Document:

Amendment to Short Term Incentive Plan effective January 1, 2009

 Exhibit (10)(iii)(A)(1.2) 
 AMENDMENT TO 
 CINCINNATI BELL INC. SHORT TERM INCENTIVE PLAN 

The Cincinnati Bell Inc. Short Term Incentive Plan (the “Plan”) is hereby amended, effective as of January 1, 2009, in the following
respects. 
  

	 	1.	Subsection 4.1 of the Plan is amended in its entirety to read as follows. 

 4.1 Any award granted under the Plan to a Participant shall be made with respect to a specific calendar year (the award’s “Award Year”) and shall, if certain performance goals that are made
applicable to the award by the Committee are met, provide for the payment to the Participant of a lump sum cash amount by the 15th day of the third month of the next following calendar year. No more than one award may be granted to a Participant
under the Plan with respect to any calendar year. Also, the grant of any award to a Participant under the Plan with respect to any calendar year shall not entitle the Participant to an award for any subsequent calendar year. 
  

	 	2.	The text of Section 6 of the Plan is amended in its entirety to read as follows. 

 The Committee may, in its discretion, permit Participants to elect to defer the payment otherwise required under any award granted under
the Plan in accordance with such terms and conditions as the Committee shall establish. Any such deferral will not be made under the Plan, but, rather, will be made under the Cincinnati Bell Executive Deferred Compensation Plan and will be subject
to the terms and conditions of such plan. 
 IN ORDER TO EFFECT THE FOREGOING CHANGES TO THE PLAN, the Plan’s sponsor, Cincinnati Bell
Inc., has caused its name to be subscribed to this Plan amendment. 
  

			
	CINCINNATI BELL INC.
		
	By:	 	 /s/ Christopher J. Wilson

		
	Title:	 	 V.P. General Counsel & Secretary

		
	Date:Deferred Compensation Plan for Outside Directors, as amended January 1, 2005

 Exhibit (10)(iii)(A)(2) 
 CINCINNATI BELL INC. 
 DEFERRED COMPENSATION PLAN FOR OUTSIDE DIRECTORS 

 (As amended and restated effective as of January 1, 2005) 
 1. Introduction to Plan. 
 1.1 Name and Sponsor of Plan. The name of this Plan is
the Cincinnati Bell Inc. Deferred Compensation Plan for Outside Directors, and its sponsor is CBI. 
 1.2 Purpose of Plan. The
purpose of the Plan is to provide deferred compensation for the Outside Directors of CBI. 
 1.3 Effective Amendment Date of Plan and
Effect of Plan On Prior Deferrals. 
 (a) Deferred Compensation Subject To Following Terms of This Document. In order to
conform the Plan to the requirements of the American Jobs Creation Act of 2004, this document amends and restates the Plan effective as of the Effective Amendment Date (January 1, 2005). The provisions of sections 2 through 9 hereof apply to but
only to: 
 (1) amounts that are attributable to compensation that is deferred under section 3 hereof on or after the Effective Amendment
Date; 
 (2) amounts that are attributable to compensation that was deferred under the provisions of the Prior Plan prior to the Effective
Amendment Date but was not earned and vested (within the meaning of Section 1.409A-6(a)(2) of the Treasury Regulations) prior to the Effective Amendment Date; and 
 (3) amounts that are attributable to compensation that was deferred under the provisions of the Prior Plan prior to the Effective Amendment Date and was earned and vested (within the meaning of
Section 1.409A-6(a)(2) of the Treasury Regulations) prior to the Effective Amendment Date, but only if the provisions of the Prior Plan that apply to any such compensation are materially modified (within the meaning of
Section 1.409A-6(a)(4) of the Treasury Regulations). This document does not by itself materially modify such provisions. 
 (b)
Effective Date of Following Terms of This Document When Applied To Pre-Effective Amendment Date Deferred Compensation. Any amounts described in paragraph (a)(2) and (3) of this subsection 1.3 shall, beginning as of the Effective
Amendment Date, be subject to the terms of sections 2 through 9 hereof as if this document had been in effect at the time that such amounts were originally deferred under the provisions of the Prior Plan. 
 (c) Incorporation of Terms of Prior Plan. Notwithstanding any other provision of the Plan, except as provided in paragraph (a)(2) and
(3) of this subsection 1.3, all rules (including rules as to assumed investments and distributions) that relate to amounts deferred under the Prior Plan, adjusted by assumed earnings and losses thereon as determined under the provisions of the
Prior Plan, shall be governed solely by the terms of the Prior Plan (which terms are incorporated herein by reference). 
 2. General Definitions.
For all purposes of the Plan, the following terms shall have the meanings hereinafter set forth, unless the context clearly indicates otherwise. 
  

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 2.1 “Account” means, with respect to any Participant, the bookkeeping account maintained for
the Participant under the terms of this Plan and to which amounts are credited or otherwise allocated under section 4 hereof in order to help determine the Participant’s benefits under the Plan. 
 2.2 “Beneficiary” means, with respect to any Participant, the person or entity designated by the Participant, on forms furnished and in the
manner prescribed by the Committee, to receive any benefit payable under the Plan after the Participant’s death. If a Participant fails to designate a beneficiary or if, for any reason, such designation is not effective, his or her
“Beneficiary” shall be deemed to be his or her surviving spouse or, if none, his or her estate. 
 2.3 “Board” means the
Board of Directors of CBI. 
 2.4 “CBI” means Cincinnati Bell Inc. (and, except for purposes of determining whether a Change in
Control has occurred, any legal successor to Cincinnati Bell Inc. that results from a merger or similar transaction). 
 2.5 “Change in
Control” means the occurrence of any of the events described in paragraphs (a), (b), and (c) of this subsection 2.5. All of such events shall be determined under and, even if not so indicated in the following paragraphs of this subsection
2.5, shall be subject to all of the terms of Section 1.409A-3(i)(5) of the Treasury Regulations. 
 (a) A change in the ownership of CBI
(within the meaning of Section 1.409A-3(i)(5)(v) of the Treasury Regulations). In very general terms, Section 1.409A-3(i)(5)(v) of the Treasury Regulations provides that a change in the ownership of CBI occurs when a person or more than
one person acting as a group acquires outstanding voting securities of CBI that, together with stock held by such person or group, constitutes more than 50 percent of the total fair market value or total voting power of the stock of CBI. 

(b) A change in the effective control of CBI (within the meaning of Section 1.409A-3(i)(5)(vi) of the Treasury Regulations). In very general
terms, Section 1.409A-3(i)(5)(vi) of the Treasury Regulations provides that a change in the effective control of CBI occurs either: 
 (1) when a person or more than one person acting as a group acquires (or has acquired during the twelve-month period ending on the date of the most recent acquisition by such person or persons) ownership of stock of CBI possessing 30% or
more of the total voting power of the stock of CBI; or 
 (2) when a majority of members of the Board is replaced during any twelve-month
period by directors whose appointment or election is not endorsed by a majority of the members of the Board prior to the date of the appointment or election. 
 (c) A change in the ownership of a substantial portion of the assets of CBI (within the meaning of Section 1.409A-3(i)(5)(vii) of the Treasury Regulations). In very general terms, Section 1.409A-3(i)(5)(vii)
of the Treasury Regulations provides that a change in the ownership of a substantial portion of the assets of CBI occurs when a person or more than one person acting as a group acquires (or has acquired during the twelve-month period ending on the

  

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date of the most recent acquisition by such person or persons) assets from CBI that have a total gross fair market value equal to or more than 40% of the
total gross fair market value of all of the assets of CBI immediately prior to such acquisition or acquisitions. 
 2.6 “Code”
means the Internal Revenue Code of 1986, as it exists as of the Effective Amendment Date and as it may thereafter be amended. A reference to a specific section of the Code shall be deemed to be a reference both (i) to the provisions of such
section as it exists as of the Effective Amendment Date and as it is subsequently amended, renumbered, or superseded (by future legislation) and (ii) to the provisions of any section of the Treasury Regulations that is issued under such
section. 
 2.7 “Committee” means the committee appointed to administer the Plan under the provisions of subsection 6.1 hereof.

