Document:

Credit Agreement ,dated as of August 9, 2006

 Exhibit 4.1(a) 

 
  

 
 CREDIT AGREEMENT 

Dated as of August 9, 2006 

among 
 NIELSEN
FINANCE LLC, 
 as a U.S. Borrower, 

VNU, INC., 
 as a
U.S. Borrower, 
 VNU HOLDING AND FINANCE B.V., 

as Dutch Borrower, 

THE GUARANTORS PARTY HERETO FROM TIME TO TIME 

CITIBANK, N.A., 

as Administrative Agent, Swing Line Lender and L/C Issuer, 

ABN AMRO BANK N.V., 

as Swing Line Lender 

THE OTHER LENDERS PARTY HERETO FROM TIME TO TIME, 

DEUTSCHE BANK SECURITIES INC., 

as Syndication Agent, 

and 
 JPMORGAN
CHASE BANK, N.A., 
 ABN AMRO BANK N.V. and 

ING BANK N.V., 
 as
Co-Documentation Agents 
  
  

 
 CITIGROUP GLOBAL MARKETS INC.,

 DEUTSCHE BANK SECURITIES INC. and 

J.P. MORGAN SECURITIES INC., 

as Co-Lead Arrangers and Joint Bookrunners 

 TABLE OF CONTENTS 

 

					
	 	    	 	  	 Page

	 ARTICLE I.
	    		  	
			
		    	DEFINITIONS AND ACCOUNTING TERMS	  	
			
	 Section 1.01
	    	Defined Terms.	  	1
	 Section 1.02
	    	Other Interpretive Provisions.	  	59
	 Section 1.03
	    	Accounting Terms.	  	59
	 Section 1.04
	    	Rounding.	  	60
	 Section 1.05
	    	References to Agreements, Laws, Etc.	  	60
	 Section 1.06
	    	Times of Day.	  	60
	 Section 1.07
	    	Timing of Payment of Performance.	  	60
	 Section 1.08
	    	Currency Equivalents Generally.	  	60
	 Section 1.09
	    	Change of Currency.	  	61
	 Section 1.10
	    	Cumulative Credit Transactions.	  	61
			
	 ARTICLE II.
	    		  	
			
		    	THE COMMITMENTS AND CREDIT EXTENSIONS	  	
			
	 Section 2.01
	    	The Loans.	  	62
	 Section 2.02
	    	Borrowings, Conversions and Continuations of Loans.	  	63
	 Section 2.03
	    	Letters of Credit.	  	66
	 Section 2.04
	    	Swing Line Loans.	  	75
	 Section 2.05
	    	Prepayments.	  	78
	 Section 2.06
	    	Termination or Reduction of Commitments.	  	81
	 Section 2.07
	    	Repayment of Loans.	  	82
	 Section 2.08
	    	Interest.	  	83
	 Section 2.09
	    	Fees.	  	84
	 Section 2.10
	    	Computation of Interest and Fees.	  	84
	 Section 2.11
	    	Evidence of Indebtedness.	  	85
	 Section 2.12
	    	Payments Generally.	  	85
	 Section 2.13
	    	Sharing of Payments.	  	88
	 Section 2.14
	    	Incremental Credit Extensions.	  	89
	 Section 2.15
	    	Currency Equivalents.	  	91
			
	 ARTICLE III.
	    		  	
			
		    	TAXES, INCREASED COSTS PROTECTION AND ILLEGALITY	  	
			
	 Section 3.01
	    	Taxes.	  	92

  

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	 	    	 	  	 Page

	 Section 3.02
	    	Illegality.	  	94
	 Section 3.03
	    	Inability to Determine Rates.	  	94
	 Section 3.04
	    	Increased Cost and Reduced Return; Capital Adequacy; Reserves on Eurocurrency Rate Loans.	  	95
	 Section 3.05
	    	Funding Losses.	  	96
	 Section 3.06
	    	Matters Applicable to All Requests for Compensation.	  	97
	 Section 3.07
	    	Replacement of Lenders under Certain Circumstances.	  	98
	 Section 3.08
	    	Survival.	  	99
			
	 ARTICLE IV.
	    		  	
			
		    	CONDITIONS PRECEDENT TO CREDIT EXTENSIONS	  	
			
	 Section 4.01
	    	Conditions Precedent to Term Loan Borrowings.	  	100
	 Section 4.02
	    	Conditions to Credit Extensions under Revolving Credit Facilities.	  	100
			
	 ARTICLE V.
	    		  	
			
		    	REPRESENTATIONS AND WARRANTIES	  	
			
	 Section 5.01
	    	Existence, Qualification and Power; Compliance with Laws.	  	101
	 Section 5.02
	    	Authorization; No Contravention.	  	101
	 Section 5.03
	    	Governmental Authorization; Other Consents.	  	102
	 Section 5.04
	    	Binding Effect.	  	102
	 Section 5.05
	    	Financial Statements; No Material Adverse Effect.	  	103
	 Section 5.06
	    	Litigation.	  	104
	 Section 5.07
	    	No Default.	  	104
	 Section 5.08
	    	Ownership of Property; Liens.	  	104
	 Section 5.09
	    	Environmental Compliance.	  	104
	 Section 5.10
	    	Taxes.	  	106
	 Section 5.11
	    	ERISA Compliance.	  	106
	 Section 5.12
	    	Subsidiaries; Equity Interests.	  	106
	 Section 5.13
	    	Margin Regulations; Investment Company Act.	  	107
	 Section 5.14
	    	Disclosure.	  	107
	 Section 5.15
	    	Labor Matters.	  	107
	 Section 5.16
	    	Patriot Act.	  	108
	 Section 5.17
	    	Intellectual Property; Licenses, Etc.	  	109
	 Section 5.18
	    	Solvency.	  	109

  

 -ii- 

					
	 	    	 	  	 Page

	 Section 5.19
	    	Subordination of Junior Financing.	  	109
	 Section 5.20
	    	Dutch Banking Act.	  	109
	 Section 5.21
	    	Security Documents.	  	110
			
	 ARTICLE VI.
	    		  	
			
		    	AFFIRMATIVE COVENANTS	  	
			
	 Section 6.01
	    	Financial Statements.	  	111
	 Section 6.02
	    	Certificates; Other Information.	  	113
	 Section 6.03
	    	Notices.	  	114
	 Section 6.04
	    	Payment of Obligations.	  	114
	 Section 6.05
	    	Preservation of Existence, Etc.	  	115
	 Section 6.06
	    	Maintenance of Properties.	  	115
	 Section 6.07
	    	Maintenance of Insurance.	  	115
	 Section 6.08
	    	Compliance with Laws.	  	115
	 Section 6.09
	    	Books and Records.	  	116
	 Section 6.10
	    	Inspection Rights.	  	116
	 Section 6.11
	    	Additional Collateral; Additional Guarantors.	  	116
	 Section 6.12
	    	Compliance with Environmental Laws.	  	119
	 Section 6.13
	    	Further Assurances and Post-Closing Conditions.	  	119
	 Section 6.14
	    	Designation of Subsidiaries.	  	120
			
	 ARTICLE VII.
	    		  	
			
		    	NEGATIVE COVENANTS	  	
			
	 Section 7.01
	    	Liens.	  	121
	 Section 7.02
	    	Investments.	  	124
	 Section 7.03
	    	Indebtedness.	  	127
	 Section 7.04
	    	Fundamental Changes.	  	131
	 Section 7.05
	    	Dispositions.	  	132
	 Section 7.06
	    	Restricted Payments.	  	135
	 Section 7.07
	    	Change in Nature of Business.	  	138
	 Section 7.08
	    	Transactions with Affiliates.	  	138
	 Section 7.09
	    	Burdensome Agreements.	  	139
	 Section 7.10
	    	Use of Proceeds.	  	140
	 Section 7.11
	    	Financial Covenants.	  	140

  

 -iii- 

					
	 	    	 	  	Page
	 Section 7.12
	    	Accounting Changes.	  	141
	 Section 7.13
	    	Prepayments, Etc. of Indebtedness.	  	141
	 Section 7.14
	    	Permitted Activities.	  	142
			
	 ARTICLE VIII.
	    		  	
			
		    	EVENTS OF DEFAULT AND REMEDIES	  	
			
	 Section 8.01
	    	Events of Default.	  	142
	 Section 8.02
	    	Remedies Upon Event of Default.	  	145
	 Section 8.03
	    	Exclusion of Immaterial Subsidiaries; Certain Dutch Matters.	  	146
	 Section 8.04
	    	Application of Funds.	  	147
	 Section 8.05
	    	Company’s Right to Cure.	  	148
			
	 ARTICLE IX.
	    		  	
			
		    	ADMINISTRATIVE AGENT AND OTHER AGENTS	  	
			
	 Section 9.01
	    	Appointment and Authorization of Agents.	  	149
	 Section 9.02
	    	Delegation of Duties.	  	150
	 Section 9.03
	    	Liability of Agents.	  	150
	 Section 9.04
	    	Reliance by Agents.	  	150
	 Section 9.05
	    	Notice of Default.	  	151
	 Section 9.06
	    	Credit Decision; Disclosure of Information by Agents.	  	151
	 Section 9.07
	    	Indemnification of Agents.	  	152
	 Section 9.08
	    	Agents in their Individual Capacities.	  	153
	 Section 9.09
	    	Successor Agents.	  	153
	 Section 9.10
	    	Administrative Agent May File Proofs of Claim.	  	154
	 Section 9.11
	    	Collateral and Guaranty Matters.	  	155
	 Section 9.12
	    	Other Agents; Arrangers and Managers.	  	156
	 Section 9.13
	    	Appointment of Supplemental Agents.	  	156
			
	 ARTICLE X.
	    		  	
			
		    	MISCELLANEOUS	  	
			
	 Section 10.01
	    	Amendments, Etc.	  	157
	 Section 10.02
	    	Notices and Other Communications; Facsimile Copies.	  	160
	 Section 10.03
	    	No Waiver; Cumulative Remedies.	  	161
	 Section 10.04
	    	Attorney Costs and Expenses.	  	161
	 Section 10.05
	    	Indemnification by the Borrowers.	  	162
	 Section 10.06
	    	Payments Set Aside.	  	163

  

 -iv- 

					
	 	    	 	  	Page
	 Section 10.07
	    	Successors and Assigns.	  	164
	 Section 10.08
	    	Confidentiality.	  	169
	 Section 10.09
	    	Setoff.	  	170
	 Section 10.10
	    	Interest Rate Limitation.	  	170
	 Section 10.11
	    	Counterparts.	  	170
	 Section 10.12
	    	Integration.	  	171
	 Section 10.13
	    	Survival of Representations and Warranties.	  	171
	 Section 10.14
	    	Severability.	  	171
	 Section 10.15
	    	GOVERNING LAW.	  	171
	 Section 10.16
	    	WAIVER OF RIGHT TO TRIAL BY JURY.	  	172
	 Section 10.17
	    	Binding Effect.	  	172
	 Section 10.18
	    	Judgment Currency.	  	173
	 Section 10.19
	    	Lender Action.	  	173
	 Section 10.20
	    	USA Patriot Act.	  	174
	 Section 10.21
	    	Agent for Service of Process.	  	174
	 Section 10.22
	    	PMP Representations.	  	174
			
	 ARTICLE XI.
	    		  	
			
		    	GUARANTEE	  	
			
	 Section 11.01
	    	The Guarantee.	  	174
	 Section 11.02
	    	Obligations Unconditional.	  	175
	 Section 11.03
	    	Reinstatement.	  	176
	 Section 11.04
	    	Subrogation; Subordination.	  	177
	 Section 11.05
	    	Remedies.	  	177
	 Section 11.06
	    	Instrument for the Payment of Money.	  	177
	 Section 11.07
	    	Continuing Guarantee.	  	177
	 Section 11.08
	    	General Limitation on Guarantee Obligations.	  	177
	 Section 11.09
	    	Release of Guarantors.	  	178
	 Section 11.10
	    	Right of Contribution.	  	178
	 Section 11.11
	    	Certain Dutch Matters.	  	178

  

 -v- 

			
	 SCHEDULES
	  	
		
	 1.01A
	  	Commitments
	 1.01B
	  	Unrestricted Subsidiaries
	 1.01C
	  	Mandatory Cost Formulae
	 1.01D
	  	Transaction
	 1.01E
	  	Outstanding Indebtedness
	 1.01F
	  	Existing Letters of Credit
	 5.05
	  	Certain Liabilities
	 5.08
	  	Ownership of Property
	 5.09(b)
	  	Environmental Matters
	 5.09(d)
	  	Environmental Actions
	 5.10
	  	Taxes
	 5.11(a)
	  	ERISA Compliance
	 5.12
	  	Subsidiaries and Other Equity Investments
	 6.13(a)
	  	Certain Collateral Documents
	 7.01(b)
	  	Existing Liens
	 7.02(f)
	  	Existing Investments
	 7.03(b)
	  	Existing Indebtedness
	 7.05(k)
	  	Dispositions
	 7.08
	  	Transactions with Affiliates
	 7.09
	  	Certain Contractual Obligations
	 10.02
	  	Administrative Agent’s Office, Certain Addresses for Notices
		
	 EXHIBITS
	  	
		
	 Form of
	  	
		
	 A
	  	Committed Loan Notice
	 B
	  	Swing Line Loan Notice
	 C-1
	  	Dollar Term Note
	 C-2
	  	Euro Term Note
	 C-3
	  	Revolving Credit Note
	 C-4
	  	Swing Line Note
	 D
	  	Compliance Certificate
	 E
	  	Assignment and Assumption
	 F
	  	Security Agreement
	 G-1
	  	Perfection Certificate
	 G-2
	  	Perfection Certificate Supplement
	 H
	  	Intercompany Note

 CREDIT AGREEMENT 

This CREDIT AGREEMENT (this “Agreement”) is entered into as of August 9, 2006, among Nielsen Finance LLC, a
Delaware limited liability company (together with its successors and assigns, “Nielsen”), VNU, INC., a New York corporation (together with its successors and assigns, “VNU, Inc.” and, together with Nielsen, the
“U.S. Borrowers”), VNU Holding and Finance B.V., a private company organized under the laws of The Netherlands, having its corporate seat in Haarlem, The Netherlands (together with its successors and assigns, the “Dutch
Borrower” and, together with the U.S. Borrowers, the “Borrowers”), the Guarantors party hereto from time to time, CITIBANK, N.A., as Administrative Agent, a Swing Line Lender and an L/C Issuer, ABN AMRO Bank N.V., as a
Swing Line Lender, each lender from time to time party hereto (collectively, the “Lenders” and individually, a “Lender”), DEUTSCHE BANK SECURITIES INC., as Syndication Agent, and JPMORGAN CHASE BANK, N.A., ABN AMRO
BANK N.V. and ING BANK N.V., as Co-Documentation Agents. 
 PRELIMINARY STATEMENTS 

The Borrowers have requested that the Lenders extend credit to the Borrowers in the form of (i) Term Loans in an initial aggregate
amount of up to $4,175,000,000 and €800,000,000 and (ii) Revolving Credit Loans in an initial aggregate amount of up to $687,500,000. The Tranche A Revolving Credit Facility may include one or more Swing Line Loans and one or more Letters
of Credit from time to time. 
 The applicable Lenders have indicated their willingness to lend, and the L/C Issuers have
indicated their willingness to issue Letters of Credit, in each case, on the terms and subject to the conditions set forth herein. 

In consideration of the mutual covenants and agreements herein contained, the parties hereto covenant and agree as follows: 

ARTICLE I. 

Definitions and Accounting Terms 

Section 1.01 Defined Terms. 

As used in this Agreement, the following terms shall have the meanings set forth below: 

“ACN” means ACN Holdings, Inc., a Delaware corporation. 

“Acquired EBITDA” means, with respect to any Acquired Entity or Business for any period, the amount for such period of
Consolidated EBITDA of such Acquired Entity or Business (determined as if references to the Covenant Parties and their Restricted Subsidiaries in the definition of Consolidated EBITDA were references to such Acquired Entity or Business and its
Subsidiaries), all as determined on a consolidated basis for such Acquired Entity or Business. 
 “Acquired Entity or
Business” has the meaning set forth in the definition of the term “Consolidated EBITDA”. 

 “Additional Lender” has the meaning set forth in Section 2.14(a).

 “Administrative Agent” means Citibank, N.A., in its capacity as administrative agent under any of the Loan
Documents, or any successor administrative agent; it being understood that Citibank, N.A. may designate any of its Affiliates, including without limitation Citicorp International Limited, as administrative agent for a particular Alternative Currency
and that such Affiliate shall be considered an Administrative Agent for all purposes hereunder. 
 “Administrative
Agent’s Office” means, with respect to any currency, the Administrative Agent’s address and, as appropriate, account as set forth on Schedule 10.02 with respect to such currency, or such other address or account with respect to
such currency as the Administrative Agent may from time to time notify the Borrowers and the Lenders. 
 “Administrative
Questionnaire” means an Administrative Questionnaire in a form supplied by the Administrative Agent. 

“Affiliate” means, with respect to any Person, (i) another Person that directly, or indirectly through one or more
intermediaries, Controls or is Controlled by or is under common Control with the Person specified, or (ii) if such Person is an investment fund, any other investment fund the primary investment advisor to which is the primary investment advisor
to such Person or an Affiliate thereof. “Control” means the possession, directly or indirectly, of the power to direct or cause the direction of the management or policies of a Person, whether through the ability to exercise voting
power, by contract or otherwise. “Controlling” and “Controlled” have meanings correlative thereto. 

“Agent-Related Persons” means the Agents, together with their respective Affiliates, and the officers, directors,
employees, agents and attorneys-in-fact of such Persons and Affiliates. 
 “Agents” means, collectively, the
Administrative Agent, the Collateral Agent, the Syndication Agent, the Co-Documentation Agents and the Supplemental Agents (if any). 

“Aggregate Commitments” means the Commitments of all the Lenders. 

“Agreement” means this Credit Agreement, as the same may be amended, supplemented or otherwise modified from time to
time. 
 “Agreement Currency” has the meaning set forth in Section 10.18. 

“Alternative Currency” means Euros, Canadian Dollars, Mexican Pesos, Sterling, Australian Dollars, Japanese Yen and Hong
Kong Dollars. 
  

 -2- 

 “Alternative Currency Loan” means a Loan that is a Eurocurrency Rate Loan
and that is made in an Alternative Currency pursuant to the applicable Committed Loan Notice or a Swing Line Loan denominated in Euro. 

“Anti-Terrorism Laws” has the meaning set forth in Section 5.16. 

“Applicable ECF Percentage” means, for any fiscal year, (a) 50% if the Total Leverage Ratio as of the last day of
such fiscal year is greater than or equal to 6.00 to 1.00, (b) 25% if the Total Leverage Ratio as of the last day of such fiscal year is less than 6.00 to 1.00 but greater than or equal to 5.00 to 1.00 and (c) 0% if the Total Leverage
Ratio as of the last day of such fiscal year is less than 5.00 to 1.00. 
 “Applicable Rate” means a percentage
per annum equal to: 
 (a) with respect to Euro Term Loans, 2.50%; 

(b) with respect to Dollar Term Loans (i) until delivery of financial statements for the first full fiscal quarter
commencing on or after the Tender Funding Date pursuant to Section 6.01, (A) 2.75% for Eurocurrency Rate Loans and (B) 1.75% for Base Rate Loans, and (ii) thereafter, the following percentages per annum based upon the Secured
Leverage Ratio as set forth in the most recent Compliance Certificate received by the Administrative Agent pursuant to Section 6.02(a): 
  

									
	 Applicable Rate
	 
	 Pricing Level
	  	Secured Leverage
Ratio	  	Eurocurrency Rate	 	 	Base Rate	 
	 1
	  	<4.25:1	  	2.50	% 	 	1.50	% 
	 2
	  	34.25:1	  	2.75	% 	 	1.75	% 

(c) with respect to Revolving Credit Loans, unused Revolving Credit Commitments and Letter of Credit fees, (i) until
delivery of financial statements for the first full fiscal quarter commencing on or after the Tender Funding Date pursuant to Section 6.01, (A) for Eurocurrency Rate Loans, 2.25%, (B) for Base Rate Loans, 1.25%, (C) for Letter of
Credit fees, 2.25% less the fronting fee payable in respect of the applicable Letter of Credit and (D) for unused commitment fees, 0.50% and (ii) thereafter, the following percentages per annum (less, in the case of Letter of Credit fees,
the fronting fee payable in respect of the applicable Letter of Credit), based upon the Total Leverage Ratio as set forth in the most recent Compliance Certificate received by the Administrative Agent pursuant to Section 6.02(a): 

 

 -3- 

												
	 Applicable Rate
	 
	 Pricing

Level
	  	Total
Leverage Ratio	  	Eurocurrency
Rate and 
Letter
of Credit Fees	 	 	Base Rate	 	 	Unused
Commitment

Fee Rate	 
	 1
	  	<5.0:1	  	1.50	% 	 	0.50	% 	 	0.375	% 
	 2
	  	35.0:1 but <5.5:1	  	1.75	% 	 	0.75	% 	 	0.375	% 
	 3
	  	35.5:1 but <6.0:1	  	2.00	% 	 	1.00	% 	 	0.50	% 
	 4
	  	36.0:1	  	2.25	% 	 	1.25	% 	 	0.50	% 

 Any increase or decrease in
the Applicable Rate resulting from a change in the Total Leverage Ratio or the Secured Leverage Ratio shall become effective as of the first Business Day immediately following the date a Compliance Certificate is delivered pursuant to
Section 6.02(a); provided that, at the option of the Administrative Agent or the Required Lenders, the highest Pricing Level shall apply (x) as of the first Business Day after the date on which a Compliance Certificate was required
to have been delivered but was not delivered, and shall continue to so apply to and including the date on which such Compliance Certificate is so delivered (and thereafter the Pricing Level otherwise determined in accordance with this definition
shall apply) and (y) as of the first Business Day after an Event of Default under Section 8.01(a) shall have occurred and be continuing, and shall continue to so apply to but excluding the date on which such Event of Default is cured or
waived (and thereafter the Pricing Level otherwise determined in accordance with this definition shall apply). 

“Appropriate Lender” means, at any time, (a) with respect to Loans of any Class, the Lenders of such Class,
(b) with respect to Letters of Credit, (i) the relevant L/C Issuers and (ii) the Tranche A Revolving Credit Lenders and (c) with respect to the Swing Line Facility, (i) the relevant Swing Line Lender and (ii) if any
Swing Line Loans are outstanding pursuant to Section 2.04(a), the Tranche A Revolving Credit Lenders. 
 “Approved
Bank” has the meaning set forth in clause (c) of the definition of “Cash Equivalents”. 

“Approved Fund” means any Fund that is administered, advised or managed by (a) a Lender, (b) an Affiliate of a
Lender or (c) an entity or an Affiliate of an entity that administers, advises or manages a Lender. 

“Arrangers” means Citigroup Global Markets Inc., J.P. Morgan Securities Inc. and Deutsche Bank Securities Inc.

 “Assignees” has the meaning set forth in Section 10.07(b). 

“Assignment and Assumption” means an Assignment and Assumption substantially in the form of Exhibit E. 

 

 -4- 

 “Attorney Costs” means and includes all reasonable fees, expenses and
disbursements of any law firm or other external legal counsel. 
 “Attributable Indebtedness” means, on any
date, in respect of any Capitalized Lease of any Person, the capitalized amount thereof that would appear on a balance sheet of such Person prepared as of such date in accordance with GAAP. 

“Audited Financial Statements” means the audited consolidated balance sheet of the Company and its Subsidiaries as of
each of December 31, 2005 and 2004, and the related audited consolidated statements of income, of changes in shareholders’ equity and of cash flows for the Company and its Subsidiaries for the fiscal years ended December 31, 2005,
2004 and 2003, respectively. 
 “Australian Dollar” or “AUD” means lawful money of the
Commonwealth of Australia. 
 “Auto-Extension Letter of Credit” has the meaning set forth in
Section 2.03(b)(iii). 
 “Base Rate” means for any day a fluctuating rate per annum equal to the higher of
(a) the Federal Funds Rate plus 1/2 of 1% and (b) the rate of interest in effect for such day as publicly announced from time to time by Citibank, N.A. as its “prime rate.” The “prime rate” is a rate set by Citibank,
N.A. based upon various factors including Citibank, N.A. costs and desired return, general economic conditions and other factors, and is used as a reference point for pricing some loans, which may be priced at, above, or below such announced rate.
Any change in such rate announced by Citibank, N.A. shall take effect at the opening of business on the day specified in the public announcement of such change. 

“Base Rate Loan” means a Loan that bears interest based on the Base Rate. 

“Basel II” has the meaning set forth in Section 3.04(a). 

“BME” means VNU Business Media Europe B.V., a private company incorporated under the laws of The Netherlands, having its
corporate seat in Haarlem, The Netherlands, and its and the other Subsidiaries of VNUHF that constitute the European portion of the Company’s BI segment (i) as identified to the Administrative Agent prior to the Closing Date and
(ii) after the Closing Date. 
 “Borrowers” has the meaning set forth in the introductory paragraph to
this Agreement. 
 “Borrowing” means a Revolving Credit Borrowing, a Swing Line Borrowing, or a Term Borrowing,
as the context may require. 
 “Business Day” means any day other than a Saturday, Sunday or other day on which
commercial banks are authorized to close under the Laws of, or are in fact closed in, the state 
  

 -5- 

 
where the Administrative Agent’s Office with respect to Obligations denominated in Dollars is located and: 

(a) if such day relates to any interest rate settings as to a Eurocurrency Rate Loan denominated in Dollars, any fundings, disbursements,
settlements and payments in Dollars in respect of any such Eurocurrency Rate Loan, or any other dealings in Dollars to be carried out pursuant to this Agreement in respect of any such Eurocurrency Rate Loan, means any such day on which dealings in
deposits in Dollars are conducted by and between banks in the London interbank eurodollar market; and 
 (b) if such day relates
to any interest rate settings as to a Eurocurrency Rate Loan denominated in Euros, any fundings, disbursements, settlements and payments in Euros in respect of any such Eurocurrency Rate Loan, or any other dealings in Euros to be carried out
pursuant to this Agreement in respect of any such Eurocurrency Rate Loan, means a TARGET Day; and 
 (c) if such day relates to
any interest rate settings as to an Alternative Currency Loan denominated in an Alternative Currency other than Euros, any fundings, disbursements, settlements and payments in such Alternative Currency in respect of any such Alternative Currency
Loan, or any other dealings in such Alternative Currency to be carried out pursuant to this Agreement in respect of any such Alternative Currency Loan, means any such day on which dealings in deposits in such Alternative Currency are conducted by
and between banks in the London or other applicable offshore interbank market and in the home country for such Alternative Currency. 

“Canadian Borrower” shall mean a Restricted Subsidiary of VNUHF organized under the laws of Canada and identified by the
Company to become a borrower under an additional Revolving Credit Facility hereunder pursuant to Section 2.14 hereof; provided, that such Restricted Subsidiary shall be reasonably acceptable to the Administrative Agent and shall execute
and deliver an Incremental Amendment and such Collateral Documents or other Loan Documents as the Administrative Agent shall deem reasonably necessary for such Restricted Subsidiary to become a borrower hereunder. 

“Canadian Dollar” and “CAD” means lawful money of Canada. 

“Capital Expenditures” shall mean, for any period, the aggregate of (a) all expenditures (whether paid in cash or
accrued as liabilities) by the Covenant Parties and their Restricted Subsidiaries during such period that, in conformity with GAAP, are or are required to be included as additions during such period to tangible fixed assets, Capitalized Software
Expenditures and other deferred charges included in Capital Expenditures reflected in the consolidated balance sheet of the Covenant Parties and their Restricted Subsidiaries, and (b) the value of all assets under Capitalized Leases incurred by
the Covenant Parties and their Restricted Subsidiaries during such period; provided that the term “Capital Expenditures” shall not include (i) expenditures made in connection with the replacement, substitution, restoration or
repair of 
  

 -6- 

 
assets to the extent financed with (x) insurance proceeds paid on account of the loss of or damage to the assets being replaced, re-stored or repaired or (y) awards of compensation
arising from the taking by eminent domain or condemnation of the assets being replaced, (ii) the purchase price of equipment that is purchased simultaneously with the trade-in of existing equipment to the extent that the gross amount of such
purchase price is reduced by the credit granted by the seller of such equipment for the equipment being traded in at such time, (iii) the purchase of plant, property or equipment or software to the extent financed with the proceeds of
Dispositions that are not required to be applied to prepay Term Loans pursuant to Section 2.05(b), (iv) expenditures that are accounted for as capital expenditures by a Covenant Party or any Restricted Subsidiary and that actually are paid
for by a Person other than a Covenant Party or any Restricted Subsidiary and for which neither a Covenant Party nor any Restricted Subsidiary has provided or is required to provide or incur, directly or indirectly, any consideration or obligation to
such Person or any other Person (whether before, during or after such period), (v) the book value of any asset owned by a Covenant Party or any Restricted Subsidiary prior to or during such period to the extent that such book value is included
as a capital expenditure during such period as a result of such Person reusing or beginning to reuse such asset during such period without a corresponding expenditure actually having been made in such period, provided that (x) any
expenditure necessary in order to permit such asset to be reused shall be included as a Capital Expenditure during the period in which such expenditure actually is made and (y) such book value shall have been included in Capital Expenditures
when such asset was originally acquired, or (vi) expenditures that constitute Permitted Acquisitions. 

“Capitalized Leases” means all leases that have been or should be, in accordance with GAAP, recorded as capitalized
leases; provided that for all purposes hereunder the amount of obligations under any Capitalized Lease shall be the amount thereof accounted for as a liability in accordance with GAAP. 

“Capitalized Software Expenditures” means, for any period, the aggregate of all expenditures (whether paid in cash or
accrued as liabilities) by the Covenant Parties and their Restricted Subsidiaries during such period in respect of purchased software or internally developed software and software enhancements that, in conformity with GAAP, are or are required to be
reflected as capitalized costs on the consolidated balance sheet of the Covenant Parties and their Restricted Subsidiaries. 

“Cash Collateral” has the meaning specified in Section 2.03(g). 

“Cash Collateral Account” means a blocked account at Citibank, N.A. (or another commercial bank selected in compliance
with Section 9.09) in the name of the Administrative Agent and under the sole dominion and control of the Administrative Agent, and otherwise established in a manner satisfactory to the Administrative Agent. 

“Cash Collateralize” has the meaning specified in Section 2.03(g). 

 

 -7- 

 “Cash Equivalents” means any of the following types of Investments, to the
extent owned by the Covenant Parties or any Restricted Subsidiary: 
 (a) Dollars, Euros or, in the case of any Foreign
Subsidiary, such local currencies held by it from time to time in the ordinary course of business; 
 (b) readily marketable
obligations issued or directly and fully guaranteed or insured by the government or any agency or instrumentality of (i) the United States or (ii) any member nation of the European Union, in each case having average maturities of not more
than 12 months from the date of acquisition thereof; provided that the full faith and credit of the United States or a member nation of the European Union is pledged in support thereof; 

(c) time deposits with, or insured certificates of deposit or bankers’ acceptances of, any commercial bank that (i) is a Lender
or (ii) (A) is organized under the Laws of the United States, any state thereof, the District of Columbia or any member nation of the Organization for Economic Cooperation and Development or is the principal banking Subsidiary of a bank
holding company organized under the Laws of the United States, any state thereof, the District of Columbia or any member nation of the Organization for Economic Cooperation and Development, and is a member of the Federal Reserve System, and
(B) has combined capital and surplus of at least $250,000,000 (any such bank in the foregoing clauses (i) or (ii) being an “Approved Bank”), in each case with average maturities of not more than 12 months from the
date of acquisition thereof; 
 (d) commercial paper and variable or fixed rate notes issued by an Approved Bank (or by the
parent company thereof) or any variable or fixed rate note issued by, or guaranteed by, a corporation rated A-2 (or the equivalent thereof) or better by S&P or P-2 (or the equivalent thereof) or better by Moody’s, in each case with average
maturities of not more than 12 months from the date of acquisition thereof; 
 (e) repurchase agreements entered into by any
Person with a bank or trust company (including any of the Lenders) or recognized securities dealer, in each case, having capital and surplus in excess of $250,000,000 for direct obligations issued by or fully guaranteed or insured by the government
or any agency or instrumentality of (i) the United States or (ii) any member nation of the European Union, in which such Person shall have a perfected first priority security interest (subject to no other Liens) and having, on the date of
purchase thereof, a fair market value of at least 100% of the amount of the repurchase obligations; 
 (f) securities with
average maturities of 12 months or less from the date of acquisition issued or fully guaranteed by any state, commonwealth or territory of the United States, by any political subdivision or taxing authority of any such state, commonwealth or
territory or by any foreign government having an investment grade rating from either S&P or Moody’s (or the equivalent thereof); 
  

 -8- 

 (g) Investments with average maturities of 12 months or less from the date of acquisition in
money market funds rated AAA- (or the equivalent thereof) or better by S&P or Aaa3 (or the equivalent thereof) or better by Moody’s; 

(h) instruments equivalent to those referred to in clauses (a) through (g) above denominated in Euros or any other foreign
currency comparable in credit quality and tenor to those referred to above and customarily used by corporations for cash management purposes in any jurisdiction outside the United States to the extent reasonably required in connection with any
business conducted by any Restricted Subsidiary organized in such jurisdiction; and 
 (i) Investments, classified in accordance
with GAAP as current assets of a Covenant Party or any Restricted Subsidiary, in money market investment programs which are registered under the Investment Company Act of 1940 or which are administered by financial institutions having capital of at
least $250,000,000, and, in either case, the portfolios of which are limited such that substantially all of such Investments are of the character, quality and maturity described in clauses (a) through (h) of this definition. 

“Cash Management Obligations” means obligations owed by a Covenant Party or any Restricted Subsidiary to any Lender or
any Affiliate of a Lender in respect of any overdraft and related liabilities arising from treasury, depository and cash management services or any automated clearing house transfers of funds. 

“Casualty Event” means any event that gives rise to the receipt by a Covenant Party or any Restricted Subsidiary of any
insurance proceeds or condemnation awards in respect of any equipment, fixed assets or real property (including any improvements thereon) to replace or repair such equipment, fixed assets or real property. 

“CERCLA” means the Comprehensive Environmental Response, Compensation and Liability Act of 1980, as subsequently
amended. 
 “CERCLIS” means the Comprehensive Environmental Response, Compensation and Liability Information
System maintained by the U.S. Environmental Protection Agency. 
 “CET” has the meaning specified in
Section 2.04(b). 
 “Change of Control” shall be deemed to occur if: 

(a) at any time prior to a Qualified IPO, any combination of Permitted Holders shall fail to own beneficially (within the meaning of Rule
13d-5 of the Exchange Act as in effect on the Closing Date), directly or indirectly, in the aggregate Equity Interests representing at least a majority of the aggregate ordinary voting power represented by the issued and outstanding Equity Interests
of the Company; or 
  

 -9- 

 (b) at any time after a Qualified IPO, (i) any person or “group” (within the
meaning of Rules 13d-3 and 13d-5 under the Exchange Act as in effect on the Closing Date), other than any combination of the Permitted Holders or any “group” including any Permitted Holders, shall have acquired beneficial ownership of 35%
or more on a fully diluted basis of the voting interest in the Company’s capital stock and the Permitted Holders shall own, directly or indirectly, less than such person or “group” on a fully diluted basis of the voting interest in
the Company’s capital stock or (ii) during each period of twelve consecutive months, the supervisory board of directors of the Company shall not consist of a majority of the Continuing Directors; or 

(c) a “change of control” (or similar event) shall occur under the Senior Subordinated Debt, the Senior Unsecured Debt, any
Indebtedness for borrowed money permitted under Section 7.03 with an aggregate principal amount in excess of the Threshold Amount or any Permitted Refinancing Indebtedness in respect of any of the foregoing or any Disqualified Equity Interests.

 “Class” (a) when used with respect to Lenders, refers to whether such Lenders are Tranche A Revolving
Credit Lenders, Tranche B Revolving Credit Lenders, Tranche C Revolving Credit Lenders, Tranche D Revolving Credit Lenders, Tranche E Revolving Credit Lenders, Tranche F Revolving Credit Lenders, Tranche G Revolving Credit Lenders, Tranche H
Revolving Credit Lenders, Dollar Term Lenders, or Euro Term Lenders, (b) when used with respect to Commitments, refers to whether such Commitments are Tranche A Revolving Credit Commitments, Tranche B Revolving Credit Commitments, Tranche C
Revolving Credit Commitments, Tranche D Revolving Credit Commitments, Tranche E Revolving Credit Commitments, Tranche F Revolving Credit Commitments, Tranche G Revolving Credit Commitments, Tranche H Revolving Credit Commitments, Dollar Term
Commitments, or Euro Term Commitments and (c) when used with respect to Loans or a Borrowing, refers to whether such Loans, or the Loans comprising such Borrowing, are Tranche A Revolving Credit Loans, Tranche B Revolving Credit Loans, Tranche
C Revolving Credit Loans, Tranche D Revolving Credit Loans, Tranche E Revolving Credit Loans, Tranche F Revolving Credit Loans, Tranche G Revolving Credit Loans, Tranche H Revolving Credit Loans, Dollar Term Loans or Euro Term Loans. 

“Clean-Up Period” has the meaning specified in Section 8.02(b). 

“Closing Date” means the first date all the conditions precedent in Sections 4.01 and 4.02(a) are satisfied or waived in
accordance with Sections 4.01 and 4.02(a). 
 “Code” means the U.S. Internal Revenue Code of 1986 and rules and
regulations related thereto. 
 “Co-Documentation Agents” means JPMorgan Chase Bank, N.A., ABN AMRO Bank N.V.
and ING Bank N.V., as co-documentation agents under this Agreement. 
 “Collateral” means the
“Collateral” as defined in the Security Agreement and all the “Collateral” or “Pledged Assets” as defined in any other Collateral Document. 
  

 -10- 

 “Collateral Agent” means Citibank, N.A., in its capacity as collateral
agent or pledgee in its own name under any of the Loan Documents, or any successor collateral agent. 
 “Collateral
Documents” means, collectively, the Security Agreement, each of the Mortgages, collateral assignments, security agreements, pledge agreements, intellectual property security agreements or other similar agreements delivered to the
Administrative Agent and the Lenders pursuant to Section 6.11 or Section 6.13, and each of the other agreements, instruments or documents that creates or purports to create a Lien in favor of the Administrative Agent for the benefit of the
Secured Parties. 
 “Commitment” means a Term Commitment or a Revolving Credit Commitment of any Class or of
multiple Classes, as the context may require. 
 “Committed Loan Notice” means a notice of (a) a
Borrowing, (b) a conversion of Loans from one Type to the other, or (c) a continuation of Eurocurrency Rate Loans, pursuant to Section 2.02(a), which, if in writing, shall be substantially in the form of Exhibit A. 

“Company” means VNU Group B.V. (formerly known as VNU N.V.), a private company incorporated under the laws of The
Netherlands, having its corporate seat in Haarlem, The Netherlands, together with its successors and assigns. 

“Company Restricted Payments Election” has the meaning set forth in Section 7.06(d). 

“Compensation Period” has the meaning set forth in Section 2.12(c)(ii). 

“Compliance Certificate” means a certificate substantially in the form of Exhibit D. 

“Consolidated EBITDA” means, for any period, the Consolidated Net Income for such period, plus 

(a) without duplication and to the extent already deducted (and not added back) in arriving at such Consolidated Net Income, the sum of
the following amounts for such period: 
 (i) total interest expense (including interest expense attributable to Holdings Debt)
and, to the extent not reflected in such total interest expense, any losses on hedging obligations or other derivative instruments entered into for the purpose of hedging interest rate risk, net of interest income and gains on such hedging
obligations, and costs of surety bonds in connection with financing activities, and commissions, discounts, yield and other fees and charges (including any interest expense) related to any Permitted Receivables Financing, 

(ii) provision for taxes based on income, profits or capital of a Covenant Party or its Restricted Subsidiaries, including, without
limitation, state, franchise and similar taxes and foreign withholding taxes paid or accrued during such period, 
  

 -11- 

 (iii) depreciation and amortization (including amortization of Capitalized Software
Expenditures) and amortization of unrecognized prior service costs and actuarial gains and losses related to pensions and other post-employment benefits, 

(iv) Non-Cash Charges, 

(v) extraordinary losses and unusual or non-recurring charges, duplicative running costs, severance, relocation costs and curtailments or
modifications to pension and post-retirement employee benefit plans, 
 (vi) business optimization expenses and restructuring
charges or reserves (including restructuring costs related to acquisitions after the date hereof and to closure/consolidation of facilities, retention charges, systems establishment costs and excess pension charges); provided that with
respect to each business optimization expense or other restructuring charge or reserve, the Borrowers shall have delivered to the Administrative Agent an officer’s certificate specifying and quantifying such expense, charge or reserve and
stating that such expense, charge or reserve is a business optimization expense or restructuring charge or reserve, as the case may be, 

(vii) any deductions attributable to minority interests, 

(viii) the amount of management, monitoring, consulting, transaction and advisory fees and related expenses paid to the Sponsors or their
Affiliates, 
 (ix) the amount of net cost savings projected by Borrowers in good faith to be realized as a result of specified
actions taken during such period (calculated on a pro forma basis as though such cost savings had been realized on the first day of such period), net of the amount of actual benefits realized during such period from such actions, provided
that (A) such cost savings are reasonably identifiable and factually supportable, (B) such actions are taken or committed to be taken within 36 months after the Closing Date, (C) no cost savings shall be added pursuant to this clause
(ix) to the extent duplicative of any expenses or charges relating to such cost savings that are included in clause (vi) above with respect to such period and (D) the aggregate amount of cost savings added pursuant to this clause
(ix) shall not exceed $125,000,000 for any period consisting of four consecutive quarters (while subject to upward or downward adjustment in accordance with this clause, it is agreed that as of the Closing Date the projected cost savings for
the first full four fiscal quarter period ended after the Closing Date is €75.0 million), and 
 (x) cash distributions
received from unconsolidated joint ventures and Unrestricted Subsidiaries, less 
 (b) without duplication and to the
extent included in arriving at such Consolidated Net Income, the sum of the following amounts for such period: 
 (i)
extraordinary gains and unusual or non-recurring gains, 
  

 -12- 

 (ii) non-cash gains (excluding any non-cash gains to the extent it represents the reversal
of an accrual or reserve for a potential cash item that reduced Consolidated EBITDA in any prior period), 
 (iii) gains on
asset sales (other than asset sales in the ordinary course of business), 
 (iv) any net after-tax income from the early
extinguishment of Indebtedness or hedging obligations or other derivative instruments, and 
 (v) all gains from investments
recorded using the equity method (other than cash dividends actually received), 
 in each case, as determined on a consolidated basis for the
Covenant Parties and their Restricted Subsidiaries (other than in respect of interest expense attributable to Holdings Debt) in accordance with GAAP; provided that, to the extent included in Consolidated Net Income, 

(A) there shall be excluded in determining Consolidated EBITDA currency translation gains and losses related to currency remeasurements
of indebtedness (including the net loss or gain (i) resulting from Swap Contracts for currency exchange risk and (ii) resulting from intercompany indebtedness), 

(B) there shall be excluded in determining Consolidated EBITDA for any period any adjustments resulting from the application of Statement
of Financial Accounting Standards No. 133 and International Accounting Standard No. 39 and their respective related pronouncements and interpretations, 

(C) there shall be included in determining Consolidated EBITDA for any period, without duplication, (1) the Acquired EBITDA of any
Person, property, business or asset acquired by a Covenant Party or any Restricted Subsidiary during such period (but not the Acquired EBITDA of any related Person, property, business or assets to the extent not so acquired), to the extent not
subsequently sold, transferred or otherwise disposed of by such Covenant Party or such Restricted Subsidiary (each such Person, property, business or asset acquired and not subsequently so disposed of, an “Acquired Entity or
Business”), based on the actual Acquired EBITDA of such Acquired Entity or Business for such period (including the portion thereof occurring prior to such acquisition) and (2) for the purposes of the definition of the term
“Permitted Acquisition” and Section 7.11, an adjustment equal to the amount of the Pro Forma Adjustment with respect to the Covenant Parties and their Restricted Subsidiaries or any Acquired Entity or Business for such period
(including the portion thereof occurring prior to such acquisition) as specified in a certificate executed by a Responsible Officer delivered to the Administrative Agent (for delivery to the Lenders), and 

(D) for purposes of determining the Total Leverage Ratio or Interest Coverage Ratio only, there shall be excluded in determining
Consolidated EBITDA for any period the Disposed EBITDA of any Person, property, business or asset sold, transferred or otherwise disposed of, 

 

 -13- 

 
closed or classified as discontinued operations by a Covenant Party or any Restricted Subsidiary of a Covenant Party during such period (each such Person, property, business or asset so sold or
disposed of, a “Sold Entity or Business”), based on the actual Disposed EBITDA of such Sold Entity or Business for such period (including the portion thereof occurring prior to such sale, transfer or disposition). 

For the purpose of the definition of Consolidated EBITDA, “Non-Cash Charges” means (a) losses on asset sales, disposals or
abandonments, (b) any impairment charge or asset write-off related to intangible assets, long-lived assets, and investments in debt and equity securities pursuant to GAAP, (c) all losses from investments recorded using the equity method,
(d) stock-based awards compensation expense, and (e) other non-cash charges (provided that if any non-cash charges referred to in this clause (e) represent an accrual or reserve for potential cash items in any future period,
the cash payment in respect thereof in such future period shall be subtracted from Consolidated EBITDA in such future period to such extent paid, but excluding from this proviso, for the avoidance of doubt, non-cash charges consisting of the
amortization of a prepaid cash item that was paid in a prior period). 
 “Consolidated Interest Expense” means,
for any period, the sum, without duplication, of (i) the cash interest expense (including that attributable to Capitalized Leases), net of cash interest income, of the Covenant Parties and their Restricted Subsidiaries, determined on a
consolidated basis in accordance with GAAP, with respect to all outstanding Indebtedness of the Covenant Parties and their Restricted Subsidiaries, including all commissions, discounts and other fees and charges owed with respect to letters of
credit and bankers’ acceptance financing and net costs under Swap Contracts and the cash interest expense attributable to Holdings Debt, and (ii) any cash payments made during such period in respect of obligations referred to in clause
(b) below relating to Funded Debt that were amortized or accrued in a previous period, but excluding, however, (a) amortization of deferred financing costs and any other amounts of non-cash interest, (b) the accretion or accrual of
discounted liabilities during such period, (c) commissions, discounts, yield and other fees and charges (including any interest expense) incurred in connection with a Permitted Receivables Financing and (d) all non-recurring cash interest
expense consisting of liquidated damages for failure to timely comply with registration rights obligations and financing fees, all as calculated on a consolidated basis in accordance with GAAP; provided that for purposes of the definition of
the term “Permitted Acquisition” and Section 7.11, there shall be included in determining Consolidated Interest Expense for any period the cash interest expense (or income) of any Acquired Entity or Business acquired during such
period, based on the cash interest expense (or income) of such Acquired Entity or Business for such period (including the portion thereof occurring prior to such acquisition) assuming any Indebtedness incurred or repaid in connection with any such
acquisition had been incurred or prepaid on the first day of such period. Notwithstanding anything to the contrary contained herein, for purposes of determining Consolidated Interest Expense (i) for any period ending prior to the first
anniversary of the Closing Date, Consolidated Interest Expense shall be an amount equal to actual Consolidated Interest Expense from the Closing Date through the date of determination multiplied by a fraction the numerator of which is 365 and the
denominator of which is the number of days from the Closing Date through the date of determination and (ii) shall exclude the purchase accounting effects described in the last sentence of the definition of Consolidated Net Income. 

 

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 “Consolidated Net Income” means, for any period, the net income (loss) of
the Covenant Parties and their Restricted Subsidiaries for such period determined on a consolidated basis in accordance with GAAP, excluding, without duplication, (a) extraordinary items for such period, (b) the cumulative effect of a
change in accounting principles during such period to the extent included in Consolidated Net Income (including changes from international financial reporting standards to United States financial reporting standards), (c) Transaction Expenses
incurred during such period, (d) any fees and expenses incurred during such period, or any amortization thereof for such period, in connection with any acquisition, investment, asset disposition, issuance or repayment of debt, issuance of
equity securities, refinancing transaction or amendment or other modification of any debt instrument (in each case, including any such transaction consummated prior to the Tender Funding Date and any such transaction undertaken but not completed)
and any charges or non-recurring merger costs incurred during such period as a result of any such transaction, (e) any income (loss) for such period attributable to the early extinguishment of indebtedness and (f) accruals and reserves
that are established within twelve months after the Closing Date that are so required to be established as a result of the Transaction in accordance with GAAP. There shall be excluded from Consolidated Net Income for any period the purchase
accounting effects of adjustments in component amounts required or permitted by GAAP and related authoritative pronouncements (including the effects of such adjustments pushed down to the Covenant Parties and their Restricted Subsidiaries), as a
result of the Transaction, any acquisition consummated prior to the Tender Funding Date, any Permitted Acquisitions, or the amortization or write-off of any amounts thereof. 

“Consolidated Total Net Debt” shall mean, as of any date of determination, (a) the aggregate principal amount of
Indebtedness of the Covenant Parties and their Restricted Subsidiaries outstanding on such date, determined on a consolidated basis in accordance with GAAP, consisting of Indebtedness for borrowed money, Attributable Indebtedness, and debt
obligations evidenced by promissory notes or similar instruments, plus (b) the aggregate principal amount of Holdings Debt as reflected on the Company’s balance sheet, minus (c) the aggregate amount of cash and Cash
Equivalents, in each case, free and clear of all Liens, other than nonconsensual Liens permitted by Section 7.01 and Liens permitted by Section 7.01(p) and Section 7.01(q) and clauses (i) and (ii) of Section 7.01(r), in
excess of the sum of (x) $10,000,000 million and (y) any Restricted Cash included in the consolidated balance sheet of the Covenant Parties and their Restricted Subsidiaries as of such date. 

“Consolidated Working Capital” means, with respect to the Covenant Parties and their Restricted Subsidiaries on a
consolidated basis at any date of determination, Current Assets at such date of determination minus Current Liabilities at such date of determination; provided, that, increases or decreases in Consolidated Working Capital shall be calculated without
regard to any changes in Current Assets or Current Liabilities as a result of (a) any reclassification in accordance with GAAP of assets or liabilities, as applicable, between current and noncurrent or (b) the effects of purchase
accounting. 
  

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 “Continuing Directors” means the supervisory directors of the Company on
the Closing Date, as elected or appointed after giving effect to the Transaction, and each other supervisory director, if, in each case, such other supervisory director’s nomination for election to the supervisory board of directors of the
Company is recommended by a majority of the then Continuing Directors or such other supervisory director receives the vote of the Permitted Holders in his or her election by the stockholders of the Company. 

“Contract Consideration” has the meaning set forth in the definition of “Excess Cash Flow.” 

“Contractual Obligation” means, as to any Person, any provision of any security issued by such Person or of any
agreement, instrument or other undertaking to which such Person is a party or by which it or any of its property is bound. 

“Control” has the meaning specified in the definition of “Affiliate.” 

“Covenant Parties” means (i) each of VNUHF, VNU International, ACN, VNU, Inc., and the Borrowers and (ii) at
the Company’s sole discretion, upon written notice to the Administrative Agent, the Company and any Subsidiary of the Company as designated by the Company; provided that (i) immediately before and after such designation, no Default
shall have occurred and be continuing, (ii) immediately after giving effect to such designation, the Covenant Parties shall be in compliance, on a Pro Forma Basis, with the covenants set forth in Section 7.11 (it being understood that if
no Test Period cited in Section 7.11 has passed, the covenants in Section 7.11 for the first Test Period cited in such Section shall be satisfied as of the last four quarters ended and, as a condition precedent to the effectiveness of any
such designation, Nielsen shall deliver to the Administrative Agent a certificate setting forth in reasonable detail the calculations demonstrating such compliance) and (iii) once an entity is designated a Covenant Party it remains a Covenant
Party for the term of this Agreement. The designation of any entity as a Covenant Party shall constitute the incurrence at the time of designation of any Investment, Indebtedness or Liens of such entity existing at such time (but, for the avoidance
of doubt, without duplication of any Holdings Debt existing at such time to the extent it already constitutes Indebtedness for any given purpose). Consolidated EBITDA applicable to an entity designated a Covenant Party shall only be included within
such definition to the extent related to a fiscal quarter beginning after such designation. 
 “Credit
Extension” means each of the following: (a) a Borrowing and (b) an L/C Credit Extension. 

“Cumulative Credit” means, at any date, an amount, not less than zero in the aggregate, determined on a cumulative basis
equal to, without duplication: 
 (a) the Cumulative Retained Excess Cash Flow Amount at such time, plus 

 

 -16- 

 (b) the cumulative amount of proceeds (including cash and the fair market value of property
other than cash) from the sale of (i) Equity Interests of the Company or any direct or indirect parent of the Company after the Tender Funding Date and on or prior to such time (including upon exercise of warrants or options) which proceeds
have been contributed as common equity to the capital of the Company, or (ii) the common Equity Interests of a Covenant Party issued upon conversion of Indebtedness (other than Indebtedness that is contractually subordinated to the Obligations)
of a Covenant Party or any Restricted Subsidiary of a Covenant Party or Holdings Debt owed to a Person other than a Loan Party or a Restricted Subsidiary of a Loan Party not previously applied for a purpose other than use in the Cumulative Credit;
plus 
 (c) 100% of the aggregate amount of contributions to the common capital of the Company received in cash (and the fair
market value of property other than cash) after the Tender Funding Date; plus 
 (d) the principal amount of any
Indebtedness (including the liquidation preference or maximum fixed repurchase price, as the case may be, of any Disqualified Equity Interests) of a Covenant Party or Holdings Debt issued after the Tender Funding Date (other than Indebtedness issued
to a Restricted Subsidiary), which has been converted into or exchanged for Equity Interests (other than Disqualified Equity Interests) in the Company or any direct or indirect parent of the Company, plus 

(e) 100% of the aggregate amount received by a Covenant Party or any Restricted Subsidiary of a Covenant Party in cash (and the fair
market value of property other than cash received by a Covenant Party or any such Restricted Subsidiary) from: 
 (A) the sale
(other than to a Covenant Party or any such Restricted Subsidiary) of the Equity Interests of an Unrestricted Subsidiary, or 

(B) any dividend or other distribution by an Unrestricted Subsidiary, plus 

(f) in the event any Unrestricted Subsidiary has been re-designated as a Restricted Subsidiary or has been merged, consolidated or
amalgamated with or into, or transfers or conveys its assets to, or is liquidated into, a Covenant Party or a Restricted Subsidiary, the fair market value of the Investments of the Covenant Parties and the Restricted Subsidiaries in such
Unrestricted Subsidiary at the time of such redesignation, combination or transfer (or of the assets transferred or conveyed, as applicable), plus 

(g) an amount equal to any returns (including dividends, interest, distributions, returns of principal, profits on sale, repayments,
income and similar amounts) actually received by the Covenant Parties or any Restricted Subsidiary in respect of any Investments made pursuant to Section 7.02(n), minus 

 

 -17- 

 (h) any amount of the Cumulative Credit used to make Investments pursuant to
Section 7.02(s) after the Tender Funding Date and prior to such time, minus 
 (i) any amount of the Cumulative
Credit used to make Investments pursuant to Section 7.02(n) after the Tender Funding Date and prior to such time, minus 

(j) any amount of the Cumulative Credit used to pay dividends or make distributions pursuant to Section 7.06(h) after the Tender
Funding Date and prior to such time, minus 
 (k) any amount of the Cumulative Credit used to make payments or
distributions in respect of Junior Financings pursuant to Section 7.13 after the Tender Funding Date and prior to such time. 

“Cumulative Retained Excess Cash Flow Amount” means, at any date, an amount, not less than zero in the aggregate,
determined on a cumulative basis equal to the aggregate cumulative sum of the Retained Percentage of Excess Cash Flow for all Excess Cash Flow Periods ending after the Tender Funding Date and prior to such date. 

“Current Assets” means, with respect to the Covenant Parties and their Restricted Subsidiaries on a consolidated basis
at any date of determination, the sum of (a) all assets (other than cash and Cash Equivalents) that would, in accordance with GAAP, be classified on a consolidated balance sheet of the Covenant Parties and their Restricted Subsidiaries as
current assets at such date of determination, other than amounts related to current or deferred Taxes based on income or profits (but excluding assets held for sale, loans (permitted) to third parties, pension assets, deferred bank fees and
derivative financial instruments) and (b) in the event that a Permitted Receivables Financing is accounted for off balance sheet, (x) gross accounts receivable comprising part of the Receivables Assets subject to such Permitted Receivables
Financing less (y) collections against the amounts sold pursuant to clause (x). 
 “Current Liabilities”
means, with respect to the Covenant Parties and their Restricted Subsidiaries on a consolidated basis at any date of determination, all liabilities that would, in accordance with GAAP, be classified on a consolidated balance sheet of the Covenant
Parties and their Restricted Subsidiaries as current liabilities at such date of determination, other than (a) the current portion of any Indebtedness, (b) accruals of Consolidated Interest Expense (excluding Consolidated Interest Expense
that is due and unpaid), (c) accruals for current or deferred Taxes based on income or profits, (d) accruals of any costs or expenses related to restructuring reserves and (e) any Revolving Credit Exposure or Revolving Credit Loans.

 “Debtor Relief Laws” means the Bankruptcy Code of the United States, the Dutch Bankruptcy Act
(Faillissementswet) and all other liquidation, conservatorship, bankruptcy, assignment for the benefit of creditors, moratorium, rearrangement, receivership, insolvency, reorganization, faillissement, surseance van betaling, onderbewindstelling,
ontbinding, or similar debtor relief Laws of the United States, The Netherlands or other applicable jurisdictions from time to time in effect and affecting the rights of creditors generally. 

 

 -18- 

 “Default” means any event or condition that constitutes an Event of Default
or that, with the giving of any notice, the passage of time, or both, would be an Event of Default. 
 “Default
Rate” means an interest rate equal to (a) the Base Rate plus (b) the Applicable Rate, if any, applicable to Base Rate Loans plus (c) 2.0% per annum; provided that with respect to an Alternative Currency Loan, the
Default Rate shall be an interest rate equal to the interest rate (including any Applicable Rate and any applicable Mandatory Cost) otherwise applicable to such Loan plus 2.0% per annum, in each case, to the fullest extent permitted by
applicable Laws. 
 “Defaulting Lender” means any Lender that (a) has failed to fund any portion of the
Term Loans, Revolving Credit Loans, participations in L/C Obligations or participations in Swing Line Loans required to be funded by it hereunder within one (1) Business Day of the date required to be funded by it hereunder, unless the subject
of a good faith dispute or subsequently cured, (b) has otherwise failed to pay over to the Administrative Agent or any other Lender any other amount required to be paid by it hereunder within one (1) Business Day of the date when due,
unless the subject of a good faith dispute or subsequently cured, or (c) has been deemed insolvent or become the subject of a bankruptcy or insolvency proceeding. 

“Designated Non-Cash Consideration” means the fair market value of non-cash consideration received by a Covenant Party
or a Restricted Subsidiary in connection with a Disposition pursuant to Section 7.05(j) that is designated as Designated Non-Cash Consideration pursuant to a certificate of a Responsible Officer, setting forth the basis of such valuation (which
amount will be reduced by the fair market value of the portion of the non-cash consideration converted to cash within 180 days following the consummation of the applicable Disposition). 

“Designation Date” shall have the meaning set forth in Section 6.14 

“Disposed EBITDA” means, with respect to any Sold Entity or Business for any period, the amount for such period of
Consolidated EBITDA of such Sold Entity or Business (determined as if references to the Covenant Parties and their Restricted Subsidiaries in the definition of Consolidated EBITDA were references to such Sold Entity or Business and its
Subsidiaries), all as determined on a consolidated basis for such Sold Entity or Business. 
 “Disposition” or
“Dispose” means the sale, transfer, license, lease or other disposition (including any sale and leaseback transaction and any sale or issuance of Equity Interests) of any property by any Person, including any sale, assignment,
transfer or other disposal, with or without recourse, of any notes or accounts receivable or any rights and claims associated therewith; provided that “Disposition” and “Dispose” shall not be deemed to include (a) any
issuance by VNUHF of any of its Equity Interests to another Person or (b) any non-cash sale, conveyance, transfer or other disposition of the Transactions Intercompany Obligations. 

“Disqualified Equity Interests” means any Equity Interest which, by its terms (or by the terms of any security or other
Equity Interests into which it is convertible or for which it is exchangeable), or upon the happening of any event or condition (a) matures or is mandatorily 

 

 -19- 

 
redeemable, pursuant to a sinking fund obligation or otherwise (except as a result of a change of control or asset sale so long as any rights of the holders thereof upon the occurrence of a
change of control or asset sale event shall be subject to the prior repayment in full of the Loans and all other Obligations that are accrued and payable and the termination of the Commitments), (b) is redeemable at the option of the holder
thereof, in whole or in part, (c) provides for the scheduled payments of dividends in cash, or (d) is or becomes convertible into or exchangeable for Indebtedness or any other Equity Interests that would constitute Disqualified Equity
Interests, in each case, prior to the date that is ninety-one (91) days after the Maturity Date of the Term Loans. 

“Dollar” and “$” mean lawful money of the United States. 

“Dollar Amount” means, at any time: 

(a) with respect to any Loan denominated in Dollars (including, with respect to any Swing Line Loan, any funded participation therein),
the principal amount thereof then outstanding (or in which such participation is held); 
 (b) with respect to any Alternative
Currency Loan (including, with respect to any Swing Line Loan, any funded participation therein), the principal amount thereof then outstanding in the relevant Alternative Currency, converted to Dollars in accordance with Section 1.08 and
Section 2.15(a); and 
 (c) with respect to any L/C Obligation (or any risk participation therein), (A) if denominated
in Dollars, the amount thereof and (B) if denominated in an Alternative Currency, the amount thereof converted to Dollars in accordance with Section 1.08 and Section 2.15(a). 

“Dollar Refinanced Term Loans” has the meaning specified in Section 10.01. 

“Dollar Replacement Term Loans” has the meaning specified in Section 10.01 

“Dollar Term Commitment” means, as to each Dollar Term Lender, its obligation to make a Dollar Term Loan to Nielsen
pursuant to Section 2.01(a) in an aggregate Dollar Amount not to exceed the amount set forth opposite such Lender’s name on Schedule 1.01A under the caption “Dollar Term Commitment” or in the Assignment and Assumption pursuant to
which such Dollar Term Lender becomes a party hereto, as applicable, as such amount may be adjusted from time to time in accordance with this Agreement (including Section 2.14). The initial aggregate amount of the Dollar Term Commitments is
$4,175,000,000. 
 “Dollar Term Lender” means, at any time, any Lender that has a Dollar Term Commitment or a
Dollar Term Loan at such time. 
 “Dollar Term Loan” means a Loan made pursuant to Section 2.01(a).

  

 -20- 

 “Dollar Term Note” means a promissory note of Nielsen payable to any Dollar
Term Lender or its registered assigns, in substantially the form of Exhibit C-1 hereto, evidencing the aggregate Indebtedness of Nielsen to such Dollar Term Lender resulting from the Dollar Term Loans made by such Dollar Term Lender. 

“Domestic Subsidiary” means any Subsidiary that is organized under the Laws of the United States, any state thereof or
the District of Columbia. 
 “DNB” means the Dutch Central Bank (De Nederlandsche Bank N.V.).

 “Dutch Banking Act” means the Dutch Act on the Supervision of Credit Institutions 1992 (Wet toezicht
kredietwezen 1992) as amended from time to time. 
 “Dutch Borrower” has the meaning set forth in the
introductory paragraph to this Agreement. 
 “Eligible Assignee” has the meaning set forth in
Section 10.07(a). 
 “EMU Legislation” means the legislative measures of the European Council for the
introduction of, changeover to or operation of a single or unified European currency. 
 “Environment” means
indoor air, ambient air, surface water, groundwater, drinking water, land surface, subsurface strata, and natural resources such as wetlands, flora and fauna. 

“Environmental Laws” means the common law and any and all Federal, state, local, and foreign statutes, Laws,
regulations, ordinances, rules, judgments, orders, decrees, permits, concessions, grants, franchises, licenses, agreements or governmental restrictions relating to pollution, the protection of the Environment or, to the extent relating to exposure
to Hazardous Materials, human health or to the Release or threat of Release of Hazardous Materials into the Environment. 

“Environmental Liability” means any liability, contingent or otherwise (including any liability for damages, costs of
investigation and remediation, fines, penalties or indemnities), of the Loan Parties or any Restricted Subsidiary directly or indirectly resulting from or based upon (a) violation of any Environmental Law, (b) the generation, use,
handling, transportation, storage, treatment or disposal of any Hazardous Materials, (c) exposure to any Hazardous Materials, (d) the Release or threatened Release of any Hazardous Materials into the Environment or (e) any contract,
agreement or other consensual arrangement pursuant to which liability is assumed or imposed with respect to any of the foregoing. 

“Environmental Permit” means any permit, approval, identification number, license or other authorization required under
any Environmental Law. 
  

 -21- 

 “Equity Interests” means, with respect to any Person, all of the shares,
interests, rights, participations or other equivalents (however designated) of capital stock of (or other ownership or profit interests or units in) such Person and all of the warrants, options or other rights for the purchase, acquisition or
exchange from such Person of any of the foregoing (including through convertible securities). 
 “ERISA” means
the Employee Retirement Income Security Act of 1974, as amended from time to time. 
 “ERISA Affiliate” means
any trade or business (whether or not incorporated) that is under common control with a Loan Party or any Restricted Subsidiary within the meaning of Section 414 of the Code or Section 4001 of ERISA. 

“ERISA Event” means (a) a Reportable Event with respect to a Pension Plan; (b) a withdrawal by a Loan Party,
any Restricted Subsidiary or any ERISA Affiliate from a Pension Plan subject to Section 4063 of ERISA during a plan year in which it was a substantial employer (as defined in Section 4001(a)(2) of ERISA) or a cessation of operations that
is treated as such a withdrawal under Section 4062(e) of ERISA; (c) a complete or partial withdrawal by a Loan Party, any Restricted Subsidiary or any ERISA Affiliate from a Multiemployer Plan or notification that a Multiemployer Plan is
in reorganization; (d) the filing of a notice of intent to terminate, the treatment of a Plan amendment as a termination under Sections 4041 or 4041A of ERISA, or the commencement of proceedings by the PBGC to terminate a Pension Plan or
Multiemployer Plan; (e) an event or condition which constitutes grounds under Section 4042 of ERISA for the termination of, or the appointment of a trustee to administer, any Pension Plan or Multiemployer Plan; or (f) the imposition
of any liability under Title IV of ERISA, other than for PBGC premiums due but not delinquent under Section 4007 of ERISA, upon a Loan Party, any Restricted Subsidiary or any ERISA Affiliate. 

“Euro” and “EUR” means the lawful currency of the Participating Member States introduced in accordance
with EMU Legislation. 
 “Euro Refinanced Term Loans” has the meaning specified in Section 10.01.

 “Euro Replacement Term Loans” has the meaning specified in Section 10.01. 

“Euro Term Commitment” means, as to each Euro Term Lender, its obligation to make a Euro Term Loan to Nielsen pursuant
to Section 2.01(b) in an aggregate Dollar Amount not to exceed the amount set forth opposite such Lender’s name on Schedule 1.01A under the caption “Euro Term Commitment” or in the Assignment and Assumption pursuant to which such
Euro Term Lender becomes a party hereto, as applicable, as such amount may be adjusted from time to time in accordance with this Agreement (including Section 2.14). The initial aggregate amount of the Euro Term Commitments is €800,000,000.

  

 -22- 

 “Euro Term Lender” means, at any time, any Lender that has a Euro Term
Commitment or a Euro Term Loan at such time. 
 “Euro Term Loan” means a Loan made pursuant to
Section 2.01(b). 
 “Euro Term Note” means a promissory note of Nielsen payable to any Euro Term Lender or
its registered assigns, in substantially the form of Exhibit C-2 hereto, evidencing the aggregate Indebtedness of Nielsen to such Euro Term Lender resulting from the Euro Term Loans made by such Euro Term Lender. 

“Eurocurrency Rate” means, for any Interest Period with respect to any Eurocurrency Rate Loan: 

(i) denominated in a currency other than Australian Dollars, Hong Kong Dollars or Japanese Yen: 

(a) the rate per annum equal to the rate determined by the Administrative Agent to be the offered rate that appears on the page of the Dow
Jones Market screen (or any successor thereto) that displays an average British Bankers Association Interest Settlement Rate for deposits in Dollars or the relevant Alternative Currency (for delivery on the first day of such Interest Period), as
applicable, with a term equivalent to such Interest Period, determined as of approximately 11:00 a.m. (London time) two (2) Business Days prior to the first day of such Interest Period, or, if different, the date on which quotations would
customarily be provided by leading banks in the London Interbank Market for deposits of amounts in the relevant currency for delivery on the first day of such Interest Period, or 

(b) if the rate referenced in the preceding clause (a) does not appear on such page or service or such page or service shall not be
available, the rate per annum equal to the rate determined by the Administrative Agent to be the offered rate on such other page or other service that displays an average British Bankers Association Interest Settlement Rate for deposits in Dollars
or the relevant Alternative Currency (for delivery on the first day of such Interest Period), as applicable, with a term equivalent to such Interest Period, determined as of approximately 11:00 a.m. (London time) two (2) Business Days prior to
the first day of such Interest Period, or, if different, the date on which quotations would customarily be provided by leading banks in the London Interbank Market for deposits of amounts in the relevant currency for delivery on the first day of
such Interest Period, or 
 (c) if the rates referenced in the preceding clauses (a) and (b) are not available, the
rate per annum determined by the Administrative Agent as the rate of interest at which deposits in Dollars or the relevant Alternative Currency for delivery on the first day of such Interest Period in Same Day Funds in the approximate amount of the
Eurocurrency Rate Loan being made, continued or converted by Citibank, N.A. and with a term equivalent to such Interest Period would be offered by Citibank, N.A.’s London Branch to major banks in the London interbank eurodollar market at their
request at approximately 11:00 a.m. (London time) 
  

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two (2) Business Days prior to the first day of such Interest Period or, if different, the date on which quotations would customarily be provided by leading banks in the London Interbank
Market for deposits of amounts in the relevant currency for delivery on the first day of such Interest Period; 
 (ii)
denominated in Australian Dollars: 
 (a) the rate per annum equal to the rate determined by the Administrative Agent to be the
offered rate that appears on page BBSY of the Reuters screen (or any successor thereto) for deposits in Australian Dollars (for delivery on the first day of such Interest Period) with a term equivalent to such Interest Period, determined as of
approximately 10:30 a.m. (Sydney time) on the first day of such Interest Period, or, if different, the date on which quotations would customarily be provided by leading banks in the same interbank market for deposits of amounts in Australian Dollars
for delivery on the first day of such Interest Period, or 
 (b) if the rate referenced in the preceding clause (a) is not
available, the rate per annum determined by the Administrative Agent as the rate of interest at which deposits in Australian Dollars for delivery on the first day of such Interest Period in Same Day Funds in the approximate amount of the
Eurocurrency Rate Loan being made, continued or converted by Citibank, N.A. and with a term equivalent to such Interest Period would be offered by Citibank, N.A.’s applicable branch to major banks in such interbank eurodollar market at their
request at approximately 10:30 a.m. (Sydney time) on the first day of such Interest Period or, if different, the date on which quotations would customarily be provided by leading banks in such market for deposits of amounts in Australian Dollars for
delivery on the first day of such Interest Period; 
 (iii) denominated in Hong Kong Dollars: 

(a) the rate per annum equal to the rate determined by the Administrative Agent to be the offered rate that appears on page 9898 (HIBOR)
of the Reuters Screen (or any successor thereto) for deposits in Hong Kong Dollars (for delivery on the first day of such Interest Period) with a term equivalent to such Interest Period, determined as of approximately 11:00 a.m. (Hong Kong time) on
the first day of such Interest Period, or, if different, the date on which quotations would customarily be provided by leading banks in the same interbank market for deposits of amounts in Hong Kong Dollars for delivery on the first day of such
Interest Period, or 
 (b) if the rate referenced in the preceding clause (a) is not available, the rate per annum
determined by the Administrative Agent as the rate of interest at which deposits in Hong Kong Dollars for delivery on the first day of such Interest Period in Same Day Funds in the approximate amount of the Eurocurrency Rate Loan being made,
continued or converted by Citibank, N.A. and with a term equivalent to such Interest Period would be offered by Citibank, N.A.’s applicable branch to major banks in such interbank eurodollar market at their request at approximately 11:00 a.m.
(Hong Kong time) on the first day of such Interest Period or, if different, the date on which quotations would customarily be provided by leading banks in such market for deposits of amounts in Hong Kong Dollars for delivery on the first day of such
Interest Period; and 
  

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 (iv) denominated in Japanese Yen: 

(a) the rate per annum equal to the rate determined by the Administrative Agent to be the offered rate that appears on page 3750 (LIBOR)
of the Reuters screen (or any successor thereto) for deposits in Yen (for delivery on the first day of such Interest Period) with a term equivalent to such Interest Period, determined as of approximately 11:00 a.m. (London time) two
(2) Business Days prior to the first day of such Interest Period, or, if different, the date on which quotations would customarily be provided by leading banks in the London Interbank Market for deposits of amounts in Yen for delivery on the
first day of such Interest Period, or 
 (b) if the rate referenced in the preceding clause (a) does not appear on such
page or service or such page or service shall not be available, the rate per annum equal to the rate determined by the Administrative Agent to be the offered rate on such other page or other service that displays an average British Bankers
Association Interest Settlement Rate for deposits in Yen (for delivery on the first day of such Interest Period), as applicable, with a term equivalent to such Interest Period, determined as of approximately 11:00 a.m. (London time) two
(2) Business Days prior to the first day of such Interest Period, or, if different, the date on which quotations would customarily be provided by leading banks in the London Interbank Market for deposits of amounts in Yen on the first day of
such Interest Period, or 
 (c) if the rates referenced in the preceding clauses (a) and (b) are not available, the
rate per annum determined by the Administrative Agent as the rate of interest at which deposits in Yen for delivery on the first day of such Interest Period in Same Day Funds in the approximate amount of the Eurocurrency Rate Loan being made,
continued or converted by Citibank, N.A. and with a term equivalent to such Interest Period would be offered by Citibank, N.A.’s London Branch to major banks in the London interbank eurodollar market at their request at approximately 11:00 a.m.
(London time) two (2) Business Days prior to the first day of such Interest Period or, if different, the date on which quotations would customarily be provided by leading banks in the London Interbank Market for deposits of amounts in Yen for
delivery on the first day of such Interest Period. 
 “Eurocurrency Rate Loan” means a Loan, whether
denominated in Dollars or in an Alternative Currency, that bears interest at a rate based on the Eurocurrency Rate and a Swing Line Loan denominated in Euro. 

“Event of Default” has the meaning specified in Section 8.01. 

“Excess Cash Flow” means, for any period, an amount equal to (a) the sum, without duplication, of
(i) Consolidated Net Income for such period, (ii) an amount equal to the amount of all non-cash charges to the extent deducted in arriving at such Consolidated Net Income, (iii) decreases in Consolidated Working Capital and long-term
account receivables for such period 
  

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(other than any such decreases arising from acquisitions or dispositions by the Covenant Parties and its Restricted Subsidiaries completed during such period) and (iv) an amount equal to the
aggregate net non-cash loss on the sale, lease, transfer or other disposition of assets by the Covenant Parties and their Restricted Subsidiaries during such period (other than sales in the ordinary course of business) to the extent deducted in
arriving at such Consolidated Net Income minus (b) the sum, without duplication, of (i) an amount equal to the amount of all non-cash credits included in arriving at such Consolidated Net Income and cash charges included in clauses
(a) through (f) of the definition of Consolidated Net Income, (ii) without duplication of amounts deducted pursuant to clause (xi) below in prior fiscal years, the amount of Capital Expenditures made in cash or accrued during
such period, except to the extent that such Capital Expenditures were financed with the proceeds of Indebtedness of the Covenant Parties and their Restricted Subsidiaries, (iii) the aggregate amount of all principal payments of Indebtedness of
the Covenant Parties or their Restricted Subsidiaries (including (A) the principal component of payments in respect of Capitalized Leases and (B) the amount of any scheduled repayment of Term Loans pursuant to Section 2.07 and any
mandatory prepayment of Term Loans pursuant to Section 2.05(b)(ii) or (iii) to the extent required due to a Disposition that resulted in an increase to Consolidated Net Income and not in excess of the amount of such increase but excluding
(X) all voluntary prepayments of Term Loans and (Y) all prepayments of Revolving Credit Loans and Swing Line Loans) made during such period (other than in respect of any revolving credit facility to the extent there is not an equivalent
permanent reduction in commitments thereunder), except to the extent financed with the proceeds of other Indebtedness of the Covenant Parties or their Restricted Subsidiaries, (iv) an amount equal to the aggregate net non-cash gain on
Dispositions by the Covenant Parties and their Restricted Subsidiaries during such period (other than Dispositions in the ordinary course of business) to the extent included in arriving at such Consolidated Net Income, (v) increases in
Consolidated Working Capital and long-term account receivables for such period (other than any such increases arising from acquisitions or dispositions by the Covenant Parties and their Restricted Subsidiaries during such period), (vi) cash
payments by the Covenant Parties and their Restricted Subsidiaries during such period in respect of long-term liabilities of the Covenant Parties and their Restricted Subsidiaries other than Indebtedness, (vii) without duplication of amounts
deducted pursuant to clause (xi) below in prior fiscal years, the amount of Investments and acquisitions made during such period pursuant to Section 7.02 (other than Section 7.02(a)) to the extent that such Investments and
acquisitions were financed with internally generated cash flow of the Covenant Parties and their Restricted Subsidiaries, (viii) the amount of Restricted Payments paid during such period pursuant to Sections 7.06(d), (h) or
(i) (clauses (i), (ii), (iii) or (v) only) to the extent such Restricted Payments were financed with internally generated cash flow of the Covenant Parties and their Restricted Subsidiaries, (ix) the aggregate amount of
expenditures actually made by the Covenant Parties and their Restricted Subsidiaries in cash during such period (including expenditures for the payment of financing fees) to the extent that such expenditures are not expensed during such period,
(x) the aggregate amount of any premium, make-whole or penalty payments actually paid in cash by the Covenant Parties and their Restricted Subsidiaries during such period that are required to be made in connection with any prepayment of
Indebtedness, (xi) without duplication of amounts deducted from Excess Cash Flow in prior periods, the aggregate 
  

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consideration required to be paid in cash by the Covenant Parties and their Restricted Subsidiaries pursuant to binding contracts (the “Contract Consideration”) entered into
prior to or during such period relating to Permitted Acquisitions or Capital Expenditures to be consummated or made, plus any restructuring cash expenses, pension payments or tax contingency payments that have been added to Excess Cash Flow pursuant
to clause (a)(ii) above required to be made, in each case during the period of four consecutive fiscal quarters of the Company following the end of such period, provided that to the extent the aggregate amount of internally generated cash
actually utilized to finance such Permitted Acquisitions during such period of four consecutive fiscal quarters is less than the Contract Consideration, the amount of such shortfall shall be added to the calculation of Excess Cash Flow at the end of
such period of four consecutive fiscal quarters, and (xii) the amount of cash taxes paid in such period to the extent they exceed the amount of tax expense deducted in determining Consolidated Net Income for such period. Notwithstanding
anything in the definition of any term used in the definition of Excess Cash Flow to the contrary, all components of Excess Cash Flow shall be computed for the Covenant Parties and their Restricted Subsidiaries on a consolidated basis. 

“Excess Cash Flow Period” means each fiscal year of Nielsen or, in the case of 2006, July 1 through
December 31, but in all cases for purposes of calculating the Cumulative Retained Excess Cash Flow Amount shall only include such fiscal years for which financial statements and a Compliance Certificate have been delivered in accordance with
Sections 6.01(a) and 6.02(a) and for which any prepayments required by Section 2.05(b)(i) (if any) have been made (it being understood that the Retained Percentage of Excess Cash Flow for any Excess Cash Flow Period shall be included in the
Cumulative Retained Excess Cash Flow Amount regardless of whether a prepayment is required by Section 2.05(b)(i)). 

“Exchange Act” means the Securities Exchange Act of 1934, as amended. 

“Exchange Rate” means on any day with respect to any currency other than Dollars, the rate at which such currency may be
exchanged into Dollars, as set forth at approximately 11:00 a.m. (London time) on such day on the Reuters World Currency Page for such currency; in the event that such rate does not appear on any Reuters World Currency Page, the Exchange Rate shall
be determined by reference to such other publicly available service for displaying exchange rates as may be agreed upon by the Administrative Agent and the Borrowers, or, in the absence of such agreement, such Exchange Rate shall instead be the
arithmetic average of the spot rates of exchange of the Administrative Agent in the market where its foreign currency exchange operations in respect of such currency are then being conducted, at or about 10:00 a.m. (New York City time) on such date
for the purchase of Dollars for delivery two Business Days later. 
 “Excluded Subsidiary” means (a) any
Subsidiary that is not a wholly owned Subsidiary, (b) any Subsidiary of a Guarantor that does not have assets or annual revenues in excess of $50,000,000 (or $100,000,000 in the case of AC Nielsen, S.A. de C.V., Nielsen Book Services Limited
and VNU Business Publications Ltd.), (c) any Subsidiary that is prohibited by applicable Law or Contractual Obligations existing on the Closing Date from guaranteeing the Obligations, 

 

 -27- 

 
(d) any Restricted Subsidiary acquired pursuant to a Permitted Acquisition financed with secured Indebtedness incurred pursuant to Section 7.03(t) and each Restricted Subsidiary thereof that
guarantees such Indebtedness; provided that each such Restricted Subsidiary shall cease to be an Excluded Subsidiary under this clause (d) if such secured Indebtedness is repaid or becomes unsecured or if such Restricted Subsidiary
ceases to guarantee such secured Indebtedness, as applicable, (e) any other Subsidiary with respect to which, in the reasonable judgment of the Administrative Agent, the cost or other consequences (including any adverse tax consequences) of
providing a Guarantee shall be excessive in view of the benefits to be obtained by the Lenders therefrom, (f) any Special Purpose Receivables Subsidiary, and (g) any Foreign Subsidiary of ACN or VNU, Inc. or of any other Domestic
Subsidiary. 
 “Executive Order” has the meaning set forth in Section 5.16. 

“Exemption Regulation” means the Exemption Regulation dated 26 June 2002 (as amended from time to time) of the
Ministry of Finance of The Netherlands (Vrijstellingsregeling Wet toezicht kredietwezen 1992), as promulgated in connection with the Dutch Banking Act. 

“Existing Indebtedness” means the Indebtedness set forth in Schedule 7.03(b) hereto. 

“Existing L/C Issuer” means each bank which issued Existing Letters of Credit. 

“Existing Letters of Credit” means all letters of credit outstanding on the Closing Date, as more fully described on
Schedule 1.01F hereto. 
 “Facility” means the Dollar Term Loans, the Euro Term Loans, each Revolving Credit
Facility, the Swing Line Sublimit or the Letter of Credit Sublimit, as the context may require. 
 “Federal Funds
Rate” means, for any day, the rate per annum equal to the weighted average of the rates on overnight Federal funds transactions with members of the Federal Reserve System arranged by Federal funds brokers on such day, as published by the
Federal Reserve Bank on the Business Day next succeeding such day; provided that (a) if such day is not a Business Day, the Federal Funds Rate for such day shall be such rate on such transactions on the next preceding Business Day as so
published on the next succeeding Business Day, and (b) if no such rate is so published on such next succeeding Business Day, the Federal Funds Rate for such day shall be the average rate (rounded upward, if necessary, to a whole multiple of
1/100 of 1%) charged to Citibank, N.A. on such day on such transactions as determined by the Administrative Agent. 

“Foreign Subsidiary” means any direct or indirect Restricted Subsidiary of the Company which is not a Domestic
Subsidiary. 
 “FRB” means the Board of Governors of the Federal Reserve System of the United States.

  

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 “Fund” means any Person (other than a natural person) that is engaged in
making, purchasing, holding or otherwise investing in commercial loans and similar extensions of credit in the ordinary course. 

“Funded Debt” means all Indebtedness of the Covenant Parties and their Restricted Subsidiaries for borrowed money that
matures more than one year from the date of its creation or matures within one year from such date that is renewable or extendable, at the option of such Person, to a date more than one year from such date or arises under a revolving credit or
similar agreement that obligates the lender or lenders to extend credit during a period of more than one year from such date, including Indebtedness in respect of the Loans. 

“GAAP” means generally accepted accounting principles based upon International Financial Reporting Standards issued
and/or adopted by the International Accounting Standards Board, as in effect from time to time, unless and until Nielsen notifies the Administrative Agent in writing that Nielsen requests that GAAP be determined based on generally accepted
accounting principles in the United States of America, as in effect from time to time, from which time GAAP will be so determined; provided, however, that if Nielsen notifies the Administrative Agent that Nielsen requests an amendment to any
provision hereof to eliminate the effect of any change occurring after the Closing Date in GAAP or in the application thereof on the operation of such provision (or if the Administrative Agent notifies Nielsen that the Required Lenders request an
amendment to any provision hereof for such purpose), regardless of whether any such notice is given before or after such change in GAAP or in the application thereof, then such provision shall be interpreted on the basis of GAAP as in effect and
applied immediately before such change shall have become effective until such notice shall have been withdrawn or such provision amended in accordance herewith. 

“Governmental Authority” means any nation or government, any state or other political subdivision thereof, any agency,
authority, instrumentality, regulatory body, court, administrative tribunal, central bank or other entity exercising executive, legislative, judicial, taxing, regulatory or administrative powers or functions of or pertaining to government.

 “Granting Lender” has the meaning specified in Section 10.07(h). 

“Guarantee” means, as to any Person, without duplication, (a) any obligation, contingent or otherwise, of such
Person guaranteeing or having the economic effect of guaranteeing any Indebtedness or other monetary obligation payable or performable by another Person (the “primary obligor”) in any manner, whether directly or indirectly, and including
any obligation of such Person, direct or indirect, (i) to purchase or pay (or advance or supply funds for the purchase or payment of) such Indebtedness or other monetary obligation, (ii) to purchase or lease property, securities or
services for the purpose of assuring the obligee in respect of such Indebtedness or monetary other obligation of the payment or performance of such Indebtedness or other monetary obligation, (iii) to maintain working capital, equity capital or
any other financial statement condition or liquidity or level of income or cash flow of the primary obligor 
  

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so as to enable the primary obligor to pay such Indebtedness or other monetary obligation, or (iv) entered into for the purpose of assuring in any other manner the obligee in respect of such
Indebtedness or other monetary obligation of the payment or performance thereof or to protect such obligee against loss in respect thereof (in whole or in part), or (b) any Lien on any assets of such Person securing any Indebtedness or other
monetary obligation of any other Person, whether or not such Indebtedness or monetary other obligation is assumed by such Person (or any right, contingent or otherwise, of any holder of such Indebtedness to obtain any such Lien); provided
that the term “Guarantee” shall not include endorsements for collection or deposit, in either case in the ordinary course of business, or customary and reasonable indemnity obligations in effect on the Closing Date or entered into in
connection with any acquisition or disposition of assets permitted under this Agreement (other than such obligations with respect to Indebtedness). The amount of any Guarantee shall be deemed to be an amount equal to the stated or determinable
amount of the related primary obligation, or portion thereof, in respect of which such Guarantee is made or, if not stated or determinable, the maximum reasonably anticipated liability in respect thereof as determined by the guaranteeing Person in
good faith. The term “Guarantee” as a verb has a corresponding meaning. 
 “Guaranteed Obligations”
has the meaning specified in Section 11.01. 
 “Guarantors” means the Company, VNU Intermediate Holding
B.V. and the Subsidiaries included on the signature pages hereof as Guarantors and those Subsidiaries that issue a Guarantee of the Obligations after the Closing Date pursuant to Section 6.11 and, with respect to Obligations for which they
would not otherwise be primarily liable, each U.S. Borrower and the Dutch Borrower. 
 “Guaranty” means,
collectively, the guaranty of the Obligations by the Guarantors pursuant to this Agreement. 
 “Hazardous
Materials” means all explosive or radioactive substances or wastes and all hazardous or toxic substances, wastes or pollutants, including petroleum or petroleum distillates, asbestos or asbestos-containing materials, polychlorinated
biphenyls, radon gas, mold, infectious or medical wastes that are regulated pursuant to, or the Release or exposure to which could give rise to liability under, applicable Environmental Law. 

“Hedge Bank” means any Person that is a Lender or an Affiliate of a Lender at the time it enters into a Secured Hedge
Agreement or a Treasury Services Agreement, as applicable, in its capacity as a party thereto, and (other than a Person already party hereto as a Lender) delivers to the Administrative Agent a letter agreement reasonably satisfactory to it
(i) appointing the Collateral Agent as its agent under the applicable Loan Documents and (ii) agreeing to be bound by Section 10.04 and 10.15 as if it were a Lender. 

“Holdings Debt” means Indebtedness of the Company outstanding on the Tender Funding Date as reflected in the
Company’s balance sheet and refinancings thereof that do not increase the aggregate principal amount thereof except to the extent of additional Indebtedness 

 

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incurred to pay premiums (including tender premiums), defeasance costs and fees and expenses in connection therewith, and any other Indebtedness of the Company, VNU Intermediate Holding B.V. or
Valcon with respect to which Nielsen has made a Company Restricted Payments Election pursuant to Section 7.06(d). 

“Hong Kong Dollar” or “HKD” means the lawful money of the Hong Kong Special Administrative Region.

 “Honor Date” has the meaning set forth in Section 2.03(c)(i). 

“Incremental Amendment” has the meaning set forth in Section 2.14(a). 

“Incremental Facility Closing Date” has the meaning set forth in Section 2.14(a). 

“Incremental Term Loans” has the meaning set forth in Section 2.14(a). 

“Indebtedness” means, as to any Person at a particular time, without duplication, all of the following: 

(a) all obligations of such Person for borrowed money and all obligations of such Person evidenced by bonds, debentures,
notes, loan agreements or other similar instruments; 
 (b) the maximum amount (after giving effect to any prior
drawings or reductions which may have been reimbursed) of all outstanding letters of credit (including standby and commercial), bankers’ acceptances, bank guaranties, surety bonds, performance bonds and similar instruments issued or created by
or for the account of such Person; 
 (c) net obligations of such Person under any Swap Contract; 

(d) all obligations of such Person to pay the deferred purchase price of property or services (other than (i) trade
accounts payable in the ordinary course of business, (ii) any earn-out obligation until such obligation becomes a liability on the balance sheet of such Person in accordance with GAAP and (iii) liabilities accrued in the ordinary course);

 (e) indebtedness (excluding prepaid interest thereon) secured by a Lien on property owned or being purchased
by such Person (including indebtedness arising under conditional sales or other title retention agreements and mortgage, industrial revenue bond, industrial development bond and similar financings), whether or not such indebtedness shall have been
assumed by such Person or is limited in recourse; 
 (f) all Attributable Indebtedness; and 

 

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 (g) all obligations of such Person in respect of Disqualified Equity
Interests; 
 if and to the extent that the foregoing would constitute indebtedness or a liability in accordance with GAAP; and 

(h) to the extent not otherwise included above, all Guarantees of such Person in respect of any of the foregoing.

 For all purposes hereof, the Indebtedness of any Person shall (A) include (1) the Indebtedness of any partnership or joint venture
(other than a joint venture that is itself a corporation or limited liability company) in which such Person is a general partner, except to the extent such Person’s liability for such Indebtedness is otherwise limited and (2) the amount of
any Receivables Net Investment and (B) in the case of the Company and its Subsidiaries, exclude (1) all intercompany Indebtedness having a term not exceeding 364 days (inclusive of any roll-over or extensions of terms) and made in the
ordinary course of business consistent with past practice and (2) the Parent Intercompany Debt. The amount of any net obligation under any Swap Contract on any date shall be deemed to be the Swap Termination Value thereof as of such date. The
amount of Indebtedness of any Person for purposes of clause (e) shall be deemed to be equal to the lesser of (i) the aggregate unpaid amount of such Indebtedness and (ii) the fair market value of the property encumbered thereby as
determined by such Person in good faith. 
 “Indemnified Liabilities” has the meaning set forth in
Section 10.05. 
 “Indemnitees” has the meaning set forth in Section 10.05. 

“Information” has the meaning set forth in Section 10.08. 

“Intercompany Note” means a promissory note substantially in the form of Exhibit H. 

“Interest Coverage Ratio” means, with respect to the Covenant Parties and the Restricted Subsidiaries on a consolidated
basis, as of the end of any fiscal quarter of the Company for the Test Period ending on such date, the ratio of (a) Consolidated EBITDA to (b) Consolidated Interest Expense. 

“Interest Payment Date” means, (a) as to any Eurocurrency Rate Loan, the last day of each Interest Period
applicable to such Loan and the Maturity Date of the Facility under which such Loan was made; provided that if any Interest Period for a Eurocurrency Rate Loan exceeds three months, the respective dates that fall every three months after the
beginning of such Interest Period shall also be Interest Payment Dates; (b) as to any Base Rate Loan (including a Swing Line Loan denominated in Dollars), the last Business Day of each March, June, September and December and the Maturity Date;
and (c) as to any Swing Line Loan denominated in Euro, the date of the repayment of such Swing Line Loan and the Maturity Date. 

“Interest Period” means, as to each Eurocurrency Rate Loan, the period commencing on the date such Eurocurrency Rate
Loan is disbursed or converted to or continued as a 
  

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Eurocurrency Rate Loan and ending on the date one, two, three or six months thereafter or, to the extent agreed by each Lender of such Eurocurrency Rate Loan, nine or twelve months or less than
one month thereafter, as selected by the applicable Borrower in its Committed Loan Notice; provided that: 

(i) any Interest Period that would otherwise end on a day that is not a Business Day shall be extended to the next
succeeding Business Day unless such Business Day falls in another calendar month, in which case such Interest Period shall end on the next preceding Business Day; 

(ii) any Interest Period that begins on the last Business Day of a calendar month (or on a day for which there is no
numerically corresponding day in the calendar month at the end of such Interest Period) shall end on the last Business Day of the calendar month at the end of such Interest Period; and 

(iii) no Interest Period shall extend beyond the Maturity Date. 

“Investment” means, as to any Person, any direct or indirect acquisition or investment by such Person, whether by means
of (a) the purchase or other acquisition of Equity Interests or debt or other securities of another Person, (b) a loan, advance or capital contribution to, Guarantee or assumption of Indebtedness of, or purchase or other acquisition of any
other debt or equity participation or interest in, another Person, including any partnership or joint venture interest in such other Person (excluding, in the case of a Covenant Party and its Subsidiaries, intercompany loans, advances, or
Indebtedness having a term not exceeding 364 days (inclusive of any roll-over or extensions of terms) and made in the ordinary course of business consistent with past practice) or (c) the purchase or other acquisition (in one transaction or a
series of transactions) of all or substantially all of the property and assets or business of another Person or assets constituting a business unit, line of business or division of such Person. For purposes of covenant compliance, the amount of any
Investment shall be the amount actually invested, without adjustment for subsequent increases or decreases in the value of such Investment. 

“IP Rights” has the meaning set forth in Section 5.17. 

“Japanese Yen” or “JPY” means lawful money of Japan. 

“Judgment Currency” has the meaning specified in Section 10.18. 

“Junior Financing” has the meaning specified in Section 7.13. 

“Junior Financing Documentation” means any documentation governing any Junior Financing. 

“Laws” means, collectively, all international, foreign, Federal, state and local statutes, treaties, rules, guidelines,
regulations, ordinances, codes and administrative or judicial 
  

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precedents or authorities, including the interpretation or administration thereof by any Governmental Authority charged with the enforcement, interpretation or administration thereof, and all
applicable administrative orders, directed duties, requests, licenses, authorizations and permits of, and agreements with, any Governmental Authority, in each case whether or not having the force of law. 

“L/C Advance” means, with respect to each Tranche A Revolving Credit Lender, such Lender’s funding of its
participation in any L/C Borrowing in accordance with its Pro Rata Share. 
 “L/C Borrowing” means an extension
of credit resulting from a drawing under any Letter of Credit which has not been reimbursed on the date when made or refinanced as a Tranche A Revolving Credit Borrowing. 

“L/C Credit Extension” means, with respect to any Letter of Credit, the issuance thereof or extension of the expiry date
thereof, or the renewal or increase of the amount thereof. 
 “L/C Issuer” means Citibank, N.A., the Existing
L/C Issuer, and any other Lender that becomes an L/C Issuer in accordance with Section 2.03(k) or 10.07(j), in each case, in its capacity as an issuer of Letters of Credit hereunder, or any successor issuer of Letters of Credit hereunder.

 “L/C Obligations” means, as at any date of determination, the aggregate undrawn amount of all outstanding
Letters of Credit plus the aggregate of all Unreimbursed Amounts, including all L/C Borrowings. 
 “Lender” has
the meaning specified in the introductory paragraph to this Agreement and, as the context requires, includes an L/C Issuer and a Swing Line Lender, and their respective successors and assigns as permitted hereunder, each of which is referred to
herein as a “Lender,” together with, in each case, any Affiliate of any such financial institution through which such financial institution elects, by notice to the Administrative Agent, to make any Loans available to any Borrower;
provided that, for all purposes of voting or consenting with respect to (a) any amendment, supplementation or modification of any Loan Document, (b) any waiver of any requirements of any Loan Document or any Default or Event of
Default and its consequences, or (c) any other matter as to which a Lender may vote or consent pursuant to Section 10.01 of this Agreement, the financial institution making such election shall be deemed the “Lender” rather than
such Affiliate, which shall not be entitled to vote or consent (it being agreed that failure of any such Affiliate to fund an obligation under this Agreement shall not relieve its affiliated financial institution from funding). 

“Lending Office” means, as to any Lender, such office or offices as a Lender may from time to time notify the Borrowers
and the Administrative Agent. 
  

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 “Letter of Credit” means any letter of credit issued hereunder. A Letter of
Credit may be a commercial letter of credit or a standby letter of credit. 
 “Letter of Credit Application”
means an application and agreement for the issuance or amendment of a Letter of Credit in the form from time to time in use by the relevant L/C Issuer. 

“Letter of Credit Expiration Date” means the day that is five (5) Business Days prior to the scheduled Maturity
Date then in effect for the Tranche A Revolving Credit Facility (or, if such day is not a Business Day, the next preceding Business Day). 

“Letter of Credit Sublimit” means an amount equal to the lesser of (a) $75,000,000 and (b) the aggregate
Dollar Amount of the Tranche A Revolving Credit Commitments. The Letter of Credit Sublimit is part of, and not in addition to, the Tranche A Revolving Credit Facility. 

“Lien” means any mortgage, pledge, hypothecation, assignment, deposit arrangement, encumbrance, lien (statutory or
other), charge, or preference, priority or other security interest or preferential arrangement of any kind or nature whatsoever (including any conditional sale or other title retention agreement, any easement, right of way or other encumbrance on
title to Real Property, and any Capitalized Lease having substantially the same economic effect as any of the foregoing). 

“Loan” means an extension of credit by a Lender to any Borrower under Article II in the form of a Term Loan, a Revolving
Credit Loan or a Swing Line Loan. 
 “Loan Documents” means, collectively, (i) this Agreement,
(ii) the Notes, (iii) the Collateral Documents and (iv) each Letter of Credit Application. 
 “Loan
Parties” means, collectively, the Borrowers and each Guarantor. 
 “Mandatory Cost” means, with
respect to any period, the percentage rate per annum determined in accordance with Schedule 1.01C. 
 “Master
Agreement” has the meaning specified in the definition of “Swap Contract.” 
 “Material Adverse
Effect” means a material adverse effect on the business, operations, assets, liabilities (actual or contingent) or financial condition of the Company and its Subsidiaries, taken as a whole. 

“Maturity Date” means (i) with respect to the Term Loans, the seventh anniversary of the Pushdown Date and
(ii) with respect to each Revolving Credit Facility, the sixth anniversary of the Pushdown Date. 
 “Maximum
Rate” has the meaning specified in Section 10.10. 
 “Mexican Peso” or “MXN”
means lawful money of the United Mexican States. 
  

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 “Moody’s” means Moody’s Investors Service, Inc. and any successor
thereto. 
 “Mortgage” has the meaning specified in Section 6.11(c). 

“Multiemployer Plan” means any employee benefit plan of the type described in Section 4001(a)(3) of ERISA, to which
any Borrower, any Restricted Subsidiary or any ERISA Affiliate makes or is obligated to make contributions, or during the preceding five plan years, has made or been obligated to make contributions. 

“Net Proceeds” shall mean: 

(a) 100% of the cash proceeds actually received by the Covenant Parties or any of their Restricted Subsidiaries (including any cash
payments received by way of deferred payment of principal pursuant to a note or installment receivable or purchase price adjustment receivable or otherwise and including casualty insurance settlements and condemnation awards, but only as and when
received) from any Disposition or Casualty Event, net of (i) attorneys’ fees, accountants’ fees, investment banking fees, survey costs, title insurance premiums, and related search and recording charges, transfer taxes, deed or
mortgage recording taxes, required debt payments and required payments of other obligations relating to the applicable asset to the extent such debt or obligations are secured by a Lien permitted hereunder (other than pursuant to the Loan Documents)
on such asset, other customary expenses and brokerage, consultant and other customary fees actually incurred in connection therewith, (ii) Taxes paid or payable as a result thereof, and (iii) the amount of any reasonable reserve
established in accordance with GAAP against any adjustment to the sale price or any liabilities (other than any taxes deducted pursuant to clause (i) above) (x) related to any of the applicable assets and (y) retained by the Covenant
Parties or any of their Restricted Subsidiaries including, without limitation, pension and other post-employment benefit liabilities and liabilities related to environmental matters or against any indemnification obligations (however, the amount of
any subsequent reduction of such reserve (other than in connection with a payment in respect of any such liability) shall be deemed to be Net Proceeds of such Disposition or Casualty Event occurring on the date of such reduction); provided,
that, if no Default exists and Nielsen shall deliver a certificate of a Responsible Officer of Nielsen to the Administrative Agent promptly following receipt of any such proceeds setting forth a Covenant Party’s intention to use any portion of
such proceeds (1) to acquire, maintain, develop, construct, improve, upgrade or repair assets useful in the business of the Covenant Parties or their Restricted Subsidiaries or to make Permitted Acquisitions or any acquisition of all or
substantially all the assets of, or all the Equity Interests (other than directors’ qualifying shares) in, a Person or division or line of business of a Person (or any subsequent investment made in a Person, division or line of business
previously acquired), in each case within 15 months of such receipt, such portion of such proceeds shall not constitute Net Proceeds except to the extent not, within 15 months of such receipt, so used or contractually committed to be so used (it
being understood that if any portion of such proceeds are not so used within such 15 month period but within such 15-month period are contractually committed to be used, then upon the termination of such contract or if such Net Proceeds are not so
used within the later of such 
  

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15-month period and 180 days from the entry into such Contractual Commitment, such remaining portion shall constitute Net Proceeds as of the date of such termination or expiry without giving
effect to this proviso) or (2) to repay Indebtedness (other than the Loans) of the Covenant Parties or their Restricted Subsidiaries (and, in the case of revolving Indebtedness, to correspondingly reduce commitments with respect thereto) within
15 months of such receipt (in the case of any Junior Financing, to the extent permitted pursuant to Section 7.13), such portion of such proceeds shall not constitute Net Proceeds except to the extent not, within 15 months of such receipt, so
used; provided, that the aggregate amount of Indebtedness that may be repaid pursuant to this clause (2) shall not exceed the lesser of (x) $150 million and (y) the Permitted Debt Repayment Amount as of the date of such
repayment; provided, further, that (x) no proceeds realized in a single transaction or series of related transactions shall constitute Net Proceeds unless such proceeds shall exceed $10 million and (y) no proceeds shall constitute
Net Proceeds in any fiscal year until the aggregate amount of all such unapplied proceeds (including proceeds described in clause (x) above realized in a single transaction or series of related transactions that are in excess of $5 million) in
such fiscal year shall exceed $25 million, and 
 (b) 100% of the cash proceeds from the incurrence, issuance or sale by a
Covenant Party of any Indebtedness, net of all taxes and fees (including investment banking fees), commissions, costs and other expenses, in each case incurred in connection with such issuance or sale. 

For purposes of calculating the amount of Net Proceeds, fees, commissions and other costs and expenses payable to a Covenant Party shall
be disregarded. 
 “Nielsen” has the meaning set forth in the introductory paragraph to this Agreement.

 “NMR” means Nielsen Media Research Inc., a Delaware corporation. 

“Non-Cash Charges” has the meaning set forth in the definition of the term “Consolidated EBITDA.” 

“Non-Consenting Lender” has the meaning set forth in Section 3.07(d). 

“Non-extension Notice Date” has the meaning specified in Section 2.03(b)(iii). 

“Note” means a Dollar Term Note, a Euro Term Note, a Revolving Credit Note or a Swing Line Note, as the context may
require. 
 “Notes Offering Memorandum” means the Offering Memorandum dated as of August 1, 2006 relating
to the Senior Unsecured Debt and the Senior Subordinated Debt. 
 “Not Otherwise Applied” means, with reference
to any amount of Net Proceeds of any transaction or event, that such amount (a) was not required to be applied to prepay the Loans pursuant to Section 2.05(b), and (b) was not previously applied in determining the permissibility

  

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of a transaction under the Loan Documents where such permissibility was (or may have been) contingent on receipt of such amount or utilization of such amount for a specified purpose. The Company
shall promptly notify the Administrative Agent of any application of such amount as contemplated by (b) above. 

“NPL” means the National Priorities List under CERCLA. 

“Obligations” means all (x) advances to, and debts, liabilities, obligations, covenants and duties of, any Loan
Party and its Subsidiaries arising under any Loan Document or otherwise with respect to any Loan or Letter of Credit, whether direct or indirect (including those acquired by assumption), absolute or contingent, due or to become due, now existing or
hereafter arising and including interest and fees that accrue after the commencement by or against any Loan Party or Subsidiary of any proceeding under any Debtor Relief Laws naming such Person as the debtor in such proceeding, regardless of whether
such interest and fees are allowed claims in such proceeding and (y) obligations of any Loan Party arising under any Secured Hedge Agreement or any Treasury Services Agreement. Without limiting the generality of the foregoing, the Obligations
of the Loan Parties under the Loan Documents (and of their Subsidiaries to the extent they have obligations under the Loan Documents) include (a) the obligation (including guarantee obligations) to pay principal, interest, Letter of Credit
fees, reimbursement obligations, charges, expenses, fees, Attorney Costs, indemnities and other amounts payable by any Loan Party or Subsidiary under any Loan Document and (b) the obligation of any Loan Party or Subsidiary to reimburse any
amount in respect of any of the foregoing that any Lender, in its sole discretion, may elect to pay or advance on behalf of such Loan Party or such Subsidiary. 

“OFAC” has the meaning set forth in Section 5.16. 

“Offer Memorandum” means the Offer Memorandum (biedingsbericht), dated as of March 31, 2006, as amended or
supplemented as of the date hereof, containing the terms of the offer to purchase the Equity Interests of the Company specified therein by Valcon. 

“Oldsmar Leases” means the lease agreement dated as of December 19, 2002 between NMR and MT (2002) Statutory
Trust and the lease agreement dated as of December 30, 2003 between NMR and MT (2003) Statutory Trust, in each case relating to real property located at 501 Brooker Creek Blvd., Oldsmar, Florida, and any participation agreements related to
the foregoing. 
 “Organization Documents” means, (a) with respect to any corporation, the certificate or
articles of incorporation and the bylaws (or equivalent or comparable constitutive documents with respect to any non-U.S. jurisdiction); (b) with respect to any limited liability company, the certificate or articles of formation or organization
and operating agreement; and (c) with respect to any partnership, joint venture, trust or other form of business entity, the partnership, joint venture or other applicable agreement of formation or organization and any agreement, instrument,
filing or notice with respect thereto filed in connection with its formation or organization with the applicable Governmental Authority in the jurisdiction of its formation or organization and, if applicable, any certificate or articles of formation
or organization of such entity. 
  

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 “Other Taxes” has the meaning specified in Section 3.01(b).

 “Outstanding Amount” means (a) with respect to the Dollar Term Loans, Euro Term Loans, Revolving Credit
Loans and Swing Line Loans on any date, the Dollar Amount thereof after giving effect to any borrowings and prepayments or repayments of Dollar Term Loans, Euro Term Loans, Revolving Credit Loans (including any refinancing of outstanding unpaid
drawings under Letters of Credit or L/C Credit Extensions as a Revolving Credit Borrowing) and Swing Line Loans, as the case may be, occurring on such date; and (b) with respect to any L/C Obligations on any date, the Dollar Amount thereof on
such date after giving effect to any L/C Credit Extension occurring on such date and any other changes thereto as of such date, including as a result of any reimbursements of outstanding unpaid drawings under any Letters of Credit (including any
refinancing of outstanding unpaid drawings under Letters of Credit or L/C Credit Extensions as a Revolving Credit Borrowing) or any reductions in the maximum amount available for drawing under Letters of Credit taking effect on such date.

 “Outstanding Indebtedness” means the Indebtedness set forth in Schedule 1.01E hereto. 

“Overnight Rate” means, for any day, (a) with respect to any amount denominated in Dollars, the Federal Funds Rate,
and (b) with respect to any amount denominated in an Alternative Currency, the rate of interest per annum at which overnight deposits in the applicable Alternative Currency, in an amount approximately equal to the amount with respect to which
such rate is being determined, would be offered for such day by a branch or Affiliate of Citibank, N.A. in the applicable offshore interbank market for such currency to major banks in such interbank market. 

“Parent Intercompany Debt” means the intercompany loan of the Company to VNUHF, as in effect on the Closing Date after
giving effect to the Transactions. 
 “Participant” has the meaning specified in Section 10.07(e).

 “Participating Member State” means each state so described in any EMU Legislation. 

“PBGC” means the Pension Benefit Guaranty Corporation. 

“Pension Plan” means any “employee pension benefit plan” (as such term is defined in Section 3(2) of
ERISA), other than a Multiemployer Plan, that is subject to Title IV of ERISA and is sponsored or maintained by any Loan Party or any ERISA Affiliate or to which any Loan Party or any ERISA Affiliate contributes or has an obligation to contribute,
or in the case of a multiple employer or other plan described in Section 4064(a) of ERISA, has made contributions at any time during the immediately preceding five (5) plan years. 

 

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 “Perfection Certificate” means a certificate in the form of Exhibit G-1 or
any other form approved by the Collateral Agent, as the same shall be supplemented from time to time by a Perfection Certificate Supplement or otherwise. 

“Perfection Certificate Supplement” means a certificate supplement in the form of Exhibit G-2 or any other form approved
by the Collateral Agent. 
 “Permitted Acquisition” has the meaning set forth in Section 7.02(i).

 “Permitted Debt Repayment Amount” shall mean, as of any date of determination, an amount equal to the
aggregate Dollar Amount of Term Loans repaid pursuant to Section 2.05(b)(ii) or (iii) as of such date. 

“Permitted Holders” means each of the Sponsors and members of management of a Covenant Party, a Restricted Subsidiary or
any direct or indirect parent entity of the foregoing who are holders of Equity Interests of the Company or its direct or indirect parent organizations on the Closing Date and any group (within the meaning of Section 13(d)(3) or section
14(d)(2) of the Exchange Act or any successor provision) of which any of the foregoing are members; provided, that, in the case of such group and without giving effect to the existence of such group or any other group, such Sponsors and members of
management, collectively, have beneficial ownership of more than 50% of the total voting power of the voting stock of the Company or any of its direct or indirect parent companies. 

“Permitted Holdings Debt” means (1) Indebtedness of the Company or VNU Intermediate Holding B.V. (i) that will
not mature prior to the date that is ninety-one (91) days after the Maturity Date of the Term Loans, (ii) that is not subject to any Guarantee by VNUHF or any Restricted Subsidiary, and (iii) that does not require any payments in cash
of interest or other amounts in respect of the principal thereof (including through amortization) prior to the earlier to occur of (A) the date that is five (5) years from the date of the issuance or incurrence thereof and (B) the
date that is ninety-one (91) days after the Maturity Date of the Term Loans; provided that such Indebtedness can have mandatory prepayment, repurchase or redemption provisions no more restrictive than those set forth in the documents
governing the Company’s Senior Discount Notes issued on the Closing Date (as of the Closing Date) or (2) any other Indebtedness (including Holdings Debt), to the extent the proceeds thereof are used to refinance any Holdings Debt existing
on the Closing Date (or refinancings thereof pursuant to this clause (2)), in an aggregate principal amount not in excess of the aggregate principal amount thereof except to the extent of additional Indebtedness incurred to pay premiums (including
tender premiums), defeasance costs and fees and expenses in connection therewith. 
 “Permitted Receivables
Documents” shall mean all documents and agreements evidencing, relating to or otherwise governing a Permitted Receivables Financing. 

“Permitted Receivables Financing” shall mean one or more transactions pursuant to which (i) Receivables Assets or
interests therein are sold to or financed by one or more Special 
  

 -40- 

 
Purpose Receivables Subsidiaries, and (ii) such Special Purpose Receivables Subsidiaries finance their acquisition of such Receivables Assets or interests therein, or the financing thereof,
by selling or borrowing against such Receivables Assets; provided that (A) recourse to the Loan Parties or any Subsidiary (other than the Special Purpose Receivables Subsidiaries) and any obligations or agreements of the Loan Parties or
any Subsidiary (other than the Special Purpose Receivables Subsidiaries) in connection with such transactions shall be limited to the extent customary for similar transactions in the applicable jurisdictions (including, to the extent applicable, in
a manner consistent with the delivery of a “true sale”/”absolute transfer” opinion with respect to any transfer by the Loan Parties or any Subsidiary (other than a Special Purpose Receivables Subsidiary)), and (B) the
aggregate Receivables Net Investment since the Closing Date shall not exceed $100,000,000 at any time. 
 “Permitted
Refinancing” means, with respect to any Person, any modification, refinancing, refunding, renewal or extension of any Indebtedness of such Person; provided that (a) the principal amount (or accreted value, if applicable) thereof
does not exceed the principal amount (or accreted value, if applicable) of the Indebtedness so modified, refinanced, refunded, renewed or extended except by an amount equal to unpaid accrued interest and premium thereon plus other amounts paid, and
fees and expenses reasonably incurred, in connection with such modification, refinancing, refunding, renewal or extension and by an amount equal to any existing commitments unutilized thereunder, (b) other than with respect to a Permitted
Refinancing in respect of Indebtedness permitted pursuant to Section 7.03(e), such modification, refinancing, refunding, renewal or extension has a final maturity date equal to or later than the final maturity date of, and has a Weighted
Average Life to Maturity equal to or greater than the Weighted Average Life to Maturity of, the Indebtedness being modified, refinanced, refunded, renewed or extended, (c) other than with respect to a Permitted Refinancing in respect of
Indebtedness permitted pursuant to Sections 7.03(e) or (f), at the time thereof, no Event of Default shall have occurred and be continuing and (d) if such Indebtedness being modified, refinanced, refunded, renewed or extended is Indebtedness
permitted pursuant to Section 7.03(b), 7.03(q) or 7.13(a) or is otherwise a Junior Financing, (i) to the extent such Indebtedness being modified, refinanced, refunded, renewed or extended is subordinated in right of payment to the
Obligations, such modification, refinancing, refunding, renewal or extension is subordinated in right of payment to the Obligations on terms at least as favorable to the Lenders as those contained in the documentation governing the Indebtedness
being modified, refinanced, refunded, renewed or extended, (ii) the terms and conditions (including, if applicable, as to collateral but excluding as to subordination, interest rate and redemption premium) of any such modified, refinanced,
refunded, renewed or extended Indebtedness, taken as a whole, are not materially less favorable to the Loan Parties or the Lenders than the terms and conditions of the Indebtedness being modified, refinanced, refunded, renewed or extended;
provided that a certificate of a Responsible Officer delivered to the Administrative Agent at least five Business Days prior to the incurrence of such Indebtedness, together with a reasonably detailed description of the material terms and
conditions of such Indebtedness or drafts of the documentation relating thereto, stating that Nielsen has determined in good faith that such terms and conditions satisfy the foregoing requirement shall be conclusive evidence that such terms

  

 -41- 

 
and conditions satisfy the foregoing requirement unless the Administrative Agent notifies Nielsen within such five Business Day period that it disagrees with such determination (including a
reasonable description of the basis upon which it disagrees) and (iii) such modification, refinancing, refunding, renewal or extension is incurred by the Person who is the obligor of the Indebtedness being modified, refinanced, refunded,
renewed or extended. 
 “Person” means any natural person, corporation, limited liability company, trust, joint
venture, association, company, partnership, Governmental Authority or other entity. 
 “Plan” means any
“employee benefit plan” (as such term is defined in Section 3(3) of ERISA) established by any Loan Party or, with respect to any such plan that is subject to Section 412 of the Code or Title IV of ERISA, any ERISA Affiliate.

 “PMP” means a “professional market party” within the meaning of the Exemption Regulation.

 “Policy Guidelines” means the 2005 Dutch Central Bank’s Policy Guidelines (issued in relation to the
Exemption Regulation) dated 29 December 2004 (Beleidsregel 2005 kernbegrippen markttoetreding en handhaving Wtk 1992) as amended from time to time. 

“Post-Acquisition Period” means (a) with respect to the Transaction, the period beginning on the Closing Date and
ending on the last day of the fourth full consecutive fiscal quarter immediately following the Pushdown Date and (b) with respect to any Permitted Acquisition or any acquisition of all or substantially all the assets of, or all the Equity
Interests (other than directors’ qualifying shares) in, a Person or division or line of business of a Person, the period beginning on the date such acquisition is consummated and ending on the last day of the sixth full consecutive fiscal
quarter immediately following the date on which such acquisition is consummated. 
 “Principal L/C Issuer”
means any L/C Issuer that has issued Letters of Credit having an aggregate Outstanding Amount in excess of $10,000,000. 

“Pro Forma Adjustment” means for any Test Period that includes all or any part of a fiscal quarter included in any
Post-Acquisition Period, with respect to the Acquired EBITDA of the applicable Acquired Entity or Business or the Consolidated EBITDA of the Covenant Parties, the pro forma increase or decrease in Consolidated EBITDA (or any Acquired EBITDA)
projected by Nielsen in good faith as a result of (i) actions taken during or prior to such Post-Acquisition Period for the purposes of realizing reasonably identifiable and factually supportable cost savings or (ii) any additional costs
incurred during such Post-Acquisition Period, in each case in connection with the Transaction or the combination of the operations of such Acquired Entity or Business with the operations of the Covenant Parties and their Restricted Subsidiaries;
provided that, so long as such actions are taken during such Post-Acquisition Period or such costs are incurred during such Post-Acquisition Period, as applicable, the cost savings related to such actions or such additional costs, as
applicable, it may be assumed, for purposes of 
  

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projecting such pro forma increase or decrease to such Acquired EBITDA or such Consolidated EBITDA, as the case may be, that such cost savings will be realizable during the entirety of such Test
Period, or such additional costs, as applicable, will be incurred during the entirety of such Test Period; provided further that any such pro forma increase or decrease to such Acquired EBITDA or such Consolidated EBITDA, as the case may be,
shall be without duplication for cost savings or additional costs already included in such Acquired EBITDA or such Consolidated EBITDA, as the case may be, for such Test Period. 

“Pro Forma Balance Sheet” has the meaning set forth in Section 5.05(a)(i). 

“Pro Forma Basis” and “Pro Forma Compliance” mean, with respect to compliance with any test or covenant
hereunder, that (A) to the extent applicable, the Pro Forma Adjustment shall have been made, (B) if no Test Period cited in Section 7.11 has passed, the covenants in Section 7.11 for the first Test Period cited in such Section
shall be satisfied as of the last four quarters ended and (C) all Specified Transactions and the following transactions in connection therewith shall be deemed to have occurred as of the first day of the applicable period of measurement in such
test or covenant: (a) income statement items (whether positive or negative) attributable to the property or Person subject to such Specified Transaction, (i) in the case of a Disposition of all or substantially all Equity Interests in any
Subsidiary of the Company or any division, product line, or facility used for operations of the Company or any of its Subsidiaries, shall be excluded, and (ii) in the case of a Permitted Acquisition or Investment described in the definition of
“Specified Transaction”, shall be included, (b) any retirement of Indebtedness, and (c) any Indebtedness incurred or assumed by the Covenant Parties or any of the Restricted Subsidiaries in connection therewith and if such
Indebtedness has a floating or formula rate, shall have an implied rate of interest for the applicable period for purposes of this definition determined by utilizing the rate which is or would be in effect with respect to such Indebtedness as at the
relevant date of determination. 
 “Pro Forma Financial Statements” has the meaning set forth in
Section 5.05(a). 
 “Prohibition” has the meaning set forth in Section 11.11. 

“Projections” has the meaning set forth in Section 6.01(c). 

“Pro Rata Share” means, with respect to each Lender at any time a fraction (expressed as a percentage, carried out to
the ninth decimal place), the numerator of which is the amount of the Commitments of such Lender under the applicable Facility or Facilities at such time and the denominator of which is the amount of the Aggregate Commitments under the applicable
Facility or Facilities at such time; provided that if such Commitments have been terminated, then the Pro Rata Share of each Lender shall be determined based on the Pro Rata Share of such Lender immediately prior to such termination and after
giving effect to any subsequent assignments made pursuant to the terms hereof. 
  

 -43- 

 “Pushdown Date” means the first date on which any amount outstanding under
the Tender Facility is repaid. 
 “Qualified IPO” means the issuance by the Company or any direct or indirect
parent of the Company of its common Equity Interests in an underwritten primary public offering (i) (other than a public offering pursuant to a registration statement on Form S-8) pursuant to an effective registration statement filed with the
U.S. Securities and Exchange Commission in accordance with the Securities Act (whether alone or in connection with a secondary public offering) or (ii) in the case of any initial public offering by a Dutch legal entity, in accordance with the
laws of the Netherlands. 
 “Real Property” means, collectively, all right, title and interest (including any
leasehold, mineral or other estate) in and to any and all parcels of or interests in real property owned, leased or operated by any Person, whether by lease, license or other means, together with, in each case, all easements, hereditaments and
appurtenances relating thereto, all improvements and appurtenant fixtures and equipment, all general intangibles and contract rights and other property and rights incidental to the ownership, lease or operation thereof. 

“Receivables Assets” shall mean accounts receivable (including any bills of exchange) and related assets and property
from time to time originated, acquired or otherwise owned by any Covenant Party or any Subsidiary. 
 “Receivables Net
Investment” shall mean the aggregate cash amount paid by the lenders or purchasers under any Permitted Receivables Financing in connection with their purchase of, or the making of loans secured by, Receivables Assets or interests therein,
as the same may be reduced from time to time by collections with respect to such Receivables Assets or otherwise in accordance with the terms of the Permitted Receivables Documents (but excluding any such collections used to make payments of items
included in clause (c) of the definition of Consolidated Interest Expense); provided, however, that if all or any part of such Receivables Net Investment shall have been reduced by application of any distribution and thereafter such
distribution is rescinded or must otherwise be returned for any reason, such Receivables Net Investment shall be increased by the amount of such distribution, all as though such distribution had not been made. 

“Register” has the meaning set forth in Section 10.07(d). 

“Release” means any spilling, leaking, seepage, pumping, pouring, emitting, emptying, discharging, injecting, escaping,
leaching, dumping, disposing, depositing, dispersing or migrating in, into, onto or through the Environment. 

“Reportable Event” means any of the events set forth in Section 4043(c) of ERISA or the regulations issued
thereunder, other than events for which the thirty (30) day notice period has been waived. 
  

 -44- 

 “Request for Credit Extension” means (a) with respect to a Borrowing,
continuation or conversion of Term Loans or Revolving Credit Loans, a Committed Loan Notice, (b) with respect to an L/C Credit Extension, a Letter of Credit Application, and (c) with respect to a Swing Line Loan, a Swing Line Loan Notice.

 “Required Class Lenders” means, as of any date of determination, Lenders of a Class having more than 50% of
the sum of the (a) Total Outstandings (with, in the case of the Tranche A Revolving Credit Facility, the aggregate Dollar Amount of each Lender’s risk participation and funded participation in L/C Obligations and Swing Line Loans being
deemed “held” by such Lender for purposes of this definition) for all Lenders of such Class and (b) aggregate unused Commitments of all Lenders of such Class; provided that the unused Commitment and the portion of the Total
Outstandings held or deemed held by, any Defaulting Lender of such Class shall be excluded for purposes of making a determination of Required Class Lenders. 

“Required Lenders” means, as of any date of determination, Lenders having more than 50% of the sum of the (a) Total
Outstandings (with the aggregate Dollar Amount of each Lender’s risk participation and funded participation in L/C Obligations and Swing Line Loans being deemed “held” by such Lender for purposes of this definition),
(b) aggregate unused Dollar Term Commitments, (c) aggregate unused Euro Term Commitments and (d) aggregate unused Revolving Credit Commitments; provided that the unused Dollar Term Commitment, unused Euro Term Commitment and
unused Revolving Credit Commitment of, and the portion of the Total Outstandings held or deemed held by, any Defaulting Lender shall be excluded for purposes of making a determination of Required Lenders. 

“Responsible Officer” means the chief executive officer, president, vice president, chief financial officer, treasurer
or assistant treasurer or other similar officer of a Loan Party (including, in the case of a Loan Party organized under the laws of The Netherlands, the authorized number of managing directors or an attorney under a power of attorney of such Loan
Party) and, as to any document delivered on the Closing Date, any secretary or assistant secretary of such Loan Party. Any document delivered hereunder that is signed by a Responsible Officer of a Loan Party shall be conclusively presumed to have
been authorized by all necessary corporate, partnership and/or other action on the part of such Loan Party and such Responsible Officer shall be conclusively presumed to have acted on behalf of such Loan Party. 

“Restricted Cash” means cash and Cash Equivalents held by Restricted Subsidiaries that is contractually restricted from
being distributed to the Covenant Parties. 
 “Restricted Payment” means (a) any dividend or other
distribution (whether in cash, securities or other property) with respect to any Equity Interest of any Covenant Party or any Restricted Subsidiary, or any payment (whether in cash, securities or other property), including any sinking fund or
similar deposit, on account of the purchase, redemption, retirement, defeasance, acquisition, cancellation or termination of any such Equity Interest, or on account of any return of capital to a Covenant Party’s or a Restricted
Subsidiary’s stockholders, partners or members (or the equivalent Persons thereof) and (b) any payment of interest or principal on, or redemption, repurchase or other acquisition of retirement for value of, the Parent Intercompany Debt.

  

 -45- 

 “Restricted Subsidiary” means any Subsidiary of a Covenant Party other than
an Unrestricted Subsidiary. 
 “Retained Percentage” shall mean, with respect to any Excess Cash Flow Period
(a) 100% minus (b) the Applicable ECF Percentage with respect to such Excess Cash Flow Period. 

“Revolving Commitment Increase” has the meaning set forth in Section 2.14(a). 

“Revolving Commitment Increase Lender” has the meaning set forth in Section 2.14(a). 

“Revolving Credit Borrowing” means a borrowing consisting of simultaneous Revolving Credit Loans of the same Type and
Class and, in the case of Eurocurrency Rate Loans, having the same Interest Period and currency made by each of the Revolving Credit Lenders of such Class pursuant to any clause of Section 2.01(c). 

“Revolving Credit Commitment” means the Tranche A Revolving Credit Commitment, Tranche B Revolving Credit Commitment,
Tranche C Revolving Credit Commitment, Tranche D Revolving Credit Commitment, Tranche E Revolving Credit Commitment, Tranche F Revolving Credit Commitment, Tranche G Revolving Credit Commitment and Tranche H Revolving Credit Commitment. 

“Revolving Credit Exposure” means, as to each Tranche A Revolving Credit Lender, the sum of the Dollar Amount of
the outstanding principal amount of such Revolving Credit Lender’s Tranche A Revolving Credit Loans and its Pro Rata Share of the Dollar Amount of the L/C Obligations and the Swing Line Obligations at such time. 

“Revolving Credit Facility” means the Tranche A Revolving Credit Facility, Tranche B Revolving Credit Facility, Tranche
C Revolving Credit Facility, Tranche D Revolving Credit Facility, Tranche E Revolving Credit Facility, Tranche F Revolving Credit Facility, Tranche G Revolving Credit Facility or the Tranche H Revolving Credit Facility. 

“Revolving Credit Lender” means, at any time, any Lender that has a Revolving Credit Commitment at such time.

 “Revolving Credit Loans” has the meaning specified in Section 2.01(c). 

“Revolving Credit Note” means a Tranche A Revolving Credit Note, Tranche B Revolving Credit Note, Tranche C Revolving
Credit Note, Tranche D Revolving Credit Note, Tranche E Revolving Credit Note, Tranche F Revolving Credit Note, Tranche G Revolving Credit Note or the Tranche H Revolving Credit Note. 

 

 -46- 

 “S&P” means Standard & Poor’s Ratings Services, a
division of The McGraw-Hill Companies, Inc., and any successor thereto. 
 “Same Day Funds” means (a) with
respect to disbursements and payments in Dollars, immediately available funds, and (b) with respect to disbursements and payments in an Alternative Currency, same day or other funds as may be determined by the Administrative Agent to be
customary in the place of disbursement or payment for the settlement of international banking transactions in the relevant Alternative Currency. 

“SEC” means the Securities and Exchange Commission, or any Governmental Authority succeeding to any of its principal
functions. 
 “Secured Hedge Agreement” means any Swap Contract permitted under Article VII that is entered
into by and between any Borrower or any Loan Party and any Hedge Bank. 
 “Secured Leverage Ratio” means, with
respect to any Test Period, the ratio of (a) Consolidated Total Net Debt that is secured by a Lien on any assets or property of a Loan Party or a Restricted Subsidiary, as of the last day of such Test Period to (b) Consolidated EBITDA for
such Test Period. 
 “Secured Parties” means, collectively, the Administrative Agent, the Collateral Agent, the
Lenders, the Hedge Banks, the Supplemental Agents and each co-agent or sub-agent appointed by the Administrative Agent or Collateral Agent from time to time pursuant to Section 9.02. 

“Securities Act” means the Securities Act of 1933, as amended. 

“Security Agreement” means a Security Agreement substantially in the form of Exhibit F. 

“Senior Subordinated Debt” means the $1,070,000,000 in aggregate principal amount at maturity of
12 1/2% senior subordinated discount notes due 2016
issued by Nielsen and Nielsen Finance Co. and Permitted Refinancings thereof (with the understanding that so long as all other requirements of the definition of Permitted Refinancing are met such refinancing debt may be incurred at VNU International
or VNUHF). 
 “Senior Subordinated Debt Documentation” means any indenture and/or agreement governing
the Senior Subordinated Debt and any other documents delivered pursuant thereto. 
 “Senior Unsecured Debt”
means the $650,000,000 in aggregate principal amount of 10% senior notes due 2014 and the €150,000,000 in aggregate principal amount of 9% senior 

 

 -47- 

 
notes due 2014, in each case, issued by Nielsen and Nielsen Finance Co. and Permitted Refinancings thereof (with the understanding that so long as all other requirements of the definition of
Permitted Refinancing are met such refinancing debt may be incurred at VNU International or VNUHF). 
 “Senior Unsecured
Debt Documentation” means any indenture and/or agreement governing the Senior Unsecured Debt and any other documents delivered pursuant thereto. 

“Sold Entity or Business” has the meaning set forth in the definition of the term “Consolidated EBITDA”.

 “Solvent” and “Solvency” mean, with respect to any Person on any date of determination,
that on such date (a) the fair value of the property of such Person is greater than the total amount of liabilities, including contingent liabilities, of such Person, (b) the present fair salable value of the assets of such Person is not
less than the amount that will be required to pay the probable liability of such Person on its debts as they become absolute and matured, (c) such Person does not intend to, and does not believe that it will, incur debts or liabilities beyond
such Person’s ability to pay such debts and liabilities as they mature and (d) such Person is not engaged in business or a transaction, and is not about to engage in business or a transaction, for which such Person’s property would
constitute an unreasonably small capital. The amount of contingent liabilities at any time shall be computed as the amount that, in the light of all the facts and circumstances existing at such time, represents the amount that can reasonably be
expected to become an actual or matured liability. 
 “SPC” has the meaning specified in Section 10.07(h).

 “Special Purpose Receivables Subsidiary” shall mean a direct or indirect Subsidiary of a Covenant Party
established in connection with a Permitted Receivables Financing for the acquisition of Receivables Assets or interests therein, and which is organized in a manner intended to reduce the likelihood that it would be substantively consolidated with
any Covenant Party or any of the Subsidiaries (other than Special Purpose Receivables Subsidiaries) in the event such Covenant Party or any such Subsidiary becomes subject to a proceeding under a Debtor Relief Law. 

“Specified Equity Contribution” means any contribution to the common equity of the Company and/or any purchase or
investment in an Equity Interest of the Company other than Disqualified Equity Interests. 
 “Specified
Transaction” means, with respect to any period, any Investment, Disposition, incurrence or repayment of Indebtedness, Restricted Payment, Subsidiary designation, Incremental Term Loan or Revolving Commitment Increase that by the terms of
this Agreement requires “Pro Forma Compliance” with a test or covenant hereunder or requires such test or covenant to be calculated on a “Pro Forma Basis”. 

 

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 “Sponsor Management Agreements” means the Advisory Agreements between
Valcon and each of ACN and VNU, Inc. 
 “Sponsors” means AlpInvest Partners, The Blackstone Group, TC Group,
L.L.C. and its affiliates collectively d/b/a “The Carlyle Group”, Hellman & Friedman Investors V (Cayman Ltd.), Kohlberg Kravis Roberts & Co. L.P. and Thomas H. Lee Partners and their respective Affiliates (other than any
portfolio operating companies thereof). 
 “Sterling” or “GBP” means lawful money of the
United Kingdom. 
 “Subsidiary” of a Person means a corporation, partnership, joint venture, limited liability
company or other business entity of which (i) a majority of the shares of securities or other interests having ordinary voting power for the election of directors or other governing body (other than securities or interests having such power
only by reason of the happening of a contingency) are at the time beneficially owned, (ii) more than half of the issued share capital is at the time beneficially owned or (iii) the management of which is otherwise controlled, directly or
indirectly, through one or more intermediaries, or both, by such Person. Unless otherwise specified, all references herein to a “Subsidiary” or to “Subsidiaries” shall refer to a Subsidiary or Subsidiaries of VNUHF. 

“Successor Company” has the meaning specified in Section 7.04(d). 

“Supplemental Agent” has the meaning specified in Section 9.13(a) and “Supplemental Agents” shall
have the corresponding meaning. 
 “Survey” means a survey of any Real Property subject to a Mortgage (and all
improvements thereon) which is (a) (i) prepared by a surveyor or engineer licensed to perform surveys in the jurisdiction where such Real Property is located, (ii) dated (or redated) not earlier than six months prior to the date of
delivery thereof unless there shall have occurred within six months prior to such date of delivery any exterior construction on the site of such Real Property or any easement, right of way or other interest in the Real Property has been granted or
become effective through operation of law or otherwise with respect to such Real Property which, in either case, can be depicted on a survey, in which events, as applicable, such survey shall be dated (or redated) after the completion of such
construction or if such construction shall not have been completed as of such date of delivery, not earlier than 30 days prior to such date of delivery, or after the grant or effectiveness of any such easement, right of way or other interest in the
subject Real Property, (iii) certified by the surveyor (in a manner reasonably acceptable to the Administrative Agent) to the Administrative Agent, the Collateral Agent and the title company, (iv) complying in all material respects with
the minimum detail requirements of the American Land Title Association as such requirements are in effect on the date of preparation of such survey and (v) sufficient for the title company to issue a Title Policy or (b) otherwise
acceptable to the Collateral Agent. 
  

 -49- 

 “Swap Contract” means (a) any and all rate swap transactions, basis
swaps, credit derivative transactions, forward rate transactions, commodity swaps, commodity options, forward commodity contracts, equity or equity index swaps or options, bond or bond price or bond index swaps or options or forward bond or forward
bond price or forward bond index transactions, interest rate options, forward foreign exchange transactions, cap transactions, floor transactions, collar transactions, currency swap transactions, cross-currency rate swap transactions, currency
options, spot contracts, or any other similar transactions or any combination of any of the foregoing (including any options to enter into any of the foregoing), whether or not any such transaction is governed by or subject to any master agreement,
and (b) any and all transactions of any kind, and the related confirmations, which are subject to the terms and conditions of, or governed by, any form of master agreement published by the International Swaps and Derivatives Association, Inc.,
any International Foreign Exchange Master Agreement, or any other master agreement (any such master agreement, together with any related schedules, a “Master Agreement”), including any such obligations or liabilities under any
Master Agreement. 
 “Swap Termination Value” means, in respect of any one or more Swap Contracts, after taking
into account the effect of any legally enforceable netting agreement relating to such Swap Contracts, (a) for any date on or after the date such Swap Contracts have been closed out and termination value(s) determined in accordance therewith,
such termination value(s), and (b) for any date prior to the date referenced in clause (a), the amount(s) determined as the mark-to-market value(s) for such Swap Contracts, as determined based upon one or more mid-market or other readily
available quotations provided by any recognized dealer in such Swap Contracts (which may include a Lender or any Affiliate of a Lender). 

“Swing Line Borrowing” means a borrowing of a Swing Line Loan pursuant to Section 2.04. 

“Swing Line Facility” means the Dollar and Euro swing line loan facility made available by the Swing Line Lenders
pursuant to Section 2.04. 
 “Swing Line Lender” means (a) Citibank, N.A., in its capacity as
provider of Swing Line Loans denominated in Dollars, and (b) ABN AMRO Bank N.V. in its capacity as provider of Swing Line Loans denominated in Euro, or any successor swing line lender hereunder. 

“Swing Line Loan” has the meaning specified in Section 2.04(a). 

“Swing Line Note” means a promissory note of the U.S. Borrowers and the Dutch Borrower payable to any Swing Line Lender
or its registered assigns, in substantially the form of Exhibit C-4 hereto, evidencing the aggregate Indebtedness of such Borrower to such Swing Line Lender resulting from the Swing Line Loans. 

“Swing Line Loan Notice” means a notice of a Swing Line Borrowing pursuant to Section 2.04(b), which, if in
writing, shall be substantially in the form of Exhibit B. 
  

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 “Swing Line Obligations” means, as at any date of determination, the
aggregate principal amount of all Swing Line Loans outstanding. 
 “Swing Line Sublimit” means an amount equal
to the lesser of (a) $50,000,000 and (b) the aggregate Dollar Amount of the Tranche A Revolving Credit Commitments. The Swing Line Sublimit is part of, and not in addition to, the Tranche A Revolving Credit Commitments. 

“Syndication Agent” means Deutsche Bank Securities Inc., as syndication agent under this Agreement. 

“TARGET Day” means any day on which the Trans-European Automated Real-time Gross Settlement Express Transfer (TARGET)
payment system (or, if such payment system ceases to be operative, such other payment system (if any) determined by the Administrative Agent to be a suitable replacement) is open for the settlement of payments in Euros. 

“Taxes” has the meaning specified in Section 3.01(a). 

“Tender Facility” means that certain credit agreement dated as of May 22, 2006 among Valcon, the other parties
thereto and Citibank International plc, as Administrative Agent. 
 “Tender Funding Date” means the first date
on which the Equity Interests the subject of the Tender Offer were purchased by Valcon. 
 “Tender Offer” means
the cash tender offer for certain outstanding Equity Interests of the Company by Valcon on the terms set forth in the Offer Memorandum (as amended, supplemented or modified from time to time). 

“Term Borrowing” means a borrowing consisting of simultaneous Term Loans of the same Type and currency and, in the case
of Eurocurrency Rate Loans, having the same Interest Period made by each of the Term Lenders pursuant to Section 2.01. 

“Term Commitment” means a Dollar Term Commitment or a Euro Term Commitment, as the context may require. 

“Term Lender” means, at any time, any Dollar Term Lender or Euro Term Lender, as the context may require. 

“Term Loan” means a Dollar Term Loan or Euro Term Loan, as the context may require. 

“Test Period” means, for any date of determination under this Agreement, the four consecutive fiscal quarters of Nielsen
then last ended. 
 “Threshold Amount” means $50,000,000. 

 

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 “Title Policy” means a policy of title insurance (or marked-up title
insurance commitment having the effect of a policy of title insurance) insuring the Lien of a Mortgage as a valid first mortgage Lien on the mortgaged property and fixtures described therein in the amount equal to not less than the fair market value
of such mortgaged property and fixtures, issued by a title company reasonably acceptable to the Collateral Agent which shall (A) to the extent necessary, include such reinsurance arrangements (with provisions for direct access, if necessary) as
shall be reasonably acceptable to the Collateral Agent, (B) contain a “tie-in” or “cluster” endorsement, if available under applicable law (i.e., policies which insure against losses regardless of location or allocated value
of the insured property up to a stated maximum coverage amount), (C) have been supplemented by such endorsements (or where such endorsements are not available, opinions of special counsel, architects or other professionals reasonably acceptable
to the Collateral Agent) as shall be reasonably requested by the Collateral Agent (including endorsements on matters relating to usury, first loss, last dollar, zoning, contiguity, revolving credit, doing business, non-imputation, public road
access, survey, variable rate, environmental lien, subdivision, mortgage recording tax, separate tax lot, revolving credit and so-called comprehensive coverage over covenants and restrictions), and (D) contain no exceptions to title other than
Liens permitted hereunder. 
 “Total Assets” means total assets of the Covenant Parties and the Restricted
Subsidiaries on a consolidated basis, shown on the most recent balance sheet of the Company as may be expressly stated without giving effect to amortization of the amount of intangible assets since the Closing Date; provided that in no event shall
the Transactions Intercompany Obligations constitute part of Total Assets. 
 “Total Leverage Ratio” means,
with respect to any Test Period, the ratio of (a) Consolidated Total Net Debt as of the last day of such Test Period to (b) Consolidated EBITDA for such Test Period. 

“Total Outstandings” means the aggregate Outstanding Amount of all Loans and all L/C Obligations. 

“Tranche A Revolving Credit Borrowing” means a borrowing consisting of simultaneous Tranche A Revolving Credit Loans of
the same Type and, in the case of Eurocurrency Rate Loans, having the same Interest Period and currency made by each of the Tranche A Revolving Credit Lenders pursuant to Section 2.01(c)(i). 

“Tranche A Revolving Credit Commitment” means, as to each Tranche A Revolving Credit Lender, its obligation to
(a) make Tranche A Revolving Credit Loans to the U.S. Borrowers and the Dutch Borrower pursuant to Section 2.01(c)(i), (b) purchase participations in L/C Obligations in respect of Letters of Credit and (c) purchase participations
in Swing Line Loans, in an aggregate principal amount at any one time outstanding not to exceed the amount set forth, and opposite such Lender’s name on Schedule 1.01A under the caption “Tranche A Revolving Credit Commitment” or in
the Assignment and Assumption pursuant to which such 
  

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Lender becomes a party hereto, as applicable, as such amount may be adjusted from time to time in accordance with this Agreement (including Section 2.14). The aggregate Tranche A Revolving
Credit Commitments of all Tranche A Revolving Credit Lenders shall be $163,500,000 on the Closing Date, as such amount may be adjusted from time to time in accordance with the terms of this Agreement. 

“Tranche B Revolving Credit Commitment” means, as to each Tranche B Revolving Credit Lender, its obligation to make
Tranche B Revolving Credit Loans to the U.S. Borrowers and the Dutch Borrower pursuant to Section 2.01(c)(ii), in an aggregate principal amount at any one time outstanding not to exceed the amount set forth, and opposite such Lender’s name
on Schedule 1.01A under the caption “Tranche B Revolving Credit Commitment” or in the Assignment and Assumption pursuant to which such Lender becomes a party hereto, as applicable, as such amount may be adjusted from time to time in
accordance with this Agreement (including Section 2.14). The aggregate Tranche B Revolving Credit Commitments of all Tranche B Revolving Credit Lenders shall be $45,000,000 on the Closing Date, as such amount may be adjusted from time to time
in accordance with the terms of this Agreement. 
 “Tranche C Revolving Credit Commitment” means, as to each
Tranche C Revolving Credit Lender, its obligation to make Tranche C Revolving Credit Loans to the U.S. Borrowers and the Dutch Borrower pursuant to Section 2.01(c)(iii), in an aggregate principal amount at any one time outstanding not to exceed
the amount set forth, and opposite such Lender’s name on Schedule 1.01A under the caption “Tranche C Revolving Credit Commitment” or in the Assignment and Assumption pursuant to which such Lender becomes a party hereto, as applicable,
as such amount may be adjusted from time to time in accordance with this Agreement (including Section 2.14). The aggregate Tranche C Revolving Credit Commitments of all Tranche C Revolving Credit Lenders shall be $62,500,000 on the Closing
Date, as such amount may be adjusted from time to time in accordance with the terms of this Agreement. 
 “Tranche D
Revolving Credit Commitment” means, as to each Tranche D Revolving Credit Lender, its obligation to make Tranche D Revolving Credit Loans to the U.S. Borrowers and the Dutch Borrower pursuant to Section 2.01(c)(iv), in an aggregate
principal amount at any one time outstanding not to exceed the amount set forth, and opposite such Lender’s name on Schedule 1.01A under the caption “Tranche D Revolving Credit Commitment” or in the Assignment and Assumption pursuant
to which such Lender becomes a party hereto, as applicable, as such amount may be adjusted from time to time in accordance with this Agreement (including Section 2.14). The aggregate Tranche D Revolving Credit Commitments of all Tranche D
Revolving Credit Lenders shall be $186,000,000 on the Closing Date, as such amount may be adjusted from time to time in accordance with the terms of this Agreement. 

“Tranche E Revolving Credit Commitment” means, as to each Tranche E Revolving Credit Lender, its obligation to make
Tranche E Revolving Credit Loans to the U.S. Borrowers and the Dutch Borrower pursuant to Section 2.01(c)(v), in an aggregate principal amount at any one time outstanding not to exceed the amount set forth, and opposite such Lender’s name
on 
  

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Schedule 1.01A under the caption “Tranche E Revolving Credit Commitment” or in the Assignment and Assumption pursuant to which such Lender becomes a party hereto, as applicable, as such
amount may be adjusted from time to time in accordance with this Agreement (including Section 2.14). The aggregate Tranche E Revolving Credit Commitments of all Tranche E Revolving Credit Lenders shall be $38,000,000 on the Closing Date, as
such amount may be adjusted from time to time in accordance with the terms of this Agreement. 
 “Tranche F Revolving
Credit Commitment” means, as to each Tranche F Revolving Credit Lender, its obligation to make Tranche F Revolving Credit Loans to the U.S. Borrowers and the Dutch Borrower pursuant to Section 2.01(c)(vi), in an aggregate principal
amount at any one time outstanding not to exceed the amount set forth, and opposite such Lender’s name on Schedule 1.01A under the caption “Tranche F Revolving Credit Commitment” or in the Assignment and Assumption pursuant to which
such Lender becomes a party hereto, as applicable, as such amount may be adjusted from time to time in accordance with this Agreement (including Section 2.14). The aggregate Tranche F Revolving Credit Commitments of all Tranche F Revolving
Credit Lenders shall be $86,000,000 on the Closing Date, as such amount may be adjusted from time to time in accordance with the terms of this Agreement. 

“Tranche G Revolving Credit Commitment” means, as to each Tranche G Revolving Credit Lender, its obligation to make
Tranche G Revolving Credit Loans to the U.S. Borrowers and the Dutch Borrower pursuant to Section 2.01(c)(vii), in an aggregate principal amount at any one time outstanding not to exceed the amount set forth, and opposite such Lender’s
name on Schedule 1.01A under the caption “Tranche G Revolving Credit Commitment” or in the Assignment and Assumption pursuant to which such Lender becomes a party hereto, as applicable, as such amount may be adjusted from time to time in
accordance with this Agreement (including Section 2.14). The aggregate Tranche G Revolving Credit Commitments of all Tranche G Revolving Credit Lenders shall be $62,500,000 on the Closing Date, as such amount may be adjusted from time to time
in accordance with the terms of this Agreement. 
 “Tranche H Revolving Credit Commitment” means, as to each
Tranche H Revolving Credit Lender, its obligation to make Tranche H Revolving Credit Loans to the U.S. Borrowers and the Dutch Borrower pursuant to Section 2.01(c)(viii), in an aggregate principal amount at any one time outstanding not to
exceed the amount set forth, and opposite such Lender’s name on Schedule 1.01A under the caption “Tranche H Revolving Credit Commitment” or in the Assignment and Assumption pursuant to which such Lender becomes a party hereto, as
applicable, as such amount may be adjusted from time to time in accordance with this Agreement (including Section 2.14). The aggregate Tranche H Revolving Credit Commitments of all Tranche H Revolving Credit Lenders shall be $44,000,000 on the
Closing Date, as such amount may be adjusted from time to time in accordance with the terms of this Agreement. 

“Tranche A Revolving Credit Facility” means, at any time, the aggregate amount of the Tranche A Revolving Credit
Lenders’ Tranche A Revolving Credit Commitments at such time. 
  

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 “Tranche B Revolving Credit Facility” means, at any time, the aggregate
amount of the Tranche B Revolving Credit Lenders’ Tranche B Revolving Credit Commitments at such time. 
 “Tranche
C Revolving Credit Facility” means, at any time, the aggregate amount of the Tranche C Revolving Credit Lenders’ Tranche C Revolving Credit Commitments at such time. 

“Tranche D Revolving Credit Facility” means, at any time, the aggregate amount of the Tranche D Revolving Credit
Lenders’ Tranche D Revolving Credit Commitments at such time. 
 “Tranche E Revolving Credit Facility”
means, at any time, the aggregate amount of the Tranche E Revolving Credit Lenders’ Tranche E Revolving Credit Commitments at such time. 

“Tranche F Revolving Credit Facility” means, at any time, the aggregate amount of the Tranche F Revolving Credit
Lenders’ Tranche F Revolving Credit Commitments at such time. 
 “Tranche G Revolving Credit Facility”
means, at any time, the aggregate amount of the Tranche G Revolving Credit Lenders’ Tranche G Revolving Credit Commitments at such time. 

“Tranche H Revolving Credit Facility” means, at any time, the aggregate amount of the Tranche H Revolving Credit
Lenders’ Tranche H Revolving Credit Commitments at such time. 
 “Tranche A Revolving Credit Lender”
means, at any time, any Lender that has a Tranche A Revolving Credit Commitment at such time. 
 “Tranche B Revolving
Credit Lender” means, at any time, any Lender that has a Tranche B Revolving Credit Commitment at such time. 

“Tranche C Revolving Credit Lender” means, at any time, any Lender that has a Tranche C Revolving Credit Commitment at
such time. 
 “Tranche D Revolving Credit Lender” means, at any time, any Lender that has a Tranche D Revolving
Credit Commitment at such time. 
 “Tranche E Revolving Credit Lender” means, at any time, any Lender that has
a Tranche E Revolving Credit Commitment at such time. 
 “Tranche F Revolving Credit Lender” means, at any
time, any Lender that has a Tranche F Revolving Credit Commitment at such time. 
 “Tranche G Revolving Credit
Lender” means, at any time, any Lender that has a Tranche G Revolving Credit Commitment at such time. 

“Tranche H Revolving Credit Lender” means, at any time, any Lender that has a Tranche H Revolving Credit Commitment at
such time. 
  

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 “Tranche A Revolving Credit Loan” has the meaning specified in
Section 2.01(c). 
 “Tranche B Revolving Credit Loan” has the meaning specified in Section 2.01(c).

 “Tranche C Revolving Credit Loan” has the meaning specified in Section 2.01(c). 

“Tranche D Revolving Credit Loan” has the meaning specified in Section 2.01(c). 

“Tranche E Revolving Credit Loan” has the meaning specified in Section 2.01(c). 

“Tranche F Revolving Credit Loan” has the meaning specified in Section 2.01(c). 

“Tranche G Revolving Credit Loan” has the meaning specified in Section 2.01(c). 

“Tranche H Revolving Credit Loan” has the meaning specified in Section 2.01(c). 

“Tranche A Revolving Credit Note” means a promissory note of either U.S. Borrower or the Dutch Borrower payable to any
Tranche A Revolving Credit Lender or its registered assigns, in substantially the form of Exhibit C-3 hereto, evidencing the aggregate Indebtedness of such Borrower to such Tranche A Revolving Credit Lender resulting from the Tranche A Revolving
Credit Loans made by such Tranche A Revolving Credit Lender to such Borrower. 
 “Tranche B Revolving Credit
Note” means a promissory note of either U.S. Borrower or the Dutch Borrower payable to any Tranche B Revolving Credit Lender or its registered assigns, in substantially the form of Exhibit C-3 hereto, evidencing the aggregate Indebtedness
of such Borrower to such Tranche B Revolving Credit Lender resulting from the Tranche B Revolving Credit Loans made by such Tranche B Revolving Credit Lender to such Borrower. 

“Tranche C Revolving Credit Note” means a promissory note of either U.S. Borrower or the Dutch Borrower payable to any
Tranche C Revolving Credit Lender or its registered assigns, in substantially the form of Exhibit C-3 hereto, evidencing the aggregate Indebtedness of such Borrower to such Tranche C Revolving Credit Lender resulting from the Tranche C Revolving
Credit Loans made by such Tranche C Revolving Credit Lender to such Borrower. 
 “Tranche D Revolving Credit
Note” means a promissory note of either U.S. Borrower or the Dutch Borrower payable to any Tranche D Revolving Credit Lender or its registered assigns, in substantially the form of Exhibit C-3 hereto, evidencing the aggregate Indebtedness
of such Borrower to such Tranche D Revolving Credit Lender resulting from the Tranche D Revolving Credit Loans made by such Tranche D Revolving Credit Lender to such Borrower. 

“Tranche E Revolving Credit Note” means a promissory note of either U.S. Borrower or the Dutch Borrower payable to any
Tranche E Revolving Credit Lender or its registered assigns, in substantially the form of Exhibit C-3 hereto, evidencing the aggregate Indebtedness of such Borrower to such Tranche E Revolving Credit Lender resulting from the Tranche E Revolving
Credit Loans made by such Tranche E Revolving Credit Lender to such Borrower. 
  

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 “Tranche F Revolving Credit Note” means a promissory note of either U.S.
Borrower or the Dutch Borrower payable to any Tranche F Revolving Credit Lender or its registered assigns, in substantially the form of Exhibit C-3 hereto, evidencing the aggregate Indebtedness of such Borrower to such Tranche F Revolving Credit
Lender resulting from the Tranche F Revolving Credit Loans made by such Tranche F Revolving Credit Lender to such Borrower. 

“Tranche G Revolving Credit Note” means a promissory note of either U.S. Borrower or the Dutch Borrower payable to any
Tranche G Revolving Credit Lender or its registered assigns, in substantially the form of Exhibit C-3 hereto, evidencing the aggregate Indebtedness of such Borrower to such Tranche G Revolving Credit Lender resulting from the Tranche G Revolving
Credit Loans made by such Tranche G Revolving Credit Lender to such Borrower. 
 “Tranche H Revolving Credit
Note” means a promissory note of either U.S. Borrower or the Dutch Borrower payable to any Tranche H Revolving Credit Lender or its registered assigns, in substantially the form of Exhibit C-3 hereto, evidencing the aggregate Indebtedness
of such Borrower to such Tranche H Revolving Credit Lender resulting from the Tranche H Revolving Credit Loans made by such Tranche H Revolving Credit Lender to such Borrower. 

“Transaction” means, collectively, (i) any of the transactions described on Schedule 1.01D, (ii) any series of
transactions undertaken to achieve the repayment of the Tender Facility and the Outstanding Indebtedness, and (iii) any of the transactions described under the heading “Offering Memorandum Summary - The Transactions” in the Notes
Offering Memorandum. 
 “Transaction Expenses” means any fees or expenses incurred or paid by the Sponsors,
Nielsen (or any direct or indirect parent of Nielsen) or any of its (or their) Subsidiaries in connection with the Transaction (including expenses in connection with hedging transactions), this Agreement and the other Loan Documents and the
transactions contemplated hereby and thereby. 
 “Transactions Intercompany Obligations” any intercompany loan
made by a Covenant Party or a Restricted Subsidiary to the Company or any direct or indirect parent of VNUHF outstanding on the Closing Date or made for the purpose of consummating the Transactions. 

“Treasury Services Agreement” means any agreement between any Loan Party and any Hedge Bank relating to treasury,
depository, and cash management services or automated clearinghouse transfer of funds. 
 “Transferred
Guarantor” has the meaning specified in Section 11.09. 
 “Type” means, with respect to a Loan
denominated in Dollars, its character as a Base Rate Loan or a Eurocurrency Rate Loan. 
  

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 “U.S. Borrowers” has the meaning set forth in the introductory paragraph to
this Agreement. 
 “Uniform Commercial Code” or “UCC” means the Uniform Commercial Code as the
same may from time to time be in effect in the State of New York or the Uniform Commercial Code (or similar code or statute) of another jurisdiction, to the extent it may be required to apply to any item or items of Collateral. 

“United States” and “U.S.” mean the United States of America. 

“Unreimbursed Amount” has the meaning set forth in Section 2.03(c)(i). 

“Unrestricted Subsidiary” means (i) each Subsidiary of a Covenant Party listed on Schedule 1.01B and (ii) any
Subsidiary of a Covenant Party designated by the board of directors of Nielsen as an Unrestricted Subsidiary pursuant to Section 6.14 subsequent to the date hereof. 

“USA Patriot Act” has the meaning specified in Section 5.16. 

“Valcon” means Valcon Acquisition B.V., a private company organized under the laws of The Netherlands, having its
corporate seat in Amsterdam, The Netherlands. 
 “Verifiable PMP” means a PMP whose status as such may be
determined on the basis of (a) its entry in Dutch public registers (including on-line registers available on the internet) as referred to in clauses 1.e.1 through 1.e.5 of the Exemption Regulation; (b) its rating as provided by a rating
agency approved by the DNB and as it appears from any public register and/or written statement of such rating agency to the extent such register is generally accessible via the internet; or (c) a public register published by a regulator of a
country as referred to in clause 1.e.11 of the Exemption Regulation exercising prudential supervision over the PMP to the extent such register is generally accessible via the internet. 

“VNU, Inc.” has the meaning set forth in the introductory paragraph to this Agreement. 

“VNU International” means VNU International B.V., a private company organized under the laws of The Netherlands, having
its corporate seat in Haarlem, The Netherlands. 
 “VNUHF” means VNU Holding and Finance B.V., a private
company organized under the laws of The Netherlands, having its corporate seat in Haarlem, The Netherlands. 
 “Weighted
Average Life to Maturity” means, when applied to any Indebtedness at any date, the number of years obtained by dividing: (i) the sum of the products obtained by multiplying (a) the amount of each then remaining installment,
sinking fund, serial maturity or other required payments of principal, including payment at final maturity, in respect thereof, by (b) the number of years (calculated to the nearest one-twelfth) that will elapse between such date and the making
of such payment; by (ii) the then outstanding principal amount of such Indebtedness. 
  

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 “wholly owned” means, with respect to a Subsidiary of a Person, a
Subsidiary of such Person all of the outstanding Equity Interests of which (other than (x) director’s qualifying shares and (y) shares issued to foreign nationals to the extent required by applicable Law) are owned by such Person
and/or by one or more wholly owned Subsidiaries of such Person. 
 Section 1.02 Other Interpretive Provisions.

 With reference to this Agreement and each other Loan Document, unless otherwise specified herein or in such other Loan
Document: 
 (a) The meanings of defined terms are equally applicable to the singular and plural forms of the defined terms.

 (b) The words “herein,” “hereto,” “hereof” and “hereunder” and words of similar
import when used in any Loan Document shall refer to such Loan Document as a whole and not to any particular provision thereof. 

(c) Article, Section, Exhibit and Schedule references are to the Loan Document in which such reference appears. 

(d) The term “including” is by way of example and not limitation. 

(e) The term “documents” includes any and all instruments, documents, agreements, certificates, notices, reports, financial
statements and other writings, however evidenced, whether in physical or electronic form. 
 (f) In the computation of periods
of time from a specified date to a later specified date, the word “from” means “from and including;” the words “to” and “until” each mean “to but excluding;” and the word “through” means
“to and including.” 
 (g) Section headings herein and in the other Loan Documents are included for convenience of
reference only and shall not affect the interpretation of this Agreement or any other Loan Document. 
 Section 1.03
Accounting Terms. 
 (a) All accounting terms not specifically or completely defined herein shall be construed in
conformity with, and all financial data (including financial ratios and other financial calculations) required to be submitted pursuant to this Agreement shall be prepared in conformity with, GAAP, except as otherwise specifically prescribed herein.

  

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 (b) Notwithstanding anything to the contrary herein, for purposes of this Agreement
(including, without limitation, in determining compliance with any test or covenant contained herein) with respect to any period during which any Specified Transaction occurs, the Total Leverage Ratio, the Secured Leverage Ratio and the Interest
Coverage Ratio shall be calculated with respect to such period and such Specified Transaction on a Pro Forma Basis. 

Section 1.04 Rounding. 

Any financial ratios required to be maintained by the Covenant Parties pursuant to this Agreement (or required to be satisfied in order
for a specific action to be permitted under this Agreement) shall be calculated by dividing the appropriate component by the other component, carrying the result to one place more than the number of places by which such ratio is expressed herein and
rounding the result up or down to the nearest number (with a rounding up if there is no nearest number). 
 Section 1.05
References to Agreements, Laws, Etc. 
 Unless otherwise expressly provided herein, (a) references to Organization
Documents, agreements (including the Loan Documents) and other contractual instruments shall be deemed to include all subsequent amendments, restatements, extensions, supplements and other modifications thereto, but only to the extent that such
amendments, restatements, extensions, supplements and other modifications are permitted by the Loan Documents; and (b) references to any Law shall include all statutory and regulatory provisions consolidating, amending, replacing, supplementing
or interpreting such Law. 
 Section 1.06 Times of Day. 

Unless otherwise specified, all references herein to times of day shall be references to Eastern time (daylight or standard, as
applicable). 
 Section 1.07 Timing of Payment of Performance. 

When the payment of any obligation or the performance of any covenant, duty or obligation is stated to be due or performance required on a
day which is not a Business Day, the date of such payment (other than as described in the definition of Interest Period) or performance shall extend to the immediately succeeding Business Day. 

Section 1.08 Currency Equivalents Generally. 

(a) Any amount specified in this Agreement (other than in Articles II, IX and X or as set forth in paragraph (b) of this Section) or
any of the other Loan Documents to be in Dollars or an Alternative Currency shall also include the equivalent of such amount in any other currency, such equivalent amount to be determined at the rate of exchange quoted by the Reuters World Currency
Page for the applicable currency at 11:00 a.m. (London time) on such day (or, in 
  

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the event such rate does not appear on any Reuters World Currency Page, by reference to such other publicly available service for displaying exchange rates as may be agreed upon by the
Administrative Agent and the Borrowers, or, in the absence of such agreement, such rate shall instead be the arithmetic average of the spot rates of exchange of the Administrative Agent in the market where its foreign currency exchange operations in
respect of such currency are then being conducted, at or about 10:00 a.m. (New York City time) on such date for the purchase of Dollars or Euros (as applicable) for delivery two Business Days later); provided that the determination of the
Dollar Amount of any Loan shall be made in accordance with Section 2.15. Notwithstanding the foregoing, for purposes of determining compliance with Sections 7.01, 7.02 and 7.03 of this Agreement with respect to any amount of Indebtedness or
Investment in a currency other than Dollars, no Default shall be deemed to have occurred solely as a result of changes in rates of exchange occurring after the time such Indebtedness or Investment is incurred; provided that, for the avoidance
of doubt, the foregoing provisions of this Section 1.08 shall otherwise apply to such Sections, including with respect to determining whether any Indebtedness or Investment (not previously incurred on any date) may be incurred under such
Sections. 
 (b) For purposes of determining compliance under Sections 7.02, 7.05, 7.06 and 7.11, any amount in a currency other
than Dollars will be converted to Dollars based on the average Exchange Rate for such currency for the most recent twelve month period immediately prior to the date of determination determined in a manner consistent with that used in calculating
EBITDA for the applicable period, provided, however, that the foregoing shall not be deemed to apply to the determination of any amount of Indebtedness. For purposes of determining compliance with Section 7.11, the Dollar Amount of each
Alternative Currency Loan and the equivalent in Dollars of any other Indebtedness denominated in a currency other than Dollars will reflect the currency translation effects, determined in accordance with GAAP, of Swap Contracts for currency exchange
risks with respect to the applicable currency in effect on the date of determination of the Dollar Amount of such Alternative Currency Loan or the Dollar equivalent of such other Indebtedness. 

Section 1.09 Change of Currency. 

Each provision of this Agreement shall be subject to such reasonable changes of construction as the Administrative Agent may from time to
time specify with Nielsen’s consent to appropriately reflect a change in currency of any country and any relevant market conventions or practices relating to such change in currency. 

Section 1.10 Cumulative Credit Transactions. 

If more than one action occurs on any given date the permissibility of the taking of which is determined hereunder by reference to the
amount of the Cumulative Credit immediately prior to the taking of such action, the permissibility of the taking of each such action shall be determined independently and in no event may any two or more such actions be treated as occurring
simultaneously. 
  

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 ARTICLE II. 

The Commitments and Credit Extensions 

Section 2.01 The Loans. 

(a) The Dollar Term Borrowings. Subject to the terms and conditions set forth herein, each Dollar Term Lender severally agrees to
make to Nielsen on a pro rata basis on the Pushdown Date loans denominated in Dollars in an aggregate amount not to exceed at any time outstanding the amount of such Dollar Term Lender’s Dollar Term Commitment. Amounts borrowed under this
Section 2.01(a) and repaid or prepaid may not be reborrowed. Dollar Term Loans may be Base Rate Loans or Eurocurrency Rate Loans, as further provided herein. 

(b) The Euro Term Borrowings. Subject to the terms and conditions set forth herein, each Euro Term Lender severally agrees to make
to Nielsen on a pro rata basis on the Pushdown Date loans denominated in Euros in an aggregate amount not to exceed at any time outstanding the amount of such Euro Term Lender’s Euro Term Commitment. Amounts borrowed under this
Section 2.01(b) and repaid or prepaid may not be reborrowed. Euro Term Loans must be Eurocurrency Rate Loans, as further provided herein. 

