Document:

Exhibit 4.26

 

[Note: Translation from the original written
in Chinese]

 

Power of Attorney

 

I, Guangfu Cui, a citizen
of the People’s Republic of China (“China”), hold a 1.67% equity interest in Beijing Asiamedia Interactive
Advertising Co., Ltd. (the “Company”). I hereby irrevocably agree to authorize eLong, Inc., or any entity or
person designated by eLong, Inc. (including a party authorized by such entity or person),(the “Authorized Party”) to
hold and exercise the following rights related to this equity interest during the period of validity of this Power of Attorney:

 

Authorize the Authorized
Party to have full rights and authority to represent me, in my name as holder of 1.67% equity interest, according to laws and company
articles of incorporation, to exercise any and all shareholder rights, including but not limited to: the right to convene shareholders’
meetings, receive any notices or procedures regarding shareholders’ meetings, to attend shareholders’ meetings and
exercise full voting power as the holder of 1.67% equity interest (including, as my authorized representative, designating or appointing
the Company’s Directors, General Manager, Finance Controller and other senior management, determining dividends, and other
matters), to sell or transfer my 1.67% equity interest in the Company, etc.

 

The Authorized Party
has the right to designate its Directors (or Executive Director) to appoint a person to exercise the rights granted by this Power
of Attorney.

 

This Power of Attorney
shall become binding, effective and enforceable upon my signature. The Power of Attorney shall have a term of 20 years, which may
be automatically extended for successive additional 20 year terms without limit, as long as I remain a holder of any equity interest
in the Company.

 

[remainder of page intentionally left blank]

 

 

 

 

 

 

 

    	 

    	 

    

 

Exhibit 4.26

 

[Power of Attorney signature page]

 

 

Authorizing Party

Signature  /s/Guangfu
Cui      

Date:

 

 

Authorized Party

eLong, Inc.

Signature of authorized representative
  /s/ Sami Farhad       

Date: August 15, 2013Exhibit 4.28

 

Declaration and Undertaking

 

To

 

eLongNet Information Technology (Beijing)
Co., Ltd. (“WFOE”)

No. 10 Middle Jiuxianqiao Road, Chaoyang District,
Beijing

 

eLong, Inc.

4th Floor, Hutchence David Century
Garden, George Town, Grand Cayman, Cayman Islands

 

This Declaration and Undertaking has
been duly executed and represents the genuine intent of each of the two persons which are signatories hereto.

 

CUI Guangfu (“Party A”)

Residence: No.1, XiangHongqi Street,
Haidian District, Beijing

ID No.: []

 

HUANG
Chunhua (Spouse) (“Party B”)

Residence: No.1, XiangHongqi Street,
Haidian District, Beijing

ID Number: []

 

Whereas:

 

Party A is a shareholder of Beijing Asiamedia
Interactive Advertising Co., Ltd., holding a 1.67% shareholding, and Party B is the lawful spouse of Party A.

 

Now, Part A and Party B both, in accordance
with PRC law and regulations, confirm and covenant to eLong, Inc. and WFOE as follows:

 

1.Party A and Party B both understand
that, the shareholding held by Party A is not actual property of Part A, not part of Party A’s assets, and not joint marital
property of Party A and Party B under PRC law. Neither Party A nor Party B has any right to assert any rights, benefits, preferences
or claims related to the shareholding.

 

2.Party A and B both covenant that
all rights and benefits related to the shareholding (including but not limited to inheritance, transfer, voting, mortgage, disposal,
benefits, etc.) are not part of the inheritable property of either party, Party A and Party B and any party inheriting under PRC
law does not have any right of inheritance to the shareholding.

 

3.Party A and Party B both represent
and warrant, that no other family member or relative has any rights, benefits or preferences related to the shareholding, and there
is no factual basis for any such claims or assertions; no family member or relative shall make any claims or assertions relating
to the shareholding in the future.

 

    	 

    	 

    

 

Exhibit 4.28

 

This Declaration and Undertaking is
the genuine expression of the intent of Party A and Party B, has been voluntarily issued in accordance with applicable law, and
is binding and enforceable on Party A and Party B, who shall bear all legal liability to eLong, Inc. and WFOE for the effectiveness
and enforceability of this Letter of Representations.

