Document:

Exhibit 10.3

                          REGISTRATION RIGHTS AGREEMENT

     This  Registration  Rights  Agreement  ("Agreement"), dated as of July 14,
2006,  is  made  by  and between SimplaGene USA, Inc., a Nevada corporation (the
"Company"),  and  Craig Laughlin, an individual residing in the city of Hopkins,
Minnesota  ("Laughlin")  and  is  entered  into  by  the  Company  in  partial
consideration  of  the sale of shares of common stock of the Company by Laughlin
to  the  Company's newly acquired subsidiary, New Colorado Prime Holdings, Inc.,
pursuant  to  a  Stock  Purchase  Agreement  of  event  date  herewith.

     The  Company  and  Laughlin  hereby  agree  as  follows:

     1.     Definitions.
            -----------
"Advice"  shall  have  the  meaning  set  forth  in  Section  6(c).
 ------

"Commission"  means  the  United  States  Securities  and  Exchange  Commission.
 ----------

"Effectiveness  Date"  means  the  date  of  any  order issued by the Commission
 -------------------
pursuant  to  which  any  Registration  Statement  becomes  effective  under the
Securities  Act  of  1933  ("Securities  Act").

"Effectiveness  Period"  means  the  period  from  the Effectiveness Date to the
 -------------
earlier  of  the  date all Registrable Securities have been sold and transferred
free of restriction on transfer by reference to the registration requirements of
the  Securities  Act,  or  December  1,  2007.

"Filing  Date"  means  the  date  the  Company  proposes  to file a Registration
 ------------
Statement  with  the  Commission.

"Holder"  or  "Holders"  means  Craig  Laughlin, the legal representative of his
 ------        -------
estate,  or  his  heirs, who are the holder or holders, as the case may be, from
time  to  time  of  Registrable  Securities.

"Indemnified  Party"  shall  have  the  meaning  set  forth  in  Section  5(c).
 ------------------

"Indemnifying  Party"  shall  have  the  meaning  set  forth  in  Section  5(c).
 -------------------

"Losses"  shall  have  the  meaning  set  forth  in  Section  5(a).
 ------

"Proceeding"  means  an  action,  claim,  suit,  investigation  or  proceeding
 ----------
(including,  without limitation, an investigation or partial proceeding, such as
a  deposition),  whether  commenced  or  threatened.

"Prospectus"  means  the  prospectus  included  in  the  Registration  Statement
 ----------
(including,  without  limitation,  a  prospectus  that  includes any information
previously  omitted from a prospectus filed as part of an effective registration
statement  in  reliance upon Rule 430A promulgated under the Securities Act), as
amended  or supplemented by any prospectus supplement, with respect to the terms
of  the  offering  of  any  portion of the Registrable Securities covered by the
Registration  Statement,  and  all  other  amendments  and  supplements  to  the
Prospectus,  including  post-effective amendments, and all material incorporated
by  reference  or  deemed  to  be  incorporated by reference in such Prospectus.

"Registrable  Securities" means all of the shares of common stock of the Company
 -----------------------
represented  by  certificate  nos.' 1205, 1206, 1207, and 1208 registered in the
name of Craig Laughlin as of the date hereof, together with any shares of common
stock  issued  or issuable upon any stock split, dividend or other distribution,
recapitalization  or  similar  event  with  respect  to  the  foregoing.

"Registration  Statement" means each registration statement filed by the Company
 -----------------------
as  described  in Section 2, including (in each case) the Prospectus, amendments
and  supplements to the registration statement or Prospectus, including pre- and
post-effective  amendments,  all exhibits thereto, and all material incorporated
by  reference  or  deemed  to  be  incorporated by reference in the registration
statement.

"Rule  415"  means  Rule  415  promulgated  by  the  Commission  pursuant to the
 ---------
Securities  Act,  as  such Rule may be amended from time to time, or any similar
rule  or regulation hereafter adopted by the Commission having substantially the
same  purpose  and  effect  as  such  Rule.

"Rule  424"  means  Rule  424  promulgated  by  the  Commission  pursuant to the
 ---------
Securities  Act,  as  such Rule may be amended from time to time, or any similar
rule  or regulation hereafter adopted by the Commission having substantially the
same  purpose  and  effect  as  such  Rule.

     2.     Registration.  If  at any time prior to December 1, 2007 the Company
            ------------
shall determine to prepare and file with the Commission a Registration Statement
relating  to  an offering for its own account or the account of others under the
Securities  Act  of any of its equity securities, other than on Form S-4 or Form
S-8  (each  as  promulgated  under the Securities Act) or their then equivalents
relating  to  equity  securities  to  be  issued  solely  in connection with any
acquisition  of  any  entity  or  business  or  equity  securities  issuable  in
connection  with  stock option or other employee benefit plans, then the Company
shall  send to each Holder a written notice of such determination and, if within
fifteen  days after the date of such notice, any such Holder shall so request in
writing,  the  Company  shall  include in such Registration Statement all or any
part  of such Registrable Securities such Holder requests to be registered. Each
Holder  agrees  to  furnish to the Company a completed questionnaire in the form
attached  to  this  Agreement as Annex A (a "Selling Holder Questionnaire") with
                                             ----------------------------
its  written  request  for  inclusion  of  its  Registrable  Securities  in  the
Registration  Statement,  and  provide such other information as may be required
for  inclusion  into  the  Registration  Statement.  The  Company  shall  not be
required  to  include  the  Registrable Securities of a Holder in a Registration
Statement  who  fails to furnish to the Company a fully completed Selling Holder
Questionnaire.

     3.     Registration  Procedures.  In  connection  with  the  Company's
            ------------------------
registration  obligations  hereunder,  the  Company  shall:

     (a)     Not  less  than  five  days  prior  to the filing of a Registration
Statement  or any related Prospectus or any amendment or supplement thereto, the
Company  shall  furnish  to  the  Holders  copies  of the "Selling Stockholders"
section  of  such  document,  the  "Plan  of  Distribution"  and any risk factor
contained  in  such document that addresses specifically this transaction or the
Selling Stockholders, as proposed to be filed which documents will be subject to
the  review of such Holders.  Any corrections provided by a Holder by the end of
the  third  day following receipt of such draft documents may be included in the
filing  without further notice or approval of the Holder.  The Company shall not
file  a  Registration  Statement  or  any  such  Prospectus or any amendments or
supplements  thereto  that  contains  any  disclosure regarding the Holders that
varies  from  the  disclosure  set forth in the Selling Holder Questionnaire (as
corrected  by  the  Holders), without the prior approval of the affected Holder.

     (b)     The  company  shall  use commercially reasonable efforts to prepare
and  file  with  the  Commission  such  amendments,  including  post-effective
amendments,  to the Registration Statement and the Prospectus used in connection
therewith  as  may  be necessary to keep the Registration Statement continuously
effective  as  to  the  applicable  Registrable Securities for the Effectiveness
Period  and  prepare  and  file with the Commission such additional Registration
Statements  in  order to register for resale under the Securities Act all of the
Registrable  Securities,  cause  the  related  Prospectus  to  be  amended  or
supplemented  by  any  required Prospectus supplement, and as so supplemented or
amended  to  be  filed  pursuant  to  Rule  424;

     (c)     Respond as promptly as reasonably possible to any comments received
from  the Commission with respect to the Registration Statement or any amendment
thereto  and,  as  promptly  as  reasonably  possible, upon request, provide the
Holders  true  and  complete  copies  of  all  correspondence  from  and  to the
Commission  relating  to  the  Registration  Statement;