(c) The Revolving Credit Borrowings. Subject to the terms and conditions set forth herein (i) each Tranche A Revolving Credit
Lender severally agrees to make Tranche A Revolving Credit Loans denominated in Dollars or Euros as elected by either U.S. Borrower or the Dutch Borrower pursuant to Section 2.02 to such Borrower from its applicable Lending Office (each such
loan, a “Tranche A Revolving Credit Loan”) from time to time, on any Business Day until the Maturity Date, in an aggregate Dollar Amount not to exceed at any time outstanding the amount of such Lender’s Tranche A Revolving
Credit Commitment; provided that after giving effect to any Tranche A Revolving Credit Borrowing, the aggregate Outstanding Amount of the Tranche A Revolving Credit Loans of any Lender, plus such Lender’s Pro Rata Share of the
Outstanding Amount of all L/C Obligations, plus such Lender’s Pro Rata Share of the Outstanding Amount of all Swing Line Loans shall not exceed such Lender’s Tranche A Revolving Credit Commitment, (ii) each Tranche B Revolving Credit
Lender severally agrees to make Tranche B Revolving Credit Loans denominated in Dollars as elected by either U.S. Borrower or the Dutch Borrower pursuant to Section 2.02 to such Borrower from its applicable Lending Office (each such loan, a
“Tranche B Revolving Credit Loan”) from time to time, on any Business Day until the Maturity Date, in an aggregate Dollar Amount not to exceed at any time outstanding the amount of such Lender’s Tranche B Revolving Credit
Commitment, (iii) each Tranche C Revolving Credit Lender severally agrees to make Tranche C Revolving Credit Loans denominated in Dollars, Euros or Mexican Pesos as elected by either U.S. Borrower or the Dutch Borrower pursuant to
Section 2.02 to such Borrower from its applicable Lending Office (each such loan, a “Tranche C Revolving Credit Loan”) from time to time, on any Business Day until the Maturity Date, in an aggregate Dollar Amount not to exceed
at any time outstanding the amount of such Lender’s Tranche C Revolving Credit Commitment, (iv) each Tranche D Revolving Credit Lender severally agrees to make Tranche D Revolving Credit Loans

  

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denominated in Dollars, Euros or Sterling as elected by either U.S. Borrower or the Dutch Borrower pursuant to Section 2.02 to such Borrower from its applicable Lending Office (each such
loan, a “Tranche D Revolving Credit Loan”) from time to time, on any Business Day until the Maturity Date, in an aggregate Dollar Amount not to exceed at any time outstanding the amount of such Lender’s Tranche D Revolving
Credit Commitment, (v) each Tranche E Revolving Credit Lender severally agrees to make Tranche E Revolving Credit Loans denominated in Dollars, Euros or Australian Dollars as elected by either U.S. Borrower or the Dutch Borrower pursuant to
Section 2.02 to such Borrower from its applicable Lending Office (each such loan, a “Tranche E Revolving Credit Loan”) from time to time, on any Business Day until the Maturity Date, in an aggregate Dollar Amount not to exceed
at any time outstanding the amount of such Lender’s Tranche E Revolving Credit Commitment, (vi) each Tranche F Revolving Credit Lender severally agrees to make Tranche F Revolving Credit Loans denominated in Dollars, Euros or Japanese Yen
as elected by either U.S. Borrower or the Dutch Borrower pursuant to Section 2.02 to such Borrower from its applicable Lending Office (each such loan, a “Tranche F Revolving Credit Loan”) from time to time, on any Business Day
until the Maturity Date, in an aggregate Dollar Amount not to exceed at any time outstanding the amount of such Lender’s Tranche F Revolving Credit Commitment, (vii) each Tranche G Revolving Credit Lender severally agrees to make Tranche G
Revolving Credit Loans denominated in Dollars, Euros or Hong Kong Dollars as elected by either U.S. Borrower or the Dutch Borrower pursuant to Section 2.02 to such Borrower from its applicable Lending Office (each such loan, a “Tranche
G Revolving Credit Loan”) from time to time, on any Business Day until the Maturity Date, in an aggregate Dollar Amount not to exceed at any time outstanding the amount of such Lender’s Tranche G Revolving Credit Commitment and
(viii) each Tranche H Revolving Credit Lender severally agrees to make Tranche H Revolving Credit Loans denominated in Dollars, Euros or Canadian Dollars as elected by either U.S. Borrower or the Dutch Borrower pursuant to Section 2.02 to
such Borrower from its applicable Lending Office (each such loan, a “Tranche H Revolving Credit Loan” and, together with the Tranche A Revolving Credit Loans, Tranche B Revolving Credit Loans, Tranche C Revolving Credit Loans,
Tranche D Revolving Credit Loans, Tranche E Revolving Credit Loans, Tranche F Revolving Credit Loans and Tranche G Revolving Credit Loans, the “Revolving Credit Loans”) from time to time, on any Business Day until the Maturity Date,
in an aggregate Dollar Amount not to exceed at any time outstanding the amount of such Lender’s Tranche H Revolving Credit Commitment. Within the limits of each Lender’s Revolving Credit Commitments, and subject to the other terms and
conditions hereof, each Borrower may borrow under this Section 2.01(c), prepay under Section 2.05, and reborrow under this Section 2.01(c). Revolving Credit Loans denominated in Dollars may be Base Rate Loans or Eurocurrency Rate
Loans, as further provided herein, and Revolving Credit Loans denominated in Alternative Currencies must be Eurocurrency Rate Loans, as further provided herein. 

Section 2.02 Borrowings, Conversions and Continuations of Loans. 

(a) Each Term Borrowing, each Revolving Credit Borrowing, each conversion of Term Loans or Revolving Credit Loans from one Type to the
other, and each 
  

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continuation of Eurocurrency Rate Loans shall be made upon the applicable Borrower’s irrevocable notice to the Administrative Agent, which may be given by telephone. Each such notice must be
received by the Administrative Agent not later than 12:30 p.m. (New York, New York time or London, England time in the case of any Borrowing denominated in an Alternative Currency) (i) three (3) Business Days prior to the requested date of
any Borrowing or continuation of Eurocurrency Rate Loans or any conversion of Base Rate Loans to Eurocurrency Rate Loans (or five (5) Business Days in the case of Loans denominated in Australian Dollars, Japanese Yen or Hong Kong Dollars), and
(ii) one (1) Business Day before the requested date of any Borrowing of Base Rate Loans. Each telephonic notice by the applicable Borrower pursuant to this Section 2.02(a) must be confirmed promptly by delivery to the Administrative
Agent of a written Committed Loan Notice, appropriately completed and signed by a Responsible Officer of such Borrower. Except as provided in the last sentence of this paragraph or Section 2.14(a), each Borrowing of, conversion to or
continuation of Eurocurrency Rate Loans shall be in a minimum principal amount of $5,000,000 or €5,000,000, as applicable, or a whole multiple of $1,000,000 or €1,000,000, as applicable, in excess thereof (or comparable amounts determined
by the Administrative Agent in the case of Alternative Currency Loans denominated in a currency other than Euros). Except as provided in Section 2.03(c), 2.04(c), 2.14(a) or the last sentence of this paragraph, each Borrowing of or conversion
to Base Rate Loans shall be in a minimum principal amount of $1,000,000 or a whole multiple of $500,000 in excess thereof. Each Committed Loan Notice (whether telephonic or written) shall specify (i) whether the applicable Borrower is
requesting a Term Borrowing, a Revolving Credit Borrowing, a conversion of Term Loans or Revolving Credit Loans from one Type to the other, or a continuation of Eurocurrency Rate Loans, (ii) the requested date of the Borrowing, conversion or
continuation, as the case may be (which shall be a Business Day), (iii) the principal amount of Loans to be borrowed, converted or continued, (iv) the currency in which the Loans to be borrowed are to be denominated, (v) the Type of
Loans to be borrowed or to which existing Term Loans or Revolving Credit Loans are to be converted, and (vi) if applicable, the duration of the Interest Period with respect thereto. If with respect to Loans denominated in Dollars the applicable
Borrower fails to specify a Type of Loan in a Committed Loan Notice or fails to give a timely notice requesting a conversion or continuation, then the applicable Term Loans or Revolving Credit Loans shall be made as, or converted to, Base Rate
Loans. Any such automatic conversion to Base Rate Loans shall be effective as of the last day of the Interest Period then in effect with respect to the applicable Eurocurrency Rate Loans. If the applicable Borrower requests a Borrowing of,
conversion to, or continuation of Eurocurrency Rate Loans in any such Committed Loan Notice, but fails to specify an Interest Period (or fails to give a timely notice requesting a continuation of Eurocurrency Rate Loans denominated in an Alternative
Currency), it will be deemed to have specified an Interest Period of one (1) month. If no currency is specified, the requested Borrowing shall be in (i) Dollars, if to a U.S. Borrower or (ii) Euros, if to the Dutch Borrower.
Notwithstanding the foregoing, all Borrowings of Revolving Credit Loans of any Borrower denominated in Dollars or Euros shall be allocated (x)(i) in the case of Dollars, pro rata relative to Commitments across all Revolving Credit Facilities and
(ii) in the case of Euros, pro rata relative to Commitments across all Revolving Credit Facilities other than the Tranche B Revolving Credit Facility and (y) in the aggregate after giving effect to clause (x), in the 

 

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principal amounts specified above; provided that (i) for purposes of effecting such requirements the allocation of a Borrowing under any Facility may be rounded up or down by an
amount not to exceed $100 at the discretion of the Administrative Agent, (ii) that if the available Commitments under any Facility are not sufficient to allow the foregoing pro rata requirements to occur, the amount by which any Borrowing
otherwise called for by this sentence exceeds such available Commitments shall be reallocated on a similar pro rata basis to Borrowings under the other applicable Facilities with such process being repeated to the extent necessary and possible,
(iii) that if available Commitments only remain under one applicable Facility (including after reallocations pursuant to clause (ii)) then any Borrowing (or the remainder thereof) shall be allocated under such Facility in whole subject to
compliance with clause (y) of this sentence and (iv) all allocations pursuant to this sentence shall be made by the Administrative Agent and any determinations made by the Administrative Agent pursuant to this sentence shall be final in
the absence of manifest error. 
 (b) Following receipt of a Committed Loan Notice, the Administrative Agent shall promptly
notify each Lender of the amount of its Pro Rata Share of the applicable Class of Loans, and if no timely notice of a conversion or continuation is provided by the applicable Borrower, the Administrative Agent shall notify each Lender of the details
of any automatic conversion to Base Rate Loans or continuation described in Section 2.02(a). In the case of each Borrowing, each Appropriate Lender shall make the amount of its Loan available to the Administrative Agent in Same Day Funds at the
Administrative Agent’s Office for the applicable currency not later than 1:00 p.m., in the case of any Loan denominated in Dollars, and not later than 1:00 p.m. (London time) in the case of any Loan in an Alternative Currency, in each case on
the Business Day specified in the applicable Committed Loan Notice. The Administrative Agent shall make all funds so received available to the applicable Borrower in like funds as received by the Administrative Agent either by (i) crediting the
account of such Borrower on the books of Citibank, N.A. with the amount of such funds or (ii) wire transfer of such funds, in each case in accordance with instructions provided to (and reasonably acceptable to) the Administrative Agent by such
Borrower; provided that if, on the date the Committed Loan Notice with respect to such Borrowing is given by such Borrower, there are Swing Line Loans or L/C Borrowings outstanding, then the proceeds of such Borrowing shall be applied, first,
to the payment in full of any such L/C Borrowing, second, to the payment in full of any such Swing Line Loans, and third, to such Borrower as provided above. 

(c) Except as otherwise provided herein, a Eurocurrency Rate Loan may be continued or converted only on the last day of an Interest
Period for such Eurocurrency Rate Loan unless the applicable Borrower pays the amount due, if any, under Section 3.05 in connection therewith. During the existence of an Event of Default, the Administrative Agent or the Required Lenders may
require that no Loans denominated in Dollars may be converted to or continued as Eurocurrency Rate Loans. 
 (d) The
Administrative Agent shall promptly notify the applicable Borrower and the Lenders of the interest rate applicable to any Interest Period for Eurocurrency Rate Loans 

 

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upon determination of such interest rate. The determination of the Eurocurrency Rate by the Administrative Agent shall be conclusive in the absence of manifest error. At any time that Base Rate
Loans are outstanding, the Administrative Agent shall notify the applicable Borrower and the Lenders of any change in the Citibank, N.A. prime rate used in determining the Base Rate promptly following the public announcement of such change.

 (e) After giving effect to all Term Borrowings, all Revolving Credit Borrowings, all conversions of Term Loans or Revolving
Credit Loans from one Type to the other, and all continuations of Term Loans or Revolving Credit Loans as the same Type, there shall not be more than twenty (20) Interest Periods in effect (it being understood that a Revolving Credit Borrowing,
conversion or continuation in Dollars or Euros that is divided among Classes in accordance with Section 2.02(a) shall be deemed to relate to only one Interest Period solely for purposes of this sentence). 

(f) The failure of any Lender to make the Loan to be made by it as part of any Borrowing shall not relieve any other Lender of its
obligation, if any, hereunder to make its Loan on the date of such Borrowing, but no Lender shall be responsible for the failure of any other Lender to make the Loan to be made by such other Lender on the date of any Borrowing. 

Section 2.03 Letters of Credit. 

(a) The Letter of Credit Commitment. (i) Subject to the terms and conditions set forth herein, (A) each L/C Issuer
agrees, in reliance upon the agreements of the other Tranche A Revolving Credit Lenders set forth in this Section 2.03, (1) from time to time on any Business Day during the period from the Closing Date until the Letter of Credit
Expiration Date, to issue Letters of Credit denominated in Dollars or Euros for the account of a U.S. Borrower or the Dutch Borrower (provided, that any Letter of Credit may be for the benefit of any Subsidiary of the applicable Borrower) and
to amend or renew Letters of Credit previously issued by it, in accordance with Section 2.03(b), and (2) to honor drafts under the Letters of Credit and (B) the Tranche A Revolving Credit Lenders severally agree to participate in
Letters of Credit issued pursuant to this Section 2.03; provided that no L/C Issuer shall be obligated to make any L/C Credit Extension with respect to any Letter of Credit, and no Lender shall be obligated to participate in any Letter
of Credit if as of the date of such L/C Credit Extension, (x) the Revolving Credit Exposure of any Tranche A Revolving Credit Lender would exceed such Lender’s Tranche A Revolving Credit Commitment or (y) the Outstanding Amount of the
L/C Obligations would exceed the Letter of Credit Sublimit. Within the foregoing limits, and subject to the terms and conditions hereof, each Borrower’s ability to obtain Letters of Credit shall be fully revolving, and accordingly each Borrower
may, during the foregoing period, obtain Letters of Credit to replace Letters of Credit that have expired or that have been drawn upon and reimbursed. All Existing Letters of Credit shall be deemed to be issued hereunder and shall constitute Letters
of Credit subject to the terms hereof. 
  

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 (ii) An L/C Issuer shall be under no obligation to issue any Letter of
Credit if: 
 (A) any order, judgment or decree of any Governmental Authority or arbitrator shall by its terms
purport to enjoin or restrain such L/C Issuer from issuing such Letter of Credit, or any Law applicable to such L/C Issuer or any directive (whether or not having the force of law) from any Governmental Authority with jurisdiction over such L/C
Issuer shall prohibit, or direct that such L/C Issuer refrain from, the issuance of letters of credit generally or such Letter of Credit in particular or shall impose upon such L/C Issuer with respect to such Letter of Credit any restriction,
reserve or capital requirement (for which such L/C Issuer is not otherwise compensated hereunder) not in effect on the Closing Date, or shall impose upon such L/C Issuer any unreimbursed loss, cost or expense which was not applicable on the Closing
Date (for which such L/C Issuer is not otherwise compensated hereunder); 
 (B) subject to
Section 2.03(b)(iii), the expiry date of such requested Letter of Credit would occur more than twelve months after the date of issuance or last renewal, unless the Lenders holding a majority of the Tranche A Revolving Credit Commitments
have approved such expiry date; 
 (C) the expiry date of such requested Letter of Credit would occur after the
Letter of Credit Expiration Date, unless all the Tranche A Revolving Credit Lenders have approved such expiry date; 

(D) the issuance of such Letter of Credit would violate any Laws binding upon such L/C Issuer; or 

(E) such Letter of Credit is in an initial amount less than $1,000,000 (or €1,000,000 if denominated in Euros).

 (iii) An L/C Issuer shall be under no obligation to amend any Letter of Credit if (A) such L/C Issuer
would have no obligation at such time to issue such Letter of Credit in its amended form under the terms hereof, or (B) the beneficiary of such Letter of Credit does not accept the proposed amendment to such Letter of Credit. 

(b) Procedures for Issuance and Amendment of Letters of Credit; Auto-Extension Letters of Credit. (i) Each Letter of Credit
shall be issued or amended, as the case may be, upon the request of the applicable Borrower delivered to an L/C Issuer (with a copy to the Administrative Agent) in the form of a Letter of Credit Application, appropriately completed and signed by a
Responsible Officer of such Borrower. Such Letter of Credit Application must be received by the relevant L/C Issuer and the Administrative Agent not later than 12:30 p.m. at least two (2) Business Days prior to the proposed issuance date or
date of amendment, as the case may be; or, in each case, such later date and time as the relevant L/C Issuer may agree in a particular instance in its sole discretion. In the case of a request for an initial issuance of a Letter

  

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of Credit, such Letter of Credit Application shall specify in form and detail reasonably satisfactory to the relevant L/C Issuer: (a) the proposed issuance date of the requested Letter of
Credit (which shall be a Business Day); (b) the amount thereof; (c) the expiry date thereof; (d) the name and address of the beneficiary thereof; (e) the documents to be presented by such beneficiary in case of any drawing
thereunder; (f) the full text of any certificate to be presented by such beneficiary in case of any drawing thereunder; (g) the currency in which the requested Letter of Credit will be denominated; and (h) such other matters as the
relevant L/C Issuer may reasonably request. In the case of a request for an amendment of any outstanding Letter of Credit, such Letter of Credit Application shall specify in form and detail reasonably satisfactory to the relevant L/C Issuer
(1) the Letter of Credit to be amended; (2) the proposed date of amendment thereof (which shall be a Business Day); (3) the nature of the proposed amendment; and (4) such other matters as the relevant L/C Issuer may reasonably
request. 
 (ii) Promptly after receipt of any Letter of Credit Application, the relevant L/C Issuer will confirm
with the Administrative Agent (by telephone or in writing) that the Administrative Agent has received a copy of such Letter of Credit Application from the applicable Borrower and, if not, such L/C Issuer will provide the Administrative Agent with a
copy thereof. Upon receipt by the relevant L/C Issuer of confirmation from the Administrative Agent that the requested issuance or amendment is permitted in accordance with the terms hereof, then, subject to the terms and conditions hereof, such L/C
Issuer shall, on the requested date, issue a Letter of Credit for the account of the applicable Borrower or enter into the applicable amendment, as the case may be. Immediately upon the issuance of each Letter of Credit, each Tranche A
Revolving Credit Lender shall be deemed to, and hereby irrevocably and unconditionally agrees to, purchase from the relevant L/C Issuer a risk participation in such Letter of Credit in an amount equal to the product of such Lender’s Pro Rata
Share times the amount of such Letter of Credit. 
 (iii) If the applicable Borrower so requests in any
applicable Letter of Credit Application, the relevant L/C Issuer shall agree to issue a Letter of Credit that has automatic extension provisions (each, an “Auto-Extension Letter of Credit”); provided that any such
Auto-Extension Letter of Credit must permit the relevant L/C Issuer to prevent any such extension at least once in each twelve month period (commencing with the date of issuance of such Letter of Credit) by giving prior notice to the beneficiary
thereof not later than a day (the “Non-extension Notice Date”) in each such twelve month period to be agreed upon at the time such Letter of Credit is issued. Unless otherwise directed by the relevant L/C Issuer, the applicable
Borrower shall not be required to make a specific request to the relevant L/C Issuer for any such extension. Once an Auto-Extension Letter of Credit has been issued, the Lenders shall be deemed to have authorized (but may not require) the relevant
L/C Issuer to permit the extension of such Letter of Credit at any time to an expiry date not later than the Letter of Credit Expiration Date; provided that the relevant L/C Issuer shall not permit any such extension if (A) the relevant
L/C Issuer has determined that it would have no obligation at such 
  

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time to issue such Letter of Credit in its extended form under the terms hereof (by reason of the provisions of Section 2.03(a)(ii) or otherwise), or (B) it has received notice (which
may be by telephone or in writing) on or before the day that is five (5) Business Days before the Non-extension Notice Date from the Administrative Agent, any Tranche A Revolving Credit Lender or the applicable Borrower that one or more of the
applicable conditions specified in Section 4.02 is not then satisfied. 
 (iv) Promptly after its delivery
of any Letter of Credit or any amendment to a Letter of Credit to an advising bank with respect thereto or to the beneficiary thereof, the relevant L/C Issuer will also deliver to the applicable Borrower and the Administrative Agent a true and
complete copy of such Letter of Credit or amendment. 
 (c) Drawings and Reimbursements; Funding of Participations.
(i) Upon receipt from the beneficiary of any Letter of Credit of any notice of a drawing under such Letter of Credit, the relevant L/C Issuer shall notify promptly the applicable Borrower and the Administrative Agent thereof. Not later than
11:00 a.m. on the Business Day immediately following any payment by an L/C Issuer under a Letter of Credit (each such date, an “Honor Date”), the applicable Borrower shall reimburse such L/C Issuer through the Administrative Agent
in an amount equal to the amount of such drawing. If the applicable Borrower fails to so reimburse such L/C Issuer by such time, the Administrative Agent shall promptly notify each Appropriate Lender of the Honor Date, the amount of the unreimbursed
drawing (expressed in Dollars in the Dollar Amount thereof in the case of an Alternative Currency) (the “Unreimbursed Amount”), and the amount of such Appropriate Lender’s Pro Rata Share thereof. In such event, the applicable
Borrower shall be deemed to have requested a Tranche A Revolving Credit Borrowing of Base Rate Loans to be disbursed on the Honor Date in an amount equal to the Unreimbursed Amount, without regard to the minimum and multiples specified in
Section 2.02 for the principal amount of Base Rate Loans but subject to the amount of the unutilized portion of the Tranche A Revolving Credit Commitments of the Appropriate Lenders and the conditions set forth in Section 4.02 (other
than the delivery of a Committed Loan Notice). Any notice given by an L/C Issuer or the Administrative Agent pursuant to this Section 2.03(c)(i) may be given by telephone if immediately confirmed in writing; provided that the lack of
such an immediate confirmation shall not affect the conclusiveness or binding effect of such notice. 
 (ii) Each
Appropriate Lender (including any Lender acting as an L/C Issuer) shall upon any notice pursuant to Section 2.03(c)(i) make funds available to the Administrative Agent for the account of the relevant L/C Issuer, in Dollars, at the
Administrative Agent’s Office for payments in an amount equal to its Pro Rata Share of the Unreimbursed Amount not later than 1:00 p.m. on the Business Day specified in such notice by the Administrative Agent, whereupon, subject to the
provisions of Section 2.03(c)(iii), each Appropriate Lender that so makes funds available shall be deemed to have made a Base Rate Loan to the applicable Borrower in such amount. The Administrative Agent shall remit the funds so received to the
relevant L/C Issuer. 
  

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 (iii) With respect to any Unreimbursed Amount that is not fully refinanced
by a Tranche A Revolving Credit Borrowing of Base Rate Loans because the conditions set forth in Section 4.02 cannot be satisfied or for any other reason, the applicable Borrower shall be deemed to have incurred from the relevant L/C
Issuer an L/C Borrowing in the amount of the Unreimbursed Amount that is not so refinanced, which L/C Borrowing shall be due and payable on demand (together with interest) and shall bear interest at the Default Rate. In such event, each Appropriate
Lender’s payment to the Administrative Agent for the account of the relevant L/C Issuer pursuant to Section 2.03(c)(ii) shall be deemed payment in respect of its participation in such L/C Borrowing and shall constitute an L/C Advance from
such Lender in satisfaction of its participation obligation under this Section 2.03. 
 (iv) Until each
Appropriate Lender funds its Tranche A Revolving Credit Loan or L/C Advance pursuant to this Section 2.03(c) to reimburse the relevant L/C Issuer for any amount drawn under any Letter of Credit, interest in respect of such Lender’s
Pro Rata Share of such amount shall be solely for the account of the relevant L/C Issuer. 
 (v) Each
Tranche A Revolving Credit Lender’s obligation to make Tranche A Revolving Credit Loans or L/C Advances to reimburse an L/C Issuer for amounts drawn under Letters of Credit, as contemplated by this Section 2.03(c), shall be
absolute and unconditional and shall not be affected by any circumstance, including (A) any setoff, counterclaim, recoupment, defense or other right which such Lender may have against the relevant L/C Issuer, the applicable Borrower or any
other Person for any reason whatsoever; (B) the occurrence or continuance of a Default, or (C) any other occurrence, event or condition, whether or not similar to any of the foregoing; provided that each Tranche A Revolving
Credit Lender’s obligation to make Tranche A Revolving Credit Loans pursuant to this Section 2.03(c) is subject to the conditions set forth in Section 4.02 (other than delivery by the applicable Borrower of a Committed Loan
Notice ). No such making of an L/C Advance shall relieve or otherwise impair the obligation of the applicable Borrower to reimburse the relevant L/C Issuer for the amount of any payment made by such L/C Issuer under any Letter of Credit, together
with interest as provided herein. 
 (vi) If any Tranche A Revolving Credit Lender fails to make available
to the Administrative Agent for the account of the relevant L/C Issuer any amount required to be paid by such Lender pursuant to the foregoing provisions of this Section 2.03(c) by the time specified in Section 2.03(c)(ii), such L/C Issuer
shall be entitled to recover from such Lender (acting through the Administrative Agent), on demand, such amount with interest thereon for the period from the date such payment is required to the date on which such payment is immediately available to
such L/C Issuer at a rate per annum equal to the applicable Overnight Rate from time to time in effect. A certificate of the relevant L/C Issuer submitted to any Tranche A Revolving Credit Lender (through the Administrative Agent) with respect
to any amounts owing under this Section 2.03(c)(vi) shall be conclusive absent manifest error. 
  

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 (d) Repayment of Participations. (i) If, at any time after an L/C Issuer has
made a payment under any Letter of Credit and has received from any Tranche A Revolving Credit Lender such Lender’s L/C Advance in respect of such payment in accordance with Section 2.03(c), the Administrative Agent receives for the
account of such L/C Issuer any payment in respect of the related Unreimbursed Amount or interest thereon (whether directly from the applicable Borrower or otherwise, including proceeds of Cash Collateral applied thereto by the Administrative Agent),
the Administrative Agent will distribute to such Lender its Pro Rata Share thereof (appropriately adjusted, in the case of interest payments, to reflect the period of time during which such Lender’s L/C Advance was outstanding) in the same
funds as those received by the Administrative Agent. 
 (ii) If any payment received by the Administrative Agent
for the account of an L/C Issuer pursuant to Section 2.03(c)(i) is required to be returned under any of the circumstances described in Section 10.06 (including pursuant to any settlement entered into by such L/C Issuer in its discretion),
each Appropriate Lender shall pay to the Administrative Agent for the account of such L/C Issuer its Pro Rata Share thereof on demand of the Administrative Agent, plus interest thereon from the date of such demand to the date such amount is returned
by such Lender, at a rate per annum equal to the applicable Overnight Rate from time to time in effect. 
 (e) Obligations
Absolute. The obligation of the applicable Borrower to reimburse the relevant L/C Issuer for each drawing under each Letter of Credit issued by it and to repay each L/C Borrowing shall be absolute, unconditional and irrevocable, and shall be
paid strictly in accordance with the terms of this Agreement under all circumstances, including the following: 

(i) any lack of validity or enforceability of such Letter of Credit, this Agreement, or any other agreement or instrument
relating thereto; 
 (ii) the existence of any claim, counterclaim, setoff, defense or other right that any Loan
Party may have at any time against any beneficiary or any transferee of such Letter of Credit (or any Person for whom any such beneficiary or any such transferee may be acting), the relevant L/C Issuer or any other Person, whether in connection with
this Agreement, the transactions contemplated hereby or by such Letter of Credit or any agreement or instrument relating thereto, or any unrelated transaction; 

(iii) any draft, demand, certificate or other document presented under such Letter of Credit proving to be forged,
fraudulent, invalid or insufficient in any respect or any statement therein being untrue or inaccurate in any respect; or any loss or delay in the transmission or otherwise of any document required in order to make a drawing under such Letter of
Credit; 
  

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 (iv) any payment by the relevant L/C Issuer under such Letter of Credit
against presentation of a draft or certificate that does not strictly comply with the terms of such Letter of Credit; or any payment made by the relevant L/C Issuer under such Letter of Credit to any Person purporting to be a trustee in bankruptcy,
debtor-in-possession, assignee for the benefit of creditors, liquidator, receiver or other representative of or successor to any beneficiary or any transferee of such Letter of Credit, including any arising in connection with any proceeding under
any Debtor Relief Law; 
 (v) any exchange, release or nonperfection of any Collateral, or any release or
amendment or waiver of or consent to departure from the Guaranty or any other guarantee, for all or any of the Obligations of any Loan Party in respect of such Letter of Credit; or 

(vi) any other circumstance or happening whatsoever, whether or not similar to any of the foregoing, including any other
circumstance that might otherwise constitute a defense available to, or a discharge of, any Loan Party; 
 provided that the foregoing shall not
excuse any L/C Issuer from liability to the applicable Borrower to the extent of any direct damages (as opposed to consequential damages, claims in respect of which are waived by the applicable Borrower to the extent permitted by applicable Law)
suffered by the applicable Borrower that are caused by such L/C Issuer’s gross negligence or willful misconduct when determining whether drafts and other documents presented under a Letter of Credit comply with the terms thereof. 

(f) Role of L/C Issuers. Each Lender and each of the U.S. Borrowers and the Dutch Borrower agree that, in paying any drawing under
a Letter of Credit, the relevant L/C Issuer shall not have any responsibility to obtain any document (other than any sight draft, certificates and documents expressly required by the Letter of Credit) or to ascertain or inquire as to the validity or
accuracy of any such document or the authority of the Person executing or delivering any such document. None of the L/C Issuers, any Agent-Related Person nor any of the respective correspondents, participants or assignees of any L/C Issuer shall be
liable to any Lender for (i) any action taken or omitted in connection herewith at the request or with the approval of the Lenders or the Lenders holding a majority of the Tranche A Revolving Credit Commitments, as applicable;
(ii) any action taken or omitted in the absence of gross negligence or willful misconduct; or (iii) the due execution, effectiveness, validity or enforceability of any document or instrument related to any Letter of Credit or Letter of
Credit Application. Each of the U.S. Borrowers and the Dutch Borrower hereby assumes all risks of the acts or omissions of any beneficiary or transferee with respect to its use of any Letter of Credit; provided that this assumption is not intended
to, and shall not, preclude such Borrower’s pursuing such rights and remedies as it may have against the beneficiary or transferee at law or under any other agreement. None of the L/C Issuers, any Agent-Related Person, nor any of the respective
correspondents, participants or assignees of any L/C Issuer, shall be liable or responsible for any of the matters described in clauses (i) through (vi) of Section 2.03(e); provided that anything in

  

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such clauses to the contrary notwithstanding, each of the U.S. Borrowers and the Dutch Borrower may have a claim against an L/C Issuer, and such L/C Issuer may be liable to such Borrower, to the
extent, but only to the extent, of any direct, as opposed to consequential or exemplary, damages suffered by such Borrower which such Borrower proves were caused by such L/C Issuer’s willful misconduct or gross negligence or such L/C
Issuer’s willful or grossly negligent failure to pay under any Letter of Credit after the presentation to it by the beneficiary of a sight draft and certificate(s) strictly complying with the terms and conditions of a Letter of Credit. In
furtherance and not in limitation of the foregoing, each L/C Issuer may accept documents that appear on their face to be in order, without responsibility for further investigation, regardless of any notice or information to the contrary, and no L/C
Issuer shall be responsible for the validity or sufficiency of any instrument transferring or assigning or purporting to transfer or assign a Letter of Credit or the rights or benefits thereunder or proceeds thereof, in whole or in part, which may
prove to be invalid or ineffective for any reason. 
 (g) Cash Collateral. (i) If an L/C Issuer has honored any full
or partial drawing request under any Letter of Credit and such drawing has resulted in an L/C Borrowing and the conditions set forth in Section 4.02 to a Tranche A Revolving Credit Borrowing cannot then be met, (ii) if, as of the
Letter of Credit Expiration Date, any Letter of Credit may for any reason remain outstanding and partially or wholly undrawn, (iii) if any Event of Default occurs and is continuing and the Administrative Agent or the Lenders holding a majority
of the Tranche A Revolving Credit Commitments, as applicable, require the applicable Borrower to Cash Collateralize the L/C Obligations pursuant to Section 8.02(a) or (iv) an Event of Default set forth under Section 8.01(f)
occurs and is continuing, then such Borrower shall Cash Collateralize the then Outstanding Amount of all L/C Obligations (in an amount equal to such Outstanding Amount determined as of the date of such L/C Borrowing or the Letter of Credit
Expiration Date, as the case may be), and shall do so not later than 2:00 P.M., New York City time, on (x) in the case of the immediately preceding clauses (i) through (iii), (1) the Business Day that such Borrower receives notice
thereof, if such notice is received on such day prior to 12:00 Noon, New York City time, or (2) if clause (1) above does not apply, the Business Day immediately following the day that such Borrower receives such notice and (y) in the
case of the immediately preceding clause (iv), the Business Day on which an Event of Default set forth under Section 8.01(f) occurs or, if such day is not a Business Day, the Business Day immediately succeeding such day. For purposes hereof,
“Cash Collateralize” means to pledge and deposit with or deliver to the Administrative Agent, for the benefit of the relevant L/C Issuer and the Lenders, as collateral for the L/C Obligations, cash or deposit account balances
(“Cash Collateral”) pursuant to documentation in form and substance reasonably satisfactory to the Administrative Agent and the relevant L/C Issuer (which documents are hereby consented to by the Lenders). Derivatives of such term
have corresponding meanings. Each of the U.S. Borrowers and the Dutch Borrower hereby grants to the Administrative Agent, for the benefit of the L/C Issuers and the Lenders, a security interest in all such cash, deposit accounts and all balances
therein and all proceeds of the foregoing. Cash Collateral shall be maintained in blocked accounts at the Administrative Agent and may be invested in readily available Cash Equivalents. If at any time the Administrative Agent determines that any
funds held as Cash Collateral are subject to any 
  

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right or claim of any Person other than the Administrative Agent (on behalf of the Secured Parties) or that the total amount of such funds is less than the aggregate Outstanding Amount of all L/C
Obligations, the applicable Borrower will, forthwith upon demand by the Administrative Agent, pay to the Administrative Agent, as additional funds to be deposited and held in the deposit accounts at the Administrative Agent as aforesaid, an amount
equal to the excess of (a) such aggregate Outstanding Amount over (b) the total amount of funds, if any, then held as Cash Collateral that the Administrative Agent reasonably determines to be free and clear of any such right and claim.
Upon the drawing of any Letter of Credit for which funds are on deposit as Cash Collateral, such funds shall be applied, to the extent permitted under applicable Law, to reimburse the relevant L/C Issuer. To the extent the amount of any Cash
Collateral exceeds the then Outstanding Amount of such L/C Obligations and so long as no Event of Default has occurred and is continuing, the excess shall be refunded to the applicable Borrower. 

(h) Letter of Credit Fees. Each of the U.S. Borrowers and the Dutch Borrower shall pay to the Administrative Agent for the account
of each Revolving Credit Lender in accordance with its Pro Rata Share a Letter of Credit fee for each Letter of Credit issued pursuant to this Agreement to such Borrower equal to the Applicable Rate times the daily maximum amount then available to
be drawn under such Letter of Credit (whether or not such maximum amount is then in effect under such Letter of Credit if such maximum amount increases periodically pursuant to the terms of such Letter of Credit). Such letter of credit fees shall be
computed on a quarterly basis in arrears. Such letter of credit fees shall be due and payable in U.S. Dollars on the first Business Day after the end of each March, June, September and December, commencing with the first such date to occur after the
issuance of such Letter of Credit, on the Letter of Credit Expiration Date and thereafter on demand. If there is any change in the Applicable Rate during any quarter, the daily maximum amount of each Letter of Credit shall be computed and multiplied
by the Applicable Rate separately for each period during such quarter that such Applicable Rate was in effect. 
 (i)
Fronting Fee and Documentary and Processing Charges Payable to L/C Issuers. Each of the U.S. Borrowers and the Dutch Borrower shall pay directly to each L/C Issuer for its own account a fronting fee with respect to each Letter of Credit
issued by it to such Borrower equal to 0.125% per annum of the daily maximum amount then available to be drawn under such Letter of Credit (whether or not such maximum amount is then in effect under such Letter of Credit if such maximum amount
increases periodically pursuant to the terms of such Letter of Credit). Such fronting fees shall be computed on a quarterly basis in arrears. Such fronting fees shall be due and payable on the first Business Day after the end of each March, June,
September and December, commencing with the first such date to occur after the issuance of such Letter of Credit, on the Letter of Credit Expiration Date and thereafter on demand. In addition, each of the U.S. Borrowers and the Dutch Borrower shall
pay directly to each L/C Issuer for its own account with respect to each Letter of Credit issued to such Borrower the customary issuance, presentation, amendment and other processing fees, and other standard costs and charges, of such L/C Issuer
relating to letters of credit as from time to time in effect. Such customary fees and standard costs and charges are due and payable within ten (10) Business Days of demand and are nonrefundable. 

 

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 (j) Conflict with Letter of Credit Application. Notwithstanding anything else to the
contrary in this Agreement, in the event of any conflict between the terms hereof and the terms of any Letter of Credit Application, the terms hereof shall control. 

(k) Addition of an L/C Issuer. A Tranche A Revolving Credit Lender may become an additional L/C Issuer hereunder pursuant to
a written agreement among the Borrowers, the Administrative Agent and such Tranche A Revolving Credit Lender. The Administrative Agent shall notify the Tranche A Revolving Credit Lenders of any such additional L/C Issuer. 

Section 2.04 Swing Line Loans. 

(a) The Swing Line. Subject to the terms and conditions set forth herein, Citibank, N.A. in its capacity as Swing Line Lender
agrees to make loans in Dollars to either U.S. Borrower or the Dutch Borrower and ABN AMRO Bank N.V. in its capacity as Swing Line Lender agrees to make loans in Euro to either U.S. Borrower or the Dutch Borrower so long as such Borrower has an
account at such Swing Line Lender (each such loan, a “Swing Line Loan”) from time to time on any Business Day (other than the Closing Date) until the Maturity Date in an aggregate amount not to exceed at any time the amount of the
Swing Line Sublimit, notwithstanding the fact that such Swing Line Loans, when aggregated with the Pro Rata Share of the Outstanding Amount of Tranche A Revolving Credit Loans and L/C Obligations of the Lender acting as Swing Line Lender, may exceed
the amount of such Swing Line Lender’s Tranche A Revolving Credit Commitment; provided that, after giving effect to any Swing Line Loan, (i) the Revolving Credit Exposure shall not exceed the aggregate Tranche A Revolving Credit
Commitment and (ii) the aggregate Outstanding Amount of the Tranche A Revolving Credit Loans of any Lender (other than the relevant Swing Line Lender), plus such Lender’s Pro Rata Share of the Outstanding Amount of all L/C Obligations,
plus such Lender’s Pro Rata Share of the Outstanding Amount of all Swing Line Loans shall not exceed such Lender’s Tranche A Revolving Credit Commitment then in effect; provided further that no Borrower shall use the proceeds of any
Swing Line Loan to refinance any outstanding Swing Line Loan. Within the foregoing limits, and subject to the other terms and conditions hereof, either U.S. Borrower and the Dutch Borrower may borrow under this Section 2.04, prepay under
Section 2.05, and reborrow under this Section 2.04. Each Swing Line Loan denominated in Dollars shall be a Base Rate Loan and each Swing Line Loan denominated in Euro shall be a Eurocurrency Rate Loan. Swing Line Loans shall only be
denominated in Dollars or Euro. Immediately upon the making of a Swing Line Loan, each Tranche A Revolving Credit Lender shall be deemed to, and hereby irrevocably and unconditionally agrees to, purchase from the relevant Swing Line Lender a
risk participation in such Swing Line Loan in an amount equal to the product of such Lender’s Pro Rata Share times the amount of such Swing Line Loan. 
  

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 (b) Borrowing Procedures. Each Swing Line Borrowing shall be made upon the applicable
Borrower’s irrevocable notice to the relevant Swing Line Lender and the Administrative Agent, which may be given by telephone. Each such notice must be received by the relevant Swing Line Lender and the Administrative Agent not later than, in
the case of Swing Line Loans denominated in Dollars, 1:00 p.m. on the requested borrowing date, and in the case of Swing Line Loans denominated in Euro, 11:00 a.m. Central European Time (“CET”) on the requested borrowing date and
shall specify (i) the amount to be borrowed, which shall be a minimum of $100,000 (or €100,000), and (ii) the requested borrowing date, which shall be a Business Day. Each such telephonic notice must be confirmed promptly by delivery
to the relevant Swing Line Lender and the Administrative Agent of a written Swing Line Loan Notice, appropriately completed and signed by a Responsible Officer of the applicable Borrower. Promptly after receipt by the relevant Swing Line Lender of
any Swing Line Loan Notice (by telephone or in writing), such Swing Line Lender will confirm with the Administrative Agent (by telephone or in writing) that the Administrative Agent has also received such Swing Line Loan Notice and, if not, such
Swing Line Lender will notify the Administrative Agent (by telephone or in writing) of the contents thereof. Unless the relevant Swing Line Lender has received notice (by telephone or in writing) from the Administrative Agent (including at the
request of any Tranche A Revolving Credit Lender) prior to, in the case of Swing Line Loans denominated in Dollars, 2:00 p.m., and in the case of Swing Line Loans denominated in Euro, 3:30 p.m. CET, on the date of the proposed Swing Line
Borrowing (A) directing such Swing Line Lender not to make such Swing Line Loan as a result of the limitations set forth in the first proviso to the first sentence of Section 2.04(a), or (B) that one or more of the applicable
conditions specified in Section 4.02 is not then satisfied, then, subject to the terms and conditions hereof, the relevant Swing Line Lender will, not later than, in the case of Swing Line Loans denominated in Dollars, 3:00 p.m., and in the
case of Swing Line Loans denominated in Euro, 5:00 p.m. CET, on the borrowing date specified in such Swing Line Loan Notice, make the amount of its Swing Line Loan available to the applicable Borrower. 

(c) Refinancing of Swing Line Loans. (i) Each Swing Line Lender at any time in its sole and absolute discretion may request,
on behalf any Borrower (each of which hereby irrevocably authorizes such Swing Line Lender to so request on its behalf), that each Tranche A Revolving Credit Lender make a Base Rate Loan or, in respect of Swing Line Loans denominated in Euro, a
Eurocurrency Rate Loan (with an Interest Period equal to one month), in an amount equal to such Lender’s Pro Rata Share of the amount of Swing Line Loans then outstanding. Such request shall be made in writing (which written request shall be
deemed to be a Committed Loan Notice for purposes hereof) and in accordance with the requirements of Section 2.02, without regard to the minimum and multiples specified therein for the principal amount of Base Rate Loans or Eurocurrency Rate
Loans, but subject to the unutilized portion of the aggregate Tranche A Revolving Credit Commitments and the conditions set forth in Section 4.02. The relevant Swing Line Lender shall furnish the applicable Borrower with a copy of the
applicable Committed Loan Notice promptly after delivering such notice to the Administrative Agent. Each Tranche A Revolving Credit Lender shall make an amount equal to its Pro Rata Share of the amount specified in such Committed Loan Notice
available to the Administrative 
  

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Agent in Same Day Funds for the account of the relevant Swing Line Lender at the Administrative Agent’s Office not later than 1:00 p.m. on the day specified in such Committed Loan Notice,
whereupon, subject to Section 2.04(c)(ii), each Tranche A Revolving Credit Lender that so makes funds available shall be deemed to have made a Base Rate Loan in Dollars or a Eurocurrency Rate Loan in Euros, as applicable, to the applicable
Borrower. The Administrative Agent shall remit the funds so received to the relevant Swing Line Lender. 
 (ii)
If for any reason any Swing Line Loan cannot be refinanced by such a Tranche A Revolving Credit Borrowing in accordance with Section 2.04(c)(i), the request for Base Rate Loans or Eurocurrency Rate Loans submitted by the relevant Swing
Line Lender as set forth herein shall be deemed to be a request by such Swing Line Lender that each of the Tranche A Revolving Credit Lenders fund its risk participation in the relevant Swing Line Loan and each Tranche A Revolving Credit
Lender’s payment to the Administrative Agent for the account of such Swing Line Lender pursuant to Section 2.04(c)(i) shall be deemed payment in respect of such participation. 

(iii) If any Tranche A Revolving Credit Lender fails to make available to the Administrative Agent for the account of
a Swing Line Lender any amount required to be paid by such Lender pursuant to the foregoing provisions of this Section 2.04(c) by the time specified in Section 2.04(c)(i), such Swing Line Lender shall be entitled to recover from such
Lender (acting through the Administrative Agent), on demand, such amount with interest thereon for the period from the date such payment is required to the date on which such payment is immediately available to the Swing Line Lender at a rate per
annum equal to the applicable Overnight Rate from time to time in effect. A certificate of a Swing Line Lender submitted to any Lender (through the Administrative Agent) with respect to any amounts owing under this clause (iii) shall be
conclusive absent manifest error. 
 (iv) Each Tranche A Revolving Credit Lender’s obligation to make
Tranche A Revolving Credit Loans or to purchase and fund risk participations in Swing Line Loans pursuant to this Section 2.04(c) shall be absolute and unconditional and shall not be affected by any circumstance, including (A) any setoff,
counterclaim, recoupment, defense or other right which such Lender may have against a Swing Line Lender, a Borrower or any other Person for any reason whatsoever, (B) the occurrence or continuance of a Default, or (C) any other occurrence,
event or condition, whether or not similar to any of the foregoing; provided that each Tranche A Revolving Credit Lender’s obligation to make Tranche A Revolving Credit Loans pursuant to this Section 2.04(c) (but not to
purchase and fund risk participations in Swing Line Loans) is subject to the conditions set forth in Section 4.02. No such funding of risk participations shall relieve or otherwise impair the obligation of the applicable Borrower to repay Swing
Line Loans, together with interest as provided herein. 
  

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 (d) Repayment of Participations. (i) At any time after any Tranche A
Revolving Credit Lender has purchased and funded a risk participation in a Swing Line Loan, if the relevant Swing Line Lender receives any payment on account of such Swing Line Loan, such Swing Line Lender will distribute to such Lender its Pro Rata
Share of such payment (appropriately adjusted, in the case of interest payments, to reflect the period of time during which such Lender’s risk participation was funded) in the same funds as those received by such Swing Line Lender. 

(ii) If any payment received by a Swing Line Lender in respect of principal or interest on any Swing Line Loan is required
to be returned by such Swing Line Lender under any of the circumstances described in Section 10.06 (including pursuant to any settlement entered into by such Swing Line Lender in its discretion), each Tranche A Revolving Credit Lender
shall pay to such Swing Line Lender its Pro Rata Share thereof on demand of the Administrative Agent, plus interest thereon from the date of such demand to the date such amount is returned, at a rate per annum equal to the applicable Overnight Rate.
The Administrative Agent will make such demand upon the request of a Swing Line Lender. 
 (e) Interest for Account of Swing
Line Lender. Each Swing Line Lender shall be responsible for invoicing the Borrowers for interest on its Swing Line Loans. Until each Tranche A Revolving Credit Lender funds its Base Rate Loan, Eurocurrency Rate Loan or risk participation
pursuant to this Section 2.04 to refinance such Lender’s Pro Rata Share of any Swing Line Loan, interest in respect of such Pro Rata Share shall be solely for the account of the relevant Swing Line Lender. 

(f) Payments Directly to Swing Line Lender. The Borrowers shall make all payments of principal and interest in respect of the
Swing Line Loans directly to the relevant Swing Line Lender. 
 Section 2.05 Prepayments. 

(a) Optional. (i) Each Borrower may, upon notice to the Administrative Agent, at any time or from time to time voluntarily
prepay Term Loans and Revolving Credit Loans in whole or in part without premium or penalty; provided that (1) such notice must be received by the Administrative Agent not later than 12:30 p.m. (New York, New York time or London, England time
in the case of Loans denominated in an Alternative Currency) (A) three (3) Business Days prior to any date of prepayment of Eurocurrency Rate Loans (or five (5) Business Days in the case of Loans denominated in Australian Dollars,
Japanese Yen or Hong Kong Dollars) and (B) on the date of prepayment of Base Rate Loans; (2) any prepayment of Eurocurrency Rate Loans shall be in a minimum principal amount of $5,000,000 or €5,000,000, as applicable, or a whole
multiple of $500,000 or €500,000, as applicable, in excess thereof (or comparable amounts determined by the Administrative Agent in the case of Alternative Currency Loans denominated in a currency other than Euros); and (3) any prepayment
of Base Rate Loans 
  

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shall be in a minimum principal amount of $1,000,000 or a whole multiple of $250,000 in excess thereof or, in each case, if less, the entire principal amount thereof then outstanding. Each such
notice shall specify the date and amount of such prepayment and the Class(es) and Type(s) of Loans and the order of Borrowing(s) to be prepaid. The Administrative Agent will promptly notify each Appropriate Lender of its receipt of each such notice,
and of the amount of such Lender’s Pro Rata Share of such prepayment. If such notice is given by a Borrower, such Borrower shall make such prepayment and the payment amount specified in such notice shall be due and payable on the date specified
therein. Any prepayment of a Eurocurrency Rate Loan shall be accompanied by all accrued interest thereon, together with any additional amounts required pursuant to Section 3.05. Each prepayment of principal of, and interest on, Alternative
Currency Loans shall be made in the relevant Alternative Currency. Each prepayment of principal of, and interest on, Term Loans denominated in Dollars shall be made in Dollars. In the case of each prepayment of the Loans pursuant to this
Section 2.05(a), the applicable Borrower may in its sole discretion select the Borrowing or Borrowings (and the order of maturity of principal payments) to be repaid, and such payment shall be paid to the Appropriate Lenders in accordance with
their respective Pro Rata Shares. 
 (ii) The Borrowers may, upon notice to the relevant Swing Line Lender (with
a copy to the Administrative Agent), at any time or from time to time, voluntarily prepay Swing Line Loans in whole or in part without premium or penalty; provided that (1) such notice must be received by the relevant Swing Line Lender
and the Administrative Agent not later than, in the case of Swing Line Loans denominated in Dollars, 1:00 p.m., and in the case of Swing Line Loans denominated in Euro, 1:00 p.m. CET on the date of the prepayment, and (2) any such prepayment
shall be in a minimum principal amount of $100,000 (or €100,000) or a whole multiple of $100,000 (or €100,000) in excess thereof or, if less, the entire principal amount thereof then outstanding. Each such notice shall specify the date and
amount of such prepayment. If such notice is given by a Borrower, such Borrower shall make such prepayment and the payment amount specified in such notice shall be due and payable on the date specified therein. 

(b) Mandatory. (i) Within five (5) Business Days after financial statements have been delivered pursuant to
Section 6.01(a) (commencing with the fiscal year ended December 31, 2008) and the related Compliance Certificate has been delivered pursuant to Section 6.02(a), Nielsen shall cause to be prepaid an aggregate Dollar Amount of Term
Loans in an amount equal to (A) the Applicable ECF Percentage of Excess Cash Flow, if any, for the fiscal year covered by such financial statements minus (B) the sum of (1) all voluntary prepayments of Term Loans during such
fiscal year and (2) all voluntary prepayments of Revolving Credit Loans during such fiscal year to the extent the Revolving Credit Commitments are permanently reduced by the amount of such payments, in the case of each of the immediately
preceding clauses (i) and (ii), to the extent such prepayments are not funded with the proceeds of Indebtedness. 
  

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 (ii) If (1) a Covenant Party or any Restricted Subsidiary of a Covenant
Party Disposes of any property or assets (other than any Disposition of any property or assets permitted by Section 7.05(a), (b), (c), (d), (e), (g), (h), (l), (m), (n), (o) or (p)), (2) the Company or VNU Intermediate Holding B.V.
Disposes of any Collateral owned by them, or (3) any Casualty Event occurs, which results in the realization or receipt by such Covenant Party or Restricted Subsidiary of Net Proceeds, Nielsen shall cause to be prepaid on or prior to the date
which is ten (10) Business Days after the date of the realization or receipt by such Covenant Party or Restricted Subsidiary of such Net Proceeds an aggregate Dollar Amount of Term Loans in an amount equal to 100% (or 50% at any time the Total
Leverage Ratio is less than 5.50 to 1.00) of all Net Proceeds received; 
 (iii) If a Covenant Party or any
Subsidiary of a Covenant Party directly or indirectly Disposes of any Equity Interests in, or any property or assets of, BME, Nielsen shall cause to be prepaid an aggregate Dollar Amount of Term Loans in an amount equal to 100% of the portion of Net
Proceeds received that would result in the Total Leverage Ratio remaining unchanged on a Pro Forma Basis after giving effect to such Disposition and prepayment and 50% of the remaining amount, if any, of Net Proceeds from such Disposition, in each
case, on or prior to the date which is ten (10) Business Days after the receipt by any Loan Party or Subsidiary of such Net Proceeds. For purposes of this clause (iii), the first proviso contained in clause (a) of the definition of Net
Proceeds shall not apply. 
 (iv) If any Loan Party or any Restricted Subsidiary of a Loan Party incurs or issues
any Indebtedness after the Closing Date (other than, in the case of any Covenant Party or any Restricted Subsidiary, Indebtedness not prohibited under Section 7.03 and other than, in the case of the Company and VNU Intermediate Holding B.V.,
any Permitted Holdings Debt), Nielsen shall cause to be prepaid an aggregate Dollar Amount of Term Loans in an amount equal to 100% of all Net Proceeds received therefrom on or prior to the date which is five (5) Business Days after the receipt
by such Loan Party or Restricted Subsidiary of such Net Proceeds. 
 (v) If for any reason the aggregate
Revolving Credit Exposures at any time exceeds the aggregate Tranche A Revolving Credit Commitments then in effect (including pursuant to Section 2.15(b)), one or more of the U.S. Borrowers and the Dutch Borrower shall promptly prepay or
cause to be promptly prepaid Tranche A Revolving Credit Loans and Swing Line Loans and/or Cash Collateralize the L/C Obligations in an aggregate amount equal to such excess (or the amount required pursuant to Section 2.15(b));
provided that such Borrowers shall not be required to Cash Collateralize the L/C Obligations pursuant to this Section 2.05(b)(v) unless after the prepayment in full of the Tranche A Revolving Credit Loans and Swing Line Loans such
aggregate Outstanding Amount exceeds the aggregate Tranche A Revolving Credit Commitments then in effect. 
  

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 (vi) Each prepayment of Term Loans pursuant to this Section 2.05(b)
shall be applied in direct order of maturity to repayments thereof required pursuant to Section 2.07(a) or (b), as applicable; and each such prepayment shall be paid to the Lenders in accordance with their respective Pro Rata Shares, subject to
clause (viii) of this Section 2.05(b). 
 (vii) Nielsen shall notify the Administrative Agent in
writing of any mandatory prepayment of Term Loans required to be made pursuant to clauses (i) through (iv) of this Section 2.05(b) at least three (3) Business Days prior to the date of such prepayment. Each such notice shall
specify the date of such prepayment and provide a reasonably detailed calculation of the amount of such prepayment. The Administrative Agent will promptly notify each Appropriate Lender of the contents of Nielsen’s prepayment notice and of such
Appropriate Lender’s Pro Rata Share of the prepayment. 
 (viii) Funding Losses, Etc. All prepayments
under this Section 2.05 shall be made together with, in the case of any such prepayment of a Eurocurrency Rate Loan on a date other than the last day of an Interest Period therefor, any amounts owing in respect of such Eurocurrency Rate Loan
pursuant to Section 3.05. Notwithstanding any of the other provisions of Section 2.05(b), so long as no Event of Default shall have occurred and be continuing, if any prepayment of Eurocurrency Rate Loans is required to be made under this
Section 2.05(b), other than on the last day of the Interest Period therefor, Nielsen may, in its sole discretion, deposit the amount of any such prepayment otherwise required to be made thereunder into a Cash Collateral Account until the last
day of such Interest Period, at which time the Administrative Agent shall be authorized (without any further action by or notice to or from Nielsen or any other Loan Party) to apply such amount to the prepayment of such Loans in accordance with this
Section 2.05(b). Upon the occurrence and during the continuance of any Event of Default, the Administrative Agent shall also be authorized (without any further action by or notice to or from Nielsen or any other Loan Party) to apply such amount
to the prepayment of the outstanding Loans in accordance with this Section 2.05(b). 
 Section 2.06 Termination or
Reduction of Commitments. 
 (a) Optional. Nielsen may, upon written notice to the Administrative Agent, terminate the
unused Commitments of any Class, or from time to time permanently reduce the unused Commitments of any Class; provided that (i) any such notice shall be received by the Administrative Agent three (3) Business Days prior to the date
of termination or reduction (or five (5) Business Days in the case of Facilities available in Australian Dollars, Japanese Yen or Hong Kong Dollars), (ii) any such partial reduction shall be in a minimum aggregate amount of $1,000,000 or
€1,000,000, as applicable, or any whole multiple of $250,000 or €250,000, as applicable, in excess thereof and (iii) if, after giving effect to any reduction of the Commitments, the Letter of Credit Sublimit or the Swing Line Sublimit
exceeds the amount of the Tranche A Revolving Credit Facility, such sublimit shall be automatically reduced by the amount of such excess. The amount of any such Commitment reduction shall not otherwise be applied to the Letter of Credit Sublimit or
the Swing Line Sublimit unless otherwise specified by Nielsen. 
  

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 (b) Mandatory. The Dollar Term Commitment of each Dollar Term Lender shall be
automatically and permanently reduced to $0 at 5:00 p.m. on the Pushdown Date. The Euro Term Commitment of each Euro Term Lender shall be automatically and permanently reduced to €0 at 5:00 p.m. on the Pushdown Date. 

(c) Application of Commitment Reductions; Payment of Fees. The Administrative Agent will promptly notify the Lenders of any
termination or reduction of unused portions of the Letter of Credit Sublimit or the Swing Line Sublimit or the unused Commitments of any Class under this Section 2.06. Upon any reduction of unused Commitments of any Class, the Commitment of
each Lender of such Class shall be reduced by such Lender’s Pro Rata Share of the amount by which such Commitments are reduced (other than the termination of the Commitment of any Lender as provided in Section 3.07). All commitment fees
accrued until the effective date of any termination of the Aggregate Commitments shall be paid on the effective date of such termination. 

Section 2.07 Repayment of Loans. 

(a) Dollar Term Loans. Nielsen shall repay to the Administrative Agent in Dollars for the ratable account of the Dollar Term
Lenders (i) on the last Business Day of each March, June, September and December, commencing with the first full quarter after the date on which all Dollar Term Loans have been borrowed (or Commitments in respect thereof terminated), an
aggregate Dollar Amount equal to 0.25% of the aggregate Dollar Amount of all Dollar Term Loans ever outstanding hereunder (which payments shall be reduced as a result of the application of prepayments in accordance with the order of priority set
forth in Section 2.05) and (ii) on the Maturity Date for the Dollar Term Loans, the aggregate principal amount of all Dollar Term Loans outstanding on such date. 

(b) Euro Term Loans. Nielsen shall repay to the Administrative Agent in Euros for the ratable account of the Euro Term Lenders
(i) on the last Business Day of each March, June, September and December, commencing with the first full quarter after the date on which all Euro Term Loans have been borrowed (or Commitments in respect thereof terminated), an aggregate amount
equal to 0.25% of the aggregate amount of all Euro Term Loans ever outstanding hereunder (which payments shall be reduced as a result of the application of prepayments in accordance with the order of priority set forth in Section 2.05) and
(ii) on the Maturity Date for the Euro Term Loans, the aggregate principal amount of all Euro Term Loans outstanding on such date. 

(c) Revolving Credit Loans. Each Borrower shall repay to the Administrative Agent for the ratable account of the Appropriate
Lenders on the Maturity Date for each Revolving Credit Facility the aggregate principal amount of all of such Borrower’s Revolving Credit Loans under such Facility outstanding on such date. 

 

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 (d) Swing Line Loans. Each Borrower shall repay the aggregate principal amount of its
Swing Line Loans on the earlier to occur of (i) the date five (5) Business Days after such Loan is made and (ii) the Maturity Date for the Tranche A Revolving Credit Facility. 

Section 2.08 Interest. 

(a) Subject to the provisions of Section 2.08(b), (i) each Eurocurrency Rate Loan (other than a Swing Line Loan) shall bear
interest on the outstanding principal amount or face amount thereof for each Interest Period at a rate per annum equal to the Eurocurrency Rate, for such Interest Period plus the Applicable Rate plus (in the case of a Eurocurrency Rate Loan of any
Lender which is lent from a Lending Office in the United Kingdom or a Participating Member State) the Mandatory Cost; (ii) each Base Rate Loan shall bear interest on the outstanding principal amount thereof from the applicable borrowing date at
a rate per annum equal to the Base Rate plus the Applicable Rate; (iii) each Swing Line Loan denominated in Dollars shall bear interest on the outstanding principal amount thereof from the applicable borrowing date at a rate per annum equal to
the Base Rate plus the Applicable Rate for Revolving Credit Loans; and (iv) each Swing Line Loan denominated in Euro shall bear interest on the outstanding principal amount thereof from the applicable borrowing date at a rate per annum equal to
the 1-Month Euribor Rate plus 2.75%. For the purposes of this clause, “1-Month Euribor Rate” means (a) the percentage rate per annum determined by the Banking Federation of the European Union for a period of 1 month displayed on the
appropriate Reuters screen (or if such page is replaced or service ceases to be available, another page or service displaying the appropriate rate specified by ABN AMRO Bank N.V. after consultation with the Dutch Borrower) or (b) if no such
screen rate is available, the arithmetic mean of the rates (rounded upwards to four decimal places) as supplied to ABN AMRO Bank N.V. by any three of the major Dutch banks to leading banks in the European interbank market for a period of 1 month.

 (b) During the continuance of a Default under Section 8.01(a), 8.01(f) or 8.01(g), the applicable Borrower shall pay
interest on amounts due hereunder at a fluctuating interest rate per annum at all times equal to the Default Rate to the fullest extent permitted by applicable Laws. Accrued and unpaid interest on such amounts (including interest on past due
interest) shall be due and payable upon demand. 
 (c) Interest on each Loan shall be due and payable in arrears on each
Interest Payment Date applicable thereto and at such other times as may be specified herein. Interest hereunder shall be due and payable in accordance with the terms hereof before and after judgment, and before and after the commencement of any
proceeding under any Debtor Relief Law. 
  

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 Section 2.09 Fees. 

In addition to certain fees described in Sections 2.03(h) and (i): 

(a) Commitment Fee. The U.S. Borrowers and the Dutch Borrower jointly and severally agree to pay to the Administrative Agent for
the account of each Revolving Credit Lender under each Facility in accordance with its Pro Rata Share, a commitment fee equal to the Applicable Rate with respect to Revolving Credit Loan commitment fees times the actual daily amount by which the
aggregate Revolving Credit Commitment under such Facility exceeds the sum of (A) the Outstanding Amount of Revolving Credit Loans under such Facility and (B) in the case of the Tranche A Revolving Credit Facility only, the Outstanding
Amount of L/C Obligations; provided that any commitment fee accrued with respect to any of the Commitments of a Defaulting Lender during the period prior to the time such Lender became a Defaulting Lender and unpaid at such time shall not be
payable by any Borrower so long as such Lender shall be a Defaulting Lender except to the extent that such commitment fee shall otherwise have been due and payable by a Borrower prior to such time; and provided further that no commitment fee
shall accrue on any of the Commitments of a Defaulting Lender so long as such Lender shall be a Defaulting Lender. The commitment fee on each Revolving Credit Facility shall accrue at all times from the date hereof until the Maturity Date for the
applicable Revolving Credit Facility, including at any time during which one or more of the conditions in Article IV is not met, and shall be due and payable quarterly in arrears on the last Business Day of each March, June, September and December,
commencing with the first such date to occur after the Closing Date, and on the Maturity Date for each Revolving Credit Facility. The commitment fee shall be calculated quarterly in arrears, and if there is any change in the Applicable Rate during
any quarter, the actual daily amount shall be computed and multiplied by the Applicable Rate separately for each period during such quarter that such Applicable Rate was in effect. 

(b) Other Fees. Nielsen shall pay to the Agents such fees as shall have been separately agreed upon in writing in the amounts and
at the times so specified. Such fees shall be fully earned when paid and shall not be refundable for any reason whatsoever (except as expressly agreed between Nielsen and the applicable Agent). 

Section 2.10 Computation of Interest and Fees. 

All computations of interest for Base Rate Loans when the Base Rate is determined by Citibank, N.A.’s “prime rate” shall be
made on the basis of a year of three hundred and sixty-five (365) days, or three hundred and sixty-six (366) days, as applicable, and actual days elapsed. All other computations of fees and interest shall be made on the basis of a three
hundred and sixty (360) day year and actual days elapsed. Interest shall accrue on each Loan for the day on which the Loan is made, and shall not accrue on a Loan, or any portion thereof, for the day on which the Loan or such portion is paid;
provided that any Loan that is repaid on the same day on which it is made shall, subject to Section 2.12(a), bear interest for one (1) day. Each determination by the Administrative Agent of an interest rate or fee hereunder shall be
conclusive and binding for all purposes, absent manifest error. 
  

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 Section 2.11 Evidence of Indebtedness. 

(a) The Credit Extensions made by each Lender shall be evidenced by one or more accounts or records maintained by such Lender and
evidenced by one or more entries in the Register maintained by the Administrative Agent, acting solely for purposes of Treasury Regulation Section 5f.103-1(c), as agent for the Borrowers, in each case in the ordinary course of business. The
accounts or records maintained by the Administrative Agent and each Lender shall be prima facie evidence absent manifest error of the amount of the Credit Extensions made by the Lenders to the Borrowers and the interest and payments thereon. Any
failure to so record or any error in doing so shall not, however, limit or otherwise affect the obligation of the Borrowers hereunder to pay any amount owing with respect to the Obligations. In the event of any conflict between the accounts and
records maintained by any Lender and the accounts and records of the Administrative Agent in respect of such matters, the accounts and records of the Administrative Agent shall control in the absence of manifest error. Upon the request of any Lender
made through the Administrative Agent, the Borrowers shall execute and deliver to such Lender (through the Administrative Agent) a Note payable to such Lender, which shall evidence such Lender’s Loans in addition to such accounts or records.
Each Lender may attach schedules to its Note and endorse thereon the date, Type (if applicable), amount and maturity of its Loans and payments with respect thereto. 

(b) In addition to the accounts and records referred to in Section 2.11(a), each Lender and the Administrative Agent shall maintain
in accordance with its usual practice accounts or records and, in the case of the Administrative Agent, entries in the Register, evidencing the purchases and sales by such Lender of participations in Letters of Credit and Swing Line Loans. In the
event of any conflict between the accounts and records maintained by the Administrative Agent and the accounts and records of any Lender in respect of such matters, the accounts and records of the Administrative Agent shall control in the absence of
manifest error. 
 (c) Entries made in good faith by the Administrative Agent in the Register pursuant to Sections 2.11(a) and
(b), and by each Lender in its account or accounts pursuant to Sections 2.11(a) and (b), shall be prima facie evidence of the amount of principal and interest due and payable or to become due and payable from the Borrowers to, in the case of
the Register, each Lender and, in the case of such account or accounts, such Lender, under this Agreement and the other Loan Documents, absent manifest error; provided that the failure of the Administrative Agent or such Lender to make an
entry, or any finding that an entry is incorrect, in the Register or such account or accounts shall not limit or otherwise affect the obligations of the Borrowers under this Agreement and the other Loan Documents. 

Section 2.12 Payments Generally. 

(a) All payments to be made by the Borrowers shall be made without condition or deduction for any counterclaim, defense, recoupment or
setoff. Except as otherwise 
  

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expressly provided herein and except with respect to principal of and interest on Loans denominated in an Alternative Currency, all payments by the Borrowers hereunder shall be made to the
Administrative Agent, for the account of the respective Lenders to which such payment is owed, at the applicable Administrative Agent’s Office in Dollars and in Same Day Funds not later than 2:00 p.m. on the date specified herein. Except as
otherwise expressly provided herein, all payments by the Borrowers hereunder with respect to principal and interest on Loans denominated in an Alternative Currency shall be made to the Administrative Agent, for the account of the respective Lenders
to which such payment is owed, at the Administrative Agent’s Office in such Alternative Currency and in Same Day Funds not later than 2:00 p.m. (London time) on the dates specified herein. If, for any reason, the applicable Borrower is
prohibited by any Law from making any required payment hereunder in an Alternative Currency, such Borrower shall make such payment in Dollars in the Dollar Amount of the Alternative Currency payment amount. The Administrative Agent will promptly
distribute to each Lender its Pro Rata Share (or other applicable share as provided herein) of such payment in like funds as received by wire transfer to such Lender’s applicable Lending Office. All payments received by the Administrative Agent
(i) after 2:00 p.m., in the case of payments in Dollars, or (ii) after 2:00 p.m. (London time) in the case of payments in an Alternative Currency, shall in each case be deemed received on the next succeeding Business Day and any applicable
interest or fee shall continue to accrue. 
 (b) If any payment to be made by a Borrower shall come due on a day other than a
Business Day, payment shall be made on the next following Business Day, and such extension of time shall be reflected in computing interest or fees, as the case may be; provided that, if such extension would cause payment of interest on or
principal of Eurocurrency Rate Loans to be made in the next succeeding calendar month, such payment shall be made on the immediately preceding Business Day. 

(c) Unless a Borrower or any Lender has notified the Administrative Agent, prior to the date any payment is required to be made by it to
the Administrative Agent hereunder, that such Borrower or such Lender, as the case may be, will not make such payment, the Administrative Agent may assume that such Borrower or such Lender, as the case may be, has timely made such payment and may
(but shall not be so required to), in reliance thereon, make available a corresponding amount to the Person entitled thereto. If and to the extent that such payment was not in fact made to the Administrative Agent in Same Day Funds, then:

 (i) if the applicable Borrower failed to make such payment, each Lender shall forthwith on demand repay to the
Administrative Agent the portion of such assumed payment that was made available to such Lender in Same Day Funds, together with interest thereon in respect of each day from and including the date such amount was made available by the Administrative
Agent to such Lender to the date such amount is repaid to the Administrative Agent in Same Day Funds at the applicable Overnight Rate from time to time in effect; and 

 

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 (ii) if any Lender failed to make such payment, such Lender shall forthwith
on demand pay to the Administrative Agent the amount thereof in Same Day Funds, together with interest thereon for the period from the date such amount was made available by the Administrative Agent to such Borrower to the date such amount is
recovered by the Administrative Agent (the “Compensation Period”) at a rate per annum equal to the applicable Overnight Rate from time to time in effect. When such Lender makes payment to the Administrative Agent (together with all
accrued interest thereon), then such payment amount (excluding the amount of any interest which may have accrued and been paid in respect of such late payment) shall constitute such Lender’s Loan included in the applicable Borrowing. If such
Lender does not pay such amount forthwith upon the Administrative Agent’s demand therefor, the Administrative Agent may make a demand therefor upon such Borrower, and such Borrower shall pay such amount to the Administrative Agent, together
with interest thereon for the Compensation Period at a rate per annum equal to the rate of interest applicable to the applicable Borrowing. Nothing herein shall be deemed to relieve any Lender from its obligation to fulfill its Commitment or to
prejudice any rights which the Administrative Agent or such Borrower may have against any Lender as a result of any default by such Lender hereunder. 

A notice of the Administrative Agent to any Lender or any Borrower with respect to any amount owing under this Section 2.12(c) shall be conclusive,
absent manifest error. 
 (d) If any Lender makes available to the Administrative Agent funds for any Loan to be made by such
Lender as provided in the foregoing provisions of this Article II, and such funds are not made available to the applicable Borrower by the Administrative Agent because the conditions to the applicable Credit Extension set forth in Article IV are not
satisfied or waived in accordance with the terms hereof, the Administrative Agent shall return such funds (in like funds as received from such Lender) to such Lender, without interest. 

(e) The obligations of the Lenders hereunder to make Loans and to fund participations in Letters of Credit and Swing Line Loans are
several and not joint. The failure of any Lender to make any Loan or to fund any such participation on any date required hereunder shall not relieve any other Lender of its corresponding obligation to do so on such date, and no Lender shall be
responsible for the failure of any other Lender to so make its Loan or purchase its participation. 
 (f) Nothing herein shall
be deemed to obligate any Lender to obtain the funds for any Loan in any particular place or manner or to constitute a representation by any Lender that it has obtained or will obtain the funds for any Loan in any particular place or manner.

 (g) Whenever any payment received by the Administrative Agent under this Agreement or any of the other Loan Documents is
insufficient to pay in full all amounts due and payable to the Administrative Agent and the Lenders under or in respect of this Agreement and the other Loan Documents on any date, such payment shall be distributed by the Administrative

  

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Agent and applied by the Administrative Agent and the Lenders in the order of priority set forth in Section 8.04. If the Administrative Agent receives funds for application to the
Obligations of the Loan Parties under or in respect of the Loan Documents under circumstances for which the Loan Documents do not specify the manner in which such funds are to be applied, the Administrative Agent may (to the fullest extent permitted
by mandatory provisions of applicable Law), but shall not be obligated to, elect to distribute such funds to each of the Lenders in accordance with such Lender’s Pro Rata Share of the sum of (a) the Outstanding Amount of all Loans
outstanding at such time and (b) the Outstanding Amount of all L/C Obligations outstanding at such time, in repayment or prepayment of such of the outstanding Loans or other Obligations then owing to such Lender. 

Section 2.13 Sharing of Payments. 

If, other than as expressly provided elsewhere herein, any Lender shall obtain on account of the Loans made by it, or the participations
in L/C Obligations and Swing Line Loans held by it, any payment (whether voluntary, involuntary, through the exercise of any right of setoff, or otherwise) in excess of its ratable share (or other share contemplated hereunder) thereof, such Lender
shall immediately (a) notify the Administrative Agent of such fact, and (b) purchase from the other Lenders such participations in the Loans made by them and/or such subparticipations in the participations in L/C Obligations or Swing Line
Loans held by them, as the case may be, as shall be necessary to cause such purchasing Lender to share the excess payment in respect of such Loans or such participations, as the case may be, pro rata with each of them; provided that if all or
any portion of such excess payment is thereafter recovered from the purchasing Lender under any of the circumstances described in Section 10.06 (including pursuant to any settlement entered into by the purchasing Lender in its discretion), such
purchase shall to that extent be rescinded and each other Lender shall repay to the purchasing Lender the purchase price paid therefor, together with an amount equal to such paying Lender’s ratable share (according to the proportion of
(i) the amount of such paying Lender’s required repayment to (ii) the total amount so recovered from the purchasing Lender) of any interest or other amount paid or payable by the purchasing Lender in respect of the total amount so
recovered, without further interest thereon. Each Borrower agrees that any Lender so purchasing a participation from another Lender may, to the fullest extent permitted by applicable Law, exercise all its rights of payment (including the right of
setoff, but subject to Section 10.09) with respect to such participation as fully as if such Lender were the direct creditor of such Borrower in the amount of such participation. The Administrative Agent will keep records (which shall be
conclusive and binding in the absence of manifest error) of participations purchased under this Section 2.13 and will in each case notify the Lenders following any such purchases or repayments. Each Lender that purchases a participation
pursuant to this Section 2.13 shall from and after such purchase have the right to give all notices, requests, demands, directions and other communications under this Agreement with respect to the portion of the Obligations purchased to the
same extent as though the purchasing Lender were the original owner of the Obligations purchased. 
  

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 Section 2.14 Incremental Credit Extensions. 

(a) Nielsen may (and VNU, Inc. or VNUHF may, in the case of clause (b)) at any time or from time to time after the Pushdown Date, by
notice to the Administrative Agent (whereupon the Administrative Agent shall promptly deliver a copy to each of the Lenders), request (a) one or more additional tranches of term loans (the “Incremental Term Loans”) or
(b) one or more increases in the amount of the Revolving Credit Commitments of any Facility or the addition of a new Revolving Credit Facility to be provided to the Canadian Borrower (each such increase or new Revolving Credit Facility, a
“Revolving Commitment Increase”), provided that (i) both at the time of any such request and upon the effectiveness of any Incremental Amendment referred to below, no Default or Event of Default shall exist and at the
time that any such Incremental Term Loan is made (and after giving effect thereto) no Default or Event of Default shall exist and (ii) Nielsen shall be in compliance with the covenants set forth in Section 7.11 determined on a Pro Forma
Basis as of the date of such Incremental Term Loan or Revolving Commitment Increase and the last day of the most recently ended Test Period (or, if no Test Period cited in Section 7.11 has passed, the covenants in Section 7.11 for the
first Test Period cited in such Section shall be satisfied as of the last four quarters ended), in each case, as if such Incremental Term Loans or Revolving Commitment Increases, as applicable, had been outstanding on the last day of such fiscal
quarter of Nielsen for testing compliance therewith. Each tranche of Incremental Term Loans and each Revolving Commitment Increase shall be in an aggregate principal amount that is not less than $50,000,000 (provided that such amount may be
less than $50,000,000 if such amount represents all remaining availability under the limit set forth in the next sentence). Notwithstanding anything to the contrary herein, the aggregate amount of the Incremental Term Loans and the Revolving
Commitment Increases shall not exceed $687,500,000. The Incremental Term Loans (a) shall rank pari passu in right of payment and of security with the Revolving Credit Loans and the Term Loans, (b) shall not mature earlier than the Maturity
Date with respect to the Term Loans, (c) except as set forth above, shall be treated substantially the same as the Term Loans (in each case, including with respect to mandatory and voluntary prepayments) and (d) the Applicable Rate for the
Incremental Term Loans shall be determined by Nielsen and the applicable new Lenders; provided, however, that (i) the interest rate margins for the Incremental Term Loans shall not be greater than the highest interest rate margins
that may, under any circumstances, be payable with respect to Dollar Term Loans (or Euro Term Loans if such Incremental Term Loans are denominated in Euros) plus 25 basis points (and the interest rate margins applicable to the Dollar Term Loans or
Euro Term Loans, as applicable, shall be increased to the extent necessary to achieve the foregoing) and (ii) solely for purposes of the foregoing clause (i), the interest rate margins applicable to any Term Loans or Incremental Term Loans
shall be deemed to include all upfront or similar fees or original issue discount payable generally to Lenders providing such Term Loans or such Incremental Term Loans based on an assumed three-year life to maturity), provided that
(i) except as provided herein, the terms and conditions applicable to Incremental Term Loans may be materially different from those of the Term Loans to the extent such differences are reasonably acceptable to the Arrangers and (ii) the
amortization schedule applicable to the Incremental Term Loans shall be determined by Nielsen and the lenders thereof. Other than with 

 

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respect to interest rates and related terms with respect to Loans denominated in Canadian Dollars, and other than with respect to borrowing mechanics and operational matters, the terms of any new
Revolving Credit Facility to be provided to the Canadian Borrower shall be identical to those of the Revolving Credit Facilities and any collateral securing such new facility shall be shared with the Secured Parties pursuant to customary
arrangements and customary limitations (including with respect to adverse tax consequences). Each notice from Nielsen, VNU, Inc. or VNUHF pursuant to this Section 2.14 shall set forth the requested amount and proposed terms of the relevant
Incremental Term Loans or Revolving Commitment Increases. Incremental Term Loans may be made, and Revolving Commitment Increases may be provided, by any existing Lender (and each existing Term Lender will have the right, but not an obligation, to
make a portion of any Incremental Term Loan, and each existing Revolving Credit Lender of the applicable Facility will have the right to provide a portion of any Revolving Commitment Increase, in each case on terms permitted in this
Section 2.14 and otherwise on terms reasonably acceptable to the Administrative Agent) or by any other bank or other financial institution (any such other bank or other financial institution being called an “Additional
Lender”), provided that the Administrative Agent shall have consented (not to be unreasonably withheld) to such Lender’s or Additional Lender’s making such Incremental Term Loans or providing such Revolving Commitment
Increases if such consent would be required under Section 10.07(b) for an assignment of Loans or Revolving Credit Commitments, as applicable, to such Lender or Additional Lender. Commitments in respect of Incremental Term Loans and Revolving
Commitment Increases shall become Commitments (or in the case of a Revolving Commitment Increase to be provided by an existing Revolving Credit Lender (other than a Revolving Commitment Increase to be provided to the Canadian Borrower), an increase
in such Lender’s applicable Revolving Credit Commitment) under this Agreement pursuant to an amendment (an “Incremental Amendment”) to this Agreement and, as appropriate, the other Loan Documents, executed by Nielsen (and, in
the case of a Revolving Commitment Increase, any other relevant Borrowers or the Canadian Borrower, as applicable), each Lender agreeing to provide such Commitment, if any, each Additional Lender, if any, and the Administrative Agent. The
Incremental Amendment may, without the consent of any other Borrowers, Agents or Lenders, effect such amendments to this Agreement and the other Loan Documents as may be necessary or appropriate, in the reasonable opinion of the Administrative Agent
and the applicable Borrowers (or the Canadian Borrower, as applicable), to effect the provisions of this Section 2.14. The effectiveness of any Incremental Amendment shall be subject to the satisfaction on the date thereof (each, an
“Incremental Facility Closing Date”) of each of the conditions set forth in Section 4.02 (it being understood that all references to “the date of such Credit Extension” or similar language in such Section 4.02
shall be deemed to refer to the effective date of such Incremental Amendment) and such other conditions as the parties thereto shall agree. The Borrowers (or the Canadian Borrower, as applicable) will use the proceeds of the Incremental Term Loans
and Revolving Commitment Increases for any purpose not prohibited by this Agreement. No Lender shall be obligated to provide any Incremental Term Loans or Revolving Commitment Increases, unless it so agrees. Upon each increase in the Revolving
Credit Commitments pursuant to this Section 2.14, (a) if the increase relates to the Tranche A Revolving Credit Facility, each Tranche A Revolving Credit Lender immediately prior to such 

 

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 increase will automatically and without further act be deemed to have assigned to each Lender providing a
portion of the Revolving Commitment Increase (each a “Revolving Commitment Increase Lender”), and each such Revolving Commitment Increase Lender will automatically and without further act be deemed to have assumed (in the case of an
increase to the Tranche A Revolving Credit Facility only), a portion of such Revolving Credit Lender’s participations hereunder in outstanding Letters of Credit and Swing Line Loans such that, after giving effect to each such deemed
assignment and assumption of participations, the percentage of the aggregate outstanding (i) participations hereunder in Letters of Credit and (ii) participations hereunder in Swing Line Loans held by each Tranche A Revolving Credit
Lender (including each such Revolving Commitment Increase Lender) will equal the percentage of the aggregate Tranche A Revolving Credit Commitments of all Tranche A Revolving Credit Lenders represented by such Revolving Credit
Lender’s Tranche A Revolving Credit Commitment and (b) if, on the date of such increase, there are any Revolving Credit Loans under the applicable Facility outstanding, such Revolving Credit Loans shall on or prior to the
effectiveness of such Revolving Commitment Increase be prepaid from the proceeds of additional Revolving Credit Loans under the applicable Facility made hereunder (reflecting such increase in Revolving Credit Commitments), which prepayment shall be
accompanied by accrued interest on the Revolving Credit Loans being prepaid and any costs incurred by any Lender in accordance with Section 3.05. The Administrative Agent and the Lenders hereby agree that the minimum borrowing, pro rata
borrowing and pro rata payment requirements contained elsewhere in this Agreement shall not apply to the transactions effected pursuant to the immediately preceding sentence. 

(b) This Section 2.14 shall supersede any provisions in Section 2.13 or 10.01 to the contrary. 

Section 2.15 Currency Equivalents. 

(a) The Administrative Agent shall determine the Dollar Amount of each Alternative Currency Loan and L/C Obligation in respect of Letters
of Credit denominated in an Alternative Currency (i) in the case of any Term Loan, as of the date of incurrence of such Term Loan, (ii) in the case of any Swing Line Loan denominated in Euro, as of the date of incurrence of such Swing Line
Loan, and (iii) otherwise, (A) as of the first day of each Interest Period applicable thereto and (B) as of the end of each fiscal quarter of Nielsen, and shall promptly notify the Borrowers and the Lenders of each Dollar Amount so
determined by it. Each such determination shall be based on the Exchange Rate (x) on the date of the related Borrowing Request for purposes of the initial such determination for any Alternative Currency Loan and (y) on the fourth Business
Day prior to the date as of which such Dollar Amount is to be determined, for purposes of any subsequent determination. 
 (b)
If after giving effect to any such determination of a Dollar Amount, the aggregate Outstanding Amount of the Revolving Credit Loans of any Facility and, in the case of the Tranche A Revolving Credit Facility, the Swing Line Loans and the L/C
Obligations exceeds the aggregate Revolving Credit Commitments under such Facility then in effect by 5% or more, 
  

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one or more of the applicable Borrowers shall, within five (5) Business Days of receipt of notice thereof from the Administrative Agent setting forth such calculation in reasonable detail,
prepay or cause to be prepaid outstanding Revolving Credit Loans under such Facility and/or Swing Line Loans (in the case of the Tranche A Revolving Credit Facility) (as selected by the applicable Borrowers and notified to the Lenders through
the Administrative Agent not less than three (3) Business Days prior to the date of prepayment (or five (5) Business Days in the case of Facilities available in Australian Dollars, Japanese Yen or Hong Kong Dollars)) or take other action
(including, in the applicable Borrowers’ discretion, cash collateralization of L/C Obligations in amounts from time to time equal to such excess) to the extent necessary to eliminate any such excess. 

ARTICLE III. 

Taxes, Increased Costs Protection and Illegality 

Section 3.01 Taxes. 

(a) Except as provided in this Section 3.01, any and all payments by the Borrowers (the term Borrowers under Article III being deemed
to include any Subsidiary for whose account a Letter of Credit is issued) and the Guarantors to or for the account of any Agent or any Lender under any Loan Document shall be made free and clear of and without deduction for any and all present or
future taxes, duties, levies, imposts, deductions, assessments, fees, withholdings or similar charges, excluding, in the case of each Agent and each Lender, (i) taxes imposed on or measured by its net income (including branch profits taxes),
and franchise (and similar) taxes imposed on it in lieu of net income taxes, by the jurisdiction (or any political subdivision thereof) under the Laws of which such Agent or such Lender, as the case may be, is organized or maintains a Lending
Office, or any other jurisdiction (or any political subdivision thereof) as a result of a present or former connection between such Agent or such Lender and the jurisdiction (or political subdivision thereof) imposing such tax (other than such
connection arising solely from one or more of any Agent or Lender having executed, delivered or performed its obligations or received a payment under, or enforced, any Loan Document), (ii) taxes attributable to the failure by any Agent or
Lender to deliver the documentation required to be delivered pursuant to clause (d) of this Section 3.01, or (iii) with respect to a Lender making a Loan to the Borrowers, any withholding tax that is in effect and would apply to
amounts payable hereunder at such time the Lender becomes a party to this Agreement by assignment or designates a new Lending Office, except to the extent such Lender (or its assignor, if any) was entitled at the time of designation of a new Lending
Office (or assignment) to receive additional amounts with respect to such withholding tax pursuant to this Section 3.01 (all such non-excluded taxes, duties, levies, imposts, deductions, assessments, fees, withholdings or similar charges, and
liabilities being hereinafter referred to as “Taxes”). If any Borrower or Guarantor shall be required by any Laws to deduct any Taxes or Other Taxes from or in respect of any sum payable under any Loan Document to any Agent or any
Lender, (i) the sum payable shall be increased as necessary so that after making all required deductions (including deductions applicable to additional sums payable under this Section 3.01), each of such Agent and such

  

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Lender receives an amount equal to the sum it would have received had no such deductions been made, (ii) such Borrower or Guarantor shall make such deductions, (iii) such Borrower or
Guarantor shall pay the full amount deducted to the relevant taxation authority or other authority in accordance with applicable Laws, and (iv) within thirty (30) days after the date of such payment (or, if receipts or evidence are not
available within thirty (30) days, as soon as possible thereafter), such Borrower shall furnish to such Agent or Lender (as the case may be) the original or a copy of a receipt evidencing payment thereof or other evidence acceptable to such
Agent or Lender. 
 (b) In addition, the Borrowers and Guarantors agree to pay any and all present or future stamp, court or
documentary taxes and any other excise, property, intangible or mortgage recording taxes or charges or similar levies which arise from any payment made under any Loan Document or from the execution, delivery, performance, enforcement or registration
of, or otherwise with respect to, any Loan Document (hereinafter referred to as “Other Taxes”). 
 (c) Each
Borrower and Guarantor agrees to indemnify each Agent and each Lender for (i) the full amount of Taxes and Other Taxes paid by such Agent and such Lender (including Taxes imposed directly on the Agent or hereunder in lieu of withholding Taxes)
and (ii) any liability (including additions to tax, penalties, interest and expenses) arising therefrom or with respect thereto, provided such Agent or Lender, as the case may be, provides such Borrower or Guarantor with a written statement
thereof setting forth in reasonable detail the basis and calculation of such amounts. 
 (d) Each Lender shall, at such times as
are reasonably requested by Borrowers, provide Borrowers with any documentation prescribed by Law certifying as to the entitlement of such Lender to an exemption from, or reduction in, withholding tax with respect to all payments to be made to such
Lender under the Loan Documents. Unless the Borrowers have received forms or other documents satisfactory to them indicating that payments under any Loan Document to or for a Lender are not subject to withholding tax or are subject to such Tax at a
rate reduced by an applicable tax treaty, the Borrowers and the Administrative Agent shall withhold amounts required to be withheld by applicable Law from such payments at the applicable statutory rate. Notwithstanding any other provision of this
clause (d), a Lender shall not be required to deliver any form pursuant to this clause (d) that such Lender is not legally able to deliver. 

(e) Any Lender claiming any additional amounts payable pursuant to this Section 3.01 shall use its reasonable efforts to change the
jurisdiction of its Lending Office if such a change would reduce any such additional amounts (or any similar amount that may thereafter accrue) and would not, in the sole determination of such Lender, result in any unreimbursed cost or expense or be
otherwise materially disadvantageous to such Lender. 
 (f) If any Lender or Agent determines, in its sole discretion, that it
has received a refund in respect of any Taxes or Other Taxes as to which indemnification or 
  

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additional amounts have been paid to it by the Borrowers pursuant to this Section 3.01, it shall promptly remit such refund to the applicable Borrower or Guarantor, net of all out-of-pocket
expenses of the Lender or Agent, as the case may be and without interest (other than any interest paid by the relevant taxing authority with respect to such refund net of any Taxes payable by any Agent or Lender on such interest); provided
that the Borrowers and Guarantors, upon the request of the Lender or Agent, as the case may be, agree promptly to return such refund to such party in the event such party is required to repay such refund to the relevant taxing authority. 

Section 3.02 Illegality. 

If any Lender determines that any Law has made it unlawful, or that any Governmental Authority has asserted that it is unlawful, for any
Lender or its applicable Lending Office to make, maintain or fund Eurocurrency Rate Loans of any currency, or to determine or charge interest rates based upon the Eurocurrency Rate for any currency, then, on notice thereof by such Lender to the
applicable Borrowers through the Administrative Agent, any obligation of such Lender to make or continue Eurocurrency Rate Loans of such currency or to convert Base Rate Loans to Eurocurrency Rate Loans shall be suspended until such Lender notifies
the Administrative Agent and the applicable Borrowers that the circumstances giving rise to such determination no longer exist. Upon receipt of such notice, the applicable Borrower shall upon demand from such Lender (with a copy to the
Administrative Agent), prepay or, if applicable, convert all applicable Eurocurrency Rate Loans of such Lender to Base Rate Loans, either on the last day of the Interest Period therefor, if such Lender may lawfully continue to maintain such
Eurocurrency Rate Loans to such day, or promptly, if such Lender may not lawfully continue to maintain such Eurocurrency Rate Loans. Upon any such prepayment or conversion, such Borrower shall also pay accrued interest on the amount so prepaid or
converted and all amounts due, if any, in connection with such prepayment or conversion under Section 3.05. Each Lender agrees to designate a different Lending Office if such designation will avoid the need for such notice and will not, in the
good faith judgment of such Lender, otherwise be materially disadvantageous to such Lender. 
 Section 3.03 Inability to
Determine Rates. 
 If the Required Lenders determine that for any reason adequate and reasonable means do not exist for
determining the applicable Eurocurrency Rate for any requested Interest Period with respect to a proposed Eurocurrency Rate Loan, or that the Eurocurrency Rate for any requested Interest Period with respect to a proposed Eurocurrency Rate Loan does
not adequately and fairly reflect the cost to such Lenders of funding such Loan, or that Dollar or other applicable deposits are not being offered to banks in the London interbank Eurodollar, or other applicable, market for the applicable amount and
the Interest Period of such Eurocurrency Rate Loan, the Administrative Agent will promptly so notify the applicable Borrower and each Lender. Thereafter, the obligation of the Lenders to make or maintain Eurocurrency Rate Loans of any applicable
currency shall be suspended until the Administrative Agent (upon the instruction of the Required Lenders) revokes such notice. Upon receipt of such notice, such Borrower may 

 

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revoke any pending request for a Borrowing of, conversion to or continuation of such Eurocurrency Rate Loans or, failing that, will be deemed to have converted such request, if applicable, into a
request for a Borrowing of Base Rate Loans in the amount specified therein. 
 Section 3.04 Increased Cost and Reduced
Return; Capital Adequacy; Reserves on Eurocurrency Rate Loans. 
 (a) If any Lender determines that as a result of the
introduction of or any change in or in the interpretation of any Law, in each case after the date hereof, or such Lender’s compliance therewith, there shall be any increase in the cost to such Lender of agreeing to make or making, funding or
maintaining any Eurocurrency Rate Loans or (as the case may be) issuing or participating in Letters of Credit, or a reduction in the amount received or receivable by such Lender in connection with any of the foregoing (excluding for purposes of this
Section 3.04(a) any such increased costs or reduction in amount resulting from (i) taxes indemnified under Section 3.01, (ii) reserve requirements contemplated by Section 3.04(c), (iii) the requirements of the European
Central Bank reflected in the Mandatory Cost (other than as set forth below) or the Mandatory Cost, as calculated hereunder, does not represent the cost to such Lender of complying with the requirements of the Financial Services Authority or the
European Central Bank in relation to its making, funding or maintaining of Eurocurrency Rate Loans and (iv) the implementation or application of or compliance with the “International Convergence of Capital Measurement and Capital
Standards, a Revised Framework” published by the Basel Committee on Banking Supervision in June 2004 in the form existing on the date of this Agreement (“Basel II”) or any other law or regulation which implements Basel II
(whether such implementation, application or compliance is by a government, regulator, the Lenders or any of its Affiliates or the Agents or any of its Affiliates)), then from time to time within fifteen (15) days after demand by such Lender
setting forth in reasonable detail such increased costs (with a copy of such demand to the Administrative Agent given in accordance with Section 3.06), the applicable Borrower shall pay to such Lender such additional amounts as will compensate
such Lender for such increased cost or reduction or, if applicable, the portion of such cost that is not represented by the Mandatory Cost. 

(b) If any Lender determines that the introduction of any Law regarding capital adequacy or any change therein or in the interpretation
thereof, in each case after the date hereof, or compliance by such Lender (or its Lending Office) therewith, has the effect of reducing the rate of return on the capital of such Lender or any corporation controlling such Lender as a consequence of
such Lender’s obligations hereunder (taking into consideration its policies with respect to capital adequacy and such Lender’s desired return on capital), then from time to time upon demand of such Lender setting forth in reasonable detail
the charge and the calculation of such reduced rate of return (with a copy of such demand to the Administrative Agent given in accordance with Section 3.06), the applicable Borrower shall pay to such Lender such additional amounts as will
compensate such Lender for such reduction within fifteen (15) days after receipt of such demand. 
  

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 (c) Each Borrower shall pay to each Lender, (i) as long as such Lender shall be
required to maintain reserves with respect to liabilities or assets consisting of or including Eurocurrency funds or deposits, additional interest on the unpaid principal amount of each applicable Eurocurrency Rate Loan of such Borrower equal to the
actual costs of such reserves allocated to such Loan by such Lender (as determined by such Lender in good faith, which determination shall be conclusive in the absence of manifest error), and (ii) as long as such Lender shall be required to
comply with any reserve ratio requirement or analogous requirement of any other central banking or financial regulatory authority imposed in respect of the maintenance of the Commitments or the funding of any Eurocurrency Rate Loans of such
Borrower, such additional costs (expressed as a percentage per annum and rounded upwards, if necessary, to the nearest five decimal places) equal to the actual costs allocated to such Commitment or Loan by such Lender (as determined by such Lender
in good faith, which determination shall be conclusive absent manifest error) which in each case shall be due and payable on each date on which interest is payable on such Loan, provided such Borrower shall have received at least fifteen
(15) days’ prior notice (with a copy to the Administrative Agent) of such additional interest or cost from such Lender. If a Lender fails to give notice fifteen (15) days prior to the relevant Interest Payment Date, such additional
interest or cost shall be due and payable fifteen (15) days from receipt of such notice. 
 (d) Failure or delay on the
part of any Lender to demand compensation pursuant to this Section 3.04 shall not constitute a waiver of such Lender’s right to demand such compensation. 

(e) If any Lender requests compensation under this Section 3.04, then such Lender will, if requested by the applicable Borrower, use
commercially reasonable efforts to designate another Lending Office for any Loan or Letter of Credit affected by such event; provided that such efforts are made on terms that, in the reasonable judgment of such Lender, cause such Lender and
its Lending Office(s) to suffer no material economic, legal or regulatory disadvantage, and provided further that nothing in this Section 3.04(e) shall affect or postpone any of the Obligations of such Borrower or the rights of such
Lender pursuant to Section 3.04(a), (b), (c) or (d). 
 Section 3.05 Funding Losses. 

Upon demand of any Lender (with a copy to the Administrative Agent) from time to time, each Borrower shall promptly compensate such Lender
for and hold such Lender harmless from any loss, cost or expense actually incurred by it as a result of: 
 (a)
any continuation, conversion, payment or prepayment of any Eurocurrency Rate Loan of such Borrower on a day other than the last day of the Interest Period for such Loan; or 

 

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 (b) any failure by the applicable Borrower (for a reason other than the
failure of such Lender to make a Loan) to prepay, borrow, continue or convert any Eurocurrency Rate Loan of such Borrower on the date or in the amount notified by such Borrower; 

including any loss or expense arising from the liquidation or reemployment of funds obtained by it to maintain such Loan or from fees payable to
terminate the deposits from which such funds were obtained. 
 Section 3.06 Matters Applicable to All Requests for
Compensation. 
 (a) Any Agent or any Lender claiming compensation under this Article III shall deliver a certificate to the
applicable Borrower setting forth the additional amount or amounts to be paid to it hereunder which shall be conclusive in the absence of manifest error. In determining such amount, such Agent or such Lender may use any reasonable averaging and
attribution methods. 
 (b) With respect to any Lender’s claim for compensation under Section 3.01, 3.02, 3.03 or
3.04, the Borrowers shall not be required to compensate such Lender for any amount incurred more than one hundred and eighty (180) days prior to the date that such Lender notifies the applicable Borrower of the event that gives rise to such
claim; provided that, if the circumstance giving rise to such claim is retroactive, then such 180-day period referred to above shall be extended to include the period of retroactive effect thereof. If any Lender requests compensation by the
Borrowers under Section 3.04, the applicable Borrower may, by notice to such Lender (with a copy to the Administrative Agent), suspend the obligation of such Lender to make or continue from one Interest Period to another applicable Eurocurrency
Rate Loans, or, if applicable, to convert Base Rate Loans into Eurocurrency Rate Loans, until the event or condition giving rise to such request ceases to be in effect (in which case the provisions of Section 3.06(c) shall be applicable);
provided that such suspension shall not affect the right of such Lender to receive the compensation so requested. 
 (c)
If the obligation of any Lender to make or continue any Eurocurrency Rate Loan, or to convert Base Rate Loans into Eurocurrency Rate Loans shall be suspended pursuant to Section 3.06(b) hereof, such Lender’s applicable Eurocurrency Rate
Loans shall be automatically converted into Base Rate Loans (or, if such conversion is not possible, repaid) on the last day(s) of the then current Interest Period(s) for such Eurocurrency Rate Loans (or, in the case of an immediate conversion
required by Section 3.02, on such earlier date as required by Law) and, unless and until such Lender gives notice as provided below that the circumstances specified in Section 3.01, 3.02, 3.03 or 3.04 hereof that gave rise to such
conversion no longer exist: 
 (i) to the extent that such Lender’s Eurocurrency Rate Loans have been so
converted, all payments and prepayments of principal that would otherwise be applied to such Lender’s applicable Eurocurrency Rate Loans shall be applied instead to its Base Rate Loans; and 

 

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 (ii) all Loans that would otherwise be made or continued from one Interest
Period to another by such Lender as Eurocurrency Rate Loans shall be made or continued instead as Base Rate Loans (if possible), and all Base Rate Loans of such Lender that would otherwise be converted into Eurocurrency Rate Loans shall remain as
Base Rate Loans. 
 (d) If any Lender gives notice to the Borrowers (with a copy to the Administrative Agent) that the
circumstances specified in Section 3.01, 3.02, 3.03 or 3.04 hereof that gave rise to the conversion of any of such Lender’s Eurocurrency Rate Loans pursuant to this Section 3.06 no longer exist (which such Lender agrees to do promptly
upon such circumstances ceasing to exist) at a time when Eurocurrency Rate Loans made by other Lenders under the applicable Facility are outstanding, if applicable, such Lender’s Base Rate Loans shall be automatically converted, on the first
day(s) of the next succeeding Interest Period(s) for such outstanding Eurocurrency Rate Loans, to the extent necessary so that, after giving effect thereto, all Loans held by the Lenders holding Eurocurrency Rate Loans (in Dollars) under such
Facility and by such Lender are held pro rata (as to principal amounts, interest rate basis, and Interest Periods) in accordance with their respective Commitments for the applicable Facility. 

Section 3.07 Replacement of Lenders under Certain Circumstances. 

(a) If at any time (i) the Borrowers become obligated to pay additional amounts or indemnity payments described in Section 3.01
or 3.04 as a result of any condition described in such Sections or any Lender ceases to make any Eurocurrency Rate Loans as a result of any condition described in Section 3.02 or Section 3.04, (ii) any Lender becomes a Defaulting
Lender or (iii) any Lender becomes a Non-Consenting Lender, then Nielsen may, on ten (10) Business Days’ prior written notice to the Administrative Agent and such Lender, replace such Lender by causing such Lender to (and such Lender
shall be obligated to) assign pursuant to Section 10.07(b) (with the assignment fee to be paid by Nielsen in such instance) all of its rights and obligations under this Agreement (in respect of any applicable Facility only in the case of clause
(i) or, with respect to a Class vote, clause (iii)) to one or more Eligible Assignees; provided that neither the Administrative Agent nor any Lender shall have any obligation to the Borrowers to find a replacement Lender or other such
Person; and provided further that (A) in the case of any such assignment resulting from a claim for compensation under Section 3.04 or payments required to be made pursuant to Section 3.01, such assignment will result in a
reduction in such compensation or payments and (B) in the case of any such assignment resulting from a Lender becoming a Non-Consenting Lender, the applicable Eligible Assignees shall have agreed to, and shall be sufficient (together with all
other consenting Lenders) to cause the adoption of, the applicable departure, waiver or amendment of the Loan Documents. 
 (b)
Any Lender being replaced pursuant to Section 3.07(a) above shall (i) execute and deliver an Assignment and Assumption with respect to such Lender’s applicable Commitment and outstanding Loans and participations in L/C Obligations and
Swing Line Loans 
  

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in respect thereof, and (ii) deliver any Notes evidencing such Loans to the applicable Borrowers or Administrative Agent. Pursuant to such Assignment and Assumption, (A) the assignee
Lender shall acquire all or a portion, as the case may be, of the assigning Lender’s Commitment and outstanding Loans and participations in L/C Obligations and Swing Line Loans, (B) all obligations of the Borrowers owing to the assigning
Lender relating to the Loans, Commitments and participations so assigned shall be paid in full by the assignee Lender to such assigning Lender concurrently with such Assignment and Assumption and (C) upon such payment and, if so requested by
the assignee Lender, delivery to the assignee Lender of the appropriate Note or Notes executed by the applicable Borrowers, the assignee Lender shall become a Lender hereunder and the assigning Lender shall cease to constitute a Lender hereunder
with respect to such assigned Loans, Commitments and participations, except with respect to indemnification provisions under this Agreement, which shall survive as to such assigning Lender. In connection with any such replacement, if any such
Non-Consenting Lender or Defaulting Lender does not execute and deliver to the Administrative Agent a duly executed Assignment and Assumption reflecting such replacement within five (5) Business Days of the date on which the assignee Lender
executes and delivers such Assignment and Assumption to such Non-Consenting Lender or Defaulting Lender, then such Non-Consenting Lender or Defaulting Lender shall be deemed to have executed and delivered such Assignment and Assumption without any
action on the part of the Non-Consenting Lender or Defaulting Lender. 
 (c) Notwithstanding anything to the contrary contained
above, any Lender that acts as an L/C Issuer may not be replaced hereunder at any time that it has any Letter of Credit outstanding hereunder unless arrangements reasonably satisfactory to such L/C Issuer (including the furnishing of a back-up
standby letter of credit in form and substance, and issued by an issuer reasonably satisfactory to such L/C Issuer or the depositing of cash collateral into a cash collateral account in amounts and pursuant to arrangements reasonably satisfactory to
such L/C Issuer) have been made with respect to each such outstanding Letter of Credit and the Lender that acts as the Administrative Agent may not be replaced hereunder except in accordance with the terms of Section 9.09. 

(d) In the event that (i) the Borrowers or the Administrative Agent has requested that the Lenders consent to a departure or waiver
of any provisions of the Loan Documents or agree to any amendment thereto, (ii) the consent, waiver or amendment in question requires the agreement of all affected Lenders in accordance with the terms of Section 10.01 or all the Lenders
with respect to a certain Class of the Loans and (iii) the Required Lenders have agreed to such consent, waiver or amendment, then any Lender who does not agree to such consent, waiver or amendment shall be deemed a “Non-Consenting
Lender.” 
 Section 3.08 Survival. 

All of the Borrowers’ obligations under this Article III shall survive termination of the Aggregate Commitments and repayment of all
other Obligations hereunder. 
  

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 ARTICLE IV. 

Conditions Precedent to Credit Extensions 

Section 4.01 Conditions Precedent to Term Loan Borrowings. 

(a) The obligation of each Term Lender to make any Term Loan hereunder is subject to satisfaction of the following conditions precedent:

 (i) The representations and warranties of Nielsen (as they relate to Nielsen only) contained in Sections
5.02(a), 5.04, 5.13 and 5.16 shall be true and correct in all material respects on and as of the date of the incurrence of such Term Loan (it being understood that the funding of the Tender Facility is conclusive evidence that such representations
and warranties are true and correct). 
 (ii) The Administrative Agent shall have received a Request for Credit
Extension in accordance with the requirements hereof (which shall contain no additional conditions thereto). 

Section 4.02 Conditions to Credit Extensions under Revolving Credit Facilities. 

(a) The obligation of each Revolving Credit Lender to honor any Request for Credit Extension under a Revolving Credit Facility on or prior
to the Pushdown Date is subject to the following conditions precedent: 
 (i) The representations and warranties
of the applicable Borrower (as they relate to such Borrower and Nielsen only) contained in Sections 5.02(a), 5.04, 5.13 and 5.16 shall be true and correct in all material respects on and as of the date of such Credit Extension (it being understood
that the funding of the Tender Facility is conclusive evidence that such representations and warranties are true and correct). 

(ii) The Administrative Agent and, if applicable, the relevant L/C Issuer or the relevant Swing Line Lender shall have
received a Request for Credit Extension in accordance with the requirements hereof (which shall contain no additional conditions thereto). 

(b) The obligation of each Revolving Credit Lender to honor any Request for Credit Extension under a Revolving Credit Facility (other
than a Committed Loan Notice requesting only a conversion of Loans to the other Type, or a continuation of Eurocurrency Rate Loans) after the Pushdown Date is subject to the following conditions precedent: 

(i) The representations and warranties of each Loan Party contained in Article V or any other Loan Document shall be true
and correct in all material respects on and as of the date of such Credit Extension; provided that, to the extent that such representations and warranties specifically refer to an earlier date, they shall be true and correct in all material respects
as of such earlier date. 
  

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 (ii) No Default shall exist or would result from such proposed Credit
Extension or from the application of the proceeds therefrom. 
 (iii) The Administrative Agent and, if
applicable, the relevant L/C Issuer or the relevant Swing Line Lender shall have received a Request for Credit Extension in accordance with the requirements hereof. 

Each Request for Credit Extension (other than a Committed Loan Notice requesting only a conversion of Loans to the other Type, or a continuation of
Eurocurrency Rate Loans) submitted by the applicable Borrower shall be deemed to be a representation and warranty that the conditions specified in Section 4.02(b)(i) and (ii) have been satisfied on and as of the date of the applicable
Credit Extension. 
 ARTICLE V. 

Representations and Warranties 

Each Loan Party, subject to any general principles of law limiting the obligations of the Loan Parties or their Subsidiaries which are
specifically referred to in any legal opinion delivered in connection with this Agreement, represents and warrants to the Agents and the Lenders that: 

Section 5.01 Existence, Qualification and Power; Compliance with Laws. 

Each Loan Party and each Subsidiary (a) is a Person duly organized or formed, validly existing and in good standing (where relevant)
under the Laws of the jurisdiction of its incorporation or organization, (b) has all requisite power and authority to (i) own or lease its assets and carry on its business as currently conducted and (ii) execute, deliver and perform
its obligations under the Loan Documents to which it is a party, (c) is duly qualified and in good standing (where relevant) under the Laws of each jurisdiction where its ownership, lease or operation of properties or the conduct of its
business requires such qualification, (d) is in compliance with all Laws, orders, writs and injunctions and (e) has all requisite governmental licenses, authorizations, consents and approvals to operate its business as currently conducted;
except in each case referred to in clause (c), (d) or (e), to the extent that failure to do so could not reasonably be expected to have a Material Adverse Effect. 

Section 5.02 Authorization; No Contravention. 

The execution, delivery and performance by each Loan Party of each Loan Document to which such Person is a party, and the consummation of
the Transaction, are within such Loan Party’s corporate or other powers, (a) have been duly authorized by all necessary corporate or other organizational action, and do not and (b) will not (i) contravene the terms of any of such
Person’s Organization Documents, (ii) other than with respect to any Outstanding Indebtedness, 
  

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conflict with or result in any breach or contravention of, or the creation of any Lien under (other than as permitted by Section 7.01), or require any payment to be made under (x) any
Contractual Obligation to which such Person is a party or affecting such Person or the properties of such Person or any of its Subsidiaries or (y) any material order, injunction, writ or decree of any Governmental Authority or any arbitral
award to which such Person or its property is subject; or (iii) violate any material Law; except with respect to any conflict, breach or contravention or payment (but not creation of Liens) referred to in clause (ii)(x), to the extent that such
conflict, breach, contravention or payment could not reasonably be expected to have a Material Adverse Effect. 

Section 5.03 Governmental Authorization; Other Consents. 

No material approval, consent, exemption, authorization, or other action by, or notice to, or filing with, any Governmental Authority or
any other Person is necessary or required in connection with (a) the execution, delivery or performance by, or enforcement against, any Loan Party of this Agreement or any other Loan Document, or for the consummation of the Transaction,
(b) the grant by any Loan Party of the Liens granted by it pursuant to the Collateral Documents, (c) the perfection or maintenance of the Liens created under the Collateral Documents (including the priority thereof) or (d) the
exercise by the Administrative Agent or any Lender of its rights under the Loan Documents or the remedies in respect of the Collateral pursuant to the Collateral Documents, except for (i) filings and registrations necessary to perfect the Liens
on the Collateral granted by the Loan Parties in favor of the Secured Parties, (ii) the approvals, consents, exemptions, authorizations, actions, notices and filings which have been duly obtained, taken, given or made and are in full force and
effect (or, with respect to consummation of the Transaction, will be duly obtained, taken, given or made and will be in full force and effect, in each case within the time period required to be so obtained, taken, given or made) and (iii) those
approvals, consents, exemptions, authorizations or other actions, notices or filings, the failure of which to obtain or make could not reasonably be expected to have a Material Adverse Effect. 

Section 5.04 Binding Effect. 

This Agreement and each other Loan Document has been duly executed and delivered by each Loan Party that is a party thereto. This
Agreement and each other Loan Document constitutes, a legal, valid and binding obligation of such Loan Party, enforceable against each Loan Party that is a party thereto in accordance with its terms, except as such enforceability may be limited by
(i) Debtor Relief Laws and by general principles of equity and (ii) the need for filings and registrations necessary to perfect the Liens on the Collateral granted by the Loan Parties in favor of the Secured Parties and (iii) the
effect of foreign Laws, rules and regulations as they relate to pledges of Equity Interests in Foreign Subsidiaries (other than those pledges made under the Laws of the jurisdiction of formation of the applicable Foreign Subsidiary). 

 

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 Section 5.05 Financial Statements; No Material Adverse Effect. 

(a) (i) The unaudited pro forma consolidated balance sheet of the Company and its Subsidiaries as at March 31, 2006 (including the
notes thereto) (the “Pro Forma Balance Sheet”) and a pro forma consolidated statement of operations of the Company and its Subsidiaries for the twelve months ended March 31, 2006 (together with the Pro Forma Balance Sheet, the
“Pro Forma Financial Statements”), copies of which have heretofore been furnished to each Lender, have been prepared giving effect (as if such events had occurred on such date or at the beginning of such periods, as the case may be)
to the Transaction. The Pro Forma Financial Statements have been prepared in good faith, based on assumptions believed by the Company to be reasonable as of the date of delivery thereof, and present fairly in all material respects on a pro
forma basis the estimated financial position of the Company and its Subsidiaries as at March 31, 2006 and their estimated results of operations for the periods covered thereby, assuming that the events specified in the preceding sentence
had actually occurred at such date or at the beginning of the periods covered thereby. 
 (ii) The Audited
Financial Statements fairly present in all material respects the financial condition of the Company and its Subsidiaries as of the dates thereof and their results of operations for the period covered thereby in accordance with GAAP consistently
applied throughout the periods covered thereby, except as otherwise expressly noted therein. During the period from December 31, 2005 to and including the Closing Date, there has been (i) no sale, transfer or other disposition by the
Company or any of its Subsidiaries of any material part of the business or property of the Company or any of its Subsidiaries, taken as a whole, and (ii) no purchase or other acquisition by the Company or any of its Subsidiaries of any business
or property (including any Equity Interests of any other Person) material in relation to the consolidated financial condition of the Company and its Subsidiaries, in each case, which is not reflected in the foregoing financial statements or in the
notes thereto or has not otherwise been disclosed in writing to the Lenders prior to the Closing Date. 
 (b) The forecasts of
consolidated balance sheets, income statements and cash flow statements of the Company and its Subsidiaries which have been furnished to the Administrative Agent prior to the Closing Date have been prepared in good faith on the basis of the
assumptions stated therein, which assumptions were believed to be reasonable at the time of preparation of such forecasts, it being understood that actual results may vary from such forecasts and that such variations may be material. 

(c) Since the Pushdown Date, there has been no event or circumstance, either individually or in the aggregate, that has had or could
reasonably be expected to have a Material Adverse Effect. 
 (d) As of the Closing Date, none of the Covenant Parties or any of
their Subsidiaries has any Indebtedness or other obligations or liabilities, direct or contingent (other 
  

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than (i) the liabilities reflected on Schedule 5.05, (ii) obligations arising under this Agreement, (iii) liabilities incurred in the ordinary course of business and
(iv) liabilities disclosed in the Pro Forma Financial Statements) that, either individually or in the aggregate, have had or could reasonably be expected to have a Material Adverse Effect. 

Section 5.06 Litigation. 

There are no actions, suits, proceedings, claims or disputes pending or, to the knowledge of the Borrowers, threatened in writing or
contemplated, at law, in equity, in arbitration or before any Governmental Authority, by or against any Loan Party or any of its Subsidiaries or against any of their properties or revenues (other than actions, suits, proceedings and claims in
connection with the Transaction) that either individually or in the aggregate, could reasonably be expected to have a Material Adverse Effect. 

Section 5.07 No Default. 

None of the Loan Parties or any of their Subsidiaries is in default under or with respect to, or a party to, any Contractual Obligation
(other than the Outstanding Indebtedness solely in connection with the Transaction) that could, either individually or in the aggregate, reasonably be expected to have a Material Adverse Effect. 

Section 5.08 Ownership of Property; Liens. 

(a) Each Loan Party and each of its Subsidiaries has good record title to, or valid leasehold interests in, or easements or other limited
property interests in, all Real Property necessary in the ordinary conduct of its business, free and clear of all Liens except as set forth on Schedule 5.08 hereto and except for minor defects in title that do not materially interfere with its
ability to conduct its business or to utilize such assets for their intended purposes and Liens permitted by Section 7.01 and except where the failure to have such title could not reasonably be expected to have, individually or in the
aggregate, a Material Adverse Effect. 
 (b) As of the Closing Date, Schedules 8(a) and 8(b) to the Perfection Certificate dated
the Closing Date contain a true and complete list of each interest in material Real Property (i) owned by the Covenant Parties and their Subsidiaries as of the date hereof and describe the type of interest therein held by each such entity and
(ii) leased, subleased or otherwise occupied or utilized by the Covenant Parties and their Subsidiaries, as lessee, sublessee, franchisee or licensee, as of the date hereof and describe the type of interest therein held by each such entity.

 Section 5.09 Environmental Compliance. 

(a) There are no claims, actions, suits, or proceedings alleging potential liability or responsibility for violation of, or otherwise
relating to, any Environmental Law that could, individually or in the aggregate, reasonably be expected to have a Material Adverse Effect. 
  

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 (b) Except as specifically disclosed in Schedule 5.09(b) or except as could not reasonably
be expected to have, individually or in the aggregate, a Material Adverse Effect, (i) none of the properties currently or formerly owned, leased or operated by any Loan Party or any of its Subsidiaries is listed or proposed for listing on the
NPL or on the CERCLIS or any analogous foreign, state or local list or is adjacent to any such property; (ii) there are no and never have been any underground or aboveground storage tanks or any surface impoundments, septic tanks, pits, sumps
or lagoons in which Hazardous Materials are being or have been treated, stored or disposed on any property currently owned, leased or operated by any Loan Party or any of its Subsidiaries or, to its knowledge, on any property formerly owned or
operated by any Loan Party or any of its Subsidiaries; (iii) there is no asbestos or asbestos-containing material on any property currently owned or operated by any Loan Party or any of its Subsidiaries; and (iv) Hazardous Materials have
not been released, discharged or disposed of by any Person on any property currently or formerly owned, leased or operated by any Loan Party or any of its Subsidiaries and Hazardous Materials have not otherwise been released, discharged or disposed
of by any Loan Party or any of its Subsidiaries at any other location. 
 (c) The properties owned, leased or operated by the
Loan Parties and their Subsidiaries do not contain any Hazardous Materials in amounts or concentrations which (i) constitute, or constituted a violation of, (ii) require remedial action under, or (iii) could give rise to liability
under, Environmental Laws, which violations, remedial actions and liabilities, individually or in the aggregate, could reasonably be expected to result in a Material Adverse Effect. 

(d) Except as specifically disclosed in Schedule 5.09(d), none of the Loan Parties or their Subsidiaries is undertaking, and has not
completed, either individually or together with other potentially responsible parties, any investigation or assessment or remedial or response action relating to any actual or threatened release, discharge or disposal of Hazardous Materials at any
site, location or operation, either voluntarily or pursuant to the order of any Governmental Authority or the requirements of any Environmental Law except for such investigation or assessment or remedial or response action that, individually or in
the aggregate, could not reasonably be expected to result in a Material Adverse Effect. 
 (e) All Hazardous Materials
generated, used, treated, handled or stored at, or transported to or from, any property currently or formerly owned or operated by any Loan Party or any of its Subsidiaries have been disposed of in a manner not reasonably expected to result,
individually or in the aggregate, in a Material Adverse Effect. 
 (f) Except as would not reasonably be expected to result,
individually or in the aggregate, in a Material Adverse Effect, none of the Loan Parties or any of their Subsidiaries has contractually assumed any liability or obligation under or relating to any Environmental Law. 

 

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 Section 5.10 Taxes. 

Except as set forth in Schedule 5.10 and except as could not, either individually or in the aggregate, reasonably be expected to result in
a Material Adverse Effect, each of the Loan Parties and their Subsidiaries have filed all tax returns required to be filed, and have paid all taxes levied or imposed upon them or their properties, that are due and payable, except those
(a) which are not overdue by more than thirty (30) days or (b) which are being contested in good faith by appropriate proceedings diligently conducted and for which adequate reserves have been provided in accordance with GAAP.

 Section 5.11 ERISA Compliance. 

(a) Except as set forth in Schedule 5.11(a) or as could not, either individually or in the aggregate, reasonably be expected to result in
a Material Adverse Effect, each Plan is in compliance with the applicable provisions of ERISA, the Code and other Federal or state Laws. 

(b) (i) No ERISA Event has occurred during the five year period prior to the date on which this representation is made or deemed made
with respect to any Pension Plan; (ii) no Pension Plan has an “accumulated funding deficiency” (as defined in Section 412 of the Code), whether or not waived; (iii) neither any Loan Party nor any ERISA Affiliate has
incurred, or reasonably expects to incur, any liability under Title IV of ERISA with respect to any Pension Plan (other than premiums due and not delinquent under Section 4007 of ERISA); (iv) neither any Loan Party nor any ERISA Affiliate
has incurred, or reasonably expects to incur, any liability (and no event has occurred which, with the giving of notice under Section 4219 of ERISA, would result in such liability) under Sections 4201 or 4243 of ERISA with respect to a
Multiemployer Plan; and (v) neither any Loan Party nor any ERISA Affiliate has engaged in a transaction that could be subject to Sections 4069 or 4212(c) of ERISA, except, with respect to each of the foregoing clauses of this
Section 5.11(b), as could not reasonably be expected, individually or in the aggregate, to result in a Material Adverse Effect. 

(c) The pension schemes of the Loan Parties and the Subsidiaries are funded to the extent required by Law or otherwise to comply with the
requirements of any material Law applicable in the jurisdiction in which the relevant pension scheme is maintained, in each case, except as could not reasonably be expected, individually or in the aggregate, to have a Material Adverse Effect.

 Section 5.12 Subsidiaries; Equity Interests. 

As of the Closing Date (after giving effect to any part of the Transaction that is consummated on or prior to the Closing Date), no Loan
Party has any material Subsidiaries other than those specifically disclosed in Schedule 5.12, and all of the outstanding Equity Interests 

 

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owned by the Loan Parties (or a Subsidiary of any Loan Party) in such material Subsidiaries have been validly issued and are fully paid and all Equity Interests owned by a Loan Party (or a
Subsidiary of any Loan Party) in such material Subsidiaries are owned free and clear of all Liens except (i) those created under the Collateral Documents and (ii) any Lien that is permitted under Section 7.01. As of the Closing Date,
Schedules 1(a) and 10(a) and (b) to the Perfection Certificate (a) set forth the name and jurisdiction of each Domestic Subsidiary that is a Loan Party and (b) set forth the ownership interest of the Company and any other Subsidiary
thereof in each Subsidiary, including the percentage of such ownership. 
 Section 5.13 Margin Regulations; Investment
Company Act. 
 (a) No Borrower is engaged nor will it engage, principally or as one of its important activities, in the
business of purchasing or carrying margin stock (within the meaning of Regulation U issued by the FRB), or extending credit for the purpose of purchasing or carrying margin stock, and no proceeds of any Borrowings or drawings under any Letter of
Credit will be used for any purpose that violates Regulation U. 
 (b) None of the Borrowers, any Person Controlling any
Borrowers, or any of the Subsidiaries of a Borrower is or is required to be registered as an “investment company” under the Investment Company Act of 1940. 

Section 5.14 Disclosure. 

To the best of the Borrowers’ knowledge, no report, financial statement, certificate or other written information furnished by or on
behalf of any Loan Party to any Agent or any Lender in connection with the transactions contemplated hereby and the negotiation of this Agreement or delivered hereunder or any other Loan Document (as modified or supplemented by other information so
furnished) when taken as a whole contains any material misstatement of fact or omits to state any material fact necessary to make the statements therein, in the light of the circumstances under which they were made, not materially misleading;
provided that, with respect to projected financial information and pro forma financial information, the Borrowers represent only that such information was prepared in good faith based upon assumptions believed to be reasonable at the time of
preparation; it being understood that such projections may vary from actual results and that such variances may be material. 

Section 5.15 Labor Matters. 

Except as, in the aggregate, could not reasonably be expected to have a Material Adverse Effect: (a) there are no strikes or other
labor disputes against any Loan Party or any of its Subsidiaries pending or, to the knowledge of the Borrowers, threatened; (b) hours worked by and payment made to employees of any Loan Party or any of its Subsidiaries have not been in
violation of the Fair Labor Standards Act or any other applicable Laws dealing with such matters; and (c) all payments due from any Loan Party or any of its Subsidiaries on account of employee health and welfare insurance have been paid or
accrued as a liability on the books of the relevant party. 
  

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 Section 5.16 Patriot Act. 

(a) No Loan Party and, to the knowledge of each Loan Party, none of its Affiliates is in violation of any requirement of applicable Law
relating to terrorism or money laundering (“Anti-Terrorism Laws”), including Executive Order No. 13224 on Terrorist Financing, effective September 24, 2001 (the “Executive Order”), and the Uniting and
Strengthening America by Providing Appropriate Tools Required to Intercept and Obstruct Terrorism Act of 2001, Public Law 107-56 (the “USA Patriot Act”). 

(b) No Loan Party and, to the knowledge of each Loan Party, no Affiliate or broker or other agent of such Loan Party acting or benefiting
in any capacity in connection with the Loans is any of the following: 
 (i) a person that is listed in the annex
to, or is otherwise subject to the provisions of, the Executive Order; 
 (ii) a person owned or controlled by,
or acting for or on behalf of, any person that is listed in the annex to, or is otherwise subject to the provisions of, the Executive Order; 

(iii) a person with which any Lender is prohibited from dealing or otherwise engaging in any transaction by any
Anti-Terrorism Law; 
 (iv) a person that commits, threatens or conspires to commit or supports
“terrorism” as defined in the Executive Order; or 
 (v) a person that is named as a “specially
designated national and blocked person” on the most current list published by the U.S. Treasury Department Office of Foreign Assets Control (“OFAC”) at its official website or any replacement website or other replacement
official publication of such list. 
 (c) No Loan Party and, to the knowledge of each Loan Party, no broker or other agent of
such Loan Party acting in any capacity in connection with the Loans (i) conducts any business or engages in making or receiving any contribution of funds, goods or services to or for the benefit of any person described in paragraph
(b) above, (ii) deals in, or otherwise engages in any transaction relating to, any property or interests in property blocked pursuant to the Executive Order, or (iii) engages in or conspires to engage in any transaction that evades or
avoids, or has the purpose of evading or avoiding, or attempts to violate, any of the prohibitions set forth in any Anti-Terrorism Law. 
  

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 Section 5.17 Intellectual Property; Licenses, Etc. 

Each of the Loan Parties and their Subsidiaries own, license or possess the right to use, all of the trademarks, service marks, trade
names, domain names, copyrights, patents, patent rights, licenses, technology, software, know-how database rights, design rights and other intellectual property rights (collectively, “IP Rights”) that are reasonably necessary for
the operation of their respective businesses as currently conducted, and, without conflict with the rights of any Person, except to the extent such conflicts, either individually or in the aggregate, could not reasonably be expected to have a
Material Adverse Effect. No IP Rights, advertising, product, process, method, substance, part or other material used by any Loan Party or any of its Subsidiaries in the operation of their respective businesses as currently conducted infringes upon
any rights held by any Person except for such infringements, individually or in the aggregate, which could not reasonably be expected to have a Material Adverse Effect. No claim or litigation regarding any of the IP Rights, is pending or, to the
knowledge of the Borrowers, threatened against any Loan Party or any of its Subsidiaries, which, either individually or in the aggregate, could reasonably be expected to have a Material Adverse Effect. 

Except pursuant to licenses and other user agreements entered into by each Loan Party in the ordinary course of business, on and as of
the date hereof (i) each Loan Party owns and possesses the right to use, and has done nothing to authorize or enable any other Person to use, any copyright, patent or trademark listed in Schedule 12(a) or 12(b) to the Perfection Certificate and
(ii) all registrations listed in Schedule 12(a) or 12(b) to the Perfection Certificate are valid and in full force and effect, except, in each case, to the extent failure to own or possess such right to use or of such registrations to be valid
and in full force and effect could not reasonably be expected, individually or in the aggregate, to have a Material Adverse Effect. 

Section 5.18 Solvency. 

On the Closing Date after giving effect to the Transaction, the Loan Parties, on a consolidated basis, are Solvent. 

Section 5.19 Subordination of Junior Financing. 

The Obligations are “Senior Debt,” “Senior Indebtedness,” “Guarantor Senior Debt” or “Senior Secured
Financing” (or any comparable term) under, and as defined in, any Junior Financing Documentation. 
 Section 5.20
Dutch Banking Act. 
 The Dutch Borrower is in compliance with the Dutch Banking Act and any regulations issued pursuant
thereto (including, but not limited to, the Policy Guidelines and Exemption Regulation), except as could not reasonably be expected to have a Material Adverse Effect. 

 

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 Section 5.21 Security Documents. 

(a) Security Agreement. The Collateral Documents are effective to create in favor of the Collateral Agent for the benefit of the
Secured Parties, legal, valid and enforceable Liens on, and security interests in, the Collateral described therein to the extent intended to be created thereby and (i) when financing statements and other filings in appropriate form are filed
in the offices specified on Schedule 7 to the Perfection Certificate and (ii) upon the taking of possession or control by the Collateral Agent of such Collateral with respect to which a security interest may be perfected only by possession or
control (which possession or control shall be given to the Collateral Agent to the extent possession or control by the Collateral Agent is required by the Security Agreement), the Liens created by the Collateral Documents shall constitute fully
perfected Liens on, and security interests in (to the extent intended to be created thereby), all right, title and interest of the grantors in such Collateral to the extent perfection can be obtained by filing financing statements, in each case
subject to no Liens other than Liens permitted hereunder. 
 (b) PTO Filing; Copyright Office Filing. When the Security
Agreement or a short form thereof is properly filed in the United States Patent and Trademark Office and the United States Copyright Office, the Liens created by such Security Agreement shall constitute fully perfected Liens on, and security
interests in, all right, title and interest of the grantors thereunder (to the extent intended to be created thereby) in Patents (as defined in the Security Agreement) registered or applied for with the United States Patent and Trademark Office or
Copyrights (as defined in such Security Agreement) registered or applied for with the United States Copyright Office, as the case may be, in each case subject to no Liens other than Liens permitted hereunder (it being understood that subsequent
recordings in the United States Patent and Trademark Office and the United States Copyright Office may be necessary to perfect a Lien on registered Patents and Copyrights acquired by the grantors thereof after the Closing Date). 

(c) Valid Liens. Each Collateral Document delivered pursuant to Sections 6.11 and 6.13 will, upon execution and delivery thereof,
be effective to create in favor of the Collateral Agent, for the benefit of the Secured Parties, legal, valid and enforceable Liens on, and security interests in (to the extent intended to be created thereby), all of the Loan Parties’ right,
title and interest in and to the Collateral thereunder and (i) when all appropriate filings, recordings, registrations or notifications are made as may be required under applicable Law and (ii) upon the taking of possession or control by
the Collateral Agent of such Collateral with respect to which a security interest may be perfected only by possession or control (which possession or control shall be given to the Collateral Agent to the extent required by any such Collateral
Document), such Collateral Document will constitute fully perfected Liens on, and security interests in, all right, title and interest of the Loan Parties in such Collateral (to the extent required thereby), in each case subject to no Liens other
than Liens permitted hereunder. 
 (d) Notwithstanding anything herein (including this Section 5.21) or in any other Loan
Document to the contrary, no Borrower or any other Loan Party makes any 
  

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representation or warranty as to the effects of perfection or non-perfection, the priority or the enforceability of any pledge of or security interest (other than with respect to those pledges
and security interests made under the Laws of the jurisdiction of formation of the applicable Foreign Subsidiary) in any Equity Interests of any Foreign Subsidiary, or as to the rights and remedies of the Agents or any Lender with respect thereto,
under foreign Law. 
 ARTICLE VI. 

Affirmative Covenants 

So long as any Lender shall have any Commitment hereunder, any Loan or other Obligation hereunder which is accrued and payable shall
remain unpaid or unsatisfied, or any Letter of Credit shall remain outstanding, each of the Loan Parties shall, and shall cause each of their Restricted Subsidiaries to: 

Section 6.01 Financial Statements. 

(a) Deliver to the Administrative Agent for prompt further distribution to each Lender, as soon as available, but in any event within one
hundred and five (105) days (or such earlier date on which the Company is required to make any public filing of such information) after the end of each fiscal year of the Company beginning with the 2006 fiscal year, a consolidated balance sheet
of the Company and its Subsidiaries as at the end of such fiscal year, and the related consolidated statements of income or operations, stockholders’ equity and cash flows for such fiscal year, setting forth in each case in comparative form the
figures for the previous fiscal year, all in reasonable detail and prepared in accordance with GAAP, audited and accompanied by a report and opinion of Ernst & Young Accountants or any other independent registered public accounting firm of
nationally recognized standing, which report and opinion shall be prepared in accordance with generally accepted auditing standards and shall not be subject to any “going concern” or like qualification or exception or any qualification or
exception as to the scope of such audit; 
 (b) Deliver to the Administrative Agent for prompt further distribution to each
Lender, as soon as available, but in any event within sixty (60) days (or such earlier date on which the Company is required to make any public filing of such information), after the end of each of the first three (3) fiscal quarters of
each fiscal year of the Company, a consolidated balance sheet of the Company and its Subsidiaries as at the end of such fiscal quarter (or, ninety (90) days, for the fiscal quarter ending on June 30, 2006 or if Nielsen notifies the
Administrative Agent in writing that the Company intends to switch the currency in which the financial statements are reported) and the related (i) consolidated statements of income or operations for such fiscal quarter and for the portion of
the fiscal year then ended and (ii) consolidated statements of cash flows for such fiscal quarter and the portion of the fiscal year then ended, setting forth in each case in comparative form the figures for the corresponding fiscal quarter of
the previous fiscal year and the corresponding portion of the previous fiscal year, all in reasonable detail and certified by a Responsible Officer of the Company as fairly presenting in 

 

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all material respects the financial condition, results of operations, stockholders’ equity and cash flows of the Company and its Subsidiaries in accordance with GAAP, subject only to normal
year-end audit adjustments and the absence of footnotes; 
 (c) Deliver to the Administrative Agent for prompt further
distribution to each Lender, as soon as available, and in any event no later than one hundred and five (105) days after the end of each fiscal year of the Company, a detailed consolidated budget for the following fiscal year (including a
projected consolidated balance sheet of the Company and its Subsidiaries as of the end of the following fiscal year, the related consolidated statements of projected cash flow and projected income and a summary of the material underlying assumptions
applicable thereto)(collectively, the “Projections”), which Projections shall in each case be accompanied by a certificate of a Responsible Officer stating that such Projections are based on reasonable estimates, information and
assumptions and that such Responsible Officer has no reason to believe that such Projections are incorrect or misleading in any material respect; and 

(d) Deliver to the Administrative Agent for prompt further distribution to each Lender, simultaneously with the delivery of each set of
consolidated financial statements referred to in Sections 6.01(a) and (b) above, related consolidating footnotes satisfying the requirements of Rule 3-10 of Regulation S-X under the Securities Act and reasonable calculations that bridge between
such financial statements and any amounts reported on a Compliance Certificate related thereto that are calculated with respect to the Covenant Parties and their Restricted Subsidiaries. 

Notwithstanding the foregoing, the obligations in paragraphs (a) and (b) of this Section 6.01 may be satisfied with
respect to financial information of the Company and the Restricted Subsidiaries by furnishing (A) the applicable financial statements of the Company (or any direct or indirect parent of the Company) or (B) the Company’s (or any direct
or indirect parent thereof), as applicable, Form l 0-K or 10-Q, as applicable, filed with the SEC; provided that, with respect to each of clauses (A) and (B), to the extent such information is in lieu of information required to be
provided under Section 6.01(a), such materials are accompanied by a report and opinion of Ernst & Young Accountants or any other independent registered public accounting firm of nationally recognized standing, which report and opinion
shall be prepared in accordance with generally accepted auditing standards and shall not be subject to any “going concern” or like qualification or exception or any qualification or exception as to the scope of such audit. 

Documents required to be delivered pursuant to Section 6.01 and Section 6.02(c) and (d) may be delivered electronically and if so
delivered, shall be deemed to have been delivered on the date (i) on which Nielsen (or any direct or indirect parent of Nielsen) posts such documents, or provides a link thereto on the website on the Internet at the website address listed on
Schedule 10.02; or (ii) on which such documents are posted on Nielsen’s behalf on IntraLinks/IntraAgency or another relevant website, if any, to which each Lender and the Administrative Agent have access (whether a commercial, third-party
website or whether sponsored by the Administrative Agent); provided that: (i) upon written request by the Administrative Agent, Nielsen shall deliver paper copies of such documents to the Administrative Agent for further distribution to

  

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each Lender until a written request to cease delivering paper copies is given by the Administrative Agent and (ii) Nielsen shall notify (which may be by facsimile or electronic mail) the
Administrative Agent of the posting of any such documents and provide to the Administrative Agent by electronic mail electronic versions (i.e., soft copies) of such documents. Notwithstanding anything contained herein, in every instance the
Borrowers shall be required to provide paper copies of the Compliance Certificates required by Section 6.02(a) to the Administrative Agent; provided, however, that if such Compliance Certificate is first delivered by electronic means, the date
of such delivery by electronic means shall constitute the date of delivery for purposes of compliance with Section 6.02(a). Each Lender shall be solely responsible for timely accessing posted documents or requesting delivery of paper copies of
such documents from the Administrative Agent and maintaining its copies of such documents. 
 Section 6.02 Certificates;
Other Information. 
 Deliver to the Administrative Agent for prompt further distribution to each Lender: 

(a) no later than five (5) days after the delivery of the financial statements referred to in Section 6.01(a)
and (b), a duly completed Compliance Certificate signed by a Responsible Officer of Nielsen; 
 (b) no later than
five (5) days after the delivery of the financial statements referred to in Section 6.01(a), but only if available after the use of commercially reasonable efforts, a certificate of its independent registered public accounting firm stating
that in making the examination necessary therefor no knowledge was obtained of any Event of Default under Section 7.11 or, if any such Event of Default shall exist, stating the nature and status of such event; 

(c) promptly after the same are publicly available, copies of all annual, regular, periodic and special reports and
registration statements which the Company or any Subsidiary files with the SEC or with any Governmental Authority that may be substituted therefor (other than amendments to any registration statement (to the extent such registration statement, in
the form it became effective, is delivered), exhibits to any registration statement and, if applicable, any registration statement on Form S-8) and in any case not otherwise required to be delivered to the Administrative Agent pursuant hereto;

 (d) promptly after the furnishing thereof, copies of any material requests or material notices received by any
Loan Party (other than in the ordinary course of business) or material statements or material reports furnished to any holder of debt securities of any Loan Party or of any of its Subsidiaries pursuant to the terms of any Senior Subordinated Debt
Documentation, Senior Unsecured Debt Documentation or Junior Financing Documentation in each case in a principal amount in excess of the Threshold Amount and not otherwise required to be furnished to the Lenders pursuant to any clause of this
Section 6.02; 
  

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 (e) together with the delivery of each Compliance Certificate pursuant to
Section 6.02(a), (i) a report setting forth the information required by a Perfection Certificate Supplement or confirming that there has been no change in such information since the Closing Date or the date of the last such report,
(ii) a description of each event, condition or circumstance during the last fiscal quarter covered by such Compliance Certificate requiring a mandatory prepayment under Section 2.05(b) and (iii) a list of each Subsidiary of a Covenant
Party that identifies each Subsidiary as a Restricted or an Unrestricted Subsidiary as of the date of delivery of such Compliance Certificate; 

(f) promptly, such additional information regarding the business, legal, financial or corporate affairs of the Loan
Parties or any of their respective Subsidiaries, or compliance with the terms of the Loan Documents, as the Administrative Agent or any Lender through the Administrative Agent may from time to time reasonably request; and 

(g) any change to Schedule 1.01B. 

Section 6.03 Notices. 

Promptly after a Responsible Officer of a Loan Party has obtained knowledge thereof, notify the Administrative Agent: 

(a) of the occurrence of any Default; and 

(b) of any matter that has resulted or could reasonably be expected to result in a Material Adverse Effect. 

Each notice pursuant to this Section shall be accompanied by a written statement of a Responsible Officer of Nielsen (x) that such
notice is being delivered pursuant to Section 6.03(a) or (b) (as applicable) and (y) setting forth details of the occurrence referred to therein and stating what action Nielsen has taken and proposes to take with respect thereto.

 Section 6.04 Payment of Obligations. 

Pay, discharge or otherwise satisfy as the same shall become due and payable in the normal conduct of its business, all its obligations
and liabilities in respect of taxes, assessments and governmental charges or levies imposed upon it or upon its income or profits or in respect of its property, except, in each case, to the extent the failure to pay or discharge the same could not
reasonably be expected to have, individually or in the aggregate, a Material Adverse Effect. 
  

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 Section 6.05 Preservation of Existence, Etc. 

(a) Preserve, renew and maintain in full force and effect its legal existence under the Laws of the jurisdiction of its organization
except (x) in a transaction permitted by Section 7.04 or 7.05 and (y) any Restricted Subsidiary may merge or consolidate with any other Restricted Subsidiary and (b) take all reasonable action to maintain all rights, privileges
(including its good standing where applicable in the relevant jurisdiction), permits, licenses and franchises necessary or desirable in the normal conduct of its business, except (i) to the extent that failure to do so could not reasonably be
expected to have, individually or in the aggregate, a Material Adverse Effect or (ii) pursuant to a transaction permitted by Section 7.04 or 7.05 or clause (y) of this Section 6.05. 

Section 6.06 Maintenance of Properties. 

Except if the failure to do so could not reasonably be expected to have, individually or in the aggregate, a Material Adverse Effect,
(a) maintain, preserve and protect all of its material properties and equipment necessary in the operation of its business in good working order, repair and condition, ordinary wear and tear excepted and casualty or condemnation excepted, and
(b) make all necessary renewals, replacements, modifications, improvements, upgrades, extensions and additions thereof or thereto in accordance with prudent industry practice and in the normal conduct of its business. 

Section 6.07 Maintenance of Insurance. 

Maintain with financially sound and reputable insurance companies, insurance with respect to its properties and business against loss or
damage of the kinds customarily insured against by Persons engaged in the same or similar business, of such types and in such amounts (after giving effect to any self-insurance reasonable and customary for similarly situated Persons engaged in the
same or similar businesses as the Company and the Restricted Subsidiaries) as are customarily carried under similar circumstances by such other Persons. With respect to each mortgaged property, obtain flood insurance in such total amount as the
Administrative Agent or the Required Lenders may from time to time reasonably require, if at any time the area in which any improvements located on any mortgaged property is designated a “flood hazard area” in any Flood Insurance Rate Map
published by the Federal Emergency Management Agency (or any successor agency), and otherwise comply with the National Flood Insurance Program as set forth in the Flood Disaster Protection Act of 1973, as amended from time to time. 

Section 6.08 Compliance with Laws. 

Comply in all material respects with the requirements of all Laws and all orders, writs, injunctions and decrees applicable to it or to
its business or property, except if the failure to comply therewith could not reasonably be expected to have, individually or in the aggregate, a Material Adverse Effect. 
  

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 Section 6.09 Books and Records. 

Maintain proper books of record and account, in which entries that are full, true and correct in all material respects and are in
conformity with GAAP consistently applied and which reflect all material financial transactions and matters involving the assets and business of the Loan Parties or a Restricted Subsidiary, as the case may be (it being understood and agreed that
certain Foreign Subsidiaries maintain individual books and records in conformity with generally accepted accounting principles in their respective countries of organization and that such maintenance shall not constitute a breach of the
representations, warranties or covenants hereunder). 
 Section 6.10 Inspection Rights. 

Permit representatives and independent contractors of the Administrative Agent and each Lender to visit and inspect any of its properties,
to examine its corporate, financial and operating records, and make copies thereof or abstracts therefrom, and to discuss its affairs, finances and accounts with its directors, officers, and independent public accountants, all at the reasonable
expense of the Borrowers and at such reasonable times during normal business hours and as often as may be reasonably desired, upon reasonable advance notice to the Borrowers; provided that, excluding any such visits and inspections during the
continuation of an Event of Default, only the Administrative Agent on behalf of the Lenders may exercise rights of the Administrative Agent and the Lenders under this Section 6.10 and the Administrative Agent shall not exercise such rights more
often than two (2) times during any calendar year and only one (1) such time shall be at the Borrowers’ expense; provided further that when an Event of Default exists, the Administrative Agent or any Lender (or any of their
respective representatives or independent contractors) may do any of the foregoing at the expense of the Borrowers at any time during normal business hours and upon reasonable advance notice. The Administrative Agent and the Lenders shall give the
Borrowers the opportunity to participate in any discussions with the Borrowers’ independent public accountants. 

Section 6.11 Additional Collateral; Additional Guarantors. 

(a) Subject to this Section 6.11 and Section 6.13(b), with respect to any property acquired after the Closing Date by any Loan
Party that is intended to be subject to the Lien created by any of the Collateral Documents but is not so subject, promptly (and in any event within 60 days after the acquisition thereof) (i) execute and deliver to the Administrative Agent and
the Collateral Agent such amendments or supplements to the relevant Collateral Documents or such other documents as the Administrative Agent or the Collateral Agent shall reasonably deem necessary or advisable to grant to the Collateral Agent, for
its benefit and for the benefit of the other Secured Parties, a Lien on such property subject to no Liens other than Liens permitted hereunder, and (ii) take all commercially reasonable actions necessary to cause such Lien to be duly perfected
to the extent required by such Collateral Document in accordance with all applicable Law, including the filing of financing statements in such jurisdictions as may be 

 

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reasonably requested by the Administrative Agent. The Borrowers shall otherwise take such commercially reasonable actions and execute and/or deliver to the Collateral Agent such documents as the
Administrative Agent or the Collateral Agent shall reasonably require to confirm the validity, perfection and priority of the Lien of the Collateral Documents on such after-acquired properties. 

(b) With respect to any Person that is or becomes a direct Subsidiary of a Loan Party after the Closing Date, promptly (and in any event
within 60 days after such Person becomes a Subsidiary) (i) deliver to the Collateral Agent the certificates, if any, representing all of the Equity Interests of such Subsidiary owned by such Loan Party, together with undated stock powers or
other appropriate instruments of transfer executed and delivered in blank by a duly authorized officer of the holder(s) of such Equity Interests, and all intercompany notes owing from such Subsidiary to any Loan Party together with instruments of
transfer executed and delivered in blank by a duly authorized officer of such Loan Party (in each case, with respect to Foreign Subsidiaries, to the extent applicable and permitted under foreign laws, rules or regulations) or, if necessary to
perfect a Lien under applicable Law, by means of an applicable Collateral Document, create a Lien on such Equity Interests and intercompany notes in favor of the Collateral Agent on behalf of the Secured Parties and (ii) cause any such new
Subsidiary (A) to execute a joinder agreement reasonably acceptable to the Administrative Agent or such comparable documentation to become a Subsidiary Guarantor and a joinder agreement to the applicable Collateral Documents (including the
Security Agreement), substantially in the form annexed thereto, or, in the case of a Foreign Subsidiary, execute a security agreement compatible with the Laws of such Foreign Subsidiary’s jurisdiction in form and substance reasonably
satisfactory to the Administrative Agent, and (B) to take all actions necessary or advisable in the opinion of the Administrative Agent or the Collateral Agent to cause the Lien created by the applicable Collateral Documents (including the
Security Agreement) to be duly perfected to the extent required by such agreement in accordance with all applicable Law, including the filing of financing statements in such jurisdictions as may be reasonably requested by the Administrative Agent or
the Collateral Agent. Notwithstanding the foregoing, (1) the Equity Interests required to be delivered to the Collateral Agent, or on which a Lien is required to be created, pursuant to clause (i) of this Section 6.11(b) shall not
include any Equity Interests of a Foreign Subsidiary that is an Excluded Subsidiary by reason of clauses (b), (d), (f) or (g) of the definition of Excluded Subsidiary and (2) no Excluded Subsidiary or Unrestricted Subsidiary shall be
required to take the actions specified in clause (ii) of this Section 6.11(b); provided that the exception set forth in clause (1) with respect to Equity Interests of a Foreign Subsidiary that is an Excluded Subsidiary by
reason of clause (g) of the definition of Excluded Subsidiary of this sentence shall not apply to (A) voting stock of any Subsidiary that is a first-tier controlled foreign corporation (as defined in Section 957(a) of the Code)
representing 65% of the total voting power of all outstanding voting stock of such Subsidiary and (B) 100% of the Equity Interests not constituting voting stock of any such Subsidiary, except that any such Equity Interests constituting
“stock entitled to vote” within the meaning of Treasury Regulation Section 1.956-2(c)(2) shall be treated as voting stock for purposes of this Section 6.11(b). 

 

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 (c) Promptly grant to the Collateral Agent, within 60 days of the acquisition thereof, a
security interest in and mortgage in a form reasonably satisfactory to the Administrative Agent and Collateral Agent (a “Mortgage”) on each parcel of Real Property owned in fee by such Loan Party as is acquired by such Loan Party
after the Closing Date and that, together with any improvements thereon, individually has a fair market value of at least $15 million as additional security for the Obligations (unless the subject property is already mortgaged to a third party to
the extent permitted hereunder). Such Mortgages shall be granted pursuant to documentation reasonably satisfactory in form and substance to the Administrative Agent and the Collateral Agent and shall constitute valid and enforceable perfected Liens
subject only to Liens permitted hereunder. The Mortgages or instruments related thereto shall be duly recorded or filed in such manner and in such places as are required by Law to establish, perfect, preserve and protect the Liens in favor of the
Collateral Agent required to be granted pursuant to the Mortgages and all taxes, fees and other charges payable in connection therewith shall be paid in full. Such Loan Party shall otherwise take such commercially reasonable actions and execute
and/or deliver to the Collateral Agent such documents as the Administrative Agent or the Collateral Agent shall reasonably require to confirm the validity, perfection and priority of the Lien of any existing Mortgage or new Mortgage against such
after-acquired Real Property (including a Title Policy, a Survey and local counsel opinion (in form and substance reasonably satisfactory to the Administrative Agent and the Collateral Agent) in respect of such Mortgage). 

(d) The foregoing shall not require the creation or perfection of pledges of or security interests in, or the obtaining of title
insurance or surveys with respect to, particular assets if and for so long as (i) in the reasonable judgment of the Administrative Agent, the cost of creating or perfecting such pledges or security interests in such assets or obtaining title
insurance or surveys in respect of such assets shall be excessive in view of the benefits to be obtained by the Lenders therefrom or (ii) the creation or perfection of such pledges or security interests would violate third party contracts or
applicable Law (including any Law requiring the approval or consultation of any “works council” or similar entity before a security interest can be granted, in which case the Borrowers shall use their commercially reasonable efforts to
obtain such approval, unless the Administrative Agent shall determine in its reasonable judgment that such pledge or security interest shall not be required with respect to such assets). In addition, the foregoing will not require actions under this
Section 6.11 by a Person if and to the extent that such action would (a) go beyond the corporate or other powers of the Person concerned (and then only as such corporate or other power cannot be modified or excluded to allow such action)
or (b) unavoidably result in material issues of director’s personal liability, breach of fiduciary duty or criminal liability. The Administrative Agent may grant extensions of time for the perfection of security interests in or the
obtaining of title insurance with respect to particular assets (including extensions beyond the Closing Date for the perfection of security interests in the assets of the Loan Parties on such date) where it reasonably determines, in consultation
with the Borrowers, that perfection cannot be accomplished without undue effort or expense by the time or times at which it would otherwise be required by this Agreement or the Collateral Documents. 

 

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 (e) Notwithstanding the foregoing provisions of this Section 6.11 or anything in this
Agreement or any other Loan Document to the contrary, Liens required to be granted from time to time pursuant to Section 6.11 shall be subject to exceptions and limitations set forth in the Collateral Documents as in effect on the Closing Date
and, to the extent appropriate in the applicable jurisdiction, as agreed between the Collateral Agent and Nielsen. Notwithstanding the foregoing provisions of this Section 6.11 or anything in this Agreement or any other Loan Document to the
contrary, any Subsidiary of the Company that Guarantees the Senior Subordinated Debt or the Senior Unsecured Debt shall be a Guarantor hereunder for so long as it Guarantees such Indebtedness. 

Section 6.12 Compliance with Environmental Laws. 

(a) Except, in each case, to the extent that the failure to do so could not reasonably be expected to have, individually or in the
aggregate, a Material Adverse Effect, comply, and take all reasonable actions to cause all lessees and other Persons operating or occupying its properties to comply with all applicable Environmental Laws and Environmental Permits; obtain and renew
all Environmental Permits necessary for its operations and properties; and, in each case to the extent the Loan Parties are required by Environmental Laws, conduct any investigation, study, sampling and testing, and undertake any cleanup, removal,
remedial or other action necessary to remove and clean up all Hazardous Materials from any affected property, in accordance with the requirements of all Environmental Laws. 

Section 6.13 Further Assurances and Post-Closing Conditions. 

(a) Within ninety (90) days after the Pushdown Date (subject to extension by the Administrative Agent in its discretion), deliver
each Collateral Document set forth on Schedule 6.13(a), duly executed by each Loan Party party thereto, together with all documents and instruments required to perfect the security interest of the Administrative Agent in the Collateral (if any) free
of any other pledges, security interests or mortgages, except Liens permitted hereunder. 
 (b) Promptly upon reasonable request
by the Administrative Agent (i) correct any material defect or error that may be discovered in the execution, acknowledgment, filing or recordation of any Collateral Document or other document or instrument relating to any Collateral, and
(ii) do, execute, acknowledge, deliver, record, re-record, file, re-file, register and re-register any and all such further acts, deeds, certificates, assurances and other instruments as the Administrative Agent may reasonably request from time
to time in order to carry out more effectively the purposes of the Collateral Documents. If the Administrative Agent, the Collateral Agent or the Required Lenders determine that they are required by applicable Law to have appraisals prepared in
respect of the Real Property of any Loan Party constituting Collateral, the Borrowers shall provide to the Administrative Agent appraisals that satisfy the applicable requirements of the Real Estate Appraisal Reform Amendments of FIRREA and are
otherwise in form and substance reasonably satisfactory to the Administrative Agent and the Collateral Agent. 
  

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 Section 6.14 Designation of Subsidiaries. 

Nielsen (with the consent of the Company) may at any time after the Pushdown Date designate any Restricted Subsidiary of any Covenant
Party (other than a Borrower) as an Unrestricted Subsidiary or any Unrestricted Subsidiary as a Restricted Subsidiary; provided that (i) immediately before and after such designation, no Default shall have occurred and be continuing,
(ii) immediately after giving effect to such designation, the Covenant Parties shall be in compliance, on a Pro Forma Basis, with the covenants set forth in Section 7.11 (it being understood that if no Test Period cited in
Section 7.11 has passed, the covenants in Section 7.11 for the first Test Period cited in such Section shall be satisfied as of the last four quarters ended and, as a condition precedent to the effectiveness of any such designation,
Nielsen shall deliver to the Administrative Agent a certificate setting forth in reasonable detail the calculations demonstrating such compliance), (iii) none of the Covenant Parties may be designated as an Unrestricted Subsidiary, (iv) no
Subsidiary may be designated as an Unrestricted Subsidiary if it is a “Restricted Subsidiary” for the purpose of the Senior Subordinated Debt, the Senior Unsecured Debt or any Junior Financing, as applicable, (v) no Restricted
Subsidiary may be designated an Unrestricted Subsidiary if it was previously designated an Unrestricted Subsidiary and (vi) if a Restricted Subsidiary is being designated as an Unrestricted Subsidiary hereunder, the sum of (A) the assets
of such Subsidiary as of such date of designation (the “Designation Date”), as set forth on such Subsidiary’s most recent balance sheet, plus (B) the aggregate amount of assets of all Unrestricted Subsidiaries
designated as Unrestricted Subsidiaries pursuant to this Section 6.14 prior to the Designation Date (in each case measured as of the date of each such Unrestricted Subsidiary’s designation as an Unrestricted Subsidiary) shall not exceed 5%
of the Total Assets as of such Designation Date pro forma for such designation. The designation of any Subsidiary as an Unrestricted Subsidiary after the Closing Date shall constitute an Investment by the Covenant Parties therein at the date of
designation in an amount equal to the net book value of the Covenant Parties’ (as applicable) investment therein. The designation of any Unrestricted Subsidiary as a Restricted Subsidiary shall constitute (i) the incurrence at the time of
designation of any Investment, Indebtedness or Liens of such Subsidiary existing at such time and (ii) a return on any Investment by the Covenant Parties in Unrestricted Subsidiaries pursuant to the preceding sentence in an amount equal to the
fair market value at the date of such designation of the Covenant Parties’ (as applicable) Investment in such Subsidiary. 

ARTICLE VII. 

Negative Covenants 

So long as any Lender shall have any Commitment hereunder, any Loan or other Obligation hereunder which is accrued and payable shall
remain unpaid or unsatisfied, or any Letter of Credit shall remain outstanding: 
  

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 Section 7.01 Liens. 

None of the Covenant Parties or their Restricted Subsidiaries shall, directly or indirectly, create, incur, assume or suffer to exist any
Lien upon any of its property, assets or revenues, whether now owned or hereafter acquired, other than the following: 

(a) Liens (i) pursuant to any Loan Document or (ii) required by Law as a consequence of the consummation of the
Transaction; 
 (b) Liens existing on the date hereof and listed on Schedule 7.01(b) and any modifications,
replacements, renewals or extensions thereof; provided that (i) the Lien does not extend to any additional property other than (A) after-acquired property that is affixed or incorporated into the property covered by such Lien or
financed by Indebtedness permitted under Section 7.03, and (B) proceeds and products thereof, and (ii) the renewal, extension or refinancing of the obligations secured or benefited by such Liens is permitted by Section 7.03;

 (c)(i) Liens for taxes, assessments or governmental charges which are not overdue for a period of more than
thirty (30) days or which are being contested in good faith and by appropriate proceedings diligently conducted, if adequate reserves with respect thereto are maintained on the books of the applicable Person in accordance with GAAP and
(ii) Liens pursuant to Clause 2:403 of the Dutch Civil Code; 
 (d) statutory Liens of landlords,
sublandlords, carriers, warehousemen, mechanics, materialmen, repairmen, construction contractors or other like Liens arising in the ordinary course of business which secure amounts not overdue for a period of more than thirty (30) days or if
more than thirty (30) days overdue, are unfiled and no other action has been taken to enforce such Lien or which are being contested in good faith and by appropriate proceedings diligently conducted, if adequate reserves with respect thereto
are maintained on the books of the applicable Person in accordance with GAAP; 
 (e) (i) pledges or deposits in
the ordinary course of business in connection with workers’ compensation, unemployment insurance and other social security legislation and (ii) pledges and deposits in the ordinary course of business securing liability for reimbursement or
indemnification obligations of (including obligations in respect of letters of credit or bank guarantees for the benefit of) insurance carriers providing property, casualty or liability insurance to any Covenant Party or any of its Restricted
Subsidiaries; 
 (f) deposits to secure the performance of bids, trade contracts, governmental contracts and
leases (other than Indebtedness for borrowed money), statutory obligations, surety, stay, customs and appeal bonds, performance bonds and other obligations of a like nature (including those to secure health, safety and environmental obligations)
incurred in the ordinary course of business; 
  

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 (g) easements, rights-of-way, restrictions, encroachments, protrusions and
other similar encumbrances and minor title defects affecting Real Property which do not in the aggregate materially interfere with the ordinary conduct of the business of any Covenant Party or any of its Restricted Subsidiaries; 

(h) Liens securing judgments for the payment of money not constituting an Event of Default under Section 8.01(h);

 (i) leases, licenses, subleases or sublicenses granted to others in the ordinary course of business which do
not (i) interfere in any material respect with the business of any Covenant Party or any Restricted Subsidiary or (ii) secure any Indebtedness; 

(j) Liens in favor of customs and revenue authorities arising as a matter of Law to secure payment of customs duties in
connection with the importation of goods in the ordinary course of business; 
 (k) Liens (i) of a
collection bank arising under Section 4-210 of the Uniform Commercial Code on items in the course of collection, (ii) attaching to commodity trading accounts or other commodities brokerage accounts incurred in the ordinary course of
business, (iii) in favor of a banking institution arising as a matter of Law encumbering deposits (including the right of set-off) and which are within the general parameters customary in the banking industry or arising pursuant to such banking
institutions general terms and conditions and (iv) created pursuant to the general conditions of a bank operating in The Netherlands based on the general conditions drawn up by the Netherlands Bankers’ Association (Nederlandse
Vereniging van Banken) and the Consumers Union (Consumentenbond); 
 (l) Liens (i) on cash
advances in favor of the seller of any property to be acquired in an Investment permitted pursuant to Sections 7.02(g), (i) and (n) to be applied against the purchase price for such Investment, and (ii) consisting of an agreement to
Dispose of any property in a Disposition permitted under Section 7.05, in each case, solely to the extent such Investment or Disposition, as the case may be, would have been permitted on the date of the creation of such Lien; 

(m) Liens in favor of any Covenant Party or any of its Restricted Subsidiaries securing Indebtedness permitted under
Section 7.03(d); 
 (n) any interest or title of a lessor or sublessor under leases or subleases entered
into by any Covenant Party or any of its Restricted Subsidiaries in the ordinary course of business; 
 (o) Liens
arising out of conditional sale, title retention, consignment or similar arrangements for sale of goods entered into by any Covenant Party or any of its Restricted Subsidiaries in the ordinary course of business permitted by this Agreement;

  

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 (p) Liens deemed to exist in connection with Investments in repurchase
agreements under Section 7.02; 
 (q) Liens encumbering reasonable customary initial deposits and margin
deposits and similar Liens attaching to commodity trading accounts or other brokerage accounts incurred in the ordinary course of business and not for speculative purposes; 

(r) Liens that are contractual rights of set-off or rights of pledge (i) relating to the establishment of depository
relations with banks not given in connection with the issuance of Indebtedness, (ii) relating to pooled deposit or sweep accounts of any Covenant Party or any of its Restricted Subsidiaries to permit satisfaction of overdraft or similar
obligations incurred in the ordinary course of business of any Covenant Party or any of its Restricted Subsidiaries or (iii) relating to purchase orders and other agreements entered into with customers of any Covenant Party or any of its
Restricted Subsidiaries in the ordinary course of business; 
 (s) Liens solely on any cash earnest money
deposits made by any Covenant Party or any of its Restricted Subsidiaries in connection with any letter of intent or purchase agreement permitted hereunder; 

(t) ground leases in respect of Real Property on which facilities owned or leased by any Covenant Party or any of its
Restricted Subsidiaries are located; 
 (u) Liens to secure Indebtedness permitted under Section 7.03(e);
provided that (i) such Liens are created within 270 days of the acquisition, lease or improvement of the property subject to such Liens, (ii) such Liens do not at any time encumber property (except for accessions to such property)
other than the property financed by such Indebtedness and the proceeds thereof and (iii) with respect to Capitalized Leases, such Liens do not at any time extend to or cover any assets (except for accessions to such assets) other than the
assets subject to such Capitalized Leases and the proceeds thereof; provided that individual financings of equipment provided by one lender may be cross collateralized to other financings of equipment provided by such lender; 

(v) Liens on property (i) of any Subsidiary that is not a Loan Party and (ii) that does not constitute
Collateral, which Liens secure Indebtedness of the applicable Subsidiary permitted under Section 7.03; 

(w) Liens existing on property at the time of its acquisition or existing on the property of any Person at the time such
Person becomes a Restricted Subsidiary (other than by designation as a Restricted Subsidiary pursuant to Section 6.14), in each case after the date hereof (other than Liens on the Equity Interests of any Person that becomes a Restricted
Subsidiary); provided that (i) such Lien was not created in contemplation of such acquisition or such Person becoming a Restricted Subsidiary, (ii) such Lien does not extend to or cover any other assets or property (other than the
proceeds or products 
  

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thereof and other than after-acquired property subjected to a Lien securing Indebtedness and other obligations incurred prior to such time and which Indebtedness and other obligations are
permitted hereunder that require, pursuant to their terms at such time, a pledge of after-acquired property, it being understood that such requirement shall not be permitted to apply to any property to which such requirement would not have applied
but for such acquisition), and (iii) the Indebtedness secured thereby is permitted under Section 7.03(e), (g), (k) or (t); 

(x) (i) Liens placed upon the Equity Interests of any Restricted Subsidiary acquired pursuant to a Permitted Acquisition
to secure Indebtedness incurred pursuant to Section 7.03(t) in connection with such Permitted Acquisition and (ii) Liens placed upon the assets of such Restricted Subsidiary and any of its Subsidiaries to secure Indebtedness incurred
pursuant to Section 7.03(t) or a Guarantee by such Restricted Subsidiary or any of its subsidiaries of any such Indebtedness; 

(y) Liens in respect of Permitted Receivables Financings; 

(z) zoning, building, entitlement and other land use regulations by Governmental Authorities with which the normal
operation of the business complies; and 
 (aa) other Liens with respect to property or assets of a Covenant
Party or any of its Restricted Subsidiaries securing obligations in an aggregate principal amount outstanding at any time not to exceed $125,000,000. 

Notwithstanding the foregoing, no consensual Liens shall exist on Equity Interests that constitute Collateral other than pursuant to
clauses (a)(i) above. 
 Section 7.02 Investments. 

