Document:

exv10w6

 

Exhibit 10.6

JOHN PESTANA AMENDED & RESTATED EMPLOYMENT AGREEMENT

     This Employment Agreement (the “Agreement”) was originally entered into as of April
21, 2004 (the “Effective Date”) between Omniture, Inc., a Delaware corporation with its
principal offices located at 550 East Timpanogos Circle, Orem, UT 84097, (the “Company”),
and John Pestana, a resident of Utah (the “Employee”), and is hereby amended and restated
in its entirety effective June 7, 2006.

     In consideration of the promises and the terms and conditions set forth in this Agreement, the
parties agree as follows:

     1. Position. During the term of this Agreement, Company will employ Employee, and
Employee will serve Company in the capacity of Vice President of Strategy, and will be appointed as
a member of Company’s Board of Directors (the “Board”). Employee will report to the
Company’s Chief Executive Officer.

     2. Duties. Employee will perform duties that are executive in nature, consistent
with his title, will report to the Company’s Chief Executive Officer, and will hold a position of
responsibility and importance in scope; provided, however, that the Company shall
not, without Employee’s express written consent, require Employee to be based anywhere other than
in Utah County, Utah, except for required travel on the Company’s business to an extent
substantially consistent with travel required of persons who hold similar positions or have similar
duties with the Company.

     3. Exclusive Service. Employee will devote substantially all his working time and
efforts to the business and affairs of the Company. The foregoing shall not, however, preclude
Employee (a) from engaging in appropriate educational, civic, charitable or religious activities,
(b) from devoting a reasonable amount of time to private investments, (c) from serving on the
boards of directors of two (2) other entities; provided that Employee may serve on additional
boards of directors upon approval of the Board, or (d) from providing incidental assistance to
family members on matters of family business, so long as the foregoing activities and service do
not conflict with Employee’s responsibilities to the Company.

     4. Termination of Agreement. This Agreement shall terminate on the date on which all
obligations hereunder of the parties hereto have been satisfied.

     5. Compensation and Benefits.

          5.1 Base Salary. The Company agrees to pay Employee a minimum annual salary of
$235,000, or in the event of any portion of a year, a pro rata amount of such annual salary.
Employee’s base salary shall be reviewed by the Board or the Compensation Committee of the Board
for possible increases prior to the start of each fiscal year, effective at the beginning of such
fiscal

 

 

year. Employee’s salary will be payable as earned in accordance with Company’s customary
payroll practice.

          5.2 Cash Bonus. Employee will have the potential to receive an annual cash bonus of
at least $75,000 subject to the terms of a Bonus Plan, to be established within sixty (60) days
after the Effective Date or as otherwise determined by the Board and annually thereafter by the
Board, as amended from time to time.

          5.3 Additional Benefits. Employee will be eligible to participate in Company’s
employee benefit plans of general application, including without limitation pension and
profit-sharing plans, deferred compensation, supplemental retirement or excess-benefit plans, stock
option, incentive or other bonus plans, life, health, disability, accident and dental insurance
programs, 401(k) plan, paid vacations and sabbatical leave plans, and similar plans or programs, in
accordance with the rules established for individual participation in any such plan. The Company
shall furnish Employee with office space, stenographic assistance and such other facilities and
services as shall be suitable to Employee’s position and adequate for the performance of his
duties. Employee shall be entitled each year to four (4) weeks leave for vacation at full pay,
provided, that at the end of each year, Employee may accrue and carry over to the next succeeding
year a maximum of four (4) weeks of unused vacation. Employee shall also be entitled to reasonable
holidays and illness days with full pay in accordance with the Company’s policy from time to time
in effect.

          5.4 Expenses. The Company will reimburse Employee for all reasonable and necessary
expenses incurred by Employee in connection with the Company’s business, provided that such
expenses are in accordance with applicable policy set by the Board from time to time and are
properly documented and accounted for in accordance with the policy of the Company and with the
requirements of the Internal Revenue Service.

          5.5 Acceleration of Vesting. Upon a Change in Control (as defined below) all of
Employee’s options to purchase the Company’s Common Stock shall, as of the date of such Change in
Control, be immediately exercisable in full and shall remain exercisable for five (5) years
following the date of termination or ten (10) years following the date of grant, whichever is
earlier, and all shares of the Company’s Common Stock owned by Employee shall immediately be
released from any and all vesting restrictions; “Change in Control” Defined. A “Change in
Control” means the occurrence of any of the following events: (i) any sale or exchange of the
capital stock by the shareholders of the Company in one transaction or series of related
transactions where more than 50% of the outstanding voting power of the Company is acquired by a
person or entity or group of related persons or entities; or (ii) any reorganization, consolidation
or merger of the Company where the outstanding voting securities of the Company immediately before
the transaction represent or are converted into less than fifty percent 50% of the outstanding
voting power of the surviving entity (or its parent corporation) immediately after the transaction;
or (iii) the consummation of any transaction or series of related transactions that results in the
sale of all or substantially all of the assets of the Company; or (iv) any “person” or “group” (as
defined in the Securities Exchange Act of 1934, as
amended (the “Exchange Act”)) becoming the “beneficial owner” (as defined in Rule
13d-3 under the Exchange Act) directly or indirectly of securities representing more than fifty
percent (50%) of the voting power of the Company then outstanding.

