iOS Refactoring

* Rename classes and constants to follow our objective-c coding guidelines.
* Change the architecture to move away from singletons
 * Each view controller has its own bridge instance that receives actions from a web view.
 * There's only one active bridge that receives actions from the visible `UIWebView`.
* Use the delegate pattern to receive actions from the `UIWebView`.
 * If the delegate object implements a `- (void)handle<Action>WithData:(NSDictionary *)data` method, the bridge will call this method. The bridge assumes that action names are in `snake_case`, that is, if it receives the action `"go_to_detail"` it will look for a method named `-handleGoToDetailWithData:`.
 * If a method is not found, the bridge will try `-bridgeDidReceiveAction:data:`. If the delegate does not implement neither of these methods, the bridge will return an HTTP 404 status code to the caller.
* Add `HYBWebViewController`, a view controller that manages a `UIWebView` together with a `HYBBridge` to communicate with it.
* Unit tests.
Yep. Once we've everything integrated in master, we must make this point to an specific tag.