Document:

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                                 EMPLOYMENT AGREEMENT

       This Agreement is between TeleTech Holdings, Inc. (the "Company" or
"TeleTech") and Michael Foss ("Foss"), and shall be effective as of December
6, 1999.

       1.     APPOINTMENT.

              a.     TeleTech hereby employs Foss as Chief Financial Officer
and President of TeleTech's Companies Group, and Foss hereby accepts such
employment with TeleTech.  Foss' first day of regular, full-time active
employment with TeleTech (the "Start Date") shall be on or before December 6,
1999, unless Foss and TeleTech agree, in advance, that Foss may begin work on
a different date.

              b.     Reporting to the Chief Executive Officer, the Chief
Financial Officer shall be responsible for managing all of the financial
affairs of the Company and shall otherwise have all the duties and
responsibilities of the highest level financial officer of a publicly held
company, and those duties and responsibilities that may be assigned by the
Chief Executive Officer.   Also reporting to the Chief Executive Officer, the
President of TeleTech's Companies Group shall be responsible for managing all
of TeleTech's technology related initiatives and programs.

              c.     Foss shall devote his full-time and best efforts to the
performance of all duties as shall be assigned to him from time to time by
TeleTech or the Chief Executive Officer.  Unless otherwise specifically
authorized in writing by TeleTech, Foss shall not engage in any other
business activity, or otherwise be gainfully employed.

              d.     Foss acknowledges that, as part of his employment duties
hereunder, Foss may be required to perform services for, and serve as an
officer and/or director of, subsidiaries and affiliates of TeleTech, on
behalf of and as requested by TeleTech, and Foss agrees to perform such
duties.

              e.     Foss warrants and represents that neither his execution
of this Agreement or any other agreement in connection herewith nor his
performance of his duties hereunder shall breach his contractual or other
obligations or duties to any prior employer, including without limitation,
Eastman Kodak.

       2.     COMPENSATION.

              a.     SALARY AND SALARY REVIEW.  Foss' starting base salary
shall be $250,000 per year, payable in equal installments in accordance with
TeleTech's standard payroll practice, less legally required withholdings.
TeleTech may, in its sole discretion, increase Foss' base salary, as and when
TeleTech deems appropriate.

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              b.     ANNUAL BONUS.   For each full calendar year hereunder,
Foss shall be entitled to an annual bonus targeted at one hundred percent of
his then current base salary; provided, however, that the actual amount paid
to Foss may be higher or lower than the targeted amount at the Company's sole
discretion. The precise amount of the bonus shall be determined based on the
achievement of Foss' Management Bonus Opportunity ("MBO") performance goals,
which goals shall be determined in advance jointly by Foss and the Chief
Executive Officer. For 1999, Foss' shall be entitled to a bonus of $75,000.
Should Foss, on starting employment with TeleTech, forfeit any additional
portion of his 1999 bonus with his previous employer, TeleTech will pay the
difference up to an additional $37,000.  Upon Foss' continued employment by
TeleTech at the time annual bonuses are paid by TeleTech for calendar year
2000, Foss shall receive a bonus of not less than seventy percent of his base
salary. Any and all bonuses hereunder shall be payable in a lump sum, less
legally required withholdings, the year following the calendar year with
respect to which the bonus is earned.

       3.     STOCK OPTIONS.

              a.     Foss shall receive a one-time sign-on option award of
250,000 non-qualified stock options with an exercise price of $12.75. This
grant shall be reflected in a stock option agreement providing, among other
things, that upon Foss' continued employment by TeleTech, these options shall
vest in equal installments on the first five anniversaries of the Start Date,
and that the vesting of such options shall be partially accelerated upon a
change of control, as described in detail in the stock option agreement.
Should Foss cease to be employed by TeleTech or any of its subsidiaries or
affiliates for any reason other than (i) for "cause" (as defined in
TeleTech's 1999 Stock Option and Incentive Plan), (ii) Foss' death, or (iii)
disability because of which Foss is unable to perform the essential functions
of his position(s), the Options shall be exercisable at any time prior to
three months after the date Foss' employment terminates.

              b.     Foss shall be eligible to participate in a management
stock option program ("MSOP") designed to grant stock options to specified
executives at the end of each year based on personal achievements and
business objectives. If awarded, options granted under the MSOP will vest in
equal annual installments over four years unless the Company elects a
different vesting schedule generally applicable to Company executives. Grants
of options in connection with the MSOP shall be made when and in an amount
determined by TeleTech in its sole discretion, and shall be subject to the
terms and conditions of a separate stock option agreement to be executed by
Foss and TeleTech, and to any terms or conditions of TeleTech's MSOP that may
be established, modified or amended from time to time.

       4.     FRINGE BENEFITS.

              a.     EXECUTIVE MEDICAL AND DENTAL INSURANCE.  Foss and his
dependents shall be eligible for coverage under the group medical and dental
insurance

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plans made available from time to time to TeleTech's executive and management
employees, beginning on the Start Date.  TeleTech shall pay premiums for Foss
and his dependents under such group medical and dental insurance plans
pursuant to the same premium-payment formula applicable to TeleTech's other
senior executives.

              b.     LIFE INSURANCE.   Subject to Foss' satisfactory
completion of a standard medical examination, Foss shall be eligible for, and
TeleTech shall provide Foss with, a $4,000,000 term life insurance policy.
TeleTech shall pay all premiums relating to such a policy. TeleTech on behalf
of Foss will maintain such insurance policy so long as Foss is employed by
TeleTech. Foss shall be the owner of such policy and shall have the right to
designate the beneficiary or beneficiaries thereof.  Upon termination of
Foss' employment for any reason whatsoever, Foss shall have the right to
continue and maintain such policy by his payment of future premiums due under
the policy.

              c.     DISABILITY INSURANCE.  Foss shall be eligible to
participate in TeleTech's group disability insurance program, as that program
may be modified from time to time, under which, in the event of a qualifying
disability and subject to the other terms and conditions of that program,
Foss shall be eligible to receive no less than 50% of his base salary and
annual bonus under paragraph 2(b), above, (calculated at 80% of his then-base
salary) beginning on the ninety-first day of a qualifying disability.

              d.     MISCELLANEOUS BENEFITS.  Foss shall receive all fringe
benefits that other TeleTech executive and management employees may from time
to time receive.

