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                                   APPENDIX B

                                 BROADWING INC.
                         1997 LONG TERM INCENTIVE PLAN
           (As amended and restated effective as of January 1, 2000)

1.  PURPOSE.

    1.1  The purpose of this plan, which shall be named the Broadwing Inc. 1997
Long Term Incentive Plan (the "Plan") and the sponsor of which is the Company
(as defined in subsection 1.3 below), is to further the long term growth of the
Company by offering competitive incentive compensation related to long term
performance goals to those salaried employees of the Company and its
Subsidiaries (as defined in subsection 1.3 below) who will be largely
responsible for planning and directing such growth.

    1.2  The Plan is also intended as a means of reinforcing a commonality of
interest between the Company's shareholders and the employees who are
participating in the Plan and as an aid to the Company and its Subsidiaries in
attracting and retaining employees of outstanding abilities and specialized
skills.

    1.3  For purposes of the Plan, "Company" refers to Cincinnati Bell Inc.
(doing business as Broadwing Inc.) or, if applicable, any corporate successor
to Cincinnati Bell Inc. that results from a merger or similar transaction.
Also, for purposes of the Plan, a "Subsidiary" refers to any corporation
which is part of an unbroken chain of corporations that begins with the
Company and in which each corporation in such chain, other than the Company,
has at least 80% of the total combined voting power of all classes of its
stock owned by the Company or one of the other corporations in such chain. In
addition, for purposes of the Plan, the Company's "Subsidiaries" refers to
each and every Subsidiary in the aggregate.

    1.4  This document amends and restates the plan that was named the
Cincinnati Bell Inc. 1997 Long Term Incentive Plan (the "Prior Plan")
effective as of January 1, 2000 (the "Effective Amendment Date") and does not
affect any awards granted under the Prior Plan prior to such date. For all
purposes hereof, however, where the context permits, any reference to the
Plan contained herein refers to the Plan both as amended and restated by this
document and to the Prior Plan as it was in effect prior to the Effective
Amendment Date.

    1.5  Further, this document makes certain technical, administrative, and
clarifying changes to the terms of the Plan document that both was signed
prior to the date this document is signed and indicated by its terms that it
amended and restated the Prior Plan as of January 1, 2000 (the "Initial
January 1, 2000 Amended Plan"), and hence this document constitutes an
amendment and restatement of the Initial January 1, 2000 Amended Plan and
shall for all purposes be deemed to be substituted for (and as if it had
always been) the Initial January 1, 2000 Amended Plan.

    1.6  Notwithstanding any other provision of the Plan to the contrary, no
amount may be paid by reason of any award granted under the Plan on or after
the Effective Amendment Date unless and until the Plan, as amended and
restated effective as of January 1, 2000, has been approved by the favorable
vote of a majority of the outstanding stock of the Company present, or
represented, and entitled to vote at a meeting duly held in accordance with
the laws of the state in which the Company is incorporated (including
abstentions to the extent abstentions are counted as voting under the
applicable state law).

2.  ADMINISTRATION.

    2.1  The Plan shall be administered by the Compensation Committee (the
"Committee") of the Company's Board of Directors (the "Board"). The Committee
shall consist of at least three members of the Board (a) who are neither
officers nor employees of the Company, (b) who are "Non-Employee Directors"
within the meaning of Rule 16b-3 (as in effect on the Effective Amendment
Date or as it may thereafter be amended or renumbered) as issued pursuant to
the Securities Exchange Act of 1934, as amended (the "1934 Act"), and (c) who
are "outside directors" within the meaning of Section 162(m)(4)(C) (as in
effect on the Effective Amendment Date or as it may thereafter be amended or
renumbered) of the Internal Revenue Code of 1986, as amended (the "Code").

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    2.2  Subject to the limitations and other provisions of the Plan, the
Committee shall have the sole and complete authority (a) to select, from the
employees of the Company and its Subsidiaries who are part of the class of
employees eligible for awards under the Plan, those employees who shall
participate in the Plan (the "Participants"), (b) to make awards to each and
any Participant in such forms and amounts as it shall determine and to
cancel, suspend, or amend any such awards (except that it may not amend any
award that without such amendment would not be subject to the deduction
limits of Section 162(m)(1) (as in effect on the Effective Amendment Date or
as it may thereafter be amended or renumbered) of the Code if such amendment
would cause such award to be subject to such deduction limits), (c) to impose
such limitations, restrictions, and conditions upon awards as it shall deem
appropriate, (d) to interpret the Plan and to adopt, amend, and rescind
administrative guidelines and other rules and regulations relating to the
Plan, (e) to appoint certain employees of the Company and its Subsidiaries to
act on its behalf as its representatives (including for purposes of signing
agreements which reflect awards granted under the Plan), and (f) to make all
other determinations and to take all other actions necessary or advisable for
the proper administration of the Plan. The Committee's determinations on any
matter within its authority shall be conclusive and binding on the Company,
its Subsidiaries, all Participants, and all other parties.

    2.3  Notwithstanding any other provision of the Plan which may be read to
the contrary, the Committee may set different terms and conditions applicable
to each and any award granted under the Plan, even when such awards are of
the same type and even when issued to the same Participant. In addition, and
also notwithstanding any other provision of the Plan which may be read to the
contrary, the Committee may grant to any Participant for any period any
specific type of award available under the Plan without being required to
grant to the Participant for such period any other type of award that may be
available under the Plan.

    2.4  The Committee may delegate to one or more Senior Managers of the
Company and its Subsidiaries or to one or more committees of Senior Managers
of the Company and its Subsidiaries its right to make awards to employees who
are part of the class of employees eligible for awards under the Plan but who
are not officers or directors of the Company, are not otherwise considered by
the Company to be "officers" of the Company within the meaning of Section 16
(as in effect on the Effective Amendment Date or as it may thereafter be
amended or renumbered) of the 1934 Act (or other persons who are subject to
the requirements of such Section 16 of the 1934 Act), and are not "covered
employees" within the meaning of Section 162(m)(3) (as in effect on the
Effective Amendment Date or as it may thereafter be amended or renumbered) of
the Code. To the extent the Committee's right to make awards to such
employees is so delegated, then any reference to the Committee in the other
provisions of the Plan that concern the making of awards to such employees,
the terms of such awards, and the verification that all conditions applicable
to the payment under or the exercise of such awards have been met shall be
read to refer to the Senior Managers or committees of Senior Managers to whom
the authority to make such awards is delegated as if they were the Committee.