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     6. Proprietary Rights. Employee hereby affirms his Employee Invention Assignment and
Confidentiality Agreement with the Company previously entered into with the Company (the
“Proprietary Rights Agreement”).

     7. Termination.

          7.1 Events of Termination. Employee’s employment with the Company shall terminate
upon any one of the following:

               (a) thirty (30) days after the effective date of a written notice sent to Employee stating the
Company’s determination made in good faith that it is terminating Employee for “Cause” as defined
under Section 7.2 below (“Termination for Cause”), provided, that the Company will
give Employee written notice of such failure; or

               (b) thirty (30) days after the effective date of a written notice sent to Employee stating the
Company’s determination made in good faith that, due to a mental or physical incapacity, Employee
has been unable to perform his duties under this Agreement for a period of not less than six (6)
consecutive months or 180 days in the aggregate in any 12-month period unless Employee has been on
a leave approved by the Board (“Termination for Disability”); or

               (c) Employee’s death (“Termination Upon Death”); or

               (d) thirty (30) days after the effective date of a written notice sent to the Company stating
Employee’s determination made in good faith of “Constructive Termination” by the Company, as
defined under Section 7.3 below, if the Company has not cured the event constituting a Constructive
Termination during such thirty (30) day period (“Constructive Termination”); or

               (e) thirty (30) days after the effective date of a notice sent to Employee stating that the
Company is terminating his employment, without cause, which notice can be given by the Company at
any time after the Effective Date at the Company’s sole discretion, for any reason or for no reason
(“Termination Without Cause”); or

               (f) the effective date of a notice sent to the Company from Employee stating that Employee is
electing to terminate his employment with the Company (“Voluntary Termination”).

          7.2 “Cause” Defined. For purposes of this Agreement, “cause” for Employee’s
termination means (a) any willful act or acts of fraud, embezzlement or conviction of or guilty
plea to a felony, in each case intended to result in (i) material gain or personal enrichment of
Employee at the expense of the Company or (ii) material harm to the Company; or (b) unauthorized
willful use or disclosure of the Company’s confidential information or trade secrets that Employee
intends to cause, and causes, material harm to the Company. No act, or failure to act, by Employee
shall be
considered “willful” if done, or omitted to be done, by him in good faith and in the
reasonable belief that his act or omission was in the best interest of the Company or required by
applicable law.

          7.3 “Constructive Termination” Defined. “Constructive Termination” shall mean:

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               (a) a reduction in Employee’s salary or benefits not agreed to by Employee; or

               (b) a material change in Employee’s responsibilities not agreed to by Employee; or

               (c) the Company’s failure to comply in any material respect with any material term of this
Agreement; or

               (d) a requirement that Employee relocate to an office that would increase Employee’s one-way
commute distance by more than thirty-five (35) miles.

     8. Effect of Termination.

          8.1 Termination for Cause or Voluntary Termination. In the event of any termination
of Employee’s employment pursuant to Section 7.l(a) or Section 7.1(f), the Company shall
immediately pay to Employee the compensation and benefits otherwise payable to Employee under
Section 5 through the date of termination. Employee’s rights under the Company’s benefit plans of
general application shall be determined under the provisions of those plans.

          8.2 Termination for Disability. In the event of termination of employment pursuant to
Section 7.1(b):

               (a) the Company shall immediately pay to Employee the compensation and benefits otherwise
payable to Employee under Section 5 through the date of termination,

               (b) for six (6) months (plus an additional nine (9) months if Employee signs and delivers to
the Company the Release as set forth in Section 8.6 below, for a total of fifteen (15) months)
after the termination of Employee’s employment, the Company shall continue to pay Employee (A) his
salary under Section 5.2 above at Employee’s then-current salary, less applicable withholding
taxes, payable on the Company’s normal payroll dates during that period, and (B) shall continue his
benefits under Section 5.4 above or equivalents thereof, and

               (c) Employee shall receive other severance and disability payments as provided in the
Company’s standard benefit plans.

          8.3 Termination Upon Death. In the event of termination of employment pursuant to
Section 7.1(c), all obligations of the Company and Employee shall cease, except the Company shall
immediately pay to Employee (or to Employee’s estate) the compensation and benefits (or equivalents
thereof) otherwise payable to Employee under Section 5 through the date twelve (12) months
following the termination upon death.

          8.4 Constructive Termination or Termination Without Cause. In the event of any
termination of this Agreement pursuant to Section 7.1(d) or Section 7.l(e),

               (a) the Company shall immediately pay to Employee the compensation and benefits otherwise
payable to Employee under Section 5 through the date of termination, and

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               (b) for six (6) months (plus an additional nine (9) months if Employee signs and delivers to
the Company the Release as set forth in Section 8.6 below, for a total of fifteen (15) months)
after the termination of Employee’s employment, the Company shall continue to pay Employee (A) his
salary under Section 5.2 above at Employee’s then-current salary, less applicable withholding
taxes, payable on the Company’s normal payroll dates during that period, and (B) shall continue his
benefits under Section 5.4 above or equivalents thereof, and

               (c) all of Employee’s options to purchase the Company’s Common Stock shall, as of the date of
employment termination, be immediately exercisable in full and shall remain exercisable for five
(5) years following the date of termination or ten (10) years following the date of grant,
whichever is earlier, and all shares of the Company’s Common Stock owned by Employee shall
immediately be released from any and all vesting restrictions.

