Document:

CDW Senior Management Incentive Plan

  
 Exhibit 10.1

 CDW SENIOR MANAGEMENT INCENTIVE PLAN 
 (As Amended and Restated Effective January 1, 2010) 
 I. Introduction

 1.1 Purpose. The CDW Senior Management Incentive Plan (the “Plan”) of CDW LLC, an Illinois
limited liability company (the “Company”), is intended to provide incentives to certain senior officers and managers of the Company and its subsidiaries and affiliates and thereby advance the interests of the Company by attracting
and retaining senior officers and managers and motivating such persons to act in the best interests of the Company’s equityholders. 

1.2 Certain Definitions. 
 “Agreement” shall mean the written agreement evidencing an award hereunder between the Company and the recipient of such award. 

“Annual Incentive Award” shall mean a right, contingent upon the attainment of specified Performance Measures
within an Annual Incentive Period and continued employment with the Company through the end of such Annual Incentive Period, to receive payment in cash, in shares of Common Stock, including restricted shares of Common Stock, in non-statutory stock
options or in any combination of the foregoing, reduced by the sum of all Quarterly Incentive Awards received during such Annual Incentive Period. 
 “Annual Incentive Period” shall mean a fiscal year of the Company. 
 “Board” shall mean the Board of Directors of the Company. 

“Change in Control” shall have the meaning set forth in Section 3.6(b). 

“Code” shall mean the Internal Revenue Code of 1986, as amended. 

“Committee” shall mean the Committee designated by the Board, consisting of two or more members of the Board. If
the Board desires that compensation payable pursuant to awards under the Plan be qualified performance-based compensation, each member of the Committee shall be an “outside director” within the meaning of Section 162(m) of the Code.

 “Common Stock” shall mean common stock of the Company following the conversion of the Company to a
corporation, if applicable. 
 “Company” has the meaning specified in Section 1.1. 

“Exchange Act” shall mean the Securities Exchange Act of 1934, as amended. 

“Fair Market Value” shall mean the closing transaction price of a share of Common Stock as reported on The NASDAQ
Stock Market on the date as of which such value is being determined or, if there shall be no reported transaction for such day, on the next preceding day for which a transaction was reported. 

  
 “Incentive
Award” shall mean an Annual Incentive Award or a Quarterly Incentive Award. 
 “Incumbent
Board” shall have the meaning set forth in Section 3.6(b)(2) hereof. 
 “Mature
Shares” shall mean previously acquired shares of Common Stock for which the holder thereof has good title, free and clear of all liens and encumbrances, and which such holder either (i) has held for at least six months or
(ii) has purchased on the open market. 
 “Participant” shall mean a senior officer or manager of
the Company or a Subsidiary who has been selected for participation in the Plan by the Committee. 
 “Performance
Measures” shall mean the criteria and objectives, established by the Committee, which shall be satisfied or met during the applicable Quarterly Incentive Period or Annual Incentive Period as a condition to the holder’s receipt of
the payment with respect to an Incentive Award. Such criteria and objectives may include or be based on one or more of the following: operating income, net income, EBITDA, earnings per share, the attainment by a share of Common Stock of a specified
Fair Market Value for a specified period of time, return to stockholders (including dividends), return on equity, return on assets, revenues, market share, cash flow, cost reduction goals or contribution margin, or any combination of the foregoing.
If the Committee desires that compensation payable pursuant to any award subject to Performance Measures be “qualified performance-based compensation” within the meaning of Section 162(m) of the Code, the Performance Measures
(i) shall be established by the Committee (A) no later than 21 days after the beginning of the Quarterly Incentive Period (or such other time designated by the Internal Revenue Service) in the case of a Quarterly Incentive Award and
(B) no later than 90 days after the beginning of the Annual Incentive Period (or such other time designated by the Internal Revenue Service) in the case of an Annual Incentive Award and (ii) shall satisfy all other applicable requirements
imposed under Treasury Regulations promulgated under Section 162(m) of the Code, including the requirement that such Performance Measures be stated in terms of an objective formula or standard. 

“Quarterly Incentive Award” shall mean a right, contingent upon the attainment of specified Performance Measures
within a Quarterly Incentive Period and continued employment with the Company through the end of such Quarterly Incentive Period, to receive payment in cash. 
 “Quarterly Incentive Period” shall mean one quarter of the fiscal year of the Company. 
 “Subsidiary” shall have the meaning set forth in Section 1.4. 

1.3 Administration. This Plan shall be administered by the Committee. The Committee shall, subject to the terms of this Plan,
select eligible persons for participation in this Plan and determine the form, amount and timing of each award to such persons, the time and conditions of payment of the award and all other terms and conditions of the award. The Committee may, in
its sole discretion and for any reason at any time, subject to the requirements imposed under Section 162(m) of the Code and regulations promulgated thereunder in the case of an award intended to be qualified performance-based compensation,
take action such that all or a portion of the Quarterly Incentive Period or the Annual Incentive Period applicable to any outstanding Incentive Award shall lapse, the Performance Measures applicable to any outstanding Incentive Award shall be deemed
to be satisfied, the amount payable pursuant to such Incentive Award shall be calculated based on performance through the date specified in such action and such Incentive Award shall be payable in full. The Committee shall, subject to the terms of
this Plan, interpret this Plan and the application thereof and establish rules and regulations it deems necessary or desirable for the administration of this Plan. The Committee may impose, incidental to the grant of an Incentive Award, conditions
with respect to such grant, such as limiting competitive employment or other activities. All such interpretations, rules, regulations and conditions shall be final, binding and conclusive. 

  
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 The Committee may
delegate some or all of its power and authority hereunder to the Chairman of the Board and Chief Executive Officer (the “CEO”) or such other executive officer of the Company as the Committee deems appropriate; provided, however, that
(i) the Committee may not delegate its power and authority with regard to the grant of an award to any person who is a “covered employee” within the meaning of Section 162(m) of the Code or who, in the Committee’s judgment,
is likely to be a covered employee at any time during the period an award hereunder to such employee would be outstanding and (ii) the Committee may not delegate its power and authority to the CEO or other executive officers of the Company with
regard to the selection for participation in this Plan of an officer or other person subject to Section 16 of the Exchange Act or decisions concerning the timing, price or an amount of an award to such officer or other person. 

No member of the Board or Committee, and neither the CEO nor other executive officer to whom the Committee delegates any of its power and
authority hereunder, shall be liable for any act, omission, interpretation, construction or determination made in connection with this Plan in good faith, and the members of the Board and the Committee and the CEO or other executive officer shall be
entitled to indemnification and reimbursement by the Company in respect of any claim, loss, damage or expense (including attorneys’ fees) arising therefrom to the full extent permitted by law, except as otherwise may be provided in the
Company’s Articles of Organization and/or Limited Liability Company Agreement, and under any directors’ and officers’ liability insurance that may be in effect from time to time. 

