Change how active matches are shown in project page

![screen shot 2014-07-30 at 2 53 47 pm](https://cloud.githubusercontent.com/assets/667753/3753488/8615cb6a-1812-11e4-9f5b-0c1473eb92c2.png)

Implements #408.

/cc @snconnolly
Why add the `_html`?