          8.5 Section 280G. To the extent the total amount of the benefits available to
Employee under clauses (a) and (b) of Section 8.4 would constitute a “parachute payment” as defined
in Section 280G of the Internal Revenue Code of 1986, as amended (the “Code”) then the
Company shall pay to Employee at the time of termination an additional amount such that the net
amount retained by Employee, after deduction of the excise tax imposed by Section 4999 of the Code
and any federal, state and local income tax and excise tax imposed on such additional amount, shall
be equal to the amount payable to the Employee under such clauses (a) and (b) of Section 8.4 as
originally determined prior to the deduction of the excise tax.

          8.6 General Release. Employee may elect to increase the benefits provided under
Section 8.2(b) and Section 8.4(b) by delivering to the Company a general release of all claims
including substantially the following terms (“Release”).

               (a) Employee would release the Company, its subsidiaries, officers, directors, employees,
agents and stockholders and each of their successors, representatives and assigns from all claims
and demands of every kind and nature, known and unknown, suspected and unsuspected, disclosed and
undisclosed, and for any and all damages actual and consequential, past, present and future, and
all other forms of relief arising out of Employee’s employment with the Company, this Agreement and
any other relationship between Employee and the Company up to and as of the date of termination;
provided, however, that (i) nothing in the Release would release the Company from its obligations
to indemnify, defend and hold harmless Employee as an agent of the Company pursuant to the
Company’s Certificate of Incorporation and Bylaws, any indemnification agreement, any insurance
policy pertaining to liability of officers and directors and applicable law; and (ii) nothing in
the Release would relieve the Company from its obligations under stock option or stock purchase
agreements between Employee and the Company; and

               (b) Employee’s obligations pursuant to clause (a) above would be subject to the Company’s
release of Employee, his agents, heirs, executors, representatives and permitted assigns from all
claims and demands of every kind and nature, known and unknown, suspected and unsuspected,
disclosed and undisclosed, and for any and all damages actual and consequential, past, present and
future, and all other forms of relief arising out of Employee’s employment with the Company, this
Agreement and any other relationship between Employee and the Company up to and

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as of the date of
termination; provided, however, that nothing would release Employee from his
obligations pursuant to the Proprietary Rights Agreement.

If Employee signs and delivers the Release, but the Company does not sign and deliver the signed
release including substantially the terms set forth in clause (b) above within fifteen (15) days
following such delivery by Employee, the Release will be null and void and the applicable period
set forth in Section 8.2(b) and Section 8.4(b) will be extended as if a Release had been signed and
delivered by Employee.

     9. Miscellaneous.

          9.1 Arbitration. Employee and Company shall submit to mandatory and exclusive binding
arbitration of any controversy or claim arising out of, or relating to, this Agreement or any
breach hereof, provided, however, that the parties retain their right to, and shall
not be prohibited, limited or in any other way restricted from, seeking or obtaining equitable
relief from a court having jurisdiction over the parties. Such arbitration shall be governed by
the Federal Arbitration Act and conducted through the American Arbitration Association in the State
of Utah, Utah County, before a single neutral arbitrator, in accordance with the National Rules for
the Resolution of Employment Disputes of the American Arbitration Association in effect at that
time. The parties may conduct only essential discovery prior to the hearing, as defined by the AAA
arbitrator. The arbitrator shall issue a written decision which contains the essential findings
and conclusions on which the decision is based. The Employee shall bear only those costs of
arbitration he or she would otherwise bear had he or she brought a claim covered by this Agreement
in court. Judgment upon the determination or award rendered by the arbitrator may be entered in
any court having jurisdiction thereof. Except as specifically otherwise provided in this
Agreement, arbitration will be the sole and exclusive remedy of the parties for any dispute arising
out of this Agreement.

          9.2 Severability. If any provision of this Agreement shall be found by any arbitrator
or court of competent jurisdiction to be invalid or unenforceable, then the parties hereby waive
such provision to the extent that it is found to be invalid or unenforceable and to the extent that
to do so would not deprive one of the parties of the substantial benefit of its bargain. Such
provision shall, to the extent allowable by law and the preceding sentence, be modified by such
arbitrator or court so that it becomes enforceable and, as modified, shall be enforced as any other
provision hereof, all the other provisions continuing in full force and effect.

          9.3 No Waiver. The failure by either party at any time to require performance or
compliance by the other of any of its obligations or agreements shall in no way affect the right to
require such performance or compliance at any time thereafter. The waiver by either party of a
breach of any provision hereof shall not be taken or held to be a waiver of any preceding or
succeeding breach of such provision or as a waiver of the provision itself. No waiver of any kind
shall be effective or binding, unless it is in writing and is signed by the party against whom
such waiver is sought to be enforced.

          9.4 Assignment. This Agreement and all rights hereunder are personal to Employee and
may not be transferred or assigned by Employee at any time. The Company may assign its rights,
together with its obligations hereunder, to any parent, subsidiary, affiliate or

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successor, or in
connection with any sale, transfer or other disposition of all or substantially all of its business
and assets, provided, however, that any such assignee assumes the Company’s obligations hereunder.

