Document:

Exhibit 10.1

 

EXECUTION COPY

 

WARRANT EXERCISE AGREEMENT

 

This Warrant Exercise
Agreement (this “Agreement”) is dated as of May 14, 2019 (the “Effective Date”), by and between
Reebonz Holding Limited, a Cayman Islands exempted company (the “Company”) and the undersigned investor (the
“Holder”).

 

WHEREAS,
reference is hereby made to that certain prospectus, dated April 15, 2019 (the “Prospectus”), pursuant to which,
among other things, the Holder acquired an Ordinary Share Purchase Warrant, with an exercise price as of the date hereof of $5.00
per Ordinary Share of the Company, par value $0.0008 per share (the “Ordinary Shares”), exercisable as of the
date hereof into such aggregate number of Ordinary Shares as set forth on the signature page of the Holder attached hereto (the
“Cash Warrant”, as exercised, the “Cash Warrant Shares”). Capitalized terms not defined herein
shall have the meaning as set forth in the Form of Cash Warrant.

 

WHEREAS,
subject to the terms and conditions set forth in this Agreement and in reliance upon the exemption from securities registration
afforded by Section 4(a)(2) of the Securities Act of 1933, as amended (the “Securities Act”), and Rule 506(b)
of Regulation D (“Regulation D”) as promulgated by the United States Securities and Exchange Commission
(the “SEC”) under the Securities Act, as consideration for the cash exercise of the Cash Warrant into such aggregate
number of Cash Warrant Shares as set forth on the signature page of the holder attached hereto (such number, the “Cash
Warrant Share Exercise Amount”), the Company shall issue to the Holder a new Ordinary Share Purchase Warrant, in the
form attached hereto as Exhibit A (the “New Warrant”), initially exercisable into 50% of the Cash
Warrant Share Exercise Amount of Ordinary Shares (the “New Warrant Shares”, and together with the New Warrant,
the “New Securities”, and together with this Agreement, the “Transaction Documents”).

 

WHEREAS,
concurrently herewith, the Company is entering into agreements with certain other Holders (each, an “Other Holder”)
of Ordinary Share Purchase Warrants issued pursuant to the Prospectus (each, an “Other Warrant” and such agreements,
each an “Other Agreement”) substantially in the form of this Agreement (other than with respect to the identity
of the Holder, any provision regarding the reimbursement of legal fees and proportional changes reflecting the different holdings
of such Other Holders).

 

NOW,
THEREFORE, in consideration of the mutual covenants contained in this Agreement, and for other good and valuable consideration
the receipt and adequacy of which are hereby acknowledged, the Company and the Holder agree as follows:

 

1. Exercise
of Cash Warrant.

 

(a) General.
On the date hereof (i) the Holder shall duly execute and deliver to Continental Stock Transfer and Trust Company, as the Warrant
Agent of the Cash Warrant (the “Warrant Agent”), a Notice of Exercise, which shall be irrevocable, as set forth
in the Cash Warrant (the “Notice of Exercise”) and, on or prior to the Delivery Date (as defined below), shall
wire the payment of the aggregate exercise price of the Cash Warrant Share Exercise Amount of the Cash Warrant, as set forth on
the signature page of the Holder attached hereto, to the Warrant Agent in accordance with the instructions set forth in the Cash
Warrant at least one (1) Business Day prior to the date hereof, in U.S. dollars and immediately available funds, to effect the
exercise of the Cash Warrant Share Exercise Amount of the Cash Warrant and (ii) the Company shall cause the Warrant Agent to (a)
duly execute and issue to the Holder the New Warrant, initially exercisable into 50% of the Cash Warrant Share Exercise Amount
of New Warrant Shares and (b) disburse the aggregate exercise price so received to the persons and in the amounts indicated on
Schedule 1(a) (collectively, the “Closing”, and such transactions, the “Transactions”). The
Company shall deliver the New Warrant to the Holder as soon as commercially practicable following the date hereof to the address
set forth on the signature page of the Holder attached hereto (or such other address as designated by the Holder in writing to
the Company).

 

    

     

    

 

(b) Delivery
of Cash Warrant Shares. The Company shall cause the Warrant Agent to issue Cash Warrant Share Exercise Amount of Cash Warrant
Shares to be delivered to the Holder (or its designee) in accordance with the Cash Warrant and the deposit/withdrawal at custodian
or other delivery instructions set forth in the Notice of Exercise no later than the date as prescribed in the Cash Warrant (the
“Delivery Date”).

 

(c) Return
of Certificates. As promptly as practicable after the date hereof, the Holder shall return to the Company the Cash Warrant
if the Cash Warrant is exercised in full pursuant to the Notice of Exercise.

 

2. Representations
and Warranties of Company. Except as set forth in the Disclosure Schedules, which Disclosure Schedules shall be deemed a part
hereof and shall qualify any representation or warranty otherwise made herein to the extent of the disclosure contained in the
corresponding section of the Disclosure Schedules, the Company hereby makes the following representations and warranties to the
Holder:

 

(a) Organization
and Standing. The Company and each of its subsidiaries is duly incorporated, validly existing, and in good standing under the
laws of the jurisdiction of its organization. Each of the Company and its subsidiaries has all requisite power and authority to
own and operate its respective properties and assets and to carry on its respective business as presently conducted and as proposed
to be conducted. The Company and each of its subsidiaries is qualified to do business as a foreign entity in every jurisdiction
in which the failure to be so qualified would have, or would reasonably be expected to have, a material adverse effect, individually
or in the aggregate, upon the business, properties, tangible and intangible assets, liabilities, operations, prospects, financial
condition or results of operation of the Company and its subsidiaries or the ability of the Company or any of its subsidiaries
to perform their respective obligations under the Transaction Documents (a “Material Adverse Effect”).

 

(b) Power.
The Company has all requisite power to execute and deliver this Agreement, to sell and issue the New Securities hereunder, and
to carry out and perform its obligations under the terms of the Transaction Documents.

 

(c) Authorization.
The execution, delivery, and performance of the Transaction Documents by the Company has been duly authorized by all requisite
action on the part of the Company and its officers, directors and stockholders, and this Agreement constitutes, and the other Transaction
Documents will constitute, legal, valid, and binding obligations of the Company enforceable in accordance with their terms, except
(a) as limited by applicable bankruptcy, insolvency, reorganization, moratorium, and other laws of general application affecting
enforcement of creditors’ rights generally, and (b) as limited by laws relating to the availability of specific performance,
injunctive relief or other equitable remedies (together, the “Enforceability Exceptions”).

 

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(d) Consents
and Approvals. Except for any Current Report on Form 6-K or Notice of Exempt Offering of Securities on Form D to be filed by
the Company in connection with the transactions contemplated hereby, or except as set forth on Section 2(d) of the Disclosure Schedules,
the Company is not required to give any notice to, make any filing with, or obtain any authorization, consent, or approval of any
government or governmental agency in order to consummate the transactions contemplated by the Transaction Documents. Assuming the
accuracy of the representations of the Holder set forth herein, no consent, approval, authorization or other order of, or registration,
qualification or filing with, any court, regulatory body, administrative agency, self-regulatory organization, stock exchange or
market (including The NASDAQ Stock Market), or other governmental body is required for the execution and delivery of the Transaction
Documents, the valid issuance, sale and delivery of the New Securities to be sold pursuant to this Agreement other than such as
have been made or obtained, or for any securities filings required to be made under federal or state securities laws applicable
to the offering of the New Securities.

 

(e) Non-Contravention.
The execution and delivery of the Transaction Documents, the issuance, sale and delivery of the New Securities to be sold by the
Company under this Agreement, the performance by the Company of its obligations under the Transaction Documents and/or the consummation
of the transactions contemplated thereby will not (i) conflict with, result in the breach or violation of, or constitute (with
or without the giving of notice or the passage of time or both) a violation of, or default under, (A) any bond, debenture, note
or other evidence of indebtedness, or under any lease, license, franchise, permit, indenture, mortgage, deed of trust, loan agreement,
joint venture or other agreement or instrument to which the Company or any subsidiary is a party or by which it or its properties
may be bound or affected, (B) the Company’s Amended and Restated Memorandum and Articles of Association, as in effect on
the date hereof (the “Memorandum and Articles of Association”), or the equivalent document with respect to any
subsidiary, as amended and as in effect on the date hereof, or (C) any statute or law, judgment, decree, rule, regulation, ordinance
or order of any court or governmental or regulatory body (including The NASDAQ Stock Market), governmental agency, arbitration
panel or authority applicable to the Company, any of its subsidiaries or their respective properties, except in the case of clauses
(A) and (C) for such conflicts, breaches, violations or defaults that would not be likely to have, individually or in the aggregate,
a Material Adverse Effect, or (ii) result in the creation or imposition of any lien, encumbrance, claim, security interest or restriction
whatsoever upon any of the material properties or assets of the Company or any of its subsidiaries or an acceleration of indebtedness
pursuant to any obligation, agreement or condition contained in any material bond, debenture, note or any other evidence of indebtedness
or any material indenture, mortgage, deed of trust or any other agreement or instrument to which the Company or any if its subsidiaries
is a party or by which the Company or any of its subsidiaries is bound or to which any of the property or assets of the Company
is subject. For purposes of this Section 2(e), the term “material” shall apply to agreements, understandings, instruments,
contracts or proposed transactions to which the Company is a party or by which it is bound involving obligations (contingent or
otherwise) of, or payments to, the Company in excess of $500,000 in a consecutive 12-month period.

 

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(f) Authorization
of the New Securities. The New Warrants have been duly authorized by the Company and, when duly executed and delivered by the
Company, will constitute a valid and binding agreement of the Company, enforceable against the Company in accordance with its terms,
subject to the Enforceability Exceptions. The New Warrant Shares issuable upon exercise of the New Warrants have been, duly authorized
and reserved for issuance upon exercise by all necessary corporate action and such shares, when issued upon such exercise in accordance
of the terms of the New Warrants, will be validly issued and will be fully paid and non-assessable, and will be free of any liens
or encumbrances with respect to the issuance thereof; provided, however, that the New Warrant Shares shall be subject to restrictions
on transfer under state or federal securities laws as set forth in this Agreement, or as otherwise may be required under state
or federal securities laws as set forth in this Agreement at the time a transfer is proposed. Except as set forth on Section 2(f)
of the Disclosure Schedules, the issuance and delivery of the New Warrant Shares is not subject to preemptive, co-sale, right of
first refusal or any other similar rights of the stockholders of the Company or any other Person, or any liens or encumbrances
or result in the triggering of any anti-dilution or other similar rights under any outstanding securities of the Company.

 

(g) Registration.
Assuming the accuracy of each of the representations and warranties of the Holder herein, the issuance by the Company of the New
Securities is exempt from registration under the Securities Act. The Company has prepared and filed a registration statement (Registration
No. 333-229839) (the “Registration Statement”) in conformity with the requirements of the Securities Act, which
became effective on April 12, 2019 (the “Warrant Effective Date”), including a prospectus, dated April 15,
2019 (the “Prospectus”) for, among other things, the registration of the Cash Warrant and Cash Warrant Shares,
and such amendments and supplements thereto as may have been required to the date of this Agreement. The Registration Statement
is effective under the Securities Act and no stop order preventing or suspending the effectiveness of the Registration Statement
or suspending or preventing the use of the Prospectus has been issued by the Commission and no proceedings for that purpose have
been instituted or, to the knowledge of the Company, are threatened by the Commission. At the time the Registration Statement
and any amendments thereto became effective and at the date of this Agreement, the Registration Statement and any amendments thereto
conformed and will conform in all material respects to the requirements of the Securities Act and did not and will not contain
any untrue statement of a material fact or omit to state any material fact required to be stated therein or necessary to make
the statements therein not misleading; and the Prospectus and any amendments or supplements thereto, at the time the Prospectus
or any amendment or supplement thereto was issued and as of the date hereof, conformed and will conform in all material respects
to the requirements of the Securities Act and did not and will not contain an untrue statement of a material fact or omit to state
a material fact necessary in order to make the statements therein, in light of the circumstances under which they were made, not
misleading.

