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Custom thoughtbot configuration for linting

Use a different set of style guide configurations when linting
thoughtbot specific repositories. This allows thoughtbot specific
projects to follow the thoughtbot styleguide closely as it is
updated without introducting changes without notice to paying customers.
Prefer reduce to inject in the thoughtbot Ruby guide

This is more inline with community conventions and is the new thoughtbot
preference.

https://github.com/thoughtbot/guides/pull/237
Add documentation around ignoring js files

https://trello.com/c/N8xHlYlK/