Document:

ANNEX I

THE OPTION GRANTED PURSUANT TO THIS AGREEMENT AND THE SHARES ISSUABLE
UPON THE EXERCISE THEREOF HAVE NOT BEEN REGISTERED UNDER THE SECURITIES
ACT OF 1933, AS AMENDED, AND MAY NOT BE SOLD, PLEDGED, OR OTHERWISE
TRANSFERRED WITHOUT AN EFFECTIVE REGISTRATION THEREOF UNDER SUCH ACT OR
AN OPINION OF COUNSEL, SATISFACTORY TO THE COMPANY AND ITS COUNSEL, THAT
SUCH REGISTRATION IS NOT REQUIRED.

TFN, THE FOOTBALL NETWORK, INC.
Stock Option Agreement

GRANT OF OPTION

On the terms and conditions set forth in the Notice of Stock Option
Grants Numbers One through Three and this Agreement, the Company grants
to the Optionee the option to purchase at the Exercise Price the number
of Shares set forth in each Notice of Stock Option Grants. These Options
are intended to be Non-Qualified Stock Options.  These Options may be
subject to the Right of Repurchase and subject to forfeiture.

RIGHT TO EXERCISE
Exercisability.  The Options may be exercised according to the vesting
schedule on the respective Notice of Stock Option Grants, subject to
Sections 2.2, 2.3 and 2.4 below and the other conditions set forth in
this Agreement.

Forfeiture.  The Company and Optionee agree that Option Number Two is
granted on account of the Optionee providing the Services set out under
the caption "Development Period" in Exhibit A - Participation of Jerome
Bettis, and that the Company may, in its sole discretion, reduce the
number of shares (by any amount it deems reasonable) purchaseable
pursuant to Option Number Two if the Optionee fails to provide all of
such Services.  The Company and Optionee agree that Option Number Three
is granted on account of the Optionee providing the Services set out
under the captions "Entire Term" and "Additional Activities during
Operations Period" in Exhibit A - Participation of Jerome Bettis, and
that the Company may, in its sole discretion, reduce the number of
shares (by any amount it deems reasonable) purchaseable pursuant to
Option Number Three if the Optionee fails to provide all of such
Services.

Change in Control.  In addition, all of the remaining unexercised
options shall become vested and fully exercisable if (i) a Change in
Control occurs, before the Optionee's Service terminates and (ii) the
option is not assumed or an equivalent option is not substituted by the
successor entity that employs the Optionee immediately after the Change
in Control or by its parent or subsidiary.

Acceleration of Option Numbers Two and Three.  Option Number Two shall
vest and be exercisable in its entirety upon the Date of the Closing of
the Major Round of Financing if that Date occurs prior to January 1,
2002.  Option Number Three will vest and be exercisable for 50,000
shares on the first anniversary of that Date, and will vest and be
exercisable for an additional 50,000 shares on the second anniversary of
that Date and 25,000 on the third anniversary thereafter, if that Date
occurs prior to January 1, 2002.

NO TRANSFER OR ASSIGNMENT OF OPTION

Until they have vested and become exercisable, the Optionee may not
assign, sell or transfer the option, in whole or in part, other than by
will or by operation of the laws of descent and distribution.  The
Company, in its sole discretion may permit the transfer of an Option as
follows:  (i) by gift to a member of the Participant's immediate family
or (ii) by transfer by instrument to a trust providing that the Option
is to be passed to beneficiaries upon death of the trustor (either or
both (i) or (ii) referred to as a "Permitted Transferee").  For purposes
of this 3, "immediate family" shall mean the Optionee's spouse
(including a former spouse subject to terms of a domestic relations
order); child, stepchild, grandchild, child-in-law; parent, stepparent,
grandparent, parent-in-law; sibling and sibling-in-law, and shall
include adoptive relationships.  A transfer permitted under this 3
hereof may be made only upon written notice to and approval thereof by
Company.  A permitted transferee may not further assign, sell or
transfer the transferred option, in whole or in part, other than by will
or by operation of the laws of descent and distribution.  A permitted
transferee shall agree in writing to be bound by the provisions of this
Agreement.

EXERCISE PROCEDURES

Notice of Exercise.  The Optionee or the Optionee's representative may
exercise these Options by delivering a written notice in the form of
Exhibit B attached hereto ("Notice of Exercise") to the Company in the
manner specified pursuant to Section 13.2 hereof.  Such notice shall
specify the election to exercise a given Option, the number of Shares
for which it is being exercised and the form of payment, which must
comply with Section 5.  The notice shall be signed by the person who is
entitled to exercise such Option.  In the event that these Options are
to be exercised by the Optionee's representative, the notice shall be
accompanied by proof (satisfactory to the Company) of the
representative's right to exercise these Options.

