Document:

Exhibit 10.1

 

May 11, 2022

 

Shift Technologies, Inc.

2525 16th Street, Suite 316

San Francisco, CA 94103

 

Ladies and Gentlemen:

 

This letter agreement (“Letter
Agreement”), dated as of May 11, 2022 (the “Effective Date”), by and between Shift Technologies, Inc., a
Delaware corporation (“Shift”), and Cayman Project 2 Limited, a company incorporated under the laws of Cayman Islands
(the “Stockholder”), is being delivered in connection with the consummation of the transactions contemplated by that
certain Amended and Restated Equity and Asset Purchase Agreement, dated May 11, 2022 (the “Purchase Agreement”), by
and among Fair Financial Corp., Fair IP, LLC (together with Fair Financial Corp., “Fair”), Shift and Stockholder. Capitalized
terms not otherwise defined herein shall have the meanings ascribed thereto in the Purchase Agreement.

 

Pursuant to the Purchase Agreement,
(i) Fair has agreed to convey, transfer and sell the Transferred Assets to Shift or its designated Affiliate and, in connection therewith,
Fair shall receive as consideration the Cash Consideration and the Stock Consideration pursuant to Sections 2.8(b)(i) and (b)(ii) of the
Purchase Agreement; and (ii) immediately following the Closing, Fair has agreed to convey and transfer the Cash Consideration and the
Stock Consideration to Stockholder (collectively, the “Transaction”). Also pursuant to Section 2.8(a)(iv) and Section
2.8(b)(iv) of the Purchase Agreement, Shift and the Stockholder agreed to execute and deliver this Letter Agreement in connection with
the Closing.

 

In consideration of the foregoing
and the respective representations, warranties, covenants and agreements set forth in this Letter Agreement, and intending to be legally
bound hereby, Shift and the Stockholder agree as follows:

 

1.
Exhibit A hereto sets forth the number of shares of Shift Class A common stock, par value $0.0001 per share (the “Common
Stock”), held by the Stockholder immediately following the Transaction (the “Shares”).

 

2.
From the Effective Date until the date that is one hundred eighty (180) days following the Effective Date (the “Lock-Up Period”),
the Stockholder shall not (i) sell, offer to sell, contract or agree to sell, hypothecate, pledge, grant any option to purchase or otherwise
dispose of or agree to dispose of, directly or indirectly, the Shares, or establish or increase a put equivalent position or liquidate
or decrease a call equivalent position within the meaning of Section 16 of the Exchange Act of 1934, as amended (the “Exchange
Act”), and the rules and regulations of the Securities and Exchange Commission promulgated thereunder, with respect to the Shares
(a “Transfer”), (ii) enter into any swap or other arrangement that transfers to another, in whole or in part, any of
the economic consequences of ownership of any of the Shares, whether any such transaction is to be settled by delivery of shares or other
securities, in cash or otherwise, or (iii) publicly announce any intention to effect any transaction specified in the immediately preceding
subsections (i) or (ii) (any of the foregoing actions in clauses (i)-(iii), the “Lock-Up Transfer Restrictions”).

 

     

     

    

 

3.
Notwithstanding the Lock-Up Transfer Restrictions contained in Section 2 hereof, the Stockholder may transfer Shares (a) to any investment
fund or other entity controlled or managed by or under common management or control with the Stockholder or its officers, directors or
affiliates (as such term is defined in Rule 405 of the Securities Act of 1933, as amended (the “Securities Act”)),
(b) by bona fide gift, (c) to any stockholder, member, partner or trust beneficiary as part of a distribution, or to any corporation,
partnership or other entity that is an affiliate of the Stockholder, (d) in the event of a liquidation, merger, stock exchange or other
similar transaction which results in all of Shift’s stockholders having the right to exchange their shares of Common Stock for cash,
securities or other property, or (e) in connection with a Public Offering pursuant to the Piggyback Registration rights as provided for
herein; provided, that, in the case of clauses (a) through (c), (i) these transferees shall enter into a written agreement with
Shift agreeing to be bound by the Transfer Restrictions set forth herein; (ii) any such transfer shall not involve a disposition for value;
and (iii) no such transfer shall be to SoftBank Vision Fund (AIV M2) L.P. or any of its controlling or controlled Affiliates.

 

4.
From and after the Effective Date for so long as the Stockholder owns any Shares (together with the Lock-Up Period, the “Restricted
Period”), the Stockholder shall not (i) execute or agree to execute a Transfer, (ii) enter into any swap or other arrangement
that transfers, in whole or in part, any of the economic consequences of ownership of any of the Shares, whether any such transaction
is to be settled by delivery of shares or other securities, in cash or otherwise, or (iii) publicly announce any intention to effect any
transaction specified in the immediately preceding subsections (i) or (ii), in each case to any holder of stock or other equity securities
of Fair as of the Closing (any of the foregoing actions in clauses (i)-(iii), the “Fair Equityholder Transfer Restrictions”
and, together with the Lock-Up Transfer Restrictions, the “Transfer Restrictions”).

 

5.
The Stockholder understands that the Shares are being offered in a transaction not involving any public offering within the meaning of
the Securities Act and that the Shares have not been registered under the Securities Act. The Stockholder understands that the Shares
may not be resold, transferred, pledged or otherwise disposed of by the Stockholder absent an effective registration statement under the
Securities Act, except (i) to Shift or a subsidiary thereof, (ii) to non-U.S. persons pursuant to offers and sales that occur in an “offshore
transaction” within the meaning of Regulation S under the Securities Act, (iii) pursuant to Rule 144 under the Securities Act, provided
that all of the applicable conditions thereof have been met or (iv) pursuant to another applicable exemption from the registration requirements
of the Securities Act. The Stockholder acknowledges that the Shares will not be eligible for resale pursuant to Rule 144A promulgated
under the Securities Act.

 

6.
The Stockholder hereby acknowledges and agrees that Shift shall have the right to affix one or more legends to the Shares through its
transfer agent and registrar to reflect the Transfer Restrictions and the transfer restrictions set forth in Section 5.

 

    2

     

    

 

7.
The Stockholder (i) is a “qualified institutional buyer” (as defined in Rule 144A under the Securities Act) or an institutional
“accredited investor” (within the meaning of Rule 501(a) under the Securities Act), (ii) is acquiring the Shares only for
its own account and not for the account of others, or if the Stockholder is a “qualified institutional buyer” and is subscribing
for the Shares as a fiduciary or agent for one or more investor accounts, each owner of such account is a “qualified institutional
buyer” and the Stockholder has full investment discretion with respect to each such account, and the full power and authority to
make the acknowledgements, representations and agreements herein on behalf of each owner of each such account, and (iii) is not acquiring
the Shares with a view to, or for offer or sale in connection with, any distribution thereof in violation of the Securities Act. The Stockholder
acknowledges that it is aware that there are substantial risks incident to the acquisition and ownership of the Shares, including those
set forth in documents publicly filed by Shift with the Securities and Exchange Commission. The Stockholder has such knowledge and experience
in financial and business matters as to be capable of evaluating the merits and risks of an investment in the Shares, and the Stockholder
has sought such accounting, legal and tax advice as the Stockholder has considered necessary to make an informed investment decision.
Alone, or together with any professional advisor(s), the Stockholder represents and acknowledges that the Stockholder has adequately analyzed
and fully considered the risks of an investment in the Shares and determined that the Shares are a suitable investment for the Stockholder
and that the Stockholder is able at this time and in the foreseeable future to bear the economic risk of a total loss of the Stockholder’s
investment in Shift. The Stockholder acknowledges specifically that a possibility of total loss exists.

 

8.
Subject to the limitations described herein, the Stockholder shall retain its rights as a security holder with respect to his, her or
its Shares during the Restricted Period including, without limitation, the right to vote the Shares.

 

9.
During the Restricted Period, all dividends and distributions payable in cash with respect to the Stockholder’s Shares shall be
paid, as applicable, to such Stockholder, but all dividends and distributions payable in Common Stock or other equity or securities convertible
into equity shall become subject to Transfer Restrictions under this Letter Agreement until the end of the Restricted Period.

 

10.
If Shift proposes to register any of its Common Stock under the Securities Act in connection with a public offering and sale of shares
of Common Stock for cash pursuant to an effective registration statement under the Securities Act (a “Public Offering”)
(other than (a) a registration on Form S-4 or Form S-8 or any successor form to such forms or (b) a registration of securities solely
relating to an offering and sale to employees or directors of Shift or its Subsidiaries pursuant to any employee stock plan or other employee
benefit plan arrangement), Shift shall, at such time, promptly (and in any event no later than four (4) days prior to the filing of the
applicable registration statement) give the Stockholder notice of such registration. Upon the request of the Stockholder given within
two (2) days after such notice is given by Shift, Shift shall, subject to the provisions of this Section 10, cause all of the Shares that
such Stockholder has requested in writing to be included in such registration to be registered under the Securities Act with the securities
which Shift at the time proposes to register to permit the sale or other disposition by the Stockholder (in accordance with the intended
method of distribution thereof) (a “Piggyback Registration”). The Piggyback Registration rights shall be subject to
the following term and conditions:

 

(a)
In connection with any Public Offering involving an underwriting of shares of Shift’s Common Stock pursuant to this Section 10,
Shift shall not be required to include the Stockholder’s Shares in such underwriting unless such Stockholder accepts the terms of
the underwriting as agreed upon between Shift and its underwriters, and then only in such quantity as the underwriters in their sole discretion
determine will not jeopardize the success of the offering by Shift, subject to the provisions of this Section 10. If the total number
of Shares requested by the Stockholder to be included in such offering exceeds the number of securities to be sold (other than by Shift)
that the underwriters in their reasonable discretion determine is compatible with the success of the offering, then Shift shall be required
to include in the offering only that number of Shares which the underwriters and Shift in their sole discretion determine will not jeopardize
the success of the offering, with any necessary reductions in Shares to be sold through the offering to be allocated ratably as among
Stockholder and any other selling holders of Shares.

 

    3

     

    

 

(b)
If, at any time after giving written notice of its intention to register any Common Stock and prior to the effective date of the registration
statement filed in connection with such registration, Shift shall determine for any reason not to register or to delay registration of
such equity securities, Shift may, at its election, give written notice of such determination to the Stockholder and (a) in the case of
a determination not to register, shall be relieved of its obligation to register any Shares in connection with such abandoned registration,
and (b) in the case of a determination to delay such registration of its equity securities, shall be permitted to delay the registration
of such Shares for the same period as the delay in registering such other equity securities.

 

(c)
In the case of any registration under this Section 10, if Shift has determined to enter into an underwriting agreement in connection therewith,
all securities to be included in such underwritten offering shall be subject to such underwriting agreement and no Person may participate
in such underwritten offering unless such Person (a) agrees to sell such Person’s securities on the basis provided therein and completes
and executes all reasonable questionnaires, and other customary documents (including custody agreements and powers of attorney) which
must be executed in connection therewith; and (b) provides such other information to Shift or the underwriter as may be necessary to register
such Person’s securities.

 

(d)
It shall be a condition precedent to the obligations of Shift to take any action pursuant to this Section 10 with respect to the Shares
of the Stockholder that such Stockholder shall furnish to Shift such information regarding itself, the Shares held by it, and the intended
method of disposition of such securities as is reasonably required to effect the registration of such Stockholder’s Shares.

 

(e)
All expenses incurred by Shift in complying with its obligations pursuant to this Letter Agreement in connection with registrations, filings
or qualifications, including all registration, filing and qualification fees; printers’ and accounting fees; fees and disbursements
of counsel and accountants for Shift shall be borne and paid by Shift. Shift shall not be required to pay any fees and disbursements to
underwriters not customarily paid by the issuers of securities in an offering similar to the applicable offering, including underwriting
discounts and commissions and transfer taxes, if any, attributable to the sale of Shares.