 

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(h) Capitalization. As of the date hereof, the authorized capital stock of the Company consists of (a)
25,000,000 Ordinary Shares, 5,690,993 shares of which are issued and outstanding as of the date hereof, and (b) 5,000,000 shares
of Preferred Stock, $0.0001 par value per share, of which none are issued and outstanding as of the date hereof. All subscriptions,
warrants, options, convertible securities, and other rights (contingent or other) to purchase or otherwise acquire equity securities
of the Company issued and outstanding as of the date hereof, or contracts, commitments, understandings, or arrangements by which
the Company or any of its subsidiaries is or may be obligated to issue shares of capital stock, or securities or rights convertible
or exchangeable for shares of capital stock, other than the New Securities, are as set forth in the Company’s reports and
other documents currently filed by the Company under the Securities Act of 1933 and the Securities Exchange Act of 1934 (the “SEC
Reports”). Taking into account all rights and agreements described in the immediately preceding sentence and any applicable
anti-dilution provisions in any such agreement, immediately after the Closing and after giving effect to the consummation of this
offering of the New Securities, there will be (i) 6,090,993 Ordinary Shares issued and outstanding and (ii) a maximum of 5,148,995
Ordinary Shares issuable upon conversion, exchange or exercise of all outstanding securities of the Company (including, without
limitation, all Ordinary Share Equivalents) that are convertible into, exercisable or exchangeable for, settled in, or may be
paid or repaid with, Ordinary Shares. The issued and outstanding shares of the Company’s capital stock have been duly authorized
and validly issued, are fully paid and nonassessable, have been issued in compliance with all applicable federal and state securities
laws, and were not issued in violation of or subject to any preemptive rights or other rights to subscribe for or purchase securities.
No holder of the Company’s capital stock is entitled to preemptive or similar rights in connection with the issuance of
the New Securities. There are no bonds, debentures, notes or other indebtedness having general voting rights (or convertible into
securities having such rights) of the Company issued and outstanding. Except as disclosed in the SEC Reports, there are no agreements
or arrangements under which the Company or any of its subsidiaries is obligated to register the sale of any of their securities
under the Securities Act. The Company has made available on the SEC’s EDGAR system, a true, correct and complete copy of
the Company’s Amended and Restated Memorandum and Articles of Association. From April 17, 2019 to the time of execution
of this Agreement, the Company has not issued or sold any Ordinary Shares or Ordinary Share Equivalents at a price (or exercise,
conversion or exchange price, as applicable) per Ordinary Share of less than $5.00.

 

(i) Legal
Proceedings. Other than as described in Schedule 2(i) and except as disclosed in the SEC Reports, there is no Proceeding before
any court, governmental agency or body, domestic or foreign, now pending or, to the knowledge of the Company, threatened against
the Company or its subsidiaries wherein an unfavorable decision, ruling or finding would reasonably be expected to, individually
or in the aggregate, (i) materially adversely affect the validity or enforceability of, or the authority or ability of the Company
to perform its obligations under, this Agreement or (ii) have a Material Adverse Effect. The Company is not a party to or subject
to the provisions of any injunction, judgment, decree or order of any court, regulatory body, administrative agency or other governmental
agency or body that might have, individually or in the aggregate, a Material Adverse Effect.

 

(j) No
Violations. Neither the Company nor any of its subsidiaries is in violation of its respective certificate of incorporation,
bylaws or other organizational documents, or to its knowledge, is in violation of any statute or law, judgment, decree, rule, regulation,
ordinance or order of any court or governmental or regulatory body (including The NASDAQ Stock Market), governmental agency, arbitration
panel or authority applicable to the Company or any of its subsidiaries, which violation, individually or in the aggregate, would
be reasonably likely to have a Material Adverse Effect. Neither the Company nor any of its subsidiaries is in default (and there
exists no condition which, with or without the passage of time or giving of notice or both, would constitute a default) in the
performance of any bond, debenture, note or any other evidence of indebtedness in any indenture, mortgage, deed of trust or any
other material agreement or instrument to which the Company or any of its subsidiaries is a party or by which the Company or any
of its subsidiaries is bound or by which the properties of the Company are bound, which would be reasonably likely to have a Material
Adverse Effect. There has not been, and to the knowledge of the Company, there is not pending or contemplated, any investigation
by the Commission involving the Company or any current or former director or officer of the Company and the Company is not an “ineligible
issuer” pursuant to Rules 164, 405 and 433 under the Securities Act. The Company has not received any comment letter from
the Commission relating to any SEC Report that has not been finally resolved. The Commission has not issued any stop order or other
order suspending the effectiveness of any registration statement filed by the Company under the Exchange Act or the Securities
Act.

 

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(k) Listing
Compliance. The Company is in compliance with the requirements of The NASDAQ Stock Market LLC for continued listing of the
Ordinary Shares thereon and has no knowledge of any facts or circumstances that could reasonably lead to delisting of its Ordinary
Shares from The NASDAQ Stock Market. The Company has taken no action designed to, or likely to have the effect of, terminating
the registration of the Ordinary Shares under the Exchange Act or the listing of the Ordinary Shares on The NASDAQ Stock Market,
nor has the Company received any notification that the Commission or The NASDAQ Stock Market is contemplating terminating such
registration or listing. The transactions contemplated by the Transaction Documents will not contravene the rules and regulations
of The NASDAQ Stock Market. The Company will comply with all requirements of The NASDAQ Stock Market with respect to the issuance
of the New Securities, including the filing of any listing notice with respect to the issuance of the New Securities.

 

(l) Integration;
Other Issuances of Securities. Neither the Company nor its subsidiaries or any Affiliates, nor any Person acting on its or
their behalf, has issued any Ordinary Shares or shares of any series of preferred stock or other securities or instruments convertible
into, exchangeable for or otherwise entitling the holder thereof to acquire Ordinary Shares which would be integrated with the
sale or exchange of the New Securities to the Holder for purposes of the Securities Act or of any applicable stockholder approval
provisions, including, without limitation, under the rules and regulations of The NASDAQ Stock Market, nor will the Company or
its subsidiaries or Affiliates take any action or steps that would require registration of any of the New Securities under the
Securities Act or cause the offering of the New Securities to be integrated with other offerings if any such integration would
cause the issuance of the New Securities hereunder to fail to be exempt from registration under the Securities Act or cause the
transactions contemplated hereby to contravene the rules and regulations of The NASDAQ Stock Market.

 

(m) No
General Solicitation. Neither the Company nor its subsidiaries or any Affiliates, nor any Person acting on its or their behalf,
has offered or sold any of the New Securities by any form of general solicitation or general advertising.

 

(n) No
Brokers’ Fees. Except as set forth in Section 2(n) of the Disclosure Schedules, the Company has not incurred any liability
for any finder’s or broker’s fee or agent’s commission in connection with the execution and delivery of this
Agreement or the consummation of the transactions contemplated hereby.

 

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(o) Acknowledgment
Regarding Holder’s Purchase of Securities. The Company acknowledges and agrees that the Holder is acting solely in the
capacity of an arm’s length purchaser with respect to the Transaction Documents and the transactions contemplated thereby.
The Company further acknowledges that the Holder is not acting as a financial advisor or fiduciary of the Company (or in any similar
capacity) with respect to the Transaction Documents and the transactions contemplated thereby and any advice given by the Holder
or any of its representatives or agents in connection with the Transaction Documents and the transactions contemplated thereby
is merely incidental to the Holder’s purchase of the New Securities. The Company further represents to the Holder that the
Company’s decision to enter into this Agreement and the other Transaction Documents has been based solely on the independent
evaluation of the transactions contemplated hereby by the Company and its representatives.

 

(p) No
Disqualification. No “bad actor” disqualifying event described in Rule 506(d)(1)(i)-(viii) of the Securities Act
(a “Disqualification Event”) is applicable to the Company or, to the Company’s knowledge, any Company
Covered Person, except for a Disqualification Event as to which Rule 506(d)(2)(ii–iv) or (d)(3), is applicable. As used herein,
“Company Covered Person” means, with respect to the Company as an “issuer” for purposes of Rule
506 promulgated under the Securities Act, any Person listed in the first paragraph of Rule 506(d)(1).

 

(q) Disclosure.
Except with respect to the material terms and conditions of the transactions contemplated by the Transaction Documents, the Company
confirms that neither it nor any other Person acting on its behalf has provided the Holder or its agents or counsel with any information
that it believes constitutes material, non-public information which will not otherwise be disclosed in the 6-K Filing (as defined
below). The Company understands and confirms that the Holder will rely on the foregoing representations in effecting transactions
in the Cash Warrant Shares and the New Securities. All disclosure furnished by or on behalf of the Company to the Holder in connection
with this Agreement regarding the Company, its business and the transactions contemplated hereby is true and correct in all material
respects and does not contain any untrue statement of a material fact or omit to state any material fact necessary in order to
make the statements made therein, in light of the circumstances under which they were made, not misleading. The Company acknowledges
and agrees that the Holder has not made and do not make any representations or warranties with respect to the transactions contemplated
hereby other than those set forth in Article 3 hereto.

 

3. Representations
and Warranties of the Holder. The Holder hereby represents and warrants as of the date hereof to the Company as follows
(unless as of a specific date therein, in which case they shall be accurate as of such date):

 

(a) Organization;
Authority. The Holder is either an individual or an entity duly incorporated or formed, validly existing and in good standing
under the laws of the jurisdiction of its incorporation or formation with full right, corporate, partnership, limited liability
company or similar power and authority to enter into and to consummate the transactions contemplated by the Transaction Documents
and otherwise to carry out its obligations hereunder and thereunder. The execution and delivery of the Transaction Documents and
performance by the Holder of the transactions contemplated by the Transaction Documents have been duly authorized by all necessary
corporate, partnership, limited liability company or similar action, as applicable, on the part of the Holder. Each Transaction
Document to which it is a party has been duly executed by the Holder, and when delivered by the Holder in accordance with the terms
hereof, will constitute the valid and legally binding obligation of the Holder, enforceable against it in accordance with its terms,
except: (i) as limited by general equitable principles and applicable bankruptcy, insolvency, reorganization, moratorium and other
laws of general application affecting enforcement of creditors’ rights generally, (ii) as limited by laws relating to the
availability of specific performance, injunctive relief or other equitable remedies and (iii) insofar as indemnification and contribution
provisions may be limited by applicable law.

