Document:

EXHIBIT 10.4

EXHIBIT 10

City Access Provider
(CAP) Preferred Partner Overview

Wednesday, May 02, 2001

Preferred Partner Information:

Name:                                                
My Personal Salon (MPS)

                                                           
5 West 31st. St., 10th. FL., New York, NY 10001

Phone:                                               
212-563-0574

Contact:                                            
Vince Hickman, CEO

 

Product Description:                       
Providing hair and make-up services and product sales to individuals and

                                                            
Corporations

Account Number:                            
Not Applicable

 

Order Process:                                   
CAP Relationship Managers to call (Vince Hickman or Andreas Bauer @

                                                             
212-563-0574) to place all orders. MPS to quote "retail" prices to
CAP's

                                                             
Relationship Managers

Payment:                                             
Bi-weekly invoice to be generated from MPS, reflecting CAP discount

 

As a Preferred Partner, CAP will
assist MPS in the following ways: 

	Assist in selling MPS products and
    services to CAP's member in New York City Market and other CAP markets, when
    applicable
	Assist in selling new products that
    MPS adds to their core offerings
	Promote MPS in CAP's monthly
    newsletter, holiday promotions and member alert services
	Increase the level of service to MPS
    VIP clients by offering CAP concierge services to them as part of a loyalty
    program

 CAP and MPS agreement details: 

	CAP to receive a 7.5% commission on
    MPS gift certificates
	CAP to receive a 7.5% commission on
    Redken products that are promoted in our member reminders, newsletter and
    through our customer service centers
	CAP to receive a 7.5% commission on
    MPS hair and makeup services that are promoted in our member reminders,
    newsletter and through our customer service centers
	If a "Package" consists of
    ex. Hair, Makeup and Product, CAP will receive a 7.5% commission based on
    the Package's total price, and not for each individual service performed as
    part of the package
	MPS will offer CAP services as
    added value to Redken and L'Oreal employees. CAP will waive the membership
    fee to our services, ($60/year).
	MPS will receive special CAP
    membership fees to offer CAP as added value to MPS clients. Offer them at
    $10 annual membership fee and MPS gets 50% or $5 per member.
	For top MPS clients, CAP will
    waive the membership fee (based on mutual agreement between MPS and CAP).

 CAP is excited to welcome MPS as a
preferred partner and to be part of CAP's network of services. In addition, CAP
looks forward to forging a long-term relationship with MPS. However, if at any
time either party is dissatisfied with the level of service, products or any
part of the above agreement, the relationship can be terminated at any time with
a 10 day notice or upon completion of outstanding orders. We look forward to
working with you!

115EXHIBIT 10.5

EXHIBIT 11

EquityNet Research

14011 VENTURA BLVD., SUITE
221W

SHERMAN OAKS, CA  91423

May 29, 2001

 

Steve Davis

Chief Executive Officer

My Personal Salon, Inc.

5 West 31st Street - 10th Floor

New York, NY 10001 

Dear Mr. Davis: 

After preliminary due diligence,
including review of the Company's market potential and development
opportunities, EquityNet Research ("EquityNet") is prepared to
initiate coverage as an independent analyst on My Personal Salon, Inc. ("Salon"
or "the Company"), a Delaware corporation. 

In consideration for drafting and
posting the initial research report and three subsequent quarterly updates on
the EquityNet Research Web site (www.equitynet.net), as well as any other
distributive measures undertaken by EquityNet, Salon shall pay EquityNet
Twenty-Four Thousand Dollars ($24,000), payable upon engagement by cash or a
minimum of Fifty-Thousand (50,000) unrestricted (free-trading) shares of its
Common Stock.  Should the Company choose to pay with its Common Stock, such
stock shall be transferred to an account of EquityNet's choice prior to
preparation of the initial research report.  The value of such stock shall
be determined by multiplying the twenty-day (20) average closing bid price of
the stock, calculated from its first day of listing on a public exchange, or
other medium, for public trading, by 50,000.  Thus, the value shall be
determined one month after the first day of public trading.  Should said
value be below $24,000, the Company agrees to immediately transfer to EquityNet
any number of shares of its Common Stock necessary to increase such value to
equal $24,000. 

This fee is for preparation and
Web-posting only; it does not include costs associated with dissemination to or
proactive communication with the investment community.  Nor does the fee
include printing costs.  Travel costs incurred as part of due diligence and
analysis activities are also not included in the fee; however, EquityNet will
not incur any such costs without prior approval of Salon.  Should EquityNet
pay any of these costs on behalf of Salon, EquityNet will rebill Salon for these
direct expenses, and such invoices shall be due and payable upon receipt.

In this relationship, EquityNet
Research agrees to maintain independence and objectivity according to the
Standards of Professional Conduct of the Association of Investment Management
and Research (AIMR), and comply fully with all securities regulations, required
disclosures, industry guidelines and applicable laws. Additionally, EquityNet
shall maintain the confidentiality of all information regarding Salon not
cleared by the Company for public release. 

