Document:

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                                                                   Exhibit 10.18

                           THANE INTERNATIONAL, INC.

                              REDEMPTION AGREEMENT

         This Redemption Agreement (the "Agreement") is dated as of the 10th day
of June, 1999 by and between Thane International, Inc., a Delaware corporation
(the "Company") and HIG Infomercial Company, together with its successors and
assigns (the "Investor").

         As of the date of this Agreement, the Investor has purchased an
aggregate of 708,000 shares of the Company's Class A Common Stock, par value
$.01 per share (the "Class A Stock") pursuant to a Contribution Agreement dated
as of May 21, 1999 (the "Contribution Agreement"). Capitalized terms used herein
and not otherwise defined in this Agreement shall have the meanings assigned to
them in the Contribution Agreement.

         In consideration of the execution and delivery of the Contribution
Agreement and the agreements set forth below, the parties agree with each other
as follows:

         1.       Mandatory Redemption of the Common Stock by the Company. Any
time that Paribas North America, Inc. and/or Paribas Capital Funding LLC (or any
other holder of the Warrants as hereinafter defined) exercise in part or in full
their respective Warrants issued pursuant to the Credit Agreement and the Senior
Subordinated Loan Agreement, each dated as of June 10, 1999 (collectively, the
"Warrants"), respectively, the Company shall redeem from the Investor, and the
Investor hereby agrees to sell to the Company, the same aggregate amount of
Class A Stock which is equal to the number of shares of Common Stock purchased
by Paribas North America, Inc. and/or Paribas Capital Funding LLC and any other
holder of the Warrants from the Company (the "Redemption Stock"). The Investor
hereby agrees not to transfer, pledge or hypothecate the Redemption Stock during
the term of this Agreement, except as collateral to the Company's lenders.

         2.       Price. The price to be paid by the Company for the Redemption
Stock shall be equal to the exercise price of the Warrants.

         3.       Payment.

                  (a)      Upon the exercise of any of the Warrants, the Company
shall be deemed to have simultaneously purchased the Redemption Stock, and the
Investor shall automatically have sold the Redemption Stock at the price
established by this Agreement, and the Investor shall deliver to the Company,
upon receipt of payment therefor, the certificates for the Redemption Stock duly
endorsed by it for transfer.

                  (b)      Payment shall be made by check or wire transfer of
funds to such bank account as each Investor shall direct.

         4.       Termination of Option. The obligations of the Company to
purchase the Redemption Stock as provided in this Agreement shall terminate upon
the earlier of (a) the
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Company's consummation of a public offering of Common Stock in which the
aggregate proceeds to the Company, less the Company's underwriting discounts and
commissions equal at least $25,000,000 and which the Company has an enterprise
value of at least $75,000,000 or (b) as to individual shares of Redemption
Stock, the date the corresponding number of Warrants are redeemed, retired or
otherwise terminated (other than in connection with their exercise).

         5.       Notices. All notices or other communications required or
permitted to be delivered hereunder shall be in writing signed by the party
giving the notice and sent by telecopier, express delivery service, or regular
or certified mail to the address specified in the Contribution Agreement.

         6.       Entire Agreement. This Agreement and the agreements referred
to herein constitute the entire agreement of the parties with respect to the
matters contemplated herein. This Agreement and such other agreements supersede
any and all prior understandings as to the subject matter of this Agreement.

         7.       Amendments, Waivers and Consents. No changes in or additions
to this Agreement may be made, and compliance with any covenant or provision
herein set forth may not be omitted or waived, unless the Company shall obtain
consent thereto in writing from the Investor and the holders of the Warrants.

         8.       Binding Effect; Assignment. This Agreement shall be binding
upon and inure to the benefit of the successors and assigns of the respective
parties hereto.

         9.       General; Definitions. The headings contained in this Agreement
are for reference purposes only and shall not in any way affect the meaning or
interpretation of this Agreement. In this Agreement the singular includes the
plural, the plural the singular, the masculine gender includes the neuter,
masculine and feminine genders. This Agreement shall be governed by and
construed under the internal laws of the State of New York. Terms used as
defined terms herein and not otherwise defined shall have the meanings set forth
in the Contribution Agreement.

         10.      Severability. If any provision of this Agreement shall be
found by any court of competent jurisdiction to be invalid or unenforceable, the
parties hereby waive such provision to the extent that it is found to be invalid
or unenforceable. Such provision shall, to the maximum extent allowable by law,
be modified by such court so that it becomes enforceable, and, as modified,
shall be enforced as any other provision hereof, with all the other provisions
hereof continuing in full force and effect.

         11.      Counterparts. This Agreement may be executed in counterparts,
all of which together shall constitute one and the same instrument.

                           *         *       *

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         IN WITNESS WHEREOF, the parties hereto have executed this Redemption
Agreement on the day and year first written above.

                                       THANE INTERNATIONAL, INC.