Issuance of Shares.  After receiving a proper notice of exercise, the
Company shall cause to be issued a certificate or certificates for the
Shares as to which an Option has been exercised, registered in the name
of the person exercising such Option (or in the names of such person and
his or her spouse as community property or as joint tenants with right
of survivorship).  The Company shall cause such certificate or
certificates to be deposited in escrow or delivered upon the order of
the person exercising the Option.

Withholding Taxes.  In the event that the Company determines that it is
required to withhold any tax as a result of the exercise of these
Options, the Optionee, as a condition to the exercise of these Options,
shall make arrangements satisfactory to the Company to enable it to
satisfy all withholding requirements.  The Optionee shall also make
arrangements satisfactory to the Company to enable it to satisfy any
withholding requirements that may arise in connection with the vesting
or disposition of Shares purchased by exercising these Options.

PAYMENT FOR STOCK

General Rule.  The entire Exercise Price of Shares issued under any
Notice of Stock Option Grant and this Agreement shall be payable in full
by cash or check for an amount equal to the aggregate Exercise Price for
the number of shares being purchased.

Withholding Payment.  The Exercise Price shall include payment of the
amount of all federal, state, local or other income, excise or
employment taxes subject to withholding (if any) by the Company or any
parent or subsidiary corporation as a result of the exercise of a Stock
Option.  The Optionee may pay all or a portion of the tax withholding by
cash or check payable to the Company.

TERM AND EXPIRATION
Basic Term.  These Options shall expire and shall not be exercisable
after the passing of the Expiration Date specified in the Notice of
Stock Option Grants.

Exercise After Death.  All or part of these Options may be exercised at
any time before its expiration under Section 6.1 above by the executors
or administrators of the Optionee's estate or by any person who has
acquired these Options directly from the Optionee by beneficiary
designation, bequest or inheritance, but only to the extent that these
Options had become exercisable before the Optionee's death. When the
Optionee dies, these Options shall expire immediately with respect to
the number of Shares for which these Options are not yet exercisable and
with respect to any restricted Stock.

RIGHT OF REPURCHASE

Company's Right of Repurchase.  Following a termination of the
Optionee's Service, the Company shall have a Right of Repurchase
exercisable over the Optionee's options at a price equal to the Fair
Market Value of the Stock underlying vested options, less the Exercise
Price.  The Company shall also have a Right of Repurchase over Stock
acquired under this Agreement, which shall be exercisable at a price
equal to the Fair Market Value of the vested Stock.

Condition Precedent to Exercise.  The Right of Repurchase shall be
exercisable only during the 90-day period next following the later of:
The date when the Optionee's Service terminates for any reason,
including (without limitation) death or disability; or

The date when these Options were exercised by the Optionee, the
executors or administrators of the Optionee's estate or any person who
has acquired these Options directly from the Optionee by bequest,
inheritance or beneficiary designation.

Lapse of Right of Repurchase.  The Right of Repurchase shall lapse with
respect to the Shares, and all Options shall become vested if (i) a
Change in Control occurs before the Optionee's Service terminates and
(ii) the Right of Repurchase is not assigned to the entity that employs
the Optionee immediately after the Change in Control or to its parent or
subsidiary.  The Right of Repurchase shall lapse with respect to Shares
that have been registered under a then currently effective registration
statement under applicable federal or state securities laws, or with
respect to Shares that counsel for the Company determines need not,
under applicable federal or state securities laws, have such
restrictions.

Exercise of Right of Repurchase.  The Company shall exercise the Right
of Repurchase by written notice delivered to the Optionee prior to the
expiration of the 90-day period specified in Section 7.2 above.  The
notice shall set forth the date on which the repurchase is to be
effected, which must occur within 31 days of the notice.  The
certificate(s) representing the Stock to be repurchased shall, prior to
the close of business on the date specified for the repurchase, be
delivered to the Company properly endorsed for transfer.  The Company
shall, concurrently with the receipt of such certificate(s), pay to the
Optionee the Purchase Price determined according to this Section 7.
Payment shall be made in cash or cash equivalents or by canceling
indebtedness to the Company incurred by the Optionee in the purchase of
the Stock.  Optionee shall have no further rights as a holder of such
Stock.  The Right of Repurchase shall terminate with respect to any
Stock for which it has not been timely exercised pursuant to this
Section 7.4.