     (d)     Notify the Holders of Registrable Securities to be sold as promptly
as reasonably possible and (if requested by any such Person) confirm such notice
in writing promptly following the day (i)(A) when a Prospectus or any Prospectus
supplement or post-effective amendment to the Registration Statement is proposed
to  be filed; (B) when the Commission notifies the Company whether there will be
a "review" of the Registration Statement and whenever the Commission comments in
writing  on  the  Registration Statement (the Company shall upon request provide
true  and  complete  copies thereof and all written responses thereto to each of
the  Holders);  and  (C)  with  respect  to  the  Registration  Statement or any
post-effective  amendment,  when  the  same  has  become  effective; (ii) of any
request  by  the Commission or any other Federal or state governmental authority
during  the period of effectiveness of the Registration Statement for amendments
or  supplements  to  the  Registration Statement or Prospectus or for additional
information;  (iii)  of  the  issuance by the Commission or any other federal or
state  governmental  authority of any stop order suspending the effectiveness of
the  Registration Statement covering any or all of the Registrable Securities or
the  initiation  of any Proceedings for that purpose; (iv) of the receipt by the
Company  of any notification with respect to the suspension of the qualification
or exemption from qualification of any of the Registrable Securities for sale in
any  jurisdiction,  or  the initiation or threatening of any Proceeding for such
purpose;  and  (v)  of the occurrence of any event or passage of time that makes
the  financial  statements included in the Registration Statement ineligible for
inclusion  therein  or  any  statement  made  in  the  Registration Statement or
Prospectus  or any document incorporated or deemed to be incorporated therein by
reference  untrue  in any material respect or that requires any revisions to the
Registration  Statement,  Prospectus  or other documents so that, in the case of
the  Registration  Statement  or the Prospectus, as the case may be, it will not
contain  any  untrue  statement of a material fact or omit to state any material
fact  required to be stated therein or necessary to make the statements therein,
in  light  of  the  circumstances  under  which  they were made, not misleading.
     (e)     Use  commercially  reasonable efforts to avoid the issuance of, or,
if  issued,  obtain the withdrawal of (i) any order suspending the effectiveness
of  the  Registration Statement, or (ii) any suspension of the qualification (or
exemption  from  qualification) of any of the Registrable Securities for sale in
any  jurisdiction,  at  the  earliest  practicable  moment.

     (f)     Furnish to each Holder, without charge, at least one conformed copy
of  the  Registration  Statement and each amendment thereto, including financial
statements  and  schedules,  all  documents  incorporated  or  deemed  to  be
incorporated  therein  by  reference to the extent requested by such Person, and
all  exhibits to the extent requested by such Person (including those previously
furnished  or  incorporated  by  reference)  promptly  after  the filing of such
documents  with  the  Commission.

     (g)  Promptly deliver to each Holder, without charge, as many copies of the
Prospectus  or  Prospectuses  (including  each  form  of  prospectus)  and  each
amendment  or  supplement  thereto  as  such  Persons  may reasonably request in
connection  with resales by the Holder of Registrable Securities. Subject to the
terms  of  this  Agreement,  the  Company  hereby  consents  to  the use of such
Prospectus  and  each  amendment  or  supplement  thereto by each of the selling
Holders  in  connection with the offering and sale of the Registrable Securities
covered by such Prospectus and any amendment or supplement thereto, except after
the  giving  of  any  notice  pursuant  to  Section  3(d).

      (h)  Prior to any resale  of  Registrable  Securities by a Holder, use its
commercially  reasonable  efforts  to  register or qualify or cooperate with the
selling  Holders  in  connection  with  the  registration  or  qualification (or
exemption from the Registration or qualification) of such Registrable Securities
for  resale  by  the  Holder  under  the  securities  or  Blue  Sky laws of such
jurisdictions  within  the  United  States  as any Holder reasonably requests in
writing,  to  keep  the  Registration or qualification (or exemption there from)
effective  during  the  Effectiveness Period and to do any and all other acts or
things  reasonably  necessary to enable the disposition in such jurisdictions of
the Registrable Securities covered by the Registration Statement; provided, that
                                                                  --------
the  Company  shall  not  be required to qualify generally to do business in any
jurisdiction  where  it  is  not  then  so qualified, subject the Company to any
material tax in any such jurisdiction where it is not then so subject, or file a
general  consent  to  service  of  process  in  any  such  jurisdiction.

     (i)  If  requested by the Holders, cooperate with the Holders to facilitate
the  timely  preparation  and  delivery of certificates representing Registrable
Securities  to  be  delivered  to  a  transferee  pursuant  to  the Registration
Statement,  which  certificates shall be free of all restrictive legends, and to
enable such Registrable Securities to be in such denominations and registered in
such  names  as  any  such  Holders  may  request.

     (j)     Upon  the  occurrence of any event contemplated by Section 3(d)(v),
as promptly as reasonably possible, prepare a supplement or amendment, including
a post-effective amendment, to the Registration Statement or a supplement to the
related  Prospectus  or  any  document incorporated or deemed to be incorporated
therein  by  reference,  and  file  any  other  required  document  so  that, as
thereafter  delivered,  neither  the  Registration Statement nor such Prospectus
will  contain an untrue statement of a material fact or omit to state a material
fact  required to be stated therein or necessary to make the statements therein,
in  light  of  the circumstances under which they were made, not misleading.  If
the  Company notifies the Holders in accordance with clauses (ii) through (v) of
Section  3(d)  above  to  suspend  the use of any Prospectus until the requisite
changes to such Prospectus have been made, then the Holders shall suspend use of
such  Prospectus.  The  Company will use its best efforts to ensure that the use
of  the  Prospectus  may  be  resumed  as  promptly  as  is  practicable.

     (k)     Comply with all applicable rules and regulations of the Commission.
(i)     If  the  Company  notifies  the  Holders in accordance with clauses (ii)
through (v) of Section 3(d) above to suspend the use of any Prospectus until the
requisite  changes  to  such  Prospectus have been made, the Company may require
each  selling  Holder to furnish to the Company a further certified statement as
to  the  number of shares of Common Stock beneficially owned by such Holder and,
if  required  by  the  Commission,  the  person  thereof  that  has  voting  and
dispositive  control  over  the  Shares.

     4.     Registration  Expenses.  All  fees  and  expenses  incident  to  the
            ----------------------
performance  of  or compliance with this Agreement by the Company shall be borne
by  the  Company  whether or not any Registrable Securities are sold pursuant to
the  Registration Statement.  The fees and expenses referred to in the foregoing
sentence shall include, without limitation, (i) all registration and filing fees
(including,  without  limitation,  fees and expenses (A) with respect to filings
required  to  be  made with the trading market on which the Common Stock is then
listed  for  trading,  and (B) in compliance with applicable state securities or
Blue  Sky laws), (ii) printing expenses (including, without limitation, expenses
of  printing  certificates  for  Registrable  Securities  and, if applicable, of
printing  prospectuses),  (iii) messenger, telephone and delivery expenses, (iv)
fees  and disbursements of counsel for the Company, (v) Securities Act liability
insurance,  if the Company so desires such insurance, and (vi) fees and expenses
of all other Persons retained by the Company in connection with the consummation
of  the  transactions  contemplated by this Agreement.  In addition, the Company
shall  be  responsible  for  all of its internal expenses incurred in connection
with  the  consummation  of  the  transactions  contemplated  by  this Agreement
(including,  without  limitation,  all salaries and expenses of its officers and
employees  performing  legal  or  accounting  duties), the expense of any annual
audit  and  the fees and expenses incurred in connection with the listing of the
Registrable  Securities on any securities exchange as required hereunder.  In no
event  shall the Company be responsible for any broker or similar commissions or
any  legal  fees  or  other  costs  of  the  Holders.

