Document:

EX-10.7

 Exhibit 10.7 
 INTERCOMPANY SERVICES AGREEMENT 
 THIS INTERCOMPANY SERVICES AGREEMENT (the
“Agreement”) is entered into as of the 4th day of May, 2010 (the “Effective Date”), by and between Cox Enterprises, Inc., a Delaware corporation (“CEI”), and AutoTrader.com, Inc., a Delaware corporation
(“ATC”). 
 WHEREAS, ATC is an indirect majority-owned subsidiary of CEI; and 

WHEREAS, CEI or its affiliates provide certain management and administrative services to ATC, and make certain payments for or allocate
certain expenses on behalf of ATC, in order to facilitate the business operations and infrastructure of ATC, and both CEI and ATC desire that CEI or its affiliates continue such services and payments, subject to the terms set forth in this
Agreement; and 
 NOW, THEREFORE, in consideration of the premises and of the mutual agreements contained in this Agreement, the
parties hereby agree as follows: 
 SECTION 1: SERVICES 
 1.1 During the Term of this Agreement, CEI shall, or shall cause one or more of CEI’s affiliates to, provide ATC with the Services (as hereinafter defined). 

1.2 CEI shall, or shall cause one or more of its affiliates to, provide the services described in Attachment A (the
“Service(s)”) in accordance with the terms and conditions of this Agreement. As of the Effective Date, such Services shall include the categories of Accounting, Corporate Information Systems, Tax, Tax-D&T and DL, Audit, Risk
Management, Benefits, Communications, Compensation, Financial Administration, Fleet, Legal, Human Resources Development, Security, Human Resources Information Systems, Government Relations, Travel Administration, Telecommunications, Business
Development, Supply Chain Services, Human Resources, Real Estate, and Meeting Facilities. 
 1.3 The parties may from time to
time identify additional service(s) to be provided to ATC under this Agreement, and CEI may, but shall not be required to, provide such service(s) hereunder (directly or through its affiliates). In the event CEI determines to provide such service(s)
(which service(s) will thereafter constitute “Service(s)” hereunder), the parties will modify Attachment A or create additional Attachments setting forth the description of such Service(s), the modified Base Fee (as hereafter defined)
adjusted to incorporate such Service(s), and other applicable terms; provided that any failure so to modify Attachment A or to create additional Attachments shall not affect the status of such service(s) as “Service(s)” hereunder.

 1.4 In the event CEI determines in its sole discretion to cease providing a Service hereunder, a senior management
representative of CEI and a senior management representative of ATC shall confer in good faith and negotiate reasonably to determine whether CEI or its affiliates may provide ATC with the benefit of such Service(s) in an alternate manner. In the
event 

 
agreement cannot be reached on an alternate manner of providing such Service(s), CEI may cease providing such Service(s), in which case CEI shall specify a portion of the Base Fee attributable to
the relevant Service(s) and make a corresponding reduction to the Base Fee to take into account the cessation of such Service(s) (“Base Fee Service Adjustment”); provided, however, that ATC acknowledges and agrees (“Adjustment
Acknowledgement”) that, due in part to (a) the aggregated nature of the Base Fee, (b) the Discounted Allocation (as hereafter defined) and (c) other applicable factors (e.g., certain third-party costs are pre-paid and
non-recoupable), the cessation of a Service(s) may not necessarily result in a Base Fee Service Adjustment. Notwithstanding the foregoing, unless the parties have reached an agreement on an alternate manner of providing any such Service(s) that is
reasonably necessary to enable ATC and its subsidiaries to conduct their business and operations without interruption, CEI shall not, and shall not permit any of its affiliates to, cease to provide such Service(s), except that (a) CEI or any of
its affiliates may cease to provide such Service(s) to the extent that CEI or its affiliates do not have the right to provide such Service(s) without obtaining the consent of any third party (e.g., a software licensor) (with CEI agreeing to use its
commercially reasonable efforts, at the cost and expense of ATC, to obtain any such consent) and (b) CEI or any of its affiliates shall only be obligated to provide such Service(s) until the earlier to occur of (i) one hundred eighty
(180) days following CEI’s provision of written notification to ATC of CEI’s election to cease providing such 
Service(s) or (ii) the termination of this Agreement. 

1.5 Except as provided in Attachment A with regard to a specific Service and subject to Section 1.6, in providing the Services CEI
shall not be obligated to hire any additional employees, maintain the employment of any specific employee(s), purchase, lease or license any additional equipment or software (including any additional functionality, rights, permissions or
authorizations with respect thereto), or pay any costs related to the transfer or conversion of data to ATC or any alternate supplier of Services. 
 1.6 Except as provided in Attachment A, (a) the quantity and quality of Services provided hereunder shall be substantially consistent with the levels of Services provided for the benefit of ATC and
its subsidiaries as of the Effective Date (or, in the case of any additional Service(s) referred to in Section 1.3, the date such Service(s) shall have first been provided to the fun extent thereof) (except as otherwise requested by ATC,
subject to the approval of CEI (not to be unreasonably withheld, delayed or conditioned)) and (b) CEI or its affiliates shall be obligated to provide Services only to the extent and at the locations such Services are being provided by CEI or
its affiliates to ATC and its subsidiaries as of the Effective Date (or such other date), and such Services will be available only for the purpose of conducting the business of ATC and its subsidiaries substantially in the manner being conducted as
of the Effective Date. 
 1.7 Neither CEI nor its affiliates shall have any duty or obligation to provide any services to ATC
other than those Services expressly set forth in this Agreement or Attachment A hereto. 

  
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 1.8 CEI shall cause to be maintained appropriate files and records relating to the Services
and the invoices and statements of account to be provided hereunder, consistent with its normal practices and procedures. ATC and its representatives will have access during normal business hours, upon 48 hours notice, to review or inspect such
files and records upon request. 
 SECTION 2: FEES AND EXPENSES 

2.1 ATC will pay to CEI an aggregate annual fee of $2,011,000.00 (“Base Fee”) for the Services for the period of
January 1, 2010 through December 31, 2010 (the “First Year”). 
 2.2 The Base Fee incorporates (a) a
discounted internal cost allocation (“Discounted Allocation”), and both ATC and CEI acknowledge and agree that the Base Fee for the First Year reflects such Discounted Allocation; and (b) the parties’ mutual expectation that the
quantity of Services to be provided during the First Year will be substantially equivalent to the quantity of Services provided for the benefit of ATC in the calendar year immediately preceding the First Year (“Baseline Year”). In the
event that CEI determines, in its reasonable discretion, that the quality or quantity of Services requested, necessary to be provided and/or actually provided during the First Year varies from the quality or quantity of Services provided in the
Baseline Year, CEI shall evaluate such proposed or actual quality or quantity of First Year Services and make an appropriate adjustment (“Qualitative/Quantitative Adjustment”) to the Base Fee to reflect such variance. 

2.3 The Base Fee for any year following the First Year (each a “Subsequent Year”) shall be adjusted by CEI, following
consultation with ATC. as necessary (a) to reflect the Discounted Allocation, (b) to effect the Qualitative/Quantitative Adjustment (with the year immediately preceding the applicable Subsequent Year serving as the applicable Baseline Year
for the purposes of calculating the Qualitative/Quantitative Adjustment for any year), (c) to reflect CEI’s Actual Costs or Estimated Costs (subject to the True-Up) (as such terms are hereafter defined) in connection with providing such
Services and (d) to ensure compliance with the transfer pricing rules of Section 482 of the Internal Revenue Code of 1986, as amended, and the regulations promulgated thereunder. 

2.4 ATC shall reimburse CEI for any and all out-of-pocket expenses incurred by CEI in connection with the performance of the Services
hereunder to the extent such expenses are not otherwise contemplated in the Base Fee, provided that (a) such expenses are approved in advance by ATC (such approval not to be unreasonably withheld, delayed or conditioned) or are the type of
expenses customarily incurred in the performance of the Services, and (b) CEI provides receipts and/or other appropriate documentation necessary to support such reimbursement. 

2.6 In addition to the Services provided hereunder, CEI shall provide and make an allocation of, or make payment to third parties for,
and ATC shall reimburse to CEI, ATC’s proportionate share of amounts payable to third parties for, or allocable as ATC’s proportionate share of, the cost or expense of any shared services or allocated expenses (the “Shared
Services”) relating to the Services, to the extent such expenses are not otherwise contemplated in the Base Fee. 

  
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For the avoidance of doubt, illustrative examples of the costs or expenses of Shared Services include, without limitation, income tax liabilities, medical and general insurance costs, pension,
LTIP, tax and insurance costs, etc. 
 2.7 CEI shall prepare and submit to ATC periodic statements of account and invoices
setting forth in reasonable detail the Base Fee for Services and the fees and expenses owed by ATC for the Shared Services. ATC agrees to pay CEI all amounts owed and due, at CEI’s election, (a) by wire-transfer of immediately available
funds within thirty (30) days of receipt of such statement or invoice, (b) by adjustment under the Cash Management Agreement (as defined below) to the Depository Amount or, to the extent the Depository Amount is not sufficient to settle
such amounts, by extending one or more Cash Advances (each as defined in the Cash Management Agreement), (c) in any combination of the foregoing or (d) as CEI may otherwise agree with ATC. Past-due amounts shall accrue interest, which ATC
shall be responsible for paying, at a rate not higher than the rate that CEI charges its other owned or controlled business units when effecting intercompany balance transfers. Notwithstanding the foregoing, the parties acknowledge and agree that,
on a yearly or other periodic basis determined by CEI, CEI will reconcile and true-up (“True-Up”) the actual costs (“Actual Costs”) of any Services for which CEI previously charged to ATC estimated costs (“Estimated
Costs”). In the event that, as a result of a True-Up: (i) CEI determines that the Estimated Costs paid by ATC exceeded the Actual Costs, then CEI will either, at CEI’s option, refund such excess amounts to ATC (at CEI’s further
option, in cash or via intercompany balance transfer) or (if the True-Up occurs during the Term) apply such excess amounts to subsequent Base Fee amounts due and (ii) CEI determines that the Estimated Costs paid by ATC are less than the Actual
Costs, then CEI may either, at CEI’s option, invoice ATC for such difference (and ATC shall pay such amounts within thirty (30) days of receipt of such invoice) or (if the True-Up occurs during the Term) remit such difference on behalf of
ATC via intercompany balance transfer. 
 2.8 Notwithstanding anything in this Section 2 to the contrary, CEI covenants
that the methodology for determining the Base Fee and the invoicing, payment and True-Up processes and procedures to be followed shall be consistent (a) with CEI’s past practices of making payments for or allocating expenses in respect of
Services for ATC and (b) across other CEI-owned or controlled business units. 
 2.9 Notwithstanding anything to the
contrary contained herein, to the extent that the terms and provisions of this Agreement with respect to the allocation of expenses to ATC and CEI and the payment of expenses by CEI on behalf of ATC conflict with the terms and provisions of the Cash
Management Agreement dated as of the date hereof by and between CEI and ATC (the “Cash Management Agreement”), the terms and provisions of the Cash Management Agreement shall control. 

  
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 2.10 The parties agree that each shall assist the other in taking any remedial actions that
may be necessary or desirable to minimize the effects of any adjustment made by the Internal Revenue Service, or any other tax authority, with respect to the Base Fee for any year, including without limitation those actions described in Internal
Revenue Service Procedure 99-31 or its successor(s). 
 SECTION 3: TERM AND TERMINATION 

3.1 The term of this Agreement shall commence on the Effective Date and continue until December 31, 2014 (the “Term”),
unless sooner terminated as provided herein; provided that, in the event ATC shall have entered into a credit agreement contemplated by that certain Commitment Letter dated May 4, 2010, among ATC, Goldman Sachs Lending Partners LLC, Wells Fargo
Bank, National Association and Wells Fargo Securities, LLC (as such agreement may be amended, supplemented, restated or otherwise modified from time to time, the “Credit Agreement”), the Term shall automatically extend to and include the
date (such date, the “Credit Agreement Pay-Off Date”) on which all principal of and any accrued interest on any loan extended under the Credit Agreement (for the avoidance of doubt, without regard to any refinancing or replacement of the
Credit Agreement referred to in Section 6.7), and all fees and other amounts payable thereunder, shall have been repaid in full and all commitments to extend credit thereunder, and all letters of credit extended thereunder, shall have been
terminated or expired. 
 3.2 Either party may terminate this Agreement upon written notice in the event that the other party
commits, and fails to cure within thirty (30) days following receipt of written notice, a material breach of a material provision of this Agreement. Notwithstanding the foregoing, CEI shall not terminate this Agreement unless it shall have
provided written notice of any such breach of this Agreement by ATC to the administrative agent under the Credit Agreement (or to any other person acting as an agent, trustee or other representative of lenders under the Credit Agreement) (the
“Administrative Agent”) and shall have provided an opportunity to the Administrative Agent to effect, within thirty (30) days following receipt of such written notice, a cure of such breach (it being understood that the Administrative
Agent shall have the right, but not the obligation, to effect any such cure (including by paying any sums then due by ATC hereunder), but its election to effect any such cure shall not subject the Administrative Agent to any further liability to CEI
on account of obligations of ATC under this Agreement). 
 3.3 ATC may, with the prior written consent of CEI (which will not be
unreasonably withheld, conditioned or delayed), terminate any individual Service(s) upon reasonable prior written notice, after which CEI shall make a Base Fee Service Adjustment (subject to the Adjustment Acknowledgement) in respect of the
terminated Service(s). 
 3.4 CEI may terminate this Agreement upon giving written notice to ATC and, prior to the Credit
Agreement Pay-Off Date, the Administrative Agent in the event that CEI no longer controls, or owns a majority of the outstanding voting power of, ATC, such termination to become 

