Document:

NEITHER
THIS DEBENTURE NOR THE SECURITIES INTO WHICH THIS DEBENTURE IS CONVERTIBLE HAVE
BEEN REGISTERED WITH THE SECURITIES AND EXCHANGE COMMISSION OR THE SECURITIES
COMMISSION OF ANY STATE.  THESE SECURITIES HAVE BEEN SOLD IN RELIANCE
UPON AN EXEMPTION FROM REGISTRATION UNDER THE SECURITIES ACT OF 1933, AS AMENDED
(THE “SECURITIES
ACT”), AND, ACCORDINGLY, MAY NOT BE OFFERED OR SOLD EXCEPT PURSUANT TO AN
EFFECTIVE REGISTRATION STATEMENT UNDER THE SECURITIES ACT OR PURSUANT TO AN
AVAILABLE EXEMPTION FROM, OR IN A TRANSACTION NOT SUBJECT TO, THE REGISTRATION
REQUIREMENTS OF THE SECURITIES ACT AND IN ACCORDANCE WITH APPLICABLE STATE
SECURITIES LAWS.

     

    NEOMEDIA
TECHNOLOGIES INC.

     

    Secured
Convertible Debenture

     

    
      
        	
                Issuance Date:  July 15, 2009

              	
                Original Principal Amount:     
      $535,000

              
	
                No. NEOM-9-6

              	 
      

      

    

    

    FOR VALUE RECEIVED, NEOMEDIA TECHNOLOGIES INC., a
Delaware corporation (the "Company"), hereby
promises to pay to the order of YA GLOBAL INVESTMENTS, L.P. or
registered assigns (the "Holder") the amount
set out above as the Original Principal Amount (as reduced pursuant to the terms
hereof pursuant to redemption, conversion or otherwise, the "Principal") when due,
whether upon the Maturity Date (as defined below), acceleration, redemption or
otherwise (in each case in accordance with the terms hereof) and to pay interest
("Interest") on
any outstanding Principal at the applicable Interest Rate from the date set out
above as the Issuance Date (the "Issuance Date") until
the same becomes due and payable, whether upon an Interest Date (as defined
below) or the Maturity Date or acceleration, conversion, redemption or otherwise
(in each case in accordance with the terms hereof).  This Secured
Convertible Debenture (including all Secured Convertible Debentures issued in
exchange, transfer or replacement hereof, this "Debenture") is one of
an issue of Secured Convertible Debentures issued pursuant to the Securities
Purchase Agreement as amended and supplement, including by the Agreement dated
July 15, 2009 (collectively, the "Debentures" and such
other Senior Convertible Debentures, the "Other
Debentures").  Certain capitalized terms used herein are
defined in Section 17.

     

    (1)           GENERAL
TERMS

     

    (a)           Payment of
Principal.  On the Maturity Date, the Company shall pay to the
Holder an amount in cash representing all outstanding Principal, accrued and
unpaid Interest.  The "Maturity Date" shall
be July 29, 2010 as may be extended at the option of the Holder (i) in the event
that, and for so long as, an Event of Default (as defined below) shall have
occurred and be continuing on the Maturity Date (as may be extended pursuant to
this Section 1) or any event shall have occurred and be continuing on the
Maturity Date (as may be extended pursuant to this Section 1) that with the
passage of time and the failure to cure would result in an Event of
Default.  Other than as specifically permitted by this Debenture, the
Company may not prepay or redeem any portion of the outstanding Principal
without the prior written consent of the Holder.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (b)           Interest.  Interest
shall accrue on the outstanding principal balance hereof at an annual rate equal
to fourteen percent (14%) (“Interest
Rate”).  Interest shall be calculated on the basis of a 365-day
year and the actual number of days elapsed, to the extent permitted by
applicable law.  Interest hereunder shall be paid on the Maturity Date
(or sooner as provided herein) to the Holder or its assignee in whose name this
Debenture is registered on the records of the Company regarding registration and
transfers of Debentures at the option of the Company in cash, or, provided that
the Equity Conditions are then satisfied converted into Common Stock at the
applicable Conversion Price.

     

    (c)           Security.  The
Debenture is secured by a security interest in all of the assets of the Company
and of each of the Company's subsidiaries as evidenced by the security agreement
dated July 29, 2008, among others (collectively, the “Security
Documents”).

     

    (2)           EVENTS OF
DEFAULT.

     

    (a)           An
“Event of
Default”, wherever used herein, means any one of the following events
(whatever the reason and whether it shall be voluntary or involuntary or
effected by operation of law or pursuant to any judgment, decree or order of any
court, or any order, rule or regulation of any administrative or governmental
body):

     

    (i)         
  the Company's failure to pay to the Holder any amount of Principal,
Interest, or other amounts when and as due under this Debenture (including,
without limitation, the Company's failure to pay any redemption payments or
amounts hereunder) or any other Transaction Document;

     

    (ii)           The
Company or any subsidiary of the Company shall commence, or there shall be
commenced against the Company or any subsidiary of the Company under any
applicable bankruptcy or insolvency laws as now or hereafter in effect or any
successor thereto, or the Company or any subsidiary of the Company commences any
other proceeding under any reorganization, arrangement, adjustment of debt,
relief of debtors, dissolution, insolvency or liquidation or similar law of any
jurisdiction whether now or hereafter in effect relating to the Company or any
subsidiary of the Company or there is commenced against the Company or any
subsidiary of the Company any such bankruptcy, insolvency or other proceeding
which remains undismissed for a period of 61 days; or the Company or any
subsidiary of the Company is adjudicated insolvent or bankrupt; or any order of
relief or other order approving any such case or proceeding is entered; or the
Company or any subsidiary of the Company suffers any appointment of any
custodian, private or court appointed receiver or the like for it or any
substantial part of its property which continues undischarged or unstayed for a
period of sixty one (61) days; or the Company or any subsidiary of the Company
makes a general assignment for the benefit of creditors; or the Company or any
subsidiary of the Company shall state that it is unable to pay its debts
generally as they become due; or the Company or any subsidiary of the Company
shall call a meeting of its creditors with a view to arranging a composition,
adjustment or restructuring of its debts; or the Company or any subsidiary of
the Company shall by any act or failure to act expressly indicate its consent
to, approval of or acquiescence in any of the foregoing; or any corporate or
other action is taken by the Company or any subsidiary of the Company for the
purpose of effecting any of the foregoing;

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (iii)          The
Company or any subsidiary of the Company shall default in any of its obligations
under any other debenture or any mortgage, credit agreement or other facility,
indenture agreement, factoring agreement or other instrument under which there
may be issued, or by which there may be secured or evidenced any indebtedness
for borrowed money or money due under any long term leasing or factoring
arrangement of the Company or any subsidiary of the Company in an amount
exceeding $100,000, whether such indebtedness now exists or shall hereafter be
created and such default shall result in such indebtedness becoming or being
declared due and payable prior to the date on which it would otherwise become
due and payable;

     

    (iv)          If
the Common Stock is quoted or listed for trading on any of the following and it
ceases to be so quoted or listed for trading and shall not again be quoted or
listed for trading on any Primary Market within five (5) Trading Days of such
delisting: (a) the NYSE Amex, (b) New York Stock Exchange, (c) the Nasdaq Global
Market, (d) the Nasdaq Capital Market, or (e) the Nasdaq OTC Bulletin Board
(“OTCBB”)
(each, a “Primary
Market”);

     

    (v)           The
Company or any subsidiary of the Company shall be a party to any Change of
Control Transaction (as defined in Section 6) unless in connection with such
Change of Control Transaction this Debenture is retired;

     

    (vi)          the
Company's (A) failure to cure a Conversion Failure by delivery of the required
number of shares of Common Stock within five (5) Business Days after the
applicable Conversion Failure or (B) notice, written or oral, to any holder of
the Debentures, including by way of public announcement, at any time, of its
intention not to comply with a request for conversion of any Debentures into
shares of Common Stock that is tendered in accordance with the provisions of the
Debentures, other than pursuant to Section 4(c);

     

    (vii)         The
Company shall fail for any reason to deliver the payment in cash pursuant to a
Buy-In (as defined herein) within three (3) Business Days after such payment is
due;

     

    (viii)       The
Company shall fail to observe or perform any other covenant, agreement or
warranty contained in, or otherwise commit any breach or default of any
provision of this Debenture (except as may be covered by Section 2(a)(i) through
2(a)(vii) hereof) or any Transaction Document (as defined in Section 17) which
is not cured within the time prescribed; or

     

    (ix)          any
Event of Default (as defined in the Other Debentures) occurs with respect to any
Other Debentures.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (b)           During
the time that any portion of this Debenture is outstanding, if any Event of
Default has occurred, the full unpaid Principal amount of this Debenture,
together with interest and other amounts owing in respect thereof, to the date
of acceleration shall become at the Holder's election, immediately due and
payable in cash; provided however, the Holder may request (but shall have no
obligation to request) payment of such amounts in Common Stock of the
Company.  If an Event of Default occurs and for so long as such Event
of Default remains uncured, the Interest Rate on this Debenture shall
immediately become twenty percent (20%) per annum and shall remain at such
increased interest rate until the applicable Event of Default is
cured.  Furthermore, in addition to any other remedies, the Holder
shall have the right (but not the obligation) to convert this Debenture at any
time after (x) an Event of Default or (y) the Maturity Date at the Default
Conversion Price.  The Holder need not provide and the Company hereby
waives any presentment, demand, protest or other notice of any kind, (other than
required notice of conversion) and the Holder may immediately and without
expiration of any grace period enforce any and all of its rights and remedies
hereunder and all other remedies available to it under applicable law. Such
declaration may be rescinded and annulled by Holder at any time prior to payment
hereunder. No such rescission or annulment shall affect any subsequent Event of
Default or impair any right consequent thereon.

     

    (3)           COMPANY
REDEMPTION.

     

    (a)           Company’s Cash
Redemption.  The Company at its option shall have the right to
redeem (“Optional
Redemption”) a portion or all amounts outstanding under this Debenture
prior to the Maturity Date provided that as of the date of the Holder’s receipt
of a Redemption Notice (as defined herein) (i) the Closing Bid Price is less
than the Fixed Conversion Price and
(ii) there is no Equity Conditions Failure.  The Company shall pay an
amount equal to the principal amount being redeemed plus a redemption premium
(“Redemption
Premium”) equal to 10% of the Principal amount being redeemed, and
accrued Interest, (collectively referred to as the “Company Additional
Redemption
Amount”).  In order to make a redemption pursuant to this
Section, the Company shall first provide written notice to the Holder of its
intention to make a redemption (the “Redemption Notice”)
setting forth the amount of Principal it desires to redeem.  After
receipt of the Redemption Notice the Holder shall have 5 Business Days to elect
to convert all or any portion of this Debenture, subject to the limitations set
forth in Section 4(c).  On the 6th
Business Day after the Redemption Notice, the Company shall deliver to the
Holder the Company Additional Redemption Amount with respect to the Principal
amount redeemed after giving effect to conversions effected during the 5
Business Day period.

