Extole integration--cleaned up tests and made a few minor fixes

Made a few slight fixes and cleaned up the spacing on the test suite.
Once Core's loaded, we're ready for customer interaction, yes: clicking on calls-to-action, scanning for conversions, etc. Actually displaying a widget, or a friend-landing coupon, or manually firing a conversion, all require that Go be loaded, and Go also loads a campaign data file in the cases of the widget/coupon. But it makes most sense to think of the script/integration as being ready as soon as Core's run, I think, because the rest can be queued up from there.