       5.     PAID LEAVE.

              a.     VACATION.   During each calendar year of Foss'
continuous, full-time active employment with TeleTech, Foss shall earn,
incrementally during each pay period, a total of twenty days of paid vacation
time.

              b.     SICK LEAVE AND HOLIDAYS.  Foss shall receive paid sick
leave and holidays under the guidelines for such leave applicable from time
to time to TeleTech's executive and management employees.

       6.     RELOCATION EXPENSES.  TeleTech shall reimburse Foss for his
reasonable expenses in relocating to the Denver, Colorado metropolitan area
up to $70,000, including, without limitation, expenses, such as the payment
of any agent's or broker's fee and other closing costs, incurred by Foss in
connection with the sale of his home, travel expenses for Foss and his family
between his present residence and Denver, Colorado, and closing costs
associated with Foss' purchase of a new home in the Denver, Colorado
metropolitan area.  All such reimbursements shall, if necessary, be grossed
up to make Foss whole on an after-tax basis for his actual out-of-pocket
expenses, up to the $70,000 limit.

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       7.     RELATIONSHIP BETWEEN THIS AGREEMENT AND OTHER TELETECH
PUBLICATIONS.  In the event of any conflict between any term of this
Agreement and any TeleTech contract, policy, procedure, guideline or other
publication, the terms of this Agreement shall control.

       8.     TERM AND TERMINATION.

              a.     TERM.  The term of this Agreement shall be two years,
commencing on the Start Date and ending on the second anniversary thereof.
This Agreement shall be renewed for successive one-year terms if the parties
agree to renew in writing at least ninety days before the expiration of the
initial two-year term or any renewal term, as the case may be.

              b.     TERMINATION BY CONSENT.  This Agreement may be
terminated at any time by the parties' mutual agreement, expressed in
writing.

              c.     TERMINATION BY TELETECH WITHOUT CAUSE.  If TeleTech
terminates Foss' employment without "cause" (as defined in TeleTech's 1999
Stock Option and Incentive Plan) during the term of this Agreement, or if
Foss' position or salary materially changes, after Foss executes a separation
agreement and legal release in a form satisfactory to TeleTech, TeleTech
shall pay Foss (i) severance compensation equal to the sum of eighteen months
of Foss' then-current base salary under paragraph 2(a), above, which shall be
payable in eighteen equal monthly installments, less legally required
withholdings, on the first business day of each month, beginning in the month
following the termination date; (ii) all of Foss' unvested stock options that
would have vested at the next succeeding vesting date under Foss' option
agreements in effect at the date of termination and (iii) a bonus equal to
70% of Foss' then current annual base salary, prorated based on his
termination date, less legally required withholdings. If TeleTech terminates
this Agreement at any time without cause under this paragraph 8(c), pays Foss
all salary and compensation earned and unpaid as of the termination date, and
offers to provide Foss severance compensation and accelerated option vesting
in the amount and on the terms specified above, TeleTech's acts in doing so
shall be in complete accord and satisfaction of any claim that Foss has or
may at any time have for compensation or payments of any kind from TeleTech
arising from or relating in whole or part to Foss' employment with TeleTech
and/or this Agreement.  Because this paragraph 8(c) is intended to provide
compensation to enable Foss to support himself in the event of Foss' loss of
employment under certain circumstances specified herein, Foss' right to
severance pay under this paragraph 8(c) shall not be triggered by the sale of
all or a portion of TeleTech's stock or assets, unless such sale results in
Foss' loss of employment, or Foss thereafter terminates this Agreement for
"Good Cause," as that term is defined in paragraph 8(g), below.

              d.     TERMINATION BY TELETECH FOR CAUSE.  TeleTech may
terminate this Agreement effective immediately for cause (as defined in
TeleTech's 1999 Stock Option and Incentive Plan), upon notice to Foss, with
TeleTech's only obligation being the

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payment of salary and compensation earned as of the date of termination, and
without liability for severance compensation of any kind.

              e.     TERMINATION UPON FOSS' DEATH.  This Agreement shall
terminate immediately upon Foss' death.  Thereafter, TeleTech shall pay to
Foss' estate (i) all compensation fully earned, and benefits fully vested as
of the last date of Foss' continuous, full-time active employment with
TeleTech; (ii) all of Foss' unvested stock options that would have vested at
the next succeeding vesting date under Foss' option agreements then in effect
and (iii) a bonus equal to 70% of Foss' then current annual base salary,
prorated based on his date of death, less legally required withholdings.
Except as specifically set forth above in this subsection (e), TeleTech shall
not be required to pay any form of severance or other compensation concerning
or on account of Foss' employment with TeleTech or the termination thereof.

              f.     TERMINATION BECAUSE OF DISABILITY.   During the first
ninety calendar days of any period during which a medical condition renders
Foss continuously unable to perform the essential functions of his position
(the "Initial Disability Period"), he shall continue to receive his base
salary pursuant to paragraph 2(a), above.  Thereafter, if Foss qualifies for
benefits under TeleTech's long term disability insurance plan (the "LTD
Plan"), then he shall remain on leave for so long as he continues to qualify
for such benefits, during which time he shall be entitled to any benefits to
which the LTD Plan entitles him, but no additional compensation from
TeleTech. If at any time after the Initial Disability Period Foss remains
unable to perform the essential functions of his position but is denied or
otherwise becomes ineligible for benefits under the LTD Plan, and then
TeleTech may terminate this Agreement and/or Foss' employment.

