Document:

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                                                                    EXHIBIT 10.1

                                                                  EXECUTION COPY

                              MANAGEMENT AGREEMENT

      This Management Agreement (the "AGREEMENT") is entered into as of June 4,
2004, by and among J.W. Childs Associates, L.P., a Delaware limited partnership
("JWC"), Borealis Capital Corporation, an Ontario company ("BOREALIS") and
Ontario Municipal Employees Retirement Board, a corporation established under
the Ontario Municipal Employees Retirement System Act ("OMERS" and together with
JWC and Borealis, the "CONSULTANTS"), MAAX Holdings, Inc., a Delaware
corporation ("HOLDINGS") and MAAX Corporation, a Nova Scotia unlimited company
(the "COMPANY"), and is made effective as of the Effective Time (as defined in
the Merger Agreement (as defined below)).

      The Consultants, Holdings and the Company are hereinafter jointly referred
to as the "PARTIES."

                                    RECITALS

      A. The Consultants are specifically skilled in corporate finance,
strategic corporate planning and other management services and provide similar
commercial services to various third parties.

      B. The Company has undertaken to provide corporate financing, strategic
corporate planning and management skills to its subsidiaries and will enter into
a definitive agreement with each of them with respect thereto.

      C. The Company requires assistance from the Consultants in providing such
services to its subsidiaries.

      D. The Company does not possess the corporate financing, strategic
corporate planning and management skills of the Consultants to enable the
Company and its subsidiaries to maximize their full commercial potential.

      E. In contemplation of the acquisition of all of the issued and
outstanding shares of MAAX Inc., pursuant to that certain Agreement and Plan of
Merger, dated as of March 10, 2004 (the "MERGER AGREEMENT"), by and among
3087052 Nova Scotia Company, 3087053 Nova Scotia Company, 9139-4460 Quebec Inc.
("SUBCO"), 9139-7158 Quebec Inc. ("SUBCO II") and the Company, the Company will
become a wholly-owned indirect subsidiary of Holdings as a result of the
amalgamation of Subco, Subco II and the Company (together with the other
transactions contemplated by the Merger Agreement, the "ACQUISITION").

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      F. Prior to the date hereof, the Consultants rendered substantial and
valuable services to the Company and its subsidiaries in connection with the
Acquisition, including services regarding the planning and structuring of the
Acquisition and the raising of debt and equity financing therefor.

      G. The Company wants to retain the Consultants in order to have access to
their special skills and management advisory services on a recurring basis in
connection with the Company's and its subsidiaries' general business operations
following the consummation of the Acquisition.

      H. The Consultants are willing to make such skills available and to
provide such services to the Company and its subsidiaries on the terms and
conditions hereinafter set forth.

      NOW, THEREFORE, in consideration of the foregoing recitals and the mutual
promises hereinafter set forth, the Company and its subsidiaries and the
Consultants, intending to be legally bound, do hereby agree as follows:

      1. Engagement. The Company hereby retains the Consultants for the Term (as
hereinafter defined) and upon the terms and conditions herein set forth to
provide consulting and management advisory services to the Company and/or any of
its subsidiaries, on a recurrent basis. These services will be in the field of
financial and strategic corporate planning and such other management areas as
the Consultants and the Company shall mutually agree. In consideration of the
compensation to the Consultants herein specified, the Consultants accept such
engagement and agree to perform the services specified herein in the manner set
out in Schedule A.

      2. Term. The engagement hereunder shall be for a term commencing at the
Effective Time and expiring on the fifth (5th) anniversary of such Effective
Time (the "INITIAL TERM") unless terminated earlier as provided below. Upon
expiration of the Initial Term, this Agreement shall automatically extend for
successive periods of one (1) year each, unless terminated earlier as provided
below or the Consultants or the Company shall give notice to the other at least
ninety (90) days prior to the end of the Initial Term (or any annual extension
thereof) indicating that it does not intend to extend the term of this
Agreement. The Initial Term, together with all such annual extensions of the
Initial Term, is referred to herein as the "TERM." This Agreement will
automatically terminate upon a sale of all of the stock, assets or business of
the Company or an initial public offering of the Company's capital stock for
sale to the public pursuant to a registered offering in the United States or a
prospectus in Canada.

      3. Services to be Performed. The Consultants shall remain available at all
times and shall devote reasonable time and efforts to the performance of the
consulting and management advisory services contemplated by this Agreement.
However, no precise number of hours is to be devoted by the Consultants on a
weekly or monthly basis. The Consultants may perform services under this
Agreement directly, through their respective employees or agents, or with such
outside consultants as the Consultants may engage for such purpose. The Company
acknowledges that such services to it will not be exclusive, and that the
Consultants and their affiliates will render similar services to other persons.
The obligations of the Consultants to provide services hereunder shall be
several and not joint.

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      4. Confidentiality. The Consultants shall hold in confidence all
proprietary and confidential information of the Company and/or any of its
subsidiaries which may come into the Consultants' possession or knowledge as a
result of their performance of services hereunder, exercising a degree of care
in maintaining such confidence as is used by the respective Consultant to
protect its own proprietary or confidential information that it does not wish to
disclose. The Consultants shall use all reasonable efforts to ensure that their
respective employees, agents and outside consultants similarly maintain the
confidentiality of such proprietary and confidential information of the Company
and/or any of its subsidiaries.

      5. Compensation; Expense Reimbursement.

            5.1 Closing Fee. In consideration of the Consultants' provision of
services regarding the planning and structuring of the Acquisition and the other
transactions contemplated by the Merger Agreement and raising of debt and equity
financing in connection therewith, and the Consultant's execution and delivery
of this Agreement, the Company shall pay (i) JWC a fee in the amount of US$2.5
million, (ii) Borealis a fee in the amount of C$1.4 million, and (iii) OMERS a
fee in the amount of C$1.4 million, each of which shall be due and payable in
immediately available funds immediately upon consummation of the Acquisition.

            5.2 Consulting Fee. In consideration for retaining the Consultants
for strategic planning and management advisory services on an ongoing basis as
described hereunder, (i) JWC shall be paid an aggregate annual fee (hereinafter
the "JWC CONSULTING FEE") equal to US$360,000, which JWC Consulting Fee shall be
paid to JWC by the Company and/or its subsidiaries (or any one of them) in equal
monthly installments of US$30,000 per month, (ii) Borealis shall be paid an
aggregate annual fee (hereinafter the "BOREALIS CONSULTING FEE") equal to
US$137,676, which Borealis Consulting Fee shall be paid to Borealis by the
Company and/or its subsidiaries (or any one of them) in equal monthly
installments of US$11,473 per month and (iii) OMERS shall be paid an aggregate
annual fee (hereinafter the "OMERS CONSULTING FEE") equal to US$137,676, which
OMERS Consulting Fee shall be paid to OMERS by the Company and/or its
subsidiaries (or any one of them) in equal monthly installments of US$11,473 per
month (the JWC Consulting Fee, Borealis Consulting Fee and the OMERS Consulting
Fee together, the "CONSULTING FEES"); provided that the monthly installments due
to JWC, Borealis and OMERS in respect of any calendar month during which the
Term commences shall be appropriately pro-rated for the number of days in such
calendar month for which the Term was in effect, and provided, further that the
Consulting Fees shall not be required to be paid to the extent such Consulting
Fees are not permitted to be paid under the (x) Credit and Guaranty Agreement,
dated as of June 4, 2004, by and among the Company, Beauceland Corporation
("BEAUCELAND"), the Subsidiaries of Beauceland from time to time party thereto,
Goldman Sachs Credit Partners L.P., Royal Bank of Canada and Merrill Lynch
Capital Corporation, as agents and arrangers, and the lenders from time to time
party thereto, as the same may be amended, supplemented, restated, extended,
refinanced or otherwise modified from time to time or (y) Indenture, dated as of
June 4, 2004, by and among the Company, the Guarantors (as defined therein) and
U.S. Bank Trust National Association, as Trustee, as the same may be amended,
supplemented, restated, extended, refinanced or otherwise modified from time to
time. Such Consulting Fees are to be paid monthly in arrears on the first day of
each calendar month, except for the installment which would otherwise be payable
with respect to the calendar month in which the

