Document:

Exhibit
        A

    

     

    CONSULTING
      AGREEMENT

     

    This
      CONSULTING AGREEMENT (this “Agreement”) is entered into as of December 7, 2007
      (“Effective Date”) by and between PROELITE, INC., a New Jersey corporation, with
      its principal office at 12121 Wilshire Boulevard, Suite 1001, Los Angeles,
      California 90025 (the “Company” or “PE”), and FFP, INC., a Hawaii corporation
      (“Consultant,” together with the Company, the “Parties”), with reference to the
      following facts:

     

    WHEREAS,
      concurrently herewith, the Company is acquiring all or substantially all of
      the
      business and assets of Future Fight Productions, Inc., pursuant to an Asset
      Purchase Agreement, dated as of September 13, 2007, between Consultant and
      the
      Company (the “Purchase Agreement”), and including the tradename, “Future Fight
      Productions” (hereafter, “Future Fight Productions” shall refer to such business
      operations and assets); and

     

    WHEREAS,
      in connection with the Company’s acquisition of such business and assets of
      Consultant, and as a condition thereto, the Company desires that Consultant
      be
      retained by the Company; and

     

    WHEREAS,
      Consultant has certain knowledge, expertise, experience and reputation of which
      the Company desires to avail itself; and

     

    WHEREAS,
      Consultant and Company desire to set forth their future independent contractor
      relationship;

     

    NOW,
      THEREFORE, the Company and Consultant desire to set forth in this Agreement
      the
      terms and conditions of Consultant's engagement by the Company.

     

    ARTICLE
      I

    ENGAGEMENT;
      TERM; DUTIES

     

    1.1  Engagement.
      The
      Company hereby agrees that, commencing on December 7, 2007 (the “Commencement
      Date”) and, subject to Section 4.1, ending on October 31, 2012 (the “Term”), the
      Company shall engage Consultant to provide certain consulting services, and
      Consultant hereby accepts such engagement by the Company, upon the terms and
      subject to the conditions hereinafter set forth.

     

    1.2  Consulting
      Services.
      Consultant’s duties and services for the Company shall include and not be
      limited to the following:

     

    1.2.1  Organizing,
      managing, promoting live events for Future Fight Productions and EliteXC Live,
      a
      subsidiary of the Company (“EliteXC”).

     

    1.2.2  Providing
      Consulting Services for all events that are promoted, organized or managed
      by
      EliteXC;

     

    1.2.3  Signing
      fighters to EliteXC and Future Fight Productions;

     

    
      
         

      

      
         

        
          

        

      

      
         

      

    

    1.2.4  Seeking
      and exploring business opportunities that are relevant to the Company’s
      business, including but not limited to sponsorships, strategic deals and
      distribution deals;

     

    1.2.5  Reporting
      to the President of EliteXC, Gary Shaw, on a routine basis, to be determined
      by
      Mr. Shaw; and

     

    1.2.6  Traveling
      to PE's headquarters periodically at the request of the Company, as may be
      requested from time to time by the President of EliteXC.

     

    1.3  Covenants
      of Consultant.

     

    1.3.1  Reports.
      Consultant shall use its best efforts and skills to truthfully, accurately,
      and
      promptly make, maintain, and preserve all records and reports that the Company
      may, from time to time, request or require, fully account for all money,
      records, equipment, materials, programming including master tapes, or other
      property belonging to the Company of which it may have custody, and promptly
      pay
      and deliver the same whenever it may be directed to do so by the management
      of
      PE.

     

    (a)  In
      accordance with Sections 1.2.5 and 1.3.1, Consultant shall submit to the Chief
      Financial Officer of the Company all documents, invoices, agreements,
      understandings, and contracts and all other records received from third parties
      in connection with any Company events, which shall include events promoted
      under
“Future Fight Productions”, “ICON”, “EliteXC” or any events promoted by the
      Company or an affiliate thereof.

     

    1.3.2  Rules
      and Regulations.
      Consultant shall obey and be bound by all rules, regulations and special
      instructions of the Company and all other rules, regulations, guides, handbooks,
      procedures, policies and special instructions applicable to the Company’s
      business in connection with its duties hereunder and shall endeavor to improve
      its ability and knowledge of the Company’s business in an effort to increase the
      value of its services for the mutual benefit of the Company and the
      Consultant.

     

    1.3.3  Opportunities.
      Consultant shall make all business opportunities of which it becomes aware
      that
      are relevant to the Company’s business available to the Company, and to no other
      person or entity or to itself individually.

     

    1.3.4  Time.
      The
      Consultant agrees to devote such time and attention to Consulting Services
      hereunder as is required to fulfill its obligations under this Agreement in
      a
      timely and professional manner, recognizing that the time demands may vary
      month-to-month.

     

    1.4  Representative
      of Consultant.
      Consultant shall perform its duties through its representative, THOMAS JAY
      THOMPSON (“Thompson”). In this Agreement, “Consultant” means and includes
      Thompson.

     

    
      
         

      

      
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    ARTICLE
      II

    COMPENSATION

     

    2.1  Consulting
      Fee.
      In
      consideration of the Consulting Services to be rendered hereunder, the Company
      shall pay to Consultant a consulting fee of Eleven Thousand Six Hundred
      Sixty-Six and 66/100 Dollars ($11,666.66) per month for the Term, payable in
      arrears on the last day of each month, with the first payment to be made on
      December 31, 2007 (“Consulting Fee”). If Thompson ceases to be the
      representative of Consultant, then, at Company’s election, this Agreement shall
      terminate. 

     

    2.1.1 For
      a
      period of five (5) years, Consultant shall receive twenty percent (20%) of
      the
      earnings before interest, taxes, depreciation and amortization related to the
      events that the Consultant promotes under “Future Fight Productions” or “ICON”
(“EBITDA”), after deducting: (i) the Consulting Fee paid under this Agreement
      and (ii) any additional sales, general and administrative expenses incurred
      by
      the Company. The EBITDA payable to Consultant in accordance with this Section
      2.1.1, shall be payable to Consultant within ninety (90) days after the end
      of
      each fiscal year (December 31).

     

    2.2  Consulting
      Shares.
      In
      addition to the Consulting Fee and the EBITDA payable under Section 2.1.1,
      if
      any, Company shall pay Consultant Consulting Shares, which shall mean Fifty
      Thousand shares of Company’s common stock.

     

    2.2.1  Payment.
      The
      Consulting Shares shall be made in equal payments on each of the first three
      (3)
      anniversaries of the Effective Date of this Agreement.

     

    2.2.2  Forfeiture.
      The
      Consulting Shares shall be subject to forfeiture as follows:

     

    (a)  Upon
      the
      termination of this Agreement sooner than the third (3rd) anniversary of its
      Effective Date, all shares not yet paid shall be forfeited, except as otherwise
      provided in (i) and (ii), immediately below.

     

    (i)  A
      pro
      rata portion of the shares that would have been payable on the anniversary
      of
      the Closing Date next following the date on which the Consulting Agreement
      is
      terminated shall be paid to Consultant, such pro rata portion being equal to
      the
      product of one-third of the Consulting Shares and a fraction, the numerator
      of
      which is the number of days that have elapsed since the immediately preceding
      anniversary of the Closing Date through the date of the termination of the
      Consulting Agreement and the denominator of which is 365 (or 366 in the case
      of
      leap years).

