Document:

EX-10.1

 Exhibit 10.1 

THIS AGREEMENT IS NOT, AND SHALL NOT BE DEEMED, A SOLICITATION FOR CONSENTS TO THE CEOC PLAN PURSUANT TO SECTIONS 1125 AND 1126 OF THE BANKRUPTCY
CODE. VOTES ON THE CEOC PLAN SHALL NOT BE SOLICITED UNTIL SUCH PARTY HAS RECEIVED THE DISCLOSURE STATEMENT AND RELATED BALLOT(S), AS APPROVED BY THE BANKRUPTCY COURT. 

RESTRUCTURING SUPPORT AGREEMENT 

This Restructuring Support Agreement dated as of June 12, 2016 (as amended, supplemented, or otherwise modified from time to time, this
“Agreement”), among: (i) Caesars Entertainment Operating Company, Inc. (“CEOC”), on behalf of itself and each of the debtors in the Chapter 11 Cases and its other direct and indirect Subsidiaries (as defined below,
collectively, the “Company”), (ii) Caesars Acquisition Company, on behalf of itself and each of its direct and indirect Subsidiaries (collectively, “CAC,” and together with the Company, each referred to as a
“Party” and collectively referred to as the “Parties”) and (iii) solely as to Section 26 below, Caesars Entertainment Corporation (“CEC”). All capitalized terms not defined
herein shall have the meanings ascribed to them in the CEOC Plan (as defined below). 
 RECITALS: 

WHEREAS, before the date hereof, the Parties and their representatives engaged in arm’s-length, good-faith negotiations
regarding a potential reorganization and realignment of certain of the Parties’ respective assets and operations, restructuring of the Company’s funded indebtedness and settlement of potential and actual claims asserted by the Company
against its non-debtor affiliates pursuant to the CEOC Plan, which negotiations resulted in the terms and conditions of this Agreement and the terms and conditions set forth in the CEOC Plan, including without limitation the Merger
(collectively, the “Restructuring”); 
 WHEREAS, the Company has investigated claims and causes of action
against CAC and its affiliates, sponsors, and others, as more fully disclosed in the CEOC Disclosure Statement (as defined below) (the “SGC Investigation”); provided, however, that CAC disputes many of the conclusions
reached by the Company as a result of the SGC Investigation and expressly reserves all rights to challenge those conclusions in connection with any litigation regarding the CEOC Plan or otherwise; 

WHEREAS, a chapter 11 examiner appointed in the Chapter 11 Cases investigated the claims and causes of action held by the Company and
its chapter 11 estates against CAC, and its affiliates, sponsors, and others, as more fully described in the Final Version of Examiner’s Final Report (Substantially Unredacted) [Chapter 11 Cases, Docket No. 3720] (the
“Examiner Report”); provided, however, that CAC disputes many of the conclusions articulated in the Examiner Report and expressly reserves all rights to challenge those conclusions in connection with any litigation
regarding the CEOC Plan or otherwise; 
 WHEREAS, the Restructuring, the CEOC Plan and the distributions to be made to creditors
under the CEOC Plan are dependent upon the substantial, valuable contributions that CAC, through New CEC (as defined below) has agreed to make on, and subject to, the terms and conditions of this Agreement and the CEOC Plan; 

 WHEREAS, the Restructuring, the CEOC Plan and the distributions of New CEC securities to
be made to creditors under the CEOC Plan are dependent and expressly conditioned upon the occurrence of a merger of CEC (as defined below) and CAC on terms and conditions acceptable to each of CEC and CAC; and 

WHEREAS, the Restructuring settles all potential and actual claims of the Company against its non-debtor affiliates, including against
CAC and its affiliates, sponsors, officers and directors and including all potential claims and causes of action investigated by the SGC Investigation and discussed in the Examiner Report, on the terms and conditions set forth in this Agreement and
the CEOC Plan. 
 NOW, THEREFORE, in consideration of the covenants contained herein and in the CEOC Plan, each Party, intending to
be legally bound hereby, agrees as follows. 
 1. Definitions; Rules of Construction. 

(a) Definitions. The following terms shall have the following definitions. 

“105 Injunction Order” means an order of the Bankruptcy Court or any other court of competent jurisdiction temporarily
enjoining the Caesars Cases on terms and conditions acceptable to CEC. 
 “Agreement” has the meaning set forth in the
preamble hereof. 
 “Alternative Proposal” means any dissolution or winding up, plan of reorganization or liquidation,
merger, consolidation, business combination, sale or issuance of equity interests, sale of a material portion of assets or restructuring involving CAC, its Subsidiaries or the Company or any offer or proposal for the foregoing, other than the
Restructuring or a transaction that is part of the Restructuring or is permitted under Section 16 hereof. 

“Bankruptcy Code” means title 11 of the United States Code, 11 U.S.C. §§101 et seq. 

“Bankruptcy Court” means the United States Bankruptcy Court for the Northern District of Illinois. 

“Business Day” means any day other than Saturday, Sunday, and any day that is a legal holiday or a day on which banking
institutions in New York, New York are authorized by law or other governmental action to close. 
 “CAC” has the meaning
set forth in the preamble hereof. 
 “CAC Fiduciary Out” has the meaning set forth in Section 6(c) hereof. 

  
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 “CAC Termination Event” has the meaning set forth in Section 6 hereof.

 “Caesars Cases” means the cases captioned (a) Wilmington Savings Fund Society, FSB, solely in its capacity as
successor Indenture Trustee for the 10% Second-Priority Senior Secured Notes due 2018, on behalf of itself and derivatively on behalf of Caesars Entertainment Operating Company, Inc. v. Caesars Entertainment Corporation, et. al., Case No.
10004-VCG (Del. Ch.), (b) Trilogy Portfolio Company LLC, et. al. v. Caesars Entertainment Corporation and Caesars Entertainment Operating Company, Inc., No. 14-cv-7091 (S.D.N.Y.), (c) Frederick Barton Danner v. Caesars Entertainment
Corporation and Caesars Entertainment Operating Company, Inc., No. 14-cv-7973 (S.D.N.Y.), (d) BOKF, N.A., solely in its capacity as successor Indenture Trustee for the 12.75% Second-Priority Senior Secured Notes due 2018 v.
Caesars Entertainment Corporation, Case No. 15-cv-01561 (S.D.N.Y.), (e) UMB Bank, N.A. solely in its capacity as Indenture Trustee under those certain indentures, dated as of June 10, 2009, governing Caesars Entertainment Operating Company,
Inc.’s 11.25% Notes due 2017; dated as of February 14, 2012, governing Caesars Entertainment Operating Company, Inc.’s 8.5% Senior Secured Notes due 2020; dated August 22, 2012, governing Caesars Entertainment Operating Company.
Inc.’s 9% Senior Secured Notes due 2020; dated February 15, 2013, governing Caesars Entertainment Operating Company, Inc.’s 9% Senior Secured Notes due 2020 v. Caesars Entertainment Corporation, Case No. 15-cv-04634 (S.D.N.Y.),
(f) Wilmington Trust, N.A., solely in its capacity as successor Indenture Trustee for the 10.75% Notes due 2016 v. Caesars Entertainment Corporation, Case No. 15-cv-08280 (S.D.N.Y.), and (g) all claims in, and causes of action relating
to, the Caesars Cases otherwise described in clauses (a)–(f) above. 
 “CEC” has the meaning set forth in the preamble
hereof. 
 “CEC Bankruptcy Event” means the filing against CEC of an involuntary bankruptcy petition. 

“CEC Chapter 11 Case” means, if applicable, a voluntary chapter 11 case filed by CEC or a chapter 11 case commenced by CEC
following a CEC Bankruptcy Event. 
 “CEC/CEOC RSA” means that certain Restructuring Support, Settlement and Contribution
Agreement, dated as of June 7, 2016, between CEC and CEOC, as it may be amended, modified or restated from time to time. 

“CEOC” has the meaning set forth in the preamble hereof. 

“CEOC Confirmation Order” means the entry by the Bankruptcy Court of an order confirming the CEOC Plan that is materially
consistent with this Agreement and the CEOC Plan and otherwise acceptable to the Company and CAC. 
 “CEOC Disclosure
Statement” means the Company’s disclosure statement, including any exhibits, appendices, related documents, ballots, and procedures related to the solicitation of votes to accept or reject the CEOC Plan, in each case, as amended,
supplemented, or otherwise modified from time to time in accordance with the terms hereof, in respect of the CEOC Plan and that is prepared and distributed in accordance with, among other things, sections 1125, 1126(b), and 1145 of the Bankruptcy
Code, Rule 3018 of the Federal Rules of Bankruptcy Procedure, and other applicable law, each of which shall be substantially consistent with this Agreement and the CEOC Plan, and shall otherwise be reasonably acceptable to the Company and CAC. 

