Document:

EX-10.30

 Exhibit 10.30 

FORM OF INDEMNIFICATION AGREEMENT 

This INDEMNIFICATION AGREEMENT is made and executed effective as of this
                day of                 , 2015, by and between ENDOCHOICE HOLDINGS, INC.,
a Delaware corporation (the “Company”), and                     , an individual resident of the State
of                    (the “Indemnitee”). 

WHEREAS, the Company is aware that, in order to induce highly competent persons to serve the Company as directors or officers or in other
capacities, the Company must provide such persons with adequate protection through indemnification against risks of claims and actions against them arising out of their service to and activities on behalf of the Company; 

WHEREAS, the Board of Directors of the Company has determined that it is in the best interests of the Company’s stockholders that the
Company act to assure such persons that there will be increased certainty of such protection in the future; 
 WHEREAS, it is reasonable,
prudent and necessary for the Company contractually to obligate itself to indemnify such persons to the fullest extent permitted by applicable law so that they will continue to serve the Company free from undue concern that they will not be so
indemnified; 
 WHEREAS, this Agreement is a supplement to and in furtherance of the Certificate and Bylaws (as defined below) of the
Company and any resolutions adopted pursuant thereto, and shall not be deemed a substitute therefore, nor to diminish or abrogate any rights of Indemnitee thereunder; and 

WHEREAS, the Indemnitee is willing to serve, continue to serve, and take on additional service for or on behalf of the Company on the
condition that he be so indemnified. 
 NOW, THEREFORE, in consideration of the premises and the mutual promises and covenants contained
herein, and for other good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the Company and Indemnitee do hereby agree as follows: 

1. Service by the Indemnitee. The Indemnitee agrees to serve and/or continue to serve as a director or officer of the Company and/or
another Enterprise, as applicable, faithfully and will discharge his duties and responsibilities to the best of his ability so long as the Indemnitee is duly elected or qualified in accordance with the provisions of the Certificate of Incorporation
of the Company (as may be amended from time to time, the “Certificate”), the Bylaws of the Company (as may be amended from time to time, the “Bylaws”), other similar organizational document of another Enterprise, as applicable,
the General Corporation Law of the State of Delaware, as amended (the “DGCL”) and any other applicable law in effect on the date of this Agreement and from time to time, or until his earlier death, resignation or removal. The Indemnitee
may, at any time and for any reason, resign from such position (subject to any other contractual obligation or other obligation imposed by operation by law), in which event the 

  
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Company shall have no obligation under this Agreement to continue the employment or directorship of the Indemnitee and Indemnitee shall have no further obligation to serve. Nothing in this
Agreement shall confer upon the Indemnitee the right to continue in the employ of the Company or another Enterprise or as a director of the Company or another Enterprise or affect the right of the Company or another Enterprise to terminate the
Indemnitee’s employment at any time in the sole discretion of the Company or applicable Enterprise, with or without cause, subject to any contract rights of the Indemnitee created or existing otherwise than under this Agreement. 

2. Indemnification. The Company hereby agrees to hold harmless and indemnify the Indemnitee to the fullest extent permitted by the
Certificate, Bylaws and DGCL or other applicable law in effect on the date of this Agreement and to any greater extent that applicable law may in the future from time to time permit. In furtherance of the foregoing indemnification, and without
limiting the generality thereof: 
 (a) Indemnity in Third-Party Proceedings. The Company shall indemnify and hold harmless Indemnitee
in accordance with the provisions of this Section 2(a) if Indemnitee is made, or is threatened to be made, a party to or a participant in (as a witness or otherwise) any Proceeding, other than a Proceeding by or in the right of the Company to
procure a judgment in its favor. Pursuant to this Section 2(a), Indemnitee shall be indemnified against all Expenses, judgments, liabilities, fines, penalties, amounts paid in settlement (including, without limitation, all interest, assessments
and other charges paid or payable in connection with or in respect of any of the foregoing) (collectively, “Losses”) actually and reasonably incurred by Indemnitee or on his behalf in connection with such Proceeding or any action,
discovery event, claim, issue or matter therein or related thereto, if Indemnitee acted in good faith, for a purpose which he reasonably believed to be in or not opposed to the best interests of the Company and, in the case of a criminal Proceeding,
in addition, had no reasonable cause to believe that his conduct was unlawful. 
 (b) Indemnity in Proceedings by or in the Right of the
Company. The Company shall indemnify and hold harmless Indemnitee in accordance with the provisions of this Section 2(b) if Indemnitee was, is, or is threatened to be made, a party to or a participant (as a witness or otherwise) in any
Proceeding by or in the right of the Company to procure a judgment in its favor. Pursuant to this Section 2(b), Indemnitee shall be indemnified against all Expenses actually and reasonably incurred by him or on his behalf in connection with
such Proceeding or any claim, issue or matter therein, if Indemnitee acted in good faith and in a manner he reasonably believed to be in or not opposed to the best interests of the Company. No indemnification for Expenses shall be made under this
Section 2(b) in respect of any claim, issue or matter as to which Indemnitee shall have been finally adjudged by a court in a non-appealable decision to be liable to the Company, unless and only to the extent that any court in which the
Proceeding was brought or the Chancery Court in the State of Delaware shall determine upon application that, despite the adjudication of liability but in view of all the circumstances of the case, Indemnitee is fairly and reasonably entitled to
indemnification. 
 3. Partial Indemnification. If the Indemnitee is entitled under any provision of this Agreement to
indemnification by the Company for some or a portion of the Losses actually and reasonably incurred by the Indemnitee in connection with the investigation, defense, appeal or 

  
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settlement of any Proceeding, but is not entitled to indemnification for the total amount thereof, the Company shall nevertheless indemnify the Indemnitee for the portion of such Losses actually
and reasonably incurred by the Indemnitee to which the Indemnitee is entitled. For purposes of this Section 3 and without limitation, (1) the termination of any claim, issue or matter in such a Proceeding by dismissal, with or without
prejudice, shall be deemed to be a successful result as to such claim, issue or matter, and (2) a decision by any government, regulatory or self regulatory authority, agency or body not to commence or pursue any investigation, civil or criminal
enforcement matter or case or in any civil suit, shall be deemed to be a successful result as to such claim, issue or matter. 
 4.
Indemnity for Expenses Incurred to Secure Recovery or as a Witness. 
 (a) The Company shall, to the fullest extent permitted by law,
indemnify Indemnitee with respect to, and hold Indemnitee harmless from and against, any and all Expenses and, if requested by Indemnitee, shall advance on an as-incurred basis (as provided in Section 9 of this Agreement) such Expenses to
Indemnitee, which are reasonably incurred by Indemnitee in connection with any action or proceeding or part thereof brought by Indemnitee for (i) indemnification or advance payment of Expenses by the Company under this Agreement, any other
agreement, the Certificate of Incorporation or By-laws of the Company as now or hereafter in effect; or (ii) recovery under any director and officer liability insurance policies maintained by the Company. 

(b) To the extent that Indemnitee is, by reason of Indemnitee’s Corporate Status, a witness (or is forced or asked to respond to discovery
requests) in any Proceeding to which Indemnitee is not a party, the Company shall, to the fullest extent permitted by law, indemnify Indemnitee with respect to, and hold Indemnitee harmless from and against, and the Company will advance on an
as-incurred basis (as provided in Section 9 of this Agreement), all Expenses actually and reasonably incurred by Indemnitee or on behalf of Indemnitee in connection therewith. 