     

    (4)           CONVERSION OF
DEBENTURE.  This Debenture shall be convertible into shares of
the Company's Common Stock, on the terms and conditions set forth in this
Section 4.

     

    (a)           Conversion
Right.  Subject to the provisions of Section 4(c), at any time
or times on or after the Issuance Date, the Holder shall be entitled to convert
any portion of the outstanding and unpaid Conversion Amount (as defined below)
into fully paid and nonassessable shares of Common Stock in accordance with
Section 4(b), at the Conversion Rate (as defined below).  The number
of shares of Common Stock issuable upon conversion of any Conversion Amount
pursuant to this Section 4(a) shall be determined by dividing (x) such
Conversion Amount by (y) the Conversion Price (the "Conversion
Rate").  The Company shall not issue any fraction of a share of
Common Stock upon any conversion.  If the issuance would result in the
issuance of a fraction of a share of Common Stock, the Company shall round such
fraction of a share of Common Stock up to the nearest whole
share.  The Company shall pay any and all transfer, stamp and similar
taxes that may be payable with respect to the issuance and delivery of Common
Stock upon conversion of any Conversion Amount.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (i)           "Conversion Amount"
means the portion of the Principal and accrued Interest to be converted,
redeemed or otherwise with respect to which this determination is being
made.

     

    (ii)           "Conversion Price"
means, as of any Conversion Date (as defined below) or other date of
determination the lesser of (a) $0.02 (the “Fixed Conversion
Price”), subject to adjustment as provided herein, or (b) ninety five
percent (95%) of the lowest Volume Weighted Average Price during the ten
(10) Trading Days immediately preceding the Conversion Date (the “Market Conversion
Price”).

     

    (b)           Mechanics of
Conversion.

     

    (i)            Optional
Conversion.  To convert any Conversion Amount into shares of
Common Stock on any date (a "Conversion Date"),
the Holder shall (A) transmit by facsimile (or otherwise deliver), for receipt
on or prior to 11:59 p.m., New York Time, on such date, a copy of an executed
notice of conversion in the form attached hereto as Exhibit I (the "Conversion Notice")
to the Company and (B) if required by Section 4(b)(iv), surrender this Debenture
to a nationally recognized overnight delivery service for delivery to the
Company (or an indemnification undertaking reasonably satisfactory to the
Company with respect to this Debenture in the case of its loss, theft or
destruction).  On or before the third Business Day following the date
of receipt of a Conversion Notice (the "Share Delivery
Date"), the Company shall (X) if legends are not required to be placed on
certificates of Common Stock pursuant to the Securities Purchase Agreement and
provided that the Transfer Agent is participating in the Depository Trust
Company's ("DTC") Fast Automated
Securities Transfer Program, credit such aggregate number of shares of Common
Stock to which the Holder shall be entitled to the Holder's or its designee's
balance account with DTC through its Deposit Withdrawal Agent Commission system
or (Y) if the Transfer Agent is not participating in the DTC Fast Automated
Securities Transfer Program, issue and deliver to the address as specified in
the Conversion Notice, a certificate, registered in the name of the Holder or
its designee, for the number of shares of Common Stock to which the Holder shall
be entitled which certificates shall not bear any restrictive legends unless
required pursuant to Section 2(g) of the Securities Purchase
Agreement.  If this Debenture is physically surrendered for conversion
and the outstanding Principal of this Debenture is greater than the Principal
portion of the Conversion Amount being converted, then the Company shall as soon
as practicable and in no event later than three (3) Business Days after receipt
of this Debenture and at its own expense, issue and deliver to the holder a new
Debenture representing the outstanding Principal not converted.  The
Person or Persons entitled to receive the shares of Common Stock issuable upon a
conversion of this Debenture shall be treated for all purposes as the record
holder or holders of such shares of Common Stock upon the transmission of a
Conversion Notice.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (ii)           Company's Failure to Timely
Convert.  If within three (3) Trading Days after the Company's
receipt of the facsimile copy of a Conversion Notice the Company shall fail to
issue and deliver a certificate to the Holder or credit the Holder's balance
account with DTC for the number of shares of Common Stock to which the Holder is
entitled upon such holder's conversion of any Conversion Amount (a "Conversion Failure"),
and if on or after such Trading Day the Holder purchases (in an open market
transaction or otherwise) Common Stock to deliver in satisfaction of a sale by
the Holder of Common Stock issuable upon such conversion that the Holder
anticipated receiving from the Company (a "Buy-In"), then the
Company shall, within three (3) Business Days after the Holder's request and in
the Holder's discretion, either (i) pay cash to the Holder in an amount equal to
the Holder's total purchase price (including brokerage commissions and other out
of pocket expenses, if any) for the shares of Common Stock so purchased (the
"Buy-In Price"), at which point the
Company's obligation to deliver such certificate (and to issue such Common
Stock) shall terminate, or (ii) promptly honor its obligation to deliver to the
Holder a certificate or certificates representing such Common Stock and pay cash
to the Holder in an amount equal to the excess (if any) of the Buy-In Price over
the product of (A) such number of shares of Common Stock, times (B) the Closing
Bid Price on the Conversion Date.

     

    (iii)           Book-Entry.
Notwithstanding anything to the contrary set forth herein, upon conversion of
any portion of this Debenture in accordance with the terms hereof, the Holder
shall not be required to physically surrender this Debenture to the Company
unless (A) the full Conversion Amount represented by this Debenture is being
converted or (B) the Holder has provided the Company with prior written notice
(which notice may be included in a Conversion Notice) requesting reissuance of
this Debenture upon physical surrender of this Debenture.  The Holder
and the Company shall maintain records showing the Principal and Interest
converted and the dates of such conversions or shall use such other method,
reasonably satisfactory to the Holder and the Company, so as not to require
physical surrender of this Debenture upon conversion.

     

    (c)           Limitations on
Conversions.

     

    (i)           Beneficial
Ownership.  The Company shall not effect any conversions of
this Debenture and the Holder shall not have the right to convert any portion of
this Debenture or receive shares of Common Stock as payment of interest
hereunder to the extent that after giving effect to such conversion or receipt
of such interest payment, the Holder, together with any affiliate thereof, would
beneficially own (as determined in accordance with Section 13(d) of the Exchange
Act and the rules promulgated thereunder) in excess of 4.99% of the number of
shares of Common Stock outstanding immediately after giving effect to such
conversion or receipt of shares as payment of
interest.    Since the Holder will not be obligated to
report to the Company the number of shares of Common Stock it may hold at the
time of a conversion hereunder, unless the conversion at issue would result in
the issuance of shares of Common Stock in excess of 4.99% of the then
outstanding shares of Common Stock without regard to any other shares which may
be beneficially owned by the Holder or an affiliate thereof, the Holder shall
have the authority and obligation to determine whether the restriction contained
in this Section will limit any particular conversion hereunder and to the extent
that the Holder determines that the limitation contained in this Section
applies, the determination of which portion of the principal amount of this
Debenture is convertible shall be the responsibility and obligation of the
Holder.  If the Holder has delivered a Conversion Notice for a
principal amount of this Debenture that, without regard to any other shares that
the Holder or its affiliates may beneficially own, would result in the issuance
in excess of the permitted amount hereunder, the Company shall notify the Holder
of this fact and shall honor the conversion for the maximum principal amount
permitted to be converted on such Conversion Date in accordance with Section
4(a) and, any principal amount tendered for conversion in excess of the
permitted amount hereunder shall remain outstanding under this Debenture. The
provisions of this Section may be waived by a Holder (but only as to itself and
not to any other Holder) upon not less than 65 days prior notice to the Company.
Other Holders shall be unaffected by any such waiver.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (d)           Other
Provisions.

     

    (i)       
    The Company shall at all times reserve and keep
available out of its authorized Common Stock the full number of shares of Common
Stock issuable upon conversion of all outstanding amounts under this
Debenture.  In the event that the Company has  less than the
full number of such shares of Common Stock reserved and kept available for
issuance upon conversion, then only upon the written request of the Holder shall
the Company be required to promptly reserve and keep available a sufficient
number of shares of Common Stock to comply with such requirement, including,
without limitation, calling and holding a meeting of the stockholders of the
Company within sixty (60) calendar days of such written request for the sole
purpose of increasing the number of authorized shares of Common Stock, and the
Board of Directors of the Company shall recommend to the stockholders a vote in
favor of such proposal and shall vote all shares held by them, in proxy or
otherwise, in favor of the proposal.

     

    (ii)           All
calculations under this Section 4 shall be rounded to the nearest $0.0001 or
whole share.

     

    (iii)          The
Company covenants that it will at all times reserve and keep available out of
its authorized and unissued shares of Common Stock solely for the purpose of
issuance upon conversion of this Debenture and payment of interest on this
Debenture, each as herein provided, free from preemptive rights or any other
actual contingent purchase rights of persons other than the Holder, not less
than such number of shares of the Common Stock as shall (subject to any
additional requirements of the Company as to reservation of such shares set
forth in this Debenture or in the Transaction Documents) be issuable (taking
into account the adjustments and restrictions set forth herein) upon the
conversion of the outstanding principal amount of this Debenture and payment of
interest hereunder. In the event that the Company has  less than the
full number of such shares of Common Stock reserved and kept available for
issuance upon conversion, then only upon the written request of the Holder shall
the Company be required to promptly reserve and keep available a sufficient
number of shares of  Common Stock to comply with such requirement,
including, without limitation, calling and holding a meeting of the stockholders
of the Company within sixty (60) calendar days of such written request for the
sole purpose of increasing the number of authorized shares of Common Stock, and
the Board of Directors of the Company shall recommend to the stockholders a vote
in favor of such proposal and shall vote all shares held by them, in proxy or
otherwise, in favor of the proposal.  The Company covenants that all
shares of Common Stock that shall be so issuable shall, upon issue, be duly and
validly authorized, issued and fully paid, nonassessable and, if the Underlying
Shares Registration Statement has been declared effective under the Securities
Act, registered for public sale in accordance with such Underlying Shares
Registration Statement.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (iv)          Nothing
herein shall limit a Holder's right to pursue actual damages or declare an Event
of Default pursuant to Section 2 herein for the Company 's failure to deliver
certificates representing shares of Common Stock upon conversion within the
period specified herein and such Holder shall have the right to pursue all
remedies available to it at law or in equity including, without limitation, a
decree of specific performance and/or injunctive relief, in each case without
the need to post a bond or provide other security. The exercise of any such
rights shall not prohibit the Holder from seeking to enforce damages pursuant to
any other Section hereof or under applicable law.

