Document:

Exhibit
10.12

 

PURCHASE AGREEMENT

 

PURCHASE AGREEMENT, dated [●], 2021 (this “Agreement”),
by and among the sellers listed on Schedule I hereto, as sellers (collectively, the “Sellers” and each, a “Seller”),
and European Wax Center, Inc., a Delaware corporation, as purchaser (the “Purchaser”).

 

WHEREAS, the Purchaser is currently contemplating
an underwritten initial public offering (the “Offering”) of the Purchaser’s Class A common stock, par value $0.00001
per share (the “Class A Common Stock”); and

 

WHEREAS, in connection with the consummation of the
Offering, each Seller wishes to sell to the Purchaser, and the Purchaser wishes to purchase from each Seller, the number of common units
(“Opco Units”) of EWC Ventures, LLC, a Delaware limited liability company (“EWC”), and the number
of shares of the Purchaser’s Class B common stock, par value $0.00001 per share (the “Class B Common Stock”),
each set forth opposite such Seller’s name on Schedule I hereto.

 

NOW, THEREFORE, in consideration of the mutual covenants
and agreements set forth herein and for good and valuable consideration, the receipt and adequacy of which is hereby acknowledged, the
parties hereto agree as follows:

 

ARTICLE
1

 

DEFINITIONS

 

1.1          
Definitions. As used in this Agreement, and unless the context requires a different meaning, the following terms shall have
the meanings set forth below:

 

“Additional Closing” means each
closing of the purchase of Additional Purchased Paired Interests.

 

“Additional Offering Closing”
means any additional closing of the sale of Class A Common Stock in the Offering pursuant to the exercise of the underwriters’ option
to purchase additional shares of Class A Common Stock, which closing may occur on the same date and time as the Offering Closing.

 

“Additional Purchased Paired Interests”
means the number of Paired Interests to be sold by any Seller, with respect to each Additional Offering Closing, which will be equal to
the total number of shares of Class A Common Stock that are sold by the Purchaser pursuant to the exercise of the underwriters’
option to purchase additional shares of Class A Common Stock at the corresponding Additional Offering Closing and divided pro rata among
the Sellers in proportion to the Initial Purchased Paired Interests sold thereby in the Initial Closing; provided that the total number
of Paired Interests to be sold by the Sellers at all of the Additional Closings shall not exceed [●] in the aggregate).

 

     

     

    

 

“Closing” means each Additional
Closing together with the Initial Closing.

 

“Commission” means the Securities
and Exchange Commission or any similar agency then having jurisdiction to enforce the Securities Act.

 

“Discounted Price” means (i) the
Offering Price less (ii) the Per Share Underwriting Discount.

 

“Governmental Authority” means
the government of any nation, state, city, locality or other political subdivision of any thereof, any entity exercising executive, legislative,
judicial, regulatory or administrative functions of or pertaining to government.

 

“Initial Closing” means the closing
of the purchase of the Initial Purchased Paired Interests.

 

“Lien” means any mortgage, deed
of trust, pledge, hypothecation, assignment, encumbrance, lien (statutory or other) or other security interest of any kind or nature whatsoever.

 

“Offering Closing” means the initial
closing of the sale of Class A Common Stock in the Offering.

 

“Offering Price” means the per
share public offering price for the Class A Common Stock in the Offering.

 

“Paired Interest” or “Paired
Interests” means one or more Opco Units together with an equal number of shares of Class B Common Stock.

 

“Per
Share Underwriting Discount” means the underwriting discount per share paid to the underwriters in the Offering.

 

“Person” means any individual,
firm, corporation, partnership, limited liability company, trust, incorporated or unincorporated association, joint venture, joint stock
company, Governmental Authority or other entity of any kind.

 

“Securities Act” means the Securities
Act of 1933, as amended, and the rules and regulations of the Commission promulgated thereunder.

 

ARTICLE
2

 

PURCHASE AND SALE OF PAIRED INTERESTS

 

2.1          
Purchase and Sale.

 

(a)              
Subject to the terms herein set forth, at the Initial Closing, (i) each Seller agrees (severally and not jointly) to sell,
convey, assign and transfer to the Purchaser the number of Paired Interests set forth opposite such Seller’s name on Schedule
I hereto (the “Initial Purchased Paired Interests”), and the Purchaser agrees to purchase such Initial Purchased
Paired Interests from such Seller for a purchase price equal to the Offering Price per Initial Purchased Paired Interest and (ii) each
Seller shall be responsible for the Per Share Underwriting Discount with respect to each Initial Purchased Paired Interest sold, conveyed,
assigned and transferred by such Seller. For administrative convenience, the net amount per Initial Purchased Paired Interest paid to
each Seller by the Purchaser shall be the Discounted Price.

