added question to see if user finds it easy to establish their current location. added question to see if user can find and prepare a couple specific items to order (I have found this to be a major problem with the site personally. Menu should be unfiltered by default and ordering should be better integrated IMO). Other questions to consider asking: how frequently have you ordered from leonardos pizza online? what's the closest location to you? what's the phone number of that location? what are leonardo's hours?