Document:

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                                                                   Exhibit 10.22

                   SALESFORCE.COM SOLUTIONS PROGRAM AGREEMENT

This Salesforce.com Solutions Program Agreement ("Agreement") is made and
entered into as of May 21, 2004 ("Effective Date"), by and between
SALESFORCE.COM, INC., a Delaware corporation having a principal place of
business at The Landmark @ One Market, Suite 300, San Francisco, CA 94105
("SFDC") and WEBSIDESTORY, INC., a Delaware corporation having a principal place
of business at 10182 Telesis Court, 6th Floor, San Diego, CA 92121 ("Partner").

      WHEREAS, Partner desires to participate in SFDC's Solutions Program (the
"Program"), which is a marketing and support program made up of independent
software and Web services vendors offering products and services to users of the
SFDC Service that complement, interoperate with and otherwise extend and add
value to the SFDC Service.

      NOW THEREFORE, the parties hereby agree as follows:

1. DEFINITIONS

1.1 "Confidential Information" means all proprietary or confidential material or
information disclosed orally or in writing by the disclosing party to the
receiving party, including the terms and conditions of this Agreement, that is
designated as proprietary or confidential or that reasonably should be
understood to be proprietary or confidential given the nature of the information
and the circumstances of the disclosure; provided, that Confidential Information
shall not include any information or material that: (i) was or becomes generally
known to the public without the receiving party's breach of any obligation owed
to the disclosing party; (ii) was or subsequently is independently developed by
the receiving party without reference to Confidential Information of the
disclosing party; (iii) was or subsequently is received from a third party who
obtained and disclosed such Confidential Information without breach of any
obligation owed to the disclosing party; or (iv) is required by law to be
disclosed (in which case the receiving party shall give the disclosing party
reasonable prior notice of such compelled disclosure and reasonable assistance,
at disclosing party's expense, should disclosing party wish to contest the
disclosure or seek a protective order).

1.2 "Partner Products" means products and services offered by Partner in
connection with the Program.

1.3 "Partner Site" means the site located at www.WebSideStory.com and any other
websites through which Partner offers products or services.

1.4 "Sforce API" means the Web services-based application programming interface
(API) for the SFDC Service.

1.5 "SFDC Service" means the online, Web-based customer relationship management
(CRM) service, including associated offline components, offered by SFDC via the
SFDC Site.

1.6 "SFDC Site" means the websites located at http://www.salesforce.com,
http://www.sforce.com and any other websites through which SFDC offers online
services.

1.7 "Validated Solution" means a Partner Product that has been tested and
validated by SFDC in accordance with a separate Validated Solutions Program
Agreement between the parties and that continues to maintain such validation
throughout the term of this Agreement.

2. PROGRAM

2.1 DESCRIPTION. The Program shall operate as described in the attached Overview
and accompanying exhibits. Partner's Program level shall be as indicated in the
signature block below.

2.2 SALES AND SUPPORT. Partner shall be solely responsible for: (i) selling
Partner Products; (ii) providing all support (including "level 1" support),
maintenance and technical assistance to customers of Partner Products; and (iii)
fielding all inquiries relating to Partner Products. Partner shall provide a
customer support point of contact to SFDC.

2.3 API. SFDC will provide Partner access to the Sforce API as provided herein.
SFDC will also provide a technical point of contact to Partner for development
issues.

2.4 COMPETITIVE SERVICES. The parties acknowledge that this Agreement does not
restrict either party from offering competitive or similar services to third
parties. Notwithstanding the foregoing, Partner agrees that during the term of
this Agreement, it will not intentionally promote any non-SFDC CRM services to
mutual end users of the SFDC Service and the Partner Products; provided,
however, that Partner may provide information to end users regarding non-SFDC
CRM services in response to unsolicited requests from such end users.

3. LICENSES, RESTRICTIONS AND OWNERSHIP

3.1 LICENSE GRANT. SFDC hereby grants Partner the nonexclusive right to use and
access the Sforce API for the sole purpose of creating interoperability between
the Partner Products and the SFDC Service, consistent with the terms of this
Agreement. SFDC shall own all right, title and interest in and to the SFDC API
and the SFDC Service, including all associated source code, and, subject to the
foregoing, Partner shall own all right, title and interest in and to any source
code developed by Partner to facilitate interoperability between Partner
Products and the SFDC Service ("Partner Source Code"). To the extent such
interoperability requires the incorporation of any SFDC source code, SFDC hereby
grants to Partner a non-exclusive, worldwide, perpetual, royalty-free license to
use such SFDC source code solely in connection with facilitating
interoperability between the Partner Products and the SFDC Service.

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CERTAIN MATERIAL (INDICATED BY AN ASTERISK) HAS BEEN OMITTED FROM THIS DOCUMENT
PURSUANT TO A REQUEST FOR CONFIDENTIAL TREATMENT. THE OMITTED MATERIAL HAS BEEN
FILED SEPARATELY WITH THE SECURITIES AND EXCHANGE COMMISSION.
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3.2 RESTRICTIONS. Partner shall not: (i) other than with respect to the Partner
Products, modify or create any software based on or derived from, in whole or in
part, any part of the SFDC Service; or (ii) disassemble, decompile or otherwise
reverse engineer any part of the SFDC Service. SFDC shall not: (i) modify or
create any software based on or derived from, in whole or in part, any part of
the Partner Products; (ii) disassemble, decompile or otherwise reverse engineer
any part of the Partner Products; or (iii) modify the SFDC API in a manner that
restricts the ability of Partner Products to interoperate with the SFDC Service,
unless such modification applies generally to all SFDC solutions partners.

3.3 SECURITY. Neither party shall violate or attempt to violate the security of
the other party's products or services. In furtherance of the foregoing, the
parties shall not: (i) access data not intended for the parties or log into a
server or account which the parties are not authorized to access; (ii) attempt
to probe, scan or test the vulnerability of a system or network or to breach
security or authentication measures without proper authorization; (iii) attempt
to interfere with service to any user, host or network, including by means of
submitting a virus, overloading, flooding, spamming, mail bombing or crashing.

3.4 SUBLICENSE/TRANSFER. Except as otherwise provided, Partner may not
subcontract, sublicense or transfer any of its rights or obligations under this
Agreement.

3.5 LIMITED INTEREST. This Agreement does not convey to either party any rights
of ownership or any other right, title or interest in or to the other party's
products or services, and the parties shall not represent otherwise. Each party
reserves the right to change the pricing and other terms and conditions of its
products and services at any time without notice to the other party.

3.6 LOG DATA AND USER DATA. Each party shall own all right, title and interest
in and to any log data and user data generated in connection with an end user's
use of such party's products or services.

4. TRADEMARK CROSS-LICENSE

4.1 LICENSE. Each party hereby grants to the other a worldwide, nonexclusive,
nontransferable, non-sublicenseable, royalty-free license to use, in Partner's
case, "salesforce.com," "Sforce Validated" and associated logos and, in SFDC's
case, Partner's name and associated logos (collectively, "Marks") solely in
connection with the other party's rights, duties and obligations under this
Agreement.

4.2 USE. Any use of Marks shall be in accordance with the granting party's
reasonable trademark usage policies, with proper markings and legends, and
subject to the granting party's prior written approval. The granting party may
withdraw any approval of any use of its Marks at any time in its sole
discretion.

4.3 STANDARDS. During the period of use, the licensed party shall reasonably
cooperate with the granting party in facilitating the granting party's
monitoring and control of the nature and quality of products and services
bearing the granting party's Marks, and shall supply the granting party with
specimens of the licensed party's use of the granting party's Marks upon
request. If the granting party notifies the licensed party that the licensed
party's use of the granting party's Marks is not in compliance with the granting
party's trademark policies or is otherwise deficient, then the licensed party
shall promptly comply with such policies or otherwise as directed by the
granting party. Neither party shall make any express or implied statement or
suggestion, or use the other party's Marks in any manner, that dilutes,
tarnishes, degrades, disparages or otherwise reflects adversely on the other
party or its business, products or services.

4.4 MARK OWNERSHIP. Each party acknowledges that the other party's Marks are and
shall remain Marks of the other party. Neither party shall gain any right, title
or interest with respect to the other party's Marks by use thereof, and all
rights or goodwill associated with the other party's Marks shall inure to the
benefit of the other party.

5. REPRESENTATIONS AND WARRANTIES

Each party represents and warrants that: (i) it has the full corporate right,
power and authority to enter into this Agreement and to perform its obligations
hereunder; (ii) the execution of this Agreement and the performance of its
obligations hereunder does not and will not conflict with or result in a breach
(including with the passage of time) of any other agreement to which it is a
party; (iii) this Agreement has been duly executed and delivered by such party
and constitutes the valid and binding agreement of such party, enforceable
against such party in accordance with its terms; (iv) it owns its respective
products, services and Marks or otherwise has the right to grant the licenses
hereunder; (v) to the knowledge of each party, its respective Marks do not and
will not infringe any intellectual property rights of any third party; and (vi)
its products and services do not infringe any intellectual property rights of
any third party.

