Document:

Content Marketing Project Agreement

 

EXHIBIT 10.1

Content Marketing Project Agreement

This Agreement is made this 28th  day of May 2013, between Greenway Media, Inc. ("Consultant"). [email: dale.bertrand@gmail.com] and SMTP, Inc. ("Client") [email: alena@smtp.com].

1a. Services Performed by Consultant

 Consultant agrees to perform the following marketing and advertising services.

Research Services

- Customer analysis

- Keyword research

- Research competing marketing tactics and strategy

Email Marketing Services

- Lifecycle email campaign

- Lead nurturing campaign

- Email marketing landing pages

- Email campaign optimization

- Email campaign performance tracking

Reporting Services

- Monthly campaign performance reporting

AdWords Campaign Management Services (starting July 1st 2013)

- AdWords management

Content Marketing Services (starting Aug 1st 2013)

- Persona development

- Content marketing strategy development

- Outreach/Relationship building

- Content production

- Content performance tracking

1b. Client Responsibilities

 Client agrees to be responsible for the following.

- Online advertising expenses (including AdWords expenses)

- Online advertising management, excluding AdWords management

- All web development and web design on Client’s websites

- Visitor and campaign tracking setup on Client’s websites

1c. Performance Standards

The services performed under this Agreement shall be of professional quality fully in accord with the ordinary, customary and usual standards found within the industry commonly providing such professional services and products.

2. Payment

Consultant shall be compensated at the rate of $25,000 per month, with the exception of the month of July 2013. Consultant shall be compensated at the rate of $30,000 for July 2013. Payment is due on the 1st  of each month in which services are to be performed for the current month. Any work outside the services listed above will be billed at a rate of $150 per hour and must be pre-approved by the Client in writing (for purposes of this Agreement, satisfactory evidence of email agreement or approval shall be deemed agreement in writing, so long as confirmation of email receipt is acknowledged by the party receiving such email in the form of an affirmative email response).

 

3. Expenses

 Consultant shall be responsible for all expenses, taxes, licenses, fees or charges incurred in performing its services under this Agreement.

4. Consultant an Independent Contractor

 Consultant is an independent contractor, and neither Consultant nor Consultant's staff is, or shall be deemed Client's employees. In its capacity as an independent contractor, Consultant agrees and represents, and Client agrees, as follows:

·  Consultant has the right to perform services for others during the term of this Agreement.

·  Consultant has the sole right to control and direct the means, manner and method by which the services required by this Agreement will be performed.

·  Consultant has the right to perform the services required by this Agreement at any place or location and at such times as Consultant may determine.

·  Consultant will furnish all equipment and materials used to provide the services required by this Agreement, except to the extent that Consultant's work must be performed on or with Client's computer or existing software.

·  The services required by this Agreement shall be performed by Consultant, or Consultant's staff, and Client shall not be required to hire, supervise or pay any assistants to help Consultant.

·  Consultant is responsible for paying all ordinary and necessary expenses of its staff.

·  Neither Consultant nor Consultant's staff shall receive any training from Client in the professional skills necessary to perform the services required by this Agreement.

·  Neither Consultant nor Consultant's staff shall be required to devote full time to the performance of the services required by this Agreement.

·  Client shall not withhold from Consultant's compensation any amount that would normally be withheld from an employee's pay. Further, Consultant is responsible for any applicable taxes as may be required or prescribed by law on any fees or payments made by Client to Consultant.

5. Intellectual Property Ownership

Consultant hereby assigns to Client any and all right, title, license and interest, including all patent, copyright, trade secret, trademark and other proprietary rights, it may have or lawfully claim in anything created or developed by the Consultant under this agreement, with the exception of training materials presented to Client during training sessions. Client acknowledges that Consultant retains all rights to training materials, which Consultant may use for public presentations and future client engagements.

6. Confidential Information

Consultant agrees that anything created or developed by the Consultant under this agreement (“Work Product”) is Client's sole and exclusive property. Consultant shall treat the Work Product on a confidential basis and not disclose it to any third party without Client's written consent, except when reasonably necessary to perform the services under this Agreement. Consultant acknowledges that it will be necessary for Client to disclose certain confidential and proprietary information to Consultant in order for Consultant to perform his/her duties under this Agreement. Consultant acknowledges that any disclosure to any third party or any misuse of this proprietary or confidential information would irreparably harm Client. Accordingly, Consultant will not use or disclose to others without Client's written consent Client's confidential information, except when reasonably necessary to perform the services under this Agreement. "Confidential information" includes, but is not limited to:

