Document:

<PAGE>

                                                                     Exhibit 4.4

                                                   September 6, 2001

                                 MEDIASITE, INC.

                             EMPLOYEE RETENTION PLAN

                                  Introduction
                                  ------------

     The Board of Directors of MediaSite, Inc. (the "Corporation) recognizes
that the Corporation may experience a change in control, and that, when a change
in control is perceived as imminent, or is occurring, the Corporation and its
stockholders and other interested holders will be best served if employees have
an incentive to remain employed and see the transaction to a successful
conclusion.

     Accordingly, the Board has determined that appropriate steps should be
taken to assure the Corporation of the continued employment and dedication to
duty of employees and to ensure the availability of their continued service,
notwithstanding the possibility, threat or occurrence of a change in control.

     Therefore, in order to fulfill the above purposes, the MediaSite, Inc.
Employee Retention Plan is hereby adopted by the Board.

                                    ARTICLE I

                              ESTABLISHMENT OF PLAN
                              ---------------------

     As of the Effective Date, the Corporation has established a compensation
plan known as the MediaSite, Inc. Employee Retention Plan as set forth in this
document.

                                   ARTICLE II

                                   DEFINITIONS

     As used herein the following words and phrases shall have the following
respective meanings unless the context clearly indicates otherwise:

     (a)  Board. The Board of Directors of the Corporation.

     (b)  Bonus Amount. The amount of bonus established as described in Article
III and payable to a Participant as described in Section 4.1.

<PAGE>

     (c)  Bonus Pool. The bonus pool created pursuant to Article III as adjusted
pursuant to Section 3.1(b) hereof.

     (d)  Change in Control. Any of the following:

          (i) the merger, reorganization or consolidation of the Corporation (or
     of any subsidiary or subsidiaries of the Corporation the assets of which
     constitute all or substantially all the assets of the business of the
     Corporation and its subsidiaries taken as a whole) into or with another
     corporation if, as a result of such transaction, the stockholders of the
     Corporation immediately preceding such merger, reorganization or
     consolidation (solely by virtue of their shares or other securities of the
     Corporation or the consideration received therefore in such a transaction)
     shall own less than fifty percent (50%) of the voting securities of the
     surviving corporation;

          (ii) the sale, transfer or lease (but not including a transfer or
     lease by pledge or mortgage to a bona fide lender) of all or substantially
     all the assets of the Corporation, whether pursuant to a single transaction
     or a series of related transactions (which assets shall include for these
     purposes a majority of the outstanding voting interests of such of the
     Corporation's subsidiaries the assets of which constitute all or
     substantially all the assets of the Corporation and its subsidiaries taken
     as a whole);

          (iii) the sale, transfer or lease (but not including a transfer or
     lease by pledge or mortgage to a bona fide lender), whether in a single
     transaction or pursuant to a series of related transactions, of all or
     substantially all the assets of any of the Corporation's subsidiaries the
     assets of which constitute all or substantially all of the assets of the
     Corporation and such subsidiaries taken as a whole; or

          (iv) the sale or transfer, whether in a single transaction or pursuant
     to a series of related transactions, of securities of the Corporation such
     that all of the holders of securities of the Corporation which are entitled
     to vote by virtue of holding such securities with respect to matters that
     are generally voted on by stockholders of the Corporation (and not any
     matter requiring an additional class or other special vote) immediately
     prior to such transaction or series of related transactions do not hold
     after such transaction securities of the Corporation that constitute more
     than a majority of the Corporation's voting power.

     (e)  Change in Control Date. The date of consummation of a Change in
Control.

     (f)  Corporation. MediaSite, Inc., a Pennsylvania corporation, and any
Successor.

                                      -2-

<PAGE>

     (g) Corporation Voting Securities. The combined voting power of all
outstanding voting securities of the Corporation entitled to vote generally in
the election of the Board.

     (h) Date of Termination. The effective date of a Participant's termination
of employment with the Corporation and its Subsidiaries.

                  (i) Effective Date.  September 6,2001.

                  (j) Liabilities. Shall mean any indebtedness and liabilities
of the Corporation including any reserves that the Board of Directors reasonably
deems necessary for contingent or unforeseen liabilities or obligations of the
Corporation other than:

          (i) liabilities associated with the Plan;

          (ii) Transaction Costs; and

          (iii) amounts due to holders of the Corporation's Series 2001-A Notes
     in excess of the face amount of such Notes plus accrued and unpaid interest
     on such Notes.

     (k) Outstanding Shares. At any time, the issued and outstanding shares of
Common Stock of the Corporation.

     (l) Participant. Shall mean each actively employed regular, full or
part-time employee of the Corporation designated as a Participant in accordance
with Article III and Dr. Howard Wactlar.

     (m) Plan. MediaSite, Inc. Employee Retention Plan, as the same may be
amended from time to time.