     5.     Indemnification
            ---------------
     (a)     Indemnification by the Company.  The Company shall, notwithstanding
             ------------------------------
any  termination of this Agreement, indemnify and hold harmless each Holder, the
officers,  directors,  agents  and  employees  of  each of them, each Person who
controls any such Holder (within the meaning of Section 15 of the Securities Act
or  Section  20  of  the  Exchange  Act) and the officers, directors, agents and
employees  of  each  such controlling Person, to the fullest extent permitted by
applicable  law,  from  and  against  any  and  all  losses,  claims,  damages,
liabilities,  costs  (including, without limitation, reasonable attorneys' fees)
and  expenses  (collectively, "Losses"), as incurred, arising out of or relating
                               ------
to  any  untrue  or alleged untrue statement of a material fact contained in the
Registration  Statement,  any  Prospectus  or  any  form of prospectus or in any
amendment or supplement thereto or in any preliminary prospectus, or arising out
of  or  relating to any omission or alleged omission of a material fact required
to be stated therein or necessary to make the statements therein (in the case of
any  Prospectus  or  form  of  prospectus or supplement thereto, in light of the
circumstances  under which they were made) not misleading, except to the extent,
but  only  to the extent, that (i) such untrue statements or omissions are based
solely  upon  information  regarding  such  Holder  furnished  in writing to the
Company  by  such  Holder  expressly for use therein, or to the extent that such
information  relates  to  such  Holder  or  such  Holder's  proposed  method  of
distribution  of  Registrable Securities and was reviewed and expressly approved
in  writing by such Holder expressly for use in the Registration Statement, such
Prospectus  or such form of Prospectus or in any amendment or supplement thereto
(it  being  understood  that  the  Holder  has  approved Annex A hereto for this
purpose)  or (ii) in the case of an occurrence of an event of the type specified
in  Section  3(d)(ii)-(v),  the  use  by such Holder of an outdated or defective
Prospectus  after  the  Company  has  notified  such  Holder in writing that the
Prospectus  is  outdated or defective and prior to the receipt by such Holder of
the  Advice  contemplated in Section 6(c).  The Company shall notify the Holders
promptly  of the institution, threat or assertion of any Proceeding of which the
Company  is  aware  in  connection  with  the  transactions contemplated by this
Agreement.

     (b)     Indemnification by Holders. Each Holder shall,  severally  and  not
             --------------------------
jointly,  indemnify  and  hold  harmless  the  Company, its directors, officers,
agents  and  employees, each Person who controls the Company (within the meaning
of Section 15 of the Securities Act and Section 20 of the Exchange Act), and the
directors,  officers,  agents  or  employees of such controlling Persons, to the
fullest  extent  permitted  by  applicable  law, from and against all Losses, as
incurred,  to  the extent arising out of or based solely upon: (x) such Holder's
failure  to  comply  with the prospectus delivery requirements of the Securities
Act  or  (y) any untrue or alleged untrue statement of a material fact contained
in  any Registration Statement, any Prospectus, or any form of prospectus, or in
any amendment or supplement thereto or in any preliminary prospectus, or arising
out  of  or  relating  to  any  omission  or alleged omission of a material fact
required  to  be  stated therein or necessary to make the statements therein not
misleading (i) to the extent, but only to the extent, that such untrue statement
or  omission  is  contained  in  any information so furnished in writing by such
Holder  to  the Company specifically for inclusion in the Registration Statement
or  such  Prospectus  or  (ii)  to the extent that (1) such untrue statements or
omissions  are  based solely upon information regarding such Holder furnished in
writing  to  the  Company  by  such  Holder expressly for use therein, or to the
extent  that  such  information relates to such Holder or such Holder's proposed
method  of distribution of Registrable Securities and was reviewed and expressly
approved  in  writing  by  such  Holder  expressly  for  use in the Registration
Statement  (it  being understood that the Holder has approved Annex A hereto for
this purpose), such Prospectus or such form of Prospectus or in any amendment or
supplement  thereto  or (2) in the case of an occurrence of an event of the type
specified  in  Section  3(d)(ii)-(v),  the  use by such Holder of an outdated or
defective  Prospectus after the Company has notified such Holder in writing that
the  Prospectus is outdated or defective and prior to the receipt by such Holder
of  the Advice contemplated in Section 6(c).  In no event shall the liability of
any  selling Holder hereunder be greater in amount than the dollar amount of the
net proceeds received by such Holder upon the sale of the Registrable Securities
giving  rise  to  such  indemnification  obligation.

     (c)     Conduct  of Indemnification Proceedings. If any Proceeding shall be
             ---------------------------------------
brought  or  asserted  against  any  Person  entitled to indemnity hereunder (an
"Indemnified  Party"),  such  Indemnified Party shall promptly notify the Person
 ------------------
from  whom  indemnity  is  sought (the "Indemnifying Party") in writing, and the
                                        ------------------
Indemnifying Party shall have the right to assume the defense thereof, including
the  employment  of counsel reasonably satisfactory to the Indemnified Party and
the  payment  of  all  fees  and  expenses  incurred  in connection with defense
thereof; provided, that the failure of any Indemnified Party to give such notice
shall  not  relieve  the  Indemnifying  Party  of its obligations or liabilities
pursuant  to  this  Agreement,  except (and only) to the extent that it shall be
finally  determined by a court of competent jurisdiction (which determination is
not subject to appeal or further review) that such failure shall have prejudiced
the  Indemnifying  Party.  An  Indemnified  Party shall have the right to employ
separate  counsel  in  any  such  Proceeding  and  to participate in the defense
thereof,  but  the  fees and expenses of such counsel shall be at the expense of
such Indemnified Party or Parties unless:  (i) the Indemnifying Party has agreed
in writing to pay such fees and expenses; (ii) the Indemnifying Party shall have
failed  promptly  to assume the defense of such Proceeding and to employ counsel
reasonably  satisfactory  to  such  Indemnified Party in any such Proceeding; or
(iii) the named parties to any such Proceeding (including any impleaded parties)
include  both  such  Indemnified  Party  and  the  Indemnifying  Party, and such
Indemnified  Party shall reasonably believe that a material conflict of interest
is  likely to exist if the same counsel were to represent such Indemnified Party
and  the  Indemnifying  Party (in which case, if such Indemnified Party notifies
the  Indemnifying  Party in writing that it elects to employ separate counsel at
the expense of the Indemnifying Party, the Indemnifying Party shall not have the
right  to assume the defense thereof and the reasonable fees and expenses of one
separate  counsel  shall  be  at  the  expense  of the Indemnifying Party).  The
Indemnifying Party shall not be liable for any settlement of any such Proceeding
effected  without  its  written consent, which consent shall not be unreasonably
withheld.  No Indemnifying Party shall, without the prior written consent of the
Indemnified Party, effect any settlement of any pending Proceeding in respect of
which  any  Indemnified  Party  is  a  party, unless such settlement includes an
unconditional  release  of  such  Indemnified Party from all liability on claims
that  are  the  subject  matter  of  such  Proceeding.

     (d)     Payment  As  Incurred.  Subject to the terms of this Agreement, all
             ---------------------
reasonable fees and expenses of the Indemnified Party (including reasonable fees
and  expenses  to  the  extent  incurred  in  connection  with  investigating or
preparing  to  defend  such  Proceeding  in  a manner not inconsistent with this
Section) shall be paid to the Indemnified Party, as incurred, within ten Trading
Days  of  written  notice  thereof to the Indemnifying Party; provided, that the
                                                              --------
Indemnified  Party  shall  promptly  reimburse  the  Indemnifying Party for that
portion  of  such  fees  and  expenses applicable to such actions for which such
Indemnified Party is not entitled to indemnification hereunder, determined based
upon  the  relative  faults  of  the  parties.