 

    2

     

    

 

(b)              
Subject to the terms herein set forth, at each Additional Closing, (i) each Seller agrees to sell, convey, assign and transfer
to the Purchaser the Additional Purchased Paired Interests, and the Purchaser agrees to purchase such Additional Purchased Paired Interests
from such Seller for a purchase price equal to the Offering Price per Additional Purchased Paired Interest and (ii) each Seller shall
be responsible for the Per Share Underwriting Discount with respect to each Additional Purchased Paired Interest sold, conveyed, assigned
and transferred by such Seller. For administrative convenience, the net amount per Additional Purchased Paired Interest paid to each Seller
by the Purchaser shall be the Discounted Price.

 

2.2          
Closing.

 

(a)              
The Initial Closing shall occur at the offices of Paul, Weiss, Rifkind, Wharton & Garrison LLP, 1285 Avenue of the Americas,
New York, New York, 10019 immediately following the Offering Closing.

 

(b)              
Each Additional Closing shall occur at the offices of Paul, Weiss, Rifkind, Wharton & Garrison LLP, 1285 Avenue of the
Americas, New York, New York, 10019 immediately following each Additional Offering Closing.

 

(c)              
At each Closing, (i) the Purchaser shall deliver to the applicable Seller the Discounted Price for each Initial Purchased Paired
Interest or Additional Purchased Paired Interest, as applicable, being purchased by the Purchaser from such Seller as set forth in Section
2.1, by wire transfer of immediately available funds to a bank account designated in writing by such Seller, (ii) each Seller shall deliver
to the Purchaser (A) a duly endorsed instrument of assignment with respect to the Opco Units included in the Initial Purchased Paired
Interests or the Additional Purchased Paired Interests being sold at such Closing in substantially the form attached hereto as Exhibit
A (an “Opco Unit Assignment Agreement”) and (B) such stock transfer instruments and other documents with respect
to the Class B Common Stock included in the Initial Purchased Paired Interests or the Additional Purchased Paired Interests being sold
at such Closing as reasonably requested by the Purchaser and (iii) upon receipt of the stock transfer instruments and other documents
with respect to the Class B Common Stock included in the Initial Purchased Paired Interests or the Additional Purchased Paired Interests
being sold at such Closing, such Class B Common Stock shall automatically be retired and cease to be outstanding.

 

    3

     

    

 

2.3          
Conditions to Closing.

 

(a)              
The obligations of the Purchaser and each Seller to be performed at the Initial Closing shall be conditioned upon the simultaneous
or prior completion of the Offering Closing, and the obligations of the Purchaser and each Seller to be performed at any Additional Closing
shall be conditioned upon the simultaneous or prior completion of the applicable Additional Offering Closing.

 

(b)              
The obligations of the Purchaser to be performed at any Closing shall be subject to the condition that the representations and
warranties set forth in Article 3 shall be true and correct as of such Closing as if then made.

 

(c)              
The obligations of each Seller to be performed at any Closing shall be subject to the condition that the representations and warranties
of Purchaser set forth in Article 4 shall be true and correct as of such Closing as if then made.

 

(d)              
Each Seller shall complete and execute (i) a certificate of non-foreign status in compliance with the requirements of Section 1446(f)(2)(A)
of the Internal Revenue Code of 1986, as amended and Treasury regulations Section 1.1446(f)-2(b)(2) or (ii) an Internal Revenue Service
Form W-9, (A) which includes the name and U.S. taxpayer identification number of such Seller, (B) which is signed and dated by such Seller
and (C) from which the certification has not been deleted, and provide such an executed certificate or form, as applicable, on or before
the date hereof.

 

ARTICLE
3

REPRESENTATIONS AND WARRANTIES OF THE SELLERS

 

Each Seller represents, warrants, and agrees, severally
with respect to itself only, as of the date hereof as follows:

 

3.1          
Capacity; Authority; Execution and Delivery; Enforceability. Such Seller has the full power and authority to execute, deliver
and perform this Agreement and to consummate the transactions contemplated hereby. The execution and delivery by such Seller of this Agreement
and the consummation by such Seller of the transactions contemplated hereby have been duly authorized by all necessary action on the part
of such Seller and no other proceedings on the part of such Seller are necessary to approve this Agreement and to consummate the transactions
contemplated hereby. Such Seller has duly executed and delivered this Agreement (and will duly execute and deliver any Opco Unit Assignment
Agreement and any other transfer documents described in Section 2.2(c)), and, assuming due execution and delivery by the Purchaser, each
such agreement constitutes or will constitute the legal, valid and binding obligation of such Seller, enforceable against such Seller
in accordance with its terms, except as enforceability may be limited by applicable bankruptcy, insolvency, reorganization, fraudulent
conveyance or transfer, moratorium or similar laws affecting the enforcement of creditors’ rights generally or by equitable principles
relating to enforceability.