                                       By:  /s/William F. Hay
                                          -------------------------------------
                                       Its:
                                           ------------------------------------

                                       HIG INFOMERCIAL COMPANY

                                       By:  /s/Sami W. Mnaymneh
                                          -------------------------------------
                                       Its:
                                           ------------------------------------

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([******] Denotes Confidential Treatment)

                                                                   Exhibit 10.19

                           SERVICES FOR HIRE AGREEMENT

          The Parties, Thane International, Inc. ("THANE"), a Delaware
corporation with offices located in La Quinta, California, and Beau Show, Inc.,
a California corporation , with offices in Ojai, CA, on behalf of Beau Rials, an
individual (collectively "HOST") enter into this Agreement effective April 9,
2001, with reference to the following facts.

          WHEREAS THANE is a marketing company that develops and produces
consumer videos, infomercials and television commercials to promote products
throughout the world. THANE is presently marketing a product known as "Le
Presse" (the "Product") and desires to employ the personal services of Beau
Rials to moderate and host an infomercial for the Product (collectively
"Infomercial") on a work for hire basis.

          WHEREAS HOST desires to provide his personal services for the
Infomercial on a work for hire basis.

          NOW THEREFORE, THANE and HOST agree to the following terms and
conditions in exchange for the mutual promises and covenants set forth in this
Agreement.

1.   Warranties & Covenants.

          1.1 THANE. THANE warrants, promises, and covenants that it: (i) has
the complete right, power and authority to enter into this Agreement.

          1.2 HOST. HOST warrants, promises, and covenants that he: (i) has the
present right, power and authority to enter into this Agreement; and, (ii) will
use his best efforts to provide his personal services as set forth in this
Agreement.

2.   Personal Services on Work For Hire Basis.

          2.1 Personal Services. In exchange for the compensation and other
consideration set forth in this Agreement, THANE engages HOST's personal
services as the host of the Infomercial, including but not limited to, HOST's
personal services in the form of rehearsing, on-camera appearances, photo shots
(for internal use only), testimonials, pick- ups, consultation and other
statements by HOST.

          2.2 Work For Hire Basis. HOST acknowledges and agrees that he provides
his services on a work for hire basis whereby he has no claim of any ownership
rights and that THANE shall own, from inception, all right, title and interest
in the results and proceeds of HOST's services and employment as set forth in
this Agreement.

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     2.3 Independent Contractor. HOST acknowledges and agrees that he will
provide his services as an independent contractor. HOST agrees to assume full
responsibility for any and all of his tax obligations, social security payments,
dues, pension and welfare fees, and any other deductions and fees for all
federal, state and local agencies. HOST agrees to hold THANE, its successors,
assigns, licensees, agents, associates, directors and employees harmless from
any and all claims, damages, costs and expenses, attorney's fees, recoveries,
and settlements which arises from, or may arise out any unpaid employment taxes,
payroll deductions, or any and all dues, fees and payments regarding the
compensation given to HOST by this Agreement.

3.   Grant of Rights. HOST agrees that THANE shall be the sole and exclusive
owner, in perpetuity, throughout the World of all rights granted to THANE in
this Agreement, in connection with the marketing of the Product, including:

          (a) The right, but not the obligation, to film, videotape, and
photograph the HOST, and record the voice of HOST;

          (b) The right to use, and to edit, HOST's name, likeness, and voice,
for use in the Infomercial and instructional video for the purpose of
advertising, sale, publicity and promotion of the Infomercial, the Product, the
instructional video, or ancillary products sold with the Product;

          (c) All rights, title and interest HOST may have in all film,
videotape, and audiotape of HOST;

          (d) All rights to give, sell, transfer, and exhibit all originals,
copies or reproductions of all such film, videotape, and audiotape of HOST to
any individual, business, network, studio, or publication, or to any of their
assignees, in any manner in connection with the marketing of the Product
throughout the world; and

          (e) Ownership of all rights, including but not limited to copyrights,
trademark rights, and publication rights, to use all originals, copies or
reproductions of all film, videotape, and audiotape of HOST, and of the location
produced, and/or recorded in connection with the marketing of the Product,
forever and throughout the world.

4.   Assignment of Rights. THANE's Assignment of Rights. THANE shall have the
complete power, right and authority to assign any and all rights granted under
this Agreement to any person, entity or company. THANE agrees to notify HOST of
any such assignment. THANE agrees to remain liable for its obligations to HOST
as set forth in this Agreement, unless the assignee assumes such obligations and
HOST accepts such assumption.

5.   Compensation.

          5.1 Regular Compensation/Agency Fee. If HOST provides the services and
fulfills the duties and obligations by rehearsing and hosting the Infomercial
according to the terms and conditions of this Agreement, THANE agrees to pay
HOST [******]

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**** Confidential Treatment Requested
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[******].