A majority of the Committee shall constitute a quorum. The acts of the Committee shall be either (i) acts of a majority of the
members of the Committee present at any meeting at which a quorum is present or (ii) acts approved in writing by all of the members of the Committee without a meeting. 
 1.4 Eligibility. Participants in this Plan shall consist of such senior officers and managers of the Company, its subsidiaries (individually a “Subsidiary” and
collectively the “Subsidiaries”) and its affiliates, as the Committee in its sole discretion may select from time to time. For purposes of this Plan, references to employment by the Company shall also mean employment by a Subsidiary
or an affiliate. The Committee’s selection of a person to participate in this Plan at any time shall not require the Committee to select such person to participate in this Plan at any other time. 

  
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 1.5 Shares
Available. Shares of Common Stock shall be made available from authorized and unissued shares of Common Stock, or authorized and issued shares of Common Stock reacquired and held as treasury shares or otherwise or a combination
thereof. 
 II. Incentive Awards 
 2.1 Incentive Awards. The Committee may, in its discretion, grant Incentive Awards to such eligible persons as may be selected by the Committee. 

2.2 Terms of Incentive Awards. Incentive Awards shall be subject to the following terms and conditions and shall contain such
additional terms and conditions, not inconsistent with the terms of this Plan, as the Committee shall deem advisable. 
 (a)
Amount of Incentive Award. The amount of an Incentive Award shall be determined by the Committee; provided, however, that the maximum amount that may be paid to any Participant under any Quarterly Incentive Award for any Quarterly Incentive
Period shall not exceed $750,000, and any Annual Incentive Award for any Annual Incentive Period shall not exceed $3,000,000. In no event may the aggregate amount paid to any Participant in respect of any fiscal year of the Company under any Annual
Incentive Award and under all Quarterly Incentive Awards exceed $3,000,000. 
 (b) Performance Measures. The Performance
Measures applicable to a Quarterly Incentive Award or an Annual Incentive Award shall be determined by the Committee based upon the achievement during the applicable Quarterly Incentive Period or Annual Incentive Period of the goals established by
the Committee. 
 (c) Settlement of Quarterly Incentive Awards. Quarterly Incentive Awards may be settled only in cash.

 (d) Settlement of Annual Incentive Awards. Annual Incentive Awards may be settled in cash, in shares of Common
Stock, including restricted shares of Common Stock, in non-statutory stock options or in any combination of the foregoing, as determined by the Committee in its sole discretion. 

(1) Settlement in Common Stock. If an Annual Incentive Award, or a portion thereof, is settled in shares of Common Stock, the
Committee in its sole discretion shall determine all the terms and conditions relating to the award of shares of Common Stock, including any restrictions upon the transfer of such shares of Common Stock. The number of shares of Common Stock awarded
to a participant in settlement of an Annual Incentive Award, or a portion thereof, shall be equal to the dollar amount of the Annual Incentive Award, or a portion thereof, to be paid in shares of Common Stock divided by the Fair Market Value of a
share of Common Stock as of the date of the award of such shares of Common Stock. 
 (2) Settlement in Restricted Stock.
If an Annual Incentive Award, or a portion thereof, is settled in restricted shares of Common Stock, such restricted shares shall be subject to forfeiture if the Participant holding such restricted shares does not remain continuously employed by the
Company during the restriction period. The Committee in its sole discretion shall determine all of the terms relating to the restricted shares of Common Stock, including the length of the restriction period. Unless otherwise determined by the
Committee, any Participant holding restricted shares of Common Stock shall have the rights of a stockholder of the Company, including the right to vote and receive dividends with respect to such restricted shares of Common Stock. The number of
restricted shares of Common Stock granted to a Participant in settlement of an Annual Incentive Award, or a portion thereof, shall be equal to the dollar amount of the Annual Incentive Award, or portion thereof, to be paid in restricted shares of
Common Stock divided by the Fair Market Value of a share of Common Stock as of the date of grant of such restricted shares of Common Stock. 

  
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 (3) Settlement in
Non-Statutory Stock Options. If an Annual Incentive Award, or a portion thereof, is settled by means of the grant of a non-statutory stock option, the Committee shall determine the number of shares of Common Stock subject to such stock option,
the related exercise price per share of Common Stock, the period during which the stock option may be exercised, whether the stock option shall become exercisable in cumulative or non-cumulative installments and in part or in full at any time, the
extent of the restrictions upon transfer of the stock option and all other terms and conditions applicable thereto. The number of shares of Common Stock subject to non-statutory stock options granted in settlement of an Annual Incentive Award, or a
portion thereof, shall be equal to the dollar amount of the Annual Incentive Award, or a portion thereof, to be settled by means of the grant of a stock option, divided by an amount equal to the difference between the exercise price per share of
Common Stock designated by the Committee with respect to such stock option and the Fair Market Value of a share of Common Stock as of the date of grant of such stock option. To the extent necessary for an award to be qualified performance-based
compensation under Section 162(m) of the Code and the regulations thereunder, the maximum number of shares of Common Stock with respect to which options may be granted under this Plan during any fiscal year to any Participant shall be the
number of shares prescribed by the Board, subject to adjustment as provided in Section 3.5. 
 2.3 Termination of Employment
or Service. All of the terms relating to the satisfaction of Performance Measures and the termination of a Quarterly Incentive Period or an Annual Incentive Period, or any cancellation or forfeiture of an Incentive Award upon a
termination of employment with the Company of the holder of such Incentive Award, whether by reason of disability, retirement, death or other termination, shall be determined by the Committee. Notwithstanding anything herein to the contrary, in
furtherance of this Plan’s objective of retaining senior officers and managers of the Company, an Incentive Award shall not accrue on a pro rata basis and shall not become earned in any amount or to any extent unless and until a Participant has
been employed by the Company throughout the entire applicable incentive period, at which time the Incentive Award will become earned in its entirety, subject to the Committee’s certification that the Performance Measures applicable to such
Incentive Award have been satisfied. 

  
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 III. General

 3.1 Effective Date. This Plan, as amended and restated as set forth herein, shall become effective as of
January 1, 2010, and shall apply to all awards granted after such effective date and to all awards outstanding as of such effective date. 