 

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(b) Understandings
or Arrangements. The Holder is acquiring the New Securities as principal for its own account and has no direct or indirect
arrangement or understandings with any other persons to distribute or regarding the distribution of such New Securities (this representation
and warranty not limiting the Holder’s right to sell the Cash Warrant Shares pursuant to the Registration Statement or otherwise
in compliance with applicable federal and state securities laws). The Holder is acquiring the New Securities hereunder in the ordinary
course of its business. The Holder understands that the New Securities are “restricted securities” and have not been
registered under the Securities Act or any applicable state securities law and is acquiring such New Securities as principal for
his, her or its own account and not with a view to or for distributing or reselling such New Securities or any part thereof in
violation of the Securities Act or any applicable state securities law, has no present intention of distributing any of such New
Securities in violation of the Securities Act or any applicable state securities law and has no direct or indirect arrangement
or understandings with any other persons to distribute or regarding the distribution of such New Securities in violation of the
Securities Act or any applicable state securities law (this representation and warranty not limiting the Holder’s right to
sell the Cash Warrant Shares pursuant to the Registration Statement or otherwise in compliance with applicable federal and state
securities laws).

 

(c) Holder
Status. At the time the Holder was offered the New Securities, it was, and as of the date hereof it is, and on each date on
which it exercises any New Warrants, it will be an “accredited investor” as defined in Rule 501(a)(1), (a)(2), (a)(3),
(a)(7) or (a)(8) under the Securities Act.

 

(d) Experience
of the Holder. The Holder, either alone or together with its representatives, has such knowledge, sophistication and experience
in business and financial matters so as to be capable of evaluating the merits and risks of the prospective investment in the New
Securities, and has so evaluated the merits and risks of such investment. The Holder is able to bear the economic risk of an investment
in the New Securities and, at the present time, is able to afford a complete loss of such investment.

 

(e) Access
to Information. The Holder acknowledges that it has had the opportunity to review the Transaction Documents (including all
exhibits and schedules thereto) and the SEC Documents and has been afforded: (i) the opportunity to ask such questions as it has
deemed necessary of, and to receive answers from, representatives of the Company concerning the terms and conditions of the offering
of the New Securities and the merits and risks of investing in the New Securities; (ii) access to information about the Company
and its financial condition, results of operations, business, properties, management and prospects sufficient to enable it to evaluate
its investment; and (iii) the opportunity to obtain such additional information that the Company possesses or can acquire without
unreasonable effort or expense that is necessary to make an informed investment decision with respect to the investment. The Holder
acknowledges and agrees that neither Roth Capital Partners, LLC nor Maxim Group LLC (each a “Placement Agent”
and together, the “Placement Agents”) nor any of their respective Affiliates has provided the Holder with any
information or advice with respect to the New Securities nor is such information or advice necessary or desired. Neither the Placement
Agents nor any of their respective Affiliates has made or makes any representation as to the Company or the quality of the New
Securities and the Placement Agents and any Affiliate may have acquired non-public information with respect to the Company which
the Holder agrees need not be provided to it. In connection with the transactions contemplated hereby (including, without limitation,
the issuance of the New Warrant and the exercise of the Cash Warrant), neither the Placement Agents nor any of their respective
Affiliates has acted as a financial advisor or fiduciary to the Holder.

 

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(f) Certain
Transactions and Confidentiality. Other than consummating the transactions contemplated hereunder, the Holder has not, nor
has any Person acting on behalf of or pursuant to any understanding with the Holder, directly or indirectly executed any purchases
or sales, including Short Sales, of the securities of the Company during the period commencing as of the time that the Holder first
received a term sheet (written or oral) from the Company or any other Person representing the Company setting forth the material
pricing terms of the transactions contemplated hereunder and ending immediately prior to the execution hereof. Notwithstanding
the foregoing, if the Holder is a multi-managed investment vehicle whereby separate portfolio managers manage separate portions
of the Holder’s assets and the portfolio managers have no direct knowledge of the investment decisions made by the portfolio
managers managing other portions of the Holder’s assets, the representation set forth above shall only apply with respect
to the portion of assets managed by the portfolio manager that made the investment decision to purchase the New Securities covered
by this Agreement. Other than to other Persons party to this Agreement or to the Holder’s representatives, including, without
limitation, its officers, directors, partners, legal and other advisors, employees, agents and Affiliates, the Holder has maintained
the confidentiality of all disclosures made to it in connection with this transaction (including the existence and terms of this
transaction). Notwithstanding the foregoing, for the avoidance of doubt, nothing contained herein shall constitute a representation
or warranty, or preclude any actions, with respect to locating or borrowing shares in order to effect Short Sales or similar transactions
in the future.

 

(g) General
Solicitation. The Holder is not purchasing the New Securities as a result of any advertisement, article, notice or other communication
regarding the New Securities published in any newspaper, magazine or similar media or broadcast over television or radio or presented
at any seminar or, to the Holder’s knowledge, any other general solicitation or general advertisement.

 

(h) Ownership
of Cash Warrant. The Holder owns the Cash Warrant, in each case, free and clear of any Liens (other than the obligations pursuant
to this Agreement, the Transaction Documents and applicable securities laws).

 

The Company acknowledges
and agrees that the representations contained in this Section 3 shall not modify, amend or affect the Holder’s right to rely
on the Company’s representations and warranties contained in this Agreement or any representations and warranties contained
in any other Transaction Document or any other document or instrument executed and/or delivered in connection with this Agreement
or the consummation of the transactions contemplated hereby. Notwithstanding the foregoing, for the avoidance of doubt, nothing
contained herein shall constitute a representation or warranty, or preclude any actions, with respect to locating or borrowing
shares in order to effect Short Sales or similar transactions in the future.

 

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4. Covenants.

 

(a) Removal
of Legends. (i) The New Securities may only be disposed of in compliance with state and federal securities laws. In connection
with any transfer of New Securities other than pursuant to an effective registration statement or Rule 144 of the Securities Act
of 1933 (“Rule 144”), to the Company or to an Affiliate of the Holder or in connection with a pledge as contemplated
in Section 4(b), the Company may require the transferor thereof to provide to the Company an opinion of counsel selected by the
transferor and reasonably acceptable to the Company, the form and substance of which opinion shall be reasonably satisfactory to
the Company, to the effect that such transfer does not require registration of such transferred New Securities under the Securities
Act. The Holder agrees to the imprinting, so long as is required by this Section 4(a), of a legend on any of the New Securities
in the following form:

 

NEITHER THIS SECURITY NOR THE
SECURITIES INTO WHICH THIS SECURITY IS EXERCISABLE HAS BEEN REGISTERED WITH THE SECURITIES AND EXCHANGE COMMISSION OR THE SECURITIES
COMMISSION OF ANY STATE IN RELIANCE UPON AN EXEMPTION FROM REGISTRATION UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE “SECURITIES
ACT”), AND, ACCORDINGLY, MAY NOT BE OFFERED OR SOLD EXCEPT PURSUANT TO AN EFFECTIVE REGISTRATION STATEMENT UNDER THE SECURITIES
ACT OR PURSUANT TO AN AVAILABLE EXEMPTION FROM, OR IN A TRANSACTION NOT SUBJECT TO, THE REGISTRATION REQUIREMENTS OF THE SECURITIES
ACT AND IN ACCORDANCE WITH APPLICABLE STATE SECURITIES LAWS. THIS SECURITY AND THE SECURITIES ISSUABLE UPON EXERCISE OF THIS SECURITY
MAY BE PLEDGED IN CONNECTION WITH A BONA FIDE MARGIN ACCOUNT WITH A REGISTERED BROKER-DEALER OR OTHER LOAN WITH A FINANCIAL INSTITUTION
THAT IS AN “ACCREDITED INVESTOR” AS DEFINED IN RULE 501(a) UNDER THE SECURITIES ACT OR OTHER LOAN SECURED BY SUCH SECURITIES.

 

(ii) The Company
acknowledges and agrees that the Holder may from time to time pledge pursuant to a bona fide margin agreement with a registered
broker-dealer or grant a security interest in some or all of the New Securities to a financial institution that is an “accredited
investor” as defined in Rule 501(a) under the Securities Act and, if required under the terms of such arrangement, the Holder
may transfer pledged or secured New Securities to the pledgees or secured parties. Such a pledge or transfer would not be subject
to approval of the Company and no legal opinion of legal counsel of the pledgee, secured party or pledgor shall be required in
connection therewith. Further, no notice shall be required of such pledge. At the Holder’s expense, the Company will execute
and deliver such reasonable documentation as a pledgee or secured party of New Securities may reasonably request in connection
with a pledge or transfer of the New Securities.

 

    10

     

    

 

(iii) Certificates
evidencing the New Warrant Shares shall not contain any legend: (A) while a registration statement covering the resale of such
security is effective under the Securities Act, (B) following any sale of such New Warrant Shares pursuant to Rule 144, (C) if
such New Warrant Shares are eligible for sale under Rule 144, or (D) if such legend is not required under applicable requirements
of the Securities Act (including judicial interpretations and pronouncements issued by the staff of the Commission). The Company
shall cause its counsel to issue a legal opinion to the Transfer Agent promptly if required by the Transfer Agent or requested
by the Holder to effect the removal of the legend hereunder. If all or a portion of the New Warrant is exercised at a time when
there is an effective registration statement to cover the resale of the applicable New Warrant Shares, or if such New Warrant Shares
may be sold under Rule 144 or if such legend is not otherwise required under applicable requirements of the Securities Act (including
judicial interpretations and pronouncements issued by the staff of the Commission) then such New Warrant Shares shall be issued
free of all legends. The Company agrees that following such time as such legend is no longer required under this Section 4(a) and
upon the request of the Holder, the Company will, no later than two Trading Days following the delivery by the Holder to the Transfer
Agent (with simultaneous notice to the Company pursuant to Section 5(h) hereof) of a certificate representing New Warrant Shares
issued with a restrictive legend (such second Trading Day, the “Legend Removal Date”), cause to be delivered
to the Holder such shares that are free from all restrictive and other legends by crediting the account of the Holder's prime broker
with the Depository Trust Company System as directed by the Holder. The Company may not make any notation on its records or give
instructions to the Transfer Agent that enlarge the restrictions on transfer set forth in this Section 4(a). New Warrant Shares
subject to legend removal hereunder shall be transmitted by the Transfer Agent to the Holder by crediting the account of the Holder’s
prime broker with the Depository Trust Company System as directed by the Holder.

 

(iv) In addition
to the Holder’s other available remedies, the Company shall pay to the Holder, in cash, (A) as partial liquidated damages
and not as a penalty, for each $1,000 of New Warrant Shares (based on the VWAP of the Ordinary Shares on the date such New Securities
are submitted to the Transfer Agent) delivered for removal of the restrictive legend and subject to Section 4(a)(ii), $10 per Trading
Day (increasing to $20 per Trading Day five (5) Trading Days after such damages have begun to accrue) for each Trading Day commencing
one Trading Day after the Legend Removal Date until such certificate is delivered without a legend and (B) if the Company fails
to (x) issue and deliver (or cause to be delivered) to the Holder by the Legend Removal Date a certificate representing the New
Securities so delivered to the Company by the Holder that is free from all restrictive and other legends and (y) if after the Legend
Removal Date the Holder purchases (in an open market transaction or otherwise) Ordinary Shares to deliver in satisfaction of a
sale by the Holder of all or any portion of the number of Ordinary Shares, or a sale of a number of Ordinary Shares equal to all
or any portion of the number of Ordinary Shares, that the Holder anticipated receiving from the Company without any restrictive
legend, then an amount equal to the excess of the Holder’s total purchase price (including brokerage commissions and other
out-of-pocket expenses, if any) for the Ordinary Shares so purchased (including brokerage commissions and other out-of-pocket expenses,
if any) (the “Buy-In Price”) over the product of (I) such number of New Warrant Shares that the Company was
required to deliver to the Holder by the Legend Removal Date multiplied by (I) the lowest closing sale price of the Ordinary Shares
on any Trading Day during the period commencing on the date of the delivery by the Holder to the Company of the applicable New
Warrant Shares (as the case may be) and ending on the date of such delivery and payment under this Section 4(a)(iv).