· 

the written, printed, graphic or electronically recorded materials furnished by Client for use by

Contractor

·  

Client's business or marketing plans or strategies, customer lists, operating procedures, trade secrets, design formulas, know-how and processes, computer programs and inventories, discoveries and improvements of any kind

·  

any written or tangible information stamped "confidential," "proprietary" or with a similar legend, or any information that Client makes reasonable efforts to maintain the secrecy of, and

 

·  

any written or tangible information not marked with a confidentiality legend, or information disclosed orally to Consultant, that is treated as confidential when disclosed and later summarized sufficiently for identification purposes in a written memorandum marked "confidential" and delivered to Consultant within 30 days after the disclosure.

Consultant's obligations regarding proprietary or confidential information extend to information belonging to customers and suppliers of Client about whom Consultant may have gained knowledge as a result of Client's services to Client. Consultant will not disclose to Client information or material that is a trade secret of any third party. The provisions of this clause shall survive any termination of this Agreement.

7. Term of Agreement

This Agreement will become effective when signed by both parties and will terminate on 31 December 2014 or upon termination of the Agreement as described in Section 8.

Upon mutual agreement of both parties, the Term of the Agreement can be extended for a time period agreed upon by Consultant and Client. Such mutually agreed Term extension can be confirmed through any of the acceptable Notice methods described in Section 14(c).

8. Termination of Agreement

Either party has the right to terminate this Agreement at any time by giving written notice of termination. Contractor shall be entitled to full payment for services performed prior to termination.

The termination of this Agreement shall not affect any provision hereof as is expressed to operate or have effect thereafter and shall be without prejudice to any right or action already accrued to either party in respect of any breach of this Agreement by the other party.

9. Return of Materials

Upon termination of this Agreement, each party shall promptly return to the other all data, materials and other property of the other held by it. Consultant shall delete and erase any machine readable copies of the Work Product from all computing and storage devices and media used in providing services for Client under this Agreement, whether directly utilized by Consultant or others performing services for Consultant under this Agreement, and regardless of whether Internet or locally-based.

10. Warranties and Representations

 Consultant warrants and represents that:

·  

The services described in this Agreement shall be performed solely by Consultant and not subcontracted, without Client’s written permission.

·  

Consultant has the authority to enter into this Agreement and to perform all obligations hereunder.

·  

The Work Product and Consultant's Materials are and shall be free and clear of all encumbrances including security interests, licenses, liens or other restrictions.

·  

The use, reproduction, distribution or modification of the Work Product and Consultant's Materials does not and will not violate the copyright, patent, trade secret or other property right of any former client, employer or third party.

11. Indemnification

Consultant agrees to indemnify and hold harmless Client against any claims, actions or demands, including without limitation reasonable attorney and accounting fees, alleging or resulting from the breach of the warranties contained in this Agreement. Client shall provide notice to Consultant promptly of any such claim, suit or proceeding and shall assist Consultant, at Consultant's expense, if defending any such claim, suit or proceeding.

12. Assignment and Delegation

Consultant may not assign or subcontract any rights or obligations under this Agreement without Client's prior written approval.

 

13. Resolving Disputes

If a dispute arises under this Agreement, the parties agree to first try to resolve the dispute with the help of a mutually agreed-upon mediator in Boston, Massachusetts. Any costs and fees other than attorney fees associated with the mediation shall be shared equally by the parties. If it proves impossible to arrive at a mutually satisfactory solution through mediation, the parties agree to submit the dispute to a mutually agreed-upon arbitrator in Boston, Massachusetts. Judgment upon the award rendered by the arbitrator may be entered in any court having jurisdiction to do so. Costs of arbitration, including attorney fees, will be allocated by the arbitrator.

14. General Provisions

(a) Sole agreement: This is the entire Agreement between Consultant and Client.

(b) Applicable law: This Agreement will be governed by the laws of the State of Massachusetts.

(c) Notices: All notices and other communications given in connection with this Agreement shall be in

writing and shall be deemed given as follows:

·  

when delivered personally to the recipient's address as appearing in the introductory paragraph to this Agreement;

·  

by postal mail delivery, three days after being deposited in the United States mails, postage prepaid to the recipient's address as appearing in the introductory paragraph to this Agreement, or

·  

by fax or telex delivery, when sent to the last fax or telex number of the recipient known to the party giving notice. Notice is effective upon receipt provided that a duplicate copy of the notice is promptly given by first-class or certified mail, or the recipient delivers a written confirmation of receipt;

·  

by email delivery as evidenced by the recipient’s confirmed email receipt at such email address as recipient provided in writing for this purpose

Any party may change its mailing address appearing in the introductory paragraph to this Agreement or its email address by giving notice of the change to the other by postal mail delivery in accordance with this

paragraph.