  
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effective on the date specified in such notice (which shall not precede the date of delivery of such notice). 
 3.5 (a) In the event this Agreement terminates pursuant to this Section 3, CEI shall, and shall cause its affiliates to, unless otherwise agreed to by ATC and, prior to the Credit Agreement
Pay-Off Date, the Administrative Agent, continue to provide to ATC and its subsidiaries, for a period of one hundred eighty (180) days (or such shorter period as may be agreed to by ATC and, prior to the Credit Agreement Pay-Off Date, the
Administrative Agent) following the termination date, (i) the Services provided to ATC and its subsidiaries during the one hundred eighty (180) day period immediately preceding the termination date and (ii) such additional services as
may be reasonably necessary to migrate responsibility for such Services to ATC or its designee, in each case to the extent that CEI and its affiliates have the right to do so without requiring the consent of any third party (e.g., a software
licensor) (with CEI agreeing to use its commercially reasonable efforts, at the cost and expense of ATC, to obtain any such consent). During such period, ATC shall pay to CEI its Actual Costs (i.e., excluding any Discounted Allocation, but without
any markup) to provide such Services. Notwithstanding the foregoing, in providing the Services described in Section 3.5(a)(i) and the services described in Section 3.5(a)(ii), CEI shall not be required to disclose to any third party any
confidential information of CEI, except as may be required by law, rule or regulation. 
 (b) If the Credit Agreement Pay-Off
Date shall have occurred at a time when a default or an event of default shall have occurred and was continuing under the Credit Agreement, then, unless otherwise agreed to by the Administrative Agent, solely for purposes of Sections 3.4 and 3.5,
the Credit Agreement Pay-Off Date shall be deemed not to have occurred. 
 (c) The provisions of this Section 3.5 and
Sections 4, 5 and 6 shall survive and continue in full force and effect notwithstanding the termination or expiration of this Agreement. 
 SECTION 4: ASSIGNMENT 
 4.1 CEI may assign its rights hereunder, and the
performance of Services hereunder, to affiliates or third parties so long as CEI remains responsible for the performance of such Services in accordance with the terms and conditions of this Agreement. 

4.2 ATC may not assign its rights hereunder, whether by operation of law or otherwise, except with the prior written consent of CEI;
provided, however, that ATC may, without first obtaining such prior written consent of CEI, collaterally assign all or any of its rights, title and interest under this Agreement to the Administrative Agent, from time to time upon written notice to
CEI. Upon written notice by the Administrative Agent to CEI, the Administrative Agent and its designees shall be entitled to exercise, following the occurrence and during the continuance of any default or event of default under the Credit Agreement,
any and all right, title and interest of ATC under this Agreement in accordance with the terms hereof, and CEI will accept such exercise by the Administrative Agent or its designees and, subject to each party’s compliance with the terms and

  
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conditions hereof, will perform its obligations hereunder for the benefit of the Administrative Agent or its designees. 
 SECTION 5: LIMITATION OF LIABILITY AND INDEMNIFICATION 
 5.1 Except as may be
provided in Section 5.2, CEI, together with its affiliates, shareholders, directors, officers, employees, agents, successors and permitted assigns (each a “CEI Party”) shall not be liable to ATC, its affiliates, shareholders,
directors, officers, employees, agents, successors or permitted assigns (each an “ATC Party”), and no ATC Party shall be liable to any CEI Party, in each case, for any liabilities, losses, damages, claims, causes or action, or expenses,
including without limitation any special, direct, indirect, incidental or consequential damages arising under or related to this Agreement or the Services provided hereunder. 
 5.2 (a) CEI shall indemnify, defend and hold harmless each of the ATC Parties from and against any and all liabilities, losses, damages, claims, causes of action and expenses (including reasonable
attorneys’ fees) arising from claims of third parties (collectively, “Claims”) that are caused solely and directly by the gross negligence or willful misconduct of CEI or its employees in connection with the performance of Services
under this Agreement. Notwithstanding the foregoing, (i) CEI shall not be liable for any Claims of third parties against any ATC Party for any punitive, special, indirect, incidental or consequential damages and (ii) CEI’s obligations
set forth in this Section 5.2(a) shall be ATC’s sole remedy, whether under this Agreement, at law or in equity, in respect of such Claims. 
 (b) ATC shall indemnify, defend and hold harmless each of the CEI Parties from and against any and all Claims of third parties that are caused solely and directly by the gross negligence or willful
misconduct of ATC or its employees in connection with ATC’s performance under this Agreement. Notwithstanding the foregoing, (i) ATC shall not be liable for any Claims of third parties against any CEI Party for any punitive, special,
indirect, incidental or consequential damages and (ii) ATC’s obligations set forth in this Section 5.2(b) shall be CEI’s sole remedy, whether under this Agreement, at law or in equity, in respect of such Claims. 

5.3 (a) Within ten (10) days after receipt by an indemnified party of notice of a claim from a third party (a
“Claim”) that may give rise to a claim for indemnification hereunder, such indemnified party shall give notice to the indemnifying party of such Claim. Notwithstanding the foregoing, the failure to notify or any delay in notifying the
indemnifying party will not relieve the indemnifying party of any liability that it may have to any indemnified party, except to the extent that the indemnifying party demonstrates that the defense of such action is materially prejudiced by the
indemnified party’s failure to give or delay in giving such notice, and then only to the extent of such prejudice. 
 (b)
Any indemnifying party will have the right to assume the defense of the Claim with counsel of its choice reasonably satisfactory to the indemnified party by notifying the 

  
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indemnified party in writing of its assumption of the defense within fifteen (15) days after the indemnified party has given notice to the indemnifying party of the Claim, provided, in order
to preserve its rights in this regard, the indemnifying party must conduct the defense of the Claim actively and diligently. The indemnified party may retain separate co-counsel at its sole cost and expense and participate in the defense of the
Claim. 
 (c) So long as the indemnifying party has assumed and is conducting the defense of the Claim in accordance with
subsection (b) above, (i) the indemnifying party will not consent to the entry of any judgment or enter into any settlement with respect to the Claim without the prior written consent of the indemnified party (not to be withheld or delayed
unreasonably) unless the judgment or proposed settlement involves only the payment of money damages by the indemnifying party and does not impose an injunction or other equitable relief upon the indemnified party, and (ii) the indemnified party
will not consent to the entry of any judgment or enter into any settlement with respect to the Claim without the prior written consent of the indemnifying party (not to be withheld or delayed unreasonably). 

(d) If the indemnifying party does not assume and conduct the defense of the Claim in accordance with subsection (b) above,
(i) the indemnified party may defend against, and consent to the entry of any judgment or enter into any settlement with respect to, the Claim in any manner it reasonably may deem appropriate, if, before effecting any compromise or settlement,
the indemnified party solicits and obtains the consent of the indemnifying party, such consent not to be unreasonably withheld or delayed, (ii) the indemnifying party will reimburse the indemnified party promptly and periodically for the costs
of defending against the Claim (including reasonable attorneys’ fees and expenses) to the extent the indemnifying party is obligated to provide indemnity hereunder, and (iii) the indemnifying party will remain responsible for any loss the
indemnified party may suffer resulting from, arising out of, relating to, in the nature of, or caused by the Claim to the fullest extent that the indemnifying party is obligated to provide indemnity hereunder. 

SECTION 6: GENERAL PROVISIONS 
 6.1 CEI shall not be in default under this Agreement or liable for any nonperformance that is caused by fire, flood, energy deficiency, technological unfeasibility, war, terrorism, strike, embargo, act of
God, act or omission of any third party, any act, order or requirement of a regulatory body, court, legislature, government or military authority, any other cause beyond such party’s reasonable control which delays, impairs or prevents
CEI’s performance, or to the extent the performance of the Services would cause CEI to violate any applicable law rule or regulation or would result in a breach of any software license or other applicable agreement (subject to CEI having used
its commercially reasonable efforts, at the cost and expense of ATC, to obtain the requisite consent under such software license or other applicable agreement) (a “Force Majeure Condition”). Notwithstanding the foregoing, a Force Majeure
Condition shall not excuse ATC from its obligations to pay any monies owed or to be responsible for any expenses under this Agreement. CEI shall notify ATC of a Force Majeure Condition as promptly as reasonably practicable, and CEI

  
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shall use commercially reasonable efforts to mitigate the effect and extent of any Force Majeure Condition and the adverse consequences thereof. 

6.2 The relationship of the parties relative to the Services provided hereunder shall be an independent contractor relationship, and
nothing herein shall be construed to create a partnership, joint venture, or employer-employee relationship. 
 6.3 No
amendment, modification, termination or waiver of any provision of this Agreement shall be effective unless it is set forth in a writing duly executed by each party (and, insofar as such amendment, modification, termination or waiver affects the
rights, privileges or benefits hereunder of the Administrative Agent, or requires consent of lenders under the Credit Agreement, by the Administrative Agent), and then only to the extent specifically set forth therein. This Agreement shall not be
construed more strictly against one party than the other by virtue of the fact that it may have been prepared by counsel for one of the parties. 
 6.4 This Agreement shall be binding upon and inure to the benefit of the parties and their respective successors and permitted assigns. Except as specifically provided in Section 4, neither party may
assign or transfer any of its rights under this Agreement or any interest herein without the prior written consent of the other party. 
 6.5 This Agreement and any amendment hereof may be executed in any number of counterparts and by each party on a separate counterpart, each of which, when so executed and delivered, shall be deemed to be
an original and all of which taken together shall constitute one and the same instrument. In producing this Agreement, it shall not be necessary to produce or account for more than one counterpart signed by the party against whom enforcement is
sought. 
 6.6 No course of dealing on the part of any party (or its respective officers, directors, managers, employees,
consultants or agents, as applicable) nor any failure or delay by any party with respect to exercising any of its respective rights, powers or privileges under this Agreement or law shall operate as a waiver thereof. No waiver by any party of any
condition or the breach of any term, covenant, representation or warranty contained in this Agreement, whether by conduct or otherwise, in anyone or more instances, shall be deemed a further or continuing waiver of any condition or covenant,
representation or warranty of this Agreement. 
 6.7 Each of the parties agrees to execute any document or documents that may
reasonably be requested by the other party from time to time to implement or facilitate the Services or any obligations under this Agreement. In the event the Credit Agreement shall have been refinanced or replaced, in whole or in part, with any
other loan or credit agreement, indenture or other debt agreement, each of the parties agrees to execute and deliver, upon request of the Administrative Agent, such document or documents (including any restatement hereof or supplement hereto) as the
Administrative Agent may reasonably request to vest in any person acting as an agent, trustee or other representative of lenders, noteholders or other providers of credit under such loan or credit agreement, indenture or other debt agreement the
rights, privileges and benefits 

  
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of the Administrative Agent under this Agreement, but without expanding, increasing or otherwise affecting in any way such rights, privileges and benefits, and in no event shall the Term of this
Agreement be extended. 
 6.8 This Agreement embodies the entire agreement and understanding between the parties with respect to
the subject matter hereof, and supersedes all prior agreements and understandings between the parties relating to the subject matter hereof and thereof. If there is a conflict between the terms, conditions, representations, warranties and covenants
contained in this Agreement and any other document, then the provisions in this Agreement shall control. 
 6.9 All rights,
powers and remedies herein given to the parties are cumulative and not alternative, and are in addition to all statutes or rules of law; any forbearance or delay by any party in exercising them shall not be deemed to be a waiver thereof; and the
exercise of any right or partial exercise thereof shall not preclude the further exercise thereof, and they shall continue in full force and effect until specifically waived by an instrument in writing. 

6.10 This Agreement and the rights and obligations of the parties hereto shall be governed by, construed and enforced in accordance with
the laws of the State of Delaware, without regard to that state’s conflicts of laws principles. 
 6.11 If one or more of
the provisions of this Agreement is held to be invalid, illegal or unenforceable in any respect, such invalidity, illegality or unenforceability shall not affect any other provision of this Agreement, and this Agreement shall be construed as if the
invalid, illegal or unenforceable provisions had never been contained herein. 
 6.12 The captions of and sections in this
Agreement are for convenience of reference only, shall not define or limit the provisions hereof, and shall not have any legal or other significance whatsoever. 
 6.13 It is the intention of the parties that nothing in this Agreement shall be deemed to create any right with respect to any person, other than the Administrative Agent, not a party to this Agreement or
the successor or assign thereof. Each party hereto agrees that the Administrative Agent is an express third-party beneficiary hereof and is entitled to seek specific enforcement of the parties’ obligations hereunder. 

6.14 The parties have agreed that ATC and its subsidiaries shall not be treated as affiliates of CEI for the purposes of this Agreement
and that, for the purposes of the rights and obligations of CEI hereunder, any provision hereof purporting to be binding upon, or to obligate, CEI and its “affiliates” or that requires CEI to cause its “affiliates” to take, or to
refrain from taking, any action, shall be deemed to exclude ATC, unless expressly provided otherwise. 
 [remainder of page
intentionally blank; signature block follows] 

  
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 IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be duly executed by their respective
authorized officers as of the date first above written. 
  

