Document:

exv10w2

 

Exhibit 10.2

EXECUTIVE EMPLOYMENT AGREEMENT

     This EXECUTIVE EMPLOYMENT AGREEMENT is effective as of February 12, 2004 (the “Commencement
Date”), by and between NGTV, a California corporation (“Company”), and ALLAN BROWN, an individual
(“Executive”). In consideration of the mutual covenants, terms and conditions hereinafter
contained, and for other good and valuable consideration, the parties hereby agree as follows:

     1. Term of Employment. Company hereby employs Executive and Executive hereby accepts
such employment for the period commencing on the Commencement Date and continuing in full force and
effect for a period of two (2) years (the “Term”).

     2. Duties. Executive shall perform the duties and obligations of Co-Chief Executive
Officer of the Company and diligently perform such duties on behalf of the Company as the Company’s
Board of Directors may from time to time reasonably agree upon with Executive. Executive shall be
provided with a secretary and shall devote such time as is reasonably necessary to these duties,
but need not devote all of his business time and efforts to the rendition of such services.
Executive shall not be required to devote any specific minimum amount of time or report or perform
his duties hereunder on a fixed or periodic basis. Subject to Sections 7, 8 and 9 of this
Agreement, Executive may engage or participate in such other activities as part of, and related to
other employment, occupations or business ventures or enterprises as do not materially interfere or
conflict with his ability to perform his duties under this Agreement. Executive shall, at all
times during the Employment Term, in all material respects adhere to and obey any and all written
internal rules and regulations governing the conduct of Company’s employees, as established or
modified from time to time; provided, however, in the event of any conflict between the provisions
of this Agreement and any such rules or regulations, the provisions of this Agreement shall
control.

     3. Definitions. Unless the context otherwise requires, references to the business of
the “Company” shall include any future subsidiaries or affiliates of the Company. “Programs” mean
uncensored music related, entertainment based reality television programming and audio/visual
recordings and other audio/visual or written materials owned or duly licensed by the Company and
forming a material part of such programming, by means of broadcast television, cable television,
pay per view, satellite broadcast and similar technology whether or not now in existence.

     4. Compensation.

          a. Base Salary. In consideration for Executive’s services hereunder, Company shall
pay Executive a monthly base salary of Twenty Thousand Dollars ($20,000) during the Term (the “Base
Salary”). Payment shall be made in accordance with Company’s regular payroll schedule from time to
time (less any deductions required for Social Security, state, federal and local withholding taxes,
and any other authorized or mandated withholdings).

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          b. Additional Compensation. In addition to the payment referred to above, the Company
shall grant Executive, in consideration for Executive’s Services herein and all past Services, if
any, rendered by Executive to Company prior to the Commencement Date, the right to purchase
2,280,607 shares of the Company’s common stock at a price per share of $.001 (the “Option”). The
Option (and the shares of stock received upon exercise of the Option will vest 570,157 shares six
(6) months from the Commencement Date and 95,025 shares on the first day of each succeeding
calendar month thereafter for the subsequent eighteen (18) months during the Term, unless earlier
terminated. The Option shall be exercisable in whole or in part at any time during its Term and
may be exercised multiple times until all shares covered by the Option have been issued to
Executive. The Option shall expire five (5) years from the Commencement Date.

          c. Participation in Benefits Plans. Executive shall be entitled to participate in all
executive welfare and health benefit plans and other employee benefit plans, including without
limitation, pension plans, established by Company from time to time for the benefit of all
executives of Company. Executive shall be required to comply with the conditions attendant to
coverage by such plans and shall comply with and be entitled to benefits only in accordance with
the terms and conditions of such plans as they may be amended from time to time. Nothing herein
contained shall be construed as requiring Company to establish or continue any particular benefit
plan in discharge of its obligations under this Agreement.

          d. Reimbursement for Expenses. Company shall reimburse Executive for reasonable and
necessary business and entertainment expenses incurred by him in connection with the performance of
his duties hereunder including, without limitation, expenses for business development, business or
first class travel, meals and first class accommodations and related expenditures in accordance
with Company policies as amended from time to time. Executive shall submit to Company periodic
statements of all expenses so incurred. Subject to such audits as Company may deem necessary,
Company shall reimburse Executive the full amount of any such expenses advanced by him in the
ordinary course of business. Any and all frequent flyer miles accrued by Executive for travel in
connection with Executive’s employment with Company shall be used at the sole discretion of
Executive.

