Document:

Exh. 10-15 - Softrev Partners Warrant dated April 16, 2006 for 625,000 shares

THIS WARRANT IS BEING ISSUED TO SOFTREV  PARTNERS,  INC. AS A CARVE OUT FROM THE
WARRANT ISSUED TO CAPITALSMART,  LLC ("CAPITALSMART WARRANT") DATED FEBRUARY 15,
2006.  PER AN  AGREEMENT  BETWEEN  THE  PRINCIPALS  OF  CAPITALSMART,  LLC,  THE
CAPITALSMART  WARRANT WAS CANCELLED AND INDIVIDUAL  WARRANTS WERE ISSUED IN LIEU
THEREOF,  EACH IN THE NAME OF A PRINCIPAL (OR ENTITY  CONTROLLED BY A PRINCIPAL)
OF CAPITALSMART.

THIS WARRANT AND THE SHARES OF COMMON STOCK  ISSUABLE UPON EXERCISE  HEREOF HAVE
NOT  BEEN  REGISTERED  UNDER  THE  SECURITIES  ACT  OF  1933,  AS  AMENDED  (THE
"SECURITIES ACT") OR ANY STATE SECURITIES LAWS AND MAY NOT BE SOLD,  TRANSFERRED
OR OTHERWISE  DISPOSED OF UNLESS  REGISTERED  UNDER THE SECURITIES ACT AND UNDER
APPLICABLE  STATE SECURITIES LAWS OR MEDICAL MEDIA  TELEVISION,  INC. SHALL HAVE
RECEIVED  AN  OPINION  OF  COUNSEL  REASONABLY  SATISFACTORY  TO  MEDICAL  MEDIA
TELEVISION,  INC. THAT  REGISTRATION OF SUCH SECURITIES UNDER THE SECURITIES ACT
AND UNDER THE PROVISIONS OF APPLICABLE STATE SECURITIES LAWS IS NOT REQUIRED.

                               WARRANT TO PURCHASE

                             SHARES OF COMMON STOCK

                                       OF

                         MEDICAL MEDIA TELEVISION, INC.

                             Expires April 15, 2011

                                                       Number of Shares: 625,000
Date of Issuance: April 16, 2006                      Warrant No.:     W-SP-0416

         FOR VALUE  RECEIVED,  subject to the provisions  hereinafter set forth,
the undersigned, Medical Media Television, Inc., a Florida corporation (together
with its successors and assigns,  the "Issuer"),  hereby  certifies that Softrev
Partners,  Inc., a New York corporation (or its registered  assigns) is entitled
to subscribe for and purchase,  during the Term (as  hereinafter  defined),  Six
hundred  twenty-five   thousand  (625,000)  shares  (subject  to  adjustment  as
hereinafter  provided) of the duly  authorized,  validly issued,  fully paid and
non-assessable  Common  Stock of the Issuer,  at an exercise  price per share of
$.75  subject,  however,  to the  provisions  and upon the terms and  conditions
hereinafter set forth.  Capitalized terms used in this Warrant and not otherwise
defined herein shall have the respective meanings specified in Section 9 hereof.

         1. Term.  The term of this Warrant shall commence on April 16, 2006 and
shall expire at 5:00 p.m.,  Eastern  Time,  on April 15, 2011 (such period being
the "Term").
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         2. Method of Exercise  Payment;  Issuance of New Warrant;  Transfer and
Exchange.

         (a) Time of Exercise.  The purchase rights  represented by this Warrant
may be  exercised  in whole or in part during the Term  commencing  on April 16,
2006 and expiring on April 15, 2011.

         (b) Method of Exercise. The Holder hereof may exercise this Warrant, in
whole or in part,  by the  surrender  of this Warrant  (with the  exercise  form
attached hereto duly executed) at the principal office of the Issuer, and by the
payment  to the  Issuer  of an  amount of  consideration  therefor  equal to the
Warrant Price,  payable at such Holder's  election by certified or official bank
check or by wire transfer to an account designated by the Issuer.

         (c) Issuance of Stock Certificates. In the event of any exercise of the
rights  represented by this Warrant in accordance  with and subject to the terms
and  conditions  hereof,  (i)  certificates  for the shares of Warrant  Stock so
purchased  shall be dated the date of such  exercise and delivered to the Holder
hereof within a reasonable time, not exceeding three (3) Trading Days after such
exercise and the Holder hereof shall be deemed for all purposes to be the holder
of the shares of Warrant Stock so purchased as of the date of such exercise and,
unless this Warrant has expired, a new Warrant representing the number of shares
of Warrant Stock, if any, with respect to which this Warrant shall not then have
been exercised shall also be issued to the Holder hereof at the Issuer's expense
within such time.

         (d)  Transferability  of Warrant.  Subject to provisions  herein,  this
Warrant may be  transferred  by a Holder  without the consent of the Issuer.  If
transferred  pursuant  to  this  paragraph  and  subject  to the  provisions  of
subsection  (f) of this Section 2, this Warrant may be  transferred on the books
of the Issuer by the  Holder  hereof in person or by duly  authorized  attorney,
upon surrender of this Warrant at the principal  office of the Issuer,  properly
endorsed (by the Holder executing an assignment in the form attached hereto) and
upon payment of any necessary transfer tax or other governmental  charge imposed
upon such transfer.  This Warrant is exchangeable at the principal office of the
Issuer for Warrants for the purchase of the same  aggregate  number of shares of
Warrant  Stock,  each new Warrant to represent the right to purchase such number
of shares of Warrant Stock as the Holder  hereof shall  designate at the time of
such exchange.  All Warrants  issued on transfers or exchanges shall be dated as
of the Original Issue Date and shall be identical with this Warrant except as to
the name of the Holder or the number of shares of Warrant Stock, as applicable.

         (e) Continuing Rights of Holder.  The Issuer will, at the time of or at
any time after each  exercise  of this  Warrant,  upon the request of the Holder
hereof,  acknowledge in writing the extent, if any, of its continuing obligation
to afford to such  Holder all rights to which such Holder  shall  continue to be
entitled  after such  exercise  in  accordance  with the terms of this  Warrant,
provided  that if any such  Holder  shall  fail to make any  such  request,  the
failure shall not affect the continuing  obligation of the Issuer to afford such
rights to such Holder.

         (f) Compliance with Securities Laws.

                  (i)  The  Holder  of  this  Warrant,   by  acceptance  hereof,
         acknowledges  that this  Warrant or the  shares of Warrant  Stock to be
         issued upon exercise  hereof are being acquired solely for the Holder's
         own  account  and  not as a  nominee  for  any  other  party,  and  for
         investment,  and that the  Holder  will not  offer,  sell or  otherwise
         dispose of this  Warrant  or any  shares of Warrant  Stock to be issued
         upon  exercise  hereof  except  pursuant to an  effective  registration
         statement, or an exemption from registration,  under the Securities Act
         and any applicable state securities laws.

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<PAGE>

                  (ii) Except as provided in paragraph (iii) below, this Warrant
         and all certificates  representing  shares of Warrant Stock issued upon
         exercise  hereof  shall  be  stamped  or  imprinted  with a  legend  in
         substantially the following form:

                  THIS  WARRANT  AND THE SHARES OF COMMON  STOCK  ISSUABLE  UPON
                  EXERCISE HEREOF HAVE NOT BEEN REGISTERED  UNDER THE SECURITIES
                  ACT OF 1933,  AS AMENDED (THE  "SECURITIES  ACT") OR ANY STATE
                  SECURITIES LAWS AND MAY NOT BE SOLD,  TRANSFERRED OR OTHERWISE
                  DISPOSED OF UNLESS  REGISTERED  UNDER THE  SECURITIES  ACT AND
                  UNDER  APPLICABLE  STATE  SECURITIES  LAWS  OR  MEDICAL  MEDIA
                  TELEVISION,  INC.  SHALL HAVE  RECEIVED  AN OPINION OF COUNSEL
                  REASONABLY SATISFACTORY TO MEDICAL MEDIA TELEVISION, INC. THAT
                  REGISTRATION OF SUCH  SECURITIES  UNDER THE SECURITIES ACT AND
                  UNDER THE PROVISIONS OF APPLICABLE  STATE  SECURITIES  LAWS IS
                  NOT REQUIRED.

                  (iii)  The   Issuer   agrees  to  reissue   this   Warrant  or
         certificates  representing any of the Warrant Stock, without the legend
         set forth  above if at such time,  prior to making any  transfer of any
         such  securities,  the Holder shall give  written  notice to the Issuer
         describing  the manner and terms of such  transfer  and  removal as the
         Issuer may reasonably request.  Such proposed transfer and removal will
         not be  effected  until:  (a) either (i) the  Issuer  has  received  an
         opinion of counsel reasonably satisfactory to the Issuer, to the effect
         that the  registration of such  securities  under the Securities Act is
         not  required  in  connection  with  such  proposed  transfer,  (ii)  a
         registration  statement under the Securities Act covering such proposed
         disposition  has been  filed by the  Issuer  with  the  Securities  and
         Exchange  Commission and has become effective under the Securities Act,
         (iii) the Issuer has received other evidence reasonably satisfactory to
         the  Issuer  that  such  registration  and   qualification   under  the
         Securities Act and state securities laws are not required,  or (iv) the
         Holder  provides  the  Issuer  with  reasonable  assurances  that  such
         security can be sold pursuant to Rule 144 under the Securities Act; and
         (b) either (i) the Issuer has received an opinion of counsel reasonably
         satisfactory  to  the  Issuer,  to  the  effect  that  registration  or
         qualification  under the  securities or "blue sky" laws of any state is
         not required in  connection  with such  proposed  disposition,  or (ii)
         compliance with applicable state securities or "blue sky" laws has been
         effected or a valid exemption exists with respect  thereto.  The Issuer
         will respond to any such notice from a holder  within five (5) business
         days.  In the case of any proposed  transfer  under this  Section,  the
         Issuer will use reasonable  efforts to comply with any such  applicable
         state securities or "blue sky" laws, but shall in no event be required,
         (x) to  qualify  to do  business  in any  state  where  it is not  then
         qualified,  (y) to take any action  that would  subject it to tax or to
         the  general  service  of  process  in any  state  where it is not then
         subject,  or (z) to comply with state  securities or "blue sky" laws of
         any state for which  registration by coordination is unavailable to the
         Issuer. The restrictions on transfer contained in this Section shall be
         in addition to, and not by way of limitation of, any other restrictions
         on transfer contained in any other section of this Warrant.

         (g) In no event may the  Holder  exercise  this  Warrant in whole or in
part unless the Holder is an  "accredited  investor" as defined in  Regulation D
under the Securities Act.

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<PAGE>

         3. Stock Fully Paid; Reservation and Listing of Shares; Covenants.

         (a) Stock Fully Paid. The Issuer  represents,  warrants,  covenants and
agrees that all shares of Warrant Stock which may be issued upon the exercise of
this Warrant or otherwise  hereunder  will,  when issued in accordance  with the
terms of this  Warrant,  be duly  authorized,  validly  issued,  fully  paid and
non-assessable  and free from all taxes, liens and charges created by or through
Issuer.  The Issuer  further  covenants and agrees that during the period within
which  this  Warrant  may be  exercised,  the  Issuer  will  at all  times  have
authorized  and  reserved  for the  purpose of the issue upon  exercise  of this
Warrant  a  sufficient  number of shares  of  Common  Stock to  provide  for the
exercise of this Warrant.