  
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 “CEOC Plan” means the joint chapter 11 plan of reorganization for the Company
through which the Restructuring will be effected (as amended, supplemented, or otherwise modified from time to time), a copy of which proposed plan is attached hereto as Exhibit A, and any and all amendments thereto must be in form and
substance materially consistent with this Agreement and the CEOC Plan, and shall otherwise be acceptable to the Company and CAC. 

“Chapter 11 Cases” means the voluntary chapter 11 cases titled Caesars Entertainment Operating Company, Inc., et. al.,
Case No. 15-01145 (Bankr. N.D. Ill.). 
 “CIE Transaction” has the meaning set forth in
Section 16 hereof. 
 “Company” has the meaning set forth in the preamble hereof. 

“Company Fiduciary Out” has the meaning set forth in Section 5(c) hereof 

“Company Termination Event” has the meaning set forth in Section 5 hereof. 

“Definitive Documentation” means the CEOC Plan, the CEOC Disclosure Statement, the CEOC Confirmation Order, and any court
filings in the Chapter 11 Cases, and any other agreements, documents or exhibits related to or contemplated in the foregoing (but not, for the avoidance of doubt, any professional retention motions or applications), that could be reasonably expected
to affect the interests of the Company or CAC in connection with the Restructuring and any other agreements, instruments, certificates, or other documents necessary, desirable or appropriate in order to effectuate the Restructuring. 

“Effective Date” means the date upon which all conditions precedent to the effectiveness of the CEOC Plan have been satisfied
or are expressly waived in accordance with the terms thereof, as the case may be, and on which the Restructuring and the other transactions to occur on the Effective Date pursuant to the CEOC Plan become effective or are consummated. 

“Examiner Report” has the meaning set forth in the recitals hereof. 

“New CEC” means CEC, giving effect to the merger of CAC with and into CEC pursuant to, and the consummation of the other
transactions contemplated by, the Merger Agreement. 
 “Outside Date” means December 31, 2017. 

“Outside Merger Date” means June 30, 2016. 

“Parties” has the meaning set forth in the preamble hereof. 

“Person” means an individual, a partnership, a joint venture, a limited liability company, a corporation, a trust, an
unincorporated organization, a group or any legal entity or association. 

  
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 “Restructuring” has the meaning set forth in the recitals hereof. 

“Restructuring Support Period” means the period commencing on the date hereof and ending on the earlier of (i) the date
on which this Agreement is terminated with respect to all Parties and (ii) the Effective Date. 
 “SGC Investigation”
has the meaning set forth in the recitals hereof. 
 “Sponsor Agreements” has the meaning set forth in
Section 2(c)(v) hereof. 
 “Subsidiary” means, with respect to any Person, any controlled subsidiary of such
Person. 
 “Termination Date” means the date this Agreement is terminated in accordance with the terms hereof. 

“Termination Events” has the meaning set forth in Section 6 hereof. 

(b) Rules of Construction. Each reference in this Agreement to “this Agreement”, “hereunder”, “hereof”,
“herein”, or words of like import shall mean and be a reference to this Agreement and the CEOC Plan, taken as a whole. 

2. Commitments of CAC. 

(a) Affirmative Covenants. Subject to the terms and conditions hereof, for the duration of the Restructuring Support Period, CAC
agrees that it shall: 
 (i) (A) support the Restructuring, (B) support and take, and cause (directly or indirectly) to be taken (to
the extent within its control), those actions contemplated by this Agreement or otherwise necessary, desirable, or appropriate to effectuate the Restructuring, including entering into all documents and agreements necessary to consummate the
Restructuring, in each case, to which CAC or any of its controlled subsidiaries is a party, and complete the Restructuring and all transactions contemplated under this Agreement and the CEOC Plan, (C) negotiate in good faith and execute and deliver
the Definitive Documentation necessary to effectuate the Restructuring, in form and substance consistent in all material respects with this Agreement and the CEOC Plan and as otherwise reasonably acceptable to the Company and CAC, (D) use its
commercially reasonable efforts to obtain any and all required governmental, regulatory, licensing, or other approvals (including, without limitation, any necessary third-party consents) necessary to the implementation or consummation of the
Restructuring, (E) use its commercially reasonable efforts to lift or otherwise reverse the effect of any injunction or other order or ruling of a court or regulatory body that would impede the consummation of a material aspect of the
Restructuring and (F) subject to Section 16 hereof and the other terms and conditions hereof, operate CAC in the ordinary course consistent with industry practice and the operations contemplated pursuant to CAC’s
business plan taking into account the Restructuring; provided, however, that notwithstanding anything to the contrary in this Agreement, nothing shall limit, impair or impede CAC’s rights to assert positions in litigation that
challenge or dispute any findings or conclusions contained in the Examiner Report or reached or articulated by CEOC as a result of the SGC Investigation; 

  
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 (ii) promptly notify or update the Company upon becoming aware of any of the following
occurrences: (A) a Termination Event or (B) material developments, negotiations or proposals relating any case or controversy that may be commenced against CAC or any of its controlled subsidiaries in a court of competent jurisdiction or
brought before a state or federal regulatory, licensing, or similar board, authority, or tribunal that would reasonably be expected to materially impede or prevent consummation of the Restructuring (including any amendment to or modification of the
Merger Agreement or the Sponsor Agreements that would have such effect or any termination of the Merger Agreement or the Sponsor Agreements); 

(iii) use commercially reasonable efforts to procure or facilitate the procurement of entry into a tolling agreement (in form and substance
reasonably acceptable to the Company) (a “Tolling Agreement”) from each individual and entity identified in the SGC Investigation and the Examiner Report (collectively, the “Tolling Parties”) by September 30, 2016.
In the event a Tolling Agreement from any Tolling Party has not been procured by September 30, 2016, notwithstanding anything to the contrary herein, the Company may commence actions to begin pursuing any and all claims that they or their bankruptcy
estates may have against such Tolling Party, including any and all claims identified in the Examiner Report and the SGC Investigation; provided, however, that for the duration of the Restructuring Support Period, the Company shall
negotiate in good faith with any such Tolling Party to hold any such action in abeyance pending consummation of the Restructuring. 
 (b)
Negative Covenants. Subject to the terms and conditions hereof, for the duration of the Restructuring Support Period, CAC agrees that it shall not, and shall not permit its controlled subsidiaries to, directly or indirectly: 

(i) seek, solicit, or support an Alternative Proposal; 

(ii) take, or authorize or permit to be taken, any action materially inconsistent with the transactions contemplated by this Agreement or the
CEOC Plan, or that would materially delay or obstruct the consummation of the Restructuring or adversely affect the consideration to be delivered to any party in connection therewith, including without limitation any amendment to or modification of
the Merger Agreement or the Sponsor Agreements that would have such effect; 
 (iii) take, or authorize or permit to be taken, any action
in connection with the Restructuring that violates this Agreement; 
 (iv) initiate any litigation or other proceeding or enter into any
proposed settlement of any Claim, litigation, dispute, controversy, cause of action, proceeding, appeal, determination, investigation, matter, or otherwise, in each case, that would materially impair the Company’s or New CEC’s ability to
consummate the Restructuring or that would provide for treatment of any Claim that is greater than the treatment provided for such Claim pursuant to the CEOC Plan without the express written consent of the Company (which can be delivered by email
from counsel to the Company); 
 (v) (A) publicly announce its intention not to pursue the Restructuring; (B) suspend or revoke the
Restructuring; or (C) execute any agreements, instruments, or other 

  
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documents (including any modifications or amendments to any material Definitive Documentation) necessary to effectuate the Restructuring that, in whole or in part, are not materially
consistent with this Agreement and the CEOC Plan, or are not otherwise reasonably acceptable to the Company; 
 (vi) take any action or
omit to take any action, or incur, enter into, or suffer any transaction, arrangement, condition, matter, or circumstance, that (in any such case) materially impairs, or would reasonably be expected to materially impair, the ability of New CEC
to perform its obligations to carry out the Restructuring; 
 (vii) (A) subject to Section 16 and the other terms
and conditions hereof, sell, transfer, lease, license, pledge, allow to lapse, or otherwise dispose of (by merger, consolidation, or sale of stock or assets), subject to a Lien or otherwise encumber any material assets (including material
intellectual property or the equity or assets of any direct or indirect Subsidiary) other than transfers from one wholly-owned Subsidiary to another wholly-owned Subsidiary; (B) amend or propose to amend any organizational documents;
(C) split, combine, or reclassify any outstanding equity interests, or declare, set aside, or pay any dividend payable in cash, stock, property, or otherwise with respect to such shares or other equity interest (other than distributions and
dividends by wholly-owned Subsidiaries of CAC); or (D) redeem, purchase, acquire, or offer to acquire any equity interests; that (in any such case of (A)-(D)) materially impairs, or would reasonably be expected to materially impair, the ability of
New CEC to carry out its obligations in connection with the Restructuring; 
 (viii) (A) issue, sell, pledge, or dispose of any Equity
Interests other than equity awards in the ordinary course to the management and directors of CAC and its Subsidiaries; (B) acquire (by merger, consolidation, or acquisition of stock or assets) any corporation, partnership, or other business
organization or division thereof; (C) incur any indebtedness for borrowed money, except in the ordinary course consistent with industry practice or issue any debt securities; or (D) dissolve or otherwise alter its corporate or other
organizational existence (other than any dissolution of Subsidiaries of CAC that are inactive); that (in any such case of (A)-(C)) materially impairs, or would reasonably be expected to materially impair, the ability of New CEC to carry out its
obligations in connection with the Restructuring; or 
 (ix) agree or otherwise commit to any of the foregoing. 