3.2 Amendment and Termination of Plan. The Board may amend or terminate this Plan as it shall deem advisable, subject to any
requirement of stockholder approval required by applicable law, rule or regulation, including Section 162(m) of the Code No amendment or termination may impair the rights of a holder of an outstanding Incentive Award without the consent of such
holder. 
 3.3 Non-Transferability of Awards. No Incentive Award and, unless otherwise specified in the Agreement
relating thereto, no shares of Common Stock, restricted shares of Common Stock or stock options received in payment of an Annual Incentive Award, shall be transferable other than by will, the laws of descent and distribution or pursuant to
beneficiary designation procedures approved by the Company. Each Incentive Award may be settled during the holder’s lifetime only by the holder or the holder’s legal representative or similar person. No Incentive Award may be sold,
transferred, assigned, pledged, hypothecated, encumbered or otherwise disposed of (whether by operation of law or otherwise) or be subject to execution, attachment or similar process. Upon any attempt to so sell, transfer, assign, pledge,
hypothecate, encumber or otherwise dispose of any such award, such award and all rights thereunder shall immediately become null and void. 

3.4 Restrictions on Shares. Each award made hereunder shall be subject to the requirement that if at any time the Company
determines that the listing, registration or qualification of the shares of Common Stock subject to such award upon any securities exchange or under any law, or the consent or approval of any governmental body, or the taking of any other action is
necessary or desirable as a condition of, or in connection with, the exercise or settlement of such award or the delivery of shares thereunder, such award shall not be exercised or settled and such shares shall not be delivered unless such listing,
registration, qualification, consent, approval or other action shall have been effected or obtained, free of any conditions not acceptable to the Company. The Company may require that certificates evidencing shares of Common Stock delivered pursuant
to any award made hereunder bear a legend indicating that the sale, transfer or other disposition thereof by the holder is prohibited except in compliance with the Securities Act of 1933, as amended, and the rules and regulations thereunder.

 3.5 Adjustment. In the event of any stock split, stock dividend, recapitalization, reorganization, merger,
consolidation, combination, exchange of shares, liquidation, spin-off or other similar change in capitalization or event, or any distribution to holders of Common Stock other than a regular cash dividend, the class of securities available under this
Plan, the maximum number and class of securities with respect to which options may be granted during any fiscal year to any person, the number and class of securities subject to each outstanding option and the purchase price per security and the
number and class of securities subject to each outstanding restricted stock award shall be appropriately adjusted by the Committee, such adjustments to be made in the case of outstanding options without an increase in the aggregate purchase price.
The decision of the Committee regarding any such adjustment shall be final, binding and conclusive. If any such adjustment would result in a fractional security being (a) available under this Plan, such fractional security shall be disregarded,
or (b) subject to an award under this Plan, the Company shall pay the holder of such award, in connection with the first vesting, exercise or settlement of such award in whole or in part occurring after such adjustment, an amount in cash
determined by multiplying (i) the fraction of such security (rounded to the nearest hundredth) by (ii) the excess, if any, of (A) the Fair Market Value on the vesting, exercise or settlement date over (B) the exercise, if any, of
such award. 

  
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 3.6 Change in
Control. 
 (a) (1) Notwithstanding any provision in this Plan or any Agreement, in the event of a Change in
Control pursuant to Section (b)(3) or (4) below in connection with which the holders of Common Stock receive shares of common stock that are registered under Section 12 of the Exchange Act, (i) all outstanding stock options shall
immediately become exercisable in full, (ii) the restriction period applicable to any outstanding restricted stock previously granted shall lapse, (iii) the Performance Measures applicable to any outstanding Incentive Award shall be deemed
to be satisfied, the amount payable pursuant to such Incentive Award shall be calculated based on performance through the date of the Change in Control and such Incentive Award shall become payable in full and (iv) there shall be substituted
for each share of Common Stock available under this Plan, whether or not then subject to an outstanding award, the number and class of shares into which each outstanding share of Common Stock shall be converted pursuant to such Change in Control. In
the event of any such substitution, the purchase price per share in the case of a stock option shall be appropriately adjusted by the Board, as constituted prior to such Change in Control (whose determination shall be final, binding and conclusive),
such adjustments to be made in accordance with Section 409A of the Code. 
 (2) Notwithstanding any provision in this Plan
or any Agreement, in the event of a Change in Control pursuant to Section (b)(1) or (2) below, or in the event of a Change in Control pursuant to Section (b)(3) or (4) below in connection with which the holders of Common Stock receive
consideration other than shares of common stock that are registered under Section 12 of the Exchange Act, then (i) each outstanding share of restricted stock shall be surrendered to the Company by the holder thereof, and be immediately
canceled by the Company, and the holder thereof shall receive, within ten days of the occurrence of such Change in Control, a cash payment from the Company in an amount equal to the number of shares of Common Stock then subject to such restricted
stock award, multiplied by the greater of (A) the highest per share price offered to stockholders of the Company in any transaction whereby the Change in Control takes place or (B) the Fair Market Value of a share of Common Stock on the
date of occurrence of the Change in Control and (ii) the Board, as constituted prior to such Change in Control, may in its discretion require either (x) that each outstanding option be surrendered to the Company by the holder thereof and
be immediately canceled by the Company, and that the holder receive, within ten days of the occurrence of such Change in Control, a cash payment from the Company in an amount equal to the number of shares of Common Stock then subject to such stock
option, multiplied by the excess, if any, of the greater of (A) the highest per share price offered to stockholders of the Company in any transaction whereby the Change in Control takes place or (B) the Fair Market Value of a share of
Common Stock on the date of occurrence of the Change in Control, over the purchase price per share of Common Stock subject to the stock option or (y) that each outstanding stock option immediately become exercisable in full and that shares of
capital stock of the surviving corporation in such Change in Control, or a parent corporation thereof, be substituted for some or all of the shares of Common Stock available under this Plan, whether or not then subject to an outstanding option. In
the event of any such substitution under subsection (y) hereof, the purchase price per share in the case of a stock option shall be appropriately adjusted by the Board, as constituted prior to such Change in Control (whose determination shall
be final, binding and conclusive), such adjustments to be made in accordance with Section 409A of the Code. The Company may, but is not required to, cooperate with any person who is subject to Section 16 of the Exchange Act to assure that
any cash payment in accordance with the foregoing to such person is made in compliance with Section 16 and the rules and regulations thereunder. 