 

    4

     

    

 

3.2          
Title. Such Seller owns beneficially and of record and has full power and authority to convey, free and clear of any Liens,
the Opco Units and shares of Class B Common Stock included in the Initial Purchased Paired Interests or Additional Purchased Paired Interests,
as applicable (subject to any transfer restrictions of general applicability as may be provided under the Securities Act and the “blue
sky” laws of the various states of the United States). Assuming the Purchaser has the requisite power and authority to be the lawful
owner of the Opco Units and shares of Class B Common Stock, upon such Seller’s receipt of the applicable purchase price and the
transfer of the Initial Purchased Paired Interests or Additional Purchased Paired Interests at the Initial Closing or any Additional Closing,
as applicable, good, valid and marketable title to the Opco Units and shares of Class B Common Stock included in the Initial Purchased
Paired Interests or any Additional Purchased Paired Interests, as applicable, will pass to the Purchaser, free and clear of any Liens.

 

3.3          
No Conflicts. Neither the execution nor the delivery of this Agreement (and any Opco Unit Assignment Agreement and any other
transfer documents described in Section 2.2(c)) nor the consummation of the transactions contemplated hereby will (i) result in any breach
of or constitute a default under any term of any material agreement, mortgage, indenture, license, permit, lease, or other instrument,
or (ii) conflict with or result in a violation of any judgment, decree, order, law, or regulation by which such Seller is bound.

 

ARTICLE
4

REPRESENTATIONS AND WARRANTIES OF THE PURCHASER

 

The Purchaser makes the following representations
and warranties for the benefit of the Sellers as of the date hereof:

 

4.1             
Organization, Standing and Power. The Purchaser is duly organized, validly existing and in good standing under the laws
of the jurisdiction in which it is organized.

 

4.2             
Authority; Execution and Delivery; Enforceability. The Purchaser has the full power and authority to execute, deliver and
perform this Agreement and to consummate the transactions contemplated hereby. The execution and delivery by the Purchaser of this Agreement
and the consummation by the Purchaser of the transactions contemplated hereby have been duly authorized by all necessary action on the
part of the Purchaser and no other proceedings on the part of the Purchaser are necessary to approve this Agreement and to consummate
the transactions contemplated hereby. The Purchaser has duly executed and delivered this Agreement, and, assuming due execution and delivery
by the Sellers, this Agreement constitutes the legal, valid and binding obligation of the Purchaser, enforceable against the Purchaser
in accordance with its terms, except as enforceability may be limited by applicable bankruptcy, insolvency, reorganization, fraudulent
conveyance or transfer, moratorium or similar laws affecting the enforcement of creditors’ rights generally or by equitable principles
relating to enforceability.

 

    5

     

    

 

4.3             
No Conflicts. Neither the execution nor the delivery of this Agreement nor the consummation of the transactions contemplated
hereby will (i) result in any breach of or constitute a default under any term of any material agreement, mortgage, indenture, license,
permit, lease, or other instrument or (ii) conflict with or result in a violation of any judgment, decree, order, law or regulation by
which the Purchaser is bound.

 

ARTICLE
5

MISCELLANEOUS

 

5.1             
Notices. All notices or other communication required or permitted hereunder shall be in writing and shall be delivered personally,
telecopied or sent by certified, registered or express mail, postage prepaid. Any such notice shall be deemed given when so delivered
personally, telecopied or sent by certified, registered or express mail, as follows:

 

(a)              
If to a Seller, at the address specified for such Seller on the member schedule of EWC or to such other address as such Seller
may hereafter specify to the Purchaser for the purpose by notice.

 

(b)              
If to the Purchaser, to:

 

European Wax Center, Inc.

5830 Granite Parkway, 3rd Floor

Plano, TX 75024

Attention:    Gavin O’Connor, Chief Legal Officer

 

With a copy to (which shall not constitute actual or constructive
notice):

Paul, Weiss, Rifkind, Wharton & Garrison LLP

1285 Avenue of the Americas

New York, NY 10019-6064

Telephone: (212) 373-3000

Facsimile: (212) 757-3990

Attention: Matthew W. Abbott

John C. Kennedy

Monica K. Thurmond

Email:      mabbott@paulweiss.com

jkennedy@paulweiss.com

mthurmond@paulweiss.com

 

Any party may by notice given in accordance with this Section 5.1 designate another address or person for receipt of notices hereunder.

 

    6

     

    

 

5.2          
Successors and Assigns. This Agreement shall inure to the benefit of and be binding upon the successors and permitted assigns
of the parties hereto. No Person other than the parties hereto and their successors and permitted assigns is intended to be a beneficiary
of this Agreement. No party hereto may assign its rights under this Agreement without the prior written consent of the other party hereto.

 

5.3          
Amendment and Waiver.

 

(a)              
No failure or delay on the part of the Sellers or the Purchaser in exercising any right, power or remedy hereunder shall operate
as a waiver thereof, nor shall any single or partial exercise of any such right, power or remedy preclude any other or further exercise
thereof or the exercise of any other right, power or remedy. The remedies provided for herein are cumulative and are not exclusive of
any remedies that may be available to the Sellers or the Purchaser at law, in equity or otherwise.

 

(b)              
Any amendment, supplement or modification of or to any provision of this Agreement and any waiver of any provision of this Agreement
shall be effective only if it is made or given in writing and signed by the Sellers and the Purchaser.

