Document:

Form of option amendment letter agreement

 Exhibit 4.3 
 INTONOW, INC. 
 April 19,2011

 [optionee name] 
 Dear [first
name]: 
 On or about April 13,2011, IntoNow, Inc. (the “Company”) and Yahoo! Inc.
(“Parent”) entered into an Agreement and Plan of Merger (the “Merger Agreement”) pursuant to which the Company shall become a wholly owned subsidiary of Parent (the “Merger”). You were previously
granted one or more options to purchase Company common stock (each, a “Company Option,” and collectively, the “Company Options”) under the Company’s 2010 Equity Incentive Plan (the “Plan”).
Your Company Options that are currently outstanding are set forth on Exhibit A. Contingent upon the consummation of the Merger. you shall receive the following treatment with respect to your outstanding Company Options. 

Vested Company Options 
 At the effective time of the Merger (the “Effective Time”), which is anticipated to occur in April 2011, the portion of your outstanding Company Options that is vested as of the Effective
Time (the “Vested Company Options”) shall terminate and be cancelled as of the Effective Time. If you do not exercise your Vested Company Options before the Effective Time, you shall be entitled to receive a cash payment (subject to
all applicable income and employment tax withholding) equal to the product of (x) the number of shares of Company common stock that were issuable upon exercise of such Vested Company Options immediately prior to the Effective Time
multiplied by (y) an amount equal to (1) the Per Share Common Amount (as defined in the Merger Agreement as the consideration that each share of Company common stock will receive in the Merger) minus (2) the per share
exercise price for the shares of Company common stock that would have been issuable upon exercise of such Vested Company Options immediately prior to the Effective Time (with the understanding that, for purposes of this clause, if there are
different exercise prices for different Vested Company Options held by you, separate calculations shall be made for each applicable exercise price) (the “Vested Spread”). 

Pursuant to the Merger Agreement, approximately 20% of the Vested Spread shall be held back in escrow to indemnify Parent in case of a
breach of a representation, warranty or covenant in the Merger Agreement or if an event happens which requires indemnification as provided in the Merger Agreement. (The exact percentage of the Vested Spread to be subject to escrow will depend on the
final purchase price after giving effect to closing payments and the like.) The amount withheld will be deposited with the escrow agent pursuant to the terms of the Merger Agreement to secure such indemnification obligations. and all amounts
deposited with the escrow agent, together with any interest. Investment income or other proceeds applicable thereto, shall be held by the escrow agent, subject to the terms and conditions of the Merger Agreement and the related escrow agreement. You
acknowledge and agree to be bound by all provisions of Anic1e 9 of the Merger Agreement in substantially the form attached hereto as Exhibit B, and that you shall be entitled to receive the portion of the Vested Spread held back in escrow
only at the times and in the amounts set forth in the Merger Agreement and the escrow agreement. You may also choose to exercise your Vested Company Options prior to the Effective Time. If you wish to exercise your Vested Company Options, please
contact the Company immediately. You must provide a completed exercise notice to the Company and pay the exercise price per share prior to the Effective Time. For any of your Vested Company Options that were granted as incentive
stock options (“ISOs”) under Internal Revenue Code Section 422 and are exercised by you at least one day before the Effective Time. the Vested Spread shall be reported as ordinary income to you for income tax purposes, but
shall not be 