     

    (ii)  If
      the
      Consulting Agreement is terminated by Company “Without Cause” (as defined in
      Section 4.5 of this Agreement), then fifty percent (50%) of all shares that
      would have been payable after the date on which the Consulting Agreement is
      terminated shall be paid to Consultant.

     

    The
      shares identified in (i) and (ii), above, shall be paid on the dates on which
      such shares would have been paid in accordance with Section 2.2.1, above, had
      no
      forfeitures occurred.

     

    
      
         

      

      
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    (b)  Any
      payment of Consulting Shares made by Company to Consultant shall be forfeited
      by
      Consultant, and Consultant shall be obligated to return to Company, without
      the
      necessity of any demand therefor, the certificate evidencing such shares, if,
      within one year of such payment Consultant shall engage or attempt to engage
      in
      any of the following (each, a “Prohibited Transaction”): (x) sell, exchange,
      assign, or otherwise transfer ownership of such Consulting Shares to any person;
      (y) hypothecate, mortgage, or otherwise transfer, offer, or pledge such
      Consulting Shares as security for indebtedness or for any other purpose; or
      (z)
      file a petition for protection from creditors under any of the United States
      or
      any State. A Prohibited Transaction shall be null and void ab initio, and the
      Company shall not, and shall not be required to, recognize or otherwise give
      effect to any such transfer.

     

    2.2.3  Restricted
      Stock; Lock-up.
      The
      Consulting Shares shall be “restricted stock” for purposes of the Securities Act
      of 1933, as amended (“Securities Act”), and the Consulting Stock shall be
      subject to a stop transfer order, which Company shall deliver to its transfer
      agent. The certificates evidencing the Consulting Shares shall bear a legend
      representing (A) that the shares may not be sold, offered for sale or otherwise
      transferred or disposed of unless a registration statement is in effect under
      the Securities Act or Company has received an opinion of counsel satisfactory
      to
      it that an exemption from such registration is applicable to such shares and
      (B)
      that the Company’s transfer agent, prior to acting upon a request to transfer
      the stock to the name of a new owner, must notify Company and must decline
      to
      effect such transfer absent the approval of Company. The Consulting Shares
      shall
      be subject to certain lock-up provisions pursuant to a separate Lock-up
      Agreement.

     

    ARTICLE
      III

    BUSINESS
      EXPENSES

     

    3.1  Business
      Expenses.
      Consultant will be reimbursed for all reasonable, out-of-pocket business
      expenses incurred in the performance by Thompson of his duties on behalf of
      the
      Company, subject to the following: (a) all expenses are to be submitted to
      the
      Company every two (2) weeks on formal expense sheets; and (b) all expenses
      over
      Two Hundred and Fifty Dollars ($250.00) require prior approval and submission
      of
      appropriate supporting documentation to the Chief Financial Officer of the
      Company.

     

    ARTICLE
      IV

    TERMINATION
      OF ENGAGEMENT

     

    4.1  Termination
      by the Consultant.
      The
      Consultant may terminate this Agreement “For Good Reason” upon fifteen (15)
      days’ written notice to the Company subject to the other Sections in this
      Article IV.

     

    4.2  Definition
      of “For Good Reason”.
      In this
      Agreement, “For Good Reason” shall mean any of the following reasons: (i) the
      Company materially decreases the Consultant’s authority or responsibilities
      and/or assigns to the Consultant duties inconsistent with Consultant’s position
      or (ii) the Company’s breach of this Agreement which continues uncured for
      fifteen (15) days after receipt by the Company of written notice from Consultant
      identifying such breach with reasonable specificity and demanding an immediate
      cure thereof.

     

    
      
         

      

      
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    4.3  Termination
      by Company.
      The
      Company may terminate this Agreement “With Cause” upon fifteen (15) days’
written notice to Consultant subject to the other Sections in this Article
      IV.

     

    4.4  Definition
      of “With Cause”.
      In this
      Agreement, “With Cause” shall mean any of the following causes: (i) Thompson
      ceases to be a representative of Consultant or (ii) Consultant’s breach of this
      Agreement which continues uncured for fifteen (15) days after receipt by
      Consultant of written notice from the Company identifying such breach with
      reasonable specificity and demanding an immediate cure thereof.

     

    4.5  Definition
      of “Without Cause”.
      In this
      Agreement, “Without Cause” shall mean any and/or all causes that are not
      specified in the definition of the term “With Cause” in Section 4.4
      above.

     

    4.6  Termination
      Prior to October 31, 2008.
      Notwithstanding the foregoing Sections in this Article IV, should Company
      terminate this Agreement prior to October 31, 2008, whether “With Cause” or
“Without Cause”, Company shall pay Consultant the entire Consulting Fee that
      would have been payable through the end of such date. The payment referred
      to in
      the foregoing sentence shall be payable in arrears on the last day of each
      month
      and shall be in addition to other termination payments that may be applicable
      as
      specified in Sections 4.7 and 4.8 below.

     

    4.7  Termination
      by Company “Without Cause”.
      Should
      Company terminate this Agreement “Without Cause”, Company shall pay Consultant
      fifty percent (50%) of the remaining Consulting Fee that would have been payable
      through the end of the Term, such payment to be made in equal amounts on
      December 31 of each calendar year within the original Term.

     

    4.8  Termination
      by Consultant “For Good Reason”.
      Should
      Consultant terminate this Agreement “For Good Reason”, Company shall pay
      Consultant fifty percent (50%) of the remaining Consulting Fee that would have
      been payable through the end of the Term, such payment to be made in equal
      amounts on December 31 of each calendar year within the original
      Term.

     

    ARTICLE
      V

    INVENTIONS
      AND TRADEMARK; CONFIDENTIAL INFORMATION; 

    NON-DISCLOSURE;
      UNFAIR COMPETITION; CONFLICT OF INTEREST

     

    5.1  Inventions
      and Trademark.
      All
      ideas, inventions, trademarks, proprietary information, know-how, processes
      and
      other developments or improvements developed by Consultant, alone or with
      others, during the Term, that are within the scope of Company’s business
      operations or that relate to Company’s work or projects, are the exclusive
      property of Company. In that regard, Consultant agrees to disclose promptly
      to
      Company any and all inventions, discoveries, trademarks, proprietary
      information, know-how, processes or improvements, patentable or otherwise,
      that
      it may make from the beginning of Consultant’s engagement until the termination
      thereof, that relate to the business of Company, whether such is made solely
      or
      jointly with others. Consultant further agrees that, during the Term, it will
      provide Company with a reasonable level of assistance, at Company’s sole option
      and expense, to obtain patents in the United States of America, or elsewhere
      on
      any such ideas, inventions, trademarks and other developments, and agrees to
      execute all documents necessary to obtain such patents in the name of
      Company.