 

    11

     

    

 

(v) The
Cash Warrant Shares shall be issued free of legends.

 

(b) Disclosure
of Transactions and Other Material Information. The Company shall, on or before 9:00 a.m., New York City Time, on the Effective
Date, issue a current report on Form 6-K (“6-K Filing”) disclosing all material terms of the Transactions and
including the form of this Agreement and the form of New Warrant as exhibits thereto. Upon the issuance of the 6-K Filing, the
Holder shall not be in possession of any material, non-public information received from the Company, any of its subsidiaries or
any of its respective officers, directors, employees or agents that is not disclosed in the 6-K Filing. In addition, effective
upon the 6-K Filing, the Company acknowledges and agrees that any and all confidentiality or similar obligations under any agreement
with respect to the transactions contemplated by the Transaction Documents or as otherwise disclosed in the 6-K Filing, whether
written or oral, between the Company, any of its subsidiaries or any of their respective officers, directors, affiliates, employees
or agents, on the one hand, and any of the Holder or any of its affiliates, on the other hand, shall terminate. The Company shall
not, and shall cause each of its subsidiaries and each of their respective officers, directors, employees and agents, not to, provide
the Holder with any material, non-public information regarding the Company or any of its subsidiaries from and after the filing
of the 6-K Filing without the express written consent of the Holder. To the extent that the Company delivers any material, non-public
information to the Holder without the Holder’s express prior written consent, the Company hereby covenants and agrees that
the Holder shall not have any duty of confidentiality to the Company, any of its subsidiaries or any of their respective officers,
directors, employees, affiliates or agent with respect to, or a duty to the to the Company, any of its Subsidiaries or any of their
respective officers, directors, employees, affiliates or agent or not to trade on the basis of, such material, non-public information.
The Company shall not disclose the name of the Holder in any filing, announcement, release or otherwise, unless such disclosure
is required by law or regulation. The Company understands and confirms that the Holder will rely on the foregoing representations
in effecting transactions in securities of the Company.

 

(c) Blue
Sky. The Company shall make all filings and reports relating to the transactions contemplated hereby required under applicable
securities or “blue sky” laws of the states of the United States following the date hereof, if any.

 

(d) Listing.
The Company shall promptly secure the listing or designation for quotation (as applicable) of all of the New Warrant Shares upon
each trading market upon which the Ordinary Shares are then listed or designated for quotation (as applicable) (subject to official
notice of issuance) and shall maintain such listing of all the New Warrant Shares from time to time issuable under the terms of
the New Warrants. The Company shall pay all fees and expenses in connection with satisfying its obligations under this Section
4(d).

 

    12

     

    

 

(e) Indemnification
of Holder. Subject to the provisions of this Section 4(e), the Company will indemnify and hold the Holder and its directors,
officers, shareholders, members, partners, employees and agents (and any other Persons with a functionally equivalent role of a
Person holding such titles notwithstanding a lack of such title or any other title), each Person who controls the Holder (within
the meaning of Section 15 of the Securities Act and Section 20 of the Exchange Act), and the directors, officers, shareholders,
agents, members, partners or employees (and any other Persons with a functionally equivalent role of a Person holding such titles
notwithstanding a lack of such title or any other title) of such controlling persons (each, a “Holder Party”)
harmless from any and all losses, liabilities, obligations, claims, contingencies, damages, costs and expenses, including all judgments,
amounts paid in settlements, court costs and reasonable attorneys’ fees and costs of investigation that any such Holder Party
may suffer or incur as a result of or relating to (a) any breach of any of the representations, warranties, covenants or agreements
made by the Company in this Agreement or in the other Transaction Documents or (b) any action instituted against the Holder Parties
in any capacity, or any of them or their respective Affiliates, by any stockholder of the Company who is not an Affiliate of such
Holder Party, with respect to the Transactions or any of the other transactions contemplated by the Transaction Documents (unless
such action is based upon a breach of such Holder’s representations, warranties or covenants under the Transaction Documents
or any agreements or understandings such Holder Party may have with any such stockholder or any violations by such Holder Party
of state or federal securities laws or any conduct by such Holder Party which constitutes fraud, gross negligence or willful misconduct).
If any action shall be brought against any Holder Party in respect of which indemnity may be sought pursuant to this Agreement,
such Holder Party shall promptly notify the Company in writing, and the Company shall have the right to assume the defense thereof
with counsel of its own choosing reasonably acceptable to the Holder Party. Any Holder Party shall have the right to employ separate
counsel in any such action and participate in the defense thereof, but the fees and expenses of such counsel shall be at the expense
of such Holder Party except to the extent that (i) the employment thereof has been specifically authorized by the Company in writing,
(ii) the Company has failed after a reasonable period of time to assume such defense and to employ counsel or (iii) in such action
there is, in the reasonable opinion of counsel, a material conflict on any material issue between the position of the Company and
the position of such Holder Party, in which case the Company shall be responsible for the reasonable fees and expenses of no more
than one such separate counsel. The Company will not be liable to any Holder Party under this Agreement (y) for any settlement
by a Holder Party effected without the Company’s prior written consent, which shall not be unreasonably withheld or delayed;
or (z) to the extent, but only to the extent, that a loss, claim, damage or liability is attributable to such Holder’s breach
of any of the representations, warranties, covenants or agreements made by such Holder in this Agreement or in the other Transaction
Documents. The indemnification required by this Section 4(e) shall be made by periodic payments of the amount thereof during the
course of the investigation or defense, as and when bills are received or are incurred. The indemnity agreements contained herein
shall be in addition to any cause of action or similar right of any Holder Party against the Company or others and any liabilities
the Company may be subject to pursuant to law.

 

(f) Furnishing
of Information. Until the earliest of the time that (i) the Holder owns no New Securities or (ii) the New Warrants have expired,
the Company covenants to use reasonable best efforts to timely file (or obtain extensions in respect thereof and file within the
applicable grace period) all reports required to be filed by the Company after the date hereof pursuant to the Exchange Act even
if the Company is not then subject to the reporting requirements of the Exchange Act.

 

    13

     

    

 

(g) Reservation
of Ordinary Shares. As of the date hereof, the Company has reserved and the Company shall continue to reserve and keep available
at all times, free of preemptive or similar rights, a sufficient number of Ordinary Shares for the purpose of enabling the Company
to issue all of the New Warrant Shares issuable upon exercise of the New Warrants.

 

(h) Exercise
Procedures. Each of the form of Notice of Exercise included in the New Warrants set forth the totality of the procedures required
of the Holder in order to exercise the New Warrants. Without limiting the preceding sentences, no ink-original Notice of Exercise
shall be required, nor shall any medallion guarantee (or other type of guarantee or notarization) of any Notice of Exercise form
be required in order to exercise the New Warrants. No additional legal opinion, other information or instructions shall be required
of the Holder to exercise its New Warrants. The Company shall honor exercises of the New Warrants and shall deliver the New Warrant
Shares in accordance with the terms, conditions and time periods set forth in the Transaction Documents.

 

5. Miscellaneous.

 

(a) Further
Assurances. Each party hereto shall promptly execute and deliver such further agreements and instruments, and take such further
actions, as the other party may reasonably request in order to carry out the purpose and intent of this Agreement.

 

(b) Governing
Law; Jurisdiction; Jury Trial. This Agreement shall be governed by and construed and enforced in accordance with, and all questions
concerning the construction, validity, interpretation and performance of this Agreement shall be governed by, the internal laws
of the State of New York, without giving effect to any choice of law or conflict of law provision or rule (whether of the State
of New York or any other jurisdictions) that would cause the application of the laws of any jurisdictions other than the State
of New York. Each party hereby irrevocably waives personal service of process and consents to process being served in any such
suit, action or proceeding by mailing a copy thereof to the Company at the address for such notices to it under this Agreement
and agrees that such service shall constitute good and sufficient service of process and notice thereof. Each party hereby irrevocably
submits to the exclusive jurisdiction of the state and federal courts sitting in The City of New York, Borough of Manhattan, for
the adjudication of any dispute hereunder or in connection herewith or with any transaction contemplated hereby or discussed herein,
and hereby irrevocably waives, and agrees not to assert in any suit, action or proceeding, any claim that it is not personally
subject to the jurisdiction of any such court, that such suit, action or proceeding is brought in an inconvenient forum or that
the venue of such suit, action or proceeding is improper. Nothing contained herein shall be deemed to limit in any way any right
to serve process in any manner permitted by law. EACH PARTY HEREBY IRREVOCABLY WAIVES ANY RIGHT IT MAY HAVE TO, AND AGREES NOT
TO REQUEST, A JURY TRIAL FOR THE ADJUDICATION OF ANY DISPUTE HEREUNDER OR IN CONNECTION WITH OR ARISING OUT OF THIS AGREEMENT OR
ANY TRANSACTION CONTEMPLATED HEREBY.

 

(c) Counterparts.
This Agreement may be executed in several counterparts, each of which shall be deemed an original, but all of which shall constitute
one and the same instrument.

 

    14

     

    

 

(d) Successors
and Assigns. Except as otherwise provided herein, the terms and conditions of this Agreement shall inure to the benefit of
and be binding upon the parties hereto and the respective successors and assigns of the parties. Nothing in this Agreement, express
or implied, is intended to confer upon any party, other than the parties hereto or their respective successors and assigns, any
rights, remedies, obligations or liabilities under or by reason of this Agreement, except as expressly provided in this Agreement.

 

(e) Complete
Agreement. This Transaction represents the entire agreement and understandings between the parties concerning the Transactions
and the other matters described herein and therein and supersedes and replaces any and all prior agreements and understandings
solely with respect to the subject matter hereof and thereof. Except as expressly set forth herein, nothing herein shall amend,
modify or waive any term or condition of the other Transaction Documents.

 

(f) Expenses.
Except as specifically set forth herein, each party hereto shall bear its own costs and expenses, including, without limitation,
attorneys’ fees, incurred in connection with this Agreement and the transactions contemplated hereby.

 

(g) Finder’s
Fees. Each party represents that it neither is nor will be obligated for any finder’s fee or commission in connection
with this transaction. The Company shall indemnify and hold harmless the Holder from any liability for any commission or compensation
in the nature of a finder’s fee (and the reasonable costs and expenses of defending against such liability or asserted liability)
for which the Company or any of its officers, employees or representatives is responsible.

 

(h) Notices.
Any notices, consents, waivers or other communications required or permitted to be given under the terms of this Agreement must
be in writing and will be deemed to have been delivered: (i) upon receipt, when delivered personally; (ii) upon delivery, when
sent by electronic mail; or (iii) one Business Day after deposit with an overnight courier service, in each case properly addressed
to the party to receive the same. The addresses and e-mail addresses for such communications are as follows:

 

	 	(a)	If to the Company, to:

 

Reebonz Holding Ltd. 

5 Tampines North Drive 5 

#07-00

Singapore 528548

Attention: Warrant Exercise

Email: warrantexercise@reebonz.com

 

	 	(b)	If to the Holder, to such address or email address as set forth in the signature page hereto;

 

or to such other address
and/or e-mail address and/or to the attention of such other Person as the recipient party has specified by written notice given
to each other party five (5) days prior to the effectiveness of such change. Written confirmation of receipt (A) given by the recipient
of such notice, consent, waiver or other communication, (B) mechanically or electronically generated by the sender’s e-mail
containing the time and date or (C) provided by an overnight courier service shall be rebuttable evidence of personal service,
receipt by facsimile or receipt from an overnight courier service in accordance with clause (i), (ii) or (iii) above, respectively.