3.  CLASS OF EMPLOYEES ELIGIBLE FOR PLAN.

    Awards may be granted under the Plan to, and only to, salaried employees.
For purposes of the Plan, a "salaried employee" refers to any person who is
employed and classified as an employee by the Company or a Subsidiary of the
Company, whose pay is based on a monthly or annual rate, and whose position is
not subject to automatic wage progression. As is indicated in Section 2 above,
the specific salaried employees to whom awards will be granted under the Plan,
and who thereby will be considered Participants under the Plan, shall be chosen
by the Committee in its sole discretion (or, with respect to salaried employees
who are not officers or directors of the Company and as to whom the right to
grant awards to under the Plan may be delegated to any Senior Managers or
committees of Senior Managers under the provisions of subsection 2.4 above, by
any Senior Managers or committees of Senior Managers who are delegated by the
Committee the right to select such persons for Plan awards).

4.  TYPES OF AWARDS.

    4.1  Awards under the Plan may be granted in any one or more of the
following forms, all of which shall be based on common shares of the Company,
$0.01 par value ("Common Shares"): (a) stock options,

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including incentive stock options within the meaning of Section 422 (as in
effect on the Effective Amendment Date or as it may thereafter be amended or
renumbered) of the Code ("ISOs"), (b) stock appreciation rights ("SARs"), (c)
restricted stock, and (d) performance shares and/or performance units. The
subsequent provisions of the Plan provide certain rules and conditions that
apply to each of such award forms.

    4.2  For purposes hereof, an award granted under the Plan shall be deemed
to be based on Common Shares if, and only if, the award provides for a
payment (upon, if applicable, its exercise or the meeting of certain
performance goals or other criteria or conditions) of a certain number of
Common Shares or of an amount determined with reference to the fair market
value (or the change in fair market value over a period of time) of Common
Shares.

    4.3  Further, in the discretion of the Committee, payments may also be
made in connection with any award granted under the Plan of dividends payable
with respect to the Common Shares on which the award is based, of an amount
equivalent to such dividends, or of an amount determined by applying an
interest rate or rates to the principal amount of the award.

    4.4  No awards shall be granted under the Plan after April 27, 2007 (the
"Plan's Grant Termination Date"), which is the last day of the ten year
period that began on the date that the Plan was originally approved by the
shareholders of the Company.

5.  SHARES SUBJECT TO PLAN AWARDS.

    5.1  Subject to the provisions of subsections 5.2 through 5.5 below and
Section 14 below, the following limits shall apply to the grant of awards
under the Plan:

        (a) The maximum number of Common Shares on which awards granted under
the Plan to all Participants during the period (the "Remaining Period of the
Plan") which begins on the Effective Amendment Date and ends on the Plan's
Grant Termination Date may be based shall be equal to 50,000,000 Common
Shares (which number of shares is substantially equal to the limit on the
maximum number of Common Shares that would apply during the Remaining Period
of the Plan if both the terms of the Plan as originally adopted and the
number of the Common Shares outstanding as of the Effective Amendment Date
never changed);

        (b) The maximum number of Common Shares on which awards granted under
the Plan to all Participants during each calendar year that begins in the
Remaining Period of the Plan may be based shall be equal to the sum of:   (1)
4,200,000 (which number is approximately equal to 2% of the number of
Common Shares which are outstanding as of the Effective Amendment Date); and
(2) the difference between the maximum number of Common Shares on which
awards could have been granted in the immediately preceding calendar year
under the terms of the Plan then in effect and the number of Common Shares on
which awards are actually granted in such immediately preceding calendar year
under the Plan;

        (c) The maximum number of Common Shares on which awards under the
Plan to any Participant during each and any calendar year that begins in the
Remaining Period of the Plan may be based shall be 1,000,000 Common Shares;
and

        (d) The maximum number of Common Shares on which ISOs granted under
the Plan to all Participants during the Remaining Period of the Plan may be
based shall be equal to 12,500,000 Common Shares (which number is equal to
25% of the maximum number of Common Shares on which awards granted under the
Plan to all Participants during the Remaining Period of the Plan may be
based).

    5.2  Any limit on the maximum number of Common Shares on which awards
granted under the Plan may be based that is set forth in subsection 5.1 above
or elsewhere in the Plan, regardless of whether it is a limit applicable to
all Participants or a limit as to any Participant and regardless of whether
it is a limit applicable to the Remaining Period of the Plan or a limit as to
a more limited period, shall apply both (a) to each specific form of award
available under the Plan and (b) also in the aggregate to all possible forms
of

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awards that can be granted under the Plan, except to the extent the provision
of the Plan that sets forth such limit expressly indicates that it applies to
a specific form of award. (For example, the limit set forth in subsection
5.1(c) above as to the maximum number of Common Shares on the basis of which
awards may be granted under the Plan to any Participant during any calendar
year that begins in the Remaining Period of the Plan shall be a limit that
applies to any specific form of award that may be granted under the Plan to a
Participant as well as an aggregate limit on all forms of awards that may be
granted to the Participant under the Plan.)

    5.3  Any Common Shares that are deliverable under any award granted under
the Plan may consist, in whole or in part, of Common Shares that are
authorized but unissued or Common Shares that are treasury shares.

    5.4  If any award or portion of an award granted under the Plan on or
after the Effective Amendment Date is forfeited, expires, or in any other
manner terminates without the payment of Common Shares or any other amount or
consideration, the Common Shares on which such award or portion of an award
was based shall again be available to be the basis on which other awards may
be granted under the Plan but shall be counted only once in determining
whether any of the limits set forth in subsection 5.1 above (except for the
limit set forth in paragraph (c) of subsection 5.1 above) is met. However, if
any award or portion of an award granted under the Plan prior to the
Effective Amendment Date is forfeited, expires, or otherwise terminates on or
after the Effective Amendment Date without the payment of Common Shares or
any other amount or consideration, the Common Shares on which such award or
portion of an award was based shall not again be available to be the basis on
which other awards may be granted under the Plan.