     (n) Subsidiary. Any corporation in which the Corporation, directly or
indirectly, holds a majority of the voting power of such corporation's
outstanding shares of capital stock.

     (o) Successor. Another corporation or unincorporated entity or group of
corporations or unincorporated entities which acquires ownership, directly or
indirectly, of all or substantially all of the assets of the Corporation.

     (p) Transaction Costs. All legal, accounting and investment banker fees and
costs incurred by the Corporation in connection with a Change in Control.

     (q) Transaction Proceeds. It is intended that Transaction Proceeds be equal
to the equity value of the Corporation in connection with a Change in Control
and that the form of the transaction (acquisition of stock or assets) not affect
the amount of the Bonus Pool determined in accordance with Article III. For
example, in the event of a Change in Control consummated by

                                      -3-

<PAGE>

an acquisition of the Corporation's shares of capital stock by an acquiror (via
merger or otherwise), Transaction Proceeds shall equal the gross proceeds paid
by an acquiring entity or entities to the holders of the Corporation's shares of
capital stock in exchange for their shares. In the event of a Change in Control
consummated by an acquisition of the Corporation's assets by an acquiror,
Transaction Proceeds shall mean the gross proceeds paid by the acquiring entity
to the Corporation less Transaction Costs and Liabilities to the extent not
assumed by the acquiring entity or entities. For purposes of this calculation,
any proceeds not in the form of cash shall be valued at their fair market value
(as determined by the Corporation's Board of Directors acting in good faith), on
the date received by the Corporation or its shareholders, debtholders or
security holders.

                                   ARTICLE III
                             POOL AND PARTICIPATION
                             ----------------------

     3.1 Bonus Pool.
         ----------

     (a) In the event of a Change in Control, the Corporation shall create a
bonus pool in an amount equal to fifteen percent (15%) of the Transaction
Proceeds.

     (b) In the event that the Transaction Proceeds are insufficient to enable
the Corporation to pay in full the Bonus Pool determined pursuant to Section
3.1(a) above and the Liabilities, the Bonus Pool shall be reduced to an amount
equal to the Bonus Pool determined pursuant to Section 3.1(a) above, multiplied
by a fraction the numerator of which is the Transaction Proceeds and the
denominator of which is the sum of the Liabilities and the Bonus Pool determined
pursuant to Section 3.1(a) above. For purposes of this paragraph 3.1(b), if the
Transaction Proceeds are equal to the gross proceeds, the Transaction Costs
shall be added to the Bonus Pool and the Liabilities to determine whether the
Bonus Pool must be reduced and, in the event a reduction is required, the
denominator of the fraction set forth above shall include the Transaction Costs.

     3.2 Allocation of Bonus Pool. The Bonus Pool shall be allocated among and
paid to Participants who remain actively employed by the Corporation as of the
Change in Control Date in accordance with the allocation formulas set forth on
Schedule A hereto.

     3.3 Assets in Bonus Pool. To the extent that the Transaction Proceeds are
not in the form of cash, the Corporation may, in its sole and absolute
discretion, fund the Bonus Pool with the type of consideration that constitutes
the Transaction Proceeds.

     3.4 No Segregation of Assets. This Plan shall at all times be an unfunded
contractual obligation of the Corporation payable from its general assets and no
provision shall be at any time be made to segregate assets of the Corporation
for payment of any amount under this Plan. No Participant or other person shall
have any interest in any particular assets of the Corporation by reason of the
amounts payable under this Plan and all Participants and other persons shall
have only the rights of a general unsecured creditor of the Corporation with
respect

                                      -4-

<PAGE>

to any amounts payable under the Plan. The rights and interest of a Participant
under this Plan may not be assigned or transferred.

                                   ARTICLE IV

                                RETENTION BONUSES
                                -----------------

     4.1 Right to and Payment of Retention Bonuses. Each Participant who remains
actively employed by the Corporation or a Subsidiary on the Change in Control
Date shall, subject to Section 4.4, be entitled to receive his or her Bonus
Amount within thirty (30) days of the payment of the Transaction Proceeds in
connection with the Change in Control.

     4.2 Other Benefits Payable. The Bonus Amounts described in Section 4.1
above shall be payable in addition to, and not in lieu of, all other accrued or
vested or earned but as yet unpaid compensation, rights, or other benefits which
may be owed to a Participant following termination, including but not limited to
accrued vacation, severance pay, amounts or benefits payable under any bonus or
other compensation plans, stock option plan, stock ownership plan, stock
purchase plan, 401(k) plan, life insurance plan, health plan, disability plan or
similar or successor plan.

