Document:

REGISTRATION RIGHTS AGREEMENT

         THIS REGISTRATION RIGHTS AGREEMENT, dated as of March 13, 2000 between
the investor or investors signatory hereto (each an "Investor" and together the
"Investors"), and SVI Holdings, Inc., a Nevada corporation (the "Company").

         WHEREAS, simultaneously with the execution and delivery of this
Agreement, the Investors are committing to purchasing from the Company, pursuant
to a Common Stock Purchase Agreement dated the date hereof (the "Purchase
Agreement"), Three Million Dollars ($3,000,000) of Common Stock (terms not
defined herein shall have the meanings ascribed to them in the Purchase
Agreement); and

         WHEREAS, the Company desires to grant to the Investors the registration
rights set forth herein with respect to the Shares purchased pursuant to the
Purchase Agreement (hereinafter referred to as the "Stock" or "Securities" of
the Company).

         NOW, THEREFORE, the parties hereto mutually agree as follows:

         Section 1. REGISTRABLE SECURITIES. As used herein the term "Registrable
Security" means the Securities until (i) the Registration Statement has been
declared effective by the Commission, and all Securities have been disposed of
pursuant to the Registration Statement, (ii) all Securities have been sold under
circumstances under which all of the applicable conditions of Rule 144 (or any
similar provision then in force) under the Securities Act ("Rule 144") are met,
(iii) all Securities have been otherwise transferred to holders who may trade
such Securities without restriction under the Securities Act, and the Company
has delivered a new certificate or other evidence of ownership for such
Securities not bearing a restrictive legend or (iv) such time as, in the opinion
of counsel to the Company, all Securities may be sold without any time, volume
or manner limitations pursuant to Rule 144(k) (or any similar provision then in
effect) under the Securities Act. The term "Registrable Securities" means any
and/or all of the securities falling within the foregoing definition of a
"Registrable Security." In the event of any merger, reorganization,
consolidation, recapitalization or other change in corporate structure affecting
the Common Stock, such adjustment shall be deemed to be made in the definition
of "Registrable Security" as is appropriate in order to prevent any dilution or
enlargement of the rights granted pursuant to this Agreement.

         Section 2. RESTRICTIONS ON TRANSFER. Each Investor acknowledges and
understands that prior to the registration of the Securities as provided herein,
the Securities are "restricted securities" as defined in Rule 144 promulgated
under the Act. Each Investor understands that no disposition or transfer of the
Securities may be made by Investor in the absence of (i) an opinion of counsel
to the Investor, in form and substance reasonably satisfactory to the Company,
that such transfer may be made without registration under the Securities Act,
pursuant to Regulation S or another exemption, or (ii) such registration.

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         With a view to making available to the Investors the benefits of Rule
144 under the Securities Act or any other similar rule or regulation of the
Commission that may at any time permit the Investors to sell securities of the
Company to the public without registration ("Rule 144"), the Company agrees to:

                  (a) comply with the provisions of paragraph (c)(1) of Rule
144; and

                  (b) file with the Commission in a timely manner all reports
and other documents required to be filed with the Commission pursuant to Section
13 or 15(d) under the Exchange Act by companies subject to either of such
sections, irrespective of whether the Company is then subject to such reporting
requirements.

         Section 3. REGISTRATION RIGHTS WITH RESPECT TO THE SECURITIES.

                  (a) The Company agrees that it will prepare and file with the
Securities and Exchange Commission ("SEC"), by May 15, 2000, a registration
statement (on Form S-1, S-3, or other appropriate form of registration
statement) under the Securities Act (the "Registration Statement"), at the sole
expense of the Company (except as provided in Section 3(c) hereof), so as to
permit a public offering and resale of the Securities under the Act by the
Investors.

         The Company shall use its best efforts to cause the Registration
Statement to become effective by June 30, 2000, or, if earlier, within five (5)
days of SEC clearance to request acceleration of effectiveness. The number of
shares designated in the Registration Statement to be registered shall be
450,000 and shall include appropriate language regarding reliance upon Rule 416
to the extent permitted by the Commission. The Company will notify Investors of
the effectiveness of the Registration Statement within one Trading Day of such
event. In the event that the number of shares so registered shall be less than
100% of the number of shares of Common Stock remaining unsold, then the Company
shall be obligated to file, within thirty (30) days of such event, a further
Registration Statement registering such remaining shares and shall use its best
efforts to cause such additional Registration Statement to become effective
within ninety (90) days of the date of such event.