     

    (5)           Adjustments to Conversion
Price

     

    (a)           Adjustment of Conversion
Price upon Issuance of Common Stock.  If the Company, at any
time while this Debenture is outstanding, issues or sells, or in accordance with
this Section 5(a) is deemed to have issued or sold, any shares of Common Stock,
excluding shares of Common Stock deemed to have been issued or sold by the
Company in connection with any Excluded Securities, for a consideration per
share (the “New
Issuance Price”) less than a price equal to the Conversion Price in
effect immediately prior to such issue or sale (such price the "Applicable Price")
(the foregoing a "Dilutive Issuance"),
then immediately after such Dilutive Issuance the Conversion Price then in
effect shall be reduced to an amount equal to the New Issuance
Price.  For purposes of determining the adjusted Conversion Price
under this Section 5(a), the following shall be applicable:

     

    (i)            Issuance of
Options.  If the Company in any manner grants or sells any
Options and the lowest price per share for which one share of Common Stock is
issuable upon the exercise of any such Option or upon conversion or exchange or
exercise of any Convertible Securities issuable upon exercise of such Option is
less than the Applicable Price, then such share of Common Stock shall be deemed
to be outstanding and to have been issued and sold by the Company at the time of
the granting or sale of such Option for such price per share.  For
purposes of this Section, the "lowest price per share for which one share of
Common Stock is issuable upon the exercise of any such Option or upon conversion
or exchange or exercise of any Convertible Securities issuable upon exercise of
such Option" shall be equal to the sum of the lowest amounts of consideration
(if any) received or receivable by the Company with respect to any one share of
Common Stock upon granting or sale of the Option, upon exercise of the Option
and upon conversion or exchange or exercise of any Convertible Security issuable
upon exercise of such Option.  No further adjustment of the Conversion
Price shall be made upon the actual issuance of such share of Common Stock or of
such Convertible Securities upon the exercise of such Options or upon the actual
issuance of such Common Stock upon conversion or exchange or exercise of such
Convertible Securities.

     

    (ii)           Issuance of Convertible
Securities.  If the Company in any manner issues or sells any
Convertible Securities and the lowest price per share for which one share of
Common Stock is issuable upon such conversion or exchange or exercise thereof is
less than the Applicable Price, then such share of Common Stock shall be deemed
to be outstanding and to have been issued and sold by the Company at the time of
the issuance or sale of such Convertible Securities for such price per
share.  For the purposes of this Section, the "lowest price per share
for which one share of Common Stock is issuable upon such conversion or exchange
or exercise" shall be equal to the sum of the lowest amounts of consideration
(if any) received or receivable by the Company with respect to any one share of
Common Stock upon the issuance or sale of the Convertible Security and upon the
conversion or exchange or exercise of such Convertible Security.  No
further adjustment of the Conversion Price shall be made upon the actual
issuance of such share of Common Stock upon conversion or exchange or exercise
of such Convertible Securities, and if any such issue or sale of such
Convertible Securities is made upon exercise of any Options for which adjustment
of the Conversion Price had been or are to be made pursuant to other provisions
of this Section, no further adjustment of the Conversion Price shall be made by
reason of such issue or sale.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (iii)          Change in Option Price or
Rate of Conversion.  If the purchase price provided for in any
Options, the additional consideration, if any, payable upon the issue,
conversion, exchange or exercise of any Convertible Securities, or the rate at
which any Convertible Securities are convertible into or exchangeable or
exercisable for Common Stock changes at any time, the Conversion Price in effect
at the time of such change shall be adjusted to the Conversion Price which would
have been in effect at such time had such Options or Convertible Securities
provided for such changed purchase price, additional consideration or changed
conversion rate, as the case may be, at the time initially granted, issued or
sold.  For purposes of this Section, if the terms of any Option or
Convertible Security that was outstanding as of the Issuance Date are changed in
the manner described in the immediately preceding sentence, then such Option or
Convertible Security and the Common Stock deemed issuable upon exercise,
conversion or exchange thereof shall be deemed to have been issued as of the
date of such change.  No adjustment shall be made if such adjustment
would result in an increase of the Conversion Price then in effect.

     

    (iv)          Calculation of Consideration
Received.  In case any Option is issued in connection with the
issue or sale of other securities of the Company, together comprising one
integrated transaction in which no specific consideration is allocated to such
Options by the parties thereto, the Options will be deemed to have been issued
for the difference of (x) the aggregate fair market value of such Options and
other securities issued or sold in such integrated transaction, less (y) the
fair market value of the securities other than such Option, issued or sold in
such transaction and the other securities issued or sold in such integrated
transaction will be deemed to have been issued or sold for the balance of the
consideration received by the Company.  If any Common Stock, Options
or Convertible Securities are issued or sold or deemed to have been issued or
sold for cash, the consideration received therefor will be deemed to be the
gross amount raised by the Company; provided, however, that such gross amount is
not greater than 110% of the net amount received by the Company
therefor.  If any Common Stock, Options or Convertible Securities are
issued or sold for a consideration other than cash, the amount of the
consideration other than cash received by the Company will be the fair value of
such consideration, except where such consideration consists of securities, in
which case the amount of consideration received by the Company will be the
Closing Bid Price of such securities on the date of receipt.  If any
Common Stock, Options or Convertible Securities are issued to the owners of the
non-surviving entity in connection with any merger in which the Company is the
surviving entity, the amount of consideration therefor will be deemed to be the
fair value of such portion of the net assets and business of the non-surviving
entity as is attributable to such Common Stock, Options or Convertible
Securities, as the case may be.  The fair value of any consideration
other than cash or securities will be determined jointly by the Company and the
Holder.  If such parties are unable to reach agreement within ten (10)
days after the occurrence of an event requiring valuation (the "Valuation Event"),
the fair value of such consideration will be determined within five (5) Business
Days after the tenth (10th) day
following the Valuation Event by an independent, reputable appraiser jointly
selected by the Company and the Holder.  The determination of such
appraiser shall be deemed binding upon all parties absent manifest error and the
fees and expenses of such appraiser shall be borne by the Company.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (v)          Record
Date.  If the Company takes a record of the holders of Common
Stock for the purpose of entitling them (A) to receive a dividend or other
distribution payable in Common Stock, Options or in Convertible Securities or
(B) to subscribe for or purchase Common Stock, Options or Convertible
Securities, then such record date will be deemed to be the date of the issue or
sale of the Common Stock deemed to have been issued or sold upon the declaration
of such dividend or the making of such other distribution or the date of the
granting of such right of subscription or purchase, as the case may
be.

     

    (b)           Adjustment of Conversion
Price upon Subdivision or Combination of Common Stock.  If the
Company, at any time while this Debenture is outstanding, shall (a) pay a
stock dividend or otherwise make a distribution or distributions on shares of
its Common Stock or any other equity or equity equivalent securities payable in
shares of Common Stock, (b) subdivide outstanding shares of Common Stock into a
larger number of shares, (c) combine (including by way of reverse stock split)
outstanding shares of Common Stock into a smaller number of shares, or (d) issue
by reclassification of shares of the Common Stock any shares of capital stock of
the Company, then the Conversion Price shall be multiplied by a fraction of
which the numerator shall be the number of shares of Common Stock (excluding
treasury shares, if any) outstanding before such event and of which the
denominator shall be the number of shares of Common Stock outstanding after such
event. Any adjustment made pursuant to this Section shall become effective
immediately after the record date for the determination of stockholders entitled
to receive such dividend or distribution and shall become effective immediately
after the effective date in the case of a subdivision, combination or
re-classification.

     

    (c)           Purchase
Rights.  If at any time the Company grants, issues or sells any
Options, Convertible Securities or rights to purchase stock, warrants,
securities or other property pro rata to the record holders of any class of
Common Stock (the "Purchase Rights"),
then the Holder will be entitled to acquire, upon the terms applicable to such
Purchase Rights, the aggregate Purchase Rights which the Holder could have
acquired if the Holder had held the number of shares of Common Stock acquirable
upon complete conversion of this Debenture (without taking into account any
limitations or restrictions on the convertibility of this Debenture) immediately
before the date on which a record is taken for the grant, issuance or sale of
such Purchase Rights, or, if no such record is taken, the date as of which the
record holders of Common Stock are to be determined for the grant, issue or sale
of such Purchase Rights.

     

    (d)           Other
Events.  If any event occurs of the type contemplated by the
provisions of this Section 5 but not expressly provided for by such provisions
(including, without limitation, the granting of stock appreciation rights,
phantom stock rights or other rights with equity features), then the Company's
Board of Directors will make an appropriate adjustment in the Conversion Price
so as to protect the rights of the Holder under this Debenture; provided that no
such adjustment will increase the Conversion Price as otherwise determined
pursuant to this Section 5.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (e)           Other Corporate
Events.  In addition to and not in substitution for any other
rights hereunder, prior to the consummation of any Fundamental Transaction
pursuant to which holders of shares of Common Stock are entitled to receive
securities or other assets with respect to or in exchange for shares of Common
Stock (a "Corporate
Event"), the Company shall make appropriate provision to insure that the
Holder will thereafter have the right to receive upon a conversion of this
Debenture, at the Holder's option, (i) in addition to the shares of Common Stock
receivable upon such conversion, such securities or other assets to which the
Holder would have been entitled with respect to such shares of Common Stock had
such shares of Common Stock been held by the Holder upon the consummation of
such Corporate Event (without taking into account any limitations or
restrictions on the convertibility of this Debenture) or (ii) in lieu of the
shares of Common Stock otherwise receivable upon such conversion, such
securities or other assets received by the holders of shares of Common Stock in
connection with the consummation of such Corporate Event in such amounts as the
Holder would have been entitled to receive had this Debenture initially been
issued with conversion rights for the form of such consideration (as opposed to
shares of Common Stock) at a conversion rate for such consideration commensurate
with the Conversion Rate.  Provision made pursuant to the preceding
sentence shall be in a form and substance satisfactory to the Required
Holders.  The provisions of this Section shall apply similarly and
equally to successive Corporate Events and shall be applied without regard to
any limitations on the conversion or redemption of this Debenture.

     

    (f)           Whenever
the Conversion Price is adjusted pursuant to Section 5 hereof, the Company shall
promptly mail to the Holder a notice setting forth the Conversion Price after
such adjustment and setting forth a brief statement of the facts requiring such
adjustment.

     

    (g)           In
case of any (1) merger or consolidation of the Company or any subsidiary of the
Company with or into another Person, or (2) sale by the Company or any
subsidiary of the Company of more than one-half of the assets of the Company in
one or a series of related transactions, a Holder shall have the right to (A)
exercise any rights under Section 2(b), (B) convert the aggregate amount of this
Debenture then outstanding into the shares of stock and other securities, cash
and property receivable upon or deemed to be held by holders of Common Stock
following such merger, consolidation or sale, and such Holder shall be entitled
upon such event or series of related events to receive such amount of
securities, cash and property as the shares of Common Stock into which such
aggregate principal amount of this Debenture could have been converted
immediately prior to such merger, consolidation or sales would have been
entitled, or (C) in the case of a merger or consolidation, require the surviving
entity to issue to the Holder a convertible Debenture with a principal amount
equal to the aggregate principal amount of this Debenture then held by such
Holder, plus all accrued and unpaid interest and other amounts owing thereon,
which such newly issued convertible Debenture shall have terms identical
(including with respect to conversion) to the terms of this Debenture, and shall
be entitled to all of the rights and privileges of the Holder of this Debenture
set forth herein and the agreements pursuant to which this Debentures were
issued. In the case of clause (C), the conversion price applicable for the newly
issued shares of convertible preferred stock or convertible Debentures shall be
based upon the amount of securities, cash and property that each share of Common
Stock would receive in such transaction and the Conversion Price in effect
immediately prior to the effectiveness or closing date for such transaction. The
terms of any such merger, sale or consolidation shall include such terms so as
to continue to give the Holder the right to receive the securities, cash and
property set forth in this Section upon any conversion or redemption following
such event. This provision shall similarly apply to successive such
events.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (6)          REISSUANCE OF THIS
DEBENTURE.

