Document:

<PAGE>
February 1, 2001

Mr. Gregory J. Robitaille
1332 W. Henderson Street
Chicago, IL 60657

Dear Greg:

On behalf of Transmedia Network, Inc. ("Transmedia" or "Company"), I am very
pleased to offer you the position of Executive Vice President of Corporate
Development for the Company. In this position you will report directly to me.

The terms of the offer include the following:

Duties and Responsibilities - As Executive Vice President of Corporate
---------------------------
Development you will be responsible for:
1. Continuing to lead the development and execution of the Revenue Management
   product;
2. Leading the effort to improve the reliability and performance of the
   Company's overall transaction capture and processing function;
3. Evaluating the DineFone and broader voice portal opportunities and making
   recommendations;
4. Evaluating and recommending strategies for international expansion giving
   consideration to all factors affecting membership, merchants and transaction
   processing;
5. Assisting in the multi-unit sales effort;
6. Evaluating methods of lowering TMN's cost of goods sold and in particular,
   the effective use of bartered media as a tool for acquiring food and beverage
   credits;
7. Leading special projects as determined by the CEO of Transmedia from time to
   time.

Effective Date - January 1, 2001
--------------

Base Salary - Your annual base salary is $218,000 and is paid weekly. Your
-----------
compensation will be reviewed annually in conjunction with all other senior
management compensation reviews.

<PAGE>

Gregory J. Robitaille
Page 2
February 1, 2001

Location - Given the nature of your responsibilities you may live in Atlanta,
--------
Chicago or Miami at your discretion. I expect you to travel and be in the Miami
headquarters offices as needed.

Transmedia Bonus - You will be entitled to receive a bonus subject to the terms
----------------
of the senior management bonus program. A copy of your goals and bonus potential
will be provided to you.

Transmedia Stock Options - You will be granted an option to purchase 250,000
------------------------
shares of Transmedia Network, Inc. common stock at an exercise price of $2.50
per share and another 50,000 shares at $2.8750 per share. These options will
vest and be governed according to the terms of the Company's 1996 Long Term
Incentive Plan ("LTIP"). For purposes of vesting, you will be deemed to have
earned one year of vesting upon the anniversary of your employment on April 17,
2001. Further vesting will occur on each anniversary from the date thereof. You
will continue to be eligible for annual option grants at the discretion of the
Compensation Committee of the Board.

Termination without cause; change of control - If your employment is (i)
--------------------------------------------
terminated for any reason other than Cause (as defined below), disability or
death or (ii) if there is a change of control event (as defined in the Company's
LTIP) and a diminution in your duties resulting from such change of control
      ---
event, you will (i) receive 12 months of base salary (paid pursuant to the
Company's normal payroll practices) at your then prevailing base salary from the
date of your termination, (ii) participate in the senior management bonus pool
(if any and then paid only when all other bonus payments are made to senior
management personnel) based on a pro-rated year from the date of your
termination, (iii) be entitled to full options vesting and exercise privileges
as provided in the Company's LTIP but in any event no less than 100,000 such
options will be deemed to be vested with a strike price of $2.50 per share and
with a term equal to the options held by Minotaur Partners, (iv) continue to
participate in the senior management dining privilege available to all senior
officers of the Company, as long as you are receiving a regular salary from the
Company and (v) you will have the option to continue coverage in the Company's
health care plan for the statutory period provided by COBRA and the Company will
pay for your costs associated with such participation. Any employee-only dining
privileges will cease upon the termination of salary continuation.

"Cause" shall mean (a) your willful failure to substantially perform the duties
hereunder, (b) your willful failure to follow a written, lawful order or written
directive from the Company's Board of Directors or (c) your conviction of a
felony of any kind or any misdemeanor involving moral turpitude.

Confidentiality - You shall treat as confidential and not disclose to any person
---------------
not affiliated with Transmedia all non-public and proprietary information and
data about the business, operations, employees, programs, plans and financial
results, projections and budgets of Transmedia and its affiliates which are
disclosed to you during your employment. The confidentiality agreement shall
survive the termination of your employment for any reason.