 
subject to withholding, including not being subject to employment taxes. For any of your Vested Company Options that were granted as nonstatutory stock options (“NSOs”), the
Vested Spread shall be reported as ordinary income and be subject to applicable tax withholding (including income and employment taxes). As a stockholder, a percentage of the Merger consideration that you receive for your shares will be held back in
escrow on the same terms as described above for Vested Company Options. 
 Amendment and Assumption of Unvested Company
Options 
 At the Effective Time (provided that you accept an offer of employment with Parent before the Effective Time and
provided that you are to be employed with Parent immediately following the Effective Time), the portion of your outstanding Company Options that is un vested as of the Effective Time (the “Unvested Company Options”) shall be assumed
by Parent and converted into the right to purchase shares of Parent common stock (each, an “Assumed Option” and collectively, the “Assumed Options”). Each Assumed Option shall continue 10 have, and be subject to,
the same terms and conditions (including. If applicable, the vesting arrangements and other terms and conditions set forth in the Plan and the applicable stock option or other agreement) as arc in effect immediately prior to the Effective Time,
except that (i) Parent shall have any and all amendment and administrative authority with respect to such option (subject, in the case of any amendment, to any required consent from you), (ii) the Assumed Option shall become exercisable
for that number of whole shares of Parent common stock equal to the product (rounded down to the next whole number of shares of Parent common stock) of (A) the number of shares of Company common stock that would have been issuable upon exercise
of the Assumed Option immediately prior to the Effective Time and (B) the Equity Exchange Ratio (as defined in the Merger Agreement), (iii) the per share exercise price for the shares of Parent common stock issuable upon exercise of the
Assumed Option shall be equal to the quotient (rounded up to the next whole cent) obtained by dividing the exercise price per share of Company common stock at which such Assumed Option was exercisable immediately prior to the Effective Time by the
Equity Exchange Ratio. and (iv) the Assumed Option will be subject to the amendments set forth below. 
 By executing this
letter, you acknowledge and agree that the option agreement and related option documentation that evidences your Assumed Options (and any other agreements you have with the Company to the extent such agreements include acceleration provisions
applicable to the Assumed Options, including without limitation any employment agreement or offer letter) are hereby amended. effective upon and subject to the Effective Time, to provide as follows: 

1. No Incentive Stock Option Treatment or Early Exercise Feature. All of your Assumed Options shall be treated as NSOs, even if
such Assumed Options immediately prior to the Effective Time were designated as ISOs, and any of your Assumed Options that included an “early exercise” feature prior to the Effective Time that permitted the option to be exercised prior to
the time that the option had vested shall, effective as of the Effective Time, no longer include such an early exercise feature and may be exercised only to the extent (if any) then vested. Upon exercise of your Assumed Option, the difference
between the fair market value of the shares you acquire on exercising the option and the exercise price of the option will be taxable as ordinary income and subject to applicable tax withholding (including income and employment taxes). 

2. Waiver of Acceleration Provisions. You and the Company agree that, effective upon and subject to the Effective Time, the option
agreement and related option documentation that evidences your Assumed Options (and any other agreements between you and the Company relating to option acceleration, including without limitation any employment agreement or offer letter) are hereby
amended to delete the acceleration provisions contained therein. and you hereby irrevocably waive any accelerated vesting that may occur as a result of the Effective Time and any continuation or termination of your employment or services following
the Effective Time. 

 If you do not accept an offer of employment with Parent before the Effective Time or if for
any other reason you are not to be employed by Parent immediately following the Effective Time, your Unvested Company Options shall not be assumed and shall terminate and be cancelled al the Effective Time. pursuant to Section 6.5 of the Merger
Agreement. You will receive no consideration for any cancelled Unvested Company Options, and you will have no further rights with respect thereto or in respect thereof. Neither Parent nor the Company will have any obligation with respect to the
cancelled Unvested Company Options after the Effective Time. 
 The tax information in this letter is summary information only
and is given for your reference. You agree that the Company and its affiliates, officers, directors, advisors and agents are not providing, and have not provided you with, any tax advice with respect to these matters and that you are relying solely
on your own tax advisors. If you have questions or would like specific in formation about the tax treatment of your Company Options or any of the transactions contemplated by this letter, please consult your own tax advisors. 

Please indicate your acceptance of the foregoing terms by signing this agreement below and returning it to me no later than the close of
business on April 20, 2011. If you do not timely sign and return this agreement, your Unvested Company Options will not be assumed by Parent and will instead be cancelled at the Effective Time without payment. You will not have any further
rights with respect to or in respect of any Unvested Company Option that is so cancelled. 
  