                  (b) The Company will maintain the Registration Statement or
post-effective amendment filed under this Section 3 effective under the
Securities Act until the earlier of (i) the date that none of the Securities
covered by such Registration Statement are or may become issued and outstanding,
(ii) the date that all of the Securities have been sold pursuant to such
Registration Statement, (iii) the date the Investors receive an opinion of
counsel to the Company, which counsel shall be reasonably acceptable to the
Investors, that the Securities may be sold under the provisions of Rule 144
without limitation as to volume, (iv) all Securities have been otherwise
transferred to persons who may trade such shares without restriction under the
Securities Act, and the Company has delivered a new certificate or other
evidence of ownership for such securities not bearing a restrictive legend, or
(v) all Securities may be sold without any time, volume or manner limitations
pursuant to Rule 144(k) or any similar provision then in effect under the
Securities Act in the opinion of counsel to the Company, which counsel shall be
reasonably acceptable to the Investor (the "Effectiveness Period").

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                  (c) All fees, disbursements and out-of-pocket expenses and
costs incurred by the Company in connection with the preparation and filing of
the Registration Statement under subparagraph 3(a) and in complying with
applicable securities and Blue Sky laws (including, without limitation, all
attorneys' fees of the Company) shall be borne by the Company. The Investors
shall bear the cost of underwriting and/or brokerage discounts, fees and
commissions, if any, applicable to the Securities being registered and the fees
and expenses of their counsel. The Investors and their counsel shall have a
reasonable period, not to exceed five (5) Trading Days, to review the proposed
Registration Statement or any amendment thereto, prior to filing with the
Commission, and the Company shall provide each Investor with copies of any
comment letters received from the Commission with respect thereto within two (2)
Trading Days of receipt thereof. The Company shall qualify any of the securities
for sale in such states as any Investor reasonably designates and shall furnish
indemnification in the manner provided in Section 6 hereof. However, the Company
shall not be required to qualify in any state which will require an escrow or
other restriction relating to the Company and/or the sellers, or which will
require the Company to qualify to do business in such state or require the
Company to file therein any general consent to service of process. The Company
at its expense will supply the Investors with copies of the applicable
Registration Statement and the prospectus included therein and other related
documents in such quantities as may be reasonably requested by the Investors.

                  (d) The Company shall not be required by this Section 3 to
include an Investor's Securities in any Registration Statement which is to be
filed if, in the opinion of counsel for both the Investor and the Company (or,
should they not agree, in the opinion of another counsel experienced in
securities law matters acceptable to counsel for the Investor and the Company)
the proposed offering or other transfer as to which such registration is
requested is exempt from applicable federal and state securities laws and would
result in all purchasers or transferees obtaining securities which are not
"restricted securities", as defined in Rule 144 under the Securities Act.

                  (e) In the event that (i) the Registration Statement to be
filed by the Company pursuant to Section 3(a) above is not delivered to
Investors' counsel by May 15, 2000 (ii) such Registration Statement is not
declared effective by the Commission within the earlier of June 30, 2000 or five
(5) days of clearance by the Commission to request effectiveness, (iii) such
Registration Statement is not maintained as effective by the Company for the
period set forth in Section 3(b) above or (iv) the additional Registration
Statement referred to in Section 3(a) is not filed within thirty (30) days or
declared effective within ninety (90) days as set forth therein (each a
"Registration Default") then the Company will pay Investor (pro rated on a daily
basis), as liquidated damages for such failure and not as a penalty one percent
(1%) of the purchase price of the shares of Common Stock purchased from the
Company and held by the Investor for the first month such Registration Statement
has not been filed and two percent (2%) of the purchase price of the shares of
Common Stock purchased from the Company and held by the Investor for each month
thereafter, and in the event of late effectiveness (in case of clause (ii)
above) or lapsed effectiveness (in the case of clause (iii) above), two percent
(2%) of the purchase price of the shares of Common Stock purchased from the
Company and held by the Investor for each month (regardless of whether one or
more such Registration Defaults are then in existence) until such Registration

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Statement has been declared effective. If the Registration Statement is timely
filed, the remaining foregoing periods may be extended for an additional 30 days
in the event the Securities Exchange Commission decides to conduct a review of
the Registration Statement. Such payment of the liquidated damages shall be made
to the Investors in cash or in shares of Common Stock, as elected by each
Investor in is discretion, within five (5) calendar days of demand, provided,
however, that the payment of such liquidated damages shall not relieve the
Company from its obligations to register the Securities pursuant to this
Section. The market value of the Common Stock for this purpose shall be the
closing price (or last trade, if so reported) on the Principal Market for each
day during such Registration Default. In addition to the foregoing, so long as
the Company does not have another third party registration statement pending
before the SEC, the Company may delay the filing or taking any action to effect
the Registration Statement if the Company furnishes a certificate stating that
in the good faith judgment of the Board of Directors or the Chief Executive
Officer of the Company it would be seriously detrimental to the Company or its
shareholders for a Registration Statement to be filed or declared effective, as
the case may be, in the near future, in which case the Company's obligation
shall be extended for an additional period not to exceed forty five (45) days
from the date of the Company's statement.