     4.3 Payment Obligations Absolute. The Corporation's obligations to pay
Bonus Amounts to Participants following the Change in Control Date as described
in Section 4.1 shall be absolute and unconditional and, except as provided in
Section 4.4, shall not be affected by any circumstances, including, without
limitation, any set-off, counterclaim, recoupment, defense or other right which
the Corporation or any of its Subsidiaries may have against any Participant. In
no event shall a Participant be obligated to seek other employment or take any
other action by way of mitigation of the amounts payable to a Participant under
any of the provisions of this Plan and in no event shall the amount of any
payment hereunder be reduced by any compensation earned by a Participant as a
result of employment by another employer.

     4.4 Tax Withholding. Notwithstanding any other provision of this Plan to
the contrary, all Bonus Amounts hereunder shall be subject to all applicable
federal, state and local payroll and withholding taxes.

                                    ARTICLE V
                            SUCCESSOR TO CORPORATION
                            ------------------------

     The Plan shall bind any Successor. In the case of any transaction in which
a Successor would not by the foregoing provision or by operation of law be bound
by the Plan, the Corporation shall require such Successor expressly and
unconditionally to assume and agree to perform the Corporation's obligations
under the Plan, in the same manner and to the same extent that the Corporation
would be required to perform if no such succession had taken place.

                                     -5-

<PAGE>

                                   ARTICLE VI

                       DURATION, AMENDMENT AND TERMINATION
                       -----------------------------------

      6.1 Duration. If a Change in Control Date has not occurred, the Plan shall
expire five (5) years from the Effective Date, unless sooner terminated as
provided in Section 6.2, or unless extended for an additional period or periods
by resolution adopted by the Board at any time during the fifth year of the
Plan. If a Change in Control Date occurs during the term of this Plan, the Plan
shall continue in full force and effect and shall not terminate or expire until
after all Participants who become entitled to Bonus Amounts hereunder shall have
received such payments in full.

     6.2 Amendment and Termination. The Plan may be terminated or amended in any
respect by resolution adopted unanimously by the Board unless a Change in
Control Date has previously occurred. If a Change in Control Date occurs, the
Plan shall no longer be subject to amendment, change, substitution, deletion,
revocation or termination in any respect whatsoever.

     6.3 Form of Amendment. The form of any amendment or termination of the Plan
shall be a written instrument signed by a duly authorized officer or officers of
the Corporation, certifying that the amendment or termination has been approved
by the Board. An amendment of the Plan shall automatically effect a
corresponding amendment to all Participants' rights hereunder. A termination of
the Plan shall automatically effect a termination of all Participants' rights
and benefits hereunder.

                                   ARTICLE VII
                                  MISCELLANEOUS
                                  -------------

     7.1 Indemnification. If a Participant institutes any legal action in
seeking to obtain or enforce, or is required to defend in any legal action the
validity or enforceability of, any right or benefit provided by the Plan, the
Corporation will, if the Participant substantially prevails in such action, pay
for all reasonable legal fees and expenses incurred by such Participant.

     7.2 Employment Status. The Plan does not constitute a contract of
employment or impose on the Participant or the Corporation or any of its
Subsidiaries any obligation to retain the Participant as an employee, to change
the status of the Participant's employment, or to change the Corporation's
policies or those of its Subsidiaries' regarding termination of employment.

     7.3 Validity and Severability. The invalidity or unenforceability of any
provision of the Plan shall not affect the validity or enforceability of any
other provision of the Plan, which shall remain in full force and effect, and
any prohibition or enforceability in any jurisdiction shall not invalidate or
render unenforceable such provision in any other jurisdiction.

     7.4 Governing Law. The validity, interpretation, construction and
performance of the Plan shall in all respects be governed by the laws of the
Commonwealth of Pennsylvania, other than the conflict of law provisions of such
laws.

                                      -6-

<PAGE>

     7.5 Named Fiduciary and Administrator. For the purposes of the Employee
Retirement Income Security Act of 1974, the Corporation shall be the "named
fiduciary" and the "administrator" of the Plan. The Plan Administrator shall
operate, interpret and implement the Plan. The Plan Administrator shall have all
such powers as are necessary to discharge his duties, including, but not limited
to, the interpretation and construction of all provisions of the Plan, the
determination of all questions of eligibility, participation, benefits and all
other related or incidental matters, and such duties and powers of Plan
administration which are not assumed from time to time by any other appropriate
entity, individual, or institution. The Plan Administrator shall decide all such
questions and his decisions and determinations that are not arbitrary and
capricious shall be binding and conclusive on the Corporation, the Participant,
the Participant's designee, the Participant's spouse or other dependent or
beneficiary, employees, and all other interested parties.

     The Plan Administrator may require each Participant to submit, in such form
as he shall deem reasonable and acceptable, proof of any information which the
Plan Administrator finds necessary or desirable for the proper administration of
the Plan.

     7.6 Claims and Review. All inquiries and claims respecting the Plan must be
made in writing and directed to the President and Chief Executive Officer of the
Corporation.