 

    15

     

    

 

(i) Amendments
and Waivers. Any term of this Agreement may be amended and the observance of any term of this Agreement may be waived (either
generally or in a particular instance and either retroactively or prospectively), only with the written consent of the Company
and the Holder.

 

(j) Severability.
If one or more provisions of this Agreement are held to be unenforceable under applicable law, such provision shall be excluded
from this Agreement and the balance of the Agreement shall be interpreted as if such provision were so excluded and shall be enforceable
in accordance with its terms so long as this Agreement as so modified continues to express, without material change, the original
intentions of the parties as to the subject matter hereof and the prohibited nature, invalidity or unenforceability of the provision(s)
in question does not substantially impair the respective expectations or reciprocal obligations of the parties or the practical
realization of the benefits that would otherwise be conferred upon the parties. The parties will endeavor in good faith negotiations
to replace the prohibited, invalid or unenforceable provision(s) with a valid provision(s), the effect of which comes as close
as possible to that of the prohibited, invalid or unenforceable provision(s).

 

(k) Interpretation.
Unless the context of this Agreement clearly requires otherwise, (i) references to the plural include the singular, the singular
the plural, the part the whole, (ii) references to any gender include all genders, (iii) “including” has the inclusive
meaning frequently identified with the phrase “but not limited to” and (iv) references to “hereunder” or
“herein” relate to this Agreement.

 

(l) No
Third Party Beneficiaries. This Agreement is intended for the benefit of the parties hereto and the Placement Agents and their
respective permitted successors and assigns, and is not for the benefit of, nor may any provision hereof be enforced by, any other
Person.

 

(m) No
Strict Construction. The language used in this Agreement will be deemed to be the language chosen by the parties to express
their mutual intent, and no rules of strict construction will be applied against any party.

 

    16

     

    

 

(n) Independent
Nature of Holder’s Obligations and Rights. The obligations of the Holder under this Agreement are several and not joint
with the obligations of any Other Holder, and the Holder shall not be responsible in any way for the performance of the obligations
of any Other Holder under any Other Agreement. Nothing contained herein or in any Other Agreement, and no action taken by the Holder
pursuant hereto, shall be deemed to constitute the Holder and Other Holders as a partnership, an association, a joint venture or
any other kind of entity, or create a presumption that the Holder and Other Holders are in any way acting in concert or as a group
with respect to such obligations or the transactions contemplated by this Agreement or any Other Agreement and the Company acknowledges
that, to the best of its knowledge, the Holder and the Other Holders are not acting in concert or as a group with respect to such
obligations or the transactions contemplated by this Agreement or any Other Agreement. The Company and the Holder confirm that
the Holder has independently participated in the negotiation of the transactions contemplated hereby with the advice of its own
counsel and advisors. The Holder shall be entitled to independently protect and enforce its rights, including, without limitation,
the rights arising out of this Agreement, and it shall not be necessary for any Other Holder to be joined as an additional party
in any proceeding for such purpose.

  

(o) Equal
Treatment Acknowledgement; Most Favored Nations. The parties hereto herby acknowledge and agree that the Company is obligated
to present the terms of this offering to each Other Holder; provided that each Other Agreement shall be negotiated separately with
each Other Holder and shall not in any way be construed as the Holder or any Other Holder acting in concert or as a group with
respect to the purchase, disposition or voting of securities of the Company or otherwise. The Company hereby represents and warrants
as of the date hereof and covenants and agrees that, during the period commencing on the date hereof until the expiration date
of any Ordinary Share Purchase Warrants issued pursuant to the Prospectus, none of the terms offered to any Person with respect
to the Transactions, including, without limitation with respect to any consent, release, amendment, settlement, or waiver relating
to the Transactions, any Other Warrant or any other Ordinary Share Purchase Warrants issued pursuant to the Prospectus (each an
“Settlement Document”), is or will be more favorable to such Person (other than any reimbursement of legal fees)
than those of the Holder and this Agreement. If, and whenever on or after the date hereof, the Company enters into a Settlement
Document, then the terms and conditions of this Agreement shall be, without any further action by the Holder or the Company, automatically
amended and modified in an economically and legally equivalent manner such that the Holder shall receive the benefit of the more
favorable terms and/or conditions (as the case may be) set forth in such Settlement Document, provided that upon written notice
to the Company at any time the Holder may elect not to accept the benefit of any such amended or modified term or condition, in
which event the term or condition contained in this Agreement shall apply to the Holder as it was in effect immediately prior to
such amendment or modification as if such amendment or modification never occurred with respect to the Holder. The provisions of
this Section 5(o) shall apply similarly and equally to each Settlement Document.

 

[signature page follows]

 

    17

     

    

 

IN
WITNESS WHEREOF, the Holder and the Company have caused their respective signature page to this Agreement to be duly
executed as of the date first written above.

 

	 	REEBONZ HOLDING LIMITED
	 	 	 
	 	By: 	          
	 	Name:	 
	 	Title:	 

 

    

     

    

 

IN
WITNESS WHEREOF, the Holder and the Company have caused their respective signature page to this Agreement to be duly
executed as of the date first written above.

 

	 	HOLDER:
	 	 
	 	________________________________________
	 	 
	 	By: ____________________________________
	 	Name:
	 	Title:
	 	 
	 	Address for Notices and delivery of New Warrants:
	 	 
	 	________________________________________
	 	 
	 	________________________________________
	 	
	 	________________________________________
	 	 
	 	Aggregate Number of Cash Warrant Shares Issuable Upon Exercise of the Cash Warrant of the Holder*:
	 	 
	 	________________________________________
	 	 
	 	Aggregate Cash Warrant Share Exercise Amount*:
	 	 
	 	________________________________________
	 	 
	 	Aggregate Exercise Price of Cash Warrant Share Exercise Amount
	 	 
	 	$________________________________________
	 	 
	 	*Disregarding any limitations on exercise related thereto.EXHIBIT 10.1

  

   

    

  RETIREMENT AGREEMENT

    

   

    

          This Retirement Agreement (“Agreement”) is entered into between Hibbett Sporting Goods, Inc. (“Hibbett”), and its
    predecessors, successors, assigns, affiliates, subsidiaries and related entities, (hereinafter “Employer”) and Jeffry O. Rosenthal (hereinafter “Employee”). In consideration for the mutual promises contained herein, including without limitation the
    Severance Payment described in paragraph 3 set forth below, Employer and Employee agree as follows:
  
    1. On March 20, 2019, Employee expressed his intent to voluntarily resign his employment effective upon the hiring of a new CEO by the Employer.  Employee’s employment with
        Employer shall thus be separated, effective upon the appointment of a replacement chief executive officer or such earlier date as the Board of Directors of Employer may request (the “Retirement Date”). Employee will be given twenty-one days from
        April [*], 2019 (the date he received this Agreement) to decide whether to sign this Agreement.

    2. Employer and Employee (“Parties”) agree that there are no disagreements or disputes between the parties.

    3. The parties to this Agreement only wish to document the amicable separation of Employee and to fully and finally resolve any and all disputes between themselves including, but
        not limited to, any differences arising out of the Employee’s employment with and separation from Employer.  In consideration for the promises and covenants herein, and more specifically, in consideration for the general release set forth in
        paragraph 4 below and execution as of the Retirement Date of the General Release Agreement attached as Exhibit A (“Exhibit A”), Employer agrees, subject to the signing of this Agreement by Employee, and if the Employee does not revoke this
        Agreement subsequent to signing it pursuant to paragraph 12(e) hereof, to the following:

    
      	
              (a)

            	
              Employee shall continue in his current employment, as CEO and President, on the same employment terms and
                  conditions until the Retirement Date. Employee acknowledges that his employment with Employer has been and remains “at-will” and may be terminated by Employer at any time.

            

    

    
      	
              (b)

            	
              If the Compensation Committee of the Employer determines that a bonus is payable for FY2020 to executive
                  officers generally, then Employee will receive a full bonus for FY2020 (as if Employee was employed by Employer through the end of FY 2020) based upon the same performance goals that are used to determine the bonuses for other executive
                  officers, payable at the same time that FY 2020 bonuses are payable to the other executive officers.

            

    

    
      	
              (c)

            	
              Employee will continue to hold his seat on the Hibbett Sports, Inc. Board of Directors (and may be eligible
                  for re-election) through his current term, unless he resigns at an earlier date, and will be entitled subsequent to the Retirement Date to Board compensation applicable to non-employee directors in effect at such time.

            

    

    

    

    
      	
              (d)

            	
              Employee will be eligible to receive Five Hundred Seventy-Five Thousand Dollars and no/100 ($575,000.00), to be paid over twelve
                  months, bi-weekly, net of applicable tax withholding, as salary continuation. The salary continuation shall be in twenty-six equal gross payment amounts of Twenty-Two Thousand One Hundred Fifteen Dollars and 40/100 ($22,115.40) beginning
                  on the Retirement Date; provided that any amounts otherwise scheduled to be paid between the Retirement Date and the first normal  payroll payment date subsequent to the Release Effective Date (as defined below) (the “First Payment Date”)
                  shall be paid in a lump sum on the First Payment Date.

            

    

    

    

    
      	
              (e)

            	
              Effective immediately, all outstanding equity awards granted to Employee shall terminate. On the First Payment Date, Employee shall
                  receive a lump sum cash payment, equal to the number of shares under such equity awards, using the maximum number of shares with respect to any performance-based awards (as identified on Exhibit B) times their Computed Value, less
                  applicable withholding taxes.  For purposes of this Agreement, “Computed Value” shall mean a value per share equal to the greater of (x) the closing stock price on the Retirement Date or (y) the closing stock price on March 20, 2019,
                  which was Eighteen Dollars and 04/100 ($18.04) per share.  Employee agrees and acknowledges that there are no outstanding equity awards granted to Employee other than as shown on Exhibit B and that no payment will be made for such awards
                  other than as shown on Exhibit B.

            

    

    

    

    
      	
              (f)

            	
              Employee shall receive an additional Twenty-One Thousand Three Hundred and Sixty-Two dollars and 04/100 ($21,362.04) to subsidize
                  his estimated expense for health and dental coverage under the Consolidated Omnibus Reconciliation Act of 1985, as amended (“COBRA”).  Such COBRA payment will be issued as a one-time, lump sum payment on the First Payment Date. Any
                  payments hereunder will be subject to all applicable tax withholdings.

            

    

    

    

    
      	
              (g)

            	
              Employer will provide Employee with access to a Career Transition Program chosen and paid for by Employer for a period of up to
                  one-hundred and eighty (180) days. Employee agrees to direct prospective employers to The Work Number, 1-800-367-5690, for verification of his employment with
                    Employer.

            

    

    

    

    
      	
              (h)

            	
              Employer agrees to provide a neutral reference for Employee consisting of dates worked, positions held, and salary. Employee agrees to direct prospective employers to The Work Number, 1-800-367-5690, for verification of his employment with Employer.

            

    

    

    

    
      	
              (i)

            	
              Employer agrees to transfer ownership to Employee of the iPhone currently in the possession of Employee. Service will be
                  disconnected on the Retirement Date.