    5.5  If, after the Effective Amendment Date, any corporation is acquired
by the Company and the Company assumes certain stock-based awards previously
granted by such acquired corporation or issues new awards in substitution for
such previously-granted awards of the acquired corporation, then, except to
the extent expressly provided by action of the Board, the awards so assumed
or issued by the Company shall not be deemed to be granted under the Plan and
any Common Shares that are the basis of such assumed or substituted awards
shall not affect the number of Common Shares on which awards granted under
the Plan can be based.

6.  STOCK OPTION AWARDS.

    Any awards granted under the Plan in the form of stock options shall be
subject to the following terms and conditions:

    6.1  The Committee may, from time to time and subject to the provisions
of the Plan and such other terms and conditions as the Committee may
prescribe, grant to any Participant options to purchase Common Shares, which
options may be ISOs, options that are not ISOs, or both ISOs and options that
are not ISOs.

    6.2  Subject to the other provisions of this Section 6, the terms and
conditions of any stock option granted under the Plan shall be determined by
the Committee. The grant of an option shall be evidenced by a written
agreement signed by the Committee or a representative thereof, which
agreement shall contain the terms and conditions of the option (as set by the
Committee).

    6.3  The purchase price per Common Share under any stock option granted
under the Plan shall be determined by the Committee but shall not be less
than 100% of the fair market value of a Common Share on the date the option
is granted.

    6.4  Unless otherwise prescribed by the Committee, any stock option
granted under the Plan shall expire and no longer be exercisable ten years
after the date on which it is granted and shall be exercisable in whole or in
part after but not before the expiration of one year after the date on which
it is granted.

    6.5  Subject to the other provisions of the Plan, the Committee shall
establish procedures governing the exercise of stock options granted under
the Plan (and shall require under such procedures, with respect to each
exercise of a stock option, that written notice of the exercise be given and
that the purchase price for the Common Shares being purchased upon the
exercise and any taxes required to be withheld upon the

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exercise be paid in full at the time of the exercise). As soon as
administratively practical after the receipt of the written notice and full
payment applicable to the exercise of any stock option granted under the
Plan, the Company shall deliver to the applicable Participant (or such other
person who is exercising the stock option) a certificate or certificates
representing the acquired Common Shares.

    6.6  To the extent that the aggregate fair market value of Common Shares
with respect to which stock options intended to be ISOs are exercisable for
the first time by any Participant during any calendar year (under the Plan
and all other plans of the Company and its Subsidiaries) exceeds $100,000
(or, if such limit amount is amended under Section 422 of the Code, such
amended limit amount), such stock options shall be treated as if they were
not ISOs. The rule set forth in the immediately preceding sentence shall be
applied by taking options into account in the order in which they were
granted. Also, for purposes of the rules of this subsection 6.6, the fair
market value of any Common Shares which are subject to a stock option shall
be determined as of the date the option is granted.

    6.7  Notwithstanding any other provision of the Plan to the contrary, no
person shall be eligible for or granted an ISO under the Plan if, at the time
the applicable ISO is otherwise to be granted, the person owns more than 10%
of the total combined voting power of all classes of stock of the Company or
any of its Subsidiaries. For purposes hereof, a person shall be considered as
owning the stock owned, directly or indirectly, by or for his or her brothers
or sisters (whether by the whole or half blood), spouse, ancestors, and
lineal descendants, and stock owned, directly or indirectly, by or for a
corporation, partnership, estate, or trust shall be considered as being owned
proportionately by or for its shareholders, partners, or beneficiaries.

7.  STOCK APPRECIATION RIGHT AWARDS.

    Any awards granted under the Plan in the form of SARs shall be subject to
the following terms and conditions:

    7.1  A SAR may be granted free-standing, in relation to a new stock
option being granted at the same time as the SAR is granted, or in relation
to a stock option both which is not an ISO and which has been granted prior
to the grant of the SAR. The SAR shall represent the right to receive payment
of a sum not to exceed the amount, if any, by which the fair market value
(determined as of the date on which the SAR is exercised) of the Common
Shares with respect to which the SAR is based exceeds the grant price of the
SAR (as is determined under the provisions of subsection 7.2 below).

    7.2  The grant price of a SAR shall not be less than the fair market
value (determined as of the date on which the SAR is granted) of the Common
Shares with respect to which the SAR is based. Subject to the immediately
preceding sentence, the grant price, and the other terms and conditions of a
SAR, shall be determined by the Committee.

    7.3  A SAR granted under the Plan shall be evidenced by a written
agreement signed by the Committee or a representative thereof, which
agreement shall contain the terms and conditions of the SAR (as set by the
Committee).

    7.4  Subject to the other provisions of the Plan, the Committee shall
establish procedures governing the exercise of SARs granted under the Plan
(and shall require under such procedures, with respect to each exercise of a
SAR, that written notice of the exercise be given and that any taxes required
to be withheld upon the exercise be paid in full at the time of the
exercise). Payment of the amount to which a Participant is entitled upon the
exercise of a SAR shall be made in cash, Common Shares or other property, or
a combination thereof, as the Committee shall determine and permit in its
issuance of the award. To the extent that payment is made in Common Shares or
other property, the Common Shares or other property shall be valued at its
fair market value on the date of exercise of the SAR.

    7.5  Unless otherwise determined by the Committee, any stock option as to
which a SAR is related shall no longer be exercisable to the extent the SAR
has been exercised and the exercise of a stock option shall cancel any
related SAR to the extent of such exercise.

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8.  RESTRICTED STOCK AWARDS.

    Any awards granted under the Plan in the form of restricted stock shall
be subject to the following terms and conditions:

    8.1  Restricted stock shall constitute Common Shares that may not be
disposed of by the Participant to whom the restricted stock is granted until
certain restrictions and conditions established by the Committee lapse. Such
restrictions, and any other conditions of the restricted stock, shall be set
forth in a written agreement signed by the Committee or a representative
thereof, which agreement shall be referenced on the certificates representing
the Common Shares that constitute such restricted stock.

    8.2  It is anticipated that the only restrictions to be set by the
Committee as to the ability of a Participant to dispose of any restricted
stock granted to him or her under the Plan (and/or as to any dividends or
other rights issued with respect to such stock) shall require the Participant
to be an employee of the Company and/or a Subsidiary of the Company for a
specified continuous period of time or to terminate employment with the
Company and its Subsidiaries in special circumstances (such as, as may be set
by e Committee, the Participant's retirement, disability, or death). However,
the Committee may, in its sole discretion, apply other types of restrictions
as to the ability of the Participant to dispose of any restricted stock
granted to him or her under the Plan (and/or as to any dividends or other
rights issued with respect to such stock), including but not limited to the
meeting of certain performance goals.

