Document:

EXHIBIT 10.27

 

November 15, 2012

 

Colin Dyne

17383 Sunset Blvd, Ste. A310

Pacific Palisades, CA 90272

 

Re:      Separation
Terms and General Release Agreement

 

Dear Colin Dyne:

 

This Separation Terms and General Release
Agreement (this “Agreement”) confirms the terms of your voluntary separation from the employment of Sequential
Brands Group, Inc. (the “Company” or “Sequential”) and the consideration being
offered by the Company in exchange for your waiver and general release of claims as set forth below.

 

1.          Termination
Date. Your employment with the Company (and/or its subsidiaries, divisions, affiliated companies, predecessors, successors
and assigns) will end effective November , 2012 (the “Termination Date”) as a result of your voluntary
resignation. Between now and the Termination Date, you should assist with any transition-related activities as directed by the
employee to whom you directly report. By signing below, you hereby resign from all other positions (including, without limitation,
directorships) with the Company (and/or its subsidiaries, divisions, affiliated companies, predecessors, successors and assigns),
effective as of the Termination Date.

 

2.          Acknowledgment
of Payment of Wages. On or before execution of this release, the Company delivered to you a final paycheck that includes payment
for all accrued wages, salary, accrued and unused vacation time, and reimbursable expenses due and owing to you from the Company
as of the Termination Date (collectively referred to as “Wages”). You are entitled to these Wages regardless
of whether you sign this Agreement. You acknowledge that, other than payment of such Wages, you are not entitled to any other payments
or benefits in connection with your employment with the Company and the termination thereof, including but not limited to the payments
and benefits set forth in Sections 4(a)(i)(2), 4(a)(iii) and 4(a)(iv) of that certain Employment Agreement, effective December
14, 2011, by and between the Company and you (the “Employment Agreement”).

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 2

 

 

3.          Consideration
for Release. In consideration for your signing (and not revoking) this Agreement, including your agreement to the waiver and
release of claims set forth in Paragraphs 7 and 8 below, and your compliance with the terms of this Agreement, the Company agrees
to provide you with the post-termination payments and benefits (the “Separation Payments and Benefits”)
set forth in this paragraph 3 and in the first sentence of paragraph 4 of this Agreement: The Company shall pay to you the aggregate
sum of $2,350,000, which shall be paid in two payments, $1,350,000 within 5 days of signing this Agreement and $1,000,000 on February
15th, 2013; provided, however, that, no such payment shall be made prior to the expiration of the revocation period
set forth below and provided that you have executed this Agreement; provided further, however, that, following the Company’s
internal review of its financial statements for the current year, such Separation Payment and Benefits shall be reduced by any
amounts that the Company determines are owed by you or reimbursable to the Company. You acknowledge and agree that you are not
entitled to receive the Severance Payments and Benefits unless you sign (and do not revoke this Agreement), and that the Separation
Payments and Benefits exceed all amounts and benefits to which you may otherwise be eligible if you did not sign this Agreement
(except for the Wages set forth in Paragraph 2 above). You understand that if you do not sign the Agreement, or if you revoke the
signed Agreement as described in Paragraph 19 below (if applicable), the Company has no obligation to, and will not, provide you
with the Separation Payments and Benefits.

 

4.          Continuation
of Health Coverage. As referenced in paragraph 3 of this Agreement and subject to your signing this Agreement, if you are eligible
for, and you timely elect COBRA continuation, for a period of eighteen (18) months following the Termination Date, the Company
shall continue to provide you and your eligible family members with group health insurance coverage at least equal to that which
would have been provided to you if your employment had not been terminated (or at Company’s election, pay the applicable
COBRA premium for such coverage); provided, however, that if you become re-employed with another employer and are eligible to receive
group health insurance coverage under another employer’s plans, Company’s obligations under this Section shall terminate
and any such coverage shall be reported by you to the Company. If you do not sign this Agreement (and/or if you revoke it), your
Company-provided health coverage will end on your Termination Date; in such case, if you are eligible for, and timely elect COBRA
continuation, you may continue health coverage pursuant to the terms and conditions of COBRA at your own expense. Unless otherwise
set forth in the Employment Agreement, all other insured benefit coverage (e.g., life insurance, disability insurance) will also
end on your Termination Date.

 

5.          Return
of Company Property. By signing below, you represent that you have returned all the Company property, documents, records and
data of any type whatsoever that was in your possession or control.

 

6.          Confidential
Information. You hereby acknowledge that as a result of your employment with the Company you have had access to the Company’s
confidential and/or proprietary information. You acknowledge your continuing obligations under the Employee Acknowledgment Regarding
Proprietary Information and Inventions you have previously executed, and you agree you will hold all such confidential and/or proprietary
information in strictest confidence and that you may not make any use of such confidential information. You further confirm that
you have delivered to the Company all documents and data of any nature containing or pertaining to such confidential information
and that you have not taken with you any such documents or data or any copies thereof.

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 3

 

 

7.          General
Release and Waiver of Claims.

 

7.1.          The
payments and agreements set forth in this Agreement fully satisfy any and all accrued salary, vacation pay, bonus and commission
pay, stock-based compensation, profit sharing, termination benefits or other compensation to which you may be entitled to receive
from any of the “Releasees” (as defined below) for any matter up to and including the Termination Date, including,
but not limited to, by virtue of your employment with the Company or your termination of employment. You acknowledge that you have
no claims and have not filed any claims against any of the Releasees, including but not limited to any claims based on your employment
with or the separation of your employment with the Company.

 

7.2.          In
consideration for the right to receive the Separation Payment and Benefits in accordance with the terms contained herein and the
mutual promises contained herein, the sufficiency of which you hereby acknowledge, to the fullest extent permitted by law, you
(on behalf of yourself and your heirs, administrators, representatives, executors, successors and assigns) hereby release and forever
discharge the Company, its predecessors, successors, assigns, subsidiaries and affiliates, and its and their respective present
and former directors, shareholders, officers, agents, employees, members, owners, partners, representatives, trustees, employee
benefit plans, and administrators or fiduciaries of such plans (all of whom, including the Company, are collectively referred to
as “Releasees”), each individually and in their official capacities, from any and all claims, demands,
causes of action, damages, liabilities, agreements, expenses (including attorney’s fees and costs), judgments, obligations
or suits of any kind whatsoever, in law, equity or otherwise, in any jurisdiction, known or unknown, suspected or claimed, specifically
mentioned herein or not that you ever had, now have or may claim to have had by reason of any actual or alleged act, event, occurrence,
omission, practice or other matter whatsoever from the beginning of time up to and including the date that you sign this Agreement
(collectively, “Claims”), including but not limited to Claims arising out of or relating in any way to your employment
or separation from employment with the Company and including, without limitation, claims based on any oral, written or implied
employment agreement, claims for wages, bonuses, commissions, stock-based compensation, expense reimbursement, and any claims that
the terms of your employment with the Company, or the circumstances of your separation, were wrongful, in breach of any obligation
of the Company or in violation of any of your rights, contractual, statutory or otherwise. Each of the Releasees is intended to
be a third party beneficiary of the General Release and Waiver of Claims set forth in this Paragraph 7.

 

(a)          Release
of Statutory and Common Law Claims. Such rights include, but are not limited to, your rights under the following federal and
state statutes: the Employee Retirement Income Security Act (ERISA) (regarding employee benefits); the Occupational Safety and
Health Act (safety matters); the Family and Medical Leave Act of 1993; the Worker Adjustment and Retraining Act (“WARN”)
(notification requirements for employers who are curtailing or closing an operation) and common law; tort; wrongful discharge;
public policy; workers’ compensation retaliation; tortious interference with contractual relations, misrepresentation, fraud,
loss of consortium; slander, libel, defamation, intentional or negligent infliction of emotional distress; claims for wages, bonuses,
commissions, stock-based compensation or fringe benefits; vacation pay; sick pay; insurance reimbursement, medical expenses, and
the like.

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 4

 

(b)          Release
of Discrimination Claims. You understand that various federal, state and local laws prohibit age, sex, race, disability, benefits,
pension, health and other forms of discrimination, harassment and retaliation, and that these laws can be enforced through the
U.S. Equal Employment Opportunity Commission, the National Labor Relations Board, the Department of Labor, and similar state and
local agencies and federal and state courts. You understand that if you believe your treatment by the Company violated any laws,
you have the right to consult with these agencies and to file a charge with them. Instead, you have decided voluntarily to enter
into this Agreement, release the claims and waive the right to recover any amounts to which you may have been entitled under such
laws, including but not limited to, any claims you may have based on age or under the Age Discrimination in Employment Act of 1967
(ADEA; 29 U.S.C. Section 621 et. seq.) (age); the Older Workers Benefit Protection Act (“OWBPA”) (age); Title VII of
the Civil Rights Act of 1964 (race, color, religion, national origin or sex); the 1991 Civil Rights Act; the Vocational Rehabilitation
Act of 1973 (disability); The Americans with Disabilities Act of 1990 (disability); 42 U.S.C. Section 1981, 1986 and 1988 (race);
the Equal Pay Act of 1963 (prohibits pay differentials based on sex); the Immigration Reform and Control Act of 1986; Executive
Order 11246 (race, color, religion, sex or national origin); Executive Order 11141 (age); Vietnam Era Veterans Readjustment Assistance
Act of 1974 (Vietnam era veterans and disabled veterans); and California state statutes and local laws of similar effect.

 

7.3.          You
agree that you have entered into this Agreement as a compromise and in full and final settlement of all Claims, if any, that you
have or may have against the Releasees and you further agree that any and all existing or potential issues that you may have had
arising out of or related to your employment with the Company are hereby fully resolved. Notwithstanding the foregoing, Releasees
and you do not intend to release claims (i) which you may not release as a matter of law (including, but not limited to, indemnification
claims under applicable law and claims for unemployment, state disability and/or paid family leave insurance benefits pursuant
to the terms of applicable state law); (ii) claims that arise after the date that you sign this Agreement (other than any claims
relating to continuing or future effects of past discrimination) (iii) for any benefit entitlements that are vested as of the Termination
Date pursuant to the terms of a Company-sponsored benefit plan governed by the federal law known as “ERISA”; (iv) for
vested stock and/or vested option shares pursuant to the written terms and conditions of your existing stock and stock option grants
and agreements existing as of the Termination Date, provided, however, that you shall have three years from the Termination Date
in which to exercise your three million vested stock options; and (v) for any payments required under Section 6 of the Employment
Agreement. To the fullest extent permitted by law, any dispute regarding the scope of this general release shall be determined
by an arbitrator under the procedures set forth in paragraph 12.