     5. Termination of Employment.

          a. Termination for Cause. Company may terminate Executive’s employment upon the
occurrence of any one or more of the following events, which events shall be deemed termination for
cause:

               (i) Willful Breach. If Executive (X) willfully commits a material breach of this
Agreement or (Y) a material breach of any fiduciary duties owed to Company, which is not cured to
the reasonable satisfaction of a majority of the Board of

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Directors (excluding Executive if he is then a member of the Board) within thirty (30) days of
written notice to Executive.

               (ii) Wrongful Acts. If Executive is (X) convicted of a felony or any other serious
crime, (Y) commits fraud, or (Z) is guilty of gross negligence in the operation of Company.

               (iii) Disability. If Executive is physically or mentally disabled from the
performance of a material portion of his duties for a continuous period of ninety (90) days or
greater, provided, however, that if Executives disability is the result of a serious health
condition as defined by the federal Family and Medical Leave Act (or its California equivalent).
(“FMLA”), Executive’s employment shall not be terminated during any period of FMLA qualifying leave
except as permitted by the FMLA. If there should be a dispute between Company and Executive as to
Executive’s physical or mental disability for purposes of this Agreement, the question shall be
settled by the opinion of an impartial reputable physician or psychiatrist agreed upon by the
parties or their representatives, or if the parties cannot agree within ten (10) days after a
request for designation of such party, then a physician or psychiatrist designated by the Los
Angeles County Medical Association. The certification of such physician or psychiatrist as to the
questioned dispute shall be final and binding upon the parties.

          b. Termination Without Cause. Company may terminate Executive’s employment under this
Agreement at any time without cause on thirty (30) days prior written notice upon the vote or
written consent of 2/3rds of the vote of the members of the Board of Directors, excluding Executive
if he is then a member of the Board.

          c. Effectiveness on Notice. Any termination under this Section 5 shall be effective
upon receipt of notice by Executive of such termination or upon such other later date as may be
specified by Company in the notice (“Termination Date”),

          d. Termination by Executive Without Good Reason. Executive may terminate this
Agreement upon thirty (30) days advance written notice to the Company.

          e. Termination by Executive for Good Reason. Executive may terminate this Agreement
at any time upon written notice to Company for “Good Reason” and shall include in the notice of
termination the grounds substantiating the termination for Good Reason. For purposes of this
Agreement, “Good Reason” shall mean a material breach by the Company of this Agreement or the
material representations and warranties forming part of the Common Stock Purchase Agreement between
the Company and Executive.

          f. Effect of Termination. Payment of Base Salary and Expense upon
Termination. If the Term is terminated by the Company for cause or by Executive without good
reason, all benefits provided to Executive by Company hereunder shall thereupon cease and Company
shall pay or cause to be paid to Executive all accrued but unpaid compensation. In addition,
Company will promptly

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reimburse Executive all unpaid expenses incurred prior to the Termination Date. In the event
the Term is terminated by the Company without cause or by Executive for good reason, in addition to
the immediate vesting in full of any unvested Options provided below, Executive shall be paid the
full monthly Base Salary payment for the remainder of the original Term of this Agreement plus any
extensions that have been agreed to in writing provided that the Executive elects to have the
noncompete and noninterference restrictions provided in Sections 7 and 9 below run for one (1) year
rather than six (6) months from the date of the termination of this Agreement.

          g. Effect of Termination Vesting of Unvested Options. In the event of a termination
of Executive’s employment by the Company for cause or by Executive without Good Reason, any
unvested Options shall expire immediately. In the event of a termination of Executive’s employment
by the Company without Cause or by Executive for Good Reason, any unvested Options (and the Shares
covered by such Options) shall immediately vest in full.