(c) CEOC Plan Covenants. Without limiting anything in this Section 2, to the extent within its
respective control, CAC will take, will cause its controlled subsidiaries to take, and will use commercially reasonable efforts to cause (directly or indirectly) New CEC, upon consummation of the Merger, to take, all actions necessary or appropriate
(including the negotiation (consistent with this Agreement and the CEOC Plan), execution, and delivery of Definitive Documentation to which such Person is a party) to timely consummate the CEOC Plan, including without limitation the following (it
being understood that consummation of the transactions contemplated by the CEOC Plan are subject to the terms and conditions of the CEOC Plan, including consummation of the Merger, but CAC will take, and will cause its controlled subsidiaries to
take, the actions and make the efforts contemplated by this Section 2(c) in preparation for and in anticipation of such consummation): 

(i) the performance of all actions, deliveries, and obligations of New CEC contemplated by the CEOC Plan; 

  
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 (ii) the negotiation (consistent with this Agreement and the CEOC Plan), execution, and delivery
of the New CEC Convertible Note Documents and the issuance and delivery of $1,000,000,000 of New CEC Convertible Notes; 
 (iii) the
issuance of up to 52.7% of the New CEC Common Equity (which includes the New CEC Common Equity issuable pursuant to the New CEC Convertible Notes) in accordance with the terms of the CEOC Plan; 

(iv) the commencement and consummation of any New CEC Capital Raise to fund New CEC’s contributions to the CEOC Plan, provided
that all holders of, or persons that will hold, New CEC Common Equity shall have preemptive rights to participate (pro rata based on such holder’s actual or anticipated pro forma New CEC Common Equity) in any New CEC Capital Raise;
provided, further, that to the extent that the Company determines that the structure of a New CEC Capital Raise would have negative consequences with respect to the tax treatment of the Spin Structure, the Company shall be able to
modify or eliminate to the extent necessary the New CEC Capital Raise to avoid such negative consequences; 
 (v) (A) the negotiation,
execution, and delivery of a definitive Merger Agreement (which may be an amendment to, or an amendment and restatement of, the Merger Agreement in existence as of the date hereof), along with agreements with the Sponsors to vote their shares in CEC
and CAC to approve the Merger when the shareholder votes on the Merger are solicited in accordance with applicable law (the “Sponsor Agreements”), in each case, no later than June 30, 2016 and on terms and conditions (including
conditions to closing) reasonably acceptable to each of CEC and CAC, and (B) the consummation of the transactions contemplated thereby, and CAC shall use its commercially reasonable efforts to keep the Company reasonably updated on the status
of such agreements; 
 (vi) the New CEC OpCo Stock Purchase for $700,000,000 in Cash; 

(vii) the New CEC PropCo Common Stock Purchase, if applicable, for $91,000,000 in Cash, provided that if the PropCo Equity Election
contemplated by the CEOC Plan would materially affect the amount and/or value of PropCo Common Equity New CEC must purchase for the Partnership Contribution Structure, the Company and New CEC shall negotiate the amount of Cash necessary to
purchase 5% of PropCo Common Equity pursuant to the New CEC PropCo Common Stock Purchase; 
 (viii) the contribution and/or distribution of
Cash, including the New CEC Cash Contribution and including the Cash proceeds from the New CEC Capital Raise to be used to fund the consummation of the Restructuring; 

(ix) the negotiation (consistent with this Agreement and the CEOC Plan), execution, and delivery of amendments to the CES LLC Agreement and
the CES Shared Services Agreement; 

  
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 (x) the negotiation (consistent with this Agreement and the CEOC Plan), execution, and delivery
of the OpCo Guaranty Agreement, the Management and Lease Support Agreements, and Master Lease Agreements; 
 (xi) the contribution of the
Bank Guaranty Purchase Price (as calculated in the CEOC Plan) to the Company; 
 (xii) the establishment of the composition of the New CEC
board of directors; 
 (xiii) the negotiation (consistent with this Agreement and the CEOC Plan), execution, and delivery of the Right of
First Refusal Agreement; and 
 (xiv) the negotiation (consistent with this Agreement and the CEOC Plan), execution, and delivery of the
PropCo Call Right Agreement. 
 (d) Cooperation. Without limiting anything in this Section 2, CAC
will, and will cause its controlled subsidiaries to, use its commercially reasonable efforts and continue to cooperate with the Company and other parties in the implementation of the Restructuring, including providing, making available and/or
providing access to the premises, properties, businesses, operations, books and records and other information that is reasonably requested in connection with implementing the Restructuring (subject to existing confidentiality obligations among
various parties, attorney/client and other privileges and immunities and other customary limitations appropriate under the circumstances) and responding timely, and causing applicable personnel (including CES personnel) to respond timely, to such
requests. 
 3. Covenants of the Company. 

(a) Affirmative Covenants of the Company. Subject to the terms and conditions hereof, for the duration of the Restructuring
Support Period, the Company shall: 
 (i) (A) support the Restructuring, (B) support and take, and cause (directly or indirectly) to
be taken (to the extent within its control) those actions contemplated by this Agreement or otherwise necessary, desirable or appropriate to effectuate the Restructuring, including entering into all documents and agreements necessary to consummate
the Restructuring, in each case, to which the Company is a Party, and complete the Restructuring and all transactions contemplated under this Agreement, the CEOC Plan, including but not limited to obtaining all Releases for all Released Parties on
the terms set forth in Article VIII of the CEOC Plan, (C) negotiate in good faith and execute and deliver the Definitive Documentation necessary to effectuate the Restructuring, in form and substance consistent in all material respects with this
Agreement, the CEOC Plan and as otherwise reasonably acceptable to the Company and CAC, (D) use its commercially reasonable efforts to obtain any and all required governmental, regulatory, licensing, Bankruptcy Court, or other approvals (including,
without limitation, any necessary third-party consents) necessary to the implementation or consummation of the Restructuring, (E) use its commercially reasonable efforts to lift or otherwise reverse the effect of any injunction or other order
or ruling of a court or regulatory body that would impede the consummation of a material aspect of the Restructuring, and (F) operate the Company in the ordinary course consistent with industry practice and the operations contemplated pursuant
to the Company’s business plan taking into account the Restructuring and the commencement of the Chapter 11 Cases; 

  
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 (ii) promptly notify or update CAC upon becoming aware of any of the following
occurrences: (A) a Termination Event or (B) material developments, negotiations or proposals relating any other case or controversy that may be commenced against the Company in a court of competent jurisdiction or brought before a state or
federal regulatory, licensing, or similar board, authority, or tribunal that would reasonably be expected to materially impede or prevent consummation of the Restructuring; 

(iii) use commercially reasonable efforts to obtain a 105 Injunction Order reasonably acceptable to CEC no later than June 15, 2016;

 (iv) promptly provide CAC with notice of any Alternative Proposals received by the Company; 

(v) promptly provide CAC with notice of any material discussions or communications that the Company engages in with any of its creditors that
could reasonably be expected to affect CEC’s rights, obligations or interests in the Restructuring and use commercially reasonable efforts to include CAC in such discussions or communications; 

(vi) consult and fully cooperate with CAC on all issues relating to any negotiations and litigation regarding the CEOC Plan, including all
matters relating to discovery, witness preparation, trial preparation, presentation and strategy in connection with the CEOC Plan. 
 (b)
Negative Covenants of the Company. Subject to the terms and conditions hereof, for the duration of the Restructuring Support Period, the Company shall not, and shall not permit its controlled subsidiaries to, directly or indirectly: 