              g.     TERMINATION BY FOSS.  Upon the occurrence of "Good
Cause," as that term is defined below, Foss may terminate this Agreement upon
ninety days' prior written notice. As used in this paragraph 8(h), "Good
Cause" shall mean (i) a substantial and material diminution of Foss'
responsibilities and duties concerning the operation of TeleTech's business;
(ii) a material decrease in Foss' base salary and/or a material decrease in
Foss' employee benefits (other than pursuant to a general reduction or
modification of such benefits that is applicable to all of TeleTech's senior
executives); or (iii) a material change in the responsibilities or duties
assigned to Foss, as measured against Foss' responsibilities or duties
immediately prior to such change, that causes Foss to be of materially
reduced stature or responsibility; or (iv) a material change in Foss'
reporting responsibilities or duties, as measured against Foss' reporting
responsibilities or duties immediately prior to such change, that materially
curtails Foss' ability to perform the services required of Foss' position; or
(v) the occurrence of circumstances establishing constructive discharge under
the common law of the State of Colorado.   If Foss terminates this agreement
for Good Cause and executes a separation agreement in the form prescribed in
paragraph 8(c), above, he shall be entitled to the severance compensation
specified in paragraph 8(c), above.

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       9.     SUCCESSORS AND ASSIGNS.  TeleTech, its successors and assigns
may in their sole discretion assign this Agreement to any person or entity,
with or without Foss' consent.  This Agreement thereafter shall bind, and
inure to the benefit of, TeleTech's successor or assign.  Foss shall not
assign either this Agreement or any right or obligation arising hereunder.

       10.    DISPUTE RESOLUTION.

              a.     Foss and TeleTech agree that in the event of any
controversy or claim arising out of or relating to Foss' employment with
and/or separation from TeleTech, they shall negotiate in good faith to
resolve the controversy or claim privately, amicably and confidentially.
Each party may consult with counsel in connection with such negotiations.

              b.     Excepting only: (1) worker's compensation claims; (2)
unemployment compensation claims; (3) proceedings to enforce the terms of any
confidentiality covenant or to protect Confidential Information and/or
Confidential Records; and (4) claims brought under the Colorado Wage Act,
C.R.S. Sections 8-4-101, ET SEQ., all controversies and claims arising from
or relating to Foss' employment with TeleTech and/or the termination of that
employment that cannot be resolved by good-faith negotiations ("Arbitrable
Disputes") shall be resolved only by final and binding arbitration conducted
privately and confidentially in the Denver, Colorado, metropolitan area by a
single arbitrator who is a member of the panel of former judges that makes up
the Judicial Arbiter Group ("JAG"); any successor of JAG; or, if JAG or any
successor is not in existence, any entity that can provide a former judge to
serve as arbitrator (collectively, the "Dispute Resolution Service").
Without limiting the generality of the foregoing, the parties understand and
agree that this paragraph 10 shall require arbitration of all disputes and
claims that may arise at common law, such as breach of contract, express or
implied, promissory estoppel, wrongful discharge, tortious interference with
contractual rights, infliction of emotional distress, defamation, or under
federal, state or local laws, such as the Fair Labor Standards Act, the
Employee Retirement Income Security Act, the National Labor Relations Act,
Title VII of the Civil Rights Act of 1964, the Age Discrimination in
Employment Act, the Rehabilitation Act of 1973, the Equal Pay Act, the
Americans with Disabilities Act, and the Colorado Civil Rights Act. The
parties understand and agree that this Agreement evidences a transaction
involving commerce within the meaning of 9 U.S.C. Section  2, and that this
Agreement shall therefore be governed by the Federal Arbitration Act, 9
U.S.C. Sections 1, ET SEQ.

              c.     Notwithstanding any statute or rule governing
limitations of actions, any arbitration relating to or arising from any
Arbitrable Dispute shall be commenced by service of an arbitration demand
before the earlier of the one-year anniversary of the accrual of the
aggrieved party's claim pursuant to Colorado law or the one-year anniversary
of Foss' last day of employment with TeleTech.  Otherwise, all claims that

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were or could have been brought by the aggrieved party against the other
party shall be forever barred.

              d.     To commence an arbitration pursuant to this Agreement, a
party shall serve a written arbitration demand (the "Demand") on the other
party by certified mail, return receipt requested, and at the same time
submit a copy of the Demand to the Dispute Resolution Service, together with
a check payable to the Dispute Resolution Service in the amount of that
entity's then-current arbitration filing fee; provided that in no event shall
the Foss be required to pay an arbitration filing fee exceeding the sum then
required to file a civil action in the United States District Court for the
District of Colorado.  The claimant shall attach a copy of this Agreement to
the Demand, which shall also describe the dispute in sufficient detail to
advise the respondent of the nature of the dispute, state the date on which
the dispute first arose, list the names and addresses of every current or
former employee of TeleTech or any affiliate whom the claimant believes does
or may have information relating to the dispute, and state with particularity
the relief requested by the claimant, including a specific monetary amount,
if the claimant seeks a monetary award of any kind. Within thirty days after
receiving the Demand, the respondent shall mail to the claimant a written
response to the Demand (the "Response"), and submit a copy of the Response to
the Dispute Resolution Service, together with a check for the difference, if
any, between the filing fee paid by the claimant and the Dispute Resolution
Service's then-current arbitration filing fee.

              e.     Promptly after service of the Response, the parties
shall confer in good faith to attempt to agree upon a suitable arbitrator.
If the parties are unable to agree upon an arbitrator, the Dispute Resolution
Service shall select the arbitrator, based, if possible, on his or her
expertise with respect to the subject matter of the Arbitrable Dispute.

