Document:

Exhibit 10.25.2

                                  APTIMUS, INC.
                                 2001 STOCK PLAN

                       NOTICE OF GRANT OF RESTRICTED STOCK

     Unless  otherwise  defined  herein,  capitalized  terms shall have the same
meanings  in this  Notice of Grant as are  defined  in the 2001  Stock Plan (the
"Plan").

--------------------------

--------------------------

--------------------------

[Name and Address of Participant]

     The  undersigned  Participant has been granted Common Stock of the Company,
subject to the restrictions contained in the Plan and Restricted Stock Agreement
attached hereto as Exhibit A and Participant's  ongoing  Continuous Status as an
Employee or  Consultant  (as  described in the Plan and the attached  Restricted
Stock Purchase Agreement), as follows:

Grant Number:                           Total Number of Shares
                                        Granted:

Date of Grant:                          Exercise Price per
                                        Share:

Term/Expiration Date:                   Total Exercise Price:

APTIMUS, INC.

By:_________________________________

Title:______________________________

<PAGE>

                                                                      EXHIBIT  A

                                  APTIMUS, INC.
                                 2001 STOCK PLAN

                           RESTRICTED STOCK AGREEMENT

     THIS AGREEMENT, dated as of this ____st day of __________, 2001, is made by
and between  ______________  ("Participant")  and  Aptimus,  Inc.,  a Washington
corporation (the "Company").  Unless otherwise defined herein, capitalized terms
shall have the same  meanings in this Notice of Grant as are defined in the 2001
Stock Plan (the "Plan").

     WHEREAS,  the Company wishes to grant Participant  restricted shares of the
Company's  Common  Stock  pursuant to the Plan upon the terms and subject to the
conditions set forth therein and herein;

     NOW, THEREFORE, the parties hereto agree as follows:

1.  Grant of Shares.  Upon the terms and  subject  to the  conditions  and other
provisions set forth in the Plan and contained  herein,  effective upon the date
set forth in the  Notice of Grant,  Participant  shall be and is hereby  granted
_________ restricted shares of Common Stock (the "Shares").

2. Vesting  Schedule.  The Shares  granted to  Participant  under this Agreement
shall be subject to certain restrictions and risks of forfeiture as set forth in
Section 3 below until vested in  accordance  with the terms of the Plan and this
Agreement.  Unless forfeited pursuant to Section 3 below or accelerated pursuant
to the Plan or Section 4 below,  the Shares shall become vested according to the
following schedule:

On or after each of the        Cumulative percentage of
following dates                shares vested
-----------------------        ------------------------

                                 20%
                                 40%
                                 60%
                                 80%
                                100%

3.  Restrictions  and  Forfeiture.  Except as  otherwise  set forth in Section 4
below,  Participant may not sell, transfer,  pledge,  subject to lien, assign or
otherwise  hypothecate  the  Shares  until such  Shares  have  become  vested in
accordance  with the terms of Section 2 above.  Except as otherwise set forth in
the Plan and in Section 4 below, any unvested Shares shall be entirely forfeited
in the  event  that  the  Participant's  Continuous  Status  as

                                       2
<PAGE>

an Employee or Consultant terminates.

4. Lapse of Restrictions and Acceleration of Vesting.  Notwithstanding  anything
contained in this Agreement or in the Plan, in the event that the  Participant's
Continuous  Status  as an  Employee  or  Consultant  terminates  as a result  of
Participant's  death or Disability,  then the  restrictions  upon  Participant's
unvested  Shares shall lapse and such Shares shall become  immediately and fully
vested.

5. Company's Right of First Refusal. Before any vested Shares that are permitted
to be sold or otherwise transferred pursuant to this Agreement and that are held
by Participant or any transferee  (either being sometimes  referred to herein as
the "Holder") may be sold or otherwise  transferred  (including transfer by gift
or operation of law), the Company or its assignee(s) shall have a right of first
refusal to  purchase  the Shares on the terms and  conditions  set forth in this
Section (the "Right of First Refusal").

     (a) Notice of Proposed Transfer.  The Holder of the Shares shall deliver to
the Company a written notice (the "Notice") stating:  (i) the Holder's bona fide
intention  to sell or  otherwise  transfer  such  Shares;  (ii) the name of each
proposed  Participant or other  transferee  ("Proposed  Transferee");  (iii) the
number of Shares to be  transferred  to each Proposed  Transferee;  and (iv) the
bona fide cash price or other  consideration  for which the Holder  proposes  to
transfer the Shares (the "Offered Price"), and the Holder shall offer the Shares
at the Offered Price to the Company or its assignee(s).

     (b) Exercise of Right of First Refusal.  At any time within sixty (60) days
after receipt of the Notice,  the Company and/or its assignee(s)  may, by giving
written  notice to the Holder,  elect to purchase all, but not less than all, of
the  Shares  proposed  to be  transferred  to any one or  more  of the  Proposed
Transferees,  at the purchase price determined in accordance with subsection (c)
below.

     (c) Purchase Price.  The purchase price  ("Purchase  Price") for the Shares
purchased  by the Company or its  assignee(s)  under this  Section  shall be the
Offered Price.

     (d) Payment.  Payment of the Purchase Price shall be made, at the option of
the Company or its assignee(s),  in cash (by check), by cancellation of all or a
portion of any outstanding indebtedness of the Holder to the Company (or, in the
case of  repurchase  by an assignee,  to the  assignee),  or by any  combination
thereof within thirty (30) days after receipt of the Notice or in the manner and
at the times set forth in the Notice.