			
	Sincerely,
	
	INTONOW, INC.
		
	By:	 	  

	Print Name:	 	  

	Title:	 	  

 Accepted and Agreed:

  

			
	__________________________________________________________________________________________
	Name	  	Date

 Exhibit A 

COMPANY OPTION SUMMARY 
  

											
	 Name
	 	 Date of Grant
	 	 Number of

Shares
	 	 Exercise Price
	 	 Number of
 Shares Vested
 as of

Anticipated

Effective Time
 of April 20,

2011
	 	 Number of
 Shares
 Unvested as of
Anticipated

Effective Time
 of April 20,

2011

	 [            ]
	 	[            ]	 	[            ]	 	$[            ]	 	[            ]	 	[            ]Form of Restricted Stock Unit Award Agreement

 Exhibit 4.4 
 INTONOW, INC. 
 2010 EQUITY INCENTIVE PLAN 

RESTRICTED STOCK UNIT AWARD AGREEMENT 
 THIS RESTRICTED STOCK UNIT AWARD AGREEMENT (the “Agreement”), dated as of April     , 2011 (the “Date of Grant”), is made by and between
IntoNow, Inc., a Delaware corporation (the “Company”), and [Grantee] (the “Grantee”). 

WHEREAS, the Company has adopted the IntoNow, Inc. 2010 Equity Incentive Plan, as amended (the “Plan”), pursuant to
which the Company may grant restricted stock units (“Restricted Stock Units”); 
 WHEREAS, the Company desires
to grant to the Grantee the number of Restricted Stock Units provided for herein; 
 WHEREAS, the Company intends to enter into
an Agreement and Plan of Merger on April 13, 2011 (the “Merger Agreement”) by and among Yahoo!, Inc., a Delaware corporation (“Parent”), Aspen 2011 Acquisition Corp., a Delaware corporation and a wholly-owned
subsidiary of Parent (“Merger Sub”), the Company, and Donald Sullivan as representative of the securityholders of the Company (as defined in the Merger Agreement), pursuant to which Merger Sub will merge with and into the Company
and the Company will become a wholly-owned subsidiary of Parent (the “Merger”). 
 WHEREAS, pursuant to the
Merger Agreement, the Restricted Stock Units evidenced by this Agreement will be assumed by Parent at the Effective Time, as defined in the Merger Agreement. 
 NOW, THEREFORE, in consideration of the recitals and the mutual agreements herein contained, the parties hereto agree as follows: 
 Section 1. Grant of Restricted Stock Unit Award 
 (a) Grant of
Restricted Stock Units. The Company hereby grants to the Grantee a number of Restricted Stock Units to be determined by the Company immediately prior to the closing date of the Merger, which number will be equal to
$[        ] divided by the Per Share Common Amount, as defined in the Merger Agreement, and communicated to the Grantee as soon as reasonably practicable following the closing date of the Merger (the
“Award”) on the terms and conditions set forth in this Agreement and as otherwise provided in the Plan. 
 (b)
Incorporation of Plan; Capitalized Terms. The provisions of the Plan are hereby incorporated herein by reference. Except as otherwise expressly set forth herein, this Agreement shall be construed in accordance with the provisions of the Plan
and any capitalized terms not otherwise defined in this Agreement shall have the definitions set forth in the Plan. The Administrator shall have final authority to interpret and construe the Plan and this Agreement and to make any and all
determinations thereunder, and its decision shall be binding and conclusive upon the Grantee and his/her legal representative in respect of any questions arising under the Plan or this Agreement. 