<PAGE>

Gregory J. Robitaille
Page 3
February 1, 2001

I am delighted to offer you the position of Executive Vice President of
Corporate Development for Transmedia.

Sincerely,                                           Agreement Accepted:

/S/ Gene M. Henderson                                /S/ Gregory J. Robitaille
-------------------------                            --------------------------
Gene M. Henderson                                    Gregory J. Robitaille
President and CEO

                                                     Date: 02/04/01
                                                           --------------------<PAGE>

EXHIBIT 10.23

March 27, 2000

Keith E. Kiper, Esq.
One Gallison Avenue
Marblehead, MA 01945

Dear Keith:

On behalf of Transmedia Network Inc. ("the Company"), I am very pleased to offer
you the position of Vice President, Corporate Counsel. In this position you will
report directly to the President and CEO of the Company.

The terms of the offer include the following:

1.   Duties and Responsibilities - As Vice President, Corporate Counsel, you
     ---------------------------
     will initially be responsible for supervising and orchestrating all
     activities of the Company involving contracts, litigation, collections and
     other legal matters, including the interface with all outside counsel. Over
     time, I expect you to assume responsibility for the oversight of Investor
     Relations and SEC requirements, and take on a larger management role within
     the Company.

2.   Starting Date - I would like you to start as soon as possible; however, I
     -------------
     would expect you to assume this position on or before May 1, 2000. This
     offer will remain valid and in force until April 14, 2000.

3.   Base Salary - Your annual base salary is $140,000 and is paid weekly.  Your
     -----------
     compensation will be reviewed in January 2001 and annually thereafter.

4.   Annual Bonus - You will be eligible for a cash bonus in Fiscal 2001
     ------------
     (October 1, 2000 - September 30, 2001), of up to a maximum of fifty percent
     (50%) of your base salary. Based upon the achievement of specific goals to
     be set and agreed to at the beginning of the fiscal year, you may earn from
     zero to 100% of your bonus potential.

<PAGE>
Keith E. Kiper, Esq.
Page 2
March 27, 2000

5.   Stock Options - Subject to the terms and conditions of the Company's
     -------------
     existing 1996 Long Term Incentive Plan ("LTIP"), you will receive
     twenty-five thousand (25,000) stock options upon the starting date of your
     employment. The strike price of the options will be the closing price of
     Transmedia stock on your first day of employment with the Company.

     o   Vesting - These options will vest ratably on each of the first through
         -------
         the fourth anniversaries of your starting date. Vested options will
         remain exercisable by you for ten years following the date of their
         grant or, in the event of the termination of your employment, for the
         period provided in the LTIP. If you are terminated for any reason other
         than "cause" (as defined below), that period is ninety days from the
         date of termination. All unvested options will terminate upon the
         termination of your employment for any reason.

     o   Annual Grants - You will be eligible for annual option grants at the
         -------------
         discretion of the CEO and the Compensation Committee of the Board.

6.   Executive Employee Benefits - In addition to all normal Company benefits,
     ---------------------------
     you will participate in the following Executive Benefit Plan:

     o   Car Allowance - You will receive a car allowance of $1,000 per month
         -------------
         for your business and personal use.

     o   Transmedia Dining - You may register a personal credit card in the
         -----------------
         Transmedia program at no charge. As a Transmedia officer, you will be
         reimbursed for the first $500 of spend in Transmedia restaurants each
         month and receive a 30% rebate thereafter.

     o   Severance Arrangements - If your employment is terminated by Transmedia
         ----------------------
         Network Inc. in the first year of employment for any reason other than
         "Cause" (as defined below), disability or death, you will receive
         payments equal to twelve (12) months base salary (paid pursuant to the
         Company's normal payroll practices). You will have the option to
         continue coverage in the Company's health care plan for the statutory
         period provided by COBRA and we will pay for your costs associated with
         such participation. In addition, prior to the second anniversary of
         your starting date, the Company will provide accelerated vesting of
         your options on a pro rata basis (using the actual period elapsed from
         your start date to the date of termination divided by two years). After
         the first year, the provisions of the Company's Severance Plan will be
         applicable.