     (e)     Contribution.  If a claim for indemnification under Section 5(a) or
             ------------
5(b)  is  unavailable  to  an  Indemnified  Party (by reason of public policy or
otherwise),  then  each  Indemnifying  Party,  in  lieu  of  indemnifying  such
Indemnified  Party,  shall  contribute  to  the  amount  paid or payable by such
Indemnified  Party  as  a  result  of  such  Losses,  in  such  proportion as is
appropriate  to  reflect  the  relative  fault  of  the  Indemnifying  Party and
Indemnified  Party  in connection with the actions, statements or omissions that
resulted  in such Losses as well as any other relevant equitable considerations.
The  relative  fault  of  such Indemnifying Party and Indemnified Party shall be
determined  by reference to, among other things, whether any action in question,
including  any untrue or alleged untrue statement of a material fact or omission
or alleged omission of a material fact, has been taken or made by, or relates to
information  supplied  by, such Indemnifying Party or Indemnified Party, and the
parties'  relative  intent,  knowledge, access to information and opportunity to
correct  or  prevent  such  action,  statement  or omission.  The amount paid or
payable by a party as a result of any Losses shall be deemed to include, subject
to  the  limitations  set  forth in this Agreement, any reasonable attorneys' or
other  reasonable fees or expenses incurred by such party in connection with any
Proceeding to the extent such party would have been indemnified for such fees or
expenses  if  the  indemnification provided for in this Section was available to
such party in accordance with its terms.  The parties hereto agree that it would
not  be  just  and  equitable if contribution pursuant to this Section 5(e) were
determined by pro rata allocation or by any other method of allocation that does
not  take  into  account  the  equitable  considerations  referred  to  in  the
immediately preceding paragraph.  Notwithstanding the provisions of this Section
5(e), no Holder shall be required to contribute, in the aggregate, any amount in
excess of the amount by which the proceeds actually received by such Holder from
the  sale  of  the  Registrable Securities subject to the Proceeding exceeds the
amount  of  any  damages  that such Holder has otherwise been required to pay by
reason  of  such  untrue  or  alleged  untrue  statement  or omission or alleged
omission,  except  in  the  case  of  fraud  by  such  Holder.

     (f)     The indemnity and contribution agreements contained in this Section
are  in  addition to any liability that the Indemnifying Parties may have to the
Indemnified  Parties.

     6.     Miscellaneous
            -------------

     (a)     Remedies.  In  the event of a breach by the Company or by a Holder,
             --------
of any of their obligations under this Agreement, each Holder or the Company, as
the case may be, in addition to being entitled to exercise all rights granted by
law and under this Agreement, including recovery of damages, will be entitled to
specific  performance  of its rights under this Agreement.  The Company and each
Holder  agree  that monetary damages would not provide adequate compensation for
any losses incurred by reason of a breach by it of any of the provisions of this
Agreement  and  hereby  further  agrees  that,  in  the  event of any action for
specific  performance in respect of such breach, it shall waive the defense that
a  remedy  at  law  would  be  adequate.

     (b)   Compliance. Each Holder covenants and agrees that it will comply with
           ----------
the  prospectus  delivery requirements of the Securities Act as applicable to it
in  connection with sales of Registrable Securities pursuant to the Registration
Statement.

     (c) Discontinued Disposition. Each Holder agrees by its acquisition of such
         ------------------------
Registrable  Securities  that,  upon receipt of a notice from the Company of the
occurrence  of any event of the kind described in Section 3(d), such Holder will
forthwith  discontinue  disposition  of  such  Registrable  Securities under the
Registration  Statement  until  such  Holder's  receipt  of  the  copies  of the
supplemented  Prospectus  and/or  amended  Registration Statement or until it is
advised  in writing (the "Advice") by the Company that the use of the applicable
                          ------
Prospectus  may  be  resumed,  and,  in  either case, has received copies of any
additional  or  supplemental  filings  that  are  incorporated  or  deemed to be
incorporated  by  reference  in  such Prospectus or Registration Statement.  The
Company  will  use its best efforts to ensure that the use of the Prospectus may
be  resumed  as  promptly  as  it  practicable.

     (d) Amendments and Waivers. The provisions of this Agreement, including the
         ----------------------
provisions  of  this sentence, may not be amended, modified or supplemented, and
waivers  or  consents to departures from the provisions hereof may not be given,
unless the same shall be in writing and signed by the Company and each Holder of
the  then  outstanding  Registrable  Securities.

     (e)     Notices. Except as otherwise provided herein,  all notices or other
             -------
communications  or  deliveries  required  or  permitted to be provided hereunder
shall  be  in writing and shall be deemed given and effective on the earliest of
(i)  the  date of transmission, if such notice or communication is delivered via
facsimile  at  the  facsimile  number  set forth on the signature pages attached
hereto  prior  to  5:00  p.m.  (New  York  time) on a business day, (b) the next
business  day after the date of transmission, if such notice or communication is
delivered via facsimile at the facsimile number set forth on the signature pages
attached hereto on a day that is not a business day or later than 5:00 p.m. (New
York  time)  on any business day, (c) the second business day following the date
of  mailing, if sent by U.S. nationally recognized overnight courier service, or
(d)  upon  actual  receipt  by  the  party to whom such notice is required to be
given.  The address for such notices and communications shall be as set forth on
the  signature  pages  attached  hereto.

     (f)    Successors and Assigns. This Agreement shall inure to the benefit of
            ------------------------
and be binding upon the successors and permitted assigns of each of the parties.

     (g)     Execution and Counterparts. This Agreement may  be  executed in any
             ----------------------------
number  of counterparts, each of which when so executed shall be deemed to be an
original  and,  all  of  which  taken together shall constitute one and the same
Agreement.  In  the  event  that  any  signature  is  delivered  by  facsimile
transmission,  such  signature  shall  create  a valid binding obligation of the
party  executing  (or  on whose behalf such signature is executed) the same with
the  same  force  and  effect  as  if such facsimile signature were the original
thereof.

     (h)   Governing Law. This Agreement shall be governed by and interpreted in
           --------------
accordance  with  the  laws  of  the  state  of  New  York.

     (i)    Cumulative Remedies. The remedies provided herein are cumulative and
            -------------------
not  exclusive  of  any  remedies  provided  by  law.

     (j)   Severability. If any term, provision, covenant or restriction of this
           ------------
Agreement  is  held by a court of competent jurisdiction to be invalid, illegal,
void  or  unenforceable,  the  remainder of the terms, provisions, covenants and
restrictions set forth herein shall remain in full force and effect and shall in
no  way  be  affected, impaired or invalidated, and the parties hereto shall use
their commercially reasonable efforts to find and employ an alternative means to
achieve  the  same or substantially the same result as that contemplated by such
term,  provision, covenant or restriction.  It is hereby stipulated and declared
to  be  the intention of the parties that they would have executed the remaining
terms, provisions, covenants and restrictions without including any of such that
may  be  hereafter  declared  invalid,  illegal,  void  or  unenforceable.

     (k)     Headings. The headings in this Agreement  are  for  convenience  of
             --------
reference  only  and  shall  not  limit  or otherwise affect the meaning hereof.

     7.     Rule 144 Reporting.  With a view to making available the benefits of
            ------------------
certain rules and regulations of the Commission which may at any time permit the
sale  of  the  Registrable Securities to the public without registration, at all
times  the  Company  agrees  to  use  commercially  reasonable  efforts  to:

     (a)  make  and  keep  public  information  available,  as  those  terms are
understood  and  defined  in  Rule  144  under  the  Securities  Act;

     (b)  file  with  the  Commission  in  a timely manner all reports and other
documents required of the Company under the Securities Act and the Exchange Act;
and

     (c)  furnish  to  each Holder forthwith upon request a written statement by
the  Company  as  to its compliance with the reporting requirements of such Rule
144  and  of  the Securities Act and the Exchange Act, a copy of the most recent
annual  or quarterly report of the Company, and such other reports and documents
so filed by the Company as such Holder may reasonably request in availing itself
of  any  rule  or  regulation of the Commission allowing such holder to sell any
Registrable  Securities  without  registration.