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Term commences, which shall instead be paid upon consummation of the
Acquisition. The Company and/or any of their subsidiaries shall allocate the
Consulting Fees among themselves according to the services received. If the
Company is not able to obtain a refund of any GST/QST taxes paid to the relevant
tax authorities, the Company will reduce the amount of the Borealis Consulting
Fees and if subject to such taxes, the OMERS Consulting Fees, so that the net
amount payable to Borealis and, if applicable, OMERS, including payment by the
Company of any GST/QST taxes to such tax authorities, will not exceed US$11,473
per month.

            5.3 Expenses. The Company shall reimburse the Consultants for all
reasonable out-of-pocket expenses incurred in connection with strategic
corporate planning and management advisory services to be provided by the
Consultants hereunder, including, without limitation, costs in connection with
agents or outside consultants described in Section 3, reasonable travel, lodging
and similar out-of-pocket costs incurred by the Consultants in connection with
or on account of their performance of services for the Company and its
subsidiaries hereunder. The Consultants may from time to time establish an
estimated monthly reimbursement rate whereby the Company shall remit on a
monthly basis a fixed sum to offset the Consultants' estimated expenses. The
Consultants shall periodically reconcile the Company's estimated expense
payments with actual expenses, and the parties shall adjust future expense
reimbursement payments accordingly. The Consultants shall provide reasonably
itemized documentation for all billed expenses.

      6. Indemnification. In addition to their agreements and obligations under
this Agreement, the Company agrees, jointly and severally, to indemnify and hold
harmless the Consultants, and their affiliates, including their officers,
directors, stockholders, partners, members, employees and agents (collectively,
the "INDEMNITEES") from and against any and all claims, liabilities, losses and
damages or actions, suits or proceedings in respect thereof (collectively, the
"OBLIGATIONS") as and when incurred by the Indemnitees, in any way related to
the Acquisition or arising out of the performance by the Consultants of services
under this Agreement, and to reimburse the Indemnitees for reasonable
out-of-pocket legal and other expenses ("EXPENSES") as and when incurred by any
of them in connection with or relating to investigating, preparing to defend, or
defending any actions, claims or other proceedings (including any investigation
or inquiry) arising in any manner out of or in connection with the Acquisition
or the Consultants' performance under this Agreement (whether or not such
Indemnitee is a named party in such proceeding); provided, however, that the
Company shall not be responsible under this Section 6 for any Obligations or
Expenses incurred by an Indemnitee to the extent that it is finally judicially
determined (in an action in which such Indemnitee is a party) to result from
actions taken by such Indemnitee due to such Indemnitee's gross negligence or
willful misconduct.

      7. Contribution. If for any reason the indemnity provided for in Section 6
is unavailable or is insufficient to hold harmless any Indemnitee from any
Obligations or Expenses, then the Company shall contribute to the amount paid or
payable by such Indemnitees as a result of such Obligations or Expenses in such
proportion as is appropriate to reflect (i) the relative fault of the Company,
on the one hand, and such Indemnitee, on the other, in connection with the state
of facts giving rise to such Obligations or Expenses, (ii) if such Obligations
or Expenses result from, arise out of, are based upon or relate to the
Acquisition or any transaction contemplated hereby, the relative benefits
received by the Company, on the one hand, and such Indemnitee, on the other,
from

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the Acquisition or the other transactions contemplated hereby, and (iii) if
required by law, any other relevant equitable considerations. For purposes of
this Section 7, the relative fault of the Company, on the one hand, and of the
Indemnitee, on the other, shall be determined by reference to, among other
things, their respective relative intent, knowledge, access to information and
opportunity to correct the state of facts giving rise to such Obligations or
Expenses. For purposes of this Section 7, the relative benefit of the Company,
on the one hand, and of the Indemnitee, on the other, shall be determined by
weighing the direct monetary proceeds to the Company, on the one hand, and such
Indemnitees, on the other, from the Acquisition or such transactions
contemplated hereby. The Parties hereto acknowledge and agree that it would not
be just and equitable if contributions pursuant to Section 7 were determined by
pro rata allocation or by any other method of allocation that does not take into
account the equitable considerations referred to above. The Company shall not be
liable under this Section 7 for contribution to the amount paid or payable by
any Indemnitee except to the extent and under such circumstances that the
Company would have been liable to indemnify, defend and hold harmless such
Indemnitee under Section 6, if such indemnity were enforceable under applicable
law. No Indemnitee shall be entitled to contribution from the Company with
respect to any Obligations or Expenses in the event that such Indemnitee is
finally determined to be guilty of fraudulent misrepresentation (within the
meaning of Section 11(f) of the Securities Act of 1933, as amended) in
connection with such Obligations or Expenses and the Company is not guilty of
such fraudulent misrepresentation.

      8. Third-Party Beneficiaries. All Indemnitees not signatory to this
Agreement are intended beneficiaries of Sections 6 and 7 of this Agreement.

      9. Notices. All notices or other communications hereunder shall be in
writing and shall be deemed to have been duly given (a) when delivered
personally, (b) upon confirmation of receipt when such notice or other
communication is sent by facsimile, (c) one day after delivery to an overnight
delivery courier or (d) on the fifth day following the date of deposit in the
United States mail if sent first class, postage prepaid, by registered or
certified mail. The addresses for such notices shall be as follows:

            (i)   If to JWC, addressed to it at:

                        c/o J.W. Childs Associates, L.P.
                        111 Huntington Avenue
                        Suite 2900
                        Boston, Massachusetts 02199
                        Facsimile: (617) 753-1101
                        Attention: Steven G. Segal

                  with a copy (which shall not constitute notice) to:

                        Kaye Scholer LLP
                        425 Park Avenue
                        New York, New York 10022
                        Facsimile: (212) 836-6419

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                        Attention: Stephen C. Koval, Esq.

                        Fasken Martineau DuMoulin LLP
                        Stock Exchange Tower
                        800, Place Victoria, Suite 3400
                        P.O. Box 242
                        Montreal, Quebec  H4Z 1E9
                        Fax:  (514) 397-7600
                        Attn.:  Robert Pare, Esq.

