Document:

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                                                                   EXHIBIT 10.21

                               AMENDMENT AGREEMENT

ENTERED INTO AS OF THE DAY OF JULY 19TH, 2002 (hereinafter referred to as the
"The Amendment Agreement"),

BETWEEN:          MAYOR'S JEWELERS, INC. a corporation duly incorporated
                  according to the laws of Delaware, having its head office at
                  14051, Northwest 14th Street, Sunrise, Florida, herein
                  represented by its Chief Executive Officer, Joe Cicio
                  (hereinafter referred to as the "Company"),

AND:              MARC WEINSTEIN
                  (hereinafter referred to as the "Executive"),

         WHEREAS the Company is engaged in the business of operating a chain of
retail stores specializing in jewelry, timepieces, china, crystal and giftware
(the "Business");

         WHEREAS the Executive declares possessing certain expertise in the
fields of operating a retail chain;

         WHEREAS the Executive has been working for the Company since July 22,
1996 as its [Senior Vice-President and] Chief Operating Officer according to an
EMPLOYMENT AGREEMENT (the "Agreement") dated October 26, 2001;

         WHEREAS the Company is contemplating entering into a transaction under
which Henry Birks & Sons Inc or its nominee would invest US$15.0 million in the
Company (herein referred to as the Transaction);

         WHEREAS the Company has agreed and the Executive has accepted to amend
the term of the Agreement conditional upon Birks and the Company closing the
Transaction;

         WHEREAS the Company has agreed and the Executive has accepted to enter
into an Amendment Agreement on the same terms and conditions contained in the
Agreement save and except as herein detailed;

         NOW, THEREFORE, IN CONSIDERATION OF THE MUTUAL PREMISES AND AGREEMENTS
HEREIN SET FORTH, THE PARTIES HERETO ACKNOWLEDGE AND AGREE AS FOLLOWS:

1.       The parties acknowledge that the foregoing recitals are true in
         substance and in fact;

15.      The Agreement shall be amended as herein described conditional upon
         closing of the Transaction;

16.      Should the Transaction be consummated, the Agreement shall be amended
         upon the date of closing of the Transaction;

17.      Section 1.01 EMPLOYMENT AND DUTIES of the Agreement is hereby amended
         as follows: the sentence reading:

                  "Such title and duties may be changed in a manner deemed
                  appropriate from time to time by the CEO or the Board of
                  Directors so long as such title and duties are consistent with

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                  Executive's employment level and qualifications; provided,
                  however, this sentence shall not be operative after an Early
                  Trigger or Change of Control as defined in Section 3.01"

is deleted and replaced by the following:

                  "Such title and duties may be changed in a manner deemed
                  appropriate from time to time by the CEO or the Board of
                  Directors so long as the Executive continues to be a member of
                  the top level of management of the Company, with a title and
                  responsibilities of those of a senior executive officer, and
                  reports directly and solely to the CEO".

18.      Section 3.01(g) "GOOD REASON" of the Agreement is hereby amended as
         follows: the sentence under clause (i) reading:

                           "the Company changes the Executive's status, title or
position as an officer of the Company and such change represents a material
reduction in such status, titles or position conferred hereunder , and/or"

         is deleted and replaced by the following:

                           "the Executive ceases (x) to be a member of the top
level of management of the Company, (y) to have a title or responsibilities of
those of a senior executive officer, or (z) to report directly and solely to the
CEO."

19.      At the end of Section 3.01 (g) the following sentence shall be added:

                           "A requirement by the CEO or the Board of Directors
of the Company that the Executive provide information to, or cooperate with,
personnel of any entity that is or becomes a controlling stockholder of the
Company shall not constitute Good Reason, unless such requirement has the effect
of requiring the Executive to report to someone other then the CEO of the
Company."

20.      In Section 3. 04 TERMINATION, NON-RENEWAL OR RESIGNATION IN CONNECTION
         WITH A CHANGE OF CONTROL, paragraph (c), clause (y) reading:

                  "Good Reason shall include a change in the Executive's status,
                  title or position as an officer of the Company and such change
                  represents a material redution in such status, title or
                  position as in effect immediately prior to a change in
                  control."

         shall be deleted.