     

    (a)           Transfer.  If
this Debenture is to be transferred, the Holder shall surrender this Debenture
to the Company, whereupon the Company will, subject to the satisfaction of the
transfer provisions of the Securities Purchase Agreement, forthwith issue and
deliver upon the order of the Holder a new Debenture (in accordance with Section
6(d)), registered in the name of the registered transferee or assignee,
representing the outstanding Principal being transferred by the Holder and, if
less then the entire outstanding Principal is being transferred, a new Debenture
(in accordance with Section 6(d)) to the Holder representing the outstanding
Principal not being transferred.  The Holder and any assignee, by
acceptance of this Debenture, acknowledge and agree that, by reason of the
provisions of Section 4(b)(iii) following conversion or redemption of any
portion of this Debenture, the outstanding Principal represented by this
Debenture may be less than the Principal stated on the face of this
Debenture.

     

    (b)           Lost, Stolen or Mutilated
Debenture.  Upon receipt by the Company of evidence reasonably
satisfactory to the Company of the loss, theft, destruction or mutilation of
this Debenture, and, in the case of loss, theft or destruction, of any
indemnification undertaking by the Holder to the Company in customary form and,
in the case of mutilation, upon surrender and cancellation of this Debenture,
the Company shall execute and deliver to the Holder a new Debenture (in
accordance with Section 6(d)) representing the outstanding
Principal.

     

    (c)           Debenture Exchangeable for
Different Denominations.  This Debenture is exchangeable, upon
the surrender hereof by the Holder at the principal office of the Company, for a
new Debenture or Debentures (in accordance with Section 6(d)) representing in
the aggregate the outstanding Principal of this Debenture, and each such new
Debenture will represent such portion of such outstanding Principal as is
designated by the Holder at the time of such surrender.

     

    (d)           Issuance of New
Debentures.  Whenever the Company is required to issue a new
Debenture pursuant to the terms of this Debenture, such new Debenture (i) shall
be of like tenor with this Debenture, (ii) shall represent, as indicated on the
face of such new Debenture, the Principal remaining outstanding (or in the case
of a new Debenture being issued pursuant to Section 6(a) or Section 6(c), the
Principal designated by the Holder which, when added to the principal
represented by the other new Debentures issued in connection with such issuance,
does not exceed the Principal remaining outstanding under this Debenture
immediately prior to such issuance of new Debentures), (iii) shall have an
issuance date, as indicated on the face of such new Debenture, which is the same
as the Issuance Date of this Debenture, (iv) shall have the same rights and
conditions as this Debenture, and (v) shall represent accrued and unpaid
Interest from the Issuance Date.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (7)           NOTICES.    Any
notices, consents, waivers or other communications required or permitted to be
given under the terms hereof must be in writing and will be deemed to have been
delivered:  (i) upon receipt, when delivered personally; (ii) upon
receipt, when sent by facsimile (provided confirmation of transmission is
mechanically or electronically generated and kept on file by the sending party);
or (iii) one (1) Trading Day after deposit with a nationally recognized
overnight delivery service, in each case properly addressed to the party to
receive the same.  The addresses and facsimile numbers for such
communications shall be:

    

    
      
        
          	
                  If
      to the Company, to:

                	
                  NeoMedia
      Technologies Inc.

                
	 
      	
                  Two
      Concourse Parkway, Suite 500

                
	 
      	
                  Atlanta,
      GA 30328

                
	 
      	
                  Attention:  Chief
      Executive Officer or Chief Financial Officer

                
	 
      	
                  Telephone:

                	
                  678-638-0460

                
	 
      	
                  Facsimile:

                	
                  678-638-0466

                
	 
      	 
      	 
      
	
                  With
      a copy to:

                	
                  K&L
      Gates LLP

                
	 
      	
                  200
      South Biscayne Boulevard – Suite 3900

                
	 
      	
                  Miami,
      FL  33131-2399

                
	 
      	
                  Attention:

                	
                  Clayton
      E. Parker, Esq.

                
	 
      	
                  Telephone:

                	
                  (305)
      539-3300

                
	 
      	
                  Facsimile:

                	
                  (305)
      358-7095

                

        

      

    

    

    
      
        
          
            	
                    If
      to the Holder:

                  	
                    YA
      Global Investments, LP

                  
	 
      	
                    101
      Hudson Street, Suite 3700

                  
	 
      	
                    Jersey
      City, NJ  07302

                  
	 
      	
                    Attention:

                  	
                    Mark
      Angelo

                  
	 
      	
                    Telephone:

                  	
                    (201)
      985-8300

                  
	 
      	 
      	 
      
	
                    With
      a copy to:

                  	
                    David
      Gonzalez, Esq.

                  
	 
      	
                    101
      Hudson Street – Suite 3700

                  
	 
      	
                    Jersey
      City, NJ 07302

                  
	 
      	
                    Telephone:

                  	
                    (201)
      985-8300

                  
	 
      	
                    Facsimile:

                  	
                    (201)
      985-8266

                  

          

        

      

    

    

    or at
such other address and/or facsimile number and/or to the attention of such other
person as the recipient party has specified by written notice given to each
other party three (3) Business Days prior to the effectiveness of such
change.  Written confirmation of receipt (i) given by the recipient of
such notice, consent, waiver or other communication, (ii) mechanically or
electronically generated by the sender's facsimile machine containing the time,
date, recipient facsimile number and an image of the first page of such
transmission or (iii) provided by a nationally recognized overnight delivery
service, shall be rebuttable evidence of personal service, receipt by facsimile
or receipt from a nationally recognized overnight delivery service in accordance
with clause (i), (ii) or (iii) above, respectively.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (8)          Except
as expressly provided herein, no provision of this Debenture shall alter or
impair the obligations of the Company, which are absolute and unconditional, to
pay the principal of, interest and other charges (if any) on, this Debenture at
the time, place, and rate, and in the coin or currency, herein
prescribed.  This Debenture is a direct obligation of the Company. As
long as this Debenture is outstanding, the Company shall not and shall cause
their subsidiaries not to, without the consent of the Holder, (i) amend its
certificate of incorporation, bylaws or other charter documents so as to
adversely affect any rights of the Holder (which shall include combining (by way
of reverse stock split) outstanding shares of Common Stock into a smaller number
of shares); (ii) repay, repurchase or offer to repay, repurchase or otherwise
acquire shares of its Common Stock or other equity securities other than as to
the Underlying Shares to the extent permitted or required under the Transaction
Documents; or (iii) enter into any agreement with respect to any of the
foregoing.

     

    (9)          This
Debenture shall not entitle the Holder to any of the rights of a stockholder of
the Company, including without limitation, the right to vote, to receive
dividends and other distributions, or to receive any notice of, or to attend,
meetings of stockholders or any other proceedings of the Company, unless and to
the extent converted into shares of Common Stock in accordance with the terms
hereof.

     

    (10)        No
indebtedness of the Company is senior to this Debenture in right of payment,
whether with respect to interest, damages or upon liquidation or dissolution or
otherwise.  Without the Holder’s consent, the Company will not and
will not permit any of their subsidiaries to, directly or indirectly, enter
into, create, incur, assume or suffer to exist any indebtedness of any kind, on
or with respect to any of its property or assets now owned or hereafter acquired
or any interest therein or any income or profits there from that is senior in
any respect to the obligations of the Company under this Debenture.

     

    (11)        This
Debenture shall be governed by and construed in accordance with the laws of the
State of New Jersey, without giving effect to conflicts of laws
thereof.  Each of the parties consents to the jurisdiction of the
Superior Courts of the State of New Jersey sitting in Hudson County, New Jersey
and the U.S. District Court for the District of New Jersey sitting in
Newark, New Jersey in connection with any dispute arising under this Debenture
and hereby waives, to the maximum extent permitted by law, any objection,
including any objection based on forum non conveniens to the bringing of any
such proceeding in such jurisdictions.

     

    (12)        If
the Company fails to strictly comply with the terms of this Debenture, then the
Company shall reimburse the Holder promptly for all fees, costs and expenses,
including, without limitation, attorneys’ fees and expenses incurred by the
Holder in any action in connection with this Debenture, including, without
limitation, those incurred: (i) during any workout, attempted workout, and/or in
connection with the rendering of legal advice as to the Holder’s rights,
remedies and obligations, (ii) collecting any sums which become due to the
Holder, (iii) defending or prosecuting any proceeding or any counterclaim to any
proceeding or appeal; or (iv) the protection, preservation or enforcement of any
rights or remedies of the Holder.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (13)        Any
waiver by the Holder of a breach of any provision of this Debenture shall not
operate as or be construed to be a waiver of any other breach of such provision
or of any breach of any other provision of this Debenture. The failure of the
Holder to insist upon strict adherence to any term of this Debenture on one or
more occasions shall not be considered a waiver or deprive that party of the
right thereafter to insist upon strict adherence to that term or any other term
of this Debenture. Any waiver must be in writing.

     

    (14)        If
any provision of this Debenture is invalid, illegal or unenforceable, the
balance of this Debenture shall remain in effect, and if any provision is
inapplicable to any person or circumstance, it shall nevertheless remain
applicable to all other persons and circumstances. If it shall be found that any
interest or other amount deemed interest due hereunder shall violate applicable
laws governing usury, the applicable rate of interest due hereunder shall
automatically be lowered to equal the maximum permitted rate of interest. The
Company covenants (to the extent that it may lawfully do so) that it shall not
at any time insist upon, plead, or in any manner whatsoever claim or take the
benefit or advantage of, any stay, extension or usury law or other law which
would prohibit or forgive the Company from paying all or any portion of the
principal of or interest on this Debenture as contemplated herein, wherever
enacted, now or at any time hereafter in force, or which may affect the
covenants or the performance of this indenture, and the Company (to the extent
it may lawfully do so) hereby expressly waives all benefits or advantage of any
such law, and covenants that it will not, by resort to any such law, hinder,
delay or impeded the execution of any power herein granted to the Holder, but
will suffer and permit the execution of every such as though no such law has
been enacted.

     

    (15)        Whenever
any payment or other obligation hereunder shall be due on a day other than a
Business Day, such payment shall be made on the next succeeding Business
Day.

