I think we probably want "install" instead of "download" for a couple of reasons.

1. Download in some ways implies that we aren't doing anything to the data and we don't want folks to get the impression that they are getting an untouched copy of the raw file when they aren't.
2. We are currently working on adding a `download` feature that actually does just grab raw files (so we can handle non-tabular non-text files, e.g., spatial data) so we should keep that naming available for once that feature is done.