     6. Confidential Information. Executive hereby acknowledges that, based on Executive’s
past or current relationship with the Company, Executive has had access to and become acquainted
with the Confidential Information (as defined below). Executive hereby covenants and agrees that
he shall not, in any fashion, form or manner, unless previously and specifically consented to in
writing by the Company, either directly or indirectly use, divulge, transmit or otherwise disclose
or cause to be used, divulged, transmitted or otherwise disclosed to any person, firm, partnership,
corporation or other entity now existing or hereafter created, in any manner whatsoever (other than
as required by law), any Confidential Information of any kind, nature or description. Executive
hereby further acknowledges and agrees that the sale or unauthorized use, transmission or other
disclosure of any of the Confidential Information which is in his possession constitutes unfair
competition and Executive covenants and agrees that he shall not engage in any unfair competition
with the Company (collectively, the “Confidentiality Covenants”). The foregoing provisions shall
not be construed to prevent Executive from making use of or disclosing information that (1) is or
becomes, at the time of disclosure, in the public domain; (2) is known to Executive prior to being
disclosed by Company to Executive; (3) Executive learns from sources other than the Company from a
person or entity under no duty known to Executive to keep such information confidential; and (4) is
required by law to be disclosed. The foregoing provisions shall also not be construed as
preventing Executive from reasonable and bona fide efforts to promote the Company and otherwise
provide the services hereunder for the benefit of the Company.

     7. Covenant Not to Compete. Executive hereby covenants and agrees that during the
Term and for a period of one (1) year from the expiration or termination of the Term (six [6]
months in the event this Agreement is terminated by the Company without cause or by Executive for
Good Reason), Executive will not directly or indirectly, whether with or through any person, firm,
partnership, corporation or other entity or venture now existing or hereafter created, engage in,
acquire an interest in (whether as an employee, Executive, agent, proprietor, principal, partner,
major stockholder,

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corporate officer, director or otherwise), nor participate in the financing, operation, management
or control of any business which is not owned by or affiliated with the Company and which is
substantially engaged in the development, production or distribution of television programming
which is the same or substantially the same as the Programs
(“a Competitor”).

     8. Covenant Not to Solicit. Executive hereby covenants and agrees that during the
Term and for a period of two (2) years from the expiration or termination of the Term, Executive
shall not, either directly or indirectly, whether with or through any person, firm, partnership,
corporation or other entity or venture now existing or hereafter created, solicit or employ, or
attempt to solicit or employ, any person who is or has been within the preceding twelve (12) months
an officer, director, partner, manager, agent employee or Executive of the Company in a manner
which would interfere with their services provided to the Company (the “Nonsolicitation Covenant”).
Nothing in this section shall apply to any business dealings with Richard Abramson, Gene Simmons,
Marvin Igelman, Andy DeFrancesco and/or Standard Securities Capital Corporation and its affiliates.

     9. Covenant Not to Interfere. Executive hereby covenants and agrees that during the
Term and for a period of one (1) year from the expiration or termination of the Term (six [6]
months in the event this Agreement is terminated by the Company without cause or by Executive for
Good Reason), Executive shall not solicit the business of any person, firm or business entity which
is or has been a customer, client, contractor, joint venturer, supplier or vendor of the Company
if, either directly or indirectly, whether with or through any person, firm, partnership,
corporation or other entity now existing or hereafter created, the solicitation is done: (i) on
behalf of, directly or indirectly, any Competitor of the Company; or (ii) for the purpose of or
with the reasonably foreseeable effect of harming or adversely affecting the business or operations
of the Company (the “Noninterference Covenant”). Nothing in this section shall apply to any
business dealings with Richard Abramson, Gene Simmons, Marvin Igelman, Andy DeFrancesco and/or
Standard Securities Capital Corporation and its affiliates.

     10. Return of Company Documents. Executive agrees that, at the time of termination
of the Term for any reason, Executive will deliver to Company (and will not keep, recreate or
deliver to anyone else) any and all Confidential Information and all other documents, materials,
information or property belonging to Company, its successors or assigns. Executive further agrees
that any property situated on Company’s premises and owned by Company, including disks and other
storage media, filing cabinets or other work areas, is subject to inspection by Company personnel
at any time with or without notice.