6. INDEMNIFICATION

6.1 INDEMNIFICATION. Each party shall indemnify, defend and hold harmless the
other party and its officers, directors, employees, agents, subcontractors and
affiliates from and against any loss, damage or expense (including reasonable
attorneys' fees) incurred in connection with any claims, actions, demands, suits
or proceedings (collectively, "Claims") made against the other party by a third
party and arising out of a breach by the first party of this Agreement
(including any representation or warranty contained herein) or the unauthorized
disclosure of end user identifying information or data.

6.2 NOTICE. The party seeking indemnification shall: (i) notify the indemnifying
party in writing of any Claim as soon as practicable upon knowledge of same;
(ii) give the indemnifying party the opportunity, and full and exclusive
authority, to defend, settle or participate in the defense or settlement of the
Claim; and (iii) provide to the indemnifying party all reasonable requested
assistance (at the indemnifying party's expense); provided, however, that (a) no
failure to notify the indemnifying party shall relieve it of its indemnification
obligations hereunder except to the extent the indemnifying party can
demonstrate detriment attributable to such failure, and (b) the indemnifying
party shall not settle any Claim in a way that imposes any obligation or
liability on the indemnified party without its prior written consent (which
consent will not be unreasonably withheld).

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7. DISCLAIMER OF WARRANTIES

IN NO EVENT SHALL EITHER PARTY BE LIABLE TO THE OTHER FOR ANY CLAIM, LOSS OR
DAMAGE OF ANY KIND ARISING OUT OF OR IN CONNECTION WITH THE FUNCTIONALITY OR
AVAILABILITY OF THAT PARTY'S PRODUCTS OR SERVICES. EACH PARTY'S PRODUCTS AND
SERVICES ARE PROVIDED "AS IS." EXCEPT AS OTHERWISE PROVIDED, EACH PARTY
DISCLAIMS ALL WARRANTIES REGARDING ITS PRODUCTS AND SERVICES, WHETHER, EXPRESS
OR IMPLIED, INCLUDING WITH RESPECT TO MERCHANTABILITY AND FITNESS FOR A
PARTICULAR PURPOSE.

8. LIMITATION OF LIABILITY

NEITHER PARTY SHALL BE LIABLE TO THE OTHER PARTY FOR ANY SPECIAL, CONSEQUENTIAL
OR INCIDENTAL DAMAGES, WHETHER UNDER TORT, CONTRACT OR ANY OTHER THEORY, EVEN IF
SUCH PARTY HAS BEEN INFORMED OF THE POSSIBILITY OF SUCH DAMAGES. EXCEPT FOR EACH
PARTY'S INDEMNIFICATION OBLIGATIONS, IN NO EVENT SHALL EITHER PARTY'S TOTAL
LIABILITY ARISING OUT OF OR RELATED TO THIS AGREEMENT EXCEED THE AGGREGATE OF
THE AMOUNTS PAID OR PAYABLE BY EITHER PARTY TO THE OTHER UNDER THIS AGREEMENT.

9. CONFIDENTIALITY

Neither party shall use or disclose any Confidential Information of the other
party for any purpose outside the scope of this Agreement, except with the other
party's prior written consent. Each party shall protect the other party's
Confidential Information in a manner similar to its own Confidential Information
(in no event using less than reasonable care). In the event of an actual or
threatened breach of a party's confidentiality obligations, the non-breaching
party shall have the right, in addition to any other remedies available to it,
to seek injunctive relief, it being specifically acknowledged by the breaching
party that other remedies may be inadequate.

10. TERM AND TERMINATION

10.1 TERM. The term of this agreement ("Term") shall be for a period of one (1)
year from the Effective Date, unless earlier terminated in accordance with this
section. Either party may terminate this Agreement at any time, with or without
cause, upon thirty (30) days prior written notice to the other party.

10.2 EFFECT OF TERMINATION. Following any termination or expiration of this
Agreement: (i) each party shall continue to maintain the confidentiality of the
other party's Confidential Information and shall return all tangible embodiments
of same and any equipment, software, and related materials belonging to the
other party to that party within 30 days; (ii) any payments owing or accrued as
of termination shall be paid within 30 days thereafter; (iii) Partner shall
immediately cease all use of, and discontinue providing access to the SFDC
Service and shall not enter into any further arrangements with respect to the
SFDC Service; and (iv) all licenses granted between the parties are revoked. To
the extent possible and at its sole discretion, Partner may maintain the Partner
Products for the benefit of existing users, notwithstanding termination or
expiration of this Agreement. Any such continuing service shall remain branded
solely with Partner's name. Sections 6, 7, 8, 9, 10 and 11 shall survive
expiration or earlier termination of this Agreement.

11. GENERAL

11.1 PUBLICITY. Neither party, nor any third party on one party's behalf, shall
publish, distribute or otherwise disseminate any press release, advertising or
publicity matter having any reference to the other party's products or services
or this Agreement, unless and until such matter shall have first been submitted
to and approved in writing by the other party, such approval not to be
unreasonably withheld or delayed. Where approved by the other party, the parties
shall mutually agree on the form, content and timing of any press releases or
other publicity.

11.2 DISPUTE RESOLUTION. The parties shall make good faith efforts to resolve
any dispute arising under this Agreement within sixty (60) days and shall
refrain during that time (except for requests for injunctive relief) from
initiating any litigation or other proceeding relating to such dispute. In any
litigation arising under this Agreement, the parties hereby irrevocably waive
any right to a jury trial and consent to a court trial.

11.3 INDEPENDENT CONTRACTORS. The relationship between the parties is that of
independent contractors. Nothing in this Agreement shall be deemed to create an
employment, partnership, joint venture or agency relationship between the
parties.

11.4 ASSIGNMENT. Neither party may assign this Agreement, in whole or in part,
whether by operation of law or otherwise, without the prior written consent of
the other party (not to be unreasonably withheld), except in connection with a
merger, reorganization or sale of all or substantially all assets or equity
interests.

11.5 GOVERNING LAW. This Agreement shall be governed by the laws of the State of
California without reference to its conflicts or choice of laws provisions. Each
party hereby consents to the exclusive jurisdiction of the state and federal
courts located in San Francisco County, California.

11.6 WAIVER. Any waiver by either party of a term or condition of this Agreement
in any instance shall not be deemed to be a waiver of any subsequent breach
thereof, or of any other provision. All remedies, rights, undertakings,
obligations and agreements contained in this Agreement shall be cumulative, and
none of them shall be in limitation of any other.

11.7 NOTICES/APPROVALS. All notices, approvals, consents, waivers and other
communications under this Agreement must be in writing and will be deemed to
have been given when: (i) delivered by hand; (ii) sent by facsimile (with
confirmation of receipt); or (iii) received by the addressee, if sent by a
nationally recognized overnight delivery service or U.S. mail to the addresses
or facsimile numbers set forth herein (or to such

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other addresses or facsimile numbers as a party may designate by notice to the
other party from time to time):

To SFDC:

            Roger Goulart
            VP, Business Development and Alliances
            salesforce.com, inc.
            The Landmark @ One Market, Suite 300
            San Francisco, CA  94105
            (415) 901-5098
            (415) 901-8422 (fax)

            with a copy to:

            David Schellhase VP and General Counsel
            salesforce.com, inc.
            The Landmark @ One Market, Suite 300
            San Francisco, CA  94105
            (415) 901-8490
            (415) 901-8437 (fax)

To Partner:
            Office of General Counsel
            10182 Telesis Court, 6th Floor
            San Diego, CA 92121
            (858) 546 0040

            5858-546 0695

11.8 ENTIRE AGREEMENT. This Agreement (including the attachments and exhibits
hereto) represents the complete agreement of the parties, supersedes all prior
discussions, communications and agreements between the parties with respect to
the subject matter hereof, and cannot be amended or modified except in a writing
signed by both parties.

11.9 SEVERABILITY. If any of the provisions, or part thereof, of this Agreement
shall be invalid or unenforceable under the laws of the applicable jurisdiction,
such invalidity or unenforceability shall not invalidate or render unenforceable
the entire Agreement but rather the entire Agreement shall be construed as if
not containing the particular invalid or unenforceable provision or part
thereof, and the rights and obligations of the parties shall be construed and
enforced accordingly.

