Refresh a lot of the copy

This includes some small and some larger(er) changes, which I'll call out specifically in a moment, but generally:

* Typos and wording (small)
* Bring some tech stuff up to date (small)
* Change a few things about the rails engineering job description (bigger)
I was trying to get away from a list "must have the following specs!".  I guess we could do "who are"?