 

5.4          
Counterparts. This Agreement may be executed in any number of counterparts and in separate counterparts, all of which when
so executed shall be deemed to be an original and all of which when taken together shall constitute one and the same agreement. Facsimile
signatures or signatures received as a .pdf attachment to electronic mail shall be treated as original signatures for all purposes of
this Agreement. This Agreement shall become effective when, and only when, each party hereto shall have received a counterpart signed
by all of the other parties hereto.

 

5.5          
Headings. The headings in this Agreement are for convenience of reference only and shall not limit or otherwise affect the
meaning hereof.

 

5.6          
Governing Law. This Agreement shall be governed by and construed in accordance with the laws of the State of Delaware, without
regard to the conflicts of law rules of such State that would result in the application of the laws of any other State.

 

5.7          
Jurisdiction. The parties hereto agree that any suit, action or proceeding seeking to enforce any provision of, or based
on any matter arising out of or in connection with, this Agreement or the transactions contemplated hereby (whether brought by any party
or any of its affiliates or against any party or any of its affiliates) shall be brought in the Delaware Chancery Court or, if such court
shall not have jurisdiction, any federal court located in the State of Delaware or other Delaware state court, and each of the parties
hereby irrevocably consents to the jurisdiction of such courts (and of the appropriate appellate courts therefrom) in any such suit, action
or proceeding and irrevocably waives, to the fullest extent permitted by law, any objection that it may now or hereafter have to the laying
of the venue of any such suit, action or proceeding in any such court or that any such suit, action or proceeding brought in any such
court has been brought in an inconvenient forum. Process in any such suit, action or proceeding may be served on any party anywhere in
the world, whether within or without the jurisdiction of any such court. Without limiting the foregoing, each party agrees that service
of process on such party as provided in Section 5.1 shall be deemed effective service of process on such party.

 

    7

     

    

 

5.8          
Severability. If any one or more of the provisions contained herein, or the application thereof in any circumstance, is
held invalid, illegal or unenforceable in any respect for any reason, the validity, legality and enforceability of any such provision
in every other respect and of the remaining provisions hereof shall not be in any way impaired, unless the provisions held invalid, illegal
or unenforceable shall substantially impair the benefits of the remaining provisions hereof.

 

5.9          
Entire Agreement. This Agreement, together with the schedules and exhibits hereto, are intended by the parties as a final
expression of their agreement and are intended to be a complete and exclusive statement of the agreement and understanding of the parties
hereto in respect of the subject matter contained herein and therein. There are no restrictions, promises, warranties or undertakings,
other than those set forth or referred to herein or therein. This Agreement supersedes all prior agreements and understandings between
the parties with respect to such subject matter.

 

5.10        
Further Assurances. Each of the parties shall execute such documents and perform such further acts (including, without limitation,
obtaining any consents, exemptions, authorizations, or other actions by, or giving any notices to, or making any filings with, any Governmental
Authority or any other Person) as may be reasonably required or desirable to carry out or to perform the provisions of this Agreement.

 

[Remainder of page intentionally left blank]

 

    8

     

    

 

IN WITNESS WHEREOF, the parties hereto have caused
this Agreement to be executed and delivered by their respective officers hereunto duly authorized as of the date first above written.

 

	 	[SELLERS]
	 	 	 
	 	By:	 
	 		Name:
	 		Title:

 

	 	EUROPEAN WAX CENTER, INC.
	 	 	 
	 	By:	 
	 		Name:
	 		Title:

 

[Signature Page to Purchase Agreement] 

 

     

     

    

 

SCHEDULE I

 

Sellers, Opco Units, Class
B Common Stock and Paired Interests

 

	Name of Seller	Opco Units	Class B

 Common Stock	Paired

 Interests
	 	 	 	 
	 	 	 	 
	 	 	 	 
	 	 	 	 
	 	 	 	 
	 	 	 	 
	 	 	 	 
	 	 	 	 
	 	 	 	 

 

     

     

    

 

EXHIBIT A

 

FORM OF ASSIGNMENT AGREEMENT

 

ASSIGNMENT AGREEMENT (this “Agreement”),
dated as of [●], 2021, by and among the sellers listed as “Sellers” on the signature pages hereto, as sellers (collectively,
the “Sellers” and each, a “Seller”), European Wax Center, Inc., a Delaware corporation (the “Purchaser”),
and EWC Ventures, LLC, a Delaware limited liability company (“EWC”). Each capitalized term used herein without definition
shall have the meaning assigned to it in the Purchase Agreement (as defined below).

 

RECITALS

 

WHEREAS, the Purchaser and the Sellers entered into
a Purchase Agreement, dated as of [●], 2021 (the “Purchase Agreement”), pursuant to which each Seller agreed
to sell, assign, convey and transfer Opco Units to the Purchaser; and

 

WHEREAS, the Purchaser has agreed to purchase such
Opco Units from each Seller pursuant to the Purchase Agreement.

