Document:

CONTRIBUTION
AGREEMENT

 

This
Contribution Agreement (this “Agreement”) is made and entered into as of June ____, 2018, by and among
MR2 Group, Inc., a Nevada corporation (the “Parent”), Precision Opinion, Inc., a Nevada corporation (the “Company”),
and the shareholders of the Company as listed in Exhibit A attached hereto (each, a “Shareholder,” and
collectively, the “Shareholders”). The Parent, the Shareholders and the Company are sometimes hereinafter collectively
referred to as the “Parties” and each individually as a “Party.”

 

RECITALS

 

WHEREAS,
the Company has 65,414 shares of stock of the Company, par value $0.001 per share, issued and outstanding (the “Company
Shares”), of which 100% are held by the Shareholders in the amounts as listed in Exhibit A;

 

WHEREAS,
each of the Shareholders has agreed to contribute his respective Company Shares to the Parent in exchange for the amount of shares
of the Parent’s Common Stock, par value $0.001 per share, set forth next to their respective names on Exhibit A (the
“Parent Shares”), and the Parent has agreed to issue the Parent Shares in such amounts to the Shareholders
in exchange for their contribution of the Company Shares, all of the foregoing subject to the terms and conditions of this Agreement;
and

 

WHEREAS,
as a result of the Exchange, the Shareholders will have no further ownership interest in the Company, and the Company will become
a wholly-owned subsidiary of the Parent;

 

AGREEMENT

 

NOW,
THEREFORE, in consideration of the foregoing and the mutual promises, representations, warranties, covenants and agreements herein
contained, the Parties, intending to be legally bound, hereby agree as follows:

 

ARTICLE
1

CONTRIBUTION
OF COMPANY SHARES

 

1.1.
Contribution. At the Closing, the Shareholders shall contribute, transfer, convey, assign and
deliver, to the Parent, all of their Company Shares free and clear of all Liens and in exchange therefor the Parent shall issue
to the Shareholders the Parent Shares, which shall be allocated among the Shareholders in the respective amounts as listed in
Exhibit A but subject at all times to Section 4.3 (the “Exchange”).

 

1.2.
Closing. The closing of the transactions contemplated by this Agreement (the “Closing”)
shall take place at the offices of the Company commencing upon the satisfaction or waiver of all conditions and obligations of
the Parties to consummate the Exchange (other than conditions and obligations with respect to the actions that the respective
Parties will take at the Closing) on a date as the Parties shall mutually agree (the “Closing Date”).

 

1.3.
Update of the Company’s Stock Ledger. Promptly following the Closing, the Company shall
update its stock ledger to reflect the ownership of the Company by the Parent, which will be equal to 100% of the Company Shares.

 

    	 		 

    	 

    

 

1.4.
Update of the Parent’s Stock Ledger. Promptly following the Closing, the Parent shall
update its stock ledger to reflect the ownership of the Parent by the Shareholders, which shall be as set forth in Exhibit
A.

 

1.5.
Tax Treatment of Exchange. The Parties acknowledge and agree that it is their intent that the
Exchange shall be treated as a tax-free transaction under the Internal Revenue Code of 1986, as amended, to the extent allowed
by Law, and the Parties agree not to take any actions inconsistent with the foregoing.

 

ARTICLE
2

REPRESENTATIONS
AND WARRANTIES OF THE SHAREHOLDERS

 

Each
Shareholder, severally and not jointly and only as to himself, represents and warrants to the other Parties as follows:

 

2.1.
Power and Authority. All acts required to be taken by such Shareholder to enter into this Agreement and to carry out the Exchange
have been properly taken. The obligations of such Shareholder under this Agreement constitute legal, valid and binding obligations
of such Shareholder, enforceable against such Shareholder in accordance with the terms hereof.

 

2.2.
No Conflicts or Litigation. The execution and delivery of this Agreement by such Shareholder (i) will not require the consent
of any Governmental Entity under any Laws; (ii) will not violate any Law, regulations or ordinances applicable to such Shareholder;
and (iii) will not violate or breach any contractual obligations of such Shareholder based on any Contract to which such Shareholder
is a party. To such Shareholder’s Knowledge, no litigation, proceeding, investigation, or claim of any kind whatsoever is
pending or threatened by, against, or relating to such Shareholder or his Company Shares.

 

2.3.
No Finder’s Fee. Neither such Shareholder nor his agent or representative has engaged any broker or finder or incurred
any liability for any brokerage fees, commissions or finders’ fees in connection with the Exchange contemplated herein.

