Document:

Amendment to License Agreements, dated September 27, 2011

 Exhibit 10(g) 
 “* * * * * * * * * * * * *” DENOTE MATERIAL THAT HAS BEEN OMITTED PURSUANT TO A REQUEST FOR CONFIDENTIAL TREATMENT UNDER RULE 24b-2 OF THE SECURITIES EXCHANGE ACT OF 1934, AS AMENDED.

 AMENDMENT TO LICENSE AGREEMENTS 
 This Amendment to the license agreements listed below (this “Amendment”) is made and entered into effective as of September 27, 2011 (the “Effective Date”) by and
among Marvel Characters B.V. (formerly licensed by Marvel Characters, Inc.), with an office at 1600 Rosecrans Avenue, Manhattan Beach, CA 90266 (“Marvel”) and, solely with respect to characters based on movies and television shows
featuring Spider-Man and produced by Sony Pictures Entertainment Inc. (“Spider-Man Movie Characters”), Spider-Man Merchandising L.P. with an office at 1600 Rosecrans Avenue, Manhattan Beach, CA 90266 (the “LP” and,
together with Marvel, the “Licensor”), and Hasbro, Inc., a Rhode Island corporation, located at 1027 Newport Ave., Pawtucket, R.I. 02862-1059 (together with all of its affiliates, the “Licensee”). 

Reference is made to the following agreements between the Licensor and the Licensee: 

(A) License Agreement D05184 (as amended to date, “License Agreement D05184”); 

(B) License Agreement D06053 (as amended to date, “License Agreement D06053”); 

(C) License Agreement D02191 (as amended to date, “License Agreement D02191”); and 

(D) License Agreement D09001 (as amended to date, “License Agreement D09001”). 

License Agreement D05184, License Agreement D06053, License Agreement D02191 and License Agreement D09001 are collectively referred to as the
“License Agreements.” Capitalized terms not defined herein have the same meanings herein as in the License Agreements. 
 For
good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the parties hereby agree to the following terms and to amend the License Agreements as follows: 

1. Definition of Distributor. Effective as of December 28, 2009, and for all periods following December 28, 2009, the
following definition of distributor is added to all of the License Agreements for purposes of * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * (such as, for example, in determining if a party is an Unaffiliated
international distributor of the Licensee). 
 The word “distributor” shall mean any party in
the market in question that, at the time in question, primarily conducts its business as a distributor in the market in question (such as by primarily selling to other retailers), rather than 

  
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primarily as a retailer selling product to ultimate consumers. The same party could be considered a distributor in one market and not in another market, based on differences in how that
party’s business is primarily conducted in the two markets. 
 2. Definition of Orient Direct Import Sales, Which
Previously Have Been Referred to as FOB Sales. Effective as of December 28, 2009, and for all periods following December 28, 2009, the terms “orient direct import sales”, “direct import sales” and
“FOB sales” are all intended to have the same meaning, and all such terms are intended to mean sales in which the (i) customer takes ownership of product in the region of manufacture (such as in China, Hong Kong, or in some
other sourcing country which the Licensee may use in the future, such as Vietnam), (ii) customer intends to sell such product in a market other than the one in which they initially take ownership and (iii) customer takes responsibility for
transporting the product to the intended market. An example of this would be where a customer in the United States or Germany purchases product and takes possession of the product in Hong Kong or China, and then imports the product into the United
States, or Germany, respectively. 
 A “domestic sale” is any sale of product in a territory that does not meet
the definition of an orient direct import sale into that territory. For example, if Hasbro Germany sells product manufactured in China to a third party retailer in Russia and the third party retailer in Russia takes possession of the product in
Germany and arranges for importation of the product into Russia, that is not an orient direct import sale. * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *  

3. * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
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 (b) Royalty
Calculations: Effective as of December 28, 2009, and for all periods following December 28, 2009, Section 5(a) of each of the License Agreements is deleted and replaced in its entirety with the following provision. 