    8.3  Subject to the other provisions of the Plan, the Committee shall
establish procedures that require any taxes required to be withheld upon the
lapse of any restrictions applicable to any restricted stock granted under
the Plan (and, if applicable, any minimum purchase price for the restricted
stock that may be required by applicable law) to be paid in full.

    8.4  Any Participant who has been granted restricted stock under the Plan
shall have, during the period in which restrictions on his or her ability to
dispose of such stock apply, all of the rights of a shareholder of the
Company with respect to the Common Shares awarded as restricted stock (other
than the right to dispose of such shares), including the right to vote the
shares and the right to receive any cash or stock dividends, unless the
Committee shall otherwise determine in the grant of the restricted stock and
except as may otherwise be provided in subsection 8.5 below.

    8.5  Any Common Shares issued with respect to restricted stock as a
result of a stock split, stock dividend, or similar transaction shall be
restricted to the same extent as the applicable restricted stock, unless
otherwise determined by the Committee.

    8.6  If a Participant to whom restricted stock has been granted under the
Plan terminates his or her employment with the Company and its Subsidiaries
during the period in which restrictions on his or her ability to dispose of
such stock apply (and prior to the satisfaction of the requirements
applicable to such restrictions), such restricted stock shall be forfeited
(subject to such exceptions, if any, as are authorized by the Committee as to
a termination of employment that reflects a retirement, disability, death, or
other special circumstances).

9.  PERFORMANCE SHARE AND UNIT AWARDS.

    Any awards granted under the Plan in the form of performance shares
and/or performance units (collectively, "Performance Awards") shall be
subject to the following terms and conditions:

    9.1  Any award to a Participant of a performance share shall provide that
he or she will receive one Common Share if certain performance goals that are
set by the Committee (and any other conditions, which may include a
requirement that the Participant be an employee of the Company and/or a
Subsidiary of the Company for a specified continuous period of time, that are
set by the Committee) are met.

    9.2  Any award to a Participant of a performance unit shall provide that
he or she will receive an amount that is equal to a percent, not more than
200%, of the fair market value of one Common Share on the date such amount
becomes payable under the terms of the unit (or is equal to a percent, not
more than 200%, of the increase in the fair market value of one Common Share
from the date of the grant of the unit to the date such amount becomes
payable under the terms of the unit) if certain performance goals that are

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set by the Committee (and any other conditions, which may include a
requirement that the Participant be an employee of the Company and/or a
Subsidiary of the Company for a specified continuous period of time, that are
set by the Committee) are met.

    9.3  The Committee may, in its discretion and on such conditions as the
Committee may determine, grant more than one performance share and/or
performance unit to any Participant under the same award and provide that the
satisfaction of certain but not all (or a certain level but not the highest
level) of the performance goals (and/or other conditions) set by the
Committee with respect to such award will permit the Participant to receive a
portion, but not the maximum amount, of the Common Shares or the amounts that
would be payable under such award if all (or the highest level) of the
performance goals (and/or the other conditions) applicable to such award had
been met.

    9.4  The Committee may also, in its discretion and on such conditions as
the Committee may determine, provide that any Performance Award may contain
the right to receive dividends payable with respect to the Common Shares on
which the award is based, an amount equivalent to such dividends, or an
amount determined by applying an interest rate or rates to the principal
amount of the award (and/or with respect to previously credited dividends,
dividend equivalent amounts, or interest amounts).

    9.5  Each Performance Award granted under the Plan shall be evidenced by
a written agreement signed by the Committee or a representative thereof,
which agreement shall contain the terms and conditions of such award (as set
by the Committee).

    9.6  Subject to the other provisions of the Plan, the Committee shall
establish procedures governing the payment of Performance Awards granted
under the Plan (and shall require under such procedures that any taxes
required to be withheld upon such payment be paid in full). Payment of any
amount to which a Participant is entitled under any Performance Award granted
under the Plan may be made in a lump sum or in installments, and, to the
extent a performance unit is involved, in cash, Common Shares or other
property, or a combination thereof, as the Committee shall determine in its
issuance of the award. Payment of any amount to which a Participant is
entitled under any performance share shall be made in Common Shares. To the
extent that payment is made in Common Shares or other property, the Common
Shares or other property shall be valued at its fair market value on the date
as of which the payment is determined.

10. FAIR MARKET VALUE OF COMMON SHARES AND PERFORMANCE GOALS.

    10.1  For purposes of the Plan, the fair market value of a Common Share
on any date (for purposes only of this subsection 10.1, the "subject date")
shall be deemed to be the average of the high and low per share sale prices
of the Common Shares on the New York Stock Exchange on the subject date (or,
if the Common Shares were not traded on such exchange on the subject date,
the average of the high and low per share sale prices of the Common Shares on
the New York Stock Exchange on the latest preceding date on which the Common
Shares were traded); except that, if the Common Shares are not listed on the
New York Stock Exchange on the subject date (or, if the subject date is not a
business day of such exchange, on the next preceding business day of such
exchange), then the fair market value of a Common Share on the subject date
shall be determined by the Committee in good faith pursuant to methods and
procedures established by the Committee.

    10.2  To the extent the meeting of performance goals set by the Committee
may be a condition to the exercise of or payment under any award granted
under the Plan, the Committee may base such performance goals on, and only
on, one or more of the following criteria applicable to the Company and its
Subsidiaries: earnings before interest, taxes, depreciation, and
amortization; earnings per share; operating income; total shareholder
returns; cash generation targets; profit targets; revenue targets;
profitability targets as measured by return ratios; net income; return on
sales; return on assets; return on equity; and corporate performance
indicators (indices based on the level of certain services provided to
customers). Any such performance criteria shall be measured or determined on
the basis of a period of such duration (a "Performance Period"), which period
may be of any length, as is set by the Committee either prior to the start of
such period or within its first 90 days (provided that the performance
criteria is not in any event set after 25% or more of the applicable
Performance Period has elapsed) and shall be criteria that will be able to be
objectively determined by the Committee. In addition, any such performance
criteria (a) may be

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measured or determined for the Company, for any Subsidiary of the Company,
for the Company and all of the Company's Subsidiaries in the aggregate, or
for any group of corporations that are included in the entire group of the
Company and its Subsidiaries and (b) may be measured and determined in an
absolute sense and/or in comparison to the analogous performance criteria of
other publicly-traded companies (that are selected for such comparison
purposes by the Committee).