(i) seek, solicit, or support an Alternative Proposal; 

(ii) take, or authorize or permit to be taken, any action materially inconsistent with the transactions contemplated by this Agreement or the
CEOC Plan, or that would materially delay or obstruct the consummation of the Restructuring or adversely affect the consideration to be delivered to any party in connection therewith; 

(iii) make any changes, amendments or modifications to the CEOC Plan that are not in form and substance materially consistent with this
Agreement and the CEOC Plan, or otherwise not reasonably acceptable to CAC, without CAC’s prior written consent; 
 (iv) take, or
authorize or permit to be taken, any action in connection with the Restructuring that violates this Agreement; 
 (v) initiate any
litigation or other proceeding or enter into any proposed settlement of any Claim, litigation, dispute, controversy, cause of action, proceeding, appeal, determination, investigation, matter, or otherwise, in each case, that would materially impair
the Company’s ability to consummate the Restructuring; 

  
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 (vi) (A) publicly announce its intention not to pursue the Restructuring; (B) suspend or
revoke the Restructuring; or (C) execute any agreements, instruments, or other documents (including any modifications or amendments to any material Definitive Documentation) necessary to effectuate the Restructuring that, in whole or in part,
are not materially consistent with this Agreement and the CEOC Plan, or are not otherwise reasonably acceptable to CAC; 
 (vii) take any
action or omit to take any action, or incur, enter into, or suffer any transaction, arrangement, condition, matter, or circumstance, that (in any such case) materially impairs, or would reasonably be expected to materially impair, the ability of the
Company to perform its obligations to carry out the Restructuring; 
 (viii) (A) sell, transfer, lease, license, pledge, allow to
lapse, or otherwise dispose of (by merger, consolidation, or sale of stock or assets), subject to a Lien or otherwise encumber any material assets (including material intellectual property or the equity or assets of any direct or indirect
Subsidiary); (B) amend or propose to amend any organizational documents; (C) split, combine, or reclassify any outstanding equity interests, or declare, set aside, or pay any dividend payable in cash, stock, property, or otherwise with
respect to such shares or other equity interest; or (D) redeem, purchase, acquire, or offer to acquire any equity interests; 
 (ix)
(A) issue, sell, pledge, or dispose of any Equity Interests; (B) acquire (by merger, consolidation, or acquisition of stock or assets) any corporation, partnership, or other business organization or division thereof; (C) incur any
indebtedness for borrowed money, except in the ordinary course consistent with industry practice or issue any debt securities; or (D) dissolve or otherwise alter its corporate or other organizational existence; or 

(x) agree or otherwise commit to any of the foregoing. 

(c) Cooperation. Without limiting anything in this Section 3 the Company will use its commercially
reasonable efforts and continue to cooperate with CAC and other parties in the implementation of the Restructuring, including providing, making available and/or providing access to the premises, properties, businesses, operations, books and records
and other information that is reasonably requested in connection with implementing the Restructuring (subject to existing confidentiality obligations among various parties, attorney/client and other privileges and immunities and other customary
limitations appropriate under the circumstances) and responding timely, and causing applicable personnel to respond timely, to such requests. 

4. Mutual Representations, Warranties and Covenants. 

(a) Each of the Parties, severally and not jointly and solely with respect to itself, represents and warrants to each other Party that the
following statements are true, correct, and complete as of the date hereof: 
 (i) this Agreement is a legal, valid, and binding obligation
of such Party, enforceable against it in accordance with its terms, except as enforcement may be limited by bankruptcy, insolvency, reorganization, moratorium, or other similar laws relating to or limiting creditors’ rights generally or by
equitable principles relating to enforceability; 

  
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 (ii) except for any and all required Gaming Approvals, board of director and shareholder
approvals necessary for the Merger, as expressly provided in this Agreement, the CEOC Plan or in the Bankruptcy Code, or as may be required for disclosure by the Securities and Exchange Commission, no material consent or approval of, or any
registration or filing with, any other Person is required for the Company or CAC to carry out the Restructuring contemplated by, and for each Party to perform its obligations under, this Agreement; 

(iii) except as expressly provided in this Agreement or the Bankruptcy Code, it has all requisite organizational power and authority to enter
into this Agreement and, for the Company and New CEC to carry out the Restructuring contemplated by, and, for each Party, perform its obligations under, this Agreement; 

(iv) the execution and delivery by it of this Agreement, and the performance of its obligations hereunder, have been duly authorized by all
necessary organizational action on its part; 
 (v) it has been represented by counsel in connection with this Agreement and the
transactions contemplated by this Agreement; and 
 (vi) the execution, delivery, and performance by such Party of this Agreement does not
and will not (1) violate any provision of law, rule, or regulation applicable to it or any of its Subsidiaries or its charter, bylaws, or other similar governing documents, or those of any of its Subsidiaries, if applicable, (2) conflict with,
result in a breach of, or constitute (with or without notice or lapse of time or both) a default under any material debt for borrowed money to which it or any of its Subsidiaries is a party, or (3) violate any order, writ, injunction, decree,
statute, rule, or regulation; provided that, (x) the foregoing shall not apply with respect to any Party on account of any defaults arising from the commencement of the Chapter 11 Cases or the pendency of the Restructuring
and (y) nothing in this Section 4(a)(vi) shall, or shall be deemed to, waive, limit, or otherwise impair each of the Parties’ respective ability to exercise its duties as set forth in
Section 15 hereof. 
 (b) Each Party, severally and not jointly, represents and warrants to the other Party that
as of the date hereof, it is validly existing and in good standing under the laws of the state of its organization. 
 5.
Company Termination Events. This Agreement may be terminated by delivery to CAC of a notice, delivered in accordance with Section 21 of this Agreement, by the Company upon the occurrence of any of the
following events (each a “Company Termination Event”): 
 (a) the breach by any of CAC of any of its obligations,
representations, warranties, or covenants set forth in this Agreement in any respect that would reasonably be expected to materially impede or prevent consummation of the Restructuring, which breach remains uncured for a period of five (5) Business
Days after the receipt by CAC from the Company of written (including email) notice of such breach; 

  
 12 

 (b) the issuance, promulgation, or enactment by any governmental entity, including any regulatory
or licensing authority or court of competent jurisdiction, of any statute, regulation, ruling or order declaring this Agreement or any material portion hereof to be unenforceable or enjoining or otherwise restricting the consummation of a material
portion of the Restructuring (including with respect to the regulatory approvals or tax treatment contemplated by the Restructuring), which action remains uncured for a period of five (5) Business Days after the receipt by the Company and CAC or
New CEC, as applicable, of written notice of such event; provided that the Company has otherwise complied with its obligations under Section 3(a)(i)(D) or (E) of this Agreement; 

(c) the exercise by the Company of its duties as set forth by Section 15 hereof (the “Company Fiduciary
Out”); 
 (d) CAC files any motion, pleading, or other document with the Bankruptcy Court that is materially inconsistent with this
Agreement or the CEOC Plan and such motion or pleading has not been withdrawn or corrected within seven (7) Business Days of such Party receiving written notice from the Company that such motion or pleading is materially inconsistent with this
Agreement; 
 (e) if any of the Definitive Documentation (including any amendment or modification thereof) necessary to effectuate the
Restructuring is filed with the Bankruptcy Court or is otherwise finalized and contains terms and conditions materially inconsistent with this Agreement or the CEOC Plan or is otherwise not on terms reasonably acceptable to the Company, and such
material and adverse inconsistency remains uncured for a period of five (5) Business Days after the receipt by CAC of written notice of such material and adverse inconsistency; 

(f) the appointment of a trustee under section 1104 of the Bankruptcy Code or an examiner with expanded powers beyond those set forth in
section 1106(a)(3) and (4) of the Bankruptcy Code in a CEC Chapter 11 Case. For the avoidance of doubt, the prior appointment of the examiner in the Chapter 11 Cases pursuant to the examiner order shall not constitute a Company
Termination Right; 
 (g) a CEC Chapter 11 Case is converted to a case under chapter 7 of the Bankruptcy Code or a CEC Chapter 11 Case shall
have been dismissed, in each case, by order of the Bankruptcy Court, which order has not been stayed; 
 (h) the failure by CEC and CAC to
reach agreement on the terms and conditions of, and execute and deliver, the Merger Agreement in form and substance reasonably acceptable to the Company or to obtain the Sponsor Agreements in form and substance reasonably acceptable to the Company
by the Outside Merger Date; 
 (i) the Merger Agreement or any Sponsor Agreement terminates or is amended or modified in a manner not
reasonably acceptable to the Company; 
 (j) the CEC/CEOC RSA terminate; or 

(k) the Effective Date has not occurred by the Outside Date. 