 2.8 “Common Shares” means common shares, par value $0.01 per share, of CBI. 
 2.9 “Credited Service” shall mean, with respect to any Participant, his or her active service as an Outside Director, including service as an
Outside Director prior to the Effective Amendment Date. One year of Credited Service shall be given for each twelve full months of active service as an Outside Director, whether or not consecutive. A fraction of a year of Credited Service shall be
rounded up or down to the nearest whole year. 
 2.10 “Effective Amendment Date” means January 1, 2005. 
 2.11 “Other Fee” shall mean, with respect to any Outside Director, any fee for the Outside Director established by the Board for attending
Board or committee meetings or for serving as a chair of a Board committee, but shall not include a Retainer or expense reimbursements. An Other Fee payable for any meeting is earned on the date of the meeting (if the Outside Director attends such
meeting). An Other Fee payable for serving as a chair of a Board committee is earned by the Outside Director on a quarterly basis (regardless of whether or not the Board fixes such fee for an annual period or refers to it as an annual fee), with
such fee payable for any quarter being earned on the first day of such quarter (if the Outside Director serves as a chair of a Board committee on such day). 
 2.12 “Outside Director” shall mean any member of the Board who is not an employee of CBI (or any other member of CBI’s controlled group, as such term is defined in section 9.4(c) hereof), but shall not
include any person serving as Director Emeritus. 
 2.13 “Participant” means a person who as an Outside Director has any amounts
credited to an Account established for him or her under this Plan. Such person shall remain a Participant until the amounts allocated to his or her Account have been fully paid and/or forfeited, as the case may be. 
 2.14 “Plan” means the Cincinnati Bell Inc. Deferred Compensation Plan for Outside Directors. This document amends and restates the Plan
effective as of the Effective Amendment Date to the extent indicated by subsection 1.3 hereof. 
 2.15 “Prior Plan” means the
versions of the Plan that were in effect before the Effective Amendment Date. 
  

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 2.16 “Retainer” shall mean, with respect to any Outside Director, the annual fee for serving as
an Outside Director that is established by the Board, but shall not include meeting fees, fees for serving as a chair of a Board committee, or expense reimbursements. A Retainer is earned by an Outside Director on a quarterly basis (regardless of
whether or not the Board fixes the Retainer for an annual period or refers to it as an annual retainer), with the Retainer payable for any quarter being earned on the first day of such quarter (if the Outside Director is a member of the Board on
such day). 
 2.17 “Tax Year” means, with respect to any Outside Director, the Outside Director’s taxable year for federal
income tax purposes. Unless CBI or the Committee is notified otherwise by the Outside Director, CBI and the Committee may assume for purposes of this Plan that an Outside Director’s Tax Year is a calendar year. 
 2.18 “Treasury Regulations” means all final regulations issued by the U.S. Department of the Treasury under the Code, as such regulations exist
as of the date on which this document is executed on its final page by an officer or representative of CBI and as they are subsequently amended, renumbered, or superseded. A reference to a specific section or paragraph of the Treasury Regulations
shall be deemed to be a reference to the provisions of such section or paragraph as it exists as of the date on which this document is executed on its final page by an officer or representative of CBI and as it is subsequently amended, renumbered,
or superseded. 
 3. Deferral Elections. 
 3.1 Election of Deferrals of Retainer and Other Fees. 
 (a) Initial Deferral Election. 
 (1) Subject to such administrative rules as the Committee may prescribe, an Outside Director may elect for any Tax Year (for purposes of this paragraph
(a), the “subject Tax Year”), by completing a deferral form or forms and filing such form or forms with the Committee but not in any event after the last day of the immediately preceding Tax Year (or, if the subject Tax Year is the Tax
Year in which he or she first becomes an Outside Director, not in any event beyond 30 days after the date on which he or she first becomes an Outside Director), to defer the receipt of any whole percent (up to 100%) of his or her Retainer and/or
Other Fees that are earned by him or her in the subject Tax Year (and also, if the subject Tax Year is the Tax Year in which he or she first becomes an Outside Director, that are earned by him or her after his or her deferral election is filed with
the Committee). 
 (2) Subject to such administrative rules as the Committee may prescribe, an Outside Director may change, or terminate and
thereby void, any deferral election that he or she has made for the subject Tax Year under the provisions of subparagraph (1) of this paragraph (a), by completing an appropriate form and filing such form with the Committee, up to but not after
the latest day by which he or she could still make a deferral election for the subject Tax Year under the provisions of subparagraph (1) of this paragraph (a) (and provided that, if the subject Tax Year is the Tax Year in which he or she
first becomes an Outside Director, prior to his or her initial deferral election being used to defer the receipt of any Retainer or Other Fees of the Outside Director). 
  

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 3.2 Special Pre-March 15, 2005 Deferral Election Right. Notwithstanding any other
provision of the Plan and pursuant to and in accordance with the terms of Q&A-21 of Internal Revenue Service Notice 2005-1, the requirements of subsection 3.1 hereof relating to the timing of deferral elections shall not be applicable to any
election that is made by an Outside Director on or before March 15, 2005 to defer the receipt of any Retainer or Other Fees that both are subject to the terms of this Plan under the provisions of subsection 1.3 hereof and relates to services
performed by the Outside Director on or before December 31, 2005, provided that (i) the Retainer or Other Fees to which the deferral election relates has not or had not been paid or become payable by the time of the election and
(ii) the election to defer is or was made in accordance with the terms of the Plan or the Prior Plan that at the time of the election were then in effect. 
 4. Maintenance and Valuation of Account. 
 4.1 Account. An Account shall be established for each
Participant in accordance with the following paragraphs of this subsection 4.1 to reflect the amounts of (i) his or her Retainer and/or Other Fees that are to be credited to such Account under the provisions of paragraph (a) of this
subsection 4.1, (ii) all other credits to be made to such Account under the provisions of paragraphs (b) and (c) of this subsection 4.1, and (iii) the assumed investment of such amounts. The Committee shall create subaccounts
under any Participant’s Account to the extent needed administratively (e.g., to account for different distribution rules that apply to different portions of the Participant’s Account). For purposes of this Plan, the net investment
returns and losses of the assumed investment of any credits made to a Participant’s Account shall be deemed to be “attributable” to the portion of such Account that reflects such credits. 
 (a) Crediting To Account of Deferred Retainer or Other Fees. Subject to such administrative rules as the Committee may prescribe, any
amount of Retainer or Other Fees deferred by a Participant under the Plan pursuant to the provisions of section 3 hereof shall be credited to the Account of the Participant as of the day on which such deferred amount would otherwise have been paid
to the Participant. 
 (b) Crediting To Account of Automatic Annual Credit. 
 (1) As of the first business day of 2005, there shall be credited to the Account of each person who is an Outside Director on such day an amount equal to
the value on such day of 6,000 Common Shares. 
 (2) In its discretion but subject to the other terms of this Plan, the Board may, as of any
business day that occurs in 2006 or any subsequent calendar year (each such day referred to in this subparagraph (2) as a “credit day”), credit to the Account of each person who is an Outside Director on such credit day an amount
equal to the value on such credit day of a number of Common Shares that is set by the Board. The Board shall exercise its discretion in crediting amounts to the Accounts of Outside Directors pursuant to the immediately preceding sentence with the
intent that such credited amounts, together with other compensation that is either paid in the form of Common Shares or has its value determined in relation to the value of Common Shares (such credited amounts and such other compensation referred to
in this sentence as “equity-based compensation”) and taking into account the fair market value of a Common Share when crediting or providing any such equity-based compensation, provide equity-based compensation for the Outside Directors
that each applicable year is approximately equal to the median level of the value of equity-based compensation provided by a group of comparable peer group companies to their non-employee directors. 
  