 

2.4.
Parent Entirely for Own Account. The Parent Shares to be acquired by such Shareholder hereunder will be acquired for investment
for his own account, and not with a view to the resale or distribution of any part thereof, and such Shareholder has no present
intent of selling or otherwise distributing any Parent Shares, except in compliance with applicable securities Laws and the lock-up
entered into by each Shareholder with ThinkEquity, INC.

 

2.5.
Available Information. Such Shareholder has such Knowledge and experience in financial and business matters that he is capable
of evaluating the merits and risks of an investment in the Parent and has had an opportunity to ask questions of and receive answers
from the management team of the Parent relative to the financial condition and affairs of the Parent.

 

2.6.
Good Title. Such Shareholder is the record and beneficial owner of, and has good and marketable
title to, the amount of Company Shares as set forth in Exhibit A, with the right and authority to sell and deliver such
Company Shares to the Parent as provided herein. Upon the Closing, the Parent shall receive good and marketable title to such
Company Shares, free and clear of all Liens. Such Company Shares represent such Shareholder’s entire ownership, direct or
indirect, of any and all capital stock or any other equity interest in the Company, and upon the Closing, Seller will not own
any equity interest in the Company.

 

    	 	2	 

    	 

    

 

2.7.
Reliance. Each of the foregoing representations and warranties is made by such Shareholder with
the understanding that (i) such representations and warranties constitute a material part of the consideration given to the Company
and the Parent and (ii) the Company and the Parent are placing complete reliance thereon in entering into this Agreement.

 

ARTICLE
3

REPRESENTATIONS
AND WARRANTIES OF THE COMPANY

 

The
Company represents and warrants to the other Parties as follows:

 

3.1.
Organization, Standing and Corporate Power. The Company is a corporation duly organized, validly existing and in good standing
under the Laws of the State of Nevada and has the requisite corporate power and authority and all government licenses, authorizations,
permits, consents and approvals required to own, lease and operate its properties and carry on its business as now being conducted.
The execution and delivery of this Agreement by the Company and the consummation of the Exchange contemplated by this Agreement
will not result in any violation of the Company’s articles of incorporation and bylaws or any applicable Law.

 

3.2.
Capital Structure of the Company. As of the date of this Agreement, all outstanding shares of
stock of the Company are duly authorized, validly issued, fully paid and nonassessable and not subject to preemptive rights. As
of the date hereof, the Shareholders of the Company as listed in Exhibit A own 100% of the Company Shares issued and outstanding.

 

3.3.
Governmental Authorization. No consent, approval, Order or authorization of, or registration,
declaration or filing with, or notice to, any Governmental Entity, is required in connection with the Company’s execution
and delivery of this Agreement or the Company’s consummation of the Exchange contemplated hereby.

 

3.4.
Certain Fees. No brokerage or finder’s fees or commissions are or will be payable by the Company to any broker, financial
advisor or consultant, finder, placement agent, investment banker, bank or other person with respect to the Exchange.

 

3.5.
Record Ownership. Each Shareholder is the record owner of such amount of Company Shares as set
forth in Exhibit A with the right and authority under the Company’s articles of incorporation and bylaws to sell
and deliver such Company Shares to the Parent as provided herein.

 

3.6.
No Conflicts. The execution and delivery of this Agreement by the Company (i) will not violate
any Law applicable to the Company and (ii) will not violate or breach any contractual obligations of the Company based on any
Contract to which the Company is a party.

 

ARTICLE
4

REPRESENTATIONS
AND WARRANTIES OF THE PARENT

 

The
Parent hereby represents and warrants to the other Parties as follows:

 

4.1.
Organization, Standing and Corporate Power. The Parent is a corporation duly organized, validly
existing and in good standing under the laws of the State of Nevada. The Parent is not in violation of any provisions of its articles
of incorporation. No consent, approval or agreement of any Person is required to be obtained by the Parent in connection with
the execution and performance by the Parent of this Agreement or the execution and performance by the Parent of any agreements,
instruments or other obligations entered into in connection with this Agreement.

 

    	 	3	 

    	 

    

 

The
Parent has full corporate power and authority to carry out the Exchange provided for in this Agreement, and this Agreement constitutes
the legal, valid and binding obligations of the Parent, enforceable in accordance with its terms, except as enforceability may
be limited by bankruptcy, insolvency and other laws of general application affecting the enforcement of creditor’s rights
and except that any remedies in the nature of equitable relief are in the discretion of the court. The execution and delivery
of this Agreement by the Parent and the consummation of the Exchange contemplated by this Agreement will not result in any Material
violation of the Parent’s articles of incorporation or any applicable Law.

 

4.2.
Parent Common Shares. The Parent Shares, when issued pursuant to this Agreement, will be duly
and validly authorized and issued, fully paid and non-assessable.