“5. ROYALTIES, PAYMENTS, REPORTS, RECORDS AND BRAND INTEGRITY 

(a) Royalties. Licensee agrees to pay Licensor royalties at the Royalty Rate identified in Section 1(g), determined as
follows: 
 (i) Royalties shall be calculated by applying the Royalty Rate identified in Section 1(g) to Licensee’s
(or its Affiliates’) Net Sales (defined below). “Affiliate” means, with respect to any party, any other party directly or indirectly controlling or that is controlled by or is under common control with such party. For the
purposes of this definition, “control” means the possession of the power to direct or cause the direction of the management and policies of such Person, whether through the ownership of voting securities, by contract or otherwise.
“Affiliated” and “Unaffiliated” shall have corresponding meanings. 

  
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(iii) Royalties as specified herein shall become due on the last day of each of Hasbro’s quarterly fiscal periods, and shall be paid
not later than thirty (30) days following the end of the Hasbro fiscal period for all Net Sales accruing for the United States, Canada and their respective territories and possessions in that Hasbro fiscal period and not later than sixty
(60) days following the end of the Hasbro fiscal period for all Net Sales accruing in the remainder of the Territory in that Hasbro fiscal period, accompanied by the Royalty Report required herein. Royalties are due on any and all sales or
other disposition of the Products. Products shall be considered sold and Net Sales shall be deemed accrued for all purposes hereunder on the date of shipment or the date that the shipment is invoiced by the Licensee, whichever date is earlier.
Hasbro’s fiscal year ends on a Sunday within two weeks of the end of each calendar year, and Hasbro’s quarterly fiscal periods typically consist of thirteen (13) weeks each, ending on a Sunday. 

  
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 (iv) Licensee’s (and its Affiliates’) sales and pricing policies shall reasonably
optimize maximum availability of the Licensed Articles in the Territory and Channels of Distribution while avoiding deep discounts, liquidation, close-outs, over-production, “market flooding” or other disparaging pricing and related
production practices which would reasonably constitute “dumping” as the term is generally understood in the consumer products industry, unless specifically agreed to in advance and in writing by Licensor. Nothing herein shall be construed
as granting Licensor the right to set or approve Licensee’s pricing, and nothing shall be deemed to restrict Licensee’s ability to set prices in its own unfettered discretion. * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
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* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * . 
 5.
Brand Assurance. Effective as of the Effective Date of this Amendment, a new Section 8(g) is hereby added to each of the License Agreements as follows. For avoidance of doubt, a copy of the form of brand assurance submission receipt is
attached to this amendment as Exhibit A. 
 * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * 

  
 5 

 
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *  
 6. Sections 1(c) and 1(g): Latin America. 
 (a) Effective as
of December 26, 2011, section 1(c) of each of the License Agreements is hereby amended to provide that the Licensed Categories under the respective License Agreement shall not include the following categories of Licensed Articles for
manufacture, promotion, sale, distribution, shipment or other exploitation in Latin America, which, for the avoidance of doubt, includes Mexico, Central America, the Caribbean and South America (it being understood that for all other licensed
markets, other than Latin America, the Licensed Categories are unchanged): 
 * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * 

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * 
 (b) Each of the License
Agreements is hereby amended by adding the following at the end of the respective License Agreement’s Section 1(g): 

“* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *. If Licensee so elects, 

  
 6 

 
Licensor will * * * * * allow Hasbro Brazil, or any other Brazilian Affiliate(s) of Licensee, to pay some or all of the royalties associated with sales in Brazil directly to Licensor in
the United States.” 
 7. Treatment of Sales Made on United States Military Bases and Other Military Facilities.
Effective as of December 28, 2009, the parties hereby acknowledge and agree that sales to military bases or other military installations owned, controlled or operated by the United States of America, wherever located globally, are considered,
for purposes of the License Agreements, to be sales into the United States of America. 
 8. Extension of the Term of License
Agreement D06053 and License Agreement D02191. The parties hereby acknowledge and agree that the Expiration Dates of both License Agreement D06053 and License Agreement D02191 are extended such that both agreements will not expire (except in the
case of an early termination in accordance with their terms, e.g. for uncured breach of such agreements by Licensee) as to any Licensed Categories or any aspect of the Licensed Property until the effective dates of the applicable markets and
Licensed Categories under License Agreement D09001. The intent of this provision is that there will be no gap in time between the expiration date of either License Agreement D06053 or License Agreement D02191, on the one hand, and the effective
dates of the applicable elements of License Agreement D09001, on the other hand. 
 9. Wall-Crawling Spider-Man.
Effective as of the Effective Date, Section 1(g) – Royalty Rate of License Agreement D05184 shall be amended by adding a new subsection A(7) as follows: 
 * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * 
 * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * 
 * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * 
 10. Integrity of Amendment. This Amendment contains and embodies the entire agreement and understanding of the parties concerning the subject matter hereof. No warranties, representations,
understandings, inducements, promises, guarantees, agreements or conditions, express or implied, not expressly contained herein, have been made or shall be enforceable by either party concerning the subject matter hereof. 