                  If the Company does not remit the payment to the Investors as
set forth above, the Company will pay the Investors reasonable costs of
collection, including attorneys' fees, in addition to the liquidated damages.
The registration of the Securities pursuant to this provision shall not affect
or limit the Investors' other rights or remedies as set forth in this Agreement.

                  (f) No provision contained herein shall preclude the Company
from selling securities pursuant to any Registration Statement in which it is
required to include Securities pursuant to this Section 3.

                  (g) If at any time or from time to time after the effective
date of any Registration Statement, the Company notifies the Investors in
writing of the existence of a Potential Material Event (as defined in Section
3(h) below), the Investors shall not offer or sell any Securities or engage in
any other transaction involving or relating to Securities, from the time of the
giving of notice with respect to a Potential Material Event until the Investors
receive written notice from the Company that such Potential Material Event
either has been disclosed to the public or no longer constitutes a Potential
Material Event; provided, however, that the Company may not so suspend the right
to such holders of Securities for more than thirty (30) days in the aggregate
during any twelve month period, during the period the Registration Statement is
required to be in effect, and if such period is exceeded, such event shall be a
Registration Default. If a Potential Material Event shall occur prior to the
date a Registration Statement is required to be filed, then the Company's
obligation to file such Registration Statement shall be delayed without penalty
for not more than twenty (20) days, and such delay or delays shall not
constitute a Registration Default. The Company must, if lawful, give the
Investors notice in writing at least two (2) Trading Days prior to the first day
of the blackout period.

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                  (h) "Potential Material Event" means any of the following: (a)
the possession by the Company of material information that is materially
detrimental to the Company and not ripe for disclosure in a registration
statement, as determined in good faith by the Chief Executive Officer or the
Board of Directors of the Company that disclosure of such information in a
Registration Statement would be detrimental to the business and affairs of the
Company; or (b) any material engagement or activity, that is materially
detrimental to the Company, by the Company which would, in the good faith
determination of the Chief Executive Officer or the Board of Directors of the
Company, be adversely affected by disclosure in a registration statement at such
time, which determination shall be accompanied by a good faith determination by
the Chief Executive Officer or the Board of Directors of the Company that the
applicable Registration Statement would be materially misleading absent the
inclusion of such information.

         Section 4. COOPERATION WITH COMPANY. The Investors will cooperate with
the Company in all respects in connection with this Agreement, including timely
supplying all information reasonably requested by the Company (which shall
include all information regarding the Investors and proposed manner of sale of
the Registrable Securities required to be disclosed in any Registration
Statement) and executing and returning all documents reasonably requested in
connection with the registration and sale of the Registrable Securities and
entering into and performing their obligations under any underwriting agreement,
if the offering is an underwritten offering, in usual and customary form, with
the managing underwriter or underwriters of such underwritten offering. Nothing
in this Agreement shall obligate any Investor to consent to be named as an
underwriter in any Registration Statement. The obligation of the Company to
register the Registrable Securities shall be absolute and unconditional as to
those Securities which the Commission will permit to be registered without
naming the Investors as underwriters. Any delay or delays caused by the
Investors by failure to cooperate as required hereunder shall not constitute a
Registration Default.

         Section 5. REGISTRATION PROCEDURES. If and whenever the Company is
required by any of the provisions of this Agreement to effect the registration
of any of the Registrable Securities under the Act, the Company shall (except as
otherwise provided in this Agreement), as expeditiously as possible, subject to
the Investors' assistance and cooperation as reasonably required with respect to
each Registration Statement:

                  (a) (i) prepare and file with the Commission such amendments
and supplements to the Registration Statement and the prospectus used in
connection therewith as may be necessary to keep such Registration Statement
effective and to comply with the provisions of the Act with respect to the sale
or other disposition of all securities covered by such registration statement
whenever the Investors shall desire to sell or otherwise dispose of the same
(including prospectus supplements with respect to the sales of securities from
time to time in connection with a registration statement pursuant to Rule 415
promulgated under the Act) and (ii) take all lawful action such that each of (A)
the Registration Statement and any amendment thereto does not, when it becomes
effective, contain an untrue statement of a material fact or omit to state a
material fact required to be stated therein or necessary to make the statements
therein, in light of the circumstances under which they were made, not
misleading and (B) the prospectus forming part of the Registration Statement,
and any amendment or supplement thereto, does not at any time during the