     

    
      
         

      

      
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    5.2  Confidential
      Information.
      Consultant shall hold and keep confidential for the benefit of Company all
      secret or confidential information, files, documents other media in which
      confidential information is contained, knowledge or data (collectively the
      “Confidential Information”) relating to the Company or any of its affiliated
      companies, and their respective businesses, which shall have been obtained
      by
      Consultant during its engagement by Company or any of its affiliated companies.
      Confidential Information does not include information that is already public
      knowledge at the time of disclosure (other than by acts by Consultant or
      Thompson in violation of this Agreement) or that is provided to Consultant
      by a
      third party without an obligation with Company to maintain the confidentiality
      of such information. After termination of Consultant’s engagement with Company,
      Consultant shall not, without the prior written consent of Company, or as may
      otherwise be required by law or legal process, communicate or divulge any
      Confidential Information to anyone other than Company and those designated
      by
      it. Consultant shall acknowledge that all confidential documents are and shall
      remain the sole and exclusive property of Company regardless of who originally
      acquired the confidential documents. Consultant agrees to return to Company
      promptly upon the expiration or termination of its engagement or at any other
      time when requested by Company, any and all property of Company, including,
      but
      not limited to, all confidential documents and copies thereof in its possession
      or control. Any loss resulting from a breach of the foregoing obligations by
      Consultant to protect the Confidential Information could not be reasonably
      or
      adequately compensated in damages in an action at law. Therefore, in addition
      to
      other remedies provided by law or this Agreement, Company shall have the right
      to obtain injunctive relief, in the appropriate court, at any time, against
      the
      dissemination by Consultant of the Confidential Information, or the use of
      such
      information by Consultant in violation hereof.

     

    5.2.1  Restriction
      on Use of Confidential/Trade Secret Information.
      Consultant agrees that its use of confidential/trade secret information is
      subject to the following restrictions for an indefinite period of time so long
      as the confidential/trade secret information has not become generally known
      to
      the public:

     

    (a)  Non-Disclosure.
      Consultant agrees that it will not publish or disclose, or allow to be published
      or disclosed, confidential/trade secret information to any person without the
      prior written authorization of the Company unless pursuant to the services
      and
      Consultant’s duties to the Company under this Agreement.

     

    (b)  Non-Removal/Surrender.
      Consultant agrees that it will not remove any confidential/trade secret
      information from the offices of the Company or the premises of any facility
      in
      which the Company is performing services, except pursuant to its duties under
      this Agreement. Consultant further agrees that it shall surrender to the Company
      all documents and materials in its possession or control which contain
      confidential/trade secret information and which are the property of the Company
      upon the termination of this Agreement, and that it shall not thereafter retain
      any copies of any such materials.

     

    
      
         

      

      
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    5.2.2  Non-Solicitation
      of Customers/Prohibition Against Unfair Competition.
      Consultant agrees that at no time after its engagement with the Company will
      it
      engage in competition with the Company while making any use of the Company’s
      confidential/trade secret information. Consultant agrees that it will not
      directly or indirectly accept or solicit, whether as an employee, independent
      contractor or in any other capacity, the business of any customer of the Company
      with whom Consultant worked or otherwise had access to the Company’s
      confidential/trade secret information pertaining to its business with that
      customer during the last year of Consultant’s engagement with the
      Company.

     

    5.3  Non-Solicitation
      During Engagement.
      Consultant shall not during its engagement inappropriately interfere with the
      Company’s business relationship with its customers or suppliers or solicit any
      of the employees of the Company to leave the employ of the Company.

     

    5.4  Non-Solicitation
      of Employees.
      Consultant agrees that, for one year following the termination of this
      engagement, it shall not, directly or indirectly, ask or encourage any of the
      Company’s employees to leave their employment with the Company or solicit any of
      the Company’s employees for employment.

     

    5.5  Breach
      of Provisions.
      If the
      Consultant breaches any of the provisions of this Section 5, or in the event
      that any such breach is threatened by the Consultant, in addition to and without
      limiting or waiving any other remedies available to the Company at law or in
      equity, the Company shall be entitled to immediate injunctive relief in any
      court, domestic or foreign, having the capacity to grant such relief, to
      restrain any such breach or threatened breach and to enforce the provisions
      of
      this Section 5.

     

    5.6  Reasonable
      Restrictions.
      The
      parties acknowledge that the foregoing restrictions, as well as the duration
      and
      the territorial scope thereof as set forth in this Section 5, are under all
      of
      the circumstances reasonable and necessary for the protection of the Company
      and
      its business.

     

    ARTICLE
      VI

    INDEPENDENT
      CONTRACTOR

     

    6.1  Independent
      Contractor.
      The
      Consultant’s relationship with the Company will be that of an independent
      contractor, and neither Consultant nor Thompson shall be partners or joint
      venturers with Company. Thompson shall not be an employee of the
      Company.

     

    6.2  No
      Authority.
      Neither
      the Consultant nor Thompson, nor any partner, agent or employee of the
      Consultant, has authority to enter into contracts that bind the Company or
      EliteXC or create obligations on the part of the Company or EliteXC without
      the
      prior written authorization of the Company or EliteXC.

     

    6.3  No
      Benefits.
      The
      Consultant and Thompson acknowledge and agree that Thompson will not be eligible
      for any Company employee benefits, regardless of whether the status of Thompson
      is redetermined by the Internal Revenue Service or other regulatory authority
      to
      be that of employee.

     

    
      
         

      

      
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    6.4  Withholding.
      Consultant shall have full responsibility for applicable taxes on all amounts
      paid to Consultant under this Agreement, and by Consultant to Thompson, and
      for
      compliance with all applicable labor and employment requirements with respect
      to
      Thompson, including, without limitation, all requirements respecting the
      withholding and payment of taxes.

     

    ARTICLE
      VII

    MISCELLANEOUS

     

    7.1  Binding
      Effect; Assignment.
      This
      Agreement shall be binding upon and inure to the benefit of the Parties and
      their respective legal representatives, heirs, distributees, successors and
      assigns. Consultant may not assign any of its rights and obligations under
      this
      Agreement. The Company may assign its rights and obligations under this
      Agreement to any successor entity.

     

    7.2  Notices.
      Any
      notice provided for herein shall be in writing and shall be deemed to have
      been
      given or made (a) when personally delivered or (b) when sent by telecopier
      and
      confirmed within 48 hours by letter mailed or delivered to the party to be
      notified at its or his/her address set forth herein; or three days after being
      sent by registered or certified mail, return receipt requested, (or by
      equivalent courier with delivery documentation such as FEDEX or UPS) to the
      address of the other party set forth or to such other address as may be
      specified by notice given in accordance with this Section 7.2:

     

    
      	
              If
                to the Company:

            	
              ProElite,
                Inc.

              12121
                Wilshire Boulevard, Suite 1001 

              Los
                Angeles, California 90025

              Telephone: (310)
                526-8700

              Facsimile: (310)
                526-8740

              Attention: Douglas
                DeLuca

            
	 	 
	
              If
                to Consultant:

            	
              FFP,
                Inc.

              c/o
                Thomas Jay Thompson 

              1311
                Lunalilo Home Road 

              Honolulu,
                Hawaii 96825

              Telephone: (808)
                233-8336

              Facsimile: (808)
                ___-____

            

    

     

    7.3  Severability.
      If any
      provision of this Agreement, or portion thereof, shall be held invalid or
      unenforceable by a court of competent jurisdiction, such invalidity or
      unenforceability shall attach only to such provision or portion thereof, and
      shall not in any manner affect or render invalid or unenforceable any other
      provision of this Agreement or portion thereof, and this Agreement shall be
      carried out as if any such invalid or unenforceable provision or portion thereof
      were not contained herein. In addition, any such invalid or unenforceable
      provision or portion thereof shall be deemed, without further action on the
      part
      of the parties hereto, modified, amended or limited to the extent necessary
      to
      render the same valid and enforceable.

     

    7.4  Waiver.
      No
      waiver by a party hereto of a breach or default hereunder by the other party
      shall be considered valid, unless expressed in a writing signed by such first
      party, and no such waiver shall be deemed a waiver of any subsequent breach
      or
      default of the same or any other nature.