			
	COX ENTERPRISES, INC.
		
	By:	 	/s/    Charles N. Bowen
		
	Name:	 	Charles N. Bowen
		
	Title:	 	Asst. Secretary
		
	Date:	 	May 4, 2010
	
	AUTOTRADER.COM, INC.
		
	By:	 	/s/    Charles N. Bowen
		
	Name:	 	Charles N. Bowen
		
	Title:	 	Asst. Secretary
		
	Date:	 	May 4, 2010

 [Signature Page to Intercompany Services Agreement] 

 ATTACHMENT A 
 Attachment A to 
 Intercompany Services 

Agreement, 
 AutoTrader.com, Inc. (ATC)

 and Cox Enterprises, Inc. 

(CEI) 
  

			
	Categories	 	 Services (does not include outside vendor services, which
are billed
 as part of the direct cost allocation)

	Accounting	 	Accounting services including support for benefit plans, insurance programs, flex
premium calculations, cash management, intercompany allocations, payroll banking/reconciliations, and A/P support.
	Corporate Information Systems  (CIS)	 	Technology support including CEI-related hardware and software (HR/Payroll, Microsoft
Outlook, e-mail, security & other applications, and telecom networks).
	Tax	 	Tax services including handling the preparation and filing of federal, state, local and
foreign tax returns, estimated tax payments, quarterly tax provisions and tax planning.
	Tax-D&T and DL	 	Includes ATC allocated share of tax planning and compliance services provided by
Deloitte & Touche and Dow Lohnes.
	Audit	 	Internal audit services including auditing, oversight, and special projects as
needed.
	Risk Management	 	Risk management services including management of claims activity, workers compensation
oversight, and coordination and negotiation of insurance policies and premiums with insurance and reinsurance providers.
	Benefits	 	Employee benefits services including development and management of retirement and
health & welfare plans and programs for active and retired employees, providing help desk support, coordination of benefit plan administration with third party administrators and actuaries, administering compliance with statutory reporting
obligations, and design of benefits related communications.
	Communications	 	Corporate communications services including internal and external public affairs,
public communications, and employee communications.
	Compensation	 	Compensation services including development and administration of employee compensation
plans and programs, including long-term incentive plans, design and administration of compensation studies and surveys, and design of compensation related communications.
	Financial Administration	 	Financial oversight including day-to-day cash management activities, intercompany
balances, short and long-term financing activities, banking relations, pension plan and investment advisory selection and oversight.
	Fleet	 	Fleet services including administration of business vehicle fleet and company-sponsored
executive automobile leasing.
	Legal	 	Legal and corporate secretarial advice, support and administration including corporate
governance, maintenance of books and records, contract management, coordination with outside counsel, and litigation management.

  
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	Human Resource Development	  	Development services including delivery of CEI-sponsored
employee training and development programs, and facilitation of employee performance issues.
	Security	  	Security services including investigations, executive security oversight, and
facilities security infrastructure.
	Human Resource Information  Systems (HRIS)	  	HRIS services including design, support and oversight of information technology systems
in support of human resources and open enrollment, provided in tandem with CIS.
	Government Relations	  	Government relations services including advice on federal, state and local government
issues affecting ATC’s business and services.
	Travel Administration	  	Travel services including administration of internal travel reservation support,
pricing and service negotiations with travel-related vendors (e.g. airline, hotel, rental car) and employee AMEX card program.
	Telecommunications	  	Telecommunications support services including negotiation and administration of
wireline, wireless telecom carrier contracts and support, and internal support of telecom infrastructure.
	Business Development	  	Business development advice and support, including M&A transactional support and
business portfolio strategic planning.
	Supply Chain Services	  	Supply chain services including vendor management (contract negotiation and
management), purchasing card administration, and energy management.
	Human Resources	  	Human resources services including development, management and administration of
employee programs, and management advice and oversight
	Real Estate	  	Real estate support including lease negotiations, real estate acquisition and
disposition, and construction management.
	Central Park Meeting Facilities	  	Administrative support for logistics related to company-sponsored meeting facilities at
CEI Central Park headquarters (including meeting rooms, A/V, and catering)

  
 13EX-10.8

 Exhibit 10.8 
 LICENSE AGREEMENT 
 (Cox Business) 

THIS LICENSE AGREEMENT (the “Agreement”), dated as of September 10, 2006, is entered into by and between TPI HOLDINGS,
INC., a Delaware corporation (“Licensor”), and COX AUTO TRADER, INC., a Delaware corporation (“Licensee”). 

RECITALS: 
 A.
Licensor is the exclusive owner of certain trademarks, service marks and trade names which include the name TRADER for use in connection with electronic and printed publications, advertising services, website services and other goods and services
(the “TPI Names and Marks”). 
 B. Before the effective date of this Agreement, Licensor and Trader Publishing
Company, a Virginia general partnership (“Trader”), were parties to a License Agreement dated March 31, 1991, as amended (the “Initial License Agreement”), pursuant to which Licensor granted Trader an exclusive worldwide
license to use the TPI Names and Marks in connection with such goods and services. 
 C. As of the date hereof, Licensor and
Trader have replaced and superseded the licenses under the Initial License Agreement with two license agreements dated as of the date hereof, one of which is the License Agreement (Cox Business) between Licensor and Trader (the “Initial Cox
License Agreement”), and the other of which is the trademark License Agreement attached hereto as Exhibit A (the “Landmark License Agreement”). 
 D. The Initial License Agreement has been replaced with the Initial Cox License Agreement and the Landmark License Agreement in order to specify the rights that apply to certain of the TPI Names and Marks
and permit Trader to assign the Initial Cox License Agreement to Licensee. 
 E. In furtherance of the foregoing, Trader has
assigned the Initial Cox License Agreement to Licensee pursuant to the Assignment and Assumption of License Agreement between Trader and Licensee dated as of the date hereof. 
 F. Pursuant to an Agreement and Consent Regarding Assignment between Trader, Licensor and Licensee, dated as of the date hereof, Licensor has consented to the assignment of the Initial Cox License
Agreement to Licensee and has agreed to replace the Initial Cox License Agreement with this Agreement. 
 G. Under this
Agreement, Licensee shall have (i) an exclusive worldwide license to use the TPI Names and Marks that are Existing Cox Business Marks (defined below) and (ii) certain additional rights and licenses more specifically described below,
including, without limitation, the right to register and maintain domain names that incorporate an Exclusive Cox Mark (defined below) in the manner described herein, subject to the restrictions set forth herein. 

  
 1 

 NOW, THEREFORE, in consideration of the premises and other good and valuable consideration,
the receipt and sufficiency of which are hereby acknowledged, the parties agree as follows: 
  

	1.	DEFINITIONS 

 1.1
“Affiliate” means, with respect to any Person, any Person that directly or indirectly through one or more intermediaries Controls, is Controlled by, or is under common Control with such Person. 

1.2 “ATC Co-Branded Site” means a Website that is a substantially verbatim copy of the ATC Main Site (or of a
substantial portion of the ATC Main Site) and is configured to bear the branding of both autotrader.com and a promotional partner. 
 1.3 “ATC Main Site” means the Website maintained by AutoTrader.com, LLC, as of the date hereof under the domain name autotrader.com. 

1.4 “ATC Site” means the ATC Main Site, any ATC Co-Branded Site, and all other versions of the ATC Main Site or any ATC
Co-Branded Site that is optimized for distribution over other digital platforms (such as mobile telephones and other wireless devices). 
 1.5 “Automobile” includes any automobile (including, without limitation, any family car, sports utility vehicle, crossover vehicle (e.g., a Nissan Murano), specialty or
antique/collector car, exotic car or muscle/high performance car) or Family Light Truck, whether powered by gas, diesel, electric, hybrid technology, alternative fuel or other energy source or a combination of any of the foregoing. The term
“Automobile” shall expressly exclude any motorcycle, recreational vehicle (e.g., a Winnebago), all-terrain vehicle (e.g., a Honda TRX450R or a Honda FourTrax Recon), dune buggy, go-cart, golf cart, snowmobile, boat (motor or
sail), yacht (motor or sail), personal watercraft, Commercial Light Truck, Big Truck, construction and heavy equipment (e.g., backhoe), trailer or aircraft or related equipment. For the avoidance of doubt, the term Automobile does not include
Automobile Parts/Accessories. 
 1.6 “Automobile Parts/Accessories” means any parts, accessories, aftermarket
products or equipment of or used with Automobiles. 
 1.7 “Big Truck” means any truck that is classified by the
Industry Classifications in Class 4 or any higher class of the Industry Classifications. 
 1.8 “Classified Advertising
Listing” means (i) with respect to print publications, an advertisement (with or without photographs) that promotes the sale or lease or offering, whether by a private party, dealer, property owner, broker or employer, of a Specific
Item or multiple Specific Items (such as in the case of a display ad), and is displayed along with other advertisements for other Specific Items in the same category (such category may be displayed alone or with one or more other categories); and
(ii) with respect to Websites, an advertisement (with or without photographs) that promotes the sale or lease or offering, whether by a private party, dealer, property owner, broker or employer, of a Specific Item or multiple Specific Items
(such as in the case of a display ad), and is displayed along with other advertisements for other Specific Items in the same category (such category may be displayed alone or with one or more 

  
 2 

 
other categories) in a manner that is analogous to how a classified listing might appear in a newspaper, however, a Classified Advertising Listing on a Website may, but does not necessarily,
include more detail and richer information than is displayed in a traditional newspaper classified advertisement. 
 1.9
“Commercial Light Truck” means any truck that both (a) is classified by the Industry Classifications as a Class 1, Class 2 or Class 3 truck, including without limitation, any Class 1, Class 2 or Class 3 pickup truck, minibus,
cargo van or delivery truck, and (b) includes Commercial/Work Features. (For the avoidance of doubt, a White Truck is not a Commercial Light Truck.) 
 1.10 “Commercial/Work Features” means either: (a) any features that have been incorporated into or added to a truck, whether during or after the manufacturing process, in order to
configure, modify or upfit it for a commercial or work purpose, such as, by way of example and not limitation, a flat bed, bucket, dump feature, ladder rack, heavy duty rack, utility rack, lateral utility box, tailgate lift, lateral tool box or plow
(cargo vans, panel vans, step vans, vans without side windows and vehicles with four or more rows of passenger seating shall be deemed configured for commercial or work purposes), or (b) commercial signage on the body or on mud flaps or
commercial plates. For purposes of the foregoing definition, a single utility or tool box located immediately behind the cab window of a truck shall not be a Commercial/Work Feature, however, a truck may include such a box and one or more
Commercial/Work Features. 
 1.11 “Control” means the possession by a Person or a related group of Persons,
directly or indirectly, of the power to direct or cause the direction of the management and policies of another Person, whether through ownership of voting securities or partnership or membership interests, by contract or otherwise. 

1.12 “Controlled” means to be under the Control of the specified Person. 

1.13 “Controls” means the possession of Control. 

1.14 “Core Truck Trader Internet Names” means any trademark, service mark or trade name that combines only the term
“trucktrader” or “trucktraders” (and no other term) with the ending “.com” or any other suffix that is used as a top-level internet domain identifier). (By way of example and not limitation, each of the following shall
be a Core Truck Trader Internet Name: “trucktrader.com,” “trucktrader.net,” “trucktrader.biz,” “trucktrader.org”.) (For the avoidance of doubt, any trademark, service mark or trade name that combines the term
“trucktrader” or “trucktraders” with any other letter, term or terms as a prefix or suffix is not a Core Truck Trader Internet Name (e.g., “mytrucktrader.com” and “familytrucktrader.com” are not Core
Truck Trader Internet Names). 
 1.15 “Covered Goods and Services” means the following goods and the provision
of services, including advertising, marketing, distribution and other services, to buyers and sellers of the following goods: Automobiles. 
 1.16 “Cox Advertising Category” means the following, each subcategory of the following, and all combinations thereof: Automobiles. (For the avoidance of doubt, Automobile
Parts/Accessories is not a Cox Advertising Category.) 

  
 3 

 1.17 “Excluded Goods and Services” means the following goods and services
and the provision of services, including advertising, marketing, distribution and other services, to buyers and sellers of the following goods and services: motorcycles, recreational vehicles (e.g., a Winnebago), all-terrain vehicles
(e.g., a Honda TRX450R or a Honda FourTrax Recon), dune buggies, go-carts, golf carts, snowmobiles, boats and yachts (whether motor or sail), personal watercrafts, Commercial Light Trucks, Big Trucks, construction and heavy equipment,
trailers, aircraft and any parts, accessories, aftermarket products or equipment of or used with any of the foregoing; apartments, condominiums, homes, employment and travel; and multiple categories of general merchandise (for example, furniture and
computers are each single categories of general merchandise, but furniture and computers, together, constitute multiple categories of general merchandise). 
 1.18 “Exclusive Cox Marks” means the Existing Cox Business Marks and New Cox Business Marks (for the avoidance of doubt, the Exclusive Cox Marks do not include any Core Truck Trader
Internet Names). 
 1.19 “Exclusive Landmark Marks” shall have the meaning given in the Landmark License
Agreement. 
 1.20 “Exempt Publication” shall have the meaning given under Section 2.1(f). 

