Equations added

This partially addresses issue #321 by adding these equations: ace, enspie, heip_e, fisher_alpha, kempton_taylor_q, mcintosh_e, menhinick, shannon, simpson, and strong. In addition, variable definitions were added to berger_parker_d and to brillouin_d. 
We've been using "OTUs" instead of "species" throughout this documentation. Can you please update here and throughout so that the nomenclature is consistent?