    10.3  Further, to the extent any payment under, or any exercise of, an
award granted under the Plan requires the meeting of any performance goals
and/or any other conditions that have been set by the Committee, the
Committee shall verify that such performance goals and/or such other
conditions have been met before such payment or exercise is permitted.

11. NONASSIGNABILITY OF AWARDS.

    Except as may be required by applicable law, no award granted under the
Plan may be assigned, transferred, pledged, or otherwise encumbered by a
Participant otherwise than by will, by designation of a beneficiary to take
effect after the Participant's death, or by the laws of descent and
distribution. Each award shall be exercisable during the Participant's
lifetime only by the Participant (or, if permissible under applicable law, by
the Participant's guardian or legal representative).

12. DEFERRALS OF AWARD PAYMENTS.

    The Committee may, in its discretion, permit Participants to elect to
defer the payment otherwise required under all or part of any award granted
under the Plan in accordance with such terms and conditions as the Committee
shall establish.

13. PROVISIONS UPON CHANGE IN CONTROL.

    In the event of a Change in Control (as defined in subsection 13.4 below)
occurring on or after the Effective Amendment Date, the provisions of this
Section 13 shall supersede any conflicting provisions of the Plan.

    13.1  In the event of a Change in Control, all outstanding stock options
and SARs granted under the Plan shall become exercisable in full and the
restrictions still then in force and applicable to any Common Shares awarded
as restricted stock under the Plan shall lapse.

    13.2  Further, unless the Committee shall revoke such an entitlement
prior to the occurrence of a Change in Control, a Participant who has been
awarded a stock option under the Plan and who is deemed by the Committee to
be an officer or other person subject to Section 16 (as in effect on the
Effective Amendment Date or as it may thereafter be amended or renumbered) of
the 1934 Act at the time of such Change in Control shall be entitled to
receive, in lieu of the exercise of any stock option or portion thereof to
the extent that it is then exercisable, a cash payment in an amount equal to
the difference between: (a) the aggregate fair market value, on the date
immediately after the date on which the Change in Control occurs, of the
Common Shares that are subject to such option or portion thereof (or, in the
event the Change in Control is effected by a tender offer or similar event,
the final offer price per share paid for Common Shares under the tender offer
or similar event times the number of Common Shares covered by such option or
portion thereof); and (b) the aggregate purchase price of the Common Shares
that are subject to such option or portion thereof. In the event the
applicable Change in Control is effected by a tender offer in which fewer
than all of the Common Shares which are validly tendered in compliance with
such offer are purchased or exchanged, then only that portion of the Common
Shares covered by a stock option granted under the Plan as results from
multiplying such Common Shares by a fraction, the numerator of which is the
number of Common Shares acquired pursuant to the offer and the denominator of
which is the number of Common Shares tendered in compliance with such offer,
shall be used to determine the payment thereupon. To the extent that all or
any portion of a stock option granted under the Plan shall be affected by
this provision, all or such portion of the stock option shall be terminated.

    13.3  In the event of a Change in Control, a pro rata portion of all
still then outstanding Performance Awards granted under the Plan shall be
paid to each Participant within five business days after the date of

                                       8

<PAGE>

such Change in Control. The pro rata portion of any such award to be paid
shall equal the full present value of such award (determined as of the first
day of the month in which such Change in Control occurs under such interest
rate and other actuarial assumptions as are reasonably adopted by the
Committee) multiplied by a ratio, the numerator of which shall equal the
number of full and partial months (including the month in which the Change in
Control occurs) since the date of the award and the denominator of which
shall equal the number of months in the longest Performance Period applicable
to any performance goal on which such award is conditioned.

    13.4  For the purpose of this Section 13, a "Change in Control" of the
Company means and shall be deemed to have occurred if, on or after the
Effective Amendment Date:

        (a) A tender offer shall be made and consummated for the ownership of
    30% or more of the outstanding voting securities of the Company;

        (b) The Company shall be merged or consolidated with another
corporation and as a result of such merger or consolidation less than 75% of
the outstanding voting securities of the surviving or resulting corporation
shall be owned in the aggregate by the former shareholders of the Company,
other than affiliates (within the meaning of the 1934 Act) of any party to
such merger or consolidation, as the same shall have existed immediately
prior to such merger or consolidation;

        (c) The Company shall sell substantially all of its assets to another
    corporation which is not a Subsidiary whose stock is wholly owned by the
   Company;

        (d) A person within the meaning of Section 3(a)(9) or of     Section
13(d)(3) (as in effect on the Effective Amendment Date) of the 1934     Act
shall acquire 20% or more of the outstanding voting securities of the
Company (whether directly, indirectly, beneficially, or of record), or a
person within the meaning of Section 3(a)(9) or Section 13(d)(3) (as in
effect on the Effective Amendment Date) of the 1934 Act controls in any
manner the election of a majority of the directors of the Company; or

        (e) Within any period of two consecutive years ending on or after the
    Effective Amendment Date, individuals who at the beginning of such period
    constitute the Board cease for any reason to constitute at least a
majority thereof, unless the election of each director on the Board who was
not a director on the Board at the beginning of such period has been approved
in advance by directors on the Board representing at least two-thirds of the
directors on the Board then in office who were directors on the Board at the
beginning of such period.

    For purposes hereof, ownership of voting securities shall take into
account and shall include ownership as determined by applying the provisions
of Rule 13d-3(d)(1)(i) (as in effect on the Effective Amendment Date) issued
pursuant to the 1934 Act.

    13.5  The provisions of this Section 13 may not be amended with respect
to any award granted to a Participant on or subsequent to the date such award
is granted if such amendment would be materially adverse to the Participant
without the consent of the Participant; provided, however, the Board may
still then make, without the Participant's consent, minor or administrative
changes to this Section 13 or changes to this Section 13 to conform to
applicable legal requirements that will apply to such award.