(d) No partnership: This Agreement does not create a partnership relationship. Consultant does not have authority to enter into contracts on Client's behalf, and Consultant does not have the authority to hold himself out or represent to any third-party that he has the authority or ostensible authority to represent or contractually bind the Client.

 

Signatures

Consultant:

Greenway Media, Inc.

					
	Signature

	/s/ Dale Bertrand

	 
	Date

	May 29, 2013

	Dale Bertrand, President

	 
	 
	 

	 
	 
	 
	 
	 

	Client:

	 
	 
	 
	 

	 
	 
	 
	 
	 

	SMTP, Inc.

	 
	 
	 
	 

	 
	 
	 
	 
	 

	Signature

	/s/ Alena Chuprakova

	 
	Date

	May 29, 2013

	Alena Chuprakova, ControllerRESI 2013 Director Equity Plan

Exhibit 10.1

ALTISOURCE RESIDENTIAL CORPORATION
2013 DIRECTOR EQUITY PLAN

1. Purpose of the Plan

The purpose of the Plan is to promote the interests of the Company by attracting and retaining qualified and experienced individuals for service as Directors of the Company, and to motivate these individuals to exercise their best efforts on the Company's behalf.

2. Definitions

2.1 “Award” means a grant of Restricted Stock or a Stock Award under the Plan.

2.2 “Award Agreement” means the agreement or agreements between the Company and a Holder pursuant to which an Award is granted and which specifies the terms and conditions of that Award, including the vesting requirements applicable to that Award, if any.

2.3 “Board” means the Board of Directors of the Company.

2.4 “Change in Control” means any of the following described in clauses (a) through (d) below: (a) the sale, lease, exchange or other transfer of all or substantially all of the assets of the Company (in one transaction or in a series of related transactions) to a corporation that is not controlled by the Company, (b) the approval by the shareholders of the Company of any plan or proposal for the liquidation or dissolution of the Company, (c) a successful tender offer for the Common Stock of the Company, after which the bidding party holds more than 50% of the issued and outstanding Common Stock of the Company, or (d) a merger, consolidation, share exchange, or other transaction to which the Company is a party pursuant to which the holders of all of the shares of the Company outstanding prior to such transaction do not hold, directly or indirectly, more than 50% of the outstanding shares of the surviving company after the transaction.

2.5 “Common Stock” means the common stock of the Company, par value $0.01 per share, or such other class or kind of shares or other securities resulting from the application of Section 8.

2.6 “Company” means Altisource Residential Corporation, a Maryland corporation, and any successor thereto.

2.7 “Director” means a member of the Board who is not also an employee of the Company or its subsidiaries.

2.8 “Holder” means a Director who receives an Award.

2.9 “Plan” means the Altisource Residential Corporation 2013 Director Equity Plan herein set forth, as amended from time to time.

2.10 “Restricted Stock” means Common Stock subject to a Restriction Period awarded by the Board under Section 6 of the Plan.

2.11 “Restriction Period” means the period during which an Award of Restricted Stock awarded under Section 6 of the Plan is subject to forfeiture and is non-transferable. The Restriction Period shall not lapse with respect to any Restricted Stock until any and all conditions, imposed under this Plan or under the Award Agreement, have been satisfied. The restrictions may be based upon years of service or performance goals or both.

2.12 “Stock Award” means Common Stock issued free of vesting and forfeiture conditions awarded by the Board under Section 7 of the Plan.

3. Eligibility

All Directors are eligible to receive grants of Awards under the Plan.

4. Administration and Implementation of Plan

The Plan shall be administered by the Board, which shall have full power to interpret and administer the Plan and full authority to act in selecting the Directors to whom Awards will be granted, in determining the amount and type of Awards to be granted to each such Director, in determining the terms and conditions of Awards granted under the Plan and in determining the terms of the Award Agreements that will be entered into with Holders. Any interpretation by the Board of the terms and provisions of the Plan and the administration thereof, and all action taken by the Board, shall be final, binding and conclusive for all purposes and upon all Holders and other interested persons. The Board shall have the power to adopt regulations for carrying out the Plan and to make changes in such regulations as it shall, from time to time, deem advisable. The Board may amend any outstanding Awards without the consent of the Holder to the extent it deems appropriate; provided however, that in the case of amendments adverse to the Holder, the Board must obtain the Holder's consent to any such amendment. Except to the extent prohibited by applicable law or the applicable rules of a stock exchange, the Board may allocate all or any portion of its responsibilities and powers to any of its committees or to one or more of its members and may delegate all or any part of its responsibilities and powers to any person or persons selected by it. Any such allocation or delegation may be revoked by the Board at any time.