8.       STAY BONUS: The Executive will be entitled to receive a stay bonus in a
         form of a one time gross lump sum equal to $115,000 conditional upon
         the Executive remaining an active employee of the Company up and until
         December 31st, 2002. This stay bonus will be payable on [January 2,
         2003]. Should the Company terminate the Executive's employment before
         December 31st, 2002 or should the Executive resign with Good Reason

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         before December 31st, 2002, the said stay bonus would then become due
         upon the date of such termination or resignation. This stay bonus shall
         replace and not be in addition of any other amount that would have been
         paid upon closing of any sale of the Company or other stay bonus that
         the Company may have awarded for the fiscal year ending February 2003.

9.       Following consummation of the Transaction, it is contemplated that the
         Executive will be appointed [Senior Vice President and] Chief
         Administrative Officer of the Company and the Executive will report
         directly to the person then designated CEO of the Company. Following
         consummation of the Transaction, the Executives duties and
         responsibilities will remain substantially the same as they were
         immediately prior to consummation of the Transaction.

IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be duly
executed as of the date first above written.

MAYOR'S JEWELER'S, INC.

Per:
     -------------------------------

Signed at: /s/ JOSEPH CICIO
         ---------------------------

this 19th day of July, 2002

Acknowledged and accepted:
MARC WEINSTEIN

/s/ MARC WEINSTEIN
------------------------------------

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                                                                   EXHIBIT 10.22

                              EMPLOYMENT AGREEMENT

                  This Agreement shall be effective as of October 1, 2002 (the
"Effective Date") by and between Joseph A. Keifer, III (the "Executive") and
Mayor's Jewelers, Inc., a Delaware corporation (the "Company").

                  WHEREAS, the parties desire to amend and restate such
employment agreement as set forth herein;

                  NOW, THEREFORE, in consideration of the foregoing and of the
respective covenants and agreements, the parties agree as follows:

         1. POSITION, RESPONSIBILITIES AND TERM OF EMPLOYMENT.

                  1.01 EMPLOYMENT AND DUTIES. Subject to the terms and
conditions of this Agreement, the Company employs the Executive to serve as the
Senior Vice President and Chief Operating Officer and the Executive accepts such
employment and agrees to perform in a diligent, careful and proper manner such
reasonable responsibilities and duties commensurate with such position as may be
assigned to Executive by the CEO or other designees of the Company. Such title
and duties may be changed in a manner deemed appropriate from time to time by
the CEO or the Board of Directors so long as the Executive continues to be a
member of the top level of management of the Company, with a title and
responsibilities of those of a senior executive officer, and reports directly
and solely to the CEO. Executive agrees to devote substantially all business
time and efforts to and give undivided loyalty to the Company.

                  1.02 TERM. Subject to the provisions of this Agreement, the
term of this Agreement shall be one year from the Effective Date and shall
automatically renew for successive one year periods unless either party gives
written notice to the other of its intention not to renew on or before 120 days
prior to the end of the then annual term.

         4. COMPENSATION.

                  2.01 BASE SALARY. During the term of this Agreement, the
Company shall pay Executive a minimum base annual salary, before deducting all
applicable withholdings, of $380,000 per year, payable at all times and in the
manner dictated by the Company's standard payroll policies. The Executive shall
be eligible to receive annual base salary increases as determined at the
Company's discretion based upon Executive's performance and the Company's
performance.

                  2.02 INCENTIVE COMPENSATION.

                  (a) Annual Cash Bonus. For each fiscal year of the Company
through which you remain employed, you will have the opportunity to earn a bonus
based on achievement of targeted level of performance, as reflected in bonus
performance criteria set by the Company. The target bonus for the Fiscal Year
ending January 31, 2002 is $25,000. For all subsequent years, the target bonus
is 40% of Base Salary. The minimum bonus level for any year is 0% of target and
the maximum bonus level for any year is 150% of the target bonus.