None of the Covenant Parties or any their Restricted Subsidiaries shall directly or indirectly, make or hold any Investments, except:

 (a) Investments by any Covenant Party or any of its Restricted Subsidiaries in assets that were Cash
Equivalents when such Investment was made; 
 (b) loans or advances to officers, directors and employees of any
Loan Party or any of its Subsidiaries (i) for reasonable and customary business-related travel, entertainment, relocation and analogous ordinary business purposes, (ii) in connection with such Person’s purchase of Equity Interests of
the Company (or any direct or indirect parent thereof) (provided that the amount of such loans and advances shall be contributed to the Company in cash as common equity) and (iii) for purposes not described in the foregoing clauses
(i) and (ii), in an aggregate principal amount outstanding not to exceed $10,000,000; 
  

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 (c) Investments (i) by any Covenant Party or any Restricted Subsidiary
in any Loan Party other than the Company, (ii) by any Restricted Subsidiary that is not a Loan Party in any other Restricted Subsidiary that is not a Loan Party, (iii) by any Covenant Party or any of its Restricted Subsidiaries (A) in
any Subsidiary, constituting an exchange of Equity Interests of such Subsidiary for Indebtedness of such Subsidiary or (B) constituting Guarantees of Indebtedness or other monetary obligations of Subsidiaries owing to any Covenant Party or any
of its Restricted Subsidiaries; 
 (d) Investments consisting of extensions of credit in the nature of accounts
receivable or notes receivable arising from the grant of trade credit in the ordinary course of business, and Investments received in satisfaction or partial satisfaction thereof from financially troubled account debtors and other credits to
suppliers in the ordinary course of business; 
 (e) Investments consisting of Liens, Indebtedness, fundamental
changes, Dispositions and Restricted Payments permitted under Sections 7.01, 7.03, 7.04, 7.05 and 7.06, respectively; 

(f) Investments existing or contemplated on the date hereof and set forth on Schedule 7.02(f) and any modification,
replacement, renewal, reinvestment or extension thereof; 
 (g) Investments in Swap Contracts permitted under
Section 7.03; 
 (h) promissory notes and other non-cash consideration received in connection with
Dispositions permitted by Section 7.05; 
 (i) any acquisition of all or substantially all the assets of, or
all the Equity Interests (other than directors’ qualifying shares) in, a Person or division or line of business of a Person (or any subsequent investment made in a Person, division or line of business previously acquired in a Permitted
Acquisition), if immediately after giving effect thereto: (i) no Default shall have occurred and be continuing or would result therefrom; (ii) all transactions related thereto shall be consummated in accordance with applicable Laws;
(iii) with respect to any such acquisition or investment with a fair market value in excess of $25,000,000, the Covenant Parties and their Restricted Subsidiaries shall be in Pro Forma Compliance with the covenants set forth in
Section 7.11 after giving effect to such acquisition or investment and any related transactions; (iv) any acquired or newly formed Restricted Subsidiary shall not be liable for any Indebtedness except for Indebtedness permitted by Sections
7.03(g) or (t); (v) to the extent required by Section 6.11(b) and Section 7.04, any Person acquired in such acquisition if such Person is not an Excluded Subsidiary or a Unrestricted Subsidiary, shall be merged into a Covenant Party
or a Restricted Subsidiary which is a Guarantor or become upon consummation of such acquisition a Loan Party, and (vi) the aggregate amount of such investments by Loan Parties in assets that are not (or do not become)

  

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owned by a Loan Party or in Equity Interests in Persons that do not become Loan Parties upon consummation of such acquisition shall not exceed $375,000,000 (and together with, but without
duplication of, the aggregate amount of Investments made pursuant to Section 7.02(n)(x) and 7.02(s)(x) shall not exceed $850,000,000) (net of any return representing a return of capital in respect of any such Investment) (any such acquisition,
a “Permitted Acquisition”); 
 (j) Investments made in connection with the Transaction;

 (k) Investments in the ordinary course of business consisting of UCC Article 3 endorsements for collection or
deposit and UCC Article 4 customary trade arrangements with customers consistent with past practices; 
 (l)
Investments (including debt obligations and Equity Interests) received in connection with the bankruptcy or reorganization of suppliers and customers or in settlement of delinquent obligations of, or other disputes with, customers and suppliers
arising in the ordinary course of business or upon the foreclosure with respect to any secured Investment or other transfer of title with respect to any secured Investment; 

(m) loans and advances to the Company and any other direct or indirect parent of a Covenant Party, and not in excess of
the amount of (after giving effect to any other loans, advances or Restricted Payments in respect thereof), Restricted Payments to the extent permitted to be made to such parent in accordance with Sections 7.06(g), (h) or (i); 

(n) other Investments in an aggregate amount outstanding pursuant to this clause (n) (valued at the time of the
making thereof, and without giving effect to any write downs or write offs thereof) not to exceed (x) $375,000,000 (and together with, but without duplication of, the aggregate amount of Investments made pursuant to Section 7.02(s)(x) and
the aggregate consideration paid in respect of assets that are not (or do not become) owned by a Loan Party or in Equity Interests in Persons that do not become Loan Parties upon consummation of such acquisition pursuant to Section 7.01(i)(vi)
not to exceed $850,000,000) plus (y) the portion, if any, of the Cumulative Credit on the date of such election that Nielsen elects to apply to this subsection (y), such election to be specified in a written notice of a Responsible
Officer of Nielsen calculating in reasonable detail the amount of Cumulative Credit immediately prior to such election and the amount thereof elected to be so applied; 

(o) advances of payroll payments to employees in the ordinary course of business; 

(p) Investments to the extent that payment for such Investments is made solely with Equity Interests of the Company (or
any direct or indirect parent of the Company); 
  

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 (q) Investments of a Restricted Subsidiary acquired after the Closing Date
or of a corporation merged into a Covenant Party or merged or consolidated with a Restricted Subsidiary in accordance with Section 7.04 after the Closing Date to the extent that such Investments were not made in contemplation of or in
connection with such acquisition, merger or consolidation and were in existence on the date of such acquisition, merger or consolidation; 

(r) Guarantees by a Covenant Party or any of its Restricted Subsidiaries of leases (other than Capitalized Leases) or of
other obligations that do not constitute Indebtedness, in each case entered into in the ordinary course of business; 

(s) (i) Investments by a Covenant Party or any Restricted Subsidiary of a Covenant Party in the Equity Interests of any
non-Guarantor Affiliate of a Covenant Party; (ii) intercompany loans from a Covenant Party or any Restricted Subsidiary of a Covenant Party to any non-Guarantor Affiliate of a Covenant Party; and (iii) Guarantees by a Covenant Party or any
Restricted Subsidiary of a Covenant Party of Indebtedness of any non-Guarantor Affiliate of a Covenant Party; provided, that the sum of (A) Investments (valued at the time of the making thereof and without giving effect to any write
downs or write offs thereof) made by the Covenant Parties and their Restricted Subsidiaries pursuant to clause (i), plus (B) net intercompany loans made pursuant to clause (ii), plus (C) Guarantees of Indebtedness pursuant to
clause (iii), shall not exceed an aggregate net amount of (x) $375,000,000 (and together with, but without duplication of, the aggregate amount of Investments made pursuant to Section 7.02(n)(x) and the aggregate consideration paid in
respect of assets that are not (or do not become) owned by a Loan Party or in Equity Interests in Persons that do not become Loan Parties upon consummation of such acquisition pursuant to Section 7.02(i)(vi) shall not exceed $850,000,000)
(plus any return of capital actually received by the respective investors in respect of Investments theretofore made by them pursuant to this paragraph); plus (y) the portion, if any, of the Cumulative Credit on the date of such
election that Nielsen elects to apply to this subsection (y), such election to be specified in a written notice of a Responsible Officer of Nielsen calculating in reasonable detail the amount of Cumulative Credit immediately prior to such election
and the amount thereof elected to be so applied; provided, further, that intercompany Investments incurred in the ordinary course of business in connection with the cash management operations of the Covenant Parties and their Restricted
Subsidiaries shall not be included in calculating the limitation in this paragraph at any time; and 
 (t)
Investments arising as a result of Permitted Receivables Financings. 
 Section 7.03 Indebtedness. 

None of the Covenant Parties or any of their Restricted Subsidiaries shall directly or indirectly, create, incur, assume or suffer to
exist any Indebtedness, except: 
 (a) Indebtedness of any Loan Party under the Loan Documents or any
refinancings thereof; 
  

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 (b) Indebtedness (i) outstanding on the date hereof and listed on
Schedule 7.03(b) and any refinancing thereof and, until the first Business Day following the Pushdown Date, the Outstanding Indebtedness and (ii) intercompany Indebtedness outstanding on the date hereof evidenced by an Intercompany Note and any
refinancing thereof evidenced by an Intercompany Note; 
 (c) Guarantees by any Covenant Party and any Restricted
Subsidiary in respect of Indebtedness of any Covenant Party or any Restricted Subsidiary of a Covenant Party otherwise permitted hereunder; provided that (A) no Guarantee of any Senior Subordinated Debt, Senior Unsecured Debt or Junior
Financing shall be permitted unless such guaranteeing party shall have also provided a Guarantee of the Obligations on the terms set forth herein and (B) if the Indebtedness being Guaranteed is subordinated to the Obligations, such Guarantee
shall be subordinated to the Guarantee of the Obligations on terms at least as favorable to the Lenders as those contained in the subordination of such Indebtedness; 

(d) Indebtedness of a Covenant Party or any Restricted Subsidiary owing to any Loan Party or any other Restricted
Subsidiary (or issued or transferred to any direct or indirect parent of a Loan Party which is substantially contemporaneously transferred to a Loan Party or any Restricted Subsidiary of a Loan Party) to the extent constituting an Investment
permitted by Section 7.02; provided that all such Indebtedness shall be evidenced by an Intercompany Note; 

(e) (i) Attributable Indebtedness and other Indebtedness (including Capitalized Leases) financing an acquisition, lease or
improvement of a fixed or capital asset incurred by a Covenant Party or any Restricted Subsidiary prior to or within 270 days after the acquisition, lease or improvement of the applicable asset, (ii) Attributable Indebtedness arising out of
sale-leaseback transactions permitted by Section 7.05(f) and (iii) any Permitted Refinancing of any Indebtedness set forth in the immediately preceding clauses (i) and (ii); 

(f) Indebtedness in respect of Swap Contracts designed to hedge against interest rates, foreign exchange rates or
commodities pricing risks incurred in the ordinary course of business and not for speculative purposes; 
 (g)
(i) Indebtedness of any Covenant Party or any Restricted Subsidiary (A) assumed in connection with any Permitted Acquisition; provided that such Indebtedness is not incurred in contemplation of such Permitted Acquisition, or
(B) incurred to finance a Permitted Acquisition and (ii) any Permitted Refinancing of the foregoing; provided, in each case that such Indebtedness and all Indebtedness resulting from any Permitted Refinancing thereof (v) is
unsecured or is subordinated to the Obligations on terms no 
  

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less favorable to the Lenders than the subordination terms set forth in the Senior Subordinated Debt Documentation as of the Pushdown Date, (w) both immediately prior and after giving effect
thereto, (1) no Default shall exist or result therefrom and (2) the Covenant Parties and their Restricted Subsidiaries will be in Pro Forma Compliance with the covenants set forth in Section 7.11, (x) matures after, and does not
require any scheduled amortization or other scheduled payments of principal prior to, the Maturity Date of the Term Loans (it being understood that such Indebtedness may have mandatory prepayment, repurchase or redemption provisions satisfying the
requirement of clause (y) hereof), (y) has terms and conditions (other than interest rate, redemption premiums and subordination terms), taken as a whole, that are not materially less favorable to the Covenant Parties as the terms and
conditions of the Senior Subordinated Debt; provided that a certificate of a Responsible Officer delivered to the Administrative Agent at least five Business Days prior to the incurrence of such Indebtedness, together with a reasonably
detailed description of the material terms and conditions of such Indebtedness or drafts of the documentation relating thereto, stating that Nielsen has determined in good faith that such terms and conditions satisfy the foregoing requirement shall
be conclusive evidence that such terms and conditions satisfy the foregoing requirement unless the Administrative Agent notifies the Borrowers within such five Business Day period that it disagrees with such determination (including a reasonable
description of the basis upon which it disagrees) and (z) with respect to such Indebtedness described in the immediately preceding clause (B), is incurred by a Loan Party; 

(h) Indebtedness representing deferred compensation to employees of any Covenant Party or any of its Restricted
Subsidiaries incurred in the ordinary course of business; 
 (i) Indebtedness consisting of promissory notes
issued by any Covenant Party or any of its Restricted Subsidiaries to current or former officers, directors and employees, their respective estates, spouses or former spouses to finance the purchase or redemption of Equity Interests of VNUHF or any
direct or indirect parent of VNUHF permitted by Section 7.06; 
 (j) Indebtedness incurred by any Covenant
Party or any of its Restricted Subsidiaries in a Permitted Acquisition, any other Investment expressly permitted hereunder or any Disposition constituting indemnification obligations or obligations in respect of purchase price or other similar
adjustments; 
 (k) Indebtedness consisting of obligations of any Covenant Party or any of its Restricted
Subsidiaries under deferred compensation or other similar arrangements incurred by such Person in connection with the Transaction and Permitted Acquisitions or any other Investment expressly permitted hereunder; 

 

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 (l) Cash Management Obligations and other Indebtedness in respect of netting
services, overdraft protections and similar arrangements in each case in connection with deposit accounts; 
 (m)
Indebtedness of any Covenant Party or any of its Restricted Subsidiaries, in an aggregate principal amount that at the time of, and after giving effect to, the incurrence thereof, would not exceed $400,000,000; 

(n) Indebtedness consisting of (a) the financing of insurance premiums or (b) take-or-pay obligations contained
in supply arrangements, in each case, in the ordinary course of business; 
 (o) Indebtedness incurred by any
Covenant Party or any of its Restricted Subsidiaries in respect of letters of credit, bank guarantees, bankers’ acceptances or similar instruments issued or created in the ordinary course of business, including in respect of workers
compensation claims, health, disability or other employee benefits or property, casualty or liability insurance or self-insurance or other Indebtedness with respect to reimbursement-type obligations regarding workers compensation claims;
provided that any reimbursement obligations in respect thereof are reimbursed within 30 days following the incurrence thereof; 

(p) obligations in respect of performance, bid, appeal and surety bonds and performance and completion guarantees and
similar obligations provided by any Covenant Party or any of its Restricted Subsidiaries or obligations in respect of letters of credit, bank guarantees or similar instruments related thereto, in each case in the ordinary course of business or
consistent with past practice; 
 (q) Indebtedness constituting the Senior Subordinated Debt and/or the Senior
Unsecured Debt; 
 (r) Indebtedness supported by a Letter of Credit, in a principal amount not to exceed the face
amount of such Letter of Credit; 
 (s) Indebtedness of non-Guarantor Subsidiaries incurred in the ordinary
course of business on ordinary business terms in an aggregate amount not to exceed $75,000,000 as of the end of the fiscal quarter immediately prior to the date of such incurrence for which financial statements have been delivered pursuant to
Section 6.01; 
 (t) Indebtedness of the Covenant Parties or the Restricted Subsidiaries (i) assumed in
connection with any Permitted Acquisition or (ii) incurred to finance a Permitted Acquisition, in each case, that is secured only by the assets or business acquired in the applicable Permitted Acquisition (including any acquired Equity
Interests of a Person and including, for the avoidance of doubt, the assets owned by such Person) and so long as both immediately prior and after giving effect thereto, (A) no Default shall

  

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exist or result therefrom, (B) the Company and the Restricted Subsidiaries will be in Pro Forma Compliance with the covenants set forth in Section 7.11, and (C) the aggregate
principal amount of such Indebtedness and all Indebtedness resulting from any Permitted Refinancing thereof at any time outstanding pursuant to this paragraph (t) does not exceed $200,000,000; 

(u) Indebtedness in connection with a Permitted Receivables Financing; and 

(v) all premiums (if any), interest (including post-petition interest), fees, expenses, charges and additional or
contingent interest on obligations described in clauses (a) through (u) above. 
 Section 7.04 Fundamental
Changes. 
 None of the Covenant Parties or any of their Restricted Subsidiaries shall merge, dissolve, liquidate,
consolidate with or into another Person, or Dispose of (whether in one transaction or in a series of transactions) all or substantially all of its assets (whether now owned or hereafter acquired) to or in favor of any Person (other than as part of
the Transaction), except that: 
 (a) any Restricted Subsidiary (other than a Borrower) may merge with
(i) any Borrower (including a merger, the purpose of which is to reorganize such Borrower into a new jurisdiction); provided that such Borrower shall be the continuing or surviving Person or (ii) any Covenant Party or one or more
other Restricted Subsidiaries; provided that when any Person that is a Loan Party is merging with a Restricted Subsidiary, a Loan Party shall be the continuing or surviving Person; 

(b) (i) any Subsidiary that is not a Loan Party may merge or consolidate with or into any other Subsidiary that is not a
Loan Party and (ii) any Subsidiary (other than a Covenant Party) may liquidate or dissolve or change its legal form if Nielsen determines in good faith that such action is in the best interest of Nielsen and its Subsidiaries and if not
materially disadvantageous to the Lenders (it being understood that in the case of any change in legal form, a Subsidiary that is a Guarantor will remain a Guarantor unless such Guarantor is otherwise permitted to cease being a Guarantor hereunder);

 (c) any Covenant Party or Restricted Subsidiary (other than a Borrower) may Dispose of all or substantially
all of its assets (upon voluntary liquidation or otherwise) to a Covenant Party or to another Restricted Subsidiary; provided that if the transferor in such a transaction is a Guarantor, then (i) the transferee must be a Guarantor or
(ii) to the extent constituting an Investment, such Investment must be a permitted Investment in or Indebtedness of a Restricted Subsidiary which is not a Loan Party in accordance with Sections 7.02 (other than Section 7.02(e)) and 7.03,
respectively; and 
  

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 (d) so long as no Default exists or would result therefrom, any Borrower may
merge with any other Person; provided that (i) such Borrower shall be the continuing or surviving corporation or (ii) if the Person formed by or surviving any such merger or consolidation is not such Borrower (any such Person, the
“Successor Company”), (A) the Successor Company shall be an entity organized or existing under the laws of the United States, any state thereof, the District of Columbia or any territory thereof (or, in the case of the Dutch
Borrower, an entity organized or existing under the laws of The Netherlands), (B) the Successor Company shall expressly assume all the obligations of such Borrower under this Agreement and the other Loan Documents to which such Borrower is a
party pursuant to a supplement hereto or thereto in form reasonably satisfactory to the Administrative Agent (C) each Guarantor, unless it is the other party to such merger or consolidation, shall have confirmed that its Guarantee shall apply
to the Successor Company’s obligations under the Loan Documents, (D) each Guarantor, unless it is the other party to such merger or consolidation, shall have by a supplement to the Security Agreement and other applicable Collateral
Documents confirmed that its obligations thereunder shall apply to the Successor Company’s obligations under the Loan Documents, (E) each mortgagor of a mortgaged property, unless it is the other party to such merger or consolidation,
shall have by an amendment to or restatement of the applicable Mortgage confirmed that its obligations thereunder shall apply to the Successor Company’s obligations under the Loan Documents, and (F) such Borrower shall have delivered to
the Administrative Agent an officer’s certificate and an opinion of counsel, each stating that such merger or consolidation and such supplement to this Agreement or any Collateral Document comply with this Agreement; provided, further,
that if the foregoing are satisfied, the Successor Company will succeed to, and be substituted for, such Borrower under this Agreement; and 

(e) so long as no Default exists or would result therefrom, any Covenant Party or any Restricted Subsidiary (other than a
Borrower) may merge with any other Person in order to effect an Investment permitted pursuant to Section 7.02; provided that the continuing or surviving Person shall be a Covenant Party or a Restricted Subsidiary, which together with
each of its Restricted Subsidiaries, shall have complied with the requirements of Section 6.11; and 
 (f)
so long as no Default exists or would result therefrom, a merger, dissolution, liquidation, consolidation or Disposition, the purpose of which is to effect a Disposition permitted pursuant to Section 7.05. 

Section 7.05 Dispositions. 

None of the Covenant Parties or any of their Restricted Subsidiaries shall, directly or indirectly, make any Disposition or enter into any
agreement to make any Disposition (other than as part of or in connection with the Transaction), except: 
 (a)
Dispositions of obsolete or worn out property, whether now owned or hereafter acquired, in the ordinary course of business and Dispositions of property no longer used or useful in the conduct of the business of any Covenant Party or any of its
Restricted Subsidiaries; 
  

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 (b) Dispositions of inventory and immaterial assets in the ordinary course
of business; 
 (c) Dispositions of property to the extent that (i) such property is exchanged for credit
against the purchase price of similar replacement property or (ii) the proceeds of such Disposition are promptly applied to the purchase price of such replacement property; 

(d) Dispositions of property to any Covenant Party or any Restricted Subsidiary; provided that if the transferor of
such property is a Loan Party, (i) the transferee thereof must be a Loan Party or (ii) if such transaction constitutes an Investment, such transaction is permitted under Section 7.02; 

(e) Dispositions permitted by Sections 7.04 and 7.06 and Liens permitted by Section 7.01; 

(f) Dispositions of property pursuant to sale-leaseback transactions; provided that (i) with respect to such
property owned by any Covenant Party or any of its Restricted Subsidiaries on the Closing Date, the fair market value of all property so Disposed of after the Closing Date shall not exceed $150,000,000 and (ii) with respect to such property
acquired by any Covenant Party or any of its Restricted Subsidiaries after the Closing Date, the applicable sale-leaseback transaction occurs within two hundred and seventy (270) days after the acquisition or construction (as applicable) of
such property; 
 (g) Dispositions of Cash Equivalents; 

(h) leases, subleases, licenses or sublicenses (including the provision of software under an open source license), in each
case in the ordinary course of business and which do not materially interfere with the business of any Covenant Party or any of its Restricted Subsidiaries; 

(i) transfers of property subject to Casualty Events; 

(j) Dispositions of property not otherwise permitted under this Section 7.05; provided that (i) at the
time of such Disposition (other than any such Disposition made pursuant to a legally binding commitment entered into at a time when no Default exists), no Default shall exist or would result from such Disposition and (ii) with respect to any
Disposition pursuant to this clause (j) for a purchase price in excess of $25,000,000, any 
  

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Covenant Party or any of its Restricted Subsidiaries shall receive not less than 75% of such consideration in the form of cash or Cash Equivalents (in each case, free and clear of all Liens at
the time received, other than nonconsensual Liens permitted by Section 7.01 and Liens permitted by Section 7.01(f),(k),(p),(q) and clauses (i) and (ii) of Section 7.01(r)); provided, however, that for the purposes of
this clause (ii), (A) any liabilities (as shown on the Company’s most recent balance sheet provided hereunder or in the footnotes thereto) of such Covenant Party or such Restricted Subsidiary, other than liabilities that are by their terms
subordinated to the payment in cash of the Obligations, that are assumed by the transferee with respect to the applicable Disposition and for which the Covenant Parties and all of their Restricted Subsidiaries shall have been validly released by all
applicable creditors in writing, (B) any securities received by such Covenant Party or the applicable Restricted Subsidiary from such transferee that are converted by such Covenant Party or such Restricted Subsidiary into cash (to the extent of
the cash received) within 180 days following the closing of the applicable Disposition and (C) any Designated Non-Cash Consideration received by the Covenant Parties or such Restricted Subsidiary in respect of such Disposition having an
aggregate fair market value, taken together with all other Designated Non-Cash Consideration received pursuant to this clause (C) that is at that time outstanding, not in excess of 2.5% of the Total Assets of the Covenant Parties and the
Restricted Subsidiaries at the time of the receipt of such Designated Non-Cash Consideration, with the fair market value of each item of Designated Non-Cash Consideration being measured at the time received and without giving effect to subsequent
changes in value, shall be deemed to be cash; 
 (k) Dispositions listed on Schedule 7.05(k); 

(l) the direct or indirect Disposition of any Equity Interests in, or any property or assets of, BME; 

(m) Dispositions of Receivables Assets in connection with any Permitted Receivables Financing; 

(n) any swap of assets in exchange for services or other assets in the ordinary course of business of comparable or
greater value or usefulness to the business of the Company and its Subsidiaries as a whole, as determined in good faith by the management of Nielsen; 

(o) Dispositions of Investments in joint ventures to the extent required by, or made pursuant to customary buy/sell
arrangements between, the joint venture parties set forth in joint venture arrangements and similar binding arrangements; and 

(p) Dispositions among the Covenant Parties and their Restricted Subsidiaries consisting of the termination, forgiveness,
contribution or other disposition of any intercompany note (or replacement thereof) existing on the Closing Date or put in place in connection with the Transaction; provided that if the transferor of such property or the

  

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foregivor of a debt is a Loan Party, (i) the transferee or foregivee thereof must be a Loan Party or (ii) if such transaction constitutes an Investment, such transaction is permitted
under Section 7.02; 
 provided that any Disposition of any property pursuant to this Section 7.05 (except pursuant to Sections
7.05(e) and (i) and except for Dispositions from a Loan Party to any other Loan Party) shall be for no less than the fair market value of such property at the time of such Disposition. To the extent any Collateral is Disposed of as expressly
permitted by this Section 7.05 to any Person other than a Loan Party, such Collateral shall be sold free and clear of the Liens created by the Loan Documents, and the Administrative Agent or the Collateral Agent, as applicable, shall be
authorized to take any actions deemed appropriate in order to effect the foregoing. 
 Section 7.06 Restricted
Payments. 
 None of the Covenant Parties shall, nor shall any Covenant Party permit any of its Restricted Subsidiaries to,
directly or indirectly, declare or make, directly or indirectly, any Restricted Payment, except: 
 (a) each
Restricted Subsidiary may make Restricted Payments to any Covenant Party, and other Restricted Subsidiaries of any Covenant Parties (and, in the case of a Restricted Payment by a non-wholly owned Restricted Subsidiary, to any Covenant Party and any
other Restricted Subsidiary and to each other owner of Equity Interests of such Restricted Subsidiary based on their relative ownership interests of the relevant class of Equity Interests); 

(b) any Covenant Party and each Restricted Subsidiary may declare and make dividend payments or other Restricted Payments
payable solely in the Equity Interests (other than Disqualified Equity Interests not otherwise permitted by Section 7.03) of such Person; 

(c) any Restricted Payments as part of or in connection with the Transaction (or the unwinding of any intercompany
transaction put in place prior to the Closing Date or as part of or in connection with the Transaction); 
 (d)
so long as no Default shall have occurred and be continuing or would result therefrom, from and after the date Nielsen delivers an irrevocable written notice to the Administrative Agent stating that Restricted Payments will be made to fund cash
interest payments required to be made by the Company (the “Company Restricted Payments Election”), such Restricted Payments may be made; 

(e) to the extent constituting Restricted Payments, any Covenant Party and its Restricted Subsidiaries may enter into and
consummate transactions expressly permitted by any provision of Section 7.04 or 7.08 other than Section 7.08(f) or 7.08(l); 
  

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 (f) repurchases of Equity Interests in any Covenant Party or any Restricted
Subsidiary of a Covenant Party deemed to occur upon exercise of stock options or warrants if such Equity Interests represent a portion of the exercise price of such options or warrants; 

(g) each of the Covenant Parties may pay (or make Restricted Payments to allow the Company or any other direct or indirect
parent of the Covenant Parties to pay) for the repurchase, retirement or other acquisition or retirement for value of Equity Interests of such Covenant Party (or of the Company or any other such parent of such Covenant Party) by any future, present
or former employee or director of such Covenant Party (or the Company or any other direct or indirect parent of such Covenant Party) or any of its Subsidiaries pursuant to any employee or director equity plan, employee or director stock option plan
or any other employee or director benefit plan or any agreement (including any stock subscription or shareholder agreement) with any employee or director of such Covenant Party (or the Company or any other direct or indirect parent of such Covenant
Party) or any of its Restricted Subsidiaries; 
 (h) the Covenant Parties may make Restricted Payments in an
aggregate amount equal to (x) $250,000,000, plus, if the Total Leverage Ratio calculated on a Pro Forma Basis is less than or equal to 7.00 to 1.00, (y) the portion, if any, of the Cumulative Credit on such date that Nielsen elects
to apply to this paragraph, such election to be specified in a written notice of a Responsible Officer of Nielsen calculating in reasonable detail the amount of Cumulative Credit immediately prior to such election and the amount thereof elected to
be so applied; provided, that with respect to any Restricted Payment made pursuant to clause (y) above, no Default has occurred and is continuing or would result therefrom; 

(i) the Covenant Parties and the Restricted Subsidiaries may make Restricted Payments to the Company or any other direct
or indirect parent of the Covenant Parties: 
 (i) to pay its operating expenses incurred in the ordinary course
of business and other corporate overhead costs and expenses (including administrative, legal, accounting and similar expenses provided by third parties), which are reasonable and customary and incurred in the ordinary course of business and
attributable to the ownership or operations of the Covenant Parties and their Restricted Subsidiaries so long as allocable to such entity in accordance with GAAP, Transaction Expenses and any reasonable and customary indemnification claims made by
directors or officers of such parent attributable to the ownership or operations of the Covenant Parties and their Restricted Subsidiaries; 
  

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 (ii) the proceeds of which shall be used by such parent to pay franchise
taxes and other fees, taxes and expenses required to maintain its (or any of its direct or indirect parents’) corporate existence; 

(iii) to pay federal, foreign, state and local income taxes; provided that, for each fiscal year, the amount of
such payments made in respect of such fiscal year shall not exceed the amount that the Company and the Restricted Subsidiaries would be required to pay in respect of federal, foreign, state and local income taxes if such entities were corporations
paying taxes separately from any parent entity at the highest combined applicable federal, foreign, state and local tax rate for such fiscal year (it being understood and agreed that if any Covenant Party or Restricted Subsidiary pays any such
federal, foreign, state or local income taxes directly to such taxing authority, that a Restricted Payment in duplication of such amount shall not be permitted to be made pursuant to this clause (iii)); 

(iv) to finance any Investment that would be permitted to be made pursuant to Section 7.02 if such parent were
subject to such section; provided that (A) such Restricted Payment shall be made substantially concurrently with the closing of such Investment and (B) such parent shall, immediately following the closing thereof, cause (1) all
property acquired (whether assets or Equity Interests) to be contributed to the Covenant Parties or the Restricted Subsidiaries or (2) the merger (to the extent permitted in Section 7.04) of the Person formed or acquired into the Company
or its Restricted Subsidiaries in order to consummate such Permitted Acquisition or Investment, in each case, in accordance with the requirements of Section 6.11; 

(v) the proceeds of which shall be used by such parent to pay fees and expenses (other than to Affiliates) related to any
unsuccessful equity or debt offering or to any merger or acquisition transaction permitted by this Agreement; 

(vi) the proceeds of which shall be used to repurchase, redeem, retire or otherwise acquire the 7% preference shares of
the Company in existence on the Closing Date (at a per share price of no more than the face amount of such shares); 

(j) any Restricted Payment of the proceeds of Indebtedness incurred to refinance Indebtedness outstanding pursuant to
Section 7.03(b)(i) and to pay accrued and unpaid interest, premium, fee and expenses related thereto; 
 (k)
after a Qualified IPO, (i) any Restricted Payment to the Company or any other direct or indirect parent of the Covenant Parties to pay listing fees and other costs and expenses attributable to being a publicly traded company which are
reasonable and customary and (ii) Restricted Payments of up to 6% per annum of the net proceeds received by (or contributed to) the Covenant Parties and their Restricted Subsidiaries from such Qualified IPO; and 

 

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 (l) the non-cash forgiveness, cancellation, termination or disposition of
the Transactions Intercompany Obligations. 
 Section 7.07 Change in Nature of Business. 

None of Covenant Parties shall, nor shall they permit any of their Restricted Subsidiaries to, directly or indirectly, (a) engage in
any material line of business substantially different from those lines of business conducted by any such Covenant Party or Restricted Subsidiary on the date hereof or any business reasonably related or ancillary thereto and (b) except in the
case of a Special Purpose Receivables Subsidiary, enter into any Permitted Receivables Financings. 
 Section 7.08
Transactions with Affiliates. 
 None of the Covenant Parties shall, nor shall they permit any of their Restricted
Subsidiaries to, directly or indirectly, enter into any transaction of any kind with any Affiliate of a Covenant Party, whether or not in the ordinary course of business, other than (a) transactions among any Covenant Party and its Restricted
Subsidiaries or any entity that becomes a Restricted Subsidiary as a result of such transaction, (b) on terms substantially as favorable to such Covenant Party or such Restricted Subsidiary as would be obtainable by such Covenant Party or such
Restricted Subsidiary at the time in a comparable arm’s-length transaction with a Person other than an Affiliate, (c) as part of or in connection with the Transaction, (d) the issuance of Equity Interests to the management of a
Covenant Party or any of its Restricted Subsidiaries in connection with the Transaction, (e) the payment of management, transaction and monitoring fees in an aggregate amount not to exceed the amounts permitted to be paid pursuant to the
Sponsor Management Agreements as in effect on the date hereof and related indemnities and reasonable expenses, (f) equity issuances, repurchases, retirements or other acquisitions or retirements of Equity Interests by the Covenant Parties
permitted under Section 7.06, (g) loans and other transactions by any Covenant Party and its Restricted Subsidiaries to the extent permitted under this Article VII, (h) employment and severance arrangements between any Covenant Party
and its Restricted Subsidiaries and their respective officers and employees in the ordinary course of business, (i) payments by any Covenant Party (and any direct or indirect parent thereof) pursuant to the tax sharing agreements among such
Covenant Party (and any such parent thereof) and the Restricted Subsidiaries on customary terms to the extent attributable to the ownership or operation of such Covenant Party and such Restricted Subsidiaries, (j) the payment of customary fees
and reasonable out of pocket costs to, and indemnities provided on behalf of, directors, officers and employees of any Covenant Party and its Restricted Subsidiaries in the ordinary course of business to the extent attributable to the ownership or
operation of such Covenant Party and its Restricted Subsidiaries, (k) transactions pursuant to agreements in existence on the Closing Date and set forth on Schedule 7.08 or any amendment thereto to the extent such an amendment is not adverse to
the Lenders in any material respect, (l) dividends, 
  

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redemptions and repurchases permitted under Section 7.06, (m) transactions in connection with a Permitted Receivables Financing, and (n) customary payments by any Covenant Party
and any of its Restricted Subsidiaries to Valcon or the Sponsors made for any financial advisory, financing, underwriting or placement services or in respect of other investment banking activities (including in connection with acquisitions or
divestitures), which payments are approved by the majority of the members of the board of directors or a majority of the disinterested members of the board of directors of a Covenant Party, in good faith. 

Section 7.09 Burdensome Agreements. 

None of the Covenant Parties shall, nor shall they permit any of their Restricted Subsidiaries to, enter into or permit to exist any
Contractual Obligation (other than this Agreement or any other Loan Document) that limits the ability of (a) any Restricted Subsidiary of the Covenant Parties that is not a Guarantor to make Restricted Payments to any Borrower or any Guarantor
or (b) any Loan Party to create, incur, assume or suffer to exist Liens on property of such Person for the benefit of the Lenders with respect to the Facilities and the Obligations or under the Loan Documents; provided that the foregoing
clauses (a) and (b) shall not apply to Contractual Obligations which (i)(x) exist on the date hereof and (to the extent not otherwise permitted by this Section 7.09) are listed on Schedule 7.09 hereto and (y) to the extent
Contractual Obligations permitted by clause (x) are set forth in an agreement evidencing Indebtedness, are set forth in any agreement evidencing any permitted renewal, extension or refinancing of such Indebtedness so long as such renewal,
extension or refinancing does not expand the scope of such Contractual Obligation, (ii) are binding on a Restricted Subsidiary at the time such Restricted Subsidiary first becomes a Restricted Subsidiary of the Covenant Parties, so long as such
Contractual Obligations were not entered into solely in contemplation of such Person becoming a Restricted Subsidiary of the Covenant Parties; provided further that this clause (ii) shall not apply to Contractual Obligations that are
binding on a Person that becomes a Restricted Subsidiary pursuant to Section 6.14, (iii) represent Indebtedness of a Restricted Subsidiary of the Covenant Parties which is not a Loan Party which is permitted by Section 7.03,
(iv) arise in connection with any Disposition permitted by Section 7.04 or 7.05 and relate solely to the assets or Person subject to such Disposition, (v) are customary provisions in joint venture agreements and other similar
agreements applicable to joint ventures permitted under Section 7.02 and applicable solely to such joint venture entered into in the ordinary course of business, (vi) are negative pledges and restrictions on Liens in favor of any holder of
Indebtedness permitted under Section 7.03 but solely to the extent any negative pledge relates to the property financed by such Indebtedness (and excluding in any event any Indebtedness constituting any Junior Financing), (vii) are
customary restrictions on leases, subleases, licenses or asset sale agreements otherwise permitted hereby so long as such restrictions relate to the assets subject thereto, (viii) comprise restrictions imposed by any agreement relating to
secured Indebtedness permitted pursuant to Section 7.03(e) to the extent that such restrictions apply only to the property or assets securing such Indebtedness, (ix) are customary provisions restricting subletting or assignment of any
lease governing a leasehold interest of the Covenant Parties or any Restricted Subsidiary, (x) are customary provisions restricting assignment of any agreement 

 

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entered into in the ordinary course of business, (xi) are contained in any Permitted Receivables Document with respect to any Special Purpose Receivables Subsidiary, and (xii) are
restrictions on cash or other deposits imposed by customers under contracts entered into in the ordinary course of business. 

Section 7.10 Use of Proceeds. 

No Borrower shall use the proceeds of any Credit Extension, whether directly or indirectly, in any manner other than as follows:

 (a) on or after the Pushdown Date, the proceeds of the Term Loans will be used, directly or indirectly, to repay Outstanding
Indebtedness and Existing Indebtedness; 
 (b) on the Pushdown Date, the proceeds of the Term Loans will be used, directly or
indirectly, to repay the intercompany notes payable from VNU, Inc. and ACN; 
 (c) the proceeds of the Revolving Credit Loans
will be used for working capital and other general corporate purposes, including, after the Pushdown Date, to finance Permitted Acquisitions and other Investments and to finance the purchase or repayment of the Oldsmar Leases; 

(d) Letters of Credit will be used for general corporate purposes; and 

(e) for any other purpose contemplated to otherwise fund the Transaction. 

Section 7.11 Financial Covenants. 

(a) Total Leverage Ratio. The Covenant Parties shall not permit the Total Leverage Ratio as of the last day of any Test Period
ending during any period set forth in the table below to be greater than the ratio set forth below opposite the last day of such Test Period: 
  

			
	 Test Period
	  	Total
Leverage Ratio
	 July 1, 2007        -        December 31,
2007
	  	10.0 to 1.0
	 January 1, 2008  -        September 30, 2008
	  	9.50 to 1.0
	 October 1, 2008  -        September 30, 2009
	  	8.75 to 1.0
	 October 1, 2009  -        September 30, 2010
	  	8.00 to 1.0
	 October 1, 2010  -        September 30, 2011
	  	7.50 to 1.0
	 October 1, 2011  -        September 30, 2012
	  	7.00 to 1.0
	 October 1, 2012 and thereafter
	  	6.25 to 1.0

  

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 (b) Interest Coverage Ratio. The Covenant Parties shall not permit the Interest
Coverage Ratio as of the last day of any Test Period ending during any period set forth in the table below to be less than the ratio set forth below opposite the last day of such Test Period: 

 

			
	 Test Period
	  	Interest Coverage
Ratio
	 July 1, 2007        -        December 31,
2007
	  	1.25 to 1.0
	 January 1, 2008  -        September 30, 2008
	  	1.35 to 1.0
	 October 1, 2008  -        September 30, 2009
	  	1.50 to 1.0
	 October 1, 2009  -        September 30, 2010
	  	1.65 to 1.0
	 October 1, 2010  -        September 30, 2011
	  	1.75 to 1.0
	 October 1, 2011  -        September 30, 2012
	  	1.60 to 1.0
	 October 1, 2012 and thereafter
	  	1.50 to 1.0

 Section 7.12
Accounting Changes. 
 The Covenant Parties shall not make any change in their fiscal year (other than in connection with
a change in accounting practices pursuant to Section 6.01); provided, however, that the Covenant Parties may, upon written notice to the Administrative Agent, change their fiscal year to any other fiscal year reasonably acceptable to the
Administrative Agent, in which case, Nielsen and the Administrative Agent will, and are hereby authorized by the Lenders to, make any adjustments to this Agreement that are necessary to reflect such change in fiscal year. 

Section 7.13 Prepayments, Etc. of Indebtedness. 

(a) None of the Covenant Parties shall, nor shall they permit any of their Restricted Subsidiaries to, directly or indirectly, prepay,
redeem, purchase, defease or otherwise satisfy prior to the scheduled maturity thereof in any manner (it being understood that payments of regularly scheduled interest shall be permitted) the Senior Subordinated Debt, any subordinated Indebtedness
incurred under Section 7.03(g) or any other Indebtedness that is required to be subordinated to the Obligations pursuant to the terms of the Loan Documents, but excluding any Existing Indebtedness or Outstanding Indebtedness (collectively,
“Junior Financing”) or make any payment in violation of any subordination terms of any Junior Financing Documentation, except (i) the refinancing thereof with the Net Proceeds of any Indebtedness (to the extent such
Indebtedness constitutes a Permitted Refinancing and, if such Indebtedness was originally incurred under Section 7.03(g), is permitted pursuant to Section 7.03(g)), 

 

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to the extent not required to prepay any Loans pursuant to Section 2.05(b), (ii) the conversion of any Junior Financing to Equity Interests (other than Disqualified Equity Interests) of
the Company or any of its direct or indirect parents, (iii) the prepayment of Indebtedness of any Covenant Party or any Restricted Subsidiary of a Covenant Party to the extent permitted by the Collateral Documents, (iv) any payments in
respect of Senior Subordinated Debt constituting bridge loans with the proceeds of any other Junior Financing and (v) prepayments, redemptions, purchases, defeasances and other payments in respect of Junior Financings prior to their scheduled
maturity in an aggregate amount not to exceed $250,000,000 plus, if the Total Leverage Ratio calculated on a Pro Forma Basis is less than or equal to 7.00 to 1.00, the portion, if any, of the Cumulative Credit on such date that Nielsen elects
to apply to this paragraph, such election to be specified in a written notice of a Responsible Officer of Nielsen calculating in reasonable detail the amount of Cumulative Credit immediately prior to such election and the amount thereof elected to
be so applied. 
 (b) None of the Covenant Parties shall, nor shall they permit any of their Restricted Subsidiaries to,
directly or indirectly, amend, modify or change in any manner materially adverse to the interests of the Lenders any term or condition of any Junior Financing Documentation without the consent of the Administrative Agent (which consent shall not be
unreasonably withheld). 
 Section 7.14 Permitted Activities. 

With respect to Covenant Parties and their Restricted Subsidiaries, engage (directly or indirectly) in any business other than those
businesses in which Covenant Parties and their Restricted Subsidiaries are engaged on the Closing Date (or which are substantially related or ancillary thereto or are reasonable extensions thereof). 

ARTICLE VIII. 

Events Of Default and Remedies 

Section 8.01 Events of Default. 

Any of the following shall constitute an event of default (an “Event of Default”), subject to Section 8.02(b):

 (a) Non-Payment. Any Loan Party fails to pay (i) when and as required to be paid herein, any
amount of principal of any Loan, or (ii) within five (5) Business Days after the same becomes due, any interest on any Loan or any other amount payable hereunder or with respect to any other Loan Document; or 

(b) Specific Covenants. Any Borrower fails to perform or observe any term, covenant or agreement contained in any
of Sections 6.03(a) or 6.05(a) (solely with respect to the Borrowers) or Article VII; provided that the covenants in Section 7.11 are subject to cure pursuant to Section 8.05; or 

 

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 (c) Other Defaults. Any Loan Party fails to perform or observe any
other covenant or agreement (not specified in Section 8.01(a) or (b) above) contained in any Loan Document on its part to be performed or observed and such failure continues for thirty (30) days after notice thereof by the
Administrative Agent to the Borrowers; or 
 (d) Representations and Warranties. Any representation,
warranty, certification or statement of fact made or deemed made by or on behalf of any Borrower or any other Loan Party herein, in any other Loan Document, or in any document required to be delivered in connection herewith or therewith shall be
incorrect or misleading in any material respect when made or deemed made; provided that no Event of Default shall occur under this paragraph (d) by reason of any representation set out in Section 5.20 being untrue in any material
respect as a result of any applicable Lender’s representation under Section 10.22 as to its status as a PMP being untrue (but without prejudice to the rights of the Agents and the Lenders under this Agreement other than under this
paragraph (d) or under applicable Law and without prejudice to any other Event of Default which may occur by reason of any representation set out in Section 10.22 being untrue in any material respect or otherwise by reason of a Lender not
being a PMP); or 
 (e) Cross-Default. Any Loan Party or any Restricted Subsidiary (A) fails to make
any payment beyond the applicable grace period with respect thereto, if any (whether by scheduled maturity, required prepayment, acceleration, demand, or otherwise) in respect of any Indebtedness (other than Indebtedness hereunder) having an
aggregate principal amount of not less than the Threshold Amount, or (B) fails to observe or perform any other agreement or condition relating to any such Indebtedness, or any other event occurs (other than, with respect to Indebtedness
consisting of Swap Contracts, termination events or equivalent events pursuant to the terms of such Swap Contracts), the effect of which default or other event is to cause, or to permit the holder or holders of such Indebtedness (or a trustee or
agent on behalf of such holder or holders or beneficiary or beneficiaries) to cause, with the giving of notice if required, such Indebtedness to become due or to be repurchased, prepaid, defeased or redeemed (automatically or otherwise), or an offer
to repurchase, prepay, defease or redeem such Indebtedness to be made, prior to its stated maturity; provided that this clause (e)(B) shall not apply to secured Indebtedness that becomes due as a result of the voluntary sale or transfer of
the property or assets securing such Indebtedness, if such sale or transfer is permitted hereunder and under the documents providing for such Indebtedness; provided, further that for the first 270 days after the Pushdown Date this clause
(e) shall not apply to any default or event of default under the Oldsmar Leases that occurs in connection with the Transaction; or 

(f) Insolvency Proceedings, Etc. Any Loan Party or any Restricted Subsidiary institutes or consents to the
institution of any proceeding under any Debtor Relief Law, or makes an assignment for the benefit of creditors; or applies for or consents 

 

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to the appointment of any receiver, trustee, custodian, conservator, liquidator, rehabilitator, administrator, administrative receiver or similar officer for it or for all or any material part of
its property; or any receiver, trustee, custodian, conservator, liquidator, rehabilitator, administrator, administrative receiver or similar officer is appointed without the application or consent of such Person and the appointment continues
undischarged or unstayed for sixty (60) calendar days; or any proceeding under any Debtor Relief Law relating to any such Person or to all or any material part of its property is instituted without the consent of such Person and continues
undismissed or unstayed for sixty (60) calendar days, or an order for relief is entered in any such proceeding; or 

(g) Inability to Pay Debts; Attachment. (i) Any Loan Party or any Restricted Subsidiary becomes unable or
admits in writing its inability or fails generally to pay its debts in excess of the Threshold Amount as they become due, or (ii) any writ or warrant of attachment or execution or similar process is issued or levied against all or any material
part of the property of the Borrowers and the Restricted Subsidiaries, taken as a whole, and is not released, vacated or fully bonded within sixty (60) days after its issue or levy; or 

(h) Judgments. There is entered against any Loan Party or any Restricted Subsidiary a final judgment or order for
the payment of money in an aggregate amount exceeding the Threshold Amount (to the extent not covered by independent third-party insurance as to which the insurer has been notified of such judgment or order and has not denied coverage) and such
judgment or order shall not have been satisfied, vacated, discharged or stayed or bonded pending an appeal for a period of sixty (60) consecutive days; or 

(i) Invalidity of Loan Documents. Any material provision of any Loan Document, at any time after its execution and
delivery and for any reason other than as expressly permitted hereunder or thereunder (including as a result of a transaction permitted under Section 7.04 or 7.05) or as a result of acts or omissions by the Administrative Agent or Collateral
Agent or any Lender or the satisfaction in full of all the Obligations, ceases to be in full force and effect; or any Loan Party contests in writing the validity or enforceability of any provision of any Loan Document or the validity or priority of
a Lien as required by the Collateral Documents on a material portion of the Collateral; or any Loan Party denies in writing that it has any or further liability or obligation under any Loan Document (other than as a result of repayment in full of
the Obligations and termination of the Aggregate Commitments), or purports in writing to revoke or rescind any Loan Document; or 

(j) Change of Control. There occurs any Change of Control; or 

 

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 (k) Collateral Documents. Any Collateral Document after delivery
thereof pursuant to Section 6.11 or 6.13 shall for any reason (other than pursuant to the terms thereof including as a result of a transaction not prohibited under this Agreement) cease to create a valid and perfected Lien, with the priority
required by the Collateral Documents on and security interest in any material portion of the Collateral purported to be covered thereby, subject to Liens permitted under Section 7.01, (i) except to the extent that any such loss of
perfection or priority results from the failure of the Administrative Agent or the Collateral Agent to maintain possession of certificates actually delivered to it representing securities pledged under the Collateral Documents or to file Uniform
Commercial Code continuation statements (or similar filings outside the United States) and (ii) except for any failure due to foreign Laws, rules and regulations as they relate to pledges of Equity Interests in Foreign Subsidiaries (other than
pledges made under Laws of the applicable jurisdiction of formation of such Foreign Subsidiary) and (iii) except as to Collateral consisting of real property to the extent that such losses are covered by a lender’s title insurance policy
and such insurer has not denied coverage; or 
 (l) ERISA. (i) An ERISA Event occurs with respect to
a Pension Plan or Multiemployer Plan which has resulted or could reasonably be expected to result in liability of a Loan Party or a Restricted Subsidiary under Title IV of ERISA in an aggregate amount which could reasonably be expected to result in
a Material Adverse Effect, or (ii) a Loan Party, any Restricted Subsidiary or any ERISA Affiliate fails to pay when due, after the expiration of any applicable grace period, any installment payment with respect to its withdrawal liability under
Section 4201 of ERISA under a Multiemployer Plan in an aggregate amount which could reasonably be expected to result in a Material Adverse Effect. 

Section 8.02 Remedies Upon Event of Default. 

(a) If any Event of Default occurs and is continuing, the Administrative Agent may and, at the request of the Required Lenders, shall take
any or all of the following actions: 
 (i) declare the commitment of each Lender to make Loans and any
obligation of the L/C Issuers to make L/C Credit Extensions to be terminated, whereupon such commitments and obligation shall be terminated; 

(ii) declare the unpaid principal amount of all outstanding Loans, all interest accrued and unpaid thereon, and all other
amounts owing or payable hereunder or under any other Loan Document to be immediately due and payable, without presentment, demand, protest or other notice of any kind, all of which are hereby expressly waived by the Borrowers; 

(iii) require that the Borrowers Cash Collateralize the L/C Obligations (in an amount equal to the then Outstanding Amount
thereof); and 
  

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 (iv) exercise on behalf of itself and the Lenders all rights and remedies
available to it and the Lenders under the Loan Documents or applicable Law; 
 provided that upon the occurrence of an actual or deemed
entry of an order for relief with respect to Nielsen under the Bankruptcy Code of the United States, the obligation of each Lender to make Loans and any obligation of the L/C Issuers to make L/C Credit Extensions shall automatically terminate, the
unpaid principal amount of all outstanding Loans and all interest and other amounts as aforesaid shall automatically become due and payable and the obligation of the Borrowers to Cash Collateralize the L/C Obligations as aforesaid shall
automatically become effective, in each case without further act of the Administrative Agent or any Lender. 
 (b)
Notwithstanding the foregoing, for the purpose of this Agreement, for the period from the Closing Date until the date which falls three months after the Pushdown Date (the “Clean-Up Period”), a breach of the representations and
warranties or a breach of the covenants or an Event of Default, will be deemed not to be a breach of warranty or a breach of covenant or an Event of Default (as the case may be) if it would have been (if it were not for this provision) a breach of
warranty or a breach of covenant or an Event of Default only by reason of circumstances existing at or within one month following the Pushdown Date and relating exclusively to the business or operations of the Company and its Subsidiaries (other
than Nielsen) or any of them if and for so long as the circumstances giving rise to the relevant breach of warranty or breach of covenant or Event of Default: 

(i) are capable of being cured and, if Nielsen (or following the date which is one month after the Pushdown Date, any of
the Borrowers and their respective Subsidiaries) is aware of the relevant circumstances at the time, reasonable efforts are being used to cure the same; 

(ii) have not been procured by or approved by Nielsen or other entities formed by the Sponsors (or following the date
which is one month after the Pushdown Date, any of the Borrowers and their respective Subsidiaries or such other entities formed by the Sponsors); and 

(iii) do not have a Material Adverse Effect, 

provided that if the relevant circumstances are continuing at the end of the Clean-Up Period there shall be a breach of warranty, breach of
covenant or Event of Default, as the case may be. 
 Section 8.03 Exclusion of Immaterial Subsidiaries; Certain Dutch
Matters. 
 (a) Solely for the purpose of determining whether a Default or Event of Default has occurred under clause
(f) or (g) of Section 8.01, any reference in any such clause to any Restricted Subsidiary or Loan Party shall be deemed not to include any Restricted Subsidiary affected by any event or circumstances referred to in any such clause
that did not, as of the last day of the most recent completed fiscal quarter of Nielsen, have assets with a value in excess of 

 

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5% of the consolidated total assets of the Covenant Parties and the Restricted Subsidiaries and did not, as of the four quarter period ending on the last day of such fiscal quarter, have revenues
exceeding 5% of the total revenues of the Covenant Parties and the Restricted Subsidiaries (it being agreed that all Restricted Subsidiaries affected by any event or circumstance referred to in any such clause shall be considered together, as a
single consolidated Restricted Subsidiary, for purposes of determining whether the condition specified above is satisfied). 

(b) For the avoidance of doubt, no legal proceeding or other procedure under the laws of The Netherlands shall constitute a Default or
Event of Default under clause (f) of Section 8.01, unless the following shall have also occurred under Dutch law: 

(i) bankruptcy (failissement), suspension of payments (surséance van betaling), emergency procedure
(noodregeling) or any other procedure having the effect that the entity to which it applies loses the free management or ability to dispose of its property (irrespective of whether that procedure is provisional or final); or 

(ii) dissolution (ontbinding) or any other procedure having the effect that the entity to which it applies ceases
to exist. 
 Section 8.04 Application of Funds. 

After the exercise of remedies provided for in Section 8.02 (or after the Loans have automatically become immediately due and payable
and the L/C Obligations have automatically been required to be Cash Collateralized as set forth in the proviso to Section 8.02(a)), any amounts received on account of the Obligations shall be applied by the Administrative Agent in the following
order (to the fullest extent permitted by mandatory provisions of applicable Law): 
 First, to payment of
that portion of the Obligations constituting fees, indemnities, expenses and other amounts (other than principal and interest, but including Attorney Costs payable under Section 10.04 and amounts payable under Article III) payable to the
Administrative Agent or the Collateral Agent in its capacity as such; 
 Second, to payment of that
portion of the Obligations constituting fees, indemnities and other amounts (other than principal and interest) payable to the Lenders (including Attorney Costs payable under Section 10.04 and amounts payable under Article III), ratably among
them in proportion to the amounts described in this clause Second payable to them; 
 Third, to
payment of that portion of the Obligations constituting accrued and unpaid interest on the Loans and L/C Borrowings, and any fees, premiums and scheduled periodic payments due under Treasury Services Agreements or Secured Hedge Agreements, ratably
among the Secured Parties in proportion to the respective amounts described in this clause Third payable to them; 
  

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 Fourth, to payment of that portion of the Obligations constituting
unpaid principal of the Loans and L/C Borrowings (including to Cash Collateralize that portion of L/C Obligations comprised of the aggregate undrawn amount of Letters of Credit), and any breakage, termination or other payments under Treasury
Services Agreements or Secured Hedge Agreements, ratably among the Secured Parties in proportion to the respective amounts described in this clause Fourth held by them; 

Fifth, to the payment of all other Obligations of the Borrowers that are due and payable to the Administrative
Agent and the other Secured Parties on such date, ratably based upon the respective aggregate amounts of all such Obligations owing to the Administrative Agent and the other Secured Parties on such date; and 

Last, the balance, if any, after all of the Obligations have been paid in full, to the Borrowers or as otherwise
required by Law. 
 Subject to Section 2.03(c), amounts used to Cash Collateralize the aggregate undrawn amount of Letters
of Credit pursuant to clause Fifth above shall be applied to satisfy drawings under such Letters of Credit as they occur. If any amount remains on deposit as Cash Collateral after all Letters of Credit have either been fully drawn or expired,
such remaining amount shall be applied to the other Obligations, if any, in the order set forth above and, if no Obligations remain outstanding, to the Borrowers as applicable. 

Section 8.05 Company’s Right to Cure. 

(a) Notwithstanding anything to the contrary contained in Section 8.01 or 8.02, in the event of any Event of Default under the
covenants set forth in Section 7.11 and until the expiration of the tenth (10th) day after the date on which financial statements are required to be delivered with respect to the applicable fiscal quarter hereunder, the Sponsors or Valcon
may make a Specified Equity Contribution to the Company, and the Company shall apply the amount of the net cash proceeds thereof to increase Consolidated EBITDA with respect to such applicable quarter; provided that such net cash proceeds
(i) are actually received by VNUHF or its Restricted Subsidiaries (including through capital contribution of such net cash proceeds to VNUHF or such Restricted Subsidiaries) no later than ten (10) days after the date on which financial
statements are required to be delivered with respect to such fiscal quarter hereunder, (ii) are Not Otherwise Applied and (iii) do not exceed the aggregate amount necessary to cause the Covenant Parties to be in compliance with
Section 7.11 for any applicable period. The parties hereby acknowledge that this Section 8.05(a) may not be relied on for purposes of calculating any financial ratios other than as applicable to Section 7.11 and shall not result in
any adjustment to any amounts other than the amount of the Consolidated EBITDA referred to in the immediately preceding sentence. 

(b) In each period of four fiscal quarters, there shall be at least one fiscal quarter in which no cure set forth in Section 8.05(a)
is made. 
  

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 ARTICLE IX. 

Administrative Agent and Other Agents 

Section 9.01 Appointment and Authorization of Agents. 

(a) Each Lender hereby irrevocably appoints, designates and authorizes each of the Administrative Agent and the Collateral Agent to take
such action on its behalf under the provisions of this Agreement and each other Loan Document and to exercise such powers and perform such duties as are expressly delegated to it by the terms of this Agreement or any other Loan Document, together
with such powers as are reasonably incidental thereto. Notwithstanding any provision to the contrary contained elsewhere herein or in any other Loan Document, neither the Administrative Agent nor the Collateral Agent shall have any duties or
responsibilities, except those expressly set forth herein, nor shall the Administrative Agent or the Collateral Agent have or be deemed to have any fiduciary relationship with any Lender or Participant, and no implied covenants, functions,
responsibilities, duties, obligations or liabilities shall be read into this Agreement or any other Loan Document or otherwise exist against the Administrative Agent or the Collateral Agent. Without limiting the generality of the foregoing sentence,
the use of the term “agent” herein and in the other Loan Documents with reference to any Agent is not intended to connote any fiduciary or other implied (or express) obligations arising under agency doctrine of any applicable Law. Instead,
such term is used merely as a matter of market custom, and is intended to create or reflect only an administrative relationship between independent contracting parties. 

(b) Each L/C Issuer shall act on behalf of the Lenders with respect to any Letters of Credit issued by it and the documents associated
therewith, and each such L/C Issuer shall have all of the benefits and immunities (i) provided to the Agents in this Article IX with respect to any acts taken or omissions suffered by such L/C Issuer in connection with Letters of Credit issued
by it or proposed to be issued by it and the applications and agreements for letters of credit pertaining to such Letters of Credit as fully as if the term “Agent” as used in this Article IX and in the definition of “Agent-Related
Person” included such L/C Issuer with respect to such acts or omissions, and (ii) as additionally provided herein with respect to such L/C Issuer. 

(c) Each of the Secured Parties hereby irrevocably appoints and authorizes the Collateral Agent to act as the agent of (and to hold any
security interest created by the Collateral Documents for and on behalf of or on trust for and to enter into any “Parallel Debt” as defined in the Collateral Documents governed by Dutch law) such Secured Party for purposes of acquiring,
holding and enforcing any and all Liens on Collateral granted by the Loan Parties to secure any of the Obligations, together with such powers and discretion as are reasonably incidental thereto. In this connection, the Collateral Agent (and any
co-agents, sub-agents and attorneys-in-fact appointed by the Administrative Agent pursuant to Section 9.02 for purposes of holding or enforcing any Lien on the Collateral (or any portion thereof) granted under the Collateral Documents, or for
exercising any rights and remedies thereunder at the direction of the Collateral Agent), shall be entitled to the benefits of all provisions of this Article IX (including, Section 9.07, as though such co-agents, sub-agents and attorneys-in-fact
were the Collateral Agent under the Loan Documents) as if set forth in full herein with respect thereto. 
  

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 Section 9.02 Delegation of Duties. 

Each of the Administrative Agent and the Collateral Agent may execute any of its duties under this Agreement or any other Loan Document
(including for purposes of holding or enforcing any Lien on the Collateral (or any portion thereof) granted under the Collateral Documents or of exercising any rights and remedies thereunder) by or through agents, employees or attorneys-in-fact
including for the purpose of any Borrowings or payments in Alternative Currencies, such sub-agents as shall be deemed necessary by the Administrative Agent or the Collateral Agent, as the case may be, and shall be entitled to advice of counsel and
other consultants or experts concerning all matters pertaining to such duties. The Administrative Agent shall not be responsible for the negligence or misconduct of any agent or sub-agent or attorney-in-fact that it selects in the absence of gross
negligence or willful misconduct (as determined in the final judgment of a court of competent jurisdiction). 

Section 9.03 Liability of Agents. 

No Agent-Related Person shall (a) be liable for any action taken or omitted to be taken by any of them under or in connection with
this Agreement or any other Loan Document or the transactions contemplated hereby (except for its own gross negligence or willful misconduct, as determined by the final judgment of a court of competent jurisdiction, in connection with its duties
expressly set forth herein), or (b) be responsible in any manner to any Lender or Participant for any recital, statement, representation or warranty made by any Loan Party or any officer thereof, contained herein or in any other Loan Document,
or in any certificate, report, statement or other document referred to or provided for in, or received by the Administrative Agent or the Collateral Agent under or in connection with, this Agreement or any other Loan Document, or the validity,
effectiveness, genuineness, enforceability or sufficiency of this Agreement or any other Loan Document, or the perfection or priority of any Lien or security interest created or purported to be created under the Collateral Documents, or for any
failure of any Loan Party or any other party to any Loan Document to perform its obligations hereunder or thereunder. No Agent-Related Person shall be under any obligation to any Lender or participant to ascertain or to inquire as to the observance
or performance of any of the agreements contained in, or conditions of, this Agreement or any other Loan Document, or to inspect the properties, books or records of any Loan Party or any Affiliate thereof. 

Section 9.04 Reliance by Agents. 

(a) Each Agent shall be entitled to rely, and shall be fully protected in relying, upon any writing, communication, signature, resolution,
representation, notice, consent, certificate, affidavit, letter, telegram, facsimile, telex or telephone message, electronic mail message, statement or other document or conversation believed by it to be genuine and correct and to have been signed,
sent or made by the proper Person or Persons, and upon advice and 
  

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statements of legal counsel (including counsel to any Loan Party), independent accountants and other experts selected by such Agent. Each Agent shall be fully justified in failing or refusing to
take any action under any Loan Document unless it shall first receive such advice or concurrence of the Required Lenders as it deems appropriate and, if it so requests, it shall first be indemnified to its satisfaction by the Lenders against any and
all liability and expense which may be incurred by it by reason of taking or continuing to take any such action. Each Agent shall in all cases be fully protected in acting, or in refraining from acting, under this Agreement or any other Loan
Document in accordance with a request or consent of the Required Lenders (or such greater number of Lenders as may be expressly required hereby in any instance) and such request and any action taken or failure to act pursuant thereto shall be
binding upon all the Lenders. 
 (b) For purposes of determining compliance with the conditions specified in Section 4.01
or 4.02(a), each Lender that has signed this Agreement shall be deemed to have consented to, approved or accepted or to be satisfied with, each document or other matter required thereunder to be consented to or approved by or acceptable or
satisfactory to a Lender unless the Administrative Agent shall have received notice from such Lender prior to the proposed Closing Date specifying its objection thereto. 

Section 9.05 Notice of Default. 

The Administrative Agent shall not be deemed to have knowledge or notice of the occurrence of any Default, except with respect to defaults
in the payment of principal, interest and fees required to be paid to the Administrative Agent for the account of the Lenders, unless the Administrative Agent shall have received written notice from a Lender or any Borrower referring to this
Agreement, describing such Default and stating that such notice is a “notice of default.” The Administrative Agent will notify the Lenders of its receipt of any such notice. The Administrative Agent shall take such action with respect to
any Event of Default as may be directed by the Required Lenders in accordance with Article VIII; provided that unless and until the Administrative Agent has received any such direction, the Administrative Agent may (but shall not be obligated
to) take such action, or refrain from taking such action, with respect to such Event of Default as it shall deem advisable or in the best interest of the Lenders. 

Section 9.06 Credit Decision; Disclosure of Information by Agents. 

Each Lender acknowledges that no Agent-Related Person has made any representation or warranty to it, and that no act by any Agent
hereafter taken, including any consent to and acceptance of any assignment or review of the affairs of any Loan Party or any Affiliate thereof, shall be deemed to constitute any representation or warranty by any Agent-Related Person to any Lender as
to any matter, including whether Agent-Related Persons have disclosed material information in their possession. Each Lender represents to each Agent that it has, independently and without reliance upon any Agent-Related Person and based on such
documents and information as it has deemed appropriate, made its own appraisal of and investigation into the business, prospects, operations, property, financial and other condition and creditworthiness of

  

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the Loan Parties and their Subsidiaries, and all applicable bank or other regulatory Laws relating to the transactions contemplated hereby, and made its own decision to enter into this Agreement
and to extend credit to any Borrower hereunder. Each Lender also represents that it will, independently and without reliance upon any Agent-Related Person and based on such documents and information as it shall deem appropriate at the time, continue
to make its own credit analysis, appraisals and decisions in taking or not taking action under this Agreement and the other Loan Documents, and to make such investigations as it deems necessary to inform itself as to the business, prospects,
operations, property, financial and other condition and creditworthiness of the Loan Parties. Except for notices, reports and other documents expressly required to be furnished to the Lenders by any Agent herein, such Agent shall not have any duty
or responsibility to provide any Lender with any credit or other information concerning the business, prospects, operations, property, financial and other condition or creditworthiness of any of the Loan Parties or any of their Affiliates which may
come into the possession of any Agent-Related Person. 
 Section 9.07 Indemnification of Agents. 

Whether or not the transactions contemplated hereby are consummated, the Lenders shall indemnify upon demand each Agent-Related Person (to
the extent not reimbursed by or on behalf of any Loan Party and without limiting the obligation of any Loan Party to do so), pro rata, and hold harmless each Agent-Related Person from and against any and all Indemnified Liabilities incurred by it;
provided that no Lender shall be liable for the payment to any Agent-Related Person of any portion of such Indemnified Liabilities resulting from such Agent-Related Person’s own gross negligence or willful misconduct, as determined by
the final judgment of a court of competent jurisdiction; provided that no action taken in accordance with the directions of the Required Lenders (or such other number or percentage of the Lenders as shall be required by the Loan Documents)
shall be deemed to constitute gross negligence or willful misconduct for purposes of this Section 9.07; provided, further that any obligation to indemnify an L/C Issuer pursuant to this Section 9.07 shall be limited to
Tranche A Revolving Credit Lenders only. In the case of any investigation, litigation or proceeding giving rise to any Indemnified Liabilities, this Section 9.07 applies whether any such investigation, litigation or proceeding is brought
by any Lender or any other Person. Without limitation of the foregoing, each Lender shall reimburse each of the Administrative Agent and the Collateral Agent upon demand for its ratable share of any costs or out-of-pocket expenses (including
Attorney Costs) incurred by the Administrative Agent or the Collateral Agent, as the case may be, in connection with the preparation, execution, delivery, administration, modification, amendment or enforcement (whether through negotiations, legal
proceedings or otherwise) of, or legal advice in respect of rights or responsibilities under, this Agreement, any other Loan Document, or any document contemplated by or referred to herein, to the extent that the Administrative Agent or the
Collateral Agent, as the case may be, is not reimbursed for such expenses by or on behalf of the Loan Parties. The undertaking in this Section 9.07 shall survive termination of the Aggregate Commitments, the payment of all other Obligations and
the resignation of the Administrative Agent or the Collateral Agent, as the case may be. 
  

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 Section 9.08 Agents in their Individual Capacities. 

Citibank, N.A. and its Affiliates may make loans to, issue letters of credit for the account of, accept deposits from, acquire Equity
Interests in and generally engage in any kind of banking, trust, financial advisory, underwriting or other business with the Borrowers and their respective Affiliates as though Citibank, N.A. were not the Administrative Agent, the Collateral Agent
or an L/C Issuer hereunder and without notice to or consent of the Lenders. The Lenders acknowledge that, pursuant to such activities, Citibank, N.A. or its Affiliates may receive information regarding the Borrowers or their respective Affiliates
(including information that may be subject to confidentiality obligations in favor of any such Borrower or such Affiliate) and acknowledge that neither the Administrative Agent nor the Collateral Agent shall be under any obligation to provide such
information to them. With respect to its Loans, Citibank, N.A. and its Affiliates shall have the same rights and powers under this Agreement as any other Lender and may exercise such rights and powers as though it were not the Administrative Agent,
the Collateral Agent or an L/C Issuer, and the terms “Lender” and “Lenders” include Citibank, N.A. in its individual capacity. Any successor to Citibank, N.A. as the Administrative Agent or the Collateral Agent shall also have
the rights attributed to Citibank, N.A. under this paragraph. 
 Section 9.09 Successor Agents. 

Each of the Administrative Agent and the Collateral Agent may resign as the Administrative Agent or the Collateral Agent, as applicable
upon thirty (30) days’ notice to the Lenders and Nielsen. If the Administrative Agent or the Collateral Agent resigns under this Agreement, the Required Lenders shall appoint from among the Lenders a successor agent for the Lenders, which
successor agent shall be consented to by Nielsen at all times other than during the existence of an Event of Default under Section 8.01(f) or (g) (which consent of Nielsen shall not be unreasonably withheld or delayed). If no successor
agent is appointed prior to the effective date of the resignation of the Administrative Agent or the Collateral Agent, as applicable, the Administrative Agent or the Collateral Agent, as applicable, may appoint, after consulting with the Lenders and
Nielsen, a successor agent from among the Lenders. Upon the acceptance of its appointment as successor agent hereunder, the Person acting as such successor agent shall succeed to all the rights, powers and duties of the retiring Administrative Agent
or retiring Collateral Agent and the term “Administrative Agent” or “Collateral Agent” shall mean such successor administrative agent or collateral agent and/or Supplemental Agent, as the case may be, and the retiring
Administrative Agent’s or Collateral Agent’s appointment, powers and duties as the Administrative Agent or Collateral Agent shall be terminated. After the retiring Administrative Agent’s or the Collateral Agent’s resignation
hereunder as the Administrative Agent or Collateral Agent, the provisions of this Article IX and Sections 10.04 and 10.05 shall inure to its benefit as to any actions taken or omitted to be taken by it while it was the Administrative Agent or
Collateral Agent under this Agreement. If no successor agent has accepted appointment as the Administrative Agent or the Collateral Agent by the date which is thirty (30) days following the retiring Administrative Agent’s or Collateral
Agent’s notice of resignation, the retiring Administrative Agent’s or the retiring Collateral Agent’s resignation 

 

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shall nevertheless thereupon become effective and the Lenders shall perform all of the duties of the Administrative Agent or Collateral Agent hereunder until such time, if any, as the Required
Lenders appoint a successor agent as provided for above. Upon the acceptance of any appointment as the Administrative Agent or Collateral Agent hereunder by a successor and upon the execution and filing or recording of such financing statements, or
amendments thereto, and such other instruments or notices, as may be necessary or desirable, or as the Required Lenders may request, in order to (a) continue the perfection of the Liens granted or purported to be granted by the Collateral
Documents or (b) otherwise ensure that Section 6.11 is satisfied, the Administrative Agent or Collateral Agent shall thereupon succeed to and become vested with all the rights, powers, discretion, privileges, and duties of the retiring
Administrative Agent or Collateral Agent, and the retiring Administrative Agent or Collateral Agent shall be discharged from its duties and obligations under the Loan Documents. After the retiring Administrative Agent’s or Collateral
Agent’s resignation hereunder as the Administrative Agent or the Collateral Agent, the provisions of this Article IX shall continue in effect for its benefit in respect of any actions taken or omitted to be taken by it while it was acting as
the Administrative Agent or the Collateral Agent. 
 Section 9.10 Administrative Agent May File Proofs of Claim.

 In case of the pendency of any receivership, insolvency, liquidation, bankruptcy, reorganization, arrangement, adjustment,
composition or other judicial proceeding relative to any Loan Party, the Administrative Agent (irrespective of whether the principal of any Loan or L/C Obligation shall then be due and payable as herein expressed or by declaration or otherwise and
irrespective of whether the Administrative Agent shall have made any demand on any Borrower or the Collateral Agent) shall be (to the fullest extent permitted by mandatory provisions of applicable Law) entitled and empowered, by intervention in such
proceeding or otherwise: 
 (a) to file and prove a claim for the whole amount of the principal and interest
owing and unpaid in respect of the Loans, L/C Obligations and all other Obligations that are owing and unpaid and to file such other documents as may be necessary or advisable in order to have the claims of the Lenders, the Collateral Agent and the
Administrative Agent (including any claim for the reasonable compensation, expenses, disbursements and advances of the Lenders, the Collateral Agent and the Administrative Agent and their respective agents and counsel and all other amounts due the
Lenders, the Collateral Agent and the Administrative Agent under Sections 2.03(h) and (i), 2.09 and 10.04) allowed in such judicial proceeding; and 

(b) to collect and receive any monies or other property payable or deliverable on any such claims and to distribute the
same; 
 and any custodian, curator, receiver, assignee, trustee, liquidator, sequestrator or other similar official in any such judicial
proceeding is hereby authorized by each Lender to make such payments to the Administrative Agent or the Collateral Agent and, in the event that the 

 

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Administrative Agent shall consent to the making of such payments directly to the Lenders, to pay to the Administrative Agent or the Collateral Agent any amount due for the reasonable
compensation, expenses, disbursements and advances of the Agents and their respective agents and counsel, and any other amounts due the Administrative Agent or the Collateral Agent under Sections 2.09 and 10.04. 

Nothing contained herein shall be deemed to authorize the Administrative Agent to authorize or consent to or accept or adopt on behalf of
any Lender any plan of reorganization, arrangement, adjustment or composition affecting the Obligations or the rights of any Lender or to authorize the Administrative Agent to vote in respect of the claim of any Lender in any such proceeding.

 Section 9.11 Collateral and Guaranty Matters. 

The Lenders irrevocably agree: 

(a) that any Lien on any property granted to or held by the Administrative Agent or the Collateral Agent under any Loan Document shall be
automatically released (i) upon termination of the Aggregate Commitments and payment in full of all Obligations (other than (x) obligations under Secured Hedge Agreements and Treasury Services Agreements not yet due and payable and
(y) contingent indemnification obligations not yet accrued and payable) and the expiration or termination or cash collateralization of all Letters of Credit, (ii) at the time the property subject to such Lien is transferred or to be
transferred as part of or in connection with any transfer permitted hereunder or under any other Loan Document to any Person other than a Person required to grant a Lien to the Administrative Agent or the Collateral Agent under the Loan Documents
(or, if such transferee is a Person required to grant a Lien to the Administrative Agent or the Collateral Agent on such asset, at the option of the applicable Loan Party, such Lien on such asset may still be released in connection with the transfer
so long as (i) the transferee grants a new Lien to the Administrative Agent or Collateral Agent on such asset substantially concurrently with the transfer of such asset, (ii) the transfer is between parties organized under the laws of
different jurisdictions and at least one of such parties is a Foreign Subsidiary and (iii) the priority of the new Lien is the same as that of the original Lien), (iii) subject to Section 10.01, if the release of such Lien is
approved, authorized or ratified in writing by the Required Lenders or (iv) if the property subject to such Lien is owned by a Guarantor, upon release of such Guarantor from its obligations under its Guaranty pursuant to clause (c) below;

 (b) To release or subordinate any Lien on any property granted to or held by the Administrative Agent or the Collateral Agent
under any Loan Document to the holder of any Lien on such property that is permitted by Section 7.01(i); and 
 (c) That
any Guarantor shall be automatically released from its obligations under the Guaranty if such Person ceases to be a Restricted Subsidiary or becomes an Excluded Subsidiary as a result of a transaction or designation permitted hereunder;
provided that no such release shall occur if such Guarantor continues to be a guarantor in respect of the Senior Subordinated Debt, the Senior Unsecured Debt or any Junior Financing. 

 

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 Upon request by the Administrative Agent or the Collateral Agent at any time, the Required
Lenders will confirm in writing the Administrative Agent’s or the Collateral Agent’s authority to release or subordinate its interest in particular types or items of property, or to release any Guarantor from its obligations under the
Guaranty pursuant to this Section 9.11. In each case as specified in this Section 9.11, the Administrative Agent or the Collateral Agent will (and each Lender irrevocably authorizes the Administrative Agent and the Collateral Agent to), at
the Borrowers’ expense, execute and deliver to the applicable Loan Party such documents as the Borrowers may reasonably request to evidence the release or subordination of such item of Collateral from the assignment and security interest
granted under the Collateral Documents, or to evidence the release of such Guarantor from its obligations under the Guaranty, in each case in accordance with the terms of the Loan Documents and this Section 9.11. 

Section 9.12 Other Agents; Arrangers and Managers. 

None of the Lenders or other Persons identified on the facing page or signature pages of this Agreement as a “syndication
agent,” “co-documentation agent”, “joint bookrunner” or “arranger” shall have any right, power, obligation, liability, responsibility or duty under this Agreement other than those applicable to all Lenders as such.
Without limiting the foregoing, none of the Lenders or other Persons so identified shall have or be deemed to have any fiduciary relationship with any Lender. Each Lender acknowledges that it has not relied, and will not rely, on any of the Lenders
or other Persons so identified in deciding to enter into this Agreement or in taking or not taking action hereunder. 

Section 9.13 Appointment of Supplemental Agents. 

(a) It is the purpose of this Agreement and the other Loan Documents that there shall be no violation of any Law of any jurisdiction
denying or restricting the right of banking corporations or associations to transact business as agent or trustee in such jurisdiction. It is recognized that in case of litigation under this Agreement or any of the other Loan Documents, and in
particular in case of the enforcement of any of the Loan Documents, or in case the Administrative Agent or the Collateral Agent deems that by reason of any present or future Law of any jurisdiction it may not exercise any of the rights, powers or
remedies granted herein or in any of the other Loan Documents or take any other action which may be desirable or necessary in connection therewith, the Administrative Agent and the Collateral Agent are hereby authorized to appoint an additional
individual or institution selected by the Administrative Agent or the Collateral Agent in its sole discretion as a separate trustee, co-trustee, administrative agent, collateral agent, administrative sub-agent or administrative co-agent (any such
additional individual or institution being referred to herein individually as a “Supplemental Agent” and collectively as “Supplemental Agents”). 

 

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 (b) In the event that the Collateral Agent appoints a Supplemental Agent with respect to any
Collateral, (i) each and every right, power, privilege or duty expressed or intended by this Agreement or any of the other Loan Documents to be exercised by or vested in or conveyed to the Collateral Agent with respect to such Collateral shall
be exercisable by and vest in such Supplemental Agent to the extent, and only to the extent, necessary to enable such Supplemental Agent to exercise such rights, powers and privileges with respect to such Collateral and to perform such duties with
respect to such Collateral, and every covenant and obligation contained in the Loan Documents and necessary to the exercise or performance thereof by such Supplemental Agent shall run to and be enforceable by either the Collateral Agent or such
Supplemental Agent, and (ii) the provisions of this Article IX and of Sections 10.04 and 10.05 that refer to the Administrative Agent shall inure to the benefit of such Supplemental Agent and all references therein to the Collateral Agent shall
be deemed to be references to the Collateral Agent and/or such Supplemental Agent, as the context may require. 
 (c) Should any
instrument in writing from any Loan Party be required by any Supplemental Agent so appointed by the Administrative Agent or the Collateral Agent for more fully and certainly vesting in and confirming to him or it such rights, powers, privileges and
duties, such Loan Party shall execute, acknowledge and deliver any and all such instruments promptly upon request by the Administrative Agent or the Collateral Agent. In case any Supplemental Agent, or a successor thereto, shall die, become
incapable of acting, resign or be removed, all the rights, powers, privileges and duties of such Supplemental Agent, to the extent permitted by Law, shall vest in and be exercised by the Administrative Agent until the appointment of a new
Supplemental Agent. 
 ARTICLE X. 

Miscellaneous 

Section 10.01 Amendments, Etc. 

Except as otherwise set forth in this Agreement, no amendment or waiver of any provision of this Agreement or any other Loan Document, and
no consent to any departure by any Loan Party therefrom, shall be effective unless in writing signed by the Required Lenders and such Loan Party and each such waiver or consent shall be effective only in the specific instance and for the specific
purpose for which given; provided that, no such amendment, waiver or consent shall: 
 (a) extend or
increase the Commitment of any Lender without the written consent of each Lender holding such Commitment (it being understood that a waiver of any condition precedent or of any Default, mandatory prepayment or mandatory reduction of the Commitments
shall not constitute an extension or increase of any Commitment of any Lender); 
 (b) postpone any date
scheduled for, or reduce or forgive the amount of, any payment of principal or interest under Section 2.07 or 2.08 without the written consent of 

 

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each Lender holding the applicable Obligation (it being understood that the waiver of (or amendment to the terms of) any mandatory prepayment of the Term Loans shall not constitute a postponement
of any date scheduled for the payment of principal or interest and it being understood that any change to the definition of “Total Leverage Ratio” or in the component definitions thereof shall not constitute a reduction or forgiveness in
any rate of interest); 
 (c) reduce or forgive the principal of, or the rate of interest specified herein on,
any Loan, or L/C Borrowing, or (subject to clause (iii) of the second proviso to this Section 10.01) any fees or other amounts payable hereunder or under any other Loan Document (or change the timing of payments of such fees or other
amounts) without the written consent of each Lender holding such Loan, L/C Borrowing or to whom such fee or other amount is owed (it being understood that any change to the definition of “Total Leverage Ratio” or in the component
definitions thereof shall not constitute a reduction or foregiveness in any rate of interest); provided that, only the consent of the Required Lenders shall be necessary to amend the definition of “Default Rate” or to waive any
obligation of the Borrowers to pay interest at the Default Rate; 
 (d) change any provision of this
Section 10.01, the definition of “Required Lenders” or “Pro Rata Share” or Section 2.06(c), 2.12(a), 2.13 or 8.04 without the written consent of each Lender; 

(e) other than in connection with a transaction permitted under Section 7.04 or 7.05, release all or substantially
all of the Collateral in any transaction or series of related transactions, without the written consent of each Lender; 

(f) other than in connection with a transaction permitted under Section 7.04 or 7.05, release all or substantially
all of the aggregate value of the Guarantees, without the written consent of each Lender; 
 (g) without the
written consent of the Required Class Lenders, adversely affect the rights of a Class in respect of payments or Collateral in a manner different to the effect of such amendment, waiver or consent on any other Class; or 

(h) amend the definition of “Interest Period” to allow intervals in excess of six months without the agreement
of each affected Lender without the written consent of each Lender affected thereby, 
 and provided further that (i) no amendment,
waiver or consent shall, unless in writing and signed by each L/C Issuer in addition to the Lenders required above, affect the rights or duties of an L/C Issuer under this Agreement or any Letter of Credit Application relating to any Letter of
Credit issued or to be issued by it; (ii) no amendment, waiver or consent shall, unless in writing and signed by a Swing Line Lender in addition to the Lenders required above, affect the rights or duties of such Swing Line Lender under this
Agreement; (iii) no amendment, waiver or consent 
  

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shall, unless in writing and signed by the Administrative Agent or the Collateral Agent, as applicable, in addition to the Lenders required above, affect the rights or duties of, or any fees or
other amounts payable to, the Administrative Agent or the Collateral Agent, as applicable, under this Agreement or any other Loan Document; and (iv) Section 10.07(h) may not be amended, waived or otherwise modified without the consent of
each Granting Lender all or any part of whose Loans are being funded by an SPC at the time of such amendment, waiver or other modification. Notwithstanding anything to the contrary herein, no Defaulting Lender shall have any right to approve or
disapprove any amendment, waiver or consent hereunder, except that the Commitment of such Lender may not be increased or extended without the consent of such Lender (it being understood that any Commitments or Loans held or deemed held by any
Defaulting Lender shall be excluded for a vote of the Lenders hereunder requiring any consent of the Lenders). 

Notwithstanding the foregoing, this Agreement may be amended (or amended and restated) with the written consent of the Required Lenders,
the Administrative Agent and the Borrowers (a) to add one or more additional credit facilities to this Agreement and to permit the extensions of credit from time to time outstanding thereunder and the accrued interest and fees in respect
thereof to share ratably in the benefits of this Agreement and the other Loan Documents with the Term Loans and the Revolving Credit Loans and the accrued interest and fees in respect thereof and (b) to include appropriately the Lenders holding
such credit facilities in any determination of the Required Lenders. Notwithstanding the foregoing, this Agreement may be amended to adjust the borrowing mechanics related to Swing Line Loans with only the written consent of the Administrative
Agent, the applicable Swing Line Lender(s) and the Borrowers so long as the obligations of the Tranche A Revolving Credit Lenders and, if applicable, the other Swing Line Lender are not affected thereby. 

In addition, notwithstanding the foregoing, this Agreement may be amended with the written consent of the Administrative Agent, the
Borrowers and the Lenders providing the relevant Dollar Replacement Term Loans or Euro Replacement Term Loans (as defined below) to permit the refinancing of all outstanding Dollar Term Loans (“Dollar Refinanced Term Loans”) or Euro
Term Loans (“Euro Refinanced Term Loans”) with a replacement Dollar term loan tranche denominated in Dollars (“Dollar Replacement Term Loans”) or Euro term loan tranche denominated in Euros (“Euro
Replacement Term Loans”), respectively, hereunder; provided that (a) the aggregate principal amount of such Dollar Replacement Term Loans or Euro Replacement Term Loans shall not exceed the aggregate principal amount of such
Dollar Refinanced Term Loans or Euro Refinanced Term Loans, respectively, (b) the Applicable Rate for such Dollar Replacement Term Loans or Euro Replacement Term Loans shall not be higher than the Applicable Rate for such Dollar Refinanced Term
Loans or Euro Refinanced Term Loans, respectively, (c) the Weighted Average Life to Maturity of such Dollar Replacement Term Loans or Euro Replacement Term Loans shall not be shorter than the Weighted Average Life to Maturity of such Dollar
Refinanced Term Loans or Euro Refinanced Term Loans, respectively, at the time of such refinancing (except to the extent of nominal amortization for periods where amortization has been eliminated as a result of prepayment of the

  

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applicable Term Loans) and (d) all other terms applicable to such Dollar Replacement Term Loans or Euro Replacement Term Loans shall be substantially identical to, or less favorable to the
Lenders providing such Dollar Replacement Term Loans or Euro Replacement Term Loans than, those applicable to such Dollar Refinanced Term Loans or Euro Refinanced Term Loans, respectively, except to the extent necessary to provide for covenants and
other terms applicable to any period after the latest final maturity of the Term Loans in effect immediately prior to such refinancing. 

Notwithstanding anything to the contrary contained in Section 10.01, guarantees, collateral security documents and related documents
executed by Foreign Subsidiaries in connection with this Agreement may be in a form reasonably determined by the Administrative Agent and may be, together with this Agreement, amended and waived with the consent of the Administrative Agent at the
request of Nielsen without the need to obtain the consent of any other Lender if such amendment or waiver is delivered in order (i) to comply with the local Law or advice of local counsel, (ii) to cure ambiguities or defects or
(iii) to cause such guarantee, collateral security document or other document to be consistent with this Agreement and the other Loan Documents. 

Section 10.02 Notices and Other Communications; Facsimile Copies. 

(a) General. Unless otherwise expressly provided herein, all notices and other communications provided for hereunder or under any
other Loan Document shall be in writing (including by facsimile transmission). All such written notices shall be mailed, faxed or delivered to the applicable address, facsimile number or electronic mail address, and all notices and other
communications expressly permitted hereunder to be given by telephone shall be made to the applicable telephone number, as follows: 

(i) if to the Borrowers or the Administrative Agent, the Collateral Agent, an L/C Issuer or a Swing Line Lender, to the
address, facsimile number, electronic mail address or telephone number specified for such Person on Schedule 10.02 or to such other address, facsimile number, electronic mail address or telephone number as shall be designated by such party in a
notice to the other parties; and 
 (ii) if to any other Lender, to the address, facsimile number, electronic
mail address or telephone number specified in its Administrative Questionnaire or to such other address, facsimile number, electronic mail address or telephone number as shall be designated by such party in a notice to the Borrowers and the
Administrative Agent, the Collateral Agent, an L/C Issuer or a Swing Line Lender. 
 All such notices and other communications shall be deemed
to be given or made upon the earlier to occur of (i) actual receipt by the relevant party hereto and (ii) (A) if delivered by hand or by courier, when signed for by or on behalf of the relevant party hereto; (B) if delivered by
mail, four (4) Business Days after deposit in the mails, postage prepaid; (C) if delivered by facsimile, when sent and receipt has been confirmed by telephone; and (D) if delivered by electronic mail

  

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(which form of delivery is subject to the provisions of Section 10.02(c)), when delivered; provided that notices and other communications to the Administrative Agent, the Collateral
Agent, an L/C Issuer and a Swing Line Lender pursuant to Article II shall not be effective until actually received by such Person. In no event shall a voice mail message be effective as a notice, communication or confirmation hereunder. 

(b) Effectiveness of Facsimile Documents and Signatures. Loan Documents may be transmitted and/or signed by facsimile. The
effectiveness of any such documents and signatures shall, subject to applicable Law, have the same force and effect as manually signed originals and shall be binding on all Loan Parties, the Agents and the Lenders. 

(c) Reliance by Agents and Lenders. The Administrative Agent, the Collateral Agent and the Lenders shall be entitled to rely and
act upon any notices (including telephonic Committed Loan Notices and Swing Line Loan Notices) purportedly given by or on behalf of any Borrower even if (i) such notices were not made in a manner specified herein, were incomplete or were not
preceded or followed by any other form of notice specified herein, or (ii) the terms thereof, as understood by the recipient, varied from any confirmation thereof. The Borrowers shall indemnify each Agent-Related Person and each Lender from all
losses, costs, expenses and liabilities resulting from the reliance by such Person on each notice purportedly given by or on behalf of any Borrower in the absence of gross negligence or willful misconduct. All telephonic notices to the
Administrative Agent or Collateral Agent may be recorded by the Administrative Agent or the Collateral Agent, and each of the parties hereto hereby consents to such recording. 

Section 10.03 No Waiver; Cumulative Remedies. 

No failure by any Lender or the Administrative Agent or the Collateral Agent to exercise, and no delay by any such Person in exercising,
any right, remedy, power or privilege hereunder or under any other Loan Document shall operate as a waiver thereof; nor shall any single or partial exercise of any right, remedy, power or privilege hereunder preclude any other or further exercise
thereof or the exercise of any other right, remedy, power or privilege. The rights, remedies, powers and privileges herein provided, and provided under each other Loan Document, are cumulative and not exclusive of any rights, remedies, powers and
privileges provided by Law. 
 Section 10.04 Attorney Costs and Expenses. 

Each Borrower agrees (a) if the Closing Date occurs, to pay or reimburse the Administrative Agent, the Collateral Agent, the
Syndication Agent, the Co-Documentation Agents and the Arrangers for all reasonable out-of-pocket costs and expenses incurred in connection with the preparation, negotiation, syndication and execution of this Agreement and the other Loan Documents,
and any amendment, waiver, consent or other modification of the provisions hereof and thereof (whether or not the transactions contemplated thereby are consummated), and the consummation and administration of the transactions contemplated

  

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hereby and thereby, including all Attorney Costs of Cahill Gordon & Reindel LLP and Linklaters LLP, and (b) to pay or reimburse the Administrative Agent, the Collateral Agent, the
Syndication Agent, the Co-Documentation Agents, the Arrangers and each Lender for all out-of-pocket costs and expenses incurred in connection with the enforcement (whether through negotiations, legal proceedings or otherwise) of any rights or
remedies under this Agreement or the other Loan Documents (including all such costs and expenses incurred during any legal proceeding, including any proceeding under any Debtor Relief Law, and including all respective Attorney Costs of counsel to
the Administrative Agent and the Collateral Agent). The foregoing costs and expenses shall include all reasonable search, filing, recording and title insurance charges and fees related thereto, and other (reasonable, in the case of
Section 10.04(a)) out-of-pocket expenses incurred by any Agent. The agreements in this Section 10.04 shall survive the termination of the Aggregate Commitments and repayment of all other Obligations. All amounts due under this
Section 10.04 shall be paid within ten (10) Business Days of receipt by the Borrowers of an invoice relating thereto setting forth such expenses in reasonable detail. If any Loan Party fails to pay when due any costs, expenses or other
amounts payable by it hereunder or under any Loan Document, such amount may be paid on behalf of such Loan Party by the Administrative Agent in its sole discretion. 

Section 10.05 Indemnification by the Borrowers. 

Whether or not the transactions contemplated hereby are consummated, the Borrowers shall, jointly and severally, indemnify and hold
harmless each Agent-Related Person, each Lender and their respective Affiliates, and directors, officers, employees, counsel, agents, trustees, investment advisors and attorneys-in-fact of each of the foregoing (collectively the
“Indemnitees”) from and against any and all liabilities, obligations, losses, damages, penalties, claims, demands, actions, judgments, suits, costs, expenses and disbursements (including Attorney Costs) of any kind or nature
whatsoever which may at any time be imposed on, incurred by or asserted against any such Indemnitee in any way relating to or arising out of or in connection with (a) the execution, delivery, enforcement, performance or administration of any
Loan Document or any other agreement, letter or instrument delivered in connection with the transactions contemplated thereby or the consummation of the transactions contemplated thereby, (b) any Commitment, Loan or Letter of Credit or the use
or proposed use of the proceeds therefrom including any refusal by an L/C Issuer to honor a demand for payment under a Letter of Credit if the documents presented in connection with such demand do not strictly comply with the terms of such Letter of
Credit, or (c) any actual or alleged presence or release of Hazardous Materials on or from any property currently or formerly owned or operated by the Loan Parties or any Subsidiary, or any Environmental Liability related in any way to the Loan
Parties or any Subsidiary, or (d) any actual or prospective claim, litigation, investigation or proceeding relating to any of the foregoing, whether based on contract, tort or any other theory (including any investigation of, preparation for,
or defense of any pending or threatened claim, investigation, litigation or proceeding) and regardless of whether any Indemnitee is a party thereto (all the foregoing, collectively, the “Indemnified Liabilities”), in all cases,
whether or not caused by or arising, in whole or in part, out of the negligence of the Indemnitee; provided  

 

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that such indemnity shall not, as to any Indemnitee, be available to the extent that such liabilities, obligations, losses, damages, penalties, claims, demands, actions, judgments, suits, costs,
expenses or disbursements resulted from the gross negligence or willful misconduct of such Indemnitee or of any affiliate, director, officer, employee, counsel, agent or attorney-in-fact of such Indemnitee, as determined by the final judgment of a
court of competent jurisdiction. No Indemnitee shall be liable for any damages arising from the use by others of any information or other materials obtained through IntraLinks or other similar information transmission systems in connection with this
Agreement, nor shall any Indemnitee or the Borrowers or any Subsidiary have any liability for any special, punitive, indirect or consequential damages relating to this Agreement or any other Loan Document or arising out of its activities in
connection herewith or therewith (whether before or after the Closing Date). In the case of an investigation, litigation or other proceeding to which the indemnity in this Section 10.05 applies, such indemnity shall be effective whether or not
such investigation, litigation or proceeding is brought by any Loan Party, any Subsidiary of any Loan Party, any Loan Party’s directors, stockholders or creditors or an Indemnitee or any other Person, whether or not any Indemnitee is otherwise
a party thereto and whether or not any of the transactions contemplated hereunder or under any of the other Loan Documents are consummated. All amounts due under this Section 10.05 shall be paid within ten (10) Business Days after demand
therefor; provided, however, that such Indemnitee shall promptly refund such amount to the extent that there is a final judicial or arbitral determination that such Indemnitee was not entitled to indemnification rights with respect to such
payment pursuant to the express terms of this Section 10.05. The agreements in this Section 10.05 shall survive the resignation of the Administrative Agent or the Collateral Agent, the replacement of any Lender, the termination of the
Aggregate Commitments and the repayment, satisfaction or discharge of all the other Obligations. 
 Section 10.06
Payments Set Aside. 
 To the extent that any payment by or on behalf of any Borrower is made to any Agent or any Lender,
or any Agent or any Lender exercises its right of setoff, and such payment or the proceeds of such setoff or any part thereof is subsequently invalidated, declared to be fraudulent or preferential, set aside or required (including pursuant to any
settlement entered into by such Agent or such Lender in its discretion) to be repaid to a trustee, receiver or any other party, in connection with any proceeding under any Debtor Relief Law or otherwise, then (a) to the extent of such recovery,
the obligation or part thereof originally intended to be satisfied shall, to the fullest extent possible under provisions of applicable Law, be revived and continued in full force and effect as if such payment had not been made or such setoff had
not occurred, and (b) each Lender severally agrees to pay to the Administrative Agent upon demand its applicable share of any amount so recovered from or repaid by any Agent, plus interest thereon from the date of such demand to the date such
payment is made at a rate per annum equal to the applicable Overnight Rate from time to time in effect. 
  

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 Section 10.07 Successors and Assigns. 

(a) The provisions of this Agreement shall be binding upon and inure to the benefit of the parties hereto and their respective successors
and assigns permitted hereby, except that no Borrower may assign or otherwise transfer any of its rights or obligations hereunder without the prior written consent of each Lender (except as permitted by Section 7.04) and no Lender may assign or
otherwise transfer any of its rights or obligations hereunder except (i) to an Assignee pursuant to an assignment made in accordance with the provisions of Section 10.07(b) (such an assignee, an “Eligible Assignee”),
(ii) by way of participation in accordance with the provisions of Section 10.07(e), (iii) by way of pledge or assignment of a security interest subject to the restrictions of Section 10.07(g) or (iv) to an SPC in accordance
with the provisions of Section 10.07(h) (and any other attempted assignment or transfer by any party hereto shall be null and void) provided, in each case of any Loan to the Dutch Borrower, that the successor or assignee is a PMP (if on the
date of transfer it is a requirement of Dutch law that each successor or assignee who lends to a borrower incorporated under the laws of The Netherlands is a PMP). Nothing in this Agreement, expressed or implied, shall be construed to confer upon
any Person (other than the parties hereto, their respective successors and assigns permitted hereby, Participants to the extent provided in Section 10.07(e) and, to the extent expressly contemplated hereby, the Indemnitees) any legal or
equitable right, remedy or claim under or by reason of this Agreement. 
 (b)(i) Subject to the conditions set forth in
paragraphs (b)(ii) and (k) below, any Lender may assign to one or more assignees (“Assignees”) all or a portion of its rights and obligations under this Agreement (including all or a portion of its Commitment and the Loans
(including for purposes of this Section 10.07(b), participations in L/C Obligations and in Swing Line Loans) at the time owing to it) with the prior written consent (such consent not to be unreasonably withheld) of: 

(A) Nielsen, provided that no consent of Nielsen shall be required for an assignment to a Lender, an Affiliate of a
Lender, an Approved Fund or, if an Event of Default under Section 8.01(a), (f) or (g) has occurred and is continuing, any Assignee; 

(B) the Administrative Agent, provided that no consent of the Administrative Agent shall be required for an
assignment (i) of all or any portion of a Term Loan to a Lender, an Affiliate of a Lender or an Approved Fund or (ii) to an Agent or an Affiliate of an Agent; 

(C) each Principal L/C Issuer at the time of such assignment, provided that no consent of the Principal L/C Issuers
shall be required for any assignment not related to Tranche A Revolving Credit Commitments or Revolving Credit Exposure or any assignment to an Agent or an Affiliate of an Agent; and 

 

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 (D) the Swing Line Lenders; provided that no consent of a Swing Line
Lender shall be required for any assignment not related to Tranche A Revolving Credit Commitments or Revolving Credit Exposure or any assignment to an Agent or an Affiliate of an Agent (it being understood that the consent of ABN Amro Bank N.V. as a
Swing Line Lender shall be evidenced by the consent of the other Swing Line Lender after such other Swing Line Lender confirms ABN’s desire to consent). 
  

	 	(ii)	Assignments shall be subject to the following additional conditions: 

(A) except in the case of an assignment to a Lender, an Affiliate of a Lender or an Approved Fund or an assignment of the
entire remaining amount of the assigning Lender’s Commitment or Loans of any Class, the amount of the Commitment or Loans of the assigning Lender subject to each such assignment (determined as of the date the Assignment and Assumption with
respect to such assignment is delivered to the Administrative Agent) shall not be less than a Dollar Amount of $2,500,000 (in the case of each Revolving Credit Loan), $1,000,000 (in the case of a Dollar Term Loan) or €1,000,000 (in the case of
a Euro Term Loan), and shall be in increments of a Dollar Amount of $2,500,000 (in the case of each Revolving Credit Loan) or $1,000,000 or €1,000,000 as applicable (in the case of Term Loans), in excess thereof unless each of Nielsen and the
Administrative Agent otherwise consents, provided that such amounts shall be aggregated in respect of each Lender and its Affiliates or Approved Funds, if any; 

(B) the parties to each assignment shall execute and deliver to the Administrative Agent an Assignment and Assumption,
together with a processing and recordation fee of $3,500; provided that only one such fee shall be payable in the event of simultaneous assignments to or from two or more Approved Funds; 

(C) the Assignee, if it shall not be a Lender, shall deliver to the Administrative Agent an Administrative Questionnaire;
and 
 (D) all Assignees of Loans to the Dutch Borrower shall qualify as “professional market parties”
within the meaning of the Exemption Regulation dated June 26, 2002 (as amended from time to time) of the Ministry of Finance in The Netherlands, as promulgated in connection with the Dutch Banking Act. 

This paragraph (b) shall not prohibit any Lender from assigning all or a portion of its rights and obligations among separate Facilities on a
non-pro rata basis among such Facilities. 
 (c) Subject to acceptance and recording thereof by the Administrative Agent
pursuant to Section 10.07(d), from and after the effective date specified in each Assignment and Assumption, the Eligible Assignee thereunder shall be a party to this Agreement and, to the

  

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extent of the interest assigned by such Assignment and Assumption, have the rights and obligations of a Lender under this Agreement, and the assigning Lender thereunder shall, to the extent of
the interest assigned by such Assignment and Assumption, be released from its obligations under this Agreement (and, in the case of an Assignment and Assumption covering all of the assigning Lender’s rights and obligations under this Agreement,
such Lender shall cease to be a party hereto but shall continue to be entitled to the benefits of Sections 3.01, 3.04, 3.05, 10.04 and 10.05 with respect to facts and circumstances occurring prior to the effective date of such assignment). Upon
request, and the surrender by the assigning Lender of its Note, the Borrowers (at their expense) shall execute and deliver a Note to the assignee Lender. Any assignment or transfer by a Lender of rights or obligations under this Agreement that does
not comply with this clause (c) shall be treated for purposes of this Agreement as a sale by such Lender of a participation in such rights and obligations in accordance with Section 10.07(e). 

(d) The Administrative Agent, acting solely for this purpose as an agent of the Borrowers, shall maintain at the Administrative
Agent’s Office a copy of each Assignment and Assumption delivered to it and a register for the recordation of the names and addresses of the Lenders, and the Commitments of, and principal amounts (and related interest amounts) of the Loans, L/C
Obligations (specifying the Unreimbursed Amounts), L/C Borrowings and the amounts due under Section 2.03, owing to, each Lender pursuant to the terms hereof from time to time (the “Register”). The entries in the Register shall
be conclusive, absent manifest error, and the Borrowers, the Agents and the Lenders shall treat each Person whose name is recorded in the Register pursuant to the terms hereof as a Lender hereunder for all purposes of this Agreement, notwithstanding
notice to the contrary. The Register shall be available for inspection by the Borrowers, any Agent and any Lender, at any reasonable time and from time to time upon reasonable prior notice. 

(e) Any Lender may at any time, after consultation with Nielsen, sell participations to any Person (other than a natural person) (each, a
“Participant”) in all or a portion of such Lender’s rights and/or obligations under this Agreement (including all or a portion of its Commitment and/or the Loans (including such Lender’s participations in L/C Obligations
and/or Swing Line Loans) owing to it); provided that (i) such Lender’s obligations under this Agreement shall remain unchanged, (ii) such Lender shall remain solely responsible to the other parties hereto for the performance of
such obligations and (iii) the Borrowers, the Agents and the other Lenders shall continue to deal solely and directly with such Lender in connection with such Lender’s rights and obligations under this Agreement. Any agreement or
instrument pursuant to which a Lender sells such a participation shall provide that such Lender shall retain the sole right to enforce this Agreement and the other Loan Documents and to approve any amendment, modification or waiver of any provision
of this Agreement or the other Loan Documents; provided that such agreement or instrument may provide that such Lender will not, without the consent of the Participant, agree to any amendment, waiver or other modification described in the
first proviso to Section 10.01 that requires the affirmative vote of such Lender. Subject to Section 10.07(f), the Borrowers agree that each Participant shall be entitled to the benefits of Sections 3.01, 3.04 and 3.05 to the same extent
as if it were a Lender 
  

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and had acquired its interest by assignment pursuant to Section 10.07(c) but shall not be entitled to recover greater amounts under such Sections than the selling Lender would be entitled to
recover. To the extent permitted by applicable Law, each Participant also shall be entitled to the benefits of Section 10.09 as though it were a Lender; provided that such Participant agrees to be subject to Section 2.13 as though
it were a Lender. 
 (f) A Participant shall not be entitled to receive any greater payment under Section 3.01, 3.04 or
3.05 than the applicable Lender would have been entitled to receive with respect to the participation sold to such Participant, unless the sale of the participation to such Participant is made with Nielsen’s prior written consent. A Participant
shall not be entitled to the benefits of Section 3.01 unless Nielsen is notified of the participation sold to such Participant and such Participant agrees, for the benefit of the Borrowers, to comply with Section 3.01 as though it were a
Lender. 
 (g) Any Lender may, without the consent of the Borrowers or the Administrative Agent, at any time pledge or assign a
security interest in all or any portion of its rights under this Agreement (including under its Note, if any) to secure obligations of such Lender, including any pledge or assignment to secure obligations to a Federal Reserve Bank; provided
that no such pledge or assignment shall release such Lender from any of its obligations hereunder or substitute any such pledgee or assignee for such Lender as a party hereto. 

(h) Notwithstanding anything to the contrary contained herein and subject to the conditions set forth in paragraph (k) below, any
Lender (a “Granting Lender”) may grant to a special purpose funding vehicle identified as such in writing from time to time by the Granting Lender to the Administrative Agent and the Borrowers (an “SPC”) the option
to provide all or any part of any Loan that such Granting Lender would otherwise be obligated to make pursuant to this Agreement; provided that (i) nothing herein shall constitute a commitment by any SPC to fund any Loan, and
(ii) if an SPC elects not to exercise such option or otherwise fails to make all or any part of such Loan, the Granting Lender shall be obligated to make such Loan pursuant to the terms hereof. Each party hereto hereby agrees that
(i) neither the grant to any SPC nor the exercise by any SPC of such option shall increase the costs or expenses or otherwise increase or change the obligations of the Borrowers under this Agreement (including its obligations under
Section 3.01, 3.04 or 3.05), (ii) no SPC shall be liable for any indemnity or similar payment obligation under this Agreement for which a Lender would be liable, and (iii) the Granting Lender shall for all purposes, including the
approval of any amendment, waiver or other modification of any provision of any Loan Document, remain the lender of record hereunder. The making of a Loan by an SPC hereunder shall utilize the Commitment of the Granting Lender to the same extent,
and as if, such Loan were made by such Granting Lender. Notwithstanding anything to the contrary contained herein, any SPC may (i) with notice to, but without prior consent of the Borrowers and the Administrative Agent and with the payment of a
processing fee of $3,500, assign all or any portion of its right to receive payment with respect to any Loan to the Granting Lender and (ii) disclose on a confidential basis any non-public information relating to its funding of Loans to any
rating agency, commercial paper dealer or provider of any surety or Guarantee or credit or liquidity enhancement to such SPC. 
  

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 (i) Notwithstanding anything to the contrary contained herein, without the consent of the
Borrowers or the Administrative Agent, (1) any Lender may in accordance with applicable Law create a security interest in all or any portion of the Loans owing to it and the Note, if any, held by it and (2) any Lender that is a Fund may
create a security interest in all or any portion of the Loans owing to it and the Note, if any, held by it to the trustee for holders of obligations owed, or securities issued, by such Fund as security for such obligations or securities;
provided that unless and until such trustee actually becomes a Lender in compliance with the other provisions of this Section 10.07, (i) no such pledge shall release the pledging Lender from any of its obligations under the Loan
Documents and (ii) such trustee shall not be entitled to exercise any of the rights of a Lender under the Loan Documents even though such trustee may have acquired ownership rights with respect to the pledged interest through foreclosure or
otherwise. 
 (j) Notwithstanding anything to the contrary contained herein, any L/C Issuer or Swing Line Lender may, upon
thirty (30) days’ notice to Nielsen and the Lenders, resign as an L/C Issuer or Swing Line Lender, respectively; provided that on or prior to the expiration of such 30-day period with respect to such resignation, the relevant L/C
Issuer or Swing Line Lender shall have identified a successor L/C Issuer or Swing Line Lender reasonably acceptable to Nielsen willing to accept its appointment as successor L/C Issuer or Swing Line Lender, as applicable. In the event of any such
resignation of an L/C Issuer or Swing Line Lender, Nielsen shall be entitled to appoint from among the Lenders willing to accept such appointment a successor L/C Issuer or Swing Line Lender hereunder; provided that no failure by Nielsen to
appoint any such successor shall affect the resignation of the relevant L/C Issuer or the relevant Swing Line Lender, as the case may be, except as expressly provided above. If an L/C Issuer resigns as an L/C Issuer, it shall retain all the rights
and obligations of an L/C Issuer hereunder with respect to all Letters of Credit outstanding as of the effective date of its resignation as an L/C Issuer and all L/C Obligations with respect thereto (including the right to require the Lenders to
make Base Rate Loans or fund risk participations in Unreimbursed Amounts pursuant to Section 2.03(c)). If a Swing Line Lender resigns as Swing Line Lender, it shall retain all the rights of a Swing Line Lender provided for hereunder with
respect to Swing Line Loans made by it and outstanding as of the effective date of such resignation, including the right to require the Lenders to make Base Rate Loans, Eurocurrency Rate Loans or fund risk participations in outstanding Swing Line
Loans pursuant to Section 2.04(c). 
 (k) Notwithstanding sub-sections (b) and (h) above, if on the date of an
assignment or transfer it is a requirement of Dutch law that each Lender, Assignee and/or SPC who lends to a borrower incorporated under the laws of The Netherlands must be a PMP, the consent of the Dutch Borrower is required for any assignment or
transfer of any Loan or Commitment of the Dutch Borrower (it being agreed that such consent can only be withheld if the proposed Assignee and/or SPC is not a PMP, or the Dutch Borrower has (after having

  

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verified that the proposed Assignee and/or SPC is not a Verifiable PMP) reasonable grounds to believe that the proposed Assignee and/or SPC is not a PMP). The Dutch Borrower will be deemed to
have given its consent ten (10) Business Days after a Lender has requested such consent unless such consent is expressly refused in writing by the Dutch Borrower on the grounds that the proposed Assignee and/or SPC is not a PMP, or the Dutch
Borrower has reasonable grounds to believe (after having verified that the proposed Assignee and/or SPC is not a Verifiable PMP) that the proposed Assignee and/or SPC is not a PMP in accordance with the terms of this Agreement within that time.

 Section 10.08 Confidentiality. 

Each of the Agents and the Lenders agrees to maintain the confidentiality of the Information, except that Information may be disclosed
(a) to its Affiliates and its and its Affiliates’ directors, officers, employees, trustees, investment advisors and agents, including accountants, legal counsel and other advisors (it being understood that the Persons to whom such
disclosure is made will be informed of the confidential nature of such Information and instructed to keep such Information confidential); (b) to the extent requested by any Governmental Authority; (c) to the extent required by applicable
Laws or regulations or by any subpoena or similar legal process; (d) to any other party to this Agreement; (e) subject to an agreement containing provisions substantially the same as those of this Section 10.08 (or as may otherwise be
reasonably acceptable to Nielsen), to any pledgee referred to in Section 10.07(g), counterparty to a Swap Contract, Eligible Assignee of or Participant in, or any prospective Eligible Assignee of or Participant in, any of its rights or
obligations under this Agreement; (f) with the written consent of Nielsen; (g) to the extent such Information becomes publicly available other than as a result of a breach of this Section 10.08; (h) to any Governmental Authority
or examiner (including the National Association of Insurance Commissioners or any other similar organization) regulating any Lender; (i) to any rating agency when required by it (it being understood that, prior to any such disclosure, such
rating agency shall undertake to preserve the confidentiality of any Information relating to Loan Parties and their Subsidiaries received by it from such Lender); or (j) in connection with the exercise of any remedies hereunder, under any other
Loan Document or any action or proceeding relating to this Agreement or any other Loan Document or the enforcement or rights hereunder or thereunder. In addition, the Agents and the Lenders may disclose the existence of this Agreement and publicly
available information about this Agreement to market data collectors, similar service providers to the lending industry, and service providers to the Agents and the Lenders in connection with the administration and management of this Agreement, the
other Loan Documents, the Commitments, and the Credit Extensions. For the purposes of this Section 10.08, “Information” means all information received from the Loan Parties relating to any Loan Party or any Subsidiary or its
business, other than any such information that is publicly available to any Agent or any Lender prior to disclosure by any Loan Party other than as a result of a breach of this Section 10.08; provided that, in the case of information
received from a Loan Party after the date hereof, such information is clearly identified at the time of delivery as confidential or is delivered pursuant to Section 6.01, 6.02 or 6.03 hereof. 

 

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 Section 10.09 Setoff. 

In addition to any rights and remedies of the Lenders provided by Law, upon the occurrence and during the continuance of any Event of
Default, each Lender and its Affiliates (and the Collateral Agent, in respect of any unpaid fees, costs and expenses payable hereunder) is authorized at any time and from time to time, without prior notice to the Borrowers, any such notice being
waived by the Borrowers (on its own behalf and on behalf of each Loan Party and each of its Subsidiaries) to the fullest extent permitted by applicable Law, to set off and apply any and all deposits (general or special, time or demand, provisional
or final) at any time held by, and other Indebtedness at any time owing by, such Lender and its Affiliates or the Collateral Agent to or for the credit or the account of the respective Loan Parties and their Subsidiaries against any and all
Obligations owing to such Lender and its Affiliates or the Collateral Agent hereunder or under any other Loan Document, now or hereafter existing, irrespective of whether or not such Agent or such Lender or Affiliate shall have made demand under
this Agreement or any other Loan Document and although such Obligations may be contingent or unmatured or denominated in a currency different from that of the applicable deposit or Indebtedness. Each Lender agrees promptly to notify the Borrowers
and the Administrative Agent after any such set off and application made by such Lender; provided, that the failure to give such notice shall not affect the validity of such setoff and application. The rights of the Administrative Agent, the
Collateral Agent and each Lender under this Section 10.09 are in addition to other rights and remedies (including other rights of setoff) that the Administrative Agent, the Collateral Agent and such Lender may have. 

Section 10.10 Interest Rate Limitation. 

Notwithstanding anything to the contrary contained in any Loan Document, the interest paid or agreed to be paid under the Loan Documents
shall not exceed the maximum rate of non-usurious interest permitted by applicable Law (the “Maximum Rate”). If any Agent or any Lender shall receive interest in an amount that exceeds the Maximum Rate, the excess interest shall be
applied to the principal of the Loans or, if it exceeds such unpaid principal, refunded to the applicable Borrower. In determining whether the interest contracted for, charged, or received by an Agent or a Lender exceeds the Maximum Rate, such
Person may, to the extent permitted by applicable Law, (a) characterize any payment that is not principal as an expense, fee, or premium rather than interest, (b) exclude voluntary prepayments and the effects thereof, and
(c) amortize, prorate, allocate, and spread in equal or unequal parts the total amount of interest throughout the contemplated term of the Obligations hereunder. 

Section 10.11 Counterparts. 

This Agreement and each other Loan Document may be executed in one or more counterparts, each of which shall be deemed an original, but
all of which together shall constitute one and the same instrument. Delivery by telecopier of an executed counterpart of a signature page to this Agreement and each other Loan Document shall be effective as delivery of an

  

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original executed counterpart of this Agreement and such other Loan Document. The Agents may also require that any such documents and signatures delivered by telecopier be confirmed by a manually
signed original thereof; provided that the failure to request or deliver the same shall not limit the effectiveness of any document or signature delivered by telecopier. 

Section 10.12 Integration. 

This Agreement, together with the other Loan Documents, comprises the complete and integrated agreement of the parties on the subject
matter hereof and thereof and supersedes all prior agreements, written or oral, on such subject matter. In the event of any conflict between the provisions of this Agreement and those of any other Loan Document (other than any Loan Documents
expressly governed by the laws of The Netherlands), the provisions of this Agreement shall control; provided that the inclusion of supplemental rights or remedies in favor of the Agents or the Lenders in any other Loan Document shall not be
deemed a conflict with this Agreement. Each Loan Document was drafted with the joint participation of the respective parties thereto and shall be construed neither against nor in favor of any party, but rather in accordance with the fair meaning
thereof. 
 Section 10.13 Survival of Representations and Warranties. 

All representations and warranties made hereunder and in any other Loan Document or other document delivered pursuant hereto or thereto or
in connection herewith or therewith shall survive the execution and delivery hereof and thereof. Such representations and warranties have been or will be relied upon by each Agent and each Lender, regardless of any investigation made by any Agent or
any Lender or on their behalf and notwithstanding that any Agent or any Lender may have had notice or knowledge of any Default at the time of any Credit Extension, and shall continue in full force and effect as long as any Loan or any other
Obligation hereunder shall remain unpaid or unsatisfied or any Letter of Credit shall remain outstanding. 
 Section 10.14
Severability. 
 If any provision of this Agreement or the other Loan Documents is held to be illegal, invalid or
unenforceable, the legality, validity and enforceability of the remaining provisions of this Agreement and the other Loan Documents shall not be affected or impaired thereby. The invalidity of a provision in a particular jurisdiction shall not
invalidate or render unenforceable such provision in any other jurisdiction. 
 Section 10.15 GOVERNING LAW.

 THIS AGREEMENT AND EACH OTHER LOAN DOCUMENT (OTHER THAN ANY LOAN DOCUMENTS EXPRESSLY GOVERNED BY THE LAWS OF THE NETHERLANDS)
SHALL BE GOVERNED BY, AND CONSTRUED IN ACCORDANCE WITH, THE LAW OF THE STATE OF NEW YORK. 
  

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 (a) ANY LEGAL ACTION OR PROCEEDING ARISING UNDER ANY LOAN DOCUMENT OR IN ANY WAY CONNECTED
WITH OR RELATED OR INCIDENTAL TO THE DEALINGS OF THE PARTIES HERETO OR ANY OF THEM WITH RESPECT TO ANY LOAN DOCUMENT, OR THE TRANSACTIONS RELATED THERETO, IN EACH CASE WHETHER NOW EXISTING OR HEREAFTER ARISING, MAY BE BROUGHT IN THE COURTS OF THE
STATE OF NEW YORK SITTING IN NEW YORK CITY OR OF THE UNITED STATES FOR THE SOUTHERN DISTRICT OF SUCH STATE, AND BY EXECUTION AND DELIVERY OF THIS AGREEMENT, EACH LOAN PARTY, EACH AGENT AND EACH LENDER CONSENTS, FOR ITSELF AND IN RESPECT OF ITS
PROPERTY, TO THE NON-EXCLUSIVE JURISDICTION OF THOSE COURTS. EACH LOAN PARTY, EACH AGENT AND EACH LENDER IRREVOCABLY WAIVES ANY OBJECTION, INCLUDING ANY OBJECTION TO THE LAYING OF VENUE OR BASED ON THE GROUNDS OF FORUM NON CONVENIENS, WHICH
IT MAY NOW OR HEREAFTER HAVE TO THE BRINGING OF ANY ACTION OR PROCEEDING IN SUCH JURISDICTION IN RESPECT OF ANY LOAN DOCUMENT OR OTHER DOCUMENT RELATED THERETO. EACH PARTY HERETO IRREVOCABLY CONSENTS TO SERVICE OF PROCESS IN ANY ACTION OR PROCEEDING
ARISING OUT OF OR RELATING TO ANY LOAN DOCUMENTS IN THE MANNER PROVIDED FOR NOTICES (OTHER THAN TELECOPIER) IN SECTION 10.02. NOTHING IN THIS AGREEMENT OR ANY OTHER LOAN DOCUMENT WILL AFFECT THE RIGHT OF ANY PARTY HERETO TO SERVE PROCESS IN ANY
OTHER MANNER PERMITTED BY APPLICABLE LAW. 
 Section 10.16 WAIVER OF RIGHT TO TRIAL BY JURY. 

EACH PARTY TO THIS AGREEMENT HEREBY EXPRESSLY WAIVES ANY RIGHT TO TRIAL BY JURY OF ANY CLAIM, DEMAND, ACTION OR CAUSE OF ACTION ARISING
UNDER ANY LOAN DOCUMENT OR IN ANY WAY CONNECTED WITH OR RELATED OR INCIDENTAL TO THE DEALINGS OF THE PARTIES HERETO OR ANY OF THEM WITH RESPECT TO ANY LOAN DOCUMENT, OR THE TRANSACTIONS RELATED THERETO, IN EACH CASE WHETHER NOW EXISTING OR HEREAFTER
ARISING, AND WHETHER FOUNDED IN CONTRACT OR TORT OR OTHERWISE; AND EACH PARTY HEREBY AGREES AND CONSENTS THAT ANY SUCH CLAIM, DEMAND, ACTION OR CAUSE OF ACTION SHALL BE DECIDED BY COURT TRIAL WITHOUT A JURY, AND THAT ANY PARTY TO THIS AGREEMENT MAY
FILE AN ORIGINAL COUNTERPART OR A COPY OF THIS SECTION 10.16 WITH ANY COURT AS WRITTEN EVIDENCE OF THE CONSENT OF THE SIGNATORIES HERETO TO THE WAIVER OF THEIR RIGHT TO TRIAL BY JURY. 

Section 10.17 Binding Effect. 

This Agreement shall become effective when it shall have been executed by the Loan Parties and the Administrative Agent shall have been
notified by each Lender, the Swing Line 
  

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Lenders and L/C Issuer that each such Lender, Swing Line Lender and L/C Issuer has executed it and thereafter shall be binding upon and inure to the benefit of the Loan Parties, each Agent and
each Lender and their respective successors and assigns, in each case in accordance with Section 10.07 (if applicable) and except that no Loan Party shall have the right to assign its rights hereunder or any interest herein without the prior
written consent of the Lenders except as permitted by Section 7.04. 
 Section 10.18 Judgment Currency.

 If, for the purposes of obtaining judgment in any court, it is necessary to convert a sum due hereunder or any other Loan
Document in one currency into another currency, the rate of exchange used shall be that at which in accordance with normal banking procedures the Administrative Agent could purchase the first currency with such other currency on the Business Day
preceding that on which final judgment is given. The obligation of each Borrower in respect of any such sum due from it to the Administrative Agent, the Collateral Agent or the Lenders hereunder or under the other Loan Documents shall,
notwithstanding any judgment in a currency (the “Judgment Currency”) other than that in which such sum is denominated in accordance with the applicable provisions of this Agreement (the “Agreement Currency”), be
discharged only to the extent that on the Business Day following receipt by the Administrative Agent or the Collateral Agent of any sum adjudged to be so due in the Judgment Currency, the Administrative Agent or the Collateral Agent may in
accordance with normal banking procedures purchase the Agreement Currency with the Judgment Currency. If the amount of the Agreement Currency so purchased is less than the sum originally due to the Administrative Agent or the Collateral Agent from
the Borrowers in the Agreement Currency, each Borrower agrees, as a separate obligation and notwithstanding any such judgment, to indemnify the Administrative Agent or the Collateral Agent or the Person to whom such obligation was owing against such
loss. If the amount of the Agreement Currency so purchased is greater than the sum originally due to the Administrative Agent or the Collateral Agent in such currency, the Administrative Agent or the Collateral Agent agrees to return the amount of
any excess to the applicable Borrower (or to any other Person who may be entitled thereto under applicable Law). 

Section 10.19 Lender Action. 

Each Lender agrees that it shall not take or institute any actions or proceedings, judicial or otherwise, for any right or remedy against
any Loan Party or any other obligor under any of the Loan Documents or the Secured Hedge Agreements (including the exercise of any right of setoff, rights on account of any banker’s lien or similar claim or other rights of self-help), or
institute any actions or proceedings, or otherwise commence any remedial procedures, with respect to any Collateral or any other property of any such Loan Party, without the prior written consent of the Administrative Agent. The provision of this
Section 10.19 are for the sole benefit of the Lenders and shall not afford any right to, or constitute a defense available to, any Loan Party. 
  

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 Section 10.20 USA Patriot Act. 

Each Lender that is subject to the USA Patriot Act and the Administrative Agent (for itself and not on behalf of any Lender) hereby
notifies the Borrowers that pursuant to the requirements of the USA Patriot Act, it is required to obtain, verify and record information that identifies the Borrowers, which information includes the name, address and tax identification number of
each Borrower and other information regarding such Borrower that will allow such Lender or the Administrative Agent, as applicable, to identify such Borrower in accordance with the USA Patriot Act. This notice is given in accordance with the
requirements of the USA Patriot Act and is effective as to the Lenders and the Administrative Agent. 
 Section 10.21
Agent for Service of Process. 
 Each Foreign Subsidiary that is a Loan Party or for whose account a Letter of Credit is
issued agrees that promptly following request by the Administrative Agent it will appoint and maintain an agent reasonably satisfactory to the Administrative Agent to receive service of process in New York City and the Loan Parties agree to cause
the same to occur. 
 Section 10.22 PMP Representations. 

(a) Each Lender to the Dutch Borrower which is a party to this Agreement on the date hereof represents and warrants to the Dutch Borrower
that (i) it is a PMP and (ii) it is aware that it does not benefit from the (creditor) protection offered by the Dutch Banking Act when lending monies to persons or entities which are subject to the prohibition of Section 82 of the
Dutch Banking Act. 
 (b) If on the date on which an Assignee and/or a SPC and/or a successor to a Lender becomes a Lender to
the Dutch Borrower, it is a requirement of Dutch law that such Assignee and/or SPC and/or successor is a PMP, each Assignee and/or SPC and/or successor represents and warrants to the Dutch Borrower on the date on which it becomes a party to this
Agreement as a Lender that it is a PMP. 
 (c) Each such Lender to the Dutch Borrower, Assignee and/or SPC and/or successor
acknowledges that the Dutch Borrower has relied upon the representations and warranties in this Section 10.22. 
 ARTICLE
XI. 
 Guarantee 

Section 11.01 The Guarantee. 

Each Guarantor hereby jointly and severally with the other Guarantors guarantees, as a primary obligor and not as a surety to each Secured
Party and their respective successors and assigns, the prompt payment in full when due (whether at stated maturity, by required 

 

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prepayment, declaration, demand, by acceleration or otherwise) of the principal of and interest (including any interest, fees, costs or charges that would accrue but for the provisions of
(i) the Title 11 of the United States Code after any bankruptcy or insolvency petition under Title 11 of the United States Code and (ii) any other Debtor Relief Laws) on the Loans made by the Lenders to, and the Notes held by each Lender
of, any Borrower (other than such Guarantor), and all other Obligations from time to time owing to the Secured Parties by any Loan Party under any Loan Document or any Secured Hedge Agreement or any Treasury Services Agreement, in each case strictly
in accordance with the terms thereof (such obligations being herein collectively called the “Guaranteed Obligations”). The Guarantors hereby jointly and severally agree that if the Borrowers or other Guarantor(s) shall fail to pay
in full when due (whether at stated maturity, by acceleration or otherwise) any of the Guaranteed Obligations, the Guarantors will promptly pay the same in cash, without any demand or notice whatsoever, and that in the case of any extension of time
of payment or renewal of any of the Guaranteed Obligations, the same will be promptly paid in full when due (whether at extended maturity, by acceleration or otherwise) in accordance with the terms of such extension or renewal. 

Section 11.02 Obligations Unconditional. 

The obligations of the Guarantors under Section 11.01 shall constitute a guaranty of payment and to the fullest extent permitted by
applicable Law, are absolute, irrevocable and unconditional, joint and several, irrespective of the value, genuineness, validity, regularity or enforceability of the Guaranteed Obligations of the Borrowers under this Agreement, the Notes, if any, or
any other agreement or instrument referred to herein or therein, or any substitution, release or exchange of any other guarantee of or security for any of the Guaranteed Obligations, and, irrespective of any other circumstance whatsoever that might
otherwise constitute a legal or equitable discharge or defense of a surety or Guarantor (except for payment in full). Without limiting the generality of the foregoing, it is agreed that the occurrence of any one or more of the following shall not
alter or impair the liability of the Guarantors hereunder which shall remain absolute, irrevocable and unconditional under any and all circumstances as described above: 

(i) at any time or from time to time, without notice to the Guarantors, the time for any performance of or compliance with
any of the Guaranteed Obligations shall be extended, or such performance or compliance shall be waived; 
 (ii)
any of the acts mentioned in any of the provisions of this Agreement or the Notes, if any, or any other agreement or instrument referred to herein or therein shall be done or omitted; 

(iii) the maturity of any of the Guaranteed Obligations shall be accelerated, or any of the Guaranteed Obligations shall
be amended in any respect, or any right under the Loan Documents or any other agreement or instrument referred to herein or therein shall be amended or waived in any respect or any other guarantee of any of the Guaranteed Obligations or any security
therefor shall be released or exchanged in whole or in part or otherwise dealt with; 
  

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 (iv) any Lien or security interest granted to, or in favor of, an L/C Issuer
or any Lender or Agent as security for any of the Guaranteed Obligations shall fail to be perfected; or 
 (v)
the release of any other Guarantor pursuant to Section 11.09. 
 The Guarantors hereby expressly waive diligence,
presentment, demand of payment, protest and all notices whatsoever, and any requirement that any Secured Party exhaust any right, power or remedy or proceed against Borrowers under this Agreement or the Notes, if any, or any other agreement or
instrument referred to herein or therein, or against any other person under any other guarantee of, or security for, any of the Guaranteed Obligations. The Guarantors waive any and all notice of the creation, renewal, extension, waiver, termination
or accrual of any of the Guaranteed Obligations and notice of or proof of reliance by any Secured Party upon this Guarantee or acceptance of this Guarantee, and the Guaranteed Obligations, and any of them, shall conclusively be deemed to have been
created, contracted or incurred in reliance upon this Guarantee, and all dealings between Borrowers and the Secured Parties shall likewise be conclusively presumed to have been had or consummated in reliance upon this Guarantee. This Guarantee shall
be construed as a continuing, absolute, irrevocable and unconditional guarantee of payment without regard to any right of offset with respect to the Guaranteed Obligations at any time or from time to time held by Secured Parties, and the obligations
and liabilities of the Guarantors hereunder shall not be conditioned or contingent upon the pursuit by the Secured Parties or any other person at any time of any right or remedy against Borrowers or against any other person which may be or become
liable in respect of all or any part of the Guaranteed Obligations or against any collateral security or guarantee therefor or right of offset with respect thereto. This Guarantee shall remain in full force and effect and be binding in accordance
with and to the extent of its terms upon the Guarantors and the successors and assigns thereof, and shall inure to the benefit of the Lenders, and their respective successors and assigns, notwithstanding that from time to time during the term of
this Agreement there may be no Guaranteed Obligations outstanding. 
 Section 11.03 Reinstatement. 

The obligations of the Guarantors under this Article XI shall be automatically reinstated if and to the extent that for any reason any
payment by or on behalf of the Borrowers or other Loan Party in respect of the Guaranteed Obligations is rescinded or must be otherwise restored by any holder of any of the Guaranteed Obligations, whether as a result of any proceedings in bankruptcy
or reorganization or otherwise. 
  

 -176- 

 Section 11.04 Subrogation; Subordination. 

Each Guarantor hereby agrees that until the payment and satisfaction in full in cash of all Guaranteed Obligations and the expiration and
termination of the Commitments of the Lenders under this Agreement it shall waive any claim and shall not exercise any right or remedy, direct or indirect, arising by reason of any performance by it of its guarantee in Section 11.01, whether by
subrogation or otherwise, against any Borrower or any other Guarantor of any of the Guaranteed Obligations or any security for any of the Guaranteed Obligations. Any Indebtedness of any Loan Party permitted pursuant to Section 7.03(b)(ii) or
7.03(d) shall be subordinated to such Loan Party’s Obligations in the manner set forth in the Intercompany Note evidencing such Indebtedness. 

Section 11.05 Remedies. 

The Guarantors jointly and severally agree that, as between the Guarantors and the Lenders, the obligations of the Borrowers under this
Agreement and the Notes, if any, may be declared to be forthwith due and payable as provided in Section 8.02(a) (and shall be deemed to have become automatically due and payable in the circumstances provided in Section 8.02(a)) for
purposes of Section 11.01, notwithstanding any stay, injunction or other prohibition preventing such declaration (or such obligations from becoming automatically due and payable) as against the Borrowers and that, in the event of such
declaration (or such obligations being deemed to have become automatically due and payable), such obligations (whether or not due and payable by the Borrowers) shall forthwith become due and payable by the Guarantors for purposes of
Section 11.01. 
 Section 11.06 Instrument for the Payment of Money. 

Each Guarantor hereby acknowledges that the guarantee in this Article XI constitutes an instrument for the payment of money, and consents
and agrees that any Lender or Agent, at its sole option, in the event of a dispute by such Guarantor in the payment of any moneys due hereunder, shall have the right to bring a motion-action under New York CPLR Section 3213. 

Section 11.07 Continuing Guarantee. 

The guarantee in this Article XI is a continuing guarantee of payment, and shall apply to all Guaranteed Obligations whenever arising.

 Section 11.08 General Limitation on Guarantee Obligations. 

In any action or proceeding involving any state corporate limited partnership or limited liability company law, or any applicable state,
federal or foreign bankruptcy, insolvency, reorganization or other Law affecting the rights of creditors generally, if the obligations of any Guarantor under Section 11.01 would otherwise be held or determined to be void, voidable, invalid or
unenforceable, or subordinated to the claims of any other creditors, on account of the 
  

 -177- 

 
amount of its liability under Section 11.01, then, notwithstanding any other provision to the contrary, the amount of such liability shall, without any further action by such Guarantor, any
Loan Party or any other person, be automatically limited and reduced to the highest amount (after giving effect to the right of contribution established in Section 11.10) that is valid and enforceable and not subordinated to the claims of other
creditors as determined in such action or proceeding. 
 Section 11.09 Release of Guarantors. 

If, in compliance with the terms and provisions of the Loan Documents, all or substantially all of the Equity Interests or property of any
Guarantor are sold or otherwise transferred (a “Transferred Guarantor”) to a person or persons, none of which is a Loan Party, such Transferred Guarantor shall, upon the consummation of such sale or transfer, be automatically
released from its obligations under this Agreement (including under Section 10.05 hereof) and its obligations to pledge and grant any Collateral owned by it pursuant to any Collateral Document and, in the case of a sale of all or substantially
all of the Equity Interests of the Transferred Guarantor, the pledge of such Equity Interests to the Collateral Agent pursuant to the Collateral Documents shall be automatically released, and, so long as the Borrowers shall have provided the Agents
such certifications or documents as any Agent shall reasonably request, the Collateral Agent shall take such actions as are necessary to effect each release described in this Section 11.09 in accordance with the relevant provisions of the
Collateral Documents. 
 Section 11.10 Right of Contribution. 

Each Guarantor hereby agrees that to the extent that a Subsidiary Guarantor shall have paid more than its proportionate share of any
payment made hereunder, such Subsidiary Guarantor shall be entitled to seek and receive contribution from and against any other Guarantor hereunder which has not paid its proportionate share of such payment. Each Subsidiary Guarantor’s right of
contribution shall be subject to the terms and conditions of Section 11.04. The provisions of this Section 11.10 shall in no respect limit the obligations and liabilities of any Subsidiary Guarantor to the Administrative Agent, the L/C
Issuer, the Swing Line Lenders and the Lenders, and each Subsidiary Guarantor shall remain liable to the Administrative Agent, the L/C Issuer, the Swing Line Lenders and the Lenders for the full amount guaranteed by such Subsidiary Guarantor
hereunder. 
 Section 11.11 Certain Dutch Matters. 

Any obligation, guarantee or undertaking granted or assumed by a Person incorporated or organized under the laws of The Netherlands
pursuant to this Agreement (including but not limited to this Article XI) or any other Loan Document shall be deemed not to be undertaken or incurred by such Person to the extent that the same would constitute unlawful financial

  

 -178- 

 
assistance within the meaning of Section 2:207(c) or 2:98(c) of the Dutch Civil Code or any other applicable financial assistance rules under any relevant jurisdiction (the
“Prohibition”) and the provisions of this Agreement and the other Loan Documents shall be construed accordingly. For the avoidance of doubt it is expressly acknowledged that the relevant Persons incorporated under the laws of The
Netherlands will continue to guarantee and secure all such obligations which, if included, do not constitute a violation of the Prohibition. 
  

 -179- 

 IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be duly executed
as of the date first above written. 
  

			
	NIELSEN FINANCE LLC
		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
	
	VNU HOLDING AND FINANCE B.V.
		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
	
	VNU, INC.
		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
	
	GUARANTORS
		
	By:	 	 /s/ Authorized Signatories

	Name:	 	
	Title:	 	
	
	 For the purpose of the Dutch Banking Act, each

Lender to the Dutch Borrower expressly confirms

the representations given by it in Section 10.22

  

 -1- 

			
	 CITIBANK, N.A., as Administrative Agent,

Collateral Agent and as a Lender, an L/C Issuer and

the Swing Line Lender

		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
	
	 DEUTSCHE BANK SECURITIES INC., as

Syndication Agent

		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
	
	JPMORGAN CHASE BANK, N.A., as Co-Documentation Agent
		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
	
	 ABN AMRO BANK N.V., as Co-Documentation

Agent, an L/C Issuer and a Swing Line Lender

		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	

  

 -2- 

			
	ING BANK N.V., as Co-Documentation Agent
		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
		
	By:	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	

  

 -3- 

 SCHEDULE 1.01A 

COMMITMENTS 
  

						
	 Lender
	  	 Loan
	  	Commitment
		  	Dollar Term Loans	  	$	4,175,000,000
		  	Euro Term Loans	  	€	800,000,000
		  	Tranche A Revolving Credit Loans	  	$	163,500,000
		  	Tranche B Revolving Credit Loans	  	$	45,000,000
	 Citibank, N.A.
	  	Tranche C Revolving Credit Loans	  	$	62,500,000
		  	Tranche D Revolving Credit Loans	  	$	186,000,000
		  	Tranche E Revolving Credit Loans	  	$	38,000,000
		  	Tranche F Revolving Credit Loans	  	$	86,000,000
		  	Tranche G Revolving Credit Loans	  	$	62,500,000
		  	Tranche H Revolving Credit Loans	  	$	44,000,000

 SCHEDULE 1.01B 

UNRESTRICTED SUBSIDIARIES 
  

	1.	Advertising Center, Incorporated 

  

	2.	Airplay Monitor Venture Associates 

  

	3.	NetRatings, Inc. 

  

	4.	ACNielsen eRatings.com 

  

	5.	Scarborough Research (Partnership) 

  

	6.	Agence de Press Magazine S.a.r.l. 

  

	7.	Aircheck International Ltd. 

  

	8.	Buzzmetrics, Ltd. 

  

	9.	A.C. Nielsen Store Audit S.r.l. 

  

	10.	Nielsen Music Control Nederland B.V. 

  

	11.	Array Publications B.V. 

  

	12.	Nielsen Media Research AS 

  

	13.	ACNielsen Pakistan (Private) Limited 

  

	14.	POC, Inc. 

  

	15.	Strategic Mapping, Inc. 

 SCHEDULE 1.01C 

MANDATORY COST FORMULAE 
  

	1.	The Mandatory Cost is an addition to the interest rate to compensate Lenders for the cost of compliance with (a) the requirements of the Bank of England and/or the
Financial Services Authority (or, in either case, any other authority which replaces all or any of its functions) or (b) the requirements of the European Central Bank. 

 

	2.	On the first day of each Interest Period (or as soon as possible thereafter) the Administrative Agent shall calculate, as a percentage rate, a rate (the
“Additional Cost Rate”) for each Lender, in accordance with the paragraphs set out below. The Mandatory Cost will be calculated by the Administrative Agent as a weighted average of the Lenders' Additional Cost Rates (weighted in
proportion to the percentage participation of each Lender in the relevant Borrowings) and will be expressed as a percentage rate per annum. 

  

	3.	The Additional Cost Rate for any Lender lending from a Lending Office in a Participating Member State will be the percentage notified by that Lender to the
Administrative Agent. This percentage will be certified by that Lender in its notice to the Administrative Agent to be its reasonable determination of the cost (expressed as a percentage of that Lender’s participation in all Borrowings made
from that Lending Office) of complying with the minimum reserve requirements of the European Central Bank in respect of loans made from that Lending Office. 

 

	4.	The Additional Cost Rate for any Lender lending from a Lending Office in the United Kingdom will be calculated by the Administrative Agent as follows:

  

	 	(a)	in relation to a Sterling Borrowing: 

  

					
		 	AB +C(B – D) + E × 0.01	 	 per cent. per annum
  

		 	100 – (A +  C)    	 

  

	 	(b)	in relation to an Advance in any currency other than Sterling: 

  

					
		 	E × 0.01	 	 per cent. per annum.
  

		 	300	 

 Where: 

 

	 	A	is the percentage of Eligible Liabilities (assuming these to be in excess of any stated minimum) which that Lender is from time to time required to maintain as an
interest free cash ratio deposit with the Bank of England to comply with cash ratio requirements. 

  

	 	B	is the percentage rate of interest (excluding the Applicable Rate and the Mandatory Cost and, if the Borrowing is an unpaid sum, the additional rate of interest
specified in Section 2.08(b)) payable for the relevant Interest Period on the Borrowing. 

	 	C	is the percentage (if any) of Eligible Liabilities which that Lender is required from time to time to maintain as interest bearing Special Deposits with the Bank of
England. 

  

	 	D	is the percentage rate per annum payable by the Bank of England to the Administrative Agent on interest bearing Special Deposits. 

 

	 	E	is designed to compensate Lenders for amounts payable under the Fees Rules and is calculated by the Administrative Agent as being the average of the most recent rates
of charge supplied by reference banks chosen by the Administrative Agent to the Administrative Agent. 

 SCHEDULE 1.01D 

TRANSACTION 
 See
attached. 

 PROJECT VALENTINE SIMPLIFIED STEP MEMORANDUM DRAFT 

August 9, 2006 

Any tax advice included in this written or electronic communication was not intended or written to be used, and it cannot be used by
the taxpayer, for purposes of (i) avoiding any penalties that may be imposed by any governmental taxing authority or agency, or (ii) promoting, marketing or recommending to another party any transaction or matter contained herein. 

  

 6 

 ALL AMOUNTS INCLUDED IN THIS MEMO ARE FOR ILLUSTRATIVE PURPOSES 

ONLY AND ARE SUBJECT TO CHANGE 

1. Sources and Uses of Funds 
 The
following table sets forth the sources and uses of consideration necessary to effectuate the cash offer by Valcon Acquisition BV (“Dutch Bidco”), a private company with limited liability incorporated under the laws of the Netherlands, for
all the issued and outstanding ordinary shares (“Ordinary Shares”), all the issued and outstanding 7% preferred shares and for all the preferred B shares (together the “Preferred Shares”) of VNU NV (the “Company”), a
public limited liability company incorporated under the laws of the Netherlands (the “Tender Offer”). See Exhibit B for the Pre-Settlement Structure. 

The below amounts are for illustrative purposes only and assume that 99.45% of the Ordinary and 100% of the Preferred Shares have been acquired in the
settlement of the Tender Offer (either at the initial settlement or subsequent settlements that occurred during the post acceptance period) and the remaining .55% of Ordinary Shares will be acquired during a statutory squeeze out procedure. 

  

					
	 Sources
	  	Amount
(in Millions)	 
	 Sponsor Equity
	  	€	[3,098	] 
	 Minority Interest in NetRatings
	  	 	[165	] 
	 Term Loans — Finance LLC
	  	 	[4,062	] 
	 Senior Unsecured Notes — Finance LLC
	  	 	[654	] 
	 Senior Subordinated Notes (PIK) — Finance LLC
	  	 	[456	] 
	 Senior Discount Notes (PIK) — VNU Group BV
	  	 	[200	] 
	 Rollover of Existing Debt — Capital Leases
	  	 	[121	] 
	 Rollover of Existing Debt — VNU NV Notes
	  	 	[526	] 
	 Benefit from Currency Hedge
	  	 	[141	] 
	 Excess Cash on Balance Sheet (Including Swap Unwind)
	  	 	[619	] 
		  	 	 	 
		  	€	[10,042	] 
		
	 Uses
	  	 	 
	 Equity Purchase Price — Common
	  	€	[7,642	] 
	 Equity Purchase Price — Preferred
	  	 	[7	] 
	 Minority Interest in NetRatings
	  	 	[165	] 
	 Retirement of Existing Debt
	  	 	[1,018	] 
	 Retirement of Existing Debt (NMR US)
	  	 	[123	] 
	 Rollover of Existing Debt — Capital Leases
	  	 	[121	] 
	 Rollover of Existing Debt — VNU NV Notes
	  	 	[526	] 
	 Fees & Expenses (Dutch Bidco)
	  	 	[171	] 
	 Fees & Expenses (VNU Group BV)
	  	 	[88	] 
	 Fees & Expenses (Finance LLC)
	  	 	[107	] 
	 Interest on Tender Facility
	  	 	[74	] 
		  	 	 	 
		  	€	[10,042	] 

  

 7 

 2. Steps Occurring Prior to the Settlement of the Tender 

Unless otherwise stated, the following steps assume that 99.45% of the Ordinary and 100% of the Preferred Shares have been acquired either at the time
of the initial settlement of the Tender Offer or at the time of subsequent settlements during the post acceptance period 
  

	 	2.1.	On January 23, 2006, Alpinvest Partners 2006 BV (“Alpinvest”) formed Dutch Bidco with a statutory minimum capital of £18K in exchange for 18 Dutch
Bidco ordinary shares. 

  

	 	2.2.	On March 6, 2006, Alpinvest transferred 3 shares of Dutch Bidco to each of KKR Millennium Fund (Overseas) L.P., Thomas H. Lee (Alternative) Fund L.P., Carlyle
Partners IV Cayman L.P., Hellman & Friedman Capital Partners V (Cayman Parallel), L.P., and Blackstone NSS Communications Partners (Cayman) L.P. (collectively with Alpinvest, “the Sponsors”). 

 

	 	2.3.	On March 8, 2006, Dutch Bidco and the Company entered into a Merger Protocol whereby Dutch Bidco agreed subject to certain conditions to make a cash tender offer
for all the Company’s outstanding Ordinary Shares and Preferred Shares. 

  

	 	2.4.	On March 8, 2006, Dutch Bidco entered into a Deal Contingent Forward Contract (the “Forward Contract”) and a Deal Contingent EUR Call Option (the
“Call Option” and, collectively with the Forward Contract, the “Hedging Transaction”) in order to hedge Dutch Bidco’s exposure to foreign exchange rate movements between the time of signing of the Merger Protocol and the
date that the Tender Offer is settled. Under the Forward Contract, Dutch Bidco agreed to purchase €[2,700]M for $[3,343]M. Under the Call Option, Dutch Bidco had the option to purchase £[2,700]M for $[3,448]M. 

 

	 	2.5.	On March 8, 2006, KKR Millennium Fund LP formed Valcon Acquisition Holding (Luxembourg) Sarl (“Lux Holdco”), a private limited company incorporated under
the laws of Luxembourg. 

  

	 	2.6.	On March 8, 2006, the Sole Manager of Lux Holdco, on behalf of Lux Holdco, resolved to form a United States Branch named Valcon Acquisition Holding (Luxembourg) US
Branch (“Lux Holdco US Branch”). 

  

	 	2.7.	On March 8, 2006, Dutch Bidco assigned all of its rights and obligations under the Hedging Transaction to Lux Holdco US Branch. 

A written tax advance clearance letter has been received from the Luxembourg tax authorities whereby the income of the US Branch of
Lux Holdco will be tax exempt in Luxembourg based on the US-Luxembourg double tax treaty. There will be an arm’s length head-office remuneration by Lux Holdco US Branch. The tax on the hedge and the remuneration will be funded by TINU NV or its
direct or indirect subsidiaries. 
  

	 	2.8.	On March 31, 2006, the Sponsors transferred their shares in Dutch Bidco to Lux Holdco in exchange for Lux Holdco ordinary shares. 

 

	 	2.9.	On March 31, 2006, KKR Millennium Fund LP transferred an equal number of its ordinary shares in Lux Holdco to each of the Sponsors. 

 

 8 

	 	2.10.	On April 3, 2006, Dutch Bidco posted the Tender Offer for all of the issued and outstanding publicly traded Ordinary Shares and Preferred Shares of the Company
(the “Shares”). 

  

	 	2.11.	On May 4, 2006, Dutch Bidco revised the amounts and conditions of the Tender Offer. 

The revised Tender Offer was conditioned upon, among other things, that the number of Shares being tendered represented at least 80%
of the Company’s Ordinary Shares and 80% of the Company’s Preferred Shares. Subject to certain conditions, if 80% of the Company’s Ordinary and/or Preferred Shares were not tendered, the Sponsors had the right to waive the minimum
acceptance condition and close the Tender Offer acquiring less than 80% of the Company’s Ordinary and Preferred Shares. 
  

	 	2.12.	On May 17, 2006, Valcon Acquisition Holdings BV (“Dutch Holdco”) was incorporated by Alpinvest Partners 2006 BV. 

 

	 	2.13.	On May 19, 2006, Alpinvest Partners 2006 BV transferred its shares in Dutch Holdco to Lux Holdco by way of a notarial transfer deed executed by the Dutch Notary.

  

	 	2.14.	On May 19, 2006, Lux Holdco transferred all its shares in Dutch Bidco to Dutch Holdco in exchange for one Dutch Holdco ordinary share by way of a notarial transfer
deed executed by the Dutch Notary. 

  

	 	2.15.	On May 19, 2006, the Tender Offer period closed. 

  

	 	2.16.	On May 19, 2006, the Settlement Agent advised that the number of Tendered Shares consisted of 200,658,498 Ordinary Shares and 148,083 Preferred Shares (including
Preferred Shares tendered under Share Transfer Agreements). 

  

	 	2.17.	On May 19, 2006, holders of Preference B Shares entered into Share Transfer Agreements to transfer ownership of 7,200,000 Preference B shares to Dutch Bidco.

  

	 	2.18.	On May 22, 2006, representatives of Dutch Bidco confirmed that all applicable conditions precedent to the Offer being declared unconditional as set forth in
Section 7 of the Merger Protocol had been satisfied, waived or released (and any necessary consents to any such waivers or releases had been obtained). 

 

	 	2.19.	On May 22, 2006, Dutch Bidco declared the Offer unconditional in accordance with the terms of the Merger Protocol. 

3. Steps Immediately Before the Initial Settlement of the Tender Offer 

 

	 	3.1.	On May 23, 2006, the Sponsors transferred $[2,232]M) and €[68]M to Lux Holdco in exchange for €[1,796]M YFCPECs and €[18]M Lux Holdco ordinary
shares (Lux Holdco issued five classes of ordinary shares). Lux Holdco paid €[.18]M of Luxembourg share capital tax. 

  

 9 

 On July 13, 2006 a tax clearance letter was signed by the Luxembourg Tax
authority with respect to the margin on the back to back loan, the debt-equity ratio for Luxembourg thin capitalization purposes, and the treatment of the YFCPECs and CPECs as debt from a Luxembourg tax perspective; the absence of withholding tax on
the potential premium on repurchase of the CPECs/YFCPECs; and the absence of Luxembourg withholding tax on the redemption by the company of a whole class of its own shares. 

 

	 	3.2.	Immediately upon the completion of Step 3.1, Lux Holdco transferred $[2,232]M and €[68]M to Dutch Holdco in exchange for €[1,814]M Dutch Holdco ordinary
shares. 

  

	 	3.3.	Immediately upon the completion of Step 3.2, Dutch Holdco transferred $[2,232]M and €[68]M to Dutch Bidco in exchange for €[1,814]M) Dutch Bidco ordinary
shares (with a par value of €[10]M and €[1,804]M in share premium). 

  

	 	3.4.	Immediately upon the completion of Step 3.3, Dutch Bidco borrowed (i) $[4,849]M and (ii) €[380]M from certain lenders under the terms of the Tender
Facility. 

 Amounts received under the Tender Facility are net of underwriting fees of approximately W7J1 and
Erg M 
  

	 	3.5.	Dutch Bidco transferred $[6,948]M (the equivalent of €[5,437]M) to Lux Holdco US Branch under a foreign currency purchase agreement. 

 

	 	3.6.	Lux Holdco US Branch settled the Hedging Transaction. 

  

	 	3.6.1.	Lux Holdco US Branch net settled the Option Contract and purchased €[2,700]M for $[3,399]M at a net exchange rate of approximately 1.2588.

 Amount of USD required to settle the Option Contract includes a premium of $[73]M 

 

	 	3.6.2.	Lux Holdco US Branch purchased on the spot market €[179]M for $[228]M at an exchange rate of approximately 1.2737 (including a Liquidity Premium of .001).

  

	 	3.6.3.	Lux Holdco US Branch net settled the Forward Contract and purchased €[2,700]M for $[3,321]M at a net exchange rate of approximately 1.23. 

 

	 	3.7.	Lux Holdco US Branch transferred €[5,437]M (the equivalent of $[6,948]M) to Dutch Bidco under the foreign currency purchase agreement. 

 

	 	3.8.	Lux Holdco US Branch transferred €[141]M to Lux Holdco. 

  

	 	3.9.	Lux Holdco transferred €[141]M to Dutch Holdco as a contribution to capital. 

 

	 	3.10.	Dutch Holdco transferred €[141]M to Dutch Bidco as a contribution to capital. 

 

 10 

 4. Initial Settlement of the Tender Offer 

The initial settlement happened at the close of the acceptance period and represented the purchase of all the Ordinary and Preferred Shares tendered
during the acceptance period. The spot rate at the time of the initial settlement was 1.2779. 
  

	 	4.1.	On May 24, 2006, Dutch Bidco transferred €[5,919]M to VNU NV shareholders in exchange for [200,658,498] of outstanding VNU NV Ordinary Shares (via the
Settlement Agent). 

  

	 	4.2.	On May 24, 2006, Dutch Bidco transferred €[3]M to VNU NV shareholders in exchange for [148,083] of outstanding VNU NV Preferred Shares (via the Settlement
Agent). 

  

	 	4.3.	On May 24, 2006, Dutch Bidco transferred €[1]M to the Settlement Agent in satisfaction of Settlement Agent Fees. 

 

	 	4.4.	On May 24, 2006, Dutch Bidco transferred €[102]M to VNU NV shareholders in exchange for [7,200,000] Preferred B Shares (via the Settlement Agent).

 Subsequently, pursuant to a buy-back agreement, Dutch Bidco may assign/transfer all the Preferred Shares
(including 7% preferred shares and preferred B shares) acquired in Step 4.2 and Step 4.4. to VNU NV in exchange for an amount equal to Dutch Bidco’s cost basis in the shares plus accrued dividends. 

 

	 	4.5.	Upon completion of Step 4.4, VNU NV net cash settled outstanding stock option contracts and transferred €[65]M to VNU NV option holders. 

 

	 	4.6.	Upon completion of Step 4.5, VNU NV net cash settled outstanding restricted stock units and transferred €[8]M to VNU NV shareholders. 

 

	 	4.7.	Upon completion of Step 4.6, VNU NV transferred €[9]M to employees of VNU NV and/or its subsidiaries in satisfaction of its Retention Incentive Pool obligations
and €[3]M in satisfaction of its Long Term Incentive Plan obligations. 

  

	 	4.8.	Upon completion of Step 4.7, VNU NV paid €[1]M for Directors and Officers Liability Insurance. 

 

	 	4.9.	Upon completion of Step 4.8, Dutch Bidco paid $[132]M of fees and expenses. 

5. Post Acceptance — Settlement 1 

The first settlement of the post acceptance period represented the purchase of all the Ordinary and Preferred Shares tendered on May 22, 23, and
24. The spot rate at the time of the settlement was 1.2764. 
  

	 	5.1.	On May 25, 2006, Dutch Bidco borrowed $[37]M (the equivalent of €[29]M) under the Tender Facility. 

 

	 	5.2.	Immediately upon completion of Step 5.1, Dutch Bidco purchased €[29]M for $[37]M at a spot rate of 1.2764. 

 

	 	5.3.	On May 26 and 30, 2006, Dutch Bidco transferred a total of €[28]M to VNU NV shareholders in exchange for a total of [924,025] VNU Ordinary Shares (via the
Settlement Agent). 

  

 11 

 Total amount transferred in step 5.3 is net of a refund of Settlement Agent fees of
approximately [.146]M 
 6. Post Acceptance — Settlement 2 

The second settlement of the post acceptance period represented the purchase of all the Ordinary and Preferred Shares tendered on May 25, 26 and
29. The spot rate at the time of the settlement was 1.28. 
  

	 	6.1.	On May 30, 2006, the Sponsors transferred $[989]M and €[30]M to Lux Holdco in exchange for €[303]M YFCPECs and €[500]M CPECs. The Sponsors also
transferred $[10]M to Lux Holdco as a contribution to capital. Lux Holdco paid €[.081]M of Luxembourg share capital tax. 

  

	 	6.2.	Immediately upon completion of Step 6.1, Lux Holdco transferred $[383]M and €[12]M to Dutch Holdco as a contribution to capital. 

 

	 	6.3.	Immediately upon completion of Step 6.2, Lux Holdco transferred $[610]M and €[18]M to Dutch Holdco in exchange for a €[500]M intercompany note payable from
Dutch Holdco (the “Vanilla Loan”). 

  

	 	6.4.	Immediately upon completion of Step 6.3, Dutch Holdco transferred $[999]M and €[30]M to Dutch Bidco as a contribution to capital. 

 

	 	6.5.	Immediately upon completion of Step 6.4, Dutch Bidco borrowed $[346]M under the Tender Facility 

 

	 	6.6.	Immediately upon completion of Step 6.5, Dutch Bidco purchased on the open market €[1,050]M for $[1,344]M at a spot rate of 1.28. 

Dutch Bidco paid a market liquidity premium of €[.754]M on the above purchase. 

 

	 	6.7.	On May 31 and June 1 2006, Dutch Bidco transferred a total of €[702]M to VNU NV shareholders in exchange for a total of [23,807,090] VNU Ordinary Shares
(via the Settlement Agent). 

  

	 	6.8.	On May 31 and June 1, 2006 Dutch Bidco transferred a total of €[.01]M to VNU NV shareholders in exchange for a total of [450] VNU Preferred Shares (via
the Settlement Agent). 

  

	 	6.9.	On May 31 and June 1, 2006 Dutch Bidco transferred €[.145]M to the Settlement Agent in satisfaction of Settlement Agent Fees. 

7. Post Acceptance — Settlement 3 

The third settlement of the post acceptance period represented the purchase of all the Ordinary and Preferred Shares tendered on May 30 and 31.
The spot rate at the time of the settlement was 1.2845. 
  

 12 

	 	7.1.	On June 2 and 6, 2006, Dutch Bidco transferred €[181]M to VNU NV shareholders in exchange for [6,135,882] VNU Ordinary Shares (via the Settlement Agent).

  

	 	7.2.	On June 2 and 6, 2006, Dutch Bidco transferred €[.075]M to the Settlement Agent in satisfaction of Settlement Agent Fees. 

8. Post Acceptance — Settlement 4 

The fourth settlement of the post acceptance period represented the purchase of all the Ordinary and Preferred Shares tendered on June 1 and 2.
The spot rate at the time of the settlement was 1.2932. 
  

	 	8.1.	On June 7 and 8, 2006, Dutch Bidco transferred €[110]M to VNU NV shareholders in exchange for [3,714,949] VNU Ordinary Shares (via the Settlement Agent and
through open market purchases). 

  

	 	8.2.	On June 7 and 8, 2006 Dutch Bidco transferred €[.028]M to the Settlement Agent in satisfaction of Settlement Agent Fees. 

9. Post Acceptance — Settlement 5 

The fifth settlement of the post acceptance period represented the purchase of all the Ordinary and Preferred Shares tendered on June 6 and 7. The
spot rate at the time of the settlement was 1.2791. 
  

	 	9.1.	On June 7, 2006, the Sponsors transferred $[73.2]M and €[2]M to Lux Holdco in exchange for €[59]M YFCPECs. The Sponsors also transferred $[.800]M as a
contribution to capital. Lux Holdco paid £[.0007]M of Luxembourg share capital tax. 

  

	 	9.2.	Immediately upon completion of Step 9.1, Lux Holdco transferred $[74]M and €[2]M to Dutch Holdco as a contribution to capital. 

 

	 	9.3.	Immediately upon completion of Step 9.2, Dutch Holdco transferred $[74]M and €[2]M to Dutch Bidco as a contribution to capital. 

 

	 	9.4.	Immediately upon completion of Step 9.3, Dutch Bidco borrowed $[150]M under the Tender Facility. 

 

	 	9.5.	Immediately upon completion of Step 9.4, Dutch Bidco purchased on the spot market €[175]M for $[224]M at a spot rate of 1.2791. 

 

	 	9.6.	On June 8, 2006, Dutch Bidco transferred €[228]M to VNU NV shareholders in exchange for [7,720,520] VNU Ordinary Shares (via the Settlement Agent and through
open market purchases). 

  

	 	9.7.	On June 8, 2006, Dutch Bidco transferred €[.087]M to the Settlement Agent in satisfaction of Settlement Agent Fees. 

 

 13 

 10. Post Acceptance — Settlement 6 

The sixth settlement of the post acceptance period represented the purchase of all the Ordinary and Preferred Shares tendered on June 8. The spot
rate at the time of the settlement was 1.2622. 
  

	 	10.1.	On June 12, 2006, the Sponsors transferred $[79]M and €[3]M to Lux Holdco in exchange for €[64]M YFCPECs. The Sponsors also transferred $[.800] to Lux
Holdco as a contribution to capital. Lux Holdco paid €[.007]M of Luxembourg share capital tax. 

  

	 	10.2.	Immediately upon completion of Step 10.1, Lux Holdco transferred $[79]M and €[3]M and to Dutch Holdco as a contribution to capital. 

 

	 	10.3.	Immediately upon completion of Step 10.2, Dutch Holdco transferred $[79]M and €[3]M to Dutch Bidco as a contribution to capital. 

 

	 	10.4.	Immediately upon completion of Step 10.3, Dutch Bidco borrowed $[150]M under the Tender Facility. 

 

	 	10.5.	Immediately upon completion of Step 10.4, Dutch Bidco purchased €[182]M for $[229]M at a spot rate of 1.2622. 

 

	 	10.6.	On June 13, 2006, Dutch Bidco transferred €[222]M to VNU NV shareholders in exchange for [7,519,487] VNU Ordinary Shares (via the Settlement Agent and through
open market purchases). 

  

	 	10.7.	On June 8, 2006, Dutch Bidco transferred €[.037]M to the Settlement Agent in satisfaction of Settlement Agent Fees. 

11. Post Acceptance — Settlement 7 

The seventh settlement of the post acceptance period represented the purchase of all the Ordinary and Preferred Shares tendered on June 9. The
spot rate at the time of the settlement was 1.265. 
  

	 	11.1.	On June 13, 2006, the Sponsors transferred $[189]M and €[6]M to Lux Holdco in exchange for €[155]M YFCPECs. The Sponsors also transferred $[2]M to Lux
Holdco as a contribution to capital. Lux Holdco paid €[.016]M of Luxembourg share capital tax. 

  

	 	11.2.	Immediately upon completion of Step 11.1, Lux Holdco transferred $[191]M and €[6]M and to Dutch Holdco as a contribution to capital 

 

	 	11.3.	Immediately upon completion of Step 11.2, Dutch Holdco transferred $[191]M and €[6]M to Dutch Bidco as a contribution to capital. 

 

	 	11.4.	Immediately upon completion of Step 11.3, Dutch Bidco purchased €[151]M for $[191]M at a spot rate of 1.2635. 

 

	 	11.5.	On June 14, 2006, Dutch Bidco transferred €[153]M to VNU NV shareholders in exchange for [5,172,231] VNU Ordinary Shares (via the Settlement Agent and through
open market purchases). 

  

 14 

	 	11.6.	On June 14, 2006, Dutch Bidco transferred €[153]M to VNU NV shareholders in exchange for VNU Ordinary Shares and [1,117] preferred shares (via the Settlement
Agent and through open market purchases). See Exhibits C & D. 

 12. Post Acceptance — Settlement 8 (Payment of Tender
Facility Interest) 
 The eighth settlement of the post acceptance period represented the payment of interest on the Tender Facility and
certain other transaction expenses. The spot rate at the time of the settlement was 1.2665. 
  

	 	12.1.	On June 22, 2006, Dutch Bidco borrowed $[36]M (the equivalent of €[28]M) under the Tender Facility. 

 

	 	12.2.	On June 23, 2006 Dutch Bidco purchased €[28]M for $[36]M on the open market. 

 

	 	12.3.	On June 23, 2006 Dutch Bidco transferred $[28]M to Citibank in satisfaction of Tender Facility interest obligations. 

 

	 	12.4.	On June 23, 2006 Dutch Bidco paid $[1.69]M (the equivalent of €[1.34]M) of fees and expenses. 

13. Post Acceptance — Settlement 9 

The ninth settlement of the post acceptance period represented the purchase of all the Ordinary Shares tendered from
June 13th through
June 27th. The spot rate at the time of the
settlement was 1.2534. 
  

	 	13.1.	On June 29, 2006, Dutch Bidco borrowed $[25]M (the equivalent of €[20]M) under the Tender Facility. 

 

	 	13.2.	On June 30, 2006, Dutch Bidco purchased €[22]M for $[28]M on the open market. 

 

	 	13.3.	On June 30, 2006, Dutch Bidco transferred €[22]M to VNU NV shareholders in exchange for [735,844] VNU Ordinary Shares (through open market purchases).

  

	 	13.4.	On June 30, 2006 Dutch Bidco paid $[.171]M (the equivalent of €[.135]M) of Tender facility commitment fees. 

14. Post Acceptance — Settlement 10 

The tenth settlement of the post acceptance period represented the purchase of all the Ordinary and Preferred Shares tendered from
June 28th through
July 11th. The spot rate at the time of the
settlement was 1.2690. 
  

	 	14.1.	On July 13, 2006, Dutch Bidco borrowed $[16]M (the equivalent of €[12.6]M) under the Tender Facility. 

 

	 	14.2.	On July 14, 2006, Dutch Bidco purchased €[18]M for €[28]M on the open market. 

 

	 	14.3.	On July 14, 2006, Dutch Bidco transferred €[18]M to VNU NV shareholders in exchange for [613,052] VNU Ordinary Shares (through open market purchases).

  

 15 

	 	14.4.	On July 14, 2006 Dutch Bidco paid $[.260]M (the equivalent of €[.205]M) of fees and expenses. 

15. Post Acceptance — Settlement 11 (Payment of Tender Facility Interest) 

The eleventh settlement of the post acceptance period represented the payment of interest on the Tender Facility. The spot rate at the time of the
settlement was 1.26440. 
  

	 	15.1.	On July 21, 2006, the Sponsors transferred $[37]M and €[1]M to Lux Holdco in exchange for €[30]M YFCPECs. The Sponsors also transferred $[.300]M as a
contribution to capital. Lux Holdco paid €[.0003]M of Luxembourg share capital tax. 

  

	 	15.2.	Immediately upon completion of Step 15.1, Lux Holdco transferred $[37]M and €[1]M to Dutch Holdco as a contribution to capital. 

 

	 	15.3.	Immediately upon completion of Step 15.2, Dutch Holdco transferred $[37]M and €[1]M to Dutch Bidco as a contribution to capital. 

 

	 	15.4.	On July 23, 2006, Dutch Bidco transferred $[1.6]M and €[29]M to Citibank in satisfaction of Tender Facility interest obligations. 

16. Post Acceptance — Settlement 12 (Payment of Tender Facility Interest) 

The twelfth settlement of the post acceptance period represented the payment of interest on the Tender Facility. The spot rate at the time of the
settlement was 1.2619. 
  

	 	16.1.	On July 31, 2006, Dutch Bidco borrowed $[9]M (under the Tender Facility). 

 

	 	16.2.	Immediately upon completion of Step 16A, Dutch Bidco transferred €[6.5]M to Citibank in satisfaction of Tender Facility interest obligations.

 For illustrative purposes only, the below steps assume an exchange rate of 1.2840. The below steps do not reflect potential
spot purchases of US Dollars and/or Euros. 
 17. Distribution of US Intercompany Notes Payable 

 

	 	17.1.	On June 16, 2006, ACN Holdings, Inc. distributed (i) a $[1,857]M (the equivalent of €[1,446]M) note payable, (ii) a $[231]M (the equivalent of
€[180]M) note payable, and (iii) a $[220]M (the equivalent of €[171]M) note payable to VNU International BV. 

  

	 	17.2.	On June 16, 2006, VNU, Inc. distributed (i) a $[2,014]M (the equivalent of €[1,568]M) note payable, (ii) a $[430]M (the equivalent of €[335]M)
note payable, and (iii) a $[408]M (the equivalent of €[318]M) note payable to VNU International BV. 

 18. Formation
of NewCo 
  

	 	18.1.	On June 23, 2006, VNU NV formed VNU Intermediate Holding BV (“NewCo”) and transferred all its shares in VNU Holding and Finance BV to NewCo in exchange
for NewCo shares issued with share capital (par value) of €[1.0]M with the remainder constituting share premium (additional paid-in capital). 