 

(f)
If any Shares are included in a registration statement pursuant to this Section 10:

 

		(i)	To the extent permitted by law, Shift will indemnify and hold harmless the selling Stockholder, its directors
and officers and each Person who controls (within the meaning of the Securities Act or the Exchange Act) such Persons, against any Damages,
and Shift will pay to such Stockholder or other aforementioned Person any legal or other expenses reasonably incurred thereby in connection
with investigating or defending any claim or proceeding from which Damages may result, as such expenses are incurred arising out of or
based upon (A) any untrue or alleged untrue statement of a material fact contained in any registration statement under which such Shares
are registered or sold under the Securities Act (including any final, preliminary or summary prospectus contained therein or any amendment
thereof or supplement thereto or any documents incorporated by reference therein) or any other disclosure document produced by or on behalf
of Shift or any of its Subsidiaries including any report and other document filed under the Exchange Act, (B) any omission or alleged
omission to state therein a material fact required to be stated therein or necessary to make the statements therein (in the case of a
prospectus or preliminary prospectus, in light of the circumstances under which they were made) not misleading or (C) any violation or
alleged violation by Shift or any of its Subsidiaries of any federal, state, foreign or common law rule or regulation applicable to Shift
or any of its Subsidiaries and relating to action or inaction in connection with any such registration, disclosure document or other document
or report; provided, that neither the Stockholder nor any of the aforementioned Persons shall be entitled to indemnification pursuant
to this Section 10 in respect of any untrue statement or omission contained in any information relating to such selling Stockholder furnished
in writing by such selling Stockholder to Shift specifically for inclusion in a registration statement and used by Shift in conformity
therewith (such information, “Stockholder Information”).

 

    4

     

    

 

		(ii)	To the extent permitted by law, the selling Stockholder will indemnify and hold harmless Shift, its directors
and officers and each Person who controls (within the meaning of the Securities Act or the Exchange Act) Shift, against any Damages, and
the selling Stockholder will pay to Shift or other aforementioned Person any legal or other expenses reasonably incurred thereby in connection
with investigating or defending any claim or proceeding from which Damages may result, as such expenses are incurred arising out of or
based upon (A) any untrue statement of a material fact in any registration statement under which such registrable securities were registered
or sold under the Securities Act (including any final, preliminary or summary prospectus contained therein or any amendment thereof or
supplement thereto or any documents incorporated by reference therein) or (B) any omission to state therein a material fact required to
be stated therein or necessary to make the statements therein (in the case of a prospectus or preliminary prospectus, in light of the
circumstances under which they were made) not misleading, in each case to the extent that such untrue statement or omission is contained
in the Stockholder Information.

 

		(iii)	The obligations of Shift and the Stockholder under this Section 10(f) shall survive the completion of
any offering of registrable securities in a registration under this Letter Agreement, and otherwise shall survive the termination of this
Letter Agreement.

 

    5

     

    

 

(g)
The Stockholder agrees, to the extent requested in writing by Shift or a managing underwriter in connection with any Public Offering,
to become bound by and to execute and deliver a lock-up agreement in form and substance satisfactory to Shift restricting such Stockholder’s
right to (i) Transfer or otherwise dispose, directly or indirectly, any equity securities of Shift held by such Stockholder or (ii)
enter into any swap or other arrangement that transfers to another any of the economic consequences of ownership of such securities during
the period commencing on the date of the final prospectus relating to the underwritten Public Offering and ending on the date specified
by the underwriters (such period not to exceed one hundred eighty (180) days (plus customary seventeen (17) day lockup extension periods)
plus such additional period as may be requested by Shift or an underwriter to accommodate regulatory restrictions on the publication or
other distribution of research reports and analyst recommendations and opinions, if applicable).

 

11.
The Stockholder represents and warrants that it has complete corporate or equivalent organizational authority, as applicable, without
violating any agreement to which such Stockholder is bound, to enter into and perform its obligations under this Letter Agreement.

 

12.
This Letter Agreement constitutes the entire agreement and understanding of the parties hereto in respect of the subject matter hereof
and supersedes all prior understandings, agreements, both written and oral, with respect to such subject matter hereof. This Letter Agreement
may not be changed, amended, modified (other than to correct a typographical error) as to any particular provision, except by a written
instrument executed by each of the parties hereto. This Letter Agreement may not be waived as to any particular provision, except by a
written instrument executed by the party against whom any such waiver is sought.

 

13.
No party may assign either this Letter Agreement or any of its rights, interests, or obligations hereunder without the prior written consent
of Shift. Any purported assignment in violation of this Section 13 shall be void and ineffectual and shall not operate to transfer or
assign any interest or title to the purported assignee. Subject to the foregoing, this Letter Agreement shall be binding on each undersigned
party and each of such undersigned party’s, as applicable, heirs, personal representatives, successors and assigns.

 

14.
This Letter Agreement, the rights and duties of the parties hereto, and any disputes (whether in contract, tort or statute) arising out
of, under or in connection with this Letter Agreement will be governed by and construed and enforced in accordance with the laws of the
State of Delaware, without giving effect to its principles or rules of conflict of laws to the extent such principles or rules would require
or permit the application of the laws of another jurisdiction. The parties hereto irrevocably and unconditionally submit to the exclusive
jurisdiction of the United States District Court for the District of Delaware or, if such court does not have jurisdiction, the Delaware
state courts located in Wilmington, Delaware, in any action arising out of or relating to this Letter Agreement. The parties hereto irrevocably
agree that all such claims shall be heard and determined in such a Delaware federal or state court, and that such jurisdiction of such
courts with respect thereto will be exclusive. Each party hereto hereby waives, and agrees not to assert, as a defense in any action,
suit or proceeding arising out of or relating to this Letter Agreement that it is not subject to such jurisdiction, or that such action,
suit or proceeding may not be brought or is not maintainable in such courts or that the venue thereof may not be appropriate or that this
Letter Agreement may not be enforced in or by such courts.

 

15.
Each party acknowledges and agrees that monetary damages would not adequately compensate an injured party for the breach of this Letter
Agreement by any party hereto and, accordingly, that this Letter Agreement shall be specifically enforceable, and that any breach of this
Letter Agreement shall be the proper subject of a temporary or permanent injunction or restraining order. Further, each party hereto waives
any claim or defense that there is an adequate remedy at law for such breach or threatened breach and agrees that a party’s rights
would be materially and adversely affected if the obligations of the other parties under this Letter Agreement were not carried out in
accordance with the terms and conditions hereof.

 

16.
In the event that any provision of this Letter Agreement shall be invalid, illegal or unenforceable, the validity, legality and enforceability
of the remaining provisions shall not in any way be affected or impaired thereby.

 

17.
Any notice, consent or request to be given in connection with any of the terms or provisions of this Letter Agreement shall be in writing
and shall be sent by express mail or similar private courier service, by certified mail (return receipt requested), by hand delivery,
electronic or facsimile transmission.

 

18.
This Letter Agreement may be executed in two or more counterparts, each of which shall be deemed an original and all of which together
shall constitute one instrument. Delivery of an executed counterpart of a signature page to this Letter Agreement by facsimile or portable
document format shall be effective as delivery of a mutually executed counterpart to this Letter Agreement.

 

[Signature page follows]

 

    6

     

    

 

	 	Very truly yours,
	 	 
	 	Shift Technologies, Inc.
	 	 	 
	 	By: 	/s/ George Arison
	 	Name:  	George Arison
	 	Title:	Chief Executive Officer and Chairman

 

[Signature Page to Stockholder Letter Agreement]

 

     

     

    

 

	 	Cayman Project 2 Limited
	 	 	 
	 	By:	/s/ Ippei Mimura
	 	Name	:  Ippei Mimura
	 	Title:	Director

 

[Signature Page to Stockholder Letter Agreement]

 

     

     

    

 

Exhibit A

 

Common Stock Shares held by Stockholder

 

2,066,978Exhibit
10.2

 

EXECUTION
VERSION 

 

 

 

SHIFT
TECHNOLOGIES, INC.

 

$20,000,000

 

6.00%
Senior Notes due 2025

 

Fully
and Unconditionally Guaranteed by the Guarantors Party Hereto

 

________________________

 

Note
Purchase Agreement

________________________

 

May
11, 2022

 

 

 

     

     

    

 

Table
of Contents

 

	 	 	PAGE
	SECTION	Heading	
	Section
    1.	Authorization of Notes;
    Ranking; Interest Rate.	1
	Section 1.1.	Authorization of Notes	1
	Section 1.2.	Ranking	1
	Section 1.3.	Interest Rate	1
	Section
    2.	Sale and Purchase of Notes.	2
	Section
    3.	Closing.	2
	Section
    4.	Conditions to Closing.	2
	Section 4.1.	Financing Documentation	2
	Section 4.2.	Closing of the Transaction	3
	Section 4.3.	Material Adverse Effect	3
	Section 4.4.	Know Your Customer	3
	Section 4.5.	Representations and Warranties	3
	Section 4.6.	No Default or Event of Default	3
	Section 4.7.	No Prohibition on Funding	3
	Section
    5.	Representations and Warranties
    of the CREDIT PARTIES.	4
	Section 5.1.	Financial Statements	4
	Section 5.2.	Organization and Good Standing; Capitalization	4
	Section 5.3.	Due Authorization, Execution and Delivery; Binding
    Obligations	4
	Section 5.4.	No Conflicts or Further Consents Required	4
	Section 5.5.	Legal Proceedings	5
	Section 5.6.	Real Property	5
	Section 5.7.	Intellectual Property	5
	Section 5.8.	Investment Company	6
	Section 5.9.	Taxes	6
	Section 5.10.	Licenses and Permits	6
	Section 5.11.	Labor Disputes	6
	Section 5.12.	Compliance with Laws	6
	Section 5.13.	ERISA	6
	Section 5.14.	Insurance	7
	Section 5.15.	Anti-Money Laundering; Foreign Corrupt Practices Act;
    Sanctions Compliance	7
	Section 5.16.	Solvency	8
	Section 5.17.	Broker’s Fees	8
	Section 5.18.	Securities Laws; General Solicitation; No Integration	8
	Section 5.19.	Margin Rules	8
	Section
    6.	Representations of Purchaser.	8
	Section 6.1.	Purchase for Investment	8
	Section 6.2.	Investment Experience; Access to Information	9
	Section 6.3.	Authorization	9

 

    -i-

     

    

 

	Section
    7.	Payment
    and Prepayment of the Notes.	9
	Section 7.1.	Interest on the Notes; Maturity	9
	Section 7.2.	Optional Prepayments	9
	Section 7.3.	Maturity	10
	Section 7.4.	Payments Due on Non-Business Days	10
	Section
    8.	Covenants.	10
	Section 8.1.	Payment of Notes	10
	Section 8.2.	Exchange Act Reports	10
	Section 8.3.	Rule 144A Information	10
	Section 8.4.	Compliance and Default Certificates	11
	Section 8.5.	Stay, Extension, and Usury Laws	11
	Section
    9.	Events of Default.	11
	Section
    10.	Remedies on Default, Etc.	12
	Section 10.1.	Acceleration	12
	Section 10.2.	Other Remedies	12
	Section 10.3.	Rescission	12
	Section 10.4.	No Waivers or Election of Remedies	12
	Section 10.5.	Waiver of Stay or Extension Laws	13
	Section 10.6.	Expenses	13
	Section
    11.	INDEMNITY.	13
	Section 11.1.	Indemnity	13
	Section 11.2.	Survival	13
	Section
    12.	Survival of Representations
    and Warranties; Entire Agreement.	13
	Section
    13.	Amendment and Waiver.	14
	Section 13.1.	Requirements	14
	Section 13.2.	Notices	14
	Section
    14.	Confidential Information.	15
	Section
    15.	Guarantee.	15
	Section 15.1.	Guarantees	15
	Section 15.2.	Status	16
	Section 15.3.	Duration	16
	Section 15.4.	Exercise of Rights; Subrogation; Claims against Issuer;
    Invalidity	16
	Section
    16.	Miscellaneous.	16
	Section 16.1.	Successors and Assigns	16
	Section 16.2.	Severability	17
	Section 16.3.	Construction, Etc	17
	Section 16.4.	Counterparts	17
	Section 16.5.	Governing Law	18
	Section 16.6.	Jurisdiction and Process; Waiver of Jury Trial	18

 

	Schedule A	—	Defined Terms
	 	 	 
	Exhibit
    1	—	Form of 6.00% Global Note
	 	 	 
	Schedule
    5.2(b)	—	Authorized Capital of Issuer
	 	 	 
	Schedule
    5.5	—	Legal Proceedings
	 	 	 
	Schedule 5.11	—	Labor Disputes

 

    -ii-

     

    

 

NOTE
PURCHASE AGREEMENT

 

6.00%
Senior Notes due 2025

 

This
Note Purchase Agreement (this “Agreement”) is dated as of May 11, 2022 (the “Closing Date”) and
entered into by Shift Technologies, Inc., a Delaware corporation (“Issuer”), each of Issuer’s subsidiaries party
hereto (each a “Guarantor” and, collectively, the “Guarantors,” and together with the Issuer, the
“Credit Parties”), and SB LL Holdco, Inc. a Delaware corporation, as purchaser (“Purchaser”). Certain
capitalized and other terms used in this Agreement are defined in Schedule A.

