if we're changing any styling for `<p>` [or any specific tags in general] we should give it another class name and style that class name for re-usability. 

Let's create a class that describes the `<p>` in this situation, maybe `<p class="sub-title">` or something, so that all "sub-titles" can look the same.

Location-dependent styles should be avoided, so that all un-classed `<p>`'s will look the same. This way we won’t need to create an overriding style for the case when we actually do want `.landing-title p { }` to look like the normal `<p>`.