  
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 (b) “Change in
Control” shall mean: 
 (1) the acquisition by any individual, entity or group (a “Person”), including any
“person” within the meaning of Section 13(d)(3) or 14(d)(2) of the Exchange Act , of beneficial ownership within the meaning of Rule 13d-3 promulgated under the Exchange Act, of 25% or more of the combined voting power of the then
outstanding securities of the Company entitled to vote generally in the election of directors (the “Outstanding Company Voting Securities”); excluding, however, the following: (A) any acquisition directly from the Company
(excluding any acquisition resulting from the exercise of an exercise, conversion or exchange privilege unless the security being so exercised, converted or exchanged was acquired directly from the Company), (B) any acquisition by the Company,
(C) any acquisition by an employee benefit plan (or related trust) sponsored or maintained by the Company or any corporation controlled by the Company, or (D) any acquisition by any corporation pursuant to a reorganization, merger or
consolidation involving the Company, if, immediately after such reorganization, merger or consolidation, each of the conditions described in clauses (i), (ii) and (iii) of subsection (3) of this Section 3.6(b) shall be satisfied,
provided that, for purposes of clause (B), if any Person (other than the Company or any employee benefit plan (or related trust) sponsored or maintained by the Company or any corporation controlled by the Company) shall, by reason of an acquisition
of Outstanding Company Voting Securities by the Company, become the beneficial owner of 25% or more of the Outstanding Company Voting Securities, and such Person shall, after such acquisition of Outstanding Company Voting Securities by the
Company, become the beneficial owner of any additional Outstanding Company Voting Securities and such beneficial ownership is publicly announced, such additional beneficial ownership shall constitute a Change in Control; 

(2) individuals who, as of the date of approval of this Plan by the stockholders of the Company, constitute the Board (the
“Incumbent Board”) cease for any reason to constitute at least a majority of such Board; provided, however, that any individual who becomes a director of the Company subsequent to the date of approval of this Plan by
the stockholders of the Company whose election, or nomination for election by the Company’s stockholders, was approved by the vote of at least a majority of the directors then comprising the Incumbent Board shall be deemed a member of the
Incumbent Board; and provided further, that no individual who was initially elected as a director of the Company as a result of an actual or threatened solicitation by a person or group for the purpose of opposing a solicitation by any
other person or group with respect to the election or removal of directors, or any other actual or threatened solicitation of proxies or consents by or on behalf of any Person other than the Board shall be deemed a member of the Incumbent Board;

  
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 (3) consummation of a
reorganization, merger or consolidation unless, in any such case, immediately after such reorganization, merger or consolidation, (i) more than 50% of the combined voting power of the then outstanding securities of the corporation resulting
from such reorganization, merger or consolidation entitled to vote generally in the election of directors is then beneficially owned, directly or indirectly, by all or substantially all of the individuals or entities who were the beneficial owners,
respectively, of the Outstanding Company Voting Securities immediately prior to such reorganization, merger or consolidation, (ii) no Person (other than the Company, any employee benefit plan (or related trust) sponsored or maintained by the
Company or the corporation resulting from such reorganization, merger or consolidation (or any corporation controlled by the Company) and any Person which beneficially owned, immediately prior to such reorganization, merger or consolidation,
directly or indirectly, 25% or more of the Outstanding Company Voting Securities) beneficially owns, directly or indirectly, 25% or more of the combined voting power of the then outstanding securities of such corporation entitled to vote
generally in the election of directors and (iii) at least a majority of the members of the board of directors of the corporation resulting from such reorganization, merger or consolidation were members of the Incumbent Board at the time of the
execution of the initial agreement or action of the Board providing for such reorganization, merger or consolidation; or 
 (4)
consummation of (i) a plan of complete liquidation or dissolution of the Company or (ii) the sale or other disposition of all or substantially all of the assets of the Company other than to a corporation with respect to which, immediately
after such sale or other disposition, (A) more than 50% of the combined voting power of the then outstanding securities thereof entitled to vote generally in the election of directors is then beneficially owned, directly or indirectly, by all
or substantially all of the individuals and entities who were the beneficial owners, respectively, of the Outstanding Company Voting Securities immediately prior to such sale or other disposition, (B) no Person (other than the Company, any
employee benefit plan (or related trust) sponsored or maintained by the Company or such corporation (or any corporation controlled by the Company) and any Person which beneficially owned, immediately prior to such sale or other disposition, directly
or indirectly, 25% or more of the Outstanding Company Voting Securities) beneficially owns, directly or indirectly, 25% or more of the combined voting power of the then outstanding securities thereof entitled to vote generally in the election
of directors and (C) at least a majority of the members of the board of directors thereof were members of the Incumbent Board at the time of the execution of the initial agreement or action of the Board providing for such sale or other
disposition. 

  
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 3.7 Tax
Withholding. The Company shall have the right to withhold any Federal, state, local or other taxes that may be required to be withheld in connection with an Incentive Award. With respect to any portion of an Annual Incentive Award that is
paid in Common Stock, in restricted shares of Common Stock or as a non-statutory stock option, the Company shall have the right to require, prior to the issuance or delivery of any shares of Common Stock, payment by the holder of such award of any
federal, state, local or other taxes which may be required to be withheld or paid in connection with such portion of an Annual Incentive Award. An Agreement may provide that (i) the Company shall withhold whole shares of Common Stock which
would otherwise be delivered to a holder, having an aggregate Fair Market Value determined as of the date the obligation to withhold or pay taxes arises in connection with an award (the “Tax Date”), or withhold an amount of cash
which would otherwise be payable to a holder, in the amount necessary to satisfy any such obligation or (ii) the holder may satisfy any such obligation by any of the following means: (A) a cash payment to the Company, (B) delivery
(either actual delivery or by attestation procedures established by the Company) to the Company of Mature Shares having an aggregate Fair Market Value, determined as of the Tax Date, equal to the amount necessary to satisfy any such obligation,
(C) authorizing the Company to withhold whole shares of Common Stock which would otherwise be delivered having an aggregate Fair Market Value, determined as of the Tax Date, or withhold an amount of cash which would otherwise be payable to a
holder, equal to the amount necessary to satisfy any such obligation, (D) in the case of the exercise of an option, a cash payment by a broker-dealer acceptable to the Company to whom the optionee has submitted an irrevocable notice of exercise
or (E) any combination of (A), (B) and (C), in each case to the extent set forth in the Agreement relating to the award; provided, however, that the Company shall have sole discretion to disapprove of an election pursuant to
any of clauses (ii)(B)-(E). Shares of Common Stock to be delivered or withheld may not have an aggregate Fair Market Value in excess of the amount determined by applying the minimum statutory withholding rate. Any fraction of a share of Common
Stock, which would be required to satisfy such an obligation, shall be disregarded and the remaining amount due shall be paid in cash by the holder. 
 3.8 No Right of Participation or Employment. No person shall have any right to participate in this Plan. Neither this Plan nor any award made hereunder shall confer upon any
person any right to continued employment by the Company, any Subsidiary or any affiliate of the Company or affect in any manner the right of the Company, any Subsidiary or any affiliate of the Company to terminate the employment of any person at any
time without liability hereunder. 
 3.9 Governing Law. This Plan, each award hereunder, and all determinations made
and actions taken pursuant thereto, to the extent not otherwise governed by the Code or the laws of the United States, shall be governed by the laws of the State of Illinois and construed in accordance therewith without giving effect to principles
of conflicts of laws. 