            

    

    

    

    For the avoidance of doubt, the payments specified in paragraphs 3(b), 3(d), 3 (e), and 3(f) above shall not become due and payable to
        Employee until all of the following have occurred: (1) the Company has received a copy of Exhibit A, executed by Employee as of the Retirement Date, (2) the revocation period described in paragraph 3(e) of Exhibit A has expired, and (3) Employee
        has not revoked his execution of Exhibit A (the last day of the applicable revocation period, the “Release Effective Date”). Notwithstanding the timing for payment set forth above, in any case where the Retirement Date and the First Payment Date
        fall in two separate taxable years, any payments required to be made to Employee that are conditioned on the release and are treated as nonqualified deferred compensation for purposes of Code Section 409A (as defined below) shall be made in the
        later taxable year.  Employee will be entitled to receive vested 401(k) and other deferred compensation balances in accordance with the terms of the relevant plans and any elections made as a participant.

    4. In consideration of the amount paid and described in paragraph three (3) above and other good and valuable consideration, Employee will agree to continue to effectively perform
        the traditional duties of the CEO until the Retirement Date, including vendor relations, staffing, strategic planning, management of the budget, support a positive culture and morale, and facilitate a smooth transition to the new CEO, including
        maintaining and developing good vendor relationships.

    In addition, and in further consideration of the amount paid and described in
        paragraph three (3) above and other good and valuable consideration, on behalf of himself, his heirs, executors, administrators, and assigns, Employee, to the fullest extent permitted by law, forever completely, unconditionally and irrevocably
        releases, acquits and discharges Employer and its parent Hibbett Sports, Inc. and each of their subsidiaries, affiliated or related entities, and all of their past and present owners, officers, directors, investors, insurers, managers, agents,
        attorneys, supervisors, and employees (collectively, the “Released Parties”), from all claims, known or unknown, of any kind which Employee may have relating to the Released Parties, including any other agreements, employment or otherwise, made
        verbally or in writing.  This release includes, but is not limited to, all liabilities for the payment of earnings, bonuses, commissions, past or present cash or equity awards, including employee stock options and RSUs,  severance pay, salary,
        accruals under any vacation, sick leave, or holiday plans, any employee benefits, including, but not limited to, health and medical insurance benefits, and 401(k) or retirement benefits, any charge, claim or lawsuit under any federal or state
        constitution, federal, state, or local law, statute or ordinance, any state statutory or common law, including, but not limited to, claims under Title VII of the Civil Rights Act of 1964, as amended, the Civil Rights Act of 1991, the Civil Rights
        Act of 1866, 42 U.S.C. §1981, the Age Discrimination in Employment Act, as amended by the Older Workers’ Benefit Protection Act, the Americans with Disabilities Act, the Equal Pay Act of 1963, the Fair Labor Standards Act, the Family and Medical
        Leave Act of 1993, the Employee Retirement Income Security Act and any claims under the Alabama Age Discrimination in Employment Act, Alabama Code § 25-1-20, et seq., Alabama wage and hour laws, or any other state, county or municipal statute or ordinance relating to any condition of employment or employment
        discrimination, and any tort, contract, and quasi- contract or other common law claims, including, but not limited to, claims for wrongful termination, discrimination, harassment, retaliation, whistle blowing, negligent or intentional infliction of
        emotional distress, negligent hiring, negligent supervision, negligence, invasion of privacy, defamation, slander, assault, battery, misrepresentation, and conspiracy, the existence of which is denied by the Released Parties. This release, however,
        excludes (i) any rights to benefits under this Agreement, (ii) any rights as a shareholder of Employer, (iii) any rights to indemnification or advancement of expenses and the protection of directors’ and officers’ liability and corporate
        indemnification policies or agreements, and (iv) any other rights that may not be legally released by private agreement (the “Excluded Claims”).

     

      

    In addition, and in further consideration of the amount paid and described in paragraph three (3)
        above and other good and valuable consideration, Employee, on behalf of himself, his heirs, executors, administrators, and assigns, re-acknowledges and re-affirms the promises and representations made in, and expressly agrees to abide by, (i) the
        Nondisclosure-Noncompetition Agreement and (ii) the Employee Confidential Information Agreement, each between Employer and Employee. Employer further agrees that Employee shall be released from Sections 4, 5, 6, and 7 of the
        Nondisclosure-Noncompetition Agreement, and Section 3 of the Employee Confidential Information Agreement on the twelve (12)-month anniversary of the Retirement Date, notwithstanding anything to the contrary in the Nondisclosure-Noncompetition
        Agreement or the Employee Confidential Information Agreement. However, to the extent Employee continues to hold his seat on the Hibbett Sports, Inc. Board of Directors, he shall continue to comply with the applicable Corporate Governance Guidelines
        (as amended), Code of Business Conduct and Ethics (as amended), and all applicable duties placed on Board Members pursuant to Delaware corporate law.

    5. Employee represents that he has not filed any charges or claims against the Released Parties with any federal or state agencies or tribunals or any other suits, claims,
        proceedings, actions, or complaints against the Released Parties, and Employee agrees, to the fullest extent permitted by law, that he will not file any lawsuits at any time in the future with respect to any claim which arose prior to the date of
        this Agreement (other than the Excluded Claims).  This release forever bars all actions, claims, proceedings, and suits which arose or might arise in the future from any occurrences arising prior to the date of this Agreement and authorizes any
        court, administrative agency or tribunal to dismiss any claim, action, proceeding, or suit filed by the Employee (other than the Excluded Claims) with prejudice.  This release is not to be construed as barring Employee from filing charges with any
        agency or as interfering with Employee's right to testify, assist or participate in an administrative hearing or proceeding.  However, Employee agrees that Employee will not accept any monetary or non-monetary benefit (excepting standard witness
        fees and mileage), including, but not limited to, back pay, front pay, benefits, damages, punitive damages, attorney fees, reinstatement or any other type of equitable or legal relief, as a result of any such charge, lawsuit or claim.  Further,
        Employee represents and warrants that Employee is unaware of, and has no factual information that would support any such administrative charge, hearing or proceeding, on Employee’s behalf, or any other employee’s behalf that has not been disclosed
        to Employer in writing. Employee acknowledges that the consideration provided by this Agreement represents complete satisfaction of any monetary and non-monetary claims he has or might have against the Released Parties and that the consideration
        hereunder is in lieu of any other remuneration, payment or award to which he might otherwise be entitled.

    

    

    6. Employer, to the fullest extent permitted by law, forever completely, unconditionally and irrevocably releases, acquits and discharges
        Employee and his heirs, executors, administrators, estate, successors and assigns, attorneys and all persons or entities acting by, through, under or in concert with any of them (the “Employee Released Parties”) from all claims, of any kind which
        Employer may have relating to the Employee Released Parties, including any other agreements, employment or otherwise, made verbally or in writing, of which Employer is aware or should be aware as of the date hereof.

    
      7. Notwithstanding
        anything to the contrary in the Confidential Information Agreement,  Employee may retain personal correspondence and calendars, information regarding his equity awards and other compensation or relating to expense reimbursement, and copies of all
        benefit plans in which he is a participant.  Employee recognizes and acknowledges all charges to his company credit card remain his responsibility and that if they are not reimbursable business expenses, he must reimburse Employer for such charges
        and that, if he refuses to do so, Employer has the right to deduct these charges from his severance payments.

    

       

    8. Except as may be prohibited by law, Employee also agrees that he shall not, at any time, in any way disparage or attempt to disparage or make
        negative or unfavorable comments, orally or in writing, about Employer or any of its directors, officers, employees, subsidiaries or affiliated companies, or any of their employees to vendors, or any other party. Except as may be prohibited by law,
        Employer agrees that it, and its directors and officers, shall not, at any time, in any way disparage or attempt to disparage or make negative or unfavorable comments, orally or in writing, about Employee.  Notwithstanding the foregoing, (a) this
        Section 8 shall not be violated by either party rebutting factually inaccurate statements made about such party by making a truthful statement, but only to the extent reasonably necessary to correct or refute such inaccurate statements and (b) this
        Section 8 shall not be interpreted to limit either party’s rights to confer in confidence with his or its counsel, accountant or other professional advisors, or to respond truthfully to any lawful request for information or to make truthful
        statements in connection with any proceedings relating to this Agreement or any other actions involving Employer or any of its affiliates and Employee.

    9. This Agreement shall not in any way be construed as an admission by the Released Parties or Employee that they have acted wrongfully with
        respect to each other, that they are covered by any particular laws, or that one party has any rights whatsoever against the other or the other Released Parties.

    10. Indemnification.  Employee shall remain entitled to the protection of Employer’s By-Laws and Certificate of Incorporation and any insurance
        and corporate indemnification policies Employer shall elect to maintain generally for the benefit of its directors and officers against or with respect to all costs, charges and expenses incurred or sustained by Employee in connection with any
        action, suit or proceeding to which Employee may be made a party by reason of Employee having been a director or officer of Employer or any of its affiliates.

    11. Breach of Agreement.

    

    

    (a) If Employee breaches any of the provisions of this Agreement in any material respect, Employer will be fully and totally relieved of its obligations to make any further payment
        to Employee as set forth in paragraph three (3) above. Prior to terminating the payments, Employer will place Employee on notice of the breach and will give Employee one week to cure the breach. Employee further acknowledges, understands, and
        agrees that should he breach in any material respect any provisions of this Agreement and if Employer stops making payments to Employee as set forth in paragraph three (3) above, all other provisions of this Agreement, including, but not limited
        to, the general release set forth in paragraph three (3) above, will remain in full force and effect.

    

    

    (b) The Employee hereby acknowledges and agrees that a violation of this Agreement, including, but not limited to, paragraph five (5) above, or a violation of the
        Nondisclosure-Noncompetition Agreement between Employer and Employee referenced above, would cause irreparable and substantial damage and harm to the Employer or Released Parties and that money damages alone would be inadequate to compensate for
        and would not be an adequate remedy for such violation(s).  Accordingly, the Employee hereby agrees that, in the event of any breach or threatened breach by the Employee of any provisions of this Agreement or the Nondisclosure-Noncompetition
        Agreement between Employer and Employee, the Employer or other Released Parties will be entitled, in addition to the right to stop payments as referenced above (in the event of any breach in any material respect) and the right to money damages and
        any other right that they may have at law or in equity, to seek injunctive or other equitable relief to restrain any breach or threatened breach or otherwise to specifically enforce any of the provisions of this Agreement.

    

    

    12. Employee specifically acknowledges the following:

    

    

    (a) Employee does not release or waive any right or claim which Employee may have which arises after the date of this
        Agreement; (b) In exchange for this general release, Employee has received separate consideration beyond that which Employee is otherwise entitled to under Employer’s policy or applicable law; (c) Employee is releasing, among other rights, all
        claims and rights under the Age Discrimination in Employment Act (“ADEA”) and the Older Workers' Benefit Protection Act (“OWBPA”); (d) Employee has twenty-one (21) days, but need not take the full twenty-one (21) day period if he does not wish to
        do so, to consider this Agreement. If he executes this Agreement before 21 days after receiving it, he has done so knowingly and voluntarily with the express intent of waiving any remaining portion of the 21-day period; (e) Employee has seven (7)
        days to revoke this Agreement after acceptance.  For the revocation to be effective, Employee must give written notice of Employee’s revocation to Harvey Knighten, Vice-President of Human Resources by hand-delivery and by mailing the original to
        him at the following address: Hibbett Sporting Goods, Inc., 2700 Milan Court, Birmingham, Alabama 35211; (f) Employee acknowledges and agrees that this Agreement is written in a manner that he understands and that he has read and fully understands
        the terms of this Agreement as written, the legal and binding effect of the Agreement and the exchange of benefits and promises herein, including the full release of claims; (g) Employee understands and agrees that Employer’s obligation to perform
        under this Agreement is conditioned upon the Employee’s performance of all agreements, releases and covenants to the Employer; (h) Employee has read this Agreement fully and completely and Employee understands its significance; (i) Employee enters
        into this Agreement knowingly and voluntarily and on Employee’s own free will and choice; (j) Employee is advised to consult with an attorney before executing this Agreement and has been given an opportunity to review this Agreement with an
        attorney.

