Document:

English Translation of Power of Attorney signed by Mr. Qing Li and Mr. Qi Zhu

 Exhibit 4.42 
 Power of Attorney 
 The shareholders of Tianjin Trendsters Investment Co.,
Ltd. (“TT Co.”), Qing Li (ID No.: 13282119740504051X) and Qi Zhu (ID No.: 110101197208063019) (collectively “the Authorizers”) hereby irrevocably authorize Beijing Perfect World Software Co., Ltd. (Registration No.:
110000410295807) (“the Authorized”) to exercise the following rights within the valid term of this Power of Attorney: 

To authorize the Authorized to fully and completely represent the Authorizers to exercise all shareholder rights of the Authorizers as TT
Co.’s shareholders as specified in laws and articles of association, including but not limited to, propose shareholders’ general meetings, receive any notice about the convening and rules of procedure of shareholders’ general
meetings, attend TT Co.’s shareholders’ general meetings and exercise all voting rights (including, as the Authorizers’ authorized representative, designating and appointing TT Co.’s directors, general manager, chief financial
officer and other senior management members at TT Co.’s shareholders’ general meetings, deciding upon TT Co.’s dividend distribution and other issues, etc.), sell or transfer all or part of the Authorizers’ equities in TT Co.
etc.. 
 To further authorize the Authorized to designate any person appointed by its board of directors to exercise the rights
granted by the Authorizers in this Power of Attorney. 
 Unless the Business Operation Agreement signed by TT Co., Beijing
Perfect World Software Co., Ltd., Qing Li and Qi Zhu is terminated prematurely for whatsoever reason, this Power of Attorney shall be valid from the signing day until Beijing Perfect World Software Co., Ltd. is dissolved in accordance with the laws
of the People’s Republic of China. 
 (No text below) 

 (Signature page, with no text) 
 The Authorizers: 
  

	
	 Qing Li
 /s/ Qing
Li

	
	 Qi Zhu
 /s/ Qi
Zhu

 The Authorized: 

Beijing Perfect World Software Co., Ltd. (seal) 

Authorized Representative: /s/ [Authorized Signatory] 
 November 4, 2011English Translation of Loan Agreement

 Exhibit 4.43 
 Loan Agreement 
 THIS LOAN AGREEMENT (this “Agreement”) is
entered into by and between the two parties below in Beijing on November 4, 2011. 
  

	 	(1)	Beijing Perfect World Software Co., Ltd. (the “Lender”) 

 Legal Address: 306#, No. 86 Beiyuan Road, Chaoyang District, Beijing 
  

	 	(2)	Qing Li (the “Borrower”) 

 ID Number: 13282119740504051X 
 Each of the Lender and the Borrower is hereinafter
referred to as “a Party”, and collectively as “both Parties”. 
 Both Parties, through negotiations, hereby
agree as follows: 
 1. The Loan 
 1.1 The Lender agrees to provide a loan of RMB500,000 (the “Loan”) to the Borrower. The term of the Loan is twenty (20) years and could be extended upon the agreement of both
Parties. 
 1.2 The Lender agrees to remit the Loan to the account designated by the Borrower at one time within twenty
(20) days upon receipt of Borrower’s written notice that the Borrower needs to use the Loan, provided that all the conditions provided in Article 2 hereof have been satisfied. The Borrower shall issue a confirmation of receipt to the
Lender within the same day when it receives the above amount. 
 1.3 The Lender and the Borrower agree that the Loan hereunder
is an interest-free loan. 

 2. Representations and Warranties 

2.1 During the performance period of this Agreement, the Borrower represents and warrants to the Lender as follows: 

(a) the Borrower has the right to execute and perform this Agreement; 

(b) the execution and performance of this Agreement by the Borrower do not violate any laws, regulations, governmental approvals,
authorizations, notices or other governmental documents which are binding or influential to the Borrower, or any agreements entered into with any third parties or any promise issued to any third parties by the Borrower; and 

(c) this Agreement shall, upon execution, become legal, valid and duly enforceable to the Borrower. 