5. Additional Indemnity. In addition to, and without regard to any limitations on, the indemnification provided for in Sections 2, 3 or
4 hereof, the Company shall and hereby does indemnify and hold harmless Indemnitee, to the fullest extent not prohibited by (and not merely to the extent affirmatively permitted by) law against all Losses actually and reasonably incurred by him or
on his behalf if, by reason of his Corporate Status, he is, or is threatened to be made, a party to or participant in any Proceeding (including a Proceeding by or in the right of the Company). No indemnification shall be made under this
Section 5 on account of Indemnitee’s conduct that is finally determined (under the procedures and subject to the presumptions set forth in Sections 7, 8 and 10 hereof) to be an act or omission not in good faith or involving intentional
misconduct or a knowing violation of the law. 
 6. Contribution. 

(a) Whether or not any of the indemnification and hold harmless rights provided in Sections 2, 3, 4 and 5 hereof are available in respect of
any Proceeding in which the Company is jointly liable with Indemnitee (or would be if joined in such Proceeding), the Company shall pay, in the first instance, the entire amount of any judgment or settlement of such

  
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Proceeding without requiring Indemnitee to contribute to such payment, and the Company hereby waives and relinquishes any right of contribution it may have against Indemnitee. The Company shall
not enter into any settlement of any Proceeding in which the Company is jointly liable with Indemnitee (or would be if joined in such Proceeding) unless such settlement provides for a full and final release of all claims asserted against Indemnitee.

 (b) Without diminishing or impairing the obligations of the Company set forth in the preceding subparagraph, if, for any reason,
Indemnitee shall elect or be required to pay all or any portion of any judgment or settlement in any Proceeding in which the Company is jointly liable with Indemnitee (or would be if joined in such Proceeding), the Company shall contribute to the
amount of Losses actually incurred and paid or payable by Indemnitee in proportion to the relative benefits received by the Company and all officers, directors or employees of the Company other than Indemnitee who are jointly liable with Indemnitee
(or would be if joined in such Proceeding), on the one hand, and Indemnitee, on the other hand, from the transaction from which such Proceeding arose; provided, however, that the proportion determined on the basis of relative benefit may, to the
extent necessary to conform to law, be further adjusted by reference to the relative fault of the Company and all officers, directors or employees of the Company other than Indemnitee who are jointly liable with Indemnitee (or would be if joined in
such Proceeding), on the one hand, and Indemnitee, on the other hand, in connection with the events that resulted in such expenses, judgments, fines or amounts paid in settlement, as well as any other equitable considerations. The relative fault of
the Company and all officers, directors or employees of the Company other than Indemnitee who are jointly liable with Indemnitee (or would be if joined in such Proceeding), on the one hand, and Indemnitee, on the other hand, shall be determined by
reference to, among other things, the degree to which their actions were motivated by intent to gain personal profit or advantage, the degree to which their liability is primary or secondary, and the degree to which their conduct is active or
passive. 
 (c) The Company hereby agrees to fully indemnify and hold harmless Indemnitee from any claims for contribution which may be
brought by officers, directors or employees of the Company other than Indemnitee who may be jointly liable with Indemnitee. 
 (d) To the
fullest extent not prohibited by (and not merely to the extent affirmatively permitted by) applicable law, if the indemnification provided for in this Agreement is unavailable to Indemnitee for any reason whatsoever, the Company, in lieu of
indemnifying Indemnitee, shall contribute to the amount incurred by Indemnitee, whether for judgments, fines, penalties, excise taxes, amounts paid or to be paid in settlement and/or for Expenses, in connection with any claim relating to an
indemnifiable event under this Agreement, in such proportion as is deemed fair and reasonable in light of all of the circumstances of such Proceeding in order to reflect (i) the relative benefits received by the Company and Indemnitee as a
result of the event(s) and/or transaction(s) giving cause to such Proceeding; and/or (ii) the relative fault of the Company (and its directors, officers, employees and agents) and Indemnitee in connection with such event(s) and/or
transaction(s). No contribution shall be made under this Section 6(d) on account of Indemnitee’s conduct that is finally determined (under the procedures and subject to the presumptions set forth in Sections 7, 8 and 10 hereof) to be an
act or omission not in good faith or involving intentional misconduct or a knowing violation of the law. 

  
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 7. Procedure for Determination of Entitlement to Indemnification. 

(a) To obtain indemnification under this Agreement, Indemnitee shall submit a written request to the Company for indemnification hereunder. The
time at which Indemnitee submits a written request for indemnification shall be determined by the Indemnitee in the Indemnitee’s sole discretion. Once Indemnitee submits such a written request for indemnification (and only at such time that
Indemnitee submits such a written request for indemnification), a Determination (as defined by Section 25 of this Agreement) shall thereafter be made, as provided in and only to the extent required by Section 7(c) of this Agreement. In no
event shall a Determination of Indemnitee’s entitlement to indemnification be made, or be required to be made, as a condition to or otherwise in connection with any advancement of Expenses pursuant to Section 9 of this Agreement or, with
respect to any Proceeding, to the extent Indemnitee has been successful on the merits or otherwise in such Proceeding. If, at the time of receipt of any such request for indemnification, the Company has director and officer insurance policies in
effect, the Company will promptly notify the relevant insurers in accordance with the procedures and requirements of such policies. 
 (b)
The Secretary of the Company shall, promptly upon receipt of a claim for indemnification from the Indemnitee, advise the Board of Directors in writing that Indemnitee has requested indemnification. Any Expenses incurred by the Indemnitee in
connection with the Indemnitee’s request for indemnification hereunder shall be borne by the Company. The Company hereby indemnifies and agrees to hold the Indemnitee harmless for any Expenses incurred by Indemnitee under the immediately
preceding sentence irrespective of the outcome of the determination of the Indemnitee’s entitlement to indemnification. 
 (c) Upon
submission of a written request by the Indemnitee for indemnification as provided in Section 7(a), a Determination shall be made as to Indemnitee’s entitlement to indemnification. Any such Determination shall be made within thirty
(30) days after receipt of Indemnitee’s written request for indemnification pursuant to Section 7(a), unless Indemnitee agrees to a longer period, and such Determination shall be made either (i) by a majority of the Disinterested
Directors, even though less than a quorum, so long as Indemnitee does not request that such Determination be made by Independent Counsel, or (ii) if so requested by Indemnitee, in Indemnitee’s sole discretion, by Independent Counsel in a
written opinion to the Company and Indemnitee. If a Determination is made that Indemnitee is entitled to indemnification, payment to Indemnitee shall be made within ten (10) days after such Determination. Indemnitee shall reasonably cooperate
with the person, persons or entity making such determination with respect to Indemnitee’s entitlement to indemnification, including providing to such person, persons or entity upon reasonable advance request any documentation or information
which is not privileged or otherwise protected from disclosure and which is reasonably available to Indemnitee and reasonably necessary to such Determination. Any Expenses incurred by Indemnitee in so cooperating shall be advanced and borne by the
Company (irrespective of the Determination as to Indemnitee’s entitlement to indemnification) and the Company is liable to indemnify and hold Indemnitee harmless therefrom. If the person, persons or entity making such Determination shall
determine that the Indemnitee is entitled to indemnification as to part (but not all) of the application for indemnification, such person, persons or entity shall reasonably prorate such part of indemnification among such claims, issues or matters.