         (b) Reservation.  If any shares of Common Stock required to be reserved
for issuance  upon exercise of this Warrant or as otherwise  provided  hereunder
require registration or qualification with any governmental  authority under any
federal or state law before  such  shares may be so issued,  the Issuer  will in
good faith use its reasonable best efforts as  expeditiously  as possible at its
expense to cause such shares to be duly  registered or qualified.  If the Issuer
shall list any shares of Common  Stock on any  securities  exchange or market it
will, at its expense,  list thereon,  maintain and increase when  necessary such
listing,  of all shares of Warrant  Stock from time to time issued upon exercise
of this Warrant or as otherwise provided  hereunder  (provided that such Warrant
Stock  has been  registered  pursuant  to a  registration  statement  under  the
Securities  Act then in  effect),  and,  to the  extent  permissible  under  the
applicable securities exchange rules, all unissued shares of Warrant Stock which
are at any time issuable hereunder,  so long as any shares of Common Stock shall
be so  listed.  The  Issuer  will also so list on each  securities  exchange  or
market, and will maintain such listing of, any other securities which the Holder
of this  Warrant  shall be entitled to receive upon the exercise of this Warrant
if at the time  any  securities  of the  same  class  shall  be  listed  on such
securities exchange or market by the Issuer.

         (c) Covenants.  The Issuer shall not by any action  including,  without
limitation, amending the Articles of Incorporation or the by-laws of the Issuer,
or  through  any  reorganization,  transfer  of assets,  consolidation,  merger,
dissolution,  issue or sale of securities or any other action,  avoid or seek to
avoid the  observance or  performance  of any of the terms of this Warrant,  but
will at all times in good faith assist in the carrying out of all such terms and
in the taking of all such actions as may be necessary or  appropriate to protect
the rights of the Holder  hereof  against  dilution (to the extent  specifically
provided  herein)  or  impairment.   Without  limiting  the  generality  of  the
foregoing,  the Issuer will (i) not permit the par value,  if any, of its Common
Stock to exceed the then effective  Warrant Price,  (ii) not amend or modify any
provision  of the  Articles  of  Incorporation  or  by-laws of the Issuer in any
manner that would adversely  affect the rights of the Holders of the Warrants in
their capacity as Holders of the Warrants,  (iii) take all such action as may be
reasonably  necessary  in order that the Issuer may validly  and  legally  issue
fully  paid and  nonassessable  shares  of Common  Stock,  free and clear of any
liens,  claims,  encumbrances and  restrictions  (other than as provided herein)
upon the exercise of this Warrant,  and (iv) use its reasonable  best efforts to
obtain  all  such  authorizations,   exemptions  or  consents  from  any  public
regulatory body having  jurisdiction  thereof as may be reasonably  necessary to
enable the Issuer to perform its obligations under this Warrant.

         (d) Loss,  Theft,  Destruction  of  Warrants.  Upon receipt of evidence
satisfactory to the Issuer of the ownership of and the loss, theft,  destruction
or  mutilation  of any  Warrant  and,  in the  case of any such  loss,  theft or
destruction,  upon receipt of indemnity or security  satisfactory  to the Issuer
or, in the case of any such mutilation,  upon surrender and cancellation of such
Warrant,  the  Issuer  will  make and  deliver,  in lieu of such  lost,  stolen,
destroyed or mutilated Warrant, a new Warrant of like tenor and representing the
right to purchase the same number of shares of Common Stock.

                                        4
<PAGE>

         4. Adjustment of Warrant Price and Warrant Share Number.  The number of
shares of Common Stock for which this Warrant is  exercisable,  and the price at
which such  shares may be  purchased  upon  exercise of this  Warrant,  shall be
subject  to  adjustment  from time to time as set forth in this  Section  4. The
Issuer shall give the Holder notice of any event  described below which requires
an adjustment pursuant to this Section 4 in accordance with Section 5.

         (a) Recapitalization,  Reorganization, Reclassification, Consolidation,
Merger or Sale.

                  (i) In case the Issuer after the Original  Issue Date shall do
         any of the following (each, a "Triggering  Event"):  (a) consolidate or
         merge with or into another corporation where the holders of outstanding
         Voting Stock prior to such merger or  consolidation do not own over 50%
         of the outstanding  Voting Stock of the merged or  consolidated  entity
         immediately  after  such  merger or  consolidation,  or (b) sell all or
         substantially  all of its properties or assets to any other Person,  or
         (c) change the Common Stock to the same or  different  number of shares
         of  any  class  or  classes  of  stock,  whether  by  reclassification,
         exchange, substitution or otherwise (other than by way of a stock split
         or combination of shares or stock dividends or  distributions  provided
         for in  Section  4(b)  or  Section  4(c)),  or  (d)  effect  a  capital
         reorganization  (other than by way of a stock split or  combination  of
         shares or stock dividends or distributions provided for in Section 4(b)
         or Section 4(c)),  then, and in the case of each such Triggering Event,
         proper  provision  shall be made so that,  upon the basis and the terms
         and in the manner provided in this Warrant,  the Holder of this Warrant
         shall be  entitled  upon the  exercise  hereof  at any time  after  the
         consummation  of such  Triggering  Event, to the extent this Warrant is
         not exercised prior to such Triggering Event, to receive at the Warrant
         Price in effect at the time  immediately  prior to the  consummation of
         such  Triggering  Event in lieu of the Common Stock  issuable upon such
         exercise  of  this  Warrant  prior  to  such  Triggering   Event,   the
         securities,  cash and  property  to which such  Holder  would have been
         entitled upon the  consummation of such Triggering Event if such Holder
         had exercised the rights represented by this Warrant  immediately prior
         thereto,  subject to adjustments  (subsequent to such corporate action)
         as nearly  equivalent  as  possible  to the  adjustments  provided  for
         elsewhere in this Section 4.

                  (ii) Notwithstanding anything contained in this Warrant to the
         contrary,  a Triggering  Event shall not be deemed to have occurred if,
         prior to the consummation  thereof, each Person (other than the Issuer)
         which may be required to deliver any securities,  cash or property upon
         the  exercise  of this  Warrant as provided  herein  shall  assume,  by
         written  instrument  delivered to, and reasonably  satisfactory to, the
         Holder of this Warrant,  (A) the  obligations  of the Issuer under this
         Warrant  (and if the Issuer  shall  survive  the  consummation  of such
         Triggering  Event,  such assumption  shall be in addition to, and shall
         not release the Issuer from, any  continuing  obligations of the Issuer
         under this  Warrant) and (B) the  obligation  to deliver to such Holder
         such shares of securities,  cash or property as, in accordance with the
         foregoing  provisions  of this  subsection  (a),  such Holder  shall be
         entitled to receive,  and such Person shall have similarly delivered to
         such  Holder a written  acknowledgement  executed by the  President  or
         Chief Financial Officer of the Company, stating that this Warrant shall
         thereafter  continue  in full  force and  effect  and the terms  hereof
         (including,   without  limitation,   all  of  the  provisions  of  this
         subsection (a)) shall be applicable to the securities, cash or property
         which such Person may be required to deliver  upon any exercise of this
         Warrant or the exercise of any rights pursuant hereto.

         (b) Stock Dividends, Subdivisions and Combinations. If at any time, the
Issuer shall:

                  (i) make or issue or set a record  date for the holders of its
         Common  Stock for the purpose of  entitling  them to receive a dividend
         payable in, or other distribution of, shares of Common Stock,

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<PAGE>

                  (ii) effect a stock split of its outstanding  shares of Common
         Stock into a larger number of shares of Common Stock, or

                  (iii)  combine its  outstanding  shares of Common Stock into a
         smaller number of shares of Common Stock,

then (1) the  number  of  shares of Common  Stock  for  which  this  Warrant  is
exercisable immediately after the occurrence of any such event shall be adjusted
to equal the number of shares of Common Stock which a record  holder of the same
number of  shares  of  Common  Stock  for  which  this  Warrant  is  exercisable
immediately  prior to the  occurrence  of such event would own or be entitled to
receive  after the  happening of such event,  and (2) the Warrant  Price then in
effect  shall  be  adjusted  to  equal  (A) the  Warrant  Price  then in  effect
multiplied  by the number of shares of Common  Stock for which  this  Warrant is
exercisable  immediately  prior to the  adjustment  divided by (B) the number of
shares of Common Stock for which this Warrant is exercisable  immediately  after
such adjustment.

Notwithstanding  the  foregoing,  if such  record date shall have been fixed and
such dividend is not fully paid or if such distribution is not fully made on the
date fixed  therefor,  the  Warrant  Price  shall be  adjusted  pursuant to this
paragraph as of the time of actual payment of such dividends or distributions.

         (c) Certain Other Distributions. If at any time, the Issuer shall make,
issue, or set a record date for the  determination  of the holders of its Common
Stock for the  purpose  of  entitling  them to  receive  any  dividend  or other
distribution of:

                  (i)      cash  (other  than a  cash  dividend  payable  out of
                           earnings or earned surplus legally  available for the
                           payment   of   dividends   under   the  laws  of  the
                           jurisdiction of incorporation of the Issuer),

                  (ii)     any  evidences  of its  indebtedness,  any  shares of
                           stock  of  any  class  or  any  other  securities  or
                           property of any nature  whatsoever  (other than cash,
                           Common  Stock  Equivalents  or  Additional  Shares of
                           Common Stock), or

                  (iii)    any  warrants  or other  rights to  subscribe  for or
                           purchase  any  evidences  of  its  indebtedness,  any
                           shares of stock of any class or any other  securities
                           or  property  of any nature  whatsoever  (other  than
                           cash,  Common Stock  Equivalents or Additional Shares
                           of Common Stock),

then (1) the  number  of  shares of Common  Stock  for  which  this  Warrant  is
exercisable  shall be  adjusted  to equal the product of the number of shares of
Common Stock for which this  Warrant is  exercisable  immediately  prior to such
adjustment  multiplied by a fraction (A) the numerator of which shall be the Per
Share Market Value of Common Stock at the date of taking such record and (B) the
denominator  of which  shall be such Per Share  Market  Value  minus the  amount
allocable to one share of Common Stock of any such cash so distributable  and of
the fair value (as  determined  in good faith by the Board of  Directors  of the
Issuer and supported by an opinion from an investment banking firm of recognized
national standing acceptable to (but not affiliated with) the Holder) of any and
all such  evidences  of  indebtedness,  shares of  stock,  other  securities  or
property or warrants or other  subscription or purchase rights so distributable,
and (2) the  Warrant  Price then in effect  shall be  adjusted  to equal (A) the
Warrant Price then in effect  multiplied by the number of shares of Common Stock
for which  this  Warrant  is  exercisable  immediately  prior to the  adjustment
divided  by (B) the number of shares of Common  Stock for which this  Warrant is
exercisable immediately after such adjustment.  A reclassification of the Common
Stock  (other  than a change in par value,  or from par value to no par value or
from no par value to par value)  into  shares of Common  Stock and shares of any
other class of stock shall be deemed a distribution by the Issuer to the holders
of its  Common  Stock of such  shares of such  other  class of stock  within the
meaning of this  Section  4(c) and, if the  outstanding  shares of Common  Stock
shall be changed into a larger or smaller  number of shares of Common Stock as a
part of such  reclassification,  such change  shall be deemed a  subdivision  or
combination,  as the case may be, of the  outstanding  shares  of  Common  Stock
within the meaning of Section 4(b).