          9.5 Withholding. All sums payable to Employee hereunder shall be reduced by all
federal, state, local and other withholding and similar taxes and payments required by applicable
law.

          9.6 Entire Agreement. This Agreement (and the exhibits hereto), the Employee’s equity
compensation agreements, the Proprietary Rights Agreement and the Change of Control Agreement by
and between the Company and Employee constitute the entire and only agreement and understanding
between the parties relating to employment of Employee with Company and such agreements supersede
and cancel any and all other previous contracts, arrangements or understandings with respect to
Employee’s employment.

          9.7 Amendment. This Agreement may be amended, modified, superseded, cancelled,
renewed or extended only by an agreement in writing executed by both parties hereto.

          9.8 Notices. All notices and other communications required or permitted under this
Agreement shall be in writing and hand delivered, sent by registered first-class mail, postage
pre-paid, or sent by nationally recognized express courier service. Such notices and other
communications shall be effective upon receipt if hand delivered five (5) days after mailing if
sent by mail, and one (1) day after dispatch if sent by express courier, to the following
addresses, or such other addresses as any party shall notify the other parties:

	 	 	 	 	 
	 

	 	If to the Company:
	 	Omniture, Inc.
	 

	 	 	 	550 East Timpanogos Circle
	 

	 	 	 	Orem, UT 84097
	 
	 	 	 	 
	 

	 	Attention:
	 	Corporate Secretary
	 
	 	 	 	 
	 

	 	If to Employee:
	 	John Pestana
	 

	 	 	 	At the last residential address known to the Company

          9.9 Binding Nature. This Agreement shall be binding upon, and inure to the benefit
of, the successors and personal representatives of the respective parties hereto.

          9.10 Headings. The headings contained in this Agreement are for reference purposes
only and shall in no way affect the meaning or interpretation of this Agreement. In this
Agreement, the singular includes the plural, the plural included the singular, the masculine gender
includes both male and female referents, and the word “or” is used in the inclusive sense.

          9.11 Counterparts. This Agreement may be executed in two or more counterparts, each
of which shall be deemed to be an original but all of which, taken together, constitute one and the
same agreement.

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          9.12 Governing Law. This Agreement and the rights and obligations of the parties
hereto shall be construed in accordance with the laws of the State of Utah, without giving effect
to the principles of conflict of laws.

          9.13 Attorneys’ Fees. In the event of any claim, demand or suit arising out of or
with respect to this Agreement, the prevailing party shall be entitled to reasonable costs and
attorneys’ fees, including any such costs and fees upon appeal.

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     IN WITNESS WHEREOF, the Company and Employee have executed this Agreement as of the date first
above written,

	 	 	 	 	 	 	 	 	 
	OMNITURE, INC.	 	 	 	JOHN PESTANA	 	 
	 
	 	 	 	 	 	 	 	 
	By:

	 	/s/ Joshua G. James
	 	 	 	/s/ John Pestana	 	 
	 

	 	 
	 	 	 	 	 	 
	Name:

	 	Joshua G. James	 	 	 	 	 	 
	Title:

	 	Chief Executive Officer	 	 	 	 	 	 
	 

	 	 
	 	 	 	 	 	 

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Exhibit 10.12

OMNITURE, INC.

CHANGE OF CONTROL AGREEMENT

     This Change of Control Agreement (the “Agreement”) is made and entered into by and between
Joshua G. James (the “Employee”) and Omniture, Inc. (the “Company”), effective as of June 7, 2006
(the “Effective Date”).

RECITALS

     1.     It is expected that the Company from time to time will consider the possibility of an
acquisition by another company or other change of control. The Board of Directors of the Company
(the “Board”) recognizes that such consideration can be a distraction to the Employee and can cause
the Employee to consider alternative employment opportunities. The Board has determined that it is
in the best interests of the Company and its stockholders to assure that the Company will have the
continued dedication and objectivity of the Employee, notwithstanding the possibility, threat or
occurrence of a Change of Control (as defined herein) of the Company.

     2.      The Board believes that it is in the best interests of the Company and its stockholders to
provide the Employee with an incentive to continue his or her employment and to motivate the
Employee to maximize the value of the Company upon a Change of Control for the benefit of its
stockholders.

     3.      The Board believes that it is imperative to provide the Employee with certain benefits upon
a Change of Control and severance benefits upon the Employee’s termination of employment following
a Change of Control. These benefits will provide the Employee with enhanced financial security and
incentive and encouragement to remain with the Company notwithstanding the possibility of a Change
of Control.

     4.      Certain capitalized terms used in the Agreement are defined in Section 7 below.

AGREEMENT

     NOW, THEREFORE, in consideration of the mutual covenants contained herein, the parties hereto
agree as follows:

     1.      Term of Agreement. This Agreement shall terminate upon the date that all of the
obligations of the parties hereto with respect to this Agreement have been satisfied.