  
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 (d) In the event Indemnitee requests that the Determination be made by Independent Counsel,
Independent Counsel shall be selected by Indemnitee (unless Indemnitee shall request that such selection by made by the Board of Directors, in which event the Board of Directors shall make such selection on behalf of the Company, subject to the
remaining provisions of this Section 7(d)), and Indemnitee or the Company, as the case may be, shall give written notice to the other, advising the Company or Indemnitee of the identity of the Independent Counsel so selected. The Company or
Indemnitee, as the case may be, may, within ten (10) days after such written notice of selection shall have been received, deliver to Indemnitee or the Company, as the case may be, a written objection to such selection; provided,
however, that such objection may be asserted only on the ground that the Independent Counsel so selected does not meet the requirements of “Independent Counsel” as defined in Section 25 of this Agreement, and the objection
shall set forth with particularity the factual basis of such assertion. Absent a proper and timely objection, the person so selected shall act as Independent Counsel. If a written objection is so made and substantiated, the Independent Counsel so
selected may not serve as Independent Counsel unless and until such objection is withdrawn or a court of competent jurisdiction has determined that such objection is without merit. If, within twenty (20) days after submission by Indemnitee of a
written request for indemnification pursuant to Section 7(a) of this Agreement, no Independent Counsel shall have been selected and not objected to, either the Company or Indemnitee may petition a court of competent jurisdiction for resolution
of any objection which shall have been made by the Company or Indemnitee to the other’s selection of Independent Counsel and/or for the appointment as Independent Counsel of a person selected by the court or by such other person as the court
shall designate, and the person with respect to whom all objections are so resolved or the person so appointed shall act as Independent Counsel under this Agreement. Any expenses incurred by Independent Counsel shall be borne by the Company
(irrespective of the Determination of Indemnitee’s entitlement to indemnification) and not by Indemnitee. 
 8. Presumptions and
Effect of Certain Proceedings. 
 (a) In making a Determination with respect to entitlement to indemnification, the Indemnitee
shall be presumed to be entitled to indemnification hereunder and the Company shall bear the burden to make any showing necessary to the making of any determination contrary to such presumption. Neither the failure of the Company (including by its
directors or independent legal counsel) to have made a determination prior to the commencement of any action pursuant to this Agreement that indemnification is proper in the circumstances because Indemnitee has met the applicable standard of
conduct, nor an actual determination by the Company (including by its directors or independent legal counsel) that Indemnitee has not met such applicable standard of conduct, shall be a defense to the action or create a presumption that Indemnitee
has not met the applicable standard of conduct. 
 (b) If the Board of Directors or, if so elected by Indemnitee, Independent Counsel shall
have failed to make a Determination as to entitlement to indemnification under Section 7 of this Agreement within thirty (30) days after receipt by the Company of such request, the requisite determination of entitlement to indemnification
shall be deemed to have been made and the Indemnitee shall be absolutely entitled to such indemnification, absent actual fraud in the request for indemnification or a prohibition of indemnification under applicable law; provided, however, that such
thirty (30) day period may be extended (or any claim, issue or matter therein) 

  
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for a reasonable time, not to exceed an additional fifteen (15) days, if the person, persons or entity making the Determination in good faith requires such additional time for obtaining or
evaluating documentation and/or information relating thereto. The termination of any Proceeding covered by Section 2 hereof by judgment, order, settlement or conviction, or upon a plea of nolo contendere or its equivalent, shall not, of
itself adversely affect the rights of the Indemnitee to indemnification or create a presumption that Indemnitee did not act in good faith and in a manner which he reasonably believed to be in or not opposed to the best interests of the Company or,
with respect to any criminal proceeding, that Indemnitee had reasonable cause to believe that his conduct was not unlawful, except as may be provided herein. 

(c) For purposes of any determination of good faith, Indemnitee shall be deemed to have acted in good faith if Indemnitee’s action is
based on the records or books of account of the Enterprise, including financial statements, or on information supplied to Indemnitee by the officers of the Enterprise the course of their duties, or on the advice of legal counsel for the Enterprise
or on information or records given or reports made to the Enterprise by an independent certified public accountant or by an appraiser or other expert selected by the Enterprise. The provisions of this Section 8(c) shall not be deemed to be
exclusive or to limit in any way the other circumstances in which the Indemnitee may be deemed or found to have met the applicable standard of conduct set forth in this Agreement. 

(d) The knowledge and/or actions, or failure to act, of any other director, officer, trustee, partner, managing member, fiduciary, agent or
employee of the Enterprise shall not be imputed to Indemnitee for purposes of determining the right to indemnification under this Agreement. 

9. Advancement of Expenses. 

(a) To obtain advancement of Expenses under this Agreement, Indemnitee shall submit to the Company a written request therefor, together with
such invoices or other supporting information as may be reasonably requested by the Company and reasonably available to Indemnitee, and an unsecured, interest-free written undertaking by Indemnitee to repay amounts advanced if it is ultimately
determined that the Indemnitee is not entitled to be indemnified against such Expenses by the Company pursuant to this Agreement or otherwise. The Company shall make advance payment of Expenses to Indemnitee, without regard to Indemnitee’s
ability to repay the Expenses and without regard to Indemnitee’s ultimate entitlement to indemnification under the other provisions of this Agreement, no later than ten (10) days after receipt of the written request for advancement (and each
subsequent request for advancement) by Indemnitee. If, at the time of receipt of any such written request for advancement of Expenses, the Company has director and officer insurance policies in effect, the Company will promptly notify the relevant
insurers in accordance with the procedures and requirements of such policies. The Company shall thereafter keep such director and officer insurers informed of the status of the Proceeding or other claim, as appropriate to secure coverage of
Indemnitee for such claim. The Indemnitee’s entitlement to such Expenses shall include those incurred in connection with any proceeding by the Indemnitee seeking an adjudication or award in arbitration pursuant to this Agreement. 

  
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 (b) Indemnitee’s right to advancement of Expenses under this Section 9 shall continue
until such time as a final determination of the Proceeding for which advancement or indemnification is sought hereunder, from which all rights to appeal have been exhausted, is made pursuant to Sections 7 and 10 of this Agreement. 

 
 10. Remedies of the Indemnitee in Cases of Determination not to
Indemnify or to Advance Expenses. In the event that a Determination is made that the Indemnitee is not entitled to indemnification hereunder, or if payment of indemnification has not been made within ten (10) days following a Determination of
entitlement to indemnification pursuant to Section 7, or if Expenses are not advanced pursuant to Section 9, the Indemnitee shall be entitled to an adjudication in an appropriate court of the State of Delaware or any other court of
competent jurisdiction of the Indemnitee’s entitlement to such indemnification or advance. Alternatively, the Indemnitee may, at the Indemnitee’s option, seek an award in arbitration to be conducted by a single arbitrator pursuant to the
rules of the American Arbitration Association, such award to be made within 60 days following the filing of the demand for arbitration. The Company shall not oppose the Indemnitee’s right to seek any such adjudication or award in arbitration or
any other claim. Such judicial proceeding or arbitration shall be made de novo, and the Indemnitee shall not be prejudiced by reason of a prior determination (if so made) that the Indemnitee is not entitled to indemnification. If a
Determination is made or deemed to have been made pursuant to the terms of Section 7 hereof that the Indemnitee is entitled to indemnification, the Company shall be bound by such determination and shall be precluded from asserting that such
determination has not been made or that the procedure by which such determination was made is not valid, binding and enforceable. The Company further agrees to stipulate in any such court or before any such arbitrator that the Company is bound by
all the provisions of this Agreement and is precluded from making any assertions to the contrary. The Company shall advance all reasonable Expenses actually incurred by the Indemnitee in connection with such adjudication or award in arbitration
(including, but not limited to, any appellate proceedings) in accordance with the provisions set forth in Section 9 of this Agreement. 