11.10 COUNTERPARTS. This Agreement may be executed in counterparts, each of
which shall be deemed an original and all of which together shall constitute one
instrument.

IN WITNESS WHEREOF, this Agreement is made and entered into as of the Effective
Date:

SFDC                                              PARTNER

SALESFORCE.COM, INC.                              WebSideStory, Inc.

By:         /s/ David Schellhase                  By:         /s/ Jeff Lunsford

Name:       David Schellhase                      Name:       Jeff Lunsford

Title:      VP & General Counsel                  Title:      CEO

PARTNER LEVEL: [***] (circle one) (default is "Partner" level if none circled).

*** Certain information on this page has been omitted and filed separately with
the Commission. Confidential treatment has been requested with respect to the
omitted portions.

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                           SOLUTIONS PROGRAM OVERVIEW

                                      [***]

*** Certain information on this page has been omitted and filed separately with
the Commission. Confidential treatment has been requested with respect to the
omitted portions.

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                                    EXHIBIT A
                            SOLUTIONS PROGRAM DETAIL

1. VALIDATION AND FEES. Partner Products must be "Sforce Validated" in
accordance with a separate Validated Solutions Program Agreement between the
parties.

2. GO-TO-MARKET FUNDS (GOLD AND PLATINUM ONLY). Partner commits to spending at
least the amount specified, within one year of the Effective Date, on sales and
marketing activities specifically designed to promote this alliance and the SFDC
Service. These funds will be held by Partner and allocated as indicated by the
Alliance Business Plan (defined below) or as sponsorship and marketing
opportunities arise.

      2.1 Eligible Go-to-Market Activities. Eligible go-to-market activities may
      include, but are not limited to, the following:

            (a)   advertisements or listings in search engines and publications
                  promoting Partner Products and the SFDC Service;

            (b)   webinars and mailings to Partner's installed base and
                  prospective customers promoting Partner Products and the SFDC
                  Service;

            (c)   trade show sponsorship where Partner Products and the SFDC
                  Service are the focus of Partner "s tradeshow activities;

            (d)   joint regional events such as executive seminars, prospect
                  seminars, and prospect networking events promoting Partner
                  Products and the SFDC Service.

            (e)   sponsorship and participation in SFDC's annual DreamForce User
                  Conference.

3. DESIGNATED ALLIANCE RESOURCES (GOLD AND PLATINUM ONLY). SFDC and Partner
shall each assign a designated alliance resource responsible for building and
executing the Alliance Business Plan, managing day to day activities and
pipeline, and serving as the main point of escalation for all alliance
activities. In addition, SFDC and Partner shall each assign a designated
alliance marketing resource to work on building and executing a joint marketing
plan.

      3.1 Monitoring. On a biweekly basis, Partner agrees to inquire of its
sales representatives regarding their SFDC lead generation activities and report
this information to SFDC.

4. ALLIANCE BUSINESS PLAN (GOLD AND PLATINUM ONLY). SFDC and Partner agree to
jointly develop a business plan to promote this alliance ("Alliance Business
Plan") within 30 days of the Effective Date. The Alliance Business Plan shall
include relationship objectives and revenue goals for both parties, marketing
activities and engagement rules.

5. WORKSHOPS. Consultant and sforce workshops are available to Partner for
additional fees.

6. SALES TRAINING.

      6.1 General Training. SFDC will conduct an initial training session via
online conferencing for Partner's sales representatives, the timing to be
mutually determined by the parties. Partner sales representatives will be
trained on the general value proposition and positioning of the SFDC Service and
the process for transferring leads to SFDC.

      6.2 Partner Sales Reps. Partner sales representatives generating leads for
the SFDC Service must be capable of effectively delivering the SFDC value
proposition and must be generally knowledgeable about the SFDC Service and its
interface, advantages and high-level functionality.

      6.3 Partner Sales Rep Training. Partner sales representatives marketing
and generating leads for the SFDC Service shall use reasonable efforts to
participate in the basic online training provided by SFDC to SFDC users. Partner
and relevant personnel within Partner's organization will complete the following
online training courses within thirty (30) days of the Effective Date: Sales
Representative Sections I and II, Reporting, Administrator Fundamentals Sections
I and II, Leads Administrator, and if appropriate, Support Administrator.

      6.4 Further Training. As SFDC upgrades the SFDC Service, applicable
Partner sales representatives may be asked to participate in further training to
become proficient in generating leads based on those additional services.
Partner agrees to make reasonable, good faith efforts to participate in such
further training.

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      6.5 Demonstrations. Partner agrees to use reasonable efforts to advise
SFDC of any demonstrations required to market the SFDC Service to prospective
customers, especially those with a sales force or customer service group of
greater than twenty-five (25) people.

7. REFERRAL PROGRAM. SFDC will pay referral fees to Partner in accordance with
Exhibit B.

8. PROMOTION AND MARKETING.

      8.1 Partner Marketing Programs & Collateral. As reasonable and
appropriate, Partner will integrate promotion of this partnership within
Partner's marketing materials, website and activities.

      8.2 Marketing Support. As reasonable and appropriate, SFDC will provide
Partner with SFDC's standard partner marketing collateral and other standard
tools to support Partner's lead generation activities.

      8.3 Future Possibilities. Partner and SFDC will maintain an ongoing, open
and collaborative communications channel during the implementation of, and
throughout the duration of, the partnership. Based upon the mutual success of
the partnership, SFDC and Partner will explore extending the partnership in
various ways. The parties plan to discuss partnership progress and extension
possibilities approximately every four (4) months.

9. INTERNAL USE DISCOUNT. Should Partner wish to purchase SFDC Service
subscriptions for internal use, SFDC agrees to offer Partner the stated discount
off then current list price.

10. PARTNER SUPPORT. All Solutions Program partners will receive standard
partner support at no additional charge. Gold or Platinum partners may purchase
premium partner support for the indicated fees.

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                                    EXHIBIT B
                                REFERRAL PROGRAM

1. DEFINITIONS.

      1.1 "First Year Net Revenue" means, with respect to a particular
Opportunity, Net Revenue from that Opportunity over the 12-month period
beginning on the subscription start date of that Opportunity.

      1.2 "Net Revenue" means the gross amount of SFDC Service subscription fees
due SFDC from an SFDC customer, less refunds.

      1.3 "Opportunity" means a single, fully executed and closed order for five
(5) or more annual (or longer) subscriptions to the SFDC Service that, in SFDC's
sole reasonable judgment (i) resulted from a purchase via the Partner Site, (ii)
resulted from a lead referral by Partner, (iii) is an additional order, by a
pre-existing customer of SFDC, that was originated and brought to SFDC by
Partner, not at the time or during the prior sixty (60) days in SFDC's active
sales process, or (iv) was not originated by Partner but closed due in part to
Partner's active and substantial co-selling efforts. In the case of (ii), the
following shall also apply: (a) only the referred prospect's initial order will
qualify as an Opportunity, (b) the referred prospect must not be an existing
SFDC customer or a prospect then currently, or during the prior sixty (60) days,
in SFDC's active sales process, and (c) the referred prospect must become a
paying SFDC customer within six (6) months of the referral. Opportunities
falling under (i), (ii) or (iii) of this definition shall be deemed
Opportunities "originated" by Partner.

      1.4 "Registration Link" means one or more unique links to the SFDC Service
that are provided and approved by SFDC for use in Partner Services and/or the
Partner Site and that can be used to identify Partner referrals who register for
the SFDC Service.

2. OPPORTUNITY REFERRAL PAYMENTS TO PARTNER. SFDC shall make Opportunity
referral payments to Partner on a per Opportunity basis, the amounts of which
shall be determined as follows:

      2.1 With respect to each Opportunity that was originated by Partner, the
rate shall be 10% of First Year Net Revenue.

      2.2 With respect to each Opportunity that was not originated by Partner
but closed due in part to Partner's active and substantial co-selling efforts,
the rate shall range from 0% to 10% as determined by SFDC in its sole discretion
based on the nature and extent of such efforts in each case.

3. APPLICATION TO PARTNER SALES REPS. Partner agrees to share at least one-third
(1/3) of the total amounts received by Partner with its sales representatives
responsible for generating the Opportunity.

4. PAYMENTS TO PARTNER. SFDC will be responsible for billing customers of the
SFDC Service and collecting payment. Payments will be made to Partner on a
quarterly basis per Opportunity. The first payment for a given Opportunity will
be made no later than sixty (60) days after the end of the calendar month of the
subscription start date of the Opportunity. Subsequent payments will be made no
later than sixty (60) days after the end of each successive three (3) calendar
month period. SFDC will provide a summary report with each payment showing how
the payment was calculated.