  
 10Settlement Agreement, dated August 23, 2010

  
 Exhibit 10.1 

SETTLEMENT AGREEMENT AND MUTUAL 
 GENERAL RELEASE OF ALL CLAIMS 
 This Confidential Settlement
Agreement and Mutual General Release of All Claims (hereinafter “Release”) is made and entered by and between BANKS.COM, INC. (“Plaintiff” or “Banks.com”), DANIEL O’DONNELL (“O’Donnell”), STEVEN
ERNST (“Ernst”), FRANK J. MCPARTLAND (“McPartland”), LAWRENCE J. GIBSON (“Gibson”), CHARLES K. DARGAN II (“Dargan”) (Banks.com, O’Donnell, Ernst, McPartland, Gibson, and Dargan are also referred to
collectively as the “Banks.com Parties”) on the one hand, and ROBERT HOULT (“Hoult”), and MOXIESEARCH.COM (“Moxiesearch.com”) (Hoult and Moxiesearch.com are also individually and collectively referred to as,
“Defendant(s)”) on the other hand, in accordance with the terms and conditions set forth below. Banks.com, Banks.com Parties, O’Donnell, Ernst, McPartland, Gibson, Dargan, Hoult, and Moxisearch.com will sometimes be referred to in
their individual capacities as a “Party” or collectively as the “Parties.” The effective date of this Release is August 18, 2010. 
  

	1.0	FACTUAL RECITALS 

1.1 This Release is entered into with reference to the following recitals: 

1.2 WHEREAS, Banks.com is a financial services company that delivers financial information on the web by, among other things, providing
internet search services through a combination of traffic aggregation and proprietary websites. The company operates in various areas of internet commerce, including paid search, direct navigation, and online marketing. Its pay- per- click search
services enable businesses to enhance their online transactions through online advertising to internet users in response to their keyword search queries. 
 1.3 WHEREAS, Banks.com first began as a private Nevada corporation known as Walnut Ventures, Inc. (“Walnut Ventures”), which was owned by four shareholders –O’Donnell, Ernst, Andrew
Keery (“Keery”), and Hoult. On December 10, 2004, Walnut Ventures was acquired by a Florida corporation then known as MBSL Group, Inc. (“MBSL”).1 
 1.4 WHEREAS, in conjunction with Walnut Ventures/MBSL transaction, all four shareholders, including Keery and Hoult, signed separate Employment Agreements with Banks.com (collectively, “the
Employment Agreements”). 
 1.5 WHEREAS, the four original shareholders of Walnut Ventures also signed non-compete
agreements in exchange for receiving Banks.com shares of stocks. 
 1.6 WHEREAS, Hoult and Keery also signed the company’s
Code of Conduct, Confidentiality and Proprietary Information Agreement, and the Employee Proprietary Information and Invention Assignment Agreement (“EPIIAA”). 

 

	1	 On October 29, 2004, MBSL’s name was changed to “InterSearch Group, Inc.” The name was then changed to “Banks.com, Inc.”
on November 29, 2007. 

  
 1.7 WHEREAS, on or
about May 30, 2008, Hoult voluntarily terminated his employment with Banks.com. 
 1.8 WHEREAS, on or about
November 5, 2009, Banks.com commenced a suit in the San Francisco County Superior Court against Hoult, Dale Giessman (“Giessman”), Moxiesearch.com, and Prostreammedia.com, Inc. (“Prostreammedia”), Case No. CGC-09-494156
(hereinafter, the “Suit” or “Superior Court Action”). 
 1.9 WHEREAS, on or about November 5, 2009,
Banks.com commenced a petition for arbitration before the American Arbitration Association (AAA) against Keery, Case No. 74-116-Y-00899-09-DECR (hereinafter, the “Arbitration”). 

1.10 WHEREAS, on or about December 24, 2009, Banks.com filed a First Amended Complaint in the Superior Court Action by, among other
things, adding Keery as a defendant. 
 1.11 WHEREAS, on or about December 29, 2009, the defendants in the Superior Court
Action removed the case to the United States District Court for the Northern District of California, San Francisco Division, Case No. 3:09-CV-06039-WHA (hereinafter the “Federal Action” and the Federal Action is also hereinafter
incorporated into the “Suit”). 
 1.12 WHEREAS, on or about March 4, 2010, Banks.com and Keery stipulated to a
voluntary dismissal of Banks.com’s Suit against Keery without prejudice. 
 1.13 WHEREAS, on or about March 9, 2010,
Hoult filed a Verified Shareholder Complaint in the San Francisco County Superior Court against O’Donnell, McPartland, Gibson, Dargan, Ernst, and Banks.com as a nominal defendant, Case No. CGC-10-497625 (hereinafter the “Derivative
Action”). 
 1.14 WHEREAS, Remajo, LLC (“Remajo”) is a California limited liability company registered before the
State of California on or about January 22, 2008 by Giessman. 
 1.15 WHEREAS, the Remajo Operating Agreement has an
effective date of on or about December 20, 2007, and has an effective period of two (2) years. The Remajo Operating Agreement identified www.moxiesearch.com as a dba. 

1.16 WHEREAS, Remajo is the actual business entity that contracted with various entities with respect to the operation of the
Moxiesearch.com website. All revenues earned through the Moxiesearch.com website were funneled to Remajo. Under the Remajo Operating Agreement, Remajo was to distribute the “gross profits” 65% to Hoult and 35% to Giessman. 

1.17 WHEREAS, Remajo entered into a Search Distribution Agreement with InfoSpace Sales LLC (“InfoSpace”) with an effective date
of on or about December 3, 2007 pertaining to the operation of the Moxiesearch.com website, with an initial term of two (2) years. 