RIGHT OF FIRST REFUSAL

Right of First Refusal.  In the event that the Company's stock is not
publicly traded and the Optionee proposes to sell, pledge or otherwise
transfer to a third party any Shares acquired under this Agreement, or
any interest in such Shares, the Company shall have the Right of First
Refusal with respect to all (and not less than all) of such Shares.  If
the Optionee desires to transfer Shares acquired under this Agreement,
the Optionee shall give a written Transfer Notice to the Company
describing fully the proposed transfer, including the number of Shares
proposed to be transferred, the proposed transfer price, the name and
address of the proposed Transferee and proof satisfactory to the Company
that the proposed sale or transfer will not violate any applicable
federal or state securities laws.  The Transfer Notice shall be signed
both by the Optionee and by the proposed Transferee and must constitute
a binding commitment of both parties to the transfer of the Shares.  The
Company shall have the right to purchase all, and not less than all, of
the Shares on the terms of the proposal described in the Transfer Notice
by delivery of a notice of exercise of the Right of First Refusal within
30 days after the date when the Transfer Notice was received by the
Company.  The Company's rights under this Section 8.1 shall be freely
assignable, in whole or in part.

Termination of Right of First Refusal.  Any other provision of this
Section 8 notwithstanding, in the event that the Stock is readily
tradable on an established securities market when the Optionee desires
to transfer Shares, the Company shall have no Right of First Refusal,
and the Optionee shall have no obligation to comply with the procedures
prescribed by this Section 8.

Permitted Transfers.  This Section 8 shall not apply to a transfer (i)
by gift to a member of the Participant's immediate family or (ii) by
transfer by instrument to a trust providing that the Option is to be
passed to beneficiaries upon death of the trustor.  For purposes of this
Section 8.3, "immediate family" shall mean the Optionee's spouse
(including a former spouse subject to terms of a domestic relations
order); child, stepchild, grandchild, child-in-law; parent, stepparent,
grandparent, parent-in-law; sibling and sibling-in-law, and shall
include adoptive relationships.

Termination of Rights as Shareholder.  If the Company makes available,
at the time and place and in the amount and form provided in this
Agreement, the consideration for the Shares to be purchased in
accordance with this Section 8, then after such time the person from
whom such Shares are to be purchased shall no longer have any rights as
a holder of such Shares (other than the right to receive payment of such
consideration in accordance with this Agreement).  Such Shares shall be
deemed to have been purchased in accordance with the applicable
provisions hereof, whether or not the certificate(s) therefor have been
delivered as required by this Agreement.

REDEMPTION OF SHARES.

Exercise of the Redemption Right.  Beginning on the third anniversary of
the Date of the Closing of the Major Round of Financing and ending 90
days thereafter, the Optionee may sell, and the Company shall buy, all
of the Stock issued pursuant to the Options for $20 per share (the
"Redemption Right.")  The Optionee shall exercise the Redemption Right
by written notice delivered to the Company prior to the expiration of
the 90-day period specified in this Section 9.  The notice shall set
forth the date on which the redemption is to be effected.

Payment of Redemption Price.  The Redemption Price shall be paid (a)
within 60 days, or, (b) at the election of the Company, as follows:
One-fourth of the Redemption Price shall be paid 60 days from the day
Optionee exercises the Redemption Right; and the remainder of the
Redemption Price shall be paid in three equal installments of principal
on the three succeeding consecutive anniversaries of the first payment,
pursuant to a negotiable, unsecured promissory note of the Company in
the principal amount of the remainder of the Redemption Price; provided,
however, that pursuant to its terms, unpaid amounts under said
promissory note shall bear interest, compounded semi-annually from the
effective date at the Short-Term Adjusted Federal Rate (as provided in
Section 1274(d) of the Code) for the month of the Effective Date,
adjusted each July and January 1 thereafter during the term of the note,
which interest shall be due and payable, in arrears, on the due date of
each installment of principal.

LEGALITY OF INITIAL ISSUANCE

No Shares shall be issued upon the exercise of These Options unless and
until the Company has determined that:

It and the Optionee have taken any actions required to register the
Shares under the Securities Act or to perfect an exemption from the
registration requirements thereof;

Any applicable listing requirement of any stock exchange on which Stock
is listed has been satisfied; and

Any other applicable provision of state or federal law has been
satisfied.

NO REGISTRATION RIGHTS

The Company may, but shall not be obligated to, register or qualify the
sale of Shares under the Securities Act or any other applicable law.
The Company shall not be obligated to take any affirmative action in
order to cause the sale of Shares under this Agreement to comply with
any law.

RESTRICTIONS ON TRANSFER

Securities Law Restrictions.  Regardless of whether the offering and
sale of Shares have been registered under the Securities Act or have
been registered or qualified under the securities laws of any state, the
Company at its discretion may impose restrictions upon the sale, pledge
or other transfer of such Shares (including the placement of appropriate
legends on stock certificates or the imposition of stop-transfer
instructions) if, in the judgment of the Company, such restrictions are
necessary or desirable in order to achieve compliance with the
Securities Act, the securities laws of any state or any other law.