     

    
      
         

      

      
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    7.5  Entire
      Agreement.
      This
      Agreement, the Asset Purchase Agreement and the Noncompetition, Nonsolicitation
      And Nondisclosure Agreement by and between the Company and the Consultant,
      set
      forth the entire agreement between the Parties with respect to the subject
      matter hereof, and supersedes any and all prior agreements between the Company
      and Consultant, whether written or oral, relating to any or all matters covered
      by and contained or otherwise dealt with in this Agreement. This Agreement
      does
      not constitute a commitment of the Company with regard to Consultant’s
      engagement, express or implied, other than to the extent expressly provided
      for
      herein.

     

    7.6  Amendment.
      No
      modification, change or amendment of this Agreement or any of its provisions
      shall be valid, unless in writing and signed by the party against whom such
      claimed modification, change or amendment is sought to be enforced.
      Notwithstanding the foregoing sentence, no change shall be made with respect
      to
      the time or form of any payments due hereunder.

     

    7.7  Authority.
      The
      Parties each represent and warrant that it or he has the power, authority and
      right to enter into this Agreement and to carry out and perform the terms,
      covenants and conditions hereof.

     

    7.8  Attorneys’
      Fees.
      If
      either party hereto commences a mediation or other action against the other
      party to enforce any of the terms hereof or because of the breach by such other
      party of any of the terms hereof, the prevailing party shall be entitled, in
      addition to any other relief granted, to all actual out-of-pocket costs and
      expenses incurred by such prevailing party in connection with such action,
      including, without limitation, all reasonable attorneys’ fees, and a right to
      such costs and expenses shall be deemed to have accrued upon the commencement
      of
      such action and shall be enforceable whether or not such action is prosecuted
      to
      judgment.

     

    7.9  Titles.
      The
      titles of the sections of this Agreement are inserted merely for convenience
      and
      ease of reference and shall not affect or modify the meaning of any of the
      terms, covenants or conditions of this Agreement.

     

    7.10  Gender
      and Number.
      As used
      in this Agreement, the masculine, feminine, or neuter gender, and the singular
      or plural number, shall each include the other.

     

    7.11  Mediation.
      To the
      fullest extent permitted by law, Consultant and the Company agree to
      confidential mediation in accordance with the Rules, Procedures and Protocols
      for Mediation of Dispute Prevention & Resolution, Inc., then in effect of
      any and all controversies, claims or disputes between them arising out of or
      in
      any way related to this Agreement, the engagement relationship between the
      Company and Consultant and any disputes upon termination of engagement,
      including but not limited to breach of contract, tort, discrimination,
      harassment, wrongful termination, demotion, discipline, failure to accommodate,
      family and medical leave, compensation or benefits claims, constitutional
      claims; and any claims for violation of any local, state or federal law,
      statute, regulation or ordinance or common law. For the purpose of this
      agreement to mediate, references to “Company” include all parent, subsidiary or
      related entities and their employees, supervisors, officers, directors, agents,
      pension or benefit plans, pension or benefit plan sponsors, fiduciaries,
      administrators, affiliates and all successors and assigns of any of them, and
      this agreement to mediate shall apply to them to the extent Consultant’s claims
      arise out of or relate to their actions on behalf of the Company. The Parties
      agree to hold the mediation in Honolulu, Hawaii. The Parties also agree that
      a
      good faith attempt to resolve all issues in mediation is a mandatory
      prerequisite to further adversarial proceedings of any kind, including
      commencement of litigation.

     

    
      
         

      

      
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    7.12  This
      Agreement shall not be terminated by any voluntary or involuntary dissolution
      of
      the Company resulting from either a merger or consolidation in which the Company
      is not the consolidated or surviving corporation, or a transfer of all or
      substantially all of the assets of the Company. In the event of any such merger
      or consolidation or transfer of assets, Consultant’s rights, benefits and
      obligations hereunder shall be assigned to the surviving or resulting
      corporation or the transferee of the Company’s assets.

     

    IN
      WITNESS WHEREOF, the parties hereto have executed this Consulting Agreement
      as
      of the day and year first above written.

     

    

    
      	
              FFP,
                Inc.

               

               

              By: 
                /s/ Thomas Jay Thompson                       

              Name:
                Thomas
                Jay Thompson

              Title:  
                President
                and sole shareholder

            	
              ProElite,
                Inc.,

              a
                New Jersey corporation

               

              By:  /s/ Edward
                Hanson                             

              Name: Edward Hanson

              Title: CFO

            
	
               

               

              /s/ Thomas
                Jay Thompson                       

              Thomas
                Jay Thompson

            	 

    

    

    

    
      
         

      

      
        10BRIDGE
      LOAN AGREEMENT 

     

    THIS
      BRIDGE LOAN AGREEMENT (this “Agreement”) is made this 24th day of
      September, 2007, by and among KnowFat Franchise Company, Inc., a Delaware
      corporation (“Borrower”), and UFood Franchise Company (f/k/a Axxent Media
      Corporation), a Nevada corporation (“Lender”). 

     

    W
      I T N E
      S S E T H: 

     

    WHEREAS,
      Lender and Borrower have agreed upon certain of the terms and conditions of
      a
      merger (the “Merger”) and related transactions (collectively, the
“Transactions”); 

     

    WHEREAS,
      simultaneously herewith Lender is engaged in an offering (the “Note Offering”)
      of its 9% Convertible Promissory Notes, which offering is being conducted
      pursuant to the exemption from registration provided by Rule 506 of Regulation
      D, Regulation S and/or Section 4(2) under the Securities Act of 1933, as amended
      (the “Securities Act”); and 

     

    WHEREAS,
      to provide Borrower with sufficient working capital to enable Borrower to
      fulfill its obligations under certain contractual agreements incident to its
      business while Lender and Borrower prepare the documentation necessary and
      appropriate to consummate the Transactions and obtain all necessary approvals
      from stockholders and third parties, Lender has agreed to utilize the net
      proceeds of the Note Offering to provide Borrower with a temporary loan in
      the
      principal amount equal to the gross proceeds of the Note Offering to meet
      working capital requirements agreed upon by Borrower and Lender; 

     

    NOW,
      THEREFORE, in consideration of the premises and other good and valuable
      consideration, the receipt and sufficiency of which are hereby acknowledged,
      Borrower and Lender, intending to be legally bound, agree as follows:

     

    ARTICLE
      I – LOAN 

     

    1.1.
      Loan.
      Lender
      agrees, on the terms and conditions of this Agreement, to make loans to Borrower
      in the amount of up to Two Million Dollars ($2,000,000) (the “Loan”). Upon the
      execution and delivery of this Agreement, Lender shall disburse One Million
      Dollars ($1,000,000) of the Loan to Borrower. The aggregate Loan shall be
      equivalent to the gross proceeds of the Note Offering, without regard to the
      payment of any fees or expenses from such gross proceeds. 

     

    1.2.
      The
      Note.
      Borrower has authorized the issuance promissory notes (each, a “Note”) made in
      favor of Lender by Borrower, which shall be in the form set forth in
Exhibit
      A
      attached
      hereto. Each disbursement of the Loan shall bear interest at the rate of nine
      percent (9%) per annum, and shall be due and payable to the order of Lender
      120
      days after the date of such disbursement (the “Due Date”), unless such Due Date
      is extended by Lender and Borrower in writing; provided, however, that from
      and
      after an Event of Default, as defined in Article IV hereof, such interest rate
      shall increase to fifteen percent (15%) per annum. 