5. Shares of Stock Subject to the Plan

5.1 Subject to adjustment as provided in Section 8, the total number of shares of Common Stock available for the grant of Awards under the Plan shall be equal to 100,000 shares of Common Stock. Any shares issued hereunder may consist, in whole, or in part, of authorized and unissued shares or treasury shares. If any shares subject to any Award granted hereunder are forfeited or such Award otherwise terminates without the issuance of such shares, the shares subject to such Award, to the extent of any such forfeiture or termination, shall not again be available for grant under the Plan.

6. Restricted Stock

An Award of Restricted Stock is a grant by the Company of a specified number of shares of Common Stock to a Director, which shares may be subject to forfeiture during a Restriction Period upon the happening of events or other conditions as specified in the Award Agreement. Such an Award of Restricted Stock shall be subject to the following terms and conditions:

6.1 Restricted Stock shall conform to the requirements of the Plan and may contain such other provisions as the Board shall deem advisable. At the time of grant of an Award of Restricted Stock, the Board will determine the price, if any, to be paid by the Holder for each share of Common Stock subject to the Award, and such price, if any, shall be set forth in the Award Agreement. The number of shares subject to an Award of Restricted Stock shall be determined on such basis as the Board deems advisable, subject to terms of the Plan.

6.2 Unless otherwise provided by the Board, upon determination of the number of shares of Restricted Stock to be granted to the Holder, the Board shall direct that a certificate or certificates representing that number of shares of Common Stock be issued to the Holder with the Holder designated as the registered owner. The certificate(s), if any, representing such shares shall bear appropriate legends as to sale, transfer, assignment, pledge or other encumbrances to which such shares are subject during the Restriction Period and shall be deposited by the Holder together with a stock power endorsed in blank, with the Company, to be held in escrow during the Restriction Period.

6.3 During the Restriction Period the Holder shall have the right to receive the Holder's allocable share of any cash dividends declared and paid by the Company on its Common Stock and to vote the shares of Restricted Stock.

6.4 The Board may condition the expiration of the Restriction Period upon the Holder's continued service over a period of time with the Company or upon any other criteria, as specified in the Award Agreement. If the specified conditions are not attained, the Holder shall forfeit the portion of the Award with respect to which those conditions are not attained, and the underlying Common Stock shall be forfeited to the Company. 

6.5 At the end of the Restriction Period, if all such conditions have been satisfied, the restrictions imposed hereunder shall lapse with respect to the applicable number of shares of Restricted Stock as determined by the Board, and any legend described in Section 6.2 that is then no longer applicable, shall be removed and such number of shares delivered to the Holder (or, where appropriate, the Holder's legal representative). Subject to Section 4, the Board may, in its sole discretion, accelerate the vesting and delivery of shares of Restricted Stock.

7. Stock Awards

A Stock Award is a grant by the Company of a specified number of shares of Common Stock to a Director, which shares are issued free of vesting and forfeiture conditions. A Stock Award shall be subject to the following terms and conditions:

7.1 Stock Awards shall conform to the requirements of the Plan and may contain such other provisions as the Board shall deem advisable. At the time of grant of a Stock Award, the Board will determine the price, if any, to be paid by the Holder for each share of Common Stock subject to the Award. The number of shares subject to a Stock Award shall be determined on such basis as the Board deems advisable, subject to terms of the Plan.

7.2 Unless otherwise provided by the Board, upon determination of the number of shares of Common Stock to be granted to the Holder, the Board shall direct that a certificate or certificates representing that number of shares of Common Stock be issued to the Holder with the Holder designated as the registered owner. The certificate(s), if any, representing such shares shall bear any appropriate legends as the Board shall determine.

7.3 Subject to the foregoing provisions of this Section 7 and the applicable Award Agreement, if any, upon the issuance of Common Stock under a Stock Award, the Holder shall have all rights of a stockholder with respect to the shares of Common Stock, including the right to vote the shares and receive all dividends and other distributions paid or made with respect thereto. Stock Awards shall be subject to such restrictions on transfer as determined appropriate by the Board and as necessary to comply with applicable securities law.