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 (c) Special Automatic Pre-Effective Amendment Date Credits. To the extent but only to the
extent that any of the Account credits described in the following subparagraphs of this paragraph (c) reflect amounts identified in subsection 1.3(a)(2) and (3) hereof, such following described Account credits shall be subject to the
provisions of sections 2 through 9 of this document. Otherwise, the Account credits described in the following subparagraphs of this paragraph (c) shall not be subject to the provisions of sections 2 through 9 of this document but instead
shall, in accordance with the provisions of subsection 1.3(c) hereof, only be subject to the terms of the Prior Plan. 
 (1) If the
Participant was participating in the Prior Plan immediately prior to December 31, 1996, the balance then credited to the Participant’s account under the Prior Plan, adjusted by assumed earnings and losses thereon allocated to the
Participant’s account under the Prior Plan from December 31, 1996 to the Effective Amendment Date, shall be credited to the Participant’s Account as of the Effective Amendment Date. 
 (2) If the Participant was participating in the Cincinnati Bell Inc. Retirement Plan for Outside Directors (for purposes of this subparagraph (2), the
“Retirement Plan”) on July 1, 1996, an amount equal to the present value of the Participant’s accrued benefit under the Retirement Plan as of December 31, 1996 (as determined by the Board), adjusted by assumed earnings and
losses thereon allocated to the Participant’s account under the Prior Plan from December 31, 1996 to the Effective Amendment Date, shall be credited to the Participant’s Account as of the Effective Amendment Date. For purposes of this
subparagraph (2), each Participant who was an Outside Director on July 1, 1996 shall be deemed to have been participating in the Retirement Plan on that date. 
 (3) If the Participant was an Outside Director on January 4, 1999, an amount equal to the value on such date of the number of Common Shares that are produced by dividing $100,000 (or, in the event the Participant
was the Chairman of the Board on January 4, 1999, $200,000) by the product of 0.88 and the average of the high and low sale prices on the New York Stock Exchange of a Common Share for January 4, 1999, adjusted by assumed earnings and
losses thereon allocated to the Participant’s account under the Prior Plan from January 4, 1999 to the Effective Amendment Date, shall be credited to the Participant’s Account as of the Effective Amendment Date. 
 (4) If the Participant was a participant in the Prior Plan on December 31, 1998, an amount equal to the value on December 31, 1998 of a number
of common shares of Convergys Corporation that is the same number as the number of Common Shares which were assumed to be held in his or her Prior Plan account on such date, adjusted by assumed earnings and losses thereon allocated to the
Participant’s account under the Prior Plan from December 31, 1998 to the Effective Amendment Date, shall be credited to the Participant’s Account as of the Effective Amendment Date. 
 (5) If the Participant was an Outside Director on the first business day of any calendar year that began on or after January 1, 2000 and ended
prior to the Effective Amendment Date, an amount equal to the value on such day of 1,500 Common Shares, adjusted by assumed earnings and losses thereon allocated to the Participant’s account under the Prior Plan from such day to the Effective
Amendment Date, shall be credited to the Participant’s Account as of the Effective Amendment Date. 
  

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 (d) Assumed Investment of Account. Any amounts credited to the Account of a Participant
under paragraphs (a), (b), and/or (c) of this subsection 4.1 shall be assumed to have been invested in certain investments, and adjusted by reason of such assumed investments, in accordance with the provisions of subsection 4.2 hereof.

 4.2 Assumed Investments. 
 (a) General Rules on Assumed Investments. At all times on and after the Effective Amendment Date: 
 (1) any amounts credited to a Participant’s Account under the provisions of subsection 4.1(a) hereof and/or the provisions of subsection 4.1(c)(1) hereof shall be assumed to be invested in the investments designated or deemed to be
designated by the Participant on a form provided by and filed with the Committee in accordance with the provisions of paragraph (b) of this subsection 4.2; 
 (2) any amounts credited to a Participant’s Account under the provisions of subsection 4.1(b) hereof and/or the provisions of subsection 4.1(c)(2), (3), and (5) hereof shall be assumed to be invested
exclusively in Common Shares; and 
 (3) any amounts credited to a Participant’s Account under the provisions of subsection 4.1(c)(4)
hereof shall be assumed to be invested exclusively in common shares of Convergys Corporation (or exclusively in Common Shares if an election to that effect was made by the applicable Participant between February 1, 1999 and February 12,
1999 under the terms of the Prior Plan). 
 (b) Committee-Designated Assumed Investment Rules. If and to the extent that any
portion of a Participant’s Account is to be assumed to be invested in the investments designated or deemed to be designated by the Participant on a form provided by and filed with the Committee (under the provisions of paragraph (a)(1) of this
subsection 4.2), then the following subparagraphs of this paragraph (b) shall apply to such assumed investments. 
 (1) The Committee
shall designate in notices or other documents provided to Participants a limited number of “assumed investments” for purposes of the Plan. Such assumed investments will generally be (but will not be required to be) limited to mutual funds
or similar types of investments but may and generally will include an assumed investment in Common Shares. Some or all of the assumed investments designated for the Plan may be changed by the Committee to other assumed investments, effective as of
any date, in which case prior written notice of such change shall be provided by the Committee to all Participants. 
 (2) The credits to
any Participant’s Account referred to in paragraph (a)(1) of this subsection 4.2 shall be assumed to have been invested among such assumed investments, and in such proportions, as is elected in a writing filed by the Participant with the
Committee, except that any investment direction of the Participant is subject to such reasonable administrative rules concerning such assumed investment directions as are adopted or used by the Committee. 
  

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 (3) The Participant must elect, on or before the first date a credit referred to in the provisions of
paragraph (a)(1) of this subsection 4.2 is made to his or her Account, the assumed investments in which such Account credits are to be initially assumed to be invested and the proportions of each credit initially assumed to be invested in each
designated assumed investment. Otherwise, the Participant shall be deemed to have elected that such Account credits will not be assumed to be invested in any investment until he or she makes an investment election under the provisions of this
paragraph (b) (or, if the Committee in its discretion so decides, the Participant shall be deemed to have elected that such Account credits will be assumed to be initially invested in an investment or investments chosen by the Committee).

 (4) Further, the Participant may request a change in the assumed investments of the portion of his or her Account attributable to the
credits referred to in the provisions of paragraph (a)(1) of this subsection 4.2, and the proportions of his or her new Account credits referred to in such provisions, assumed to be invested in each designated investment to other assumed investments
and/or proportions effective as of any January 1, or as of any other date as the Committee may provide in its discretion, upon written notice to the Committee prior to such date (or such earlier date as may be established by the Committee).

 (c) Adjustment of Account for Assumed Investment Returns and Losses. The amounts credited to any Participant’s Account
shall be adjusted as of each December 31, and as of such other dates as the Committee may provide in its discretion, to reflect the assumed investment returns or losses (since the last prior adjustment in the Account) that are attributable to
the assumed investments in which his or her Account is deemed to be invested. 
 4.3 Nonvested Portions of Account. 

(a) Vesting Conditions on Portions of Account. Notwithstanding any other provision of this Plan, the right to receive payments with
respect to any portion of the Participant’s Account that is attributable to the credits made to such Account under the provisions of subsection 4.1(b), (c)(2), (c)(4), or (c)(5) hereof shall be conditioned on the Participant either completing
at least five years of Credited Service or dying while a member of the Board. Until and unless the Participant satisfies such condition, the amounts allocated to any portion of such Account that is subject to such condition shall be considered to be
“nonvested.” 
 (b) Effect of Nonvested Status of Portion of Account. Any portion of the Account of a Participant
that is at any time nonvested under the provisions of paragraph (a) of this subsection 4.3 shall not in any event, even when the provisions of section 5 hereof would otherwise permit a distribution of such Account portion at such time and
notwithstanding any provision of section 5 hereof which may be read to the contrary, be able to be distributed to the Participant or any other party claiming through the Participant until such Account portion is no longer nonvested (and any
distribution of such Account portion otherwise called for under section 5 hereof shall to the extent necessary be deferred until, and shall be made as of, the date such portion is no longer nonvested). 
 (1) Consistent with the rule set forth in the foregoing provisions of this paragraph (b) and notwithstanding any other provision of section 5
hereof, any reference in any provision of section 5 hereof to the amounts allocated to a portion of the Account of a Participant at any time shall be deemed not to include the amounts allocated to any part of such Account portion that is then
nonvested and such part shall be treated as if it were a separate class of Account until it is no longer nonvested. 
  