 

WHEREAS,
Issuer and Fair Financial Corp. (“Fair”) are parties to that certain Asset Purchase Agreement dated as of March 14,
2022 (the “Asset Purchase Agreement”), whereby Fair and certain of its subsidiaries have agreed to sell certain of
their intellectual property and related assets to Issuer for certain consideration including cash in an aggregate amount of $15,000,000.00
and a number of shares of common stock reflecting 2.5% of the issued and outstanding Class A common stock of Issuer immediately prior
to the closing thereof. The transactions set forth in the Asset Purchase Agreement and the execution and delivery of all documents contemplated
thereby are referred to collectively herein as the “Transaction”); and

 

WHEREAS,
Purchaser has agreed to finance Issuer’s purchase of the Fair intellectual property and related assets pursuant to the Transaction
through the purchase of notes on the terms and conditions set forth herein;

 

NOW
THEREFORE, in consideration of the premises and the agreements contained herein, and for good and valuable consideration, the receipt
and sufficiency of which is hereby acknowledged and agreed, the parties hereto agree as follows:

 

Section
1. Authorization of Notes; Ranking; Interest Rate.

 

Section
1.1. Authorization of Notes. Issuer agrees to the issue and sale of $20,000,000 aggregate principal amount of its 6.00% Senior Notes
due 2025 (the “Notes”) to Purchaser on the terms set forth in this Agreement. The Notes shall initially be represented
by one global note substantially in the form attached as Exhibit 1.

 

Section
1.2. Ranking. The Notes shall be the senior unsecured Indebtedness of Issuer, ranking (i) effectively junior to Issuer’s obligations
pursuant to that certain Inventory Financing and Security Agreement by and among Ally Bank, Ally Financial, Issuer and certain Guarantors,
dated as of December 9, 2021, as amended, restated, supplemented, refinanced, replaced or otherwise modified from time to time, (ii)
pari passu with Issuer’s outstanding 4.75% Convertible Senior Notes due 2026 issued pursuant to that certain Indenture dated
as of May 27, 2021 by and between Issuer and U.S. Bank National Association, as trustee, as amended, restated, supplemented, refinanced,
replaced or otherwise modified from time to time, and (iii) senior to any subordinated Indebtedness of Issuer.

 

Section
1.3. Interest Rate. The Notes shall bear interest at a rate of 6.00% per annum, payable quarterly
in arrears and in cash. Following the occurrence and during the continuance of an Event of Default the Notes shall bear interest at the
Default Rate.

 

     

     

    

 

Section
2. Sale and Purchase of Notes.

 

Subject
to the terms and conditions of this Agreement, Issuer will issue and sell to Purchaser, and Purchaser will purchase from Issuer, at the
Closing provided for in Section 3, Notes in the principal amount of $20,000,000 at the purchase price of 100% of the principal
amount thereof.

 

Section
3. Closing.

 

The
sale and purchase of the Notes to be purchased by Purchaser shall occur through the mutual exchange of electronic signatures and delivery
of related documents at one closing (the “Closing”) on the Closing Date; provided, however, that the
Closing Date may be moved to such other Business Day as may be agreed upon by the Credit Parties and Purchaser. At the Closing, Issuer
will deliver to Purchaser the Notes to be purchased by such Purchaser evidenced by a fully executed global note in the form attached
hereto as Exhibit 1, against delivery by Purchaser to Issuer of the purchase price therefor by wire transfer of immediately available
funds for the account of Issuer as set forth in wire instructions provided by Issuer.

 

SECTION
4. CONDITIONS TO CLOSING.

 

Purchaser’s
obligation to purchase and pay for the Notes to be sold to Purchaser at the Closing is subject to the fulfillment to such Purchaser’s
reasonable satisfaction, prior to or at the Closing, of the following conditions:

 

Section
4.1. Financing Documentation. The Credit Parties shall have executed and delivered to Purchaser the Financing Documentation together
with the following associated documents, in each case in form and substance reasonably satisfactory to Purchaser:

 

(a) 
Officer’s Certificate. An Officer’s Certificate on behalf of Issuer, dated as of the Closing Date, certifying
that (i) the conditions specified in Section 4.5, Section 4.6 and Section 4.7 have been fulfilled and (ii) the Credit
Parties, on a consolidated basis, are Solvent as of the Closing Date.

 

(b) 
Secretary’s Certificate. A certificate of its secretary on behalf of each of the Credit Parties, dated as of the
Closing Date, certifying as to (i) the resolutions attached thereto relating to the authorization, execution and delivery of the Financing
Documentation to which it is a party, and (ii) each of Credit Party’s organizational documents as then in effect.

 

(c) 
Good Standing Certificates. A certificate of good standing with respect to each Credit Party, dated as of a recent date,
from the Secretary of State of the State of Delaware.

 

(d) 
Certified Articles. Certified copies of the certificate of formation or other registered organizational documents from
the Secretary of State of the State of Delaware for each of the Credit Parties.

 

(e) 
Legal Opinion. A customary legal opinion of Jenner & Block LLP, as counsel to the Credit Parties covering such matters
relating to the Credit Parties, this Agreement and the transactions contemplated hereby as Purchaser and its counsel shall reasonably
request.

 

(f)  
Payment of Purchaser Fees and Expenses. Issuer shall have made satisfactory arrangements for the payment of all reasonable,
documented and invoiced out-of-pocket expenses incurred by Purchaser in accordance with Section 5 of that certain Commitment Letter dated
March 14, 2022 between Issuer and SoftBank Group Corp.

 

    -2-

     

    

 

Section
4.2. Closing of the Transaction. The
Transaction shall have been consummated in all respects either prior to or concurrently with the issue and sale of Notes described in
Section 2 in accordance with the Transaction Documents, without waiver or amendment thereof adverse in any material respect to
Purchaser without the consent of Purchaser (such consent not to be unreasonably withheld, conditioned or delayed): provided, that
any amendment to the definition of “Material Adverse Effect” in the Transaction Documents” shall be deemed to be adverse
in a material respect to Purchaser.

 

Section
4.3. Material Adverse Effect. Since December 31, 2021, there has not occurred with respect to Issuer, a material adverse effect
on the business of Issuer, results of operations, assets, liabilities or condition (financial or otherwise) of Issuer; provided,
however, that in no event will any of the following (or the effect of any of the following), alone or in combination, be deemed
to constitute, or be taken into account in determining whether there has been or will be, a “Material Adverse Effect” on
or in respect of Issuer: (A) any change in Law, regulatory policies, accounting standards or principles (including GAAP) or any
guidance relating thereto or interpretation thereof, (B) any change in interest rates or economic, political, business or financial
market conditions generally (including any changes in credit, financial, commodities, securities or banking markets), (C) any change
generally affecting any of the industries in which Issuer operates or the economy as a whole, (D) the announcement or the execution
of the financing contemplated by this Agreement or the Transaction, the pendency or consummation of the transactions contemplated hereby
or thereby or the performance of such agreements, (E) any action taken or not taken at the express written request of Purchaser, (F)
any acts of terrorism, sabotage, war, the outbreak or escalation of hostilities, weather conditions, change in geopolitical conditions
or other force majeure events, (G) any change resulting from Issuer’s cessation of business operations, or (H) the identity
of Purchaser; provided, in the cases of clauses (A), (B), (C) and (F), that such changes, developments, facts, circumstances or
effects do not, individually or in the aggregate, have a disproportionate adverse impact on Issuer relative to other companies or businesses
in the same industries or geographies in which Issuer operates. As used herein, “Material Adverse Effect” shall have
the meaning set forth in this Section 4.3.

 

Section
4.4. Know Your Customer. Issuer shall have provided such documentation and other information to Purchaser and Trustee for the Financing
Documentation that is required by regulatory authorities under applicable “know your customer” and anti-money-laundering
rules and regulations, including the U.S.A. PATRIOT Act, to the extent requested in writing to Issuer at least fifteen (15) Business
Days prior to the Closing Date.

 

Section
4.5. Representations and Warranties. The representations and warranties of the Credit Parties set forth in Section 5 shall
be true and correct in all material respects (except in the case of any representation or warranty which expressly relates to a given
date or period, such representation or warranty shall be true and correct in all material respects as of the respective date or for the
respective period, as the case may be); provided, that to the extent that any representation or warranty is qualified by or subject
to materiality, or “material adverse effect”, or similar term or qualification, the same shall be true and correct in all
respects.

 

Section
4.6. No Default or Event of Default. Immediately following the Closing Date after giving effect to the funding, no Default or Event
of Default shall exist under the Financing Documentation.

 

Section
4.7.  No Prohibition on Funding. There shall exist no (a) injunction, temporary restraining
order or judgment which prohibits making or funding of the purchase of Notes or (b) banking moratorium (declared by either federal or
state authorities) that prohibits the purchase of the Notes on the Closing Date.

 

    -3-

     

    

 

Section
5. Representations and Warranties of the CREDIT PARTIES.

 

Each
of the Credit Parties represents and warrants to Purchaser, as of the Closing Date (or, if any such representations and warranties expressly
relate to an earlier date, then as of such earlier date), that:

 

Section
5.1. Financial Statements. The consolidated financial statements of Issuer, together with the related schedules and notes thereto,
included in the SEC Filings present fairly in all material respects the financial condition, results of operations, cash flows and changes
in financial position of Issuer and its consolidated subsidiaries on the basis stated in the SEC Filings at the respective dates or for
the respective periods to which they apply; such financial statements and related schedules and notes thereto have been prepared in conformity
with GAAP applied consistently throughout the periods involved, except as disclosed therein; and the other financial information and
data set forth in the SEC Filings is accurately presented in all material respects. There are no other financial statements (historical
or pro forma) that are required to be included in the SEC Filings. No Credit Party has any material liabilities or obligations, direct
or contingent (including any off-balance sheet obligations), that are not disclosed in the SEC Filings. All disclosures contained in
the SEC Filings, if any, regarding “non-GAAP financial measures” (as such term is defined by the rules and regulations of
the Commission) (i) comply with Regulation G of the Exchange Act and Item 10(e) of Regulation S-K under the Securities Act, to the extent
applicable, and (ii) present fairly in the information shown therein and the basis for using such measures, in all material respects.

 

Section
5.2. Organization and Good Standing; Capitalization.

 

(a) 
Each Credit Party is a corporation or limited liability company duly organized, validly existing and in good standing under the
laws of its jurisdiction of incorporation or organization and has all requisite corporate or limited liability power and authority to
carry on its business as now conducted. Each Credit Party is duly qualified to transact business and is in good standing in each jurisdiction
in which the failure to so qualify could reasonably be expected to have a Material Adverse Effect.

 

(b) 
The authorized capital of Issuer is as set forth on Schedule 5.2(b). All outstanding shares and other Equity Interests
of each Credit Party are duly authorized, validly, issued, fully paid and non-assessable.

 

Section
5.3. Due Authorization, Execution and Delivery; Binding Obligations. The execution and delivery of this Agreement and each of the
other Financing Documents to which it is a party, and the performance of its obligations under this Agreement and each of the Financing
Documents to which it is a party, has been duly and validly authorized, and this Agreement and each of the other Financing Documents
to which it is a party have been duly executed and delivered, and, assuming due authorization, execution and delivery by the other parties
thereto (other than any other Credit Party), this Agreement and each of the other Financing Documents to which it is a party constitute
legal, valid and binding obligations of such Credit Party, in accordance with their terms, except as such enforceability may be limited
by (i) applicable bankruptcy, insolvency, reorganization, moratorium or other similar laws affecting the enforceability of creditors’
rights generally and (ii) general principles of equity (regardless of whether such enforceability is considered in a proceeding in equity
or at law).

 

Section
5.4. No Conflicts or Further Consents Required. None of the issuance and sale of the Notes by Issuer, the execution, delivery and
performance by each of the Credit Parties of the Financing Documents to which it is a party, nor the consummation by the Credit Parties
of the transactions contemplated herein or therein will (i) contravene, result in any breach of, or constitute a default under, or result
in the creation of any Lien in respect of any property of the Credit Parties under, any (A) indenture, mortgage, deed of trust, loan,
purchase or credit agreement, lease or any other agreement or instrument to which any of the Credit Parties is bound or by which any
of the Credit Parties may be bound or affected or (B) the corporate charter, operating agreement, regulations or by-laws or shareholders
agreement of the Credit Parties, (ii) conflict with or result in a breach of any of the terms, conditions or provisions of any order,
judgment, decree or ruling of any court, arbitrator or Governmental Authority applicable to any of the Credit Parties, or (iii) violate
any provision of any statute or other rule or regulation of any Governmental Authority applicable to any of the Credit Parties, except
where any of the foregoing (other than clause (i)(B) above), individually or in the aggregate, could not reasonably be expected to result
in a Material Adverse Effect.