            (ii)  If to Borealis, addressed to it at:

                        c/o Borealis Private Equity Limited Partnership
                        1 Adelaide Street East, Suite 2800
                        Toronto, Ontario M5C 2V9
                        Facsimile: (416) 361-5042
                        Attention: Andre La Forge

            (iii) If to OMERS, addressed to it at:

                        c/o Ontario Municipal Employees Retirement Board
                        1 University Avenue, Suite 700
                        Toronto, Ontario M5J 2PI
                        Facsimile: (416) 369-0675
                        Attention: Michael Graham

            (iv)  If to Holdings, addressed to it at:

                        c/o J.W. Childs Associates, L.P.
                        111 Huntington Avenue
                        Suite 2900
                        Boston, Massachusetts 02199
                        Facsimile: (617) 753-1101
                        Attention: Steven G. Segal

                  with a copy (which shall not constitute notice) to:

                        Kaye Scholer LLP
                        425 Park Avenue
                        New York, New York 10022
                        Facsimile: (212) 836-6419
                        Attention: Stephen C. Koval, Esq.

                        Fasken Martineau DuMoulin LLP
                        Stock Exchange Tower

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                        800, Place Victoria, Suite 3400
                        P.O. Box 242
                        Montreal, Quebec H4Z 1E9
                        Fax: (514) 397-760
                        Attn.: Robert Pare, Esq.

            (v)   If to the Company, addressed to the Company at:

                        640 Cameron
                        Sainte-Marie, Quebec
                        Canada  G6E 1B2
                        Attention: Denis Aubin
                        Fax: (418) 387-3507

                  with a copy (which shall not constitute notice) to:

                        J.W. Childs Associates, L.P.
                        111 Huntington Avenue
                        Suite 2900
                        Boston, Massachusetts 02199
                        Facsimile: (617) 753-1101
                        Attention: Steven G. Segal

                        Kaye Scholer LLP
                        425 Park Avenue
                        New York, New York 10022
                        Facsimile: (212) 836-6419
                        Attention: Stephen C. Koval, Esq.

                        Fasken Martineau DuMoulin LLP
                        Stock Exchange Tower
                        800, Place Victoria, Suite 3400
                        P.O. Box 242
                        Montreal, Quebec  H4Z 1E9
                        Fax:  (514) 397-7600
                        Attn.:  Robert Pare, Esq.

      10. Modifications. This Agreement constitutes the entire agreement among
the Parties hereto with regard to the subject matter hereof, superseding all
prior understandings and agreements, whether written or oral. This Agreement may
not be amended or revised except by a writing signed by the Parties.

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      11. Successors and Assigns. This Agreement shall be binding upon and inure
to the benefit of the Parties and their respective successors and permitted
assigns, but may not be assigned by any Party without the prior written consent
of the other Parties hereto.

      12. Captions. Captions have been inserted solely for the convenience of
reference and in no way define, limit or describe the scope or substance of any
provision and shall not affect the validity of any other provision.

      13. Governing Law; Jurisdiction; Service of Process. This Agreement shall,
in accordance with Section 5-1401 of the General Obligations Law of the State of
New York, be governed by the laws of the State of New York, without regard to
any conflicts of laws principles thereof that would call for the application of
the laws of any other jurisdiction. Any action or proceeding seeking to enforce
any provision of, or based on any right arising out of, this Agreement may be
brought against either of the Parties in the courts of the State of New York, or
if it has or can acquire jurisdiction, in the United States District Court for
the Southern District of New York, and each of the Parties hereby consents to
the jurisdiction of such courts (and of the appropriate appellate courts) in any
such action or proceeding and waives any objection to venue laid therein.
Process in any action or proceeding referred to in the preceding sentence may be
served on any party anywhere in the world, whether within or without the State
of New York.

      14. Severability. If any provision or provisions of this Agreement shall
be held to be invalid, illegal or unenforceable, the validity, legality and
enforceability of the remaining provisions hereof shall not in any way be
affected or impaired thereby.

      15. Counterparts. This Agreement may be executed in several counterparts
each of which shall be deemed an original and all of which shall together
constitute one and the same instrument.

                     [Remainder of Page Intentionally Blank]

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      IN WITNESS WHEREOF, the Parties have duly executed this Agreement as of
the date first above written.

                               J.W. CHILDS ASSOCIATES, L.P.
                               By: J.W. Childs Associates, Inc.,
                                   its general partner

                               By: /s/ James C. Rhee
                                  --------------------------------------
                               Name: James C. Rhee
                               Title: Vice President

                               ONTARIO MUNICIPAL EMPLOYEES
                               RETIREMENT BOARD

                               By: /s/ Michael Graham
                                  --------------------------------------
                               Name: Michael Graham
                               Title: Portfolio Manager

                               By: /s/ David Rogers
                                  --------------------------------------
                               Name: David Rogers
                               Title: Vice President

                               BOREALIS CAPITAL CORPORATION

                               By: /s/ Ian D. Collier
                                  --------------------------------------
                               Name: Ian D Collier
                               Title: Chief Executive Officer

                               By: /s/ Gerard G. McGrath
                                  --------------------------------------
                               Name: Gerard G McGrath
                               Title: Executive Vice President

                               MAAX CORPORATION

                               By: /s/ James C. Rhee
                                  --------------------------------------
                               Name: James C. Rhee
                               Title: Secretary

<PAGE>

                               MAAX HOLDINGS, INC.

                               By: /s/ James C. Rhee
                                  --------------------------------------
                               Name: James C. Rhee
                               Title: Secretary

                      [Management Agreement Signature Page]

<PAGE>

                                   SCHEDULE A

      The Company and its subsidiaries undertake to keep records and documents
that provide a complete and accurate description of the functions performed by
the Consultants. These records and documents will be kept in a file at the head
office of the Company.

      At the end of each year, the Consultants will prepare and send to the
Company a description of services rendered during the immediately preceding
year.

      At the end of the Initial Term and at the end of each successive period
for which this Agreement is extended, the Parties will review the Consulting
Fees to ensure that the Consulting Fees are reasonable.

      JWC will not render any services in Canada. OMERS and Borealis will not
perform any services in the United States.<PAGE>

                                                                    EXHIBIT 10.2

                                                                  EXECUTION COPY

                              EMPLOYMENT AGREEMENT

      THIS AGREEMENT (this "Agreement") is entered into as of this 4th day of
June, 2004 by and between Andre Heroux ("Executive"), MAAX Corporation, a Nova
Scotia unlimited company (the "Company") and MAAX Canada Inc., a Canadian
corporation ("MAAX Canada," and together with the Company, the "Companies").

      WHEREAS, MAAX Canada desires to obtain the benefit of the experience,
supervision and services of Executive in connection with the operation of its
business, and MAAX Canada desires to employ Executive upon the terms and
conditions hereinafter set forth, and Executive is willing and able to accept
such employment on such terms and conditions.