  
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 Section 2. Terms and Conditions of Award 

The grant of Restricted Stock Units provided in Section 1(a) shall be subject to the following terms, conditions and restrictions:

 (a) Limitations on Rights Associated with Units. The Restricted Stock Units are bookkeeping entries only. The Grantee
shall have no rights as a stockholder of the Company, no dividend rights and no voting rights with respect to the Restricted Stock Units. 
 (b) Restrictions. The Restricted Stock Units and any interest therein, may not be sold, assigned, transferred, pledged, hypothecated or otherwise disposed of, except by will or the laws of descent
and distribution. Any attempt to dispose of any Restricted Stock Units in contravention of the above restriction shall be null and void and without effect. 
 (c) Lapse of Restrictions. Subject to Section 2(e) below, one-third (1/3) of the Restricted Stock Units subject to the Award shall vest and become non-forfeitable on each of the first,
second and third anniversaries of the Date of Grant. 
 (d) Timing and Manner of Payment of Restricted Stock Units. As
soon as practicable after (and in no case more than 74 days after) the date any Restricted Stock Units subject to the Award become non-forfeitable (the “Payment Date”), such Restricted Stock Units shall be paid by the Company
delivering to the Grantee a number of shares of Common Stock (“Shares”) equal to the number of Restricted Stock Units that become non-forfeitable upon that Payment Date (rounded down to the nearest whole share). The Company shall
issue the Shares either (i) in certificate form or (ii) in book entry form, registered in the name of the Grantee. Delivery of any certificates will be made to the Grantee’s last address reflected on the books of the Company and its
Subsidiaries unless the Company is otherwise instructed in writing. The Grantee shall not be required to pay any cash consideration for the Restricted Stock Units or for any Shares received pursuant to the Award. Neither the Grantee nor any of the
Grantee’s successors, heirs, assigns or personal representatives shall have any further rights or interests in any Restricted Stock Units that are so paid. Notwithstanding the foregoing, the Company shall have no obligation to issue Shares in
payment of the Restricted Stock Units unless such issuance and such payment shall comply with all relevant provisions of law and the requirements of any applicable securities exchange. 

(e) Termination of Employment. In the event of the termination of the Grantee’s employment or service with the Company,
Parent or any Subsidiary for any reason prior to the lapsing of the restrictions in accordance with Section 2(c) hereof with respect to any of the Restricted Stock Units granted hereunder, such portion of the Restricted Stock Units held by the
Grantee shall be automatically forfeited by the Grantee as of the date of termination. Neither the Grantee nor any of the Grantee’s successors, heirs, assigns or personal representatives shall have any rights or interests in any Restricted
Stock Units that are so forfeited. 

  
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 (f) Corporate Transactions. The following provisions shall apply to the corporate
transactions described below: 
 (i) In the event of a proposed dissolution or liquidation of the Company, the Award will
terminate and be forfeited immediately prior to the consummation of such proposed transaction, unless otherwise provided by the Plan Administrator. 
 (ii) In the event of a proposed sale of all or substantially all of the assets of the Company, or the merger of the Company with or into another corporation, the Award shall be assumed or substituted with
an equivalent award by such successor corporation, parent or subsidiary of such successor corporation; provided that the Administrator may determine, in the exercise of its sole discretion in connection with a transaction that constitutes a
permissible distribution event under Section 409A(a)(2)(A)(v) of the Code, that in lieu of such assumption or substitution, the Award shall be vested and non-forfeitable and any conditions or restrictions on the Award shall lapse, as to all or
any part of the Award, including Restricted Stock Units as to which the Award would not otherwise be non-forfeitable. 
 (g)
Income Taxes. Except as provided in the next sentence, the Company shall withhold and/or reacquire a number of Shares issued in payment of (or otherwise issuable in payment of, as the case may be) the Restricted Stock Units having a Fair
Market Value equal to the taxes that the Company determines it or the Employer is required to withhold under applicable tax laws with respect to the Restricted Stock Units (with such withholding obligation determined based on any applicable minimum
statutory withholding rates). In the event the Company cannot (under applicable legal, regulatory, listing or other requirements, or otherwise) satisfy such tax withholding obligation in such method or in the event that the Restricted Stock Units
are paid in cash (as opposed to Shares), the Company may satisfy such withholding by any one or combination of the following methods: (i) by requiring the Grantee to pay such amount in cash or check; (ii) by reducing the amount of any cash
otherwise payable to the Grantee with respect to the Restricted Stock Units; (iii) by deducting such amount out of any other compensation otherwise payable to the Grantee; and/or (iv) by allowing the Grantee to surrender shares of Common
Stock of the Company which (a) in the case of shares initially acquired from the Company (upon exercise of a stock option or otherwise), have been owned by the Grantee for such period (if any) as may be required to avoid a charge to the
Company’s earnings, and (b) have a Fair Market Value on the date of surrender equal to the amount required to be withheld. For these purposes, the Fair Market Value of the Shares to be withheld or repurchased, as applicable, shall be
determined on the date that the amount of tax to be withheld is to be determined. 
 Section 3. Miscellaneous