11. Notification and Defense of Claim. Indemnitee agrees to notify the Company promptly upon being served with any summons, citation,
subpoena, complaint, indictment, information or other document relating to any Proceeding or matter which may be subject to indemnification or advancement of Expenses hereunder. Any failure by Indemnitee to notify any the Company will relieve the
Company of its advancement or indemnification obligations under this Agreement only to the extent the Company can establish that such omission to notify resulted in actual prejudice to it, and the omission to notify the Company will, in any event,
not relieve the Company from any liability which it may have to indemnify Indemnitee otherwise than under this Agreement. A notice provided under this Section 11 shall not be construed as a request for indemnification pursuant to Section 7
or a request for advancement of Expenses under Section 9 of this Agreement. 
 Notwithstanding any other provision of this Agreement, with respect to
any such Proceeding as to which the Indemnitee gives notice to the Company of the commencement thereof: 
 (a) The Company
will be entitled to participate therein at its own expense. 

  
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 (b) If Indemnitee is a participant in a Proceeding with any other Company
directors or officers to whom the Company owes an indemnification obligation, the Company shall not be required to advance expenses for more than one law firm (and, if necessary, an additional law firm to act as local counsel) to represent
collectively Indemnitee and such other Company directors or officers in respect of the same matter unless Indemnitee reasonably concludes, in its sole discretion, that the representation of Indemnitee and such other Company directors or officers
gives rise to a actual or potential conflict of interest. 
 (c) The Company shall not, without the prior written consent of
Indemnitee, which may be provided or withheld in Indemnitee’s sole discretion, effect any settlement of any Proceeding against Indemnitee or which could have been brought against Indemnitee or which potentially or actually imposes any cost,
liability, exposure or burden on Indemnitee, including without limitation the entry of any contribution bar order, other bar order or other similar order, decree or stipulation pursuant to 15 U.S.C. § 78u-4 or any other foreign, federal or
state statute, regulation, rule or law, unless such settlement solely involves the payment of money or performance of any obligation by persons other than Indemnitee and includes an unconditional release of Indemnitee from all liability on any
matters that are the subject of such Proceeding. The Company shall not be obligated to indemnify Indemnitee against amounts paid in settlement of a Proceeding against Indemnitee if such settlement is effected by Indemnitee without the Company’s
prior written consent, which consent shall not be unreasonably withheld. 
 12. Other Right to Indemnification; Insurance;
Subrogation. 
 (a) The indemnification and advancement of Expenses provided by this Agreement are cumulative, and not exclusive,
and are in addition to any other rights to which the Indemnitee may now or in the future be entitled under any provision of the Bylaws or Certificate, any vote of stockholders or Disinterested Directors, any provision of law or otherwise. Except as
required by applicable law, the Company shall not adopt any amendment to the Bylaws or Certificate the effect of which would be to deny, diminish or encumber the Indemnitee’s right to indemnification under this Agreement. 

(b) In the event of any payment under this Agreement, the Company shall be subrogated to the extent of such payment to all of the rights of
recovery of Indemnitee, who shall execute all papers required and take all action necessary to secure such rights, including execution of such documents as are necessary to enable the Company to bring suit to enforce such rights. 

(c) The Company shall not be liable under this Agreement to make any payment of amounts otherwise indemnifiable (or for which advancement is
provided hereunder) hereunder if and to the extent that Indemnitee has otherwise actually received such payment under any insurance policy, contract, agreement or otherwise. 

  
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 (d) The Company’s obligation to indemnify or advance Expenses hereunder to Indemnitee who is
or was serving at the request of the Company as a director, officer, trustee, partner, managing member, fiduciary, employee or agent of any other Enterprise shall be reduced by any amount Indemnitee has actually received as indemnification or
advancement of expenses from such Enterprise. 
 13. Director and Officer Liability Insurance. The Company shall, from time to time,
make the good faith determination whether or not it is practicable for the Company to obtain and maintain a policy or policies of insurance with reputable insurance companies providing the officers and directors of the Company with coverage for
losses from wrongful acts, or to ensure the Company’s performance of its indemnification obligations under this Agreement. Among other considerations, the Company will weigh the costs of obtaining such insurance coverage against the protection
afforded by such coverage. In the event the Company maintains directors’ and officers’ liability insurance, the Indemnitee shall be named as an insured in such manner as to provide the Indemnitee the same rights and benefits as are
accorded to the most favorably insured of the Company’s officers or directors. However, the Company agrees that the provisions hereof shall remain in effect regardless of whether liability or other insurance coverage is at any time obtained or
retained by the Company; except that any payments made to, or on behalf of, the Indemnitee under an insurance policy shall reduce the obligations of the Company hereunder. Notwithstanding the foregoing, the Company shall have no obligation to obtain
or maintain such insurance if the Company determines in good faith that such insurance is not reasonably available, if the premium costs for such insurance are disproportionate to the amount of coverage provided or if the coverage provided by such
insurance is limited by exclusions so as to provide an insufficient benefit. 
 14. Spousal Indemnification. The Company will
indemnify the Indemnitee’s spouse to whom the Indemnitee is legally married at any time the Indemnitee is covered under the indemnification provided in this Agreement (even if Indemnitee did not remain married to him or her during the entire
period of coverage) against any Proceeding for the same period, to the same extent and subject to the same standards, limitations, obligations and conditions under which the Indemnitee is provided indemnification herein, if the Indemnitee’s
spouse (or former spouse) becomes involved in a pending or threatened action, suit, proceeding or investigation solely by reason of his status as Indemnitee’s spouse, including, without limitation, any pending or threatened action, suit,
proceeding or investigation that seeks damages recoverable from marital community property, jointly-owned property or property purported to have been transferred from the Indemnitee to his spouse (or former spouse). The Indemnitee’s spouse or
former spouse also shall be entitled to advancement of Expenses to the same extent that Indemnitee is entitled to advancement of Expenses herein. The Company may maintain insurance to cover its obligation hereunder with respect to Indemnitee’s
spouse (or former spouse) or set aside assets in a trust or escrow fund for that purpose. 
 15. Security. To the extent requested by
Indemnitee and approved by the Board of Directors of the Company, the Company may at any time and from time to time provide security to Indemnitee for the Company’s obligations hereunder through an irrevocable bank line of credit, funded trust
or other collateral. Any such security, once provided to Indemnitee, may not be revoked or released without the prior written consent of the Indemnitee. 

  
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 16. Intent. This Agreement is intended to be broader than any statutory indemnification
rights applicable in the State of Delaware and shall be in addition to any other rights Indemnitee may have under the Certificate, Bylaws, applicable law or otherwise. To the extent that a change in applicable law (whether by statute or judicial
decision) permits greater indemnification by agreement than would be afforded currently under the Certificate, Bylaws, applicable law or this Agreement, it is the intent of the parties that Indemnitee enjoy by this Agreement the greater benefits so
afforded by such change. 
 17. Attorney’s Fees and Other Expenses to Enforce Agreement. In the event that the Indemnitee is
subject to or intervenes in any Proceeding in which the validity or enforceability of this Agreement is at issue or seeks an adjudication or award in arbitration to enforce the Indemnitee’s rights under, or to recover damages for breach of,
this Agreement the Indemnitee, if he prevails in whole or in part in such action, shall be entitled to advancement of Expenses, including for attorneys’ fees and disbursements reasonably incurred by the Indemnitee, in accordance with the terms
set forth in Section 9 of this Agreement. 
 18. Effective Date. The provisions of this Agreement shall cover claims, actions,
suits or proceedings whether now pending or hereafter commenced and shall be retroactive to cover acts or omissions or alleged acts or omissions which heretofore have taken place. The Company shall be liable under this Agreement, to the extent
specified in Section 2, 3, 4 or 5 hereof, for all acts and omissions of the Indemnitee while serving as a director and/or officer, notwithstanding the termination of the Indemnitee’s service, if such act was performed or omitted to be
performed during the term of the Indemnitee’s service to the Company. 
 19. Duration of Agreement; Binding Effect. 