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 (2) Further, if a Participant separates from service with CBI (other than by reason of his or her death)
when any portion of the Account established for him or her is nonvested, he or she shall never be entitled to receive the amounts allocated to such Account portion and such amounts shall be forfeited on the date he or she so separates from service
with CBI. 
 4.4 Valuation. 
 (a) Valuation of Account. The balance of the Account of a Participant shall be determined periodically (under procedures adopted by the Committee) to reflect all amounts credited to the Account under the
foregoing provisions of this section 4 since the latest preceding date on which the Account balance was determined, any gains and losses in the value of the Account’s assumed investments since the latest date on which the Account balance was
determined, and any payments or forfeitures since the latest preceding date on which the Account balance was determined. 
 (b) Account
Statements. As soon as practical following the end of each calendar year, each Participant (or, in the event of his or her death, his or her Beneficiary) shall be furnished a statement as of December 31 of such calendar year showing the
balance of the Participant’s Account, the total increases and reductions made in the balance of such Account during such calendar year, and, if amounts allocated to such Account are assumed to have been invested in securities, a description of
such securities including the number of shares assumed to have been purchased by the amounts allocated to such Account. 
 4.5 Common
Shares Adjustment Rules. To the extent a Participant’s Account is assumed to have been invested in Common Shares, the following provisions of this subsection 4.5 shall apply. 
 (a) Cash Dividends. Whenever any cash dividends are paid with respect to Common Shares, additional amounts shall be allocated to the
Participant’s Account as of the dividend payment date. The additional amount to be allocated to the Account shall be determined by multiplying the per share cash dividend paid with respect to the Common Shares on the dividend payment date by
the number of assumed Common Shares allocated to the Account on the day preceding the dividend payment date. Subject to such administrative rules as the Committee may prescribe, such additional amount allocated to the Participant’s Account
shall be assumed to have been invested in additional Common Shares on the day on which such dividends are paid. 
 (b) Changes in
Common Shares. If there is any change in Common Shares through the declaration of a stock dividend or a stock split, through a recapitalization resulting in a stock split, or through a combination or a change in shares, the number of shares
assumed to have been allocated to each Account shall be appropriately adjusted. 
 4.6 Fair Market Value of Common Shares.
Whenever Common Shares are to be valued for purposes of the Plan as of any date (such as a date on which a credit based on such shares is made to a Participant’s Account or a date on which distribution of such shares is to be 

  

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made by CBI), the value of each such share shall be: (i) when such date occurs prior to January 1, 2007, the average of the high and low price per
share as reported on the New York Stock Exchange on the latest business day preceding the subject date for which the valuation is being made; or (ii) when such date occurs on or after January 1, 2007, the closing price of a Common Share on
the New York Stock Exchange on the latest date preceding the subject date on which Common Shares were traded on such exchange. Notwithstanding the foregoing, if Common Shares are not listed on the New York Stock Exchange on the subject date, then
the fair market value of a Common Share on the subject date shall be determined by the Committee in good faith pursuant to methods and procedures established by the Committee. 
 4.7 Convergys Shares Adjustment Rules. To the extent a Participant’s Account is assumed to have been invested in common shares of
Convergys Corporation, the provisions of subsections 4.5 and 4.6 hereof shall apply but as if each reference in such subsections to Common Shares were instead a reference to common shares of Convergys Corporation. 
 4.8 Deduction of Payments or Forfeitures from Account and Cancellation of Account. 
 (a) Deduction of Payments and Forfeitures From Account. Any payment, including an annual installment payment, or forfeiture of any portion
of a Participant’s Account under the provisions of the Plan shall be charged, as of the date such payment or forfeiture is deemed to be made under the other provisions of this Plan, to such Account portion (or, in other words, deducted from the
amounts then allocated to such Account portion). Except as is otherwise provided under administrative policies adopted by the Committee, any such payment or forfeiture shall be charged among all of the types of assumed investments applicable to such
Account portion, on a pro rata basis. 
 (b) Cancellation of Account. Further, the Account of a Participant shall be cancelled,
and the amount then allocated to such Account shall be reduced to zero, on the date as of which the entire amount allocated to the Account at such time is deemed to be paid to the Participant (or his or her Beneficiary under this Plan) and/or
forfeited under the other provisions of the Plan. 
 4.9 Account Balance. For purposes of the Plan, the amounts allocated to
the Account of a Participant (i.e., the balance of such Account) at any specific time shall be deemed to be the net sum of amounts credited, charged, or otherwise allocated to such Account at such time under the other provisions of the Plan.

 5. Distributions. 
 5.1
General Distribution Rules. Subject to the following provisions of this section 5 and the other provisions of the Plan, this subsection 5.1 concerns the rules for payment of amounts allocated to the Account of a Participant that normally
will apply (except for the special rules described in the following subsections of this section 5). 
 (a) Initial Distribution
Elections. Subject to the following provisions of this section 5 and to such administrative rules as the Committee may prescribe, the Participant may, in any deferral form filed with the Committee and by which he or she elects to defer the
receipt of any portion of his or her Retainer and/or his or her Other Fees, make the elections described in 

  

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subparagraphs (1) and (2) of this paragraph (a) with respect to the payment of all amounts allocated to the Participant’s Account that
are attributable to the credits made to his or her Account by reason of such deferral election. In addition and subject to the following provisions of this section 5 and to such administrative rules as the Committee may prescribe, the Participant
may also, in any form filed with the Committee no later than the date he or she has a legally binding right (determined without regard to any vesting conditions that apply) to any compensation reflected by any of the credits made to his or her
Account under subsection 4.1(b) hereof or subsection 4.1(c) hereof, make the elections described in subparagraphs (1) and (2) of this paragraph (a) with respect to the payment of all amounts allocated to the Participant’s Account
that are attributable to such credits. For purposes of the following provisions of this subsection 5.1, the amounts to which any election that is made pursuant to either of the preceding two sentences shall be referred to as the “subject
deferred amounts.” 
 (1) Subject to the provisions of paragraph (c) of this subsection 5.1 and to such administrative rules as
the Committee may prescribe, the Participant may elect that the date as which the subject deferred amounts shall commence to be paid (for purposes of this subsection 5.1, the subject deferred amounts’ “commencement date”) shall be any
one of the following dates (except to the extent any of the following dates are not permitted as the subject deferred amounts’ commencement date under administrative rules of the Committee): 
 (A) the first business day of the first calendar year that begins after the date on which the Participant separates from service with CBI; 
 (B) the date on which the Participant separates from service with CBI; 
 (C) any fixed date (that can be ascertained at the time of such election) specified by the Participant in such election which is no earlier than the sixth annual anniversary of the first day of the calendar year in
which the subject deferred amounts are credited to the Participant’s Account; 
 (D) the earlier of, or the later of, the dates
described in clauses (A) and (C) of this subparagraph (1); or 
 (E) the earlier of, or the later of, the dates described in
clauses (B) and (C) of this subparagraph (1). 
 In the event the Participant fails in the applicable form to make any such election as to the
subject deferred amounts’ commencement date, then he or she shall be deemed to have elected that such commencement date shall be the date described in clause (A) of this subparagraph (1). 
 (2) Subject to such administrative rules as the Committee may prescribe, the Participant may also elect to receive the subject deferred amounts in one
lump sum payment made as of the subject deferred amounts’ commencement date or in substantially equal annual payments over two to ten years. If the Participant elects to receive the subject deferred amounts in annual installments of two or more
payments, then (i) the date as of which the first annual installment payment is to be made shall be the subject deferred amounts’ commencement date and (ii) the date as of which any annual installment payment other than the first
annual installment payment is to be made shall be an annual anniversary of such commencement date. 