1.21 “Existing Cox Business Marks” means the TPI Names and Marks that are listed on Schedule 1.21 attached
hereto. 
 1.22 “Existing Landmark Business Marks” means the TPI Names and Marks that are listed on Schedule
1.22 attached hereto. 
 1.23 “Family Light Truck” means any truck that satisfies each of the following:
(a) it is classified by the Industry Classifications as a Class 1, Class 2 or Class 3 truck, including, without limitation, any Class 1, Class 2 or Class 3 pickup truck, conversion van or full-sized passenger van, (b) it does not include
Commercial/Work Features and (c) it is not a White Truck. (For the avoidance of doubt, a White Truck is not an Automobile or Family Light Truck.) 
 1.24 “General Display Ad” means an advertisement (with or without photographs) by a manufacturer or a dealer that promotes (i) makes or models of a Product Category (but unlike a
typical display ad does not identify Specific Items) manufactured or sold by such manufacturer or dealer (e.g., a Chevrolet ad promoting Suburbans is a General Display Ad for a Family Light Truck) or (ii) the general fact that such
manufacturer or dealer manufactures or sells products in a Product Category (but does not identify Specific Items) (e.g., a GMC ad promoting its trucks of a type within the definition of Commercial Light Trucks and/or Big Trucks is a General
Display Ad for products that are Commercial Light Trucks and/or Big Trucks). 
 1.25 “Industry Classifications”
means the truck industry classifications attached hereto as Schedule 1.25. 
 1.26 “Initial Cox License
Agreement” shall have the meaning given in the Recitals. 
 1.27 “Initial License Agreement” shall
have the meaning given in the Recitals. 

  
 4 

 1.28 “Landmark Advertising Categories” means the following, each
subcategory of the following, and all combinations thereof: motorcycles, recreational vehicles (e.g., a Winnebago), all-terrain vehicles (e.g., a Honda TRX450R or a Honda FourTrax Recon), dune buggies, go-carts, golf carts,
snowmobiles, boats and yachts (whether motor or sail), personal watercrafts, Commercial Light Trucks, Big Trucks, construction and heavy equipment, trailers, aircraft and any parts, accessories, aftermarket products or equipment of or used with any
of the foregoing; apartments, condominiums, homes, employment and travel; and multiple categories of general merchandise (for example, furniture and computers are each single categories of general merchandise, but furniture and computers, together,
constitute multiple categories of general merchandise). 
 1.29 “Landmark License Agreement” shall have the
meaning given in the Recitals. 
 1.30 “Landmark Licensee” means the licensee pursuant to the terms of the
Landmark License Agreement, and any subsequent holder of the Landmark License Agreement. 
 1.31 “Launched
Business” means a business (i) in which a party has expended (including, without limitation, by cash expenditures, incurrence of indebtedness and investments of capital) more than Three Hundred Thousand Dollars ($300,000) and
(ii) that is operational and providing services to customers on at least an annual basis. 
 1.32 “Licensed Names
and Marks” means collectively the Existing Cox Business Marks, the Shared Names and Marks, the New Cox Business Marks and the Core Truck Trader Internet Names. 
 1.33 “Licensee” shall have the meaning given in the Preamble. 

1.34 “Licensor” shall have the meaning given in the Preamble. 

1.35 “New Covered Goods and Services” shall have the meaning set forth in Section 2.1(d). 

1.36 “New Cox Business Marks” means names and/or marks that Licensee adopts and uses in accordance with the rights
granted to Licensee pursuant to Section 2.1(c) or Section 2.1(d) of this Agreement. 
 1.37 “New Excluded
Goods and Services” means goods and services of the type that may be sold, provided, offered or promoted under a New Landmark Business Mark. 
 1.38 “New Landmark Business Marks” means names and/or marks that the Landmark Licensee adopts and uses in accordance with the rights granted to the Landmark Licensee pursuant to
Section 2.1(c) or Section 2.1(d) of the Landmark License Agreement. 
 1.39 “Noncompetition
Agreement” means the Noncompetition Agreement dated the date hereof by and among Dominion Enterprises f/k/a Trader Publishing Company, LTM Company, L.P., ATC Holdings, Inc., Landmark Communications, Inc., Cox Auto Trader, Inc., f/k/a TPI,
Inc., Cox Enterprises, Inc. and AutoTrader.com, LLC. 

  
 5 

 1.40 “Person” means any individual, corporation, partnership, firm, joint
venture, association, trust, or unincorporated organization, a government, or any agency, authority, political subdivision thereof, or any other entity. 
 1.41 “Product Category” means any category of any Cox Advertising Category (e.g., Automobiles or Family Light Trucks) or any category of any Landmark Advertising Category
(e.g., Commercial Light Trucks, Big Trucks, motorcycles). 
 1.42 “Restricted Term/Mark” means
(i) any or all of the Exclusive Landmark Marks, (ii) any or all of the Shared Names and Marks, and (iii) any term that describes or refers to any of the Landmark Advertising Categories or any subcategory thereof or any combination of
the foregoing (excluding the word “truck” if Licensee is using such word to describe or refer to a Cox Advertising Category or subcategory or any combination thereof). 

1.43 “Shared Names and Marks” means the names and marks “TRADER PUBLISHING” and “TRADER PUBLISHING
COMPANY”. 
 1.44 “Specific Item” means a specific, existing item, tangible or intangible, that has been
manufactured, constructed, produced or otherwise arranged and is available to be purchased, leased or obtained (e.g., a car on a dealer’s lot, a house that is located at an address or a job position that an employer has available).

 1.45 “Stockholders Agreement” means the Amended and Restated Stockholders Agreement dated the date hereof by
and among Licensor, Cox CTP, Inc., and LTM Company, L.P. 
 1.46 “TPI Names and Marks” shall have the meaning
given in the Recitals. 
 1.47 “Trader” shall have the meaning given in the Preamble. 

1.48 “Website” means a page or collection of pages on the Web that are accessed through a common root URL (Uniform
Resource Locator). 
 1.49 “Web” means the part of the Internet, commonly known as the World Wide Web, designed
to allow easier navigation of the network through the use of graphical user interfaces and hypertext links between different IP addresses. 
 1.50 “White Truck” means any basic, lightly optioned truck that (i) is classified by the Industry Classifications as a Class 1, Class 2 or Class 3 truck, (ii) is typically sold
to businesses, governmental bodies or other entities and is typically white and (iii) does not include any Commercial/Work Features. 
  

	2.	GRANT OF LICENSE 

 2.1 (a)
(i) Licensor hereby grants to Licensee, and Licensee hereby accepts, a worldwide royalty-free right and license to use and promote the Existing Cox Business Marks in all fields of use, subject to the terms and conditions set forth herein. The
license granted in this Section 2.1(a) with respect to the Existing Cox Business Marks shall be exclusive in all fields of use. 

  
 6 

 (ii) Notwithstanding the scope of the grant made pursuant to Section 2.1(a)(i),
Licensee may not use the Existing Cox Business Marks in a manner prohibited by Section 2.1(f) below. 
 (b) (i) Licensor
hereby grants to Licensee, and Licensee hereby accepts, a worldwide royalty-free right and license to use and promote the Shared Names and Marks in all fields of use, subject to the terms and conditions set forth herein. The license granted in this
Section 2.1(b) with respect to the Shared Names and Marks is identical and pari passu with a license granted by Licensor to the Landmark Licensee under the Landmark License Agreement and, subject to the Landmark Licensee’s identical
rights, shall be exclusive in all fields of use. 
 (ii) Notwithstanding the scope of the grant made pursuant to
Section 2.1(b)(i), Licensee may not use the Shared Names and Marks with any good or service other than in connection with printing services and print publication distribution services. 

(c) (i) Licensor hereby grants to Licensee, and Licensee hereby accepts, a worldwide royalty-free right and license to adopt, use and
promote any name, trademark, and/or service mark that includes the element “TRADER” in combination with one or more other terms that describe or refer to the Cox Advertising Category or any subcategory thereof or any combination of the
foregoing (except for any Core Truck Trader Internet Name), and do not (x) describe or refer to any of the Landmark Advertising Categories or any subcategory thereof or any combination of the foregoing (excluding the word “truck” if
Licensee is using such word to describe or refer to a Cox Advertising Category or subcategory or any combination thereof), (y) use any other Restricted Term/Mark, or (z) describe or refer to a category of good or service that is not a Cox
Advertising Category or any subcategory thereof, in all fields of use, subject to the terms and conditions set forth herein. (For the avoidance of doubt, the use of “commercial”, “work”, “business” or any other word of
similar import modifying the word “truck” is not permitted, because such words would describe or refer to the Landmark Advertising Category for Commercial Light Trucks and/or Big Trucks). The license granted under this Section 2.1(c)
with respect to each name and/or mark that Licensee adopts and begins using pursuant to the terms and conditions of this Section 2.1(c) shall be exclusive with respect to Covered Goods and Services. To the extent that, after the Effective Date,
Licensor acquires a name, trademark and/or service mark that, if not otherwise owned by Licensor, Licensee could adopt, use and promote pursuant to this Section 2.1(c), such name, trademark and/or service mark shall be treated as a New Cox
Business Mark that Licensee is licensed to use pursuant to this Section 2.1(c). 
 (ii) Licensor hereby grants to
Licensee, and Licensee hereby accepts, a worldwide royalty-free right and license to adopt, use and promote the Core Truck Trader Internet Names in all fields of use, subject to the terms and conditions set forth herein. The license granted in this
Section 2.1(c)(ii) with respect to the Core Truck Trader Internet Names is identical and pari passu with a license granted by Licensor to the Landmark Licensee under the Landmark License Agreement and, subject to the Landmark
Licensee’s identical rights and the rights of Licensor to use the Core Truck Trader Internet Names in the manner set forth in the 

  
 7 

 
Stockholders Agreement, shall be exclusive in all fields of use. Notwithstanding the foregoing, Licensee may not use any Core Truck Trader Internet Name with any good or service other than in
connection with the promotion of the Web page maintained by Licensor at the domain name “trucktrader.com,” and then only in the manner and to the extent approved by Licensor pursuant to the terms of the Stockholders Agreement. 

(iii) Notwithstanding the scope of the grant made pursuant to Section 2.1(c)(i), Licensee may not use the names or marks adopted
pursuant to Section 2.1(c)(i) in a manner prohibited by Section 2.1(f) below. 
 (d) In addition to the rights granted
in Section 2.1(c), Licensor hereby grants to Licensee, and Licensee hereby accepts, a worldwide royalty-free right and license to adopt, use and promote any name, trademark and/or service mark that includes the element “TRADER” in
combination with one or more other terms, excluding any term that describes or refers to (x) the Cox Advertising Category or any subcategory thereof or any combination of the foregoing, (y) any of the Landmark Advertising Categories or any
subcategory thereof or any combination of the foregoing or (z) any other Restricted Term/Mark, in all fields of use, subject to the terms and conditions set forth herein, provided (A) Licensee must begin using the name or mark in
connection with a Launched Business of Licensee before the Landmark Licensee begins using the name or mark pursuant to Section 2.1(d) of the Landmark License Agreement in connection with a Launched Business of the Landmark Licensee, and
(B) Licensee may not use such name and/or mark in a manner prohibited by Section 2.1(f) below. The license granted in this Section 2.1(d) with respect to each name and/or mark that Licensee adopts and begins using pursuant to the
terms and conditions of this Section 2.1(d) shall be exclusive with respect to goods and services of the type that are covered by the New Cox Business Mark (the “New Covered Goods and Services”), provided, in no event shall New
Covered Goods and Services be deemed to include any Covered Goods and Services or any Excluded Goods and Services. 
 (e)
Licensor shall be the owner of each New Cox Business Mark. Any application for registration of a New Cox Business Mark shall be filed by Licensee on behalf of Licensor. All New Cox Business Marks shall be Licensed Names and Marks for purposes of
this Agreement, Schedule 2.1(e) shall be deemed to be amended to identify such New Cox Business Marks and, upon Licensee’s request, Schedule 2.1(e) shall be amended to identify such New Cox Business Marks. 

(f) Notwithstanding the scope of the grants made pursuant to Section 2.1(a), Section 2.1(c) and Section 2.1(d), Licensee
shall not use, and shall not permit any of its sub-licensees to use, any of the Exclusive Cox Marks with respect to any print publication or any Website (excluding the ATC Site and Exempt Publications (defined below)), in which (i) fifty
percent (50%) or more of the aggregate advertisements (including, without limitation, Classified Advertising Listings and General Display Ads) in such print publication or displayed on such Website are for Excluded Goods and Services and/or New
Excluded Goods and Services, or (ii) any Excluded Goods and Services or New Excluded Goods and Services are promoted on the front or back cover of such print publication or home page of such Website through the publication or display of any
text, photograph or picture that describes or depicts any Excluded Goods and Services or New Excluded Goods and Services. For purposes of counting advertisements in the calculation described in the preceding sentence, if a Classified Advertising

  
 8 

 
Listing contains multiple listings of Specific Items for sale, each listing within such advertisement shall be considered a separate advertisement. As used herein, “Exempt Publication”
means any print publication listed on Schedule 2.1(f), provided, a print publication listed in Section A of Schedule 2.1(f) shall cease to be an Exempt Publication and shall be subject to the restrictions in clauses (i) and
(ii) of this Section 2.1(f) if pursuant to Section 2.3 of the Services Agreement of even date herewith the Landmark Licensee notifies Licensee in writing that Licensee shall cease publishing advertising for Excluded Goods and Services
in such print publication, provided, the date it shall cease to be an Exempt Publication shall be the same date following such notice that Licensee must cease publishing such advertising under Section 2.3 of said Services Agreement. 