     

    1.3.
      Payments.
      Borrower will begin making consecutive monthly interest only payments on the
      Loan of accrued interest commencing thirty (30) days after the date of a
      disbursement and continuing through the Due Date, and Borrower shall repay
      the
      unpaid principal amount of the Loan on the Due Date, together with accrued
      and
      unpaid interest; provided, that upon the closing of the Merger, all amounts
      outstanding under the Loan shall be forgiven, and the Note shall be cancelled
      and deemed repaid in full. 

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

    1.4.
      Conditions
      to Loan.
      Notwithstanding the foregoing, the obligation of Lender to disburse the Loan
      to
      Borrower is subject to the satisfaction of the following conditions, each of
      which may be waived by Lender: 

     

    (a)
      Borrower shall have obtained (and shall have provided copies thereof to Lender)
      all waivers, consents or approvals from third parties, and to give all notices
      to third parties, any the failure of which to obtain or to give notice would
      result in a conflict with, result in a breach of, constitute (with or without
      due notice or lapse of time or both) a default under, result in the acceleration
      of obligations under, create in any party the right to terminate, modify or
      cancel, or require any notice, consent or waiver under, any contract or
      instrument to which Borrower or any of its subsidiaries is a party or by which
      Borrower or any of its subsidiaries is bound or to which any of their assets
      is
      subject, except for any conflict, breach, default, acceleration, termination,
      modification or cancellation in any contract or instrument which would not
      have
      a Company Material Adverse Effect (as hereinafter defined) and would not
      adversely affect the consummation of the Loan or the other transactions
      contemplated hereby, including but not limited to the Merger. Without limiting
      the foregoing, Borrower shall have obtained all waivers, consents or approvals
      from (i) TD Banknorth, N.A., (ii) George Foreman Ventures, LLC and (iii) Alan
      Antokal in connection with the Loan, the Merger and the other transactions
      contemplated hereby. 

    (b)
      Borrower shall have received approval of the Merger by at least 95% of the
      votes
      of each class of outstanding capital stock of Borrower. 

    (c)
      Borrower shall have entered into employment agreements with Messrs. George
      Naddaff, Eric Spitz and such other key employees, to be agreed upon between
      Borrower and Lender, on terms satisfactory to Borrower, Lender and the
      respective employees. 

    

    ARTICLE
      II – REPRESENTATIONS AND WARRANTIES OF BORROWER 

     

    Borrower
      represents and warrants to Lender as follows: 

     

    2.1.
      Organization.
      Each of
      Borrower and its Subsidiaries, as defined below, is a corporation duly existing
      under the laws of its jurisdiction of incorporation and qualified and licensed
      to do business in any jurisdiction in which the conduct of its business or
      its
      ownership of property requires that it be so qualified, except where the failure
      to be so qualified would not have a material adverse effect on the business,
      operations, condition (financial or otherwise), property or prospects of
      Borrower or any Subsidiary (as defined below), or the ability of Borrower and
      any Subsidiary to carry out their respective obligations under the Loan
      Documents (as defined in Section 2.3 below) (a “Company Material Adverse
      Effect”). 

     

    2.2.
      Subsidiaries.
      Borrower’s only Subsidiaries are KFLG Watertown, Inc., KnowFat of Downtown
      Crossing, Inc., and KnowFat of Landmark Center, Inc. For purposes of this
      Agreement, a “Subsidiary” means any corporation, partnership, joint venture or
      other entity in which Borrower has, directly or indirectly, an equity interest
      representing 50% or more of the capital stock thereof or other equity interests
      therein. 

     

    2.3.
      Authorization.
      All
      corporate action on the part of Borrower (and its Subsidiaries, as applicable)
      and its officers, directors and stockholders necessary for the authorization,
      execution, delivery and performance of all obligations of Borrower under this
      Agreement, the Note and all other documents executed in connection with the
      Loan
      (collectively, the “Loan Documents”) to which any of them may be a party have
      been taken. This Agreement, the Note and the other Loan Documents, when executed
      and delivered by Borrower, shall constitute legal, valid and binding obligations
      of Borrower, enforceable against Borrower in accordance with their terms, except
      as such enforceability may be limited by applicable bankruptcy, insolvency,
      moratorium or similar laws affecting creditors’ rights and the enforcement of
      debtors’ obligations generally and by general principles of equity, regardless
      of whether enforcement is pursuant to a proceeding in equity or at law.

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

    2.4.
      Absence
      of Conflicts.
      The
      execution, delivery and performance of this Agreement and each of the other
      Loan
      Documents is not in conflict with nor does it constitute a breach of any
      provision contained in Borrower’s organizational documents, nor will it
      constitute an event of default under any material agreement to which Borrower
      is
      a party or by which Borrower is bound. 

     

    2.5.
      Consents
      and Approvals.
      Borrower has obtained all consents, approvals and authorizations of, made all
      declarations or filings with, and given all notices to, all governmental
      authorities and agencies that are necessary for the continued operation of
      Borrower’s business as currently conducted, or are required by law.

     

    2.6.
      Capitalization.
      The
      authorized and outstanding capital stock of Borrower is described on Schedule
      2.6 attached hereto. Except as set forth on Schedule 2.6 or as contemplated
      by
      the Transactions, there are no subscriptions, convertible securities, options,
      warrants or other rights (contingent or otherwise) currently outstanding to
      purchase any of the authorized but unissued capital stock of Borrower. Except
      as
      set forth in Schedule 2.6 or as contemplated by the Transactions, Borrower
      has
      no obligation to issue shares of its capital stock, or subscriptions,
      convertible securities, options, warrants, or other rights (contingent or
      otherwise) to purchase any shares of its capital stock or to distribute to
      holders of any of its equity securities, any evidence of indebtedness or asset.
      No shares of Borrower capital stock are subject to a right of withdrawal or
      a
      right of rescission under any applicable securities law. Except as set forth
      in
      Schedule 2.6, there are no outstanding or authorized stock appreciation, phantom
      stock or similar rights with respect to Borrower. To the Knowledge (as defined
      below) of Borrower, except as described in Schedule 2.6 or otherwise
      contemplated by this Agreement, there are no agreements to which Borrower is
      a
      party or by which it is bound with respect to the voting (including without
      limitation voting trusts or proxies), registration under any applicable
      securities laws, or sale or transfer (including without limitation agreements
      relating to pre-emptive rights, rights of first refusal, co-sale rights or
      “drag-along” rights) of any securities of Borrower. Except as provided in
      Schedule 2.6, to the Knowledge of Borrower, there are no agreements among other
      parties, to which Borrower is not a party and by which it is not bound, with
      respect to the voting (including without limitation voting trusts or proxies)
      or
      sale or transfer (including without limitation agreements relating to rights
      of
      first refusal, co-sale rights or “drag-along” rights) of any securities of
      Borrower. 