  

 11 

 
In the event the Participant fails in the applicable deferral form to make any election as to the period over which the subject deferred amounts are to be
paid, then he or she shall be deemed to have elected that such amounts shall be paid to the Participant in one lump sum payment (made as of the subject deferred amounts’ commencement date). 
 (b) Subsequent Distribution Elections. The Participant may, by filing an appropriate form with the Committee not less than twelve months
before the subject deferred amounts’ commencement date that has previously been elected or deemed to be elected and that would otherwise apply (for purposes of this paragraph (b), the subject deferred amounts’ “initial commencement
date”), elect to change either or both of the initial elections he or she has made or has been deemed to have made under paragraph (a) of this subsection 5.1 (with respect to the commencement date of the payments and the period over which
payments will be made) that apply to the subject deferred amounts, provided that: 
 (1) any such new election shall not become effective
until at least twelve months elapse from the filing of such election with the Committee (and thus will be ineffective should the subject deferred amounts’ initial commencement date occur prior to the expiration of such twelve month period);

 (2) any such new election would comply with the provisions of paragraph (a) of this subsection 5.1 other than for the time as of
which such election is made; and 
 (3) any such new election must provide for a new commencement date for the subject deferred amounts that
is at least five years after the subject deferred amounts’ initial commencement date. (If the subject deferred amounts’ initial commencement date is the earlier or later of two dates (i.e., a date described in paragraph (a)(1)(D) or
(E) of this subsection 5.1) but the Participant’s election made under the provisions of this paragraph (b) only relates to a change in the payment of the subject deferred amounts should such payment begin as of one of such dates, then
the condition provided under this subparagraph (3) shall be applied as if the subject deferred amounts’ initial commencement date was only the date to which the Participant’s election made under the provisions of this paragraph
(b) relates.) 
 (c) Latest Possible Commencement Date. Notwithstanding any of the foregoing provisions of this subsection
5.1, in no event shall the subject deferred amounts’ commencement date be later than (and in no event shall the Participant’s election as to such commencement date be permitted to provide that such commencement date be later than):

 (1) when the Participant separates from service with CBI prior to attaining age 55, the first business day of the first calendar year that
begins after the date on which the Participant so separates from service with CBI; or 
 (2) when the Participant separates from service
with CBI after attaining age 55, the later of the first business day of the first calendar year that begins after the date on which the Participant so separates from service with CBI or the first business day of the first calendar year which begins
after the Participant’s 65th birthday. 
 5.2 Special Pre-December 31, 2008 Distribution Election Right.
Notwithstanding any of the provisions of subsection 5.1 hereof, CBI may, in its discretion and pursuant to and in accordance with certain transition relief contained in guidance that is cited in Section XII.A of 

  

 12 

 
the preamble to Sections 1.409A-1 through 1.409A-6 of the Treasury Regulations and as such relief was extended in Internal Revenue Service Notice 2007-86,
and by adopting and distributing written forms, notices, or other written documents, permit any Participant to make, at any time prior to December 31, 2008 and by filing with the Committee a writing or form approved or prepared by the
Committee, a new election as to the commencement date of the payments and/or the period over which payments will be made that will apply to any portion of the amounts allocated to the Participant’s Account prior to the date of such election
(for purposes of this subsection 5.2, the Participant’s “previously allocated amounts”) and have such new election treated for all purposes of this Plan as if such new election had been initially made on a timely basis in accordance
with the provisions of subsection 5.1 hereof. 
 (a) Conditions on Pre-December 31, 2008 Distribution Election.
Notwithstanding the foregoing: (i) in no event shall any election made under the provisions of this subsection 5.2 be given any effect under the Plan unless the Participant actually makes such new election on or before December 31,
2008; and (ii) for any such election that is made on or after January 1, 2006, any election made under the provisions of this subsection 5.2 shall not be given any effect under the Plan to the extent that it attempts to apply to any
portion of the Participant’s previously allocated amounts that would otherwise be paid during the same calendar year as the calendar year in which the election is made or attempts to cause any portion of the Participant’s previously
allocated amounts to be paid during the same calendar year as the calendar year in which the election is made. 
 (b) Incorporation of
Pre-December 31, 2008 Distribution Election Forms. Any written forms, notices, or other written documents adopted and distributed by CBI under the terms of this subsection 5.2 shall be deemed to be incorporated into this Plan and an
amendment to this Plan. 
 5.3 Special In-Service Distribution for Unforeseeable Emergency. Notwithstanding any other provision
of the Plan, a Participant may, by filing an appropriate form with the Committee, elect to have any portion of the amounts then allocated to his or her Account under the Plan distributed to him or her as of any date (for purposes of this subsection
5.3, the “payment date”) that occurs after such election is filed with the Committee because of an unforeseeable emergency, even if the payment date precedes the date as of which such portion of his or her Account would otherwise be paid
under the foregoing provisions of this section 5. A Participant may also, by filing an appropriate form with the Committee, elect, because of an unforeseeable emergency, to cancel and void in its entirety any election that he or she has in effect
under the provisions of section 3 hereof to defer the receipt of Retainer and/or Other Fees that have not yet as of the payment date become payable and free of any substantial risk of forfeiture, and any such election shall be considered a request
for a distribution for purposes of this subsection 5.3 that is made on the first date any such compensation has become payable and free of any substantial risk of forfeiture. 
 (a) Conditions For Approval of Hardship Distribution Request. Any distribution requested under this subsection 5.3 because of an
unforeseeable emergency shall be granted by the Committee if, and only if, the Committee determines that the requested hardship distribution meets all of the requirements set forth in paragraphs (b) and (c) of this subsection 5.3.

  

 13 

 (b) Hardship Reason Requirements for Distribution. Any distribution which is requested by a
Participant under this subsection 5.3 because of an unforeseeable emergency must be requested by the Participant and certified by him or her to be on account of the Participant’s severe financial hardship resulting from an illness or accident
of the Participant, the Participant’s spouse, or a dependent (as defined in Section 152 of the Code, without regard to Code Section 152(b)(1), (b)(2), and (d)(1)(B)) of the Participant, loss of the Participant’s property due to
casualty, or other similar extraordinary and unforeseeable circumstances as a result of events beyond the control of the Participant. The need to pay for the funeral expenses of a spouse or dependent (as defined in Section 152 of the Code,
without regard to Code Section 152(b)(1), (b)(2), and (d)(1)(B)) of the Participant may also constitute an unforeseeable emergency for purposes of this subsection 5.3. Written documentation of the reason for requesting the distribution shall be
required. Whether a distribution is requested on account of an unforeseeable emergency shall be determined by the Committee on the basis of all facts and circumstances. In no event shall an unforeseeable emergency for purposes of this subsection 5.3
be deemed to exist for any reason that would not constitute an unforeseeable emergency under the provisions of Section 1.409A-3(i)(3) of the Treasury Regulations. 
 (c) Financial Need Requirements for Distribution. Any distribution which is requested by a Participant under this subsection 5.3 because of an unforeseeable emergency must also be necessary to satisfy
the need for the distribution. A distribution shall be deemed necessary to satisfy such need if, and only if, the conditions set forth in subparagraphs (1) and (2) of this paragraph (c), and any other conditions imposed by the Committee in
its discretion, are met. 
 (1) The Participant certifies and provides written evidence that the distribution is not in excess of the amount
of the financial need of the Participant which has caused the Participant to request the distribution (taking into account, if applicable, any additional compensation that will become payable to the Participant by his or her canceling deferral
elections under this Plan in accordance with the second sentence of this subsection 5.3). The amount of financial need of the Participant may include an amount permitted by the Committee to cover federal, state, local, or foreign taxes which can
reasonably be anticipated to result to the Participant from the distribution. 
 (2) The Participant certifies and provides written evidence
(including, when applicable, a financial statement) that he or she cannot relieve his or her need for the distribution through reimbursement or compensation by insurance or otherwise, by liquidation of the Participant’s assets, or by cessation
of deferrals under this Plan and other deferred compensation plans of CBI (and the other members of CBI’s controlled group, as such term is defined in subsection 9.4(c) hereof). For purposes hereof, the Participant’s assets are deemed to
include those assets of the Participant’s spouse and minor children that are reasonably available to the Participant. 
 5.4
Death. 
 (a) Death Before Payments Otherwise Begin. If a Participant dies before the date as of which any amounts
allocated to his or her Account have begun to be paid under the other provisions of this section 5 (whether such death occurs before or on or after the Participant’s separation from service with CBI), then, notwithstanding any other provision
of the Plan, CBI shall (i) make to the Participant’s Beneficiary any payments of the amounts allocated 