Market Stand-Off.  In the event of an underwritten public offering by
the Company of its equity securities pursuant to an effective
registration statement filed under the Act, including the Company's
initial public offering (a "Public Offering"), the Optionee shall not
Transfer for value any shares of Stock without the prior written consent
of the Company or its underwriters, for such period of time from and
after the effective date of such registration statement as may be
requested by the Company or such underwriters (the "Market Stand-Off").
The Market Stand-Off shall terminate following the expiration of the
two-year period immediately following the effective date of the
Company's initial public offering.  Such restriction (the "Market Stand-
Off") shall be in effect for such period of time following the date of
the final prospectus for the offering as may be requested by the Company
or such underwriters.  In the event of the declaration of a stock
dividend, a spin-off, a stock split, an adjustment in conversion ratio,
a recapitalization or a similar transaction affecting the Company's
outstanding securities without receipt of consideration, any new,
substituted or additional securities which are by reason of such
transaction distributed with respect to any Shares subject to the Market
Stand-Off, or into which such Shares thereby become convertible, shall
immediately be subject to the Market Stand-Off.  In order to enforce the
Market Stand-Off, the Company may impose stop-transfer instructions with
respect to the Shares acquired under this Agreement until the end of the
applicable stand-off period.

Investment Intent at Grant.  The Optionee represents and agrees that the
Shares to be acquired upon exercising These Options will be acquired for
investment, and not with a view to the sale or distribution thereof.
Investment Intent at Exercise.  In the event that the sale of Shares is
not registered under the Securities Act but an exemption is available
which requires an investment representation or other representation, the
Optionee shall represent and agree at the time of exercise that the
Shares being acquired upon exercising These Options are being acquired
for investment, and not with a view to the sale or distribution thereof,
and shall make such other representations as are deemed necessary or
appropriate by the Company and its counsel.

Legends.  All certificates evidencing Shares purchased under this
Agreement in an unregistered transaction shall bear the following legend
(and such other restrictive legends as are required or deemed advisable
under the provisions of any applicable law):

"THE SHARES REPRESENTED HEREBY HAVE NOT BEEN REGISTERED UNDER THE
SECURITIES ACT OF 1933, AS AMENDED, AND MAY NOT BE SOLD, PLEDGED, OR
OTHERWISE TRANSFERRED WITHOUT AN EFFECTIVE REGISTRATION THEREOF UNDER
SUCH ACT OR AN OPINION OF COUNSEL, SATISFACTORY TO THE COMPANY AND ITS
COUNSEL, THAT SUCH REGISTRATION IS NOT REQUIRED."

Removal of Legends.  If, in the opinion of the Company and its counsel,
any legend placed on a stock certificate representing Shares sold under
this Agreement no longer is required, the holder of such certificate
shall be entitled to exchange such certificate for a certificate
representing the same number of Shares but without such legend.

Administration.  Any determination by the Company and its counsel in
connection with any of the matters set forth in this Section 12 shall be
conclusive and binding on the Optionee and all other persons.

MISCELLANEOUS PROVISIONS

Rights as a Shareholder.  Neither the Optionee nor the Optionee's
representative shall have any rights as a shareholder with respect to
any Shares subject to these Options until the Optionee or the Optionee's
representative becomes entitled to receive such Shares by filing a
notice of exercise and paying the Exercise Price pursuant to Sections 4
and 5 hereof.
Notice.  Any notice required by the terms of this Agreement shall be
given in writing and shall be deemed effective upon personal delivery or
upon deposit with the United States Postal Service, by registered or
certified mail, with postage and fees prepaid.  Notice shall be
addressed to the Company at its principal executive office and to the
Optionee at the address that he most recently provided to the Company.

Entire Agreement.  The Notice of Stock Option Grants and this Agreement
constitute the entire contract between the parties hereto with regard to
the subject matter hereof.  They supersede any other agreements,
representations or understandings (whether oral or written and whether
express or implied) that relate to the subject matter hereof.

Choice of Law.  THIS AGREEMENT SHALL BE GOVERNED BY, AND CONSTRUED IN
ACCORDANCE WITH, THE LAWS OF THE STATE OF CALIFORNIA, AS SUCH LAWS ARE
APPLIED TO CONTRACTS ENTERED INTO AND PERFORMED IN SUCH STATE.
DEFINITIONS

"Agreement" shall mean this Stock Option Agreement.

"Board of Directors" shall mean the Board of Directors of the Company,
as constituted from time to time or, if a Committee has been appointed,
such Committee.

"Change in Control" shall mean the consummation of a merger or
consolidation of the Company with or into another entity or any other
corporate reorganization, if more than 50% of the combined voting power
of the continuing or surviving entity's securities outstanding
immediately after such merger, consolidation or other reorganization is
owned, directly or indirectly, by persons who were not shareholders of
the Company immediately prior to such merger, consolidation or other
reorganization; or

The sale, transfer or other disposition of all or substantially all of
the Company's assets.