     

    2.7.
      Litigation.
      Except
      as disclosed on Schedule 2.7, there are no actions, suits, claims,
      investigations, arbitrations or other legal or administrative proceedings,
      to
      the Knowledge of Borrower, threatened against Borrower at law or in equity,
      and
      to Borrower’s Knowledge, there is no basis for any of the foregoing. Except as
      disclosed on Schedule 2.7, there are no unsatisfied judgments, penalties or
      awards against or affecting Borrower or its businesses, properties or assets.
      Except as disclosed on Schedule 2.7, Borrower is not in default, and no event
      has occurred which with the passage of time or giving of notice or both would
      constitute a default by Borrower with respect to any order, writ, injunction
      or
      decree known to or served upon Borrower of any court or of any foreign, federal,
      state, municipal or other governmental department, commission, board, bureau,
      agency or instrumentality, domestic or foreign. Except as disclosed on Schedule
      2.7, there is no action or suit by Borrower pending or threatened against
      others. Except as disclosed on Schedule 2.7, Borrower has complied with all
      laws, rules, regulations and orders applicable to its current business,
      operations, properties, assets, products and services the violation of which
      would have a Company Material Adverse Effect. There is no existing law, rule,
      regulation or order, and Borrower has no Knowledge of any proposed law, rule,
      regulation or order, whether foreign, federal or state, that would prohibit
      or
      materially restrict Borrower from, or otherwise materially adversely affect
      Borrower in, conducting its businesses in any jurisdiction in which it is now
      conducting business. 

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

    As
      defined in this Agreement, “Knowledge” of Borrower means the actual knowledge by
      a director or officer of Borrower of a particular fact or circumstance or such
      knowledge as may reasonably be imputed to such person as a result of such
      person’s actual knowledge of other facts or circumstances as well as any other
      knowledge which such person would have possessed had such person made reasonable
      inquiry of appropriate employees and agents of Borrower with respect to the
      matter in question. 

     

    2.8.
      Absence
      of Certain Events.
      To
      Borrower’s Knowledge, there is no existing condition, event or series of events
      which reasonably would be expected to have a Company Material Adverse Effect.
      

     

    2.9.
      Title
      to Property and Assets.
      Borrower does not own any real property. Except as set forth on Schedule 2.9,
      Borrower has good and marketable title to all of its personal property and
      assets free and clear of any material restriction, mortgage, deed of trust,
      pledge, lien, security interest or other charge, claim or encumbrance which
      would have a Company Material Adverse Effect. Except as set forth on Schedule
      2.9, with respect to properties and assets it leases, Borrower is in material
      compliance with such leases and holds a valid leasehold interest free of any
      liens, claims or encumbrances which would have a Company Material Adverse
      Effect. 

     

    2.10.
      Governmental
      Permits.
      Borrower (including its Subsidiaries) holds all licenses, franchises, permits
      and other governmental authorizations which are required for the conduct of
      any
      aspect of Borrower’s business, as presently conducted and as presently
      contemplated to be conducted, including, but not limited to, all such business
      operations contemplated by, or incident to, the Transactions. All such licenses,
      franchises, permits and other governmental authorizations are valid and current,
      and Borrower has not received any notice that any governmental authority intends
      to cancel, terminate or not renew any such license, franchise, permit or other
      governmental authorization. Borrower has conducted and is conducting its
      business in material compliance with the requirements, standards, criteria
      and
      conditions set forth in such licenses, franchises, permits and other
      governmental authorizations, and all laws and regulations applicable thereto,
      and is not in violation of any of the foregoing. The consummation of the
      transactions contemplated hereunder will not alter or impair or require changes
      to any such license, franchise, permit or other governmental authorization.
      

     

    ARTICLE
      III – COVENANTS OF BORROWER 

     

    So
      long
      as the Note is outstanding, Borrower agrees that, unless Lender shall give
      its
      prior consent in writing: 

     

    3.1.
      Ordinary
      Course.
      Borrower shall carry on its business in the ordinary course substantially as
      conducted heretofore, and shall not engage in any transaction outside of the
      ordinary course of business. 

     

    3.2.
      Maintain
      Properties.
      Borrower shall maintain its properties and facilities in good working order
      and
      condition, reasonable wear and tear excepted. 

     

    3.3.
      Performance
      under Agreements.
      Borrower shall perform all of its material obligations under agreements relating
      to or affecting its assets, properties or rights. 

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

    3.4.
      Cooperation
      with Lender.
      Borrower shall cooperate with Lender and shall use its reasonable best efforts
      to complete and sign the merger agreement contemplated by the Merger and shall
      use its reasonable best efforts to consummate the Transactions contemplated
      thereby. 

     

    3.5.
      Financial
      Statements.
      Borrower shall provide to Lender prior to the Due Date any such audited or
      unaudited financial statements as may be required under applicable U.S.
      Securities Exchange Commission (“SEC”) regulations for inclusion of such
      statements in Lender’s SEC and other regulatory filings upon and following the
      closing of the Merger. 

     

    3.6.
      Maintenance
      of Business Organization.
      Borrower shall maintain and preserve its business organization intact and use
      its reasonable best efforts to retain its present key employees and
      relationships with suppliers, customers and others having business relationships
      with Borrower. 

     

    3.7.
      Compliance
      with Permits.
      Borrower shall maintain material compliance with all permits, laws, rules and
      regulations, consent orders and all other orders of applicable courts,
      regulatory agencies, and similar governmental authorities. 

     

    3.8.
      Leases.
      Borrower shall maintain its present leases in accordance with their respective
      terms, and shall not enter into new or amended lease instruments. 

     

    3.9.
      Payments.
      Except
      with respect to fees due to attorneys, accountants, and investment bankers
      relating to the Transactions, including with respect to the Loan, Borrower
      shall
      not make any payment, or incur any obligation to make any payment in the
      ordinary course of business in excess of $25,000 without the prior written
      consent of Lender. Borrower shall use the proceeds from the Loan to meet the
      working capital requirements set forth on Exhibit
      B
      attached
      hereto. 

     

    3.10.
      Loan
      Documents.
      Borrower shall comply in all respects with the terms of the Loan Documents.
      

     

    3.11.
      Mergers.
      Except
      as contemplated by the Transactions, Borrower shall not merge or consolidate
      with or into any other corporation, or sell, assign, lease or otherwise dispose
      of or voluntarily part with the control (whether in one transaction or in a
      series of related transactions) of assets (whether now owned or hereafter
      acquired) having a fair market value of more than $25,000 at the time(s) of
      transfer, or sell, assign or otherwise dispose of (whether in one transaction
      or
      in a series of transactions) any of its accounts receivable (whether now in
      existence or hereafter created) at a discount or with recourse, to any person,
      except sales or other dispositions of assets in the ordinary course of business.
      

     

    3.12.
      Charter
      Documents.
      Borrower shall not make any amendment to its Certificate of Incorporation or
      its
      By-Laws. 

     

    3.13.
      Senior
      or Pari Passu Indebtedness.
      Borrower shall not incur, create, assume, guaranty or permit to exist any
      indebtedness in an amount equal to or greater than $100,000 that ranks senior
      in
      priority to, or pari passu with, the obligations under the Note and the other
      Loan Documents, except for indebtedness existing or contemplated on the date
      hereof and set forth in Schedule 3.13 attached hereto. The aggregate outstanding
      trade debt of Borrower and its subsidiaries as of June 30, 2007 was $563,182.
      