(a) This Agreement shall survive and continue even though the Indemnitee may have terminated his service as a director, officer, employee,
agent or fiduciary of the Company or as a director, officer, partner, employee, agent or fiduciary of any other entity or Enterprise, including, but not limited to another corporation, partnership, limited liability company, employee benefit plan,
joint venture, trust or other enterprise or by reason of any act or omission by the Indemnitee in any such capacity. 
 (b) This Agreement
shall be binding upon the Company and its successors and assigns, including, without limitation, any corporation or other entity which may have acquired all or substantially all of the Company’s assets or business or into which the Company may
be consolidated or merged, and shall inure to the benefit of the Indemnitee and his spouse, successors, assigns, heirs, devisees, executors, administrators or other legal representatives. The Company shall require any successor or assignee (whether
direct or indirect, by purchase, merger, consolidation or otherwise) to all or substantially all of the business and/or assets of the Company, by written agreement in form and substance reasonably satisfactory to the Company and the Indemnitee,
expressly to assume and agree to perform this Agreement in the same manner and to the same extent that the Company would be required to perform if no such succession or assignment had taken place. 

(c) The Company expressly confirms and agrees that it has entered into this Agreement and assumes the obligations imposed on it hereby in order
to induce Indemnitee to serve as an officer or director of the Company, and the Company acknowledges that Indemnitee is relying upon this Agreement in serving as an officer or director of the Company or another Enterprise. 

  
 11 

 20. Third-Party Beneficiary. The Independent Counsel are express third-party
beneficiaries of this Agreement, and may specifically enforce the Company’s obligations hereunder as though a party hereunder. 

21. Disclosure of Payments. Except as required by any Federal or state securities laws or other Federal or state law, neither
party shall disclose any payments under this Agreement unless prior approval of the other party is obtained. 
 22.
Severability. If any provision or provisions of this Agreement shall be held invalid, illegal or unenforceable for any reason whatsoever, (a) the validity, legality and enforceability of the remaining provisions of this Agreement
(including, but not limited to, all portions of any Sections of this Agreement containing any such provision held to be invalid, illegal or unenforceable) shall not in any way be affected or impaired thereby and (b) to the fullest extent
possible, the provisions of this Agreement (including, but not limited to, all portions of any paragraph of this Agreement containing any such provision held to be invalid, illegal or unenforceable, that are not themselves invalid, illegal or
unenforceable) shall be construed so as to give effect to the intent manifest by the provision held invalid, illegal or unenforceable. 

23. Counterparts. This Agreement may be executed by one or more counterparts, each of which shall for all purposes be deemed to
be an original but all of which together shall constitute one and the same Agreement. 
 24. Captions. The captions and
headings used in this Agreement are inserted for convenience only and shall not be deemed to constitute part of this Agreement or to affect the construction thereof. 

25. Definitions. For purposes of this Agreement: 

(a) “Corporate Status” describes the status of a person who is or was a director, officer, trustee, partner, managing
member, fiduciary, employee or agent of the Company or of any other Enterprise which such person is or was serving at the request of the Company. 

(b) “Determination” shall mean that either (x) there is a reasonable basis for the conclusion that
indemnification of Indemnitee is proper in the circumstances because Indemnitee met a particular standard of conduct or (y) there is no reasonable basis for the conclusion that indemnification of Indemnitee is proper in the circumstances
because Indemnitee met a particular standard of conduct. 
 (c) “Disinterested Director” shall mean a director of
the Company who is not or was not a party to the action, suit, investigation or proceeding in respect of which indemnification is being sought by the Indemnitee. 

  
 12 

 (d) “Enterprise” shall mean the Company, any subsidiary of the Company
and any other corporation, limited liability company, partnership, limited partnership, limited liability partnership, joint venture, trust, employee benefit plan or other Enterprise of which Indemnitee is or was serving at the request of the
Company as a director, officer, employee, trustee, partner, managing member, fiduciary, employee or agent. 
 (e)
“Expenses” shall include all attorneys’ fees, retainers, court costs, transcript costs, fees of experts, witness fees, travel expenses, duplicating costs, printing and binding costs, telephone charges, postage, delivery service fees,
and all other disbursements or expenses incurred in connection with prosecuting, defending, preparing to prosecute or defend, investigating, being or preparing to be a witness in, or otherwise participating in, any threatened, pending or completed
Proceeding, whether civil, criminal, administrative or investigative in nature, in each case to the extent reasonable. 
 (f)
“Independent Counsel” shall mean a law firm or a member of a law firm that neither is presently nor in the past five years has been retained to represent (i) the Company or the Indemnitee in any matter material to either such party or
(ii) any other party to the action, suit, investigation or proceeding giving rise to a claim for indemnification hereunder. Notwithstanding the foregoing, the term “Independent Counsel” shall not include any person who, under the
applicable standards of professional conduct then prevailing, would have a conflict of interest in representing either the Company or the Indemnitee in an action to determine the Indemnitee’s right to indemnification under this Agreement. 

(g) “Proceeding” shall include any actual, threatened, pending or completed action, suit, arbitration, alternate
dispute resolution mechanism, investigation, inquiry, administrative hearing or any other actual, threatened, pending or completed proceeding, whether brought by or in the right of the Company or otherwise and whether civil (including intentional or
unintentional tort claims), criminal, administrative or investigative in nature, in which Indemnitee was, is, may be or will be involved as a party, witness or otherwise, by reason of Indemnitee’s status as a director or officer of the Company,
by reason of any action taken by Indemnitee or of any inaction on Indemnitee’s part while acting as a director or officer of the Company, or by reason of the fact that Indemnitee is or was serving at the request of the Company as a director,
officer, general partner, managing member, fiduciary, employee or agent of any other Enterprise (in each case whether or not he is acting or serving in any such capacity or has such status at the time any liability or expense is incurred for which
indemnification or advancement of Expenses can be provided under this Agreement), or any foreign equivalent of the foregoing. 
 26.
Entire Agreement, Modification and Waiver. This Agreement constitutes the entire agreement and understanding of the parties hereto regarding the subject matter hereof, and no supplement, modification or amendment of this Agreement shall be
binding unless executed 

  
 13 

 
in writing by both parties hereto. No waiver of any of the provisions of this Agreement shall be deemed or shall constitute a waiver of any other provisions hereof (whether or not similar) nor
shall such waiver constitute a continuing waiver. No supplement, modification or amendment of this Agreement shall limit or restrict any right of the Indemnitee under this Agreement in respect of any act or omission of the Indemnitee prior to the
effective date of such supplement, modification or amendment unless expressly provided therein. 
 27. Notices. All notices, requests,
demands or other communications hereunder shall be in writing and shall be deemed to have been duly given if (i) delivered by hand with receipt acknowledged by the party to whom said notice or other communication shall have been directed or if
(ii) mailed by certified or registered mail, return receipt requested with postage prepaid, on the date shown on the return receipt: 

(a)   If to the Indemnitee to: 
  

			
	  
		
	  
		
	  
		

 (b)   If to the Company, to: 

EndoChoice Holdings, Inc. 

11810 Wills Road 
 Alpharetta,
GA 30009 
 Attention: Brit Young, General Counsel & Director of Business Development 

with a copy to: 

King & Spalding LLP 

1180 Peachtree Street 
 Atlanta,
Georgia 30309 
 Attention: Keith M. Townsend 

or to such other address as may be furnished to the Indemnitee by the Company or to the Company by the Indemnitee, as the case may be. 