 

4.3.
Capitalization. The authorized shares of the Parent consist of 75,000,000 shares, consisting
of 74,000,000 shares of Common Stock, par value $0.001 per share, and 1,000,000 “blank check” preferred shares. Following
the Exchange but subject to the remainder of this Section, the Parent will have 65,414 shares of Common Stock outstanding owned
as set forth on Exhibit A attached hereto. It is expected that the actual number of Parent Shares each Shareholder will
be issued will be adjusted pro-rata to reflect the capitalization agreed to by Parent with the underwriter of the IPO (as defined
in Article 7). In addition to the Shareholders, certain owners of Market Analysts, LLC (‘MAI”), are also expected
to be issued Parent Shares in connection with the Company’s proposed acquisition of MAI.

 

4.4.
Tax Liabilities. The Parent has properly filed all Tax Returns required to be filed and has
paid all Taxes shown thereon to be due. To the Parent’s Knowledge, all Tax Returns previously filed are true and correct
in all Material respects. No claim has ever been made in writing or otherwise addressed to the Parent by a taxing authority in
a jurisdiction where the Parent does not file Tax Returns that it is or may be subject to taxation by that jurisdiction.

 

4.5.
Undisclosed Liabilities. To the Parent’s Knowledge, the Parent has no liabilities or monetary
obligations of any nature (whether fixed or unfixed, secured or unsecured, known or unknown and whether absolute, accrued, contingent,
or otherwise) except for such liabilities or obligations reflected or reserved against in the Parent’s financial statements.

 

4.6.
Certain Fees. No brokerage or finder’s fees or commissions are or will be payable by Parent
to any broker, financial advisor or consultant, finder, placement agent, investment banker, bank or other person with respect
to the Exchange.

 

ARTICLE
5

CLOSING
DELIVERIES

 

5.1.
Deliveries from the Shareholders. On or before the Closing Date, each Shareholder shall deliver
or cause to be delivered to the Parent the stock certificate(s) representing such Shareholder’s Company Shares in the amounts
set forth in Exhibit A along with one or more executed stock powers as shall be acceptable to the Parent and Company in
their sole discretion. In the event that a Shareholder does not have a stock certificate representing all or any portion of his
Company Shares, he shall sign a lost stock affidavit acceptable to the Parent and the Company in their sole discretion.

 

    	 	4	 

    	 

    

 

5.2.
Deliveries from the Parent. On or before the Closing Date, the Parent shall issue the Parent
Shares to the Shareholders as set forth in Exhibit A.

 

ARTICLE
6

CONDITIONS
TO THE CLOSING

 

The
following events described herein must occur or be caused to occur on or before the Closing Date unless any of the events is waived
by all of the Parties collectively: (i) the representations and warranties of the Shareholders, the Company and the Parent described
respectively in Articles 2, 3 and 4 of this Agreement shall be true and correct in all Material respects on and as of the Closing
Date with the same force and effect as if made on such date and (ii) the Parent shall have requested effectiveness of its registration
statement on Form S-1 currently on file with the SEC (No. 333-224425).

 

ARTICLE
7

COVENANTS

 

Commencing
on the date hereof until the earlier of the Termination Date (as defined in Section 8.1) or the date when the Parent is publicly
traded in the United States (the “IPO Date”), the Company will not issue any additional capital stock without
the prior written consent of the Parent and the Stockholders. The Shareholders recognize and acknowledge that the Parent will
issue shares of Common Stock upon the closing of the Parent’s initial public offering (the “IPO”) to
the public and in connection with a proposed acquisition to be effected immediately prior to the IPO.

 

ARTICLE
8

TERMINATION

 

8.1.
Termination. This Agreement may be terminated and rescinded at any time prior to the Closing
Date (the “Termination Date”):

 

(i)
by mutual written agreement of the Company and Parent;

 

(ii)
by either the Company or Parent, if any of the Shareholders has breached any representation or warranty set forth in this Agreement
and such breach has resulted or can reasonably be expected to result in a Material Adverse Change on such other Parties or would
prevent or Materially delay the consummation of the Exchange; or

 

(iii)
by any Party, if a permanent injunction or other Order which would make illegal or otherwise restrain or prohibit the consummation
of the Exchange shall have been issued and shall have become final and nonappealable.

 

8.2.
Notice of Termination. Any termination of this Agreement under Section 8.1 will be effective immediately upon by the delivery
of written notice of the terminating Party to the other Parties specifying with reasonable particularity the reason for such termination.