(g) Subject to the restrictions set forth in this Section 2.1(g), Licensee shall have the right to apply for, obtain and maintain in
its own name (as further described in Section 5.2 below) a registration for any domain name that (i) is identical to an Exclusive Cox Mark (e.g., “autotrader.com”) or, with respect to an Exclusive Cox Mark ending in
“.com” or another top-level domain identifier, is identical to that portion of the Exclusive Cox Mark before such ending, or (ii) combines an Exclusive Cox Mark or, with respect to an Exclusive Cox Mark ending in “.com” or
any other top-level domain identifier, combines that portion of the Exclusive Cox Mark before such ending, with one or more other terms, whether in the same level of the domain name as the Exclusive Cox Mark or not, excluding (A) any term that
describes or refers to any of the Landmark Advertising Categories or any subcategory thereof or any combination of the foregoing (other than the word “truck” if Licensee is using such word to describe or refer to a Cox Advertising Category
or subcategory or any combination thereof) or (B) any other Restricted Term/Mark (e.g., Licensee may obtain and maintain a domain name such as “myautotrader.com”). Notwithstanding the foregoing, Licensee shall not have the
right to apply for, obtain or maintain a registration for any domain name that is identical to a Core Truck Trader Internet Name, and Licensor hereby reserves the right to register, use and maintain any domain name that is identical to a Core Truck
Trader Internet Name, in the manner set forth in the Stockholders Agreement. 
 (h) Licensor shall not grant any other Person
any license to use the element “TRADER” alone or in combination with one or more other terms with respect to Covered Goods and Services or any New Covered Goods and Services. Licensor shall not grant any license to any other Person other
than the Landmark Licensee or its assignees to use the element “TRADER” alone or in combination with one or more terms. 
 (i) Notwithstanding the foregoing, Licensee’s right to use the Licensed Names and Marks in certain geographic regions is subject to the agreement described on Schedule 2.1(i). 

2.2 Licensee acknowledges and agrees that the Licensed Names and Marks have only been registered for use in the United States and its
territories and in Italy, as and to the extent set forth in Schedule 2.2. NOTWITHSTANDING THE GRANT OF THE WORLDWIDE LICENSES, NO REPRESENTATIONS OR WARRANTIES, EXPRESS OR IMPLIED, HAVE BEEN MADE BY LICENSOR AND ANY SUCH REPRESENTATIONS OR
WARRANTIES ARE HEREBY EXPRESSLY DISCLAIMED. 

  
 9 

	3.	TERM 

 3.1 This license
shall remain in effect for an initial term of ten (10) years and shall be automatically renewed for an unlimited number of successive ten (10) year terms thereafter unless Licensee gives written notice of termination to Licensor not less
than ninety (90) days prior to the expiration of any term hereunder. (For the avoidance of doubt, Licensor shall not have the right to decline the renewal.) 

 

	4.	QUALITY STANDARDS AND LEGAL COMPLIANCE 

 4.1 Licensee shall continue to maintain the standards of quality heretofore established and maintained by Licensor and its licensees for all uses of the Licensed Names and Marks and shall provide samples
of such uses to Licensor upon reasonable request. 
 4.2 Licensee shall be responsible for compliance with all applicable laws
and regulations and for obtaining all necessary licenses, permits and governmental approvals in connection with the business of Licensee conducted under the Licensed Names and Marks. 

4.3 Licensee shall be authorized to use the Existing Cox Business Marks, the Shared Names and Marks and the Core Truck Trader Internet
Names in the manner and various styles previously used by Licensor and its licensees in connection with such marks. If Licensee desires to modify the artwork, typestyles, or graphic presentation of any of the Licensed Names and Marks, Licensee shall
provide samples of the proposed new artwork to Licensor. In the absence of objection by Licensor within fifteen (15) days after receipt of such samples, such modifications shall be deemed approved. Within ten (10) days after Licensee
begins using a New Cox Business Mark, Licensee shall give Licensor and the Landmark Licensee notice of adoption of such New Cox Business Mark and a sample specimen of its use. In the absence of objection by Licensor within fifteen (15) days
after receipt of such samples, such form of specimen shall be deemed approved. Any objections by Licensor under this Section shall be reasonable and the grounds therefor shall be specifically stated in writing. The parties shall cooperate in good
faith to resolve any issues related to the manner of use of the Licensed Names and Marks. In the event any modification of the Licensed Names and Marks is agreed to, Licensor shall be the owner of such modification. Upon Licensee’s request,
Licensor shall adopt a style guide that may be used by Licensee. 
 4.4 Licensee shall not do anything in connection with the
distribution, promotion or sale of its products or services with the Licensed Names and Marks that would reasonably be construed to be pornographic, obscene or illegal or which tarnishes or brings disrepute to any of the TPI Names and Marks or
Licensor. 
  

	5.	REGISTRATION, MAINTENANCE AND PROTECTION 

 5.1 Licensee shall be responsible for the maintenance of any registrations and the prosecution of any applications for registration for the Exclusive Cox Marks in any jurisdiction, which marks shall be
registered in the name of Licensor. Subject to preexisting registrations and applications and applicable trademark law, Licensee may, in its sole discretion and at its sole expense, file, in the name of Licensor, all appropriate applications deemed
necessary by Licensee to protect the Exclusive Cox Marks. Licensor shall assist Licensee, at Licensee’s expense, to the 

  
 10 

 
extent necessary in Licensee’s reasonable opinion, in the registration and maintenance of the Exclusive Cox Marks, including, executing any documents such as, but not limited to, a Power of
Attorney, which may be reasonably required to permit Licensee to maintain any registrations or to prosecute any applications for registration. Licensee shall have the exclusive right, in its sole discretion, to decide whether to abandon or to
maintain such registrations or applications for registration. In the event that Licensor has actual knowledge of an actual or potential third party claim that the use of any of the Exclusive Cox Marks infringes on such third party’s rights,
Licensor shall notify Licensee in writing. Licensee shall have primary responsibility with respect to defending any opposition or challenge to any of the Exclusive Cox Marks on behalf of Licensor. Licensee shall have the exclusive right, in its sole
discretion, to decide whether to defend any opposition or challenge to the use or registration of any of the Exclusive Cox Marks. 
 5.2 Licensee shall be responsible for taking any actions necessary to apply for, obtain and maintain any domain name that it is permitted to apply for, obtain and maintain pursuant to Section 2.1(g).
Licensor shall assist Licensee, at Licensee’s expense, to the extent necessary in Licensee’s reasonable opinion, in the registration and maintenance of such domain names, including executing any documents that may be requested or required
by any applicable domain name registrar. Licensee shall have the exclusive right, in its sole discretion, to decide whether to abandon or to maintain any such domain name registrations. 

5.3 Except as otherwise provided below, Licensee shall have the exclusive right and responsibility, and sole discretion with respect to,
identifying and prosecuting all claims against third parties with respect to the Exclusive Cox Marks, including, without limitation, claims of unauthorized use, infringement or dilution, and to challenge all registrations or attempted registrations
of potentially confusing similar trademarks, trademarks, service marks or domain names. Licensee shall be authorized to prosecute any such claims in the name of Licensor. Licensee shall control any litigation relating to such claims, shall bear all
of the expense of such litigation, shall be entitled to settle any litigation involving only monetary remedies, and shall be entitled to retain all proceeds of such litigation. Licensee shall notify Licensor in writing of any claim against a third
party or a third party registration or application that Licensee has determined not to prosecute or challenge and, in such event, Licensor, in its sole discretion and at its sole expense, may pursue such claim. In the event that Licensor has actual
knowledge of a claim that Licensee may have against a third party with respect to the Exclusive Cox Marks or a third party registration or application that Licensee may wish to challenge, Licensor shall notify Licensee in writing. 

5.4 The parties shall cooperate in any litigation arising hereunder and Licensee shall bear the reasonable expenses of Licensor’s
involvement in any litigation controlled by Licensee. 
 5.5 In the event a claim arises as to any of the Licensed Names and
Marks arising from use of the term “TRADER” in relation to goods or services which are closely related to both the business of Licensee and that of the Landmark Licensee or an infringement of any of the Shared Names and Marks or the Core
Truck Trader Internet Names, Licensee shall cooperate with Licensor and the Landmark Licensee in determining whether to take joint action and in pursuing such joint action that the parties mutually agree to undertake. Licensee shall retain the right
to take legal action independently if no timely agreement to act jointly is reached. 

  
 11 

 5.6 Notwithstanding anything to the contrary set forth herein, Licensee will not consent to
the entry of any judgment or enter into any settlement that adversely affects the trademark rights of Licensor without the prior written consent of Licensor, which consent shall not be unreasonably withheld or delayed. 

 

	6.	INDEMNIFICATION 

 6.1
Except as provided below, Licensee shall indemnify, defend and hold harmless Licensor from and against any and all claims against Licensor to the extent arising out of or caused by Licensee’s use of the Licensed Names and Marks or any other
acts or omissions by Licensee, including, without limitation, any action in the nature of trademark infringement, trade name infringement, dilution or unfair competition. The parties shall cooperate in the defense of any such action at
Licensee’s expense. 
 6.2 (a) If Licensee is sued for trademark infringement, trade name infringement, dilution or unfair
competition along with the Landmark Licensee and the alleged action arises out of Licensee’s use of the Exclusive Cox Marks, Licensee, at its sole cost and expense, shall indemnify, defend and hold harmless Licensor and the Landmark Licensee
from and against all cost, loss, damage and expense arising out of such alleged trademark infringement. 
 (b) If Licensee and
the Landmark Licensee are both the subject of any action in the nature of trademark infringement, trade name infringement, dilution or unfair competition and the action arises from any use of the Shared Names and Marks or the Core Truck Trader
Internet Names, and provided the Landmark License Agreement imposes a similar obligation on the Landmark Licensee and Licensee is a third party beneficiary to that provision of the Landmark License Agreement, Licensee shall jointly, along with the
Landmark Licensee, each bearing an equal share of the cost and expense, defend and indemnify Licensor from and against all cost, loss, damage and expense arising out of such alleged trademark infringement, unless such action arises from the sole act
of either Licensee or the Landmark Licensee, in which case the Licensee or the Landmark Licensee, as applicable, that is responsible for such act shall defend and indemnify Licensor and the other licensee from and against all cost, loss, damage and
expense arising out of such action and the indemnified party shall allow the indemnifying party to direct the defense of any such action. The indemnified party shall provide the indemnifying party, at the indemnifying party’s expense, with
information and assistance that is reasonably necessary for the defense of the action. 
 (c) The Landmark Licensee and any
other Person identified in Section 8.12 as a third party beneficiary shall be third party beneficiaries of this Section 6.2. 
 (d) The parties shall cooperate in the defense of any action that is the subject of this Section 6.2. 
  

	7.	DISPUTE RESOLUTION 

 7.1
In the event of any dispute or allegations of breach of any obligations of either party under this Agreement, the objecting party shall give written notice, specifically setting forth the grounds for objection and the other party shall have sixty
(60) days in which to cure any alleged breach. The parties shall cooperate in good faith to seek a reasonable and fair resolution 

  
 12 

 
of any disputes. Licensor shall not be entitled to terminate this license for breach but may seek damages and/or equitable relief (other than termination) in an action or proceeding of the nature
referred to in Section 7.3, in the manner set forth in Section 7.3 (without limiting the foregoing, Licensor may seek an order for specific performance that requires Licensee to remedy any failure to maintain reasonable standards of
quality and imposes appropriate sanctions for any failure to do so). 
 7.2 As permitted by Section 2708 of Title 6 of the
Delaware Code Annotated, this Agreement shall be deemed to have been entered into in the State of Delaware, and all questions concerning the validity, interpretation or performance of any of its terms or provisions, or any rights or obligations of
the parties hereto, shall be exclusively governed by and resolved in accordance with the laws of the State of Delaware, without reference to its choice of law rules or to the laws of any other jurisdiction. The parties acknowledge and agree that the
value of the license given in this Agreement and the damages that would result from breach of this Agreement, in both cases, exceed One Hundred Thousand Dollars ($100,000). 
 7.3 Consent to Jurisdiction. 
 (a) Except as provided in
Section 7.3(c) and Section 7.3(d), with respect to any dispute, claim or controversy arising under, out of, in connection with or relating to this Agreement or other agreements, assignments, certificates or other documents or instruments
delivered pursuant hereto or thereto or in furtherance hereof or thereof (the “Related Agreements”), or the transactions contemplated hereby or thereby, or any course of conduct, course of dealing, statements (oral or written), or actions
of any party relating to this Agreement or the Related Agreements, including any claim based on or arising from an alleged tort, each party irrevocably consents and submits to the exclusive jurisdiction of any United States federal court or Delaware
state court sitting in the City of Wilmington in the State of Delaware, irrevocably waives any objection that it may have at any time to the laying of venue of any such suit, action or proceeding brought in any such court (“Venue
Objection”), irrevocably waives any claim that any such suit, action or proceeding brought in any such court has been brought in an inconvenient forum (“Forum Objection”), and further irrevocably waives the right to object, with
respect to such claim, suit, action or proceeding brought in any such court, that such court does not have jurisdiction over the party (“Jurisdiction Objection”). 
 (b) Nothing in this Agreement shall be deemed to limit the applicability of any otherwise applicable statutes of limitation or repose and any waivers contained in this Agreement. 