              f.     Notwithstanding the choice-of-law principles of any
jurisdiction, the arbitrator shall be bound by and shall resolve all
Arbitrable Disputes in accordance with the substantive law of the State of
Colorado, federal law as enunciated by the federal courts situated in the
Tenth Circuit, and all Colorado and Federal rules relating to the
admissibility of evidence, including, without limitation, all relevant
privileges and the attorney work product doctrine.

              g.     Before the arbitration hearing, TeleTech and Foss shall
each be entitled to take a discovery deposition of up to three persons with
knowledge of the dispute.  Upon the written request of either party, the
other party shall promptly produce documents relevant to the Arbitrable
Dispute or reasonably likely to lead to the discovery of admissible evidence.
The manner, timing and extent of any further discovery shall be committed to
the arbitrator's sound discretion, provided that under no circumstances shall
the arbitrator allow more depositions or interrogatories than permitted by
the presumptive limitations set forth in F.R.Civ.P. 30(a)(2)(A) and 33(a).
The arbitrator shall levy appropriate sanctions, including an award of
reasonable

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attorneys' fees, against any party that fails to cooperate in good faith in
discovery permitted by this paragraph 10 or ordered by the arbitrator.

              h.     Before the arbitration hearing, any party may by motion
seek judgment on the pleadings as contemplated by F.R.Civ.P. 12 and/or
summary judgment as contemplated by F.R.Civ.P. 56.  The other party may file
a written response to any such motion, and the moving party may file a
written reply to the response.  The arbitrator: may in his or her discretion
conduct a hearing on any such motion; shall give any such motion due and
serious consideration, resolving the motion in accordance with F.R.Civ.P. 12
and/or a F.R.Civ.P. 56, as the case may be, and other governing law, pursuant
to paragraph 10(f), above; and shall issue a written award concerning any
such motion no fewer than ten days before any evidentiary hearing conducted
on the merits of any claim asserted in the arbitration.

              i.     Within thirty days after the arbitration hearing is
closed, the arbitrator shall issue a written award setting forth his or her
decision and the reasons therefor.  If a party prevails on a statutory claim
that affords the prevailing party the right to recover attorneys' fees and/or
costs, then the arbitrator shall award to the party that substantially prevails
in the arbitration its costs and expenses, including reasonable attorneys'
fees.  The arbitrator's award shall be final, nonappealable and binding upon
the parties, subject only to the provisions of 9 U.S.C. Section 10, and may be
entered as a judgment in any court of competent jurisdiction.

              j.     The parties agree that reliance upon courts of law and
equity can add significant costs and delays to the process of resolving
disputes.  Accordingly, they recognize that an essence of this Agreement is
to provide for the submission of all Arbitrable Disputes to binding
arbitration. Therefore, if any court concludes that any provision of this
paragraph 10 is void or voidable, the parties understand and agree that the
court shall reform each such provision to render it enforceable, but only to
the extent absolutely necessary to render the provision enforceable and only
in view of the parties' express desire that Arbitrable Disputes be resolved
by arbitration and, to the greatest extent permitted by law, in accordance
with the principles, limitations and procedures set forth in this Agreement.

       11.    MISCELLANEOUS.

              a.     GOVERNING LAW.  This Agreement, and all other disputes
or issues arising from or relating in any way to TeleTech's relationship with
Foss, shall be governed by the internal laws of the State of Colorado,
irrespective of the choice of law rules of any jurisdiction.

              b.     SEVERABILITY. If any court of competent jurisdiction
declares any provision of this Agreement invalid or unenforceable, the
remainder of the Agreement shall remain fully enforceable.  To the extent
that any court concludes that any provision of this Agreement is void or
voidable, the court shall reform such provision(s)

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to render the provision(s) enforceable, but only to the extent absolutely
necessary to render the provision(s) enforceable.

              c.     INTEGRATION.  This Agreement constitutes the entire
agreement of the parties and a complete merger of prior negotiations and
agreements and, except as provided in the preceding subparagraph 10(j), shall
not be modified by word or deed, except in a writing signed by Foss and the
Chief Executive Officer.

              d.     WAIVER.  No provision of this Agreement shall be deemed
waived, nor shall there be an estoppel against the enforcement of any such
provision, except by a writing  signed by the party charged with the waiver
or estoppel.  No waiver shall be deemed continuing unless specifically stated
therein, and the written waiver shall operate only as to the specific term or
condition waived, and not for the future or as to any act other than that
specifically waived.

              e.     CONSTRUCTION.  Headings in this Agreement are for
convenience only and shall not control the meaning of this Agreement.
Whenever applicable, masculine and neutral pronouns shall equally apply to
the feminine genders; the singular shall include the plural and the plural
shall include the singular.  The parties have reviewed and understand this
Agreement, and each has had a full opportunity to negotiate the agreement's
terms and to consult with counsel of their own choosing.  Therefore, the
parties expressly waive all applicable common law and statutory rules of
construction that any provision of this Agreement should be construed against
the agreement's drafter, and agree that this Agreement and all amendments
thereto shall be construed as a whole, according to the fair meaning of the
language used.

              f.     COUNTERPARTS AND TELECOPIES.  This agreement may be
executed in counterparts, or by copies transmitted by telecopier, which
counterparts and/or facsimile transmissions shall have the same force and
effect as had the contract been executed in person and in original form.

FOSS ACKNOWLEDGES AND AGREES: THAT HE UNDERSTANDS THIS AGREEMENT; THAT HE
ENTERS INTO IT FREELY, KNOWINGLY, AND MINDFUL OF THE FACT THAT IT CREATES
IMPORTANT LEGAL OBLIGATIONS AND AFFECTS HIS LEGAL RIGHTS; AND THAT HE
UNDERSTANDS THE NEED TO CONSULT CONCERNING THIS AGREEMENT WITH LEGAL COUNSEL
OF HIS OWN CHOOSING, AND HAS HAD A FULL AND FAIR OPPORTUNITY TO DO SO.