     

    (16)        THE
PARTIES HEREBY KNOWINGLY, VOLUNTARILY AND INTENTIONALLY WAIVE THE RIGHT ANY OF
THEM MAY HAVE TO A TRIAL BY JURY IN RESPECT OF ANY LITIGATION BASED HEREON OR
ARISING OUT OF, UNDER OR IN CONNECTION WITH THIS AGREEMENT OR ANY TRANSACTION
DOCUMENT OR ANY COURSE OF CONDUCT, COURSE OF DEALING, STATEMENTS (WHETHER VERBAL
OR WRITTEN) OR ACTIONS OF ANY PARTY.  THIS PROVISION IS A MATERIAL
INDUCEMENT FOR THE PARTIES’ ACCEPTANCE OF THIS AGREEMENT.

     

    (17)        CERTAIN
DEFINITIONS    For purposes of this Debenture, the
following terms shall have the following meanings:

     

    (a)           “Approved Stock Plan”
means a stock option plan that has been approved by the Board of Directors of
the Company, pursuant to which the Company’s securities may be issued only to
any employee, officer, or director for services provided to the
Company.

     

    (b)           "Bloomberg" means
Bloomberg Financial Markets.

     

    (c)           “Business Day” means
any day except Saturday, Sunday and any day which shall be a federal legal
holiday in the United States or a day on which banking institutions are
authorized or required by law or other government action to close.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (d)           “Change of Control
Transaction” means the occurrence of (a) an acquisition after the date
hereof by an individual or legal entity or “group” (as described in Rule
13d-5(b)(1) promulgated under the Exchange Act) of effective control (whether
through legal or beneficial ownership of capital stock of the Company, by
contract or otherwise) of in excess of fifty percent (50%) of the voting
securities of the Company (except that the acquisition of voting securities by
the Holder or any other current holder of convertible securities of the Company
shall not constitute a Change of Control Transaction for purposes hereof), (b) a
replacement at one time or over time of more than one-half of the members of the
board of directors of the Company which is not approved by a majority of those
individuals who are members of the board of directors on the date hereof (or by
those individuals who are serving as members of the board of directors on any
date whose nomination to the board of directors was approved by a majority of
the members of the board of directors who are members on the date hereof), (c)
the merger, consolidation or sale of fifty percent (50%) or more of the assets
of the Company or any subsidiary of the Company in one or a series of related
transactions with or into another entity, or (d) the execution by the Company of
an agreement to which the Company is a party or by which it is bound, providing
for any of the events set forth above in (a), (b) or (c).

     

    (e)           “Closing Bid Price”
means the price per share in the last reported trade of the Common Stock on a
Primary Market or on the exchange which the Common Stock is then listed as
quoted by Bloomberg.

     

    (f)           “Convertible
Securities” means any stock or securities (other than Options) directly
or indirectly convertible into or exercisable or exchangeable for Common
Stock.

     

    (g)           “Commission” means the
Securities and Exchange Commission.

     

    (h)           “Common Stock” means
the common stock, par value $.01, of the Company and stock of any other class
into which such shares may hereafter be changed or reclassified.

     

    (i)           “Default Conversion
Price” means, the lower of (i) the Fixed Conversion Price and (ii) that
price which shall be computed as 50% of the lowest daily Volume Weighted Average
Price of the Common Stock during the 10 consecutive Trading Days immediately
preceding the applicable Conversion Date.  All such determinations to
be appropriately adjusted for any stock split, stock dividend, stock combination
or other similar transaction

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (j)           "Equity Conditions"
means that each of the following conditions is satisfied:  (i) on each
day during the period beginning two (2) weeks prior to the applicable date of
determination and ending on and including the applicable date of determination
(the "Equity Conditions Measuring Period"), either (x) the Underlying Shares
Registration Statement filed pursuant to the Registration Rights Agreement shall
be effective and available for the resale of all applicable shares of Common
Stock to be issued in connection with the event requiring determination or (y)
all applicable shares of Common Stock to be issued in connection with the event
requiring determination shall be eligible for sale without restriction and
without the need for registration under any applicable federal or state
securities laws; (ii) on each day during the Equity Conditions Measuring Period,
the Common Stock is designated for quotation on the Principal Market and shall
not have been suspended from trading on such exchange or market nor shall
delisting or suspension by such exchange or market been threatened or pending
either (A) in writing by such exchange or market or (B) by falling below the
then effective minimum listing maintenance requirements of such exchange or
market; (iii) during the Equity Conditions Measuring Period, the Company shall
have delivered Conversion Shares upon conversion of the Debentures to the Holder
on a timely basis as set forth in Section 4(b)(ii) hereof; (iv) any applicable
shares of Common Stock to be issued in connection with the event requiring
determination may be issued in full without violating Section 4(c) hereof and
the rules or regulations of the Primary Market; (v) during the Equity Conditions
Measuring Period, there shall not have occurred either (A) an Event of Default
or (B) an event that with the passage of time or giving of notice would
constitute an Event of Default; and (vii) the Company shall have no knowledge of
any fact that would cause (x) the Registration Statements required pursuant to
the Registration Rights Agreement not to be effective and available for the
resale of all applicable shares of Common Stock to be issued in connection with
the event requiring determination or (y) any applicable shares of Common Stock
to be issued in connection with the event requiring determination not to be
eligible for sale without restriction and without the need for registration
under any applicable federal or state securities laws.

     

    (k)           "Equity Conditions
Failure" means that on any applicable date the Equity Conditions have not
been satisfied (or waived in writing by the Holder).

     

    (l)           “Exchange Act” means
the Securities Exchange Act of 1934, as amended.

     

    (m)           “Excluded Securities”
means, (a) shares issued or deemed to have been issued by the Company pursuant
to an Approved Stock Plan (b) shares of Common Stock issued or deemed to be
issued by the Company upon the conversion, exchange or exercise of any right,
option, obligation or security outstanding on the date prior to date of the
Securities Purchase Agreement, provided that the terms of such right, option,
obligation or security are not amended or otherwise modified on or after the
date of the Securities Purchase Agreement, and provided that the conversion
price, exchange price, exercise price or other purchase price is not reduced,
adjusted or otherwise modified and the number of shares of Common Stock issued
or issuable is not increased (whether by operation of, or in accordance with,
the relevant governing documents or otherwise) on or after the date of the
Securities Purchase Agreement, (c) shares issued in connection with any
acquisition by the Company, whether through an acquisition of stock or a merger
of any business, assets or technologies, leasing arrangement or any other
transaction the primary purpose of which is not to raise equity capital, and
(d) the shares of Common Stock issued or deemed to be issued by the Company
upon conversion of this Debenture.

     

    (n)           “Options” means any
rights, warrants or options to subscribe for or purchase shares of Common Stock
or Convertible Securities.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    (o)           “Original Issue Date”
means the date of the first issuance of this Debenture regardless of the number
of transfers and regardless of the number of instruments, which may be issued to
evidence such Debenture.

     

    (p)           “Person” means a
corporation, an association, a partnership, organization, a business, an
individual, a government or political subdivision thereof or a governmental
agency.

     

    (q)           
“Securities
Act” means the Securities Act of 1933, as amended, and the rules and
regulations promulgated thereunder.

     

    (r)           “Securities Purchase
Agreement” means the Securities Purchase Agreement dated July 29, 2008 by
and among the Company and the Buyers listed on Schedule I attached thereto, and
any amendments and supplements thereto.

     

    (s)           “Trading Day” means a
day on which the shares of Common Stock are quoted on the OTCBB or quoted or
traded on such Primary Market on which the shares of Common Stock are then
quoted or listed; provided, that in the event that the shares of Common Stock
are not listed or quoted, then Trading Day shall mean a Business
Day.

     

    (t)           “Transaction
Documents” means the Securities Purchase Agreement, all amendments
thereto, and the agreement dated July 15, 2009 relating to the Securities
Purchase Agreement, and any other agreement delivered in connection with the
Securities Purchase Agreement including, without limitation, the Security
Documents, the Irrevocable Transfer Agent Instructions, and the Registration
Rights Agreement.

     

    (u)           “Underlying Shares”
means the shares of Common Stock issuable upon conversion of this Debenture or
as payment of interest in accordance with the terms hereof.

     

    (v)           “Underlying Shares
Registration Statement” means a registration statement meeting the
requirements set forth in the Registration Rights Agreement, covering among
other things the resale of the Underlying Shares and naming the Holder as a
“selling stockholder” thereunder.

     

    (w)           "Volume Weighted Average
Price" means, for any security as of any date, the daily dollar
volume-weighted average price for such security as reported by Bloomberg through
its “Historical Price Table Screen (HP)” with Market: Weighted Ave function
selected, or, if no dollar volume-weighted average price is reported for such
security by Bloomberg, the average of the highest closing bid price and the
lowest closing ask price of any of the market makers for such security as
reported in the "pink sheets" by Pink Sheets LLC.

     

    (x)           "Warrants" has the
meaning ascribed to such term in the Securities Purchase Agreement, and shall
include all warrants issued in exchange therefor or replacement
thereof.

     

    [Signature
Page Follows]

    
      
         

      

      
         

        
          

        

      

      
         

      

    

    IN WITNESS WHEREOF, the
Company has caused this Secured Convertible Debenture to be duly executed by a
duly authorized officer as of the date set forth above.

    

    
      
        
          	 
      	
                  COMPANY:

                
	 
      	
                  NEOMEDIA
      TECHNOLOGIES INC.

                
	 
      	 
      	 
      
	 
      	
                  By:

                	
                  /s/ Michael W. Zima

                
	 
      	
                  Name:

                	
                  Michael
      Zima

                
	 
      	
                  Title:

                	
                  Chief
      Financial OfficerASSET
PURCHASE AND SALE AGREEMENT

     

    This
Asset Purchase and Sale Agreement (the “Agreement”) is made and executed as of
the 17th day of July, 2009, by and between NeoMedia Technologies, Inc., a
company organized under the laws of  the State of Delaware, United
States of America, with its principal offices located at Two Concourse Parkway,
Suite 500, Atlanta, GA 30328, USA (the “Seller”) and Silver Bay Software LLC, a
Limited Liability Company organized under the laws of the State of Delaware,
with its principal place of business located at 100 Adams Street, Dunstable, MA,
01827, USA (the “Purchaser”) (collectively referred to herein as “Parties” or
individually as “Party”). This Agreement shall be effective July 17, 2009 (the
“Effective Date”).

     

    WITNESSETH

     

    WHEREAS,
Seller owns or controls, or both, all rights to the Products identified in
Schedule 1, and related technology and know-how and associated software,
documentation, hardware, peripheral equipment, customer lists, customer
agreements, service history, and other related items, listed on Schedule 2 (the
items listed on Schedules 1 and 2 are collectively to herein as the “Assets”),
all of which together allow customers of Seller who are listed in Schedule 3 to
print specific, individualized bar codes; and

     

    WHEREAS,
Purchaser wishes to purchase the Assets and Seller is willing to sell the Assets
in exchange for consideration as described below.