28. Governing Law. The parties hereto agree that this Agreement, the rights and obligations of the parties under this Agreement, and any
claim or controversy directly or indirectly based upon, or arising out of, this Agreement or the transactions contemplated by this Agreement (whether based upon contact, tort or any other theory), including all matters of construction, validity and
performance, shall be governed by, and construed and enforced in accordance with, the laws of the State of Delaware, applied without giving effect to any conflicts-of-law principles. 

[Signature page follows] 

  
 14 

 IN WITNESS WHEREOF, the parties hereto have executed this Agreement on the day and year first
above written. 
  

			
	 ENDOCHOICE HOLDINGS, INC.

		
	 By
		  

	Name:		  

	Title:		  

	
	 INDEMNITEE:

		
	 By
		  

	Name:EX-10.31

 Exhibit 10.31 

FORM OF EMPLOYMENT COVENANTS AGREEMENT 

 

 This EMPLOYMENT COVENANTS AGREEMENT (the “Agreement”) is made this
     day of                 , 201    , (the “Effective Date”), between EndoChoice, Inc. (which together with its
subsidiaries, its parent company, ECPM Holdings, LLC, and all ECPM Holdings, LLC direct and indirect subsidiaries, is hereinafter referred to as the “Company”) and
                     (“You” or “Your”)(collectively, the
“Parties”).1 For and in consideration of the Company’s agreement to employ or continue to employ You, and in consideration of the Company’s agreement to provide you with
training and Confidential Information, You agree to the following terms: 
 1. Acknowledgments. You acknowledge and agree that: 

 

	 	(a)	Your position is a position of trust and responsibility with access to Confidential Information, Trade Secrets, and information concerning Employees, Customers, and Prospective Customers of the Company;

  

	 	(b)	the Trade Secrets and Confidential Information, and the relationship between the Company and its Employees, Customers, and Prospective Customers, are valuable assets of the Company which may not be used for any purpose
other than the Company’s Business; 

  

	 	(c)	the names of Customers and Prospective Customers are considered Confidential Information of the Business which constitutes valuable, special, and unique property of the Company; 

 

	 	(d)	Customer and Prospective Customer lists, and Customer and Prospective Customer information, which have been compiled by the Company represents a material investment of the Company’s time and money;

  

	 	(e)	the Company will invest its time and money in the development of Your skills in the Business; and 

 

	1 	Unless otherwise indicated, all capitalized terms used in this Agreement are defined in the “Definitions” set forth in Exhibit A. Exhibit A is incorporated by reference and is included in the definition of
“Agreement.” 

 

	 	(f)	the restrictions contained in this Agreement, including, but not limited to, the restrictive covenants set forth in Sections 2 – 7 below, are reasonable and necessary to protect the legitimate business interests of
the Company, and they will not unfairly impair or infringe upon Your right to work or earn a living when Your employment with the Company ends. 

2. Trade Secrets and Confidential Information. 
  

	 	(a)	You represent and warrant that: 

  

	 	(i)	You are not subject to any legal or contractual duty or agreement that would prevent or prohibit You from performing Your duties for the Company or complying with this Agreement, and 

 

	 	(ii)	You are not in breach of any legal or contractual duty or agreement, including any agreement concerning trade secrets or confidential information, owned by any other person or entity. 

 

	 	(iii)	You will indemnify and hold harmless the Company from any claim, lawsuit, charge, or other allegation arising from any default or breach of the representations and warranties You made in subparagraphs 2(a)(i) and
2(a)(ii) above. 

  

	 	(b)	You shall not: 

  

	 	(i)	use, disclose, or reverse engineer the Trade Secrets or the Confidential Information for any purpose other than the Company’s Business, except as authorized in writing by the Company; 

 

	 	(ii)	during Your employment with the Company, use, disclose, or reverse engineer (a) any confidential information or trade secrets of any former employer or third party, or (b) any works of authorship developed in
whole or in part by You during any former employment or for any other party, unless authorized in writing by the former employer or third party; or

 

	 	(iii)	upon the termination of Your employment for any reason, (a) retain Trade Secrets or Confidential Information, including any copies existing in any form (including electronic form) which are in Your possession or
control, or (b) destroy, delete, or alter the Trade Secrets or Confidential Information without the Company’s prior written consent. 

  

	 	(c)	The obligations under section 2(b), above, shall: 

  

	 	(i)	with regard to the Trade Secrets, remain in effect as long as the information constitutes a trade secret under applicable law; and 

  

	 	(ii)	with regard to the Confidential Information, remain in effect so long as the information at issue retains its confidential status and is not generally known or available to the public or the Company’s competitors.

  

	 	(d)	The confidentiality, property, and proprietary rights protections available in this Agreement are in addition to, and not exclusive of, any and all other rights to which the Company is entitled under federal and state
law, including, but not limited to, rights provided under copyright laws, trade secret and confidential information laws, and laws concerning fiduciary duties. 

3. Non-Disclosure of Customer or Prospective Customer Information. In addition to the obligations discussed above in paragraph 2, during the Restricted
Period, You shall not, except as authorized by the Company, divulge, use or make accessible to any person or entity (i) the names of Customers or Prospective Customers, or (ii) any information contained in Customers’ or Prospective
Customers’ accounts. 
 4. Non-Solicitation of Customers. During the Restricted Period, You shall not, directly or indirectly, solicit, contact,
or call upon any Customer of the Company for the purpose of selling or providing any products or services competitive with the Business. The restrictions set forth in this Section apply only to Customers with whom You had material contact during the
term of Your employment. Nothing in this Section shall be construed to prohibit You from soliciting any Customer of the Company for the purpose of selling or providing any products or services that are not competitive with the Business. 

5. Non-Solicitation of Prospective Customers. During the Restricted Period, You shall not, directly or indirectly, solicit, contact, or call upon any
Prospective Customer of the Company for the purpose of selling or providing any

 
products or services competitive with the Business. The restrictions set forth in this Section apply only to Prospective Customers with whom You had material contact during the last year of Your
employment with the Company (or during Your employment if employed less than a year). Nothing in this Section shall be construed to prohibit You from soliciting any Prospective Customer of the Company for the purpose of selling or providing any
products or services that are not competitive with the Business. 
 6. Non-Recruit of Employees. During the Restricted Period, You shall not,
directly or indirectly, solicit, recruit, or induce any Employee to (i) terminate his or her employment relationship with the Company, or (ii) work for any other person or entity engaged in the Business. The restrictions set forth in this
Section shall apply only to Employees (a) with whom You had Material Interaction, or (b) You, directly or indirectly, supervised. 
 7.
Non-Competition. By reason of the character and nature of the Company’s Business, in order to protect the Company’s legitimate business interests, You agree not to engage in certain specified competitive activities. Therefore, at
all times during the term of Your employment with the Company, You will not engage in any activity that is competitive with the Business of the Company. Further, throughout the Restricted Period, You will not, directly or indirectly, within the
Territory (as defined below), (a) for yourself, (b) as a consultant, manager, supervisor, employee or owner of a Competing Business (as defined below), or (c) as an independent contractor for a Competing Business, engage in any
business in which You provide services which are the same as or substantially similar to the services that you provided to the Company within the 2 years prior to Your termination. 

