Convert config loading to TOML, refactor appropriately

This PR refactors SimplePush to use TOML config loading, changes the existing portions to a new Application based init system, and config loading for each section similar to heka's.

A variety of Go idiom portions were also cleaned up, the logger was factored into an extensible logger with a uniform interface.

Fixes Issue #35.

Awaiting r+ from @jrconlin, @rafrombrc.
Oh, maybe the implication is that there will always be exactly one case where the send will actually succeed? Makes sense, but still wonder if we might want to code a bit more defensively...