  

 16 

 19. Declaration of NewCo Dividend to VNU NV 

 

	 	19.1.	On June 29, 2006, NewCo declared a dividend of €[4,940]M (the equivalent of $[6,343]M) payable to VNU NV on August 31, 2006, or at an earlier date to be
determined by the managing board of VNU Group BV. 

 20. Delisting of VNU NV 

 

	 	20.1.	On July 11, 2006, VNU NV was delisted. 

  

	 	20.2.	On July 28, 2006, VNU NV was converted into a private limited company and renamed VNU GROUP BV. 

21. Sale of New and Existing Intercompany Notes to NewCo 

See Exhibit A for inventory of existing intercompany notes. 

 

	 	21.1.	On July 31, 2006, VNU Holding and Finance BV, sold (i) $[162]M (the equivalent of €[126]M) of existing notes receivable from AC Nielsen Corporation,
(ii) $[75]M (the equivalent of €[59]M) of existing notes receivable from AC Nielsen (US), Inc., (iii) $[550]M (the equivalent of €[429]M) of existing notes receivable from Nielsen Media Research, Inc., (iv) $[616]M (the
equivalent of € [481]M) of existing notes receivable from VNU, Inc., (v) $[170]M (the equivalent of €[133]M) of existing notes receivable from VNU Business Media, Inc. and (vi) $[20]M (the equivalent of €[16]M) of its
existing notes receivable from Claritas, Inc. to NewCo in exchange for a $[1,593]M (the equivalent of €[1,244]M) note receivable from NewCo. 

The above amounts include accrued interest through August 8, 2006. 

 

	 	21.2.	On July 31, 2006, VNU International BV sold (i) $[818]M (the equivalent of €[638]M) of existing notes receivable from VNU, Inc., (ii) $[239]M (the
equivalent of €[187]M) existing notes receivable from ACN Holdings, Inc., (iii) $[1,879]M (the equivalent of €[1,466]M) of new US notes receivable from AC Nielsen Holdings, Inc, and (iv) $[2,037]M (the equivalent of
€[1,590]M) of new US notes receivable from VNU, Inc. to NewCo in exchange for a $[4,973]M (the equivalent of €[3,881]M) note receivable from NewCo. See Exhibit E 

The above amounts include accrued interest through August 8, 2006. 

A portion of the notes distributed in Step 17 were not sold to NewCo. These notes will either remain at VNU International BV or be
subsequently transferred by VNU International BV to VNU Holding and Finance By. 
  

 17 

 22. Forming Finance LLC 

 

	 	22.1.	On May 24, 2006, ACN Holdings, Inc. and VNU, Inc. formed Valcon Finance LLC and contributed $[35] (the equivalent of €[27]) and $[65] (the equivalent of
€ [51]) respectively as capital contributions. 

  

	 	22.2.	On June 13, 2006, the articles of formation of Valcon Finance LLC were amended so that Valcon Finance LLC became Nielsen Finance LLC (“Finance LLC”).

 23. Redeeming the Preferred B Shares 
  

	 	23.1.	On July 28, 2006, VNU Group BV (formerly VNU NV) completed a cash redemption of the 7,200,000 Preference B Shares owned by Dutch Bidco for €[97]M by way of
execution of a notarial share transfer deed between VNU NV and Dutch Bidco, with payment to be made on August 9, 2006. 

24. Contributing Intercompany Notes to Capital 
  

	 	24.1.	 VNU Group BV will contribute to capital a portion of its existing notes receivable from VNU Holding and Finance BV to NewCo and then subsequently to
VNU Holding and Finance BV so that the amount left outstanding does not exceed the amount of permanent
3rd party debt outstanding at VNU Group BV.

  

 18 

 This contribution may happen before, on, or shortly after August 9, 2006.
Additionally, VNU Group BV (formerly VNU Ni) and/or its subsidiaries may contribute other intercompany notes receivable to capital either before or after August 9, 2006. 

25. Declaration of Dividends 
  

	 	25.1.	On August [8], 2006, NewCo declared a dividend of €[542]M (the equivalent of $[696]M) payable to VNU Group BV. 

 

	 	25.2.	On August [8], 2006, VNU Holding and Finance declared a dividend of €[514]M (the equivalent of $[660]M) payable to NewCo. 

26. Borrowing the Permanent Financing 
  

	 	26.1.	Finance LLC borrowed $[4,175]M and €[800]M in Term Loans, issued $[650]M and €[150]M in Senior Unsecured Notes, and issued $[585]M of Senior Subordinated
Notes. 

 Total
3rd Party debt borrowed by Finance LLC equals $[6,630]M (the
equivalent of €[5,164]M). Proceeds received is net of approximately $[137]M (she equivalent of €[107]M) in underwriting fees and other expenses. Total net proceeds
received equals $ [6,494]M (the equivalent of €[5,057]M). 
  

	 	26.2.	VNU Group BV (formerly VNU NV) issued €[200]M (the equivalent of $[256]M of Senior Subordinated Notes. 

27. Transfer Cash to ACN Holdings and VNU, Inc. / Repayment of NMR Third Party Debt 

 

	 	27.1.	Finance LLC transferred $[2,273]M (the equivalent of €[1,770]M) to ACN Holdings, Inc. in exchange for a $[2,273]M ( the equivalent of €[1,770]M) of notes
payable. 

  

	 	27.2.	Finance LLC transferred $[4,221]M (the equivalent of €[3,287]M) to VNU, Inc. in exchange for a $[4,221]M (the equivalent of €[3,287]M) of notes payable.

  

	 	27.3.	VNU, Inc. purchased $[157]M (the equivalent of €[123]M) of existing NMR third party indebtedness (7.6% notes, due 2009). 

 

	 	27.4.	VNU, Inc. transferred $[157]M (the equivalent of €[123]M) of existing NMR indebtedness to NMR as a contribution to capital. See Exhibit F.

 28. Repayment of Existing Intercompany Notes 

 

	 	28.1.	ACN Holdings, Inc. transferred $[239]M (the equivalent of € [187]M) to NewCo in satisfaction of existing notes payable (including $[11]M of accrued interest).

  

	 	28.2.	ACN Holdings, Inc. transferred $[162]M (the equivalent of € [126]M) to AC Nielsen Corporation as a contribution to capital. 

 

 19 

	 	28.3.	AC Nielsen Corporation transferred $[162]M (the equivalent of € [126]M) to NewCo in satisfaction of existing notes payable (including $[2]M of accrued interest).

  

	 	28.4.	ACN Holdings, Inc. transferred $[75]M (the equivalent of €[59]M) to AC Nielsen Corporation as a contribution to capital. 

 

	 	28.5.	AC Nielsen Corporation transferred $[75]M (the equivalent of €[59]M) to AC Nielsen Company as a contribution to capital. 

 

	 	28.6.	AC Nielsen Company transferred $[75]M (the equivalent of € [59]M) to AC Nielsen (US), Inc. as a contribution to capital. 

 

	 	28.7.	AC Nielsen (US), Inc. transferred $[75]M (the equivalent of € [59]M) to NewCo in satisfaction of existing notes payable (including $[1]M of accrued interest).

  

	 	28.8.	VNU, Inc. transferred $[818]M (the equivalent of € [638]M) to NewCo in satisfaction of existing notes payable (including $[9]M of accrued interest).

  

	 	28.9.	VNU, Inc. transferred $[616]M (the equivalent of € [481]M) to NewCo in satisfaction of existing notes payable (including $[6]M of accrued interest).

  

	 	28.10.	VNU, Inc. transferred $[550]M (the equivalent of €[429]M) to Nielsen Media Research, Inc. as a contribution to capital. 

 

	 	28.11.	Nielsen Media Research, Inc. transferred $[550]M (the equivalent of €[429]M) to NewCo in satisfaction of existing notes payable (including $[30]M of accrued
interest). 

  

	 	28.12.	VNU, Inc. transferred $[170]M (the equivalent of €[133]M) to VNU Business Media, Inc as a contribution to capital. 

 

	 	28.13.	VNU Business Media Inc. transferred $[170]M (the equivalent of €[133]M) to NewCo in satisfaction of existing notes payable (including $[1]M of accrued interest).

  

	 	28.14.	VNU Inc. transferred $[20]M (the equivalent of € [16]M) to VNU Marketing Information, Inc as a contribution to capital. 

 

	 	28.15.	VNU Marketing Information Inc. transferred $[20]M (the equivalent of €[16]M) to Claritas Inc. as a contribution to capital. 

 

	 	28.16.	Claritas Inc. transferred $[20]M (the equivalent of €[16]M) to NewCo in satisfaction of existing notes payable (including 4.51M of accrued interest).

 29. Repayment of Newly Distributed Intercompany Notes 

 

	 	29.1.	ACN Holdings, Inc. transferred $[1,796]M (the equivalent of €[1,399]M) to NewCo in satisfaction of notes payable distributed in Step 19.1.

 Notes distributed in Step 17.1 subsequently sold to NewCo in Step 21.2. 

 

 20 

	 	29.2.	VNU, Inc. transferred $[1,934]M (the equivalent of € [1,506]M) to NewCo in satisfaction of notes payable distributed in Step 19.2. 

Notes distributed in Step 17.2 subsequently sold to NewCo in Step 21.2. 

30. Transfer of Excess Cash from VNU Holding and Finance BV to NewCo 

 

	 	30.1.	VNU Holdings and Finance BV distributed € [514]M (the equivalent of $[660]M) of available cash to NewCo (including cash resulting from the unwind of various swap
agreements). 

 31. Distribution from NewCo to VNU GROUP BV (formerly VNU NV) 

 

	 	31.1.	NewCo transferred $[7,038]M (the equivalent of €[5,482]M) to VNU GROUP BV (formerly VNU NV). 

32. Repayment of Existing Debt 
  

	 	32.1.	VNU GROUP BV (formerly VNU NV) transferred €[889]M (the equivalent of $[1,139]M) to third party lenders to repay existing debt. 

It is anticipated that approximately € [526]M of existing VNU GROUP BV debt will remain outstanding.
Additionally, €[129]M of cash remains at VNU Group BV to fund certain debt tenders that will happen subsequent to
August 9th. 

 

	 	32.2.	VNU GROUP BV paid € [1]M (the equivalent of $[1]M) of fees and expenses. 

33. Transfer of Cash to Dutch Bidco 
  

	 	33.1.	VNU GROUP BV (formerly VNU NV) transferred € [97]M (the equivalent of $[125]M) to Dutch Bidco as settlement of VNU Group BV’s repurchase of the Preference B
Shares. 

  

	 	33.2.	VNU GROUP BV (formerly VNU NV) transferred $[5,863]M (the equivalent of €[4,566]M) to Dutch Bidco in exchange for a note payable. 

In this step, VNU Group BV transferred €[308]M and $[5,435]M to Dutch Bidco. For simplicity purposes of this memo, only
total amounts (translated in each respective currency) have been listed 
 34. Repayment of the Tender Facility 

 

	 	34.1.	The Sponsors transferred $[198]M and € [6]M to Lux Holdco in exchange for €[159]M YFCPECs and $[2]M as a contribution to capital. Lux Holdco paid
approximately €[.0161]M of Luxembourg share capital tax. 

  

	 	34.2.	Lux Holdco transferred $[161]M to Dutch Holdco as a contribution to capital. 

 

	 	34.3.	Dutch Holdco transferred $[161]M to Dutch Bidco as a contribution to capital. 

 

	 	34.4	Dutch Bidco paid $[78]M (the equivalent of €[61]M) of Fees and Expenses. 

 

 21 

	 	34.5.	Dutch Bidco transferred $[5,626]M and € [380]M to lenders in satisfaction of $[5,626]M and €[380]M of drawn Tender Facility. Includes refund of Tender
Facility Fee of $[59]M (the equivalent of € [46]M) See Exhibit G for simplified steps. See Exhibit H for simplified structure. 

35. Statutory Squeeze Out Procedure 
  

	 	35.1.	Dutch Bidco will acquire the remaining outstanding shares in VNU GROUP BV (formerly VNU NV) from shareholders through a statutory squeeze out procedure.

 This is a statutory process, the timing of which is dependent on the Court which has to sanction the
request. Typically this takes 4-5 months. 
 36. Other Steps Occurring After the Settlement Date 

 

	 	36.1.	Some or all of the non-US subsidiaries held directly or indirectly by ACN Holdings, Inc. may be transferred / distributed to VNU Holding and Finance BV or any of its
restricted subsidiaries. 

  

	 	36.2.	The Business Media businesses held directly or indirectly by VNU, Inc. may be transferred/distributed to VNU International BV. 

 

	 	36.3.	Dutch Holdco and/or its direct or indirect subsidiaries will implement a Management Equity Plan. 

 

	 	36.4.	Intercompany debt push down strategies may be implemented in various countries around the world (for example shares of a first tier foreign subsidiary held directly or
indirectly by a covenant party, may be transferred to another foreign subsidiary held directly or indirectly by a covenant party in exchange for an intercompany debt); provided that such strategies will not materially reduce the value of the assets
upon which there is a lien in favor of the secured parties. 

  

 22 

 Exhibit A 

Intercompany Notes (1) 
  

							
	 Lender (2)
	  	 Borrower
	    	 Amount (3)
	    	 Interest (4)

	 VNU Holding & Finance BV
	  	Nielsen Media Research, Inc.	    	$[519]M	    	$[30]M
	 VNU Holding & Finance BV
	  	VNU Business Media, Inc.	    	$[169JM	    	SMM
	 VNU Holding & Finance BV
	  	VNU, Inc.	    	$[610]M	    	$[6]M
	 VNU Holding & Finance BV
	  	AC Nielsen (US), Inc.	    	$[75]M	    	$[1]M
	 VNU Holding & Finance BV
	  	AC Nielsen Corporation	    	$[160]M	    	$[2]M
	 VNU Holding & Finance BV
	  	Claritas, Inc.	    	$[20]M	    	$[.2]M
	 VNU International BV
	  	VNU, Inc.	    	$[809]M	    	$[9]M
	 VNU International BV
	  	ACN Holdings, Inc.	    	$[228]M	    	$[11]M
	 VNU International BV
	  	VNU, Inc. (New)	    	$[2,014]M	    	$[23]M
	 VNU International BV
	  	ACN Holdings, Inc. (New)	    	$[1,857]M	    	$[22]M

  

	(1)	Does not include intercompany notes between Dutch entities and Non-US subsidiaries. 

	(2)	In Step 21 of this memo, the above notes were sold from VNU Holding and Finance BV and VNU International BV to VNU Intermediate Holding BV. 

	(3)	Reflects aggregate amount of notes payable between the respective entities. 

	(4)	Reflects accrued interest through August 8, 2006. 

  

 23 

 Exhibit B 

Simplified Structure – Pre Settlement 

 

 

  

 24 

 Exhibit C 

Equity Contribution/Tender Borrowing/Currency Transactions* 

 

 

  
  

	*	Does not reflect Settlements 8 through 12. 

  

 25 

 Exhibit D 

Purchase of Shares* 

 

 

  
  

	*	Does not reflect Settlements 8 through 12 or redemption of Preferred B Shares. 

 

 26 

 Exhibit E 

Distribution of Intercompany Notes 

 

 

  

 27 

 Exhibit F 

Formation of Finance LLC/Permanent Borrowing/ 

Repayment of NMR Debt 

 

 

  

 28 

 Exhibit G 

Repayment of Intercompany Notes/Repayment of Tender Facility 

 

 

  

 29 

 Exhibit H 

Simplified Final Structure – Pre Squeeze Out 

 

 

  

 30 

 SCHEDULE 1.01E 

OUTSTANDING INDEBTEDNESS 
  

	1.	Nielsen Media Research, Inc. $150,000,000 7.60% Notes, due 2009. 

 SCHEDULE 1.01F 

EXISTING LETTERS OF CREDIT 
  

										
	 Issuing Bank
	  	LC #	  	 Company
	  	 LC Beneficiary
	  	LC Liability
	ABN Amro	  	S814166	  	VNU, Inc.	  	C.S. Technical Center, Inc. (US)	  	$	402,456.00
	ABN Amro	  	S869093	  	VNU, Inc.	  	Zurich American Insurance Company (US)	  	$	2,000,000.00
	ABN Amro	  	S820800	  	Bill
Communications1	  	ARG at Avion, LLC (US)	  	$	42,379.46
	ABN Amro	  	S814922	  	Bill Communications	  	345 Park Avenue South Partners, LLC (US)	  	$	250,000.00
	ABN Amro	  	1062183349	  	VNU B.V.	  	Bouwgrouep Groot Kennember (NL)	  	€	63,619.99
	ABN Amro	  	1010629474	  	Oberon B.V.	  	Belgische Staat Min. Fin. (BE)	  	€	7,436.81
	ABN Amro	  	1038896536	  	A.C. Nielsen (Nederland) B.V.	  	Focas B.V. (NL)	  	€	265,461.43

  

	1
	 Merged into VNU Business Media, Inc. 

 SCHEDULE 5.05 

CERTAIN LIABILITIES 

None. 

 SCHEDULE 5.08 

OWNERSHIP OF PROPERTY 

VNU Group B.V. received letters dated July 14, 2006 from Teachers Insurance and Annuity Association of America and dated July 27, 2006 from
Verizon Capital Corp. regarding property leased in Oldsmar, Florida. The letters allege breaches of agreements related to this property. 

 SCHEDULE 5.09(b) 

ENVIRONMENTAL MATTERS 

None. 

 SCHEDULE 5.09(d) 

ENVIRONMENTAL ACTIONS 

None. 

 SCHEDULE 5.10 

TAXES 
 None. 

 SCHEDULE 5.11(a) 

ERISA COMPLIANCE 
 None.

 SCHEDULE 5.12 

SUBSIDIARIES AND OTHER EQUITY INTERESTS 

U.S. SUBSIDIARIES 
  

					
	 Entity
	  	 Type
	  	
Jurisdiction of
Incorporation or
Formation

	 A. C. Nielsen (Argentina) S.A.
	  	Corporation	  	Delaware
	 A. C. Nielsen Company
	  	Corporation	  	Delaware
	 AC Nielsen (US), Inc.
	  	Corporation	  	Delaware
	 AC Nielsen HCI, LLC
	  	Limited Liability Company	  	Delaware
	 ACN Holdings Inc.
	  	Corporation	  	Delaware
	 ACNielsen eRatings.com
	  	Corporation	  	Delaware
	 ACNielsen Corporation
	  	Corporation	  	Delaware
	 ACNielsen EDI II, Inc.
	  	Corporation	  	California
	 ACNielsen International Research (United States) Limited
	  	Corporation	  	New York
	 Advertising Center, Incorporated
	  	Corporation	  	California
	 Airplay Monitor Venture Associates
	  	General Partnership	  	New York
	 ART Holding, L.L.C.
	  	Limited Liability Company	  	Delaware
	 Athenian Leasing Corporation
	  	Corporation	  	Delaware
	 BBI Marketing Services, Inc.
	  	Corporation	  	Delaware
	 BDS (Canada), LLC
	  	Limited Liability Company	  	Delaware
	 Billboard Cafes, Inc.
	  	Corporation	  	Delaware
	 Broadcast Data Systems, LLC
	  	Limited Liability Company	  	Delaware
	 Claritas Inc.
	  	Corporation	  	Delaware
	 Consumer Research Services, Inc.
	  	Corporation	  	Delaware
	 CZT/ACN Trademarks, L.L.C.
	  	Limited Liability Company	  	Delaware
	 Decisions Made Easy, Inc.
	  	Corporation	  	Arkansas
	 EMIS (Canada), LLC
	  	Limited Liability Company	  	Delaware
	 Foremost Exhibits, Inc.
	  	Corporation	  	Nevada
	 Global Media USA, LLC
	  	Limited Liability Company	  	Delaware
	 H R Industries, Inc.
	  	Corporation	  	California
	 Interactive Market Systems, Inc.
	  	Corporation	  	New York
	 MFI Holdings, Inc.
	  	Corporation	  	Delaware
	 Neslein Holding, L.L.C.
	  	Limited Liability Company	  	Delaware
	 NetRatings, Inc.
	  	Corporation	  	Delaware
	 Nielsen EDI, Inc.
	  	Corporation	  	California
	 Nielsen Entertainment, LLC
	  	Limited Liability Company	  	Delaware
	 Nielsen Finance Co.
	  	Corporation	  	Delaware
	 Nielsen Finance LLC
	  	Limited Liability Company	  	Delaware
	 Nielsen Holdings, Inc.
	  	Corporation	  	Delaware
	 Nielsen Leasing Corporation
	  	Corporation	  	Delaware
	 Nielsen Media Research, Inc.
	  	Corporation	  	Delaware
	 Nielsen National Research Group, Inc.
	  	Corporation	  	California
	 NMR Investing I, Inc.
	  	Corporation	  	Delaware
	 NMR Licensing Associates, L.P.
	  	Limited Partnership	  	Delaware
	 Panel International S.A.
	  	Corporation	  	Delaware
	 PERQ/HCI, LLC
	  	Limited Liability Company	  	Delaware
	 POC, Inc.
	  	Corporation	  	New York
	 Scarborough Research (Partnership)
	  	General Partnership	  	Delaware
	 Showeast, LLC
	  	Limited Liability Company	  	New York

					
	 Entity
	  	 Type
	  	 Jurisdiction of
Incorporation
or
Formation

	 Spectra Marketing Systems, Inc.
	  	Corporation	  	Delaware
	 SRDS, Inc.
	  	Corporation	  	Delaware
	 Strategic Mapping, Inc.
	  	Corporation	  	California
	 Trade Dimensions International, Inc.
	  	Corporation	  	Delaware
	 VNU Business Media, Inc.
	  	Corporation	  	Delaware
	 VNU eMedia, Inc.
	  	Corporation	  	Delaware
	 VNU Expositions, Inc.
	  	Corporation	  	Delaware
	 VNU Marketing Information, Inc.
	  	Corporation	  	Delaware
	 VNU Media Measurement & Information, Inc.
	  	Corporation	  	Delaware
	 VNU USA Property Management, Inc.
	  	Corporation	  	New York
	 VNU, Inc.
	  	Corporation	  	New York
	 VNU/SRDS Management Co., Inc.
	  	Corporation	  	Delaware

 NON-U.S. SUBSIDIARIES 

  

			
	 Entity
	  	
Jurisdiction of
Incorporation or
Formation

	 ACNielsen AMER Algeria Sarl
	  	Algeria
	 A.C. Nielsen Argentina S.A.
	  	Argentina
	 Inmonte, S.A.
	  	Argentina
	 VNU Business Media Argentina S.A.
	  	Argentina
	 ACNielsen (Holdings) Pty Limited
	  	Australia
	 ACNielsen Advanced Analytics Pty Limited
	  	Australia
	 ACNielsen Australia Pty Limited
	  	Australia
	 AIM Data (Radio) Pty. Limited
	  	Australia
	 AIM Data (Television) Pty. Limited
	  	Australia
	 Australian Independent Media Data Pty. Limited
	  	Australia
	 Decisions Made Easy Pty. Ltd.
	  	Australia
	 Media Monitoring Services (Australia) Pty. Ltd
	  	Australia
	 Nandette Pty. Limited
	  	Australia
	 Nielsen Media Research Ltd.
	  	Australia
	 www.consult Pty. Ltd.
	  	Australia
	 A.C. Nielsen Gesellschaft m.b.H.
	  	Austria
	 ACNielsen Azeri
	  	Azerbaijan
	 ACNielsen Bel
	  	Belarus
	 A.C. Nielsen Company & Co SA
	  	Belgium
	 ACNielsen Company (Belgium) SA
	  	Belgium
	 VNU Business Publications N.V.
	  	Belgium
	 A.C.Nielsen do Brasil Ltda.
	  	Brazil
	 VNU Business Media do Brasil Ltda
	  	Brazil
	 ACNielsen Bulgaria Ltd
	  	Bulgaria
	 ACNielsen Cameroon Sarl
	  	Cameroon
	 ACNielsen Canada Holding Company
	  	Canada
	 ACNielsen Canada Partnership
	  	Canada
	 ACNielsen Company of Canada
	  	Canada
	 Nielsen Media Research Ltd.
	  	Canada
	 ACNielsen Cayman Islands Colombia Ltd.
	  	Cayman Islands

			
	 ACNielsen Cayman Islands Ltd.
	  	Cayman Islands
	 ACNielsen Chile Ltda.
	  	Chile
	 ACNielsen (Guangzhou) Ltd.
	  	China
	 Shanghai ACNielsen Limited
	  	China
	 ACNielsen Colombia Ltda.
	  	Colombia
	 ACNielsen Costa Rica S.A.
	  	Costa Rica
	 AC NIELSEN COTE D’IVOIRE LIMITED
	  	Cote d’Ivoire
	 ACNielsen d.o.o.
	  	Croatia
	 ACNielsen Cyprus Limited
	  	Cyprus
	 Amer Research Limited
	  	Cyprus
	 ACNielsen Czech Republic s.r.o.
	  	Czech Republic
	 ACNielsen A/S
	  	Denmark
	 AMER Research and Analysis Ltd
	  	Egypt
	 AC Nielsen El Salvador, S.A. de C.V.
	  	El Salvador
	 ACNielsen Eesti OÜ
	  	Estonia
	 A.C. Nielsen Finland Oy
	  	Finland
	 Teollisuuden Tielopalvelu Industrial Intelligence Ltd. Oy
	  	Finland
	 AC NIELSEN S.A.
	  	France
	 ACNielsen EDI S.A.R.L.
	  	France
	 Agence de Press Magazine S.a.r.l.
	  	France
	 ASR Europe
	  	France
	 Le Panel de Gestion S.A.S.
	  	France
	 Trade Dimensions France S.A.S.
	  	France
	 VNU Publications France S.A.
	  	France
	 A.C. Nielsen GmbH
	  	Germany
	 AC Nielsen Bases GmbH
	  	Germany
	 Axense GmbH
	  	Germany
	 Nielsen EDI GmbH
	  	Germany
	 Nielsen Media Research GmbH
	  	Germany
	 Nielsen Music Control GmbH
	  	Germany
	 Trade Dimensions GmbH
	  	Germany
	 VNU Business Publications Deutschland GmbH
	  	Germany
	 VNU Holding (Deutschland) GmbH
	  	Germany
	 ACNielsen GHANA LIMITED
	  	Ghana
	 ACNielsen S.A.
	  	Greece
	 ACNielsen Centroamerica, S.A.
	  	Guatemala
	 ACNIELSEN HONDURAS S.A. de C.V.
	  	Honduras
	 ACNielsen (China) Limited
	  	Hong Kong
	 ACNielsen Group Limited
	  	Hong Kong
	 ACNielsen Holdings Limited
	  	Hong Kong
	 ACNielsen International Research (Hong Kong) Limited
	  	Hong Kong
	 ACNielsen Management Services Limited
	  	Hong Kong
	 Survey Research Hong Kong Ltd.
	  	Hong Kong
	 VNU Business Media Hong Kong Limited
	  	Hong Kong
	 ACNielsen Piackutató Kft.
	  	Hungary
	 ACNielsen Marketing Research India Private Limited
	  	India
	 ACNielsen ORG- MARG Private Limited
	  	India
	 ACNielsen Research Services Private Limited
	  	India
	 PT. ACNielsen Indonesia
	  	Indonesia
	 A.C. Nielsen (Dublin) Limited
	  	Ireland
	 A.C. NIELSEN OF IRELAND LIMITED
	  	Ireland
	 Aircheck International Ltd.
	  	Ireland
	 VNU Data & Network Services Limited
	  	Ireland
	 VNU Investment
	  	Ireland

			
	 VNU Ireland
	  	Ireland
	 ACNielsen (Israel) Ltd.
	  	Israel
	 A.C. Nielsen Italia S.p.A.
	  	Italy
	 A.C. Nielsen Store Audit S.r.l.
	  	Italy
	 A.C. Nielsen T.D.C. S.r.l.
	  	Italy
	 BIAS GROUP S.R.L.
	  	Italy
	 Panel International S.r.l.
	  	Italy
	 VNU Business Publications Italia Srl.
	  	Italy
	 ACNielsen Corporation Japan
	  	Japan
	 ACNielsen Kazakhstan Ltd.
	  	Kazakhstan
	 ACNIELSEN KENYA LIMITED
	  	Kenya
	 ACNielsen Latvia SIA
	  	Latvia
	 UAB ACNielsen Baltics
	  	Lithuania
	 European Media Investors S.A.
	  	Luxembourg
	 ACNielsen (Malaysia) Sdn. Bhd.
	  	Malaysia
	 ACNIELSEN MARKETING PROMOTIONS (MALAYSIA) SDN. BHD.
	  	Malaysia
	 A.C. Nielsen, S.A. de C.V.
	  	Mexico
	 ACNielsen Montenegro d.o.o. Podgorica
	  	Montenegro
	 ACNielsen AMER - SARL
	  	Morocco
	 AC Nielsen Nepal Ltd.
	  	Nepal
	 A.C. Nielsen (Polen) B.V.
	  	Netherlands
	 A.C. Nielsen South Africa B.V.
	  	Netherlands
	 A.C. Nielsen South Africa Holdings B.V.
	  	Netherlands
	 ACNielsen (Nederland) B.V.
	  	Netherlands
	 ACNielsen Holding (Canada) B.V.
	  	Netherlands
	 Airtrack Data Systems International B.V.
	  	Netherlands
	 Airwaves Monitoring B.V.
	  	Netherlands
	 Array Publications B.V.
	  	Netherlands
	 Art Holding (Brazil) c.v.
	  	Netherlands
	 Asee Nielsen Holding (Brazil) C.V.
	  	Netherlands
	 B.V. Dagblad en Drukkerij Het Centrum
	  	Netherlands
	 Bedinet Vastgoed B.V.
	  	Netherlands
	 BPI Communications B.V.
	  	Netherlands
	 Ditzitel Informatiediensten B.V.
	  	Netherlands
	 Kalanka B.V.
	  	Netherlands
	 Menesta Investments B.V.
	  	Netherlands
	 NationaleVacaturebank.nl B.V.
	  	Netherlands
	 Neslein Holding (Australia) c.v.
	  	Netherlands
	 Neslein Holding (Brazil) c.v.
	  	Netherlands
	 Neslein Holding (Canada) c.v.
	  	Netherlands
	 Neslein Holding (Spain) c.v.
	  	Netherlands
	 Nielsen Media Research B.V.
	  	Netherlands
	 Nielsen Music Control Nederland B.V.
	  	Netherlands
	 Oberon B.V.
	  	Netherlands
	 Publiciteitsbureau Actueel B.V.
	  	Netherlands
	 Sunny Cards Studio Nederland B.V.
	  	Netherlands
	 Tweakers Holding B.V.
	  	Netherlands
	 Tweakers Shopping B.V.
	  	Netherlands
	 Tweakers.net B.V.
	  	Netherlands
	 View Group B.V.
	  	Netherlands
	 VNU B.V.
	  	Netherlands
	 VNU Business Information Europe B.V.
	  	Netherlands
	 VNU Business Media Europe B.V.
	  	Netherlands

			
	 VNU Business Press Group B.V.
	  	Netherlands
	 VNU Business Press Syndication International B.V.
	  	Netherlands
	 VNU Business Publications B.V.
	  	Netherlands
	 VNU Directories B.V.
	  	Netherlands
	 VNU Holding and Finance B.V.
	  	Netherlands
	 VNU Holdings B.V.
	  	Netherlands
	 VNU Insurance B.V.
	  	Netherlands
	 VNU Interactive Media B.V.
	  	Netherlands
	 VNU Interlicensing B.V.
	  	Netherlands
	 VNU Intermediate Holding B.V.
	  	Netherlands
	 VNU International B.V.
	  	Netherlands
	 VNU Marketing Information Europe & Asia B.V.
	  	Netherlands
	 VNU Nieuwe Media Groep B.V.
	  	Netherlands
	 VNU Online Recruitment Holding B.V.
	  	Netherlands
	 VNU Services B.V.
	  	Netherlands
	 VNU Teleshopping Services B.V.
	  	Netherlands
	 VNU Ventures B.V.
	  	Netherlands
	 vnunet.com (Europe) N.V.
	  	Netherlands
	 Willtree Publikaties B.V.
	  	Netherlands
	 Win Productions B.V.
	  	Netherlands
	 Chilthorne International N.V.
	  	Netherlands /Antilles
	 ACNielsen (NZ) Ltd.
	  	New Zealand
	 ACNielsen Nicaragua, S.A.
	  	Nicaragua
	 ACNielsen Nigeria Limited
	  	Nigeria
	 ACNielsen Norge AS
	  	Norway
	 Nielsen Media Research AS
	  	Norway
	 ACNielsen Pakistan (Private) Limited
	  	Pakistan
	 ACNielsen Panama, S.A.
	  	Panama
	 ACNielsen (Philipines) Inc.
	  	Philippines
	 ACNielsen Polska Sp.z.o.o.
	  	Poland
	 A.C. Nielsen Portugal - Estudos de Mercado S.A.
	  	Portugal
	 Neslein Holding (Portugal) SGPS, Lda.
	  	Portugal
	 Panel de Gestion Portugal - Estudos de Mercado - Unipessoal, Lda.
	  	Portugal
	 A.C. Nielsen P.R. Inc.
	  	Puerto Rico
	 ACNielsen Romania srl
	  	Romania
	 ZAO ACNielsen
	  	Russia
	 ZAO Amer Nielsen Plus
	  	Russia
	 AC Nielsen d.o.o.
	  	Serbia
	 ACNielsen (Singapore) Pte. Ltd.
	  	Singapore
	 ACNIELSEN HOLDINGS PTE LTD.
	  	Singapore
	 ACNielsen Research (Singapore) Pte. Ltd.
	  	Singapore
	 ACNielsen Slovakia s.r.o.
	  	Slovakia
	 ACNielsen raziskovalna druzba, d.o.o.
	  	Slovenia
	 AC Nielsen MRA (Pty) Limited
	  	South Africa
	 ACNielsen Marketing and Media (Pty) Limited
	  	South Africa
	 ACNielsen (Korea) Limited
	  	South Korea
	 BasisNet, Inc.
	  	South Korea
	 KADD, Inc.
	  	South Korea
	 ACNielsen Company S.L.
	  	Spain
	 ASEE Nielsen Holding (Spain) S.r.l.
	  	Spain
	 N&P Holding Spain S.L.
	  	Spain
	 Nielsen EDI, S.L.
	  	Spain
	 Panel Internacional S.A.
	  	Spain
	 Publicaciones Profesionales, S.A.
	  	Spain

			
	 VNU Business Publications España SA
	  	Spain
	 AC Nielsen Lanka Pvt. Ltd.
	  	Sri Lanka
	 ACNielsen AB
	  	Sweden
	 Claritas Precision Marketing AB
	  	Sweden
	 ACNielsen Management Services SA
	  	Switzerland
	 ACNielsen SA
	  	Switzerland
	 VNU Business Media SA
	  	Switzerland
	 ACNielsen (Taiwan) Limited
	  	Taiwan
	 ACNielsen (Tanzania) Ltd.
	  	Tanzania
	 ACNielsen (Thailand) Limited
	  	Thailand
	 AMER Tunisia Sarl
	  	Tunisia
	 ACNielsen Arastirma Hizmetleri A.S.
	  	Turkey
	 ACNielsen Uganda Limited
	  	Uganda
	 ACNielsen Ukraine Limited Liability Company
	  	Ukraine
	 A.C. Nielsen Company Limited
	  	United Kingdom
	 ACNielsen Holdings UK Limited
	  	United Kingdom
	 Axense Group Limited
	  	United Kingdom
	 Breakthrough Publishing Ltd.
	  	United Kingdom
	 Broadcast Data Systems (UK) Ltd.
	  	United Kingdom
	 Decisions Made Easy Ltd.
	  	United Kingdom
	 First Edition EDI Services Limited
	  	United Kingdom
	 Global Media Europe Limited
	  	United Kingdom
	 Imark Communications Limited
	  	United Kingdom
	 Imark Events Limited
	  	United Kingdom
	 Interactive Exhibitions Ltd.
	  	United Kingdom
	 Interactive Market Systems (UK) Limited
	  	United Kingdom
	 Learned Information (Europe) Limited
	  	United Kingdom
	 MMS Market Movements Limited
	  	United Kingdom
	 Nielsen Book Services Limited
	  	United Kingdom
	 Nielsen BookData Limited
	  	United Kingdom
	 Nielsen EDI Limited
	  	United Kingdom
	 Nielsen Media Research Limited
	  	United Kingdom
	 Nielsen NRG UK Limited
	  	United Kingdom
	 Spectra Marketing Limited
	  	United Kingdom
	 Trader Marketing Data Ltd.
	  	United Kingdom
	 VNU Business Media Europe Limited
	  	United Kingdom
	 VNU Business Publications Ltd.
	  	United Kingdom
	 VNU Entertainment Media UK Limited
	  	United Kingdom
	 VNU Holdco (UK) Limited
	  	United Kingdom
	 VNUnet.com Limited
	  	United Kingdom
	 A.C. Nielsen de Venezuela, S.A.
	  	Venezuela
	 ACNielsen Vietnam Ltd.
	  	Vietnam

 SCHEDULE 6.13(A) 

CERTAIN COLLATERAL DOCUMENTS 

1. Stock certificates relating to 65% of the voting stock (to the extent certificated) of first-tier Foreign Subsidiaries of Domestic
Loan Parties existing on the Closing Date and stock powers related thereto 
 2. Counterpart signature pages to the Global
Intercompany Note signed by all Subsidiaries of VNUHF that are debtors under intercompany debt 
 3. French law stock pledge of
65% of the voting stock in AC Nielsen S.A. owned by A.C. Nielsen Company 
 4. Italian law stock pledge of 65% of the voting
stock in A.C. Nielsen S.p.A. owned by A.C. Nielsen Company and ACNielsen Corporation 
 5. UK law stock pledge of 65% of the
voting stock in ACNielsen Holdings UK Limited owned by ACNielsen Corporation 
 6. Stock certificates relating to the stock of
ACNielsen EDI II, Inc., H R Industries, Inc., SRDS, Inc. owned by Domestic Loan Parties and stock powers related thereto 
 In each case to the
extent required by the Administrative Agent. 

 SCHEDULE 7.01(b) 

EXISTING LIENS 

Schedule 7.01B Lien Search Results 
  

													
	 Debtor
	 	 Secured Party
	 	 Collateral
	 	 State
	 	 Jurisdiction
	 	Original File
Date and Number	 	 Related Filings

	A C Nielsen	 	Leasetec Systems Credit	 	Hardware and related software	 	IL	 	Secretary of State	 	8/7/2000
#4251362	 	 Continuation

Filed 2/24/05

	A.C. Nielsen Company	 	Fleet Business Credit, LLC	 	Leased specific equipment	 	DE	 	Secretary of State	 	7/31/2001
#10837422	 	 Assignment

Filed 9/27/01

	A.C. Nielsen Company	 	Meridian Leasing Corporation	 	Leased specific equipment	 	DE	 	Secretary of State	 	7/31/2001
#10837729	 	
	A.C. Nielsen Company	 	Fleet Business Credit, LLC	 	In-Lieu of WI SOS filing. Leased specific equipment	 	DE	 	Secretary of State	 	9/4/2001
#11086151	 	
	A.C. Nielsen Company	 	Fleet Business Credit, LLC	 	Leased specific equipment	 	DE	 	Secretary of State	 	9/27/2001
#11246649	 	 Assignment

Filed 1/2/02

	A.C. Nielsen Company	 	Fleet Business Credit, LLC	 	Leased specific equipment	 	DE	 	Secretary of State	 	10/25/2001
#11500003	 	 Assignment

Filed 1/2/02

	A.C. Nielsen Company	 	Fleet Business Credit, LLC	 	Leased specific equipment	 	DE	 	Secretary of State	 	1/2/2002
#20265839	 	 Assignment

Filed 3/5/02 and

Amendment
 Filed
7/15/02

	A.C. Nielsen Company	 	The Peltz Group, Inc.	 	In Lieu of WI SOS filing. 1 Ver-tech Hydraulic Baler	 	DE	 	Secretary of State	 	1/3/2002
#20271217	 	 Amendment

Filed 6/5/02

	A.C. Nielsen Company	 	Meridian Leasing Corporation	 	Leased specific equipment	 	DE	 	Secretary of State	 	3/18/2002
#20882740	 	
	A.C. Nielsen Company	 	Meridian Leasing Corporation	 	Leased specific equipment	 	DE	 	Secretary of State	 	7/1/2002
#21861206	 	
	A.C. Nielsen Company	 	StorageTek Financial Services Corporation	 	Leased specific equipment, hardware and related software, all proceeds of	 	DE	 	Secretary of State	 	7/12/2002
#21929581	 	

													
	 Debtor
	 	 Secured Party
	 	 Collateral
	 	 State
	 	 Jurisdiction
	 	Original File
Date and Number	 	 Related Filings

	A.C. Nielsen Company	 	Meridian Leasing Corporation	 	Leased specific equipment	 	DE	 	Secretary of State	 	9/30/2002
#22526014	 	
	A.C. Nielsen Company	 	Meridian Leasing Corporation	 	Leased specific equipment	 	DE	 	Secretary of State	 	9/30/2002
#22526220	 	
	A.C. Nielsen Company	 	Meridian Leasing Corporation	 	Leased specific equipment	 	DE	 	Secretary of State	 	2/19/2003
#30645757	 	
	A.C. Nielsen Company	 	Meridian Leasing Corporation	 	Leased specific equipment	 	DE	 	Secretary of State	 	11/10/2003
#33013755	 	
	A.C. Nielsen Company	 	Mellon US Leasing, a Division of Mellon Leasing Corporation	 	Leased computer, data processing, and related equipment	 	PA	 	Secretary of State	 	4/19/2001
#33841206	 	
	A.C. Nielsen Company	 	Mellon US Leasing, a Division of Mellon Leasing Corporation	 	Leased computer, data processing, and related equipment	 	PA	 	Secretary of State	 	4/19/2001
#33841248	 	
	A.C. Nielsen Company	 	Mellon US Leasing, a Division of Mellon Leasing Corporation	 	Leased computer, data processing, and related equipment	 	PA	 	Secretary of State	 	4/19/2001
#33841263	 	
	A.C. Nielsen Company	 	Meridian Leasing Corporation	 	Leased Cisco systems equipment	 	WI	 	Secretary of State	 	6/12/2001
#02072909	 	
	A.C. Nielsen Company	 	Meridian Leasing Corporation Acct. #ML 361	 	Leased equipment	 	TX	 	Secretary of State	 	03/28/2001
01-00059062	 	
	AC Nielsen	 	FABCO Equipment Inc	 	Caterpillar, rental generator	 	WI	 	Secretary of State	 	10/19/2005
#050015159122	 	
	AC Nielsen (US), Inc.	 	Forsythe/McArthur Associates, Inc.	 	Leased computer, data processing, and related equipment	 	DE	 	Secretary of State	 	7/22/2003
#31869059	 	
	AC Nielsen Corporation	 	Fleet Capital Corporation	 	In-Lieu CT SOS filing. Leased aircraft equipment	 	DE	 	Secretary of State	 	9/12/2001
#11147748	 	

													
	 Debtor
	 	 Secured Party
	 	 Collateral
	 	 State
	 	 Jurisdiction
	 	Original File
Date and Number	 	 Related Filings

	ACNielsen Corporation	 	Forsythe/McArthur Associates, Inc.	 	Leased computer, data processing, and related equipment	 	DE	 	Secretary of State	 	9/24/2001
#11216485	 	
	ACNielsen Company	 	Hewlett-Packard Company, Finance & Remarketing Division	 	Leased specific inventory and equipment, all computer data communication and network control equipment, all proceeds of	 	DE	 	Secretary of State	 	5/16/2002
#21427396	 	
	ACNielsen Corporation	 	Forsythe/McArthur Associates, Inc.	 	 Leased computer, data processing,

telecommunications, and other equipment
	 	DE	 	Secretary of State	 	8/13/2002
#22034191	 	
	ACNielsen Corporation	 	IBM Credit Corporation	 	Leased IBM equipment	 	DE	 	Secretary of State	 	8/13/2002
#22079568	 	
	ACNielsen Company	 	IBM Credit Corporation	 	Leased computer, information processing, and other peripheral equipment and goods	 	NJ	 	Department of Treasury/ Commercial	 	6/29/2001
#2052068	 	
	Decisions Made Easy, Inc.	 	US Bancorp	 	 Leased specific equipment - projector/

soundstation
	 	AR	 	Secretary of State	 	8/22/2005
#61276157015	 	
	Interactive Market Systems	 	NYC Dept. of Finance	 	State Tax Lien - $5,424.68	 	NY	 	New York County	 	04/05/06
000863810-05	 	
	Interactive Market Systems	 	Los Angeles County Tax Collector	 	Tax Lien - $148.79	 	CA	 	California, Los Angeles County	 	07/15/96
96-1127608	 	
	Interactive Market Systems	 	Los Angeles County Tax Collector	 	Tax Lien - $537.84	 	CA	 	California, Los Angeles County	 	12/20/04
20043284654	 	
	Nielsen Media Research, Inc	 	Nextiraone LLC	 	Specific Equipment	 	CA	 	Secretary of State	 	7/27/2004
#0421160497	 	

													
	 Debtor
	 	 Secured Party
	 	 Collateral
	 	State	 	 Jurisdiction
	 	Original File
Date and Number	 	 Related Filings

	Nielsen Media Research, Inc.	 	StorageTek Financial Services Corporation	 	Leased equipment, hardware, related software manufactured by the Secured Party	 	DE	 	Secretary of State	 	7/19/2001
#10736079	 	
	Nielsen Media Research, Inc.	 	StorageTek Financial Services Corporation	 	Leased equipment, hardware, related software	 	DE	 	Secretary of State	 	5/3/2002
#21110372	 	
	Nielsen Media Research, Inc.	 	IBM Credit Corporation	 	Leased IBM equipment	 	DE	 	Secretary of State	 	5/10/2002
#21377435	 	
	Nielsen Media Research, Inc.	 	IBM Credit Corporation	 	Leased IBM equipment	 	DE	 	Secretary of State	 	7/24/2002
#21981079	 	
	Nielsen Media Research, Inc.	 	IBM Credit Corporation	 	Leased IBM equipment	 	DE	 	Secretary of State	 	7/25/2002
#21994882	 	
	Nielsen Media Research, Inc.	 	IBM Credit Corporation	 	Leased IBM equipment	 	DE	 	Secretary of State	 	7/26/2002
#21997919	 	
	Nielsen Media Research, Inc.	 	MT (2002) Statutory Trust, c/o Wilmington Trust Company, as Trustee	 	All of the Debtor’s property	 	DE	 	Secretary of State	 	12/20/2002
#23190604	 	
	Nielsen Media Research, Inc.	 	MT (2002) Statutory Trust, c/o Wilmington Trust Company, as Trustee	 	All of the Debtor’s property	 	DE	 	Secretary of State	 	12/30/2002
#30132624	 	
	Nielsen Media Research, Inc.	 	StorageTek Financial Services Corporation	 	Leased equipment, hardware, related software	 	DE	 	Secretary of State	 	4/3/2003
#30870462	 	
	Nielsen Media Research, Inc.	 	IBM Credit LLC	 	Leased IBM equipment	 	DE	 	Secretary of State	 	7/2/2003
#31928913	 	
	Nielsen Media Research, Inc.	 	StorageTek Financial Services Corporation	 	Leased equipment, hardware, related software	 	DE	 	Secretary of State	 	8/25/2003
#32203241	 	
	Nielsen Media Research, Inc.	 	IBM Credit LLC	 	Leased IBM equipment	 	DE	 	Secretary of State	 	10/6/2003
#32718669	 	

													
	 Debtor
	 	 Secured Party
	 	 Collateral
	 	State	 	 Jurisdiction
	 	Original File
Date and Number	 	 Related Filings

	Nielsen Media Research, Inc.	 	Oldsmar (2003) Statutory Trust, c/o Wilmington Trust Company, as Trustee	 	All of the Debtor’s property	 	DE	 	Secretary of State	 	1/12/2004
#40300873	 	
	Nielsen Media Research, Inc.	 	MT (2003) Statutory Trust, c/o Wilmington Trust Company, as Trustee	 	All of the Debtor’s property	 	DE	 	Secretary of State	 	1/12/2004
#40301012	 	
	Nielsen Media Research, Inc.	 	IBM Credit LLC	 	Leased IBM equipment	 	DE	 	Secretary of State	 	7/1/2004
#41835992	 	
	Nielsen Media Research, Inc.	 	Nextiraone LLC	 	Specific equipment	 	DE	 	Secretary of State	 	7/22/2004
#42080390	 	
	Nielsen Media Research, Inc.	 	IBM Credit LLC	 	Leased IBM equipment	 	DE	 	Secretary of State	 	1/31/2005
#50335894	 	
	Nielsen Media Research, Inc.	 	IBM Credit LLC	 	Leased IBM equipment	 	DE	 	Secretary of State	 	7/1/2005
#52044072	 	
	Nielsen Media Research, Inc.	 	IBM Credit LLC	 	Leased IBM equipment	 	DE	 	Secretary of State	 	9/14/2005
#52840537	 	
	Nielsen Media Research, Inc.	 	Relational, LLC	 	Leased computer equipment	 	DE	 	Secretary of State	 	2/2/2006
#60400259	 	
	Nielsen Media Research, Inc.	 	StorageTek Financial Services Corporation	 	Leased equipment, hardware, related software	 	FL	 	Secretary of State	 	7/19/2001
#200100157357	 	
	Nielsen Media Research, Inc.	 	Media Leasing Corporation	 	Leased specific equipment	 	FL	 	Secretary of State	 	8/4/2003
#200304622034	 	
	Nielsen Media Research, Inc.	 	Noble Systems Corporation	 	24 Workstations	 	FL	 	Secretary of State	 	3/13/2006
#20060209298X	 	
	 Nielsen Media Research, Inc.

(one of the defendants)
	 	Towngate at Pembroke Pines Master Association, Inc.	 	Judgment - $2,779.02	 	FL	 	Florida, Broward County	 	04/24/2002
01-13077-COWE80	 	

													
	 Debtor
	 	 Secured Party
	 	 Collateral
	 	State	 	 Jurisdiction
	 	Original File Date
and Number	 	 Related Filings

	 Nielsen Media Research
 (as
garnishee)
	 	The Independent Savings Plan Company	 	Judgment - $4,973.14	 	FL	 	Florida, Hillsborough County	 	11/27/01

2000-17215-SC
	 	
	 Nielsen Media Research
 (as
garnishee)
	 	Monogram Credit Card Bank of Georgia	 	Judgment - $4,004.06	 	FL	 	Florida, Pinellas County	 	07/23/01
00-977-SC-NPC	 	
	 Nielsen Media Research
 (as
garnishee)
	 	Capital One Bank	 	Judgment - $7,367.37	 	FL	 	Florida, Pinellas County	 	01/27/05
03-7878-CO	 	
	Nielsen Media Research	 	Wellness Medical	 	Judgment - $2,300.00	 	IL	 	Illinois, Cook County Circuit Court	 	07/24/05
2005-MI-150760	 	
	Nielsen Media Research	 	Aronson Furniture	 	Judgment - $638.74	 	IL	 	Illinois, Cook County Circuit Court	 	12/10/04
2004-MI-183578	 	
	Nielsen Media Research	 	Johnny Jamison	 	Judgment - $2,000.00	 	IL	 	Illinois, Cook County Circuit Court	 	08/10/04
2004-MI-150760	 	
	Spectra Marketing Systems, Inc.	 	EMC Corporation	 	Specific equipment	 	DE	 	Secretary of State	 	6/27/2003
#31645699	 	
	Spectra Marketing Systems, Inc.	 	Fleet Business Credit, LLC	 	Specific equipment	 	DE	 	Secretary of State	 	11/19/2004
#43265370	 	
	 SRDS Incorporated
 (one of the
defendants)
	 	Edmund J. Lewis MD	 	Judgment - $1,453.37	 	IL	 	Illinois, Cook County Circuit Court	 	09/09/04
2004-MI-158628	 	
	 SRDS Incorporated
 (one of the
defendants)
	 	University Patholo	 	Judgment - $1,314.22	 	IL	 	Illinois, Cook County Circuit Court	 	11/27/02
2002-MI-174075	 	
	 SRDS Incorporated
 (one of the
defendants)
	 	Arrow Financial	 	Judgment - $863.87	 	IL	 	Illinois, Cook County Circuit Court	 	11/26/02
2002-MI-173800	 	

													
	 Debtor
	 	 Secured Party
	 	 Collateral
	 	 State
	 	 Jurisdiction
	 	Original File
Date and Number	 	 Related Filings

	 SRDS Incorporated
 (one of the
defendants)
	 	NICOM Credit Union and United Bell Co.	 	Judgment - $2,330.82	 	IL	 	Illinois, Cook County Circuit Court	 	06/14/01
2001-MI-128388	 	
	 SRDS Incorporated
 (one of the
defendants)
	 	Debt Purchase Inc.	 	Judgment - $950.00	 	IL	 	Illinois, Cook County Circuit Court	 	01/18/00
2000-MI-102088	 	
	VNU	 	Pitney Bowes Credit Corporation	 	Leased Pitney Bowes Credit Corp. equipment	 	NY	 	Secretary of State	 	4/1/2002
#074745	 	
	VNU	 	Pitney Bowes Credit Corporation	 	Leased Pitney Bowes Credit Corp. equipment	 	NY	 	Secretary of State	 	1/24/2006
#200601245081099	 	
	VNU Inc.	 	Pitney Bowes Credit Corporation	 	Leased Pitney Bowes Credit Corp. equipment	 	NY	 	Secretary of State	 	3/12/2003
#200303120541889	 	
	VNU, Inc.	 	Bankers/Softech, Divisions of EAB Leasing Corp	 	Leased equipment	 	NY	 	Secretary of State	 	9/18/2000
#180936	 	 Continuation

Filed 6/14/05 Amendment File No. 200506145534679

	VNU, Inc.	 	Forsythe/McArthur Associates, Inc.	 	 Leased computer, data processing,

telecommunications, and other equipment
	 	NY	 	Secretary of State	 	2/18/2004
#200402180172989	 	
	VNU, Inc.	 	Pitney Bowes Credit Corporation	 	Leased Pitney Bowes Credit Corp. equipment	 	NY	 	Secretary of State	 	4/8/2004
#200404085279933	 	
	VNU, Inc.	 	Bankers/Softech, Divisions of EAB Leasing Corp	 	In-Lieu of IL SOS filing. Leased property	 	NY	 	Secretary of State	 	6/15/2005
#200506150703598	 	

 SCHEDULE 7.02(f) 

EXISTING INVESTMENTS 

EQUITY INTERESTS 
  

										
	 Holder
	  	Jurisdiction	    	 Issuer
	  	Jurisdiction	  	Percent
Owned	 
	 A. C. Nielsen Company
	  	Delaware	    	Audicom Corporation	  	New York	  	4.80	% 
	 VNU Business Media, Inc.
	  	Delaware	    	B.L. International, Inc.	  	Nevada	  	10.00	% 
	 VNU International B.V.
	  	Netherlands	    	BuzzMetrics, Ltd.	  	Israel	  	49.70	% 
	 BuzzMetrics, Ltd.
	  	Israel	    	 •     BM Holdings, LLC
	  	Delaware	  	100.00	% 
	 BM Holdings, LLC
	  	Delaware	    	 •     BuzzMetrics, Inc.
	  	Delaware	  	100.00	% 
	 ACNielsen Corporation
	  	Delaware	    	efficient market services, inc.	  	Delaware	  	6.40	% 
	 A. C. Nielsen Company
	  	Delaware	    	GQ Denver Property, L.L.C.	  	Delaware	  	17.89	% 
	 VNU Marketing Information, Inc.
	  	Delaware	    	HCIA Holding, LLC	  	Delaware	  	34.88	% 
	 A. C. Nielsen Company
	  	Delaware	    	Interactive Data Corporation	  	Delaware	  	0.06	% 
	 A. C. Nielsen Company
	  	Delaware	    	Interactive Network, Inc.	  	California	  	0.36	% 
	 A. C. Nielsen Company
	  	Delaware	    	Market Simulations, Inc.	  	Delaware	  	20.00	% 
	 A. C. Nielsen Company
	  	Delaware	    	NONSTOP Solutions, Incorporated	  	California	  	0.70	% 
	 HCIA Holding, LLC
	  	Delaware	    	Solucient, LLC	  	Delaware	  	35.00	% 
	 HCIA Holding, LLC
	  	Delaware	    	 •     Solucient, LLC
	  	Delaware	  	100.00	% 
	 Solucient, LLC
	  	Delaware	    	 •     Sachs 99, LLC
	  	Delaware	  	100.00	% 
	 Sachs 99, LLC
	  	Delaware	    	 •     Sachs Group
	  	New York	  	99.00	% 
	 Sachs 1, LLC
	  	Delaware	    		  		  	1.00	% 
	 Solucient, LLC
	  	Delaware	    	 •     Sachs 1, LLC
	  	Delaware	  	100.00	% 
	 VNU Marketing Information, Inc.

VNU Business Media, Inc.
	  	Delaware
 Delaware
	    	SportsOneSource, LLC	  	Delaware	  	50.00	% 
	 ACNielsen (Holdings) Pty Limited
	  	Australia	    	AGB McNair Holdings Pty Limited	  	Australia	  	50.00	% 
	 AGB McNair Holdings Pty Limited
	  	Australia	    	 •     ACNielsen Research Pty Limited
	  	Australia	  	100	% 
	 ACNielsen Research Pty Limited
	  	Australia	    	 •     McNair Anderson Associates Pty Limited
	  	Australia	  	100	% 
	 AGB McNair Holdings Pty Limited
	  	Australia	    	 •     Surveys Australia Research Pty Limited
	  	Australia	  	100	% 
	 AGB McNair Holdings Pty Limited
	  	Australia	    	 •     Tart Research Pty Limited
	  	Australia	  	100	% 
	 A.C.Nielsen do Brasil Ltda.
	  	Brazil	    	IBOPE Pesquisa de Midia Ltda.	  	Brazil	  	11.00	% 
	 A.C. Nielsen Company
	  	Delaware	    	IMI.com	  	Cayman Islands	  	11.00	% 
	 A.C. Nielsen Finland Oy
	  	Finland	    	Finnpanel Oy	  	Finland	  	50.00	% 
	 VNU Publications France S.A.
	  	France	    	IT Media Partners France SAS	  	France	  	50.00	% 

										
	 Holder
	  	 Jurisdiction
	  	 Issuer
	  	 Jurisdiction
	  	Percent
Owned	 
	 NetRatings, Inc.
	  	Delaware	  	MediaMetrie eRatings.com	  	France	  	20.00	% 
	 AC Nielsen (China) Limited
	  	Hong Kong	  	AGB Nielsen Media Research (Hong Kong) Limited	  	Hong Kong	  	50.00	% 
	 VNU International B.V.
	  	Netherlands	  	ORG-IMS Research Private Limited	  	India	  	50.00	% 
	 ACNielsen Research Services Private Limited
	  	India	  	TAM Media Research Private Limited	  	India	  	50.00	% 
	 P.T. ACNielsen Indonesia
	  	Indonesia	  	PT. AGB Nielsen Media Research Indonesia	  	Indonesia	  	50.00	% 
	 A.C. Nielsen of Ireland Limited
	  	Ireland	  	AGB Nielsen Media Research (Ireland) Limited	  	Ireland	  	50.00	% 
	 A.C. Nielsen Italia S.p.A.
	  	Italy	  	Observer Srl.	  	Italy	  	10.00	% 
	 ACNielsen (Malaysia) Sdn. Bhd.
	  	Malaysia	  	AGB Nielsen Media Research (Malaysia) Sdn. Bhd.	  	Malaysia	  	50.00	% 
	 VNU International B.V.
	  	Netherlands	  	AGB Nielsen Media Research B.V.	  	Netherlands	  	50.00	% 
	 AGB Nielsen Media Research B.V.
	  	Netherlands	  	AGB Holding S.p.A.	  	Italy	  	50.00	% 
	 VNU Nieuwe Media Groep B.V.
	  	Netherlands	  	EuroClix B.V.	  	Netherlands	  	22.48	% 
	 VNU Marketing Information Europe & Asia B.V.
	  	Netherlands	  	Naviant Europe B.V.	  	Netherlands	  	50.00	% 
	 Naviant Europe B.V.
	  	Netherlands	  	 •     Naviant France Sarl.
	  	France	  	100	% 
	 Naviant Europe B.V.
	  	Netherlands	  	 •     Naviant Deutschland GmbH
	  	Germany	  	100	% 
	 VNU B.V.
	  	Netherlands	  	Roto Smeets de Boer N.V.	  	Netherlands	  	13.48	% 
	 VNU Business Publications B.V.
	  	Netherlands	  	UVEMA Uitgevers Verkoop Maatschappij B.V.	  	Netherlands	  	14.25	% 
	 VNU B.V.
	  	Netherlands	  	VNU Exhibitions Europe B.V.	  	Netherlands	  	50.00	% 
	 VNU Exhibitions Europe B.V.
	  	Netherlands	  	Corsofex Beheer B.V.	  	Netherlands	  	100.00	% 
	 Corsofex Beheer B.V.
	  	Netherlands	  	Car(E.)XPO B.V.	  	Netherlands	  	100.00	% 
	 Corsofex Beheer B.V.
	  	Netherlands	  	Erotex Beursorganisati e B.V.	  	Netherlands	  	100.00	% 
	 Corsofex Beheer B.V.
	  	Netherlands	  	Expocare B.V.	  	Netherlands	  	100.00	% 
	 VNU Exhibitions Europe B.V.
	  	Netherlands	  	Croeselaan Promotion Holding B.V.	  	Netherlands	  	100.00	% 
	 Croeselaan Promotion Holding B.V.
	  	Netherlands	  	Motor Events B.V.	  	Netherlands	  	100.00	% 
	 VNU Exhibitions Europe B.V.
	  	Netherlands	  	Doe Promotions Utrecht B.V.	  	Netherlands	  	100.00	% 
	 VNU Exhibitions Europe B.V.
	  	Netherlands	  	Jaarbeurs International B.V.	  	Netherlands	  	100.00	% 
	 VNU Exhibitions Europe B.V.
	  	Netherlands	  	Jaarbeurs Trade Mart Utrecht B.V.	  	Netherlands	  	100.00	% 

										
	 Holder
	  	 Jurisdiction
	  	 Issuer
	  	 Jurisdiction
	  	Percent
Owned	 
	 VNU Exhibitions Europe B.V.
	  	Netherlands	  	Rotterdams Tentoonstellingsbure au B.V.	  	Netherlands	  	50.00	% 
	 Rotterdams Tentoonstellingsbureau B.V.
	  	Netherlands	  	Skihapp B.V.	  	Netherlands	  	100.00	% 
	 ACNielsen (NZ) Ltd.
	  	New Zealand	  	AGB Nielsen Media Research (New Zealand) Ltd.	  	New Zealand	  	50.00	% 
	 ACNielsen (Philipines) Inc.
	  	Philippines	  	AGB Nielsen Media Research (Philippines) Inc.	  	Philippines	  	50.00	% 
	 ACNielsen Research (Singapore) Pte. Ltd.
	  	Singapore	  	AGB Nielsen Media Research (Singapore) Pte. Ltd.	  	Singapore	  	50.00	% 
	 ACNielsen South Africa B.V.
	  	South Africa	  	AGB Nielsen Media Research (South Africa) (Pty) Limited	  	South Africa	  	50.00	% 
	 Interactive Market Systems (UK) Limited
	  	United Kingdom	  	Interactive Market Systems S.A. (Pty) Ltd.	  	South Africa	  	10.00	% 
	 ACNielsen (Korea) Limited
	  	South Korea	  	AGB Nielsen Media Research (South Korea) Limited	  	South Korea	  	50.00	% 
	 VNU Marketing Information Europe & Asia B.V.
	  	Netherlands	  	Publinformatica S.A. in liquidatie	  	Spain	  	50.00	% 
	 ACNielsen AB
	  	Sweden	  	AGBNielsen Media Research (Sweden) AB	  	Sweden	  	50.00	% 
	 AC Nielsen MRA (Pty) Limited
	  	South Africa	  	RISC S.A.	  	Switzerland	  	4.20	% 
	 ACNielsen (Taiwan) Limited
	  	Taiwan	  	AGB Nielsen Media Research (Taiwan) Ltd.	  	Taiwan	  	50.00	% 
	 ACNielsen (Thailand) Limited
	  	Thailand	  	AGB Nielsen Media Research (Thailand) Ltd.	  	Thailand	  	50.00	% 
	 A. C. Nielsen Company
	  	Delaware	  	IBOPE Latinoamericana S.A.	  	Uruguay	  	11.00	% 

  

	•	 	 Investments in Equity Interests of the Unrestricted Subsidiaries included in Schedule 1.01B. 

 

	•	 	 Investments in the Equity Interest of NetRatings, Inc. 

DEBT OBLIGATIONS 
 The Intercompany Loans
permitted under Schedule 7.03(b). 

 SCHEDULE 7.03(b) 

EXISTING INDEBTEDNESS 

Third-Party Indebtedness 
  

	 	1.	EUR 128 million of capital lease obligations relating to facilities in Oldsmar, Florida and Markham, Ontario and computer equipment and software.

  

	 	2.	VNU N.V. £250,000,000 5.625% 14 Put 7 Resettable Securities, due 2010/2017. 

 

	 	3.	EUR 11 1/8% Senior Discount Notes due 2016 of VNU Group B.V. 

  

	 	4.	EUR 7 million of indebtedness of Buzzmetrics, Inc. of which EUR 2 million is guaranteed by VNU Holding and Finance B.V. 

 Intercompany Loans 

SCHEDULE 7.03B 

INTERCOMPANY LOANS 

    Intercompany loan schedule as per July 31, 2006 

    Intercompany loans excluding US entities 

 

													
	 ContNo
	 	 BUnitFullName
	  	 CptyFullName
	 	StartDate	 	MaturityDate	  	Curr	 	Balance
	 106783
	 	VNU Holding and Finance B.V.	  	A.C. Nielsen Finland Oy	 	2/9/2006	 	2/9/2007	  	EUR	 	5,416,756.64
	 106904
	 	VNU Holding and Finance B.V.	  	A.C. Nielsen Finland Oy	 	4/6/2006	 	4/10/2007	  	EUR	 	29,548,214.44
	 107157
	 	VNU Holding and Finance B.V.	  	A.C. Nielsen GmbH	 	6/23/2006	 	12/22/2006	  	EUR	 	10,122,850.00
	 104859
	 	VNU Holding and Finance B.V.	  	A.C. Nielsen Italia S.p.A.	 	3/31/2004	 	3/31/2009	  	EUR	 	-9,916,416.69
	 107158
	 	VNU Holding and Finance B.V.	  	A.C. Nielsen of Ireland Limited	 	6/23/2006	 	12/22/2006	  	EUR	 	6,579,852.50
	 107072
	 	VNU Holding and Finance B.V.	  	 A.C. Nielsen South Africa Holdings B.V.
	 	5/25/2006	 	5/25/2007	  	EUR	 	3,317,115.57
	 104618
	 	VNU Holding and Finance B.V.	  	 A.C. Nielsen South Africa Holdings B.V.
	 	2/11/2004	 	2/11/2009	  	EUR	 	-9,042,930.09
	 106515
	 	VNU Holding and Finance B.V.	  	A.C. Nielsen T.D.C. S.r.l.	 	10/14/2005	 	10/16/2006	  	EUR	 	5,300,000.00
	 107077
	 	 VNU Business Media do Brasil Ltda
	  	A.C.Nielsen do Brasil Ltda.	 	3/13/2002	 	3/13/2007	  	BRL	 	13,930,000.00
	 107069
	 	VNU Holding and Finance B.V.	  	A.C.Nielsen do Brasil Ltda.	 	5/16/2006	 	5/18/2011	  	EUR	 	12,146,000.00
	 103503
	 	VNU Holding and Finance B.V.	  	A.C.Nielsen do Brasil Ltda.	 	12/2/2002	 	10/1/2007	  	USD	 	8,085,405.20
	 104115
	 	VNU Holding and Finance B.V.	  	A.C.Nielsen do Brasil Ltda.	 	10/15/2003	 	10/15/2008	  	EUR	 	2,000,000.00
	 106022
	 	VNU Holding and Finance B.V.	  	 AC Nielsen Cayman Islands Colombia Ltd.
	 	3/4/2005	 	3/4/2008	  	USD	 	7,778,386.23
	 106023
	 	VNU Holding and Finance B.V.	  	AC Nielsen Cayman Islands Ltd.	 	3/4/2005	 	3/4/2008	  	USD	 	3,183,765.29
	 106799
	 	VNU Holding and Finance B.V.	  	AC Nielsen de Colombia Ltda.	 	3/5/2003	 	3/5/2008	  	USD	 	981,771.96
	 106800
	 	VNU Holding and Finance B.V.	  	AC Nielsen de Colombia Ltda.	 	3/5/2003	 	3/5/2008	  	USD	 	1,195,871.98
	 106802
	 	VNU Holding and Finance B.V.	  	AC Nielsen de Colombia Ltda.	 	3/5/2003	 	3/5/2008	  	EUR	 	1,382,341.25
	 106803
	 	VNU Holding and Finance B.V.	  	AC Nielsen de Colombia Ltda.	 	3/1/2003	 	3/5/2008	  	USD	 	2,407,112.72
	 107023
	 	VNU Holding and Finance B.V.	  	AC Nielsen de Colombia Ltda.	 	5/11/2006	 	5/11/2007	  	EUR	 	2,114,000.00
	 107149
	 	VNU Holding and Finance B.V.	  	AC Nielsen de Colombia Ltda.	 	6/30/2006	 	5/11/2007	  	EUR	 	1,820,000.00
	 106697
	 	VNU Holding and Finance B.V.	  	ACN China Ltd	 	12/13/2005	 	12/13/2006	  	HKD	 	7,753,500.00
	 106849
	 	VNU Holding and Finance B.V.	  	ACN China Ltd	 	3/8/2006	 	3/8/2007	  	HKD	 	529,377.93
	 106947
	 	VNU Holding and Finance B.V.	  	ACN China Ltd	 	4/3/2006	 	4/3/2007	  	HKD	 	7,760,300.00
	 106948
	 	VNU Holding and Finance B.V.	  	ACN China Ltd	 	4/11/2006	 	4/3/2007	  	HKD	 	7,759,100.00
	 106983
	 	VNU Holding and Finance B.V.	  	ACN China Ltd	 	4/27/2006	 	4/27/2007	  	HKD	 	29,782,962.66
	 107160
	 	VNU Holding and Finance B.V.	  	ACN China Ltd	 	6/26/2006	 	6/26/2007	  	HKD	 	103,939,440.44
	 107247
	 	VNU Holding and Finance B.V.	  	ACN China Ltd	 	7/14/2006	 	3/8/2007	  	HKD	 	529,421.12
	 105873
	 	ACN Holdings Pte Ltd	  	ACN Group Ltd (Vietnam)	 	12/1/1998	 	1/1/2099	  	SGD	 	-513,578.00
	 106843
	 	VNU Holding and Finance B.V.	  	ACN Holdings Ltd. (Hong Kong)	 	3/6/2006	 	3/6/2007	  	USD	 	2,639,713.64
	 106818
	 	VNU Holding and Finance B.V.	  	 ACN South Africa BV -South African Branch-
	 	2/23/2006	 	2/23/2007	  	EUR	 	3,583,254.91
	 107019
	 	VNU Holding and Finance B.V.	  	ACN Sweden AB	 	5/10/2006	 	5/10/2007	  	SEK	 	160,000,000.00
	 106613
	 	ACN China Ltd	  	ACNielsen (Guangzhou) Ltd.	 	8/1/1999	 	1/1/2099	  	CNY	 	-25,000,000.00
	 106310
	 	VNU Holding and Finance B.V.	  	ACNielsen (Holdings) Pty Ltd.	 	7/13/2005	 	12/25/2006	  	AUD	 	7,262,639.26
	 106397
	 	VNU Holding and Finance B.V.	  	ACNielsen (Holdings) Pty Ltd.	 	8/19/2005	 	8/18/2006	  	AUD	 	-8,000,000.00
	 106863
	 	VNU Holding and Finance B.V.	  	ACNielsen (Holdings) Pty Ltd.	 	3/8/2006	 	12/25/2006	  	AUD	 	92,382.01
	 106877
	 	VNU Holding and Finance B.V.	  	ACNielsen (Holdings) Pty Ltd.	 	3/21/2006	 	12/25/2006	  	AUD	 	3,000,000.00
	 107217
	 	VNU Holding and Finance B.V.	  	ACNielsen (Holdings) Pty Ltd.	 	7/20/2006	 	9/20/2006	  	AUD	 	3,000,000.00
	 107238
	 	VNU Holding and Finance B.V.	  	ACNielsen (Holdings) Pty Ltd.	 	7/26/2006	 	9/20/2006	  	AUD	 	8,789,206.02
	 104763
	 	VNU Holding and Finance B.V.	  	ACNielsen (Holdings) Pty Ltd.	 	3/17/2004	 	3/17/2009	  	AUD	 	-18,327,120.27
	 105217
	 	VNU Holding and Finance B.V.	  	ACNielsen (Israel) LTD	 	1/15/2004	 	1/15/2007	  	ILS	 	-4,190,765.00

 SCHEDULE 7.03B 

INTERCOMPANY LOANS 
  

													
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	 	StartDate	  	MaturityDate	  	Curr	  	Balance
	 107027
	  	VNU Holding and Finance B.V.	  	ACNielsen (Korea) Ltd	 	5/15/2006	  	5/14/2007	  	EUR	  	1,000,000.00
	 106596
	  	VNU Holding and Finance B.V.	  	ACNielsen (Malaysia) Sdn. Bhd.	 	11/18/2005	  	11/17/2006	  	USD	  	4,218,742.69
	 106597
	  	VNU Holding and Finance B.V.	  	ACNielsen (Malaysia) Sdn. Bhd.	 	11/18/2005	  	11/17/2006	  	MYR	  	9,080,151.77
	 106755
	  	VNU Holding and Finance B.V.	  	ACNielsen (Malaysia) Sdn. Bhd.	 	1/9/2006	  	1/9/2007	  	MYR	  	6,393,800.00
	 107097
	  	VNU Holding and Finance B.V.	  	ACNielsen (Malaysia) Sdn. Bhd.	 	5/15/2006	  	5/15/2007	  	MYR	  	4,619,200.00
	 106599
	  	VNU Holding and Finance B.V.	  	 ACNielsen (Mexico) S.A. de C.V.
	 	11/18/2005	  	11/17/2006	  	MXN	  	51,894,917.77
	 107035
	  	VNU Holding and Finance B.V.	  	 ACNielsen (Mexico) S.A. de C.V.
	 	5/9/2006	  	5/9/2007	  	MXN	  	24,692,000.00
	 106822
	  	VNU Holding and Finance B.V.	  	ACNielsen (NZ) Limited	 	2/28/2006	  	2/28/2007	  	NZD	  	6,041,196.00
	 106906
	  	VNU Holding and Finance B.V.	  	ACNielsen (Portugal)	 	4/6/2006	  	4/10/2007	  	EUR	  	14,908,778.94
	 106470
	  	VNU Holding and Finance B.V.	  	ACNielsen (Singapore) Pte Ltd	 	9/20/2005	  	9/20/2006	  	SGD	  	1,962,923.08
	 106923
	  	VNU Holding and Finance B.V.	  	ACNielsen (Spain) SL	 	4/11/2006	  	4/11/2007	  	EUR	  	29,332,015.43
	 106592
	  	VNU Holding and Finance B.V.	  	ACNielsen (Taiwan) Ltd.	 	11/18/2005	  	11/17/2006	  	TWD	  	402,548,115.27
	 106593
	  	VNU Holding and Finance B.V.	  	ACNielsen (Taiwan) Ltd.	 	11/21/2005	  	11/17/2006	  	TWD	  	1,831,457.15
	 106823
	  	VNU Holding and Finance B.V.	  	ACNielsen (Taiwan) Ltd.	 	1/20/2006	  	11/17/2006	  	TWD	  	507,450.20
	 106858
	  	VNU Holding and Finance B.V.	  	ACNielsen (Taiwan) Ltd.	 	3/8/2006	  	11/17/2006	  	TWD	  	1,311,667.91
	 107163
	  	VNU Holding and Finance B.V.	  	ACNielsen (Taiwan) Ltd.	 	6/12/2006	  	11/17/2006	  	TWD	  	1,862,902.02
	 107224
	  	VNU Holding and Finance B.V.	  	ACNielsen (Taiwan) Ltd.	 	7/19/2006	  	11/17/2006	  	TWD	  	19,738,200.00
	 107222
	  	VNU Holding and Finance B.V.	  	ACNielsen AIM A/S	 	7/20/2006	  	10/20/2006	  	DKK	  	11,000,000.00
	 106780
	  	ACNielsen Cyprus Limited	  	ACNielsen Bulgaria Ltd	 	1/27/2003	  	1/1/2099	  	USD	  	-234,209.00
	 105201
	  	VNU Holding and Finance B.V.	  	ACNielsen Bulgaria Ltd	 	11/25/2003	  	11/13/2008	  	EUR	  	-65,000.00
	 104875
	  	VNU Holding and Finance B.V.	  	 ACNielsen Canada Holding Company
	 	3/31/2004	  	3/31/2009	  	CAD	  	-81,358.84
	 106885
	  	VNU Holding and Finance B.V.	  	ACNielsen Chile Limitada	 	3/7/2006	  	3/7/2007	  	EUR	  	4,140,877.84
	 107068
	  	VNU Holding and Finance B.V.	  	ACNielsen Chile Limitada	 	5/22/2006	  	5/22/2007	  	EUR	  	805,959.83
	 104218
	  	VNU Holding and Finance B.V.	  	ACNielsen Chile Limitada	 	11/28/2003	  	11/28/2006	  	EUR	  	743,666.20
	 106927
	  	VNU Holding and Finance B.V.	  	ACNielsen Company & Co SA	 	4/6/2006	  	4/10/2007	  	EUR	  	11,072,771.11
	 106554
	  	VNU Holding and Finance B.V.	  	ACNielsen Company & Co SA	 	10/31/2005	  	10/15/2010	  	EUR	  	-5,000,000.00
	 106555
	  	VNU Holding and Finance B.V.	  	ACNielsen Company & Co SA	 	10/31/2005	  	10/15/2015	  	EUR	  	-15,000,000.00
	 106556
	  	VNU Holding and Finance B.V.	  	ACNielsen Company & Co SA	 	10/31/2005	  	10/15/2020	  	EUR	  	-15,000,000.00
	 107014
	  	VNU Holding and Finance B.V.	  	ACNielsen Company & Co SA	 	5/3/2006	  	5/3/2007	  	EUR	  	1,003,717.02
	 106903
	  	VNU Holding and Finance B.V.	  	 ACNielsen Company (Belgium) SA
	 	4/6/2006	  	4/10/2007	  	EUR	  	9,648,844.99
	 106973
	  	VNU Holding and Finance B.V.	  	ACNielsen Company Ltd.	 	4/20/2006	  	4/20/2007	  	GBP	  	3,133,903.63
	 106974
	  	VNU Holding and Finance B.V.	  	ACNielsen Company Ltd.	 	4/20/2006	  	10/23/2006	  	GBP	  	2,951,050.36
	 106975
	  	VNU Holding and Finance B.V.	  	ACNielsen Company Ltd.	 	4/26/2006	  	10/23/2006	  	GBP	  	2,500,000.00
	 107245
	  	VNU Holding and Finance B.V.	  	ACNielsen Company Ltd.	 	7/27/2006	  	10/25/2006	  	GBP	  	3,512,887.67
	 107037
	  	VNU Holding and Finance B.V.	  	ACNielsen Company of Canada	 	5/10/2006	  	5/10/2007	  	CAD	  	16,500,000.00
	 104349
	  	VNU Holding and Finance B.V.	  	ACNielsen Company of Canada	 	12/11/2003	  	12/11/2008	  	CAD	  	-13,000,000.00
	 105875
	  	Neslein Holding (Australia) C.V.	  	ACNielsen Corporation Japan	 	11/30/2000	  	1/1/2099	  	JPY	  	-116,030,000.00
	 107161
	  	VNU Holding and Finance B.V.	  	ACNielsen Corporation Japan	 	6/27/2006	  	6/20/2007	  	JPY	  	-2,580,871,183.00
	 107246
	  	VNU Holding and Finance B.V.	  	ACNielsen Corporation Japan	 	7/28/2006	  	6/20/2007	  	JPY	  	28,012,496.00
	 104305
	  	VNU Holding and Finance B.V.	  	ACNielsen Corporation Japan	 	12/11/2003	  	12/21/2009	  	JPY	  	-800,000,000.00
	 105749
	  	VNU Holding and Finance B.V.	  	ACNielsen Corporation Japan	 	12/20/2004	  	12/20/2007	  	JPY	  	-120,000,000.00
	 107074
	  	VNU Holding and Finance B.V.	  	ACNielsen Cyprus Limited	 	5/30/2006	  	5/30/2007	  	EUR	  	2,000,000.00
	 107055
	  	VNU Holding and Finance B.V.	  	ACNielsen Czech Republic s.r.o	 	5/10/2006	  	5/10/2007	  	CZK	  	21,830,720.00

  

 SCHEDULE 7.03B 

INTERCOMPANY LOANS 
  

													
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
	 106900
	  	VNU Holding and Finance B.V.	  	ACNielsen Ges. m.b.H.	  	4/6/2006	  	4/10/2007	  	EUR	  	16,299,538.06
	 106790
	  	Neslein Holding (Canada) C.V.	  	ACNielsen Holding (Canada) B.V.	  	5/26/1998	  	1/1/2099	  	CAD	  	-87,414,000.00
	 106911
	  	VNU Holding and Finance B.V.	  	ACNielsen Holding (Canada) B.V.	  	4/4/2006	  	4/4/2007	  	CAD	  	78,394.99
	 106649
	  	VNU Holding and Finance B.V.	  	ACNielsen Holdings UK Ltd	  	12/2/2005	  	12/1/2006	  	GBP	  	-9,072,690.21
	 107239
	  	VNU Holding and Finance B.V.	  	ACNielsen Holdings UK Ltd	  	7/26/2006	  	12/1/2006	  	GBP	  	1,150,000.00
	 107008
	  	VNU Holding and Finance B.V.	  	 ACNielsen International Research (Hong Kong) Ltd.
	  	4/28/2006	  	4/27/2007	  	HKD	  	18,256,650.99
	 105878
	  	ACN Holdings Pte Ltd	  	ACNielsen Management Services Ltd	  	12/1/1999	  	1/1/2099	  	SGD	  	-9,810,000.00
	 105880
	  	ACN Holdings Pte Ltd	  	ACNielsen Management Services Ltd	  	12/1/1999	  	1/1/2099	  	SGD	  	-1,500,000.00
	 105881
	  	ACN Holdings Pte Ltd	  	ACNielsen Management Services Ltd	  	12/2/1999	  	1/1/2099	  	SGD	  	-1,500,000.00
	 107122
	  	VNU Holding and Finance B.V.	  	ACNielsen Management Services SA	  	6/16/2006	  	12/15/2006	  	CHF	  	1,644,419.47
	 107250
	  	VNU Holding and Finance B.V.	  	ACNielsen Management Services SA	  	7/17/2006	  	12/15/2006	  	CHF	  	5,257,623.62
	 107159
	  	VNU Holding and Finance B.V.	  	ACNielsen Netherlands B.V.	  	6/23/2006	  	12/22/2006	  	EUR	  	2,530,712.50
	 104497
	  	VNU Holding and Finance B.V.	  	ACNielsen Netherlands B.V.	  	1/12/2004	  	1/12/2009	  	EUR	  	-9,324,009.32
	 106720
	  	VNU Holding and Finance B.V.	  	ACNielsen P.R. Inc	  	12/27/2005	  	12/27/2009	  	USD	  	-400,000.00
	 106961
	  	VNU Holding and Finance B.V.	  	ACNielsen P.R. Inc	  	4/21/2006	  	4/21/2010	  	USD	  	-700,000.00
	 105519
	  	VNU Holding and Finance B.V.	  	ACNielsen P.R. Inc	  	10/13/2004	  	10/13/2016	  	USD	  	-1,974,822.16
	 106776
	  	ACNielsen Cyprus Limited	  	 ACNielsen Pakistan (Private) Limited
	  	7/2/2002	  	1/1/2099	  	USD	  	-200,000.00
	 106777
	  	ACNielsen Cyprus Limited	  	 ACNielsen Pakistan (Private) Limited
	  	4/3/2001	  	1/1/2099	  	USD	  	-200,000.00
	 106778
	  	ACNielsen Cyprus Limited	  	 ACNielsen Pakistan (Private) Limited
	  	10/1/2002	  	1/1/2099	  	USD	  	-200,000.00
	 106779
	  	ACNielsen Cyprus Limited	  	 ACNielsen Pakistan (Private) Limited
	  	7/13/2001	  	1/1/2099	  	USD	  	-200,000.00
	 106694
	  	VNU Holding and Finance B.V.	  	ACNielsen Philippines Inc.	  	12/19/2005	  	12/19/2006	  	USD	  	1,080,778.77
	 106696
	  	VNU Holding and Finance B.V.	  	ACNielsen Philippines Inc.	  	12/13/2005	  	12/15/2008	  	USD	  	1,000,000.00
	 107002
	  	VNU Holding and Finance B.V.	  	ACNielsen Philippines Inc.	  	5/2/2006	  	5/2/2009	  	USD	  	800,000.00
	 104531
	  	VNU Holding and Finance B.V.	  	ACNielsen Philippines Inc.	  	12/19/2003	  	12/19/2006	  	USD	  	1,038,794.17
	 106106
	  	VNU Holding and Finance B.V.	  	ACNielsen Philippines Inc.	  	4/28/2005	  	4/28/2008	  	USD	  	828,434.55
	 106952
	  	VNU Holding and Finance B.V.	  	 ACNielsen Research (Singapore) Pte Ltd
	  	4/11/2006	  	4/11/2007	  	SGD	  	1,000,000.00
	 106991
	  	VNU Holding and Finance B.V.	  	 ACNielsen Research (Singapore) Pte Ltd
	  	4/27/2006	  	4/11/2007	  	SGD	  	1,433,160.00
	 107033
	  	VNU Holding and Finance B.V.	  	 ACNielsen Research (Singapore) Pte Ltd
	  	5/3/2006	  	4/11/2007	  	SGD	  	400,000.00
	 107034
	  	VNU Holding and Finance B.V.	  	 ACNielsen Research (Singapore) Pte Ltd
	  	5/10/2006	  	4/11/2007	  	SGD	  	16,988,504.91
	 106905
	  	VNU Holding and Finance B.V.	  	ACNielsen S.A.	  	4/6/2006	  	4/10/2007	  	EUR	  	67,330,576.66
	 106440
	  	VNU Holding and Finance B.V.	  	ACNielsen SA Switzerland	  	9/9/2005	  	9/11/2006	  	CHF	  	31,543,425.04
	 106781
	  	ACNielsen Cyprus Limited	  	ACNielsen Slovakia s.r.o.	  	1/4/1999	  	1/1/2099	  	EUR	  	-227,195.00
	 106467
	  	VNU Holding and Finance B.V.	  	Airwaves Monitoring B.V.	  	9/20/2005	  	9/20/2006	  	EUR	  	-9,938,132.54
	 105887
	  	Neslein Holding (Brazil) c.v.	  	Art Holding (Brazil) c.v.	  	8/9/1999	  	1/1/2099	  	BRL	  	-9,203,183.25
	 106342
	  	VNU Holding and Finance B.V.	  	 ASEE Nielsen Holding (Spain) S.r.l.
	  	7/4/2005	  	11/27/2008	  	EUR	  	-64,485,956.71
	 106736
	  	VNU Holding and Finance B.V.	  	Bias Group srl	  	4/6/2005	  	11/30/2006	  	EUR	  	-300,000.00
	 106693
	  	VNU Holding and Finance B.V.	  	BPI Communications B.V.	  	12/19/2005	  	12/19/2006	  	EUR	  	21,558,591.29
	 106734
	  	VNU Holding and Finance B.V.	  	BPI Communications B.V.	  	1/6/2006	  	12/19/2006	  	EUR	  	385,000.00
	 107173
	  	VNU Holding and Finance B.V.	  	Chilthorne International N.V.	  	6/27/2006	  	10/2/2006	  	USD	  	-24,072.01
	 107215
	  	VNU Holding and Finance B.V.	  	Claritas Sweden Micro Marketing AB	  	7/12/2006	  	12/15/2006	  	SEK	  	-150,000.00
	 106862
	  	VNU Holding and Finance B.V.	  	Decisions Made Easy Pty. Ltd.	  	3/17/2006	  	9/18/2006	  	AUD	  	-1,200,000.00
	 107194
	  	VNU Holding and Finance B.V.	  	Decisions Made Easy Pty. Ltd.	  	7/17/2006	  	2/28/2007	  	AUD	  	-1,400,000.00
	 107154
	  	VNU Holding and Finance B.V.	  	Ditzitel Informatiediensten BV	  	6/27/2006	  	10/2/2006	  	EUR	  	-11,020,580.40

 SCHEDULE 7.03B 

INTERCOMPANY LOANS 
  

													
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
	 107123
	  	VNU Holding and Finance B.V.	  	European Media Investors S.A.	  	6/21/2006	  	6/21/2007	  	EUR	  	24,822,502.74
	 107129
	  	VNU Holding and Finance B.V.	  	Imark Communications Ltd.	  	6/26/2006	  	10/25/2006	  	GBP	  	-285,000.00
	 106912
	  	VNU Holding and Finance B.V.	  	Interactive Market Systems (UK) Ltd	  	4/5/2006	  	4/5/2007	  	GBP	  	1,420,246.40
	 107155
	  	VNU Holding and Finance B.V.	  	Kalanka B.V.	  	6/27/2006	  	10/2/2006	  	EUR	  	-573,309.48
	 105876
	  	Neslein Holding (Spain) c.v.	  	Menesta Investments B.V.	  	1/5/1999	  	1/1/2099	  	EUR	  	-13,467,543.00
	 106340
	  	VNU Holding and Finance B.V.	  	Menesta Investments B.V.	  	7/4/2005	  	11/27/2008	  	EUR	  	-24,886,594.51
	 107119
	  	VNU Holding and Finance B.V.	  	Menesta Investments B.V.	  	6/15/2006	  	12/15/2006	  	EUR	  	1,731,803.41
	 106874
	  	VNU Holding and Finance B.V.	  	NationaleVacaturebank.nl B.V.	  	3/21/2006	  	3/21/2007	  	EUR	  	986,725.50
	 107018
	  	VNU Holding and Finance B.V.	  	NationaleVacaturebank.nl B.V.	  	5/5/2006	  	3/21/2007	  	EUR	  	1,000,000.00
	 107252
	  	VNU Holding and Finance B.V.	  	NationaleVacaturebank.nl B.V.	  	7/28/2006	  	7/30/2007	  	EUR	  	1,000,000.00
	 106422
	  	VNU Holding and Finance B.V.	  	Naviant UK Ltd.	  	8/17/2005	  	8/17/2006	  	EUR	  	-812,244.72
	 106844
	  	VNU Holding and Finance B.V.	  	Neslein Holding (Australia) c.v.	  	3/6/2006	  	3/6/2007	  	EUR	  	1,324,081.95
	 106845
	  	VNU Holding and Finance B.V.	  	Neslein Holding (Australia) c.v.	  	3/6/2006	  	3/6/2007	  	USD	  	602,303.90
	 106990
	  	VNU Holding and Finance B.V.	  	Neslein Holding (Australia) c.v.	  	4/27/2006	  	3/6/2007	  	EUR	  	2,273,089.81
	 106628
	  	VNU Holding and Finance B.V.	  	Neslein Holding (Canada) c.v.	  	11/18/2005	  	11/17/2006	  	CAD	  	12,176,347.53
	 106655
	  	VNU Holding and Finance B.V.	  	Neslein Holding (Canada) c.v.	  	12/9/2005	  	11/17/2006	  	CAD	  	44,896,698.57
	 106566
	  	ACNielsen (Portugal)	  	Neslein Holding (Portugal) SGPS Lda	  	6/28/2001	  	1/5/2014	  	EUR	  	1,297,000.00
	 106435
	  	VNU Holding and Finance B.V.	  	Neslein Holding (Spain) c.v.	  	9/6/2005	  	9/6/2006	  	EUR	  	113,179,723.08
	 106486
	  	VNU Holding and Finance B.V.	  	Nielsen Book Services Ltd	  	9/21/2005	  	12/15/2006	  	GBP	  	-1,000,000.00
	 106880
	  	VNU Holding and Finance B.V.	  	Nielsen Book Services Ltd	  	3/21/2006	  	12/15/2006	  	GBP	  	-430,000.00
	 106884
	  	VNU Holding and Finance B.V.	  	Nielsen Book Services Ltd	  	3/31/2006	  	12/15/2006	  	GBP	  	-330,000.00
	 106986
	  	VNU Holding and Finance B.V.	  	Nielsen Book Services Ltd	  	4/28/2006	  	12/15/2006	  	GBP	  	-1,000,000.00
	 107181
	  	VNU Holding and Finance B.V.	  	Nielsen Book Services Ltd	  	6/26/2006	  	12/15/2006	  	GBP	  	-575,000.00
	 105294
	  	VNU Holding and Finance B.V.	  	Nielsen Book Services Ltd	  	8/14/2003	  	12/15/2006	  	GBP	  	-1,400,000.00
	 105366
	  	VNU Holding and Finance B.V.	  	Nielsen Book Services Ltd	  	8/12/2004	  	12/15/2006	  	GBP	  	-1,272,296.93
	 106441
	  	VNU Holding and Finance B.V.	  	Nielsen EDI GmbH	  	9/9/2005	  	9/11/2006	  	EUR	  	516,061.09
	 107130
	  	VNU Holding and Finance B.V.	  	Nielsen Media Research (UK) Ltd	  	6/23/2006	  	11/20/2008	  	GBP	  	-745,000.00
	 106372
	  	VNU Holding and Finance B.V.	  	Nielsen Media Research B.V.	  	8/5/2005	  	8/7/2006	  	EUR	  	2,500,000.00
	 107140
	  	VNU Holding and Finance B.V.	  	Nielsen Media Research Ltd	  	6/20/2006	  	12/15/2006	  	CAD	  	-18,040,415.58
	 106951
	  	VNU Holding and Finance B.V.	  	Nielsen Music Control GmbH	  	4/24/2006	  	3/14/2007	  	EUR	  	475,000.00
	 107000
	  	VNU Holding and Finance B.V.	  	Nielsen Music Control GmbH	  	5/2/2006	  	3/14/2007	  	EUR	  	150,000.00
	 107232
	  	VNU Holding and Finance B.V.	  	Nielsen Music Control GmbH	  	7/12/2006	  	3/14/2007	  	EUR	  	530,000.00
	 106815
	  	VNU Holding and Finance B.V.	  	 Nielsen Music Control GmbH - Ireland Branch
	  	2/8/2006	  	2/8/2007	  	EUR	  	600,000.00
	 106864
	  	VNU Holding and Finance B.V.	  	 Nielsen Music Control GmbH - Ireland Branch
	  	3/14/2006	  	3/14/2007	  	EUR	  	3,557,631.00
	 106949
	  	VNU Holding and Finance B.V.	  	 Nielsen Music Control GmbH - Ireland Branch
	  	4/18/2006	  	2/8/2007	  	EUR	  	525,000.00
	 107021
	  	VNU Holding and Finance B.V.	  	 Nielsen Music Control GmbH - Ireland Branch
	  	5/4/2006	  	2/8/2007	  	EUR	  	405,000.00
	 107070
	  	VNU Holding and Finance B.V.	  	 Nielsen Music Control GmbH - Ireland Branch
	  	5/12/2006	  	2/8/2007	  	EUR	  	831,372.64
	 105430
	  	VNU Holding and Finance B.V.	  	ORG- IMS Research Private Ltd	  	1/22/2004	  	1/22/2007	  	USD	  	-360,000.00
	 105874
	  	ACN Holdings Pte Ltd	  	PT AC Nielsen Indonesia	  	12/1/1998	  	12/1/2099	  	USD	  	-677,440.00
	 106995
	  	VNU Holding and Finance B.V.	  	PT AC Nielsen Indonesia	  	4/26/2006	  	4/26/2007	  	EUR	  	3,000,000.00
	 107195
	  	VNU Holding and Finance B.V.	  	PT AC Nielsen Indonesia	  	7/5/2006	  	7/5/2007	  	USD	  	8,209,799.03
	 106617
	  	ACN China Ltd	  	Shanghai ACNielsen Ltd	  	8/1/1999	  	1/1/2099	  	CNY	  	-10,000,000.00
	 105778
	  	VNU Holding and Finance B.V.	  	Shanghai ACNielsen Ltd	  	11/23/2004	  	11/23/2007	  	USD	  	-2,500,000.00

 SCHEDULE 7.03B 

INTERCOMPANY LOANS 
  

													
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
	 106691
	  	VNU Holding and Finance B.V.	  	Trade Dimensions France S.A.S.	  	12/19/2005	  	12/19/2006	  	EUR	  	-1,601,000.00
	 107067
	  	VNU Holding and Finance B.V.	  	Trade Dimensions France S.A.S.	  	5/23/2006	  	5/23/2007	  	EUR	  	-220,000.00
	 106928
	  	VNU Holding and Finance B.V.	  	Trade Dimensions GmbH	  	4/10/2006	  	4/10/2007	  	EUR	  	-500,000.00
	 107191
	  	VNU Holding and Finance B.V.	  	View Goup B.V.	  	7/4/2006	  	7/4/2007	  	EUR	  	-20,140,276.37
	 106394
	  	VNU Holding and Finance B.V.	  	VNU B.V.	  	8/18/2005	  	10/20/2006	  	EUR	  	170,408,450.74
	 106568
	  	VNU Holding and Finance B.V.	  	VNU B.V.	  	11/14/2005	  	10/20/2006	  	EUR	  	46,000,000.00
	 106713
	  	VNU Holding and Finance B.V.	  	VNU B.V.	  	12/29/2005	  	10/20/2006	  	EUR	  	10,000,000.00
	 107190
	  	VNU Holding and Finance B.V.	  	VNU B.V.	  	7/4/2006	  	7/4/2007	  	EUR	  	48,355,353.39
	 106341
	  	VNU Holding and Finance B.V.	  	VNU Business Media Europe B.V.	  	7/4/2005	  	12/17/2007	  	EUR	  	-31,787,252.50
	 106692
	  	VNU Holding and Finance B.V.	  	VNU Business Media Europe B.V.	  	12/19/2005	  	12/19/2006	  	EUR	  	-26,948,549.88
	 106727
	  	VNU Holding and Finance B.V.	  	VNU Business Media Europe B.V.	  	12/14/2005	  	12/19/2006	  	EUR	  	-13,829,309.40
	 106764
	  	VNU Holding and Finance B.V.	  	VNU Business Media Europe B.V.	  	1/18/2006	  	12/19/2006	  	EUR	  	-500,000.00
	 107148
	  	VNU Holding and Finance B.V.	  	VNU Business Media Europe B.V.	  	6/27/2006	  	10/2/2006	  	EUR	  	-5,778,382.05
	 103920
	  	VNU Holding and Finance B.V.	  	VNU Business Media Europe B.V.	  	8/1/2003	  	12/17/2007	  	EUR	  	-2,400,000.00
	 106936
	  	VNU Holding and Finance B.V.	  	VNU Business Media Hong Kong Limited	  	4/6/2006	  	4/7/2008	  	HKD	  	-13,430,381.05
	 106817
	  	VNU Holding and Finance B.V.	  	 VNU Business Press Syndication International B.V.
	  	2/20/2006	  	2/20/2007	  	EUR	  	4,179,304.34
	 106960
	  	VNU Holding and Finance B.V.	  	 VNU Business Press Syndication International B.V.
	  	4/25/2006	  	2/20/2007	  	EUR	  	380,689.35
	 106689
	  	VNU Holding and Finance B.V.	  	VNU Business Publication Ltd.	  	12/23/2005	  	12/22/2006	  	GBP	  	-500,000.00
	 106812
	  	VNU Holding and Finance B.V.	  	VNU Business Publication Ltd.	  	2/24/2006	  	8/24/2006	  	GBP	  	-1,000,000.00
	 106510
	  	VNU Holding and Finance B.V.	  	VNU Business Publications B.V.	  	10/10/2005	  	10/10/2006	  	EUR	  	4,572,167.87
	 106716
	  	VNU Holding and Finance B.V.	  	VNU Business Publications B.V.	  	12/29/2005	  	12/29/2006	  	EUR	  	3,000,000.00
	 106762
	  	VNU Holding and Finance B.V.	  	VNU Business Publications B.V.	  	1/31/2006	  	12/29/2006	  	EUR	  	3,000,000.00
	 106765
	  	VNU Holding and Finance B.V.	  	VNU Business Publications B.V.	  	2/1/2006	  	12/29/2006	  	EUR	  	5,500,000.00
	 106887
	  	VNU Holding and Finance B.V.	  	VNU Business Publications B.V.	  	3/31/2006	  	12/29/2006	  	EUR	  	2,000,000.00
	 107030
	  	VNU Holding and Finance B.V.	  	VNU Business Publications B.V.	  	5/2/2006	  	5/2/2007	  	EUR	  	3,000,000.00
	 107098
	  	VNU Holding and Finance B.V.	  	VNU Business Publications B.V.	  	6/9/2006	  	6/11/2007	  	EUR	  	113,777,130.20
	 107174
	  	VNU Holding and Finance B.V.	  	VNU Business Publications B.V.	  	6/30/2006	  	6/28/2007	  	EUR	  	2,000,000.00
	 105575
	  	 VNU Holding (Deutschland) GmbH
	  	 VNU Business Publications Deutschland GmbH
	  	11/8/2004	  	11/8/2007	  	EUR	  	-7,290,354.48
	 106382
	  	 VNU Holding (Deutschland) GmbH
	  	 VNU Business Publications Deutschland GmbH
	  	8/10/2005	  	12/1/2007	  	EUR	  	-1,500,000.00
	 106700
	  	 VNU Holding (Deutschland) GmbH
	  	 VNU Business Publications Deutschland GmbH
	  	12/21/2005	  	12/21/2006	  	EUR	  	-1,500,000.00
	 107234
	  	 VNU Holding (Deutschland) GmbH
	  	 VNU Business Publications Deutschland GmbH
	  	7/24/2006	  	7/24/2007	  	EUR	  	-1,000,000.00
	 107204
	  	VNU Holding and Finance B.V.	  	 VNU Business Publications Italia Srl
	  	7/17/2006	  	6/25/2007	  	EUR	  	-4,500,000.00
	 107219
	  	VNU Holding and Finance B.V.	  	VNU Business Publications NV	  	7/17/2006	  	1/16/2007	  	EUR	  	166,240.72
	 106598
	  	VNU Holding and Finance B.V.	  	VNU Directories BV	  	11/24/2005	  	11/17/2006	  	EUR	  	210,506.05
	 106277
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	7/1/2005	  	5/30/2007	  	EUR	  	500,000,000.00
	 106278
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	7/1/2005	  	6/16/2008	  	EUR	  	272,268,126.65
	 106280
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	7/1/2005	  	12/21/2011	  	JPY	  	4,000,000,000.00
	 106281
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	7/1/2005	  	2/27/2012	  	EUR	  	30,000,000.00
	 106282
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	7/1/2005	  	10/29/2008	  	EUR	  	48,923,000.00
	 106283
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	7/1/2005	  	5/20/2010	  	EUR	  	50,000,000.00
	 106284
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	7/1/2005	  	5/20/2010	  	GBP	  	250,000,000.00
	 106285
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	7/1/2005	  	4/26/2012	  	EUR	  	50,000,000.00
	 106286
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	7/1/2005	  	3/28 /2012	  	EUR	  	148,200,000.00

 SCHEDULE 7.03B 

INTERCOMPANY LOANS 
  

													
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
	 107180
	  	VNU Holding and Finance B.V.	  	VNU Group B.V.	  	6/28/2006	  	10/2/2006	  	EUR	  	-45,000,000.00
	 106463
	  	VNU Holding and Finance B.V.	  	VNU Holdco (UK) Limited	  	9/9/2005	  	10/3/2006	  	GBP	  	-37,786,135.02
	 106702
	  	VNU Holding and Finance B.V.	  	VNU Holdco (UK) Limited	  	12/9/2005	  	10/3/2006	  	GBP	  	600,000.00
	 107179
	  	VNU Holding and Finance B.V.	  	VNU Holdco (UK) Limited	  	6/30/2006	  	10/3/2006	  	GBP	  	2,100,000.00
	 106381
	  	VNU Holding and Finance B.V.	  	VNU Holding (Deutschland) GmbH	  	8/10/2005	  	12/1/2007	  	EUR	  	-1,500,000.00
	 106699
	  	VNU Holding and Finance B.V.	  	VNU Holding (Deutschland) GmbH	  	12/21/2005	  	12/21/2006	  	EUR	  	-1,500,000.00
	 107146
	  	VNU Holding and Finance B.V.	  	VNU Holding (Deutschland) GmbH	  	6/27/2006	  	10/2/2006	  	EUR	  	2,896,872.39
	 107147
	  	VNU Holding and Finance B.V.	  	VNU Holding (Deutschland) GmbH	  	6/27/2006	  	10/2/2006	  	EUR	  	-53,611,704.03
	 107233
	  	VNU Holding and Finance B.V.	  	VNU Holding (Deutschland) GmbH	  	7/24/2006	  	7/24/2007	  	EUR	  	-1,000,000.00
	 106686
	  	VNU Holding and Finance B.V.	  	VNU Holdings B.V.	  	12/16/2005	  	12/18/2006	  	EUR	  	6,481,281.71
	 106987
	  	VNU Holding and Finance B.V.	  	VNU Holdings B.V.	  	4/27/2006	  	12/18/2006	  	EUR	  	1,512,704.58
	 107221
	  	VNU Holding and Finance B.V.	  	VNU Holdings B.V.	  	7/20/2006	  	7/20/2007	  	EUR	  	145,299,392.35
	 106401
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	8/24/2005	  	8/24/2006	  	GBP	  	-5,988,410.59
	 106500
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	10/3/2005	  	10/3/2006	  	GBP	  	-3,500,000.00
	 106678
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	7/1/2005	  	12/15/2008	  	USD	  	-172,000,000.00
	 107105
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	6/15/2006	  	10/2/2006	  	EUR	  	-6,927,335.93
	 107117
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	6/15/2006	  	10/2/2006	  	USD	  	-83,917,326.65
	 107142
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	6/27/2006	  	10/2/2006	  	EUR	  	-34,810,687.87
	 107144
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	6/27/2006	  	10/2/2006	  	GBP	  	-36,446,221.28
	 107145
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	6/27/2006	  	10/2/2006	  	USD	  	-15,529,128.81
	 107188
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	7/4/2006	  	10/2/2006	  	EUR	  	-240,740,362.03
	 107235
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	7/25/2006	  	10/2/2006	  	EUR	  	-3,930,000.00
	 103298
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	12/19/2002	  	1/2/2008	  	USD	  	-200,000,000.00
	 103789
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	6/16/2003	  	6/16/2013	  	USD	  	-808,660,000.00
	 104443
	  	VNU Holding and Finance B.V.	  	VNU International B.V.	  	12/15/2003	  	12/15/2008	  	USD	  	-2,239,605,673.94
	 106654
	  	VNU Holdings B.V.	  	VNU International B.V.	  	12/13/2005	  	12/15/2006	  	EUR	  	-1,196,059,371.23
	 106464
	  	VNU Holding and Finance B.V.	  	VNU Investment	  	9/20/2005	  	9/20/2006	  	EUR	  	980,882.79
	 106661
	  	VNU Holding and Finance B.V.	  	VNU Ireland	  	12/15/2005	  	12/15/2006	  	EUR	  	640,919.95
	 107156
	  	VNU Holding and Finance B.V.	  	 VNU Marketing Information Europe & Asia B.V.
	  	6/27/2006	  	10/2/2006	  	EUR	  	-42,720,645.62
	 106601
	  	VNU Holding and Finance B.V.	  	VNU Nieuwe Media Groep B.V.	  	11/18/2005	  	11/17/2006	  	EUR	  	60,405,624.27
	 106301
	  	VNU Holding and Finance B.V.	  	VNU Publications France S.A.	  	7/4/2005	  	12/15/2006	  	EUR	  	-9,900,000.00
	 107116
	  	VNU Holding and Finance B.V.	  	VNU Publications France S.A.	  	6/14/2006	  	12/15/2006	  	EUR	  	-1,000,000.00
	 107128
	  	VNU Holding and Finance B.V.	  	VNU Publications France S.A.	  	5/25/2006	  	12/15/2006	  	EUR	  	-1,648,384.00
	 106703
	  	VNU Holding and Finance B.V.	  	VNU Services B.V.	  	12/23/2005	  	12/22/2006	  	EUR	  	22,701,497.64
	 101557
	  	VNU Business Publications B.V.	  	VNU Ventures B.V.	  	10/1/2001	  	11/20/2006	  	EUR	  	-95,413.00
				
		  	Intercompany loans with affiliates/joint ventures	  		  	
							
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
	 106536
	  	VNU Holding and Finance B.V.	  	AGB NMR B.V.	  	9/23/2005	  	9/25/2006	  	EUR	  	-602,045.97
	 106538
	  	VNU Holding and Finance B.V.	  	AGB NMR B.V.	  	10/25/2005	  	8/25/2006	  	EUR	  	-2,000,000.00
	 106663
	  	VNU Holding and Finance B.V.	  	AGB NMR B.V.	  	11/30/2005	  	8/25/2006	  	EUR	  	-160,000.00
	 106935
	  	VNU Holding and Finance B.V.	  	AGB NMR B.V.	  	4/20/2006	  	8/25/2006	  	EUR	  	-1,000,000.00
	 107223
	  	VNU Holding and Finance B.V.	  	AGB NMR B.V.	  	7/26/2006	  	8/25/2006	  	EUR	  	-900,000.00

 SCHEDULE 7.03B 

INTERCOMPANY LOANS 
  

													
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
	 106814
	  	VNU Holding and Finance B.V.	  	Trendum Ltd.	  	2/24/2006	  	12/31/2008	  	USD	  	-1,000,000.00
	 106902
	  	VNU Holding and Finance B.V.	  	Trendum Ltd.	  	4/10/2006	  	12/31/2008	  	USD	  	-1,000,000.00
				
		  	Intercompany loans domestic United States	  		  	
							
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
	 107009
	  	AC Nielsen (US), Inc.	  	ACN Holdings Inc.	  	4/17/2006	  	9/15/2006	  	USD	  	-30,973,318.31
	 106569
	  	VNU, Inc.	  	Nielsen Media Research, Inc.	  	10/27/1999	  	10/27/2009	  	USD	  	-808,360,000.00
	 107257
	  	VNU, Inc.	  	Global Media USA LLC	  	7/19/2006	  	7/19/2007	  	USD	  	-3,707,696.62
				
		  	Intercompany loans between The Netherlands and United States	  		  	
							
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
	 106795
	  	VNU Holding and Finance B.V.	  	AC Nielsen (US), Inc.	  	2/17/2006	  	2/17/2016	  	USD	  	-55,000,000.00
	 106796
	  	VNU Holding and Finance B.V.	  	AC Nielsen (US), Inc.	  	2/17/2006	  	2/17/2016	  	USD	  	-19,750,000.00
	 104430
	  	VNU Holding and Finance B.V.	  	ACNielsen Corporation	  	12/15/2003	  	12/15/2008	  	USD	  	-160,000,000.00
	 105353
	  	VNU International B.V.	  	ACN Holdings Inc.	  	2/16/2001	  	2/16/2011	  	USD	  	-121,506,708.32
	 105397
	  	VNU International B.V.	  	ACN Holdings Inc.	  	8/16/2004	  	8/16/2006	  	USD	  	-25,264,032.38
	 105398
	  	VNU International B.V.	  	ACN Holdings Inc.	  	2/16/2004	  	8/16/2006	  	USD	  	-11,300,543.77
	 105944
	  	VNU International B.V.	  	ACN Holdings Inc.	  	2/16/2005	  	8/16/2006	  	USD	  	-30,832,383.64
	 106405
	  	VNU International B.V.	  	ACN Holdings Inc.	  	8/16/2005	  	8/16/2006	  	USD	  	-18,796,412.70
	 106414
	  	VNU International B.V.	  	ACN Holdings Inc.	  	8/16/2005	  	8/16/2006	  	USD	  	-20,481,944.42
	 107100
	  	VNU International B.V.	  	ACN Holdings Inc.	  	6/16/2006	  	6/16/2015	  	USD	  	-231,284,830.00
	 107101
	  	VNU International B.V.	  	ACN Holdings Inc.	  	6/16/2006	  	6/16/2016	  	USD	  	-219,852,500.00
	 107108
	  	VNU International B.V.	  	ACN Holdings Inc.	  	6/16/2006	  	12/15/2006	  	USD	  	-1,857,138,038.00
	 104435
	  	VNU Holding and Finance B.V.	  	Claritas Inc.	  	12/15/2003	  	12/15/2008	  	USD	  	-20,000,000.00
	 102797
	  	VNU Holding and Finance B.V.	  	Nielsen Media Research, Inc.	  	9/17/2002	  	10/27/2009	  	USD	  	-273,340,000.00
	 102805
	  	VNU Holding and Finance B.V.	  	Nielsen Media Research, Inc.	  	9/17/2002	  	12/21/2009	  	USD	  	-246,000,000.00
	 106353
	  	VNU Holding and Finance B.V.	  	VNU Business Media, Inc.	  	7/28/2005	  	7/28/2008	  	USD	  	-109,319,000.00
	 104437
	  	VNU Holding and Finance B.V.	  	VNU Business Media, Inc.	  	12/15/2003	  	12/15/2008	  	USD	  	-60,000,000.00
	 106956
	  	VNU Holding and Finance B.V.	  	VNU, Inc.	  	4/26/2006	  	4/26/2016	  	USD	  	-210,000,000.00
	 107104
	  	VNU Holding and Finance B.V.	  	VNU, Inc.	  	6/9/2006	  	10/2/2006	  	USD	  	-80,000,000.00
	 107112
	  	VNU Holding and Finance B.V.	  	VNU, Inc.	  	6/15/2006	  	10/2/2006	  	USD	  	-195,000,000.00
	 104025
	  	VNU Holding and Finance B.V.	  	VNU, Inc.	  	8/31/2003	  	8/20/2008	  	USD	  	-125,000,000.00
	 103729
	  	VNU International B.V.	  	VNU, Inc.	  	6/16/2003	  	6/16/2013	  	USD	  	-808,660,000.00
	 107102
	  	VNU International B.V.	  	VNU, Inc.	  	6/16/2006	  	6/16/2016	  	USD	  	-408,297,500.00
	 107103
	  	VNU International B.V.	  	VNU, Inc.	  	6/16/2006	  	6/16/2015	  	USD	  	-429,528,970.00
	 107106
	  	VNU International B.V.	  	VNU, Inc.	  	6/16/2006	  	12/15/2006	  	USD	  	-2,013,714,475.90
				
		  	Intercompany loans between United States and ROW	  		  	
							
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
	 106627
	  	ACNielsen Corporation	  	 ACNielsen Management Services Ltd
	  	2/9/2001	  	1/1/2099	  	USD	  	-1,899,980.00
							
		  	Balance positive	  	= receivable for CptyFullName	  		  		  		  	

 SCHEDULE 7.03B 

INTERCOMPANY LOANS 
  

													
	 ContNo
	  	 BUnitFullName
	  	 CptyFullName
	  	StartDate	  	MaturityDate	  	Curr	  	Balance
		  	Balance negative	  	= payable for CptyFullName	  		  		  		  	

 SCHEDULE 7.05(k) 

DISPOSITIONS 
  

	1.	Dispositions of interests in certain leased facilities in Oldsmar, Florida. 

 

	2.	Dispositions of interests in certain leased facilities in Markham, Ontario. 

 

	3.	Direct or indirect disposition of any equity interests in Roto Smeets de Boer N.V. 

 

	4.	Direct or indirect disposition of any equity interests in Solucient, LLC. 

  

	5.	Direct or indirect disposition of any equity interests in Claritas, Inc. or Claritas Precision Marketing AB. 

 SCHEDULE 7.08 

TRANSACTIONS WITH AFFILIATES 
  

	1.	Patent Joint Ownership Agreement between Nielsen Media Research, Inc. and NetRatings, Inc, dated as of April 26, 2005. 

 

	2.	Community of Interest Agreement between Nielsen Media Research, Inc. and NetRatings, Inc., dated as of April 26, 2005. 

 

	3.	Services Agreement between ACNielsen Corporation, NetRatings, Inc. and ACNielsen eRatings.com, dated as of May 7, 2002. 

 

	4.	Post-Closing Agreement among ACNielsen Corporation, NetRatings, Inc. and ACNielsen eRatings.com, dated as of May 7, 2002. 

 

	5.	Operating Agreement between Nielsen Media Research, Inc. and NetRatings, Inc., dated as of August 15, 1999. 

 

	6.	Nielsen Media Research, Inc. Commissions Agreements between Nielsen Media Research, Inc. and NetRatings, Inc., dated as of May 7, 2002 (amends the Operating
Agreement listed above). 

  

	7.	Software License Agreement between Nielsen Media Research, Inc. and NetRatings, Inc., dated as of August 15, 1999. 

 

	8.	Panel Maintenance Agreement between Nielsen Media Research, Inc. and NetRatings, Inc., dated as of August 15, 1999. 

 

	9.	Master Services Agreement between Nielsen Media Research, Inc. and NetRatings, Inc., dated as of June 1, 2004. 

 

	10.	Services Agreement between Nielsen Media Research, Inc. and NetRatings, Inc., dated as of January, 2006 (unexecuted). 

 

	11.	Master License Agreement between Claritas Inc. and Scarborough Research (Partnership), dated as of June 2, 2000. 

 

	12.	License Order between Claritas Inc. and Scarborough Research (Partnership), dated as of September 12, 2003 (incorporated into Master License Agreement above).

  

	13.	License Order issued pursuant to the Master License Agreement dated March 6, 2000 between Claritas Inc. and Spectra Marketing (order dated April 7, 2003).

 SCHEDULE 7.09 

CERTAIN CONTRACTUAL OBLIGATIONS 
  

	1.	Senior Subordinated Debt Documentation. 

  

	2.	Senior Unsecured Debt Documentation. 

 SCHEDULE 10.02 

ADMINISTRATIVE AGENT’S OFFICE, 

CERTAIN ADDRESSES FOR NOTICES 

Administrative Agent’s Address (for all currencies except Hong Kong Dollars, Australian Dollars, and Yen): 

Citibank, N.A. 
 2 Penns Way, Suite 110

 New Castle, Delaware, 19720 

Attention: Valerie Burrows 
 Telecopy:
(212) 994-0961 
 Email: valerie.r.burrows@citigroup.com 

Administrative Agent’s Address (for Hong Kong Dollars, Australian Dollars, and Yen): 

Citicorp International Limited 
 13/F, Two
Harbourfront 
 22 Tak Fung Street 

Hunghom, Kowloon 
 Hong Kong 

Attention : Donny Lam / Karen Wong 
 Loan Agency
Department 
 Telecopy: 852 2621 3183 

Telephone: 852 2306 6637/ 852 2306 6644 
 e-mail
: donny.lam@citigroup.com 

             Karen.kw.wong@citigroup.com 

with copy to: 
 Citibank, N.A. 

2 Penns Way, Suite 110 
 New Castle, Delaware,
19720 
 Attention: Valerie Burrows 

Telecopy: (212) 994-0961 
 Email:
valerie.r.burrows@citigroup.com 
 Collateral Agent’s Address: 

Citibank, N.A. 
 390 Greenwich Street, 1st Floor

 New York, New York, 10013 

 Attention: Neil Mahon 

Telecopy: (646) 291-1629 
 Email:
cornelius.p.mahon@citigroup.com 
 Citibank, N.A.’s Address as a Swing Line Lender and L/C Issuer: 

Citibank, N.A. 
 2 Penns Way, Suite 110

 New Castle, Delaware, 19720 

Attention: Valerie Burrows 
 Telecopy:
(212) 994-0961 
 Email: valerie.r.burrows@citigroup.com 

ABN Amro Bank N.V.’s Address as a Swing Line Lender and L/C Issuer: 

ABN Amro Bank N.V. 
 Gustav Mahlerlaan 10

 PO Box 283 
 1000 EA Amsterdam

 The Netherlands 
 Attention: Loan
Servicing CS Desk/HQ6044 

			
	Telephone:	 	(1) +31 20 3433271
		 	(2) +31 20 6297635
	Facsimile:	 	+31 20 3831887

 E-mail:
Loan.servicing.cs.desl@nl.abnamro.com 

 Borrowers’ Address:  

Nielsen Finance LLC, VNU Holding and Finance B.V. and VNU, Inc. 

770 Broadway 
 New York, NY 10003 

Attention: David Berger 
 Telephone:
1-646-654-5057 
 Facsimile: 1-646-654-5001 

dberger@vnuinc.com 
 With copies to:

 Nielsen Finance LLC, VNU Holding and Finance B.V. and VNU, Inc. 

c/o VNU Group B.V. 
 Ceylonpoort 5-25 

2037 AA Haarlem, The Netherlands 
 Attention:
Marc Borkink 
 Telephone: 1-31-23-546-3212 

Facsimile: 1-31-23-546-3901 

m.borkink@hq.vnu.com 
 and: 

O’Melveny & Myers LLP 
 Seven
Times Square 
 New York, New York 10036 

Attention: Gregory Ezring, Esq. 
 Telephone:
(212) 326-2000 
 Facsimile: (212) 326-1061 

 EXHIBIT A 

[FORM OF] 

COMMITTED LOAN NOTICE 
  

	To:	Citibank, N.A., as Administrative Agent 

2 Penns Way, Suite 110 

New Castle, DE, 19720 

Attention: Valerie Burrows 

[Date] 
 Ladies and Gentlemen:

 Reference is made to the Credit Agreement, dated as of August 9, 2006 (as amended, supplemented or otherwise modified
from time to time, the “Credit Agreement”), among Nielsen Finance LLC, VNU Holding and Finance B.V., VNU, Inc., the Guarantors party thereto from time to time, the lenders and other parties thereto from time to time and Citibank,
N.A., as Administrative Agent. Capitalized terms used herein and not otherwise defined herein shall have the meanings assigned to such terms in the Credit Agreement. 

The undersigned Borrower hereby requests (select one): 
  

			
	 ̈        A Borrowing of new Loans	 	
		 	 
		
	  ̈        A conversion of Loans made on

	 	
		 	 
		
	  ̈        A continuation of Loans made on

	 	
		 	 

 to be made on the terms set forth below: 

 

			
	(A)      Class of
Borrowing1	 	
		 	 
		
	 (B)      Date of Borrowing, conversion or

  continuation (which is a Business Day)
	 	
		 	 
		
	 (C)      Principal
amount2
	 	
		 	 

  

	1
	 Dollar Term, Euro Term, Tranche A Revolving Credit, Tranche B Revolving Credit, Tranche C Revolving Credit, Tranche D Revolving Credit, Tranche E
Revolving Credit, Tranche F Revolving Credit, Tranche G Revolving Credit, Tranche H Revolving Credit or Tranche I Revolving Credit. For Dollar or Euro denominated Revolving Credit Loans amounts will be divided among Facilities by the Administrative
Agent and only one facility need be cited. 

  

	2
	 Eurocurrency borrowing minimum of $5,000,000 or €5,000,000, as applicable, and borrowings also allowed in whole multiples of $1,000,000 or
€1,000,000 in excess thereof, as applicable (or, for other currencies, comparable amounts as decided by the Administrative Agent). Base Rate borrowing minimum of $1,000,000 and borrowings also allowed in whole multiples of $500,000 in excess
thereof. 

  

 A-1 

			
	 (D)        Currency
	 	
		 	 
		
	 (E)        Borrower
	 	
		 	 
		
	 (G)        Type of
Loan3
	 	
		 	 
		
	 (H)        Interest Period and the last day
thereof4
	 	
		 	 
		
	 (I)          Location and number of
Borrower’s account
     to which proceeds of Borrowings are to be

    disbursed:
	 	
		 	 

 [The undersigned Borrower hereby
represents and warrants to the Administrative Agent and the Lenders that, on the date of this Committed Loan Notice and on the date of the related Borrowing, the conditions to lending specified in Section 4.02(b) of the Credit Agreement have
been satisfied.]5 

 

			
	 [RELEVANT BORROWER]

		
	 By:
	 	  

	 Name:
	 	
	 Title:
	 	

  

	3
	 Specify Eurocurrency or Base Rate. 

  

	4
	 Applicable for Eurocurrency Borrowings/Loans only. 

  

	5
	 Insert bracketed language if the Borrower is requesting a Borrowing of new Revolving Credit Loans after the Pushdown Date.

  

 A-2 

 EXHIBIT B 

[FORM OF] 
 SWING
LINE LOAN NOTICE 
  

	To:	Citibank, N.A., [as Swing Line Lender] and Administrative Agent 

2 Penns Way, Suite 110 

New Castle, DE, 19720 

Attention: Valerie Burrows 

[ABN Amro Bank N.V., as Swing Line Lender] 

[Notice Address] 

[Date] 
 Ladies and Gentlemen:

 Reference is made to the Credit Agreement, dated as of August 9, 2006 (as amended, supplemented or otherwise modified
from time to time, the “Credit Agreement”), among Nielsen Finance LLC, VNU Holding and Finance B.V., VNU, Inc., the Guarantors party thereto from time to time, the lenders and other parties thereto from time to time and Citibank,
N.A., as Administrative Agent. Capitalized terms used herein and not otherwise defined herein shall have the meanings assigned to such terms in the Credit Agreement. The undersigned Borrower hereby gives you notice pursuant to Section 2.04(b)
of the Credit Agreement that it requests a Swing Line Borrowing under the Credit Agreement, and in that connection sets forth below the terms on which such Swing Line Borrowing is requested to be made: 

 

			
	 (A)        Principal Amount to be
Borrowed1
	 	
		 	 
		
	 (B)        Date of Borrowing (which is a Business Day)
	 	
		 	 
		
	 (C)        Currency (Dollars/Euros)
	 	
		 	 

  

	1
	 Shall be a minimum of $100,000 (€100,000). 

 

 B-1 

 [The undersigned Borrower hereby represents and warrants to the
Administrative Agent and the Lenders that, on the date of this Swing Line Loan Notice and on the date of the related Swing Line Borrowing, the conditions to lending specified in Section 4.02(b) of the Credit Agreement have been
satisfied.]2 

 

	
	 [RELEVANT BORROWER]

	
	 By:

	 Name:

	 Title:

 

	2
	 Insert bracketed language after the Pushdown Date. 

 

 B-2 

 EXHIBIT C-1 

LENDER: [—] 

PRINCIPAL AMOUNT: $[—] 

[FORM OF] DOLLAR TERM NOTE 

New York, New York 

[Date] 
 FOR VALUE
RECEIVED, the undersigned, NIELSEN FINANCE LLC, a Delaware limited liability company (“Nielsen”), hereby promises to pay to the Lender set forth above (the “Lender”) or its registered assigns, in lawful money of the
United States of America in immediately available funds at the relevant Administrative Agent’s Office (such term, and each other capitalized term used but not defined herein, having the meaning assigned to it in the Credit Agreement dated as of
August 9, 2006 (as the same may be amended, supplemented or otherwise modified from time to time, the “Credit Agreement”), among Nielsen Finance LLC, VNU Holding and Finance B.V., VNU, Inc., the Guarantors party thereto from
time to time, the lenders and other parties thereto from time to time and Citibank, N.A., as Administrative Agent) (i) on the dates set forth in the Credit Agreement, the principal amounts set forth in the Credit Agreement with respect to
Dollar Term Loans made by the Lender to Nielsen pursuant to the Credit Agreement and (ii) on each Interest Payment Date, interest at the rate or rates per annum as provided in the Credit Agreement on the unpaid principal amount of all Dollar
Term Loans made by the Lender to Nielsen pursuant to the Credit Agreement. 
 Nielsen promises to pay interest, on demand, on
any overdue principal and, to the extent permitted by law, overdue interest from their due dates at the rate or rates provided in (and to the extend required by) the Credit Agreement. 

Nielsen hereby waives diligence, presentment, demand, protest and notice of any kind whatsoever. The nonexercise by the holder hereof of
any of its rights hereunder in any particular instance shall not constitute a waiver thereof in that or any subsequent instance. 

All borrowings evidenced by this note and all payments and prepayments of the principal hereof and interest hereon and the respective
dates thereof shall be endorsed by the holder hereof on the schedule attached hereto and made a part hereof or on a continuation thereof which shall be attached hereto and made a part hereof, or otherwise recorded by such holder in its internal
records; provided, however, that the failure of the holder hereof to make such a notation or any error in such notation shall not affect the obligations of Nielsen under this note. 

This note is one of the Dollar Term Notes referred to in the Credit Agreement that, among other things, contains provisions for the
acceleration of the maturity hereof upon the happening of certain events, for optional and mandatory prepayment of the principal hereof prior to the maturity hereof and for the amendment or waiver of certain provisions of the Credit Agreement, all
upon the terms and conditions therein specified. 
  

 C-1-1 

 THIS NOTE SHALL BE GOVERNED BY, AND CONSTRUED IN ACCORDANCE WITH, THE LAW OF THE STATE OF
NEW YORK. 
 [THE REMAINDER OF THIS PAGE IS INTENTIONALLY LEFT BLANK] 

 

 C-1-2 

			
	 NIELSEN FINANCE LLC

		
	 By:
	 	  

	 Name:
	 	
	 Title:
	 	

  

 C-1-3 

 LOANS AND PAYMENTS 

 

											
	 Date
	  	 Amount of Loan
	  	 Maturity Date
	  	 Payments of
Principal/Interest
	  	 Principal
Balance of Note
	  	 Name of Person

Making the

Notation

  

 C-1-4 

 EXHIBIT C-2 

LENDER: [—] 

PRINCIPAL AMOUNT: €[—] 

[FORM OF] EURO TERM NOTE 

New York, New York 

[Date] 
 FOR VALUE
RECEIVED, the undersigned, NIELSEN FINANCE LLC, a Delaware limited liability company (“Nielsen”), hereby promises to pay to the Lender set forth above (the “Lender”) or its registered assigns, in the single currency
of the European Union in immediately available funds at the relevant Administrative Agent’s Office (such term, and each other capitalized term used but not defined herein, having the meaning assigned to it in the Credit Agreement dated as of
August 9, 2006 (as the same may be amended, supplemented or otherwise modified from time to time, the “Credit Agreement”), among Nielsen Finance LLC, VNU Holding and Finance B.V., VNU, Inc., the Guarantors party thereto from
time to time, the lenders and other parties thereto from time to time and Citibank, N.A., as Administrative Agent) (i) on the dates set forth in the Credit Agreement, the principal amounts set forth in the Credit Agreement with respect to Euro
Term Loans made by the Lender to Nielsen under the Credit Agreement and (ii) on each Interest Payment Date, interest at the rate or rates per annum as provided in the Credit Agreement on the unpaid principal amount of all Euro Term Loans made
by the Lender to Nielsen pursuant to the Credit Agreement. 
 Nielsen promises to pay interest, on demand, on any overdue
principal and, to the extent permitted by law, overdue interest from their due dates at the rate or rates provided in (and to the extent required by) the Credit Agreement. 

Nielsen hereby waives diligence, presentment, demand, protest and notice of any kind whatsoever. The nonexercise by the holder hereof of
any of its rights hereunder in any particular instance shall not constitute a waiver thereof in that or any subsequent instance. 

All borrowings evidenced by this note and all payments and prepayments of the principal hereof and interest hereon and the respective
dates thereof shall be endorsed by the holder hereof on the schedule attached hereto and made a part hereof or on a continuation thereof which shall be attached hereto and made a part hereof, or otherwise recorded by such holder in its internal
records; provided, however, that the failure of the holder hereof to make such a notation or any error in such notation shall not affect the obligations of Nielsen under this note. 

This note is one of the Euro Term Notes referred to in the Credit Agreement that, among other things, contains provisions for the
acceleration of the maturity hereof upon the happening of certain events, for optional and mandatory prepayment of the principal hereof prior to the maturity hereof and for the amendment or waiver of certain provisions of the Credit Agreement, all
upon the terms and conditions therein specified. 
  

 C-2-1 

 THIS NOTE SHALL BE GOVERNED BY, AND CONSTRUED IN ACCORDANCE WITH, THE LAW OF THE STATE OF
NEW YORK. 
 [THE REMAINDER OF THIS PAGE IS INTENTIONALLY LEFT BLANK] 

 

 C-2-2 

			
	 NIELSEN FINANCE LLC

		
	 By:
	 	  

	 Name:
	 	
	 Title:
	 	

  

 C-2-3 

 LOANS AND PAYMENTS 

 

											
	 Date
	  	 Amount of Loan
	  	 Maturity Date
	  	 Payments of
Principal/Interest
	  	 Principal
Balance of Note
	  	 Name of Person

Making the

Notation

  

 C-2-4 

 EXHIBIT C-3 

LENDER: [—] 

PRINCIPAL AMOUNT: $[—] 

[FORM OF] TRANCHE [    ] REVOLVING CREDIT NOTE 

New York, New York 

[Date] 
 FOR VALUE
RECEIVED, each of the undersigned, NIELSEN FINANCE LLC, a Delaware limited liability company, VNU, Inc., a New York corporation and VNU HOLDING AND FINANCE B.V., a company organized under the laws of the Netherlands (each a
“Borrower”), hereby severally promises to pay to the Lender set forth above (the “Lender”) or its registered assigns, in immediately available funds at the relevant Administrative Agent’s Office (such term, and
each other capitalized term used but not defined herein, having the meaning assigned to it in the Credit Agreement dated as of August 9, 2006 (as amended, supplemented or otherwise modified from time to time, the “Credit
Agreement”), among Nielsen Finance LLC, VNU Holding and Finance B.V., VNU, Inc., the Guarantors party thereto from time to time, the lenders and other parties thereto from time to time and Citibank, N.A., as Administrative Agent)
(A) on the dates set forth in the Credit Agreement, the lesser of (i) the principal amount set forth above and (ii) the aggregate unpaid principal amount, in such currencies as they are made, of all Tranche [    ]
Revolving Credit Loans made by the Lender to such Borrower pursuant to the Credit Agreement, and (B) interest from the date hereof on the principal amount from time to time outstanding on each such Tranche [    ] Revolving
Credit Loan at the rate or rates per annum and payable on such dates and in such currencies, as provided in the Credit Agreement, in each case in the currency of the applicable Tranche [    ] Revolving Credit Loan. 

Each Borrower severally promises to pay interest, on demand, on any overdue principal and, to the extent permitted by law, overdue
interest from their due dates at a rate or rates provided in (and to the extent required by) the Credit Agreement. 
 Each
Borrower hereby waives diligence, presentment, demand, protest and notice of any kind whatsoever. The nonexercise by the holder hereof of any of its rights hereunder in any particular instance shall not constitute a waiver thereof in that or any
subsequent instance. 
 All borrowings evidenced by this note and all payments and prepayments of the principal hereof and
interest hereon and the respective dates thereof shall be endorsed by the holder hereof on the schedule attached hereto and made a part hereof or on a continuation thereof which shall be attached hereto and made a part hereof, or otherwise recorded
by such holder in its internal records; provided, however, that the failure of the holder hereof to make such a notation or any error in such notation shall not affect the obligations of the Borrowers under this note. 

This note is one of the Tranche [    ] Revolving Credit Notes referred to in the Credit Agreement that, among other
things, contains provisions for the acceleration of the maturity hereof upon the happening of certain events, for optional and mandatory prepayment of the principal hereof prior to the maturity hereof and for the amendment or waiver of certain
provisions of the Credit Agreement, all upon the terms and conditions therein specified. 
  

 C-3-1 

 THIS NOTE SHALL BE GOVERNED BY, AND CONSTRUED IN ACCORDANCE WITH, THE LAW OF THE STATE OF
NEW YORK. 
 [THE REMAINDER OF THIS PAGE IS INTENTIONALLY LEFT BLANK] 

 

 C-3-2 

			
	 NIELSEN FINANCE LLC

		
	 By:
	 	  

	 Name:
	 	
	 Title:
	 	
	
	 VNU, INC.

		
	 By:
	 	  

	 Name:
	 	
	 Title:
	 	
	
	 VNU HOLDING AND FINANCE B.V.

		
	 By:
	 	  

	 Name:
	 	
	 Title:
	 	

  

 C-3-3 

 LOANS AND PAYMENTS 

 

											
	 Date
	  	 Amount of Loan
	  	 Maturity Date
	  	 Payments of
Principal/Interest
	  	 Principal
Balance of Note
	  	 Name of

Person Making

the Notation

  

 C-3-4 

 EXHIBIT C-4 

LENDER: [—] 

PRINCIPAL AMOUNT: $[—] 

[FORM OF] SWING LINE NOTE 

New York, New York 

[Date] 
 FOR VALUE
RECEIVED, each of the undersigned, NIELSEN FINANCE LLC, a Delaware limited liability company, VNU, Inc., a New York corporation and VNU HOLDING AND FINANCE B.V., a company organized under the laws of the Netherlands (each a
“Borrower”), hereby severally promises to pay to the Lender set forth above (the “Lender”) or its registered assigns, in immediately available funds at the relevant Administrative Agent’s Office (such term, and
each other capitalized term used but not defined herein, having the meaning assigned to it in the Credit Agreement dated as of August 9, 2006 (as amended, supplemented or otherwise modified from time to time, the “Credit
Agreement”), among Nielsen Finance LLC, VNU Holding and Finance B.V., VNU, Inc., the Guarantors party thereto from time to time, the lenders and other parties thereto from time to time and Citibank, N.A., as Administrative Agent)
(A) on the dates set forth in the Credit Agreement, the lesser of (i) the principal amount set forth above and (ii) the aggregate unpaid principal amount, in such currencies as they are made, of all Swing Line Loans made by the Lender
to such Borrower pursuant to the Credit Agreement, and (B) interest from the date hereof on the principal amount from time to time outstanding on each such Swing Line Loan at the rate or rates per annum and payable on such dates and in such
currencies as provided in the Credit Agreement. 
 Each Borrower severally promises to pay interest, on demand, on any overdue
principal and, to the extent permitted by law, overdue interest from their due dates at a rate or rates provided in (and to the extent required by) the Credit Agreement. 

Each Borrower hereby waives diligence, presentment, demand, protest and notice of any kind whatsoever. The nonexercise by the holder
hereof of any of its rights hereunder in any particular instance shall not constitute a waiver thereof in that or any subsequent instance. 

All borrowings evidenced by this note and all payments and prepayments of the principal hereof and interest hereon and the respective
dates thereof shall be endorsed by the holder hereof on the schedule attached hereto and made a part hereof or on a continuation thereof which shall be attached hereto and made a part hereof, or otherwise recorded by such holder in its internal
records; provided, however, that the failure of the holder hereof to make such a notation or any error in such notation shall not affect the obligations of the Borrowers under this note. 

This note is one of the Swing Line Notes referred to in the Credit Agreement that, among other things, contains provisions for the
acceleration of the maturity hereof upon the happening of certain events, for optional and mandatory prepayment of the principal hereof prior to the maturity hereof and for the amendment or waiver of certain provisions of the Credit Agreement, all
upon the terms and conditions therein specified. 
  

 C-4-1 

 THIS NOTE SHALL BE GOVERNED BY, AND CONSTRUED IN ACCORDANCE WITH, THE LAW OF THE STATE OF
NEW YORK. 
 [THE REMAINDER OF THIS PAGE IS INTENTIONALLY LEFT BLANK] 

 

 C-4-2 

			
	 NIELSEN FINANCE LLC

		
	By:	 	  

	Name:	 	
	Title:	 	
	
	 VNU, INC.

		
	By:	 	  

	Name:	 	
	Title:	 	
	
	 VNU HOLDING AND FINANCE B.V.

		
	By:	 	  

	Name:	 	
	Title:	 	

  

 C-4-3 

 LOANS AND PAYMENTS 

 

											
	 Date
	 	 Amount of Loan
	 	 Maturity Date
	 	 Payments of
Principal/Interest
	 	 Principal
Balance of Note
	 	 Name of
Person Making
the
Notation

  

 C-4-4 

 EXHIBIT D 

[FORM OF] 

COMPLIANCE CERTIFICATE 

Reference is made to the Credit Agreement dated as of August 9, 2006 (as amended, supplemented, waived or otherwise modified from
time to time, the “Credit Agreement”), among Nielsen Finance LLC, VNU Holding and Finance B.V., VNU, Inc., the Guarantors party thereto from time to time, the lenders and other parties thereto from time to time and Citibank, N.A.,
as Administrative Agent (capitalized terms used herein have the meanings attributed thereto in the Credit Agreement unless otherwise defined herein). Pursuant to Section 6.02(a) of the Credit Agreement, the undersigned, in his/her capacity as a
Responsible Officer of Nielsen, certifies as follows: 
  

	 	1.	 [Attached hereto as Exhibit A is the audited consolidated balance sheet of the Company and its Subsidiaries as of December 31, 200[ ] and related
consolidated statements of income or operations, stockholders’ equity and cash flows for the fiscal year then ended, setting forth in each case in comparative form the figures for the previous fiscal year, all in reasonable detail and prepared
in accordance with GAAP, audited and accompanied by a report and opinion of [Ernst & Young Accountants], prepared in accordance with generally accepted auditing standards and not subject to any “going concern” or like
qualification or exception or any qualification or exception as to the scope of such audit. [Also attached hereto as Exhibit A are the related consolidating footnotes satisfying the requirements of Rule 3-10 of Regulation S-X under the Securities
Act and reasonable calculations that bridge between such financial statements and any amounts reported on a Compliance Certificate related thereto that are calculated with respect to the Covenant Parties and their Restricted
Subsidiaries.]]1 

 

	 	2.	 [Attached hereto as Exhibit A is the consolidated balance sheet of the Company and its Subsidiaries as of [    ] and the related
(i) consolidated statements of income or operations for such fiscal quarter and for the portion of the fiscal year then ended and (ii) consolidated statements of cash flows for such fiscal quarter and the portion of the fiscal year then
ended, setting forth in each case in comparative form the figures for the corresponding fiscal quarter of the previous fiscal year and the corresponding portion of the previous fiscal year, all in reasonable detail. These present fairly in all
material respects the financial condition, results of operations, stockholders’ equity and cash flows of the Company and its Subsidiaries in accordance with GAAP, subject only to normal year-end audit adjustments and the absence of footnotes.
[Also attached hereto as Exhibit A are the related consolidating footnotes satisfying the requirements of Rule 3-10 of Regulation S-X under the Securities Act and reasonable calculations that bridge between such financial statements and any amounts
reported on a Compliance Certificate related thereto that are calculated with respect to the Covenant Parties and their Restricted
Subsidiaries.]]2 

 
  

	1
	 To be included if accompanying annual financial statements only. 

	2
	 To be included if accompanying quarterly financial statements only. 

 

 D-1 

	 	3.	 [Attached as Exhibit B hereto is a detailed consolidated budget for [    ] (including a projected consolidated balance sheet of the
Company and its Subsidiaries as of the end of [    ], the related consolidated statements of projected cash flow and projected income and a summary of the material underlying assumptions applicable thereto)(collectively, the
“Projections”), which Projections are based on reasonable estimates, information and assumptions and I have no reason to believe that such Projections are incorrect or misleading in any material
respect.]3 

 

	 	4.	To my knowledge, except as otherwise disclosed to the Administrative Agent pursuant to the Credit Agreement, no Default has occurred. [If unable to provide the
foregoing certification, fully describe the reasons therefor and circumstances thereof and any action taken or proposed to be taken with respect thereto on Annex A attached hereto.] 

 

	 	5.	[The following represent true and accurate calculations, as of
[                    ], to be used to determine compliance with the covenants set forth in Section 7.11 of the Credit Agreement:

  

				
	 Total Leverage Ratio:
	  		
		
	Consolidated Total Net Debt=	  	[            	] 
	Consolidated EBITDA=	  	[            	] 
	Actual Ratio=	  	[            	] to 1.0 
	Required Ratio=	  	[            	] to 1.0 

  

				
	 Interest Coverage Ratio:
	  		
		
	Consolidated EBITDA=	  	[            	] 
	Consolidated Interest Expense=	  	[            	] 
	Actual Ratio=	  	[            	] to 1.0 
	Required Ratio=	  	[            	] to 1.0 

Supporting detail showing the calculation of Total Leverage Ratio and Consolidated Interest Expense is attached
hereto as
Schedule 
1.4]
5 
  

 

	3
	 To be included only in annual compliance certificate. 

	4
	 Which calculations shall be in reasonable detail satisfactory to the Administrative Agent and shall include, among other things, an explanation of the
methodology used in such calculations and a breakdown of the components of such calculations. 

	5
	 Insert if Section 7.11 is applicable for the reporting period. Insert Secured Leverage Ratio calculation if desired. 

 

 D-2 

	 	6.	 [Attached hereto as Schedule 2 are detailed calculations setting forth Excess Cash
Flow.]6 [Attached hereto is the information required by
Section 6.02(e) of the Credit Agreement.]7

  
  

	6
	 To be included only in annual compliance certificate. 

	7
	 To be included only in annual compliance certificate. 

  

 D-3 

 SCHEDULE 1 

 

			
	 (A)   Total Leverage Ratio: Consolidated Total Net Debt to Consolidated EBITDA
	  	
		
	 (1)    Consolidated Total Net Debt as of
[            ], 20[    ]:
	  	
		
	 (a)     At any date of determination, the aggregate principal amount of Indebtedness of the Covenant
Parties and their Restricted Subsidiaries outstanding on such date, determined on a consolidated basis in accordance with GAAP consisting of the sum of the following:
	  	
		
	 (i)     Indebtedness for borrowed money
	  	  

		
	 (ii)    Attributable Indebtedness
	  	  

		
	 (iii)  debt obligations evidenced by promissory notes or similar instruments, plus
	  	  

		
	 (b)    Holdings Debt as reflected on the Company’s balance sheet, minus
	  	  

		
	 unrestricted cash and Cash Equivalents in excess of $10,000,000 million and any Restricted Cash included in the consolidated balance sheet of the
Covenant Parties and their Restricted Subsidiaries as of such date
	  	  

		
	 Consolidated Total Net Debt
	  	  

		
	 (2)     Consolidated EBITDA:
	  	
		
	 (a)    Consolidated Net Income:
	  	
		
	 (i)      the net income (loss) of the Covenant Parties and their Restricted Subsidiaries for such
period determined on a consolidated basis in accordance with GAAP, excluding, without duplication:
	  	  

		
	 (A)   extraordinary items for such period
	  	  

		
	 (B)    the cumulative effect of a change in accounting principles during such period to the extent included
in Consolidated Net Income (including changes from international financial reporting standards to United States financial reporting standards)
	  	  

		
	 (C)    Transaction Expenses
	  	  

			
	 (D)    any fees and expenses incurred during such period, or any amortization thereof for such period, in
connection with any acquisition, investment, asset disposition, issuance or repayment of debt, issuance of equity securities, refinancing transaction or amendment or other modification of any debt instrument (in each case, including any such
transaction consummated prior to the Tender Funding Date and any such transaction undertaken but not completed) and any charges or non-recurring merger costs incurred during such period as a result of any such transaction
	  	
		  	 
		
	 (E)    any income (loss) for such period attributable to the early extinguishment of
indebtedness
	  	
		  	 
		
	 (F)     accruals and reserves that are established within twelve months after the Closing Date that are
so required to be established as a result of the Transaction in accordance with GAAP
	  	
		  	 
		
	 (b)     plus, without duplication and to the extent already deducted (and not added back) in
arriving at such Consolidated Net Income, the sum of the following:
	  	
		
	 (i)      total interest expense (including interest expense attributable to Holdings Debt) and, to
the extent not reflected in such total interest expense, any losses on hedging obligations or other derivative instruments entered into for the purpose of hedging interest rate risk, net of interest income and gains on such hedging obligations, and
costs of surety bonds in connection with financing activities, and commissions, discounts, yield and other fees and charges (including any interest expense) related to any Permitted Receivables Financing,
	  	
		  	 
		
	 (ii)     provision for taxes based on income, profits or capital of a Covenant Party or its Restricted
Subsidiaries, including, without limitation, state, franchise and similar taxes and foreign withholding taxes paid or accrued during such period,
	  	
		  	 
		
	 (iii)   depreciation and amortization (including amortization of Capitalized Software Expenditures) and
amortization of unrecognized prior service costs and actuarial gains and losses related to pensions and other post-employment benefits,
	  	
		  	 

  

 -2- 

			
	 (iv)    Non-Cash Charges,
	  	  

		
	 (v)     extraordinary losses and unusual or non-recurring charges, duplicative running costs, severance,
relocation costs and curtailments or modifications to pension and post- retirement employee benefit plans,
	  	  

		
	 (vi)    business optimization expenses and restructuring charges or reserves (including restructuring costs
related to acquisitions after the date hereof and to closure/consolidation of facilities, retention charges, systems establishment costs and excess pension charges); provided that with respect to each business optimization expense or other
restructuring charge or reserve, the Borrowers shall have delivered to the Administrative Agent an officer’s certificate specifying and quantifying such expense, charge or reserve and stating that such expense, charge or reserve is a business
optimization expense or restructuring charge or reserve, as the case may be,
	  	  

		
	 (vii)  any deductions attributable to minority interests,
	  	  

		
	 (viii) the amount of management, monitoring, consulting, transaction and advisory fees and related expenses paid to the
Sponsors or their Affiliates,
	  	  

		
	 (ix)    the amount of net cost savings projected by Borrowers in good faith to be realized as a result of
specified actions taken during such period (calculated on a pro forma basis as though such cost savings had been realized on the first day of such period), net of the amount of actual benefits realized during such period from such actions,
provided that (A) such cost savings are reasonably identifiable and factually supportable, (B) such actions are taken or committed to be taken within 36 months after the Closing Date, (C) no cost savings shall be added pursuant
to this clause (ix) to the extent duplicative of any expenses or charges relating to such cost savings that are included in clause (vi) above with respect to such period and (D) the aggregate amount of cost savings added pursuant to
this clause (ix) shall not exceed €100,000,000 for any period consisting of four consecutive quarters (while subject to upward or downward adjustment in accordance with this clause, it is agreed that as of the Closing Date the projected
cost savings for the first full four fiscal quarter period ended after the Closing Date is $75.0 million), and
	  	  

  

 -3- 

			
	 (x)     cash distributions received from unconsolidated joint ventures and Unrestricted Subsidiaries,

	  	  

		
	 (c)     minus, without duplication and to the extent included in arriving at such Consolidated
Net Income, the sum of the following:
	  	
		
	 (i)      extraordinary gains and unusual or non-recurring gains,
	  	  

		
	 (ii)     non-cash gains (excluding any non-cash gains to the extent it represents the reversal of an
accrual or reserve for a potential cash item that reduced Consolidated EBITDA in any prior period),
	  	  

		
	 (iii)   gains on asset sales (other than asset sales in the ordinary course of business),
	  	  

		
	 (iv)    any net after-tax income from the early extinguishment of Indebtedness or hedging obligations or
other derivative instruments, and
	  	  

		
	 (v)     all gains from investments recorded using the equity method (other than cash dividends actually
received)
	  	  

		
	  Consolidated EBITDA
	  	  

		
	  Consolidated Total Net Debt to Consolidated EBITDA
	  	[    ]:1.00
		
	  Covenant Requirement
	  	No more than [    ]:1.00

[Show calculation of Consolidated Interest Expense in reasonable detail] 
  

 -4- 

 [SCHEDULE 2 

 

			
	Excess Cash Flow Calculation:	  	
		
	the sum, without duplication of:	  	
		
	 (a)     Consolidated Net Income
	  	  

		
	 (b)     all non-cash charges to the extent deducted in arriving at such Consolidated Net
Income
	  	  

		
	 (c)     decreases in Consolidated Working Capital and long-term account receivables (other than any such
decreases arising from acquisitions or dispositions by the Covenant Parties and its Restricted Subsidiaries)
	  	  

		
	 (d)     non-cash loss on the sale, lease, transfer or other disposition of assets by the Covenant
Parties and their Restricted Subsidiaries (other than sales in the ordinary course of business) to the extent deducted in arriving at such Consolidated Net Income
	  	
		
	minus, without duplication	  	
		
	 (a)     all non-cash credits included in arriving at such Consolidated Net Income and cash charges
included in the following components of Consolidated Net Income:
	  	  

		
	 (i) extraordinary items for such period, (ii) the cumulative effect of a change in accounting principles during such period to the extent
included in Consolidated Net Income (including changes from international financial reporting standards to United States financial reporting standards), (iii) Transaction Expenses incurred during such period, (iv) any fees and expenses
incurred during such period, or any amortization thereof for such period, in connection with any acquisition, investment, asset disposition, issuance or repayment of debt, issuance of equity securities, refinancing transaction or amendment or other
modification of any debt instrument (in each case, including any such transaction consummated prior to the Tender Funding Date and any such transaction undertaken but not completed) and any charges or non-recurring merger costs incurred during such
period as a result of any such transaction, (v) any income (loss) for such period attributable to the early extinguishment of indebtedness and (vi) accruals and reserves that are established within twelve months after the Closing Date that
are so required to be established as a result of the Transaction in accordance with GAAP
	  	  

		
	 (b)     without duplication of amounts deducted pursuant to clause (k) below in prior fiscal years,
Capital Expenditures made in cash or accrued during such Excess Cash Flow Period, except to the extent that such Capital Expenditures were financed with the proceeds of Indebtedness of the Covenant Parties and their Restricted
Subsidiaries
	  	  

			
	 (c)     principal payments of Indebtedness of the Covenant Parties or their Restricted Subsidiaries
(including (i) the principal component of payments in respect of Capitalized Leases and (ii) the amount of any scheduled repayment of Term Loans pursuant to Section 2.07 and any mandatory prepayment of Term Loans pursuant to Section 2.05(b)(ii) or
(iii) to the extent required due to a Disposition that resulted in an increase to Consolidated Net Income and not in excess of the amount of such increase but excluding (X) all voluntary prepayments of Term Loans and (Y) all prepayments of Revolving
Credit Loans and Swing Line Loans) made during such period (other than in respect of any revolving credit facility to the extent there is not an equivalent permanent reduction in commitments thereunder), except to the extent financed with the
proceeds of other Indebtedness of the Covenant Parties or their Restricted Subsidiaries
	 	  

		
	 (d)     net non-cash gain on Dispositions by the Covenant Parties and their Restricted Subsidiaries
(other than Dispositions in the ordinary course of business) to the extent included in arriving at such Consolidated Net Income
	 	  

		
	 (e)     increases in Consolidated Working Capital and long-term account receivables for such period
(other than any such increases arising from acquisitions or dispositions by the Covenant Parties and their Restricted Subsidiaries
	 	  

		
	 (f)      cash payments by the Covenant Parties and their Restricted Subsidiaries in respect of
long-term liabilities of the Covenant Parties and their Restricted Subsidiaries other than Indebtedness
	 	  

		
	 (g)     without duplication of amounts deducted pursuant to clause (k) below in prior fiscal years,
the amount of Investments and acquisitions pursuant to Section 7.02 (other than Section 7.02(a)) to the extent that such Investments and acquisitions were financed with internally generated cash flow of the Covenant Parties and their
Restricted Subsidiaries
	 	  

		
	 (h)     dividends paid pursuant to Sections 7.06(d) or (h) to the extent such dividends were
financed with internally generated cash flow of the Covenant Parties and their Restricted Subsidiaries
	 	  

		
	 (i)      expenditures actually made by the Covenant Parties and their Restricted Subsidiaries in
cash (including expenditures for the payment of financing fees) to the extent that such expenditures are not expensed
	 	  

		
	 (j)      any premium, make-whole or penalty payments actually paid in cash by the Covenant Parties
and their Restricted Subsidiaries that are required to be made in connection with any prepayment of Indebtedness
	 	  

  

 -2- 

			
	 (k)     without duplication of amounts deducted from Excess Cash Flow in prior periods, Contract
Consideration relating to Permitted Acquisitions or Capital Expenditures to be consummated or made, plus any restructuring cash expenses, pension payments or tax contingency payments that have been added to Excess Cash Flow required to be made, in
each case during the period of four consecutive fiscal quarters of the Company following the end of such period (if the aggregate amount of internally generated cash actually utilized to finance such Permitted Acquisitions during such period of four
consecutive fiscal quarters is less than the Contract Consideration, the amount of such shortfall shall be added to the calculation of Excess Cash Flow at the end of such period of four consecutive fiscal quarters)
	  	  

		
	 (l)      cash taxes paid to the extent they exceed the amount of tax expense deducted in
determining Consolidated Net Income
	  	  

		
	Excess Cash Flow	  	 ]

 

 -3- 

 IN WITNESS WHEREOF, the undersigned, in his/her capacity as a Responsible Officer of
Nielsen, has executed this certificate for and on behalf of Nielsen and has caused this certificate to be delivered this     day of             .

  

			
	 NIELSEN FINANCE LLC

		
	 By:
	 	  

	 Name:
	 	
	 Title:
	 	

  

 -4- 

 EXHIBIT E 

[FORM OF] 

ASSIGNMENT AND ASSUMPTION 

This Assignment and Assumption (this “Assignment and Assumption”) is dated as of the Effective Date set forth below and
is entered into by and between the Assignor (as defined below) and the Assignee (as defined below). Capitalized terms used in this Assignment and Assumption and not otherwise defined herein shall have the meanings specified in the Credit Agreement,
dated as of August 9, 2006 (as amended, amended and restated, supplemented or otherwise modified from time to time, the “Credit Agreement”), among Nielsen Finance LLC, VNU Holding and Finance B.V., VNU, Inc., the Guarantors
party thereto from time to time, the lenders and other parties thereto from time to time and Citibank, N.A., as Administrative Agent, receipt of a copy of which is hereby acknowledged by the Assignee. The Standard Terms and Conditions set forth in
Annex 1 attached hereto are hereby agreed to and incorporated herein by reference and made a part of this Assignment and Assumption as if set forth herein in full. 

For an agreed consideration, the Assignor hereby irrevocably sells and assigns to the Assignee, and the Assignee hereby irrevocably
purchases and assumes from the Assignor, subject to and in accordance with the Standard Terms and Conditions and the Credit Agreement, as of the Effective Date inserted by the Administrative Agent as contemplated below, (i) all of the
Assignor’s rights and obligations in its capacity as a Lender under the Credit Agreement and any other documents or instruments delivered pursuant thereto to the extent related to the amount and percentage interest identified below of all of
such outstanding rights and obligations of the Assignor under the respective facilities identified below (including participations in any Letters of Credit or Swing Line Loans included in such facilities) and (ii) to the extent permitted to be
assigned under applicable law, all claims, suits, causes of action and any other right of the Assignor (in its capacity as a Lender) against any Person, whether known or unknown, arising under or in connection with the Credit Agreement, any other
documents or instruments delivered pursuant thereto or the loan transactions governed thereby or in any way based on or related to any of the foregoing, including, but not limited to, contract claims, tort claims, malpractice claims, statutory
claims and all other claims at law or in equity related to the rights and obligations sold and assigned pursuant to clause (i) above (the rights and obligations sold and assigned pursuant to clauses (i) and (ii) above being referred
to herein collectively as the “Assigned Interest”). Such sale and assignment is without recourse to the Assignor and, except as expressly provided in this Assignment and Assumption, without representation or warranty by the
Assignor. 
  

	 	1.	Assignor (the “Assignor”): 

  

	 	2.	Assignee (the “Assignee”): 

Assignee is an Affiliate of: [Name of Lender] 

Assignee is an Approved Fund of: [Name of Lender] 
  

	 	3.	Borrowers: 

  

	 	4.	Administrative Agent: 

  

	 	5.	Assigned Interest: 

  

 E-1 

									
	 Facility
	  	Aggregate Amount of
Commitment/Loans
of all Lenders	  	Amount of
Commitment/Loans
Assigned	  	Percentage
Assigned of
Aggregate
Commitment/
Loans of
all
Lenders1
	 Tranche [    ] Revolving Credit Facility
	  	$	 	  	$	 	  	%
	 Dollar Term Loans
	  	$	 	  	$	 	  	%
	 Euro Term Loans
	  	€	 	  	€	 	  	%
	 Swing Line Loans
	  	$	 	  	$	 	  	%

 Effective Date of
Assignment (the “Effective Date”):2

  

	1
	 Set forth, to at least 8 decimals, as a percentage of the Commitment/Loans of all Lenders thereunder. 

	2
	 To be inserted by the Administrative Agent and which shall be the effective date of recordation of the transfer in the register therefor.

  

 E-2 

 The terms set forth in this Assignment and Assumption are hereby agreed to: 

 

			
	[NAME OF ASSIGNOR], as
	Assignor
		
	By:	 	  

	Name:	 	
	Title:	 	
	
	[NAME OF ASSIGNEE], as
	Assignee
		
	By:	 	  

	Name:	 	
	Title:	 	

  

 E-3 

 [Consented to
and]3 Accepted: 

 

			
	 CITIBANK, N.A

as Administrative Agent

		
	by	 	  

	Name:	 	
	Title:	 	
	
	[Consented to:
	
	[PRINCIPAL L/C ISSUER], as L/C Issuer
		
	by	 	  

	Name:	 	
	Title:	 	
	
	CITIBANK, N.A., as Swing Line Lender
		
	by	 	  

	Name:	 	
	Title:4
	 	

  

	3
	 No consent of the Administrative Agent shall be required for (i) an assignment to an Agent or an Affiliate of an Agent or (ii) an assignment
of a Term Loan to a Lender, an Affiliate of a Lender or an Approved Fund. 

	4
	 No consent of any Principal L/C Issuer or the Swing Line Lender shall be required for (i) an assignment to an Agent or an Affiliate of an Agent or
(ii) an assignment of a Term Loan. 

  

 E-4 

			
	[NIELSEN FINANCE LLC
		
	 by
	 	  

	 Name:
	 	
	
Title:5

	 	

  

	5
	 No consent of Nielsen shall be required for an assignment to a Lender, an Affiliate of a Lender, an Approved Fund or, if an Event of Default under
Section 8.01(a), (f) or (g) of the Credit Agreement has occurred and is continuing, any other assignee. 

  

 E-5 

 Annex 1 

STANDARD TERMS AND CONDITIONS FOR 

ASSIGNMENT AND ASSUMPTION 

1. Representations and Warranties. 

1.1 Assignor. The Assignor (a) represents and warrants that (i) it is the legal and beneficial owner of the Assigned
Interest, (ii) the Assigned Interest is free and clear of any lien, encumbrance or other adverse claim and (iii) it has full power and authority, and has taken all action necessary, to execute and deliver this Assignment and Assumption and
to consummate the transactions contemplated hereby; and (b) assumes no responsibility with respect to (i) any statements, warranties or representations made in or in connection with the Credit Agreement or any other Loan Document,
(ii) the execution, legality, validity, enforceability, genuineness, sufficiency or value of the Loan Documents or any collateral thereunder, (iii) the financial condition of Nielsen Finance LLC, the Company, or any of their Subsidiaries
or Affiliates or any other Person obligated in respect of the Credit Agreement or (iv) the performance or observance by Nielsen Finance LLC, the Company, or any of their Subsidiaries or Affiliates or any other Person of any of their respective
obligations under any Loan Document. 
 1.2. Assignee. The Assignee (a) represents and warrants that (i) it has
full power and authority, and has taken all action necessary, to execute and deliver this Assignment and Assumption and to consummate the transactions contemplated hereby and to become a Lender under the Credit Agreement, (ii) it satisfies the
requirements, if any, specified in the Credit Agreement that are required to be satisfied by it in order to acquire the Assigned Interest and become a Lender thereunder, (iii) from and after the Effective Date, it shall be bound by the Credit
Agreement and, to the extent provided in this Assignment and Assumption, have the rights and obligations of a Lender under the Credit Agreement, (iv) it is sophisticated with respect to decisions to acquire assets of the type represented by the
Assigned Interest and either it, or the person exercising discretion in making its decision to acquire the Assigned Interest, is experienced in acquiring assets of such type, (v) it has received a copy of the Credit Agreement, together with
copies of the most recent financial statements delivered pursuant to Sections 5.05 or 6.01 of the Credit Agreement, as applicable, and such other documents and information as it has deemed appropriate to make its own credit analysis and decision to
enter into this Assignment and Assumption and to purchase the Assigned Interest on the basis of which it has made such analysis and decision independently and without reliance on the Administrative Agent, the Assignor or any other Lender,
(vi) if it is not already a Lender under the Credit Agreement, attached to the Assignment and Assumption is an Administrative Questionnaire as required by the Credit Agreement and (vii) the Administrative Agent has received a processing
and recordation fee of $3,500 as of the Effective Date and (b) agrees that (i) it will, independently and without reliance on the Administrative Agent, the Assignor or any other Lender, and based on such documents and information as it
shall deem appropriate at the time, continue to make its own credit decisions in taking or not taking action under the Loan Documents, and (ii) it will perform in accordance with their terms all of the obligations which by the terms of the Loan
Documents are required to be performed by it as a Lender, including its obligations pursuant to Section 3.01 of the Credit Agreement. 

2. Payments. From and after the Effective Date, the Administrative Agent shall make all payments in respect of the Assigned
Interest (including payments of principal, interest, fees and other amounts) to the Assignor for amounts which have accrued to but excluding the Effective Date and to the Assignee for amounts which have accrued from and after the Effective Date.

 3. General Provisions. 

3.1 In accordance with Section 10.07 of the Credit Agreement, upon execution, delivery, acceptance and recording of this Assignment
and Assumption, from and after the Effective Date, (a) the Assignee shall be a party to the Credit Agreement and, to the extent provided in this Assignment and Assumption, have the rights and obligations of a Lender under the Credit Agreement
with a Commitment as set forth herein and (b) the Assignor shall, to the extent of the Assigned Interest assigned pursuant to this Assignment and Assumption, be released from its obligations under the Credit Agreement (and, in the case that
this Assignment and Assumption covers all of the Assignor’s rights and obligations under the Credit Agreement, the Assignor shall cease to be a party to the Credit Agreement but shall continue to be entitled to the benefits of Sections 3.01,
3.04, 3.05, 10.04 and 10.05 thereof). 
 3.2 This Assignment and Assumption shall be binding upon and inure to the benefit of
the parties hereto and their respective successors and assigns. This Assignment and Assumption may be executed by one or more of the parties to this Assignment and Assumption on any number of separate counterparts (including by facsimile or other
electronic transmission), and all of said counterparts taken together shall be deemed to constitute one and the same instrument. This Assignment and Assumption and the rights and obligations of the parties hereunder shall be construed in accordance
with and governed by and interpreted under the law of the state of New York. 
 3.3 PMP Representations. If the Assignee is (or
will become) a Lender to the Dutch Borrower, the Assignee hereby represents and warrants to the Dutch Borrower that (i) it is a PMP and (ii) it is aware that it does not benefit from the (creditor) protection offered by the Dutch Banking
Act when lending monies to persons or entities, which are subject to the prohibition of Section 82 of the Dutch Banking Act. 
  

 -2- 

 EXHIBIT F 

[FORM OF] SECURITY AGREEMENT 

Note: Please refer to Exhibit 4.1(b) to the Registration Statement on Form S-1/A of Nielsen Holdings B.V. filed on July 8, 2010 (File
No. 333-167271) 
  

 F-1 

 EXHIBIT G-1 

[FORM OF] PERFECTION CERTIFICATE 

(See Attached) 
  

 G-1-1 

 PERFECTION CERTIFICATE 

Reference is hereby made to (i) that certain Security Agreement dated as of August 9, 2006 (the “Security
Agreement”), between Nielsen Finance LLC (“U.S. Borrower”), the Guarantors party thereto (collectively, the “Guarantors”) and the Collateral Agent (as hereinafter defined) and (ii) that certain Credit
Agreement dated as of August 9, 2006 (the “Credit Agreement”) among the U.S. Borrower, VNU Holding and Finance B.V., VNU Inc., the Guarantors, certain other parties thereto and Citibank, N.A., as Collateral Agent (in such
capacity, the “Collateral Agent”). Capitalized terms used but not defined herein have the meanings assigned in the Credit Agreement. 