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<PAGE>

Notwithstanding  the  foregoing,  if such  record date shall have been fixed and
such dividend is not fully paid or if such distribution is not fully made on the
date fixed  therefor,  the  Warrant  Price  shall be  adjusted  pursuant to this
Section  4(d)  as  of  the  time  of  actual   payment  of  such   dividends  or
distributions.

         (d) Purchase of Common  Stock by the Issuer.  If the Issuer at any time
while this  Warrant is  outstanding  shall,  directly  or  indirectly  through a
Subsidiary or  otherwise,  purchase,  redeem or otherwise  acquire any shares of
Common Stock at a price per share greater than the Per Share Market Value,  then
the Warrant Price upon each such purchase,  redemption or  acquisition  shall be
adjusted  to that  price  determined  by  multiplying  such  Warrant  Price by a
fraction (i) the numerator of which shall be the number of shares of Outstanding
Common Stock immediately prior to such purchase, redemption or acquisition minus
the number of shares of Common Stock which the aggregate  consideration  for the
total number of such shares of Common Stock so  purchased,  redeemed or acquired
would purchase at the Per Share Market Value;  and (ii) the denominator of which
shall be the number of shares of Outstanding Common Stock immediately after such
purchase,  redemption or acquisition.  For the purposes of this subsection,  the
date as of which the Per  Share  Market  Price  shall be  computed  shall be the
earlier of (x) the date on which the Issuer shall enter into a firm contract for
the purchase, redemption or acquisition of such Common Stock, or (y) the date of
actual  purchase,  redemption  or  acquisition  of such  Common  Stock.  For the
purposes of this subsection,  a purchase,  redemption or acquisition of a Common
Stock  Equivalent  shall be deemed to be a  purchase  of the  underlying  Common
Stock,  and the  computation  herein  required shall be made on the basis of the
full  exercise,  conversion  or exchange of such Common Stock  Equivalent on the
date as of which such computation is required hereby to be made,  whether or not
such  Common  Stock   Equivalent  is  actually   exercisable,   convertible   or
exchangeable on such date.

         (e) Other Provisions  applicable to Adjustments under this Section. The
following  provisions  shall be applicable to the making of  adjustments  of the
number of shares of Common Stock for which this Warrant is  exercisable  and the
Warrant Price then in effect provided for in this Section 4:

                  (i) Fractional Interests.  In computing adjustments under this
Section 4,  fractional  interests in Common Stock shall be taken into account to
the nearest one one-hundredth (1/100th) of a share.

                  (ii) When Adjustment Not Required.  If the Issuer shall take a
record of the holders of its Common Stock for the purpose of  entitling  them to
receive a dividend or distribution or subscription or purchase rights and shall,
thereafter and before the distribution to stockholders thereof,  legally abandon
its plan to pay or deliver such dividend, distribution, subscription or purchase
rights,  then thereafter no adjustment shall be required by reason of the taking
of such record and any such adjustment  previously made in respect thereof shall
be rescinded and annulled.

         (f) Form of Warrant  after  Adjustments.  The form of this Warrant need
not be changed because of any adjustments in the Warrant Price or the number and
kind of Securities purchasable upon the exercise of this Warrant.

         (g)  Escrow  of  Warrant   Stock.   If  after  any   property   becomes
distributable  pursuant to this  Section 4 by reason of the taking of any record
of the holders of Common  Stock,  but prior to the  occurrence  of the event for
which such record is taken, and the Holder exercises this Warrant, any shares of
Common Stock issuable upon exercise by reason of such adjustment shall be deemed
the  last  shares  of  Common   Stock  for  which  this   Warrant  is  exercised
(notwithstanding  any other provision to the contrary herein) and such shares or
other property shall be held in escrow for the Holder by the Issuer to be issued
to the Holder upon and to the extent that the event actually  takes place,  upon
payment of the current Warrant Price. Notwithstanding any other provision to the
contrary herein,  if the event for which such record was taken fails to occur or
is  rescinded,  then such  escrowed  shares shall be cancelled by the Issuer and
escrowed property returned.

                                        7
<PAGE>

         5. Notice of  Adjustments.  Whenever the Warrant Price or Warrant Share
Number  shall be adjusted  pursuant  to Section 4 hereof  (for  purposes of this
Section 5, each an  "adjustment"),  the Issuer  shall cause its Chief  Financial
Officer to prepare  and  execute a  certificate  setting  forth,  in  reasonable
detail,  the event requiring the adjustment,  the amount of the adjustment,  the
method by which such  adjustment was calculated  (including a description of the
basis on which the Board  made any  determination  hereunder),  and the  Warrant
Price and Warrant Share Number after giving effect to such adjustment, and shall
cause copies of such  certificate  to be delivered to the Holder of this Warrant
promptly after each adjustment. Any dispute between the Issuer and the Holder of
this Warrant with  respect to the matters set forth in such  certificate  may at
the option of the Holder of this  Warrant be  submitted  to one of the  national
accounting  firms  currently  known as the "big four"  selected  by the  Holder,
provided  that the Issuer shall have ten (10) days after  receipt of notice from
such Holder of its selection of such firm to object thereto,  in which case such
Holder shall select another such firm and the Issuer shall have no such right of
objection.  The firm  selected by the Holder of this  Warrant as provided in the
preceding  sentence shall be instructed to deliver a written  opinion as to such
matters to the Issuer and such Holder within  thirty (30) days after  submission
to it of such  dispute.  Such opinion  shall be final and binding on the parties
hereto.

         6.  Fractional  Shares.  No fractional  shares of Warrant Stock will be
issued in connection  with any exercise  hereof,  but in lieu of such fractional
shares,  the Issuer  shall make a cash payment  therefor  equal in amount to the
product of the applicable fraction multiplied by the Per Share Market Value then
in effect.

         7. Ownership Cap and Certain Exercise Restrictions.

                  (a) Notwithstanding anything to the contrary set forth in this
Warrant,  at no time may a Holder of this Warrant  exercise  this Warrant if the
number of shares of Common Stock to be issued  pursuant to such  exercise  would
exceed,  when  aggregated  with all other  shares of Common  Stock owned by such
Holder at such time,  the number of shares of Common Stock which would result in
such Holder  owning more than 4.999% of all of the Common Stock  outstanding  at
such time; provided,  however,  that upon a holder of this Warrant providing the
Issuer with  sixty-one  (61) days notice  (pursuant  to Section 13 hereof)  (the
"Waiver  Notice")  that such Holder  would like to waive this  Section 7(a) with
regard to any or all  shares of Common  Stock  issuable  upon  exercise  of this
Warrant, this Section 7(a) will be of no force or effect with regard to all or a
portion of the Warrant referenced in the Waiver Notice; provided,  further, that
this provision  shall be of no further force or effect during the sixty-one (61)
days immediately preceding the expiration of the term of this Warrant.

                  (b) The Holder may not exercise  the Warrant  hereunder to the
extent  such  exercise  would  result  in the  Holder  beneficially  owning  (as
determined  in  accordance  with Section 13(d) of the Exchange Act and the rules
thereunder)  in excess of 9.999% of the then  issued and  outstanding  shares of
Common Stock, including shares issuable upon exercise of the Warrant held by the
Holder after application of this Section; provided,  however, that upon a holder
of this  Warrant  providing  the Company  with a Waiver  Notice that such holder
would like to waive this Section 7(b) with regard to any or all shares of Common
Stock  issuable upon exercise of this Warrant,  this Section 7(b) shall be of no
force or effect with regard to those shares of Warrant  Stock  referenced in the
Waiver Notice;  provided,  further,  that this provision  shall be of no further
force or effect  during  the  sixty-one  (61)  days  immediately  preceding  the
expiration of the term of this Warrant.

                                        8
<PAGE>

         8. Registration  Rights. The Investor is aware that the Company filed a
Registration  Statement  on Form SB-2 which was  approved  by the  Securities  &
Exchange  Commission  on March 1, 2006 and that a total of  2,500,000  shares of
Common  Stock were  reserved  and  registered  for the  exercise of the original
CapitalSmart  Warrant.  The Investor  acknowledges  and understands that 625,000
shares of Common  Stock  previously  registered  has been  allocated  toward the
exercise of this Warrant.

         9. Definitions.  For the purposes of this Warrant,  the following terms
have the following meanings:

                  "Articles   of   Incorporation"    means   the   Articles   of
         Incorporation  of the Issuer as in effect on the  Original  Issue Date,
         and as hereafter from time to time amended,  modified,  supplemented or
         restated in  accordance  with the terms hereof and thereof and pursuant
         to applicable law.

                  "Board" shall mean the Board of Directors of the Issuer.

                  "Capital  Stock"  means and  includes  (i) any and all shares,
         interests,  participations  or other  equivalents  of or  interests  in
         (however designated)  corporate stock,  including,  without limitation,
         shares of preferred or preference stock, (ii) all partnership interests
         (whether  general or  limited)  in any Person  which is a  partnership,
         (iii) all membership  interests or limited  liability company interests
         in any  limited  liability  company,  and (iv) all equity or  ownership
         interests in any Person of any other type.

                  "Common  Stock" means the Common  Stock,  par value $.0005 per
         share,  of the Issuer and any other Capital Stock into which such stock
         may hereafter be changed.

                  "Convertible  Securities"  means  evidences  of  Indebtedness,
         shares of Capital Stock or other  Securities which are or may be at any
         time convertible  into or exchangeable for Additional  Shares of Common
         Stock.  The term  "Convertible  Security"  means one of the Convertible
         Securities.

                  "Governmental Authority" means any governmental, regulatory or
         self-regulatory   entity,   department,   body,  official,   authority,
         commission, board, agency or instrumentality, whether federal, state or
         local, and whether domestic or foreign.

                  "Holders" mean the Persons who shall from time to time own any
         Warrant. The term "Holder" means one of the Holders.

                  "Independent Appraiser" means a nationally recognized or major
         regional  investment  banking  firm or firm  of  independent  certified
         public  accountants of recognized  standing (which may be the firm that
         regularly  examines  the  financial  statements  of the Issuer) that is
         regularly  engaged in the business of  appraising  the Capital Stock or
         assets of corporations  or other entities as going concerns,  and which
         is not affiliated with either the Issuer or the Holder of any Warrant.

                  "Issuer" means  Medical  Media  Television,  Inc.,  a  Florida
         corporation, and its successors.

                                        9
<PAGE>

                  "Majority  Holders"  means at any time the Holders of Warrants
         exercisable  for a majority  of the shares of  Warrant  Stock  issuable
         under the Warrants at the time outstanding.

                  "Original Issue Date" means April 16, 2006.

                  "OTC  Bulletin  Board" means the  over-the-counter  electronic
         bulletin board.

                  "Other  Common" means any other Capital Stock of the Issuer of
         any class which shall be  authorized at any time after the date of this
         Warrant  (other  than  Common  Stock) and which shall have the right to
         participate  in the  distribution  of earnings and assets of the Issuer
         without limitation as to amount.

                  "Outstanding  Common  Stock"  means,  at any given  time,  the
         aggregate amount of outstanding  shares of Common Stock,  assuming full
         exercise,  conversion  or  exchange  (as  applicable)  of all  options,
         warrants and other Securities which are convertible into or exercisable
         or  exchangeable  for, and any right to subscribe for, shares of Common
         Stock that are outstanding at such time.

                  "Person" means an individual,  corporation,  limited liability
         company,  partnership,   joint  stock  company,  trust,  unincorporated
         organization,  joint venture, Governmental Authority or other entity of
         whatever nature.