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                  (b) Long-term Incentive Awards. Each year, the Compensation
Committee shall consider the Executive for an award of stock options or other
long-term incentive award. In determining whether and to what extent the
Executive will be granted an award, the Compensation Committee may, in its
discretion, consider the Executive's employment level, the achievement of the
targets set forth in Section 2.02(a) for the prior year, benchmarking with
comparable companies by outside compensation consultants, and such other factors
as it deems relevant.

                  2.03 PARTICIPATION IN BENEFIT PLANS. The Executive shall be
eligible to participate in, and receive benefits under, all the Company's
Executive benefit plans and arrangements in effect on the Effective Date for as
long as such plans and arrangements may remain in effect (including, but not
limited to, participation in any other pension, financial planning, profit
sharing, stock bonus plan or stock option plan adopted by the Company, and all
group life, health, disability plans and other insurance) or any substitute or
additional plans, policies or arrangements made available in the future to
similarly situated Executives of the Company, subject to, and on a basis
consistent with, the terms, conditions and overall administration of such plans,
policies and arrangements. Family medical and dental coverage under the standard
Company plans will be paid by the Company. Nothing paid to the Executive under
any plan, policy or arrangement presently in effect or made available in the
future shall be deemed to be in lieu of other compensation to the Executive
hereunder as described in this Section 2.

                  2.04 VACATION DAYS. The Executive shall be entitled to four
weeks of vacation each year consistent with Company policy for senior Executive
officers. Unused vacation days may not be carried over from year to year.

                  2.05 EXPENSES. During the term of employment hereunder, the
Executive shall be entitled to receive prompt reimbursement for all reasonable
expenses incurred by Executive in accordance with the policies and procedures
established by the Company or the Board for Executives of the Company in
performing services hereunder, including a car allowance of $600.00 each month
plus expenses of operation, repairs and maintenance, including appropriate
insurance and excess mileage charges. Executive shall receive a tax
reimbursement each year for all car expenses consistent with Company policy. The
amount of the car allowance shall be reviewed by the Company periodically.
Executive shall also be eligible to receive reimbursement for pre-approved costs
and expenses related to planning and preparation of his income tax return.

                  2.06 MOVING AND RELOCATION REIMBURSEMENTS. Executive shall
receive a one time lump sum payment of $13,341.27 (approx. $21,000 CAD) as
reimbursement for costs and expenses related to leaving Canada. Additionally,
Executive shall be eligible to receive reimbursement for certain costs and
expenses related to moving to the United States. Any and all proposed costs and
expenses related to moving must be submitted to the Company in advance for prior
approval.

         3. TERMINATION.

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                  3.01 CERTAIN DEFINITIONS. For purposes of this Agreement, the
following terms have the meanings indicated:

                  (a) "Cause" shall mean: (i) the willful and continued failure
by the Executive to substantially perform his duties for the Company (other than
any such failure resulting from the Executive's incapacity due to physical or
mental illness, or any such actual or anticipated failure after the Executive
announces his intention to resign for Good Reason), and such failure is not
cured by the Executive within fifteen days from the date the Company notifies
the Executive thereof in writing, (ii) the willful engaging by the Executive in
misconduct which is financially injurious to the Company, or (iii) the
Executive's conviction or a pleading of guilty or nolo contendre with respect to
the commission of a felony. No act, or failure to act, on the Executive's part
shall be considered "willful" unless done, or omitted to be done, by him not in
good faith and without reasonable belief that his action or omission was in the
best interest of the Company.

                  (b) "Code" shall mean the Internal Revenue Code of 1986, as
amended.

                   (c) "Disability" shall mean the Executive's inability to
perform his duties by reason of mental or physical disability for at least
one-hundred eighty (180) days in any three-hundred sixty-five (365) day period.
In the event of a dispute as to whether the Executive is disabled within the
meaning hereof, either party may from time to time request a medical examination
of the Executive by a doctor appointed by the Chief of Staff of a hospital
selected by mutual agreement of the parties, or as the parties may otherwise
agree, and the written medical opinion of such doctor shall be conclusive and
binding upon the parties as to whether the Executive has become disabled and the
date when such disability arose. The cost of any such medical examination shall
be borne by the Company.