   /s/ Jeffrey S. McCormick
-------------------------------
           Director

        /s/ Paul Kelley
-------------------------------
           Director

   /s/  Robert A. Wooldridge
-------------------------------
           Director

       /s/ Vinay Mehra
-------------------------------
           Director

                                      -7-

<PAGE>

                                   Schedule A
                                   ----------

                  The Bonus Pool shall be divided into two smaller pools equal
to 1/3 and 2/3 of the Bonus Pool (respectively, the "1/3 Bonus Pool" and the
"2/3 Bonus Pool"). The 1/3 Bonus Pool and the 2/3 Bonus Pool shall be allocated
among Participants as follows:

     1.  1/3 Bonus Pool. Each Participant's share of the 1/3 Bonus Pool shall be
equal to the 1/3 Bonus Pool multiplied by the following fraction:

             Participant's Base Salary on the Change in Control Date
             -------------------------------------------------------
             Total Base Salary of all Participants on the Change in Control Date

     2.  2/3 Bonus Pool. Each Participant's share of the 2/3 Bonus Pool, if any,
shall be determined in accordance with an allocation recommended by the
Corporation's Chief Executive Officer as approved by the Compensation Committee
of the Corporation's Board of Directors.

                                      -8-<PAGE>
                                                                     Exhibit 4.1

                               SONIC FOUNDRY, INC.

                  AMENDED 1999 NON-QUALIFIED STOCK OPTION PLAN

                                Second Amendment
                                October 9, 2001

<PAGE>

                                TABLE OF CONTENTS

<TABLE>
<CAPTION>
                                                                            Page

SECTION 1
BACKGROUND, PURPOSE AND DURATION
<S>                                                                         <C>
1.1  Effective Date and Purpose.............................................   1

SECTION 2
DEFINITIONS

2.1  "1934 Act".............................................................   1
2.2  "Affiliate"............................................................   1
2.3  "Board"................................................................   1
2.4  "Code".................................................................   1
2.5  "Committee"............................................................   1
2.6  "Company"..............................................................   1
2.7  "Director".............................................................   1
2.8  "Disability"...........................................................   2
2.9  "Employee".............................................................   2
2.10 "Exercise Price".......................................................   2
2.11 "Fair Market Value"....................................................   2
2.12 "Fiscal Year"..........................................................   2
2.13 "Grant Date"...........................................................   2
2.14 "Nonqualified Stock Option"............................................   2
2.15 "Option"...............................................................   2
2.16 "Option Agreement".....................................................   2
2.17 "Participant"..........................................................   2
2.18 "Plan".................................................................   2
2.19 "Rule 16b-3"...........................................................   2
2.20 "Section 16 Person"....................................................   2
2.21 "Shares"...............................................................   2
2.22 "Subsidiary"...........................................................   2
2.23 "Termination of Service"...............................................   3

SECTION 3
ADMINISTRATION

3.1  The Committee..........................................................   3
3.2  Authority of the Committee.............................................   3
3.3  Delegation by the Committee............................................   3
3.4  Decisions Binding......................................................   3
</TABLE>

                                      (ii)

<PAGE>

<TABLE>
<CAPTION>
SECTION 4
SHARES SUBJECT TO THE PLAN
<S>                                                                          <C>
4.1  Number of Shares.......................................................   3
4.2  Lapsed Options.........................................................   4
4.3  Adjustments in Options and Authorized Shares...........................   4

SECTION 5
STOCK OPTIONS

5.1  Grant of Options.......................................................   4
5.2  Option Agreement.......................................................   4
5.3  Exercise Price.........................................................   4
     5.3.1 Substitute Options...............................................   4
5.4  Expiration of Options..................................................   4
     5.4.1  Expiration Dates................................................   5
     5.4.2  Death of Participant............................................   5
     5.4.3  Committee Discretion............................................   5
5.5  Exercisability of Options..............................................   5
5.6  Payment................................................................   5
5.7  Restrictions on Share Transferability..................................   6
5.8  Grant of Reload Options................................................   6

SECTION 6
MISCELLANEOUS

6.1  No Effect on Employment or Service.....................................   6
6.2  Participation..........................................................   6
6.3  Indemnification........................................................   6
6.4  Successors.............................................................   7
6.5  Beneficiary Designations...............................................   7
6.6  Nontransferability of Options..........................................   7
6.7  No Rights as Shareholder...............................................   7
6.8  Withholding Requirements...............................................   7
6.9  Withholding Arrangements...............................................   7

SECTION 7
AMENDMENT, TERMINATION, AND DURATION

7.1  Amendment, Suspension, or Termination..................................   8
7.2  Duration of the Plan...................................................   8
</TABLE>

                                     (iii)