                  "Per Share Market Value" means on any particular  date (a) the
         closing bid price for a share of Common  Stock in the  over-the-counter
         market,  as  reported  by the OTC  Bulletin  Board  or in the  National
         Quotation  Bureau  Incorporated  or  similar   organization  or  agency
         succeeding  to its  functions  of  reporting  prices)  at the  close of
         business on such date,  or (b) if the Common Stock is not then reported
         by the OTC Bulletin Board or the National Quotation Bureau Incorporated
         (or similar  organization  or agency  succeeding  to its  functions  of
         reporting prices),  then the average of the "Pink Sheet" quotes for the
         relevant  conversion period, as determined in good faith by the holder,
         or (c) if the Common Stock is not then publicly  traded the fair market
         value of a share of  Common  Stock as  determined  by the Board in good
         faith;  provided,  however, that the Majority Holders, after receipt of
         the determination by the Board, shall have the right to select, jointly
         with the Issuer,  an  Independent  Appraiser,  in which case,  the fair
         market value shall be the determination by such Independent  Appraiser;
         and provided,  further that all  determinations of the Per Share Market
         Value shall be appropriately  adjusted for any stock  dividends,  stock
         splits  or  other  similar   transactions   during  such  period.   The
         determination  of fair market value shall be based upon the fair market
         value of the Issuer  determined  on a going  concern basis as between a
         willing buyer and a willing seller and taking into account all relevant
         factors  determinative  of value, and shall be final and binding on all
         parties.  In determining  the fair market value of any shares of Common
         Stock, no consideration  shall be given to any restrictions on transfer
         of the  Common  Stock  imposed  by  agreement  or by  federal  or state
         securities  laws, or to the existence or absence of, or any limitations
         on, voting rights.

                  "Securities"  means  any  debt  or  equity  securities  of the
         Issuer, whether now or hereafter authorized, any instrument convertible
         into or  exchangeable  for  Securities  or a Security,  and any option,
         warrant or other right to purchase or acquire any Security.  "Security"
         means one of the Securities.

                  "Securities Act" means the Securities Act of 1933, as amended,
         or any similar federal statute then in effect.

                                       10
<PAGE>

                  "Subsidiary"  means  any  corporation  at  least  50% of whose
         outstanding  Voting  Stock  shall  at the  time be  owned  directly  or
         indirectly by the Issuer or by one or more of its  Subsidiaries,  or by
         the Issuer and one or more of its Subsidiaries.

                  "Term" has the meaning specified in Section 1 hereof.

                  "Trading  Day"  means (a) a day on which the  Common  Stock is
         traded on the OTC  Bulletin  Board,  or (b) if the Common  Stock is not
         traded on the OTC  Bulletin  Board,  a day on which the Common Stock is
         quoted in the  over-the-counter  market  as  reported  by the  National
         Quotation Bureau  Incorporated  (or any similar  organization or agency
         succeeding its functions of reporting prices); provided,  however, that
         in the event that the Common Stock is not listed or quoted as set forth
         in (a) or (b)  hereof,  then  Trading  Day  shall  mean any day  except
         Saturday, Sunday and any day which shall be a legal holiday or a day on
         which banking  institutions  in the State of New York are authorized or
         required by law or other government action to close.

                  "Voting  Stock" means,  as applied to the Capital Stock of any
         corporation, Capital Stock of any class or classes (however designated)
         having  ordinary  voting  power for the  election  of a majority of the
         members of the Board of  Directors  (or other  governing  body) of such
         corporation,  other than Capital Stock having such power only by reason
         of the happening of a contingency.

                  "Warrants" means this Warrant,  and any other warrants of like
         tenor issued in  substitution  or exchange for any thereof  pursuant to
         the  provisions of Section 2(c),  2(d) or 2(e) hereof or of any of such
         other Warrants.

                  "Warrant  Price"  initially  means U.S.  $.75, as such Warrant
         Price  may be  adjusted  from  time to time as  shall  result  from the
         adjustments specified in this Warrant, including Section 4 hereto.

                  "Warrant Share Number" means at any time the aggregate  number
         of shares of Warrant  Stock  which may at such time be  purchased  upon
         exercise of this Warrant,  after giving effect to all prior adjustments
         and  increases  to such  number  made or  required to be made under the
         terms hereof.

                  "Warrant  Stock" means Common Stock  issuable upon exercise of
         any Warrant or Warrants or otherwise  issuable  pursuant to any Warrant
         or Warrants.

         10. Other Notices. In case at any time:

                           (A)      the Issuer shall make any  distributions  to
                                    the holders of Common Stock; or

                           (B)      the Issuer shall  authorize  the granting to
                                    all holders of its Common Stock of rights to
                                    subscribe  for or  purchase  any  shares  of
                                    Capital  Stock of any class or other rights;
                                    or

                           (C)      there shall be any  reclassification  of the
                                    Capital Stock of the Issuer; or

                           (D)      there shall be any capital reorganization by
                                    the Issuer; or

                                       11
<PAGE>

                           (E)      there  shall  be any  (i)  consolidation  or
                                    merger  involving  the  Issuer or (ii) sale,
                                    transfer  or  other  disposition  of  all or
                                    substantially all of the Issuer's  property,
                                    assets or business (except a merger or other
                                    reorganization  in which the Issuer shall be
                                    the surviving  corporation and its shares of
                                    Capital   Stock   shall   continue   to   be
                                    outstanding   and  unchanged  and  except  a
                                    consolidation,  merger,  sale,  transfer  or
                                    other  disposition  involving a wholly-owned
                                    Subsidiary); or

                           (F)      there  shall be a voluntary  or  involuntary
                                    dissolution,  liquidation  or  winding-up of
                                    the Issuer or any partial liquidation of the
                                    Issuer or  distribution to holders of Common
                                    Stock;

then, in each of such cases,  the Issuer shall give written notice to the Holder
of the date on which (i) the books of the Issuer  shall close or a record  shall
be taken for such dividend,  distribution  or  subscription  rights or (ii) such
reorganization,    reclassification,    consolidation,    merger,   disposition,
dissolution,  liquidation or  winding-up,  as the case may be, shall take place.
Such notice also shall  specify the date as of which the holders of Common Stock
of record shall  participate  in such  dividend,  distribution  or  subscription
rights, or shall be entitled to exchange their certificates for Common Stock for
securities   or   other   property   deliverable   upon   such   reorganization,
reclassification,  consolidation, merger, disposition,  dissolution, liquidation
or  winding-up,  as the case may be. Such notice  shall be given at least twenty
(20) days prior to the record date or effective date for the event  specified in
such notice.

         11. Amendment and Waiver. Any term, covenant, agreement or condition in
this  Warrant may be amended,  or  compliance  therewith  may be waived  (either
generally   or  in  a   particular   instance   and  either   retroactively   or
prospectively),  by a written instrument or written instruments  executed by the
Issuer and the Majority Holders;  provided,  however,  that no such amendment or
waiver  shall  reduce the Warrant  Share  Number,  increase  the Warrant  Price,
shorten the period  during  which this  Warrant may be  exercised  or modify any
provision of this Section 11 without the consent of the Holder of this Warrant.

         12.  Governing  Law. THIS WARRANT SHALL BE GOVERNED BY AND CONSTRUED IN
ACCORDANCE  WITH THE LAWS OF THE  STATE OF  FLORIDA,  WITHOUT  GIVING  EFFECT TO
PRINCIPLES OF CONFLICTS OF LAW.

         13. Notices.  Any and all notices or other communications or deliveries
required or permitted to be provided  hereunder shall be in writing and shall be
deemed given and  effective on the earlier of (i) the date of  transmission,  if
such  notice or  communication  is  delivered  via  facsimile  at the  facsimile
telephone  number  specified  for notice prior to 5:00 p.m.,  eastern time, on a
Trading Day, (ii) the Trading Day after the date of transmission, if such notice
or  communication  is delivered via facsimile at the facsimile  telephone number
specified for notice later than 5:00 p.m., eastern time, on any date and earlier
than 11:59 p.m., eastern time, on such date, (iii) the Trading Day following the
date  of  mailing,  if sent  by  overnight  delivery  by  nationally  recognized
overnight  courier  service  or (iv)  actual  receipt  by the party to whom such
notice is required to be given. The addresses for such  communications  shall be
with respect to the Holder of this Warrant or of Warrant  Stock issued  pursuant
hereto,  addressed to such Holder at its last known address or facsimile  number
appearing  on the books of the  Issuer  maintained  for such  purposes,  or with
respect to the Issuer, addressed to:

                                       12
<PAGE>

                             Medical Media Television, Inc.
                             8406 Benjamin Road, Suite C
                             Tampa, Florida 33634
                             Attention: Philip M. Cohen, President and CEO
                             Tel. No.: (813) 888-7330
                             Fax No.:  (813) 888-7375

Copies of  notices  to the Issuer  shall be sent to Bush Ross  Gardner  Warren &
Rudy, P.A., Attn: John N. Giordano, 220 S. Franklin Street, Tampa, FL 33601, Tel
No. (813)  224-9255,  Fax. No. (813)  224-9230.  Copies of notices to the Holder
shall be sent to Softrev Partners,  Inc., Attn: Stuart Kerr, 33 Twin Oaks Drive,
Kings Park, NY 11754;  Tel. No. (631)  269-2755,  Fax. No. (708)  575-6889.  Any
party  hereto may from time to time  change its address for notices by giving at
least ten (10) days written  notice of such  changed  address to the other party
hereto.

         14. Warrant Agent.  The Issuer may, by written notice to each Holder of
this  Warrant,  appoint  an agent  having an office  in Tampa,  Florida  for the
purpose  of issuing  shares of Warrant  Stock on the  exercise  of this  Warrant
pursuant to subsection (b) of Section 2 hereof, exchanging this Warrant pursuant
to  subsection  (d) of Section 2 hereof or replacing  this  Warrant  pursuant to
subsection (d) of Section 3 hereof, or any of the foregoing,  and thereafter any
such  issuance,  exchange or  replacement,  as the case may be, shall be made at
such office by such agent.

         15.  Remedies.  The Issuer  stipulates  that the remedies at law of the
Holder of this Warrant in the event of any default or threatened  default by the
Issuer in the performance of or compliance with any of the terms of this Warrant
are not and will not be adequate and that,  to the fullest  extent  permitted by
law,  such  terms may be  specifically  enforced  by a decree  for the  specific
performance  of any agreement  contained  herein or by an  injunction  against a
violation of any of the terms hereof or otherwise.

         16.  Successors  and  Assigns.  This  Warrant and the rights  evidenced
hereby  shall inure to the  benefit of and be binding  upon the  successors  and
assigns of the Issuer, the Holder hereof and (to the extent provided herein) the
Holders of Warrant Stock issued pursuant hereto, and shall be enforceable by any
such Holder or Holder of Warrant Stock.

         17.  Modification and Severability.  If, in any action before any court
or agency  legally  empowered to enforce any  provision  contained  herein,  any
provision  hereof is found to be  unenforceable,  then such  provision  shall be
deemed modified to the extent  necessary to make it enforceable by such court or
agency.  If any such provision is not  enforceable as set forth in the preceding
sentence,  the  unenforceability  of such  provision  shall not affect the other
provisions  of this  Warrant,  but this  Warrant  shall be  construed as if such
unenforceable provision had never been contained herein.

