Document:

Exhibit
      10.1

    

    FIRST
      AMENDMENT TO THE

    EMERSON
      ELECTRIC CO. SAVINGS INVESTMENT RESTORATION PLAN

    

    WHEREAS,
      Emerson Electric Co. previously adopted the Emerson Electric Co. Savings
      Investment Restoration Plan, as amended and restated effective January 1, 2005
      (“Plan”), to comply with
      the
      requirements of Section 409A of the Internal Revenue Code of 1986, as amended
      (“Code”); and

    

    WHEREAS,
      the Company retained its right to amend the Plan pursuant to Section X.G.
      therein; and

    

    WHEREAS,
      the Company desires to amend the Plan, effective January 1, 2008, to ensure
      that
      the matching contributions provided under the Plan shall not cause the Emerson
      Electric Co. Savings Investment Plan to violate the contingent benefit rule
      reflected in Section 401(k)(4)(A) of the Code; 

    

    NOW,
      THEREFORE, effective January 1, 2008, the Plan shall be amended to replace
      Section IV.B(ii) in its entirety with the following:

    

    (ii) On
      or
      after January 1, 2008, a Participant’s account will also be credited, as of each
      payroll date, with fifty percent (50%) (but not in excess of 2.5% of a
      Participant’s Compensation and minus the maximum matching amount such
      Participant could have received under the ESIP, without regard to the actual
      elective deferrals made by such Participant under the ESIP for such calendar
      year) of the first five percent (5%) of Compensation which the Participant
      elected to defer pursuant to Section III.B, provided Participant has elected
      to
      defer at least five percent (5%) of Compensation thereunder.

    

    Approved
      by the Compensation Committee of the Board of Directors on this 4th
      day of
      February, 2008.AMENDMENT
      AGREEMENT

    

    

    This
      Amendment Agreement (“Agreement”) dated as of May 5, 2008 is
      entered
      into by and among Customer Acquisition Network Holdings, Inc., a Delaware
      corporation (the “Company”) and Alpha Capital Anstalt
      (“Subscriber”).

    

    WHEREAS,
      the Company and the Subscriber are parties to a Securities Purchase Agreement
      (“Securities Purchase Agreement”) dated November 15, 2007 relating to an
      aggregate investment by Subscriber in Promissory Notes of the Company (the
      “Notes”); and

    

    WHEREAS,
      the Company and Subscriber desire to amend the terms of the Securities Purchase
      Agreement.

    

    NOW
      THEREFORE, in consideration of the mutual covenants and other agreements
      contained in this Agreement, the Company and the Subscriber hereby consent
      and
      agree as follows:

    

    1. All
      the
      capitalized terms not otherwise defined herein shall have the meanings
      attributed to them in the Securities Purchase Agreement and the documents and
      agreements delivered therewith (“Transaction Documents”).

    

    2. Subscriber
      shall exchange (the “Exchange”) that certain Promissory Note issued by the
      Company to Subscriber on November 30, 2007 in the principal amount of $611,000
      for 305,500 shares of the Company’s common stock (the “Shares”). The parties
      acknowledge and agree that the Subscriber is not paying any other consideration
      to the Company in connection with the Exchange, including cash. The parties
      acknowledge and agree that for purposes of the Exchange, the Shares are valued
      at $2.00 per share (the “Share Purchase Price”). 

    

    3. The
      Company acknowledges and agrees that for purposes of Rule 144(b) of the 1933
      Act, the holding period of the Shares shall tack back to the issue date of
      the
      Promissory Note of November 30, 2007.

    

    4. The
      Company shall issue and deliver to Subscriber Warrants to purchase 152,750
      shares of common stock of the Company. The exercise price to acquire a Warrant
      Share upon exercise of a Warrant shall be $2.50 per share (the “Warrant Exercise
      Price”). The Warrants shall be exercisable until five (5) years after the issue
      date of the Warrants and shall contain a cashless feature as further described
      in the Warrant. The Warrant Exercise Price and number of Warrant Shares issuable
      upon exercise of the Warrants shall be equitably adjusted to offset the effect
      of stock splits, stock dividends, and similar events, and as otherwise described
      in the Warrant. Holder of the Warrant is granted the registration rights set
      forth in Section 4(u) of the Securities Purchase Agreement in connection with
      the Warrant Shares.

    