 

    -4-

     

    

 

Section
5.5. Legal Proceedings. Other than as set forth on Schedule 5.5, (i) there is no action, suit, proceeding, inquiry or investigation
before or brought by any court or governmental agency or body, domestic or foreign, now pending, or, to the knowledge of the Credit Parties,
threatened, against or affecting the Credit Parties that would, individually or in the aggregate, reasonably be expected to result in
a Material Adverse Effect, or that would reasonably be expected to materially and adversely affect the consummation of the transactions
contemplated in this Agreement and the other Financing Documents, as applicable, or the performance by the Credit Parties of their respective
obligations hereunder or thereunder; and (ii) the aggregate of all pending legal or governmental proceedings to which the Credit Parties
are a party or of which any of their property or assets is the subject, including ordinary routine litigation incidental to the business,
would not, individually or in the aggregate, reasonably be expected to result in a Material Adverse Effect.

 

Section
5.6. Real Property. The Credit Parties have good and marketable title to all real property owned by any of them (if any) and good
title to all other material properties and assets owned by any of them, except for (i) minor defects in title that do not interfere with
its ability to conduct business as currently conducted or to utilize such properties and assets for their intended purposes, and (ii)
as otherwise could not reasonably be expected to have a Material Adverse Effect. All real property, buildings and other improvements,
and all equipment and other property, held under lease or sublease by any of the Credit Parties is held by them under valid, subsisting
and enforceable leases or subleases, as the case may be, with, solely in the case of leases or subleases relating to real property and
buildings or other improvements, such exceptions as are not material and do not materially interfere with the use made of such property
and buildings or other improvements by the Credit Parties, and all such leases and subleases are in full force and effect. No Credit
Party has received any notice of any claim of any sort that has been asserted by anyone adverse to the rights of the Credit Parties under
any of the leases or subleases mentioned above or affecting or questioning the rights of the Credit Parties to the continued possession
of the leased or subleased premises, or to the continued use of the leased or subleased equipment or other property, except for such
claims which, if successfully asserted against any of the Credit Parties, would not reasonably be expected, individually or in the aggregate,
to result in a Material Adverse Effect.

 

Section
5.7. Intellectual Property. The Credit Parties own and possess or have valid and enforceable licenses to use, all patents, patent
rights, patent applications, licenses, copyrights, inventions, know-how (including trade secrets and other unpatented and/or
unpatentable proprietary or confidential information, systems or procedures), trademarks, service marks, trade names, service names,
software, internet addresses, domain names and other intellectual property (collectively, “Intellectual Property”;
provided, that “Intellectual Property shall not include any intellectual property acquired pursuant to the Transactions)
that is described in the SEC Filings or that is reasonably necessary for the conduct of their respective businesses as currently conducted;
no Credit Party has received any notice or otherwise has knowledge of any infringement of or conflict with rights of others with respect
to any Intellectual Property or of any facts or circumstances which would render any Intellectual Property invalid or inadequate to protect
the interests of the applicable Credit Party; there are no third parties who have or, to the knowledge of the Credit Parties, will be
able to establish rights to any Intellectual Property of the Credit Parties, except for, and to the extent of, the ownership rights of
the owners of the Intellectual Property which the SEC Filings disclose is licensed to any Credit Party; there is no pending or, to the
knowledge of the Credit Parties, threatened action, suit, proceeding or claim by others challenging the Guarantor’s or any subsidiary’s
rights in or to any such Intellectual Property, or challenging the validity, enforceability or scope of any such Intellectual Property,
or asserting that any Credit Party infringes or otherwise violates, or would, upon the commercialization of any product or service described
in the SEC Filings, infringe or violate, any Intellectual Property of others, and the Credit Parties do not have knowledge of any facts
which could form a reasonable basis for any such action, suit, proceeding or claim; the Credit Parties have complied with the terms of
each agreement pursuant to which any Intellectual Property has been licensed to any Credit Party, all such agreements are in full force
and effect, and no event or condition has occurred or exists that gives or with notice or passage of time or both, would give any person
the right to terminate any such agreement; there is no patent or patent application that contains claims that interfere with the issued
or pending claims of any such Intellectual Property of any Credit Party or that challenges the validity, enforceability or scope of any
such Intellectual Property, except, in each case with respect to this Section 5.7, such failures, allegations, actions, proceedings,
violations, infringements, or other circumstances as would not reasonably be expected, individually or in the aggregate, to result in
a Material Adverse Effect.

 

    -5-

     

    

 

Section
5.8. Investment Company. None of the Credit Parties is, and after the issuance of the Notes and the use of the proceeds therefrom
will be, required to be registered as an “investment company” under the Investment Company Act of 1940.

 

Section
5.9. Taxes. The Credit Parties have filed all material foreign, federal, state and local tax returns that are required to be filed
or have obtained extensions thereof, except where the failure so to file would not reasonably be expected, individually or in the aggregate,
to result in a Material Adverse Effect, and have paid all taxes (including any estimated taxes) required to be paid and any other assessment,
fine or penalty, to the extent that any of the foregoing is due and payable, except for any such tax, assessment, fine or penalty that
is currently being contested in good faith by appropriate actions and except for such taxes, assessments, fines or penalties the nonpayment
of which would not reasonably be expected, individually or in the aggregate, to result in a Material Adverse Effect.

 

Section
5.10. Licenses and Permits. The Credit Parties have all franchises, permits, licenses and any similar authority necessary for the
conduct of the business as now being conducted by it, except as would not reasonably be expected, individually or in the aggregate, to
result in a Material Adverse Effect. No Credit Party is in default under any of such franchises, permits, licenses or other similar authority,
except as would not reasonably be expected, individually or in the aggregate, to result in a Material Adverse Effect.

 

Section
5.11. Labor Disputes. Except as set forth on Schedule 5.11, there are no collective bargaining agreements covering the employees
of the Credit Parties and there is no pending, nor (to the knowledge of the Credit Parties) is there threatened, any strike, walkout,
slowdown or work stoppage, or any unfair labor practice complaint or grievance or arbitration proceeding arising out of or under any
collective bargaining agreement covering the employees of the Credit Parties except as would not reasonably be expected, individually
or in the aggregate, to result in a Material Adverse Effect.

 

Section
5.12. Compliance with Laws. No Credit Party is in violation of any applicable statute, rule, regulation, order or restriction of
any domestic or foreign government or any instrumentality or agency thereof in respect of the conduct of its business or the ownership
of its properties, except as would not reasonably be expected, individually or in the aggregate, to result in a Material Adverse Effect.

 

Section
5.13. ERISA. None of the following events has occurred or exists: (i) a failure to fulfill the obligations, if any, under the
minimum funding standards of Section 302 of ERISA with respect to a Plan (as defined below) determined without regard to any waiver
of such obligations or extension of any amortization period; (ii) an audit or investigation by the Internal Revenue Service, the
U.S. Department of Labor, the Pension Benefit Guaranty Corporation or any other federal, state or foreign governmental or regulatory
agency with respect to the employment or compensation of employees by the Credit Parties that might reasonably be expected, individually
or in the aggregate, to result in a Material Adverse Effect; or (iii) any breach of any contractual obligation, or any violation
of law or applicable qualification standards, with respect to the employment or compensation of employees by the Credit Parties that
might reasonably be expected, individually or in the aggregate, to result in a Material Adverse Effect. None of the following events
has occurred or is reasonably likely to occur: (i) a material increase in the aggregate amount of contributions required to be made
to all Plans in the current fiscal year of the Credit Parties compared to the amount of such contributions made in the Credit Parties’
most recently completed fiscal years; (ii) a material increase in the “accumulated post-retirement benefit obligations”
(within the meaning of Accounting Standards Codification Topic 715-60) of the Credit Parties compared to the amount of such
obligations in the Credit Parties’ most recently completed fiscal year; (iii) any event or condition giving rise to a liability
under Title IV of ERISA that might reasonably be expected, individually or in the aggregate, to result in a Material Adverse Effect;
or (iv) the filing of a claim by one or more employees or former employees of the Credit Parties related to a Plan that might reasonably
be expected, individually or in the aggregate, to result in a Material Adverse Effect. For purposes of this paragraph and the definition
of ERISA, the term “Plan” means a plan (within the meaning of Section 3(3) of ERISA) with respect to which a Credit
Party may have any liability.

 

    -6-

     

    

 

Section
5.14. Insurance. The Credit Parties are insured by insurers of recognized financial responsibility against such losses and risks
and in such amounts as are prudent and customary in the businesses in which they are engaged. All policies of insurance and any fidelity
or surety bonds insuring the Credit Parties or their respective businesses, assets, employees, officers and directors are in full force
and effect.

 

Section
5.15. Anti-Money Laundering; Foreign Corrupt Practices Act; Sanctions Compliance.

 

(a) 
The operations of the Credit Parties are and have been conducted at all times in compliance in all material respects with applicable
Anti-Money Laundering Laws and the rules and regulations promulgated thereunder.

 

(b) 
None of the Credit Parties nor, to the knowledge of the Credit Parties, any director, officer, agent, employee or Affiliate of
the Credit Parties has taken any action, directly or indirectly, that would result in a material violation by such persons of applicable
Anti-Corruption Laws and the rules and regulations promulgated thereunder, including taking any action in furtherance of an offer, payment,
promise to pay or authorization of the payment of any money, or other property, gift, promise to give or authorization of the giving
of anything of value to any “foreign official” (as such term is defined in the Foreign Corrupt Practices Act) or any foreign
political party or official thereof or any candidate for foreign political office, in contravention of applicable Anti-Corruption Laws;
and the Credit Parties and, to the knowledge of the Credit Parties, their Affiliates, have conducted their businesses in compliance in
all material respects with the Anti-Corruption Laws and have instituted and maintain policies and procedures designed to ensure, and
which are reasonably expected to continue to ensure, continued compliance in all material respects therewith.

 

(c) 
None of the Credit Parties nor, to the knowledge of the Credit Parties, any director, officer, agent, employee or Affiliate of
the Credit Parties is currently subject to any U.S. sanctions administered by the Office of Foreign Assets Control of the U.S. Department
of the Treasury (“OFAC”), and the Credit Parties will not directly or indirectly use the proceeds of the sale of the
Notes, or lend, contribute or otherwise make available such proceeds to any subsidiary, joint venture partner or other person or entity,
for the purpose of financing the activities of any person currently subject to any U.S. sanctions administered by OFAC (a “Sanctioned
Person”). In addition, none of the Credit Parties, nor, to the knowledge of the Credit Parties, any director, officer, agent,
employee or Affiliate of the Credit Parties, is an individual or entity currently the subject of any sanctions administered or enforced
by OFAC, the United Nations Security Council, the European Union or Her Majesty’s Treasury (collectively, “Sanctions”),
nor are the Credit Parties located, organized or resident in a country or territory that is the subject or the target of comprehensive
Sanctions, including Cuba, Iran, North Korea, Russia, Syria and Crimea (each, a “Sanctioned Country”). None of the
Credit Parties will, directly or indirectly, use the proceeds of the sale of the Notes, or lend, contribute or otherwise make available
such proceeds to any subsidiary, joint venture partner or other person or entity to fund or facilitate any activities of or business
with any person, or in any country or territory, that, at the time of such funding or facilitation, is a Sanctioned Person or Sanctioned
Country, in each case, in any manner that will result in a violation by any person of any Sanctions. Since their inception, none of the
Credit Parties have knowingly engaged in, or are now knowingly engaged in, any dealings or transactions with any person that at the time
of the dealing or transaction is or was a Sanctioned Person or with any Sanctioned Country.

 

    -7-

     

    

 

Section
5.16. Solvency. The Credit Parties are Solvent.

 

Section
5.17. Broker’s Fees. No Credit Party is under any obligation to pay any broker’s, finder’s or other fee or commission
in connection with the sale of the Notes (other than to William Blair & Company, L.L.C.], including, for the avoidance of doubt,
any fee or commission payable to any stockholder or Affiliate of Issuer.

 

Section
5.18. Securities Laws; General Solicitation; No Integration.