     (e) Holder's Right to Transfer. If all of the Shares proposed in the Notice
to be  transferred  to a given  Proposed  Transferee  are not  purchased  by the
Company and/or its assignee(s) as provided in this Section,  then the Holder may
sell or  otherwise  transfer  such Shares to that  Proposed  Transferee  at Fair
Market Value or at a higher price,  provided that such sale or other transfer is
consummated  within one hundred  twenty  (120) days after the date of the Notice
and  provided  further  that any such  sale or other  transfer  is  effected  in
accordance  with any  applicable  securities  laws and the  Proposed  Transferee
agrees in writing that the provisions of this Section shall continue to apply to

                                       3
<PAGE>

the Shares in the hands of such Proposed Transferee.  If the Shares described in
the Notice are not transferred to the Proposed  Transferee within such period, a
new Notice shall be given to the Company,  and the Company  and/or its assignees
shall again be offered the Right of First Refusal  before any Shares held by the
Holder may be sold or otherwise transferred.

     (f)  Exception  for Certain  Family  Transfers.  Anything  to the  contrary
contained  in this  Section  notwithstanding,  the transfer of any or all of the
Shares during the Participant's  lifetime or on the Participant's  death by will
or intestacy to the Participant's immediate family or a trust for the benefit of
the  Participant's  immediate family shall be exempt from the provisions of this
Section,  provided that the  Participant  notifies the Company in writing within
thirty (30) days of said transfer.  "Immediate Family" as used herein shall mean
spouse, lineal descendant or antecedent,  father,  mother, brother or sister. In
such case, the transferee or other  recipient  shall receive and hold the Shares
so transferred  subject to the provisions of this  Agreement,  including but not
limited to this Section and Section 3, and there shall be no further transfer of
such Shares except in accordance with the terms of this Section.

     (g) Termination of Right of First Refusal. The Right of First Refusal shall
terminate  as to any Shares  upon the date of the first sale of Common  Stock of
the Company to the general  public  pursuant to a registration  statement  filed
with and declared effective by the Securities and Exchange  Commission under the
Securities Act of 1933, as amended.

6.  Rights  as a  Shareholder.  The  Shares  will  be  represented  by  a  stock
certificate  registered in the name of  Participant  or  Participant's  nominee.
Except  as  otherwise  provided  in this  Agreement,  Participant  will have all
voting, dividend,  liquidation and other rights with respect to the Shares as if
such Participant were a holder of record of shares of unrestricted Common Stock;
provided,  however,  that if any dividend is declared and paid by the Company in
any form other than cash,  such non-cash  dividend  shall be subject to the same
vesting schedule,  forfeiture terms and other  restrictions as are applicable to
the Shares on which such dividends were paid

7.   Legends.

     (a) To enforce the  restrictions  contained in this Agreement,  Participant
understands  and agrees that the Company shall cause the legends set forth below
or  legends   substantially   equivalent   thereto,   to  be  placed   upon  any
certificate(s)  evidencing  ownership  of the  Shares  together  with any  other
legends  that may be required by the Company or by  applicable  state or federal
securities laws:

          THE SECURITIES  REPRESENTED  HEREBY HAVE NOT BEEN REGISTERED UNDER THE
          SECURITIES  ACT OF 1933 (THE  "ACT") AND MAY NOT BE  OFFERED,  SOLD OR
          OTHERWISE  TRANSFERRED,  PLEDGED  OR  HYPOTHECATED  UNLESS  AND  UNTIL
          REGISTERED UNDER THE ACT OR, IN THE OPINION OF COUNSEL

                                       4
<PAGE>

          SATISFACTORY TO THE ISSUER OF THESE  SECURITIES,  SUCH OFFER,  SALE OR
          TRANSFER, PLEDGE OR HYPOTHECATION IS IN COMPLIANCE THEREWITH.

          THE SHARES  REPRESENTED  BY THIS  CERTIFICATE  ARE  SUBJECT TO CERTAIN
          RESTRICTIONS  ON TRANSFER,  A RIGHT OF FIRST  REFUSAL AND A REPURCHASE
          OPTION  HELD BY THE  ISSUER  OR ITS  ASSIGNEE(S)  AS SET  FORTH IN THE
          RESTRICTED  STOCK  PURCHASE  AGREEMENT  BETWEEN  THE  ISSUER  AND  THE
          ORIGINAL  HOLDER OF THESE  SHARES,  A COPY OF WHICH MAY BE OBTAINED AT
          THE PRINCIPAL OFFICE OF THE ISSUER. SUCH TRANSFER RESTRICTIONS,  RIGHT
          OF FIRST  REFUSAL  REPURCHASE  OPTION AND A CALL RIGHT ARE  BINDING ON
          TRANSFEREES OF THESE SHARES.

     (b)  Stop-Transfer  Notices.  Participant  agrees that,  in order to ensure
compliance  with the  restrictions  referred  to herein,  the  Company may issue
appropriate  "stop  transfer"  instructions  to its transfer  agent, if any, and
that,  if the Company  transfers  its own  securities,  it may make  appropriate
notations to the same effect in its own records.

     (c) Refusal to Transfer.  The Company shall not be required (i) to transfer
on its  books  any  Shares  that have  been  sold or  otherwise  transferred  in
violation of any of the  provisions of this  Agreement or (ii) to treat as owner
of  such  Shares  or to  accord  the  right  to  vote  or pay  dividends  to any
Participant  or  other  transferee  to  whom  such  Shares  shall  have  been so
transferred.