         18.  Headings.  The  headings of the  Sections of this  Warrant are for
convenience of reference  only and shall not, for any purpose,  be deemed a part
of this Warrant.

                            (Signature page follows)

                                       13
<PAGE>

         IN WITNESS WHEREOF, the Issuer has executed this Warrant as of the 26th
day of July,  2006 with an  effective  date as of the day and year  first  above
written.

                               MEDICAL MEDIA TELEVISION, INC.

                               By: /s/ Philip M. Cohen
                                   --------------------------------------------
                                       Philip M. Cohen
                                       President and Chief Executive Officer

                                       14
<PAGE>

                                  EXERCISE FORM

                         MEDICAL MEDIA TELEVISION, INC.

The  undersigned  _______________,  pursuant  to the  provisions  of the  within
Warrant, hereby elects to purchase _____ shares of Common Stock of Medical Media
Television, Inc. covered by the within Warrant.

Dated:                              Signature
       -----------------                      ----------------------------------

                                    Address
                                              ----------------------------------
                                              ----------------------------------

Number of shares of Common Stock beneficially owned or deemed beneficially owned
by the Holder on the date of Exercise: _________________________

                                   ASSIGNMENT

FOR VALUE RECEIVED,  _________________  hereby sells, assigns and transfers unto
__________________  the within Warrant and all rights evidenced thereby and does
irrevocably constitute and appoint _____________, attorney, to transfer the said
Warrant on the books of the within named corporation.

Dated:                              Signature
       -----------------                      ----------------------------------

                                    Address
                                              ----------------------------------
                                              ----------------------------------

                               PARTIAL ASSIGNMENT

FOR VALUE RECEIVED,  _________________  hereby sells, assigns and transfers unto
__________________  the right to  purchase  _________  shares of  Warrant  Stock
evidenced  by the within  Warrant  together  with all rights  therein,  and does
irrevocably  constitute and appoint  ___________________,  attorney, to transfer
that part of the said Warrant on the books of the within named corporation.

Dated:                              Signature
       -----------------                      ----------------------------------

                                    Address
                                              ----------------------------------
                                              ----------------------------------

                           FOR USE BY THE ISSUER ONLY:

This Warrant No. W-___ canceled (or  transferred or exchanged) this _____ day of
___________,  _____,  shares  of Common  Stock  issued  therefor  in the name of
_______________,  Warrant No.  W-_____ issued for ____ shares of Common Stock in
the name of _______________.Exh. 10.16 - 2006 Equity Incentive Plan

                         MEDICAL MEDIA TELEVISION, INC.

                           2006 EQUITY INCENTIVE PLAN

SECTION 1.    INTRODUCTION

         1.1   Establishment.   Medical  Media   Television,   Inc.,  a  Florida
corporation  (the  "Company"),  hereby  establishes  this  plan  of  stock-based
compensation  incentives for selected  Eligible  Participants of the Company and
its  affiliated  corporations.  This Plan  shall be known as the  Medical  Media
Television, Inc. 2006 Equity Incentive Plan (the "Plan").

         1.2 Purpose.  The purpose of this Plan is to promote the best interests
of  the  Company  and  its   stockholders  by  providing  a  means  of  non-cash
remuneration  to  selected  Eligible  Participants  who  contribute  most to the
operating progress and earning power of the Company and/or to provide incentives
to employees (including officers),  directors, and Consultants to the Company by
offering them an opportunity to acquire a proprietary interest in the Company.

         1.3 Rule 16B-3 Plan. The Plan is intended to comply with all applicable
conditions  of Rule 16b-3 (and all  subsequent  revisions  thereof)  promulgated
under the Securities  Exchange Act of 1934, as amended (the "1934 Act").  To the
extent  any  provision  of the  Plan or  action  by the  Board of  Directors  or
Committee  fails to so comply,  it shall be deemed null and void,  to the extent
permitted by law and deemed advisable by the Committee.  In addition,  the Board
of Directors may amend the Plan from time to time as it deems necessary in order
to meet the  requirements of any amendments to Rule 16b-3 without the consent of
the shareholders of the Company.

         1.4  Effective  Date of Plan.  The Plan shall be effective  May 1, 2006
(the "Effective Date"), provided that within one year of the Effective Date, the
Plan shall have been  approved by at least a majority vote of  stockholders.  No
Incentive Option,  Non-qualified Option,  Restricted Stock Award, or Bonus Stock
Award shall be granted  pursuant to the Plan ten years after the Effective Date.
Any action taken by the  Committee or by the Board of Directors  with respect to
the  implementation,  interpretation  or  administration  of this Plan  shall be
final, conclusive and binding.

         1.5  Eligibility.  The  individuals  who shall be  eligible  to receive
Awards hereunder shall be those Eligible Participations of the Company or any of
its Affiliates as the Committee shall determine from time to time.

SECTION 2.    DEFINITIONS

         The following definitions shall be applicable to the terms used in this
Plan:

         2.1 "Affiliated  Corporation"  means any  corporation  that is either a
parent corporation with respect to the Company or a subsidiary  corporation with
respect  to the  Company  (within  the  meaning  of  Sections  424(e)  and  (f),
respectively, of the Internal Revenue Code).

         2.2  "Award"  means  each of the  following  granted  under  this Plan:
Incentive  Option,  Nonqualified  Option,  Restricted Stock Award or Bonus Stock
Award.

         2.3 "Bonus Stock Award" means an award of stock as a bonus.
<PAGE>

         2.4 "Board of Directors" means the board of directors of the Company.

         2.5 "Bonus  Stock Award" means an award of shares of Common Stock to be
issued to an Eligible Participant if specified  predetermined  performance goals
are satisfied.

         2.6  "Change  in  Control"   shall  mean  and  include  the   following
transactions or situations:

         (a) A sale,  transfer,  or other  disposition by the Company  through a
         single  transaction  or a series of  transactions  of securities of the
         Company  representing  thirty  (30%)  percent  or more of the  combined
         voting  power  of the  Company's  then  outstanding  securities  to any
         "Unrelated  Person" or "Unrelated  Persons"  acting in concert with one
         another. For purposes of this definition,  the term "Person" shall mean
         and include any individual,  partnership,  joint venture,  association,
         trust corporation,  or other entity (including a "group" as referred to
         in Section  13(d)(3) of the 1934 Act). For purposes of this definition,
         the term  "Unrelated  Person"  shall mean and include any Person  other
         than the Company,  a  wholly-owned  subsidiary  of the  Company,  or an
         employee  benefit  plan of the  Company;  provided  however,  a sale to
         underwriters  in  connection  with a public  offering of the  Company's
         securities  pursuant  to a firm  commitment  shall  not be a Change  of
         Control.

         (b) A sale, transfer, or other disposition through a single transaction
         or a series of transactions of all or  substantially  all of the assets
         of the Company to an Unrelated  Person or Unrelated  Persons  acting in
         concert with one another.

         (c) A  change  in  the  ownership  of  the  Company  through  a  single
         transaction or a series of transactions  such that any Unrelated Person
         or  Unrelated  Persons  acting in concert  with one another  become the
         "Beneficial  Owner,"  directly  or  indirectly,  of  securities  of the
         Company  representing  at least  thirty  (30%)  percent of the combined
         voting power of the Company's then outstanding securities. For purposes
         of this  definition,  the term  "Beneficial  Owner" shall have the same
         meaning as given to that term in Rule 13d-3  promulgated under the 1934
         Act, provided that any pledgee of voting securities is not deemed to be
         the Beneficial  Owner thereof prior to its acquisition of voting rights
         with respect to such securities.

         (d)  Any  consolidation  or  merger  of the  Company  with  or  into an
         Unrelated Person,  unless immediately after the consolidation or merger
         the holders of the common stock of the Company immediately prior to the
         consolidation or merger are the beneficial  owners of securities of the
         surviving corporation  representing at least fifty (50%) percent of the
         combined voting power of the surviving  corporation's  then outstanding
         securities.

         (e) During any period of two years,  individuals  who, at the beginning
         of such  period,  constituted  the Board of  Directors  of the  Company
         cease,  for any  reason,  to  constitute  at least a majority  thereof,
         unless the election or nomination for election of each new director was
         approved by the vote of at least two-thirds of the directors then still
         in office who were directors at the beginning of such period.

         (f) A change  in  control  of the  Company  of a nature  that  would be
         required to be  reported  in  response to Item 6(e) of Schedule  14A of
         Regulation  14A  promulgated  under  the  1934  Act,  or any  successor
         regulation of similar importance,  regardless of whether the Company is
         subject to such reporting requirement.

         2.7  "Code"  means  the  Internal  Revenue  Code of 1986,  as it may be
amended from time to time.

                                        2
<PAGE>

         2.8  "Committee"  means  the  Compensation  Committee  of the  Board of
Directors or such other  committee  designated  by the Board of  Directors.  Any
Committee  member who is also an Eligible  Participant  may receive an Option or
Stock Award if he abstains  from voting in favor of a grant to himself,  and the
grant is determined and approved by the remaining  Committee members.  The Board
of Directors,  in its sole discretion,  may at any time remove any member of the
Committee and appoints another Director to fill any vacancy on the Committee.

         2.9 "Common Stock" means the Company's $.0005 par value Common Stock.

         2.10  "Company"  means  Medical  Media  Television,   Inc.,  a  Florida
corporation and its affiliates.

         2.11 "Consultant"  means any person,  including an advisor,  engaged by
the Company or Affiliate  to render  services  and who is  compensated  for such
services.

         2.12 "Eligible Participant" shall mean any employee, director, officer,
consultant,  or advisor of the Company who is determined (in accordance with the
provisions  herein contained) to be eligible to receive an Option or Stock Award
hereunder.

         2.13  "Fair  Market  Value" of the  Stock as of any date  means (a) the
average  of the high  and low  sale  prices  of the  Stock  on that  date on the
principal  securities exchange on which the Stock is listed; or (b) an amount at
the election of the Committee  equal to (x), the average between the closing bid
and ask  prices  per share of Stock on the last  preceding  date on which  those
prices were  reported or (y) that amount as  determined by the Committee in good
faith.

         2.14 "Incentive Option" means an option to purchase Stock granted under
this Plan  which is  designated  as an  "Incentive  Option"  and  satisfies  the
requirements of Section 422 of the Code.

         2.15 "Option" means both an Incentive Option and a Nonqualified  Option
granted under this Plan to purchase shares of Stock.

         2.16 "Option  Agreement" means the written agreement by and between the
Company and an Eligible Person which sets out the terms of an Option.

         2.17  "Plan"  means the  Medical  Media  Television,  Inc.  2006 Equity
Incentive Plan as set out in this document and as it may be amended from time to
time.

         2.18 "Plan Year" means the  Company's  fiscal year ending each December
31.

         2.19  "Restricted  Stock"  means  Stock  awarded or  purchased  under a
Restricted Stock Agreement entered into pursuant to this Plan, together with (i)
all  rights,  warranties  or  similar  items  attached  or  accruing  thereto or
represented  by the  certificate  representing  the  stock and (ii) any stock or
securities  into  which or for  which  the  stock  is  thereafter  converted  or
exchanged.  The terms and conditions of the Restricted  Stock Agreement shall be
determined by the Committee consistent with the terms of the Plan.

         2.20  "Restricted  Stock  Agreement"  means an  agreement  between  the
Company or any Affiliate and the Eligible  Person pursuant to which the Eligible
Person receives a Restricted Stock Award subject to provisions contained herein.

