Consolidated single quotes for start/end of transl strings. Moved 'MOD_MEMORY_LIMIT' to it's decent place. Escaped quotes in strings properly. Please check PHP appendix in 'FOOTER_OXID_ESALES' - not sure if this is the right place for it.
Moved 'MOD_MEMORY_LIMIT' to it's decent place (in de as well).
Merge pull request #96 from kermie/b-dev-ce_equal-quotes

B dev ce equal quotes