8.  Rights  as  an  Participant.   Participant   acknowledges  and  agrees  that
Participant is employed on an "at-will"  basis by the Company (or any subsidiary
then employing Participant),  that this Agreement confers no rights to continued
employment  with  the  Company  or  any  subsidiary  of  the  Company  and  that
Participant's  employment  may be terminated by the Company or any subsidiary of
the  Company at any time,  for any  reason or no reason.  Except as set forth in
Section 4 hereof,  this Agreement confers no rights to Participant to obtain any
form of compensation in the event of such employment termination.

9.  Adjustments  to  Shares.  In  the  event  of  any  reorganization,   merger,
consolidation, recapitalization,  liquidation, reclassification, stock dividend,
stock  split,   combination   of  shares,   rights   offering,   divestiture  or
extraordinary  dividend  (including  a  spin-off  or  any  other  change  in the
corporate  structure or shares of the Company),  the Shares shall be adjusted or
replaced with the number and kind of securities  determined on the same basis as
for all other issued and outstanding shares of Common Stock.

10. Beneficiaries.  Participant shall have the right to designate in writing one
or more  beneficiaries  to receive the Shares in the event of his death prior to
receiving  full  distribution  thereof,  and may  change  or  revoke  any  prior
beneficiary  designation by

                                       5
<PAGE>

similar instrument in writing prior to his death. No such designation, change or
revocation  shall be effective  unless  executed by Participant and delivered to
the Company during the lifetime of the Participant. If Participant shall fail to
designate a beneficiary  or,  having  revoked a prior  beneficiary  designation,
shall fail to  designate a new  beneficiary,  or in the event the  Participant's
beneficiary  designation  shall fail, in whole or in part, for any reason,  then
the  undistributed  Shares  shall  be paid  to the  personal  representative  of
Participant's estate.

11. Tax  Consequences.  The Participant has reviewed with the  Participant's own
tax advisors  the federal,  state,  local and foreign tax  consequences  of this
investment and the transactions  contemplated by this Agreement. The Participant
is relying solely on such advisors and not on any statements or  representations
of the  Company  or any of its  agents.  The  Participant  understands  that the
Participant (and not the Company) shall be responsible for the Participant's own
tax liability that may arise as a result of this investment or the  transactions
contemplated by this Agreement.  The Participant  understands that Section 83 of
the Internal  Revenue Code of 1986, as amended (the  "Code"),  taxes as ordinary
income the  difference  between the  purchase  price for the Shares and the Fair
Market Value of the Shares as of the date any  restrictions on the Shares lapse.
In this context, "restriction" includes the right of the Company to buy back the
Shares pursuant to its repurchase option.  The Participant  understands that the
Participant  may elect to be taxed at the time the Shares are  purchased  rather
than when and as the Company's  repurchase  option expires by filing an election
under Section 83(b) of the Code with the I.R.S. within thirty (30) days from the
date of purchase.  THE FORM FOR MAKING THIS  ELECTION IS ATTACHED AS EXHIBIT A-1
HERETO.

                    THE PARTICIPANT  ACKNOWLEDGES  THAT IT IS THE  PARTICIPANT'S
                    SOLE RESPONSIBILITY AND NOT THE COMPANY'S TO FILE TIMELY THE
                    ELECTION  UNDER  SECTION  83(b),  EVEN  IF  THE  PARTICIPANT
                    REQUESTS THE COMPANY OR ITS  REPRESENTATIVES,  INCLUDING THE
                    COMPANY'S  LEGAL  COUNSEL,   TO  MAKE  THIS  FILING  ON  THE
                    PARTICIPANT'S BEHALF.

     12.  Amendments.  No change,  modification  or amendment of this  Agreement
shall be valid unless the same is in writing and signed by both parties hereto.

     13. Governing Law. This Agreement shall be construed in accordance with the
laws of the State of Washington.

                                       6
<PAGE>

     By Participant's signature below,  Participant represents that he or she is
familiar  with the terms and  provisions  of the Plan,  and hereby  accepts this
Agreement  subject to all of the terms and provisions  thereof.  Participant has
reviewed the Plan and this Agreement in their  entirety,  has had an opportunity
to obtain the advice of counsel  prior to  executing  this  Agreement  and fully
understands  all provisions of this Agreement.  Participant  agrees to accept as
binding,   conclusive  and  final  all  decisions  or   interpretations  of  the
Administrator  upon any  questions  arising  under  the Plan or this  Agreement.
Participant  further  agrees  to  notify  the  Company  upon any  change  in the
residence indicated in the Notice of Grant.

Participant                                Aptimus, inc.

                                           By:__________________________
___________________________               Its:
[Participant

<PAGE>

                                                                    EXHIBIT A-1

                          ELECTION UNDER SECTION 83(b)
                          OF THE INTERNAL REVENUE CODE

     The undersigned  taxpayer hereby elects,  pursuant to the  above-referenced
Federal Tax Code, to include in taxpayer's  gross income for the current taxable
year, the amount of any compensation  taxable to taxpayer in connection with his
receipt  of  the  property   described  below.  The  name,   address,   taxpayer
identification number and taxable year of the undersigned are as follows:

NAME:

ADDRESS:

TAXPAYER IDENTIFICATION NO.:

TAXABLE YEAR:

The property with respect to which the election is made is described as follows:
shares (the "Shares") of the Common Stock of APTIMUS, INC. (the "Company").

The date on which the property was transferred is:           , 2001.

The property is subject to the following restrictions:

The  Shares may be  repurchased  by the  Company,  or its  assignee,  on certain
events.  This right  lapses with regard to a portion of the Shares  based on the
continued performance of services by the taxpayer over time.

The fair market value at the time of transfer,  determined without regard to any
restriction  other than a  restriction  which by its terms will never lapse,  of
such property is: $__________________.