     

    
      3.14.
        Liens.
        Borrower shall not create, incur, assume or permit to exist any lien on any
        property or assets (including stock or other securities of Borrower or any
        of
        its Subsidiaries) now owned or hereafter acquired by it or on any income
        or
        revenues or rights in respect of any thereof, except: 

    

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (a)
      liens
      on property or assets of Borrower and its Subsidiaries existing on the date
      hereof and set forth in Schedule 3.14 attached hereto, provided that such liens
      shall secure only those obligations
      which
      they secure on the date hereof; 

    (b)
      any
      lien created under the Loan Documents; 

    (c)
      any
      lien existing on any property or asset prior to the acquisition thereof by
      Borrower or any of its Subsidiaries, provided that 

    1
      such
      lien is not created in contemplation of or in connection with such acquisition
      and 

    1
      such
      lien does not apply to any other property or assets of Borrower or any of its
      Subsidiaries; 

    (d)
      liens
      for taxes, assessments and governmental charges; 

    (e)
      carriers’, warehousemen’s, mechanics’, materialmen’s, repairmen’s, landlord’s or
      other like liens arising in the ordinary course of business and securing
      obligations that are not due and payable; 

    (f)
      pledges and deposits made in the ordinary course of business in compliance
      with
      workmen’s compensation, unemployment insurance and other social security laws or
      regulations; 

    (g)
      deposits to secure the performance of bids, trade contracts (other than for
      indebtedness), leases, statutory obligations, surety and appeal bonds,
      performance bonds and other obligations of a like nature incurred in the
      ordinary course of business; 

    (h)
      zoning restrictions, easements, licenses, covenants, conditions, rights-of-way,
      restrictions on use of real property and other similar encumbrances incurred
      in
      the ordinary course of business and minor irregularities of title that, in
      the
      aggregate, are not substantial in amount and do not materially detract from
      the
      value of the property subject thereto or interfere with the ordinary conduct
      of
      the business of Borrower or any of its Subsidiaries; 

    (i)
      purchase money security interests in real property, improvements thereto or
      equipment hereafter acquired (or, in the case of improvements, constructed)
      by
      Borrower or any of its subsidiaries, provided that 

    5
      such
      security interests secure indebtedness permitted by this Agreement,

    5
      such
      security interests are incurred, and the indebtedness secured thereby is
      created, within 90 days after such acquisition (or construction), 

    5
      the
      indebtedness secured thereby does not exceed 85% of the lesser of the cost
      or
      the fair market value of such real property, improvements or equipment at the
      time of such acquisition (or construction) and 

    5
      such
      security interests do not apply to any other property or assets of Borrower
      or
      any of its Subsidiaries; 

    (j)
      liens
      arising out of judgments or awards (other than any judgment that constitutes
      an
      Event of Default hereunder) in respect of which Borrower or any of its
      Subsidiaries shall in good faith be prosecuting an appeal or proceedings for
      review and in respect of which it shall have secured a subsisting stay of
      execution pending such appeal or proceedings for review, provided Borrower
      shall
      have set aside on its books adequate reserves with respect to such judgment
      or
      award; and 

    (k)
      deposits, liens or pledges to secure payments of workmen’s compensation and
      other payments, public liability, unemployment and other insurance, old-age
      pensions or other social security obligations, or the performance of bids,
      tenders, leases, contracts (other than contracts for the payment of money),
      public or statutory obligations, surety, stay or appeal bonds, or other similar
      obligations arising in the ordinary course of business. 

    

    3.15.
      Dividends
      and Distributions.
      In the
      case of Borrower or any of its Subsidiaries, not declare or pay, directly or
      indirectly, any dividend or make any other distribution (by reduction of capital
      or otherwise), whether in cash, property, securities or a combination thereof,
      with respect to any shares of its capital stock or directly or indirectly
      redeem, purchase, retire or otherwise acquire for value (or permit any
      Subsidiary to purchase or acquire) any shares of any class of its capital stock
      or set aside any amount for any such purpose; provided, however, that Borrower
      or any of its Subsidiaries may: 

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

    (a)
      declare and pay dividends consisting entirely of its common stock, 

     

    (b)
      repurchase shares of its capital stock from its employees in connection with
      the
      termination of such employees and 

    (c)
      make
      distributions consisting entirely of its common stock in connection with stock
      splits of its capital stock. 

    

    3.16.
      Subsidiary
      Dividends.
      Borrower shall not permit its Subsidiaries to, directly or indirectly, create
      or
      otherwise cause or suffer to exist or become effective any encumbrance or
      restriction on the ability of any such Subsidiary to: 

     

    (a)
      pay
      any dividends or make any other distributions on its capital stock or any other
      interest or 

     

    (b)
      make
      or repay any loans or advances to Borrower. 

     

    3.17.
      Limitation
      on Certain Payments and Prepayments.
      Borrower shall not: 

     

    (a)
      pay
      in cash any amount in respect of any indebtedness or preferred stock that may
      at
      the obligor’s option be paid in kind or in other securities; or 

    (b)
      optionally prepay, repurchase or redeem or otherwise defease or segregate funds
      with respect to any indebtedness of Borrower or any of its Subsidiaries, other
      than for senior indebtedness existing on the date hereof and set forth in
      Schedule 3.17 attached hereto, or indebtedness under the Loan Documents.

    

    Within
      three (3) business days following Borrower’s request for a waiver of any
      provision of this Article III, Lender shall provide Borrower with their response
      to such request. 

     

    ARTICLE
      IV – DEFAULTS AND REMEDIES 

     

    4.1.
      An
“Event of Default” occurs if: 

     

    (a)
      Borrower defaults in the payment of any principal or interest of the Note when
      the same shall become due, either by the terms thereof or otherwise as herein
      provided; or 

    (b)
      Borrower defaults, in whole or in part, in the performance or observance of
      any
      other material agreement, term or condition contained in the Note or the other
      Loan Documents, and such breach shall not have been cured within ten (10) days
      after receipt of written notice thereof; or 

    (c)
      Borrower shall default in the payment of any principal of, or premium, if any,
      or interest on, any other indebtedness in excess of $25,000 or obligation with
      respect to borrowed money after expiration of any grace or cure period or shall
      default in the performance of any material term of any instrument evidencing
      such indebtedness or of any mortgage, indenture or agreement relating thereto
      after expiration of any grace or cure period, and the effect of such default
      is
      to cause or to permit the holder or holders of such obligation to cause, such
      indebtedness or obligation to become due and payable prior to its stated
      maturity; or 

    (d)
      the
      Merger shall not have closed by the Due Date; or 

    (e)
      Borrower pursuant to or within the meaning of any Bankruptcy Law (as defined
      below): 

    (i)
      commences a voluntary case, 

    (ii)
      consents to the entry of an order for relief against it in an involuntary case,
      

    (iii)
      consents to the appointment of a Custodian (as defined below) of it or for
      all
      or substantially all of its property, 

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (iv)
      makes a general assignment for the benefit of its creditors, or 

    (v)
      is
      the debtor in an involuntary case which is not dismissed within thirty

    (30)
      days
      of the commencement thereof, or 

    (f)
      a
      court of competent jurisdiction enters an order or decree under any Bankruptcy
      Law that: 

    (i)
      provides for relief against Borrower in an involuntary case, 

    (ii)
      appoints a Custodian of Borrower for all or substantially all of its property,
      or 

    (iii)
      orders the liquidation of Borrower, 

    (g)
      a
      final judgment for the payment of money in an amount in excess of $25,000 shall
      be rendered against Borrower (other than any judgment as to which a reputable
      insurance company shall have accepted full liability in writing) and shall
      remain undischarged for a period (during which execution shall not be
      effectively stayed) of 20 days after the date on which the right to appeal
      has
      expired; or 

    (h)
      an
      event shall occur or there exist facts or circumstances which create or result
      in a Company Material Adverse Effect; 

    

    then
      and
      in any such case (x) upon the occurrence of any Event of Default described
      in
      paragraphs (e) or (f), the unpaid principal amount of and accrued interest
      on
      the Notes shall automatically become due and payable, without presentment,
      demand, protest or notice of any kind, all of which are hereby waived by
      Borrower, and (y) upon the occurrence of any other Event of Default, in addition
      to any other rights, powers and remedies permitted by law or in equity, Lender
      may, at its option, by notice in writing to Borrower, declare the Notes to
      be,
      and the Notes shall thereupon be and become, immediately due and payable,
      together with interest accrued thereon and all other sums due hereunder, without
      presentment, demand, protest or other notice of any kind, all of which are
      waived by Borrower. 