 

    	 	5	 

    	 

    

 

ARTICLE
9

MISCELLANEOUS

 

9.1.
Entire Agreement. This Agreement constitutes the entire agreement among the Parties relating to the subject matter hereof,
superseding any and all prior or contemporaneous oral and prior written agreements, understandings and letters of intent. This
Agreement may not be modified or amended nor may any right be waived except by a writing which expressly refers to this Agreement,
states that it is a modification, amendment or waiver, and is signed by all Parties with respect to a modification or amendment
or the Party granting the waiver with respect to a waiver. Neither course of conduct or dealing nor trade custom or usage shall
modify any provisions of this Agreement.

 

9.2.
Severability. If any term or other provision of this Agreement is invalid, illegal or incapable of being enforced under any
Law or Order, all other conditions and provisions of this Agreement shall nevertheless remain in full force and effect so long
as the economic or legal substance of the Exchange contemplated hereby is not affected in any manner adverse to any Party. Upon
such determination that any term or other provision is invalid, illegal or incapable of being enforced, the Parties shall negotiate
in good faith to modify this Agreement so as to effect the original intent of the Parties as closely as possible, in a mutually
acceptable manner, to the end that the Exchange is fulfilled to the fullest extent possible.

 

9.3.
Governing Law. This Agreement shall be governed by and construed in accordance with the laws of the State of Nevada applicable
to contracts made and to be performed entirely within such jurisdiction.

 

9.4.
Parties in Interest; No Assignment. This Agreement shall be binding upon and inure to the benefit of the Parties. This Agreement
may not be assigned by any Party.

 

9.5.
Counterparts. This Agreement may be executed simultaneously in two or more counterparts, any one of which need not contain
the signatures of more than one Party, but all such counterparts taken together will constitute one and the same Agreement. This
Agreement, to the extent delivered by means of a facsimile machine or electronic mail (any such delivery, an “Electronic
Delivery”), shall be treated in all manner and respects as an original agreement or instrument and shall be considered
to have the same binding legal effect as if it were the original signed version thereof delivered in person. At the request of
any Party, each other Party shall re-execute original forms hereof and deliver them in person to all other Parties.

 

9.6.
Independent Nature of Each Party’s Warranties and Representations and Covenants. The various representations, warranties
and covenants set forth in this Agreement or in any other writing delivered in connection herewith shall survive the Closing and
remain effective until the IPO Date unless otherwise specified in Articles 2, 3 and 4.

 

ARTICLE
10

DEFINITIONS

 

The
following terms, as used in this Agreement, have the following meanings:

 

“Agreement”
shall have the meaning set forth in the Preamble.

 

“Assets”
shall mean all of the assets, properties, businesses and rights of such Person of every kind, nature, character and description,
whether real, personal or mixed, tangible or intangible, accrued or contingent, or otherwise relating to or utilized in such Person’s
business, directly or indirectly, in whole or in part, whether or not carried on the books and records of such Person, and whether
or not owned in the name of such Person or any affiliate of such Person and wherever located.

 

    	 	6	 

    	 

    

 

“Closing”
shall have the meaning set forth in Section 1.2 of this Agreement.

 

“Closing
Date” shall have the meaning set forth in Section 1.2 of this Agreement.

 

“Company”
shall have the meaning set forth in the Preamble.

 

“Company
Shares” shall have the meaning set forth in the Recitals of this Agreement.

 

“Contract”
means any written or oral agreement, arrangement, commitment, contract, indenture, instrument, lease, obligation, plan, restriction,
understanding or undertaking of any kind or character, or other document to which any Person is a party or by which such Person
is bound.

 

“Electronic
Delivery” shall have the meaning set forth in Section 9.5 of this Agreement.

 

“Exchange”
shall have the meaning set forth in Section 1.1 of this Agreement.

 

“Governmental
Entity” shall mean any government or any agency, bureau, board, directorate, commission, court, department, official,
political subdivision, tribunal, or other instrumentality of any government, whether federal, state, local, domestic or foreign.

 

“Knowledge”
means the actual knowledge of a Person (if such Person is an individual) or the actual knowledge of the officers of a Person (if
such Person is an entity), in either event without any duty of investigation or inquiry.

 

“Law”
means any code, law, ordinance, regulation, reporting or licensing requirement, rule, or statute applicable to a Person or its
Assets, liabilities or business, including those promulgated, interpreted or enforced by any Governmental Entity.

 

“Lien”
means, with respect to any asset, any mortgage, lien, pledge, charge, security interests or encumbrance of any kind in respect
to such asset, other than any encumbrances created by the Parent.

 

“Material”
and “Materially” for purposes of this Agreement shall be determined in light of the facts and circumstances
of the matter in question; provided that any specific monetary amount stated in this Agreement shall determine Materiality in
that instance.