(c) Notwithstanding any provision of this Agreement to the contrary, no provision of, nor the exercise of any rights under this
Agreement, will limit the right of any party to join another party in litigation in the event of any litigation or proceeding commenced by any third party against a party to this Agreement in which another party is an indispensable party or
potential third party defendant (e.g., such other party may be obligated to indemnify the defendant in such third party action). 

  
 13 

 (d) Notwithstanding any provision of this Agreement to the contrary, in the event that a
party shall seek injunctive or other equitable relief, including ancillary or preliminary relief with respect to any collateral or security (“Equitable Relief”) for a dispute, claim or controversy of the nature referred to in this
Section 7.3: 
 (i) such party may seek Equitable Relief in a chancery court or other court with jurisdiction over matters
in equity (a “Court of Equity”); and 
 (ii) such party may seek such Equitable Relief in a Court of Equity sitting
in (A) the state in which any of the other parties defendant to such proceeding resides or has its principal place of business, (B) the state in which any portion of the conduct that gave rise to the suit for Equitable Relief occurred, or
(C) any other federal or state court of competent jurisdiction with respect to the subject matter of such Equitable Relief; and 
 (iii) each party hereby irrevocably consents and submits to the jurisdiction of any federal or state court described in clause (ii) above and irrevocably waives any Venue Objection, Forum Objection,
or Jurisdiction Objection that such party may have otherwise had to the pursuit of any suit for Equitable Relief in any such court. 
 7.4 Agent for Service of Process. 
 (a) Licensor hereby irrevocably
appoints Corporation Service Company, with an office on the date hereof at 2711 Centerville Road, Suite 400, Wilmington, Delaware 19808, as its agent to receive and acknowledge on behalf of itself and its properties and assets service of any and all
process which may be served in any suit, action or proceeding of the nature referred to in Section 7.3. The designation and appointment shall, to the fullest extent permitted by law, be irrevocable. If (i) the agent (or any agent appointed
pursuant to this sentence) shall cease so to act or (ii) the appointment of the agent (or any agent appointed pursuant to this sentence) shall prove to be ineffective for any reason, then Licensor shall without delay appoint another agent
satisfactory to Licensee and shall promptly deliver to Licensee evidence in writing of the other agent’s acceptance of the appointment. 
 (b) Licensee hereby irrevocably appoints Corporation Service Company, with an office on the date hereof at 2711 Centerville Road, Suite 400, Wilmington, DE 19808, as its agent to receive and
acknowledge on behalf of itself and its properties and assets service of any and all process which may be served in any suit, action or proceeding of the nature referred to in Section 7.3. The designation and appointment shall, to the fullest
extent permitted by law, be irrevocable. If (i) the agent (or any agent appointed pursuant to this sentence) shall cease so to act or (ii) the appointment of the agent (or any agent appointed pursuant to this sentence) shall prove to be
ineffective for any reason, then Licensee shall without delay appoint another agent satisfactory to Licensor and shall promptly deliver to Licensor evidence in writing of the other agent’s acceptance of the appointment. 

(c) Each of the parties irrevocably consents to process being served in any suit, action, or proceeding of the nature referred to in
Section 7.3: 
 (i) By serving a copy thereof upon the agent for service of process referred to herein (whether or not the
appointment of such agent shall for any reason prove to be ineffective or such agent shall accept or acknowledge the service) or, in the absence of that agent from its office referred to, or specified in the most recent notice provided for in,
clauses (a) or (b)

  
 14 

 
of this Section, by delivering a copy to the office; provided that, to the extent lawful and possible, written notice of the service shall be mailed by registered or certified mail, postage
prepaid, return receipt requested, to the party at its address specified in or designated pursuant to Section 8.8; or 

(ii) If service pursuant to Section 7.4(c)(i) shall prove in the good faith judgment of the parties to be illegal or impracticable,
by mailing a copy thereof by registered or certified mail, postage prepaid, return receipt requested, to the address of the party specified in or designated pursuant to Section 8.8. 

(d) To the extent it may effectively do so under applicable law, each of the parties irrevocably waives all claim of error by reason of
such service and agrees that such service (i) shall be deemed in every respect effective service of process upon it in any suit, action or proceeding and (ii) shall be taken and held to be valid personal service upon and personal delivery
to such party. 
 (e) The foregoing provisions shall not limit the right of any party hereto to serve process in any other
manner permitted by law. 
 7.5 TO THE FULLEST EXTENT PERMITTED BY LAW, THE PARTIES HEREBY KNOWINGLY, VOLUNTARILY,
INTENTIONALLY, AND WITH THE ADVICE OF COUNSEL WAIVE ANY RIGHTS THAT EACH OF THEM MAY HAVE TO A TRIAL BY JURY IN RESPECT OF ANY CAUSE OF ACTION BASED ON THIS AGREEMENT OR RELATING TO, ARISING OUT OF, UNDER, OR IN CONNECTION WITH THIS AGREEMENT, OR
ANY COURSE OF CONDUCT, COURSE OF DEALING, STATEMENTS (ORAL OR WRITTEN), OR ACTIONS OF ANY PARTY RELATING TO THIS AGREEMENT. THIS WAIVER WILL APPLY REGARDLESS HOW ANY CAUSE OF ACTION IS DENOMINATED AND REGARDLESS OF WHAT RELIEF IS SOUGHT. IF THIS
WAIVER IS INEFFECTIVE AS TO ONE OR MORE CAUSES OF ACTION FOR ANY REASON, THIS WAIVER WILL REMAIN EFFECTIVE AS TO ALL OTHER CAUSES OF ACTION. THIS WAIVER OF JURY TRIAL WILL NOT APPLY WITH RESPECT TO CLAIMS AS PROVIDED IN SECTION 7.3(c) HEREIN. NO
THIRD PARTY, EXCEPT FOR A THIRD PARTY BENEFICIARY UNDER SECTION 8.12, SHALL HAVE THE RIGHT TO ASSERT OR ENFORCE THE WAIVER BY THE PARTIES UNDER THIS SECTION 7.5. 
  

	8.	MISCELLANEOUS 

 8.1
Amendments. No amendment or modification of any provision of this Agreement shall be effective unless it is set forth in a writing duly executed by each party, provided, with respect to any provision to which the Landmark Licensee is an
express a third party beneficiary, such amendment or modification shall not be effective unless the Landmark Licensee consents in writing. 
 8.2 Successors and Assigns. This Agreement shall be binding upon and inure to the benefit of the parties and their respective successors and assigns. Licensee may not assign or sublicense any of
its rights under this Agreement or any interest herein without the prior written consent of Licensor, except (i) Licensee may assign or sublicense its rights herein in whole or in 

  
 15 

 
part (A) to an Affiliate, (B) to a purchaser of all or substantially all of the assets of Licensee or a purchaser of a business of Licensee that uses a Licensed Name or Mark, or
(C) in connection with a consolidation, merger or similar reorganization to the extent this Agreement is deemed assigned in such transaction; provided, in each case of assignment, notice of assignment is given and the assignee agrees to be
bound by and assume all of the restrictions and obligations related to the assigned rights of Licensee under this Agreement for the benefit of Licensor and all third party beneficiaries of this Agreement, and in each case of sublicense, notice of
sublicense is given and the sublicensee agrees to be bound by and to assume all of the restrictions and obligations related to the sublicensed rights of Licensee under this Agreement for the benefit of Licensor and all third party beneficiaries of
this Agreement, or (ii) Licensee may grant one or more third parties a limited, nonexclusive sublicense to use any Exclusive Cox Mark to sell, provide, offer or promote any Covered Goods and Services or New Covered Goods or Services in
Licensee’s name and on Licensee’s behalf, subject to the restrictions and limitations herein. In addition, Licensee may not sublicense to any other Person any of the rights or licenses granted under Section 2.1(d) of this Agreement
(or any provisions that were necessary solely in order to give effect to such rights). 
 8.3 Modified License Agreements and
New License Agreements. At any time and from time to time during the term of this Agreement, upon Licensee’s written request, in connection with an assignment or otherwise and at Licensee’s sole expense, Licensor will modify this
Agreement (the “Modified License Agreement”) and enter into a new license agreement or agreements (each such new license or licenses, a “New License”) in order to license separately under the Modified License Agreement and the
New License(s), respectively, specific Exclusive Cox Marks, provided that (i) the Modified License Agreement and each New License shall name such person, firm or corporation that shall be the licensee, as designated by Licensee in its written
request to Licensor; (ii) no Exclusive Cox Mark that is licensed under the Modified License Agreement or a New License shall also be licensed under any other agreement (the Modified License Agreement or an other New License, as applicable);
(iii) the Modified License Agreement and each New License shall contain the same terms, provisions, covenants and agreements as set forth herein, mutatis mutandis, except that: (A) such Modified License Agreement or New License(s)
shall license to the respective licensee named thereunder only the specific Exclusive Cox Marks as shall be specified by Licensee in its written request to Licensor and (B) any New License will not contain the rights granted under Sections
2.1(b), 2.1(c) and 2.1(d) of this Agreement (or any provisions that were necessary solely in order to give effect to such rights), and provisions corresponding those Sections will be maintained only in the Modified License Agreement and only
Licensee shall have the rights granted thereby. 
 8.4 Severability. All provisions of this Agreement are intended to be
severable. In the event any provision or restriction contained herein is held to be invalid or unenforceable in any respect, in whole or in part, such finding will in no way affect the validity or enforceability of any other provision of this
Agreement. The parties hereto further agree that any such invalid or unenforceable provision will be deemed modified so that it will be enforced to the greatest extent permissible under law, and to the extent that any court of competent jurisdiction
determines any restriction herein to be unreasonable in any respect, such court may limit this Agreement to render it reasonable in the light of the circumstances in which it was entered into and specifically enforce this Agreement as limited.

  
 16 

 8.5 Counterparts. This Agreement and any amendment hereof may be executed in any
number of counterparts and by each party on a separate counterpart, each of which, when so executed and delivered, shall be deemed to be an original and all of which taken together shall constitute one and the same instrument. In producing this
Agreement, it shall not be necessary to produce or account for more than one such counterpart signed by the party against whom enforcement is sought. 
 8.6 No Waivers by Implication. No course of dealing on the part of any party (or its respective officers, directors, managers, employees, consultants or agents, as applicable) nor any failure or
delay by any party with respect to exercising any of its respective rights, powers or privileges under this Agreement or law shall operate as a waiver thereof. No waiver by any party of any condition or the breach of any term, covenant,
representation or warranty contained in this Agreement, whether by conduct or otherwise, in any one or more instances, shall be deemed a further or continuing waiver of any condition or covenant, representation or warranty of this Agreement.

 8.7 Reproductions. This Agreement and all other documents, instruments and agreements in the possession of the parties
that relate hereto or thereto may be reproduced by the parties, and any such reproduction shall be admissible in evidence, with the same effect as the original itself, in any judicial or other administrative proceeding, whether the original is in
existence or not. No party will object to the admission in evidence of any such reproduction, unless the objecting party reasonably believes that the reproduction does not accurately reflect the contents of the original and objects on that basis.

 8.8 Notices. Unless otherwise specified herein, all notices, requests and other communications to any party hereunder
shall be in writing (including telexes, telecopies, facsimile transmissions and similar writings, but not e-mail) and shall be given to such party at its address or telecopier number set forth below or such other address or telecopier number as such
party may hereafter specify for that purpose by notice to the other party. 
  

			
	If to Licensor:	  	 TPI Holdings, Inc. c/o Landmark

Communications, Inc.
 150 W. Brambleton
Avenue
 Norfolk, Virginia 23510-2075

Telecopier: (757) 664-2164
 Attention: Guy R.
Friddell, III

		
	With a copy to:	  	 Thomas C. Inglima, Esquire

Willcox & Savage, P.C.
 One Commercial Place,
Suite 1800
 Norfolk, Virginia 23510

Telecopier:     (757) 628-5566

  
 17 

			
	If to Licensee:	  	 Cox Enterprises, Inc.
 6205
Peachtree Dunwoody Road
 Atlanta, Georgia 30328
 Telecopier:        (678) 645-1828

Attention:          Andrew A. Merdek

 
 Cox Auto Trader, Inc.
 6205 Peachtree Dunwoody Road
 Atlanta, Georgia 30328

Telecopier:        (678) 645-5003
 Attention:          Charles B. Solomon

		
	with a copy to:	  	 Richard A. Wilhelm, Esquire

Dow Lohnes PLLC
 Six Concourse Parkway, Suite
1800
 Atlanta, Georgia 30328-6117

Telecopier:        (770) 901-8874

 Each such notice, request or other communication shall be effective (a) if given by telecopier, when
such telecommunication is transmitted and confirmation of receipt obtained, (b) if given by mail, upon receipt, or (c) if given by any other means, when delivered at the address specified in this Section 8.8. 