 

NOW, THEREFORE, in consideration of the mutual agreements
contained herein and in the Purchase Agreement, and for other good and valuable consideration, the receipt and sufficiency of which are
hereby acknowledged, the parties to this Agreement agree as follows:

 

1.            
Transfer. Each Seller hereby sells, assigns, conveys and transfers to the Purchaser the number of Opco Units set forth below
its signature on the signature pages hereto.

 

2.            
Acknowledgement of Sale by EWC. EWC hereby acknowledges the sale, assignment, conveyance and transfer by each Seller to
the Purchaser of the number of Opco Units set forth under such Seller’s signature hereto and shall cause the member schedule to
its organizational documents to be amended to reflect the sale and transfer of Opco Units as contemplated in the Purchase Agreement and
herein.

 

3.            
Governing Law. This Agreement shall be governed by and construed in accordance with the laws of the State of Delaware, without
regard to the conflicts of law rules of such State that would result in the application of the laws of any other State.

 

4.            
Jurisdiction. The parties hereto agree that any suit, action or proceeding seeking to enforce any provision of, or based
on any matter arising out of or in connection with, this Agreement or the transactions contemplated hereby (whether brought by any party
or any of its affiliates or against any party or any of its affiliates) shall be brought in the Delaware Chancery Court or, if such court
shall not have jurisdiction, any federal court located in the State of Delaware or other Delaware state court, and each of the parties
hereby irrevocably consents to the jurisdiction of such courts (and of the appropriate appellate courts therefrom) in any such suit, action
or proceeding and irrevocably waives, to the fullest extent permitted by law, any objection that it may now or hereafter have to the laying
of the venue of any such suit, action or proceeding in any such court or that any such suit, action or proceeding brought in any such
court has been brought in an inconvenient forum. Process in any such suit, action or proceeding may be served on any party anywhere in
the world, whether within or without the jurisdiction of any such court.

 

     

     

    

 

5.            
Headings. The headings in this Agreement are for convenience of reference only and shall not limit or otherwise affect the
meaning hereof.

 

6.            
Further Assurances. Each of the parties shall execute such documents and perform such further acts (including, without limitation,
obtaining any consents, exemptions, authorizations, or other actions by, or giving any notices to, or making any filings with, any Governmental
Authority or any other Person) as may be reasonably required or desirable to carry out or to perform the provisions of this Agreement.

 

7.            
Counterparts. This Agreement may be executed in any number of counterparts and in separate counterparts, all of which when
so executed shall be deemed to be an original and all of which when taken together shall constitute one and the same agreement.

 

 

[remainder of page intentionally left blank]

 

     

     

    

 

IN WITNESS WHEREOF, this Agreement has been duly
executed and delivered by the parties to this Agreement as of the date first written above.

 

	 	Sellers:
	 	 
	 	[SELLER]
	 	 
	 	Name:	            

 

	 	Number
    of Opco Units:	     
	 	 
	 	 
	 	[ADDITIONAL
    SELLERS]

 

     

     

    

 

	 	EUROPEAN WAX CENTER, INC.
	 	 	 
	 	By:	              
	 	Name:	
	 	Title:	 
	 	 	 
	 	 	 
	 	EWC VENTURES, LLC
	 	 	 
	 	By:	 
	 	Name:	
	 	Title:Exhibit 10.13

 

THE SECURITIES OFFERED HEREBY HAVE NOT BEEN
REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE “SECURITIES ACT”), OR THE SECURITIES LAWS OF ANY STATE, AND ARE
BEING OFFERED AND SOLD IN RELIANCE UPON EXEMPTIONS FROM THE REGISTRATION REQUIREMENTS OF THE SECURITIES ACT. THE SECURITIES ACQUIRED HEREUNDER
MAY NOT BE TRANSFERRED OR RESOLD EXCEPT AS PERMITTED UNDER THE SECURITIES ACT AND OTHER APPLICABLE LAWS PURSUANT TO REGISTRATION OR EXEMPTION
FROM REGISTRATION REQUIREMENTS THEREUNDER.

 

CLASS B COMMON STOCK SUBSCRIPTION AGREEMENT

 

This Class
B COMMON STOCK SUBSCRIPTION AGREEMENT (this “Agreement”) is entered into as of [____], 2021, by and between
European Wax Center, Inc., a Delaware corporation (the “Company”), and the subscribers listed as “Subscribers”
on the signature pages hereto, as subscribers (collectively, the “Subscribers” and each, a “Subscriber”).

 

WHEREAS, in connection with the initial public
offering of the shares of the Company’s Class A common stock, par value $0.00001 per share (the “Class A Common Stock”),
and the reorganization transactions contemplated by that certain Reorganization Agreement, dated as of date hereof, by and among the Company,
EWC Ventures, LLC, a Delaware limited liability company (“EWC”), EWC Management Holdco, LLC, a Delaware limited liability
company (“Management Holdco”), the Subscribers and certain other parties listed therein (the “Reorganization
Agreement”), pursuant to which, among other things, all of the existing equity interests in EWC, including those held by the
Subscribers, have been reclassified into EWC’s common interest units (“EWC Units”), based on a hypothetical liquidation
of EWC and the initial public offering price per share of the Class A Common Stock;

 

WHEREAS, as a condition to receiving the EWC Units
in the reclassification described above, each Subscriber has entered into this Agreement to subscribe for and purchase that number of
shares of the Company’s Class B common stock, par value $0.00001 per share (the “Class B Common Stock”), specified
on Schedule I hereto.