5. DELINQUENT ACCOUNTS. Partner shall refund to SFDC a pro rata portion of
payments (based on the appropriate rate) made to Partner for a particular
Opportunity to the extent expected customer payments associated with that
Opportunity are not received by SFDC. Refund amounts may be offset against other
Opportunity referral payments at SFDC's sole discretion. SFDC's right to refunds
with respect to a particular Opportunity shall expire ninety (90) days after the
one (1) year anniversary of the subscription start date of that Opportunity.

6. ELECTRONIC REGISTRATION OF USERS BY PARTNER. All orders for the SFDC Service
through Partner shall be initiated via a Registration Link and shall be subject
to acceptance by SFDC in its sole discretion.

7. ADDITIONAL MANUAL TRACKING OF LEADS AND USERS REGISTERED BY PARTNER. In
addition to tracking users generated and registered by Partner via the
Registration Links, SFDC and Partner may cooperate to develop a process for
tracking and ascribing leads generated by Partner but communicated to SFDC via
other means. Partner agrees to make good faith and reasonable efforts to
document all such referral activity and communicate it promptly to SFDC.
Notwithstanding the foregoing, Partner acknowledges that the optimal tracking
process is to register users via the Registration Links and that alternative
means may result in incomplete tracking.

*** Certain information on this page has been omitted and filed separately with
the Commission. Confidential treatment has been requested with respect to the
omitted portions.

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                                                                   EXHIBIT 10.25

                            INDEMNIFICATION AGREEMENT

      This Indemnification Agreement ("AGREEMENT") is made as of _____________,
2004 by and between WebSideStory, Inc., a Delaware corporation (the "COMPANY"),
and ________________________ ("INDEMNITEE").

                                    RECITALS

      WHEREAS, highly competent persons have become more reluctant to serve
corporations as directors or in other capacities unless they are provided with
adequate protection through insurance and adequate indemnification against
inordinate risks of claims and actions against them arising out of their service
to and activities on behalf of the corporation;

      WHEREAS, the Board of Directors of the Company (the "BOARD") has
determined that, in order to attract and retain qualified individuals, the
Company will attempt to maintain on an ongoing basis, at its sole expense,
liability insurance to protect persons serving the Company and its subsidiaries
from certain liabilities. Although the furnishing of such insurance has been a
customary and widespread practice among United States-based corporations and
other business enterprises, the Company believes that, given current market
conditions and trends, such insurance may be available to it in the future only
at higher premiums and with more exclusions. At the same time, directors,
officers and other persons in service to corporations or business enterprises
are being increasingly subjected to expensive and time-consuming litigation
relating to, among other things, matters that traditionally would have been
brought only against the Company or business enterprise itself. The certificate
of incorporation and bylaws of the Company require indemnification of the
officers and directors of the Company. Indemnitee may also be entitled to
indemnification pursuant to the General Corporation Law of the State of Delaware
("DGCL"). The certificate of incorporation, bylaws and the DGCL expressly
provide that the indemnification provisions set forth therein are not exclusive,
and thereby contemplate that contracts may be entered into between the Company
and members of the Board, officers and other persons with respect to
indemnification;

      WHEREAS, the uncertainties relating to such insurance and to
indemnification have increased the difficulty of attracting and retaining such
persons;

      WHEREAS, the Board has determined that the increased difficulty in
attracting and retaining such persons is detrimental to the best interests of
the Company's stockholders and that the Company should act to assure such
persons that there will be increased certainty of such protection in the future;

      WHEREAS, it is reasonable, prudent and necessary for the Company
contractually to obligate itself to indemnify, and to advance expenses on behalf
of, such persons to the fullest extent permitted by applicable law so that they
will serve or continue to serve the Company free from undue concern that they
will not be so indemnified;

<PAGE>

      WHEREAS, this Agreement is a supplement to and in furtherance of the
certificate of incorporation and bylaws of the Company and any resolutions
adopted pursuant thereto and shall not be deemed a substitute therefor, nor to
limit, diminish or abrogate any rights of Indemnitee thereunder; and

      WHEREAS, Indemnitee does not regard the protection available under the
Company's certificate of incorporation, bylaws and insurance as adequate in the
present circumstances, and may not be willing to serve as an officer or director
without adequate protection, and the Company desires Indemnitee to serve in such
capacity. Indemnitee is willing to serve, continue to serve and to take on
additional service for or on behalf of the Company on the condition that he or
she be so indemnified.

                                    AGREEMENT

      NOW, THEREFORE, in consideration of the premises and the covenants
contained herein, the Company and Indemnitee do hereby covenant and agree as
follows:

      1.    SERVICES TO THE COMPANY. Indemnitee will serve or continue to serve
as an officer, director or key employee of the Company for so long as Indemnitee
is duly elected or appointed or until Indemnitee tenders his or her resignation.

      2.    DEFINITIONS. As used in this Agreement:

            (a)   "BENEFICIAL OWNER" shall have the meaning given to such term
in Rule 13d-3 under the Exchange Act; provided, however, that Beneficial Owner
shall exclude any Person otherwise becoming a Beneficial Owner by reason of the
stockholders of the Company approving a merger of the Company with another
entity.

            (b)   A "CHANGE IN CONTROL" shall be deemed to occur upon the
earliest to occur after the date of this Agreement of any of the following
events:

                  (i)   Acquisition of Stock by Third Party. Any Person (as
      defined below) is or becomes the Beneficial Owner, directly or indirectly,
      of securities of the Company representing twenty percent (20%) or more of
      the combined voting power of the Company's then outstanding securities;

                  (ii)  Change in Board of Directors. During any period of two
      (2) consecutive years (not including any period prior to the execution of
      this Agreement), individuals who at the beginning of such period
      constitute the Board, and any new director (other than a director
      designated by a person who has entered into an agreement with the Company
      to effect a transaction described in Sections 2(b)(i), 2(b)(iii) or
      2(b)(iv)) whose election by the Board or nomination for election by the
      Company's stockholders was approved by a vote of at least two-thirds of
      the directors then still in office who either were directors at the
      beginning of the period or whose election or nomination for election was
      previously so approved, cease for any reason to constitute at least a
      majority of the members of the Board;

                                       2
<PAGE>

                  (iii) Corporate Transactions. The effective date of a merger
      or consolidation of the Company with any other entity, other than a merger
      or consolidation which would result in the voting securities of the
      Company outstanding immediately prior to such merger or consolidation
      continuing to represent (either by remaining outstanding or by being
      converted into voting securities of the surviving entity) more than 50.1%
      of the combined voting power of the voting securities of the surviving
      entity outstanding immediately after such merger or consolidation and with
      the power to elect at least a majority of the board of directors or other
      governing body of such surviving entity;

                  (iv)  Liquidation. The approval by the stockholders of the
      Company of a complete liquidation of the Company or an agreement or series
      of agreements for the sale or disposition by the Company of all or
      substantially all of the Company's assets; or

                  (v)   Other Events. There occurs any other event of a nature
      that would be required to be reported in response to Item 6(e) of Schedule
      14A of Regulation 14A (or a response to any similar item on any similar
      schedule or form) promulgated under the Exchange Act (as defined below),
      whether or not the Company is then subject to such reporting requirement.

            (c)   "CORPORATE STATUS" describes the status of a person who is or
was a director, officer, trustee, general partner, managing member, fiduciary,
employee or agent of the Company or of any other Enterprise (as defined below)
which such person is or was serving at the request of the Company.

            (d)   "DISINTERESTED DIRECTOR" means a director of the Company who
is not and was not a party to the Proceeding in respect of which indemnification
is sought by Indemnitee.

            (e)   "ENTERPRISE" shall mean the Company and any other corporation,
limited liability company, partnership, joint venture, trust, employee benefit
plan or other enterprise of which Indemnitee is or was serving at the request of
the Company as a director, officer, trustee, general partner, managing member,
fiduciary, employee or agent.

            (f)   "EXCHANGE ACT" shall mean the Securities Exchange Act of 1934,
as amended.

            (g)   "EXPENSES" shall include all reasonable attorneys' fees,
retainers, court costs, transcript costs, fees of experts, witness fees, travel
expenses, duplicating costs, printing and binding costs, telephone charges,
postage, delivery service fees and all other disbursements or expenses of the
type customarily incurred in connection with prosecuting, defending, preparing
to prosecute or defend, investigating, being or preparing to be a witness in, or
otherwise participating in, a Proceeding. Expenses also shall include Expenses
incurred in connection with any appeal resulting from any Proceeding, including,
without limitation, the premium, security for and other costs relating to any
cost bond, supersedeas bond or other appeal

                                       3
<PAGE>

bond or its equivalent. Expenses, however, shall not include amounts paid in
settlement by Indemnitee or the amount of judgments or fines against Indemnitee.