     IN WITNESS WHEREOF, the parties hereto have caused this Registration Rights
Agreement  to  be duly executed by their respective authorized signatories as of
the  date  first  indicated  above.

                              SIMPLAGENE USA, INC.

   By: /s/ Paul A. Roman
       -----------------
 Name: Paul A. Roman
Title: President and CEO

CRAIG  LAUGHLIN

/s/Craig  Laughlin
------------------
Craig  Laughlin

<PAGE>

                                     ANNEX A
                              SIMPLAGENE USA, INC.
                 SELLING SECURITYHOLDER NOTICE AND QUESTIONNAIRE

     The  undersigned  beneficial  owner  of  common stock, $0.001 par value per
share  (the  "Common  Stock"),  of  SimplaGene  USA,  Inc. (the "Company"), (the
              -------------                                      -------
"Registrable  Securities")  understands that the Company has filed or intends to
 -----------------------
file  with  the  Securities  and  Exchange  Commission  (the  "Commission")  a
                                                               ----------
registration  statement on Form S____ or other available form (the "Registration
                                                                    ------------
Statement") for the registration and resale under Rule 415 of the Securities Act
---------
of  1933,  as  amended (the "Securities Act"), of the Registrable Securities, in
                             --------------
accordance  with  the  terms  of  the  Registration Rights Agreement dated as of
_________________,  2006  (the  "Registration  Rights  Agreement"),  between the
                                 -------------------------------
Company  and Laughlin.  A copy of the Registration Rights Agreement is available
from  the  Company upon request at the address set forth below.  All capitalized
terms  not  otherwise defined herein shall have the meanings ascribed thereto in
the  Registration  Rights  Agreement.

Certain legal consequences arise from being named as a selling securityholder in
the Registration Statement and the related prospectus.  Accordingly, holders and
beneficial  owners  of  Registrable  Securities are advised to consult their own
securities  law  counsel  regarding the consequences of being named or not being
named  as a selling securityholder in the Registration Statement and the related
prospectus.

                                     NOTICE

     The  undersigned  beneficial  owner  (the  "Selling  Securityholder")  of
                                                 -----------------------
Registrable Securities hereby elects to include the Registrable Securities owned
by  it and listed below in Item 3 (unless otherwise specified under such Item 3)
in  the  Registration  Statement.

<PAGE>

The  undersigned  hereby  provides  the following information to the Company and
represents  and  warrants  that  such  information  is  accurate:

                                  QUESTIONNAIRE
1.     NAME.
     (a)     Full  Legal  Name  of  Selling  Securityholder

     (b)     Full Legal Name of Registered Holder (if not the same as (a) above)
through  which  Registrable  Securities  Listed  in  Item  3  below  are  held:

     (c)     Full  Legal  Name  of Natural Control Person (which means a natural
person  who  directly  you  indirectly alone or with others has power to vote or
dispose  of  the  securities  covered  by  the  questionnaire):

2.  ADDRESS  FOR  NOTICES  TO  SELLING  SECURITYHOLDER:

Telephone:
----------
Fax:
Contact  Person:

3.  BENEFICIAL  OWNERSHIP  OF  REGISTRABLE  SECURITIES:
     (a)     Type and Principal Amount of Registrable Securities (the securities
you  are  entitled to sell under the Registration Rights Agreement) beneficially
owned:

<PAGE>

4.  BROKER-DEALER  STATUS:

     (a)     Are  you  a  broker-dealer?
     Yes     No
     Note:    If  yes,  the Commission's staff has indicated that you should be
              identified  as  an  underwriter  in  the  Registration  Statement.
     (b)     Are  you  an  affiliate  of  a  broker-dealer?
     Yes     No
     (c)     If you are an affiliate of a broker-dealer, do you certify that you
bought the Registrable Securities in the ordinary course of business, and at the
time  of  the  purchase  of  the Registrable Securities to be resold, you had no
agreements  or  understandings,  directly  or  indirectly,  with  any  person to
distribute  the  Registrable  Securities?
     Yes     No
     Note:     If  no,  the  Commission's staff has indicated that you should be
identified  as  an  underwriter  in  the  Registration  Statement.

5.  BENEFICIAL OWNERSHIP OF OTHER SECURITIES OF THE COMPANY OWNED BY THE SELLING
SECURITYHOLDER.

Except  as set forth below in this Item 5, the undersigned is not the beneficial
or  registered owner of any securities of the Company other than the Registrable
Securities  listed  above  in  Item  3.

     (a)     Type  and  Amount  of  Other  Securities  beneficially owned by the
Selling  Securityholder  (other  than  the  securities listed in Item 3, above):

<PAGE>

6.  RELATIONSHIPS  WITH  THE  COMPANY:

Except  as  set  forth below, neither the undersigned nor any of its affiliates,
officers,  directors  or  principal  equity holders (owners of 5% of more of the
equity securities of the undersigned) has held any position or office or has had
any  other  material  relationship  with  the  Company  (or  its predecessors or
affiliates)  during  the  past  three  years.
     State  any  exceptions  here:

     The  undersigned  agrees to promptly notify the Company of any inaccuracies
or  changes  in the information provided herein that may occur subsequent to the
date  hereof  at  any  time  while the Registration Statement remains effective.
By  signing below, the undersigned consents to the disclosure of the information
contained  herein  in its answers to Items 1 through 6 and the inclusion of such
information  in  the  Registration  Statement  and  the related prospectus.  The
undersigned understands that such information will be relied upon by the Company
in  connection  with  the preparation or amendment of the Registration Statement
and  the  related prospectus.  The undersigned further understands and agrees to
promptly  provide  to  the Company such other information as may be requested by
the  Company  as  necessary  for  inclusion  in  the  Registration  Statement.

IN  WITNESS  WHEREOF  the  undersigned, by authority duly given, has caused this
Notice and Questionnaire to be executed and delivered either in person or by its
duly  authorized  agent.

Dated:          Beneficial  Owner:
   By:
 Name:
Title:

PLEASE  FAX  A  COPY OF THE COMPLETED AND EXECUTED NOTICE AND QUESTIONNAIRE, AND
RETURN  THE  ORIGINAL  BY  OVERNIGHT  MAIL,  TO:

                   _________________________________
                   _________________________________
                   _________________________________Exhibit 10.4

                                 [Company Logo]
                       "Where Capital Meets Opportunity"

230  Park  Avenue  Suite  1000
New  York,  New  York  10169

Tel:  (212)  472-6200
Fax:  (212)  472-2228

                                 April 15, 2005

                              Blair A. West Managing Director bwest@crusader.com
                                                              ------------------
Via  Email
----------

Mr.  Paul  A.  Roman
Chief  Executive  Officer
Colorado  Prime Foods
Suite 400
500  Bi-County  Boulevard
Farmingdale,  New  York  11735

     Re:  Advisory  Engagement  Dear  Mr.  Roman:
          --------------------

     This  letter  confirms  our  understanding that Colorado Prime Foods and/or
DineWise  their  affiliates  and/or subsidiaries (collectively, the "Company" or
"you")  has  engaged  Crusader Securities, LLC, its subsidiaries, successors and
assigns,  as  appropriate  ("Crusader"  or  "we"),  to  act  as  your  exclusive
investment  banking  advisor with respect to your efforts to further develop the
Company's  corporate  growth  strategy  to maximize shareholder value including,
among  other  things,  (i) the raising of certain amounts of capital to fund the
corporate  growth  strategy  and  to buy out certain current equity holders (the
"Requisite Capital"); (ii) the possibility of becoming a publicly traded company
in  the  future  either  through an initial public offering, a reverse merger or
public  company  subsidiary  spin  out transaction; and (iii) the possibility of
exploring  certain  merger  and/or  acquisition  opportunities.