    

    

    13. Employee understands and acknowledges that this release is legal, final and binding and that he is currently unaware of any claim, right, demand, action, obligation, liability,
        or cause of action he may have against Released Parties which has not been released in this Agreement (other than the Excluded Claims).

    14. If Employee is required to make disclosures in compliance with a validly issued and enforceable subpoena or a judicial or administrative
        order, which disclosures would otherwise be prohibited under this Agreement, he must notify Employer of such order or subpoena within a reasonable time after receipt. Notice under this subparagraph shall be made to Hibbett’s General Counsel at:
        Hibbett Sporting Goods, Inc., 2700 Milan Court, Birmingham, Alabama 35211. Further, to the extent Employee is subject to any document retention hold, Employee is required to continue to preserve any potentially responsive documents pursuant to the
        subject Records Hold Notice.

    15. This Agreement shall be binding upon Employer, Employee and upon Employee’s heirs, administrators, representatives, executors, successors and assigns, and shall inure to the
        benefit of the Released Parties and their respective successors and assigns.  Employee represents that no inducements, statements or representations have been made that are not set out in this Agreement and that he does not rely on any inducements,
        statements or representations not set forth herein.

    16. Employee acknowledges that any and all prior understandings and agreements between the parties to this Agreement with respect to the subject matter of this Agreement, including
        any initial employment offer letter and any subsequent revisions thereof, are merged into this Agreement, which fully and completely expresses the entire Agreement and understanding of the parties to this Agreement with respect to the subject
        matter hereof.  Except as stated above, Employee will not be entitled to any other compensation, payments, or benefits from Released Parties under this Agreement or under
          any other contract, agreement, arrangement or plan, including, but not limited to any severance plan.  Employee hereby waives and forfeits any other rights or claims he may have to other remuneration or benefits including to any unvested
        options, unvested restricted share units or other notes, instruments or obligations.  This Agreement may not be orally amended, modified or changed and may be amended, modified or changed only by written instrument or instruments executed by duly authorized officers or other representatives of the parties to this
        Agreement.  Notwithstanding the above, any post-employment covenants and agreements by Employee in Employee’s Nondisclosure-Noncompetition Agreement shall remain in full force and effect. Notwithstanding any provision in this Section 15, the requirement to arbitrate disputes shall not apply to any action to enforce this instrument by means of temporary or permanent injunction or other appropriate equitable relief. The parties may apply to any court of competent jurisdiction for
          a temporary restraining order, preliminary injunction, or other interim or conservatory relief, as necessary, without breach of this Agreement and without abridgment of the powers of the arbitrator.

    17. The validity, construction, enforcement, and interpretation of this Agreement are governed by
        the laws of the State of Alabama and the federal laws of the United States of America, excluding the laws of those jurisdictions pertaining to the resolution of
        conflicts with other jurisdictions. Employer and Employee agree that any claims or disputes concerning or covered by this Agreement or resulting from Employee’s employment or the termination of Employee’s employment must be submitted to binding
        arbitration and that this arbitration will be the only remedy for resolution of any such claim or dispute, as set forth in the Mutual Arbitration Agreement (herein referred to as the “Arbitration Agreement”), by and among the Employer and Employee, and that the terms and conditions of the Arbitration Agreement survive the termination of Employee’s employment as provided therein.  Employer and
        Employee agree that in the event it becomes necessary to enforce any provision of this Agreement, the prevailing party in such action shall be entitled to recover all their costs and attorneys’ fees, including those associated with appeals.

    As Employee agreed to arbitrate, if Employee files or causes to be filed a claim that is subject to
        arbitration under the Arbitration Agreement in a court or other body (“Court Claim”), Employer will notify Employee or his attorney (if an attorney has entered an appearance) of the existence of the Arbitration Agreement and request that the Court
        Claim be dismissed or stayed.  If Employee does not move to dismiss or stay the Court Claim within ten (10) calendar days of service of the notice, and Employer successfully moves to dismiss or stay the Court Claim and refer it to arbitration,
        Employer may submit a request for payment of attorney’s fees and costs to the arbitrator, who shall award to Employer’s reasonable costs and attorney’s fees incurred because of the filing of the Court Claim.

    18. Code Section 409A.

  

  (a) The intent of the parties is that payments and benefits under this Agreement satisfy, to the maximum extent available, one or more exemptions from status as a deferral of
      compensation within the meaning of Section 409A of the Internal Revenue Code of 1986, as amended, and applicable guidance thereunder (“Code Section 409A”) or, to the extent such an exemption is not available, to comply with Code Section 409A. 
      Accordingly, all provisions of this Agreement shall be interpreted and administered in a manner consistent with the requirements for avoiding taxes or penalties under Code Section 409A.
    (b) Neither the Employee nor the Employer shall take any action to accelerate or delay the payment of any monies and/or provision of any benefits
        in any matter which would not be in compliance with Code Section 409A.

    (c) If the Employee is deemed on the date of separation from service with the Employer to be a “specified employee”, within the meaning of that
        term under Code Section 409A(a)(2)(B) and using the identification methodology selected by the Employer from time to time, or if none, the default methodology, then with regard to any payment or benefit that is required  to be delayed in compliance
        with Code Section 409A(a)(2)(B), such payment or benefit shall not be made or provided prior to the earlier of (i) the expiration of the six-month period measured from the date of the Employee’s separation from service or (ii) the date of the
        Employee’s death. On the first day of the seventh month following the date of the Employee’s separation from service or, if earlier, on the date of the Employee’s death, all payments delayed pursuant to this Section 18(c) (whether they would have
        otherwise been payable in a single sum or in installments in the absence of such delay) shall be paid or reimbursed to the Employee in a lump sum, and any remaining payments and benefits due under this Agreement shall be paid or provided in
        accordance with the normal payment dates specified for them herein.

    (d) With regard to any provision herein that provides for reimbursement of expenses or in-kind benefits subject to Code Section 409A, except as
        permitted by Code Section 409A, (i) the right to reimbursement  or in-kind benefits is not subject to liquidation or exchange for another benefit, and (ii) the amount of expenses eligible for reimbursement, or in-kind benefits, provided during any
        taxable year shall not affect the expenses eligible for reimbursement, or in kind benefits to be provided, in any other taxable year, provided that the foregoing clause (ii) shall not be violated with regard to expenses reimbursed under any
        arrangement covered by Code Section 105(b) solely because such expenses are subject to a limit related to the period the arrangement is in effect. All reimbursements shall be reimbursed in accordance with the Employer’s reimbursement policies but
        in no event later than the calendar year following the calendar year in which the related expense is incurred.

    (e) If under this Agreement, an amount is to be paid in two or more installments, for purposes of Code Section 409A, each installment shall be
        treated as a separate payment.

    (f) When, if ever, a payment under this Agreement specifies a payment period with reference to a number of days (e.g., “payment shall be made
        within ten (10) days following the date of termination”), the actual date of payment within the specified period shall be within the sole discretion of the Employer.

    (g) Notwithstanding any of the provisions of this Agreement, the Employer shall have no liability to the Employee if any payment or benefit which
        is to be provided pursuant to this Agreement and which is considered deferred compensation subject to Code Section 409A otherwise fails to comply with, or be exempt from, the requirements of Code Section 409A. In the event that the parties
        reasonably agree that this Agreement or the payments under this Agreement do not comply with Code Section 409A, the parties shall cooperate to modify this Agreement to comply with Code Section 409A while endeavoring to maintain its economic intent.

    19. This Agreement, the exhibits hereto, and the documents referenced herein (the Nondisclosure-Noncompetition Agreement, Employee Confidential
        Information Agreement, and Arbitration Agreement) constitute the entire agreement between Employer and Employee regarding the separation of Employee’s employment, survive the termination of Employee’s employment and supersede and cancel all prior
        and contemporaneous written and oral agreements to the contrary, if any.  Employee affirms that, by entering into this Agreement, he is not relying and has not relied upon any other oral or written promise or statement made by anyone at any time on
        behalf of Employer.  This Agreement may not be changed or altered, except by a writing signed by the Employer and Employee.

    20. The U.S. Defend Trade Secrets Act provides civil and criminal immunity to certain whistleblowers for the confidential disclosure of trade
        secrets (i) to relevant Federal government officials or an engaged attorney, when such disclosure is made solely for the purpose of reporting or investigating a suspected violation of law or (ii) in a document filed under seal in a lawsuit or other
        proceeding.

    21. Nothing contained in Agreement shall limit or restrict the Employee’s ability or right to report securities law violations to the Securities
        and Exchange Commission and other federal agencies without the Company’s prior approval and without having to forfeit any resulting whistleblower award, if applicable. Further, Employee is authorized to and expected to fully cooperate with any
        governmental investigations, and hereby agrees to do so.

    22. The language of all parts of this Agreement shall in all cases be construed as a whole, according to its fair meaning, and not strictly for
        or against any of the parties to this Agreement. Should any provision of this Agreement be declared or be determined by any Court to be illegal or invalid, the validity of the remaining parts, terms or provisions shall not be affected thereby and
        said illegal or invalid part, term or provision shall be deemed not to be a part of this Agreement.

    23. This Agreement may be executed in one or more counterparts, each of which shall be deemed an original and all of which shall constitute one
        and the same instrument.

    24. Employer agrees to reimburse Employee within 30 days following receipt of an invoice for legal fees and expenses reasonably incurred in
        connection with the negotiation of this Agreement, up to a maximum of $5,000.00 (five thousand dollars) in the aggregate.

    

    

    
      
        

    

    

    

    

    

    

    

    PLEASE READ CAREFULLY. THIS AGREEMENT INCLUDES

    A RELEASE OF ALL KNOWN AND UNKNOWN CLAIMS.

    

    

    [Signatures on following page]

    
      
        

    

    

    

    WITNESS the signatures of the Parties to this Agreement as of the date set forth below.

     
      	
               Jeffry Rosenthal

              

            	
               HIBBETT SPORTING GOODS, INC.

              

            
	
               

              /s/ Jeffry Rosenthal                                                     

              

              (Signature)

                

            	
               

              By: /s/ David M. Benck                                                           

              

              (Signature)

                

            
	
               

              Date: May 9, 2019                                                     

              

            	
               

              Name Printed: David M. Benck

              

              Its: Vice President & General Counsel

              Date: May 10, 2019                                                                 

                

            

    

    

    

    

    

    

    
      
        

    

     

      

    EXHIBIT A

    GENERAL RELEASE AGREEMENT

    

    

    This General Release Agreement (“General Release”) is entered into between Hibbett Sporting Goods,
        Inc. (“Hibbett”), and its predecessors, successors, assigns, affiliates, subsidiaries and related entities, (hereinafter “Employer”) and Jeffry O. Rosenthal (hereinafter “Employee”). In consideration for the mutual promises contained herein, and
        for other good and valuable consideration, Employer and Employee agree as follows:

    1. Separation from Employment.

    Employee’s employment with Employer was separated effective ___________ (the
        “Separation Date”). The decision to end Employee’s employment with Employer was made prior to the execution of this General Release. Employee has received his final paycheck for all wages and compensation earned through the Separation Date.