14. ADJUSTMENTS.

    14.1  In the event of any change affecting the Common Shares by reason of
any stock dividend or split, recapitalization, merger, consolidation,
spin-off, combination or exchange of shares, or other corporate change, or
any distributions to common shareholders other than cash dividends, the
Committee shall make such substitution or adjustment in the aggregate number
or class of shares which may be distributed under the Plan and in the number,
class, and purchase price, grant price, or other price of shares on which the
outstanding awards granted under the Plan are based as it reasonably
determines to be appropriate in order to maintain the purposes of the Plan
and the then outstanding awards.

    14.2  The Committee shall be authorized to correct any defect, supply any
omission, or reconcile any inconsistency in the Plan or any award granted
under the Plan in the manner and to the extent it shall

                                       9

<PAGE>

determine is needed to reflect the intended provisions of the Plan or that
award or to meet any law that is applicable to the Plan (or the provisions of
any law which must be met in order for the normal tax consequences of the
award to apply).

15. RIGHTS OF BOARD OF DIRECTORS.

    15.1  Notwithstanding any other provision hereof to the contrary, the
Board may amend, alter, or discontinue the Plan or any portion or provision
thereof at any time, provided that no such action shall materially impair the
rights of a Participant with respect to a previously granted Plan award
without the Participant's consent. Notwithstanding the foregoing, the Board
may not in any event, without the approval of the Company's shareholders,
adopt an amendment to the Plan which shall: (a) increase the total number of
Common Shares reserved for issuance during the Remaining Period of the Plan;
(b) increase the total number of Common Shares which may be subject to ISOs
granted during the Remaining Period of the Plan; (c) change the class of
persons eligible to become Participants under the Plan; (d) make any change
in the Plan that is required by Section 162(m) (as in effect on the Effective
Amendment Date or as it may thereafter be amended or renumbered) of the Code
to be approved by the Company's shareholders in order to permit the Committee
the ability to have the amounts payable pursuant to any awards granted by it
under the Plan not be subject to the deduction limits of Section 162(m)(1)
(as in effect on the Effective Amendment Date or as it may thereafter be
amended or renumbered) of the Code by reason of Section 162(m)(4)(C) (as in
effect on the Effective Amendment Date or as it may thereafter be amended or
renumbered) of the Code; or (e) make any other change in the Plan that is
required by applicable law to be approved by the Company's shareholders in
order to be effective.

    15.2  If approval of the Company's shareholders is required to a Plan
amendment pursuant to the provisions of subsection 15.1 above, then such
approval must be by the favorable vote of a majority of the outstanding stock
of the Company present, or represented, and entitled to vote at a meeting
duly held in accordance with the laws of the state in which the Company is
incorporated (or, to the extent applicable law requires a greater degree or
level of approval by the Company's shareholders in order for such amendment
to become effective, such approval must comply with such required degree or
level of approval).

16. PROCEDURES FOR SATISFYING PAYMENT AND WITHHOLDING REQUIREMENTS.

    16.1  Subsections 6.5, 7.4, 8.3, and 9.6 above demand that the Committee
establish procedures governing the exercise of, lapse of restrictions under,
and/or payment of any award granted under the Plan and to compel under such
procedures that, to the extent applicable under such award, any purchase
price for Common Shares being obtained under such award and/or taxes required
to be withheld by the terms of such award or under applicable law (with any
such purchase price and/or tax withholding requirements being referred to in
this Section 16 as the "payment/withholding requirements") be paid in full.
The Committee may provide for different rules as to the satisfying of the
payment/withholding requirements with respect to each type of award granted
under the Plan and even among awards of the same type that are granted under
the Plan. If any Participant (or other person) who is responsible for
satisfying any payment/ withholding requirements that apply to an award
granted under the Plan otherwise fails to satisfy such payment/withholding
requirements, the Company shall have the right to retain from such award or
the payment thereof (or from any other amount that is payable as compensation
to the Participant or such other person), as appropriate, a sufficient number
of Common Shares or cash otherwise applicable to the award (or otherwise
applicable to such other compensation amount) in order to satisfy such
payment/ withholding requirements.

    16.2  Without limiting the generality of the provisions of subsection
16.1 above, the following provisions may apply in connection with the
Committee's establishment of procedures governing the meeting of any
payment/withholding requirements that apply to an award granted under the
Plan:

        (a) The Committee may, in its discretion and pursuant to such
conditions as the Committee decides to impose, provide that the
Participant to whom an award under the Plan is granted (or, if
applicable, such other person who is exercising or receiving a payment
under the award) may, in his or her sole discretion, satisfy the
payment/withholding requirements that apply to such award by using

                                       10

<PAGE>

    any one or more of the following methods or any combination of the
following methods: (1) by making a payment to the Company of an amount in
cash (which, for purposes of the Plan, shall be deemed to include payment in
U.S. currency or by personal check, certified check, bank draft, cashier's
check, or money order) equal to the amount of such payment/withholding
requirements, (2) by making a payment to the Company in Common Shares which
are previously owned by the Participant (or such other person) and have a
fair market value on the date of payment equal to the amount of such
payment/withholding requirements, (3) by having the Company retain Common
Shares which are being purchased under the award and have a fair market value
on the date of payment equal to the amount of such payment/withholding
requirements, (4) by having the Company retain an amount of cash that is
payable under the award and equal to the amount of such payment/withholding
requirements, and/or (5) by having the Company retain an amount of cash that
is payable under any other compensation applicable to the Participant (or
such other person) and equal to the amount of such payment/withholding
requirements.

        (b) Notwithstanding the provisions of paragraph (a) immediately
above, Common Shares may not be used in payment by the Participant for
satisfying any payment/withholding requirements that apply to an award
granted under the Plan either (1) if the Common Shares being used in payment
either are being purchased upon exercise of the applicable award and the
award is an ISO or (2) if the Common Shares being used in payment both were
previously acquired by the Participant through the exercise of a prior ISO
and have been held by the Participant for less than two years from the date
of grant of the prior ISO or less than one year from the date of the prior
transfer of such Common Shares to him or her.

        (c) Further, the procedures applicable to the satisfaction of any
payment/withholding requirements that apply to an award granted under the
Plan that are established by the Committee may, in the discretion of the
Company, include commonly accepted electronic or telephonic notices given via
the internet or an interactive voice response system to a third party broker
which is designated by the Company to facilitate and/or administer the
exercise or payment of any awards granted under the Plan.