<PAGE>

<TABLE>
<CAPTION>
SECTION 8
LEGAL CONSTRUCTION
<S>                                                                         <C>
8.1 Gender and Number.......................................................   8
8.2 Severability............................................................   8
8.3 Requirements of Law.....................................................   8
8.4 Compliance with Rule 16b-3..............................................   8
8.5 Governing Law...........................................................   8
8.6 Captions................................................................   8
</TABLE>

                                      (iv)

<PAGE>

                               SONIC FOUNDRY, INC.
                  AMENDED 1999 NON-QUALIFIED STOCK OPTION PLAN

                                    SECTION 1
                        BACKGROUND, PURPOSE AND DURATION

         1.1   Effective Date and Purpose. The Plan is effective as of October
1, 1999 and amended as of October 9, 2001. The Plan is intended to increase
incentive and to encourage Share ownership on the part of (1) employees of the
Company and its Affiliates, and (2) Directors and Consultants who provide
significant services to the Company and its Affiliates. The Plan also is
intended to further the growth and profitability of the Company.

                                    SECTION 2
                                   DEFINITIONS

         The following words and phrases shall have the following meanings
unless a different meaning is plainly required by the context:

         2.1   "1934 Act" means the Securities Exchange Act of 1934, as amended.
Reference to a specific section of the 1934 Act or regulation thereunder shall
include such section or regulation, any valid regulation promulgated under such
section, and any comparable provision of any future legislation or regulation
amending, supplementing or superseding such section or regulation.

         2.2   "Affiliate" means any corporation or any other entity (including,
but not limited to, partnerships and joint ventures) controlling, controlled by,
or under common control with the Company.

         2.3   "Board" means the Board of Directors of the Company.

         2.4   "Code" means the Internal Revenue Code of 1986, as amended.
Reference to a specific section of the Code or regulation thereunder shall
include such section or regulation, any valid regulation promulgated under such
section, and any comparable provision of any future legislation or regulation
amending, supplementing or superseding such section or regulation.

         2.5   "Committee" means the stock option committee appointed by the
Board (pursuant to Section 3.1) to administer the Plan.

         2.6   "Company" means Sonic Foundry, Inc., a Maryland corporation, or
any successor thereto.

         2.7   "Consultant" means a non-Employee who has, in the Board's
opinion, provided valuable services to the Company.

                                        1

<PAGE>

         2.8   "Director" means any individual who is a member of the Board.

         2.9   "Disability" means a permanent and total disability within the
meaning of Code section 22(e)(3).

         2.10  "Employee" means any employee of the Company or of an Affiliate,
whether such employee is so employed at the time the Plan is adopted or becomes
so employed subsequent to the adoption of the Plan, and whether or not such
employee is a Director.

         2.11  "Exercise Price" means the price at which a Share may be
purchased by a Participant pursuant to the exercise of an Option.

         2.12  "Fair Market Value" means the last quoted per share selling price
for Shares on the relevant date, or if there were no sales on such date, the
arithmetic mean of the highest and lowest quoted selling prices on the nearest
day before and the nearest day after the relevant date, as determined by the
Committee. Notwithstanding the preceding, with respect to Options granted on the
date of the initial public offering of Shares, fair market value means the price
at which each Share is sold in such offering, as determined by the Committee.

         2.13  "Fiscal Year" means the fiscal year of the Company.

         2.14  "Grant Date" means, with respect to an Option, the date that the
Option was granted.

         2.15  "Incentive Stock Option" means an Option to purchase Shares which
is designated as an Incentive Stock Option and is intended to meet the
requirements of section 422 of the Code.

         2.16  "Nonqualified Stock Option" means an option to purchase Shares
which is not intended to be an Incentive Stock Option.

         2.17  "Option" means a Nonqualified Stock Option.

         2.18  "Option Agreement" means the written agreement setting forth the
terms and provisions applicable to each Option granted under the Plan.

         2.19  "Participant" means an Employee, Consultant, or Director who has
an outstanding Option.

         2.20  "Plan" means Sonic Foundry, Inc. 1999 Non-Qualified Stock Option
Plan, as set forth in this instrument and as hereafter amended from time to
time.

         2.21  "Rule 16b-3" means Rule 16b-3 promulgated under the 1934 Act, as
amended, and any future regulation amending, supplementing or superseding such
regulation.

                                        2

<PAGE>

         2.22  "Section 16 Person" means a person who, with respect to the
Shares, is subject to section 16 of the 1934 Act.

         2.23  "Shares" means the shares of the Company's common stock, $.01 par
value.

         2.24  "Subsidiary" means any corporation in an unbroken chain of
corporations beginning with the Company if each of the corporations other than
the last corporation in the unbroken chain then owns stock possessing fifty
percent (50%) or more of the total combined voting power of all classes of stock
in one of the other corporations in such chain.