Finally, You agree that, during the Restricted Period, You will not serve as a consultant, manager, supervisor, employee or as an independent contractor for
any of the companies specifically identified in Exhibit “B” hereto, regardless of geographic location, in any capacity where You engage in business in which You provide services which are the same as or substantially similar to the
services that You provided to the Company within the 2 years prior to Your termination. 
 8. Work Product. Your employment duties may include
inventing in areas directly or indirectly related to the Business of the Company or to a line of business that the Company may reasonably be interested in pursuing. All Work Product shall constitute work made for hire. If (i) any of the Work
Product may not be considered work made for hire, or (ii) ownership of all right, title, and interest in and to the Work Product will not vest exclusively in the Company, then, without further consideration, You hereby assign all

 

 
presently-existing Work Product to the Company, and agree to assign, and automatically assign, all future Work Product to the Company. 

The Company shall have the right to obtain and hold in its own name copyrights, patents, design registrations and continuations thereof, proprietary database
rights, trademarks, rights of publicity, and any other protection available in the Work Product. At the Company’s request, You agree to perform, during or after Your employment with the Company, any acts to transfer, perfect and defend the
Company’s ownership of the Work Product, including, but not limited to: (i) executing all documents (including a formal assignment to the Company) for filing an application or registration for protection of the Work Product (an
“Application”), (ii) explaining the nature of the Work Product to persons designated by the Company, (iii) reviewing Applications and other related papers, or (iv) providing any other assistance reasonably required for the
orderly prosecution of Applications. 
 You agree to provide the Company with a written description of any Work Product in which You are involved (solely or
jointly with others) and the circumstances surrounding the creation of such Work Product. 
 9. License. During Your employment and after Your
employment with the Company ends, You grant to the Company an irrevocable, nonexclusive, worldwide, royalty-free license to: (i) make, use, sell, copy, perform, display, distribute, or otherwise utilize copies of the Licensed Materials,
(ii) prepare, use and distribute derivative works based upon the Licensed Materials, and (iii) authorize others to do the same. You shall notify the Company in writing of any Licensed Materials You deliver to the Company. 

10. Release. During Your employment and after Your employment with the Company ends, You consent to the Company’s use of Your image, likeness,
voice, or other characteristics in the Company’s products or services. You release the Company from any cause of action which You have or may have arising out of the use, distribution, adaptation, reproduction, broadcast, or exhibition of such
characteristics. You represent that You have obtained, for the benefit of the Company, the same release in writing from all third parties whose characteristics are included in the services, materials, computer programs and other deliverables that
You provide to the Company. 
 11. Post-Employment Disclosure. During the Restricted Period, You shall provide a copy of this Agreement to persons
and/or entities for whom You work or consult as an owner, partner,

 
joint venturer, employee or independent contractor. If, during the Restricted Period, You work or consult for another person or entity as an owner, partner, joint venturer, employee or
independent contractor, You shall provide the Company with such person or entity’s name, the nature of such person or entity’s business, Your job title, and a general description of the services You will provide. 

12. Injunctive Relief. If You breach any portion of this Agreement, You agree that: 

 

	 	(a)	the Company would suffer irreparable harm; 

  

	 	(b)	it would be difficult to determine damages, and money damages alone would be an inadequate remedy for the injuries suffered by the Company; and 

 

	 	(c)	if the Company seeks injunctive relief to enforce this Agreement, You shall waive and shall not (i) assert any defense that the Company has an adequate remedy at law with respect to the breach, (ii) require
that the Company submit proof of the economic value of any Trade Secret or Confidential Information, or (iii) require the Company to post a bond or any other security. 

Nothing contained in this Agreement shall limit the Company’s right to any other remedies at law or in equity. 

13. Independent Enforcement. Each of the covenants set forth in Sections 2 – 7 of this Agreement shall be construed as an agreement independent of
(i) each of the other covenants set forth in Sections 2 – 7, (ii) any other agreements, or (iii) any other provision in this Agreement, and the existence of any claim or cause of action by You against the Company, whether
predicated on this Agreement or otherwise, regardless of who was at fault and regardless of any claims that either You or the Company may have against the other, shall not constitute a defense to the enforcement by the Company of any of the
covenants set forth in Sections 2 – 7 of this Agreement. The Company shall not be barred from enforcing any of the covenants set forth in Sections 2 – 7 of this Agreement by reason of any breach of (i) any other part of this
Agreement, or (ii) any other agreement with You. 
 14. At-will Employment. This Agreement does not create a contract of employment or a
contract for benefits. Your employment relationship with the Company is at-will. This means that at either Your option or the Company’s option, Your employment may be terminated at any time, with or without cause or notice. 

15. Attorneys’ Fees. In the event of litigation relating to this Agreement, the Company shall, if it is the prevailing party, be entitled to
recover attorneys’ fees and costs of litigation in addition to all other remedies available at law or in equity. 

 

 16. Waiver. The Company’s failure to enforce any provision of this Agreement shall not act as a
waiver of that or any other provision. The Company’s waiver of any breach of this Agreement shall not act as a waiver of any other breach. 
 17.
Severability. The provisions of this Agreement are severable. If any provision is determined to be invalid, illegal, or unenforceable, in whole or in part, the remaining provisions and any partially enforceable provisions shall remain in full
force and effect. 
 18. Governing Law. The laws of the State of Georgia shall govern this Agreement. If Georgia’s conflict of law rules would
apply another state’s laws, the Parties agree that Georgia law shall still govern. 
 19. No Strict Construction. If there is a dispute about
the language of this Agreement, the fact that one Party drafted the Agreement shall not be used in its interpretation. 
 20. Entire Agreement. This
Agreement, including Exhibit A which is incorporated by reference, constitutes the entire agreement between the Parties concerning the subject matter of this Agreement. This Agreement supersedes any prior communications, agreements or
understandings, whether oral or written, between the Parties relating to the subject matter of this Agreement. 
 21. Amendment. As a condition of
employment and a material term under this Agreement, You agree that, at any time during your employment, You shall sign an amendment to this Agreement which would modify the Restrictive Covenants in Sections 2 – 7 of the Agreement (the
“Amendment”) based on changes to Your duties or changes in the law regarding restrictive covenants. You agree that You shall not be entitled to any additional consideration to execute the Amendment. You agree that Your refusal to sign any
such Amendment shall constitute a material breach of this Agreement. This Agreement may not otherwise be amended or modified except in writing signed by both Parties. 

22. Successors and Assigns. This Agreement shall be assignable to, and shall inure to the benefit of, the Company’s successors and assigns,
including, without limitation, successors through merger, name change, consolidation, or sale of a majority of the Company’s stock

 
or assets, and shall be binding upon You. You shall not have the right to assign Your rights or obligations under this Agreement. The covenants contained in this Agreement shall survive cessation
of Your employment with the Company, regardless of who causes the cessation or the reason for the cessation. 
 23. Consent to Jurisdiction and
Venue. You agree that any and all claims arising out of or relating to this Agreement shall be brought in a state or federal court of competent jurisdiction in Georgia. You consent to the personal jurisdiction of the state and/or federal courts
located in Georgia. You waive (a) any objection to jurisdiction or venue, or (b) any defense claiming lack of jurisdiction or improper venue, in any action brought in such courts. 

24. Return of Company Property/Materials. Upon the termination of Your employment for any reason or upon the Company’s request at any time, You
shall immediately return to the Company all of the Company’s property, including, but not limited to, mobile phone, personal digital assistant (PDA), keys, passcards, credit cards, confidential or proprietary lists (including, but not limited
to, customer, supplier, licensor, and client lists), rolodexes, tapes, laptop computer, software, computer files, marketing and sales materials, and any other property, record, document, or piece of equipment belonging to the Company. You shall not
(i) retain any copies of the Company’s property, including any copies existing in electronic form, which are in Your possession, custody or control, or (ii) destroy, delete, or alter any Company property, including, but not limited
to, any files stored electronically, without the Company’s prior written consent. The obligations contained in this Section shall also apply to any property which belongs to a third party, including, but not limited to, (i) any entity which is
affiliated or related to the Company, or (ii) the Company’s customers, licensors, or suppliers. 
 25. Execution. This Agreement may be
executed in one or more counterparts, including, but not limited to, facsimiles. Each counterpart shall for all purposes be deemed to be an original, and each counterpart shall constitute this Agreement. 