2.2 From the execution date of this Agreement until the termination hereof, the Lender represents and warrants as follows: 

(a) the Lender is a limited liability company incorporated and duly existing under Chinese laws; 

(b) the Lender has the right to execute and perform this Agreement, the execution and performance of this Agreement by the Lender conform
to the provisions in the articles of association or other organizational documents of the Lender, and the Lender has obtained all necessary and appropriate approvals and authorizations for the execution and performance of this Agreement; 

(c) the execution and performance of this Agreement by the Lender does not violate any laws, regulations, governmental approvals,
authorizations, notices or other governmental documents which are binding or influential to the Lender, or any agreements entered into with any third parties or any promise issued to any third parties by the Lender; 

(d) this Agreement shall, upon execution, become legal, valid and duly enforceable to the Lender; and 

(e) the Lender has completed all governmental approval, authorization, license, registration, filing and otherwise necessary to carry out
the business subject to its business license and to possess its assets. 

 3. Default Liability 

In the event that the Borrower fails to perform its liability of repayment pursuant to the period provided herein, it shall pay an overdue
interest at the rate of 0.02% of the overdue amount per day until the day when it pays off all principal of the Loan, overdue interest and other amounts. 
 4. Confidentiality Obligation 
 Both Parties acknowledge and confirm
that any oral or written information exchanged by both Parties with respect to this Agreement is confidential information and shall be kept confidential by both Parties. Without written consent from the other Party, neither Party may disclose any
such information to any third parties, except the followings: (a) the public has known or will know such information (only if the information is not disclosed to the public by the Party receiving the information without consent); (b) the
information needs to be disclosed pursuant to applicable laws or regulations; or (c) the information needs to be disclosed by either Party to its legal counsel or financial consultant for the transactions hereunder, provided that such legal
counsel or financial consultant also need to abide by confidentiality obligation similar to this Article 4. The disclosure by either Party’s employees or engaged agencies shall be regarded as such Party’s disclosure, and such Party shall
bear the default liability pursuant to this Agreement. 
 5. Applicable Law and Settlement of Disputes 

5.1 The formation, validity, interpretation, performance, amendment and termination of this Agreement and the settlement of disputes shall
be governed by Chinese laws. 
 5.2 Any disputes arising from the interpretation and performance of this Agreement shall be
firstly settled through friendly negotiations by both Parties. If no settlement can be reached within thirty (30) days upon a Party sending to the other Party a written notice to request negotiation, either Party may submit such dispute to
China International Economic and Trade Arbitration Committee (the “Committee”) for arbitration in accordance with the Committee’s arbitration rules then in effect. The arbitration will be held in Beijing. The arbitral award is final
and binding upon both Parties. 

 5.3 If any dispute arises from the interpretation and performance of this Agreement or any
dispute is under arbitration, except the disputed issues, both Parties shall continue to exercise their respective remaining rights and perform their respective remaining obligations under this Agreement. 

6. Miscellaneous 
 6.1 This Agreement shall come into effect from the date of execution by both Parties and will terminate when both Parties have completely performed their respective obligations hereunder. 

6.2 This Agreement has two original copies with each Party holding one copy, and each original copy has the same legal effect.

 6.3 Both Parties may amend and supplement this Agreement through written agreements. The amendment and/or supplement
agreements to this Agreement constitute an integral part of this Agreement and have the same legal effect as of this Agreement. 

6.4 The invalidity of any clauses under this Agreement shall not affect the legal effect of other clauses hereof. 

 (Signature page. No text below.) 
 Lender: Beijing Perfect World Software Co., Ltd. (Seal) 
 Authorized Representative: /s/
[Authorized Signatory] 
 Borrower: Qing Li 
 /s/ Qing Li 

 Loan Agreement 

THIS LOAN AGREEMENT (this “Agreement”) is entered into by and between the two parties below in Beijing on November 4,
2011. 
  

	 	(1)	Beijing Perfect World Software Co., Ltd. (the “Lender”) 

 Legal Address: 306#, No. 86 Beiyuan Road, Chaoyang District, Beijing 
  

	 	(2)	Qi Zhu (the “Borrower”) 

ID Number: 110101197208063019 
 Each of the Lender and the Borrower is hereinafter referred to as “a Party”, and collectively as “both Parties”. 

Both Parties, through negotiations, hereby agree as follows: 
 1. The Loan 
 1.1 The Lender agrees to provide a loan of
RMB500,000 (the “Loan”) to the Borrower. The term of the Loan is twenty (20) years and could be extended upon the agreement of both Parties. 
 1.2 The Lender agrees to remit the Loan to the account designated by the Borrower at one time within twenty (20) days upon receipt of Borrower’s written notice that the Borrower needs to use the
Loan, provided that all the conditions provided in Article 2 hereof have been satisfied. The Borrower shall issue a confirmation of receipt to the Lender within the same day when it receives the above amount. 