 

7.4.          You
represent that you have not assigned or transferred your rights with respect to any Claims covered by the General Release and Waiver
of Claims set forth in this Paragraph 7. If you commence(d) or participate(d) in any action or proceeding (including as a member
of a class of persons) regarding Claims covered by the General Release and Waiver of Claims set forth in this Paragraph 7, this
Agreement shall be a complete defense in such action or proceeding and you (and your heirs, administrators, executors, representatives,
successors and assigns) will have no right to obtain or receive, and will not seek or accept, any damages, settlement or relief
of any kind (including attorneys’ fees and costs) as a result of such action or proceeding.

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 5

 

 

7.5.          You
acknowledge and agree that you are not aware of any potential violations of any federal securities laws involving the Company and/or
any potential violations of the Company’s Code of Conduct.

 

7.6.          The
Company agrees to release you, your estate, executors, administrators, agents, attorneys, successors and assigns from all claims,
demands, causes of action, damages, liabilities, agreements, expenses (including attorney’s fees and costs), judgments, obligations
or suits of any kind whatsoever, in law, equity or otherwise, in any jurisdiction, known or unknown, suspected or claimed, specifically
mentioned herein or not that the Company ever had, now has or may claim to have had by reason of any actual or alleged act, event,
occurrence, omission, practice or other matter whatsoever from the beginning of time up to and including the date that the Company
signs this Agreement (“Company Claims”) including, but not limited to, Company Claims arising out of or relating in
any way to your employment with the Company; provided, however, that the Company is not hereby releasing (and reserves all rights
and remedies relating to) (i) claims that arise after the date that the Company signs this Agreement, (ii) any Company Claims involving
fraud by you, breach of fiduciary duty by you, willful misconduct by you or any action or omission by you that constitutes a criminal
act under any applicable law, rule, ordinance or regulation and (iii) any of the Company’s rights, and/or any of your obligations,
under the Employee Acknowledgment Regarding Proprietary Information and Inventions. Subject to the preceding sentence, the Company
agrees that it has entered into this Agreement as a compromise and in full and final settlement of all Company Claims, if any.

 

8.          Waiver
of Unknown Claims. You and the Company expressly waive any benefits of Section 1542 of the Civil Code of the State of California
(and any other laws of similar effect), which provides:

 

“A GENERAL RELEASE DOES
NOT EXTEND TO CLAIMS WHICH THE CREDITOR DOES NOT KNOW OR SUSPECT TO EXIST IN HIS OR HER FAVOR AT THE TIME OF EXECUTING THE RELEASE,
WHICH IF KNOWN BY HIM OR HER MUST HAVE MATERIALLY AFFECTED HIS OR HER SETTLEMENT WITH THE DEBTOR.”

 

9.          Covenant
Not to Sue.

 

9.1.          To
the fullest extent permitted by law, you agree that you will not now or at any time in the future pursue any charge, claim, or
action of any kind, nature and character whatsoever against any of the Releasees, or cause or knowingly permit any such charge,
claim or action to be pursued, in any federal, state or municipal court, administrative agency, arbitral forum, or other tribunal,
arising out of any of the matters covered by paragraphs 7 and 8 above.

 

9.2.          You
further agree that you will not pursue, join, participate, encourage, or directly or indirectly assist in the pursuit of any legal
claims against the Releasees, whether the claims are brought on your own behalf or on behalf of any other person or entity.

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 6

 

9.3.          Nothing
in this paragraph shall prohibit you from: (1) providing truthful testimony in response to a subpoena or other compulsory legal
process, (2) filing a charge or complaint with a government agency such as the Equal Employment Opportunity Commission, the National
Labor Relations Board or applicable state anti-discrimination agency and/or (3) filing a lawsuit solely to challenge the enforceability
of the General Release and Waiver of Claims set forth in this Paragraph 7 pursuant to the OWBPA.

 

10.         Non-disparagement/Cooperation.

 

10.1.          You
agree that you will not make any statement, written or oral, or engage in any conduct that is or could reasonably be construed
to be disparaging of the Company (and/or its subsidiaries, divisions, affiliated companies, predecessors, successors or assigns)
or its (or their respective) products, services, agents, representatives, directors, officers, shareholders, attorneys, employees,
vendors, or any person acting by, through, under or in concert with any of them. Nothing in this paragraph shall prohibit you from
providing truthful testimony in response to a subpoena or other compulsory legal process. The Company agrees that it will not expressly
authorize anyone to make any statement, written or oral, or engage in any conduct that is or could reasonably be construed to be
disparaging of you.

 

10.2.          You
agree to cooperate with the Releasees, their legal counsel and designees regarding any current or future claim, investigation (internal
or otherwise), inquiry or litigation relating to any matter with which you were involved or had knowledge or which occurred during
your employment, without any additional compensation. Such assistance shall include, but not be limited to, meetings and other
consultations, signing affidavits and documents that are factually accurate, attending depositions and providing truthful testimony
(in each case, without requiring a subpoena). The Company will reimburse you for reasonable and pre-approved, travel expenses actually
incurred by you in connection with such cooperation.

 

11.         Legal
and Equitable Remedies. You and the Company agree that either party shall have the right to enforce this Agreement and any
of its provisions by injunction, specific performance or other equitable relief without prejudice to any other rights or remedies
that either party may have at law or in equity for breach of this Agreement.

 

12.         Arbitration
of Disputes. Except for claims for injunctive relief arising out of a breach of the Employee Acknowledgment Regarding Proprietary
Information and Inventions, you and the Company agree to submit to mandatory, final and binding arbitration any future disputes
between you and the Company, including any claim arising out of or relating to this Agreement, in accordance with the terms of
Section 8(b) of the Employment Agreement. This Agreement does not extend or waive any statutes of limitations or other provisions
of law that specify the time within which a claim must be brought. Notwithstanding the foregoing, each party retains the right
to seek preliminary injunctive relief in a court of competent jurisdiction to preserve the status quo or prevent irreparable injury
before a matter can be heard in arbitration.

 

13.         Attorneys’
Fees. If any legal action arises or is brought to enforce the terms of this Agreement, the prevailing party shall be entitled
to recover its reasonable attorneys’ fees, costs and expenses from the other party, in addition to any other relief to which
such prevailing party may be entitled, except where the law provides otherwise. The costs and expenses that may be recovered exclude
arbitration fees pursuant to paragraph 12 above.

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 7

 

 

14.         Confidentiality
Provision. You agree to keep the contents, terms and conditions of this Agreement confidential and not disclose them except
to your spouse or domestic partner, attorneys, accountant or as required by subpoena or court order.

 

15.         Materiality
of Breach. Any breach of the provisions contained in paragraphs 6 through 10 and/or 14 will be deemed a material breach of
this Agreement.

 

16.         No
Admission of Liability. You agree that this Agreement is not an admission or evidence of any wrongdoing or liability on the
part of the Company, its representatives, attorneys, agents, partners, officers, shareholders, directors, employees, subsidiaries,
affiliates, divisions, successors or assigns. This Agreement will be afforded the maximum protection allowable under California
Evidence Code Section 1152 and/or any other state or Federal provisions of similar effect.

 

17.         Indemnification.
This Release shall not apply with respect to any claims arising under your existing rights to indemnification and defense pursuant
to (a) the articles and bylaws of the Company for acts as a director and/or officer, (b) any indemnification agreement with the
Company, or (c) your rights of insurance under any director and officer liability policy in effect covering the Company’s
directors and officers.

 

18.         Review
of Agreement. You may not sign this Agreement prior to your Termination Date. You may take up to twenty-one (21) days
from October 18, 2012, which is the date you received the original version of this Agreement to consider this Agreement and, by
signing below, affirm that you were advised by this Agreement to consult with an attorney before signing this Agreement and were
given ample opportunity to do so. You understand that this Agreement will not become effective until you return the original properly
signed Agreement to the Company, Attention: Colin Dyne, at the Company’s principal executive offices in Los Angeles, California,
and after expiration of the revocation period without revocation by you. You also agree that any modifications to this Agreement
(including the original version of this Agreement), whether material or immaterial, did not and will not restart the 21-day period
set forth in this paragraph.

 

19.         Revocation
of Agreement. You acknowledge and understand that you may revoke this Agreement by faxing a written notice of revocation to
the Company, Attention: William Sweedler, Chairman of the Board at (203) 454-6998 any time up to seven (7) days after you sign
it. After the revocation period has passed, however, you may no longer revoke your Agreement.

 

20.         Entire
Agreement. This Agreement, together with the Employee Acknowledgment Regarding Proprietary Information and Inventions that
you previously executed, the Sections of the Employment Agreement referenced herein (and all of which are incorporated herein by
reference) and the terms of any employee benefits programs with respect to vested benefits, is the entire agreement between you
and the Company with respect to the subject matter of this Agreement and supersedes all prior negotiations and agreements, whether
written or oral, relating to this subject matter (including but not limited to the separation terms and general release agreement,
dated October 18, 2012, which you previously received from the Company). You acknowledge that none of the Company, its agents or
attorneys made any promise or representation, express or implied, written or oral, not contained in this Agreement to induce you
to execute this Agreement. You acknowledge that you have signed this Agreement knowingly, voluntarily and without coercion, relying
only on such promises, representations and warranties as are contained in this document. You understand that you do not waive any
right or claim that may arise after the date this Agreement is executed.

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 7

 

 

21.         Modification.
By signing below, you acknowledge your understanding that this Agreement may not be altered, amended, modified, or otherwise changed
in any respect except by another written agreement that specifically refers to this Agreement, executed by the Company’s
authorized representatives and you.

 

22.         Governing
Law. This Agreement is governed by, and is to be interpreted according to, the laws of the State of California.

 

23.         Savings
and Severability Clause. Should any court, arbitrator or government agency of competent jurisdiction declare or determine any
of the provisions of this Agreement to be illegal, invalid or unenforceable, the parties intend that such provision be modified
to make it enforceable to the maximum extent permitted by law. If such provision cannot be modified to make it enforceable, the
remaining parts, terms or provisions shall not be affected thereby and shall remain legal, valid and enforceable. Further, it is
the intention of the parties to this Agreement that, if a court, arbitrator or agency concludes that any claim under paragraph
7 above may not be released as a matter of law, the General Release in paragraph 7 and the Waiver Of Unknown Claims in paragraph
8 shall otherwise remain effective as to any and all other claims.