8. Changes in Capitalization; Changes of Control; Settlement of Awards

8.1 Adjustment for Changes in Capitalization: To prevent the dilution or enlargement of benefits or potential benefits intended to be made available under the Plan, in the event of any corporate transaction or event such as a stock dividend, recapitalization, stock split, reverse stock split, reorganization, merger, consolidation, spin-off, combination or other similar corporate transaction or event affecting the Common Stock with respect to which Awards have been or may be issued under the Plan (any such transaction or event, a “Transaction”), then the Board shall, in such manner as the Board deems equitable: make a proportionate adjustment in (a) the maximum number and type of securities as to which awards may be granted under this Plan, and (b) the number and type of securities subject to outstanding Awards.

8.2 Change in Control: In the event of a Change of Control of the Company, the Board may, on a Holder by Holder basis, take any of the following actions, either singly or in combination:

(a)fully vest and/or accelerate the Restriction Period of any Awards;

(b)cancel and/or redeem any outstanding Awards with respect to all Common Stock for which the Award is subject to forfeiture in exchange for a cash payment of an amount determined by the Board;

(c)require that the Award be assumed by any successor corporation or that awards for shares of other interests in the Company or any other entity be substituted for such Award; or

(d)take such other action as the Board shall determine to be reasonable under the circumstances.

The application of the foregoing provisions, including, without limitation, the issuance of any substitute Awards, shall be determined in good faith by the Board in its sole discretion.

9. Effective Date, Termination and Amendment

The Plan shall remain in full force and effect until the tenth anniversary of the date of its adoption by the Board, or if earlier, the date it is terminated by the Board. The Board shall have the power to amend, suspend or terminate the Plan at any time. Termination of the Plan pursuant to this Section 9 shall not affect Awards outstanding under the Plan at the time of termination. Amendments to this Plan shall be subject to shareholder approval to the extent such approval is required by applicable law or applicable requirements of any securities exchange or similar entity.

10. Transferability 

10.1 Restricted Stock Awards under the Plan are not transferable except as designated by the Holder by will, by the laws of descent and distribution or by a beneficiary form filed with the Company.

10.2 Awards may be claimed on behalf of a deceased Holder or other person entitled to benefits under the Plan by the beneficiary of such Holder or other person if the Company has a valid designation of such beneficiary on file, or otherwise by the personal legal representative of such Holder or other person.

11. General Provisions

11.1 No Implied Rights: Nothing in the Plan or any Award granted pursuant to the Plan shall be deemed to create any obligation on behalf of the Board to nominate any Director for re-election to the Board by the Company's shareholders. Except as otherwise provided in the Plan, no Award under the Plan shall confer upon the Holder any rights as a shareholder of the Company prior to the date on which the individual fulfills all conditions for the receipt of such rights.

11.2 Withholding: Holders shall be responsible to make appropriate provision for all taxes required to be withheld, if any, in connection with any Award or the transfer of shares of Common Stock pursuant to this Plan. 

11.3 Award Agreement: An Award under the Plan shall be subject to such terms and conditions, not inconsistent with the Plan, as the Board shall, in its sole discretion, prescribe. The terms and conditions of any Award to any Holder shall be reflected in such form of written documents to the extent and in the manner determined by the Board. A copy of such document shall be provided to the Holder, and the Board may, but need not require that the Holder sign a copy of such document. Such document is referred to in the Plan as an “Award Agreement” regardless of whether any Holder signature is required.

11.4 Securities Law Compliance.  No shares of Common Stock will be issued or transferred pursuant to an Award unless and until all then applicable requirements imposed by Federal and state securities and other laws, rules and regulations and by any regulatory agencies having jurisdiction, and by any exchanges upon which the shares of Common Stock may be listed, have been fully met.  As a condition precedent to the issuance of shares pursuant to the grant of an Award, the Company may require the Holder to take any reasonable action to meet such requirements.  The Board may impose such conditions on any shares of Common Stock issuable under the Plan as it may deem advisable, including, without limitation, restrictions under the Securities Act of 1933, as amended, under the requirements of any exchange upon which such shares of the same class are then listed, and under any blue sky or other securities laws applicable to such shares.  The Board may also require the Holder to represent and warrant at the time of issuance or transfer that the shares of Common Stock are being acquired only for investment purposes and without any current intention to sell or distribute such shares.

11.5 Governing Law: To the extent that Federal laws do not otherwise control, the Plan and all determinations made and actions taken pursuant hereto shall be governed by the law of the State of Maryland and construed accordingly.

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