  
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 1.18 WHEREAS, Remajo
entered into a Sponsored Listing Publisher Agreement (“ASL Publisher Agreement”) with IAC Search & Media, Inc. (“IAC” or “Ask.com”) with an effective date of on or about May 25, 2009 on behalf of
Prostreammedia.com. Remajo and Ask.com entered into an amendment to the ASL Publisher Agreement in or around October 2009 (hereinafter incorporated into the “ASL Publisher Agreement”). All revenues earned by Prostreammedia.com from Ask.com
through the ASL Publisher Agreement are funneled to Remajo, which Remajo then distributes to Prostreammedia at one hundred percent (100%). Prostreammedia then pays out all expenses, costs, and makes the partner payments. Under Prostreammedia’s
“Partnership Agreement,” net proceeds after costs of Prostreammedia are distributed 55% to Giessman, and 45% to Keery. 
 1.19 WHEREAS, in the Suit and the Arbitration, Banks.com alleges that Hoult improperly took and misused Banks.com’s confidential, proprietary, and trade secret information while Hoult was still
employed at Banks.com and subsequent to his voluntary termination of employment at Banks.com. Banks.com further alleges in its Suit and Arbitration that, while Hoult was still employed at Banks.com and subsequent to his voluntary termination of
employment at Banks.com, Hoult, Keery, and/or Giessman established, created, maintained, and ran Moxiesearch.com, a business that directly competes with Banks.com, and which used Banks.com’s confidential, proprietary, and trade secret
information. Banks.com also alleges in its Suit and Arbitration that on behalf of Moxiesearch.com, Remajo entered into a contract with InfoSpace, which was negotiated by Hoult and/or Giessman. Banks.com also alleges in its Suit and Arbitration that
Hoult, Keery, and/or Giessman Hoult, Keery, and/or Giessman established, created, maintained, and ran Prostreammedia, a business that directly competes with Banks.com, and which used Banks.com’s confidential, proprietary, and trade secrets
information. Finally, Banks.com alleges in its Suit and Arbitration that Hoult, Keery, and/or Giessman conducted other activities that were improper that form the bases of Banks.com’s alleged claims against each of the Respondent and
Defendants, including alleged breaches of the Employment Agreements and the EPIIAA. Respondent and Defendants deny all allegations by Banks.com. 
 1.20 WHEREAS, in the Derivative Action, Hoult alleges that, among other things, the Board of Directors of Banks.com, specifically the named individual defendants in the Derivative Action, breached their
fiduciary duties and committed corporate waste, due to alleged entrenchment and nepotism allegedly committed by the individual defendants in the Derivative Action, including granting contracts to individuals who did not have the relevant industry
experience. Hoult also alleges in the Derivative Action that Banks.com lost lucrative contracts with partners due to unresolved “click fraud and untargeted traffic.” Hoult further alleges in the Derivative Action that Banks.com also failed
to comply with contractual requirements due to the company’s failure to adhere to labeling standards of paid advertising. 

1.21 WHEREAS, it is now the desire and intention of the Parties to finally and forever settle and release all claims made or related to
the Suit and the Derivative Action. Pursuant to this desire and in consideration of the promises contained herein, the Parties agree as follows: 
  

	2.0	AGREEMENT AND MUTUAL RELEASE OF ALL CLAIMS 

 The Parties agree to settle and compromise the Suit and/or Derivative Action as between them subject to the following terms: 
 2.1 The Recitals set forth above are hereby incorporated as though fully set forth herein. 

  
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 2.2 In consideration
for this Release, and in full and final settlement of the Suit and Derivative Action as they apply to the “Released Parties” as defined in Section 2.8 below only, , Hoult agrees to surrender all outstanding shares of common stock of
Banks.com he and his immediate family own (that is, 622,673 shares which includes 100 shares held by his daughter, Mackenzie Hoult) (hereinafter collectively, the “Hoult Shares”) to Banks.com, contingent upon both the dismissal with
prejudice as to Hoult of the Derivative Action and of the suit as against Hoult and Moxiesearch.com, all in accordance with Section 2.3 below and the terms of the Escrow Agreement that is attached hereto as Exhibit A and executed
contemporaneously with this Release. 
 2.3 In further consideration for this Release, the Parties agree that by no later than
one (1) business day after signature of all Parties to this Release, Hoult shall transfer the Hoult Shares into an escrow account to be held in escrow (and ultimately transferred out of escrow) by Deutsche Bank National Trust Company in
accordance with the terms of the Escrow Agreement that is attached hereto as Exhibit A and executed contemporaneously with this Release. 
 2.4 In further consideration for this Release, the Parties agree that Hoult, through his counsel, shall, by no later than one (1) business day after the signature of all Parties to this Release,
execute and file a request for dismissal with prejudice as to Hoult of O’Donnell, McPartland, Gibson, Dargan, Ernst, and Banks.com in the Derivative Action. Should the San Francisco Superior Court refuse to enter said request for dismissal with
prejudice as to Hoult, Hoult shall immediately file a motion (on expedited time) for the San Francisco County Superior Court’s approved dismissal of the Derivative Action with prejudice and, in support thereof, shall also submit a declaration
and/or affidavit stating that, as part of the settlement between him and the defendants in the Derivative Action, and him and Banks.com in the Suit, he has relinquished all of his shares of Banks.com stocks in accordance with the terms of the
settlement, such that he no longer has any standing to act as a Plaintiff in the Derivative Action, and that the settlement includes his agreement to dismiss the Derivative Action with prejudice as to Hoult. This Release is contingent upon the San
Francisco County Superior Court’s approval of the dismissal of the Derivative Action as to all defendants in the Derivative Action with prejudice as to Hoult. 
 2.5 In further consideration for this Release, the Parties agree that by no later than one (1) business day after issuance by the San Francisco County Superior Court of a file-stamped order
dismissing the Derivative Action with prejudice as to Hoult, Banks.com, through its counsel, shall execute and file a request for dismissal with prejudice of Hoult and Moxiesearch.com in the Suit that conforms to the requirements of Federal Rule of
Civil Procedure 41(a). 
 2.6 In further consideration for this Release, the Parties agree to bear their own costs and other
fees (including attorneys’ fees and costs) incurred by the respective Parties in the Suit and/or the Derivative Action. 

2.7 Banks.com will assist in facilitating an agreement between OneCompass and Hoult for a mutual release of claims that may relate in any
way to the Suit, the Arbitration, and/or the Derivative Action to the extent such an agreement between OneCompass and Hoult is pursued by OneCompass and Hoult and to the extent Banks.com’s assistance is requested by either OneCompass or Hoult.
This specific paragraph, however, is expressly not a contingency 