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Registration Period include an untrue statement of a material fact or omit to
state a material fact required to be stated therein or necessary to make the
statements therein, in light of the circumstances under which they were made,
not misleading;

                  (b) (i) prior to the filing with the Commission of any
Registration Statement (including any amendments thereto) and the distribution
or delivery of any prospectus (including any supplements thereto), provide draft
copies thereof to the Investors as required by Section 3(c) and reflect in such
documents all such comments as the Investors (and their counsel) reasonably may
propose and (ii) furnish to each Investor such numbers of copies of a prospectus
including a preliminary prospectus or any amendment or supplement to any
prospectus, as applicable, in conformity with the requirements of the Act, and
such other documents, as such Investor may reasonably request in order to
facilitate the public sale or other disposition of the securities owned by such
Investor;

                  (c) register and qualify the Registrable Securities covered by
the Registration Statement under such other securities or blue sky laws of such
jurisdictions as the Investors shall reasonably request (subject to the
limitations set forth in Section 3(c) above), and do any and all other acts and
things which may be necessary or advisable to enable each Investor to consummate
the public sale or other disposition in such jurisdiction of the securities
owned by such Investor;

                  (d) list such Registrable Securities on the Principal Market,
if the listing of such Registrable Securities is then permitted under the rules
of such Principal Market;

                  (e) notify each Investor at any time when a prospectus
relating thereto covered by the Registration Statement is required to be
delivered under the Act, of the happening of any event of which it has knowledge
as a result of which the prospectus included in the Registration Statement, as
then in effect, includes an untrue statement of a material fact or omits to
state a material fact required to be stated therein or necessary to make the
statements therein not misleading in the light of the circumstances then
existing, and the Company shall prepare and file a curative amendment under
Section 5(a) as quickly as commercially possible;

                  (f) as promptly as practicable after becoming aware of such
event, notify each Investor who holds Registrable Securities being sold (or, in
the event of an underwritten offering, the managing underwriters) of the
issuance by the Commission of any stop order or other suspension of the
effectiveness of the Registration Statement at the earliest possible time and
take all lawful action to effect the withdrawal, recession or removal of such
stop order or other suspension;

                  (g) cooperate with the Investors to facilitate the timely
preparation and delivery of certificates for the Registrable Securities to be
offered pursuant to the Registration Statement and enable such certificates for
the Registrable Securities to be in such denominations or amounts, as the case
may be, as the Investors reasonably may request and registered in such names as
the Investors may request; and, within three (3) Trading Days after a
Registration Statement which includes Registrable Securities is declared
effective by the Commission, deliver and cause legal counsel selected by the
Company to deliver to the transfer agent for the Registrable Securities (with
copies to the Investors) an appropriate instruction and, to the extent
necessary, an opinion of such counsel;

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                  (h) take all such other lawful actions reasonably necessary to
expedite and facilitate the disposition by the Investors of their Registrable
Securities in accordance with the intended methods therefor provided in the
prospectus which are customary for issuers to perform under the circumstances;

                  (i) in the event of an underwritten offering, promptly include
or incorporate in a prospectus supplement or post-effective amendment to the
Registration Statement such information as the managers reasonably agree should
be included therein and to which the Company does not reasonably object and make
all required filings of such prospectus supplement or post-effective amendment
as soon as practicable after it is notified of the matters to be included or
incorporated in such Prospectus supplement or post-effective amendment; and

                  (j) maintain a transfer agent and registrar for its Common
Stock.

         Section 6. INDEMNIFICATION.

                  (a) To the maximum extent permitted by law, the Company agrees
to indemnify and hold harmless the Investors and each person, if any, who
controls an Investor within the meaning of the Securities Act (each a
"Distributing Investor") against any losses, claims, damages or liabilities,
joint or several (which shall, for all purposes of this Agreement, include, but
not be limited to, all reasonable costs of defense and investigation and all
reasonable attorneys' fees and expenses), to which the Distributing Investor may
become subject, under the Securities Act or otherwise, insofar as such losses,
claims, damages or liabilities (or actions in respect thereof) arise out of or
are based upon any untrue statement or alleged untrue statement of any material
fact contained in any Registration Statement, or any related final prospectus or
amendment or supplement thereto, or arise out of or are based upon the omission
or alleged omission to state therein a material fact required to be stated
therein or necessary to make the statements therein not misleading; provided,
however, that the Company will not be liable in any such case to the extent, and
only to the extent, that any such loss, claim, damage or liability arises out of
or is based upon an untrue statement or alleged untrue statement or omission or
alleged omission made in such Registration Statement, preliminary prospectus,
final prospectus or amendment or supplement thereto in reliance upon, and in
conformity with, written information furnished to the Company by the
Distributing Investor, its counsel, affiliates or any underwriter, specifically
for use in the preparation thereof. This indemnity agreement will be in addition
to any liability which the Company may otherwise have.

