Rake task to change organisation slugs

Following on from https://github.com/alphagov/whitehall/pull/1831 this PR adds a rake task to Whitehall to change an organisation slug. 

Adding commands in this way allows the code to be merged and deployed without needing to coordinate/synchronise the deployments. We can then invoke the commands on the appropriate apps when we're ready to carry out the change.

I'll be adding scripts to the various apps which are involved in an org slug change as per https://github.com/alphagov/wiki/wiki/Changing-GOV.UK-URLs#changing-an-organisations-slug


I think this should be re-registering the editions in panopticon too (or the content-api will be incorrect).