8.9 Entire Agreement. This Agreement, together with its schedules and (a) the Noncompetition Agreement, (b) the
Stockholders Agreement, (c) the Agreement and Consent Regarding Assignment and Assignment and Assumption Agreement dated the date hereof between Licensor, Licensee, and Dominion Enterprises, and (d) the Agreement and Consent regarding
Assignments and Assignment and Assumption Agreement dated the date hereof between Licensee, Dominion Enterprises and Autotrader.com, LLC, sets forth the entire agreement between the parties hereto with respect to the subject matter hereof, and
supersedes all prior agreements and understandings between the parties relating to the subject matter hereof. If there is a conflict between the terms and conditions contained in this Agreement and any other agreement between the parties, the
provisions of this Agreement shall control. The foregoing notwithstanding, nothing herein shall be deemed or construed to supersede, modify, waive or otherwise affect any rights or obligations under, or the other terms of, the Noncompetition
Agreement. 
 8.10 Further Documentation. The parties agree to cooperate in the preparation or execution of any future
documentation that may be necessary to effectuate the intent of this Agreement. 
 8.11 Captions. The captions of and
sections in this Agreement are for convenience of reference only, shall not define or limit the provisions hereof, and shall not have any legal or other significance whatsoever. 

8.12 Third Party Rights. It is the intention of the parties that nothing in this Agreement shall be deemed to create any right
with respect to any Person not a party to this Agreement or 

  
 18 

 
the successor or assign thereof, except, subject to the following sentence, the Landmark Licensee shall be a third party beneficiary of (i) the terms of Section 2.1 that limit or
otherwise restrict Licensee’s rights and (ii) the terms of Section 6.2. If the Landmark Stockholder, as that term is defined in the Stockholders Agreement, elects to have its shares in Licensor redeemed under Section 7.A of the
Stockholders Agreement so that Licensor is wholly-owned by the Cox Stockholder, as that term is defined in the Stockholders Agreement, and the Landmark License Agreement is amended so that the Landmark Licensee becomes the Amended License Holder, as
that term is defined in the Inter-Owner Agreement attached as Exhibit F to the Stockholders Agreement (“Inter-Owner Agreement”), then the Designated Withdrawn Marks Owner, as that term is defined in the Inter-Owner Agreement, shall
be a third party beneficiary of the terms of Section 2.1 that limit or otherwise restrict Licensee’s rights and the terms of Section 6.2; and the Amended License Holder shall be a third party beneficiary of Section 2.1(b) and
Section 6.2(b). 
 8.13 Singular/Plural Terms. As used in this Agreement, the use of the singular or plural form of
any noun, pronoun, or verb will be deemed to include the other whenever the context so indicates or requires. 
 [Remainder of
page intentionally left blank – Signature page follows] 

  
 19 

 IN WITNESS WHEREOF, the parties have executed this Agreement as of the day and year first
above written. 
  

			
	LICENSOR:
	
	 TPI HOLDINGS, INC.,

a Delaware corporation

		
	By:	 	 /s/ Andrew A. Merdek

		 	Andrew A. Merdek
		 	Secretary
	
	LICENSEE:
	
	 COX AUTO TRADER, INC.,
 a Delaware corporation

		
	By:	 	 /s/ Charles B. Solomon

		 	Charles B. Solomon
		 	Vice President

  
 20 

 Exhibit A 

Landmark License Agreement 
 See attached. 

 Schedule 1.21 

Existing Cox Business Marks 
  

	A.	Registered Marks 

  

					
	 Description
	  	Registration (Application)
No. /
Jurisdiction1	 	Registration (Filing)
Date
	 AUTO & TRUCK TRADER
	  	2,816,698	 	2/24/2004
	 AUTO TRADER
	  	1,247,037	 	8/2/1983
	 AUTO TRADER
	  	2,390,815	 	10/3/2000
	 AUTO TRADER
	  	101583 / Alabama	 	11/18/1982
	 AUTO TRADER
	  	6422 / Arkansas	 	9/2/1976
	 AUTO TRADER
	  	63902 / California	 	7/1/1981
	 AUTO TRADER
	  	19851015946 / Colorado	 	4/11/1979
	 AUTO TRADER
	  	19940067753 /Delaware	 	6/27/1994
	 AUTO TRADER
	  	923833 / Florida	 	6/30/1981
	 AUTO TRADER
	  	52896 / Illinois	 	4/13/1983
	 AUTO TRADER
	  	8754 / Kansas	 	5/11/1983
	 AUTO TRADER
	  	20030034 / Maryland	 	3/6/2003
	 AUTO TRADER
	  	M86001 / Michigan	 	11/30/1982
	 AUTO TRADER
	  	7725 / Missouri	 	4/11/1983
	 AUTO TRADER
	  	21458 / New York	 	2/24/1983
	 AUTO TRADER
	  	17218 / North Carolina	 	11/12/2002
	 AUTO TRADER
	  	773197S / Pennsylvania	 	6/13/1983
	 AUTO TRADER
	  	3970217 / Texas	 	1/29/1982
	 AUTO TRADER
	  	4250 /Virginia	 	11/9/1982
	 AUTO TRADER
	  	14180 /Washington	 	4/13/1983
	 AUTO TRADER
	  	1006798 / West Virginia	 	4/16/2003
	 AUTO TRADER
	  	791906 / Italy	 	10/4/1999
	 AUTOTRADER.COM
	  	2,381,590	 	8/29/2000
	 AUTOTRADER.COM and DESIGN
	  	(78/530,448)	 	(12/10/04)
	 COLLECTOR CAR TRADER
	  	2,294,233	 	11/23/1999
	 COLLECTOR CAR TRADERONLINE.COM
	  	2,873,929	 	8/17/2004

  
  

	1 	 Jurisdiction only specified if not United States federal registration/application. 

					
	 Description
	  	Registration (Application)
No. /
Jurisdiction1	  	Registration (Filing)
Date
	 CUSTOM, ANTIQUE & SPORTSCAR TRADER
	  	1,872,467	  	1/10/1995
	 LUXURY CAR TRADER
	  	2,700,080	  	3/25/2003
	 MUSCLE & SPORTS CAR TRADER
	  	2,415,322	  	12/26/2000
	 OLD CAR TRADER
	  	1,911,290	  	8/15/1995
	 OLD CAR TRADER
	  	2,348,530	  	5/9/2000
	 OLD CAR TRADER
	  	T94658 / Florida	  	5/18/1994
	 PICKUP TRADER
	  	2,295,507	  	11/30/1999
	 PICK-UP TRADER
	  	1,644,398	  	5/14/1991
	 SPORT UTILITY & VAN TRADER
	  	2,215,989	  	1/5/1999
	 SPORT UTILITY TRADER
	  	2,389,676	  	9/26/2000
	 SPORTSCAR TRADER
	  	1,449,610	  	7/28/1987
	 SPORTSCAR TRADER
	  	80987 / California	  	4/21/1986
	 TRUCK & VAN TRADER
	  	2,984,718	  	8/16/2005
	 TRUCK TRADER
	  	2,817,176	  	2/24/2004
	 TRUCK TRADER
	  	70983 / California	  	10/4/1983
	 TRUCK TRADER
	  	T-2621 / Georgia	  	3/31/1983

  

	B.	Common Law Marks 

  

	
	 Mark

	 AUTO TRADER EXTRA

	 CLASSIC & ANTIQUE TRADER

	 CLASSIC, ANTIQUE & CUSTOM TRADER

	 MUSCLE, CLASSIC & SPORT TRADER

 Schedule 1.22 

Existing Landmark Business Marks 
  

	A.	Registered Marks 

  

					
	 Description
	  	Registration (Application)
No. /
Jurisdiction2	  	Registration (Filing)
Date
	 AERO TRADER
	  	2,288,805	  	10/26/1999
	 AERO TRADER
	  	929179 / Florida	  	4/13/1983
	 AERO TRADER and DESIGN
	  	1,623,632	  	11/20/1990
	 AERO TRADERONLINE.COM
	  	2,873,918	  	8/17/2004
	 ANTIQUE & CLASSIC BOAT TRADER
	  	2,522,987	  	12/25/2001
	 ATV TRADERONLINE.COM
	  	2,868,892	  	8/3/2004
	 AUTO TRADER BIG TRUCK BOOK
	  	1,460,841	  	10/13/1987
	 BARGAIN TRADER
	  	1,207,204	  	9/7/1982
	 BARGAIN TRADER
	  	2,294,228	  	11/23/1999
	 BARGAIN TRADERONLINE.COM
	  	2,901,427	  	11/9/2004
	 BIG TRUCK & EQUIPMENT TRADER
	  	1,641,262	  	4/16/1991
	 BIG TRUCK & EQUIPMENT TRADER
	  	92827 / California	  	8/7/1990
	 BIG TRUCK TRADER
	  	2,829,945	  	4/6/2004
	 BOAT & RV TRADER
	  	1,450,690	  	8/4/1987
	 BOAT & RV TRADER
	  	82451 / California	  	8/27/1986
	 BOAT & RV TRADER
	  	T05678 / Florida	  	8/28/1986
	 BOAT TRADER
	  	1,208,249	  	9/14/1982
	 BOAT TRADER
	  	2,389,118	  	9/26/2000
	 BOAT TRADERONLINE.COM
	  	2,873,930	  	8/17/2004
	 BOAT, BIKE & RV TRADER
	  	1,936,555	  	11/21/1995
	 CHOPPER SHOPPER
	  	2,741,009	  	7/29/2003
	 CHOPPER SHOPPER
	  	T03143 / Florida	  	11/22/1985
	 CYCLE TRADER
	  	1,627,016	  	12/11/1990
	 CYCLE TRADER
	  	2,294,240	  	11/23/1999
	 CYCLE TRADER
	  	64372 / Arizona	  	1/22/1991

  
  

	2 	 Jurisdiction only specified if not United States federal registration/application. 

					
	 Description
	  	Registration (Application)
No. /
Jurisdiction2	 	Registration (Filing)
Date
	 CYCLE, BOAT & RV TRADER
	  	1,450,707	 	8/4/1987
	 CYCLE, BOAT & RV TRADER
	  	T-7238 / Georgia	 	12/8/1986
	 EQUIPMENT TRADERONLINE.COM
	  	2,873,928	 	8/17/2004
	 FREE ADS TRADER
	  	1,886,026	 	3/28/1995
	 GOLD COAST TRADER
	  	109032 / California	 	4/8/2003
	 HEAVY EQUIPMENT TRADER
	  	1,473,136	 	1/19/1988
	 HEAVY EQUIPMENT TRADER
	  	2,416,774	 	1/2/2001
	 HEAVY EQUIPMENT TRADER
	  	T-7639 / Georgia	 	6/30/1987
	 HOUSE TRADER
	  	2,909,671	 	12/14/2004
	 RV TRADER
	  	1,822,663	 	2/22/1994
	 RV TRADER
	  	2,294,239	 	11/23/1999
	 RV TRADERONLINE.COM
	  	2,876,679	 	8/24/2004
	 SAILBOAT TRADER
	  	1,612,906	 	9/11/1990
	 SAILBOAT TRADER
	  	T11159 / Florida	 	6/6/1989
	 SAILBOATTRADERONLINE.COM
	  	(78/855,829)	 	4/6/2006
	 TRADER DIGITAL IMAGING
	  	2,917,090	 	1/11/2005
	 TRADER DIGITAL IMAGING and DESIGN
	  	2,917,088	 	1/11/2005
	 TRADER DISTRIBUTION SERVICES
	  	2,883,861	 	9/14/2004
	 TRADER EXTRA
	  	T2005660 / Florida	 	5/23/2005
	 TRADER ONLINE
	  	2,302,312	 	12/21/1999
	 TRADER PLUS
	  	2,885,985	 	9/21/2004
	 TRADER TIMES
	  	1,718,017	 	9/22/1992
	 TRADERONLINE.COM
	  	(78/579,451)	 	(3/3/05)
	 TRUCK TRADERONLINE.COM
	  	2,871,209	 	8/10/2004
	 WALNECK’S CLASSIC CYCLE TRADER
	  	2,288,432	 	10/26/1999
	 YACHT TRADER
	  	1,648,145	 	6/18/1991
	 YACHT TRADER
	  	2,349,954	 	5/16/2000
	 YACHT TRADERONLINE.COM
	  	(78/586,376)	 	(3/14/2005)

	B.	Common Law Marks 

  

	
	 Mark

	 BOAT & BIKE TRADER

	 BOAT & CYCLE TRADER

	 BOAT & EQUIPMENT TRADER

	 CYCLE & BOAT TRADER

 Schedule 1.25 

Industry Classifications 
 Truck Classification by Gross Vehicle Weight Rating
(GVWR)3 

 

			
	Class 1	  	0-6,000 lbs.
		
	Class 2	  	6,001-10,000 lbs.
		
	Class 3	  	10,001-14,000 1bs.
		
	Class 4	  	14,001-16,000 lbs.
		
	Class 5	  	16,001-19,500 lbs.
		
	Class 6	  	19,501-26,000 lbs.
		
	Class 7	  	26,001-33,000 lbs.
		
	Class 8	  	33,001- lbs.+

  
  

	3 	 These truck classifications are published by the National Truck Equipment Association at www.ntea.com and have been adopted in a similar form
for use by the United States Department of Transportation and the United States Census Bureau. Manufacturers of motor vehicles are required to affix to each vehicle a label including, among other things, the term “Gross Vehicle Weight
Rating” or “GVWR” followed by the appropriate value in pounds, which shall not be less than the sum of the unloaded vehicle weight, rated cargo load, and 150 pounds times the number of the vehicle’s designated seating positions.
49 CFR 567.4 (2006). 