  

 14 

 
to the Participant’s Account that during the period beginning on the date of the Participant’s death and ending on the first business day of the
first calendar year that begins after the date of the Participant’s death would have been paid to the Participant under the other provisions of this section 5 had he or she not died (but had he or she still separated from service with CBI on
the date of his or her death if he or she had not previously done so) and at the same times and on the same schedule that would have applied had the Participant not died (but had he or she still separated from service with CBI on the date of his or
her death if he or she had not previously done so), and (ii) shall pay to the Beneficiary any still remaining amounts then allocated to the Participant’s Account in one lump sum as of the first business day of the first calendar year that
begins after the date of the Participant’s death. 
 (b) Death After Payments Begin. If a Participant dies on or after the
date as of which any amounts allocated to his or her Account have begun to be paid under the other provisions of this section 5, then CBI shall make to the Participant’s Beneficiary all payments of the amounts allocated to the
Participant’s Account that would have been paid to the Participant after his or her death under the other provisions of this section 5 had he or she not died (and at the same times and on the same schedule that would have applied had the
Participant not died). 
 5.5 Change in Control. Notwithstanding any other provision of the Plan, if a Change in Control
occurs, the amounts allocated to each Participant’s Account shall be paid to him or her (or, if appropriate, the Participant’s Beneficiary) in one lump sum as of the day next following the date on which such Change in Control occurs;
except that any Participant may, at the same time he or she makes a distribution election under and in accordance with subsection 5.1 or 5.2 hereof as to any portion of his or her Account, elect that the provisions of this subsection 5.5 shall not
apply to such Account portion (in which case the distribution of such Account portion shall be made solely pursuant to the other terms of the Plan and without regard to this subsection 5.5). 
 5.6 Cash or Share Form of Payment. Subject to the other provisions of this subsection 5.6, any payment made under the Plan to a Participant
(or a Participant’s Beneficiary) shall be made in cash to the extent it is attributable to amounts allocated to the Participant’s Account that are assumed to be invested other than in Common Shares. Further, subject to the other provisions
of this subsection 5.6, any payment made under the Plan to a Participant (or a Participant’s Beneficiary) shall be made in Common Shares to the extent it is attributable to amounts allocated to the Participant’s Account that are assumed to
be invested in Common Shares (except that such payment shall be made in cash, and not Common Shares, to the extent it is either (i) attributable to amounts credited to the Participant’s Account pursuant to subsection 4.1(b) hereof or
subsection 4.1(c)(5) hereof or (ii) attributable to amounts credited to the Participant’s Accounts that are assumed to be invested in a fractional, and not a whole, Common Share). 
 (a) Determination of Portion of Account Invested in Common Shares. For purposes of this subsection 5.6, except as is otherwise provided
under administrative policies adopted by the Committee, the portion of any payment made under the Plan to the Participant (or the Participant’s Beneficiary) that is attributable to amounts credited to the Participant’s Account that are
assumed to be invested in Common Shares and required to be paid in Common Shares under the foregoing provisions of this subsection 5.6 shall be deemed to be equal to the product obtained by multiplying the amount described in subparagraph
(1) of this paragraph (a) by the amount described in subparagraph (2) of this paragraph (a). 
  

 15 

 (1) The amount applicable to this subparagraph (1) equals the value of the entire amount of the
payment (with such value determined on the date, or on a date that is set by the Committee and is a reasonable number of days prior to the date, on which the payment is made). 
 (2) The amount applicable to this subparagraph (2) equals a fraction, (i) the numerator of which is the value (on the date, or on a date that
is set by the Committee and is a reasonable number of days prior to the date, on which the payment is made and determined without regard to the payment) of the amounts then allocated to the Participant’s Account that are then both assumed to be
invested in a whole number of Common Shares and to which the payment is charged and (ii) the denominator of which is the value (on the date, or on a date that is set by the Committee and is a reasonable number of days prior to the date, on
which the payment is made and determined without regard to the payment) of the entire amount that is then allocated to the Participant’s Account. 
 (b) Reimbursement of Sale Costs. Subject to the provisions of paragraph (c) of this subsection 5.6, in connection with the payment of Common Shares to the Participant (or the Participant’s
Beneficiary), CBI shall reimburse the Participant (or the Participant’s Beneficiary) for all reasonable commission or similar costs he or she incurs in selling all or a part of such shares within the two week period (or such longer or shorter
period that is set by the Committee) that begins on the date he or she receives such shares (or, if later, the date on which all material impediments of federal securities laws to his or her sale of such shares has ended), provided proper evidence
of the amount of such commission or similar costs and of his or her payment of them is furnished by the Participant (or his or her Beneficiary) to the Committee. 
 (c) Alternative Procedures To Avoid Sale Costs. Notwithstanding the provisions of paragraph (b) of this subsection 5.6, in lieu of the reimbursements required under the provisions of paragraph
(b) of this subsection 5.6 the Committee may, in its sole discretion, establish, and notify the Participant (or the Participant’s Beneficiary) of, procedures that, through arrangements it develops itself with one or more brokers or through
other means, reasonably permit the Participant (or the Participant’s Beneficiary) the ability to sell such Common Shares that he or she receives, within the two week period (or such longer or shorter period that is set by the Committee) that
begins on the date he or she receives such shares (or, if later, the date on which all material impediments of federal securities laws to his or her sale of such shares has ended), without incurring any commission or similar costs with respect to
the sale of such shares, provided he or she follows the procedures established by the Committee for this purpose. 
 5.7 Distributions
for Payment of Taxes. Notwithstanding any other provision of the Plan, CBI shall have the right (without notice to or approval by a Participant, his or her Beneficiary, or any other person) to withhold from any amounts otherwise payable by
CBI to or on account of the Participant, or from any payment otherwise then being made by CBI to the Participant, his or her Beneficiary, or any other person by reason of the Plan, an amount which CBI determines is sufficient to satisfy all federal,
state, local, and foreign tax withholding requirements that may apply with respect to such benefit payment made under the Plan. To the extent such tax withholding requirements are satisfied from any payment otherwise then being made by CBI to the
Participant, his or her Beneficiary, or any other person by reason of the Plan, the amount so withheld shall be deemed a distribution to the Participant, his or her Beneficiary, or such other person, as the case may be. 
  

 16 

 5.8 Administrative Period To Make
Payments. The other provisions of this section 5 provide that any payment that is made under the Plan shall occur “as of” a specific date and sometimes refer to such a date as a “commencement date” or a “payment
date.” However, in accordance with the provisions of Section 1.409A-3(d) of the Treasury Regulations and in order to permit a reasonable administrative period for CBI to make payments required under the Plan, and notwithstanding any other
provision of this section 5 or any other provision of the Plan, any payment that is made under the Plan to or with respect to a Participant shall be deemed to have been made as of the specific date as of which it is to be paid under the other
provisions of the Plan as long as it is made on such date or a later date within the same Tax Year of the Participant (or, if later, by the 15th day
of the third calendar month following such specified date). 
 5.9 CBI To Make Payment. Any payment to be made with respect to
a Participant’s Account shall be the liability of and, subject to the provisions of subsection 7.2 hereof, paid by CBI. 
 5.10
Facility of Payment. Any amounts payable hereunder to any person who is under legal disability or who, in the judgment of the Committee, is unable to properly manage the person’s financial affairs may be paid to the legal
representative of such person or may be applied for the benefit of such person in any manner which the Committee may select, and any such payment shall be deemed to be payment for such person’s account and shall be a complete discharge of all
liability of CBI with respect to the amount so paid. 
  