     11. Remedies. If there is a breach or threatened breach of the provisions of Sections
7, 8 or 9 of this Agreement, Company shall be entitled to seek an injunction to restrain Executive
from such breach. Nothing herein shall be construed as prohibiting Company from pursuing any other
remedies for such breach or threatened breach. Executive agrees that the restrictions in this
Agreement are reasonable and necessary

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to protect the goodwill of Company. If any of the covenants set forth therein are deemed to be
invalid or unenforceable based upon the duration or otherwise, the parties contemplate that such
provision shall be modified to make them enforceable to the fullest extent permitted by law.

     12. Indemnification. The Company shall indemnify, defend and hold harmless Executive
against any and all claims or other liabilities (including reasonable attorneys’ fees) arising out
of the performance of the services by Executive pursuant to the term of this Agreement, provided
that such claims or other liabilities are not determined by a court of competent authority to have
resulted from gross negligence, intentional misconduct, a knowing violation of law or conduct that
Executive did not believe was in the best interests of the Company. Company shall retain counsel
(subject to Executive’s approval as to choice of counsel, not to be unreasonably withheld), to
defend against any claim covered by this paragraph. Executive shall give prompt written notice to
Company of any claim subject to indemnification and shall cooperate fully with the Company’s
defense of such claim. Executive will not settle, compromise or consent to the entry of judgment
against him in any pending or threatened claim without the Company’s consent (which shall not be
unreasonably withheld), unless such settlement compromise or release includes an unconditional
general release of the Company from all liability arising out of such claim action proceeding or
investigation. In the event the Company shall bear the cost of defense and/or payment of any claim
purported to be covered by this paragraph and it is determined that such claim is not covered by
this paragraph, Executive shall promptly (within ten (10) days of notice and presentment of its
invoice) reimburse Company for the cost of such defense and/or payment.

     13. Directors and Officers’ Insurance. The Company shall use commercial best efforts
to provide at its expense Directors and Officers’ Insurance, in amounts, with coverages and with
companies reasonably acceptable to Executive. The Company shall use commercial best efforts to
obtain at its expense liability insurance, including but not limited to, coverage for advertising
injury with a face amount, net of deductibles of at least five million dollars ($5,000,000) from a
Company reasonably acceptable to Executive, shall name Executive as an additional insured under
such policy and provide Executive with a certificate of insurance evidencing same.

14. Miscellaneous.

          a. Assignment. The rights and obligations under this Agreement may not be assigned or
otherwise delegated by Executive or the Company.

          b. Services Unique. It is understood and agreed that Executive’s Services and the
rights and privileges granted to Company, are of a special, unique, unusual, extraordinary and
intellectual character, giving them a peculiar value. Since any breach of this Agreement by
Executive may cause Company irreparable damage, Company shall be entitled as a matter of right and
without notice to Executive to seek

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equitable relief by way of injunction or otherwise in the event of any material violation of
the provisions of this Agreement, it being understood that exercise of such right shall not
constitute a waiver of any other or additional rights at law or pursuant to the terms of this
Agreement which Company may have against Executive as a result of such breach.

          c. Successors and Assigns. This Agreement shall bind and inure to the benefit of the
Company and its respective successors and assigns.

          d. Notices. All notices, demands and requests of any kind to be delivered to any
party in connection with this Agreement shall be in writing and shall be deemed to have been duly
given if personally delivered or if sent by internationally-recognized overnight courier or by
registered or certified mail, return receipt requested and postage prepaid, addressed as follows:

	 	 	 	 	 
	 

	 	if to the Company:
	 	NGTV
	 

	 	 	 	6310 San Vicente Boulevard, Suite 500,
	 

	 	 	 	Los Angeles, California 90048
	 

	 	 	 	Attention: Jay Vir
	 
	 	 	 	 
	 

	 	with a copy to:
	 	Richardson & Patel LLP
	 

	 	 	 	10900 Wilshire Boulevard, Suite 500
	 

	 	 	 	Los Angeles, California 90024
	 

	 	 	 	Attention: Addison Adams, Esq.
	 