 

(a) 
None of the SEC Filings contain an untrue statement of a material fact or omit to state a material fact necessary to make the
statements therein, in light of the circumstances under which they were made, not misleading. No forward-looking statement (within the
meaning of Section 27A of the Securities Act and Section 21E of the Exchange Act) contained in the SEC Filings has been made or reaffirmed
without a reasonable basis or has been disclosed other than in good faith.

 

(b) 
None of the Credit Parties nor anyone authorized to act on their behalf has engaged in a general solicitation or general advertising
(within the meaning of Regulation D of the Securities Act) of investors with respect to offers or sales of the Notes.

 

(c) 
None of the Credit Parties nor anyone acting on their behalf has taken, or will take, any action that would subject the issuance
or sale of the Notes to the registration requirements of Section 5 of the Securities Act or to the registration requirements of
any securities or blue sky laws of any applicable jurisdiction, whether through integration with prior offerings pursuant to Rule 502(a)
of the Securities Act or otherwise.

 

Section
5.19. Margin Rules. No part of the proceeds from the sale of the Notes hereunder will be used, directly or indirectly, for the purpose
of buying or carrying any margin stock within the meaning of Regulation U of the Board of Governors of the Federal Reserve System (12
CFR 221), or for the purpose of buying or carrying or trading in any securities under such circumstances as to involve Issuer in a violation
of Regulation X of said Board (12 CFR 224) or to involve any broker or dealer in a violation of Regulation T of said Board (12 CFR 220).

 

Section
6. Representations of Purchaser.

 

Section
6.1. Purchase for Investment. Purchaser is purchasing the Notes for its own account or for one
or more separate accounts maintained by Purchaser and not with a view to the distribution thereof. Purchaser understands that the offer
and sale of the Notes have not been registered under the Securities Act and the Notes may be resold only if such resale is registered
pursuant to the provisions of the Securities Act or if an exemption from registration is available, and that Issuer is not required to
register the offer and sale, or resale, of the Notes.

 

    -8-

     

    

 

Section
6.2. Investment Experience; Access to Information. Purchaser (a) is an “accredited investor” as defined in Rule 501(a)
of Regulation D promulgated under the Securities Act, (b) either alone or together with its representatives has such knowledge and experience
in financial and business matters as to be capable of evaluating the merits and risks of this investment and make an informed decision
to so invest, and has so evaluated the risks and merits of such investment, (c) has the ability to bear the economic risks of this investment
and can afford a complete loss of such investment, (d) understands the terms of and risks associated with the purchase of the Notes,
including a lack of liquidity, pricing availability and risks associated with the industry in which the Credit Parties operate, (e) has
had the opportunity to review the business and financial condition of the Credit Parties as Purchaser has determined to be necessary
in connection with the purchase of the Notes, and (f) has had an opportunity to ask such questions and make such inquiries concerning
the Credit Parties, their business and financial condition as Purchaser has deemed appropriate in connection with such purchase and to
receive satisfactory answers to such questions and inquiries.

 

Section
6.3. Authorization. Purchaser has full power and authority to enter into this Agreement. This
Agreement, when executed and delivered by such Purchaser, will constitute a valid and legally binding obligation of Purchaser, enforceable
in accordance with its terms, except as limited by applicable bankruptcy, insolvency, reorganization, moratorium, fraudulent conveyance
and any other laws of general application affecting enforcement of creditors’ rights generally, and as limited by laws relating
to the availability of specific performance, injunctive relief or other equitable remedies.

 

Section
7. Payment and Prepayment of the Notes.

 

Section
7.1. Interest on the Notes; Maturity. Interest on the Notes shall be paid at the times and in the amounts set forth therein. As provided
therein, the entire unpaid principal balance of the Notes shall be due and payable on the Maturity Date thereof.

 

Section
7.2. Optional Prepayments.

 

(a) 
Prior to November 11, 2024, Issuer may, at its option, upon ten (10) Business Days’ prior written notice to Purchaser, prepay
the Notes in their entirety at any time, at 100% of the principal amount, plus (i) accrued and unpaid interest thereon to (but excluding)
such date and (ii) the Applicable Premium (as defined below).

 

“Applicable
Premium” means, with respect to the Notes on any date of redemption, the greater of: (1) 1.0% of the principal amount of
the Notes, and (2) the excess, if any, of (a) the present value as of the date of such redemption of (i) the principal amount of Notes
(assuming the final maturity date is six (6) months before the Maturity Date) plus (ii) all required interest payments due on the Notes
through six (6) months before the Maturity Date (excluding accrued and unpaid interest to but excluding the date of redemption), computed
using a discount rate equal to the Applicable Treasury Rate as of such date of redemption plus 50 basis points, over (b) the then outstanding
principal amount of the Notes.

 

“Applicable
Treasury Rate” means, as of any date of redemption of the Notes, the yield to maturity at the time of computation of U.S.
Treasury securities with a constant maturity (as compiled and published in the most recent Federal Reserve Statistical Release H.15 (519)
that has become publicly available at least two (2) Business Days prior to the redemption date (or, if such Statistical Release is no
longer published, any publicly available source or similar market data)) most nearly equal to the period from the redemption date to
the date that is six (6) months before the Maturity Date; provided, however, that if the period from the redemption date
to the date that is six (6) months before the Maturity Date is not equal to the constant maturity of a U.S. Treasury security for which
a weekly average yield is given, the Applicable Treasury Rate shall be obtained by linear interpolation (calculated to the nearest one-twelfth
of a year) from the weekly average yields of U.S. Treasury securities for which such yields are given, except that if the period from
the redemption date to the date that is six (6) months before the Maturity Date is less than one year, the weekly average yield on actually
traded U.S. Treasury securities adjusted to a constant maturity of one year shall be used.

 

    -9-

     

    

 

(b) 
On or after November 11, 2024, Issuer may, at its option, upon ten (10) Business Days’ prior written notice to Purchaser,
prepay the Notes in their entirety at any time, at 100% of the principal amount being prepaid, plus accrued and unpaid interest thereon
to (but excluding) such date.

 

Section
7.3. Maturity. In the case of a prepayment of Note pursuant to this Section 7, the principal amount of the Note shall mature
and become due and payable on the date fixed for such prepayment, together with interest on such principal amount accrued to (but excluding)
such date and Applicable Premium, if any.

 

Section
7.4. Payments Due on Non-Business Days. Anything in this Agreement or the Notes to the contrary notwithstanding, (x) except as set
forth in clause (y), any payment of interest on the Notes that is due on a date that is not a Business Day shall be made on the next
succeeding Business Day without including the additional days elapsed in the computation of the interest payable on such next succeeding
Business Day; and (y) any payment of principal of, or Applicable Premium, if any, on the Notes (including principal due on the Maturity
Date) that is due on a date that is not a Business Day shall be made on the next succeeding Business Day without including the additional
days elapsed in the computation of interest payable on such next succeeding Business Day.

 

Section
8.  Covenants.

 

Issuer
covenants that so long as any of the Notes are outstanding:

 

Section
8.1. Payment of Notes. Issuer shall promptly pay the principal of, premium, if any, and interest on the Notes on the dates and in
the manner provided in this Agreement.

 

Section
8.2. Exchange Act Reports. Issuer will deliver to Purchaser copies of all reports that Issuer is required to file with or furnish
to the SEC pursuant to Section 13(a) or 15(d) of the Exchange Act within fifteen (15) calendar days after the date that Issuer is required
to file or furnish the same (after giving effect to all applicable grace periods under the Exchange Act ); provided, however,
that Issuer need not send to Purchaser any material for which Issuer (i) has received, or is seeking in good faith and has not been denied,
confidential treatment by the SEC or (ii) is permitted to omit from public filings pursuant to Item 601 of Regulation S-K. Any report
that Issuer files with or furnishes to the SEC through the EDGAR system (or any successor thereto) will be deemed to be sent to Purchaser
at the time such report is so filed or furnished via the EDGAR system (or such successor). Upon the request of Purchaser, Issuer will
provide to Purchaser a copy of any report that Issuer has furnished or filed, other than a report that is deemed to be sent to Purchaser
pursuant to the preceding sentence.

 

Section
8.3. Rule 144A Information. If Issuer is not subject to Section 13 or
15(d) of the Exchange Act at any time when the Notes are outstanding and constitute “restricted securities” (as defined in
Rule 144), then Issuer will promptly provide to Purchaser the information required to be delivered pursuant to Rule 144 A (d)(4) under
the Securities Act to facilitate the resale of the Notes pursuant to Rule 144A. Issuer will take such further action as Purchaser may
reasonably request to enable Purchaser to sell such Notes pursuant to Rule 144A.

 

    -10-

     

    

 

Section
8.4. Compliance and Default Certificates.

 

(a) 
Annual Compliance Certificate. Within ninety (90) days after December 31, 2022 and each fiscal year of Issuer ending thereafter,
Issuer will deliver an Officer ’s Certificate to Purchaser stating (i) that the signatory thereto has supervised a review of the
activities of Issuer and its subsidiaries during such fiscal year with a view towards determining whether any Default or Event of Default
has occurred; and (ii) whether, to such signatory’s knowledge, a Default or Event of Default has occurred and is continuing (and,
if so, describing all such Defaults or Events of Default and what action Issuer is taking or proposes to take with respect thereto).

 

(b) 
Default Certificate. If a Default or Event of Default occurs, then Issuer will, within thirty (30) days after its first
occurrence, promptly deliver an Officer’s Certificate to Purchaser describing the same and what action Issuer is taking or proposes
to take with respect thereto; provided, however, that Issuer will not be required to deliver such notice if such Default
or Event of Default, as applicable, has been cured within the applicable grace period, if any, provided herein.

 

Section
8.5. Stay, Extension, and Usury Laws. To the extent that it may lawfully do so, Issuer (a) agrees that it will not at any time insist
upon, plead, or in any manner whatsoever claim or take the benefit or advantage of, any stay, extension, or usury law (wherever or whenever
enacted or in force) that may affect the covenants or the performance of its obligations pursuant to this Agreement; and (b) expressly
waives all benefits or advantages of any such law and agrees that it will not, by resort to any such law, hinder, delay, or impede the
execution of any power granted to Purchaser pursuant to this Agreement, but will suffer and permit the execution of every such power
as though no such law has been enacted.

 

Section
9. Events of Default.

 

An
“Event of Default” shall exist if any of the following conditions or events shall occur and be continuing:

 

(a) 
the default in the payment of any installment of interest on any Notes when due and payable and the continuance of such default
for a period of thirty (30) consecutive days;

 

(b) 
the default in the payment of principal or premium, if any, on any Note when due at its stated maturity, upon optional redemption
or upon mandatory redemption;

 

(c) 
the Guarantee issued by any Guarantor ceases at any time to remain in full force and effect;

 

(d) 
the default by Issuer under any Indebtedness for borrowed money under which there is outstanding at least $10,000,000 where such
default (a) constitutes a failure to pay the principal, or premium or interest on, any such Indebtedness when due or payable at stated
maturity, upon required repurchase, upon declaration of acceleration or otherwise, or (b) results in the acceleration of such Indebtedness
before its stated maturity, in each case, where such default is not cured or waived within thirty (30) days after notice to Issuer;

 

    -11-

     

    

 

(e) 
 the failure by Issuer or any Guarantor to pay final, non-appealable judgments aggregating in excess of $25,000,000 (or its foreign
currency equivalent) (net of any amounts covered by insurance), which judgments are not paid, discharged or stayed within sixty (60)
days after (a) the right to appeal has expired, if no appeal has commenced, or (b) the date on which all rights to appeal have been extinguished;

 

(f)  
the commencement of any voluntary bankruptcy proceeding by Issuer or any Guarantor;

 

(g) 
the commencement of any involuntary bankruptcy proceeding with respect to Issuer or any Guarantor if such petition, order or decree
remains unstayed or in effect for sixty (60) consecutive days;

 

(h) 
the default by Issuer under any covenant set forth in Section 8 where such default is not cured or waived within sixty
(60) days after notice to Issuer.

 

Section
10. Remedies on Default, Etc.

 

Section
10.1. Acceleration.

 

(a) 
Upon the occurrence of an Event of Default described in Section 9(b), Section 9(f) or Section 9(g), the Notes
shall automatically become immediately due and payable.

 

(b) 
If any Event of Default (other than an Event of Default described in Section 9(b), Section 9(f) or Section 9(g))
has occurred and is continuing, Purchaser may at any time at its option, by notice or notices to Issuer, declare the Notes to be immediately
due and payable.