                                [SIGNATURES FOLLOW]

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                                        TeleTech Holdings, Inc.

/s/ Michael Foss                        By:  /s/ Scott Thompson
---------------------------------          --------------------------------
Michael Foss                            Print name:  Scott Thompson
                                                   ------------------------
Date:  12/6/99
     ----------------------------       As its:  CEO and President
                                               ----------------------------

                                        Date:  12/6/99
                                             ------------------------------

                                       10<PAGE>

                                                                    EXHIBIT 10.1

                          NABISCO GROUP HOLDINGS CORP.
                          1990 LONG TERM INCENTIVE PLAN
                (AS AMENDED AND RESTATED THROUGH MARCH 17, 2000)

     1. PURPOSE OF PLAN

     The Nabisco Group Holdings Corp. 1990 Long Term Incentive Plan (the "Plan")
is amended and restated effective June 15, 1999, to reflect corporate
transactions pursuant to which RJR Nabisco Holdings Corp. became known as
Nabisco Group Holdings Corp. The Plan is designed:

     (a) to promote the long term financial interests and growth of Nabisco
Group Holdings Corp. and subsidiaries (the "Corporation") by attracting and
retaining management personnel with the training, experience and ability to
enable them to make a substantial contribution to the success of the
Corporation's business;

     (b) to motivate management personnel by means of growth-related incentives
to achieve long range goals; and

     (c) to further the identity of interests of participants with those of the
stockholders of the Corporation through opportunities for increased stock, or
stock-based, ownership in the Corporation.

     2. DEFINITIONS

     As used in the Plan, the following words shall have the following meanings:

     (a) "Base Value" means not less than the Fair Market Value on the date a
Stock Appreciation Right is granted, or, in the case of a Stock Appreciation
Right granted retroactively in tandem with (or in replacement of) an outstanding
stock option, not less than the exercise price of such option;

     (b) "Board of Directors" means the Board of Directors of NGH;

     (c) "Code" means the Internal Revenue Code of 1986, as amended;

     (d) "Committee" means the Compensation Committee of the Board of Directors;

     (e) "Common Stock" or "Share" means common stock of NGH which may be

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authorized but unissued, or issued and reacquired;

     (f) "Effective Date" shall have the meaning set forth in Section 12;

     (g) "Exchange Act" means the Securities Exchange Act of 1934, as amended;

     (h) "Fair Market Value" means such value of a Share as reported for stock
exchange transactions and/or determined in accordance with any applicable
resolutions or regulations of the Committee in effect at the relevant time;

     (i) "Grant Agreement" means an agreement between NGH and a Participant that
sets forth the terms, conditions and limitations applicable to a Grant;

     (j) "Grant" means an award made to a Participant pursuant to the Plan and
described in Paragraph 5, including, without limitation, an award of an
Incentive Stock Option, Other Stock Option, Stock Appreciation Right, Restricted
Stock, Performance Units or Performance Shares or any combination of the
foregoing;

     (k) "Incentive Stock Options" shall have the meaning set forth in Section
5(a);

     (l) "NGH" means Nabisco Group Holdings Corp.

     (m) "Other Stock Options" shall have the meaning set forth in Section 5(b);

     (n) "Options" shall mean Incentive Stock Options and Other Stock Options;

     (o) "Participant" means any employee, or other person having a unique
relationship with NGH or one of its Subsidiaries, to whom one or more Grants
have been made and such Grants have not all been forfeited or terminated under
the Plan; provided, however, a non-employee director of NGH or one of its
Subsidiaries may not be a Participant;

     (p) "Performance Units" shall have the meaning set forth in Section 5(e);

     (q) "Performance Shares" shall have the meaning set forth in Section 5(f);

     (r) "Restricted Stock" shall have the meaning set forth in Section 5(d);

     (s) "Stock Appreciation Rights" shall have the meaning set forth in Section
5(c); and

     (t) "Subsidiary" means any corporation or other entity in which NGH has a
significant equity or other interest as determined by the Committee.

     3. ADMINISTRATION OF PLAN

     (a) The Plan shall be administered by the Committee or, in lieu of the
Committee, the Board of Directors. The Committee may adopt its own rules of
procedure, and the

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action of a majority of the Committee, taken at a meeting or taken without a
meeting by a writing signed by such majority, shall constitute action by the
Committee. The Committee shall have the power and authority to administer,
construe and interpret the Plan, to make rules for carrying it out and to make
changes in such rules. Any such interpretations, rules, and administration shall
be consistent with the basic purposes of the Plan.

     (b) The Committee may delegate to the Chief Executive Officer and to other
senior officers of the Corporation its duties under the Plan, subject to such
conditions and limitations as the Committee shall prescribe, except that only
the Committee may designate and make Grants to Participants who are subject to
Section 16 of the Exchange Act.

     (c) The Committee may employ attorneys, consultants, accountants,
appraisers, brokers or other persons. The Committee, NGH, and the officers and
directors of NGH shall be entitled to rely upon the advice, opinions or
valuations of any such persons. All actions taken and all interpretations and
determinations made by the Committee in good faith shall be final and binding
upon all Participants, NGH and all other interested persons. No member of the
Committee shall be personally liable for any action, determination or
interpretation made in good faith with respect to the Plan or the Grants, and
all members of the Committee shall be fully protected by NGH with respect to any
such action, determination or interpretation.

     4. ELIGIBILITY

     The Committee may from time to time make Grants under the Plan to such
employees, or other persons having a unique relationship with NGH or any of its
Subsidiaries, and in such form and having such terms, conditions and limitations
as the Committee may determine. No Grants may be made under this Plan to
non-employee directors of NGH or any of its Subsidiaries. Grants may be granted
singly, in combination or in tandem. The terms, conditions and limitations of
each Grant under the Plan shall be set forth in a Grant Agreement, in a form
approved by the Committee, consistent, however, with the terms of the Plan;
provided, however, such Grant Agreement shall contain provisions dealing with
the treatment of Grants in the event of the termination, death or disability of
a Participant, and may also include provisions concerning the treatment of
Grants in the event of a change of control of NGH.