 

[THIS SPACE INTENTIONALLY LEFT BLANK]

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 9

 

If this Agreement accurately sets forth
the terms of your separation from the Company and if you voluntarily agree to accept the terms of the separation package offered
please sign below no earlier than your Termination Date and return it to William Sweedler, 15 Riverside Avenue, Westport, CT, 06880.

 

PLEASE REVIEW CAREFULLY. THIS AGREEMENT
CONTAINS

A GENERAL RELEASE OF KNOWN AND UNKNOWN CLAIMS.

 

	 	 	Sincerely,
	 	 	 
	 	 	/s/ William Sweedler
	 	 	 
	 	 	William Sweedler
	 	 	 
	REVIEWED, UNDERSTOOD AND AGREED:	 
	 	 	 
	By:	/s/ Colin Dyne	 
	 	Colin Dyne	 
	 	 	 
	Date:	11/15/12	 

 

DO NOT SIGN PRIOR TO YOUR TERMINATION
DATE

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 10

 

 

EMPLOYEE ACKNOWLEDGMENT REGARDING

PROPRIETARY INFORMATION AND INVENTIONS

 

This acknowledgement
is being presented to you as a requirement for you to work with or for Sequential Brands Group, Inc. This is an important legal
document that affects your rights, and you should read it carefully and be sure you understand it thoroughly before signing. You
are referred to in this document as “you,” and Sequential Brands Group, Inc. is referred to as the “Company.”
The effective date of this document is the date set forth below your signature.

 

As you know, the Company
is engaged in the apparel business. You are being asked to sign this document either because you are or will be an employee of
the Company or its subsidiaries, or because your services are being provided to the Company as an independent contractor. This
document will continue to apply to you despite your termination as an independent contractor and/or subsequent employment as a
direct employee of the Company. In either of those capacities, it is likely that you have been and/or will be exposed to information
that the Company considers being confidential. Like all well-run companies, the Company requires that you sign this document to
protect the rights of the Company in their intellectual property.

 

There are a number
of terms used in this document that are capitalized. Those terms have a specific meaning, and they are defined at the end of this
document.

 

By signing this document,
you and the Company agree as follows:

 

Ownership of Inventions and Works.

 

As between you on the
one hand, and the Company on the other hand, you agree that anything you produce while you are employed by the Company is the sole
and exclusive property of the Company, including everything that is defined in this document as Confidential Information, Inventions
and Works, Materials and Proprietary Rights.

 

Under the United States
Copyright Act, there are specific rules that apply to any tangible expression (i.e., a writing, computer program, script, treatment,
CD-ROM, etc.) of anything you produce in connection with your employment. Consequently, as between you on the one hand, and the
Company on the other hand, you also agree that any tangible expression of anything you produce while you are employed by the Company
was developed, made or invented exclusively for the benefit of and is the sole and exclusive property of the Company or their respective
successors and assigns as “works for hire” under the United States Copyright Act (Section 201 of Title 17 of the United
States Code), including everything that is defined in this document as Confidential Information, Inventions and Works, Materials
and Proprietary Rights.

 

If any Confidential
Information, Inventions and Works, Materials or Proprietary Rights are determined not to be a “work for hire,” you
agree to assign, and do hereby irrevocably assign, to the Company all of your right, title and interest in and to such Confidential
Information, Inventions and Works, Materials or Proprietary Rights. If the Company should require any reasonable assistance from
you in connection with any of the agreement made above, including the execution of documents or instruments which the Company may
require to effect your assignment of rights, or in applying for and obtaining both domestic and foreign patents, as the case may
be, you agree to render such assistance. If there are any expenses incurred in connection with your assistance, the Company will
pay for them.

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 11

 

Confidentiality.

 

You agree that you
will not directly or indirectly disclose or permit access to any portion of the Company’s Confidential Information (including
any facilities, apparatus or equipment which embody or use all or any portion of the Confidential Information), without the written
consent of the Company, except under circumstances where you are acting on express instructions from the Company. You also agree
that you will not, directly or indirectly, use or exploit any Confidential Information (i) to induce or attempt to induce any person
or entity to cease doing business or not to commence doing business with the Company, or (ii) to solicit or assist in the solicitation
of the business of any customer for any products or services competing with those products and services offered and sold by the
Company, or (iii) for any purpose other than your provision of services to the Company.

 

Additionally, you agree
that you will return to the Company, all Confidential Information in your possession or control upon a request to do so.

 

Disclosure Requirements.

 

In order to avoid any
ambiguity in connection with the creation of any Invention and Work, you agree that prior to signing this document, you will disclose
in writing to the Company complete details on any work, invention or creation that you believe you have devised, developed, designed,
discovered or reduced to practice prior to the time you were employed by the Company. Your disclosure will include complete details
on any Patent that is applied for by, or issued to you or any copyright registration that is filed by you. Similarly, so as to
avoid any potential liability of the Company for your prior actions, you agree that prior to signing this document, you will disclose
in writing complete details concerning any confidentiality, non-disclosure, non-solicitation, non-competition or similar agreement
with any former employer.

 

Miscellaneous.

 

This document will
be interpreted under California law as applied to residents of California entering into contracts within the State of California.
If any part of this document is or becomes invalid, illegal or unenforceable in any jurisdiction, the validity, legality and enforceability
of the remainder of this document shall not be affected. If the Company waives or fails to enforce any breach of any provision
of this document, it shall not operate or be construed as a waiver of any prior or subsequent breach, and the Company could enforce
against you any other provision of this document. If your employment with the Company ends, the Company may, without notifying
you, notify any of your subsequent employers of your continuing obligations under this document. This document contains our entire
agreement with respect to the subject matter of this document.

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 12

  

Definitions.

 

For the purpose of
this document, the following terms have the following definitions:

 

“Confidential
Information” means all information which is or has been compiled, devised, developed, discovered or otherwise learned
of by you while you are employed by the Company, to the extent that such information relates to the Company or any of its affiliated
entities. Without limiting the generality of the foregoing, Confidential Information includes information included within or relating
to any Inventions and Works, trade secrets, products or services, finances, business plans, marketing plans, legal affairs, suppliers,
customers, potential customers, prospects, opportunities, contracts or assets of the Company or any of its affiliates; provided,
however, that any such information which is generally known to the public or which may be obtained by a reasonably diligent
businessperson without material cost or effort from trade publications or other readily available and public sources of information
shall not be deemed to be Confidential Information, unless such information was first published in breach or in violation of a
confidentiality or similar agreement, including this document. Confidential Information also includes any information made available
to the Company by their respective clients or other third parties and which they are obligated to keep confidential.

 

“Inventions
and Works” means any work, invention or creation that is devised, developed, designed, discovered or reduced to practice
by you at any time while you are or have been employed by the Company, including, without limitation any and all (i) works of authorship,
concepts, algorithms, software, computer programs, designs, flowcharts, schematics, techniques, know-how, methods, processes, procedures,
improvements, hardware, products, devices, discoveries or inventions, whether or not patentable or copyrightable, and whether or
not reduced to practice; or (ii) translations, modifications, derivations, corrections, additions, extensions, upgrades, improvements,
compilations, abridgments, or other form in which, you may directly or indirectly recast, transform or adapt any of the foregoing;
provided, that an Invention and Work shall not include any work, invention or creation that fully qualifies under California
Labor Code Section 2870, which provides that any provision in an employment agreement which provides that an employee shall assign,
or offer to assign, any of his or her rights in an invention to his or her employer shall not apply to an invention that the employee
developed entirely on his or her own time without using the employer’s equipment, supplies, facilities, or trade secret information,
except for those inventions that either: (1) relate, at the time of conception or reduction to practice of the invention to the
employer’s business, or actual or demonstrably anticipated research or development of the employer; or (2) result from any
work performed by the employee for the employer.

 

“Materials”
means any product, prototype, sample, model, photograph or picture, document, instrument, sketch, drawing, design note, recording,
report, plan, proposal, specification, manual, tape, and all reproductions, copies or facsimiles thereof, or any other tangible
item which in whole or in part contains, embodies or manifests, whether in printed, handwritten, coded, magnetic, digital or other
form, any Confidential Information or Inventions and Works.

 

“Patents”
means (i) the patent rights in patents and patent applications, industrial design registrations, certificates of invention, patent
disclosures and the inventions covered thereby, including, without limitation, the exclusive right to make, use and sell the subject
inventions, (ii) any reexaminations, reissues, renewals or extensions of any and all of the foregoing patents or patent applications,
and (iii) foreign counterparts of any and all of the foregoing, in each such case.

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COM

 

    	 

    	 

    

 

Sequential Brands Group, Inc.

Page 13

  

“Proprietary
Right” means any Patent, copyright, trade secret, name, mark, design, slogan, catch phrase or other trademark, or
any other protected intellectual property right in any Confidential Information, Inventions and/or Works or Material.

 

By signing in the space
below, you are agreeing with the Company that you have read and understand this document, and agree to its terms.

 

	SEQUENTIAL BRANDS GROUP, INC.	 EMPLOYEE
	 	 	 	 
	By:	/s/ William Sweedler	 By:	/s/ Colin Dyne
	 	 	 	Colin S. Dyne
	Title:	Chairman	 	 
	 	 	 	 
	Date:	11/15/2012	 Date: 	11/15/2012

 

17383 SUNSET BLVD, STE. A310 • PACIFIC
PALISADES, CA 90272 • T 203.454.6999 • F 203.454.6998

WWW.SEQUENTIALBRANDS.COMEXHIBIT 10.28

 

FINAL EXECUTION COPY

 

EMPLOYMENT AGREEMENT

 

EMPLOYMENT
AGREEMENT, dated as of November 19, 2012, by and between Sequential Brands Group, Inc.,
a Delaware corporation (the “Company”), and Yehuda Shmidman (the “Executive”).

 

WITNESSETH

 

WHEREAS, the Executive
possesses experience in the apparel industry and brand licensing industry and has knowledge, experience and expertise concerning
the type of business and operations to be conducted by the Company; and

 

WHEREAS, the Company
desires to employ the Executive as the Chief Executive Officer of the Company, and the Executive desires to be so employed by the
Company, in each case, upon the terms and subject to the conditions set forth in this Agreement.