 

Upon
the Notes becoming due and payable under this Section 10.1, whether automatically or by declaration, the Notes will forthwith
mature and the entire unpaid principal amount of the Notes, plus all accrued and unpaid interest thereon (including interest accrued
thereon at the Default Rate) and Applicable Premium (if any), shall be due and payable without presentment, demand, protest or further
notice, all of which are hereby waived.

 

Section
10.2. Other Remedies. If any Event of Default has occurred and is continuing, and the Notes have been declared immediately due and
payable under Section 10.1, Purchaser may proceed to protect and enforce its rights as a holder of the Notes by an action at law,
suit in equity or other appropriate proceeding, whether for the specific performance of any agreement contained herein or in the Notes,
or for an injunction against a violation of any of the terms hereof or thereof, or in aid of the exercise of any power granted hereby
or thereby or by law or otherwise.

 

Section
10.3. Rescission. At any time after any Notes have been declared due and payable pursuant to Section 10.1(b), Purchaser, by
written notice to Issuer, may rescind and annul any such declaration and its consequences if (a) Issuer has paid all overdue interest
on the Notes (including interest accrued at the Default Rate), (b) all Events of Default and Defaults, other than non-payment of amounts
that have become due solely by reason of such declaration, have been cured or have been waived pursuant to Section 13.1, and (c)
no judgment or decree has been entered for the payment of any monies due pursuant hereto or to the Notes. No rescission and annulment
under this Section 10.3 will extend to or affect any subsequent Event of Default or Default or impair any right consequent thereon.

 

Section
10.4. No Waivers or Election of Remedies. No course of dealing and no delay on the part of Purchaser in exercising any right, power
or remedy shall operate as a waiver thereof or otherwise prejudice Purchaser’s rights, powers or remedies. No right or remedy herein
conferred by this Agreement or the Notes upon or reserved to Purchaser is intended to be exclusive of any other right or remedy, and
every right and remedy shall, to the extent permitted by law, be cumulative and in addition to every other right and remedy given hereunder
or now or hereafter existing at law or in equity or otherwise. The assertion or employment of any right or remedy hereunder, or otherwise,
shall not prevent the concurrent assertion or employment of any other appropriate right or remedy.

 

    -12-

     

    

 

Section
10.5. Waiver of Stay or Extension Laws. Issuer covenants (to the extent that it may lawfully do so) that it will not at any time
insist upon, or plead or in any manner whatsoever, claim or take the benefit or advantage of, any stay or extension law wherever enacted,
now or at any time hereafter in force, that may affect the covenants or the performance of this Agreement; and Issuer (to the extent
that it may lawfully do so) hereby expressly waives all benefit or advantage of any such law, and covenants that it will not hinder,
delay or impede the execution of any power herein but will suffer and permit the execution of every such power as though no such law
had been enacted.

 

Section
10.6. Expenses. Without limiting the obligations of the Issuer under Section 11, Issuer will pay to Purchaser on demand such
further amount as shall be sufficient to cover all costs and expenses incurred by Purchaser in any enforcement or collection under this
Section 10, including reasonable and documented attorneys’ fees, expenses and disbursements.

 

Section
11.  INDEMNITY.

 

Section
11.1. Indemnity. Issuer will indemnify and hold harmless Purchaser and each of its Affiliates, each of its officers, directors, employees,
partners, agents, controlling persons, members, advisors, and each of their successors and permitted assigns (each, an “Indemnitee”)
from and against any and all losses, claims, damages, liabilities and related expenses to which any such Indemnitee may become subject
arising out of or in connection with the purchase of the Notes by Purchaser, the use of the proceeds of the Notes by Issuer or any other
Credit Party or any actual or threatened claim, litigation, investigation, inquiry, arbitration or proceeding relating to any of the
foregoing (including in relation to enforcing the terms of this Section 11.1) (each, a “Proceeding”), regardless
of whether any Indemnitee is a party thereto, whether or not such Proceedings are brought by a Credit Party or any of its Affiliates,
equity holders, creditors or any other Person, and to reimburse each Indemnitee upon demand for any reasonable out-of-pocket expenses
(including reasonable documented attorneys’ fees and expenses) incurred in connection with investigating or defending any of the
foregoing; provided, that the foregoing indemnity will not, as to any Indemnitee, apply to losses, claims, damages, liabilities
or related expenses to the extent any such losses, claims, damages, liabilities or related expenses (a) are found by a final, non-appealable
judgment of a court of competent jurisdiction to have arisen or resulted from (i) the gross negligence, bad faith or willful misconduct
of the respective Indemnitee or any Related Person (as defined below) of such Indemnitee, (ii) a material breach of the express obligations
of any Indemnitee or any Related Person thereof under this Agreement or the Financing Documentation, or (iii) any claim, litigation,
investigation, inquiry, arbitration or proceeding (except to the extent involving any act or omission by a Credit Party or any of its
Affiliates) brought by any Indemnitee against another Indemnitee or any of its Related Persons. For purposes hereof, a “Related
Person” of an Indemnitee means (A) any Affiliate of such Indemnitee, (B) the respective directors, officers or employees of
such Indemnitee or any of its Affiliates and (C) the respective agents, advisors and representatives of such Indemnitee or any of its
Affiliates. Notwithstanding anything to the contrary, Issuer shall not be obligated to indemnify any Indemnitee for any special, indirect,
consequential or punitive damages arising out of, in connection with, or as a result of the transactions contemplated hereunder.

 

Section
11.2. Survival. The obligations of Issuer under this Section 11 will survive the payment or transfer of any Note, the enforcement,
amendment or waiver of any provision of this Agreement or the Notes, and the termination of this Agreement.

 

Section
12. Survival of Representations and Warranties; Entire Agreement.

 

All
representations and warranties contained herein shall survive the execution and delivery of this Agreement and the Notes, the purchase
or transfer by Purchaser of the Notes or portion thereof or interest therein and the payment of any Notes, and may be relied upon by
any subsequent holder of such Note, regardless of any investigation made at any time by or on behalf of such Purchaser or any other holder
of a Note. All statements contained in any certificate or other instrument delivered by or on behalf of the Credit Parties pursuant to
this Agreement shall be deemed representations and warranties of the Credit Parties under this Agreement. Subject to the preceding sentence,
this Agreement and the Notes embody the entire agreement and understanding between Purchaser and the Credit Parties and supersede all
prior agreements and understandings relating to the subject matter hereof.

 

    -13-

     

    

 

Section
13. Amendment and Waiver.

 

Section
13.1. Requirements. This Agreement and the Notes may only be amended upon the written consent of the Credit Parties and Purchaser.
Compliance by the Credit Parties with the terms set forth in this Agreement and the Financing Documents may be only be waived upon the
written consent of Purchaser.

 

Section
13.2. Notices. All notices and communications provided for hereunder shall be in writing and sent by e-mail to the addresses set
forth below; provided, that upon request of any party to receive paper copies of such notices or communications, the applicable
party will promptly deliver such paper copies to the other. All notices pursuant to this Agreement may be delivered in the following
manner:

 

(i)
 if to Purchaser:

 

SB
LL Holdco, Inc.

1
Circle Star Way

San
Carlos, CA 94070

Attention:
SBGI Corporate Legal

Email:
sbgi-notice@softbank.com

 

with
a copy to:

 

Morrison
& Foerster LLP

250
W. 55th Street

New
York, New York 10019-9601

Attention:
John Owen

Email:
JOwen@mofo.com

 

or
at such other address as Purchaser shall have specified to the Credit Parties in writing, and

 

(ii)
if to the Credit Parties:

 

Shift
Technologies, Inc.

290
Division Street, Suite 400

San
Francisco, CA 94103-4234

Attention:
Ryan Lawrence, General Counsel and Corporate Secretary

 

with
a copy to:

 

Jenner
& Block LLP

1155
Avenue of the Americas

New
York, NY 10036

Attention:
Martin C. Glass

Brian
S. Hart

Email:
MGlass@jenner.com

BHart@jenner.com

 

or
at such other address as the Credit Parties shall have specified to Purchaser in writing.

 

Notices
under this Section 13 will be deemed given only when actually received.

 

    -14-

     

    

 

Section
14.  Confidential Information.

 

For
the purposes of this Section 14, “Confidential Information” means information delivered to Purchaser by or
on behalf of a Credit Party in connection with the transactions contemplated by or otherwise pursuant to this Agreement that is proprietary
in nature and that was clearly marked or labeled or otherwise adequately identified when received by Purchaser as being confidential
information of a Credit Party, provided, that such term does not include information that (a) was publicly known or otherwise
known to Purchaser prior to the time of such disclosure, (b) subsequently becomes publicly known through no act or omission by Purchaser
or any Person acting on Purchaser’s behalf, (c) otherwise becomes known to Purchaser other than through disclosure by a Credit
Party or (d) constitutes financial statements delivered to Purchaser as set forth in Section 8.2 that are otherwise publicly available.
Purchaser will maintain the confidentiality of such Confidential Information in accordance with procedures adopted by Purchaser, in good
faith to protect confidential information of third parties delivered to Purchaser; provided, that Purchaser may deliver or disclose
Confidential Information to (i) its directors, officers, employees, agents, attorneys, trustees and Affiliates (to the extent such disclosure
reasonably relates to the administration of the investment represented by the Notes), (ii) its auditors, financial advisors and other
professional advisors who agree to hold confidential the Confidential Information substantially in accordance with this Section 14,
(iii) any financial institution to which Purchaser sells or offers to sell the Notes or any part thereof or any participation therein
(if such Person has agreed in writing prior to its receipt of such Confidential Information to be bound by this Section 14), (iv)
any Person from which Purchaser offers to purchase any security of Issuer (if such Person has agreed in writing prior to its receipt
of such Confidential Information to be bound by this Section 14), (v) any federal or state regulatory authority having jurisdiction
over Purchaser, (vi) any nationally recognized rating agency that requires access to information about Purchaser’s investment portfolio,
or (vii) any other Person to which such delivery or disclosure may be necessary or appropriate (w) to effect compliance with any law,
rule, regulation or order applicable to Purchaser, (x) in response to any subpoena or other legal process, (y) in connection with any
litigation to which Purchaser or is a party or (z) if an Event of Default has occurred and is continuing, to the extent Purchaser may
reasonably determine such delivery and disclosure to be necessary or appropriate in the enforcement or for the protection of the rights
and remedies under the Notes (if applicable), this Agreement or any of the other Financing Documentation. Any holder of a Note, by its
acceptance of a Note, will be deemed to have agreed to be bound by and to be entitled to the benefits of this Section 14 as though
it were a party to this Agreement. On reasonable request by a Credit Party in connection with the delivery to any holder of the Note
of information required to be delivered to such holder under this Agreement or requested by such holder (other than a holder that is
a party to this Agreement or its nominee), such holder will enter into an agreement with the Credit Parties embodying this Section
14.

 

Section
15. Guarantee.

 

Section
15.1. Guarantees. Each Guarantor, in accordance with the terms hereof, irrespective of the validity and the legal effects of the
Notes, irrespective of restrictions of any kind on Issuer’s performance of its obligations under the Notes, and waiving all rights
of objection and defense (other than relating to payment in full) arising from the Note, hereby agrees to irrevocably and unconditionally
guarantee (the “Guarantee”) to Purchaser, the due and punctual payment of principal, premium (if any), and interest
(including any additional amounts required to be paid in accordance with the terms and conditions of the Notes) from time to time payable
by Issuer and when the same shall become due, whether at stated maturity, upon redemption or repayment, by acceleration or otherwise,
and accordingly undertakes to pay Purchaser, in the manner and the currency set forth in the terms and conditions of the Notes, any amount
or amounts which Issuer is at any time liable to pay in respect of the Notes and which Issuer has failed to pay, including amounts that
become due in advance of their stated maturity as a result of acceleration. Any diligence, presentment, demand, protest or notice, whether
in relation to any Guarantor or the Guarantors collectively, Issuer, or any other person, from Purchaser, in respect of any of the Guarantor’s
obligations under the Guarantee is hereby waived.

 

    -15-

     

    

 

Section
15.2. Status. The obligations of each Guarantor under its Guarantee constitute direct, unsecured and unsubordinated obligations of
such Guarantor, and each Guarantor undertakes that its obligations hereunder will rank pari passu with all other present or future
direct, unsecured and unsubordinated obligations of such Guarantor.