As used herein, the term “Companies” or “Company” means the wholly-owned Subsidiaries or Subsidiary of
VNU Group B.V. organized under the laws of the United States or a state thereof after giving effect to the Transactions. 
 The
undersigned hereby certify to the Collateral Agent as follows: 
 7. Names 

(i) The exact legal name of each Company, as such name appears in its respective certificate of incorporation or any
other organizational document, is set forth in Schedule 1(a). Each Company is (i) the type of entity disclosed next to its name in Schedule 1(a) and (ii) a registered organization except to the extent disclosed
in Schedule 1(a). Also set forth in Schedule 1(a) is the organizational identification number, if any, of each Company that is a registered organization, the Federal Taxpayer Identification Number of each Company and the
jurisdiction of formation of each Company. 
 (ii) Set forth in Schedule 1(b) hereto is any other corporate or
organizational names each Company has had in the past five years, together with the date of the relevant change. 
 (iii) Set
forth in Schedule 1(c) is a list of all other names (including trade names or similar appellations) used by each Company, or any other business or organization to which each Company became the successor by merger, consolidation,
acquisition, change in form, nature or jurisdiction of organization or otherwise during the past 5 years. Also set forth in Schedule 1(c) is the information required by Section 1 of this certificate for any other business or
organization to which each Company became the successor by merger, consolidation, acquisition, change in form, nature or jurisdiction of organization or otherwise, during the past 5 years. Except as set forth in Schedule 1(c), no
Company has changed its jurisdiction of organization at any time during the past four months. 
 8. Current Locations. a) The
chief executive office of each Company is located at the address set forth in Schedule 2(a) hereto. 
 (i) Set
forth in Schedule 2(b) are all locations where each Company maintains any books or records relating to any Collateral. 

(ii) Set forth in Schedule 2(c) hereto are all the other places of business of each Company. 

(iii) Set forth in Schedule 2(d) hereto are the names and addresses of all persons or entities other than each Company,
such as lessees, consignees, warehousemen or purchasers of chattel paper, which have possession or are intended to have possession of any of the Collateral consisting of instruments, chattel paper, inventory or equipment. 

 

 -1- 

 9. Prior Locations. Set forth in Schedule 3 is the information required by
Schedule 2(a), Schedule 2(b), Schedule 2(c), and Schedule 2(d) with respect to each location or place of business previously maintained by each Company at any time during the past four months. 

10. Extraordinary Transactions. Except for those purchases, acquisitions and other transactions described on Schedule 4
attached hereto, all of the Collateral has been originated by each Company in the ordinary course of business or consists of goods which have been acquired by such Company in the ordinary course of business from a person in the business of selling
goods of that kind. 
 11. File Search Reports. Attached hereto as Schedule 5 is a true and accurate summary of
file search reports from (A) the Uniform Commercial Code filing offices (i) in each jurisdiction identified in Section 1(a), Section 2 or Section 3 with respect to each legal name set forth in Section 1 and (ii) in
each jurisdiction described in Schedule 1(c) or Schedule 4 relating to any of the transactions described in Schedule (1)(c) or Schedule 4 with respect to each legal name of the person or
entity from which each Company purchased or otherwise acquired any of the Collateral and (B) each filing officer in each real estate recording office identified on Schedule 8(a) with respect to real estate on which Collateral
consisting of fixtures is or is to be located. A true copy of each financing statement, including judgment and tax liens, bankruptcy and pending lawsuits or other filing identified in such file search reports has been delivered to the Collateral
Agent. 
 12. UCC Filings. The financing statements (duly authorized by each Company constituting the debtor therein), including
the indications of the collateral, attached as Schedule 6 relating to the Security Agreement or the applicable Mortgage, are in the appropriate forms for filing in the filing offices in the jurisdictions identified in Schedule
7 hereof. 
 13. Schedule of Filings. Attached hereto as Schedule 7 is a schedule of (i) the
appropriate filing offices for the financing statements attached hereto as Schedule 6 and (ii) the appropriate filing offices for the filings described in Schedule 12(c) and (iii) any other actions required to
create, preserve, protect and perfect the security interests in the Pledged Collateral (as defined in the Security Agreement) of the Companies granted to the Collateral Agent pursuant to the Collateral Documents. No other filings or actions are
required to create, preserve, protect and perfect the security interests in the Pledged Collateral of the Companies granted to the Collateral Agent pursuant to the Collateral Documents. 

14. Real Property. Attached hereto as Schedule 8(a) is a list of all real property owned or leased by each Company noting
Mortgaged Property as of the Closing Date and filing offices for Mortgages as of the Closing Date. Except as described on Schedule 8(b) attached hereto, no Company has entered into any leases, subleases, tenancies, franchise
agreements, licenses or other occupancy arrangements as owner, lessor, sublessor, licensor, franchisor or grantor with respect to any of the real property described on Schedule 8(a) and no Company has any Leases which require the
consent of the landlord, tenant or other party thereto to the Transactions. 
  

 -2- 

 15. Termination Statements. Attached hereto as Schedule 9(a) are the duly
authorized termination statements in the appropriate form for filing in each applicable jurisdiction identified in Schedule 9(b) hereto with respect to each Lien described therein. 

16. Stock Ownership and Other Equity Interests. Attached hereto as Schedule 10(a) and Schedule 10(b) is a
true and correct list of each of all of the authorized, and the issued and outstanding, stock, partnership interests, limited liability company membership interests or other equity interest of each Company and its Subsidiaries and the record and
beneficial owners of such stock, partnership interests, membership interests or other equity interests. Also set forth on Schedule 10(c) is each equity investment of each Company that represents 50% or less of the equity of the entity
in which such investment was made. 
 17. Instruments and Tangible Chattel Paper. Attached hereto as Schedule 11
is a true and correct list of all promissory notes, instruments (other than checks to be deposited in the ordinary course of business), tangible chattel paper, electronic chattel paper and other evidence of indebtedness held by each Company as of
August 9, 2006, including all intercompany notes between or among any two or more Companies. 
 18. Intellectual Property.
b) Attached hereto as Schedule 12(a) is a schedule setting forth all of each Company’s Patents, Patent Licenses, Trademarks and Trademark Licenses (each as defined in the Security Agreement) registered with the United States
Patent and Trademark Office, and all other Patents, Patent Licenses, Trademarks and Trademark Licenses, including the name of the registered owner and the registration number of each Patent, Patent License, Trademark and Trademark License owned by
each Company. Attached hereto as Schedule 12(b) is a schedule setting forth all of each Company’s United States Copyrights and Copyright Licenses (each as defined in the Security Agreement), and all other Copyrights and Copyright
Licenses, including the name of the registered owner and the registration number of each Copyright or Copyright License owned by each Company. 

(i) Attached hereto as Schedule 12(c) in proper form for filing with the United States Patent and Trademark Office and
United States Copyright Office are the filings necessary to preserve, protect and perfect the security interests in the United States Trademarks, Trademark Licenses, Patents, Patent Licenses, Copyrights and Copyright Licenses set forth on
Schedule 12(a) and Schedule 12(b), including duly signed copies of each of the Patent Security Agreement, Trademark Security Agreement and the Copyright Security Agreement, as applicable. 

19. Commercial Tort Claims. Attached hereto as Schedule 13 is a true and correct list of all Commercial Tort Claims (as
defined in the Security Agreement) held by each Company, including a brief description thereof. 
 20. Letter-of-Credit Rights.
Attached hereto as Schedule 14 is a true and correct list of all Letters of Credit issued in favor of each Company, as beneficiary thereunder. 

[The Remainder of this Page has been intentionally left blank] 

 

 -3- 

 IN WITNESS WHEREOF, we have hereunto signed this Perfection Certificate as of this
     day of August, 2006. 
  

			
	 NIELSEN FINANCE LLC

		
	By:	 	  

	Name:	 	Peter K. Gersky
	Title:	 	Assistant Treasurer
	
	NIELSEN FINANCE CO.
		
	By:	 	  

	Name:	 	Peter K. Gersky
	Title:	 	Assistant Treasurer

  

 Signature Page to Perfection Certificate 

					
		 	 A. C. NIELSEN (ARGENTINA) S.A.

A. C. NIELSEN COMPANY
 AC NIELSEN (US),
INC.
 AC NIELSEN HCI, LLC
 ACN HOLDINGS
INC.
 ACNIELSEN CORPORATION
 ACNIELSEN
EDI II, INC.
 ACNIELSEN INTERNATIONAL RESEARCH

(UNITED STATES) LIMITED
 BBI MARKETING SERVICES,
INC.
 BDS (CANADA), LLC
 BILLBOARD
CAFES, INC.
 BROADCAST DATA SYSTEMS, LLC

CLARITAS INC.
 CONSUMER RESEARCH SERVICES, INC.

 DECISIONS MADE EASY, INC.
 EMIS
(CANADA), LLC
 FOREMOST EXHIBITS, INC.

H R INDUSTRIES, INC.
 MFI HOLDINGS,
INC.
 NIELSEN EDI, INC.
 NIELSEN
ENTERTAINMENT, LLC
 NIELSEN HOLDINGS, INC.

NIELSEN LEASING CORPORATION
 NIELSEN MEDIA
RESEARCH, INC.
 NIELSEN NATIONAL RESEARCH GROUP,

PANEL INTERNATIONAL S.A.
 PERQ/HCI,
LLC
 SPECTRA MARKETING SYSTEMS, INC.

SRDS, INC.
 TRADE DIMENSIONS
INTERNATIONAL,
 VNU BUSINESS MEDIA, INC.

VNU EMEDIA, INC.
 VNU EXPOSITIONS,
INC.
 VNU MARKETING INFORMATION, INC.

VNU MEDIA MEASUREMENT &
 INFORMATION,
INC.
 VNU USA PROPERTY MANAGEMENT, VNU, INC.

VNU/SRDS MANAGEMENT CO., INC.

		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
		 
			
	  	 	By:	 	  

		 	Name:	 	Peter K. Gersky
		 	Title:	 	Treasurer

 Signature Page to Perfection
Certificate 

			
	 ATHENIAN LEASING CORPORATION

NMR INVESTING I, INC.

		
	By:	 	  

	Name:	 	Peter K. Gersky
	Title:	 	Executive Vice President

Signature Page to Perfection Certificate 

			
	 NMR LICENSING ASSOCIATES, L.P.

A LIMITED PARTNERSHIP
 BY: NMR INVESTING. I,
INC.,
 ITS GENERAL PARTNER

		
	By:	 	  

	Name:	 	Peter K. Gersky
	Title:	 	Executive Vice President

Signature Page to Perfection Certificate 

			
	 NESLEIN HOLDINGS, L.L.C.

A LIMITED LIABILITY COMPANY
 BY: ACNIELSEN
CORPORATION,
 ITS SOLE MEMBER

		
	By:	 	  

	Name:	 	Peter K. Gersky
	Title:	 	Treasurer

 Signature Page to
Perfection Certificate 

			
	 ART HOLDING, L.L.C.

CZT/ACN TRADEMARKS, L.L.C.

		
	By:	 	  

	Name:	 	Michael E. Elias
	Title:	 	President

 Signature Page to
Perfection Certificate 

			
	 GLOBAL MEDIA USA, LLC

INTERACTIVE MARKET SYSTEMS, INC.

		
	By:	 	  

	Name:	 	Matthew O’Laughlin
	Title:	 	Vice President

 Signature Page to
Perfection Certificate 

 Schedule 1(a) 

Legal Names, Etc. 
  

											
	 Legal Name
	  	 Type of Entity
	  	 Registered
Organization
(Yes/No)
	  	 Organizational
Number
	  	 Federal

Taxpayer
Identification
Number
	  	 State of
Formation

	 A. C. Nielsen (Argentina) S.A.
	  	Corporation	  	Yes	  	0639708	  	36-2722599	  	Delaware
	 A. C. Nielsen Company
	  	Corporation	  	Yes	  	0529010	  	36-1549320	  	Delaware
	 AC Nielsen (US), Inc.
	  	Corporation	  	Yes	  	3587365	  	04-3721439	  	Delaware
	 AC Nielsen HCI, LLC
	  	Limited Liability Company	  	Yes	  	3894059	  	34-2026362	  	Delaware
	 ACN Holdings Inc.
	  	Corporation	  	Yes	  	3353345	  	52-2294969	  	Delaware
	 ACNielsen Corporation
	  	Corporation	  	Yes	  	2618851	  	06-1454128	  	Delaware
	 ACNielsen EDI II, Inc.
	  	Corporation	  	Yes	  	C1722159	  	95-442600	  	California
	 ACNielsen International Research (United States) Limited
	  	Corporation	  	Yes	  	1602374	  	13-3651947	  	New York
	 ART Holding, L.L.C.
	  	Limited Liability Company	  	Yes	  	2831064	  	None	  	Delaware
	 Athenian Leasing Corporation
	  	Corporation	  	Yes	  	2272473	  	94-3156553	  	Delaware
	 BBI Marketing Services, Inc.
	  	Corporation	  	Yes	  	2195322	  	31-1271796	  	Delaware
	 BDS (Canada), LLC
	  	Limited Liability Company	  	Yes	  	02953	  	13-4027131	  	Delaware
	 Billboard Cafes, Inc.
	  	Corporation	  	Yes	  	2529785	  	13-3992415	  	Delaware
	 Broadcast Data Systems, LLC
	  	Limited Liability Company	  	Yes	  	2933401	  	13-4023256	  	Delaware
	 Claritas Inc.
	  	Corporation	  	Yes	  	2036399	  	52-0909249	  	Delaware
	 Consumer Research Services, Inc.
	  	Corporation	  	Yes	  	2199300	  	22-2982129	  	Delaware
	 CZT/ACN Trademarks, L.L.C.
	  	Limited Liability Company	  	Yes	  	2676224	  	None	  	Delaware
	 Decisions Made Easy, Inc.
	  	Corporation	  	Yes	  	800005420	  	06-1685084	  	 Arkansas

											
	 Legal Name
	  	 Type of Entity
	  	 Registered
Organization
(Yes/No)
	  	 Organizational
Number
	  	 Federal

Taxpayer
Identification
Number
	  	 State of
Formation

	 EMIS (Canada), LLC
	  	Limited Liability Company	  	Yes	  	2953175	  	13-4027129	  	Delaware
	 Foremost Exhibits, Inc.
	  	Corporation	  	Yes	  	C15347-1994	  	95-4502915	  	Nevada
	 Global Media USA, LLC
	  	Limited Liability Company	  	Yes	  	3003105	  	22-3636917	  	Delaware
	 H R Industries, Inc.
	  	Corporation	  	Yes	  	C0275780	  	95-1764258	  	California
	 Interactive Market Systems, Inc.
	  	Corporation	  	Yes	  	0879041	  	06-1097500	  	New York
	 MFI Holdings, Inc.
	  	Corporation	  	Yes	  	3185969	  	94-3360052	  	Delaware
	 Neslein Holding, L.L.C.
	  	Limited Liability Company	  	Yes	  	2835348	  	2835348	  	Delaware
	 Nielsen EDI, Inc.
	  	Corporation	  	Yes	  	C1069853	  	95-3740138	  	California
	 Nielsen Entertainment, LLC
	  	Limited Liability Company	  	Yes	  	3660734	  	32-0079182	  	Delaware
	 Nielsen Finance Co.
	  	Corporation	  	Yes	  	4184623	  	20-5172975	  	Delaware
	 Nielsen Finance LLC
	  	Limited Liability Company	  	Yes	  	4164033	  	20-5172894	  	Delaware
	 Nielsen Holdings, Inc.
	  	Corporation	  	Yes	  	0900945	  	13-3601302	  	Delaware
	 Nielsen Leasing Corporation
	  	Corporation	  	Yes	  	0861786	  	36-3191217	  	Delaware
	 Nielsen Media Research, Inc.
	  	Corporation	  	Yes	  	2572956	  	06-1450569	  	Delaware
	 Nielsen National Research Group, Inc.
	  	Corporation	  	Yes	  	C0857367	  	95-3194285	  	California
	 NMR Investing I, Inc.
	  	Corporation	  	Yes	  	2655967	  	06-1450569	  	Delaware
	 NMR Licensing Associates, L.P.
	  	Limited Partnership	  	Yes	  	2890638	  	51-0380964	  	Delaware
	 Panel International S.A.
	  	Corporation	  	Yes	  	2583322	  	06-1463079	  	Delaware
	 PERQ/HCI, LLC
	  	Limited Liability Company	  	Yes	  	2811833	  	22-3552868	  	Delaware
	 POC, Inc.
	  	Corporation	  	Yes	  	None	  	13-3544854	  	New York
	 Spectra Marketing Systems, Inc.
	  	Corporation	  	Yes	  	2157822	  	36-3580291	  	Delaware
	 SRDS, Inc.
	  	Corporation	  	Yes	  	2109995	  	22-2774148	  	Delaware

											
	 Legal Name
	  	 Type of Entity
	  	 Registered
Organization
(Yes/No)
	  	 Organizational
Number
	  	 Federal

Taxpayer
Identification
Number
	  	 State of
Formation

	 Strategic Mapping, Inc.
	  	Corporation	  	Suspended	  	C1297660	  	77-0096929	  	California
	 Trade Dimensions International, Inc.
	  	Corporation	  	Yes	  	3457529	  	13-4197441	  	Delaware
	 VNU Business Media, Inc.
	  	Corporation	  	Yes	  	2367673	  	13-3754838	  	Delaware
	 VNU eMedia, Inc.
	  	Corporation	  	Yes	  	3263705	  	13-4136367	  	Delaware
	 VNU Expositions, Inc.
	  	Corporation	  	Yes	  	3304902	  	13-4140725	  	Delaware
	 VNU Marketing Information, Inc.
	  	Corporation	  	Yes	  	2509637	  	13-3836156	  	Delaware
	 VNU Media Measurement & Information, Inc.
	  	Corporation	  	Yes	  	3702571	  	20-0329898	  	Delaware
	 VNU USA Property Management, Inc.
	  	Corporation	  	Yes	  	2222264	  	13-3987956	  	New York
	 VNU, Inc.
	  	Corporation	  	Yes	  	2421181	  	22-2145575	  	New York
	 VNU/SRDS Management Co., Inc.
	  	Corporation	  	Yes	  	2714680	  	13-3931653	  	Delaware

 Schedule 1(b) 

Prior Organizational Names 
  

					
	 Company
	  	 Prior Name
	  	 Date of

Change

	 Nielsen National Research Group, Inc.
	  	The National Research Group, Inc.	  	8/13/03
	 Nielsen Finance LLC
	  	Valcon Finance LLC	  	6/30/06

 Schedule 1(c) 

Changes in Corporate Identity; Other Names 

PRIOR NAMES 
  

					
	 Company
	  	 State of

Formation
	  	 List of All Other Names Used

During Past Five Years

	 AC Nielsen (US), Inc.
	  	Delaware	  	 ACNielsen Market Decisions

ACNielsen HCI
 BDN-Beverage Data
Network

			
	 ACNielsen Corporation
	  	Delaware	  	 VNU MMI GROUP
 VNU
Marketing Information Group

			
	 BBI Marketing Services, Inc.
	  	Delaware	  	 BASES
 ACNielsen BASES

			
	 Nielsen Entertainment, LLC
	  	Delaware	  	 Nielsen BDS
 Nielsen
BookScan
 Nielsen SoundScan
 Nielsen
VideoScan
 Nielsen Interactive Entertainment

Nielsen Reel Research
 Nielsen VS/EMS

VNU Entertainment Media

			
	 Nielsen Media Research, Inc.
	  	Delaware	  	 Monitor-Plus AudioAudits

Nielsen // NetRatings
 Nielsen
BuzzMetrics

			
	 VNU Media Measurement & Information, Inc.
	  	Delaware	  	 Nielsen Outdoor
 Nielsen
Sports
 Nielsen Ventures

VNUMMI

Nielsen Media Measurement & Information Group

MERGERS, CONSOLIDATIONS, ACQUISITIONS, ETC. 
  

									
	 Company
	  	 Corporate Names of
Predecessor Entities
	  	 Action
	  	 Date of
Action
	  	 State of
Formation

	 BBI Marketing Services, Inc.
	  	 BBIO, Inc.
 BBI Operations, LLC

	  	Merger
 Merger
	  	12/31/05
 12/31/05
	  	Delaware

  

 Schedule 2(a) 

Chief Executive Offices 
  

							
	 Company
	  	 Address
	  	 County
	  	 State

	 A. C. Nielsen (Argentina) S.A.
	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	 A. C. Nielsen Company
	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	 AC Nielsen (US), Inc.
	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	 AC Nielsen HCI, LLC
	  	 50 Millstone Rd., Bldg. 100, Suite 300

East Windsor, NJ 08520
	  	Mercer	  	New Jersey
				
	 ACN Holdings Inc.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 ACNielsen Corporation
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 ACNielsen EDI II, Inc.
	  	 6255 Sunset Boulevard

Hollywood, CA 90028
	  	Los Angeles	  	California
				
	 ACNielsen International Research (United States) Limited
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 ART Holding, L.L.C.
	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	 Athenian Leasing Corporation
	  	 801 West Street
 Wilmington, DE
19801
	  	New Castle	  	Delaware
				
	 BBI Marketing Services, Inc.
	  	 50 W. RiverCenter Blvd. Suite 600

Covington, KY 41011
	  	Kenton	  	Kentucky
				
	 BDS (Canada), LLC
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Billboard Cafes, Inc.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Broadcast Data Systems, LLC
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Claritas Inc.
	  	 5375 Mira Sorrento Place, Suite 400

San Diego, CA 92122
	  	San Diego	  	California
				
	 Consumer Research Services, Inc.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 CZT/ACN Trademarks, L.L.C.
	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	 Decisions Made Easy, Inc.
	  	 200 W. Jackson Boulevard

Chicago, IL 60606
	  	Cook	  	Illinois

							
	 Company
	  	 Address
	  	 County
	  	 State

	 EMIS (Canada), LLC
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Foremost Exhibits, Inc.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Global Media USA, LLC
	  	 201 California Street
 San
Francisco, CA 94111
	  	San Francisco	  	California
				
	 H R Industries, Inc.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Interactive Market Systems, Inc.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 MFI Holdings, Inc.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Neslein Holding, L.L.C.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Nielsen EDI, Inc.
	  	 6255 Sunset Boulevard

Hollywood, CA 90028
	  	Los Angeles	  	California
				
	 Nielsen Entertainment, LLC
	  	 6255 Sunset Boulevard

Hollywood, CA 90028
	  	Los Angeles	  	California
				
	 Nielsen Finance Co.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Nielsen Finance LLC
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Nielsen Holdings, Inc.
	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	 Nielsen Leasing Corporation
	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	 Nielsen Media Research, Inc.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 Nielsen National Research Group, Inc.
	  	 6255 Sunset Boulevard

Hollywood, CA 90028
	  	Los Angeles	  	California
				
	 NMR Investing I, Inc.
	  	 801 West Street
 Wilmington, DE
19801
	  	New Castle	  	Delaware
				
	 NMR Licensing Associates, L.P.
	  	 801 West Street
 Wilmington, DE
19801
	  	New Castle	  	Delaware
				
	 Panel International S.A.
	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	 PERQ/HCI, LLC
	  	 50 Millstone Rd., Bldg. 100, Suite 300

East Windsor, NJ 08520
	  	Mercer	  	New Jersey
				
	 POC, Inc.
	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York

							
	 Company
	  	 Address
	  	 County
	  	 State

	Spectra Marketing Systems, Inc.	  	 200 W. Jackson Boulevard., Suite 2800

Chicago, IL 60606
	  	Cook	  	Illinois
				
	SRDS, Inc.	  	 1700 Higgins Road
 Des Plaines,
IL 60018
	  	Cook	  	Illinois
				
	Strategic Mapping, Inc.	  	 5375 Mira Sorrento Place, Suite 400

San Diego, CA 92122
	  	San Diego	  	California
				
	Trade Dimensions International, Inc.	  	 45 Danbury Road
 Wilton, CT
06897
	  	Fairfield	  	Connecticut
				
	VNU Business Media, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU eMedia, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU Expositions, Inc.	  	 14685 Avion Parkway, Suite 400

Chantilly, VA 20151
	  	Fairfax	  	Virginia
				
	VNU Marketing Information, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU Media Measurement & Information, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU USA Property Management, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU/SRDS Management Co., Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York

 Schedule 2(b) 

Location of Books 
  

							
	 Company
	  	 Address
	  	 County
	  	 State

	A. C. Nielsen (Argentina) S.A.	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	A. C. Nielsen Company	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	AC Nielsen (US), Inc.	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	AC Nielsen HCI, LLC	  	 50 Millstone Rd., Bldg. 100, Suite 300

East Windsor, NJ 08520
	  	Mercer	  	New Jersey
				
	ACN Holdings Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	ACNielsen Corporation	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	ACNielsen EDI II, Inc.	  	 6255 Sunset Boulevard

Hollywood, CA 90028
	  	Los Angeles	  	California
				
	ACNielsen International Research (United States) Limited	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	ART Holding, L.L.C.	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	Athenian Leasing Corporation	  	 801 West Street
 Wilmington, DE
19801
	  	New Castle	  	Delaware
				
	BBI Marketing Services, Inc.	  	 50 W. RiverCenter Blvd. Suite 600

Covington, KY 41011
	  	Kenton	  	Kentucky
				
	BDS (Canada), LLC	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Billboard Cafes, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Broadcast Data Systems, LLC	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Claritas Inc.	  	 53 Brown Road
 Ithaca NY 14850

	  	Tompkins	  	New York
				
	Claritas Inc.	  	 5375 Mira Sorrento Place
 Suite
400
 San Diego, CA 92117
	  	San Diego	  	California
				
	Consumer Research Services, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	CZT/ACN Trademarks, L.L.C.	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	Decisions Made Easy, Inc.	  	 200 W. Jackson Boulevard

Chicago, IL 60606
	  	Cook	  	Illinois

							
	 Company
	  	 Address
	  	 County
	  	 State

	EMIS (Canada), LLC	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Foremost Exhibits, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Global Media USA, LLC	  	 201 California Street
 San
Francisco, CA 94111
	  	San Francisco	  	California
				
	H R Industries, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Interactive Market Systems, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	MFI Holdings, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Neslein Holding, L.L.C.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Nielsen EDI, Inc.	  	 6255 Sunset Boulevard

Hollywood, CA 90028
	  	Los Angeles	  	California
				
	Nielsen Finance Co.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Nieslen Finance LLC	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Nielsen Entertainment, LLC	  	 6255 Sunset Boulevard

Hollywood, CA 90028
	  	Los Angeles	  	California
				
	Nielsen Holdings, Inc.	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	Nielsen Leasing Corporation	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	Nielsen Media Research, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Nielsen National Research Group, Inc.	  	 6255 Sunset Boulevard

Hollywood, CA 90028
	  	Los Angeles	  	California
				
	NMR Investing I, Inc.	  	 801 West Street
 Wilmington, DE
19801
	  	New Castle	  	Delaware
				
	NMR Licensing Associates, L.P.	  	 801 West Street
 Wilmington, DE
19801
	  	New Castle	  	Delaware
				
	Panel International S.A.	  	 150 N. Martingale Rd.

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	PERQ/HCI, LLC	  	 50 Millstone Rd., Bldg. 100

Suite 300
 East Windsor, NJ 08520
	  	Mercer	  	New Jersey
				
	POC, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Spectra Marketing Systems, Inc.	  	 200 W. Jackson Boulevard.

Suite 2800
 Chicago, IL 60606
	  	Cook	  	Illinois

							
	 Company
	  	 Address
	  	 County
	  	 State

	SRDS, Inc.	  	 1700 Higgins Road
 Des Plaines,
IL 60018
	  	Cook	  	Illinois
				
	Strategic Mapping, Inc.	  	 5375 Mira Sorrento Place, Suite 400

San Diego, CA 92122
	  	San Diego	  	California
				
	Trade Dimensions International, Inc.	  	 45 Danbury Road
 Wilton, CT
06897
	  	Fairfield	  	Connecticut
				
	VNU Business Media, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU eMedia, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU Expositions, Inc.	  	 14685 Avion Parkway, Suite 400

Chantilly, VA 20151
	  	Fairfax	  	Virginia
				
	VNU Marketing Information, Inc.	  	 160 McNabb Street, Markham

Ontario, Canada, L3R 4B8
	  	—  	  	—  
				
		  	 Tucumán 348
 Buenos
Aires, Argentina C1049AAH
	  	—  	  	—  
				
		  	 Rua Monte Castelo, 55
 Granja
Viana - Cotia – SP, Brazil
	  	—  	  	—  
				
		  	 150 North Martingale Road

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
		  	 Av. Tajamar No 183 Of. 801

Las Condes, Santiago, Chile
	  	—  	  	—  
				
		  	Calle 100 No. 9A - 45 Torre 2 Piso 10 Bogotá, Columbia	  	—  	  	—  
				
		  	 300 mts. Este, 25mts.
 Sur de
la contraloria /Sabana
 San Jose, Costa Rica
	  	—  	  	—  
				
		  	 117 Eleonor Roosevelt Ave 3rd Floor/Hato Rey, PR 00918

Dominican Republic
	  	—  	  	—  
				
		  	 Calle Nueva No. 1, Casa No. 3670 Colonia Escalón, San Salvador

El Salvador
	  	—  	  	—  
				
		  	Boulevard Los Próceres 5-56 Zona 10 Edificio Unicentro 7mo Nivel, Of 702, Guatemala	  	—  	  	—  

							
	 Company
	  	 Address
	  	 County
	  	 State

		  	 Bulevar Suyapa, Col. Florencia, Edif Florencia 4to piso, Ofic 410

Tegucigalpa, Honduras
	  	—  	  	 —  

				
		  	Horacio 1855 /Chapultepec Morales /México, D.F., 11570	  	 —  
	  	 —  

				
		  	De Mansión Teolinda, 2 cuadras al sur, 10 varas abajo # 301-Bolonia Managua, Nicaragua	  	 —  
	  	 —  

				
		  	Calle Elvira Méndez, Edif. Vallarino, Piso 4, Oficina 4B, Vista, Zona Banc., Cuidad de Panamá	  	 —  
	  	 —  

				
		  	117 Eleonor Roosevelt Ave 3rd Floor/Hato Rey, PR 00918	  	 —  
	  	 —  

				
		  	 Luis A de Herrera 1248/Montevideo World Trade Center

Torre B – Uruguay
	  	 —  
	  	 —  

				
		  	 Av. José María Vargas, Urb. Santa Fé Norte/Torre del Colegio

Caracas 1080, Venezuela
	  	 —  
	  	 —  

				
	VNU Media Measurement & Information, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU USA Property Management, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU/SRDS Management Co., Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York

 Schedule 2(c) 

Other Places of Business 
  

							
	 Company
	  	 Address
	  	 County
	  	 State

	AC Nielsen (US), Inc.	  	 1000 McClain Road, Suite 605

Bentonville, AR 72712
	  	Benton	  	Arkansas
				
		  	 2201 Walnut Avenue, Suite 205

Fremont, CA 94538
	  	Alameda	  	California
				
		  	 45 Danbury Road
 Wilton, CT
06897
	  	Farifield	  	Connecticut
				
		  	 1145 Sanctuary Parkway, Suite 450

Alpharetta, GA 30004
	  	Fulton	  	Georgia
				
		  	 2700 Patriot Boulevard, Suite 250

Glenview, IL 60026
	  	Cook	  	Illinois
				
		  	 200 West Jackson Boulevard, Suite 2800

Chicago, IL 60606
	  	Cook	  	Illinois
				
		  	 50 West River Center Blvd., Suite 600

Covington, KY 41011
	  	Kenton	  	Kentucky
				
		  	 101 Federal Street, Suite 600

Boston, MA
	  	Suffolk	  	Massachusetts
				
		  	 70 Franklin Street, 2nd Floor

Boston, MA 02110
	  	Suffolk	  	Massachusetts
				
		  	 600 South Highway 169, Interchange Tower, Suite 400

St. Louis Park, MN 55426
	  	Hennepin	  	Minnesota
				
		  	 10202 & 10206 F Street

Omaha, NE 68127
	  	Douglas	  	Nebraska
				
		  	 Woodland Falls Corporate Park

220 Lake Drive East, Suite 100
 Cherry Hill, NJ
08002
	  	Camden	  	New Jersey
				
		  	 100 Passaic Avenue, 1st Floor

Fairfield, NJ (BDN)
	  	Essex	  	New Jersey
				
		  	 Mack-Cali Center II - 2nd Floor

650 From Road
 Paramus, NJ 07652
	  	Bergen	  	New Jersey
				
		  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
		  	 6800 Jericho Turnpike, Suite 100E

Syosset, NY 11791
	  	Nassau	  	New York

							
	 Company
	  	 Address
	  	 County
	  	 State

		  	 6900 Jericho Turnpike, Lobby Level,

Units 4, 5, 7 & 8
 Syosset, NY 11791
(Warehouse)
	  	Nassau	  	New York
				
		  	 1014 Vine Street, Suite 1601

Cincinnati, OH 45202
	  	Hamilton	  	Ohio
				
		  	 881 Marcon Boulevard

Allentown, PA 18109
	  	Lehigh	  	Pennsylvania
				
		  	 1000 Omega Drive, Suite 1130

Pittsburgh, PA 15205
	  	Allegheny	  	Pennsylvania
				
		  	 401 East Corporate Drive, Suite 200

Lewisville, TX 75057
	  	Denton	  	Texas
				
		  	 30 South Main Street
 Fond du
Lac, WI 54935
	  	Fond de Lac	  	Wisconsin
				
		  	 2650 South Ashland Avenue

Green Bay, WI 54304
	  	Brown	  	Wisconsin
				
		  	 575 D’Onofrio Drive, Suite 300

Madison, WI 53719
	  	Dane	  	Wisconsin
				
	ACNielsen Corporation	  	 55 Greens Farm Road
 Westport,
CT 06880
	  	Fairfield	  	Connecticut
				
		  	 200 W. Jackson Boulevard, Suite 2800

Chicago, IL 60606
	  	Cook	  	Illinois
				
		  	 150 N. Martingale Road

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
		  	 50 West River Center Blvd., Suite 600

Covington, KY 41011
	  	Kenton	  	Kentucky
				
		  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	 ACNielsen International Research

(United States) Limited
	  	 2201 Walnut Avenue, Suite 205

Fremont, CA 94538
	  	Alameda	  	California
				
		  	 150 N. Martingale Road

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
	BBI Marketing Services, Inc.	  	 55 Greens Farms Road
 Westport,
CT 06880
	  	Fairfield	  	Connecticut
				
		  	 200 West Jackson Boulevard

Suite 2800
 Chicago, IL 60606
	  	Cook	  	Illinois
				
		  	 1390 Donaldson Road Center

Erlanger, KY (Warehouse)
	  	Kenton	  	Kentucky

							
	 Company
	  	 Address
	  	 County
	  	 State

		  	 Waterview Corporate Centre
 10
Waterview Blvd.
 Parsippany, NJ 07054
	  	Morris	  	New Jersey
				
	Claritas Inc.	  	 5055 Wilshire Boulevard
 Los
Angeles, CA 90036
	  	Los Angeles	  	California
				
		  	 45 Danbury Road
 Wilton, CT
06897
	  	Fairfield	  	Connecticut
				
		  	 12350 Northwest 39th Street
 CS
Technical Center
 Coral Springs, FL
	  	Broward	  	Florida
				
		  	 3091 Governors Lake Parkway, Suite 550

Norcross, GA 30071
	  	Gwinnett	  	Georgia
				
		  	 200 West Jackson Boulevard, Suite 2800

Chicago, IL 60606
	  	Cook	  	Illinois
				
		  	 Parkview Executive Center
 53
Brown Road
 Ithaca, NY 14850
	  	Tompkins	  	New York
				
		  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
		  	 1525 Wilson Boulevard, Suite 1200

Arlington, VA 22209
	  	Arlington	  	Virginia
				
	Consumer Research Services, Inc.	  	 902 8th Avenue West
 Bradenton,
FL
	  	Manatee	  	Florida
				
		  	 12350 Northwest 39th Street
 CS
Technical Center
 Coral Springs, FL
	  	Broward	  	Florida
				
		  	 4801 NW Loop 410
 Corporate
Square Suites 120, 125 & 225
 San Antonio, TX
	  	Bexar	  	Texas
				
	Decisions Made Easy, Inc.	  	 1000 S.W. Park Dr.
 Suites 6, 8
& 10
 Bentonville, AR
	  	Benton	  	Arkansas
				
	H R Industries, Inc.	  	 5055 Wilshire Boulevard
 Los
Angeles, CA 90036
	  	Los Angeles	  	California
				
		  	 910 Seventeenth St.
 The Barr
Bldg., Suite 215
 Washington, D.C.
	  	District of Columbia	  	District of Columbia
				
	Interactive Market Systems, Inc.	  	 6255 Sunset Boulevard, Suite 2000

Hollywood, CA 90028
	  	Los Angeles	  	California

							
	 Company
	  	 Address
	  	 County
	  	 State

		  	 200 West Jackson Boulevard, Suite 2800

Chicago, IL 60606
	  	Cook	  	Illinois
				
		  	 127 East 30th Street Apartment 11-D

New York, NY (Housing)
	  	New York	  	New York
				
		  	 49 West 9000 South
 Sandy, UT
84070
	  	Salt Lake	  	Utah
				
	Nielsen EDI, Inc.	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Nielsen Entertainment, LLC	  	 550 11th Street
 Miami,
FL
	  	Miami-Dade	  	Florida
				
		  	 8100 NW 101st Terrace 4
 Bldgs.
D & F
 Kansas City, MO
	  	Platte	  	Missouri
				
		  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
		  	 1 N. Lexington Ave.
 Gateway
Bldg., 14th Fl.,
 White Plains, NY 10601
	  	Westchester	  	New York
				
	Nielsen Media Research, Inc.	  	 1001 Madison Street, Suite 240

Benicia, CA
	  	Solano	  	California
				
		  	 12425 Lewis Street, Suite 203

Garden Grove, CA
	  	Orange	  	California
				
		  	 6255 Sunset Boulevard, 20th Floor

Hollywood, CA 90028
	  	Los Angeles	  	California
				
		  	 2 Embarcadero Center, Suite 1070

San Francisco, CA 94111
	  	San Francisco	  	California
				
		  	 7475 Dakin Street, Suite 300

Denver, CO
	  	Adams	  	Colorado
				
		  	 8 West Main Street, Suite 3-11

Niantic, CT
	  	New London	  	Connecticut
				
		  	 Shelton Pointe
 2 Trap Falls
Road
 Shelton, CT
	  	Fairfield	  	Connecticut
				
		  	 1317 F St., NW, Suite 300

Washington, D.C. 20004
	  	District of Columbia	  	District of Columbia
				
		  	 Portsmouth Business Ctr.
 1659
Virginia St.
 Dunedin, FL
	  	Pinellas	  	Florida
				
		  	 501 Brooker Creek Boulevard

Oldsmar, FL 34677
	  	Pinellas	  	Florida

							
	 Company
	  	 Address
	  	 County
	  	 State

		  	 700 Brooker Creed Boulevard, Suite 1700

Oldsmar, FL
	  	Pinellas	  	Florida
				
		  	 Crystal Beach Plaza, 2870 Alternate 19

Palm Harbor, FL
	  	Pinellas	  	Florida
				
		  	 Broward Lakes Business Pk.

1083 Shotgun Rd.
 Sunrise, FL
	  	Broward	  	Florida
				
		  	 14220 Carlson Circle
 Tampa, FL

	  	Hillsborough	  	Florida
				
		  	 Nielsen Media Research Center

1080 Knights Trail
 Venice, FL
	  	Sarasota	  	Florida
				
		  	 1145 Sanctuary Parkway, Suite 450

Alpharetta, GA 30004
	  	Fulton	  	Georgia
				
		  	 75 Wade Green Business Center

Bldg. 2300, Suite 2320, 1275 Shiloh Road NW

Kenneshaw, GA
	  	Cobb	  	Georgia
				
		  	 3426 N. Old Arlington Heights, Rd.

Arlington Heights, IL
	  	Cook	  	Illinois
				
		  	 200 West Jackson Boulevard, Suite 2800

Chicago, IL 60606
	  	Cook	  	Illinois
				
		  	 150 N. Martingale Road

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
		  	 South Park Business Park
 39
South Park Blvd.
 Greenwood, IN
	  	Johnson	  	Indiana
				
		  	 Lincoln Trail Plaza Shopp.
 555
W. Lincoln Trail Blvd.
 Radcliff, KY
	  	Hardin	  	Kentucky
				
		  	 704 Rogers Street, Suite B-2nd Floor,

Lowell, MA
	  	Middlesex	  	Massachusetts
				
		  	 1395 Piccard Drive, 2nd Floor

Rockville, MD
	  	Montgomery	  	Maryland
				
		  	 27600 Northwestern Highway, Suite 120

Southfield, MI
	  	Oakland	  	Michigan
				
		  	 289 East Fifth Street, 1st Floor

St. Paul, MN
	  		  	Minnesota

							
	 Company
	  	 Address
	  	 County
	  	 State

		  	 4037 S. Cloverleaf Drive, Cloverleaf Bldg.

St. Peters, MO
	  	Saint Charles	  	Missouri
				
		  	 700 Kinderkamack Road, Suite 104

Oradell, NJ
	  	Bergen	  	New Jersey
				
		  	 Mack-Cali Center II - 2nd Floor

650 From Road
 Paramus, NJ 07652
	  	Bergen	  	New Jersey
				
		  	 200 E. Woodlawn Rd., Bldg. One, Suite 200

Charlotte, NC
	  	Mecklenburg	  	North Carolina
				
		  	 4015 Executive Park Drive, Suite 100

Cincinnati, OH
	  	Hamilton	  	Ohio
				
		  	 228 Byers Road, Suite 104

Miamisburg, OH (Storage)
	  	Montgomery	  	Ohio
				
		  	 6700 SW 105th Street

Beaverton, OR
	  	Washington	  	Oregon
				
		  	 Noblestown Plz, Ste 310
 2121
Noblestown Rd.
 Pittsburgh, PA
	  	Allegheny	  	Pennsylvania
				
		  	 920 Germantown Pike, Suite 310

Plymouth Meeting, PA
	  	Montgomery	  	Pennsylvania
				
		  	 Jackson Oaks West Office Condos

Bldg B-Lower Level
 10415 Hickory Path Way,
Suites 102 & 103
 Knoxville, TN
	  	Knox	  	Tennessee
				
		  	 Point Place Office Building, Suite 203

443 Donelson Pike
 Nashville, TN
	  	Davidson	  	Tennessee
				
		  	 Bank One Center
 1717 Main
Street, Suite 3300
 Dallas, TX 75201
	  	Dallas	  	Texas
				
		  	 Brookhollow Two, Suites 610 & 611 9800 Northwest Freeway

Houston, TX
	  	Harris	  	Texas
				
		  	 555 Southlake Boulevard

Richmond, VA (Storage)
	  	Chesterfield	  	Virginia
				
		  	 820 Live Oak Drive
 Virginia
Beach, VA (Storage)
	  	Virginia Beach City	  	Virginia

							
	 Company
	  	 Address
	  	 County
	  	 State

	PERQ/HCI, LLC	  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Spectra Marketing Systems, Inc.	  	 2702 SE Otis Corley Drive, Suite 8

Bentonville, AR 72712
	  	Benton	  	Arkansas
				
		  	 45 Danbury Road
 Wilton, CT
06897
	  	Fairfield	  	Connecticut
				
		  	 1210 Paragon Drive, #2B

O’Fallon, IL
	  	Saint Clair	  	Illinois
				
		  	 650 From Road Mack-Cali Center II - 2nd Floor

Paramus, NJ 07652
	  	Bergen	  	New Jersey
				
		  	 150 N. Queen Street, 7th Floor

Lancaster, PA 17603
	  	Lancaster	  	Pennsylvania
				
	SRDS, Inc.	  	 6255 Sunset Boulevard, Suite 2000

Hollywood, CA 90028
	  	Los Angeles	  	California
				
		  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	Trade Dimensions International, Inc.	  	 15280 NW Central Drive
 Suite
202-9
 Portland, OR (Storage)
	  	Washington	  	Oregon
				
	VNU/SRDS Management Co., Inc.	  	 7000 Higgins Road
 Des Plaines,
IL 60018
	  	Cook	  	Illinois
				
	VNU Business Media, Inc.	  	 5055 Wilshire Boulevard
 Los
Angeles, CA 90036
	  	Los Angeles	  	California
				
		  	 2950 31st, Suite 100
 Santa
Monica, CA 90036
 (Moving on 9/1/06 to:

1835 W. Olympic Blvd., Suite 550
 Los Angels, CA)

	  	Los Angeles	  	California
				
		  	 910 Seventeenth St.
 The Barr
Bldg., Suite 215
 Washington, D.C.
	  	District of Columbia	  	District of Columbia
				
		  	 3301 Ponce de Leon Blvd., Suite 300

Coral Gables, FL 33134
	  	Miami-Dade	  	Florida
				
		  	 12350 NW 39 Street
 Coral
Springs, FL 33065
	  	Broward	  	Florida
				
		  	 1145 Sanctuary Parkway, Suite 355

Alpharetta, GA 30004
	  	Fulton	  	Georgia
				
		  	 200 West Jackson Boulevard, Suite 2800

Chicago, IL 60606
	  	Cook	  	Illinois

							
	 Company
	  	 Address
	  	 County
	  	 State

		  	 100 Boylston, Suite 210

Boston, MA 02116
	  	Suffolk	  	Massachusetts
				
		  	 50 S. Ninth Street

Minneapolis, MN 55402
	  	Hennepin	  	Minnesota
				
		  	 Excel Corporate Park II
 575
Prospect Street
 Lakewood, NJ 08701
	  	Ocean	  	New Jersey
				
		  	 49 Music Square West

Nashville, TN 37203
	  	Davidson	  	Tennessee
				
		  	 1717 Main Street, Suite 3300

Dallas, TX 75201
	  	Dallas	  	Texas
				
		  	 5850 San Felipe, Suite 500

Houston, TX
	  	Harris	  	Texas
				
	VNU eMedia, Inc.	  	 5055 Wilshire Boulevard
 Los
Angeles, CA 90036
	  	Los Angeles	  	California
				
		  	 100 Boylston, Suite 210

Boston, MA 02116
	  	Suffolk	  	Massachusetts
				
		  	 49 Music Square West

Nashville, TN 37203
	  	Davidson	  	Tennessee
				
	VNU Expositions, Inc.	  	 2950 31st, Suite 100
 Santa
Monica, CA 90036
 (9/1/06 Moving to:

11835 W. Olympic Blvd., Suite 550
 Los Angels,
CA)
	  	Los Angeles	  	California
				
		  	 31910 Del Obispo, Ste. 200
 San
Juan Capistrano, CA 92675
	  	Orange	  	California
				
		  	 1145 Sanctuary Parkway, Suite 355

Alpharetta, GA 30004
	  	Fulton	  	Georgia
				
		  	 200 West Jackson Boulevard, Suite 2800

Chicago, IL 60606
	  	Cook	  	Illinois
				
		  	 50 S. Ninth Street

Minneapolis, MN 55402
	  	Hennepin	  	Minnesota
				
		  	 770 Broadway
 New York, NY
10003
	  	New York	  	New York
				
	VNU Marketing Information, Inc.	  	 202 Coffey Street
 Brooklyn, NY
(Storage)
	  	Kings	  	New York
				
	VNU Media Measurement & Information, Inc.	  	 Shelton Pointe
 2 Trap Falls
Road
 Shelton, CT
	  	Fairfield	  	Connecticut
				
		  	 501 Brooker Creek Boulevard

Oldsmar, FL 34677
	  	Pinellas	  	Florida

							
	 Company
	  	 Address
	  	 County
	  	 State

		  	 501 Brooker Creek Boulevard

Oldsmar, FL 34677
	  	Pinellas	  	Florida
				
	 VNU, Inc.
	  	 5055 Wilshire Boulevard
 Los
Angeles, CA 90036
	  	Los Angeles	  	California
				
		  	 6255 Sunset Boulevard, Suite 2000

Hollywood, CA 90028
	  	Los Angeles	  	California
				
		  	 31910 Del Obispo, Ste. 200
 San
Juan Capistrano, CA 92675
	  	Orange	  	California
				
		  	 2950 31st, Suite 100
 Santa
Monica, CA 90036
 (9/1/06 Moving to:

11835 W. Olympic Blvd., Suite 550
 Los Angels,
CA)
	  	Los Angeles	  	California
				
		  	 55 Greens Farm Road
 Westport,
CT 06880
	  	Fairfield	  	Connecticut
				
		  	 45 Danbury Road
 Wilton, CT
06897
	  	Fairfield	  	Connecticut
				
		  	 501 Brooker Creek Boulevard

Oldsmar, FL 34677
	  	Pinellas	  	Florida
				
		  	 Cattleridge Financial Center

6000 Cattleridge Drive, Suite 202
 Sarasota, FL

	  	Sarasota	  	Florida
				
		  	 1145 Sanctuary Parkway, Suite 355

Alpharetta, GA 30004
	  	Fulton	  	Georgia
				
		  	 200 West Jackson Boulevard, Suite 2800

Chicago, IL 60606
	  	Cook	  	Illinois
				
		  	 150 N. Martingale Road

Schaumburg, IL 60173
	  	Cook	  	Illinois
				
		  	 600 South Highway
 169
Interchange Tower, Suite 400
 St. Louis Park, MN 55426
	  	Hennepin	  	Minnesota
				
		  	 10202 & 10206 F Street

Omaha, NE 68127
	  	Douglas	  	Nebraska
				
		  	 Woodland Falls Corporate Park

220 Lake Drive East, Suite 100
 Cherry Hill, NJ
08002
	  	Camden	  	New Jersey
				
		  	 Excel Corporate Park II
 575
Prospect Street
 Lakewood, NJ 08701
	  	Ocean	  	New Jersey
				
		  	 Mack-Cali Center II - 2nd Floor

650 From Road
 Paramus, NJ 07652
	  	Bergen	  	New Jersey

							
	 Company
	  	 Address
	  	 County
	  	 State

		  	 6800 Jericho Turnpike, Suite 100E

Syosset, NY 11791
	  	Nassau	  	New York
				
		  	 881 Marcon Boulevard

Allentown, PA 18109
	  	Lehigh	  	Pennsylvania
				
		  	 1717 Main Street, Suite 3300

Dallas, TX 75201
	  	Dallas	  	Texas
				
		  	 401 East Corporate Drive, Suite 200

Lewisville, TX 75057
	  	Denton	  	Texas
				
		  	 14685 Avion Parkway, Suite 400

Chantilly, VA 20151
	  	Fairfax	  	Virginia
				
		  	 30 South Main Street
 Fond du
Lac, WI 54935
	  	Fond du Lac	  	Wisconsin
				
		  	 2650 South Ashland Avenue

Green Bay, WI 54304
	  	Brown	  	Wisconsin

 Schedule 2(d) 

Additional Locations of Equipment and Inventory 

None. 

 Schedule 3 

Prior Locations Maintained by Companies 
  

							
	 Company
	  	 Address
	  	 County
	  	 State

	Nielsen Media Research, Inc.	  	103 South Carroll Street	  	Frederick	  	Maryland

 Schedule 4 

Transactions Other than in the 

Ordinary Course of Business 

None. 

 Schedule 5 

File Search Reports 

See attached. 

 Citi—VNU 

(35890.166) 

Index of Lien Search Results 

 

					
	Scope of search: indicate the Thru-date and the following codes:
		 	A =	  	UCC Filings (may include fixture filings)
		 	B =	  	Federal Tax Liens
		 	C =	  	State Tax Liens
		 	D =	  	Judgments
		 	F =	  	Fixture Filings

  

	
	 Names Searched:

	 A.C. Nielsen (Argentina) S.A.

	 A.C. Nielsen Company

	 AC Nielsen (US), Inc.

	 AC Nielsen HCI, LLC

	 ACN Holdings Inc.

	 ACNielsen

	 AcNielsen Corporation

	 ACNielsen EdI II, Inc.

	 ACNielsen Eratings.Com

	 ACNielsen International Research (United States) Limited

	 Advertising Center, Incorporated

	 Airplay Monitor Venture Associates

	 Art Holding, L.L.C.

	 Art Holdings, L.L.C.

	 Athenian Leasing Corporation

	 Audio Audit

	 B.L. International, Inc.

	 BBI Marketing Services, Inc.

	 BBI Marketing Services, Inc.

	 BBI Operations, L.L.C.

	 BBIO, Inc.

	 BDS (Canada), LLC

	 Billboard Cafes, Inc.

	 Broadcast Data Systems, LLC

	 Cláritas Inc.

	 Consumer Research Services, Inc.

	 CZT/ACN Trademarks, L.L.C.

	 Decisions Made Easy, Inc.

	 Efficient Market Services, Inc.

	 EMIS(Canada), LLC

	 Foremost Exhibits, Inc.

	
	 Global Media USA, LLC

	 GQ Denver Property, LLC

	 H.R. Industries, Inc.

	 HCIA Holding, LLC

	 Interactive Data Corporation

	 Interactive Market Systems, Inc.

	 Interactive Network, Inc.

	 Market Simulations, Inc.

	 MFI Holdings, Inc.

	 Neslein Holding, L.L.C.

	 NetRatings, Inc.

	 Nielsen EDI, Inc.

	 Nielsen Entertainment, LLC

	 Nielsen Holdings (INC/LLC)

	 Nielsen Leasing Corporation

	 Nielsen Media Research, Inc.

	 Nielsen National Research Group, Inc.

	 NMR Investing I, Inc.

	 NMR Licensing Associates L.P.

	 Nonstop Solutions, Incorporated

	 Panel International S.A.

	 PERQ/HCI Corp

	 POC, Inc.

	 Scarborough Research

	 Showeast, LLC

	 Spectra Marketing Systems, Inc.

	 Sports Trend Info, LLC

	 Sportsonesource, LLC

	 SRDS, Inc.

	 Strategic Mapping, Inc.

	 The National Research Group, Inc.

	 Trade Dimensions International, Inc.

	 VNU Business Media, Inc.

	 VNU Emedia, Inc.

	 VNU Expositions, Inc.

	 VNU Marketing Information, Inc.

	 VNU Media Measurement & Information, Inc.

	 VNU USA Property Management, Inc.

	 VNU, Inc.

	 VNU/SRDS Management Co., Inc.

 

 78 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 A.C. Nielsen

(Argentina) S.A.
	  	Delaware SOS	  	A,B thru
 03/27/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC. Nielsen

(Argentina) S.A.
	  	Illinois SOS	  	A,B thru
 04/13/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen

(Argentina) S.A.
	  	Illinois, Cook
County	  	A,B,C,D,F thru
04/10/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen

(Argentina) S.A.
	  	Illinois, Cook
County Circuit Court	  	D thru
04/17/2006	  	 CLEAR
	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Arkansas SOS	  	A,B thru
04/03/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Arkansas, Benton
County	  	A,B,C,D,F thru
03/30/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	California SOS	  	A,B,C,D thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	California, Alameda
County	  	A,B,C,D,F thru
03/31/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	California, Alameda
County Superior
Court	  	D thru
03/31/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Connecticut SOS	  	A,B,C,D thru
03/31/2006	  	no active
filings	  		  		  		  	.	  		  	
										
	 A.C. Nielsen Company
	  	Connecticut
Superior Court	  	D thru
03/16/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Connecticut, Wilton
Town	  	A,B,C,F thru
04/06/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Illinois SOS	  	A,B thru
03/31/2006	  	UCC
See below	  		  		  		  		  		  	
										
	 AC Nielsen
	  	Illinois SOS	  		  	UCC-1	  	Leasetec Systems
Credit	  	Leased equipment	  	08/07/2000	  	4251362	  		  	

  

 79 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 AC Nielsen
	  	Illinois SOS	  		  	UCC
Continuation	  	Leasetec Systems
Credit	  	Leased
equipment	  	08/07/2000	  	4251362	  	02/25/2005	  	8750996
										
	 A.C. Nielsen Company
	  	Illinois SOS	  		  	UCC-l	  	Meridian Leasing
Corporation	  	Leased
equipment	  	05/08/2001	  	4381250	  		  	
										
	 A.C. Nielsen Company
	  	Illinois, Cook
County	  	A,B,C,D,F
thru
03/27/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Illinois, Cook
County Circuit Court	  	D thru
04/05/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Massachusetts SOS	  	A thru
04/04/2006
C thru
03/31/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Massachusetts U.S.
District Court
Boston	  	B thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Massachusetts,
Boston City	  	A,C thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Massachusetts,
Suffolk County
Registry of Deeds	  	A,B,C,D,F
thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Massachusetts,
Suffolk County
Superior Court	  	D thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Minnesota SOS	  	A,B,C thru
03/31/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Minnesota,
Hennepin County	  	B,C,F thru
03/20/2006
D thru
04/03/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Nebraska SOS	  	A,B,C thru
04/05/2006	  	CLEAR	  		  		  		  		  		  	

  

 80 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 A.C. Nielsen Company
	  	Nebraska, Douglas
County	  	A,B,C,F
thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Nebraska, Douglas
County Court	  	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Nebraska, Douglas
County District
Court	  	D thru
04/07/2006	  	CLEAR	  	.	  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	New Jersey Dept. of
Treasury
Commercial
Recording	  	A thru
03/20/2006	  	UCC
See below	  		  		  		  		  		  	
										
	 AC. Nielsen Company
	  	New Jersey Dept. of
Treasury
Commercial
Recording	  		  	UCC-l	  	IBM Credit
Corporation	  	Leased equipment	  	06/29/2001	  	2052068	  		  	
										
	 A.C. Nielsen Company
	  	New Jersey
Superior Court	  	C,D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	.
										
	 A.C. Nielsen Company
	  	New Jersey, Bergen
County	  	A,B,C,D,F
thru
02/28/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	New Jersey,
Camden County	  	A,B,C,D,F
thru
02/06/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	New York SOS	  	A,B,C thru
04/03/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	New York, Nassau
County	  	A,F thru
03/24/2006
B,C,D thru
03/10/2006	  	CLEAR	  		  		  		  		  		  	
										
	 A.C. Nielsen Company
	  	New York, Nassau
 County Supreme
Court
	  	D thru
03/10/2006	  	CLEAR	  		  		  		  		  		  	.
										
	 A.C. Nielsen Company
	  	Ohio SOS	  	A thru
03/16/2006	  	CLEAR	  		  		  		  		  		  	

  

 81 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	 	Secured
Party	 	Collateral	  	Original
File Date	  	Original File
Number	  	Amdt.
File Date	  	Amdt.
File Number
	 A.C. Nielsen Company
	  	Ohio, Hamilton
County	  	A,B,C,D,F thru
03/20/2006	  	CLEAR	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Oregon SOS	  	A,B,C thru
03/30/2006	  	CLEAR	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Oregon, Washington
County	  	A,B,C,D,F thru
03/28/2006	  	CLEAR	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Pennsylvania SOC	  	A thru
03/24/2006	  	UCC
See below	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Pennsylvania SOC	  		  	UCC-l	 	Mellon US Leasing	 	Leased equipment	  	04/19/2001	  	33841206	  		  	
										
	 A.C. Nielsen Company
	  	Pennsylvania SOC	  		  	UCC-1	 	Mellon US Leasing	 	Leased equipment	  	04/19/2001	  	33841248	  		  	
										
	 A.C. Nielsen Company
	  	Pennsylvania SOC	  		  	UCC-l	 	Mellon US Leasing	 	Leased equipment	  	04/19/2001	  	33841263	  		  	
										
	 A.C. Nielsen Company
	  	Pennsylvania,
 Allegheny County
	  	A,B,C,D,F thru
03/30/2006	  	CLEAR	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Texas SOS	  	A,B thru
04/02/2006	  	UCC
 See below
	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Texas SOS	  		  	UCC-1
(no copy
attached)	 	Meridian Leasing
Corporation Acct.
#ML 361	 	Leased equipment	  	03/28/2001	  	01-00059062	  		  	
										
	 A.C. Nielsen Company
	  	Texas, Denton
County	  	A,B,C,D,F thru
04/03/2006	  	CLEAR	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Texas, Denton
County Court	  	D thru
04/03/2006	  	CLEAR	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Texas, Denton
County District
Court	  	D thru
04/03/2006	  	CLEAR	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Wisconsin SOS	  	A,B thru
04/04/2006	  	UCC
 See below
	 		 		  		  		  		  	
										
	 A.C. Nielsen Company
	  	Wisconsin SOS	  		  	UCC-l	 	Meridian Leasing
Corporation	 	Leased equipment	  	06/12/2001	  	02072909	  		  	

  

 82 

																			
	 Debtor
	 	 Jurisdiction
	 	Scope of
Search	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original File
Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 AC Nielsen
	 	Wisconsin SOS	 		 	UCC-1	 	FABCO Equipment
Inc	 	Specific equipment	 	10/19/2005	 	050015159122	 		 	
										
	 A.C. Nielsen Company
	 	Wisconsin, Brown County	 	A,B,C,D,F thru
03/22/2005	 	CLEAR	 		 		 		 		 		 	
										
	 A.C. Nielsen Company
	 	Wisconsin,
Brown County Circuit Court	 	D thru
03/22/2005	 	CLEAR	 		 		 		 		 		 	
										
	 A.C. Nielsen Company
	 	Wisconsin, Dane County	 	A,B,C,D,F thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 A.C. Nielsen Company
	 	Wisconsin, Dane County Circuit Court	 	D thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 A.C. Nielsen Company
	 	Wisconsin, Fond Du Lac County	 	A,B,C,D,F thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 A.C. Nielsen Company
	 	Wisconsin, Fond Du Lac County Circuit Court	 	D thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 AC Nielsen (US), Inc.
	 	Arkansas SOS	 	A,B thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 AC Nielsen (US), Inc.
	 	Arkansas, Benton County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 AC Nielsen (US), Inc.
	 	California SOS	 	A,B,D thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 AC Nielsen (US), Inc.
	 	California,
Alameda County	 	A,B,C,D,F thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 AC Nielsen (US), Inc.
	 	Connecticut SOS	 	A,B,C,D,F thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 AC Nielsen (US), Inc.
	 	Connecticut, Fairfield town	 	A,B,C,D thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 AC Nielsen (US), Inc.
	 	Connecticut, Wilton Town	 	A,B,C,D thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 AC Nielsen (US), Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	UCC
See below	 		 		 		 		 		 	

  

 83 

																			
	 Debtor
	  	 Jurisdiction
	  	 Scope of
Search
	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 AC Nielsen (US), Inc.
	  	Delaware SOS	  		  	UCC-1	  	Forsythe/McArthur
Associates, Inc.	  	Leased equipment	  	07/22/2003	  	31869059	  		  	
										
	 AC Nielsen (US), Inc.
	  	Georgia Cooperative Authority	  	A thru 07/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Georgia, Fulton County	  	A,F thru 07/14/2006 B,C,D,F thru 05/05/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Illinois SOS	  	A,B thru 04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Illinois, Cook County	  	A,B,C,D,F thru 04/10/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Illinois, Cook County Circuit Court	  	D thru 04/17/2006	  	CLEAR	  		  		  	.	  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Kentucky SOS	  	A thru 07/17/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Kentucky, Kenton County	  	A,B,C,D thru 07/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Massachusetts SOS	  	A thru 07/19/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Massachusetts, Boston Town	  	B thru 07/20/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	 Massachusetts,
 Suffolk County

	  	A,B,C,D thru 07/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Minnesota SOS	  	A,B,C thru 07/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Minnesota, Hennepin County	  	A,B,C,D thru 06/30/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Nebraska SOS	  	A,B,C thru 07/18/2006	  	CLEAR	  		  		  		  		  		  	

  

 84 

																			
	 Debtor
	  	Jurisdiction	  	 Scope of

Search
	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 AC Nielsen (US), Inc.
	  	Nebraska, Douglas
 County
	  	 A,B,C,D thru

07/18/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	New Jersey SOS	  	 A thru 07/11/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	New Jersey Superior
Court	  	 B,D thru 07/10/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	New Jersey, Bergen
County	  	 A,B,C,D thru 07/10/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	New Jersey, 
Camden
County	  	 A,B,C,D thru 06/12/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	New Jersey, Essex
County	  	 A,B,C,D thru 07/18/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	New Jersey, 
Passaic
County	  	 A,B,C,D thru 06/15/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	New York SOS	  	 A,B thru 07/14/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	New York, Nassau
County	  	 A,B,C,D,F thru 07/03/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	New York, New
York County	  	 A,B,C,D,F thru 07/07/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Ohio SOS	  	 A thru 06/29/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Ohio, Hamilton
County	  	 A,B,C,D,F thru 07/18/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Oregon SOS	  	 A,B,C thru 07/11/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Oregon, Washington
County	  	 A,B,C thru 07/14/2006
	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Pennsylvania SOS	  	 A thru 07/13/2006
	  	CLEAR	  		  		  		  		  		  	

  

 85 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 AC Nielsen (US), Inc.
	  	Pennsylvania,
Allegheny County	  	A,B,C,D thru
07/10/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Pennsylvania,
Lehigh County	  	A,B,C,D thru
07/10/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Texas SOS	  	A thru
07/17/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Texas, Denton
County	  	A,B thru
07/17/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Wisconsin SOS	  	A thru
07/17/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Wisconsin, Brown
County	  	A,B,C,D,F thru
07/11/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Wisconsin, Dane
County	  	A,B,C,D,F thru
06/16/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen (US), Inc.
	  	Wisconsin, Fond du
Lac County	  	A,B,C,D,F thru
07/12/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen HCI, LLC
	  	Delaware SOS	  	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen HCI, LLC
	  	New Jersey Dept. of
Treasury
Commercial
Recording	  	A thru
03/20/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen HCI, LLC
	  	New Jersey Superior
Court	  	C,D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 AC Nielsen HCI, LLC
	  	New Jersey, Mercer
County	  	A,B,C,D,F thru
03/29/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACN Holdings Inc.
	  	Delaware SOS	  	A,B thru
03/27/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACN Holdings Inc.
	  	New York SOS	  	A,B,C thru
04/14/2006	  	CLEAR	  		  		  		  		  		  	

  

 86 

																			
	 Debtor
	  	Jurisdiction	 	Scope of
Search	  	Type of
filing found	  	Secured
Party	 	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 ACN Holdings Inc.
	  	New York, New
 York County
	 	A,B,C,D,F thru
 04/07/2006
	  	CLEAR	  		 		  		  		  		  	
										
	 ACN Holdings Inc.
	  	New York, New
 York County

Supreme Court
	 	D thru
 04/07/2006
	  	CLEAR	  		 		  		  		  		  	
										
	 ACNielsen
	  	Delaware SOS	 	A,B thru
 03/23/2006
	  	UCC
 See below
	  		 		  		  		  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	 		  	UCC-l	  	Meridian Leasing
 Corporation
	 	Leased equipment	  	07/31/2001	  	10837422	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	 		  	UCC
 Assignment
	  	Fleet Business
 Credit, LLC

(assignee)
	 	Leased equipment	  	07/31/2001	  	10837422	  	09/27/2001	  	11236624
										
	 A. C. Nielsen

Company
	  	Delaware SOS	 		  	UCC-l	  	Meridian Leasing
 Corporation
	 	Leased equipment	  	07/31/2001	  	10837729	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	 		  	UCC-l
 being filed in

lieu of an
 assignment of

WI-SOS
 #02072909
	  	Fleet Business
 Credit, LLC
	 	Leased equipment	  	09/04/2001	  	11086151	  		  	
										
	 AC Nielsen

Corporation
	  	Delaware SOS	 		  	UCC-1	  	Fleet Capital
 Corporation
	 	Aircraft equipment	  	09/12/2001	  	11147748	  		  	
										
	 ACNielsen

Corporation
	  	Delaware SOS	 		  	UCC-l	  	Forsythe/McArthur
 Associates, Inc.
	 	Leased equipment	  	09/24/2001	  	11216485	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	 		  	UCC-1	  	Meridian Leasing
 Corporation
	 	Leased equipment	  	09/27/2001	  	11246649	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	 		  	UCC
 Assignment
	  	Fleet Business
 Credit, LLC

(assignee)
	 	Leased equipment	  	09/27/2001	  	11246649	  	01/02/2002	  	20259691
										
	 A. C. Nielsen

Company
	  	Delaware SOS	 		  	UCC-1	  	Meridian Leasing
 Corporation
	 	Leased equipment	  	10/25/2001	  	11500003	  		  	

  

 87 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	  	Secured
Party	 	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC
Assignment	  	Fleet Business
Credit, LLC (assignee)
	 	Leased equipment	  	10/25/2001	  	11500003	  	01/02/2002	  	20259683
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC-l	  	Meridian Leasing
Corporation	 	Leased equipment	  	01/02/2002	  	20265839	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC
Assignment	  	Fleet Business
Credit, LLC (assignee)
	 	Leased equipment	  	01/02/2002	  	20265839	  	03/05/2002	  	20760581
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC
Amendment  

Restates
collateral
	  	Fleet Business
Credit, LLC	 	Leased equipment	  	01/02/2002	  	20265839	  	07/15/2002	  	21927619
										
	 Nielsen Marketing Research
	  	Delaware SOS	  		  	In-Lieu UCC-l

brings in
WI-SOS
#01873572
filed
08/18/1999
	  	The Peltz Group,
Inc.	 	Specific equipment	  	01/03/2002	  	20271217	  		  	
										
	 A. C. Nielsen

Company

(this is amended name)
	  	Delaware SOS	  		  	UCC
Amendment Amends debtor
name
	  	The Peltz Group,
Inc.	 	Specific equipment	  	01/03/2002	  	20271217	  	06/05/2002	  	21386121
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC-l	  	StorageTek
Financial Services
Corporation	 	Leased equipment	  	07/12/2002	  	21929581	  		  	
										
	 ACNielsen Company
	  	Delaware SOS	  		  	UCC-1	  	Hewlett-Packard
Company	 	Leased equipment	  	05/16/2002	  	21427396	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC-1	  	Meridian Leasing
Corporation	 	Leased equipment	  	07/01/2002	  	21861206	  		  	
										
	 ACNielsen

Corporation
	  	Delaware SOS	  		  	UCC-l	  	Forsythe/McArthur
Associates, Inc.	 	Leased equipment	  	08/13/2002	  	22034191	  		  	

  

 88 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 ACNielsen

Corporation
	  	Delaware SOS	  		  	UCC-l	  	IBM Credit
Corporation	  	Leased equipment	  	08/13/2002	  	22079568	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC-l	  	Meridian Leasing
Corporation	  	Leased equipment	  	09/30/2002	  	22526014	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC-1	  	Meridian Leasing
Corporation	  	Leased equipment	  	09/30/2002	  	22526220	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC-1	  	Meridian Leasing
Corporation	  	Leased equipment	  	02/19/2003	  	30645757	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC-l	  	Meridian Leasing
Corporation	  	Leased equipment	  	11/10/2003	  	33013755	  		  	
										
	 A. C. Nielsen

Company
	  	Delaware SOS	  		  	UCC-1	  	Meridian Leasing
Corporation	  	Leased equipment	  	03/18/2002	  	20882740	  		  	
										
	 ACNielsen

Corporation
	  	Connecticut SOS	  	A,B,C,D thru
07/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

Corporation
	  	Connecticut,
Fairfield town	  	A,B,C,D,F thru
07/18/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

Corporation
	  	Connecticut,
Westport Town	  	A,B,C,D,F thru
07/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

Corporation
	  	Kentucky SOS	  	A thru
07/16/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

Corporation
	  	Kentucky, 
Kenton
County	  	A,B,C,D,F thru
07/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

Corporation
	  	Illinois SOS	  	A,B thru
07/17/2006	  	UCC
 See below
	  		  		  		  		  		  	
										
	 ACNielsen
	  	Illinois SOS	  		  	UCC-1	  	Leasetec Systems
Credit	  	Leased equipment	  	08/07/2000	  	4251362	  		  	
										
	 ACNielsen
	  	Illinois SOS	  		  	UCC3
Continuation	  	Leasetec Systems
Credit	  	Leased equipment	  	08/07/2000	  	4251362	  	02/24/2005	  	8750996
										
	 ACNielsen

Corporation
	  	Illinois, Cook
County	  	A,B,C,D,F thru
07/10/2006	  	CLEAR	  		  		  		  		  		  	

  

 89 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 AcNielsen Corporation
	  	New York SOS	  	A,B,C thru
04/28/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

Corporation
	  	New York, New
York County	  	A,B,C,D,F thru
07/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen EdI II, Inc.
	  	California SOS	  	A,B,C,D thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen EdI II, Inc.
	  	California, Los
Angeles County	  	A,B,C,D,F thru
04/06/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen EdI II, Inc.
	  	California,
Los
Angeles County
Superior Court	  	D thru
04/03/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

Eratings.Com
	  	Delaware SOS	  	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

eratings.Com
	  	New York SOS	  	A,B,C thru
04/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

eratings.Com
	  	New York, New
York County	  	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

eratings.Com
	  	New York, New
York County
Supreme Court	  	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

International Research

(United States) Limited
	  	California SOS	  	A,B,D thru
07/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

International Research

(United States) Limited
	  	California, Alameda
County	  	A,B,C,D,F thru
07/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

International Research

(United States) Limited
	  	Illinois SOS	  	A,B thru
07/18/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen

International Research

(United States) Limited
	  	Illinois, Cook
County	  	A,B,C,D,F thru
07/13/2006	  	CLEAR	  		  		  		  		  		  	

  

 90 

																			
	 Debtor
	  	Jurisdiction	 	Scope of
Search	  	Type of
filing 
found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 ACNielscn International Research (United States) Limited
	  	New York SOS	 	A,B,C thru
04/03/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen International Research (United States) Limited
	  	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 ACNielsen International Research (United States) Limited
	  	New York, New
York County
Supreme Court	 	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Advertising Center, Incorporated
	  	California SOS	 	A,B,C,D thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Advertising Center, Incorporated
	  	New York SOS	 	A,B,C thru
04/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Advertising Center, Incorporated
	  	New York, New
 York County
	 	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Advertising Center, Incorporated
	  	New York, New
York County
Supreme Court	 	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Airplay Monitor Venture Associates
	  	California SOS	 	A,B,D thru
07/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Airplay Monitor Venture Associates
	  	California, Los
Angeles County	 	A,B,C,D,F thru
07/09/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Airplay Monitor Venture Associates
	  	New York SOS	 	A,B,C thru
04/03/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Airplay Monitor Venture Associates
	  	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Airplay Monitor Venture Associates
	  	New York, New
York County
Supreme Court	 	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Airplay Monitor Venture Associates
	  	Tennessee SOS	 	A thru
07/15/2006	  	CLEAR	  		  		  		  		  		  	

  

 91 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	 	Amdt.
File Date	  	Amdt.
File Number
	 Airplay Monitor

Venture Associates
	  	Tennessee, Davidson
County	  	A,B,C,D,F thru
07/18/2006	  	CLEAR	  		  		  		  		 		  	
										
	 Art Holding, L.L.C.
	  	Delaware SOS	  	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		 		  	
										
	 Art Holdings, L.L.C.
	  	Delaware SOS	  	A,B thru
07/10/2006	  	CLEAR	  		  		  		  		 		  	
										
	 Art Holdings, L.L.C.
	  	Illinois SOS	  	A,B thru
04/13/2006	  	UCC
See below	  		  		  		  		 		  	
										
	 Art Holdings
	  	Illinois SOS	  		  	UCC-1	  	Northern Fine Art,
Inc.	  	All consigned goods	  	11/08/2005	  	10348293	 		  	
										
	 Art Holdings, L.L.C.
	  	Illinois, Cook
County	  	A,B,C,D,F thru
04/10/2006	  	CLEAR	  		  		  		  		 		  	
										
	 Art Holdings, L.L.C.
	  	Illinois, Cook
County Circuit Court	  	D thru
04/17/2006	  	CLEAR	  		  		  		  		 		  	
										
	 Athenian Leasing

Corporation
	  	Delaware SOS	  	A,B thru
03/31/2006	  	CLEAR	  		  		  		  		 		  	
										
	 Athenian Leasing

Corporation
	  	Delaware, New
Castle County	  	A,B,C,D,F thru
04/10/2006	  	CLEAR	  		  		  		  		 		  	
										
	 Audicom Corporation
	  	New York SOS	  	A,B,C thru
04/03/2006	  	State tax lien
See below	  		  		  		  		 		  	
										
	 Audicom Corporation
	  	New York SOS	  		  	State tax lien	  	New York State
Department of State
State Tax Warrant
Notice System	  	$30,889.13	  	07/11/1988	  	Warrant ID #:
E-003191433-
W001-2	 		  	
										
	 Audicom Corporation
	  	New York SOS	  		  	State tax lien	  	New York State
Department of State
State Tax Warrant
Notice System	  	$1,581.29	  	07/11/1988	  	Warrant ID #:
 E-003191433-

W002-6
	 		  	
										
	 Audio Audit
	  	Delaware SOS	  	A,B thru
 03/31/2006
	  	CLEAR	  		  		  		  		 		  	

  

 92 

																			
	 Debtor
	  	Jurisdiction	 	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 Audio Audit
	  	New Jersey Dept. of
Treasury
Commercial
Recording	 	A thru
03/29/2006	  	UCC
See below	  		  		  		  		  		  	
										
	 AudioAudit, Inc.
	  	New Jersey Dept. of
Treasury
Commercial
Recording	 		  	UCC-1	  	Lease Operations	  	Leased equipment	  	09/01/2002	  	21214271	  		  	
										
	 Audio Audit
	  	New Jersey Superior
 Court
	 	C,D thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Audio Audit
	  	New Jersey, Bergen
County	 	A,B,C,D,F thru
03/15/2006	  	CLEAR	  		  		  		  		  		  	
										
	 B.L. International, Inc.
	  	Nevada SOS	 	A,B thru
03/30/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Connecticut SOS	 	A,B,C,D thru
03/31/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Connecticut
Superior Court	 	D thru
03/16/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Connecticut,
Fairfield Town Clerk	 	A,B,C,D,F thru
07/18/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Connecticut,
Westport Town	 	A,B,C,F thru
04/06/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Delaware SOS	 	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Illinois SOS	 	A,B thru
07/17/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Illinois, Cook
County	 	A,B,C,D,F thru
07/10/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Kentucky SOS	 	A thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Kentucky, Kenton
County (Covington)	 	A,B,C,D,F thru
04/06/2006	  	CLEAR	  		  		  		  		  		  	

  

 93 

																			
	 Debtor
	  	Jurisdiction	 	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 BBI Marketing

Services, Inc.
	  	Kentucky, Kenton
 County
(Independence)
	 	A,B,C,D,F thru
04/06/2006	  	CLEAR	  		  	.	  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Kentucky, Kenton
County Circuit Court	 	D thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	Kentucky, Kenton
County District
Court	 	D thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	New Jersey Dept. of
Treasury
Commercial
Recording	 	A thru
03/20/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	New Jersey Superior
Court	 	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Marketing

Services, Inc.
	  	New Jersey, Morris
County	 	A,B,C,D,F thru
03/29/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Operations, L.L.C.
	  	Kentucky SOS	 	A thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Operations, L.L.C.
	  	Kentucky, Kenton
County (1st District)	 	A,B,C,D,F thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Operations, L.L.C.
	  	Kentucky, Kenton
County (2nd District)	 	A,B,C,D,F thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Operations, L.L.C.
	  	Kentucky, Kenton
County Circuit Court	 	D thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBI Operations, L.L.C.
	  	Kentucky, Kenton
County District
Court	 	D thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBIO, Inc.
	  	Kentucky SOS	 	A thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBIO, Inc.
	  	Kentucky, Kenton
County (1st District)	 	A,B,C,D,F thru
04/13/2006	  	State tax lien
See below	  		  		  		  		  		  	

  

 94 

																			
	 Debtor
	  	Jurisdiction	 	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 BBIO Inc.
	  	Kentucky, Kenton
County (1st District)	 		  	State tax lien	  	Commonwealth of
 Kentucky
	  	not indicated	  	12/06/2005	  	20051206133600
1	  		  	
										
	 BBIO, Inc.
	  	Kentucky, Kenton
 County (2nd District)
	 	A,B,C,D,F thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBIO, Inc.
	  	Kentucky, Kenton
County Circuit Court	 	D thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BBIO, Inc.
	  	Kentucky, Kenton
County District
Court	 	D thru
04/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BDS (Canada), LLC
	  	Delaware SOS	 	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BDS (Canada), LLC
	  	Florida Secured
Transaction Registry	 	A thru
07/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BDS (Canada), LLC
	  	Florida SOS	 	B thru
07/06/2006
D thru
07/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BDS (Canada), LLC
	  	Florida, Miami-Dade
 County
	 	A,B,C,D,F thru
07/05/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BDS (Canada), LLC
	  	Missouri SOS	 	A thru
07/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BDS (Canada), LLC
	  	Missouri, Platte
County	 	A,B,C,D,F thru
07/13/2006	  	CLEAR	  		  		  		  		  		  	.
										
	 BDS (Canada), LLC
	  	New York SOS	 	A,B,C thru
04/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BDS (Canada), LLC
	  	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 BDS (Canada), LLC
	  	New York, New
York County
Supreme Court	 	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	

  

 95 

																			
	 Debtor
	  	Jurisdiction	  	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 Billboard Cafes, Inc.
	  	Delaware SOS	  	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Billboard Cafes, Inc.
	  	New York SOS	  	A,B,C thru
04/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Billboard Cafes, Inc.
	  	New York, New
York County	  	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Billboard Cafes, Inc.
	  	New York, New
York County
Supreme Court	  	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Broadcast Data

Systems, LLC
	  	Delaware SOS	  	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Broadcast Data

Systems, LLC
	  	New York SOS	  	A,B,C thru
04/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Broadcast Data

Systems, LLC
	  	New York, New
York County	  	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  	.	  	
										
	 Broadcast Data

Systems, LLC
	  	New York, New
York County
Supreme Court	  	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas, Inc.
	  	California SOS	  	A,B,C,D thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas Inc.
	  	California, Los
Angeles County	  	A,B,C,D,F thru
07/09/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas, Inc.
	  	California, San
Diego County	  	A,B,C,D,F thru
03/29/2006	  	CLEAR	  		  		  		  		  		  	
										
	
Claritas,
Inc.
	  	California, San
Diego County
Superior Court	  	D thru
03/29/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas Inc.
	  	Connecticut SOS	  	A,B,C,D,F thru
07/13/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas Inc.
	  	Connecticut,
Fairfield town	  	A,B,C,D thru
07/18/2006	  	CLEAR	  		  		  		  		  		  	

  

 96 

																			
	 Debtor
	  	Jurisdiction	 	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 Claritas Inc.
	  	Connecticut, Wilton
Town	 	A,B,C,D thru
07/18/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas Inc.
	  	Delaware SOS	 	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas Inc.
	  	Florida Secured
Transaction Registry	 	A thru
07/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas Inc.
	  	Florida SOS	 	B thru
07/06/2006	  	CLEAR	  		  		  		  		  		  	
		  		 	D thru
07/14/2006	  		  		  		  		  		  		  	
										
	 Claritas Inc.
	  	Florida, Browar1
County	 	A,B,C,D,F thru
06/30/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas, Inc.
	  	Georgia Central
Index	 	A thru
03/31/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas, Inc.
	  	Georgia, Gwinnett
County	 	B,C,D,F thru
03/16/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas, Inc.
	  	Georgia, Gwinnett
County Superior
Court	 	D thru
03/29/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas Inc.
	  	Illinois SOS	 	A,B thru
07/17/2006	  	CLEAR	  		  	.	  		  		  		  	
										
	 Claritas Inc.
	  	Illinois, Cook
County	 	A,B,C,D,F thru
07/10/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas, Inc.
	  	New York SOS	 	A,B,C thru
04/03/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas Inc.
	  	New York, New
York County	 	A,B,C,D,F thru
07/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas, Inc.
	  	New York,
Tompkins County	 	A,B,C,D,F thru
03/30/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Claritas, Inc.
	  	Virginia SCC	 	A,B thru
03/29/2006	  	No active
filings	  		  		  		  		  		  	

  

 97 

																			
	 Debtor
	  	Jurisdiction	 	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 Claritas, Inc.
	  	Virginia, Arlington
County	 	A,B,C,D,F thru
03/20/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	Delaware SOS	 	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	Florida SOS	 	A thru
04/03/2006	  	CLEAR	  		  		  		  		  		  	
		  		 	B thru
03/21/2006	  		  		  		  		  		  		  	
		  		 	D thru
03/29/2006	  		  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	Florida, Broward
County	 	A,B,C,D,F thru
03/29/06,
Verified Thru:
2/23/06	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	Florida, Manatee
County	 	A,B,C,D,F thru
03/29/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	Florida, Sarasota
County	 	A,B,C,D,F thru
03/29/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	New York SOS	 	A,B,C thru
04/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	New York, New
York County
Supreme Court	 	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	Texas SOS	 	A,B thru
04/02/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	Texas, Bexar County	 	A,B,C,D,F thru
03/31/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Consumer Research

Services, Inc.
	  	Texas, Bexar County
Court	 	D thru
03/30/2006	  	CLEAR	  		  		  		  		  		  	

  

 98 

																			
	 Debtor
	  	Jurisdiction	 	Scope of
Search	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Consumer Research

Services, Inc.
	  	Texas, BexarCounty
District Court	 	D thru
 03/30/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 CZT/ACN

Trademarks, LLC.
	  	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 CZT/ACN

Trademarks, LLC.
	  	Illinois SOS	 	A,B thru
04/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 CZT/ACN

Trademarks, LLC.
	  	Illinois, Cook
County	 	A,B,C,D,F thru
04/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 CZT/ACN

Trademarks, LLC.
	  	Illinois, Cook
County Circuit Court	 	D thru
04/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Decisions Made Easy,

Inc.
	  	Arkansas SOS	 	A,B thru
04/13/2006	 	UCC-l
 See below
	 		 		 		 		 		 	
										
	 Decisions Made Easy

Inc.
	  	Arkansas SOS	 		 	UCC-1	 	US Bancorp	 	Specific equipment	 	08/22/2005	 	61276157015	 	.	 	
										
	 Decisions Made Easy,

Inc.
	  	Arkansas, Benton
County	 	A,B,D,D,F thru
07/12/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Decisions Made Easy,

Inc.
	  	Illinois SOS	 	A,B thru
04/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Decisions Made Easy,

Inc.
	  	illinois, Cook
County	 	A,B,C,D,F thru
04/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Decisions Made Easy,

Inc.
	  	Illinois, Cook
 County Circuit Court
	 	D thru
 04/17/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Efficient Market

Services, Inc.
	  	Delaware SOS	 	A,B thru
03/23/2006	 	UCC
 See below
	 		 		 		 		 		 	
										
	 Efficient Market

Services, Inc.
	  	Delaware SOS	 		 	UCC-l	 	Silicon Valley Bank	 	All assets	 	11/02/2001	 	11381966	 		 	
										
	 Percipient, Inc.

(this is amended name)
	  	Delaware SOS	 		 	UCC Amendent	 	Silicon Valley Bank	 	All assets	 	11/02/2001	 	11381966	 	03/13/2003	 	30625700

  

 99 

																			
	 Debtor
	  	Jurisdiction	 	Scope of
Search	  	Type of
filing found	  	Secured
Party	  	Collateral	  	Original
File Date	  	Original
File Number	  	Amdt.
File Date	  	Amdt.
File Number
	 Efficient Market

Services, Inc.
	  	Delaware SOS	 		  	UCC-1	  	Bankers/Softech
Divisions of EAB
Leasing Corp.	  	Leased equipment	  	12/27/2002	  	30139322	  		  	
										
	 EMIS (Canada), LLC
	  	Delaware SOS	 	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 EMIS (Canada), LLC
	  	New York SOS	 	A,B,C thru
04/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 EMIS (Canada), LLC
	  	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 EMIS (Canada), LLC
	  	New York, New
York County
Supreme Court	 	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Foremost Exhibits, Inc.
	  	Nevada SOS	 	A,B thru
03/30/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Foremost Exhibits, Inc.
	  	New York SOS	 	A,B,C thru
04/14/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Foremost Exhibits, Inc.
	  	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Foremost Exhibits, Inc.
	  	New York, New
York County
Supreme Court	 	D thru
04/07/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Global Media USA,

LLC
	  	California SOS	 	A,B,C,D thru
04/04/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Global Media USA,

LLC
	  	California, San
Francisco County	 	A,B,C,D,F thru
03/24/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Global Media USA,

LLC
	  	California, San
Francisco County
Superior Court	 	D thru
03/24/2006	  	CLEAR	  		  		  		  		  		  	
										
	 Global Media USA,

LLC
	  	Delaware SOS	 	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	
										
	 GQ Denver Property,

LLC
	  	Delaware SOS	 	A,B thru
03/23/2006	  	CLEAR	  		  		  		  		  		  	

  

 100 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 H.R. Industries, Inc.
	 	California SOS	 	A,B,C,D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 H.R. Industries, Inc.
	 	California, Los Angeles County	 	A,B,C,D,F thru
07/09/2006	 	CLEAR	 		 		 		 		 		 	
										
	 H.R. Industries, Inc.
	 	District of Columbia	 	A,B,C,D thru
05/30/2006	 	 Tax lien
  

See below
	 		 		 		 		 		 	
										
	 H.R. Industries, Inc.
	 	District of Columbia	 		 	Tax lien	 	Office of Tax and Revenue Collection Division	 	$3,922.54	 	07/07/2003	 	2003091992	 		 	
										
	 H.R. Industries, Inc.
	 	New York SOS	 	A,B,C thru
04/14/2006	 	 UCC
 See below
	 		 		 		 		 		 	
										
	 Northeast Plumbing

Specialties Division of

H & R Industries Inc.
	 	New York SOS	 		 	UCC-l	 	 Marine Midland

Bank
	 	All equipment, inventory etc.	 	03/01/1999	 	040408	 		 	
										
	 Northeast Plumbing

Specialties Division of

H & R Industries Inc.
	 	New York SOS	 		 	UCC
Continuation	 	 Marine Midland

Bank
	 	All equipment, inventory etc.	 	03/01/1999	 	040408	 	10/24/2003	 	200310245453700
										
	 H & R Industries Inc.

DBA Northeast

Plumbing Specialties
	 	New York SOS	 		 	UCC-l	 	HSBC Bank USA	 	All equipment, inventory etc.	 	06/12/2000	 	114905	 		 	
										
	 H & R Industries Inc.

DBA Northeast

Plumbing Specialties
	 	New York SOS	 		 	UCC
Continuation	 	HSBC Bank USA	 	All equipment, inventory etc.	 	06/12/2000	 	114905	 	02/23/2005	 	200502235152884
										
	 H & R Industries Inc.
	 	New York SOS	 		 	UCC-l	 	HSBC Bank USA	 	All personal property	 	04/05/2004	 	200404055264734	 		 	
										
	 H.R. Industries, Inc.
	 	New York, New York
County	 	A,B,C,D,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 H.R. Industries, Inc.
	 	New York, New York
County Supreme Court	 	D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	

  

 101 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 HCIA Holding, LLC
	 	Delaware SOS	 	A,B thru
03/23/2006	 	UCC See below	 		 		 		 		 		 	
										
	 HCIA Holding, LLC
	 	Delaware SOS	 		 	UCC-l	 	Wells Fargo Foothill,
Inc., as Agent	 	All assets	 	03/04/2005	 	50706839	 		 	
										
	 Interactive Data

Corporation
	 	Delaware SOS	 	A,B thru
03/23/2006	 	UCC See below	 		 		 		 		 		 	
										
	 Interactive Data

Corporation
	 	Delaware SOS	 		 	UCC-l	 	Norstan Financial
Services	 	Leased equipment	 	12/10/2002	 	23241340	 		 	
										
	 Interactive Data

Corporation
	 	Delaware SOS	 		 	UCC-l	 	Ameritech Credit
Corporation	 	Leased equipment	 	01/10/2005	 	50099680	 		 	
										
	 Interactive Market

Systems, Inc.
	 	California SOS	 	A,B,D thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Interactive Market

Systems, Inc.
	 	California, Los Angeles County	 	A,B,C,D,F thru
07/09/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Interactive Market

Systems, Inc.
	 	Illinois SOS	 	A,B thru
07/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Interactive Market

Systems, Inc.
	 	Illinois, Cook
County	 	A,B,C,D,F thru
07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Interactive Market

Systems, Inc.
	 	New York SOS	 	A,B,C thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Interactive Market

Systems, Inc.
	 	New York, New York County	 	A,B,C,D,F thru
03/25/2006	 	State Tax Lien See below	 		 		 		 		 		 	
										
	 Interactive Market

Systems
	 	New York, New York County	 		 	State Tax Lien	 	NYC Dept. of
Finance	 	$5,424.68	 	04/05/2006	 	000863810-05	 		 	
										
	 Interactive Market

Systems, Inc.
	 	New York, New York County Supreme Court	 	D thru
03/25/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Interactive Market

Systems, Inc.
	 	Utah SOS	 	A thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	-

  

 102 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

										
	 Interactive Market

Systems, Inc.
	 	Utah, Salt Lake
County	 	A,B,C,D,F thru 03/24/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Interactive Network,

Inc.
	 	California SOS	 	A,B,C,D thru 04/06/2006	 	Judgment See below	 		 		 		 		 		 	
										
	 Two Way TV (US),

Inc., a Delaware

Corporation, as

successor-in-interest to

Interactive Network,

Inc., a California

Corporation and

Interactive Network,

Inc.
	 	California SOS	 		 	Notice of Judgment Lien entered in the Superior Court of the State of California for the County of San Mateo	 	Morrison & Foerster LLP, a Limited Liability Partnership	 	$2,266,781.60	 	01/23/2006	 	06-7056497670	 		 	
										
	 Two Way TV (US),

Inc.
	 	California SOS	 		 	Notice of Judgment Lien entered in the Los Angeles County Superior Court Central District	 	Esher Limited	 	$331,781.21	 	07/28/2004	 	0421560030	 		 	
										
	 Market Simulations,

Inc.
	 	Delaware SOS	 	A,B thru 03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 MFI Holdings, Inc.
	 	Delaware SOS	 	A,B thru 03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 MFI Holdings, Inc.
	 	New York SOS	 	A,B,C thru 04/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 MFI Holdings, Inc.
	 	New York, New York County	 	A,B,C,D,F thru 04/07/2006	 	CLEAR	 		 		 		 		 	.	 	
										
	 MFI Holdings, Inc.
	 	New York, New York County Supreme Court	 	D thru 04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Neslein Holding,

L.L.C.
	 	Delaware SOS	 	A,B thru 03/31/2006	 	CLEAR	 		 		 		 		 		 	

  

 103 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Neslein Holding,

LLC.
	 	New York SOS	 	A,B,C thru
04/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Neslein Holding,

LLC.
	 	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Neslein Holding,

L.LC.
	 	New York, New
York County
Supreme Court	 	D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Net Ratings, Inc.
	 	California SOS	 	A,B,C,D thru
04/06/2006	 	UCC
See below	 		 		 		 		 		 	
										
	 Net Ratings, Inc.
	 	California SOS	 		 	UCC-l	 	Network Appliance,
Inc. and Captive
Finance Corporation	 	Specific equipment	 	10/02/2006	 	0227660445	 		 	
										
	 Netratings, Inc.
	 	California, Santa
Clara County	 	A,B,C,D,F thru
03/27/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Netratings, Inc.
	 	California, Santa
Clara County
Superior Court	 	D thru
03/27/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Net Ratings, Inc.
	 	Delaware SOS	 	A,B thru
04/13/2006	 	UCC
See below	 		 		 		 		 		 	
										
	 Net Ratings, Inc.
	 	Delaware SOS	 		 	UCC-l	 	Network Appliance,
Inc.	 	Leased equipment	 	12/11/2003	 	33345728	 		 	
										
	 Net Ratings, Inc.
	 	Delaware SOS	 		 	UCC-l	 	Network Appliance,
Inc.	 	Leased equipment	 	01/13/2005	 	50197583	 		 	
										
	 Netratings, Inc.
	 	New York SOS	 	A,B,C thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Netratings, Inc.
	 	New York, New
York County	 	A,B,C,D,F thru
03/25/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Netratings, Inc.
	 	New York, New
York County
Supreme Court	 	D thru
03/25/2006	 	 Judgment

 See below

	 		 		 		 		 		 	

  

 104 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Netratings Inc.
	 	New York, New
York County
Supreme Court	 		 	Judgment	 	Painwebber Inc.	 	$3,323,393.45	 	07/06/2001	 	605036-l999	 		 	
										
	 NetRatings, Inc.
	 	Washington SOS	 	A,B thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	.
										
	 NetRatings, Inc.
	 	Washington, King
County	 	A,B,C,D,F thru
06/292006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen [Co./LLC]
	 	Tennessee SOS	 	A thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen EDI, Inc.
	 	California SOS	 	A,B,C,D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen EDI, Inc.
	 	California, Los
Angeles County	 	A,B,C,D,F thru
04/06/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen EDI, Inc.
	 	California, Los
Angeles County
Superior Court	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen EDI, Inc.
	 	New York SOS	 	A,B thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen EDI, Inc.
	 	New York, New
York County	 	 A,B, F thru
07/07/2006
  

C,D thru
07/07/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen EDI, Inc.
	 	Tennessee SOS	 	A thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Entertainment,

LLC
	 	California SOS	 	A,B,C,D thru
04/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Entertainment,

LLC
	 	California, Los
Angeles County	 	A,B,C,D,F thru
04/06/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Entertainment,

LLC
	 	California, Los
Angeles County
Superior Court	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	

  

 105 

																				
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Nielsen Entertainment, LLC
	 	Delaware SOS	 	A,B thru 03/23/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Entertainment, LLC
	 	Florida Secured Transaction Registry	 	A thru 07/14/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Entertainment, LLC
	 	Florida SOS	 	 B thru 07/06/2006
  

D thru 07/14/2006
	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Entertainment, LLC
	 	Florida, Miami-Dade County	 	A,B,C,D,F thru 07/05/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Entertainment, LLC
	 	Missouri SOS	 	A thru 07/17/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Entertainment, LLC
	 	Missouri, Platte County	 	A,B,C,D,F thru 07/13/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Entertainment, LLC
	 	New York SOS	 	A,B,C thru 04/03/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Entertainment, LLC
	 	New York, New York County	 	A,B,C,D,F thru 03/25/2006	 	CLEAR	 	•	 	 		 		 		 		 	
										
	 Nielsen Entertainment, LLC
	 	New York, New York County Supreme Court	 	D thru 03/25/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Entertainment, LLC
	 	New York, Westchester County	 	A,B,C,D,F thru 07/04/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Finance Co.
	 	Delaware SOS	 	A,B thru 07/10/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Finance LLC
	 	Delaware SOS	 	A,B thru 07/10/2006	 	CLEAR	 			 		 		 		 		 	
										
	 Nielsen Finance [Co./LLC]
	 	New York SOS	 	A,B thru 07/14/2006	 	CLEAR	 			 		 		 		 		 	

  

 106 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Nielsen Finance [Co,/LLC]
	 	New York, New York County	 	 A,B, F thru 07/07/2006
  

C,D thru 07/07/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Holding, L.LC.
	 	Delaware SOS	 	A,B thru 07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Holding, L.LC.
	 	New York SOS	 	A,B thru 07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Holding, LLC.
	 	New York, New York County	 	 A,B, F thru 07/07/2006
  

C,D thru 07/07/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Holdings, Inc.
	 	Delaware SOS	 	A,B thru 07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Holdings, Inc.
	 	Illinois SOS	 	A,B thru 04/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Holdings, Inc.
	 	Illinois, Cook County	 	A,B,C,D,F thru 04/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Holdings, Inc.
	 	Illinois, Cook County Circuit Court	 	D thru 04/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Holdings, LLC
	 	Illinois SOS	 	A,B thru 04/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Holdings (INC/LLC)
	 	Delaware SOS	 	A,B thru 03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Leasing Corporation
	 	Delaware SOS	 	A,B thru 03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Leasing Corporation
	 	Illinois SOS	 	A,B thru 04/13/2006	 	CLEAR	 		 	.	 		 		 		 	
										
	 Nielsen Leasing Corporation
	 	Illinois, Cook County	 	A,B,C,D,F thru 04/10/2006	 	CLEAR	 		 		 		 		 		 	

  

 107 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 NielsenLeasing

Corporation
	 	Illinois, Cook
County Circuit Court	 	D thru
04/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	California SOS	 	A,B,C,D thru
04/06/2006	 	UCC
See below	 		 		 		 		 		 	
										
	 Nielsen Media

Research Inc.
	 	California SOS	 		 	UCC-l	 	Nextiraone	 	Specific equipment	 	07/27/2004	 	0421160497	 		 	
										
	 Nielsen Media

Research, Inc.
	 	California, Los
Angeles County	 	A,B,C,D,F thru
07/09/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	California, Orange
County	 	A,B,C,D,F thru
03/21/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	California, Orange
County Superior
Court	 	D thru
03/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	California, San
Francisco County	 	A,B,C,D,F thru
03/24/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	California, San
Francisco
County Superior
Court	 	D thru
03/24/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	California, Solano
County	 	A,B,C,D,F thru
03/27/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	California, Solano
County Superior
Court	 	 D thru

04/03/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Colorado SOS	 	A,B thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Colorado, Adams
County	 	A,B,C,D,F thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Colorado, Adams
County Court	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	

  

 108 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 Nielsen Media

Research, Inc.
	 	Colorado, Adams
County District
Court	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Connecticut SOS	 	A,B,C,D thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Connecticut
Superior Court	 	D thru
03/16/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Connecticut,
Fairfield Town Clerk	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Connecticut, New
London Town Clerk	 	A,B,C,D,F thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Connecticut, Niantic
Town	 	A,B,C,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Connecticut, Shelton
Town	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	UCC
See below	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	StorageTek
Financial Services
Corporation	 	Leased equipment	 	07/19/2001	 	10736079	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	StorageTek
Financial Services Corporation	 	Leased equipment	 	05/03/2002	 	21110372	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	IBM Credit
Corporation	 	Leased equipment	 	05/10/2002	 	21377435	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	IBM Credit
Corporation	 	Leased equipment	 	07/24/2002	 	21981079	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	IBM Credit
Corporation	 	Leased equipment	 	07/25/2002	 	21994882	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	IBM Credit
Corporation	 	Leased equipment	 	07/26/2002	 	21997919	 		 	

  

 109 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-l	 	MT (2002) Statutory
Trust, c/o
Wilmington Trust
Company, as Trustee	 	All property	 	12/20/2002	 	23190604	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-l	 	MT (2002) Statutory
Trust, c/o
Wilmington Trust
Company, as Trustee	 	All property	 	12/30/2002	 	30132624	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-l	 	StorageTek
Financial Services
Corporation	 	Leased equipment	 	04/03/2003	 	30870462	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	IBM Credit LLC	 	Leased equipment	 	07/02/2003	 	31928913	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	StorageTek
Financial Services
Corporation	 	Leased equipment	 	08/25/2003	 	32203241	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	IBM Credit LLC	 	Leased equipment	 	10/06/2003	 	32718669	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-l	 	Oldsmar (2003)
Statutory Trust, c/o
Wilmington Trust
Company, as Trustee	 	All property	 	01/02/2004	 	40300873	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-l	 	MT (2003) Statutory
Trust, c/o
Wilmington Trust
Company, as Trustee	 	All property	 	01/12/2004	 	40301012	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	IBM Credit LLC	 	Leased equipment	 	07/01/2004	 	41835992	 		 	
										
	 Nielsen Media

Research Inc.
	 	Delaware SOS	 		 	UCC-l	 	Nextiraone LLC	 	Specific equipment	 	07/22/2004	 	42080390	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	IBM Credit LLC	 	Leased equipment	 	01/03/2005	 	50335894	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-1	 	IBM Credit LLC	 	Leased equipment	 	07/01/2005	 	52044072	 		 	

  

 110 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-l	 	IBM Credit LLC	 	Leased equipment	 	09/14/2005	 	52840537	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Delaware SOS	 		 	UCC-l	 	Relational, LLC	 	Leased equipment	 	02/02/2006	 	60400259	 		 	
										
	 Nielsen Media

Research, Inc.
	 	District of Columbia
Recorder of Deeds	 	A,B,C,F thru
02/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	District of Columbia
Superior Court	 	D thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Florida SOS	 	 A thru
04/03/2006
  

B thru
03/21/2006
  

D thru
03/29/2006
	 	UCC
See below	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Florida SOS	 		 	UCC-l	 	Storage Tek
Financial Services
Corporation	 	Leased equipment	 	07/19/2001	 	200100157357-1	 		 	.
										
	 Nielsen Media

Research, Inc.
	 	Florida SOS	 		 	UCC-l	 	Media Leasing
Corporation	 	Leased equipment	 	08/04/2003	 	200304622034	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Florida SOS	 		 	UCC-1	 	Noble Systems
Corporation	 	Specific equipment	 	03/13/2006	 	20060209298X	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Florida, Broward
County	 	A,B,C,D,F thru
03/29/06,
Verified Thru:
2/23/06	 	Judgment
See below	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.

(one of the

defendants)
	 	Florida, Broward
County	 		 	Judgment	 	Towngate at
Pembroke Pines
Master Association,
Inc.	 	$2,779.02	 	04/24/2002	 	01-13077-COWE80	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Florida,
Hillsborough County	 	A,B,C,D,F thru
03/27/2006	 	Judgment
See below	 		 		 		 		 		 	

  

 111 

																			
	 Debtor
	 	 Jurisdiction
	 	Scope of
Search	 	 Type of
filing found
	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
										
	 Nielsen Media

Research (as

garnishee)
	 	Florida, Hillsborough County	 		 	Judgment	 	The Independent
Savings Plan
Company	 	$4,973.14	 	11/27/2001	 	2000-17215-SC	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Florida, Pinellas
County	 	A,B,C,D,F thru
03/29/2006	 	Judgment See below	 		 		 		 		 		 	
										
	 Nielsen Media

Research (as

garnishee)
	 	Florida, Pinellas
County	 		 	Judgment	 	Monogram Credit
Card Bank of
Georgia	 	$4,004.06	 	07/23/2001	 	00-977-SC-NPC	 		 	
										
	 Nielsen Media

Research, Inc.

(as garnishee)
	 	Florida, Pinellas
County	 		 	Judgment	 	Capital One Bank	 	$7,367.37	 	01/27/2005	 	03-7878-CO	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Florida, Sarasota
County	 	A,B,C,D,F thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Georgia Central
Index	 	A thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Georgia, Cobb
County	 	B,C,D,F thru
03/22/2005	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Georgia, Cobb
County Superior
Court	 	D thru
02/02/2006	 	CLEAR	 		 	.	 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Georgia, Fulton
County	 	A,F thru
07/14/2006  

B,C,D thru
05/05/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Illinois SOS	 	A,B thru
03/31/2006	 	CLEAR	 		 	.	 	.	 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Illinois, Cook
County	 	A,B,C,D,F thru
03/27/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Illinois, Cook
County Circuit Court	 	D thru
04/05/2006	 	Judgment
See below	 		 		 		 		 		 	

  

 112 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Nielsen Media Rese...
	 	Illinois, Cook
County Circuit Court	 		 	Judgment	 	Wellness Medical	 	$2,300.00	 	07/27/2005	 	2005-M1-l50760	 		 	
										
	 Nielsen Media...
	 	Illinois, Cook
County Circuit Court	 		 	Judgment	 	Aronson Furniture	 	$638.74	 	12/10/2004	 	2004-Ml-183578	 		 	
										
	 Nielsen Media Rese...
	 	Illinois, Cook
County Circuit Court	 		 	Judgment	 	Johnny Jamison	 	$2,000.00	 	08/10/2004	 	2004-MI-150760	 		 	
										
	 Nielsen Media

Research, Inc.
	 	Indiana SOS	 	A thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Indiana, Johnson
County	 	A,B,C,D,F thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Kentucky SOS	 	A thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Kentucky, Hardin
County	 	A,B,C,D,F thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Kentucky, Hardin
County Circuit Court	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Kentucky, Hardin
County District Court	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Maryland SOS	 	A thru
03/15/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Maryland, Frederick
County	 	A,B,C,D,F thru
02/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Maryland, Frederick
County District Court	 	 A thru
02/02/2006
  

F thru
03/17/2006
  

B,C,D thru
02/28/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Maryland,
Montgomery County	 	A,B,C,D,F thru
06/30/2006	 	CLEAR	 		 		 		 		 		 	

  

 113 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Nielsen Media

Research, Inc.
	 	Massachusetts SOS	 	 A thru
04/04/2006
  

C thru
03/31/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Massachusetts U.S.
District Court
Boston	 	B thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Massachusetts,
Lowell Town	 	A,C thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Massachusetts,
Middlesex County
Registry of Deeds	 	A,B,C,D,F thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Massachusetts,
Middlesex County
Superior Court	 	D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Michigan SOS	 	A,B,C thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Michigan, Oakland
County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Michigan, Oakland
County Circuit Court	 	D thru
03/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Michigan, Oakland
County District
Court	 	D thru
03/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Minnesota SOS	 	A,B,C thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	

  

 114 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 Nielsen Media

Research, Inc.
	 	Minnesota, Ramsey
County	 	 B,C thru
02/01/2006
  

D thru
04/05/2006
  

F (Torrens
record) thru
11/17/2005
  

F (Abstract
record) thru
02/01/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Missouri 505	 	A thru
04/02/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Missouri, St. Charles
County	 	A,B,C,D,F thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	New Jersey Dept. of
Treasury
Commercial
Recording	 	A thru
03/20/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	New Jersey Superior
Court	 	C,D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	New Jersey, Bergen
County	 	A,B,C,D,F thru
02/28/2006	 	CLEAR	 		 	.	 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	New York SOS	 	A,B,C thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	New York, New
York County	 	A,B,C,D,F thru
03/25/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	New York, New
York County
Supreme Court	 	D thru
03/25/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	North Carolina SOS	 	A,B thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	

  

 115 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Nielsen Media

Research, Inc.
	 	North Carolina,
Mecklenburg County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Ohio SOS	 	A thru
03/16/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Ohio, Hamilton
County	 	A,B,C,D,F thru
03/20/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Ohio, Montgomery
County	 	A,B,C,D,F thru
03/22/2005	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Oregon SOS	 	A,B,C thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Oregon, Washington
County	 	A,B,C,D,F thru
03/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Pennsylvania SOS	 	A thru
03/24/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Pennsylvania,
Allegheny County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Pennsylvania,
Montgomery County	 	A,B,C,D,F thru
01/15/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Tennessee SOS	 	A thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Tennessee, Davidson
County	 	A,B,C,D,F thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Tennessee, Davidson
County Chancery
Court	 	D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Tennessee, Davidson
County Circuit Court	 	D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Tennessee, Davidson
County General
Sessions	 	D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	

  

 116 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Nielsen Media

Research, Inc.
	 	Tennessee, Knox
County	 	A,B,C,D,F thru
07/19/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas SOS	 	A,B thru
04/02/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas, Dallas
County	 	A,B,C,D,F thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas, Fort Bend
County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas, Fort Bend
County Court	 	D thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas, Fort Bend
County District
Court	 	D thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas, Harris
County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas, Harris
County Court	 	D thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas, Harris
County District
Court	 	D thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	.
										
	 Nielsen Media

Research, Inc.
	 	Texas, Tarrant
County	 	A,B,C,D,F thru
03/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas, Tarrant
County Court	 	D thru
03/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Texas, Tarrant
County District
Court	 	D thru
03/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Virginia SCC	 	A,B thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen Media

Research, Inc.
	 	Virginia,
Chesterfield County	 	A,B,C,D,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	

  

 117 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Nielsen Media

Research, Inc.
	 	Virginia, Virginia
Beach City	 	A,B,C,D,F thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen National

Research Group, Inc.
	 	California SOS	 	A,B,C,D thru
04/06/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nielsen National

Research Group, Inc.
	 	California, Los
Angeles County	 	A,B,C,D,F thru
04/06/2006	 	CLEAR	 		 		 	.	 		 		 	
										
	 Nielsen National

Research Group, Inc.
	 	California, Los
Angeles County
Superior Court	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 NMR Investing I, Inc.
	 	Delaware SOS	 	A,B thru
03/31/2006	 	CLEAR	 		 		 	.	 		 		 	
										
	 NMR Investing I, Inc.
	 	Delaware, New
Castle County	 	A,B,C,D,F thru
04/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 NMR Licensing

Associates L.P.
	 	Delaware SOS	 	A,B thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 NMR Licensing

Associates LP.
	 	Delaware, New
Castle County	 	A,B,C,D,F thru
04/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Nonstop Solutions,

Incorporated
	 	California SOS	 	A thru
04/06/2006	 	UCC
See below	 		 		 		 		 		 	.
										
	 Non Stop Solutions
	 	California SOS	 		 	UCC-I	 	Comdisco, Inc.	 	Leased equipment	 	11/20/1998	 	9832560370	 		 	
										
	 Non Stop Solutions
	 	California SOS	 		 	UCC
Continuation	 	Comdisco, Inc.	 	Leased equipment	 	11/20/1998	 	9832560370	 	06/24/2003	 	03178C0016
										
	 Nonstop Solutions, Inc.
	 	California SOS	 		 	UCC-I	 	Dell Financial
Services, I.P.	 	Leased equipment	 	08/20/2002	 	0223360077	 		 	
										
	 Nonstop Solutions Inc.
	 	California SOS	 		 	UCC-I	 	Minolta Business
Solutions, Inc. (fka
Minolta Business
Systems, Inc.)	 	Leased equipment	 	10/18/2002	 	0229560172	 		 	
										
	 Nonstop Solutions,

Incorporated
	 	California SOS	 		 	UCC-I	 	IBM Credit
Corporation	 	Leased equipment	 	12/16/2002	 	0235460181	 		 	

  

 118 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Nonstop Solutions,

Incorporated
	 	California SOS	 		 	UCC-1	 	IBM Credit LLC	 	Leased equipment	 	01/23/2003	 	0302760564	 		 	
										
	 Nonstop Solutions

Incorporated
	 	California SOS	 		 	UCC-1	 	US Bancorp	 	Specific equipment	 	04/04/2003	 	0309860543	 		 	
										
	 Nonstop Solutions,

Incorporated
	 	California SOS	 		 	UCC-1	 	BCC Funding Corp. I	 	Leased equipment	 	04/11/2003	 	0310460455	 		 	
										
	 Panel International

S.A.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Panel International

S.A.
	 	Illinois SOS	 	A,B thru
04/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Panel International

S.A.
	 	Illinois, Cook
County	 	A,B,C,D,F thru
04/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Panel International

S.A.
	 	Illinois, Cook
County Circuit Court	 	D thru
04/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 PERQ/HCI Corp.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 PERQ/HCI Corp
	 	New Jersey Dept. of
Treasury
Commercial
Recording	 	A thru
03/20/2006	 	CLEAR	 		 		 		 		 		 	
										
	 PERQ/HCI Corp
	 	New Jersey Superior
Court	 	C,D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 PERQ/HCI Corp
	 	New Jersey, Mercer
County	 	A,B,C,D,F thru
03/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 PERQ/HCI, LLC
	 	New York SOS	 	A,B thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 PERQ/HCI, LLC
	 	New York, New
York County	 	 A,B,F thru
07/07/2006
  

C,D thru
07/14/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 POC, Inc.
	 	New York SOS	 	A,B,C thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	

  

 119 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 POC, Inc.
	 	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 POC, Inc.
	 	New York, New
York County
Supreme Court	 	D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	Florida Secured
Transaction Registry	 	A thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	Florida SOS	 	 B thru
07/06/2006
  

D thru
07/14/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	Florida, Broward
County	 	A,B,C,D,F thru
06/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	Illinois SOS	 	A,B thru
07/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	Illinois, Cook
County	 	A,B,C,D,F thru
07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	New York SOS	 	A,B,C thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	 	State tax lien
See below	 		 		 		 		 		 	
										
	 Scarborough Research

Corp.
	 	New York, New
York County	 		 	State tax lien	 	NYC Dept. of
Finance	 	$532.68	 	12/11/1990	 	000283664-01	 		 	
										
	 Scarborough Research
	 	New York, New
York County
Supreme Court	 	D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	Texas SOS	 	A,B thru
04/02/2006	 	CLEAR	 		 		 		 		 		 	

  

 120 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Scarborough Research
	 	Texas, Dallas
County	 	A,B,C,D,F thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	Texas, Dallas
County Court	 	D thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Scarborough Research
	 	Texas, Dallas
County District
Court	 	D thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Showeast, LLC
	 	New York SOS	 	A,B,C thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Showeast, LLC
	 	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Showeast, LLC
	 	New York, New
York County
Supreme Court	 	D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Arkansas SOS	 	A,B thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Arkansas, Benton
County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Connecticut SOS	 	A,B,C,D,F thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Connecticut,
Fairfield Town	 	A,B,C,D thru
07/18/2006	 	CLEAR	 	. .	 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Connecticut,
Wilton Town	 	A,B,C,D thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	UCC
See below	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Delaware SOS	 		 	UCC-1	 	EMC Corporation	 	Specific equipment	 	06/27/2003	 	31645699	 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Delaware SOS	 		 	UCC-1	 	Fleet Business
Credit, LLC	 	Specific equipment	 	11/19/2004	 	43265370	 		 	

  

 121 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Spectra Marketing

Systems, Inc.
	 	Illinois SOS	 	A,B thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Illinois, Cook
County	 	A,B,C,D,F thru
04/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Illinois, Cook
County Circuit Court	 	D thru
04/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Illinois, Saint Clair
County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Illinois, Saint Clair
County Circuit Court	 	D thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	New Jersey SOS	 	A thru
07/11/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	New Jersey Superior
Court	 	B,D thru
07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	New Jersey, Bergen
County	 	A,B,C,D thru
07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Pennsylvania SOS	 	A thru
03/24/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Spectra Marketing

Systems, Inc.
	 	Pennsylvania,
Lancaster County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Sports Trend Info, LLC
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Sports Trend Info, LLC
	 	Florida SOS	 	 A thru
04/11/2006
  

B thru
04/07/2006
  

D thru
04/05/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Sports Trend Info, LLC
	 	Florida, Palm Beach
County	 	A,B,C,D,F thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	

  

 122 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 Sportsonesource, LLC
	 	Delaware SOS	 	A,B thru
04/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Sportsonesource, LLC
	 	Florida Secured
Transaction Registry	 	A thru
04/21/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Sportsonesource, LLC
	 	Florida SOS	 	B,D thru
04/21/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Sportsonesource, LLC
	 	Florida, Palm Beach
County	 	A,B,C,D,F thru
04/24/2006	 	CLEAR	 		 		 		 		 		 	
										
	 SRDS, Inc.
	 	California SOS	 	A,B,D thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 SRDS, Inc.
	 	California, Los
Angeles County	 	A,B,C,D,F thru
07/09/2006	 	Tax Lien
See below	 		 		 		 		 		 	
										
	 Interactive Market

Systems
	 	California, Los
Angeles County	 		 	Tax Lien	 	Los Angeles County
Tax Collector	 	$148.79	 	07/15/1996	 	96-1127608	 		 	
										
	 Interactive Market

Systems
	 	California, Los
Angeles County	 	.	 	Tax Lien	 	Los Angeles County
Tax Collector	 	$537.84	 	12/20/2004	 	20043284654	 		 	
										
	 SRDS, Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 SRDS, Inc.
	 	Illinois SOS	 	A,B thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 SRDS, Inc.
	 	Illinois, Cook
County	 	A,B,C,D,F thru
03/27/2006	 	CLEAR	 		 		 		 		 		 	
										
	 SRDS, Inc.
	 	Illinois, Cook
County Circuit Court	 	D thru
04/05/2006	 	Judgment
See below	 		 		 		 		 		 	
										
	 SRDS (one of the

defendants)
	 	Illinois, Cook
County Circuit Court	 		 	Judgment	 	Edmund J. Lewis
MD	 	$1,453.37	 	09/09/2004	 	2004-M1-158628	 		 	
										
	 SRDS Incorporated

(one of the defendants)
	 	Illinois, Cook
County Circuit Court	 		 	Judgment	 	University Patholo.	 	$1,314.22	 	11/27/2002	 	2002-M1-174075	 		 	
										
	 SRDS Incorporated

(one of the defendants)
	 	Illinois, Cook
County Circuit Court	 		 	Judgment	 	Arrow Financial	 	$863.87	 	11/26/2002	 	2002-M1-173800	 		 	

  

 123 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 SRDS Incorporated

(one of the defendants)
	 	Illinois, Cook
County Circuit Court	 		 	Judgment	 	NICOM Credit
Union and United
Bell Co.	 	$2,330.82	 	06/14/2001	 	2001-M1-I28388	 		 	
										
	 SRDS Incorporated

(one of the defendants)
	 	Illinois, Cook
County Circuit Court	 		 	Judgment	 	Debt Purchase Inc.	 	$950.00	 	01/18/2000	 	2000-M1-102088	 		 	
										
	 SRDS, Inc.
	 	New York SOS	 	A,B,D thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 SRDS, Inc.
	 	New York, New
York County	 	 A,B,F thru
07/07/2006
  

C,D thru
07/14/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 Strategic Mapping,

Inc.
	 	California SOS	 	A,B,C,D thru
04/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Strategic Mapping,

Inc.
	 	California, San
Diego County	 	A,B,C,D,F thru
04/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Strategic Mapping,

Inc.
	 	California, San
Diego County
Superior Court	 	D thru
04/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 The National Research

Group, Inc.
	 	California SOS	 	A,B,C,D thru
04/26/2006	 	CLEAR	 		 		 		 		 		 	
										
	 The National Research

Group, Inc.
	 	California, Los
Angeles County	 	A,B,C,D,F thru
04/11/2006	 	CLEAR	 		 		 		 		 		 	
										
	 The National Research

Group, Inc.
	 	California, Los
Angeles County
Superior Court	 	A,B,C,D,F thru
04/11/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Trade Dimensions

International, Inc.
	 	Connecticut SOS	 	A,B,C,D thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Trade Dimensions

International, Inc.
	 	Connecticut
Superior Court	 	D thru
03/16/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Trade Dimensions

International, Inc.
	 	Connecticut,
Fairfield town	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	

  

 124 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original

File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 Trade Dimensions

International, Inc.
	 	Connecticut, Wilton
Town	 	A,B,C,F thru
04/06/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Trade Dimensions

International, Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Trade Dimensions

International, Inc.
	 	Oregon SOS	 	A,B,C thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Trade Dimensions

International, Inc.
	 	Oregon, Washington
County	 	A,B,C,D,F thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Valcon Finance LLC
	 	Delaware SOS	 	A,B thru
07/I 0/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Valcon Finance LLC
	 	New York SOS	 	A,B thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 Valcon Finance LLC
	 	New York, New
York County	 	 A,B, F thru
07/07/2006
  

C,D thru
07/07/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	California SOS	 	A,B,C,D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	California, Los
Angeles County	 	A,B,C,D,F thru
07/09/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	California, Orange
County	 	A,B,C,D,F thru
03/21/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	California, Orange
County Superior
Court	 	D thru
03/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	District of Columbia
Recorder of Deeds	 	A,B,C,D,F thru
02/28/2006	 	CLEAR	 		 		 		 		 		 	.
										
	 VNU Business Media,

Inc.
	 	District of Columbia
Superior Court	 	D thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	

  

 125 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 VNU Business Media,

Inc.
	 	Florida Secured
Transaction Registry	 	A thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Florida SOS	 	 B thru
07/06/2006
  

D thru
07/14/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Florida, Broward
County	 	A,B,C,D,F thru
06/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Florida, Miami-Dade
County	 	A,B,C,D,F thru
07/05/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Georgia Cooperative
Authority	 	A thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Georgia, Fulton
County	 	 A,B,F thru
07/14/2006
  

C,D thru
05/05/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Illinois SOS	 	A,B thru
07/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Illinois, Cook
County	 	A,B,C,D,F thru
07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Massachusetts SOS	 	C thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Massachusetts SOS	 	A thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Massachusetts U.S.
District Court
Boston	 	B thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Massachusetts,
Boston City	 	A,C thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Massachusetts,
Suffolk County
Registry of Deeds	 	A,B,C,D,F thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	

  

 126 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 VNU Business Media,

Inc.
	 	Massachusetts,
Suffolk County
Superior Court	 	D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Minnesota SOS	 	A,B,C thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Minnesota,
Hennepin County	 	B,C,F thru
03/20/2006
D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	New Jersey Dept. of
Treasury
Commercial
Recording	 	A thru
03/20/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	New Jersey Superior
Court	 	C,D thru
04/07/2006	 	1 judgment for
similar name
See below	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	New Jersey, Ocean
County	 	A,B,C,D,F thru
03/25/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	New York SOS	 	A,B,C thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	New York, New
York County	 	A,B,C,D,F thru
03/25/2006	 	CLEAR	 		 	.	 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	New York, New
York County
Supreme Court	 	D thru
03/25/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Tennessee SOS	 	A thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Tennessee, Davidson
County	 	A,B,C,D,F thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Tennessee, Davidson
County Chancery
Court	 	D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	

  

 127 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 VNU Business Media,

Inc.
	 	Tennessee, Davidson County Circuit Court	 	D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Tennessee, Davidson County General
Sessions	 	D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Tennessee, Knox
County	 	A,B,C,D,F thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Tennessee, Knox
County Chancery
Court	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Tennessee, Knox
County Circuit Court	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	 Tennessee,
 Knox
County
General Sessions
	 	D thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Texas SOS	 	A,B thru
04/02/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Texas, Dallas
County	 	A,B,C,D,F thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Texas, Harris
County	 	A,B,C,D,F thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Texas, Harris
County Court	 	 D thru

03/30/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Texas, Harris
County District
Court	 	D thru
03/30/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Virginia SCC	 	A,B thru
07/12/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Business Media,

Inc.
	 	Virginia, Fairfax
County	 	 A,B,C,D,F thru

07/14/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 VNU eMedia, Inc.
	 	California SOS	 	A,B,D thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	

  

 128 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 VNU eMedia, Inc.
	 	California, Los
Angeles County	 	A,B,C,D,F thru
07/09/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Emedia,Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU eMedia, Inc.
	 	Massachusetts SOS	 	A thru
7/19/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU eMedia, Inc.
	 	Massachusetts,
Boston Town	 	C thru
07/20/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU eMedia, Inc.
	 	Massachusetts,
Suffolk County	 	A,B,C,D,F thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU emedia, Inc.
	 	New York SOS	 	A,B,C thru
04/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU emedia, Inc.
	 	 New York,
New York
 County

	 	A,B,C,D,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU emedia, Inc.
	 	 New York,
New York

County
Supreme Court
	 	D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU eMedia, Inc.
	 	Tennessee SOS	 	A thru
07/15/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU eMedia, Inc.
	 	Tennessee, Davidson County	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	California SOS	 	A,B,C,D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	California, Los
Angeles County	 	A,B,C,D,F thru
03/27/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	California, Los
Angeles County
Superior Court	 	D thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	California, Orange
County	 	A,B,C,D,F thru
07/11/2006	 	CLEAR	 		 		 		 		 		 	

  

 129 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 VNU Expositions, Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	Georgia Cooperative Authority	 	A thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	Georgia, Fulton
County	 	A,B,F thru
07/11/2006	 	CLEAR	 		 		 		 		 		 	
										
		 		 	C,D thru
05/05/2006	 		 		 		 		 		 		 	.
										
	 VNU Expositions, Inc.
	 	Illinois SOS	 	A,B thru
07/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	Illinois, Cook
County	 	A,B,C,D,F thru
07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	Minnesota SOS	 	A,B,C thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	Minnesota,
Hennepin County	 	A,B,C,D,F thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	New York SOS	 	A,B thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	New York, New
York County	 	A,B,F thru
07/07/2006	 	CLEAR	 		 		 		 		 		 	
										
		 		 	C,D thru
07/14/2006	 		 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	Virginia SCC	 	A,B thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Expositions, Inc.
	 	Virginia, Fairfax
County	 	A,B,C,D,F
thru 03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Marketing

Information, Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Marketing

Information, Inc.
	 	Illinois SOS	 	A,B thru
07/17/2006	 	CLEAR	 		 		 		 		 		 	

  

 130 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
										
	 VNU Marketing

Information, Inc.
	 	Illinois, Cook
County	 	A,B,C,D,F thru
07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Marketing

Information, Inc.
	 	New York SOS	 	A,B,C thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Marketing

Information, Inc.
	 	New York, Kings
County	 	A,B,C,D,F thru
03/26/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Marketing

Information, Inc.
	 	New York, Kings
County Supreme Court	 	D thru
03/26/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Marketing

Information, Inc.
	 	 New York, New

 York County

	 	A,B,C,D,F thru
03/26/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Marketing

Information, Inc.
	 	New York, New
York County
Supreme Court	 	D thru
03/26/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Marketing

Information, Inc.
	 	New York,
Westchester County	 	A,B,C,D,F thru
07/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Media

Measurement &

Information, Inc.
	 	Connecticut SOS	 	A,B,C,D thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Media

Measurement &

Information, Inc.
	 	Connecticut,
Fairfield town	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Media

Measurement &

Information, Inc.
	 	Connecticut, Shelton
Town	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 	.	 		 	
										
	 VNU Media

Measurement &

Information, Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Media

Measurement &

Information, Inc.
	 	Florida Secured Transaction Registry	 	A thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	

  

 131 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 VNU Media

Measurement &

Information, Inc.
	 	Florida SOS	 	 B thru
07/06/2006

  

D thru
 07/14/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Media

Measurement &

Information, Inc.
	 	Florida, Pinellas
County	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Media

Measurement &

Information, Inc.
	 	New York SOS	 	A,B,C thru
04/14/2006	 	CLEAR	 		 		 		 		 	.	 	
										
	 VNU Media

Measurement &

Information, Inc.
	 	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU Media

Measurement &

Information, Inc.
	 	New York, New
York County
Supreme Court	 	D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU USA Property

Management, Inc.
	 	New York SOS	 	A,B,C thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU USA Property

Management, Inc.
	 	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU USA Property

Management, Inc.
	 	New York, New
York County
Supreme Court	 	D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	California SOS	 	A,B,C,D thru
04/04/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	California, Los
Angeles County	 	A,B,C,D,F thru
03/27/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	California, Los
Angeles County
Superior Court	 	D thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	California, Orange
County	 	A,B,C,D,F thru
07/11/2006	 	CLEAR	 		 		 		 		 		 	

  

 132 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 VNU, Inc.
	 	Connecticut SOS	 	A,B,C,D thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Connecticut,
Fairfield town	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Connecticut,
Wilton
Town	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Florida Secured Transaction Registry	 	A thru
04/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Florida SOS	 	 B thru

03/21/2006
	 	CLEAR	 		 		 		 		 		 	
										
		 		 	D thru
03/29/2006	 		 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Florida, Pinellas
County	 	A,B,C,D,F thru
07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Florida, Sarasota
County	 	A,B,C,D,F thru
03/29/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Georgia Central
Index	 	A thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Georgia, Fulton
County	 	B,C,D,F thru
03/28/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Georgia, Fulton
County Superior
Court	 	 D thru

03/28/2006
	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Illinois SOS	 	A,B thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	 Illinois, Cook

County
	 	A,B,C,D,F thru
03/27/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	 Illinois, Cook
County Circuit

Court
	 	D thru
04/05/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Minnesota SOS	 	A,B,C thru
07/13/2006	 	CLEAR	 		 		 		 		 		 	

  

 133 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	Type of
filing found	 	 Secured
Party
	 	 Collateral
	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 VNU, Inc.
	 	Minnesota, Hennepin County	 	A thru 007/13/2006	 	CLEAR	 	.	 		 		 		 		 	
										
		 		 	B,C,D,F thru 06/30/2006	 		 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Nebraska SOS	 	A,B,C thru 07/18/2006	 	CLEAR	 	.	 		 		 		 		 	
										
	 VNU, Inc.
	 	Nebraska, Douglas County	 	A,B,C,F thru 07/18/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	New Jersey SOS	 	A thru 07/11/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	New Jersey Superior Court	 	C,D thru 07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	New Jersey, Bergen County	 	A,B,C,D,F thru 07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	New Jersey, Camden County	 	A,B,C,D,F thru 06/12/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	New Jersey, Ocean County	 	A,B,C,D,F thru 07/11/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	New York SOS	 	A,B,C thru 04/03/2006	 	8 UCCs
See below	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	New York SOS	 		 	UCC-1	 	Bankers/ Softech Divisions of EAB
Leasing Corpo.	 	All goods, chattels, fixtures etc.
[ATS # 117898]	 	09/18/2000	 	180921	 		 	
										
	 VNU, Inc.
	 	New York SOS	 		 	UCC
Continuation	 	Bankers/ Softech Divisions of EAB Leasing Corpo.	 	All goods, chattels, fixtures etc.	 	09/18/2000	 	180921	 	06/14/2005	 	200506145534681
										
	 VNU, Inc.
	 	New York SOS	 		 	UCC-1	 	Bankers/ Softech Divisions of EAB Leasing Corpo.	 	Leased equipment	 	09/18/2000	 	180936	 		 	
										
	 VNU, Inc.
	 	New York SOS	 		 	UCC
Continuation	 	Bankers/ Softech Divisions of EAB Leasing Corpo.	 	Leased equipment	 	09/18/2000	 	180936	 	06/14/2005	 	200506145534679

  

 134 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope of
Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 VNU
	 	New York SOS	 		 	UCC-1	 	Pitney Bowes Credit
Corporation	 	Leased equipment	 	04/01/2002	 	074745	 		 	
										
	 VNU Inc.
	 	New York SOS	 		 	UCC-1	 	Pitney Bowes Credit
Corporation	 	Leased equipment	 	03/12/2003	 	200303120541889	 		 	
										
	 VNU, Inc.
	 	New York SOS	 		 	UCC-1	 	Forsythe/McArthur
Associates, Inc.	 	Leased equipment	 	02/18/2004	 	200402180172989	 		 	
										
	 VNU Inc.
	 	New York SOS	 		 	UCC-1	 	Pitney Bowes Credit
Corporation	 	All equipment of
Pitney Bowes	 	04/08/2004	 	200404085279933	 		 	
										
	 VNU, Inc.
	 	New York SOS .	 		 	In-Lieu UCC-1
brings in IL-
SOS #4270170
dated
09/19/2000	 	Bankers/ Softech
Divisions of EAB
Leasing Corpo.	 	Leased equipment	 	06/15/2005	 	200506150703598	 		 	
										
	 VNU
	 	New York SOS	 		 	UCC-1	 	Pitney Bowes Credit
Corporation	 	All equipment of
Pitney Bowes	 	01/24/2006	 	200601245081099	 		 	
										
	 VNU, Inc.
	 	New York, Nassau
County	 	A,B,C,D,F thru
07/03/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	New York, New
York County	 	A,B,C,D,F thru
03/25/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	New York, New
York County
Supreme Court	 	D thru
03/25/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Pennsylvania SOS	 	A thru
03/24/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Pennsylvania,
Lehigh County	 	A,B,C,D,F thru
03/31/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Texas SOS	 	A,B thru
04/02/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Texas, Dallas
County	 	A,B,C,D,F thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Texas, Dallas
County Court	 	D thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	

  

 135 

																			
	 Debtor
	 	 Jurisdiction
	 	Scope of
Search	 	 Type of
filing found
	 	Secured
Party	 	Collateral	 	Original
File Date	 	Original
File Number	 	Amdt.
File Date	 	Amdt.
File Number
	 VNU, Inc.
	 	Texas, Dallas County District
Court	 	D thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Texas, Denton
County	 	A,B,C,D,F thru
07/12/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Virginia SCC	 	A,B thru
07/12/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Virginia, Fairfax
County	 	A,B,C,D,F thru
07/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Wisconsin SOS	 	A,B thru
07/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Wisconsin, Brown
County	 	A,B,C,D,F thru
07/11/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU, Inc.
	 	Wisconsin, Fond du
Lac County	 	A,B,C,D,F thru
07/12/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	Delaware SOS	 	A,B thru
03/23/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	Illinois SOS	 	A,B thru
07/17/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	Illinois, Cook
County	 	A,B,C,D,F thru
07/10/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	New Jersey Dept. of
Treasury
Commercial
Recording	 	A thru
04/06/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	New Jersey Superior Court	 	D thru
04/23/2006	 	 State Tax Lien
 See
below
	 		 		 		 		 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	New Jersey, Mercer
County	 		 	State Tax Lien	 	Division of Taxation	 	$171,292.45	 	02/02/2006	 	DJ-029809-06	 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	New Jersey, Mercer
County	 	A,B,C,D,F thru
04/18/2006	 	 State Tax Lien
 See
below
	 		 		 		 		 		 	

  

 136 

																			
	 Debtor
	 	 Jurisdiction
	 	 Scope
of Search
	 	 Type of
filing found
	 	 Secured
Party
	 	 Collateral
	 	 Original
File Date
	 	 Original
File Number
	 	 Amdt.
File Date
	 	 Amdt.
File Number

	 VNU/SRDS

Management Co., Inc.
	 	New Jersey, Mercer
County	 		 	State Tax Lien	 	Division of Taxation	 	$171,292.45	 	02/02/2006	 	DJ-029809-06	 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	New York SOS	 	A,B,C thru
04/14/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	New York, New
York County	 	A,B,C,D,F thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	
										
	 VNU/SRDS

Management Co., Inc.
	 	New York, New
York County Supreme Court	 	D thru
04/07/2006	 	CLEAR	 		 		 		 		 		 	

  

 137 

 Schedule 6 

Copy of Financing Statements to Be Filed 

Please see Tab 15 – UCC-1 Financing Statements with respect to the Domestic Loan Parties. 

 Schedule 7 

Filings/Filing Offices 
  

							
	 Type of Filing
	  	 Entity
	  	 Applicable Collateral

Document
	  	 Jurisdictions

	 UCC-1 Financing Statement
	  	All Companies	  	Security Agreement	  	Jurisdiction of Organization
				
	 Intellectual Property Filing
	  	All Companies listed on Schedule 12 as owning IP	  	IP Security Agreement	  	US Patent and Trademark Office

 Schedule 8(a) 

Real Property 
  

									
	 Entity of Record
	  	 Location

Address
	  	 Owned/

Leased
	  	 Landlord/

Owner
	  	 Description of

Lease

	 Nielsen Media Research, Inc.
	  	Shelton Pointe, 2 Trap Falls Road, Shelton, CT 06484-4695	  	Leased	  	2 Trap Falls, LLC	  	84-Month Lease
					
	 ACNielsen (US), Inc.
	  	 Suite 605, 1000 Mcclain Road, Bentonville, AR 72712-6737

 
	  	Leased	  	Behringer Harvard TIC Management Services LP	  	60-Month Lease
	  	 Suite 205, 2201 Walnut Avenue, Fremont, CA 94538-2334

 
	  	Leased	  	Colton Properties, Inc	  	60-Month Lease
	  	 2nd & 3rd Floors, 45 Danbury Road, Wilton, CT 06897-4455

 
	  	Leased	  	Robert D. Scinto	  	95-Month Lease
	  	 Suite 250, 2700 Patriot Boulevard, Glenview, IL 60026-8021

 
	  	Leased	  	Catellus Development Corp	  	124-Month Lease
	  	 Woodfield Corporate Center, 150 North Martingale Road, Schaumburg, IL 60173-2076

 
	  	Leased	  	Woodfield Realty Holding Company C/O Hines Interes	  	180-Month Lease
	  	 Suite 600, 101 Federal Street, Boston, MA 02110
  
	  	Leased	  	75-101 Federal St., L,L,C. C/O Equity Office	  	60-Month Lease
	  	 2nd Floor, 70 Franklin Street, Boston, MA 02110-1313

 
	  	Leased	  	C/O Cornerstone Real Estate Advisers, Inc.	  	75-Month Lease
	  	 Interchange Tower - Suite 400, 600 South Highway 169, St. Louis Park, MN 55426-1216

 
	  	Leased	  	Whiop Real Estate Limited Partnership	  	120-Month Lease
	  	 Suite 100, 220 Lake Drive East, Cherry Hill, NJ 08002-1165

 
	  	Leased	  	Brandywine Operating Partnership, LP	  	60-Month Lease
	  	 First Floor, 100 Passaic Avenue, Fairfield, NJ 07055-4827

 
	  	Leased	  	Wellsford/Whitehall Holdings, L.L.C. C/O WP Commer	  	84-Month Lease
	  	 Mack-Cali Centre II, 2nd Floor, 650 From Road, Paramus, NJ 07652-3517

 
	  	Leased	  	Mack-Cali Realty LP	  	84-Month Lease
	  	 Suite 100E, 6800 Jericho Turnpike, Syosset, NY 11791-4401

 
	  	Leased	  	Reckson Operating Partnership	  	123-Month Lease
	  	 Lobby Level, Units 4,5,7 & 8, 6900 Jericho Turnpike, Syosset, NY 11791

 
	  	Leased	  	Reckson Associates Realty Corp.	  	72-Month Lease
	  	 Suite 1601, 1014 Vine Street, Cincinnati, OH 45202
  
	  	Leased	  	The Kroger Co.	  	72-Month Lease
	  	 Suite 202-9, 15280 Nw Central Drive, Portland, OR 97229-7809

 
	  	Leased	  	Bethany Village Offices, LLC	  	12-Month Lease
	  	 Suite 1130, 1000 Omega Drive, Pittsburgh, PA 15205-5005

 
	  	Leased	  	Omega Corporate Center LP	  	60-Month Lease
	  	 Suite 200, 401 East Corporate Drive, Lewisville, TX 75057-6433

 
	  	Leased	  	ACLP Lake Pointe/Corporate Pointe LP	  	117-Month Lease
	  	 2650 South Ashland, Green Bay, WI 54304-5361
  
	  	Leased	  	Ready For Primetime, LLC	  	36-Month Lease
	  	 Suite 300, 575 D`Onofrio Drive, Madison, WI 53719-2832

 
	  	Leased	  	Welton Partners Ltd	  	87-Month Lease
	  	10202 & 10206 F Street, Omaha, NE 68127	  	Owned	  	 —  
	  	 —  

									
	 Entity of Record
	  	 Location

Address
	  	 Owned/

Leased
	  	 Landlord/

Owner
	  	 Description of

Lease

		  	30 South Main Street, Fond Du Lac, WI 54935-4227	  	Owned	  	—  	  	—  
					
	 BBI Marketing Services, Inc.
	  	 55 Greens Farm Road, Westport, CT 06880-6149
  
	  	Leased	  	Allianz of America, Inc	  	106-Month Lease
	  	 Suite 600, 50 West Rivercenter Blvd, Covington, KY 41011-5813

 
	  	Leased	  	Corporex	  	144-Month Lease
	  	 1390 Donaldson Road Center, Erlanger, KY 41018
  
	  	Leased	  	Tappan Properties Limited	  	240-Month Lease
	  	Waterview Corporate Center, 10 Waterview Boulevard, Parsippany, NJ 07054	  	Leased	  	Teachers Insurance and Annuity Association of America	  	89-Month Lease
					
	 BDS (Canada), LLC
	  	 550 11th Street, Miami, FL 33139
  
	  	Leased	  	Regal South Beach, Inc.	  	36-Month Lease
	  	 Buildings `D` & `F`, 8100 NW 101st Terrace 4, Kansas City, MO 64153-1379

 
	  	Leased	  	Tiffany Junction, LLC	  	120-Month Lease
					
	 Claritas Inc.
	  	 Suite 400, 5375 Mira Sorrento Place, San Diego, CA 92121-3804

 
	  	Leased	  	Trizec Cal Holdings,LLC	  	120-Month Lease
	  	 Governors Lakes, Suite 550, 3091 Governors Lake Parkway, Norcross, GA 30071-1123

 
	  	Leased	  	Governors Lakes Properties, Ltd.	  	67-Month Lease
	  	 Parkview Executive Center, 53 Brown Road, Ithaca, NY
14850-12471

 
	  	Leased	  	53 Associates, LLC	  	84-Month Lease
	  	Suite 1200, 1525 Wilson Boulevard, Arlington, VA 22209-2455	  	Leased	  	Glenborough Fund IX, LLC	  	96-Month Lease
					
	 Consumer Research Services, Inc.
	  	 902 8th Avenue West, Bradenton, FL 34205-7708
  
	  	Leased	  	Jake’s Automotive Center Inc.	  	24-Month Lease
	  	 CS Technical Center, 12350 Northwest 39th Street, Coral Springs, FL 33065-2404

 
	  	Leased	  	C. S. Technical Center, Inc. C/O Syndicon Property	  	120-Month Lease
	  	 Royal Building, Suite 150, 4502 Centerview Drive, San Antonio, TX 78228 (commencing 6/1/06)

 
	  	Leased	  	AP-Night, LP	  	23-Month Lease
	  	Corporate Square, Ste 120, 125 & 225, 4801 Nw Loop 410, San Antonio, TX 78229-5342	  	Leased	  	Koll Bren Fund VI, LP	  	36-Month Lease
					
	 Decisions Made Easy, Inc.
	  	Suites 6, 8 and 10, 1000 S.W. West Park Drive, Bentonville, AR 72712	  	Leased	  	Moberly Center, LLC	  	72-Month Lease
					
	 Global Media USA, LLC
	  	4th Floor, Suite 440, 201 California Street, San Francisco, CA 94111-5032	  	Leased	  	EOP-221 California Street, L.L.C	  	37-Month Lease
					
	 Interactive Market Systems, Inc.
	  	 Apartment 11-D, 127 East 30th Street, New York, NY 10016-7362

 
	  	Leased	  	Lexingon Construction & Development Corp.	  	12-Month Lease
	  	49 W 9000 South, Sandy, UT 84070-2008	  	Leased	  	Storco, Ltd	  	108-Month Lease

  

	1
	 Subleased to Gene Network Sciences, Inc. 

									
	 Entity of Record
	  	 Location

Address
	  	 Owned/

Leased
	  	 Landlord/

Owner
	  	 Description of

Lease

	Nielsen Entertainment, LLC	  	Rooms 1114-1117, 11th Floor, 1650 Broadway, New York, NY
100191	  	Leased	  	First Sterling Corporation, et al.	  	24-Month Lease
					
	Nielsen Media Research, Inc.	  	 Suite 240, 1001 Madison Street, Benicia, CA 94510-2942

 
	  	Leased	  	George and Anna McDonald	  	24-Month Lease
	  	 Suite 203, 12425 Lewis Street, Garden Grove, CA 92840-4654

 
	  	Leased	  	AP - Cityview LLC	  	60-Month Lease
	  	 Suite 1070, Two Embarcadero Center, San Francisco, CA 94111-3814

 
	  	Leased	  	Boston Properties, Inc	  	121-Month Lease
	  	 Suite 300, 7475 Dakin Street, Denver, CO 80221-6967
  
	  	Leased	  	GPA Tower, LLC	  	60-Month Lease
	  	 Suite 3-11, 8 West Main Street, Niantic, CT 06357-2332

 
	  	Leased	  	Romulan Realty, LLC	  	48-Month Lease
	  	 3rd Floor, 1317 F Street, NW, Washington, DC 20004
  
	  	Leased	  	New Sun Associates, LP	  	60-Month Lease
	  	 Portsmouth Business Center, 1659 Virginia Street, Dunedin, FL 34698

 
	  	Leased	  	Portsmouth Business Center Associates	  	120-Month Lease
	  	 501 Brooker Creek (2), Oldsmar, FL 34677
  
	  	Leased	  	MT Statutory Trust	  	420-Month Lease
	  	 501 Brooker Creek Boulevard, Oldsmar, FL 34677-2966
  
	  	Leased	  	MT Statutory Trust	  	432-Month Lease
	  	 Suite 1700, 700 Broooker Creek Boulevard, Oldsmar, FL 34677

 
	  	Leased	  	Brooker Creek North I, LLP	  	120-Month Lease
	  	 Crystal Beach Plaza, 2870 Alternate 19, Palm Harbor, FL 34683-1925

 
	  	Leased	  	Winn-Dixie Stores, Inc	  	118-Month Lease
	  	 Broward Lakes Business Park, 1083 Shotgun Road, Sunrise, FL 33326-1911

 
	  	Leased	  	Weston Sunrise Investors, LLC	  	60-Month Lease
	  	 14220 Carlson Circle, Tampa, FL 33626-3001
  
	  	Leased	  	Tampa Tri-County Flexxspace, Ltd.	  	60-Month Lease
	  	 Nielsen Media Research Ce, 1080 Knights Trail, Venice, FL 34285

 
	  	Leased	  	Laurel Interchange Joint Venture	  	60-Month Lease
	  	 75 Wade Green Business Center, Bldg 2300 Suite 2320, 1275 Shiloh Road NW, Kennesaw, GA 30144-7183

 
	  	Leased	  	75 Wade Green, LLC	  	36-Month Lease
	  	 3426 N Old Arlington Heights Rd, Arlington Heights, IL 60004-1552

 
	  	Leased	  	The Professional Group, An Illinois Partnership	  	60-Month Lease
	  	 South Park Business Park, 39 South Park Boulevard, Greenwood, IN 46143-8838

 
	  	Leased	  	Duke Realty Limited Partnership	  	37-Month Lease
	  	 Lincoln Trail Plaza Shopp, 555 W. Lincoln Trail Boulevard, Radcliff, KY 40160-3301

 
	  	Leased	  	Logsdon Brothers, Inc., Earl L. & Daurice D. Cato	  	60-Month Lease
	  	Suite B - 2nd Floor, 704 Rogers Street, Lowell, MA 01852-4338	  	Leased	  	Clementine F. Alexis	  	36-Month Lease

  

	1
	 Subleased to Broadway.com. 

									
	 Entity of Record
	  	 Location

Address
	  	 Owned/

Leased
	  	 Landlord/

Owner
	  	 Description of

Lease

		  	 2nd Floor, 1395 Piccard Drive, Rockvillle, MD 20850-4329

 
	  	Leased	  	1395 Piccard LLC	  	60-Month Lease
	  	 Suite 120, 27600 Northwestern Hwy, Southfield, MI 48034-8466

 
	  	Leased	  	Rivers Edge Office Building LLC	  	62-Month Lease
	  	 M. H. Project, LLC, 1st Floor, 289 East Fifth Street, St. Paul, MN 55101

 
	  	Leased	  	M.H. Project, LLC	  	96-Month Lease
	  	 Cloverleaf Building, 4037 South Cloverleaf Drive, St. Peters, MO 63376-6450

 
	  	Leased	  	Allan Hoffman Revocable Trust	  	36-Month Lease
	  	 Building One, Suite 200, 200 E. Woodlawn Road, Charlotte, NC 28217-2261

 
	  	Leased	  	Woodlawn Office Properties LLC	  	29-Month Lease
	  	 Suite 104, 700 Kinderkamack Road, Oradell, NJ 07649-1533

 
	  	Leased	  	Kamack Realty Corporation	  	60-Month Lease
	  	 Mack-Cali Centre II, 2nd Floor, 650 From Road, Paramus, NJ 07652-3517

 
	  	Leased	  	Mack-Cali Realty LP	  	12-Month Lease
	  	 605 Third Avenue, New York, NY
101581

 
	  	Leased	  	605 Third Avenue LLC	  	185-Month Lease
	  	 Suite 100, 4015 Executive Park Drive, Cincinnati, OH 45241-2022

 
	  	Leased	  	Executive Park Investors, Ltd.	  	36-Month Lease
	  	 Suite 104, 228 Byers Road, Miamisburg, OH 45342-3675

 
	  	Leased	  	228 Partners	  	52-Month Lease
	  	 Suite 320, 6700 Sw 105th Street, Beaverton, OR 97008-8825

 
	  	Leased	  	Weston Holding Company, LLC	  	37-Month Lease
	  	 Noblestown Plaza, Suite 310, 2121 Noblestown Road, Pittsburgh, PA 15205-3956

 
	  	Leased	  	UIP Associates	  	60-Month Lease
	  	 Suite 310, 920 Germantown Pike, Plymouth Meeting, PA 15205-7401

 
	  	Leased	  	Plymouth Greene Development	  	59-Month Lease
	  	 Jackson Oaks West Office Condos - Bldg B - Lower Level, 10415 Hickory Path Way, Suites 102 & 103, Knoxville, TN 37922

 
	  	Leased	  	Plaza Partners II, LLC	  	37-Month Lease
	  	 Point Place Office Building, Suite 103, 443 Donelson Pike, Nashville, TN 37214-3559

 
	  	Leased	  	Lions Club Volunteer Services, Inc.	  	36-Month Lease
	  	 Suite 190, 2304 West Interstate 20, Arlington, TX 76017-1672

 
	  	Leased	  	Park Forrest Monticello Partners, Ltd.	  	36-Month Lease
	  	 Brookhollow Two, Suite 610, 9800 Northwest Freeway (610), Houston, TX 77092-8835

 
	  	Leased	  	GAR Associates, VI, L.P.	  	60-Month Lease
	  	 Brookhollow Two, Suite 611, 9800 Northwest Freeway (611), Houston, TX 77092-8835

 
	  	Leased	  	GAR Associates, VI, L.P.	  	60-Month Lease
	  	555 Southlake Blvd., Richmond, VA 23236	  	Leased	  	4900 Fitzhugh, LLC	  	36-Month Lease

  

	1
	
4th,
 5th and
6th Floor subleased to Pfizer Inc.;
7th Floor subleased to Jones Day.

									
	 Entity of Record
	  	 Location

Address
	  	 Owned/

Leased
	  	 Landlord/

Owner
	  	 Description of

Lease

		  	820 Live Oak Drive, Virginia Beach, VA	  	Leased	  	Waiting for information regarding status.	  	56-Month Lease
					
	PERQ/HCI, LLC	  	Suite 300, 50 Millstone Road, East Windsor, NJ 08520-1418	  	Leased	  	Windsor Limited Partnership	  	60-Month Lease
					
	Spectra Marketing Systems, Inc.	  	 Suite #8, 2702 SE Otis Corley Drive, Bentonville, AR 72712

 
	  	Leased	  	D.E.I. Rentals	  	36-Month Lease
	  	 #2B, 1210 Paragon Drive, O’fallon, IL 62269-1773

 
	  	Leased	  	David K. Northway	  	13-Month Lease
	  	 7th Floor, 150 North Queen Street, Lancaster, PA 17603-3562

 
	  	Leased	  	The County of Lancaster	  	15-Month Lease
	  	Kendig C. Bare Building, 39 E. Chestnut Street, Lancaster, PA 17602-2701	  	Leased	  	South Cameron Street Partnership	  	120-Month Lease
					
	SRDS, Inc.	  	1700 Higgins Road, Des Plaines, IL 60018-8021	  	Leased	  	Equity Office Management, LLC	  	121-Month Lease
					
	Trade Dimensions International, Inc.	  	45 Danbury Road, Wilton, CT 06897-4455	  	Leased	  	Robert D. Scinto	  	120-Month Lease
					
	VNU Business Media, Inc.	  	 2nd Floor, Suite 200, 31910 Del Obispo, San Juan Capistrano, CA 92675

 
	  	Leased	  	SPM-Serra Plaza, LLC	  	60-Month Lease
	  	 The Barr Building, Suite 215, 910 Seventeenth Street, Washington, DC 20006-2600

 
	  	Leased	  	KV Sun Holdings, LP	  	24-Month Lease
	  	 Suite 300, 3301 Ponce De Leon Blvd., Coral Gables, FL 33134-7273

 
	  	Leased	  	Pines Group Inc.	  	24-Month Lease
	  	 Suite 210, 100 Boylston Street, Boston, MA 02116-4610

 
	  	Leased	  	Berman & Sons, Inc.	  	60-Month Lease
	  	 50 South Ninth Street, Minneapolis, MN 55402-5796
  
	  	Leased	  	Jodar Partnership	  	72-Month Lease
	  	 Excel Corporate Park II, 575 Prospect Street, Lakewood, NJ 08701-5040

 
	  	Leased	  	Excel Corporate Park II	  	120-Month Lease
	  	 345 Park Avenue South, New York, NY
100101

 
	  	Leased	  	Park Ave South LLC	  	75-Month Lease
	  	 49 Music Square West, Nashville, TN
372032

 
	  	Leased	  	Music Square Partnership	  	174-Month Lease
	  	 Suite 500, 5850 San Felipe, Houston, TX 77057-8003
  
	  	Leased	  	Abby Office Centers	  	12-Month Lease
	  	Suite 400, 14685 Avion Parkway, Chantilly, VA 20151-1121	  	Leased	  	PDI-Lakeside, LLC	  	121-Month Lease
					
	VNU Expositions, Inc.	  	Suite 550, 11835 West Olympic Boulevard, Los Angeles, CA 90064 (commencing 9/1/06)	  	Leased	  	Douglas Emmett 1997, LLC	  	87-Month Lease

  

	1
	 Subleased to Digitas. 

	2
	 Subleased to Everest Technologies, Gladstone, and Scripps Networks, Inc. 

									
	 Entity of Record
	  	 Location

Address
	  	 Owned/

Leased
	  	 Landlord/

Owner
	  	 Description of

Lease

		  	Suite 100, 2950 31st Street, Santa Monica, CA 90405-3037 (terminating 8/31/06)	  	Leased	  	EOP-Santa Monica Business Park , LLC	  	97-Month Lease
					
	VNU Marketing Information, Inc.	  	 202 Coffey Street, Brooklyn, NY 11231
  
	  	Leased	  	Time Moving & Storage, Inc.	  	169-Month Lease
	  	 11 West 42nd Street, New York, NY
100361

 
	  	Leased	  	Tishman Speyer Properties, L.P.	  	124-Month Lease
	  	The Gateway, One North Lexington Avenue, White Plains, NY 10601-1722	  	Leased	  	Gateway 1 Group, Inc.	  	120-Month Lease
					
	VNU, Inc.	  	 5055 Wilshire Boulevard, Los Angeles, CA 90036-4396
  
	  	Leased	  	USAA Realty Company	  	180-Month Lease
	  	 Suite 2000, 6255 Sunset Boulevard, Los Angeles, CA 90028-7421

 
	  	Leased	  	USA Sunset Media, LLC	  	120-Month Lease
	  	 Suite 202, Cattleridge Financial Center, 6000 Cattleridge Drive, Sarasota, FL 34232

 
	  	Leased	  	Cattleridge Partners, LLC	  	60-Month Lease
	  	 Lakeview Ii, Suite 450, 1145 Sanctuary Park, Alpharetta, GA 30004-4793

 
	  	Leased	  	Sanctuary Park Realty Holding Company	  	79-Month Lease
	  	 Suite 2800, 200 W Jackson Boulevard, Chicago, IL 60606-6943

 
	  	Leased	  	200 West Jackson Owner LLC C/O MB Real Estate	  	183-Month Lease
	  	 770 Broadway, New York, NY 10003-9595
  
	  	Leased	  	770 Broadway Company LLC	  	180-Month Lease
	  	 881 Marcon Boulevard, Allentown, PA 18109-9334
  
	  	Leased	  	Lehigh Valley Executive Campus LP	  	38-Month Lease
	  	Bank One Center, Suite 3300, 1717 Main Street, Dallas, TX 75201-7360	  	Leased	  	C/O Lasalle Partners Mgmt., Ltd.	  	84-Month Lease

  

	1
	 Subleased to Thatcher, Profitt and Wood. 

 Schedule 8(b) 

Leases, Subleases, Tenancies, Franchise Agreements, 

Licenses or Other Occupancy Arrangements 
  

							
	 Entity of Record
	  	 Other Party
	  	 Arrangement
	  	 Address

	Claritas Inc.	  	Gene Network Sciences, Inc.	  	Sub-Lease	  	 Parkview Executive Center
 53
Brown Road
 Ithaca, NY 14850

				
	Nielsen Entertainment, LLC	  	Broadway.com	  	Sub-Lease	  	Rooms 1114-1117,
11th Floor, 1650 Broadway, New York, NY
10019
				
	Nielsen Media Research, Inc.	  	Jones Day	  	Sub-Lease	  	 605 Third Avenue South
 7th
Floor
 New York, NY

				
	Nielsen Media Research, Inc.	  	Pfizer Inc.	  	Sub-Lease	  	 605 Third Avenue South
 4th,
5th and 6th Floors
 New York, NY

				
	VNU Business Media, Inc.	  	Digitas	  	Sub-Lease	  	 345 Park Avenue South
 New
York, NY

				
	VNU Business Media, Inc.	  	Everest Technologies	  	Sub-Lease	  	 49 Music Square West
 Suite 400

 Nashville, TN 37203

				
	VNU Business Media, Inc.	  	Gladstone	  	Sub-Lease	  	 49 Music Square West

Nashville, TN 37203

				
	VNU Business Media, Inc.	  	Scripps Networks, Inc.	  	Sub-Lease	  	 49 Music Square West
 Suite 301

 Nashville, TN 37203

				
	VNU Business Media, Inc.	  	Graphiti Design	  	 License Agreement

Tenancy
	  	 770 Broadway
 New York, NY
10003

				
	VNU Marketing Information, Inc.	  	Thatcher Profitt & Wood	  	Sub-Lease	  	 11 West 42nd Street
 New York,
NY

				
	VNU, Inc.	  	BuzzMetrics, Ltd. (Trendum)	  	 License Agreement

Tenancy
	  	 770 Broadway
 New York, NY
10003

 Schedule 9(a) 

None. 