 

NOW, THEREFORE, in consideration of the
mutual covenants and agreements hereinafter set forth, and for other good and valuable consideration, the receipt and sufficiency
of which is hereby acknowledged, the Company and Executive hereby agree as follows:

 

1.      Engagement
of Executive; Duties; Board. During the Term (as hereinafter defined in Section 3 below), the Executive shall have the title
of Chief Executive Officer of the Company reporting solely to the Company’s Board of Directors (the “Board”).
Executive will have such responsibilities, duties and authority customarily associated with the position of Chief Executive Officer.
All areas of the Company will report to Executive including, but not limited to, licensing, brand management, finance, and legal.
In connection with his employment by the Company, the Executive shall be based in the greater New York metropolitan area.

 

2.      Time.
The Executive shall devote substantially all of his working hours to his duties hereunder and towards the overall success of the
business of the Company, including but not limited to, strategic direction, execution and implementation of business plans, developing
and achieving budget targets, and overall business growth of the Company, provided that nothing contained herein shall be deemed
to restrict the Executive from engaging in charitable, religious, civic or community activities, or from serving on the boards
of directors of non-profit organizations and, with the consent of the Board (such consent not to be unreasonably withheld, delayed
or conditioned), other for-profit companies which do not compete with the Company, provided that such activities do not materially
interfere with Executive’s duties and responsibilities under this Agreement.

 

    	 

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3.      Term.
The Executive’s engagement shall commence on the earlier of December 1, 2012 or a mutually agreed date after November 18,
2012 (the “Effective Date”) and shall continue for three (3) years from the Effective Date (the “Term”)
unless otherwise terminated as provided herein. In the event that the Executive remains an employee of the Company following expiration
of the Term and this Agreement is not extended, he shall be an employee “at will” and shall not be (i) at any during
or following such “at will” employment, entitled to any of the benefits under this Agreement, or (ii) at any time following
such “at will employment”, subject to any of the restrictions contained in this Agreement (including, but not limited
to, the noncompetition and non-solicitation provisions contained in Section 7), other than the undertakings contained in
Section 6 and the provisions of Section 10, each of which shall survive any termination or non-renewal of this Agreement.

 

4.      Compensation.

 

(a)          Base
Salary. During the Term, Executive’s base salary will be at a rate of not less than $600,000 per annum paid in accordance
with the Company’s payroll practices and policies then in effect, with such increases (but not decreases) as determined by
the Board or the Compensation Committee of the Board (the “Compensation Committee”) from time to time (such
salary, as increased from time to time, the “Base Salary”).

 

(b)          Bonus.
During the Term, the Executive shall be entitled to receive an annual bonus for each fiscal year (the “Annual Bonus”)
based upon certain EBITDA targets to be agreed to by the Company and Executive. The parties shall use commercially reasonable efforts
to define such targets prior to the start of each applicable fiscal year; provided that for the fiscal year 2013, the parties shall
use commercially reasonable efforts to define such targets promptly as practicable following the Effective Date. The Annual Bonus
amount shall be up to one hundred percent (100%) of the Base Salary. Annual Bonuses, if applicable, shall be due and payable by
the Company to the Executive annually, commencing with the fiscal year ended December 31, 2013, payable in the year following the
year for which such Annual Bonus was earned on the earlier of the date the Company files its 10-K or April 1st of such year. In
the event that following fiscal year 2013, the Company adopts an annual incentive plan designed to grant performance-based
compensation in accordance with Section 162(m) of the Internal Revenue Code of 1986, as amended (the “Code”),
the EBITDA targets and bonus amounts will be subject to approval by the Compensation Committee in accordance with Section 162(m)
of the Code.

 

(c)     Restricted
Stock. In addition to the Base Salary and the Annual Bonus, if any, the Executive shall receive as soon as practicable (but
in no event later than 30 days following the Effective Date) an equity grant (the “Restricted Stock Award”)
in the form of 396,196 restricted shares of the Company’s common stock (the “Restricted Stock”). The Restricted
Stock Award will vest as follows:

 

• 25% or 99,049 shares will vest on
the Effective Date;

 

• 25% or 99,049 shares will vest on
the 1st anniversary of the Effective Date;

 

• 25% or 99,049 shares will vest on
the 2nd anniversary of the Effective Date; and

 

    	 

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• 25% or 99,049 shares will vest on
the 3rd anniversary of the Effective Date;

 

provided,
however, that upon a “Change in Control,” all unvested shares of Restricted Stock will immediately vest. For
purposes of this Agreement, a Change in Control shall mean any of the following:

 

(1)         Any
individual, entity or group (within the meaning of Section 13(d)(3) or 14(d)(2) of the Exchange Act) (a “Person”)
becomes the beneficial owner (within the meaning of Rule 13d-3 promulgated under the Exchange Act) of 50% or more of either (A)
the then-outstanding shares of common stock of the Company (the “Outstanding Company Common Stock”) or (B) the
combined voting power of the then-outstanding voting securities of the Company entitled to vote generally in the election of directors
(the “Outstanding Company Voting Securities”); provided, however, that, for purposes of this Section
4(c)(1), the following acquisitions shall not constitute a Change in Control: (i) any acquisition by an Excluded Person (as defined
below) (ii) any acquisition directly from the Company, (iii) any acquisition by the Company, (iv) any acquisition by any employee
benefit plan (or related trust) sponsored or maintained by the Company or any affiliate or (v) any acquisition by any corporation
pursuant to a transaction that complies with Sections 4(c)(2)(A) or 4(c)(2)(B) below;

 

(2)         
Consummation of (i) a reorganization, merger, statutory share exchange or consolidation or similar transaction involving the Company
or any affiliate, (ii) a sale or other disposition of all or substantially all of the assets of the Company, or (iii) the acquisition
of assets or stock of another entity by the Company or any affiliate (each, a “Business Combination”), in each
case unless, following such Business Combination, (A) all or substantially all of the individuals and entities that were the beneficial
owners of the Outstanding Company Common Stock and the Outstanding Company Voting Securities immediately prior to such Business
Combination beneficially own, directly or indirectly, more than 50% of the then-outstanding shares of common stock (or, for a non-corporate
entity, equivalent securities) and the combined voting power of the then-outstanding voting securities entitled to vote generally
in the election of directors (or, for a non-corporate entity, equivalent governing body), as the case may be, of the entity resulting
from such Business Combination (including, without limitation, an entity that, as a result of such transaction, owns the Company
or all or substantially all of the Company’s assets either directly or through one or more subsidiaries) in substantially
the same proportions as their ownership immediately prior to such Business Combination of the Outstanding Company Common Stock
and the Outstanding Company Voting Securities, as the case may be or (B) at least a majority of the members of the board of directors
(or, for a non-corporate entity, equivalent governing body) of the entity resulting from such Business Combination were members
of the incumbent board at the time of the execution of the initial agreement or of the action of the board providing for such Business
Combination; or

 

(3)         A
complete liquidation or dissolution of the Company.

 

    	 

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For purposes hereof, the “Excluded Persons”
shall mean William Sweedler, Tengram Capital Partners Gen2 Fund, L.P. and each of their respective Related Parties. For purposes
of hereof, “Related Party” shall mean with respect to any person or entity, any other person or entity which
(i) directly or indirectly, is controlling, controlled by or under common control with such person or entity, or (ii) directly
or indirectly, is advised, managed, administered by such person or entity or any person or entity described in the immediately
preceding clause (i). For purposes of this definition, “control” of a person or entity (including the terms “controlled
by” and “under common control with”) means the power, directly or indirectly, to direct or cause the direction
of the management or policies of such person or entity, whether through ownership of voting securities, the ability to exercise
voting power, or by contract or otherwise.

 

The Company represents that the Restricted Stock, as of the
date hereof, represents 5% of the outstanding capital stock of the Company on a fully diluted basis.

 

Except as provided in this Agreement, Executive must be in the
employ of the Company at the time of the vesting dates. The Restricted Stock shall be granted pursuant to a restricted stock agreement
to be entered into between the Company and Executive after the Effective Date, which agreement (the “Restricted Stock
Agreement”) shall contain customary terms consistent with the terms of this Agreement and reasonably acceptable to Executive
(it being understood that such agreement shall not impose any additional restrictions on vesting or restrictive covenants other
than those contemplated by this Agreement). At any time during the thirty (30) day period following each applicable vesting date
of the Restricted Stock, Executive shall have the right to “put” any vested Restricted Stock vesting on such date to
the Company at a per-share price equal to the average closing price per share of common stock on a registered national securities
exchange on which the Company’s common stock is listed over the five (5) day period preceding such purchase date (or if such
stock is not then listed on any registered national securities exchange, the fair market value of such stock as reasonably determined
by the Board) for purposes of assisting Executive in paying all applicable taxes related to the vesting of such Restricted Stock;
provided, however, that if the Company is restricted pursuant to any contractual agreement to which it is a party
or applicable law from redeeming such Restricted Stock pursuant to the provisions hereof, the obligation to purchase any such Restricted
Stock shall be suspended until the earlier to occur of April 1st of the following calendar year and the date on which
such redemption is not prohibited by any contractual agreement to which the Company is a party or applicable law.

 

(d)          Benefits.
Executive shall receive the employee and fringe benefits generally made available to other executive officers of the Company from
time to time, including health and dental coverage. Executive shall also be added or continued, as the case may be, as an insured
under the Company’s officers and directors insurance and all other polices which pertain to officers of the Company. The
Company shall pay Executive a car allowance of $1,500 per month during the Term.

 

    	 

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(e)          Reimbursement
of Expenses. The Company shall pay to Executive the reasonable expenses incurred by him in the performance of his duties hereunder,
including, without limitation, expenses related to cell phones, blackberrys and laptop computers and such other expenses incurred
in connection with business related travel or entertainment in accordance with the Company’s policy, or, if such expenses
are paid directly by the Executive, the Company shall promptly reimburse the Executive for such payments in accordance with the
Company’s policy, provided that the Executive properly accounts for such expenses in accordance with the Company’s
policy.

 

(f)          Jewish
Holidays/Vacation. Executive shall be entitled to three weeks of paid vacation per year plus all observable Jewish holidays.
The Executive shall use his vacation in the calendar year in which it is accrued.

 

5.           Termination
of Employment.

 

(a)          General.
The Executive’s employment under this Agreement may be terminated prior to the expiration of the Term without any breach
of this Agreement only on the following circumstances:

 

(b)          Death.
The Executive’s employment under this Agreement shall terminate upon his death.