 

Section
15.3. Duration. Each Guarantor’s Guarantee is a guarantee of payment and not merely of collection and it shall continue in
full force and effect by way of continuing security until all principal, premium (if any) and interest (including any additional amounts
required to be paid in accordance with the terms and conditions of the Notes) have been paid in full and all other actual or contingent
obligations of Issuer in relation to the Notes or under this Agreement have been satisfied in full. Notwithstanding the foregoing, if
any payment received by Purchaser is, on the subsequent bankruptcy or insolvency of Issuer, avoided under any applicable laws, including,
among others, laws relating to bankruptcy or insolvency, such payment will not be considered as having discharged or diminished the liability
of any Guarantor under its Guarantee and the Guarantee will continue to apply as if such payment had at all times remained owing by Issuer.

 

Section
15.4. Exercise of Rights; Subrogation; Claims against Issuer; Invalidity.

 

(a) 
Until all principal, premium (if any) and interest and all other monies payable by Issuer in respect of the Notes shall be paid
in full, (i) no right of any Guarantor, by reason of the performance of any of its obligations under its Guarantee, to be indemnified
by Issuer or to take the benefit of or enforce any security or other guarantee or indemnity against Issuer in connection with the Notes
shall be exercised or enforced and (ii) no Guarantor shall (a) by virtue of the Guarantee or any other reason be subrogated to any rights
of Purchaser or (b) claim in competition with Purchaser against Issuer. If any Guarantor receives any benefit, payment or distribution
in relation to such rights it shall hold that benefit, payment or distribution to the extent necessary to enable all amounts which may
be or become payable to Purchaser by Issuer under or in connection with the Notes to be paid in full on behalf and for the benefit of
Purchaser and shall promptly pay or transfer the same to Purchaser as they may direct to the extent such amount shall be due and unpaid
by Issuer to Purchaser.

 

(b) 
If any provision of this Section 15 with respect to the Guarantee is or becomes illegal, invalid or unenforceable in any
jurisdiction, that shall not affect the validity or enforceability in that jurisdiction or in any other jurisdiction of any other provision
of the Guarantee.

 

SECTION
16. MISCELLANEOUS.

 

Section
16.1. Successors and Assigns.

 

(a) 
All covenants and other agreements contained in this Agreement by or on behalf of any of the parties hereto bind and inure to
the benefit of their respective successors and assigns (including any subsequent holder of a Note) whether so expressed or not, except
that (i) a Credit Party may not assign or otherwise transfer any of its rights or obligations hereunder or under the Notes without the
prior written consent of Purchaser, and (ii) no assignment by Purchaser of its rights under this Agreement or the Notes shall be effective
until Purchaser or its assignee have delivered written notice of such assignment to Issuer.

 

    -16-

     

    

 

(b) 
For the avoidance of doubt, Purchaser may assign its interests in the Notes in whole or in part at any time. In connection with
any partial transfer of Purchaser’s interest in the Notes, Issuer, upon written notice from Purchaser, shall issue a new Note in
the name of the transferee.

 

(c) 
Nothing in this Agreement, expressed or implied, shall be construed to confer upon any Person (other than the parties hereto and
their respective successors and assigns permitted hereby) any legal or equitable right, remedy or claim under or by reason of this Agreement.

 

Section
16.2. Severability. Any provision of this Agreement that is prohibited or unenforceable in any jurisdiction shall, as to such jurisdiction,
be ineffective to the extent of such prohibition or unenforceability without invalidating the remaining provisions hereof, and any such
prohibition or unenforceability in any jurisdiction shall (to the full extent permitted by law) not invalidate or render unenforceable
such provision in any other jurisdiction.

 

Section
16.3. Construction, Etc. Each covenant contained herein shall be construed (absent express provision to the contrary) as being independent
of each other covenant contained herein, so that compliance with any one covenant shall not (absent such an express contrary provision)
be deemed to excuse compliance with any other covenant. Where any provision herein refers to action to be taken by any Person, or which
such Person is prohibited from taking, such provision shall be applicable whether such action is taken directly or indirectly by such
Person.

 

Defined
terms herein shall apply equally to the singular and plural forms of the terms defined. Whenever the context may require, any pronoun
shall include the corresponding masculine, feminine and neuter forms. The words “include,” “includes” and “including”
shall be deemed to be followed by the phrase “without limitation.” The word “will” shall be construed to have
the same meaning and effect as the word “shall.” Unless the context requires otherwise (a) any definition of or reference
to any agreement, instrument or other document herein shall be construed as referring to such agreement, instrument or other document
as from time to time amended, supplemented or otherwise modified (subject to any restrictions on such amendments, supplements or modifications
set forth herein) and any reference herein to any Person shall be construed to include such Person’s successors and assigns, (c)
the words “herein,” “hereof” and “hereunder,” and words of similar import, shall be construed to
refer to this Agreement in its entirety and not to any particular provision hereof, (d) all references herein to Sections and Schedules
shall be construed to refer to Sections of, and Schedules to, this Agreement, and (e) any reference to any law or regulation herein shall,
unless otherwise specified, refer to such law or regulation as amended, modified or supplemented from time to time.

 

Section
16.4. Counterparts. This Agreement may be executed in any number of counterparts, each of which shall be an original but all of which
together shall constitute one instrument. Each counterpart may consist of a number of copies hereof, each signed by less than all, but
together signed by all, of the parties hereto.

 

    -17-

     

    

 

Section
16.5. Governing Law. This Agreement shall be construed
and enforced in accordance with, and the rights of the parties shall be governed by, the law of the State of New York.

 

Section
16.6. Jurisdiction and Process; Waiver of Jury Trial.

 

(a) 
The undersigned parties irrevocably submit to the non-exclusive jurisdiction of any New York State or federal court, in each case,
sitting in the Borough of Manhattan, City of New York, over any suit, action or proceeding arising out of or relating to this Agreement
or the Notes. To the fullest extent permitted by applicable law, each of undersigned parties irrevocably waives and agrees not to assert,
by way of motion, as a defense or otherwise, any claim that it is not subject to the jurisdiction of any such court, any objection that
it may now or hereafter have to the laying of the venue of any such suit, action or proceeding brought in any such court and any claim
that any such suit, action or proceeding brought in any such court has been brought in an inconvenient forum.

 

(b) 
The undersigned parties agree, to the fullest extent permitted by applicable law, that a final judgment in any suit, action or
proceeding brought in any such court shall be conclusive and binding upon it subject to rights of appeal, as the case may be, and may
be enforced in the courts of the United States of America or the State of New York (or any other courts to the jurisdiction of which
it or any of its assets is or may be subject) by a suit upon such judgment.

 

(c) 
Each of the Credit Parties consents to process being served by or on behalf of Purchaser in any suit, action or proceeding by
mailing a copy thereof by registered, certified, priority or express mail (or any substantially similar form of mail), postage prepaid,
return receipt or delivery confirmation requested, to it at its address specified in Section 13 or at such other address of which
such holder shall then have been notified pursuant to said Section. Each of the Credit Parties agrees that such service upon receipt
(i) shall be deemed in every respect effective service of process upon it in any such suit, action or proceeding and (ii) shall, to the
fullest extent permitted by applicable law, be taken and held to be valid personal service upon and personal delivery to it. Notices
hereunder shall be conclusively presumed received as evidenced by a delivery receipt furnished by the United States Postal Service or
any reputable commercial delivery service.

 

(d) 
Nothing in this Section 16.6 shall affect the right of Purchaser to serve process in any manner permitted by law, or limit
any right that Purchaser may have to bring proceedings against any of the Credit Parties in the courts of any appropriate jurisdiction
or to enforce in any lawful manner a judgment obtained in one jurisdiction in any other jurisdiction.

 

(e) 
THE PARTIES HERETO HEREBY WAIVE TRIAL BY JURY IN ANY ACTION BROUGHT ON OR WITH RESPECT TO THIS AGREEMENT, THE NOTES OR ANY OTHER
DOCUMENT EXECUTED IN CONNECTION HEREWITH OR THEREWITH.

 

*  *  *  *  *

 

    -18-

     

    

 

IN
WITNESS WHEREOF, the parties hereto have caused this Agreement to be duly executed by their respective authorized officers as of the
day and year first written above.

 

	 	ISSUER
	 	 	 
	 	SHIFT TECHNOLOGIES, INC.
	 	 	 
	 	By:	/s/ George
    Arison
	 	Name: 	George Arison
	 	Title:	Chief Executive Officer and Chairman

 

Signature
Page to Note Purchase Agreement

 

     

     

    

 

	 	GUARANTORS
	 	 
	 	SHIFT PLATFORM, INC.
	 	 	 
	 	By:	/s/ George
    Arison
	 	Name:	George Arison
	 	Title:	Chief Executive Officer
	 	 	 
	 	SHIFT OPERATIONS LLC
	 	 	 
	 	By:	/s/ George
    Arison
	 	Name:	George Arison
	 	Title:	Chief Executive Officer
	 	 	 
	 	SHIFT TRANSPORTATION LLC
	 
	 	By:	/s/ George
    Arison
	 	Name:	George Arison
	 	Title:	Chief Executive Officer
	 	 	 
	 	SHIFT INSURANCE SERVICES LLC
	 	 	 
	 	By:	/s/ George
    Arison
	 	Name:	George Arison
	 	Title:	Chief Executive Officer
	 	 	 
	 	SHIFT FINANCE, LLC
	 	 	 
	 	By:	/s/ George
    Arison
	 	Name:	George Arison
	 	Title:	Chief Executive Officer
	 	 	 
	 	SHIFT MARKETPLACE HOLDINGS, LLC
	 	 	 
	 	By:	/s/ George
    Arison
	 	Name:	George Arison
	 	Title:	Chief Executive Officer
	 	 	 
	 	SHIFT MARKETPLACE, LLC
	 	 	 
	 	By:	/s/ George
    Arison
	 	Name:	George Arison
	 	Title:	Chief Executive Officer

 

Signature
Page to Note Purchase Agreement
 

     

     

    

 

	 	PURCHASER
	 	 
	 	SB LL HOLDCO, INC.
	 	 	 
	 	By:	/s/ Alex Clavel
	 	Name: 	Alex Clavel
	 	Title:	Director

 

Signature
Page to Note Purchase Agreement

 

     

     

    

 

Schedule
A

 

Defined
Terms

 

As
used herein, the following terms have the respective meanings set forth below or set forth in the Section hereof following such term:

 

“Affiliate”
means, with respect to any Person, any other Person which, directly or indirectly, controls, is controlled by, or is under common control
with, such Person. For purposes of this definition, “control” (together with the correlative meanings of “controlled
by” and “under common control with”) means possession, directly or indirectly, of the power to direct or cause the
direction of the management or policies of such Person, whether through the ownership of voting securities or other beneficial interests,
by contract, or otherwise.

 

“Agreement”
means this Note Purchase Agreement, including all Schedules attached to this Agreement.

 

“Anti-Corruption
Laws” means any law or regulation in a U.S. or any non-U.S. jurisdiction regarding bribery or any other corrupt activity, including
the U.S. Foreign Corrupt Practices Act and the U.K. Bribery Act 2010.

 

“Anti-Money
Laundering Laws” means any law or regulation in a U.S. or any non-U.S. jurisdiction regarding money laundering, drug trafficking,
terrorist-related activities or other money laundering predicate crimes, including the Currency and Foreign Transactions Reporting Act
of 1970 (otherwise known as the Bank Secrecy Act) and the USA PATRIOT Act.

 

“Applicable
Premium” is defined in Section 7.2(a).

 

“Asset
Purchase Agreement” is defined in the Recitals.

 

“Business
Day” means any day other than a Saturday, a Sunday or a day on which commercial banks in New York, New York, are required or
authorized to be closed.

 

“Capital
Lease Obligations” of any Person means the obligations of such Person to pay rent or other amounts under any lease of (or other
arrangement conveying the right to use) real or personal property, or a combination thereof, which obligations are required to be classified
and accounted for as capital leases on a balance sheet of such Person under GAAP, and the amount of such obligations shall be the capitalized
amount thereof determined in accordance with GAAP.

 

“cash”
means any immediately available funds in Dollars.

 

“Closing”
is defined in Section 3.

 

“Closing
Date” is defined in the Recitals.

 

“Code”
means the Internal Revenue Code of 1986, as amended.

 

“Confidential
Information” is defined in Section 14.

 

“control”
means the possession, directly or indirectly, of the power to direct or cause the direction of the management and policies of a Person,
whether through the ownership of voting securities, by contract or otherwise; and the terms “controlled” and “controlling”
shall have meanings correlative to the foregoing.

 

    SCHEDULE A
(to Note Purchase Agreement)

     

    

 

“Default”
means an event or condition the occurrence or existence of which would, with the lapse of time or the giving of notice or both, become
an Event of Default.