 

This Declaration and Undertaking is
irrevocable and permanent.

 

[remainder of page intentionally left blank]

 

 

 

 

 

 

 

 

 

    	 

    	 

    

 

Exhibit 4.28

 

[signature page of Declaration and Undertaking]

 

 

Party A: CUI Guangfu

 

 

  /s/Guangfu Cui          

Date: August 15, 2013

 

 

 

Party B: HUANG Chunhua

 

 

  /s/Chunhua Huang       

Date:Exhibit 4.30 

 

[Note: Translation from the original agreement
written in Chinese]

 

Amendment to the Sixth Amended and Restated
Loan Agreement

 

 

This amendment was executed on August 15,
2013 in Beijing by the following parties:

 

eLong, Inc. (“Party A”) 

Legal Address: 4th Floor, Hutchence
David Century Garden, George Town, Grand

Cayman, Cayman Islands

 

Guangfu Cui (“Party B”) 

Residence: No.1, XiangHongqi Street, Haidian
District, Beijing

ID No.: [     ]

 

Each party hereto shall be called a “Party”
and together the “Parties” 

 

Whereas: 

 

		1.	On December 26, 2012, Party A and Party B entered into the Sixth Amended and Restated Loan Agreement
(the “Loan Agreement”), whereby Party A loaned Party B RMB500,000 for use as 50% of the registered capital of Beijing
Asiamedia Interactive Advertising Co., Ltd. (“Beijing Media”).

 

		2.	Due to the development of the business, on July 31, 2013, eLong Information Technology Co., Ltd. increased
the registered capital of Beijing Media from RMB1,000,000 to RMB30,000,000.

 

NOW THEREFORE, Party A and Party B
hereby agree to amend certain terms of the Loan Agreement as set forth below:

 

		1.	As Party B’s equity interest in Beijing Media has changed from 50% to 1.67%, therefore the corresponding
descriptions of the shareholding of Party B in the Loan Agreement are hereby changed to 1.67%.

 

		2.	Other than the amendment noted above, no other changes are made to the Loan Agreement.

 

		3.	This Amendment shall be effective as of the date first set forth above, and shall constitute an integral
part of the Loan Agreement. In the event of any conflict between the terms of this Amendment and the Loan Agreement, the terms
of this Amendment shall prevail. Matters not explicitly set forth in this Amendment shall be governed by the Loan Agreement.

 

		4.	This Amendment is in duplicate and each Party holds one copy. Each original has the same legal effect.

 

[No text hereunder]

 

 

 

 

 

 

 

 

    	1

    	 

    

 

Exhibit 4.30 

 

IN WITNESS WHEREOF, Parties to this Agreement
or their duly authorized representatives have executed this Agreement as of the date first written above.

 

Party A: eLong, Inc.

	Authorized Representative (Signature):	/s/ Sami Farhad	

 

 

Party B: Guangfu Cui

	Signature:	/s/ Guangfu Cui	 

 

 

    	2Exhibit 4.32

 

[Note: Translation from the original agreement
written in Chinese]

 

 

Amendment to the Equity Interests Pledge
Agreement 

 

This Amendment was executed on August 15,
2013 in Beijing by the following parties:

 

Pledgee: eLongNet Information Technology
(Beijing) Co., Ltd.

Address: 10 Jiuxianqiao Middle Road, Chaoyang
District, Beijing

Legal Representative: Guangfu Cui

 

Pledgor: Guangfu Cui

Address: No.1, XiangHongqi Street, Haidian
District, Beijing

ID No.: []

 

Each party hereto shall be referred to as
a “Party” and together the “Parties”. 

 

WHEREAS,

 

Whereas: 

 

		1.	On December 26, 2012, Pledgor and Pledgee entered into the Equity Interests Pledge Agreement (the
“Pledge Agreement”), and pursuant to the Pledge Agreement, Pledgor has pledged all his equity interest to Pledgee.

 

		2.	Due to the development of the business, on July 31, 2013, eLong Information Technology Co., Ltd. increased
the registered capital of Beijing Media from RMB1,000,000 to RMB30,000,000.

