upgrading solution to VS2013
updating with recent changes from: https://github.com/clearwavebuild/CWServiceBus
also cleaning up the namespace and assembly name
changing the name of the project/sln to match the new assembly/namespace
adding some helper util classes from: https://github.com/clearwavebuild/CWServiceBus
adding a quick example of how to send/receive using service broker in a
"unicast" fashion