11. Other Matters. This Amendment may be executed in counterparts, which together will constitute one agreement. Except as
expressly modified herein, the License Agreements shall remain in full force and effect and are hereby reaffirmed by the parties with respect to rights, duties and obligations to be performed, exercised or executed after the Effective Date hereof.
To the extent that this Amendment is inconsistent with any provision in the License Agreements, the terms of this Amendment shall prevail. 
 [remainder of page intentionally left blank] 

  
 7 

 IN WITNESS WHEREOF, the Parties have executed this Amendment as of the first date written
above. 
  

			
	MARVEL CHARACTERS B.V.
		
	By:	 	 /s/ Alan Fine

	Name:	 	Alan Fine
	Title:	 	Authorized Signatory
	Date:	 	September     , 2011

  

					
	SPIDER-MAN MERCHANDISING L.P.
		
	By:	 	Marvel Characters, Inc. as General Partner
			
		 	By:	 	 /s/ Alan Fine

		 	Name:	 	Alan Fine
		 	Title:	 	Executive Vice President
		 	Date:	 	September     , 2011

  

			
	HASBRO, INC.
		
	By:	 	 /s/ Deborah Thomas

	Name:	 	Deborah Thomas
	Title:	 	CFO
	Date:	 	9/27/2011

  
 8 

 Exhibit A: 

Form of brand assurance submission receipt provided to Licensee on September 20, 2011 

  
 9Amendment to License Agreements, dated December 15, 2011

 Exhibit 10(h) 
 “* * * * * * * * * * * * *” DENOTE MATERIAL THAT HAS BEEN OMITTED PURSUANT TO A REQUEST FOR CONFIDENTIAL TREATMENT UNDER RULE 24b-2 OF THE SECURITIES EXCHANGE ACT OF 1934, AS AMENDED.

 AMENDMENT 
 TO 
 LICENSE AGREEMENTS 

THIS AMENDMENT TO THE LICENSE AGREEMENTS listed below (this “Amendment”) is made and
entered into effective as of the 15th of December
2011 (the “Effective Date”) by and among MARVEL CHARACTERS, B.V. (formerly licensed by Marvel Characters, Inc.) with an office at 1600 Rosecrans Avenue, Manhattan Beach,
California 90266 (“Marvel”) and, solely with respect to characters based on movies and television shows featuring Spider-Man and produced by Sony Pictures Entertainment Inc. (“Spider-Man Movie Characters”),
SPIDER-MAN MERCHANDISING, LP with an office at 1600 Rosecrans Avenue, Manhattan Beach, California 90266 (the “LP”) (Marvel and LP collectively, “Licensor”) on the one hand, and HASBRO, INC., a Rhode Island
corporation, located at 1027 Newport Ave., Pawtucket, Rhode Island 02862-1059 (together with all of its affiliates, “Licensee”) on the other hand (Licensor and Licensee hereinafter the “Parties”). 