As  part  of  our  engagement,  we  will:

(a) undertake, in consultation with members of management, a comprehensive study
and analysis of the business, operations, financial condition and prospects of
the Company;

<PAGE>

Mr.  Paul  Roman
Chief  Executive  Officer
Colorado  Prime  Foods
April  15,  2005
Page 2 of 8

(b)  review with members of management the Company's financial plans and analyze
possible  strategic  plans  and  business  alternatives  for  the  Company;

(c) review the Company's current business plan and assist in the development and
finalization of a corporate growth strategy, including (i) the identification of
------------
potential  M&A targets (the "Target(s)"); and (ii) the development of a strategy
to  possibly take the company public in the future (collectively, the "Corporate
Strategy");

(d) make a formal presentation to you of our analysis and recommendations within
thirty  (30)  days of the receipt of all necessary information from the Company;

(e)  prepare  a Confidential Memorandum that incorporates the Corporate Strategy
for  presentation  to  potential  capital  sources  (collectively, the "Crusader
Material")  (collectively  "a"  through  "e"  are  referred  to  as  "Phase I");

(f) approach potential Targets on behalf of the Company and then (i) structure a
potential  transaction(s)  with identified Targets; (ii) manage on behalf of the
Company  the  entire  transaction  including  the  due  diligence  process,  the
                                                        ---------
documentation  of  the  transaction,  and  the  closing  process.

(g)  introduce  the  Company  to  certain  capital  sources,  including possible
financial and strategic investors and/or lenders, for the purpose of funding the
Corporate  Strategy and to provide a copy of the Confidential Memorandum to same
(collectively  "f"  and  "g"  are  referred  to as "Phase II"). Any such capital
source that is either (i) introduced to the Company by Crusader; (ii) approaches
the  Company  during  the  term  of  this engagement; (iii) is approached by the
Company  during  the  term  of  this  engagement;  (iii)  receives  the Crusader
Material,  whether from Crusader, the Company or otherwise; and/or (iv) provides
capital  to the Company during the term of this engagement, shall be referred to
as  a  "Crusader  Investor".

     In connection with Crusader's engagement, the Company will furnish Crusader
with  all  information  concerning  the  Company  that Crusader reasonably deems
appropriate  and  will  provide  Crusader with access to the Company's officers,
directors,  employees,  accountants,  counsel  and  other  representatives
(respectively,  the  "Representatives"),  it being understood that Crusader will
rely  solely upon such information supplied by the Company, and their respective
Representatives,  without  assuming  any  responsibility  for  independent
investigation or verification thereof. All non-public information concerning the
Company  that  is  given  to  Crusader  will be used solely in the course of the
performance  of  our  services  hereunder  and will be treated confidentially by
Crusader  for  so long as it remains non-public. Except as otherwise required by
law  or  judicial  or  regulatory  process,  Crusader  will  not  disclose  this
information  to  a  third  party  without the Company's consent. Consistent with
Crusader's due diligence policies and procedures, Crusader will conduct a formal
background  check  on  each  key  principal  of  the  Company.

     As  compensation for our services during Phase I, you agree to pay Crusader
a  non-refundable,  engagement  fee equal to $50,000.00 (the "Corporate Advisory
Fee"),  fully  earned  and  payable  upon execution of this letter agreement. In
addition  to  the  Corporate  Advisory

<PAGE>

Mr.  Paul  Roman
Chief  Executive  Officer
Colorado  Prime  Foods
April  15,  2005
Page 3 of 8

Fee,  you  shall pay Crusader a Capital Placement Fee, a Public Transaction Fee,
and/or  the  M&A  Fee,  as  all  are  hereinafter  defined.

     During  Phase  II,  the  Company  will  seek  certain amounts of capital to
finance  and/or  refinance  the  Corporate  Strategy and you are requesting that
Crusader  introduce and advise the Company in obtaining the Requisite Capital on
a  best efforts basis. The Company hereby grants Crusader the exclusive right to
represent  the  Company  on  such  a  transaction(s).  As  compensation for this
service,  Crusader will be paid a fee at each closing as follows: (i) for common
equity,  preferred  equity, convertible debentures, warrants, and/or options, if
and  when  exercised,  a fee equal to 8.0% of such amount, whether from a public
(i.e.  initial  public  offering) and/or private source (the "Equity Fee"); (ii)
for  mezzanine  and/or subordinate financing, a fee equal to 6.0% of such amount
(the  "Mezzanine  Fee")  and/or  (iii) for senior debt financing, a fee equal to
1.0%  of  such  amount  (the  "Debt  Fee")  [collectively,  the  Equity Fee, the
Mezzanine Fee, and the Debt Fee are referred to as the "Capital Placement Fee"].
The  Capital  Placement Fee shall also apply with regard to any capital provided
by  a  Target(s)  including,  but  not necessarily limited to, seller financing,
Target  debt,  a  retained  equity  interest either in the form of common and/or
preferred  stock, and/or a subordinated equity interest in the Seller or Target.

     In  the  event  Crusader  approaches  an  investor  included on the list of
investors attached hereto as Exhibit 'A' (the "Petsky List"), which according to
the  Company  were  previously identified by Petsky Prunier, LLC ("Petsky"), and
Crusader also provides the Crusader Material to that investor on the Petsky List
(the  "Petsky  Investor"), and that Petsky Investor then provides capital to the
Company within the time frames indicated in the table below, then, in such event
and  only  in  such  event,  and  only  for  the first investment in the Company
following the date of this letter agreement, whether such first investment is in
the  form  of  equity,  mezzanine/subordinate  and/or debt financing (the "First
Investment"),  and  only  if  such First Investment is from the Petsky Investor,
then  Crusader  shall pay a finder's fee to Petsky calculated as a percentage of
the  Capital Placement fee that Crusader receives from the Company for the First
Investment,  if  from  a  Petsky  Investor,  for the specific tranche of capital
provided  by  the  Petsky Investor (i.e. equity, mezzanine/subordinate, or debt)
which  percentage  shall  be  determined  based  on  which  category  the Petsky
Investors  falls  (i.e.  A,  B  or  C)  (the  "Finder's  Fee")  as  follows:

Of  the  Date  of  this  Letter  Agreement     A        B      C
------------------------------------------   ------  ------  ------
Within  6  Months                            15.00%   0.00%   7.50%
Between  6  Months  and  12  Months           7.50%   0.00%   3.75%
After  12  months                             0.00%   0.00%   0.00%

     For  example,  if  a  Petsky Investor makes the First Investment within the
stipulated timeframes in the table above and then a Petsky Investor, whether the
same  Petsky  Investor  or  not,  makes  a subsequent investment in the Company,
whether  within  or  outside  the stipulated timeframes in the table above, then
Petsky  would  only  receive  the  Finder's  Fee  for

<PAGE>

Mr.  Paul  Roman
Chief  Executive  Officer
Colorado  Prime  Foods
April  15,  2005
Page 4 of 8

the  First  Investment.  If  another  investor, not a Petsky Investor, makes the
First  Investment  and  then  a  Petsky  Investor makes a subsequent investment,
whether  within  or  outside  the stipulated timeframes in the table above, then
Petsky  would  not  receive  the  Finder's  Fee for the subsequent investment(s)
regardless  of  when that investment(s) was made by the Petsky Investor. Nothing
herein  shall be construed or interpreted to entitle Petsky to receive any other
fees  or  compensation  whatsoever  as  may  be  otherwise  provided for herein.
Furthermore,  the  Company  hereby  acknowledges  that  it  has  terminated  its
engagement  with  Petsky  and that Petsky is therefore not authorized to contact
any  investor  on behalf of the Company, whether a Petsky Investor or otherwise,
and  the  Company  has  informed  Petsky  that Crusader, pursuant to this letter
agreement,  has been granted the exclusive right to represent the Company on all
investment  banking  matters,  including among other things, all capital raising
initiatives.  Furthermore,  if it is subsequently determined that Petsky had not
in fact contacted an investor categorized in 'A' or 'C' on the Petsky List, then
any  such  investor  shall  be  re-categorized  as  'B'.