A transaction shall not constitute a Change in Control if its sole
purpose is to change the state of the Company's incorporation or to
create a holding company that will be owned in substantially the same
proportions by the persons who held the Company's securities immediately
before such transaction.

 "Code" shall mean the Internal Revenue Code of 1986, as amended.

"Company" shall mean TFN, The Football Network, Inc., a Delaware
corporation.

"Consultant" shall mean an individual who performs bona fide services
for the Company, a Parent or a Subsidiary as a consultant or advisor,
excluding Employees and Outside Directors.

"Date of Grant" shall mean the date specified in the Notice of Stock
Option Grants, which date shall be the later of (i) the date on which
the Board resolved to grant These Options or (ii) the first day of the
Optionee's Service.

"Employee" shall mean any individual who is a common-law employee of the
Company, a Parent or a Subsidiary.

"Exercise Price" shall mean the amount for which one Share may be
purchased from the Company upon exercise of these Options, as specified
in the Notice of Stock Option Grants.

"Fair Market Value" shall mean the fair market value of a Share, as
determined by the Board in good faith.  Such determination shall be
conclusive and binding on all persons.

"ISO" shall mean an employee incentive stock option described in
Section 422(b) of the Code.

"Launch Date" shall mean the date when Company begins providing
commercial programming to customers.

"Non-Qualified Stock Option" shall mean a stock option not described in
Sections 422(b) or 423(b) of the Code.

"Notice of Stock Option Grants" shall mean the document so entitled, to
which this Agreement is attached.

"Optionee" shall mean the individual named in the Notice of Stock Option
Grants.

"Outside Director" shall mean a member of the Board of Directors who is
not an Employee.

"Parent" shall mean any corporation (other than the Company) in an
unbroken chain of corporations ending with the Company, if each of the
corporations other than the Company owns stock possessing 50% or more of
the total combined voting power of all classes of stock in one of the
other corporations in such chain.

"Purchase Price" shall mean the Exercise Price multiplied by the number
of Shares with respect to which These Options are being exercised.

"Restricted Share" shall mean a Share that is subject to the Right of
Repurchase.

"Right of First Refusal" shall mean the Company's right of first refusal
described in Section 8 hereof.

"Right of Repurchase" shall mean the Company's right of repurchase
described in Section 7 hereof.

"Securities Act" shall mean the Securities Act of 1933, as amended.

"Service" shall mean service as an Employee, Outside Director or
Consultant.

"Share" shall mean one share of Stock.

"Stock" shall mean the Common Stock.

"Subsidiary" shall mean any corporation (other than the Company) in an
unbroken chain of corporations beginning with the Company, if each of
the corporations other than the last corporation in the unbroken chain
owns stock possessing 50% or more of the total combined voting power of
all classes of stock in one of the other corporations in such chain.

"Transferee" shall mean any person to whom the Optionee has directly or
indirectly transferred any Share acquired under this Agreement.

"Transfer Notice" shall mean the notice of a proposed transfer of Shares
described in Section 8 hereof.

EXHIBIT "A"

PARTICIPATION OF JEROME BETTIS
July 1, 2000 through Third Anniversary of the Commercial Launch of the
TV Network

Entire Term

Member, TFN Board of Advisors

Attendance at two semi-annual meetings (depending upon scheduling and/or
JBE representation)

Attendance at up to a maximum of 6 additional telephonic Advisory Board
meetings per year (depending upon scheduling and/or JBE representation)
Member, TFN Program Advisory Committee

Participation in Monthly meetings in person or by phone - input may also
be provided via fax or email

Active Involvement in TFN Public Relations Activities (depending upon
scheduling and/or JBE representation)

Serve as a national Spokesperson (one of three) for the network in
commercials and public appearances, as described below

Personal appearance as Spokesperson at a minimum of 2 TFN Press
Conferences per year, subject to scheduling

Personal appearance as Spokesperson at up to 2 cable TV industry trade
shows per year, one half day per appearance

Wearing of clothing with TFN insignia after football games and at team
media events, to the extent permitted by Team rules and regulations (in
alignment with JBE promotion of Bus apparel)

Active Involvement with TFN Website

Participation in a minimum of 4 stories per year regarding Steelers (or
current team) and other "insider" perspective related to the NFL in line
with TFN's philosophy of connecting fans directly to the game giving
them real and complete football news, not gossip or sensational
journalism that today dominates other sports media coverage (in
coordination with regularly conducted chat for www.thebus36.com)

Provision of autographed merchandise for sale on Website in conjunction
with www.thebus36.com for up to 3 annual promotions