     5. GRANTS

     From time to time, the Committee will determine the forms and amounts of
Grants for Participants. Such Grants may take the following forms in the
Committee's sole discretion:

     (a) INCENTIVE STOCK OPTIONS - These are stock options within the meaning of
Section 422 of the Code to purchase Common Stock. In addition to other
restrictions contained in the Plan, an option granted under this Section 5(a),
(i) may not be exercised

                                      -3-
<PAGE>

more than 10 years after the date it is granted, (ii) may not have an option
price less than the Fair Market Value of Common Stock on the date the option is
granted, (iii) must otherwise comply with Code Section 422, and (iv) must be
designated as an "Incentive Stock Option" by the Committee. The maximum
aggregate Fair Market Value of Common Stock (determined at the time of each
Grant) with respect to which any Participant may first exercise Incentive Stock
Options under this Plan and any Incentive Stock Options granted to the
Participant for such year under any plans of NGH or any Subsidiary in any
calendar year is $100,000. Payment of the option price shall be made in cash or
in shares of Common Stock, or a combination thereof, in accordance with the
terms of the Plan, the Grant Agreement, and of any applicable guidelines of the
Committee in effect at the time.

     (b) OTHER STOCK OPTIONS - These are options to purchase Common Stock which
are not designated by the Committee as "Incentive Stock Options". At the time of
the Grant the Committee shall determine, and shall have contained in the Grant
Agreement or other Plan rules, the option exercise period, the option price, and
such other conditions or restrictions on the grant or exercise of the option as
the Committee deems appropriate. In addition to other restrictions contained in
the Plan, an option granted under this Section 5(b), (i) may not be exercised
more than 15 years after the date it is granted and (ii) may not have an option
exercise price less than the Fair Market Value of Common Stock on the date the
option is granted. Payment of the option price shall be made in cash or in
shares of Common Stock, or a combination thereof, in accordance with the terms
of the Plan and of any applicable guidelines of the Committee in effect at the
time. Payment of the option price may also be made by tender of an amount equal
to the full exercise price which has been borrowed from NGH or one of its
Subsidiaries if the Participant also authorizes the concurrent sale of the
exercised Common Stock by a broker (through an arrangement established by NGH,
or one of its Subsidiaries, for Participants) and repays the borrowing, all in
accordance with any applicable guidelines of the Committee.

     (c) STOCK APPRECIATION RIGHTS - These are rights that on exercise entitle
the holder to receive the excess of (i) the Fair Market Value of a share of
Common Stock on the date of exercise over (ii) the Base Value multiplied by
(iii) the number of rights exercised in cash, stock or a combination thereof as
determined by the Committee. Stock Appreciation Rights granted under the Plan
may, but need not be, granted in conjunction with an Option under Paragraphs
5(a) or 5(b).

     The Committee, in the Grant Agreement or by other Plan rules, may impose
such conditions or restrictions on the exercise of Stock Appreciation Rights as
it deems appropriate, and may terminate, amend, or suspend such Stock
Appreciation Rights at any time. No Stock Appreciation Right granted under this
Plan may be exercised more than 15 years after the date it is granted.

     (d) RESTRICTED STOCK - Restricted Stock is a Grant of Common Stock or stock
units equivalent to Common Stock subject to such conditions and restrictions as
the Committee shall determine. Any rights to dividends or dividend equivalents
accruing due to a grant of Restricted Stock shall also be determined by the
Committee. Grants of Restricted Stock

                                      -4-
<PAGE>

shall be subject to a normal minimum vesting schedule of 3 years. The number of
shares of Restricted Stock and the restrictions or conditions on such shares, as
the Committee may determine, shall be set forth in the Grant Agreement or by
other Plan rules, and the certificate for the Restricted Stock shall bear
evidence of the restrictions or conditions.

     (e) PERFORMANCE UNITS - These are rights, denominated in cash or cash
units, to receive, at a specified future date, payment in cash or stock of an
amount equal to all or a portion of the value of a unit granted by the
Committee. At the time of the Grant, in the Grant Agreement or by other Plan
rules, the Committee must determine the base value of the unit, the performance
factors applicable to the determination of the ultimate payment value of the
unit as set forth in Section 7 and the period over which performance will be
measured.

     (f) PERFORMANCE SHARES - These are rights granted in the form of Common
Stock or stock units equivalent to Common Stock to receive, at a specified
future date, payment in cash or Common Stock, as determined by the Committee, of
an amount equal to all or a portion of the Fair Market Value at which the Common
Stock is traded on the last day of the specified performance period of a
specified number of shares of Common Stock based on performance during the
period. At the time of the Grant, the Committee, in the Grant Agreement or by
Plan rules, will determine the factors which will govern the portion of the
Grants so payable as set forth in Section 7 and the period over which
performance will be measured.