     If  the  Company  elects to pursue a strategy of possibly becoming a public
company  via  (i) a reverse merger into a non-operating, public shell entity; or
(ii)  a  public  company  subsidiary  spin  out  transaction  (the  "Public
Transaction"),  any  one  of  which  the  Company may pursue based on Crusader's
recommendations  during  Phase  I  of  this engagement. In the event the Company
elects to pursue a strategy to become a public company, Crusader shall the right
exclusively  advise  and structure such a transaction to take the Company public
(the  "Public  Services").  For  these  Public  Services,  the Company shall pay
Crusader  a  flat  fee  equal  to  $100,000.00  (the "Public Fee"). In addition,
Crusader shall receive a 7.5% equity interest in the public Company as evidenced
by  registered,  unrestricted  common  equity  shares (the "Public Shares"). The
Company  shall  pay  the  Public  Fee  and  issue  the Public Shares to Crusader
simultaneously  with  the  closing  of the Public Transaction (collectively, the
"Public  Fee" and the "Public Shares" are referred to as the "Public Transaction
Fee").

     In addition, you hereby grant Crusader the exclusive right to represent the
Company  in  any  and all M&A transaction(s), whether to acquire other companies
and/or  possibly  sell  the  Company, including the acquisition and/or merger of
private  or public companies. As compensation for performing these M&A services,
you agree to pay Crusader a percentage "M&A Fee", as hereinafter defined, at the
closing  of  the  each  merger  and/or  acquisition  as  follows:

                           Total Consideration     M&A

                               From         To           %
                            ----------  ----------    -------
                            $        0  $1,000,000     5.00%
                            $1,000,001  $2,000,000     4.25%
                            $2,000,001  $3,000,000     3.50%
                            $3,000,001  $4,000,000     2.75%
                            $4,000,001        >        2.00%

     The  M&A  Fee  shall  be calculated as (i) the percentage as outlined above
sequentially  and additively multiplied against each tranche of the value of the
total  consideration  for  the

<PAGE>

Mr.  Paul  Roman
Chief  Executive  Officer
Colorado  Prime  Foods
April  15,  2005
Page 5 of 8

Target  including,  but  not  necessarily  limited  to, any future or contingent
consideration  and/or  compensation to the Company and/or the seller(s) based on
any  earn-out  structure,  whether  contained  in  the purchase agreement and/or
employment  agreement(s), and/or any other form of consideration that is part of
the  overall transaction(collectively, the "Total Consideration"); plus (ii) two
                                                                   ----
percent  (2.0%)  of  the  value  of  the  Company's  stock  issued,  if  any, as
consideration  by the Company to the Target (collectively, I and ii are referred
to  as  the "M&A Fee"). Notwithstanding the foregoing two paragraphs relating to
the  M&A Fee, the Company shall be able to close two (2) M&A transactions during
the  first  twelve  (12)  months  from the date of this letter agreement without
having to pay Crusader the M&A Fee for those two (2) transactions (the "Excluded
M&A  Transactions")  so  long  as  (i)  the  total consideration for each of the
Excluded  M&A  Transactions  is less than $1.0 million per transaction; (ii) the
Company  does  not  request  that  Crusader  work  on either of the Excluded M&A
Transactions; and (iii) the target companies of the Excluded M&A Transactions do
not  receive  the  Crusader  Material.

     In  addition, the Company agrees to periodically reimburse Crusader for all
out-of--pocket  expenses  resulting  from  or  arising  out  of this engagement.
Simultaneously with the execution of this letter, the Company shall deposit with
Crusader  $2,500.00  as an advance against such expenses (the "Expense Deposit")
and  Crusader  will  provide  the  Company with a reconciliation of all expenses
incurred  on  behalf  of  the  Company pursuant to this letter agreement no less
frequently  than on a quarterly basis. Furthermore, Crusader shall not incur any
expense on behalf of the Company in excess of $500.00 without the prior approval
of  the  Company.  The  Company shall periodically deposit such additional funds
with  Crusader  as are required to maintain the Expense Deposit at not less than
$1,000.00.

All  fees  and  expenses payable hereunder are net of all applicable withholding
and  similar  taxes  such that Crusader shall be paid the full amount of any and
all  fees  contemplated  herein, without any offset and/or withholdings. Any and
all  amounts  payable  herein  shall  be  fully  earned and paid in cash in U.S.
currency  via  wire  transfer  to  Crusader  on  each  closing  day.

No advice rendered by Crusader, whether formal or informal, may be disclosed, in
whole or in part, or summarized, excerpted from or otherwise referred to without
our  prior  written consent. In addition, Crusader may not be otherwise referred
to  without  our  prior  written  consent. If requested by Crusader, the Company
shall  include  a mutually acceptable reference to Crusader in any press release
or other public announcement made by the Company regarding the matters described
in  this  letter.  Furthermore,  the Company hereby grants Crusader the right to
make  a  press  release  or  other public announcement after the closing of each
transaction referencing the Company and evidencing Crusader's involvement in any
such  transaction  involving  the  Company.

     Since  Crusader  will be acting on behalf of the Company in connection with
its  engagement hereunder and relying solely on information provided by you, the
Company  and  the  Representatives agree to indemnify and hold Crusader harmless
from  all  cost,  loss,

<PAGE>

Mr.  Paul  Roman
Chief  Executive  Officer
Colorado  Prime  Foods
April  15,  2005
Page 6 of 8

damages, and/or liability resulting from its engagement hereunder (the "Crusader
Indemnity").

     Crusader's  engagement  hereunder  may  be  terminated  at  any time by the
Company  or  by  Crusader,  with  or without cause, upon thirty (30) days' prior
written  notice  thereof  by facsimile, overnight mail, or hand delivery, to the
other party, with such thirtieth (30th) day after the written termination notice
referred  to  as  the  "Termination  Date",  provided,  however, no such written
termination  notice  may  be delivered by the Company to Crusader during the six
(6)  month  period  from and after the date of this letter agreement and, if and
when  terminated by either party thereafter, such a termination shall not affect
the  Company's  obligation  to pay (i) the Capital Placement Fee for a period of
two  (2) years from the Termination Date for any transaction completed after the
Termination  Date  related  or  unrelated  to  the  Corporate Strategy, with any
Crusader  Investor who ultimately provides the Company with either the Requisite
Capital  or  any other additional capital; (ii) the Public Transaction Fee for a
period  of  one  (1) year from the Termination Date relating to any strategy for
the Company to become a public company developed by Crusader and proposed to the
Company  during  the  term of this engagement; (iii) the M&A Fee for a period of
two (2) years from the Termination Date relating to any Target identified and/or
introduced  to  the Company by Crusader during the term of this engagement; (iv)
other  fees  and  expenses  as  provided  for  herein;  and/or  (v) the Crusader
Indemnity.

Any  provision  of this letter agreement which is prohibited or unenforceable in
any  jurisdiction  shall,  as  to  such jurisdiction, only be ineffective to the
extent  of  such  prohibition or unenforceability without invalidating any other
provision  of  this letter agreement. Any controversy or claim arising out of or
relating  to  this  letter  agreement or the breach thereof shall be resolved by
binding arbitration, in accordance with the rules of regulations of the American
Arbitration Association as these rules may be amended. Such rules and procedures
are  incorporated  herein and made a part of this letter agreement by reference.
The  parties agree that they will abide by and perform any award rendered in any
such  arbitration  and  than  any  court  having  jurisdiction may issue a final
judgment  based  upon  any  such  award.

