised home shopping; (ii) online shopping; (iii)
retail stores operated by NBC or its affiliates and (v) NBC's own Internet web
sites and web sites affiliated with the creator of the Property.

      6. Term: The Basic Term of this Agreement and the license granted
hereunder shall commence on April 1, 2003 and shall continue until April 1,
2008, subject to the provisions hereof.

            "Term" means the Basic Term and any and oil Term Extensions or
Renewals.

      7. Advance, Royalties and Guarantee.

<PAGE>

            (a) Advance:

                  (i) Licensee shall pay NBC a non-refundable Advance
      ("Advance") in the amount of One Hundred Thousand Dollars ($100,000.00)
      due upon signature of this Agreement.

                  (ii) Unless specified otherwise herein, Advances shall be paid
      on or before the first day of the applicable period of the Term.

                  (iii) The Advance shall be recoupable by Licensee out of NBC's
      share of Royalties payable pursuant to Subparagraph (b).

            (b) Royalty: Licensee shall pay NBC a royalty ("Royalty") of Eight
(8%) Percent of Gross Receipts on all Products sold less all third-party game
platform manufacturing costs and royalties. Gross Receipts' shall mean the
actual amount received by Licensee from the sale, lease or license of the
Products

            (c) Guarantee:

                  (i) During the Basic Term, Licensee hereby guarantees that the
      Royalty earned for all Products sold shall be no less than One
      ($150,000.00) Hundred and Fifty Thousand Dollars ("Guarantee"). Royalty
      payments shall be credited against the Guarantee; provided, however, that
      amounts paid in excess of the Guarantee shall not be credited toward any
      renewal term, if NBC grants a renewal term.

                  (ii) If the Royalties paid to NBC during the Basic Term or any
      Term Extension shall be less that the agreed upon Guarantee for such
      period, the balance shall be payable In full on the last day at the
      applicable period.

            (d) Payments, Statements, Approvals and Notices:

                  (i) All payments and statements shall be made on a Quarterly
      basis in accordance with the terms set forth in Paragraph 3(a) and (b) of
      the Standard Terms and Conditions. All monies payable to NBC hereunder
      shall be paid to and in the name of NBC and all statements shall be sent
      to us at: NBC Enterprises, Inc. 3400 West Olive Avenue, 6th Floor,
      Burbank, California 91505, Attention: Lawnie Grant. Additionally, a copy
      of all statements shall be sent to our licensing agent Joy Tashjian
      Marketing Group LLC. ("JT"), 4 Juliana Court, Moraga, California 94558.
      Attention: Joy Tashjian. All Payments and statements shall reference the
      Contract Number set forth In the Footer, below.

                  (ii) Submissions for Approval: All submissions for approval as
      required by Paragraph 5 of the Standard Terms and Conditions (unless
      expressly directed otherwise in this agreement), shall be sent to:
      Mainframe Entertainment, 2025 West Broadway Suite 500, Vancouver, BC,
      Canada V6J 1Z6, Attention: Helen Chapman. Approval for submissions must be
      given within 10 days from the date of the submission.

                  (iii) Notices: All legal notices or other communications to
      either party required by Paragraph 19 of the Standard Terms and Conditions
      shall be in writing and shall be sent by mail (return receipt requested)
      all charges prepaid, or by telex, cable, fax with proof of delivery, or
      personal delivery to the address first stated above for Licensee to the
      attention of the President, and in the case of NBC to the parties stated
      below:

                        NBC Enterprises, Inc.
                        3400 West Olive Avenue
                        8th Floor
                        Burbank, California 91505
                        Attention:  Lawnie Grant -Director, Business Affairs

                        And

                        Joy Tashjian Marketing Group LLC.
                        4 Juliana Court
                        Moraga, California 94556
                        Attention:  Joy Tashjian

                                       2
<PAGE>

      8. Currency: All payments to be made to NBC hereunder shall be payable in
U.S. currency.

      9. Marketing Deadline: First Quarter 2005. Licensee shall commence
shipping substantial quantities by this date.

      10. Advertising, Marketing, Requirements: Not Applicable

      11. Copyright/Trademark Notice: Until such time as NBC otherwise notifies
Licensee, the notice shall be in the following form:

                  (C)(year) National Broadcasting Company. Inc.
                      under license from Endemol USA, Inc.

also, if Fear Factor is printed on the products in conjunction with the designs
then the following notice shall apply:

           TM &(C)(year) National Broadcasting Company, Inc. NBC, Inc.
                      under license from Endemol, USA, Inc.

      12. Samples: Licensee shall provide NBC with the following quantities of
Product ("Samples"):

                                Twenty-four (24)

      13. Renewal Term: Automatic one (1) year renewal if Licensor earns more
than the Minimum Guarantee, unless a notice of termination is provided ninety
(90) days before the end of current Term by either party.

      14. Special Provisions: This license excludes the usage of all celebrity
appearances on "Fear Factor" and the usage of the host Joe Rogan. Pursuant to
Section 16(c) of the Standard Terms and Conditions, NBC hereby consents to ARUSH
Entertainment, with an address of 13951 N. Scottsdale Road, Suite 233,
Scottsdale, AZ 85254 ("ARUSH") being a sublicensee of the rights granted
hereunder to develop, have developed, publish, distribute and sell the Products
hereunder. NBC agrees that in the event of any breach of this Agreement by
Licensee, this sublicense shall survive; provided ARUSH agrees to perform the
obligations of Licensee hereunder. ARUSH shall be a third party beneficiary of
this provision.