    2. Release.

    In consideration of the payments set forth in paragraphs 3(b), 3(d), 3(e), and
        3(f) of the Retirement Agreement, between the Employer and Employee dated as of May 10, 2019 (the “Retirement Agreement”), and other good and
        valuable consideration, on behalf of himself, his heirs, executors, administrators, and assigns, Employee, to the fullest extent permitted by law, forever completely, unconditionally and irrevocably releases, acquits and discharges Employer and its
        parent Hibbett Sports, Inc. and each of their subsidiaries, affiliated or related entities, and all of their past and present owners, officers, directors, investors, insurers, managers, agents, attorneys, supervisors, and employees (collectively,
        the “Released Parties”), from all claims, known or unknown, of any kind which Employee may have relating to the Released Parties, including any other agreements, employment or otherwise, made verbally or in writing.  This release includes, but is
        not limited to, all liabilities for the payment of earnings, bonuses, commissions, past or present cash or equity awards, including employee stock options and RSUs, severance pay, salary, accruals under any vacation, sick leave, or holiday plans,
        any employee benefits, including, but not limited to, health and medical insurance benefits, and 401(k) or retirement benefits, any charge, claim or lawsuit under any federal or state constitution, federal, state, or local law, statute or
        ordinance, any state statutory or common law, including, but not limited to, claims under Title VII of the Civil Rights Act of 1964, as amended, the Civil Rights Act of 1991, the Civil Rights Act of 1866, 42 U.S.C. §1981, the Age Discrimination in
        Employment Act, as amended by the Older Workers’ Benefit Protection Act, the Americans with Disabilities Act, the Equal Pay Act of 1963, the Fair Labor Standards Act, the Family and Medical Leave Act of 1993, the Employee Retirement Income Security
        Act and any claims under the Alabama Age Discrimination in Employment Act, Alabama Code § 25-1-20, et seq., Alabama wage and hour laws, or any other state, county or municipal statute or ordinance relating to any condition of employment or employment discrimination, and any tort, contract, and quasi- contract
        or other common law claims, including, but not limited to, claims for wrongful termination, discrimination, harassment, retaliation, whistle blowing, negligent or intentional infliction of emotional distress, negligent hiring, negligent
        supervision, negligence, invasion of privacy, defamation, slander, assault, battery, misrepresentation, and conspiracy, the existence of which is denied by the Released Parties.

    This General Release, however, excludes (i) any rights to benefits under this
        Agreement, (ii) any rights as a shareholder of Employer, (iii) any rights to indemnification or advancement of expenses and the protection of directors’ and officers’ liability and corporate indemnification policies or agreements, and (iv) any
        other rights that may not be legally released by private agreement (the “Excluded Claims”).

    Employee represents that he has not filed any charges or claims against the
        Released Parties with any federal or state agencies or tribunals or any other suits, claims, proceedings, actions, or complaints against the Released Parties, and Employee agrees, to the fullest extent permitted by law, that he will not file any
        lawsuits at any time in the future with respect to any claim which arose prior to the date of this General Release other than the Excluded Claims.  This release forever bars all actions, claims, proceedings, and suits which arose or might arise in
        the future from any occurrences arising prior to the date of this General Release and authorizes any court, administrative agency or tribunal to dismiss any claim, action, proceeding, or suit filed by the Employee (other than the Excluded Claims)
        with prejudice.  This release is not to be construed as barring Employee from filing charges with any agency or as interfering with Employee's right to testify, assist or participate in an administrative hearing or proceeding.  However, Employee
        agrees that Employee will not accept any monetary or non-monetary benefit (excepting standard witness fees and mileage), including, but not limited to, back pay, front pay, benefits, damages, punitive damages, attorney fees, reinstatement or any
        other type of equitable or legal relief, as a result of any such charge, lawsuit or claim.  Further, Employee represents and warrants that Employee is unaware of, and has no factual information that would support any such administrative charge,
        hearing or proceeding, on Employee’s behalf, or any other employee’s behalf that has not been disclosed to Employer in writing. Employee acknowledges that the consideration provided by this General Release represents complete satisfaction of any
        monetary and non-monetary claims he has or might have against the Released Parties and that the consideration hereunder is in lieu of any other remuneration, payment or award to which he might otherwise be entitled.

    

    

    Employer, to the fullest extent permitted by law, forever completely, unconditionally and irrevocably releases, acquits
        and discharges Employee and his heirs, executors, administrators, estate, successors and assigns, attorneys and all persons or entities acting by, through, under or in concert with any of them (the “Employee Released Parties”) from all claims, of any kind which Employer may have relating to the Employee Released Parties, including any other agreements, employment or otherwise, made
        verbally or in writing, of which Employer is aware or should be aware as of the date hereof.

    3. Employee specifically acknowledges the following:

    (a) Employee does not release or waive any right or claim which Employee may have
        which arises after the date of this General Release; (b) In exchange for this general release, Employee has received separate consideration beyond that which Employee is otherwise entitled to under Employer’s policy or applicable law; (c) Employee
        is releasing, among other rights, all claims and rights under the Age Discrimination in Employment Act (“ADEA”) and the Older Workers' Benefit Protection Act (“OWBPA”); (d) Employee has twenty-one (21) days, but need not take the full twenty-one
        (21) day period if he does not wish to do so, to consider this General Release. If he executes this General Release before 21 days after receiving it, he has done so knowingly and voluntarily with the express intent of waiving any remaining portion
        of the 21-day period; (e) Employee has seven (7) days to revoke this General Release after acceptance.  For the revocation to be effective, Employee must give written notice of Employee’s revocation to Harvey Knighten, Vice-President of Human
        Resources by hand-delivery and by mailing the original to him at the following address: Hibbett Sporting Goods, Inc., 2700 Milan Court, Birmingham, Alabama 35211; (f) Employee acknowledges and agrees that this General Release is written in a manner
        that he understands and that he has read and fully understands the terms of this General Release as written, the legal and binding effect of the General Release and the exchange of benefits and promises herein, including the full release of claims;
        (g) Employee understands and agrees that Employer’s obligation to perform under this General Release is conditioned upon the Employee’s performance of all agreements, releases and covenants to the Employer; (h) Employee has read this General
        Release fully and completely and Employee understands its significance; (i) Employee enters into this General Release knowingly and voluntarily and on Employee’s own free will and choice; (j) Employee is advised to consult with an attorney before
        executing this General Release and has been given an opportunity to review this General Release with an attorney.

    Employee understands and acknowledges that this release is legal, final and
        binding and that he is currently unaware of any claim, right, demand, action, obligation, liability, or cause of action he may have against Released Parties which has not been released in this General Release (other than the Excluded Claims).

    Nothing contained in this General Release shall limit or restrict the Employee’s
        ability or right to report securities law violations to the Securities and Exchange Commission and other federal agencies without the Company’s prior approval and without having to forfeit any resulting whistleblower award, if applicable.

    4. Successors and Assigns.

    This General Release shall be binding upon Employer, Employee and upon Employee’s
        heirs, administrators, representatives, executors, successors and assigns, and shall inure to the benefit of the Released Parties and their respective successors and assigns.  Employee represents that no inducements, statements or representations
        have been made that are not set out in this General Release and that he does not rely on any inducements, statements or representations not set forth herein.

    5. Governing Law and Venue.

    The validity, construction, enforcement, and interpretation of this General
        Release are governed by the laws of the State of Alabama and the federal laws of the United States of America, excluding the laws of those jurisdictions pertaining to

        the resolution of conflicts with other jurisdictions. Employer and Employee agree that any claims or disputes concerning or covered by this General Release or resulting from Employee’s employment or the termination of Employee’s employment must be
        submitted to binding arbitration and that this arbitration will be the only remedy for resolution of any such claim or dispute, as set forth in the Mutual Arbitration Agreement (herein referred to as the “Arbitration Agreement”), by and among the
        Employer and Employee, and that the terms and conditions of the Arbitration Agreement survive the termination of Employee’s employment as
        provided therein.  Employer and Employee agree that in the event it becomes necessary to enforce any provision of this General Release, the prevailing party in such action shall be entitled to recover all their costs and attorneys’ fees, including
        those associated with appeals.

    As Employee agreed to arbitrate, if Employee files or causes to be filed a claim that is subject to arbitration under the Arbitration Agreement in a court or other body (“Court Claim”), Employer will notify Employee or his attorney (if an
        attorney has entered an appearance) of the existence of the Arbitration Agreement and request that the Court Claim be dismissed or stayed.  If Employee does not move to dismiss or stay the Court Claim within ten (10) calendar days of service of the
        notice, and Employer successfully moves to dismiss or stay the Court Claim and refer it to arbitration, Employer may submit a request for payment of attorney’s fees and costs to the arbitrator, who shall award to Employer’s reasonable costs and
        attorney’s fees incurred because of the filing of the Court Claim.

    6. Interpretation.

    The language of all parts of this General Release shall in all cases be construed as a whole,
        according to its fair meaning, and not strictly for or against any of the parties to this General Release. Should any provision of this General Release be declared or be determined by any Court to be illegal or invalid, the validity of the
        remaining parts, terms or provisions shall not be affected thereby and said illegal or invalid part, term or provision shall be deemed not to be a part of this General Release.

    7. Entire Agreement.

    Employee acknowledges that any and all prior understandings and agreements between the parties to this
        General Release with respect to the subject matter of this General Release, including any initial employment offer letter and any subsequent revisions thereof, are merged into this General Release (which, for purposes of this paragraph 7 shall be
        deemed to include the Retirement Agreement), which fully and completely expresses the entire General Release and understanding of the parties to this General Release with respect to the subject matter hereof. This General Release may not be orally
        amended, modified or changed and may be amended, modified or changed only by written instrument or instruments executed by duly authorized officers or other representatives of the parties to this General Release.

    8. Execution.

    This General Release may be executed in one or more counterparts, each of which shall be deemed an
        original and all of which shall constitute one and the same instrument.

    

    

    

    

    
      
        

    

     

      

     

      

     

      

    PLEASE READ CAREFULLY. THIS GENERAL RELEASE INCLUDES

    A RELEASE OF ALL KNOWN AND UNKNOWN CLAIMS.

    

    

    [Signatures on following page]

    
      
        

    

    

    

    

    	
             Jeffry Rosenthal

            

          	
             HIBBETT SPORTING GOODS, INC.

            

          
	
             

            /s/ Jeffry Rosenthal                                                     

            

            (Signature)

              

          	
             

            By: /s/ David M. Benck                                                           

            

            (Signature)

              

          
	
             

            Date:_____________________________________

            

          	
             

            Name Printed: David M. Benck

            

            Its: Vice President & General Counsel

            Date: ___________________________________________

              

          

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    

    [Signature page to Exhibit A - General Release
        Agreement]

    
      
        

    

    EXHIBIT B

    TO RETIREMENT AGREEMENT

    

    

    

    

    PAYMENT UNDER PARAGRAPH 3(E)

    

    

    

    

    
      [The table included in Exhibit B has been omitted pursuant to Item 601(a)(5) of Regulation S-K.]

      

      

    

    

    

    

    

    

    END OF EXHIBIT 10.1

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