                  (d) "Good Reason" shall mean (i) the Executive ceases (x) to
be a member of the top level of management of the Company, (y) to have a title
or responsibilities of those of a senior executive officer, or (z) to report
directly and solely to the CEO or (ii) the Company materially breaches any
material provision of this Agreement (including, without limitation, a reduction
in the Executive's base salary). In the event of a resignation for Good Reason,
Executive must provide the Company with a written "Notice of Resignation for
Good Reason." The "Notice of Resignation for Good Reason" shall include the
specific section of this Agreement which was relied upon and the reason that the
Company's act or failure to act has given rise to his resignation for Good
Reason. A requirement by the CEO or the Board of Directors of the Company that
the Executive provide information to, or cooperate with, personnel of any entity
that is or becomes a controlling stockholder of the Company shall not constitute
Good Reason, unless such requirement has the effect of requiring the Executive
to report to someone other than the CEO of the Company.

                  3.02 TERMINATION WITHOUT CAUSE OR RESIGNATION WITH GOOD
REASON.

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                  (a) In the event at any time of (i) the termination of the
employment of the Executive without Cause (for any reason other than by death or
Disability) or (ii) the resignation of the Executive from the Company within 30
days of an event constituting Good Reason, the Company shall pay or provide to
the Executive only the following:

                           (i) any earned and accrued but unpaid installment of
base salary through the date of the Executive's resignation or termination at
the rate in effect immediately prior to such resignation or termination (or, if
greater, immediately prior to the occurrence of an event that constitutes Good
Reason) and all other unpaid amounts to which the Executive is entitled as of
such date under any compensation plan or program of the Company (including
payment for any vacation time not taken during the year in which termination
occurs), such payments to be made in a lump sum within 15 days following the
date of resignation or termination; and

                           (ii) the amount the Executive would have been
entitled to pursuant to Section 2.02(a), had Executive remained employed through
the end of the fiscal year in which termination occurs, multiplied by a
fraction, the numerator of which is the number of days from the beginning of
such fiscal year to the date of termination, and the denominator of which is
365, such amount to be paid no later than the time annual bonuses are paid to
other executives of the Company; and

                           (iii) in lieu of any further salary payments to the
Executive for periods subsequent to his date of resignation or termination, an
amount equal to six months of the Executive's base salary in effect immediately
prior to the Executive's resignation or termination or, if greater, immediately
prior to the occurrence of an event that constitutes Good Reason), such payment
to be made in a lump sum within 15 days following the date of the Executive's
resignation or termination; and

                           (iv) The Company shall maintain in full force and
effect for six months following the date of the Executive's resignation or
termination, all financial planning, health and dental programs (not life or
disability programs) in which the Executive was entitled to participate either
immediately prior to the Executive's resignation or termination or immediately
prior to the occurrence of an event that constitutes Good Reason, provided that
the Executive's continued participation is possible under the general terms and
provisions of such plans and programs. To the extent Cobra is available, the
Company's obligations are satisfied by paying the Executive's monthly premiums
for a one year period under Cobra, and then the Executive may continue the Cobra
coverage at the Executive's expense; and

                           (v) continued payment of the automobile allowance, or
continued provision of the Company-owned or leased vehicle, as the case may be,
as well as payment of expenses of operation, maintenance, insurance, excess
mileage fees and tax gross ups that were paid or provided to the Executive
immediately prior to his resignation or termination (or, if more valuable to the
Executive, immediately prior to the occurrence of an event that constitutes Good
Reason) on the same basis that it was then paid or provided until the end of the
six month period following the date of resignation or termination; and

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                  (b) Notwithstanding the foregoing, in the event the aggregate
amount of all payments that the Executive would receive pursuant to Section
3.02(a) plus payments to be made to the Executive outside this Agreement would
result in a "parachute payment" (as defined in Section 280G(b)(2) of the Code)
but for this Section 3.02(b), as determined in good faith by the Company, the
aggregate amount of the payments required to be paid to the Executive pursuant
to this Section 3.02(a) shall be reduced to the largest amount that would result
in no portion of any payment to the Executive being subject to the excise tax
imposed by Section 4999 of the Code.