 

The parties hereto, intending to be legally bound,
hereby agree, for good and valuable consideration, the receipt of which is hereby acknowledged, as follows:

 

1.             Subscription for Class B Common Stock. Subject to the terms and conditions set forth in this Agreement and any unit vesting
agreement entered into between each Subscriber and the Company, each Subscriber hereby subscribes for and agrees to purchase, and the
Company hereby agrees to sell and issue to each Subscriber, that number of shares of Class B Common Stock specified on Schedule I
hereto, in exchange for the payment of the purchase price of $0.00001 per share (the “Purchase Price”). Each Subscriber
has paid to the Company, in cash, check or wire transfer, the Purchase Price.

 

2.             Shares. The Company represents and warrants that the shares of Class B Common Stock subscribed for hereunder (the “Shares”)
have been duly authorized and, when issued and delivered in accordance with the terms of this Agreement, will be validly issued, fully
paid and non-assessable.

 

    - 1 - 

     

    

 

3.             Representations
and Warranties of the Company. The Company hereby represents and warrants:

 

(a)              
 That the Company is a corporation duly incorporated or formed and is existing in good standing under the laws of the State of
Delaware;

 

(b)              
that the Company has all requisite corporate power and authority to enter into and perform this Agreement and to consummate the
transactions contemplated hereby; and

 

(c)              
that this Agreement constitutes a legal, valid and binding obligation of the Company enforceable against it in accordance with
its terms, except as enforcement may be limited by equitable principles or by bankruptcy, insolvency, reorganization, moratorium, or similar
laws relating to or limiting creditors’ rights generally.

 

4.             Representations and Warranties of each Subscriber. Each Subscriber hereby represents and warrants:

 

(a)              
that such Subscriber is (i) an “accredited investor” (as defined in Regulation D promulgated under the Securities Act
of 1933, as amended (the “Securities Act”)) and (ii) has sufficient knowledge and experience in financial and business
matters, either alone or with the aid of a purchaser representative, to evaluate and understand the merits and risks of the investment,
including the risk that it could lose its entire investment;

 

(b)              
that such Subscriber or such Subscriber’s representative has had access to the same kind of information concerning the Company
that is required by Schedule A of the Securities Act, to the extent that the Company possesses such information;

 

(c)              
that such Subscriber has received a copy of the Company’s Registration Statement on [Amendment No.[__]] to Form S-1, dated
[____], 2021, and such other information as such Subscriber may have reasonably requested from the Company;

 

(d)              
that such Subscriber understands that the Shares have not been registered under the Act, the securities laws of any state or the
securities laws of any other jurisdiction, and that the Shares must be held indefinitely, are subject to restrictions on sale, disposition
and other transfer and any sale, disposition or other transfer permitted under the terms of this Agreement must be registered under the
Securities Act and such other securities laws unless an exemption from registration under the Securities Act and such other securities
laws covering the sale, disposition or other transfer of the Shares is available;

 

(e)              
that the Shares are being purchased by such Subscriber for such Subscriber’s own sole benefit and account for investment
and not with a view to, or for resale in connection with, a public offering or distribution thereof;

 

(f)               
that such Subscriber understands that the certificate or certificates representing the Shares (if certificated) may be impressed
with a legend stating that the Shares have not been registered under the Securities Act or any state securities laws and setting out or
referring to the restrictions on the transferability and resale of the Shares; and

 

(g)              
that such Subscriber understands that stop Transfer instructions in respect of the Shares may be issued to any transfer agent of
the shares of Class B Common Stock, transfer clerk or other agent at any time acting for the Company.

 

    - 2 - 

     

    

 

5.             Transfer Restrictions. Each Subscriber hereby agrees that, unless otherwise agreed to by the Company in writing (with the
approval of the board of directors of the Company), it shall not Transfer any of the Shares except for Transfers that are otherwise made
in accordance with the Fifth Amended and Restated Limited Liability Company Agreement of EWC (as may be amended, restated or otherwise
modified from time to time, the “LLC Agreement”) (it being understood that, pursuant to the LLC Agreement, the Shares
shall only be Transferred with the corresponding EWC Units that constitute a Paired Interest (as defined in the LLC Agreement) with such
Shares). As used herein, “Transfer” shall have the meaning set forth in the LLC Agreement.