     2.      At-Will Employment. The Company and the Employee acknowledge that the Employee’s
employment is and shall continue to be at-will, as defined under applicable law, except as may
otherwise be specifically provided under the terms of any written formal employment agreement or
offer letter between the Company and the Employee (an “Employment Agreement”). If the Employee’s
employment terminates for any reason, including (without limitation) any termination

 

 

prior to a Change of Control, the Employee shall not be entitled to any payments, benefits,
damages, awards or compensation other than as provided by this Agreement or under his or her
Employment Agreement, or as may otherwise be available in accordance with the Company’s established
employee plans.

     3.      Severance Benefits.

              (a)      Involuntary Termination Other than for Cause, Voluntary Termination for Good Reason or
Death or Disability During the Change of Control Period. If within the period commencing three
months prior to a Change of Control and ending on the later of (A) twelve (12) months following a
Change of Control, or (B) one month following the latest of the originally scheduled one-year,
two-year or four-year cliff vesting date on any of Employee’s Company stock options held by
Employee immediately prior to a Change of Control (the “Change of Control Period”), (i) the
Employee terminates his or her employment with the Company (or any parent or subsidiary of the
Company) for “Good Reason” (as defined herein) or (ii) the Company (or any parent or subsidiary of
the Company) terminates the Employee’s employment for other than “Cause” (as defined herein), or
(iii) the Employee dies or terminates employment due to becoming Disabled (as defined herein) and
the Employee, except in the case of death, signs and does not revoke a standard release of claims
with the Company in a form acceptable to the Company (the “Release”), then the Employee shall
receive the following severance from the Company:

                         (i)      Severance Payment. The Employee shall be entitled to receive a lump-sum severance
payment (less applicable withholding taxes) equal to two hundred percent of the Employee’s annual
base salary (as in effect immediately prior to (A) the Change of Control, or (B) the Employee’s
termination, whichever is greater) plus two hundred percent of the Employee’s target bonus for the
fiscal year in which the Change of Control or the Employee’s termination occurs, whichever is
greater.

                         (ii)      Equity Compensation Acceleration. One hundred percent (100%) of the Employee’s
outstanding stock options, stock appreciation rights, restricted stock units and other Company
equity compensation awards (the “Equity Compensation Awards”) shall immediately vest and became
exercisable. Any Company stock options and stock appreciation rights shall thereafter remain
exercisable following the Employee’s employment termination for the period prescribed in the
respective option and stock appreciation right agreements.

                         (iii)      Continued Employee Benefits. Company-paid health, dental, vision, and life
insurance coverage at the same level of coverage as was provided to such Employee immediately prior
to the Change of Control and at the same ratio of Company premium payment to Employee premium
payment as was in effect immediately prior to the Change of Control (the “Company-Paid Coverage”).
If such coverage included the Employee’s dependents immediately prior to the Change of Control,
such dependents shall also be covered at Company expense. Company-Paid Coverage shall continue
until the earlier of (i) twenty-four months from the date of termination, or (ii) the date upon
which the Employee and his dependents become covered under another employer’s group health, dental,
vision, long-term disability or life insurance plans that provide Employee and his dependents with
comparable benefits and levels of coverage. For purposes of Title X of the Consolidated Budget
Reconciliation Act of 1985 (“COBRA”), the date of

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the “qualifying event” for Employee and his or her dependents shall be the date upon which the
Company-Paid Coverage terminates.

              (b)      Timing of Severance Payments. The severance payment to which Employee is entitled
shall be paid by the Company to Employee in cash and in full, not later than ten (10) calendar days
after the effective date of the Release. If the Employee should die before all amounts have been
paid, such unpaid amounts shall be paid in a lump-sum payment (less any withholding taxes) to the
Employee’s designated beneficiary, if living, or otherwise to the personal representative of the
Employee’s estate.

              (c)      Voluntary Resignation; Termination for Cause. If the Employee’s employment with
the Company terminates (i) voluntarily by the Employee other than for Good Reason, or (ii) for
Cause by the Company, then the Employee shall not be entitled to receive severance or other
benefits except for those (if any) as may then be established under the Company’s then existing
severance and benefits plans and practices or pursuant to other written agreements with the
Company.

              (d)      Termination Outside of Change of Control Period. In the event the Employee’s
employment is terminated for any reason, either prior to the Change of Control Period or after the
Change of Control Period, then the Employee shall be entitled to receive severance and any other
benefits only as may then be established under the Company’s existing written severance and
benefits plans and practices or pursuant to other written agreements with the Company.

             (e)      Internal Revenue Code Section 409A. Notwithstanding any other provision of this
Agreement, if the Employee is a “key employee” under Code Section 409A and a delay in making any
payment or providing any benefit under this Plan is required by Code Section 409A, such payments
shall not be made until the end of six (6) months following the date of the Employee’s separation
from service as required by Code Section 409A.

     4.      Coordination with Existing Agreements.

              (a)      Equity Compensation. With respect to equity compensation awards granted to
Employee, those shall accelerate vesting 100% upon a “change of control,” as such term is defined
in the employment agreement by and between Employee and the Company, amended and restated as of
even date herewith (the “Employment Agreement”) and shall otherwise remain governed pursuant to the
applicable terms of the Employment Agreement.

