-- issue #214 

- Refining pull request #209 to only make default use of spring loaded
in run.sh and automatically download it
- added -Psetup profile (and documented) to automatically download
springloaded in the initialize phase 
- embedded conditional call to download springloaded (if lib doesn't
exist already) in the run.sh scripts
- added run.sh scripts in each archetype
- Refined naming

- fixes issue #196
- removed double declaration of the alfresco-maven-plugin