      NOW, THEREFORE, in consideration of the premises and mutual agreements
herein contained, and for other good and valuable consideration, the receipt and
sufficiency of which are hereby acknowledged, the Companies and Executive agree
as follows:

      1.    Agreement to Employ; No Conflicts. Upon the terms and subject to the
conditions of this Agreement, MAAX Canada hereby employs Executive, and
Executive hereby accepts continued employment with MAAX Canada. Executive
represents that (a) he is entering into this Agreement voluntarily and that his
employment hereunder and compliance with the terms and conditions hereof will
not conflict with or result in the breach by him of any agreement to which he is
a party or by which he may be bound, (b) he has not, and in connection with his
employment with MAAX Canada will not, violate any non-competition,
non-solicitation or other similar covenant or agreement by which he is or may be
bound and (c) in connection with his employment with MAAX Canada, he will not
use any confidential or proprietary information he may have obtained in
connection with employment with any prior employer (other than MAAX Inc. or any
of its subsidiaries prior to the Closing).

      2.    Employment Duties. During the Term (as defined below), subject to
the direction and control of the Board of Directors of the Company (the
"Board"), Executive shall serve as President and Chief Executive Officer of MAAX
Holdings, Inc. ("Holdings"), MAAX Canada and the Company, shall oversee and
direct the operations of Holdings and the Companies and shall perform such other
duties as are consistent with the responsibilities of a President and Chief
Executive Officer. Executive shall also serve on request during all or any
portion of the Term as a director of Holdings, MAAX Canada and/or the Company,
and as an officer or director of any of Holdings' subsidiaries or affiliates
without any additional compensation therefor other than as specified in this
Agreement. During the Term, Executive shall devote all of his business time,
energy, experience and talents to such employment, shall devote his best efforts
to advance the interests of the Companies and shall not engage in any other
business activities, as an employee, director, consultant or in any other
capacity, whether or not he receives any compensation therefor, without the
prior written consent of the Board; provided, however, that Executive shall be
permitted to serve as a director of one other company, with the prior written

<PAGE>

consent of the Board (which shall not be unreasonably withheld), provided that
such directorship does not interfere in any way with the performance of
Executive's duties hereunder.

      3.    Indefinite Employment. The Executive's employment hereunder shall
commence on the date of this Agreement and continue indefinitely; unless
terminated as provided in Section 6 hereof (the "Term").

      4.    Place of Employment. Executive's principal place of employment shall
be Sainte-Marie, Quebec; provided however, that no later than September 2004,
Executive's principal place of employment shall be Montreal, Quebec. In the
event that the principal place of employment of Executive is relocated after
September 2004 to a site that is outside of Montreal, Quebec, MAAX Canada may,
subject to Section 6.6(c) hereof, require Executive to relocate Executive's
principal residence to within 50 miles of such site. Notwithstanding the
foregoing, Executive acknowledges that the duties to be performed by Executive
hereunder are such that Executive may be required to travel.

      5.    Compensation; Reimbursement. During the Term, MAAX Canada shall pay
or provide to Executive, in full satisfaction for his services provided
hereunder, the following:

      5.1.  Base Salary. During the Term, MAAX Canada shall pay Executive a base
salary of C$500,000 per year ("Base Salary"), payable in accordance with the
payroll policies of MAAX Canada for senior executives as from time to time in
effect, less such amounts as may be required to be withheld by applicable
federal, provincial and local law and regulations (the "Payroll Policies"). The
Board will review Executive's salary annually during the Term.

      5.2.  Cash Bonus. For each fiscal year of MAAX Canada during the Term,
Executive will be eligible to receive from MAAX Canada a cash bonus of up to
100% of his Base Salary (the "Maximum Bonus Amount"), if the Company achieves
(as determined jointly by Executive and the Board (or Compensation Committee, if
any)) the EBITDA (as defined below), Working Capital (as defined below) and/or
strategic objective targets for such year, all as set forth in the Company's
annual management budget, as approved by the Board. In each year during the
Term, Executive will be entitled to (i) 40% of the Maximum Bonus Amount if the
Company achieves the EBITDA target for such year (the "Annual EBITDA Target"),
and will be entitled to a pro rata portion thereof if the Company achieves at
least 95% of the EBITDA achieved in the prior year, calculated based on a linear
extrapolation between 95% of EBITDA achieved in the prior year and the
applicable year's Annual EBITDA Target (e.g., if the actual EBITDA for the
applicable year is US$105 million, 95% of prior year EBITDA is US$95 million and
the Annual EBITDA Target for the applicable year is US$115 million, Executive
will be entitled to receive a bonus equal to 20% of the Maximum Bonus Amount
[(US$105 million-US$95 million)/(US$115 million-US$95 million) x 40% = 20%],
(ii) 40% of the Maximum Bonus Amount if the Company achieves the Working Capital
(as defined below) target (the "Annual Working Capital Target") for such year,
as set forth in the Company's annual management budget, and (iii) 20% of the
Maximum Bonus Amount if the Company achieves certain other strategic objectives
(e.g., lean initiatives, new customers, personnel matters, acquisition
initiatives, etc.), as determined jointly by Executive and the Board (or
Compensation Committee, if any) for each fiscal year during the Term, prior to
the beginning of such fiscal year. In the event the Company makes an acquisition
or disposition of a company or line of business or other substantial change
(including a substantial increase or decrease in capital expenditures) to the
business of the Company, the Annual EBITDA Target, Annual Working Capital Target
and other strategic objectives may be adjusted by the Board, in good faith, to
adjust for such acquisition, disposition or other change. For the purpose
hereof,

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<PAGE>

"EBITDA" shall mean, in any fiscal year, EBITDA, as defined in the Stockholders
Agreement, dated as of June 4, 2004, by and among Holdings and the stockholders
set forth therein. For the purpose hereof, "Working Capital" shall mean, in any
fiscal year, accounts receivable of the Company and its subsidiaries, plus
inventory of the Company and its subsidiaries, minus accounts payable of the
Company and its subsidiaries, all as calculated in accordance with generally
accepted accounting principles consistently applied, as reflected in the
Company's audited consolidated financial statements for such fiscal year.
Notwithstanding the foregoing, for fiscal year 2005, Executive shall be entitled
to a pro rata portion of his bonus for the period from June 1, 2004 through
February 28, 2005, based on EBITDA, Working Capital and/or strategic objective
targets to be agreed upon by Executive and the Board. The calculation of EBITDA,
Working Capital and strategic objective targets for any fiscal year will be
adjusted such that items originally denominated in Canadian dollars will be
translated into U.S. dollars at the exchange rate used in the preparation of the
Company's annual management budget. Management shall provide to the Board
financial statements for the subsidiaries of the Companies that report their
results in Canadian dollars which correspond to the audited financial statements
for the applicable fiscal year. Such financial statements shall be accompanied
by an analysis prepared by management that reconciles the difference, if any,
between the calculation of EBITDA, Working Capital and strategic objective
targets, to the extent set forth therein, based on the exchange rate used in the
preparation of the Company's annual management budget and the calculations
thereof based on the exchange rate used for the audited financial statements for
the applicable fiscal year.

      5.3.  Expenses. MAAX Canada shall pay or reimburse Executive for business
expenses reasonably incurred by him in the performance of his duties as an
employee of MAAX Canada in accordance with MAAX Canada's usual policies upon
receipt from Executive of written substantiation of such expenses.

      5.4.  Benefits. During the Term, Executive shall be entitled to
participate in all health, life, disability, sick leave and other benefits
generally made available to MAAX Canada's senior executives from time to time.