     6. LIMITATIONS AND CONDITIONS

     (a) The number of shares available for Grants under this Plan shall be 33
million shares of the authorized Common Stock as of the Effective Date. The
maximum number of Shares subject to Grants of Options and Stock Appreciation
Rights made after December 31, 1996 to any one Participant in any calendar year
shall not exceed 2 million shares for each type of Grant, plus any amount of
shares that were available within this limit for such type of Grant for any
prior year such limitation was in effect and which were not covered by Options
or Stock Appreciation Rights granted to such Participant during such year. No
more than 3 million shares of Common Stock may be granted as Incentive Stock
Options after December 31, 1996. The maximum payment that any one Participant
may be paid in respect of any Grant of Performance Units granted for any
specified performance period shall not exceed $10 million. The maximum payment
that any one Participant may receive in respect of any Grant of Performance
Shares granted for any specified performance period shall not exceed 500,000
shares of Common Stock or the cash equivalent thereof. The aggregate maximum
number of shares of Common Stock to which Restricted Stock or Performance Shares
granted after December 31, 1996 may relate shall not exceed 3 million shares.
Shares related to Grants that are forfeited, terminated, cancelled, expire
unexercised, settled in cash in lieu of stock, received in full or partial
payment of any exercise price or in such manner that all or some of the Shares
covered by a Grant are not issued to a Participant, shall immediately become
available for Grants. A Grant may contain the right to receive dividends or
dividend equivalent payments which may be paid

                                      -5-
<PAGE>

either currently, credited to a Participant or deemed invested in shares or
share units of Common Stock. Any such crediting of dividends or dividend
equivalents or reinvestment in Shares may be subject to such conditions,
restrictions and contingencies as the Committee shall establish, including the
reinvestment of such credited amounts in Common Stock equivalents. Subject to
the overall limitation on the number of shares of Common Stock that may be
delivered under this Plan, the Committee may use available shares of Common
Stock as the form of payment for compensation, grants or rights earned or due
under any other compensation plans or arrangements of NGH, including the plan of
any entity acquired by NGH.

     (b) At the time a Grant is made or amended or the terms or conditions of a
Grant are changed, the Committee may provide for limitations or conditions on
such Grant. NGH may adopt other compensation programs, plans or arrangements as
it deems appropriate.

     (c) Nothing contained herein shall affect the right of the Corporation to
terminate any Participant's employment at any time or for any reason.

     (d) Deferrals of Grant payouts may be provided for, at the sole discretion
of the Committee, in the Grant Agreements.

     (e) No benefit under the Plan shall, prior to receipt thereof by the
Participant, be in any manner liable for or subject to the debts, contracts,
liabilities, engagements, or torts of the Participant.

     (f) Except to the extent otherwise provided in any other retirement or
benefit plan, any grant under this Plan shall not be deemed compensation for
purposes of computing benefits or contributions under any retirement plan of NGH
or its Subsidiaries and shall not affect any benefits under any other benefit
plan of any kind or subsequently in effect under which the availability or
amount of benefits is related to level of compensation.

     This Plan is not a "Retirement Plan" or "Welfare Plan" under the Employee
Retirement Income Security Act of 1974, as amended. This Plan shall be unfunded
and shall not create (or be construed to create) a trust or a separate fund or
funds. The Plan shall not establish any fiduciary relationship between NGH and
any Participant or beneficiary of a Participant. To the extent any person holds
any obligation of NGH by virtue of an award granted under this Plan, such
obligation shall merely constitute a general unsecured liability of NGH and
accordingly shall not confer upon such person any right, title or interest in
any assets of NGH.

     (g) Unless the Committee determines otherwise, no benefit or promise under
the Plan shall be secured by any specific assets of NGH or any of its
Subsidiaries, nor shall any assets of NGH or any of its Subsidiaries be
designated as attributable or allocated to the satisfaction of NGH's obligations
under the Plan.

                                      -6-
<PAGE>

     7. PERFORMANCE FACTORS

     The performance factors selected by the Compensation Committee in respect
of Performance Units and Performance Shares shall be based on any one or more of
the following: price of Common Stock or the stock of any affiliate, shareholder
return, return on equity, return on investment, return on capital, return on
invested capital, economic profit, economic value added, net income, cash net
income, free cash flow, earnings per share, cash earnings per share, operating
company contribution or market share. These factors shall have a minimum
performance standard below which no amount will be paid and may have a maximum
performance standard above which no additional payments will be made. The
applicable performance period shall not exceed 10 years.

     8. ADJUSTMENTS

     (a) In the event of any stock split, spin-off, stock dividend,
extraordinary cash dividend, stock combination or reclassification,
recapitalization or merger, change in control, or similar event, the Committee
may adjust appropriately the number or kind of shares subject to the Plan and
available for or covered by Grants, share prices related to outstanding Grants
and the other applicable limitations of Section 6(a), and make such other
revisions to outstanding Grants and the LTIP as it deems are equitably required.

     (b) In the event of a Change of Control, except as otherwise set forth in
the terms of a Grant:

              (i) Options granted pursuant to paragraphs 5(a) or 5(b) hereof
shall become fully vested and exercisable; provided, however, that the Committee
may make a cash payment to Participants (A) in cancellation of such Options as
provided in the applicable Grant Agreements or any amendments or deemed
amendments thereto entered into by NGH and the Participant in such amount as
shall be provided in such Grant Agreements or amendments or (B) in lieu of the
delivery of shares upon exercise, equal to the product of (x) and (y), where (x)
is the excess of the Fair Market Value on the date of exercise over the exercise
price, and (y) is the number of Shares subject to the stock options being
exercised;

              (ii) Stock Appreciation Rights shall become fully vested and
exercisable;

              (iii) Restricted Stock shall have all restrictions removed;

              (iv) Performance Units whose performance period ends after the
date of the Change of Control shall become vested as to a percentage of
Performance Units granted equal to the number of months (including partial
months) in the performance period before the date of the Change of Control,
divided by the total number of months in the performance period. The value of
the Performance Units shall be equal to the greater of the target value of the
Performance Units or the value derived from the actual

                                      -7-
<PAGE>

performance as of the date of the Change of Control;

              (v) Performance Shares whose performance period ends after the
date of the Change of Control shall become vested pro rata as to the number of
Performance Shares granted equal to the number of months (including partial
months) in the performance period before the date of Change of Control, divided
by the total number of months in the performance period. The prorated number of
Performance Shares derived from the preceding calculation shall be further
adjusted by applying the higher of target or actual performance to the date of
Change of Control; and

              (vi) The Committee shall have authority to establish or to revise
the terms of any such Grant or any other Grant as it, in its discretion, deems
appropriate; provided, however, that the Committee may not make revisions that
are adverse to the Participant without the Participant's consent unless such
revision is provided for or contemplated in the terms of the Grant.