Active Involvement in TFN Radio Programming

Four five-minute interviews on TFN's weekly radio show during season (in
coordination with and utilizing sound-bites from the current Bettis
weekly radio interview during season)

Six five minute interviews on TFN's weekly radio show during off-seasons

Development Period (through Commercial Launch of the TV Network)

Attendance at a minimum of 1 investment presentation per quarter
(depending upon scheduling)

Introduction and assistance with presentations to fellow players who are
qualified to be  potential investors

Assistance with NFL Recruitment for various positions and levels of
involvement with TFN as decided by Bettis and TFN
Current Head Coach(es)
Former Head Coach(es)
NFL Team Owner(s)
Current Player(s)
Former Player(s)

Additional Activities during Operations Period (from Commercial Launch
through Third Anniversary of Commercial Launch)

A  Active Involvement in TFN Television Programming

Participation in a minimum of 4 different TFN Television Shows per year

Participation in 2 TFN commercials per year to be shot in a single
shooting schedule

EXHIBIT "B"

NOTICE OF EXERCISE

(To be signed only upon exercise of the Option)
TFN, The Football Network, Inc.

The undersigned, the holder of the enclosed Stock Option Agreement,
hereby irrevocably elects to exercise the purchase rights represented by
the Option and to purchase there-under      * shares of Common Stock of
The Football Network (the "Company"), and herewith encloses payment of $
and/or      shares of the Company's common stock in full payment of the
purchase price of such shares being purchased.

Dated:
YOUR STOCK MAY BE SUBJECT TO RESTRICTIONS AND FORFEITABLE UNDER THE
NOTICE OF STOCK OPTION GRANTS AND STOCK OPTION AGREEMENT

(Signature must conform in all respects to name of holder as specified on
the face of the Option)

(Please Print Name)

(Address

* Insert here the number of shares called for on the face of the Option,
or, in the case of a partial exercise, the number of shares being
exercised, in either case without making any adjustment for additional
Common Stock of the Company, other securities or property that, pursuant to
the adjustment provisions of the Option, may be deliverable upon exercise.

E:\Pam\TFN\Stock Option Agreement.doc	10
TROOP STEUBER PASICH REDDICK & TOBEY, LLP

E:\Pam\TFN\Stock Option Agreement.doc
TROOP STEUBER PASICH REDDICK & TOBEY, LLPThe Football Network, Inc.
CONSULTING AGREEMENT

Date:

THIS AGREEMENT is made and entered into this 30th day of January, 2001,
by and between, Bill Nesmith ("Consultant") and TFN, The Football
Network, Inc., a Delaware corporation (the "Company"), pursuant to which
Consultant is to act as a non-exclusive consultant to the Company in
connection with the acquisition of private funding for the Company's
business (a "Transaction").

NOW, THEREFORE, in consideration of the mutual covenants and obligations
hereinafter set forth, the parties mutually agree as follows:

1. Term.    The term of this Agreement shall commence on the date first
above written and terminate three months later, with no further rights
and obligations, as set forth herein.  This agreement may survive the
term only by mutual written consent of both parties.

2. Services to be Performed by Consultant.    Consultant agrees that in
connection with a potential Transaction, it shall perform the following
services in its capacity as non-exclusive consultant to the Company:

(a) Develop introductions to potential accredited investors and /or
partners ("Investor/Partners"), and, upon the Company's written approval
of the potential introductions, notify the Company of said
Investor/Partner for investment potential, provided that such
Investor/Partner is an accredited investor as defined in SEC
regulations; within seven days of the introduction, the Consultant will
deliver to the Company a letter (the "Registration Letter") noting the
name of the Investor/Partner and the particulars of the introduction,
specifying the parties participating in the introductory conversation or
meeting.

(b) Evaluate with the Company any possible Transaction that might
develop with the Investor/Partner; however, all negotiations between a
potential Investor/Partner and the Company will be conducted by
representatives of the Company, and Consultant shall not be required to
or participate in any negotiations on the Company's behalf.

(c) Perform additional advisory services as might be necessary in order
to successfully complete a Transaction, provided that such advice and/or
assistance shall not encompass legal or tax issues nor the sale of any
securities nor any activities which require a license or registration
not held by Consultant, or anything in violation of any applicable
federal, state or local law.

3. Non-Binding Authority; No Solicitation.    In its role as consultant,
Consultant shall have no authority to bind the Company to any third
party.  Nothing contained in this Agreement will require the Company to
accept the terms of any proposal from a potential Investor/Partner.
Furthermore, the Company shall have the right, in its sole and absolute
discretion, to reject any proposed Transaction regardless of its terms.
Consultant will not attempt to sell any security on behalf of the
Company and will not engage in any activity that would be deemed as an
offering of securities, public or private.