         2.25  "Termination of Service" means (a) in the case of an Employee, a
cessation of the employee-employer relationship between an Employee and the
Company or an Affiliate for any reason, including, but not by way of limitation,
a termination by resignation, discharge, death, Disability, retirement, or the
disaffiliation of an Affiliate, but excluding any such termination where there
is a simultaneous reemployment by the Company or an Affiliate; and (b) in the
case of a Director, the Director's resignation from the Board, death or
Disability,

                                    SECTION 3
                                 ADMINISTRATION

          3.1  The Committee.  The Plan shall be administered by the Committee.
The members of the Committee shall be appointed from time to time by, and shall
serve at the pleasure of, the Board.

          3.2  Authority of the Committee. It shall be the duty of the Committee
to administer the Plan in accordance with the Plan's provisions. The Committee
shall have all powers and discretion necessary or appropriate to administer the
Plan and to control its operation, including, but not limited to, the power to
(a) determine which Employees, Directors or Consultants shall be granted
Options, (b) prescribe the terms and conditions of the Options, (c) interpret
the Plan and the Options, (d) adopt such procedures and subplans as are
necessary or appropriate to permit participation in the Plan by Employees who
are foreign nationals or employed outside of the United States, (e) adopt rules
for the administration, interpretation and application of the Plan as are
consistent therewith, and (f) interpret, amend or revoke any such rules.

          3.3  Delegation by the Committee. The Committee, in its sole
discretion and on such terms and conditions as it may provide, may delegate all
or any part of its authority and powers under the Plan to one or more directors
or officers of the Company; provided, however, that unless otherwise determined
by the Board, the Committee may not delegate its authority and powers in any way
which would jeopardize the Plan's qualification under section 162(m) of the Code
or Rule 16b-3.

          3.4  Decisions Binding. All determinations and decisions made by the
Committee, the Board, and any delegate of the Committee pursuant to the
provisions of the Plan shall be final, conclusive, and binding on all persons,
and shall be given the maximum deference permitted by law.

                                        3

<PAGE>

                                    SECTION 4
                           SHARES SUBJECT TO THE PLAN

          4.1  Number of Shares. Subject to adjustment as provided in Section
4.3, the total number of Shares available for grant under the Plan shall not
exceed three million four hundred thousand (3,400,000). Shares granted under the
Plan may be either authorized but unissued Shares or treasury Shares.

          4.2  Lapsed Options.  If an Option terminates, expires, or lapses for
any reason, any Shares subject to such Option again shall be available to be the
subject of an Option.

          4.3  Adjustments in Options and Authorized Shares. In the event of any
merger, reorganization, consolidation, recapitalization, separation,
liquidation, stock dividend, split-up, Share combination, or other change in the
corporate structure of the Company affecting the Shares, the Committee shall
adjust the number and class of Shares which may be delivered under the Plan, the
number, class, and price of Shares subject to outstanding Options, and the
numerical limit of Section 4.1 in such manner as the Committee (in its sole
discretion) shall determine to be appropriate to prevent the dilution or
diminution of such Options. Notwithstanding the preceding, the number of Shares
subject to any Option always shall be a whole number.

                                    SECTION 5
                                  STOCK OPTIONS

          5.1  Grant of Options. Subject to the terms and provisions of the
Plan, Options may be granted to Employees, Directors and Consultants at any time
and from time to time as determined by the Committee in its sole discretion. The
Committee, in its sole discretion, shall determine the number of Shares subject
to each Option.

          5.2  Option Agreement. Each Option shall be evidenced by an Option
Agreement that shall specify the Exercise Price, the expiration date of the
Option, the number of Shares to which the Option pertains, any conditions to
exercise of the Option, and such other terms and conditions as the Committee, in
its discretion, shall determine.

          5.3  Exercise Price. Subject to the provisions of this Section 5.3,
the Exercise Price for each Option shall be determined by the Committee in its
sole discretion, provided, however, that except as set forth in Section 5.3.1
below, the Exercise Price shall be not less than one hundred percent (100%) of
the Fair Market Value of a Share on the Grant Date.

               5.3.1  Substitute Options.  Notwithstanding the provisions of
Section 5.3, in the event that the Company or an Affiliate consummates a
transaction described in section 424(a) of the Code (e.g., the acquisition of
property or stock from an unrelated corporation), persons who become Employees
on account of such transaction may be granted Options in substitution for

                                        4

<PAGE>

options granted by their former employer. If such substitute Options are
granted, the Committee, in its sole discretion and consistent with section
424(a) of the Code, shall determine the exercise price of such substitute
Options.

         5.4   Expiration of Options.

               5.4.1  Expiration Dates.  Each Option shall terminate no later
than the first to occur of the following events:

               (a)    The date for termination of the Option set forth in the
         written Option Agreement; or

               (b)    The expiration of ten (10) years from the Grant Date; or

               (c)    The expiration of three (3) months from the date of the
         Participant's Termination of Service for a reason other than the
         Participant's death, Disability or Retirement; or

               (d)    The expiration of one (1) year from the date of the
Participant's Termination of Service by reason of Disability.