 Schedule 2.1(e) 

New Cox Business Marks 
 To be inserted as New Cox Business Marks are adopted. 

 Schedule 2.1(f) 

Exempt Publications 
  

	A.	Hybrid Titles – Cox Assets 

  

			
	AXM	  	Milwaukee Auto Extra
		
	UDA	  	Wisconsin Auto Trader
		
	CPA	  	Nevada Auto Trader
		
	IEA	  	Diablo Dealer
		
	IFA	  	Diablo Dealer – South Bay
		
	LCT	  	Luxury Car Trader – California
		
	ATU	  	Utah Auto Extra
		
	JBA	  	Buffalo Auto Trader
		
	XTL	  	Buffalo Auto Extra
		
	SKA	  	Chicago Antique, Custom and Sportscar
		
	TSA	  	Texas Custom, Antique and Sportscar
		
	TUA	  	Tucson Auto Trader
		
	VYA	  	Plainwell Auto Trader
		
	XAA	  	Albuquerque Auto Trader
		
	XTV	  	Memphis Auto Extra
		
	PCT	  	Platinum Collection
		
	PFB	  	Want Ad Auto
		
	PFC	  	Buy Line Press Auto
		
	SGA	  	Detroit Auto Swapper (Flint)
		
	UBA	  	Illinois Car & Truck Market
		
	AGB	  	Orlando Sport Utility & Van Trader
		
	ATA	  	Kansas City Truck Trader
		
	BBA	  	Birmingham Truck Trader
		
	BQA	  	North & Central FL Pickup Trader
		
	CAT	  	Coastal Auto & Truck Trader
		
	CHA	  	San Bernardino/Riverside Truck Trader
		
	CLA	  	LA/SantaBar/Ventura Truck Trader
		
	CPA	  	Nevada Auto Trader

			
	CTA	  	Northern CA Truck Trader
		
	DTA	  	Detroit Truck Trader
		
	DXA	  	Denver Truck Trader
		
	FPA	  	South Florida Pickup Trader
		
	FPB	  	S. Florida Sport Utility & Van Trader
		
	FPC	  	Miami Sport Utility & Van Trader
		
	GPA	  	Atlanta Truck Trader Under 9000
		
	GRC	  	Atlanta Sport Utility Trader
		
	GTA	  	Atlanta Truck Trader Over 9000
		
	HBA	  	Providence Truck Trader
		
	HPA	  	Baltimore Truck Trader
		
	JGA	  	Dayton/Cinn Truck Trader
		
	JPS	  	Jacksonville Pickup Trader
		
	MRA	  	Salt Lake City Truck Trader
		
	ODA	  	Portland Truck Trader Under 7999
		
	OFA	  	Portland Truck Trader Over 8000
		
	PFA	  	Philadelphia Truck Trader
		
	PIA	  	Phoenix Truck Trader
		
	PSV	  	Phoenix SUV & Van Trader
		
	PTA	  	Pittsburgh Truck Trader
		
	RDA	  	Ohio Truck Trader
		
	RKA	  	Western NY Truck Trader
		
	SEA	  	St Louis Truck Trader
		
	SLA	  	Chicago Truck Trader
		
	SQA	  	Minneapolis Truck Trader
		
	SSA	  	Winston Salem Truck Trader
		
	SXA	  	Oklahoma City Truck Trader
		
	SVB	  	Gold Coast Trader
		
	SZA	  	Tulsa Truck Trader
		
	TGA	  	Southeast Texas Truck Trader
		
	TVA	  	North Texas Truck Trader
		
	VLA	  	Charlotte Truck Trader

			
	VSA	  	Lexington Truck Trader
		
	VUA	  	Memphis Truck Trader
		
	VXA	  	Norfolk Truck Trader
		
	WFA	  	Seattle Sport Utility & Van Trader
		
	WGA	  	Seattle Truck Trader Under 7000
		
	XLA	  	San Diego Sport Utility Trader
		
	XPA	  	Orange County Truck Trader
		
	XXB	  	Orange County Sport Utility Trader
		
	YUA	  	West FL Truck Trader
		
	ZPA	  	San Diego Truck Trader

  

	B.	General Merchandise – Cox Assets 

  

			
	LAA	  	Cleveland Tradin’ Times
		
	LAD	  	Auction Block South
		
	LAY	  	Auction Block North
		
	LBA	  	Columbus Tradin’ Times
		
	LCA	  	St. Louis Tradin’ Times
		
	LDA	  	Detroit Tradin’ Times
		
	LEA	  	Chicago Tradin’ Times
		
	LFA	  	Philadelphia Tradin’ Times
		
	LGA	  	Minneapolis Tradin’ Times
		
	LHA	  	North & South Carolina Tradin’ Times
		
	LIA	  	Dayton Tradin’ Post
		
	LJA	  	Toledo Tradin’ Post
		
	LKA	  	Cincinnati Tradin’ Times
		
	LLA	  	Oklahoma City Bargain Post
		
	LMA	  	Tulsa Bargain Post
		
	LNA	  	Buffalo Swap Sheet
		
	LOA	  	Rochester Swap Sheet
		
	LPA	  	Canton Mini Merchant
		
	LQA	  	Youngstown Mini Merchant
		
	LRA	  	Louisville Bargain Mart

 Schedule 2.1(i) 

Agreements Affecting the Use of the Marks 
 TPI Holdings, Inc., Trader Publishing Company, TPI, Inc., LTM Holdings, Inc., LTM Company and Landmark Target Media Properties (collectively “Trader”) are parties to a Settlement Agreement (the
“Settlement”) with The Trader Enterprises, Inc. (“Hebdo”) that was executed by Trader on March 25, 1999 in resolution of a case entitled Trader Enterprises, Inc. v. TPI Holdings, Inc. et al, Civil Action No.
IP96-0903 C, which was pending in the United States District Court for the Southern District of Indiana, Indianapolis Division (the “Action”). The Action involved various claims by the parties with the respect to use of the term
TRADER and variants thereof as a trademark for printed publications whose content consists primarily of advertisements. 
 In
the Settlement, with respect to print publications that include the term “Trader” (except for “TPI National Publications”, as described below), Trader and Hebdo agreed to a division of territories where each party may distribute
publications that use the term “Trader” in Indiana, Kentucky and Tennessee as set forth on the maps in Attachment 1 to this Schedule (such maps are listed as Exhibits A, B, and C in the Settlement). 

The other principal terms of the Settlement are as follows: 
 1. The Settlement has no bearing on the parties’ use of the term TRADER in or on the Internet. 
 2. Hebdo cannot distribute its TRADER publications in those geographic areas shown on the maps as “TPI Exclusive” areas. 
 3. Trader cannot distribute “Local TRADER publications” in those geographic areas shown on the maps as “Hebdo Exclusive” areas. 

4. Each party can distribute its TRADER publications in those geographic areas designated as “Shared Areas”. 

5. “Local TRADER publications” are defined as publications the majority of whose content contains or is directed to the
following modes of transportation and which are tailored for sale in specific local markets: (a) general interest cars (i.e., cars less than 12 model years old or newer); recreational vehicles; (b) general interest motorcycles
(i.e., motorcycles less than 12 model years old or newer); (c) small trucks (i.e., 0.75 ton or smaller trucks not less than 12 model years old or newer); or (d) boats less than 26 feet in length. (Examples of
such publications are BOAT TRADER, RV TRADER, AUTO TRADER, TRUCK TRADER, PICKUP TRUCK TRADER and CYCLE TRADER.) 
 6.
Trader is permitted to distribute its “TPI National Publications” through “Approved Outlets”. 

 a. “TPI National Publications” are defined as: AERO TRADER and CHOPPER SHOPPER,
BIG TRUCK TRADER, OLD CAR TRADER, YACHT TRADER, CORVETTE TRADER, FORD TRADER, WALNECK’S CLASSIC CYCLE TRADER and other publications which feature any of cars, motorcycles, RVs, trucks, boats or some combination thereof, provided that, no more
than five percent (5%) of the total number of ads in each such publication (as determined by ad space) may come from Hebdo’s areas of exclusivity in either of (i) Indiana or (ii) Tennessee/Kentucky. 

b. “Approved Outlets” are defined as: (i) direct-to-customer subscriptions; (ii) retail establishment at which sales
of publications consist of greater than fifty percent (50%) of such establishment’s sales; and (iii) general merchandise stores having total retail space (not including space devoted to either restaurant services or vehicle repair
services) in excess of 10,000 square feet and that merchandise the TPI National Publications substantially exclusively on mainline news racks, except for occasional promotional merchandising. 

7. Trader is also permitted to distribute TPI National Publications in specific pre-existing store units of general merchandise
“Chain” stores that do not meet the foregoing square footage requirements so long as at least eighty percent (80%) of the store units of the particular Chain do not meet the foregoing square footage or merchandising requirements.
“Chain” stores are defined as a group of commonly owned, controlled, or franchised store units operating using the identical service mark as the name of the store units. 

8. Trader has the exclusive right to distribute print publications that use the term TRADER in their name in all states other than
Indiana, Kentucky or Tennessee subject to Hebdo’s rights to acquire in the future third party publications that utilize the term TRADER and to distribute such publications in any specific geographic area in which such third party has ownership
rights in the TRADER name or mark that are superior to those of Trader (if any). 

 Attachment 1 

Territory Maps 
 See attached. 

 Schedule 2.2 

List of Registrations of Licensed Names and Marks 
  

					
	 Description
	  	Registration (Application)
No. /
Jurisdiction4	 	Registration (Filing)
Date
	 AUTO & TRUCK TRADER
	  	2,816,698	 	2/24/2004
	 AUTO TRADER
	  	1,247,037	 	8/2/1983
	 AUTO TRADER
	  	2,390,815	 	10/3/2000
	 AUTO TRADER
	  	101583 / Alabama	 	11/18/1982
	 AUTO TRADER
	  	6422 / Arkansas	 	9/2/1976
	 AUTO TRADER
	  	63902 / California	 	7/1/1981
	 AUTO TRADER
	  	19851015946 /Colorado	 	4/11/1979
	 AUTO TRADER
	  	19940067753 / Delaware	 	6/27/1994
	 AUTO TRADER
	  	923833 / Florida	 	6/30/1981
	 AUTO TRADER
	  	52896 / Illinois	 	4/13/1983
	 AUTO TRADER
	  	8754 / Kansas	 	5/11/1983
	 AUTO TRADER
	  	20030034 / Maryland	 	3/6/2003
	 AUTO TRADER
	  	M86001 / Michigan	 	11/30/1982
	 AUTO TRADER
	  	7725 / Missouri	 	4/11/1983
	 AUTO TRADER
	  	21458 / New York	 	2/24/1983
	 AUTO TRADER
	  	17218 / North Carolina	 	11/12/2002
	 AUTO TRADER
	  	773197S / Pennsylvania	 	6/13/1983
	 AUTO TRADER
	  	3970217 / Texas	 	1/29/1982
	 AUTO TRADER
	  	4250 /Virginia	 	11/9/1982
	 AUTO TRADER
	  	14180 /Washington	 	4/13/1983
	 AUTO TRADER
	  	1006798 / West Virginia	 	4/16/2003
	 AUTO TRADER
	  	791906 / Italy	 	10/4/1999
	 AUTOTRADER.COM
	  	2,381,590	 	8/29/2000
	 AUTOTRADER.COM and DESIGN
	  	(78/530,448)	 	(12/10/04)
	 COLLECTOR CAR TRADER
	  	2,294,233	 	11/23/1999
	 COLLECTOR CAR TRADERONLINE.COM
	  	2,873,929	 	8/17/2004
	 CUSTOM, ANTIQUE & SPORTSCAR TRADER
	  	1,872,467	 	1/10/1995

 

	4 	Jurisdiction only specified if not United States federal registration/application. 

					
	 Description
	  	Registration (Application)
No. /
Jurisdiction4	  	Registration (Filing)
Date
	 LUXURY CAR TRADER
	  	2,700,080	  	3/25/2003
	 MUSCLE & SPORTS CAR TRADER
	  	2,415,322	  	12/26/2000
	 OLD CAR TRADER
	  	1,911,290	  	8/15/1995
	 OLD CAR TRADER
	  	2,348,530	  	5/9/2000
	 OLD CAR TRADER
	  	T94658 / Florida	  	5/18/1994
	 PICKUP TRADER
	  	2,295,507	  	11/30/1999
	 PICK-UP TRADER
	  	1,644,398	  	5/14/1991
	 SPORT UTILITY & VAN TRADER
	  	2,215,989	  	1/5/1999
	 SPORT UTILITY TRADER
	  	2,389,676	  	9/26/2000
	 SPORTSCAR TRADER
	  	1,449,610	  	7/28/1987
	 SPORTSCAR TRADER
	  	80987 / California	  	4/21/1986
	 TRUCK & VAN TRADER
	  	2,984,718	  	8/16/2005
	 TRUCK TRADER
	  	2,817,176	  	2/24/2004
	 TRUCK TRADER
	  	70983 / California	  	10/4/1983
	 TRUCK TRADER
	  	T-2621 / Georgia	  	3/31/1983

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