            (h)   "INDEPENDENT COUNSEL" means a law firm, or a member of a law
firm, that is experienced in matters of corporation law and neither presently
is, nor in the past five years has been, retained to represent: (i) the Company
or Indemnitee in any matter material to either such party (other than with
respect to matters concerning Indemnitee under this Agreement, or of other
indemnitees under similar indemnification agreements), or (ii) any other party
to the Proceeding giving rise to a claim for indemnification hereunder.
Notwithstanding the foregoing, the term "INDEPENDENT COUNSEL" shall not include
any person who, under the applicable standards of professional conduct then
prevailing, would have a conflict of interest in representing either the Company
or Indemnitee in an action to determine Indemnitee's rights under this
Agreement. The Company agrees to pay the reasonable fees and expenses of the
Independent Counsel referred to above and to fully indemnify such counsel
against any and all Expenses, claims, liabilities and damages arising out of or
relating to this Agreement or its engagement pursuant hereto.

            (i)   "PERSON" shall have the meaning set forth in Sections 13(d)
and 14(d) of the Exchange Act; provided, however, that Person shall exclude (i)
the Company, (ii) any trustee or other fiduciary holding securities under an
employee benefit plan of the Company and (iii) any corporation owned, directly
or indirectly, by the stockholders of the Company in substantially the same
proportions as their ownership of stock of the Company.

            (j)   The term "PROCEEDING" shall include any threatened, pending or
completed action, suit, arbitration, alternate dispute resolution mechanism,
investigation, formal or informal inquiry, administrative hearing, request for
documents or information, subpoena or any other actual, threatened or completed
proceeding, whether brought in the right of the Company or otherwise and whether
of a civil, criminal, administrative or investigative nature, in which
Indemnitee was, is or will be involved as a party, witness or otherwise by
reason of the fact that Indemnitee is or was a director or officer of the
Company, by reason of any action taken (or failure to act) by him or her or of
any action (or failure to act) on his or her part while acting as a director or
officer of the Company, or by reason of the fact that he or she is or was
serving at the request of the Company as a director, officer, trustee, general
partner, managing member, fiduciary, employee or agent of any Enterprise, in
each case whether or not serving in such capacity at the time any liability or
Expenses are incurred for which indemnification, reimbursement or advancement of
Expenses can be provided under this Agreement.

            (k)   References to "OTHER ENTERPRISE" shall include employee
benefit plans; references to "SERVING AT THE REQUEST OF THE COMPANY" shall
include any service as a director, officer, employee or agent of the Company
which imposes duties on, or involves services by, such director, officer,
employee or agent with respect to an employee benefit plan, its participants or
beneficiaries; and a person who acted in good faith and in a manner he or she
reasonably believed to be in the best interests of the participants and
beneficiaries of an employee benefit plan shall be deemed to have acted in a
manner "NOT OPPOSED TO THE BEST INTERESTS OF THE COMPANY" as referred to in this
Agreement.

                                       4
<PAGE>

      3.    INDEMNITY IN THIRD-PARTY PROCEEDINGS. The Company shall indemnify
Indemnitee in accordance with the provisions of this Section 3 if Indemnitee is,
or is threatened to be made, a party to or a participant (as a witness or
otherwise) in any Proceeding, other than a Proceeding by or in the right of the
Company to procure a judgment in its favor. Pursuant to this Section 3,
Indemnitee shall be indemnified against all Expenses, judgments, fines,
penalties and amounts paid in settlement (including all interest, assessments
and other charges paid or payable in connection with or in respect of such
Expenses, judgments, fines, penalties and amounts paid in settlement) actually
and reasonably incurred by Indemnitee or on his or her behalf in connection with
such Proceeding or any claim, issue or matter therein, if Indemnitee acted in
good faith and in a manner he or she reasonably believed to be in or not opposed
to the best interests of the Company and, in the case of a criminal proceeding,
he or she had no reasonable cause to believe that his or her conduct was
unlawful.

      4.    INDEMNITY IN PROCEEDINGS BY OR IN THE RIGHT OF THE COMPANY. The
Company shall indemnify Indemnitee in accordance with the provisions of this
Section 4 if Indemnitee is, or is threatened to be made, a party to or a
participant (as a witness or otherwise) in any Proceeding by or in the right of
the Company to procure a judgment in its favor. Pursuant to this Section 4,
Indemnitee shall be indemnified against all Expenses actually and reasonably
incurred by Indemnitee or on his or her behalf in connection with such
Proceeding or any claim, issue or matter therein, if Indemnitee acted in good
faith and in a manner he or she reasonably believed to be in or not opposed to
the best interests of the Company. No indemnification for Expenses shall be made
under this Section 4 in respect of any claim, issue or matter as to which
Indemnitee shall have been finally adjudged by a court to be liable to the
Company, unless and only to the extent that any court in which the Proceeding
was brought or the Delaware Court of Chancery shall determine upon application
that, despite the adjudication of liability but in view of all the circumstances
of the case, Indemnitee is fairly and reasonably entitled to indemnification.

      5.    INDEMNIFICATION FOR EXPENSES OF A PARTY WHO IS WHOLLY OR PARTLY
SUCCESSFUL. Notwithstanding any other provisions of this Agreement, to the
extent that Indemnitee is a party to (or a participant in) and is successful, on
the merits or otherwise, in any Proceeding or in defense of any claim, issue or
matter therein, in whole or in part, the Company shall indemnify Indemnitee
against all Expenses actually and reasonably incurred by him or her in
connection therewith. If Indemnitee is not wholly successful in such Proceeding
but is successful, on the merits or otherwise, as to one or more but less than
all claims, issues or matters in such Proceeding, the Company shall indemnify
Indemnitee against all Expenses actually and reasonably incurred by him or her
or on his or her behalf in connection with each successfully resolved claim,
issue or matter. If Indemnitee is not wholly successful in such Proceeding, the
Company also shall indemnify Indemnitee against all Expenses reasonably incurred
in connection with a claim, issue or matter related to any claim, issue or
matter on which Indemnitee was successful. For purposes of this Section and
without limitation, the termination of any claim, issue or matter in such a
Proceeding by dismissal, with or without prejudice, shall be deemed to be a
successful result as to such claim, issue or matter.

      6.    INDEMNIFICATION FOR EXPENSES OF A WITNESS. Notwithstanding any other
provision of this Agreement, to the extent that Indemnitee is, by reason of his
Corporate Status, a witness in any Proceeding to which Indemnitee is not a
party, he shall be indemnified against all

                                       5
<PAGE>

Expenses actually and reasonably incurred by him or her or on his or her behalf
in connection therewith.

      7.    ADDITIONAL INDEMNIFICATION.

            (a)   Notwithstanding any limitation in Sections 3, 4 or 5, the
Company shall indemnify Indemnitee to the fullest extent permitted by law if
Indemnitee is a party to or threatened to be made a party to any Proceeding
(including a Proceeding by or in the right of the Company to procure a judgment
in its favor) against all Expenses, judgments, fines, penalties and amounts paid
in settlement (including all interest, assessments and other charges paid or
payable in connection with or in respect of such Expenses, judgments, fines,
penalties and amounts paid in settlement) actually and reasonably incurred by
Indemnitee in connection with the Proceeding. No indemnity shall be made under
this Section 7(a) on account of Indemnitee's conduct which is finally determined
by a court of competent jurisdiction to constitute a breach of Indemnitee's duty
of loyalty to the Company or its stockholders or to be an act or omission not in
good faith or which involves intentional misconduct or a knowing violation of
the law.

            (b)   For purposes of Section 7(a), the meaning of the phrase "TO
THE FULLEST EXTENT PERMITTED BY LAW" shall include, but not be limited to:

                  (i)   to the fullest extent permitted by the provision of the
      DGCL that authorizes or contemplates additional indemnification by
      agreement, or the corresponding provision of any amendment to or
      replacement of the DGCL; and

                  (ii)  to the fullest extent authorized or permitted by any
      amendments to or replacements of the DGCL adopted after the date of this
      Agreement that increase the extent to which a corporation may indemnify
      its officers and directors.

      8.    EXCLUSIONS. Notwithstanding any other provision in this Agreement,
the Company shall not be obligated under this Agreement to make any indemnity in
connection with any claim made against Indemnitee:

            (a)   for which payment has actually been received by or on behalf
of Indemnitee under any insurance policy or other indemnity provision, except
with respect to any excess beyond the amount actually received under any
insurance policy or other indemnity provision;

            (b)   for an accounting of profits made from the purchase and sale
(or sale and purchase) by Indemnitee of securities of the Company within the
meaning of Section 16(b) of the Exchange Act or similar provisions of state
statutory law or common law; or

            (c)   except as otherwise provided in Sections 13(d)-(f) hereof, in
connection with any Proceeding (or any part of any Proceeding) initiated by
Indemnitee, including any Proceeding (or any part of any Proceeding) initiated
by Indemnitee against the Company or its directors, officers, employees or other
indemnitees, unless (i) the Board of Directors of the Company authorized the
Proceeding (or any part of any Proceeding) prior to its initiation or (ii)

                                       6
<PAGE>

the Company provides the indemnification, in its sole discretion, pursuant to
the powers vested in the Company under applicable law.