4.          Finder's Fees:

(a) Definitions.    For purposes of this Paragraph 4:

"Consideration" shall be defined to include all payments received from a
particular Transaction in the form of cash, stocks, notes or other
securities, equity investment, funded debt assumed or paid off, funded
development contracts, leases, royalties, licenses or any other similar
form of consideration included in a Transaction.

"Aggregate Consideration" shall mean the aggregate amount of
Consideration received by the Company pursuant to this Agreement by
virtue of a Transaction.

"Grace Period" shall mean the period commencing on the date of
termination of this Agreement and expiring at any time upon written
notice.

Consultant shall receive a finder's fee, as set forth in Paragraph 4(c),
only if:

A Transaction is consummated during the term of this Agreement or during
the Grace Period between the Company and an Investor/Partner introduced
by Consultant to the Company and the Investor/Partner appears on the
Potential Referral List (which may be amended by the Consultant during
the term of the agreement) and the Consultant has sent the Company a
Registration Letter per the requirements herein.

Negotiations are reopened during the Grace Period between the Company
and an Investor/Partner with whom discussions were previously held and a
Transaction is consummated within six (6) months after said discussions
were reopened.

(c) Consultant shall be paid $2,500 at the first of each month for no
more than three months unless Company terminates this agreement per
Clause1 of this Agreement.  Consultant shall receive (at the time the
Consideration is cleared by the bank and received by the Company) a
finder's fee equal to ten percent (10%) of Aggregate Consideration, in
cash.  Notwithstanding the preceding, each $2,500 fee paid shall then be
deducted from any Finder's Fee (percentage fee from the gross proceeds
of the capital raised).

Consultant will additionally receive options as follows:

Consultant shall receive at the closing of any Transaction in which he
is entitled to the cash fee described above an option to purchase an
amount of the common stock of the Company equal to the numerical
statement of the value of the consideration received by the Company in
any such Transaction multiplied by 0.05 (5%); by way of example, if the
value of the consideration is $1,000,000, then the Consultant would
receive an option to purchase 50,000 shares, subject to the conditions
herein.  This method shall be used for each closed Transaction (meaning
funds have been accepted and cleared by the bank) by an Investor/Partner
introduced by Consultant to the Company. The exercise price of the
options granted pursuant to this section shall be $1.00. The option
shall be exercisable over a ten-year period and will expire thereafter.

(d) If the Consideration received by the Company consists of a security,
the value assigned to such security for purposes of determining
Consultant's Finder's fee (pursuant to Paragraph 4) shall be based on
the closing price of such security on the domestic securities exchange
on which it is listed; or, if there is no public market, by mutual
agreement between the parties with reference to fair market value.

  In the event that the Consideration to be received includes securities
or other Consideration to be received as an installment sale, earn-out
or other form of delayed or contingent payment, the present value of
that Consideration, discounted at 10% per annum, will be used to
determine Consultant's finder's fees under this Paragraph or at the
option of the Consultant, the Company will issue a note to the
Consultant in the full amount of the unpaid portion of the fee (with
interest at 9% per annum) and the note to the Consultant will be paid as
the Company receives cash for the delayed, contingent, or other non-cash
Consideration. Additionally, at the option of the Consultant, if the
Transaction  includes securities, the Consultant may have its fee paid
(with no discount) by distribution of a portion  of the securities
received, the amount due the Consultant to be calculated by multiplying
the fair market value of the securities by 10%.

Where a controversy arises where two or more parties claim to have
introduced an Investor/Partner to the Company, any finder's fee will be
payable only to the party who first introduced the Investor/Partner to
the Company as determined by the date of introduction, provided that
such Consultant has timely sent the Registration Letter discussed herein
and provided that it has complied with the other requirements of this
agreement.

Consultant introductions to the Company i. for purposes of strategic
partnerships, strategic alliances, mergers, acquisitions or other types
of Transactions not defined herein, ii. For the purpose of financing
beyond the current $3,500,000 it is seeking and iii. Introductions to
financing intermediaries' brokers, advisors, etc. will be the subject of
a separate negotiable agreement.

The Company will pay to the Consultant the cash portion of the fees
earned by the Consultant pursuant to this agreement within 24 hours of
the Company's receipt of good funds from the then subject
Investor/Partners introduced to the Company pursuant to the terms of
this agreement.

5.  Retainer Fee:  Consultant shall be paid an initial retainer fee of
$2,500 (two thousand five hundred).  Upon attainment of funding, this
fee shall be deducted from the Finder's Fee (percentage fee from the
gross proceeds of the capital raised).

6.    Sharing of Finder's Fee:  Should Consultant negotiate with any
other 3rd parties for the sharing of the finder's fee, payment or any
other consideration for services performed in referring
Investors/Partners, Consultant agrees:
(a).  That the total finder's fee price paid to the Consultant and any
other 3rd parties shall not exceed the finder's fee (10% of the Aggregate
Consideration) and 5% in stock options set forth in this agreement.