  
 13 

 6. CAC Termination Events. Upon CAC’s election, this Agreement may be
terminated by delivery to the Company of a notice, delivered in accordance with Section 21 of this Agreement, by CAC upon the occurrence of any of the following events (each a “CAC Termination Event”, and together with the
Company Termination Events, the “Termination Events”): 
 (a) the breach by the Company of any of its obligations,
representations, warranties, or covenants set forth in this Agreement in any respect that materially and adversely affects CAC’s interests in connection with the Restructuring or would reasonably be expected to materially impede or prevent
consummation of the Restructuring, which breach remains uncured for a period of five (5) Business Days after the receipt by the Company of written notice of such breach from CAC; 

(b) the issuance, promulgation, or enactment by any governmental entity, including any regulatory or licensing authority or court of competent
jurisdiction, of any statute, regulation, ruling or order declaring this Agreement or any material portion hereof to be unenforceable or enjoining or otherwise restricting the consummation of a material portion of the Restructuring (including with
respect to the regulatory approvals or tax treatment contemplated by the Restructuring), which action remains uncured for a period of five (5) Business Days after the receipt by the Company of written notice of such event; provided that CAC
has otherwise complied with its obligations under Section 2(a)(i)(D) of this Agreement; 
 (c) the exercise by CAC
of its duties in accordance with Section 15 hereof (the “CAC Fiduciary Out”); 
 (d) the Company
(including any of its debtor Subsidiaries) files any motion, pleading, or other document with the Bankruptcy Court in the Chapter 11 Cases that is materially inconsistent with this Agreement or the CEOC Plan and such motion or pleading has not been
withdrawn or corrected within seven (7) Business Days of the Company receiving written notice from CAC that such motion or pleading is materially inconsistent with this Agreement; 

(e) any of the Definitive Documentation (including any amendment or modification thereof) necessary to effectuate the Restructuring is filed
with the Bankruptcy Court or is otherwise executed, in either case, in form and substance that is not materially consistent with this Agreement and the CEOC Plan, or otherwise not reasonably acceptable to CAC, without the prior written consent of
CAC; 
 (f) the scheduling order issued by the Bankruptcy Court establishing the timetable for the confirmation process and all related
deadlines is not reasonably acceptable to CAC; 
 (g) the order approving the CEOC Disclosure Statement is not entered by June 30, 2016 

(h) the failure by CEC and CAC to reach agreement on the terms and conditions of, and execute and deliver, the Merger Agreement by the Outside
Merger Date; 
 (i) the CEOC Confirmation Order is not entered by January 31, 2017; 

  
 14 

 (j) a trustee under section 1104 of the Bankruptcy Code or an examiner with expanded powers
beyond those set forth in section 1106(a)(3) and (4) of the Bankruptcy Code shall have been appointed in the Chapter 11 Cases. For the avoidance of doubt, the prior appointment of the examiner in the Chapter 11 Cases pursuant to the
examiner order shall not constitute a CAC Termination Right; 
 (k) the Chapter 11 Cases are converted to cases under chapter 7 of the
Bankruptcy Code or the Chapter 11 Cases shall have been dismissed, in each case, by order of the Bankruptcy Court, which order has not been stayed; 

(l) if either the class comprised of the Prepetition Credit Agreement Claims or the class comprised of the Secured First Lien Notes Claims
does not vote to accept the CEOC Plan as of the applicable Voting Deadline; 
 (m) the failure by the Company to obtain satisfaction or
waiver of any of the conditions to Consummation of the CEOC Plan; 
 (n) the Merger Agreement terminates; 

(o) the CEC/CEOC RSA terminates (including, but not limited to, pursuant to sections 6(r) or 6(s) thereof); 

(p) the Effective Date has not occurred by the Outside Date; 

(q) the appointment of a trustee under section 1104 of the Bankruptcy Code or an examiner with expanded powers beyond those set forth in
section 1106(a)(3) and (4) of the Bankruptcy Code in a CEC Chapter 11 Case. For the avoidance of doubt, the prior appointment of the examiner in the Chapter 11 Cases pursuant to the examiner order shall not constitute a Company
Termination Right; or 
 (r) a CEC Chapter 11 Case is converted to a case under chapter 7 of the Bankruptcy Code or a CEC Chapter 11 Case
shall have been dismissed, in each case, by order of the Bankruptcy Court, which order has not been stayed. 
 7. Mutual
Termination. This Agreement may be terminated by mutual agreement in writing among the Company and CAC. 
 8.
Termination. 
 (a) No Party may exercise any of its respective termination rights as set forth in Section 5, or
Section 6 hereof, as applicable, if such Party is in material breach of this Agreement and is not obligated to terminate by any of its duties as a title 11 debtor. 

(b) Upon the termination of this Agreement pursuant to Section 5, Section 6, Section 7, or hereof, all
Parties shall be released from their commitments, undertakings, and agreements under or related to this Agreement, and there shall be no liability or obligation on the part of any Party; provided, however, that if a Party (or Parties)
terminate(s) this Agreement due to a breach by another Party (or Parties), the non-breaching Party (or Parties) may enforce this Agreement against the breaching Party (or Parties) based on such breach. 

  
 15 

 (c) Notwithstanding Section 8(b), but subject to Section 15 hereof, in no event
shall any termination of this Agreement relieve a Party from (i) liability for its breach or non-performance of its obligations hereunder prior to the Termination Date and (ii) obligations under this Agreement which by their terms
expressly survive a Termination Date; provided, however, that, notwithstanding anything to the contrary contained herein, any Termination Event (including any automatic termination) may be waived in accordance with the procedures
established by Section 11 hereof, in which case such Termination Event so waived shall be deemed not to have occurred, and this Agreement consequently shall be deemed to continue in full force and effect, and the rights and
obligations of the Parties shall be restored, subject to any modification set forth in such waiver. 
 9.
Effectiveness. This Agreement will not be effective with respect to the Company until the satisfaction of the following conditions subsequent: CEC and CAC shall have (a) reached agreement on the terms and conditions of,
and executed and delivered, the Merger Agreement in form and substance reasonably acceptable to the Company and (b) obtained the Sponsor Agreements in form and substance reasonably acceptable to the Company, in each case of (a)
and (b), by the Outside Merger Date. 
 10. Cooperation. The Company shall use commercially reasonable
efforts to provide to counsel for CAC (a) drafts of all material motions, applications (other than applications seeking to retain professional advisors), and other documents the Company intends to file with the Bankruptcy Court, no less than three
(3) Business Days before the date when the Company intends to file any such document unless such advance notice is impossible or impracticable under the circumstances. 

11. Amendments. No amendment, modification, waiver, or other supplement of the terms of this Agreement shall be
valid unless such amendment, modification, waiver, or other supplement is in writing and has been signed by each of the Company and CAC. 

12. Entire Agreement. This Agreement, together with the CEOC Plan and the other Definitive Documents that are
executed by the Parties, constitute the entire agreement of the Parties with respect to the subject matter of this Agreement, and supersedes all other prior negotiations, agreements and understandings, whether written or oral, among the Parties with
respect to the subject matter of this Agreement. 
 13. No Waiver and Preservation of Rights. If the transactions
contemplated herein are not consummated, or following the occurrence of the termination of this Agreement with respect to all Parties, nothing herein (or in any of the Definitive Documentation, including the CEOC Plan) shall be construed as a waiver
by any Party of any or all of such Party’s rights, remedies, claims, and defenses and the Parties expressly reserve any and all of their respective rights, remedies, claims and defenses. 

  
 16 

 14. Counterparts. This Agreement may be executed in one or more
counterparts, each of which, when so executed, shall constitute the same instrument and the counterparts may be delivered by facsimile transmission or by electronic mail in portable document format (.pdf). 

15. Fiduciary Duties. Notwithstanding anything in this Agreement, nothing in this Agreement shall require (i) the
Company or any of the directors, officers, shareholders or members of the Company, each in its capacity as a director, officer, shareholder or member of the Company, or (ii) the CAC Special Committee, with respect to the Merger Agreement or the
Merger, until such time as the Merger Agreement contemplated by Section 2(c)(v)(A) is executed and delivered and thereafter only to the extent provided therein, in the case of each (i) and (ii), to take any action, or to
refrain from taking any action, to the extent inconsistent with its or their fiduciary obligations under applicable law (as reasonably determined by them in good faith after consultation with legal counsel). 