	6.	Administration of Plan. 

 6.1
Administrator of Plan. CBI shall be the administrator of the Plan. However, the Plan shall be administered on behalf of CBI by the Committee. The Committee shall be the Compensation Committee of the Board, unless and until the Board
appoints a different committee to administer the Plan. 
 6.2 Powers of Committee. The Committee, in connection with
administering the Plan, is authorized to make such rules and regulations as it may deem necessary to carry out the provisions of the Plan and is given complete discretionary authority to determine any person’s eligibility for benefits under the
Plan, to construe the terms of the Plan, and to decide any other matters pertaining to the Plan’s administration. The Committee in its discretion may establish claims and appeal procedures by which a Participant or Beneficiary may make a claim
as to the failure of the Plan to pay or provide a benefit, as to the amount of Plan benefit paid, or as to any other matter involving the Plan and appeal any denial of such claim. The Committee shall determine any question arising in the
administration, interpretation, and application of the Plan, which determination shall be binding and conclusive on all persons (subject only to any claims and appeal procedures that are established by the Committee in its discretion). The Committee
may correct errors, however arising, and, as far as possible, adjust any benefit payments accordingly. 
 6.3 Actions of
Committee. 
 (a) Manner of Acting as Committee. The Committee shall act by a majority of its members at the time in
office, and any such action may be taken either by a vote at a meeting or in writing without a meeting. The Committee may by such majority action authorize any one or more of its members or any agent of it to execute any document or documents or to
take any other action, including the exercise of discretion, on behalf of the Committee. 
  

 17 

 (b) Appointment of Agents. The Committee may appoint or employ such counsel, auditors,
physicians, clerical help, actuaries, and/or any other agents as in the Committee’s judgment may seem reasonable or necessary for the proper administration of the Plan, and any agent it so employs may carry out any of the responsibilities of
the Committee that are delegated to him or her with the same effect as if the Committee had acted directly. The Committee may provide for the allocation of responsibilities for the operation of the Plan. 
 (c) Conflict of Interest of Committee Member. Any member of the Committee who is also a Participant in the Plan shall not participate in
any meeting, discussion, or action of the Committee that specifically concerns his or her own situation. 
 6.4 Compensation of
Committee and Payment of Administrative Expenses. The members of the Committee shall not receive any extra or special compensation for serving as the administrative committee with respect to the Plan and, except as required by law, no bond
or other security need be required of them in such capacity in any jurisdiction. All expenses of the administration of the Plan shall be paid by CBI. 
 6.5 Limits on Liability. CBI shall hold each member of the Committee harmless from any and all claims, losses, damages, expenses, and liabilities arising from any act or omission of the member under or
relating to the Plan, other than any expenses or liabilities resulting from the member’s own gross negligence or willful misconduct. The foregoing right of indemnification shall be in addition to any other rights to which the members of the
Committee may be entitled as a matter of law. 
 7. Funding Obligation. 
 7.1 General Rule for Source of Benefits. Except as is otherwise provided herein, all payments of any benefit provided under the Plan to or
on account of a Participant shall be made from the general assets of CBI. Notwithstanding any other provision of the Plan, neither the Participant, his or her Beneficiary, nor any other person claiming through the Participant shall have any right or
claim to any payment of the benefit to be provided pursuant to the Plan which in any manner whatsoever is superior to or different from the right or claim of a general and unsecured creditor of CBI. 
 7.2 “Rabbi” Trust. Notwithstanding the provisions of subsection 7.1 hereof, CBI may, in its sole and absolute discretion,
establish a trust (for purposes of this subsection 7.2, the “Trust”) to which contributions may be made by CBI in order to fund CBI’s obligations under the Plan. If, and only if, CBI exercises its discretion to establish a Trust, the
following paragraphs of this subsection 7.2 shall apply (notwithstanding any other provision of the Plan). 
 (a) Grantor Trust
Requirement. The Trust shall be a “grantor” trust under the Code, in that CBI shall be treated as the grantor of the Trust within the meaning of subpart E, part I, subchapter J, chapter 1, subtitle A of the Code. 
 (b) Creditors Rights Under Trust When CBI Insolvent. The Trust shall be subject to the claims of CBI’s creditors in the event of
CBI’s insolvency. For purposes hereof, 

  

 18 

 
CBI shall be considered “insolvent” if either (i) CBI is unable to pay its debts as they become due or (ii) CBI is subject to a pending
proceeding as a debtor under the United States Bankruptcy Code. 
 (c) Contributions To Trust. Except as may otherwise be
required by the terms of the Trust itself, CBI may make contributions to the Trust for the purposes of meeting its obligations under the Plan at any time, and in such amounts, as CBI determines in its discretion. 
 (d) Payments From Trust. Any payment otherwise required to be made by CBI under the Plan shall be made by the Trust instead of CBI in the
event that CBI fails to make such payment directly and the Trust then has sufficient assets to make such payment, provided that CBI is not then insolvent. If CBI becomes insolvent, however, then all assets of the Trust shall be held for the benefit
of CBI’s creditors and payments from the Trust shall cease or not begin, as the case may be. 
 (e) Remaining Liability of
CBI. Unless and except to the extent any payment required to be made pursuant to the Plan by CBI is made by the Trust, the obligation to make such payment remains exclusively that of CBI. 
 (f) Terms of Trust Incorporated. The terms of the Trust are hereby incorporated by reference into the Plan. To the extent the terms of the
Plan conflict with the terms of the Trust, the terms of the Trust shall control. 
 8. Amendment and Termination of Plan. 
 8.1 Right and Procedure to Terminate Plan. CBI reserves the right to terminate the Plan in its entirety. 
 (a) Procedure To Terminate Plan. The procedure for CBI to terminate the Plan in its entirety is as follows. In order to completely
terminate the Plan, the Board shall adopt resolutions, pursuant and subject to the regulations or by-laws of CBI and any applicable law, and either at a duly called meeting of the Board or by a written consent in lieu of a meeting, to terminate the
Plan. Such resolutions shall set forth therein the effective date of the Plan’s termination. 
 (b) Effect of Termination of
Plan. In the event the Board adopts resolutions completely terminating the Plan, no further benefits may be paid after the effective date of the Plan’s termination. Notwithstanding the foregoing, the Plan’s termination shall not
affect the payment (in accordance with the provisions of the Plan) of the Plan’s benefits attributable to compensation the deferral of which (i) has already been elected by a Participant or otherwise required under the terms of this Plan,
and (ii) cannot still be voided by the Participant’s election or otherwise under the terms of Sections 1.409A-1 through 1.409A-6 of the Treasury Regulations, by the later of the effective date of the Plan’s termination or the date
such resolutions terminating the Plan are adopted. 
 8.2 Amendment of Plan. Subject to the other provisions of this subsection
8.2, CBI may amend the Plan at any time and from time to time in any respect; provided that no such amendment shall decrease the benefits attributable to compensation the deferral of which (i) has already been elected by a Participant or
otherwise required under the terms of this Plan, and (ii)

  

 19 

 
cannot still be voided by the Participant’s election or otherwise under the terms of Sections 1.409A-1 through 1.409A-6 of the Treasury Regulations, by
the later of the effective date of the amendment or the date the amendment is adopted. 
 (a) Procedure To Amend Plan. Subject
to the provisions of paragraph (b) of this subsection 8.2, in order to amend the Plan, the Board shall adopt resolutions, pursuant and subject to the regulations or by-laws of CBI and any applicable law, and either at a duly called meeting of
the Board or by a written consent in lieu of a meeting, to amend the Plan. Such resolutions shall either (i) set forth the express terms of the Plan amendment or (ii) simply set forth the nature of the amendment and direct an officer of
CBI to have prepared and to sign on behalf of CBI the formal amendment to the Plan. In the latter case, such officer shall have prepared and shall sign on behalf of CBI an amendment to the Plan which is in accordance with such resolutions.