               5.4.2  Death of Participant. Notwithstanding Section 5.4.1, if
a Participant dies prior to the expiration of his or her options, the Committee,
in its discretion, may provide that his or her options shall be exercisable for
up to one (1) year after the date of death.

               5.4.3  Committee Discretion. The Committee, in its sole
discretion, (a) shall provide in each Option Agreement when each Option expires
and becomes unexercisable, and (b) may, after an Option is granted, extend the
maximum term of the Option (subject to Section 5.4.1(b) (regarding the maximum
term of Options).

         5.5   Exercisability of Options. Options granted under the Plan shall
be exercisable at such times and be subject to such restrictions and conditions
as the Committee shall determine in its sole discretion. After an Option is
granted, the Committee, in its sole discretion, may accelerate the
exercisability of the Option.

         5.6   Payment. Options shall be exercised by the Participant's delivery
of a written notice of exercise to the Secretary of the Company (or its
designee), setting forth the number of Shares with respect to which the Option
is to be exercised, accompanied by full payment for the Shares. Upon the
exercise of any Option, the Exercise Price shall be payable to the Company in
full in cash or its equivalent. The Committee, in its sole discretion, also may
permit exercise (a) by tendering previously acquired Shares having an aggregate
Fair Market Value at the time of exercise equal to the total Exercise Price, or
(b) by any other means which the Committee, in its sole discretion, determines
to both provide legal consideration for the Shares, and to be consistent with
the purposes of the Plan, including by execution and delivery of a promissory
note.

                                        5

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         As soon as practicable after receipt of a written notification of
exercise and full payment for the Shares purchased, the Company shall deliver to
the Participant (or the Participant's designated broker), Share certificates
(which may be in book entry form) representing such Shares.

         5.7   Restrictions on Share Transferability. The Committee may impose
such restrictions on any Shares acquired pursuant to the exercise of an Option
as it may deem advisable, including, but not limited to, restrictions related to
applicable Federal securities laws, the requirements of any national securities
exchange or system upon which Shares are then listed or traded, or any blue sky
or state securities laws.

         5.8   Grant of Reload Options. The Committee may provide in an Option
Agreement that a Participant who exercises all or part of an Option by payment
of the Exercise Price with already-owned Shares, shall be granted an additional
option (a "Reload Option") for a number of shares of stock equal to the number
of Shares tendered to exercise the previously granted Option plus, if the
Committee so determines, any Shares withheld or delivered in satisfaction of any
tax withholding requirements. As determined by the Committee, each Reload Option
shall: (a) have a Grant Date which is the date as of which the previously
granted Option is exercised, and (b) be exercisable on the same terms and
conditions as the previously granted Option, except that the Exercise Price
shall be determined as of the Grant Date.

                                    SECTION 6
                                  MISCELLANEOUS

         6.1   No Effect on Employment or Service. Nothing in the Plan shall
interfere with or limit in any way the right of the Company to terminate any
Participant's employment or service at any time, with or without cause. For
purposes of the Plan, transfer of employment of a Participant between the
Company and any one of its Affiliates (or between Affiliates) shall not be
deemed a Termination of Service. Employment or service with the Company and its
Affiliates is on an at-will basis only.

         6.2   Participation. No Employee shall have the right to be selected to
receive an Option under this Plan, or, having been so selected, to be selected
to receive a future Option.

         6.3   Indemnification. Each person who is or shall have been a member
of the Committee, or of the Board, shall be indemnified and held harmless by the
Company against and from (a) any loss, cost, liability, or expense that may be
imposed upon or reasonably incurred by him or her in connection with or
resulting from any claim, action, suit, or proceeding to which he or she may be
a party or in which he or she may be involved by reason of any action taken or
failure to act under the Plan or any Option Agreement, and (b) from any and all
amounts paid by him or her in settlement thereof, with the Company's approval,
or paid by him or her in satisfaction of any judgment in any such claim, action,
suit, or proceeding against him or her, provided he or she shall give the
Company an opportunity, at its own expense, to handle and defend the same before
he or she undertakes to handle and defend it on his or her own behalf. The
foregoing right of indemnification shall not be exclusive of any other rights of

                                        6

<PAGE>

indemnification to which such persons may be entitled under the Company's
Articles of Incorporation or Bylaws, by contract, as a matter of law, or
otherwise, or under any power that the Company may have to indemnify them or
hold them harmless.

         6.4   Successors. All obligations of the Company under the Plan, with
respect to Options granted hereunder, shall be binding on any successor to the
Company, whether the existence of such successor is the result of a direct or
indirect purchase, merger, consolidation, or otherwise, of all or substantially
all of the business or assets of the Company.