16. CIE Transaction; CAC Liquidity Transactions. 

(a) Nothing in this Agreement restricts the ability of CAC to effect the sale or other transfer of all or any material portion of the CIE
business or assets pursuant to a transaction with an unaffiliated third party (a “CIE Transaction”) Subject to the terms of the Confidentiality Agreement entered into as of June 10, 2016 by Millco Advisors, L.P. for the benefit
of CAC and the CEOC Joinder thereto, CAC will keep the Company updated, on a weekly basis, of the status of and any material developments with respect to potential CIE Transactions and will provide the Company written notice at least 30 days prior
to the consummation of any CIE Transaction and during such period will provide the Company such information with respect to such CIE Transaction (including copies of transaction documents) as it may reasonably request. 

(b) Nothing in this Agreement restricts the ability of CAC to facilitate, seek, solicit, negotiate, execute agreements to or consummate
transactions to sell or receive or otherwise transfer assets or pledge (or receive the pledge of) any such assets to facilitate a financing transaction, in either case as may be necessary for CEC to maintain adequate liquidity as may be agreed upon
by CAC; provided that CAC will use commercially reasonable efforts to provide the Company reasonable prior notice of any such agreement or transaction. 

(c) Nothing in the Agreement restricts any rights the Company may have to investigate or challenge any such transaction or take any other such
action that the Company believes may be necessary to protect the rights of the estates of CEOC and its related chapter 11 debtor Subsidiaries. 

17. Headings. The headings of the Sections, paragraphs, and subsections of this Agreement are inserted for
convenience only and shall not affect the interpretation hereof. 
 18. Relationship Among Parties. Notwithstanding
anything herein to the contrary, the duties and obligations of the Parties under this Agreement shall be several, not joint. No Party shall, as a result of its entering into and performing its obligations under this Agreement, be deemed to be part
of a “group” (as that term is used in section 13(d) of the Securities Exchange Act of 1934, as amended, and the rules and regulations promulgated thereunder) with the other Party. 

  
 17 

 19. Specific Performance; Remedies Cumulative. Each Party acknowledges
that because money damages would be an insufficient remedy for any failure of any Party to perform its obligations in accordance with their specific terms or any other breach of this Agreement by any Party, each non-breaching Party shall be entitled
to specific performance and injunctive or other equitable relief as a remedy of any such breach, including, without limitation, an order of any court of competent jurisdiction requiring any Party to comply promptly with, or to prevent breaches of,
any of its obligations hereunder (including to take such actions as are necessary to consummate the Restructuring as contemplated by this Agreement and the CEOC Plan), without the necessity of proving the inadequacy of money damages as an exclusive
remedy. Each of the Parties hereby waives (a) any defense that a remedy at law is adequate and (b) any requirement to post bond or other security in connection with actions instituted for injunctive relief, specific performance, or other
equitable remedies. Nothing herein waives entitlements to money damages or any other remedies available at law or equity. None of the Parties shall oppose the granting of an injunction, specific performance and other equitable relief when
available pursuant to the terms of this Agreement on the basis that the other Parties have an adequate remedy at law. 
 20.
Governing Law and Dispute Resolution. This Agreement shall be governed by, and construed in accordance with, the laws of the State of Delaware, without regard to such state’s choice of law provisions which would require the
application of the law of any other jurisdiction. The United States District Court for the Northern District of Illinois shall have exclusive jurisdiction of all matters arising out of or in connection with this Agreement; provided,
however, that nothing in this Agreement shall be deemed a consent or submission by CAC to the jurisdiction of the Bankruptcy Court for any purpose, including with respect to any disputes under or relating to this Agreement, and the Company
and CAC reserve all rights in this regard. 
 21. Notices. All notices, requests, documents delivered, and other
communications hereunder must be in writing and will be deemed to have been duly given only if delivered personally, by facsimile transmission, mailed (first class postage prepaid) or by electronic mail (“e-mail”) to the Parties at
the following addresses, facsimile numbers, or e-mail addresses: 
  

			
	If to the Company:
	
	Caesars Entertainment Operating Company, Inc.
	One Caesars Palace Drive
	Las Vegas, NV 89109
	Attn:	 	General Counsel
	
	With a copy to (which shall not constitute notice):
	
	Kirkland & Ellis LLP
	601 Lexington Ave
	New York, NY 10022
	Attn:	 	Paul M. Basta, P.C.
		 	Nicole L. Greenblatt, P.C.

			
	Facsimile:	 	(212) 446 4900

			
	E-mail Address:	 	paul.basta@kirkland.com
		 	ngreenblatt@kirkland.com

  
 18 

			
	
	-and-
	
	Kirkland & Ellis LLP
	300 North LaSalle
	Chicago, IL 60654

			
	Attn:	 	David R. Seligman, P.C.
		 	Joseph M. Graham

			
	Facsimile:	 	(312) 862-2200

			
	E-mail Address:	 	dseligman@kirkland.com
		 	joe.graham@kirkland.com
	
	If to CAC:
	
	Caesars Acquisition Company
	One Caesars Palace Drive
	Las Vegas, NV 89109

			
	Attn:	 	General Counsel

			
	
	With a copy to (which shall not constitute notice):
	
	Latham & Watkins LLP
	885 Third Avenue
	New York, NY 10022-4834

			
	Attn:	 	Christopher Harris
		 	Mark Broude
		 	Raymond Y. Lin
		 	Daniel D. Adams

			
	Telephone:	 	(212) 373-3000

			
	Facsimile	 	(212) 373-2053

			
	E-mail Address:	 	christopher.harris@lw.com
		 	mark.broude@lw.com
		 	raymond.lin@lw.com
		 	daniel.adams@lw.com

 22. Third-Party Beneficiaries. The terms and provisions of this Agreement are
intended solely for the benefit of the Parties hereto and their respective successors and permitted assigns, and it is not the intention of the Parties to confer third-party beneficiary rights upon any other Person. 

23. Settlement Discussions. This Agreement is part of a proposed settlement of matters that could otherwise be the
subject of litigation among the Parties hereto. Nothing herein shall be deemed an admission of any kind. Pursuant to Federal Rule of Evidence 408 and any applicable state rules of evidence, this Agreement and all negotiations relating thereto
shall not be admissible into evidence in any proceeding other than to prove the existence of this Agreement or in a proceeding to enforce the terms of this Agreement. 

  
 19 

 24. Good-Faith Cooperation; Further Assurances. The Parties shall
cooperate with each other in good faith in respect of matters concerning the implementation and consummation of the Restructuring. From time to time, as and when requested by any Party, any other Party will execute and deliver, or cause to be
executed and delivered, all such documents and instruments and will take, or cause to be taken, all such further or other actions as such requesting Party may reasonably deem necessary or desirable to evidence and effectuate the Restructuring and
actions contemplated by this Agreement and the CEOC Plan. 
 25. Publicity. The Company shall submit drafts to CAC of
any press releases and public documents that constitute disclosure of the existence or terms of this Agreement or any amendment to the terms of this Agreement at least three (3) Business Days prior to making any such disclosure, and shall afford
them a reasonable opportunity under the circumstances to comment on such documents and disclosures and shall incorporate any such reasonable comments in good faith. 

26. CAC Joinder. The Company and CEC each agree that this Agreement constitutes a “CAC Joinder” under, and as
defined in, the CEC/CEOC RSA. 
 [Signature page follows.] 

  
 20 

 IN WITNESS WHEREOF, the Parties have executed this Agreement as of the date first written above.

  

					
	CAESARS ENTERTAINMENT OPERATING COMPANY, INC., on behalf of itself and each of the debtors in the Chapter 11 Cases
		
	By:	 	 /s/ Randall Eisenberg

		 	Name:	 	Randall Eisenberg
		 	Title:	 	Chief Restructuring Officer

  

			
	CAESARS ACQUISITION COMPANY, on behalf of itself and each of its direct and indirect Subsidiaries
		
	By:	 	 /s/ Craig Abrahams

	Name:	 	Craig Abrahams
	Title:	 	Chief Financial Officer
	
	Solely for purposes of Section 26 hereof:
	
	CAESARS ENTERTAINMENT CORPORATION,
		
	By:	 	 /s/ Eric Hession

	Name:	 	Eric Hession
	Title:	 	Chief Financial Officer

 [Signature page to CEOC and CAC RSA] 

 Exhibit AEX-10.1

 Exhibit 10.1 

EXCHANGE AGREEMENT 

                     (the
“Undersigned”), for itself and on behalf of the beneficial owners listed on Exhibit A hereto (“Accounts”) for whom the Undersigned holds contractual and investment authority (each Account,
as well as the Undersigned if it is exchanging Notes (as defined below) hereunder, a “Holder”), enters into this Exchange Agreement (the “Agreement”) with Iconix Brand Group, Inc., a Delaware corporation (the
“Company”), on [            ], 2016, whereby the Holders will exchange (the “Exchange”) the Company’s 1.50% Convertible Senior Subordinated Notes due
2018 (the “Notes”) for shares of the Company’s common stock, par value $0.001 per share (the “Common Stock”), and a cash payment. 