 

(c)          Disability.
If the Executive suffers a Disability (as defined below in this sub-section (2)), the Company may terminate the Executive’s
employment under this Agreement upon thirty (30) days prior written notice; provided that the Executive has not returned to full
time performance of his duties during such thirty (30) day period. For purposes hereof, “Disability” shall mean the
Executive’s inability to perform his duties and responsibilities hereunder, with or without reasonable accommodation, due
to any physical or mental illness or incapacity, which condition either (i) has continued for a period of 180 days (including weekends
and holidays) in any consecutive 365-day period, or (ii) is projected by the Board in good faith after consulting with a doctor
selected by the Company and consented to by the Executive (or, in the event of the Executive’s incapacity, his legal representative),
such consent not to be unreasonably withheld, that the condition is likely to continue for a period of at least six (6) consecutive
months from its commencement; provided, however, that in no event shall Executive have a Disability for purposes
of this clause (c) unless Executive has become disabled within the meaning of the Company’s long term disability plan then
in effect and is entitled to receive benefits thereunder.

 

(d)          Good
Reason. The Executive may terminate his employment under this Agreement for Good Reason after the occurrence of any of the
Good Reason events set forth in the following sentence. For purposes of this Agreement, “Good Reason” shall mean the
occurrence of any of the following events without the Executive’s prior written consent:

 

(i)          the
failure by the Company to timely comply with its material obligations and agreements contained in this Agreement;

 

    	 

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(ii)         a
material diminution of the authorities, duties or responsibilities of the Executive set forth in Section 1 above (other than temporarily
while the Executive is physically or mentally incapacitated and unable to properly perform such duties, as determined by the Board
in good faith) or the assignment to Executive of duties materially inconsistent with his position as Chief Executive Officer;

 

(iii) the loss of the title of
Chief Executive Officer;

 

(iv) the involuntary re-location of the Executive to
an office outside of the New York, New York metropolitan area; or

 

(v) a change in the reporting
structure so that the Executive reports to someone other than the Board;

 

provided, however, that, within ninety (90) days
of any such events having occurred, the Executive shall have provided the Company with written notice that such events have occurred
and afforded the Company thirty (30) days to cure and if the Company does not cure to Executive’s reasonable satisfaction
then Executive terminates his employment within one hundred twenty (120) days following the expiration of such cure period. For
purposes of this Agreement, upon any reduction or diminution in authorities, duties, responsibilities, etc. the basis for determining
whether such reduction or diminution was material shall be deemed to be the greatest authorities, duties, responsibilities held
by Executive and not the authorities, duties, responsibilities held by Executive immediately prior to the most recent diminution
or reduction (e.g., if the Company were to reduce Executive’s duties and then at a subsequent time were to reduce his duties
further, for purposes of determining whether the second event constitutes a Good Reason event, his duties would be compared to
those he held prior to the initial reduction).

 

(e)          Without
Good Reason. The Executive may voluntarily terminate his employment under this Agreement without Good Reason upon written notice
by the Executive to the Company at least thirty (30) days prior to the effective date of such termination (which termination the
Company may, in its sole discretion, make effective earlier than the date set forth in the Notice of Termination (as hereinafter
defined in sub-section (h) below)).

 

(f)          Cause.
The Company may terminate the Executive’s employment under this Agreement for Cause. Termination for “Cause”
shall mean termination of the Executive’s employment because of the occurrence of any of the following as determined by the
Board:

 

(i) any gross negligence or the
willful and continued failure by the Executive to substantially perform his obligations under this Agreement (other than any such
failure resulting from the Executive’s incapacity due to a Disability);

 

(ii) the indictment of the Executive
for, or his conviction of or plea of guilty or nolo contendere to, a felony;

 

    	 

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(iii)
the Executive’s willfully engaging in misconduct (which shall include theft, fraud, or embezzlement) in the performance
of his duties for the Company which is injurious to the Company (monetarily or otherwise);

 

(iv) the Executive’s trading
of securities or willful disclosure of non-public information in each case constituting a violation of insider trading laws which
is injurious to the Company, monetarily or otherwise;

 

(v) any chemical dependence of
the Executive which materially and adversely affects the performance of his duties and responsibilities to the Company or any of
its subsidiaries; provided, however, that the taking of prescribed prescription medication shall not constitute a
chemical dependence of the Executive hereunder; or

 

(vi) a material breach by the
Executive of this Agreement.

 

provided, however, that in each case (other than
(ii), or (iv)), the Company shall have provided the Executive with written notice within ninety (90) days of the event(s) alleged
to constitute Cause, the Executive has been afforded at least thirty (30) days to cure same and has failed to cure the event(s)
within such 30 day period; provided, further, that in the case of willful misconduct under clause (iii), in order
to cure, the Executive shall have to cure such willful misconduct to the reasonable satisfaction of the Board.

 

(g)          Without
Cause. The Company may terminate the Executive’s employment under this Agreement without Cause immediately upon written
notice by the Company to the Executive.

 

(h)          Notice
of Termination. Any termination of the Executive’s employment by the Company or by the Executive (other than termination
by reason of the Executive’s death) shall be communicated by written Notice of Termination to the other party of this Agreement.
For purposes of this Agreement, a “Notice of Termination” shall mean a written notice which shall indicate the
specific termination provision in this Agreement relied upon and shall set forth in reasonable detail the facts and circumstances
claimed to provide a basis for termination of the Executive’s employment under the provision so indicated.

 

(i)          Date
of Termination. The “Date of Termination” shall mean (a) if the Executive’s employment is terminated
by his death, the date of his death, (b) if the Executive’s employment is terminated pursuant to subsection 5(c) above, thirty
(30) days after Notice of Termination is given (provided that the Executive shall not have returned to the performance of his duties
on a full-time basis during such thirty (30) day period), (c) if the Executive’s employment is terminated pursuant to subsections
5(d) or 5(f) above, the date specified in the Notice of Termination after the expiration of any applicable cure periods, (d) if
the Executive’s employment is terminated pursuant to subsection 5(e) above, the date specified in the Notice of Termination
which shall be at least thirty (30) days after Notice of Termination is given, or such earlier date as the Company shall determine,
in its sole discretion, (e) if the Executive’s employment is terminated pursuant to subsection 5(g), the date on which a
Notice of Termination is given and (f) if Executive is terminated upon expiration of the Term, the date of the expiration of the
Term.

 

    	 

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(j)          Compensation
Upon Termination.

 

(i)          Termination
for Cause, without Good Reason or Expiration of Term. If the Executive’s employment shall be terminated upon the expiration
of the Term, by the Company for Cause or by the Executive without Good Reason, the Executive shall receive from the Company: (1)
any earned but unpaid Base Salary through the Date of Termination, paid in accordance with the Company’s standard payroll
practices; (2) reimbursement for any unreimbursed expenses properly incurred and paid in accordance with Section 4(e) through the
Date of Termination; (3) payment for any accrued but unused vacation time in accordance with Company policy; and (4) such benefits,
and other payments, if any, as to which the Executive (and his eligible dependents) may be entitled under, and in accordance with
the terms and conditions of, the employee benefit arrangements, plans and programs of the Company as of the Date of Termination,
other than any severance pay plan ((1) though (4), (the “Amounts and Benefits”), and the Company shall have
no further obligation with respect to this Agreement other than as provided in Section 8 of this Agreement. In addition, any portion
of the Restricted Stock Award or any other outstanding equity or incentive award that remains unvested on the Date of Termination
shall be forfeited as of the Date of Termination.

 

(ii)         Termination
without Cause or for Good Reason. If prior to the expiration of the Term, the Executive resigns from his employment hereunder
for Good Reason or the Company terminates the Executive’s employment hereunder without Cause (other than a termination by
reason of death or Disability), then the Company shall pay or provide the Executive the Amounts and Benefits and the following:

 

(1)         an
amount equal to the greater of (a) sum of 1.5 times Executive’s then-current Base Salary or (b) the Base Salary the Executive
would have received had he remained employed throughout the remainder of the Term, which shall be payable in full in a lump sum
cash payment to be made to the Executive on the date that is thirty (30) days following the Date of Termination;

 

(2)         any
Annual Bonus earned but unpaid for a prior year (the “Prior Year Bonus”), which shall be payable in full in
a lump sum cash payment to be made to the Executive on the date that is thirty (30) days following the Date of Termination or the
date such bonus would be paid if Executive had remained an employee of the Company, if later;

 

    	 

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(3)         in
the event such resignation or termination occurs following the Company’s first fiscal quarter of any year, a pro-rata portion
of the Executive’s Annual Bonus for the fiscal year in which the Executive’s termination occurs based on actual results
for such year (determined by multiplying the amount of such Annual Bonus which would be due for the full fiscal year by a fraction,
the numerator of which is the number of days during the fiscal year of termination that the Executive is employed by the Company
and the denominator of which is 365), paid in accordance with Section 4(b) (“Pro Rata Bonus”). The Pro Rata
Bonus shall be payable at the time the Annual Bonus would have been paid if Executive’s employment had not terminated;

 

(4)         subject
to the Executive’s timely election of continuation coverage under the Consolidated Omnibus Budget Reconciliation Act of 1985,
as amended (“COBRA”), with respect to the Company’s group health insurance plans in which the Executive participated
immediately prior to the Date of Termination (“COBRA Continuation Coverage”), the Company shall pay the cost of COBRA
Continuation Coverage for the Executive and his eligible dependents until the earliest of (a) the Executive or his eligible dependents,
as the case may be, ceasing to be eligible under COBRA (or any COBRA-like benefits provided under applicable state law) and (b)
eighteen (18) months following the Date of Termination, (the benefits provided under this sub-section (4), the “Medical
Continuation Benefits”); and

 

(5)         
any unvested portion  of the Restricted Stock Award shall accelerate and become fully vested on the Date of Termination
and the shares covered by the Restricted Stock Award shall be distributed to the Executive on the date that is thirty (30) days
following the Date of Termination (subject to any securities law restrictions).

 

(iii)        Termination
upon Death. In the event of the Executive’s death, the Company shall pay or provide to the Executive’s estate:
(1) continued payment of the Executive’s Base Salary for the remainder of the year in which the termination for reason
of death occurs, (2) the Amounts and Benefits, (3) the Prior Year Bonus,
and (4) the Pro Rata Bonus. In addition, the Restricted Stock Award shall vest with respect to the portion of such award
that was scheduled to vest in the year in which the termination for reason of death occurs and such shares covered by the Restricted
Stock Award shall be distributed to the Executive within thirty (30) days of the Date of Termination (subject
to any securities law restrictions). Any other unvested portion
of the Restricted Stock Award will be forfeited on the Date of Termination.