     

    NOW,
THEREFORE, in consideration of the premises and the mutual covenants and
agreements contained herein, and for other good and valuable consideration, the
receipt and adequacy of which are hereby acknowledged by each of the Parties
hereto, the Parties agree as follows:

     

    ARTICLE
I. DEFINITIONS

     

    1.1           “Confidential
Information” shall mean all information disclosed to a Party (“Receiving Party”)
by the other Party (“Disclosing Party”) in connection with this Agreement that
is conveyed (a) in written, graphic, or other tangible form and conspicuously
marked “confidential”, “proprietary” or in some other manner to indicate its
confidential or proprietary nature; or (b) orally, provided that such
information is designated in writing as confidential or proprietary within
thirty (30) days of such oral disclosure. Additionally, subject to Article VI
below, the following information shall be deemed Confidential Information even
if not conspicuously marked “confidential” or “proprietary”: all know-how in
whatever form, documentation, formulations, algorithms, compilations, manuals,
manufacturing processes, business methods, computer programs, symbols, or other
know-how and supporting material related to the research, development,
manufacture, marketing, sale, copyrights, trademarks, patents, technology, trade
secrets and internal management systems relating to the Assets, whether conveyed
verbally, in writing, on diskette, on tape or other media.

     

    1.2           “Product”
or “Products” shall mean, individually and collectively, those software products
listed in Schedule 1.

     

    1.3           “Documentation”
shall mean all elements of Know-how, software, customer agreements, service
history and other Licensed Technology that are in writing or other tangible
form.

     

    1.4           “Know-how”
shall mean all trade secrets and Confidential Information, including process or
production information, formulas, information on compositions of matter,
techniques or methods related to the manufacture, package, assembly, marketing,
sale or distribution of the Licensed Products, Know-how or Licensed
Technology.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    1.5           “Transferred
Technology” shall mean, individually and collectively, the Know-how, and
Confidential Information which are sold pursuant to the terms of this Agreement,
and are necessary for the marketing, sale or distribution of the Services and
licensing of the Products, and which are being sold by the Seller to the
Purchaser pursuant to this Agreement.

     

    1.6           “Covered
Products” shall mean the Products themselves, as well as any product that is
manufactured, used, marketed, distributed or sold by Purchaser or any of its
Subsidiaries or affiliates using any of the Transferred Technology or
Know-how.

     

    1.7           “Licensed
Copyrights” shall mean the Seller copyrighted material associated with any and
all Products.

     

    1.8           “Subsidiaries”
shall mean those corporate entities in which a Party directly or indirectly owns
50% or more of the voting securities of such corporate entities, or is otherwise
related to a Party through 50% or more of common ownership of the stock by the
same parent.

     

    1.9           “Customers”
shall mean the listed persons and business and governmental entities set forth
in Schedule 3 attached hereto as well as any successors, assigns or transferees
of such persons and entities. “Customer” shall mean an individual person,
business or governmental entity, and its successors, assigns or transferees,
listed on Schedule 3.

     

    1.10           “Services”
shall include sales consultation, licensing, delivery, billing, installation
support, technical support and any and other services required by customers to
use the Products in the manner in which they are intended.

     

    1.11           “Revenue”
shall mean payments from Customers received by either Party on or after the
Effective Date that result from the sale, lease, licensing, or maintenance of
the Covered Products.  Explicitly excluded from the definition of
Revenue shall be payments received by Purchaser related to products other than
the Covered Products, or payments received for Covered Products from persons or
entities who are not one of the Customers listed in Schedule 3, including their
successors, assigns or transferees.

     

    ARTICLE
II. SALE OF ASSETS

     

    2.1           As
of the Effective Date, Purchaser shall purchase and accept, and Seller shall
sell, assign, transfer, convey and deliver to Purchaser, all of Seller’s rights,
titles and interests in and to the Assets. As of the Effective Date of this
Agreement, except as may otherwise be set forth herein, Purchaser shall have all
rights to, responsibilities for, obligations of , and liabilities related to the
Assets and Seller shall be relieved of all such rights, responsibilities,
obligations, and liabilities.

     

    2.2           Seller
shall assist Purchaser in transitioning Customer relationships from Seller to
Purchaser. The Parties shall jointly draft and send to each Customer a letter
advising the Customer of the fact that Purchaser will now be responsible for all
future relations with Customers related to the services provided by means of the
Assets (the “Services”) and how to contact Purchaser. In the event that, after
the Effective Date, a Customer or other person or entity contacts Seller about
any issue related to the Products, Services, or to the Assets themselves or the
sale thereof to Purchaser, Seller shall refer such Customer to Purchaser. In the
event any person or entity makes an inquiry of Seller about purchasing the
Services or purchasing or licensing the Products, Seller shall refer such person
or entity to Purchaser.

     

    2.3           Upon
the Effective Date, Purchaser shall be responsible for billing of, and have the
rights to all Revenue from, all Customers and any and all other persons or
entities who purchase Services or purchase or license Products after the
Effective Date. To assist Purchaser in such billing, Seller shall make available
to Purchaser, upon Purchaser’s request, copies of its billing record for the
Customers. In the event Seller receives, on or after the Effective Date, a
payment related to the Services or Products, Seller shall, within thirty (30)
days, forward such payment in full to Purchaser, and such payment shall be
considered Revenue as defined above. Seller shall have the sole right to any
payments received by Seller prior to the Effective Date and shall have no
obligation to forward such payments to Purchaser.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    2.4           As
of the Effective Date, Purchaser shall be responsible for providing the Services
to the Customers, including but not limited to responding to and rectifying any
Customer service claims or complaints, whether the matter that gave rise to such
claim or complaint occurred prior to or after the Effective Date.

     

    2.5           Purchaser
shall not represent to any entity or person, in any manner, that it represents,
acts on behalf of, is an agent for, or is otherwise authorized to bind or act on
behalf of Seller.

     

    2.6           As
of the Effective Date, Purchaser shall have the exclusive right to prosecute,
maintain, defend and enforce the Assets referred to in this Agreement, entirely
at its own cost and discretion and Seller shall have no right or obligation to
take any action for the prosecution, maintenance, defense or enforcement of the
Assets in any way.

     

    2.7           Except
for the Assets sold under this Agreement, Purchaser is not granted any license
or other rights relating to the products or patents or other intellectual
property rights of the Seller whether by implication or otherwise.

     

    ARTICLE
III. REVENUES AND ROYALTY

     

    3.1           Purchaser
shall be entitled to all Revenues received on or after the Effective Date. In
consideration for its acquisition of the Assets, Purchaser shall pay to Seller a
royalty of twenty percent (20%) of the Revenues received during the three (3)
year period commencing on the Effective Date (the “Royalty”), subject to the
Credit defined below.

     

    3.2           The
Parties acknowledge and agree that certain changes and upgrades may have to be
made to the Assets in order for the Services to continue to perform in a
satisfactory manner. Purchaser shall be solely responsible, at its sole expense,
for making any such changes and upgrades that the Purchaser, in its sole
discretion, deems necessary and Purchaser shall make such changes in a manner
and in a time frame that does not adversely affect the Customers. However,
Purchaser assumes all liabilities to make such changes consistent with its
assumption of all liabilities and obligations to the Customers under the license
agreements assumed by Purchaser in this Agreement and in the license agreements
with the Customers.  In consideration for making such changes and
upgrades, Purchaser shall receive a credit against the Royalty of no more than
Fifty Thousand Dollars ($50,000) (the “Credit”). This Credit shall be applied
against the Royalty as a credit to the amount Purchaser otherwise owes Seller as
a Royalty for that quarter until the accumulated credits against the royalty
shall equal but not exceed $50,000. Thereafter the Royalty shall be paid to the
Purchaser in full.

     

    3.3           Payment
of Royalties shall be made on a quarterly basis. Each payment shall be made
within thirty (30) days after the end of each quarter and shall include a
summary statement of the Revenues, the Royalty calculation and the Credit
applied, if any. In the event of termination of this Agreement, a final Royalty
payment shall be made within thirty (30) days following such
termination.

     

    3.3           All
payments owed to Seller pursuant to this Article III Revenues and Royalty shall
be made in U.S. Dollars in accordance with payment instructions given by
Seller.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    ARTICLE
IV. WARRANTIES

     

    No
warranties, express, implied or statutory are made with respect to the Assets or
any part thereof except as expressly set forth in this Section.

     

    4.1.           The
Seller represents and warrants that: (i) the Seller is duly authorized and has
the requisite power and authority to enter into this Agreement and to perform
Seller’s obligations hereunder; (ii) the Seller has full right and title to the
Assets without encumbrance or lien and the right to sell the Assets; (iii) the
execution, delivery and performance by the Seller of this Agreement will not
violate any provision of any applicable law or regulation presently in effect or
any provision of its constituent documents or result in a breach of any
agreement, obligation or restriction by which the Seller is bound; (iv) this
Agreement is a legal, valid and binding obligation of Seller, enforceable
against the Seller in accordance with the Agreement’s terms and conditions; (v)
the Seller is not under any obligation to any person, contractual or otherwise,
conflicting or inconsistent in any respect with the terms of this Agreement or
which would impede the diligent and complete fulfillment of the Seller’s
obligations hereunder; and (vi) the Assets sold by the Seller hereunder are
provided on an “AS IS” basis and subject to the further limitations set forth in
Section 4.3 below.

     

    4.2           Purchaser
represents and warrants that: (i) Purchaser is authorized by its board of
directors or shareholders’ meeting to have the requisite power and authority to
enter into this Agreement and to perform Purchaser’s obligations hereunder; (ii)
Purchaser has conducted sufficient due diligence investigation with respect to
the Assets in all respects, including but not limited to, the technical
effectiveness thereof; (iii) the execution, delivery and performance by the
Purchaser of this Agreement will not violate any provision of any applicable law
or regulation presently in effect or any provision of the Purchaser’s
constituent documents or result in a breach of any agreement, obligation or
restriction by which the Purchaser is bound; (iv) this Agreement is a legal,
valid and binding obligation of Purchaser, enforceable against the Purchaser in
accordance with the Agreement’s terms and conditions; (v) the Purchaser is not
under any obligation to any person, contractual or otherwise, conflicting or
inconsistent in any respect with the terms of this Agreement or which would
impede the diligent and complete fulfillment of the Purchaser’s obligations
hereunder; and (vi) the Assets purchased by it hereunder are purchased on an “AS
IS” basis and subject to the further limitations set forth in Section 4.3
below.