              (b)      Other Benefits. Except as provided in Section 4(a) hereof, in the event of a
termination of Employee’s employment within the Change of Control Period, and with respect to the
280G excise tax gross-up provisions of Section 6 hereof, in the event any such tax is triggered,
including outside of termination of Employee’s employment within the Change of Control Period, the
provisions of this Agreement are intended to enhance, but not be additive, to any pre-existing
written agreements between the Company and Employee. For example, if Employee’s Employment
Agreement provides for a specified cash payment upon a termination without cause, and severance
payments are triggered under both the Employment Agreement and this Agreement, Employee shall be
entitled to the larger cash payment provided in either agreement but shall not be entitled to the

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sum of the two cash payments. The same principle applies to the other individual elements of
severance provided herein (other than equity compensation award vesting), and also applies to the
provisions relating to a gross-up for Code Section 280G excise taxes, including outside of
termination of Executive’s employment within the Change of Control Period. Except as otherwise
provided in Section 4(a) hereof and in this section 4(b), the benefits provided to Employee under
this Agreement are intended to be and are exclusive and in lieu of any other rights or remedies to
which the Employee or the Company may otherwise be entitled, whether at law, tort or contract, in
equity, and including pursuant to the Company’s other severance plans, arrangements or practices.

     5.      Conditional Nature of Severance Payments and Benefits.

              (a)      Noncompete. Employee acknowledges that the nature of the Company’s business is
such that if Employee were to become employed by, or substantially involved in, the business of a
competitor of the Company during the twenty-four months following the termination of Employee’s
employment with the Company, it would be very difficult for Employee not to rely on or use the
Company’s trade secrets and confidential information. Thus, to avoid the inevitable disclosure of
the Company’s trade secrets and confidential information, Employee agrees and acknowledges that
Employee’s right to receive the severance payments and benefits set forth in Section 3(a) (to the
extent Employee is otherwise entitled to such payments) shall be conditioned upon Employee not
directly or indirectly engaging in (whether as an employee, consultant, agent, proprietor,
principal, partner, stockholder, corporate officer, director or otherwise), nor having any
ownership interest in or participating in the financing, operation, management or control of, any
person, firm, corporation or business in Competition (as defined herein) with
Company. Notwithstanding the foregoing, Employee may, without violating this Section 5, own, as a
passive investment, shares of capital stock of a corporation or other entity that engages in
Competition where the number of shares of such corporation’s capital stock that are owned by
Employee represent less than three percent of the total number of shares of such entity’s capital
stock outstanding. For purposes of this Agreement, Competition refers to activities that are
competitive to Omniture as of the date of termination of Employee’s employment with the Company,
including, but not limited to, marketing, selling, hosting, delivering, or distributing web
analytics products or other online business optimization software or services, or engaging in
online marketing services similar to or competitive with products or services offered by the
Company as of the date of termination of Employee’s employment with the Company.

             (b)      Non-Solicitation. Until the date twenty-four months after the termination of
Employee’s employment with the Company for any reason, Employee agrees and acknowledges that
Employee’s right to receive the severance payments and benefits set forth in Section 3(a) (to the
extent Employee is otherwise entitled to such payments) shall be conditioned upon Employee neither
directly nor indirectly soliciting, inducing, recruiting or encouraging an employee to leave his or
her employment either for Employee or for any other entity or person with which or whom Employee
has a business relationship.

              (c)      Understanding of Covenants. Employee represents that he (i) is familiar with the
foregoing covenants not to compete and not to solicit, and (ii) is fully aware of his obligations
hereunder, including, without limitation, the reasonableness of the length of time, scope and
geographic coverage of these covenants. The Company acknowledges and agrees that Employee’s

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covenants not to compete and not to solicit under Sections 5(a) and 5(b) above are conditioned
upon Employee’s receipt of the severance payments and benefits set forth in Section 3(a) above.

             (d)      Remedy for Breach. Upon any breach of this section by Employee, all severance
payments and benefits pursuant to this Agreement shall immediately cease and any stock options or
stock appreciation rights then held by Employee shall immediately terminate and be without further
force and effect, Employee shall be required to reimburse the Company any lump-sum severance
payment previously paid under Section 3(a)(i) and the value of any welfare plan reimbursements
previously paid under Section 3(a)(iii) hereunder and that shall be the sole remedy available to
the Company for such breach.

     6.      Golden Parachute Excise Tax.

              (a)      Parachute Payments of Less than 3.6 x Base Amount. In the event that the benefits
provided for in this agreement or otherwise payable to Employee, including vesting acceleration
upon a change of control pursuant to Employee’s employment agreement with the Company (a)
constitute “parachute payments” within the meaning of Section 280G of the Internal Revenue Code of
1986, as amended (the “Code”), (b) would be subject to the excise tax imposed by Section 4999 of
the Code, and (c) the aggregate value of such parachute payments, as determined in accordance with
Section 280G of the Code and the proposed Treasury Regulations thereunder (or the final Treasury
Regulations, if they have then been adopted) is less than the product obtained by multiplying three
and six-tenths by Employee’s “base amount” within the meaning of Code Section 280G(b)(3), then such
benefits shall be reduced to the extent necessary (but only to that extent) so that no portion of
such benefits will be subject to excise tax under Section 4999 of the Code.