(b).  Consultant agrees that Company shall directly pay any 3rd party
their respective percentage of the total finder's fee from the total
aggregate finder's fee, per the payment terms and conditions of the
agreement between Consultant and 3rd party.

(c).  Consultant shall forward to the Company a copy of the agreement,
upon entering into any 3rd party agreement wherein the terms set forth
sharing or payment of the finder's fee or any other consideration from
the funds acquired for the benefit of Company.

(d).  Any 3rd party must be in compliance with all SEC requirements,
including, but not limited to, any Investor/Partner must be an
accredited investor and the 3rd party must hold the required licenses.
Should the 3rd party fail to comply with any SEC regulation, the Company
shall have the right to deny payment.

(e).  Company shall not pay any 3rd party retainers or monthly service
fees or any additional fees in whatever capacity.

7. Expenses. The Company will reimburse the Consultant for all expenses
related to Consultant performing its duties under the Agreement, except
that any total expense during a one-month period shall not exceed one
hundred dollars ($100).  Any further expenses must receive the prior
approval from the Company with accompanying receipts in order to be
reimbursable.

8.  Non Circumvention:  The Company agrees, represents and warrants that
it will neither circumvent nor independently enter into any oral or
written contractual agreements or obligations with the Investor/Partners
parties engaged by the Consultant and introduced to the Company for the
purpose of fulfilling the obligations of this Agreement.  In the event
that a Investor/Partners commitment is made to the Company by a
Investor/Partners heretofore engaged by the Consultant, or if a loan to
the Company is consummated within two (2) years from the date of this
Agreement by a Investor/Partners heretofore engaged by the Consultant,
then the Consultant shall be entitled to receive and the Company shall
be obligated to pay the Finder's Fee in accordance with and as described
in this Agreement.

9.  Transaction Costs.    The Company shall be responsible for all costs
associated with closing a Transaction, including but not limited to
legal, accounting, other professional services, appraisals, travel,
fees, and applicable taxes.

10.  Termination.    The Company or Consultant may terminate this
Agreement at any time upon thirty- (30) days written notice to the other
party.  The termination will not affect clauses herein regarding the
Finder's fees (Paragraph 4), which shall continue in full force and
effect.

11. Entire Agreement.    This Agreement executed between the parties
contains the entire understanding of the subject matter contained
herein, and supercedes any oral or written contemporaneous or prior
communications between the parties.

12. Amendment.    This Agreement and the terms hereof may be amended
only by the written consent of both Consultant and the Company.

13. Governing Law.    This Agreement shall be construed in accordance
with the laws of the state of California.

14. Arbitration.    Any controversy or claim arising out of or relating
to this Agreement between the Company and Consultant, or breach thereof,
shall be settled by arbitration in Los Angeles, California, in
accordance with the Commercial Arbitration Rules of the American
Arbitration Association, and judgment upon the award rendered by the
Arbitrator(s) may be entered in any court having jurisdiction thereof.
All expenses incurred by the prevailing party including attorney fees,
will be reimbursed in addition to the funds allowed under the
arbitration proceedings.

15. Indemnification by Company.    The Company will indemnify and hold
Consultant and its employees, agents and affiliates (collectively
referred to in this article 15 as "Consultant"), free and harmless to
the maximum extent allowed by law from and against any and all loss,
claims for damage, liability and expenses arising from wrongful acts or
omissions by the Company, in its business operations or Company's
involvement in the services performed under this agreement, or
information given to Consultant or a potential Investor/Partner by the
Company.

16. Indemnification by Consultant.   The Consultant will indemnify and
hold Company, its employees, agents and affiliates (collectively
referred to in this article 16 as "Company"), free and harmless, to the
maximum extent allowed by law from and against any and all loss, claims
for damage, liability and expenses arising from wrongful acts or
omissions by Consultant.

17. Business Plan.    Consultant agrees to maintain as confidential any
information learned from Company of a proprietary nature.

18. Assignability.    This Agreement is not assignable.

19. Misc. This agreement will be binding upon the Company and the
Consultant and their respective successors and assigns.  The parties to
this agreement represent that they are authorized to enter into this
agreement.  This agreement may be executed via facsimile, which will be
deemed to be an original and will be valid and binding upon each of the
Company and the Consultant.

IN WITNESS WHEREOF, the parties hereto have executed this Agreement as
of the date first above written.

THE COMPANY

TFN, The Football Network, Inc.
a Delaware corporation, by:

/s/Jantonio Turner
Jantonio Turner, President.

CONSULTANT:
/s/Bill Nesmith
1

4

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