 Schedule 9(b) 

Termination Statement Filings 
  

											
	 Debtor
	  	 Jurisdiction
	  	 Secured Party
	  	 Type of Collateral
	  	 UCC-1 File Date
	  	 UCC-1 File Number

 Schedule 10 

(a) Equity Interests of (U.S.) Companies 
  

															
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	  	 Holder’s
Jurisdiction
	  	 Certificate

No.
	  	 Quantity of

Shares/

Interest
	 	 	 Percent

Owned
	 
	A. C. Nielsen (Argentina) S.A.	  	Delaware	  	A. C. Nielsen Company	  	Delaware	  	1	  	200	  	 	 100
	 % 

	  	  	  	  	2	  	9,800	  	 
	A. C. Nielsen Company	  	Delaware	  	ACNielsen Corporation	  	Delaware	  	3	  	1,000	  	 	100	% 
	AC Nielsen (US), Inc.	  	Delaware	  	A. C. Nielsen Company	  	Delaware	  	2	  	1,000	  	 	100	% 
	AC Nielsen HCI, LLC	  	Delaware	  	PERQ/HCI, LLC	  	Delaware	  	2	  	100	  	 	100	% 
	ACN Holdings Inc.	  	Delaware	  	VNU International B.V.	  	Netherlands	  	1	  	100	  	 	100	% 
	ACNielsen Corporation	  	Delaware	  	ACN Holdings Inc.	  	Delaware	  	3	  	100	  	 	100	% 
	ACNielsen EDI II, Inc.	  	California	  	ACNielsen Corporation	  	Delaware	  	4	  	1,000	  	 	100	% 
	ACNielsen International Research (United States) Limited	  	New York	  	ACNielsen Corporation	  	Delaware	  	6	  	200	  	 	100	% 
	ART Holding, L.L.C.	  	Delaware	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	100	% 	 	100	% 
	Athenian Leasing Corporation	  	Delaware	  	NMR Licensing Associates, L.P.	  	Delaware	  	5	  	1,000	  	 	100	% 
	BBI Marketing Services, Inc.	  	Delaware	  	ACNielsen Corporation	  	Delaware	  	384	  	2,000	  	 	100	% 
	BDS (Canada), LLC	  	Delaware	  	Broadcast Data Systems, LLC	  	Delaware	  	1	  	100	  	 	100	% 
	Billboard Cafes, Inc.	  	Delaware	  	VNU Business Media, Inc.	  	Delaware	  	1	  	100	  	 	100	% 
	Broadcast Data Systems, LLC	  	Delaware	  	Nielsen Entertainment, LLC	  	Delaware	  	4	  	100	  	 	100	% 
	Claritas Inc.	  	Delaware	  	VNU Marketing Information, Inc.	  	Delaware	  	2	  	500	  	 	100	% 
	Consumer Research Services, Inc.	  	Delaware	  	VNU Marketing Information, Inc.	  	Delaware	  	2	  	100	  	 	100	% 
	CZT/ACN Trademarks, L.L.C.	  	 Delaware
	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	50	% 	 	 100
	 % 

	  	  	Nielsen Media Research, Inc.	  	Delaware	  	N/A	  	50	% 	 
	Decisions Made Easy, Inc.	  	Arkansas	  	VNU International B.V.	  	Netherlands	  	1	  	5,591	  	 	100	% 
	EMIS (Canada), LLC	  	Delaware	  	Nielsen Entertainment, LLC	  	Delaware	  	1	  	100	  	 	100	% 
	Foremost Exhibits, Inc.	  	Nevada	  	MFI Holdings, Inc.	  	Delaware	  	1	  	100	  	 	100	% 
	Global Media USA, LLC	  	Delaware	  	VNU, Inc.	  	New York	  	1	  	100	  	 	100	% 
	H R Industries, Inc.	  	California	  	VNU Business Media, Inc.	  	Delaware	  	8	  	34.57	  	 	100	% 
	Interactive Market Systems, Inc.	  	New York	  	Spectra Marketing Systems, Inc.	  	Delaware	  	4	  	500	  	 	100	% 
	MFI Holdings, Inc.	  	Delaware	  	VNU Business Media, Inc.	  	Delaware	  	1, 2	  	200	  	 	100	% 
	Neslein Holding, L.L.C.	  	Delaware	  	ACNielsen Corporation	  	Delaware	  	N/A	  	100	% 	 	100	% 

															
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	  	 Holder’s
Jurisdiction
	  	 Certificate

No.
	  	 Quantity of

Shares/

Interest
	 	 	 Percent

Owned
	 
	Nielsen EDT, Inc.	  	California	  	ACNielsen Corporation	  	Delaware	  	8	  	800	  	 	100	% 
	Nielsen Entertainment, LLC	  	Delaware	  	VNU Marketing Information, Inc.	  	Delaware	  	1	  	100	  	 	100	% 
	Nielsen Finance Co.	  	Delaware	  	Nielsen Finance LLC	  	Delaware	  	2	  	1,000	  	 	100	% 
	Nielsen Finance LLC	  	Delaware	  	VNU, Inc.	  	New York	  	N/A	  	65	  	 	100	% 
	Nielsen Holdings, Inc.	  	Delaware	  	ACN Holdings Inc.	  	Delaware	  	N/A	  	35	  	 	100	% 
	  	  	A. C. Nielsen Company	  	Delaware	  	2	  	1,000	  	 
	Nielsen Leasing Corporation	  	Delaware	  	A. C. Nielsen Company	  	Delaware	  	A-2	  	100	  	 	100	% 
	Nielsen Media Research, Inc.	  	Delaware	  	VNU, Inc.	  	New York	  	1	  	1,000	  	 	100	% 
	Nielsen National Research Group, Inc.	  	California	  	Nielsen Entertainment, LLC	  	Delaware	  	1	  	1,000	  	 	100	% 
	NMR Investing I, Inc.	  	Delaware	  	Nielsen Media Research, Inc.	  	Delaware	  	2	  	100	  	 	100	% 
	NMR Licensing Associates, L.P.	  	Delaware	  	NMR Investing I, Inc.	  	Delaware	  	N/A	  	1.689	% 	 	100	% 
	  	  	Nielsen Media Research, Inc.	  	Delaware	  	N/A	  	98.311	% 	 
	Panel International S.A.	  	Delaware	  	A. C. Nielsen Company	  	Delaware	  	1	  	1,000	  	 	100	% 
	PERQ/HCI, LLC	  	Delaware	  	VNU Marketing Information, Inc.	  	Delaware	  	1	  	10,000	  	 	100	% 
	POC, Inc.	  	New York	  	VNU Business Media, Inc.	  	Delaware	  	4	  	8	  	 	100	% 
	Spectra Marketing Systems, Inc.	  	Delaware	  	Claritas Inc.	  	Delaware	  	46, 47	  	10,000	  	 	100	% 
	SRDS, Inc.	  	Delaware	  	VNU International, B.V.	  	Netherlands	  	1	  	11,500	  	 	100	% 
	  	  	VNU, Inc.	  	New York	  	2	  	32,740	  	 
	  	  	VNU Marketing Information, Inc.	  	Delaware	  	3	  	149,567	  	 
	Strategic Mapping, Inc.	  	California	  	Claritas Inc.	  	Delaware	  	1	  	100	  	 	100	% 
	Trade Dimensions International, Inc.	  	Delaware	  	Interactive Market Systems, Inc.	  	New York	  	1	  	100	  	 	100	% 
	 VNU Business Media, Inc.
	  	Delaware	  	VNU, Inc.	  	New York	  	1	  	1,000	  	 	100	% 
	VNU eMedia, Inc.	  	Delaware	  	VNU Business Media, Inc. (VNU, Inc.)	  	Delaware	  	1	  	100	  	 	100	% 
	VNU Expositions, Inc.	  	Delaware	  	VNU Business Media, Inc. (VNU, Inc.)	  	Delaware	  	1	  	100	  	 	100	% 
	VNU Marketing Information, Inc.	  	Delaware	  	VNU Business Media, Inc. (VNU, Inc.)	  	New York	  	1	  	100	  	 	100	% 

  

 2 

															
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	  	 Holder’s
Jurisdiction
	  	 Certificate

No.
	  	 Quantity of

Shares/
Interest
	 	 	 Percent

Owned
	 
	VNU Media Measurement & Information, Inc.	  	Delaware	  	SRDS, Inc.	  	Delaware	  	1	  	100	  	 	100	% 
	VNU USA Property Management, Inc.	  	New York	  	VNU, Inc.	  	New York	  	1	  	100	  	 	100	% 
	VNU, Inc.	  	New York	  	VNU International B.V.	  	Netherlands	  	1,3,4,5	  	14,870	  	 	100	% 
	VNU/SRDS Management Co., Inc.	  	Delaware	  	Spectra Marketing Systems, Inc.	  	Delaware	  	2	  	100	  	 	100	% 
	Showeast, LLC	  	New York	  	VNU Business Media, Inc.	  	Delaware	  	N/A	  	94	% 	 	94	% 
	Buzzmetrics, Inc.	  	Delaware	  	BM Holdings, LLC	  	Delaware	  	N/A	  	N/A	  	 	90	% 
	Advertising Center, Incorporated	  	California	  	VNU Business Media, Inc.	  	Delaware	  	16, 17	  	1,350	  	 	90	% 
	Airplay Monitor Venture Associates	  	New York	  	VNU Business Media, Inc.	  	Delaware	  	N/A	  	N/A	  	 	80	% 
	NetRatings, Inc.	  	Delaware	  	ACNielsen Corporation	  	Delaware	  	N/A	  	2,745,569	  	 		
	  	  	Nielsen Media Research, Inc.	  	Delaware	  	N/A	  	18,832,727	  	 	61.51	% 
	ACNielsen eRatings.com	  	Delaware	  	NetRatings, Inc.	  	Delaware	  	N/A	  	100	  	 	100	% 
	Scarborough Research (Partnership)	  	Delaware	  	SRDS, Inc.	  	Delaware	  	N/A	  	50.5	% 	 	50.5	% 

  

 3 

 Schedule 10 

(b) Equity Interests of (Non-U.S.) Companies 

 

													
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	  	 Holder’s

Jurisdiction
	  	 Percent

Owned
	 	 	 VNU Group

Percent

Owned
	 
	ACNielsen AMER Algeria Sari	  	Algeria	  	Amer Research Limited	  	Cyprus	  	100	% 	 	100	% 
	A.C. Nielsen Argentina S.A.	  	Argentina	  	A. C. Nielsen (Argentina) S.A.	  	Delaware	  	100	% 	 	100	% 
	Inmonte, S.A.	  	Argentina	  	A. C. Nielsen Company	  	Delaware	  	100	% 	 	100	% 
	VNU Business Media Argentina S.A.	  	Argentina	  	VNU Business Media, Inc.	  	Delaware	  	100	% 	 	100	% 
	ACNielsen (Holdings) Pty Limited	  	Australia	  	Neslein Holding (Australia) c.v.	  	Netherlands	  	100	% 	 	100	% 
	ACNielsen Advanced Analytics Pty Limited	  	Australia	  	ACNielsen (Holdings) Pty Limited	  	Australia	  	100	% 	 	100	% 
	ACNielsen Australia Pty Limited	  	Australia	  	ACNielsen (Holdings) Pty Limited	  	Australia	  	100	% 	 	100	% 
	AIM Data (Radio) Pty. Limited	  	Australia	  	ACNielsen (Holdings) Pty Limited	  	Australia	  	100	% 	 	100	% 
	AIM Data (Television) Pty. Limited	  	Australia	  	ACNielsen (Holdings) Pty Limited	  	Australia	  	100	% 	 	100	% 
	Australian Independent Media Data Pty. Limited	  	Australia	  	Nandette Pty. Limited	  	Australia	  	50	% 	 		
	  	  	Neslein Holding (Australia) c.v.	  	Australia	  	50	% 	 	100	% 
	Decisions Made Easy Pty. Ltd.	  	Australia	  	Decisions Made Easy, Inc.	  	Arkansas	  	100	% 	 	100	% 
	Media Monitoring Services (Australia) Pty. Ltd	  	Australia	  	Nielsen Media Research Limited	  	United Kingdom	  	100	% 	 	100	% 
	Nandette Pty. Limited	  	Australia	  	ACNielsen (Holdings) Pty Limited	  	Australia	  	100	% 	 	100	% 
	www.consult Pty. Ltd.	  	Australia	  	ACNielsen (Holdings) Pty Limited	  	Australia	  	100	% 	 	100	% 
	A.C. Nielsen Gesellschaft m.b.H.	  	Austria	  	A. C. Nielsen Company	  	Delaware	  	100	% 	 	100	% 
	ACNielsen Azeri	  	Azerbaijan	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	ACNielsen Bel	  	Belarus	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	A.C. Nielsen Company & Co SA	  	Belgium	  	ACNielsen Company (Belgium) SA	  	Belgium	  	97.63	% 	 	 100
	 % 

	  	  	A. C. Nielsen Company	  	Delaware	  	1.57	% 	 
	  	  	ACNielsen Corporation	  	Delaware	  	0.80	% 	 
	 ACNielsen Company (Belgium) SA
	  	 Belgium
	  	A. C. Nielsen Company	  	Delaware	  	99.375	% 	 	 100
	 % 

	  	  	ACNielsen Corporation	  	Delaware	  	0.625	% 	 
	VNU Business Publications N.V.	  	Belgium	  	VNU Business Media Europe B.V.	  	Netherlands	  	100	% 	 	100	% 
	A. C. Nielsen do Brasil Ltda.	  	Brazil	  	Art Holding (Brazil) c.v.	  	Netherlands	  	100	% 	 	100	% 
	VNU Business Media do Brasil Ltda	  	Brazil	  	VNU, Inc.	  	New York	  	100	% 	 	100	% 
	ACNielsen Bulgaria Ltd	  	Bulgaria	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	ACNielsen Cameroon Sari	  	Cameroon	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	ACNielsen Canada Holding Company	  	Canada	  	ACNielsen Holding (Canada) B.V.	  	Netherlands	  	100	% 	 	100	% 
	ACNielsen Canada Partnership	  	Canada	  	ACNielsen Company of Canada	  	Canada	  	99.5	% 	 	100	% 

  

 4 

													
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	  	 Holder’s

Jurisdiction
	  	 Percent

Owned
	 	 	 VNU

Group

Percent
	 
		  		  	ACNielsen Canada Holding Company	  	Canada	  	0.5	% 	 		
	ACNielsen Company of Canada	  	Canada	  	ACNielsen Canada Holding Company	  	Canada	  	100	% 	 	100	% 
	Nielsen Media Research Ltd.	  	Canada	  	Nielsen Media Research, Inc.	  	Delaware	  	100	% 	 	100	% 
	ACNielsen Cayman Islands Colombia Ltd.	  	Cayman Islands	  	A. C. Nielsen Company	  	Delaware	  	94	% 	 	 100
	 % 

	  	  	Nielsen Holdings, Inc.	  	Delaware	  	6	% 	 
	ACNielsen Cayman Islands Ltd.	  	Cayman Islands	  	A. C. Nielsen do Brasil Ltda.	  	Brazil	  	100	% 	 	100	% 
	ACNielsen Chile Ltda.	  	Chile	  	A. C. Nielsen Company	  	Delaware	  	99	% 	 	 100
	 % 

	  	  	Nielsen Holdings, Inc.	  	Delaware	  	1	% 	 
	Shanghai ACNielsen Limited	  	China	  	ACNielsen (China) Limited	  	Hong Kong	  	96	% 	 	96	% 
	ACNielsen (Guangzhou) Ltd.	  	China	  	ACNielsen Group Limited	  	Hong Kong	  	92	% 	 	92	% 
	ACNielsen Colombia Ltda.	  	Colombia	  	ACNielsen Cayman Islands Colombia Ltd.	  	Cayman Islands	  	99.99	% 	 	 100
	 % 

	  	  	Nielsen Holdings, Inc.	  	Delaware	  	.01	% 	 
	ACNielsen Costa Rica S.A.	  	Costa Rica	  	ACNielsen Centroamerica, S.A.	  	Guatemala	  	100	% 	 	100	% 
	AC NIELSEN COTE D’IVOIRE LIMITED	  	Cote d’Ivoire	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	ACNielsen d.o.o.	  	Croatia	  	ACNielsen Piackutató Kft.	  	Hungary	  	100	% 	 	100	% 
	ACNielsen Cyprus Limited	  	 Cyprus
	  	ACNielsen Canada Partnership	  	Canada	  	49	% 	 	 100
	 % 

	  	  	ACNielsen (Nederland) B.V.	  	Netherlands	  	24	% 	 
	  	  	A. C. Nielsen Company	  	Delaware	  	15	% 	 
	  	  	A.C. Nielsen Gesellschaft m.b.H.	  	Austria	  	12	% 	 
	Amer Research Limited	  	Cyprus	  	ACNielsen (Nederland) B.V.	  	Netherlands	  	51	% 	 	 100
	 % 

	  	  	ACNielsen Company of Canada	  	Canada	  	49	% 	 
	ACNielsen Czech Republic s.r.o.	  	Czech Republic	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	ACNielsen A/S	  	Denmark	  	A. C. Nielsen Company	  	Delaware	  	100	% 	 	100	% 
	AMER Research and Analysis Ltd	  	Egypt	  	Amer Research Limited	  	Cyprus	  	99.8	% 	 	99.8	% 
	AC Nielsen El Salvador, S.A. de C.V.	  	El Salvador	  	ACNielsen Centroamerica, S.A.	  	Guatemala	  	100	% 	 	100	% 
	ACNielsen Eesti OU	  	Estonia	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	A.C. Nielsen Finland Oy	  	Finland	  	A. C. Nielsen Company	  	Delaware	  	50	% 	 	 100
	 % 

	  	  	Teollisuuden Tielopalvelu Industrial	  		  			 
	  	  	Intelligence Ltd. Oy	  	Finland	  	50	% 	 
	Teollisuuden Tielopalvelu Industrial Intelligence Ltd. Oy	  	Finland	  	A. C. Nielsen Company	  	Delaware	  	100	% 	 	100	% 
	AC NIELSEN S.A.	  	France	  	A. C. Nielsen Company	  	Delaware	  	99.998	% 	 	99.998	% 
	ACNielsen EDI S.A.R.L.	  	France	  	AC NIELSEN S.A.	  	France	  	100	% 	 	100	% 
	ASR Europe	  	France	  	VNU Publications France S.A.	  	France	  	99	% 	 	100	% 

  

 5 

													
	 Issuer
	  	 Issuer’s

Jurisdiction
	  	 Holder
	  	 Holder’s

Jurisdiction
	  	 Percent

Owned
	 	 	 VNU Group

Percent

Owned
	 
		  		  	VNU Business Media Europe B.V.	  	Netherlands	  	1	% 	 		
	Le Panel de Gestion S.A.S.	  	France	  	AC NIELSEN S.A.	  	France	  	100	% 	 	100	% 
	Trade Dimensions France S.A.S.	  	France	  	VNU Marketing Information Europe & Asia B.V.	  	Netherlands	  	100	% 	 	100	% 
	 VNU Publications France S.A.
	  	 France
	  	VNU Business Media Europe B.V.	  	Netherlands	  	99.994	% 	 		
	  	  	VNU International B.V.	  	Netherlands	  	.001	% 	 	99.994	% 
	ACNielsen Centroamerica, S.A.	  	Guatemala	  	A.C. Nielsen, S.A. de C.V.	  	Germany	  	98	% 	 	98	% 
	A.C. Nielsen GmbH	  	Germany	  	Nielsen EDI GmbH	  	Germany	  	100	% 	 	100	% 
	AC Nielsen Bases GmbH	  	Germany	  	Nielsen EDI GmbH	  	Germany	  	100	% 	 	100	% 
	Axense GmbH	  	Germany	  	Nielsen EDI GmbH	  	Germany	  	100	% 	 	100	% 
	Nielsen EDI GmbH	  	Germany	  	ACNielsen Corporation	  	Delaware	  	88.5	% 	 	 100
	 % 

	  	  	A. C. Nielsen Company	  	Delaware	  	11.5	% 	 
	Nielsen Media Research GmbH	  	Germany	  	Nielsen EDI GmbH	  	Germany	  	100	% 	 	100	% 
	Nielsen Music Control GmbH	  	Germany	  	VNU Holding (Deutschland)GmbH	  	Germany	  	100	% 	 	100	% 
	Trade Dimensions GmbH	  	Germany	  	Nielsen EDI GmbH	  	Germany	  	100	% 	 	100	% 
	VNU Business Publications Deutschland GmbH	  	Germany	  	VNU Holding (Deutschland) GmbH	  	Germany	  	100	% 	 	100	% 
	VNU Holding (Deutschland) GmbH	  	Germany	  	VNU International B.V.	  	Netherlands	  	100	% 	 	100	% 
	ACNIELSEN HONDURAS S.A. de C.V.	  	Honduras	  	ACNielsen Centroamerica, S.A.	  	Guatemala	  	100	% 	 	100	% 
	ACNielsen GHANA LIMITED	  	Ghana	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	 ACNielsen S.A.
	  	 Greece
	  	A. C. Nielsen Company	  	Delaware	  	99.999	% 	 	 100
	 % 

	  	  	ACNielsen Corporation	  	Delaware	  	.001	% 	 
	ACNielsen (China) Limited	  	Hong Kong	  	ACNielsen Management Services Limited	  	Hong Kong	  	100	% 	 	100	% 
	ACNielsen Group Limited	  	Hong Kong	  	ACNielsen Management Services Limited	  	Hong Kong	  	99.792	% 	 	99.792	% 
	ACNielsen Holdings Limited	  	Hong Kong	  	ACNielsen Corporation	  	Delaware	  	94.97	% 	 	 100
	 % 

	  	  	ACNielsen SA	  	Greece	  	5.03	% 	 
	ACNielsen International Research (Hong Kong) Limited	  	Hong Kong	  	ACNielsen Management Services Limited	  	Hong Kong	  	100	% 	 	100	% 
	ACNielsen Management Services Limited	  	Hong Kong	  	ACNielsen Holdings Limited	  	Hong Kong	  	100	% 	 	100	% 
	Survey Research Hong Kong Ltd.	  	Hong Kong	  	ACNielsen Management Services Limited	  	Hong Kong	  	100	% 	 	100	% 
	VNU Business Media Hong Kong Limited	  	Hong Kong	  	VNU Business Media Europe B.V.	  	Netherlands	  	100	% 	 	100	% 
	ACNielsen Piackutató Kft.	  	Hungary	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	ACNielsen Marketing Research India Private Limited	  	 India
	  	 A. C. Nielsen Company
	  	 Delaware
	  	 99.999
	 % 
	 	 99.999
	 % 

	ACNielsen Org-Marg Private Ltd.	  	India	  	VNU International B.V.	  	Netherlands	  	100	% 	 	100	% 

  

 6 

													
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	 	 Holder’s
Jurisdiction
	  	 Percent
Owned
	 	 	 VNU Group
Percent

Owned
	 
	 ACNielsen Research Services Private Limited
	  	India	  	ACNielsen Marketing
Research India Private
Limited	 	India	  	100	% 	 	100	% 
	 PT. ACNielsen Indonesia
	  	Indonesia	  	ACNIELSEN HOLDINGS
PTE LTD.	 	Singapore	  	100	% 	 	100	% 
	 A.C. Nielsen (Dublin) Limited
	  	Ireland	  	A. C. Nielsen Company	 	Delaware	  	100	% 	 	100	% 
	 A.C. NIELSEN OF IRELAND LIMITED
	  	Ireland	  	A. C. Nielsen Company	 	Delaware	  	100	% 	 	100	% 
	 VNU Data & Network Services Limited
	  	Ireland	  	VNU International B.V.	 	Netherlands	  	100	% 	 	100	% 
	 VNU Investment
	  	Ireland	  	European Media Investors
S.A.	 	Luxembourg	  	100	% 	 	100	% 
	 VNU Ireland
	  	Ireland	  	VNU Investment	 	Ireland	  	100	% 	 	100	% 
	 ACNielsen (Israel) Ltd.
	  	Israel	  	ACNielsen Corporation	 	Delaware	  	100	% 	 	100	% 
	 A.C. Nielsen Italia S.p.A.
	  	Italy	  	A. C. Nielsen Company
ACNielsen Corporation	 	 Delaware

Delaware
	  	99.996
 .004
	% 
 % 
	 	100	% 
	 A.C. Nielsen T.D.C. S.r.l.
	  	Italy	  	A.C. Nielsen Italia S.p.A.	 	Italy	  	100	% 	 	100	% 
	 BIAS GROUP S.R.L.
	  	Italy	  	VNU Business
Publications Italia Sri.	 	Italy	  	100	% 	 	100	% 
		  		  	A.C. Nielsen Italia S.p.A.	 	Italy	  	80	% 	 		
	 Panel International S.r.l.
	  	Italy	  	Le Panel de Gestion
S.A.S. VNU Business
Media Europe B.V.	 	 Italy

Netherlands
	  	20
 90
	% 
 % 
	 	100	% 
	 VNU Business Publications Italia Srl.
	  	Italy	  	Kalanka B.V.	 	Netherlands	  	10	% 	 	100	% 
	 ACNielsen Corporation Japan
	  	Japan	  	ACNIELSEN HOLDINGS
PTE LTD.	 	Singapore	  	100	% 	 	100	% 
	 ACNielsen Kazakhstan Ltd.
	  	Kazakhstan	  	ACNielsen Cyprus
Limited	 	Cyprus	  	100	% 	 	100	% 
	 ACNIELSEN KENYA LIMITED
	  	Kenya	  	ACNielsen Cyprus
Limited	 	Cyprus	  	99.9	% 	 	99.9	% 
	 ACNielsen Latvia SIA
	  	Latvia	  	ACNielsen Cyprus
Limited	 	Cyprus	  	100	% 	 	100	% 
	 UAB ACNielsen Baltics
	  	Lithuania	  	ACNielsen Cyprus
Limited	 	Cyprus	  	100	% 	 	100	% 
		  		  	VNU International B.V.	 	Netherlands	  	99.55	% 	 		
	 European Media Investors S.A.
	  	Luxembourg	  	Kalanka B.V.	 	Netherlands	  	0.45	% 	 	100	% 
	 ACNielsen (Malaysia) Sdn. Bhd.
	  	Malaysia	  	ACNIELSEN HOLDINGS
PTE LTD.	 	Singapore	  	100	% 	 	100	% 
	 ACNIELSEN MARKETING PROMOTIONS (MALAYSIA) SDN. BHD.
	  	Malaysia	  	ACNielsen (Malaysia)
SDN. BHD.	 	Malaysia	  	100	% 	 	100	% 
	 A.C. Nielsen, S.A. de C.V.
	  	Mexico	  	A. C. Nielsen Company
ACNielsen Corporation	 	 Delaware

Delaware
	  	99.998
 0.002
	% 
 % 
	 	100	% 
	 ACNielsen Montenegro d.o.o. Podgorica
	  	Montenegro	  	ACNielsen Cyprus
Limited	 	Cyprus	  	100	% 	 	100	% 
	 ACNielsen AMER - SARL
	  	Morocco	  	Amer Research Limited
(Cyprus)	 	Cyprus	  	100	% 	 	100	% 
	 AC Nielsen Nepal Ltd.
	  	Nepal	  	VNU International B.V.	 	Netherlands	  	100	% 	 	100	% 
	 A.C. Nielsen (Poien) B.V.
	  	Netherlands	  	ACNielsen Cyprus
Limited	 	Cyprus	  	100	% 	 	100	% 
	 A.C. Nielsen South Africa B.V.
	  	Netherlands	  	ACNielsen (Nederland)
B.V.	 	Netherlands	  	100	% 	 	100	% 
	 A.C. Nielsen South Africa Holdings B.V.
	  	Netherlands	  	ACNielsen (Nederland)
B.V.	 	Netherlands	  	100	% 	 	100	% 

  

 7 

													
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	 	 Holder’s
Jurisdiction 
	  	 Percent
Owned
	 	 	 VNU Group
Percent
	 
	 ACNielsen (Nederland) B.V.
	  	Netherlands	  	A. C. Nielsen Company	 	Delaware	  	100	% 	 	100	% 
	 ACNielsen Holding (Canada) B.V.
	  	Netherlands	  	Neslein Holding (Canada) c.v.	 	Netherlands	  	100	% 	 	100	% 
	 Airtrack Data Systems International B.V.
	  	Netherlands	  	Broadcast Data Systems, LLC	 	Delaware	  	100	% 	 	100	% 
	 Airwaves Monitoring B.V.
	  	Netherlands	  	VNU International B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Art Holding (Brazil) c.v.
	  	Netherlands	  	Neslein Holding (Brazil) c.v.
 ART Holding,
L.L.C.
	 	Netherlands Delaware	  	99
 1
	% 
 % 
	 	100	% 
	 Asee Nielsen Holding (Brazil) C.V.
	  	Netherlands	  	Art Holding (Brazil) c.v.
 ART Holding, L.L.C.
	 	 Netherlands

Delaware
	  	99
 1
	% 
 % 
	 	100	% 
	 BPI Communications B.V.
	  	Netherlands	  	VNU Business
Publications B.V.	 	Netherlands	  	100	% 	 	100	% 
	 B.V. Dagblad en Drukkerij Het Centrum
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Bedinet Vastgoed B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Ditzitel Informatiediensten B.V.
	  	Netherlands	  	VNU Nieuwe Media Groep B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Kalanka B.V.
	  	Netherlands	  	VNU International B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Menesta Investments B.V.
	  	Netherlands	  	Neslein Holding (Spain) c.v.	 	Netherlands	  	100	% 	 	100	% 
	 Nationale Vacaturebank.nl B.V.
	  	Netherlands	  	VNU Business Publications
B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Neslein Holding (Australia) c.v.
	  	Netherlands	  	ACNielsen Corporation
 Neslein Holding L.L.C.
	 	 Delaware

Delaware
	  	99.9
 0.01
	% 
 % 
	 	100	% 
	 Neslein Holding (Brazil) c.v.
	  	Netherlands	  	A. C. Nielsen Company
 Nielsen Holdings, Inc.
	 	 Delaware

Delaware
	  	99.98
 0.02
	% 
 % 
	 	100	% 
	 Neslein Holding (Canada) c.v.
	  	Netherlands	  	A. C. Nielsen Company
 Neslein Holding L.L.C.
	 	 Delaware

Delaware
	  	99
 1
	% 
 % 
	 	100	% 
	 Neslein Holding (Spain) c.v.
	  	Netherlands	  	A. C. Nielsen Company
 ART Holding, L.L.C.
	 	 Delaware

Delaware
	  	99
 1
	% 
 % 
	 	100	% 
	 Nielsen Media Research B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Oberon B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Publiciteitsbureau Actueel B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Sunny Cards Studio Nederland B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Tweakers Holding B.V.
	  	Netherlands	  	VNU Business Publications
B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Tweakers Shopping B.V.
	  	Netherlands	  	Tweakers Holding B.V.	 	Netherlands	  	100	% 	 	100	% 
	 Tweakers.net B.V.
	  	Netherlands	  	Tweakers Holding B.V.	 	Netherlands	  	100	% 	 	100	% 
	 View Group B.V.
	  	Netherlands	  	VNU Business Publications
B.V.	 	Netherlands	  	100	% 	 	100	% 
	 VNU B.V.
	  	Netherlands	  	VNU Holding and Finance B.V.	 	Netherlands	  	100	% 	 	100	% 
	 VNU Business Media Europe B.V.
	  	Netherlands	  	VNU International B.V.	 	Netherlands	  	100	% 	 	100	% 
	 VNU Business Press Group B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 

  

 8 

													
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	 	 Holder’s
Jurisdiction
	  	 Percent
Owned
	 	 	 VNU Group
Percent

Owned
	 
	 VNU Business Press Syndication International B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Business Publications B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Business Information Europe B.V.
	  	Netherlands	  	VNU International B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Directories B.V.
	  	Netherlands	  	VNU International B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Holdings B.V.
	  	Netherlands	  	VNU Holding and Finance B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Holding and Finance B.V.
	  	Netherlands	  	VNU Intermediate Holding B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Insurance B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Interactive Media B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Interlicensing B.V.
	  	Netherlands	  	European Media Investors S.A.	 	Luxembourg	  	100	% 	 	100	% 
						
	 VNU Intermediate Holding B.V.
	  	Netherlands	  	VNU Group
B.V.1	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU International B.V.
	  	Netherlands	  	VNU Holding and Finance B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Marketing Information Europe & Asia B.V.
	  	Netherlands	  	VNU International B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Nieuwe Media Groep B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
						
		  		  	VNU Publications France S.A.	 	France	  	71.01	% 	 		
						
	 VNU Online Recruitment Holding B.V.
	  	Netherlands	  	VNU Business Publications
Espana S.A.	 	Spain	  	28.9	% 	 	100	% 
						
	 VNU Services B.V.
	  	Netherlands	  	VNU Holding and Finance B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Teleshopping Services B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 VNU Ventures B.V.
	  	Netherlands	  	VNU Business Publications
B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 vnunet.com (Europe) N.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 Willtree Publikaties B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 Win Productions B.V.
	  	Netherlands	  	VNU B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 Chilthorne International N.V.
	  	Netherlands Antilles	  	VNU Holding and Finance B.V.	 	Netherlands	  	100	% 	 	100	% 
						
	 ACNielsen (NZ) Ltd.
	  	New Zealand	  	A. C. Nielsen Company	 	Delaware	  	100	% 	 	100	% 
						
	 ACNielsen Nicaragua, S.A.
	  	Nicaragua	  	ACNielsen Centroamerica, S.A.
 A.C. Nielsen, S.A. de
C.V.
	 	 Guatemala

Mexico
	  	98
 2
	% 
 % 
	 	100	% 
						
	 ACNielsen Nigeria Limited
	  	Nigeria	  	ACNielsen Cyprus Limited

ACNielsen Company of Canada
	 	Cyprus Canada	  	80
 20
	% 
 % 
	 	100	% 
						
	 ACNielsen Norge AS
	  	Norway	  	A. C. Nielsen Company	 	Delaware	  	99.85	% 	 	99.85	% 
						
	 ACNielsen Panama, S.A.
	  	Panama	  	ACNielsen Centroamerica, S.A.	 	Guatemala	  	100	% 	 	100	% 
						
	 ACNielsen (Philippines) Inc.
	  	Philippines	  	ACNIELSEN HOLDINGS PTE
LTD.	 	Singapore	  	100	% 	 	100	% 

  

	1
	 Formerly known as VNU N.V. 

  

 9 

													
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	  	 Holder’s

Jurisdiction
	  	 Percent
Owned
	 	 	 VNU Group
Percent

Owned
	 
	 ACNielsen Polska Sp.z.o.o.
	  	Poland	  	A.C. Nielsen (Polen) B.V.	  	Netherlands	  	100	% 	 	100	% 
	 A.C. Nielsen Portugal - Estudos de Mercado S.A.
	  	Portugal	  	 Neslein Holding (Portugal) SGPS, Lda.

Neslein Holding (Spain) c.v.
	  	 Portugal

Netherlands
	  	98
 2
	% 
 % 
	 	100	% 
	 Neslein Holding (Portugal) SGPS, Lda.
	  	Portugal	  	Menesta Investments B.V. Neslein Holding (Spain) c.v.	  	 Netherlands

Netherlands
	  	98
 2
	% 
 % 
	 	100	% 
	 Panel de Gestion Portugal - Estudos de

Mercado - Unipessoal, Lda.
	  	Portugal	  	Le Panel de Gestion S.A.S.	  	France	  	100	% 	 	100	% 
	 A.C. Nielsen P.R. Inc.
	  	Puerto Rico	  	A. C. Nielsen Company	  	Delaware	  	100	% 	 	100	% 
	 ACNielsen Romania srl
	  	Romania	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	 ZAO ACNielsen
	  	Russia	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	 ZAO Amer Nielsen Plus
	  	Russia	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	 AC Nielsen d.o.o.
	  	Serbia	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	00	% 
	 ACNielsen (Singapore) Pte. Ltd.
	  	Singapore	  	A. C. Nielsen Company	  	Delaware	  	100	% 	 	00	% 
	 ACNIELSEN HOLDINGS PTE LTD.
	  	Singapore	  	ACNielsen Management Services Limited	  	Hong Kong	  	100	% 	 	00	% 
	 ACNielsen Research (Singapore) Pte. Ltd.
	  	Singapore	  	ACNIELSEN HOLDINGS PTE LTD.	  	Singapore	  	100	% 	 	100	% 
	 ACNielsen Slovakia s.r.o.
	  	Slovakia	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	 ACNielsen raziskovalna druzba, d.o.o.
	  	Slovenia	  	ACNielsen Cyprus Limited	  	Cyprus	  	100	% 	 	100	% 
	 ACNielsen (Korea) Limited
	  	South Korea	  	ACNielsen Company of Canada	  	Canada	  	100	% 	 	100	% 
	 BasisNet, Inc.
	  	South Korea	  	 Korea Advanced Digital Data Inc. (KADD, Inc.)

VNU International B.V.
	  	 South Korea

Netherlands
	  	95
 5
	% 
 % 
	 	100	% 
	 Korea Advanced Digital Data Inc. (KADD,
	  		  		  		  			 		
	 Inc.)
	  	South Korea	  	VNU International B.V.	  	Netherlands	  	100	% 	 	100	% 
	 ACNielsen Marketing and Media (Pty) Limited
	  	South Africa	  	A.C. Nielsen South Africa B.V.	  	Netherlands	  	100	% 	 	100	% 
	 AC Nielsen MRA (Pty) Limited
	  	South Africa	  	 A.C. Nielsen South Africa Holdings B.V.

A.C. Nielsen South Africa B.V.

A.C. Nielsen South Africa B.V.
	  	 Netherlands

Netherlands Netherlands
	  	65% CS
33.91% CS
93.64% PS	  
  
  	 	98.91% CS
 93.64% PS

	  
   

	 AC Nielsen Lanka Pvt. Ltd.
	  	Sri Lanka	  	AC Nielsen Org-Marg Private Ltd.	  	India	  	100	% 	 	100	% 
	 ACNielsen Company S.L.
	  	Spain	  	N&P Holding Spain S.L.	  	Spain	  	100	% 	 	100	% 
	 ASEE Nielsen Holding (Spain) S.r.l.
	  	Spain	  	Neslein Holding (Spain) c.v.	  	Netherlands	  	100	% 	 	100	% 
	 N&P Holding Spain S.L.
	  	Spain	  	ASEE Nielsen Holding (Spain) S.r.l.	  	Spain	  	100	% 	 	100	% 
	 Nielsen EDI, S.L.
	  	Spain	  	N&P Holding Spain S.L.	  	Spain	  	100	% 	 	100	% 
	 Panel Internacional S.A.
	  	Spain	  	N&P Holding Spain S.L.	  	Spain	  	100	% 	 	100	% 

  

 10 

													
	 Issuer
	  	 Issuer’s
Jurisdiction
	  	 Holder
	  	 Holder’s
Jurisdiction 
	  	 Percent
Owned
	 	 	 VNU Group
Percent

Owned

	Publicaciones Profesionales, S.A.	  	Spain	  	VNU Business Media Europe B.V.	  	Netherlands	  	 	100	% 	 	 100%

	VNU Business Publications España SA	  	Spain	  	VNU Business Media Europe B.V.	  	Netherlands	  	 	100	% 	 	 100%

	ACNielsen AB	  	Sweden	  	A. C. Nielsen Company	  	Delaware	  	 	100	% 	 	 100%

	Claritas Precision Marketing AB	  	Sweden	  	VNU Marketing Information Europe & Asia B.V.	  	Netherlands	  	 	100	% 	 	 100%

	ACNielsen Management Services SA	  	Switzerland	  	A. C. Nielsen Company	  	Delaware	  	 	100	% 	 	 100%

	VNU Business Media SA	  	Switzerland	  	VNU International B.V.	  	Netherlands	  	 	100	% 	 	 100%

	ACNielsen SA	  	Switzerland	  	A. C. Nielsen Company	  	Delaware	  	 	100	% 	 	 100%

	ACNielsen (Taiwan) Limited	  	Taiwan	  	ACNielsen Management Services Limited	  	Hong Kong	  	 	100	% 	 	 100%

	 ACNielsen (Tanzania) Ltd.
	  	 Tanzania
	  	ACNielsen Cyprus Limited	  	Cyprus	  	 	99	% 	 	
	  	  	A. C. Nielsen Company	  	Delaware	  	 	1	% 	 	 100%

	ACNielsen (Thailand) Limited	  	Thailand	  	ACNIELSEN HOLDINGS PTE LTD.	  	Singapore	  	 	99.997	% 	 	 99.997%

	AMER Tunisia Sari	  	Tunisia	  	Amer Research Limited	  	Cyprus	  	 	99.02	% 	 	 99.02%

	ACNielsen Arastirma Hizmetleri A.S.	  	Turkey	  	ACNielsen (Nederland) B.V.	  	Netherlands	  	 	99.6	% 	 	 99.6%

	 ACNielsen Uganda Limited
	  	 Uganda
	  	ACNielsen Cyprus Limited	  	Cyprus	  	 	99	% 	 	
	  	  	ACNielsen Canada Partnership	  	Canada	  	 	1	% 	 	 100%

	 ACNielsen Ukraine Limited Liability Company
	  	 Ukraine
	  	ACNielsen Cyprus Limited	  	Cyprus	  	 	95	% 	 	
	  	  	ACNielsen Company of Canada	  	Canada	  	 	5	% 	 	 100%

	A.C. Nielsen Company Limited	  	United Kingdom	  	ACNielsen Holdings UK Limited	  	United Kingdom	  	 	100	% 	 	 100%

	ACNielsen Holdings UK Limited	  	United Kingdom	  	ACNielsen Corporation	  	Delaware	  	 	100	% 	 	 100%

	Axense Group Limited	  	United Kingdom	  	ACNielsen Holdings UK Limited	  	United Kingdom	  	 	100	% 	 	 100%

	Breakthrough Publishing Ltd.	  	United Kingdom	  	VNU Business Publications Ltd.	  	United Kingdom	  	•	 100	% 	 	 100%

	Broadcast Data Systems (UK) Ltd.	  	United Kingdom	  	Airtrack Data Systems International B.V.	  	Netherlands	  	 	100	% 	 	 100%

	Decisions Made Easy Ltd.	  	United Kingdom	  	VNU International B.V.	  	Netherlands	  	 	100	% 	 	 100%

	First Edition EDI Services Limited	  	United Kingdom	  	Nielsen Book Services Limited	  	United Kingdom	  	 	100	% 	 	 100%

	Global Media Europe Limited	  	United Kingdom	  	VNU Holdco (UK) Limited	  	United Kingdom	  	 	100	% 	 	 100%

	Imark Communications Limited	  	United Kingdom	  	VNU Business Media Europe B.V.	  	Netherlands	  	 	100	% 	 	 100%

	Imark Events Limited	  	United Kingdom	  	Imark Communications Limited	  	United Kingdom	  	 	100	% 	 	 100%

 

 11 

												
	 Issuer
	  	 Issuer’s Jurisdiction
	  	 Holder
	 	 Holder’s
Jurisdiction 
	  	 Percent

Owned
	 	 	 VNU Group
Percent

Owned

	 Interactive Exhibitions Ltd.
	  	 United Kingdom
	  	 VNU Holdco (UK) Limited
	 	 United

Kingdom
	  	 100
	 % 
	 	 100%

	 Interactive Market Systems (UK) Limited
	  	 United Kingdom
	  	 VNU Holdco (UK) Limited
	 	 United

Kingdom
	  	 100
	 % 
	 	 100%

	 Learned Information (Europe) Limited
	  	 United Kingdom
	  	 VNU Holdco (UK) Limited
	 	 United

Kingdom
	  	 100
	 % 
	 	 100%

	 MMS Market Movements Limited
	  	 United Kingdom
	  	 Nielsen Media Research Limited
	 	 United

Kingdom
	  	 100
	 % 
	 	 100%

	 Nielsen Book Services Limited
	  	 United Kingdom
	  	 VNU Holdco (UK) Limited
	 	 United

Kingdom
	  	 100
	 % 
	 	 100%

	 Nielsen BookData Limited
	  	 United Kingdom
	  	 Nielsen Book Services Limited
	 	 United

Kingdom
	  	 100
	 % 
	 	 100%

		  		  	Nielsen EDI, Inc.	 	California	  	99	% 	 	
	Nielsen EDI Limited	  	United Kingdom	  	 ACNielsen Holdings UK Limited
	 	 United

Kingdom
	  	1	% 	 	100%
	 Nielsen Media Research Limited
	  	 United Kingdom
	  	 ACNielsen Holdings UK Limited
	 	 United

Kingdom
	  	 100
	 % 
	 	 100%

	Nielsen NRG UK Limited	  	United Kingdom	  	Nielsen National Research Group, Inc.	 	California	  	100	% 	 	 100%

	Spectra Marketing Limited	  	United Kingdom	  	VNU Holdco (UK) Limited	 	 United

Kingdom
	  	100	% 	 	100%
	Trader Marketing Data Ltd.	  	United Kingdom	  	Decisions Made Easy Ltd.	 	 United

Kingdom
	  	99	% 	 	99%
	VNU Business Media Europe Limited	  	United Kingdom	  	VNU Holdco (UK) Limited	 	 United

Kingdom
	  	100	% 	 	 100%

	VNU Business Publications Ltd.	  	United Kingdom	  	VNU Holdco (UK) Limited	 	 United

Kingdom
	  	100	% 	 	 100%

	VNU Entertainment Media UK Limited	  	United Kingdom	  	VNU Holdco (UK) Limited	 	 United

Kingdom
	  	100	%. 	 	 100%

	VNU Holdco (UK) Limited	  	United Kingdom	  	VNU International B.V.	 	Netherlands	  	100	% 	 	 100%

	 VNUnet.com Limited
	  	 United Kingdom
	  	 VNU Business Publications Ltd.
	 	 United

Kingdom
	  	 100
	 % 
	 	 100%

	A.C. Nielsen de Venezuela, S.A.	  	Venezuela	  	A. C. Nielsen Company	 	Delaware	  	100	% 	 	 100%

	ACNielsen Vietnam Ltd.	  	Vietnam	  	ACNIELSEN HOLDINGS PTE LTD.	 	Singapore	  	100	% 	 	 100%

	Agence de Press Magazine S.a.r.l.	  	France	  	VNU Business Media Europe B.V.	 	Netherlands	  	80	% 	 	 80%

	Aircheck International Ltd.	  	Ireland	  	VNU International B.V.	 	Netherlands	  	51	% 	 	 51%

	Nielsen Music Control Nederland B.V.	  	Netherlands	  	Aircheck International Ltd.	 	Ireland	  	100	% 	 	 51%

 

 12 

												
	 Issuer
	  	 Issuer’s

Jurisdiction
	  	 Holder
	  	 Holder’s

Jurisdiction
	  	 Percent

Owned
	  	 VNU Group

Percent

Owned
	 
	A.C. Nielsen Store Audit S.r.l.	  	Italy	  	A.C. Nielsen Italia S.p.A.	  	Italy	  	65.997%	  	65.997	% 
	Array Publications B.V.	  	Netherlands	  	VNU Business Publications B.V.	  	Belgium	  	90%	  	90	% 
	Nielsen Media Research AS	  	Norway	  	A. C. Nielsen Company	  	Delaware	  	86.18%	  	86.18	% 
	ACNielsen Pakistan (Private) Limited	  	Pakistan	  	ACNielsen Cyprus Limited	  	Cyprus	  	60%	  	60	% 

  

 13 

 (C) Other Equity
Interests2 

 

													
	 Issuer
	  	 Issuer’s
Jurisdiction of
Incorporation/
Formation
	  	 Holder
	  	 Holder’s
Jurisdiction
	  	 Certificate

No.
	  	 Quantity
of
Shares/
Interest
	  	 Percent
Owned

	Audicom Corporation	  	New York	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	N/A	  	4.80%
	B.L. International, Inc.	  	Nevada	  	VNU Business Media, Inc.	  	Delaware	  	N/A	  	N/A	  	10.00%
	BuzzMetrics,Ltd.	  	Israel	  	VNU International B.V.	  	Netherlands	  	N/A	  	N/A	  	49.70%
	 BM Holdings, LLC
	  	Delaware	  	BuzzMetrics Ltd.	  	Israel	  	N/A	  	N/A	  	100.00%
	 BuzzMetrics,Inc.
	  	Delaware	  	BM Holdings, LLC	  	Delaware	  	N/A	  	N/A	  	100.00%
	efficient market services, inc.	  	Delaware	  	ACNielsen Corporation	  	Delaware	  	N/A	  	N/A	  	6.40%
	GQ Denver Property, L.L.C.	  	Delaware	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	N/A	  	17.89%
	HCIA Holding, LLC	  	Delaware	  	VNU Marketing Information, Inc.	  	Delaware	  	N/A	  	N/A	  	34.88%
	 Solucient, LLC
	  	Delaware	  	HCIA Holding, LLC	  	Delaware	  	N/A	  	N/A	  	100.00%
	 Sachs 99, LLC
	  	Delaware	  	Solucient, LLC	  	Delaware	  	N/A	  	N/A	  	100.00%
	 Sachs Group
	  	New York	  	Sachs 99, LLC	  	Delaware	  	N/A	  	N/A	  	99%
		  		  	Sachs 1, LLC	  	Delaware	  	N/A	  	N/A	  	1%
	 Sachs 1, LLC
	  	Delaware	  	Solucient, LLC	  	Delaware	  	N/A	  	N/A	  	100.00%
	Interactive Data Corporation	  	Delaware	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	N/A	  	0.06%
	Interactive Network, Inc.	  	California	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	N/A	  	0.36%
	Market Simulations, Inc.	  	Delaware	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	N/A	  	20.00%
	NONSTOP Solutions, Incorporated	  	California	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	N/A	  	0.70%
	SportsOneSource, LLC	  	Delaware	  	VNU Marketing Information, Inc.	  	Delaware	  	N/A	  	25.00%	  	50.00%
		  		  	VNU Business Media, Inc.	  	Delaware	  	N/A	  	25.00%	  	
	AGB McNair Holdings Pty Limited	  	Australia	  	ACNielsen (Holdings) Pty Limited	  	Australia	  	N/A	  	N/A	  	50.00%
	 ACNielsen Research Pty Limited
	  	Australia	  	AGB McNair Holdings Pty Limited	  	Australia	  	N/A	  	N/A	  	100%
	 McNair Anderson

Associates Pty Limited
	  	Australia	  	ACNielsen Research Pty Limited	  	Australia	  	N/A	  	100%	  	100%
	 Surveys Australia Research Pty Limited
	  	Australia	  	AGB McNair Holdings Pty Limited	  	Australia	  	N/A	  	N/A	  	100%
	 Tart Research Pty Limited
	  	Australia	  	AGB McNair Holdings Pty Limited	  	Australia	  	N/A	  	N/A	  	100%
	IBOPE Pesquisa de Midia Ltda.	  	Brazil	  	A.C.Nielsen do Brasil Ltda.	  	Brazil	  	N/A	  	N/A	  	11.00%
	IMI.com	  	Cayman Islands 	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	N/A	  	11.00%

  

	2
	 U.S. and Non-U.S. ownership is 50% less. 

  

 14 

													
	 Issuer
	  	 Issuer’s

Jurisdiction of

Incorporation/

Formation
	  	 Holder
	  	 Holder’s

Jurisdiction
	  	 Certificate

No.
	  	 Quantity
of
Shares/
Interest
	  	 Percent
Owned

	 Finnpanel Oy
	  	Finland	  	A.C. Nielsen Finland Oy	  	Finland	  	N/A	  	N/A	  	50.00%
	 IT Media Partners France SAS
	  	France	  	VNU Publications France S.A.	  	France	  	N/A	  	N/A	  	50.00%
	 MediaMetrie eRatings.com
	  	France	  	NetRatings, Inc.	  	Delaware	  	N/A	  	N/A	  	20.00%
	 AGB Nielsen Media Research (Hong Kong) Limited
	  	Hong Kong	  	AC Nielsen (China) Limited	  	Hong Kong	  	N/A	  	N/A	  	50.00%
	 ORG-IMS Research Private Limited
	  	India	  	VNU International B.V.	  	Netherlands	  	N/A	  	N/A	  	50.00%
	 TAM Media Research Private Limited
	  	India	  	 ACNielsen Research Services

Private Limited
	  	India	  	N/A	  	N/A	  	50.00%
	 PT. AGB Nielsen Media Research Indonesia
	  	Indonesia	  	P.T. ACNielsen Indonesia	  	Indonesia	  	N/A	  	N/A	  	50.00%
	 AGB Nielsen Media Research (Ireland) Limited
	  	Ireland	  	A.C. Nielsen of Ireland Limited	  	Ireland	  	N/A	  	N/A	  	50.00%
	 Observer Srl.
	  	Italy	  	A.C. Nielsen Italia S.p.A.	  	Italy	  	N/A	  	N/A	  	10.00%
	 AGB Nielsen Media Research (Malaysia) Sdn. Bhd.
	  	Malaysia	  	AC Nielsen (Malaysia) Sdn. Bhd.	  	Malaysia	  	N/A	  	N/A	  	50.00%
	 AGB Nielsen Media Research B.V.
	  	Netherlands	  	VNU International B.V.	  	Netherlands	  	N/A	  	N/A	  	50.00%
	 AGB Holding S.p.A.
	  	Italy	  	AGB Nielsen Media Research B.V.	  	Netherlands	  	N/A	  	N/A	  	50.00%
	EuroClix B.V.	  	Netherlands	  	VNU Nieuwe Media Groep B.V.	  	Netherlands	  	N/A	  	N/A	  	22.48%
	Naviant Europe B.V.	  	Netherlands	  	 VNU Marketing Information

Europe & Asia B.V.
	  	Netherlands	  	N/A	  	N/A	  	50.00%
	 Naviant France Sari.
	  	France	  	Naviant Europe B.V.	  	Netherlands	  	N/A	  	N/A	  	100%
	 Naviant Deutschland GmbH
	  	Germany	  	Naviant Europe B.V.	  	Netherlands	  	N/A	  	N/A	  	100%
	Roto Smeets de Boer N.V.	  	Netherlands	  	VNU B.V.	  	Netherlands	  	N/A	  	443,463	  	13.48%
	UVEMA Uitgevers Verkoop Maatschappij B.V.	  	Netherlands	  	VNU Business Publications B.V.	  	Netherlands	  	N/A	  	N/A	  	14.25%
	VNU Exhibitions Europe B.V.	  	Netherlands	  	VNU B.V.	  	Netherlands	  	N/A	  	N/A	  	50.00%
	 Corsofex Beheer B.V.
	  	Netherlands	  	VNU Exhibitions Europe B.V.	  	Netherlands	  	N/A	  	N/A	  	100.00%
	 Car(E.)XPO B.V.
	  	Netherlands	  	Corsofex Beheer B.V.	  	Netherlands	  	N/A	  	N/A	  	100.00%
	 Erotex Beursorganisatie B.V.
	  	Netherlands	  	Corsofex Beheer B.V.	  	Netherlands	  	N/A	  	N/A	  	100.00%
	 Expocare B.V.
	  	Netherlands	  	Corsofex Beheer B.V.	  	Netherlands	  	N/A	  	N/A	  	100.00%
	 Croeselaan Promotion Holding B.V.
	  	Netherlands	  	VNU Exhibitions Europe B.V.	  	Netherlands	  	N/A	  	N/A	  	100.00%

  

 15 

														
	 Issuer
	  	 Issuer’s

Jurisdiction of

Incorporation/

Formation
	  	 Holder
	  	 Holder’s

Jurisdiction
	  	 Certificate
No.
	  	 Quantity
of
Shares/
Interest
	  	 Percent
Owned
	 
	 Motor Events B.V.
	  	Netherlands	  	Croeselaan Promotion Holding B.V.	  	Netherlands	  	N/A	  	N/A	  	100.00	% 
	 Doe Promotions Utrecht B.V.
	  	Netherlands	  	VNU Exhibitions Europe B.V.	  	Netherlands	  	N/A	  	N/A	  	100.00	% 
	 Jaarbeurs International B.V.
	  	Netherlands	  	VNU Exhibitions Europe B.V.	  	Netherlands	  	N/A	  	N/A	  	100.00	% 
	 Jaarbeurs Trade Mart Utrecht B.V.
	  	Netherlands	  	VNU Exhibitions Europe B.V.	  	Netherlands	  	N/A	  	N/A	  	100.00	% 
	 Rotterdams

Tentoonstellingsbureau B.V
	  	Netherlands	  	VNU Exhibitions Europe B.V.	  	Netherlands	  	N/A	  	N/A	  	50.00	% 
	 Skihapp B.V.
	  	Netherlands	  	 Rotterdams

Tentoonstellingsbureau B.V.
	  	Netherlands	  	N/A	  	N/A	  	100.00	% 
	 AGB Nielsen Media Research (New Zealand) Ltd.
	  	New
Zealand	  	ACNielsen (NZ) Ltd.	  	New Zealand	  	N/A	  	N/A	  	50.00	% 
	 AGB Nielsen Media Research (Philippines) Inc.
	  	Philippines	  	ACNielsen (Philipines) Inc.	  	Philippines	  	N/A	  	N/A	  	50.00	% 
	 AGB Nielsen Media Research (Singapore) Pte. Ltd.
	  	Singapore	  	ACNielsen Research (Singapore) Pte. Ltd.	  	Singapore	  	N/A	  	N/A	  	50.00	% 
	 AGB Nielsen Media Research (South Africa) (Pty) Limited
	  	South Africa	  	ACNielsen South Africa B.V.	  	South Africa	  	N/A	  	N/A	  	50.00	% 
	 Interactive Market Systems S.A. (Pty) Ltd.
	  	South Africa	  	Interactive Market Systems (UK) Limited	  	United Kingdom	  	N/A	  	N/A	  	10.00	% 
	 AGB Nielsen Media Research (South Korea) Limited
	  	South Korea	  	ACNielsen (Korea) Limited	  	South Korea	  	N/A	  	N/A	  	50.00	% 
	 Publinformatica S.A. in liquidatie
	  	Spain	  	VNU Marketing Information Europe & Asia B.V.	  	Netherlands	  	N/A	  	N/A	  	50.00	% 
	 AGB Nielsen Media Research (Sweden) AB
	  	Sweden	  	ACNielsen AB	  	Sweden	  	N/A	  	N/A	  	50.00	% 
	 RISC S.A.
	  	Switzerland	  	AC Nielsen MRA (Pty) Limited	  	South Africa	  	N/A	  	N/A	  	4.20	% 
	 AGB Nielsen Media Research (Taiwan) Ltd.
	  	Taiwan	  	ACNielsen (Taiwan) Limited	  	Taiwan	  	N/A	  	N/A	  	50.00	% 
	 AGB Nielsen Media Research (Thailand) Ltd.
	  	Thailand	  	ACNielsen (Thailand) Limited	  	Thailand	  	N/A	  	N/A	  	50.00	% 
	 IBOPE Latinoamericana S.A.
	  	Uruguay	  	A. C. Nielsen Company	  	Delaware	  	N/A	  	N/A	  	11.00	% 

  

 16 

 Schedule 11 

Instruments and Tangible Chattel Paper 

None. 

 Schedule 12(a) 

Patents and Trademarks 

UNITED STATES PATENTS: 
 Patent
Registrations: 
  

							
	
Owner1
	  	 Registration

No.
	  	 Registration

Date
	  	 Description

	NMR	  	5,379,345	  	1/3/95	  	Method and Apparatus for the Processing of Encoded Data in Conjunction with an Audio Broadcast
				
	NMR	  	5,550,928	  	8/27/96	  	Audience Measurement System and Method
				
	NMR	  	5,771,307	  	6/23/98	  	Audience Measurement System and Method
				
	NMR	  	5,488,408	  	1/30/96	  	Attachment for Metering Channel Serial Data
				
	NMR	  	5,481,294	  	1/2/96	  	Audience Measurement System
				
	NMR	  	5,584,050	  	12/10/96	  	PROGRAM MONITORING SYSTEM
				
	NMR	  	5,594,934	  	1/14/97	  	Real Time Correlation Meter
				
	NMR	  	5,450,122	  	9/12/95	  	In-Station Television Program Encoding and Monitoring System and Method
				
	NMR	  	6,647,548	  	11/11/03	  	Coded/Non-Coded Program Audience Measurement System
				
	NMR	  	5,889,548	  	3/30/99	  	Television Receiver Use Metering with Separate Program and Sync Detectors
				
	NMR	  	6,675,383	  	1/6/04	  	Source Detection Apparatus and Method For Audience Measurement
				
	NMR	  	6,513,161	  	1/28/03	  	Source Detection Apparatus and Method For Audience Measurement
				
	NMR	  	6,434,614	  	8/13/02	  	Tracking of Internet Advertisements Using Banner Tags
				
	NMR	  	6,327,619	  	12/4/01	  	Metering of Internet Content Using a Control
				
	NMR	  	6,523,175	  	2/18/03	  	Methods and Apparatus for Identifying the Source of a User Selected Signal Via Intermediate Frequency Probe
				
	NMR	  	6,272,176	  	8/7/01	  	Broadcast Encoding System and Method
				
	NMR	  	6,504,870	  	1/7/03	  	Broadcast Encoding System and Method
				
	NMR	  	6,621,881	  	9/16/03	  	Broadcast Encoding System and Method
				
	NMR	  	6,807,230	  	10/19/04	  	Broadcast Encoding System and Method

  

	1
	 ACN: A.C. Nielsen (US), Inc. 

BDS: Broadcast Data Systems, LLC 

NMR: Nielsen Media Research, Inc. 

VNUM: VNU Marketing Information, Inc. 

							
	 Owner1
	  	 Registration

No.
	  	 Registration

Date
	  	 Description

	NMR	  	7.006,555	  	2/28/06	  	Broadcast Encoding System and Method
				
	NMR	  	6,108,637	  	8/22/00	  	CONTENT DISPLAY MONITOR
				
	NMR	  	6,510,462	  	1/21/03	  	COLLECTION OF IMAGES IN WEB USE REPORTING SYSTEM
				
	NMR	  	6,460,079	  	10/1/02	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
				
	NMR	  	6,529,952	  	3/4/03	  	METHOD AND SYSTEM FOR THE COLLECTION OF COOKIES AND OTHER INFORMATION FROM A PANEL
				
	NMR	  	6,968,564	  	11/22/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING
				
	NMR	  	6,879,652	  	4/12/05	  	DETECTION OF SIGNAL MODIFICATION IN AUDIO STREAMS WITH EMBEDDED
				
	NMR	  	6,418,470	  	7/9/02	  	METERING OF INTERNET CONTENT USING A CONTROL
				
	NMR	  	4,876,736	  	10/24/89	  	METHOD AND APPARATUS FOR DETERMINING CHANNEL RECEPTION OF A RECEIVER
				
	NMR	  	4,930,011	  	5/29/90	  	METHOD AND APPARATUS FOR IDENTIFYING INDIVIDUAL MEMBERS OF A MARKETING AND VIEWING AUDIENCE
				
	NMR	  	5,031,228	  	7/9/91	  	IMAGE RECOGNITION SYSTEM AND METHOD
				
	NMR	  	4,972,503	  	11/20/90	  	METHOD AND APPARATUS FOR DETERMINING AUDIENCE VIEWING HABITS BY JAMMING A CONTROL SIGNAL AND IDENTIFYING THE VIEWERS COMMAND
				
	NMR	  	4,858,000	  	8/15/89	  	IMAGE RECOGNITION AUDIENCE MEASUREMENT SYSTEM AND METHOD
				
	NMR	  	5,165,069	  	11/17/92	  	METHOD AND SYSTEM FOR NON-INVASIVELY IDENTIFYING THE OPERATIONAL STATUS OF A VCR.
				
	NMR	  	5,278,988	  	1/11/94	  	AUTOMATED RECEIVER MONITORING METHOD AND APPARATUS
				
	NMR	  	5,305,464	  	4/19/94	  	METHOD AND APPARATUS FOR DETERMINING CHANNEL TO WHICH A RECEIVER IS TUNED
				
	NMR	  	4,967,273	  	10/30/90	  	TELEVISION PROGRAM TRANSMISSION VERIFICATION METHOD AND APPARATUS
				
	NMR	  	4,805,020	  	2/14/89	  	TELEVISION PROGRAM TRANSMISSION VERIFICATION METHOD AND APPARATUS
				
	NMR	  	5,526,427	  	6/11/96	  	UNIVERSAL BROADCAST CODE AND MULTI-LEVEL ENCODED SIGNAL MONITORING SYSTEM
				
	NMR	  	5,425,100	  	6/13/95	  	UNIVERSAL BROADCAST CODE AND MULTI-LEVEL ENCODED SIGNAL MONITORING SYSTEM
				
	NMR	  	5,850,249	  	12/15/98	  	RECEIVER MONITORING SYSTEM WITH LOCAL ENCODING

							
	 Owner1
	  	 Registration

No.
	  	 Registration

Date
	  	 Description

	NMR	  	5,629,739	  	5/13/97	  	APPARATUS AND METHOD FOR INJECTING AN ANCILLARY SIGNAL INTO A LOW ENERGY DENSITY PORTION OF A COLOR TELEVISION
				
	VNUM	  	6,098,048	  	8/1/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING-ACTIVITY SURVEY
				
	NMR	  	6,901,606	  	5/31/05	  	METHOD AND APPARATUS FOR DETECTING TIME-COMPRESSED BROADCAST
				
	VNUM	  	5,845,284	  	12/1/98	  	Method and Computer Program Product for Creating a Plurality of Mixed Pseudo-Records of Weighted Mixtures of Existing Records in a Database
				
	VNUM	  	5,842,218	  	11/24/98	  	Method, Computer Program Product, and System For A Reorienting Categorization Table
				
	 ACN
	  	6,484,158	  	11/19/02	  	Dynamic Rule Based Market Research Database
				
	 ACN
	  	6,092,069	  	7/18/00	  	Market Research Database Containing Separate Product and Naked Product Information
				
	 ACN
	  	6,078,922	  	6/20/00	  	Market Research Database Having Historical Control Designator
				
	 ACN
	  	D388,002	  	8/13/93	  	Scanner
				
	 ACN
	  	5,331,544	  	7/19/94	  	Market Research Method and System for Collecting Retail Store and Shopper Market Research Data
				
	 ACN
	  	5,315,093	  	5/24/94	  	Market Research Method & System for Collecting Retail Store Market Research Data
				
	 ACN
	  	4,972,504	  	11/20/90	  	Marketing Research System for Obtaining Retail Data on a Real Time Basis
				
	BDS	  	4,843,562	  	6/27/89	  	Broadcast Information Classification System and Method
				
	BDS	  	5,210,820	  	5/11/93	  	Signal Recognition System and Method
				
	NMR	  	6,353,929	  	3/5/02	  	A Cooperative System for Measuring Electronic Media
				
	VNU Holding (Deutschland) Gmb	  	4,918,730	  	4/17/90	  	Method and Circuit Arrangement for the Automatic Recognition of Signal Sequences
				
	NMR	  	7,039,931	  	05/02/06	  	Multi-Market Broadcast Tracking, Management and Reporting Method and System
				
	NMR	  	6,512,796	  	1/28/03	  	Method and Apparatus for Inserting and Retrieving Data in an Audio Signal
				
	NMR	  	6,338,043	  	1/8/02	  	Method and Apparatus for Developing a Package of Media Advertising Spots

 Applications: 
  

							
	
Owner2
	  	 Application

No.
	  	 Application Date
	  	 Description

	NMR	  	10/125,577	  	4/19/02	  	Television Proximity Sensor
				
	NMR	  	08/763,750	  	12/11/96	  	Interactive Service Device Metering Systems
				
	NMR	  	09/076,517	  	5/12/98	  	Audience Measurement System for Digital Television
				
	NMR	  	11/094,061	  	3/30/05	  	Use of Browser History File to Determine Web Site Reach
				
	NMR	  	09/427,970	  	10/27/99	  	AUDIO SIGNATURE EXTRACTION AND CORRELATION
				
	NMR	  	09/553,776	  	4/21/00	  	DETECTION OF ENTROPY IN CONNECTION WITH AUDIO SIGNALS
				
	NMR	  	10/540,611	  	6/24/05	  	Methods and Apparatus for Transcoding Metadata
				
	NMR	  	10/538,692	  	6/10/05	  	Methods and Apparatus for Detecting a Composition of an Audience of an Information Presenting
				
	NMR	  	10/538,483	  	6/8/05	  	Methods and Apparatus to Count People Appearing in an Image
				
	VNUM	  	10/211,997	  	8/1/02	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING-ACTIVITY SURVEY
				
	NMR	  	To be assigned	  	2/27/06	  	AUDIO BASED METHODS AND APPARATUS FOR DETECTING A CHANNEL CHANGE EVENT
				
	NMR	  	11/312,789	  	12/20/05	  	Signature-Based Program Identification Apparatus and Methods for Use with Digital Broadcast
				
	NMR	  	11/278,917	  	4/6/06	  	Methods and Apparatus to Extract Codes from a Plurality of Channels
				
	NMR	  	To be assigned	  	3/10/06	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
				
	NMR	  	11/237,251	  	9/8/05	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
				
	NMR	  	To be assigned	  	2/28/06	  	Holographic Watermarking of Video Sequences - Methods and Apparatus for Embedding and Recovering an Image for use with video content
				
	NMR	  	60/786,536	  	3/28/06	  	METHODS AND APPARATUS TO MONITOR MEDIA CONTENT ON A CONSUMER NETWORK
				
	NMR	  	To be assigned	  	3/24/06	  	TV On/Off Detection Using Visible Screen Emissions
				
	NMR	  	11/388,262	  	3/24/06	  	Method of Detecting LCD Television Display On/Off Using Optical Sensor
				
	NMR	  	11/298,040	  	12/9/05	  	Methods and Apparatus for Embedding Watermarks

 

	2
	 ACN: A. C. Nielsen (US), Inc. 

NMR: Nielsen Media Research, Inc. 

VNUM: VNU Marketing Information, Inc. 

  

							
	
Owner2
	  	 Application No.
	  	 Application Date
	  	 Description

	NMR	  	10/576,800	  	4/21/06	  	Methods and Apparatus for Fusing Databases
				
	NMR	  	11/375,648	  	3/14/06	  	Methods and Apparatus to Operate a Metering Device with Voice Commands
				
	NMR	  	To be assigned	  	4/17/06	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
				
	ACN	  	09/329,487	  	6/10/99	  	Method and System for Market Research Data Mining
				
	ACN	  	09/512,498	  	2/24/00	  	Method and System for Market Research Data Mining
				
	NMR	  	60/714,055	  	9/2/05	  	Method and Apparatus to Meter Printed Media
				
	Not yet assigned by inventor	  	60/732,952	  	11/3/05	  	Methods of Collecting and Processing Data Related to the Consumer Behaviour of Customers of Retail Stores
				
	NMR	  	To be assigned	  	4/05/06	  	IPTV Audience Measurement Using IP Packet Capturing Software
				
	NMR	  	60/720,391	  	9/26/05	  	Methods and Apparatus for Metering Computer-Based Video
				
	NMR	  	60/749,443	  	12/12/05	  	Systems and Methods to Wirelessly Meter Audio/Visual Devices
				
	NMR	  	60/782,768	  	03/16/06	  	Methods and Apparatus to Monitor Media Content on a Consumer Network
				
	NMR	  	60/761,678	  	1/24/06	  	Display Device On/Off Detection Methods and Apparatus
				
	NMR	  	60/708,557	  	8/16/05	  	Display Device On/Off Detection Methods and Apparatus
				
	NMR	  	60/757995	  	1/11/06	  	Methods and Apparatus to Recruit Call Center Personnel
				
	NMR	  	60/757996	  	1/11/06	  	Methods and Apparatus to Recruit Call Center Personnel
				
	NMR	  	11/400,944	  	4/10/06	  	Multi-Market Broadcast Tracking, Management and Reporting Method and System
				
	NMR	  	10/659,514	  	9/10/03	  	Remote Sensing System
				
	NMR	  	60/729,421	  	10/21/05	  	Method and Apparatus for Metering a Portable Media Player
				
	NMR	  	60/786,196	  	03/27/06	  	Method and Apparatus for Metering a Portable Media Player
				
	NMR	  	To be assigned	  	3/31/06	  	Methods, Systems, and Apparatus for Multi-Purpose Metering
				
	NMR	  	60/761,092	  	1/23/06	  	Software Audio Capture Methods and Apparatus
				
	NMR	  	60/781,625	  	3/13/06	  	Methods and Apparatus for Using Radar to Monitor Audiences in Media Environments
				
	NMR	  	To be assigned	  	3/27/06	  	Methods and Systems to Meter Media Content Presented on a Wireless Communication Device
				
	NMR	  	09/973,893	  	1/8/02	  	Method and Apparatus for Identifying a Digital Audio Signal
				
	NMR	  	10/492,471	  	4/12/04	  	Method and Apparatus for Identifying a Digital Audio Signal
				
	NMR	  	11/037,277	  	1/18/05	  	Television Proximity Sensor
				
	NMR	  	10/047,734	  	11/9/01	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
				
	NMR	  	10/693,549	  	10/24/03	  	Source Detection Apparatus and Method For Audience Measurement
				
	NMR	  	10/284,409	  	10/31/02	  	Interactive Service Device Metering Systems

							
	
Owner2
	  	 Application No.
	  	 Application Date
	  	 Description

	NMR	  	09/909,224	  	7/19/01	  	Audience Measurement System for Digital Television
				
	NMR	  	09/955,691	  	9/19/01	  	Detection of Media Links in Broadcast Signals
				
	NMR	  	09/490,495	  	1/25/00	  	CONTENT DISPLAY MONITOR
				
	NMR	  	11/143,808	  	6/2/05	  	AUDIO SIGNATURE EXTRACTION AND CORRELATION
				
	NMR	  	11/100,291	  	4/6/05	  	Multi-Band Spectral Audio Encoding
				
	NMR	  	10/794,194	  	3/5/04	  	DETECTION OF SIGNAL MODIFICATION IN AUDIO STREAMS WITH EMBEDDED CODE
				
	NMR	  	09/883,546	  	6/18/01	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
				
	NMR	  	10/867,190	  	6/14/04	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
				
	NMR	  	10/970,585	  	10/21/04	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
				
	NMR	  	10/483,825	  	4/17/03	  	METHODS AND APPARATUS TO DETECT CONTENT SKIPPING BY A CONSUMER OF A RECORDED PROGRAM
				
	NMR	  	10/530,233	  	9/6/05	  	Methods and Apparatus to Present Survey Information
				
	NMR	  	11/138,576	  	5/26/05	  	Apparatus and Methods for Tracking and Analyzing Digital Recording Device Event Sequences
				
	NMR	  	10/274,018	  	10/18/02	  	Method and Apparatus for the Analysis of Broadcast Data renamed - Multi-Market Broadcast Tracking Management and Reporting Method and System
				
	NMR	  	Not yet assigned	  	7/14/06	  	PORTABLE AUDIENCE MEASUREMENT ARCHITECTURES AND METHODS FOR PORTABLE AUDIENCE MEASUREMENT
				
	NMR	  	10/596,858	  	6/27/06	  	METHODS AND APPARATUS TO DISTINGUISH A SIGNAL ORIGINATING FROM A LOCAL DEVICE FROM A BROADCAST SIGNAL
				
	NMR	  	60/810,745	  	6/2/06	  	DIGITAL RIGHTS MANAGEMENT SYSTEMS AND METHODS FOR AUDIENCE MEASUREMENT
				
	NMR	  	60/804,893	  	6/15/06	  	METHODS AND APPARATUS TO METER CONTENT CONSUMPTION USING CLOSED CAPTION AND PROGRAM GUIDE INFORMATION
				
	NMR	  	Not yet assigned	  	5/18/06	  	METHODS AND APPARATUS FOR COOPERATOR INSTALLED METERS
				
	NMR	  	Not yet assigned	  	6/20/06	  	METHODS AND APPARATUS FOR DETECTING ON-SCREEN MEDIA SOURCES
				
	NMR	  	Not yet assigned	  	6/29/06	  	METHODS AND APPARATUS FOR LOCATION-BASED MEDIA METERING AND WEB SERVICES
				
	NMR	  	Not yet assigned	  	6/14/06	  	METHODS AND APPARATUS FOR METERING A PORTABLE MEDIA PLAYER WITH A WIRELESS DEVICE

							
	
Owner2
	  	 Application No.
	  	 Application Date
	  	 Description

	NMR	  	Not yet assigned	  	6/26/06	  	METHODS AND APPARATUS FOR IMPROVING DATA WAREHOUSE PERFORMANCE
				
	NMR	  	10/026,872	  	12/21/01	  	Cooperative System for Measuring Electronic Media
				
	NMR	  	10/283,953	  	10/30/02	  	Cooperative System for Measuring Electronic Media

 Patent Licenses: 
  

							
	 Licensee
	  	 Licensor
	  	 Registration/

Application No.
	  	 Description

	 Omniture, Inc.
	  	NetRatings, Inc.	  	6,108,637	  	CONTENT DISPLAY MONITOR
	 Omniture, Inc.
	  	NetRatings, Inc.	  	09/490,495	  	CONTENT DISPLAY MONITOR
	 SageMetrics Corporation
	  	NetRatings, Inc.	  	6,108,637	  	CONTENT DISPLAY MONITOR
	 SageMetrics Corporation
	  	NetRatings, Inc.	  	09/490,495	  	CONTENT DISPLAY MONITOR
	 Visual Sciences, LLC
	  	NetRatings, Inc.	  	6,108,637	  	CONTENT DISPLAY MONITOR
	 Visual Sciences, LLC
	  	NetRatings, Inc.	  	09/490,495	  	CONTENT DISPLAY MONITOR

 NON-U.S. PATENTS: 

Patent Registrations: 
  

									
	
Owner3
	  	 Country/

Authority4

	  	 Registration

No.
	  	 Registration

Date
	  	 Description

	 ACN
	  	Argentina	  	243,034	  	6/30/93	  	Marketing Research System for Obtaining Retail Data on a Real Time Basis
					
	 ACN
	  	Australia	  	616,478	  	3/18/92	  	Marketing Research System for Obtaining Retail Data on a Real Time Basis
					
	 NMR
	  	Australia	  	672,446	  	1/22/97	  	Audience Measurement System and Method
					
	 NMR
	  	Australia	  	672539	  	3/12/97	  	Audience Measurement System
					
	 NMR
	  	Australia	  	684,629	  	5/14/98	  	Attachment for Metering Channel Serial Data
					
	 NMR
	  	Australia	  	689,691	  	7/23/98	  	Audience Measurement System and Method
					
	 NMR
	  	Australia	  	695498	  	11/26/98	  	Video and Data Co-Channel Communication System
					
	 NMR
	  	Australia	  	713719	  	3/23/00	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
					
	 NMR
	  	Australia	  	722754	  	11/23/00	  	Interactive Service Device Metering Systems
					
	 NMR
	  	Australia	  	735285	  	10/18/01	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	Australia	  	735672	  	10/25/01	  	Source Detection Apparatus and Method For Audience Measurement
					
	 NMR
	  	Australia	  	736423	  	11/8/01	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Australia	  	756583	  	1/16/03	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Australia	  	756582	  	1/16/03	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Australia	  	756584	  	1/16/03	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Australia	  	756601	  	5/1/03	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Australia	  	764269	  	11/27/03	  	Source Detection Apparatus and Method For Audience Measurement
					
	 NMR
	  	Australia	  	766566	  	1/29/04	  	Interactive Service Device Metering Systems

 

	3
	 ACN: A. C. Nielsen (US), Inc. 

BDS: Broadcast Data Systems, LLC 

NMR: Nielsen Media Research, Inc. 

VNUM: VNU Marketing Information, Inc. 

	4
	 EPC: European Patent Convention 

PCT: Patent Cooperation Treaty 

									
	
Owner3
	  	 Country/

Authority4

	  	 Registration

No.
	  	 Registration

Date
	  	 Description

	 NMR
	  	Australia	  	766568	  	1/29/04	  	Interactive Service Device Metering Systems
					
	 NMR
	  	Australia	  	766,596	  	1/29/04	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Australia	  	771289	  	2/4/04	  	Broadcast Encoding System and Method
					
	 NMR
	  	Australia	  	768180	  	3/25/04	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Australia	  	771711	  	7/15/04	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
					
	 NMR
	  	Australia	  	2001251274	  	3/17/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	 NMR
	  	Belgium	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	Belgium	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 BDS
	  	Canada	  	1,290,063	  	10/1/91	  	Broadcast Information Classification System and Method
					
	 NMR
	  	Canada	  	1,314,622	  	3/16/93	  	METHOD AND APPARATUS FOR DETERMINING AUDIENCE VIEWING HABITS BY JAMMING A CONTROL SIGNAL AND IDENTIFYING THE VIEWERS COMMAND
					
	 NMR
	  	Canada	  	1,318,967	  	6/8/93	  	METHOD AND APPARATUS FOR DETERMINING CHANNEL RECEPTION OF A
					
	 ACN
	  	Canada	  	1,330,595	  	7/5/94	  	Marketing Research System for Obtaining Retail Data on a Real Time Basis
					
	 NMR
	  	Canada	  	2,150,539	  	11/14/00	  	Audience Measurement System
					
	 NMR
	  	Canada	  	2289159	  	4/10/01	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Canada	  	2123995	  	7/22/03	  	In-Station Television Program Encoding and Monitoring System and Method
					
	 NMR
	  	Canada	  	2,106,143	  	2/24/04	  	UNIVERSAL BROADCAST CODE AND MULTI-LEVEL ENCODED SIGNAL MONITORING SYSTEM
					
	 NMR
	  	Canada	  	2,110,866	  	7/6/04	  	Audience Measurement System and Method
					
	 NMR
	  	Canada	  	2,452,164	  	12/7/04	  	UNIVERSAL BROADCAST CODE AND MULTI-LEVEL ENCODED SIGNAL MONITORING SYSTEM
					
	 NMR
	  	Canada	  	2,253,544	  	9/13/05	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
					
	 NMR
	  	China	  	94190826.7	  	10/2/99	  	Audience Measurement System
					
	 NMR
	  	China	  	98806840.0	  	2/18/04	  	Audience Measurement System for Digital Television
					
	 NMR
	  	China	  	98814165.5	  	5/5/04	  	Broadcast Encoding System and Method
					
	 NMR
	  	China	  	ZL971814554	  	9/15/04	  	Source Detection Apparatus and Method For Audience Measurement
					
	 NMR
	  	China	  	ZL971915563	  	11/3/04	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	China	  	CN 1211962C	  	7/20/05	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
					
	 NMR
	  	Denmark	  	0669070	  	12/18/02	  	Audience Measurement System

									
	
Owner3
	  	 Country/

Authority4

	  	 Registration

No.
	  	 Registration

Date
	  	 Description

	 NMR
	  	Denmark	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	EPC	  	Not yet assigned	  	Not yet assigned	  	Interactive Service Device Metering Systems
					
	 NMR
	  	EPC	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
					
	 NMR
	  	EPC	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	EPC	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	Finland	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	France	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
					
	 NMR
	  	France	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	France	  	0870234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	Germany	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
					
	 NMR
	  	Germany	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	Germany	  	0870234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	Hong Kong	  	1,043,853	  	4/10/01	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Hong Kong	  	1043854	  	4/10/01	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Hong Kong	  	1018327B	  	10/28/05	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	Ireland	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	Ireland	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 BDS
	  	Italy	  	EP0296588	  	3/11/91	  	Method and Circuit Arrangement for the Automatic Recognition of Signal Sequences
					
	 NMR
	  	Italy	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
					
	 NMR
	  	Italy	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	Italy	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	Japan	  	3512419	  	1/16/04	  	Audience Measurement System
					
	 NMR
	  	Japan	  	3535522	  	3/19/04	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
					
	 NMR
	  	Japan	  	3578768	  	7/23/04	  	Attachment for Metering Channel Serial Data
					
	 NMR
	  	Korea	  	10-324649	  	2/1/02	  	METHOD FOR ANALYZING TELEVISION AUDIENCE RATE EXAMINATION SYSTEM’S
					
	 NMR
	  	Mexico	  	04/08/118	  	8/28/04	  	Audience Measurement System for Digital Television
					
	 NMR
	  	Mexico	  	205392	  	12/5/01	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
					
	 NMR
	  	Netherlands	  	0669070	  	12/18/02	  	Audience Measurement System

									
	
Owner3
	  	 Country/

Authority4

	  	 Registration
No.
	  	 Registration

Date
	  	 Description

	 VNUM
	  	New Zealand	  	522271	  	11/9/04	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	 NMR
	  	New Zealand	  	5300015	  	12/8/05	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	 ACN
	  	New Zealand	  	521111	  	12/23/05	  	Audience Measurement System and Method for Digital Broadcasts
					
	 NMR
	  	Singapore	  	92325	  	1/8/03	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	 NMR
	  	South Africa	  	2002/4027	  	10/29/03	  	Broadcast Encoding System and Method
					
	 NMR
	  	South Africa	  	2002/7800	  	11/26/03	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	 VNUM
	  	South Africa	  	2002/8880	  	4/28/04	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	 NMR
	  	South Africa	  	2003/9740	  	12/29/04	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	 NMR
	  	Spain	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
					
	 NMR
	  	Spain	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	Spain	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	Sweden	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
					
	 NMR
	  	Sweden	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	Sweden	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	Switzerland	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	Switzerland	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
					
	 NMR
	  	UK	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
					
	 NMR
	  	UK	  	0669070	  	12/18/02	  	Audience Measurement System
					
	 NMR
	  	UK	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR

 Patent Applications: 

 

									
	
Owner5
	  	 Country/

Authority6

	  	 Registration

No.
	  	 Registration

Date
	  	 Description

	NMR	  	Argentina	  	P980106371	  	12/15/98	  	Broadcast Encoding System and Method
					
	VNUM	  	Australia	  	2000244868	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	Australia	  	2002303405	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	Australia	  	2002315021	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	NMR	  	Australia	  	2002332061	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
					
	NMR	  	Australia	  	2003204499	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	Australia	  	2003234420	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
					
	NMR	  	Australia	  	2003253598	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	Australia	  	2003268528	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
					
	NMR	  	Australia	  	2004201423	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	Australia	  	2004258470	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks
					
	NMR	  	Australia	  	2005200858	  	2/25/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	Australia	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
					
	NMR	  	Brazil	  	0210521-7	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	VNUM	  	Brazil	  	PI0017230-8	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	Brazil	  	PI0107542-0	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	Brazil	  	PI9713896-7	  	11/24/97	  	Interactive Service Device Metering Systems
					
	NMR	  	Brazil	  	PI9714323.5	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement
					
	BDS	  	Canada	  	2,041,754	  	5/2/91	  	Signal Recognition System and Method
					
	NMR	  	Canada	  	2,246,746	  	8/29/97	  	CONTENT DISPLAY MONITOR

  

	5
	 ACN: A. C. Nielsen (US), Inc. 

BDS: Broadcast Data Systems, LLC 

NMR: Nielsen Media Research, Inc. 

VNUM: VNU Marketing Information, Inc. 

	6	 EPC:
European Patent Convention 

 PCT: Patent Cooperation Treaty 

									
	
Owner5
	  	 Country/

Authority6

	  	 Application

No.
	  	 Application
Date
	  	 Description

	NMR	  	Canada	  	2,247,706	  	9/18/98	  	USE OF BROWSER HISTORY FILE TO DETERMINE WEBSITE REACH
					
	NMR	  	Canada	  	2,272,506	  	5/19/99	  	Metering of Internet Content Using a Control
					
	NMR	  	Canada	  	2,272,509	  	5/19/99	  	Tracking of Internet Advertisements Using Banner Tags
					
	NMR	  	Canada	  	2,272,516	  	5/19/99	  	COLLECTION OF IMAGES IN WEB USE REPORTING SYSTEM
					
	NMR	  	Canada	  	2,273,634	  	6/2/99	  	METHOD AND SYSTEM FOR THE COLLECTION OF COOKIES AND OTHER INFORMATION FROM A PANEL
					
	NMR	  	Canada	  	2,275,409	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement
					
	NMR	  	Canada	  	2,293,957	  	1/6/00	  	Detection of Media Links in Broadcast Signals
					
	ACN	  	Canada	  	2,295,419	  	1/14/00	  	Method and System for Market Research Data Mining
					
	NMR	  	Canada	  	2,310,769	  	6/6/00	  	AUDIO SIGNATURE EXTRACTION AND CORRELATION
					
	ACN	  	Canada	  	2,329,198	  	12/18/98	  	Dynamic Rule Based Market Research Database
					
	ACN	  	Canada	  	2,331,285	  	12/18/98	  	Market Research Database Containing Separate Product and Naked Product Information
					
	VNUM	  	Canada	  	2,331,633	  	12/18/98	  	Market Research Database Having Historical Control Designator
					
	NMR	  	Canada	  	2,332,977	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	Canada	  	2,361,568	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
					
	NMR	  	Canada	  	2,405,179	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	VNUM	  	Canada	  	2,407,474	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	Canada	  	2,450,226	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	NMR	  	Canada	  	2,456,815	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	Canada	  	2,466,428	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
					
	NMR	  	Canada	  	2,483,042	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	Canada	  	2,501,331	  	10/2/03	  	Methods and Apparatus to Present Survey Information
					
	NMR	  	Canada	  	2,503,340	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
					
	NMR	  	Canada	  	2,511,919	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
					
	NMR	  	Canada	  	2,530,012	  	7/18/03	  	Signature-Based Program Identification Apparatus and Methods for Use with Digital Broadcast
					
	NMR	  	Canada	  	2507317	  	11/27/02	  	Apparatus and Methods for Tracking and Analyzing Digital Recording Device Event Sequences
					
	NMR	  	Canada	  	2529310	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks

									
	
Owner5
	  	 Country/

Authority6

	  	 Application

No.
	  	 Application
Date
	  	 Description

	NMR	  	Canada	  	NA	  	09/12/03	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
					
	NMR	  	Canada	  	NA	  	08/30/04	  	Methods and Apparatus to Operate a Metering Device with Voice Commands
					
	NMR	  	Canada	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
					
	NMR	  	China	  	00804598.4	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
					
	VNUM	  	China	  	00819601.X	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	China	  	01807789.7	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	China	  	02812248.8	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	NMR	  	China	  	02816329.X	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	China	  	0310123387.1	  	7/9/98	  	Audience Measurement System for Digital Television
					
	NMR	  	China	  	03809075.9	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	China	  	03825624.X	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
					
	NMR	  	China	  	0410033713.4	  	8/29/97	  	CONTENT DISPLAY MONITOR
					
	NMR	  	China	  	0410033715.3	  	8/29/97	  	CONTENT DISPLAY MONITOR
					
	NMR	  	China	  	04800202008	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks
					
	NMR	  	China	  	10008465.2	  	2/21/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	China	  	10114213.9	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	China	  	97182123.2	  	11/24/97	  	Interactive Service Device Metering Systems
					
	NMR	  	China	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
					
	NMR	  	EPC	  	00114272.8	  	7/9/98	  	Audience Measurement System for Digital Television
					
	NMR	  	EPC	  	00907291.9	  	2/14/00	  	Broadcast Encoding System and Method
					
	NMR	  	EPC	  	00908678.6	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
					
	VNUM	  	EPC	  	00926322.9	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	EPC	  	01106943.2	  	8/29/97	  	CONTENT DISPLAY MONITOR
					
	NMR	  	EPC	  	01123166.9	  	8/29/97	  	CONTENT DISPLAY MONITOR
					
	NMR	  	EPC	  	01126148.4	  	10/17/94	  	Audience Measurement System
					
	NMR	  	EPC	  	01924636.2	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	EPC	  	020769000.7	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal

									
	
Owner5
	  	 Country/

Authority6

	  	 Application

No.
	  	 Application
Date
	  	 Description

	NMR	  	EPC	  	02731426.9	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	EPC	  	02741954.8	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	NMR	  	EPC	  	02766287.3	  	9/18/02	  	Detection of Media Links in Broadcast Signals
					
	NMR	  	EPC	  	02784621.1	  	11/27/02	  	Apparatus and Methods for Tracking and Analyzing Digital Recording Device Event Sequences
					
	NMR	  	EPC	  	02789359.3	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
					
	NMR	  	EPC	  	03 815 891.1	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
					
	NMR	  	EPC	  	03027278.5	  	10/17/94	  	Audience Measurement System
					
	NMR	  	EPC	  	03027279.3	  	10/17/94	  	Audience Measurement System
					
	NMR	  	EPC	  	03027280.1	  	10/17/94	  	Audience Measurement System
					
	NMR	  	EPC	  	03728860.2	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
					
	NMR	  	EPC	  	03749497.8	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
					
	NMR	  	EPC	  	03750041.0	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	EPC	  	03759658.2	  	10/2/03	  	Methods and Apparatus to Present Survey Information
					
	NMR	  	EPC	  	03817463.7	  	7/18/03	  	Signature-Based Program Identification Apparatus and Methods for Use with Digital Broadcast
					
	NMR	  	EPC	  	04 014 598.9	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	EPC	  	04 776 572.2	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks
					
	NMR	  	EPC	  	04782611.0	  	08/30/04	  	Methods and Apparatus to Operate a Metering Device with Voice Commands
					
	ACN	  	EPC	  	05 026 498.5	  	12/5/05	  	Methods of Collecting and Processing Data Related to the Consumer Behaviour of Customers of Retail Stores
					
	NMR	  	EPC	  	95913735.7	  	3/16/95	  	Attachment for Metering Channel Serial Data
					
	NMR	  	EPC	  	97922424.3	  	4/24/97	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
					
	NMR	  	EPC	  	97926814.1	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement
					
	NMR	  	EPC	  	98932785.3	  	6/19/98	  	A Cooperative System for Measuring Electronic Media
					
	NMR	  	EPC	  	98956602.1	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	EPC	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
					
	NMR	  	European	  	EP03754665.2	  	09/12/03	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
					
	NMR	  	Hong Kong	  	00101613.5	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement

									
	
Owner5
	  	 Country/

Authority6

	  	 Application

No.
	  	 Application

Date
	  	 Description

	NMR	  	Hong Kong	  	01107668.1	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	Hong Kong	  	02107945.9	  	1/6/03	  	Audience Measurement System
					
	NMR	  	Hong Kong	  	02108923.3	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
					
	NMR	  	Hong Kong	  	03102627.4	  	2/14/00	  	Broadcast Encoding System and Method
					
	NMR	  	Hong Kong	  	03107283.8	  	10/10/03	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	Hong Kong	  	04 108 948.2	  	11/12/04	  	Audience Measurement System
					
	NMR	  	Hong Kong	  	04 108 949.1	  	11/12/04	  	Audience Measurement System
					
	VNUM	  	Hong Kong	  	04103035.7	  	4/29/04	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	Hong Kong	  	04109144.2	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	Hong Kong	  	04110274.2	  	12/28/04	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	NMR	  	Hong Kong	  	05 102 199.0	  	3/14/05	  	Audience Measurement System
					
	NMR	  	Hong Kong	  	05103916.0	  	5/10/05	  	CONTENT DISPLAY MONITOR
					
	NMR	  	Hong Kong	  	05103917.9	  	5/10/05	  	CONTENT DISPLAY MONITOR
					
	NMR	  	Hong Kong	  	05108695.6	  	9/30/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	Hong Kong	  	05111834.2	  	12/22/05	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	India	  	01481/CHENP	  	7/2/04	  	Method and Apparatus for Identifying a Digital Audio Signal
					
	NMR	  	India	  	01767/CHE	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	India	  	01984/CHENP	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	NMR	  	India	  	1812/MAS/98	  	8/11/98	  	Audience Measurement System for Digital Television
					
	NMR	  	India	  	1833/CHENP/05	  	8/5/05	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
					
	NMR	  	India	  	2346/CHENP/04	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	India	  	350/CHENP/04	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	India	  	979/CHENP/04	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
					
	NMR	  	India	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
					
	NMR	  	Indonesia	  	W00-04-02339	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation

									
	
Owner5
	  	 Country/

Authority6

	  	 Application

No.
	  	 Application
Date
	  	 Description

	BDS	  	Japan	  	0155140/88	  	6/24/88	  	Method and Circuit Arrangement for the Automatic Recognition of Signal Sequences
					
	NMR	  	Japan	  	10-526729	  	11/24/97	  	Interactive Service Device Metering Systems
					
	NMR	  	Japan	  	10-534297	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement
					
	VNUM	  	Japan	  	2001-579173	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	Japan	  	2003-506130	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	NMR	  	Japan	  	2003-524163	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	Japan	  	548980	  	7/9/98	  	Audience Measurement System for Digital Television
					
	NMR	  	Japan	  	560681	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	Korea	  	10-04-7010691	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
					
	NMR	  	Korea	  	10-04-7017055	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	Korea	  	10-05-7007036	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
					
	NMR	  	Korea	  	10-05-7012168	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
					
	VNUM	  	Korea	  	1020027014298	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	Malaysia	  	PI 20023791	  	10/10/02	  	Method and Apparatus for Identifying a Digital Audio Signal
					
	NMR	  	Malaysia	  	PI 20024192	  	11/8/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
					
	NMR	  	Malaysia	  	PI 20034497	  	11/21/03	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
					
	NMR	  	Malaysia	  	PI 20042284	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks
					
	NMR	  	Malaysia	  	PI 20043843	  	9/20/04	  	Method of Detecting LCD Television Display On/Off Using Optical Sensor
					
	NMR	  	Malaysia	  	PI 20044263	  	10/15/04	  	Identifying Audio in Large Databases Using the Times Between Audio Features
					
	NMR	  	Malaysia	  	PI 20044271	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
					
	NMR	  	Malaysia	  	PI 20044272	  	10/15/04	  	Audio Signature Apparatus and Methods for Use with Broadcast Systems
					
	NMR	  	Malaysia	  	PI 20045401	  	12/29/04	  	Methods and Apparatus to Distinguish a Signal Originating From a Local Device From a Broadcast

									
	
Owner5
	  	 Country/

Authority6

	  	 Application

No.
	  	 Application
Date
	  	 Description

	NMR	  	Malaysia	  	PI 20050604	  	2/17/05	  	Method and Apparatus to Determine Audience Viewing of Recorded Programs
					
	NMR	  	Malaysia	  	PI 20051568	  	4/7/05	  	Data Insertion Apparatus and Methods for Use with Compressed Audio/Video Data
					
	NMR	  	Malaysia	  	PI 20053057	  	7/1/05	  	MIXING SYSTEM AND METHOD FOR COMPRESSED BIT STREAMS
					
	NMR	  	Malaysia	  	PI20031302	  	4/9/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
					
	NMR	  	Malaysia	  	PI20031501	  	4/22/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	Malaysia	  	PI20032429	  	6/27/03	  	Methods and Apparatus for Transcoding Metadata
					
	NMR	  	Malaysia	  	PI20050135	  	1/13/05	  	Portable Audience Measurement Architectures and Methods for Portable Audience Measurement
					
	NMR	  	Mexico	  	009683	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	Mexico	  	01/000433	  	11/5/98	  	Broadcast Encoding System and Method
					
	NMR	  	Mexico	  	04/008118	  	8/20/04	  	Audience Measurement System for Digital Television
					
	NMR	  	Mexico	  	05/007001	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
					
	VNUM	  	Mexico	  	2002/010481	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	Mexico	  	2003/011490	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
					
	NMR	  	Mexico	  	2004/001532	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	Mexico	  	2004/002765	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
					
	NMR	  	Mexico	  	2004/004238	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
					
	NMR	  	Mexico	  	2004/010349	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	Mexico	  	2005/004231	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
					
	NMR	  	Mexico	  	2005/008287	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
					
	NMR	  	Mexico	  	NA	  	09/12/03	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
					
	NMR	  	Mexico	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
					
	NMR	  	Mexico	  	PA/a/05/14162	  	7/18/03	  	Signature-Based Program Identification Apparatus and Methods for Use with Digital Broadcast

									
	
Owner5
	  	 Country/

Authority6

	  	 Application

No.
	  	 Application
Date
	  	 Description

	NMR	  	Mexico	  	PAa2001008882	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
					
	NMR	  	New Zealand	  	531179	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
					
	NMR	  	New Zealand	  	531848	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	New Zealand	  	532467	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
					
	NMR	  	New Zealand	  	535921	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	New Zealand	  	541221	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
					
	NMR	  	New Zealand	  	541627	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
					
	NMR	  	New Zealand	  	542471	  	9/19/05	  	Broadcast Encoding System and Method
					
	NMR	  	New Zealand	  	2005/3218	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
					
	NMR	  	Norway	  	20024778	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
					
	NMR	  	Norway	  	20045033	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	PCT	  	05/028106	  	8/9/05	  	METHODS AND APPARATUS TO MONITOR AUDIO/VISUAL CONTENT FROM VARIOUS SOURCES
					
	NMR	  	PCT	  	NA	  	3/16/06	  	Method and Apparatus for Detecting the Location of an Audience Member using a Portable People Meter
					
	NMR	  	PCT	  	PCT/05/023478	  	6/29/05	  	WIRELESS MICROPHONE AS A PEOPLE METER FOR AUDIENCE MEASUREMENT
					
	NMR	  	PCT	  	US04/000818	  	1/14/04	  	Portable Audience Measurement Architectures and Methods for Portable Audience Measurement
					
	NMR	  	PCT	  	US04/012929	  	4/26/04	  	Methods and Apparatus to Export Tuning Data Collected in a Receiving Device
					
	NMR	  	PCT	  	US04/015377	  	5/14/04	  	Non-Invasive On-Screen Peoplemeter and/ or Interactive System
					
	NMR	  	PCT	  	US04/017879	  	6/8/04	  	USING INSERTED CONTENT FOR CONTENT DELIVERY VERIFICATION
					
	NMR	  	PCT	  	US04/031965	  	9/28/04	  	DATA CLASSIFICATION METHODS AND APPARATUS FOR USE WITH DATA FUSION

									
	
Owner5
	  	 Country/

Authority6

	  	 Application

No.
	  	 Application
Date
	  	 Description

	NMR	  	PCT	  	US04/041670	  	12/10/04	  	Methods and Apparatus to Distinguish a Signal Originating From a Local Device From a Broadcast
					
	NMR	  	PCT	  	US04/05304	  	2/23/04	  	Methods and Apparatus to Detect an Internally Generated Signal Mode of a Local Media Playback
					
	NMR	  	PCT	  	US04/09910	  	3/29/04	  	Method and Apparatus to Detect a Blank Frame in a Video Signal
					
	NMR	  	PCT	  	US05/005064	  	2/17/05	  	Method and Apparatus to Determine Audience Viewing of Recorded Programs
					
	NMR	  	PCT	  	US05/005079	  	2/17/05	  	Apparatus and Methods for Game Measurement
					
	NMR	  	PCT	  	US05/005271	  	2/18/05	  	Methods and Apparatus to Determine Audience Viewing of Video-On-Demand Programs
					
	NMR	  	PCT	  	US05/007562	  	3/8/05	  	Variable Encoding and Detection Apparatus and Methods
					
	NMR	  	PCT	  	US05/017175	  	5/16/05	  	Methods and Apparatus for Identifying Media Content
					
	NMR	  	PCT	  	US05/019389	  	6/2/05	  	Methods and Apparatus for Collecting Media Consumption Data Based on Usage Information
					
	NMR	  	PCT	  	US05/019613	  	6/3/05	  	Methods and Apparatus to Detect a Time-Shift Event Associated with the Presentation of Media
					
	NMR	  	PCT	  	US05/020027	  	6/8/05	  	Method for Receiving Audience Measurement Data From Interactive Television Terminals
					
	NMR	  	PCT	  	US05/023578	  	6/29/05	  	MIXING SYSTEM AND METHOD FOR COMPRESSED BIT STREAMS
					
	NMR	  	PCT	  	US05/029623	  	8/18/05	  	METHOD AND APPARATUS FOR GENERATING SIGNATURES
					
	NMR	  	PCT	  	US05/11630	  	4/7/05	  	Data Insertion Apparatus and Methods for Use with Compressed Audio/Video Data
					
	NMR	  	PCT	  	US05/13507	  	4/19/05	  	Method and Apparatus for encoding multiple audio channels of an MPEG stream
					
	NMR	  	PCT	  	US05/13765	  	4/22/05	  	Methods and Apparatus to Maintain Audience Privacy While Determining Viewing of Video-On- Demand Programming
					
	NMR	  	PCT	  	US05/20128	  	6/8/05	  	A Method for Safe Controlled Lighting for Image Processing
					
	NMR	  	PCT	  	US05/23995	  	7/1/05	  	Set Top Box IDE/PATA or SATA Bus Analyzer
					
	NMR	  	PCT	  	US05/26426	  	7/25/05	  	METHODS AND APPARATUS FOR MONITORING THE INSERTION OF LOCAL MEDIA CONTENT INTO A PROGRAM STREAM
					
	NMR	  	PCT	  	US05/26921	  	7/29/05	  	Method and Apparatus for processing outdoor audience measurement data collected with a GPS enabled meter
					
	NMR	  	PCT	  	US05/27327	  	7/29/05	  	Method and Apparatus for processing outdoor audience measurement data collected with a GPS enabled meter

									
	
Owner5
	  	 Country/

Authority6

	  	 Application

No.
	  	 Application
Date
	  	 Description

	NMR	  	PCT	  	US05/34743	  	9/27/05	  	Methods and Apparatus for Using Location Information to Manager Spillover in an Audience Monitoring System
					
	NMR	  	PCT	  	US05/42108	  	11/21/05	  	METHODS AND APPARATUS FOR DETECTING SPACE-SHIFTED MEDIA CONTENT ASSOCIATED WITH A DIGITAL RECORDING/PLAYBACK DEVICE
					
	NMR	  	PCT	  	WO05/042561	  	11/22/05	  	METHODS AND APPARATUS FOR MEDIA SOURCE IDENTIFICATION AND TIME SHIFTED MEDIA CONSUMPTION MEASUREMENTS
					
	NMR	  	PCT	  	Not yet assigned	  	6/15/06	  	METHODS AND APPARATUS TO MONITOR MEDIA CONTENT ON A CONSUMER NETWORK
					
	NMR	  	Philippines	  	1-2004-501682	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	Singapore	  	200400863-7	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	Singapore	  	200401941-0	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
					
	NMR	  	Singapore	  	200402044-2	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
					
	NMR	  	Singapore	  	200406095-0	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	Singapore	  	200502434-4	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
					
	NMR	  	Singapore	  	200504134-8	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
					
	NMR	  	Singapore	  	200504998-6	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
					
	VNUM	  	Singapore	  	200507491-9	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
					
	NMR	  	South Africa	  	2004/2210	  	4/19/02	  	Television Proximity Sensor
					
	NMR	  	South Africa	  	2004/4517	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
					
	NMR	  	South Africa	  	2004/6284	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
					
	NMR	  	South Africa	  	2004/8525	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
					
	NMR	  	South Africa	  	2005/6323	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
					
	NMR	  	Taiwan	  	92107979	  	4/8/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
					
	NMR	  	Taiwan	  	93117000	  	6/11/04	  	Methods and Apparatus for Embedding Watermarks

									
	
Owner5
	  	 Country/

Authority6

	  	 Application
No.
	  	 Application
Date
	  	 Description

	NMR	  	Taiwan	  	93127862	  	9/15/04	  	Methods and Apparatus to Operate a Metering Device with Voice Commands
					
	NMR	  	Taiwan	  	93128396	  	9/20/04	  	Method of Detecting LCD Television Display On/Off Using Optical Sensor
					
	NMR	  	Taiwan	  	93131123	  	10/14/04	  	Identifying Audio in Large Databases Using the Times Between Audio Features
					
	NMR	  	Taiwan	  	93131124	  	10/14/04	  	Audio Signature Apparatus and Methods for Use with Broadcast Systems
					
	NMR	  	Taiwan	  	93131327	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
					
	NMR	  	Taiwan	  	93138737	  	12/14/04	  	Methods and Apparatus to Distinguish a Signal Originating From a Local Device From a Broadcast
					
	NMR	  	Taiwan	  	94100982	  	1/13/05	  	Portable Audience Measurement Architectures and Methods for Portable Audience Measurement
					
	NMR	  	Taiwan	  	94104620	  	2/17/05	  	Method and Apparatus to Determine Audience Viewing of Recorded Programs
					
	NMR	  	Taiwan	  	94110973	  	4/7/05	  	Data Insertion Apparatus and Methods for Use with Compressed Audio/Video Data
					
	NMR	  	Thailand	  	081659	  	4/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
					
	NMR	  	Thailand	  	091474	  	6/11/04	  	Methods and Apparatus for Embedding Watermarks
					
	NMR	  	Thailand	  	093940	  	9/23/04	  	Method of Detecting LCD Television Display On/Off Using Optical Sensor
					
	NMR	  	Thailand	  	094580	  	10/15/04	  	Identifying Audio in Large Databases Using the Times Between Audio Features
					
	NMR	  	Thailand	  	094581	  	10/15/04	  	Audio Signature Apparatus and Methods for Use with Broadcast Systems
					
	NMR	  	Thailand	  	094582	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
					
	NMR	  	Thailand	  	096558	  	2/24/04	  	Methods and Apparatus to Distinguish a Signal Originating From a Local Device From a Broadcast
					
	NMR	  	Thailand	  	096948	  	1/13/05	  	Portable Audience Measurement Architectures and Methods for Portable Audience Measurement
					
	NMR	  	Thailand	  	097826	  	2/17/05	  	Method and Apparatus to Determine Audience Viewing of Recorded Programs
					
	NMR	  	TW	  	95110536	  	3/27/06	  	Method and Apparatus for encoding multiple audio channels of an MPEG stream

									
	 Owner5
	  	Country/
Authority6
	  	 Application

No.
	  	 Application
Date
	  	 Description

	NMR	  	Venezuela	  	00686-2003	  	4/30/03	  	METHODS AND APPARATUS TO NA ADAPTIVELY GATHER AUDIENCE INFORMATION
	NMR	  	Venezuela	  	0933-2004	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks

 Patent Licenses: 
  

									
	 Licensee
	  	 Licensor
	  	 Country/State
	  	 Registration/

Application

No.
	  	 Description

	AGB Nielsen Media Research (Ireland) Limited/NMR	  	NMR	  	Ireland	  	EP 066970	  	Audience measurement system
					
	AGB Nielsen Media Research (Sweden) AB/NMR	  	NMR	  	Sweden	  	EP 0748565	  	Attachment for metering channel serial data
					
	AGB Nielsen Media Research (South Korea) Limited/NMR	  	NMR	  	South Korea	  	10-324649	  	Method for analyzing television audience rate examination systems
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Australia	  	735285	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Belgium	  	0 870 234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	China	  	ZL971915563	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Denmark	  	0 870 234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	EPC	  	0 870 234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Finland	  	0 870 234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	France	  	0870234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Germany	  	0870234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Hong Kong	  	1018327B	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Ireland	  	0 870 234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Italy	  	0 870 234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Spain	  	0 870 234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Sweden	  	0 870 234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	Switzerland	  	0 870 234	  	Content Display Monitor
					
	Omniture, Inc.	  	NetRatings, Inc.	  	UK	  	0 870 234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Australia	  	735285	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Belgium	  	0 870 234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	China	  	ZL971915563	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Denmark	  	0 870 234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	EPC	  	0 870 234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Finland	  	0 870 234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	France	  	0870234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Germany	  	0870234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Hong Kong	  	1018327B	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Ireland	  	0 870 234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Italy	  	0 870 234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Spain	  	0 870 234	  	Content Display Monitor

									
	SageMetrics Corporation	  	NetRatings, Inc.	  	Sweden	  	0 870 234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	Switzerland	  	0 870 234	  	Content Display Monitor
					
	SageMetrics Corporation	  	NetRatings, Inc.	  	UK	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Australia	  	735285	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Belgium	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	China	  	ZL971915563	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Denmark	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	EPC	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Finland	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	France	  	0870234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Germany	  	0870234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Hong Kong	  	1018327B	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Ireland	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Italy	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Spain	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Sweden	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Switzerland	  	0 870 234	  	Content Display Monitor
					
	Visual Sciences, LLC	  	NetRatings, Inc.	  	UK	  	0 870 234	  	Content Display Monitor

 UNITED STATES TRADEMARKS: 

Trademark Registrations: 
  

					
	 Owner
	  	 Registration
No.
	  	 Trademark

	VNU Business Media, Inc.	  	12732	  	SHOWEST (California)
			
	VNU Business Media, Inc.	  	25496	  	SHOWEST (Utah)
			
	VNU Business Media, Inc.	  	234944	  	EDITOR & PUBLISHER THE OLDEST PUBLISHERS’ AND ....
			
	VNU Business Media, Inc.	  	243753	  	EDITOR & PUBLISHER THE FOURTH ESTATE & Design
			
	VNU Business Media, Inc.	  	270786	  	NEWSPAPERDOM
			
	VNU Business Media, Inc.	  	601689	  	EDITOR & PUBLISHER MARKET GUIDE (Stylized)
			
	VNU Business Media, Inc.	  	606753	  	BILLBOARD (stylized 1) - Cl. 16
			
	VNU Business Media, Inc.	  	734198	  	AMUSEMENT BUSINESS
			
	VNU Business Media, Inc.	  	831459	  	HOT 100 (Cl. 16)
			
	VNU Business Media, Inc.	  	838831	  	E&P (Stylized)
			
	VNU Business Media, Inc.	  	844599	  	WG & Design
			
	VNU Business Media, Inc.	  	845021	  	WATSON-GUPTILL
			
	VNU Business Media, Inc.	  	848207	  	PLASTICS TECHNOLOGY
			
	VNU Business Media, Inc.	  	855124	  	AMERICAN ARTIST
			
	VNU Business Media, Inc.	  	856584	  	THE HOLLYWOOD REPORTER (Stylized)
			
	VNU Business Media, Inc.	  	986949	  	BILLBOARD (Cl. 16)
			
	VNU Business Media, Inc.	  	0963654	  	SM
			
	VNU Business Media, Inc.	  	1134824	  	CLIO (Cl. 41)
			
	VNU Business Media, Inc.	  	1136760	  	CONVENIENCE STORE NEWS
			
	VNU Business Media, Inc.	  	1136761	  	CONVENIENCE STORE INDUSTRY REPORT
			
	VNU Business Media, Inc.	  	1140385	  	THE HOLLYWOOD REPORTER & Design
			
	VNU Business Media, Inc.	  	1185696	  	THE HOLLYWOOD REPORTER STUDIO FOUNDED IN 1929 BLU-BOOK
			
	VNU Business Media, Inc.	  	1193612	  	AUDARENA STADIUM
			
	VNU Business Media, Inc.	  	1212684	  	SHOWEST
			
	VNU Business Media, Inc.	  	1275125	  	SUCCESSFUL MEETINGS
			
	VNU Business Media, Inc.	  	1309511	  	THE GOURMET RETAILER
			
	VNU Business Media, Inc.	  	1339800	  	BUSINESS TRAVEL NEWS
			
	VNU Business Media, Inc.	  	1391998	  	GM/HBA
			
	VNU Business Media, Inc.	  	1404920	  	BACK STAGE
			
	VNU Business Media, Inc.	  	1413318	  	AB (LOGO)
			
	VNU Business Media, Inc.	  	1431917	  	CAVALCADE OF ACTS AND ATTRACTIONS

					
	 Owner
	  	 Registration

No.
	  	 Trademark

	 VNU Business Media, Inc.
	  	1442070	  	ADWEEK (Stylized)
			
	 VNU Business Media, Inc.
	  	1442393	  	NATIONAL HOME CENTER SHOW
			
	 VNU Business Media, Inc.
	  	1445742	  	PHOTO/DESIGN
			
	 VNU Business Media, Inc.
	  	1456956	  	PLASPEC
			
	 VNU Business Media, Inc.
	  	1459984	  	TRADESHOW & CONVENTION GUIDE
			
	 VNU Business Media, Inc.
	  	1463482	  	HOTLINE
			
	 VNU Business Media, Inc.
	  	1472195	  	SPORTS TREND
			
	 VNU Business Media, Inc.
	  	1482352	  	DRAMA-LOGUE
			
	 VNU Business Media, Inc.
	  	1485757	  	ARCHITECTURAL LIGHTING
			
	 VNU Business Media, Inc.
	  	1494186	  	TOP POP
			
	 VNU Business Media, Inc.
	  	1494473	  	ADSPO
			
	 VNU Business Media, Inc.
	  	1498618	  	THE SERVICE EDGE
			
	 VNU Business Media, Inc.
	  	1507093	  	TRAINING DIRECTORS’ FORUM
			
	 VNU Business Media, Inc.
	  	1507103	  	CONTRACT
			
	 VNU Business Media, Inc.
	  	1515707	  	THE NATIONAL HOME HEALTH CARE EXPOSITION
			
	 VNU Business Media, Inc.
	  	1518860	  	MUSICIAN (Stylized)
			
	 VNU Business Media, Inc.
	  	1523036	  	GIFT & STATIONERY BUSINESS
			
	 VNU Business Media, Inc.
	  	1528168	  	BILLBOARD (stylized 2) - Cl. 16
			
	 VNU Business Media, Inc.
	  	1536359	  	SURVEY OF BUYING POWER
			
	 VNU Business Media, Inc.
	  	1538124	  	MULTI-HOUSING NEWS
			
	 VNU Business Media, Inc.
	  	1538506	  	BILLBOARD SONG CONTEST
			
	 VNU Business Media, Inc.
	  	1542085	  	U.S. DISTRIBUTION JOURNAL
			
	 VNU Business Media, Inc.
	  	1545323	  	KITCHEN & BATH BUSINESS
			
	 VNU Business Media, Inc.
	  	1547308	  	FACILITIES DESIGN & MANAGEMENT
			
	 VNU Business Media, Inc.
	  	1559003	  	DIRECT SUCCESS
			
	 VNU Business Media, Inc.
	  	1562833	  	THE JOURNAL OF PETROLEUM MARKETING
			
	 VNU Business Media, Inc.
	  	1576716	  	BUYING POWER INDEX
			
	 VNU Business Media, Inc.
	  	1600765	  	TRAINING
			
	 VNU Business Media, Inc.
	  	1603998	  	COMPUCHAIN
			
	 VNU Business Media, Inc.
	  	1612291	  	MARKET STATISTICS
			
	 VNU Business Media, Inc.
	  	1617848	  	MARKETPLACE
			
	 VNU Business Media, Inc.
	  	1618733	  	THE SPORTING GOODS DEALER
			
	 VNU Business Media, Inc.
	  	1623960	  	COMMERCIAL PROPERTY WORLD
			
	 VNU Business Media, Inc.
	  	1627505	  	MULTI-HOUSING WORLD
			
	 VNU Business Media, Inc.
	  	1628290	  	MEDIAWEEK
			
	 VNU Business Media, Inc.
	  	1634011	  	BPI

					
	 Owner
	  	 Registration

No.
	  	 Trademark

	VNU Business Media, Inc.	  	1639419	  	INCENTIVE
			
	VNU Business Media, Inc.	  	1642967	  	CORPORATE TRAVEL WORLD
			
	VNU Business Media, Inc.	  	1653267	  	BPI ENTERTAINMENT NEWS WIRE
			
	VNU Business Media, Inc.	  	1660589	  	BILLBOARD (stylized 2) - Cl. 9
			
	VNU Business Media, Inc.	  	1680282	  	BOBBIN
			
	VNU Business Media, Inc.	  	1683179	  	INTERBIKE
			
	VNU Business Media, Inc.	  	1686845	  	ACTION SPORTS RETAILER TRADE EXPO
			
	VNU Business Media, Inc.	  	1686904	  	BIN
			
	VNU Business Media, Inc.	  	1688075	  	HOSPITALITY DESIGN
			
	VNU Business Media, Inc.	  	1704965	  	BILLBOARD 200
			
	VNU Business Media, Inc.	  	1714664	  	DO NOT USE
			
	VNU Business Media, Inc.	  	1722374	  	DESIGN OF BRAIDED POLE
			
	VNU Business Media, Inc.	  	1724339	  	PINNACLE
			
	VNU Business Media, Inc.	  	1737206	  	SUCCESSFUL MEETINGS PINNACLE AWARD
			
	VNU Business Media, Inc.	  	1745378	  	KEY ART AWARDS
			
	VNU Business Media, Inc.	  	1768293	  	GLOBAL MUSIC PULSE
			
	VNU Business Media, Inc.	  	1786313	  	HOSPITALITY DESIGN
			
	VNU Business Media, Inc.	  	1791549	  	MUSIC & MEDIA (Stylized)
			
	VNU Business Media, Inc.	  	1820584	  	BRANDWEEK
			
	VNU Business Media, Inc.	  	1828532	  	MODERN DAY MARINE MILITARY EXPOSITION
			
	VNU Business Media, Inc.	  	1835642	  	MEDTRADE
			
	VNU Business Media, Inc.	  	1838679	  	SHOOT
			
	VNU Business Media, Inc.	  	1844376	  	AIRPLAY MONITOR
			
	VNU Business Media, Inc.	  	1846725	  	WHO’S WHERE
			
	VNU Business Media, Inc.	  	1860894	  	MEETINGS TODAY
			
	VNU Business Media, Inc.	  	1879722	  	BACK STAGE WEST
			
	VNU Business Media, Inc.	  	1883176	  	WOOD TECHNOLOGY
			
	VNU Business Media, Inc.	  	1895079	  	HD
			
	VNU Business Media, Inc.	  	1896434	  	HD
			
	VNU Business Media, Inc.	  	1920850	  	HEATSEEKERS
			
	VNU Business Media, Inc.	  	1921265	  	PRESENTATIONS
			
	VNU Business Media, Inc.	  	1925407	  	WORLD RADIO TV HANDBOOK
			
	VNU Business Media, Inc.	  	1934511	  	LAS VEGAS MERCHANDISE EXPO
			
	VNU Business Media, Inc.	  	1950085	  	HIGHLIGHTS
			
	VNU Business Media, Inc.	  	1960489	  	DISPLAY & DESIGN IDEAS
			
	VNU Business Media, Inc.	  	1966029	  	VITAL REISSUES

					
	 Owner
	  	 Registration

No.
	  	 Trademark

	VNU Business Media, Inc.	  	1985157	  	MISCELLANEOUS DESIGN (Statuette) - Cl. 41
			
	VNU Business Media, Inc.	  	1995711	  	AB
			
	VNU Business Media, Inc.	  	1999210	  	PDN
			
	VNU Business Media, Inc.	  	2016849	  	AB AMUSEMENT BUSINESS
			
	VNU Business Media, Inc.	  	2017541	  	NEW HORIZONS IN HEALTH CARE
			
	VNU Business Media, Inc.	  	2026342	  	PHOTO DISTRICT NEWS
			
	VNU Business Media, Inc.	  	2038457	  	SUPERBRANDS
			
	VNU Business Media, Inc.	  	2051156	  	BILLBOARD ONLINE (Stylized)
			
	VNU Business Media, Inc.	  	2066761	  	SALES & MARKETING MANAGEMENT
			
	VNU Business Media, Inc.	  	2082353	  	BILLBOARD (stylized 2) - Cl. 25
			
	VNU Business Media, Inc.	  	2086366	  	PDN’S PIX
			
	VNU Business Media, Inc.	  	2086651	  	THE STORE FIXTURING SHOW
			
	VNU Business Media, Inc.	  	2093837	  	RETAIL OPERATIONS & CONSTRUCTION EXPO AND DESIGN
			
	VNU Business Media, Inc.	  	2110693	  	INCENTIVE
			
	VNU Business Media, Inc.	  	2113473	  	VARIETY MERCHANDISE SHOW
			
	VNU Business Media, Inc.	  	2127879	  	BILLBOARD LIVE (Cl. 41)
			
	VNU Business Media, Inc.	  	2153337	  	THE VISUAL MERCHANDISING SHOW (STYLIZED)
			
	VNU Business Media, Inc.	  	2160124	  	BILLBOARD BULLETIN
			
	VNU Business Media, Inc.	  	2170401	  	LUXE
			
	VNU Business Media, Inc.	  	2175794	  	BRAND BUILDERS (Stylized)
			
	VNU Business Media, Inc.	  	2176761	  	HOSPITALITY DESIGN
			
	VNU Business Media, Inc.	  	2179876	  	HOLLYWOOD HYPERLINKS
			
	VNU Business Media, Inc.	  	2183575	  	MEDTRADE
			
	VNU Business Media, Inc.	  	2191939	  	ROSS REPORTS
			
	VNU Business Media, Inc.	  	2202505	  	BILLBOARD.COM
			
	VNU Business Media, Inc.	  	2203112	  	GLOBALSHOP
			
	VNU Business Media, Inc.	  	2208161	  	STAR POWER
			
	VNU Business Media, Inc.	  	2208188	  	STAR POWER & Design
			
	VNU Business Media, Inc.	  	2213123	  	ROSS REPORTS TELEVISION & FILM
			
	VNU Business Media, Inc.	  	2241385	  	FLY FISHING RETAILER
			
	VNU Business Media, Inc.	  	2244053	  	EPPY
			
	VNU Business Media, Inc.	  	2245657	  	HOLLYWOODREPORTER.COM
			
	VNU Business Media, Inc.	  	2258176	  	COUTURE COLLECTION & CONFERENCE
			
	VNU Business Media, Inc.	  	2274631	  	POTENTIALS
			
	VNU Business Media, Inc.	  	2276196	  	POTENTIALS IDEAS AND PRODUCTS THAT MOTIVATE
			
	VNU Business Media, Inc.	  	2280855	  	THE IMPRINTED SPORTSWEAR SHOWS

					
	 Owner
	  	 Registration

No.
	  	 Trademark

	VNU Business Media, Inc.	  	2281007	  	OUTDOOR RETAILER
			
	VNU Business Media, Inc.	  	2290642	  	BILLBOARD LIVE & DESIGN (Cl. 41, 42)
			
	VNU Business Media, Inc.	  	2291689	  	THE ART METHODS & MATERIALS SHOW
			
	VNU Business Media, Inc.	  	2313448	  	DIRECTOR POWER
			
	VNU Business Media, Inc.	  	2319617	  	BILLBOARD LIVE (Cl. 25)
			
	VNU Business Media, Inc.	  	2320657	  	STAR POWER
			
	VNU Business Media, Inc.	  	2322564	  	IMPACT!
			
	VNU Business Media, Inc.	  	2323185	  	ADWEEKASIA
			
	VNU Business Media, Inc.	  	2331542	  	MEDIAWEEK
			
	VNU Business Media, Inc.	  	2331543	  	BRANDWEEK.COM
			
	VNU Business Media, Inc.	  	2332154	  	BILLBOARD LIVE & DESIGN (Cl. 25)
			
	VNU Business Media, Inc.	  	2335400	  	BICYCLE RETAILER AND INDUSTRY NEWS
			
	VNU Business Media, Inc.	  	2350622	  	TRAINLINK
			
	VNU Business Media, Inc.	  	2355021	  	MISCELLANEOUS DESIGN (Star & Reel Logo)
			
	VNU Business Media, Inc.	  	2361215	  	GREATEST GAINERS
			
	VNU Business Media, Inc.	  	2366107	  	CREATIVE SEMINAR
			
	VNU Business Media, Inc.	  	2370766	  	APPAREL INDUSTRY INTERNACIONAL
			
	VNU Business Media, Inc.	  	2388038	  	ALT.OFFICE
			
	VNU Business Media, Inc.	  	2392385	  	MISCELLANEOUS DESIGN (Billboard Colored Dots)
			
	VNU Business Media, Inc.	  	2409852	  	MISCELLANEOUS DESIGN (Star, Reel & Bar Logo)
			
	VNU Business Media, Inc.	  	2418948	  	KIRKUS REVIEWS
			
	VNU Business Media, Inc.	  	2432199	  	APPAREL SOURCE
			
	VNU Business Media, Inc.	  	2439634	  	INSIDE MEDIA
			
	VNU Business Media, Inc.	  	2441772	  	MISCELLANEOUS DESIGN (Star & Reel Logo)
			
	VNU Business Media, Inc.	  	2445057	  	ERETAILING WORLD
			
	VNU Business Media, Inc.	  	2445058	  	ERETAILING WORLD
			
	VNU Business Media, Inc.	  	2447678	  	BILLBOARD INTERNATIONAL TAPE/DISC DIRECTORY
			
	VNU Business Media, Inc.	  	2450276	  	SEWN PRODUCTS EQUIPMENT & TECHNOLOGY EXPO
			
	VNU Business Media, Inc.	  	2452299	  	BACKSTAGE.COM
			
	VNU Business Media, Inc.	  	2453593	  	DIRECTOR POWER
			
	VNU Business Media, Inc.	  	2461610	  	JPM
			
	VNU Business Media, Inc.	  	2465790	  	IMPRESSIONS
			
	VNU Business Media, Inc.	  	2472821	  	SHOWEAST
			
	VNU Business Media, Inc.	  	2476362	  	ERETAILING WORLD
			
	VNU Business Media, Inc.	  	2478470	  	SGB SPORTSLAB & Design
			
	VNU Business Media, Inc.	  	2489927	  	POINT OF PURCHASE MAGAZINE

					
	 Owner
	  	 Registration

No.
	  	 Trademark

	VNU Business Media, Inc.	  	2491667	  	DESIGN.Y.C.
			
	VNU Business Media, Inc.	  	2493701	  	RETAIL OPERATIONS & CONSTRUCTION
			
	VNU Business Media, Inc.	  	2499441	  	APPAREL INDUSTRY MAGAZINE
			
	VNU Business Media, Inc.	  	2506188	  	APPLIED BRILLIANCE
			
	VNU Business Media, Inc.	  	2512105	  	SHOWEST AWARDS
			
	VNU Business Media, Inc.	  	2533161	  	DIGITAL INTERIOR
			
	VNU Business Media, Inc.	  	2555236	  	ADWEEK MAGAZINES’ TECHNOLOGY MARKETING
			
	VNU Business Media, Inc.	  	2561348	  	COMMERCIAL PROPERTY NEWS
			
	VNU Business Media, Inc.	  	2562489	  	FUEL CHANNELS
			
	VNU Business Media, Inc.	  	2589048	  	HOSPITALITY DESIGN LEADERSHIP SUMMIT
			
	VNU Business Media, Inc.	  	2604761	  	BOBBIN AMERICAS
			
	VNU Business Media, Inc.	  	2620191	  	POP MARKETPLACE & Design
			
	VNU Business Media, Inc.	  	2623117	  	EMB EMBROIDERY / MONOGRAM BUSINESS
			
	VNU Business Media, Inc.	  	2647432	  	ARCHIT HOUSE & Design
			
	VNU Business Media, Inc.	  	2654217	  	SGB SPORTING GOODS BUSINESS
			
	VNU Business Media, Inc.	  	2666937	  	YOUR SOURCE FOR OPERATIONAL EXCELLENCE
			
	VNU Business Media, Inc.	  	2670705	  	BOBBIN WORLD THE INTERNATIONAL SEWN PRODUCTS EXPO
			
	VNU Business Media, Inc.	  	2674583	  	CINEMA EXPO INTERNATIONAL
			
	VNU Business Media, Inc.	  	2676779	  	WOOD TECHNOLOGY
			
	VNU Business Media, Inc.	  	2679633	  	SEWN PRODUCTS EXPO
			
	VNU Business Media, Inc.	  	2690044	  	COUTURE
			
	VNU Business Media, Inc.	  	2704083	  	BILLBOARD RADIO
			
	VNU Business Media, Inc.	  	2731281	  	THE BOOKSELLER
			
	VNU Business Media, Inc.	  	2768767	  	FILM JOURNAL INTERNATIONAL
			
	VNU Business Media, Inc.	  	2788877	  	ADWEEK (word mark - Class 16)
			
	VNU Business Media, Inc.	  	2817744	  	THE AUTHORITY ON MASS, DRUG & SPECIALTY RETAILING
			
	VNU Business Media, Inc.	  	2822408	  	ASR
			
	VNU Business Media, Inc.	  	2837926	  	CLIO (Cl. 16)
			
	VNU Business Media, Inc.	  	2905358	  	FUEL FOR THOUGHT (Class 16)
			
	VNU Business Media, Inc.	  	2928300	  	FUEL FOR THOUGHT (Class 41)
			
	VNU Business Media, Inc.	  	2946745	  	WATCH AFICIONADO
			
	VNU Business Media, Inc.	  	2958589	  	DDI
			
	VNU Business Media, Inc.	  	2986343	  	SMART SUPPLIER
			
	VNU Business Media, Inc.	  	2988375	  	HIGH VOLUME DECORATOR SUMMIT
			
	VNU Business Media, Inc.	  	2989342	  	BRAND BUILDERS (word mark - 2(f))

					
	 Owner
	  	 Registration

No.
	  	 Trademark

	VNU Business Media, Inc.	  	2997512	  	ADWEEK (word mark - Class 41)
			
	VNU Business Media, Inc.	  	3023506	  	BILLBOARD MUSIC AWARDS
			
	VNU Business Media, Inc.	  	3030454	  	CONTENT & CONTACT
			
	VNU Business Media, Inc.	  	3036652	  	Miscellaneous Design (DIAMOND)
			
	VNU Business Media, Inc.	  	3037893	  	ASR LINEUP
			
	VNU Business Media, Inc.	  	3053954	  	KIRKUS
			
	VNU Business Media, Inc.	  	3080359	  	ACTION SPORTS RETAILER
			
	VNU Business Media, Inc.	  	3087371	  	NATIONAL JEWELER
			
	VNU Business Media, Inc.	  	3096616	  	RADIO MONITOR
			
	VNU Business Media, Inc.	  	3096803	  	ACCESS DESIGN
			
	VNU Business Media, Inc.	  	3099497	  	WINTERBIKE
			
	VNU Business Media, Inc.	  	3101541	  	DESIGNOW
			
	VNU Business Media, Inc.	  	3112005	  	PROGRESSIVE GROCER
			
	VNU B.V.	  	2436548	  	VNU (word)
			
	VNU B.V.	  	2845086	  	VNU (in colour) (device)
			
	VNU Exhibitions Europe B.V.	  	2191879	  	VIV (word)
			
	VNU Exhibitions Europe B.V.	  	2762287	  	VIV (in kleur) (word/device)

 Trademark Applications: 

 

					
	 Owner
	  	 Application

No.
	  	 Trademark

	 VNU Business Media
	  	78/377,201	  	ADWEEK’S MARKETING Y MEDIOS
			
	 VNU Business Media
	  	78/399,439	  	ADWEEK’S WORK
			
	 VNU Business Media
	  	78/432,196	  	THE BOOK STANDARD
			
	 VNU Business Media
	  	78/444,478	  	SIGNATURE SALONS
			
	 VNU Business Media
	  	78/508,530	  	KIRKUS
			
	 VNU Business Media
	  	78/521,634	  	ADFREAK
			
	 VNU Business Media
	  	78/535,926	  	COUTURE INTERNATIONAL JEWELER
			
	 VNU Business Media
	  	78/588,484	  	POP 100
			
	 VNU Business Media
	  	78/590,597	  	RING MASTERS
			
	 VNU Business Media
	  	78/594,116	  	BILLBOARD (Classes 9 and 41)
			
	 VNU Business Media
	  	78/645,923	  	MECCA (Class 35)
			
	 VNU Business Media
	  	78/645,931	  	MECCA (Class 41)
			
	 VNU Business Media
	  	78/669401	  	PRESENTATIONS
			
	 VNU Business Media
	  	78/722,249	  	KIDS DRAW
			
	 VNU Business Media
	  	78/739,070	  	SOURCEDIRECT (Class 35)
			
	 VNU Business Media
	  	78/741,942	  	ELITE RUNNING STORE CONFERENCE
			
	 VNU Business Media
	  	78/801,067	  	ICON AWARDS
			
	 VNU Business Media
	  	78/813,359	  	ACTORFEST (Class 35)
			
	 VNU Business Media
	  	78/841,058	  	EUROPA STAR (Class 16)
			
	 VNU Business Media
	  	78/841,062	  	EUROPA STAR (Class 35)
			
	 VNU Business Media
	  	78/841,999	  	TRAINING SOLUTIONS
			
	 VNU Business Media
	  	78/861,889	  	COUTURE JEWELLERY COLLECTION AND CONFERENCE

 Licenses: 
  

							
	 Licensee
	  	 Licensor
	  	 Registration/

Application No.
	  	 Trademark

	Wegener Communications, Inc.	  	Nielsen Media Research, Inc., pursuant to License, Development, and Distribution Agreement, dated August 2, 2005	  	 Registrations: 2512912, 2367336, 2448024 and 2502257

Application: 78/127,453
	  	 NIELSEN / N Design
 NIELSEN
MEDIA RESEARCH /

				
	Trendum Ltd.	  	CZT/ACN Trademarks, L.L.C., pursuant to Trademark License Agreement, dated Effective February 14, 2006	  	 Registration: 540,915

Application: 78/127,453
	  	NIELSEN / N Design
				
	BuzzMetrics, Inc.	  	Trendum Ltd., joined by CZT/ACN Trademarks, L.L.C., pursuant to Trademark Sublicense Agreement, dated as of February 14, 2006	  	 Registration: 540,915

Application: 78/127,453
	  	NIELSEN / N Design

 NON-U.S. TRADEMARKS: 

Trademark Registrations: 
  

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Business Media, Inc.
	  	Argentina	  	1.840.171	  	SUPERBRANDS
				
	 VNU Business Media, Inc.
	  	Argentina	  	1.731.379	  	BILLBOARD (stylized 2) - Cl. 16
				
	 VNU Business Media, Inc.
	  	Argentina	  	1.911.470	  	OLL 2001 LATIN AMERICA
				
	 VNU Business Media, Inc.
	  	Argentina	  	1.830.843	  	ERETAILING WORLD (Class 16)
				
	 VNU Business Media, Inc.
	  	Argentina	  	1.830.845	  	ERETAILING WORLD (Class 35)
				
	 VNU Business Media, Inc.
	  	Argentina	  	1.898.794	  	ONLINE LEARNING 2001 LATIN AMERICA
				
	 VNU Business Media, Inc.
	  	Argentina	  	2.175.770	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Argentina	  	2.615.375	  	CLIO (Cl. 35)
				
	 VNU Business Media, Inc.
	  	Argentina	  	2.615.376	  	MISCELLANEOUS DESIGN (Statuette) - Cl. 35
				
	 VNU Business Media, Inc.
	  	Argentina	  	2.615.377	  	MISCELLANEOUS DESIGN (Statuette) - Cl. 38
				
	 VNU Business Media, Inc.
	  	Argentina	  	2.615.378	  	MISCELLANEOUS DESIGN (Statuette)
				
	 VNU Business Media, Inc.
	  	Argentina	  	1.975,630	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Argentina	  	1.975,631	  	CLIO (Cl. 38)
				
	 VNU Business Media, Inc.
	  	Argentina	  	1704294	  	MEDTRADE
				
	 VNU Business Media, Inc.
	  	Argentina	  	1707199	  	MEDTRADE
				
	 VNU Business Media, Inc.
	  	Australia	  	A449593	  	BILLBOARD (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Australia	  	B479,744	  	ACTION SPORTS RETAILER
				
	 VNU Business Media, Inc.
	  	Australia	  	B480,949	  	ACTION SPORTS RETAILER
				
	 VNU Business Media, Inc.
	  	Australia	  	183783	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Australia	  	621852	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Australia	  	713555	  	BILLBOARD LIVE & DESIGN
				
	 VNU Business Media, Inc.
	  	Australia	  	725653	  	BILLBOARD (Cl. 41, 42)
				
	 VNU Business Media, Inc.
	  	Benelux	  	83857	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Benelux	  	495775	  	INTERBIKE
				
	 VNU Business Media, Inc.
	  	Benelux	  	563807	  	EUROCHART HOT 100
				
	 VNU Business Media, Inc.
	  	Benelux	  	565363	  	BILLBOARD HOT 100
				
	 VNU Business Media, Inc.
	  	Benelux	  	584666	  	MEDTRADE
				
	 VNU Business Media, Inc.
	  	Benelux	  	641268	  	SUPERBRANDS (stylized)
				
	 VNU Business Media, Inc.
	  	Brazil	  	790.126.516	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Brazil	  	819.050.970	  	BILLBOARD LIVE (Cl. 42)
				
	 VNU Business Media, Inc.
	  	Brazil	  	821.130.846	  	BILLBOARD (stylized 2) - Cl. 16
				
	 VNU Business Media, Inc.
	  	Brazil	  	817301348	  	CLIO (CL. 41)

							
	 Owner
	  	 Country/
Authority
	  	 Registration

No.
	  	 Trademark

	 VNU Business Media, Inc.
	  	Brazil	  	819079227	  	BILLBOARD LIVE (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Brazil	  	820446092	  	MEDTRADE
				
	 VNU Business Media, Inc.
	  	Bulgaria	  	18804	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Canada	  		  	PRESENTATIONS
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA116072	  	PROGRESSIVE GROCER
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA460149	  	AMUSEMENT BUSINESS (Stylized)
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA476375	  	WORLD WOOD REVIEW
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA501617	  	AIRPLAY MONITOR
				
	 VNU Business Media, Inc.
	  	Canada	  	UCA048315	  	THE FOURTH ESTATE
				
	 VNU Business Media, Inc.
	  	Canada	  	UCA048319	  	EDITOR & PUBLISHER
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA651,100	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA580,475	  	THE BILLBOARD HOT 100
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA421,668	  	INTERBIKE
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA579,795	  	COUTURE
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA574,863	  	BRANDWEEK
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA463,924	  	BOBBIN
				
	 VNU Business Media, Inc.
	  	Canada	  	135798	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Canada	  	TMA 294,724	  	THE SPORTING GOODS DEALER & Design
				
	 VNU Business Media, Inc.
	  	Canada	  	337951	  	CAVALCADE OF ACTS AND ATTRACTIONS
				
	 VNU Business Media, Inc.
	  	Canada	  	337991	  	AUDARENA STADIUM GUIDE
				
	 VNU Business Media, Inc.
	  	Canada	  	369833	  	AMUSEMENT BUSINESS
				
	 VNU Business Media, Inc.
	  	Canada	  	388568	  	TRAINING
				
	 VNU Business Media, Inc.
	  	Canada	  	402499	  	TRAINING THE MAGAZINE OF...
				
	 VNU Business Media, Inc.
	  	Canada	  	423590	  	HUMAN SIDE OF BUSINESS
				
	 VNU Business Media, Inc.
	  	Canada	  	428028	  	TOTAL TRAINER
				
	 VNU Business Media, Inc.
	  	Canada	  	460704	  	BACK STAGE
				
	 VNU Business Media, Inc.
	  	Canada	  	467703	  	AB AMUSEMENT BUSINESS
				
	 VNU Business Media, Inc.
	  	Canada	  	470972	  	PLASTICS TECHNOLOGY
				
	 VNU Business Media, Inc.
	  	Canada	  	475843	  	THE LAKEWOOD REPORT ON TECHNOLOGY FOR LEARNING
				
	 VNU Business Media, Inc.
	  	Canada	  	484037	  	PRESENTATIONS
				
	 VNU Business Media, Inc.
	  	Chile	  	524.813	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Chile	  	574219	  	ERETAILING WORLD
				
	 VNU Business Media, Inc.
	  	China	  	1/196,627	  	BILLBOARD LIVE (Cl. 25)
				
	 VNU Business Media, Inc.
	  	China	  	608977	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	China	  	1061791	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	China	  	1471917	  	BILLBOARD LIVE (Cl. 42)

							
	 Owner
	  	 Country/

Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Business Media, Inc.
	  	China	  	3232580	  	CINEASIA
				
	 VNU Business Media, Inc.
	  	Colombia	  	100567	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Colombia	  	188955	  	LA BOBINA
				
	 VNU Business Media, Inc.
	  	Czech Republic	  	169002	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Czech Republic	  	232619	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Denmark	  	VR 1980 02627	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	European Community	  	3.752.482	  	ADWEEK’S WORK
				
	 VNU Business Media, Inc.
	  	European Community	  	4.113.957	  	ADWEEK (word mark - Classes 35, 41, 42)
				
	 VNU Business Media, Inc.
	  	European Community	  	91074	  	THE HOLLYWOOD REPORTER & Design
				
	 VNU Business Media, Inc.
	  	European Community	  	91207	  	ADWEEK
				
	 VNU Business Media, Inc.
	  	European Community	  	126383	  	MEDIAWEEK
				
	 VNU Business Media, Inc.
	  	European Community	  	126474	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	European Community	  	126573	  	BRANDWEEK
				
	 VNU Business Media, Inc.
	  	European Community	  	210013	  	MEDTRADE (Class 35 and 41)
				
	 VNU Business Media, Inc.
	  	European Community	  	260968	  	BILLBOARD LIVE (Cl. 25,41,42)
				
	 VNU Business Media, Inc.
	  	European Community	  	260984	  	BILLBOARD LIVE & DESIGN (Cl. 25,41,42)
				
	 VNU Business Media, Inc.
	  	European Community	  	410522	  	HOT 100
				
	 VNU Business Media, Inc.
	  	European Community	  	410605	  	AMUSEMENT BUSINESS (Stylized)
				
	 VNU Business Media, Inc.
	  	European Community	  	410654	  	EUROCHART HOT 100
				
	 VNU Business Media, Inc.
	  	European Community	  	1238070	  	MISCELLANEOUS DESIGN (Statuette)
				
	 VNU Business Media, Inc.
	  	European Community	  	1238195	  	 CLIO (Cl. 35, 41)

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Business Media, Inc.
	  	European Community	  	1872506	  	ADWEEK GLOBAL MARKETING
				
	 VNU Business Media, Inc.
	  	European Community	  	1873579	  	PRESENTATIONS
				
	 VNU Business Media, Inc.
	  	European Community	  	2083079	  	BRANDWEEK SUPERBRANDS
				
	 VNU Business Media, Inc.
	  	European Community	  	2223782	  	COUTURE
				
	 VNU Business Media, Inc.
	  	European Community	  	3396413	  	OUTDOOR RETAILER
				
	 VNU Business Media, Inc.
	  	European Community	  	3893881	  	THE BOOK STANDARD
				
	 VNU Business Media, Inc.
	  	France	  	1.496.735	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	France	  	03 3 219 078	  	ASR
				
	 VNU Business Media, Inc.
	  	France	  	1 743 121	  	INTERBIKE
				
	 VNU Business Media, Inc.
	  	France	  	98722784	  	SUPERBRANDS
				
	 VNU Business Media, Inc.
	  	Georgia	  	10568	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Germany	  	DD653363	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Germany	  	397 24 304	  	OUTDOOR RETAILER
				
	 VNU Business Media, Inc.
	  	Germany	  	792792	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Germany	  	2070928	  	CLIO (Cl. 35, 41)
				
	 VNU Business Media, Inc.
	  	Germany	  	30338079.9	  	INTERBIKE
				
	 VNU Business Media, Inc.
	  	Germany	  	39519530	  	AB AMUSEMENT BUSINESS
				
	 VNU Business Media, Inc.
	  	Germany	  	39724303	  	ASR
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	B13075/1999	  	ADWEEKASIA
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	B13878/2000	  	BRANDWEEK
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	11604/1999	  	BILLBOARD LIVE & DESIGN (Cl. 25)
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	11894/1998	  	BILLBOARD LIVE & DESIGN (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	B02316 1993	  	INTERBIKE
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	199808708	  	BILLBOARD LIVE & DESIGN (Cl. 42)
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	199900875	  	BILLBOARD (Cl. 9)
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	199902520	  	BILLBOARD (stylized 2) - Cl. 9
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	200002005	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Hong Kong	  	200002006	  	BILLBOARD (stylized 2) - Cl. 16
				
	 VNU Business Media, Inc.
	  	Hungary	  	140 054	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Hungary	  	143 886	  	INTERBIKE
				
	 VNU Business Media, Inc.
	  	Indonesia	  	378285	  	BILLBOARD (stylized 2) - Cl. 16

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Business Media, Inc.
	  	Indonesia	  	404500	  	BILLBOARD LIVE (Cl. 42)
				
	 VNU Business Media, Inc.
	  	Indonesia	  	405468	  	BILLBOARD LIVE (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Indonesia	  	471165	  	BILLBOARD LIVE (Cl. 25)
				
	 VNU Business Media, Inc.
	  	Israel	  	100268	  	BILLBOARD (stylized 2) - Cl. 16
				
	 VNU Business Media, Inc.
	  	Israel	  	147076	  	MEDTRADE (Class 35)
				
	 VNU Business Media, Inc.
	  	Israel	  	147077	  	MEDTRADE (Class 41)
				
	 VNU Business Media, Inc.
	  	Italy	  	612093	  	INTERBIKE
				
	 VNU Business Media, Inc.
	  	Italy	  	781292	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Italy	  	838321	  	SUPERBRANDS
				
	 VNU Business Media, Inc.
	  	Japan	  	891410	  	BILLBOARD (Katakana)
				
	 VNU Business Media, Inc.
	  	Japan	  	1664965	  	BILLBOARD (Class 16)
				
	 VNU Business Media, Inc.
	  	Japan	  	2094570	  	AMUSEMENT BUSINESS
				
	 VNU Business Media, Inc.
	  	Japan	  	2695414	  	HOT 100 (Cl. 25)
				
	 VNU Business Media, Inc.
	  	Japan	  	2722646	  	HOT 100 (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Japan	  	3077332	  	THE HOLLYWOOD REPORTER
				
	 VNU Business Media, Inc.
	  	Japan	  	3151423	  	BILLBOARD (stylized 1) - Cl. 16
				
	 VNU Business Media, Inc.
	  	Japan	  	3151428	  	BILLBOARD CAFE
				
	 VNU Business Media, Inc.
	  	Japan	  	3337912	  	BILLBOARD EXTRA
				
	 VNU Business Media, Inc.
	  	Japan	  	3356239	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Japan	  	3363283	  	BILLBOARD (Cl. 24)
				
	 VNU Business Media, Inc.
	  	Japan	  	3369074	  	BILLBOARD (Cl. 18)
				
	 VNU Business Media, Inc.
	  	Japan	  	4011444	  	AB AMUSEMENT BUSINESS
				
	 VNU Business Media, Inc.
	  	Japan	  	4011445	  	AMUSEMENT BUSINESS (Stylized)
				
	 VNU Business Media, Inc.
	  	Japan	  	4040706	  	BILLBOARD (Cl. 14)
				
	 VNU Business Media, Inc.
	  	Japan	  	4063452	  	BILLBOARD (Cl. 33)
				
	 VNU Business Media, Inc.
	  	Japan	  	4077190	  	BILLBOARD (Cl. 21)
				
	 VNU Business Media, Inc.
	  	Japan	  	4089988	  	BILLBOARD (Cl. 32)
				
	 VNU Business Media, Inc.
	  	Japan	  	4089989	  	BILLBOARD (Cl. 34)
				
	 VNU Business Media, Inc.
	  	Japan	  	4094465	  	BILLBOARD (Cl. 3)
				
	 VNU Business Media, Inc.
	  	Japan	  	4128035	  	BILLBOARD LIVE (Cl. 42)
				
	 VNU Business Media, Inc.
	  	Japan	  	4128990	  	BILLBOARD (Cl. 20)
				
	 VNU Business Media, Inc.
	  	Japan	  	4209251	  	BILLBOARD LIVE & DESIGN (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Japan	  	4265736	  	BILLBOARD (Cl. 30)
				
	 VNU Business Media, Inc.
	  	Japan	  	4419613	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Japan	  	4431319	  	BRANDWEEK
				
	 VNU Business Media, Inc.
	  	Japan	  	4451421	  	BILLBOARD (Cl. 15)
				
	 VNU Business Media, Inc.
	  	Japan	  	4451422	  	BILLBOARD (Cl. 28)

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Business Media, Inc.
	  	Japan	  	4454839	  	ERETAILING WORLD
				
	 VNU Business Media, Inc.
	  	Japan	  	4455947	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Japan	  	4467947	  	BILLBOARD (Cl. 25)
				
	 VNU Business Media, Inc.
	  	Japan	  	4467947	  	BILLBOARD (stylized 2) - Cl. 25
				
	 VNU Business Media, Inc.
	  	Japan	  	4473059	  	MEDTRADE
				
	 VNU Business Media, Inc.
	  	Japan	  	4528548	  	BILLBOARD (stylized 2) - Cl. 9
				
	 VNU Business Media, Inc.
	  	Japan	  	4528619	  	BRANDWEEK SUPERBRANDS
				
	 VNU Business Media, Inc.
	  	Japan	  	4533081	  	PRESENTATIONS IN KATAKANA
				
	 VNU Business Media, Inc.
	  	Japan	  	4854284	  	BILLBOARD (Cls. 38 & 41)
				
	 VNU Business Media, Inc.
	  	Japan	  	4854285	  	BILLBOARD LIVE (Cls. 38 & 41)
				
	 VNU Business Media, Inc.
	  	Mexico	  	236437	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Mexico	  	525490	  	AB AMUSEMENT BUSINESS
				
	 VNU Business Media, Inc.
	  	Mexico	  	551290	  	BILLBOARD LIVE (Cl. 42)
				
	 VNU Business Media, Inc.
	  	Mexico	  	551291	  	BILLBOARD LIVE (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Mexico	  	611507	  	AMUSEMENT BUSINESS (Stylized)
				
	 VNU Business Media, Inc.
	  	Mexico	  	650165	  	BILLBOARD LIVE (Cl. 25)
				
	 VNU Business Media, Inc.
	  	Monaco	  	1.22574	  	COUTURE
				
	 VNU Business Media, Inc.
	  	New Zealand	  	234137	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Norway	  	106.655	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Poland	  	74054	  	BILLBOARD (stylized 2) - Cl. 16
				
	 VNU Business Media, Inc.
	  	Poland	  	84005	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Romania	  	R 18534	  	BILLBOARD (stylized 2) - Cl. 16
				
	 VNU Business Media, Inc.
	  	Russia	  	96187	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Russia	  	141848	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Russia	  	195388	  	SUPERBRANDS
				
	 VNU Business Media, Inc.
	  	Russia	  	264042	  	PRESENTATIONS
				
	 VNU Business Media, Inc.
	  	Singapore	  	T00/07179D	  	MEDTRADE
				
	 VNU Business Media, Inc.
	  	Singapore	  	T00/07180H	  	MEDTRADE
				
	 VNU Business Media, Inc.
	  	Singapore	  	T97/00084F	  	COUTURE COLLECTION & CONFERENCE
				
	 VNU Business Media, Inc.
	  	Singapore	  	T97/00085D	  	COUTURE COLLECTION & CONFERENCE
				
	 VNU Business Media, Inc.
	  	Singapore	  	T97/00553H	  	BILLBOARD LIVE (Cl. 25)
				
	 VNU Business Media, Inc.
	  	Singapore	  	T97/00554F	  	BILLBOARD LIVE (Cl. 41)
				
	 VNU Business Media, Inc.
	  	Singapore	  	T97/0055D	  	BILLBOARD LIVE (Cl. 42)
				
	 VNU Business Media, Inc.
	  	Singapore	  	T97/082715	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Singapore	  	T97/08534E	  	BILLBOARD (stylized 2) - Cl. 16
				
	 VNU Business Media, Inc.
	  	Singapore	  	0015996	  	PRESENTATIONS

							
	 Owner
	  	 Country/

Authority
	  	 Registration No.
	  	 Trademark

	 VNU Business Media, Inc.
	  	Slovak Republic	  	169002	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Slovak Republic	  	193650	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	South Africa	  	097/12159	  	MEDTRADE (Class 41)
				
	 VNU Business Media, Inc.
	  	South Africa	  	097/12158	  	MEDTRADE (Class 35)
				
	 VNU Business Media, Inc.
	  	South Korea	  	40-526132	  	THE HOLLYWOOD REPORTER & Design
				
	 VNU Business Media, Inc.
	  	South Korea	  	41-84433	  	BILLBOARD (Cl. 41)
				
	 VNU Business Media, Inc.
	  	South Korea	  	41-75211	  	BILLBOARD (Cl. 42)
				
	 VNU Business Media, Inc.
	  	South Korea	  	41-24005	  	CLIO (Cl. 35)
				
	 VNU Business Media, Inc.
	  	South Korea	  	41-24004	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	South Korea	  	48281	  	BILLBOARD LIVE (Cl. 41)
				
	 VNU Business Media, Inc.
	  	South Korea	  	128325	  	BILLBOARD (stylized 2) - Cl. 16
				
	 VNU Business Media, Inc.
	  	South Korea	  	478357	  	BILLBOARD LIVE (Cl. 25)
				
	 VNU Business Media, Inc.
	  	Spain	  	947045	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Spain	  	2149268	  	SUPERBRANDS
				
	 VNU Business Media, Inc.
	  	Sweden	  	172 550	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Switzerland	  	327528	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Switzerland	  	391631	  	THE NATIONAL HOME HEALTH CARE EXPOSITION
				
	 VNU Business Media, Inc.
	  	Switzerland	  	397176	  	Design of Braided Pole
				
	 VNU Business Media, Inc.
	  	Switzerland	  	519533	  	OUTDOOR RETAILER
				
	 VNU Business Media, Inc.
	  	Taiwan	  	S66595	  	CLIO (Class 41)
				
	 VNU Business Media, Inc.
	  	Taiwan	  	S66678	  	CLIO (Class 35)
				
	 VNU Business Media, Inc.
	  	Taiwan	  	56966	  	INTERBIKE
				
	 VNU Business Media, Inc.
	  	Taiwan	  	526128	  	BILLBOARD (stylized 2) - Cl. 16
				
	 VNU Business Media, Inc.
	  	Thailand	  	491569	  	CINEASIA
				
	 VNU Business Media, Inc.
	  	Ukraine	  	5049	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	United Kingdom	  	A855909	  	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	United Kingdom	  	1459821	  	INTERBIKE
				
	 VNU Business Media, Inc.
	  	United Kingdom	  	1528959	  	CLIO (Cl. 35)
				
	 VNU Business Media, Inc.
	  	United Kingdom	  	1528960	  	CLIO (Cl. 41)
				
	 VNU Business Media, Inc.
	  	United Kingdom	  	2242463	  	BRANDWEEK SUPERBRANDS

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	 	 Trademark

	 VNU Business Media, Inc.
	  	Uruguay	  	259931	 	BILLBOARD (Nat. 15)
				
	 VNU Business Media, Inc.
	  	Utah	  	25496	 	SHOWEST (Utah)
				
	 VNU Business Media, Inc.
	  	Venezuela	  	101762-F	 	BILLBOARD (Cl. 16)
				
	 VNU Business Media, Inc.
	  	Yugoslavia	  	36009	 	BILLBOARD (Cl. 16)
				
	 VNU Business Publications Limited
	  	Australia	  	706265	 	Easy PC
				
	 VNU Business Publications B.V.
	  	Benelux	  	772497	 	BUSINESS BOOST (Word mark in special script)
				
	 VNU Business Publications Limited
	  	Benelux	  	579877(857525)	 	Easy PC
				
	 VNU Business Publications Limited
	  	Benelux	  	584415(857591)	 	JOBNET
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	583331	 	BOUWMATERIEEL (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	583330	 	NATIONALE BADKAMER MANIFESTATIE (word/device)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	587420	 	MEDICA (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	157308	 	BETONDAG (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	591173	 	IMAGINATION (word)
				
	 Array Publications B.V.
	  	Benelux	  	416999	 	TELECOM MAGAZINE (word)
				
	 Claritas Nederland B.V.
	  	Benelux	  	596034	 	CATALYST (word)
				
	 Claritas Nederland B.V.
	  	Benelux	  	595943	 	PRIZM (word)
				
	 Claritas Nederland B.V.
	  	Benelux	  	596033	 	STORESCAN (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	417493	 	COMPUTABLE INFORMATICA SEMINARS (device)
				
	 Array Publications B.V.
	  	Benelux	  	585343	 	LTIPA (device)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	599461	 	REGARDS (word)
				
	 Claritas Nederland B.V.
	  	Benelux	  	598076	 	CALYX (word)
				
	 Claritas Nederland B.V.
	  	Benelux	  	598078	 	SPECTRA (word)
				
	 VNU Business Information Europe B.V.
	  	Benelux	  	598077	 	CLARITAS (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	422005	 	BM BUSINESS MAGAZINE (device)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	608811	 	AANDRIJFTECHNIEK (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	610347	 	CHEMTECH (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	610346	 	FOODTECH (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	605234	 	networkNEWS (Word mark in special script)
				
	 Array Publications B.V.
	  	Benelux	  	608661	 	SOFTWARE RELEASE MAGAZINE (word/device mark)
				
	 VNU Business Publications B.V.
	  	Benelux	  	610363	 	MBA-plein (Word mark in special script)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156713	 	BEDRIJFSHUISVESTING (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156714	 	BOUWBEURS (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156715	 	CORROSIE DAGEN (device)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156754	 	INSTALLATIE (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156776	 	NATIONALE ONDERWIJS TENTOONSTELLING (word)

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156721	  	NATIONALE STAALBOUWDAG (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156742	  	ROKA (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	427025	  	TELECOM DAILY (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	605689	  	MBA-PLAZA (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	613210	  	Http:De Tijd (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	606521	  	I-Land (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	615516	  	InterZ (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	508499	  	MBA-PLAZA (word)
				
	 Array Publications B.V.
	  	Benelux	  	612130	  	LAN INTERNETWORKING MAGAZINE (word/device mark)
				
	 VNU Business Publications B.V.
	  	Benelux	  	617665	  	INTERMEDIAIR UITZENDBURO in kleur (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	34080	  	COMPUTABLE (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	616885	  	SOHO (word)
				
	 View Group B.V.
	  	Benelux	  	432701	  	MILIEUMARKT (IN KLEUR) (word/device)
				
	 VNU B.V.
	  	Benelux	  	619860	  	MIJN COMPUTER (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	620867	  	VakScanner (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	624004	  	ICE (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	436236	  	ProspectView (Word mark in special script)
				
	 VNU Business Publications B.V.
	  	Benelux	  	439275	  	PROSPECTVIEW (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	627078	  	COMPUTABLE (in kleur) (device)
				
	 VNU B.V.
	  	Benelux	  	623170	  	MEDIANET (word/device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	630310	  	SOHO (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	625077	  	INTERMEDIAIR STARTERS (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	626968	  	INTERMEDIAIR (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	443701	  	INTERIEUR-TEXTIEL (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	629588	  	NETWORK NEWS (in kleur) (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	626524	  	PC DEALER (in kleur) (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	629311	  	BANENNET (in kleur) (word/device)
				
	 V.O.F.Businessview
	  	Benelux	  	442242	  	PROSPECTFILE (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	445544	  	PC MANAGEMENT (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	631321	  	INTERMEDIAIR STARTERS (in kleur) (device)
				
	 VNU B.V.
	  	Benelux	  	635042	  	EMERCE (word)
				
	 VNU B.V.
	  	Benelux	  	634502	  	EMERCE (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	630926	  	GELDZAKEN DE BEURS VOOR PERSOONLIJKE FINANCIEN (word/device)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	641079	  	KREADOE (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	33065	  	TEXPRESS (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	33075	  	TEXTILIA (word)

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Business Publications B.V.
	  	Benelux	  	352237	  	JOBDATA (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	352236	  	MARKETING MAGAZINE (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	646126	  	FRAMETECH (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	449989	  	BUSINESSTRENDS (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	450736	  	DE INGENIEURSKRANT (word)
				
	 Benelux Periodieken B.V.
	  	Benelux	  	650290	  	DGA Magazine (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	355294	  	INFORMATICA MAGAZINE (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	653054	  	ECOTECH (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156778	  	KARWEI (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	645083	  	PW CURSUSCALENDARIUM (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	645082	  	PW CURSUSCALENDARIUM (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	645536	  	PW GIDS VOOR WERVING &SELECTIE (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	645537	  	PW GIDS VOOR WERVING &SELECTIE word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	646576	  	PW NET (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	646575	  	PW NET (word)
				
	 VNU B.V.
	  	Benelux	  	646661	  	VNU (in kleur) (device)
				
	 VNU B.V.
	  	Benelux	  	652090	  	VNU NET (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	656276	  	INTERMEDIAIR STARTERS (in kleur) (word/device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	656277	  	STARTERS:HET MAGAZINE DAT WERKT (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	461931	  	PW GIDS VOOR OPLEIDINGSINSTITUTEN (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	461949	  	PC NETWERK (word)
				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	465211	  	INTEROFFICE (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	660485	  	TOI (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	660486	  	TOI (in kleur) (device)
				
	 VNU Business Information Europe B.V.
	  	Benelux	  	658060	  	POWER UNLIMITED (device)
				
	 VNU Business Information Europe B.V.
	  	Benelux	  	666410	  	POWER UNLIMITED (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	662282	  	PCM (in kleur) (device)
				
	 VNU Business Publications B.V.
	  	Benelux	  	671174	  	PCM (word)
				
	 NationaleVacaturebank.nl B.V.
	  	Benelux	  	664296	  	HUNTER SELECT (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	471304	  	MILIEUPERS (word)
				
	 View Group B.V.
	  	Benelux	  	666089	  	COMPUTER RESELLER NEWS (device)
				
	 VNU Business Information Europe B.V.
	  	Benelux	  	657341	  	POWER UNLIMITED (device)
				
	 View Group B.V.
	  	Benelux	  	471759	  	MILIEUMARKT (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	473507	  	JOB-LINK (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	468634	  	POLYTECHNISCH WEEKBLAD (word)
				
	 VNU Business Publications B.V.
	  	Benelux	  	668219	  	ONE SITE FITS ALL (word)
				
	 View Group B.V.
	  	Benelux	  	678205	  	COMPUTER RESELLER NEWS (in kleur) (word/device)

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 View Group B.V.
	  	Benelux	  	678206	  	 COMPUTER RESELLER NEWS (zwart-wit) (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	678961	  	 OFFICE PLAZA (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156756	  	 FLEUR (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156730	  	 NAJAARSBEURS/PLUS (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156731	  	 VOORJAARSBEURS/PLUS (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	674906	  	 EXCITING BUSINESS (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	665501	  	 COMPUTER IDEA (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	476025	  	 MODE NIEUWS (device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	476024	  	 MODE NIEUWS (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	676306	  	 FACTORY SALE (in kleur) (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	475427	  	 IT FORUM (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	480152	  	 CA TECHNIEK IN BEDRIJF (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	676532	  	 INTERMEDIAIR.NL (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	676531	  	 INTERMEDIAIR.NL,ABSOLUUT BETER VOOR JE TOEKOMST (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	684537	  	 WERELDWIJDWEG (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	676950	  	 INTERMEDIAIR.NL (in kleur) (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	675451	  	 NO NEED TO SURF (device)

				
	 VNU B.V.
	  	Benelux	  	681058	  	 VNU THE BEST OF BOTH ECONOMIES (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	677199	  	 TEXTILIA (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	671690	  	 FOODTECH (in kleur) (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	690193	  	 TELECOM TOTAAL!(in kleur) (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	479719	  	 INTERMEDIAIR (word)

				
	 Enterprice v.o.f.
	  	Benelux	  	614872	  	 ENTERPRICE (device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	682122	  	 E-mediair (word)

				
	 View Group B.V.
	  	Benelux	  	682921	  	 CRN (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	683919	  	 INTERMEDIAIR SALARISKOMPAS (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	673305	  	 HFF (word/device)

				
	 VNU Business Information Europe B.V.
	  	Benelux	  	696911	  	 POWER MASTER (word)

				
	 Benelux Periodieken B.V.
	  	Benelux	  	686667	  	 WORKLIFE (device)

				
	 Benelux Periodieken B.V.
	  	Benelux	  	685961	  	 WORKLIFE (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	685382	  	 SCHOENVISIE (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	684707	  	 ECAREER (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	486209	  	 PCM (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	486159	  	 PW (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	485893	  	 INGENIEURSPERS (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	685789	  	 DAZZ (word)

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Exhibitions Europe B.V.
	  	Benelux	  	484823	  	 TANKSTATION TOTAAL (word)

				
	 VNU Business Publications B.V.