 (b) Alternative Procedure To Amend Plan. In addition to the procedure for amending the Plan set forth in paragraph
(a) of this subsection 8.2, the Board may also adopt resolutions, pursuant and subject to the regulations or by-laws of CBI and any applicable law, and either at a duly called meeting of the Board or by a written consent in lieu of a meeting,
to delegate to any officer of CBI or to the Committee the authority to amend the Plan. 
 (1) Such resolutions may either grant the officer
or the Committee broad authority to amend the Plan in any manner the officer or the Committee deems necessary or advisable or may limit the scope of amendments he, she, or it may adopt, such as by limiting such amendments to matters related to the
administration of the Plan. In the event of any such delegation to amend the Plan, the officer or the Committee to whom or which authority is delegated shall amend the Plan by having prepared and signed on behalf of CBI an amendment to the Plan
which is within the scope of amendments which he, she, or it has authority to adopt. 
 (2) Also, any such delegation to amend the Plan may
be terminated at any time by later resolutions adopted by the Board. 
 (3) Finally, in the event of any such delegation to amend the Plan,
and even while such delegation remains in effect, the Board shall continue to retain its own right to amend the Plan pursuant to the procedure set forth in paragraph (b) of this subsection 8.2. 
 9. Miscellaneous. 
 9.1
Delegation. Except as is otherwise provided in sections 6 and 8 hereof, any matter or thing to be done by CBI shall be done by its Board, except that, from time to time, the Board by resolution may delegate to any person or committee
certain of its rights and duties hereunder. Any such delegation shall be valid and binding on all persons, and the person or committee to whom or which authority is delegated shall have full power to act in all matters so delegated until the
authority expires by its terms or is revoked by the Board, as the case may be. 
 9.2 Non-Alienation of Benefits. 

(a) General Non-Alienation Rule. Except to the extent required by applicable law, no Participant or Beneficiary may alienate, commute,
anticipate, assign, pledge, encumber, transfer, or dispose of the right to receive the payments required to be made by CBI 

  

 20 

 
hereunder, which payments and the right to receive them are expressly declared to be nonassignable and nontransferable. In the event of any attempt to
alienate, commute, anticipate, assign, pledge, encumber, transfer, or dispose of the right to receive the payments required to be made by CBI hereunder, CBI shall have no further obligation to make any payments otherwise required of it hereunder
(except to the extent required by applicable law). 
 (b) Exception for Domestic Relations Orders. Notwithstanding the
provisions of paragraph (a) of this subsection 9.2, any benefit payment otherwise due to a Participant under the Plan shall be made to a person other than the Participant to the extent necessary to fulfill a domestic relations order (as defined
in Code Section 414(p)(1)(B)). 
 9.3 No Spousal Rights. Nothing contained in the Plan shall give any spouse or former
spouse of a Participant any right to benefits under the Plan of the types described in Code Sections 401(a)(11) and 417 (relating to qualified preretirement survivor annuities and qualified joint and survivor annuities). 
 9.4 Separation From Service. For all purposes of the Plan, a Participant shall be deemed to have separated from service with CBI on the
date both he or she has ceased to be an Outside Director and the contract (or, if applicable, contracts) under which all of his or her services for CBI’s controlled group are performed has expired, provided that the expiration of such contract
(or, if applicable, contracts) constitutes a good faith and complete termination of the Participant’s contractual relationship with CBI’s controlled group. In this regard, an expiration of such contract (or, if applicable, contracts) does
not constitute a good faith and complete termination of the Participant’s contractual relationship with CBI’s controlled group if CBI’s controlled group anticipates a renewal of the contractual relationship or the Participant becoming
an employee of any member of CBI’s controlled group. The following subsections of this subsection 9.4 shall apply in determining when a Participant has incurred a separation from service with CBI’s controlled group. 
 (a) Effect of Participant Becoming Employee. If the Participant would otherwise have been deemed to have separated from service with CBI
under the foregoing provisions of this subsection 9.4 except for the fact that he or she becomes an employee of any member of CBI’s controlled group, then he or she shall be deemed to have separated from service with CBI only when he or she is
deemed to have separated from service in accordance with the provisions of subsection 9.4 of the Cincinnati Bell Inc. Executive Deferred Compensation Plan as amended and restated as of January 1, 2005 (for purposes of this subsection 9.4, the
“EDCP”), a deferred compensation plan for certain employees of members of CBI’s controlled group that is sponsored by CBI and the terms of which are hereby incorporated by reference. 
 (b) Specified Employees. In addition, if the Participant would otherwise have been deemed to have separated from service with CBI under the
foregoing provisions of this section 9.4 except for the fact that he or she becomes an employee of any member of CBI’s controlled group, and if the Participant is a specified employee on the date he or she is deemed to have separated from
service in accordance with the provisions of subsection 9.4 of the EDCP, then, notwithstanding any other provision of the Plan, the date as of which the payment of the Participant’s Account shall commence under the provisions of subsection 5.1
hereof shall to the extent necessary be deferred until at least the date immediately following the date which is six months after the date he or she so separates from service under the provisions of subsection 9.4 

  

 21 

 
of the EDCP. For purposes of this subsection 9.4, the Participant shall be deemed to be a “specified employee” on the date he or she is deemed to
have separated from service in accordance with the provisions of subsection 9.4 of the EDCP if, and only if, he or she would be deemed a specified employee on such date under the provisions of subsection 5.1(d) of the EDCP. 
 (c) Controlled Group Definition. For purposes of this subsection 9.4 and the other provisions of the Plan, “CBI’s controlled
group” means, collectively, (i) CBI and (ii) each other corporation or other organization that is deemed to be a single employer with CBI under Section 414(b) or (c) of the Code (i.e., as part of a controlled group of
corporations that includes CBI or under common control with CBI), provided that such Code sections will be applied and interpreted by substituting “at least 50 percent” for each reference to “at least 80 percent” that is
contained in Code Section 1563(a)(1), (2), and (3) and in Section 1.414(c)-2 of the Treasury Regulations. 
 9.5 No
Effect On Employment as Board Member. The Plan is not a contract of employment as a member of the Board, and the terms of employment of any Participant as a Board member shall not be affected in any way by the Plan except as specifically
provided in the Plan. The establishment of the Plan shall not be construed as conferring any legal rights upon any Participant for a continuation of employment as a member of the Board or in any other capacity, nor shall it interfere with the right
of CBI to remove any CBI director and to treat him or her without regard to the effect which such treatment might have upon him or her as a Participant in the Plan. Each Participant (and any Beneficiary of or other person claiming through the
Participant) who may have or claim any right under the Plan shall be bound by the terms of the Plan. 
 9.6 Applicable Law. The
Plan shall be governed by any applicable federal law and, to the extent not preempted by applicable federal law, the laws of the State of Ohio. 
 9.7 Separability of Provisions. If any provision of the Plan is held invalid or unenforceable, such invalidity or unenforceability shall not affect any other provision hereof, and the Plan shall be construed and enforced as if
such provision had not been included. 
 9.8 Headings. Headings used throughout the Plan are for convenience only and shall not
be given legal significance. 
 9.9 Counterparts. The Plan may be executed in any number of counterparts, each of which shall
be deemed an original. All counterparts shall constitute one and the same instrument, which shall be sufficiently evidenced by any one thereof. 
 9.10 Application of Code Section 409A. The Plan is intended to satisfy and comply with all of the requirements of Section 409A of the Code and any Treasury Regulations issued thereunder. The provisions of the Plan
shall be interpreted and administered in accordance with such intent. 
  

 22 

 IN ORDER TO EFFECT THE PROVISIONS OF THIS PLAN DOCUMENT, Cincinnati Bell Inc., the sponsor of the Plan,
has caused its name to be subscribed to this Plan document, to be effective as of January 1, 2005. 
  

			
	CINCINNATI BELL INC.
		
	By	 	 /s/ Christopher J. Wilson

		
	Title	 	 V.P. General Counsel & Secretary

		
	Date	 	  

  

 23

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