	 	 	 	Facsimile: (310) 208-1154
	 
	 	 	 	 
	 

	 	if to Executive:
	 	Allan Brown
	 

	 	 	 	          1121 El Retiro Way
	 

	 	 	 	          Beverly Hills, California 90212
	 
	 	 	 	 
	 

	 	with a copy to:
	 	Bailey & Associates
	 

	 	 	 	          201 S. Lake Ave. #806
	 

	 	 	 	          Pasadena, CA 91101
	 

	 	 	 	Attention: Bruce R. Bailey
	 

	 	 	 	Facsimile: (626) 568-3819

or to such other address as the party to whom notice is to be given may have furnished to the other
parties to this Agreement in writing in accordance with the provisions of this Section. Any such
notice or communication shall be deemed to have been received (i) in the case of personal delivery,
on the date of such delivery, (ii) in the case of internationally-recognized overnight courier, on
the next business day after the date when sent and (iii) in the case of mailing, on the third
business day following that on which the piece of mail containing such communication is posted.

          e. Amendments. This Agreement may not be modified or amended, or any of the
provisions of this Agreement waived, except by written agreement of the Company and Executive.

          f. Governing Law; Waiver of Jury Trial. All questions concerning the construction,
interpretation and validity of this Agreement shall be governed by and

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construed and enforced in accordance with the domestic laws of California without giving
effect to any choice or conflict of law provision or rule (whether in the State of California or
any other jurisdiction) that would cause the application of the laws of any jurisdiction other than
the State of California. In furtherance of the foregoing, the internal law of the State of
California will control the interpretation and construction of this Agreement, even if under such
jurisdiction’s choice of law or conflict of law analysis, the substantive law of some other
jurisdiction would ordinarily or necessarily apply.

     BECAUSE DISPUTES ARISING IN CONNECTION WITH COMPLEX FINANCIAL TRANSACTIONS ARE MOST QUICKLY
AND ECONOMICALLY RESOLVED BY AN EXPERIENCED AND EXPERT PERSON AND THE PARTIES WISH APPLICABLE LAWS
TO APPLY (RATHER THAN ARBITRATION RULES), THE PARTIES DESIRE THAT THEIR DISPUTES BE RESOLVED BY A
JUDGE APPLYING SUCH APPLICABLE LAWS. THEREFORE, TO ACHIEVE THE BEST COMBINATION OF THE BENEFITS OF
THE JUDICIAL SYSTEM AND OF ARBITRATION, THE PARTIES HERETO WAIVE ALL RIGHT TO TRIAL BY JURY IN ANY
ACTION, SUIT OR PROCEEDING BROUGHT TO ENFORCE OR DEFEND ANY RIGHTS OR REMEDIES UNDER THIS AGREEMENT
OR ANY DOCUMENTS RELATED HERETO.

          g. Indemnification. The Company shall indemnify, defend and hold harmless Executive
against any and all claims or other liabilities (including reasonable attorneys’ fees) arising out
of the performance of the services by Executive pursuant to the term of this Agreement, provided
that such claims or other liabilities are not determined by a court of competent authority to have
resulted from gross negligence, intentional misconduct, a knowing violation of law or conduct that
Executive did not believe was in the best interests of the Company. Company shall retain counsel
(subject to Executive’s approval as to choice of counsel, not to be unreasonably withheld), to
defend against any claim covered by this paragraph. Executive shall give prompt written notice to
Company of any claim subject to indemnification and shall cooperate fully with the Company’s
defense of such claim. Executive will not settle, compromise or consent to the entry of judgment
against him in any pending or threatened claim without the Company’s consent (which shall not be
unreasonably withheld), unless such settlement compromise or release includes an unconditional
general release of the Company from all liability arising out of such claim action proceeding or
investigation. In the event the Company shall bear the cost of defense and/or payment of any claim
purported to be covered by this paragraph and it is determined that such claim is not covered by
this paragraph, Executive shall promptly (within ten (10) days of notice and presentment of its
invoice) reimburse Company for the cost of such defense and/or payment.

          h. Submission to Jurisdiction. Any legal action or proceeding with respect to this
Agreement or the other Financing Documents must be brought in the courts of the State of California
or the United States of America located in the City of Los Angeles, California and, by execution
and delivery of this Agreement, the parties hereby accept for themselves and in respect to their
property, generally and unconditionally, the jurisdiction of the aforesaid courts. The parties
hereby irrevocably waives, in connection with any such action or proceeding, any objection,
including, without limitation, any objection to the venue or based on the grounds of forum