                  3.03 TERMINATION FOR CAUSE, NON-RENEWAL, DISABILITY, DEATH OR
RESIGNATION WITHOUT GOOD REASON. In the event of the Executive's termination of
employment for Cause, non-renewal of this Agreement, death or Disability or his
resignation without Good Reason, only the amounts set forth in clause (i) of
Section 3.02(a) shall be payable to the Executive, provided that in the event of
death, the amount set forth in clause (ii) of Section 3.02(a) shall be payable
as well.

                  3.04 WITHHOLDING. The Company shall have the right to deduct
from any amounts payable under this Agreement an amount necessary to satisfy its
obligation, under applicable laws, to withhold income or other taxes of the
Executive attributable to payments made hereunder.

                  3.05 NO OBLIGATION TO MITIGATE DAMAGES; NO EFFECT ON OTHER
CONTRACTUAL RIGHTS. The Executive shall not be required to mitigate damages or
the amount of any payment provided for under this Agreement by seeking other
employment or otherwise, nor shall the amount of any payment provided for under
this Agreement be reduced by any compensation earned by the Executive as the
result of employment by another employer after the date of resignation or
termination, or, with respect to amounts payable pursuant to this Agreement, by
any set-off, counterclaim, recoupment, defense or other right which the Company
may have against the Executive. The provisions of this Agreement, and any
payment provided for hereunder, shall not reduce any amounts otherwise payable,
or in any way diminish the Executive's existing rights, or rights the Executive
may acquire in the future, under any Executive benefit plan, incentive plan,
employment agreement or other contract, plan or arrangement.

         4. NONCOMPETITION/CONFIDENTIALITY

                  (a) The Executive agrees that during his employment with the
Company, and for the six-month period thereafter, except for Non-Renewal in
which it shall be reduced to the four-month period thereafter (and, as to
clauses (iii) and (iv) of this Section 4(a), at any time thereafter) he will
not, directly or indirectly, do or suffer any of the following:

                           (i) Own, manage, control or participate in the
ownership, management or control of, or be employed or engaged by or otherwise
affiliated or associated (collectively, "Employed") as a consultant, independent
contractor or otherwise with, any other corporation, partnership,
proprietorship, firm, association, or other business entity, or otherwise engage
in any business, which is engaged in any manner in, or otherwise competes with,
the business of the Company or any of its affiliates (as conducted on the date
the Executive ceases to be employed by the Company in any capacity, including as

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a consultant) (a "Prohibited Business") in the United States of America or any
of the foreign countries in which the Company or any of its affiliates is doing
business (a "Competing Business") for so long as this Section 4(a)(i) shall
remain in effect, nor solicit any person or business that was at the time of the
Executive's termination of employment, or within one year prior thereto, a
customer or supplier of the Company or any of its affiliates; provided, however,
that, notwithstanding the foregoing, the Executive shall not be deemed to be
Employed by a Competing Business if the Board or a committee of the Board
determines that the Executive has established by clear and convincing evidence
all of the following: (A) such entity (including its affiliates in aggregate)
does not derive Material Revenues (as defined below) from the aggregate of all
Prohibited Businesses, (B) such entity (including its affiliates in aggregate)
is not a Competitor (as defined below) of the Company and its affiliates and (C)
Executive has no direct responsibility for or otherwise with respect to any
Prohibited Business; for purposes of this clause (i), Material Revenues shall
mean that 5% or more of the revenues of the entity (including its affiliates in
aggregate) are derived from the aggregate of all Prohibited Businesses; an
entity shall be deemed a Competitor of the Company and its affiliates if the
combined gross receipts of the entity (including its affiliates in aggregate)
from any Prohibited Business is more than 25% of the gross receipts of the
Company and its affiliates in such Prohibited Business; and an "affiliate" of an
entity is any entity controlled by, controlling or under common control with the
entity;