         2.21 "Restricted Stock Award" means an Award of Restricted Stock.

                                        3
<PAGE>

         2.22  "Restricted  Stock Purchase  Price" means the purchase  price, if
any, per share of Restricted  Stock subject to an Award.  The  Restricted  Stock
Purchase Price shall be determined by the  Committee.  It may be greater than or
less than the Fair Market Value of the Stock on the date of the Stock Award.

         2.23 "Stock"  means the common  stock of the Company,  $.0005 par value
or, in the event that the  outstanding  shares of common stock are later changed
into or exchanged for a different class of stock or securities of the Company or
another corporation, that other stock or security.

         2.24 "Stock Award" means the grant to an Eligible Participant of shares
of Common Stock  issuable  directly under this Plan rather than upon exercise of
an Option.

         2.25 "10% Stockholder"  means an individual who, at the time the Option
is granted,  owns Stock  possessing  more than 10% of the total combined  voting
power of all classes of stock of the Company or of any Affiliate.  An individual
shall be considered as owning the Stock owned, directly or indirectly, by or for
his  brothers  and  sisters  (whether  by the  whole  or  half  blood),  spouse,
ancestors, and lineal descendants;  and Stock owned, directly or indirectly,  by
or for a  corporation,  partnership,  estate,  or trust,  shall be considered as
being  owned   proportionately  by  or  for  its  stockholders,   partners,   or
beneficiaries.

Wherever  appropriate,  words  used in this  Plan in the  singular  may mean the
plural,  the  plural  may  mean the  singular,  and the  masculine  may mean the
feminine.

SECTION 3.    ELIGIBILITY AND AWARDS

         The Committee  shall  determine at any time and from time to time after
the effective date of this Plan: (i) the Eligible Participants, as same shall be
determined in accordance  with the  requirements  of Form S-8 and the Securities
Act of 1933,  as  amended;  (ii) the number of shares of Common  Stock  issuable
directly or to be granted  pursuant  to an Option;  (iii) the price per share at
which each Option may be exercised, in cash or cancellation of fees for services
for which the  Company is  liable,  if  applicable,  or the value per share if a
direct issue of stock pursuant to a Stock Award;  and (iv) the terms under which
each Option may be granted.  Such determination may from time to time be amended
or altered at the sole discretion of the Committee.

SECTION 4.    GRANT OF OPTION OR STOCK AWARD

         Subject  to the  terms  and  provisions  of this  Plan,  the  terms and
conditions  under  which an Option or Stock  Award may be granted to an Eligible
Participant  shall be set  forth in a  written  agreement  (i.e.,  a  Consulting
Agreement, Services Agreement, Fee Agreement, or Employment Agreement) or, if an
Option,  a  written  Grant of Option in the form  attached  hereto as  Exhibit A
(which may contain such  modifications  thereto and such other provisions as the
Committee, in its sole discretion, may determine).

SECTION 5. TYPE OF OPTION AND EXERCISE OF OPTION

         5.1 Type of Option.  The  Committee  shall specify at the time of grant
whether a given Option shall  constitute an Incentive  Option or a  Nonqualified
Option. Incentive Stock Options may only be granted to Employees.

                                        4
<PAGE>

         5.2 Option  Price.  The price at which Stock may be purchased  under an
Incentive  Option  shall not be less than the  greater  of: (a) 100% of the Fair
Market Value of the shares of Stock on the date the Option is granted or (b) the
aggregate  par value of the shares of Stock on the date the  Option is  granted.
The  Committee in its  discretion  may provide that the price at which shares of
Stock may be purchased under an Incentive Option shall be more than 100% of Fair
Market Value. In the case of any 10%  Stockholder,  the price at which shares of
Stock may be purchased under an Incentive  Option shall not be less than 110% of
the Fair Market Value of the Stock on the date the Incentive  Option is granted.
The price at which shares of Stock may be purchased under a Nonqualified  Option
shall  be such  price  as  shall  be  determined  by the  Committee  in its sole
discretion  but in no event  lower  than the par value of the shares of Stock on
the date the Option is granted.

         5.3  Duration  of Options.  No Option  shall be  exercisable  after the
expiration of ten (10) years from the date the Option is granted. In the case of
a 10% Stockholder, no Incentive Option shall be exercisable after the expiration
of five (5) years from the date the Incentive Option is granted.

         5.4  Amount  Exercisable  -  Incentive  Options.  Each  Option  may  be
exercised  from time to time,  in whole or in part, in the manner and subject to
the conditions the Committee, in its sole discretion,  may provide in the Option
Agreement, as long as the Option is valid and outstanding,  and further provided
that no Option  may be  exercisable  within six (6) months of the date of grant,
unless  otherwise  stated  in the  Option  Agreement.  To the  extent  that  the
aggregate Fair Market Value  (determined  as of the time an Incentive  Option is
granted)  of the Stock with  respect to which  Incentive  Options  first  become
exercisable  by the optionee  during any calendar  year (under this Plan and any
other  incentive  stock option plan(s) of the Company or any Affiliate)  exceeds
$100,000,  the portion in excess of $100,000 of the  Incentive  Option  shall be
treated  as a  Nonqualified  Option.  In making  this  determination,  Incentive
Options shall be taken into account in the order in which they were granted.

         5.5 Exercise of Options. Each Option shall be exercised by the delivery
of written  notice to the  Company  setting  forth the number of shares of Stock
with respect to which the Option is to be exercised, together with:

         (a) cash, certified check, bank draft, or postal or express money order
payable to the order of the Company for an amount  equal to the option  price of
the shares,

         (b)  stock  at its Fair  Market  Value  on the  date of  exercise,  (if
approved in advance by the Committee),

         (c) an  election  to make a  cashless  exercise  through  a  registered
broker-dealer (if approved in advance by the Committee),

         (d) an  election  to have  shares of Stock,  which  otherwise  would be
issued on exercise,  withheld in payment of the  exercise  price (if approved in
advance by the Committee), and/or

         (e) any other form of payment  which is  acceptable  to the  Committee,
including  without  limitation,  payment in the form of a promissory  note,  and
specifying  the  address  to which the  certificates  for the  shares  are to be
mailed.

         As promptly as practicable  after receipt of written  notification  and
payment,  the Company shall deliver to the Eligible Person  certificates for the
number of shares with respect to which the Option has been exercised,  issued in
the  Eligible  Person's  name.  If  shares  of Stock  are used in  payment,  the
aggregate  Fair Market Value of the shares of Stock tendered must be equal to or
less than the  aggregate  exercise  price of the  shares  being  purchased  upon
exercise  of the  Option,  and any  difference  must be paid by cash,  certified
check,  bank draft, or postal or express money order payable to the order of the
Company. Delivery of the shares shall be deemed effected for all purposes when a
stock transfer agent of the Company shall have deposited the certificates in the
United States mail,  addressed to the Eligible Person,  at the address specified
by the Eligible Person.

                                        5
<PAGE>

         Whenever an Option is exercised by exchanging  shares of Stock owned by
the  Eligible  Person,   the  Eligible  Person  shall  deliver  to  the  Company
certificates registered in the name of the Eligible Person representing a number
of shares of Stock legally and beneficially  owned by the Eligible Person,  free
of all liens,  claims,  and  encumbrances  of every kind,  accompanied  by stock
powers duly endorsed in blank by the record holder of the shares  represented by
the  certificates  (with  signature  guaranteed  by a  commercial  bank or trust
company or by a brokerage  firm having a  membership  on a  registered  national
stock  exchange).  The delivery of certificates  upon the exercise of Options is
subject to the  condition  that the person  exercising  the Option  provides the
Company with the information the Company might reasonably  request pertaining to
exercise, sale or other disposition.

         5.6 Retirement. Unless it is expressly provided otherwise in the Option
Agreement,  before the expiration of an Incentive Option,  the Employee shall be
retired  in good  standing  from  the  employ  of the  Company  under  the  then
established  rules of the Company,  the Incentive  Option shall terminate on the
earlier of the Option's  expiration date or one day less than one year after his
retirement;  provided,  if an Incentive Option is not exercised within specified
time limits  prescribed  by the Code,  it will become a  Nonqualified  Option by
operation  of law.  Unless it is  expressly  provided  otherwise  in the  Option
Agreement, if before the expiration of a Nonqualified Option, the Employee shall
be  retired  in good  standing  from the  employ of the  Company  under the then
established rules of the Company, the Nonqualified Option shall terminate on the
earlier of the  Nonqualified  Option's  expiration date or one day less than one
year after his retirement.  In the event of retirement,  the Employee shall have
the right prior to the  termination of the  Nonqualified  Option to exercise the
Nonqualified  Option,  to the extent to which he was  entitled  to  exercise  it
immediately prior to his retirement,  unless it is expressly  provided otherwise
in the Option Agreement.

         5.7  Disability.  If, before the expiration of an Option,  the Employee
shall be severed from the employ of the Company for disability, the Option shall
terminate  on the earlier of the Option's  expiration  date or one day less than
one year  after the date he was  severed  because  of  disability,  unless it is
expressly  provided  otherwise  in the Option  agreement.  In the event that the
Employee  shall be severed  from the employ of the Company for  disability,  the
Employee shall have the right prior to the termination of the Option to exercise
the Option,  to the extent to which he was  entitled to exercise it  immediately
prior to his retirement or severance of employment for disability,  unless it is
expressly provided otherwise in the Option Agreement.

         5.8 No Rights as Stockholder.  No Eligible Person shall have any rights
as a  stockholder  with respect to Stock  covered by his Option until the date a
stock certificate is issued for the Stock.

SECTION 6.  RESTRICTED STOCK AWARDS

         6.1 Restricted Stock Awards. The Committee may issue shares of Stock to
an Eligible  Person subject to the terms of a Restricted  Stock  Agreement.  The
Restricted  Stock may be issued for no payment by the  Eligible  Person or for a
payment below the Fair Market Value on the date of grant. Restricted Stock shall
be subject to restrictions  as to sale,  transfer,  alienation,  pledge or other
encumbrance  and  generally  will be subject  to  vesting  over a period of time
specified in the Restricted Stock  Agreement.  The Committee shall determine the
period of vesting, the number of shares, the price, if any, of Stock included in
a Restricted  Stock Award, and the other terms and provisions which are included
in a Restricted Stock Agreement.

                                        6
<PAGE>

         6.2  Restrictions.  Restricted  Stock shall be subject to the terms and
conditions as determined by the Committee,  including without limitation, any or
all of the following:

         (a) a prohibition  against the sale,  transfer,  alienation,  pledge or
other  encumbrance of the shares of Restricted  Stock, such prohibition to lapse
(i) at such time or times as the Committee shall determine (whether in annual or
more frequent installments,  at the time of the death,  disability or retirement
of the holder of such shares, or otherwise);

         (b) a  requirement  that the  holder  of  shares  of  Restricted  Stock
forfeit, or in the case of shares sold to an Eligible Person, resell back to the
Company at his cost, all or a part of such shares in the event of termination of
the Eligible  Person's  employment  during any period in which the shares remain
subject to restrictions;

         (c) a prohibition  against employment of the holder of Restricted Stock
by any  competitor  of the Company or its  Affiliates,  or against such holder's
dissemination of any secret or confidential information belonging to the Company
or an Affiliate;

         (d) unless stated otherwise in the Restricted Stock Agreement,

                  (i)      if  restrictions  remain at the time of  severance of
                           employment with the Company and all Affiliates, other
                           than  for  reason  of   disability   or  death,   the
                           Restricted Stock shall be forfeited; and

                  (ii)     if severance of employment is by reason of disability
                           or death,  the restrictions on the shares shall lapse
                           and the Eligible  Person or his heirs or estate shall
                           be  100%   vested  in  the  shares   subject  to  the
                           Restricted Stock Agreement.