REFERENCE IS MADE to the following agreements between Licensor and Licensee: 

A. LICENSE AGREEMENT D05184 (as amended to date, “License Agreement
D05184”); 
 B. LICENSE AGREEMENT D09001 (as amended to date,
“License Agreement D09001”). 
 License Agreement D05184 and License Agreement D09001 are collectively referred to as
the “License Agreements”. Capitalized terms not defined herein have the same meanings herein as in the License Agreements. 
 FOR GOOD AND VALUABLE CONSIDERATION, the receipt and sufficiency of which are hereby acknowledged, the Parties hereby agree to the following terms and to amend the License Agreements as follows:

  

	I.	With respect to License Agreement D05184: 

  

	 	1.	The Licensor confirms that the Marvel Super Hero Squad characters and property (which includes the Marvel Super Hero Squad Show (SHSS), Marvel Super Hero Adventures
(SHA) and Spider-Man Adventures (SMA) properties, including any form of such properties appearing on free or cable television by any means of transmission during the term of License Agreement D05184), are included as part of the licensed Property
under License Agreement D05184 and Licensor controls all merchandising rights associated with such characters and properties. 

  
 1 

	 	2.	The first two sentences of the description of Licensed Category #8 shall be deleted and replaced with the following (with, for the avoidance of doubt, the two
applicable notes pertaining to Plush under Section 1(c) remaining unchanged): 

  

	 	8)	Plush (Basic or Feature and Figural or Non-Figural): in all styles/types, sizes and materials. Feature Plush is defined as Plush with animatronics,
electronic or mechanical interactive features or attributes (i.e. lights, sounds or movement). “Animatronic Feature Plush” is a subset of Feature Plush and is defined as any Plush with animatronics (i.e., any ability for any part of the
Plush product (such as arm(s), head, leg(s), tail, body, etc.) to move or have any form of mobility (including, without limitation, such as by dancing, swinging, moving an appendage or fighting) which movement or mobility is powered by battery,
electrical, mechanical or any other sources of power, including wind-up mechanisms, springs or other mechanisms which can power mobility or motion in a manner that mimics mechanical devices). By way of example only, “Itsy Bitsy Spider-Man”
and “Rock Star Mickey” would each be considered Animatronic Feature Plush. “Non-Animatronic Feature Plush” is defined as Plush which contains electronic interactive features or attributes, such as lights and/or the ability to
make sounds, but which does not include animatronics. Non-Animatronic Feature Plush may also have features on the product that can move when being directly handled by a person, such as an arm that a child can move back and forth with his/her hand,
or a mouth that opens or limb that moves when a child squeezes the Plush. But Non-Animatronic Feature Plush may not have the ability to move when a child lets go of the Plush, such as through wind-up, spring or other mechanisms which mimic
mechanical devices. 

  

	 	3.	The reference to Licensed Category “#8 (Plush (Basic or Feature and Figural or Non-Figural))” in Section 1(f) entitled Exclusive/Non-Exclusive is
amended to read Licensed Category “#8 (Animatronic Feature Plush and Basic Plush only)”, the intent of this amendment being that only the subcategory Non-Animatronic Feature Plush shall be removed from the exclusivity provisions of
Section 1(f), and the subcategories Animatronic Feature Plush and Basic Plush shall remain subject to the exclusivity provisions of Section 1(f) . 

 

	II.	With respect to License Agreement D09001: 

  

	 	1.	The Licensor confirms that the Marvel Super Hero Squad characters and property (which includes the Marvel Super Hero Squad Show (SHSS), Marvel Super Hero Adventures
(SHA) and Spider-Man Adventures (SMA) properties, including any form of such properties appearing on free or cable television by any means of transmission during the term of License Agreement D09001), are included as part of the licensed Property
under License Agreement D09001 and Licensor controls all merchandising rights associated with such characters and properties. 

  

	 	2.	Licensed Category #6 under Section 1(c) shall be deleted and replaced with the following: 

6) Animatronic Feature Plush (Figural or Non-Figural): in all styles/types, sizes and materials. Feature Plush is
defined as Plush with animatronics, electronic or mechanical interactive features or attributes (i.e. lights, sounds or movement). “Animatronic Feature Plush” is a subset of Feature Plush and is defined as any Plush with animatronics
(i.e., any ability for any part of the Plush product (such as arm(s), head, leg(s), tail, body, etc.) to move or have any form of mobility (including, without limitation, such as by dancing, swinging, moving an appendage or fighting) which movement
or mobility is powered by battery, electrical, mechanical or any other sources of power, including wind-up mechanisms, springs or other mechanisms which can power mobility or motion in a manner that mimics mechanical devices. By way of example only,
“Itsy Bitsy Spider-Man” and “Rock Star Mickey” would each be considered Animatronic Feature Plush. 

