SPARK-1650: Correctly identify maven project version

Better account for various side-effect outputs while executing
"mvn help:evaluate -Dexpression=project.version"

Author: Rahul Singhal <rahul.singhal@guavus.com>

Closes #572 from rahulsinghaliitd/SPARK-1650 and squashes the following commits:

fd6a611 [Rahul Singhal] SPARK-1650: Correctly identify maven project version
(cherry picked from commit 7b2527d74deac9512f8ee9ad6d4b060f05e1ab26)

Signed-off-by: Patrick Wendell <pwendell@gmail.com>
SPARK-1648 Support closing JIRA's as part of merge script.

Adds an automated hook in the merge script that can close the JIRA,
set the fix versions, and leave a comment on the JIRA indicating the
PR in which it was resolved. This ensures that (a) we always close JIRA's
when issues are merged and (b) there is a link to the pull request in every JIRA.

This requires a python library called `jira-client`. We could look at embedding this
library in our project, but it seemed simple enough to just gracefully disable this
feature if it is not installed. It can be installed with `pip install jira-client`.

Author: Patrick Wendell <pwendell@gmail.com>

Closes #570 from pwendell/jira-pr-merge and squashes the following commits:

3022b96 [Patrick Wendell] SPARK-1648 Support closing JIRA's as part of merge script.
(cherry picked from commit fe65beeaab737a1c9922b84452ca661b39075cfa)

Signed-off-by: Patrick Wendell <pwendell@gmail.com>
SPARK-1651: Delete existing deployment directory

Small bug fix to make sure the "spark contents" are copied to the
deployment directory correctly.

Author: Rahul Singhal <rahul.singhal@guavus.com>

Closes #573 from rahulsinghaliitd/SPARK-1651 and squashes the following commits:

402c999 [Rahul Singhal] SPARK-1651: Delete existing deployment directory
(cherry picked from commit eefb90d382747c29d7537630ed5ad2c783bb8263)

Signed-off-by: Patrick Wendell <pwendell@gmail.com>
HOTFIX: Minor patch to merge script.
Merge remote-tracking branch 'apache/branch-1.0' into zuiwan-1.0