      9.    ADVANCES OF EXPENSES; DEFENSE OF CLAIM.

            (a)   Notwithstanding any provision of this Agreement to the
contrary, the Company shall advance the Expenses incurred by Indemnitee in
connection with any Proceeding within ten (10) days after the receipt by the
Company of a statement or statements requesting such advances from time to time,
whether prior to or after final disposition of any Proceeding. Advances shall be
unsecured and interest free. Advances shall be made without regard to
Indemnitee's ability to repay the expenses and without regard to Indemnitee's
ultimate entitlement to indemnification under the other provisions of this
Agreement. Advances shall include any and all reasonable Expenses incurred
pursuing an action to enforce this right of advancement, including Expenses
incurred preparing and forwarding statements to the Company to support the
advances claimed. Indemnitee shall qualify for advances solely upon the
execution and delivery to the Company of an undertaking providing that
Indemnitee undertakes to repay the advance to the extent that it is ultimately
determined by a final decision by a court of competent jurisdiction that
Indemnitee is not entitled to be indemnified by the Company. This Section 9(a)
shall not apply to any claim made by Indemnitee for which indemnity is excluded
pursuant to Section 8.

            (b)   The Company will be entitled to participate in the Proceeding
at its own expense.

            (c)   The Company shall not settle any action, claim or Proceeding
(in whole or in part) which would impose any Expense, judgment, fine, penalty or
limitation on Indemnitee without Indemnitee's prior written consent.

      10.   PROCEDURE FOR NOTIFICATION AND APPLICATION FOR INDEMNIFICATION.

            (a)   Within sixty (60) days after the actual receipt by Indemnitee
of notice that he or she is a party to or a participant (as a witness or
otherwise) in any Proceeding, Indemnitee shall submit to the Company a written
notice identifying the Proceeding. The omission by Indemnitee to notify the
Company will not relieve the Company from any liability which it may have to
Indemnitee (i) otherwise than under this Agreement and (ii) under this Agreement
unless and only to the extent that the Company can establish that such omission
to notify resulted in actual prejudice to the Company.

            (b)   Indemnitee shall thereafter deliver to the Company a written
application to indemnify Indemnitee in accordance with this Agreement. Such
application(s) may be delivered from time to time and at such time(s) as
Indemnitee deems appropriate in his or her sole discretion. Following such a
written application for indemnification by Indemnitee, Indemnitee's entitlement
to indemnification shall be determined in accordance with Section 11(a) of this
Agreement.

                                       7
<PAGE>

      11.   PROCEDURE UPON APPLICATION FOR INDEMNIFICATION.

            (a)   Upon written request by Indemnitee for indemnification
pursuant to Section 10(b), a determination, if required by applicable law, with
respect to Indemnitee's entitlement thereto shall be made in the specific case:
(i) by a majority vote of the Disinterested Directors, even though less than a
quorum of the Board; or (ii) if so requested by Indemnitee, in his or her sole
discretion, by Independent Counsel in a written opinion to the Board, a copy of
which shall be delivered to Indemnitee. If it is so determined that Indemnitee
is entitled to indemnification, payment to Indemnitee shall be made within ten
(10) days after such determination. Indemnitee shall reasonably cooperate with
the person, persons or entity making such determination with respect to
Indemnitee's entitlement to indemnification, including providing to such person,
persons or entity upon reasonable advance request any documentation or
information which is not privileged or otherwise protected from disclosure and
which is reasonably available to Indemnitee and reasonably necessary to such
determination. Any costs or Expenses (including attorneys' fees and
disbursements) incurred by Indemnitee in so cooperating with the person, persons
or entity making such determination shall be borne by the Company (irrespective
of the determination as to Indemnitee's entitlement to indemnification) and the
Company hereby indemnifies and agrees to hold Indemnitee harmless therefrom.

            (b)   In the event the determination of entitlement to
indemnification is to be made by Independent Counsel pursuant to Section 11(a)
hereof, the Independent Counsel shall be selected as provided in this Section
11(b). If a Change in Control shall not have occurred, the Independent Counsel
shall be selected by the Board of Directors, and the Company shall give written
notice to Indemnitee advising him of the identity of the Independent Counsel so
selected and the basis for the Board of Directors' determination that such
counsel qualifies as Independent Counsel. The Board of Directors and the
Independent Counsel shall respond promptly to any inquiries by or on behalf of
the Indemnitee as to any facts and circumstances relating to such counsel's
qualification as Independent Counsel as defined in Section 2 of this Agreement.
If a Change in Control shall have occurred, the Independent Counsel shall be
selected by Indemnitee (unless Indemnitee shall request that such selection be
made by the Board of Directors, in which event the preceding sentence shall
apply), and Indemnitee shall give written notice to the Company advising it of
the identity of the Independent Counsel so selected. In either event, Indemnitee
or the Company, as the case may be, may, within 10 days after such written
notice of selection shall have been received, deliver to the Company or to
Indemnitee, as the case may be, a written objection to such selection; provided,
however, that such objection may be asserted only on the ground that the
Independent Counsel so selected does not meet the requirements of "Independent
Counsel" as defined in Section 2 of this Agreement, and the objection shall set
forth with particularity the factual basis of such assertion. Absent a proper
and timely objection, the person so selected shall act as Independent Counsel.
If such written objection is so made and substantiated, the Independent Counsel
so selected may not serve as Independent Counsel unless and until such objection
is withdrawn or a court of competent jurisdiction has determined that such
objection is without merit. If, within 20 days after submission by Indemnitee of
a written request for indemnification pursuant to Section 10(b) hereof, no
Independent Counsel shall have been selected and not objected to, either the
Company or Indemnitee may petition a court of competent jurisdiction (the
"COURT") for resolution of any objection which shall have been made by the
Company or Indemnitee to the other's selection of Independent Counsel and/or for
the appointment as Independent Counsel of a person selected by the Court or by
such other person as the Court shall designate, and the person with respect to
whom all objections are so resolved or the person so appointed shall act as
Independent Counsel under Section 11(a) hereof. Any costs or Expenses incurred
by Indemnitees in so petitioning a court pursuant to this Section 11(b) shall
be borne by the Company (irrespective of the resolution of such petition and
irrespective of the determination as to Indemnitee's entitlement of
Indemnification) and the Company hereby indemnifies and agrees to hold
Indemnitee harmless therefrom. Upon the due commencement of any
judicial proceeding or

                                       8
<PAGE>

arbitration pursuant to Section 13(a) of this Agreement, Independent Counsel
shall be discharged and relieved of any further responsibility in such capacity
(subject to the applicable standards of professional conduct then prevailing).

            (c)   The Company agrees to pay the reasonable fees of Independent
Counsel and to fully indemnify such Independent Counsel against any and all
Expenses, claims, liabilities and damages arising out of or relating to this
Agreement or its engagement pursuant hereto.

      12.   PRESUMPTIONS AND EFFECT OF CERTAIN PROCEEDINGS.

            (a)   In making a determination with respect to entitlement to
indemnification hereunder, the person or persons or entity making such
determination shall presume that Indemnitee is entitled to indemnification under
this Agreement if Indemnitee has submitted a request for indemnification in
accordance with Section 10(b) of this Agreement, and the Company shall have the
burden of proof to overcome that presumption in connection with the making by
any person, persons or entity of any determination contrary to that presumption.
Neither the failure of the Company (including by the Board or Independent
Counsel) to have made a determination prior to the commencement of any action
pursuant to this Agreement that indemnification is proper in the circumstances
because Indemnitee has met the applicable standard of conduct, nor an actual
determination by the Company (including by the Board or Independent Counsel)
that Indemnitee has not met such applicable standard of conduct, shall be a
defense to the action or create a presumption that Indemnitee has not met the
applicable standard of conduct.