      5.5.  Retirement Plan. MAAX Canada will contribute to Executive's
Registered Retirement Savings Plan as follows: (i) C$15,500 for calendar year
2004, (ii) C$16,500 for calendar year 2005, (iii) C$18,000 for calendar year
2006 and (iv) C$18,000 for each calendar year thereafter, such amounts to be
paid by the Company with respect to each such year not later than February of
the immediately following year, provided that Executive continues to be employed
by MAAX Canada or any of its subsidiaries. Such contributions shall be in lieu
of participation in the Company's or its subsidiaries' 401(k) plan or similar
benefit plan.

      5.6.  Automobile. MAAX Canada will provide Executive with a vehicle of a
similar category to the vehicle provided to Executive by MAAX Inc. as of March
10, 2004 and will assume the related expenses on the same terms as provided on
such date.

      5.7.  Vacation. Executive shall be entitled to four (4) weeks of paid
vacation per year during the Term without carryover accumulation.

      5.8.  Club Membership. Executive will be entitled to an executive club
membership in a club of his choosing, provided that MAAX Canada will not be
obligated to pay membership and other fees in connection therewith in excess of
C$6,000 annually.

                                       3
<PAGE>

      5.9.  Stock Options. In addition to the compensation payable to Executive
as set forth in this Section 5, Executive shall receive grants of stock options
on the date hereof.

      6.    Termination. Executive's employment hereunder may be terminated as
follows:

      6.1.  Upon Disability. If during the Term, Executive shall become
physically or mentally disabled, whether totally or partially, either
permanently or so that Executive, in the good faith judgment of the Board, is
unable substantially and competently to perform his duties hereunder for a
period of 180 consecutive days or for 180 days during any one year period during
the Term (a "Disability"), MAAX Canada or the Company may terminate Executive's
employment hereunder. In order to assist the Board in making that determination,
Executive shall, as reasonably requested by the Board, (a) make himself
available for medical examinations by one or more physicians chosen by the Board
and (b) grant any such physicians access to all relevant medical information
concerning him or arrange to furnish copies of all relevant medical records to
such physicians chosen by the Board. If Executive's employment is terminated for
Disability, Executive shall be entitled to (i) the Severance Amount (as defined
below), (ii) salary payments for services already rendered, (iii) expenses
incurred through the date of termination and (iv) a pro rata portion of
Executive's bonus in respect of the portion of the fiscal year which has elapsed
at the time of termination; provided that such bonus shall be based upon the
actual bonus that Executive would have received had Executive remained employed
by MAAX Canada or a subsidiary thereof for the full fiscal year, and shall not
be payable until calculated by the Company after the end of such fiscal year. It
is acknowledged and agreed by the parties that the actual damages to Executive
in the event of termination under this Section 6.1 would be difficult if not
impossible to ascertain, and, therefore, the Severance Amount and the other
payment provisions set forth hereinabove shall be Executive's sole and exclusive
remedy in the case of termination under this Section 6.1 and shall, as
liquidated damages or severance pay or both, be considered for all purposes in
lieu of any other rights or remedies, at law or in equity, which Executive may
have in the case of such termination. "Severance Amount" shall mean (A) an
amount equal to Executive's Base Salary for 18 months, plus an amount equal to
1.5 times the Maximum Bonus Amount for the year in which termination occurs,
which Severance Amount will be payable in equal installments over 18 months in
accordance with the Payroll Policies and (B) benefits (other than short-term and
long-term disability coverage), to the maximum extent permissible under the
benefit plans generally made available to MAAX Canada's senior executives from
time to time, for 18 months following the date of termination.

      6.2.  Upon Death. If Executive dies during the Term, Executive's
employment hereunder shall automatically terminate as of the close of business
on the date of his death, and all of Executive's rights to payments and any
other benefits otherwise due hereunder shall cease immediately, provided,
however, that Executive's estate shall be entitled to (i) salary payments for
services already rendered, (ii) expenses incurred through the date of
termination and (iii) a pro rata portion of Executive's bonus in respect of the
portion of the fiscal year which has elapsed at the time of termination;
provided that such bonus shall be based upon the actual bonus that Executive
would have received had Executive remained employed by MAAX Canada or a
subsidiary thereof for the full fiscal year, and shall not be payable until
calculated by the Company after the end of such fiscal year.

      6.3.  For Cause. MAAX Canada or the Company may terminate Executive's
employment hereunder at any time, effective immediately upon written notice to
Executive and a reasonable opportunity to cure (except in the case of matters
which the Board determines in good faith are not able to be cured), for Cause
(as defined below) and all of Executive's rights to

                                       4
<PAGE>

payments (other than salary payments for services already rendered and expenses
incurred through the date of such termination) and any other benefits otherwise
due hereunder shall cease immediately. MAAX Canada shall have "Cause" for
termination of Executive if any of the following has occurred, and has not been
cured (if capable of cure) within 30 days after receipt of notice thereof from
MAAX Canada:

            (1)   Executive's dishonesty, theft or fraud in connection with the
performance of his duties;

            (2)   Executive's continued failure to perform substantially his
duties (other than as a result of a disability);

            (3)   Executive's conviction of, or entering a plea of guilty or
nolo contendere to, a crime that constitutes a felony or a misdemeanor involving
moral turpitude;

            (4)   any willful act or omission on Executive's part which is
materially injurious to the financial condition or business reputation of
Holdings or any of its subsidiaries;

            (5)   Executive's breach of any material covenant or provision
contained in this Agreement;

            (6)   Holdings, the Company or MAAX Canada, after reasonable
investigation, finds that Executive has violated material written policies and
procedures of Holdings or any of its subsidiaries, including, but not limited
to, policies and procedures pertaining to harassment or discrimination;

            (7)   a failure or refusal by Executive to comply with a written
directive from the Board pertaining to a material business matter (unless such
directive represents an illegal act);

            (8)   a confirmed positive illegal drug test result for Executive;
or

            (9)   the discovery of outstanding indebtedness for borrowed money
incurred during the Term by Holdings or any of its subsidiaries in favor of
Executive which was not approved by the Board prior to such incurrence.

      6.4.  Without Cause. MAAX Canada or the Company may terminate Executive's
employment hereunder without Cause at any time upon written notice to Executive,
and if Executive's employment is terminated by MAAX Canada without Cause,
Executive shall be entitled to receive (i) the Severance Amount, (ii) salary
payments for services already rendered, (iii) expenses incurred through the date
of such notice and (iv) a pro rata portion of Executive's bonus in respect of
the portion of the fiscal year which has elapsed at the time of termination;
provided that such bonus shall be based upon the actual bonus that Executive
would have received had Executive remained employed by MAAX Canada or a
subsidiary thereof for the full fiscal year, and shall not be payable until
calculated by the Company after the end of such fiscal year. It is acknowledged
and agreed by the parties that the actual damages to Executive in the event of
termination under this Section 6.4 would be difficult if not impossible to
ascertain, and, therefore, the Severance Amount and other payment provisions set
forth hereinabove shall be Executive's sole and exclusive remedy in the case of
termination under this Section 6.4 and shall, as liquidated damages or severance
pay or both, be considered for all purposes in lieu of any

                                       5
<PAGE>

other rights or remedies, at law or in equity, which Executive may have in the
case of such termination.