      15. Standard Terms and Conditions: The Standard Terms and Conditions
annexed hereto constitute part of this Agreement and are hereby incorporated by
reference. To the extent that there is any inconsistency between these Basic
Provisions and the Standard Terms and Conditions, the Basic Provisions shall
govern.

      IN WITNESS WHEREOF, the parties have executed this Agreement as of the
date first above written.

Playinteractive, LLP.                      Joy Tashjian Marketing Group, LLC.

By: /s/ Lawrence E. Meyers                 By: /s/ Joy Tashjian
    ---------------------------------          --------------------------------
    Name: Lawrence E. Meyers                   Name: Joy Tashjian
    Title: General Partner                     Title: President

NBC Enterprises, Inc.

By: /s/ Lawnlia Grant
    ---------------------------------
    Name: Lawnlia Grant
    Title: Director, Business Affairs

                                       3EXHIBIT 10.12

                            PROPRIETOR APPROVAL FORM

Date:       11/21/03

Proprietor: Highpoint Productions, Inc. on behalf of Next Action Star
            Productions, Inc.

From:       Joy Tashjian Marketing Group, LLC.

PROPOSED AGREEMENT TERMS: For your review, please find below the terms of the
following proposed license agreement.

Licensee:  (including         NAS Interactive, LP
address)                      7377 E. Doubletree Ranch Rd.
                              Suite 290, Scottsdale, AZ 85258
                              480-657-0600, Fax Number 480-368-1319
                              E-mail:    larrym@playint.com

Property:                     The Next Action Star TV show.

Licensed Products:            Right to use The Next Action Star name, logo,
                              content-ideas and copyrights in Video Games -
                              Console, PC and Nintendo handheld games, wireless,
                              handheld, and mobile telephone systems, gaming
                              Guide Books and web for instructional and strategy
                              usage with games.

Exclusivity:                  Global Exclusive for all licensed products except
                              mobile phones.

Advance:                      $100,000

Royalty:                      8% of GROSS RECEIPTS ON GAMES LESS ALL THIRD-PARTY
                              GAME PLATFORM ROYALTIES. 8% OF GROSS RECEIPTS ON
                              STRATEGY GUIDES, BOOKS.

Guarantee:                    Minimum Guaranteed Royalty $250,000.00 with
                              $100,000 in advance, $75,000 due on or before
                              8/1/2006, and $75,000 due on or before 8/1/2008.

Term:                         Five (5) years

Renewal:                      Automatic first right of negotiation if Licensor
                              earns more than the Minimum Guarantee unless a
                              notice of termination is provided 90 days before
                              the end of the current term by either party. If
                              Playentertainment, LLP (the General Partner of NAS
                              Interactive, LP) is unable to perform any of its
                              material obligations under the Agreement, or is
                              insolvent, or has filed a petition under any
                              bankruptcy law, that the agreement is terminated,
                              and all rights under the Agreement would
                              immediately revert back to Highpoint Productions,
                              Inc. on behalf of Next Action Star Productions,
                              Inc. and that such termination due to
                              circumstances of both NAS Interactive, LP and
                              Playentertainment, LLP's failure to pay shall not
                              alleviate either NAS, LLP or Playentertainment,
                              LLP's financial responsibility to Highpoint
                              Productions, Inc.

Territory:                    Global

Distribution Channels:        Web, Direct Sales, Game Stores and other Mass
                              Market Retailers including Best Buy, Target,
                              CompUSA, Wal-Mart and others.

Additional/Special            Minimum guarantee reduced to $100,000 if show is
Provisions:                   not renewed for a second season, $50,000 of the
                              $100,000 Advance returned in full if show is
                              cancelled on or before completion of the show's
                              full ten week run. Marketing for the game to be
                              done in print,

<PAGE>

                              web, contests, and possibly radio
                              and TV. This revised agreement supersedes all
                              previous agreements.

                              Playentertainment, LLP, hereby agrees, subject to
                              all of the terms and conditions of this agreement,
                              to guarantee all of the obligations of Licensee to
                              NAS under this agreement. NAS may enforce this
                              Guarantee independently of any other remedy NAS
                              may have in connection with Licensee's obligations
                              and it shall not be necessary for NAS to proceed
                              upon or against and/or exhaust any remedy against
                              Licensee or any other person or entity before
                              proceeding to enforce this Guarantee

Please sign where indicated below if you approve of the above agreement terms.
If you have any questions or comments please contact us at the number above or
by e-mail.

Sincerely,

Joy Tashjian

APPROVED                                   APPROVED
Highpoint Productions, Inc. on behalf of   Joy Tashjian Marketing Group,
Next Action Star Productions, Inc.         LLC. Inc.

By: /s/ Gary R. Benz                       By: /s/ Joy Tashjian
    ------------------------------------       --------------------------------
    Name: Gary R. Benz                         Name: Joy TashJian
    Date: February 3, 2004                     Date: February 7, 2004

APPROVED
NAS Interactive, LP

By: /s/ Lawrence E. Meyers
    ------------------------------------
    Name: Lawrence E. Meyers
    Date: November 21, 2003

Source: [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00078-of-00352.parquet"}, [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00078-of-00352.parquet"}]]