I'm not sure what "aggregate analytics" is, but it sounds kind of scary and Big Brother-ish and not sure if too technical for casual users who may have cookies disabled.

Not sure if we want to add any links here to "What the hell are cookies" (ie: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer) or possibly even links to our ToS/PN re: policies about how we store/handle data.