         6.3 Stock  Certificate.  Shares of Restricted Stock shall be registered
in the name of the Eligible  Person  receiving  the  Restricted  Stock Award and
deposited, together with a stock power endorsed in blank, with the Company. Each
such certificate shall bear a legend in substantially the following form:

                  "The  transferability  of this  certificate  and the shares of
                  Stock  represented  by it is  restricted by and subject to the
                  terms and  conditions  (including  conditions  of  forfeiture)
                  contained in the Medical  Media  Television,  Inc. 2006 Equity
                  Incentive  Plan,  and an  agreement  entered  into between the
                  registered  owner  and the  Company.  A copy of the  Plan  and
                  agreement  is on file in the  office of the  Secretary  of the
                  Company."

         6.4 Rights as  Stockholder.  Subject to the terms and conditions of the
Plan,  each Eligible Person  receiving a certificate for Restricted  Stock shall
have all the  rights  of a  stockholder  with  respect  to the  shares  of Stock
included in the  Restricted  Stock Award  during any period in which such shares
are subject to  forfeiture  and  restrictions  on  transfer,  including  without
limitation, the right to vote such shares. Dividends paid with respect to shares
of  Restricted  Stock in cash or  property  other than  Stock in the  Company or
rights to acquire  stock in the  Company  shall be paid to the  Eligible  Person
currently.  Dividends paid in Stock in the Company or rights to acquire Stock in
the Company shall be added to and become a part of the Restricted Stock.

                                        7
<PAGE>

         6.5 Lapse of  Restrictions.  At the end of the time period during which
any shares of Restricted  Stock are subject to forfeiture  and  restrictions  on
sale, transfer, alienation, pledge, or other encumbrance, such shares shall vest
and  will  be  delivered  in a  certificate,  free of all  restrictions,  to the
Eligible Person or to the Eligible Person's legal representative, beneficiary or
heir;  provided the certificate shall bear such legend, if any, as the Committee
determines is reasonably  required by applicable law. By accepting a Stock Award
and executing a Restricted Stock Agreement,  the Eligible Person agrees to remit
when due any  federal  and state  income and  employment  taxes  required  to be
withheld.

         6.6  Restriction  Period.  No  Restricted  Stock  Award may provide for
restrictions continuing beyond ten (10) years from the date of grant.

SECTION 7.  BONUS STOCK AWARDS

         7.1 Award of Bonus Stock. The Committee may award shares of Bonus Stock
to  Eligible  Persons,  without  any  payment  for such  shares and  without any
specified  performance  goals.  The  Committee  reserves the right to issue such
amount of shares to Eligible Persons as the Committee deems fit.

         7.2 Eligibility.  The Employees eligible for Bonus Stock Awards are the
senior officers (i.e., chief executive officer,  chief operating officer,  chief
financial officer, president, vice presidents, secretary, treasurer, and similar
positions)  and  consultants of the Company and its  Affiliates,  and such other
employees  of the  Company  and  its  Affiliates  as may  be  designated  by the
Committee.

SECTION 8.  TOTAL NUMBER OF SHARES OF COMMON STOCK

         The total number of shares of Common Stock reserved for issuance by the
Company either directly as Stock Awards or underlying Options granted under this
Plan  shall not be more  than  2,500,000.  The total  number of shares of Common
Stock reserved for such issuance may be increased  only by a resolution  adopted
by the Board of Directors and  amendment of this Plan.  Such Common Stock may be
authorized and unissued or reacquired Common Stock of the Company.

SECTION 9.  PURCHASE OF SHARES OF COMMON STOCK

         9.1 As soon as practicable after the determination by the Committee and
approval by the Board of Directors of the Eligible  Participants  and the number
of shares an  Eligible  Participant  may be issued  directly as a Stock Award or
eligible to purchase  pursuant to an Option,  the  Committee  shall give written
notice thereof to each Eligible Participant,  which notice may be accompanied by
the  Grant  of  Option,  if  appropriate,   to  be  executed  by  such  Eligible
Participant.

         9.2 The negotiated cost basis of stock issued directly as a Stock Award
or the  exercise  price for each  Option  to  purchase  shares  of Common  Stock
pursuant to paragraph  9.1 shall be as  determined  by the  Committee,  it being
understood  that the  price so  determined  by the  Committee  may vary from one
Eligible  Participant to another. In computing the negotiated direct issue price
of a Stock Award or the Option  exercise  price per share of Common  Stock,  the
Committee shall take into consideration,  among other factors,  the restrictions
set forth herein.

SECTION 10.  TERMS AND CONDITIONS OF OPTIONS

         The Committee  shall  determine the terms and conditions of each Option
granted to Eligible Participants, which terms shall be set forth in writing. The
terms  and  conditions  so set by the  Committee  may  vary  from  one  Eligible
Participant to another.

                                        8
<PAGE>

SECTION 11.  DELIVERY OF SHARES OF COMMON STOCK UPON EXERCISE OF OPTION

         The Company shall deliver to each Eligible  Participant  such number of
shares of Common  Stock as such  Eligible  Participant  is  entitled  to receive
pursuant  to a Stock Award or elects to  purchase  upon  exercise of the Option.
Such  shares,  which  shall be fully paid and  nonassessable  upon the  issuance
thereof shall be represented by a certificate or certificates  registered in the
name  of the  Eligible  Participant  and  stamped  with  an  appropriate  legend
referring  to the  restrictions  thereon,  if  any.  Subject  to the  terms  and
provisions of the Florida General  Corporation Law and the written  agreement to
which he is a party,  an  Eligible  Participant  shall  have all the rights of a
stockholder with respect to such shares,  including the right to vote the shares
and to receive all  dividends or other  distributions  paid or made with respect
thereto,  provided  that  such  shares  shall  be  subject  to the  restrictions
hereinafter  set forth. In the event of a merger or  consolidation  to which the
Company is a party, or of any other  acquisition of a majority of the issued and
outstanding  shares of Common  Stock of the Company  involving  an exchange or a
substitution  of stock  of an  acquiring  corporation  for  Common  Stock of the
Company,  or of any  transfer of all or  substantially  all of the assets of the
Company in exchange for stock of an acquiring corporation, a determination as to
whether the stock of the acquiring  corporation  so received shall be subject to
the  restrictions  set forth in Section 10 shall be made solely by the acquiring
corporation.

SECTION 12.  RIGHTS OF EMPLOYEES; ELIGIBLE PARTICIPANTS

         12.1  Employment.  Nothing  contained  in this Plan or in any Option or
Stock Award granted  under this Plan shall confer upon any Eligible  Participant
any right  with  respect to the  continuation  of his or her  employment  by the
Company or any Affiliated Corporation, or interfere in any way with the right of
the Company or any Affiliated Corporation,  subject to the terms of any separate
employment  agreement to the contrary,  at any time to terminate such employment
or to increase or decrease the compensation of the Eligible Participant from the
rate in existence at the time of the grant of an Option or Stock Award.  Whether
an authorized  leave of absence,  or absence in military or government  service,
shall constitute  termination of employment shall be determined by the Committee
at the time.

         12.2  Non-transferability.   No  right  or  interest  of  any  Eligible
Participant  in an Option or Stock Award  shall be  assignable  or  transferable
during  the  lifetime  of  the  Eligible  Participant,   either  voluntarily  or
involuntarily, or subjected to any lien, directly or indirectly, by operation of
law, or otherwise, including execution, levy, garnishment, attachment, pledge or
bankruptcy.  However, the Board of Directors may, in its sole discretion, permit
transfers to family members if and to the extent such transfers are  permissible
under  applicable  securities  laws.  In the event of an Eligible  Participant's
death, an Eligible Participant's rights and interest in an Option or Stock Award
shall  be  transferable  by  testamentary  will  or  the  laws  of  descent  and
distribution,  and  delivery  of any shares of Common  Stock due under this Plan
shall be made to, and  exercise  of any  Options  may be made by,  the  Eligible
Participant's legal representatives, heirs or legatees. If in the opinion of the
Committee a person  entitled to payments or to exercise  rights with  respect to
this Plan is unable to care for his or her affairs because of mental  condition,
physical  condition,  or age,  payment  due such person may be made to, and such
rights shall be exercised by, such person's guardian, conservator or other legal
personal representative upon furnishing the Committee with evidence satisfactory
to the Committee of such status.

SECTION 13.  GENERAL RESTRICTIONS

         13.1 Investment Representations.  The Company may require any person to
whom an Option or Stock Award is  granted,  as a condition  of  exercising  such
Option,  or receiving such Stock Award, to give written  assurances in substance
and form  satisfactory  to the  Company  and its counsel to the effect that such
person is acquiring  the Common  Stock  subject to the Option or Stock Award for
his or her own account for  investment  and not with any  present  intention  of
selling or otherwise  distributing  the same,  and to such other  effects as the
Company  deems  necessary  or  appropriate  in order to comply with  federal and
applicable state securities laws.

                                        9
<PAGE>

         13.2  Restrictions  on Transfer of Common  Stock.  The shares of Common
Stock  issuable  directly as a Stock Award or upon exercise of an Option may not
be  offered  for sale,  sold or  otherwise  transferred  except  pursuant  to an
effective  registration statement or pursuant to an exemption from registration,
the  availability  of  which is to be  established  to the  satisfaction  of the
Company,  and any certificates  representing  shares of Common Stock will bear a
legend to that effect.  However,  the Company may, in the sole discretion of the
Board of Directors, register with the Securities and Exchange Commission some or
all of the shares of Common Stock reserved for issuance under this Plan. Special
resale  restrictions  may,  however,  continue to apply to officers,  directors,
control  shareholders  and  affiliates  of the Company and such  persons will be
required  to obtain an  opinion  of counsel  regarding  their  ability to resell
shares received pursuant to this Plan.

         13.3 Compliance with Securities  Laws. Each Option or Stock Award shall
be subject to the  requirement  that if at any time counsel to the Company shall
determine  that the  listing,  registration  or  qualification  of the shares of
Common Stock subject to such Option or Stock Award upon any securities  exchange
or  under  any  state  or  federal  law,  or  the  consent  or  approval  of any
governmental  or  regulatory  body,  is  necessary  as a  condition  of,  or  in
connection with, the issuance or purchase of shares  thereunder,  such Option or
Stock  Award may not be accepted  or  exercised  in whole or in part unless such
listing,  registration,  qualification,  consent  or  approval  shall  have been
effected or obtained on conditions  acceptable to the Committee.  Nothing herein
shall be deemed to require the  Company to apply for or to obtain such  listing,
registration or qualification.

         13.4 Changes in Accounting Rules.  Notwithstanding  any other provision
of this Plan to the contrary,  if, during the term of this Plan,  any changes in
the  financial or tax  accounting  rules  applicable  to Options or Stock Awards
shall occur that,  in the sole  judgment of the  Committee,  may have a material
adverse effect on the reported  earnings,  assets or liabilities of the Company,
the Committee shall have the right and power to modify as necessary,  or cancel,
any then outstanding and unexercised Options.

