FEAT: Content updates to FAQs: submission guidance

Implemented content upates for FAQ. Added new pages for readme and
filetype guidance for submitters.
additional FAQ page content updates
adjustment to numbered list type in FAQ sublist
set list numeric style directly for FAQ page
additional tweaks to faq, filetypes, and readme static pages

https://dev.datadryad.org/pages/faq#depositing

What kinds of data does Dryad accept?
 - hyperlinked text: change from "View" to "additional guidance"

 (sorry for not specifying this. the best practice rule i've learned is that the linked text should
 describe what's being linked to, versus something like "view" or "click here.")

 In what file format(s) should I submit my data?
  - hyperlinked text: change from "preservation-friendly file formats" to "additional guidance"
   - add "of" before "preservation-friendly file formats"

   How can I make my data submission as accessible and reusable as possible?
    - hyperlinked text: change to "additional guidance" and "ReadMe file"

    What should I prepare before submission?
     - hyperlinked text: change from "View" to "additional guidance"

     How do I write a ReadMe file?
      - hyperlinked text: change from "View" to "additional guidance"

      How much does it cost?
       - can the ordered list be indented, and a line break added after it?

       https://dev.datadryad.org/pages/filetypes

       Looks good, h1 is fine. Can we add a line break before the last sentence,
       "For comments/questions..."?

       https://dev.datadryad.org/pages/readme

       Looks good, h1 is fine. Can we add a line breaks after the unordered lists? (Before "We
       recommend..." and "If text formatting..." This is a pet peeve of mine, and it may be a CSS
       thing. Not a huge deal if it doesn't happen.
fixed additional link text
Update .travis.yml to use -DskipTests=false

See fa54d664abcf55ce2ccbc9fdf9ace7dea475fe81
Merge pull request #694 from rnathanday/trello-69

Trello-69: FEAT: Content updates to FAQs: submission guidance
Add database_dryad_groups_collections.sql to travis db setup
Add other sql scripts to travis db setup
Fix typo submit_left_emabrgo -> submit_lift_embargo
Javascript confirmation for lifting embargoes
Extract destructive button to its own template
Add confirmation for deleting data files
Remove ED Posting per FB11105
Merge pull request #695 from dleehr/travis-skiptests

Update .travis.yml to use -DskipTests=false
Merge pull request #698 from dleehr/remove-ed-posting

Remove ED Posting per FB11105
Merge pull request #697 from dleehr/confirmation-buttons

Add confirmation popup for lifting embargoes and deleting files
Merge remote-tracking branch 'upstream/dryad-master' into dryad-master