26. Affirmation. You acknowledge that You have carefully read this Agreement, You know and understand its terms and conditions, and You have had the
opportunity to ask the Company any questions You may have had prior to signing this Agreement. 

 

 IN WITNESS WHEREOF, the Parties have signed this Agreement as of the Effective Date. 

 

									
	EndoChoice, Inc.				  

							Employee Signature
				
	By:		  
				  

	Name:		 Brit Young
				Print Name of Employee
	Title:		 General Counsel
				
	Address:		 11810 Wills Road
				Employee’s Address:		  

			 Alpharetta, GA 30009
				  

			  
				  

  
 -5- 

 EXHIBIT A 

DEFINITIONS 
  

	A.	“Business” means the business of sales, marketing, supply and/or distribution of products (including without limitation medical devices, equipment, supplies, specialty products, and/or related repair parts)
and/or services (including without limitation pathology services and/or services related to scope and instrument repair) for use in the fields of gastroenterology and gastrointestinal surgical endoscopy. 

 

	B.	“Competing Business” shall mean any person, business or entity who or which sells, markets or distributes products and/or sells, furnishes or provides services substantially the same as those sold, marketed,
distributed, furnished or supplied by the Company during the last year of Your employment, and shall also be defined to be comprised of those companies specifically identified in Exhibit “B” which are companies who engage in competition
with the Company by selling or marketing products competitive with those sold or under development by the Company, and including all divisions and subsidiaries of such companies which may be competitive with the business of the Company. You agree
that the Company may amend the definition of “Competing Business” from and after the date hereof to reflect any additions or reductions in the companies reflected on Exhibit “B” who engage in competition with the Company. The
parties further acknowledge and agree that the list of companies on Exhibit “B” is not an exclusive list of the Company’s competitors, and that the definition of “Competing Business” is not restricted to said list.

  

	C.	“Confidential Information” means (a) information of the Company, to the extent not considered a Trade Secret under applicable law, that (i) relates to the business of the Company, (ii) possesses
an element of value to the Company, (iii) is not generally known to the Company’s competitors, and (iv) would damage the Company if disclosed, and (b) information of any third party provided to the Company which the Company is
obligated to treat as confidential, including, but not limited to, information provided to the Company by its licensors, suppliers, or customers. Confidential Information includes, but is not limited to, (i) inventions, ideas, designs, computer
programs, algorithms, trade secrets, developmental or experimental works, processes, techniques, improvements, know-how, data, technical and financial information, (ii) future or current business plans and strategies, (iii) the
composition, description, schematic or design of products, future products or equipment of the Company or any third party, (iii) communication systems, audio systems, system designs and related documentation, (iv) advertising or marketing
plans, (v) information regarding independent contractors, employees, clients, licensors, suppliers, vendors, distributors, distributor networks, customers, or any third party, including, but not limited to, customer lists, supplier lists,
distributor lists compiled by the Company, and customer information compiled by the Company, and (vi) information concerning the Company’s or a third party’s financial structure and methods and procedures of operation. Confidential
Information shall not include any information that (i) is or becomes generally available to the public other than as a result of an unauthorized disclosure, (ii) has been independently developed and disclosed by others without violating
this Agreement or the legal rights of any party, or (iii) otherwise enters the public domain through lawful means. 

  

	D.	“Customer” means any person or entity to whom the Company has sold its products or services and, due to the nature of the Company’s business operations, shall be deemed to include suppliers and
distributors. 

  

	E.	“Employee” means any person who (i) is employed by the Company at the time Your employment with the Company ends, or (ii) was employed by the Company during the last year of Your employment with the
Company (or during Your employment if employed less than a year). 

  

	F.	“Licensed Materials” means any materials that You utilize for the benefit of the Company, or deliver to the Company or the Company’s customers, which (i) do not constitute Work Product, (ii) are
created by You or of which You are otherwise in lawful possession, and (iii) You may lawfully utilize for the benefit of, or distribute to, the Company or the Company’s customers. 

 

	G.	“Material Interaction” means any interaction with an Employee which relates or related, directly or indirectly, to the performance of Your duties or the Employee’s duties for the Company.

  

	H.	“Prospective Customer” means any person or entity to whom the Company has solicited to sell its products or services and, due to the nature of the Company’s business operations, shall be deemed to include
suppliers and distributors. 

	I.	“Restricted Period” means the time period during Your employment with the Company, and for twelve (12) months after Your employment with the Company ends, regardless of reason. 

 

	J.	“Territory” means: the geographical area within a seventy-five (75) mile radius of any area where any operations performed, supervised, or assisted in by You within twelve (12) calendar months prior
to termination of employment were conducted and any area where customers or actively sought prospective customers of the Company with whom You had material contact within twelve (12) calendar months prior to termination of employment are
present. If you are a sales representative of the Company, your Territory shall include, without limitation, the sales territory assigned to you by the Company during your employment with the Company. 

 

	K.	“Trade Secrets” means information of the Company, and its licensors, suppliers, clients, and customers, without regard to form, including, but not limited to, technical or nontechnical data, a formula, a
pattern, a compilation, a program, a device, a method, a technique, a drawing, a process, financial data, financial plans, product plans, a list of actual customers, clients, licensors, or suppliers, or a list of potential customers, clients,
licensors, or suppliers which is not commonly known by or available to the public and which information (i) derives economic value, actual or potential, from not being generally known to, and not being readily ascertainable by proper means by,
other persons who can obtain economic value from its disclosure or use, and (ii) is the subject of efforts that are reasonable under the circumstances to maintain its secrecy. 

 

	L.	“Work Product” means: 

 (i) any data, databases, materials, documentation, computer
programs, inventions (whether or not patentable), designs, and/or works of authorship, including but not limited to, discoveries, ideas, concepts, properties, formulas, compositions, methods, programs, procedures, systems, techniques, products,
improvements, innovations, writings, pictures, audio, video, images of You, and artistic works, or 
 (ii) any subject matter protected under
patent, copyright, proprietary database, trademark, trade secret, rights of publicity, confidential information, or other property rights, including all worldwide rights therein, 

that is or was conceived, created or developed in whole or in part by You while employed by the Company and that either (a) is created
within the scope of Your employment, (b) is based on, results from, or is suggested by any work performed within the scope of Your employment and is directly or indirectly related to the Business of the Company or a line of business that the
Company may reasonably be interested in pursuing, (c) has been or will be paid for by the Company, or (d) was created or improved in whole or in part by using the Company’s time, resources, data, facilities, or equipment. 

 EXHIBIT B 

Competing Businesses 
  

	1.	Boston Scientific Corporation 

  

	2.	Olympus Corporation of the Americas, Inc. 

  

	3.	Pentax Medical Company 

  

	4.	Fujinon Endoscopy 

  

	5.	Karl Storz 

  

	6.	Steris (including US Endoscopy) 

  

	7.	GI Pathology 

  

	8.	Quest Diagnostics/Ameripath 

  

	9.	LabCorp/Dianon 

  

	10.	Kimberly-Clark Corporation 

  

	11.	Medi-Globe Corporation 

  

	12.	Merit Medical Systems, Inc. 

  

	13.	Medline 

  

	14.	Mauna Kea (CellVizio)

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