merge plz :)

it's NOT the generated .app's name/title! - that's actually not stored anywhere, as it can be defined in the Xcode project and can be anything the user likes

actually you can test it with our test app [https://github.com/bitrise-io/concrete-sample-ios-app-v2](https://github.com/bitrise-io/concrete-sample-ios-app-v2) - in this case the Product Name is "Concrete Demo App" I think, and so the .app folder's name will be "Concrete Demo App.app"