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non-conveniens, which it may now or hereafter have to the bringing of any such action or
proceeding in such respective jurisdictions. The parties hereby irrevocably consent to the service
of process of any of the aforementioned courts in any such action or proceeding by the mailing of
copies thereof by registered or certified mail, postage prepaid, to it at its address as set forth
herein.

          i. Severability. It is the desire and intent of the parties that the provisions of
this Agreement be enforced to the fullest extent permissible under the law and public policies
applied in each jurisdiction in which enforcement is sought. Accordingly, in the event that any
provision of this Agreement would be held in any jurisdiction to be invalid, prohibited or
unenforceable for any reason, such provision, as to such jurisdiction, shall be ineffective,
without invalidating the remaining provisions of this Agreement or affecting the validity or
enforceability of such provision in any jurisdiction. Notwithstanding the foregoing, if such
provision could be more narrowly drawn so as not to be invalid, prohibited or unenforceable in such
jurisdiction, it shall, as to such jurisdiction, be so narrowly drawn, without invalidating the
remaining provisions of this Agreement or affecting the validity or enforceability of such
provision in any other jurisdiction.

          j. Independence of Agreements, Covenants, Representations and Warranties. All
agreements and covenants hereunder shall be given independent effect so that if a certain action or
condition constitutes a default under a certain agreement or covenant, the fact that such action or
condition is permitted by another agreement or covenant shall not affect the occurrence of such
default, unless expressly permitted under an exception to such covenant. In addition, all
representations and warranties hereunder shall be given independent effect so that if a particular
representation or warranty proves to be incorrect or is breached, the fact that another
representation or warranty concerning the same or similar subject matter is correct or is not
breached will not affect the incorrectness of or a breach of a representation and warranty
hereunder.

          k. Counterparts. This Agreement may be executed in any number of counterparts, and
each such counterpart of this Agreement shall be deemed to be an original instrument, but all such
counterparts together shall constitute one agreement. Facsimile counterpart signatures to this
Agreement shall be acceptable and binding in the same manner as an original thereof.

          l. Headings. Section and paragraph headings contained in this Agreement are for
reference purposes only and shall not affect in any way the meaning or interpretation of this
Agreement.

          m. Expenses. Each of the parties shall pay their respective fees and expenses
incurred in connection with the preparation, negotiation, execution and delivery of this Agreement.
Company will be under no obligation to make any additional payments to Executive as a performer or
to pay any commissions or fees to any third party on account of this Agreement.

          n. Preparation of Agreement. Each party to this Agreement acknowledges that: (i) the
party had the advice of, or sufficient opportunity to obtain the

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advice of, legal counsel separate and independent of legal counsel for any other party hereto;
(ii) the terms of the transactions contemplated by this Agreement are fair and reasonable to such
party; and (iii) such party has voluntarily entered into the transactions contemplated by this
Agreement without duress or coercion. Each party further acknowledges that such party was not
represented by the legal counsel of any other party hereto in connection with the transactions
contemplated by this Agreement, nor was he or it under any belief or understanding that such legal
counsel was representing his or its interests. Each party agrees that no conflict, omission or
ambiguity in this Agreement, or the interpretation thereof, shall be presumed, implied or otherwise
construed against any other party to this Agreement on the basis that such party was responsible
for drafting this Agreement.

          o. Entire Agreement. This Agreement and the Stock Purchase Agreement and the other
writings and agreements referred to in this Agreement or delivered pursuant to this Agreement
contain the entire understanding of the parties with respect to the subject matter hereof and
supersedes all prior agreements and understandings among the parties with respect thereto.

          p. Withholding. Company may withhold from any salary, bonuses, or other benefits
payable to Executive all federal, state, local, and other taxes and other amounts as permitted or
required by law, rule, or regulation.

     IN WITNESS WHEREOF this Employment Agreement is executed as of the day and year first above
written.