                           (ii) Employ, assist in employing, or otherwise
associate in business with any present Executive, officer, employee or agent of
the Company or its affiliates;

                           (iii) Induce any person who is an Executive, officer,
employee or agent of the Company, or any member of the Company or its
affiliates, to terminate said relationship; and

                           (iv) Disclose, divulge, discuss, copy or otherwise
use or suffer to be used in any manner, in competition with, or contrary to the
interests of, the Company, or any member of the Company or its affiliates, the
customer lists, manufacturing and marketing methods, product research or
engineering data, vendors, contractors, financial information, business plans
and methods or other trade secrets of the Company, or any member of the Company
or its affiliates, it being acknowledged by the Executive that all such
information regarding the business of the Company or its affiliates compiled or
obtained by, or furnished to, the Executive while the Executive shall have been
employed by or associated with the Company is confidential information and the
Company's exclusive property (it being understood, however, that information
publicly disclosed by the Company shall not be subject to this Section 4(a)(iv),
provided that such information may not be used in connection with any of the
activities prohibited under clauses (i), (ii) and (iii) of this Section 4(a) for
so long as such clauses remain in effect).

                  (b) The Executive expressly agrees and understands that the
remedy at law for any breach by him of any of the provisions of this Section 4
will be inadequate and that damages flowing from such breach are not readily
susceptible to being measured in monetary terms. Accordingly, it is acknowledged
that upon adequate proof of the Executive's violation of any legally enforceable

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provision of this Section 4, the Company shall be entitled to immediate
injunctive relief and may obtain a temporary order restraining any threatened or
further breach. Nothing in this Section 4 shall be deemed to limit the Company's
remedies at law or in equity for any breach by the Executive of any of the
provisions of this Section 4 which may be pursued or availed of by the Company.

                  (c) In the event the Executive shall violate any legally
enforceable provision of this Section 4 as to which there is a specific time
period during which he is prohibited from taking certain actions or from
engaging in certain activities, as set forth in such provision, then, such
violation shall toll the running of such time period from the date of such
violation until such violation shall cease; provided, however, the Company shall
seek appropriate remedies in a reasonably prompt manner after discovery of a
violation by the Executive.

                  (d) The Executive has carefully considered the nature and
extent of the restrictions upon him and the rights and remedies conferred upon
the Company under this Section 4, and hereby acknowledges and agrees that the
same are reasonable in time and territory, are designed to eliminate competition
which otherwise would be unfair to the Company, are designed to not stifle the
inherent skill and experience of the Executive, would not operate as a bar to
the Executive's sole means of support, are fully required to protect the
legitimate interests of the Company and do not confer a benefit upon the Company
disproportionate to the detriment to the Executive.

                  (e) If any decision maker determines that any of the covenants
contained in this Section 4 (the "Restrictive Covenants"), or any part thereof,
is unenforceable because of the duration or geographical scope of such
provision, the duration or scope of such provision, as the case may be, shall be
reduced so that such provision becomes enforceable and, in its reduced form,
such provision shall then be enforceable and shall be enforced.

                  (f) The Company and the Executive intend to and hereby confer
jurisdiction to enforce the Restrictive Covenants upon the courts of any
jurisdiction within the geographical scope of the Restrictive Covenants. If the
courts of any one or more or such jurisdictions hold the Restrictive Covenants
wholly unenforceable by reason of breadth of scope or otherwise, it is the
intention of the Company and the Executive that such determination not bar or in
any way affect the Company's right to the relief provided above in the courts of
any other jurisdiction within the geographical scope of such Restrictive
Covenants as to breaches of such Restrictive Covenants in such other respective
jurisdictions, such Restrictive Covenants as they relate to each jurisdiction
being, for this purpose, severable, diverse and independent covenants, subject,
where appropriate, to the doctrine of RES JUDICATA.