                  (b) To the maximum extent permitted by law, each Distributing
Investor agrees that it will indemnify and hold harmless the Company, and each
officer and director of the Company or person, if any, who controls the Company
within the meaning of the Securities Act, against any losses, claims, damages or
liabilities (which shall, for all purposes of this Agreement, include, but not
be limited to, all reasonable costs of defense and investigation and all

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reasonable attorneys' fees and expenses) to which the Company or any such
officer, director or controlling person may become subject under the Securities
Act or otherwise, insofar as such losses, claims, damages or liabilities (or
actions in respect thereof) arise out of or are based upon any untrue statement
or alleged untrue statement of any material fact contained in any Registration
Statement, or any related final prospectus or amendment or supplement thereto,
or arise out of or are based upon the omission or the alleged omission to state
therein a material fact required to be stated therein or necessary to make the
statements therein not misleading, but in each case only to the extent that such
untrue statement or alleged untrue statement or omission or alleged omission was
made in such Registration Statement, final prospectus or amendment or supplement
thereto in reliance upon, and in conformity with, written information furnished
to the Company by such Distributing Investor, its counsel, affiliates or any
underwriter, specifically for use in the preparation thereof. This indemnity
agreement will be in addition to any liability which the Distributing Investor
may otherwise have.

                  (c) Promptly after receipt by an indemnified party under this
Section 6 of notice of the commencement of any action against such indemnified
party, such indemnified party will, if a claim in respect thereof is to be made
against the indemnifying party under this Section 6, notify the indemnifying
party in writing of the commencement thereof; but the omission so to notify the
indemnifying party will not relieve the indemnifying party from any liability
which it may have to any indemnified party except to the extent the failure of
the indemnified party to provide such written notification actually prejudices
the ability of the indemnifying party to defend such action. In case any such
action is brought against any indemnified party, and it notifies the
indemnifying party of the commencement thereof, the indemnifying party will be
entitled to participate in, and, to the extent that it may wish, jointly with
any other indemnifying party similarly notified, assume the defense thereof,
subject to the provisions herein stated and after notice from the indemnifying
party to such indemnified party of its election so to assume the defense
thereof, the indemnifying party will not be liable to such indemnified party
under this Section 6 for any legal or other expenses subsequently incurred by
such indemnified party in connection with the defense thereof other than
reasonable costs of investigation, unless the indemnifying party shall not
pursue the action to its final conclusion. The indemnified parties as a group
shall have the right to employ one separate counsel in any such action and to
participate in the defense thereof, but the fees and expenses of such counsel
shall not be at the expense of the indemnifying party if the indemnifying party
has assumed the defense of the action with counsel reasonably satisfactory to
the indemnified party unless (i) the employment of such counsel has been
specifically authorized in writing by the indemnifying party, or (ii) the named
parties to any such action (including any impleaded parties) include both the
indemnified party and the indemnifying party and the indemnified party shall
have received advise from its counsel that there may be one or more significant
legal defenses available to the indemnifying party different from or in conflict
with any legal defenses which may be available to the indemnified party or any
other indemnified party (in which case the indemnifying party shall not have the
right to assume the defense of such action on behalf of such indemnified party,
it being understood, however, that the indemnifying party shall, in connection
with any one such action or separate but substantially similar or related
actions in the same jurisdiction arising out of the same general allegations or
circumstances, be liable only for the reasonable fees and expenses of one

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separate firm of attorneys for the indemnified party, which firm shall be
designated in writing by the indemnified party). No settlement of any action
against an indemnified party shall be made without the prior written consent of
the indemnified party, which consent shall not be unreasonably withheld so long
as such settlement includes a full release of claims against the indemnified
party.