17. MISCELLANEOUS.

    17.1  Nothing contained in the Plan or any award granted under the Plan
shall confer on any Participant any right to be continued in the employment
of the Company or any Subsidiary of the Company or interfere in any way with
the right of the Company or any Subsidiary to terminate the Participant's
employment at any time and in the same manner as though the Plan and any
awards granted under the Plan were not in effect.

    17.2  All payments required to be made under awards granted under the
Plan shall be made by the Company out of its general assets. In this regard,
the Plan shall not be funded and the Company shall not be required to
segregate any assets to reflect any awards granted under the Plan. Any
liability of the Company to any person with respect to any award granted
under the Plan shall be based solely upon the contractual obligations that
apply to such award, and no such liability shall be deemed to be secured by
any pledge of or other lien or encumbrance on any property of the Company.

    17.3  Any payments or other benefits provided to a Participant with
respect to an award granted under the Plan shall not be deemed a part of the
Participant's compensation for purposes of any termination or severance pay
plan, or any other pension, profit sharing, or other benefit plan, of the
Company or any Subsidiary of the Company unless such plan expressly or
clearly indicates that the payments or other benefits provided under an award
granted under the Plan shall be considered part of the Participant's
compensation for purposes of such plan or unless applicable law otherwise
requires.

    17.4  In no event shall the Company be obligated to issue or deliver any
Common Shares if and to the extent the Committee determines that such
issuance or delivery constitutes a violation of the provisions of any
applicable law (or regulation issued under such law) or the rules of any
securities exchange on which Common Shares are listed.

                                       11

<PAGE>

    17.5  Except to the extent preempted by any applicable Federal law, the
Plan shall be subject to and construed in accordance with the laws of the
State of Ohio.

    IN ORDER TO EFFECT THE PROVISIONS OF THIS PLAN DOCUMENT, Cincinnati Bell
Inc. (doing business as Broadwing Inc.), the sponsor of the Plan, has caused
its name to be subscribed to this Plan document this   day of             ,
2000, to be effective as of January 1, 2000.

                                           CINCINNATI BELL INC.
                                           (DOING BUSINESS AS BROADWING INC.)

                                           By:
                                             -----------------------------------

                                           Title:
                                               ---------------------------------

                                       12<PAGE>

                                                          Exhibit 10.1

                               September 15, 1999

Rick Inatome

Dear Rick:

         It is with great pleasure that the Board of Directors of ZapMe!
Corporation extends an offer to you to join us as Chief Executive Officer of
the Company commencing September 15, 1999. This letter will confirm the
details of your employment offer.

         As Chief Executive Officer, an exempt position, you will receive a
monthly salary of $20,000.00 which will be paid semi-monthly in accordance
with the Company's normal payroll procedures. You also will be entitled to
participate in an Employee Bonus Program. The Employee Bonus Program is
designed to reward you based on the Company achieving certain annual
operating and financial goals. These goals will be determined by the Board of
Directors and communicated to you within 60 days of your employment start
date. You will be eligible to receive a target Employee Bonus of $240,000
provided that you are a full-time employee of the Company on your first
anniversary. The actual bonus you may earn will depend upon the attainment of
the performance objectives outlined in the bonus agreement. The Employee
Bonus is paid on or about 30 days from the first year anniversary of your
start date.

         In addition within 6 months from the completion of the Company's
Initial Public Offering ("IPO"), the Board agrees to review your compensation
package and to consider adjusting your level of compensation to a level
competitive with Chief Executive Officers of other companies that are similar
to the Company in business and stage of development.

         As a Company employee, you are also eligible to receive certain
employee benefits, including medical and dental insurance benefits, which
will be available to you on the first day of the month following your first
60 days of employment. Both a PPO and HMO are available, and the Company
currently pays 90% of the cost of either plan you choose. The Company will
also make available to you to $50,000 company paid term life insurance
coverage. In addition, the Company shall have in place, within sixty (60)
days after the date of this letter, a long-term disability insurance policy
for executive level employees. In connection with the IPO, the Company is
also evaluating a restructuring of executive benefits, and you will be
entitled to participate in any executive benefits program the Company adopts.

         Given your relocation to the Bay Area from Michigan, the company
will provide a comprehensive executive relocation plan for you. This plan
will reimburse you for all reasonably incurred direct relocation expenses,
such as fees for moving your and your family's personal effects, travel for
you and your family, temporary housing, and the like (but excluding
adjustments for differences is housing values between the Bay Area and
Michigan and realtor fees in connection with selling your home in Michigan),
and will be adjusted and grossed up in a manner that you will be tax neutral.

<PAGE>

         The Company will reimburse you for all reasonable expenses paid by
you that are incurred in the ordinary course of conducting Company business.
The Company will also reimburse you for reasonable travel and lodging
expenses you incur prior to relocating to the Bay Area during your first year
of employment.

         You will be entitled to vacation time in accordance with the
Company's policy, which is that you will receive three weeks vacation per
year for your first ten years of employment and four weeks per year
thereafter. The Company expects that you will use vacation days in the year
earned.

         In addition, the Board will approve the sale of 1,000,000 shares of
the Company's Common Stock (the "Restricted Stock") to you under a Restricted
Stock Purchase Agreement (the "Agreement"), the form of which is enclosed.
The per share purchase price of the Restricted Stock will be five dollars
($5.00). The Agreement will also provide that the Company shall have the
right to repurchase the Restricted Stock at any time that you cease to be a
full-time employee of the Company, at the initial purchase price of the
Restricted Stock. This repurchase right will lapse as to 25% of the
Restricted Stock on your first anniversary of full-time employment, and as to
1/48 of the Restricted Stock each full month thereafter that you remain a
full-time employee of the Company, subject to potential acceleration as
provided in the following two paragraphs.

         If there is a "Change of Control" before the date that your
full-time employment with the Company ends, then the repurchase right on the
Restricted Stock will immediately lapse. A "Change of Control" means (a) the
sale or other disposition of all or substantially all of the Company's assets
to any "person" (as such term is used in Section 13(d) of the Securities
Exchange Act of 1934, as amended), entity or group of persons acting in
concert; or (b) a merger or consolidation of the Company with any other
corporation, other than a merger or consolidation that would result in the
voting securities of the Company outstanding immediately prior thereto
continuing to represent (either by remaining outstanding or by being
converted into voting securities of the surviving entity or its controlling
entity) at least 51% of the total voting power represented by the voting
securities of the Company or such surviving entity (or its controlling
entity) outstanding immediately after such merger or consolidation.

