pandoc filter to convert blockquotes to divs

This filter converts all blockquote-with-attributes to
div-with-attributes.

A blockquote-with-attributes is defined as a blockquote that has a
header with attributes defined on it as it's first element, e.g.

    > # valid blockquote {.class}
    > text

This example would be converted into this markdown:

    <div class='class' id=id>
    # valid blockquote
    text
    </div>

And the equivalent html.

The class must be one of the allowed classes defined in the filter (i.e.
one of 'callout', 'objectives' or 'challenge').
add pandoc dependencies to README
Merge pull request #9 from aaren/gh-pages

[RDY] pandoc filter to convert blockquotes to divs
Bringing README and example files into line, and updating Makefile to match templates
Subtitling page layout
Adding discussion page