 

“Material
Adverse Change” means, with respect to any Person or Party, a material adverse change on the condition (financial or
otherwise), business, Assets, liabilities or the reported or reasonably anticipated future results or prospects of such Person
taken as a whole; provided, however, that any adverse change, event, development or effect arising from or relating to any of
the following shall not be taken into account in determining whether there has been a material adverse change: (a) general business
or economic conditions, (b) national or international political or social conditions, whether or not pursuant to the declaration
of a national emergency or war, or the occurrence of any military or terrorist attack any of its territories, possessions, or
diplomatic or consular offices or upon any military installation, equipment or personnel of the United States, (c) financial,
banking, or securities markets (including any disruption thereof and any decline in the price of any security or any market index),
(d) changes in generally accepted accounting principles, (e) changes in laws, rules, regulations, orders, or other binding directives
issued by any Governmental Entity or (f) the taking of any action required by this Agreement and the other agreements contemplated
hereby.

 

    	 	7	 

    	 

    

 

“Order”
means any administrative decision or award, decree, injunction, judgment, order, quasi-judicial decision or award, ruling, or
writ of any Governmental Entity.

 

“Parent”
shall have the meaning set forth in the Preamble.

 

“Party”
or “Parties” shall have the meaning set forth in the Preamble.

 

“Person”
means an individual, a corporation, a partnership, an association, a trust, a limited liability company or any other entity or
organization, including a government or political subdivision or any agency or instrumentality thereof.

 

“Shareholder”
or “Shareholders” shall have the meaning set forth in the Preamble.

 

“Taxes”
means all taxes of any kind, including, without limitation, those on or measured by or referred to as income, gross receipts,
sales, use, ad valorem, franchise, profits, license, withholding, payroll, employment, excise, severance, stamp, occupation, premium,
value added, property or windfall profits taxes, customs, duties or similar fees, assessments or charges of any kind whatsoever,
together with any interest and any penalties, additions to tax or additional amounts imposed by any Governmental Entity.

 

“Tax
Returns” means all returns, reports, and statements required to be filed with any Government Entity with respect to
Taxes.

 

“Termination
Date” shall have the meaning set forth in Section 8.1 of this Agreement.

 

[Remainder
of this page intentionally left blank.]

 

    	 	8	 

    	 

    

 

IN
WITNESS WHEREOF, each of the Parties has caused this Agreement to be executed as of the date first written above by their respective
officers thereunto duly authorized.

 

	 	PARENT:
    MR2 GROUP, INC.

	 	 	 
	 	By:	 
	 	Name:	                         
	 	Title:	

 

	 	COMPANY:
    PRECISION OPINION, INC.
	 	 	 
	 	By:
    	                                                    
	 	Name:	
	 	Title:	

 

	 	SHAREHOLDERS:
	 	 	 
	 	CAM
    Family Trust
	 	 	 
	 	By:
    	 /s/
    James T. Medick                                   
	 	Name:	James
    T. Medick
	 	Its:	Trustee

 

	 	Rebel
    Family Trust
	 	 	 
	 	By:	 /s/
    Guthrie Rebel                            
	 	Name:	Guthrie
    Rebel
	 	Its:	Trustee

 

	 	Edward
    A. Wilson Revocable Trust 1986
	 	 	 
	 	By:	 /s/
    Edward A. Wilson                         
	 	Name:	Edward
    A. Wilson
	 	Its:	Trustee

 

	 	Michael
    France
	 	 	 
	 	By:	                                          

 

    	 	 	 

    	 

    

 

Exhibit
A

 

	Shareholder	 	Number
                                         of Company Shares Owned by Shareholders Immediately Before the Closing
 
 
	 	 	Number
    of Parent Shares Owned by Shareholders Immediately After the Closing***	 
	CAM Family Trust	 	 	29,014	 	 	 	29,014	 
	Rebel Family Trust	 	 	4,020	 	 	 	4,020	 
	Edward A. Wilson Revocable Trust 1986
    
	 	 	12,380	 	 	 	12,380	 
	Michael France	 	 	20,000	 	 	 	20,000	 

 

***
The number of Parent Shares to be owned by each Shareholder immediately after the Closing is subject at all times to Section
4.3 of the Agreement.SUBORDINATION
AGREEMENT

 

This Subordination Agreement
is made as of March 22, 2018 by and among James T. Medick (“Creditor”), and Heritage Bank of Commerce (“Bank”).

 

Recitals

 

A.
Precision Opinion, Inc. (“Borrower”) has requested and/or obtained certain loans or other credit accommodations
from Bank which are or may be from time to time secured by assets and property of Borrower.

 

B.
Creditor has extended loans or other credit accommodations to Borrower, and/or may extend loans or other credit accommodations
to Borrower from time to time.

