more hacking at PseudoStreamingStorageSystemTestCase

I'm beginning to wonder if there's something I'm not getting about
pseudo streaming that's making it fail...?
beginning packaging setup

adding file layout required for packaging rooibos to the cheeseshop,
moving docs into the repo, and adding infrastructure for all the fancy
proper package repo stuff, like yer travis integration and yer fancy
version badges and all that.  Based it mostly off of this:
https://github.com/pydanny/cookiecutter-djangopackage (and I gotta say
-- cookiecutter  __is__ awesome)