     This  letter  agreement  may  be  executed  by  the  parties to this letter
agreement on separate counterparts and said counterparts taken together shall be
deemed to constitute one and the same document. A party may validly deliver such
executed  counterpart  of this letter agreement to the other party by facsimile,
regular  or  overnight  mail,  or  hand  delivery. The provisions of this letter
agreement  shall  be  binding upon and shall inure to the benefit of the parties
hereto  and  their  respective  heirs  and legal representatives, successors and
assigns. Furthermore, in the event that Crusader must initiate an action for the
collection  of  any  amount  due  hereunder,  Crusader  shall be entitled to the
recovery  of  all  of  its  costs, losses, fees (including contingency fees) and
expenses  associated  with the collection of such amounts. In addition, Crusader
shall  be  entitled  to  charge  interest  on  any  amounts owed to Crusader not
collected  at the closing of a transaction equal to the lesser of 2% percent per
month  or  the maximum amount allowed under New York State statutory usury laws.
Any  waiver  by  Crusader  to  collect  any amounts when due hereunder shall not
constitute  a  waiver

<PAGE>

Mr.  Paul  Roman
Chief  Executive  Officer
Colorado  Prime  Foods
April  15,  2005
Page 7 of 8

by Crusader of any of its rights to pursue the collection of any such amounts at
its  subsequent  election.

     In  connection  with  this engagement, Crusader is acting as an independent
contractor  and  not  in  any  other  capacity,  with duties owing solely to the
Company.  All  aspects  of  the  relationship created by this agreement shall be
governed  by and construed in accordance with the laws of the State of New York,
applicable to contracts made and to be performed therein. This letter supersedes
and  replaces any and all writings, agreements and/or understandings between the
parties  and may be only be modified in writing executed by both parties hereto.
We are pleased to accept this engagement and look forward to working with you on
this  assignment.  Please  confirm that the foregoing is in accordance with your
understanding  by  signing  and  returning  to us the enclosed duplicate of this
engagement  letter  agreement.

Very  truly  yours,

CRUSADER  SECURITIES,  LLC
   By:  /s/Blair  A.  West
        ------------------
 Name:  Blair  A.  West
Title:  Managing  Director

Accepted  and agreed to as of the date first written above:

COLORADO PRIME FOODS

 By: Paul A. Roman
Its: President and CEO

<PAGE>

                                   Exhibit A

             A
Bedford  Capital  Corporation
Circle  Peak  Capital Management, LLC
Lake Capital Management, LLC
Craig Capital Corporation
Mercantile  Capital  Partners,  LLC
Post  Capital  Partners,  LLC
Cooking.com
Nicolas  Rachline
Schwan  Food  Company

             B

Jefferson  Capital  Partners,  Ltd.
Bolder  Capital,  LLC
Freeman  Spogli  &  Company,  Inc.
Alex  Lee,  Inc.
Crown  Capital  Group
Dorset  Capital  Management,  LLC
eDiets.com,  Inc.
Wine.com,  Inc.
AtHome  America,  Inc.
Atkins Nutritionals, inc.
Dean & DeLuca, Inc.
Dr. Leonard's Healthcare Corp.
GroceryWorks.com, Inc
Home Shopping Network, Inc.
Jenny  Craig,  Inc.
Rodale,  Inc.
Satlton,  Inc.
Smithfield  Foods,  Inc.
Swift  &  Company
Tastefully  Simple, Inc.
Tyson Fresh Meats, Inc.
U.S. Premium Beef  Ltd.
Weight  Watchers  Intl.
Williams  Foods,  Inc.
Wisconsin Cheeseman

            C

Alpine  Investors,  LP
Bear  Creek  Corporation
Bear  Stearns  Merchant  Banking
Sutton Place Group, LLC
Brynwood Partners L.P.
Capital  Resource  Partners
Castanea  Partners,  Inc.
Cross Country Group, LLC
Crosstown  Traders, Inc.
First Atlantic Capital, Ltd.
Hunt Private Equity Group, Inc.
Jupiter  Partners,  LLC
Marketing  Investors  Corporation
PAS Associates
Linsalata Capital Parners, Inc.
Paul  S.  Pickard
Summit  Partners
Sun  Capital  Partners,  Inc.
Thoma Cressey Equity Partners, Inc.
Webster  Capital  Winston  Partners
American  Capital  Strategies,  Ltd.
Prairie Capital L.P.
Private Equity Capital
Riverside  Company
SKM  Growth  Investors
Svoboda,  Collins,  LLC
Swander Pace Capital
Fresh  Direct,  Inc.
Cornerstone  Brands, Inc.
1-800-Flowers.com, Inc.
Allstar  Marketing  Group,  LLC
Fingerhut  Direct  Marketing, Inc.
Guthy-Renker Corporation
Hickory  Farms,  Inc.
Market  Day Corporation
Neiman Marcus Direct
Omaha  Steaks International, Inc.
Pampered Chef, Ltd.
Potpourri Group, Inc.
QVC, Inc.
Reader's  Digest  Association,  Inc.
Swiss  Colony
Taylor  Corporation
Alticor  Inc.
Cargill,  Inc.
M  &  S  Fine  Foods,  Inc.
Oreck  Corporation
Wornick  Company

<PAGE>

     Addendum  ("Addendum"),  dated  July  14,  2006,  to "Advisory Engagement"
agreement  (the  "Engagement Agreement"), dated April 15, 2005, between Crusader
Securities,  LLC  ("Crusader")  and  Colorado  Prime  Foods  (New Colorado Prime
Holdings,  Inc.)  (the  "Company").

     WHEREAS,  the  Company  is proposing to effectuate a reverse merger with an
OTC  Bulletin  Board  Company,  SimplaGene  USA,  Inc.  ("SimplaGene").

     WHEREAS, the Company is also proposing to effectuate a $2,500,000 financing
with  Dutchess  Private Equities Fund, LP and Dutchess Private Equities Fund II,
LP  (together,  "Dutchess");  and

     WHEREAS,  in  order to amend and clarify specific aspects of the Engagement
Agreement,  and  in  order  to  effectuate the transactions described above, the
parties  have  determined  to  agree  to  the  following:

     1.     In  addition  to  the  other  cash fees provided for in the Advisory
Engagement  to  be  paid  to  Crusader  at  the  closing  of  the  transactions
contemplated  hereby,  Crusader  will also be issued 7.5% of the common stock of
SimplaGene  (the  "Crusader  Shares"),  excluding the securities to be issued to
Dutchess,  at  the  closing  of  the  reverse  acquisition  (e.g.  2,250,000  of
30,000,000  shares).  Upon receipt of the Crusader Shares, Crusader will then be
responsible  for  the transfer of common stock of SimplaGene out of the Crusader
Shares  equal  to  1.5%  of  the  common  stock  of  SimplaGene (e.g. 450,000 of
30,000,000  shares) owed to J. Michael Valo via 21st Century Associates, LLC, as
provided  for  in  the  letter  of intent between the Company and SimplaGene, in
connection  with  the  transactions  described  above.

     2.     In  lieu  of  issuing  registered,  unrestricted  common  equity  of
SimplaGene  to  Crusader  as required by the Engagement Agreement, and which the
Company will not be capable of doing, Crusader and SimplaGene shall enter into a
Registration  Rights  Agreement,  at the closing, in the form attached hereto as
Exhibit  A.

Colorado  Prime  Foods                              Crusader  Securities,  LLC
New  Colorado  Prime  Holdings,  Inc.

By  /s/ Paul  A.  Roman                             By  /s/Blair  A. West
    -------------------                                 -----------------
Name:  Paul  A.  Roman                            Name:  Blair  A. West
Title:  Chief  Executive  Officer                Title: Managing  Director

Source: [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00107-of-00352.parquet"}, [{"source": "alea-institute/alea-institute/kl3m-data-edgar-agreements/train-00107-of-00352.parquet"}]]