 

    	 

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(iv)        Termination
upon Disability. In the event the Company terminates the Executive’s employment hereunder for reason of Disability, the
Company shall pay or provide to the Executive: (1) the Amounts and Benefits, (2) the Prior Year Bonus, (3) a Pro Rata Bonus and
(4) the Medical Continuation Benefits. In addition, the Restricted Stock Award shall vest with respect to the portion of such award
that was scheduled to vest in the year in which the termination for reason of Disability occurs and such shares covered by the
Restricted Stock Award shall be distributed to the Executive within thirty (30) days of the Date of Termination (subject
to any securities law restrictions). Any other unvested portion
of the Restricted Stock Award will be forfeited on the Date of Termination.

 

(v)         Payments
of Compensation Upon Termination. For the avoidance of doubt, in the event the Executive shall be entitled to receive payments
and benefits pursuant to any one of sub-sections 5(a), (b), (c) or (d) above, he shall be entitled to no payments or benefits under
any other of such sub-sections.

 

(vi)        
Release of Claims. Notwithstanding anything in this Agreement to the contrary, as a condition of receiving any payment or
benefits under Section 5(j)(ii) (other than the Amounts and Benefits), the Executive agrees to execute, deliver and not revoke
a general release and covenant not to sue in favor of the Company and its subsidiaries and their respective affiliates in substantially
the form attached here to as Exhibit A (the “Release”), before the date that is thirty (30) days following
the Date of Termination. In the event the Release is not executed and non-revocable prior to the date that is thirty (30) days
following the Date of Termination, all payments and benefits under Section 5(j)(ii) (other than the Amounts and Benefits) shall
be forfeited.

 

(vii)       No
Duty to Mitigate. The Executive shall not be required to mitigate the amount of any payment provided for in this Section 5
by seeking other employment or otherwise, nor shall the amount of any payment provided for in this Section 5 be reduced by any
compensation earned by Executive as the result of Executive’s employment by another employer or business or by profits earned
by Executive from any other source at any time before and after the Executive’s date of termination (other than as provided
in Section 5(j)(ii)(4)).

 

    	 

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6.           Confidentiality.

 

(a)          The
Executive acknowledges that all customer lists and information, vendor or supplier lists and information, inventions, trade secrets,
software and computer code (whether in object code or source code format), databases, know-how or other non-public, confidential
or proprietary knowledge, information or data with respect to the products, prices, marketing, services, operations, finances,
business or affairs of the Company or its subsidiaries and affiliates or with respect to confidential, proprietary or secret
processes, methods, inventions, services, research, techniques, customers (including, without limitation, the identity of the customers
of the Company or its subsidiaries and affiliates and the specific nature of the services provided by the Company or its subsidiaries
and affiliates), employees (including, without limitation, the matters subject to this Agreement) or plans of or with respect to
the Company or its subsidiaries and affiliates or the terms of this Agreement (all of the foregoing collectively hereinafter referred
to as, “Confidential Information”) are property of the Company or its applicable subsidiaries or affiliates.
The Executive further acknowledges that the Company and its subsidiaries and affiliates intend, and make reasonable good faith
efforts, to protect the Confidential Information from public disclosure. Therefore, the Executive agrees that, except as (a) required
by law or regulation or as legally compelled by court order (provided that in such case, the Executive shall promptly notify
the Company of such order, shall cooperate with the Company in attempting to obtain a protective order or to otherwise restrict
such disclosure, and shall only disclose Confidential Information to the minimum extent necessary to comply with any such law,
regulation or order) or (b) required in order to enforce his rights under this Agreement or any other agreement with the Company
and/or its affiliates, during the Term and at all times thereafter, the Executive shall not, directly or indirectly, divulge, transmit,
publish, copy, distribute, furnish or otherwise disclose or make accessible any Confidential Information, or use any Confidential
Information for the benefit of anyone other than the Company and its subsidiaries and affiliates, unless and to the extent that
the Confidential Information becomes generally known to and available for use by the general public by lawful means and other than
as a result of the Executive’s acts or omissions or such disclosure is necessary in the course of the Executive’s proper
performance of his duties under this Agreement.

 

(b)          The
Company and its subsidiaries and affiliates do not wish to incorporate any unlicensed or unauthorized material into their products
or services. Therefore, the Executive agrees that he will not disclose to the Company, use in the Company's business, or cause
the Company to use, any information or material which is a trade secret, or confidential or proprietary information, of any third
party, including, but not limited to, any former employer, competitor or client, unless the Company has a right to receive and
use such information or material. The Executive will not incorporate into his work any material or information which is subject
to the copyrights of any third party unless the Company has a written agreement with such third party or otherwise has the right
to receive and use such material or information.

 

(c)          Notwithstanding
anything to the contrary in this Agreement, the provisions of this Section 6 shall survive any termination or non-renewal
of this Agreement.

 

    	 

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7.           Noncompetition;
Non-solicitation.

 

(a)          Noncompetition.
The Executive hereby agrees that while he is employed by the Company and for the “Restricted Period” (as defined below),
he shall not, directly or indirectly, in any location in which the Company, its subsidiaries or affiliates or a licensee thereof
operates or sells its products (the “Territory”), engage, have an interest in or render any services to any
business (whether as owner, manager, operator, licensor, licensee, lender, partner, stockholder, joint venturer, employee, consultant
or otherwise) competitive with the business activities conducted by the Company, its subsidiaries or affiliates or any material
business activities of which Executive was aware that the Company or its direct or indirect subsidiaries had plans to conduct during
the time of Executive’s employment or at the time of his Date of Termination (each such case, a “Competing Business”).
Notwithstanding the foregoing, nothing herein shall prevent the Executive from owning stock in a publicly traded corporation whose
activities compete with those of the Company, its subsidiaries and affiliates,
provided that such stock holdings are not greater than five percent (5%) of such corporation. For purposes of this Agreement,
the “Restricted Period” shall mean the following: (i) in the event of a termination of employment by the Company for
Cause or a resignation by the Executive without Good Reason, a period of twelve (12) months following the Executive’s termination
of employment or (ii) in the event of a termination by the Company without Cause or a resignation by the Executive for Good Reason,
a period of six (6) months following the Executive’s termination of employment. 

 

(b)          Non-solicitation.

 

(i) Employees. The Executive
shall not, while he is employed by the Company and during the period of eighteen (18) months following the Executive’s termination
of employment for any reason, directly or indirectly, (1) employ, cause to be employed or hired, recruit, solicit for employment
or otherwise contract for the services of, any individual who was or is an employee of the Company or any of its subsidiaries or
affiliates; (2) otherwise induce or attempt to induce any employee of the Company or any of its subsidiaries or affiliates to terminate
such individual’s employment with the Company or such subsidiary or affiliate, or in any way interfere with the relationship
between the Company or any such subsidiary or affiliate and any such employee.

 

(ii) Customers. The Executive
shall not, while he is employed by the Company and during the period of twelve (12) months following the Executive’s termination
of employment for any reason, solicit, contact, call upon, communicate with, or attempt to solicit, contact, call upon, communicate
with any Protected Customer (as hereinafter defined) to directly discourage such Protected Customer from doing business with the
Company or any of its subsidiaries or affiliates. For purposes of this Section 7, “Protected Customer” means
any individual or entity to whom the Company or any subsidiary or affiliate thereof has sold products or services or solicited
to sell products or services during the final twelve (12) months of Executive’s employment by the Company.

 

    	 

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(c)   Company IP; Work
Product.

 

(i)          “Intellectual
Property” means all intellectual property and industrial property recognized by applicable requirements of law and all
physical or tangible embodiments thereof, including all of the following, whether domestic or foreign: (1) patents and patent applications,
patent disclosures and inventions (whether or not patentable), as well as any reissues, continuations, continuations in part, divisions,
revisions, renewals, extensions or reexaminations thereof; (2) registered and unregistered trademarks, service marks, trade names,
trade dress, logos, slogans and corporate names, and other indicia of origin, pending trademark and service mark registration applications,
and intent-to-use registrations or similar reservations of marks; (3) registered and unregistered copyrights and mask works, and
applications for registration of either; (4) Internet domain names, applications and reservations therefor, uniform resource locators
and the corresponding Internet websites (including any content and other materials accessible and/or displayed thereon); (5) Confidential
Information; and (6) intellectual property and proprietary information not otherwise listed in (1) through (6) above, including
unpatented inventions, invention disclosures, rights of publicity, rights of privacy, moral and economic rights of authors and
inventors (however denominated), methods, artistic works, works of authorship, industrial and other designs, methods, processes,
technology, patterns, techniques, data, plant variety rights and all derivatives, improvements and refinements thereof, howsoever
recorded, or unrecorded; and (7) any goodwill associated with any of the foregoing, damages and payments for past or future infringements
and misappropriations thereof, and all rights to sue for past, present and future infringements or misappropriations thereof.

 

(ii)         Work
Product. The Executive agrees to promptly disclose to the Company any and all work product, including Intellectual Property
relating to the business of the Company and any of its affiliates, that is created, developed, acquired, authored, modified, composed,
invented, discovered, performed, reduced to practice, perfected, or learned by the Executive (either solely or jointly with others)
directly relating to the Company’s and its affiliates’ business or within the scope of Executive’s employment
during the Term (collectively, “Work Product,” and together with such Intellectual Property as may be owned,
used, held for use, or acquired by the Company and its affiliates, the “Company IP”). The Company IP, including
the Work Product, is and shall be the sole and exclusive property of the Company and its affiliates, as applicable. All Work Product
that is copyrightable subject matter shall be considered a “work made for hire” to the extent permitted under applicable
copyright law (including within the meaning of Title 17 of the United States Code) and will be considered the sole property of
the Company. To the extent such Work Product is not considered a “work made for hire,” Executive hereby grants, transfers,
assigns, conveys and relinquishes, without any requirement of further consideration, all right, title, and interest to the Work
Product (whether now or hereafter existing, including all associated goodwill, damages and payments for past or future infringements
and misappropriations thereof and rights to sue for past and future infringements and misappropriates thereof) to the Company in
perpetuity or for the longest period permitted under applicable law. The Executive agrees, at the Company’s expense, to execute
any documents requested by the Company or any of its affiliates at any time to give full and proper effect to such assignment.
The Executive acknowledges and agrees that the Company is and will be the sole and absolute owner of all Intellectual Property,
including all Company IP. The Executive will cooperate with the Company and any of its affiliates, at no additional cost to such
parties (whether during or after the Term), in the confirmation, registration, protection and enforcement of the rights and property
of the Company and its affiliates in such intellectual property, materials and assets, including, without limitation, the Company
IP. The Executive hereby waives any so-called “moral rights of authors” in connection with the Work Product and acknowledges
and agrees that the Company may use, exploit, distribute, reproduce, advertise, promote, publicize, alter, modify or edit the Work
Product or combine the Work Product with other works including other Company IP, at the Company’s sole discretion, in any
format or medium hereafter devised. The Executive further waives any and all rights to seek or obtain any injunctive or equitable
relief in connection with the Work Product. Notwithstanding the above, the Executive shall have the right, subject to Section
6 hereof, to author or collaborate on one or more books or other similar works (in whatever form, including written, electronic
or otherwise) on any topic(s) whatsoever (including discussion of his experiences as an employee of the Company) (each, a “Book”),
and any such Book shall not be deemed Work Product or Company IP, and the Company shall have no claim to any rights, title or interest
in any such Book.