     

    4.3           The
provisions of Article IV allocate the risks under this Agreement between the
Seller and the Purchaser, and the respective benefits and obligations described
herein reflect such allocation of risk and the limitation of liability agreed to
under this Agreement. Nothing in this Article IV shall be construed as: (i) a
warranty or representation by Seller as to the validity or scope of any
component of the Assets; or (ii) a warranty or representation that anything
made, used, sold or otherwise disposed of under this Agreement does not or will
not infringe the intellectual property rights of third parties; or (iii) a
requirement that either Party shall file any patent application, secure any
patent or maintain any patent in force; or (iv) conferring a right to use in
advertising, publicity or otherwise any trademark or tradename of the other
Party; or (v) granting by implication, estoppel or otherwise any License or
rights under any patent, technology, trademark or copyright other than the
Assets, Know-how and Licensed Copyrights.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    THE
WARRANTIES EXPRESSLY SET FORTH IN THIS SECTION ABOVE ARE EXCLUSIVE AND IN LIEU
OF ALL OTHER WARRANTIES, AND THERE ARE NO OTHER REPRESENTATIONS OR WARRANTIES OF
ANY KIND, WHETHER WRITTEN, ORAL, EXPRESS, IMPLIED OR STATUTORY, INCLUDING BUT
NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A
PARTICULAR PURPOSE. SELLER SHALL NOT HAVE ANY LIABILITY OF ANY NATURE WITH
REGARD TO THE VALUE, ADEQUACY, FREEDOM FROM FAULT OR INFRINGEMENT, QUALITY,
EFFICIENCY, SUITABILITY, EFFECTIVENESS, ACCURACY, CHARACTERISTICS, VALIDITY,
SCOPE OR USEFULNESS OF THE ASSETS, INCLUDING BUT NOT LIMITED TO ANY LICENSED
TECHNOLOGY, KNOW-HOW, OR LICENSED TRADEMARK & COPYRIGHT. IN NO EVENT WILL
THE SELLER OR ANY OF ITS SUPPLIERS, SUBSIDIARIES, EMPLOYEES, OFFICERS, DIRECTORS
OR AGENTS BE LIABLE FOR: (1) LOST PROFITS, LOST DATA OR LOST USE, OR ANY OTHER
INCIDENTAL OR CONSEQUENTIAL DAMAGES, OR FOR ANY INDIRECT, SPECIAL OR PUNITIVE
DAMAGES REGARDLESS OF THE FORM OF ACTION, WHETHER IN CONTRACT, TORT (INCLUDING
NEGLIGENCE), STRICT PRODUCT LIABILITY OR OTHERWISE, EVEN IF SELLER OR ANY OF ITS
SUPPLIERS, SUBSIDIARIES, EMPLOYEES, OFFICERS, DIRECTORS OR AGENTS HAVE BEEN
ADVISED OF THE POSSIBILITY OF SUCH DAMAGES; (2) DAMAGES CAUSED BY THE
PURCHASER’S FAILURE TO PERFORM ITS RESPONSIBILITIES UNDER THIS AGREEMENT; (3)
REPAIRS OR ALTERATIONS TO THE LICENSED TECHNOLOGY OR LICENSED PRODUCTS DONE
WITHOUT THE PRIOR WRITTEN APPROVAL OF THE SELLER; (4) USE OF THE ASSETS IN A
MANNER THAT IS NOT AUTHORIZED BY THIS AGREEMENT; OR (5) THE MANUFACTURE, USE,
MARKETING, DISTRIBUTION, SALE, OR OTHER DISPOSITION BY PURCHASER, ITS AFFILIATES
OR SUBSIDIARIES OR THEIR VENDEES OR OTHER TRANSFEREES OF LICENSED PRODUCTS
INCORPORATING OR SOLD IN CONNECTION WITH THE , KNOW-HOW, LICENSED TECHNOLOGY OR
LICENSED TRADEMARKS & COPYRIGHTS. NOTHING CONTAINED IN THIS AGREEMENT SHALL
BE CONSTRUED AS A WARRANTY OR REPRESENTATION THAT THE POSSESSION OR USE OF THE
ASSETS WILL PRODUCE PRODUCTS FREE FROM DEFECTS OR INFRINGEMENT OF INTELLECTUAL
PROPERTY RIGHTS OF THIRD PARTIES. NO DEMAND, CLAIM, SETTLEMENT, AWARD OR
JUDGMENT BY OR TO ANY THIRD PARTY CONCERNING ANY OF THE FOREGOING ENTITLE
PURCHASER TO REIMBURSEMENT OF ANY COMPENSATION OR ROYALTY PAID PURSUANT TO THIS
AGREEMENT OR TO ANY OTHER RELIEF.

     

    ARTICLE
V. INDEMNIFICATION

     

    5.1           Purchaser
shall defend, indemnify and hold harmless Seller and its Subsidiaries,
directors, officers, employees, agents, representatives and consultants thereof
(“Indemnified Persons”) from and against any and all claims, actions, damages,
losses, expenses, costs (including without limitation reasonable attorneys’ fees
and litigation or arbitration costs) or other liability incurred by the Seller
and Indemnified Persons, arising out of or relating to any allegation of or
actual breach of any: (1) term or condition of this Agreement by Purchaser or
its subsidiaries, affiliates, officers, directors, employees, agents,
representatives, or consultants (“the Indemnifying Parties”); (2)
representation, warranty or covenant of Purchaser or the Indemnifying Parties
under this Agreement; (3) negligence or willful misconduct by Purchaser or the
Indemnifying Parties and (4) alleged infringement or violation by Purchaser or
the Indemnifying Parties of any third person’s intellectual
property rights arising as a result of Purchaser’s or the Indemnifying
Party’s use, sale, import, export, marketing, distribution or manufacture of the
Assets outside the scope of the sale under this
Agreement;
provided, that Seller shall provide to Purchaser prompt written notice of any
such claim for which indemnification is sought and shall further provide
reasonable cooperation in the defense and all related settlement negotiations
thereof. Purchaser shall have the sole right to control the defense of a claim
for which indemnification is sought hereunder. Notwithstanding any of the
foregoing, the Seller and the Indemnified Persons shall have the right, in its
absolute discretion and at its sole cost, to employ attorneys of its own choice
in the defense of such claim.
Neither Party shall have any liability for claims arising out of the
other Party’s use of the Assets, including but not limited to the Licensed
Technology, Know-how, Licensed Patents, Licensed Trademarks & Copyrights or
the Licensed Products whether authorized by this Agreement or
otherwise.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    5.2           Seller
shall defend, indemnify and hold harmless Purchaser and its Subsidiaries,
directors, officers, employees, agents, representatives and consultants thereof
(“Indemnified Persons”) from and against any and all claims, actions, damages,
losses, expenses, costs (including without limitation reasonable attorneys’ fees
and litigation or arbitration costs) or other liability incurred by the
Purchaser and Indemnified Persons, arising out of or relating to any allegation
of or actual breach of any: (1) term or condition of this Agreement by Seller or
its subsidiaries, affiliates, officers, directors, employees, agents,
representatives, or consultants (“the Indemnifying Parties”); (2)
representation, warranty or covenant of Seller or the Indemnifying Parties under
this Agreement; (3) negligence or willful misconduct by Seller or the
Indemnifying Parties and (4) alleged infringement or violation by Seller or the
Indemnifying Parties of any third person’s intellectual
property rights arising as a result of Seller’s or the Indemnifying
Party’s use, sale, import, export, marketing, distribution or manufacture of the
Assets outside the scope of the sale under this
Agreement;
provided, that Purchaser shall provide to Seller prompt written notice of any
such claim for which indemnification is sought and shall further provide
reasonable cooperation in the defense and all related settlement negotiations
thereof. Seller shall have the sole right to control the defense of a claim for
which indemnification is sought hereunder. Notwithstanding any of the foregoing,
the Purchaser and the Indemnified Persons shall have the right, in its absolute
discretion and at its sole cost, to employ attorneys of its own choice in the
defense of such claim.
Neither Party shall have any liability for claims arising out of the
other Party’s use of the Assets, including but not limited to the Licensed
Technology, Know-how, Licensed Patents, Licensed Trademarks & Copyrights or
the Licensed Products whether authorized by this Agreement or
otherwise.

     

    5.3           The
Indemnifying Persons in Section 5.1, shall further indemnify and hold harmless
the Indemnified Persons in Section 5.1 for any claim by any person, whether or
not a Customer, arising out of the sale or use of the Services, whether such
claim arose prior to or after the Effective Date and whether or not such claim
relates to an alleged failure of the Services to operate properly or in a manner
consistent with any contractual obligation that Seller or Purchaser may have
with the person. Not by way of limitation, but by way of example, this indemnity
shall extend to claims made under tort or contract, or both, and claims for
legal or equitable, or both, relief. This indemnity shall apply to any such
claims whether or not either Party knew or should have known of such claim or
potential claim.

     

    ARTICLE
VI. CONFIDENTIALITY

     

    6.1           Neither
Party shall originate or otherwise publish any news release, or other public
announcement, written or oral, regarding this Agreement or the existence of an
arrangement between the Parties without the prior written approval of the other
Party. If either of the Parties learn Confidential Information of the other
Party, such Party shall keep confidential the Confidential Information and shall
not use or disclose, either directly or indirectly, to any person or entity the
Confidential Information of the other Party for any purpose other than as
provided for in this Agreement without the express, written permission of the
other Party, except that each Party may: (i) use the Confidential Information of
the other Party to carry out the activities expressly permitted hereunder; (ii)
disclose the Confidential Information of the other Party to those persons who
have a need to know such Confidential Information in order to carry out the
activities expressly permitted hereunder on behalf of the Receiving Party and
who are bound by confidentiality obligations no less stringent than those
contained herein; and (iii) disclose the Confidential Information as required by
law or orders from any government departments, legislative bodies or governing
courts, provided that, in such event, the Receiving Party subject to such
obligation shall promptly notify the Disclosing Party to allow intervention to
contest or minimize the scope of the disclosure or apply for a protective order.
Each Party agrees to take precautions to prevent unauthorized disclosure or use
of the Confidential Information, and such precautions shall be consistent with
the precautions used to protect the Receiving Party’s own confidential
information of like significance, but in no event less than the care exercised
by a reasonable business person in the protection of its valuable confidential
information. In the event that the Receiving Party learns or has reason to
believe that any person who has had access to the Confidential Information of
the Disclosing Party has violated or intends to violate the terms of this
Agreement, the Receiving Party shall immediately notify the Disclosing Party and
shall cooperate with the Disclosing Party in seeking any relief against any such
person or violation.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    6.2           Notwithstanding
anything to the contrary set forth herein, Confidential Information shall not
include and the obligations of non-disclosure and confidentiality set forth in
this Section shall not extend to (i) any information lawfully in the Receiving
Party’s possession prior to the date of disclosure thereof by the Disclosing
Party which is not otherwise subject to a confidentiality agreement, (ii) any
information which is in the public domain or hereafter becomes a part thereof
through no fault of the Receiving Party, (iii) any information that becomes
available to the Receiving Party on a non-confidential and lawful basis from a
source other than the Disclosing Party and not otherwise through a breach of a
confidentiality and/or non-disclosure obligation by a third party, (iv) any
information independently developed by the Receiving Party and as to which the
Receiving Party can demonstrate by reasonable documentary proof is not based on
the Disclosing Party’s Confidential Information,
and is not otherwise subject to any protection by law, or (v) any
information disclosed by the Disclosing Party to the Receiving Party that is
expressed in writing by the Disclosing Party to be
non-confidential.