          5.2 Royalty Compensation. If HOST provides the services and fulfills
the duties and obligations according to the terms and conditions of this
Agreement, THANE agrees to pay HOST Royalty Compensation equal to [******]

          5.3 Definition of Thane Revenue.  "Thane Revenue" shall mean [******]

HOST shall have the ability and right to inspect and audit all books
and records concerning the Product, including unit sales, returns, taxes, and
Thane Revenue from the sale of Infomercial Product through airing the
Infomercial. HOST, or its duly appointed representative, will conduct the
inspection only during normal business hours upon a written request submitted to
THANE at least ten (10) business days prior to the day of the inspection.

6.   Non-Competition/Confidentiality. While the Infomercial is airing and for 3
months after the last air date, HOST agrees not to endorse or accept a
consulting and performing assignment from any company for any same-type, vacuum
sealing device without THANE's prior written consent. HOST agrees not to
disclose to any third party, either directly or indirectly, "Confidential
Information", which is not known outside THANE, or readily ascertainable,
relating to THANE's business or the Product, including, but not limited to,
technical information, design drawings, concept, ideas, sketches, wordings,
marketing strategies, production of the Infomercial, media buying strategies,
and business practices of THANE, and agrees that he will exercise due care and
prudence to safeguard and protect, and prevent unauthorized disclosure of, all
Confidential Information. HOST will not use or disclose Confidential Information
during or after the term of services hereunder, except as necessary in the
performance of HOST's duties for THANE or pursuant to THANE policies and
directives. HOST also agrees not to communicate any information about this
Infomercial to any outside organizations (particularly the media or the
infomercial industry) without THANE's prior written consent.

7.   Miscellaneous Provisions.

          a. Indemnification. THANE agrees to hold HOST harmless from any and
all claims, damages, costs and expenses, attorney's fees, recoveries, and
settlements which arises from, or may arise out of HOST appearance due to the
design, manufacture, and marketing of the Product.

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***** Confidential Treatment Requested
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          b. Entire Agreement. This Agreement contains the entire understanding
between THANE and HOST that supersedes any prior agreements, written or oral,
respecting the subject matter of this Agreement.

          c. Controlling Law. The laws of the State of California will govern
the interpretation of this Agreement, and the rights and obligations of the
parties to it. A court will consider the terms and conditions of this Agreement
to be severable so that any of its terms, conditions, or clauses shall not
invalidate, or render unenforceable the entire agreement

          d. Cost of Enforcement. If any party to this Agreement retains the
services of an attorney, or files a law suit, to enforce the terms and
conditions of this Agreement, a court may award the prevailing party costs and
expenses, including attorney's fees.

          e. Notices. Any notice given under this Agreement shall be in writing
and shall only be deemed proper notice if served personally, or by registered or
certified first class mail with return receipt requested, and addressed to the
party to whom the notice is intended at the following addresses. Any change of
address must be in writing and properly delivered to the other Party pursuant to
the requirements of notice set forth in this paragraph.

          a) HOST:  Beau Rials
                    428 Bryant Circle
                    Nordhoff Suite
                    Ojai, CA 93023
                    Tel: 805 640-9674
                    Fax: 805 640-3790

          b) THANE: Thane International, Inc.
                    78140 Calle Tampico, Suite 201
                    La Quinta, CA 92253
                    Attention: Denise DuBarry
                    Tel: 760 777-0217
                    Fax: 760 777-0214

8.   Laws Governing Contract/Arbitration. This Agreement shall be governed by
the laws of the State of California and of the United States as they are applied
to agreements made and wholly to be performed in California. Any dispute between
the parties hereto shall be resolved by binding arbitration in Los Angeles,
California pursuant to the then-existing arbitration rules of the American
Arbitration Association. The parties agree that the courts of Los Angeles County
and Riverside County, California shall have jurisdiction to enforce the
arbitrator's award, and the parties agree to submit to the jurisdiction of such
courts for the purposes of any such enforcement action or any action in aid of
the arbitrator's authority. The parties hereby stipulate that they shall have a
right to discovery on reasonable terms and conditions (as determined by the
arbitrator in the event the parties

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cannot decide), as provided in Section 1283.05 of the California Code of Civil
Procedure, but such discovery shall be conducted promptly and without
unreasonably delaying the hearing of the dispute. In any arbitration or
enforcement action, the prevailing party shall be entitled to its reasonable
attorneys' and accountants' fees and costs. Service of any claim, arbitration or
litigation hereunder may be made against a party hereto by service according to
the same procedure set forth herein for service of notice to such party.

          IN WITNESS HEREOF, the parties hereto have executed this Agreement as
of the Effective Date herein.

          /s/ Beau Rials 5/5/2001
          ----------------------------
          Signature of Beau Rials, on behalf of
          Beau Show, Inc.
          Fed ID# 77-0548748

          /s/ Kandy Lee Allen
          ----------------------------
          Signature of Kandy Lee Allen,
          On behalf of Thane International, Inc.

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