 

6.             Unit Certificate Restrictive Legends. Certificated Units evidencing the Shares, to the extent such certificates are issued,
may bear such restrictive legends as the Company and/or the Company’s counsel may deem necessary or advisable under applicable law
or pursuant to this Agreement, including, without limitation, the following legends:

 

“THE TRANSFER
OF SHARES REPRESENTED BY THIS CERTIFICATE IS SUBJECT TO THE CONDITIONS SPECIFIED IN THE CLASS B Common stock SUBSCRIPTION AGREEMENT, DATED
AS OF [_____], 2021, BETWEEN EUROPEAN WAX CENTER, INC. AND THE SUBSCRIBER, AS IT MAY BE AMENDED, SUPPLEMENTED AND/OR RESTATED FROM TIME
TO TIME, AND NO TRANSFER OF THESE SECURITIES WILL BE VALID OR EFFECTIVE UNTIL SUCH CONDITIONS HAVE BEEN FULFILLED. THE SECURITIES OFFERED
HEREBY HAVE NOT BEEN REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE “SECURITIES ACT”), OR THE SECURITIES LAWS
OF ANY STATE, AND ARE BEING OFFERED AND SOLD IN RELIANCE UPON EXEMPTIONS FROM THE REGISTRATION REQUIREMENTS OF THE SECURITIES ACT. THE
SECURITIES ACQUIRED HEREUNDER MAY NOT BE TRANSFERRED OR RESOLD EXCEPT AS PERMITTED UNDER THE SECURITIES ACT AND OTHER APPLICABLE LAWS
PURSUANT TO REGISTRATION OR EXEMPTION FROM REGISTRATION REQUIREMENTS THEREUNDER.”

 

7.             Notices. All notices required or permitted hereunder shall be in writing deemed effectively given upon personal delivery
or upon deposit in the United States Post Office, by registered or certified mail, postage prepaid, addressed to the other party hereto
at the address shown beneath his or her or its respective signature to this Agreement, or at such other address or addresses as either
party shall designate to the other.

 

8.             Successors
and Assigns. The rights, duties and obligations under this Agreement may not be assigned by any Subscriber or the Company except
that this Agreement shall be assignable by the Company to any successor entity, including an entity acquiring all, or substantially all,
of the assets of the Company. The provisions of this Agreement shall be binding on any such assignee.

 

    - 3 - 

     

    

 

9.              Entire Agreement; Amendments and Waivers.

 

(a)              
Amendments. This Agreement constitutes the entire agreement among the parties pertaining to the subject matter hereof and
supersedes all prior agreements, understandings, negotiations and discussions, whether oral or written, of the parties. There are no agreements,
understandings, specific restrictions, warranties, or representations relating to said subject matter between the parties other than those
set forth herein or herein provided for. This Agreement may only be amended in writing by mutual agreement between the parties.

 

(b)              
Waivers. The failure of a party to insist upon strict performance of any provision of this Agreement in any one or more
instances shall not be construed as a waiver or relinquishment of the right to insist upon strict compliance with such provision in the
future.

 

10.           Waiver of Jury Trial. The company and EACH Subscriber each WAIVEs ANY RIGHT TO A
TRIAL BY JURY IN ANY ACTION, PROCEEDING OR COUNTERCLAIM CONCERNING ANY RIGHTS UNDER THE agreement, OR UNDER ANY AMENDMENT, WAIVER, CONSENT,
INSTRUMENT, DOCUMENT OR OTHER AGREEMENT DELIVERED OR WHICH, IN THE FUTURE, MAY BE DELIVERED IN CONNECTION THEREWITH, AND each AGREEs THAT
ANY SUCH ACTION, PROCEEDINGS OR COUNTERCLAIM SHALL BE TRIED BEFORE A COURT AND NOT BEFORE A JURY. The company and EACH Subscriber REPRESENTs
THAT NO OFFICER, REPRESENTATIVE, OR ATTORNEY OF SUCH subscriber or COMPANY, respectively, OR ANY AFFILIATE HAS REPRESENTED, EXPRESSLY
OR OTHERWISE, THAT SUCH subscriber or COMPANY, respectively, WOULD NOT, IN THE EVENT OF ANY ACTION, PROCEEDING OR COUNTERCLAIM, SEEK TO
ENFORCE THE FOREGOING WAIVERS.

 

11.           Severability.
If any term, provision, covenant or restriction of this Agreement is held by a court of competent jurisdiction or other governmental
authority to be invalid, void or unenforceable, the remainder of the terms, provisions, covenants and restrictions of this Agreement
shall remain in full force and effect and shall in no way be affected, impaired or invalidated so long as the economic or legal substance
of the transactions contemplated hereby is not affected in any manner materially adverse to any party. Upon such a determination, the
parties shall negotiate in good faith to modify this Agreement so as to effect the original intent of the parties as closely as possible
in an acceptable manner in order that the transactions contemplated hereby are consummated as originally contemplated to the fullest
extent possible.

 

12.           Number; Titles. As employed in this Agreement, the singular form shall include, if appropriate, the plural. The headings
employed in this Agreement are solely for the convenience and reference of the parties and are not intended to be descriptive of the entire
contents of any paragraph and shall not limit or otherwise affect any of terms, provisions, or construction thereof.

 

13.           Governing Law. This Agreement shall be governed by and construed in accordance with the laws of the State of Delaware.