     

    ARTICLE
VII. RECORDS AND REPORTS

     

    7.1           Purchaser
agrees to keep and maintain, in accordance with generally accepted accounting
principles and procedures, complete and accurate customary records and books of
account of all Revenues and of all sales, whether for cash or on credit, and all
sales transactions underlying the Revenues. Seller shall be entitled, upon
reasonable written notice, during business hours, through its duly authorized
agents, attorneys, or accountants, to audit any and all such information in
Purchaser’s records and books of account, bearing on Purchaser’s Revenues and
sales underlying the Revenues. Seller shall be limited to one audit per calendar
year unless Seller has reasonable reason to believe Purchaser is or has not
reported accurately its Revenues or underlying sales. In such event, Seller may
audit Purchaser’s records each quarter. If any such audit discloses that the
payable Royalties were understated in Purchaser’s reports to Seller by five
percent (5%) or more, Purchaser shall immediately pay to Seller one hundred and
five percent (105%) of the additional payments due. In addition, if the
understatement was more than five percent (5%) of the amount actually reported
by Purchaser to Seller, Purchaser shall pay to Seller on demand Seller’s
expenses incurred in such audit.

     

    7.2           Notwithstanding
any other provision of this Agreement, or termination of this Agreement for any
reason, Purchaser shall maintain the records and reports referred to herein for
a period of five (5) years after such records and reports are generated, or for
any longer period as may be required under applicable law.

     

    ARTICLE
VIII. TAXES & INSURANCE

     

    8.1           Each
Party shall be responsible to pay all applicable taxes, levies, duties in
connection with the Party’s respective benefits and obligations under this
Agreement.

     

      ARTICLE
IX. TERM AND TERMINATION

     

    9.1           This
Agreement shall remain in full force and effect for three (3) years after the
Effective Date, unless this Agreement is terminated earlier for any reason
provided for herein.

     

    9.2.           Either
Party may terminate this Agreement by giving not less than thirty (30) calendar
days’ written notice to the other Party of a material breach of any of the terms
or conditions of this Agreement by the other Party, if the other Party fails to
cure its breach within the thirty (30) calendar days’ notice
period.

     

    9.3           The
Seller may terminate this Agreement upon written notice in the event of any of
the following occurrences: (i) that a petition for Purchaser’s bankruptcy has
been filed and is not discharged within thirty (30) days, whether voluntary or
involuntary; (ii) an assignment of Purchaser’s assets is made for the benefit of
creditors; (iii) the appointment of a trustee or receiver is made to take charge
of Purchaser’s business for any reason; or (iv) Purchaser becomes insolvent or
ceases to conduct business in the normal course.

     

    9.4           Upon
termination of this Agreement for any reason, other than its expiration at the
end of the three (3) year term following the Effective Date, all rights to the
Assets shall revert to Seller and Purchaser shall have no further right to the
Assets or the Revenues; rather, in such event, Seller shall be entitled to all
subsequent Revenues and shall assume all rights, duties, obligations and
liabilities pertaining to the Customers.  Such termination shall not
relieve Purchaser of any financial liability or obligation which accrued prior
to such termination, nor shall it affect any provision which shall be effective
after such termination as stipulated or implied herein.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    9.5           Upon
the termination of this Agreement at the expiration of the three (3) year term
following the Effective Date, Purchaser shall retain all rights, duties,
obligations and liabilities pertaining to the Assets, and shall have no further
liability or obligation to the Seller.

     

    ARTICLE
X. NOTICES

     

    All
notices, demands, requests or other communications given to, made or required
hereunder shall be in writing and shall be deemed sufficiently given if sent by
an internationally-recognized courier service, such as DHL or Federal Express,
prepaid, for second business day delivery, properly addressed to the last-known
address of the Party to which it is sent, or sent by telefacsimile during
business hours in the recipient’s time zone to the last known telefax number of
the Party with a confirmation copy sent the same business day by international
courier as provided above. All notices, demands or requests so sent by
international courier shall be deemed received when delivery is confirmed by the
courier or receipt is refused, whichever is sooner. All notices so sent by
telefacsimile shall be deemed received on the date transmitted, provided a
confirmation report indicating successful transmission is retained by the Party
giving notice and a copy is sent by international courier the same business day
as provided above. Until a Party receives written notice in the manner herein
prescribed to the contrary from the other Party, notices shall be sent
to:

     

    In case
of Seller:

     

    NeoMedia
Technologies, Inc.

    Attention
CEO or CFO

    Two
Concourse Parkway

    Suite
500

    Atlanta,
GA 30328

     

    In case
of PURCHASER:

     

    Silver
Bay Software LLC

    Attention
CEO

    100 Adams
Street

    Dunstable,
MA 01827

     

    Either
Party may change its address by giving written notice to the other Party in
accordance with this Article, in which case such new address may be relied upon
by the other Party as the last known address of such Party for purposes of this
Article.

     

    ARTICLE
XI. ASSIGNMENT

     

    11.1           This
agreement shall inure to the benefit of, and be binding upon, each Parties’
respective assigns and successors.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    11.2           The
rights and obligations granted and imposed upon the Parties pursuant to this
Agreement shall not be assignable or otherwise capable of delegation,
transferable, or subject to encumbrance by act of either Party without the
express written consent of the other Party. Such consent shall not be
unreasonably withheld. For purposes of this paragraph, an “assignment” (and, as
appropriate, “assign”) shall include, but shall not be limited to, any “Change
in Control” which shall mean: (i) the acquisition, directly or indirectly, by
any person or entity within any twelve month period of securities at issue
(i.e., in the case of an assignment by the Purchaser, the Purchaser’s
outstanding stock; in the case of a purchase by the Purchaser, the company being
purchased) representing an aggregate of fifty percent (50%) or more of the
combined voting power of Purchaser’s then outstanding securities; (ii) the sale
or transfer of twenty percent (20%) or greater of either the assets or voting
securities of Purchaser; or (iii) the consummation of (A) a merger,
consolidation or other business combination of the Purchaser with any other
entity or affiliate thereof, or (B) a plan of complete liquidation of Purchaser
at issue or an agreement for the sale or disposition by Purchaser of all or
substantially all of its assets.

     

    ARTICLE
XII. GOVERNING JURISDICTION AND DISPUTE RESOLUTION

     

    12.1           All
disputes arising in connection with this Agreement shall be finally settled in
Atlanta, Georgia, through arbitration in accordance with the rules and
procedures of the American Arbitration Association (the “Rules”).

     

    12.2           Any
decision rendered by any arbitration tribunal pursuant to this Article shall be
final and binding on the Parties thereto, and judgment thereon may be entered by
any court of competent jurisdiction. The Parties specifically agree that any
arbitration tribunal shall be empowered to award and order equitable or
injunctive relief with respect to matters brought before it.

     

    12.3           Notwithstanding
the terms of this Article or the provisions of the Rules, at any time before and
after a demand notice is presented, the Parties shall be free to apply to any
court of competent jurisdiction for interim or conservatory measures (including
temporary conservatory injunctions). The Parties acknowledge and agree that any
such action by a Party shall not be deemed to be a breach of such Party’s
obligation to arbitrate all disputes under this Article or infringe upon the
powers of any arbitral panel.

     

    12.4           This
Agreement shall be construed and enforced in accordance with the laws of the
State of Georgia, United States of America without regard to its principles of
conflicts of law.

     

    ARTICLE
XIII. SEVERABILITY, WAIVER, PARTS, ENTIRE AGREEMENT, AMENDMENT, FORCE MAJEURE,
RELATIONSHIP OF PARTIES, NO THIRD-PARTY BENEFICIARIES

     

    13.1           If
a court or arbitrative panel of competent jurisdiction finds any provision of
this Agreement to be invalid or unenforceable, the provisions of this Agreement
shall be separable and such invalid or unenforceable term(s) shall be
ineffective in the affected jurisdictions to the extent of such prohibition or
unenforceability without invalidating the remaining provisions of this
Agreement. The remaining provisions of this Agreement and the invalidated
provisions in other non-affected jurisdictions shall remain in full force and
effect until the Agreement terminates or expires.

     

    13.2           The
waiver by either Party of a breach of any provision of this Agreement shall not
operate or be construed as a waiver of any subsequent breach of that particular
provision or any other provision of the Agreement. Failure by any Party at any
time to enforce any of the provisions of this Agreement shall not affect or
impair such provisions in any way, or the right of any Party at any time to
avail itself of any remedies it may have for breach of such provisions pursuant
to this Agreement, either in equity or in law.

     

    13.3           This
Agreement may be executed in multiple physical or facsimile counterparts, which
together shall form a single agreement as if both Parties had executed the same
document.

     

    13.4           This
Agreement constitutes the entire understanding between the Parties, and
supersedes all previous undertakings, agreements, and understandings, whether
oral or written, between the Parties hereto. No modification, amendment or
alteration of this Agreement shall be effective unless agreed to in a writing
signed by both Parties.

     

    
      
        
        

      

      
        
        

        
          

        

      

      
        
        

      

    

     

    13.5           Notwithstanding
any provisions herein, neither Party shall be held liable or responsible to the
other Party for failure or delay in fulfilling or performing any obligation
under this Agreement if such failure or delay is caused by actions, inactions or
events which are beyond the reasonable control of the affected Party, the effect
of which is to prevent or interfere with such Party’s performance hereunder,
including but not limited to any weather; natural disasters; government action
or inaction or other governmental laws, orders, restrictions, embargos or
blockades; war; national or regional emergency; city riot or other civil
disobedience; revolution or rebellion; strike or other work stoppage; fire;
explosion; flood; sabotage; pestilence; accident or breakdown of machinery,
unavailability of fuel, labor, containers or transportation facilities;
accidents of navigation or breakdown or damage of vessels, or other conveyances
for air, land or sea or other impediments or hindrances to transportation; or
any other circumstances of like or different character commonly referred to as
an act of God or force majeure. Each Party agrees to give the other Party prompt
written notice of the occurrence of any such condition and shall make all
reasonable efforts to perform despite such occurrence. In the event that such
condition continues for more than three (3) months, the Parties may consult with
each other to determine whether or not to terminate this Agreement.

     

    13.6           The
relationship between Seller and Purchaser is that of independent contractors
with respect ot all matters related to this Agreement. Each Party agrees that it
shall have no authority, whether express or implied, to make contracts,
representations, warranties or any other obligations in the name of, or binding
upon, the other Party.

     

    13.7           This
Agreement is made for the benefit of the Parties hereto and is not intended to
benefit any third parties and shall not be available for enforcement or benefit
of any third parties not a Party to this Agreement as evidenced by a duly
authorized signature hereto.

     

    IN
WITNESS WHEREOF, the undersigned duly authorized representatives of the Parties
hereto have executed this Agreement as of the day and year first written
above.

    

    
      
        
          
            
              
                	NeoMedia
      Technologies, Inc.	 	Silver
      Bay Systems LLC
	By:	
                        /s/
      Michael W. Zima

                      	 	By:	
                        /s/
      Kevin Hunter

                      
	 
      	
                        Michael
      W. Zima

                      	 	 
      	
                        Kevin
      Hunter

                      
	 
      	
                        Chief
      Financial Officer

                      	 	 
      	
                        President

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