  
 2 

	 	3.	Licensed Category #7 under Section 1(c) shall be deleted and replaced with the following: 

7) Non-Animatronic Feature Plush (Figural or Non-Figural) (NON-EXCLUSIVE) and
Basic Plush(Figural or Non-Figural) (NON-EXCLUSIVE): in all styles/types, sizes and materials. Basic Plush is any plush which does not incorporate any
animatronics, electronic or mechanical interactive features or attributes (i.e. lights, sounds or movement). “Non-Animatronic Feature Plush” is defined as Plush which contains electronic interactive features or attributes, such as lights
and/or the ability to make sounds, but which does not contain animatronics. Non-Animatronic Feature Plush may also have features on the product that can move when being directly handled by a person, such as an arm that a child can move back and
forth with his/her hand, or a mouth that opens or a limb that moves when a child squeezes the Plush. But Non-Animatronic Feature Plush may not have the ability to move when a child lets go of the Plush, such as through wind-up, spring or other
mechanisms which mimic mechanical devices 
  

	 	4.	Licensed Category #12 under Section 1(c) shall be deleted and replaced with the following: 

12) Water Guns, Water Blasters and Water Cannons (NON-EXCLUSIVE)  

 

	 	5.	Licensed Category #15 under Section 1(c) shall be deleted and replaced with the following: 

15) Puzzles (NON-EXCLUSIVE): two-dimensional (2D) cardboard and foam
puzzles in all shapes, piece counts and sizes and cardboard and foam three-dimensional (3D) puzzles (i.e. Wrebbit, Puzz3D). 
  

	 	6.	Licensed Category #18 under Section 1(c) shall be deleted and replaced with the following: 

18) Remoldable Compounds: limited to remoldable Compounds (e.g., Play-Doh or products like Play-Doh).
A remoldable compound is one where the compound can be formed into an object/shape and then later re-used to be formed into additional objects/shapes, as opposed to non-remoldable compounds which when formed into an object/shape dry or otherwise
harden or lose their moldability and cannot then be reused to form additional objects/shapes in the future. For the avoidance of doubt, articles such as silly putty, plasticine, slime, ceramic clay, polymer clay, and self-hardening clay, shall not
be considered Remoldable Compounds. 
 18.A.) Non-Remoldable Compounds (NON-EXCLUSIVE subject to the last sentence
of this section): All Compounds other than Remoldable Compounds. This category includes (A) compounds which can be formed into an object/shape only once, but cannot be reused to make other objects/shapes, (B) products like
gak and slime which are compounds that can be played with but which cannot be formed into and hold a shape and (C) silly putty 
  

	III.	 SKU Commitments. Under License Agreement D09001, Licensee shall continue to have exclusive rights as currently granted throughout
the Term of the License Agreements to each of (A) Micro (below 3 inches) non-articulated figures, which are attached to a base and do not have accessories and (B) Remoldable compounds, * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

  
 3 

	 	
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* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * *  

 * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * 
 * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * 

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * 

 

	IV.	TOY LINE COMMITMENTS. Licensee’s toy line commitments are amended to add the additional toy line commitment set forth below. All toy products should
be appropriate for their target age group. 

  

	 	1.	Greater Commitments Governs. For the avoidance of doubt, Licensee shall abide by all toy line commitments in the License Agreements and the incremental
toy line commitment as set forth in this Amendment. In the event of conflict between any given commitment of this Amendment and that of the License Agreements, the greater commitment shall govern. 

 

	 	2.	* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *  

  

	 	3.	 * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

  
 4 

	 	
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * 

 

	V.	TOY PACKAGING. To the extent permitted by applicable laws, regulations and industry guidelines, Licensee shall sticker its Super Hero Squad Show toy line
in a manner commensurate with any stickering Licensee shall then be doing (at the time such SHSS toy line is then being offered) on other Hasbro toy lines associated with Hasbro-owned television series which are then currently being aired on The Hub
.. 