The amount (if any) paid for such property is: $_________________.

The  undersigned  has submitted a copy of this  statement to the person for whom
the services were performed in connection with the undersigned's  receipt of the
above-described  property.  The  transferee  of  such  property  is  the  person
performing the services in connection with the transfer of said property.

                                       7
<PAGE>

The undersigned understands that the foregoing election may not be revoked
except with the consent of the Commissioner.

Dated:___________________, 20_

Taxpayer

------------------------------
(Name)

The undersigned spouse of taxpayer joins in this election.

Dated:___________________, 20_

Spouse

------------------------------
(Name)

                                       8
<PAGE>

                                                                      EXHIBIT B

                       INVESTMENT REPRESENTATION STATEMENT

PARTICIPANT:

COMPANY: APTIMUS, INC.

SECURITY:

AMOUNT:

DATE:

In connection with the purchase of the above-listed Securities, the undersigned
Participant represents to the Company the following:

     (a)  Participant is aware of the Company's  business  affairs and financial
condition and has acquired sufficient  information about the Company to reach an
informed and  knowledgeable  decision to acquire the Securities.  Participant is
acquiring these Securities for investment for Participant's own account only and
not with a view to, or for resale in connection with, any "distribution" thereof
within the meaning of the  Securities  Act of 1933, as amended (the  "Securities
Act").

     (b) Participant acknowledges and understands that the Securities constitute
"restricted  securities"  under the Securities Act and have not been  registered
under the Securities Act in reliance upon a specific exemption therefrom,  which
exemption   depends  upon,   among  other  things,   the  bona  fide  nature  of
Participant's  investment  intent  as  expressed  herein.  In  this  connection,
Participant  understands  that,  in the  view  of the  Securities  and  Exchange
Commission,  the  statutory  basis  for such  exemption  may be  unavailable  if
Participant's  representation  was predicated solely upon a present intention to
hold these  Securities for the minimum capital gains period  specified under tax
statutes,  for a deferred  sale,  for or until an  increase  or  decrease in the
market price of the  Securities,  or for a period of one year or any other fixed
period in the future.  Participant  further understands that the Securities must
be  held  indefinitely  unless  they  are  subsequently   registered  under  the
Securities Act or an exemption from such registration is available.  Participant
further  acknowledges and understands that the Company is under no obligation to
register the Securities. Participant understands that the certificate evidencing
the Securities  will be imprinted with a legend which  prohibits the transfer of
the Securities  unless they are registered or such  registration is not required
in the opinion of counsel  satisfactory  to the  Company,  and any other  legend
required under applicable state securities laws.

     (c)  Participant  is familiar with the provisions of Rule 701 and Rule 144,
each promulgated  under the Securities Act, which, in substance,  permit limited
public resale of "restricted  securities" acquired,  directly or indirectly from
the issuer thereof, in a non-

                                       9
<PAGE>

public  offering  subject to the  satisfaction of certain  conditions.  Rule 701
provides that if the issuer qualifies under Rule 701 at the time of the grant of
the Option to the  Participant,  the exercise  will be exempt from  registration
under the  Securities  Act.  In the event the  Company  becomes  subject  to the
reporting  requirements of Section 13 or 15(d) of the Securities Exchange Act of
1934,  as  amended,  90 days  thereafter  (or such  longer  period as any market
stand-off  agreement  may require) the  Securities  exempt under Rule 701 may be
resold,  subject to the  satisfaction of certain of the conditions  specified by
Rule  144,  including:  (1)  the  resale  being  made  through  a  broker  in an
unsolicited  "broker's  transaction" or in  transactions  directly with a market
maker (as said term is defined  under the  Securities  Exchange Act of 1934,  as
amended);  and, in the case of an  affiliate,  (2) the  availability  of certain
public  information  about the Company,  (3) the amount of Securities being sold
during any three-month  period not exceeding the  limitations  specified in Rule
144(e), and (4) the timely filing of a Form 144, if applicable.

     (d) In the event that the Company  does not  qualify  under Rule 701 at the
time of grant of the  Option,  then the  Securities  may be  resold  in  certain
limited  circumstances subject to the provisions of Rule 144, which requires the
resale  to  occur  not  less  than  one  year  after  the  later of the date the
Securities  were sold by the Company or the date the Securities  were sold by an
affiliate  of the Company,  within the meaning of Rule 144;  and, in the case of
acquisition  of  the  Securities  by an  affiliate,  or by a  non-affiliate  who
subsequently  holds the Securities less than two years,  the satisfaction of the
conditions  set  forth  in  sections  (1),  (2),  (3) and  (4) of the  paragraph
immediately above.

     (e) Participant further understands that in the event all of the applicable
requirements  of Rule  701 or 144  are not  satisfied,  registration  under  the
Securities  Act,  compliance  with  Regulation  A,  or some  other  registration
exemption will be required;  and that,  notwithstanding  the fact that Rules 144
and 701 are not exclusive,  the Staff of the Securities and Exchange  Commission
has  expressed  its opinion  that persons  proposing  to sell private  placement
securities  other than in a registered  offering and otherwise  than pursuant to
Rule 144 or 701 will have a substantial  burden of proof in establishing that an
exemption from registration is available for such offers or sales, and that such
persons and their respective  brokers who participate in such transactions do so
at their own risk. Participant  understands that no assurances can be given that
any such other registration exemption will be available in such event.

Participant:

------------------------------------
(Name)

Date: _______________________________Exhibit 10.25.3

                                  APTIMUS, INC.
                                 2001 STOCK PLAN

                  NOTICE OF RIGHT TO PURCHASE RESTRICTED STOCK

     Unless  otherwise  defined  herein,  capitalized  terms shall have the same
meanings  in this  Notice of Grant as are  defined  in the 2001  Stock Plan (the
"Plan").

