BOT Impressions

Author: Jessica White

Purpose: To identify if a campaign has detected any robotic activity. 

Inputs: campaign ID and data date (intab_period_start_date)

Notes: This is important to know because robotic activity is taken out from daily reported impressions and could help explain declining metrics client inquires.

Server/DB: jdbc:netezza://nantz40.nielsen.com:5480/MCH_NOCR_PROD_PG1