 (a) Notices. Any and all notices, designations, consents, offers, acceptances and any other communications provided for
herein shall be given in writing and shall be delivered either personally or by registered or certified mail, postage prepaid, which shall be addressed, in the case of the Company to both the Chief Financial Officer and the General Counsel of the
Company at the principal office of the Company and, in the case of the Grantee, to the Grantee’s address appearing on the books of the Company or to the Grantee’s residence or to such other address as may be designated in writing by the
Grantee. Notices may also be delivered to the Grantee, during his or her employment, through the Company’s inter-office or electronic mail systems. 

  
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 (b) No Right to Continued Employment. Nothing in the Plan or in this Agreement shall
confer upon the Grantee any right to continue in the employ of the Company, a Parent or any Subsidiary or shall interfere with or restrict in any way the right of the Company, Parent or any Subsidiary, which is hereby expressly reserved, to remove,
terminate or discharge the Grantee at any time for any reason whatsoever, with or without Cause and with or without advance notice. 
 (c) Bound by Plan. By signing this Agreement, the Grantee acknowledges that he/she has received a copy of the Plan and has had an opportunity to review the Plan and agrees to be bound by all the
terms and provisions of the Plan. 
 (d) Imposition of Other Requirements. If the Grantee relocates to another country
after the Date of Grant, the Company reserves the right to impose other requirements on the Grantee’s participation in the Plan, to the extent the Company determines it is necessary or advisable in order to comply with local law or facilitate
the administration of the Plan, and to require the Grantee to sign any additional agreements or undertakings that may be necessary to accomplish the foregoing. 
 (e) Successors. The terms of this Agreement shall be binding upon and inure to the benefit of the Company, its successors and assigns, and of the Grantee and the beneficiaries, executors,
administrators, heirs and successors of the Grantee. 
 (f) Invalid Provision. The invalidity or unenforceability of any
particular provision thereof shall not affect the other provisions hereof, and this Agreement shall be construed in all respects as if such invalid or unenforceable provision had been omitted. 

(g) Modifications. No change, modification or waiver of any provision of this Agreement shall be valid unless the same is in
writing and signed by the parties hereto. 
 (h) Entire Agreement. This Agreement and the Plan contain the entire
agreement and understanding of the parties hereto with respect to the subject matter contained herein and therein and supersede all prior communications, representations and negotiations in respect thereto. 

(i) Governing Law. This Agreement and the rights of the Grantee hereunder shall be construed and determined in accordance with the
laws of the State of Delaware. 
 (j) Headings. The headings of the Sections hereof are provided for convenience only and
are not to serve as a basis for interpretation or construction, and shall not constitute a part, of this Agreement. 
 (k)
Counterparts. This Agreement may be executed in counterparts, each of which shall be deemed an original, but all of which together shall constitute one and the same instrument. 

  
 4 

 IN WITNESS WHEREOF, this Agreement has been executed and delivered by the parties hereto as
of the Date of Grant. 
  

			
	INTONOW, INC.
		
	By:	 	  

	Its:	 	  

			
	
	[Grantee]
		
	Signature:	 	  

	Printed Name:	 	  

	Address:	 	  

	  

  
 5

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