              (b)      Parachute Payments Equal to or Greater than 3.6 x Base Amount. In the event that
the benefits provided for in this agreement or otherwise payable to Employee, including vesting
acceleration upon a change of control pursuant to Employee’s employment agreement with the Company
(a) constitute “parachute payments” within the meaning of Section 280G of the Code, (b) would be
subject to the excise tax imposed by Section 4999 of the Code, and (c) the aggregate value of such
parachute payments, as determined in accordance with Section 280G of the Code and the proposed
Treasury Regulations thereunder (or the final Treasury Regulations, if they have then been adopted)
is equal to or greater than the product obtained by multiplying three and six-tenths by Employee’s
“base amount” within the meaning of Code Section 280G(b)(3), then (A) the benefits shall be
delivered in full, and (B) the Employee shall receive (1) a payment from the Company sufficient to
pay such excise tax, and (2) an additional payment from the Company sufficient to pay the federal
and state income and employment taxes and additional excise taxes arising from the payments made to
the Employee by the Company pursuant to this clause (B).

             (c)      280G Determinations. Unless the Company and the Employee otherwise agree in
writing, the determination of Employee’s excise tax liability and the amount required to be paid or
reduced under this Section 6 shall be made in writing by the Company’s independent auditors who are
primarily used by the Company immediately prior to the Change of Control (the “Accountants”). For
purposes of making the calculations required by this Section 6, the Accountants may make reasonable
assumptions and approximations concerning applicable taxes and may rely on reasonable, good faith
interpretations concerning the application of Sections 280G and 4999 of the

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Code. The Company and the Employee shall furnish to the Accountants such information and
documents as the Accountants may reasonably request in order to make a determination under this
Section. The Company shall bear all costs the Accountants may reasonably incur in connection with
any calculations contemplated by this Section 6.

     7.      Definition of Terms. The following terms referred to in this Agreement shall have
the following meanings:

              (a)      Cause. “Cause” shall mean (i) an act of personal dishonesty taken by the Employee
in connection with his responsibilities as an employee and intended to result in substantial
personal enrichment of the Employee, (ii) Employee being convicted of, or pleading nolo
contendere to a felony, (iii) a willful act by the Employee which constitutes gross
misconduct and which is injurious to the Company, (iv) following delivery to the Employee of a
written demand for performance from the Company which describes the basis for the Company’s
reasonable belief that the Employee has not substantially performed his duties, continued
violations by the Employee of the Employee’s obligations to the Company which are demonstrably
willful and deliberate on the Employee’s part.

              (b)      Change of Control. “Change of Control” means the occurrence of any of the
following:

                          (i)      Any “person” (as such term is used in Sections 13(d) and 14(d) of the Securities Exchange
Act of 1934, as amended) becomes the “beneficial owner” (as defined in Rule 13d-3 under said Act),
directly or indirectly, of securities of the Company representing fifty percent (50%) or more of
the total voting power represented by the Company’s then outstanding voting securities; or

                         (ii)      Any action or event occurring within a two-year period, as a result of which fewer than a
majority of the directors are Incumbent Directors. “Incumbent Directors” shall mean directors who
either (A) are directors of the Company as of the date hereof, or (B) are elected, or nominated for
election, to the Board with the affirmative votes of at least a majority of the Incumbent Directors
at the time of such election or nomination (but shall not include an individual whose election or
nomination is in connection with an actual or threatened proxy contest relating to the election of
directors to the Company); or

                          (iii)      The consummation of a merger or consolidation of the Company with any other corporation,
other than a merger or consolidation which would result in the voting securities of the Company
outstanding immediately prior thereto continuing to represent (either by remaining outstanding or
by being converted into voting securities of the surviving entity) at least fifty percent (50%) of
the total voting power represented by the voting securities of the Company or such surviving entity
outstanding immediately after such merger or consolidation; or

                          (iv)      The consummation of the sale, lease or other disposition by the Company of all or
substantially all the Company’s assets.

-6-

 

             (c)      Disability. “Disability” shall mean that the Employee has been unable to perform
his or her Company duties as the result of his incapacity due to physical or mental illness, and
such inability, at least twenty-six (26) weeks after its commencement, is determined to be total
and permanent by a physician selected by the Company or its insurers and acceptable to the Employee
or the Employee’s legal representative (such Agreement as to acceptability not to be unreasonably
withheld). Termination resulting from Disability may only be effected after at least thirty (30)
days’ written notice by the Company of its intention to terminate the Employee’s employment. In
the event that the Employee resumes the performance of substantially all of his or her duties
hereunder before the termination of his or her employment becomes effective, the notice of intent
to terminate shall automatically be deemed to have been revoked.

             (d)      Good Reason. “Good Reason” means without the Employee’s express written consent
(i) a material reduction of the Employee’s duties, title, authority or responsibilities, relative
to the Employee’s duties, title, authority or responsibilities as in effect immediately prior to
such reduction, or the assignment to Employee of such reduced duties, title, authority or
responsibilities, including a reduction in duties, title, authority or responsibilities solely by
virtue of the Company being acquired and made part of a larger entity; (ii) a substantial reduction
of the facilities and perquisites (including office space and location) available to the Employee
immediately prior to such reduction; (iii) a reduction by the Company in the base salary or target
bonus opportunity of the Employee as in effect immediately prior to such reduction; (iv) a material
reduction by the Company in the kind or level of benefits to which the Employee was entitled
immediately prior to such reduction with the result that such Employee’s overall benefits package
is significantly reduced; (v) the relocation of the Employee to a facility or a location more than
thirty-five (35) miles from such Employee ‘s then present location.