 

C.
In order to induce Bank to extend credit to Borrower and, at any time or from time to time, at Bank’s option, to make
such further loans, extensions of credit, or other accommodations to or for the account of Borrower, or to extend credit upon
any instrument or writing in respect of which Borrower may be liable in any capacity, or to grant such renewals or extensions
of any such loan, extension of credit, or other accommodation as Bank may deem advisable, Creditor is willing to subordinate:
(i) all of Borrower’s indebtedness and obligations to Creditor, whether presently existing or arising in the future (the
“Subordinated Debt”) to all of Borrower’s indebtedness and obligations to Bank (including, without limitation,
principal, premium (if any), interest, fees, charges, expenses, costs, professional fees and expenses, and reimbursement obligations);
and (ii) all of Creditor’s security interests, if any, to all of Bank’s security interests in the property of Borrower.

 

Now,
Therefore, the Parties Agree as Follows:

 

1.
Creditor subordinates to Bank any security interest or lien that Creditor may have in any property of Borrower. Notwithstanding
the respective dates of attachment or perfection of the security interest of Creditor and the security interest of Bank, the security
interest of Bank in the accounts, including health care receivables, chattel paper, general intangibles, inventory, equipment,
instruments, including promissory notes, deposit accounts, investment property, documents, letter of credit rights, any commercial
tort claim of Borrower which is now or hereafter identified by Borrower or Bank, and other property of the Borrower (the “Collateral”),
shall at all times be prior to the security interest of Creditor.

 

2.
All Subordinated Debt is subordinated in right of payment to all obligations of Borrower to Bank, now existing or hereafter
arising, together with all costs of collecting such obligations (including attorneys’ fees), including, without limitation,
all interest accruing after the commencement by or against Borrower of any bankruptcy, reorganization or similar proceeding (the
“Senior Debt”).

 

3.
Creditor will not demand or receive from Borrower (and Borrower will not pay to Creditor) all or any part of the Subordinated
Debt, by way of payment, prepayment, setoff, lawsuit or otherwise, nor will Creditor exercise any remedy with respect to the Collateral
or any other collateral securing the Subordinated Debt, nor will Creditor accelerate the Subordinated Debt, or commence, or cause
to commence, prosecute or participate in any administrative, legal or equitable action against Borrower, until such time as (i)
the Senior Debt is fully paid in cash, (ii) all of Bank’s obligations owing to Borrower (including any commitment or obligation
to lend any further funds to Borrower) have been terminated, and (iii) all financing agreements between Bank and Borrower are
terminated. Notwithstanding the foregoing, Creditor may convert the Subordinated Debt into equity securities of the Borrower.
Creditor acknowledges that the Senior Debt documents provide certain restrictions on Borrower’s ability to declare, pay
or make dividends, distributions or other payments on such equity securities of Borrower or otherwise pay any money or deliver
any other securities or consideration to the holder of such equity securities, and Creditor shall not receive any dividends, distributions
or other payments on such equity securities , until such time as (i) the Senior Debt is fully paid in cash, (ii) Bank has no commitment
or obligation to lend any further funds to Borrower, and (iii) all financing agreements between Bank and Borrower are terminated.

 

    	 	1	 

    	 

    

 

4.
Creditor shall promptly deliver to Bank in the form received (except for endorsement or assignment by Creditor where required
by Bank) for application to the Senior Debt any payment, distribution, security or proceeds received by Creditor with respect
to the Subordinated Debt other than in accordance with this Agreement.

 

5.
In the event of Borrower’s insolvency, reorganization or any case or proceeding under any bankruptcy or insolvency law
or laws relating to the relief of debtors, these provisions shall remain in full force and effect, and Bank’s claims against
Borrower and the estate of Borrower shall be paid in full before any payment is made to Creditor. For the avoidance of any doubt,
Senior Debt includes, without limitation, any of Bank’s claims against Borrower and the estate of Borrower arising from
the granting of credit under Section 364 or the use of cash collateral under Section 363 of the United States Bankruptcy Code,
and Creditor agrees that it will raise no objection thereto.