 

    - 4 - 

     

    

 

14.           Jurisdiction.

 

(a)              
 The parties hereto agree that any suit, action or proceeding seeking to enforce any provision of, or based on any matter arising
out of or in connection with, this Agreement or the transactions contemplated hereby (whether brought by any party or any of its affiliates
or against any party or any of its affiliates) shall be brought in the Delaware Chancery Court or, if such court shall not have jurisdiction,
any federal court located in the State of Delaware or other Delaware state court, and each of the parties hereby irrevocably consents
to the jurisdiction of such courts (and of the appropriate appellate courts therefrom) in any such suit, action or proceeding and irrevocably
waives, to the fullest extent permitted by law, any objection that it may now or hereafter have to the laying of the venue of any such
suit, action or proceeding in any such court or that any such suit, action or proceeding brought in any such court has been brought in
an inconvenient forum. Process in any such suit, action or proceeding may be served on any party anywhere in the world, whether within
or without the jurisdiction of any such court. Without limiting the foregoing, each party agrees that service of process on such party
as provided in Section 7 shall be deemed effective service of process on such party.

 

(b)              
EACH OF THE COMPANY AND EACH SUBSCRIBER HEREBY IRREVOCABLY DESIGNATES THE CORPORATION SERVICE COMPANY (IN SUCH CAPACITY, THE “PROCESS
AGENT”), WITH AN OFFICE AT 2711 CENTERVILLE ROAD, WILMINGTON, NEW CASTLE COUNTY, DELAWARE 19808, AS ITS DESIGNEE, APPOINTEE AND
AGENT TO RECEIVE, FOR AND ON ITS BEHALF SERVICE OF PROCESS IN SUCH JURISDICTION IN ANY LEGAL ACTION OR PROCEEDINGS WITH RESPECT TO THIS
AGREEMENT OR ANY OTHER AGREEMENT EXECUTED IN CONNECTION WITH THIS AGREEMENT, AND SUCH SERVICE SHALL BE DEEMED COMPLETE UPON DELIVERY THEREOF
TO THE PROCESS AGENT; PROVIDED THAT IN THE CASE OF ANY SUCH SERVICE UPON THE PROCESS AGENT, THE PARTY EFFECTING SUCH SERVICE SHALL ALSO
DELIVER A COPY THEREOF TO EACH OTHER SUCH PARTY IN THE MANNER PROVIDED IN SECTION 7 OF THIS AGREEMENT. EACH PARTY SHALL TAKE ALL SUCH
ACTION AS MAY BE NECESSARY TO CONTINUE SAID APPOINTMENT IN FULL FORCE AND EFFECT OR TO APPOINT ANOTHER AGENT SO THAT SUCH PARTY SHALL
AT ALL TIMES HAVE AN AGENT FOR SERVICE OF PROCESS FOR THE ABOVE PURPOSES IN WILMINGTON, DELAWARE. NOTHING HEREIN SHALL AFFECT THE RIGHT
OF ANY PARTY TO SERVE PROCESS IN ANY MANNER PERMITTED BY APPLICABLE LAW. EACH PARTY EXPRESSLY ACKNOWLEDGES THAT THE FOREGOING WAIVER IS
INTENDED TO BE IRREVOCABLE UNDER THE LAWS OF THE STATE OF DELAWARE AND OF THE UNITED STATES OF AMERICA.

 

15.           Counterparts. This Agreement may be executed in any number of counterparts, any of which may be executed and transmitted
by facsimile (or electronic mail in pdf format), and each of which shall be deemed to be an original, but all of which together shall
be deemed to be one and the same instrument.

 

16.          Joint Negotiation. The parties hereto have participated jointly in the negotiation and drafting of this Agreement. In the
event of an ambiguity or question of intent or interpretation arises, this Agreement shall be construed as if drafted jointly by the parties
hereto, and no presumption or burden of proof shall arise favoring or disfavoring any party by virtue of the authorship of any of the
provisions of this Agreement.

 

17.           Further Representations and Acknowledgements of the Subscribers. Each Subscriber acknowledges having been afforded a reasonable
opportunity to consult with the financial or legal advisors of such Subscriber’s choosing with respect to such Subscriber’s
rights and responsibilities under this Agreement, and such Subscriber is advised to so consult.

 

[Signature Pages Follow]

 

    - 5 - 

     

    

 

IN WITNESS WHEREOF, the undersigned,
intending to be legally bound hereby, have duly executed this Agreement as of the date and year first written above.

  

	THE COMPANY:	EUROPEAN WAX CENTER, INC.  
	 	 
	 	By:	 
	 	 	Name:
	 	 	Title: 

 

[Signature Page to Class B Common Stock Subscription Agreement]

 

     

     

    

  

	SUBSCRIBER:	By:	 
	 	 	Name:
	 		Title:

  

	 	Address:	 
	 	 
	 	 

  

[Signature Page to Class B Common Stock Subscription Agreement]

 

     

     

    

 

Schedule I

 

	Name of Subscriber	Shares of Class B Common

 Stock of the Company issued 

to such Subscriber

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