	 	 	 	 	 	 	 	 	 
	“Executive”	 	 	 	“Company”	 	 
	 	 	 	 	NGTV	 	 
	 
	 	 	 	 	 	 	 	 
	/s/Allan Brown	 	 	 	By: /s/ Janak Vibhakar	 	 
	 	 	 	 	 
 
	 	 
	 

 
	 	 
	 	Name: Janak Vibhakar
	 	 	 	 
	 
Allan Brown

	 	 	 	Title: President
	 	 	 	 

- 10 -exv10w3

 

Exhibit 10.3

 

December 19, 2005

Jay Vir

NGTV

9944 Santa Monica Blvd.

Beverly Hills, CA 90212

Dear Jay,

This proposal will serve as an Agreement between Big Fish Marketing, Inc. (“BFM”) and NGTV (“NGTV”)
pursuant to which BFM shall consult with NGTV to develop and execute a marketing plan highlighted
by creative and strategic tactics that build awareness and excitement among consumers, distributors
and advertisers.

DELIVERABLES

Consultation

As a member of the NGTV team, BFM will extend the full scope of its services in support of all
marketing efforts that drive buy rates, distribution and sponsorship revenue to NGTV. BFM’s CEO,
Chief Creative Officer Robin Fisher Roffer and her staff will dedicate themselves to focus on your
business. Services will include:

	•	 	Problem Solving

	•	 	Strategic Thinking

	•	 	Copywriting

	•	 	Creative Art Direction

	•	 	Vendor Contracting and Liaison

	•	 	Meetings/Conference Calls

Marketing Plan

BFM will partner with NGTV to revise the existing marketing plan to create a comprehensive
strategy, which will direct all marketing efforts to support the affiliate, consumer and ad sales
strategy in 2006. The plan will include:

	•	 	Sales objectives
	 
	•	 	Key messages
	 
	•	 	Brand integration
	 
	•	 	Creative tactics and solutions

	 	Ø	 	Promotions
	 
	 	Ø	 	Consumer advertising
	 
	 	Ø	 	Trade advertising
	 
	 	Ø	 	Kits and collateral
	 
	 	Ø	 	Special events
	 
	 	Ø	 	Premiums
	 
	 	Ø	 	Public relations

	§	 	Year 2006 schedule and budget

 

 

Projects

As outlined in the marketing plan, BFM will oversee execution of promotional programs (sweepstakes,
contests, events, etc.), print design, online advertising, media buying, grassroots marketing,
viral initiatives, interactive games, website creation and printing of advertising campaigns and
collateral. All outside costs for these projects will be submitted in writing for approval,
including scope of responsibility and fees for any such services.

Style Guide and Graphics Package

A Style Guide will be created under Roffer’s direction that provides on-air and print usage
guidelines for logos, color palette, typefaces, etc. Roffer will hire an outside consultant to
direct NGTV’s creative services towards creating a graphics package that creatively frames all of
the network’s programming. Usage for the Graphics Package will be detailed in the Style Guide.

Public Relations

Roffer will write a detailed RFP defining specific objectives and deliverables, conduct a search
and contract with a world-class public relations firm.

Staffing

In addition, Roffer will help build an internal marketing team for NGTV consisting of five full
time employees and engage an outside firm that specializes in generating revenue from sponsorship
fees and product placement.

FEES

(a) NGTV agrees to pay BFM a monthly retainer of $30,000 for consultation services over a
twelve-month period in 2006. In addition, NGTV will pay BFM $15,000 for the month of December 2005.

(b) Performance Bonus. During the Term, BFM shall be paid 0.75% of Net subscription
revenues from US domestic cable and satellite operators, computed as PPV fees and license fees
received by NGTV from contracts with cable and satellite operators for NGTV programming, less
direct cost of sales, meaning any direct expenses paid to unrelated parties and other marginal
expenses incurred for said revenues computed in accordance with generally accepted accounting
principles. Indirect costs and overhead, including salaries, shall be excluded from this
definition of Net subscription revenues. The Performance Bonus would be computed and paid out
annually.

(c) Stock Option. BFM shall receive a stock option award under the Company’s 2000
Equity Incentive Plan to purchase 30,134 shares of common stock (700,000 shares on a pre-reverse
split basis) (the “Option”). The Option shall vest on a monthly basis over a two-year period,
starting from December 19, 2005, with any unvested options expiring upon termination of employment
for any reason. The Option shall be issued with an exercise price equal to fair market value as
determined by the Board of Directors, which is contemplated to be approximately $3.60 per share on
a post-reverse split basis, and shall have a 10-year-term.