<PAGE>
Keith E. Kiper, Esq.
Page 3
March 27, 2000

         The Company will require that you sign and comply with a Termination
         Agreement as a condition of receiving severance benefits. This
         agreement will include a Non-compete Agreement (as described in
         paragraph 8 below), a general release of liability and a covenant not
         to sue the Company or any affiliated company or any officer, director
         or employee thereof (provided, however, that no provision of such
         release shall excuse the Company from full performance of its
         obligations as set forth in this offer). You will be deemed to have
         been terminated without Cause if there is any material diminution of
         the scope of your duties and responsibilities or a reduction in your
         base salary, target bonus, bonus plan parameters and a reduction, not
         applicable to executive employees generally, in employee welfare
         benefits (it being understood that the changes, if any, in employee
         welfare benefits shall be viewed in their entirety and not on a plan
         basis). "Cause" shall mean (a) your willful failure to substantially
         perform the duties hereunder, (b) your willful failure to follow a
         written, lawful order or written directive from the President and CEO
         or (c) your conviction of a felony of any kind or any misdemeanor
         involving moral turpitude. Your receipt of any severance payments or
         benefits hereunder shall be conditioned upon your compliance with the
         non-compete provision below.

     o   Change of Control - Upon a change of control event as defined in the
         -----------------
         LTIP and for a period of one (1) year after such date, if you are
         terminated by the Company other than for cause, disability or death,
         the severance payments will be twelve (12) months base salary from the
         separation date, plus the greater of the guaranteed bonus for the year
         (if any) or the pro rata portion of the full bonus potential for that
         year. Upon a change of control, unvested options will immediately vest
         as provided in the LTIP. You shall be entitled, for a twelve (12) month
         period (or shorter if you receive coverage and benefits under the plans
         and programs of a subsequent employer), to continue participation in
         employee welfare benefit plans in which you were participating on the
         termination date. You shall be deemed to have been terminated without
         cause if, after a change of control, there is any material diminution
         of the scope of your duties and responsibilities or a reduction in your
         base salary, target bonus, bonus plan parameters and a reduction, not
         applicable to executive employees generally, in employee welfare
         benefits (it being understood that the changes, if any, in employee
         benefits shall be viewed in their entirety and not on a plan by plan
         basis.

<PAGE>

Keith E. Kiper
Page 4
March 27, 2000

7.   Additional Benefits - Any reasonable moving expenses incurred as a result
     -------------------
     of moving from Massachusetts to Florida will be reimbursed by the Company,
     including, but not limited to, realtor fees, closing costs, house hunting
     and temporary living expenses.

8.   Non-Compete - In the event you voluntarily or involuntarily leave
     -----------
     Transmedia's employ, for a period of one year following your termination
     date or, if longer, for as long as you are receiving severance payments and
     benefits as provided above, you will not directly or indirectly (i) be
     employed by or perform work as a director, officer, independent contractor,
     partner or consultant for any business in which the Company or any of its
     affiliates is engaged at such date in any geographic region in which the
     Company conducts business ("business" shall be defined as the marketing and
     sale of any program substantially similar to the Transmedia program and/or
     the marketing and sale of discount restaurant, hotel, resort, travel or
     leisure products or services as more particularly set forth in the
     Company's 10-K filing effective as of the date of this offer).

9.   Confidentiality - You shall treat as confidential and not disclose to any
     ---------------
     person not affiliated with Transmedia all non-public and proprietary
     information and data about the business, operations, employees, programs,
     plans and financial results, projections and budgets of Transmedia and its
     affiliates which are disclosed to you during your employment. The
     confidentiality agreement shall survive the termination of your employment
     for any reason.

On behalf of Transmedia Network Inc., I am delighted to offer you the position
of Vice President, Corporate Counsel and I look forward to your joining our
team. If you have any questions, please contact me directly at 305-892-3314.

Sincerely,                                       Agreement Accepted:

/S/ Gene M. Henderson                            /S/ Keith  E. Kiper
-----------------------------                    -------------------------------
Gene M. Henderson                                Keith E. Kiper, Esq.
President and CEO                                Date:  3/27/2000
                                                        ------------------------

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