     

    Upon
      the
      occurrence of any Event of Default, the holder of the Notes may proceed to
      protect and enforce its rights by an action at law, suit in equity or other
      appropriate proceeding, whether for the specific performance of any agreement
      contained herein or in the Notes held by it, for an injunction against a
      violation of any of the terms hereof or thereof, or for the pursuit of any
      other
      remedy which it may have by virtue of this Agreement or pursuant to applicable
      law. Borrower shall pay to the holder of the Notes upon demand the reasonable
      costs and expenses of collection and of any other actions referred to in this
      Article, including without limitation reasonable attorneys’ fees, expenses and
      disbursements. 

     

    No
      course
      of dealing and no delay on the part of the holder of the Notes in exercising
      any
      of its rights shall operate as a waiver thereof or otherwise prejudice the
      rights of such holders, nor shall any single or partial exercise of any right,
      power or remedy preclude any other or further exercise thereof or the exercise
      of any other right, power or remedy hereunder. No right, power or remedy
      conferred hereby or by the Notes on the holder thereof shall be exclusive of
      any
      other right, power or remedy referred to herein or therein or now or hereafter
      available at law, in equity, by statute or otherwise. 

     

    4.2.
      For
      purposes of this Article, the following definitions shall apply: 

     

    “Bankruptcy
      Law” means Title 11, U.S. Code or any similar federal or state law for the
      relief of debtors, or equivalent law of a non-U.S. jurisdiction. 

     

    “Custodian”
      means any receiver, trustee, assignee, liquidator or similar official under
      any
      Bankruptcy Law. 

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

    ARTICLE
      V
– NOTICES

     

    All
      notices, requests and demands shall be given to or made upon the respective
      parties hereto in writing, at such address as may be designated by it in a
      written notice to the other party. All notices, requests, consents and demands
      hereunder shall be effective when duly deposited in the mails (by overnight
      delivery by a nationally-recognized overnight courier service or by United
      States registered or certified mail, postage prepaid, return receipt requested)
      with a copy via facsimile. Unless the parties designate otherwise, notices
      should be addressed as follows: 

     

    If
      to
      Borrower: 

     

    KnowFat
      Franchise Company, Inc. 

    255
      Washington Street, Suite 100 

    Newton,
      MA 02458 

    Attn:
      Eric Spitz, President and Co-Chief Executive Officer 

    Facsimile:
      (617) 787-6010 

     

    with
      a
      copy to: 

     

    Robinson
      & Cole LLP 695 East Main Street Stamford, CT 06904 Attn: Richard A. Krantz,
      Esq. Facsimile: (203) 462-7599 

     

    If
      to
      Lender: 

     

    UFood
      Franchise Company 

    12665-54th
      Avenue 

    Surrey,
      British Columbia V3X 3C1 Canada 

    Attn:
      Brent Hahn, President and Chief Executive Officer with a copy to: 

     

    Gottbetter
      & Partners, LLP 

    488
      Madison Avenue, 12th
      Floor
      New York, NY 10022 Attn: Adam S. Gottbetter, Esq. Facsimile: (212) 400-6901
      

     

    ARTICLE
      VI – MISCELLANEOUS 

     

    6.1.
      Governing
      Law.
      This
      Agreement shall be governed by and construed in accordance with the laws of
      the
      State of New York, without regard to conflicts of laws principles thereof.
      

     

    6.2.
      Amendment.
      This
      Agreement may be amended, modified or terminated only by an instrument in
      writing signed by all parties. 

     

    6.3.
      No
      Assignment.
      Neither
      this Agreement nor any right or obligation provided for herein may be assigned
      by any party without the prior written consent of the other parties.

     

    6.4.
      Successors.
      The
      terms and provisions of this Agreement shall be binding upon and inure to the
      benefit of, and be enforceable by, the respective successors and assigns of
      the
      parties hereto. 

     

    6.5.
      Counterparts.
      This
      Agreement may be executed in any number of counterparts, with the same effect
      as
      if all parties had signed the same document. All such counterparts shall be
      deemed an original, shall be construed together and shall constitute one and
      the
      same instrument. This Agreement may be executed by facsimile signature.

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

    6.6.
      Construction.
      The
      language used in this Agreement shall be deemed to be the language chosen by
      the
      parties to express their mutual intent, and no rule of strict construction
      shall
      be applied against any party. 

     

    6.8.
      Headings.
      The
      section headings contained in this Agreement are inserted for convenience only
      and shall not affect in any way the meaning or interpretation of this Agreement.
      

     

    6.8.
      Severability.
      Any
      term or provision of this Agreement that is invalid or unenforceable in any
      situation in any jurisdiction shall not affect the validity or enforceability
      of
      the remaining terms and provisions hereof or the validity or enforceability
      of
      the offending term or provision in any other situation or in any other
      jurisdiction. If the final judgment of a court of competent jurisdiction
      declares that any term or provision hereof is invalid or unenforceable, the
      parties agree that the court making the determination of invalidity or
      unenforceability shall have the power to limit the term or provision, to delete
      specific words or phrases, or to replace any invalid or unenforceable term
      or
      provision with a term or provision that is valid and enforceable and that comes
      closest to expressing the intention of the invalid or unenforceable term or
      provision, and this Agreement shall be enforceable as so modified. 

    

    IN
      WITNESS WHEREOF, the parties hereto have caused this Bridge Loan Agreement
      to

    be
      duly
      executed as of the day and year first above written. 

    

      
        	
                LENDER:
                  

              
	 
	
                UFOOD
                  FRANCHISE COMPANY 

              
	 
	 
	
                By:
                  Name: Brent Hahn Title: Chief Executive Officer 

              
	 
	
                BORROWER:
                  

              
	 
	
                KNOWFAT
                  FRANCHISE COMPANY, INC. 

              
	 
	 
	
                By:
                  Name: George Naddaff Title: Chairman and Co-Chief Executive Officer
                  

              
	 
	
                By:
                  Name: Eric Spitz Title: President and Co-Chief Executive Officer
                  

              

      

    

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    EXHIBIT
      A 

     

    Promissory
      Note 

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

    EXHIBIT
      B 

     

    Use
      of
      Proceeds 

     

    
      	1	
              Open
                company-owned store at Logan Airport

            

    

    
      	2	
              Sales
                and marketing expenses related to new franchisees
                

            

    

    
      	3	
              Convert
                existing KnowFat company-owned stores to UFood

            

    

    
      	4	
              Assist
                Sacramento franchisee with opening of new location
                

            

    

    
      	5	
              General
                corporate purposes 

            

    

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

    

    SCHEDULES
      

     

    [Borrower
      to prepare and attach the various Schedules called for by Articles II and III
      of
      this Agreement]

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