         Section 7. CONTRIBUTION. In order to provide for just and equitable
contribution under the Securities Act in any case in which (i) the indemnified
party makes a claim for indemnification pursuant to Section 6 hereof but is
judicially determined (by the entry of a final judgment or decree by a court of
competent jurisdiction and the expiration of time to appeal or the denial of the
last right of appeal) that such indemnification may not be enforced in such case
notwithstanding the fact that the express provisions of Section 6 hereof provide
for indemnification in such case, or (ii) contribution under the Securities Act
may be required on the part of any indemnified party, then the Company and the
applicable Distributing Investor shall contribute to the aggregate losses,
claims, damages or liabilities to which they may be subject (which shall, for
all purposes of this Agreement, include, but not be limited to, all reasonable
costs of defense and investigation and all reasonable attorneys' fees and
expenses), in either such case (after contribution from others) on the basis of
relative fault as well as any other relevant equitable considerations. The
relative fault shall be determined by reference to, among other things, whether
the untrue or alleged untrue statement of a material fact or the omission or
alleged omission to state a material fact relates to information supplied by the
Company on the one hand or the applicable Distributing Investor on the other
hand, and the parties' relative intent, knowledge, access to information and
opportunity to correct or prevent such statement or omission. The Company and
the Distributing Investor agree that it would not be just and equitable if
contribution pursuant to this Section 7 were determined by pro rata allocation
or by any other method of allocation which does not take account of the
equitable considerations referred to in this Section 7. The amount paid or
payable by an indemnified party as a result of the losses, claims, damages or
liabilities (or actions in respect thereof) referred to above in this Section 7
shall be deemed to include any legal or other expenses reasonably incurred by
such indemnified party in connection with investigating or defending any such
action or claim. No person guilty of fraudulent misrepresentation (within the
meaning of Section 11(f) of the Securities Act) shall be entitled to
contribution from any person who was not guilty of such fraudulent
misrepresentation.

Notwithstanding any other provision of this Section 7, in no event shall any (i)
Investor be required to undertake liability to any person under this Section 7
for any amounts in excess of the dollar amount of the proceeds received by such
Investor from the sale of such Investor's Registrable Securities (after
deducting any fees, discounts and commissions applicable thereto) pursuant to
any Registration Statement under which such Registrable Securities are
registered under the Securities Act and (ii) underwriter be required to
undertake liability to any person hereunder for any amounts in excess of the
aggregate discount, commission or other compensation payable to such underwriter
with respect to the Registrable Securities underwritten by it and distributed
pursuant to such Registration Statement.

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         Section 8. NOTICES. All notices, demands, requests, consents,
approvals, and other communications required or permitted hereunder shall be in
writing and shall be delivered as set forth in the Purchase Agreement.

         Section 9. ASSIGNMENT. This Agreement is binding upon and inures to the
benefit of the parties hereto and their respective heirs, successors and
permitted assigns. The rights granted the Investors under this Agreement may be
assigned to any purchaser of substantially all of the Registrable Securities (or
the rights thereto) from an Investor, as otherwise permitted by the Purchase
Agreement.

         Section 10. ADDITIONAL COVENANTS OF THE COMPANY. The Company agrees
that at such time as it otherwise meets the requirements for the use of
Securities Act Registration Statement on Form S-3 for the purpose of registering
the Registrable Securities, it shall file all reports and information required
to be filed by it with the Commission in a timely manner and take all such other
action so as to maintain such eligibility for the use of such form.

         Section 11. COUNTERPARTS/FACSIMILE. This Agreement may be executed in
two or more counterparts, each of which shall constitute an original, but all of
which, when together shall constitute but one and the same instrument, and shall
become effective when one or more counterparts have been signed by each party
hereto and delivered to the other parties. In lieu of the original, a facsimile
transmission or copy of the original shall be as effective and enforceable as
the original.

         Section 12. REMEDIES. The remedies provided in this Agreement are
cumulative and not exclusive of any remedies provided by law. If any term,
provision, covenant or restriction of this Agreement is held by a court of
competent jurisdiction to be invalid, illegal, void or unenforceable, the
remainder of the terms, provisions, covenants and restrictions set forth herein
shall remain in full force and effect and shall in no way be affected, impaired
or invalidated, and the parties hereto shall use their best efforts to find and
employ an alternative means to achieve the same or substantially the same result
as that contemplated by such term, provision, covenant or restriction.

         Section 13. CONFLICTING AGREEMENTS. The Company shall not enter into
any agreement with respect to its securities that is inconsistent with the
rights granted to the holders of Registrable Securities in this Agreement or
otherwise prevents the Company from complying with all of its obligations
hereunder.

         Section 14. HEADINGS. The headings in this Agreement are for reference
purposes only and shall not affect in any way the meaning or interpretation of
this Agreement.