--------------------------

--------------------------

--------------------------

[Name and Address of Participant]

     The  undersigned  Participant has been granted the right to purchase Common
Stock of the  Company,  subject to the  restrictions  contained  in the Plan and
Restricted  Stock  Agreement  attached  hereto as  Exhibit  A and  Participant's
ongoing Continuous Status as an Employee or Consultant (as described in the Plan
and the attached Restricted Stock Purchase Agreement), as follows:

Grant Number:                                   Total Number of Shares
                                                Granted:

Date of Grant:                                  Grant Price per Share:

Term/Expiration Date:                           Total Purchase Price:

APTIMUS, INC.

By:_______________________________________

Title:____________________________________

<PAGE>

                                                                       Exhibit A

                                  APTIMUS, INC.
                                 2001 STOCK PLAN

                       RESTRICTED STOCK PURCHASE AGREEMENT

     THIS AGREEMENT, dated as of this ____st day of __________, 2001, is made by
and between  ______________  ("Participant")  and  Aptimus,  Inc.,  a Washington
corporation (the "Company").  Unless otherwise defined herein, capitalized terms
shall have the same  meanings in this Notice of Grant as are defined in the 2001
Stock Plan (the "Plan").

     WHEREAS,  the  Company  wishes to grant  Participant  the right to purchase
restricted  shares of the Company's  Common Stock  pursuant to the Plan upon the
terms and subject to the conditions set forth therein and herein;

     NOW, THEREFORE, the parties hereto agree as follows:

1. Purchase of Shares.  Upon the terms and subject to the  conditions  and other
provisions set forth in the Plan and contained  herein,  effective upon the date
set  forth in the  Notice  of  Grant,  Participant  hereby  purchases  _________
restricted shares of Common Stock (the "Shares"),  pursuant to the provisions of
the Plan and this Restricted Stock Purchase Agreement (the "Agreement"),  at the
purchase price of $_______ per Share (the "Grant Price").

2. Vesting  Schedule.  The Shares  granted to  Participant  under this Agreement
shall be subject to certain restrictions and risks of forfeiture as set forth in
Section 3 below until vested in  accordance  with the terms of the Plan and this
Agreement.  Unless forfeited pursuant to Section 3 below or accelerated pursuant
to the Plan or Section 4 below,  the Shares shall become vested according to the
following schedule:

On or after each of the        Cumulative percentage of
following dates                shares vested
-----------------------        ------------------------

                                 20%
                                 40%
                                 60%
                                 80%
                                100%

     3. Restrictions and Forfeiture.  Except as otherwise set forth in Section 4
below,  Participant may not sell, transfer,  pledge,  subject to lien, assign or
otherwise  hypothecate  the  Shares  until such  Shares  have  become  vested in
accordance  with the terms of Section

                                       2
<PAGE>

2 above.  Except as otherwise set forth in the Plan and in Section 4 below,  the
Company may repurchase any or all of Participant's  unvested Shares in the event
that  the   Participant's   Continuous  Status  as  an  Employee  or  Consultant
terminates.  If the Company  elects to  repurchase  the  Participant's  unvested
shares, the Company shall pay Participant an amount equal to the Grant Price for
each Share.

4. Lapse of Restrictions and Acceleration of Vesting.  Notwithstanding  anything
contained in this Agreement or in the Plan, in the event that the  Participant's
Continuous  Status  as an  Employee  or  Consultant  terminates  as a result  of
Participant's  death or Disability,  then the  restrictions  upon  Participant's
unvested  Shares shall lapse and such Shares shall become  immediately and fully
vested.

5. Company's Right of First Refusal. Before any vested Shares that are permitted
to be sold or otherwise transferred pursuant to this Agreement and that are held
by Participant or any transferee  (either being sometimes  referred to herein as
the "Holder") may be sold or otherwise  transferred  (including transfer by gift
or operation of law), the Company or its assignee(s) shall have a right of first
refusal to  purchase  the Shares on the terms and  conditions  set forth in this
Section (the "Right of First Refusal").

     (a) Notice of Proposed Transfer.  The Holder of the Shares shall deliver to
the Company a written notice (the "Notice") stating:  (i) the Holder's bona fide
intention  to sell or  otherwise  transfer  such  Shares;  (ii) the name of each
proposed  Participant or other  transferee  ("Proposed  Transferee");  (iii) the
number of Shares to be  transferred  to each Proposed  Transferee;  and (iv) the
bona fide cash price or other  consideration  for which the Holder  proposes  to
transfer the Shares (the "Offered Price"), and the Holder shall offer the Shares
at the Offered Price to the Company or its assignee(s).

     (b) Exercise of Right of First Refusal.  At any time within sixty (60) days
after receipt of the Notice,  the Company and/or its assignee(s)  may, by giving
written  notice to the Holder,  elect to purchase all, but not less than all, of
the  Shares  proposed  to be  transferred  to any one or  more  of the  Proposed
Transferees,  at the purchase price determined in accordance with subsection (c)
below.

     (c) Purchase Price.  The purchase price  ("Purchase  Price") for the Shares
purchased  by the Company or its  assignee(s)  under this  Section  shall be the
Offered Price.

     (d) Payment.  Payment of the Purchase Price shall be made, at the option of
the Company or its assignee(s),  in cash (by check), by cancellation of all or a
portion of any outstanding indebtedness of the Holder to the Company (or, in the
case of  repurchase  by an assignee,  to the  assignee),  or by any  combination
thereof within thirty (30) days after receipt of the Notice or in the manner and
at the times set forth in the Notice.

