O295and o296 sponsorship start date validation

https://osraav.atlassian.net/browse/OSRA-295
https://osraav.atlassian.net/browse/OSRA-296

Model validation for Sponsorship.start_date 
- date can't be blank
- date can't be an arbitrary string
- date can't be later than the first of next month

plus rspec  and cucumber tests

Needs ruby 2.1.5
Me and Andrey paired on all this.
Will do, thanks!

Hold on with the reviewing, I am refactoring the Rspec tests. I found some mistakes. 
I'll update the pr in a few min.