 

 

Costs

NGTV will also be responsible for all reasonable out-of-pocket costs such as telephone, fax,
business class travel, business meals/entertainment, Federal Express and shipping. Travel outside
of Los Angeles in conjunction with consultation services will be business class and include
airfare, hotel, transportation and meals. Expenses in excess of $500 are subject to prior approval
of NGTV. All expenses must be supported by evidence reasonably satisfactory to NGTV (i.e.,
receipts, invoices, etc.).

Payment

All fees will be invoiced at the beginning of the month and payable upon receipt.

REPORTING STRUCTURE

Roffer will report directly to Jay Vir on all business, operations and financial matters, including
approvals of budgets, estimates and invoices. In regard to creative decisions, Roffer will seek
approval from Kourosh Taj.

TERM

The term of this Agreement shall commence on December 19, 2005 and shall terminate December 31,
2006. On or before this date, any extensions or addendums to the Agreement shall be made in
writing and agreed upon by both parties. Either party may terminate this Agreement for any reason
at any time upon written notice of termination to the other party.

CONFIDENTIALITY

In connection with the services provided hereunder, BFM may, from time to time, be exposed to and
will be furnished with certain information, material and data relating to NGTV controls, content,
design and marketing plans, which are confidential. BFM shall keep confidential and not reveal or
disclose to anyone, any of said information, material or data.

NON-SOLICITATION OF EMPLOYEES

Without the prior written consent of Jay Vir or Kourosh Taj, during the term of this Agreement and
for one year after the termination of this Agreement, BFM shall not, directly or indirectly, either
alone or with others, solicit any employee of or consultant to the Company to leave the Company or
work for anyone in competition with the Company.

OWNERSHIP OF INTELLECTUAL PROPERTY

All intellectual property created by BFM (or its staff) pursuant to or in connection with this
Agreement, or otherwise created for NGTV during the term of this Agreement, including but not
limited to the Projects, Style Guide and Graphics Package outlined

 

 

herein, and any brand names, trademarks, tag lines, slogans, advertisements, marketing plans and
ideas, commercials, articles, and any programming concepts or ideas, shall be the property of NGTV
and not of BFM.

INDEMNIFICATION

(a) Client Responsibility

NGTV acknowledges that BFM cannot independently verify factual material supplied to BFM by NGTV,
and therefore NGTV hereby agrees to indemnify and hold BFM harmless from and against any and all
claims, losses, damages, liabilities, actions, causes of action, expenses, (including reasonable
attorney’s fees) and any other legal liability which BFM incurs arising out of information or
material supplied by NGTV and contained in any reports, press releases or other material
distributed by BFM pursuant to this Agreement or otherwise at the direction of NGTV. (Provided that
BFM does not make any unauthorized changes or modifications to the information or material supplied
by NGTV.)

(b) Use of Information by Third Party

The parties agree that BFM has no control over information once it has been issued to the media or
any other third party. The parties further agree that BFM cannot assure the use of any material by
any medium, or the accuracy of what any third party broadcasts, publishes or promotes. No public
announcements or releases unless approved by NGTV in advance.

COMPLETE AGREEMENT

This Agreement sets forth the entire agreement between the parties concerning the services provided
hereunder, superseding all prior verbal or written communications accessions with respect to the
terms hereof, and may not be cancelled, altered, modified or changed in any way by either of the
parties without the prior expressed written consent of the other.

ASSIGNMENT

This Agreement shall be governed and constructed with the laws of the state of California without
giving effect to conflicts-of-law principals thereof. This Agreement may not be assigned to
another party, by operation of law or otherwise.

 

 

If the foregoing is in accordance with your understanding and is acceptable to NGTV, please
indicate by signing and returning one of the enclosed duplicate originals of this Agreement.

Sincerely,

/s/ Robin Fisher Roffer

Robin Fisher Roffer

CEO, Chief Creative Officer

Big Fish Marketing, Inc.

Please sign below to acknowledge your agreement to the terms and return one signed copy to Big Fish
Marketing. Thank you.

AGREED AND ACCEPTED:

NGTV

	 	 	 	 	 	 	 
	By:

	 	                    /s/ Jay Vir
	 	Date:
	 	12-22-2005
	 

	 	 
	 	 	 	 

Jay Vir

President

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