  
 -4-

 
for this Release. Banks.com and the Banks.com Parties assume no liability whatsoever relating to the agreement to assist in facilitating an agreement between OneCompass and Hoult for a mutual
release of claims as between OneCompass and Hoult that may relate in any way to the Suit, the Arbitration, and/or the Derivative Action. 
 2.8 The “Released Parties” are and include only O’Donnell, McPartland, Gibson, Dargan, Ernst, Banks.com, Hoult, Moxiesearch.com, and Remajo, as well as all of their respective past and
present agents, attorneys, officers, directors, members, stockholders, servants, heirs, representatives, employees, corporations (including, but not limited to, professional corporations), subsidiaries, affiliates, related entities, partners,
predecessors, successors in interest, assigns, and insurers and/or re-insurers, an all other persons, firms, or corporations with whom any of the former have been or are now affiliated. The Release Parties do not include Andrew Keery and/or Dale
Giessman. 
 2.9 In consideration of the terms set forth in this section, the Parties to this Release, and each of them, hereby
mutually and completely release and forever discharge the Released Parties from any and all manner of any and all past, present, or future claims, actions, or causes of action (including, but not limited to, malicious prosecution) in law or in
equity, and any suits, debts, liens, contracts, agreements, promises, liabilities, claims, demands, damages, obligations, losses, costs, and expenses of any nature whatsoever, whether now known or unknown, suspected or unsuspected, fixed or
contingent, which the Parties have, or which may hereinafter accrue or otherwise be acquired on account of, or may in any way relate to or grow out of, or which are the subject of the matters which gave rise to the Suit and /or Derivative Action,
further including, without limitation, any and all known or unknown claims that may have resulted or may result from any aspect of the Suit and/or Derivative Action, and further including, without limitation, any and all known or unknown claims
arising in any way from any aspect of the relationship(s), conduct, acts, and/or omissions of the Released Parties as of the effective date of the Release. 
 2.10 The Parties each acknowledge and agree that this Release is a full and complete general release of all claims and/or potential claims of the Parties as against the Released Parties, as set forth
above. The Parties expressly mutually waive and assume the risk of any and all claims for damages that may otherwise exist, but of which each and any Party does not know or suspect to exist, whether through ignorance, oversight, error, negligence,
or otherwise, and which, if known, would materially affect each Party’s decision to enter into this Release. Accordingly, the Parties hereby expressly mutually waive and relinquish any and all rights and benefits which each Party may otherwise
have pursuant to California Code of Civil Procedure Section 1542 which provides as follows: 
 A GENERAL RELEASE DOES NOT
EXTEND TO CLAIMS WHICH THE CREDITOR DOES NOT KNOW OR SUSPECT TO EXIST IN HIS OR HER FAVOR AT THE TIME OF EXECUTING THE RELEASE, WHICH IF KNOWN BY HIM OR HER MUST HAVE MATERIALLY AFFECTED HIS OR HER SETTLEMENT WITH THE DEBTOR. 

  
 -5-

  
 2.11 The Parties
acknowledge that they may hereafter discover facts different from, or in addition to, those which they now know or believe to be true, with respect to the incidents or other things which are the subject of this Release. The Parties hereby expressly
agree to assume the risk of possible discovery of additional or different facts, and agree that this Release shall be and remain effective in all respects regardless of such additional or different facts. 

2.12 The Parties make no representation regarding, nor do they assume any liability for, any potential tax consequences which may arise
from this settlement and Release. Thus, each Party assumes only its/his own potential tax consequences arising from this settlement and Release. 
 2.13 The Parties each agree to cooperate with the other (and their respective counsel) to perform any and all acts required by this Release, to execute and deliver any and all further documents that may
be reasonably necessary or desirable to effectuate the purposes of this Release and to refrain or forebear from any act that would be inconsistent with the purposes of this Release. 

 

	3.0	CONFIDENTIALITY AND NON-DISPARAGEMENT 

 3.1 Except as otherwise provided in this Release, the Parties agree to keep confidential the terms of this Release (including the terms of the Confidential Escrow Agreement attached as Exhibit A
hereto) and information relating to the resolution of the Suit and/or Derivative Action, not disparage each other with respect to the events that gave rise to the Suit and/or Derivative Action, and refrain from disclosing any information regarding
this Release (including the terms of the Confidential Escrow Agreement attached as Exhibit A hereto) to any third-party (outside of immediate family) unless ordered to do otherwise under oath in a court of competent jurisdiction or as
required for a legitimate business purpose (e.g., through disclosures to attorneys, accountants, regulatory bodies, government agencies, reinsurers, etc. including, without limitation, any disclosures required under securities laws and/or
regulations). To the extent that such information would be necessary or appropriate as evidence or discovery in other litigation or arbitration, the Parties will take reasonable steps to protect the confidentiality of the information, including by
seeking stipulations of confidentiality or protective orders. Notwithstanding the language of this paragraph, the Parties may communicate to others that the Suit and/or Derivative Action have been resolved as to each of them to the satisfaction of
the Parties. 
  

	4.0	NO ADMISSION OF LIABILITY 

 4.1 This Release is executed by the Parties for the purpose of compromising and settling the Suit and/or Derivative Action, as well as all past, present, or potential claims described above, and it is
expressly understood and agreed as a condition hereof that neither this Release, nor any provision herein, shall constitute or be construed as an admission by any Party of the truth of any claims or causes of action asserted by any other Party to
this Release. This Release shall not be admissible in any legal proceeding or arbitration, except to enforce its terms or upon order of the court or the arbitrator. 

  
 -6-

  

	5.0	ABSENCE OF ASSIGNMENT 

 5.1 The Parties warrant and represent that they have not, in any way, assigned or transferred by agreement, operation of law, or otherwise, any claim against any other settling Party, including but not
limited to, the assignment of any claim or rights that would impede implementation of this Release. 
  

	6.0	SUCCESSORS AND ASSIGNS 

 6.1 It is understood and agreed by the Parties that the agreements, undertakings, warranties, acts, representations and other things done or to be done by the Parties or their attorneys by virtue of this
Release, shall run to and be binding upon all heirs, executors, successors, predecessors, administrators, trustees, assigns, agents, attorneys, employees, officers, directors, shareholders, partners, and representatives of the Parties. 

 

	7.0	SURVIVAL OF WARRANTIES 

 7.1 The representations and warranties of the Parties shall not expire with or be terminated and extinguished by the execution of this Release, but shall thereafter continue and remain in full force and
effect without time limitations. 
  

	8.0	REPRESENTATION OF COMPREHENSION OF DOCUMENTS 

 8.1 The Parties hereto represent and warrant: (i) that in executing and entering into this Release, they have sought legal advice from legal counsel of their choice; (ii) they have read the
contents of this Release; (iii) they fully understand the terms and consequences of the Release; and (iv) that hereafter none of the Parties shall deny the validity of this Release on the grounds that it did not have advice of counsel or
did not knowingly enter into this Release and agree to each of its terms. 
 8.2 The Release shall be deemed prepared and
negotiated by counsel for the Parties hereto and no contrary presumption, interpretation, or construction shall arise in the event of any ambiguity or uncertainty thereof. 
 8.3 Each Party has cooperated in the drafting and preparation of this Release. Hence, if any construction is to be made of this Release, the same shall not be construed against any Party on the basis that
the Party was the drafter. It shall be construed simply and fairly and not strictly for or against any Party. 
  