 

6.
Until the Senior Debt is fully paid in cash, and all of Bank’s obligations owing to Borrower have been terminated, Creditor
agrees that it will not object to or oppose (i) the sale of the Borrower, or (ii) the sale or other disposition of any property
of the Borrower, if Bank has consented to such sale of the Borrower or sale or disposition of any property of the Borrower. If
requested by Bank, Creditor shall affirmatively consent to such sale or disposition and shall take all necessary actions and execute
such documents and instruments as Bank may reasonably request in connection with and to facilitate such sale or disposition. Bank
shall have the sole and exclusive right to restrict or permit, or approve or disapprove, the sale, transfer or other disposition
of Collateral except in accordance with the terms of the Senior Debt. Upon written notice from Bank to Creditor of Bank’s
agreement to release its lien on all or any portion of the Collateral in connection with the sale, transfer or other disposition
thereof by Bank (or by Borrower with consent of Bank), Creditor shall be deemed to have also, automatically and simultaneously,
released its lien on such Collateral, and Creditor shall upon written request by Bank, immediately take such action as shall be
necessary or appropriate to evidence and confirm such release. All proceeds resulting from any such sale, transfer or other disposition
shall be applied first to the Senior Debt until payment in full thereof, with the balance, if any, to the Subordinated Debt, or
to any other entitled party. If Creditor fails to release its lien as required hereunder, Creditor hereby appoints Bank as attorney
in fact for Creditor with full power of substitution to release such Creditor’s liens as provided hereunder. Such power
of attorney being coupled with an interest shall be irrevocable.

 

7.
Until the Senior Debt is fully paid in cash and Bank’s obligations owing to Borrower have been terminated, Creditor
irrevocably appoints Bank as Creditor’s attorney in fact, and grants to Bank a power of attorney with full power of substitution,
in the name of Creditor or in the name of Bank, for the use and benefit of Bank, without notice to Creditor, to perform at Bank’s
option the following acts in any bankruptcy, insolvency or similar proceeding involving Borrower: (i) to file the appropriate
claim or claims in respect of the Subordinated Debt on behalf of Creditor if Creditor does not do so prior to 30 days before the
expiration of the time to file claims in such proceeding and if Bank elects, in its sole discretion, to file such claim or claims;
and (ii) to accept or reject any plan of reorganization or arrangement on behalf of Creditor and to otherwise vote Creditor’s
claims in respect of any Subordinated Debt in any manner that Bank deems appropriate for the enforcement of its rights hereunder.

 

8.
Creditor hereby consents to the creation of the Senior Debt, which shall constitute permitted indebtedness under the Subordinated
Debt documents, and the granting of the security interest in the Collateral in favor of Bank, which shall constitute a permitted
lien under the Subordinated Debt documents. Creditor acknowledges and agrees that Borrower’s performance of all of its obligations
under the Senior Debt documents shall not constitute an event of default under the Subordinated Debt documents.

 

9.
Creditor shall immediately affix a legend to the instruments evidencing the Subordinated Debt stating that the instruments
are subject to the terms of this Agreement. No amendment of the documents evidencing or relating to the Subordinated Debt shall
directly or indirectly modify the provisions of this Agreement in any manner which might terminate or impair the subordination
of the Subordinated Debt or the subordination of the security interest or lien that Creditor may have in any property of Borrower.
By way of example, such instruments shall not be amended to (i) increase the rate of interest with respect to the Subordinated
Debt, or (ii) accelerate the payment of the principal or interest or any other portion of the Subordinated Debt.

 

    	 	2	 

    	 

    

 

10.
This Agreement shall remain effective for so long as Bank has any obligation to make credit extensions to Borrower or Borrower
owes any amounts to Bank. If, at any time after payment in full of the Senior Debt any payments of the Senior Debt must be disgorged
by Bank for any reason (including, without limitation, the bankruptcy of Borrower), this Agreement and the relative rights and
priorities set forth herein shall be reinstated as to all such disgorged payments as though such payments had not been made and
Creditor shall immediately pay over to Bank all payments received with respect to the Subordinated Debt to the extent that such
payments would have been prohibited hereunder. At any time and from time to time, without notice to Creditor, Bank may take such
actions with respect to the Senior Debt and the Collateral as Bank, in its sole discretion, may deem appropriate, including, without
limitation, terminating advances to Borrower, increasing the principal amount, extending the time of payment, increasing applicable
interest rates, renewing, compromising or otherwise amending the terms of any documents affecting the Senior Debt and any Collateral,
judicial foreclosure, nonjudicial foreclosure, exercise of a power of sale, and taking a deed, assignment or transfer in lieu
of foreclosure as to any of the Collateral, and enforcing or failing to enforce any rights against Borrower or any other person.
No such action or inaction shall impair or otherwise affect Bank’s rights hereunder. Creditor agrees not to assert against
Bank (a) any rights which a guarantor or surety could exercise; but nothing in this Agreement shall constitute Creditor as a guarantor
or surety; (b) the right, if any, to require Bank to marshal or otherwise require Bank to proceed to dispose of or foreclose upon
any of the Collateral in any manner or order; and (c) any right of subrogation, contribution, reimbursement, or indemnity which
it may have against Borrower arising directly or indirectly out of this Agreement. Creditor waives the benefits, if any, of California
Civil Code Sections 2799, 2808, 2809, 2810, 2815, 2819, 2820, 2821, 2822, 2839, 2845, 2847, 2848, 2849, 2850, 2899 and 3433. Pursuant
to Section 2856 of the California Civil Code, Creditor waives all rights and defenses that Creditor may have because the Senior
Debt may be secured by real property. These rights and defenses include, but are not limited to, any rights or defenses based
upon Section 580a, 580b, 580d, or 726 of the California Code of Civil Procedure.

