Prevent conflict with data-name used by tags javascript

Conflict caused by
https://github.com/neighborly/neighborly/blob/458f2c31f1dac3508260a6b3e955d076d72267c0/app/assets/javascripts/neighborly/discover/index.js.coffee#L61
Merge pull request #843 from neighborly/im-use-event-name-tag

Prevent conflict with data-name used by tags javascript