 

NOW THEREFORE, Party A and Party B
hereby agree to amend certain terms of the Pledge Agreement as set forth below:

 

		1.	As Pledgor Guangfu Cui’s equity interest in Beijing Media has changed from 50% to 1.67%, therefore
the corresponding descriptions of the shareholding of Pledgor in the Pledge Agreement are hereby changed to 1.67%.

 

		2.	Other than the amendment noted above, no other changes are made to the Pledge Agreement.

 

		3.	This Amendment shall be effective as of the date first set forth above, and shall constitute an integral
part of the Pledge Agreement. In the event of any conflict between the terms of this Amendment and the Pledge Agreement, the terms
of this Amendment shall prevail. Matters not explicitly set forth in this Amendment shall be governed by the Pledge Agreement.

 

		4.	This Amendment is in duplicate and each Party holds one copy. Each original has the same legal effect.

 

[No text hereunder]

 

 

 

 

 

 

 

    	 

    	 

    

 

Exhibit 4.32

 

[Signature page of Amendment
to Equity Interests Pledge Agreement]

 

 

Pledgee: eLongNet Information Technology (Beijing)
Co., Ltd.

	 	 
	Signature of Authorized Representative:	/s/ Guangfu Cu	

	Official Seal:	/s/ [seal of eLongNet Information Technology (Beijing) Co., Ltd.]	

 

 

 

	Pledgor:	Guangfu Cui	 
	Signature:	/s/ Guangfu CuiExhibit 4.35

 

[Note: Translation from the original agreement
written in Chinese]

 

Amendment to the Sixth Amended and Restated
Business Operations Agreement 

 

This Amendment was executed on August 15,
2013 in Beijing by the following parties:

 

Party A: eLongNet Information Technology
(Beijing) Co., Ltd.

Address: 10 Jiuxianqiao Street, Chaoyang
District Beijing

Legal Representative: Guangfu Cui

 

Party B: Beijing Asiamedia Interactive
Advertising Co., Ltd.

Address: 2nd Floor, Xingke
Plaza C, 10 Jiuxianqiao Street, Chaoyang District Beijing

Legal Representative: Guangfu Cui

 

Party C: Guangfu Cui

Address: No.1, XiangHongqi Street,
Haidian District, Beijing

ID No.: []

 

 

WHEREAS: 

 

		1.	On December 26, 2012, Party A and Party B entered into the Sixth Amended and Restated Business Operations
Agreement (the “Business Operations Agreement”).

 

		2.	Due to the development of the business, on July 31, 2013, eLong Information Technology Co., Ltd. increased
the registered capital of Beijing Media from RMB1,000,000 to RMB30,000,000.

 

NOW THEREFORE, Party A and Party B
hereby agree to amend certain terms of the Loan Agreement as set forth below:

 

		1.	As Party B’s equity interest in Beijing Media has changed from 50% to 1.67%, therefore the corresponding
descriptions of the shareholding of Party B in the Business Operations Agreement are hereby changed to 1.67%.

 

		2.	Other than the amendment noted above, no other changes are made to the Business Operations Agreement.

 

		3.	This Amendment shall be effective as of the date first set forth above, and shall constitute an integral
part of the Business Operations Agreement. In the event of any conflict between the terms of this Amendment and the Business Operations
Agreement, the terms of this Amendment shall prevail. Matters not explicitly set forth in this Amendment shall be governed by the
Business Operations Agreement.

 

		4.	This Amendment is in triplicate and each Party holds one copy. Each original has the same legal effect.

 

[No text hereunder]

 

 

 

 

 

 

 

 

    	1

    	 

    

  

Exhibit 4.35

 

		1.1	This Agreement is executed by Chinese in quadruplicate and each party holds one copy, which shall
have the same legal effect.

 

[No text hereunder]

 

 

Party A: eLongNet Information Technology
(Beijing) Co., Ltd.

	Signature of Authorized Representative:	[seal of eLongNet Information Technology (Beijing) Co., Ltd.]	
	 	/s/ Cui Guangfu	

 

 

 

Party B: Beijing Asiamedia Interactive
Advertising Co., Ltd.

	Signature of Authorized Representative:	[seal of Beijing Asiamedia Interactive Advertising Co., Ltd.]	 
	 	/s/ Cui Guangfu	 

   

Party C: Cui Guangfu

	Signature:	/s/ Cui Guangfu 	 

  

    	2

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