    5. 
      (a) Other
      than in connection with an Exempted Issuance (as hereinafter defined), until
      eighteen (18) months following the date hereof if the Company shall offer,
      issue
      or agree to issue any common stock or securities convertible into or exercisable
      for shares of common stock (or modify any of the foregoing which may be
      outstanding) to any person or entity at a price per common share or exercise
      price per common share which shall be less than the per Share Purchase Price
      in
      respect of the Shares, or if less than the Warrant Exercise Price in respect
      of
      the Warrant Shares, without the consent of Subscriber holding a majority of
      the
      Shares (including any Warrant Shares but excluding any shares previously sold
      by
      Subscriber under Rule 144 or under any registration statement) or in the case
      of
      Warrants, holders of a majority of the Warrants, then the Company shall issue,
      for each such occasion, additional shares of Common Stock to each Subscriber
      so
      that the average per share purchase price of the shares of Common Stock issued
      to the Subscriber (of only the Common Stock or Warrant Shares still owned by
      the
      Subscriber) is equal to such other lower price per share and the Warrant
      Exercise Price of the Warrants shall automatically reduced to 125% of such
      other
      lower price per share. The average Purchase Price of the Shares and average
      exercise price in relation to the Warrant Shares shall be calculated separately
      for the Shares and Warrant Shares. The delivery to the Subscriber of the
      additional shares of Common Stock shall be not later than the closing date
      of
      the transaction giving rise to the requirement to issue additional shares of
      Common Stock. The Subscriber is granted the registration rights described in
      Section 4(u) of the Securities Purchase Agreement in relation to such additional
      shares of Common Stock. For purposes of the issuance and adjustment described
      in
      this paragraph, the issuance of any security of the Company carrying the right
      to convert such security into shares of Common Stock or of any warrant, right
      or
      option to purchase Common Stock shall result in the issuance of the additional
      shares of Common Stock upon the sooner of the agreement to or actual issuance
      of
      such convertible security, warrant, right or option and again at any time upon
      any subsequent issuances of shares of Common Stock upon exercise of such
      conversion or purchase rights if such issuance is at a price lower than the
      per
      Share Purchase Price or Warrant exercise price in effect upon such issuance.
      The
      rights of the Subscriber set forth in this Section 5 are in addition to any
      other rights the Subscriber has pursuant to this Agreement, any Transaction
      Document, and any other agreement referred to or entered into in connection
      herewith.

     

    
      
        
        

      

      
        1

        
          

        

      

      
        
        

      

    

    (b) 
      For
      purposes of this Agreement, an "Exempt Issuance" shall mean the issuance of
      (i)
      shares of Common Stock or options to employees, officers, directors or
      consultants of the Company pursuant to any stock or option plan duly adopted
      by
      the Board of Directors of the Company, (ii) securities (including shares of
      Common Stock) upon the exercise or exchange of or conversion of any securities
      issued hereunder and/or other securities exercisable or exchangeable for or
      convertible into shares of Common Stock issued and outstanding on the date
      of
      this Agreement, provided that such securities have not been amended since the
      date of this Agreement to increase the number of such securities or to decrease
      the exercise, exchange or conversion price of such securities, and (iii)
      securities issued pursuant to acquisitions or strategic transactions approved
      by
      a majority of the disinterested directors of the Company.

    

    6. For
      the
      benefit of the parties hereto, the Company hereby makes all the representations,
      warranties, covenants undertakings and indemnifications contained in the
      Transaction Documents, as if such representations were made by the Company
      as of
      this date. The Subscriber hereby makes all of the representations, warranties,
      covenants, indemnifications and undertakings contained in the Transaction
      Documents as if such representations were made by the Subscriber as of this
      date.

    

    7. Subject
      to the modifications and amendments provided herein, the Transaction
      Documents shall remain in full force and effect. Except as expressly set forth
      herein, this Agreement shall not be deemed to be a waiver, amendment or
      modification of any provisions of the Transaction Documents or of any
      right, power or remedy of the Subscriber, or constitute a waiver of any
      provision of the Transaction Documents (except to the extent herein set
      forth), or any other document, instrument and/or agreement executed or delivered
      in connection therewith, in each case whether arising before or after the date
      hereof or as a result of performance hereunder or thereunder. Except as set
      forth herein, the Subscriber reserves all rights, remedies, powers, or
      privileges available under the Transaction Documents, at law or otherwise.
      This Agreement shall not constitute a novation or satisfaction and accord
      of the Transaction Documents or any other document, instrument and/or
      agreement executed or delivered in connection therewith. The Subscriber
      represents and warrants that it is not aware of any breach of the Transactions
      documents as of the date hereof.

    

    8. Each
      of
      the undersigned states that he has read the foregoing Agreement and understands
      and agrees to it.

    
      
        
        

      

      
        2

        
          

        

      

      
        
        

      

    

    9. This
      Agreement may be executed in two or more counterparts, all of which when taken
      together shall be considered one and the same agreement and shall become
      effective when counterparts have been signed by each party and delivered to
      any
      other party, it being understood that all parties need not sign the same
      counterpart. In the event that any signature is delivered by facsimile
      transmission, such signature shall create a valid and binding obligation of
      the
      party executing (or on whose behalf such signature is executed) the same with
      the same force and effect as if such facsimile signature were an original
      thereof.

     

      	CUSTOMER ACQUISITION NETWORK	 	 	ALPHA CAPITAL ANSTALT
	HOLDINGS INC. - the “Company”	 	 	“Subscriber”
	 	 	 	 
	 	 	 	 
	By: 
              /s/ Michael D. Mathews        	 	 	By: 
              /s/ Konrad Ackerman
	
              
                

              

              Name:
                Michael D. Mathews

              Title:
                Chief Executive Officer

            	 	 	
              
                

              

              Name:
                Konrad Ackerman

              Title:
                Director

            
	 	 	 	 

    

     

     

    
      
        
        

      

      
        3

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