1.3 The Lender and the Borrower agree that the Loan hereunder is an interest-free loan. 

 2. Representations and Warranties 

2.1 During the performance period of this Agreement, the Borrower represents and warrants to the Lender as follows: 

(a) the Borrower has the right to execute and perform this Agreement; 

(b) the execution and performance of this Agreement by the Borrower do not violate any laws, regulations, governmental approvals,
authorizations, notices or other governmental documents which are binding or influential to the Borrower, or any agreements entered into with any third parties or any promise issued to any third parties by the Borrower; and 

(c) this Agreement shall, upon execution, become legal, valid and duly enforceable to the Borrower. 

2.2 From the execution date of this Agreement until the termination hereof, the Lender represents and warrants as follows: 

(a) the Lender is a limited liability company incorporated and duly existing under Chinese laws; 

(b) the Lender has the right to execute and perform this Agreement, the execution and performance of this Agreement by the Lender conform
to the provisions in the articles of association or other organizational documents of the Lender, and the Lender has obtained all necessary and appropriate approvals and authorizations for the execution and performance of this Agreement; 

(c) the execution and performance of this Agreement by the Lender does not violate any laws, regulations, governmental approvals,
authorizations, notices or other governmental documents which are binding or influential to the Lender, or any agreements entered into with any third parties or any promise issued to any third parties by the Lender; 

(d) this Agreement shall, upon execution, become legal, valid and duly enforceable to the Lender; and 

(e) the Lender has completed all governmental approval, authorization, license, registration, filing and otherwise necessary to carry out
the business subject to its business license and to possess its assets. 

 3. Default Liability 

In the event that the Borrower fails to perform its liability of repayment pursuant to the period provided herein, it shall pay an overdue
interest at the rate of 0.02% of the overdue amount per day until the day when it pays off all principal of the Loan, overdue interest and other amounts. 
 4. Confidentiality Obligation 
 Both Parties acknowledge and confirm
that any oral or written information exchanged by both Parties with respect to this Agreement is confidential information and shall be kept confidential by both Parties. Without written consent from the other Party, neither Party may disclose any
such information to any third parties, except the followings: (a) the public has known or will know such information (only if the information is not disclosed to the public by the Party receiving the information without consent); (b) the
information needs to be disclosed pursuant to applicable laws or regulations; or (c) the information needs to be disclosed by either Party to its legal counsel or financial consultant for the transactions hereunder, provided that such legal
counsel or financial consultant also need to abide by confidentiality obligation similar to this Article 4. The disclosure by either Party’s employees or engaged agencies shall be regarded as such Party’s disclosure, and such Party shall
bear the default liability pursuant to this Agreement. 
 5. Applicable Law and Settlement of Disputes 

5.1 The formation, validity, interpretation, performance, amendment and termination of this Agreement and the settlement of disputes shall
be governed by Chinese laws. 
 5.2 Any disputes arising from the interpretation and performance of this Agreement shall be
firstly settled through friendly negotiations by both Parties. If no settlement can be reached within thirty (30) days upon a Party sending to the other Party a written notice to request negotiation, either Party may submit such dispute to
China International Economic and Trade Arbitration Committee (the “Committee”) for arbitration in accordance with the Committee’s arbitration rules then in effect. The arbitration will be held in Beijing. The arbitral award is final
and binding upon both Parties. 

 5.3 If any dispute arises from the interpretation and performance of this Agreement or any
dispute is under arbitration, except the disputed issues, both Parties shall continue to exercise their respective remaining rights and perform their respective remaining obligations under this Agreement. 

6. Miscellaneous 
 6.1 This Agreement shall come into effect from the date of execution by both Parties and will terminate when both Parties have completely performed their respective obligations hereunder. 

6.2 This Agreement has two original copies with each Party holding one copy, and each original copy has the same legal effect.

 6.3 Both Parties may amend and supplement this Agreement through written agreements. The amendment and/or supplement
agreements to this Agreement constitute an integral part of this Agreement and have the same legal effect as of this Agreement. 

6.4 The invalidity of any clauses under this Agreement shall not affect the legal effect of other clauses hereof. 

 (Signature page. No text below.) 
 Lender: Beijing Perfect World Software Co., Ltd. (Seal) 
 Authorized Representative: /s/
[Authorized Signatory] 
 Borrower: Qi Zhu 
 /s/ Qi Zhu

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