Salon agrees to indemnify and hold
harmless EquityNet from and against any and all losses, claims, damages,
expenses and/or liabilities which EquityNet may incur based upon information,
representations, reports or data furnished by Salon with respect to itself, and
which are approved by Salon for use by EquityNet in performing due diligence and
developing the research report. Such indemnification shall include, but not be
limited to, expenses (including all reasonable attorney's fees), judgments, and
amounts paid in settlement actually and reasonably incurred by EquityNet in
connection with an action, suit or proceeding brought against EquityNet.

 116

The undersigned hereby represent,
warrant and certify that they in fact have full authority to enter into this
specific Agreement; and furthermore agree to provide each other proof of such
authority should such proof be requested.  Any controversy or claim of any
kind or nature with regard to this Agreement, whether contract, tort, or
otherwise, shall be settled by binding arbitration in accordance with the
Commercial Arbitration Rules of the American Arbitration Association, and
judgment on the award rendered by the Arbitrators may be entered in any court
having jurisdiction.  The Parties hereto acknowledge that this
provision affects their legal rights and agree to be bound under any and all
circumstances to the determination of such binding arbitration. The parties
further agree that the locale for any arbitration shall be Los Angeles,
California. The prevailing party in any arbitration instituted under this
Agreement shall, in addition to other remedies, be entitled to be reimbursed by
the other party for all expenses of such arbitration, including reasonable
arbitrator's and attorneys' fees.

 

Should the terms outlined herein meet
with your approval, please sign and enter the date as provided below. Retain a
copy for your files and send an original to me.  If you have any questions
please do not hesitate to call me. I can be reached at 818-783-5006.

 

Sincerely:

Randall D. Lewis, CFA

EquityNet Research

 

Accepted for My Personal Salon, Inc.

Steve Davis

Chief Executive Officer

May 29, 2001

 117EXHIBIT 10.6

EXHIBIT 12

June 13, 2001

 

Equinet Inc.

305 W. 50th. Street,
Suite 2-K

New York, NY 10017

ENGAGEMENT LETTER

 Dear Sir: 

Mr. Vincent Hickman, President of My
Personal Salon.com Inc. (the "Company" or "We") hereby
engages Equinet Inc., ("Equinet") to find a lender/funding for the
Company in the amount of at least $3,000,000 (the "Target Amount") on
or before June 6, 2002 under the following terms and conditions:

1)       Responsibilities
of Equinet.  We agree to engage Equinet to serve as the financial
advisor to Company with respect to the conception and implementation of the
proposed funding (the "Transaction"). Equinet shall provide the
Company with its advice, opinion and recommendations; however, the
implementation of such recommendations shall be at the sole and exclusive option
of the Company.

2)      
Responsibilities of Company.

  a)      
  Truthful Representations. We represent and warrant that all information
  (1) made available to Equinet and any prospective creditor and/or
  investor, or (2) contained in any materials prepared by the Company
  will, at all times during this engagement be true, accurate and complete in
  all material respects and will not contain any untrue statement of a material
  fact or omit to state therein any fact necessary to make the statements
  therein not misleading in light of the circumstances under which they are
  made.

  b)      
  Indemnification. If in connection with the Transaction, Equinet becomes
  involved, in any capacity, in any action or legal proceeding, due to the
  actions, information, position, assertions, and/or affirmations put forth by
  the Company or by Equinet at the direction of the Company, or in reliance upon
  material or information furnished by the Company, the Company agrees to
  indemnify and hold harmless Equinet for the reasonable legal fees of counsel,
  court costs and other expenses (including the costs of investigation and
  preparation) incurred.  The Company also agrees to hold harmless
  Equinet against any losses, claims, damages or liabilities, joint services or
  matters which are the subject of this Agreement; provided however that the
  Company shall not be liable in respect of any loss, claim damages or liability
  to the extent and only to the extent that such loss claim damage or liability
  resulted from the gross negligence or willful misconduct of Equinet.  The
  provisions of this paragraph shall survive the expiration of the period of
  this agreement including any extensions thereof set forth herein.

3)      Compensation.
Upon the successful completion of the Transaction, we will remit to Equinet, as
its success fee, a fee based on the value of the funding and/or investment
obtained, as follows:

  a)      Cash.
  The fee schedule shall be based on the gross consideration value of the
  Transaction, whether in cash or in kind payable immediately by wire transfer,
  and according to the instructions of Equinet, in the following amount:

   10% of the first million dollars plus

  7.5% of all funds obtained between $1 million and $2.5 million plus

  5% of all funds obtained between $2.5 million and $5 million

  118

   

  b)      Warrants. 
  On success, we shall also receive warrants equal to 2.5% of the capital stock
  of the Company. In the event that a lender is introduced to the Company,
  Equinet shall receive warrants equal to 2.5% of the amount of stock that the
  loan amount could have purchased based on the bid price of the stock on the
  day that the loan is made. In addition, we shall be entitled to demand
  piggyback registration rights for the stock underlying the warrants we have
  obtained. The warrants will have a five-year life and will have a strike price
  equal to the prices paid by investors.

  c)      Bonus.
  On success, Equinet will also receive a financial advisory fee of $5,000.00 a
  month for 24 months.