         Section 15. GOVERNING LAW, ARBITRATION. This Agreement shall be
governed by and construed in accordance with the laws of the State of New York
applicable to contracts made in New York by persons domiciled in New York City
and without regard to its principles of conflicts of laws. Any dispute under
this Agreement shall be submitted to arbitration under the American Arbitration
Association (the "AAA") in San Diego, California, and shall be finally and
conclusively determined by the decision of a board of arbitration consisting of

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three (3) members (hereinafter referred to as the "Board of Arbitration")
selected as according to the rules governing the AAA. The Board of Arbitration
shall meet on consecutive business days in San Diego, California, and shall
reach and render a decision in writing (concurred in by a majority of the
members of the Board of Arbitration) with respect to the amount, if any, which
the losing party is required to pay to the other party in respect of a claim
filed. In connection with rendering its decisions, the Board of Arbitration
shall adopt and follow the laws of the State of New York. To the extent
practical, decisions of the Board of Arbitration shall be rendered no more than
thirty (30) calendar days following commencement of proceedings with respect
thereto. The Board of Arbitration shall cause its written decision to be
delivered to all parties involved in the dispute. Any decision made by the Board
of Arbitration (either prior to or after the expiration of such thirty (30)
calendar day period) shall be final, binding and conclusive on the parties to
the dispute, and entitled to be enforced to the fullest extent permitted by law
and entered in any court of competent jurisdiction. The Board of Arbitration
shall be authorized and is hereby directed to enter a default judgment against
any party failing to participate in any proceeding hereunder within the time
periods set forth in the AAA rules. The prevailing party shall be awarded its
costs, including attorneys' fees, from the non-prevailing party as part of the
arbitration award. Any party shall have the right to seek injunctive relief from
any court of competent jurisdiction in any case where such relief is available.
The prevailing party in such injunctive action shall be awarded its costs,
including attorney's fees, from the non-prevailing party.

                  IN WITNESS WHEREOF, the parties hereto have caused this
Registration Rights Agreement to be duly executed, on the day and year first
above written.

                                     SVI HOLDINGS, INC.

                                     By: /S/ David L. Reese
                                         ---------------------------------------
                                         David L. Reese, Chief Financial Officer

                                     INVESTOR

                                     By: /S/ H. U. Bachofen
                                         ---------------------------------------
                                         H. U. Bachofen, Director
                                         AMRO International, S.A.
                                         C/O Ultra Finanz AG
                                         Grossmuensterplatz 6
                                         Zurich, CH-8022 Switzerland
                                         Fax: 011-411-262-5515

                                       11SVI HOLDINGS, INC.
                          COMMON STOCK OPTION AGREEMENT
                                 (NON-QUALIFIED)

         This Agreement is made as of May 24, 1999, by and between SVI Holdings,
Inc., a Nevada corporation ("Company") and Softline Limited, a South African
company, ("Option Holder").

         It is agreed as follows:

         1.       GRANT OF OPTION. Subject to the terms and conditions contained
                  in this Agreement, the Company hereby grants to the Option
                  Holder, as of the date of this Agreement, the right to
                  purchase common stock in the maximum amount of 10,000 shares
                  from time to time during the term of the Option at the price
                  of $11.75 per common share.

         2.       OPTION TERM. This Option shall have a term of two (2) years
                  measured from May 24, 1999.

         3.       OPTION NON-TRANSFERABLE; EXCEPTION. This Option is not
                  transferable or assignable by the Option Holder to an outside
                  third party without the written consent of all parties.

         4.       DATES OF EXERCISE. Option Holder may, within the specified
                  term of this Option and pursuant to the provisions of this
                  Agreement, purchase all or any part of the option shares at
                  any time on or before the expiration date.

         5.       ADJUSTMENT TO OPTION SHARES. In the event any change is made
                  to the common stock issuable by reason of stock split, stock
                  dividend, combination of shares, or other change affecting the
                  outstanding common stock as a class without receipt of
                  consideration, then appropriate adjustments will be made to
                  reflect such change and preclude any dilution or expansion of
                  benefits hereunder.

         6.       SPECIAL TERMS OF OPTION.

                  (a)      In the event of any of the following Corporate
                           transactions:

                           (i)      a merger or consolidation in which the
                                    Company is not the surviving entity, except
                                    for a transaction with the principal purpose
                                    of changing the Company's state of
                                    incorporation,

                           (ii)     the sale, transfer or other disposition of
                                    all or substantially all of the assets of
                                    the Company,

                                       1
<PAGE>

                           (iii)    any reverse merger in which the Company is
                                    the surviving entity but in which 50% or
                                    more of the Company's voting stock is
                                    transferred to holders different from those
                                    who held the stock immediately prior to such
                                    merger.

                           Then this Option, to the extent not previously
exercised, shall be expressly assumed by the successor Company or parent company
thereof.