         5. ASSIGNMENT. The rights and obligations of the parties under this
Agreement shall not be assignable by either the Company or the Executive,
provided that this Agreement is assignable by the Company to any affiliate of
the Company, to any successor in interest to the business of any of the Company,
or to a purchaser of all or substantially all of the assets of any of the
Company. The Company will require any successor or assign (whether direct or
indirect, by purchase, merger, consolidation or otherwise) to all or
substantially all of the business and/or assets of the Company, by agreement in

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form and substance satisfactory to the Executive, expressly, absolutely and
unconditionally to assume and agree to perform this Agreement in the same manner
and to the same extent that the Company would be required to perform it if no
such succession or assignment had taken place. For purposes of clarity, any
failure of the Company to obtain such agreement prior to the effectiveness of
any such succession or assignment shall be a material breach of this Agreement
and shall entitle the Executive to terminate this Agreement for good reason. As
used in this Agreement, the term "Company" shall mean the Company as
hereinbefore defined and any successor or assign to its business and/or assets
as aforesaid which executes and delivers the agreement provided for in this
Section 5 or which otherwise becomes bound by all the terms and provisions of
this Agreement by operation of law.

         6. MISCELLANEOUS.

                  6.01 GOVERNING LAW. This Agreement shall be construed in
accordance with and governed for all purposes by the laws of the State of
Florida.

                  6.02 NOTICES. Any notice, request, or instruction to be given
hereunder shall be in writing and shall be deemed given when personally
delivered or three days after being sent by United States certified mail,
postage prepaid, with return receipt requested to, the parties at their
respective addresses set forth below:

                           (a)      To the Company:

                                    Mayor's Jewelers, Inc.
                                    14051 Northwest 14th Street
                                    Sunrise, Florida   33323

                                    Attention:  CEO

                           (b)      To the Executive:

                                    Joseph A. Keifer, III
                                    3430 Peel Street, Apt. 15D
                                    Montreal, Quebec H3A 3K8

                  6.03 SEVERABILITY. If any paragraph, subparagraph or provision
hereof is found for any reason whatsoever to be invalid or inoperative, that
paragraph, subparagraph or provision shall be deemed severable and shall not
affect the force and validity of any other provision of this Agreement. If any
covenant herein is determined by a court to be overly broad thereby making the
covenant unenforceable, the parties agree and it is their desire that such court
shall substitute a reasonable judicially enforceable limitation in place of the
offensive part of the covenant and that as so modified the covenant shall be as
fully enforceable as if set forth herein by the parties themselves in the
modified form. The covenants of Executive in this Agreement shall each be
construed as an agreement independent of any other provision in this Agreement,
and the existence of any claim or cause of action of Executive against the
Company, whether predicated on this Agreement or otherwise, shall not constitute
a defense to the enforcement by the Company of the covenants in this Agreement.

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                  6.04 ENTIRE AGREEMENT, AMENDMENT AND WAIVER. This Agreement
constitutes the entire agreement and supersedes all prior agreements of the
parties hereto relating to the subject matter hereof, and there are no oral
terms or representations made by either party other than those herein. This
Agreement may not be amended, supplemented or waived except by a writing signed
by the party against which such amendment or waiver is to be enforced. The
waiver by any party of a breach of any provision of this Agreement shall not
operate to, or be construed as a waiver of, any other breach of that provision
nor as a waiver of any breach of another provision.