            (b)   If the person, persons or entity empowered or selected under
Section 11 of this Agreement to determine whether Indemnitee is entitled to
indemnification shall not have made a determination within sixty (60) days after
receipt by the Company of the request therefor, the requisite determination of
entitlement to indemnification shall be deemed to have been made and Indemnitee
shall be entitled to such indemnification, absent (i) a misstatement by
Indemnitee of a material fact, or an omission of a material fact necessary to
make Indemnitee's statement not materially misleading, in connection with the
request for indemnification or (ii) a prohibition of such indemnification under
applicable law; provided, however, that such 60-day period shall be extended for
a reasonable time, not to exceed an additional thirty (30) days, if the person,
persons or entity making the determination with respect to entitlement to
indemnification in good faith requires such additional time for the obtaining or
evaluating of documentation and/or information relating thereto.

            (c)   The termination of any Proceeding or of any claim, issue or
matter therein, by judgment, order, settlement or conviction, or upon a plea of
nolo contendere or its equivalent, shall not (except as otherwise expressly
provided in this Agreement) of itself adversely affect the right of Indemnitee
to indemnification or create a presumption that Indemnitee did not act in good
faith and in a manner which he or she reasonably believed to be in or not
opposed to the best interests of the Company or, with respect to any criminal
Proceeding, that Indemnitee had reasonable cause to believe that his or her
conduct was unlawful.

                                       9
<PAGE>

            (d)   For purposes of any determination of good faith, Indemnitee
shall be deemed to have acted in good faith if Indemnitee's action is based on
the records or books of account of the Enterprise, including financial
statements, or on information supplied to Indemnitee by the officers of the
Enterprise in the course of their duties, or on the advice of legal counsel for
the Enterprise or on information or records given or reports made to the
Enterprise by an independent certified public accountant or by an appraiser or
other expert selected by the Enterprise. The provisions of this Section 12(d)
shall not be deemed to be exclusive or to limit in any way the other
circumstances in which Indemnitee may be deemed or found to have met the
applicable standard of conduct set forth in this Agreement.

            (e)   The knowledge and/or actions, or failure to act, of any other
director, trustee, partner, managing member, fiduciary, officer, agent, advisor
or employee of the Enterprise shall not be imputed to Indemnitee for purposes of
determining the right to indemnification under this Agreement.

      13.   REMEDIES OF INDEMNITEE.

            (a)   In the event that (i) a determination is made pursuant to
Section 11 of this Agreement that Indemnitee is not entitled to indemnification
under this Agreement, (ii) advancement of Expenses is not timely made pursuant
to Section 9 of this Agreement, (iii) no determination of entitlement to
indemnification shall have been made pursuant to Section 11(a) of this Agreement
within the time period specified in Section 12(b) of this Agreement, (iv)
payment of indemnification is not made pursuant to Section 5, 6, 7 or the last
sentence of Section 11(a) of this Agreement within ten (10) days after receipt
by the Company of a written request therefor or (v) payment of indemnification
pursuant to Section 3 or Section 4 of this Agreement is not made within ten (10)
days after a determination has been made that Indemnitee is entitled to
indemnification, Indemnitee shall be entitled to an adjudication by a court of
his or her entitlement to such indemnification or advancement of Expenses.
Alternatively, Indemnitee, at his or her option, may seek an award in
arbitration to be conducted by a single arbitrator pursuant to the Commercial
Arbitration Rules of the American Arbitration Association. The Company shall not
oppose Indemnitee's right to seek any such adjudication or award in arbitration.

            (b)   In the event that a determination shall have been made
pursuant to Section 11(a) of this Agreement that Indemnitee is not entitled to
indemnification, any judicial proceeding or arbitration commenced pursuant to
this Section 13 shall be conducted in all respects as a de novo trial, or
arbitration, on the merits and Indemnitee shall not be prejudiced by reason of
that adverse determination. In any judicial proceeding or arbitration commenced
pursuant to this Section 13 the Company shall have the burden of proving
Indemnitee is not entitled to indemnification or advancement of Expenses, as the
case may be, and the Company may not refer to or introduce into evidence any
determination pursuant to Section 11(a) of this Agreement adverse to Indemnitee
for any purpose. If Indemnitee commences a judicial proceeding or arbitration
pursuant to this Section 13, Indemnitee shall not be required to reimburse the
Company for any advances pursuant to Section 9 until a final determination is
made with respect to Indemnitee's entitlement to indemnification (as to which
all rights of appeal have been exhausted or lapsed).

                                       10
<PAGE>

            (c)   If a determination shall have been made pursuant to Section
11(a) of this Agreement that Indemnitee is entitled to indemnification, the
Company shall be bound by such determination in any judicial proceeding or
arbitration commenced pursuant to this Section 13, absent (i) a misstatement by
Indemnitee of a material fact, or an omission of a material fact necessary to
make Indemnitee's statement not materially misleading, in connection with the
request for indemnification or (ii) a prohibition of such indemnification under
applicable law.

            (d)   In the event that Indemnitee, pursuant to this Section 13,
seeks a judicial adjudication of or an award in arbitration to enforce his or
her rights under, or to recover damages for breach of, this Agreement,
Indemnitee shall be entitled to recover from the Company, and shall be
indemnified by the Company against, any and all Expenses actually and reasonably
incurred by him or her in such judicial adjudication or arbitration. If it shall
be determined in said judicial adjudication or arbitration that Indemnitee is
entitled to receive part but not all of the indemnification or advancement of
Expenses sought, Indemnitee shall be entitled to recover from the Company, and
shall be indemnified by the Company against, any and all Expenses reasonably
incurred by Indemnitee in connection with such judicial adjudication or
arbitration.

            (e)   The Company shall be precluded from asserting in any judicial
proceeding or arbitration commenced pursuant to this Section 13 that the
procedures and presumptions of this Agreement are not valid, binding and
enforceable and shall stipulate in any such court or before any such arbitrator
that the Company is bound by all the provisions of this Agreement.

            (f)   The Company shall indemnify Indemnitee to the fullest extent
permitted by law against all Expenses and, if requested by Indemnitee, shall
(within ten (10) days after the Company's receipt of such written request)
advance such Expenses to Indemnitee, which are incurred by Indemnitee in
connection with any judicial proceeding or arbitration brought by Indemnitee for
(i) indemnification or advances of Expenses by the Company under this Agreement
or any other agreement or provision of the Company's certificate of
incorporation or bylaws now or hereafter in effect or (ii) recovery or advances
under any insurance policy maintained by any person for the benefit of
Indemnitee, regardless of whether Indemnitee ultimately is determined to be
entitled to such indemnification, advance or insurance recovery, as the case may
be.

      14.   NON-EXCLUSIVITY; SURVIVAL OF RIGHTS; INSURANCE; SUBROGATION.

            (a)   The rights of indemnification and to receive advancement of
Expenses as provided by this Agreement shall not be deemed exclusive of any
other rights to which Indemnitee may at any time be entitled under applicable
law, the Company's certificate of incorporation, the Company's bylaws, any
agreement, a vote of stockholders, a resolution of directors or otherwise. No
amendment, alteration or repeal of this Agreement or of any provision hereof
shall limit or restrict any right of Indemnitee under this Agreement in respect
of any action taken or omitted by such Indemnitee in his Corporate Status prior
to such amendment, alteration or repeal. To the extent that a change in Delaware
law, whether by statute or judicial decision, permits greater indemnification or
advancement of Expenses than would be afforded currently under the Company's
bylaws and this Agreement, it is the intent of the parties hereto

                                       11
<PAGE>

that Indemnitee shall enjoy by this Agreement the greater benefits so afforded
by such change. No right or remedy herein conferred is intended to be exclusive
of any other right or remedy, and every other right and remedy shall be
cumulative and in addition to every other right and remedy given hereunder or
now or hereafter existing at law, in equity or otherwise. The assertion or
employment of any right or remedy hereunder or otherwise, shall not prevent the
concurrent assertion or employment of any other right or remedy.

            (b)   To the extent that the Company maintains an insurance policy
or policies providing liability insurance for directors, officers, trustees,
partners, managing members, fiduciaries, employees or agents of the Company or
of any other Enterprise which such person serves at the request of the Company,
Indemnitee shall be covered by such policy or policies in accordance with its or
their terms to the maximum extent of the coverage available for any such
director, trustee, partner, managing member, fiduciary, officer, employee or
agent under such policy or policies. If, at the time the Company receives notice
from any source of a Proceeding as to which Indemnitee is a party or a
participant (as a witness or otherwise), the Company has director and officer
liability insurance in effect, the Company shall give prompt notice of such
Proceeding to the insurers in accordance with the procedures set forth in the
respective policies. The Company shall thereafter take all necessary or
desirable action to cause such insurers to pay, on behalf of Indemnitee, all
amounts payable as a result of such Proceeding in accordance with the terms of
such policies.

            (c)   In the event of any payment under this Agreement, the Company
shall be subrogated to the extent of such payment to all of the rights of
recovery of Indemnitee, who shall execute all papers required and take all
action necessary to secure such rights, including execution of such documents as
are necessary to enable the Company to bring suit to enforce such rights.