     (e) Holder's Right to Transfer. If all of the Shares proposed in the Notice
to be  transferred  to a given  Proposed  Transferee  are not  purchased  by the
Company and/or its assignee(s) as provided in this Section,  then the Holder may
sell or  otherwise  transfer  such Shares to that  Proposed  Transferee  at Fair
Market Value or at a higher price,

                                       3
<PAGE>

provided  that such sale or other  transfer  is  consummated  within one hundred
twenty  (120) days after the date of the Notice and  provided  further  that any
such sale or other  transfer  is  effected  in  accordance  with any  applicable
securities  laws  and  the  Proposed  Transferee  agrees  in  writing  that  the
provisions of this Section shall continue to apply to the Shares in the hands of
such  Proposed  Transferee.  If the  Shares  described  in the  Notice  are  not
transferred to the Proposed Transferee within such period, a new Notice shall be
given to the  Company,  and the  Company  and/or its  assignees  shall  again be
offered the Right of First  Refusal  before any Shares held by the Holder may be
sold or otherwise transferred.

     (f)  Exception  for Certain  Family  Transfers.  Anything  to the  contrary
contained  in this  Section  notwithstanding,  the transfer of any or all of the
Shares during the Participant's  lifetime or on the Participant's  death by will
or intestacy to the Participant's immediate family or a trust for the benefit of
the  Participant's  immediate family shall be exempt from the provisions of this
Section,  provided that the  Participant  notifies the Company in writing within
thirty (30) days of said transfer.  "Immediate Family" as used herein shall mean
spouse, lineal descendant or antecedent,  father,  mother, brother or sister. In
such case, the transferee or other  recipient  shall receive and hold the Shares
so transferred  subject to the provisions of this  Agreement,  including but not
limited to this Section and Section 3, and there shall be no further transfer of
such Shares except in accordance with the terms of this Section.

     (g) Termination of Right of First Refusal. The Right of First Refusal shall
terminate  as to any Shares  upon the date of the first sale of Common  Stock of
the Company to the general  public  pursuant to a registration  statement  filed
with and declared effective by the Securities and Exchange  Commission under the
Securities Act of 1933, as amended.

6.  Rights  as a  Shareholder.  The  Shares  will  be  represented  by  a  stock
certificate  registered in the name of  Participant  or  Participant's  nominee.
Except  as  otherwise  provided  in this  Agreement,  Participant  will have all
voting, dividend,  liquidation and other rights with respect to the Shares as if
such Participant were a holder of record of shares of unrestricted Common Stock;
provided,  however,  that if any dividend is declared and paid by the Company in
any form other than cash,  such non-cash  dividend  shall be subject to the same
vesting schedule,  forfeiture terms and other  restrictions as are applicable to
the Shares on which such dividends were paid

7.   Legends.

     (a) To enforce the  restrictions  contained in this Agreement,  Participant
understands  and agrees that the Company shall cause the legends set forth below
or  legends   substantially   equivalent   thereto,   to  be  placed   upon  any
certificate(s)  evidencing  ownership  of the  Shares  together  with any  other
legends  that may be required by the Company or by  applicable  state or federal
securities laws:

                    THE SECURITIES  REPRESENTED  HEREBY HAVE NOT BEEN REGISTERED
                    UNDER THE SECURITIES ACT OF 1933

                                       4
<PAGE>

                    (THE  "ACT")  AND MAY  NOT BE  OFFERED,  SOLD  OR  OTHERWISE
                    TRANSFERRED,   PLEDGED  OR  HYPOTHECATED  UNLESS  AND  UNTIL
                    REGISTERED  UNDER  THE ACT OR,  IN THE  OPINION  OF  COUNSEL
                    SATISFACTORY TO THE ISSUER OF THESE SECURITIES,  SUCH OFFER,
                    SALE OR TRANSFER,  PLEDGE OR  HYPOTHECATION IS IN COMPLIANCE
                    THEREWITH.

                    THE SHARES  REPRESENTED BY THIS  CERTIFICATE  ARE SUBJECT TO
                    CERTAIN  RESTRICTIONS ON TRANSFER,  A RIGHT OF FIRST REFUSAL
                    AND  A   REPURCHASE   OPTION  HELD  BY  THE  ISSUER  OR  ITS
                    ASSIGNEE(S)  AS SET FORTH IN THE  RESTRICTED  STOCK PURCHASE
                    AGREEMENT  BETWEEN  THE  ISSUER AND THE  ORIGINAL  HOLDER OF
                    THESE  SHARES,  A  COPY  OF  WHICH  MAY BE  OBTAINED  AT THE
                    PRINCIPAL OFFICE OF THE ISSUER. SUCH TRANSFER  RESTRICTIONS,
                    RIGHT OF FIRST  REFUSAL  REPURCHASE  OPTION AND A CALL RIGHT
                    ARE BINDING ON TRANSFEREES OF THESE SHARES.

     (b)  Stop-Transfer  Notices.  Participant  agrees that,  in order to ensure
compliance  with the  restrictions  referred  to herein,  the  Company may issue
appropriate  "stop  transfer"  instructions  to its transfer  agent, if any, and
that,  if the Company  transfers  its own  securities,  it may make  appropriate
notations to the same effect in its own records.

     (c) Refusal to Transfer.  The Company shall not be required (i) to transfer
on its  books  any  Shares  that have  been  sold or  otherwise  transferred  in
violation of any of the  provisions of this  Agreement or (ii) to treat as owner
of  such  Shares  or to  accord  the  right  to  vote  or pay  dividends  to any
Participant  or  other  transferee  to  whom  such  Shares  shall  have  been so
transferred.