 

    	 

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(d)          Company
Property. All Confidential Information, Company IP, files, records, correspondence, memoranda, notes or other documents (including,
without limitation, those in computer-readable form) or property relating or belonging to the Company and its subsidiaries and
affiliates, whether prepared by the Executive or otherwise coming into his possession or control in the course of the performance
of his services under this Agreement, shall be the exclusive property of the Company and shall be delivered to the Company, and
not retained by the Executive (including, without limitation, any copies thereof), promptly upon request by the Company and, in
any event, promptly upon termination of Executive’s employment hereunder. Upon termination of Executive’s employment
hereunder, the Executive shall have no rights to and shall make no further use of any Company IP, including Work Product. The Executive
acknowledges and agrees that he has no expectation of privacy with respect to the Company’s telecommunications, networking
or information processing systems (including, without limitation, stored computer files, email messages and voice messages), and
that the Executive’s activity and any files or messages on or using any of those systems may be monitored at any time without
notice. Nothing in this Section 7 shall require the Executive to return to the Company any computers or telecommunication
equipment or tangible property which he owns, including, but not limited to, personal computers, phones and tablet devices; provided,
however, that Executive shall identify each such device to the Company prior to termination of employment and either afford
the Company a reasonable opportunity to remove from all such devices any confidential or proprietary information of the Company
stored thereon or provide reasonable satisfaction to the Company that such confidential or proprietary information was removed
from such devices.

 

    	 

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(e)          Enforcement.
The Executive acknowledges that a breach of his covenants and agreements contained in Sections 6 and 7 would cause irreparable
damage to the Company and its subsidiaries and affiliates, the exact amount of which would be difficult to ascertain, and that
the remedies at law for any such breach or threatened breach would be inadequate. Accordingly, the Executive agrees that if he
breaches or threatens to breach any of the covenants or agreements contained in Sections 6 and 7, in addition to any other
remedy which may be available at law or in equity, the Company and its subsidiaries and affiliates shall be entitled to institute
and prosecute proceedings in any court of competent jurisdiction for specific performance and injunctive and other equitable relief
to prevent the breach or any threatened breach thereof without bond or other security or a showing of irreparable harm or lack
of an adequate remedy at law. Additionally, upon a material breach by Executive of Section 6 or Section 7, the unvested
Restricted Stock (and any other stock-based awards held by the Executive) shall be automatically canceled and forfeited without
any further action. The Company and the Executive further acknowledge that the time, scope, geographic area and other provisions
of Sections 6 and 7 have been specifically negotiated by sophisticated commercial parties and agree that they consider the
restrictions and covenants contained in Sections 6 and 7 to be reasonable and necessary for the protection of the interests
of the Company and its subsidiaries and affiliates, but if any such restriction or covenant shall be held by any court of competent
jurisdiction to be void but would be valid if deleted in part or reduced in application, such restriction or covenant shall apply
in such jurisdiction with such deletion or modification as may be necessary to make it valid and enforceable. The Executive acknowledges
and agrees that the restrictions and covenants contained in Sections 6 and 7 shall be construed for all purposes to be separate
and independent from any other covenant, whether in this Agreement or otherwise, and shall each be capable of being reduced in
application or severed without prejudice to the other restrictions and covenants or to the remaining provisions of this Agreement.
The existence of any claim or cause of action by the Executive against the Company or any of its subsidiaries and affiliates, whether
predicated upon this Agreement or otherwise, shall not excuse the Executive’s breach of any covenant, agreement or obligation
contained in Section 6 or Section 7 and shall not constitute a defense to the enforcement by the Company or any of
its subsidiaries of such covenant, agreement or obligation; provided, however, that if upon termination of this Agreement
by the Company without “Cause” or by Executive for “Good Reason”, the Company defaults on any obligation
to pay Executive any amount due and owing Executive under Section 5(j)(ii)(1) or Section 5(j)(ii)(5), then Executive
shall not be required to comply with the undertakings set forth in Section 7(a) and Section 7(b).

 

8.           Indemnification.
The Company shall indemnify the Executive for actions taken by the Executive as an officer or director of the Company pursuant
to the fullest extent permitted by law; provided, however, that the Company shall not indemnify the Executive for
any losses incurred by the Executive as a result of or in connection with (a) acts or omissions described in Section 5(f), or (b)
a cause of action by Executive against the Company or its affiliates or their respective directors, officers, agents, representatives
or employees. If the Executive has any knowledge of any actual or threatened action, suit or proceeding, whether civil, criminal,
administrative or investigative, as to which the Executive may request indemnity under this provision, the Executive shall give
the Company prompt written notice thereof. The Company shall be entitled to assume the defense of any such proceeding, and the
Executive shall cooperate with such defense.

 

9.           Section
409A of the Code.

 

(a)          It
is intended that the provisions of this Agreement comply with Section 409A of Code and the regulations and guidance promulgated
thereunder (collectively “Code Section 409A”), and all provisions of this Agreement shall be construed in a
manner consistent with the requirements for avoiding taxes or penalties under Code Section 409A. If any provision of this Agreement
(or of any award of compensation, including equity compensation or benefits) would cause the Executive to incur any additional
tax or interest under Code Section 409A, the Company shall, upon the specific request of the Executive, use its reasonable business
efforts to in good faith reform such provision to comply with Code Section 409A; provided, that to the maximum extent practicable,
the original intent and economic benefit to the Executive and the Company of the applicable provision shall be maintained, but
the Company shall have no obligation to make any changes that could create any additional economic cost or loss of benefit to the
Company. Notwithstanding the foregoing, the Company shall have no liability with regard to any failure to comply with Code Section
409A so long as it has acted in good faith with regard to compliance therewith.

 

    	 

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(b)          A
termination of employment shall not be deemed to have occurred for purposes of any provision of this Agreement providing for the
payment of any amounts or benefits upon or following a termination of employment unless such termination is also a “Separation
from Service” within the meaning of Section 409A and, for purposes of any such provision of this Agreement, references to
a “resignation,” “termination,” “termination of employment” or like terms shall mean Separation
from Service. Any provision of this Agreement to the contrary notwithstanding, if at the time of the Executive’s Separation
from Service, the Company determines that the Executive is a “Specified Employee,” within the meaning of Code Section
409A, based on an identification date of December 31, then to the extent any payment or benefit that the Executive becomes entitled
to under this Agreement on account of such separation from service would be considered nonqualified deferred compensation under
Code Section 409A, such payment or benefit shall be paid or provided at the date which is the earlier of (i) six (6) months and
one day after such separation from service, and (ii) the date of the Executive’s death (the “Delay Period”).
Within five days of the end of the Delay Period, all payments and benefits delayed pursuant to this Section 10(b) (whether they
would have otherwise been payable in a single sum or in installments in the absence of such delay) shall be paid or provided to
the Executive in a lump-sum, and any remaining payments and benefits due under this Agreement shall be paid or provided in accordance
with the normal payment dates specified for them herein.

 

(c)          With
regard to any provision herein that provides for reimbursement of costs and expenses or in-kind benefits, except as permitted by
Code Section 409A, (i) the right to reimbursement or in-kind benefits shall not be subject to liquidation or exchange for another
benefit, (ii) the amount of expenses eligible for reimbursement, or in-kind benefits, provided during any taxable year shall not
affect the expenses eligible for reimbursement, or in-kind benefits to be provided, in any other taxable year, provided
that the foregoing clause (ii) shall not be violated with regard to expenses reimbursed under any arrangement covered by Section 105(b)
of the Code solely because such expenses are subject to a limit related to the period the arrangement is in effect and (iii) such
payments shall be made on or before the last day of the Executive’s taxable year following the taxable year in which the
expense was incurred.

 

(d)          Each
payment made under this Agreement shall be designated as a “separate payment” within the meaning of Code Section 409A.

 

    	 

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10.         Miscellaneous.

 

(a)          This
Agreement shall be deemed to be a contract made under the laws of the State of New York and for all purposes shall be construed
in accordance with those laws. The Company and Executive unconditionally consent to submit to the exclusive jurisdiction of the
New York State Supreme Court, County of New York or the United States District Court for the Southern District of New York for
any actions, suits or proceedings arising out of or relating to this Agreement and the transactions contemplated hereby (and agree
not to commence any action, suit or proceeding relating thereto except in such courts), and further agree that service of any process,
summons, notice or document by registered mail to the address set forth below shall be effective service of process for any action,
suit or proceeding brought against the Company or the Executive, as the case may be, in any such court.

 

(b)          Executive
may not delegate his duties or assign his rights hereunder. No rights or obligations of the Company under this Agreement may be
assigned or transferred by the Company other than pursuant to a merger or consolidation in which the Company is not the continuing
entity, or a sale, liquidation or other disposition of all or substantially all of the assets of the Company, provided that
the assignee or transferee is the successor to all or substantially all of the assets or businesses of the Company and assumes
the liabilities, obligations and duties of the Company under this Agreement, either contractually or by operation of law. For the
purposes of this Agreement, the term “Company” shall include the Company and, subject to the foregoing, any of its
successors and assigns. This Agreement shall inure to the benefit of, and be binding upon, the parties hereto and their respective
heirs, legal representatives, successors and permitted assigns.

 

(c)          The
invalidity or unenforceability of any provision hereof shall not in any way affect the validity or enforceability of any other
provision. This Agreement reflects the entire understanding between the parties.

 

(d)          This
Agreement and the Restricted Stock Agreement represent the entire understanding of the Executive and the Company with respect to
the employment of the Executive by the Company and contain all of the covenants and agreements between the parties with respect
to such employment. Any modification or termination of this Agreement will be effective only if it is in writing signed by the
party to be charged.