      6.5.  Resignation Without Good Reason. Executive shall have the right at
any time to terminate his employment hereunder upon 30 days' written notice to
MAAX Canada, and upon such termination, all of Executive's rights to payments
and any other benefits otherwise due hereunder shall cease immediately,
provided, however, that Executive shall be entitled to receive (i) salary
payments for services already rendered, (ii) expenses incurred through the date
of such resignation and (iii) a pro rata portion of Executive's bonus in respect
of the portion of the fiscal year which has elapsed at the time of termination;
provided that such bonus shall be based upon the actual bonus that Executive
would have received had Executive remained employed by MAAX Canada or a
subsidiary thereof for the full fiscal year, and shall not be payable until
calculated by the Company after the end of the fiscal year during which
termination occurs.

      6.6.  Resignation For Good Reason. Executive shall have the right to
terminate his employment hereunder at any time, effective upon two weeks'
written notice to MAAX Canada, for Good Reason (as defined below), and if
Executive terminates his employment for Good Reason, Executive shall be entitled
to receive (i) the Severance Amount, (ii) salary payments for services already
rendered, (iii) expenses incurred through the date of such resignation and (iv)
a pro rata portion of Executive's bonus in respect of the portion of the fiscal
year which has elapsed at the time of termination; provided that such bonus
shall be based upon the actual bonus that Executive would have received had
Executive remained employed by MAAX Canada or a subsidiary thereof for the full
fiscal year, and shall not be payable until calculated by the Company after the
end of such fiscal year. It is acknowledged and agreed by the parties that the
actual damages to Executive in the event of termination under this Section 6.6
would be difficult if not impossible to ascertain, and, therefore, the Severance
Amount and other payment provisions set forth hereinabove shall be Executive's
sole and exclusive remedy in the case of termination under this Section 6.6 and
shall, as liquidated damages or severance pay or both, be considered for all
purposes in lieu of any other rights or remedies, at law or in equity, which
Executive may have in the case of such termination. Executive shall have "Good
Reason" for termination of his employment hereunder if, other than for Cause,
any of the following has occurred:

            (1)   his Base Salary has been reduced, other than in connection
with an across the board reduction of executive compensation imposed by the
Board on all senior executives in response to negative financial results or
other adverse circumstances affecting the Company or its subsidiaries;

            (2)   Holdings, the Company or MAAX Canada has substantially reduced
or reassigned the duties of Executive hereunder as President and Chief Executive
Officer and such action has not been rescinded within 20 business days after
Executive notifies the Board that he objects thereto; or

            (3)   the movement by the Company or MAAX Canada, without
Executive's consent, of Executive's principal place of employment to a site
outside of Sainte-Marie or Montreal, Quebec prior to September 2004 or outside
of Montreal, Quebec after September 2004.

      6.7.  Release.

                                       6
<PAGE>

            (1)   Notwithstanding the foregoing, in order to be eligible for any
of the payments under Section 6.1, 6.4, 6.5 or 6.6, Executive must (i) execute
and deliver to Holdings and the Companies a general release, in a form
reasonably satisfactory to the Board, and (ii) as determined by the Board, be
and remain in compliance in all material respects with his obligations under
this Agreement, including, but not limited to, those obligations set forth in
Sections 7, 8 and 9. In the event the Board determines, with notice to
Executive, that Executive has materially breached his obligations hereunder,
including those obligations set forth in Sections 7.1, 7.2, 7.4, 7.5, 8 and 9,
any and all payments or benefits provided for in Sections 6.1, 6.4, 6.5 or 6.6
shall cease immediately.

            (2)   In the event that, after the end of his employment, the
Executive engages in any activity described in Section 7.3, THE EXECUTIVE SHALL
CEASE TO BE ENTITLED TO RECEIVE ANY ADDITIONAL SEVERANCE AMOUNTS AS OF SUCH TIME
THAT THE EXECUTIVE ENGAGES IN ANY SUCH ACTIVITY, AND ALL OBLIGATIONS OF THE
COMPANIES HEREUNDER, INCLUDING ANY AND ALL SEVERANCE PAYMENTS, SHALL CEASE
IMMEDIATELY.

      7.    Protection of Confidential Information; Non-Competition;
            Non-Solicitation; Non- Disparagement.

      7.1.  Acknowledgment. Executive agrees and acknowledges that in the course
of rendering services to the Company and its subsidiaries and their clients and
customers he has acquired and will acquire access to and become acquainted with
confidential information about the professional, business and financial affairs
of the Company, its subsidiaries and affiliates that is non-public, confidential
or proprietary in nature. Executive acknowledges that the Company and its
subsidiaries are engaged in a highly competitive business and the success of the
Company and its subsidiaries in the marketplace depends upon its good will and
reputation for quality and dependability. Executive agrees and acknowledges that
reasonable limits on his ability to engage in activities competitive with the
Company and its subsidiaries are warranted to protect its substantial investment
in developing and maintaining its status in the marketplace, reputation and
goodwill. Executive recognizes that in order to guard the legitimate interests
of the Company, it is necessary for it to protect all of its and its
subsidiaries' confidential information. The existence of any claim or cause of
action by Executive against the Company or its subsidiaries shall not constitute
and shall not be asserted as a defense to the enforcement by the Company or MAAX
Canada of this Agreement. Executive further agrees that his obligations under
this Section 7 shall be absolute and unconditional.

      7.2.  Confidential Information. During and at all times after the Term,
Executive shall keep secret all non-public information, matters and materials of
the Company (including its subsidiaries and affiliates), including, but not
limited to, know-how, trade secrets, mail order and customer lists, pricing
policies, operational methods, any information relating to the Company's
(including its subsidiaries' and affiliates') products or product development,
processes, product specifications and formulations, artwork, designs, graphics,
services, budgets, business and financial plans, marketing and sales plans and
techniques, employee lists and other business, financial, commercial and
technical information of the Company (including its subsidiaries and affiliates)
(collectively, the "Confidential Information"), to which he has had or may have
access and shall not use or disclose such Confidential Information to any person
other than (a) the Company, its authorized employees and such other persons to
whom Executive has been instructed to make disclosure by the Board, in each case
only to the extent required in the course

                                       7
<PAGE>

of Executive's service to the Company or its subsidiaries or as otherwise
expressly required in connection with court process, (b) as may be required by
law and then only after consultation with the full Board to the extent possible
or (c) to Executive's personal advisors for purposes of enforcing or
interpreting this Agreement, or to a court for the purpose of enforcing or
interpreting this Agreement, and who in each case have been informed as to the
confidential nature of such Confidential Information and, as to advisors, their
obligation to keep such Confidential Information confidential. "Confidential
Information" shall not include any information which is in the public domain
during the period of service of Executive, provided such information is not in
the public domain as a consequence of disclosure by Executive in violation of
this Agreement or by any other party in violation of a confidentiality or
non-disclosure agreement with the Company or its subsidiaries. Upon termination
of his employment for any reason, Executive shall deliver to the Company all
documents, data, papers and records of any nature and in any medium (including,
but not limited to, electronic media) in his possession or subject to his
control that (i) belong to the Company, its subsidiaries or affiliates or (ii)
contain or reflect any information concerning the Company, its subsidiaries and
affiliates.

