Set up first draft for the morphing section

Also added a small part for in the Approach and Design

@droidstealth/developers  The parts that are there are ready for review. I'll add the final part tomorrow.
This whole section is a vague introduction up until here. It's not clear where you're headed and that does not facilitate a pleasant reading experience. I suggest you add a short introduction that includes 'morphing'; just a two-liner explaining it as a wolf-in-sheeps-clothes approach could provide a lot more context.