 

(e)          This
Agreement may be executed by the parties in one or more counterparts, each of which shall be deemed to be an original but all of
which taken together shall constitute one and the same agreement, and shall become effective when one or more counterparts has
been signed by each of the parties hereto and delivered to each of the other parties hereto.

 

(f)          All
amounts payable hereunder shall be subject to the withholding of all applicable taxes and deductions required by any applicable
law.

 

    	 

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11.         Notices.
All notices relating to this Agreement shall be in writing and shall be either personally delivered, sent by telecopy (receipt
confirmed) or mailed by certified mail, return receipt requested, to be delivered at such address as is indicated below, or at
such other address or to the attention of such other person as the recipient has specified by prior written notice to the sending
party. Notice shall be effective when so personally delivered, one business day after being sent by telecopy or five days after
being mailed.

 

To the Company:

 

Sequential Brands Group, Inc.

c/o Tengram Capital Management, LLC

15 Riverside Avenue

Westport, CT 06880

Attention: Bill Sweedler

 

With a copy to:

 

Sequential Brands Group, Inc.

17383 Sunset Blvd.

Building A, Suite 310

Pacific Palisades, CA 90272

Attention: Bill Sweedler

 

To the Executive:

 

Mr. Yehuda Shmidman

369 Churchill Road

Teaneck, NJ 07666

 

With a copy to:

Edward J. Rayner, Esq.

Pryor Cashman LLP

7 Times Square

New York, NY 10036-6569

Direct Fax: (212) 798-6911

 

[signature page follows]

 

    	 

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IN WITNESS WHEREOF, the parties hereto have
executed this agreement as of the __ day of ____________, 2012.

 

	SEQUENTIAL BRANDS GROUP, INC.	 
	 	 	 
	By: 	 	 
	 	Name:	 
	 	Authorized Signatory	 

 

	EXECUTIVE	 
	 	 
	 	 
	Yehuda Shmidman	 

 

    	 

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EXHIBIT A

 

EXECUTIVE RELEASE AND COVENANT NOT
TO SUE

 

Except as otherwise
provided herein, in consideration of the severance payments and/or benefits I am eligible to receive pursuant to the employment
agreement between Sequential Brands Group, Inc., a Delaware corporation (the “Company”), and me, dated ____________,
2012 (the “Employment Agreement”), I, Yehuda Shmidman, on behalf of myself, and on behalf of my heirs, successors
and assigns, hereby knowingly and voluntarily release and discharge, to the fullest extent permitted by law, the Company. and all
of their respective past and present subsidiaries, affiliates, predecessors, successors and assigns (“Company Entities”)
and, with respect to each and all of the Company Entities, all of their respective directors, officers, employees, agents, each
individually and in their representative capacities (“Company Entity Officials”) (Company Entities and Company Entity
Officials collectively referred to herein as “Released Parties”) from any and all claims, demands, agreements,
obligations, expenses, actions, judgments and liabilities of any kind whatsoever, in law, equity or otherwise, whether known or
unknown, suspected or claimed, specifically mentioned herein or not, which I had, have or may have against any of the Released
Parties by reason of any actual or alleged act, event, occurrence, omission, practice or other matter whatsoever from the beginning
of time up to and including the date that I sign this Separation and General Release Agreement (this “Claims”), including
that but not limited to Claims arising out of or in any way relating to: (i)  my employment with any and all of the Company
Entities, including the termination of that employment; (ii) any common law, public policy, company policy, contract (whether oral
or written, express or implied) or tort law having any bearing whatsoever on the terms and conditions of my employment; and/or
(iii) any federal, state or local law, ordinance or regulation including, but not limited to, the following (each as amended, if
applicable): Age Discrimination in Employment Act (including Older Workers Benefit Protection Act); Americans with Disabilities
Act; Civil Rights Act of 1866; Civil Rights Act of 1991; Equal Pay Act; Family and Medical Leave Act of 1993; National Labor Relations
Act; Title VII of the Civil Rights Act of 1964; Worker Adjustment and Retraining Notification Act; New York State and New York
City Human Rights Laws; New York State Labor Law; New York State Worker Adjustment and Retraining Notification Act; and any other
law, ordinance or regulation regarding discrimination or harassment or terms or conditions of employment.

 

I agree that I have
entered into this Release as a compromise and in full and final settlement of all Claims, if any, that I have or may have against
any and all of the Released Parties up to and including the date that I sign this Release (except as otherwise expressly set forth
below). I also agree that, although I may hereafter discover Claims presently unknown or unsuspected, or new or additional facts
from those which I now knows or believe to be true, I intend to provide a complete waiver of all Claims based on any facts
and circumstances, whether known or unknown, up to and including the date that I sign this Agreement (except as otherwise expressly
set forth below).

 

    	 

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However, notwithstanding
the foregoing, I am not releasing, and for the avoidance of doubt Claims do not include, my rights, if any, (i) to indemnification
by the Company or any of its affiliates, to the maximum extent permitted by law, for all claims or proceedings, or threatened claims
or proceedings, arising out of or relating to my service as an officer, director or employee, as the case may be, of the Company
or any of its subsidiaries, (ii) to payment of any authorized but unreimbursed business expenses incurred prior to the termination
of my employment with the Company or any of its subsidiaries in accordance with Section 4(e) of my Employment Agreement, (iii)
under any employee pension or welfare plan or program in which I participate or participated, (iv) to receive payments, severance
and benefits under Section 5(j) of the Employment Agreement, (v) to be indemnified pursuant to Section 8 of the Employment Agreement
or pursuant to other agreements to which I may be entitled to indemnification, and (vi) to any equity awards I have received prior
to the date of termination of my employment, including the Restricted Stock Award. Furthermore, I am not releasing any rights or
claims that may arise after the date on which I sign this Release or that cannot be released by a private settlement agreement
(such as statutory claims for worker’s compensation/disability insurance benefits and unemployment compensation).

 

I represent that I
have not assigned or transferred my rights with respect to any Claims covered by this Release and that I have not filed, directly
or indirectly any legal proceeding against the Released Parties regarding any such Claims. If I commence (or commenced) or participate
in any action or proceeding (including as a member of a class of persons) regarding Claims covered by this Release, I acknowledge
and agree that this Release shall be a complete defense in such action or proceeding and, to the maximum extent permitted by law,
I and my heirs, successors and assigns will have no right to obtain or receive, and will not seek or accept, any damages, settlement
or relief of any kind (including attorneys’ fees and costs) as a result of such action or proceeding.

 

In addition, I acknowledge
and agree that I am and will continue to be bound by the terms and conditions set forth in the Employment Agreement (including
the restrictive covenants) (the “Continuing Obligations”),
all of which continue to remain in full force and effect for the periods set forth therein notwithstanding the termination
of my employment and are hereby incorporated herein by reference.

 

In further consideration
of the payment and/or benefits I am eligible to receive pursuant to the Employment Agreement, I agree to cooperate with the Company
Entities, their legal counsel and designees regarding any current or future claim, investigation (internal or otherwise), inquiry
or litigation relating to any matter with which I was involved or had knowledge or which occurred during my employment, with such
assistance including, but not limited to, meetings and other consultations, signing affidavits and documents that are factually
accurate, attending depositions and providing truthful testimony (in each case, without requiring a subpoena); provided,
however, that the Company will reimburse me for my reasonable expenses (including attorneys’ fees and travel expenses)
actually incurred by me in connection with such cooperation (it being understood that if any such expenses are expected to exceed
$5,000, Executive shall inform the Company prior to incurring such expenses to provide the Company with an opportunity to either
agree to reimburse Executive for such expenses or advise Executive not to provide such cooperation necessitating the incurrence
of such expenses).

 

    	 

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I acknowledge and agree that:

 

		1.	The payment and/or benefits I am receiving under the Employment Agreement constitute consideration
over and above any payments and/or benefits that I might be entitled to receive without executing this Release.

 

		2.	The Company advised me to consult with an attorney prior to executing this Release.

 

		3.	I was given a period of at least 21 days within which to consider this Release and that I must
sign and return this Release no later than __________, 201_.

 

		4.	The Company has advised me of my statutory right to revoke my acceptance of the terms of this Release
at any time within seven (7) days of my signing of this Release.

 

		5.	I warrant and represent that my decision to accept this Release was (a) entirely voluntary on my
part; (b) not made in reliance on any inducement, promise or representation, whether express or implied, other than the inducements,
representations and promises expressly set forth in the Employment Agreement or in the Release; and (c) did not result from
any threats or other coercive activities to induce acceptance of this Release.

 

In the event I decide
to exercise my right to revoke within seven (7) days of my acceptance of this Release, I warrant and represent that I will do the
following: (1) notify the Company in writing of my intent to revoke my agreement, and (2) simultaneously return in full the consideration,
if any, received from the Company Entities pursuant to the Employment Agreement and which consideration was expressly subject to
my signing this Release.

 

Upon its effectiveness,
this Release, the Employment Agreement and the Continuing Obligations, together with any applicable equity award agreements and
equity plans, contains the entire agreement and understanding of the parties relating to the subject matter hereof and supersedes
and replaces all prior and contemporaneous agreements, representations and understandings (whether oral or written) regarding the
subject matter hereof. Once executed by me, this Release may be modified only in a document signed by me and the Company and referring
specifically hereto, and no handwritten changes to this Release will be binding unless initialed by me and the Company. If any
portion of this Release is held to be unenforceable by any court of competent jurisdiction, the parties intend that such portion
be modified to make it enforceable to the maximum extent permitted by law. If any such portion (other than the general release
provisions) cannot be modified to be enforceable, such portion shall become null and void leaving the remainder of this Release
in full force and effect.

 

This Release shall
be binding upon and inure to the benefit of (i) the Released Parties, including the successors and assigns of the Released
Parties, all of which are intended third-party beneficiaries, and (ii) me and my heirs, successors and assigns. This Release is
not an admission of liability or wrongdoing by me or any of the Released Parties, and such wrongdoing or liability is expressly
denied.

 

I further warrant and
represent that I fully understand and appreciate the consequence of my signing this Release and that I am signing it voluntarily.

 

IN WITNESS WHEREOF, I hereby acknowledge
receipt of consideration and execute the foregoing agreement at              ,
thisday of             , 20  .

 

	 	 
	 	Yehuda Shmidman

 

Witnessed by        
on this          day of          ,
20   .

 

	 	 
	 	WITNESS

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