      7.3.  Non-Competition. During the Term and for a period of 18 months
thereafter (the "Restrictive Period"), Executive shall not, in any capacity,
whether for his own account or on behalf of any other person or organization,
directly or indirectly, with or without compensation, (a) own, operate, manage,
or control, (b) serve as an officer, director, partner, member, employee, agent,
consultant, advisor or developer or in any similar capacity to or (c) have any
financial interest in, or aid or assist anyone else in the conduct of, any
person or enterprise that competes with the Company or any of its subsidiaries
in any activity in which the Company or any of its subsidiaries is engaged at
the time of termination, or to Executive's knowledge, has definitive PLANS TO BE
ENGAGED IN THE FUTURE, INCLUDING BUT NOT LIMITED TO, THE PRODUCTION,
DISTRIBUTION, MARKETING AND SALE (INCLUDING, WITHOUT LIMITATION, SALES THROUGH
WHOLESALERS, SHOWROOMS, SPECIALTY RETAILERS, DEALERS AND HOME CENTERS) OF
BATHROOM PRODUCTS, KITCHEN CABINETRY, SPAS AND RELATED ITEMS IN THE UNITED
STATES OR CANADA OR WHICH COMPETES WITH ANY PRODUCT LINE OF, OR SERVICE OFFERED
BY, THE COMPANY (INCLUDING ANY SUBSIDIARY OR AFFILIATE OF THE COMPANY) (A
"COMPETITOR"). Nothing in this Section 7.3 shall prohibit Executive from
acquiring or holding not more than five percent of any class of publicly-traded
securities.

      7.4.  Non-Solicitation. During the Term and during the Restrictive Period,
Executive shall not, in any capacity, whether for his own account or on behalf
of any other person or organization, directly or indirectly, with or without
compensation, (a) solicit, divert or encourage any officers, directors,
employees, agents, consultants or representatives of the Company (including its
subsidiaries and affiliates), to terminate his, her or its relationship with the
Company (including its subsidiaries and affiliates), (b) solicit, divert or
encourage any officers, directors, employees, agents, consultants or
representatives of the Company (including its subsidiaries and affiliates) to
become officers, directors, employees, agents, consultants or representatives of
another business, enterprise or entity, (c) solicit, divert or appropriate any
customers, clients, vendors, distributors or business partners of the Company
(including its subsidiaries and affiliates), or (d) influence or attempt to
influence any of the customers, clients, vendors, distributors or business
partners of the Company (including its subsidiaries and affiliates) to transfer
his, her or its business or patronage from the Company (including its
subsidiaries and affiliates) to any Competitor of the Company (including its
subsidiaries and affiliates).

      7.5.  Non-Disparagement. During the Term and during the Restrictive
Period, except as required by law, Executive shall not directly or indirectly
(i) engage in any conduct or make any

                                       8
<PAGE>

statement, whether in commercial or non-commercial speech, disparaging or
criticizing in any way the Company, any subsidiary of the Company, J.W. Childs,
Borealis, OMERS or any affiliate of any of the foregoing entities, or any
products or services offered by any of these entities, or (ii) engage in any
other conduct or make any other statement, in each case, which could be
reasonably expected to (a) impair the goodwill or reputation of the foregoing
entities or (b) the reputation of any of the foregoing entity's products or
services or the marketing of any of the foregoing entity's products or services,
except to the extent required by law and then only after consultation with J.W.
Childs to the extent possible, or in connection with any dispute between
Executive and any of the foregoing entities. During the Term and during the
Restrictive Period, except as required by law, the Company, its subsidiaries,
J.W. Childs, Borealis, OMERS and their respective affiliates shall not directly
or indirectly (i) engage in any conduct or make any statement, whether in
commercial or non-commercial speech, disparaging or criticizing in any way
Executive or (ii) engage in any other conduct or make any other statement, in
each case, which could be reasonably expected to impair the goodwill or
reputation of Executive.

      7.6.  Remedies for Breach. The Company and Executive agree that the
restrictive covenants contained in this Agreement are severable and separate,
and the unenforceability of any specific covenant herein shall not affect the
validity of any other covenant set forth herein. Executive acknowledges that the
Company will suffer irreparable harm as a result of a breach of such restrictive
covenants by Executive for which an adequate monetary remedy does not exist and
a remedy at law may prove to be inadequate. Accordingly, in the event of any
actual or threatened breach by Executive of any provision of this Agreement, the
Company shall, in addition to any other remedies permitted by law, be entitled
to obtain remedies in equity, including, but not limited to, specific
performance, injunctive relief, a temporary restraining order, and/or a
preliminary and/or permanent injunction in any court of competent jurisdiction,
to prevent or otherwise restrain a breach of this Section 7 without the
necessity of proving damages, posting a bond or other security, and to recover
any and all costs and expenses, including reasonable counsel fees, incurred in
enforcing this Agreement against Executive, and Executive hereby consents to the
entry of such relief against him and agrees not to contest such entry. Such
relief shall be in addition to and not in substitution of any other remedies
available to the Company. The existence of any claim or cause of action of
Executive against the Company or its subsidiaries, whether predicated on this
Agreement or otherwise, shall not constitute a defense to the enforcement by the
Company of said covenants. Executive shall not defend on the basis that there is
an adequate remedy at law.

      7.7.  Modification. The parties agree and acknowledge that the duration,
scope and geographic area of the covenants described in this Section 7 are fair,
reasonable and necessary in order to protect the Confidential Information,
goodwill and other legitimate interests of the Company and that adequate
consideration has been received by Executive for such obligations. Executive
further acknowledges that after termination of his employment with MAAX Canada
or any subsidiary thereof for any reason, he will be able to earn a livelihood
without violating the covenants described in this Section 7 and Executive's
ability to earn a livelihood without violating such covenants is a material
condition to his employment with MAAX Canada or any subsidiary thereof. If,
however, for any reason any court of competent jurisdiction determines that the
restrictions in this Section 7 are not reasonable, that consideration is
inadequate or that Executive has been prevented unlawfully from earning a
livelihood, such restrictions shall be interpreted, modified or rewritten to
include the maximum duration, scope and geographic area identified in this
Section 7 as will render such restrictions valid and enforceable.

                                       9
<PAGE>

      8.    Certain Agreements.

      8.1.  Customers, Suppliers. Executive does not have, and at any time
during the Term shall not have, any employment with or any direct or indirect
interest in (as owner, partner, shareholder, employee, director, officer, agent,
consultant or otherwise) any customer of or supplier to the Company or its
subsidiaries. Nothing in this Section 8.1 shall prohibit Executive from
acquiring or holding not more than five percent of any class of publicly traded
securities of any business.

