Guide: Variable bindings

Whew. So much here! Feedback very welcome.

This is the first part where we actually start learning things. I'd like to think I struck a good balance of explaining enough details, without getting too bogged down, and without being confusing... but of course I'd think that. :wink: 

As I mention in the commit comment, We probably want to move the guessing game to the rust-lang org, rather than just having it on my GitHub. Or, I could put the code inline. I think it'd be neat to have it as a project, so people can pull it down with Cargo. Until we make that decision, I'll just leave this here.
When referring to an example that has just been mentioned, 'this' makes the most sense. Take a look at Strunk & White [here](http://faculty.washington.edu/heagerty/Courses/b572/public/StrunkWhite.pdf) and peruse the occurrences of 'this'. It looks like every time the example just cited is referred to, 'this' is used.