 

11.
All necessary action on the part of Creditor, its officers, directors, partners, members and shareholders, as applicable,
necessary for the authorization of this Agreement and the performance of all obligations of Creditor hereunder has been taken.
This Agreement constitutes the legal, valid and binding obligation of Creditor, enforceable against Creditor in accordance with
its terms. The execution, delivery and performance of and compliance with this Agreement by Creditor will not (i) result in any
material violation or default of any term of any of agreement to which Creditor is bound or (ii) violate any material applicable
law, rule or regulation.

 

12.
This Agreement shall bind any successors or assignees of Creditor and shall benefit any successors or assigns of Bank. This
Agreement is solely for the benefit of Creditor and Bank and not for the benefit of Borrower or any other party. Creditor further
agrees that if Borrower is in the process of refinancing a portion of the Senior Debt with a new lender, and if Bank makes a request
of Creditor, Creditor shall agree to enter into a new subordination agreement with the new lender on substantially the terms and
conditions of this Agreement.

 

13.
This Agreement shall be governed by and construed in accordance with the laws of the State of California, without giving effect
to conflicts of laws principles. Creditor and Bank submit to the exclusive jurisdiction of the state and federal courts located
in Santa Clara County, California. CREDITOR AND BANK WAIVE THEIR RESPECTIVE RIGHTS TO A JURY TRIAL OF ANY CLAIM OR CAUSE OF ACTION
BASED UPON OR ARISING OUT OF THIS AGREEMENT OR ANY OF THE TRANSACTIONS CONTEMPLATED HEREIN. If the jury waiver set forth in
this Section is not enforceable, then any dispute, controversy or claim arising out of or relating to this Agreement or any of
the transactions contemplated herein shall be settled by reference to a mutually acceptable judge, sitting without a jury, pursuant
to California Code of Civil Procedure Section 638 et seq. held in Santa Clara, California.

 

14.
This Agreement may be amended only by written instrument signed by Creditor and Bank. Notwithstanding the foregoing, any party
that purchases notes evidencing Subordinated Debt in accordance with the provisions set forth in the Subordinated Debt documents
after the date hereof shall execute and deliver a counterpart signature page to this Agreement and become a party to this Agreement
as Creditor hereunder, pursuant to this paragraph.

 

15.
This Agreement may be executed in two or more counterparts, each of which shall be deemed an original and all of which together
shall constitute one instrument. In the event that any signature is delivered by facsimile transmission or by e-mail delivery
of a “.pdf” format data file, such signature shall create a valid and binding obligation of the party executing (or
on whose behalf such signature is executed) with the same force and effect as if such facsimile or “.pdf” signature
page were an original thereof.

 

16.
This Agreement represents the entire agreement with respect to the subject matter hereof, and supersedes all prior negotiations,
agreements and commitments. Creditor is not relying on any representations by Bank or Borrower in entering into this Agreement,
and Creditor has kept and will continue to keep itself fully apprised of the financial and other condition of Borrower.

 

17.
In the event of any legal action to enforce the rights of a party under this Agreement, the party prevailing in such action
shall be entitled, in addition to such other relief as may be granted, all reasonable costs and expenses, including reasonable
attorneys’ fees, incurred in such action.

 

[signature
pages follow]

 

    	 	3	 

    	 

    

 

In
Witness Whereof, the undersigned have executed
this Agreement as of the date first above written.

 

	 	“Bank”
	 	 
	 	Heritage
    Bank of Commerce
	 	 	 
	 	By:	 /s/
    Karla Schrader 
	 	Name:	 Karla
Schrader 
	 	Title:	 Vice
                                         President 

 

	 	“Creditor”
	 	 	 
	 	By:	 /s/
    James T. Medick 
	 	 	James
    T. Medick

 

The
undersigned acknowledges and agrees to the terms of this Agreement.

 

	“Borrower”
	 	 	 
	Precision
    Opinion, Inc. 
	 	 	 
	By:	 /s/ Bruce Baum 

	 
	Name:	 Bruce Baum 

	 
	Title:	 COO/CFO

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