         6.5   Beneficiary Designations. If permitted by the Committee, a
Participant under the Plan may name a beneficiary or beneficiaries to whom any
vested but unpaid Option shall be paid in the event of the Participant's death.
Each such designation shall revoke all prior designations by the Participant and
shall be effective only if given in a form and manner acceptable to the
Committee. In the absence of any such designation, any vested benefits remaining
unpaid at the Participant's death shall be paid to the Participant's estate and,
subject to the terms of the Plan and of the applicable Option Agreement, any
unexercised vested Option may be exercised by the administrator or executor of
the Participant's estate.

         6.6   Nontransferability of Options. No Option granted under the Plan
may be sold, transferred, pledged, assigned, or otherwise alienated or
hypothecated, other than by will, by the laws of descent and distribution, or to
the limited extent provided in Section 6.5. All rights with respect to an Option
granted to a Participant shall be available during his or her lifetime only to
the Participant.

         6.7   No Rights as Shareholder. No Participant (nor any beneficiary)
shall have any of the rights or privileges of a shareholder of the Company with
respect to any Shares issuable pursuant to an Option, unless and until
certificates representing such Shares shall have been issued, recorded on the
records of the Company or its transfer agents or registrars, and delivered to
the Participant (or beneficiary).

         6.8   Withholding Requirements. Prior to the delivery of any Shares or
cash pursuant to an Option, the Company shall have the power and the right to
deduct or withhold, or require a Participant to remit to the Company, an amount
sufficient to satisfy Federal, state, and local taxes (including the
Participant's FICA obligation) required to be withheld with respect to such
Option (or exercise thereof).

         6.9   Withholding Arrangements. The Committee, in its sole discretion
and pursuant to such procedures as it may specify from time to time, may permit
or require a Participant to satisfy all or part of the tax withholding
obligations in connection with an Option by (a) having the Company withhold
otherwise deliverable Shares, or (b) delivering to the Company already-owned
Shares having a Fair Market Value equal to the amount required to be withheld.
The amount of the withholding requirement shall be deemed to include any amount
which the Committee determines, not to exceed the amount determined by using the
maximum federal, state or local marginal income tax rates applicable to the
Participant with respect to the Option on the date that the amount of tax to be
withheld is to be determined. The Fair Market Value of

                                        7

<PAGE>

the Shares to be withheld or delivered shall be determined as of the date that
the taxes are required to be withheld.

                                    SECTION 7
                      AMENDMENT, TERMINATION, AND DURATION

         7.1   Amendment, Suspension, or Termination. The Board, in its sole
discretion, may amend or terminate the Plan, or any part thereof, at any time
and for any reason. The amendment, suspension, or termination of the Plan shall
not, without the consent of the Participant, alter or impair any rights or
obligations under any Option theretofore granted to such Participant. No Option
may be granted during any period of suspension or after termination of the Plan.

         7.2   Duration of the Plan. The Plan shall commence on the date
specified herein, and subject to Section 7.1 (regarding the Board's right to
amend or terminate the Plan), shall remain in effect thereafter.

                                    SECTION 8
                               LEGAL CONSTRUCTION

         8.1   Gender and Number. Except where otherwise indicated by the
context, any masculine term used herein also shall include the feminine; the
plural shall include the singular and the singular shall include the plural.

         8.2   Severability. In the event any provision of the Plan shall be
held illegal or invalid for any reason, the illegality or invalidity shall not
affect the remaining parts of the Plan, and the Plan shall be construed and
enforced as if the illegal or invalid provision had not been included.

         8.3   Requirements of Law. The granting of Options and the issuance of
Shares under the Plan shall be subject to all applicable laws, rules, and
regulations, and to such approvals by any governmental agencies or national
securities exchanges as may be required.

         8.4   Compliance with Rule 16b-3. Transactions under this Plan with
respect to Section 16 Persons are intended to comply with all applicable
conditions of Rule 16b-3. To the extent any provision of the Plan, Option
Agreement or action by the Committee fails to so comply, it shall be deemed null
and void, to the extent permitted by law and deemed advisable by the Committee.

         8.5   Governing Law.  The Plan and all Option Agreements shall be
construed in accordance with and governed by the laws of the State of Maryland.

         8.6   Captions.  Captions are provided herein for convenience only, and
shall not serve as a basis for interpretation or construction of the Plan.

                                        8

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                                    EXECUTION

     IN WITNESS WHEREOF, Sonic Foundry, Inc., by its duly authorized officer,
has executed the Plan on the date indicated below.

SONIC FOUNDRY, INC.

By: /s/ Rimas Buinevicius
   -------------------------------
        Rimas Buinevicius
        CEO

Dated as of: October 1, 1999
Effective as of: October 1, 1999
Amended as of:  October 9, 2001

                                        9

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