     (c)  As used herein, a "Change of Control" shall occur on the date upon
which one of the following events occurs (except as otherwise provided in
paragraph (iii) below):

          (i)  Any individual, corporation, partnership, group, associate or
               other entity or "person" as such term is defined in Section 14(d)
               of the Securities Exchange Act of 1934 (the "Exchange Act"),
               other than Nabisco Holdings Corp. ("NHC"), the Corporation or any
               of their Subsidiaries, or any employee benefit plan(s) sponsored
               by NHC, the Corporation or any of their subsidiaries, is or
               becomes the "beneficial owner" (as defined in Rule 13D-3 under
               the Exchange Act), directly or indirectly, of 30% or more of the
               combined voting power of NHC or the Corporation's outstanding
               securities ordinarily having the right to vote at elections of
               directors;

          (ii) Individuals who constitute the Board of Directors of either NHC
               or the Corporation on January 1, 2000 (each such Board the
               "Incumbent Board") cease for any reason to constitute at least a
               majority of the Board of NHC or the Corporation, as the case may
               be, provided that any person becoming a director subsequent to
               such date hereof whose election, or nomination for election by
               NHC's or the Corporation's shareholders, as the case may be, was
               approved by a vote of at least three-quarters of the directors
               comprising that Incumbent Board (either by a specific vote or by
               approval of the proxy statement of NHC or the Corporation, as the
               case may be, in which such person is named a nominee of NHC or
               the Corporation, as the case may be, but excluding for this
               purpose any such individual whose initial assumption of office
               occurs as a result of either an actual or threatened election
               contest (as such terms are used in Rule 14a-11 of Regulation 14A
               promulgated under the Exchange Act) or other actual or threatened
               solicitation of proxies or consents by or on behalf of an
               individual, corporation, partnership, group,

                                      -8-
<PAGE>

               associate or other entity of "person" other than NHC's or the
               Corporation's Board, as the case may be, shall be, for purposes
               of this paragraph (ii), considered as though such person were a
               member of the Incumbent Board.

          (iii)The approval by the shareholders of NHC or the Corporation, as
               the case may be, of a plan or agreement providing (A) for a
               merger or consolidation of NHC or the Corporation, as the case
               may be, other than with a wholly-owned subsidiary or with the
               Corporation, NHC or any of their subsidiaries, and other than a
               merger or consolidation that would result in the voting
               securities of NHC or the Corporation, as the case may be,
               outstanding immediately prior thereto continuing to represent
               (either by remaining outstanding or by being converted into
               voting securities of the surviving entity) more than 50% of the
               combined voting power of the voting securities of NHC or the
               Corporation, as the case may be, of such surviving entity
               outstanding immediately after such merger or consolidation or (B)
               for a sale, exchange or other disposition of all or substantially
               all of the assets of NHC or the Corporation. If any of the events
               enumerated in this paragraph (iii) occurs, the Corporation's
               Board of Directors shall determine the effective date of the
               Change of Control resulting therefrom.

     For purposes hereof, "Subsidiary" of NHC or the Corporation means any
entity of which securities or other ownership interests having ordinary voting
power to elect a majority of the board of directors or other persons performing
similar functions are at the time directly or indirectly owned by NHC or the
Corporation, as the case may be.

     9. AMENDMENT AND TERMINATION

     The Committee shall have the authority to make such amendments to any terms
and conditions applicable to outstanding Grants as are consistent with this
Plan, provided that, except for adjustments under Paragraph 8(a) hereof, no such
action shall modify such Grant in a manner adverse to the Participant without
the Participant's consent except as such modification is provided for or
contemplated in the terms of the Grant. Except as provided in Section 8(a), the
exercise price of any outstanding Option or Stock Appreciation Right may not be
adjusted or amended, whether through amendment, cancellation or replacement,
unless such adjustment or amendment is properly approved by NGH's shareholders.
Likewise, the share and payment limitations set forth in Section 6(a) cannot be
increased, and the minimum Option or Stock Appreciation Right grant price
limitations set forth in Sections 5(a), 5(b) and 5(c) cannot be reduced, in
either case without proper shareholder approval. Subject to the foregoing, NGH's
Board of Directors may amend, suspend or terminate this Plan as it deems
necessary and appropriate to better achieve the Plan's purpose.

     10. FOREIGN OPTIONS AND RIGHTS

                                      -9-
<PAGE>

     (a) The Committee may make Grants to employees who are subject to the tax
laws of nations other than the United States, which Grants may have terms and
conditions that differ from the terms thereof as provided elsewhere in the Plan
for the purpose of complying with the foreign tax laws. Grants of stock options
may have terms and conditions that differ from Incentive Stock Options and Other
Stock Options for the purpose of complying with the foreign tax laws.

     (b) The terms and conditions of stock options granted under Paragraph 10(a)
may differ from the terms and conditions which the Plan would require to be
imposed upon Incentive Stock Options and Other Stock Options if the Committee
determines that the Grants are desirable to promote the purposes of the Plan.

     11. WITHHOLDING TAXES

     The Corporation shall have the right to deduct from any payment or
settlement made under the Plan any federal, state or local income or other taxes
required by law to be withheld with respect to such payment.

     12. EFFECTIVE DATE AND TERMINATION DATES

     The Plan shall be effective on and as of April 16, 1997, subject to the
approval of NGH's shareholders, and shall terminate ten years later, subject to
earlier termination by the Board of Directors pursuant to Paragraph 9. The terms
of Grants made on or before the expiration of the Plan shall extend beyond such
expiration. Grants made under the Plan prior to the Effective Date shall be
governed by the terms of the Plan as in effect on the date such Grant was made.

                                      -10-

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