AB test to see if underlined links are clicked more frequently than not underlined ones.

Bounce rate on articles should be slightly lower for the users who have underlined links.

> WCAG 2.0 has 2 additional requirements for body text links that are not underlined by default
> 
> - The link text must have a 3:1 contrast ratio from the surrounding non-link text.
> - The link must present a "non-color designator" (typically the introduction of the underline) on both mouse hover and keyboard focus.
 
ref: http://webaim.org/techniques/hypertext/link_text#appearance

We are currently in breach of that first point as our text only has a [contrast ratio](http://webaim.org/resources/contrastchecker/) of 2.7:1 - #005689 vs #000000

**underlined**

![inline](https://f.cloud.github.com/assets/84996/1833720/e9f63162-73ce-11e3-99eb-730c026dcc13.png)

**highlight**

![highlight](https://f.cloud.github.com/assets/84996/1841280/9cc85702-74a1-11e3-8758-811416953e12.png)

**novisual**

![noviz](https://f.cloud.github.com/assets/84996/1835598/6f1bf8fe-73f2-11e3-962c-1d40850ce15f.png)

![hercules-nutty-professor-o](https://f.cloud.github.com/assets/84996/1833712/c82b2272-73ce-11e3-82d2-22c692f3fac1.gif)