On and subject to the terms hereof, the parties hereto agree as follows: 

Article I: Exchange of the Notes for Common Stock and Cash 

At the Closing (as defined herein), the Undersigned hereby agrees to cause the Holders to exchange and deliver to the Company the following
principal amount of the Notes, and in exchange therefor the Company hereby agrees to issue to the Holders the number of shares of Common Stock set forth below and to pay in cash the following amounts for any accrued but unpaid interest on such Notes
and for additional consideration in the Exchange, pursuant to this Article I: 
 Principal Amount of Notes to be Exchanged:
$[        ] (the “Exchanged Notes”). 
 Number of Shares of Common Stock to be
issued in the Exchange: [                    ] (the “Shares”). 

DTC Participant Number for Delivery of Shares:
                                        
 
 DTC Participant Name:
                                        
 
 Cash for Additional Exchange Consideration and Accrued but Unpaid Interest (the “Cash Payment”):
$         
 Wire Instructions 

Bank Name:                     

 ABA#:                      

For Credit To:
                     
 Account #:
                     
 Unless
delayed as set forth below, the closing of the Exchange (the “Closing”) shall occur on a date (the “Closing Date”) no later than three business days after the date of this Agreement. At the Closing, (a) each
Holder shall deliver or cause to be delivered to the Company all right, title and interest in and to its Exchanged Notes free and clear of any mortgage, lien, pledge, charge, security interest, encumbrance, title retention agreement, option, equity
or other adverse claim thereto (collectively, “Liens”), together with any documents of conveyance or transfer that the Company may deem necessary or desirable to transfer to and confirm in the Company all right, title and interest
in and to the Exchanged Notes free and clear of any Liens, and (b) the Company shall deliver to each Holder the number of Shares and the portion of the Cash Payment specified on Exhibit A hereto (or, if there are no
Accounts, the Company shall deliver to the Undersigned, as the sole Holder, all of the Shares and Cash Payment specified above); provided, however, that the parties acknowledge that the Company may delay the Closing and the delivery of the Shares to
the Holders due to procedures and mechanics within the system of the Depository Trust Company or The NASDAQ Stock Market LLC or NASDAQ Global Market (the “NASDAQ”) (including the procedures and mechanics regarding the listing of the
Shares on the 

  
 1 

 
NASDAQ), or events beyond the Company’s control, and that such delay will not be a default under this Agreement so long as the Company is using its commercially reasonable efforts to effect
the issuance of the Shares. 
 Article II: Covenants, Representations and Warranties of the Holders 

The Undersigned, for itself and each Holder, hereby covenants as follows and makes the following representations and warranties, each of which
is and shall be true and correct on the date hereof and at the Closing, to the Company and Guggenheim Securities, LLC, and all such covenants, representations and warranties shall survive the Closing. 

Section 2.1 Power and Authorization. Each Holder is duly organized, validly existing and in good standing, and has the
power, authority and capacity to execute and deliver this Agreement, to perform its obligations hereunder, and to consummate the Exchange contemplated hereby. If the Undersigned is executing this Agreement on behalf of Accounts, (a) the
Undersigned has all requisite discretionary and contractual authority to enter into this Agreement on behalf of, and bind, each Account, and (b) Exhibit A hereto is a true, correct and complete list of (i) the
name of each Account, (ii) the principal amount of such Account’s Exchanged Notes, (iii) the number of Shares to be issued to such Account in respect of its Exchanged Notes, and (iv) the portions of the Cash Payment to be paid to
such Account. 
 Section 2.2 Valid and Enforceable Agreement; No Violations. This Agreement has been duly executed and
delivered by the Undersigned and each Holder and constitutes a legal, valid and binding obligation of the Undersigned and the Holder, enforceable against the Undersigned and each Holder in accordance with its terms, except that such enforcement may
be subject to (a) bankruptcy, insolvency, fraudulent transfer, reorganization, moratorium or other similar laws affecting or relating to enforcement of creditors’ rights generally, and (b) general principles of equity, whether such
enforceability is considered in a proceeding at law or in equity (the “Enforceability Exceptions”). This Agreement and consummation of the Exchange will not violate, conflict with or result in a breach of or default under
(i) the Undersigned’s or any Holder’s organizational documents, (ii) any agreement or instrument to which the Undersigned or any Holder is a party or by which the Undersigned or any Holder or any of their respective assets are
bound, or (iii) any laws, regulations or governmental or judicial decrees, injunctions or orders applicable to the Undersigned or any Holder. 

Section 2.3 Title to the Exchanged Notes. Each Holder is the sole legal and beneficial owner of the Exchanged Notes set
forth opposite its name on Exhibit A hereto (or, if there are no Accounts, the Undersigned is the sole legal and beneficial owner of all of the Exchanged Notes). Each Holder has good, valid and marketable title to its
Exchanged Notes, free and clear of any Liens (other than pledges or security interests that any Holder may have created in favor of a prime broker under and in accordance with its prime brokerage agreement with such broker). Each Holder has not, in
whole or in part, except as described in the preceding sentence, (a) assigned, transferred, hypothecated, pledged, exchanged or otherwise disposed of any of its Exchanged Notes or its rights, title or interest in and to its Exchanged Notes, or
(b) given any person or entity any transfer order, power of attorney or other authority of any nature whatsoever with respect to its Exchanged Notes. Upon each Holder’s delivery of its Exchanged Notes to the Company pursuant to the
Exchange, such Exchanged Notes shall be free and clear of all Liens created by such Holder. 
 Section 2.4 Accredited
Investor or Qualified Institutional Buyer. Each Holder is (i) an institutional “accredited investor” within the meaning of Rule 501(a)(1), (2), (3) or (7) of Regulation D under the Securities Act of 1933, as amended (the
“Securities Act”), or (ii) a “qualified institutional buyer” within the meaning of Rule 144A promulgated under the Securities Act. 

  
 2 

 Section 2.5 No Affiliate, Related Party or 5% Shareholder Status. No
Holder is, and has been during the consecutive three month period preceding the date hereof, a director, officer or “affiliate” within the meaning of Rule 144 promulgated under the Securities Act (an “Affiliate”) of the
Company. To its knowledge, no Holder acquired any of the Exchanged Notes, directly or indirectly, from an Affiliate of the Company. Each Holder and its Affiliates collectively beneficially own and will beneficially own as of the Closing Date (but
without giving effect to the Exchange) (i) less than 5% of the aggregate outstanding shares of the Company’s Common Stock, and (ii) less than 5% of the aggregate number of votes that may be cast by holders of those outstanding
securities of the Company that entitle the holders thereof to vote generally on all matters submitted to the Company’s shareholders for a vote (the “Voting Power”). No Holder is a subsidiary, affiliate or, to its knowledge,
otherwise closely-related to any director or officer of the Company or beneficial owner of 5% or more of the outstanding Common Stock or Voting Power (each such director, officer or beneficial owner, a “Related Party”). To its
knowledge, no Related Party beneficially owns 5% or more of the outstanding voting equity, or votes entitled to be cast by the outstanding voting equity, of any Holder. 

Section 2.6 No Illegal Transactions. Neither of the Undersigned and the Holders have, directly or indirectly, nor
any person acting on behalf of or pursuant to any understanding with it has, disclosed to a third party any information regarding the Exchange, other than the Undersigned’s representatives who reasonably need to have access to such information,
or engaged in any transactions in the securities of the Company (including, without limitation, any Short Sales (as defined below) involving any of the Company’s securities) since the time that the Undersigned was first contacted by the
Company, Guggenheim Securities, LLC or any other person regarding the Exchange, this Agreement or an investment in the Common Stock or the Company. Each of the Undersigned and the Holders covenants that neither it nor any person acting on its behalf
or pursuant to any understanding with it will disclose to a third party any information regarding the Exchange, other than the Undersigned’s representatives who reasonably need to have access to such information, or engage, directly or
indirectly, in any transactions in the securities of the Company (including Short Sales) prior to the time the transactions contemplated by this Agreement are publicly disclosed. “Short Sales” include, without limitation, all
“short sales” as defined in Rule 200 of Regulation SHO promulgated under the Securities Exchange Act of 1934, as amended (the “Exchange Act”), and all types of direct and indirect stock pledges, forward sale contracts,
options, puts, calls, short sales, swaps, derivatives and similar arrangements (including on a total return basis), and sales and other transactions through non-U.S. broker-dealers or foreign regulated brokers. Solely for purposes of this
Section 2.6, subject to the Undersigned’s and each Holder’s compliance with their respective obligations under the U.S. federal securities laws and the Undersigned’s and each Holder’s respective internal policies,
(a) “Undersigned” and “Holder” shall not be deemed to include any employees, subsidiaries or affiliates of the Undersigned or the Holders that are effectively walled off by appropriate “Chinese Wall” information
barriers approved by the Undersigned’s or the Holders’ respective legal or compliance department (and thus have not been privy to any information concerning the Exchange), and (b) the foregoing representations and covenants of this
Section 2.6 shall not apply to any transaction by or on behalf of an Account that was effected without the advice or participation of, or such Account’s receipt of information regarding the Exchange provided by, the Undersigned. 