         If the Company terminates your employment without your consent
before September 15, 2000 and after a "Trigger Event," then the repurchase
right on a fraction of the Restricted Stock will lapse, provided that your
employment was terminated for a reason other than "cause" (as defined below),
death or "disability" (as defined in section 22(e)(3) of the Internal Revenue
Code). The fraction will equal the number of whole months that you work
full-time with the Company prior to your termination of employment, divided
by 48. For example, if you terminate employment on February 15, 2000 in a
qualifying termination, the repurchase right would lapse as to 12.5% of the
Restricted Stock (calculated as six full months of employment, divided by 48,
equals 12.5%). A "Trigger Event" means (a) the acquisition by a "person" (as
such term is used in Section 13(d) of the Securities Exchange Act of 1934, as
amended), entity, or group of persons acting in concert, of more than thirty
percent (30%) of the shares of the Company's outstanding stock (but excluding
acquisitions or ownership by Lance Mortensen, Michael Arnouse and their
respective affiliates); or (b) the sale or other disposition of more than 25%
of Lance Mortensen's shares of Common Stock (based on his ownership as of
this date, but

<PAGE>

adjusted for any stock dividends or similar changes in the shares), other
than to a living trust of which Mr. Mortensen serves as the sole trustee or
co-trustee with his spouse, an irrevocable trust for the benefit of him, his
spouse or one or more persons who are his descendants, his siblings, or the
descendants of a sibling, a family limited partnership, limited liability
company or other entity established for estate planning purposes and
controlled by Mr. Mortensen and/or his spouse.

         The Restricted Stock grant shall further be subject to such
restrictions and limitations as are provided in the enclosed Agreement. The
Company will provide to you a loan sufficient to purchase the Restricted
Stock that will be evidenced by a promissory note and security agreement
signed by you covering the Restricted Stock. The forms of note and security
agreement to be used for this purpose are enclosed as exhibits to the
Agreement.

         Also, if the Company terminates your employment without your consent
and for a reason other than "cause", death or "disability" (as defined
above), then the Company will continue to pay you your then current base
salary for a period of one year, provided that for the entire one year period
you do not directly or indirectly, (1) engage, participate or invest in any
business activity anywhere in the world which develops, manufactures or
markets products or performs services which are competitive with the products
or services of the Company at the time of the your termination, or products
or services which the Company has under development or which are the subject
of active planning at the time of your termination, (2) hire or attempt to
employ, recruit or otherwise influence any person to leave employment with
the Company, and (3) solicit business from any of the Company's customers and
users, resellers or distributors on behalf of any business which competes
with the Company. However, you may own as a passive investor, publicly-traded
securities of any corporation which competes with the business of the Company
so long as such securities do not, in the aggregate, constitute more than 1%
of any class of outstanding securities of such corporations. For purposes of
this paragraph, "cause" means (1) any act of personal dishonesty taken by you
in connection with your responsibilities as an employee and intended to
result in your personal enrichment (or that of your associates) at the
expense of the Company or its stockholders, (2) any conviction (or plea of no
contest) of a felony or an act of fraud, (3) continued violations of your
employment-related obligations which are willful and deliberate after there
has been delivered to you a written demand from the Board regarding such
activities and you have had a reasonable opportunity to correct the
violations, or (4) willful refusal to carry out legally permissible
instructions from the Board after you have been given written notice of a
failure to carry out such instructions and a reasonable opportunity to
correct the situation.

         If the Company terminates your employment without your consent
before the Company's Common Stock is registered under the 1934 Act and for a
reason other than "cause" (as defined above), death or "disability" (as
defined above), then you will have a "put" right on the Restricted Stock,
whereby the Company must purchase back your Restricted Stock within 60 days
after your involuntary termination for an amount equal to the per share price
that you paid for the Stock.

<PAGE>

         As a Company employee, you will be expected to abide by the
Company's rules and regulations, including the Company's Employee Handbook,
and to sign and comply with the Confidential Information, Invention
Assignment and Terms of Employment Agreement (a copy of which is enclosed
herewith) that prohibits unauthorized use or disclosure of the Company's
proprietary information. You must execute and return the Confidential
Information, Invention Assignment and Terms of Employment Agreement prior to
your commencing employment with the Company.

         For purposes of federal immigration law, you will be required to
provide the Company with documentary evidence of your identity and
eligibility for employment in the United States. Such documentation must be
provided to us within three (3) business days of your date of hire, or our
employment relationship with you may be terminated.

         You should be aware that your employment with ZapMe! constitutes at
will employment. As a result, you are free to resign at any time, for any
reason or for no reason. Similarly, the Company is free to conclude its
employment relationship with you at any time, with or without cause or
advance notice. This at will employment relationship may not be changed
except in a writing signed by an authorized member of the Board. This at-will
employment relationship will not affect your right to potential severance
pay, accelerated vesting or other benefits under this Agreement or any other
plan or agreement of the Company.

         Of course, the terms of this offer may not be modified or amended
except by a written agreement executed by you and an authorized member of the
Board, and shall, together with such other written agreements you and the
Company may enter in connection with your employment, constitute the entire
agreement between you and the Company relating to the terms of your
employment, and supersedes and any other employment agreements or promises
made to you by anyone whether oral or written.

         Rick, we hope that you will view our offer in a most positive light.
We have tried to work very closely with you to structure an opportunity and a
financial arrangement that meets your needs and gives you an incentive for
exceptional performance. As you know, this offer needs ratification by the
Board, which will meet within the next two weeks. If you agree with the terms
contained in this letter, please notify me by the end of the day of September
17, 1999.

<PAGE>

         We look forward to your positive response and would appreciate your
signing a copy of our offer letter as acknowledgement of your acceptance of
the terms of this offer. Once you have returned this signed acceptance, we
will proceed to effect a smooth transition and to make appropriate
announcements within our company and to external audiences. We sincerely hope
you will join us in the very near future.

         Very truly yours,

         Lance Mortensen
         Chief Executive Officer and
         Chairman of the Board

Accepted:

By:__________________________               Date:  September __, 1999
         Rick Inatome

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