8.  Rights  as  an  Participant.   Participant   acknowledges  and  agrees  that
Participant is employed on an "at-will"  basis by the Company (or any subsidiary
then employing Participant),  that this Agreement confers no rights to continued
employment  with  the  Company  or  any  subsidiary  of  the  Company  and  that
Participant's  employment  may be terminated by the Company or any subsidiary of
the  Company at any time,  for any  reason or no reason.  Except as set forth in
Section 4 hereof,  this Agreement confers no rights to Participant to obtain any
form of compensation in the event of such employment termination.

9.  Adjustments  to  Shares.  In  the  event  of  any  reorganization,   merger,
consolidation, recapitalization,  liquidation, reclassification, stock dividend,
stock  split,   combination   of  shares,   rights   offering,   divestiture  or
extraordinary  dividend  (including  a  spin-off  or  any  other  change  in the
corporate  structure or shares of the Company),  the Shares shall be adjusted or
replaced with the number and kind of securities  determined on the same basis as
for all other issued and outstanding shares of Common Stock.

                                       5
<PAGE>

10. Beneficiaries.  Participant shall have the right to designate in writing one
or more  beneficiaries  to receive the Shares in the event of his death prior to
receiving  full  distribution  thereof,  and may  change  or  revoke  any  prior
beneficiary  designation by similar instrument in writing prior to his death. No
such  designation,  change or revocation  shall be effective  unless executed by
Participant and delivered to the Company during the lifetime of the Participant.
If Participant  shall fail to designate a beneficiary or, having revoked a prior
beneficiary  designation,  shall fail to designate a new beneficiary,  or in the
event the Participant's beneficiary designation shall fail, in whole or in part,
for any reason,  then the  undistributed  Shares  shall be paid to the  personal
representative of Participant's estate.

11. Tax  Consequences.  The Participant has reviewed with the  Participant's own
tax advisors  the federal,  state,  local and foreign tax  consequences  of this
investment and the transactions  contemplated by this Agreement. The Participant
is relying solely on such advisors and not on any statements or  representations
of the  Company  or any of its  agents.  The  Participant  understands  that the
Participant (and not the Company) shall be responsible for the Participant's own
tax liability that may arise as a result of this investment or the  transactions
contemplated by this Agreement.  The Participant  understands that Section 83 of
the Internal  Revenue Code of 1986, as amended (the  "Code"),  taxes as ordinary
income the  difference  between the  purchase  price for the Shares and the Fair
Market Value of the Shares as of the date any  restrictions on the Shares lapse.
In this context, "restriction" includes the right of the Company to buy back the
Shares pursuant to its repurchase option.  The Participant  understands that the
Participant  may elect to be taxed at the time the Shares are  purchased  rather
than when and as the Company's  repurchase  option expires by filing an election
under Section 83(b) of the Code with the I.R.S. within thirty (30) days from the
date of purchase.  THE FORM FOR MAKING THIS  ELECTION IS ATTACHED AS EXHIBIT A-1
HERETO.

                    THE PARTICIPANT  ACKNOWLEDGES  THAT IT IS THE  PARTICIPANT'S
                    SOLE RESPONSIBILITY AND NOT THE COMPANY'S TO FILE TIMELY THE
                    ELECTION  UNDER  SECTION  83(b),  EVEN  IF  THE  PARTICIPANT
                    REQUESTS THE COMPANY OR ITS  REPRESENTATIVES,  INCLUDING THE
                    COMPANY'S  LEGAL  COUNSEL,   TO  MAKE  THIS  FILING  ON  THE
                    PARTICIPANT'S BEHALF.

12. Amendments. No change, modification or amendment of this Agreement shall be
valid  unless  the   same is in writing  and  signed by both  parties
hereto.

13. Governing Law. This Agreement shall be construed in accordance with the laws
of the State of Washington.

                                       6
<PAGE>

     By Participant's signature below,  Participant represents that he or she is
familiar  with the terms and  provisions  of the Plan,  and hereby  accepts this
Agreement  subject to all of the terms and provisions  thereof.  Participant has
reviewed the Plan and this Agreement in their  entirety,  has had an opportunity
to obtain the advice of counsel  prior to  executing  this  Agreement  and fully
understands  all provisions of this Agreement.  Participant  agrees to accept as
binding,   conclusive  and  final  all  decisions  or   interpretations  of  the
Administrator  upon any  questions  arising  under  the Plan or this  Agreement.
Participant  further  agrees  to  notify  the  Company  upon any  change  in the
residence indicated in the Notice of Grant.

Participant                            Aptimus, Inc.

___________________________            By:________________________
 [Participant                          Its:

                                       7
<PAGE>

                                                                    EXHIBIT A-1

                          ELECTION UNDER SECTION 83(b)
                          OF THE INTERNAL REVENUE CODE

     The undersigned  taxpayer hereby elects,  pursuant to the  above-referenced
Federal Tax Code, to include in taxpayer's  gross income for the current taxable
year, the amount of any compensation  taxable to taxpayer in connection with his
receipt  of  the  property   described  below.  The  name,   address,   taxpayer
identification number and taxable year of the undersigned are as follows:

NAME:

ADDRESS:

TAXPAYER IDENTIFICATION NO.:

TAXABLE YEAR:

The property with respect to which the election is made is described as follows:
shares (the "Shares") of the Common Stock of APTIMUS, INC. (the "Company").

The date on which the property was transferred is:          , 2001.