 

“Default
Rate” means 2% per annum above the rate of interest on the Notes then in effect.

 

“Dollars”
or “$” refers to lawful money of the United States of America.

 

“Equity
Interests” means shares of capital stock, partnership interests, membership interests in a limited liability company, beneficial
interests in a trust or other equity ownership interests or equivalents (however designated, including any instrument treated as equity
for U.S. federal income tax purposes) in a Person, and any warrants, options or other rights entitling the holder thereof to purchase
or acquire any such equity interest.

 

“Event
of Default” is defined in Section 9.

 

“Exchange
Act” means the Securities Exchange Act of 1934, as amended, and the rules and regulations promulgated thereunder from time
to time in effect.

 

“Fair”
is defined in the Recitals.

 

“Financing
Documentation” means (a) the Note Purchase Agreement, (b) the Notes, and (c) each other document or instrument now or hereafter
executed and delivered by a Credit Party in connection with, pursuant to or relating to this Agreement, in each case, as amended, but
excluding the Transaction Documents.

 

“GAAP”
means generally accepted accounting principles as in effect from time to time in the United States of America.

 

“Governmental
Authority” means the government of the United States of America, or any entity exercising executive, legislative, judicial,
regulatory or administrative functions of, or pertaining to, any such government.

 

“guarantee”
of or by any Person (the “guarantor”) means any obligation, contingent or otherwise, of the guarantor guaranteeing
or having the economic effect of guaranteeing any Indebtedness or other obligation of any other Person (the “primary obligor”)
in any manner, whether directly or indirectly, and including any obligation of the guarantor, direct or indirect,

 

(a) to
purchase or pay (or advance or supply funds for the purchase or payment of) such Indebtedness or other obligation or to purchase (or
to advance or supply funds for the purchase of) any security for the payment thereof,

 

(b) to
purchase or lease property securities or services for the purpose of assuring the owner of such Indebtedness or other obligation of the
payment thereof,

 

(c) to
maintain working capital, equity capital or any other financial statement condition or liquidity of the primary obligor so as to enable
the primary obligor to pay such Indebtedness or other obligation or

 

(d) as
an account party in respect of any letter of credit or letter of guaranty issued to support such Indebtedness or obligation;

 

    SCHEDULE A
(to Note Purchase Agreement)

     

    

 

provided,
that the term guarantee shall not include (i) endorsements for collection or deposit in the ordinary course of business or (ii) customary
indemnification agreements entered into in the ordinary course of business, provided, that such indemnification obligations are
unsecured, such Person has determined that any liability thereunder is remote and such indemnification obligations are not the functional
equivalent of the guaranty of a payment obligation of the primary obligor.

 

“Guarantee”
has the meaning set forth in Section 15.1.

 

“Guarantor”
is defined in the first paragraph of this Note Purchase Agreement.

 

“Hedging
Agreement” means any interest rate protection agreement, foreign currency exchange protection agreement, commodity price protection
agreement or other interest or currency exchange rate or commodity price hedging arrangement.

 

“Indebtedness”
of any Person means, without duplication,

 

(a) all
obligations of such Person for borrowed money,

 

(b) all
obligations of such Person evidenced by bonds, debentures, notes or similar instruments,

 

(c) all
obligations of such Person under conditional sale or other title retention agreements relating to property acquired by such Person,

 

(d) all
obligations of such Person in respect of the deferred purchase price of property or services (excluding accounts payable and accrued
expenses incurred in the ordinary course of business),

 

(e) all
Indebtedness of others secured by any Lien on property owned or acquired by such Person, whether or not the Indebtedness secured thereby
has been assumed (with the value of such debt being the lower of the outstanding amount of such debt and the fair market value of the
property subject to such Lien),

 

(f) all
guarantees by such Person of Indebtedness of others,

 

(g) all
Capital Lease Obligations of such Person,

 

(h) all
obligations, contingent or otherwise, of such Person as an account party in respect of letters of credit and letters of guaranty and

 

(i) all
obligations, contingent or otherwise, of such Person in respect of bankers’ acceptances.

 

The
Indebtedness of any Person shall include the Indebtedness of any other entity (including any partnership in which such Person is a general
partner) to the extent such Person is liable therefor as a result of such Person’s ownership interest in or other relationship
with such entity, except to the extent the terms of such Indebtedness provide that such Person is not liable therefor.

 

“Intellectual
Property” is defined in Section 5.7.

 

“Investment
Company Act” means the Investment Company Act of 1940, as amended from time to time.

 

    SCHEDULE A
(to Note Purchase Agreement)

     

    

“Issuer”
is defined in the first paragraph of this Agreement.

 

“Key
Personnel” means George Arison, Oded Shein and Ryan Lawrence.

 

“knowledge
of the Credit Parties” shall mean the actual or constructive knowledge of any of the Key Personnel, after due inquiry.

 

“Lien”
means, with respect to any asset, any mortgage, deed of trust, lien, pledge, hypothecation, encumbrance, charge or security interest
in, on or of such asset.

 

“Material
Adverse Effect” is defined in Section 4.3.

 

“Maturity
Date” means the earlier of (i) the third anniversary of the Closing Date or (ii) such other date upon which the outstanding
principal of the Note, plus accrued and unpaid interest thereon and Applicable Premium, if any, shall be become due and payable pursuant
to the terms of this Agreement.

 

“Notes”
is defined in Section 1.1.

 

“OFAC”
means the Office of Foreign Assets Control of the United States Department of the Treasury.

 

“OFAC
Sanctions Program” means any economic or trade sanction that OFAC is responsible for administering and enforcing. A list of
OFAC Sanctions Programs may be found at http://www.treasury.gov/resource-center/sanctions/Programs/Pages/Programs.aspx.

 

“Officer’s
Certificate” means a certificate of a Senior Financial Officer or of any other officer of Issuer whose responsibilities extend
to the subject matter of such certificate.

 

“Person”
means an individual, partnership, corporation, limited liability company, association, trust, unincorporated organization, business entity
or Governmental Authority.

 

“Proceeding”
is defined in Section 11.1.

 

“property”
or “properties” means, unless otherwise specifically limited, real or personal property of any kind, tangible or intangible,
choate or inchoate.

 

“Related
Person” is defined in Section 11.1.

 

“SEC”
means the Securities and Exchange Commission of the United States of America.

 

“SEC
Filings” means, collectively, all of Issuer’s filings filed with the SEC on or prior to the Closing Date.

 

“securities”
or “security” shall have the meaning specified in section 2(1) of the Securities Act.

 

“Securities
Act” means the Securities Act of 1933, as amended, and the rules and regulations promulgated thereunder from time to time in
effect.

 

“Senior
Financial Officer” means the chief financial officer, principal accounting officer, treasurer or comptroller of Issuer.

 

    SCHEDULE A
(to Note Purchase Agreement)

     

    

 

“Solvent”
means, on any date, with respect to Issuer and its subsidiaries on a consolidated basis, that on such date (a) the present fair salable
value of the assets of Issuer and its subsidiaries are on a consolidated basis (i.e., the amount that may be realized within a reasonable
time, considered to be six months to one year, either through collection or sale at the regular market value, conceiving the latter as
the amount that could be obtained from the property in question within such period by a capable and diligent businessperson from an interested
buyer who is willing to purchase under ordinary selling conditions) is not less than the amount that will be required to pay the probable
liability of Issuer and its subsidiaries on their debts (including contingent, unmatured and unliquidated liabilities) as they become
absolute and matured, (b) Issuer and its subsidiaries will not, on a consolidated basis, have an unreasonably small capitalization relative
to their business or with respect to any transaction then contemplated, and (c) Issuer and its subsidiaries, on a consolidated basis,
are able to pay their debts and liabilities as they mature in the ordinary course of business.

 

“subsidiary”
means, as to any Person, any other Person in which such first Person or one or more of its subsidiaries or such first Person and one
or more of its subsidiaries owns sufficient equity or voting interests to enable it or them (as a group) ordinarily, in the absence of
contingencies, to elect a majority of the directors (or Persons performing similar functions) of such second Person, and any partnership
or joint venture if more than a 10% interest in the profits or capital thereof is owned by such first Person or one or more of its subsidiaries
or such first Person and one or more of its subsidiaries (unless such partnership or joint venture can and does ordinarily take major
business actions without the prior approval of such Person or one or more of its subsidiaries).

 

“Transaction”
means the transactions set forth in the Asset Purchase Agreement and the execution and delivery of all documents contemplated thereby.

 

“Transaction
Documents” means all documents and related certificates entered into and/or delivered in connection with the Transaction, but
excluding the Financing Documentation.

 

“USA
PATRIOT Act” means United States Public Law 107-56, Uniting and Strengthening America by Providing Appropriate Tools Required
to Intercept and Obstruct Terrorism (USA PATRIOT ACT) Act of 2001 and the rules and regulations promulgated thereunder from time to time
in effect.

 

    SCHEDULE A
(to Note Purchase Agreement)

     

    

 

Exhibit
1

 

[Form
of Global Note]

 

THIS
NOTE HAS NOT BEEN REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE “ACT”) OR UNDER THE APPLICABLE SECURITIES
LAWS OF THE VARIOUS STATES. THIS NOTE MAY NOT BE OFFERED, TRANSFERRED, RESOLD, PLEDGED OR OTHERWISE DISPOSED OF EXCEPT AS PERMITTED UNDER
THE ACT AND APPLICABLE STATE SECURITIES LAWS, PURSUANT TO REGISTRATION UNDER THE ACT OR SUCH LAWS OR PURSUANT TO AN APPLICABLE EXEMPTION
FROM REGISTRATION REQUIREMENTS.

 

SHIFT
TECHNOLOGIES, INC.

 

6.00%
Senior Note Due 2025

 

	No.
    1	[Date]
	$20,000,000.00	 

 

FOR
VALUE RECEIVED, the undersigned, SHIFT TECHNOLOGIES, INC. (herein called “Issuer”), a corporation organized and existing
under the laws of the State of Delaware, hereby promises to pay to SB LL HOLDCO, INC., or its permitted assigns, the principal sum of
TWENTY MILLION DOLLARS (or so much thereof as shall not have been prepaid) on [●], 2025 (the “Maturity Date”),
with interest (computed on the basis of a 360-day year of twelve 30-day months) (a) on the unpaid balance hereof at the rate of 6.00%
per annum, from the date hereof, payable quarterly in arrears, on the fifteenth (15th) day of March, June, September and December
in each year, commencing with the June 15th next succeeding the date hereof, and on the Maturity Date, until the principal hereof shall
have become due and payable, and (b) to the extent permitted by law, (x) on any overdue payment of interest and (y) during the continuance
of an Event of Default, on such unpaid balance at a rate per annum from time to time equal to the Default Rate (as defined in the hereinafter
defined Note Purchase Agreement), payable quarterly as aforesaid (or, at the option of the holder hereof, on demand).

 

Payments
of principal of, interest on and any Applicable Premium, if any, with respect to this Note are to be made in lawful money of the United
States of America in such manner as Purchaser shall have designated by written notice to Issuer as provided in the Note Purchase Agreement
referred to below.

 

This
Note is issued pursuant to that certain Note Purchase Agreement, dated May 11, 2022 (as from time to time amended, the “Note
Purchase Agreement”), by and among the Credit Parties and Purchaser named therein and is entitled to the benefits thereof.
Each holder of this Note will be deemed, by its acceptance hereof, to have (i) agreed to the confidentiality provisions set forth in
Section 14 of the Note Purchase Agreement and (ii) made the representations set forth in Section 6 of the Note Purchase Agreement. Unless
otherwise indicated, capitalized terms used in this Note shall have the respective meanings ascribed to such terms in the Note Purchase
Agreement.

 

Upon
surrender of this Note to Issuer accompanied by a written instrument of transfer duly executed, a new Note for a like principal amount
will be issued to the transferee.

 

This
Note is subject to optional prepayment, in whole, or from time to time at the times and on the terms specified in the Note Purchase Agreement,
but not otherwise.

 

If
an Event of Default occurs and is continuing, the principal of this Note may be declared or otherwise become due and payable in the manner,
at the price and with the effect provided in the Note Purchase Agreement.

 

    EXHIBIT 1
(to Note Purchase Agreement)

     

    

 

This
Note shall be construed and enforced in accordance with, and the rights of the Credit Parties and the holder of this Note shall be governed
by, the law of the State of New York.

 

	 	SHIFT TECHNOLOGIES, INC.
	 	 	 
	 	By:	                     

 

    EXHIBIT 1
(to Note Purchase Agreement)

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