SECTION 14.  COMPLIANCE WITH TAX REQUIREMENTS

         Each Eligible Participant shall be liable for payment of all applicable
federal,  state and local income taxes  incurred as a result of the receipt of a
Stock Award or an Option,  the exercise of an Option, and the sale of any shares
of Common  Stock  received  pursuant  to a Stock  Award or upon  exercise  of an
Option. The Company may be required,  pursuant to applicable tax regulations, to
withhold  taxes  for an  Eligible  Participant,  in  which  case  the  Company's
obligations  to deliver  shares of Common  Stock upon the exercise of any Option
granted under this Plan or pursuant to any Stock Award,  shall be subject to the
Eligible  Participant's  satisfaction of all applicable federal, state and local
income and other income tax withholding requirements.

SECTION 15.  PLAN BINDING UPON ASSIGNS OR TRANSFEREES

         In the  event  that,  at any time or from time to time,  any  Option or
Stock Award is assigned or  transferred  to any party  (other than the  Company)
pursuant to provisions  contained  herein,  such party shall take such Option or
Stock Award pursuant to all  provisions  and conditions of this Plan,  and, as a
condition  precedent  to the transfer of such  interest,  such party shall agree
(for and on behalf of himself or itself,  his or its legal  representatives  and
his or its  transferees and assigns) in writing to be bound by all provisions of
this Plan.

                                       10
<PAGE>

SECTION 16.  COSTS AND EXPENSES

         All costs and expenses  with respect to the  adoption,  implementation,
interpretation and administration of this Plan shall be borne by the Company.

SECTION 17.  CHANGES IN CAPITAL STRUCTURE OF THE COMPANY

         Appropriate adjustments shall be made to the number of shares of Common
Stock issuable pursuant to an incomplete or pending Stock Award that has not yet
been delivered or upon exercise of any Options and the exercise price thereof in
the event of: (i) a subdivision  or  combination of any of the shares of capital
stock of the Company;  (ii) a dividend payable in shares of capital stock of the
Company; (iii) a reclassification of any shares of capital stock of the Company;
or (iv) any other change in the capital structure of the Company.

SECTION 18.  PLAN AMENDMENT, MODIFICATION AND TERMINATION

         The  Board,  upon  recommendation  of  the  Committee  or  at  its  own
initiative,  at any time may terminate and at any time and from time to time and
in any respect, may amend or modify this Plan, including:

                  (a)      Increase the total amount of Common Stock that may be
                           awarded under this Plan;

                  (b)      Change the  classes of  persons  from which  Eligible
                           Participants may be selected or materially modify the
                           requirements as to eligibility for  participation  in
                           this Plan;

                  (c)      Increase   the   benefits    accruing   to   Eligible
                           Participants; or

                  (d)      Extend the duration of this Plan.

         Any Option or other Stock Award granted to a Eligible Participant prior
to the date this Plan is amended,  modified or terminated  will remain in effect
according to its terms unless otherwise agreed upon by the Eligible Participant;
provided,  however,  that  this  sentence  shall  not  impair  the  right of the
Committee  to  take  whatever  action  it  deems  appropriate   hereunder.   The
termination or any modification or amendment of this Plan shall not, without the
consent of an Eligible  Participant,  affect his rights under an Option or other
Stock Award previously granted to him.

SECTION 19.  EFFECTIVE DATE OF THIS PLAN

         19.1     Effective Date. This Plan is effective as of May 1, 2006.

         19.2  Duration of this Plan.  This Plan shall  terminate at midnight on
April 30, 2011,  which is the day before the 5th  anniversary  of the  Effective
Date,  and may be extended  thereafter or terminated  prior thereto by action of
the Board of Directors; and no Option or Stock Award shall be granted after such
termination.  Options  and  Stock  Awards  outstanding  at the time of this Plan
termination  may continue to be exercised,  or become free of  restrictions,  in
accordance with their terms.

                                       11
<PAGE>

SECTION 20.  BURDEN AND BENEFIT

         The terms and  provisions of this Plan shall be binding upon, and shall
inure  to  the  benefit  of,  each  Eligible  Participant,   his  executives  or
administrators, heirs, and personal and legal representatives.

         Dated as of the 1st day of May, 2006.

                              MEDICAL MEDIA TELEVISION, INC.

                              By:  /s/ Philip M. Cohen
                                   ---------------------------------------------
                                       Philip M. Cohen, President

                                       12
<PAGE>

                                    EXHIBIT A

                             FORM OF GRANT OF OPTION
    PURSUANT TO THE 2006 MEDICAL MEDIA TELEVISION, INC. EQUITY INCENTIVE PLAN

         Medical Media Television,  Inc., a Florida corporation (the "Company"),
hereby  grants  to  ________________________________  ("Optionee")  an Option to
purchase  ___________ shares of common stock,  $.0.0005 par value (the "Shares")
of the  Company  at the  purchase  price of  $______  per share  (the  "Purchase
Price"),  in accordance with and subject to the terms and conditions of the 2006
Medical Media Television,  Inc. Equity Incentive Plan (the "Plan").  This option
is exercisable in whole or in part, and upon payment in cash or  cancellation of
fees,  or other form of payment  acceptable  to the  Company,  to the  principal
office of the Company.  This Grant of Option  supersedes  and replaces any prior
notice of option  grant,  description  of  vesting  terms or  similar  documents
previously delivered to Optionee for options granted on the date stated below.

         Unless  otherwise  set forth in a separate  written  agreement,  in the
event that Optionee's  employee or consultant  status with the Company or any of
its subsidiaries ceases or terminates for any reason whatsoever,  including, but
not limited to,  death,  disability,  or voluntary or  involuntary  cessation or
termination, this Grant of Option shall terminate with respect to any portion of
this  Grant of Option  that has not  vested  prior to the date of  cessation  or
termination  of  employee  or  consultant  status,  as  determined  in the  sole
discretion of the Company.  In the event of termination  for cause (as that term
is defined in the applicable consulting employment or fee agreement), this Grant
of Option shall  immediately  terminate in full with respect to any un-exercised
options,  and any vested but un-exercised  options shall immediately  expire and
may  not  be  exercised.  Unless  otherwise  set  forth  in a  separate  written
agreement,  vested options must be exercised within six months after the date of
termination  (other  than for cause),  unless  earlier  expired  pursuant to the
Expiration Date set forth below.

         Subject  to the  preceding  paragraph,  this  Grant of  Option,  or any
portion  hereof,  may be  exercised  only to the extent  vested per the attached
schedule,    and   must   be    exercised    by    Optionee    no   later   than
____________________________  (the "Expiration  Date") by (i) notice in writing,
signed by Optionee; and (ii) payment of the Purchase Price pursuant to the terms
of this Grant of Option and the Plan.  Any  portion of this Grant of Option that
is not exercised on or before the Expiration  Date shall lapse.  The notice must
refer to this Grant of Option,  and it must  specify the number of shares  being
purchased,  and recite the  consideration  being paid therefor.  Notice shall be
deemed given on the date on which the notice is received by the Company.

         This Option shall be considered validly exercised once payment therefor
has  cleared  the  banking  system or the  Company  has issued a credit memo for
services  in the  appropriate  amount,  or receives a duly  executed  acceptable
promissory note, if the Option is granted with deferred payment, and the Company
has received written notice of such exercise.  If payment is not received within
two business  days after the date the notice is  received,  the Company may deem
the notice to be invalid.

         If Optionee fails to exercise this Option in accordance with this Grant
of  Option,  then this  Grant of Option  shall  terminate  and have no force and
effect,  in which event the Company and Optionee shall have no liability to each
other with respect to this Grant of Option.

         This Option may be executed simultaneously in two or more counterparts,
each of which  shall be  deemed an  original,  but all of which  together  shall
constitute one and the same instrument.

                                       13
<PAGE>

         The validity,  construction and  enforceability of this Grant of Option
shall be  construed  under and  governed  by the laws of the  State of  Florida,
without regard to its rules concerning conflicts of laws, and any action brought
to  enforce  this  Grant  of  Option  or  resolve  any  controversy,  breach  or
disagreement  relative  hereto  shall be  brought  only in a court of  competent
jurisdiction within the State of Florida.

         The shares of common stock  issuable  upon  exercise of the Option (the
"Underlying  Shares")  may not be  sold,  exchanged,  assigned,  transferred  or
permitted to be transferred, whether voluntarily,  involuntarily or by operation
of law, delivered,  encumbered,  discounted,  pledged, hypothecated or otherwise
disposed  of until  (i) the  Underlying  Shares  have been  registered  with the
Securities  and  Exchange  Commission  pursuant  to  an  effective  registration
statement  on  Form  S-8,  or such  other  form  as may be  appropriate,  in the
discretion of the Company;  or (ii) an Opinion of Counsel,  satisfactory  to the
Company, has been received,  which opinion sets forth the basis and availability
of any  exemption  for  resale or  transfer  from  federal  or state  securities
registration requirements.

        This Grant of Option relates to options granted on________________, ___.

                                  MEDICAL MEDIA TELEVISION, INC.

                                  BY THE BOARD OF DIRECTORS OR A SPECIAL
                                  COMMITTEE THEREOF

                                  (NOT FOR EXECUTION)

                                  By:
                                      ------------------------------------------
                                                 Philip M. Cohen, President

                                  OPTIONEE:

                                  (NOT FOR EXECUTION)

                                  ----------------------------------------------

                                       14
<PAGE>

                         GRANT OF OPTION PURSUANT TO THE
            2006 MEDICAL MEDIA TELEVISION, INC. EQUITY INCENTIVE PLAN

OPTIONEE:
         -----------------------------------------------

OPTIONS GRANTED:
                ----------------------------------------

PURCHASE PRICE:    $__________ per Share
DATE OF GRANT:
                    ------------------------------------

EXERCISE PERIOD:                   to
                ------------------    ------------------

VESTING SCHEDULE OF OPTION
         #SHARES           DATE VESTED (ASSUMING CONTINUED EMPLOYMENT, ETC.)

      ------------         -----------------------------

      ------------         -----------------------------

      ------------         -----------------------------

      ------------         -----------------------------

      ------------         -----------------------------

      ------------         -----------------------------

      ------------         -----------------------------

EXERCISED TO DATE: INCLUDING THIS EXERCISE
                                           -------------------------

BALANCE TO BE EXERCISED:
                        --------------------------------

                                       15
<PAGE>

                               NOTICE OF EXERCISE
                 (TO BE SIGNED ONLY UPON EXERCISE OF THE OPTION)

TO:      MEDICAL MEDIA TELEVISION, INC. ("Optionor")

         The  undersigned,  the holder of the  Option  described  above,  hereby
irrevocably  elects to exercise the purchase  rights  represented by such Option
for, and to purchase thereunder, _________ shares of the Common Stock of Medical
Media  Television,  Inc., and herewith makes payment of  _______________________
therefor.  Optionee  requests that the certificates for such shares be issued in
the  name  of  Optionee   and  be  delivered  to  Optionee  at  the  address  of
_____________________________________________,  and if such shares  shall not be
all of the  shares  purchasable  hereunder,  represents  that  a new  Notice  of
Exercise of like tenor for the appropriate  balance of the shares,  or a portion
thereof,  purchasable  under the Grant of Option  pursuant  to the 2006  Medical
Media Television,  Inc. Equity Incentive Plan, be delivered to Optionor when and
as appropriate.

                                    OPTIONEE:

                                    NOT FOR EXECUTION

Dated:
       ---------------------        -------------------------------------

                                       16

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