The property is subject to the following restrictions:

The  Shares may be  repurchased  by the  Company,  or its  assignee,  on certain
events.  This right  lapses with regard to a portion of the Shares  based on the
continued performance of services by the taxpayer over time.

The fair market value at the time of transfer,  determined without regard to any
restriction  other than a  restriction  which by its terms will never lapse,  of
such property is: $__________________.

The amount (if any) paid for such property is: $_________________.

The  undersigned  has submitted a copy of this  statement to the person for whom
the services were performed in connection with the undersigned's  receipt of the
above-described  property.  The  transferee  of  such  property  is  the  person
performing the services in connection with the transfer of said property.

                                       8
<PAGE>

The  undersigned  understands  that the  foregoing  election  may not be revoked
except with the consent of the Commissioner.

Dated:___________________, 20_

Taxpayer

-------------------------------
(Name)

<PAGE>

                                                                      EXHIBIT B

                       INVESTMENT REPRESENTATION STATEMENT

PARTICIPANT:

COMPANY:  APTIMUS, INC.

SECURITY:

AMOUNT:

DATE:

In connection with the purchase of the above-listed Securities, the undersigned
Participant represents to the Company the following:

     (a)  Participant is aware of the Company's  business  affairs and financial
condition and has acquired sufficient  information about the Company to reach an
informed and  knowledgeable  decision to acquire the Securities.  Participant is
acquiring these Securities for investment for Participant's own account only and
not with a view to, or for resale in connection with, any "distribution" thereof
within the meaning of the  Securities  Act of 1933, as amended (the  "Securities
Act").

     (b) Participant acknowledges and understands that the Securities constitute
"restricted  securities"  under the Securities Act and have not been  registered
under the Securities Act in reliance upon a specific exemption therefrom,  which
exemption   depends  upon,   among  other  things,   the  bona  fide  nature  of
Participant's  investment  intent  as  expressed  herein.  In  this  connection,
Participant  understands  that,  in the  view  of the  Securities  and  Exchange
Commission,  the  statutory  basis  for such  exemption  may be  unavailable  if
Participant's  representation  was predicated solely upon a present intention to
hold these  Securities for the minimum capital gains period  specified under tax
statutes,  for a deferred  sale,  for or until an  increase  or  decrease in the
market price of the  Securities,  or for a period of one year or any other fixed
period in the future.  Participant  further understands that the Securities must
be  held  indefinitely  unless  they  are  subsequently   registered  under  the
Securities Act or an exemption from such registration is available.  Participant
further  acknowledges and understands that the Company is under no obligation to
register the Securities. Participant understands that the certificate evidencing
the Securities  will be imprinted with a legend which  prohibits the transfer of
the Securities  unless they are registered or such  registration is not required
in the opinion of counsel  satisfactory  to the  Company,  and any other  legend
required under applicable state securities laws.

     (c)  Participant  is familiar with the provisions of Rule 701 and Rule 144,
each promulgated  under the Securities Act, which, in substance,  permit limited
public resale of "restricted  securities" acquired,  directly or indirectly from
the issuer  thereof,  in a non-

                                       9
<PAGE>

public  offering  subject to the  satisfaction of certain  conditions.  Rule 701
provides that if the issuer qualifies under Rule 701 at the time of the grant of
the Option to the  Participant,  the exercise  will be exempt from  registration
under the  Securities  Act.  In the event the  Company  becomes  subject  to the
reporting  requirements of Section 13 or 15(d) of the Securities Exchange Act of
1934,  as  amended,  90 days  thereafter  (or such  longer  period as any market
stand-off  agreement  may require) the  Securities  exempt under Rule 701 may be
resold,  subject to the  satisfaction of certain of the conditions  specified by
Rule  144,  including:  (1)  the  resale  being  made  through  a  broker  in an
unsolicited  "broker's  transaction" or in  transactions  directly with a market
maker (as said term is defined  under the  Securities  Exchange Act of 1934,  as
amended);  and, in the case of an  affiliate,  (2) the  availability  of certain
public  information  about the Company,  (3) the amount of Securities being sold
during any three-month  period not exceeding the  limitations  specified in Rule
144(e), and (4) the timely filing of a Form 144, if applicable.

     (d) In the event that the Company  does not  qualify  under Rule 701 at the
time of grant of the  Option,  then the  Securities  may be  resold  in  certain
limited  circumstances subject to the provisions of Rule 144, which requires the
resale  to  occur  not  less  than  one  year  after  the  later of the date the
Securities  were sold by the Company or the date the Securities  were sold by an
affiliate  of the Company,  within the meaning of Rule 144;  and, in the case of
acquisition  of  the  Securities  by an  affiliate,  or by a  non-affiliate  who
subsequently  holds the Securities less than two years,  the satisfaction of the
conditions  set  forth  in  sections  (1),  (2),  (3) and  (4) of the  paragraph
immediately above.

     (e) Participant further understands that in the event all of the applicable
requirements  of Rule  701 or 144  are not  satisfied,  registration  under  the
Securities  Act,  compliance  with  Regulation  A,  or some  other  registration
exemption will be required;  and that,  notwithstanding  the fact that Rules 144
and 701 are not exclusive,  the Staff of the Securities and Exchange  Commission
has  expressed  its opinion  that persons  proposing  to sell private  placement
securities  other than in a registered  offering and otherwise  than pursuant to
Rule 144 or 701 will have a substantial  burden of proof in establishing that an
exemption from registration is available for such offers or sales, and that such
persons and their respective  brokers who participate in such transactions do so
at their own risk. Participant  understands that no assurances can be given that
any such other registration exemption will be available in such event.

Participant:

------------------------------------
(Name)

Date: _______________________________

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