  

	VI.	TERM. This Amendment shall be effective as of the Effective Date and upon the simultaneous execution and delivery of an executed final version of that
certain distribution license agreement (“Hub License”) by and between HUB Television Networks, LLC (“The HUB”) and Marvel Animation, Inc. (“Marvel Animation”) which respect to the Super Hero Squad Show.
Thereafter the Amendment shall remain effective as follows: 

  

	 	1.	Upon any termination of the the Hub License by The HUB due to a failure by Marvel Animation to comply with any of its obligations under such Hub License, this Amendment
in its entirety shall terminate and be of no further force or effect and the terms of the License Agreements modified by this Amendment shall return (effective as of the date of termination of the Hub License) to what they were prior to this
Amendment. 

  

	 	2.	Except for an earlier termination due to the provisions of Section VI.1. above, Sections I., II1. II2., II.3., II.4, and II.5 of the Amendment shall be effective for
the term of the underlying License Agreements. 

  

	 	3.	Except for an earlier termination due to the provisions of Section VI.1 above, Section II.6 of the Amendment shall remain in effect during the term of the applicable
License Agreement except that effective on December 31, 2015 the Licensee’s rights to Non-Remoldable Compounds will become exclusive again, such the Licensee’s rights after December 31, 2015 to both Remoldable and Non-Remoldable
Compounds will be exclusive. 

  

	 	4.	Except for an earlier termination due to the provisions of Section VI.1 above, Section III. of the Amendment shall be effective until December 31, 2015, after
which time it will terminate and be of no further force or effect and the terms of the License Agreement modified by Section III shall return to what they were prior to the Amendment. 

 

	 	5.	Except for an earlier termination due to the provisions of Section VI.1 above, Sections IV. And V. of the Amendment shall be effective while The HUB has a right to air
the Super Hero Squad Show pursuant to the Hub License. Upon a termination or expiration of the Hub License for any reason, Sections IV. and V. shall terminate and be of no further force or effect. 

 

	VII.	INTEGRITY OF AMENDMENT. This Amendment contains and embodies the entire agreement and understanding of the Parties concerning the subject matter hereof.
No warranties, representations, understandings, inducements, promises, guarantees, agreements or conditions, express or implied, not expressly contained herein, have been made or shall be enforceable by either Party concerning the subject matter
hereof. 

  

	VIII.	 GENERAL. This Amendment may be executed in counterparts, which together shall constitute one agreement. Except as expressly modified
herein, the License Agreements shall remain in full force 

  
 5 

	 	
and effect and are hereby reaffirmed by the Parties with respect to the rights, duties, and obligations to be performed, exercised, or executed after the Effective Date hereof. To the extent that
this Amendment is inconsistent with any provision in the License Agreements, the terms of this Amendment shall prevail. 

 [SIGNATURE PAGE FOLLOWS] 

  
 6 

 IN WITNESS WHEREOF, the Parties have executed this Amendment as of the Effective Date
hereof. 
 AGREED & ACCEPTED: 
  

			
	MARVEL CHARACTERS B.V. (“Licensor”)
		
	By:	 	 /s/ Isaac Perlmutter

	Name:	 	Isaac Perlmutter
	Title:	 	Authorized Signatory
	Date:	 	23 12 2011
		 	DD / MM / YYYY
	
	SPIDER-MAN MERCHANDISING, LP (“Licensor”)
	by Marvel Characters, Inc. as General Partner
		
	By:	 	 /s/ Isaac Perlmutter

	Name:	 	Isaac Perlmutter
	Title:	 	CEO
	Date:	 	23 12 2011
		 	DD / MM / YYYY
	
	HASBRO, INC. on behalf of itself & its Affiliates (“Licensee”)
		
	By:	 	 /s/ John Frascotti

	Name:	 	John Frascotti
	Title:	 	Chief Marketing Officer
	Date:	 	23 12 2011
		 	DD / MM / YYYY

  
 7

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