Haarlem Kaplan Career Services B.V.
	  	Benelux	  	692197	  	 THE GRAND OPENING CAREER EVENT (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	695581	  	 HOLLAND ART FAIR (in kleur) (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	677613	  	 PETFAIR (in kleur) (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	678028	  	 VIV WORLD VISION (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	695416	  	 INTEGRALE VEILIGHEID (in kleur) (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	697269	  	 MEDICA (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	678593	  	 VIV (in kleur) (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156743	  	 LOGISTICA (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156734	  	 VAKANTIE (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	699148	  	 ROKA FOOD EXPERIENCE (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	699149	  	 ROKA FOOD EXPERIENCE (word/device)

				
	 Benelux Periodieken B.V.
	  	Benelux	  	371182	  	 MANAGEMENT TEAM (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	493229	  	 CA TECHNIEK (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	706382	  	 WERELDWIJDWEG (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	707181	  	 WERELDWIJDWEG (in kleur) (word/device)

				
	 NationaleVacaturebank.nl B.V.
	  	Benelux	  	698143	  	 NATIONALE VACATUREBANK.NL DAT WERKT WEL (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	496078	  	 PC KOOP (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	496901	  	 COMPUTER KOOP (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	709011	  	 DOMESTIQUE (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	709012	  	 DOMESTIQUE (word/device)

				
	 VNU Business Information Europe B.V.
	  	Benelux	  	707645	  	 POWER UNLIMITED (device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	707107	  	 DIMENSIONS (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	375686	  	 INTERMAGAZINE (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	710969	  	 FASHION ESSENTIALS (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	710968	  	 FUN &FANCY (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	710970	  	 HOME &LIVING (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	712037	  	 MY OFFICE EFFICIENCY &INSPIRATIE (in kleur) (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	712751	  	 POMPSHOP (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	508723	  	 BEAUTY SALON (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156740	  	 MACROPAK (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	156732	  	 VIV (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	713588	  	 PCM (word/device)

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Exhibitions Europe B.V.
	  	Benelux	  	713589	  	 NOT (word)

				
	 NationaleVacaturebank.nl B.V.
	  	Benelux	  	718658	  	 FIGUUR (device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	511488	  	 DE NEDERLANDSE MEUBELPRIJZEN (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	714911	  	 NATIONALE FOOD WEEK (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	723676	  	 JAARBEURS EXHIBITIONS &MEDIA (device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	723677	  	 JAARBEURS EXHIBITIONS &MEDIA (word/device)

				
	 Benelux Periodieken B.V.
	  	Benelux	  	714244	  	 MT 500 (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	717398	  	 COMPUTABLE (device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	716418	  	 DIGITALIVE (word)

				
	 NationaleVacaturebank.nl B.V.
	  	Benelux	  	728803	  	 NATIONALEVACATUREBANK.NL (word/device)

				
	 NationaleVacaturebank.nl B.V.
	  	Benelux	  	737120	  	 NATIONALEVACATUREBANK.NL (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	525754	  	 HOLLAND ART FAIR (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	385560	  	 PERSONAL COMPUTER MAGAZINE (word)

				
	 Benelux Periodieken B.V.
	  	Benelux	  	730297	  	 MT 100 (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	525317	  	 SPEED & DESIGN (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	734218	  	 FASHION VICTIMS (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	739226	  	 TRAVEL DELUXE (word/device)

				
	 Benelux Periodieken B.V.
	  	Benelux	  	744003	  	 MANAGEMENT TEAM (word)

				
	 View Group B.V.
	  	Benelux	  	730085	  	 CRN (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	741264	  	 COMPUTABLE (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	743425	  	 INTERMEDIAIR (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	734308	  	 PW (device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	742969	  	 PW (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	732749	  	 INTERMEDIAIR (Word mark in special script)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	740281	  	 TRADE MART UTRECHT (word/device)

				
	 VNU Business Information Europe B.V.
	  	Benelux	  	531063	  	 POWER UNLIMITED (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	741675	  	 FASHION VICTIMS (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	745835	  	 JEM LEADMARKETING (word)

				
	 VNU Business Information Europe B.V.
	  	Benelux	  	536070	  	 POWERKID (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	745913	  	 OVERHEERLIJK! (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	741081	  	 FUN 2 BUY (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	740850	  	 MOTORBEURS UTRECHT (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	741981	  	 I LOVE INDUSTRY (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	746979	  	 INbed Inbath (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	740909	  	 KAMPEER &CARAVAN JAARBEURS (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	749409	  	 BALANCE (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	541469	  	 POWDER &BULK SOLIDS EUROPE (word)

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 VNU Exhibitions Europe B.V.
	  	Benelux	  	750130	  	 SUPPORT (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	749408	  	 UITVAART (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	539247	  	 SFEER (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	545995	  	 INTERSURFACE (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	396839	  	 PC + (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	754981	  	 WERELDPLEIN (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	754267	  	 SML (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	551659	  	 GET MOBILE (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	548255	  	 VNU EUROPEAN LABS (device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	756803	  	 HEAD (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	553887	  	 BOUWMACHINES (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	555624	  	 LOGISTATE (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	555965	  	 VSK (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	554578	  	 WINTERVAKANTIE (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	759835	  	 SPROUT (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	760278	  	 GUTZ (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	770354	  	 MONEYMATTERS (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	560773	  	 DIS (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	763512	  	 IOS (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	766461	  	 SPROUT FAST FORWARD (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	568812	  	 VAKANTIEBEURS (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	769114	  	 FOTO IDEE (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	768313	  	 FOTO IDEE (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	768349	  	 TRADELUXE (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	768350	  	 TRADELUXE (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	569189	  	 VIEW (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	12624	  	 INTERMEDIAIR (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	774162	  	 BEAUTY2BUY (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	771375	  	 TIM (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	773245	  	 THE DAILY GAMER

				
	 VNU Business Publications B.V.
	  	Benelux	  	574214	  	 PZ-Net (Word mark in special script)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	575222	  	 INTERSTORE (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  	775459	  	 FACTORY SALE (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	583863	  	 INTERMEDIAIR’S CARRIEREDAG (word)

				
	 VNU Business Publications B.V.
	  	Benelux	  	772496	  	 BUSINESS BOOST (word/device)

				
	 VNU Business Publications B.V.
	  	Benelux	  	586478	  	 INTERMEDIAIR ONLINE (word)

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	 Wim T.Schippers en

Theo J.A.van den Boogaard
	  	Benelux	  	475761	  	 SJEF VAN OEKEL (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  		  	 EXCITING BUSINESS (word)

				
	 VNU Exhibitions Europe B.V.
	  	Benelux	  		  	 FITNESSVAKDAGEN (word/device)

				
	 VNU Business Publications Limited
	  	Brazil	  	820279390	  	 Easy PC

				
	 VNU Business Information Europe BV
	  	Chile	  	533135/6/7	  	 Claritas

				
	 VNU Business Publications Limited
	  	China	  	1315449	  	 Easy PC

				
	 VNU Exhibitions Europe B.V.
	  	China	  	758236	  	 PETFAIR (in kleur) (word/device)

				
	 VNU Exhibitions Europe B.V.
	  	China, Eygpt, Vietnam	  	736456	  	 FOODTECH (word)

				
	 VNU Exhibitions Europe B.V.
	  	China, Eygpt, Vietnam	  	750563	  	 HFF (word/device)

				
	 VNU Business Publications B.V.
	  	 China, Italy,

Spain
	  	859248	  	 SPROUT (word)

				
	 VNU Exhibitions Europe B.V.
	  	CTM	  	237388	  	 VIV (word)

				
	 VNU Business Publications Limited
	  	CTM	  	301325	  	 Mag.Net

				
	 VNU Holdco (UK) Limited
	  	CTM	  	392639	  	 Claritas

				
	 VNU Holdco (UK) Limited
	  	CTM	  	390138	  	 PRIZM

				
	 Imark Communications Limited
	  	CTM	  	42919	  	 Softworld (& Device)

				
	 Spectra Marketing Limited
	  	CTM	  	556035	  	 SPECTRA

				
	 VNU Business Publications Limited
	  	CTM	  	567610	  	 Final Reality

				
	 VNU Business Publications Limited
	  	CTM	  	748939	  	 Computer Active

				
	 VNU Exhibitions Europe B.V.
	  	CTM	  	826347	  	 VIV (word)

				
	 VNU Business Publications Limited
	  	CTM	  	840512	  	 VNU NEWSWIRE

				
	 VNU Business Information Europe BV
	  	CTM	  	932830	  	 Storeplanner

				
	 View Group BV
	  	CTM	  	990408	  	 Broadband Year

				
	 View Group BV
	  	CTM	  	1289248	  	 Channel Expo

				
	 VNU Holdco (UK) Limited
	  	CTM	  	1480482	  	 Claritas

				
	 VNU Exhibitions Europe B.V.
	  	CTM	  	3615564	  	 OOG (device)

				
	 VNU Exhibitions Europe B.V.
	  	CTM	  	3614724	  	 VNU EXHIBITIONS EUROPE (word/devie)

				
	 View Group BV
	  	CTM	  	1289230	  	 Dealer Expo

				
	 VNU B.V.
	  	CTM	  	733378	  	 VNU (word)

				
	 VNU B.V.
	  	CTM	  	889527	  	 VNU (in kleur) (device)

				
	 VNU B.V.
	  	CTM	  	2021335	  	 VNUNET (word)

				
	 Business Publications España
	  	CTM/ International	  	375291	  	 COMPUTER IDEA, PORTUGAL

							
	 Owner
	  	 Country/
Authority
	  	 Registration

No.
	  	 Trademark

	Business Publications España	  	CTM/ International	  	375292	  	GUIAS PRACTICAS PC ACTUAL, PORTUGAL
				
	Business Publications España	  	CTM/ International	  	3665445	  	VNU CHANNEL PARTNER, EC TRADEMARK
				
	Business Publications España	  	CTM/ International	  	375293	  	VNU CHANNEL PARTNER, PORTUGAL
				
	VNU B.V.	  	Czech Republic Hungary Poland Romania Slovakia	  	717612	  	VNU (in kleur) (device)
				
	VNU Business Publications Limited	  	Denmark	  	VR 00.069	  	Easy PC
				
	VNU Exhibitions Europe B.V.	  	Egypt, Russian Federation	  	692656	  	VIV (word)
				
	VNU Exhibitions Europe B.V.	  	Egypt, Russian Federation, Turkey	  	763947	  	VIV (in kleur) (word/device)
				
	VNU Exhibitions Europe B.V.	  	Egypt, Vietnam	  	749912	  	FOODTECH (in kleur) (word/device)
				
	VNU Business Publications Limited	  	France	  	FR97691937	  	PC Dealer
				
	VNU Business Publications Limited	  	France	  	97692211	  	Easy PC
				
	VNU Publications France, S.A.	  	France	  	FR97693636	  	PC Dealer
				
	VNU Business Press Syndication International B.V.	  	France, Germany, Italu	  	640768	  	BILLBOARD HOT 100 (word)
				
	VNU Business Information Europe B.V.	  	France, Italy	  	638961	  	EUROCHART HOT 100 (word)
				
	VNU Business Publications Limited	  	Germany	  	39605814	  	Job.Net
				
	VNU Business Information Europe B.V.	  	Germany	  	730615	  	POWER UNLIMITED (device)
				
	VNU Exhibitions Europe B.V.	  	Germany	  	30244896	  	PC Direkt
				
	VNU Exhibitions Europe B.V.	  	Germany	  	30244897	  	PC Direkt
				
	VNU Business Publications Limited	  	Hong Kong	  	300071513	  	Easy PC (Chinese)
				
	VNU Business Publications Limited	  	Hong Kong	  	300139554	  	Computer Active (Chinese)
				
	VNU Business Publications Limited	  	Hong Kong	  	300139572	  	Computer Active (English)
				
	VNU Business Publications Limited	  	Hong Kong	  	300139545	  	Web Active (Chinese)
				
	VNU Business Publications Limited	  	Hong Kong	  	300139563	  	Web Active (English)
				
	VNU Business Publications Limited	  	Hungary	  	149247	  	Job.Net
				
	VNU Business Publications Limited	  	Hungary	  	155647	  	Mag.Net
				
	VNU Business Publications Limited	  	Hungary	  	M9801303	  	Easy PC

							
	 Owner
	  	 Country/
Authority
	  	 Registration

No.
	  	 Trademark

	VNU Business Publications Limited	  	India	  	756297	  	Easy PC
				
	VNU Business Publications Limited	  	Indonesia	  	506224	  	Komputer Aktif
				
	VNU Business Publications Limited	  	Indonesia	  	506223	  	Komputer Aktif
				
	VNU Business Publications Limited	  	Italy	  	755958	  	Job.Net
				
	VNU Business Publications Limited	  	Italy	  	00750511	  	Easy PC
				
	VNU Business Publications Italia S.R.L.	  	Italy	  	626027	  	VNU EUROPEAN LABS (device)
				
	VNU Business Publications B.V.	  	Italy, UK	  	742357	  	COMPUTER IDEA (word)
				
	VNU Business Publications Limited	  	Japan	  	4129794	  	Easy PC
				
	VNU Business Publications Limited	  	Korea	  	190375	  	Easy PC
				
	VNU Business Publications Limited	  	Malaysia	  	1005393	  	Komputer Aktif
				
	VNU Business Publications Limited	  	Malaysia	  	2006722	  	Web Active
				
	VNU Business Publications Limited	  	New Zealand	  	272553	  	Easy PC
				
	VNU Holdco (UK) Limited	  	Norway	  	223454	  	PRIZM
				
	VNU Business Publications Limited	  	Philippines	  	4-1997-126822	  	Easy PC
				
	VNU Business Publications Limited	  	Poland	  	Z - 177209	  	Easy PC
				
	VNU Business Publications Limited	  	Portugal	  	325841	  	Easy PC
				
	VNU Business Publications Limited	  	Romania	  	054229	  	Easy PC
				
	VNU Business Publications Limited	  	Russia	  	97714290	  	Easy PC
				
	VNU Business Publications Limited	  	Singapore	  	1694/97	  	Easy PC
				
	VNU Business Publications Limited	  	Singapore	  	T01/50970D	  	Komputer Aktif
				
	VNU Business Publications Limited	  	Singapore	  	T01/50971B	  	Komputer Aktif
				
	VNU Business Publications Limited	  	Singapore	  	T02/04540E	  	Computer Active
				
	VNU Business Publications Limited	  	Singapore	  	T02/04541C	  	Computer Active
				
	VNU Business Publications Limited	  	Singapore	  	T02/04543Z	  	Web Active
				
	VNU Business Publications Limited	  	Slovakia	  	0973-98	  	Easy PC
				
	VNU Business Publications Limited	  	South Africa	  	97/1990	  	Easy PC
				
	VNU Business Publications Limited	  	Spain	  	1992195	  	Easy PC
				
	VNU Business Publications Limited	  	Spain	  	2012243	  	Job.Net
				
	Publicaciones Profesionales	  	Spain	  	1626285/9	  	ALTERNATIVAS MARKETING
				
	Publicaciones Profesionales	  	Spain	  	962318/3	  	ANUNCIOS 80 SEMANARIO DE LA PUBLICIDAD
				
	Business Publications España	  	Spain	  	2222750/4	  	BPE DIGITAL
				
	Business Publications España	  	Spain	  	2222751/2	  	BPE DIGITAL
				
	Business Publications España	  	Spain	  	2222746/6	  	BPE NET
				
	Business Publications España	  	Spain	  	2222747/4	  	BPE NET
				
	Business Publications España	  	Spain	  	2107966	  	BPE NEWS
				
	Business Publications España	  	Spain	  	2107967	  	BPE NEWS
				
	Business Publications España	  	Spain	  	2136138	  	 BPE UTILIDADES Y TRUCOS INTERNET

							
	 Owner
	  	 Country/
Authority
	  	 Registration

No.
	  	 Trademark

	 Business Publications España
	  	Spain	  	2242095	  	BPE UTILIDADES Y TRUCOS PC
				
	 Business Publications España
	  	Spain	  	2038916	  	BUSINESS NET
				
	 Business Publications España
	  	Spain	  	2348426/8	  	CHANNEL AWARDS
				
	 Business Publications España
	  	Spain	  	2185208	  	COMPUTER ACTIVO
				
	 Business Publications España
	  	Spain	  	1956799	  	COMPUTING ESPAÑA
				
	 Publicaciones Profesionales
	  	Spain	  	2157082/5	  	DATA ANUNCIOS
				
	 Business Publications España
	  	Spain	  	1749989/5	  	GUIA CHIP DE SISTEMAS DE INFORMACIÓN
				
	 Business Publications España
	  	Spain	  	1749996	  	GUIA DE COMPRAS PC ACTUAL
				
	 Business Publications España
	  	Spain	  	2052378	  	GUIA DE WEB Y DIRECCIONES DE INTERNET
				
	 Business Publications España
	  	Spain	  	1749992	  	GUIAS PRACTICAS PC ACTUAL
				
	 Business Publications España
	  	Spain	  	1956792	  	HOME COMPUTING
				
	 Business Publications España
	  	Spain	  	2053070	  	HOME PC (DESIGN)
				
	 Business Publications España
	  	Spain	  	2042045	  	HOME PC (TRADEMARK)
				
	 Business Publications España
	  	Spain	  	2097073	  	INFO PYME
				
	 Business Publications España
	  	Spain	  	1956787	  	IT COMPUTING
				
	 New Monday
	  	Spain	  	2222744	  	IT JOB WORLD
				
	 New Monday
	  	Spain	  	2222745/8	  	IT JOB WORLD
				
	 Business Publications España
	  	Spain	  	2222748/2	  	IT NEWS
				
	 Business Publications España
	  	Spain	  	2,222,749	  	IT NEWS
				
	 Publicaciones Profesionales
	  	Spain	  	2616157/5	  	LOS ANUNCIOS DEL AÑO
				
	 Publicaciones Profesionales
	  	Spain	  	2295476/7	  	LOS ANUNCIOS DEL AÑO FIESTA DE LA PUBLICIDAD Y DEL MARKETING
				
	 Business Publications España
	  	Spain	  	2062596	  	NET ACTUAL
				
	 New Monday
	  	Spain	  	2333865	  	NEWMONDAY
				
	 New Monday
	  	Spain	  	2333866	  	NEWMONDAY
				
	 Business Publications España
	  	Spain	  	1783853	  	PC ACTUAL BBS
				
	 Business Publications España
	  	Spain	  	2222753/9	  	PC DEALER (DESIGN)
				
	 Business Publications España
	  	Spain	  	2112522	  	PC DEALER (TRADEMARK)
				
	 Business Publications España
	  	Spain	  	2222752	  	PC DEALER DIRECTO
				
	 Business Publications España
	  	Spain	  	2299204	  	PC DEALER OEM
				
	 Business Publications España
	  	Spain	  	2097076/5	  	PC PYME
				
	 Business Publications España
	  	Spain	  	2543409	  	PC PYMES
				
	 Business Publications España
	  	Spain	  	1956786/3	  	PERSONAL COMPUTER DEALER
				
	 Publicaciones Profesionales
	  	Spain	  	1608090/4	  	PUBLICACIONES PROFESIONALES S.A.
				
	 Publicaciones Profesionales
	  	Spain	  	1155920/9	  	PUBLIDATA
				
	 Business Publications España
	  	Spain	  	2097072	  	PYME ACTUAL
				
	 Business Publications España
	  	Spain	  	2022600	  	REDES LAN

							
	 Owner
	  	 Country/
Authority
	  	 Registration

No.
	 	 Trademark

	Business Publications España	  	Spain	  	2316136	 	TRUCOS INTERNET
				
	Business Publications España	  	Spain	  	2242094	 	TRUCOS Y UTILIDADES PC
				
	Business Publications España	  	Spain	  	2317461	 	TRUCOS Y UTILIDADES WEB
				
	Business Publications España	  	Spain	  	2354264	 	VNU BUSINESS PUBLICATIONS ESPAÑA
				
	Business Publications España	  	Spain	  	2354265	 	VNU BUSINESS PUBLICATIONS ESPAÑA
				
	Business Publications España	  	Spain	  	2354502	 	VNU BUSINESS PUBLICATIONS ESPAÑA (DESIGN)
				
	Business Publications España	  	Spain	  	2354503	 	VNU BUSINESS PUBLICATIONS ESPAÑA (DESIGN)
				
	Business Publications España	  	Spain	  	2460823	 	VNU CHANNEL PARTNER
				
	Business Publications España	  	Spain	  	2460822	 	VNU CHANNEL PARTNER
				
	Business Publications España	  	Spain	  	2394824	 	VNU CHANNEL PARTNERS
				
	Business Publications España	  	Spain	  	2394823	 	VNU CHANNEL PARTNERS
				
	Business Publications España	  	Spain	  	2341967	 	VNU NET
				
	Business Publications España	  	Spain	  	2341988	 	VNU NET
				
	Business Publications España	  	Spain	  	1222977	 	VNU PERSONAL COMPUTER
				
	Business Publications España	  	Spain	  	1634631	 	VNU PERSONAL COMPUTER ACTUAL (PC ACTUAL)
				
	Business Publications España	  	Spain	  	1222976	 	VNU PERSONAL COMPUTER MAGAZINE
				
	Business Publications España	  	Spain	  	1273098	 	VNU PERSONAL COMPUTER SEMANAL
				
	Business Publications España	  	Spain	  	2530714	 	VNU PERSONAL COMPUTING
				
	Business Publications España	  	Spain	  	2348425	 	VNU REDES & TELECOM
				
	Business Publications España	  	Spain	  	2062591	 	WEB ACTUAL
				
	Business Publications España	  	Spain	  	2062598	 	WEB MAGAZINE
				
	VNU Business Publications Limited	  	Sweden	  	315 263	 	Easy PC
				
	Bopp Media v.o.f.	  	Sweden	  	322751	 	BOPP GUIDE (word)
				
	VNU Holdco (UK) Limited	  	Switzerland	  	448408	 	Claritas
				
	VNU Holdco (UK) Limited	  	Switzerland	  	448405	 	PRIZM
				
	VNU Holdco (UK) Limited	  	Switzerland	  	453868	 	PRIZM
				
	VNU Business Publications Limited	  	Taiwan	  	(87)16666	 	Easy PC
				
	VNU Business Publications Limited	  	Taiwan	  	1152887	 	Computer Active (Chinese)
				
	VNU Business Publications Limited	  	Taiwan	  	1152889	 	Computer Active (English)
				
	VNU Business Publications Limited	  	Taiwan	  	1152886	 	Web Active (Chinese)
				
	VNU Business Publications Limited	  	Taiwan	  	1152888	 	Web Active (English)
				
	VNU Business Publications Limited	  	Tunisia	  	EE971313	 	Easy PC
				
	VNU Business Publications Limited	  	Turkey	  	98/5219	 	Easy PC
				
	VNU Exhibitions Europe B.V.	  	Turkey	  	199873	 	IFAF (word)
				
	VNU Exhibitions Europe B.V.	  	Turkey	  	200748	 	IFAF (word)
				
	VNU Exhibitions Europe B.V.	  	Turkey	  	200941	 	IFAF (word/device)
				
	VNU Exhibitions Europe B.V.	  	Turkey	  	200800	 	IFAF (word/device)

							
	 Owner
	  	 Country/
Authority
	  	 Registration

No.
	  	 Trademark

	 VNU Exhibitions Europe B.V.
	  	Turkey	  	733760	  	ECOTECH (word)
				
	 VNU Exhibitions Europe B.V.
	  	Turkey	  	735383	  	VIV (word)
				
	 VNU Exhibitions Europe B.V.
	  	Turkey	  	2000 13329	  	FOOD INGREDIENTS &ADDITIVES (word/device)
				
	 VNU Exhibitions Europe B.V.
	  	Turkey	  	2000/13328	  	FOOD PACK (word/device)
				
	 VNU Exhibitions Europe B.V.
	  	Turkey	  	2002 06884	  	VIV POULTRY YUTAV (word)
				
	 VNU Business Publications Limited
	  	UK	  	2004977	  	Connexion
				
	 VNU Business Publications Limited
	  	UK	  	2004972	  	PC Lan
				
	 VNU Business Publications Limited
	  	UK	  	2005470	  	Pinpoint
				
	 VNU Business Publications Limited
	  	UK	  	2007908	  	The Best to Sell Edutainment Product of the Year
				
	 VNU Business Publications Limited
	  	UK	  	2014399	  	BusinessAge 40 Under 40
				
	 VNU Business Publications Limited
	  	UK	  	2024811	  	VNU Recruitment Matters
				
	 VNU Business Publications Limited
	  	UK	  	2102746	  	PCW
				
	 VNU Business Publications Limited
	  	UK	  	2107516	  	VNU Computer Media Europe
				
	 VNU Business Publications Limited
	  	UK	  	2110889	  	VNU B 2 B/VNU B2B
				
	 VNU Business Publications Limited
	  	UK	  	2120383	  	VNU Network Solutions
				
	 VNU Business Publications Limited
	  	UK	  	2136291	  	Final Reality
				
	 VNU Business Publications Limited
	  	UK	  	2139479	  	Communications World
				
	 VNU Business Publications Limited
	  	UK	  	2139479	  	World Communications
				
	 VNU Business Publications Limited
	  	UK	  	2148683	  	VNU One to One
				
	 VNU Business Publications Limited
	  	UK	  	2148683	  	VNU/One to One
				
	 VNU Business Publications Limited
	  	UK	  	2153680	  	VNU Computer Active
				
	 VNU Business Publications Limited
	  	UK	  	2153685	  	VNU/Jobworld
				
	 VNU Business Publications Limited
	  	UK	  	2155195	  	VNU/Newswire
				
	 Imark Communications Limited
	  	UK	  	2156331	  	CTS (& Device)
				
	 VNU Business Publications Limited
	  	UK	  	2157126	  	The Stoney Blokes
				
	 Spectra Marketing Limited
	  	UK	  	2157379	  	SPECTRA
				
	 View Group BV
	  	UK	  	1465258	  	PC Direct
				
	 View Group BV
	  	UK	  	1466192	  	PC Direct (DW)
				
	 VNU Holdco (UK) Limited
	  	UK	  	2175422	  	PSYCL£
				
	 View Group BV
	  	UK	  	1474357	  	Softworld (& Device)
				
	 View Group BV
	  	UK	  	1493457	  	Softworld (& Device)
				
	 Nielsen Book Services Limited
	  	UK	  	1501668	  	First Edition
				
	 View Group BV
	  	UK	  	2268441	  	CRN
				
	 View Group BV
	  	UK	  	1562669	  	Softworld (& Device)
				
	 VNU Business Publications Limited
	  	UK	  	1572844	  	VNU Labs European (& Logo)
				
	 VNU Business Publications Ltd.
	  	UK	  	1572844	  	VNU EUROPEAN LABS (device)
				
	 VNU Business Publications Limited
	  	UK	  	1573249	  	European VNU Labs (& Logo)

							
	 Owner
	  	 Country/

Authority
	  	 Registration

No.
	  	 Trademark

	VNU Business Publications Ltd.	  	UK	  	1573249	  	VNU EUROPEAN LABS (device)
				
	VNU Business Publications Limited	  	UK	  	2280399	  	Home Entertainment World
				
	VNU Business Publications Limited	  	UK	  	1588688	  	Personal Computer World
				
	VNU Business Publications Limited	  	UK	  	2292943A	  	Easy PC
				
	VNU Business Publications Limited	  	UK	  	2299175	  	NoiseMark
				
	VNU Business Publications Limited	  	UK	  	2008080	  	Infomatics
				
	View Group BV	  	UK	  	2001332	  	PC Magazine (DW)
				
	VNU Business Publications Limited	  	UK	  	2004974	  	Computer Contractor
				
	VNU Business Publications Limited	  	UK	  	2004963	  	Computing
				
	VNU Business Publications Limited	  	UK	  	2004965	  	Personal Computer Magazine
				
	VNU Business Publications Limited	  	UK	  	2004970	  	VAR World
				
	VNU Business Publications Limited	  	UK	  	2004978	  	What PC? & Software
				
	VNU Business Publications Limited	  	UK	  	2005455	  	Accountancy Age
				
	VNU Business Publications Limited	  	UK	  	2005474	  	Financial Director
				
	VNU Business Publications Limited	  	UK	  	2004985	  	Infomatics Digest
				
	VNU Business Publications Limited	  	UK	  	2005461	  	Management Consultancy
				
	VNU Business Publications Limited	  	UK	  	2004887	  	The Computer Users Year Book
				
	VNU Business Publications Limited	  	UK	  	2004885	  	The Software Users Year Book
				
	VNU Business Publications Limited	  	UK	  	2007877	  	Channel Personality of the Year
				
	VNU Business Publications Limited	  	UK	  	2007316	  	Retail Business Distributor of the Year
				
	VNU Business Publications Limited	  	UK	  	2007910	  	The Accountancy Age Guide to Career Development
				
	VNU Business Publications Limited	  	UK	  	2007912	  	The Accountancy Age Guide to Financial Services
				
	VNU Business Publications Limited	  	UK	  	2007915	  	The Accountancy Age Guide to Information Technology
				
	VNU Business Publications Limited	  	UK	  	2007913	  	The Accountancy Age Guide to Small Business
				
	VNU Business Publications Limited	  	UK	  	2007873	  	The Accountancy Age Guides
				
	VNU Business Publications Limited	  	UK	  	2007879	  	Value Added Reseller (VAR) of the Year
				
	VNU Business Publications Limited	  	UK	  	2014394	  	FAIRR Financial Accountancy Industry Readership Research
				
	View Group BV	  	UK	  	2014033	  	Softworld for the Supply Chain (& Device)
				
	VNU Business Publications Limited	  	UK	  	2017780	  	Jobnet/Job.Net
				
	VNU Business Publications Limited	  	UK	  	2019252	  	Contracts Direct
				
	VNU Business Publications Limited	  	UK	  	2020435	  	Magnet/Mag.Net
				
	VNU Business Publications Limited	  	UK	  	2023171	  	Easy PC
				
	View Group BV	  	UK	  	2025156B	  	Network Week
				
	VNU Business Publications Limited	  	UK	  	2026362	  	PC Dealer
				
	VNU Business Publications Limited	  	UK	  	2032636	  	Matrix Publishing Network
				
	VNU Business Publications Limited	  	UK	  	2032642	  	MatrixServer
				
	View Group BV	  	UK	  	2025156A	  	Network Week

							
	 Owner
	  	 Country/
Authority
	  	 Registration

No.
	  	 Trademark

	VNU Business Publications Limited	  	UK	  	2029813	  	Cybermiles
				
	VNU Business Publications Limited	  	UK	  	2030080	  	MPN
				
	VNU Business Publications Limited	  	UK	  	2037799	  	VNU Recruitment News
				
	View Group BV	  	UK	  	2043893	  	Software Developers Forum & Device
				
	VNU Business Publications Limited	  	UK	  	2047101	  	Easy PC/stylised
				
	View Group BV	  	UK	  	2053482	  	Computer Reseller News

 Trademark Applications: 

 

							
	 Owner
	  	 Country/
Authority
	  	 Application

No.
	  	 Trademark

	VNU Business Media, Inc.	  	Australia	  	815971	  	ERETAILING WORLD
				
	VNU Business Media, Inc.	  	Brazil	  	820.447.625	  	MEDTRADE
				
	VNU Business Media, Inc.	  	Brazil	  	821.979.698	  	BRANDWEEK
				
	VNU Business Media, Inc.	  	Brazil	  	821.979.701	  	SUPERBRANDS
				
	VNU Business Media, Inc.	  	Brazil	  	827.340.958	  	MEDTRADE
				
	VNU Business Media, Inc.	  	Canada	  	1191618	  	SUPERBRANDS
				
	VNU Business Media, Inc.	  	Canada	  	1221959	  	THE BOOK STANDARD
				
	VNU Business Media, Inc.	  	Canada	  	1237100	  	ADWEEK (word mark)
				
	VNU Business Media, Inc.	  	Canada	  	1299051	  	EUROPA STAR
				
	VNU Business Media, Inc.	  	Colombia	  	6031206	  	CLIO (Cl. 41)
				
	VNU Business Media, Inc.	  	European Community	  	2759710	  	CINEMA EXPO INTERNATIONAL
				
	VNU Business Media, Inc.	  	European Community	  	2759710	  	CINEMA EXPO INTERNATIONAL
				
	VNU Business Media, Inc.	  	European Community	  	3654332	  	BILLBOARD (Cls. 38 & 41)
				
	VNU Business Media, Inc.	  	European Community	  	4695409	  	EUROPA STAR (Classes 16 and 35)
				
	VNU Business Media, Inc.	  	European Community	  	4850426	  	PRESENTATIONS
				
	VNU Business Media, Inc.	  	France	  	23198158	  	ACTION SPORTS RETAILER
				
	VNU Business Media, Inc.	  	Hong Kong	  	2001-06937	  	COUTURE
				
	VNU Business Media, Inc.	  	India	  	991966	  	MEDTRADE
				
	VNU Business Media, Inc.	  	Japan	  	2005-116233	  	INTERBIKE (Class 35 - Trade Shows)
				
	VNU Business Media, Inc.	  	Japan	  	2006-14840	  	SOURCEDIRECT (Class 35)
				
	VNU Business Media, Inc.	  	Mexico	  	407544	  	SUPERBRANDS
				
	VNU Business Media, Inc.	  	Mexico	  	407545	  	BRANDWEEK
				
	VNU Business Media, Inc.	  	Russia	  	2005727295	  	ADWEEK (Classes 16 and 35)
				
	VNU Business Media, Inc.	  	South Africa	  	2002/12126	  	BILLBOARD (Cl. 16)
				
	VNU Business Media, Inc.	  	Ukraine	  	—  	  	EUROPA STAR (Classes 16 and 35)
				
	Benelux Periodieken B.V.	  	Benelux	  	1027074	  	BUSINESS TOPICS (word)
				
	VNU Business Publications B.V.	  	Benelux	  	1083929	  	BUSINESS BOOST (word)
	VNU Business Publications B.V.	  	Benelux	  	1084043	  	TECHNISCH WEEKBLAD (word/device)

							
	 Owner
	  	 Country/
Authority
	  	 Application

No
	  	 Trademark

	Business Publications España	  	Brazil	  	825851459	  	COMPUTER IDEA, BRAZIL
				
	Business Publications España	  	Brazil	  	825851440	  	GUIAS PRACTICAS PC ACTUAL, BRAZIL
				
	Business Publications España	  	Brazil	  	825851467	  	VNU CHANNEL PARTNER, BRAZIL
				
	VNU Business Publications Limited	  	China	  	3878012	  	Computer Active (Chinese)
				
	VNU Business Publications Limited	  	China	  	3878011	  	Computer Active (Chinese)
				
	VNU Business Publications Limited	  	China	  	3878010	  	Computer Active (Chinese)
				
	VNU Business Publications Limited	  	China	  	3878009	  	Computer Active (Chinese)
				
	VNU Business Publications Limited	  	China	  	3877997	  	Computer Active (English)
				
	VNU Business Publications Limited	  	China	  	3878026	  	Computer Active (English)
				
	VNU Business Publications Limited	  	China	  	3878025	  	Computer Active (English)
				
	VNU Business Publications Limited	  	China	  	38780024	  	Computer Active (English)
				
	VNU Business Publications Limited	  	China	  	3698176	  	Easy PC (Chinese)
				
	VNU Business Publications Limited	  	China	  	3698174	  	Easy PC (Chinese)
				
	VNU Business Publications Limited	  	China	  	3698175	  	Easy PC (Chinese)
				
	VNU Business Publications Limited	  	China	  	3698154	  	Easy PC (Chinese)
				
	VNU Business Publications Limited	  	China	  	4655129	  	Financial Director China
				
	VNU Business Publications Limited	  	China	  	4655127	  	Financial Director China
				
	VNU Business Publications Limited	  	China	  	4655130	  	Financial Director China
				
	VNU Business Publications Limited	  	China	  	4655128	  	Financial Director China
				
	VNU Business Publications Limited	  	China	  	3878016	  	Web Active (Chinese)
				
	VNU Business Publications Limited	  	China	  	3878015	  	Web Active (Chinese)
				
	VNU Business Publications Limited	  	China	  	3878014	  	Web Active (Chinese)
				
	VNU Business Publications Limited	  	China	  	3878013	  	Web Active (Chinese)
				
	VNU Business Publications Limited	  	China	  	3878008	  	Web Active (English)
				
	VNU Business Publications Limited	  	China	  	3878007	  	Web Active (English)
				
	VNU Business Publications Limited	  	China	  	3877999	  	Web Active (English)
				
	VNU Business Publications Limited	  	China	  	3877998	  	Web Active (English)
				
	VNU Business Publications Espania SA	  	CTM	  	3665445	  	VNU Channel Partner
				
	VNU Business Publications Limited	  	CTM	  	4164737	  	XO Magazine
				
	Imark Communications Limited	  	France	  		  	Softmonde
				
	Imark Communications Limited	  	Germany	  		  	Softwelt
				
	VNU Business Publications Limited	  	Greece	  	150844	  	Channel Partner Greece (WO)
				
	VNU Business Publications Limited	  	Greece	  	150442	  	Easy PC
				
	VNU Business Publications Limited	  	Hong Kong	  	300417654	  	Financial Director China
				
	VNU Business Publications Limited	  	India	  	1389330	  	Computer Active (DW)
				
	VNU Business Publications Limited	  	Macao	  	N/17474	  	Financial Director China

							
	 Owner
	  	 Country/
Authority
	  	 Application

No.
	  	 Trademark

	VNU Business Publications Limited	  	Macao	  	N/17475	  	Financial Director China
				
	VNU Business Publications Limited	  	Macao	  	N/17476	  	Financial Director China
				
	VNU Business Publications Limited	  	Macao	  	N/17477	  	Financial Director China
				
	VNU Business Publications Limited	  	Malaysia	  	2002 - 06724	  	Computer Active
				
	VNU Business Publications Limited	  	Malaysia	  	2002 - 06721	  	Computer Active
				
	VNU Business Publications Limited	  	Malaysia	  	2001-05392	  	Komputer Aktif
				
	VNU Business Publications Limited	  	Malaysia	  	2002 - 06723	  	Web Active
				
	VNU Business Publications Limited	  	Philippines	  	4-2005-001632	  	Computer Active
				
	VNU Business Publications Limited	  	Poland	  	Z - 290 268	  	Financial Director
				
	VNU Business Publications Limited	  	Portugal	  	387899	  	Mega Ideia
				
	VNU Business Publications Limited	  	Saudi Arabia	  		  	Financial Director Middle East
				
	VNU Business Publications Limited	  	South Africa	  	2004/18387	  	Computer Active
				
	VNU Business Publications Limited	  	Taiwan	  	94025998	  	Financial Director China
				
	VNU Business Publications Limited	  	Taiwan	  	94025999	  	Financial Director China
				
	VNU Business Publications Limited	  	Taiwan	  	94026001	  	Financial Director China
				
	VNU Business Publications Limited	  	Taiwan	  	94026004	  	Financial Director China
				
	VNU Business Publications Limited	  	Thailand	  	ON HOLD	  	Easy PC
				
	VNU Business Publications Limited	  	Turkey	  	F00824	  	Computer Active
				
	VNU Business Publications Limited	  	Turkey	  	F00826	  	Web Active
				
	VNU Business Publications Limited	  	UAE	  		  	Financial Director Middle East
				
	VNU Business Publications Limited	  	UK	  	2292943B	  	Easy PC
				
	TBA	  	UK/CTM	  		  	Information World Review
				
	TBA	  	UK/CTM	  		  	Online Information

 Trademark Licenses in US: 

 

									
	 Licensee
	  	 Licensor
	  	 Country/
State
	  	 NIELSEN Registration --
Application No.
	  	 N Design and NIELSEN
Registration --

Application No.

	 VNU Internet-III B.V.

ATR Australia Pty Ltd.
 AGB SOFT Benelux SPRL

 AGB Nielsen Market Research (Guangzhou) Co., Ltd.

AGB Puls d.o.o.
 AGB (Cyprus) Ltd.

MediaEdge Ltd.
 CDI_AGB DOMINICANA,
C.p.A.
 INFOMEDIA S.A.
 IBOPE TIME
ECUADOR S.A.
 ORGANOTIKI S.A.
 AGB
Hellas S.A.
 MEDIA SERVICES S.A.
 AGB
Nielsen Media Research (Hong Kong) Limited
 AGB Hungry Kft.

PT. AGB Nielsen Media Research Indonesia
 AGB
Nielsen Media Research (Ireland) Limited
 AGB Holding S.p.A.

AGB Italia S.r.l.
 RedSheriff S.r.l.

MEDIALAB s.r.l.
 AGB IT ITALIA SRL

AGB TECH Srl
 AGB TAM ITALIA Srl

AGB STAT IPSOS sal
 AGB Nielsen Media Research
(Malaysa) Sdn. Bhd.
 Ibope AGB México, S.A. de C.V.

AGB Moldova SRL
 AGB Nielsen Media Research (New
Zealand) Ltd.
 AGB Philippines, Inc.

AGN Polska Sp. z.o.o.
 TNS AGB International
S.R.L.
	  	CZT/ACN Trademarks, L.L.C., pursuant to Trademark License Agreement, dated February 28, 2005	  	Australia	  	 IC 35 -- 000B345839
 IC 42 --
000B345841
  
	  	IC 9, 16, 35 – 912912
	  	  	Bulgaria	  	 IC 9, 16, 35, 42 – 72843 (Appl)
  
	  	IC 9, 16, 35 – 47772
	  	  	Canada	  	 TMA100657
  
	  	TMA653400
	  	  	Croatia	  	 IC 9, 16, 35, 42 – Z 2004 1126A (Appl)
  
	  	IC 9, 16, 35 – Z 2004 1096A (Appl)
	  	  	China	  	 IC 35 – 903717
 IC37
– 843881
 IC 42 – 877206
  
	  	 IC 9 – 3177413
 IC16
– 3177414
 IC 35 -- 3177412

	  	  	Cyprus	  	CTM IC 9, 16, 35, 37, 41, 42 -- 000143818	  	 IC 9 – 63215 (Appl)
 IC 16
– 63216 (Appl)
 IC 35 – 63217 (Appl)

CTM IC 9 – 2697662
  

	  	  	Dominican Republic	  	 IC 9 – 2004-63575 (Appl)

IC 16 – 144571
 IC 35 – 2004-6376
(Appl)
 IC 42 –2004-63574 (Appl)
  
	  	 IC 9 – 2004-65063 (Appl)

IC 16 – 2004-144695
 IC 35 – 2004-65062
(Appl)

	  	  	Ecuador	  	 IC 35 -- 00209-IEPI
 IC 9 --
0004402-97
 IC 16 -- 0004401-97
 IC 37
-- 0001349-95
 IC 42 -- 0001711-97
  
	  	 IC 9 – 20912
 IC 16 –
20911
 IC 35 – 7484

	  	  	Greece	  	 IC 16 -- 84497
 CTM IC 9, 16,
35, 37, 41, 42 -- 143818
  
	  	CTM IC 9, 16, 35 – 2697662
	  	  	Hong Kong	  	IC 9, 16, 35, 42 – 300250677 (Appl)	  	 IC 9 – 0276312003
 IC 16
– 0276412003
 IC 35 – 08433/2004
  

	  	  	Hungary	  	 IC 9, 16, 35, 42 -- 156036
 CTM
IC 9, 16, 35, 37, 41, 42 -- 143818
	  	 IC 9, 16, 35 – M02-02291 (Appl)

CTM IC 9, 16. 35 – 2697662
  

									
	 Licensee
	  	 Licensor
	  	 Country/

State
	  	 NIELSEN Registration --

Application No.
	  	 N Design and NIELSEN

Registration --

Application No.

	 AGB TAN S.R.L.

AGB Television Joint Stock Company
 AGB Strategic
Research d.o.o.
 AGB Nielsen Media Research (Singapore) Pte. Ltd.

AGB Lab d.o.o.
 Media Services AGB,
d.o.o.
 AGB Nielsen Media Research (South Africa) (Proprietary) Limited

AGB Nielsen Media Research (South Korea) Limited

AB Grundstenen, 103351, reg no. 556667-4247, under name change to AGB Nielsen Media Research (Sweden) AB

AGB Nielsen Media Research (Taiwan) Ltd.
 AGB
Nielsen Media Research (Thailand) Ltd.
 AGB Anadolu A.S.

AGB Ukraine
 AGB UK Ltd. t/a ATR UK
Ltd.
 AGB Panamericana de Venezuela Medición S.A.
	  		  	Indonesia	  	 IC 9 – 2344423638 (Appl)

IC 16 – 2344523639 (Appl)
 IC 35 –
2344623640 (Appl)
 IC 42 – 2344723641 (Appl)
  
	  	 IC 9 – 542320
 IC 16
– 542910
 IC 35 – 542550

	  		  	Ireland	  	 IC 9 -- 136313
 IC 16 -- 136314

 CTM IC 9, 16, 35, 37, 41, 42 -- 000143818
  
	  	CTM IC 9 – 2697662
	  		  	Italy	  	 CTM IC 9, 16, 35, 37, 41, 42 -- 000143818
  
	  	CTM IC 9 – 2697662
	  		  	Lebanon	  	 IC 9, 16, 35, 42 – 98991
  
	  	IC 9, 16, 35 – 98990
	  		  	Malaysia	  	 IC 9 – 2004/10739 (Appl)

IC 16 – 2004/10740 (Appl)
 IC 35 –
2004/10741 (Appl)
 IC 42 – 2004/10742 (Appl)
  
	  	 IC 9 – 2002/10127 (Appl)

IC 16 – 2002/10128 (Appl)
 IC 35 –
2002/10129 (Appl)

	  		  	Mexico	  	 IC 42 -- 400714
 IC 35, 36, 42
– 341813
	  	 IC 9 – 757924
 IC 16
– 818299
 IC 35 – 552762 (Appl)
  

	  		  	Moldova	  	 IC 9, 16, 35, 42 –MD015199 (Appl)
  
	  	IC 9, 16, 35 – 0000MD9631
	  		  	New Zealand	  	IC 9, 16, 35, 42 – 715,257 (Appl)	  	 IC 9 – 656999
 IC 16
– 657000
 IC 35 – 657001
  

	  		  	Poland	  	CTM IC 9, 16, 35, 37, 41, 42 -- 143818	  	 IC 9, 16, 35 – 00Z-250938 (Appl)

CTM IC 9, 16, 35 – 2697662
  

	  		  	Romania	  	 IC 9, 16, 35, 42 – M2004/06168 (Appl)
  
	  	IC 9, 16, 35 -- RO51019
	  		  	Russia	  	 IC 9, 16, 35, 37, 42 -- 137836
  
	  	IC 9, 16, 35 – 268,232
	  		  	Serbia	  	 IC 9, 16, 35, 42 – Z-1087/2004 (Appl)
  
	  	IC 9, 16, 35 – Z-1086/2004 (Appl)
	  		  	Singapore	  	 IC 9 – T04/12146Z (Appl)

IC 16 – T04/12147H (Appl)
 IC 35 –
T04/12148F (Appl)
 IC 42 – T04/12149D (Appl)
  
	  	 IC 9 – T02/12521B
 IC 16
– T02/12522J
 IC 35 – T02/12523I (Appl)

									
	 Licensee
	  	 Licensor
	  	 Country/

State
	  	 NIELSEN Registration --

Application No.
	  	 N Design and NIELSEN

Registration --

Application No.

		  		  	 Slovenia
	  	 CTM IC 9, 16, 35, 37, 41, 42 -- 143818
  
	  	 IC 9 – 200270699
 CTM IC 9
– 2697662

	  	  	 South Africa
	  	IC 35 - B86/4333	  	 IC 9, - 2002/06726 (Appl)
 IC
16 – 2002/06727 (Appl)
 IC 35 – 2002/06728 (Appl)

 

	  	  	 South Korea
	  	 IC 35 – 11054
  
	  	IC 9, 16, 35 – 9357
	  	  	 Sweden
	  	 CTM IC 9, 16, 35, 37, 41, 42 -- 000143818
  
	  	CTM IC 9 - 2697662
	  	  	 Taiwan
	  	 IC 9 – 930339210 (Appl)

IC 16 – 9370339240 (Appl)
 IC 35 –
9370339250 (Appl)
 IC 42 – 9370339260 (Appl)
  
	  	 IC 9 – 91020035 (Appl)
 IC
16 – 91020036 (Appl)
 IC 35 – 91020037 (Appl)

	  	  	 Thailand
	  	 IC 9 – 559468 (Appl)
 IC
16 – 559469 (Appl)
 IC 35 – 559470 (Appl)

IC 42 – 559471 (Appl)
  
	  	 IC 9 – 0KOR183692
 IC 16
– 0KOR180731
 IC 35 – 00BOLR20121

	  	  	 Turkey
	  	 IC 16 – 143651
  
	  	IC 9, 16, 35 – 2002 12175
	  	  	 Ukraine
	  	 IC 9, 16, 35, 42 – UA 2004-0708066 (Appl)
  
	  	IC 9, 16, 35 – UA 2002-054089 (Appl)
	  	  	 United Kingdom
	  	 IC 16 –1052660
 IC 35 --
1281566
 IC 41 -- 1281567
 CTM IC 9,
16, 35, 37, 41, 42 – 143818
  
	  	CTM IC 9, 16, 35 – 2697662
	  	  	 Venezuela
	  	 IC 16 -- 152885

29124
	  	 IC 9 – 07963-2002 (Appl)

IC 16 – 07964-2002 (Appl)
 IC 35 –
07965-2002 (Appl)
  

 Trademark Licenses in Canada: 

 

									
	 Licensee
	 	 Licensor
	 	 Country/

State
	 	 Registration --

Application No.
	 	 Trademark

	Nielsen Media Research Limited (Canada)	 	Nielsen Media Research, Inc. (U.S.) - Trademark License Agreement Dated March 23, 2006	 	 Canada
  
	 	TMA639205	 	AD*VIEWS
	 	 	 Canada
  
	 	TMA171451	 	NTI
	 	 	 Canada
  
	 	TMA626219	 	 SINGLE SOURCE
  

	 	 	 Canada
  
	 	TMA526880	 	SPORTSQUEST
	 	 	 Canada
  
	 	TMA539603	 	TV and Design
	 	 	Canada	 	TMA594945	 	TV VIEWER
					
	Nielsen Media Research Limited (Canada)	 	CZT/CAN Trademarks, L.L.C. (U.S.) - Trademark License Agreement Dated March 23, 2006	 	 Canada
  
	 	TMA63400	 	 N Design NIELSEN
  

	 	 	 Canada
  
	 	TMA100657	 	NIELSEN
	 	 	Canada	 	TMA554851	 	NIELSEN MEDIA RESEARCH

 Schedule 12(b) 

Copyrights 

UNITED STATES COPYRIGHTS 

Registrations: 
  

					
	 Owner
	  	 Title
	  	 Registration No.

	 BBI Marketing Services, Inc.
	  	PINECONE RESEARCH WEBSITE	  	VA 1-302-295
	 BBI Marketing Services, Inc.
	  	PINECONE RESEARCH WEBSITE – Rev. 1	  	VA 1-302-296

 Applications: 

None. 
 Licenses: 

None. 
 OTHER COPYRIGHTS 

Registrations: 
 None. 

Applications: 
 None. 

Licenses: 
 None. 

 

 Schedule 12(c) 

Intellectual Property Filings 

Separately provided. 
 Note: Please refer
to Exhibit 4.1(c) to the Registration Statement on Form S-4 of The Nielsen Company B.V. filed on May 2, 2007 (File No. 333-142546). 
  

 67 

 Schedule 13 

Commercial Tort Claims 

None. 
  

 68 

 Schedule 14 

Letter of Credit Rights 
  

										
	 Issuing Bank
	  	LC #	  	LC Applicant	  	Current LC
Value	  	LC Expiry/
Payment
Maturity Date
	 Citibank
	  	34,093	  	Thatcher Profitt
& Wood	  	$	1,830,942.00	  	10/30/2008
	 Bank of America
	  	132,348	  	Digitas	  	$	5,098,572.00	  	3/30/2011

  

 69 

 EXHIBIT G-2 

[FORM OF] PERFECTION CERTIFICATE SUPPLEMENT 

This Perfection Certificate Supplement, dated as of [            ], 2006 is
delivered pursuant to Section 6.02(e) of that certain Credit Agreement dated as of August 9, 2006 (the “Credit Agreement”) among Nielsen Finance LLC, VNU Holding and Finance B.V., VNU, Inc., the Guarantors, the lenders and
other parties thereto from time to time and Citibank, N.A., as Collateral Agent (in such capacity, the “Collateral Agent”). Capitalized terms used but not defined herein have the meanings assigned in the Credit Agreement. As used herein,
the term “Companies” means the wholly-owned Subsidiaries of VNU Group B.V. organized under the laws of the United States or a state thereof after giving effect to the Transactions. 

The undersigned, the [            ] of Nielsen, hereby certify (in my
capacity as [            ] and not in my individual capacity) to the Collateral Agent and each of the other Secured Parties that, as of the date hereof, there has been no change in the
information described in the Perfection Certificate delivered on the Closing Date (as supplemented by any perfection certificate supplements delivered prior to the date hereof, the “Prior Perfection Certificate”), other than as
follows: 
 1. Names. (i) Except as listed on Schedule 1(a) attached hereto and made a part hereof,
(x) Schedule 1(a) to the Prior Perfection Certificate sets forth the exact legal name of each Company, as such name appears in its respective certificate of incorporation or any other organizational document; (y) each Company
is (i) the type of entity disclosed next to its name in Schedule 1(a) to the Prior Perfection Certificate and (ii) a registered organization except to the extent disclosed in Schedule 1(a) to the Prior
Perfection Certificate and (z) set forth in Schedule 1(a) to the Prior Perfection Certificate is the organizational identification number, if any, of each Company that is a registered organization, the Federal Taxpayer
Identification Number of each Company and the jurisdiction of formation of each Company. 
 (ii) Except as listed on
Schedule 1(b) attached hereto and made a part hereof, set forth in Schedule 1(b) of the Prior Perfection Certificate is any other corporate or organizational names each Company has had in the past five years, together
with the date of the relevant change. 
 2. Current Locations. Except as listed on Schedule 2 attached
hereto and made a part hereof, the chief executive office of each Company is located at the address set forth in Schedule 2 of the Prior Perfection Certificate. 

3. [Intentionally omitted]. 

4. Extraordinary Transactions. Except for those purchases, acquisitions and other transactions described on Schedule
4 attached hereto and on Schedule 4 to the Prior Perfection Certificate,, all of the Collateral has been originated by each Company in the ordinary course of business or consists of goods which have been acquired by such
Company in the ordinary course of business from a person in the business of selling goods of that kind. 
 5. [Intentionally
omitted]. 
 6. UCC Filings. Except as listed on Schedule 6 attached hereto and made a part hereof, the
financing statements (duly authorized by each Company constituting the debtor therein), including the indications of the collateral relating to the Security Agreement or the applicable Mortgage, are set forth in Schedule 6 of the Prior
Perfection Certificate and are in the appropriate forms for filing in the filing offices in the jurisdictions identified in Schedule 7 hereto and thereto. 
  

 G-2-1 

 7. Schedule of Filings. Except as listed on Schedule 7 attached hereto
and made a part hereof, attached to the Prior Perfection Certificate as Schedule 7 is a schedule of (i) the appropriate filing offices for the financing statements attached hereto and thereto as Schedule 6 and
(ii) the appropriate filing offices for the filings described in Schedule 12(c) hereto and thereto and (iii) any other actions required to create, preserve, protect and perfect the security interests in the Pledged Collateral
(as defined in the Security Agreement) granted to the Collateral Agent pursuant to the Collateral Documents. No other filings or actions are required to create, preserve, protect and perfect the security interests in the Pledged Collateral granted
to the Collateral Agent pursuant to the Collateral Documents. 
 8. Real Property. Except as listed on Schedule
8(a) attached hereto and made a part hereof, Schedule 8(a) to the Prior Perfection Certificate is a list of all real property owned or leased by each Company noting Mortgaged Property as of the Closing Date and filing offices
for Mortgages as of the Closing Date. Except as described on Schedule 8(b) attached hereto, no Company has entered into any leases, subleases, tenancies, franchise agreements, licenses or other occupancy arrangements as owner, lessor,
sublessor, licensor, franchisor or grantor with respect to any of the real property described on Schedule 8(a) or Schedule 8(a) of the Prior Perfection Certificate, other than those listed on Schedule 8(b)
of the Prior Perfection Certificate, and no Company has any Leases which require the consent of the landlord, tenant or other party thereto to the Transactions. 

9. Stock Ownership and Other Equity Interests. Except as listed on Schedule 10(a) attached hereto and made a part
hereof, Schedule 10(a) or Schedule 10(b) to the Prior Perfection Certificate is a true and correct list of each of all of the authorized, and the issued and outstanding, stock, partnership interests, limited liability
company membership interests or other equity interest of each Company and its Subsidiaries and the record and beneficial owners of such stock, partnership interests, membership interests or other equity interests. Except as set forth on
Schedule 10(c) attached hereto and made a part hereof, Schedule 10(c) to the Prior Perfection Certificate sets forth each equity investment of each Company that represents 50% or less of the equity of the entity in which
such investment was made. 
 10. Instruments and Tangible Chattel Paper. Except as listed on Schedule 11
attached hereto and made a part hereof, Schedule 11 to the Prior Perfection Certificate is a true and correct list of all promissory notes, instruments (other than checks to be deposited in the ordinary course of business),
tangible chattel paper, electronic chattel paper and other evidence of indebtedness held by each Company as of             , 200[     ], including all
intercompany notes between or among any two or more Companies. 
 11. Intellectual Property. (i) Except as listed on
Schedule 12(a) attached hereto and made a part hereof, Schedule 12(a) to the Prior Perfection Certificate is a schedule setting forth all of each Company’s Patents, Patent Licenses, Trademarks and Trademark Licenses
(each as defined in the Security Agreement) registered with the United States Patent and Trademark Office, and all other Patents, Patent Licenses, Trademarks and Trademark Licenses, including the name of the registered owner and the registration
number of each Patent, Patent License, Trademark and Trademark License owned by each Company. Except as listed on Schedule 12(b) attached hereto and made a part hereof, Schedule 12(b) to the Prior Perfection
Certificate is a schedule setting forth all of each Company’s United States Copyrights and Copyright Licenses (each as defined in the Security Agreement), and all other Copyrights and Copyright Licenses, including the name of the registered
owner and the registration number of each Copyright or Copyright License owned by each Company. 
  

 G-2-2 

 (ii) Except as listed on Schedule 12(c) attached hereto and made a part
hereof, attached to the Prior Perfection Certificate as Schedule 12(c) in proper form for filing with the United States Patent and Trademark Office and United States Copyright Office are the filings necessary to preserve, protect and
perfect the security interests in the United States Trademarks, Trademark Licenses, Patents, Patent Licenses, Copyrights and Copyright Licenses set forth on Schedule 12(a) and Schedule 12(b) hereto and thereto, including
duly signed copies of each of the Patent Security Agreement, Trademark Security Agreement and the Copyright Security Agreement, as applicable. 

12. Commercial Tort Claims. Except as listed on Schedule 13 attached hereto and made a part hereof, attached to the
Prior Perfection Certificate as Schedule 13 is a true and correct list of all Commercial Tort Claims (as defined in the Security Agreement) held by each Company, including a brief description thereof. 

13. Letter-of-Credit Rights. Except as listed on Schedule 14 attached hereto and made a part hereof, attached to the
Prior Perfection Certificate as Schedule 14 is a true and correct list of all Letters of Credit issued in favor of each Company, as beneficiary thereunder. 

[The Remainder of this Page has been intentionally left blank] 

 

 G-2-3 

 IN WITNESS WHEREOF, we have hereunto signed this Perfection Certificate as of this
     day of             , 200[    ]. 

 

			
	NIELSEN FINANCE LLC
		
	By:	 	  

	Name:	 	
	Title:	 	
	
	[Each of the Guarantors]

  

 G-2-4 

 Schedule 1(a) 

Legal Names, Etc. 
  

											
	 Legal Name
	 	 Type of Entity
	 	 Registered

Organization

(Yes/No)
	 	 Organizational

Number1
	 	 Federal Taxpayer
Identification
Number
	 	 State of Formation

		 		 		 		 		 	
		 		 		 		 		 	
		 		 		 		 		 	

  

	1
	 If none, so state. 

 Schedule 1(b) 

Prior Organizational Names 
  

					
	 Company/Subsidiary
	  	 Prior Name
	  	 Date of

Change

 Schedule 2 

Chief Executive Offices 
  

							
	 Company/Subsidiary
	  	 Address
	  	 County
	  	 State

 Schedule 4 

Transactions Other Than in the Ordinary Course of Business 

 

					
	 Company/Subsidiary
	 	
Description of Transaction Including Parties
Thereto
	 	 Date of

Transaction

 Schedule 6 

Copy of Financing Statements To Be Filed 

See attached. 

 Citi - VNU 

(35890.166) 

Recorded UCC-1 Financing Statements 
  

			
	Secured Party:	  	Citibank, N.A., as Collateral Agent
		  	 390 Greenwich Street
 New York,
NY 10013

 DESCRIPTION OF COLLATERAL: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof.

  

															
	 Jurisdiction
	  	 Debtor
	  	 Collateral
	  	 UCC-1

File Date
	  	 UCC-1

File Number
	  	 UCC Amdt.
File Date
	  	 UCC Amdt.
File Number
	  	
Type of Document
& other Comment

	Arkansas SOS	  	Decisions Made Easy, Inc.	  	All assets	  	08/10/2006	  	7128697484	  	N/A	  	N/A	  	UCC-1
	California SOS	  	ACNielsen EDI II, Inc.	  	All assets	  	08/09/2006	  	06-7081040339	  	N/A	  	N/A	  	UCC-1
	California SOS	  	H R Industries, Inc.	  	All assets	  	08/09/2006	  	06-7081040571	  	N/A	  	N/A	  	UCC-1
	California SOS	  	Nielsen EDI, Inc.	  	All assets	  	08/09/2006	  	06-7081040692	  	N/A	  	N/A	  	UCC-1
	California SOS	  	Nielsen National Research Group, Inc.	  	All assets	  	08/09/2006	  	06-7081040713	  	N/A	  	N/A	  	UCC-1
	California SOS	  	Strategic Mapping, Inc.	  	All assets	  	08/09/2006	  	06-7081040834	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	A. C. Nielsen (Argentina) S.A.	  	All assets	  	08/09/2006	  	62771285	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	A. C. Nielsen Company	  	All assets	  	08/09/2006	  	62771293	  	N/A	  	N/A	  	UCC-1

															
	 Jurisdiction
	  	 Debtor
	  	 Collateral
	  	 UCC-1

File Date
	  	 UCC-1

File Number
	  	 UCC Amdt.
File Date
	  	 UCC Amdt.
File Number
	  	 Type of Document
& other
Comment

	Delaware SOS	  	AC Nielsen (US), Inc.	  	All assets	  	08/09/2006	  	62771319	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	AC Nielsen HCI, LLC	  	All assets	  	08/09/2006	  	62771335	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	ACN Holdings Inc.	  	All assets	  	08/09/2006	  	62771327	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	ACNielsen Corporation	  	All assets	  	08/09/2006	  	62771343	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	ART Holding, L.L.C.	  	All assets	  	08/09/2006	  	62771350	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Athenian Leasing Corporation	  	All assets	  	08/09/2006	  	62771376	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	BBI Marketing Services, Inc.	  	All assets	  	08/09/2006	  	62771368	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	BDS (Canada), LLC	  	All assets	  	08/09/2006	  	62771384	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Billboard Cafes, Inc.	  	All assets	  	08/09/2006	  	62771392	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Broadcast Data Systems, LLC	  	All assets	  	08/09/2006	  	62771400	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Claritas Inc.	  	All assets	  	08/09/2006	  	62771418	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Consumer Research Services, Inc.	  	All assets	  	08/09/2006	  	62771426	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	CZT/ACN Trademarks, L.L.C.	  	All assets	  	08/09/2006	  	62771434	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	EMIS (Canada), LLC	  	All assets	  	08/09/2006	  	62773638	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Global Media USA, LLC	  	All assets	  	08/09/2006	  	62771442	  	N/A	  	N/A	  	UCC-1

  

 -2- 

															
	 Jurisdiction
	  	 Debtor
	  	 Collateral
	  	 UCC-1

File Date
	  	 UCC-1

File Number
	  	 UCC Amdt.
File Date
	  	 UCC Amdt.
File Number
	  	 Type of Document
& other
Comment

	Delaware SOS	  	MFI Holdings, Inc.	  	All assets	  	08/09/2006	  	62771459	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Neslein Holding, L.L.C.	  	All assets	  	08/09/2006	  	62771269	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	 Nielsen
 Entertainment, LLC

	  	All assets	  	08/09/2006	  	62771277	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Nielsen Finance Co.	  	All assets	  	08/09/2006	  	62771061	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Nielsen Finance LLC	  	All assets	  	08/09/2006	  	62771079	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Nielsen Holdings, Inc.	  	All assets	  	08/09/2006	  	62771087	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Nielsen Leasing Corporation	  	All assets	  	08/09/2006	  	62771103	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Nielsen Media Research, Inc.	  	All assets	  	08/09/2006	  	62771111	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	NMR Investing I, Inc.	  	All assets	  	08/09/2006	  	62771129	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	NMR Licensing Associates, L.P.	  	All assets	  	08/09/2006	  	62771152	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Panel International S.A.	  	All assets	  	08/09/2006	  	62771160	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	PERQ/HCI, LLC	  	All assets	  	08/09/2006	  	62771186	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Spectra Marketing Systems, Inc.	  	All assets	  	08/09/2006	  	62771194	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	SRDS, Inc.	  	All assets	  	08/09/2006	  	62771202	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	Trade Dimensions International, Inc.	  	All assets	  	08/09/2006	  	62771210	  	N/A	  	N/A	  	UCC-1

  

 -3- 

															
	 Jurisdiction
	  	 Debtor
	  	 Collateral
	  	 UCC-1

File Date
	  	 UCC-1

File Number
	  	 UCC Amdt.
File Date
	  	 UCC Amdt.
File Number
	  	 Type of Document
& other
Comment

	Delaware SOS	  	VNU Business Media, Inc.	  	All assets	  	08/09/2006	  	62773687	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	VNU eMedia, Inc.	  	All assets	  	08/09/2006	  	62771228	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	VNU Expositions, Inc.	  	All assets	  	08/09/2006	  	62771236	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	VNU Marketing Information, Inc.	  	All assets	  	08/09/2006	  	62771244	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	VNU Media Measurement & Information, Inc.	  	All assets	  	08/09/2006	  	62771251	  	N/A	  	N/A	  	UCC-1
	Delaware SOS	  	VNU/SRDS Management Co., Inc.	  	All assets	  	08/09/2006	  	62771301	  	N/A	  	N/A	  	UCC-1
	Nevada SOS	  	Foremost Exhibits, Inc.	  	All assets	  	08/09/2006	  	2006025528-1	  	N/A	  	N/A	  	UCC-1
	New York SOS	  	ACNielsen International Research (United States) Limited	  	All assets	  	08/09/2006	  	200608090653126	  	N/A	  	N/A	  	UCC-1
	New York SOS	  	Interactive Market Systems, Inc.	  	All assets	  	08/09/2006	  	200608090653164	  	N/A	  	N/A	  	UCC-1
	New York SOS	  	POC, Inc.	  	All assets	  	08/09/2006	  	200608090653176	  	N/A	  	N/A	  	UCC-1
	New York SOS	  	Showeast, LLC	  	All assets	  	08/09/2006	  	200608090653190	  	N/A	  	N/A	  	UCC-1
	New York SOS	  	 VNU USA Property

Management, Inc.
	  	All assets	  	08/09/2006	  	200608090653203	  	N/A	  	N/A	  	UCC-1
	New York SOS	  	VNU, Inc.	  	All assets	  	08/09/2006	  	200608090653215	  	N/A	  	N/A	  	UCC-1

  

 -4- 

			
	

	  	

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 7128697484

 
 Page Count: 1

 
 Date Filed: 08/10/2006 10:40 AM

 
 Charlie Daniels

 
 Arkansas Secretary of State
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Corporation Service Company

1133 Avenue of the Americas
 Suite
3100
 New York, NY 10036
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Decisions Made Easy, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 200 W.
Jackson Boulevard
	 	 	 	 	 	  

Chicago
	 	  
 IL
	 	  

60606
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADDL INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Arkansas	 	800005420	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank N.A., as Collateral
Agent                                        
                                         
                                         
                                         
              Sub Acct. #847

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Arkansas Secretary of State	  	301251 005            35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 SECRETARY OF STATE 

STATE OF CALIFORNIA 

UCC Filing Acknowledgement 

08/10/2006 
  

					
		  		  	Page 1 of 1
			
	CSC	  	Filing Fee:	  	$10.00
	2730 GATEWAY OAKS DRIVE	  	Special	  	$6.00
	SACRAMENTO CA 95833	  	Handling Fee:	  	
		  	Total Fee:	  	$16.00

 The California Secretary of
State’s Office has received and filed your document. The information below reflects the data that was indexed in our system. Please review the information for accuracy. Included is an image of the filed document to assist you in your review. If
you find a potential error, please notify the UCC Section at the number listed below at your earliest convenience. 
  

					
	Filing Type: Financing Statement	 	File Date: 08/09/2006	  	File Time: 15:50
			
	Filing Number: 06-7081040339	 	Lapse Date: 08/09/2011	  	

  

			
	Debtor(s):	  	
	ORGANIZATION	  	ACNIELSEN EDI II, INC.
		  	6255 SUNSET BOULEVARD HOLLYWOOD CA USA 90028
		
	Secured Party(ies):	  	
	ORGANIZATION	  	CITIBANK, N.A., AS COLLATERAL AGENT
		  	390 GREENWICH STREET NEW YORK NY USA 10013

 Filing
by the Secretary of State is not conclusive proof that all conditions for securing priority have been met. Ensuring that accurate information is on the document to be filed is the responsibility of the filing party. If this filing is challenged, the
Secretary of State does not guarantee that the filing is legally sufficient to secure priority under UCC Article 9 and expressly disclaims any liability for failure of the filing party to secure priority resulting from the information contained in
the filed document, or the lack of information on the filed document. 
 UNIFORM COMMERCIAL CODE 1500 11TH STREET, 2ND FL 
Ÿ SACRAMENTO, CA 95814
Ÿ PO BOX 942835
Ÿ SACRAMENTO, CA 94235-0001
Ÿ (916) 653-3516
Ÿ HTTPS://UCCCONNECT.SS.CA.GOV 

PROGRAMS ARCHIVES, BUSINESS PROGRAMS, ELECTIONS, INFORMATION TECHNOLOGY, CALIFORNIA STATE HISTORY MUSEUM, 

MANAGEMENT SERVICES, SAFE AT HOME, DOMESTIC PARTNERS REGISTRY, NOTARY PUBLIC, POLITICAL REFORM 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	

	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  	***PLEASE RETURN TO***	  		  	 	 	 	  	  		  	
	 	 	 CSC

2730 Gateway Oaks Drive, Suite 100

Sacramento, CA 95833
 Acct.
#10011306
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 ACNielsen EDI II, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 6255 Sunset
Boulevard
	 	 	 	 	 	  

Hollywood
	 	  
 CA
	 	  

90028
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	California	 	C1722159	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the California Secretary of State	 	                       
 TMJ  $21      301251    010	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Onlinegggg 

 

 

 SECRETARY OF STATE 

STATE OF CALIFORNIA 

UCC Filing Acknowledgement 

08/10/2006 
  

					
		  		  	Page 1 of 1
			
	CSC	  	Filing Fee:	  	$10.00
	2730 GATEWAY OAKS DRIVE	  	Special	  	$6.00
	SACRAMENTO CA 95833	  	Handling Fee:	  	
		  	Total Fee:	  	$16.00

 The California Secretary of
State’s Office has received and filed your document. The information below reflects the data that was indexed in our system. Please review the information for accuracy. Included is an image of the filed document to assist you in your review. If
you find a potential error, please notify the UCC Section at the number listed below at your earliest convenience. 
  

					
	Filing Type: Financing Statement	 	File Date: 08/09/2006	  	File Time: 15:50
			
	Filing Number: 06-7081040571	 	Lapse Date: 08/09/2011	  	

  

			
	Debtor(s):	  	
	ORGANIZATION	  	H R INDUSTRIES, INC.
		  	770 BROADWAY NEW YORK NY USA 10003
	Secured Party(ies):	  	
	ORGANIZATION	  	CITIBANK, N.A., AS COLLATERAL AGENT
		  	390 GREENWICH STREET NEW YORK NY USA 10013

 Filing
by the Secretary of State is not conclusive proof that all conditions for securing priority have been met. Ensuring that accurate information is on the document to be filed is the responsibility of the filing party. If this filing is challenged, the
Secretary of State does not guarantee that the filing is legally sufficient to secure priority under UCC Article 9 and expressly disclaims any liability for failure of the filing party to secure priority resulting from the information contained in
the filed document, or the lack of information on the filed document. 
 UNIFORM COMMERCIAL CODE 1500 11TH STREET, 2ND FL 
Ÿ SACRAMENTO, CA 95814
Ÿ PO BOX 942835
Ÿ SACRAMENTO, CA 94235-0001
Ÿ (916) 653-3516
Ÿ HTTPS://UCCCONNECT.SS.CA.GOV 

PROGRAMS ARCHIVES, BUSINESS PROGRAMS, ELECTIONS, INFORMATION TECHNOLOGY, CALIFORNIA STATE HISTORY MUSEUM, 

MANAGEMENT SERVICES, SAFE AT HOME, DOMESTIC PARTNERS REGISTRY, NOTARY PUBLIC, POLITICAL REFORM 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	

	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 ***PLEASE RETURN TO***

CSC
 2730
Gateway Oaks Drive, Suite 100
 Sacramento, CA 95833

Acct. #10011306
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 H R Industries, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	California	 	C0275780	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the California Secretary of State	 	                       
 TMJ    $21    301251    015	  	35890.166                   
 

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 SECRETARY OF STATE 

STATE OF CALIFORNIA 

UCC Filing Acknowledgement 

08/10/2006 
  

							
		  		  		  	Page 1 of 1
				
	CSC	  		  		  	
	2730 GATEWAY OAKS DRIVE	  		  	Filing Fee:	  	$10.00
	 SACRAMENTO CA 95833
	  		  	Special	  	$6.00
		  		  	Handling Fee:	  	
		  		  	Total Fee:	  	$16.00

 The California Secretary of
State’s Office has received and filed your document. The information below reflects the data that was indexed in our system. Please review the information for accuracy. Included is an image of the filed document to assist you in your review. If
you find a potential error, please notify the UCC Section at the number listed below at your earliest convenience. 
  

					
	 Filing Type: Financing Statement
	  	File Date: 08/09/2006	  	File Time: 15:50
			
	 Filing Number: 06-7081040692
	  	Lapse Date: 08/09/2011	  	

  

					
			
	Debtor(s):	  		  	
	ORGANIZATION	  	NIELSEN EDI, INC.
		  	6255 SUNSET BOULEVARD HOLLYWOOD CA USA 90028
	Secured Party(ies):	  	
	ORGANIZATION	  	CITIBANK, N.A., AS COLLATERAL AGENT
		  	390 GREENWICH STREET NEW YORK NY USA 10013

Filing by the Secretary of State is not conclusive proof that all conditions for securing priority have been met. Ensuring that accurate information is
on the document to be filed is the responsibility of the filing party. If this filing is challenged, the Secretary of State does not guarantee that the filing is legally sufficient to secure priority under UCC Article 9 and expressly disclaims any
liability for failure of the filing party to secure priority resulting from the information contained in the filed document, or the lack of information on the filed document. 

UNIFORM COMMERCIAL CODE 1500 11TH STREET, 2ND FL Ÿ
 SACRAMENTO, CA 95814 Ÿ PO
BOX 942835 Ÿ SACRAMENTO, CA 94235-0001
Ÿ (916) 653-3516
Ÿ HTTPS://UCCCONNECT.SS.CA.GOV 

PROGRAMS ARCHIVES, BUSINESS PROGRAMS, ELECTIONS, INFORMATION TECHNOLOGY, CALIFORNIA STATE HISTORY MUSEUM, 

MANAGEMENT SERVICES, SAFE AT HOME, DOMESTIC PARTNERS REGISTRY, NOTARY PUBLIC, POLITICAL REFORM 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	

	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 ***PLEASE RETURN TO***

CSC
 2730
Gateway Oaks Drive, Suite 100
 Sacramento, CA 95833

Acct. #10011306
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Nielsen EDI, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE	 	COUNTRY
	  
 6255 Sunset
Boulevard
	 	 	 	 	 	  

Hollywood
	 	  
 CA
	 	  

90028
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	California	 	C1069853	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE	 	COUNTRY
	390 Greenwhich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the California Secretary of State	 	                       
 TMJ  $21      301251    020	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 SECRETARY OF STATE 

STATE OF CALIFORNIA 

UCC Filing Acknowledgement 

08/10/2006 
  

					
		  		  	Page 1 of 1
			
	CSC	  	Filing Fee:	  	$10.00
	2730 GATEWAY OAKS DRIVE	  	Special	  	$6.00
	SACRAMENTO CA 95833	  	Handling Fee:	  	
		  	Total Fee:	  	$16.00

 The California Secretary of
State’s Office has received and filed your document. The information below reflects the data that was indexed in our system. Please review the information for accuracy. Included is an image of the filed document to assist you in your review. If
you find a potential error, please notify the UCC Section at the number listed below at your earliest convenience. 
  

					
	Filing Type: Financing Statement	  	File Date: 08/09/2006	  	File Time: 15:50
			
	Filing Number: 06-7081040713	  	Lapse Date: 08/09/2011	  	

  

			
		
	 Debtor(s):
	  	
	 ORGANIZATION
	  	NIELSEN NATIONAL RESEARCH GROUP, INC.
		  	6255 SUNSET BOULEVARD HOLLYWOOD CA USA 90028
		
	 Secured Party(ies):
	  	
	 ORGANIZATION
	  	CITIBANK, N.A., AS COLLATERAL AGENT
		  	390 GREENWICH STREET NEW YORK NY USA 10013

 Filing
by the Secretary of State is not conclusive proof that all conditions for securing priority have been met. Ensuring that accurate information is on the document to be filed is the responsibility of the filing party. If this filing is challenged, the
Secretary of State does not guarantee that the filing is legally sufficient to secure priority under UCC Article 9 and expressly disclaims any liability for failure of the filing party to secure priority resulting from the information contained in
the filed document, or the lack of information on the filed document. 
 UNIFORM COMMERCIAL CODE 1500 11TH STREET, 2ND FL 
Ÿ SACRAMENTO, CA 95814
Ÿ PO BOX 942835
Ÿ SACRAMENTO, CA 94235-0001
Ÿ (916) 653-3516
Ÿ HTTPS://UCCCONNECT.SS.CA.GOV 

PROGRAMS ARCHIVES, BUSINESS PROGRAMS, ELECTIONS, INFORMATION TECHNOLOGY, CALIFORNIA STATE HISTORY MUSEUM, 

MANAGEMENT SERVICES, SAFE AT HOME, DOMESTIC PARTNERS REGISTRY, NOTARY PUBLIC, POLITICAL REFORM 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	

	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 ***PLEASE RETURN TO***

CSC
 2730
Gateway Oaks Drive, Suite 100
 Sacramento, CA 95833

Acct. #10011306
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Nielsen National Research Group, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 6255 Sunset
Boulevard
	 	 	 	 	 	  

Hollywood
	 	  
 CA
	 	  

90028
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	California	 	C0857367	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the California Secretary of State	 	                       
 TMJ  $21      301251    025	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 SECRETARY OF STATE 

STATE OF CALIFORNIA 

UCC Filing Acknowledgement 

08/10/2006 
  

					
		  		  	Page 1 of 1
			
	CSC	  	Filing Fee:	  	$10.00
	2730 GATEWAY OAKS DRIVE	  	Special	  	$6.00
	SACRAMENTO CA 95833	  	Handling Fee:	  	
		  	Total Fee:	  	$16.00

 The California Secretary of
State’s Office has received and filed your document. The information below reflects the data that was indexed in our system. Please review the information for accuracy. Included is an image of the filed document to assist you in your review. If
you find a potential error, please notify the UCC Section at the number listed below at your earliest convenience. 
  

					
	Filing Type: Financing Statement	 	File Date: 08/09/2006	  	File Time: 15:50
			
	Filing Number: 06-7081040834	 	Lapse Date: 08/09/2011	  	

  

			
	Debtor(s):	  	
	ORGANIZATION	  	STRATEGIC MAPPING, INC.
		  	5375 MIRA SORRENTO PLACE, SUITE 400 SAN DIEGO CA USA 92122
		
	Secured Party(ies):	  	
	ORGANIZATION	  	CITIBANK, N.A., AS COLLATERAL AGENT
		  	390 GREENWICH STREET NEW YORK NY USA 10013

 Filing
by the Secretary of State is not conclusive proof that all conditions for securing priority have been met. Ensuring that accurate information is on the document to be filed is the responsibility of the filing party. If this filing is challenged, the
Secretary of State does not guarantee that the filing is legally sufficient to secure priority under UCC Article 9 and expressly disclaims any liability for failure of the filing party to secure priority resulting from the information contained in
the filed document, or the lack of information on the filed document. 
 UNIFORM COMMERCIAL CODE 1500 11TH STREET, 2ND FL 
Ÿ SACRAMENTO, CA 95814
Ÿ PO BOX 942835
Ÿ SACRAMENTO, CA 94235-0001
Ÿ (916) 653-3516
Ÿ HTTPS://UCCCONNECT.SS.CA.GOV 

PROGRAMS ARCHIVES, BUSINESS PROGRAMS, ELECTIONS, INFORMATION TECHNOLOGY, CALIFORNIA STATE HISTORY MUSEUM, 

MANAGEMENT SERVICES, SAFE AT HOME, DOMESTIC PARTNERS REGISTRY, NOTARY PUBLIC, POLITICAL REFORM 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	

	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 ***PLEASE RETURN TO***

CSC
 2730
Gateway Oaks Drive, Suite 100
 Sacramento, CA 95833

Acct. #10011306
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Strategic Mapping, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 5375 Mira
Sorrento Place, Suite 400
	 	 	 	  
 San
Diego
	 	  
 CA
	 	  

92122
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	California	 	C1297660	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the California Secretary of State	 	                       
 TMJ  $21      301251    030	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:47 PM 08/09/2006

INITIAL FILING NUM: 6277128 5

AMENDMENT NUMBER: 0000000

SRV: 060747803
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 A. C. Nielsen (Argentina) S.A.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 150 N.
Martingale Rd.
	 	 	 	 	 	  

Schaumburg
	 	  
 IL
	 	  

60173
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:48 PM 08/09/2006

INITIAL FILING NUM: 6277129 3

AMENDMENT NUMBER: 0000000

SRV: 060747805
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 A.C. Nielsen Company

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 150 N.
Martingale Rd.
	 	 	 	 	 	  

Schaumburg
	 	  
 IL
	 	  

60173
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:48 PM 08/09/2006

INITIAL FILING NUM: 6277131 9

AMENDMENT NUMBER: 0000000

SRV: 060747809
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 AC Nielsen (US), Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 150 N.
Martingale Rd.
	 	 	 	 	 	  

Schaumburg
	 	  
 IL
	 	  

60173
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:48 PM 08/09/2006

INITIAL FILING NUM: 6277133 5

AMENDMENT NUMBER: 0000000

SRV: 060747814
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 AC Nielsen HCI, LLC

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 50 Millstone
Rd., Bldg. 100, Suite 300
	 	  
 East
Windsor
	 	  
 NJ
	 	  

08520
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:48 PM 08/09/2006

INITIAL FILING NUM: 6277132 7

AMENDMENT NUMBER: 0000000

SRV: 060747820
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 ACN Holdings Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:49 PM 08/09/2006

INITIAL FILING NUM: 6277134 3

AMENDMENT NUMBER: 0000000

SRV: 060747821
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 ACNielsen Corporation

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:49 PM 08/09/2006

INITIAL FILING NUM: 6277135 0

AMENDMENT NUMBER: 0000000

SRV: 060747826
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 ART Holding, L.L.C.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 150 N.
Martingale Rd.
	 	 	 	 	 	  

Schaumburg
	 	  
 IL
	 	  

60173
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:49 PM 08/09/2006

INITIAL FILING NUM: 6277137 6

AMENDMENT NUMBER: 0000000

SRV: 060747831
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Athenian Leasing Corporation

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 801 West
Street
	 	 	 	 	 	  

Wilmington
	 	  
 DE
	 	  

19801
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:50 PM 08/09/2006

INITIAL FILING NUM: 6277136 8

AMENDMENT NUMBER: 0000000

SRV: 060747839
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 BBI Marketing Services, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 50 W.
RiverCenter Blvd., Suite 600
	 	  

Covington
	 	  
 KY
	 	  

41011
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 
 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:50 PM 08/09/2006

INITIAL FILING NUM: 6277138 4

AMENDMENT NUMBER: 0000000

SRV: 060747847
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 BDS (Canada), LLC

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:50 PM 08/09/2006

INITIAL FILING NUM: 6277139 2

AMENDMENT NUMBER: 0000000

SRV: 060747854
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Billboard Cafes, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:51 PM 08/09/2006

INITIAL FILING NUM: 6277140 0

AMENDMENT NUMBER: 0000000

SRV: 060747863
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Broadcast Data Systems, LLC

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:51 PM 08/09/2006

INITIAL FILING NUM: 6277141 8

AMENDMENT NUMBER: 0000000

SRV: 060747869
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Claritas Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 5375 Mira
Sorrento Place, Suite 400
	 	 	 	  
 San
Diego
	 	  
 CA
	 	  

92122
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 
 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C FILING SECTION

FILED 06:51 PM 08/09/2006

INITIAL FILING NUM: 6277142 6

AMENDMENT NUMBER: 0000000

SRV: 060747877
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Consumer Research Services, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE	 	 COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 
 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C FILING SECTION

FILED 06:52 PM 08/09/2006

INITIAL FILING NUM: 6277143 4

AMENDMENT NUMBER: 0000000

SRV: 060747883
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 CZT/CN Trademarks, L.L.C.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 150 N.
Martingale Rd.
	 	 	 	 	 	  

Schaumburg
	 	  
 IL
	 	  

60173
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C FILING SECTION

FILED 08:14 PM 08/09/2006

INITIAL FILING NUM: 6277363 8

AMENDMENT NUMBER: 0000000

SRV: 060748363
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 EMIS (Canada), LLC

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C FILING SECTION

FILED 06:52 PM 08/09/2006

INITIAL FILING NUM: 6277144 2

AMENDMENT NUMBER: 0000000

SRV: 060747892
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Global Media USA, LLC

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 201
California Street
	 	 	 	 	 	  
 San
Francisco
	 	  
 CA
	 	  

94111
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:52 PM 08/09/2006

INITIAL FILING NUM: 6277145 9

AMENDMENT NUMBER: 0000000

SRV: 060747893
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 MFI Holdings, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:47 PM 08/09/2006

INITIAL FILING NUM: 6277126 9

AMENDMENT NUMBER: 0000000

SRV: 060747897
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy,

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Neslein Holding, LLC.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:47 PM 08/09/2006

INITIAL FILING NUM: 6277127 7

AMENDMENT NUMBER: 0000000

SRV: 060747902
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Nielsen Entertainment, LLC

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 6255 Sunset
Boulevard
	 	 	 	 	 	  

Hollywood
	 	  
 CA
	 	  

90028
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:43 PM 08/09/2006

INITIAL FILING NUM: 6277106 1

AMENDMENT NUMBER: 0000000

SRV: 060747916
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Nielsen Finance Co.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:43 PM 08/09/2006

INITIAL FILING NUM: 6277107 9

AMENDMENT NUMBER: 0000000

SRV: 060747919
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Nielsen Finance LLC

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C FILING SECTION

FILED 06:44 PM 08/09/2006

INITIAL FILING NUM: 6277108 7

AMENDMENT NUMBER: 0000000

SRV: 060747923
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Nielsen Holdings Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 150 N.
Martingale Rd.
	 	 	 	 	 	  

Schaumberg
	 	  
 IL
	 	  

60173
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C FILING SECTION

FILED 06:44 PM 08/09/2006

INITIAL FILING NUM: 6277110 3

AMENDMENT NUMBER: 0000000

SRV: 060747927
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Nielsen Leasing Corporation

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 150 N.
Martingale Rd.
	 	 	 	 	 	  

Schaumberg
	 	  
 IL
	 	  

60173
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C FILING SECTION

FILED 06:44 PM 08/09/2006

INITIAL FILING NUM: 6277111 1

AMENDMENT NUMBER: 0000000

SRV: 060747929
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Nielsen Media Research, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C FILING SECTION

FILED 06:44 PM 08/09/2006

INITIAL FILING NUM: 6277112 9

AMENDMENT NUMBER: 0000000

SRV: 060747933
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 NMR Investing I, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 801 West
Street 
	 	 	 	 	 	  

Wilmington
	 	  
 DE
	 	  

19801
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:44 PM 08/09/2006

INITIAL FILING NUM: 6277115 2

AMENDMENT NUMBER: 0000000

SRV: 060747935
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 NMR Licensing Associates, L.P.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 801 West
Street
	 	 	 	 	 	  

Wilmington
	 	  
 DE
	 	  

19801
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Limited Partnership

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:45 PM 08/09/2006

INITIAL FILING NUM: 6277116 0

AMENDMENT NUMBER: 0000000

SRV: 060747938
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Panel International S.A.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 150 N.
Martingale Rd.
	 	 	 	 	 	  

Schaumburg
	 	  
 IL
	 	  

60173
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:45 PM 08/09/2006

INITIAL FILING NUM: 6277118 6

AMENDMENT NUMBER: 0000000

SRV: 060747944
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 PERQ/HCI, LLC

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 50 Millstone
Rd., Bldg. 100, Suite 300
	 	  
 East
Windsor
	 	  
 NJ
	 	  

08520
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:45 PM 08/09/2006

INITIAL FILING NUM: 6277119 4

AMENDMENT NUMBER: 0000000

SRV: 060747946
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Spectra Marketing Systems, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 220 W.
Jackson Boulevard, Suite 2800
	 	  

Chicago
	 	  
 IL
	 	  

60606
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:45 PM 08/09/2006

INITIAL FILING NUM: 6277120 2

AMENDMENT NUMBER: 0000000

SRV: 060747948
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy,

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 SRDS, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 1700 Higgins
Road
	 	 	 	 	 	  
 Des
Plaines
	 	  
 IL
	 	  

60018
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:45 PM 08/09/2006

INITIAL FILING NUM: 6277121 0

AMENDMENT NUMBER: 0000000

SRV: 060747955
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Trade Dimensions International, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 45 Danbury
Road
	 	 	 	 	 	  

Wilton
	 	  
 CT
	 	  

06897
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 08:15 PM 08/09/2006

INITIAL FILING NUM: 6277368 7

AMENDMENT NUMBER: 0000000

SRV: 060748359
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 VNU Business Media, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:46 PM 08/09/2006

INITIAL FILING NUM: 6277122 8

AMENDMENT NUMBER: 0000000

SRV: 060747973
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 VNU eMedia, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:46 PM 08/09/2006

INITIAL FILING NUM: 6277123 6

AMENDMENT NUMBER: 0000000

SRV: 060747975
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 VNU Expositions, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 14685 Avion
Parkway, Suite 400
	 	 	 	  

Chantilly
	 	  
 VA
	 	  

20151
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

			
	

	  	

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:46 PM 08/09/2006

INITIAL FILING NUM: 6277124 4

AMENDMENT NUMBER: 0000000

SRV: 060747980
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 VNU Marketing Information, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	            35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

			
	

	  	

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:47 PM 08/09/2006

INITIAL FILING NUM: 6277125 1

AMENDMENT NUMBER: 0000000

SRV: 060747981
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 VNU Media Measurement & Information, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	            35890.166      
              

 FILING OFFICE COPY — UCC
FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 
 DEUCCIPNAT - 12/17/2002 C T System Online 

			
	

	  	

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 DELAWARE DEPARTMENT OF STATE

U.C.C. FILING SECTION

FILED 06:47 PM 08/09/2006

INITIAL FILING NUM: 6277130 1

AMENDMENT NUMBER: 0000000

SRV: 060747984
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 VNU/SRDS Management Co., Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Delaware	 	 	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Delaware Secretary of State	  	            35890.166      
              

 FILING OFFICE COPY — UCC FINANCING
STATEMENT (FORM UCC1) (REV. 05/22/02) 
 DEUCCIPNAT - 12/17/2002 C T System Online 

					
	DEAN HELLER	 	STATE OF NEVADA	 	CHARLES E. MOORE
	Secretary of State	 	

	 	Securities Administrator
	  
 RENEE L. PARKER
	 	 	  
 SCOTT W. ANDERSON

	 Chief Deputy

Secretary of State
	 	 	 Deputy Secretary

for Commercial Recordings

	  
 PAMELA RUCKEL
	 	 	  
 ELLICK HSU

	 Deputy Secretary

for Southern Nevada
	 	 OFFICE OF THE

SECRETARY OF STATE
	 	 Deputy Secretary

for Elections

Filing Acknowledgement 

August 09, 2006 
  

					
	 Job Number
	 	Initial Filing Number	 	
	 U20060809-0194
	 	2006025528-1	 	
			
	 Filing Description
	 	Document Filing Number	 	Date/Time of Filing
	 Initial Financing Statement
	 	2006025528-1	 	08-09-2006 04:52 PM

			
		
	 Debtors
	 	Secured Parties
		
	 FOREMOST EXHIBITS, INC.
	 	CITIBANK, N.A., AS COLLATERAL AGENT
	 770 BROADWAY
	 	390 GREENWICH STREET
	 NEW YORK NY 10003 USA
	 	NEW YORK NY 10013 USA

 The attached document(s) were filed
with the Nevada Secretary of State, Uniform Commercial Code Division. The filing date and time have been affixed to each document, indicating the date and time of filing. A filing number is also affixed and can be used to reference this document in
the future. 
 Nevada Secretary of State 

Art Williams 
 Filing Officer 

UCC DIVISION: 

Tracy Gillespie, Supervisor 

200 N. Carson Street 

Carson City, Nevada 89701-4069 

Telephone (775) 684-5708 

Fax (775) 684-5630 

			
	

	  	

 UCC FINANCING STATEMENT 

FOLLOW INSTRUCTIONS (front and back) CAREFULLY 
  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 Document
Number:                    

2006025528-1                     
      
  
 Filing
Date and Time:                
 08-09-2006 04:52
PM                
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Foremost Exhibits, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	Nevada	 	C15347-1994	 	 ̈NONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

			
	To be filed with the Nevada Secretary of State	  	301251 225            35890.166
                    

FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

 

 

 STATE OF NEW YORK 

DEPARTMENT OF STATE 

41 STATE STREET 

ALBANY, NY 12231-0001 
  

 

			
	GEORGE E. PATAKI	 	CHRISTOPHER L. JACOBS
	      GOVERNOR	 	SECRETARY OF STATE
		
		 	FILING ACKNOWLEDGMENT
		 	August 11, 2006

 RETURN TO CUSTOMER
SERVICE COUNTER 
 CORPORATION SERVICE COMPANY 

80 STATE STREET, 6TH FLOOR 
 ALBANY NY 12207-0000

 Attached is the acknowledgment copy of your recently submitted filing. This filing consists of a total of one page, which is represented in
this acknowledgment. This document has been filed with the New York State Department of State, Uniform Commercial Code Division. 
 The
Financing Statement has been assigned Filing Number: 200608090653126, Filing Date: 08/09/2006 and is currently reflected in our automated database as follows: 

Debtor’s Name & Address 

ACNIELSEN INTERNATIONAL RESEARCH (UNITED STATES) LIMITED 

770 BROADWAY 
 NEW YORK NY 10003 

Secured Party’s Name & Address 

CITIBANK, N.A., AS COLLATERAL AGENT 
 399
GREENWICH STREET 
 NEW YORK NY 10013 

This filing will lapse on 08/09/2011, unless continued. We encourage filers to take full advantage of the six-month window of opportunity in which to
file a Financing Statement Amendment (Continuation). Submission of your documents at the onset of the six-month window will allow ample time to rectify potential filing errors and help to assure timely recording of your filing. 

If you have any concerns regarding the way this document is recorded, please contact one of our Customer Service Representatives at (518) 474-4763,
or respond in writing to the UCC Data Processing Unit at the address indicated above. 
 Sincerely, 

 

			
	 Uniform Commercial Code Division
	 	REF #: 226471
	 Data Processing Unit
	 	

  
  

WWW.DOS.STATE.NY •
E-MAIL: INFO@DOS.STATE.NY.US 

 

 

 UCC FINANCING STATEMENT 
  

							
	FOLLOW INSTRUCTIONS (front and back) CAREFULLY	 	    226471	 	2006 AUG –9    PM 4:30

  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 CSC 50

DRAW DOWN
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 ACNielsen International Research (United States) Limited

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	New York	 	New York	 	xNONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the New York Secretary of State	 	KXK	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

FILING NUMBER: 200608090653126 

 

 

 STATE OF NEW YORK 

DEPARTMENT OF STATE 

41 STATE STREET 

ALBANY, NY 12231-0001 
  

 

			
	GEORGE E. PATAKI	 	CHRISTOPHER L. JACOBS
	       GOVERNOR
	 	SECRETARY OF STATE  
		 	
		 	FILING ACKNOWLEDGMENT
		 	August 11, 2006

 RETURN TO CUSTOMER
SERVICE COUNTER 
 CORPORATION SERVICE COMPANY 

80 STATE STREET, 6TH FLOOR 
 ALBANY NY 12207-0000

 Attached is the acknowledgment copy of your recently submitted filing. This filing consists of a total of one page, which is represented in
this acknowledgment. This document has been filed with the New York State Department of State, Uniform Commercial Code Division. 
 The
Financing Statement has been assigned Filing Number: 200608090653164, Filing Date: 08/09/2006 and is currently reflected in our automated database as follows: 

Debtor’s Name & Address 

INTERACTIVE MARKET SYSTEMS, INC. 
 770 BROADWAY

 NEW YORK NY 10003 
 Secured
Party’s Name & Address 
 CITIBANK, N.A., AS COLLATERAL AGENT 

399 GREENWICH STREET 
 NEW YORK NY 10013

 This filing will lapse on 08/09/2011, unless continued. We encourage filers to take full advantage of the six-month window of opportunity in
which to file a Financing Statement Amendment (Continuation). Submission of your documents at the onset of the six-month window will allow ample time to rectify potential filing errors and help to assure timely recording of your filing. 

If you have any concerns regarding the way this document is recorded, please contact one of our Customer Service Representatives at (518) 474-4763,
or respond in writing to the UCC Data Processing Unit at the address indicated above. 
 Sincerely, 

 

			
	 Uniform Commercial Code Division
	 	REF #: 226472
	 Data Processing Unit
	 	

  
  

WWW.DOS.STATE.NY •
E-MAIL: INFO@DOS.STATE.NY.US 

 

 

 UCC FINANCING STATEMENT 
  

							
	FOLLOW INSTRUCTIONS (front and back) CAREFULLY	 	    226472	 	2006 AUG –9    PM 4:30

  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 CSC 50

DRAW DOWN
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	  	 	 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		  		 	 	  	  		  	
	 	 	 	  		  		  	 	 	 	  	  		  	
	 	 	 	  	 	  	 	  	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Interactive Market Systems, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	New York	 	New York	 	xNONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the New York Secretary of State	 	KXK	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

FILING NUMBER: 200608090653164 

 

 

 STATE OF NEW YORK 

DEPARTMENT OF STATE 

41 STATE STREET 

ALBANY, NY 12231-0001 
  

 

			
	GEORGE E. PATAKI	  	CHRISTOPHER L. JACOBS
	      GOVERNOR	  	SECRETARY OF STATE   

FILING ACKNOWLEDGMENT 

August 11, 2006 
 RETURN TO
CUSTOMER SERVICE COUNTER 
 CORPORATION SERVICE COMPANY 

80 STATE STREET, 6TH FLOOR 
 ALBANY NY 12207-0000

 Attached is the acknowledgment copy of your recently submitted filing. This filing consists of a total of one page, which is represented in
this acknowledgment. This document has been filed with the New York State Department of State, Uniform Commercial Code Division. 
 The
Financing Statement has been assigned Filing Number: 200608090653176, Filing Date: 08/09/2006 and is currently reflected in our automated database as follows: 

Debtor’s Name & Address 

POC, INC. 
 770 BROADWAY 

NEW YORK NY 10003 
 Secured
Party’s Name & Address 
 CITIBANK, N.A., AS COLLATERAL AGENT 

399 GREENWICH STREET 
 NEW YORK NY 10013

 This filing will lapse on 08/09/2011, unless continued. We encourage filers to take full advantage of the six-month window of opportunity in
which to file a Financing Statement Amendment (Continuation). Submission of your documents at the onset of the six-month window will allow ample time to rectify potential filing errors and help to assure timely recording of your filing. 

If you have any concerns regarding the way this document is recorded, please contact one of our Customer Service Representatives at (518) 474-4763,
or respond in writing to the UCC Data Processing Unit at the address indicated above. 
 Sincerely, 

 

			
	Uniform Commercial Code Division	  	REF #: 226473
	Data Processing Unit	  	

  
  

WWW.DOS.STATE.NY •
E-MAIL: INFO@DOS.STATE.NY.US 

 

 
 UCC FINANCING STATEMENT 

 

							
	FOLLOW INSTRUCTIONS (front and back) CAREFULLY	 	    226473	 	2006 AUG –9    PM 4:30

  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 CSC 50

DRAW DOWN
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	 	 	 	 	  	  		  	
	 	 	 	  		  		 	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		 		 	 	  	  		  	
	 	 	 	  		  		 	 	 	 	  	  		  	
	 	 	 	  	 	  	 	 	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 POC, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	New York	 	New York	 	xNONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the New York Secretary of State	 	KXK	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

FILING NUMBER: 200608090653176 

 

 

 STATE OF NEW YORK 

DEPARTMENT OF STATE 

41 STATE STREET 

ALBANY, NY 12231-0001 
  

 

			
	GEORGE E. PATAKI	  	CHRISTOPHER L. JACOBS
	      GOVERNOR	  	SECRETARY OF STATE   

FILING ACKNOWLEDGEMENT 

August 11, 2006 
 RETURN
TO CUSTOMER SERVICE COUNTER 
 CORPORATION SERVICE COMPANY 

80 STATE STREET, 6TH FLOOR 
 ALBANY NY 12207-0000

 Attached is the acknowledgment copy of your recently submitted filing. This filing consists of a total of one page, which is represented in
this acknowledgment. This document has been filed with the New York State Department of State, Uniform Commercial Code Division. 
 The
Financing Statement has been assigned Filing Number: 200608090653190, Filing Date: 08/09/2006 and is currently reflected in our automated database as follows: 

Debtor’s Name & Address 

SHOWEAST, LLC 
 770 BROADWAY 

NEW YORK NY 10003 
 Secured
Party’s Name & Address 
 CITIBANK, N.A., AS COLLATERAL AGENT 

399 GREENWICH STREET 
 NEW YORK NY 10013

 This filing will lapse on 08/09/2011, unless continued. We encourage filers to take full advantage of the six-month window of opportunity in
which to file a Financing Statement Amendment (Continuation). Submission of your documents at the onset of the six-month window will allow ample time to rectify potential filing errors and help to assure timely recording of your filing. 

If you have any concerns regarding the way this document is recorded, please contact one of our Customer Service Representatives at (518) 474-4763,
or respond in writing to the UCC Data Processing Unit at the address indicated above. 
 Sincerely, 

 

			
	Uniform Commercial Code Division	  	REF #: 226474
	Data Processing Unit	  	

  
  

WWW.DOS.STATE.NY •
E-MAIL: INFO@DOS.STATE.NY.US 

 

 

 UCC FINANCING STATEMENT 
  

							
	FOLLOW INSTRUCTIONS (front and back) CAREFULLY	 	    226474	 	2006 AUG –9    PM 4:30

  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 CSC 50

DRAW DOWN
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	 	 	 	 	  	  		  	
	 	 	 	  		  		 	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		 		 	 	  	  		  	
	 	 	 	  		  		 	 	 	 	  	  		  	
	 	 	 	  	 	  	 	 	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 Showeast, LLC

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 LLC
  
	 	New York	 	New York	 	xNONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the New York Secretary of State	 	KXK	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

FILING NUMBER: 200608090653190 

 

 

 STATE OF NEW YORK 

DEPARTMENT OF STATE 

41 STATE STREET 

ALBANY, NY 12231-0001 
  

 

			
	 GEORGE E. PATAKI

        GOVERNOR
	 	 CHRISTOPHER L. JACOBS

SECRETARY OF STATE  

		
		 	FILING ACKNOWLEDGMENT
		 	August 11, 2006

 RETURN TO CUSTOMER
SERVICE COUNTER 
 CORPORATION SERVICE COMPANY 

80 STATE STREET, 6TH FLOOR 
 ALBANY NY 12207-0000

 Attached is the acknowledgment copy of your recently submitted filing. This filing consists of a total of one page, which is represented in
this acknowledgment. This document has been filed with the New York State Department of State, Uniform Commercial Code Division. 
 The
Financing Statement has been assigned Filing Number: 200608090653203, Filing Date: 08/09/2006 and is currently reflected in our automated database as follows: 

Debtor’s Name & Address 

VNU USA PROPERTY MANAGEMENT, INC. 
 770 BROADWAY

 NEW YORK NY 10003 
 Secured
Party’s Name & Address 
 CITIBANK, N.A., AS COLLATERAL AGENT 

399 GREENWICH STREET 
 NEW YORK NY 10013

 This filing will lapse on 08/09/2011, unless continued. We encourage filers to take full advantage of the six-month window of opportunity in
which to file a Financing Statement Amendment (Continuation). Submission of your documents at the onset of the six-month window will allow ample time to rectify potential filing errors and help to assure timely recording of your filing. 

If you have any concerns regarding the way this document is recorded, please contact one of our Customer Service Representatives at (518) 474-4763,
or respond in writing to the UCC Data Processing Unit at the address indicated above. 
 Sincerely, 

 

			
	Uniform Commercial Code Division	 	REF #: 226475
	 Data Processing Unit
	 	

  
  

WWW.DOS.STATE.NY •
E-MAIL: INFO@DOS.STATE.NY.US 

 

 

 UCC FINANCING STATEMENT 
  

							
	FOLLOW INSTRUCTIONS (front and back) CAREFULLY	 	    226475	 	2006 AUG –9    PM 4:30

  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 CSC 50

DRAW DOWN
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	 	 	 	 	  	  		  	
	 	 	 	  		  		 	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		 		 	 	  	  		  	
	 	 	 	  		  		 	 	 	 	  	  		  	
	 	 	 	  	 	  	 	 	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 VNU USA Property Management, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	New York	 	New York	 	xNONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the New York Secretary of State	 	KXK                    
        	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

FILING NUMBER: 200608090653203 

 

 

 STATE OF NEW YORK 

DEPARTMENT OF STATE 

41 STATE STREET 

ALBANY, NY 12231-0001 
  

 

			
	 GEORGE E. PATAKI

        GOVERNOR
	 	 CHRISTOPHER L. JACOBS

SECRETARY OF STATE  

		
		 	FILING ACKNOWLEDGMENT
		 	August 11, 2006

 RETURN TO CUSTOMER
SERVICE COUNTER 
 CORPORATION SERVICE COMPANY 

80 STATE STREET, 6TH FLOOR 
 ALBANY NY 12207-0000

 Attached is the acknowledgment copy of your recently submitted filing. This filing consists of a total of one page, which is represented in
this acknowledgment. This document has been filed with the New York State Department of State, Uniform Commercial Code Division. 
 The
Financing Statement has been assigned Filing Number: 200608090653215, Filing Date: 08/09/2006 and is currently reflected in our automated database as follows: 

Debtor’s Name & Address 

VNU, INC. 
 770 BROADWAY

NEW YORK NY 10003 
 Secured
Party’s Name & Address 
 CITIBANK, N.A., AS COLLATERAL AGENT 

399 GREENWICH STREET 
 NEW YORK NY 10013

 This filing will lapse on 08/09/2011, unless continued. We encourage filers to take full advantage of the six-month window of opportunity in
which to file a Financing Statement Amendment (Continuation). Submission of your documents at the onset of the six-month window will allow ample time to rectify potential filing errors and help to assure timely recording of your filing. 

If you have any concerns regarding the way this document is recorded, please contact one of our Customer Service Representatives at (518) 474-4763,
or respond in writing to the UCC Data Processing Unit at the address indicated above. 
 Sincerely, 

 

			
	Uniform Commercial Code Division	 	REF #: 226476
	 Data Processing Unit
	 	

  
  

WWW.DOS.STATE.NY •
E-MAIL: INFO@DOS.STATE.NY.US 

 

 

 UCC FINANCING STATEMENT 
  

							
	FOLLOW INSTRUCTIONS (front and back) CAREFULLY	 	    226476	 	2006 AUG –9    PM 4:30

  

																	
	 A. NAME & PHONE OF CONTACT AT
FILER [optional]
  
	 	 	  	 CSC 50

DRAW DOWN
	  		  	
	 B. SEND ACKNOWLEDGMENT TO: (Name and
Address)
  
	  	 	 	 	 	 	  	  		  	
	 	 	 	  		  		 	 	 	 	  	  		  	
	 	 	 Maureen P. Murphy

Legal Assistant
 Cahill Gordon &
Reindel LLP
 80 Pine Street

New York, NY 10005
	  		 		 	 	  	  		  	
	 	 	 	  		  		 	 	 	 	  	  		  	
	 	 	 	  	 	  	 	 	 	 	 	  	THE ABOVE SPACE IS FOR FILING OFFICE USE ONLY	  	 	  	 

															
	
	 1. DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor name (1a or 1b) - do not abbreviate or
combine names

	 OR
	 	 1a. ORGANIZATION’S NAME

 
 VNU, Inc.

	 	 1b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 1c. MAILING ADDRESS
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	  
 770
Broadway
	 	 	 	 	 	  
 New
York
	 	  
 NY
	 	  

10003
	 	  

USA

	 1d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	1e. TYPE OF ORGANIZATION	 	1f. JURISDICTION OF ORGANIZATION	 	1g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 		 		 	
	 	 	DEBTOR	 	 Corporation

 
	 	New York	 	New York	 	xNONE
	 2. ADDITIONAL DEBTOR’S EXACT FULL LEGAL NAME - insert only one debtor
name (2a or 2b) - do not abbreviate or combine names
  

	 OR
	 	 2a. ORGANIZATION’S NAME

 

	 	 2b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 2c. MAILING ADDRESS

 
	 	CITY	 	STATE	 	POSTAL CODE	 	COUNTRY
	 2d. SEE INSTRUCTIONS
	 	ADD’L INFO RE	 	2e. TYPE OF ORGANIZATION	 	2f. JURISDICTION OF ORGANIZATION	 	2g. ORGANIZATIONAL ID #, if any
		 	ORGANIZATION	 		 		 	
	 	 	DEBTOR	 	 	 	 	 	 ̈NONE
	 3. SECURED PARTY’S NAME (or NAME of TOTAL ASSIGNEE of ASSIGNOR S/P) - insert
only one secured party name (3a or 3b)
  

	 OR
	 	 3a. ORGANIZATION’S NAME

 
 Citibank, N.A., as Collateral Agent

	 	 3b. INDIVIDUAL’S LAST NAME

 
	 	FIRST NAME	 	MIDDLE NAME	 	SUFFIX
	 3c. MAILING ADDRESS

 
	 	CITY	 	STATE 	 	POSTAL CODE 	 	COUNTRY
	390 Greenwich Street	 	New York	 	NY	 	10013	 	USA

4. This FINANCING STATEMENT covers the following collateral: 

All assets of the Debtor whether now owned or hereafter acquired or in which the Debtor otherwise has rights and all proceeds thereof. 

 

											
	  

5. ALTERNATIVE DESIGNATION [if applicable]:  ̈ LESSEE/LESSOR
 ̈ CONSIGNEE/CONSIGNOR  ̈ BAILEE/BAILOR  ̈ SELLER/BUYER
 ̈ AG. LIEN

     ̈ NON-UCC FILING

	6.  ̈	 	 This FINANCING STATEMENT is to be filed [for record] (or
recorded) in the REAL ESTATE RECORDS.
 Attach Addendum
                                        [if
applicable]
	 	 7. Check to REQUEST SEARCH REPORT(S) on Debtor(s)

    [ADDITIONAL
FEE]                    [optional]
	 	  ̈ All Debtors
	 	  ̈ Debtor 1
	 	
 ̈ Debtor 2

8. OPTIONAL FILER REFERENCE DATA 
  

					
	To be filed with the New York Secretary of State	 	KXK                    
        	  	35890.166                  
  

 FILING OFFICE COPY — UCC FINANCING STATEMENT (FORM UCC1) (REV. 05/22/02) 

DEUCCIPNAT - 12/17/2002 C T System Online 

FILING NUMBER: 200608090653215 

 Schedule 7 

Filings/Filing Offices 
  

							
	
Type of Filing1
	 	 Entity
	 	 Applicable Collateral
Document

[Mortgage, Security
Agreement or Other]
	 	 Jurisdictions

		 		 		 	
		 		 		 	
		 		 		 	
		 		 		 	

  

	1
	 UCC-1 financing statement, fixture filing, mortgage, intellectual property filing or other necessary filing. 

 Schedule 8(a) 

Real Property 
  

											
	 Entity of

Record
	 	 Location Address
	 	 Owned or

Leased
	 	 Landlord/Owner

if Leased
	 	 Description of

Lease

Documents
	 	 Purpose/Use

of Facility

 Schedule 8(b) 

Leases, Subleases, Tenancies, Franchise agreements, Licenses or Other Occupancy Arrangements 

 Schedule 10 

(a) Equity Interests of Companies and Subsidiaries 

 

									
	 Current Legal

Entities Owned
	 	 Record Owner
	 	 Certificate No.
	 	 No. Shares/Interest
	 	 Percent

Pledged

		 		 		 		 	
		 		 		 		 	
		 		 		 		 	
		 		 		 		 	

 (b) Other Equity Interests 

 Schedule 11 

Instruments and Tangible Chattel Paper 
  

	1.	Promissory Notes: 

  

									
	 Entity
	 	 Principal

Amount
	 	 Date of Issuance
	 	 Interest Rate
	 	 Maturity Date

		 		 		 		 	
		 		 		 		 	
		 		 		 		 	
		 		 		 		 	

  

	2.	Chattel Paper: 

 Schedule 12(a) 

Patents and Trademarks 

UNITED STATES PATENTS: 
 Registrations:

  

									
	 OWNER
	 	 REGISTRATION

NUMBER
	 	 DESCRIPTION
	 	 	 	 
	 	 	 	 	 	 	 	 	 

 Applications: 

 

									
	 OWNER
	 	 APPLICATION

NUMBER
	 	 DESCRIPTION
	 	 	 	 
	 	 	 	 	 	 	 	 	 

 Licenses: 

 

									
	 LICENSEE
	 	 LICENSOR
	 	 REGISTRATION/

APPLICATION

NUMBER
	 	 DESCRIPTION
	 	 
	 	 	 	 	 	 	 	 	 

 OTHER PATENTS: 

Registrations: 
  

									
	 OWNER
	 	 REGISTRATION

NUMBER
	 	 COUNTRY/STATE
	 	 DESCRIPTION
	 	 
		 		 		 		 	

 Applications: 
  

									
	 OWNER
	 	 APPLICATION

NUMBER
	 	 COUNTRY/STATE
	 	 DESCRIPTION
	 	 
		 		 		 		 	

 Licenses: 
  

									
	 LICENSEE
	 	 LICENSOR
	 	 COUNTRY/STATE
	 	 REGISTRATION/
APPLICATION NUMBER
	 	 DESCRIPTION

		 		 		 		 	

 UNITED STATES TRADEMARKS: 

Registrations: 
  

									
	 OWNER
	 	 REGISTRATION
NUMBER
	 	 TRADEMARK
	 	 	 	 
		 		 		 		 	

 Applications: 
  

									
	 OWNER
	 	 APPLICATION NUMBER
	 	 TRADEMARK
	 	 	 	 
		 		 		 		 	

 Licenses: 
  

									
	 LICENSEE
	 	 LICENSOR
	 	 REGISTRATION/
APPLICATION NUMBER
	 	 TRADEMARK
	 	 
		 		 		 		 	

 OTHER TRADEMARKS: 

Registrations: 
  

									
	 OWNER
	 	 REGISTRATION
NUMBER
	 	 COUNTRY/STATE
	 	 TRADEMARK
	 	 
		 		 		 		 	

  

 -2- 

 Applications: 
  

									
	 OWNER
	  	 APPLICATION
NUMBER
	  	 COUNTRY/STATE
	  	 TRADEMARK
	  	 
	 	  	 	  	 	  	 	  	 

 Licenses: 

 

											
	 LICENSEE
	  	 LICENSOR
	  	 COUNTRY/STATE
	  	 REGISTRATION/
APPLICATION
NUMBER
	  	 TRADEMARK
	  	 
	 	  	 	  	 	  	 	  	 	  	 

  

 -3- 

 Schedule 12(b) 

Copyrights 

UNITED STATES COPYRIGHTS 
 Registrations:

  

							
	 OWNER
	  	 TITLE
	  	 REGISTRATION NUMBER
	  	 

 Applications: 

 

					
	 OWNER
	  	 APPLICATION NUMBER
	  	 

 Licenses: 

 

									
	 LICENSEE
	  	 LICENSOR
	  	 REGISTRATION/
APPLICATION
NUMBER
	  	 DESCRIPTION
	  	 

 OTHER COPYRIGHTS 

Registrations: 
  

									
	 OWNER
	  	 COUNTRY/STATE
	  	 TITLE
	  	 REGISTRATION NUMBER
	  	 

 Applications: 

 

							
	 OWNER
	  	 COUNTRY/STATE
	  	 APPLICATION NUMBER
	  	 

 Licenses: 
  

											
	 LICENSEE
	 	 LICENSOR
	 	 COUNTRY/STATE
	 	 REGISTRATION/
APPLICATION

NUMBER
	 	 DESCRIPTION
	 	 

  

 -2- 

 Schedule 12(c) 

Intellectual Property Filings 

 Schedule 13 

Commercial Tort Claims 

 Schedule 14 

Letter of Credit Rights 

 EXHIBIT H 

[FORM OF] 

GLOBAL INTERCOMPANY NOTE 

August 9, 2006 

FOR VALUE RECEIVED, each of the undersigned, to the extent a borrower from time to time from any other entity listed on the signature
page hereto (each, in such capacity, an “Issuer”), hereby promises to pay on demand to the order of such other entity listed below (each, in such capacity, a “Holder” and, together with each Issuer, a “Note
Party”), in immediately available funds in the currencies as shall be agreed from time to time, at such location as the applicable Holder shall from time to time designate, the unpaid principal amount of all loans and advances or other
credit extensions (including trade payables) made by such Holder to such Issuer. Each Issuer promises also to pay interest on the unpaid principal amount of all such loans and advances or other credit extensions in like money at said location from
the date of such loans and advances until paid at such rate per annum as shall be agreed upon from time to time by such Issuer and such Holder. With respect to each Holder organized under the laws of The Netherlands, this Note is not an order or
bearer instrument but an acknowledgement of receivables owing to each such applicable Holder and regulation of the terms of such receivables. 

This note (“Note”) is an Intercompany Note referred to in the Credit Agreement dated as of August 9, 2006 (as
amended, amended and restated, supplemented or otherwise modified from time to time, the “Credit Agreement”) among Nielsen Finance LLC, a Delaware limited liability company, VNU Holding and Finance B.V., a company organized under
the laws of The Netherlands, and VNU, Inc., a New York corporation (together, the “Borrowers”), the Guarantors party thereto from time to time, the lenders and other parties thereto from time to time (collectively, the
“Lenders” and individually, a “Lender”), and Citibank, N.A., as Administrative Agent, and is subject to the terms thereof, and shall be pledged by each Holder pursuant to the Security Agreement (as defined in the
Credit Agreement), to the extent required pursuant to the terms thereof. Each Holder hereby acknowledges and agrees that the Administrative Agent may exercise all rights provided in the Credit Agreement and the Security Agreement with respect to
this Note. 
 Anything in this Note to the contrary notwithstanding, the indebtedness evidenced by this Note owed by any Issuer
that is a Borrower or a Guarantor to any Holder shall be subordinate and junior in right of payment, to the extent and in the manner hereinafter set forth, to (i) all Obligations of such Issuer under the Credit Agreement, including, without
limitation, where applicable, under such Issuer’s guarantee of the Obligations under the Credit Agreement and (ii) all other Indebtedness (as defined in the Credit Agreement) of such Issuer or any guaranty thereof (including, without
limitation, the Senior Unsecured Debt and the Senior Subordinated Debt (each as defined in the Credit Agreement)), other than Indebtedness that by its terms expressly provides that it shall not be Senior Indebtedness hereunder (such Obligations and
such Indebtedness and other indebtedness and obligations in connection with any renewal, refunding, restructuring or refinancing thereof, including interest thereon accruing after the commencement of any proceedings referred to in clause
(i) below, whether or not such interest is an allowed 

 
claim in such proceeding, being hereinafter collectively referred to as “Senior Indebtedness”): 

(i) In the event of any insolvency or bankruptcy proceedings, and any receivership, liquidation, reorganization or other
similar proceedings in connection therewith, relative to any Issuer or to its creditors, as such, or to its property, and in the event of any proceedings for voluntary liquidation, dissolution or other winding up of such Issuer, whether or not
involving insolvency or bankruptcy, then (x) the holders of Senior Indebtedness shall be paid in full in cash in respect of all amounts constituting Senior Indebtedness before any Holder is entitled to receive (whether directly or indirectly),
or make any demands for, any payment on account of this Note and (y) until the holders of Senior Indebtedness are paid in full in cash in respect of all amounts constituting Senior Indebtedness, any payment or distribution to which such Holder
would otherwise be entitled (other than debt securities of such Issuer that are subordinated, to at least the same extent as this Note, to the payment of all Senior Indebtedness then outstanding (such securities being hereinafter referred to as
“Restructured Debt Securities”)) shall be made to the holders of Senior Indebtedness; 
 (ii) if
any default occurs and is continuing with respect to any Senior Indebtedness (including any Default under the Credit Agreement), then no payment or distribution of any kind or character shall be made by or on behalf of the Issuer or any other Person
on its behalf with respect to this Note; and 
 (iii) if any payment or distribution of any character, whether in
cash, securities or other property (other than Restructured Debt Securities), in respect of this Note shall (despite these subordination provisions) be received by any Holder in violation of clause (i) or (ii) before all Senior
Indebtedness shall have been paid in full in cash, such payment or distribution shall be held in trust for the benefit of, and shall be paid over or delivered to, the holders of Senior Indebtedness (or their representatives), ratably according to
the respective aggregate amounts remaining unpaid thereon, to the extent necessary to pay all Senior Indebtedness in full in cash. 

To the fullest extent permitted by law, no present or future holder of Senior Indebtedness shall be prejudiced in its right to enforce
the subordination of this Note by any act or failure to act on the part of any Issuer or by any act or failure to act on the part of such holder or any trustee or agent for such holder. Each Holder and each Issuer hereby agree that the subordination
of this Note is for the benefit of the Administrative Agent and the Lenders and the Administrative Agent and the Lenders are obligees under this Note to the same extent as if their names were written herein as such and the Administrative Agent may,
on behalf of the itself and the Lenders, proceed to enforce the subordination provisions herein. 
 The indebtedness evidenced
by this Note owed by any Issuer that is not a Borrower or a Guarantor shall not be subordinated to, and shall rank pari passu in right of payment with, any other obligation of such Issuer. 

Notwithstanding the foregoing, (i) nothing contained in the subordination provisions set forth above is intended to or will impair,
as between each Issuer and each Holder, the obligations of such Issuer, which are absolute and unconditional, to pay to such Holder the principal of and interest on this Note as and when due and payable in accordance with its terms, or is intended
to or will affect the relative rights of such Holder and other creditors of such Issuer other than the 
  

 5 

 
holders of Senior Indebtedness and (ii) with respect to any indebtedness owing from any Issuer to any Holder with a “works council” or other employee representative body, such
Indebtedness shall, unless such body has been consulted with respect to such subordination, and, if and to the extent required, unconditionally approved such subordination (by means of a prior positive advice or otherwise), not be
subordinated to the Senior Indebtedness to the extent, and only to the extent, that the terms of such subordination would require the approval of or consultation with such entity before such subordination could be effective. 

Each Holder is hereby authorized to record all loans and advances or other credit extensions made by it to any Issuer (all of which shall
be evidenced by this Note), and all repayments or prepayments thereof, in its books and records, such books and records constituting prima facie evidence of the accuracy of the information contained therein. For the avoidance of doubt, this Note as
between each Issuer and each Holder contains additional terms to any intercompany loan agreement between them and this Note does not in any way replace such intercompany loans between them nor does this Note in any way change the principal
amount of any intercompany loans between them. 
 Upon execution and delivery after the date hereof by VNU Group B.V. or any
subsidiary of VNU Group B.V. of a counterpart signature page hereto, such subsidiary shall become a Note Party hereunder with the same force and effect as if originally named as a Note Party hereunder. The rights and obligations of each Note Party
hereunder shall remain in full force and effect notwithstanding the addition of any new Note Party as a party to this Note. 

The Dutch Pledgors (as defined hereafter) hereby notify the Issuers in advance of rights of pledge granted pursuant to one or more Dutch
law deeds of pledge of intercompany receivables (collectively, the “Deed”), to be dated on or around August 9, 2006 between VNU Group B.V., VNU Intermediate Holding B.V., VNU Holding and Finance B.V., VNU International B.V.,
VNU Services B.V. and VNU Holdings B.V., as pledgors (the “Dutch Pledgors”) and Citibank, N.A., as pledgee (the “Pledgee”). Pursuant to the Deed, each Dutch Pledgor has pledged to the Pledgee any and all of its
present and future intercompany receivables (the “Pledged Receivables”). The Issuers hereby acknowledge the receipt of the notification by the Dutch Pledgors by signing this Note and hereby consent to and approve of the Deed and the
rights of pledge in the Pledged Receivables granted to the Pledgee pursuant to the Deed. Pursuant to the Deed, the Dutch Pledgors have been granted permission to collect and receive payment of the Pledged Receivables until the Pledgee has given
written notice to the applicable Issuers stating that such permission has been withdrawn. Until receipt of such written notice, the Issuers may continue to make payments under the Pledged Receivables to the Dutch Pledgors as instructed by them. Upon
receipt of such written notice, any and all payments under or pursuant to the Pledged Receivables owing by the Issuers to any of the Dutch Pledgors can only be validly made into accounts to be designated by the relevant Pledgee. 

Each Issuer hereby waives presentment, demand, protest or notice of any kind in connection with this Note. All payments under this Note
shall be made without offset, counterclaim or deduction of any kind. 
 THIS NOTE SHALL BE GOVERNED BY, AND CONSTRUED IN
ACCORDANCE WITH, THE LAWS OF THE STATE OF NEW YORK. 
  

 6 

	
	 [SEPARATE SIGNATURE PAGES TO BE

ATTACHED]                      
                          

 

 1Intellectual Property Security Agreement, dated  as of August 9, 2006

 Exhibit 4.1(c) 

 
  

 
 INTELLECTUAL PROPERTY SECURITY
AGREEMENT 
 dated as of 

August 9, 2006 

among 
 NIELSEN
FINANCE LLC, 
 THE OTHER GRANTORS IDENTIFIED HEREIN 

and 
 CITIBANK,
N.A., 
 as Collateral Agent 
  

 
  

 TABLE OF CONTENTS 

 

					
	ARTICLE I Definitions	  	1
			
	 SECTION 1.01.
	  	Credit Agreement	  	1
			
	 SECTION 1.02.
	  	Other Defined Terms	  	1
		
	ARTICLE II Security Interests	  	3
			
	 SECTION 2.01.
	  	Security Interest	  	3
			
	 SECTION 2.02.
	  	Representations and Warranties	  	4
			
	 SECTION 2.03.
	  	Covenants	  	6
			
	 SECTION 2.04.
	  	As to Intellectual Property Collateral	  	7
		
	ARTICLE III Remedies	  	9
			
	 SECTION 3.01.
	  	Remedies Upon Default	  	9
			
	 SECTION 3.02.
	  	Application of Proceeds	  	10
			
	 SECTION 3.03.
	  	Grant of License to Use Intellectual Property	  	11
		
	ARTICLE IV Indemnity, Subrogation and Subordination	  	11
			
	 SECTION 4.01.
	  	Indemnity	  	11
			
	 SECTION 4.02.
	  	Contribution and Subrogation	  	11
			
	 SECTION 4.03.
	  	Subordination	  	11
		
	ARTICLE V Miscellaneous	  	12
			
	 SECTION 5.01.
	  	Notices	  	12
			
	 SECTION 5.02.
	  	Waivers; Amendment	  	12
			
	 SECTION 5.03.
	  	Collateral Agent’s Fees and Expenses; Indemnification	  	12
			
	 SECTION 5.04.
	  	Successors and Assigns	  	13
			
	 SECTION 5.05.
	  	Survival of Agreement	  	13
			
	 SECTION 5.06.
	  	Counterparts; Effectiveness; Several Agreement	  	14
			
	 SECTION 5.07.
	  	Severability	  	14
			
	 SECTION 5.08.
	  	Right of Set-Off	  	14
			
	 SECTION 5.09.
	  	Governing Law; Jurisdiction; Consent to Service of Process	  	15
			
	 SECTION 5.10.
	  	WAIVER OF JURY TRIAL	  	15
			
	 SECTION 5.11.
	  	Headings	  	16
			
	 SECTION 5.12.
	  	Security Interest Absolute	  	16

					
	 SECTION 5.13.
	  	Termination or Release	  	16
			
	 SECTION 5.14.
	  	Additional Restricted Subsidiaries	  	17
			
	 SECTION 5.15.
	  	General Authority of the Collateral Agent	  	17
			
	 SECTION 5.16.
	  	Collateral Agent Appointed Attorney-in-Fact	  	17

 Schedules 
  

			
	Schedule I	  	Intellectual Property
		
	Exhibits	  	
		
	Exhibit I	  	Form of Supplement

 INTELLECTUAL PROPERTY SECURITY AGREEMENT dated as of August 9, 2006
among NIELSEN FINANCE LLC (the “U.S. Borrower”), the other Grantors identified herein and who become a party hereto from time to time and CITIBANK, N.A., as Collateral Agent. 

Reference is made to the Credit Agreement dated as of August 9, 2006 (as amended, supplemented or otherwise modified from time to
time, the “Credit Agreement”), among the U.S. Borrower, VNU Holding and Finance B.V., VNU, Inc., the Guarantors party thereto from time to time, the lenders and other parties thereto from time to time and CITIBANK, N.A., as
Administrative Agent. The Lenders have agreed to extend credit to the Borrowers subject to the terms and conditions set forth in the Credit Agreement. The obligations of the Lenders to extend such credit are conditioned upon, among other things, the
execution and delivery of this Agreement. The Guarantors are affiliates of the Borrowers, will derive substantial benefits from the extension of credit to the Borrowers pursuant to the Credit Agreement and are willing to execute and deliver this
Agreement in order to induce the Lenders to extend such credit. Accordingly, the parties hereto agree as follows: 
 ARTICLE I

 Definitions 

SECTION 1.01. Credit Agreement. (a) Capitalized terms used in this Agreement and not otherwise defined herein have the
meanings specified in the Credit Agreement. All terms defined in the New York UCC (as defined herein) and not defined in this Agreement have the meanings specified therein; the term “instrument” shall have the meaning specified in
Article 9 of the New York UCC. 
 (b) The rules of construction specified in Article I of the Credit Agreement also apply to
this Agreement. 
 SECTION 1.02. Other Defined Terms. As used in this Agreement, the following terms have the meanings
specified below: 
 “After-Acquired Intellectual Property” has the meaning assigned to such term in
Section 2.04(d). 
 “Agreement” means this Intellectual Property Security Agreement. 

“Claiming Party” has the meaning assigned to such term in Section 4.02. 

“Collateral” has the meaning assigned to such term in Section 2.01(a). 

“Contributing Party” has the meaning assigned to such term in Section 4.02. 

 “Copyright License” means any written agreement, now or hereafter in
effect, granting any right to any third party under any copyright now or hereafter owned by any Grantor or that such Grantor otherwise has the right to license, or granting any right to any Grantor under any copyright now or hereafter owned by any
third party, and all rights of such Grantor under any such agreement. 
 “Copyrights” means all of the
following now owned or hereafter acquired by any Grantor: (a) all copyright rights in any work subject to the copyright laws of the United States or any other country, whether as author, assignee, transferee or otherwise, and (b) all
registrations and applications for registration of any such copyright in the United States or any other country, including registrations, recordings, supplemental registrations and pending applications for registration in the United States Copyright
Office, including those listed on Schedule I. 
 “Credit Agreement” has the meaning assigned to such term in
the preliminary statement of this Agreement. 
 “Grantor” means each of the U.S. Borrower, VNU, Inc., each
Guarantor that is a party hereto, and each Guarantor that is a Domestic Subsidiary that becomes a party to this Agreement after the Closing Date. 

“Intellectual Property” means all intellectual and similar property of every kind and nature now owned or hereafter
acquired by any Grantor, including inventions, designs, Patents, Copyrights, Licenses, Trademarks, trade secrets, confidential or proprietary technical and business information, know-how, show-how or other data or information, software and databases
and all embodiments or fixations thereof and related documentation, registrations and franchises, and all additions, improvements and accessions to, and books and records describing or used in connection with, any of the foregoing. 

“Intellectual Property Collateral” means Collateral consisting of Intellectual Property. 

“Intellectual Property Security Agreement Supplement” means an instrument in the form of Exhibit I hereto. 

“License” means any Patent License, Trademark License, Copyright License or other license or sublicense agreement to
which any Grantor is a party, including those listed on Schedule I. 
 “New York UCC” means the Uniform
Commercial Code as from time to time in effect in the State of New York. 
 “Patent License” means any written
agreement, now or hereafter in effect, granting to any third party any right to make, use or sell any invention on which a patent, now or hereafter owned by any Grantor or that any Grantor otherwise has the right to license, is in existence, or
granting to any Grantor any right to make, use or sell any invention on which a patent, now or hereafter owned by any third party, is in existence, and all rights of any Grantor under any such agreement. 

 

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 “Patents” means all of the following now owned or hereafter acquired by any
Grantor: (a) all letters patent of the United States or the equivalent thereof in any other country, all registrations and recordings thereof, and all applications for letters patent of the United States or the equivalent thereof in any other
country, including registrations, recordings and pending applications in the United States Patent and Trademark Office or any similar offices in any other country, including those listed on Schedule I, and (b) all reissues, continuations,
divisions, continuations-in-part, renewals or extensions thereof, and the inventions disclosed or claimed therein, including the right to make, use and/or sell the inventions disclosed or claimed therein. 

“Proceeds” has the meaning specified in Section 9-102 of the New York UCC. 

“Security Interest” has the meaning assigned to such term in Section 2.01(a). 

“Trademark License” means any written agreement, now or hereafter in effect, granting to any third party any right to
use any trademark now or hereafter owned by any Grantor or that any Grantor otherwise has the right to license, or granting to any Grantor any right to use any trademark now or hereafter owned by any third party, and all rights of any Grantor under
any such agreement. 
 “Trademarks” means all of the following now owned or hereafter acquired by any Grantor:
(a) all trademarks, service marks, trade names, corporate names, company names, business names, fictitious business names, trade styles, trade dress, logos, other source or business identifiers, designs and general intangibles of like nature,
now existing or hereafter adopted or acquired, all registrations and recordings thereof, and all registration and recording applications filed in connection therewith, including registrations and registration applications in the United States Patent
and Trademark Office or any similar offices in any State of the United States or any other country or any political subdivision thereof, and all extensions or renewals thereof, including those listed on Schedule I, (b) all goodwill associated
therewith or symbolized thereby and (c) all other assets, rights and interests that uniquely reflect or embody such goodwill. 

ARTICLE II 

Security Interests 

SECTION 2.01. Security Interest. (a) As security for the payment or performance, as the case may be, in full of the
Obligations, including the Guarantees, each Grantor hereby assigns and pledges to the Collateral Agent, its successors and assigns, for the benefit of the Secured Parties, and hereby grants to the Collateral Agent, its successors and assigns, for
the benefit of the Secured Parties, a security interest (the “Security Interest”) in, all right, title or interest in or to any and all of the following 

 

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assets and properties now owned or at any time hereafter acquired by such Grantor or in which such Grantor now has or at any time in the future may acquire any right, title or interest
(collectively, the “Collateral”): 
 (i) all Copyrights; 

(ii) all Patents; 

(iii) all Trademarks; 

(iv) all Licenses; 

(v) all other Intellectual Property; and 

(vi) all Proceeds and products of any and all of the foregoing and all Supporting Obligations, collateral security and
guarantees given by any Person with respect to any of the foregoing. 
 (b) Each Grantor hereby irrevocably authorizes the
Collateral Agent for the benefit of the Secured Parties at any time and from time to time to file in any relevant jurisdiction any initial financing statements with respect to the Collateral or any part thereof and amendments thereto that contain
the information required by Article 9 of the Uniform Commercial Code or the analogous legislation of each applicable jurisdiction for the filing of any financing statement or amendment, including whether such Grantor is an organization, the type of
organization and any organizational identification number issued to such Grantor. Each Grantor agrees to provide such information to the Collateral Agent promptly upon request. 

The Collateral Agent is further authorized to file with the United States Patent and Trademark Office or United States Copyright Office
(or any successor office or any similar office in any other country) such documents as may be necessary or advisable for the purpose of perfecting, confirming, continuing, enforcing or protecting the Security Interest granted by each Grantor,
without the signature of any Grantor, and naming any Grantor or the Grantors as debtors and the Collateral Agent as secured party. 

(c) The Security Interest is granted as security only and shall not subject the Collateral Agent or any other Secured Party to, or in any
way alter or modify, any obligation or liability of any Grantor with respect to or arising out of the Collateral. 
 SECTION
2.02. Representations and Warranties. The U.S. Borrower represents and warrants, as to itself and the other Grantors, to the Collateral Agent and the Secured Parties that: 

(a) Each Grantor has good and valid rights in and title to the Collateral with respect to which it has purported to grant a Security
Interest hereunder and has full power and authority to grant to the Collateral Agent the Security Interest in such Collateral pursuant hereto and to execute, deliver and perform its obligations in accordance with the terms of this Agreement, without
the consent or approval of any other Person other than any consent or approval that has been obtained. 
  

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 (b) The Perfection Certificate has been duly prepared, completed and executed and the
information set forth therein, including the exact legal name of each Grantor, is correct and complete in all material respects as of the Closing Date. The Uniform Commercial Code financing statements (including fixture filings, as applicable) or
other appropriate filings, recordings or registrations prepared by the Collateral Agent based upon the information provided to the Collateral Agent in the Perfection Certificate for filing in each governmental, municipal or other office specified in
the Perfection Certificate (or specified by notice from the applicable Borrower to the Collateral Agent after the Closing Date in the case of filings, recordings or registrations required by Section 6.11 of the Credit Agreement), are all the
filings, recordings and registrations that are necessary to establish a legal, valid and perfected security interest in favor of the Collateral Agent (for the benefit of the Secured Parties) in respect of all Collateral in which the Security
Interest may be perfected by filing, recording or registration in the United States (or any political subdivision thereof) and its territories and possessions, and no further or subsequent filing, refiling, recording, rerecording, registration or
reregistration is necessary in any such jurisdiction, except as provided in the next sentence and as provided under applicable law with respect to the filing of continuation statements. Each Grantor represents and warrants that a fully executed
agreement in the form hereof and containing a description of all Collateral consisting of Intellectual Property with respect to United States Patents and United States registered Trademarks (and Trademarks for which United States registration
applications are pending) and United States registered Copyrights have been delivered to the Collateral Agent for recording by the United States Patent and Trademark Office and the United States Copyright Office pursuant to
35 U.S.C. § 261, 15 U.S.C. § 1060 or 17 U.S.C. § 205 and the regulations thereunder, as applicable, and otherwise as may be required pursuant to the laws of any other necessary
jurisdiction, to protect the validity of and to establish a legal, valid and perfected security interest in favor of the Collateral Agent (for the benefit of the Secured Parties) in respect of all Collateral consisting of Patents, Trademarks and
Copyrights in which a security interest may be perfected by filing, recording or registration in the United States (or any political subdivision thereof) and its territories and possessions, and no further or subsequent filing, refiling, recording,
rerecording, registration or reregistration is necessary (other than such actions as are necessary to perfect the Security Interest with respect to any Collateral consisting of Patents, Trademarks and Copyrights (or registration or application for
registration thereof) acquired or developed after the date hereof). 
 (c) The Security Interest constitutes (i) a legal
and valid security interest in all the Collateral securing the payment and performance of the Obligations, including the Guarantees, (ii) subject to the filings described in Section 2.02(b), a perfected security interest in all Collateral
in which a security interest may be perfected by filing, recording or registering a financing statement or analogous document in the United States (or any political subdivision thereof) and its territories and possessions pursuant to the Uniform
Commercial Code and (iii) a security interest that shall be perfected in all Collateral in which a security interest may be perfected upon the receipt and recording of this 

 

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Agreement with the United States Patent and Trademark Office and the United States Copyright Office, as applicable, within the three-month period (commencing as of the date hereof) pursuant to
35 U.S.C. § 261 or 15 U.S.C. § 1060 or the one month period (commencing as of the date hereof) pursuant to 17 U.S.C. § 205. The Security Interest is and shall be prior to any other Lien on any of the
Collateral, other than Liens expressly permitted pursuant to Section 7.01 of the Credit Agreement. 
 (d) The Collateral is
owned by the Grantors free and clear of any Lien, except for Liens expressly permitted pursuant to Section 7.01 of the Credit Agreement. None of the Grantors has filed or consented to the filing of (i) any financing statement or analogous
document under the Uniform Commercial Code or any other applicable laws covering any Collateral, (ii) any assignment in which any Grantor assigns any Collateral or any security agreement or similar instrument covering any Collateral with the
United States Patent and Trademark Office or the United States Copyright Office or (iii) any assignment in which any Grantor assigns any Collateral or any security agreement or similar instrument covering any Collateral with any foreign
governmental, municipal or other office, which financing statement or analogous document, assignment, security agreement or similar instrument is still in effect, except, in each case, after the Closing Date, for Liens expressly permitted pursuant
to Section 7.01 of the Credit Agreement. 
 SECTION 2.03. Covenants. (a) The U.S. Borrower agrees promptly to
notify the Collateral Agent in writing of any change (i) in legal name of any Grantor, (ii) in the identity or type of organization or corporate structure of any Grantor, or (iii) in the jurisdiction of organization of any Grantor.

 (b) Each Grantor shall, at its own expense, take any and all commercially reasonable actions necessary to defend title to the
Collateral against all Persons and to defend the Security Interest of the Collateral Agent in the Collateral and the priority thereof against any Lien not expressly permitted pursuant to Section 7.01 of the Credit Agreement. 

(c) The U.S. Borrower agrees, on its own behalf and on behalf of each other Grantor, at its own expense, to execute, acknowledge, deliver
and cause to be duly filed all such further instruments and documents and take all such actions as the Collateral Agent may from time to time reasonably request to better assure, preserve, protect and perfect the Security Interest and the rights and
remedies created hereby, including the payment of any fees and taxes required in connection with the execution and delivery of this Agreement, the granting of the Security Interest and the filing of any financing statements or other documents in
connection herewith or therewith. 
 Without limiting the generality of the foregoing, each Grantor hereby authorizes the
Collateral Agent, with prompt notice thereof to the Grantors, to supplement this Agreement by supplementing Schedule I or adding additional schedules hereto to specifically identify any asset or item that may constitute Copyrights, Licenses, Patents
or Trademarks; provided that any Grantor shall have the right, exercisable within 10 days after it has been notified by the Collateral Agent of the specific identification of such Collateral, to advise the Collateral Agent in writing of
any inaccuracy of the 
  

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representations and warranties made by such Grantor hereunder with respect to such Collateral. Each Grantor agrees that it will use its best efforts to take such action as shall be necessary in
order that all representations and warranties hereunder shall be true and correct with respect to such Collateral within 30 days after the date it has been notified by the Collateral Agent of the specific identification of such Collateral.

 (d) At its option, the Collateral Agent may discharge past due taxes, assessments, charges, fees, Liens, security interests
or other encumbrances at any time levied or placed on the Collateral and not permitted pursuant to Section 7.01 of the Credit Agreement, and may pay for the maintenance and preservation of the Collateral to the extent any Grantor fails to do so
as required by the Credit Agreement or this Agreement and within a reasonable period of time after the Collateral Agent has requested that it do so, and each Grantor jointly and severally agrees to reimburse the Collateral Agent within 10 days after
demand for any payment made or any reasonable expense incurred by the Collateral Agent pursuant to the foregoing authorization. Nothing in this paragraph shall be interpreted as excusing any Grantor from the performance of, or imposing any
obligation on the Collateral Agent or any Secured Party to cure or perform, any covenants or other promises of any Grantor with respect to taxes, assessments, charges, fees, Liens, security interests or other encumbrances and maintenance as set
forth herein or in the other Loan Documents. 
 (e) Each Grantor (rather than the Collateral Agent or any Secured Party) shall
remain liable (as between itself and any relevant counterparty) to observe and perform all the conditions and obligations to be observed and performed by it under each contract, agreement or instrument relating to the Collateral, all in accordance
with the terms and conditions thereof, and each Grantor jointly and severally agrees to indemnify and hold harmless the Collateral Agent and the Secured Parties from and against any and all liability for such performance. 

SECTION 2.04. As to Intellectual Property Collateral. (a) Except to the extent failure to act could not reasonably be
expected, individually or in the aggregate, to have a Material Adverse Effect, with respect to registration or pending application of each item of its Intellectual Property Collateral for which such Grantor has standing to do so, each Grantor agrees
to take, at its expense, all steps, including, without limitation, in the U.S. Patent and Trademark Office, the U.S. Copyright Office and any other governmental authority located in the United States, to (i) maintain the validity and
enforceability of any registered Intellectual Property Collateral (or applications therefor) and maintain such Intellectual Property Collateral in full force and effect, and (ii) pursue the registration and maintenance of each Patent,
Trademark, or Copyright registration or application, now or hereafter included in such Intellectual Property Collateral of such Grantor, including, without limitation, the payment of required fees and taxes, the filing of responses to office actions
issued by the U.S. Patent and Trademark Office, the U.S. Copyright Office or other governmental authorities, the filing of applications for renewal or extension, the filing of affidavits under Sections 8 and 15 or the U.S. Trademark Act, the filing
of divisional, continuation, continuation-in-part, reissue and renewal applications or extensions, the payment of maintenance fees and the participation in interference, reexamination, opposition, cancellation, infringement and misappropriation
proceedings. 
  

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 (b) Except as could not reasonably be expected, individually or in the aggregate, to have a
Material Adverse Effect, no Grantor shall do or permit any act or knowingly omit to do any act whereby any of its Intellectual Property Collateral may lapse, be terminated, or become invalid or unenforceable or placed in the public domain (or in
case of a trade secret, lose its competitive value). 
 (c) Except where failure to do so could not reasonably be expected,
individually or in the aggregate, to have a Material Adverse Effect, each Grantor shall take all steps to preserve and protect each item of its Intellectual Property Collateral, including, without limitation, maintaining the quality of any and all
products or services used or provided in connection with any of the Trademarks, consistent with the quality of the products and services as of the date hereof, and taking all steps necessary to ensure that all licensed users of any of the Trademarks
abide by the applicable license’s terms with respect to the standards of quality. 
 (d) Each Grantor agrees that, should
it obtain an ownership or other interest in any Intellectual Property Collateral after the Closing Date (“After-Acquired Intellectual Property”) (i) the provisions of this Agreement shall automatically apply thereto, and
(ii) any such After-Acquired Intellectual Property and, in the case of Trademarks, the goodwill symbolized thereby, shall automatically become part of the Intellectual Property Collateral subject to the terms and conditions of this Agreement
with respect thereto. 
 (e) Twice every fiscal year of the U.S. Borrower (beginning with the annual financial statements
delivered for fiscal year 2006, at the time of delivery of annual financial statements and financial statements for the second fiscal quarter of each fiscal year), with respect to issued or registered Patents (or published applications therefor),
Trademarks (or applications therefor), or registered Copyrights, each Grantor shall sign and deliver to the Administrative Agent an appropriate Intellectual Property Security Agreement with respect to all applicable Intellectual Property owned or
exclusively licensed by it as of the last day of such period, to the extent that such Intellectual Property is not covered by any previous Intellectual Property Security Agreement so signed and delivered by it. In each case, it will promptly
cooperate as reasonably necessary to enable the Administrative Agent to make any necessary or reasonably desirable recordations with the U.S. Copyright Office or the U.S. Patent and Trademark Office, as appropriate. 

(f) Nothing in this Agreement prevents any Grantor from discontinuing the use or maintenance of any or its Intellectual Property
Collateral to the extent permitted by the Credit Agreement if such Grantor determines in its reasonable business judgment that such discontinuance is desirable in the conduct of its business. 

 

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 ARTICLE III 

Remedies 

SECTION 3.01. Remedies Upon Default. Upon the occurrence and during the continuance of an Event of Default, each Grantor agrees to
deliver each item of Collateral to the Collateral Agent on demand, and it is agreed that the Collateral Agent shall have the right, at the same or different times, with respect to any Collateral consisting of Intellectual Property, on demand, to
cause the Security Interest to become an assignment, transfer and conveyance of any of or all such Collateral by the applicable Grantors to the Collateral Agent, or to license or sublicense, whether general, special or otherwise, and whether on an
exclusive or nonexclusive basis, any such Collateral throughout the world on such terms and conditions and in such manner as the Collateral Agent shall determine (other than in violation of any then-existing licensing arrangements to the extent that
waivers cannot be obtained), and, generally, to exercise any and all rights afforded to a secured party with respect to the Obligations under the Uniform Commercial Code or other applicable law. Without limiting the generality of the foregoing, each
Grantor agrees that the Collateral Agent shall have the right, subject to the mandatory requirements of applicable law and the notice requirements described below, to sell or otherwise dispose of all or any part of the Collateral securing the
Obligations at a public or private sale, for cash, upon credit or for future delivery as the Collateral Agent shall deem appropriate. Each such purchaser at any sale of Collateral shall hold the property sold absolutely, free from any claim or right
on the part of any Grantor, and each Grantor hereby waives (to the extent permitted by law) all rights of redemption, stay and appraisal which such Grantor now has or may at any time in the future have under any rule of law or statute now existing
or hereafter enacted. 
 The Collateral Agent shall give the applicable Grantors 10 days’ written notice (which each
Grantor agrees is reasonable notice within the meaning of Section 9-611 of the New York UCC or its equivalent in other jurisdictions) of the Collateral Agent’s intention to make any sale of Collateral. Such notice, in the case of a
public sale, shall state the time and place for such sale. Any such public sale shall be held at such time or times within ordinary business hours and at such place or places as the Collateral Agent may fix and state in the notice (if any) of such
sale. At any such sale, the Collateral, or portion thereof, to be sold may be sold in one lot as an entirety or in separate parcels, as the Collateral Agent may (in its sole and absolute discretion) determine. The Collateral Agent shall not be
obligated to make any sale of any Collateral if it shall determine not to do so, regardless of the fact that notice of sale of such Collateral shall have been given. The Collateral Agent may, without notice or publication, adjourn any public or
private sale or cause the same to be adjourned from time to time by announcement at the time and place fixed for sale, and such sale may, without further notice, be made at the time and place to which the same was so adjourned. In case any sale of
all or any part of the Collateral is made on credit or for future delivery, the Collateral so sold may be retained by the Collateral Agent until the sale price is paid by the purchaser or purchasers thereof, but the Collateral Agent shall not incur
any liability in case any such purchaser or purchasers shall fail to take up and pay for the Collateral so sold and, in case of any such failure, such Collateral may be sold 

 

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again upon like notice. At any public (or, to the extent permitted by law, private) sale made pursuant to this Agreement, any Secured Party may bid for or purchase, free (to the extent permitted
by law) from any right of redemption, stay, valuation or appraisal on the part of any Grantor (all said rights being also hereby waived and released to the extent permitted by law), the Collateral or any part thereof offered for sale and may make
payment on account thereof by using any claim then due and payable to such Secured Party from any Grantor as a credit against the purchase price, and such Secured Party may, upon compliance with the terms of sale, hold, retain and dispose of such
property without further accountability to any Grantor therefor. For purposes hereof, a written agreement to purchase the Collateral or any portion thereof shall be treated as a sale thereof; the Collateral Agent shall be free to carry out such sale
pursuant to such agreement and no Grantor shall be entitled to the return of the Collateral or any portion thereof subject thereto, notwithstanding the fact that after the Collateral Agent shall have entered into such an agreement all Events of
Default shall have been remedied and the Obligations paid in full. As an alternative to exercising the power of sale herein conferred upon it, the Collateral Agent may proceed by a suit or suits at law or in equity to foreclose this Agreement and to
sell the Collateral or any portion thereof pursuant to a judgment or decree of a court or courts having competent jurisdiction or pursuant to a proceeding by a court-appointed receiver. Any sale pursuant to the provisions of this Section 3.01
shall be deemed to conform to the commercially reasonable standards as provided in Section 9-610(b) of the New York UCC or its equivalent in other jurisdictions. 

SECTION 3.02. Application of Proceeds. The Collateral Agent shall apply the proceeds of any collection or sale of Collateral,
including any Collateral consisting of cash, in the order provided for in Section 8.04 of the Credit Agreement. The Collateral Agent shall have absolute discretion as to the time of application of any such proceeds, moneys or balances in
accordance with this Agreement. Upon any sale of Collateral by the Collateral Agent (including pursuant to a power of sale granted by statute or under a judicial proceeding), the receipt of the Collateral Agent or of the officer making the sale
shall be a sufficient discharge to the purchaser or purchasers of the Collateral so sold and such purchaser or purchasers shall not be obligated to see to the application of any part of the purchase money paid over to the Collateral Agent or such
officer or be answerable in any way for the misapplication thereof. 
 In making the determination and allocations required by
this Section 3.02, the Collateral Agent may conclusively rely upon information supplied by the Administrative Agent as to the amounts of unpaid principal and interest and other amounts outstanding with respect to the Obligations, and the
Collateral Agent shall have no liability to any of the Secured Parties for actions taken in reliance on such information, provided that nothing in this sentence shall prevent any Grantor from contesting any amounts claimed by any Secured
Party in any information so supplied. All distributions made by the Collateral Agent pursuant to this Section 3.02 shall be (subject to any decree of any court of competent jurisdiction) final (absent manifest error), and the Collateral Agent
shall have no duty to inquire as to the application by the Administrative Agent of any amounts distributed to it. 
  

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 SECTION 3.03. Grant of License to Use Intellectual Property. For the purpose of
enabling the Collateral Agent to exercise rights and remedies under this Agreement at such time as the Collateral Agent shall be lawfully entitled to exercise such rights and remedies, each Grantor shall, upon request by the Collateral Agent at any
time after and during the continuance of an Event of Default, grant to the Collateral Agent an irrevocable, nonexclusive license (exercisable without payment of royalty or other compensation to the Grantors) to use, license or sublicense any of the
Collateral consisting of Intellectual Property now owned or hereafter acquired by such Grantor, and wherever the same may be located, and including in such license reasonable access to all media in which any of the licensed items may be recorded or
stored and to all computer software and programs used for the compilation or printout thereof. The use of such license by the Collateral Agent may be exercised, at the option of the Collateral Agent, during the continuation of an Event of Default;
provided that any license, sublicense or other transaction entered into by the Collateral Agent in accordance herewith shall be binding upon the Grantors notwithstanding any subsequent cure of an Event of Default. 

ARTICLE IV 

Indemnity, Subrogation and Subordination 

SECTION 4.01. Indemnity. In addition to all such rights of indemnity and subrogation as the Grantors may have under applicable law
(but subject to Section 4.03), each Borrower agrees that in the event any assets of any Grantor shall be sold pursuant to this Agreement or any other Collateral Document to satisfy in whole or in part an obligation owed to any Secured Party,
the relevant Borrower shall indemnify such Grantor in an amount equal to the greater of the book value or the fair market value of the assets so sold. 

SECTION 4.02. Contribution and Subrogation. Each Grantor other than the U.S. Borrower (a “Contributing Party”)
agrees (subject to Section 4.03) that, in the event assets of any other Grantor other than the U.S. Borrower shall be sold pursuant to any Collateral Document to satisfy any Obligation owed to any Secured Party and such other Grantors (the
“Claiming Party”) shall not have been fully indemnified by the relevant Borrower as provided in Section 4.01, the Contributing Party shall indemnify the Claiming Party in an amount equal to the greater of the book value or the
fair market value of such assets, in each case multiplied by a fraction of which the numerator shall be the net worth of the Contributing Party on the date hereof and the denominator shall be the aggregate net worth of all the Grantors on the date
hereof (or, in the case of any Grantor becoming a party hereto pursuant to Section 5.14, the date of the Intellectual Property Security Agreement Supplement executed and delivered by such Grantor). Any Contributing Party making any payment to a
Claiming Party pursuant to this Section 4.02 shall be subrogated to the rights of such Claiming Party to the extent of such payment. 

SECTION 4.03. Subordination. (a) Notwithstanding any provision of this Agreement to the contrary, all rights of the Grantors
under Sections 4.01 and 4.02 and all other rights of indemnity, contribution or subrogation under applicable law or otherwise shall be fully subordinated to the indefeasible payment in full in cash of the

  

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Obligations. No failure on the part of any Borrower or any Grantor to make the payments required by Sections 4.01 and 4.02 (or any other payments required under applicable law or otherwise)
shall in any respect limit the obligations and liabilities of any Grantor with respect to its obligations hereunder, and each Grantor shall remain liable for the full amount of the obligations of such Grantor hereunder. 

(b) Each Grantor hereby agrees that upon the occurrence and during the continuance of an Event of Default and after notice from the
Collateral Agent all Indebtedness owed to it by any Subsidiary shall be fully subordinated to the indefeasible payment in full in cash of the Obligations. 

ARTICLE V 

Miscellaneous 

SECTION 5.01. Notices. All communications and notices hereunder shall (except as otherwise expressly permitted herein) be in
writing and given as provided in Section 10.02 of the Credit Agreement. All communications and notices hereunder to any Grantor other than the U.S. Borrower shall be given to it in care of the U.S. Borrower as provided in Section 10.02 of
the Credit Agreement. 
 SECTION 5.02. Waivers; Amendment. (a) No failure or delay by any Secured Party in
exercising any right or power hereunder or under any other Loan Document shall operate as a waiver thereof, nor shall any single or partial exercise of any such right or power, or any abandonment or discontinuance of steps to enforce such a right or
power, preclude any other or further exercise thereof or the exercise of any other right or power. The rights and remedies of the Secured Parties hereunder and under the other Loan Documents are cumulative and are not exclusive of any rights or
remedies that they would otherwise have. No waiver of any provision of this Agreement or consent to any departure by any Loan Party therefrom shall in any event be effective unless the same shall be permitted by paragraph (b) of this
Section 5.02, and then such waiver or consent shall be effective only in the specific instance and for the purpose for which given. Without limiting the generality of the foregoing, the making of a Loan or issuance of a Letter of Credit shall
not be construed as a waiver of any Default, regardless of whether any Secured Party may have had notice or knowledge of such Default at the time. No notice or demand on any Loan Party in any case shall entitle any Loan Party to any other or further
notice or demand in similar or other circumstances. 
 (b) Neither this Agreement nor any provision hereof may be waived,
amended or modified except pursuant to an agreement or agreements in writing entered into by the Collateral Agent and the Loan Party or Loan Parties with respect to which such waiver, amendment or modification is to apply, subject to any consent
required in accordance with Section 10.01 of the Credit Agreement. 
 SECTION 5.03. Collateral Agent’s Fees and
Expenses; Indemnification. (a) The parties hereto agree that the Collateral Agent shall be entitled to reimbursement of its expenses incurred hereunder as provided in Section 10.04 of the Credit Agreement. 

 

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 (b) Without limitation of its indemnification obligations under the other Loan Documents,
the U.S. Borrower agrees to indemnify the Collateral Agent and the other Indemnitees (as defined in Section 10.05 of the Credit Agreement) against, and hold each Indemnitee harmless from, any and all losses, claims, damages, liabilities and
related expenses, including the reasonable fees, charges and disbursements of any counsel for any Indemnitee, incurred by or asserted against any Indemnitee arising out of, in connection with, or as a result of, the execution, delivery or
performance of this Agreement or any claim, litigation, investigation or proceeding relating to any of the foregoing or any agreement or instrument contemplated hereby, or to the Collateral, whether or not any Indemnitee is a party thereto;
provided that such indemnity shall not, as to any Indemnitee, be available to the extent that such losses, claims, damages, liabilities or related expenses are determined by a court of competent jurisdiction by final and nonappealable
judgment to have resulted from the gross negligence or willful misconduct of such Indemnitee or of any Affiliate, director, officer, employee, counsel, agent or attorney-in-fact of such Indemnitee. 

(c) Any such amounts payable as provided hereunder shall be additional Obligations secured hereby and by the other Collateral Documents.
The provisions of this Section 5.03 shall remain operative and in full force and effect regardless of the termination of this Agreement or any other Loan Document, the consummation of the transactions contemplated hereby, the repayment of any
of the Obligations, the invalidity or unenforceability of any term or provision of this Agreement or any other Loan Document, or any investigation made by or on behalf of the Collateral Agent or any other Secured Party. All amounts due under this
Section 5.03 shall be payable within 10 days of written demand therefor. 
 SECTION 5.04. Successors and Assigns.
Whenever in this Agreement any of the parties hereto is referred to, such reference shall be deemed to include the permitted successors and assigns of such party; and all covenants, promises and agreements by or on behalf of any Grantor or the
Collateral Agent that are contained in this Agreement shall bind and inure to the benefit of their respective successors and assigns. 

SECTION 5.05. Survival of Agreement. All covenants, agreements, representations and warranties made by the Loan Parties in the
Loan Documents and in the certificates or other instruments prepared or delivered in connection with or pursuant to this Agreement or any other Loan Document shall be considered to have been relied upon by the Secured Parties and shall survive the
execution and delivery of the Loan Documents and the making of any Loans and issuance of any Letters of Credit, regardless of any investigation made by any Secured Party or on its behalf and notwithstanding that any Secured Party may have had notice
or knowledge of any Default or incorrect representation or warranty at the time any credit is extended under the Credit Agreement, and shall continue in full force and effect as long as the principal of or any accrued interest on any Loan or any fee
or any other amount payable under any Loan Document is outstanding and unpaid or any Letter of Credit is outstanding and so long as the Commitments have not expired or terminated. 

 

 13 

 SECTION 5.06. Counterparts; Effectiveness; Several Agreement. This Agreement may be
executed in counterparts, each of which shall constitute an original but all of which when taken together shall constitute a single contract. Delivery of an executed signature page to this Agreement by facsimile transmission shall be as effective as
delivery of a manually signed counterpart of this Agreement. This Agreement shall become effective as to any Loan Party when a counterpart hereof executed on behalf of such Loan Party shall have been delivered to the Collateral Agent and a
counterpart hereof shall have been executed on behalf of the Collateral Agent, and thereafter shall be binding upon such Loan Party and the Collateral Agent and their respective permitted successors and assigns, and shall inure to the benefit of
such Loan Party, the Collateral Agent and the other Secured Parties and their respective successors and assigns, except that no Loan Party shall have the right to assign or transfer its rights or obligations hereunder or any interest herein or in
the Collateral (and any such assignment or transfer shall be void) except as expressly contemplated by this Agreement or the Credit Agreement. This Agreement shall be construed as a separate agreement with respect to each Loan Party and may be
amended, modified, supplemented, waived or released with respect to any Loan Party without the approval of any other Loan Party and without affecting the obligations of any other Loan Party hereunder. 

SECTION 5.07. Severability. Any provision of this Agreement held to be invalid, illegal or unenforceable in any jurisdiction
shall, as to such jurisdiction, be ineffective to the extent of such invalidity, illegality or unenforceability without affecting the validity, legality and enforceability of the remaining provisions hereof; and the invalidity of a particular
provision in a particular jurisdiction shall not invalidate such provision in any other jurisdiction. The parties shall endeavor in good-faith negotiations to replace the invalid, illegal or unenforceable provisions with valid provisions the
economic effect of which comes as close as possible to that of the invalid, illegal or unenforceable provisions. 
 SECTION
5.08. Right of Set-Off. In addition to any rights and remedies of the Secured Parties provided by Law and the Credit Agreement, upon the occurrence and during the continuance of any Event of Default, each Secured Party and its Affiliates is
authorized at any time and from time to time, without prior notice to the U.S. Borrower or any other Loan Party, any such notice being waived by the U.S. Borrower and each Loan Party to the fullest extent permitted by applicable Law, to set off and
apply any and all deposits (general or special, time or demand, provisional or final) at any time held by, and other Indebtedness at any time owing by, such Secured Party and its Affiliates to or for the credit or the account of the respective Loan
Parties against any and all obligations owing to such Secured Party and its Affiliates hereunder, now or hereafter existing, irrespective of whether or not such Secured Party or Affiliate shall have made demand under this Agreement and although such
obligations may be contingent or unmatured or denominated in a currency different from that of the applicable deposit or Indebtedness. Each Secured Party agrees promptly to notify the U.S. Borrower and the Collateral Agent after any such set off and
application made by such Secured Party; provided, that the failure to give such notice shall not affect the validity of such setoff and application. The rights of each Secured Party under this Section 6.08 are in addition to other rights
and remedies (including other rights of setoff) that such Secured Party may have. 
  

 14 

 SECTION 5.09. Governing Law; Jurisdiction; Consent to Service of Process.
(a) This Agreement shall be construed in accordance with and governed by the law of the State of New York. 
 (b) Each of
the Loan Parties hereby irrevocably and unconditionally submits, for itself and its property, to the nonexclusive jurisdiction of the Supreme Court of the State of New York sitting in New York County and of the United States District Court of the
Southern District of New York, and any appellate court from any thereof, in any action or proceeding arising out of or relating to this Agreement or any other Loan Document, or for recognition or enforcement of any judgment, and each of the parties
hereto hereby irrevocably and unconditionally agrees that all claims in respect of any such action or proceeding may be heard and determined in such New York State or, to the extent permitted by law, in such Federal court. Each of the parties
hereto agrees that a final judgment in any such action or proceeding shall be conclusive and may be enforced in other jurisdictions by suit on the judgment or in any other manner provided by law. Nothing in this Agreement or any other Loan Document
shall affect any right that any Secured Party may otherwise have to bring any action or proceeding relating to this Agreement or any other Loan Document against any Grantor or its properties in the courts of any jurisdiction. 

(c) Each of the Loan Parties hereby irrevocably and unconditionally waives, to the fullest extent it may legally and effectively do so,
any objection which it may now or hereafter have to the laying of venue of any suit, action or proceeding arising out of or relating to this Agreement or any other Loan Document in any court referred to in paragraph (b) of this
Section 5.09. Each of the parties hereto hereby irrevocably waives, to the fullest extent permitted by law, the defense of an inconvenient forum to the maintenance of such action or proceeding in any such court. 

(d) Each party to this Agreement irrevocably consents to service of process in the manner provided for notices in Section 5.01.
Nothing in this Agreement or any other Loan Document will affect the right of any party to this Agreement to serve process in any other manner permitted by law. 

SECTION 5.10. WAIVER OF JURY TRIAL. EACH PARTY HERETO HEREBY WAIVES, TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, ANY RIGHT IT MAY
HAVE TO A TRIAL BY JURY IN ANY LEGAL PROCEEDING DIRECTLY OR INDIRECTLY ARISING OUT OF OR RELATING TO THIS AGREEMENT, ANY OTHER LOAN DOCUMENT OR THE TRANSACTIONS CONTEMPLATED HEREBY (WHETHER BASED ON CONTRACT, TORT OR ANY OTHER THEORY). EACH PARTY
HERETO (A) CERTIFIES THAT NO REPRESENTATIVE, AGENT OR ATTORNEY OF ANY OTHER PARTY HAS REPRESENTED, EXPRESSLY OR OTHERWISE, THAT SUCH OTHER PARTY WOULD NOT, IN THE EVENT OF LITIGATION, SEEK TO ENFORCE THE FOREGOING WAIVER AND
(B) ACKNOWLEDGES THAT IT AND THE OTHER PARTIES HERETO HAVE BEEN INDUCED TO ENTER INTO THIS AGREEMENT BY, AMONG OTHER THINGS, THE MUTUAL WAIVERS AND CERTIFICATIONS IN THIS SECTION 5.10. 

 

 15 

 SECTION 5.11. Headings. Article and Section headings and the Table of Contents used
herein are for convenience of reference only, are not part of this Agreement and are not to affect the construction of, or to be taken into consideration in interpreting, this Agreement. 

SECTION 5.12. Security Interest Absolute. All rights of the Collateral Agent hereunder, the Security Interest, the grant of a
security interest in the Pledged Collateral and all obligations of each Grantor hereunder shall be absolute and unconditional irrespective of (a) any lack of validity or enforceability of the Credit Agreement, any other Loan Document, any
agreement with respect to any of the Obligations or any other agreement or instrument relating to any of the foregoing, (b) any change in the time, manner or place of payment of, or in any other term of, all or any of the Obligations, or any
other amendment or waiver of or any consent to any departure from the Credit Agreement, any other Loan Document or any other agreement or instrument, (c) any exchange, release or non-perfection of any Lien on other collateral, or any release or
amendment or waiver of or consent under or departure from any guarantee, securing or guaranteeing all or any of the Obligations or (d) any other circumstance that might otherwise constitute a defense available to, or a discharge of, any Grantor
in respect of the Obligations or this Agreement. 
 SECTION 5.13. Termination or Release. (a) This Agreement, the
Security Interest and all other security interests granted hereby shall terminate when all the outstanding Obligations have been paid in full and the Lenders have no further commitment to lend under the Credit Agreement, the L/C Obligations have
been reduced to zero and the L/C Issuers have no further obligations to issue Letters of Credit under the Credit Agreement. 

(b) A Grantor (other than the U.S. Borrower) shall automatically be released from its obligations hereunder and the Security Interest in
the Collateral of such Grantor shall be automatically released upon the consummation of any transaction permitted by the Credit Agreement as a result of which such Grantor ceases to be a Guarantor; provided that the Required Lenders shall
have consented to such transaction (to the extent required by the Credit Agreement) and the terms of such consent did not provide otherwise. 

(c) Upon any sale or other transfer by any Grantor of any Collateral (other than any transfer of Collateral to another Grantor) that is
permitted under the Credit Agreement, or upon the effectiveness of any written consent to the release of the security interest granted hereby in any Collateral pursuant to Section 10.01 of the Credit Agreement, the security interest in such
Collateral shall be automatically released. 
 (d) In connection with any termination or release pursuant to paragraph (a),
(b) or (c), the Collateral Agent shall execute and deliver to any Grantor, at such Grantor’s expense, all documents that such Grantor shall reasonably request to evidence such termination or release. Any execution and delivery of documents
pursuant to this Section 5.13 shall be without recourse to or warranty by the Collateral Agent. 
  

 16 

 SECTION 5.14. Additional Restricted Subsidiaries. Pursuant to Section 6.11 of
the Credit Agreement, certain Restricted Subsidiaries of the Loan Parties that were not in existence or not Restricted Subsidiaries on the date of the Credit Agreement are required to enter in this Agreement as Grantors upon becoming Restricted
Subsidiaries. Upon execution and delivery by the Collateral Agent and a Restricted Subsidiary of an Intellectual Property Security Agreement Supplement, such Restricted Subsidiary shall become a Grantor hereunder with the same force and effect as if
originally named as a Grantor herein. The execution and delivery of any such instrument shall not require the consent of any other Loan Party hereunder. The rights and obligations of each Loan Party hereunder shall remain in full force and effect
notwithstanding the addition of any new Loan Party as a party to this Agreement. 
 SECTION 5.15. General Authority of the
Collateral Agent. By acceptance of the benefits of this Agreement and any other Collateral Documents, each Secured Party (whether or not a signatory hereto) shall be deemed irrevocably (a) to consent to the appointment of the Collateral
Agent as its agent hereunder and under such other Collateral Documents, (b) to confirm that the Collateral Agent shall have the authority to act as the exclusive agent of such Secured Party for the enforcement of any provisions of this
Agreement and such other Collateral Documents against any Grantor, the exercise of remedies hereunder or thereunder and the giving or withholding of any consent or approval hereunder or thereunder relating to any Collateral or any Grantor’s
obligations with respect thereto, (c) to agree that it shall not take any action to enforce any provisions of this Agreement or any other Collateral Document against any Grantor, to exercise any remedy hereunder or thereunder or to give any
consents or approvals hereunder or thereunder except as expressly provided in this Agreement or any other Collateral Document and (d) to agree to be bound by the terms of this Agreement and any other Collateral Documents. 

SECTION 5.16. Collateral Agent Appointed Attorney-in-Fact. Each Grantor hereby appoints the Collateral Agent the attorney-in-fact
of such Grantor for the purpose of carrying out the provisions of this Agreement and taking any action and executing any instrument that the Collateral Agent may deem necessary or advisable to accomplish the purposes hereof at any time after and
during the continuance of an Event of Default, which appointment is irrevocable and coupled with an interest. Without limiting the generality of the foregoing, the Collateral Agent shall have the right, upon the occurrence and during the continuance
of an Event of Default and notice by the Collateral Agent to the U.S. Borrower of its intent to exercise such rights, with full power of substitution either in the Collateral Agent’s name or in the name of such Grantor (a) to receive,
endorse, assign and/or deliver any and all notes, acceptances, checks, drafts, money orders or other evidences of payment relating to the Collateral or any part thereof; (b) to demand, collect, receive payment of, give receipt for and give
discharges and releases of all or any of the Collateral; (c) to commence and prosecute any and all suits, actions or proceedings at law or in equity in any court of competent jurisdiction to collect or otherwise realize on all or any of the
Collateral or to enforce any rights in respect of any Collateral; (d) to settle, compromise, compound, adjust or defend any actions, suits or proceedings relating to all or any of the Collateral; and (e) to use, sell, assign, transfer,
pledge, make any agreement with respect to or otherwise deal with all or any of the 
  

 17 

 
Collateral, and to do all other acts and things necessary to carry out the purposes of this Agreement, as fully and completely as though the Collateral Agent were the absolute owner of the
Collateral for all purposes; provided that nothing herein contained shall be construed as requiring or obligating the Collateral Agent to make any commitment or to make any inquiry as to the nature or sufficiency of any payment received by
the Collateral Agent, or to present or file any claim or notice, or to take any action with respect to the Collateral or any part thereof or the moneys due or to become due in respect thereof or any property covered thereby. The Collateral Agent and
the other Secured Parties shall be accountable only for amounts actually received as a result of the exercise of the powers granted to them herein, and neither they nor their officers, directors, employees or agents shall be responsible to any
Grantor for any act or failure to act hereunder, except for their own gross negligence or willful misconduct or that of any of their Affiliates, directors, officers, employees, counsel, agents or attorneys-in-fact. 

 

 18 

 IN WITNESS WHEREOF, the parties hereto have duly executed this Agreement as of the day and year first above
written. 
  