4)      Termination.
We agree that either party may terminate this Agreement in writing with five (5)
days advance written notice. In the event that Equinet can demonstrate its
ability to successfully facilitate the closing of the Transaction, this
Engagement Letter may be terminated by Company only pursuant to Section 7.

5)      Non-Circumvention.We
irrevocably agree not to circumvent, avoid or bypass Equinet, either directly or
indirectly, in order to avoid payments of fees or payments, or otherwise
benefit, either financially or otherwise, from information supplied to the
Company by Equinet, or individuals and or business entities introduced to it by
Equinet with regards to the Transaction. We further agree, that in the event
that we secure funding on our own from any source introduced to us by Equinet
for a period of 36 months from the date of this Agreement, then such
loan/funding shall be deemed to have been procured by Equinet and Equinet shall
be entitled to a success fee as set forth in Paragraph 3(a) above.

6)      Confidentiality.
Except to the extent necessary to perform its obligations hereunder or to comply
with any applicable law, regulation or rule, neither Party shall disclose or
divulge to any third party other than the other Party's directors, officers,
auditor or legal counsel, either before or after the termination of this letter
agreement, any document or information exchanged between the parties during the
term of this Agreement without prior written consent of the other party, which
consent shall not unreasonably with held.

7)      Securities
Laws. The Parties to this agreement mutually agree to comply with any
and all applicable securities laws in their efforts to secure funds for the
Company.

8)      Default.In
the event of any default of any material obligation by or owed by a party
pursuant to this Agreement, then the other party may provide written notice of
such default and if such default is not cured within thirty (30) days of the
written notice, then the non-defaulting party may terminate this Agreement.

9)      Notice.
Any notice required by this Agreement or given in connection with it, shall be
in writing and shall be given to the appropriate party by personal delivery or
by certified mail, postage prepaid, or recognized overnight delivery services.

	If to
      Company   	 If to Equinet:
	My Personal Salon.com
      Inc.   	305 W. 50th.
      St.
	1407 Broadway, Suite
      1206   	Suite 2-K
	New York, NY
      10018   	New York, NY 10017

10)  Severability. In
case any one or more of the provisions contained in this agreement or any
application thereof shall be invalid, illegal or unenforceable in any respect,
the validity, legality and enforceability of the remaining provisions contained
herein and any other applications thereof shall not in any way be affected or
impaired thereby.

119

 

11)  Final Agreement.
This Agreement terminates and supersedes all prior understandings or
agreements, whether written or oral on the subject matter hereof.  This
Agreement may be modified only by a further writing that is duly executed by
both parties.

12)  Construction.This
Agreement shall be governed by and construed in accordance with the internal
laws of the State of New York. In the event of any dispute arising under or
resulting from this Agreement, the parties hereby submit to the exclusive
jurisdiction of the courts of the State of New York sitting in the borough of
Manhattan, and the prevailing party in any such action shall be entitled to
recover the costs incurred in prosecuting or defending any such action
(including, without limitation, reasonable attorneys' fees and costs).

13)  Attorneys Fees and
Court Costs. Each party understands and agrees that if any legal action
is brought for the enforcement of this Agreement, or because of an alleged
dispute, breach, default, or misrepresentation in connection with any of the
provisions of this Agreement, the prevailing party shall be entitled to recover
its reasonable attorney's fees and other costs incurred in such arbitration
proceeding or other legal action, in addition to any other relief to which it is
entitled.

14)  Equitable Relief.It
is agreed that a violation of any of the provisions of this agreement will cause
irreparable harm and injury to the non-violating party and that party shall be
entitled, in addition to any other rights and remedies it may have at law or in
equity, to seek an injunction enjoining and restraining the violating party from
doing or continuing to do any such act and any other violations or threatened
violations of this Agreement. Absent a showing of willful violation of this
agreement, neither party shall be liable to the other, whether in contract or in
tort or otherwise, for special, indirect, incidental or consequential damages.

15)  Further Retention of
Equinet. In the event that we succeed in obtaining the Target Amount,
then Equinet shall be retained as the exclusive advisor to the Company for
period of two years from the date of the closing on the Target Amount of
funding/investment. Equinet shall then be entitled to compensation in accordance
with Paragraph 3(a) above for any funding/investment obtained during said
two-year period through the direct efforts of Equinet. In the event that
additional funding is received by a third party and obtained without the efforts
off Equinet, Equinet shall then be entitled to one third of the compensation
schedule set for in Paragraph 3(a) during said two year period.

We understand and agree to the terms
and conditions of this Engagement Letter as of the date first written above, and
agree to be bound accordingly. 

AGREED AND ACCEPTED BY: 

	MY PERSONAL
      SALON.COM INC.   	EQUINET INC. 
	Vince Hickman  
      	 Gregg Davis
	President   	President
	 

120

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