Section 2.7 Adequate Information; No Reliance. Each Holder acknowledges and agrees that (a) each
Holder has been furnished with all materials it considers relevant to making an investment decision to enter into the Exchange and has had the opportunity to review the Company’s filings and submissions with the Securities and Exchange
Commission (the “SEC”), including, without limitation, all information filed or furnished pursuant to the Exchange Act, (b) each Holder has had a full opportunity to ask questions of the Company concerning the Company, its
business, operations, financial performance, financial condition and prospects, and the terms and conditions of the Exchange, (c) each Holder has had the opportunity to consult with its accounting, tax, financial and legal advisors to be able
to evaluate the risks involved in the Exchange and to make an informed investment decision with respect to such 

  
 3 

 
Exchange, (d) each Holder is not relying, and has not relied, upon any statement, advice (whether accounting, tax, financial, legal or other), representation or warranty made by the Company
or any of its affiliates or representatives including, without limitation, Guggenheim Securities, LLC, except for (i) the publicly available filings and submissions made by the Company with the SEC under the Exchange Act and (ii) the
representations and warranties made by the Company in this Agreement and (e) Guggenheim Securities, LLC is acting solely as the Company’s financial advisor in connection with the Exchange. 

Section 2.8 Tax Consequences. Each Holder understands that the tax consequences of the transactions contemplated
hereby will depend in part on its own tax circumstances. Each Holder acknowledges that it must consult its own tax adviser about the federal, foreign, state and local tax consequences peculiar to its circumstances. 

Section 2.9 Investment Intent; Transfer Restrictions. Each Holder is acquiring the Shares solely for investment
and not with a current view to any distribution thereof or with any present intention of otherwise distributing in violation of the Securities Act. Each Holder understands that the offer and sale of the Shares has not been registered under the
Securities Act and that the Shares may not be sold or transferred by it, except in accordance with the registration requirements of the Securities Act and any applicable state securities regulations or an exemption from such registration
requirements or regulations. 
 Section 2.10 Holding Period. A minimum of twelve months has elapsed since the
date of acquisition of the Notes from the Company or an affiliate of the Company, and payment of the full purchase price, by each of the Undersigned and the Holders or any other non-affiliate of the Company whose holding period may be combined with
that of each of the Undersigned and the Holders in accordance with Rule 144(d) promulgated under the Securities Act. 
 Article
III: Covenants, Representations and Warranties of the Company 
 The Company hereby covenants as follows, and makes the following
representations and warranties, each of which is and shall be true and correct on the date hereof and at the Closing, to the Holders and Guggenheim Securities, LLC, and all such covenants, representations and warranties shall survive the Closing.

 Section 3.1 Power and Authorization. The Company is duly incorporated, validly existing and in good standing under
the laws of its state of incorporation, and has the power, authority and capacity to execute and deliver this Agreement, to perform its obligations hereunder, and to consummate the Exchange contemplated hereby. 

Section 3.2 Valid and Enforceable Agreement; No Violations. This Agreement has been duly executed and delivered by the
Company and constitutes a legal, valid and binding obligation of the Company, enforceable against the Company in accordance with its terms, except that such enforcement may be subject to the Enforceability Exceptions. This Agreement and consummation
of the Exchange will not violate, conflict with or result in a breach of or default under (i) the Company’s charter, bylaws or other organizational documents, (ii) any agreement or instrument to which the Company is a party or by
which the Company or any of its assets are bound, or (iii) any laws, regulations or governmental or judicial decrees, injunctions or orders applicable to the Company. 

Section 3.3 Valid Issuance of Common Stock. The Shares have been duly authorized by the Company and, when
issued and delivered pursuant to the Exchange against delivery of the Exchanged Notes in accordance with the terms of this Agreement, the Shares will be validly issued, fully paid and non-assessable. The Shares will not, at the Closing, be
subject to any preemptive, participation, rights of first refusal or other similar rights. Assuming the accuracy of each Holder’s representations and warranties hereunder, the Shares (a) will be issued in the Exchange exempt from the
registration 

  
 4 

 
requirements of the Securities Act pursuant to Section 4(a)(2) of the Securities Act, (b) will, at the Closing, be free of any restrictions on resale by such Holder pursuant to Rule 144
promulgated under the Securities Act, and (c) will be issued in compliance with all applicable state and federal laws concerning the issuance of the Shares. 

Section 3.4 Listing. The Company shall use its reasonable best efforts to cause the Shares issued in the
Exchange to be approved for listing on the NASDAQ, at the Closing or as promptly as practicable thereafter, subject to official notice of issuance. 

Section 3.5 Disclosure. On or before the first business day following the date of this Agreement, the Company
shall issue a publicly available press release or file with the SEC a Current Report on Form 8-K disclosing all material terms of the Exchange (to the extent not previously publicly disclosed). For the avoidance of doubt, such disclosure will
not include the names of or other information on the Undersigned or any other Holder that is participating in the conversion. 

Article IV: Miscellaneous 

Section 4.1 Entire Agreement. This Agreement and any documents and agreements executed in connection with the Exchange
embody the entire agreement and understanding of the parties hereto with respect to the subject matter hereof and supersede all prior and contemporaneous oral or written agreements, representations, warranties, contracts, correspondence,
conversations, memoranda and understandings between or among the parties or any of their agents, representatives or affiliates relative to such subject matter, including, without limitation, any term sheets, emails or draft documents. 

Section 4.2 Construction. References in the singular shall include the plural, and vice versa, unless the context
otherwise requires. References in the masculine shall include the feminine and neuter, and vice versa, unless the context otherwise requires. Headings in this Agreement are for convenience of reference only and shall not limit or otherwise affect
the meanings of the provisions hereof. Neither party, nor its respective counsel, shall be deemed the drafter of this Agreement for purposes of construing the provisions of this Agreement, and all language in all parts of this Agreement shall be
construed in accordance with its fair meaning, and not strictly for or against either party. 
 Section 4.3 Costs and
Expenses. The Undersigned, the Holders and the Company shall each pay their own respective costs and expenses incurred in connection with the negotiation, preparation, execution and performance of this Agreement, including, but not limited
to, attorneys’ fees and any brokers’ fees. 
 Section 4.4 Governing Law. This Agreement shall in all respects
be construed in accordance with and governed by the substantive laws of the State of New York, without reference to its choice of law rules. 

Section 4.4 Counterparts. This Agreement may be executed in counterparts, each of which shall be deemed an
original, but all of which taken together shall constitute one and the same instrument. Any counterpart or other signature hereon delivered by facsimile or any standard form of telecommunication or e-mail shall be deemed for all purposes as
constituting good and valid execution and delivery of this Agreement by such party. 

  
 5 

 IN WITNESS WHEREOF, each of the parties hereto has caused this Agreement to be executed as of the
date first above written. 
  

									
	“UNDERSIGNED”:	 		 	“COMPANY”:
			
	  
	 		 	ICONIX BRAND GROUP, INC.
			
	(in its capacities described in the first paragraph hereof)	 		 	
					
	By:	 	  
	 		 	By:	 	  

					
	Name:	 	  
	 		 	Name:	 	  

					
	Title:	 	  
	 		 	Title:	 	  

 Signature Page to Exchange Agreement 

1.50 % Convertible Senior Subordinated Notes due 2018 for Common Stock and Cash 

  
 6 

 EXHIBIT A 

Exchanging Beneficial Owners 
  

							
	 Name of Beneficial Owner
	 	Principal Amount of
Exchanged Notes	 	Number of Shares of
Common Stock	 	Portion of Cash
Payment
		 		 		 	
		 		 		 	
		 		 		 	
		 		 		 	
		 		 		 	
		 		 		 	
		 		 		 	
		 		 		 	
		 		 		 	
		 		 		 	

  
 7

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