            (d)   The Company shall not be liable under this Agreement to make
any payment of amounts otherwise indemnifiable hereunder (or for which
advancement is provided hereunder) if and to the extent that Indemnitee has
otherwise actually received such payment under any insurance policy, contract,
agreement or otherwise.

            (e)   The Company's obligation to indemnify or advance Expenses
hereunder to Indemnitee who is or was serving at the request of the Company as a
director, officer, trustee, partner, managing member, fiduciary, employee or
agent of any other Enterprise shall be reduced by any amount Indemnitee has
actually received as indemnification or advancement of expenses from such
Enterprise.

      15.   DURATION OF AGREEMENT. This Agreement shall continue until and
terminate upon the later of: (a) ten (10) years after the date that Indemnitee
shall have ceased to serve as a director or officer of the Company or as a
director, officer, trustee, partner, managing member, fiduciary, employee or
agent of any other corporation, partnership, joint venture, trust, employee
benefit plan or other enterprise which Indemnitee served at the request of the
Company; or (b) one (1) year after the final termination of any Proceeding
(including any rights of appeal thereto) then pending in respect of which
Indemnitee is granted rights of indemnification or advancement of Expenses
hereunder and of any Proceeding commenced by Indemnitee pursuant

                                       12
<PAGE>

to Section 13 of this Agreement relating thereto (including any rights of appeal
of any Section 13 Proceeding).

      16.   SEVERABILITY. If any provision or provisions of this Agreement shall
be held to be invalid, illegal or unenforceable for any reason whatsoever: (a)
the validity, legality and enforceability of the remaining provisions of this
Agreement (including, without limitation, each portion of any Section of this
Agreement containing any such provision held to be invalid, illegal or
unenforceable, that is not itself invalid, illegal or unenforceable) shall not
in any way be affected or impaired thereby and shall remain enforceable to the
fullest extent permitted by law; (b) such provision or provisions shall be
deemed reformed to the extent necessary to conform to applicable law and to give
the maximum effect to the intent of the parties hereto; and (c) to the fullest
extent possible, the provisions of this Agreement (including, without
limitation, each portion of any Section of this Agreement containing any such
provision held to be invalid, illegal or unenforceable, that is not itself
invalid, illegal or unenforceable) shall be construed so as to give effect to
the intent manifested thereby.

      17.   ENFORCEMENT AND BINDING EFFECT.

            (a)   The Company expressly confirms and agrees that it has entered
into this Agreement and assumed the obligations imposed on it hereby in order to
induce Indemnitee to serve as a director, officer or key employee of the
Company, and the Company acknowledges that Indemnitee is relying upon this
Agreement in serving as a director, officer or key employee of the Company.

            (b)   This Agreement constitutes the entire agreement between the
parties hereto with respect to the subject matter hereof and supersedes all
prior agreements and understandings, oral, written and implied, between the
parties hereto with respect to the subject matter hereof, including that certain
Indemnification Agreement, dated _____________, between the Company and
Indemnitee.

            (c)   The indemnification and advancement of expenses provided by or
granted pursuant to this Agreement shall apply to Indemnitee's service as an
officer, director or key employee of the Company prior to the date of this
Agreement.

            (d)   The indemnification and advancement of expenses provided by or
granted pursuant to this Agreement shall continue as to a person who has ceased
to be a director, officer, employee or agent and shall inure to the benefit of
the heirs, executors and administrators of such a person.

      18.   MODIFICATION AND WAIVER. No supplement, modification or amendment of
this Agreement shall be binding unless executed in writing by the parties
hereto. No waiver of any of the provisions of this Agreement shall be deemed or
shall constitute a waiver of any other provisions of this Agreement nor shall
any waiver constitute a continuing waiver.

      19.   NOTICE BY INDEMNITEE. Indemnitee agrees promptly to notify the
Company in writing upon being served with any summons, citation, subpoena,
complaint, indictment,

                                       13
<PAGE>

information or other document relating to any Proceeding or matter which may be
subject to indemnification or advancement of Expenses covered hereunder. The
failure of Indemnitee to so notify the Company shall not relieve the Company of
any obligation which it may have to Indemnitee under this Agreement or
otherwise.

      20.   NOTICES. All notices, requests, demands and other communications
under this Agreement shall be in writing and shall be deemed to have been duly
given (a) if delivered by hand and receipted for by the party to whom said
notice or other communication shall have been directed or (b) mailed by
certified or registered mail with postage prepaid, on the third business day
after the date on which it is so mailed:

            (a)   If to Indemnitee, at the address indicated on the signature
page of this Agreement, or such other address as Indemnitee shall provide in
writing to the Company.

            (b)   If to the Company to:

                        WebSideStory, Inc.
                        10182 Telesis Court, 6th Floor
                        San Diego, CA 92121
                        Attn.:  General Counsel

or to any other address as may have been furnished to Indemnitee in writing by
the Company.

      21.   CONTRIBUTION. To the fullest extent permissible under applicable
law, if the indemnification provided for in this Agreement is unavailable to
Indemnitee for any reason whatsoever, the Company, in lieu of indemnifying
Indemnitee, shall contribute to the amount incurred by Indemnitee, whether for
judgments, fines, penalties, amounts paid or to be paid in settlement and/or for
Expenses, in connection with any claim relating to an indemnifiable event under
this Agreement, in such proportion as is deemed fair and reasonable in light of
all of the circumstances of such Proceeding in order to reflect: (i) the
relative benefits received by the Company and Indemnitee as a result of the
event(s) and/or transaction(s) giving rise to such Proceeding; and/or (ii) the
relative fault of the Company (and its directors, officers, employees and
agents) and Indemnitee in connection with such event(s) and/or transaction(s).

      22.   APPLICABLE LAW AND CONSENT TO JURISDICTION. This Agreement and the
legal relations among the parties shall be governed by, and construed and
enforced in accordance with, the laws of the State of Delaware, without regard
to its conflict of laws rules. Except with respect to any arbitration commenced
by Indemnitee pursuant to Section 13(a) of this Agreement, the Company and
Indemnitee hereby irrevocably and unconditionally (i) agree that any action or
proceeding arising out of or in connection with this Agreement shall be brought
only in the Chancery Court of the State of Delaware (the "DELAWARE COURT"), and
not in any other state or federal court in the United States of America or any
court in any other country, (ii) consent to submit to the exclusive jurisdiction
of the Delaware Court for purposes of any action or proceeding arising out of or
in connection with this Agreement, (iii) appoint, to the extent such party is
not a resident of the State of Delaware, irrevocably Corporation Service
Company, 2711 Centerville Road, Suite 400, Wilmington, Delaware 19808, as its
agent in the

                                       14
<PAGE>

State of Delaware as such party's agent for acceptance of legal process in
connection with any such action or proceeding against such party with the same
legal force and validity as if served upon such party personally within the
State of Delaware, (iv) waive any objection to the laying of venue of any such
action or proceeding in the Delaware Court and (v) waive, and agree not to plead
or to make, any claim that any such action or proceeding brought in the Delaware
Court has been brought in an improper or inconvenient forum.

      23.   IDENTICAL COUNTERPARTS. This Agreement may be executed in one or
more counterparts, each of which shall for all purposes be deemed to be an
original but all of which together shall constitute one and the same Agreement.
Only one such counterpart signed by the party against whom enforceability is
sought needs to be produced to evidence the existence of this Agreement.

      24.   MISCELLANEOUS. Use of the masculine pronoun shall be deemed to
include usage of the feminine pronoun where appropriate. The headings of the
sections and paragraphs of this Agreement are inserted for convenience only and
shall not be deemed to constitute part of this Agreement or to affect the
construction thereof.

                  [REMAINDER OF PAGE INTENTIONALLY LEFT BLANK]

                                       15
<PAGE>

      IN WITNESS WHEREOF, the parties have caused this Agreement to be signed as
of the day and year first above written.

WEBSIDESTORY, INC.,                               INDEMNITEE
a Delaware corporation

By: ______________________________                ______________________________
                                                            [NAME]
Name: ____________________________

Title: ___________________________

                                                  Address:______________________

                                                  ______________________________

                                                  ______________________________

                                       16
<PAGE>
                                   Schedule A

Jeffrey W. Lunsford
Thomas D. Willardson
Rand Schulman
Christopher Reid
Jim Van Baalen
Daniel Guilloux
Michael S. Christian
Blaise P. Barrelet
Charles J. Fitzgerald, Jr.
James R. Glynn
Kurt R. Jaggers
James S. Mahan III
John Burke
Gary McMinn
Peter Wells
Mark Wood
Simon Taylor
Michele Smith

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