     8.      Successors.

              (a)      The Company’s Successors. Any successor to the Company (whether direct or
indirect and whether by purchase, merger, consolidation, liquidation or otherwise) to all or
substantially all of the Company’s business and/or assets shall assume the obligations under this
Agreement and agree expressly to perform the obligations under this Agreement in the same manner
and to the same extent as the Company would be required to perform such obligations in the absence
of a succession. For all purposes under this Agreement, the term “Company” shall include any
successor to the Company’s business and/or assets which executes and delivers the assumption
agreement described in this Section 8(a) or which becomes bound by the terms of this Agreement by
operation of law.

              (b)      The Employee’s Successors. The terms of this Agreement and all rights of the
Employee hereunder shall inure to the benefit of, and be enforceable by, the Employee’s personal or
legal representatives, executors, administrators, successors, heirs, distributees, devisees and
legatees.

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     9.      Notice.

             (a)      General. All notices and other communications required or permitted hereunder
shall be in writing, shall be effective when given, and shall in any event be deemed to be given
upon receipt or, if earlier, (a) five (5) days after deposit with the U.S. Postal Service or other
applicable postal service, if delivered by first class mail, postage prepaid, (b) upon delivery, if
delivered by hand, (c) one (1) business day after the business day of deposit with Federal Express
or similar overnight courier, freight prepaid or (d) one (1) business day after the business day of
facsimile transmission, if delivered by facsimile transmission with copy by first class mail,
postage prepaid, and shall be addressed (i) if to Employee, at his or her last known residential
address and (ii) if to the Company, at the address of its principal corporate offices (attention:
Secretary), or in any such case at such other address as a party may designate by ten (10) days’
advance written notice to the other party pursuant to the provisions above.

              (b)      Notice of Termination. Any termination by the Company for Cause or by the
Employee for Good Reason or Disability or as a result of a voluntary resignation shall be
communicated by a notice of termination to the other party hereto given in accordance with Section
9(a) of this Agreement. Such notice shall indicate the specific termination provision in this
Agreement relied upon, shall set forth in reasonable detail the facts and circumstances claimed to
provide a basis for termination under the provision so indicated, and shall specify the termination
date (which shall be not more than thirty (30) days after the giving of such notice). The failure
by the Employee to include in the notice any fact or circumstance which contributes to a showing of
Good Reason or Disability shall not waive any right of the Employee hereunder or preclude the
Employee from asserting such fact or circumstance in enforcing his or her rights hereunder.

     10.      Miscellaneous Provisions.

              (a)      No Duty to Mitigate. The Employee shall not be required to mitigate the amount of
any payment contemplated by this Agreement, nor shall any such payment be reduced by any earnings
that the Employee may receive from any other source.

              (b)      Waiver. No provision of this Agreement shall be modified, waived or discharged
unless the modification, waiver or discharge is agreed to in writing and signed by the Employee and
by an authorized officer of the Company (other than the Employee). No waiver by either party of
any breach of, or of compliance with, any condition or provision of this Agreement by the other
party shall be considered a waiver of any other condition or provision or of the same condition or
provision at another time.

              (c)      Headings. All captions and section headings used in this Agreement are for
convenient reference only and do not form a part of this Agreement.

              (d)      Entire Agreement. This Agreement, along with other written agreements relating to
the subject matter hereof between Employee and a duly authorized Company officer constitute the
entire agreement of the parties hereto and supersede in their entirety all prior representations,
understandings, undertakings or agreements (whether oral or written and whether expressed or
implied) of the parties with respect to the subject matter hereof.

-8-

 

               (e)      Choice of Law. The validity, interpretation, construction and performance of this
Agreement shall be governed by the laws of the State of Utah. The Utah state courts in Utah
County, Utah and/or the United States District Court for the District of Utah in Salt Lake City
shall have exclusive jurisdiction and venue over all controversies in connection with this
Agreement.

              (f)      Severability. The invalidity or unenforceability of any provision or provisions
of this Agreement shall not affect the validity or enforceability of any other provision hereof,
which shall remain in full force and effect.

              (g)      Withholding. All payments made pursuant to this Agreement will be subject to
withholding of applicable income and employment taxes.

              (h)      Counterparts. This Agreement may be executed in counterparts, each of which shall
be deemed an original, but all of which together will constitute one and the same instrument.

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     IN WITNESS WHEREOF, each of the parties has executed this Agreement, in the case of the
Company by its duly authorized officer, as of the day and year set forth below.

	 	 	 	 	 
	COMPANY 	OMNITURE, INC.

 	 
	 	By:  	/s/ Shawn J. Lindquist
 	 

	 	 	 	 	 
	 	Title:  	Chief
Legal Officer and Senior Vice President
 	 
	 

	 	 	 	 	 
	 	 	 
	EMPLOYEE 	By:  	/s/ Joshua G. James
 	 
	 	 	 	 
	 	 	 	 
	 

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