	9.0	WARRANTY OF CAPACITY TO EXECUTE AGREEMENT 

 9.1 The Parties represent and warrant that no other person or entity has any interest in the claims, demands, obligations or causes of action referred to in this Release, except as may otherwise be set
forth herein; that each has the sole right and exclusive authority to execute this Release; and that each has not sold, assigned, transferred, conveyed, or otherwise disposed of any of the claims, demands, obligations, or causes of action referred
to in this Release. 
  

	10.0	GOVERNING LAW 

10.1 This Release shall be construed and interpreted in accordance with the laws of the State of California. 

  
 -7-

  

	11.0	REMEDY FOR BREACH 

11.1 In the event of a dispute relating to this Release that any Party sees fit to resolve by resort to formal legal action, venue for the
resolution of any such formal legal action shall be in San Francisco County Superior Court or the U.S. District Court of the Northern District of California. 
  

	12.0	ADDITIONAL DOCUMENTS 

 12.1 The Parties agree to cooperate in good faith and execute any and all supplementary documents, and to take all additional reasonable actions which may be necessary or appropriate to give full force
and effect to the basic terms and intent of this Release. 
  

	13.0	SEVERABILITY 

 13.1
In the event any provisions of this Release shall be held to be void, voidable or unenforceable, the remaining provisions shall be enforced in harmony with the purpose of this Release and the intent of the Parties as of the effective date of this
Release. 
  

	14.0	ENTIRE AGREEMENT 

14.1 This Release is an integrated agreement and contains the entire agreement of the Parties relating to its subject matter. No
representations, warranties or promises have been made or relied on by any Party hereto other than as set forth herein. This Release supersedes and controls any and all prior communications, negotiations, and understandings between and among the
settling Parties and/or their representatives with regard to the subject matter of the Release, and may not be contradicted by evidence of any prior or contemporaneous agreement. The Parties intend this Release to constitute the complete statement
of the terms as between and among the Parties hereto, and that no extrinsic evidence whatsoever relating to this Release may be introduced in any judicial proceeding between the Parties. 

 

	15.0	MODIFICATION/AMENDMENT 

 15.1 This Release cannot be modified, changed, amended, or terminated orally. Any modification, change, amendment, or termination must be in writing and signed by the authorized representatives of all
Parties. 
  

	16.0	HEADINGS 

 16.1 The
headings given to sections and/or paragraphs of this Release are for ease of reference and shall not be interpreted to in any way alter, modify, narrow, or expand the rights or obligations of the Parties. 

 

	17.0	COUNTERPARTS 

 17.1
This Release may be executed in counterparts. Copies of this Release shall have the same force and effect as the original. Copies of this Release shall be admissible as evidence to the same extent as the original is so admissible. 

  
 -8-

  
 I have read this
entire Settlement Agreement and Mutual General Release of All Claims, consisting of eleven (11) pages, including the signature pages. I agree to the terms set forth herein. 

 

									
	DATE:	 	AUGUST 20, 2010	 		 	By:	 	BANKS.COM, INC.
					
		 		 		 	BY:	 	/s/ Daniel O’Donnell
		 		 		 	ITS:	 	PRESIDENT & CEO
					
	DATE:	 	AUGUST 20, 2010	 		 	By:	 	DANIEL O’DONNELL
				
		 		 		 	/s/ Daniel O’Donnell
		 		 		 	BY:	 	DANIEL O’ DONNELL
					
	DATE:	 	AUGUST 20, 2010	 		 	By:	 	FRANK J. MCPARTLAND
				
		 		 		 	/s/ Frank J. McPartland
		 		 		 	BY:	 	FRANK J. MCPARTLAND
					
	DATE:	 	AUGUST 20, 2010	 		 	By:	 	LAWRENCE J. GIBSON
				
		 		 		 	/s/ Lawrence Gibson
		 		 		 	BY:	 	LAWRENCE J. GIBSON
					
	DATE:	 	AUGUST 20, 2010	 		 	By:	 	CHARLES K. DARGAN II
				
		 		 		 	/s/ Charles K. Dargan II
		 		 		 	BY:	 	CHARLES K. DARGAN II
					
	DATE:	 	AUGUST 20, 2010	 		 	By:	 	STEVEN L. ERNST
				
		 		 		 	/s/ Steven L. Ernst
		 		 		 	BY:	 	STEVEN L. ERNST

  
 -9-

  

									
	APPROVED AS TO FORM	 		 	FOLEY AND LARDNER LLP
			
	DATE: AUGUST 20, 2010	 		 	
					
		 		 		 	By:	 	/s/ Eileen R. Ridley
		 		 		 		 	EILEEN R. RIDLEY
		 		 		 		 	ATTORNEYS FOR BANKS.COM, INC.,
		 		 		 		 	DANIEL O’DONNELL, FRANK J.
		 		 		 		 	MCPARTLAND, LAWRENCE J. GIBSON,
		 		 		 		 	CHARLES K. DARGAN II, AND STEVEN L.
		 		 		 		 	ERNST
					
	DATE:	 	AUGUST 18, 2010	 		 	BY:	 	ROBERT HOULT
				
		 		 		 	/s/ Robert Hoult
		 		 		 	BY:	 	ROBERT HOULT
					
	DATE:	 	AUGUST 18, 2010	 		 	By:	 	MOXIESEARCH.COM
				
		 		 		 	/s/ Robert Hoult
		 		 		 	BY:	 	ROBERT HOULT
					
		 		 		 	ITS:	 	REGISTRANT
				
	APPROVED AS TO FORM	 		 		 	SHEPPARD MULLIN RICHTER &
HAMPTON LLP
					
	DATE:	 	AUGUST 18, 2010	 		 		 	
					
		 		 		 	BY:	 	/s/ Jennifer G. Redmond
		 		 		 		 	JENNIFER G. REDMOND
		 		 		 		 	ATTORNEYS FOR ROBERT HOULT AND
		 		 		 		 	MOXIESEARCH.COM
				
	APPROVED AS TO FORM	 		 		 	THE WAGNER FIRM
					
	DATE:	 	AUGUST 19, 2010	 		 		 	
					
		 		 		 	BY:	 	/s/ Avi Wagner
		 		 		 		 	AVI WAGNER
		 		 		 		 	ATTORNEYS FOR ROBERT HOULT
	APPROVED AS TO FORM	 		 		 	GLANCY BINKOW & GOLDBERG LLP
					
	DATE:	 	AUGUST 20, 2010	 		 		 	
					
		 		 		 	BY:	 	/s/ Peter A. Binkow
		 		 		 		 	PETER A. BINKOW
		 		 		 		 	ATTORNEYS FOR ROBERT HOULT

  
 -10-

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