                  6.05 ARBITRATION OF DISPUTES. Any controversy or claim arising
out of or relating to this Agreement, or breach thereof (other than those
arising under Section 4, to the extent necessary for the Company to avail itself
of the rights and remedies provided under Section 4), shall be submitted to
arbitration in Broward County, Florida in accordance with the Rules of the
American Arbitration Association, and judgment upon the award may be entered in
any court having jurisdiction thereof, provided, however, that the parties agree
that (i) the panel of arbitrators shall be prohibited from disregarding, adding
to or modifying the terms of this Agreement; (ii) the panel of arbitrators shall
be required to follow established principles of substantive law and the law
governing burdens of proof; (iii) only legally protected rights may be enforced
in arbitration; (iv) the panel of arbitrators shall be without authority to
award punitive or exemplary damages; (v) the chairperson of the arbitration
panel shall be an attorney licensed to practice law in Florida who has
experience in similar matters; and (vii) any demand for arbitration made by the
executive must be filed and served, if at all, within 365 days of the occurrence
of the act or omission complained of. Any claim or controversy not submitted to
arbitration in accordance with this Section shall be considered waived and,
thereafter, no arbitration panel or tribunal or court shall have the power to
rule or make any award on any such claim or controversy. The award rendered in
any arbitration proceeding held under this Section shall be final and binding,
and judgment upon the award may be entered in any court having jurisdiction
thereof, PROVIDED that the judgment conforms to established principles of law
and is supported by substantial record evidence.

                  6.06 ENFORCEMENT.

                  (a) This Agreement shall inure to the benefit of and be
enforceable by the Executive's personal and legal representatives, executors,
administrators, successors, heirs, distributees, devisees and legatees. If the
Executive should die while any amounts are still payable to him hereunder, all
such amounts shall be paid in accordance with the terms of this Agreement to the
Executive's estate or beneficiary.

                  (b) In the event proceedings are initiated by either party to
enforce the provisions of this Agreement, each party shall be responsible for
paying its own costs, expenses and attorney's fees related to or connected with
the proceedings.

                  6.07 SURVIVAL OF RIGHTS AND OBLIGATIONS. All rights and
obligations of the Executive or the Company arising during the term of this
Agreement shall continue to have full force and effect after the date that this
Agreement terminates or expires.

                  6.08 COUNTERPARTS. This Agreement may be executed in two
counterparts, each of which is an original but which shall together constitute
one and the same instrument.

                                      -9-
<PAGE>

                  6.09 RELEASE/COVENANTS. As a condition to his entitlement to
receive termination payments, Executive shall (i) have executed and delivered to
the Company a waiver and release satisfactory to the Company waiving and
releasing all claims against the Company and its direct or indirect subsidiaries
and their respective officers, agents, directors and Executives, and such waiver
and release shall have become irrevocable, and (ii) comply with Sections 4 and
6.11.

                  6.10 WRITTEN RESIGNATION. In the event this Agreement is
terminated for any reason (except by death), the Executive agrees that if at the
time Executive is a director or officer of the Company or any of its direct or
indirect subsidiaries, Executive will immediately deliver a written resignation
as such director or officer, such resignation to become effective immediately.

                  6.11 RETURN OF DOCUMENTS AND PROPERTY. Upon the termination of
the Executive's employment with the Company, or at any time upon the request of
the Company, the Executive (or Executive's heirs or personal representatives)
shall deliver to the Company (a) all documents and materials (including, without
limitation, computer files) containing confidential information relating to the
business and affairs of the Company and its direct and indirect subsidiaries,
and (b) all documents, materials and other property (including, without
limitation, computer files) belonging to the Company or its direct or indirect
subsidiaries, which in either case are in the possession or under the control of
the Executive (or Executive's heirs or personal representatives).

                  6.12 EXECUTIVE'S REPRESENTATIONS. The Executive represents and
warrants to the Company that (i) he is able to perform fully his duties and
responsibilities contemplated by this Agreement and (ii) there are no
restrictions, covenants, agreements or limitations of any kind on his right or
ability to enter into and fully perform the terms of this Agreement.

                                    Execution

         Upon execution below by both parties, this Agreement will enter into
full force and effect as of November 18, 2002.

                                            MAYOR'S JEWELERS, INC.

                                            By:/s/ THOMAS A. ANDRUSKEVICH
                                               ---------------------------------
                                                     CEO

                                            EXECUTIVE

                                            /s JOSEPH A. KEIFER, III
                                            ------------------------------------
                                            Joseph A. Keifer, III

                                      -10-

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