      8.2.  Certain Activities. During the Term, Executive shall not (a) give or
agree to give, any gift or similar benefit of more than nominal value to any
customer, supplier, or governmental employee or official or any other person who
is or may be in a position to assist or hinder the Company or its subsidiaries
in connection with any proposed transaction, which gift or similar benefit, if
not given or continued in the future, might adversely affect the business or
prospects of the Company or its subsidiaries, (b) use any corporate or other
funds for unlawful contributions, payments, gifts or entertainment, (c) make any
unlawful expenditures relating to political activity to government officials or
others, (d) establish or maintain any unlawful or unrecorded funds in violation
of Section 30A of the U.S. Securities Exchange Act of 1934, as amended, and (e)
accept or receive any unlawful contributions, payments, gifts, or expenditures.

      9.    Intellectual Property. All copyrights, trademarks, trade names,
service marks and all ideas, inventions, discoveries, secret processes and
methods and improvements, together with any and all patents that may be issued
thereon, and all other intangible or intellectual property rights that may be
invented, conceived, developed or enhanced by Executive during the Term that
relate to the business or operations of the Company or any subsidiary or
affiliate thereof or that result from any work performed by Executive for the
Company or any such subsidiary or affiliate shall be the sole property of the
Company or such subsidiary or affiliate, as the case may be, and Executive
hereby waives any right or interest that he may otherwise have in respect
thereof. Upon the reasonable request of MAAX Canada, Executive shall execute,
acknowledge and deliver any instrument or document reasonably necessary or
appropriate to give effect to this Section 9 and, at MAAX Canada's cost, do all
other acts and things reasonably necessary to enable the Company or such
subsidiary or affiliate, as the case may be, to exploit the same or to obtain
patents or similar protection with respect thereto.

      10.   Notices. All notices or other communications hereunder shall be in
writing and shall be deemed to have been duly given (a) when delivered
personally, (b) upon confirmation of receipt when such notice or other
communication is sent by facsimile, (c) one day after delivery to an overnight
delivery courier, or (d) on the fifth day following the date of deposit in the
United States mail if sent first class, postage prepaid, by registered or
certified mail. The addresses for such notices shall be as follows:

            (1)   For notices and communications to the Company

                         1010 Sherbrooke Street West
                         Suite 1610
                         Montreal, Quebec
                         Canada H3A 2R7

                                       10
<PAGE>

                         Attention: Chief Financial Officer
                         Fax: (514) 985-4155

                  with a copy to:

                         J.W. Childs Associates, L.P.
                         111 Huntington Avenue
                         Boston, Massachusetts 02199
                         Fax: (617) 753-1101
                         Attn: Steven G. Segal

                         Kaye Scholer LLP
                         425 Park Avenue
                         New York, New York 10022
                         Fax: (212) 836-8689
                         Attn.: Stephen C. Koval, Esq.

                         Fasken Martineau DuMoulin LLP
                         Stock Exchange Tower
                         800, Place Victoria, Suite 3400
                         P.O. Box 242
                         Montreal, Quebec  H4Z 1E9
                         Fax: (514) 397-7600
                         Attn.: Robert Pare, Esq.

            (2)   For notices and communications to Executive, to the address or
facsimile set forth below his signature hereto. Any party hereto may, by notice
to the other, change its address for receipt of notices hereunder.

      11.   General.

      11.1. Governing Law; Waiver of Jury Trial. This Agreement shall be
governed by the laws of the Province of Quebec, without regard to any conflicts
of law principles thereof that would call for the application of the laws of any
other jurisdiction.

      Any action or proceeding seeking to enforce any provision of, or based on
any right arising out of, this Agreement may be brought against either of the
parties in the courts of the Province of Quebec (and of the appropriate
appellate courts) in any such action or proceeding and waives any objection to
venue laid therein. Process in any action or proceeding referred to in the
preceding sentence may be served on any party anywhere in the world, whether
within or without the Province of Quebec.

      Each party hereby waives to the fullest extent permitted by applicable
law, any right it may have to a trial by jury with respect to any litigation
directly or indirectly arising out of, under or in

                                       11
<PAGE>

connection with this Agreement or the transactions contemplated hereby or
disputes relating hereto.

      11.2. Amendment: Waiver. This Agreement may be amended, modified,
superseded, canceled, renewed or extended, and the terms hereof may be waived,
only by a written instrument executed by the parties hereto or, in the case of a
waiver, by the party waiving compliance. The failure of either party at any time
or times to require performance of any provision hereof shall in no manner
affect the right at a later time to enforce the same. No waiver by either party
of the breach of any term or covenant contained in this Agreement, whether by
conduct or otherwise, in any one or more instances, shall be deemed to be, or
construed as, a further or continuing waiver of any such breach, or a waiver of
the breach of any other term or covenant contained in this Agreement.

      11.3. Successors and Assigns. This Agreement shall be binding upon
Executive, without regard to the duration of his employment by MAAX Canada or
reasons for the cessation of such employment, and inure to the benefit of his
administrators, executors, heirs and assigns, although the obligations of
Executive are personal and may be performed only by him. The Company and MAAX
Canada may assign this Agreement and their rights, together with their
obligations, hereunder (a) in connection with any sale, transfer or other
disposition of all or substantially all of its assets or business(es), whether
by merger, consolidation or otherwise; or (b) in whole or in part, to any wholly
owned subsidiary of the Company, provided that the Company and MAAX Canada shall
remain liable for their respective obligations hereunder. This Agreement shall
also be binding upon and inure to the benefit of the Company, MAAX Canada and
their subsidiaries, successors and assigns.

      11.4. Counterparts. This Agreement may be executed in multiple
counterparts, each of which shall be considered to have the force and effect of
an original.

      11.5. Attorneys' Fees. In the event that any action is brought to enforce
any of the provisions of this Agreement, or to obtain money damages for the
breach thereof, and such action results in the award of a judgment for money
damages or in the granting of any injunction in favor of one of the parties to
this Agreement, all expenses, including reasonable attorneys' fees, shall be
paid by the non-prevailing party.

      11.6. Severability. If any portion of this Agreement is held invalid or
inoperative, the other portions of this Agreement shall be deemed valid and
operative and, so far as is reasonable and possible, effect shall be given to
the intent manifested by the portion held invalid or inoperative.

      11.7. Entire Agreement. This Agreement supersedes all prior agreements
between the parties with respect to its subject matter (including without
limitation any employment arrangements between Executive and MAAX Inc. or any of
its subsidiaries and that certain letter agreement dated as of March 10, 2004
among J.W. Childs Equity Funding III, Inc., Borealis, OMERS and Executive) and
is intended (with the documents referred to herein) as a complete and exclusive
statement of the terms of the agreement between the parties with respect
thereto.

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<PAGE>

            IN WITNESS WHEREOF, the parties have executed this Employment
Agreement as of the date first above written.

                         THE COMPANY:

                         MAAX Corporation

                         By: /s/ James C. Rhee
                             ------------------------------------
                             Name: James C. Rhee
                             Title: Secretary

                         MAAX CANADA:

                         MAAX Canada Inc.

                         By: /s/ Denis Aubin
                             ------------------------------------
                             Name: Denis Aubin
                             Title: Vice President and Secretary

                         EXECUTIVE:

                         /s/ Andre Heroux
                         ------------------------------------
                         Andre Heroux

                         Address and Facsimile:

                         -------------------------
                         -------------------------
                         -------------------------

                      [Employment Agreement Signature Page]

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