			
	NIELSEN FINANCE LLC
		
	By	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	
	
	THE GRANTORS
		
	by	 	 /s/ Authorized Signatories

	Name:	 	
	Title:	 	

  

 19 

			
	 CITIBANK, N.A., as

Collateral Agent,

		
	By	 	 /s/ Authorized Signatory

	Name:	 	
	Title:	 	

  

 20 

 Schedule I to the 

Intellectual Property 

Security Agreement 
 UNITED
STATES PATENTS: 
 Patent Registrations: 
  

							
	 Owner1
	  	Registration
No.	  	Registration
Date	  	 Description

	 NMR
	  	5,379,345	  	1/3/95	  	Method and Apparatus for the Processing of Encoded Data in Conjunction with an Audio Broadcast
	 NMR
	  	5,550,928	  	8/27/96	  	Audience Measurement System and Method
	 NMR
	  	5,771,307	  	6/23/98	  	Audience Measurement System and Method
	 NMR
	  	5,488,408	  	1/30/96	  	Attachment for Metering Channel Serial Data
	 NMR
	  	5,481,294	  	1/2/96	  	Audience Measurement System
	 NMR
	  	5,584,050	  	12/10/96	  	PROGRAM MONITORING SYSTEM
	 NMR
	  	5,594,934	  	1/14/97	  	Real Time Correlation Meter
	 NMR
	  	5,450,122	  	9/12/95	  	In-Station Television Program Encoding and Monitoring System and Method
	 NMR
	  	6,647,548	  	11/11/03	  	Coded/Non-Coded Program Audience Measurement System
	 NMR
	  	5,889,548	  	3/30/99	  	Television Receiver Use Metering with Separate Program and Sync Detectors
	 NMR
	  	6,675,383	  	1/6/04	  	Source Detection Apparatus and Method For Audience Measurement
	 NMR
	  	6,513,161	  	1/28/03	  	Source Detection Apparatus and Method For Audience Measurement
	 NMR
	  	6,434,614	  	8/13/02	  	Tracking of Internet Advertisements Using Banner Tags
	 NMR
	  	6,327,619	  	12/4/01	  	Metering of Internet Content Using a Control
	 NMR
	  	6,523,175	  	2/18/03	  	Methods and Apparatus for Identifying the Source of a User Selected Signal Via Intermediate Frequency Probe
	 NMR
	  	6,272,176	  	8/7/01	  	Broadcast Encoding System and Method
	 NMR
	  	6,504,870	  	1/7/03	  	Broadcast Encoding System and Method
	 NMR
	  	6,621,881	  	9/16/03	  	Broadcast Encoding System and Method
	 NMR
	  	6,807,230	  	10/19/04	  	Broadcast Encoding System and Method

  

	1
	 ACN: A.C. Nielsen (US), Inc.  

BDS: Broadcast Data Systems, LLC  

NMR: Nielsen Media Research, Inc. 

VNUM: VNU Marketing Information, Inc. 

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner1
	  	Registration
No.	  	Registration
Date	  	 Description

	 NMR
	  	7,006,555	  	2/28/06	  	Broadcast Encoding System and Method
	 NMR
	  	6,108,637	  	8/22/00	  	CONTENT DISPLAY MONITOR
	 NMR
	  	6,510,462	  	1/21/03	  	COLLECTION OF IMAGES IN WEB USE REPORTING SYSTEM
	 NMR
	  	6,460,079	  	10/1/02	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
	 NMR
	  	6,529,952	  	3/4/03	  	METHOD AND SYSTEM FOR THE COLLECTION OF COOKIES AND OTHER INFORMATION FROM A PANEL
	 NMR
	  	6,968,564	  	11/22/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	6,879,652	  	4/12/05	  	DETECTION OF SIGNAL MODIFICATION IN AUDIO STREAMS WITH EMBEDDED
	 NMR
	  	6,418,470	  	7/9/02	  	METERING OF INTERNET CONTENT USING A CONTROL
	 NMR
	  	4,876,736	  	10/24/89	  	METHOD AND APPARATUS FOR DETERMINING CHANNEL RECEPTION OF A RECEIVER
	 NMR
	  	4,930,011	  	5/29/90	  	METHOD AND APPARATUS FOR IDENTIFYING INDIVIDUAL MEMBERS OF A MARKETING AND VIEWING AUDIENCE
	 NMR
	  	5,031,228	  	7/9/91	  	IMAGE RECOGNITION SYSTEM AND METHOD
	 NMR
	  	4,972,503	  	11/20/90	  	METHOD AND APPARATUS FOR DETERMINING AUDIENCE VIEWING HABITS BY JAMMING A CONTROL SIGNAL AND IDENTIFYING THE VIEWERS COMMAND
	 NMR
	  	4,858,000	  	8/15/89	  	IMAGE RECOGNITION AUDIENCE MEASUREMENT SYSTEM AND METHOD
	 NMR
	  	5,165,069	  	11/17/92	  	METHOD AND SYSTEM FOR NON-INVASIVELY IDENTIFYING THE OPERATIONAL STATUS OF A VCR.
	 NMR
	  	5,278,988	  	1/11/94	  	AUTOMATED RECEIVER MONITORING METHOD AND APPARATUS
	 NMR
	  	5,305,464	  	4/19/94	  	METHOD AND APPARATUS FOR DETERMINING CHANNEL TO WHICH A RECEIVER IS TUNED
	 NMR
	  	4,967,273	  	10/30/90	  	TELEVISION PROGRAM TRANSMISSION VERIFICATION METHOD AND APPARATUS
	 NMR
	  	4,805,020	  	2/14/89	  	TELEVISION PROGRAM TRANSMISSION VERIFICATION METHOD AND APPARATUS
	 NMR
	  	5,526,427	  	6/11/96	  	UNIVERSAL BROADCAST CODE AND MULTI-LEVEL ENCODED SIGNAL MONITORING SYSTEM
	 NMR
	  	5,425,100	  	6/13/95	  	UNIVERSAL BROADCAST CODE AND MULTI-LEVEL ENCODED SIGNAL MONITORING SYSTEM

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner1
	  	Registration
No.	  	Registration
Date	  	 Description

	 NMR
	  	5,850,249	  	12/15/98	  	RECEIVER MONITORING SYSTEM WITH LOCAL ENCODING
	 NMR
	  	5,629,739	  	5/13/97	  	APPARATUS AND METHOD FOR INJECTING AN ANCILLARY SIGNAL INTO A LOW ENERGY DENSITY PORTION OF A COLOR TELEVISION
	 VNUM
	  	6,098,048	  	8/1/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING-ACTIVITY SURVEY
	 NMR
	  	6,901,606	  	5/31/05	  	METHOD AND APPARATUS FOR DETECTING TIME-COMPRESSED BROADCAST
	 VNUM
	  	5,845,284	  	12/1/98	  	Method and Computer Program Product for Creating a Plurality of Mixed Pseudo-Records of Weighted Mixtures of Existing Records in a Database
	 VNUM
	  	5,842,218	  	11/24/98	  	Method, Computer Program Product, and System For A Reorienting Categorization Table
	 ACN
	  	6,484,158	  	11/19/02	  	Dynamic Rule Based Market Research Database
	 ACN
	  	6,092,069	  	7/18/00	  	Market Research Database Containing Separate Product and Naked Product Information
	 ACN
	  	6,078,922	  	6/20/00	  	Market Research Database Having Historical Control Designator
	 ACN
	  	D388,002	  	8/13/93	  	Scanner
	 ACN
	  	5,331,544	  	7/19/94	  	Market Research Method and System for Collecting Retail Store and Shopper Market Research Data
	 ACN
	  	5,315,093	  	5/24/94	  	Market Research Method & System for Collecting Retail Store Market Research Data
	 ACN
	  	4,972,504	  	11/20/90	  	Marketing Research System for Obtaining Retail Data on a Real Time Basis
	 BDS
	  	4,843,562	  	6/27/89	  	Broadcast Information Classification System and Method
	 BDS
	  	5,210,820	  	5/11/93	  	Signal Recognition System and Method
	 NMR
	  	6,353,929	  	3/5/02	  	A Cooperative System for Measuring Electronic Media
	VNU Holding (Deutschland) Gmb	  	4,918,730	  	4/17/90	  	Method and Circuit Arrangement for the Automatic Recognition of Signal Sequences
	 NMR
	  	7,039,931	  	05/02/06	  	Multi-Market Broadcast Tracking, Management and Reporting Method and System
	 NMR
	  	6,512,796	  	1/28/03	  	Method and Apparatus for Inserting and Retrieving Data in an Audio Signal
	 NMR
	  	6,338,043	  	1/8/02	  	Method and Apparatus for Developing a Package of Media Advertising Spots

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 Applications: 
  

							
	 Owner2
	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	10/125,577	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	08/763,750	  	12/11/96	  	Interactive Service Device Metering Systems
	 NMR
	  	09/076,517	  	5/12/98	  	Audience Measurement System for Digital Television
	 NMR
	  	11/094,061	  	3/30/05	  	Use of Browser History File to Determine Web Site Reach
	 NMR
	  	09/427,970	  	10/27/99	  	AUDIO SIGNATURE EXTRACTION AND CORRELATION
	 NMR
	  	09/553,776	  	4/21/00	  	DETECTION OF ENTROPY IN CONNECTION WITH AUDIO SIGNALS
	 NMR
	  	10/540,611	  	6/24/05	  	Methods and Apparatus for Transcoding Metadata
	 NMR
	  	10/538,692	  	6/10/05	  	Methods and Apparatus for Detecting a Composition of an Audience of an Information Presenting
	 NMR
	  	10/538,483	  	6/8/05	  	Methods and Apparatus to Count People Appearing in an Image
	 VNUM
	  	10/211,997	  	8/1/02	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING-ACTIVITY SURVEY
	 NMR
	  	To be assigned	  	2/27/06	  	AUDIO BASED METHODS AND APPARATUS FOR DETECTING A CHANNEL CHANGE EVENT
	 NMR
	  	11/312,789	  	12/20/05	  	Signature-Based Program Identification Apparatus and Methods for Use with Digital Broadcast
	 NMR
	  	11/278,917	  	4/6/06	  	Methods and Apparatus to Extract Codes from a Plurality of Channels
	 NMR
	  	To be assigned	  	3/10/06	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
	 NMR
	  	11/237,251	  	9/8/05	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
	 NMR
	  	To be assigned	  	2/28/06	  	Holographic Watermarking of Video Sequences - Methods and Apparatus for Embedding and Recovering an Image for use with video content
	 NMR
	  	60/786,536	  	3/28/06	  	METHODS AND APPARATUS TO MONITOR MEDIA CONTENT ON A CONSUMER NETWORK

 

	2	 ACN: A. C.
Nielsen (US), Inc. 

 NMR: Nielsen Media Research, Inc. 

VNUM: VNU Marketing Information, Inc. 

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

  

							
	 Owner2
	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	To be assigned	  	3/24/06	  	TV On/Off Detection Using Visible Screen Emissions
	 NMR
	  	11/388,262	  	3/24/06	  	Method of Detecting LCD Television Display On/Off Using Optical Sensor
	 NMR
	  	11/298,040	  	12/9/05	  	Methods and Apparatus for Embedding Watermarks
	 [US]
	  	To be assigned	  	4/21/06	  	Methods and Apparatus for Fusing Databases
	 NMR
	  	11/375,648	  	3/14/06	  	Methods and Apparatus to Operate a Metering Device with Voice Commands
	 NMR
	  	To be assigned	  	4/17/06	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
	 ACN
	  	09/329,487	  	6/10/99	  	Method and System for Market Research Data Mining
	 ACN
	  	09/512,498	  	2/24/00	  	Method and System for Market Research Data Mining
	 NMR
	  	60/714,055	  	9/2/05	  	Method and Apparatus to Meter Printed Media
	Not yet assigned by inventor	  	60/732,952	  	11/3/05	  	Methods of Collecting and Processing Data Related to the Consumer Behaviour of Customers of Retail Stores
	 NMR
	  	To be assigned	  	4/05/06	  	IPTV Audience Measurement Using IP Packet Capturing Software
	 NMR
	  	60/720,391	  	9/26/05	  	Methods and Apparatus for Metering Computer-Based Video
	 NMR
	  	60/749,443	  	12/12/05	  	Systems and Methods to Wirelessly Meter Audio/Visual Devices
	 NMR
	  	60/782,768	  	03/16/06	  	Methods and Apparatus to Monitor Media Content on a Consumer Network
	 NMR
	  	60/761,678	  	1/24/06	  	Display Device On/Off Detection Methods and Apparatus
	 NMR
	  	60/708,557	  	8/16/05	  	Display Device On/Off Detection Methods and Apparatus
	 NMR
	  	60/757995	  	1/11/06	  	Methods and Apparatus to Recruit Call Center Personnel
	 NMR
	  	60/757996	  	1/11/06	  	Methods and Apparatus to Recruit Call Center Personnel
	 NMR
	  	11/400,944	  	4/10/06	  	Multi-Market Broadcast Tracking, Management and Reporting Method and System
	 NMR
	  	10/659,514	  	9/10/03	  	Remote Sensing System
	 NMR
	  	60/729,421	  	10/21/05	  	Method and Apparatus for Metering a Portable Media Player
	 NMR
	  	60/786,196	  	03/27/06	  	Method and Apparatus for Metering a Portable Media Player
	 NMR
	  	To be assigned	  	3/31/06	  	Methods, Systems, and Apparatus for Multi-Purpose Metering
	 NMR
	  	60/761,092	  	1/23/06	  	Software Audio Capture Methods and Apparatus
	 NMR
	  	60/781,625	  	3/13/06	  	Methods and Apparatus for Using Radar to Monitor Audiences in Media Environments
	 NMR
	  	To be assigned	  	3/27/06	  	Methods and Systems to Meter Media Content Presented on a Wireless Communication Device
	 NMR
	  	09/973,893	  	1/8/02	  	Method and Apparatus for Identifying a Digital Audio Signal

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner2
	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	10/492,471	  	4/12/04	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	11/037,277	  	1/18/05	  	Television Proximity Sensor
	 NMR
	  	10/047,734	  	11/9/01	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
	 NMR
	  	10/693,549	  	10/24/03	  	Source Detection Apparatus and Method For Audience Measurement
	 NMR
	  	10/284,409	  	10/31/02	  	Interactive Service Device Metering Systems
	 NMR
	  	09/909,224	  	7/19/01	  	Audience Measurement System for Digital Television
	 NMR
	  	09/955,691	  	9/19/01	  	Detection of Media Links in Broadcast Signals
	 NMR
	  	09/490,495	  	1/25/00	  	CONTENT DISPLAY MONITOR
	 NMR
	  	11/143,808	  	6/2/05	  	AUDIO SIGNATURE EXTRACTION AND CORRELATION
	 NMR
	  	11/100,291	  	4/6/05	  	Multi-Band Spectral Audio Encoding
	 NMR
	  	10/794,194	  	3/5/04	  	DETECTION OF SIGNAL MODIFICATION IN AUDIO STREAMS WITH EMBEDDED CODE
	 NMR
	  	09/883,546	  	6/18/01	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	  	10/867,190	  	6/14/04	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	10/970,585	  	10/21/04	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	10/483,825	  	4/17/03	  	METHODS AND APPARATUS TO DETECT CONTENT SKIPPING BY A CONSUMER OF A RECORDED PROGRAM
	 NMR
	  	10/530,233	  	9/6/05	  	Methods and Apparatus to Present Survey Information
	 NMR
	  	11/138,576	  	5/26/05	  	Apparatus and Methods for Tracking and Analyzing Digital Recording Device Event Sequences
	 NMR
	  	10/274,018	  	10/18/02	  	Method and Apparatus for the Analysis of Broadcast Data renamed - Multi-Market Broadcast Tracking Management and Reporting Method and System
	 NMR
	  	Not yet
assigned	  	7/14/06	  	PORTABLE AUDIENCE MEASUREMENT ARCHITECTURES AND METHODS FOR PORTABLE AUDIENCE MEASUREMENT
	 NMR
	  	10/596,858	  	6/27/06	  	METHODS AND APPARATUS TO DISTINGUISH A SIGNAL ORIGINATING FROM A LOCAL DEVICE FROM A BROADCAST SIGNAL
	 NMR
	  	60/810,745	  	6/2/06	  	DIGITAL RIGHTS MANAGEMENT SYSTEMS AND METHODS FOR AUDIENCE MEASUREMENT
	 NMR
	  	60/804,893	  	6/15/06	  	METHODS AND APPARATUS TO METER CONTENT CONSUMPTION USING CLOSED CAPTION AND PROGRAM GUIDE INFORMATION

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner2
	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	Not yet assigned	  	5/18/06	  	METHODS AND APPARATUS FOR COOPERATOR INSTALLED METERS
	 NMR
	  	Not yet assigned	  	6/20/06	  	METHODS AND APPARATUS FOR DETECTING ON-SCREEN MEDIA SOURCES
	 NMR
	  	Not yet assigned	  	6/29/06	  	METHODS AND APPARATUS FOR LOCATION-BASED MEDIA METERING AND WEB SERVICES
	 NMR
	  	Not yet assigned	  	6/14/06	  	METHODS AND APPARATUS FOR METERING A PORTABLE MEDIA PLAYER WITH A WIRELESS DEVICE
	 NMR
	  	Not yet assigned	  	6/26/06	  	METHODS AND APPARATUS FOR IMPROVING DATA WAREHOUSE PERFORMANCE
	 NMR
	  	10/026,872	  	12/21/01	  	Cooperative System for Measuring Electronic Media
	 NMR
	  	10/283,953	  	10/30/02	  	Cooperative System for Measuring Electronic Media

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 Patent Licenses: 

 

							
	 Licensee
	  	 Licensor
	  	Registration/
Application No.	  	 Description

	Omniture, Inc.	  	NetRatings, Inc.	  	6,108,637	  	CONTENT DISPLAY MONITOR
	Omniture, Inc.	  	NetRatings, Inc.	  	09/490,495	  	CONTENT DISPLAY MONITOR
	SageMetrics Corporation	  	NetRatings, Inc.	  	6,108,637	  	CONTENT DISPLAY MONITOR
	SageMetrics Corporation	  	NetRatings, Inc.	  	09/490,495	  	CONTENT DISPLAY MONITOR
	Visual Sciences, LLC	  	NetRatings, Inc.	  	6,108,637	  	CONTENT DISPLAY MONITOR
	Visual Sciences, LLC	  	NetRatings, Inc.	  	09/490,495	  	CONTENT DISPLAY MONITOR

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 NON-U.S. PATENTS: 

Patent Registrations: 
  

									
	 Owner3
	 	
Country/
Authority4
	  	Registration
No.	  	Registration
Date	  	 Description

	 ACN
	 	 Argentina
	  	243,034	  	6/30/93	  	Marketing Research System for Obtaining Retail Data on a Real Time Basis
	 ACN
	 	 Australia
	  	616,478	  	3/18/92	  	Marketing Research System for Obtaining Retail Data on a Real Time Basis
	 NMR
	 	 Australia
	  	672,446	  	1/22/97	  	Audience Measurement System and Method
	 NMR
	 	 Australia
	  	672539	  	3/12/97	  	Audience Measurement System
	 NMR
	 	 Australia
	  	684,629	  	5/14/98	  	Attachment for Metering Channel Serial Data
	 NMR
	 	 Australia
	  	689,691	  	7/23/98	  	Audience Measurement System and Method
	 NMR
	 	 Australia
	  	695498	  	11/26/98	  	Video and Data Co-Channel Communication System
	 NMR
	 	 Australia
	  	713719	  	3/23/00	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
	 NMR
	 	 Australia
	  	722754	  	11/23/00	  	Interactive Service Device Metering Systems
	 NMR
	 	 Australia
	  	735285	  	10/18/01	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 Australia
	  	735672	  	10/25/01	  	Source Detection Apparatus and Method For Audience Measurement
	 NMR
	 	 Australia
	  	736423	  	11/8/01	  	Audience Measurement System for Digital Television
	 NMR
	 	 Australia
	  	756583	  	1/16/03	  	Audience Measurement System for Digital Television
	 NMR
	 	 Australia
	  	756582	  	1/16/03	  	Audience Measurement System for Digital Television
	 NMR
	 	 Australia
	  	756584	  	1/16/03	  	Audience Measurement System for Digital Television
	 NMR
	 	 Australia
	  	756601	  	5/1/03	  	Audience Measurement System for Digital Television

 

	3
	 ACN: A. C. Nielsen (US), Inc.  

BDS: Broadcast Data Systems, LLC  

NMR: Nielsen Media Research, Inc. 

VNUM: VNU Marketing Information, Inc. 
  

	4
	 EPC: European Patent Convention  

PCT: Patent Cooperation Treaty 

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner3
	 	
Country/
Authority4
	  	Registration
No.	  	Registration
Date	  	 Description

	 NMR
	 	 Australia
	  	764269	  	11/27/03	  	Source Detection Apparatus and Method For Audience Measurement
	 NMR
	 	 Australia
	  	766566	  	1/29/04	  	Interactive Service Device Metering Systems
	 NMR
	 	 Australia
	  	766568	  	1/29/04	  	Interactive Service Device Metering Systems
	 NMR
	 	 Australia
	  	766,596	  	1/29/04	  	Audience Measurement System for Digital Television
	 NMR
	 	 Australia
	  	771289	  	2/4/04	  	Broadcast Encoding System and Method
	 NMR
	 	 Australia
	  	768180	  	3/25/04	  	Audience Measurement System for Digital Television
	 NMR
	 	 Australia
	  	771711	  	7/15/04	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
	 NMR
	 	 Australia
	  	2001251274	  	3/17/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	 	 Belgium
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 Belgium
	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 BDS
	 	 Canada
	  	1,290,063	  	10/1/91	  	Broadcast Information Classification System and Method
	 NMR
	 	 Canada
	  	1,314,622	  	3/16/93	  	METHOD AND APPARATUS FOR DETERMINING AUDIENCE VIEWING HABITS BY JAMMING A CONTROL SIGNAL AND IDENTIFYING THE VIEWERS COMMAND
	 NMR
	 	 Canada
	  	1,318,967	  	6/8/93	  	METHOD AND APPARATUS FOR DETERMINING CHANNEL RECEPTION OF A
	 ACN
	 	 Canada
	  	1,330,595	  	7/5/94	  	Marketing Research System for Obtaining Retail Data on a Real Time Basis
	 NMR
	 	 Canada
	  	2,150,539	  	11/14/00	  	Audience Measurement System
	 NMR
	 	 Canada
	  	2289159	  	4/10/01	  	Audience Measurement System for Digital Television
	 NMR
	 	 Canada
	  	2123995	  	7/22/03	  	In-Station Television Program Encoding and Monitoring System and Method
	 NMR
	 	 Canada
	  	2,106,143	  	2/24/04	  	UNIVERSAL BROADCAST CODE AND MULTI-LEVEL ENCODED SIGNAL MONITORING SYSTEM
	 NMR
	 	 Canada
	  	2,110,866	  	7/6/04	  	Audience Measurement System and Method
	 NMR
	 	 Canada
	  	2,452,164	  	12/7/04	  	UNIVERSAL BROADCAST CODE AND MULTI-LEVEL ENCODED SIGNAL MONITORING SYSTEM
	 NMR
	 	 Canada
	  	2,253,544	  	9/13/05	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
	 NMR
	 	 China
	  	94190826.7	  	10/2/99	  	Audience Measurement System
	 NMR
	 	 China
	  	98806840.0	  	2/18/04	  	Audience Measurement System for Digital Television
	 NMR
	 	 China
	  	98814165.5	  	5/5/04	  	Broadcast Encoding System and Method

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner3
	 	
Country/
Authority4
	  	Registration
No.	  	Registration
Date	  	 Description

	 NMR
	 	 China
	  	ZL971814554	  	9/15/04	  	Source Detection Apparatus and Method For Audience Measurement
	 NMR
	 	 China
	  	ZL971915563	  	11/3/04	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 China
	  	CN 1211962C	  	7/20/05	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
	 NMR
	 	 Denmark
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 Denmark
	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 EPC
	  	Not yet
assigned	  	Not yet
assigned	  	Interactive Service Device Metering Systems
	 NMR
	 	 EPC
	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
	 NMR
	 	 EPC
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 EPC
	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 Finland
	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 France
	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
	 NMR
	 	 France
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 France
	  	0870234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 Germany
	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
	 NMR
	 	 Germany
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 Germany
	  	0870234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 Hong Kong
	  	1,043,853	  	4/10/01	  	Audience Measurement System for Digital Television
	 NMR
	 	 Hong Kong
	  	1043854	  	4/10/01	  	Audience Measurement System for Digital Television
	 NMR
	 	 Hong Kong
	  	1018327B	  	10/28/05	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 Ireland
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 Ireland
	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 BDS
	 	 Italy
	  	EP0296588	  	3/11/91	  	Method and Circuit Arrangement for the Automatic Recognition of Signal Sequences
	 NMR
	 	 Italy
	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
	 NMR
	 	 Italy
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 Italy
	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 Japan
	  	3512419	  	1/16/04	  	Audience Measurement System

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner3
	 	
Country/
Authority4
	  	Registration
No.	  	Registration
Date	  	 Description

	 NMR
	 	 Japan
	  	3535522	  	3/19/04	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
	 NMR
	 	 Japan
	  	3578768	  	7/23/04	  	Attachment for Metering Channel Serial Data
	 NMR
	 	 Korea
	  	10-324649	  	2/1/02	  	METHOD FOR ANALYZING TELEVISION AUDIENCE RATE EXAMINATION SYSTEM’S
	 NMR
	 	 Mexico
	  	04/08/118	  	8/28/04	  	Audience Measurement System for Digital Television
	 NMR
	 	 Mexico
	  	205392	  	12/5/01	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
	 NMR
	 	 Netherlands
	  	0669070	  	12/18/02	  	Audience Measurement System
	 VNUM
	 	 New Zealand
	  	522271	  	11/9/04	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	 	 New Zealand
	  	5300015	  	12/8/05	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 ACN
	 	 New Zealand
	  	521111	  	12/23/05	  	Audience Measurement System and Method for Digital Broadcasts
	 NMR
	 	 Singapore
	  	92325	  	1/8/03	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	 	 South Africa
	  	2002/4027	  	10/29/03	  	Broadcast Encoding System and Method
	 NMR
	 	 South Africa
	  	2002/7800	  	11/26/03	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 VNUM
	 	 South Africa
	  	2002/8880	  	4/28/04	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	 	 South Africa
	  	2003/9740	  	12/29/04	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	 	 Spain
	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
	 NMR
	 	 Spain
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 Spain
	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 Sweden
	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
	 NMR
	 	 Sweden
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 Sweden
	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 Switzerland
	  	0669070	  	12/18/02	  	Audience Measurement System
	 NMR
	 	 Switzerland
	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR
	 NMR
	 	 UK
	  	0 617 871	  	11/20/99	  	In-Station Television Program Encoding and Monitoring System and Method
	 NMR
	 	 UK
	  	0669070	  	12/18/02	  	Audience Measurement System

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner3
	  	Country/
Authority4	  	Registration
No.	  	Registration
Date	  	 Description

	 NMR
	  	UK	  	0 870 234	  	3/26/03	  	CONTENT DISPLAY MONITOR

 Patent Applications:

  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	Argentina	  	P980106371	  	12/15/98	  	Broadcast Encoding System and Method
	 VNUM
	  	Australia	  	2000244868	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	Australia	  	2002303405	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	Australia	  	2002315021	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	  	Australia	  	2002332061	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	Australia	  	2003204499	  	11/5/98	  	Broadcast Encoding System and Method
	 NMR
	  	Australia	  	2003234420	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
	 NMR
	  	Australia	  	2003253598	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	Australia	  	2003268528	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
	 NMR
	  	Australia	  	2004201423	  	11/5/98	  	Broadcast Encoding System and Method
	 NMR
	  	Australia	  	2004258470	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks
	 NMR
	  	Australia	  	2005200858	  	2/25/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	Australia	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter

 

	5
	 ACN: A. C. Nielsen (US), Inc.  

BDS: Broadcast Data Systems, LLC 

NMR: Nielsen Media Research, Inc. 

VNUM: VNU Marketing Information, Inc. 
  

	6
	 EPC: European Patent Convention 

PCT: Patent Cooperation Treaty 

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	Brazil	  	0210521-7	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 VNUM
	  	Brazil	  	PI0017230-8	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	Brazil	  	PI0107542-0	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	Brazil	  	PI9713896-7	  	11/24/97	  	Interactive Service Device Metering Systems
	 NMR
	  	Brazil	  	PI9714323.5	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement
	 BDS
	  	Canada	  	2,041,754	  	5/2/91	  	Signal Recognition System and Method
	 NMR
	  	Canada	  	2,246,746	  	8/29/97	  	CONTENT DISPLAY MONITOR
	 NMR
	  	Canada	  	2,247,706	  	9/18/98	  	USE OF BROWSER HISTORY FILE TO DETERMINE WEBSITE REACH
	 NMR
	  	Canada	  	2,272,506	  	5/19/99	  	Metering of Internet Content Using a Control
	 NMR
	  	Canada	  	2,272,509	  	5/19/99	  	Tracking of Internet Advertisements Using Banner Tags
	 NMR
	  	Canada	  	2,272,516	  	5/19/99	  	COLLECTION OF IMAGES IN WEB USE REPORTING SYSTEM
	 NMR
	  	Canada	  	2,273,634	  	6/2/99	  	METHOD AND SYSTEM FOR THE COLLECTION OF COOKIES AND OTHER INFORMATION FROM A PANEL
	 NMR
	  	Canada	  	2,275,409	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement
	 NMR
	  	Canada	  	2,293,957	  	1/6/00	  	Detection of Media Links in Broadcast Signals
	 ACN
	  	Canada	  	2,295,419	  	1/14/00	  	Method and System for Market Research Data Mining
	 NMR
	  	Canada	  	2,310,769	  	6/6/00	  	AUDIO SIGNATURE EXTRACTION AND CORRELATION
	 ACN
	  	Canada	  	2,329,198	  	12/18/98	  	Dynamic Rule Based Market Research Database
	 ACN
	  	Canada	  	2,331,285	  	12/18/98	  	Market Research Database Containing Separate Product and Naked Product Information
	 VNUM
	  	Canada	  	2,331,633	  	12/18/98	  	Market Research Database Having Historical Control Designator
	 NMR
	  	Canada	  	2,332,977	  	11/5/98	  	Broadcast Encoding System and Method
	 NMR
	  	Canada	  	2,361,568	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
	 NMR
	  	Canada	  	2,405,179	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 VNUM
	  	Canada	  	2,407,474	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	Canada	  	2,450,226	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	  	Canada	  	2,456,815	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	Canada	  	2,466,428	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	Canada	  	2,483,042	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	Canada	  	2,501,331	  	10/2/03	  	Methods and Apparatus to Present Survey Information
	 NMR
	  	Canada	  	2,503,340	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
	 NMR
	  	Canada	  	2,511,919	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
	 NMR
	  	Canada	  	2,530,012	  	7/18/03	  	Signature-Based Program Identification Apparatus and Methods for Use with Digital Broadcast
	 NMR
	  	Canada	  	2507317	  	11/27/02	  	Apparatus and Methods for Tracking and Analyzing Digital Recording Device Event Sequences
	 NMR
	  	Canada	  	2529310	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks
	 NMR
	  	Canada	  	NA	  	09/12/03	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
	 NMR
	  	Canada	  	NA	  	08/30/04	  	Methods and Apparatus to Operate a Metering Device with Voice Commands
	 NMR
	  	Canada	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
	 NMR
	  	China	  	00804598.4	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
	 VNUM
	  	China	  	00819601.X	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	China	  	01807789.7	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	China	  	02812248.8	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	  	China	  	02816329.X	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	China	  	0310123387.1	  	7/9/98	  	Audience Measurement System for Digital Television
	 NMR
	  	China	  	03809075.9	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	China	  	03825624.X	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
	 NMR
	  	China	  	0410033713.4	  	8/29/97	  	CONTENT DISPLAY MONITOR
	 NMR
	  	China	  	0410033715.3	  	8/29/97	  	CONTENT DISPLAY MONITOR
	 NMR
	  	China	  	04800202008	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks
	 NMR
	  	China	  	10008465.2	  	2/21/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	China	  	10114213.9	  	11/5/98	  	Broadcast Encoding System and Method

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	China	  	97182123.2	  	11/24/97	  	Interactive Service Device Metering Systems
	 NMR
	  	China	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
	 NMR
	  	EPC	  	00114272.8	  	7/9/98	  	Audience Measurement System for Digital Television
	 NMR
	  	EPC	  	00907291.9	  	2/14/00	  	Broadcast Encoding System and Method
	 NMR
	  	EPC	  	00908678.6	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
	 VNUM
	  	EPC	  	00926322.9	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	EPC	  	01106943.2	  	8/29/97	  	CONTENT DISPLAY MONITOR
	 NMR
	  	EPC	  	01123166.9	  	8/29/97	  	CONTENT DISPLAY MONITOR
	 NMR
	  	EPC	  	01126148.4	  	10/17/94	  	Audience Measurement System
	 NMR
	  	EPC	  	01924636.2	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	EPC	  	020769000.7	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	EPC	  	02731426.9	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	EPC	  	02741954.8	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	  	EPC	  	02766287.3	  	9/18/02	  	Detection of Media Links in Broadcast Signals
	 NMR
	  	EPC	  	02784621.1	  	11/27/02	  	Apparatus and Methods for Tracking and Analyzing Digital Recording Device Event Sequences
	 NMR
	  	EPC	  	02789359.3	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
	 NMR
	  	EPC	  	03 815 891.1	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	EPC	  	03027278.5	  	10/17/94	  	Audience Measurement System
	 NMR
	  	EPC	  	03027279.3	  	10/17/94	  	Audience Measurement System
	 NMR
	  	EPC	  	03027280.1	  	10/17/94	  	Audience Measurement System
	 NMR
	  	EPC	  	03728860.2	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
	 NMR
	  	EPC	  	03749497.8	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
	 NMR
	  	EPC	  	03750041.0	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	EPC	  	03759658.2	  	10/2/03	  	Methods and Apparatus to Present Survey Information
	 NMR
	  	EPC	  	03817463.7	  	7/18/03	  	Signature-Based Program Identification Apparatus and Methods for Use with Digital Broadcast

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	EPC	  	04 014 598.9	  	11/5/98	  	Broadcast Encoding System and Method
	 NMR
	  	EPC	  	04 776 572.2	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks
	 NMR
	  	EPC	  	04782611.0	  	08/30/04	  	Methods and Apparatus to Operate a Metering Device with Voice Commands
	 ACN
	  	EPC	  	05 026 498.5	  	12/5/05	  	Methods of Collecting and Processing Data Related to the Consumer Behaviour of Customers of Retail Stores
	 NMR
	  	EPC	  	95913735.7	  	3/16/95	  	Attachment for Metering Channel Serial Data
	 NMR
	  	EPC	  	97922424.3	  	4/24/97	  	Television Receiver Use Metering with Separate Program and Sync Detectors - Video Signal Sensor
	 NMR
	  	EPC	  	97926814.1	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement
	 NMR
	  	EPC	  	98932785.3	  	6/19/98	  	A Cooperative System for Measuring Electronic Media
	 NMR
	  	EPC	  	98956602.1	  	11/5/98	  	Broadcast Encoding System and Method
	 NMR
	  	EPC	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
	 NMR
	  	European	  	EP03754665.2	  	09/12/03	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
	 NMR
	  	Hong Kong	  	00101613.5	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement
	 NMR
	  	Hong Kong	  	01107668.1	  	11/5/98	  	Broadcast Encoding System and Method
	 NMR
	  	Hong Kong	  	02107945.9	  	1/6/03	  	Audience Measurement System
	 NMR
	  	Hong Kong	  	02108923.3	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
	 NMR
	  	Hong Kong	  	03102627.4	  	2/14/00	  	Broadcast Encoding System and Method
	 NMR
	  	Hong Kong	  	03107283.8	  	10/10/03	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	Hong Kong	  	04 108 948.2	  	11/12/04	  	Audience Measurement System
	 NMR
	  	Hong Kong	  	04 108 949.1	  	11/12/04	  	Audience Measurement System
	 VNUM
	  	Hong Kong	  	04 103035.7	  	4/29/04	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	Hong Kong	  	04109144.2	  	11/5/98	  	Broadcast Encoding System and Method
	 NMR
	  	Hong Kong	  	04110274.2	  	12/28/04	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	  	Hong Kong	  	05 102 199.0	  	3/14/05	  	Audience Measurement System
	 NMR
	  	Hong Kong	  	05103916.0	  	5/10/05	  	CONTENT DISPLAY MONITOR
	 NMR
	  	Hong Kong	  	05103917.9	  	5/10/05	  	CONTENT DISPLAY MONITOR
	 NMR
	  	Hong Kong	  	05108695.6	  	9/30/05	  	MULTI-BAND SPECTRAL AUDIO ENCODING

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	Hong Kong	  	05111834.2	  	12/22/05	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	India	  	01481/CHEN
P	  	7/2/04	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	India	  	01767/CHE	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	India	  	01984/CHEN
P	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	  	India	  	1812/MAS/98	  	8/11/98	  	Audience Measurement System for Digital Television
	 NMR
	  	India	  	1833/CHENP/
05	  	8/5/05	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	India	  	2346/CHENP/
04	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	India	  	350/CHENP/0
4	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	India	  	979/CHENP/0
4	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
	 NMR
	  	India	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
	 NMR
	  	Indonesia	  	W00-04-02339	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 BDS
	  	Japan	  	0155140/88	  	6/24/88	  	Method and Circuit Arrangement for the Automatic Recognition of Signal Sequences
	 NMR
	  	Japan	  	10-526729	  	11/24/97	  	Interactive Service Device Metering Systems
	 NMR
	  	Japan	  	10-534297	  	5/27/97	  	Source Detection Apparatus and Method For Audience Measurement
	 VNUM
	  	Japan	  	2001-579173	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	Japan	  	2003-506130	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	  	Japan	  	2003-524163	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	Japan	  	548980	  	7/9/98	  	Audience Measurement System for Digital Television
	 NMR
	  	Japan	  	560681	  	11/5/98	  	Broadcast Encoding System and Method
	 NMR
	  	Korea	  	10-04-7010691	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	Korea	  	10-04-7017055	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	Korea	  	10-05-7007036	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
	 NMR
	  	Korea	  	10-05-7012168	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
	 VNUM
	  	Korea	  	10200270142
98	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	Malaysia	  	PI 20023791	  	10/10/02	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	Malaysia	  	PI 20024192	  	11/8/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
	 NMR
	  	Malaysia	  	PI 20034497	  	11/21/03	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
	 NMR
	  	Malaysia	  	PI 20042284	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks
	 NMR
	  	Malaysia	  	PI 20043843	  	9/20/04	  	Method of Detecting LCD Television Display On/Off Using Optical Sensor
	 NMR
	  	Malaysia	  	PI 20044263	  	10/15/04	  	Identifying Audio in Large Databases Using the Times Between Audio Features
	 NMR
	  	Malaysia	  	PI 20044271	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
	 NMR
	  	Malaysia	  	PI 20044272	  	10/15/04	  	Audio Signature Apparatus and Methods for Use with Broadcast Systems
	 NMR
	  	Malaysia	  	PI 20045401	  	12/29/04	  	Methods and Apparatus to Distinguish a Signal Originating From a Local Device From a Broadcast
	 NMR
	  	Malaysia	  	PI 20050604	  	2/17/05	  	Method and Apparatus to Determine Audience Viewing of Recorded Programs
	 NMR
	  	Malaysia	  	PI 20051568	  	4/7/05	  	Data Insertion Apparatus and Methods for Use with Compressed Audio/Video Data
	 NMR
	  	Malaysia	  	PI 20053057	  	7/1/05	  	MIXING SYSTEM AND METHOD FOR COMPRESSED BIT STREAMS
	 NMR
	  	Malaysia	  	PI20031302	  	4/9/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	Malaysia	  	PI20031501	  	4/22/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	Malaysia	  	PI20032429	  	6/27/03	  	Methods and Apparatus for Transcoding Metadata

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	Malaysia	  	PI20050135	  	1/13/05	  	Portable Audience Measurement Architectures and Methods for Portable Audience Measurement
	 NMR
	  	Mexico	  	009683	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	Mexico	  	01/000433	  	11/5/98	  	Broadcast Encoding System and Method
	 NMR
	  	Mexico	  	04/008118	  	8/20/04	  	Audience Measurement System for Digital Television
	 NMR
	  	Mexico	  	05/007001	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
	 VNUM
	  	Mexico	  	2002/010481	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	Mexico	  	2003/011490	  	6/14/02	  	PROMPTING OF AUDIENCE MEMBER IDENTIFICATION
	 NMR
	  	Mexico	  	2004/001532	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	Mexico	  	2004/002765	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	Mexico	  	2004/004238	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
	 NMR
	  	Mexico	  	2004/010349	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	Mexico	  	2005/004231	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
	 NMR
	  	Mexico	  	2005/008287	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	Mexico	  	NA	  	09/12/03	  	Digital Video Signature Apparatus and Methods for Use with Video Program Identification Systems
	 NMR
	  	Mexico	  	NA	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
	 NMR
	  	Mexico	  	PA/a/05/1416
2	  	7/18/03	  	Signature-Based Program Identification Apparatus and Methods for Use with Digital Broadcast
	 NMR
	  	Mexico	  	PAa20010088
82	  	2/16/00	  	METHOD AND SYSTEM FOR THE DISCOVERY OF COOKIES AND OTHER CLIENT INFORMATION
	 NMR
	  	New Zealand	  	531179	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	New Zealand	  	531848	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	New Zealand	  	532467	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	New Zealand	  	535921	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	New Zealand	  	541221	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
	 NMR
	  	New Zealand	  	541627	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	New Zealand	  	542471	  	9/19/05	  	Broadcast Encoding System and Method
	 NMR
	  	New Zealand	  	2005/3218	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
	 NMR
	  	Norway	  	20024778	  	4/3/01	  	MULTI-BAND SPECTRAL AUDIO ENCODING
	 NMR
	  	Norway	  	20045033	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	PCT	  	05/028106	  	8/9/05	  	METHODS AND APPARATUS TO MONITOR AUDIO/VISUAL CONTENT FROM VARIOUS SOURCES
	 NMR
	  	PCT	  	NA	  	3/16/06	  	Method and Apparatus for Detecting the Location of an Audience Member using a Portable People Meter
	 NMR
	  	PCT	  	PCT/05/023478	  	6/29/05	  	WIRELESS MICROPHONE AS A PEOPLE METER FOR AUDIENCE MEASUREMENT
	 NMR
	  	PCT	  	US04/000818	  	1/14/04	  	Portable Audience Measurement Architectures and Methods for Portable Audience Measurement
	 NMR
	  	PCT	  	US04/012929	  	4/26/04	  	Methods and Apparatus to Export Tuning Data Collected in a Receiving Device
	 NMR
	  	PCT	  	US04/015377	  	5/14/04	  	Non-Invasive On-Screen Peoplemeter and/ or Interactive System
	 NMR
	  	PCT	  	US04/017879	  	6/8/04	  	USING INSERTED CONTENT FOR CONTENT DELIVERY VERIFICATION
	 NMR
	  	PCT	  	US04/031965	  	9/28/04	  	DATA CLASSIFICATION METHODS AND APPARATUS FOR USE WITH DATA FUSION
	 NMR
	  	PCT	  	US04/041670	  	12/10/04	  	Methods and Apparatus to Distinguish a Signal Originating From a Local Device From a Broadcast
	 NMR
	  	PCT	  	US04/05304	  	2/23/04	  	Methods and Apparatus to Detect an Internally Generated Signal Mode of a Local Media Playback
	 NMR
	  	PCT	  	US04/09910	  	3/29/04	  	Method and Apparatus to Detect a Blank Frame in a Video Signal

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	PCT	  	US05/005064	  	2/17/05	  	Method and Apparatus to Determine Audience Viewing of Recorded Programs
	 NMR
	  	PCT	  	US05/005079	  	2/17/05	  	Apparatus and Methods for Game Measurement
	 NMR
	  	PCT	  	US05/005271	  	2/18/05	  	Methods and Apparatus to Determine Audience Viewing of Video-On-Demand Programs
	 NMR
	  	PCT	  	US05/007562	  	3/8/05	  	Variable Encoding and Detection Apparatus and Methods
	 NMR
	  	PCT	  	US05/017175	  	5/16/05	  	Methods and Apparatus for Identifying Media Content
	 NMR
	  	PCT	  	US05/019389	  	6/2/05	  	Methods and Apparatus for Collecting Media Consumption Data Based on Usage Information
	 NMR
	  	PCT	  	US05/019613	  	6/3/05	  	Methods and Apparatus to Detect a Time-Shift Event Associated with the Presentation of Media
	 NMR
	  	PCT	  	US05/020027	  	6/8/05	  	Method for Receiving Audience Measurement Data From Interactive Television Terminals
	 NMR
	  	PCT	  	US05/023578	  	6/29/05	  	MIXING SYSTEM AND METHOD FOR COMPRESSED BIT STREAMS
	 NMR
	  	PCT	  	US05/029623	  	8/18/05	  	METHOD AND APPARATUS FOR GENERATING SIGNATURES
	 NMR
	  	PCT	  	US05/11630	  	4/7/05	  	Data Insertion Apparatus and Methods for Use with Compressed Audio/Video Data
	 NMR
	  	PCT	  	US05/13507	  	4/19/05	  	Method and Apparatus for encoding multiple audio channels of an MPEG stream
	 NMR
	  	PCT	  	US05/13765	  	4/22/05	  	Methods and Apparatus to Maintain Audience Privacy While Determining Viewing of Video-On-Demand Programming
	 NMR
	  	PCT	  	US05/20128	  	6/8/05	  	A Method for Safe Controlled Lighting for Image Processing
	 NMR
	  	PCT	  	US05/23995	  	7/1/05	  	Set Top Box IDE/PATA or SATA Bus Analyzer
	 NMR
	  	PCT	  	US05/26426	  	7/25/05	  	METHODS AND APPARATUS FOR MONITORING THE INSERTION OF LOCAL MEDIA CONTENT INTO A PROGRAM STREAM
	 NMR
	  	PCT	  	US05/26921	  	7/29/05	  	Method and Apparatus for processing outdoor audience measurement data collected with a GPS enabled meter
	 NMR
	  	PCT	  	US05/27327	  	7/29/05	  	Method and Apparatus for processing outdoor audience measurement data collected with a GPS enabled meter
	 NMR
	  	PCT	  	US05/34743	  	9/27/05	  	Methods and Apparatus for Using Location Information to Manager Spillover in an Audience Monitoring System

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	PCT	  	US05/42108	  	11/21/05	  	METHODS AND APPARATUS FOR DETECTING SPACE-SHIFTED MEDIA CONTENT ASSOCIATED WITH A DIGITAL RECORDING/PLAYBACK DEVICE
	 NMR
	  	PCT	  	WO05/042561	  	11/22/05	  	METHODS AND APPARATUS FOR MEDIA SOURCE IDENTIFICATION AND TIME SHIFTED MEDIA CONSUMPTION MEASUREMENTS
	 NMR
	  	PCT	  	Not yet
assigned	  	6/15/06	  	METHODS AND APPARATUS TO MONITOR MEDIA CONTENT ON A CONSUMER NETWORK
	 NMR
	  	Philippines	  	1-2004-501682	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	Singapore	  	200400863-7	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	Singapore	  	200401941-0	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	Singapore	  	200402044-2	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
	 NMR
	  	Singapore	  	200406095-0	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	Singapore	  	200502434-4	  	9/8/03	  	DIGITAL DATA INSERTER FOR TELEVISION AUDIENCE MEASUREMENT.
	 NMR
	  	Singapore	  	200504134-8	  	5/13/03	  	Methods and Apparatus for Transcoding Metadata
	 NMR
	  	Singapore	  	200504998-6	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 VNUM
	  	Singapore	  	200507491-9	  	4/24/00	  	AUTOMATED DATA COLLECTION FOR CONSUMER DRIVING - ACTIVITY SURVEY
	 NMR
	  	South
Africa	  	2004/2210	  	4/19/02	  	Television Proximity Sensor
	 NMR
	  	South
Africa	  	2004/4517	  	11/1/02	  	Apparatus and Method for Detecting and Correcting a Corrupted Broadcast Time Code
	 NMR
	  	South
Africa	  	2004/6284	  	10/9/02	  	Method and Apparatus for Identifying a Digital Audio Signal
	 NMR
	  	South
Africa	  	2004/8525	  	4/21/03	  	Methods and Apparatus to Collect Audience Information Associated with A Media Presentation
	 NMR
	  	South
Africa	  	2005/6323	  	2/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	Taiwan	  	92107979	  	4/8/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	Taiwan	  	93117000	  	6/11/04	  	Methods and Apparatus for Embedding Watermarks

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	Taiwan	  	93127862	  	9/15/04	  	Methods and Apparatus to Operate a Metering Device with Voice Commands
	 NMR
	  	Taiwan	  	93128396	  	9/20/04	  	Method of Detecting LCD Television Display On/Off Using Optical Sensor
	 NMR
	  	Taiwan	  	93131123	  	10/14/04	  	Identifying Audio in Large Databases Using the Times Between Audio Features
	 NMR
	  	Taiwan	  	93131124	  	10/14/04	  	Audio Signature Apparatus and Methods for Use with Broadcast Systems
	 NMR
	  	Taiwan	  	93131327	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
	 NMR
	  	Taiwan	  	93138737	  	12/14/04	  	Methods and Apparatus to Distinguish a Signal Originating From a Local Device From a Broadcast
	 NMR
	  	Taiwan	  	94100982	  	1/13/05	  	Portable Audience Measurement Architectures and Methods for Portable Audience Measurement
	 NMR
	  	Taiwan	  	94104620	  	2/17/05	  	Method and Apparatus to Determine Audience Viewing of Recorded Programs
	 NMR
	  	Taiwan	  	94110973	  	4/7/05	  	Data Insertion Apparatus and Methods for Use with Compressed Audio/Video Data
	 NMR
	  	Thailand	  	081659	  	4/10/03	  	METHODS AND APPARATUS TO ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	Thailand	  	091474	  	6/11/04	  	Methods and Apparatus for Embedding Watermarks
	 NMR
	  	Thailand	  	093940	  	9/23/04	  	Method of Detecting LCD Television Display On/Off Using Optical Sensor
	 NMR
	  	Thailand	  	094580	  	10/15/04	  	Identifying Audio in Large Databases Using the Times Between Audio Features
	 NMR
	  	Thailand	  	094581	  	10/15/04	  	Audio Signature Apparatus and Methods for Use with Broadcast Systems
	 NMR
	  	Thailand	  	094582	  	10/15/04	  	Battery Powered, Wireless, Portable, Off-The-Shelf, Multi-Purpose Audience Measurement Meter
	 NMR
	  	Thailand	  	096558	  	2/24/04	  	Methods and Apparatus to Distinguish a Signal Originating From a Local Device From a Broadcast
	 NMR
	  	Thailand	  	096948	  	1/13/05	  	Portable Audience Measurement Architectures and Methods for Portable Audience Measurement

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Owner5
	  	Country/
Authority6	  	Application
No.	  	Application
Date	  	 Description

	 NMR
	  	Thailand	  	097826	  	2/17/05	  	Method and Apparatus to Determine Audience Viewing of Recorded Programs
	 NMR
	  	TW	  	95110536	  	3/27/06	  	Method and Apparatus for encoding multiple audio channels of an MPEG stream
	 NMR
	  	Venezuela	  	00686-2003	  	4/30/03	  	METHODS AND APPARATUS TO NA ADAPTIVELY GATHER AUDIENCE INFORMATION
	 NMR
	  	Venezuela	  	0933-2004	  	6/14/04	  	Methods and Apparatus for Embedding Watermarks

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 Patent Licenses: 

 

									
	 Licensee
	  	 Licensor
	  	 Country/

State
	  	Registration/
Application No.	  	 Description

	AGB Nielsen Media Research (Ireland)Limited/NMR	  	NMR	  	Ireland	  	EP 066970	  	Audience measurement system
	AGB Nielsen Media Research (Sweden) AB/NMR	  	NMR	  	Sweden	  	EP 0748565	  	Attachment for metering channel serial data
	AGB Nielsen Media Research (South Korea) Limited/NMR	  	NMR	  	South Korea	  	10-324649	  	Method for analyzing television audience rate examination systems
	Omniture, Inc.	  	NetRatings, Inc.	  	Australia	  	735285	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Belgium	  	0 870 234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	China	  	ZL971915563	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Denmark	  	0 870 234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	EPC	  	0 870 234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Finland	  	0 870 234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	France	  	0870234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Germany	  	0870234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Hong Kong	  	1018327B	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Ireland	  	0 870 234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Italy	  	0 870 234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Spain	  	0 870 234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Sweden	  	0 870 234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	Switzerland	  	0 870 234	  	Content Display Monitor
	Omniture, Inc.	  	NetRatings, Inc.	  	UK	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Australia	  	735285	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Belgium	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	China	  	ZL971915563	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Denmark	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	EPC	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Finland	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	France	  	0870234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Germany	  	0870234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Hong Kong	  	1018327B	  	Content Display Monitor

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	SageMetrics Corporation	  	NetRatings, Inc.	  	Ireland	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Italy	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Spain	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Sweden	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	Switzerland	  	0 870 234	  	Content Display Monitor
	SageMetrics Corporation	  	NetRatings, Inc.	  	UK	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Australia	  	735285	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Belgium	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	China	  	ZL971915563	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc	  	Denmark	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	EPC	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Finland	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	France	  	0870234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Germany	  	0870234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Hong Kong	  	1018327B	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Ireland	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Italy	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Spain	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Sweden	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	Switzerland	  	0 870 234	  	Content Display Monitor
	Visual Sciences, LLC	  	NetRatings, Inc.	  	UK	  	0 870 234	  	Content Display Monitor

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 UNITED STATES TRADEMARKS: 

Trademark Registrations: 
  

					
	 Owner
	  	 Registration

No.
	  	 Trademark

	VNU Business Media, Inc.	  	12732	  	SHOWEST (California)
	VNU Business Media, Inc.	  	25496	  	SHOWEST (Utah)
	VNU Business Media, Inc.	  	234944	  	EDITOR & PUBLISHER THE OLDEST PUBLISHERS’ AND....
	VNU Business Media, Inc.	  	243753	  	EDITOR & PUBLISHER THE FOURTH ESTATE & Design
	VNU Business Media, Inc.	  	270786	  	NEWSPAPERDOM
	VNU Business Media, Inc.	  	601689	  	EDITOR & PUBLISHER MARKET GUIDE (Stylized)
	VNU Business Media, Inc.	  	606753	  	BILLBOARD (stylized 1) - Cl. 16
	VNU Business Media, Inc.	  	734198	  	AMUSEMENT BUSINESS
	VNU Business Media, Inc.	  	831459	  	HOT 100 (Cl. 16)
	VNU Business Media, Inc.	  	838831	  	E&P (Stylized)
	VNU Business Media, Inc.	  	844599	  	WG & Design
	VNU Business Media, Inc.	  	845021	  	WATSON-GUPTILL
	VNU Business Media, Inc.	  	848207	  	PLASTICS TECHNOLOGY
	VNU Business Media, Inc.	  	855124	  	AMERICAN ARTIST
	VNU Business Media, Inc.	  	856584	  	THE HOLLYWOOD REPORTER (Stylized)
	VNU Business Media, Inc.	  	986949	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	0963654	  	SM
	VNU Business Media, Inc.	  	1134824	  	CLIO (Cl. 41)
	VNU Business Media, Inc.	  	1136760	  	CONVENIENCE STORE NEWS
	VNU Business Media, Inc.	  	1136761	  	CONVENIENCE STORE INDUSTRY REPORT
	VNU Business Media, Inc.	  	1140385	  	THE HOLLYWOOD REPORTER & Design
	VNU Business Media, Inc.	  	1185696	  	THE HOLLYWOOD REPORTER STUDIO FOUNDED IN 1929 BLU-BOOK
	VNU Business Media, Inc.	  	1193612	  	AUDARENA STADIUM
	VNU Business Media, Inc.	  	1212684	  	SHOWEST
	VNU Business Media, Inc.	  	1275125	  	SUCCESSFUL MEETINGS
	VNU Business Media, Inc.	  	1309511	  	THE GOURMET RETAILER
	VNU Business Media, Inc.	  	1339800	  	BUSINESS TRAVEL NEWS
	VNU Business Media, Inc.	  	1391998	  	GM/HBA

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

					
	 Owner
	  	Registration
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	1404920	  	BACK STAGE
	 VNU Business Media, Inc.
	  	1413318	  	AB (LOGO)
	 VNU Business Media, Inc.
	  	1431917	  	CAVALCADE OF ACTS AND ATTRACTIONS
	 VNU Business Media, Inc.
	  	1442070	  	ADWEEK (Stylized)
	 VNU Business Media, Inc.
	  	1442393	  	NATIONAL HOME CENTER SHOW
	 VNU Business Media, Inc.
	  	1445742	  	PHOTO/DESIGN
	 VNU Business Media, Inc.
	  	1456956	  	PLASPEC
	 VNU Business Media, Inc.
	  	1459984	  	TRADESHOW & CONVENTION GUIDE
	 VNU Business Media, Inc.
	  	1463482	  	HOTLINE
	 VNU Business Media, Inc.
	  	1472195	  	SPORTS TREND
	 VNU Business Media, Inc.
	  	1482352	  	DRAMA-LOGUE
	 VNU Business Media, Inc.
	  	1485757	  	ARCHITECTURAL LIGHTING
	 VNU Business Media, Inc.
	  	1494186	  	TOP POP
	 VNU Business Media, Inc.
	  	1494473	  	ADSPO
	 VNU Business Media, Inc.
	  	1498618	  	THE SERVICE EDGE
	 VNU Business Media, Inc.
	  	1507093	  	TRAINING DIRECTORS’ FORUM
	 VNU Business Media, Inc.
	  	1507103	  	CONTRACT
	 VNU Business Media, Inc.
	  	1515707	  	THE NATIONAL HOME HEALTH CARE EXPOSITION
	 VNU Business Media, Inc.
	  	1518860	  	MUSICIAN (Stylized)
	 VNU Business Media, Inc.
	  	1523036	  	GIFT & STATIONERY BUSINESS
	 VNU Business Media, Inc.
	  	1528168	  	BILLBOARD (stylized 2) - Cl. 16
	 VNU Business Media, Inc.
	  	1536359	  	SURVEY OF BUYING POWER
	 VNU Business Media, Inc.
	  	1538124	  	MULTI-HOUSING NEWS
	 VNU Business Media, Inc.
	  	1538506	  	BILLBOARD SONG CONTEST
	 VNU Business Media, Inc.
	  	1542085	  	U.S. DISTRIBUTION JOURNAL
	 VNU Business Media, Inc.
	  	1545323	  	KITCHEN & BATH BUSINESS
	 VNU Business Media, Inc.
	  	1547308	  	FACILITIES DESIGN & MANAGEMENT
	 VNU Business Media, Inc.
	  	1559003	  	DIRECT SUCCESS
	 VNU Business Media, Inc.
	  	1562833	  	THE JOURNAL OF PETROLEUM MARKETING
	 VNU Business Media, Inc.
	  	1576716	  	BUYING POWER INDEX
	 VNU Business Media, Inc.
	  	1600765	  	TRAINING
	 VNU Business Media, Inc.
	  	1603998	  	COMPUCHAIN
	 VNU Business Media, Inc.
	  	1612291	  	MARKET STATISTICS

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

					
	 Owner
	  	 Registration
No.
	  	 Trademark

	 VNU Business Media, Inc.
	  	1617848	  	MARKETPLACE
	 VNU Business Media, Inc.
	  	1618733	  	THE SPORTING GOODS DEALER
	 VNU Business Media, Inc.
	  	1623960	  	COMMERCIAL PROPERTY WORLD
	 VNU Business Media, Inc.
	  	1627505	  	MULTI-HOUSING WORLD
	 VNU Business Media, Inc.
	  	1628290	  	MEDIAWEEK
	 VNU Business Media, Inc.
	  	1634011	  	BPI
	 VNU Business Media, Inc.
	  	1639419	  	INCENTIVE
	 VNU Business Media, Inc.
	  	1642967	  	CORPORATE TRAVEL WORLD
	 VNU Business Media, Inc.
	  	1653267	  	BPI ENTERTAINMENT NEWS WIRE
	 VNU Business Media, Inc.
	  	1660589	  	BILLBOARD (stylized 2) - Cl. 9
	 VNU Business Media, Inc.
	  	1680282	  	BOBBIN
	 VNU Business Media, Inc.
	  	1683179	  	INTERBIKE
	 VNU Business Media, Inc.
	  	1686845	  	ACTION SPORTS RETAILER TRADE EXPO
	 VNU Business Media, Inc.
	  	1686904	  	BIN
	 VNU Business Media, Inc.
	  	1688075	  	HOSPITALITY DESIGN
	 VNU Business Media, Inc.
	  	1704965	  	BILLBOARD 200
	 VNU Business Media, Inc.
	  	1714664	  	DO NOT USE
	 VNU Business Media, Inc.
	  	1722374	  	DESIGN OF BRAIDED POLE
	 VNU Business Media, Inc.
	  	1724339	  	PINNACLE
	 VNU Business Media, Inc.
	  	1737206	  	SUCCESSFUL MEETINGS PINNACLE AWARD
	 VNU Business Media, Inc.
	  	1745378	  	KEY ART AWARDS
	 VNU Business Media, Inc.
	  	1768293	  	GLOBAL MUSIC PULSE
	 VNU Business Media, Inc.
	  	1786313	  	HOSPITALITY DESIGN
	 VNU Business Media, Inc.
	  	1791549	  	MUSIC & MEDIA( Stylized)
	 VNU Business Media, Inc.
	  	1820584	  	BRANDWEEK
	 VNU Business Media, Inc.
	  	1828532	  	MODERN DAY MARINE MILITARY EXPOSITION
	 VNU Business Media, Inc.
	  	1835642	  	MEDTRADE
	 VNU Business Media, Inc.
	  	1844376	  	AIRPLAY MONITOR
	 VNU Business Media, Inc.
	  	1846725	  	WHO’S WHERE
	 VNU Business Media, Inc.
	  	1860894	  	MEETINGS TODAY
	 VNU Business Media, Inc.
	  	1879722	  	BACK STAGE WEST
	 VNU Business Media, Inc.
	  	1883176	  	WOOD TECHNOLOGY
	 VNU Business Media, Inc.
	  	1895079	  	HD

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

					
	 Owner
	  	Registration
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	1896434	  	HD
	 VNU Business Media, Inc.
	  	1920850	  	HEATSEEKERS
	 VNU Business Media, Inc.
	  	1921265	  	PRESENTATIONS
	 VNU Business Media, Inc.
	  	1925407	  	WORLD RADIO TV HANDBOOK
	 VNU Business Media, Inc.
	  	1934511	  	LAS VEGAS MERCHANDISE EXPO
	 VNU Business Media, Inc.
	  	1950085	  	HIGHLIGHTS
	 VNU Business Media, Inc.
	  	1960489	  	DISPLAY & DESIGN IDEAS
	 VNU Business Media, Inc.
	  	1966029	  	VITAL REISSUES
	 VNU Business Media, Inc.
	  	1985157	  	MISCELLANEOUS DESIGN (Statuette) - Cl. 41
	 VNU Business Media, Inc.
	  	1995711	  	AB
	 VNU Business Media, Inc.
	  	1999210	  	PDN
	 VNU Business Media, Inc.
	  	2016849	  	AB AMUSEMENT BUSINESS
	 VNU Business Media, Inc.
	  	2017541	  	NEW HORIZONS IN HEALTH CARE
	 VNU Business Media, Inc.
	  	2026342	  	PHOTO DISTRICT NEWS
	 VNU Business Media, Inc.
	  	2038457	  	SUPERBRANDS
	 VNU Business Media, Inc.
	  	2051156	  	BILLBOARD ONLINE (Stylized)
	 VNU Business Media, Inc.
	  	2066761	  	SALES & MARKETING MANAGEMENT
	 VNU Business Media, Inc.
	  	2082353	  	BILLBOARD (stylized 2) -
Cl. 25
	 VNU Business Media, Inc.
	  	2086366	  	PDN’S PIX
	 VNU Business Media, Inc.
	  	2086651	  	THE STORE FIXTURING SHOW
	 VNU Business Media, Inc.
	  	2093837	  	RETAIL OPERATIONS & CONSTRUCTION EXPO AND DESIGN
	 VNU Business Media, Inc.
	  	2110693	  	INCENTIVE
	 VNU Business Media, Inc.
	  	2113473	  	VARIETY MERCHANDISE SHOW
	 VNU Business Media, Inc.
	  	2127879	  	BILLBOARD LIVE (Cl. 41)
	 VNU Business Media, Inc.
	  	2153337	  	THE VISUAL MERCHANDISING SHOW (STYLIZED)
	 VNU Business Media, Inc.
	  	2160124	  	BILLBOARD BULLETIN
	 VNU Business Media, Inc.
	  	2170401	  	LUXE
	 VNU Business Media, Inc.
	  	2175794	  	BRAND BUILDERS (Stylized)
	 VNU Business Media, Inc.
	  	2176761	  	HOSPITALITY DESIGN
	 VNU Business Media, Inc.
	  	2179876	  	HOLLYWOOD HYPERLINKS
	 VNU Business Media, Inc.
	  	2183575	  	MEDTRADE
	 VNU Business Media, Inc.
	  	2191939	  	ROSS REPORTS
	 VNU Business Media, Inc.
	  	2202505	  	BILLBOARD.COM

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

					
	 Owner
	  	Registration
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	2203112	  	GLOBALSHOP
	 VNU Business Media, Inc.
	  	2208161	  	STAR POWER
	 VNU Business Media, Inc.
	  	2208188	  	STAR POWER & Design
	 VNU Business Media, Inc.
	  	2213123	  	ROSS REPORTS TELEVISION & FILM
	 VNU Business Media, Inc.
	  	2241385	  	FLY FISHING RETAILER
	 VNU Business Media, Inc.
	  	2244053	  	EPPY
	 VNU Business Media, Inc.
	  	2245657	  	HOLLYWOODREPORTER.COM
	 VNU Business Media, Inc.
	  	2258176	  	COUTURE COLLECTION & CONFERENCE
	 VNU Business Media, Inc.
	  	2274631	  	POTENTIALS
	 VNU Business Media, Inc.
	  	2276196	  	POTENTIALS IDEAS AND PRODUCTS THAT MOTIVATE
	 VNU Business Media, Inc.
	  	2280855	  	THE IMPRINTED SPORTSWEAR SHOWS
	 VNU Business Media, Inc.
	  	2281007	  	OUTDOOR RETAILER
	 VNU Business Media, Inc.
	  	2290642	  	BILLBOARD LIVE & DESIGN (Cl. 41, 42)
	 VNU Business Media, Inc.
	  	2291689	  	THE ART METHODS & MATERIALS SHOW
	 VNU Business Media, Inc.
	  	2313448	  	DIRECTOR POWER
	 VNU Business Media, Inc.
	  	2319617	  	BILLBOARD LIVE (Cl. 25)
	 VNU Business Media, Inc.
	  	2320657	  	STAR POWER
	 VNU Business Media, Inc.
	  	2322564	  	IMPACT!
	 VNU Business Media, Inc.
	  	2323185	  	ADWEEKASIA
	 VNU Business Media, Inc.
	  	2331542	  	MEDIAWEEK
	 VNU Business Media, Inc.
	  	2331543	  	BRANDWEEK.COM
	 VNU Business Media, Inc.
	  	2332154	  	BILLBOARD LIVE & DESIGN (Cl. 25)
	 VNU Business Media, Inc.
	  	2335400	  	BICYCLE RETAILER AND INDUSTRY NEWS
	 VNU Business Media, Inc.
	  	2350622	  	TRAINLINK
	 VNU Business Media, Inc.
	  	2355021	  	MISCELLANEOUS DESIGN (Star & Reel Logo)
	 VNU Business Media, Inc.
	  	2361215	  	GREATEST GAINERS
	 VNU Business Media, Inc.
	  	2366107	  	CREATIVE SEMINAR
	 VNU Business Media, Inc.
	  	2370766	  	APPAREL INDUSTRY INTERNACIONAL
	 VNU Business Media, Inc.
	  	2388038	  	ALT.OFFICE
	 VNU Business Media, Inc.
	  	2392385	  	MISCELLANEOUS DESIGN (Billboard Colored Dots)
	 VNU Business Media, Inc.
	  	2409852	  	MISCELLANEOUS DESIGN (Star, Reel & Bar Logo)
	 VNU Business Media, Inc.
	  	2418948	  	KIRKUS REVIEWS
	 VNU Business Media, Inc.
	  	2432199	  	APPAREL SOURCE

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

					
	 Owner
	  	Registration
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	2439634	  	INSIDE MEDIA
	 VNU Business Media, Inc.
	  	2441772	  	MISCELLANEOUS DESIGN (Star & Reel Logo)
	 VNU Business Media, Inc.
	  	2445057	  	ERETAILING WORLD
	 VNU Business Media, Inc.
	  	2445058	  	ERETAILING WORLD
	 VNU Business Media, Inc.
	  	2447678	  	BILLBOARD INTERNATIONAL TAPE/DISC DIRECTORY
	 VNU Business Media, Inc.
	  	2450276	  	SEWN PRODUCTS EQUIPMENT & TECHNOLOGY EXPO
	 VNU Business Media, Inc.
	  	2452299	  	BACKSTAGE.COM
	 VNU Business Media, Inc.
	  	2453593	  	DIRECTOR POWER
	 VNU Business Media, Inc.
	  	2461610	  	JPM
	 VNU Business Media, Inc.
	  	2465790	  	IMPRESSIONS
	 VNU Business Media, Inc.
	  	2472821	  	SHOWEAST
	 VNU Business Media, Inc.
	  	2476362	  	ERETAILING WORLD
	 VNU Business Media, Inc.
	  	2478470	  	SGB SPORTSLAB & Design
	 VNU Business Media, Inc.
	  	2489927	  	POINT OF PURCHASE MAGAZINE
	 VNU Business Media, Inc.
	  	2491667	  	DESIGN.Y.C.
	 VNU Business Media, Inc.
	  	2493701	  	RETAIL OPERATIONS & CONSTRUCTION
	 VNU Business Media, Inc.
	  	2499441	  	APPAREL INDUSTRY MAGAZINE
	 VNU Business Media, Inc.
	  	2506188	  	APPLIED BRILLIANCE
	 VNU Business Media, Inc.
	  	2512105	  	SHOWEST AWARDS
	 VNU Business Media, Inc.
	  	2533161	  	DIGITAL INTERIOR
	 VNU Business Media, Inc.
	  	2555236	  	ADWEEK MAGAZINES’ TECHNOLOGY MARKETING
	 VNU Business Media, Inc.
	  	2561348	  	COMMERCIAL PROPERTY NEWS
	 VNU Business Media, Inc.
	  	2562489	  	FUEL CHANNELS
	 VNU Business Media, Inc.
	  	2589048	  	HOSPITALITY DESIGN LEADERSHIP SUMMIT
	 VNU Business Media, Inc.
	  	2604761	  	BOBBIN AMERICAS
	 VNU Business Media, Inc.
	  	2620191	  	POP MARKETPLACE & Design
	 VNU Business Media, Inc.
	  	2623117	  	EMB EMBROIDERY / MONOGRAM BUSINESS
	 VNU Business Media, Inc.
	  	2647432	  	ARCHIT HOUSE & Design
	 VNU Business Media, Inc.
	  	2654217	  	SGB SPORTING GOODS BUSINESS
	 VNU Business Media, Inc.
	  	2666937	  	YOUR SOURCE FOR OPERATIONAL EXCELLENCE
	 VNU Business Media, Inc.
	  	2670705	  	BOBBIN WORLD THE INTERNATIONAL SEWN PRODUCTS EXPO
	 VNU Business Media, Inc.
	  	2674583	  	CINEMA EXPO INTERNATIONAL

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

					
	 Owner
	  	Registration
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	2676779	  	WOOD TECHNOLOGY
	 VNU Business Media, Inc.
	  	2679633	  	SEWN PRODUCTS EXPO
	 VNU Business Media, Inc.
	  	2690044	  	COUTURE
	 VNU Business Media, Inc.
	  	2704083	  	BILLBOARD RADIO
	 VNU Business Media, Inc.
	  	2731281	  	THE BOOKSELLER
	 VNU Business Media, Inc.
	  	2768767	  	FILM JOURNAL INTERNATIONAL
	 VNU Business Media, Inc.
	  	2788877	  	ADWEEK (word mark - Class 16)
	 VNU Business Media, Inc.
	  	2817744	  	THE AUTHORITY ON MASS, DRUG & SPECIALTY RETAILING
	 VNU Business Media, Inc.
	  	2822408	  	ASR
	 VNU Business Media, Inc.
	  	2837926	  	CLIO (Cl. 16)
	 VNU Business Media, Inc.
	  	2905358	  	FUEL FOR THOUGHT (Class 16)
	 VNU Business Media, Inc.
	  	2928300	  	FUEL FOR THOUGHT (Class 41)
	 VNU Business Media, Inc.
	  	2946745	  	WATCH AFICIONADO
	 VNU Business Media, Inc.
	  	2958589	  	DDI
	 VNU Business Media, Inc.
	  	2986343	  	SMART SUPPLIER
	 VNU Business Media, Inc.
	  	2988375	  	HIGH VOLUME DECORATOR SUMMIT
	 VNU Business Media, Inc.
	  	2989342	  	BRAND BUILDERS (word mark - 2(f))
	 VNU Business Media, Inc.
	  	2997512	  	ADWEEK (word mark - Class 41)
	 VNU Business Media, Inc.
	  	3023506	  	BILLBOARD MUSIC AWARDS
	 VNU Business Media, Inc.
	  	3030454	  	CONTENT & CONTACT
	 VNU Business Media, Inc.
	  	3036652	  	Miscellaneous Design (DIAMOND)
	 VNU Business Media, Inc.
	  	3037893	  	ASR LINEUP
	 VNU Business Media, Inc.
	  	3053954	  	KIRKUS
	 VNU Business Media, Inc.
	  	3080359	  	ACTION SPORTS RETAILER
	 VNU Business Media, Inc.
	  	3087371	  	NATIONAL JEWELER
	 VNU Business Media, Inc.
	  	3096616	  	RADIO MONITOR
	 VNU Business Media, Inc.
	  	3096803	  	ACCESS DESIGN
	 VNU Business Media, Inc.
	  	3099497	  	WINTERBIKE
	 VNU Business Media, Inc.
	  	3101541	  	DESIGNOW
	 VNU Business Media, Inc.
	  	3112005	  	PROGRESSIVE GROCER

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 Trademark Applications: 

 

					
	 Owner
	  	Application
No.	  	 Trademark

	 VNU Business Media
	  	78/377,201	  	ADWEEK’S MARKETING Y MEDIOS
	 VNU Business Media
	  	78/399,439	  	ADWEEK’S WORK
	 VNU Business Media
	  	78/432,196	  	THE BOOK STANDARD
	 VNU Business Media
	  	78/444,478	  	SIGNATURE SALONS
	 VNU Business Media
	  	78/508,530	  	KIRKUS
	 VNU Business Media
	  	78/52 1,634	  	ADFREAK
	 VNU Business Media
	  	78/535,926	  	COUTURE INTERNATIONAL JEWELER
	 VNU Business Media
	  	78/588,484	  	POP 100
	 VNU Business Media
	  	78/590,597	  	RING MASTERS
	 VNU Business Media
	  	78/594,116	  	BILLBOARD (Classes 9 and 41)
	 VNU Business Media
	  	78/645,923	  	MECCA (Class 35)
	 VNU Business Media
	  	78/645,931	  	MECCA (Class 41)
	 VNU Business Media
	  	78/669,401	  	PRESENTATIONS
	 VNU Business Media
	  	78/722,249	  	KIDS DRAW
	 VNU Business Media
	  	78/739,070	  	SOURCEDIRECT (Class 35)
	 VNU Business Media
	  	78/741,942	  	ELITE RUNNING STORE CONFERENCE
	 VNU Business Media
	  	78/801,067	  	ICON AWARDS
	 VNU Business Media
	  	78/813,359	  	ACTORFEST (Class 35)
	 VNU Business Media
	  	78/841,058	  	EUROPA STAR (Class 16)
	 VNU Business Media
	  	78/841,062	  	EUROPA STAR (Class 35)
	 VNU Business Media
	  	78/841,999	  	TRAINING SOLUTIONS
	 VNU Business Media
	  	78/861,889	  	COUTURE JEWELLERY COLLECTION AND CONFERENCE

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 Licenses: 
  

							
	 Licensee
	  	 Licensor
	  	Registration/Application No.	  	 Trademark

	 Wegener Communications, Inc.
	  	Nielsen Media Research, Inc., pursuant to License, Development, and Distribution Agreement, dated August 2, 2005	  	Registrations: 2512912,
2367336, 2448024 and 2502257
Application: 78/127,453	  	 NIELSEN / N Design

NIELSEN MEDIA RESEARCH /

	 Trendum Ltd.
	  	CZT/ACN Trademarks, L.L.C., pursuant to Trademark License Agreement, dated Effective February 14, 2006	  	Registration: 540,915
Application: 78/127,453	  	NIELSEN / N Design
	 BuzzMetrics, Inc.
	  	Trendum Ltd., joined by CZT/ACN Trademarks, L.L.C., pursuant to Trademark Sublicense Agreement, dated as of February 14, 2006	  	Registration: 540,915
Application: 78/127,453	  	NIELSEN / N Design

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 NON-U.S. TRADEMARKS: 

Trademark Registrations: 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	Argentina	  	1.840.171	  	SUPERBRANDS
	 VNU Business Media, Inc.
	  	Argentina	  	1.731.379	  	BILLBOARD (stylized 2) - Cl. 16
	 VNU Business Media, Inc.
	  	Argentina	  	1.911.470	  	OLL 2001 LATIN AMERICA
	 VNU Business Media, Inc.
	  	Argentina	  	1.830.843	  	ERETAILING WORLD (Class 16)
	 VNU Business Media, Inc.
	  	Argentina	  	1.830.845	  	ERETAILING WORLD (Class 35)
	 VNU Business Media, Inc.
	  	Argentina	  	1.898.794	  	ONLINE LEARNING 2001 LATIN AMERICA
	 VNU Business Media, Inc.
	  	Argentina	  	2.175.770	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Argentina	  	2.615.375	  	CLIO (Cl. 35)
	 VNU Business Media, Inc.
	  	Argentina	  	2.615.376	  	MISCELLANEOUS DESIGN (Statuette) - Cl. 35
	 VNU Business Media, Inc.
	  	Argentina	  	2.615.377	  	MISCELLANEOUS DESIGN (Statuette) - Cl. 38
	 VNU Business Media, Inc.
	  	Argentina	  	2.615.378	  	MISCELLANEOUS DESIGN (Statuette)
	 VNU Business Media, Inc.
	  	Argentina	  	1.975,630	  	CLIO (Cl. 41)
	 VNU Business Media, Inc.
	  	Argentina	  	1.975,631	  	CLIO (Cl. 38)
	 VNU Business Media, Inc.
	  	Argentina	  	1704294	  	MEDTRADE
	 VNU Business Media, Inc.
	  	Argentina	  	1707199	  	MEDTRADE
	 VNU Business Media, Inc.
	  	Australia	  	A449593	  	BILLBOARD (Cl. 41)
	 VNU Business Media, Inc.
	  	Australia	  	B479,744	  	ACTION SPORTS RETAILER
	 VNU Business Media, Inc.
	  	Australia	  	B480,949	  	ACTION SPORTS RETAILER
	 VNU Business Media, Inc.
	  	Australia	  	183783	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Australia	  	621852	  	CLIO (Cl. 41)
	 VNU Business Media, Inc.
	  	Australia	  	713555	  	BILLBOARD LIVE & DESIGN
	 VNU Business Media, Inc.
	  	Australia	  	725653	  	BILLBOARD (Cl. 41, 42)
	 VNU Business Media, Inc.
	  	Benelux	  	83857	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Benelux	  	495775	  	INTERBIKE
	 VNU Business Media, Inc.
	  	Benelux	  	563807	  	EUROCHART HOT 100
	 VNU Business Media, Inc.
	  	Benelux	  	565363	  	BILLBOARD HOT 100
	 VNU Business Media, Inc.
	  	Benelux	  	584666	  	MEDTRADE
	 VNU Business Media, Inc.
	  	Benelux	  	641268	  	SUPERBRANDS (stylized)
	 VNU Business Media, Inc.
	  	Brazil	  	790.126.516	  	BILLBOARD (Cl. 16)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	Brazil	  	819.050.970	  	BILLBOARD LIVE (Cl. 42)
	 VNU Business Media, Inc.
	  	Brazil	  	821.130.846	  	BILLBOARD (stylized 2) - Cl. 16
	 VNU Business Media, Inc.
	  	Brazil	  	817301348	  	CLIO (CL. 41)
	 VNU Business Media, Inc.
	  	Brazil	  	819079227	  	BILLBOARD LIVE (Cl. 41)
	 VNU Business Media, Inc.
	  	Brazil	  	820446092	  	MEDTRADE
	 VNU Business Media, Inc.
	  	Bulgaria	  	18804	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Canada	  		  	PRESENTATIONS
	 VNU Business Media, Inc.
	  	Canada	  	TMA116072	  	PROGRESSIVE GROCER
	 VNU Business Media, Inc.
	  	Canada	  	TMA460149	  	AMUSEMENT BUSINESS (Stylized)
	 VNU Business Media, Inc.
	  	Canada	  	TMA476375	  	WORLD WOOD REVIEW
	 VNU Business Media, Inc.
	  	Canada	  	TMA501617	  	AIRPLAY MONITOR
	 VNU Business Media, Inc.
	  	Canada	  	UCA048315	  	THE FOURTH ESTATE
	 VNU Business Media, Inc.
	  	Canada	  	UCA048319	  	EDITOR & PUBLISHER
	 VNU Business Media, Inc.
	  	Canada	  	TMA651,100	  	CLIO (Cl. 41)
	 VNU Business Media, Inc.
	  	Canada	  	TMA580,475	  	THE BILLBOARD HOT 100
	 VNU Business Media, Inc.
	  	Canada	  	TMA421,668	  	INTERBIKE
	 VNU Business Media, Inc.
	  	Canada	  	TMA579,795	  	COUTURE
	 VNU Business Media, Inc.
	  	Canada	  	TMA574,863	  	BRANDWEEK
	 VNU Business Media, Inc.
	  	Canada	  	TMA463,924	  	BOBBIN
	 VNU Business Media, Inc.
	  	Canada	  	135798	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Canada	  	TMA294,724	  	THE SPORTING GOODS DEALER & Design
	 VNU Business Media, Inc.
	  	Canada	  	337951	  	CAVALCADE OF ACTS AND ATTRACTIONS
	 VNU Business Media, Inc.
	  	Canada	  	337991	  	AUDARENA STADIUM GUIDE
	 VNU Business Media, Inc.
	  	Canada	  	369833	  	AMUSEMENT BUSINESS
	 VNU Business Media, Inc.
	  	Canada	  	388568	  	TRAINING
	 VNU Business Media, Inc.
	  	Canada	  	402499	  	TRAINING THE MAGAZINE OF...
	 VNU Business Media, Inc.
	  	Canada	  	423590	  	HUMAN SIDE OF BUSINESS
	 VNU Business Media, Inc.
	  	Canada	  	428028	  	TOTAL TRAINER
	 VNU Business Media, Inc.
	  	Canada	  	460704	  	BACK STAGE
	 VNU Business Media, Inc.
	  	Canada	  	467703	  	AB AMUSEMENT BUSINESS
	 VNU Business Media, Inc.
	  	Canada	  	470972	  	PLASTICS TECHNOLOGY
	 VNU Business Media, Inc.
	  	Canada	  	475843	  	THE LAKEWOOD REPORT ON TECHNOLOGY FOR LEARNING
	 VNU Business Media, Inc.
	  	Canada	  	484037	  	PRESENTATIONS

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	Chile	  	524.813	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Chile	  	574219	  	ERETAILING WORLD
	 VNU Business Media, Inc.
	  	China	  	1/196,627	  	BILLBOARD LIVE (Cl. 25)
	 VNU Business Media, Inc.
	  	China	  	608977	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	China	  	1061791	  	CLIO (Cl. 41)
	 VNU Business Media, Inc.
	  	China	  	1471917	  	BILLBOARD LIVE (Cl. 42)
	 VNU Business Media, Inc.
	  	China	  	3232580	  	CINEASIA
	 VNU Business Media, Inc.
	  	Colombia	  	100567	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Colombia	  	188955	  	LA BOBINA
	 VNU Business Media, Inc.
	  	Czech Republic	  	169002	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Czech Republic	  	232619	  	CLIO (Cl. 41)
	 VNU Business Media, Inc.
	  	Denmark	  	VR 1980 02627	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	European Community	  	3.752.482	  	ADWEEK’S WORK
	 VNU Business Media, Inc.
	  	European Community	  	4.113.957	  	ADWEEK (word mark - Classes 35, 41, 42)
	 VNU Business Media, Inc.
	  	European Community	  	91074	  	THE HOLLYWOOD REPORTER & Design
	 VNU Business Media, Inc.
	  	European Community	  	91207	  	ADWEEK
	 VNU Business Media, Inc.
	  	European Community	  	126383	  	MEDIAWEEK
	 VNU Business Media, Inc.
	  	European Community	  	126474	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	European Community	  	126573	  	BRANDWEEK
	 VNU Business Media, Inc.
	  	European Community	  	210013	  	MEDTRADE (Class 35 and 41)
	 VNU Business Media, Inc.
	  	European Community	  	260968	  	BILLBOARD LIVE (Cl. 25, 41, 42)
	 VNU Business Media, Inc.
	  	European Community	  	260984	  	BILLBOARD LIVE & DESIGN (Cl. 25, 41, 42)
	 VNU Business Media, Inc.
	  	European Community	  	410522	  	HOT 100

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	European Community	  	410605	  	AMUSEMENT BUSINESS (Stylized)
	 VNU Business Media, Inc.
	  	European Community	  	410654	  	EUROCHART HOT 100
	 VNU Business Media, Inc.
	  	European Community	  	1238070	  	MISCELLANEOUS DESIGN (Statuette)
	 VNU Business Media, Inc.
	  	European Community	  	1238195	  	CLIO (Cl. 35, 41)
	 VNU Business Media, Inc.
	  	European Community	  	1872506	  	ADWEEK GLOBAL MARKETING
	 VNU Business Media, Inc.
	  	European Community	  	1873579	  	PRESENTATIONS
	 VNU Business Media, Inc.
	  	European Community	  	2083079	  	BRANDWEEK SUPERBRANDS
	 VNU Business Media, Inc.
	  	European Community	  	2223782	  	COUTURE
	 VNU Business Media, Inc.
	  	European Community	  	3396413	  	OUTDOOR RETAILER
	 VNU Business Media, Inc.
	  	European Community	  	3893881	  	THE BOOK STANDARD
	 VNU Business Media, Inc.
	  	France	  	1.496.735	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	France	  	03 3 219 078	  	ASR
	 VNU Business Media, Inc.
	  	France	  	1 743 121	  	INTERBIKE
	 VNU Business Media, Inc.
	  	France	  	98722784	  	SUPERBRANDS
	 VNU Business Media, Inc.
	  	Georgia	  	10568	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Germany	  	DD653363	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Germany	  	397 24 304	  	OUTDOOR RETAILER
	 VNU Business Media, Inc.
	  	Germany	  	792792	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Germany	  	2070928	  	CLIO (Cl. 35, 41)
	 VNU Business Media, Inc.
	  	Germany	  	30338079.9	  	INTERBIKE
	 VNU Business Media, Inc.
	  	Germany	  	39519530	  	AB AMUSEMENT BUSINESS
	 VNU Business Media, Inc.
	  	Germany	  	39724303	  	ASR
	 VNU Business Media, Inc.
	  	Hong Kong	  	B13075/1999	  	ADWEEKASIA
	 VNU Business Media, Inc.
	  	Hong Kong	  	B13878/2000	  	BRANDWEEK

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Business Media, Inc.	  	Hong Kong	  	11604/1999	  	BILLBOARD LIVE & DESIGN (Cl. 25)
	VNU Business Media, Inc.	  	Hong Kong	  	11894/1998	  	BILLBOARD LIVE & DESIGN (Cl. 41)
	VNU Business Media, Inc.	  	Hong Kong	  	B02316 1993	  	INTERBIKE
	VNU Business Media, Inc.	  	Hong Kong	  	199808708	  	BILLBOARD LIVE & DESIGN (Cl. 42)
	VNU Business Media, Inc.	  	Hong Kong	  	199900875	  	BILLBOARD (Cl. 9)
	VNU Business Media, Inc.	  	Hong Kong	  	199902520	  	BILLBOARD (stylized 2) - Cl. 9
	VNU Business Media, Inc.	  	Hong Kong	  	200002005	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Hong Kong	  	200002006	  	BILLBOARD (stylized 2) - Cl. 16
	VNU Business Media, Inc.	  	Hungary	  	140 054	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Hungary	  	143 886	  	INTERBIKE
	VNU Business Media, Inc.	  	Indonesia	  	378285	  	BILLBOARD (stylized 2) - Cl. 16
	VNU Business Media, Inc.	  	Indonesia	  	404500	  	BILLBOARD LIVE (Cl. 42)
	VNU Business Media, Inc.	  	Indonesia	  	405468	  	BILLBOARD LIVE (Cl. 41)
	VNU Business Media, Inc.	  	Indonesia	  	471165	  	BILLBOARD LIVE (Cl. 25)
	VNU Business Media, Inc.	  	Israel	  	100268	  	BILLBOARD (stylized 2) - Cl. 16
	VNU Business Media, Inc.	  	Israel	  	147076	  	MEDTRADE (Class 35)
	VNU Business Media, Inc.	  	Israel	  	147077	  	MEDTRADE (Class 41)
	VNU Business Media, Inc.	  	Italy	  	612093	  	INTERBIKE
	VNU Business Media, Inc.	  	Italy	  	781292	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Italy	  	838321	  	SUPERBRANDS
	VNU Business Media, Inc.	  	Japan	  	891410	  	BILLBOARD (Katakana)
	VNU Business Media, Inc.	  	Japan	  	1664965	  	BILLBOARD (Class 16)
	VNU Business Media, Inc.	  	Japan	  	2094570	  	AMUSEMENT BUSINESS
	VNU Business Media, Inc.	  	Japan	  	2695414	  	HOT 100 (Cl. 25)
	VNU Business Media, Inc.	  	Japan	  	2722646	  	HOT 100 (Cl. 16)
	VNU Business Media, Inc.	  	Japan	  	3077332	  	THE HOLLYWOOD REPORTER
	VNU Business Media, Inc.	  	Japan	  	3151423	  	BILLBOARD (stylized 1) - Cl. 16
	VNU Business Media, Inc.	  	Japan	  	3151428	  	BILLBOARD CAFE
	VNU Business Media, Inc.	  	Japan	  	3337912	  	BILLBOARD EXTRA
	VNU Business Media, Inc.	  	Japan	  	3356239	  	CLIO (Cl. 41)
	VNU Business Media, Inc.	  	Japan	  	3363283	  	BILLBOARD (Cl. 24)
	VNU Business Media, Inc.	  	Japan	  	3369074	  	BILLBOARD (Cl. 18)
	VNU Business Media, Inc.	  	Japan	  	4011444	  	AB AMUSEMENT BUSINESS
	VNU Business Media, Inc.	  	Japan	  	4011445	  	AMUSEMENT BUSINESS (Stylized)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Business Media, Inc.	  	Japan	  	4040706	  	BILLBOARD (Cl. 14)
	VNU Business Media, Inc.	  	Japan	  	4063452	  	BILLBOARD (Cl. 33)
	VNU Business Media, Inc.	  	Japan	  	4077190	  	BILLBOARD (Cl. 21)
	VNU Business Media, Inc.	  	Japan	  	4089988	  	BILLBOARD (Cl. 32)
	VNU Business Media, Inc.	  	Japan	  	4089989	  	BILLBOARD (Cl. 34)
	VNU Business Media, Inc.	  	Japan	  	4094465	  	BILLBOARD (Cl. 3)
	VNU Business Media, Inc.	  	Japan	  	4128035	  	BILLBOARD LIVE (Cl. 42)
	VNU Business Media, Inc.	  	Japan	  	4128990	  	BILLBOARD (Cl. 20)
	VNU Business Media, Inc.	  	Japan	  	4209251	  	BILLBOARD LIVE & DESIGN (Cl. 41)
	VNU Business Media, Inc.	  	Japan	  	4265736	  	BILLBOARD (Cl. 30)
	VNU Business Media, Inc.	  	Japan	  	4419613	  	CLIO (Cl. 41)
	VNU Business Media, Inc.	  	Japan	  	4431319	  	BRANDWEEK
	VNU Business Media, Inc.	  	Japan	  	4451421	  	BILLBOARD (Cl. 15)
	VNU Business Media, Inc.	  	Japan	  	4451422	  	BILLBOARD (Cl. 28)
	VNU Business Media, Inc.	  	Japan	  	4454839	  	ERETAILING WORLD
	VNU Business Media, Inc.	  	Japan	  	4455947	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Japan	  	4467947	  	BILLBOARD (Cl. 25)
	VNU Business Media, Inc.	  	Japan	  	4467947	  	BILLBOARD (stylized 2) - Cl. 25
	VNU Business Media, Inc.	  	Japan	  	4473059	  	MEDTRADE
	VNU Business Media, Inc.	  	Japan	  	4528548	  	BILLBOARD (stylized 2) - Cl. 9
	VNU Business Media, Inc.	  	Japan	  	4528619	  	BRANDWEEK SUPERBRANDS
	VNU Business Media, Inc.	  	Japan	  	4533081	  	PRESENTATIONS IN KATAKANA
	VNU Business Media, Inc.	  	Japan	  	4854284	  	BILLBOARD (Cls. 38 & 41)
	VNU Business Media, Inc.	  	Japan	  	4854285	  	BILLBOARD LIVE (Cls. 38 & 41)
	VNU Business Media, Inc.	  	Mexico	  	236437	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Mexico	  	525490	  	AB AMUSEMENT BUSINESS
	VNU Business Media, Inc.	  	Mexico	  	551290	  	BILLBOARD LIVE (Cl. 42)
	VNU Business Media, Inc.	  	Mexico	  	551291	  	BILLBOARD LIVE (Cl. 41)
	VNU Business Media, Inc.	  	Mexico	  	611507	  	AMUSEMENT BUSINESS (Stylized)
	VNU Business Media, Inc.	  	Mexico	  	650165	  	BILLBOARD LIVE (Cl. 25)
	VNU Business Media, Inc.	  	Monaco	  	1.22574	  	COUTURE
	VNU Business Media, Inc.	  	New Zealand	  	234137	  	CLIO (Cl. 41)
	VNU Business Media, Inc.	  	Norway	  	106.655	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Poland	  	74054	  	BILLBOARD (stylized 2) - Cl. 16

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Business Media, Inc.	  	Poland	  	84005	  	CLIO (Cl. 41)
	VNU Business Media, Inc.	  	Romania	  	R 18534	  	BILLBOARD (stylized 2) - Cl. 16
	VNU Business Media, Inc.	  	Russia	  	96187	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Russia	  	141848	  	CLIO (Cl. 41)
	VNU Business Media, Inc.	  	Russia	  	195388	  	SUPERBRANDS
	VNU Business Media, Inc.	  	Russia	  	264042	  	PRESENTATIONS
	VNU Business Media, Inc.	  	Singapore	  	T00/07179D	  	MEDTRADE
	VNU Business Media, Inc.	  	Singapore	  	T00/07180H	  	MEDTRADE
	VNU Business Media, Inc.	  	Singapore	  	T97/00084F	  	COUTURE COLLECTION & CONFERENCE
	VNU Business Media, Inc.	  	Singapore	  	T97/00085D	  	COUTURE COLLECTION & CONFERENCE
	VNU Business Media, Inc.	  	Singapore	  	T97/00553H	  	BILLBOARD LIVE (Cl. 25)
	VNU Business Media, Inc.	  	Singapore	  	T97/00554F	  	BILLBOARD LIVE (Cl. 41)
	VNU Business Media, Inc.	  	Singapore	  	T97/0055D	  	BILLBOARD LIVE (Cl. 42)
	VNU Business Media, Inc.	  	Singapore	  	T97/082715	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Singapore	  	T97/08534E	  	BILLBOARD (stylized 2) - Cl. 16
	VNU Business Media, Inc.	  	Singapore	  	0015996	  	PRESENTATIONS
	VNU Business Media, Inc.	  	Slovak Republic	  	169002	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Slovak Republic	  	193650	  	CLIO (Cl. 41)
	VNU Business Media, Inc.	  	South Africa	  	097/12159	  	MEDTRADE (Class 41)
	VNU Business Media, Inc.	  	South Africa	  	097/12158	  	MEDTRADE (Class 35)
	VNU Business Media, Inc.	  	South Korea	  	40-526132	  	THE HOLLYWOOD REPORTER & Design
	VNU Business Media, Inc.	  	South Korea	  	41-84433	  	BILLBOARD (Cl. 41)
	VNU Business Media, Inc.	  	South Korea	  	41-75211	  	BILLBOARD (Cl. 42)
	VNU Business Media, Inc.	  	South Korea	  	41-24005	  	CLIO (Cl. 35)
	VNU Business Media, Inc.	  	South Korea	  	41-24004	  	CLIO (Cl. 41)
	VNU Business Media, Inc.	  	South Korea	  	48281	  	BILLBOARD LIVE (Cl. 41)
	VNU Business Media, Inc.	  	South Korea	  	128325	  	BILLBOARD (stylized 2) - Cl. 16
	VNU Business Media, Inc.	  	South Korea	  	478357	  	BILLBOARD LIVE (Cl. 25)
	VNU Business Media, Inc.	  	Spain	  	947045	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Spain	  	2149268	  	SUPERBRANDS
	VNU Business Media, Inc.	  	Sweden	  	172 550	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Switzerland	  	327528	  	BILLBOARD (Cl. 16)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	VNU Business Media, Inc.	  	Switzerland	  	391631	  	THE NATIONAL HOME HEALTH CARE EXPOSITION
	VNU Business Media, Inc.	  	Switzerland	  	397176	  	Design of Braided Pole
	VNU Business Media, Inc.	  	Switzerland	  	519533	  	OUTDOOR RETAILER
	VNU Business Media, Inc.	  	Taiwan	  	S66595	  	CLIO (Class 41)
	VNU Business Media, Inc.	  	Taiwan	  	S66678	  	CLIO (Class 35)
	VNU Business Media, Inc.	  	Taiwan	  	56966	  	INTERBIKE
	VNU Business Media, Inc.	  	Taiwan	  	526128	  	BILLBOARD (stylized 2) - Cl. 16
	VNU Business Media, Inc.	  	Thailand	  	491569	  	CINEASIA
	VNU Business Media, Inc.	  	Ukraine	  	5049	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	United Kingdom	  	A855909	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	United Kingdom	  	1459821	  	INTERBIKE
	VNU Business Media, Inc.	  	United Kingdom	  	1528959	  	CLIO (Cl. 35)
	VNU Business Media, Inc.	  	United Kingdom	  	1528960	  	CLIO (Cl. 41)
	VNU Business Media, Inc.	  	United Kingdom	  	2242463	  	BRANDWEEK SUPERBRANDS
	VNU Business Media, Inc.	  	Uruguay	  	259931	  	BILLBOARD (Nat. 15)
	VNU Business Media, Inc.	  	Utah	  	25496	  	SHOWEST (Utah)
	VNU Business Media, Inc.	  	Venezuela	  	101762-F	  	BILLBOARD (Cl. 16)
	VNU Business Media, Inc.	  	Yugoslavia	  	36009	  	BILLBOARD (Cl. 16)
	VNU Business Publications Limited	  	Australia	  	706265	  	Easy PC
	VNU Business Publications B.V.	  	Benelux	  	772497	  	BUSINESS BOOST (Word mark in special script)
	VNU Business Publications Limited	  	Benelux	  	 579877

(857525)
	  	Easy PC
	VNU Business Publications Limited	  	Benelux	  	 584415

(857591)
	  	JOBNET
	VNU Exhibitions Europe B.V.	  	Benelux	  	583331	  	BOUWMATERIEEL (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	583330	  	NATIONALE BADKAMER MANIFESTATIE (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	587420	  	MEDICA (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	157308	  	BETONDAG (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	591173	  	IMAGINATION (word)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	Array Publications B.V.	  	Benelux	  	416999	  	TELECOM MAGAZINE (word)
	Claritas Nederland B.V.	  	Benelux	  	596034	  	CATALYST (word)
	Claritas Nederland B.V.	  	Benelux	  	595943	  	PRIZM (word)
	Claritas Nederland B.V.	  	Benelux	  	596033	  	STORESCAN (word)
	VNU Business Publications B.V.	  	Benelux	  	417493	  	COMPUTABLE INFORMATICA SEMINARS (device)
	Array Publications B.V.	  	Benelux	  	585343	  	LTIPA (device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	599461	  	REGARDS (word)
	Claritas Nederland B.V.	  	Benelux	  	598076	  	CALYX (word)
	Claritas Nederland B.V.	  	Benelux	  	598078	  	SPECTRA (word)
	VNU Business Information Europe B.V.	  	Benelux	  	598077	  	CLARITAS (word)
	VNU Business Publications B.V.	  	Benelux	  	422005	  	BM BUSINESS MAGAZINE (device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	608811	  	AANDRIJFTECHNIEK (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	610347	  	CHEMTECH (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	610346	  	FOODTECH (word)
	VNU Business Publications B.V.	  	Benelux	  	605234	  	networkNEWS (Word mark in special script)
	Array Publications B.V.	  	Benelux	  	608661	  	SOFTWARE RELEASE MAGAZINE (word/device mark)
	VNU Business Publications B.V.	  	Benelux	  	610363	  	MBA-plein (Word mark in special script)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156713	  	BEDRIJFSHUISVESTTNG (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156714	  	BOUWBEURS (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156715	  	CORROSIE DAGEN (device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156754	  	INSTALLATIE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156776	  	NATIONALE ONDERWIJS TENTOONSTELLING (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156721	  	NATIONALE STAALBOUWDAG (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156742	  	ROKA (word)
	VNU Business Publications B.V.	  	Benelux	  	427025	  	TELECOM DAILY (word)
	VNU Business Publications B.V.	  	Benelux	  	605689	  	MBA-PLAZA (word)
	VNU Business Publications B.V.	  	Benelux	  	613210	  	Http:De Tijd (word)
	VNU Business Publications B.V.	  	Benelux	  	606521	  	I-Land (word)
	VNU Business Publications B.V.	  	Benelux	  	615516	  	InterZ (word)
	VNU Business Publications B.V.	  	Benelux	  	508499	  	MBA-PLAZA (word)
	Array Publications B.V.	  	Benelux	  	612130	  	LAN INTERNETWORKING MAGAZINE (word/device mark)
	VNU Business Publications B.V.	  	Benelux	  	617665	  	INTERMEDIAIR UITZENDBURO in kleur (device)
	VNU Business Publications B.V.	  	Benelux	  	34080	  	COMPUTABLE (word)
	VNU Business Publications B.V.	  	Benelux	  	616885	  	SOHO (word)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	View Group B.V.	  	Benelux	  	432701	  	MILIEUMARKT (IN KLEUR) (word/device)
	VNU B.V.	  	Benelux	  	619860	  	MIJN COMPUTER (device)
	VNU Business Publications B.V.	  	Benelux	  	620867	  	VakScanner (word)
	VNU Business Publications B.V.	  	Benelux	  	624004	  	ICE (word)
	VNU Business Publications B.V.	  	Benelux	  	436236	  	ProspectView (Word mark in special script)
	VNU Business Publications B.V.	  	Benelux	  	439275	  	PROSPECTVIEW (word)
	VNU Business Publications B.V.	  	Benelux	  	627078	  	COMPUTABLE (in kleur) (device)
	VNU B.V.	  	Benelux	  	623170	  	MEDIANET (word/device)
	VNU Business Publications B.V.	  	Benelux	  	630310	  	SOHO (device)
	VNU Business Publications B.V.	  	Benelux	  	625077	  	INTERMEDIAL STARTERS (device)
	VNU Business Publications B.V.	  	Benelux	  	626968	  	INTERMEDIAIR (device)
	VNU Business Publications B.V.	  	Benelux	  	443701	  	INTERIEUR-TEXTIEL (word)
	VNU Business Publications B.V.	  	Benelux	  	629588	  	NETWORK NEWS (in kleur) (device)
	VNU Business Publications B.V.	  	Benelux	  	626524	  	PC DEALER (in kleur) (device)
	VNU Business Publications B.V.	  	Benelux	  	629311	  	BANENNET (in kleur) (word/device)
	V.O.F.Businessview	  	Benelux	  	442242	  	PROSPECTFILE (word)
	VNU Business Publications B.V.	  	Benelux	  	445544	  	PC MANAGEMENT (word)
	VNU Business Publications B.V.	  	Benelux	  	631321	  	INTERMEDIAIR STARTERS (in kleur) (device)
	VNU B.V.	  	Benelux	  	635042	  	EMERCE (word)
	VNU B.V.	  	Benelux	  	634502	  	EMERCE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	630926	  	GELDZAKEN DE BEURS VOOR PERSOONLIJKE
	  		  		  	FINANCIEN (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	641079	  	KREADOE (word)
	VNU Business Publications B.V.	  	Benelux	  	33065	  	TEXPRESS (word)
	VNU Business Publications B.V.	  	Benelux	  	33075	  	TEXTILIA (word)
	VNU Business Publications B.V.	  	Benelux	  	352237	  	JOBDATA (word)
	VNU Business Publications B.V.	  	Benelux	  	352236	  	MARKETING MAGAZINE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	646126	  	FRAMETECH (word)
	VNU Business Publications B.V.	  	Benelux	  	449989	  	BUSINESSTRENDS (word)
	VNU Business Publications B.V.	  	Benelux	  	450736	  	DE INGENIEURSKRANT (word)
	Benelux Periodieken B.V.	  	Benelux	  	650290	  	DGA Magazine (word)
	VNU Business Publications B.V.	  	Benelux	  	355294	  	INFORMATICA MAGAZINE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	653054	  	ECOTECH (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156778	  	KARWEI (word)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	 Registration
No.
	  	 Trademark

	VNU Business Publications B.V.	  	Benelux	  	645083	  	PW CURSUSCALENDARIUM (device)
	VNU Business Publications B.V.	  	Benelux	  	645082	  	PW CURSUSCALENDARIUM (word)
	VNU Business Publications B.V.	  	Benelux	  	645536	  	PW GIDS VOOR WERVING &SELECTIE (device)
	VNU Business Publications B.V.	  	Benelux	  	645537	  	PW GIDS VOOR WERVING &SELECTIE word)
	VNU Business Publications B.V.	  	Benelux	  	646576	  	PW NET (device)
	VNU Business Publications B.V.	  	Benelux	  	646575	  	PW NET (word)
	VNU B.V.	  	Benelux	  	646661	  	VNU (in kleur) (device)
	VNU B.V.	  	Benelux	  	652090	  	VNU NET (word)
	VNU Business Publications B.V.	  	Benelux	  	656276	  	INTERMEDIAIR STARTERS (in kleur) (word/device)
	VNU Business Publications B.V.	  	Benelux	  	656277	  	STARTERS:HET MAGAZINE DAT WERKT (word)
	VNU Business Publications B.V.	  	Benelux	  	461931	  	PW GIDS VOOR OPLEIDINGSINSTITUTEN (word)
	VNU Business Publications B.V.	  	Benelux	  	461949	  	PC NETWERK (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	465211	  	INTEROFFICE (word)
	VNU Business Publications B.V.	  	Benelux	  	660485	  	TOI (word)
	VNU Business Publications B.V.	  	Benelux	  	660486	  	TOI (in kleur) (device)
	VNU Business Information Europe B.V.	  	Benelux	  	658060	  	POWER UNLIMITED (device)
	VNU Business Information Europe B.V.	  	Benelux	  	666410	  	POWER UNLIMITED (word)
	VNU Business Publications B.V.	  	Benelux	  	662282	  	PCM (in kleur) (device)
	VNU Business Publications B.V.	  	Benelux	  	671174	  	PCM (word)
	NationaleVacaturebank.nl B.V.	  	Benelux	  	664296	  	HUNTER SELECT (word)
	VNU Business Publications B.V.	  	Benelux	  	471304	  	MILIEUPERS (word)
	View Group B.V.	  	Benelux	  	666089	  	COMPUTER RESELLER NEWS (device)
	VNU Business Information Europe B.V.	  	Benelux	  	657341	  	POWER UNLIMITED (device)
	View Group B.V.	  	Benelux	  	471759	  	MILIEUMARKT (word)
	VNU Business Publications B.V.	  	Benelux	  	473507	  	JOB-LINK (word)
	VNU Business Publications B.V.	  	Benelux	  	468634	  	POLYTECHNISCH WEEKBLAD (word)
	VNU Business Publications B.V.	  	Benelux	  	668219	  	ONE SITE FITS ALL (word)
	View Group B.V.	  	Benelux	  	678205	  	COMPUTER RESELLER NEWS (in kleur) (word/device)
	View Group B.V.	  	Benelux	  	678206	  	COMPUTER RESELLER NEWS (zwart-wit) (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	678961	  	OFFICE PLAZA (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156756	  	FLEUR (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156730	  	NAJAARSBEURS/PLUS (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156731	  	VOORJAARSBEURS/PLUS (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	674906	  	EXCITING BUSINESS (word)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Business Publications B.V.	  	Benelux	  	665501	  	COMPUTER IDEA (word)
	VNU Business Publications B.V.	  	Benelux	  	476025	  	MODE NIEUWS (device)
	VNU Business Publications B.V.	  	Benelux	  	476024	  	MODE NIEUWS (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	676306	  	FACTORY SALE (in kleur) (word/device)
	VNU Business Publications B.V.	  	Benelux	  	475427	  	IT FORUM (word)
	VNU Business Publications B.V.	  	Benelux	  	480152	  	CA TECHNIEK IN BEDRIJF (word)
	VNU Business Publications B.V.	  	Benelux	  	676532	  	INTERMEDIAIR.NL (word)
	VNU Business Publications B.V.	  	Benelux	  	676531	  	INTERMEDIAIR.NL,ABSOLUUT BETER VOOR JE TOEKOMST (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	684537	  	WERELDWIJDWEG (word)
	VNU Business Publications B.V.	  	Benelux	  	676950	  	INTERMEDIAIR.NL (in kleur) (word/device)
	VNU Business Publications B.V.	  	Benelux	  	675451	  	NO NEED TO SURF (device)
	VNU B.V.	  	Benelux	  	681058	  	VNU THE BEST OF BOTH ECONOMIES (word)
	VNU Business Publications B.V.	  	Benelux	  	677199	  	TEXTILIA (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	671690	  	FOODTECH (in kleur) (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	690193	  	TELECOM TOTAAL!(in kleur) (word/device)
	VNU Business Publications B.V.	  	Benelux	  	479719	  	INTERMEDIAIR (word)
	Enterprice v.o.f.	  	Benelux	  	614872	  	ENTERPRICE (device)
	VNU Business Publications B.V.	  	Benelux	  	682122	  	E-mediair (word)
	View Group B.V.	  	Benelux	  	682921	  	CRN (word)
	VNU Business Publications B.V.	  	Benelux	  	683919	  	INTERMEDIAIR SALARISKOMPAS (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	673305	  	HFF (word/device)
	VNU Business Information Europe B.V.	  	Benelux	  	696911	  	POWER MASTER (word)
	Benelux Periodieken B.V.	  	Benelux	  	686667	  	WORKLIFE (device)
	Benelux Periodieken B.V.	  	Benelux	  	685961	  	WORKLIFE (word)
	VNU Business Publications B.V.	  	Benelux	  	685382	  	SCHOENVISIE (word)
	VNU Business Publications B.V.	  	Benelux	  	684707	  	ECAREER (word/device)
	VNU Business Publications B.V.	  	Benelux	  	486209	  	PCM (word)
	VNU Business Publications B.V.	  	Benelux	  	486159	  	PW (word)
	VNU Business Publications B.V.	  	Benelux	  	485893	  	INGENIEURSPERS (word)
	VNU Business Publications B.V.	  	Benelux	  	685789	  	DAZZ (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	484823	  	TANKSTATION TOTAAL (word)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Business Publications B.V.Haarlem Kaplan Career Services B.V.	  	Benelux	  	692197	  	THE GRAND OPENING CAREER EVENT (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	695581	  	HOLLAND ART FAIR (in kleur) (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	677613	  	PETFAIR (in kleur) (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	678028	  	VIV WORLD VISION (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	695416	  	INTEGRALE VEILIGHEID (in kleur) (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	697269	  	MEDICA (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	678593	  	VIV (in kleur) (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156743	  	LOGISTICA (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156734	  	VAKANTIE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	699148	  	ROKA FOOD EXPERIENCE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	699149	  	ROKA FOOD EXPERIENCE (word/device)
	Benelux Periodieken B.V.	  	Benelux	  	371182	  	MANAGEMENT TEAM (word)
	VNU Business Publications B.V.	  	Benelux	  	493229	  	CA TECHNIEK (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	706382	  	WERELDWIJDWEG (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	707181	  	WERELDWIJDWEG (in kleur) (word/device)
	NationaleVacaturebank.nl B.V.	  	Benelux	  	698143	  	NATIONALE VACATUREBANK.NL DAT WERKT WEL (word/device)
	VNU Business Publications B.V.	  	Benelux	  	496078	  	PC KOOP (word)
	VNU Business Publications B.V.	  	Benelux	  	496901	  	COMPUTER KOOP (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	709011	  	DOMESTIQUE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	709012	  	DOMESTIQUE (word/device)
	VNU Business Information Europe B.V.	  	Benelux	  	707645	  	POWER UNLIMITED (device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	707107	  	DIMENSIONS (word)
	VNU Business Publications B.V.	  	Benelux	  	375686	  	INTERMAGAZINE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	710969	  	FASHION ESSENTIALS (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	710968	  	FUN &FANCY (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	710970	  	HOME &LIVING (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	712037	  	MY OFFICE EFFICIENCY &INSPIRATIE (in kleur) (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	712751	  	POMPSHOP (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	508723	  	BEAUTY SALON (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	156740	  	MACROPAK (word)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Exhibitions Europe B.V.	  	Benelux	  	156732	  	VIV (word)
	VNU Business Publications B.V.	  	Benelux	  	713588	  	PCM (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	713589	  	NOT (word)
	NationaleVacaturebank.nl B.V.	  	Benelux	  	718658	  	FIGUUR (device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	511488	  	DE NEDERLANDSE MEUBELPRIJZEN (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	714911	  	NATIONALE FOOD WEEK (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	723676	  	JAARBEURS EXHIBITIONS &MEDIA (device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	723677	  	JAARBEURS EXHIBITIONS &MEDIA (word/device)
	Benelux Periodieken B.V.	  	Benelux	  	714244	  	MT 500 (word)
	VNU Business Publications B.V.	  	Benelux	  	717398	  	COMPUTABLE (device)
	VNU Business Publications B.V.	  	Benelux	  	716418	  	DIGITALIVE (word)
	NationaleVacaturebank.nl B.V.	  	Benelux	  	728803	  	NATIONALEVACATUREBANK.NL (word/device)
	NationaleVacaturebank.nl B.V.	  	Benelux	  	737120	  	NATIONALEVACATUREBANK.NL (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	525754	  	HOLLAND ART FAIR (word)
	VNU Business Publications B.V.	  	Benelux	  	385560	  	PERSONAL COMPUTER MAGAZINE (word)
	Benelux Periodieken B.V.	  	Benelux	  	730297	  	MT 100 (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	525317	  	SPEED & DESIGN (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	734218	  	FASHION VICTIMS (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	739226	  	TRAVEL DELUXE (word/device)
	Benelux Periodieken B.V.	  	Benelux	  	744003	  	MANAGEMENT TEAM (word)
	View Group B.V.	  	Benelux	  	730085	  	CRN (word/device)
	VNU Business Publications B.V.	  	Benelux	  	741264	  	COMPUTABLE (word)
	VNU Business Publications B.V.	  	Benelux	  	743425	  	INTERMEDIAIR (word)
	VNU Business Publications B.V.	  	Benelux	  	734308	  	PW (device)
	VNU Business Publications B.V.	  	Benelux	  	742969	  	PW (word)
	VNU Business Publications B.V.	  	Benelux	  	732749	  	INTERMEDIAIR (Word mark in special script)
	VNU Exhibitions Europe B.V.	  	Benelux	  	740281	  	TRADE MART UTRECHT (word/device)
	VNU Business Information Europe B.V.	  	Benelux	  	531063	  	POWER UNLIMITED (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	741675	  	FASHION VICTIMS (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	745835	  	JEM LEADMARKETING (word)
	VNU Business Information Europe B.V.	  	Benelux	  	536070	  	POWERKID (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	745913	  	OVERHEERLIJK! (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	741081	  	FUN 2 BUY (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	740850	  	MOTORBEURS UTRECHT (word/device)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Exhibitions Europe B.V.	  	Benelux	  	741981	  	I LOVE INDUSTRY (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	746979	  	INbed Inbath (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	740909	  	KAMPEER &CARAVAN JAARBEURS (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	749409	  	BALANCE (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	541469	  	POWDER &BULK SOLIDS EUROPE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	750130	  	SUPPORT (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	749408	  	UITVAART (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	539247	  	SFEER (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	545995	  	INTERSURFACE (word)
	VNU Business Publications B.V.	  	Benelux	  	396839	  	PC + (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	754981	  	WERELDPLEIN (word/device)
	VNU Business Publications B.V.	  	Benelux	  	754267	  	SML (word)
	VNU Business Publications B.V.	  	Benelux	  	551659	  	GET MOBILE (word)
	VNU Business Publications B.V.	  	Benelux	  	548255	  	VNU EUROPEAN LABS (device)
	VNU Business Publications B.V.	  	Benelux	  	756803	  	HEAD (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	553887	  	BOUWMACHINES (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	555624	  	LOGISTATE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	555965	  	VSK (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	554578	  	WINTERVAKANTIE (word)
	VNU Business Publications B.V.	  	Benelux	  	759835	  	SPROUT (word)
	VNU Business Publications B.V.	  	Benelux	  	760278	  	GUTZ (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	770354	  	MONEYMATTERS (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	560773	  	DIS (word)
	VNU Business Publications B.V.	  	Benelux	  	763512	  	IOS (word)
	VNU Business Publications B.V.	  	Benelux	  	766461	  	SPROUT FAST FORWARD (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	568812	  	VAKANTIEBEURS (word)
	VNU Business Publications B.V.	  	Benelux	  	769114	  	FOTO IDEE (word)
	VNU Business Publications B.V.	  	Benelux	  	768313	  	FOTO IDEE (word/device)
	VNU Exhibitions Europe B.V.	  	Benelux	  	768349	  	TRADELUXE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	768350	  	TRADELUXE (word/device)
	VNU Business Publications B.V.	  	Benelux	  	569189	  	VIEW (word)
	VNU Business Publications B.V.	  	Benelux	  	12624	  	INTERMEDIAIR (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	774162	  	BEAUTY2BUY (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	771375	  	TIM (word)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Business Publications B.V.	  	Benelux	  	773245	  	THE DAILY GAMER
	VNU Business Publications B.V.	  	Benelux	  	574214	  	PZ-Net (Word mark in special script)
	VNU Exhibitions Europe B.V.	  	Benelux	  	575222	  	INTERSTORE (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  	775459	  	FACTORY SALE (word/device)
	VNU Business Publications B.V.	  	Benelux	  	583863	  	INTERMEDIAR’S CARRIEREDAG (word)
	VNU Business Publications B.V.	  	Benelux	  	772496	  	BUSINESS BOOST (word/device)
	VNU Business Publications B.V.	  	Benelux	  	586478	  	INTERMEDIAIR ONLINE (word)
	Wim T.Schippers en Theo J.A.van den Boogaard	  	Benelux	  	475761	  	SJEF VAN OEKEL (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  		  	EXCITING BUSINESS (word)
	VNU Exhibitions Europe B.V.	  	Benelux	  		  	FITNESSVAKDAGEN (word/device)
	VNU Business Publications Limited	  	Brazil	  	820279390	  	Easy PC
	VNU Business Information Europe BV	  	Chile	  	533135/6/7	  	Claritas
	VNU Business Publications Limited	  	China	  	1315449	  	Easy PC
	VNU Exhibitions Europe B.V.	  	China	  	758236	  	PETFAIR (in kleur) (word/device)
	VNU Exhibitions Europe B.V.	  	China, Eygpt, Vietnam	  	736456	  	FOODTECH (word)
	VNU Exhibitions Europe B.V.	  	China, Eygpt, Vietnam	  	750563	  	HFF (word/device)
	VNU Business Publications B.V.	  	China, Italy, Spain	  	859248	  	SPROUT (word)
	VNU Exhibitions Europe B.V.	  	CTM	  	237388	  	VIV (word)
	VNU Business Publications Limited	  	CTM	  	301325	  	Mag.Net
	VNU Holdco (UK) Limited	  	CTM	  	392639	  	Claritas
	VNU Holdco (UK) Limited	  	CTM	  	390138	  	PRIZM
	Imark Communications Limited	  	CTM	  	42919	  	Softworld (& Device)
	Spectra Marketing Limited	  	CTM	  	556035	  	SPECTRA
	VNU Business Publications Limited	  	CTM	  	567610	  	Final Reality
	VNU Business Publications Limited	  	CTM	  	748939	  	Computer Active
	VNU Exhibitions Europe B.V.	  	CTM	  	826347	  	VIV (word)
	VNU Business Publications Limited	  	CTM	  	840512	  	VNU NEWSWIRE
	VNU Business Information Europe BV	  	CTM	  	932830	  	Storeplanner
	View Group BV	  	CTM	  	990408	  	Broadband Year
	View Group BV	  	CTM	  	1289248	  	Channel Expo

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Holdco (UK) Limited	  	CTM	  	1480482	  	Claritas
	VNU Exhibitions Europe B.V.	  	CTM	  	3615564	  	OOG (device)
	VNU Exhibitions Europe B.V.	  	CTM	  	3614724	  	VNU EXHIBITIONS EUROPE (word/devie)
	View Group BV	  	CTM	  	1289230	  	Dealer Expo
	VNU B.V.	  	CTM	  	733378	  	VNU (word)
	VNU B.V.	  	CTM	  	889527	  	VNU (in kleur) (device)
	VNU B.V.	  	CTM	  	2021335	  	VNUNET (word)
	Business Publications España	  	CTM/International	  	375291	  	COMPUTER IDEA, PORTUGAL
	Business Publications España	  	CTM/International	  	375292	  	GUIAS PRACTICAS PC ACTUAL, PORTUGAL
	Business Publications España	  	CTM/International	  	3665445	  	VNU CHANNEL PARTNER, EC TRADEMARK
	Business Publications España	  	CTM/International	  	375293	  	VNU CHANNEL PARTNER, PORTUGAL
	VNU B.V.	  	Czech Republic Hungary Poland Romania Slovakia	  	717612	  	VNU (in kleur) (device)
	VNU Business Publications Limited	  	Denmark	  	VR 00.069	  	Easy PC
	VNU Exhibitions Europe B.V.	  	Egypt, Russian Federation	  	692656	  	VIV (word)
	VNU Exhibitions Europe B.V.	  	Egypt, Russian Federation, Turkey	  	763947	  	VIV (in kleur) (word/device)
	VNU Exhibitions Europe B.V.	  	Egypt, Vietnam	  	749912	  	FOODTECH (in kleur) (word/device)
	VNU Business Publications Limited	  	France	  	FR97691937	  	PC Dealer
	VNU Business Publications Limited	  	France	  	97692211	  	Easy PC
	VNU Publications France, S.A.	  	France	  	FR97693636	  	PC Dealer
	VNU Business Press Syndication International B.V.	  	France, Germany, Italu	  	640768	  	BILLBOARD HOT 100 (word)
	VNU Business Information Europe B.V.	  	France, Italy.	  	638961	  	EUROCHART HOT 100 (word)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Business Publications Limited	  	Germany	  	39605814	  	Job.Net
	VNU Business Information Europe B.V.	  	Germany	  	730615	  	POWER UNLIMITED (device)
	VNU Exhibitions Europe B.V.	  	Germany	  	30244896	  	PC Direkt
	VNU Exhibitions Europe B.V.	  	Germany	  	30244897	  	PC Direkt
	VNU Business Publications Limited	  	Hong Kong	  	300071513	  	Easy PC (Chinese)
	VNU Business Publications Limited	  	Hong Kong	  	300139554	  	Computer Active (Chinese)
	VNU Business Publications Limited	  	Hong Kong	  	300139572	  	Computer Active (English)
	VNU Business Publications Limited	  	Hong Kong	  	300139545	  	Web Active (Chinese)
	VNU Business Publications Limited	  	Hong Kong	  	300139563	  	Web Active (English)
	VNU Business Publications Limited	  	Hungary	  	149247	  	Job.Net
	VNU Business Publications Limited	  	Hungary	  	155647	  	Mag.Net
	VNU Business Publications Limited	  	Hungary	  	M9801303	  	Easy PC
	VNU Business Publications Limited	  	India	  	756297	  	Easy PC
	VNU Business Publications Limited	  	Indonesia	  	506224	  	Komputer Aktif
	VNU Business Publications Limited	  	Indonesia	  	506223	  	Komputer Aktif
	VNU Business Publications Limited	  	Italy	  	755958	  	Job.Net
	VNU Business Publications Limited	  	Italy	  	00750511	  	Easy PC
	VNU Business Publications Italia S.R.L.	  	Italy	  	626027	  	VNU EUROPEAN LABS (device)
	VNU Business Publications B.V.	  	Italy, UK	  	742357	  	COMPUTER IDEA (word)
	VNU Business Publications Limited	  	Japan	  	4129794	  	Easy PC
	VNU Business Publications Limited	  	Korea	  	190375	  	Easy PC
	VNU Business Publications Limited	  	Malaysia	  	1005393	  	Komputer Aktif
	VNU Business Publications Limited	  	Malaysia	  	2006722	  	Web Active
	VNU B.V.	  	Netherlands	  	2436548	  	VNU (word)
	VNU B.V.	  	Netherlands	  	2845086	  	VNU (in colour) (device)
	VNU Exhibitions Europe B.V.	  	Netherlands	  	2191879	  	VIV (word)
	VNU Exhibitions Europe B.V.	  	Netherlands	  	2762287	  	VIV (in kleur) (word/device)
	VNU Business Publications Limited	  	New Zealand	  	272553	  	Easy PC
	VNU Holdco (UK) Limited	  	Norway	  	223454	  	PRIZM
	VNU Business Publications Limited	  	Philippines	  	4-1997-126822	  	Easy PC
	VNU Business Publications Limited	  	Poland	  	Z-177209	  	Easy PC
	VNU Business Publications Limited	  	Portugal	  	325841	  	Easy PC
	VNU Business Publications Limited	  	Romania	  	054229	  	Easy PC
	VNU Business Publications Limited	  	Russia	  	97714290	  	Easy PC

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	 VNU Business Publications Limited
	  	Singapore	  	1694/97	  	Easy PC
	 VNU Business Publications Limited
	  	Singapore	  	T01/50970D	  	Komputer Aktif
	 VNU Business Publications Limited
	  	Singapore	  	T01/50971B	  	Komputer Aktif
	 VNU Business Publications Limited
	  	Singapore	  	T02/04540E	  	Computer Active
	 VNU Business Publications Limited
	  	Singapore	  	T02/04541C	  	Computer Active
	 VNU Business Publications Limited
	  	Singapore	  	T02/04543Z	  	Web Active
	 VNU Business Publications Limited
	  	Slovakia	  	0973-98	  	Easy PC
	 VNU Business Publications Limited
	  	South Africa	  	97/1990	  	Easy PC
	 VNU Business Publications Limited
	  	Spain	  	1992195	  	Easy PC
	 VNU Business Publications Limited
	  	Spain	  	2012243	  	Job.Net
	 Publicaciones Profesionales
	  	Spain	  	1626285/9	  	ALTERNATIVAS MARKETING
	 Publicaciones Profesionales
	  	Spain	  	962318/3	  	ANUNCIOS 80 SEMANARIO DE LA PUBLICIDAD
	 Business Publications España
	  	Spain	  	2222750/4	  	BPE DIGITAL
	 Business Publications España
	  	Spain	  	2222751/2	  	BPE DIGITAL
	 Business Publications España
	  	Spain	  	2222746/6	  	BPE NET
	 Business Publications España
	  	Spain	  	2222747/4	  	BPE NET
	 Business Publications España
	  	Spain	  	2107966	  	BPE NEWS
	 Business Publications España
	  	Spain	  	2107967	  	BPE NEWS
	 Business Publications España
	  	Spain	  	2136138	  	BPE UTILIDADES Y TRUCOS INTERNET
	 Business Publications España
	  	Spain	  	2242095	  	BPE UTILIDADES Y TRUCOS PC
	 Business Publications España
	  	Spain	  	2038916	  	BUSINESS NET
	 Business Publications España
	  	Spain	  	2348426/8	  	CHANNEL AWARDS
	 Business Publications España
	  	Spain	  	2185208	  	COMPUTER ACTIVO
	 Business Publications España
	  	Spain	  	1956799	  	COMPUTING ESPAÑA
	 Publicaciones Profesionales
	  	Spain	  	2157082/5	  	DATA ANUNCIOS
	 Business Publications España
	  	Spain	  	1749989/5	  	GUIA CHIP DE SISTEMAS DE INFORMACIÓN
	 Business Publications España
	  	Spain	  	1749996	  	GUIA DE COMPRAS PC ACTUAL
	 Business Publications España
	  	Spain	  	2052378	  	GUIA DE WEB Y DIRECCIONES DE INTERNET
	 Business Publications España
	  	Spain	  	1749992	  	GUIAS PRACTICAS PC ACTUAL
	 Business Publications España
	  	Spain	  	1956792	  	HOME COMPUTING
	 Business Publications España
	  	Spain	  	2053070	  	HOME PC (DESIGN)
	 Business Publications España
	  	Spain	  	2042045	  	HOME PC (TRADEMARK)
	 Business Publications España
	  	Spain	  	2097073	  	INFO PYME
	 Business Publications España
	  	Spain	  	1956787	  	IT COMPUTING

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	New Monday	  	Spain	  	2222744	  	IT JOB WORLD
	New Monday	  	Spain	  	2222745/8	  	IT JOB WORLD
	Business Publications España	  	Spain	  	2222748/2	  	IT NEWS
	Business Publications España	  	Spain	  	2,222,749	  	IT NEWS
	Publicaciones Profesionales	  	Spain	  	2616157/5	  	LOS ANUNCIOS DEL AÑO
	Publicaciones Profesionales	  	Spain	  	2295476/7	  	LOS ANUNCIOS DEL AÑO FIESTA DE LA PUBLICIDAD Y DEL MARKETING
	Business Publications España	  	Spain	  	2062596	  	NET ACTUAL
	New Monday	  	Spain	  	2333865	  	NEWMONDAY
	New Monday	  	Spain	  	2333866	  	NEWMONDAY
	Business Publications España	  	Spain	  	1783853	  	PC ACTUAL BBS
	Business Publications España	  	Spain	  	2222753/9	  	PC DEALER (DESIGN)
	Business Publications España	  	Spain	  	2112522	  	PC DEALER (TRADEMARK)
	Business Publications España	  	Spain	  	2222752	  	PC DEALER DIRECTO
	Business Publications España	  	Spain	  	2299204	  	PC DEALER OEM
	Business Publications España	  	Spain	  	2097076/5	  	PC PYME
	Business Publications España	  	Spain	  	2543409	  	PC PYMES
	Business Publications España	  	Spain	  	1956786/3	  	PERSONAL COMPUTER DEALER
	Publicaciones Profesionales	  	Spain	  	1608090/4	  	PUBLICACIONES PROFESIONALES S.A.
	Publicaciones Profesionales	  	Spain	  	1155920/9	  	PUBLIDATA
	Business Publications España	  	Spain	  	2097072	  	PYME ACTUAL
	Business Publications España	  	Spain	  	2022600	  	REDES LAN
	Business Publications España	  	Spain	  	2316136	  	TRUCOS INTERNET
	Business Publications España	  	Spain	  	2242094	  	TRUCOS Y UTILIDADES PC
	Business Publications España	  	Spain	  	2317461	  	TRUCOS Y UTILIDADES WEB
	Business Publications España	  	Spain	  	2354264	  	VNU BUSINESS PUBLICATIONS ESPAÑA
	Business Publications España	  	Spain	  	2354265	  	VNU BUSINESS PUBLICATIONS ESPAÑA
	Business Publications España	  	Spain	  	2354502	  	VNU BUSINESS PUBLICATIONS ESPAÑA (DESIGN)
	Business Publications España	  	Spain	  	2354503	  	VNU BUSINESS PUBLICATIONS ESPAÑA (DESIGN)
	Business Publications España	  	Spain	  	2460823	  	VNU CHANNEL PARTNER
	Business Publications España	  	Spain	  	2460822	  	VNU CHANNEL PARTNER
	Business Publications España	  	Spain	  	2394824	  	VNU CHANNEL PARTNERS
	Business Publications España	  	Spain	  	2394823	  	VNU CHANNEL PARTNERS
	Business Publications España	  	Spain	  	2341967	  	VNU NET

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	 	 Trademark

	Business Publications España	  	Spain	  	2341988	 	VNU NET
	Business Publications España	  	Spain	  	1222977	 	VNU PERSONAL COMPUTER
	Business Publications España	  	Spain	  	1634631	 	VNU PERSONAL COMPUTER ACTUAL (PC ACTUAL)
	Business Publications España	  	Spain	  	1222976	 	VNU PERSONAL COMPUTER MAGAZINE
	Business Publications España	  	Spain	  	1273098	 	VNU PERSONAL COMPUTER SEMANAL
	Business Publications España	  	Spain	  	2530714	 	VNU PERSONAL COMPUTING
	Business Publications España	  	Spain	  	2348425	 	VNU REDES & TELECOM
	Business Publications España	  	Spain	  	2062591	 	WEB ACTUAL
	Business Publications España	  	Spain	  	2062598	 	WEB MAGAZINE
	VNU Business Publications Limited	  	Sweden	  	315 263	 	Easy PC
	Bopp Media v.o.f.	  	Sweden	  	322751	 	BOPP GUIDE (word)
	VNU Holdco (UK) Limited	  	Switzerland	  	448408	 	Claritas
	VNU Holdco (UK) Limited	  	Switzerland	  	448405	 	PRIZM
	VNU Holdco (UK) Limited	  	Switzerland	  	453868	 	PRIZM
	VNU Business Publications Limited	  	Taiwan	  	(87)16666	 	Easy PC
	VNU Business Publications Limited	  	Taiwan	  	1152887	 	Computer Active (Chinese)
	VNU Business Publications Limited	  	Taiwan	  	1152889	 	Computer Active (English)
	VNU Business Publications Limited	  	Taiwan	  	1152886	 	Web Active (Chinese)
	VNU Business Publications Limited	  	Taiwan	  	1152888	 	Web Active (English)
	VNU Business Publications Limited	  	Tunisia	  	EE971313	 	Easy PC
	VNU Business Publications Limited	  	Turkey	  	98/5219	 	Easy PC
	VNU Exhibitions Europe B.V.	  	Turkey	  	199873	 	IFAF (word)
	VNU Exhibitions Europe B.V.	  	Turkey	  	200748	 	IFAF (word)
	VNU Exhibitions Europe B.V.	  	Turkey	  	200941	 	IFAF (word/device)
	VNU Exhibitions Europe B.V.	  	Turkey	  	200800	 	IFAF (word/device)
	VNU Exhibitions Europe B.V.	  	Turkey	  	733760	 	ECOTECH (word)
	VNU Exhibitions Europe B.V.	  	Turkey	  	735383	 	VIV (word)
	VNU Exhibitions Europe B.V.	  	Turkey	  	2000 13329	 	FOOD INGREDIENTS &ADDITIVES (word/device)
	VNU Exhibitions Europe B.V.	  	Turkey	  	2000/13328	 	FOOD PACK (word/device)
	VNU Exhibitions Europe B.V.	  	Turkey	  	2002 06884	 	VIV POULTRY YUTAV (word)
	VNU Business Publications Limited	  	UK	  	2004977	 	Connexion
	VNU Business Publications Limited	  	UK	  	2004972	 	PC Lan
	VNU Business Publications Limited	  	UK	  	2005470	 	Pinpoint
	VNU Business Publications Limited	  	UK	  	2007908	 	The Best to Sell Edutainment Product of the Year

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	VNU Business Publications Limited	  	UK	  	2014399	  	BusinessAge 40 Under 40
	VNU Business Publications Limited	  	UK	  	2024811	  	VNU Recruitment Matters
	VNU Business Publications Limited	  	UK	  	2102746	  	PCW
	VNU Business Publications Limited	  	UK	  	2107516	  	VNU Computer Media Europe
	VNU Business Publications Limited	  	UK	  	2110889	  	VNU B 2 B/VNU B2B
	VNU Business Publications Limited	  	UK	  	2120383	  	VNU Network Solutions
	VNU Business Publications Limited	  	UK	  	2136291	  	Final Reality
	VNU Business Publications Limited	  	UK	  	2139479	  	Communications World
	VNU Business Publications Limited	  	UK	  	2139479	  	World Communications
	VNU Business Publications Limited	  	UK	  	2148683	  	VNU One to One
	VNU Business Publications Limited	  	UK	  	2148683	  	VNU/One to One
	VNU Business Publications Limited	  	UK	  	2153680	  	VNU Computer Active
	VNU Business Publications Limited	  	UK	  	2153685	  	VNU/Jobworld
	VNU Business Publications Limited	  	UK	  	2155195	  	VNU/Newswire
	Imark Communications Limited	  	UK	  	2156331	  	CTS (& Device)
	VNU Business Publications Limited	  	UK	  	2157126	  	The Stoney Blokes
	Spectra Marketing Limited	  	UK	  	2157379	  	SPECTRA
	View Group BV	  	UK	  	1465258	  	PC Direct
	View Group BV	  	UK	  	1466192	  	PC Direct (DW)
	VNU Holdco (UK) Limited	  	UK	  	2175422	  	PSYCL£
	View Group BV	  	UK	  	1474357	  	Softworld (& Device)
	View Group BV	  	UK	  	1493457	  	Softworld (& Device)
	Nielsen Book Services Limited	  	UK	  	1501668	  	First Edition
	View Group BV	  	UK	  	2268441	  	CRN
	View Group BV	  	UK	  	1562669	  	Softworld (& Device)
	VNU Business Publications Limited	  	UK	  	1572844	  	VNU Labs European (& Logo)
	VNU Business Publications Ltd.	  	UK	  	1572844	  	VNU EUROPEAN LABS (device)
	VNU Business Publications Limited	  	UK	  	1573249	  	European VNU Labs (& Logo)
	VNU Business Publications Ltd.	  	UK	  	1573249	  	VNU EUROPEAN LABS (device)
	VNU Business Publications Limited	  	UK	  	2280399	  	Home Entertainment World
	VNU Business Publications Limited	  	UK	  	1588688	  	Personal Computer World
	VNU Business Publications Limited	  	UK	  	2292943A	  	Easy PC
	VNU Business Publications Limited	  	UK	  	2299175	  	NoiseMark
	VNU Business Publications Limited	  	UK	  	2008080	  	Infomatics

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	View Group BV	  	UK	  	2001332	  	PC Magazine (DW)
	VNU Business Publications Limited	  	UK	  	2004974	  	Computer Contractor
	VNU Business Publications Limited	  	UK	  	2004963	  	Computing
	VNU Business Publications Limited	  	UK	  	2004965	  	Personal Computer Magazine
	VNU Business Publications Limited	  	UK	  	2004970	  	VAR World
	VNU Business Publications Limited	  	UK	  	2004978	  	What PC? & Software
	VNU Business Publications Limited	  	UK	  	2005455	  	Accountancy Age
	VNU Business Publications Limited	  	UK	  	2005474	  	Financial Director
	VNU Business Publications Limited	  	UK	  	2004985	  	Infomatics Digest
	VNU Business Publications Limited	  	UK	  	2005461	  	Management Consultancy
	VNU Business Publications Limited	  	UK	  	2004887	  	The Computer Users Year Book
	VNU Business Publications Limited	  	UK	  	2004885	  	The Software Users Year Book
	VNU Business Publications Limited	  	UK	  	2007877	  	Channel Personality of the Year
	VNU Business Publications Limited	  	UK	  	2007316	  	Retail Business Distributor of the Year
	VNU Business Publications Limited	  	UK	  	2007910	  	The Accountancy Age Guide to Career Development
	VNU Business Publications Limited	  	UK	  	2007912	  	The Accountancy Age Guide to Financial Services
	VNU Business Publications Limited	  	UK	  	2007915	  	The Accountancy Age Guide to Information Technology
	VNU Business Publications Limited	  	UK	  	2007913	  	The Accountancy Age Guide to Small Business
	VNU Business Publications Limited	  	UK	  	2007873	  	The Accountancy Age Guides
	VNU Business Publications Limited	  	UK	  	2007879	  	Value Added Reseller (VAR) of the Year
	VNU Business Publications Limited	  	UK	  	2014394	  	FAIRR Financial Accountancy Industry Readership Research
	View Group BV	  	UK	  	2014033	  	Softworld for the Supply Chain (& Device)
	VNU Business Publications Limited	  	UK	  	2017780	  	Jobnet/Job.Net
	VNU Business Publications Limited	  	UK	  	2019252	  	Contracts Direct
	VNU Business Publications Limited	  	UK	  	2020435	  	Magnet/Mag.Net
	VNU Business Publications Limited	  	UK	  	2023171	  	Easy PC
	View Group BV	  	UK	  	2025156B	  	Network Week
	VNU Business Publications Limited	  	UK	  	2026362	  	PC Dealer
	VNU Business Publications Limited	  	UK	  	2032636	  	Matrix Publishing Network
	VNU Business Publications Limited	  	UK	  	2032642	  	MatrixServer
	View Group BV	  	UK	  	2025156A	  	Network Week
	VNU Business Publications Limited	  	UK	  	2029813	  	Cybermiles
	VNU Business Publications Limited	  	UK	  	2030080	  	MPN
	VNU Business Publications Limited	  	UK	  	2037799	  	VNU Recruitment News

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Registration
No.	  	 Trademark

	View Group BV	  	UK	  	2043893	  	Software Developers Forum & Device
	VNU Business Publications Limited	  	UK	  	2047101	  	Easy PC/stylised
	View Group BV	  	UK	  	2053482	  	Computer Reseller News

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 Trademark Applications: 

 

							
	 Owner
	  	 Country/
Authority
	  	Application
No.	  	 Trademark

	 VNU Business Media, Inc.
	  	Australia	  	815971	  	ERETAILING WORLD
	 VNU Business Media, Inc.
	  	Brazil	  	820.447.625	  	MEDTRADE
	 VNU Business Media, Inc.
	  	Brazil	  	821.979.698	  	BRANDWEEK
	 VNU Business Media, Inc.
	  	Brazil	  	821.979.701	  	SUPERBRANDS
	 VNU Business Media, Inc.
	  	Brazil	  	827.340.958	  	MEDTRADE
	 VNU Business Media, Inc.
	  	Canada	  	1191618	  	SUPERBRANDS
	 VNU Business Media, Inc.
	  	Canada	  	1221959	  	THE BOOK STANDARD
	 VNU Business Media, Inc.
	  	Canada	  	1237100	  	AD WEEK (word mark)
	 VNU Business Media, Inc.
	  	Canada	  	1299051	  	EUROPA STAR
	 VNU Business Media, Inc.
	  	Colombia	  	6031206	  	CLIO (Cl. 41)
	 VNU Business Media, Inc.
	  	European Community	  	2759710	  	CINEMA EXPO INTERNATIONAL
	 VNU Business Media, Inc.
	  	European Community	  	2759710	  	CINEMA EXPO INTERNATIONAL
	 VNU Business Media, Inc.
	  	European Community	  	3654332	  	BILLBOARD (Cls. 38 & 41)
	 VNU Business Media, Inc.
	  	European Community	  	4695409	  	EUROPA STAR (Classes 16 and 35)
	 VNU Business Media, Inc.
	  	European Community	  	4850426	  	PRESENTATIONS
	 VNU Business Media, Inc.
	  	France	  	23198158	  	ACTION SPORTS RETAILER
	 VNU Business Media, Inc.
	  	Hong Kong	  	2001-06937	  	COUTURE
	 VNU Business Media, Inc.
	  	India	  	991966	  	MEDTRADE
	 VNU Business Media, Inc.
	  	Japan	  	2005-116233	  	INTERBIKE (Class 35 - Trade Shows)
	 VNU Business Media, Inc.
	  	Japan	  	2006-14840	  	SOURCEDIRECT (Class 35)
	 VNU Business Media, Inc.
	  	Mexico	  	407544	  	SUPERBRANDS
	 VNU Business Media, Inc.
	  	Mexico	  	407545	  	BRANDWEEK
	 VNU Business Media, Inc.
	  	Russia	  	2005727295	  	ADWEEK (Classes 16 and 35)
	 VNU Business Media, Inc.
	  	South Africa	  	2002/12126	  	BILLBOARD (Cl. 16)
	 VNU Business Media, Inc.
	  	Ukraine	  	-	  	EUROPA STAR (Classes 16 and 35)
	 Benelux Periodieken B.V.
	  	Benelux	  	1027074	  	BUSINESS TOPICS (word)
	 VNU Business Publications B.V.
	  	Benelux	  	1083929	  	BUSINESS BOOST (word)

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Application
No.	  	 Trademark

	VNU Business Publications B.V.	  	Benelux	  	1084043	  	TECHNISCH WEEKBLAD (word/device)
	Business Publications España	  	Brazil	  	825851459	  	COMPUTER IDEA, BRAZIL
	Business Publications España	  	Brazil	  	825851440	  	GUIAS PRACTICAS PC ACTUAL, BRAZIL
	Business Publications España	  	Brazil	  	825851467	  	VNU CHANNEL PARTNER, BRAZIL
	VNU Business Publications Limited	  	China	  	3878012	  	Computer Active (Chinese)
	VNU Business Publications Limited	  	China	  	3878011	  	Computer Active (Chinese)
	VNU Business Publications Limited	  	China	  	3878010	  	Computer Active (Chinese)
	VNU Business Publications Limited	  	China	  	3878009	  	Computer Active (Chinese)
	VNU Business Publications Limited	  	China	  	3877997	  	Computer Active (English)
	VNU Business Publications Limited	  	China	  	3878026	  	Computer Active (English)
	VNU Business Publications Limited	  	China	  	3878025	  	Computer Active (English)
	VNU Business Publications Limited	  	China	  	38780024	  	Computer Active (English)
	VNU Business Publications Limited	  	China	  	3698176	  	Easy PC (Chinese)
	VNU Business Publications Limited	  	China	  	3698174	  	Easy PC (Chinese)
	VNU Business Publications Limited	  	China	  	3698175	  	Easy PC (Chinese)
	VNU Business Publications Limited	  	China	  	3698154	  	Easy PC (Chinese)
	VNU Business Publications Limited	  	China	  	4655129	  	Financial Director China
	VNU Business Publications Limited	  	China	  	4655127	  	Financial Director China
	VNU Business Publications Limited	  	China	  	4655130	  	Financial Director China
	VNU Business Publications Limited	  	China	  	4655128	  	Financial Director China
	VNU Business Publications Limited	  	China	  	3878016	  	Web Active (Chinese)
	VNU Business Publications Limited	  	China	  	3878015	  	Web Active (Chinese)
	VNU Business Publications Limited	  	China	  	3878014	  	Web Active (Chinese)
	VNU Business Publications Limited	  	China	  	3878013	  	Web Active (Chinese)
	VNU Business Publications Limited	  	China	  	3878008	  	Web Active (English)
	VNU Business Publications Limited	  	China	  	3878007	  	Web Active (English)
	VNU Business Publications Limited	  	China	  	3877999	  	Web Active (English)
	VNU Business Publications Limited	  	China	  	3877998	  	Web Active (English)
	VNU Business Publications Espania SA	  	CTM	  	3665445	  	VNU Channel Partner
	VNU Business Publications Limited	  	CTM	  	4164737	  	XO Magazine
	Imark Communications Limited	  	France	  		  	Softmonde
	Imark Communications Limited	  	Germany	  		  	Softwelt

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

							
	 Owner
	  	 Country/
Authority
	  	Application
No.	  	 Trademark

	VNU Business Publications Limited	  	Greece	  	150844	  	Channel Partner Greece (WO)
	VNU Business Publications Limited	  	Greece	  	150442	  	Easy PC
	VNU Business Publications Limited	  	Hong Kong	  	300417654	  	Financial Director China
	VNU Business Publications Limited	  	India	  	1389330	  	Computer Active (DW)
	VNU Business Publications Limited	  	Macao	  	N/17474	  	Financial Director China
	VNU Business Publications Limited	  	Macao	  	N/17475	  	Financial Director China
	VNU Business Publications Limited	  	Macao	  	N/17476	  	Financial Director China
	VNU Business Publications Limited	  	Macao	  	N/17477	  	Financial Director China
	VNU Business Publications Limited	  	Malaysia	  	2002 - 06724	  	Computer Active
	VNU Business Publications Limited	  	Malaysia	  	2002 - 06721	  	Computer Active
	VNU Business Publications Limited	  	Malaysia	  	2001 - 05392	  	Komputer Aktif
	VNU Business Publications Limited	  	Malaysia	  	2002 - 06723	  	Web Active
	VNU Business Publications Limited	  	Philippines	  	4-2005 - 001632	  	Computer Active
	VNU Business Publications Limited	  	Poland	  	Z - 290 268	  	Financial Director
	VNU Business Publications Limited	  	Portugal	  	387899	  	Mega Ideia
	VNU Business Publications Limited	  	Saudi Arabia	  		  	Financial Director Middle East
	VNU Business Publications Limited	  	South Africa	  	2004/18387	  	Computer Active
	VNU Business Publications Limited	  	Taiwan	  	94025998	  	Financial Director China
	VNU Business Publications Limited	  	Taiwan	  	94025999	  	Financial Director China
	VNU Business Publications Limited	  	Taiwan	  	94026001	  	Financial Director China
	VNU Business Publications Limited	  	Taiwan	  	94026004	  	Financial Director China
	VNU Business Publications Limited	  	Thailand	  	ON HOLD	  	Easy PC
	VNU Business Publications Limited	  	Turkey	  	F00824	  	Computer Active
	VNU Business Publications Limited	  	Turkey	  	F00826	  	Web Active
	VNU Business Publications Limited	  	UAE	  		  	Financial Director Middle East
	VNU Business Publications Limited	  	UK	  	2292943B	  	Easy PC
	 TBA
	  	UK/CTM	  		  	Information World Review
	 TBA
	  	UK/CTM	  		  	Online Information

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 Trademark Licenses in US: 

 

									
	 Licensee
	  	 Licensor
	  	 Country/

State
	  	 NIELSEN Registration –

Application No.
	  	 N Design and NIELSEN

Registration –
Application No.

	 VNU Internet-III B.V.
 ATR
Australia Pty Ltd.
	  	CZT/ACN Trademarks, L.L.C., pursuant to Trademark License Agreement, dated February 28, 2005	  	Australia	  	 IC 35 — 000B345839

IC 42 — 000B345841
	  	IC 9, 16, 35 – 912912
	AGB SOFT Benelux SPRL	  	  	Bulgaria	  	IC 9, 16, 35, 42 – 72843 (Appl)	  	IC 9, 16, 35 – 47772
	AGB Nielsen Market Research (Guangzhou) Co., Ltd.	  	  	Canada	  	TMA100657	  	TMA653400
	 AGB Puls d.o.o.
 AGB (Cyprus)
Ltd.
	  		  	Croatia	  	IC 9, 16, 35, 42 – Z 2004 1126A (Appl)	  	IC 9, 16, 35 – Z 2004 1096A (Appl)
	 MediaEdge Ltd.
 CDI_AGB
DOMINICANA, C.p.A.
 INFOMEDIA S.A.
	  		  	China	  	 IC 35 – 903717
 IC 37
– 843881
 IC 42 – 877206
	  	 IC 9 – 3177413
 IC 16
– 3177414
 IC 35 – 3177412

	 IBOPE TIME ECUADOR S.A.

ORGANOTIKI S.A.
 AGB Hellas S.A.

MEDIA SERVICES S.A.
 AGB Nielsen Media Research
(Hong Kong) Limited
	  		  	Cyprus	  	CTM IC 9, 16, 35, 37, 41, 42 — 000143818	  	 IC 9 – 63215 (Appl)
 IC 16
– 63216 (Appl)
 IC 35 – 63217 (Appl)
  

CTM IC 9 – 2697662

	 AGB Hungry Kft.
 PT. AGB
Nielsen Media Research Indonesia
 AGB Nielsen Media Research (Ireland) Limited

AGB Holding S.p.A.
	  		  	Dominican Republic	  	 IC 9 – 2004-63575 (Appl)

IC 16 – 144571
 IC 35 – 2004-6376
(Appl)
 IC 42 – 2004-63574 (Appl)
	  	 IC 9 – 2004-65063 (Appl)

IC 16 – 2004-144695
 IC 35 – 2004-65062
(Appl)

	 AGB Italia S.r.l.
 RedSheriff
S.r.l.
 MEDIALAB s.r.l.
 AGB IT ITALIA
SRL
 AGB TECH Srl
 AGB TAM ITALIA Srl

	  		  	Ecuador	  	 IC 35 — 00209-IEPI
 IC 9
— 0004402-97
 IC 16 — 0004401-97

IC 37 — 0001349-95
 IC 42 — 0001711-97

	  	 IC 9 – 20912
 IC 16 –
20911
 IC 35 – 7484

	 AGB STAT IPSOS sal
 AGB Nielsen
Media Research (Malaysa) Sdn. Bhd.
	  		  	Greece	  	 IC 16 — 84497
 CTM
IC 9, 16, 35, 37, 41, 42 — 143818
	  	CTM IC 9, 16, 35 – 2697662
	 Ibope AGB México, S.A. de C.V.

AGB Moldova SRL
 AGB Nielsen Media Research (New
Zealand) Ltd.
	  		  	Hong Kong	  	IC 9, 16, 35, 42 – 300250677 (Appl)	  	 IC 9 – 0276312003
 IC 16
– 0276412003
 IC 35 – 8433/2004

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Licensee
	  	 Licensor
	  	 Country/

State
	  	 NIELSEN Registration –

Application No.
	  	 N Design and NIELSEN

Registration –
Application No.

	 AGB Philippines, Inc.
 AGN
Polska Sp. z.o.o.
 TNS AGB International S.R.L.

AGB TAN S.R.L.
	  		  	Hungary	  	 IC 9, 16, 35, 42 — 156036

CTM IC 9, 16, 35, 37, 41, 42 — 143818
	  	 IC 9, 16, 35 – M02-02291 (Appl)

CTM IC 9, 16, 35 – 2697662

	 AGB Television Joint Stock Company

AGB Strategic Research d.o.o.
 AGB Nielsen Media
Research (Singapore) Pte. Ltd.
	  		  	Indonesia	  	 IC 9 – 2344423638 (Appl)

IC 16 – 2344523639 (Appl)
 IC 35 –
2344623640 (Appl)
 IC 42 – 2344723641 (Appl)
	  	 IC 9 – 542320
 IC 16
– 542910
 IC 35 – 542550

	 AGB Lab d.o.o.
 Media Services
AGB, d.o.o.
 AGB Nielsen Media Research (South Africa) (Proprietary) Limited
	  		  	Ireland	  	 IC 9 — 136313
 IC 16
— 136314
 CTM IC 9, 16, 35, 37, 41, 42 — 000143818
	  	CTM IC 9 – 2697662
	 AGB Nielsen Media Research (South Korea) Limited

AB Grundstenen, 103351, reg no. 556667-4247,
	  		  	Italy	  	CTM IC 9, 16, 35, 37, 41, 42 — 000143818	  	CTM IC 9 – 2697662
	under name change to	  		  	Lebanon	  	IC 9, 16, 35, 42 – 98991	  	IC 9, 16, 35 – 98990
	 AGB Nielsen Media Research (Sweden) AB

AGB Nielsen Media Research (Taiwan) Ltd.
 AGB
Nielsen Media Research (Thailand) Ltd.
 AGB Anadolu A.S.
	  		  	Malaysia	  	 IC 9 – 2004/10739 (Appl)

IC 16 – 2004/10740 (Appl)
 IC 35 –
2004/10741 (Appl)
 IC 42 – 2004/10742 (Appl)
	  	 IC 9 – 2002/10127 (Appl)

IC 16 – 2002/10128 (Appl)
 IC 35 –
2002/10129 (Appl)

	 AGB Ukraine
 AGB UK Ltd. t/a
ATR UK Ltd.
 AGB Panamericana de Venezuela Medición S.A.
	  		  	Mexico	  	 IC 42 – 400714
 IC 35, 36,
42 – 341813
	  	 IC 9 – 757924
 IC 16
– 818299
 IC 35 – 552762 (Appl)

		  		  	Moldova	  	IC 9, 16, 35, 42–MD015199 (Appl)	  	IC 9, 16, 35 – 0000MD9631
		  		  	New Zealand	  	IC 9, 16, 35, 42 – 715,257 (Appl)	  	 IC 9 – 656999
 IC 16
– 657000
 IC 35 – 657001

		  		  	Poland	  	CTM IC 9, 16, 35, 37, 41, 42 — 143818	  	 IC 9, 16, 35 – 00Z-250938 (Appl)

CTM IC 9, 16, 35 – 2697662

		  		  	Romania	  	IC 9, 16, 35, 42 – M2004/06168 (Appl)	  	IC 9, 16, 35 — RO51019
		  		  	Russia	  	IC 9, 16, 35, 37, 42 — 137836	  	IC 9, 16, 35 – 268,232

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Licensee
	  	 Licensor
	  	 Country/

State
	  	 NIELSEN Registration –

Application No.
	  	 N Design and NIELSEN

Registration – Application No.

		  		  	Serbia	  	IC 9, 16, 35, 42 – Z-1087/2004 (Appl)	  	IC 9, 16, 35 – Z-1086/2004 (Appl)
		  		  	Singapore	  	 IC 9 – T04/12146Z (Appl)

IC 16 – T04/12147H (Appl)
 IC 35 –
T04/12148F(Appl)
 IC 42 – T04/12149D(Appl)
	  	 IC 9 – T02/12521B
 IC 16
– T02/12522J
 IC 35 – T02/12523I (Appl)

		  		  	Slovenia	  	CTM IC 9, 16, 35, 37, 41, 42 — 143818	  	 IC 9 – 200270699
 CTM IC 9
– 2697662

		  		  	South Africa	  	IC 35 - B86/4333	  	 IC 9, - 2002/06726 (Appl)
 IC
16 – 2002/06727 (Appl)
 IC 35 – 2002/06728 (Appl)

		  		  	South Korea	  	IC 35 – 11054	  	IC 9, 16, 35 – 9357
		  		  	Sweden	  	CTM IC 9, 16, 35, 37, 41, 42 — 000143818	  	CTM IC 9 - 2697662
		  		  	Taiwan	  	 IC 9 – 930339210 (Appl)

IC 16 – 9370339240 (Appl)
 IC 35 –
9370339250 (Appl)
 IC 42 – 9370339260 (Appl)
	  	 IC 9 – 91020035 (Appl)
 IC
16 – 91020036 (Appl)
 IC 35 – 91020037 (Appl)

		  		  	Thailand	  	 IC 9 – 559468 (Appl)
 IC
16 – 559469 (Appl)
 IC 35 – 559470 (Appl)

IC 42 – 559471 (Appl)
	  	 IC 9 – 0KOR183692
 IC 16
– 0KOR180731
 IC 35 – 00BOLR20121

		  		  	Turkey	  	IC 16 – 143651	  	IC 9, 16, 35 – 2002 12175
		  		  	Ukraine	  	IC 9, 16, 35, 42 – UA 2004-0708066 (Appl)	  	IC 9, 16, 35 – UA 2002-054089 (Appl)
		  		  	United Kingdom	  	 IC 16 – 1052660
 IC 35
— 1281566
 IC 41 — 1281567

CTM IC 9, 16, 35, 37, 41, 42

– 143818
	  	CTM IC 9, 16, 35 – 2697662

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

									
	 Licensee
	  	Licensor	  	 Country/
State
	  	 NIELSEN Registration –

Application No.
	  	 N Design and NIELSEN

Registration –

Application No.

		  		  	Venezuela	  	IC 16 — 152885 29124	  	 IC 9 – 07963-2002 (Appl)

IC 16 – 07964-2002 (Appl)
 IC 35 –
07965-2002 (Appl)

 Trademark Licenses in Canada: 

 

									
	 Licensee
	  	 Licensor
	  	Country/
State	  	Registration –
Application No.	  	Trademark
	Nielsen Media Research Limited (Canada)	  	Nielsen Media Research, Inc. (U.S.) - Trademark License Agreement Dated March 23, 2006	  	Canada	  	TMA639205	  	AD*VIEWS
	  	  	Canada	  	TMA171451	  	NTI
	  	  	Canada	  	TMA626219	  	SINGLE SOURCE
	  	  	Canada	  	TMA526880	  	SPORTSQUEST
	  	  	Canada	  	TMA539603	  	TV and Design
	  	  	Canada	  	TMA594945	  	TV VIEWER
	Nielsen Media Research Limited (Canada)	  	CZT/CAN Trademarks, L.L.C. (U.S.) - Trademark License Agreement Dated March 23, 2006	  	Canada	  	TMA63400	  	N Design NIELSEN
	  	  	Canada	  	TMA100657	  	NIELSEN
	  	  	Canada	  	TMA554851	  	NIELSEN MEDIA
RESEARCH

 Schedule I to the 

Intellectual Property 

Security Agreement 
  

 Copyrights 

UNITED STATES COPYRIGHTS 

Registrations: 
  

					
	 Owner
	 	 Title
	 	 Registration No.

	BBI Marketing Services, Inc.	 	PINECONE RESEARCH WEBSITE	 	VA 1-302-295
	BBI Marketing Services, Inc.	 	PINECONE RESEARCH WEBSITE – Rev. 1	 	VA 1-302-296

 Applications:

 None. 
 Licenses:

 None. 
 OTHER COPYRIGHTS 

 Registrations: 
 None.

 Applications: 
 None.

 Licenses: 
 None. 

 Exhibit I to the 

Intellectual Property 

Security Agreement 

SUPPLEMENT NO.      dated as of [•], to the Intellectual Property Security Agreement
dated as of August     , 2006, among NIELSEN FINANCE LLC (the “U.S. Borrwer”), the other Grantors identified therein and CITIBANK, N.A., as Collateral Agent. 

A. Reference is made to the Credit Agreement dated as of
[                    ], 2006 (as amended, supplemented or otherwise modified from time to time, the “Credit Agreement”), among
the U.S. Borrower, VNU Holding and Finance B.V., VNU, Inc., the Guarantors party thereto from time to time, CITIBANK, N.A., as Administrative Agent, Swing Line Lender and an L/C Issuer, each Lender from time to time party thereto, Deutsche Bank
Securities Inc., as Syndication Agent, and JPMorgan Chase Bank, ABN AMRO Bank N.V. and ING Bank N.V., as Co-Documentation Agents. 

B. Capitalized terms used herein and not otherwise defined herein shall have the meanings assigned to such terms in the Credit Agreement
and the Intellectual Property Security Agreement referred to therein. 
 C. The Grantors have entered into the Intellectual
Property Security Agreement in order to induce the Lenders to make Loans and the L/C Issuers to issue Letters of Credit. Section 5.14 of the Intellectual Property Security Agreement provides that additional Restricted Subsidiaries may become
Grantors under the Intellectual Property Security Agreement by execution and delivery of an instrument in the form of this Supplement. The undersigned Restricted Subsidiary (the “New Subsidiary”) is executing this Supplement in
accordance with the requirements of the Credit Agreement to become a Grantor under the Intellectual Property Security Agreement in order to induce the Lenders to make additional Loans and the L/C Issuers to issue additional Letters of Credit and as
consideration for Loans previously made and Letters of Credit previously issued. 
 Accordingly, the Collateral Agent and the
New Subsidiary agree as follows: 
 SECTION 1. In accordance with Section 5.14 of the Intellectual Property Security
Agreement, the New Subsidiary by its signature below becomes a Grantor under the Intellectual Property Security Agreement with the same force and effect as if originally named therein as a Grantor and the New Subsidiary hereby (a) agrees to all
the terms and provisions of the Intellectual Property Security Agreement applicable to it as a Grantor thereunder and (b) represents and warrants that the representations and warranties made by it as a Grantor thereunder are true and correct on
and as of the date hereof. In furtherance of the foregoing, the New Subsidiary, as security for the payment and performance in full of the Obligations, does hereby create and grant to the Collateral Agent, its successors and assigns, for the benefit
of the Secured Parties, their successors and assigns, a security interest in and lien on all of the New Subsidiary’s right, title and 

 
interest in and to the Collateral (as defined in the Intellectual Property Security Agreement) of the New Subsidiary. Each reference to a “Grantor” in the Intellectual Property Security
Agreement shall be deemed to include the New Subsidiary. The Intellectual Property Security Agreement is hereby incorporated herein by reference. 

SECTION 2. The New Subsidiary represents and warrants to the Collateral Agent and the other Secured Parties that this Supplement has been
duly authorized, executed and delivered by it and constitutes its legal, valid and binding obligation, enforceable against it in accordance with its terms. 

SECTION 3. This Supplement may be executed in counterparts (and by different parties hereto on different counterparts), each of which
shall constitute an original, but all of which when taken together shall constitute a single contract. This Supplement shall become effective when the Collateral Agent shall have received a counterpart of this Supplement that bears the signature of
the New Subsidiary and the Collateral Agent has executed a counterpart hereof. Delivery of an executed signature page to this Supplement by facsimile transmission shall be as effective as delivery of a manually signed counterpart of this Supplement.

 SECTION 4. The New Subsidiary hereby represents and warrants that (a) set forth on Schedule I attached hereto is a
true and correct schedule of any and all Collateral of the New Subsidiary consisting of Intellectual Property and (b) set forth under its signature hereto, is the true and correct legal name of the New Subsidiary, its jurisdiction of formation
and the location of its chief executive office. 
 SECTION 5. Except as expressly supplemented hereby, the Intellectual Property
Security Agreement shall remain in full force and effect. 
 SECTION 6. THIS SUPPLEMENT SHALL BE GOVERNED BY, AND CONSTRUED
IN ACCORDANCE WITH, THE LAWS OF THE STATE OF NEW YORK. 
 SECTION 7. In case any one or more of the provisions
contained in this Supplement should be held invalid, illegal or unenforceable in any respect, the validity, legality and enforceability of the remaining provisions contained herein and in the Intellectual Property Security Agreement shall not in any
way be affected or impaired thereby (it being understood that the invalidity of a particular provision in a particular jurisdiction shall not in and of itself affect the validity of such provision in any other jurisdiction). The parties hereto shall
endeavor in good-faith negotiations to replace the invalid, illegal or unenforceable provisions with valid provisions the economic effect of which comes as close as possible to that of the invalid, illegal or unenforceable provisions. 

SECTION 8. All communications and notices hereunder shall be in writing and given as provided in Section 5.01 of the Intellectual
Property Security Agreement. 
  

 2 

 SECTION 9. The New Subsidiary agrees to reimburse the Collateral Agent for its reasonable
out-of-pocket expenses in connection with this Supplement, including the reasonable fees, other charges and disbursements of counsel for the Collateral Agent. 

IN WITNESS WHEREOF, the New Subsidiary and the Collateral Agent have duly executed this Supplement to the Intellectual Property Security
Agreement as of the day and year first above written. 
  

			
	[NAME OF NEW SUBSIDIARY],
		
	by	 	  

	Name:	 	
	Title:	 	
		
		 	Legal Name:
		 	Jurisdiction of Formation:
		 	Location of Chief Executive office:
	
	 CITIBANK, N.A.,
 as
Collateral Agent,

		
	by	 	  

	Name:	 	
	Title:	 	

  

 3 

 Schedule I to the 

Supplement No      to 

the Intellectual Property 

Security Agreement 

INTELLECTUAL PROPERTY

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