                  (b)      The Agreement shall not in any way affect the right
                           of the Company to adjust, reclassify, reorganize or
                           otherwise make changes in its capital or business
                           structure or to merge, consolidate, dissolve,
                           liquidate or sell or transfer all or any part of its
                           business or assets.

         7.       PRIVILEGE OF OPTION OWNERSHIP. The h older of this Option
                  shall not have any of the rights of a stockholder with respect
                  to the Option shares until such holder shall have exercised
                  the Option and paid the Option price set out herein.

         8.       MANNER OF EXERCISING OPTION.

                  (a)      In order to exercise this Option with respect to all
                           or any number of the tendered shares, Option Holder
                           must take the following actions:

                           (i)      Execute and deliver to the Secretary of the
                                    Company a notice of exercise in written form
                                    with full payment for the aggregate Option
                                    price for the purchased shares and any
                                    applicable taxes or fees in cash, cash
                                    equivalents or a form of compensation agreed
                                    to by the parties to the Option. The written
                                    request must also include the original,
                                    fully executed Common Stock Option
                                    Agreement.

                  (b)      This Option shall be deemed to have been exercised
                           with respect to the number of Option shares specified
                           by the holder of the Option in the written notice of
                           exercise at such time as the notice of exercise and
                           payment for the shares being exercised are received
                           by the Company. As soon as possible thereafter, the
                           Company shall deliver or mail to the Option Holder a
                           certificate or certificates representing the shares
                           so purchased with any appropriate legends attached
                           thereto.

                  (c)      In no event may this Option be exercised for any
                           fractional shares.

                                       2
<PAGE>

         9.       COMPLIANCE WITH LAWS AND REGULATIONS.

                  (a)      The exercise of this option and the issuance of
                           Option shares upon such exercise shall be subject to
                           compliance by the Company and the Option Holder with
                           all applicable requirements of law relating thereto
                           and with all applicable regulations of any stock
                           exchange on which the shares of the Company's common
                           stock may be listed at the time of such exercise or
                           issuance.

                  (b)      In connection with the exercise of this Option,
                           holder shall execute and deliver to the Company, such
                           representations in writing as may be requested by the
                           Company in order for it to comply with the applicable
                           requirements of federal and state securities laws.

         10.      SUCCESSORS AND ASSIGNS. Except to the extent otherwise
                  provided in Paragraph 3, the provisions of this Agreement
                  shall inure to the benefit of, and be binding upon, the
                  successors, administrators, heirs, legal representatives and
                  assigns of Option Holder and the successors and assigns of the
                  Company.
         11.      LIABILITY OF COMPANY. The inability of the Company to obtain
                  approval from any regulatory body having authority deemed by
                  the Company to be necessary to the lawful issuance and sale of
                  any common stock pursuant to this Option shall relieve the
                  Company of any liability with respect to the non-issuance or
                  sale of the common stock as to which such approval shall not
                  have been obtained. The Company, however, shall use its best
                  efforts to obtain all such approvals.

         12.      STATED RESTRICTIONS - COMMON STOCK. All common stock shares
                  issued under this Option will carry a restriction that the
                  shares be held by the holder for a period not less than one
                  year pursuant to Rules 144 and 145 under the Securities Act of
                  1933. (Release No. 33-7390, February 20, 1997.)

         13.      NOTICES. Any notice required to be given or delivered to the
                  Company under the terms of this Agreement shall be in writing
                  and addressed to the Company in care of its Secretary at its
                  corporate offices. Any notice required to be given or
                  delivered to the holder of this Option shall be in writing and
                  delivered to the holder at the address included in this
                  Agreement. All written notices shall be deemed to have been
                  delivered upon personal delivery or deposit in the U.S. mail,
                  postage prepaid and properly addressed to the party to be
                  notified.

         14.      GOVERNING LAW The interpretation, performance and enforcement
                  of this Agreement shall be governed by the laws of the state
                  of California without regard to principles governing conflicts
                  of law.

         15.      COUNTERPARTS. This Agreement may not be executed in
                  counterparts. There will be only one fully executed original
                  which must be surrendered concurrent with any exercise of the
                  Option as defined in Paragraph 8(a)(i) herein.

                                       3
<PAGE>

         16.      SPECIAL COVENANT. The granted option herein is not intended to
                  be an incentive option within the meaning of section 422A of
                  the Internal Revenue Code.

                                     COMPANY:

                                     SVI HOLDINGS, INC., a Nevada corporation

                                     By:  /S/ Barry M. Schechter
                                          --------------------------------------
                                              Barry M. Schechter
                                              Chief Executive Officer

                                     OPTION HOLDER:

                                     ------------------------------------------

                                     ------------------------------------------

                                     ------------------------------------------

                                       4

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